Variety (April 1958)

TV FILMS

STAGE

niETY

. Publiahad Weekly at 154 Weft 46th Street, New York 38, N. Y.. by Variety, Inc. Annual subscription. $15. finyle copies. 25 cents.
Entered as second-class matter December 22; 1905, at the . Post Office at New York N. Y., under; the act of March 2, 1279.
COPYRIGHT. 1958. BY, VARIETY, INC. ALL. RIGHTS RESERVED

VOL. 210 No. 5

NEW YORK, WEDNESDAY, APRIL 2, 1958

35 ?

76 PAGES

‘THE BEAT KEYS BAND COMEBACK

Too Exciting for Negroes §[[ jj[(QUO HOPS k S. Distribs End Boycott of Spain, |

MKINi; RFTIIRN W31 Participate at San Sebastian

[WHITE DECISION ON FRENCH IMPORT]

In Dallas, Texas, segregation is being carried to a very fine point.
The French film,“God Created Woman,” (Kingsley) played there,
in several theatres, last in the Esquire, with no problems and no

- complaints. When it came to booking it into the Forest Theatre, a
* ■ colored house, Dallas police stepped in and nixed the playdate.

The “unofficial” reason: “It’s too exciting for colored folk.”

Case may go to court. Both the Esquire and the Forest are op-

- erated by the Interstate circuit. Latter isn’t eager for a brush,

. with the law on that issue.

CBS Faces Engineer Walkout as IBEW
Calls Strike Vote, Rejects ‘Final Offer

CBS faces a fullscale strike by-*- ■ ■ ——-—■ -

technicians of the international w . T T «

ProtheThood of Electrical Workers. KeSSie LOVe in Uwn
A' strike vote is being taken today Plav Ahmif Anfroec

(Wed.) by the dominant New York u o ■ ' - Cirebb

local of the union, and some union Perth, Scotland, Apr

Spokesmen feel that a walkout is Former Hollywood actres
Imminent sie Love, a resident, of Engla

local of the union, and some union Perth, Scotland, April 1.

Spokesmen feel that a walkout is Former Hollywood actress Bes-
lmminent sie Love, a resident of England for

' Yesterday, CBS and IBEW met written and. wiU

In Washinetnn and the w P h rpitpr- ?l aVe the lead . m . a newplay, The

In Washington and the web reiter- SS-if lay ’ • *

Eed that the offers it made on fhl P^ Thl P ^ eml ^'

March 17 were its absolutely final ^ i U n nrtr a pT h TTnrf' Sh J

ones. These offers had informally

been rejected by the major locals “‘ S ’

of IBEW in New York and Hoi- ^“ghter after a long stay

lvwood in England.

... v 4 ■ ;• Miss Love, who will be 60 in

■' • „ CBS , refusal, to make a September, was born in>,Texas and

® e t W ioi^f r y® s ^ e r da y. New York Lo- was m silent pictures and early
if* ^° r a , s ^rike vote at talkers, including the original

the Hotel Diplomat here. . The “Broadway Melody” in 1929. She
-polls were opened at 4:30 p.m. h as appeared in a number of Brit-
and will remain open un- i s h films and on the London stage,
til 4:30 today in order to give the . • • • - p

-more than 800 N. Y. rank-and- “ . t # .

filers full opportunity to cast _ _£ D 7 .,.-./

baMot^oa whether to .u- flattie 01 D YHf

Hollywood local membership ail- w. . , I y

^ ^e ^ in Walters

IBEW negotiators and the heads

bf the various locals met Monday: m| Vki. I IF | A

,(311 in D. C. to discuss new de- lllOIYIA HllPIl V C I 11
imands in light of the disappoint- llalllv 1 ftlVrll fOi Ll(
<Continued on page 18) . .

:Anti-Semitic Themes In
Berlin Art House Chalk!
fair-to-Poor Business

. ' Berlin, April 1.

Berliners, who know Something
about anti-Semitism, were offered
?ttx. films dealing with that topic
Recently.; . Presentation, wais under
ithe beading of “Against All Racial
iDelhslons” at' the artie Filmbuehne
3*un Stemplatz. '

| All ; of • the- - six pictures were
rperman-rnade. Included were:
’Richard Oswald's “Affair Dreyfus”

S ), -Eugene York's “Morituri”
),- Herbert B. Fredersdorf and
k- Goldstein’s “Long Is the
‘Way? T1948),- Fritz Kortner’s “The
|Cair (1949)- and- Konrad Wolf’s
{(East German) “Lissy” (1957).

|J'According to Gera Gandert, who
..'•Pooka the house, business was.from
If air to poor with the exception of
.“Dreyfus,” which is a classic of
the pre-Hitler era. -I

Looms in Walters
Name Pitch Vs. LQ

Possibilities of a. name war are
imminent on Broadway despite
the fact that it wouldn’t be eco¬
nomically feasible during this re¬
cession period. Indications of the
extent Of the coming war are seen
by the . fact that Eddie Risihan;
general manager of „ the Latin
Quarter, planed out. for the Coast
last week in search of names. He
returned Monday (31).

Step was taken to counter the
inking of Betty Hutton by Lou'
• (Continued on page 16)

Telecast of Fox Film’s

By ABEL GREEN

The rash of “record hops,” em¬
ceed by local favorite disk jockeys,
and the undeniable appeal of the
latterday rock ’n’ roll “beat,”
seems to have finally driven many
a veteran in the music business to
the conclusion that, unlike, almost
any other phase of sljow business
—and, for that matter, any other
business—experience in the music
biz today may be a detriment. All
the Successful new exponents in
the pop singles reco.d field are on
a Cloud . 7, finely-attuned, direct-
wavelength with “the kids,”

The youngsters’ tastes in today’s
dance! styles, superinduced by the
r&r beat, is the answer not only to
the calibre of the pop single best¬
sellers, but to the fact that the in¬
dependent labels seem to. be mo¬
nopolizing the current crop of hits,
The major. labels may have it all
the way with the packaged goods,
but: they’re way- out in left field
when it comes to the pop singles.

Coupled with this is a renais¬
sance of the dance ivogue which
may ultimately bring back the
dance bands, although, current sur¬
veys still give the edge to the
disks. That’s the whyfor of the
dee jay record hops, at 50c-a-head,
where the local platter-chatterer
hires a hall and does nothing but
turn; the disks as the kids dance to
them,. One or two were unsmart
and tilted The price, and priced
themselves out of business.

. The kids dance to records in
schools, at recess or after classes.
They patronize the Friday night
dee jay hops. They love that
“beat.”. The lyrics don’t seem to
mean a thing to them so long as
the dance-appeal is there.

; In fact . there are two dance
(Continued on page. 75)

St. Loo CIosed-TV For
SRO Champ Hoop Game

St. Louis, April 1.

With the third gams of ths St.
Louis Hawks-BostOn Celtics pro:
basketball championship series to¬
morrow night (Wed.1 already a sell¬
out at the 9,200-seat Kiel Audi¬
torium, Hawks owner Ben Keraer
has arranged a closed-circuit tele¬
vision setup to take care of the
overflow. Cameras will cover the
game and pipe the action into the
4,000-seat Kiel Opera House In . the
same building.

Auditorium is scaled at $1.50-
$2.50; while the closed-circuit at
the Opera House will carry a uni¬
form $2 tab. Large-screen setup is.
being installed by Teleproinpters,
while Sports Programs Inc., which
pipes telecasts of the Hawks’ road
games into St. Louis, will handle
the tv production.

As Church Nod,
Bardot Run Ends

In Real-Life Murder Trial

. Tucson, April I.

The. television showing of a 1948
feature film has become the central
issue in.a murder trial here. Cru¬
cial testimony in the case sur¬
rounds statements by a prosecution
witness that he heard the defend¬
ant threaten the victim. But the de-
(Continued on page .16) j

Columbia Prod.

. Samuel J. Briskin, onetime ex¬
ecutive- production head of Colum¬
bia Pictures under the . late Harry
Cohn, who was also the actual film-
making topper, is slatfed to return
to the studio in charge of all Col
| production. This was decided on
in New York at an emergency
board meeting presided over by
the recently elected company presi¬
dent, Abe Schneider.

Mrs. Harry Cohn, widow of the
founder-president of Col and the
large individual stockholder, was
to have made the Gotham trek
also but is in Cedars of Lebanon,
Hospital, Hollywood, for ah emer¬
gency appendectomy. She is due
to!. be discharged later this week.
A1 Hart, Beverly Hills banker and
(Continued on page 20)

Pittsburgh, April 1.
Brigitte Bardot’s “And God Cre¬
ated Woman" (Kingsley) was
pulled end of 14th week at Squir¬
rel Hill Theatre, nab* arter, hot
as a result of any sudden drop in
business but because Stanley-War-
ner circuit management didn’t
want to offend religious groups by
playing it through Holy Week.

As a matter of fact, the Bardot
blockbuster was still doing highly
profitable trade, and could have
probably stayed around for a lot
longer, when the engagement was
terminated.. Stanley people had
received many protests about
“Woman” when It originally went,
into the Squirrel Hill right before
Christmas, but .ignored them, at the
time. However, the Holy Week
(Continued on page 75)

Three Network Prexies
Meet With Skate Dept
On U.S.-Soviet Exchange

Presidents of the three television
networks were? in Washington last
Thursday (27) for State Dept,
meetings on the first interchange
of television programming between
the U. S. and Russia. Meeting was
at the invitation of the State Dept,
and was similar In nature to that
held with, motion picture repre¬
sentatives recently.

Talks were described as prelim-
; (Continued on page 75)

f Madrid, April 1.

American film distribution ma¬
jors grouped in the Motion Picture
, Export Ass’n have lifted the film
embargo on Spain and have so in¬
formed government authorities
here, in what is interpreted as the
most promising move yet taken by
MPEA to end the 30-month con¬
flict with this country, prepare the
immediate entry of limited Yank
pix and reach a full-blown agree¬
ment for 1958-59.

Decision to terminate embargo
was contained in a letter sent to¬
day (31) by Mediterranean MPEA
rep Frank Gervasi to Spain’s Di¬
rector General for Cinema, Munoz
Fontan. Action, letter explained,
was taken as a gesture of friend¬
ship and goodwill from the U.S.
motion picture industry to further
cement Spanish-American rela¬
tions in all economic, political and
military sectors:

Yank embargo, invoked in Aug.
’55, was retaliatory move against
Spanish decree compelling all lo¬
cal distribs (U.S. branches, in*
eluded) to distribute one native
film for every four imported. Em¬
bargo became a mouon picture
Siegfried Line of misunderstand¬
ing and recrimination between
MPEA and Spain. Current bold
removal of this rankling impedi¬
ment by U.S. companies is con¬
sidered a forthright mea culpa
that can only have positive psycho¬
logical and commercial repercus¬
sions in Spain.

Removal of embargo apparently
establishes normal film ties while
negotiations are pursued during
the post-Easter period to finalize
an agreement for the coming film
year, effective next October,

Gervasi would not confirm or
(Continued on page 18)

Name Orchestras For
•Dawn Patrol Dansants
Vs. Jure Delinquency

Chicago, April 1.

Booking offices have had mount¬
ing queries from, around the coun¬
try in recent months for name
bands to work early morning
dances as a further means of curb¬
ing juvenile delinquency. Requests
come'mostly. from civic and school
heads supervising youth recreation
projects.

Dances are usually 1 to 5 a.m.
weekend affairs, sometimes cou¬
pling additional entertainment.
How receptive bands are to such
bids generally depends on conveni¬
ence of the date io terms of travel
arid prior commitments. One agent
here says there’s no : problem, for
instance, where a band's doing .*
one-nigh ter and can follow that
night with anti-delinquency dansa-
pation in the same or some reason¬
ably nearby town.

Money’s good, too, for combat¬
ting delinquency, so agents and
their AFM’ers are happy to have
the fringe market blossoming.

MISCEUL A3nr

B

Eglevsky on Tomboys in Ballet

Americans Must Eventually Sponsor the Art—
Doesn’t Make* Does Attract Effeminates

By DAVE JAMPEL

Tokyo, March 25.

Andie Eglevsky blames the lack
Of a serioUs attitude toward ballet
by the American Government for
homosexual element in that art in
the United States.

Moscow-born' Eglevsky, rated the
leading male dancer of the U. S.
and one of the greatest in the
world today, told Variety that the
Government’s failure to subsidize a.
school of ballet and thereby; offer
security lias led to Amercan com¬
panies 'being;forced to accept many >
homosexuals.

“You must take whatever you
can get,” declared Eglevsky, here;
with the New York City Ballet, on
an ANTA-State Dept, tour of Ja-‘
pan, Australia and Manila. .

“But/’ he notedj “ballet win not
make a man effeminate. He is that
way from before..What draws these
people to ballet? The make-up, cos¬
tumes'and puhlic admiration. But
ballet does not make a man that
way,” 'Eglevsky .insisted. .“I’Ve
kiown a lot of actors and singers
who are .homosexual,” he offered.

The most discouraging note, as
Eglevsky sees it, is the dancer who
is obviously effeminate to his audi¬
ence. “Anytime you can tell a:
man’s private enthusiasms on stage
is wrong/’ he stated. “You create
art on stage. A dancer ; is not only
to dance, but an artist. If you.
should do something that projects
• Continued on page 20)

US. Navy Gets Into
Carib Steel Band Act

San Juan, April 1. ‘

Not oiily are ofl firms .in the ’
Carib area subsidizing steel bands, }
but the U- S. Navy has one too. It’s ;
a pet project of ldth Naval District:
Commander Rear Admiral Daniel :
V. Gallery, who was inspired at
.last, year’s Trinidad Carniviil to ’
start the sailor’s steelmen combo.

For its first birthday, a 33 LP '
Decca recording with 12 numbers .
by Admiral Dan’s PandemoniacS ;
will be released next: month <17). ;
Outfit is entirely made up of Con- .
tiuentals fas the; stateside Ameri¬
canos are known locally), and is ,
the first aggregation of its kind. i

Admiral Gallery once having
been sent by the effects of the-, .co¬
ordinated. ping-pong pans, the sec¬
ond pan,. the guitar drum, tune
booms, bass drums, bonga bonga,
shack shacks (gourds filled with
pebbles', claves, pieces of wood or
bone) and the cutter, a one note ’
'Continued on page 16)

Reed’s Embassy Spot

Paris, April 1.

Joseph Vernor. Reed, former i
Broadway producer and author of
several theatre books, has joined
the American Embassy staff here.

He will be In the Cultural Divi¬
sion, in charge of theatre matters.

ART COHN’S WIDOW
COMPLETING TODD ODE

Hollywood, April 1.

Original, copy of Art Cohn’s
“The .First Nine Lives of Mike.
Todd’’—together With “irretriev¬
able” notes—was on plane which
took both the showman and his
Bossworth to their fiery deaths, but
another copy With 90% of the
manuscript has been found in late
author’s library..

Book will now he completed by.
widow, Marta, former San Fran¬
cisco newspaperwoman. The* end¬
ing, which Cohn, couldn’t find dur¬
ing his life and which had held .up.
publication, wrote itself in tragic
. crash. Random House will. pub¬
lish...

It was feared at first .that only
copy of tome, on which Cohn had
worked for two. years and • one-
half, was on plane and consequent¬
ly destroyed.

" Ford Foundation has given an
additional $10,000,000 to the Lin¬
coln Center for.' the performing
Arts. The pledge brings to $12,-
500,000 the total that the Founda¬
tion is contributing to the cultural
center In the .Lincoln Square re-'
development on Gotham’s West
Side. The' total gift is the largest
ever made by the Foundation to
any Institution for a cultural pur¬
pose. ...

FF will pay $7,500,600 to the
Center when its campaign lias
raised $45,000,000. Foundation will
give remaining $2,500,000 as match¬
ing funds on a one-to-five ratio for
contributions received aft e r the
Center has raised. $60,000,000. Cen¬
ter’s total of announced gifts to-
date amounts to $25,050,000; \

Vic Meyers, Ex-Music Man,
Heading for Congress

Seattle, April 1.

i Vic Meyers, who hit the political
trail, after a career as/rbandleader.
r becoming lieutenant-governor and
presently secretary of state of
Washington, has 'thrown his hat in¬
to the ring for Congress^

He’s on a Democratic ticket,
seems sure to be nominated* likely
i to be elected, as he Is a greatvotie
getter—outside; of Seattle. Third
district Includes Olympia, the state
capital, where Vic now lives.

Meyers was lieutenant governor
for 20 years.

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PStOETY

Giraud’s Bookings For
Genoa’s Int’I Dance Fest

Paris, March 25.
Mario. Forcelli, director of the
International Dance Festival of
Genoa has named Claude Giraud
as sole booking, agent for this
year’s July show.

To date Giraud ; has. sighed
Svetlana Beriosova, David : Blair
ahd other soloists from Covent
Garden plus a group of Polish
dancers from Warsaw Opera House
to appear in “Hommage to
Cechetti," July 1-2-3;. July 5-6,
.Vienna Opera Ballet; July 11-13, ;
London Festival Ballet; July 15-17, ;
“Hommage to Bonneville’-’. with
soloists from Royal Danish Ballet.

Dino’s 120G Russo
Sale; Pans Par

Rome, March 25.. ;/
Dino DeLaurentiis today con- ;
firmed • reports that he’s sold the
rights to “War and Peace” to So¬
viet Russia in a deal just cpnclud-. ;
ed. Sale pride, he said, was “about .
$120,006.”

Negotiations 'were handled 1
through the Italian . legation . in
Moscow/ It’s known that Russia ‘
is also planning a version of this
classic.;

The Italian producer took time
out from his recent chores on “The
Tempest” to point out that, though
his recent differences with Para¬
mount were, healed (Par has:
healthy investment in .“The Tem¬
pest” ), he still felt* that, the Yank !
distributory / has “improperly
handled” the pic “Peace" in the .
U.S. market. Instead, says De¬
Laurentiis, the roadshowing, of “10
Commandments” got the big atten¬
tion/'

With ■ proper handling, he adds,
“Peace” could have grossed “two
or three, times as mUch” in the
U.S. He; Cited . its. great b.o. in
Italy, France and Germany where
he estimates combined returns to /
date; already are past the : $6,000,r
000 mark. / ;

N.Y. TOLA. TOOT TOOT
CH00CH00 GOODBYE

. • Chicago, April i.

For economy reasons, the New
York Central R.R. is. halting its :
through passage to the west coast
for passenger rides on April 25.

In recent years, the line has
hooked up one car dach from its
20th; Century Limited and Commo¬
dore Vanderbilt to trains traveling
west from Chicago, to accommo¬
date cpast-to-.coast travelers. Cross¬
country .rail tickets apparently
haye; become rare of late.

MET'S HINES FILLS IN

His Opera About Christ; Playing
Church Circuit

Atlanta, April 1.
When tenor Jjssi Bjoerling was
stricken and. hospitalized in Fort
Lauderdale, Fla., and could not fill
his Atlanta All Star Concert Series
finale date, basso Jerome . Hines, an
Atlanta favorite! was rushed into
the. breach by Manager .Marvin
McDonald. .

Hines gave Atlantans a warmup
of what they can expect when he
comes back for Metropolitan sea¬
son here in May and to sing Me-
phistopheles role in “Faust/

. Hines planed. ; out Wednesday
(26) for New York for a perform¬
ance at Met in “Faust” Friday (28)
night and to appear at a N. Y. area
church in his own opera based on
the life of Christ Sunday. (30).

Plans are under way to bring
. the Hines Christ opera to Atlanta
In September, 1959.

Polish Ballet to

Paris, March 25.
The Ballets Slansk (Polish)
will make its first appearance this
side of the Iron Curtain in a four-
week engagement at the Alham¬
bra here opening April 16.

Troupe consists of 120 ldancers,
singers and musicians, specializing
in Polish folklore and will appear
under ioint banner of Fermin Lom-
broso and Agence Litterarre. Lat¬
ter is organization set up to handle
all attractions coming from coun¬
tries under Soviet domination.
Same combo will likewise sponsor
visit of Pekin,. Opera for Paris
Theatre Festival at Sarah Bern-
hard tin June.

Wednesday, April 2, 1958

they Nude What They Wanted

Artists Equity Revives ‘Altogethemess’ at Ball, But
Too Late for B.O. (Body-Ogling)

LAMBS SPRING GAMBOL
HONORS R.W. DOWLING

Robert W. Dowling will be guest
of honor at this year’s Lambs
Spring Gambol on Saturday, May
10, at Waldorf-Astoria. The club
i§ honoring him “because of his de¬
votion to . the theatre, the actors
and all; that our great profession
stand for,” William Gaxton, shep¬
herd of The Lambs, said in a let¬
ter to . members. “All over this
country, particularly in the., metro¬
politan area, there; are monuments,
in the form of theatres, that tell
the story of this great maii.”

The Lambs will also present spe¬
cial awards to Victor Bbrge, Mau¬
rice Chevalier, Cecil B. DeMille,
Irene Dunne, Conrad N.. Hilton,
Clare Booth Luce, Helen Menken
and Adolph Zukor for their efforts
oil behalf of the American theatre.

The Actors Fund of America and
The Lamb Relief Foundation will
participate, in the proceeds. Mickey
Alpert is chairman of the enter¬
tainment committee of the Gambol.

‘Father of Blues’
Just Misses His
‘St. Louis’ Biopic

' Like Jerome Kern, William Chris¬
topher Handy, who succumbed to
pneumonia and uremic poisoning
last week at/the age of 84, never
lived to see his biopic. Para¬
mount’s upcoming “St. Louis
Blues.” Kern also never lived to
see Metro’s filmizatioh of his songs
and career under the title of “Till
the Clouds Roll By.” As in most
such instances, the film title is
borrowed from, one of the sub¬
ject’s standout pop sohg hits, viz.,
“Three Little Words” (Kalmar &
Ruby), “Rhapsody In Blue”. (Gersh¬
win), “Night and Day" (Cole
Porter), “Best Things in Life Are
Free" (De Sylva, Brown & Hender¬
son) etc. “Alexander’s Ragtime
Band,” Was not . an Irving Berlin
biographical—any analogy was. of
a most loose nature.

In Handy’s case, at the all-in¬
dustry dinner ; at the Waldorf-As¬
toria, N. Y., iast November, the
blind composer, a cheerful guest
of. honor despite being wheel-
chaired on ' the dais—a condition
of quite a few years—declared
himself that Nat King Cole's per¬
sonation of him would be not only
his “proudest achievement” but
“would be forever, a monument to
my race,”

"Seeing” his biopic is hot as
[..•... (Continued on page 22)

By JOE COHEN

No nudes is not good news in
art circles, especially where the
bar masques are concerned. At¬
tendance was down at both the
major affairs in New York,; the.
Artists Equity Ball, held Friday
(28) at the Hotel Waldorf-Astoria,
and the Art Students League opus
the week before. As against last
year!s AE event, the 2,200 attend¬
ance this year was off by about
1,000, and the deficit, generally,. was
in the $25 department, which was
in the reserved section, entitling
a purchaser to a spot at. a table.
The trouble, it’s now believed, was
in the fact that nudes were dis¬
couraged last year, and that error
came home to plague the grosses
this season.

AS a result. Artists Equity! in
effect, told all the revelers to come
back, all is forgiven. The grape¬
vine prior to the ball seemed to
Indicate that the shirtless ones.
Would be welcomed, and at the ball
itself, the organization went all-
out by permitting nudes in the cos¬
tume parade and even awarded ma¬
jor prizes to both males and fe¬
males in thin pelts. The second
prize/for example, was one of the
best nudes of all, a “Spectre a
Rose,” femme, bedecked in white
body makeup throughout, with
only a few strategically placed
sequins and a single rose in front.
There were several nudes in the
first 10, both male and female—a
complete reversal of form of pre¬
vious years. The boxoffice build¬
up for next year by such action is.
seen as being tremendous.

The costumes generally were
kept in check by a faulty theme,
Americana, which restricted th«
(Continued on page 75)

50G Anonymous Grant
To Manie Sacks Memorial

Philadelphia, Ajfril'i.

An anonymous grant of $50,000
has been made in memory of
Emanuel “Manie” Sacks to the Al¬
bert Einstein Medical Center, by
a lifelong friend of the late vice
president of the Radio: Corp. of
America and National Broadcasting
Co. '

Sacks was formerly a member of
the board of trustees of the Ein¬
stein Center. Paul J. Johnson,
president of the center, announced
that the gift would be used to set
up a special closed-circuit tele¬
vision facility and a special class¬
room in the new Medical Surgi¬
cal Bldg., now under construction*

The money will purchase ,. tv
equipment and facilities, including;
cameras and monitors for class¬
room use to enable doctors to ©V
serve closeups of vital surgery
and hear the surgeon’s commen¬
tary, Johnson said. ..

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SUBSCRIPTION Annual. 915; Foreign. 816; Single Copies. 35 Cents
’ . ABEL GREEN. Editor r ~

INDEX

Bills ..........._ ......68

Chatter 74

Film Reviews ............ 6

House Reviews ........... 65

Inside Music ............ . 57

Inside Radio-TV ..........52

International : ..... a.. . ... .11

Legitimate ............... 69

: Literati ...,............. 73

Music ...........:.;......54

New Acts /.............. .65

Night Club Reviews ...... .66

Obituaries .......*....... .68

Pictures'... *......... ..... 3

Radio ...... v.... .26

Radio Reviews ........v.V45

Record Reviews ...... . . .54

Frank Scully .......... ,. .73

Television ,.. /...,..,. ...... .26

Television Reviews ....; /.37.

_Tollvision .. /............. 25

TV Films ................28

Vaudeville ............... .62

Wall Street .*. ..........18

' DAILY VARIETY :

(Published in Hollywood: by Daily Variety, Ltd J
$15 a year. $20 Foreign.

Wednesday, April 2, 1958 ; PICTURES_ B

Showman Asks If J. Edgar Hoover of FBI Owns A
TV Set—Cites Hammer Fiend in Parlor

' 4 --—— — ; ■ ■ -:—--

Hollywood, April 1.

Samuel Arkoff, v.p. of Amefican-
international Pictures, chided J.
Edgar Hoover, chief of FBI, for re¬
questing the Hollywood motion pic¬
ture industry to softpedal crime
arid completely failing to mention
television for glorifying criminals
in their programs,

“We’re tired of motion pictures
being used this way,” he said, in
a reply to G-man’s protest in-a let¬
ter to MPAA prexy Eric Johnston
that films were hero-izing crimi¬
nals. .

“Hoover has ignored the tv in¬
dustry that comes into your par¬
lor,” he told newspapermen here.
“If the FBI is legitimate in its
complairit that gangsters are glori¬
fied in films, let them go to the
homes and do something about the
television screen.”

He cited as an example a recent
Tab Hunter ty subject, in which
actor as a juve delinquent ham¬
mered two women to death. This,
he said, has not caught the FBPs
attention.

‘However, he added he’s sure that
Hoover is “sincere” in his pitch to
the motion picture industry and
probably hasn’t yet gotten around
to the parlor medium. “Perhaps
(Continued on page 18)

Film Handling

Los Angeles, April 1.

National Theatres has been ad¬
vised by Dept of Justice of its
willingness to explore a modifica¬
tion of the consent decree to per¬
mit its engagement in domestic dis¬
tribution of a “limited number” of
NT-produced films.

Providing, it was pointed; out,
NT “will surrender pre-emptive
rights to other exhibitors.”

NT’s consent judgment restricts
It from participating in domestic
distribution except on court order.
Circuit last October requested a
modification of the. Judgment, in*
eluding its right not only to engage
in production and distribution but
also the right to exhibit such films
in its own theatres.

FILM CLASSICS DRAG ON

Defunct Since 1951—Seek . New.
Path To. a Settlement

Creditors of Film Classics, a dis¬
tribution outfit defunct since 1951,
have been directed to . show cause
before N. Y. Supreme Court Jus¬
tice Joseph A. Gavagan on April 11
Why attorney Stanley L. Gluck
Should not be nained assignee for
benefit of clairiiants as replacement
for the late Irving Kaufman.

Following the hearing it’s expect¬
ed that the court will order Kauf¬
man’s estate to turn over $16,996,
representing the balance of monies
due FC creditors, to Gluck. Law
firm of Gainsburg, Gottlieb, Levi¬
tan 8c Cole will probably be named
to handle any legal proceedings on
.behalf of the assignee.,

Max Arnow Rejoins Col

Hollywood, April 1.

. Maxwell Arnow, who left Colum¬
bia Pictures two yean ago to join
Hecht-Hill-Lancaster as exec, vee-
pee, returns to Col tomorrow
<Wed.) in a newly-created exec
post!

Arnow, first addition to the new¬
ly-announced reorganization of the
exec staff, will function in various
creative branches of production,
including, important casting. Dur¬
ing his prior 15 yean’ association
with company, he was talent exec,
a spot unfilled during his absence. ’

Popcorn & Passion

Memphis, April 1.

Jim Blevins, “Mayor of Pop-r
-jrn Village” at Nashville
came here to commission Elvis
Presley just before he donned
his khaki garb as a “kernel” of;
his Popcorn village staff.

Blevins arid his Memphis
rep, Tommy Baldridge, exec Of
the Variety Club, Tent No. 20
here, gave Presley a plaque '
and his “kernel commission”,
hi a special stint held at the
local club rooms. The Pop¬
corn Mayor asserted award
was made in recognition of
a “survey finding that Pres¬
ley’s motion pictures sold more
^popcorn in theatres during
1956 and 1957 than any
others.”: ,

Bank of America

Bank, of America at the end of
April will close its theatrical and
television office in New York, with
the department to be shifted to
Los Angeles under the supervision
of v. p. Francis Harwood. Peter
W. Geiger, who headed the Goth¬
am; branch, is leaving bank’s em¬
ploy.

B. of A. opened the Manhattan
office eight years ago for the pur¬
pose of playing off 30 features
which had been acquired via fore¬
closure, including a package orig¬
inally made by Enterprise Produc¬
tions, now defunct. Distribution
was taken over by General Telera¬
dio for television and Favorite
Films for theatrical reissue.

Residual rights recently ' were
sold to Mundus Television Corp.

MG Shorts Next
forTVSeBoff

Hollywood, April 1.

I Metro’s vast library, of thousands
of short subjects may be sold to
television.

J. Donald Wilson has been
brought in to make a study and
analysis of studio’s briefies to de¬
termine the best riieans of unload¬
ing the shorties to home screen
| Syndicators.

Working with Metre, tv v.p. Bud
Barry, Wilson is now going over
the, library of thousands of Metro
shorts to decide which might be
best to knit together for a tv se¬
ries, as is contemplated in the Bert
(Continued on page 18)

NEWMAN OF GOLDWYN’S
STAFF TO JOIN WAYNE

Hollywood, April 1.

Robert V. Newman, vp of Sam¬
uel Goldwyn Productions for past
seven years, has signed to head
John Wayne’s Batjac Productions,
in an expansion of indie's opera¬
tions. He assumes new duties prob¬
ably in two to three months, after
Goldwyn gets underway with “Por-
gy and Bess” around June 1.

Batjac’s expansion, according to
Wajme, will be in theatrical and
vidpbr production. Prior to joining
Goldwyn, Newman was a Broadway
producer, then Republic Pictures
vp.

Frank Gervasl’i recent visit to
Spain' from his (MPEA) Rome base
has “untensed” the situation there
somewhat and feeling is things
may be headed back on .the right
track again.

Additional strong product, some
just spotted in a few key cities this
week, is giving the national cinema
scene a rosier hue. Pix, which fig¬
ured substantially in the Academy
awards, are being helped this year
more than ever before. Improved,
weather in many sectors^ also was a
plus factor.

“Bridge on River Kwai” (Col) Is
b.o. chairipion for third week in a
row, this time soaring on the basis
of numerous Oscars to nearly
$600,000 gross in some 24 keys
covered by Variety. In virtually,
every city, excepting those in
which it already was capacity, biz
is soaring ahead of last week.

... “Around World in 80 Days” (UA)
is pushirig up from fourth place of
a week ago to second place. “Run
Silent, Run Deep” (UA),. out for
first time this stanza, is landing
third money, arid is likely to be
heard from much more.

“Snow White” (BV) (reissue),
with a boost from many vacation¬
ing kids is climbing to fourth spot.
“Search for Paradise” (Cinerama
is moving up to fifth place.
“Brothers Karamazov” (M-G) is
finishing sixth..

“Witness for Prosecution” (UA)
is copping seventh position while
“Teacher’s Pet” (Par) will be
eighth. “God Created Woman"
(Kings) is taking ninth money.
“Peyton Place” (20th>, long high on
the list, rounds out the Top* 12.

■‘Seven Wonderj of World” (Cine*.

rama), “Raintree County” (M-G)
and “Farewell to Arms” (20th) are
the two runner-up films.

. “South Pacific” (20th) r which has
been virtually capacity since it
opened in N.Y., started out great in
Chicago, its second playdate.
“Merry Andrew” (M-G), bigger in
second week than opening round, at
N.Y. Music Hall, is rated lusty in
Balto and bright ini Washington.

“Long, Hot Summer” (20th), tor¬
rid in Ch|, looms big in Cincy and
sock in L.A. “Paris Holiday” (UA)
is rated brisk in L.A. “Marjorie
Momingstar” (WB) is rated stout
In L A,

“Man in Shadow” (U) looks fair¬
ish, in Providence. “Saddle Wind”
(M-G), mild in N.Y., Is slim in
Portland. “Cowboy” (Col); is okay in I
Omaha.

“High Cost of Loving” (M-G)
looms nice in Chi. “Ft. Dobbs”
(WB), mild In Minneapolis, shapes
nice in Providence.

“GerVaise” (Cont), nice in Balto,
Is good in NiY. and Chi. “Bonjour
Tristesse” (Col), fancy in:Toronto
and good in Boston, looms slow in
Omaha arid L.A. and St. Louis.

“Tarnished Angels” (U) looks
fairish in Ciricy. “Big Beat” (U) is
okay in K.C. “Sayonara” (WB).
helped by Academy awards, is great
in Omaha, hefty in Louisville and
great In L.A.:

(Complete Boxofficg Report*
an Paget 8-9)

New York Herald Tribune film
critic William K. Zinsser declared
himself elated and very much re¬
lieved last week over his promo-,
tion to the editorial page of the
paper. He had been the reviewer
for the Trib for three and a half
years and is succeeded as acting
critic by Paul V. Beckley.

Zinsser said he had originally
taken the reviewing job for one
year only, but had agreed to stay
on at the urging of the paper. Last
summer, he tried to leave the job.
He is writing a book, “Seen Any
Good Movies Lately?” which will
relate his experiences as a critic
and his impressions of Hollywood.,
Doubleday will bring it out in the
fall.

Zinsser’s remarks counterpointed
the impression in New . York
film circles that he was “pushed”
out as a consequence of some very
tough reviews he’d written. His
latest involved “South Pacific.”
However, he wasn’t alone in that
one.. The Post also lambasted It,
and Time Magazine this week gave
it, a rough going-over. Earlier,
Zinsser had written one of the
most cutting reviews of “A Fare¬
well to Arms.”

Zirisser emphatically denied that
the. tenor of his reviews had any¬
thing whatever to do with his join¬
ing the editorial page. “This Is a
promotion for me,” he said, “some¬
thing I’ve wanted a long, long
time.” He said he regretted to
(Continued on page 18)-

Dan O’Shea Out
As RKO Pres.;
Part-Time Aide

Daniel T. O’Shea, who became
president of RKO in 1955, thia
week relinquished the job but will
remain with the company on a non¬
exclusive basis. An attorney,
O’Shea henceforth will function as
an aide to Tom O’Neil, president
of the parent RKO Teleradio, rep¬
resenting him in product negotia¬
tions.

O’Shea, whose employment con¬
tract. as chief exec had more than
two more years to run, said the
change in status was made at his
own request. He previously was
president of David O. Selznlck’s
Vanguard Films and a v.p. of (Co¬
lumbia Broadcasting.

New move is seen as further
reflection of the . lessened role
RKO is taking in the film industry.
Although continuing Its sales func¬
tions in the foreign market, tht
company’s administrative work and
physical film handling abroad last
week were taken over by the J.
Arthur Rank organization.

John B, Poor, key figure in RKO
Teleradio, this week was named
top exec in the RKO film company
subsid with the title of general
manager. Appointment came in
the wake of Daniel T. O’Shea’s
bowout as president.

Poor was president of the Mutual
Broadcasting division of Teleradio
until hoard chairman Thomas
O’Neil disposed of this property
last year. The 42-year-old exec has
been a v.p. and director of Tele-
radio since 1956,

20TH-FOX BUYS NOVEL

Not-Yet-Pnblished Novel and Flop
Play Set

“The Lost Country,” novel by
J. R. Salamanca to be published
this fall by Simon 8c Schuster, has
been bought by 20th-Fox for $50.-
000 plus percentage. It’s a story
about an adolescent boy and bow
he finds himself.

Another purchase involves tha
comedy. “Plaintiff with a Pretty
Hat," by Margaret and Hugh Wil¬
liams, which Paramount acquired
in London. Play was put on in
Palm Beach, Fla., and flopped, hut
may arrive on Broadway this falL

Stockholders through the years
. have made. suggestions concerning
the operation of film companies in
which they had holdings, of course;
But now, more so.

This is indicated by several film
execs, who stated the investors In
.motion picture securities are keep¬
ing a closer /watch ori the indus¬
try because of the current box-
office unsteadiness and, in a couple
of instances, passed dividends.

• A specific case is proyided by.
an investor who himself is invol¬
ved. He’s David Unger, who owns
fairly substantial blocks of stock
in several film corporations.

. Unger this week related how he
pressed Paramount on the matter
of buying top story properties, in¬
cluding novels and plays. He said
he complained. to the Par manage¬
ment that Par let “get away” such
works as “Diary of Anne Frank,”
“The Nun’s Story,” “Rally Round
the Flag, Boys,” “On -the Beach,”
“The Scapegoat,” etc;

Unger states that he’s; now had
word from a couple of Par execs
of a change in policy. Par will
bid actively for important novels,
and plays, he was told, and the

f olicy of placing a ceiling on pur-
hase prices has been abandoned.

The stockholder said he’s riot-
so “egotistical as to believe that I
was. the one who. got them to
change the policy.” But he does
believe his prodding “brought the
matter of such a policy change to
a head.”

BRITAIN'S CANNES ENTRY

'Orders To Kill’ (Lion) Gets This
Year’s Nod

London, April 1.

“Orders to Kill”: starring Paul
Massie, Eddie Albert and Lillian
Gish has been named as the official
British entry for next month’s
Cannes Film Festival. The film,
which is released overseas through
Lion-International,; had its West
End preem last. week. It. is an
Anthony Asquith-Anthony Have-
lock-Allan production.

In addition to the sole official
British entry, the Cannes authori¬
ties are expected to invite another
British pic to be screened at the
f est.

Zinsser s Swan Song as a Critic:

Star Gets Measles

Hollywood, April 1.

Sofnething riew bit at Holr
lywood film last week. A film,
had to halt, production due to
its star coming down with an
attack of measles.

Star was Susan Hayward, in
Figaro’s “The Barbara Graham
Story.” Due to her being in
virtually every shot, director
Robert Wise was unable to
shoot arourid her and shut¬
tered production.

Cost of New Coin

A

Loew’s Divorce

Loew’s Inc. and the Dept, of
justice are undertaking a new ap¬
proach t6 the problem of splitting
the corporation’s production-dis¬
tribution division froiri domestic
theatres and dividing the approxi¬
mately $30;000,000 Indebtedness
between the two surviving compa¬
nies.

Tentative formula had beeri
worked put but subsequently be¬
came regarded as imposing too
much of a hardship on the film
division because of a downturn in
the profit-&-loss column. Under
this arrangement the film end was
to assume $25,000,000 of the in¬
debtedness and the theatre depart¬
ment, the balance.

Basic problem also steriis from
the fact that the borrowing carries
an interest rate of 2.9% and in tak¬
ing new money, which would be
necessary upon the.divorcement to
retire the old loans, the rate could
about double that rate.

In past there were occasional
queries from the Loew’s. side about
the possibilities of . averting the
split, , this on .the grounds that, for
example. Paramount had re-entered
exhibition and United Paramount
was back fri. production. D. of J.
turned a deaf ear on this idea, it’s
understood, for the reason that no
company has gone back into a pre-
divorcement field on any extensive
basis.

National Boxoffice Survey

Trade Remains Strong; ‘Kwai'No.l for 3d Week,
*80 Days' 2d, ‘Run Deep’ 3d, ‘Snow White' 4th

4

PICTURES

Rarely if ever has a show busi-4*
ness enterprise become envolved
in such a corporate mishmash as
RKO Theatres, which is among the
live top national chains. It looks
now to be tucked in within the
fold of List Alden Corp. That's the
official title, presuming that the
various stockholders will approve
everything at a meeting April 11.

Observers not privy to the inner-
workings of the stock deals involv¬
ing. RKO et al., are a little bit
baffled. The circuit had been con¬
trolled by RKO Pictures which, in
turn, had Howard Hughes at the
helm. Albert A. List, textile manu¬
facturer and financier bought out
Hughes’ interests in the circuit
and the corporate complexities
have grown, ever since.

List started thing rolling by an
amalgamation of his outside hold¬
ings with the exhibition outfit.
This placed RKO under the same;
aegis as the USF-Aspinook Finish¬
ing Division, which concerns itself
with the textile finishing business;
Triplex of America Division, manu¬
facturer of aluminum pistons for
the automotive and diesel engine
industry; warehousing through the
Otis Terminal and Railway Ware¬
houses, Cleveland* plus interest in
oil and gas properties and various
real estate and other investmeflte.

Enter Alden Corp.

Early this month, the official
word was flashed that a deal was
set for Glen Alden Corp. to take
over the business and assets of List
Industries—-theatres, textiles, oil
and all. The Alden company, which
Is headed by Francis O; Case, deals
In anthracite coal basically and in
the past few years spread out with
the acquisition of the Mathes Co.,
which manufactures and sells air
conditioning equipment and heat
pumps, and Ward LaFrance Truck
Corp., which manufactures and
sells fire trucks.

Stockholders of both corpora¬
tions at the aforementioned April
11 meeting will be asked to vote
on a reorganization that, provides
for the transfer of the List assets
to Alden, on the basis of five shares
of Alden for every six shares held
of List.

Adding to the complication is the
fact that a subsidiary of List In¬
dustries, in the fall of 1957, bought
and still owns about 38ti% of 'the
stock of Alden. Also, not long ago
List worked on a deal providing
for about $20,000,000 in new financ¬
ing from a group of banks. This
deal was on the brink of the official
announcement stage but suddenly
disappeared and nothing’s been
said about it since.

48.4c Per Share

List in 1957 had consolidated in¬
come of $2,037,709, or 48,4c per
share, before special items and
$1,540,461, or 36.6c per share, after
special items. Previous year’s net
was 37c per share before special
Items and $1.04 per share after
special items. Not explained* “Spe¬
cial items.” ;

If the get-together goes through,
the present owners of List Indus¬
tries will be owning approximately
76t£%of the List Alden shares
and, as previously noted, the new
corporation will apply for listing
on the New* York Stock Exchange.

Through it all, Sol A. Schwartz
is continuing, as president of RKO
Theatres..

Serge Semencriko, first v.p, of the
First National Bank of Boston, Con r .
tinues to build lip his holdings of
Warner Bros, stock. . Haying recent¬
ly acquired 23,500 shares, he : now
has bought an additional 56*000
shares of WB common. This brings
his total holdings to around
185,000.

Last December, Semnenko, a
leading voice in the Warner man¬
agement, sold 80.000 shares in a j
capital gains move to a syndicate
' headed by David Baird. Word was
circulated at. that time that he in¬
tended to re purchase the stock.

John L. Wapner, WB prexy* still
la the majoT/Shareholder in the
outfit. ^

Lou Costello Solo

Hollywood, April 1.

Lou Costello will make his.}
film bow solo sans former
partner Bud Abbott in an indie
tentatively tagged “The Giant
Woman,” a fantasy science-fic¬
tion film. Pic. marks his return
to screen after two-year
absence.

Packaged by Famous Ar¬
tists, feature will be made by
DRB Productions, firm in
which Costello is partnered
with his manager, Eddie Sher¬
man, and special effects men
Jack Rabin, Louis Dewitt and .
Irving Block. Budgetted at ;
$700,000, film rolls in June. No
release set yet.

Odell: No Fears

fax-wise.”

That was the reaction last week
of .Herman Odell, the late Mike
Todd’s attorney and also v.p. of
Michael Todd Co. : Inc., to reports
that the Income tax people were
checking on Todd’s income and ex¬
penditures over the past couple of
years.

“We’ve nothing at all to fear
from the Internal Revenue depart¬
ment and our Washington people
tell us that no such investigation
has either been ordered or is go¬
ing on,” Odeil stated. :

Todd’s will is to he probated in
N. Y. this week, when Michael
Todd Jr. arrives from the Coast.
Court will appoint an executor who
then will establish Todd's assets.
Reports that have appeared re the
latter are Inaccurate, said Odell.

He estimated that between $200,-
00.0 and $300,000 already had been
spent on preparing “Don Quixote,”
which was to have been Todd’s
next film project, but said the pic¬
ture definitely would riot be made.

Odell confirmed. the Variety
story last week re the division of.
the profits on “Around the World
in 80 Days.” Story said that Todd
had sold 10% of the net. to . the
Columbia Broadcasting. System,
another 10% to United Artists and
25%—up to $500,000—to Mrs. Lor¬
raine Manville-Baxter who had in¬
vested $1,829,000 in the; picture.
She recoups the coin before she
starts sharing in the profits, “80-
Days” is two-thirds paid off but is
$2,100,000 short of going Into the
black.

L. A. to N. Y.

Barney Balaban
Pat Boone
Maurice Chevalier
Mike Colin
Jackie Cooper
Arlene Dahl
Martha Davis & Spouse
Martin Davis
Stanley Ddnen
Mitzi Gaynor
Gil Golden
Sy Gomberg
Russell Holman
Martha Hyer
Howard Keel
Gene Kelly
Hope Lange
Sophie Loren .

Hal March \

Dorrell McGowan
Stuart McGowan
Dick McKay
Jerry Pickman
Carlo Ponti
Milton R. Rackmil
. Paul Raibourn
Irving : R. Rubirie
Abe Schneider .

.Jack Sher
Sylvia Sidney.

George P; Skouras .
Robert Stack
Raoul Walsh .

Jack L. Warner
George Weltnef
. Herbert J. Yates
Gig Young

Pfi&IETY

NEW FILMS BY EAR

Barney Balaban; P a r a m o u nt
president,. arid, other top-level
homeoffice execs returned to New
York. this week after a series of
Coast meetings on a new produc¬

tion .schedule which, it was said,
will represent expanded and more
ambitious efforts. However,. all
concerned declined to give any de¬
tails.

That, the company would embark
on a more elaborate program than
in past had been indicated previ¬
ously. This still prevails. Appar¬
ently; though, the uncertainties in¬
volved in lining up production val¬
ues are such that the Par officers
are. refraining from any announce¬
ments.' ; ■

! It was . stated, . significantly,
that Par is convinced of a growing
market potential for top features
and in line with this will give new
emphasis to bigfiiidgets. At least,
that’s the - way. things are in the
broad blueprint- stage. . .

Back in Gotham with Balaban
Were George Weltner, global dis¬
tribution head; Paul Raibourn,
v.p.; board chairman Adolph Zu-
kor and ad-pub chief Jerry Pick-
man.

Is Vox Pop Next?

Academy Award to Joanne
Woodward last week, for her per¬
formance in “Three Faces of Eve,”
had 20th-Fox figuring that it not
only would help ’’Eve” and her up¬
coming “The Long. Hot Summer;!’
but also that it would Catapult the
actress into popular stardom.

While Miss Woodward had long
been recognized as a very capable
actress, she’s hasn’t yet caught the
popular fancy to the point where
her name has become a top mar¬
quee attraction. Yet she is one of
the new, young faces on which Hol¬
lywood is betting heavily. 20th
thinks, the Oscar award will spot¬
light Miss Woodward as a unique
and appealing new personality,
aided by her sock performance in
“Summer.” ..

All things combined, 20th ex¬
pects that the Woodward Oscar
will mean about $2,000,000 to the
company. That’s riot only counting
In her enhanced popular appeal,
but also the lift for “Three Faces
of Eve,” which. has had a disap¬
pointing playoff despite good
reviews.

R Y. to Europe

Marilyn Boshnick
Alfred E. Daft
S. M. Felson ; . .

Massimo Freccia •

. Hy Gardner
L. Wolfe Gilbert
Marcel Heilman
Edward F. Kook
Abe Olman
William Primrose

Europe to N. Y.

Jack L. Durifee
! Drew Frazer
Jean £aul Guibert
Mike Holt
ZM Jeanmaire
Roland Petit

N. Y. tO L.

Herb Banke;

Mortimer Becker
Harry Belafonte
Walter. Brooke
Reg Connelly
Harry Fox .

George Joy-
Mike Merrick
Mike Nichols
Leonid Kipnis
Elaine May
Jack Rollins
Phil Stein

Wednesday^ April 2, 1958

■»♦♦♦♦» ♦ ♦ ♦ ♦ ♦ ♦♦♦♦♦♦♦♦♦♦♦♦♦♦♦ ♦♦♦»♦♦♦♦ ♦♦♦♦♦♦ »♦»♦♦♦♦♦;;

:: New York Sound Track !}

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.Arthur Freed, producer of “Gigi;” when asked whether he had made
an offer to Lerner & Loewe on their “My Fair Lady”: “What’s there to
offer?” he cracked. ‘

Reason for Mike Todd’s insistence, to convoy some. Hollywood pals
to New York, on his illfated flight to the Friars Club dinner scheduled
in his honor, was a natural desire to “dress” to dais. Absence of so many
personalities and pals in Florida and California, on riitery and other
commitments (such as Milton Berle, Joe E. Lewis, Eddie Fisher), made
the showman anxious to “import” other names for the event. As was .
publicized he wanted Kirk Douglas and Joe Mankiewicz, for example,
to accompany him from the Coast; also Todd hoped to pick up Jack
Benny in Kansas City, where latter was doing a concert with ex-Presi-
dent Truman in behalf of the K. C. Symphony.

Loew’s prexy Joseph R. Vogel, who hasn’t been able to take a vaca¬
tion because of the company^ corporate and financial problems, finally
took a week off. He returned from Florida over last weekend . . . Syd
Store! appointed unit publicist for “The Naked Maja,’’ which is being
filmed in Rome . . . Title theme music of “Run Silent, Run Deep” will
be released, by Decca Records . . . “The Immortal,” first novel by BMI
publicity director Walter Ross, issued by Simon & Schuster this week.
Metro has the film rights . . . Producer Sy Gomberg and director Jack
Shor in from the Coast In connection with their new Universal picture,
“Kathy O.” . . . Universal’s insurance manager Benjamin Lorber re-
elected president of the Jewish Community Council of Perth Amboy,
N.J. . . . Jamed Card, curator of motion pictures, at thef George East¬
man House in Rochester, is the first American film historian to be elect¬
ed a vicepresident and member of the board of the International Bu¬
reau of Historical Research. Bureau is sponsored by the International
Federation of Film Archives with headquarters in Paris ...

French producer, Paul Graetz, has acquired Andre Maurois’ “The
Titans” for filming. French title of the book was "Les Trois Dumas’*
and it’s a massive tome ... . 20th’s new title for “The Hell-Bent Kid”;
“From Hell to Texas.” Stars Don Murray and Diane Varsi.

Comes Academy Awards time and the Harvard Lampoon puts out its
Own traditional awards looking the other way. This year; the salt-and-
pepper list Is a little longer than usual. Rock Hudson (in ^‘Farewell to
Arms”) emerged as the worst actor and Kim Novak (iri “Jeanne Eagels”
and "Pal Joey”) as the worst actress. It‘s in the extraneous awards that
the Lampoon outdoes itself. There Is the Janos Kadar award, for In¬
stance, to Tyrone Power "for his superlatively impotent performance
in ‘The Sun Also Rises.’ ” Then there’s the Elsa Maxwell award "Given
loir the first time in 37 years to ‘The Bachelor Party’ as the most unat¬
tractive social event of the season.” Pat Boone got the Siizy Parker
award for “the most inauspicious male debut in.‘Bernardine.’” Arid
Miss Parker in turn got the Pat Boone Award for the inauspicious fem¬
me debut in “Kiss Them for Me.” The Gloria Swanson award for Tho
Most Unexpected Comeback went to James Dean in “The James Dean
Story.”

Walter Wlnchell still feudin’ with Hecht-Hill-Laneaster’s "Sweet.
Smell of . Success,” which concerned a vicious columnist and a parasite
pressagent. WW on Monday (31) itemed the entry as a “$2,000,000
fiasco” which has given rise to the rumor H-H-L; “may divorce;” Rumor ,
has been around, true. “Success,” brought in at a negative cost of slight¬
ly over $2,000,000, will have a net loss of over $400,000. Burt Lancaster
and James Hill joined Harold Hecht at the latter’s Coast home Sunday
night (30) in hosting a social for visiting United Artists execs.

Davi March, with plans to produce four gangster films this year, hops
from L.A. to Washington, in mid-April to huddle with J. Edgar Hoover,
who recently Indicated concern over rash of such biopix . . . produc¬
ing team of Guy Madison-Helen Ainsworth has hit temporary hitch In
unit’s plans to produce iwo.pix this year in Spain, due to Spanish gov¬
ernment’s refusal to. accept payment in. British pounds and holdout
for American dollars .... ■ *

Canada’s Liberty Mag won Its gamble in putting Alec Guinness,
“Academy Awards’ Unknown Star,” in “River Kwai” uniform, on its
April cover. It hit the stands March 27, Oscar Day. Profile inside, by
Flora Rosa, says Guinness has a parrot, Percy, that recites “with grisly
retchings,” Hamlet’s soliloquy “Oh, what a rogue and peasant slave
am I!” That wasn’t in the Satevepost profile.

Film labs in a price-cutting war with some offering as much as 12%
below normal scale ... Harry Belafonte left for the Coast yesterday
(Tues.) to do studio work on his “End of the World” film. It’ll costar
Mel Ferrer and Inger Stevens. Location work was done in New York.

Martin Rackln and John Lee Mahin purchased Harold Sinclair’s Civ¬
il War yarn, “The Horse Soldiers,” as first on their new indie program
. . . producer Sidney Harmon set a May 1 starting date for Negro film
version of “Anna Lucasta,” to star Sammy Davis Jr„ and Earths Kltt
for United Artists release . * . Milo Frank will produce “The Millionth
Man” for his second Metro producer chore under newly-signed pact
,.. Roy Rowland Productions has been officially Incorporated . . . Ritco
Productions Inc. has been formed, prexied by William D. Coates and
with actor Forrest Tucker as majority stockholder.

“Das Wirthaus im Spessart” (The Tavern in the Spessart), Kurt Hoff¬
mann’s “romantic gangster” film, Is the official German entry for the
Cannes Festival In May. Film has been classified as “especially out¬
standing” by the German Film Classification Board, meaning that Ger¬
man theaters which show it receive some special taix reductions.

Probable French entries for coming Cannes Film Fest, May 2-18, are
between Jacques Becker’s “Montparnasse 19,” Jacques Tati’s “Mon
Oncle,” and Roger Vadim’s “The Night The Sky Fell In” (Col) with
Brigitte Bardot. England’s entry will be “The Key” (Col) and Italy’s
“Fortunella” with Giuletta Massina. Probable jurists are Russo director,
Sergei Youtkevitch, Italo scripter Ceasare Zavattini, German director
Helmut Kautner, Hispano director Ladislao Vajda, Yank director Bil¬
ly Wilder and Frenchman Bernard Buffet; the artist, film critic Jean '
Do Baroncelli and. playwright Marcel Achard. The latter will probably
bo jury prexy.

Variety review of “The Young Lions” last week (19), going by Credits
provided by 20th-Fox, said Liliane Montevecchl was making her debut
in the picture. Miss Montevecchl has appeared in several prior films,
notably “The Living Idol,” “Meet Me In Las Vegas” and “Sad Sack.”

Time captions this item “The Voice of Authority” in the current Is¬
sue: “‘Hollywood at last has made a motion picture about a newspaper-
and newspapermen that is thoroughly authentic and technically perfect
from the newspaperman’s point of view.’ Thus wrote Norton Mock-
ridge, city editor of the N Y. World-Telegram & Sun last week in a full-
page ad for ‘Teacher’s Pet* In the trade journal Editor & Publisher.”

Variety’s March 26 Issue obit on William K. Hollander, retired ad-
pub chief for tho Balaban & Katz circuit In Chi; overlooked at least
two other prominent alumni— Chi Tribune columnist Herb Lyon and
the late Jimmy Savage. Latter was 19 years* under Hollander before
switching to the Tribune to start Its “Tower Ticker” pillar* which now
carries the Lyon byline. Lyon spent 11 years with B&K.

Scalpers were asking up to $25 per ticket for the Roblnson-Basilio
fight at Loew’s State last week (See Tollvisiori Pago for bout news. ...
American Broadcasting-Paramount Theatres has $3,000,000 invested in
the preferred stock of Hobart Productions, which holds the contract
on Frank Sinatra** services . . . Glamor galore on the Oscar show last
week, with Lana Turner among the standouts. And at least some view-
era were puzzled by the Oriental slacka-worn by Rosalind Russell. .
Much talk, too, about the sardonic veteran Mae West and her timing.

Theatre Owners of America has completed its new edition of its For-
(Continued on page 20>

Wednesday, April 2,195ft

PStslWi

ir'tnrrri 1 nnrvon tt*ii

Yates’ Battle Hymn of Republic:

TV, Rentals, Lab—But No Theatres

The Screen Publicists Guild, a
union of homeoffice pub-ad staff¬
ers; called off a planned demon-,
stration against Warner Bros;, Col¬
umbia, 20th-Fox /and Universal
when the film companies, accord¬
ing to an SPG spokesman/ dis¬
played a “slightly more favorable
attitude” in talks for . a new con¬
tract.

The demonstration was sched¬
uled for Thursday (27) after three
meetings with representatives of
the four film companies. “We were
getting absolutely nowhere;” de¬
clared the spokesman. At the urg¬
ing of the members of each unit,
he. said, plans for a demonstration
were set.. The film companies- and
Broadway theatres at which, films
of these companies were showing
were notified that the demonstra¬
tion would take place.

However, at the urging of the
management representatives, lead¬
ers of the SPG prevailed upon the
membership to delay the demon¬
stration until it could be deter¬
mined what the new attitude of the
four companies would .be. The new
meetings with the film companies,
the SPG spokesman said, revealed
a slight break in the previous ada¬
mant attitude of the management
negotiators. . "

The SPG is primarily concerned
with strengthening the security
clatises in any new contract that is
signed with the film companies.
The. union’s main objective is to
prevent the wholesale firings of
pub-ad staffers which has taken
place recently as part of the dras¬
tic economy programs instituted by
the film companies.

Contract talks have been delib¬
erately opened , early although the
present two-year agreement does
not expire until 'April 11. In addi¬
tion to WB, Cob 20th and U, the
SPG also represents pub-admen at
United Artists and Metro. Talks
with the latter two companies will
be held separately since their
pacts expire at a different time. In
addition, the present UA contract
already lias a security clause.

BOS CROWTHER PEERS
INTO FILMS’ FUTURE

Albany, April 1.

Bosley Crowther, N. -Y. Times
film critic, predicted that the mo¬
tion picture industry and particu¬
larly the exhibition end will sur¬
vive with fewer but better pictures.
And these pictures, he added,
would have the firm support of
“a discriminating and selective au¬
diences—a thing we critics have
long waited to see come about.”

The Times reviewer gave a 65-
minute analysis of the state of the
film industry in an address at the
Albany Institute of History and
Art Thursday (27) entitled “What
You Don’t Know About the
Movies.”

If by some chance the present-
day type of theatre does not sur¬
vive, Crowther anticipated '/' that
another type would develop—per¬
haps one connected with Churches,
schools and other places where
people congregate.

Despite the hold tv has on the
public’s time and interest, Crow¬
ther did riot believe that the
American people . . wanted to stay
at home all the time. Crowther
assigned to television the ‘■non-
discriminating” group, , those who
formerly attended regularly the
“B” and . “C” pictures shown in
theatres.

. Discussing Hollywood’s casting
. of “old timers” opposite femmes
who could be their daughters or
granddaughters, Crowther declared
their portrayals of leading and ro¬
mantic roles constituted “anoma¬
lies, contradictions and inconsist¬
encies.”

The audience for “a picture that
people want to see is larger than
ever,” Crowther pointed. out, but
. it is highly selective. He cited the
grosses chalked up by such films
as “The 10 Commandments,”
“Sayanora” and “Peyton Place."

The obit on a picture. company
virtually was formally, written in
New York yesterday (Tues ). Re¬
public’s foreign offices all are
closed, theatrical production has
ceased, , the United States offices
have been cut from 36 to 19 and
“the sooner we close, all of them
the better,” said Rep president
Herbert. J. Yates.

Yates .made the statements at
Rep’s annual meeting; of stock¬
holders and- it came hardly as a
surprise. Rep has been veering to¬
ward television activity for some
time, this including the rental of
studio space on the North Holly¬
wood lot to tv. telefilm producers
arid the laboratory, work on tv pic¬
tures. Theatrical production and
distribution have come to. an end,
so far as Rep is concerned. Com¬
pany’s remaining domestic releases
will go through franchise holders,
similarly as in foreign.

. Yates, had no easy time at the
stockholder session; the barbed
questions that might be expected
came in abundance. How come, he
was asked, in the 1955 annual state¬
ment he announced that Rep was

On U.S. Licenses;
See Pact Breach

Rome, April 1.

The Italians are holding tip the
rest of the American companies’:
seasonal import permits, number¬
ing about ten. licenses, pending
determination by the Foreign
Trade Commission on whether or
not the remaining permits are to
be charged to next season’s quota;

Move, it’s felt, is aimed at giv¬
ing ANICA' topper Eitel Monaco
a stronger position in his upcom¬
ing meeting with Frank Gervasi,
Mediterranean manager for the
Motion Picture Export Assn.; Meet
is skedded to take place here
Thursday (31,.

As interpreted here, the Italian
move in blocking issuance of the
licenses is contrary to the Italo-
Yank agreement.

The Italians have made it plain
they’d like the American, compan¬
ies to stop laying off Italian em¬
ployees as they close branches,
but it’s denied that an official pro¬
test in this connection has been
sent to the American Embassy,
here.

BRUNSWICK, N.Y., FAILS
TO EXCLUDE DRIVE-IN

Albany; April 1.

Town of Brunswick, near Troy>
lost its fight to prevent construe-,
tion of a drive-in by > James
Giordane, of Troy, and James H.
Connell, of Wynantskill, last week.
The Appellate Division, Third De¬
partment, unanimously upheld the
action of ex-Supreme Court Jus¬
tice Christopher H. Heffernari,
acting as, an ; official, referee, in
granting ari injunction restraining
the Town from barring the apto-
mobiler.

Giordane and Connell contended
that after they acquired property
and made plans, the Town passed
a zoning ordinance expressly pro¬
hibiting a drive-in theatre. The
Town claimed that a zoning ordi¬
nance, previously enacted, gen¬
erally barring such an outdoor op¬
eration.

The Appellate Division, in its
opinion, said that, the later ordi¬
nance, specifically; -prohibiting
drive-ins “is an attempt to zone
the town against drive-in the¬
atres,” without corhplying with the
requirements of the Town Law.

Brunswick failed to comply with
this statute, the court ruled, in
that it requires the appointment
of a zone beard, ■ holding of hearr
ings and the filing of recommen¬
dations.

What , t My Salary?

Republic’s president Her-,
bert J. Yates was asked at yes¬
terday’s (Tues.) /annual meet-:
ing of stockholders the amount
of his remuneration in 1957:
Chief exec paused, consulted
: the stockholder proxy state¬
ment and ; then / answered/
$150,000. It seemed curious to.

: some investors that Yates,
found it necessary to look to
the records to ascertain his
payoff.

Prez. ini reply to another,
query, said the post-1948 li¬
brary, which is available to
.. television, was riot set for
immediate sale because (1) per-i
haps Rep is; asking too , much
irioney and (2) television in : - ;

. terests don’t have the cash on .
hand.

set to spend big sums on theatrical
film-making when in 1956 he told
stockholders that theatre earnings
had been trending off for four
years: Yates’ answer was that sev-

Columbia Studio Outlook

Hollywood, April 1. '

Columbia Pictures, which will
produce “only a limited number of
productions” under its new. policy
of “Uriited Artists” operations, will
streamline (he. cut. doSvn) studio
departments in changeover to the
new format, according to prexy
Abe Schneider. This new policy,
he reported, “had been determined
after discussions with Harry Cohn
prior to his death.”

Indie units headed by George
Sidney, William Goetz . and Sam
Spiegel, Schneider disclosed, are
to be expanded under new pro¬
gram^ “and there are a number of
other deals under consideration.”

The Sam Katzman unit, said
Schneider, “will be moved over to
the main, lot and the Sunset Stu¬
dios will be available for rental to.
television producers or independ¬
ent producing theatrical pictures.”

. Schneider said some functions of
Screen Gems also will be merged
“to effect economies as well. as
more efficient operations.” Aim of
the overall changes, he declared,
“is to have resources, facilities arid
manpower at our studio which will
make it more attractive to inde¬
pendents than any available else¬
where.”

Executives of Columbia earning
over $500 weekly reportedly will
be asked to take a voluntary pay
cut of 10%. . It’s stressed that con¬
tract employees will be asked to
do so purely in . the interest of the
company, with the proviso that the
cuts will be restored as soon as
the company is in a better finan¬
cial position.

Similar requests have been made
of top-salaried employees in the
past at 20th-Fox and Metro when
those companies faced . adverse
economic conditions. The slices
Were eventually restored.

-eral film companies were experi¬
encing an economic downbeat.

Tell us about the pictures made
in the last two years which starred
Vera Ralston (Mrs. Yates) and
which were produced by her
brother, Rudy Ralston. Yates re¬
sponded he didn’t have the record
at hand arid, furthermore, these
were made by Joseph Kane with
Rudy Ralston as an associate!
Yates conceded that Rep guaran-j
teed the financing;.

Meeting was held after minority |
Stockholder Charles Reader failed
in a. court action to delay it.
Plaintiff, following the conclave,
said he’s going ahead to seek to
examine;the Rep books and obtain
a. list of other stockholders. This,
of course, indicates another stock¬
holder suit but Reader stressed
he’s not aligned with Joseph Har¬
ris who’s currently suing Yates
for alleged failure to fulfill:a stock)
sellout commitment; That the two!
were in the same camp had been j
indicated earlier; j

At the outset of, the session, )
stockholder rep George T. Vogel!
asked that the meeting be called
(Continued on page 22) 1

New York Hands
Out of Strike

, A last-minute offer by the film
companies of a $5.25 per week
across-the-board wage hike averted
a strike of 2,100 homeoffice. white
collar employees. The offer came
at 5:30 p/m. Thursday (27), one
hour before the scheduled general
membership of the white collar
union was set to vote on. a walkout..

At the meeting, officials of the
Homeoffice Employees Union, Lo¬
cal H-63, International Alliance of
Theatrical Stage Employees, re¬
commended that the offer of the
film companies be accepted. Ear¬
lier, the union leaders had indi¬
cated that they would ask for a
strike. The meeting had been
called originally for the authoriza¬
tion of a strike after Richard F.
Walsh, IA /prexy, had given per¬
mission that a vote be taken.
Final details of the settlement
were worked hut by Walsh with
the film companies negotiators in
last-ditch talks.

The $5:25 across-the-board, in¬
crease, plus some minor fringe 1
benefits, constitutes a 7?i% boost
for the white collarites. The un¬
ion’s original package would have
represented

The new pact is a two-year deal,
starting Jari. 1, 1958. However;
the wage increase is retroactive to
Sept. l r 1957, expiration date of the
previous two-year contract.

Fringe benefits obtained in¬
cluded a three-week vacation after

14 years instead" of the previous

15 years and severance pay for a
maximum of 12 years service in¬
stead of 11 years.

Promise Boycott of O’Seas Music

Brussel* Free Trade Unions HQ Asks Members
To Shun AFM-Ducking Sound Tracks

Brussels, April 1
international Confederation of
Free . Trade. Unions, a worldwide
“secretariat” for. mutual assistance
among anti-Communist labor move¬
ments, has lined up behind the
American Federation of Musicians
in its present strike against the
major Hollywood film studios.

; Representatives of European and
American unions meeting at the
Confederation headquarters here
sent promises of support to the
AFM. Hollywood strike involves
400 musicians and is now in its

( fifth week. Secretariat will ask all
member groups to boycott. any
sound track recording Intended for
American films, Which would or¬
dinarily be handled In Hollywood.

Meanwhile/ and & separate mat¬
ter, the delegates here arc working
out organization details for the
“founding congress” in October Of
this year at Paris which Will bring
the International Entertainment
Workers Federation into' being.
Latter will, span musicians, actors,
vaudevillians, film, radio and tele- j
vision craftsp j

PICTURES 5

Hollywood AFL Filin Council is
planning Organization of a nation¬
wide consumer boycott against the
Warner Bros, release, “John Paul
Jones,” protesting the filming in
Spain of the Samuel BronstOri pro¬
duction. Notice to this effect was
served Sunday on Warners. Coun¬
cil also will lodge formal protests
with President Eisenhower and
U. S. Corigress against U. S. Navy
cooperation in production of pic-,
-ture.

“We do not think the American
public will approve the photo¬
graphing in Spain of the signing
of the American Declaration of In¬
dependence and other historic
American events, especially when
such foreign production deprives
American craftsmen of sorely
needed work,” said the Council. .

Spokesman for WB pointed out
yesterday that company “has noth¬
ing to do with producing ‘John
Paul Jones,’ but merely has ar¬
ranged to distribute the picture.
We distribute many pictures pro¬
duced all over the'world.”

A spokesman for producer Sam¬
uel Bronston rejected Monday (31)
a union charge that the film “John
Jaul Jones,” now locationing in
Spain, was depriving American
craftsmen of “sorely needed work,”

Attorney Irving Margolies, who
put tiie; “John Paul Jones” pack¬
age together, also countered the
Hollywood AFL Film Council’s
charge that the picture would
; show reproductioris of Independ-
= ence Hall and the signing of the
: Declaration of Independence, shot
! in Spain. He said Bronston planned
; to go . on location in Philadelphia
[arid in Williamsburg for these
j scenes.

(Unions in France and Britain
are reportedly ready to reta iate
via a boycott of- Hollywood films
that reproduce foreign land-
. marks in Coast studios.)

Among Other American/scenes to
be filmed in Spain is a balltooom se¬
quence; supposedly laid, in Vir-
ginia, in; which 150 Spanish women
will portray early-day Virgiriia
belles.

Council pointed out it isn’t pro¬
testing the filming ~ abroad of
scenes legitimately laid abroad. In
addition to asking all labor organi¬
zations throughout the U/ S. to
urge members to withhold patron¬
age from pic. Council also said mat¬
ter is being brought to attention of
patriotic groups.

Action agairist “Jones” is the
second such action taken by the
Council, the first having been
against Albert Gannaway’s “Daniel
Boone,” on the same basis: since
later pic was shot ln Mexico. Coun-
! cil claimed this pic was later with-
i drawn frorii release because of boy-
J.cott.

j The Council said it planned to
/organize a national consumer boy-
■ cott against the picture, which is
to he distributed by Warner Bros,
though the company has no finan¬
cial interest in it.

Producer’s rep pointed out that
the film was employing some 38
/technicians and actors on the
j Spanish location. Apart from that,:
! he said, it wasn’t a question with
I this film where it’d be shot, -but
] whether it’d be made at all. Budget
! is $3,560,000 and the major cora-
| pahies refused to finance it, “This
| project has been kicking around
[for some 20 years, with no one
j willing to tackle it,” he said;
j Bronston finally managed to
finance the film independently,
with some of the top financial fam¬
ilies—the Nelson and Lawrence
Rockefellers, Pierre DuPont III,
C. D. Jackson, formerly of Time
Inc., and advisor to President
Eisenhower, Stuyvesant Pierpont,
the Charles Dana family and oth¬
ers—making available the coin in
both dollars apd lira and pesetas.

Availability of the Italian and
Spanish Currencies alone made, it
necessary to shoot in those areas,
it was explained; Picture Will be
done iri the Technirama (Techni¬
color) process and stars Robert
Stack, MacDonald Carey, Charles
Coburn and others.

6!_ffPLIIl REVIEWS , 0 ; - : , • KAkIETT _. _ ^ _ Wednesday, April 2, 1958

A Time to Love aid m
Time to Die ...

(C’SCOPE—EASTMANCOLOR)

Erich Maria Remarque’s bit-
selling novel made, into a sen¬
sitive love Story against war
background.. The German side
of everyday . bombings and
soldier love. Warm, human
screen fare. Lacks names.

I'nivoival ‘IJobert Arthur) production
and rile'-.'sc. Stars John Gavin and Kilo
pulvei; ' features Jock Mahoney. T)on
DeFoic. Keenan Wynn. Directed, by
Douglas Sirk • Based ' on Erich Maria .Re-’
marque's novel. . Screenplay by Orin Jari-
nrncs; cameraman.' Russell Mettyv .with
tpco.il photography by Clifford Stine;
niusio. Miklos Rozsa. Previewed in N.Y.
pibjeetion' room, March''■■19;'’58. Running
time. 133 MINS.

Ermst Graebcr .v,..,'; John. Gavin

Eh/.-bcth Kruse ........- Lllo Pulver

Immcrman . ....:— Jock Mahoney

Boettcher .. Don DeFore

-Reuter Keenan Wynn

Pi.hlmann .. Erich Maria Remarque

Captain Hahe . ..-.Dieter Borscbe

Woman Guerrilla .Barbara Rutting

Binding Thayer David

Joseph ...Charles Resriier

Fi'au I-ic.ver . . : .. Dorothea Wieek

Jlcini Kurt Meisel

Frau Witte . Agn^s Windeck

Sauer. .......... Clancy ’Cooper

Political Officer .... John Van. Dreelen

G«stapo Lieutenant-i.. .Klaus Kin«=ki

Frau Langer .......... . Alice Tieff

W:-(f It id Warden .Alexander Engel

lhrschland Dana J. Hutton

Sut. Aluccke .- .. Wolf Harrtisch

I)r. Karl Fresenburg. Karl-Ludwig Lindt
Frau Kleinert .. . ......... Lisa Hel wig

At a. suitable interval after World
War 1. Universal made and cleaned
up with “All Quiet on the Western
Fi ont,” presenting the German

view of war. Unavoidably the ques^
tion now arises, and indeed Univer¬
sal’s own publicity poses the
thought, has the same author, Erich
Maria Remarque, done as much
screenwise for World War II? The
answer can only be no.

“A Time to Love and a Time, to
Die” is not so broad a canvas. It is
less a panorama of the battle ..hor¬
rors of war, though these are im¬
plicit, than a poignant telling of
the anguish of being in love while
civilian bombings rage, and de¬
cency is held hostage to vicious
character traits. In unfolding the
Remarque novel as a motion pic¬
ture, producer Robert Arthur arid
director Douglas Sirk have been
long on “heart” and “sentiment”
and the result, in entertainment.
Is a bitter-sweet love story.

As a love story. Universal has an
appealing entry. Along the way the
film contains much that is infoi>
mative about German suffering,
during the Hitler fiasco. There are
glimpses of the lecherous life of a
weakling party official and a sadis¬
tic monster who describes his
techniques- in operating a concen¬
tration camp. The picture informs
the Americans that there were
privileged V.I.P.'s who “enjoyed”
the war, that illegal, luxury cafes
functioned in, the midst of auster-
. itv. that not everybody suffered in
like; measure (though the luxury
speakeasy is bombed and destroyed.
—depriving the local elite of their
rendezvous).

The story is somewhat slow in
development. Orin Jannings opens
his screenplay. With the hero (John
Gavin) on the Russian front under
the c>oud of defeat in 1944. The
wretchedness of modern war,, the
compassion and pity felt bv the
better type of German soldier in
cortrast to the malice and murder
in the hearts of the zealots is estab¬
lished before the boy gets his long-
■ delayed’ furlough and goes off to
his native town, only to find his
home in rubble and his Parents
disanpeared—though not, it later
is stated, dead.

Nearly all the action comprises,
the experiences of the furlouehed
so’dier: with the townspeople' the
Nazis and the Gestapo as counter¬
point to his budding romance and
hurry-up marriage to the girl <LiIo
Piilver) and the denouement comes
hack at the Russian front. All of
this is quite tender, very human,
and makes the point that nobody
escapes in modern war;

Will American audiences like
this film, to be released in July?
0ne supposes that they will. There
will be a special appeal to German-
Americans. Everyone will be struck
< bv the resemblance of civilian life
in Germany to the sufferings in
Britain. The woman’s anele has
been underscored so this is. a " r ar
picture with strong family and he-
she anp’es. That may be consuWad
a Fovnffice value.-

Duhious factors are the lack, of
names. Only the face of Keenan
Wvnn in a small role (a bon viv»nt
whose stay in a military hospital
is due to goiitV Is notably familiar
to American film patrons, the two
leads ma.v well get a leg-un career-
wise hut neither John Gavin; ror.
I-ilo Culver can be considr. r 'r^. of
boxoffice value In the U S. Their
performances, under SirW Guid¬
ance. are extremely likeable.

This release stands or falls for
tb« Am^i'can nyblic as rom- 0 ””".
(Eurrme’s victim nations mav he
sorn«fhine else). Tts merits pro
basic humanity. The soldiers -»re-.
pTaiiciMp. most of them deep-'* nip
poet’c tvoe commits suicide r ^r
very horror when forced to execute

Russian civilians, including a curl¬
ing slrL lWmarqus makes clear the
thesis that these Germans were
guilty chiefly In not opposing the
Nazis, In excusing their deeds as
done under orders. The Nazi party
functionary (Thayer David) has an
automatic gate, to close his con¬
science but is not a bad fellow and
honestly wishes to share his black
market luxuries with his old
school chum, the soldier on fur¬
lough,

Grin Jannings has translated
German character dialog into
American idiom and something un¬
convincing lurks in many of the
speeches. They sound just too
Yankee on occasion. While director
Sirk, born a Dane but filmredii-
eated in the old pre-war Ufa,.
catches much, of the “Deutsch”
quality he may have overplayed the
gaiety - in - spite - of - all sequence
Which is so large a part of the
footage.

Author Remarque has turned
actor to play a German high school
professor, released, from a camp
but still suspect He : does well
enough as a thespian, though it
adds nothing to realism to intrude
this kind of stunt.

On the broad count what emerges
in this film, shot mostly overseas,
is touching drama : of believable
folk. One likes many of the char¬
acters, believes in the situations
and senses the tragic, insane waste
of human values. But iix the end
there Is a certain “detachment,”
almost like scientific^ observation.
This spells the difference between
a good and a great “movie.”

" Plainly Universal has a job of
hard sell facing, it. At 133 minutes,
without stars, the stress must fall
on theme and author. It seems fair
to pronounce the script inferior to
the direction and the acting. Rus¬
sell Metty’s photography in East-
mancolor (Pathe) and the Cinema-
Scope sweep add strong pictorial
values. The spectators sense of
"presence” should be strong and.
the technical credits rate spot¬
lighting.

Running through the script are
hints of German sensitivity. and
shame for the hate they , have in¬
spired in other nations and their
need to explain to themselves the
rise (by public assent) of the Hitler
hoodums. In the end Gavin kills
a fellow-Germari intent . upon
slaughtering three Russians caueht
hiding in a barn. He releases the
Russians who are puzzled by his
auixotic generosity. One of the'
Russians proceeds to shoot him
dead and the picture ends with the
idealistic German boy dying* the
letter from his bride falling from
his hand and floating off in the
spring thaw of a brook—remin¬
iscent of the death scene in “All
Quiet.”

The filni may be remembered
more for; types than ptiiormances.
There Is a mad air raid warden
(Alexander Engel), a Jew hiding in
a Catholic church tower (Charles
Regnier) and a Teutonic. hellion
f Dorothy Wieck, remembered from
long ago in “Maedchen in Uni¬
form’’).

Historically, It Is to.be noted that
the Germans are treated very com¬
passionately, that the villainy of
their baddies is more suggested
than central. Remarque condemns
the system rather than the people,
their pliability rather than their
culpability. This will hardly please
those who' have blamed the whole
Prussian credo from Von Clalis-
witz to Bismarck to Ludendorf.f to
Hitler. Be that as it may. “A Time
to Love and a Time to Die” re¬
joices in the conviction that human
beings differ little, from uniform
to uniform. The film carries a
sometimes, acute “shock of recog¬
nition” in its resemblance to the
conditions and types on “our side.”
(Several recent U. S. films, includ¬
ing “The Young Lions” have been
1 iteral about Noel' Coward’s sar¬
castic “Let’s Not Be Beastly To the"*
Germans.” In this Hollvwood has
eone along with John Foster and
the market.)

All in all. Universal has a strong
romance against war’s background.
The picture fails of ‘‘sensational.’’
but has no need to apologize.- This
is a picture of considerable distinc¬
tion. Land.

Red Cross’ New 3-Reeler

Three-reel film, depicting’ Red
Cross Disaster Services in action
and sponsored by Radio ^Corp. of
America, had Its first showing last
week at. Torrington, Conn.

Many scenes of the. 27%-minute
picture were shot in Torrington
following the disastrous flood there
in August, 1955. Film also con¬
tains many scenes of the wreckage
left in the wake of tornados and
hurricanes.

Film was produced by Wilding
Pictures add directed by Arthur
Wright; It’s in 16m and will be
available soon for free at. Red
Cross, chapters.

Robinson-BasiUo Fight

United Artiste release of Leslie Wipik
production. Narrated -by Jimmy Powers.
Runnins time. 1S ;MINS.

The motion pictures of Ray Ro¬
binson’s victory over Carmen Basi-
lio for the middleweight champion¬
ship have been edited to a sharp :
18-minute reel of exciting fisticuffs.
For those who witnessed. the
closed-circuit telecast; with its
somewhat, unclear and dark images,
the fight pictures will prove an
eye-opener,

. The telecast, may have provided
the overall action/ but the clear
films of the bout sharply outline
each punch and reaction, . Basilio’s
closed eye is unmistakingly seen
in the pix.

The pix have been edited so as
to include the rounds that pro¬
vided the most action. These are
1, 3; 5, 9, 10, li, 13, 15. The final
round, during which both fighters
were exhausted, is.reprised in slow
motion. Many of the actions,
missed in the. closed-circuit tele¬
cast, such as Robinson’s uninten¬
tional clout of the referee, are pre¬
sented sharply in the pix.

The films were produced fay Les¬
lie Winik for the international Box¬
ing Club.. United Artists, which is
releasing the. films,.-has set an in¬
itial print Order of 850 and . antic¬
ipates a total of 7,000 bookings.
N.Y. News sport columnist Jimmy
Powers provides the narration. It’s
short arid to the point. Holl.

Orders to Kill

(BRITISH)

Excellent psychological study '
of the mind of a wartime kill-
. er; lack of star names may
; make it less easy to sell to
public than pic merits.

London; March 25.

British Lion release of an '/Anthony
Havelock-AUanj .'Lynx-' production. Stairs
:Eddie Albert, Paul Massie, Lillian Gish,
.James-. Robertson • Justice. Directed by-
Anthony Asquith. Screenplay, Paul Dehn
from original story' by. Donald C. Downes;
adapted by .George St.. George; camera.
Desmond Dickinson; editor, Gordon Hales;
music, Benjamin.FrankeL At Studio One,
London. Ruhning tihie. lM .MJNS.-
Major MacMahon ....,— ..! Eddie Albert
Gene Summers . ; . .. .Paul Massie

Mrs. Summers Lillian Gish

Naval Comdr.. . r .James Robertson Justice
Leonie .... Irene Worth

Marcel Lafitte Leslie French

Kimball ..

Interrogator ........

Blonde

Lecturer Lieutenant--.
Mme. Lafitte ...^ ...;-.
Louise.

Mauricette

General.Nolaii ........

John. Crawford
.. Lionel -Jeffries
Sandra Dorne
. .Nicholas Phipps
,... : . Anne Blake
- Miki Iveria
Lillie Bea Gifford
Launce Alaraschal

Colonel .Snyder........Robert : Henderson

Mitchell _

Patrohne ::, .1.......

Psychiatrist ........

F.A.N.Y;

Old German. Officer.

. William Greene
' Selma Vaz Dias
.. Ralph Nossek
T . Ann Walford
v;Boris Ranevsky

. Yet another British film turns to
war espionage as its theme. Though
the subject is getting a shade
threadbare, “Orders' To Kill”
stacks, up as one of the best in the
stable. A more star-studded, cast
might have been useful for bring¬
ing in patrons. But this is such a
satisfying and intelligent picture
that word-of-mouth recomriienda-
tion should insure it a brisk box-
office xeception at discriminating
houses in Britain and the U.S.

“Orders” gets away to a flying
start because of a firstclass, adult
and observantly written screenplay
by Paul Dehn. It is clear that the
writer, director Anthony Asquith
and the players were in complete
harmony. The mairi fault is that it
slightly falls apart towards the end;
More ruthless cutting in the last 20
minutes or so would have been
useful. .

. Adapted from an original by
Donald C. Downes, the, yarn has
Paul Massie as a grounded Yarik
flyer switched; to espionage on a
special job. The chore is to kill a
small-time Paris lawyer who is sus¬
pected of double-crossing France
by selling out- radio operators tri
the Nazis. V

Massie approaches the job with
tremendous . enthusiasm as he
trains for this legalized murder.
Not till he gets to Paris, meets his
victirri arid _ gets to know and like
him does his stomach begin to turn
at the task ahead of him. But he
does the job; reluctantly arid then
goes bn a mighty binge, broken up
at the thought that he might have
murdered an innocent mail. It
turns out that he has.

As the sensitive killer Massie en¬
joys a well-written meaty role. He
is a young newcomer to films, un¬
der contract to Metro arid Ealing,
and looks to be a winner. His per¬
formance iri this , film is over-stud¬
ied but he admirably suggests the
transition from the carefree officer
who approaches his mission almost
as a lark to the uneasy, conscience-
stricken killer!

There are also half a dozen other
Sterling, jobs of acting. Eddie Al¬
bert, as an understanding officer;
James Robertson Justice* as a
trainer-commander who approach¬
es the. job of teaching Massie to
kill with a breeziness that masks
his real feelings; Irene Worth, as
a French resistance agent, arid
Leslie French, as the victim, are

ail outstanding. There are neat
cariieos provided by veteran Lillian
Gish, as- Massie’s mother, and Mlki
Iveria, as his childhood riurse.

Desmond Dickinson’s photogra¬
phy matches Anthony Asquith’s
shrewd, imaginative direction.
“Orders to Kill” may have come a
little too late in the British film
war cycle to make full impact, but
it is a production of which all con¬
cerned can be pnmcl, despite a few
loose ends which may puzzle the
earnest filmgoer. Rich.

(fideoii't Day

(BRITISH—TECHNICOLOR)

Slick combo of director, star
and scripter provides satisfy¬
ing Scotland Yard yarn, which
offers good boxoffice prospects.

London, March 25,

- Columbia release of a John -Ford
(Michael Killaoin) production. Stars Jack
Hawkins, Dianne Foster. Directed by John
Ford: Screenplay, T. E. B. Clarke, from
.ndvel by J. J. Marric; -camera. F. A.
Young; editor, Raymond. Poulton; music,
Douglas Gamley. At. Gaumont Theatre,
London. Running time, fl MINS

Gideon .... ... Jack Hawkins

Joanna Delafield..._...Dianne Foster

Kate Gideon Anna Lee

Sally ..... Anna Massey

Simon Farnsby-GreenAndrew Ray

■•Birdy” Sparrow ... .Cyril Cusack

Mason ...James Hay ter:

Paul Delafield . . ..... Ronald Howard

The Chief...... Howard Marion-Crawford

Sayer ..;- .. Laurence Naismith

Kirby - -- Derek Bond

Mrs. Kirby ., .. Grizelda Hervey

Det. Sergt. Liggott........Frank Lawton

Ponsford. . _

Mrs. Saparelli ......

DoUy Saparelli ___

Sergeant Golightly..

Rev. Julian Small_

Rev. Mr. Courtney .
Sir Rupert Bellamy..
Inspector Cameron ’.

Dawson_

Ethel. Sparrow ..

John Loder
.. Marjorie Rhodes
. Hermione Bell
Michael Trubsb&we
. Jack Watling.
..Henry Longhurst
.. .Michael Sbepley
... Nigel Fitzgerald
.... Robert Raglan
.. Maureen Potter

Screenwriter T. E. B. Clarke first
earned applause for his police
screenplay, “The Blue Lamp,”
Now, with his adaptation of J. J.
Marric’s novel, “Gideon’s Day,”
‘Clarke returns successfully to
crime, with the spotlight on Scot¬
land ; Yard. Film offers nothing
new, hut the combo of Clarke, di¬
rector John Ford and actor Jack
Hawkiris makes a solid team and
an orthodox, but expert film, which
promises satisfying boxoffice re¬
sults.

This merely purports to be one
busy day in the life of a C.I.D*
chief inspector and it turns out to
be quite a day. He accuses, one of
his sergeants of taking bribes. A
pay snatch ties, up With the killing
; of the sergeant iri a hit-and-run car
crash. A murder in Manchester has
a maniac killer headed for Lon¬
don, and it all finishes up with a
safe robbery which involves an¬
other slaying. During this time’
| (and In between routine duties),
the cop finds himself held up by a
killer and shot at by a robber,
pulled up for a traffic offense arid
“in dutch” with his family for not
remembering to bring home soriie.
salmon and for being too late to
attend his daughter’s first concert
All in all, quite a day.

Hawkins has played this type of
role so often that he could prob¬
ably do it blindfolded. And it is a
.tribute to him that he can hold the
interest with such a run-of-the-mill
character. Apart from his own
skill, he is greatly indebted to
writer Clarke, who has made the
character of Gideon a likeable one,
completely credible and with many
wry touches, of comedy which Haw¬
kins tackles with zest. He is also
surrounded by some firstrate thesps
who bring a touch of distirietion. to
routine parts.

Among such characters are
Frank Lawton, John _ Loder and
Nigel Fitzgerald, as Scotland Yard
cops; and Michael Trubshawe as a
comedy sergeant. Young Andrew
Ray also scores heavily as an over-
zealous, young policemain who ruris
in a murderer iri between handirig
out tickets for speeding offenses to
Hawkins and the Chief of Scotland
Yard. Cyril Cusack, Derek Bond,
as the bribed dick; Jack Watling,
as an ex-Commando vicar; Ronald
Howard,. as the pay-snatch .crim¬
inal, and Laurence Naismith, as the
maniac murderer, also contribute
greatly to the authenticity of the
goings-on.

On the femme side, Dianne Fos¬
ter, Grizelda Hervey and Anna Lee
also take their respective opportun¬
ities with verve. Marjorie Rhodes,
as the mother of a murdered girl,
gives a particularly touching cam¬
eo/ Arina Massey, one of Britain’s
up arid coming young actresses, has
little chance with the small, ex¬
pendable role of Hawkins’ teenage
daughter.

Ford, four-time Academy Award
winner* is unlikely to add another
to his bag with “Gideon’s. Day,”
but he has directed with a nicely
blended sense of drama and com¬
edy. F. A. Young’s color lensing
is top drawer. The Scotland Yard
and domestic interiors and the
London locations cannot be fault¬
ed. Altogether, a more than useful
tribute to the work of the police
and. another proof that crime
doesn’t pay. Rich.

Girls On the Loose

Routine crime yarn okay for,
smaller program situations.

Hollywood, March 20.

Universal Telease of Harry Rybnick-
Richard Kay production. Stars Mara Cor- .
day, Lita Milan, Barbara Bostock; costars
Mark Richman; features Joyce Barker.
Abby Dalton. Directed by Paul . Henreid.
Screenplay, .Alan Friedman* Dorothy
Raison, - Alien Rivkin; ' story, Friedman;
Raison, Julian Harmon;, camera, Philip
Lathrop; editor, Edward Curtiss. Pre¬
viewed March 19, '58. Running time, 77
MINS; -

Vera Parkinson ..
Marie Williams ...
Helen ...

Lt. Bill Hanley..
Joyce Johannespn
Agnes Clark . >•.,.

Doctor --

Danny .

Mr. Grant .......

Joe

Cigarette Girl:....

... Mara Corday .
. .. . Lita Milan .

Barbara Bostock -.
. Mark Richman
Joyce Barker
... Abby Dalton ,
Jon Lormer
. Ronald Green
.. Fred Kruger
.. ..Paul Lambert
Monica Henreid:

“Girls on the Loose” is the story
of a $200,000 payroll robbery com¬
mitted by five young women and
the effect* , both psychological and
actual, of the crime upon them in¬
dividually. An indie produced by .
Jewell Enterprises for Universal
release, film fits into, the-smaller
program category ai a routine en¬
try. .

Action is principally devoted to
distaffers, with a single major male .
character in for iromaritic over¬
tones. Opening is reminiscent of.
the Brink’s case, with the femme
holdup artists here all dressed
alike in masculine attire and rub¬
ber masks. Boodle is buried in
the woods, then the various reac¬
tions set iri.

Gang, led by Mara Corday, *
ruthless nitery operator, consists
of her sister, Barbara Bostock— :
innocently involved as driver of
the getaway car—Lita ,Milan
beauty shop worker; Joyce Barker*
masseuse; and Abby Dalton, em-.
ployee of the company robbed.
When it's apparent latter is crack¬
ing, she’s murdered by gang leader.
An attempt is made by the mas-,
sense to murder'the young sister*
but at finale she’s the only one
left, alive, the others meeting viol¬
ent ends by each others’ hands.

Cast, mostly unknown with ex¬
ception of Miss CordRy, performs .
creditably in stock characters. :
Mark Richman, as a detective inves¬
tigating apparent suicide of first
of the five to go, is in for romance
with Miss BostockJ One of the
weaknesses of the Harry Rybnick-
Richard Kay production is lack of
any police work on ihe holdup to
give suspense, a quality Paul Hen¬
reid overlooks, too, in. his direc¬
tion. Miss Bostock also is-iri for
one production number, warbling
“How Do You Learn to Love?’’ She
also sings “I Was a Little Too Lone¬
ly ”

. Technical credits are okay, head¬
ed by Philip Lathrop’s camera
work. Whit.

The Proud Rebel

(COLOR)

Fine heartwarming film for
family audiences especially;
Alan Ladd arid Olivia de Havil-
Jand for marquee dressing.

Hollywood, March 29;

Buena Vista release of Samuel Goldwyn .
Jr. production. Stars Alan Ladd, Olivia
de Havilland; costars Dean dagger* Davis
Ladd; features Cecil Kellaway, James
Westerfield, Henry Hull, Dean Stanton,
Thomas Pittman. Eli Mintz. John Carra-
dine. King. Directed by Michael Curtiz.
Screenplay, Joe Petracca, LilUe Hayward;
original, James Edward Grant; , camera
CTechnicolor), Ted McCord; editor, Aaron
.Stell; music,' Jerome' Moross. Previewed
March 28; '58. Running time* 100. MINS;
John Chandler ......... .. Alan Ladd

Linnet Moore .— . Olivia de Havilland
Harry Burleigh Den Jagger

Davi4 Chandler :.... .1.,• David Ladd

Dr. Enos Davis ,v....

Mirm Bates ....;...

Judge . ............

Jeb Burleagh .......

Tom Burleigh .......

Gorman .

Carpetbagger .....;.
Lance .... .

. . Cecil Kellaway
. James Westerfield

--- Henry Hull

... . Dean Stanton
. .. Thbmcfe Pittman
. Ell Mintz
;... John Carradine
............. King

Warmth of a father’s love and
faith, and the devotion of a boy
for his dog, are the standout in¬
gredients of this Samuel Goldwyn
Jr., production, which emerges as
[ a truly heartwarming film... With
names of Alan Ladd and Olivia de
i Havilland for b.o. lure release
seems a cinch to score strongly
with public and trade. If well sold.

.. Goldwyn the Second establishes
himself firmly as. a producer of
substance in this third effort of his*
in which he skillfully blends the
best elements of poignant drama
and exciting irielodrama into a sus¬
penseful and fast-action post-Ciyil
War. yarn. Michael Curtiz, too, has
achieved fine feeling in his direc¬
tion of the Joe Petracca-Liljie Hay¬
ward screenplay, based on an origi¬
nal by James Edward Grant* and
is backed by some of the finest
color photography of the year,
Technicolor-lensed by Ted McCord.

While an interesting story is
presented, it’s the characterizations
that hold forth most strongly,
topped, perhaps, by the very ap¬
pealing performance of David
I>dd, star’s 11-year-old son who
plays Ladd’s boy in the pic. ; Yoiirig-
(Continued on page 16)

Wednesday, April 2, 195$

vmten

PICT CUES

DID OSCAR GET MESSAGE OVER?

BIZ SEEN SURE Advertest: Oscar Whips tip Film Yen

By BOB CHANDLER

By GENE ARNEEL

Comment of film officials close¬
ly associated with last week’s Acad¬
emy Awards television program,
indicated odds-oh that the industry
will continue sponsorship of the
Oscar airer,in. the future. .

Many key men apparently were
satisfied with the results, believing'
the. show on Wednesday (26). night
Was a colorful entertainment' for
the public arid gave the industry
new stature at a time when it’s
particularly needed.

Opinion was general that the
Jerry Wald production got across
the message that the trade itself
bankrolled the presentation as a
; “public service.” (At the outset
of the program George Seaton,
president of the Academy of Mo¬
tion Picture Arts & Sciences, an¬
nounced there would be no com¬
mercials:)

Several N. Y. film execs said
their- non-industry friends com¬
mented re their awareness of the
absence of old Oldsmobile Com¬
mercials and were impressed with
this fact. Film men themselves
praised enlistment of so many
■'■stars..;

Plaudits were not coming from
* all precincts, however,; The con¬
signer press in many areas rapped
the show on the charge that it was.
frequently listless and lacking the
ingenuity of which Hollywood
should have been capable. This
downbeat attitude was taken, for
example, by the N: Y. Times and
Daily News. (Variety’s review in
the tv section herewith,)

One critical distribution rep put
it this way: “A lot of the indus¬
try is congratulating itself on do- 1
ing a big. job. Actually, these; are
the same people who Voted to pay
for the program and they’re now
deluding themselves into thinking
they did the right thing.”

Some execs privately queried by
a reporter thought the institutional
’ Idea a good one but made the point
that the program, with its audience
of over 60,000,000, would have
been ideal showcasing for new
product. Excerpts . of upcoming
theatrical productions are given as
an entertainment segment of com¬
mercial shows, such as Ed Sulli-
can’s, it was noted. Same could be
done on the Oscar airer without
detracting from the “public- serv¬
ice” values. “This is the kind of
thing that sells tickets,” said one
source.

Oscarcast Not

First research study made of the effects of last
Wednesday’s (26) Academy Awards telecast indi¬
cates that the Oscarcast did in fact stimulate inter¬
est in moviegoing among viewers. Study was made
in interviews with 600 adults in the New York met¬
ropolitan area by Advertest Research Inc. of New
Brunswick, N.J.

Of the 600 respondents, 57% saw all Or part of
the 105-minute telecast. To these.; viewers, question
Was put, “Did the program make you feel that you
want to go out and see a new movie soon?,” to which
63% replied “yes.”

Those who answered “yes” gave reasons such as
“seeing the old actors and actresses made me home¬
sick to see a movie,” “it made me realize that I
haven’t been to a movie in a long time, and that
there are movies worth seeing.” ‘-it mainly made me
feel that I had .missed some pictures that were
worthwhile seeing,” “I mainly want to see the pic¬
tures^ that won awards,” and “seeing the wide Screen
certainly impressed me—made me want to see a mov¬
ie soon.” '■

Seeking to pinpoint the reaction, Advertest then
asked, “HoW likely do you think you will be to go to
the movies during the next few weeks?” Of the view¬
ers, 48% replied “very, likely or: somewhat likely";..
Only 38% of the non-viewers said “very likely or
somewhat likely.” Contrariwise, 58% of the non¬
viewers replied “somewhat unlikely or very unlike¬
ly;” as compared with 50% of the viewers of the.
Oscarcast.

: Advertest points out that ‘‘viewers, to a much
greater degree, appear more likely to attend a movie
‘Within the next few weeks:’ Although it was not

possible within the scope of this study to determine
differences which may have, existed among these
groups before exposure to the program, there is a
strong indication that the movie industry has at
least made a start at recreating interest in its prod¬
uct.”

Survey, before going into the effects of the Os¬
carcast, looked into -moviegoing habits of its. sam¬
ple, and found that 59% of the respondents had not
attended a movie at all during the past four weeks.
16% Went once, 12% twice, 7% three times and
6% four or more times. Asked about the -frequency;
of their film attendance compared w r ith “three or
four years ago,” 58% of thbse questioned said they
attend less often, 27% “about as often.” only 6%
more often: Advertest also asked Who had seen the
pictures nominated as best of the year. Only 36%
had seen “Sayonara.” 24% . “Peyton Place,” 8%
“Bridge, on the River Kwai” and 5% “Witness-for
the Prosecution.” 48% had seen none of them. But
60% of those respondents who viewed the program
said it made them mere interested in wanting to see
. one or more of these pictures.

As to the Oscarcast itself, 68% of those who saw
it found it “very enjoyable,” 21% somewhat enjoy¬
able and i 1 % ‘‘hot at all enjoyable.” Of those who
saw the program, 73% watched all of it, 14% watched
most of it and. 13% watched only some of it. ‘

Advertest, which does research primarily for tele¬
vision and radio, did the survey on its Own but is
distributing; its results to some of the motion pic¬
ture majors as well as NBC. The company <10 years
this; Week) is now in the process of setting up a mo¬
tion picture research division.

Winnefrb Academy /hva/uli

Minneapolis, April 1:
Although the theatres here
plugged it on their screens well
in advance for the first time and
some of them even called atten¬
tion to it in their newspaper ads,
the first Academy awards show
televised by the film industry it¬
self apparently didn’t do much, if
any more, boxoffice harm than its
less publicized predecessors.

This, too, despite the fact that
Industry leaders here believe more
people, paradoxically, were watch¬
ing the telecast hereabouts.

.■'i. Charles Winchell, United Para¬
mount circuit. president-general
manager here, says “business was
pretty good” at his three down*
town firstrun houses. There was
no apparent drop, either, at the
Mann and Cinerama houses play¬
ing “Witness for the Prosecution,”
“Around the World in 80 Days”
and “Search for Paradise.”

If there was any b:d.. suffering,;
it occurred in some of the uptown
houses, it’s believed.

The telecast was generally very
well received and the recipient of
much praise/ but 'Minneapolis
(Continued on page 2Q) .

Best Picture

“BRIDGE ON THE RIVER KWAI,” A Horizon Pic-
.. . ture, Columbia, Sam Spiegel, Producer,.

Beat Performance By An Actress '

JOANNE WOODWARD, “Three Faces of Eve,” 20th-
Fox.

Beat Performance By An. Actor .

ALEC GUINNESS, “Bridge On the River Kwai.”
A Horizon Picture, Columbia.

Best Performance By A Sup porting Actress

MIYOSHI UMEKI, “Sayonara” William Goetz Pro¬
duction,. Warners. •

Best Performance By A Supporting Actor

RED BUTTONS, “Sayonara ” William Goetz Pro-.
duction, Warners.

Best Direction •;

“BRIDGE ON THE; RIVER KWAI,” A Horizon Pier
ture, Columbia, David Lean.

; Best Screenplay

: (Based, on Material from Another Medium)

“BRIDGE ON THE RIVRR KWAI," A Horizon Pic¬
ture, Columbia. Pierre Boulle.

Best Story And Screenplay

(Written Directly for Screen) .

"DESIGNING WOMAN,” Metro. George Weils:

“BRIDGE ON THE RIVER KWAI,” A Horizon Pic¬
ture, Columbia, Jack Hildyard.

Best Original Song

“ALL THE WAY,” “Joker Is Wild,” A.M.BX Pro¬
duction, Paramount. Music, James Van Heusen.
Lyrics, Sammy Cahn.

Best Music. Scoring

“BRIDGE ON THE RIVER KWAI;” A Horizon Pic¬
ture, Columbia, Malcolm Arnold. (Dramatic
or Comedy picture).

Art Direction

“SAYONARA," William Goetz" Production, Warners.
Ted Haworth.

Set Decoration

“SAYONARA,” William Goetz Production, Warners,
Robert Priestley.

Costume Designing

“LES GIRLS,” Sol C. Siegel Productions* Inc;, Metro,
■ ' Orry-Kelly,

Special Effects

“THE ENEMY BELOW,” 20th-Fox, Walter Rossi
(Audible Effects);

• ■■ \

Sound Recording

"SAYONARA,” Warners Studio Sound. Dept! George
R. Groves; Sound Director.

Filin Editing

“BRIDGE ON THE RIVER KWAI,” A Horizon- Pic¬
ture, ; Columbia.. Peter Taylor.

Short Subjects (Live)

“THE WETBACK HOUND,” Walt Disney Produc¬
tions, Buena Vista Film Distribution Co., Inc.
Larry. Lansburgh, Producer.

Short Subjects (Cartoon)

“BIRDS ANONYMOUS,” Warner Bros. Edward
Selzer, Producer.

Documentaries (Feature)

. “ALBERT SCHWEITZER,” Hill- and Anderson Pro¬
duction, Louis de Rochemont Associates, Jterome
Hill, produce;):.

Best Foreign; Language Filin .

“THE NIGHTS OF CABIRIA,” Dine De Laurentils
Production ; (Italy).

. Jean Hersholt Humanitarian Award

SAMUEL GOLDWYN;

CHARLES BRACKETT; special honorary award, for
his long service to the film industry and as a
past Academy prexy.

B. B. KAHANE, special honorary award, for his
many years of devotion to the motion picture
industry.

"BRONCHO BILLY” ANDERSON, special honorary
award, first cowboy star.

society of Motion picture and televi-

\ SION ENGINEERS, for 40 years of continuing
. effort in standardization of engineering of mo¬
tion pictures and .dissemination of information
to film industry.

Scientific and Technical Awards
Class I (Statuette)

.TODD-AO CORPORATION and WESTREX COR¬
PORATION, for development of Todd-AQ proc¬
ess of production and projection.

MOTION PICTURE RESEARCH COUNCIL, for de¬
sign and.development of a high efficiency projec¬
tion screen for drive-in theatres.

Class II (Plaque)

SOCIETE DOPTIQUE ET DE MECHANIQUE DE
HAUTE PRECISION, for development of a high¬
speed vari-focal photographic lens.

HARLAND L. BAUMBACH, LORAND WARGO,
HOWARD M. LITTLE and UNICORN ENGIN-
EERING CORPORATION, for development of
an Automatic Printer Light Selector.

Class III CCertificate)

PARAMOUNT, Charles E. Sutter, William B. Smith,
and GENERAL CABLE CORPORATION, for
engineering to studio use aluminum lightweight
electrical cable connectors.

QSCAR RITUAL

By FRED HIFT

. Just what is the latterday aim
of the Academy Awards show on
television?.

Question became pertinent in
the wake of last week’s televising
of the Oscar ceremonies which, in
the N, Y. trade at least, sparked
extremes from “great” to “awful.”

This isn’t to mention the tv re¬
viewers, several of Whom really
went to town on the shqwv Jack
Gould in the N. Y. Times called it
“a bewildering and saddening oc¬
casion.” Both the News and the
i World Telegram said it w-as “dull.”

[ Film people generally thought
j the awards show was better than
i fast year, but many felt it could
I stand : radical improvement and
] there was sharp and almost unani-
] mous criticism of tw-o aspects of
I the. industry-sponsored program:
j (1) The scene betw-een Mae West
| and Rock Hudson, which struck
j some as tasteless, and (2) The de-
| liberate caricaturing of television's ;
old movies via the Donald Duck '
[bit. ' ■

! There w as comment also re the
I lack of competence on the part of
i several of the singers on the show
■ and some felt the ceremonies
stretched overlong. Show ran 105
minutes.

“It was like an out-of-town try¬
out for next year,” commented
one film industry observer. On the
whole, the industry applauded the
elimination of the commercial
sponsor, though here and there
W'as a comment echoing Bob Hope’s
“the industry's off its rocker**
crack in connection with the tele¬
vising of the awards which: kept
millions throughout the country
glued to their sets.

Visiting in Manhattan last
, week, the J. Arthur Rank Or¬
ganization’s John Davis made
it plain that he couldn’t quite
see the point. “You mean
you’re telling people to stay
home and watch television?”
he asked increduously. In Brit¬
ain, he said pointedly , the in¬
dustry doesn’t televise its
awards, partly because they
. aren’t that important, but part¬
ly “because we don’t think it’s
a good idea.”

Two main questions are being
raised in the industry by the
awards telecast. One is whether
a show such as this shouldn’t be
used in some, way to promote the.
(Continued on page 20)

Japanese Actress
30th Anni Oscars
Single Surprise

Hollywood, April L
For its 30th year of awards the
Academy of. Motion picture Arts.
Sc Sciences ran pretty much to ex¬
pectations. One surprise was for
‘‘Best Supporting Actress” which
went to the Japanese cutie; Miyo- .
sha Umeki.

The monumental mishmash over
author! author! who was really the
author? which marred last year’s
Oscar seemed momentarily in haz- ,
aifd of repetition but Carl Foreman
cabled from London categorical
denial that he screenplay ed
“Bridge on the River Kwai” and .
the award to Pierre Boulle was
thus cleansed of suspicion.

Tendency of awards to' “bunch”
around a couple of top releases
was again evident with. Sam
Spiegel’s Columbia “Kwai” snag¬
ging seven Oscars and four going
to Bill Goetz’ Warner production,
“Sayonara.”

Tw'entieth-Fox garnered three
wins, including a special honorary
award to Charles Brackett. Metro
ended with two and Paramount
and Disney’s Buena Vista one each.
Columbia also copped an honorary
(Continued on page 20)

8

PICTURE CROSSES;}.. . . P^RfFff Vednt«day, April 2, 1958

L A. Area Hits New Peak; ‘Sayonara
Giant 200G, 17 Spots, 'Snow White

• 9

Los Angeles, April 1. *

With two new bills accounting
for $200,000 each, first-runs expect
to hit an alltime high mark this
week at boff $707,000. Of course,
26 nabes and 24 drive-ins are in¬
cluded in this total though the
record figure shows 27 regular |
hardtops running up a smash $256,-
100, making 77 situations in all
playing 16 programs with only four
newcomers. Aiding th is mighty
gross are showings of the Basilio-
Robinson fight pix and extra mati¬
nees for some houses.

Fact that school vacations have
started and that Oscars accrue to
several current films will; help.]
“Sayonara,” one of Academy win¬
ners, and “Snow White,” showing
in some spots with “Tammy and
Bachelor,” are landing $200,000
apiece, the former in 17 locations
and latter in 20. For “Sayonara.”
It is the picture’s first multiple
house run.

“10 Commandments.” top,, in sec¬
ond week of first general run, looks
to get great $108,400 in 14 situa¬
tions. Among new bills,. “Marjorie
Morningstar” shapes stout $18,000
at Warner Beverly. “Paris Holi¬
day,” also a newie, is rated brisk
$14,000 at Fox Wilshire.

Oscar-winning “Bridge On River
Kwai” at Egyptian is feeling the
effect of these honors by climbing
nearly $6,000 to a terrific $25:500
in current 115th) frame. “Long,
Hot Summer” is rated solid in
third lap in four houses. “Teacher’s
Pet” also is hefty in second ses¬
sion at Hollywood Paramount. Two
hard-ticket pix. “Around World in
80 Days” and "Seven Wonders of
World,” are looking for upped biz.

Estimates for This Week

Warner Beverly <SW> ; ■ .<1.612?-
$1.25-$2.401 —“Marjorie Morning-
star” iWB*. Stout $18,000. Last
week. “Golden Age of Comedy”
(DCA) (3d wk>, $1,500.

Fox Wilshire (FWO (2.296; .90-
$1.50)—“Paris Holiday’* (UA). Brisk
$14,000.

Orpheum (Metropolitan) (2,213;
80-$1.50'—“Bitter Victory” (Col)
and "Cell 2455, Death Row” (Col)
(reissue). Handy $6,000. Last week,
with Iris, Uptown. “Jet Attack”.
(AD. “Suicide Battalion” (AD $13,-
800.

Downtown Paramount. Wiltern,

New Fox (ABPT-SW.-PWC) (3,300;
2,344; 765; 90-$1.50)— “Sayonara”
(WB> (1st multiple-theatre run)
and “Forbidden Desert” (WB).
Great $53,000 or. close. Last week.
Downtown Paramount, New Fox
with Ritz, “Heaven Knows, Mr.
Allison” (20th>, “12 Angry Men”
(UA) (reissues) $10,200, Wiltern
with Downtown, Hollywood, “Cow-
(Continued on page 22)

Broadway Grosses

Estimated Total Gross
This Week $522,000

(Based on 24 theatres )
Last Year ... $575,200

\ Based on 25 theatres )

Kwai Great 26G
In K.C., Heat’ 9G

‘Kwai’ Whopping $25,000,
L’ville; ‘Sayonara’ Trim
7G, ‘Arms’ $6,500,4th

Louisville, April 1.
Giant standout locally this week
Is “Bridge on River Kwai” at
United Artists. . Hitting town with
perfect timing. Academy Awards
and advent of spring-like weather,
all combining for something to
shout about. “Sayonara” at the
Mary Ann, another timely booking
Is doing okay at $1.25 top. This
(jne played this same house for six
weeks when first released, “Fare¬
well to Arms” in fourth stanza at
the Brown still is big, .

Estimates for This Week
. Brown (Fourth ‘ Ave.-Loew’sV
(1.000; 99-$I 45) — “Farewell to

Arms” (20th) (4th wk). Big $6,500.
Last week, $8;000.

Kentucky (Switow) (900; 50-85)
—“Jumping Jacks”

“Sacred Stiff” (Par)

Kansas City, April 1,

“Bridge On River Kwai” at the
Midland is. giving the house one of
its biggest openin&rweeks.in. years,
the great take insuring a holdover.
Other newcomers-Aare moderate to
slow. “Lafayette \Escadrille” at
Paramount looms light. “Big Beat”
in four Fox Midwest houses shapes
modest. “Last Paradise”; in. four
Dickinson theatres is Vated slow
“Brothers Karamazov” is still okay
at Roxy in fourth rountr. Weather
is not much removed f-rom ; wintry
tenure as yet,

/ Estimates for This Week

Glen, Dickinson, Shawpee Drive-
in (Dickinson)- (700; 750;

900 cars; 75-90)—“Last
(UA) and “Fort Bowie” (tJA). Light
$6,000. Last week, “Oregon Pas-. |L
sage” <AA) and “Sabu” (AA> $4,000. (\ t

Kimo (Dickinson) (504; 9Q-$1,251 1
--“God Created Woman’’ (Kings)
(8th wk). Big $4,000. Last week,
same.

Midland < Loew) 13,500; 90-$1.25)

—“Bridge on River Kwai” (Col).
Looks great $26,000; hold. .Last
week, “Cowboy” (Col) and “Return
To Warbow” (Col) (2d wk), $5,000.

Missouri (SW-Cinerama) (1,194;
$l;25-$2) — “Seven Wonders of
World” (Cinerama) (324 wk). Oke
$5,000 as end of run approaches.
Last week, ditto.

Paramount (UP) (1,900; 75-90)—
“Lafayette Escadrille” (WB) arid
“Spanish Affair” (Par). Light
$5,000. Last week, “Darby’s Rang¬
ers” (WB) (2d wk), $5,500.

Rockhili (Littie . Art Theatres)
(750. 75-90) — “Only French Can”
(Indie). Moderate $1,600. Last
week, “Cyrano de Bergerac” (Indie)
(reissue), $1,500,.

Roxy (Durwood) (879; 0O-$1.25-
$1.50) — “Brothers. Karamazov”
(M-G) (4th Wk). Okay $3,000. Last
week, $4,500.

Tower, . Uptown, Fairway, Gra¬
nada (Fox Midwest) (2,100; 2,043;
700; 1,217; 75-90)—“Big B;eatV (U)
and ‘•Summer Love”. (U). Helped
by personal appearances of Gogi
Grant in theatre lobbies Friday,
and Saturday. Medium $9,000.
Last week, “Enemy Below”: (20th)
arid “Rockabilly Baby” (20th),

$12,000:

‘Brothers’ Fat $15,000,
Buff;‘Kwai’Great20G

, Buffalo,; April 1.

Despite Holy Week, biz is hold¬
ing very well here currently. City
is loaded with weak newcomers
and oldies. Standout is. third ses¬
sion of “Bridge on River Kwai,”
which is whopping at Century and
near second week’s take, .“Brothers
Kararriazov” still is fancy In second
round at the Buffalo. Reissue
combo of . “House of Wax” with
“Phantom of Rue Morgue” is fairly
good at Paramount.

Estimates for This Week

Buffalo (Loew) (3,500; 70-$l.25)
—"Brothers Karamazov; (M-G) (2d
wk)' Fancy $15,000 in 9 days. Last
week, $18,300.

Center (AB-PT; (2,000; 70-90)—
“18 and Anxious” (Rep) and “Girl
in Woods’’ (Rep). Perky $9,000.
Last week, “Beautiful but Danger¬
ous” (20th) and “Blood Arrow”
(Indie), $8,200:

Century (UATC) (2,700; 70-$1.50)
— “Bridge bn River Kwai” (Col)
(3d wk). . Mighty $20,000. Last
week, $21,800.

. Lafayette (Basil) (3,000; 70-90)—
“Bride and Beast” (AA) and “Beast
of Budapest” . (AA), Modest $7,000.
Last week, “Big Beat” (U) and
“Summer Love” <U>, $7,500.

: Paramount (AB-PT) (3,000; 70-
90)-—“House of Wax” (Indie) and
“Phantom of Rue Morgue” (Indie)
(reissues). Good $9,000 or close.
Last week, .“Lafayette Escadrille"
(WB) and “Abominable Snowman”
(20th), $8,700.

Pittsburgh, .April 1.

Holy Week is only ; separating
he men from, the boys. It’s having
no effect ori “Bridge ori River
Kwai” at Harris; biggest block¬
buster, this. house can remember,
or the reissue of “Snow White” at
Warner. Squirrel Hill pulled “And
God Creaed Woman” at end of
14th sensational week father than
to incur the displeasure of religi¬
ous groups by running it through
the holy days. Elsewhere, how¬
ever, The town’s downright dull,
with, reissue of “Song of Berna¬
dette” doing nothing at.Fulton and
“Darby ? s Rangers” drab at Stanley.
- Estimates for This Week

Fulton (Shea) (1,700;. 99-$1.25)—
“Song of Bernadette”; (20th) (reis¬
sue).. Can thank some of overflow
from next-door Harris, or else it
would be much worse than $4,000,
which Is lean enough; -Last week,
“Lady Takes a Flyer” (U), $5,500
In 9 days.

Guild (Green) (500; 99-$1.25)—
“Please, Mr. Balzac”. (DCA) (3d
Wk). Slim $1,600 or close. Last
week, $2,100.

Harris (Harris) (2,165; 99-$1.50)
—“Bridge On River Kwai” (Col).
Nothing ever like this one. Raves,
Word-of-mouth and, of course, all
those Oscars all in its favor. Could
easily hit all-time record of $35,-
000, which is fantastic this week.
Have to stop selling tickets every
night. Last Week, “Beautiful But
Dangerous” (20th), $3;000.

Penn (UA) (3,400; 99-$1.25)—
(Continued on page 22)

Detroit, April 1..
Downtown deluXers continue do-;
ing good biz this stanza with Acad¬
emy Award hoopla adding cash to
the good totals of three holdovers
which figured in the Oscar derby.
“Bridge on River Kwai” stays wham
in third week at the. Madison.
“Witness for Prosecution” is : en¬
joying a great second trial at the
(Par) and [Aiichigan. “Raintree County” stays
(reissues). Sturdy In sixth week at the Adams:
Good $5,000. Last week,. “Female. I Newcomer, “Run Silent, Run
Animal” (U). and “Escape in Deep,” is displaying sock results
Japan” (U>, $6,000. fat the Palms.. “Last Paradise”;

Mary Anderson (People’s) (1,000; > looks slbw at the Fox. “Search for

85-$1.25;—“Sayonara” (WB). Solid
$7,000. Last week, “Lafayette Es¬
cadrille” i WB) and “S:eel Bayonet”
(UA', $5,500.

Rialto (Fourth Ave.) <3;000; 50-
85'—“Gift Of Love”. (20th) and
“God Is My Partner” (20th). Mild
$7,000. Last week, “Enemy Be¬
low” (20th> and “Escape Red Rock”
(20th). $8,500.

United Artists (UA) (3,000; 99-
$1.25)—“Bridge on River Kwai”
(Col). Smash $25,003 looks sure.
Long lines really have.. this big-
seater jumping. Last week, “Sad¬
dle Wind”. (M-G) and “Underwater
Warrior” (M-G), $7,OCO.

Paradise” is hotsy in .eighth frame
at Music Hall. “And. God Created
W’oman” is drawing plenty of cash
iri 11th round at the Trans-Lux
Krim.

Estimates for This Week. .

■ Fox (Fox-Detroit) (5.000; $1.25-
$1.50)—‘Last Paradise” (UA). and
“Cattle Empire” (20th) plus Rb-
binson-Basilio (fight: films UA).
Slow $15,000; .

Michigan (United Detroit) (4,100;
$i.25-$l .50 )—^“Witness For Prose¬
cution” (UA) and “Safecracker”.
(M-G) (2d wk). Great $25,000.
Last week, $30,000.

Palms (UD) (2,961; 9Q-$1;25)—

“Run Silent, Run Deep” (UA) and
“Fort Bowie”. (UA). Sock $18,000
or close. Last week, “Saddle
Wind” (M-G) and “Underwater
Warrior” (M-G), $16,000.

Madison (UD) (1,900; $1.25-

$1.75)—“Bridge on River Kwai”
(Col) (3d Wk). Wham $35,000. Last
week, same. .

Broadway-Capito) (UD) (3,500;
90-$1.25)—“Scared Stiff” (Par) and
“Jumping Jacks” (Par) (reissues).
Oke $10,000. Last Week, “Mark
of Hawk” (U) and “All Mine To
Give” CU) (2d wk> ; $10,500:

United Artiste (UA) (1,667; 90-.
$1:25)—“Song of Bernadette” (20th)
(reissue). Okay $10,000 in 4 days.
Last week, “Seven Hills of Rome”
(M-G), $7,000.

Adams (Balaban) (1,700; $1.25-
$1.50)—“Raintree County” (MrG)
(6th Wk). Good $9,000. Last week,
same. .

Music. Hall (SW-Cinerama)
(1,205; $l,20-$2;65) =— “Search for
Paradise” (Cinerama) (8th wk).
Swell. $24,500. - Last week, $19,000.

Trans-Lux Krim (Trans-Lux)
(1,000; 90-$1.65)—“God Created

Woman” (Kings) (11th wk). Oke
$8,000. Last week, $9,000.

Key City Grosses

Estimated Total Gross

This Week ...$2,910,100

(Based on 23 cities and 251
theatres, chiefly first runs, in¬
cluding N. Y.)

Total Gross Same Week
Last Year ........ $2,539,700

(Based on 23 cities and 247
theatres.)

Pacific’ Hot 18G,
PUOy; Pet’ 20G

Philadelphia, April 1.
Sock weekend here proved a big.
booster for new fare, with a gen¬
erally strong session iri prospect:
Awards, of course, kited the gross
of “Bridge on River Kwai” to a big
figure at Randolph where it is in
its third stanza, “Teacher’s Pet”
looks giant on opening round at
Viking while “Arid God Created
Woman” shapes great in second
frame in two arty houses. "“South
Pacific” is rated terrific in opening
week at- the Midtowft.

Estimates for This Week
Arcadia (S&S) (526; 99-$1.80)—
“Farewell to Arms” (20th) (5th
Wk). Good $8,500. Last week,
$9,000. . ■*

Fox (National) (2,250; 65-$1.25)
—“Peyton Place” (20th) (13th wk).
Big $12,000. Last .week, $11,000.

Goldman (Goldman) (2,250; 65-
$1.25) — “Snow White” <BV) (re¬
issue). Hot $16,000. Last week,
“Underwater W’arriors” (M-G) and
“True. Story Lynn Stuart” (Col),
$5,500.

. Green Hill (Serena) (750; 75-
$1.25) (closed Sundays) — “All at
Sea” (M-G) (7th wk). Mild $2,100.
Last week, $2,500.

Mastbaum : (SW) (4,370; 99-$1.49)

— “Beautiful But Dangerous”
(20th). Fair $11,000 despite sneak
preview of “Three Faces of Eve”
(20th), added to bill later. Last
week; “Paths of Glory” (UA) and
“12 Angry Men” (UA) (reissue) (2d
Wk), $8,000,

Randolph (Goldman) (1,250; 65-
$1.25) — “Bridge on River Kwai”
(Col) (3d wk). Mighty $38,000. Last
week, $35,000.

Stanley (SW) (2,900; 99-$1.80)—
“Witness for Prosecution” (UA)
(7th wk). Stout $10,000. Last week,
$13,000.

Stanton (SW) (1,483; 99-$1.49)—
“Escape from San Quentin” (Col)
and “Decision at Sundown” (Col).
Par $6,500. Last week, “Slim Car¬
ter” (U) and “Gunsight Ridge” (U),
$7,000.

Studio (Goldberg) (385; 99-$1.89)
—“God Created Woman” (Kings)
(2d wk). Socko $8,500. Last week,
$ 11 , 000 .

Trans-Lux (T-L) (500; 99-$1.80)

— “Brothers Karamazov” (M-G)
(4th wk). Tall $12,000. Last week,
$14,000.

Viking (Slev) (1,000; 99-$1.49)—
“Teacher’s Pet” (Par), Wow $20,-
000 or better. Last week, “Seven
Hills of Rome” (M-G) (7th wk),
$ 6 , 000 .

World (Pathe) (500; 99-$1.89)—
“God Created Woman” (Kings) (2d
wk). Lusty $7,500. Last week,
$ 10 , 000 .

Midtown (Goldman) (1,000; $2-
$2.75) — “South Pacific” (20th).
Terrific $18,000. Last week, “Rain-
tree County” (M-G) (12th wk),
$7,500.

‘Run Deep’ Dandy 14G,
Seattle; ‘Kwai’25G

Seattle, April 1.

Paramount hit hefty pace on its
comeback; trail with “Bridge on
River Kwai” in second stanza hit¬
ting smash figure. Fifth Avenue is
holding “BrothTers Karamazov” for
a third Week. Orpheum is back in
the groove with “Run Silent, Run
Deep” soaring to a great take.
Estimates for This Week
Blue Mouse (Hamrick) (800;
$1.50-$2.50)—“Around the World”
(UA) (50th wk). Great $10,000 in
final 9 days. Last week. $4,800,
Coliseum (Fox-West Coast)
(1,870; 95-$1.50)—"Country Music
Holiday” (Par) arid “High Hell”
(Par). Poor $5,000. Last week,
“Cattle Empire” (20th) and “Sing,
Boy Sing” (20th), $7,300. . •

Fifth Avenue (Fox - Evergreen)
(2,500; 95-$1.50)—^‘Brothers Kara-
riiazov” (M-G) (3d wk) and “Dia¬
mond Affair” (20th). Fair $5,500.

(Continued on page 22)

Boston, April 1.

Little new product arrived this
week, but biz is perking with the
first good weather in weeks which
brought in out-of-towners Satur¬
day (29). Hard-ticket shows picked
up, with “Bridge On River Kwai”
hypoed by Oscars zooming in 14th
round at the Gary. . ‘’Around
World in 80 Days” at Saxon in 51st
round soared on closing notices.
“Viking Women” looms fancy at
the Paramount-Fen way combo.
“Run Silent, Run Deep” shapes
great at Orpheum.

“Teacher’s Pet” is holding okay
in second round, at the Met. “Wit¬
ness For Prosecution” is fine in
sixth week at the State. “God
Created Woman” rolling along in
high gear at Beacon . Hill in eighth.
“Search For Paradise” holding
good in 19th at the Boston.
Estimates for This Week

Astor (B&Q) (1,372; 75-$1.25)—
“Bonjour Tristesse” (Col) (6th
final). Oke $3,200. Last week,
$3,800.

Beacon Hill (Sack) (678; 90-$L50)
—“God Created Woman”. (Kings)
(8th wk). . Hotsy $8,000. Last week,
same:

. Boston (SW-Cinerama) (1,354;.
$1.25-$2.65)—^“Search for Paradise”
(Cinerama) (19th wk). Good $16,-
500.. Last week, ditto.

Capri (Sack) (990; 50-$1.50)—
"Light Across Street”. (UMPO) and
“Beachcomber” (U) (5th wk-final).
Good $4,800. Last week, $5,500.

Exeter (Indie) (1,300; 75-$l,25)—
“Man Escaped” (Cont) and “Naked
Eye” (FR) (3d wk). Second week,
slick $6,500. First week. $8,000.

Fenway (NET) (1.373;. 60-$1.10)—
"Viking Woriien” (AI) and “Aston¬
ishing She Monster” (AI). Fancy
$6,500. Last week, “Lafayette Es-'.
cadrille” (WB) and ?Tanama Sal”
(Rep), $3,000.

Gary (Sack) (1,340; $1.50-$2.75)
(Continued on page 22)

‘Run Deep’ Sock $10,000,
Mpls.; ‘Kwai’ Lusty 28G
‘Snow White’ Fast 10G

Minneapolis, April 1.

Shaping best of all current pix
is “Bridge on River Kwai,” in third
Radio City week. It’s far ahead of
nearest competitors. Standout new
entry, “Run Silent, Run Deep,”
looms smash at the Gopher. “Snow
White” shapes sturdy opening
round' at Orpheum. Fourth week
for “Brothers Karamazov” is stout.
at Lyric. Naturally. Holy Week is
expected to cost some patronage
loss, all around.

[ Estimates for This Week

Academy (Mann) (947; $1.50-
$2.65)—“Around World in 80 Days’*
(38th wk). Still a substantial
moneymaker, at good $7,500. Last

iirpalr £?7 CAff.

Century (SW-Cinerama) (i,150;
$1.75-$2.65) — “Search for Para¬
dise” (Cinerama) (5th wk). Show¬
ing noteworthy strength. Healthy
$13,000, Last week, $14,800.

Gopher (Berger) (1,000; 85-90)—
“Run Silent, Run Deep” (UA).
Combo of Gable and Lancaster
spells h.o. Smash $10,000 or near.
Last week, “Sing Boy, Sirig” (20th)
(2d wk), $4,000.

Lyric (Par) (1,000; 90-$1.25) —
“Brothers Karamazov” (M-G) (4th
wk). Stout $7,000. Last week,
$9,000.

Radio City (Par) (4,100; $1.25-
$1.50)—“Bridge on River Kwai”
(Col) (3d wk). Already smash busi¬
ness spurted with Academy Awards,
Remarkable $28,000. Last week,
$21,000 in six-and-half-days. en¬
gagement. being interrupted by
.fight telecast Tuesday night.

RKO Orpheum (RKO) (2,800; 75-
90)—“Snow White” (BV) (reissue).
Sock $10,000. Last week, “Day of .
Badman” (U) and ‘‘Damn Citizen”
(U), $4,500.

RKO Pan (RKO) (1,800; 75-90)—
“Steel Bayonet” (UA) and “Man
on Prowd” (UA) split with “Girl
in Black Stockings” (UA) and
“Hellhound” (UA). Slow $3,000.
Last week, “High and Mighty”
(WB) and “Hondo” (WB) (reissues),
$3,500.

State (Par) (2,300; 85-90)—“Ft.
Dobbs” (WB). Mild $6,000. I^st
week, “Jet Attack” (Lip) and “Sui¬
cide Battalion” (Lip), $7,000.

Suburban World (Mann) (700; 85)
—“Peyton Place” (20th) <2d run),'
Stuck in because of publicity at¬
tendant upon its Academy award
nominatioks. Smash $3,500. Last
week, “Gervais” (Cont) (2d wk),
$1,800.

World (Mann) (400; 85-$1.25)—
“Lost Continent” (Lopert). Satis¬
factory $3,000. Last week, "Witness
for Prosecution” (UA) (5th wk),
$4,800.

Wednesday, April 2,1958 P'TjfilE’tt PICTURE CROSSES 9

New Pix Perk Up Chi; ‘Summer Hot

(ton aaa ^ > orr <n n >

Smash 29G, ‘Kwm Wham 57G, 3d

. Chicago, April 1.

Oscar impetus! plus solid new
entries figure to boom downtown
wickets this session. Hard-ticket
“South Pacific” is shaping great,
with $25,000 in four days ait Mc-
Vickers. “Long Hot Summer” looks
for a torrid $37,000 in Oriental
bow.

“Run Silent, Run Deep” expects
a smash $29,000 in first at United
Artists. The Loop’s opener with
“Sing Boy Sing” looks okay $7,000.

“Girl in Black” is busy in second
World week. “Bridge on River
kwai” rates a smash third -terhi at
. the State-Lake. “Snow White” at
Garrick still is wow in third.
“Paths of . Glory” and “Man on
Prowl” look just okay in third at
Roosevelt

“Brothers Karamazov’' shapes a
good fourth at the Woods While
“Peyton Place” is great in fifth
session at the Chicago.

Estimates for This Week

Carnegie (H&E Balaban) (485;
$1,25) “Gervaise” (Cont.) (8th
wk). Pair $1,700. Last Week,
$2,300.

Chicago (B&K) <9?90Q; 90-$1.80)
—“Peyton Place” (20th) (5th wk).
Great $34,000. Last week, $40,000.

Esquire (H&E. Balaban) (1,350;
$1.25-$1.50) —“High Cost of Lov¬
ing” (M-G) (3d wk).. Fair $5,000.
Last week, $9,800.

Garrick (B&K) (850; 90-$1.25)—
“Snow White” (BV): (reissue) (3d
wk). Great $13,600. Last week,
$15,400.

Loop (Telem’t) (606; 90-$1.50)—
“Sing Boy. Sing” (20th). Okay
$7,000. Last week, “And God
Created Woman” (King) (13th wk),
$7,500.

Me Vickers (JL&S) (1,580; $1:25-
$3.30) — “South Pacific” (20th).
Sock $25,000 in 4. days.

. Oriental (Indie) (3,400; $1.25-
$1.80) — “Long Hot Summer”
(20th), Hotsy $37,000., Last week.
“Seven Hills of Rome” (M-G) (2d
wk), $18,000.

Palace (SW-Cinerama) (1,434;.
$1.25-$3.40) — “Seven Wonders of
World” (Cinerama) (67th wk). Fine
$17,300. Last week, $16,000.

Roosevelt (B&K) (1,400; 75^90)—
“Paths of Glory” (UA) and “Man
(Continued on page 22) -

p’Boffo $19,000,
Frisco; ‘Snow White’ 18G
Kwai’ Bangup 31G, 3d

San Francisco, April 1.

First-ruir‘trade here this stanza
Is excellent, with Academy Awards
boosting “Bridge on RiVer Kwai”
to a giant total in third session at
the St. Francis. “Run Silent, Run
Deep” is rated wow in first Week
at the 1.207-seat; United Artists.
“Snow White” looms fine opening
round at Fox.

. “Teacher’s Pet” is good in sec¬
ond week at Golden Gate .while
.'“Brothers Karamazov” is okay in
fourth Warfield stanza. “Around
World in 80 Days” is up some 20%
with an -excellent take in 66th
frame at the Coronet, with story
of Mike Todd's death drawing at¬
tention to the pic. Reissued “House
of Wax” shapes good at Paramount;
Estimates for This Week

Golden Gate (RKO) (2,859; 90
$1.25)—“Teacher’s Pet” (Par) and
“High HelP’ (Par) (2d wk). Good
$13,000. Last week, $16,000.

Fox (FWC) (4,651; $1.25-$1.50)—
“Snow White” (BV) (reissue) and
“Ambush At Cimarron Pass''
(20th). Fine $18,000. Last Week,
“Long Hot Summer” (20th) and
“Diamond Safari” (20th) (2d wk),

$11,009.

Warfield (Loew) (2,656; $1.25)—
“Brothers Karamazov” (M-G) (4th
wk). Oke $9,000. Last week,
$ 11 , 000 .

Paramount (Par) (2,646; 90-$1.25)
—“House of Wax” (WB) and
“Phantom Of The Rue Morgue”
(WB) (reissues). Good $12,000. Las t
week, “Lafayette Escadrille" (WB)
and “Going Steady” (CoDi* $10,000.

St. Francis (Par) (1,400; 90-$L25)
—‘Bride On River Kwai” (Col) (3d
wk). great $31,000. Last week,
$27 000r

Orpheum (SW-Cinerama) (1,458;
$1.75-$2.65) — “Search For Para¬
dise” (Cinerama) (3d wk). Nice
$19,500. Last week, $20,000.

United Artists (No. Coast) (1,207;
90-$1.25)—“Run Silent, Run Deep”
(UA). Wow $19,000. Last week,
“Paths of Glory” (UA) and “Girl
In Black Stockings” (UA), $10,000.

Stagedoor (A-R) (440; $1.25-

$1.50) — “Song Of Bernadette”
(Continued on page 22) * j

Estimates Are Net

Film gross estimates as re¬
ported herewith from the varl- :
ous key cities, are net; i.e.,
without usual tax. Distrib¬
utors share on net take, when
playing percentage, hence the
estimated figures are net in¬
come. .

The parenthetic admission
prices, however, as indicated,
include the U: S. amusement
tax. •

Washington, April. 1.
Mainstem biz shapes along gen¬
erally solid lines, despite the bad
weather most of week. “Merry
Andrew,” most promising of 3 new¬
comers, looks bright, at Loew’s
Capitol. Best bets continue to be
a few sock holdovers. “Bridge on
River. Kwai” in third stanza at
Trahs-Lux/ rem a i ns dazzling.
“Brothers Karamazov” in third at
Palace, is also ; solid.

Estimates for This Week
Ambassador-Metropolitan (SW)
(1,490; 1,100; 80-$1.10)—“Jumping
Jack” (Par) plus “Scared Stiff”
(Par) (reissues): Nice $9,000. Last
week, “Lafayette Eseadriile” (WB).
$10,500:

Capitol ,(Loew> (3,434; 90-$1.25)
—“Merry Andrew” (M-G).;. . Bright
. $20,000, despite tepid critical re¬
action. Stays. Last week, “Sad¬
dle” (M-G) (2d wk), $8,500.

Columbia (Loew) (1,154; 90-

$1.25)—“Raintree County” (M-G)
(2d run) (9th wk). Fine $7,500 for
second consecutive week, . May go
another stanza.

Keith's (RKO) (.1,850; .70-90)—
“Damn Citizen” (U) plus “Day
of Bad Man” (U)! Only 6,509 for
dualer. Last week, “Missouri
Traveler” (BV), $7,000 at tilted

Paiace (Loew) (2,350; 90-$L25)
—“Brothers Karamazov” (M-G)
(3d wk). Fast $19,000 after $22,-
000 in second. Holds again.

Plaza (T-L> (276; : 90-$1.50)—

“God Created Woman” (Kings)
(21st wk). Still big at $4,500 with
no signs of dipping. Same last
week. Stays..

Trans-Lux (T-L) (600; $1.25-$2)
-^“Bridge on River Kwai” (Col) (3d
wk). Dazzling $22,000, same as
last week. Continues.

Uptown (SW) (1,100; $1.25-$3)—
“Around World” (UA) (52d-final
wk). Great $37,500 in 10 days.

Warner (SW-Cinerama) (1,300;
$1.20-$2.40)—“Search for Para¬
dise” (Cinerama) (12th wk). Climb¬
ing, thanks to tourists, to great'
$15,000 after $13,000 in 11th. Stays.

‘Kwai’ Rousing $21,000,
Indpls.; ‘Snow White’ 17G

Indianapolis, April 1.
While “Oscar” night on tv didn’t
help other first-rims here, it did
wonders for “Bridge on River
Kwai,” now in. second week at
Loew’s,. with biz well above - first
stanza. “Snow White” also is draw-
ihg big at the Circle. Grosses
elsewhere are just fair. “Raintree*
County” is up a little in seven week
at Lyric. “Summer Love” at the
Indiana is slow. “Female Animal”
at Keith’s looms fair. ...

...; Estimates for This Week
Cirele (Cockrili-Dolle) (2,800;
75-90)—“Snow White” (BV) (reis¬
sue). Sock $17,000. Will hold
■through Easter. Last week, “Dar¬
by’s Rangers” (WB) arid “Forbid¬
den Desert” (Indie), $7,500, .

Indiana (C-D) (3,200; 75-90)—
“Summer Love” (U) and “Big
Beat” (U), Slow $7,000. Last
week, “Love Slaves Ariiazon” (U)
and “Monolith Monster” (U),
$5,000.

Keith's (C-D); (1,200; 75-90)—
“Female Animal”. (U). Fair $5,000.
Last week, “Wild Is The Wind”
(Par), $4,500.

Loew's (Loew) (2,428; 90-$1.25)—
“Bridge. on. River Kwai” (Col) (2d
wk). Great $21,000 or better. Last
week, $16,500.

Lyric (C-D) (850; $1.25-$2.20)—
“Raintree County” (M-G) (7th wk).
Good $9,000. Last week, $8,000.

B way B.O. Better; ‘Run Deep Great
$40,000, 'Andrew’ Plus Easter Show
Sock 155G, ‘Pet’ Pert 40G, Both 2d

‘SAYONARA’STOUT 7G,
OMAHA;‘BONJOUR’6^G

Omaha, April 1.

Combo ;of “Ice-Capades” at Ak-
Sar-Ben. Coliseum and a lack of
new entries has tossed a wet towel
on downtown first-runs this week.
Heading the parade are “Sayori-
ara," which is lively at the Omaha,

I and “Snow White,” out on reissue
again and hotsy the State. Only
new film, “Bonjour Tristesse,” is
Slow at Orpheum. “Cowboy” is
slowing up in second stanza at the
Brandeis but obtained some help
from the Robinson-Basilio fight
filrris.

Estimates for This Week

Brandeis (RKO) (1,100; 75-90W
“Cowboy” (Col) and “World Was
His Jury” (Col) (2d wk). Okay
$4,000. Last week, $7,500. ;

Omaha (Tristates) (2,066; 75-90)
—“Sayonara” (WB). Great $7,000
or close on return date. Last week,
“Sing Boy Sing” (20th) arid “Ride
Violent Mile'V (20th), $4,500.

Orpheum (Tristates) (2,980; 75-
90)—“Bonjour Tristesse” (Col).
Slow $6,500. Last week, “Lady
Takes Flyer” (U) and “Damn Citi¬
zen” (U),. $5,000 for 6V£ days due
to fight.

State (Cooper) (850; 75-90)—
“Snow White” (BV). (reissue). Good.
$5,000. Last week, “Saddle Wind”
(M-G), $3,500. •

Cleveland, April 1. .

Academy awards are boosting
“Bridge oh River Kwai” at the
Allen. Despite being in third ses¬
sion, it is easily topping the second
week to land a great total. “Snow
White” shapes fine at Hipp while
“Around World in 80 Days” is hit¬
ting a bright'total in three days of
final (42d) week at the Ohio,
“Brothers. Karamazov” looms trim
in third stanza at the State; but
“Wild Is Wind” is mild in second
Stillman round.

Estimates for This Week

Alien (S-W) (3.800;/ 90-$L50)—
“Bridge on. River Kwai” (Col) (3d
wk). Great. $31,000. Last week,
$27',000. V;

Continental (Art Theatre Guild)
(850; $1.25)—“God. Created Wom¬
an” <Kirigs) (m.o.). Okay $2,000 for.
seventh lap after $2,200.

Embassy (Community) (1,200; 70-
90)— 1 ‘Plunder Road” . (20th): and
'‘Escape' From Red Rock” (20th).
Average. $4,000. Last week, “Deep
Sir” (WB), $4,200.

Heights Art (Art Theatre Guild)
(925; $1.25)—: “Mile. Striptease”
(DCA) . (3d wk). Ordinary $2,400
after $2,900 last week.

Hippodrome (Telem’t) (3,700; 70-
90)—“Snow White” <BV) (reissue).
Fine $18,000. Last week, “Rodari”
(DCA) and “Hell in Korea” (DCA),
$19,000.

Lower. Mall (Community) (500;
70-90)—“Garden of Eden” (Indie)
(6th wk). So-so $1,200. Last week,
$1,900.

Ohio (Loew) ■ (1,244; $1.25-$2:50)
—“Around World in 80 Days” (UA)
(42d wk). Final lap is'hitting bright
$10,000 in 3 days. Last week,.
$9,000.

Palace. (SW - Cinerama) (1,523;-
$1.25-$2.40)—“Seven Wonders of.
World” (Cirierama) (9th wkXXight
$12,700- Last week^ $13>90df>

State (Loew) .(3,500: 90r$T.25)—
"Brothers Karamazov” (M-G) (3d
wk).: Neat $12,000. - Last week,
$15,000.

Stillman (Loew) (2,700; 90-$1.25)
—“Wild Is Wind” (Par) (2d wk).
Modest $6,500. Last week, $8,000.

‘Kwai’ Smash $27,000,

Port; ‘Run Deep’ 13G

. Portland, Ore., April 1.

Biz is on the upbeat this round
with several houses having strong
newcomers, “Bride on River
Kwai” looks smash at Orpheum,
with Oscar awards naturally help¬
ing. “Run Silent, Run Deep” is
rated loud . at Paramount . with
Robinson-Basilio . fight pix some
help. “Brothers Karamazov” is fine
in third round at the Fox.

• . Estimates for This Week

Broadway (Parker) (1,875; $1-
$1.50)—"Saddle Wind” (M-G) and
“Tammy and Bachelor” (U) (reis¬
sue. Slim $5,500. Last week, “Big
Beat” (U) and “Suinmer Love” (U),
$4,200.

Fox (Evergreen) (1,536; $1-$1.50)
—“Brothers Karamazov” (M-G)
and “Town On Trial” (M-G) (3d
wk). Fine $6,000. Last week,
$ 11 , 1 ( 00 .

Liberty (Hamrick) (1,890; $1-
$1.50)—“Snow White” (BV) (reis-
(Continued on page 22)

Although many deluxers are just
marking time until they bring in
their Easter fare, Broadway is dis¬
playing a much healthier tone in
the cun-ent session. And this is
mainly because of much better
weather even if some days were
dampened by steady rain or drizzle.

Lone newcomer on Broadway,
“Run Silent, Run Deep” is heading
for a wow $40,000 opening stanza
at the Victoria. Pic drew fine no¬
tices and got away with a big Open¬
ing. day, “South Pacific,” . which
rates its regular week as ending
on Sunday, came through with vir¬
tual capacity $46,000 in the first
stanza concluded last Sunday (30)
at the Criterion. .

“Merry Andrew” with Raster
stageshow surged forward in sec¬
ond session at the Music Hall to
top the initial week by $10,000 and
a soeko $155,000 for first holdc^ r
round ending today (Wed.). This
show really began to roll, starting
last Friday, with extra-long lines
both last Saturday apd Sunday.

' Second Week of “Teacher’s Pet”
at the Capitol looks to get a slick
$40,000. First holdover round of
“Saddle the Wind” is heading for a
modest $16,000 at the State.

“Witness For Prosecution” looks
to climb to great $22,000 in current
(8th) week at the Astor and to hit
big $14,000 at the arty Plaza. “De¬
sire Under Elms” is heading for a
good $12,000 at the Odeon and a
lively $8,500 at the arty Sutton,
where day-dating. -
. “Bridge on River Kwai” finished
its 15th stanza at the Palace with a
capacity . $33,400. -“Around World
in 80 Days” also was capacity at
$37,700 in 76th session ended yes¬
terday (Tues.) at the Rivoli.

Estimates for This Week .

Astor (City Inv.) (1,300; 75-$2)—
“Witness For Prosecution” (UA)
(8th ; wk). Current session ending
today (Wed!) looks like great $22,-
000. Seventh, was $18,000.

Little Carnegie (L: Carnegie)
(550; $i.25^$1.80)—“Chase Crooked
Shadow” (WB) (2d wk). Initial
.round coinpleted Sunday (30) was
nice $8,400, •.

. Baronet (ReadeV (430; $1.25-

$1.70)—“Ladykillers” (Cont) and
“To Paris With Love” (Cont) (re¬
issues) (2d wk). First stanza ended
last Thursday was solid $8,200.

Capitol (Loew) (4.820; $l-$2.50)
—“Teacher’s Pet”. (Par) (3d -wk).
First holdover stanza ended yes¬
terday (Tues.) was robust $40,000
or near: Initial round, $49,000.

Odeon (Moss) (854;. 90-$1.80>—
“Desire Under Elms” (Par) <3d
wk): This stanza finishing today
(Wedi) looks like good $12,000.
Second was $14,000.

Criterion (Moss) (1,671;. $1.80-
$3.50)-^“South Pacific” (20th) (2d
wk). This session started Monday
(31), and looks to be capacity. First
week concluded Sunday (30) was
virtually; capacity at $46,000.

Fine Arts (Davis) (468; 90-$1.8Q)
—r“Demqniaque" (UMPO) (5th-
finai wk). Fourth week ended Sun¬
day (30) was sturdy $9,500 aifter
$10,000 in third. Stays three extra
days through today (Wed.), with
“Long,. Hot Summer” (20th) open-
ing tomorrow (Thurs ), day-dating
Mayfair.

55th St. Playhouse (Moss). (300;
$1.25-$1.80)—‘Henry V” (Rank (re¬
issue) (4th wk). Third round ended
yesterday (Tues.) was okay $3,600
or near. Second, $4,000.

Guild (Guild) (450; $1-$1.75)—
“Confessions of Felix Krull” (DCA)
(4th : wk-10 days). Holding three
extra days, to wind up week tomor¬
row (Thurs.) with okay $5.50Q likely
for extended week. Third was
$6,500. “Marcellino” (Indie) pperis
Friday (4>.

Mayfair (Maurer). (1,736; . 79-
$1.80)—“Unholy Wife” (20th) (4th-
firial wk). Week ending today
(Wed.) looks like mild $6,000 de¬
spite using previews on nearly
every, day of final week. “Long,
Hot Summer” ; (20th) opening to¬
morrow. (Thurs?.) night, with regu¬
lar run starting Friday (4).

Normandie (Trans-Lux) (592; 95-
S1.80)—“Merry-Go-Round” . (T-L).
Opens today (Wed.). Last week.
“Snow White” (BV) (reissue) (8th
wk-5 days), oke ; $5,000. Seventh
was $9,000.

. Palace (RKO) (1,700; $l-$3)—
“Bridge on River Kwai” (Col) (16th
wk). . The 15th stanza finished last
might (Tues.) was $33,400 for 10
performances. The 14th was $35,-
800 for 11 shows. The numerous
Oscars pic received could not swell
the current total but it has great¬
ly increased the advance sale, espe¬
cially for Easter week which will

have a number of added perform¬
ances.

Paramount (AB-PT) (3.665; $1-
$2)—“Young Lions” (20th). Opens
today (Wed.), after house had been
shuttered one week to prep for
preem, with Par flagship refur¬
bished arid new screen installed.
This pic. launches policy of new,
strong 20th-Fox product.

Fifth Ave, Cinema (R&B) (250;
$1.80)—“Gervaise” (Cont) <12th
wk). The 11th session ended yes¬
terday (Tues.) was big $4,400 or
near: The 10th was $5,100.

Paris (Pathe Cinema) (568; 90-
$1.80)—“God Created Woman”
(Kings) (24th wki. The 23d week
finished Sunday c30> was great
$12,500. The 22d was $13,800.

Radio City Music Hall (Rocke¬
fellers) (6.200; 90-$2.75>—“Merry
Andrew” (M-G> and annual Easter
stageshow (2d wk). This session
winding up today (Wed.) is head¬
ing for socko $155,900. First week,
$145 000, two days of rain hurting
sorriewhat. Continues well past
Easter, with demand for reserved
seats now reaching new 7 peaks for.
Hall.

Rivoli (UAT> (1.545; $1.25-$3.50)
—“Around World” (UA) (77th wk).
The 76tli stanza ended yesterday
(Tries.) w r as capacity $37,700 for 10
performances. The 75th wreek was
$34,200 for nine shows, theatre be¬
ing closed Tuesday night <”5) be¬
cause of Mike Todd’s funeral.

Plaza (Lopert) (525; $1.50-$2)—
“Witriess For Prosecution” iUA)
(8th wk). This stanza finishing to¬
day (Wed.) is heading for smash
$14,000 or near. The seventh was
$15,500.

f State (Loew) (3,450; 50-$1.75)—
“Saddle Wind” (M-G) (2d wk), Thi»
week winding up today (Wed.)
likely will dip to mild $12,000 or
near. First w r as $20,500.

Sutton (R&B) (561; 95-$1.75) —
“Desire Under Elms” (Par) (4th
wk). Third frame ending tonight
(Wed.) looks to reach lively $8,500.
Second, $13,400. •• -

Trans-Lux 52d St. (T-L) (540; $1-
$1.50) — “Lovemaker” (T-L) (4th
w r k). Third session ended Sunday
(30) was fair $5,000. Second week,
$8,500. “Rouge et Noir” (DCA)
opens April 8.

Victoria (City Inv.) (1,060; 50-$2>
—"Run Silent, Run' Deep” (UA).
First Week winding today (Wed.) is
heading for wow $40,000 or close.
Holds. In ahead. “Last Paradise”
(UA) (4th wk-6 days), $6,600.

Warner. (SW-Cinerama) (1,600;
$1.80-$3.50) — “Search For Para¬
dise^ (Cinerama) (28th wk). The
27th round finished Saturday (29)
was fine $28,200. The 26th week,
$24,800.

World (Times) (400; 95-$L50)—
“Bride Is Much Too Beautiful”
(Ellis) . (11th wk). The 10th round
ended Sunday <30) was okay $5,100.
The 10th was $5,40Q.

Toronto; ‘Kwai’ Sockeroo
40G, ‘Peyton’ 17G,4th

Toronto, April 1.

Of major newcomers, “Female
Animal” is fine at uptown. “Bridge
On River Kw;ai,” now in third
frame at Carlton, is leading the
city to turnaway biz and will swing
back to its opening-week gross.
Also well in lead are “Peyton
■ Place,” now; in fifth frame and
showing little change, and “Rain¬
tree County” in third stanza.
Estimates for This Week

Carlton (Rank) (2.318; $1.25-

$L75J—“Bridge on River Kwai”
(Col) (3d wk). Socko $40,000. Last
week, $38,000.

Century, Downtown. Glendale,
Midtown, Oakwood, Odeon, Scar-
boro, ^tate (Taylor) (1338; 1,959;
995; 1,089: 1,393; 752; 684: 694;
50^75)—“Darby’s Rangers” (VVB)
and “Dalton Girls” (UA). Fine
$23,000. Last week, “Big Beat”
(U) and “Summer Love” (U),
$17,000. .

Colony, Danforth, Humber,- Hy¬
land (Rank) (838; 1,330; 1,203;

1,357; $1)—‘'Naked Truth” (Rank).
Nice; $16^)00. Last week, “Beau¬
tiful But Dangerous” (20th),
$ 12 , 000 .

Eglintori, Palace, Runnymrde
(FP) (1,080; 1,485; 1,385; 50-$D—
“Farewell To Arms” (20th) <8 h
Wk). Okay $11,000. Last week,
$13,500.

Fairlawri (Rank) (1,165; $1:25;
$2.50)—“Bolshoi Ballet” (Rank)
(Continued oh page 22)

JSAkIETt

Wednesday, April 2, 1958

TALK ABOUT
BUSINESS

The fans who
packed theatres
for “Teahouse Of
The August Moon”
and “Don’t Go Near
The Water” have
another Glenn Ford
treat in store!

Ad campaign sells star value and action !

11

'VANITY'S' LONDON OPPICI

t It. Mirtin'i M>tt, frif»iaiir Shuars . -

P'KklEff

IHITKRmiO’VU

EXHIBS

. ; Application of his plan for a monetary and customs union; to
the American film, industry was stressed in N.Y. by Jean Gold¬
wurm, prez of Times Film. Goldwurm outlined his ideas in a re¬
cent full-column ad in the N.Y. Times.

Under his plan, the U.S. would join a monetary and customs un¬
ion with other, friendly nations throughout the world. Since a mon¬
etary union would, according to his concept, eliminate, all barriers
restricting the free flow of currency among the union’s partici-
pants, this would hold great benefits for the American film biz,
doing away with blocked accounts, etc.

The customs union would go hand in hand with the monetary
union.and would have the effect of removing all tariff and customs
barriers, allowing a free flow of goods among all member compa¬
nies. Goldwurm acknowledged that all this would take years to ac¬
complish. But, he held, “the time is ripe for a new approach.”

There has been considerable reaction to the Goldwurm ad. He
said last week that he hoped that Motion Picture Export Assn.,
headed by Eric Johnston, would take notice of the proposal and
would get behind it. So far, there has been no MPEA reaction.

The monetary and customs union, held Goldwurm, would raise
worldwide wage standards and would do aw r ay with American‘‘for¬
eign aid” loans:

But Trade Hopes for Concessions

London, April 1.

As the picture industry’s cam¬
paign for abolition of the cinema
tax reaches its climax hope is rid¬
ing high that there will be a sub¬
stantial concession in the April 15
Budget. In the final fortnight, the
maximum pressure is being exert¬
ed on Parliament, press and pub¬
lic to insure a satisfactory outcome.

Informed political sources have
it that there is little likelihood that
the Chancellor of the Exchequer
will concede the entire claim for
tax abolition. This would cost the
treasury some $80,000,000 per year.
There is, however, every reason to
believe that there’ll be a substan¬
tial concession to the tune of $30,-
000,000 to. $40,000,000.

Although such a decision would
disappoint the industry, the addi¬
tional revenue would be most wel¬
come and would be a considerable
help to many exhibitors and pro¬
ducers. it would not, however, be
adequate enough to save a large
numher Of borderline theatres,
from going entirely dark.

There is a school of thought
among some M.P.’s that the Chan¬
cellor w'ould be' doing a smart
thing by conceding the industry’s
claim for total abolition. Haying
done that, they say, the govern¬
ment could virtually wash its hands
of the industry and compel it to
stand on its own feet without seek¬
ing further governmental backing
and protection.

The affairs of the film industry
over the last years have, taken up
a considerable amount of Parli¬
amentary time, and further legisla¬
tion for the renewal of the Quota
Act Is due next year. Political ad¬
vocates of total abolition suggest
the Government would be on strong
ground if it had met the claim to.
wipe the tax slate clean and from
that point onwards left the trade
to resolve its own domestic prob¬
lems. Beyond continuing the basic
quota protection and the National;
Fihn Finance Corp., there would,
It’s suggested, be little need for
any further governmental action.

Cheaper Loans

London, March 25:

The reduction in the Bank Rate
from 7% to 6% represents a mod¬
est aid to British producers. Nor¬
mally production loans rank from
7% to 7 VtJo higher than the offi¬
cial Bank Rate, depending on in¬
dividual circumstances..

In any event, it is now almost
certain there’ll be an overall re¬
duction in interest charges for pror
duction loans. But the official Gov¬
ernment "squeeze” continues and
production finance suffers accOrd-

In interest charges alone, the re¬
duced Bank Rate will ease the load
for independent British producers:]
to the tune of several thousand
dollars a year on an average-scale
British film.

Rank Via CIFESA

Madrid, April 1.

J. Arthur Rank films in
Spain from now on will be dis¬
tributed by the. Spanish.
CIFESA distribution outfit:

. Harry Norris, joint manag¬
ing director of the Rank Org,
has joined the CIFESA board.
Harold Sargisson, Rank’s Span¬
ish rep, also is qn the board.

London, April 1.

Aii official statement by a gov¬
ernment spokesman in a House of
Lords debate that "frankly, too
many places haye_ too many
cinemas’’. has angered exhibitors
throughout the country. The in¬
dies are particularly indignant:
The issue is expected to be a top
item on the agenda when the gen¬
eral council of the Cinematograph
Exhibitors Assn, meets April 16, a
day. after the Budget.

Speaking for the government in
the Lords debate last Wednesday
(26), Lord Mancroft suggested that
the exhibition industry must face
the fact that it may have to re¬
orientate itself in a world of
changing fashions. Some very
painful re-adjustment also was
probably necessary in the seating
capacity , of a great many towns.

Lord Mancroft made this ob¬
servation after commenting on
changes in ; public taste and. other
calls on the “leisure pound.” The
plain fact was that the public was
spending less on seeing films and
more;on other forms of entertain*
ment. Tele might be the main
cause of the drop in attendances,
but there were several other com¬
peting candidates for the- leisure
pound. Among these he listed the
do-it-yourself craze which not only
claimed a share of the leisure
pound, but also. a great deal
of the leisure time. He also
referred to the "enormous popu-
(Continued on page 20)

in

; Dressed the Part

Houston, Apri l.

A robber "dressed in black
cowboy outfit and a big black
cowboy hat” with a sawed off
shot gun in a paper sack.
. robbed Hazel Forsythe of the
Don Gordon Theatre in Hous¬
ton: 7

Loot undisclosed.

Looms Paris Hit

Paris, April 1.

French legit season—a patheti¬
cally weak one where new native
plays have been concerned—got
another boost from abroad when
Arthur Miller’s "View from the
Bridge” (Vu du Pont), adapted by
Marcel Ayme, directed by Peter
Brook (who also did sets.) and star¬
ring Italian: film star, Raf Yallone,
moved into Theatre Antoine for
what looks like a run.

"View” is full-length version of
the second play on double-bill of
same title which played Broadway
three seasons ago..

Story tells of middle-age, Sicilian
dock-worker living in Brooklyn
and of his incestuous love for his
teenage niece.

THE BRIDGE ON THE
RIVER CINEMA

Last week's fevered festivities as the cragsmen of Hollywood voted a
British star the best star and a Japanese supporting actress the best sup
porting actress had another melodramatic touch-ra cable from an Ameri¬
can writer in London cleared the way for a French writer in California
to collect an Oscar for the screenplay of "Bridge On the River KWai".

Again the moral has been made dazzlingly clear. The motion picture
industry is a one world more and more — artistically and commercially.
But these comments are about the commercial end and about the inter¬
national buying and selling which grows increasingly vital to all-Ameri¬
cans, Europeans, Mexicans, Japanese.

The story of glamour on sppoled celluloid — with insights into world
studios, faraway theatres, native-style ballyhoo, international yarns, in¬
ternational casts, international sexpots and constant excitement—will be
told in the next week's issue.

Last Call to Rush Your Advertising Copy for the

fa any

LONDON, W.C. 2
8 St. Martin's Placa
Trafalgar Square

NEW YORK 3*
154 W. 46th St.

PARIS

28 run de la Huchetfa
5

HOLLYWOOD 28
4404 Sunset Slvd.

office

ROME

Stampa Estera (Foreign Press
Club), Via Merced. 55

CHICAGO IT
612 N. Michigan Ave;

London, April 1.

Iii a move unprecedented in in¬
dustry or Parliamentary history,
a number of top-ranking British
film stars, together with a lead¬
ing independent producer and a
small indie exhibitor, addressed m
meeting of more than 200 Mem¬
bers of Parliament in a House of
Commons committee room to plead
the cause for abolition of admis¬
sion tax. According to ve’teran
MP’s ivho have been among the in¬
dustry’s stalwart supporters, they
; made a profound impression, on
rank and file members which, it
is hoped, will be reflected in the
Chancellor’s Budget a ‘ fortnight
hence. .

The turnout represented almost
one-third of the entire strength of
the House of Commons and in¬
cluded representatives of the three
main political parties. It devel¬
oped into a frank exchange of
views in which the industry spokes¬
men were able to counter allega¬
tions of extravagance and to refute
statements made ■ earlier in the
week in the House of Lords that
producers were not concerned at
the strength of the domestic mar¬
ket. Indeed, Sir Michael Balcon,
who spoke on behalf of film mak¬
ers, digressed from his prepared
brief to answer observations made
in the Upper House on behalf of
the government by Lord Mancroft.

The • stars’ meeting with MP’s
was virtually the final thrust'in the
industry’s biggest-ever campaign
for tax abolition. As Parliament
goes into recess for the Easter
vacation this week, there will be
little more activity on the political
front. And from now on, it’s vir¬
tually a case of wait and see What
( the Chancellor will produce out of
[ (he Budget box on April 15.

;. 19 Top Stars Head Group

j The industry delegation eom-
: prised 10 front-ranking stars, plus
‘ Sir Michael Balcon, speaking for
the production side. Acting tal¬
ent was represented by Anna Nea-
gle. Sir Ralph Richardson, Yvonne^
Mitchell, Dirk Bogarde. Kenneth
More, Michael Redgrave, Googia
Withers, John McCallum, Richard
Todd and Nigel Patrick.

In addition, there was one indie
exhibitor. T. B. Suttie of Carnous¬
tie in. Scotland, to advance thD
claim for the small theatre oper¬
ator! who described himself as
"very small, fry, but a very, very
important cog in the whole cine¬
matograph wheel.” He cited as a
typical example his own company
which ran three theatres in tha
East Coast of Scotland, which, for
the year ended March, 1957, had a
total loss, without allowing for
depreciation, of a round $2,400.
Without allowing for returns from
the sale of ice cream, etc., his loss
would have exceeded $5,000. But
in the same year, his company paid
upwards of $14,500 in admission
taxes.

On behalf of his fellow' produc¬
ers. Balcon frankly admitted tha
situation was very serious and
made it clear that they had not
turned up to squeal or indulge in
self-pity. All they asked was tha
right to fight their competitors on
eyen terms. Other facets of tha
trade’s claim w r ere outlined by tha
talent contingent and, in turn,
they answered questions put to
them by their political audience.

. Another final phase in the in¬
dustry’s campaign has been tha
use. of newsreels. Last week’s
topicals devoted considerable time
and footage to advancing the claim
for abolition, includ ng interviews
with Sir Alex B. King, the Scottish
exhib who, for a quarter of a cen¬
tury or more, has been in the fore*
front of the industry’s anti-tax ag¬
itation.

McKibbon on Rest list

Port Arthur, Tex., April 1.

L. C. McKibbon city manager
here for the Jefferson Amusement
Co., has resigned his post due to
illness and will go to his home in
Alabama to recuperate.

He has been ill for some time
and recently underwent an opera¬
tion which will keep him from
w r orking for some time.

12

.[

r.. J^AkM^I'Y y. _ Wednesday, April 2, 1958

A Statement by the

the largest women's organization in the world, through its official publication, “Clubwoman,”

CONGERNlllG

"A FAREWELL TO ARMS”

One of the truly great pictures of all
time is David O. Selznick’s re-make
of “A Farewell To Arms.” This epic
movie; starring Jennifer Jones, Rock
Hudson and Vittorio De Sica, is super¬
lative in every facet of production,
from the exquisite photography of
Alpine peaks, a stormy sea, terrorized
troops in retreat, to the finished acting
of the stars...

Ben Hecht is responsible for the
screen adaptation of the novel, and in
his customary uncompromising man¬
ner of writing, achieved a vibrant;
dramatic, exciting, poignant screen
play that is beautiful and touching...

Jennifer Jones as the British girl
who bears a child for her American
soldier registers one of the screen's out¬
standing performances in her labor
scene at the hospital and her death
shortly thereafter. Rock i Hudson
ensures his career, through; this pic¬
ture, as the screen^ top-ranking lead¬
ing man. There is great conviction to
his acting. As usual, Vittorio De Sica
responds to the dramatic demands and
portrays with great finesse a caustic
medico who takes lightly his amours.

The movie is superb fare! in every
facet of production aiid well-worth the
price of admission if only to-view the
gorgeous mountain scenes and terrain

so thrillingly exhibited by the color
and CinemaScope, pointed up by the
fine music.

The picture is also a great credit to
Director Charles Vidor, long recog¬
nized in Hollywood for his remarkable
ability to handle huge groups of people
—in this instance, armies on the march,
on retreat, in battle—as well as the
delicate scenes of a small boy on a
street.

“A Farewell To Arms” will undoubt¬
edly be a tremendous success,xpossibly
greater, even, than Selznick’s “Gone
With The Wind.” This is a wonderful
contribution to the screen that you
should see.

★ ★ ★ ★

IIEDDA HOPPER: “The greatest picture of the year”

ED SULLIVAN: “A blockbuster that rivals *Gone with the Wind’ ”
DOROTHY KILGALLEN: “Great, wonderful. I recommend it to everyone”

LIFE MAGAZINE: “One of the year’s blockbusters.”

REDBOOK: “Picture of the Month.”

LOUELLA 0. PARSONS: “In the best tradition of David 0. Selznick.”
COSMOPOLITAN: “Picture of the Month.”

WALTER WINCHELL:
GOOD HOUSEKEEPING
NATIONAL BOARD OF REVIEW;

“I could see it twice.

“Picture of the Month
“One of the 10 best pictures of the year.

THIS STATEMENT IS AVAILABLE TO AliL EXHIBITORS

FROM

NATIONAL SCREEN IN A SPECIAL 40 x 60 BL0W-UP| FOR ADVANCE LOBBY DISPLAY.

'VARIITY'r LONDON OPPtCf
. I St. Mtrtlij'i Plie»/.Trililgir Igutf .

IMEUXATIOXAL IS

Maas Sees Pact
lore of Same

Tokyo, April 1.

Foreign Exchange Bureau of the
Finance Ministry has started de¬
liberation of the draft foreign
currency budget for fiscal 1958
with bureau; director Sakai and all
section chiefs including Kyoichi
Miyagi, chief of the Control Sec¬
tion and recently returned from
London, in attendance. '

For film imports, a budget of
$4,431,500 was submitted by the
Control Section for deliberation.
Budget Includes $2,788,000 for
rental-base films, $108,800 for
"flat” base films, $236,000 for tv
films, $191,500 against the accumu¬
lated yen of British -films and
$138,000 for reserved expendi¬
tures.

Irving Maas, v.p. of the MPEA
in Asia, told Variett that he
hasn't seen Miyagi since his return
but that he has gone over the
situation thoroughly with Sakai.

As to the outcome, Maas said,
"If I had to make a guess, I’d say
it probably will be similar to last
year, but we have no assurance of
It. From the looks of things there

E robably will be no announcement
efore mid-April.”. Fiscal year be¬
gins April 1.

Regarding opposition U. S. film
imports have received in current
Diet session from Socialists, Maas
commented, ‘‘We are a special tar¬
get it seems of certain interests,
this year more so than ever be¬
fore. We have become a special
..object of attack. I think it’s part
; of the general political harrass-
ment of the Government. We are
caught in the crossfire and are
being kicked around for political-
purposes. They, are leveling un¬
founded charges at us.”

On the possibility of the MPEA
making another loan to Japanese
industry to unfreeze yen,. Maas of¬
fered,. "We are going to try to
avoid making another loan.”

Asked about an announcement
that the Finance Ministry is study¬
ing adjustment of non-resident yen
accounts as a necessary first step
toward eventual use of the yen as
a trade accounts settlement cur¬
rency, Maas replied, "I don’t know
just what they’re aiming for. It
appears to. “be some scheme for
using all of the non-resident ac¬
counts, but I don’t think they can;
affect our position. The funds, be¬
longing to us are under remittance
at Some future point I have no
further information on which to
base a conclusion to this story.”

When the fiscal film announce¬
ments are made, Maas will leave
for Manila and Taipei.

Its FalIJn BA;

Buenos Aires, March 25.

Right now is the beginning of fall
In this position of the globe and
the Colon Opera House starts off
with Juan Jose Castro symphony
concert. Alterations of orchestral,
ballet and opera works are lined
up.

Viennese baritone Paul Schoeff-
ler replaces Norman Scott as one
of the soloists, for four opera per¬
formances, with Herva Nelli, Nan
Merriman and. Anton Dermota also
present. Nan Merriman will give
a couple of recitals and Pierre Mon-
teux will later conduct up to four
concerts.

Ballet performances, with Alicia.
Alonso and Igor Youskevitch, are
booked..

Maestro Jacques Singer has been
signed to conduct the Municipal
Symphony Orchestra for 18 to 20
weeks.

The outstanding event this sea¬
son will be performances by the
New York philharmonic, some time
between May 28 and June 2, con¬
ducted by Dimitri Mltrbpoulos and
Leonard Bernstein. Iriberri Con¬
certs will represent Philharmonic
per agreement with Robert Schnit-
aer, as liaison for U. S. State Dept
This is an arduous job, calling for
skillful manipulation of dates to fit
in concerts in Brazil, Uruguay, B.
Aires,'Mendoza, Cordoba, Tucuman
and Rosario. A missed, plane con¬
nection can involve the collapse
of the schedule.

Symphonic Edinburgh

Edinburgh, April 1,

Five orchestras, three of them
newcomers to the junket, are set
to take part in this year’s Interna¬
tional Edinburgh Festival. New¬
comers are the Royal Danish, Royal
Opera House pitmen from Covent
Garden, London, and the Vienna
Symphony Orch.

The two other orchs are the Phil-
harmonia and the Scottish National
Orch.

Instrumental soloists will include
Clara Haskil, Claudio Arrau, and
Yehudi. Menuhin. Victoria de.los
Angeles will appear with the
Covent Gardeners.

Munich, March 25.

Munich, Bavaria’s capital and a
city noted for fun, frivolity and
entertainment, is making an extra-
strong bid for the international
tourists* trade and money this year
with the giant celebration plans
for its 800th birthday.

City has blueprinted a four-
month entertainment sche du1e
from mid-June to mid-October,
opening June 13 with a candlelit
night parade through the city
streets, themed ”800 Years of
Munich,” with floats and costumes
depicting the various eras of city
history.

The traditional Butchers’ Jump
and Coopers’ Dance and. another
parade are slated for Aug. 24, and
the enormous beer festival called
the October Fest runs from Sept.
20 through Oct. 5.

The. rebuilt Cuvillies Theatre
has its grand reopening June 14
with Mozart’s "Marriage of Fig¬
aro,” and Shakespeare’s "Macbeth”
will be done at the Chamber Thea¬
tre June 20. Another June pre¬
miere will be Jacob Bidermahn’s
“Cenodoxus,” staged by ; the Bavar¬
ian State Dramatic Theatre at the
Residenz Theatre. The Nymphen-
burg Palace summer cycle opens
July 5 and on Aug. 10 the Munich
Opera Festival starts its run until
Sept. 9.. Mozart's “Ascanio in Alba”
'will be premiered in the Cuvillies
at the end of October.

The Munich Singers’ Day is
June 15, and the Munich Philhar¬
monic will give Six concerts during
the lengthy birthday party. The
Philadelphia Symphony makes a
guest appearance June 30, the
London Philharmonic conducted
by Wolfgang Sawallisch perforins
Aug. 14, and Herbert von Karajan
leads the Berlin Philharmonic
there Aug. 28.

Works of young composers will
be presented in an Aug. 18 con¬
cert. European youth orchestras
guest during October, and the
musical events wind with the Bach
Days at the end of November.

DeLaurentiis Signs For
4 Film Co-Productions

Rome, March 25.

Dlno DeLaurentiis has signed a
four-film co-production pact with
Germany’s UFA. Italo producer,
who just returned from a trip to
Hamburg and other German cen¬
ters, announced that two-German-
Italian and two Italo-German pix
will be made by his company in
collaboration with UFA in the next
few months. In addition, De¬
Laurentiis has bought release
rights to a number of UFA produc¬
tions for the Italo market,

Trend towards increased co-pro¬
duction with Germany is recent.
Only three true co-productions
have been made with that coun¬
try in recent years, as against sev¬
eral hundred made, for example,
with France. •

Among other planned Halo-Ger¬
man projects is “Polikushka,”
from the Tolstoi story, to be made
by Lux and Gallone Productions of
Italy, together with .CCC-Arthur
Brauner of Berlin with ah inter¬
national cast. Rizzoli Films is also
about to start a remake of “Resur¬
rection,” with Myriam Bru, as an
Italo-German .twin project

Pix Week in N.Y. Likely
To See Big Prod. Drive

Tokyo, March 25.

Japan film producers are hold¬
ing their breath over possible ac¬
tion to counteract the unfavorable
criticism banded the Japanese Film
Week in New York pending the
expected ( early return of Shiro
Kldo, film topper at Shichiku and
president of the Motion Pictures
Producers Assn. (Eiren), of Japan
who was chief delegate at the fest.

| Gishini Ikeda, secretary-general of
Eiren, said this country’s producers
have combed brief reports submit¬
ted by Kido, letters from actress-
delegates and reviews in Variety,
but are awaiting Kido’s full report.

Ikeda termed, the festival a “suc¬
cess,” When; asked to explain him¬
self, he said, “I think it was bet¬
ter than not having a festival at
MIL’’

"But,” he added, “we will now
have to seriously realign our prod¬
uct to invade the American mar-
ket.” He said he had heard all
about the. overlength, slowness of
action and brad titles of the films.
He explained that the; tardy tempo
of the Japanese film is due to the
slow ceremonious culture and way
of life in Japan.

He said that he didn’t think the
majors here would produce pic¬
tures especially. for the U.S. mar¬
ket, but would use more care in
their selection. He said they are
now basically chosen by the Amer¬
ican distributors who either select
the product from screenings while
in Japan or.receive, a shipment and
choose from it. Ikeda said that the
fest, which is sponsored by his of¬
fice, Will have a third go-rourid
next year although it might be
presented differently.

French Film Industry’s
Brussels Pavillion

. French film industry will have
its own exhibit at the Brussels

Barati Renewed in Hawai

Honolulu, April 1.

George Barati has sighed a con¬
tract to Continue as conductor of
the Honolulu Symphony orchestra
through August 1, I960.. Pact will
take him through his 10th year
with the Hawaii group, noted for
the cosmopolitan facial ties of its
membership.

Honolulu Symphony Society
source said the contract renewal
was voted unanimously by the
board; Earlier reports that Barati
and the board were having contract
difficulties were branded “unfortu¬
nate rumors:”

Barati leaves this week for a two-
month tour of lecturing and con¬
ducting in Europe.

8fl|SoId, See
Casals Fest B.O.
Above $100,000

San Juan, April 1.

With 80% of tickets sold, Casals
Festival hopes to exceed its 1957
gross of $100,000 in 12 concerts
scheduled April 22-May 8 at the U.
of Porto Rico Auditorium. ^Long¬
hair series draws worldwide audi¬
ence and 1,000 of these island visi¬
tors, bring. nice business to the
local inns over and above the con¬
cert take. They run the gamut
from 2 to 12 sessions depending
on their preferences or the time,
they can spend here.

Sessions this year stress Bee¬
thoven, Mozart and Brahms. Art¬
ists appearing with the 81-year-old.
cellist Pablo Casals include:. Vic¬
toria de los Angeles, Mieczyslaw
Horszowski, Eugene Istomin. Jesus
Maria Sanroma, Alexander Schnei¬
der, Rudolf Serkin, Isaac Stem
-and the Budapest String Quartet
There is also a 60 piece orchestra.

Almost all featured soloists
played at the 1957 Casals Festival
in. P. R, and at the annual longhair
festivities" at . Prades, France,

fair this summer, Jacques Flaud,
head of France’s Centre National
de la Cinematografie, reported in
N, Y; last week.

Pavillion will feature an unusual
setup, with visitors walking around
a gallery on the top of a circular
structure and looking down to the
floor in the center where a film
showing a French production in
the making will be projected from
the ceiling.

After this lesson on how a film
is made, one icari proceed to the.
screening room to see the latest
French pictures.

1950-57.

Coincidentally with the Festival,
the San Juan Ballet will show
Paul Hindemuth?s Design* and De¬
vices and Manuel de Falla’s El
Amor Brujo which have been cho¬
reographed for ballet, by Porto
Rican dancers Arnold Paradorelli
arid Pedro Larca. The Belle of
Loiza, a third selection, was com¬
posed by Jack Deiano arid choreo¬
graphed by Ana Garcia, both of
San Juan.

L. P. records of the 1957 Casals
, Festival. were released by Colum-
■ bia Records and Cook earlier this

J.year;

■ Independent distributors of for¬
eign, arid particularly French, films
now have something else to worry
about. They’ve noted with con¬
cern the incentive held out by that
French to; the major companies
who help French films both, iri tha
States and abroad.

Jacques Flaud, head of France’s
Centre National de la Cinema¬
tografie, last week met the majors’
foreign execs and explained to
them the basis bn which he in¬
tends to allocate 40 French dub¬
bing licenses for the year 1958-59.
The 40 are part of the 110 permits
that go to the Motion Picture Ex¬
port Assn.

This year, for the first time.' tha
French will do their own allocating
of 40 licenses. Basis of who gets
what will be of who does the most
for the French.

Indies, already in a tough com¬
petitive struggle to scoop tha
cream, off the French films, now
fear that they may have to com¬
pete with the superior major buy¬
ing power in. acquiring the Paris
product. They’re already paying
prices which, in their limited
terms, are too high by comparison
with the risk they must take.

Just what the French mean toy
“helping the French film" remains
to be determined. It’s assumed
that this involves coproduction, the
distribution of French films in the
States and abroad, etc. French
films had a record year in the U.S.
last year, their earnings going up
90%. Flaud said last week that
the performance of the French in
the American market had im¬
proved. “It’s not bad, but it’s not
good either,” he commented.

French topper met the indies at
dinner in Manhattan last week and
outlined to them French plans for
a limited producers representative
setup within the framework of the
French Film Office. As expected,
tiie distributors made it plain that
they didn’t like the idea of any
interference with the actual selling
of the films. One reportedly said
that, if and when the French told
him how to merchandise his pic¬
tures, he’d simply stop buying
French films. However, the French
for the moment appear to have lit¬
tle inclination to go beyond rep¬
resentation on the post-sale ac¬
counting level. They may eventu¬
ally hire an American distribution
man to carry their plan further.

Flaud and Joseph Matemati,
head of the French bureau in N.Y.,
last week also visited with Monsgr.
•Thomas F. Uttle, executive secre¬
tary of the National Legion* of
Decency. Many French films are
in trouble with the Legion.

Flaud and Maternati went to
Montreal over the weekend. Flaud
returned from there to Paris to
start negotiation for a new French-
German film agreement

‘10 CV ‘Kwai’ New
Sock Aussie Hits

Front-of-House-and-Backstage VSome Bad
Singing, But Buffs Take Buffeting

By TRUDY GOTH

I was shepherdess of what is be¬
lieved to be the. first “opera plane
tour” to Europe. Mine was the
task of guiding five ladies, one
couple and a single gentleman—
what a hero—from New York.
The party of opera lovers came
from California, Iowa arid Con¬
necticut. Before proceeding to
Idlewild we lunched at La Scala
restaurant on — naturally — spa¬
ghetti Caruso and scallopini Don
Giovanni. We then flew to Zurich
first hop and landed in Rome
I’where the opera-going began.

“Boheme”. at the Teatro dell
Opera had Stefano and Rosanna
Carter! and was conducted by
Einidio Tierf. It was gala, the
audience dressed the occasion and
my charges were, and. ariybody
would have been, impressed. After
the performance we all went back-
stage. This was part of the:prom¬
ise, a practice repeated in all the

cities. . The package tour contract
was based on. front-and-back op-
eratics. My little party was ex¬
tensively photographed and inter¬
viewed—as a “first.” The idea pf
an “opera plane” intrigued the
Europeans. Admittedly we’d come
a long Way to hear singing.

The tourists were allowed to at¬
tend rehearsals in Milan, both in
the riiain La Scala and in the Pic¬
colo and ballet rooms; “Butterfly”,
was the performance we saw but
not less momentous for the Ameri¬
can buffs was the dress rehearsal
of the brand-new T. S. Eliot opera,
“Murder in the Cathedral.” In
this woirk Nicola Rossi Leirieni’s
rendition . of the English cardinal
stands forth as does the extraor¬
dinary scenery and stage direction
of . Margherita Wallman, perhaps
the. greatest ' authority on “con¬
temporary*’ opera.

Fog fouled the: hop from Milan
(Continued on page 18)

Sydney, March 25.

Sydney film biz is booming with
“Bridge on River Kwai” (Col> and
“10 Cortimandments” (Par) the
blockbusters. Former is: playing
three-a-day at the 1,250-seat Ly r
ceum while the latter on two-a-day
at the 1,400-seat Prince Edward,
both .in at upped admissions; Leroy
Brauer, Columbia’s Aussie chief,
supervised a smash publicity enm-
; paigri for “Kwai,” with Joe Joel
j handling the top assignment lor
“Commandments. ’

I The crix gave raves to “Kwai”
: but hopped on “10 C’s v rather
harshly. Fanning has been no b.o.
drawback.

Brauer has just returned hr re
after signaturing top deals for
“Kwai” in New Zealand. Pic shor t¬
ly will go coast-to-t oast at upped
admissions.

Both “Kwai 7 ’ and 10. C’s” prove
conclusively that there’s nothing
wrong with pix in this area, pro¬
viding it’s the fare the patrons
want is playing.

Further proof of this in -seen in
23 sellout weeks for “Around the
World in 80 Days” lUA), with more
to. follow, and 22 weeks with “An
Affair to Remember" (20th». Two
•other solid winners are “Admirable
Crichton” (Col» and “Don’t Go
Near Water” (M-G),

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Wednesday, April 2,1958

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PICTUKKS is

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FIGHTS ‘LONELY’ BOOTHS

Embassy, Frisco Woes Aired at Trial;

Kid Stuff, Many Reissues, Prominent

Await Silent Partner Wobbers Views EXHIBS’ GOAL In Flow of Easter Screen Fare

By WILLIAM STEIF
San Francisco, April 1.

Trial of the $8,000,000 antitrust
suit against all major producers
and distributors; finally got off the
ground last week, with the last
session before Federal Judge Ed¬
ward P. Murphy starting to pro¬
duce meat of the plaintiffs’ case.

Plaintiffs are Dan McLean and
Leland C. Dibble, co-owners of
the 1,400-seat, . 51-year-old Embassy
In downtown Frisco; Defendants
are 20th-Fox, National Theatres,
Fox West Coast, Columbia, Univer¬
sal, Paramount, United Paramount
Theatres, RKO, Warner Bros., UA
and Loew’s. .

Suit, filed Dec. 29, 1950, claims
the defendants refused Dibble and
McLean all first-run product from
Christmas Day, 1938. to ’ date the
suit was filed and all second-run
product from Christmas, 1938,
through March, 1947.

McLean testified he was a long¬
time showman with Fox, first as
manager of the Grand Lake The¬
atre in Oakland, then as manager
Of Fox’s El Capitan, Frisco; a topi
neighborhood house in Frisco's*
Mission District which during Mc¬
Lean’s day featured vaudeville.

He said. Under questioning by
lawyer Robert Raven, that Dibble
had contacted him in late 1938
and asked him if he’s be interest¬
ed in buying the Embassy and
operating it as a first-run house.
McLean testified Herman Cohen
had run the Embassy as a first-
run until mid-1938, when Cohen
shut down the theatre and quietly
put it on the market.

Dibble, was the auditor and tax
man for Herman Wobber, then
general sales manager for 20th-
Fox, and had worked for various
Wobber interests for 20 years.

At the time Dibble approached
McLean, Dibble was national man¬
ager of the Ten-O-Win Amuse¬
ment Co., a theatre come-on game
which McLean had invented and
Wobber had purchased,

. McLean said Dibble suggested
they get Wobber to help on fi-
nancing the Embassy takeover for
two reasons:

(1) Wobber could help them get
first-run product;;

(2) Wobber might provide addi¬
tional financing by which the two
partners could build up “a little
circuit/’

Deal was supposed to have been
a three-way split, with each part¬
ner getting a third interest. Mc¬
Lean said Wobber was “enthusi¬
astic” and pointed out some the¬
atres might become available be¬
cause even then divorcement was
in the wind. But Wobber a little
later: reversed his field somewhat
and said the only way he could go
into the deal was by having con¬
trol of the Embassy. So, eventu¬
ally, Wobber got a 55% interest,
McLean a 25% interest and Dib¬
ble a 20% interest. McLean said
Wobber told the minority partners
that both he and Dibble would
have to. remain silent partners
while McLean operated the the¬
atre.

Down to Minors

McLean went ahead . on this
basis, he testified, and the deal
was completed. Then he had to
get . product and, to his shock,
found Wobber telling him that all
20th-Fox product was licensed to
■Fox;West Coast for a long time
into the future. A little further
scurrying on McLean’s part re¬
vealed that he could get no other
first, product-—except Republic and
Monogram. ,

“I went to work lining up Re* 1
public and Monogram,” -testified
McLean, “and figured we could
come out with a lower admission
price.”

But just when the deal was about
. set, McLean said, the Republic
manager, Sid Weisbaum, called and
said:

**Sorry. The deal’s .off. I can^t
sell, you.” , •

“Why not?” asked McLean, not
unreasonably.

“I can’t tell you,” said Weis¬
baum. i

So McLean went after second-run
Frisco and, according to his testi¬
mony, found:

(1) All downtown Frisco second-
run went to the Paramount-owned,
Fox-operated State (then named
the California! on a 52-day avail¬
ability;

(2) All product, except Colum¬
bia’s UA’s and half of RKO’s, went
on a second-run neighborhood bas-r
is to Fox’s Rialto and El Capitan,
with the. remainder going to the
Nasser Brothers' New Mission—all
this, said McLean, was part of the

Fox second-run pool;

- (3) When he went after third-run
downtown Frisco, McLean discov¬
ered he could get it only on a 91-
day availability, except that Loew’s
wouldn’t sell him anything and UA
was committed to W.L. Markowitz’s
Marion. Davies Theatre (now the
Esquire).

- The result, McLean contends, is
that he found everything playing
on an availability of 71 days or
better in. Frisco was tied up by
Fox..

Judge Impassive

That was as far as McLean got,
and through it all Judge Murphy
sat quite impassively—he’s heard
this before, in Sam Goldwyn vS.
20th-Fox, National Theatres and
Fox West Coast.

Earlier witnesses, all called to
authenticate documents (which are
being wheeled into court by the
bushel-load), included:

William Thedford, * Fox . West
Coast’s : Northern California divi¬
sional manager; George Milner,
Fox’s chief booker in Northern Cal¬
ifornia; Sam J;/ Gardner, Loew’s
district manager; Bob Coyne,
Loew’s local manager; Jack Erick¬
son, 20th-Fox’s district manager;
Ugo Fratto, 20th-Fox’s office man¬
ager; Barney Rose, Universal’s dis¬
trict manager; E. H, Smyth, Uni¬
versal’s branch manager; L. E. Till¬
man, Columbia’s district manager;
Mel Klein, Columbia's branch man¬
ager; Jack Stevenson, Paramount’s
branch manager; M. S. Anderson,
Paramount’s ex-office manager; Al¬
bert Schmitken, Warner’s district
manager, and Joe Hanley, Warner’s
office manager.

Nub of the defendants’ case, as
advanced in opening arguments by
lawyers Eugene Bennett (for Para¬
mount, Warners, RKO, UA and
Loew’s), . Macklin Fleming (for
Columbia and Universal) and Ar¬
thur B. Dunne (for 20th-Fox, Na¬
tional Theatres and Fox West
Coast), is: :

— Embassy had a long History as
a money-loser;

— Among the lO.major theatres
on Market Street, Frisco’s main
drag, the Embassy was :10th in
grossing history, ninth in assessed
valuation, eighth in seating capa¬
city—and oldest;

— Fleming pointed up a strong
example of the Embassy's low-
gross proclivities—In 1938, when
Herman Cohen was operating both
the Embassy and the UA, Cohen
played six pictures at the two thea¬
tres day-and-date, and the Embassy
did just half the business that the
UA, only a block away, did;

I — The histories of the defend¬
ants’ runs and clearances in the
1930’s. were “perfectly normal”
conditions for the times, accord¬
ing to Bennett, "v ••

Lively interest centers on this
case because of the personalities
involved. It’s understood that Wob¬
ber, now semi-retired, is boiling-,
mad at McLean and Dibble, feels
they have crossed him. It’s expect¬
ed that his testimony may reflect
this bitterness and that trial may
bubble over into quite a personal
feud, though it’s certain that Judge
Murphy, a stickler for court decor¬
um, won’t let this get out of hand.

Buddy Bass has purchased the
Texan; Theatre: and the. StarVue
Drive-In at Athens, Texas. He Is.
with the McNatt Theatres at Dain-
gerfield, Tex.

Demands for a decrease in the
number of projectionists manning
the booths are arising throughput
the country as ; hard-pressed the¬
atre operators continue to fight the
battle of the declining boxoffice
and increasing expenses. In many
situations, particularly in small
town theatres and neighborhood
houses, exhibitors are . clamoring
for a one-man booth operation in¬
stead of the present requirement
of two. In addition, theatres in
larger cities, where union con¬
tracts call for five men, there’s a
campaign on to reduce the booth
operation Jto two men, .

Projectionists unions; affiliated
with the International Alliance of
Theatrical . Stage Employees, are
resisting all efforts on the part of
theatremen to cut down the man¬
power. However, as a result of
arbitration proceedings and cur-
i tailed operations, many theatres
have been able to employ fewer
boothmen. It’s reported that many
theatres are eliminating matinee
performances to cut the expense
of having two men in the prpjec-.
tion booth. '

In Philadelphia recently, the
Boyd Theatre and a Fabian house,
which formerly employed five prc*
jectionists, were able to cut down
to two following a decision of a
board of arbitrators. . The local
projectionists; union selected a
panel consisting of attorney
Chauncey Howell and auditor Ar¬
thur Kallow. The theatres chose
Allentown, Pa., attorney Isadora
Rappaport and theatre Operator-
tradepaper publisher Jay Emanuel.
Dr. Paul A. Pfretschner, a profes¬
sor at Lafayette College, . • was
picked as the fifth, impartial ar¬
bitrator.

. Panel’s Decision

After three meetings, the panel
decided that the management
was able to prove that there would
be no danger to the public with a
two-man booth nor would there be
any violation of state or city ordi¬
nances that the booth be limited
to two men with an extra man for
relief. None of the men, it was
pointed out, would be required to
Work more than 25 hours weekly
and it would result in a substantial
salary increase for those em¬
ployed. It was further decided to
give the displaced men six months:
severance pay., Emanuel, however,
dissented and Rappaport agreed
with him. Both dissenters felt that
severance pay be given these men,
but objected to the. six-month pay^
off and proposed a three-month
severance in the interest of a set¬
tlement.

No final decision has been made:
as yet on the proposal. There are
some industryites, however, who
feel that the final outcome of the
| Philly arbitration may set a prece¬
dent nationally since theatremen
have been making numerous re-
, quests for a reduction of the booth
personnel. Borne theatremen have
privately declared that more than
two men in a booth in large the¬
atres constitutes featherbedding. ••

AS AWARDS STAND, I
20TH’S MAJOR BREAK

Fact that the “best picture”
Academy Award went to “Bridge
on the River Kwai” and the “best
actor” Oscar to Alec Guinness for
his performance in it, is seen at
20th-Fox as giving Joanne Wood¬
ward a clear field In immediate
terms of exploiting the Commercial
values of her awaird.

The .way 20th sees it, “Bridge”
is playing off slowly. On. the other
hand, 20th has “Three Faces of
Eye” and: “No Downpayment’ ’ still
playing off, and it has “The Long,
Hot Bummer” going into imminent
release. Thus, reasons. 20th, the
main award impact will be carried
by Miss Woodward.

TheatrerOver-Shops

Montreal, April 1.

Montreal will soon have an¬
other, new film house. It will
be the city’s first second-story
cinema, with stores below.

A 750-seater east-end Plaza, ,
owned by . M. Custom, will
show French-language and. art
films.

B’s Out For Now
-SamKatzman

Hollywood, April l;

Columbia has given Sam Katz¬
man an okay to produce top-
budgeted product after he wraps
up a pair of low-budgets already in
the works, it’s disclosed here by
the producer. Katzman, who had
been in discussions with Para¬
mount aneht a moveover to the
Marathon lot, said Col prexy Abe
Schneider and v.p. Leo Jaffe agreed
with him that there Is no market
for “B” pix today.

While he , didn’t disclose exact
budgets of the bigger pix planned,
Katzman . said “I ,can bring in one
or six big packages, if they’re the
right ones.”

“The B pictures are passe today,
there just isn’t enough market
anymore. With blockbusters such
as ‘The Bridge, on the River Kwai,’
‘Peyton; Place’ and /The Long Hot
Summer’ playing, they have no
need for. B’s, so this type of pic¬
ture suffers. But the situation
will adjust itself arid there will
again be a market for the B—but
not today,” said Katzman.

Before moving into the higher-
budgeted program, Katzman plans
to produce “Juke Box Jamboree,”
and then a follow-up, not yet
picked, to his “Going Steady.” He
has shelved all horror and gangster
pix, meanwhile, he added.

Katzman said he couldn’t state
at this time how many A pix he
will make. That depends on the
properties acquired.

PROVIDENCE BLUENOSES
MAY REACH TOP COURT

Each time a censorship case goes
to the U. S. Supreme Court, the
film censors stand a chance of hav¬
ing the legal rug pulled from un¬
der their feet. . Another. “test”
now looms in Providence, R. I.,
where the French “And God Cre¬
ated Woman” has been banned. If
Kingsley-International* the dis¬
tributor, loses its case, the issue
goes directly to the Supreme
Court.

Another film case now pending,
and due to be decided soon in the
N. Y. Court ‘of Appeals, is “Lady
Chatterley’s Lover,” which the N.Y.
censor refused to pass unless cuts
were made. Again, it’s Kingsley-
International which is distributing.
Ephraim . London, who wrote the
milestone “Miracle” brief before
the Supreme Court, is the attorney
in both instances.

In Philadelphia, the. Supreme
Court of Pennsylvania will hear
arguments on the appeal involving
the banning of “God Created Wom¬
an” in several Philly houses on
April. 2L If the case is won, it
goes back; to the three-judge Court
of Common. Pleas in Philly.

In Chicago, the French “Nana”
film also may be heading for the
Supreme Court..

■ What pleases the anti-censorship
forces is that these films aren’t
the “niidie” type of exploitation
pictures which, in the past, have;
occasionally ..served to bring the.
censorship issue to a head.

. . A. D. Anead* district manager for
Alexander Film Co., in Texas and
Oklahoma effective April I.

. As had been customary for holi¬
day periods, the film companies
are putting their best foot forward
in an effort to capture the Easter
trade. Product has been carefully
selected to satisfy the taste of dif¬
ferent segments of the population.
Perhaps more than in previous
years, there’s a strong concentra¬
tion on pictures that will appeal to
the kiddie trade during the school
vacation stanza.

Reissues play a predominant
role in the kidappeal pix, but there.
are also several newies around that
| are seen as filling the bill. Among

• these are Metro’s “Merry Andrew,”

! a family-type pictures that, will
j have same 280 dates during Easter

week. In addition ; there’s Buena
Vista's “Old Yeller” and “The Mis¬
souri Traveler.” BV is also bank¬
ing on Walt Disney’s hardy peren¬
nial, “Show White ahd the Seven
Dwarfs,” which has been booked
for a substantial number of dates
! throughout the country.

I Both major circuits in the N. Y.

! metropolitan area — Loew’s. and
j RKO and the chains that have the
i s^me product split—are offeririg a

• diversified program. Loew’s in .
particular is making ai strong pitch
for the moppet trade. During the
Faster period, it is offering, three
dif fevent programs, start! ng off
April 3 to d with a Marlin & Lewis

. rev'val by pairing “Jumoing Jacks”
and . “Seared Stiff.” From April
7Ho 11, Loew’s is coming in with
a" Sh'riey Temple reissue,. “Susan-
j nail of the Mounties," and an all-
cartoon feature reissrie, “Gulli¬
ver’s Travels.” This package will
be substituted for the weekend
trrde;

RKO is starting its Easter pro¬
gram with “Snow White,” which
opens today (Wed.) and ruris lintil
Tuesday <8). At 6 p.m. on April
8, the kiddie pic will be withdrawn
and “Farewell to Arms” will be
substituted.

Lettuce Traps

For the most part, each cf the
major compaires has one or two
picturess which have been desig¬
nated Easter attractions. These rix
will break in first-run situations in
many sect ons of the country. In
addition, there’s A group of other
films geared for first subsequent
dates.

In addition to “Merry Andrew,”
which is Metro’s Easier picture,
the company has many bookings
for “Raintree County/’ “The
Brothers Karamazov” and “Saddle
the Wind.” Warner Bros.’ holiday
biggie is “Marjorie Morningstar,”
but “Chase a Crooked Shadow”
and “Lafayette Escadrillw” will
also have a number of dales. 20th-
Fox’s bid for the holiday coin will
rest with “The Young Lions” and
“The Long, Hot Summer.” “Lions”
will be out in a number of pre-re-
lease engagements, with “Hot Sum¬
mer” getting substantially more;
bookings, ,20th wilt-also be repre¬
sented in a number of spots with
“Cattle Empire” and in subsequent
situations with “Farewell to Arms.”

i Gable, Lancaster, Hope

The largest portion of United
[ Artists’, representation will be with
the Clark Gable-Burt Lancaster
starrer, “Run Silent, Run Deep.”
Bob Hope-Fernandel’s “Paris Holi¬
day” will receive good exposure at
same t me. Additionally, UA's. cur¬
rent hit,. “Witness for the Prosecu- .
tion/' will have a substantial num¬
ber of dates.

Paramount’s main Easter attrac¬
tion will be “Teacher’s Pet/' star¬
ring Clark Gable and Doris Day.
Par, of course, will, also; be taking
in coin: with Cecil B. DcMille’s
“The 10 Commandments,” which
will have. a substantial number of
dates during Easter week. Another
Par entry during the holiday peri¬
od, particularly in the sub-runs,
will be “Wild Is the Wind.” In a
bid for. southern trade during the
vacation period, the company will
open “Country Music Holiday” In
a number of situations in tht
South.

16 PICTURES

Film Reviews

Continued from'■' page C ss

The Proud Rebel

*ter has been shocked into a mute

during Union forces* sacking of
Atlanta during the war, when he
saw hiS mother killed and his home
destroyed by fire, and it's Ladd’s
dogged wandering of the land to
find a doctor who can cure his son
which motivates plot.

. Action unfolds in a small South¬
ern Illinois community, where
Ladd is drawn into a fight with the
two sons of Dean Jagger, a big
sheep-raiser; the payment of his
fine after his arrest by Miss de
Havilland, a lonely farm-woman
w hose property is coveted by dag¬
ger; and Ladd working out this
fine on the farm.

Ladd in a restrained foie, the
proud rebel whose whole life is
devoted to his son, delivers com-
pellingiy. Miss de HaVilland seems
to have gained new depth aind sta¬
ture as a dramatic actress in her
portrayal of the farm-woman whose
love for Ladd and his son becomes
far more important than saving for
herself the farm which Jagger is]
li ving to hornswoggle from her. j
Young David is a standout in a.
difficult part in which he tries to
speak but is unable to do so until
speech returns as he struggles .to
warn his father in a stirring gun-
fight cliinax. His devotion to his
dog cues much of the action, too,
and interesting highlights are
reached in this dog herding sheep.
Jagger scores as the heavy, with
excellent assistance from- Dean
Stanton and Thomas Pittman as
bis. two sons, and Cecil Kellaway
also lends interest as a Quaker doc¬
tor. James Westerfield and Henry
Hull are-in for colorful characters,
too.

Jerome Moross contributes effec¬
tively to the mood in his music
score, Aaron Stell’s tight editing is
a valuable asset and McClure
Capps’ art direction colorful.

Whit.

1 - ~ ■ ' - - t

f lolc Younger,

(f ■unfighter

l (C’SCOPE—COLOR)

1 . ■ ■ •

Frank Love joy in better-than-
average western; fair b.o.

! .. ——-

. Hollywood. March 28.
Allied Artists release of a Bert Schwnlh
ptoduction. Stars Frank Lovejoy, James
Best. Abbv Dalton; features Jan Merlin.
Douglas Spencer, Ainslie Pryor. Frank
Ferguson. Myron Healey, George Keymas,
Dan Sheridan. John Mitchum. Directed- by
. It G. Springsteen. Screenplay, Daniel
Mainwaring. based on a story by. Clifton;
AdamS; camera (DcLuxe color). Harry
.. Neumann: editor, William Austin;. music.

• Marlin Skiles, Previewed .March. 20; .’58.
Running time, 71 MINS.

Younger v....... Frank Lovejoy

Kit ...... James Best

I.ucy .,.... Abby Dalton

Frank ..,... . Jan Merlin

Woodruff .. Douglas Spencer

Follyard ............ Ainslie Pryor

Wittrock .Drank Ferguson

Bennett Twins.. Myron Healey

Price . George Keymas

Phelps ..' Dan' Sheridan

Bartender ...., John Mitchum

The emotional entanglements
that make cigar-smoking Cole
Younger a pretty fair guy stack 'up
j to Inake “Cole Younger, Gunfight-
er” a pretty fair picture. At least,
it’s different; it gains stature in
DeLuxe Color and Cinemascope;
and its capably put together. The
Allied Artists western stands a
chance on the open range but
looms mostly as a second biller
outside the zealous oater situations.

.Most notable are the professional
production values gleaned by pro¬
ducer Ben Schwalb. He boosts tlie
picture further by using good taste
in casting, coming up with a rather
fine group headed by Frank Love-
joy and James Best. R. G. Spring¬
steen directed and pulled out the
action without’ neglecting the hu¬
man and more important elements:
of the story Taken from a tale by
(Clifton Adams; the script was tight¬
ly conceived by Daniel Mainwar¬
ing who scores for the most part.
with : a screenplay that’s easy to
. follow.

The setting—Texas in 1873—is
spiced by the unseen presence, of
one Governor E. J. Davis who-
rules with an iron pistol through
his state police force, affectionately
labeled the "BlueBellies.” At fade-
in. Best is fed up with these carpet-
baggers and leads a demonstration
to prove it. Woe be it for him, he’s
caught , and takes the first oppor¬
tunity to leave the polluted town.
On his journey to safer climes. he
meets Cole Younger, played, by
Lovejoy, and a real and well de¬
picted friendship is born, Story is
complicated when Jan Merlin, in
love With Best’s girl, kills a couple
VIP’s, then tells the Bhiebellies he
saw Best do it. All turns out well,
thank heavens. : through a mighty
unorthodox trial that gives one the
Impression it was time to wind up
this opus, properly or not.

Lovejoy turns in a strong per¬
formance as the famous gunfighter,

making him a. little better than he
was ^an maintaining an absorbing
degree of mystery. Best makes an
appealing youngster, chalking up
another top performance; Good
support comes from Merlin, Abby
Daltbn and Ainslie Pryor.

Harry Neumann caught some
fine ; color on his film, - and it is
heightened by Marlin Skiles’ mu¬
sic. i Art director David Milton’s
indoor sets are fine, but his out¬
door facsimiles arid their simulated
sunshine are too obviously unreal.

: \ - Ron.

Eighnk

I Fiir programmer about moun¬
tain mining.

Paramount release of Princess (Burt
Balataii and Arthur L. Mayer) production.
Star* John Derek and Elaine Stewart;
features Rodney Burke, Patrick Allen,

; Jero&I Wells, Al MuIock. Directed by Bala-
ban. * Screenplay, Irve • Tunick. based on
novel by Steve Frazee;: editor, Eric Boyd-
PerkJns; music, Phil Cardew; song, "A
Man%> a Man,” by' Cardew • and Sonny !
MillCT, sung by Dick James. Previewed in
N.Y..- March 28, *68. Running time, 17
MINS. : . .

Craig Rhodes ......,..... .: John Derek

Lentye Davidson ......... Elaine Stewart

Danijy Rhodes Rodney Burke

Luke Fulgham' ..,......... . Patrick Allen

Charlie Spence Jerold Wells

France Davidson :._......... A1 Mulock.

Dell-Malverne .Colin Croft

Jed Thpmas .,............ Nicholas Stuart

This first productiori from the
Burl Balabrin-Arthur L. Mayer in¬
dependent unit is a modest pro¬
grammer that fails to wring out
the dull potential of basic plot ideas
andt physical backgrounds. Despite
the -obvious smalltime budget, more
film-making ingenuity might have
givtjn. it . some distinction,

Ostensibly laid in the Canadian
Rodkies. (and actually shot in the
Swiss Alps), “High Hell” concerns
a group of rugged men in quest of
a gold mine.high up in snow-cov¬
ered craggy terrain and the ro¬
mantic distractions provided by an
alhiring female. Explanation for
the Hatter’s preseriee is that , she’s
there in an effort to rescue her
faltering marriage to one of the
goldseekers.

Production is reminiscent of the
old»sehool type of metier, wherein
the^ developments .are telegraphed
ahe&d, the principal performers
eschew histrionic subtlety, the di¬
rector over-emphasizes the story
points. Repeated focusing. on the
mountain, as the mining group be¬
gin^ the ascent, for example, is un-
neerded footage, particularly, since
these scenes are lacking any par¬
ticularly worthwhile photographic
values.

Attempt at the. spectacular is
made in one spot, where Elaine
Stewart, as the lone gal in the
motintain cabin, thinking she’s out
of. sight, strips, for a bath, in a bar¬
rel? and is rescued from a leering
Patrick Allen by stalwart John
De«ek. It comes off a little awk¬
wardly.

Some suspense is generated via
the: constant threat of an avalanche
with the use of dynamite in blast¬
ing: the mountain.

Song,. “A Man’s a Man,” vocalled
by J Dick James has an appropriate
lyric arid modest tune quality.
Technical credits fair. Gene.

L(^3liseralilcio

((FRENCH; COLOR)

j . . ; : Paris, March 25.

: Pjithe release of Pathe-PAC production.

• Stats Jean. Gabin, Bernard Blier, Bourvil,
Daiiiele Delorme; features Gianni Espo-
sitoj. Serge - Reggiani, ■ Beatrice Altariba.

. Jinvmy- Urbai.n,- .Sylvia- Montfort.. Directed
by '.Jean Paul Le Chanois. Screenplay,
Rei?e.. Barjavel, Le Chancois from novel
by : Victor Hugo; camera (Technicolor),'
Jacques Natteau; editor, Emma Le Cha-.
nbit. At Marignan, Paris; Running time,
240; MINS. ■

Jeiui Valjean ;.------ .Jean Gabin

Javfert Bernard Blier

Thc'nardier .; . ' Bourvil

Faijtine Daniele Delorme

Marius ..... Gianni. Esposito

Enjjoras Serge Reggiani

Colette! .v..Beatrice Altariba
Epdnine ............... Sylvia Montfort

Gavroche. ................ Jimmy Urbain

Myriel...;... . : .v.-.,..., Fernand Ledoux:

The French, on the surface, have
thejir first blockbuster in this pic.
Taken from the Victor Hugo novel,
wish plenty of stars, production
values and four hours of screen
tinie. it should be a smash grosser.
Bt£t this may not he so big in total
coin because recent Yank and Italo
ye|sions date only, a few years
baik; It will do well here but may-
beriiot as sock as expected.

; For the U. S. this is another
thing! The last Yank version was
released not too long ago; and this
follows the monumental book too
closely. AH the romantic coin¬
cidence i$ used, with the result
thiit the pic lags as the Various
threads of two generations ire tied
up-. Much cutting of the super¬
fluous scenes could bring this down
toU mor« compact U. S. size for

P^RIETt

possible playoff showings, fot the
pic does have scope, But it y 'oiild
be chancey, at best, arid with -color
and dubbing costs might n<jt he
worth it.

Main film strength Is Jean
Cabin’s tbespirig of Jean Valjean,
the man who served 20 years for
stealing a crust of bread and then
devoted himself to a lifetin e of
good due to a priest’s kinc riess.
The implacable policemari Jav ert is
well played by Bernard Blier

Made, mainly in East Germany,
with DEFA footing pxo.dtction
costs and getting. Eastern distrib
rights in return, the film gives a
good reconstruction of the 19th
Ceritury Paris barricades, with the
action and derring-do well ren¬
dered. But, in all, the pic Is an
overdrawn, plodding odyssey, with
pruning in order. : •

Bourvil is standout as the. Avari¬
cious enemy of Valjeari whilie the
production is peppered with known
names etching good smaller rides.
But the main burden. rests in the
Capable hands of Gabiri; , !

Direction is academic if {com¬
petent while the color is uneven
until settling down on interiors.
Techninima gives ; this an 1 ana-
morphoscoped size. It is now play¬
ing day date on a two-a-day . basis
in five first^ruri houses here.;. .

•; . Mosk. ■..

I’he Duke Wore Je^n§

(BRITISH)

Obvious b.o. potentialities; In
modest:, hut breezy vehicle [for.
Britain's top rock-’ri’-rql|ler;: :
Tommy Steele.

London, March! 25.

production. Stars .Tommy Steele. Directed
by Gerald. Thomas. Screenplay,. Norman
Hudis from story, by Lionel Bart, Michael.
Pratt; camera, Otto. Heller; editor,- Peter
Boita; music, Bruce Montgomery,; Lionel
Bart, Michael Pratt;. At Studio One, Lort-.
don. Running time, tO MINS. . j .
Tony- and; Tommy. iTommy|Steele

Maria June L^iverick

Cooper ....... Michael Jjledwin

Bastini _...Eric Pohlmann

King .- V- .•...•....• • .••«- Alan Wheatley

Queen ................. . Mary Kerridge

Duchess -.. Ambrosine Phmpotts

Lord Whitecliffe ;.....-CUve Morton

Lady Marguerite_. Noel Hood

Bartolomeo ..... . .__Elwyn. Bropk-Jones

M.C. . ... 4 ... Arnold Diamond

Factory Manager-........... Philip Leaver

Air Stewardess .,;..... ... Susan Travers

Tommy Steele, Britain’s No. i ex¬
ponent: of rbck-’n’-roll, advances a
few more paees along a new road in
his short, spectacular career, with
his second film, “The Duke AVore
Jeans.” In this, he is lured into
doing a certain amount of acting;
and though no great shakes as a
mummer, he. emerges as a likeable
personality With acting potentiality.
At least he must now be regarded
as a full-fledged artist rather than
a possible'flash in a lucrative pan.

Though a higher budgeted effort
than the money-spinnirig “Tommy
Steele Story,”! his second pic Is not
an expensive affair and should re¬
turn a handsome dividend in the
U.K. Steele’s reputation is possibly
not yet secure enough overseas to
make this pic a reasonable U.S. bet.

The lissom yarn . has. Steele play¬
ing a dual: role. He is a young
aristocrat who wants :to evade
Wooing the princess of a wealthy
South American oil-monarchy, as
desired by his hard-up parents,
mainly because he already is se¬
cretly married. When he meets a
young, brash Cockney, who is his
exact double, he arranges for him
to take his place in Ritalla. So
Steele sets off. for South America,
After becoming involved in some,
political skullduggery and inevita¬
ble misunderstandings eventuaUy
Woos and riia.rries the girl.

Steele is happier when he takes
over for the young peer than in
the earlier. stages. It Would have
been advantageous for a jess char¬
acteristic speaking vpiefe. than
Steele’s to have been dubbed on to
;his lines as the young aristocrat.
Stili, Steele shows a lively sense
of humor and a pleasant natural-*
ness.

Opportunities are provided for
him to . sing .several numbers of
which “It’s All: Happening,”
“Happy Guitar” and- “Thanks a
Lot" are standouts. Most of the
comedy is supplied via a suave per-
formahee by Michael Medwin, as
a gentlerrian’s .. gentleman. Alan
Wheatley, as the. King* of Ritalla:
Mary Kerridge, Clive Morton , and.
Eric Pohlmanri also turn in good
support. June Laverick, as the
princess, looks as pretty as a pic¬
ture but is clearly not yet exper¬
ienced enough for leads,.

Gerald Thomas has directed
Norman Hudis’. lighthearted screen¬
play With the obvious intention of
not aUowirig anything to take the
spotlight off Steele. Photography is
competent. “The Duke Wore Jeans”
adds up to a modest offering by
Producers Nat Cohen and Stuart
Levy, who are making no secret of
their plans to cash in on tbp cur¬
rent vogue for pop music. Rich.

Innocent Sinners

(BRITISH)

Below-average tearjerker that
veers uneasily between senti¬
ment arid comedy, misfiring on
both counts; with no star value
this has little.

London, March 25.

. Rank production and (Hugh -Stewart)
release. Stars Flora Robson, David K 09 *
soff, Barbara Mullen, Catherine Lacey,
Directed by Philip Leacock. Screenplay,
Neil Paterson, Rumer Godden; editor,
John Guthridge; camera, Harry Waxman;
mUsiO, Philip Green. At Leicester Square
Theatte, London. Running, time, *5 MINS.

_ June Archer

Christopher Hey
. Brian Hammond
.... Flora. Robson

Lovejoy ----

Tip -;

Sparkey -...

Olivia Cheshey
Vincent...

Mrs. Vincent ..
Angela Chesney

. David Kossoff
Barbara. Mulleii

__ _ Catherine Lacey

Liz....;. Susan. Beaumont

Charles ..Lyndon Brook

Manley ... Edward Chapman

Mr. Isbister - -.:.... . John Rae

Love joy’s Mother:,,...:. Vanda Godsell
Cassle ...'.. . . .... Hilda Fejnemore

“Innocent Sinners” is a half¬
hearted stab at being a tearjerker,
but it barely tugs at the emotions.
With no real star value in its work¬
manlike cast, chances of survival in
the boxoffice jungle are slim.

Based on a Rumer Godden novel,
“An Episode of Sparrows,” it tells
of a cocky little girl who is ne¬
glected by her actress inother.. She
finds a packet of cornflower seeds
and dreams a dream. In a
bombed-but site in the streets of
London she decides to build a gar¬
den, with a couple of boys from a
local gang as her reluctant allies.
On the whole she finds the local
adults rather unsympathetic tow¬
ards her ambition and she lands up
in a charity home. Before then,
there are some rather embarrass¬
ing moments in a church. Entire
pic gets absolutely no place ex¬
tremely slowly.

Mairi snag is that the child, as
played by young June Archer, is
an unsympathetic brat who Would
have benefitted from a spanking.
Only in fleeting moments does she
manage to show us the heart of an
underprivileged child. Most of the
kids in the film perform like pup¬
pets, though Christopher. Hey
makes a convincing young street
Arab while little Brian Hammond
deservedly registers a few yocks
as the tiniest nipper in the gang.

A thoroughly competent adult
east wander through colorless roles
with David Kossoff and Barbara
Mullen coming off best as a kind¬
ly couple Who look after young
Miss Archer while trying to run an
exclusive restaurant in an unfash¬
ionable area. Flora Robson plays
an understandirig spinster and
Catherine Lacey her fussy, frigid
sister. Both do as weU as can be
expected with carelessly written
roles.

.; Most of the dialog in the screen¬
play provided by Neil Patterson
arid Rumer Godden is tiresomely
undistinguished. Philip Leacock’s
solid direction is marred by Johri
Guthridge’s editing which at times,
lingers on a shot so long that the
film becomes static. However, di-
. rector Leacock has captured a cer¬
tain amount of the atmosphere, of
London’s back streets. Harry Wax-
man’s lensing of the locations is
okay. What could have been , a
touching idea hay got lost in a
welter of phoney. sentimentality
[ and banal writing. • Rich .

Murder Trial

Continued from page. 1

fenSe, contends the witness actual¬
ly heard the soundtrack of “Road
House,” a film starring Ida Lupirio,
Cornel Wilde and Richard Wid-
[ mark, played ori KVOA-TV here on
the murder night.

On trial for the murder of Mrs.
Evelyn Scott last Aug. 19 is Nor¬
man Simmers. The state’s witness,
M. H. Peacock, testified that on the
murder night, he heard someone
shout from a nearby house trailer
the words, “I’ll kiH you, I’ll kill
you,” followed shortly by six shots.
The following morning, he went
over to the Scott trailer, heard
Simmers’ voice arid identified it as
the voice he had heard the previous
night.

Defense, however, produced a
neighbor of Mrs. Scott ,who had
been watching the . picture that
night, arid then brought on KVOA-
TV program productiori manager
James H. Owen, who testified that
“Road House” had been on the air
at the time Peacock heard the
shouts. Final reel of the.picture
was then screened for the jury. In
it, Miss Lupino shouts, “Let go or
I’ll kill you. I’U kiH you] Stay away
or I swear I’H shoot you.” She
then fires five Shots and the picture
«rids. -

Wednesday, April 2, 1959

U. S. Navy

S—» Continued froiA page 2

iristrument fashioried from a brake,
drum, took steps.

Deciding his headquarters mu¬
sicians could bring calypso and
other native rhythms to Puerto Rico
with their own steel barid, he dis¬
patched Chief Musician Charles A.
Roeper to Tririidad to get the
drums made.

Diagrams were drawn on the top
of a ping pong table and the pans,
as they are called, were made in
Trinidad by natives. The Navy also
sent 12 musicians with Roeper and
having beared as much theory as
they: could absorb in 2 days, they
left having had practically no re¬
hearsals. However, as steel drum
arrangements and regular sheet
music arrangements are identical
Roeper’s men soon got the hang of
it and became proficient enough to
place third in a contest at the
neighboring . island of . Antigua:
(While in most places the band
produces good will for the Navy,
it has been found this Is riot ne¬
cessarily the case in competitions
and band will probably not com¬
pete at the Trinidad festival this
month). Total cost of all the instru¬
ments was Under $200, but the past
year Trinidad prices for pans have
already doubled.

In addition to playing for local
enlisted men’s and officer affairs
at the base, the band makes nu¬
merous good will appearances on
j the island and has played in Ponce,
Mayagues, and Rid Piedrasl It also
was a hit at Chicago Music Festival
last year while in that area for a
Great Lakes Naval Training Cen¬
ter Date. Last month the band ap¬
peared on Dave Garaoway’s* “To-:
day.”

In . other Carribean areas, oil
companies are subsidizirig bands
which use their drums as varia¬
tions in manufacture make them
quite different. There are bands in
Trinidad which use drums exclu¬
sively the products of one oil com¬
pany such as Esso, Shell and Tex-?
aco. Understood steel band con¬
noisseurs give Esso Imperial (not
domestic) drpms the edge for audio
qualities.

As for Admiral Dan’s Pandemo¬
niacs, the combo is not only a
socko morale builder but is getting
an excellent press due in addition
to. its own merits to the capable
public relations handling of the
Admiral’s staffers, Comdr. Robin
M. Hartmann and Lieut. Chantee
Lewis.. . •

‘Bailie of B’way’

Continued from page . 1

Walters for his opening show at
the Cafe de Paris, now tentatively
set for May 2.

The war between these two spots'
looks like one with no holds
barred. Thus far, both cafemeri
are keeping up with each other in
virtually every department: For
example, the LQ is spending a lot
of loot in building a new and en¬
larged stage and for redecorating.
Walters has arinounced a large
stage that will include provisions
for ice sliows, swim, shows as well
as regulation floor fare.

Both Risman and Walters are in
the market for top names and
agencies are scouring the field to
provide a sufficient list to set up
bidding between the two spots.

At this point, the agencies are
studying the effect that the war
will have ori Jules Podell who op¬
erates the Copacabana. Consensu*
..among the percenters is that the
effect will not be as fereat as
initially imagined. Headliners such
as Joe El Lewis, Jimmy Durante
and others of his regulars Will
work only in his spot. As for
most of the names riot as heavily
associated with the Copa, Podell
still has to go on the market in
competition with the other cafes*
Thus, while the Copa may lose
some of the intermediate head¬
liners, the spot is! reasonably se¬
cure’ in retaining the hulk of its
assured draws. . With the Town &
Country Club, Brooklyn, also in
the bidding for top talerit, the buy¬
ing picture in New York looks like
the most exciting in years. •

One of the rooms In the middle
will be the Old Romanian, which
will buy names, but whether owner
Jack Silvertnan can withstand the
onslaught of the other spots re¬
mains to be seen. However, the
major protagonists in this battle
have long contended that compe¬
tition in niterles will bring more
people downtown.

SMASHING EVERY RECORD

IN THE HISTORY OF

THE BEACH THEATRE,,
MIAMI BEACH! *11

18

.PICTURES

/3B52EFFV

Standard & Poors Tells Investors
Pic Stocks Are Tod Speculative

By GEORGE GILBERT

Gloomy view of the film indus¬
try’s.-earnings. prospects this year
is taken by the Wall St. statistical
house Of Standard & Poor’s in its
current survey of the motion pic¬
ture field. Analysis cautions that
film equities '‘in general are too
speculative for the average inves¬
tor.” Study also opines that the
group’s declining income may
cause it to lag somewhat behind
the general market.

Outlook; as S. & P/sees it, offers
little comfort to scarcely any
branch of the industry. For the:
report notes that sustained im¬
provement in attendance through¬
out the year is doubtful. More^
over, an increased availability of
old films on tv will “maintain the
pressure” on the boxoffice. Thea¬
tre prospects are rated unfavorable
and “further contraction of mar¬
ginal units is likely.” .

Beset by rising costs, producers
are under pressure to cut large
studio overhead expenses. Futther.
exploring the industry’s film-mak¬
ing wing, analysis states that lower
revenues for the average picture
combined with higher costs are
bringing about losses in the ; do¬
mestic market. And these losses,
it/s noted; have dented, earnings
from tv along with foreign opera¬
tions. ..

Herewith a summarized coin-.'

Continued from page 13 ' a—^
to Vienna, sending nine of us, and
26 pieces of luggage back into the
city! The timid spring glimpsed
in 'Rome now departed/ and we
proceeded by train to Zurich where
we >then flew on to the Austrian
capital. Since our train, did not
leave Milan until midnight the
terrifying posibility loomed of our
having a night in the capital of
opera without opera. La Scala’s
director Ghiringhelli surrendered
his'own box, Italian gallantry at
its best,; and my. charges saw
“Oifeo and Eurydice” superbly
sung by Fedora Barbieri and Sena
Jurinac.

Vienna at last and the new
Statoper in itself was a stunning
experience. This was weir because
the “‘Tahnhauser” let us down. We
Wert, truth to report, disappoint¬
ed in all. the operas we attended
in Vienna, which included “Don
Giovanni” . and “Fidelio” but we
/liked a ballet performance ; of
Strauss*. “Josephslengade/’ a great

_ t rarity and, of course, quite old-

pa ny-by-com pany breakdown of i ; fashioned, yet attractive. The
S. & P.’s analysis: \ opefa house itself and the atmos-

' Columbia: Tv activities are ex- j Phej e Of Vienna compensated for
panding, but rising costs combined i the * so-so quality .of the perform-
ith depressed domestic attendance anc^s.
may result in small profit at best | Munich arid the Bavarian Acad-
for the. fiscal year ending June 30, t emj: of Art followed. Here an
1^8. ; . add(;d treat was a number of con-

Lriew’s: Domestic production / temporary operatic works played
tosses have, been offsetting profit-i for !my party off tapes. Our offi-
able operations in tv and overseas cialiopera performances; “Daphne,”
fields, but cost-cutting steps raise ‘ “Thp Masked Ball” and then two
aopes of a smalt profit for the works of Carl Orff, “Der Mond”
ej ^5! in ^. Au &- 1958. 'and) “Die Kluge” made us feel that

sily its • aetiv ities notably, through being young, a looker and big-
Cinemiiacle widescreen r produe- yoitled.

tijm: its theatre biz is described as .H^mbucg opera (“Goudunov,”
unpromising . • -pofo Carlos” and “Magic Flute”)

, Paramount. This company s.rela- a lsG( proved satisfactory.. By this
noiy strong earnings position is pbijt we were all well operaed,
helped through extensive Oner-, bilt ] rsevering Hamburg’s opera
sif jeation into the broadcasting very new, has Wonderfully

toh>r t\. and pay tv,fields. . conifortable seats (oh, those hard
Republic: 1 asl results have, been [ stools in Munich} and remarkably
itmm i-sive: dividends have i fine j acoustics. The facilities for

staging, scenery, costumes were
confrletely moderne.

Lbndon came, next where we
hadlto settle for the ballet,, “Sleep¬
ing jBeauty” with Margot Fonteyn,
since Covent Garden’s opera was
theii idle. We also saw in London
the; “Broken Date” ballet written
by Francoise Sbgan. But an Ital¬
ian > company at the Drury Lane
provided Bizet’s “Pearl Fishers” to
get kis back on operatic contract. .

News ahead of time of a strike,
in I^aris had alanried us about the
I. opera availabilities there but the
/ stride was settled in time and we

unimpressive; dividends have
never been paid bn the common.

But disposal of post-1948 fea¬
tures and relief from theatri¬
cal film losses could mean fair¬
ly profitable operations in fiscal
year ended Oct. 28, 1958, compared
with last year's deficit.

Stanley Warner: Earnings from
International Latex division are
expected to keep company in the
black rather than, its 297 theatres
ami Cinerama operations.

Techircolor: Color film process¬
ing has become a highly, competi¬
tive field; small deficit is indicated
for 1957 0 while 1958 earnings \\ ill
probably be at a low level.

20lh-Foi: Earnings in I$38 m»v i ™‘l essed W yrle i We -voted
he moderately larger than last ,l «te. though perhaps not

year’s $2.60 a share indicated due *^5 sIn * -,. Wa?n t r aW?
to substantial interests in other \? Sebastian, who conducted,
fields besides film production. ' I ^ khown in the states for hts radio

United Artists: Activities have ?>&*•'** Jean Tennyson senes
been expanded into the music pub- * or .Cclane&e.

lishing, recording, theatre manage- ! «

ment and . telefilm distribution
fields; earnings for 1958 should ex¬
ceed 1957 profit of about $3 per
share.

l T ni versa-: Results of operations
in fiscal year ending Oct. 31. 1958. ;
will depend upon company’s abili- f Though hurt by a sharp drop in
ty to lower costs. . ‘ attendance and earnings during the

ft n^ ne I S: o Ea ^ nin ? 0 R f 0 Pr ^^ alyear :: last I quarter of 1957, 20th-Fox last
ending. Aug. 31, 1958, will prob- - ... ; . .. ...

ably be well below the $1.90 per yea^iraproved its earnings slightly,
share of 1956-’57. Profits have | Company sported a net of $6,511,-
been sliced by unfavorable domes-j 218;or$2.49j>er share, for the year
. tic attendance and higher corfs. ended Dec. 28, 1957.

-^—-:—- f Iik the comparable prior year,

Stanley - Warner reopened the j 20ttt showed a net of $6,i98,419 or

End Spain Boycott

; Cont inued from page ■ i —_

deny qualified reports on MPEA
action lifting, film embargo, stating
ariy official communique on the
subject should rightfully come
from Spariish authorities. •' Govern¬
ment annbunceirierit, he felt, would
have the effect of wiping the slate
Clean of past differences. .

In another, goodwill step that
wtil be very much grata to cin¬
ema officials, filiri circles and Spain
generally,, Gervasi confirmed an
MPEA commitment to participate
iri the July 19-29 San Sebastian
Int’l Film Festival. Commitment
whs delivered over the weekend
to fest director Antonio de Zrilu-
eta arid Miguel de Echarri, Spain
delegate to Int’l Fed.: of Film Pro¬
ducers.

Gervasi said U.S. filin. majors
would enter two pix as contend¬
ers for the annual golden sea shell,'
send, a luminary delegation, to. the
Basque resort capital and partici¬
pate; fully in fest’s extra-curricular
filrri mart screenings: MPEA. fest
decision, timed to help Yank nego¬
tiator Gervasi oyer delicate pre¬
liminary pact hurdles; touched off
a landmine of enthusiasm , in all
quarters, ^

Hard-pressed to evaluate credit
for, dramatic somersault Spain-
MPEA situation has taken, local
observers are clearly iriipi;essed
with Gervasi’s dynamic Spanish-
idiom approach backed by what
is regarded here as/ a fundainent-
ally new forward-looking MPEA
position of closer collaboration
arid wider profit-sharing with, all
countries; : •

Feeling in Madrid tonight,. fol¬
lowing Gervasi’s initial week-long
effort, is that Spain-MPEA rela¬
tions are at long last approaching
a stage where, they will, finally re¬
flect friendly rapports existing be¬
tween U.S. arid Spain in other
spheres/

— Continued, from page 3
Lahr-Tofri arid Jerry project, and
which should simply be leased or
sold to tv.

Wilson’s job also is to determine
how much cost would be irivolved
iri editing and tying shorts together
for; a potential series, to see if it’s
economically feasible. Wilson was
formerly iri. charge of programs
for/ABC iri N. Y., has also been a
vidpix producer/ He may produce
briefie series which may jell from
his current study.

Metro backing of shorties in¬
clude the Fitzpatrick travelogs,
Robert Benchley shorts and Pete
Smith shorts..

CBS Faceis Strike

' Continued . from; page .1. i=i=

ment shown by meinbers with re¬
gard to the CBS .offer ori March 17;
which okayed/ a top. minimum of
$185 a week. /. Uriioriites in New
York also wanted detailed guaran¬
tees on tape video production from
CBS,' •

Some observers feel that if
IBEW . strikes CBS; the National
Assn.: of Broadcast Employees &
Technicians will follow suit against
NBC and ABC. Actually, NABET
is awaiting a verdict now from its
membership.

20th’s

Alpine in Punxsulawney on a full¬
time basis under special court
order. The larger Jefferson is bri-
ing renovated to resume in a
month or so, at which time SW
Interests are to be disassoCated
with Alpine by ruling of U. S.
Supreme Court Both houses had
been closed for two years and
Punxsutawney was without a thea¬
tre during that. time. To assist in
the restoration, the council there
recently abolished its 109b amuse¬
ment; tax.

$2,34 per share.

Total film rentals, including
motley from tv sales, hit $117,537,-
070 ; *against $112,780,869 last year.
Since foreign film rentals were
about $53,000,000 (with no tv in¬
come from overseas), domestic,
rentals arid, tv coin amounted to
aboilt $64,000,000, which is $4,000,-
000 over the $60^99,658 which the
U.Si market delivered for 20th in
195$.

Fourth quarter earnings were

$887,360, or 36c per share, com¬
pared with $3,016,320 or $1.14 per
share the prior year. During that
quarter. Said the report, “some of
the pictures released . . . proved
disappointing and the theatre busi¬
ness throughout the world, was ad¬
versely affected by the Asian flu
epidemic.” ;

20th’s 1957 balance sheet showed
a total Income/ of $127,662,227
against $122,251,864 in 1956. Amor¬
tization was down to $63,524,545
against $68,953,920 in *56. Partici¬
pation in film rentals was up to
$16,474,493 vs. $9,138,510 the prior'
stanza. For the first time in some
years, distribution and administra¬
tive expenses rose almost $1,000,-
000, from $31,051,401 to $32,120,-
682. Provision for / $7,130,000 in
U.S. and foreign taxes was made
against $5,075,650 in 1956.

Wedncidiy, April 2, 1958

Week Ending Tue$day (1)

N, Y. Stock Exchange

. 1958 Net • :

High

Low.

Weekly Vol. Weekly Weekly

Tues.

Change

in 100s

High

Low

Close

forwk.

16%

14

ABC Vending 76

16%

16%

16%

+ %

1694

13

. AmBr-Par Th 123

16%

15%

15%

+ %

2994

24%

CBS “A”.... 96

28%

27%

28%

— %

2894

24%

, CBS “B” ..;. 128

28%

27%

27%

— %

16%

12%

Col Pix. 51

.15.94

1494

15

+ %

.16%

13%

Decca ...... 88

14%

14%

14% .

+ %

21%

14

Disney . .. 81

20%

19

19

107%

97%

Eastman* Kdk. 101

107%

10294

103%

4%

394

EMI .... ... 189

4%

4

: 4%

+ .%

7%

, '6%

List Ind..... 54

7%

6% .

6%

— %

15Vi

13%

Loew’s ......

204

13%

13%

13%

_ '

9

7%

Nat. Thea...

97

9

8%

8%

+ %

38%

30%

Paramount ..

88

34

33%.

33%

+ %

17%

12%

Philco ......

177

16%

15%

15%

+ %

6594

43%

Polaroid .

430

62%

59%

60%

—3%

35

30%

RCA..

377

33%

3194;

32

— %

7%

5.

Republic

24

6%

594

5%

— %

11%

9%

Rep., pf d....

4

10%

10%

10%

%

1694

14%

Stanley War:

35

17

16%

17 .

+ %

24%

20

Storer ......

25

2294

22%

22%

— Vi

25%

2194

20th-Fox ....

38

24%

23%

23%

— 94

20%

15%

United Artists

26

20

19%

19%

+1%

22%

19

Univ. Pix.. •

8

22

2094

2094

+ 94

71

65

Univ., pfd...

*10

66

66

66

—2

19%

16%

Warner Bros.

19

19%

19

19%

+1V4

7594

67%

Zenith ......

79

74%

71

72

+2 /

American Stock Exchange

3%

3

Allied Artists.

69

3%

3

3%

'•/—■

10

8%

Assoc, Artists

93

10

9%

• 9%

+ %

. %

%

C. & C. Tele.

113

%

% :/

.%■

— %

4%

3

DuMont Lab.

56

4%

3%

394

— %

• 3%

2%

Guild Films.

40

3 : /'/

2%-

2%

+ %

: 7

594

Nat’l Telefilm

41

• -5%

5% •;

■ 594

r %

6

3%

Skiatron ...

151

4%

3%

4%

+ %

4%

3%

Technicolor ..

72

3%

3%

394

:

Over-the-Connter Securities

Bid

.Ask.

+2%

, Ainpex . ......

55%

60

Chesapeake Industries .........

2%

•+-. %

Cinerama Prod. .......... . . ...

1%:

— ■

Magna Theatre. ...............

294

— %

Official Films ...

1

1%

— %

Teleprompter..................

....... 5%

694

+.94

(J. A. Theatres ...............

♦ Actual Volume.

5%

lume.

(Quotations furnished by Dreyfus & Co.)

%

Critic Zinsser Takes to Attic

Continued from page 3s=5SSS=SSSa

it’s known that several critics have
heard from editors When they be¬

have to work in a . climate “where
so little is taken at face, value.”

Otis Guernsey had the Trib re¬
viewing job before Zinsser. They
switched positions, with Zinsser
becoming the critic and Guernsey
taking over Zinsser’s job as Sun¬
day drama editor. There has never
beeh any official explanation of
that switch, Guernsey having been
considered one of the top men in
the field. When Guernsey stopped
reviewing there also were many ru¬
mors (never confirmed) that the
Trib had acted to meet film com¬
pany complaints that his evalua¬
tion of pictures was too tough.
Within days, however, ZinssCr es¬
tablished the fact that he wasn’t
put there to “go easy.”

Trade; generally has shown a
good deal of respect for Zinsser’s
reviews and he has steadily gained
stature. A couple of months ago,
after going to the Coast, he did a
series of “What’s Wijong With the
Movie Business?'* which got wide
/ attention. Tribune has a slightly
more “popular” approach to film
reviews than the N. Y. Times, hut a
recent Variety survey established
that Zinsser and the Times' Bosley
Crowther were virtually on a par
re what they did and didn’t like.

In his last piece Sunday (30),
Zinsser thanked the readers who
had written in to him over the
years. 'This is a solitary craft,”
he wrote. “The critic sees his
movies alone, does not discuss
them with any one, and unites
about them in lonely labor. It is
} comforting to know that there are
real live readers in the outside
world, and this correspondence has
been a happy experience for me.”

Why is he Writing his book?
“Because about 20 people a day ask
me that question (Seen Any Good
Movies Lately?), thinking they are
the first It’s as good a reason as
any for quitting.”

While the timing of the Zinsser
exit as a critic has sparked specu¬
lation, latter is indicative of the
overall impression that the com¬
panies are “gunning” for the tough
critics. The famous incident of
United Artists briefly pulling its
“Trapeze” ads from the N. Y.
Times in anger over the Crowther
review of the film is recalled; and

came too “realistic” in their write¬
ups and the companies screamed.

The distributors are : somewhat
ambivolent on the question of
critics. On the one hand, they
tend to deprecate their importance
iri terms of boxoffice. On the other,
they become very unhappy when a
reviewer takes a real poke at ft
film, particularly if it’s a big one.
As Variety has pointed out before,
the industry has* a tendency to
think of the critics as being “in
the family.” When the reviewer*
then assert their independence,
the reaction Is the more sharp,
usually taking the form of specula¬
tion that the critic “has It in for* 9
a given company or individual.

FBI Not TV Fans?

—» Continued from page 3 =sjai
he hasn’t a tv set,” he commented]

American-International, wltil two

gangster films, Machine Gun Kel¬
ly” and “The Bonnie Banker
Story,” on its upcoming releasing
agenda, plans to go; ahead with
their completion, according to Ark-
off.

“We work closely with thft
MPAA Production Code Adminis¬
tration and observe all their regu¬
lation,” he observed. “We ceiv
tlrily don’t glorify the criminals In
these two pictures, and neither
title character has been presented
heroically.”

Producing company, which last
year released 22 films, will boost
its output tills year to front 24 to
30, with overall budget of $3,000,-
000. At least four will be in color.
To improve the quality of program,
according to prexy Janes H. Nich¬
olson, more care will be devoted to
the preparation of original screen¬
plays.

“We’ll go overboard on script
budgets,” he declared. Such writ¬
ers as. R. Wright Campbell, who
was nominated this year as co¬
writer on Universal’* “Man of a
Thousand Faces,” ire being lined
up, he said. Campbell, who al¬
ready has completed two scripts
for outfit, is in on a participation
deal.

- Wednesday, April 2, 1958

yARiEbr

San Fiancisco, April L
Theatre Owners of America
“(•(mvontionctte” and meeting of
directors and executive committee
struck generally upbeat note last
week in sessions highlighted by:
r «1). Full-speed-ahead. au¬
thorization of TOA plan to
acquire post.-’48 films;

12) Reatrirmation of policy
to do everything possible to
arrange for divorced circuits
to produce and release films so.
that those circuits can show .
product in their own theatres;

1 3) - Enthusiastic reception .
of Howard Jameyson’s plan to
set up a motion picture invest¬
ment fund.

As could be expected, there was
some -.grumbling among the 200
exhibitors present that there isn’t
enough quality product coming
out of Hollywood. Sumner Red¬
stone, of Boston, .and John Mat-i-
lock, of Pendleton, Orel, for in¬
stance, felt producers’ number-one
sin was in cutting production, thus
forcing shutdown of many theatres.
Said Redstone, in discussing di-^
vorcement: , .

“Once'Vie ■‘producers of pictures
lost their houses they cut down
on production to such an extent
that pretty soon there weren’t
enough- pictures on the market to
keep exhibitors busy . . . The court
decree was aimed at protecting
the little theatre oumers. But it
worked in reverse. How the the¬
atre owners need protection from
their protection.”

This is par for the course at any
fathering of. exhibitors.-

More. unusual was the unani¬
mous endorsement of TOA Presi¬
dent Ernest G. Stealings’, plan to
organize a tax-exempt, non-profit
trust to purchase all post-48 films
distributors want to sell.

Backs Circuit Prod.

. Reaffirmation of policy that TOA
will do all it can to arrange for
divorced circuits to go into pro¬
duction came amidst rumors that
the Justice Department had re¬
jected TOA’s latest pitch for the
divorced circuits.

Stellings remarked: “The need
for additional product is still acute.
Some of that needed product can
and should come from former af¬
filiated circuits, some of which
have expressed willingness and
ability to produce and distribute.”

Stellings got a nice hand for his
speech to the conveil’.ionette—
aimed primarily at drivein opera¬
tors—when he summarized recent
TOA accomplishments, including:

11) Business Building Campaign
is "rolling”;

(2» Forestalling toll-tv;

Agreement on orderly flow
of product;

(4) New appeals to the' SmalJ
Business Administration to loosen
reins on loans to hardtop opera¬
tors and allow drivein operators
loans.

This was pretty much a rehash
of what Stellings had told his di¬
rectors and executive committee
at the week’s start. Biggest en¬
thusiasm went to Jameyson, board
chairman of Commonwealth The¬
atres, when he discussed his pro¬
posal. for a motion picture invest¬
ment fund.

Jameyson pointed out Interde¬
pendence.of production and exhi¬
bition branches of industry, noted
that "distribution has a voice lin
exhibition) . . . in establishing
Its terms ... ” On the other hand,
he said: “Exhibition has been in¬
effectual . . . we have had abso¬
lutely no machinery to make our
voices heard or heeded in the
councils of distribution: Never
was our impotence more clearly
revealed than in the sale of old
films to television.”

Motivational Research
Jameyson said he couldn’t
blame such 'shrewd and able
showmen” as Mr. Warner, Mr.
Balaban, Mr. Skouras or Mr. Vo¬
gel” for the sales to tv. Rather
he blamed:

Republic "and that unpredict¬
able man, Howard Hughes”;

"Directors (who.) wondered why
their company didn’t hop aboard
the gravy train”;

"Pressure . . . in companies
where ready cash was desired or
needed”;

"There might have been liquida¬
tors—financial vultures—present.”

On this last point Jameyson re¬
marked: “It is no secret that there
are stockholders In both Loew’s

and Universal advocating liquida
tion.” \

, Jameyson unleased an attack on
television as "a. modern, gigantic
adaptation of the old medicine
show; Using entertainment only as
a comebn . . its voracious appe¬

tite is jso great that it will in a
matter iof months chew up every-
, thing Hollywood produced over a
period rif nearly 20 years.”

But. Re. pointed out: "We have
no right to complain if television,
depending upon its own resources,
competes with us for popular fa¬
vor. Qn that basis, we can meet
it, rnatdh it but we can’t beat it
if it’s permitted to be a parasite
on our industry . . ,•

And -be added that “a five.
or eighjt-year clearance over tele¬
vision is like saying we prefer a
long, lingering death to a sudden
one.” ;•

Jameyson was interrupted by
applausri several times arid . re-
J v^d & long ovation at the end
Oi. his speech. Afterward,, when;
he askejd for questions, there was
only orie:

“Wheji will the stock be avail¬
able?” ;

Presiding at the conventionette
session^ were cochairrnen Abe
Blumenheld and Roy Cooper. Panel
discussions centered on diiyein
promotion and ways to promote
take freim concessions,, and panel
discussion leaders included Red¬
stone, ijtarold Field of Minnesota's
Pioneer; Theatres, Lipp^rt Circuit’s
Edwardl. Stokes, Westland Circuit's
Rotus Harvey and Wehrenberg
Theatrefc’ Paul Krueger.

‘Tojmboys’ in Ballet

SSS55 Continued from pace 1 SSSSS.

you as |omething else, it’s terribly
wrong and it disqualifies you.

“Dancing-wise,” Eglevsky point¬
ed out, l“a man has his own steps
and a tyoman has different steps.
A man;' needs masculinity, more
force, ijiore power arid he jumps
■ more;” l ■ i :

“We in America don’t take ballet
seriously enough and don’t take
1 children from the proper age,” he
said: “We don’t have serious
schooling. There should be a school
| established by the Government, In
the United States there is a hesi¬
tancy about ballet. ‘What is it?’ the
boy wilf ask.

; “In Russia a promising boy is
brought^ to ballet HMroolsand given
a complete education. Once r he is
accepted in the school, his eco¬
nomic Worries are over,” Eglevsky
cited. “He will be raised and giv¬
en a job whether or not he becomes,
a performer.”

Eglevsky recalled a tour he made
to America in 1934 with the Ballet
Russe db : Monte Carlo. When they
played St. _Loais,riiF‘-reniembered,

. “I cairn}; out in tights and they
booed ajid laughed. It was a rela¬
tively ybung art in America.”

Now he believes that American
audiences are quite mature. He
attributes the acceptance of ballet
in the Tj. S. to the widespread air¬
ing it received during World War
II when entertainment was scarce
and “thb movies were full” arid to
tv. exposure although he also called
the latter a potential “menace” be¬
cause people see “fill-in move¬
ments and call it ballet.”

Eglevtjky is now. 40. He thinks at
45 he tvill perform his last and
“If I do a bad season before that,
I’ll quit. .

On Tail of OscaircaSt It Air Blurbs
; ’Kwai’

Chicago,. April 1;

With seeming prescience, Bala¬
ban & Katz eircuit ty-blurbed Co¬
lumbia’s "Bridge on River Kwai” at
immediate close of last week’s Os-
carcast: Bettering , was Superim¬
posed, on an Oscar image, giving
impression circuit had immense
faith in “Kwai” or a very , clear
crystal halL- Pic, of course, was a
Cinch to be kudosed in at least one
of the categories for which it was
nominated, so B&K hardly was
gambling with, the Oscar motif.

“Kwai;” current at State-Lake,
was pitched in a. 20-second spot,
followed by a 10-second spot for
the soon-due “Young Lions ’ B&K
bought the post-show spot, time to
prevent possibility of a deodorant
or | other non-entertainment mes¬
sage from taking the edge off the
industry’s spectacular. . Move was
duplicated by other circuits around
the country.

Japanese Winner

• 5555 S. Continued from page'7 —^
award for vet industry , exec B. B.
Kahane.

“Broncho Billy” Anderson, de¬
ceased, screen’s first cowboy star,
likewise was honored with a spe¬
cial award, arid Society of Motion
Picture arid Television. Engineers
likewise. Samuel Goldwyn won
second arinual Jean Hersholt Hu¬
manitarian. Award.

Only 11 films in entire roster of
wins were repped this year in all
categories. Of these, only the two
leaders snagged more than one
award. Number of Oscars was de¬
creased, too, this year by cutbacks
in awards in certain categories,
such as writing, music, short sub-,
jects, and certain technical brack¬
ets, previously divided between
color and black-and-white.

Oscarcast

S 5555 Continued from page 7
Morning Tribune columnist Will
Jones had some fault to find.

Column was headlined “TV May
Need Commercials’-’ and in the first
and second paragraphs, . Jones
wrote:

"I’m not just trying to 1>e con¬
trary. I really missed the cominer-
cials during the 90-minute Acad¬
emy awards telecast.

. The Slant In Detroit

“See ari early show at your fa¬
vorite theatre—then watch the
Academy Awards ” That was the
first promotional advertising by
the newly-organized Metropolitan
Exhibitors of Detroit which reps
about 50 exhibs. •:

[ Branch managers, exhibs, bark¬
ers and barkerettes and friends
watched the Oscar Awards at the
Variety Club rooms.

Continued from page 1 gssss

Col hoard member, came east for
the powwow.

Benjamin B. Kahane, who was
reimpressed into service (he had
been on a lighter three-day work¬
ing schedule) will continue as ad¬
ministrative head of the studio
under Briskin, as under . Cohn..
Briskin, of course, will resign from
the Loew’s Iric. board to . which
he had been recently elected as
one of the two “independents”
sponsored by the. Lazard Freres-
Lehman Bros., banking groups.

Briskin. is due to assume this
new post liter this week.

Soundtrack

Continued from- page 4

eign Film Directory which contains a listing of 516 foreign films that
are currently being released in the U.S. The directory is published an¬
nually by TOA as part of its progr-m to encourage all sources of prod¬
uct. It is a project, of the organii-ition’s foreign. film committee con¬
sisting pi. Walter Reade Jr., chairman; Marvin Goldman, Myron N.
Blank, trying Levin arid E: D. Martin. .

Arthur L. Mayer writing in the Saturday Review on “Hollywood:
Save TRe Flowers”—"The : next three years may well require that stiff
Anglo-Sjixon upper lip-,, to which the movies have so often paid tribute
and so farely displayed.” Out of all the confusion of change, however,
he predicts, there will come a “healthier, saner, better organized film
business.’’ .. ..Rank package of “Pursuit of the Graf Spee” and “Across :
the Bridge” has been set for the RKO circuit April 30 , There’s like¬
ly to be a censor fight in Detroit over the banning there of the Japa¬
nese “Street of Shame” ... . Waiter Reade. Jr., of Continental Dis¬
tributing, back from Europe . . . Eleanor Roosevelt joined U.N. fami¬
lies last Friday (29) for a screening of “Long, Hot Summer” at 20th-
Fox . ,i. The Cannes film test budget’s been raised considerably, ac¬
cording jto Jacques Flaud, head of France’s Centre. National de la Cine-
matogrdfie.. •

Wise Actor

Actor Don Murray, has his
own slant re the Academy
Awards telecast.

Asked what he’d have done
had he been put in charge of
the show, he replied without
hesitation:

“I’d have resigned."

Continued from page 11
larity and expense” of records and.
record players which were clearly
responsible for keeping out of the
theatres a great many in those age
groups to which cinemas particu¬
larly look for their patrons.

While the outlook fop theatres
might be cheerless he suspected
that the fortunes of producers
might not be quite so seriously
menaced. Of course, they were
concerned at the heartbreak of lit¬
tle independent exhibs whose life
savings were in Jeopardy and they
were worried by the risk of un¬
employment in the exhibition in¬
dustry.

Not Dependent on Domestic Mkts.

: Fortunately, the production side
of the industry Was not wholly de¬
pendent, on domestic outlets. It had
an export market and he paid
tribute to the “tremendous drive
and energy” which some produc¬
ers, particularly the Rank Organ¬
ization, had recently been putting
into selling British films overseas.

The government spokesman
opined there was nothing much the
government could Or should do to
attempt to influence the public to
attend cinemas if it did not want
| to. The cinema market would have
to find its natural size and that
size might be a good deal smaller
than at present.

Lord Mancroft had this to say
about quality in production. “If
. British films are to be made on
the cheap side, they will begin to
look cheap: and if the stars are
not given the rate for the job, they
may go elsewhere to get it. The
days of a surefeit of mink and
magnificence may be passing but
we must remember that the people
who put up the finance for films
feel more assured of the safety of
their money if the film commands
a star-spangled cast. The late and
much-lamented Mike Todd offered
good proof t>f that.”

Lord Mancroft refused to be
drawn out on the subject of ad¬
mission tax, nor would ho com-
irient bn the upcoming quota legis¬
lation. He did, however, note that
the government was very conscious
of the importance of the stautory
levy to producers and remembered
its obligations in the 1957 Act.

[Lord Lucas Warns Govt.

The debate was opened by Lord
Lucas, who warned the govern¬
ment that unless some first aid
was given, the motion picture in-
dusty. would cease to exist. The
government was bludgeoning the
Industry to death with a tax it had
been forced to withdraw from
every other form of entertainment.
In the past 10 years, admissions
.had dropped by about 40%, and
in the same period about 700 the¬
atres had shuttered. . Unless the
tax was abolished, at least an¬
other thousand would be forced to
close. And he pointed out that
the production side of the indus¬
try needed a domestic market of
at least 3,500 cinemas.

Lord Lucas reckoned there was
never such a time fop the British
industry to increase its exports and
make a dent in the American mar¬
ket. But it could never get Into
good shape without a virile home
market and there could riot be a
Virile market while it was saddled
with the entertainment tax. If
British production went out, would
American production come in? he
asked. Already 60% of the screen
time went td the Americans for
films “which were of very poor
quality.” The Yank industry was
panic stricken and was trying to
beat tv by being more vulgar.

Lord Westwood, a north-country
exhih, said the industry was In a
very critical condition, and that
unless the tax was abolished it
would collapse. Lord Archibald,
president of the Federation of
British Film Makers, said the in¬
dustry was not asking for a sub¬
sidy but only wanted a chance to
fight for its Interests Against new
forms of entertainment. The only
hope to give producers was to
abolish the tax.

Wednesday, April 2, 1958

Aims of Acad?

Continued from page 7 aaj
current product and the other re¬
volves around the character of the
program, which ran smoo thly
enough, but was hardly an “In*
spired” show.

“As long as people can see all
those glamor personalities, and in
closeup, that’s all they want,”
opined one executive. Others dis¬
agree, holding future Academy
shows should reflect more show*
manship; which In turn raises the
question of . whether the Oscar
ceremonies are put on for tv (in
which case their handling was
something less than inspired) or
whether they are an industry affair
which audiences are privileged to
watch (via tv).

In the past, when there was a
question of whether the technical

Nothing But Winner*

Boston, April 1.

Ben Sack, has Columbia’s
“Bridge On River Kwai” in
its 15th week at the Gary and
“Arourid World in 80 Days” in
its 51st week at the Saxon.

Thus showman rides last
year’s and this year’s. Academy
"best picture” winners..

awards belonged on the telecast
part of the proceedings, tho
Academy has taken the position
that it was the tv audience that had
adjusted itself to the ceremonies,
not the ceremonies to the audience.
But others maintain that, , the min¬
ute the tv cameras are admitted,
the Academy and the industry
have a certain obligation to create
a show that pleases in tv terms.

Gould touched on that point
when he noted that much of the
show was monotonous and “taken
up with subsidiary awards that
carried little public interest.* it
was mystifying, he wrote, that the
film biz “did not rise any of the
costly network air time to pro¬
mote its own endeavors. Instead it
borrowed snatches of production
ideas from a half a dozen tv shows,
used personalities who are on
video rather regularly and made
no effort to entice a. set-owners
back to a motion picture house.”

There was a measure of agree¬
ment in the industry that part of
the time wasted on the Donald
Duck spoofing of film classics
could have been used to better ad¬
vantage via a subtle plug for the
current films, perhaps via tht
screening of rilips and scenes from
nominated pictures. Others felt
strongly that “a plug .is a plug”
and it would have been out of tune
with the institutional character of
the show.

Some of the film people : coun¬
tered the tv critics* negative ap- ,
praisals with the argument that
the Academy show wasn’t meant to
be an entertainment tv spectacle
and couldn’t be judged on that lev-
el. They were gratified at the iden¬
tification of the show as a film In¬
dustry endeavor and took the posi¬
tion that It fulfilled Its purpose by
pretending to be no more than
what it was meant to be, i.e., the
honoring of the Industry's top tech¬
nical and creative talent by the
industry Itself.

California’s Knowland
Puts Oscar in Record

International penetration of the
American film industry was em¬
phasized this week (31) when Sen.
William P. Knowland (Rep:, CaL)
read into the ^Congressional: Rec¬
ord a statement praising Holly¬
wood’s Academy Awards telecast.

Noting that the industry had put
up the money to stage and iele-
vise the program, and that artist*
and musicians nad given their
services, Knowland said Hollywood
was deserving of "a hearty acco¬
lade’* for the telecast '

He also said that It was to the
credit of exhibitors that they urged
their patrons, to stay home and
watch the show^ He cited the fact
that the winning picture (“Bridge
on the River Kwai”) was made in
Ceylon, that the best actor award
went to an Englishman and the
best supporting actress Oscar to a .
Japanese , girl, as proof of the
widened international aspects of
the film biz.

Wednesday, April 2, 1958

PSstiErr

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man's eye — always chalk up the highest
marks when it comes to promoting your
Feature Attractions.

It's just a case of simple arithmetic. The
Prize Baby's top-grade performance can be
relied upon to add more dollars* to your box
office receipts than any other advertising
medium ... and for only a fraction pf the
cost!

22

P1CTUBES

W&uerf

‘Kwai’ Giant 24G, Balto;
‘Andrew’ Smooth $7,500,
‘Arms’ Rugged 8G, 4th

Baltimore, April 1.

The big gun here this frame is
“Bridge oh the River Kwai” which
is sihash in second week at Hippo-
diome. Reports were better on
other fronts too, with the weather
improving to bring out patrons.
"Farewell to Arms’- is still nice in
fourth week at Century. “Witness
for Prosecution” looms pleasant in
- fifth stanza at Mayfair.

“Merry Andrew” looks very
strong at the Film Centre. “Snow
White” also is okay at the Stanley.
Meanwhile, “And God Created
Woman” passed its 20th week at
the Cinema, an all-time record
there.

Estimates for This Week

Century (Fruchtman) 13,100; 50-
$1 50 ‘Farewell To Arms” (20th)
( 4 th wk). - Fine $8,000. Last week,
$9,000.

Cinema (Schwaber) (480; 50-

$125) — “God Created Woman”
(Kings) (20th wk). Still, nice at
$2,500 after same in previous week.

Film Centre (Rappaport) (890;
50-$l,25)—“Merry Andrew’’ (M-G).
lively $7,500. Last week, “I Ac¬
cuse” (M-G), $3,000,.

Five West (Schwaber) (460; 50-
$1.25)—“Bride Is Much Too Beau¬
tiful” (Ellis). Seat $3,500. Last
week, “Happened in-Park” . (Ellis),
$ 2 , 200 .

Hippodrome (Rappaport) (2,300;
50-51.50)—“Bridge on River Kwai”
(Col) (2d wk). Great $24,000 after
$22,000 opener.

Mayfair (Fruchtman) (980; 50-
$1.25)—“Witness for Prosecution”
tUA> ( 5 th wk). Fast $8,000 after
. $7,000 in fourth. .

Playhouse (Schwaber) (460; 50-
$1 250 —“Gervaise” (Cont) (2d wk).
Nice $3,000 after near same in first.

Stanley (Fruchtman) (3,200; 50-
$1.25)—“Show White” (BV) (reis¬
sue). Good $9,000. Last week, “Ft.
Dobbs” (WB), $6,000.

Town iSW - Cinerama) (1,125;
$1.25-$2.25) — “Seven Wonders of
World” (Cinerama) (14th wk). Oke
$8,000 after $6,500 last week,

‘FT. DOBBS’DANDY 7G,
PROV;‘WITNESS’9G, i.D

Providence, April 1.

Holy Week here will see. most
stands low. Still good is tn id

week of "Witness For Prosecu¬
tion” at . Loew’s State. Just lair
are RtvO .Vlbee’s “Man In. The
Shadow,” and the Strand’s “BiLer
Victory.” However. Majes tic's'
“Ft. Dobbs” did nicely.

Estimates for This We, k

A Rite • RKO) <2,200; 65-00 )—
■‘Man in S.mrlow" (U) and “viola¬
tors” (U*. . Mild $5,500. Last vx,
“Farewell to Arms” (20th) ‘ ...n

wkt

EhiiWo.u .* Snyder) (745; 10-

$1.25 wound World in. ..J
Davis’’ tl : \> <25th wk>. Fair $3,(.J0.
Last wei. lv, $3,500.

:.iaje. v.v ovv) (2,200; 60 - 8 O 1 —
“Sing Boy Sing” (20th) and "Am¬
bush at Cimarron Pass” *20..t*.
Opened Sunday (30). Last wet;.,
“Ft'. Dobos * ( vVB) and “Beam in
But Dan./t-rous 7 ’ (20th), nice$7,030.

State (Loewi (3,200; 75-$1.2,>t—
“Witness For Prosecution” tUA)
(3d wk-: Good $9,000, Second v*;s
$ 11 , 000 .

Strand (National Realty) ! 2.2x0:
65-80»—"Bitter Victory”- (Col), and
“Crash Land ng” (Col). Dull
$4,000. Last week, “Jump:'",
Jacks” (.Par) and "Scared Si.L
(I’ar) (reissues). $7,000.

I CHICAGO

^Continued from page 9)
on Prowl” (UA) (3d wk). Oke
$8,000 in 4 days. Last week, $12,-
000. i

Stale-Lake (B&K). (2,400; 90-
$1.-801: — “Bridge on RiVer. Kwai”

! (Col) i3d wk). Smash $57,000. Last
i week,- $48,000.

j Surf (H&E Balaban) (685;. $1.50)
—“Novel- Affair” (Cont).’ ... Thin
$1,900. Last week, “Golden Age of
; Comedy” (DCA) and “Fields Festi-
• val”. (Teitel) (5th wk), $3,000.

1 Todd's Cinestage (Todd) (1,036;
$1.75-$3.30) — “Around World”
<UA) :52d wk). Solid $18,400. Last
i week,-$19,200..

United Artists (B&K) (1,700; 90-
$1.50); -—.“Run Silent, Run Deepi”.
(UA).': Smash $29,000. Last week,
“Witness for Prosecution” (UA)
(6th wk), $14,500.

Wobds (Essaness) (1,200; 90k
$1.50) — ^‘Brothers Karamazov”
(M-GI (4th wk). Good $18,000. Last
week,’$20,000.

World (Indie) (606; 90)—“Girl in
Black;’. (Union) (2d wkk Brisk
$3,800. Last week, $5,100.

Ziegfeld (Davis) (485; $1.25)—
“Dembniac” (UMPO). Busy $4,100.
Last fcreek, reissues.

‘LOS ANGELES

(Continued from page 8)
boy" ; (Col). “True Story Lynn
Stuart 4 (Col) (2d wk), $15,000: V

Downtown, Hollywood, Uptown
(SW-FWC) (1,757; 756; 1,715; 90-
$1.50)f-"Song of Bernadette” (20th)
(reisshe). Slow $12,500.

Hilfstreet, Iris. Ritz (RKO-FWC)
(2,752i 825; 1,320; 90-$1.50)—

“Snov> White” (BY), “Spook
Chasdrs” <AA) (HUlstreet only),
“Tainfriy and Bachelor” (U) (Iris,
Hitz) ^reissues). Sharp $17,500. Last
week,! Hillstreet, “To Heir and
Back’ 4 (U), “Away All Boats” (U)
(reissiies), $2,800.

Finfe Arts (FWC) (631; 90-$1.50)
—“I Accuse” (M-G) (2d wk)l Dull
$1,700. Last week, $2,800.

Hollywood Paramount- (F&R)
(1,468?: $1.25-$2)—“Teacher’s Pet”
(Par) {(2d wk). Hefty $15,800. Last
i week.l $19,300.

I State, Hawaii (UATC-G&S)
j (2.404i 1,106; $1.25-$1.50)—T0

' Commandments” (Par) (first gen¬
eral rim) (2d wk). Fair $8,500. Last
j week,‘$ll,200.

Los Angeles, Fox Beverly, Loy¬
ola, Vogue (FWC) (2,097; 1,170;
l,248;;825; $1.25-$2.40)—“Long, Hot
Summer” (20tb) (3d wk). Great
$27*0(10 or over. Last week, $32,500:

Pantages (RKO) (2.812; $1.25-
: S2.4Q)! — “Brothers Karamazov”
i (M-G>. (5th wk). Fairish $10,000.

; Last iveek (5. days), $10,800.
j Fmjr Star (UATC) (868; 90-$1.50)

!—“Bonjour Tristesse” (Col) (7th
wk). Soft $1,500. Last week, $2.000:

Egyptian (UATC) (1,503; -'SI.25-
$3.50)5—“Bridge on River Kwai”

1 Col) ;(15th wk). Terrific $25,500:
Lari week, $19,600.

Warner Hollywood (SW-Cine-
rama)j (1.384; $1.20-S2.65)—“Seven
Wardprs’’ (Cinerama). Started 43d
veek JSunday (30) after big $16,400
lari ws>ek.

Carthay. (FWC) (1.138; $1.75-

..93:50):—“Around World” flJ 4) (671 h
iSmash $23,500. Last, week,
$16 9(H).

Ck e 5;t. Sunset iLiDnert-Cnhcn)
... (°00: 540; $1.25-$1.50» — “Paoa.
,r ama.; Maid and I” < Indie);- and
“ r nUfitte’’ (Indie) <°d wk). Low
S3.100. Last week, $3,700. ;

‘Kwai’ Soaring to Huge
28G in Cincy; ‘Angels’
Fair 10G,‘Search’14G

/ V Cincinnati, April 1. ;■
"Bridge: on River Kwai” and
“Long, Hot Summer" are rocketing
first-rim biz here to a Holy week
record. “Kwai” may be Keith’s
biggest grosser in three years. Hill¬
top artie Guild shapes for hypoing
with reissues of films by Oscared
Alec Guinness. ; New. bills, “Tar¬
nished Angels”; at the Aibee and
“Lafayette Escadrille” with Rbbin-
son-Basilo fight clips at the Palace
rate fairish. “Search for. Paradise”
is. pushing up to nice take in 17th
stanza at the Capitol/ ,:

Estimates for This Week
Aibee (RKO) (3,100; 90-$l,25)—
“Tarnished Angels” <U). Fairish
$10,000. Last week, “Seven Hills of
Rome” (M-G), $10,300.

Capitol (SW-Cinerama) (1.376;
$1.20-$2.65) — “Search for Para¬
dise” (Cinerama): (17th wk). Swell

t 14,000, bulge over last week’s
13 000 , ■ *

Grand (RKO) (1,400; 90-$1.25)—
“Brothers Karamazov” (M-G) (3d
wk). So-so $5,500 finale after $7,-
000 second round.

. Guild (Vance) (300;. 50-90)—
“Brothers-in-Law” . (Indie), three
days, and “Lady Killers” (Indie)
and “To Paris With Love’’ (Indie)
(reissues). Mild $1-100. Return of
Alec Guinness starrers with A A
halos holding for run. Last week,
“Constant. Husband” (Indie). (4,th
wk), $1,100.

Keith’s (Shor), (1,500; 90-$1.25)—
“Bridge, on River Kwai’’ (Col).
Oscaring. to smash $28,000, biggest
here since “Guys and Dolls” (M-G).
Hindered only by running time.
Last week, “Gift of Love” (20th \
$5,800. :

Palace (RKO) (2,600; 75-$1.10)—
“Lafayette Eseadrille” (WB) and
Robinson-Basilio fight. Mild : $7,-
000. Last week, “Saddle the Wind”
(M-G), $7,200.

Twin DHve-In (Shor) (1,500
cars;' 90-$1.25)—“Long, Hot Sum¬
mer” (20th). Big ; $18,000, showing
on only, one side Of double screen.

SAN FRANCISCO

(Continued from page 9) .

(20th) (reissue).. Fair $2,800. Last
week, “Henry V” (Rank) (reissue)
(2d wk), $2,500. ;

Presidio (Hardy - Parsons) (774;
$1.25-$1.50) — “Light Across The
Street” (UMPO): Fine $4,000. Last
week, “Passionate Summer” (In¬
die) (2d wk), $3,500.

Vogue (S.F. Theatres) (364;
$1.25)—‘Alligator Named Daisy”
(Rank).: Fair $2,200. Last week,
“Golden Age Of Comedy” (Indie)
(6th wk), $3,200;

Coronet (United California) d,-
250; $1.50-$3.75)—“Around World
In 80 Days” (UA) (66th wk). Ex¬
cellent $13,000, with extra matinee.
Last week, $10,000.

SEATTLE

(Cqnl’.iued from page 8V
Last 'wecly,- “Karamazov” OI-r »
and “riajuana” (Col). (2d v i.',
$8,900.

Music Box (Hamrick) (850; f '-
$1.50>—"Golden Age of Come. ' "
U)CA». Okay $4,000. Last \\ k.
“Paths ut Glory” (UA) i2d v,,.
stanza. $2,800.

Music Ila!l (Hamrick) (2 200; t .‘-
$1,50);—"Big . Beat” (U) and “t'.v . 1 -
tner Love" »Ui. Modest $5,000. L T
week, "Lafayette Escadrille” t v
$4,400.. ..

Orpheuni ‘Hamrick) (2,700; £5-
$1.50> — “Run Silent, Run Dl.
(UA* and “Ride Out for. Reve..' ”
(UA). Great $14,000. : Last v.c’ v 1
■‘Underwater Warrior” (M-G) ? d I
“Safecracker” (M-GL $2,000 in 3 j
days. ■■ . v

P a ramqunt (Fox-Evergrce* 1
(3.107; 93-$1.5Q)—“Bridge on River >
Kwai” * Col) (2d wk). Huge $25.000.!
Last week, $19,600. I

'TORONTO

(^Tontinued from page 9)

(6th vsk).' Neat $6,000. Last week/
$ 8 , 000 .

Hollywood ,FP) (1:080; ;$1-$1.25)
—"Boaijour Tristesse" . <Col) (2d
wk). i Swell $9,500. . Last. week.
$ 11 . 0050 :

Imperial (.FP) (3,344; 75-$1.25)—
“Pevtbn Place” (20th) (4th Wk).
Boff $17,000. Last week, $19,000.

International (Taylor) (557; $D—
“Ttaoiiy Is Bride” (IFD) (3d wk).
Neat £3,500. Last week, $4,000.

Loew’s (Loew) (2,098; 75^$1.25)—
“Rainiree County” (M-G) (3d wk).
Fast $14,000. /Last week. $12,500:

Tivoli (FP) (955; $L75-$2.40)—
“Around World in 80 Days” (UA)
<33d ,wk); Consistent at good
S7.50G. Last week, ditto.

Towne (Taylor) (695; $D—

“Goldjen Age of Comedy” (IFD)
(3d wk)> Nice $4,000. Last week,
‘jj.OOd;

University (FP) (1,233; * $1.50;
S2.40).—This Is Cinerama” (Cine¬
rama)? <23d wk). Fine $10,500. Last
week,; same. .

Uptown (FP) (2,073; 60-$l)—

“FemMe Animal” (U>. Big $10,000.
Last ; week, “Raintree County”
*M-G>: (2nd wk), $12,500, $1.25 top.

Yoilc iB&F) (745; $l-$ 1.25(—“Al¬
bert : Schweitzer” (IFD). Okay
$3,50(1. Last week, “Julius Caesar”
M-G) (reissue) (3d wk), $3,000.

PITTSBURGH

(Continued from :• page. 8)

. Brothers Karamazov” (M-G) (3d

• wk). .House picked up the Basilio-
j Robinson fight in an effort to over-

• come expected sag when manage-
| ment wisely decided not to go in
i w*th a new one against nearby
! “Kwai;” However, looks okay
, $10,000, but no more. Last week;

• $14,000.

i Souirrel H'il (SW) (900; 99-$l,25)
;-^“Silken Affair” (RKO). Opened
j yesterday (Mon.): Last week, “God
I Created Woman” (Kings) (14th
j wk), unbelievahie at nearly $7,500
in 9 days. Had. plenty left but
management d ; dn’t want to flaunt
it at religious groups during Holy
Week,

Stanley (SW) (3,700;! 99-$1.25)—
“Darby’s Rangers” (WB). just- a
program entry and nbt a chance
of overcoming Holy Week or com¬
petition. Will have to fight to get
even $7,000. dull. Last week, “Ft.
Dobbs” (WBV $8,000.

! Warner (SW) (1,500; 50-$l,25)—
; “Snow White” (BV) (reissue),
j Weekend was phenomenal, with
youngsters producing traffic jams
I in daytime but evenings falling off:

; Great $15,000 or near. House re¬
verting to conventional fare until
next “Cinerama” pic comes in.
Last week, “Search for Paradise”
(Cinerama)-' (24th wk),* $22,000 in
8 days, best take Of entire run.

PORTLAND, ORE.

(Continued from page 9)
sue) and “Man From God’s Coun¬
try” (AA) (3d wk). OK $2,500 in 3
days. Last week, $14,200.

Orpheum (Evergreen) (1 ;600; $1-
$1.50)—“Bridge On River Kwai”
(Col). Smash $27,000 or over. Last
week, “California” (Pair) and “Des¬
ert Fury” (Par) (reissues), $6:200.

Paramount (Port-Par) (3,400; $1-
$1.50) — “Run Silent, Run Deep”
(UA) and “Man On The Prowl"
(UA) plus Robinson-Basilio fight.
Loud $13,000 or, close. Last week,
“Unconquered” (Par) and “Scared
Stiff” (Par) (reissues), $6,000.

‘Run Deep’ Socko $19,000,
Denver; ‘Snow White’ 25G

Denver, April 1.

“Run Silent, Run Deep” shapes
smash at Paramount, and looks in
for a run. “Bridge oh River Kwai”
still is big in fourth round at the
Centre, and. is staying on. “Snow
White” is rated big at the Denver,
and is scheduled , to move over to
the Aladdin fb extended-run.
School spring vacation, of course,
is helping “Snow White."

Estimates for This Week

Centre (Fox) (1,247; 90-$l.25)—
“Bridge on River Kwai" (Col) (4th
wk). Big $23,000. Stays. Last vveek,
same.

Denham (Cockrill) (l r 429; 70-90)
—“Country Music Holiday” (Par).
Thin $5,000 or near. Last week,
“Female Animal” (U), $4^500.

Denver (Fox) (2,586; .70-90)—
“Snow White”. (BV) (reissue). Big
$25,000 but it moves to Aladdin.
Last week, “Cattle Empire” (20th)
and “Sing Boy Sing” (20th), $9;000.

Esquire (Fox) (742; 70-90)—“All
at Sea” (M-G). Fine $4,000. Last
week, on reissue.

Lake Shore Drive-In (Monarch)
(1,000 cars; 75)—“Dragstrip Riot”
(AI) and “Cool and Crazy” (AI).
Good 5,500. Last week, on subse-
quents.

Orpheum (RKO) (2,596; 70-90)—
"Brothers Karamazov” (M-G) and
“Return to Warbow” (Col) (2d wk).
Okay $8,000 or close. Last week,
$14,000.

Paramount (Wolfberg) (2,200; 70-
90)—“Run Silent, Him Deep” (UA)
and "Ft. Bowie” (UA). Smash $19,-
000 or near. Holds over, natch!
Last week, “Lady Takes Flyer” <U)
and “Damn Citizen” (U), $10,500.

Victory (ANA) (1,323; 50-65)—
“Dragstrip Riot” (Al) and “Cool
and Crazy” (AI). Good $2,000. Last
week, on subseouents.

Vogue Art (Sher-Shulman) (442;
75-90)—“Nights of Cabriria” (Indie)
(3d wk). Fine $2,000. Stays on.

BOSTON

(Continued from page 8)
—“Bridge oh River Kwai” (Col)
(14th wk). Lofty $19,000. Last
week, $15,500..

Kenmore (Indie) (700; $1.25-$2)
—■‘Henry V” (Rank) (reissue) (2d
wk). Slick $11,500: Last week,
$14,000.

Memorial (RKO) (3.000;.60-$1.10)
-“Summer Love” (U) and "Big
Beat” (U). Fair $7,000 in 6 days.
Last week. “Lady Takes Flyer”
<U) : and “Blood Arrow” (20th),
$ 8 , 000 .

Metropolitan (NET) (4.357; 70-
$1.10)—“Teacher’s Pet” (Par) and:
“Spanish Affair” (2d wk). Happy
$15,000. La9t week, $18,000.

; Paramount (NET) (1,700; 60-

$1.10)—“Viking Women” (AI) and
“Astonishing She Monster” (AI).
Neat $15,500. Last Week, “Lafay¬
ette Escadrille” (WB) and “Pan¬
ama Sal” (Rep), $6,000, way below
hopes.

Pilgrim (NET) (1,000; 60-$1.10)—
“Screaming: Mimi” (Col) and
"Crash Landing” (Col). Loud $11,-
000, Last week, “Damn Citizen”
(U) and “Girl Most Likely” (U),
$5,600.

Saxon (Saxon) (1,100; $1.50-$3.30)
—-“Around World in 80 Days” (UA)
(51st-final wk). Closing notices
boosted to great $28,000 in 9 days.
Last week, $15,000.

Trans-Lux (Trans-Lux) (730; 75-
$1.25)—“08/15” (Indie) and “Naked
Amazon” (Indie) (2d wkh Big
$6,200. Last week, $7,800, oyer
estimates.

Orpheum (Loew) (2,900; 75-$l.25)
—“Run Silent, Run Deep” (UA)
ahd “Quiet American” (UA). Great
$24,000; stays on. Last week,
“Don’t Go Near Water” (M-G) (6th
wk), $12,000.

State (Loew) (3,600; 75-$1.25)—
‘Witness For Prosecution” (UA)
(6th wk). Fine $11,500. Last
week, ditto.

Yates Battle

= Continued from page 5

off because of its because of its
‘improper” nature. He was voted
down by Yates, he walked out, and
the meeting went on.

At another point, or rather, sev¬
eral points, stockholder Martha
Brand took to the floor with an at¬
tack. It was “beyond her compre¬
hension,” she said, that “all the
directors do is vote themselves
back into office.” And what’s
more since; “management doesn’t
have the imagination or brains to
continue they ought to give thought
to liquidation.”

Meeting ivas further marked by
clashes between Yates and Reader
concerning the imparting of in¬
formation about the company’s af¬
fairs. Each accused the other of
'not telling the truth.”

Wcdnegday, April 2, 1958

ALLIED ARTISTS EXEC
CLOSES FOR JAPAN

Tokyo, March 25.

Allied Artists exec Norton V.
Ritchey, here for his first visit In
nine years, said that although the
American film industry Is at a
crossroads, A A is in good shape
because of its close business re-
lationships with foreign distribs,
thereby keeping overhead down.
He said it was a big plus for A A
to have Eihai as. Japan distributor.

Eihai will import eight AA film
in fiscal 1958 including five on
AA licenses. Ritchey said he had
no plans to buy a Japanese picture
at this time.

W.C. Handy

Continued from page 2 -SSSSSS
. jsely used or contradictory-
sounding in light of his wife serv¬
ing so effectively as a discerning,
“alternate eyes” for the famed Ne¬
gro songsmith. At all public func¬
tions she evidenced her unusual,
skill in “translating” the visual
events for “the daddy of the.
blues;”

Cohan Just Made It

George M. Gohan also, almost,-
didn’t get to see “Yankee Doodle
Dandy,” considered to this day one
of the best biopix in the show biz
personality cycle, but he recov¬
ered sufficiently, well to attend a
special; screening in the. Warner
Bros, homeoffice. For a time, it
appeared as if Jake Wilk, then
eastern studio rep for WB, and
Cohan’s attorneys (O’Brien, Dris¬
coll & Raftery), would have to go
through with a proposed bedside
preview. Incidentally, after the
initial footage, when Cohan seemed
lacklustre about “Doodle” — his
grim experiences in Hollywood for¬
ever chilled him against the com¬
munity— he suddenly sparked as
he saw James Cagney, as Cohan, do
a faithful takeoff of the titular
hero’s song-and-dahee style. When
Sam Forrest, Cohan’s lifetime
friend, applauded involuntarily at
that screening, the ice was broken.
(Cohan’s spleen included an indeli¬
cate situation when some inept no¬
vice aide at the Paramount studio
asked Cohan to fill out a bio card
with “all your credits.” Cohan, at
the peak of his career, had been
lured from a rich Broadway ca¬
reer to the film capital after con¬
siderable difficulty and with many
blandishments, the least of which,
was any monetary phase, so he
never got over the Par aide’s
brash request for arid. surprise
that Cohan’s “screen credits” were
nil.)

Yonkers Preem Off

When Handy was removed from
his Yonkers (N. Y.) home to Man-
j hattan’s Sydenham Hospital, his
wife felt that, regardless of events,
the distinguished American song-
smith would like the diriner and
press previewLat Brandt’s Yonkers,
scheduled for tonight (Wed), to
go through regardless. After being
on, it is now off-again, but Par
will go through with the scheduled
"World premiere” in April 10. at
the Fox, St. Louis.

Radio, and television, the form¬
er particularly indebted to Handy,
who within the aural sphere was
the especial .pride of the disk jock¬
ey fraternity, were quick to latch
on to ttie postmortems. Aside from
the alert, nostalgic news stanzas,,
there were a couple of vivid seg¬
ments. On Saturday (29): NBC’s
“Monitor” Tieprised an interview it
made with the composer, which
may have been the last for such
purposes; night before, Ed Murrow
on his CBS-TV “Person to Person”
chatting with gospel singer Mahalia :
Jackson, broke into a memory bit
bn Handy, with Miss Jackson join-
ingin, and remarked that the' show
was proud to have had the defter
as One of his guests. That was in
June, 1955.

DRIVE-IN SUES 20TH-FOX

Also Names Interstate Circuit For
Low Release Status

Houston, April . 1.

Mitchmore^Neves Amus. Co., op¬
erators of the Market Street Drive-
In Theatre here, has filed a $17,-
106 antitrust suit against 20th Cen¬
tury-Fox, alleging that the distrib¬
utor and Interstate Theatre Circuit,
have refused the drive-in all but
third, and later, run films.

Its competitors' unfairly obtain
first arid suburban run status.

Wednesday, April 2, 1958

UfisstEFr

SACK BOSTON

SHOWCASES JSrSSrnS^* /

* WINNER 7 ACADEMY AWARDS

4 1957 “BRIDGE ON THE
9 = RIVER KWAI”

I

AWARD

WINNER

NOW PLAYING & GARY * 15th WEEK!

CONGRATULATIONS TO COLUMBIA PICTURES AND MR. ABE MONTAGUE

1956

ACADEMY

"AROUND THE
WORLD IN 80 DAYS”

AWARD

WINNER

NOW PLAYING & SAXON
50th WEEK/

Thealr*

CONGRATULATIONS TO MIKE TODD, JR. and BILL HEINEMAN

OUR COMING ATTRACTIONS

SAXON

New England Premiere—April B

“SOUTH

PACIFIC”

GARY

New England Premiere

CONGRATULATIONS

To MR. GEORGE SKOURAS
Magna Film Corp.

WESTERN UNION

“THE YOUNG
LIONS”

BEACON HILL

CONGRATULATIONS BEN SACK
YOU ARE FIRST INDEPENDENT
EXHIBITOR TO SHOW TWO

CONGRATULATIONS

To MR. AlEX HARRISON
20th C.ntury-Fex

WORLD PREMIERE
Wednesday, April 16th

SUCCESSIVE ACADEMY

CAPRI

“The

GODDESS”

AWARD PICTURES. YOU HAVE
REVITALIZED THE BOSTON
THEATRICAL SCENE.

WORLD PREMIERE
Saturday, April 5th

Boston Treasurers Union

“STAGE

STRUCK”

CONGRATULATIONS

To PADDY CHAYEFSKY and Columbia Pictures

CONGRATULATIONS

Buena Vista Dist. Corp.

24 ; WCTUWM j . _ f^RIETT Wednesday, April 2, 1958

Having experienced one of the-f-

jriost disastrous winter periods in
years, the nation’s drive-in the¬
atres are hopeful of a business
turnabout with the opening of the
official outdoor theatre season*
Ozoriers particularly those in the
east and midwest that remained
open during the cold months, suf¬
fered an 18% to 25% drop in
trade. Despite the provision of in-
car, heaters for the. customers, the
frequency of the snow storms had
a damaging effect on business.
Even southern and southwestern
ntnations, which, operate all-year
round, experienced a downbeat
because of cold spells.

Between now arid the end Of
April, the majority of the nation’s
5,000 odd drive-iris will open, for
the spring arid summer, season.
For the past few months, the ozom
er^operators have been busy spruc¬
ing, up their properties irt anticipa¬
tion of the public’s clamor for al
fresco film viewing. The winter
operators, bogged down by. the Oct.
I; to March 1 doldrums, are look¬
ing forward to the warm, weather
so. that they can recover their
losses. All that the outdoor, the¬
atre men ask for is a break in the
weather, particularly in the early
part of April so that they can huild
up the impetus Avhich is essential
for drive-in trade.

! CUT'PARADISE' SHQW5

After Easter I0-A-Week Down To

. j ' " ’ ..Five

Dallas, April 1!

Ijlelba Theatre will launch a new
policy of five shows a . week, start¬
ing; the week after Easter, for the
current Cinerama Lowell Thomas-
produced adventure, ’‘‘Search for
Paradise.’’ Present schedule of TO
shdws . weekly Will be followed
through Easter Sunday, April 6. .

Then the theatre will be closed
each week from Moriday through
Thursday. The new schedule calls
fori shows each Friday and Satur¬
day nights at 8:30 p.m. matinee for
Saturday and Sunday at 2 p.m. and
Sunday evenings at 7:30 p m.

No definite plans, have been
made a^ to bow long the reduced
show policy will be followed. The
box office will be open each day as
usijal to accept reservations at all
times for the weekend showings. .

Fewer & Better

Drive-ins which in the past have
been able to buck the general
downtrend in film business are now
essentially in the same position
as conventional theatres. With
more and more. ozoners springing
up each year and with certain
territories practically saturated!
the ozoner operators have noticed
that attendance is decreasing. As
a whole, it's estimated, that drive-
in attendance is down 3 to 5%. The
tax relief recently enjoyed being
Wiped/out by the high eost of pic¬
tures and increasing operational ex¬
penses.

Although Several new drive-ins
will be opened this year, the con¬
struction pace of a few' years ago
has been materially slowed down!.
Some observers believe that the
peak in drive-in building has been
reached.- especially in areas-sur¬
rounding large cities. Point is
made that there are just so many
good locations and the majority of
them have been taken by now.
There’s still some room for drive-
ins in rural areas, but nobody ex¬
pects a i edition of the hectic,
construction program of four and
five years ago.

Especially encouraging to the
drive-iri operators is the heavy
backlog of top product that will be
available to their situations, Every¬
thing looks promising for a good
season.. However, the success or
failure of the new season depends
on an lineontrolahle element—the
weather.

Arch Boardman's Prize

Dallas, April 1.

Arch Boardman, booker for the
Bronco Drive-In Theatre, El Paso*
won first prize, a $100 bond in the
exhibitor prizes in the American-
International Pictures 13 week
playdate drive Prizes were award¬
ed here in the Offices of Empire
Pictures exchange which won first
place in the Jim Nicholoson third
anniversary' drive.

Other prizes were won by Roger
Scott, booker for Frontier Thea¬
tres, second place, a $75 bond;
George Sorenson, Rowley United
Theatres, a $50 bond, and Roy E.
Nelson, Ritz Theatre, Linden, Tex.,
« $25 bond.

New York Theatre

I—RADIO CITY MUSIC HALL-

RockofelTer Canlar • Cl 6-4CI00

DANNY KAYE'
l»“MERRY ANDREW**
co-starring PIER ANGELI

uecutm • Marumi • mai cute

In ClnamaScopa and METROCOLOR
An M-G-M PIcfMf*

end IB RISK I4U1 OUT Eum sna an

.I 1 *'! CcisipUtril ALL- still l ;il;licity pttotus for
HECHT-HILL-LAMCASTERS,

"BON SILENT-RUN DEEP."

■ Per' 1: U;Kliials who "tvaqt tlie same quality
Vl:t I«* I'll'tou. -.rriiiv Call •

GRAPHICS ARTS PHOTO SERVICE

Hand Palled-Photo Prints
141 W. 42nd St* New York, WI 7-9107

The public will respond in great
numbers to good motion picture
entertainment; fewer but . better
theatres are called for.

This, was stated by Leonard H.
Gritdenson, president of American
Broadcasting-Paramount Theatres,
in the corporations annual report
to . stockholders this. week. The
public has become greatly selective
and the accent in production is on
quality. In the light, of this situa¬
tion it’s a must that. theatres pro¬
vide the maximum in comfort and
convenience.

AB-PT; said the report, is pur¬
suing. this objective and at . the
saihe' time will continue to drop
filih houses which operate on a
marginal or uneconomic basis. Cir¬
cuit at the end of 1957 comprised
537 theatres, 276 of them owned
in fee and 261 held on lease.

Theatre business during the first
nine months of 1957 compared
favorably with the corresponding
period of 1956, Goldenson report-,
ed.; but declined. during the fourth
quarter of last year because of. the
Asian flu epidemic plus the lack of
bokoffice pictures. On the upbeat
sidle were the good business results
which began in January with a
number Of pictures.

Chief exec, commenting on the
company's film making subsidiary,
sa£d that as experience is gained
pictures with greater . production
and star values will be considered.
This Unit was formed late in 1956
and has been turning out mainly
exploitation-type features on small
budgets.

As for the broadcasting end,
Gdldenson told investors that with
the start of the 1957-58 season last
fail ABC showed “fine improve¬
ment.” attaining the largest per¬
centage increase in gross time bill¬
ings of all networks! As a result
of [ better network programming
arid stronger local and public serv¬
ice shows. the owned-and-operated
tv {stations have been scoring “fine
progress arid improved profits,”

Network radio was adversely hit
by! the changing listening habits
with the emphasis on local pro¬
gramming, and efforts have: been
m^ide to overcome the trend with
changes in the operation, includ¬
ing a full schedule of information
programs and hourly newscasts go-
in^ to all. sections of the Country.

{AB-PT’s. gross hit a new high of
$2jl5,877.00Q in 1957, coriipared
w:Jth $206,916,000 the year before.
However the net profit fell from
$81,477,000, or $1.96 per share, in
19S56 to $4,894,000, or $1.10 per
share, in 1957.

:At the. end of 1957, company had
working caiptal of $45,848,000, and
a {net worth of $83,718,000. Net
fijfed assets were carried at $69,-
91?7,000 and long term debt at $52,-
209,000.

REDSTONE OF BOSTON
BUYS PHItLY OZONER

Philadelphia, April 1.

Redstone Drive-in Theatres Co.
of Boston has acquired the . 1,400-
car South . City Drive-iri. Theatre
from a cprporaticiri headed by
Charles Goldfine. Completed in
1951, the ozoner is adjacent, to
PKilly’s Municipal Stadium.

: Redstone outfit, which also oper¬
ates the Tacony-Palmyra Bridge
Drive-in Theatre in North Phiily,
plans extensive rCfurbishments for
the South City outdoorer. Purchase
was consummated through Berk &
Krumgold, theatre brokers. Price
was undisclosed.

Fate Awaits Many

By LES REES

Minneapolis, April 1.

Even the .non-riiarginal top sub-
sequent-run and small-toWn thea¬
tres likely to survive mounting ex¬
hibition handicaps face the. pros¬
pect of operating on a part-time
basis, . probably frequently on
weekends only.

This is the. opinion of William
Volk two of whose co-owned iocal
neighborhood . . theatres, the Ter¬
race and Riverview, are considered
among, the finest and still most
profitable anywhere. .

. It’s because, even houses like the
Terrace arid Riverview seldom are
able to- hold a big picture for
more than a week and, for the
most part, require two changes
every seven days, and the trend
of Hollywood production is in the
direction of. fewer but bigger pic¬
tures—a trend that Volk believes
will gain momentum.

This means ; that there will be
fewer and fewer, “suitable” pic¬
tures available for the de luxe
small-town and subsequent-run
houses until the stage is reached
where they’ll, not have enough
product to operate the year around*
as- at present, he points out.

Like-, many others in the indus¬
try*, Volk foresees the not too far
time when the ordinary program
picture will bow out entirely or
almost so, but ’ under any circum¬
stances such high-class theatres as
his Terrace and Riverview would
suffer prestigewise by presenting
much of such fare and could not
do so without monetary , loss, he
says. ■ " ..

“It’s gradually resolving itself
into a policy of our only playing
those pictures that have proved
their boxoffice value during their
first-runs or that ' might have
grossed disappointingly downtown,
but which wfe\ believe we could
make to click in our. particular
neighborhoods," says Volk.

Paradoxically, Volk, points out,
the local clearance setup operates
to curtail the runs of such pictures
as “Sayonara” and “Peyton Place,”
for example, to a single week in
the uptown theatres in the earliest
clearance slot, 28 days* even though
grosses warranted a longer rim.

That’s because seven days later
—in 35 days—-these pictures be- ^
come available for another group
of theatres that could show them
at a lower admission, hut even if
they charged the same there’d be
too many outlying theatres playing
the same attraction day and; date,
he explains.

Scarsdale Gets Arter

Robert Furman and Meyer Ack¬
erman have taken, over the Plaza
Theatre in Scarsdale, N. Y., on a
longterm lease arid will operate it
as an art house. Theatre seats
1 , 200 . ....

Artie will be airconditioned arid
completely renovated. Berk arid
Krumgold negotiated the deal. Fur¬
man and Ackerman operate a num¬
ber of art situations in and around
New York. '

[To Loew’s State, Timet Square]

Officials of Loew’s State Theatre on Broadway, lone Main Stern
house to carry the Ray Robinson-Carmen Basilio fight telecast last
week, are still wondering what it was about the attraction that
drew so many phonies arid attempted gate crashers. Individuals
armed with alleged press cards, police cards and all sorts of mys¬
terious Identification cards tried unsuccessfully to get into the
SRO house. .

On numerous occasions theatre officials were called out by the
doorman to confront people who sought professional courtesy be¬
cause they were ex-fighters, European actors, newspapermen or a
friend of a friend.

The State,was sold out at 8 p.m. although the telecast did not
start until 11 p.m. Crowds surged around the theatre attempting
to buy tickets at scalpers’ prices. The audience in the theatre was;
for the most party well behaved. They reacted as if they were at
the actual event. They cheered, applauded, . booed arid laughed.
The remarks of Bill Corum, N.Y. Journal American sports column¬
ist who did the. commentary, frequently resulted in bursts of laugh¬
ter. Corum insisted on calling Basilio “Tony Zale.” Corurri intro¬
duced Jim Norris, president Of the International Boxing Club, who
. thanked Teleprompter and its president Irving Kahn for the man-
! ner in which it handled the telecast. However, Norris referred to
Kahn as “Irving Cohen.”

Although the customers at the State entered the spirit of the
fight, they were far from satisfied with the quality of the picture.
The image was frequently black and it resembled a photo negative.
There were cries of “light, light” every time the image got dark-
. er."

There was sorne confusion as to whether or not one could or
could not smoke in the orchestra. The ushers, who appeared to
congregate in bunches, warned the spectators not to smoke. Then
an assistant manager came by and said it was okay. A few minutes
later an usher reappeared with a warding to douse the smoke. The
theatre was overrun with firemen.

One thing was certain. It was a fight crowd and not a film crowd
that jammed the theatre. ■ ' •

'SO. PACIFIC' AT $25

Boys Town of Italy Benefit Set
Up For Dallas

Dallas, April. 1.

“South Pacific” opens at the
Wynnewood here April 16, after
conversion of the house for the
American Optical gear. Top will be
$25 for the benefit of Boys Town
of Italy, pet charity of Mrs. Spyros
Skouras.

Mitzi Gaynor and Juanita Hall
from the picture will be present
for the opening. And for further
decoration; Joe. DiMaggio and
Rocky Mjarciano.

Berger’s Plenty
Of Notin'From
D. of J. Re TOCs’

Minneapolis, April 1.

Admitting defeat finally, circuit
owner. Bennie . Berger says, the
Dept, of Justice in effect has re¬
jected his request that it compel
Paramount to sell “The Ten Com¬
mandments” to his Fergiis Falls,
Minn., theatre on "a fair and equi¬
table basis” and “is permitting the
distributor to flaunt fair dealing.”

Accordingly, says Berger, after
being advised by Paramount that
the DeMille smash would cost him
80c for every ticket sold by his
Fergus Falls theatre, he’s passing
up the picture.

“The Dept, of Justice is satis¬
fied with the Paramount deal de¬
spite the fact that it actually
amounts to dictating the admission
price and therefore is illegal,”
charges Berger. “We’ll explain to
the Fergus Falls people who have
been demanding the picture why
we’re unable to show it.”

Charging ‘‘illegal action” arid
“discrimination” against Para¬
mount, Berger appealed to the D;
of 5. to force it to sell “Command¬
ments” to the Fergus Falls thea¬
tre without “dictation” as to the
adriiission price that would be
charged or, in lieu of that, giving
a $2,750 guarantee “which was
impossible, just as the 80c per ad¬
mission is,”

After he had accepted the Para¬
mount “Commandments” percent¬
age deal for Fergus Falls, Berger
claims, he was requested to specify
the advanced admission he would
charge and when, he refused to do
so he was told he only could have
the picture for the guarantee.

Inasmuch as no other ‘‘Com¬
mandments” deal in thi? territory
called for a guarantee Berger
charged/ this was ‘discriminatory.”
He also claimed that the demand
he state in advance the advanced
admission was “tantamount to dic¬
tating It.” The D. of J., however,
apparently is satisfied that Para¬
mount is acting Within its rights,
Berger now concedes. ,

Minneapolis, April 1.

Important fight pictures, those of .
the Rbbinson-Basilio bout, for the
fifst time here are havirig their in¬
itial local showing at uptown sub¬
sequent-run houses instead of in a
downtown firstrun.

They were sold by distributor
United Artists through negotiation
to the Volk brothers for their four
local neighborhood houses where
they’re currently showing them
“exclusively” day and date as an
added attraction. In St. Paul
they’ve gone to the independent
downtown firstrun Strand.

Bennie Berger had the first Rob-
inson-Basilio fight pictures at his
downtown firstrun Gopher here.

Last week’s fight telecast drew
capacity business, at the local 4,100-
seat Radio City and 2,300-seat St. /
Paul Paramount at $5.50 top.

Harling’s Latest Blast
At AU Taj’Feeds

Hot Springs, Ark., April 1.
x Philip F. Harling, chairman of
Theatre Owners of America’s toll-
tv committee, renewed his cam¬
paign for exhibitor unity 1 in com¬
batting all forms of toll-tv, th«
cable variety as well as the broad¬
cast type. In an address before
the Independent Theatre Owners
of Arkansas here yesterday (Mon.),
he once again urged Allied States
Assn., to pick up the fight against
cable-tv.

Allied, t although it has supported
the drive against broadcast pay-tv,
has so far remained silent in com¬
batting cable-tv. It’s believed that
some Allied toppers are opposed
to taking a position against the
wire system. However, Allied so
far has not come out with an ex¬
planation.

Harling recommended an imme¬
diate letter campaign to Congress
to secure passage of any of the 17
bills now pending which would bar
the use of the airwaves for pay-tv.
He warned that the toll-tv propo¬
nents would. continue their efforts
to secure authorization from the
Federal Communications' Commis¬
sion for use of the airwaves as the
most economical way of transmit¬
ting their programs, and that fail¬
ing to secure FCG approval they
would concentrate on localized ca¬
ble-tv franchises.

Frank Montgomery j s new man¬
ager of East 70 Drive-In Theatre
near Burlington, N. C., succeeds
Floyd ~Gainous, who has left to
assume managership of a theatre
in High Point.

Wednesday, April 2, 1958

Yen Lowdown on Toll Bout

.n. ^ c £ r< L c . ar< ^ on ^©*7 detail of the closed-circuit theatrecast of
the Robmson-Basilio fight of last Tues. (25) is much in demand
by. proponents of tollvislon. The; angle is the obvious one, they
wanting to be in the know on the economics of such a special
event for a pay-as-you-see audience.

Particularly intriguing to the home toll advocates is the number
of individuals willing to shell put the top coin for a boxing matclf;
such as at the Loew’s State Theatre* New York* where the top
P^ce w as $7.50, plus the extent to which residents of : small towns
will buy” such programming.

Community response perhaps is the most immediate concern
for an outfit such as the ParamOunt-controlled International Tele-
ineter, which is now veering toward an operation, at least at the
start, on a limited-size-area basis, where the overhead would not
be prohibitive.

•1 <1

\>

son TV Boxing Fans

Boston, April 2.

Some 10,000 fight fans paid
$40,000 to see the theatre-tv fight
of Robinson-Basilio here at the
State, Orpheum and Pilgrim and
at the Seville in East Boston. 1 The
price was $3.50 a ticket at the
State pnd Orpheum, . $4*40 re¬
served at the Pilgrim. $3.50 rush;
and $4' and $3.30 in E. Boston.

All four houses were sold out.
The Pilgrim Theatre screen went
black in the 15th round and fans
: ... booed and yelled. Harold Kaese,
sports writer of the Boston Globe,
said- “The picture I saw at Loew’s
Orpheum was more fuzzy than a
picture on a home screen, but it
was good enough—much better
than, a seat in a distant row. Every¬
one got his money’s worth.”

Event primed predictions from
. fight promoters that with pay-see
in homes, a fight like the Robin¬
son-Basilio go could make $40 mil¬
lion.

Sam Silverman, Boston pugilis¬
tic promoter, predicted that fights
have a rosy future at parlor box-
.. office. “Seven or eight years from
now, when there ? s pdV tv in the
homes, a fight like that will make
$40 million,” he said. “Each fight¬
er will make $12,000,000. It’s the
coming thing.”

Kaese had this to say of Bill
Coruin's work: "If some of Bill
Corum’s, inanities were irritating,
others were unintentionally amus¬
ing, ('It’s pretty rough in there,
boys’)”.

At Loew’s. State and Orpheum,
the pictures were pulled for. the
night. At the Pilgrim and the Se-
c Ville^pictures were shown preced¬
ing the fight. Technical reception
was excellent, James Tibbetts, mgr.
-Loew’s Orpheum, reported.

The fight fans whooped and hol¬
lered, shouted arid screamed and
carried on as if they were at the
real thing. All seem pleased with
the fare offered.

Basilio Fans Crowd Atlanta
Atlanta, April 1.

Loew’s Grand Theatre filled up
Its 2,040 seats and racked up $6,200
for the Carmen Basilio-Sugar Ray
Robinson championship bout via
theatre television. Fight went on
at 11 p.m. It was a Basilio (i.e. the
white man) crowd, so they had lit¬
tle to cheer about after Robinson
closed the champ’s eye in fifth
round. Seats in loges cost $5, rest
went fOr $3.50. v .

Both newspapers (p.m. Journal
and am. Constitution) covered
•crap with reporters at Grand;

Theatre came off as planned, al¬
though management arid tech¬
nicians, had a shaky 36-hours be¬
fore getting the equipment in
Shape. . It looked. at One time as
if the equipment would not come
through, and a portable substitute
Unit was rushed in. Shortly be¬
fore doors were opened to the fight
crowd, the gadget came around
and served without faltering.

Turn out of more than 2,200 bet¬
tered that for the previous tele-1
cast by about 20^, and the gross
at $3.85 per head was Consequent¬
ly better at $7,400. That’S consid¬
ered good here, .although the the¬
atre can take care of 3,500.

. Concensus appeared to be that
technically the previous fight (via
TNT) was a. better job, as this one
(Teleprompter) showed -seme shad-
ing of the screen down the left
side- throughout. Nevertheless; it
again proved to be a choice way
in which to watch a championship
bout, as fans readily agreed.

Crowd began gathering at' 8 p.m,
and was, indeed, restless at fight
time. They indicated general ap¬
proval of the decision to Robinson.

Standing Room in Denver
Denver,. April 1.

-With Paramount Theatre here
sold out to standing room only, ar¬
rangements were made also to
show televised Basilio-Robinson
fight at neighborhood Tower.

Adding 2,200 seats, at Paramount
and 1,000 at Tower plus standing
room to lirnti allowed by police,
gross per fight here runs well over

$10,000:

Btg Puller in Detroit

Detroit, April: I.

Four Detroit theatres having a
combined capacity of 12,460 seats
filled nearly everyone of them With
boxing fans for the Sugar Bay
Robinson - Carmen Basilio big
screen: tv. fight pix Tuesday (25)
for a total gross of about $42,500.
•j Picture quality here Was excel¬
lent generally. Only difficulty , re¬
ported occurred at the Michigan
where the feed broke during the
fifth and sixth rounds. Trouble
was quickly corrected arid the fans
lost little of the action.

Houses, their seating capacities
and grosses were: Michigan,: 4,100,
$14,350; Hollywood, 3,400, $11,200;
Palms, 2,961, $10,450, and Eastown,
2,0Q0, $6,600. Prices were scaled
up to $3.85 at the Michigan and
Palms, to $3.65 at the other two
houses.

Corurii Hooted in Omaha

Omaha, April 1.

. A turnout of 2;400 paid $5,800
to watch the Sugar Ray Robinson-
Carmen Basilio title bout last
Tuesday (25) at the 2,980-seat Or¬
pheum, which is about 500 more
than the average crowd for a
closed-circuit tv scrap at the house.
Scale was $4.40 for reserves and
$3 for general admish.

Technical reception was excel¬
lent and crowd comment was gen¬
erally “best I’ve ever seen.” How¬
ever, the fans hooted commentator
Bill Coruiri frequently.

Two fights occurred prior to th%
tv proceedings, but Manager Don
Shane and local gendarmes inter¬
vened before mariy blows landed.
The verdict favoring Robinson was
accepted calmly^-except for a
razzberry reaction to Referee
Frank Sikora’s card, Which gave
the edge to Basilio.

Technical Sweats In K. C.

Kansas City, April 1,
Big screen telecast of the Rob-
insori-Basilio fight at the Midland

2 Balto Houses: $12,500

. Baltimore, April 1..

Boxoffice results of Robinson-
Basilio fight were as follows: .
Stanley (about 44 full)!; . $8,500

Century (about full).. 4,000

Total ,. V..:.. $12,500

. Technical reception was gen¬
erally described as "very good.”

Scaled to $4.40 in Dallas
Dallas, April 1.

Local promoter Ralph. Smith had
a paid b o. of “about $10,000” from
2,750 fight fans at. State Fair Music
Hall Tuesday (25), only local closed
circuit outlet for the middleweight
championship bout between Car¬
men Basilio and Ray. Robinson.

Siriith scaled his prices to $4.40
top, but added three live bouts to
the program.

Minneapolis Near-Capacity
: Minneapolis, April l.<

At $5.50 top the Robinson-Ba¬
silio fight telecast pulled virtual
•capacity at both the 4,100-seat Ra¬
dio City here and the 2,300-seat

f'fikiETf

TOLLVISION

23

St, Paul Paramount, grossing $14,-
000 at the former and $8,000 at the
latter. Telecast came through well
and audiences Waxed, enthusiastic
throughout. Take set a new . high
record for any similar attraction at
Radio City which has carried ail
closed circuit bouts.

Grosses for the first Robinson-
Basilio fight telecast in the Twin
Cities were $10,000 and $6,000 for
Radio City and the Paramount, re¬
spectively.

Negro House Does $5,500

Washington, April 1.

Robinson Basilio championship
bout packed three houses to ca¬
pacity. Loew’s. Capitol and RKO
Keith’k reported s.r.o., with house
scaled at $3.50 and $4. The 3,434
seat Capitol chalked up a massive
$14,000 for . the televised fights,
and Keith’s, though it would not.
report exact figure, could have
grossed about $7,000 at capacity. ;

Lincoln, 1,400-seat, house ih the
District Theatre chain of Negro
nabes, did a capacity $5,500 at sin¬
gle scale of $3.50.

location house, that was consid¬
ered okay aridi much better than it
did for first scrap between-.these
two. ; ■

Prices ranged from $3.50, includ¬
ing taxes, to $5 in the loges. At¬
traction was slow catching on and
in most cases where they did ca¬
pacity, it wasn’t until the day of
the championship battle that the
racks. were emptied.

Good Score For Stanley ;

Philadelphia* April 1.

Approximately 8,800 ' Philadel¬
phians viewed the Robinson-Basilio
champioriship fight telecast in
three Stanley Warner film houses.
The Stariley (2,90'0) played to
standees. The 4,300-seat Mastbaum,
and the 1,800-seat Broadway Were
both about 100 below capacity.

In two other. SW theatres-—Stari-
ley (Gamden, N. J.) and Stanley
(Chester, Pa.) close to 4,000 more
patrons watched the. bout.

2,500 at $3.50
Des Moines, April 1. .

There were 2,500 fans, at the
Basilio-Robinson bout ih closed-
circuit television at KRNT Theatre
here. All tickets were reserved
at $3.50 and technical reception
was excellent for the entire show-
irig.

Gross presumably around $8,700.

Downtowners: Sell Out

. Pittsburgh, April 1.'

Three downtown theatres, Har¬
ris, Pehn and Stanley, representing
a total of 9,200 seats, went clean
for the Robinson-Basilio telecast,
but Enright in East Liberty dis¬
trict had around 700 tickets out of
3,200 left at fight time. For out of

Big Draw in Northern Cal.

San Francisco, April 1.

Ray Robinson-Carmen Basilio
fight last Tuesday (25) night
grossed $145,000 in 18 Northern
Californian and Reno. Nev.,’ the¬
atres arid auditoriums. Total at¬
tendance was 52,155, With scale
varying from $4 top in some of
the bigger Frisco Bay Area audi¬
toriums to $6.50 at downtown
Frisco’s 400-seat Telenews,.

Biggest single Northern Cali¬
fornia crowd gathered at the 16,-
000-seat Frisco Cow Palace, where
6,323 paid up to $5.50 to watch:
Robinson regain his middleweight
tile. Cow Palace gross was $25,000.

The tiny Frisco Telenews sold
out and. good crowds showed up at
the downtown Frisco Paramount
and Golden Gate. Telecast, ham
died, on a regional basis by John
Parsons’ Telenews Network, was
also piped into such Cities as Oak¬
land, Richmond, Sacramento, Mer¬
ced* San Jose, Berkeley, San Ra¬
fael, Reno* . .Nev..- arid several
Southern Oregon situations.

Hotsy in Cincy

Cincinnati, April 1.
Telecast of the Robinson-Basilio
scrap in the RKO Albee weathered,
late . hour recession handicaps to
hang up a hotsy $9,000 b.o. deci-
sinon. Scale was $4 to $4.60,
Empty spaces in bajeony of the
3,100rseat house .reflected unem¬
ployment among Cincy fight fans.

Apparent transmission trouble
before start of championship, bout
was the only technical blemish
and aroused no complaint.

Seattle Aud 67 Sf Full

Seattle, April 1.

. The Robinson-Basilio fight closer
circuited into the Civic Aude,
grossed $16,500, at $5 and $3.50
admish.

: About. 4,000 or 679r capacity,
saw the line feed, which Was pro¬
jected .onto four screens.

1938 Volume, ‘Television: A Struggle for Power/
Foresaw Whole Pattern of Convulsions

^Washington, April 1.

The fight over free versus pay
tv is a lot older than it seems. It
was predicted 20 years ago, at a
time when-there Was a small hand¬
ful of experimental video stations
and ariy television for the public
was still several years in the fu¬
ture.. .

At the same lime, the harm that
largescale entertainment televi-.
sion. Could do to the motion pic¬
ture industry was already recog¬
nized.

These things were told about in
a book, written in 1937 and pub¬
lished in 1938, by Joseph Borkin,
then an economist for the Dept
of Justice, .: and Frank Waldrop,
then mariagirig editor of the de¬
funct “Washington Times Herald.”
Borkin Is now an eepriomist, attor¬
ney and publicist, practicing: in
Washington while Waldrop is in
business.

In their book, “Television, a
Struggle for Power,” they raised
the question of whether tv would
follow the pattern of commercial
radio and be sponsored by adver¬
tisers, or whether it- would wind
up as a sort of utility—with the
audiences paying “fixed rates arid
tariffs comparable to the telephone
industry,’’

Television,”; they said back, in
those days, “is a. medium ..of. in-,
formation for the control, of which
a terrific struggle is being waged.
It is a medium, also, for acquiring
great profits both in money and in
power;”'

The solution, Borkin and Wal¬
drop figured, “ihight be solved
simply by changing service costs to
the consumer on a utility rate
basis.. . ...

“The proposal,” they explained,
“has been put. most concisely by
Robert Robins, executive secre¬
tary of the Society for the Pro¬
tection pf the Motion .Picture The¬
atre, an. organizatiori of indepemL
ent theatre owners, radio set
manufacturers, and other imperil¬
led interests.” ; Robins argued be¬
fore the FCC for a tv free of ad-:
vertisi ng, ; with the public paying
directly for its service.

This is in exact reverse of the
position today of film exhibitors.
Who fight against pay tv and for
■free ,tv.

In. the mid-1930’s, when motion
pictures were riding high and tv
was nothing but a gleam in the
eye of a few dreamers, Borkin
and Waldrop wrote: ;

The hulk of television programs j
will probably be in the form of j
motion. picture films . . . We have
tp ask What iricentives there will
be for .a customer to drive bis
car, run; or even walk to a movie
house. When his own living room
may: become a theatre; and we can
think of none that seems valid.”.

. That was the period when Will
Hays, president of the Motion Pic¬
ture. Producers arid Distributors
of America, hired . A. Mortimer
Prall to make a -survey lor the
film industry , on the possible im¬
pact of tv. They were worried,
even > then.

By HY BOLLINGER

That closed-circuit television,
fortified with a topnotch sports at¬
traction, can draw customers to
theatres and arenas was again
demonstrated last week. The Ray
Robinson-Carmen Basilio middle¬
weight championship fight, handled
by the Teleprompter Corp. for the
International Boxing Club, grossed
an estimated $1,400,000 in 174 loca¬
tions, with an available seating
capacity of about 500.000 in 146
cities.

. Sellout and near sellouts were
reported in the normally good fight
cities, but as a whole it’s figured
that the attraction drew approxi¬
mately 75°c< of capacity as com¬
pared with 57 °c for the previous
Robinson-Basilio encounter last
September. Theatre circuits which
booked the attraction expressed
satisfaction. with the results. The
S.RO in the big centers made up
for the spotty attendance in some
of the smaller communities and in
areas Where, either the recession
arid/or bad weather cut into the
take. Overall attendance was set
at 364.876 by Teleprompter. Take
and split received by the IBC is
regarded as a record for the me*
diurii.

The attraction did particularly
well in the New York .metropoli¬
tan area where the Loew’s and
RKO theatres reported sellouts or
virtual' capacity in all situations.
Loew’s sold out at the State on
Broadway, where tickets went for
$5 and $7:50, and at its theatres in
other parts of the city—Victoria,
National, Sheridan, Oriental and
Valencia—which charged $4 to $5.
RKO reported sellouts or virtual
capacity at its N. Y. situations.

The RKO 86th St. was com¬
pletely sold out before fight 1 "
time and when the sale ap¬
peared slow at the RKO Madi-
’ son in Brooklyn, RKO offered
250 Madison seats for sale at
the; 86th St. Theatre. These
tickets were immediately gob- :
bled up and the fight fans
trekked to Brooklyn to see the
telecast. “

Sellouts or near sellouts Were re¬
ported in such cities as Boston.
New Orleans, Toronto. L. A. and
Denver. One of the soft spots was .
Richmond, Va., where only 30^ of
Capacity was sold. Kansas City
sold only 549r while Washing-,
ton. and Atlanta went for 95 r o. Buf¬
falo, Philadelphia and Pittsburgh
909c, Cleve’and 809c, New Haven
859 c, St. Louis 759c. Sellout
crowds in seven theatres in Los
Angeles, contributed a total take
of $69,500, Theatres in San Fran¬
cisco sold out. too, although faced
with; competition from the Cow
Palace where live houts were
staged prior to the telecast.

In addition to the Cow Palace,
local fight promoters who were
given the rights to the telecast in
certain territories, staged prelimi¬
nary bouts in arenas in Rochester,
Syracuse, Louisville and Houston.
According to Irving Kahn, presi¬
dent of Teleprompter. the results
in theatres showed that theatres
and arenas can operate side by
side in the presentation of fight
telecasts.

Iq a breakdown of the overall
gross of 81,400,000 which w *s solit....
50-50 With exhibitors, its figured
that the IBC. which was guaranteed
a minimum of $275,000. received a
total of about $330,000. Tele-
Prompter,: it’s estimated, emerged
With , a profit of about $250 000 to
$300,000. . Ned Irish, exec v.o. of '
the IBC. said it was the best gate
yet for a clbsed-tv fi-dif, with the
IBC getting $60,000 to 870.000 more
than for. the previous Robinson-
Basilio bout.

For the most part, viewers
watching the telecast in theatres*
arid arenas reacted as if they were
watching a live bout. Ilowey.er,’
there was sorne annoyance about ,
the quality of the picture . Sports
writers Who witnessed the bout in
theatres commented on the dark¬
ness of the picture. At Loew’s
State in N. Y., there were frequent
cries of “more I ght” from the
audience.

Teleprompter had equipment:
breakdowns in Grand Rapids,
Mich..- Orlando, Fla., and Norfo’k,

Va. Money had to be refunded at
all three situations. Loew’s Thea¬
tres, which d'd sock business at
most of its conventional houses,
drew less than f00 cars at its 1.400-
car drive-in at'Key-port. N. .J,

i.-

26 WAPlO-TEUiVISlOX ^ PTBUETt

Wednesday, April 2, 1958

closures definitely influencing its
deliberation^..the Senate Interstate
Commerce Committee last week
ga’.e John SI Cross an intensive
examination on his nomination to
he a member of the FederaL Com¬
munications Commission; "ross.
v, i.o is assistant chief of th- State
Department Division of Telecom-"
inunication^. v\as named to fill the
1 )<•:!.ocratic vacancy left by the.
re- I'inat'oti of Richard A. Mack. '

Seii, <icnr^t* Smathers. tD-Fla.V
v.ho eonducted most of the interro¬
gation. referred to “what hap-
puiid” on the' other side of 1 the
Capitol during his questioning of
Cn»^. Smathers had endorsed
Mack's appointment, to the Com-
mi"'ion.

Along with qther members of
the 'Committee.- Smathers was con¬
cerned. with possible pressures
v. Inch might* be exerted against
Cross, by the Executive Branch of
the government. Cross gave as¬
surance that he would let nobody,
in the Executive or Legislative
branch, influence his decisions:

“You do not believe,” asked
Smathers, “that you owe anything
to the Executive Branch because
they have sent your nomination to
this Committee?”

“No.” replied Cross, “not from
a special favor standpoint, not at
all.”

Did Cross “recognize that the
FCC has been created as the. crea¬
ture of the Congress?”

He did.

Q. “Do you think this Commit¬
tee would be justified in talking
to the members of the Commission
on matters of policy?”

A. “Yes, sir, I think as an arm
of Congress that the Commission
would welcome any advice on
policy matters from the Congress.”

The questioning then turned to
educational tv. Cross said ; he
favored it hut would not want to
commit himself, without the facts
before him, on whether specific
channels should Continue to be re¬
served.

Q. Would you lend your able as¬
sistance to the activation of these
educational channels?” *

A. “In any way that I could
properly do so.”

Asked whether he had any views
(Continued on page 52)

Lever to CBS on

Lever Bros, this week threw
some of its nighttime, television
billings for next season CBS’ way
with the purchase of alternate-
week sponsorship pf “Schlitz Play¬
house?’

Starting in the fall it’ll be
“Schlitz Playhouse” one Friday
night, “Lux Playhouse” the next
(Lever won’t use the old “Lux Vi¬
deo Theatre” title*. Series of. dra¬
matic films will continue to be
produced by MCA’s Revue Produc-
tions.

Deal marks Lever’s first CBS
nighttime buy for the fall, after
first having firmed up full sponsor¬
ship of Groucho Marx and half
sponsorship of “ Price Is Right”
for the fall on NBC-TV. Curiously
enough, however, the buy is. very
similar to one Lever made this
season on CBS-TV in that it posed
a product conflict that was amica¬
bly settled.

This season. Lever’s buy of the
ill-fated Eve Arden show placed
it immediately adjacent on an al¬
ternate-week basis to Procter &
Gamble on the Phil Silvers show.
Lever and P&G worked out a
preeedcntal agreement which main¬
tained the status quo. Now, “Lux
Playhouse,” Fridays at 9:30, Will
he directly in front of “The Line¬
up,” sponsored on the skip-week
by P&G at 10. Again, the two soap
companies have worked; out an
agreement on commercial place¬
ment and product use that cleared
the way for the deal. .

Schlitz, which has been in the
Friday at 9:30 for ^several years as
full sponsor, informed CBS earlier
this season it wanted relief. So J.
Walter Thompson, the Schlitz
agency, came up with Lever, an¬
other of its clients, to fill the gap
itself.

Jill Windfall

A! Schwartz and Snag Wer •
ris wc?re a gagmen team on
radio programs. . Schwartz.was
visiting Werris on the Coast to
look in on the latter’s wife
who was ill, and “incidentally”
to knock their heads together
on a tiv package. Werris. no¬
ticed that his wife, to. while
away the -time w hile recuperat¬
ing. was. tracing dots to com¬
plete pictures of celebrities in
a book, game remembered from
childhood. : :

That’s how “Dotto,” the
high-rqted. CBS-TVdaytimer,
was.hatched.

Comir. Lee Retort:
1 Resent Feeling
I Can Be Bought’

Washington, ApHl 1.
Federal Communications Com¬
missioner Robert E? Lee told the
House Subcommittee on Legislar
tive Oversight yesterday (Mon:)
that no one, inside or outside the
government, attempted to . influ¬
ence his Vote in Channel 10 Miami
case. L(ie was one of the majority
of four jcommissioners who voted
for National Airlines,

Questioned about various phone
calls he made to Charles W. Stead¬
man, a “Cleveland lawyer, around
time the' decision was issued, Lee
said this was just a coincidence.
He said: he never discussed a ty
case with Steadman and that the
calls wej*e “personal.” Steadman
had been mentioned during probe
as a “contact man” In Channel 10
fight.

Lee said former Commissioner
Richard A. Mack “made no secret
of his concern about the Miami
case in Commission meeting. . But
I do not recall he ever said he was
over the barrel in that case. He
seemed to hope that the Commis¬
sion wou.ld make a unanimous deci¬
sion and he didn’t seem to care who
got it.” :

j Questioned regarding payment
of about' $350 by the broadcast in¬
dustry ffir his hotel bills in connec¬
tion with official trips, he said he
did not; feel this in any way in¬
fluenced’ his decisions. Because
of inadequacy Of government per
diem, h/; said, he took a loss of
over $330 on travel expenses dur¬
ing last {two years.

His attendance at industry func¬
tions, he| said, are important to his
work on the commission. “I re¬
sent the .feeling I could be bought,”
he observed. .

It would set back each commis¬
sioner $150 if the NAB doesn’t pay
the hotel tab at the L‘.A. conven¬
tion this month, he said.

BENNY, CBS ASK COURT
RECONSIDER ‘GASLIGHT’

i Washington, April L
Attorneys for Jack Benny, and
CBS today (Tues.) petitioned the
Supreme Court to reconsider its
recent decision upholding a lower
court injunction against the web’s
filmed parody on the Metro film
“Gaslight,” for use on tv under the
title of “Aiitolight.”

Establishing a precedent by
covering parody and burlesque un¬
der the Copyright law, the case
was decided by a four-to-four vote,
with Justice William. O. Douglas
npt participating.

U. S. Steel Renews

U. S. Steel has renewed its CBS-
TV "U.S. Steel Hour” for next sea¬
son. Programs will continue to be.
produced by the Theatre Guild
on Wednesday at 10 over a 135
station lineup.

With j Armstrong Cork already
having indicated its “Armstrong
Circle Theatre” will be back, the
CBS-TV Wednesday 10 to 11 period
continues status quo. next season,
with the two shows alternating in
the period.

To Serve on FCC These Days You

With recent Congressional dis

FTATATEETA

To Be Introduced. By
JIMMY NELSON
On the “JIMMY DEAN SHOW”
CBS-TV, Saturday, • April. 2.6.- 1358
Management: Directional Enter¬
prises, 200 West 67 th Street. New
York.,.

Booking*.; William Morris Agency*

Peabody Winners

Annual Peabody Awards of the
U. of Georgia’s Heiiry Grady School
of Journalism^ will be made today.
(Wed.) at the luncheon of the Ra¬
dio & Television Executives So¬
ciety in N.Y. Winners are: ’

Radio & TV News: CBS, for
“depth and range” of coverage.

; TV News: ABC-TV, for “Pro¬
logue ’58” and “other significant
news coverage?*:

Local Radio & TV News: Louis
M. Lyons, WBGH, Boston. /

TV Entertainment (Musical):
“Dinah Shore Show” NBC-TV,

. TV Entertainment (Non-Musical):
"Hallmark Hall of Fame,” NBC-TV.

TV Education: ‘ “The Heritage
Series,” WQED-TV, Pittsburgh. .

Local Radio Education: “You Are
the; Jury,” WKAR, East Lansing,.

TV Youth & Children’s Program¬
ming: “Captain. Kangaroo,”. CBS-
TV, . v;

Local TV Youth & Children’s
Programming: “Wunda Wunda

Show?’ KING-TV, Seattle. .?

TV Public Service: “The Last
Word,” CBS-TV.

Local TV Public Service: “Pano¬
rama,” KLZrTV, Denver;

Local Radio Public Service::
KPFA-FM, Berkeley..

TV Contribution to Internation*
al Understanding: Bob Hope.

Special Radio & TV Award: To
NBC, for its "outstanding contribu¬
tion to education” through 'its ser¬
ies of programs fed to educational
stations throughout: "the country
and its “Know Your Schools” proj¬
ect on Its o&o stations.

Special Radio & TV-Award: To
Westinghouse . Broadcasting Co., :
for its Boston Conference on pub¬
lic service broadcasting and; the
“high quality of its public service
broadcasting?*;

12 Unangry Men

St. Paul, April 1.

Trendex booboo had one of
its Twin Cities’ interrogators
calling the KSTP Radio-TV
newsroom to ask what video
program was being watched.

The telephone call came
through at 5:15 . p.m. Editor
Lowell Ludford was advised
by a young woman on the
other end of the line that she
.was making a Trendex survey.
The conversation, as KSTP re¬
ports it, went something like
the following: ;

“Yes, we’re watching tv
now. There are 12 of us all
watching. We’re all men.”

(Long pause;) .

“No. The . woman of the
house, is not at home. We’re
watching Hi-FIve on KSTP-
TV. It’s a teenager dance
•show,..

“The ages .of the men?

34, 37, 29, etc., etc. .

“Yes, there are always 12 or
so men here. However,' I feel
it’s only fair to tell you that
you’re talking to the KSTP
mews room.

“You’re welcome^'Goodbye?*

Says: Ludford: "We can’t
help but wonder what might
have happened to the Hi-FIve
show’s rating if we weren’t so.. .
bonesL”

That All-Night Paar Party

, It seems only logical that people who stay up until 1a.m. to
watch Jack Paar would stay out until dawn to honor him. That was
the offbeat premise for one of the best network parties in years,
with some 600 people, including 60 NBC-TV affiliates and their
wives who Paid their own way to New York, flooding into the Hotel
Plaza’s Grand Ballroom at 1 a m. and breaking up at 6 last Satur¬
day morning (29).

If the timing of the party (to permit Paar and his: cast and staff
to finish their Friday night telecast by the party’s starting time)
was unusual, so was the talent lineup assembled by NBC program¬
ming exec Dave Tebet. In a show that started at 2 a.m. and ran
about 90 minutes, NBC paraded out some of New York’s sharpest
comics, who managed to needle Paar as much as they praised him.

Comedians, who included Jan Murray as emcee, Jack E. Leonard,
Jonathan Winters, Jack Carter and Louis Nye (show ran so long
that Henny Youngman didn’t even go on), must have thought they
were at a Friar’s dinner, what with the all-in-fun heckling; And
Paar, in a closing thank-you bit, entered the spirit of the occasion
with a to.pper-of-the-evening comment that he was hardly as clever
or as talented as the comedians who. preceded him, “but we Gen¬
tiles never are.”

Party wasn’t pegged to any ting in particular, being the off-the-
cuff brainchild of NBC station relations v.p. Harry; Bannister, who
caine lip with the idea of honoring Paar as the saviour of late-
night live television and.sent out the call to affiliates. By mid-morn¬
ing, Bannister was so flushed with the affair’s success that he in¬
troduced Paar with a long dissertation on the history of comedy,
which made everyone’s debt of gratitude to Paar even, greater when
he came on, got off fast and let everybody eat.

K & E Boss Warns Webs to Expand

NBC Radio’s 500G Hypo

Chicago, April 1.

• NBC radio netted over $500,006
in hew coin with a pair of quarter-
share sales in its daily “News on
the Hour.” Midas Muffler Co.,
through Bozell & Jacobs, is in on
a 13-week buy, the Turns, .through ’
McCann-Erickson, is in line for
the next 13-week opening. Buys
are each worth over $20,000 per
week and represent major-minor
exposure 42 times a week.

Both sales were made by the net¬
work’s central division.

Cues Job Rush

The moment Albany greenlight-
ed the $600,000 appropriation for
New York City school telecasts
over- WOR-TV, Channel 9 was
flooded with mail from all parts of
the country. Correspondence was
of one ilk: job seeking by educa¬
tional-tv experts, imagined or real.

Problem of the moment is what
to do with the avalanche of job¬
seeking mail since no one has yet
been appointed by The Regents to
handle this, and matters, Gordon
Gray, general manager of WOR-
TV, ori whose desk the mail is be¬
ing dumped temporarily, is ac¬
knowledging all inquiries with a
! please-wait-you’ll-be-hearing - soon
reply.

Board of Regents expects to start
rolling this week on staff prob¬
lems at WOR-TV. One of the first
meetings will undoubtedly be with
Dr. Alan Willard Brown, prexy of
Metropolitan Education Televi-.
sion Assn., better known as META.
Huddle would also include Dr.
James E, Allen Jr., State Commis¬
sioner of Education; Dr. William
Jansen, Superintendent of Schools
of N. Y. C. Board of Education and
member of board of trustees of
(Continued on page 50)

BARRY WOOD SERIES
ON SCIENCE STATUS

Barry. Wood and his “Wide Wide
World” crew are packaging a se¬
ries of six one-hour specials for
NBC-TV titled “The Endless Fron¬
tier” and dealing with the status
of American science in the Sputnik
era. Both the title and the idea
stem from “WWW’s” Dec. 8 show.
Which treated of scientific advances
in space research.

Shows, which will be telecast
only on an if-sold basis, on Sunday
afternoons, range in topic from: cur¬
rent scientific research on the
ocean to an overall study of the
International Geophysical Year
and to a special on mechanical
brains.

If network television “is to con¬
tinue its spectacular growth, as a.
marketing force,” it “must learn
how to be more useful to more
than a handful of advertisers, Ken¬
yon & Eckhardt board chairman
Edwin Gox told an NBC manage-:
ment seminar in Princeton, N. J.»
last week.

At the same timej Cox broke
sharply with many of his agency
colleagues by declaring that the
networks should control all pro¬
gramming—“except through de¬
fault, we as advertising men
should have no more business in
show business than we have in
preparing articles for the Saturday
Evening Post?’

Cox Warned among advertising
directors and their associates in
the client ranks who “balk at the
inflexibility of bigtime network
television. They object to the 52-
week non - cancellable commit¬
ments. Thejr resent having to
butcher all other parts of an ad¬
vertising campaign . . When th*
economy wave strikes. They, dis¬
like having control of their
budgets taken out of their,
hands

“1 could name a number of large
advertisers in Whose companies
these sentiments are a major in¬
fluence—-and where the Will toward
the networks is not good at all.
They accuse you of being, high¬
handed. And they think you af*
responsible for the skyrocketing of
talent costs by opportunist compe¬
tition between yourselves for en¬
tertainment stars. ’Who? they will
ask you, ‘who in the end pays for
Gleason not working? ’ The answer
. (Continued on page 50)

Heatherton Quits
WOR in Protest

Ray Heatherton^ emcee of
“Luncheon at Sardi’s?* quit under
protest. The WOR Radio, N. Y. f
show had been dropped after a
four-and-a-half-year run on Friday
(28), With “The Fitzgeralds at the
Astor” subbed in the 12:15 to
1 p.m. slot, beginning Monday (31).

Heatherton on the eve .of the
show’s departure last Tuesday
(25) made what the station con¬
sidered derogatory remarks. He
urged listeners, to write to RKO
Teleradio Pictures prez Thomas
O’Neil asking that the show .be re¬
tained.

Station gen. mgr. Robert Leder
the following day yanked Heather-
ton, For the remainder of the
week Dick Willard did the intro-,
duction to the show and the com¬
mercials, While Vincent Sardi Jr.,
himself, handled the interviews; .

Heatherton could not be reached
for comment,

incidentally, the first Interview¬
er for the show was Bill Slater,
and upon his illness, his brother^
Tom Slater, now v.p. of tv and
radio, of Fuller & Smith & Ross^
Pittsburgh, took over for a’ "year.

Wednesday, April 2,1958

PfikiET?;

RAIIO-TELKVISION

27

Court Sentence-Rationed TV

Vancouver, April 1. ,

^ Juvenile court Judge R. C. Palmer has sentenced two boys in
^Richmond to “restricted television viewing” fdr one year. The lads,
11 and 13, were nabbed while prowling around a gas station with
yegg’s tools “down to gloves and everything/* said the judge. The
boys told him they had learned the crime biz on tv. The court also
imposed an 8 p.m curfew and an extra hour a day of homework.

■ “This is the first case (here) where television is responsible, and
I’m nipping it in the bud,” he said, ordering the., boys to “stay away
from those programs,” meaning cops ’n' crooks flickers, “or be put
in confinement.” As. to what the boys can watch on tv, the niagis-
trate said, “I can’t be arbitrary about it. It is up to the parents.”

There

eems to be infinitely V
more soul-searching, memos and
hurried office powwows as the re¬
sult of doing live video program¬
ming locally than there ever was
at the network level. The case in
point is WABD, the N. Y. tv’er
which has been going in heayily
of late for live programming in
lieu of syndicated telefilm product,
although celluloid is still used.. :

It r s natural there should be more
difficulty in getting a local show
on the boards—and keeping . it
there—than . performing similar
functions on a national scale, even
though local live programming on
a cross-country scale seems to be
on the upbeat. There are three
reasons:

(1) Local live is still in an “ex¬
perimental” stage, despite. 10 years
having passed since tv came into
general use, according to some
trades! ers.

(2) Because so many advertisers
are still chary about the value of
local live as opposed to syndicated
film, it doesn’t always pay off in
sponsor coin; ,

, (3) There is- far less money to
spend on. local programming than
Oh network, and even though (in
the case of WABD) there is judi¬
cious handling of the tiny budgets,
the cost is nonetheless high enough
so that the station has trouble mak¬
ing a good buck in sponsored live
local time. And if a format doesn’t
click into place right off, it could
become more costly through con¬
stant revision; ;

‘Put It In Writing* Folds

Last week, WABD axed a half-
hour panel show, “Put It In Writ¬
ing,” after five performances. Feel¬
ing was that the- show, which had
been bruited about previously by
CBS-TV for network use, “looked
extremely good on paper but the
station had trouble making it work
on the air.” Several changes were
made to the 1 format of the show,
which was hooked to the use of
graphology, before WABD finally
called it quits. A network Would
more likely have held it on the air
for ap-least 13 weeks.

Some weeks ago, a cycle after
WABD launched into its live sked
(about 55 hours a week), a variety
show headed by William B. Wil¬
liams had to be axed for generally
similar reasons, it was indicated.
Nonetheless, WABD still has enor¬
mous faith in live local tv.

There was another of those con¬
fabs by WABP execs after the sec r
ond Thursday showing of Leonard
(Continued on page 52)

$1,00(1,000 Into

Couple of longterm deals and
one shortterm saturation buy have
given CBS Radio a total of $1,-
000,000 in gross new business this
week. The longterm deals are
purchased by Beech-Nut Baby
Foods (its first buy on CBS) of 10:
five-minute daytime segments per
week for 39 weeks, and a 52-week
Ex-Lax deal for 11 five-minute
“impact plan" segments a week.
Both start in April- Beach-Nut was
repped by Young & Rubicam, Ex-
Lax by Warwick & Legler.

Shorttermer s from Hearst Pub¬
lications. via the Grey agency, for
10 7Mt-minute daytime segments
the week of April 17, . • r ’, . .

GM’s Institutional

Coin To CBS Radio

General Motors lias tapped CBS
Radio for Its. institutional ad cam¬
paign on; night driving safety and
is set to bankroll a seven-night
strip, of five-minute, news - with
Walter Cronkite and Wells Church
splitting. the commentary chores..
The GM buy, designed to reach
drivers while they’re on the road
at night, to give the campaign spe¬
cial impact, calls for a 10 to 10:05
m^m. newscast, starting May 26.
Deal was set through D. P. Brother
agency. •

Meanwhile, CBS has set Ned
Calmer in a new 11 fo 11:05 p.m.
news show Monday-through-Fri-
day. Calmer’s new . strip, which
started : t’nis week, gives the web
a total of 130 newscasts a week.

On 27 Contracts, to Start Anew

Fy GEORGE ROSEN

The tv networks! are beginning
to yell, “Stop playing games with
lis.” The blunt truth is that there’s
considerable apprehension around
the webs that, on the basis of pres¬
ent and. forseeable commitments,
next season on television may blow
up into a. giant “Bingo”-Wingo”-
“Dotto” fandango, even, surpassing j
the present day craze; for the west¬
erns:

And the big rub is that the net¬
works, fully cognizant of the fact
that an oversurfeiting of the spec¬
trum with game shows can invite
brickbats from the watchdogs be¬
moaning a downgrading of the me¬
dium, have : no alternative but to
sit back and acquiesce to sponsor
wishes. They realize that in these
days of economic nipups, the net¬
works are not in: position to dictate
to the .Client what they shall or
shall hot put on. the air. The wel¬
come mat is out for any. and every
client, regardless of program, for¬
mat or content. Plus the fact that,
if the popularity trend is to games,
where is the network so bold and
so well heeled as to say, “We’ll
buck that trend.”.

For a While there Were high
hopes that the game shows (“Price
Is Right,” “Tic Tac Dough,” “Treas¬
ure Hunt,” the; : DuMont-WABD
locally syndicated “Bingo,” etc.)
Would be restricted to the daytime
areas, thus leaving the more ira-
(Continued on page 52)

Sablon’s BBC-TV Series

London, April 1.

: Jean Sablon will be the first of a
number of headline Continental
singers to be featured in a new
fortnightly BBC-TV series.

The: first will go out next Tues¬
day (8). The program will be pro¬
duced by Bryan Sears.

A group of 24 ABC Radio affili¬
ates banded in New York Monday
(March.31) to find out what all the
network trimming is about and to
jaw' about w’hat they want from the
web and the general reaction was
reported to be: “News, more news
and some special events.” Without
those things, the stations would
just as soon, forget network radio
entirely, thereby reaffirming a
point made several times about
web radio generally in past months.
As matters rest, however, the affils
“are not happy with programming
(Continued on page 53)

NAB IMPACT

P4BSIETT will put the news right on the target,
Wednesday; April 30. That's the date pf
NAB Convention Issue with the added impact of simul¬
taneous distribution to convention delegates assembled in
Los Angeles, and the advertising agencies in Manhattan,
at exattly the same tinie, both coasts on that exciting,
hbwsrpacked day, April 30. Thanks to our high-speed
presses, and an able assist from the airlines, this double
barreled package is awaiting your sales message.

ACT NOW, and make your space reservation

at any office:

NEW YORK 3* HOLLYWOOD 28 CHICAGO 11

154 West 46th St. 6404 Sunset Blvd. 612 No. Michigan Ave.

The principal contract offers by
ABC 2nd NBC having been re¬
jected, the National Assn, of
broadcast Employees & Tech¬
nicians is moving cautiously to-
vaid the. next step—beginning ne¬
gotiations again with the networks.

NABET had negotiated 38 con¬
tracts with the nets in January
during Boston contract dickers.
But in a referendum of its mem¬
bership which was tallied by the
central office in Chicago last week,
oni\ 11 of the. 08 were, accepted.
The two biggest pacts—for the 588
engineers and technicians at ABC
and the 618 at NBC—were thrown
bark at; the networks by slim vot¬
ing margins.

Union is now attempting “to de¬
termine the reasons why the offers
were rejected.” NABET. said that
it had the alternatives of finding
out through a general membership
meeting or by questionnaire the
object 1 ons of the dissenters. An¬
other course was to issue a strike
ballot on which space would be left
for reasons why the contract was
unacceptable.

The NBC-ABC union hopes to
have some indication of the causes
for rejection this week.

. Tiie big ABC pact was flung
back at the web by a coasl-to-coast
vote which ended . in 321 nays
against 236 yesses. The parallel
NBC pact got the heave via 618
against and 562 for. Union said
that majorities in five of the seven
cities in which it has NBC. jurisdic^
ti.on were willing to go along with]
web offers, but New York and'
’Washington being against them
was enough to reject the contract
since the favorable vote in the
other cities was marginal

The 11 pacts okayed in the ref¬
erendum were the transportation
and building maintenance in Fris¬
co. program builders; music clear¬
ance and radio directors in Chica¬
go; and the transcription depart-
riient in Hollywood. Five were ne¬
gotiated with ABC. The six NBC
contracts accepted were: writer-
producer in Frisco; bui’d'ng main¬
tenance, staff script writers, both
Chicago; Buffalo announcers (w-hich
union says are the highest paid in
country); . associate directors in
Hollywood; and New T York build¬
ing maintenance.

ABCs Half-Sale

ABC-TV has closed a half sale
of Ziv’s “Rough Riders” series for
the next fall. Half-hour telefilm
was taken on alternate weeks by
P. Lorillard, reportedly for the
Wednesday-9:30 p.m. slot now held
by the live Betty White variety
show; for which Plymouth is not
renewing next season.

Meantime, the network has
pulled in a renewal next season in
the form of Procter & Gamble for
a continuing half of the Tuesday
“Wyatt. Earp” series. General Mills
is the stanza’s other sponsor at
present.

So far, there is no companion
sale for Lorillard on the adven¬
ture show;.

jBeiie Davis Set for

‘Whispering Streets’

Bette Davis has been signed for
j her first cross-the-board stint in
j radio! She’ll host and occasionally
| act in “Whispering Streets,” the
iTed |^loyd^Margaret Sangster
soaner scries which started on CBS
Radio this week in the ll:05 to
11:30 a.m. strip.

i Show], incidentally, does not di-
, .ectly compete with the other
• Lloyd-Sangster radio package. “My
»True Story.” That’s on NBC Radio,
but at 10 to 10:30 a.m., an hour
earlier than “Streets.”

28

TV,FII31S

PSkiHEr

Wednesday, April 2, 1958

In terms of mass circulation,
reaching the largest number of
people, syndicated product falls
. short of network shows.

That is evident in any examina¬
tion of the market : by-market
VARiETY-Pulse rundown. It’s strik¬
ingly apparent in comparing the
Pulse ratings for the top 10 net¬
work shows, as opposed to the top
10 syndcated shows, in a particular
market.

This doesn’t mean that the cost
per-thousand for a syndicated prop¬
erty is more than the cost-peri
thousand of a network show in a
particular market. All it means is
that the. top network shows Com¬
mand greater viewing than the top
syndicated properties.

~ Of course, factors to be consid¬
ered other than the relative qual¬
ity and “boxoffice” of the top net- j
work.vs. the top syndicated shows,
are. time slots. In the main, syn¬
dicated properties do not get. the.
prime time of 7:30 to 10:30 p. m.,
optioned by the nets. The syndic
cated skeins fend for themselves
on station time, doing best on the
whole at the 7 and 10:30 p. m.
periods.

There also are questions of com¬
petitive programs and station dom¬
inance.

But down to cases. The New
York , VARiETY-Pulse rating run¬
down, printed elsewhere in this is¬
sue, is indicative of. the rating dis¬
parity between the top network
show's and the top syndicated prop¬
erties.

Here is the Pulse rating figures
for the four top networked shows
In the N. Y. market: “Playhouse
90,” 48.9 rating, with a 71 share
of audience; Bob Hope, 42.5 rat¬
ings. 58 share; Perry .Como. 42.2
rating. 60 share; “Loretta Young
Show,” 37.6 rating, 62 share.

The four top syndicated shows in
the N. Y. market, according to
the same Pulse Chart, are: “Sea
Hunt,” 24.6 rating, 43 share of aur
dience; “Honeymooners,” 18.8 rat¬
ing, 41 shrre; “Highway Patrol,”
17.6 rating. 37 share; and “Mickey
Spillane,” 17.2 rating and a 37
Share,

Prep ‘Navy Frogmen’

Hollywood, April L
TCF-TV is readying “Navy Frog¬
men,,” ; pilot film. for a new vidpix
skein, ’for. presentation to web and
agency execs shortly.

Series, based on authentic stories
of the [Navy’s “frogmen,” will have
i available footage shot by parent
company, 20th-Fox, for feature pic
of “Frogmen” made, a few years
back.

Frequently It Doesn’t
Pay to Sell Features
To Smaller Markets

In features-to-tv selling, returns
on the big markets loom more ; im¬
portantly daily.

* The competitive cinematic 1 sit¬
uation in the smaller one and two-
station market has driven prices
down. Some feature syndicators
are known to have sold first-run
pics from $15 to $25 for a run in
the. small markets. In terms of
numbers, currently there are. 144-
one-station markets and 66 two-
station markets.

Many of the one-station markets
serve an area of from 15,000 to
30,000 tv, homes. They hardly at¬
tract national spot biz,. the type
utilized extensively in features.
The local biz that such one-station
markets can attract for late night
cinematics is not extensive, nor is-
the price high. Therefore; the
prices that such stations can pay
for cinematics is narrowed down
to a point in many cases that
hardly pays for the syndicators’
servicing. " .

Adding to the problem, from the
viewpoint of the cinematic sell¬
ers, is that the one and two-station
market usually carry full network
programming schedules. That
situation diminishes the need for
local celluloid.

UA TV’S P0ST-’48’S
ACQUIRED BY WCBS

United Artists TV has unveiled a
new package of seven post-48 pic¬
tures, some of them British im¬
ports, and has made its first ri^a.I
on the group with WCBS-TV, N.Y.,
which has bought five of the Severn
UA TV is calling the new package
the Pre-Convention Lucky Seven
Package.

Pictures in the group are “A
. Bullet for Joey.” “Break to Free¬
dom,” “Destination Moon,” “Hap¬
py Go Lovely” and “Malta Story”
tOsear-winner Alec Guiness star¬
ring!, which WCBS-TV,bought, and
"Kon-Tiki” and “Midnight Epi¬
sode.”

. Chicago, April 1.
WNBQ, the last of the Windy
City stations to join the local cine¬
matic wars, and. reluctantly at
that, purchased Some new grist for
the mill last week and at deadline
was deep in negotiations for more.
It’s clear the afternoon slotting
of feature films has been paying
off for the station that held out
against ’em until only a year ago.

Station has just purchased the
Flamingo package of .22 post-’48s
containing “Sudden Fear,” "I Am
a Camera,” and such foreign en¬
tries as "Rififi” and “Mr; Hulot’s
Holiday.” It picked up besides
United Artists’ “Lucky 7” package,
and is close to winding up a third
deal for 144 pix from Guild Films.
Most, of the. films in all the recent
and pending purchases. the station
considers as filler product, and
WNBQ is still out to snag a li¬
brary of blockbusters.;

The Chicago NBC station’s. old
UA backlog is expected to run out,,
reruns and all, by the close of 1958.

ABC FILMS JOINING
‘RERUN DEPT.’ TREND

ABC Film Syndication now has
joined- other major syndication
houses in setting up a separate
rerun division.

New division, called “Proven
Programs,” .will be activated in
about three weeks under the new
department head, yet to be select¬
ed. He w’ill report to Phil Wil¬
liams, syndication, sales v.p. .

Others having rerun divisions
arc California National produc¬
tions, National. Telefilm Associates,
and Ziv. ABC’s division will have
a product lineup of 501 half-hdur
telefilms, as well as 36 features.
Properties will include “Code 3.”
“Racket Squad,” and “Douglas
Fairbanks Jr! Presents.”

Feld’s Sales Slot

Irving Feld is the; new general
sales manager of Guild Films.
He’ll supervise all the telefilmery’s
sales arms—national, syndicated
and foreign. .

Feld, formerly national sales
chief of Guild and with the com¬
pany since 1955, replaces John
Cole as overall sales boss. Cole
last week was made president of
Guild, replacing Reub Kaufman,
founder of the company. ;

THE

HONEY DREAMERS

Currently . on “The Jim . Backus
Show,” Daily-r American... Broadcast¬
ing Network,

Records . Transcriptions ....
Mgmt: ART WARD . Direction
Oxford 7-9034. . MCA

For the first time, an industrial-
teleblurb film production company
is expanding into live industrial
shows! MPO, Productions, one of
the larger houses in the field, has
pacted Bert G. Shevelove, an ex¬
perienced Broadway and live tele¬
vision hand, to helm the. new dL
vision. .

Ostensibly, the new live indus¬
trial arm under Shevelove has lit¬
tle connection with a film house’s
usual run of experience, but,. ac¬
cording to MPO, there is a logical
relationship between industrial
films and industrial shows,; Blurbs
also haive./a casual effect, on. the
new pattern for filmers. . .

To MPQ, a. live industrial di¬
vision-—which, not so incidentally,
has a great earning potential—is
a natural outgrowth of the con¬
tacts and knowledge about the
contacts that the film company has
gained over the years. MPO will
be shooting hard for a Detroit
buck, since the automotive town,
via General Motors, Chrysler, Ford
and American Motors, has been
going in heavily, for lavish indus¬
trial packages.

“A company such as MPO, which
has dealt with „ major industries
for the production of. their indus¬
trial films and film commercials
(since 1947), has the complete
orientation on industrial show de¬
mands, in addition to the talent
arid production sources necessary
to deliver live packages,” said
Judd L. Pollock, MPO prexy:

Pollock’s remark gives an indi¬
cation of the. thinking and ap¬
proach of MPO to industrial shows.
Shevelove . is long on live produc¬
tion (four Broadway shows as
either a producer or writer-direc¬
tor and several live tv’ers: “An
Evening With Richard Rodgers” and
the original “Red Buttons Show,”
“The Victor Borge Show,” etc.,
(Continued on page 53)

Ways and means of ain indie station getting into the public affairs
programming area with an ambitious film project is offered by WPIX,
N,Y. : • ; . ; ........

N.Y. Daily News station bought the Herman Axelbank theatrical doc¬
umentary “Tsar to Lenin.” Using the footage, it’s cutting the film to 60
minutes, utilizing a different narration arid hiring March of Time com¬
mentator Westbrook Van Voorhis to do the. narrating. New script was
penned by Eldorous Dayton, with Harry Glass doing a special musical
score: Columbia U. professors were called in for scripting advice. Film
retitled “Russian Revolution,” was hown yest. (Tues.) at .9 p.rii.

In the VARiETY-Telepulse program chart of March 26 for the Balti¬
more market, “Dateline” and “Early Show,” listed under the' top 10
multi-weekly shows, should have been credited to WJZ-TV. Inadver¬
tently, these shows were wrorigly stated to be telecast by WMAr! Ad¬
dition of “Dateline” arid “Early Show,’’ to WJZ-TV, gives the station
the top five multi-weekly shows, arid seven oiit of the top i0. :

In the same market, in the syndication. show listing, “Sheriff of Co¬
chise” should have been number eight, in the market instead of number
nine, as inadvertently listed. j

John L. Homan to sales of Gross-
Krasne, covering Texas, Louisiana,
Tennessee, Oklahoma; Arkansas for
syndicator; he comes from Califor¬
nia National, and follows Fred
Frank Jr. to G-K sales by 10 days
v ; Ted Swift, another telefilm
salesman (from Screen Gems) to
Associated Artists Productions
midwest staff .. . Gerald S. Corwin,
a vbt NTA account exec, has been
placed in charge of NTA’s Minne-
apolis office. He succeeds Don
Swartz, who was recently named
manager of KMGM-TV . . . Eleven
entertainment personalities have
been inked for guest appearances
on “George Jessel’s Show Busi-
I ness” series. They include Bill
Frawley, Phil Baker, Pamela Ma¬
son, Connie Haines and Joan Shaw-
lee . . . “Varsity U.S.A.” pilot was
produced by the. company of the
same nariie, the company being
topped by Barney Ward and fi¬
nanced via Wall Street sources.
John Maschlo is sales agent for
Varsity U.S.A.’

N.Y. motion picture; arid tv department of the Bank of America, Na r
tional Trust & Savings Assn!, will he transferred to the L.A. headquar¬
ters of the bank on April 30. Peter W Geiger, resident manager in
Charge of operations, will announce his new affiliation shortly.

M-G s Non-Station Status

Did Metro miss the boat In not getting into station operations?

. Metro sold out its 25% Interest iri KMGM, Minneapolis, to Na¬
tional Telefilm Associates. Under NTA’s aegis, minus the Metro
library, station is reported for the first time to be running in the
black. Film company allowed its option to buy a 25% ; interest in
KTVR, Denver, drop. The Denver indie station now is up for sale,
with Metro willing to settle its library contract prior to a transfer.
Only station in which Metro retains a 25% stock interest is KTTV,
Los Angeles.

Metro, when it launched its pre-’48 library to tv and took steps
to get into telefilm production, was in the midst of a tough man¬
agement struggle, saddled with a disunited board of directors. In
the face of that difficult situation. Metro was driven to forego sta¬
tion ownership and management, inking a few deals for stock in¬
terest, .only one of which has withstood the test of time. .

Telefibneries Open Campaign To

StiDNeedShow

Hollywood, April 1.

Packager-producer Les Hafner,
who for years had tv program
packages and ideas and then
hunted a sponsor, has reversed his
field—today he first landed the
financing, and now he’s hunting a
property.

Hafner said he has, a signed
agreement by a N.Y. and Holly¬
wood financier guaranteeirig a
minimum of $1,500,000 for tele-
pix.

“We figured that 39 tv pictures
costing $35,000 a show would coirie
to $1,365,000, but actually I have
latitude to go beyond that, and
can up a budget to $40,000 to $45,-
000 a show if the property ; de¬
mands that, if a star is involved,
for example.

“Right now I’m talking to three
agerits about packages, properties
and scripts, and expect to make a
decision in from two to four
weeks.”

J.J. Heffernan Named
Tenytoons Sales Exec

John J. Heffernan has been
named sales manager of Terry-
toons, replacing Newt Schwin, wh^
moved into CBS-TV network sales
some weeks ago. Heffernan moves
to the CBS subsidiary from NBC,
where he was an account exec with
NBC Television Films.

He’ll report to William M. Weiss,
Terrytoons v.p.

Hollywood, April 1.

Alliance of Television Film Pro¬
ducers, repping 22 of the leading
telefilmeries in Hollywood, has
formally" opened its campaign
against stiff :tax regulations
against the vidfilm companies with
adoption of a resolution in which .
members authorized ATFP to pro¬
ceed with the drive. Action was
taken at a meeting Thursday night,
and it was also decided to appoint
a steering committee to study
ways and means of putting the op¬
position into active effect. ATFP
prexy Maurice Morton said he will
name members of that committed
by Wednesday.

Vidpixers are aroused at a new
tax ruling, and claim now that the
Internal. Revenue Bureau has im¬
posed a salvage value, a new cost
[ recovery stipulation, it means they
"will be taxed even though they
make no profit, that they can no
longer fully amortize their vid-
films. Salvage applies to the re¬
run potential of telefilm.

Morton disclosed other vidfiliri-
eries not members of ATFP have
contacted the group, and joined iri
the campaign. Resolution green-
lighting the drive was adopted
without opposition, he said.

“The problem has - grown more
acute over a period, of time, to the
point where indie and major film
producers also face a tremendous
threat. Unless something is done
about it, it will destroy or cripple
our industry. If something isri’t
done, there w’on’t be an industry.
There are many legal ramifications
and considerations to the problem,
and our steering committee will
recommend the best course 'of ac¬
tion,” said Morton. Prexy added
he considered appointees to the
steering coirimittee so important he.
first was going to consult with
the exec cornmittee of the Alliance
before naming them.

“The Tax Department leaves us
in desperation and confusion.
When the ; country is iri an economr
ic recession they seek to cripple
another industry, and over a mat¬
ter which has nothing to do with
tax reduction. If they are going to
cripple another industry—even in¬
advertently—they can cause tre¬
mendous chaos.. I don’t think-, it’s
anybody’s intention to do this; Tin
sure it’s not deliberate, but the po¬
tential administration of this pol¬
icy has this effect. It is the biggest
problem the industry faces today.

“Our action is in keeping with
the expanding policy of the Alli-
(Continued on page 53)

Phil Cowan to NTA

Phil Cowan, formerly publicity
director of Screen Gems, has
joined National Telefilm Asso¬
ciates as director of. exploitation,
reporting to.-George Crandall, pub¬
lic relations topper. Harry Al-
gus, in the realignment, has been
given the post of press director.

Before joiriing NTA, Cowan had
headed up his Own public relations
.firm, arid iri past years had been
Associated with CBS radio and tv
in publicity posts.

MCA TV To Unveil
Sales Pattern of Par
Pix at NAB Conclave

MCA TV plans to . unwrap the
Paramount library at the National .
Association of Broadcasters con¬
vention in Los Angeles, slated for
April 27 to May 3,

MCA TV execs on both east arid
west coasts have been conferring
on best method to. handle the some- .
700 pix backlog, the cream of
which is slated for another thea¬
trical reissue ride before going the
tv way.

Presentations for the tv station
sale are being prepped for the
NAB conclave, with Dave Sutton,
v.p. in charge of MCA TV’s film
syndication division, and Lou.
Friedland, v.p, in charge of station
sales, slated to be on hand in Los
Angeles for the pitch. Prelhhinary
talks already have been held with
a number of station operators, but
no deals have yet! been made.

Wednesday, April 2, 1958

PStRIEff

TV-FILMS

Ben Brady Vs. IBM Machines GIVES STATIONS NTA Film Networks $28,000, 1

Hollywood, April 1.

Remarks .by Ben Brady, producer of the “Perry Mason-’ series, .
in Variety recently that there aren’t enough “trained, writers”
and the universities should be scoured for new writing talent has
brought a fiery blast from the tv-radio branch of Writers Guild of
America West.

Said a spokesman for the branch tartly: “Periodically a Holly¬
wood tv producer, most often one with an assembly-line viewpoint
of entertainment, will be sure to attempt to serve himself Well by
publicly serving his associates badly. The writers are generally his
favorite targets and his claims are always the same.

“There are 1,800 accredited Guild writers in Hollywood, and
1,000 in N.Y. . , . many winners of national prizes for their drama¬
tic efforts. Mr. Brady has apparently read all their Work end ar¬
bitrarily finds them wanting.

‘■What are his criteria? The best indication of what could secretly
lie in his heart along this line is perhaps his sad statement that”
the automation process of writing is not yet clearly, limifld on the
writing horlxon. ' &

“Now all may be clear. What Mr. Brady may be looking for is
the machine-made script. For these we refer him to the electronic
calculator people, Remington-Rand, IBM, General Electric, et all.”

Material Vastly Improved in Pa»t Five Year*, But
New Talent Scarce, Sez McDonald

The “which comes first, chicken
or the egg” situation plagues the
nurturing of new writing talent by
the Hollywood telefilm industry,
according to Frank McDonald, di¬
rector of “Wyatt Earp”.and “Meet
McGraw.”

McDonald, who has a. long list
of telefilm and motion picture di¬
rectorial credits, said on one hand
there’s a dire need for good, young
original Writing talent. On the
other hand,; the talent guilds, re¬
ferring to the writers guild, set up
barriers for testing new talent. He
mentioned the guild edict against
the submission of freelance scripts,
acknowledging that the guild has
some justice on Its side of the is¬
sue, the danger of pirating arid
sponging.

But where ever the fault lies, the
fact remains that tv. has a iriori-
sterish appetite for using, up
stories and new story writers are a
hard commodity to come by.

Director, who worked for Uni¬
versal, Warners and Paramount,
before turning to telefilms about
five years ago, feels that Holly¬
wood would really be in trouble if
It wasn’t for tv. Motion pictures
today either have to be great or
have an exploitation gimmick to
succeed, he opines.

As to how telefilms have changed
In the five-year span, McDonald
feels that the story material is bet¬
ter. He began with “Three Mus¬
keteers,” and has worked on “The
Whistler,” “Range Rider/ “Gene
Autry” and “Annie Oakley” epi¬
sodes. Stories, which were accepted
years ago would not pass muster
today, says the director.. As for ac¬
tors, . McDonald feels, they, too,
have changed over the span, taking
their cue from the “mumble”
school. If the surge toward “un¬
derplaying” continues, we’ll get
back to the silent movies, cracks
McDonald.

Seven WB Pilots
r To Roll in April

Hollywood,-April 1.

Warner Bros, tv will roll seven
pilots in April. Oaters lead with
three slated for production. Others
are two crime lensings, a comedy
and a horror package.

Writers putting the finishing
touches on the potential skeins
are James O’Harilon, Nelson Gid-
ding, Howard Browne, Mildred and
Gordon Gordon, and Marion Har¬
grove/

Pilots to roll are: "The 49ers,”
“Lone Star,” "Public Enemy,”
“GMen,” “House of ,Wax,” “Girl
on the Run,” and an untitled wes¬
tern. .

Mex Police Series

Hollywood, April 1.

Clarence Eurist has made tiein
with Mexican Police Dept.* Mexico
City, whereby he will have full
access to its. files for story mate¬
rial for a new telepix series to be
titled “Secret Files of the Mexican
Police.”

Pedro Armandariz, Mexican
screen star, will be. top-billed.
Carlos Musquiz will play a running
part in series. . ;

Flying A Pattern:
Lotsa Promotion

A sponsor, that buys a show and
doesn’t back it up with all-out
promotion and merchandising is
selling himself short, according to
Mitchell Hamilburg, prexy of Fly¬
ing A Productions, one of the . most
successful Hollywood western
houses. , ; ..

Flying A Productions, via CBS
Film Sales, recently concluded an
80 market national spot renewal
deal with Continental Baking for
“Annie Oakley.” Outfit, which has
Gene Autry as one of its partners*
has grossed about $7,500,000 since
it pioneered the tv staple oater biz
seven years ago.

CBS Film Sales has a piece of
a number of Flying A series, Which
in addition to “Oakley,” are “Buf¬
falo Bill Jr.” “Range Rider,”
“Gene Autry,” and “Adventures of
Champion,” a total of 465 half-
hour episodes.

i It doesn’t make sense for an ad¬
vertiser to spend about $2,500,000
for an oater staple, including time
and talent, and neglect to sink an- j
other 10 to 20% for promotion
and merchandising. Hamilburg
says Continental Baking in a past
campaign appropriated $200,000
dor publicity and promotion. Spon¬
sor, he relates, isn’t as iriuch In¬
terested in the particular rating, as
it is in moving goods off the
Shelves, and to do this, it realizes
I .. (Continued on page 58) |

We WonderfulV
200G 1-Man Sales Push '

f As a sign of how hot juve prod¬
uct is in the syndicated market,
“Willie Wonderful” has made $200,-
000 worth of station sales in the
four months since the telefilm
skein has been on the market. Re¬
markable thing is the impressive
gross Was racked up by a “one-
man sales department”—Bob De-
Vinny, general manager of Won¬
derful Productions in Cincinnati.

This boy-and-cireus series Is sold
in over 30 markets.

. Station group buying, whether
indies or affiliated o&o> of major
broadcasters,' now swings enough
econoriiic weight to give the syn¬
dication field top priority on fresh
skeins.

•That development's the key to
a unique Television Programs of
America product-sales plan involv¬
ing three first-run skeins, one off-
network show, and a library of re¬
runs.

For one of the few times, sta¬
tions now are being offered a line-
up of four new-to-syndication
properties with different airing
dates from one telefilm house.
This approach is quite different
from the usual practice of selling
new series one at a time, holding
back on what’s upcoming Until the
markets run diy on the Older
property.

' TPA has been, resoundingly suc¬
cessful with its plan, according to
sales v.p. Michael Sillerman, ink¬
ing $4,200,000 in biz the first three
months of the year, highest in the
company’s . history for the period.

The implications tq stations in
lining up the new properties from
a particular house over a year’s
span is dramatic, especially if
other syndication houses . follow
suit:'.

1. Complaint of indies and af¬
filiated stations that they get the.
“rejects,” the properties nixed by
the networks and regional* would
no longer hold true,

2. Stations knowing what’s up¬
coming, can plan for year-round
programming. Current situation
finds stations and sponsors buying
in a “What’s available at the mo¬
ment” market.

Sillerman says , the plan was
triggered by Richard Moore,
KTTV, L. A-, topper; Fred Throw¬
er, WPIX, N. Y„ station; manager;
by Triangle Publications, Westing-
house Broadcasting Co., Storer, as
well as other leading indies such
as WGN-TV, Chicago.

In different groupings, there
were sufficient deals made to kick
off “New York Confidential” for
next September airing, “Tugboat
Annie,’’ for April airing, and “It
Happens in Spain,” also for; April
airing. Additionally, the same
pool of stations have been: buying
the off-network “Lassie” show,
slated for May.; Kickoff dates, of
course, can be juggled by the sta¬
tions.

Deals for the new syndicated
properties and the reruns from the .!
TPA library are not contingent
upon one another, but pitching the
combo as a year-round program¬
ming plan, iricluding daytime strip¬
ping of reruns, has caught fire.
Stations pick arid choose . and
TPA’s sales register rings, as air¬
ing dates progress;

... Syndicators such as TPA, Offi¬
cial Films and others feel that
financing isn't the. major problem
in getting new product on the rioar-
ket. . Rather, it’s a problem of in¬
suring playing dates prior to re¬
lease of product in key markets—
markets such as. N..‘ Y., Los An¬
geles, Chicago, Philadelphia which
(Continued on page 52)

RKO TELERADIO’S

P0ST-’48 BUNDLE

RKO Teleradio is propping a
new feature film package of 18
pix, virtually all. of which are post-
’48’s.

The ; group was initially dis¬
tributed theatrically by RKO Ra¬
dio Pictures; The subsid retained
tv distribution rights, which is now
being activated.

Holdoff on titles is due to need
to finalize clearances, but all titles
will be unveiled at the upcoming
Los : Angeles meeting of the Na¬
tional Assn. of Broadcasters, to be
convened April 27.

On the basis of agency interest,
RKO Teleradio is going, ahead with
pilot production of “El Coyote,”
packaged by Ken Murray. -

Potential in Launching "Big Night’
Package to Bolster Indie Stations

.... ■ . ——- : - . - ——♦ Indie stations, in markets ac-

’• counting for 46% of the set ciiv

That Legion lag culation in the U- S., have joined
Stations differ on whether the NTA Film Network to estab*
or not to book a vintage pic, lish a programming phalanx In the
“condemned” by the Catholic fall, consisting Of three fresh half-
Legion of Decency, according hour series, features, arid reruns
to Fred Schwartz, prez of Dis- of hourlong 20th-Fox and Warner
tributors Corp. of America, Bros, telefilm properties,
new selling a package of cine- From Los Angeles to Chicago to
matics via Flamingo Films; N. Y., the indie stations have fall-

. Schwartz, speaking of his ex- en in line to share some of the
perience with “I Am A Cam- production risks with the NTA
era,” said the situation varies Film Network, thus insuring a first-
from market to market, ack- crack at product which otherwise
nowledging that the sale of the would have been pitched to the
pic has been hurt somewhat by other three networks. ’
fh® ^Legion tag. The pic ini- The unique station participation,
tially did not, get j* Motion pertains only to “How to Marry a
Picture Production Code Seal Millionaire.” “This Is Alice” and
either when It was originally •‘Man Wthout A Gun,” The re-
releasedv but that was at a mairting product lineup, the 20th-
periOd before the' Code had Fox features for “Premiere Per-
been liberalized. formance” and the “TV Hour of

— Stars,” consisting of the 20th-Fox
wy. I HP 11 n V and Warner Bros, reruns, is com-

Paul lalbot Sets underwitten by ,he fitaed

Why the: $12,000,000 program-
11 .1 fl • - ming push for the fall?

rrPmanrlP-.\AVIPt AH the elements in the economy

11 VIIHUIUV UV f iVl and the tv scene, in the opinion
^ - . of network prez Ely A- Landau,

TaLmL make ik propitious. The number

IPIPIIIY rYPnailffP of indies in the country have
1UVJMA LIAVlIlUlgV grown, reaching a potential 19,-
. . _ ■ ' ■ : .497,000 tv homes. With those in-

The ^second telefilm exchange dies serving as an anchor, affili-
deal with the Russians has been a tes of other networks are being
worked out . by Fremantte, which s jg n ed U p for national exposure
will swap Encyclo B aedia Bntannica of NTA Fllm Network program-
films and Movie Museum" for ing at prime time,
a five-minute Soviet informational _ . . *

telefilm series. In terms of a recessive economy,

m U i , v, , the filmed net as opposed to the

^ The deal was arranged by Paul 0 t her webs have . „ 0 ‘ "must-fiuy-

in* are able to offer lmser
rates- For the first time, an ad-

Paul Talbot Sets
Fremantle-Soviet
Telepix Exchange

preceded Talbot to the Russian!

vertiser will be able to see the

Talbot- said* he found Soviet of-

get a pr „^ ramn)i ug block from ond

& tStv-f gL^ZT S ss ce -.^ h £g i Ni 2 h." a !loiS'

Soviet tv film fare would not be

very popular on American tv ?, p<

screens. The blame, be felt, was n^ mie f e <;t , I ?u rforraance ’ an<1
not because of content—there is Hour of Stars *
a world-wide market for ballet, The importance that the indies
musicians, etc.—but more on So- an d other stations, including key’s
yiet tv technique which isn’t as Writes of the other three net-
inobile as that of the U.S. w'orks, attach to this development

The five-minute series for which is attested to by the contractual
he acquired western hemispheric arrangement on the three half-

righto consists of Vignettes of Rus- m r s f ne ? -,. ,

ian life. It’s being specially pro- Twelve indies out of a potential

duced for television showing °* 17 indies, in the same, number
abroad. The first two segments. of markets, already have inked
which are to be delivered to Fre- deals on the th ? ee series. The ar-
mantle shortly, deal with a tour of rangements run along these lines:
the Moscow tv center and an The ind i e - upon a 10% down pay-
atomic icebreaker. irieni, gets the telecasting licenses

Additionally, Talbot made a ten- . - < Continued on page 53)

tative deal for a 60 to 90-minute
telefilm of “Moscow After Dark,” ^ _

to be produced by the Russians and Shaama

to accent night life In the Soviet IvfnQC-|lf^CTiP lifO
capital. Talbot said the Soviet 111 ttUUV V1 5

execs were interested in at least X a

200 Encyclopaedia Britarinica films. || M ll n nn,n nll | n ,„

Under the Fremantle-Soviet ar- U|l l/0€UD16Ill2ri6S
rangement each side has the com-

plete right to reject a^ film. Sq- Gross-Krasne is going into the
yiets, according to Talbot ex- documentary film business, and,
pressed an interest m^the “Hopa- through a brand new subsidiary
tong Gassidy ’ senes, but nothing Tec h no fi lmS , is anxious to work
\vas finalized. , . through the Government and the

The Fremantle prez in his tour armed services in lensing “space
also visited Erigland, Denmark, age” footage for industrial and
Finland and Germany, making a school use.

number of product deals in the The telefilm production corn-
markets. pany sent one of its longtime film

' ~— • ■. —~—~~ editors, Asa Clark, to Washington

Pyramid’? Indirhnmf’ and then to Florida for powwow*
1 y 1 dlUHI 5 lUUltUlICUl with Government officials on sboot-

Wiac tii Rnll in N Y ing space technold ^- v celluloid.

11 uvlIcS 10 liUll 111 Jack L. Gross. G-K prexy, said

Pyramid Productions , started primary function of Technofilm,
filming this Week in N. Y. of the fror which Clark will be in charge
“Indictment” pilot, based on of research and development, will
stories about the N. Y. District At- be “in the area of top-level seien-
tomey’s office. tific information” and also in dis-

Filin and legit actor, Richard semination of the filmed info to
Kiley stars, Abe Ginnes is scripter stimulate interest in the sciences
arid Nathan Kroll is producer, un- as a career.

der Pyramid's exec producer Ever- G-K so far has limited itself to
ett Rosenthal. Pyramid is doing the production of half-hour tele-
ito own financing fo. the pilot and films for syndication to commercial
has not yet set a distribution deal, outlets.

so RAlllO»TTEiJEVISIOy }"■■ ■ ..... ; PTSM^TY Wednesday, April 2, 1958

ABC-TV Does a Glamor Job On

ABC-TV has entered the 1958-i
1059 season with a hard sell that
-dwells, on dollars-and-cents talk.
The network, guided in this area
by veep Gene. Accas points w-ith
what it feels is indisputable pride
to its favorable eost-per-1,000 posi¬
tion vis-a-vis CBS-TV and NBC-TV.

In a series of presentations to
Individual ad agencies and the
trade press, Accas reports that
ABC’s competitive position, has im¬
proved so much that its “yield”
leaves the other nets in its wake.
For example while its average rat¬
ing in Nielsen “A” markets is
lower than either of the other webs
(18.4 to CBS’ 21,9 and NBC’s 22.4),
the time charges at NBC and CBS
are higher. The result has been
that the cost-per of ABC has
gone down 5 r r in 1958 from 195?—
from $3 04 per average half-hour
chow to $2.88. the lowest of the
major webs. -CBS. according to the
ABC Nielsen study, has gone up
23 r 7, from I957’S $2.41 to . 1958’s
$2.97. NBC is down 3 c 'c ,.but far
behind ABC—from $3,50 to $3.38..

Even with ABC’s lower ratings,
the cost for its better “yield” can.
be more clearly seen, perhapas, in
the fact that the average half-hour
cost oh ABC is $65,605 compared
to $95,438 for CBS and $95,788 for
NBC. There has been a general;
increase in program and time
charges at all three networks, but.
ABC is only up from 1057’s $57,$37,
while CBS has increased to the
aforementioned figure from $79,-
752 and NBC from $86,432.'

Accas and the ABC sales pres¬
entation and research, crews broker
down the dollar return into sev¬
eral different categories ‘and come
out ahead cost : per 1,000 in all of
them. It gets. a better “yield”
among “younger families” <16 to
49 years of age) and among
“larger families” (three or more
members) than its competition.
This information is based on Niel¬
sen’s January Average Audience;
homes as applied against the Nov.-
Dee. Nielsen “home characteristic”
data.

ABC-TV stresses too that it also
leads in the “percentage of shows
below the all-industry- median of
$338 eost-per-1,000 cost efficien¬
cy” for all nighttime network pror
grams. As the January Nielsens
show, ABC has 53 r c of its pro-;
grams below* the median, against
52* r for CBS and 45^ for NBC.

On the dollar basis. ABC also
claims it. offers the greatest ef¬
ficiency for hourlong shows. Of
all the network programs of the
60-minute variety, the Web says
that it has the top six in'the rat¬
ings—Lawrence Welk (Saturdaj's),
his Monday “New Talent” show,
“Cheyenne.” “Sugarfoot.” “Mav¬
erick.” and “Disneyland,” in that
one-through-six order.

Accas was quick to.point out an¬
other feather in ABC’s sales cap—
the “most efficient program in all
network time” was the half-hour
“Wyatt Earp,” costing $1.75 per-
1 , 000 .

Jobs in radio and television sta¬
tions, according to a special sur¬
vey by American Women in Radio
- & Television, distaffer trade ’ or¬
ganization.

Roughly 9,200 women are em¬
ployed by radio and television sta¬
tions in the U S. The AWRY sur¬
vey was the first of its kind done
in this country.

Based on a 12-month investiga¬
tion of all radio <FM as wall, as
AM) and tv stations, the survey
reports an average of 2.6 women
out of an average Of 11.7 total em¬
ployees per station. The report
covers only station personnel and
does not report the additional
number of distaffers employed by
the radio and tv networks, but of
the 2,256 stations responding they
included indies, web affiliates and
web owned and operated stations.

Survey also reported: (1) Women
“hold positions at every level of
station operation—from general
staff to top management.” And
A£onfinued on page 48)

No Plugeroos Here!

Paris, April 1.

Jeari-Marc Thibault, popular
local comic, based a gag. on a .
brand name product during a .
teevee program. Next day he . ...
got called in and put on the
carpet, since there “must be
ho hint; of commercialism” on
the French stated-dwned tele¬
vision chain. .

Punishment:; banned from
the airwaves for one month.

It’s Old-Fashioned
To Talk of Crisis

“The current talk of crisis” in
network radio “seems . strangely
outdated,” NBC prexy Bob Sarnoff
declared last week In his periodic
newsletter to tv and radio editors.
Commenting, on the fact that “a
financial and programming re¬
trenchment by one radio network
has touched off speculation on the
precarious future of all radio,” he
declared/the speculation to be
: somewhat behind the times:

“if it were three to five years
ago, I could better relate it to our
own experience. Then, many net¬
work affiliates were at the break¬
away point. Most of our major
sponsors had pulled out; radio
salesmen couldn’t get a foot in the
door of the bigger : agencies; the
network’s annual dollar volume
was melting away to nothing.

“But today, all this is changed,
not only with NBC but with- net-,
work radio as an entity and as a
concept. There ’is. a new philo-
sophical awareness of its values!
which, is reflected in the amount of
interest it stimulates, and a prac¬
tical awareness which is reflected
^ in a tangible Intake of dollars:
Radio Salesmen walk about Madi¬
son Ave. today like men reprieved.
They can discuss million dollar
deals with key executives without
apology for. stair gazing. Most of
the advertising giants who under¬
wrote the radio: networks in their
pre-television heyday are now
back in, although not in the mas¬
sive fashion of a decade ago.”

Reporting that since 1953, NBC
Radio has had a cumulative, loss of
$9,000,000 arid in “one particularly
grim year”, alone lost more; than
$3,000,000. Sarnoff listed these
achievements in the more . recent
past.

•, No Rabbit’s Foot

1. For the first time since 1953,
the loss graph reversed direction
last year, “and the reversal con¬
tinues at an accelerated pace into
this year. We are now talking
about a break-even point without
rubbing a rabbit's foot, when We
do. I believe we will reach it, and
soon.”

2. At a chips-down affiliates
meeting last year, . the network
gave its affiliates a choice: “If they
wanted to maintain the NBC Radio
network service, they would have
to Carry more of our programs In
network option time and on a more
systematic basis.” Since that, meet¬
ing, clearing for network programs
has increased an average of 15%.
“With the additional circulation
thus.delivered, national advertisers
have found the NBC Radio Net¬
work an increasingly valuable buy.
As sales have increased, cpmpensa-

< Continued on page 53)

NEW8URN EXITING
EDUC’L TV BERTH

Majqp factotum in educational
television, Harry. NewbUrn, presi¬
dent of the. National Educational
Radio-TelevisionCentre at Ann.
Arbor, is reported returning 7 to a
college presidency at an undis¬
closed school shortly!

Centre’s topper for five years,
NewbUrn came from presidency of
U. of Oregon. Ann Arbor group
has been instrumental in feeding
programming to U S. educational
tv’ers. ■"

Huntley & Brinkley’s
250G Insurance Com

. Chicago, April 1.

. Kemper Insurarice companies are
spending- some $250,000 with NBC-
TV this, spring for eight Wednes¬
day. night Chet Huntley-Dave
Brinkley newscasts and 10 partici¬
pations on the “Jack Paar Show.”
The buys saturate the period from
mid-April to early June arid- repre¬
sent Kemper’s outlay with the net¬
work to date. .. :

John W. Shaw Advertising is the
agency.

Chevalier Wows ’Em
At Annual Radio-TV

- Washington. April 1.

With Maurice Chevalier a stand¬
out performer, annual Radio and
TV . Correspondents dinner here
Saturday night, >29) in honor of.
Vice President Nixon arid other
Washington bigwigs was topped, off
by a well-Tounded entertainment
program produced by Mark Leddy,
Ed Sullivan’s talent consultant. It
was all Under the general super¬
vision of CBS program veepee Rob¬
ert M. Weitmari who convoyed, the
show from N.Y, to D.C. in a char¬
tered Eastern Airliner. .

While the audience of 800 at
the Sheraton . Park Hotel respond¬
ed enthusiastically to other acts,
it was Chevalier who stole ; their
hearts and to whom they, paid the
Unusual tribute of giving, at the
behest of emcee. Ed Sullivan, a
standing ovation. It was a mem¬
orable night for the beloved Parisi¬
an whose voice arid, vitality seemed
as strong as even

Chevalier was. best with two
songs; from his new' film “Gigi”
(“Thank Heavens for Little Girls”.
and “I - Don’t Understand - the
Parisians”) and showed versatility
with a unique demonstration of
what, he called the “music” 6f lan¬
guages—a kind of babble In yari-.
ous tongues.. He encored with
“Mimi” arid brought: in the audi¬
ence to hum “Louise” as the wind¬
up/. . \V :• V.

Of the others, comedienne Carol
Burriett r stood out With her hilari¬
ous rendition of “I Fell In Love
With John Foster Dulles”—a per¬
fect selection for the occasion. The
talented lass got a second big hand
with takeoffs of different types of
singers.

; Heavy applause.also went to
singer Jane Morgan’s piping of
“All the Way,” . Johnny Carson’s
bit on Ed Murrow putting his kids
to. sleep, Jimmy Edmundson’s
(Professor. * Backwards) gags; on
Texas, and dancer Eileen O’Dare,
a top performCr. Rounding out .the
bill were Jean Carroll, a rather
risque female counterpart of Sam
Levenson; Connie Towers, glam¬
orous dramatic songstress, arid the
veteran vaude team of Smith and
Dale.. Ray Bloch’s music was, as
Nixon -noted afterward in a brief
speech, “superb.”

. Lewis W. Shollenberger of CBS
News was chairman , of the dinner
committee, assisted by Julian'
Goodman of NBC.

Correspondents installed... Ed
Morgan of ABC as riew. president,
succeeding Robert F. Hurleigh of
Mutual. Levy. .

Cost-Per-1,000: Friend or Foe?

Philadelphia, April 1. [■

One. of the tv industry’s : most cherished yardsticks—the. cost- 1
per-1,000. efficiency measure—was belted by one of the very same
indristry’s best rating sources, the Nielsen CP. Nielsen veep George
E. Blechta, speaking here last week; before the Television & Radio
Club of Philadelphia, told iridustryites that when isolated and used
alone, the cost-per yardstick is a ‘‘poor basis for time buying.”

: “All. spot schedules will show a iarge* spread in the number of
messages heard by individual homes,” the rating expert said. “A
y low cost-per-1,000 schedule may be concentrating too many of its
messages among a small group of homes to be efficient in a: real
sense.

“This is what cost-pef-1,000 hides; . If we divide the audience
leached by a spot schedule into five equal parts, from most heavily
to least heavily contacted homes, a good airiount of waste cover¬
age may appear. In many cases, the 20% reached mosf often by.
the schedule have received over 30 messages per home. For many
advertisers, half this number of messages Would be equally ef¬
fective;”

Blechta said, “A spot buy delivering a good cost-per-1.000 can .
be oversaturating one-fifth of the homes it reached with almost
two-thirds of all commercial messages delivered. This is not effi-.
riency in any sense,” He concluded that a “rerii cost-efficiency yard¬
stick of time buying must ask how many different homes are be¬
ing reached with effective frequency, arid how much does this cost.”

in

Blurbs; Ampex Financing New Setup

Taped Ballcasts

Stations are firiding new and -
ingenious uses for videotape*
according to Howard Meighan;
former CBS-TV veep who’s set¬
ting up his own commercials-
on-tape companies, and is also
serving as a consultant to. Am¬
pex. Corp.

One station which recently.
purchased tape equipment..
• Meighan wouldn’t disclose the
call letters), plans to tape its
baseball coverage every day
and repeat it nightly at mid¬
night, in place of late movies.

inal? 'Who

WCBS-AM SERIES
SIFTS UNDERWORLD

Series of special documentaries
titled “The Underworld” and in¬
volving lengthy and caridid inter¬
views with various, types of crim¬
inals has beeri launched by the
"This Is New York” series on
WCBS, the CBS Radio flagship, in
N. Y. First in the series, a 38f
minute taped interview with a
pickpocket and petty thipf named
Frankie the Cannon, was aired last
Monday (24) locally and has been
tapped by the network for a spe¬
cial repeat on April . 11.

“This Is New York” producer
Lee Hanna and managing editor-
director Norman Kramer already
have another tape in the can, an
hourlong interview with a drug ad¬
dict. .They’re hoping to take inter¬
views with a prostitute, a shoplift¬
er and an armed robber., to round
out the series; Tapes are “not to
glorify or to make excuses” for the
criminal, but “to try to reduce him
totiuman terms, to make him un¬
derstandable.”

First broadcast Is scheduled for
a network repeat in the web’s 9:30-
10 p,m. public affairs slot on April

NAB Code Board

Washington, April 1.

Television Code Review Board of
the National Assn, of Brpadcasters
went bn record last week as op¬
posed to any use of subliminal per¬
ception on tv stations. At its quar¬
terly meeting here* the Board pro¬
posed an amendment to the Code
which bans SP. This will be sub¬
mitted for approval at a meeting
May 1 iri Los Angeles of the NAB
tv board. Amendment reads:

“The use of the television me¬
dium to transmit information of any
kind by the use of the process
called ‘subliminal perception,’ or
by the use of any similar tech-,
nique. whereby an attempt is made
to convey information to the view¬
er by transmitting messages below
the threshold of normal awareness,
is not permitted.”

Commenting on the action, Code
Board chairman William B. Quar-
ton said: “Whether the process
works or not, or to What degree it
might work was riot our main con¬
cern. We acted because we believe
the American public has a right to
approve or reject what comes over
the home screen and this requires
that the public . be consciously
aware of what it is viewing: Basic¬
ally, we have concluded that ‘sub¬
liminal’ would not be good for the
public, the advertiser or the broad¬
caster.”.

Last November, Board requested
Code subscribers to defer any ex¬
perimentation with SP pending
“review and consideration.” Board
has no knowledge of any station
planning to use the technique.

In other actions, the Board:

Instructed its staff to proceed
Immediately with supplementary
monitoring of stations whose his-,
tory has been in “substantial vio¬
lation” of Code provisions, findings
to be considered at a Board meet¬
ing April 28 in L, A: in conjunc¬
tion with the NAB convention.

Appointed a subcommittee head¬
ed by Roger W. Clipp to study pos¬
sible Code changes affecting time
standards for advertising copy,
multiple, spotting, and contests.

Howard. S. Meighan has resigned
as v.p. Of CBS-TV in charge Of its
Coast. operations to form the first
company devoted to production of
commercials and programs ; ex¬
clusively on videotape. He’s pair-
riered in the. venture with the Am*
pex Corp., which he’ll also serve
as a special constulant.

Meighan, who’s been with CBS
for 24 years and was the first prez
of CBS Radio when it was split off
from CBS-TV, will not be replaced
on the Coast for the present with
future plans of prexy L6u Cowan,
beirig held in abeyance*

Meighan’s new venture will con¬
sist of three companies, Videotape
Productions of New York Inc.,
Videotape Productions of Cali*
forriia Iric. and Videotape Midwest
Inc., in each of which he’ll hold
majority control and each of which,
will he financed by Ampex. The
[ New York company, which will be
the first to . go into operation, .will
; be owned; 55% by Meighan and
j 459c by Ampex. Ownership of the
j others hasn’t been finalized yet, .
l and Ampex may not hold a finan-
j rial iriterest in those companies.

I Meighan is now scouting studio
: space and personnel for his new
ventures. His Gotham operation
I will use two Ampex recorders, .four
i cameras and other special equip-
j ment including tape duplicating
■ machinery and editing. gear. As
soon as he lines up studios and ;

• (Continued on page 53)

For Editing Tape

Ampex Corp. lias perfected a
way of editing tape, according to
Howard Mrighan, who resigned as
a v.p. of CBS-TV over the weekend
to form his own videotape com¬
mercial production firms in asso¬
ciation with Ampex and to servo
Ampex as a special consultant.

Editing, is made possible by a
special track on the edge of the
tape, where a, little mark is made
each time a “field” is scanned on
the tape. These marks, about a
quarter of an inch apart* indicate
the end of the equivalent of each
electronic “frame.”

Ampex has developed an editing
unit which mounts on the regular
tape console, and the editor runs
the tape through the machine,
stopping it at the point to be edit¬
ed arid using the markers, on the
edge as his guide for cutting.
Since there are So many mor*
“frames per second” in the sens#
that iriore fields are scanned elec¬
tronically per second than there
are frames per second on film, the
cutting does not have to be so ac¬
curate as film editing and can be
made with a tolerance of two or
three “frames.”. Editor then simp¬
ly splices the edited footage right
on the console.

Though Meighan doesn’t consid¬
er the editing achievement vital
for his commercial operation, it
will prove important in the; taping
of programs arid on the local level,
where stations receiving taped pro*
grams can splice taped commer-
cials.inside those shows..

Wednesday, April 2, 19SS

fsfikiBFi

ItAIHO-TEI.EVISIOX 31

NOT THE SIZE BUT FORM

Nielsens Top 1ft—7 Westerns HOUR .SHOWfi HI1T Why Kid Ourselves, Chis a Money,

Westerns agaih dominate the Nielsen Top 10 list for the first
March report, with seven of them hitting the mark. Only three
non-eaters to make it were Dahny Thomas, Bob Hope and “I’ve
Got a Secret.” Oaters gave ABC all its three entries in the Top
10. and NBC two out of three. The network split gave CBS four
shows, NBC and ABC three each; Ratings follow.

average Audience

T Why Kid Ourselves, Chi’s a Money,

AQ Not a Creative Zone, Sez Quinlan

Gunsmoke .../-.V.'.

CBS •••.':

43.1

Wells Fargo __

NBC ••'•:

37.7

Danny Thomas ....:.,....

CBS

35.4

Have Gun, Will Travel ...

CBS;

342

ABC

34.2

Restless Gun . ...,...;..;..;........;

NBC

33.0

Bob Hope . ; . ■ ;.......................

NBC

32^9

I’ve Got A Sceret ..................,........

CBS

32.7

Cheyenne .-.!. :•:........._:....

ABC

32.2

Sugarfoot: 7;. ..... 7.. 7- • • • • - ...... -.,.... .

ABC .

31.9

TOTAL AUDIENCE

GUiisrnqke . .............,..

CBS

45.0

NBC

41.4

Bob Hope............

NBC .

40.8

Wells Fargo .;.... ;,..... .. V......... ^... NBC

Cheyenne ....... ............i.. . . ABC

Sugarfoot ........................ *...... ABC

Danny Thomas .....;.......,,.......,. CBS

Shirley Temple .... i.............,. NBC .

Steve Alien «..NBC

Wyatt Earp . .....;........ 1...'.;... ABC

Performer’s $2,000,000 N. Y. Gross As Crack

Salesmen on Own Product

——— * - -

enmp 17 . vears of selling I NBC'S FEEDBACK CLUB

After some 17 year* of selling
other people’s product,. New York
radio-tv personality Herb Sheldon
la finally selling his own, and doing
a hangup job at it.

Sheldon, together with an old
friend and occasional business as¬
sociate, heads Edro Products Corp„
the sales and marketing company
responsible for Pop-a-Day Pops,
the new vitamins-in-lollypops prod¬
uct that’s inundating the N.Y. day¬
time kidshows with saturation com¬
mercials.

Sheldon launched the brandnew
product last Christmas week, using
oaly himself as the tv sales vehicle
the first four weeks and then ex¬
panding to sponsor, the competi¬
tion. He’s already set up distribu¬
tion In New England, is about to
move into the mid-Atlantic states
and Is looking over distribution ar¬
rangements for the Coast. From a
zero start, he anticipates a gross of
$2,000,000 from the New York area
alone this year.

Sheldon credits the spectacular
success story to daytime television,
the area he feels Madison Ave, has
neglected since the kids “stopped
tearing the shelves out of the
stores, in the old ‘Howdy Ddody’
days where there was no competi¬
tion.” After four weeks of han¬
dling the commercials himself, he
and his agency, Cohen A Ayleshire,
bought such varied kidshows as
WABD’s Sandy Becker (morning
& evening), “Romper Boom,”
WABC-TV’s “Johnny Jellybean,”
WRCA-TV’s “Hi Mom” and WOR-
TV*s Claude Kirchner. “All of
them are daytime personalities
Who know how to sell to the kids.
I had confidence that I could- sell
the kids—I’ve been doing it for
years—and I knew that they could
too/’

For adult copy, he used his own
(Continued on page 48)

3 Sponsors For
NBC ‘Suspicion’

NBC-TV’s “Suspicion,” which
lost all its sponsorship with the
•pullout of Ford and Philip. Morris,
has reacquired commercial status
through the summer by virtue of
sales to Sterling Drugs, Procter Sc
Gamble and Bell & Howell.

Biggest buy by far is that of
Sterling, which takes bn half-spon¬
sorship of 17 shows between April
14 and Sept. 15, when the show
folds. PAG will bankroll three
half-hours on the show in April
ahd May, and Bell & Howell one
half-hour ih May. Buys were set
through Dancer-Fitzgerald-Sample
forSterlir <T. Grey for PAG and Mc-
Cann-Erickson for Bell Af Howell.

Announcers’ Formula to Keep
Checks Rolling in Despite Illness

NBC staff announcers have form¬
ed the NBC Announcers’ Feedback
Club, an organization designed to
keep the salary coming in for any
of their members who become sick.

Idea started when Gene Hamil¬
ton, NBC staffer for some 30
years, suffered a heart attack,
member of the announcing staff,
Hamilton reports, voluntarily de¬
cided to cover his commercial
programs during the illness and
kept the checks coming to him.
They did this for three months,
until he returned to. work .. .

“This never happened before,”
Hamilton said. “When a man was
ill, he. just lost the loot.” Hamil¬
ton added that radio announcers
“are considered by many in the
trade as mercenary characters who
are all. out for themselves and care
little for the other fellow; I can
prove different.’’

Program Berth

After 16 months as program vice-
president of ABC-TV, James T.
Aubrey Jr., was lured back to CBS,
causing a rapid shift in two top-
level posts at the former network.
Thomas W. Moore, who only a few
months ago came over to ABC-TV
from CBS Film, is moving from the
No. 1 sales role at ABC. into Au¬
brey’s program slot, and William F.
Mullen* ABC’s Detroit salesmen,
becomes the new sales vicepresi¬
dent.-

Aubrey officially moves to CBS^
TV on April 28 as vicepresident of
creative services, the program job
filled until quite recently by Lpuis
G. Cowan, who has since beic.ome
president of CBS-TV. Aubrey’s
new job doesn’t'demand any direct
“operating responsibilities,” his po¬
sition being advisor to board chair¬
man William Paley, corporate prexy
Frank Stanton to the several CBS
corporate divisions oh “obtaining
maximum effectiveness” for all
creative programming. Before go¬
ing to ABC, Aubrey was CBS-TV’s
manager of network programs, Hol¬
lywood, and before that general
manager of KNXT, CBS’ Hollyr
Wood oAo.

Appointment of Moore as pro¬
gram boss was hinged to the fact
that ABC-TV, unlike the other net-
(Continutff oil pAgfc 53)

With both “Studio .One”, and
“Kraft Theatre” on the dubious
iist as fall returnees, the standby!
hour dramatic show is rapidly her
coming obsolete, and into its place
is moving the hourlong television
programmer. In one of those peri¬
odic show biz paradoxes, the 60-
minute form . is actually, gaining
strength but the substance is under-;
going a drastic change. i

Instead of the “Krafts” and
“Studio Ones,” with their ups-and-.
downs, their, occasional inspired
dramas, and their frequent dismal
ones, television is coming up with
the safer if less exciting continu¬
ing character series in hour form.
There ; are already several on the
books this season, primarily westr.
erns, but .next fall will see the
medium: embrace the hour form
in a variety of program types.

There’s a kind of momentum
gaining in favor of the hour “pro¬
grammers” as distinguished from
the dramatic anthologies. At CBS-
TV^ for example, in the midst of
juggling programs. and time slots
for next season’s schedule, the net¬
work decided that in light of the
fine showing the filmed . “Perry
Mason” series has made this sea¬
son* it can use another classic-type,
whodunit showr.

So it’s begun negotiations to ac¬
quire rights to the “Ellery Queen”
characters, and stories for use as
a one-hour live weekly series out
of New York.; Web wants to use
Patrick O’Neal, who starred in this
season’s illfated . “Dick A the
Duchess” series, in the title role.
Indicative of the strength the new
hour format promises; the network
chose “Queen” even though it’s,
already done in television—as a
half-hour syndicated show pro¬
duced by Television Programs of
America and starring Hugh Mar¬
lowe, It. achieved only moderate
success.

Ready Other Properties,

On the GBS beltline for next
season several other hour proper¬
ties, Charles Marquis Warren’s
“Rawhide” hour western, now' fig¬
ured as the Monday 7:30 to 8:30
entry (“Ellery Queen” would go
Wednesdays 7:30 to 8:30,. if all
negotiations . are consummated).;
Charles Russell’s “Pursuit” series
of whodunits on tape, with a dif¬
ferent detective hero each week;
Rod , Serling’s series of Hour
sciepte-fiction shows; . “S t a g e
Coach,” a Screen Gems oater. co-
production.

NBC, too, heartened by the suc¬
cess of its “Wagon Train” west¬
erns, has such hour Western en¬
tries as “Cimarron City” and.
“Northwest Passage” In the hop¬
per, with the possibility of other
oater-hours emerging by fall.
Meahwhile, NBC. is toying with an
hour live whodunit series from the
Coast this summer, With Albert
McCleery at; the helm. If the
summer show clicks, it could move
into the fall schedule. . In a co¬
production deal with Screen Gems,
web is developing “Tallahassee”

(Continued on page 52)

ABC-TV PLANS OWN
VERSION OF BINGO

Anxious to capitalize on give¬
aways for. the viewers at home,
ABC-TV is preparing its own na¬
tional, daytime version of bingo.
Web is blueprinting now' a daily
half-hour home giveaway; with an
undisclosed homescreener particir
pation gimmick for the 3 to 3:30
slot.

. Because advertisers are /current¬
ly keen bn shows with pots of gold
for the home audience, ABC has
also changed the format of “Do
You Trust Your Wife?’’ the 3:30
to 4 cross-the-boarder, so that by
Monday (7), show will be. giving
away big prizes for identifying
certain, “mystery” . hiibbywife
teams. Web has already started
promoting the hew angle on the
air.-

UTLEY’S 'COMEBACK'

Commentator’s Career After Para¬
lysis Capped By Du Pont Kudo

Chicago, April 1.

The comeback of Clifton Utley;
begun about a year ago after a
three-year struggle to overcome
paralysis. Was crowned lastweek
in storybook manner when the
DuPont Foundation bestowed op
him its highly coveted annual
award for radio and tv commentary.

Utley, 1 commentator for WNBQ
and WMAQ, the NBC stations in
Chicago, is: the first commentator
outside the East Coast area to re-,
ceive the award and only the sec¬
ond to win it for local broadcasts..
Past winners of the DuPont trophy
have been Elmer Davis, Edward R.
Murrow, H. V. Kaltenborn, Joseph
Harsch, Chet Huntley, Howard K.
Smith and Eric Severeid.

Utley had suffered a near fatal
stroke in June of 1953, suspending
what to that point had been a dis¬
tinguished ■ broadcasting career.
His wife, Frayn Utley, a commen¬
tator herself, took over her hus¬
band’s. Sunday night radio slot dur¬
ing his years of recovery and now
alternates with him on his night¬
ly WNBQ telecasts. Utley returned
to radio in September 1956 and
to television a year later. He has
still npt. completely regained full
motor control of his body.;

‘Wide Wide Worltf
Tramned to Hoar;
GM*s lS-Show Bay

“Wide Wide World” will be back
on NBC-TV next fait under the
same General Motors sponsorship
but in reduced one-hour form.
GM has renewed the series, hut
will sponsor only 15. shows, an hour
each, at 5 to 6 p.m. on Sundays
over a limited alternate-week span.

In terms of GM expenditures, it
represents a cutback from last
year’s $6,000,000 outlay, for 20
shows of 90 minutes each, to about
half that total, or $3,000,000. Re¬
newal, however, represents a turn¬
about in buying practice for GM,
since last year’s renewal didn’t
come in until midsummer and only
after protracted negotiations. Pur¬
chase was set through MacManus,
John A Adams agency.

The shift in time and format
now leaves open the question of
what happens to “Omnibus,” the
Robert Saudek Associates package
Which has been sending as
“WWW’s” alternate Sunday com¬
panion-piece. NBC hasn’t come to
a decision on that, and Saudek
himself hasn’t explored the ques¬
tion of reducing;. the “Omnibus”
format to 60 minutes.

PAUL ROBESON SET
FOR CHITV STINT

Chicago, April 1.

. Paul Robeson will appear on tv
here after all, and on the show
Which earlier had cancelled him
presuiiiably as a too touchy sub¬
ject. ; In what figures to be a sig¬
nificant break in his cautious come¬
back, baritone undergoes the query
treatment April 20 on Norman
Ross’ “VIP” on WBKB.

Singer Originally was set for an
April 6 go on. the show', bqt a fort¬
night ago a station spokesman said
Ross had. "a change of heart,” al¬
though, understood to still be inter¬
ested. ... Ross normally has two.
guests per halthour stanza but will
devote an entire session to Robe¬
son.

A concert circuit pariah in re¬
cent years for his political views,
Robeson currently is essaying'the
comeback with a national singing
tour.

F By LES BROWN

Chicago, April 1.

With local tradesters jawing long
and at length about Chicago’s fu¬
ture as a television origination cen¬
tre. ABC-TV veep Sterling (Red)
Quinlan dropped the shattering
opinion last week that even the
toddlin’ town’s past video glory is
a grand illusion. The local tv
anchors, he. said7 have always had
the homely statuTWf-^'money ma¬
chines” in the network scheme and
were never intended as creative
plants. As for the shows Chi did
produce for the webs, Quinlan
rated them “accidents” or exigen¬
cies of the parent companies.

Quinlan, who has charge of
ABC’s WBKB here, painted this
‘‘realistic” picture for a gathering
or American Women in Radio and
TV in a speech which he hoped
would fizzle the pipe dreams about
Chi’s place in the network design.
“There has been too much baloney
on this subject,” he said. “We. (sta¬
tion chieftains) may not have as
much influence over, our network
bosses as we would like to have,
but we certainly know the general
policies of our companies.”

In Quinlan’s view, the creative
video coin is : going dow r n the ex¬
perimental drain in Hollywood and
New York, so the nets depend
upon the profits of their oAo’s and
“continually nudge us for more
profits. And rightly so. Chicago
is a phenomenal market, better
than all their other markets ex¬
cept New York City, with only four
commercial stations in the nation’s
second largest city.

“This city is not their creative
zone. This is their vital money
zone.”

He described the local plants as
solid and efficient, but strictly local
—all except the comparatively new
and elaborate CBS facilities, which
he termed “a fitting monument to
Les Atlass’ unique record as a
broadcaster.”

But, he added, “I doubt if Les
Atlass was able to get one single
assurance from CBS that, once this
plant was completed, a sizable
amount of network production
would be asigned to it. It isn’t in
CBS’ policy, in my opinion,. any¬
more than it is in ABC’s policy to
do a lot of shows from Chicago.”

The future? Quinlan doesn’t
foresee any improvements—not
(Continued, on page 48)

Dr. Zulli Going
Com! on Sundays

Dr. Floyd Zulli, the New' York
U. professor who made literature-
for-breakfast fashionable in New
York and suburbia with his WCBS-
[ TV-NY.U “Sunrise Semester,” has
i gone commercial. Dr. Zulli will
star in a half-hour Sunday after¬
noon series devoted to the classics
on WCBS-TV, complete with a
sponsor.

Bankroller is the Heritage Club,
the distribution arm of Heritage
Press, which puts out fine editions
of the classics and distributes
them through its own book club.
Heritage will pick up four Sunday
half-hours, starting May 11, in the
4 to 4:30 p.m. period. Each half-
hour will be devoted to a single
classic novel, and the entire series
Will be used by Heritage Club to
kick off a new series of classics it
is issuing.

: Only four shows are scheduled
because: Zulli is due to take off
for Europe in June and won’t re¬
turn until July. Summer months
are out, but WCBS-TV expects to
have Zulli back as a permanent
commercial-educational personal¬
ity come fall, and considers the
Heritage Club deal a pioneering
effort which will pay off in terms
of permanent status for Zulli in
the fall.

Heritage Club bought the show*,
w'hich is still untitled, as a frknk
extension of “Sunrise Semester,”
(Continued on page 50)

32

RAPio»TEijfcyisioy;. USnietY

Wednesday, April 2, 1953

TV Major Factor in Dwindling
Status of the Smaller Agency;

By JACK BERNSTEIN

During the last few years, al¬
most weekly, an announcement has
been issued by a Madison Ave.. ad
agency telling of a merger. The
releases tov the press are routine
and what most fail to say is that
the day of the small and even the
medium-sired agencies are num¬
bered. Television is probably one
of the largest Single factors in
the mating.

Media a d v.-e r t i s i n .g in 1957
reached an alltime high of $10.3
billion and of this, figure the
television advertising expenditure
totaled $1,3 billion alone. No
longer can the, Small shops either
on Madison Ave. Or: in Peoria af¬
ford to either; have a one-man tv
shop or a single timebuyer who
buys print as well as tv time, for
even in smaller cities across the
country, local merchants have be¬
come large spenders in spot tele¬
vision.

In .the main, the smaller agen¬
cies and regional agencies are
finding themselves forced to merge
because 1> spot television, which
with the recession figures ta get a
larger chunk of the pie than ever
before.' requires regional offices
and local servicing;*.2) .tv. accounts
require television specialists who
are familiar with all phases of pro¬
duction; 3i the demand by spon¬
sors for additional services which
Includes marketing and merchan¬
dising with local tie-ins with the
clients sales foic.e and national dis¬
tributors and local dealers; 4) the
realization that larger billings, via
mergers, give agencies a better
hand in negotiations and bargain¬
ing with the networks and are ail
important in pitching accounts; :

•Bigness’ Is the Key

In a word, it all amounts, to big¬
ness. The larger an agency, and
tlie billing's it represent, to a large
degree tells the story in its net¬
work dealings. If an agency can
knock on the network door and
state that it is prepared to shell
out millions fof B= 5% to eight tv. pro¬
grams, it receives [red carpet treat¬
ment and first crack at prime time
availabilities. Otherwise, the.agen¬
cies which have just one, show to
purchase are at the mercy of the

a show from tracing the storyline
to reading and approving scripts
to the final shooting.

. The demand by sponspfs for the
additional agency services is one
of the major reasons why smaller
agencies merge. Research, Wheth¬
er it be the new tangled motiva¬
tional. or just simply why the con¬
sumer prefers Lux over other
brands, and the. studies. it entails,
are of major significance. In the
additional^ service, category,, .agen¬
cies can no longer make up and
place, ads and then sit back, and
wait for their 15<c but rather they
have to. advise the client on the
best way to merchandise, the prod¬
uct and how the marketing should
be handled and this calls for deal¬
ing the clients sales department
as well as local dealers and, dis¬
tributors.

Larger billings, via mergers,
serve agencies Iri. a multitude of
ways.. If a shop has the reputa¬
tion of being a packaged goods
agency and 'it--mergers' with an:
agency which is noted. for handl¬
ing hard goods; then, the agency,
can go with an effective pitch .fur
• accounts of all types. V
j Billings also talk when the agen¬
cies are dealing with the webs: It
is a known fact that larger agen¬
cies can call their preferences with
the networks. The webs know that
come each fall the giant agen¬
cies will be purchasing shows and
the - agency like corporations can
haggle and bargain more effective¬
ly with the networks over time, and
money, A One-shot agency, as to
be expected, has to sit and wait
while the larger agencies take
their choice.

. Just, as the supermarket is re-:
placing the corner, grocery store,
the larger agencies are swallowing
up. the regional and smaller agen¬
cies. Television is recognized -as.
a big and. expensive business and
if the small, agencies want to keep
their doors open then they have to
face this medium. The cost of the
•medium.; it being too expensive
lor . many small shops to handle,
has been primarily responsible for
more than 100 agencies mergers in
1957 with more predicted for T958.

Shorts: Kudner Agency, which
since the loss of most of the Gen ;

networks _\vho do not hesitate to. era j Motors business has had
palm eff fringe time. ’wholesale shakeups iri personnel.

The television industry has j announces the resignations of Paul
. knocked out the old theory -tha-t-jr j E. Newman, executive, veepee ,arid

“being a sriiall shop—additional
services can be offered.” The two
room offices can't compete with.
Young & Rubicam and BBD&O
especially if the client has more
than a few dollars to spend. The

exec art director, and J. W. Mil¬
lard, vice-president and secretary;
from, the agency. A third member
of the agency,. Vincent F. Aiello,
who had -been iri charge- of the
| creative work on the Buick ac-

daily advertising columns are filled j count, asked to be relieved of his.,
with success stories that illustrate | responsibilities as a director arid
how a small shop increased the j a member of the exec committee,
billings on an account only to lose C. M. Rohrabaugh, president Of
it to a large, agency,. What- the j the agency, announced changes in
smaller agencies have done is to ; the board and tlie executive corn-
build a Frankenstein , and when \ miltee “to strengthen the agency's
the clients begirt shelling out mil- ’ operation.*’ Newly-elected direc-
lions in their ad appropriations,: tois are Robert W. Bode. Andrew
they want the additional services;^, Diddel. Charles W. Doughtie,

the smaller agencies can’t offer.

Spot television requires special¬
ists. who are familiar with market
and audience composition, and
habits of. local communities as well
as ratings.

Donald Gibbs* Robert . Murray
Haig, William A. MacDoriough,
Roger S: Harrison and .Charles A.
Holcomb. Newly elected to the
executive committee are James F.
Black. William A- MacDonough

If an advert iser Wants to go na- ; Charles A. Holcomb. Carl

tional in expanding the market for
his wares, it requires him to have
an agency with a Staff of expert
tiinebuyers and agencies have to

Phares Jr;, was appointed secre¬
tary of the agency.

BBD&O in an economy move is
said to have let go of 76 employees

have men in New York arid on ; this past week,
the Coast as well as half the points j. . A $500 scholarship has been es-
in between. The merger in these j tablished at New York U.: by the
instances works for the benefit of N. Y. Chapter of- the American
both the small shop which gets all ( public. Relations Assn, to be
the ativantages of being associated | awarded for the 1958-1959 academ-
with a large agency and the la.'ge ic year to an upperclassman iri the
agency in return gets a local office journalism department who has
to keep an eye of the follow- [ majored in p.r. arid plans to enter
through .process- and offers the; the field.

services-, to other national adver¬
tisers.

Gotta Be an Expert

Television requires a crack staff
of experts which the smaller agen¬
cies cannot aflord for their ac¬
counts: Even though the days of
agency production is for the most
part.^n the past, it still requires
a team of experienced men to se¬
lect fare that has a chance of being

Lost & Found; The $3,000,000
ad account of Max Factor & Co.
wrir leave Doyle Dane Bcrnbach
July 1' after a seven-year associa¬
tion. . Both agency arid client at-,
tributed the termination to a mu¬
tual difference of opinion. No suc¬
cessor has been appointed.

Bosh Stack Assoc, has been ap¬
pointed to handle the special pro¬
motions of the Moore Publishing

_ hit. Prograriiming requires - CO.
everything from getting the right Fuller & Smith & Ross has been
time period initially to the loose- named to handle the $2,000,000
ly termed agency supervision- budget of the Edison Electric In-
vvhich means retaining control over | stitute which is conducting a . ha-

tional drive promoting the use of
electricity in the home.

Friend Reiss Advertising has
resigned the Solar Steel Gorp. ac¬
count.

Grey has landed the ad account,
of Bit-O-Honey and Old. Nick Can¬
dy Bars, made by the • Schutter
Candy Co.

By LES BROWN
, Chicago; April 1.

Needham, Louis & Brorby, after
a. major expansion of its manage¬
ment strata, now has. possibly the
most youthful top echelon of any
rnajor agency in the country. Last
week NL&B created the new post,
of executive vice pfez and named
to it 37-year old Paul G> Harper
Jri.; enlarged its board of direc¬
tors by five; dubbed three new vee-
pees; bolstered its radio-tv depart¬
ment; and appoirited a new head
of media,

Prexy. Maurice H. Needham said
all this was. done to “add depth
in'management and meet require¬
ments of recent rapid growth arid
of.. future expansion.” Needham
stressed the point that the agency’s
policy has been! to promote from
.vyithin,

\ Thg veeps enhancing the board
of directors are James G, Cominos,
Edmond C. Ddllard, F. Winslow
Stetson Jr., Frederick A. Mitchell
and Vinton H. Hall. The new veep
stripes went to Kenneth: C. T. Sny¬
der, George Sotef,.and Blair Ven¬
der,-the. latter also named to helm
the media department. Mitchell is
manager of NL&B’s Gotham office
arid Soter heads:. the copy depart¬
ment there. Board now has a
membership of nine.

The agency also acquires, next
■week Hal Smith, who for more
than 12 years. has been with The
NBC Chicago shop, most recently
as manager of ceritrai division net¬
work. tv. sales promotion. . Smith
joins NL&B’s radio-tv department,
reporting to Scott Keck. ;

Dissident stockholders of Pabst
Brewing Go., a group that is seek¬
ing to overthrow the present board
arid install. ex-Schlitzer John Toigo
at the helm,, are throwing such am¬
munition. as follows: the company,
has skidded from'second to eighth:
place: in the industry; sales, have
dropped from over 4,000,000 bar¬
rels to under . 3,000,000; market
value of the stock has gone from
32 to 6; , and dividends have
dropped to nil. Advertising ! has
increased from $2,000,000 to over
$6,000,000, and at $1.99 per bar¬
rel the ad expenditures are the
highest in the industry..

J. Walter. Thompson agency is
moving its public relations, re¬
search and home economics depart¬
ments . into the same section of the
Wrigley building as the agency’s.
main bpdy.; JWT now occupies
seven floors' of that wing for its
approximate 506,employees.

' . : -M. . M.; ' Fisher Associates vhave
taken, new and expanded quarters
in the Bell Savings; Building in
the Loop. : . ; v , ‘

Proebsting, Taylor agency has
changed its name to . Probesting,
August & Harpham Inc. with K.
Conrad August, exec veep, and
John W, Harphani, veep-creative
director., the new principals.

E.ward H^.Wei^s agency picked
up Enzylac.' and Brook Hill Farms
for Medical Dairy Specialties. :

; : Foote,; Cone & . .fielding made
John L. Rigotti a veep over media
and research. Edward. M. Stern
was upped to director of media,:
Robert E. Ryan tb media manager,
and John E. MeArdle-to merchan¬
dising manager, .

Elliott W. Plowe got v. p. stripes
at BBD&O,

Joseph D. Probst, ex-Henri. HUrst
& McDonald, joined Chek-Chart
Corp.

London Agencies

By BARRY BARNETT

London, April 1.

, A nevv liquid detergent, made by
the Colgate-Palmolive group' will
hit British markets iri Septeiriber
vvith an intensive tv and press cam¬
paign handled by the John Hob¬
son' & Partners agency. Initial ad¬
vertising pressure will be centered
on the London area, with two-
thirds of the campaign funds sunk
into tv : commercials.

John Hobson & Partners outfit
has also landed the Scandinavian
Airlines ISAS) account effective
today (Tries.). -

W.S. Crawfprd agency is organ¬
izing two large tv campaigns for a
pickle manufacturirig company and
a ready made tailor, both sched-
(Continued on page: 53)

44444+++44 4 444 44 4444444444♦ ♦ ♦ ♦ ♦ ♦ ♦♦♦ + 4♦ ♦ ♦ I ♦ M MM

; TV-Radio Production Centres

►44 -4 44444 4 4 44 44444»»4444»4444444444444 44 44 4 44 4 44

IN NEW YORK CITY .

Casey Shawhan, NBC’s Coast publicity chief» In town for the com¬
pany’s management sessions in Princeton . . . Claudia Morgan resume!
the starring role in “Right to Happiness” with the soaper’s return to
CBS Radio this week . . . “Today” writer Pete Miller left N,Y. to free¬
lance in Los Angeles , . . Ed Sultan and Ed Reingold of CBS-TV pro¬
duction operations handled the lighting for Brooklyn College’s musi¬
cal, “Hell of an Angel,” last week . . . Ed Sullivan spieled at the Poor
Richard Club in Philly yesterday (Tues.) . .‘. Orson Wellies guests on
“What’s My Line?” Sunday (6) . . . Ray Noble does a dramatic stint
in “Suspense” or. CBS Radio Sunday . . . Martin Mayer, author of
“Madison: Avenue, USA,” guest-speaks at the. American.. Women in
Radio & Television meeting next Wednesday (9)\ , . Zina Bethune, 13-
■ybar-old,, set. for the lead in Tennessee Williams’ “This Property: Is
Condemned” on “Kraft Theatre” April 16 . . . Alistair Cooke guests
lectures tomorrow (Thurs.) and the, UN’s Y. Duckworth-Barker next
Thursday (10) at Dr. Arno Huth’s New School courses . . . Florence
Warner has shifted east from the Coast to work with CBS’ Washington
topper Joe Ream and aide Helen Sioussat . , . Nola Luxford, on leave
from the Hotel Pierre, where she’s been fashion and special events di¬
rector, will do a toving reporter turn for NBC Radio and will do tapes
throughout a several-months trip through the South Pacific ; . . Roy
Ross, 12 years as musical director of WNEW, moving over to WMGM
in the same capacity, but the Metro radio outlet is not saying yet wheth¬
er this means live music on the schedule; WNEW killed its last live
music stanza recently ... Howard Morris, Carol Burnett, Milt Kamen t
[ Stubby Kaye, Denise Darcel and Tom Poston panelists on Mike Stokey’s
[“Pantomime Quiz” revival on ABC-TV next Tuesday (8), . . Tom Mea-
ny as guest sportscaster this week on WMGM’s “Warm Up Time” arid
“Sports Extra” with regulars Gussie Moran and Marty Glickman ...
Jerry Lee Lewis, Paul Anka, Everly Bros., The Shirelles, Jimmy Mc-
Cracklin, all guest on Dick Clark’s Saturday nighter this weekend (5)

.WINS staff additions; Diane Neugarten, director of research and
promotion; Dan Weinig, Paul Evans, Raymon Hamilton, all new sales¬
men ; . New sound studio being opened at 25 W. 56th St. on Tuesday
/8>; Regent Sound. Studios, owned by Bob Liftin, Hal Dreeben, Henry
Payson, is opening that day with on all-afternoon cocktail bout ,.
Gene Bruck, former program manager for the Boston Symphony, inked
with WBAI (FM) for a weekly music commentary—Fridays, .8 to 9 p:m.

Ilka Chase and Anita Colby share a five-minute stripped morning
series on Mutual,, titled "Woman’s World,” launched Monday. (31)

WOR Radio’s 7 “Music from Studio X” will present a salute to Irving
Berlin on Friday (4) evening, presenting three and a half hours of Ber- .
lin disks . . . Larry Goetz, former big league umpire, has joined MBS*
corps of sportscasters . . . Bishop Fulton J. Sheen will do a special live
tv broadcast on WPIX for Easter on Friday (4) evening, keyed to “The
Seven Last Words of Christ frorii the Gross.” . . . WOR’s .Jean Shepherd
will host two jazz concerts to be given at Town Hall on Saturday (5)

. ... WOR-TY has scheduled a series of filmed shows for Easter .
Guest lineup on Joe Franklin’s WABC-TV “Memory Lane”; Mary
Small (April 7), Meyer Davis (8), Frank Fay (9) . , . Art Van Horn and
Phyllis Battelle co-host “Easter ’58” on DuMont Easter Sunday (6) with
Theo Fanidi and his Monsignore strings and singer Mary Tremain
booked . . . Betty Ann Grove to play musical stock this summer.

Jack E. Leonard signed for comedy panel show to be produced by
Murray"Susskind of Talent Associates and Paul Kasander who recently
formed his own production firm. It will be kinescoped late this month
. Eddie Rosen, ex-William Morris and Baurii-Newhom agencies,
joined Ashley-Steiner’s N.Y. office. - He’ll handle actors and actresses
.,. . Robert Q. Lewis accomped CBS station relations mgr. Eric Salline
to Oklahoma City over the weekend to welcome KTOK as a new CBS

affiliate; . Mari Lynn inked for a “My True Story” stint April 10

Comic Shelley Berman planes to the Coast Saturday (5), following,
windup of his Blue Angel stint here, for a guest shot on the Rosemary
Clooney show April 10. He’s already Set for another appearance on the
show (his fourth) on May 8, following a Chi nitery stint ; . . Lou Dorfs-
man, CBS Radio director of art, advertising & promotion, walked off
With a gold medal and two. other awards at the Art Directors Club of.
N.Y. Collecting ADC prizes is an annual with him . . . Frank Abrahams,
formerly with the Walt Framer office, has joined Stone Associates as
production coordinator of the “Bingo-at-Hoirie” show on. WABD . . . .
Biid Palmer tapped to do the new Bristol-Myers-sponsored “Post-Fight
Beat” series following the NBC-TV Friday bouts . .. . Instructor Bill.
Smith’s. Monday lectures at the New School lists visiting gabbers for
this month: as: Lester Gottlieb (7th), David Susskind (14), Terry Fay
(21) and Ted Ashley (28).

IN CHICAGO .

Darkening future of ABN pared Jim Duffy’s Chi sales force to three
last week, with Frank Blotter, Harry Simmons, Bob Loeber and three
secretaries let go . ... Jim McShane is next up for a WBBM buildup as
host of new. live variety localer which is filling the 10 a.m. half-hour
relinquished by Arthur Godfrey and CBS . , . Possibility that one of
the two new soapers replacing “Matinee Theatre” on NBC-TV will orig¬
inate from the Chi shop .. . . WGN-TV’s Ampex Videotape equipment
has arrived . . WLS’ Red Blanchard got lotsa toastmaster laughs at
the Chicago Unlimited luncheon last week confirming widespread opin-.
ion that he’s one of the best cornics in town ., . Tom Foy upped to.news
director of WGN Inc. vice Holland Engle,, who’s been , reassigned to
news reporting and a personality role . . Local pressagent : Jack Mc¬

Guire starting a 4:30 p.m. radio strip on WAAF next Monday (7) with
inside show hiz slants . . . WNBQ^s Len O’Connor back, at home now
after an emergency appendectomy . . . William A. Harris, ex-Fred Niles
account exec, joined business division of Chicago Heart Assn. . . James
Kimberly, past prez of Sports Car Club of America, joined Kling Film
Productions as veepee in charge of business development. . Josh Brady,
WBBM emcee, penned the tune, “When Shirley Shimmys in Her Che¬
mise,” used as themesong Of State Street Council’s recent fashion show
, . : Mary Lela Grimes, who won last year’s Sylvania award for the ‘‘Dis¬
covery” prograiris she produced in Boston,, has done a new series for
Chi’s WTTW titled “Discovery at Brookfield Zoo.” . . . Studs Terkel
scripted a half-hour show, “Ernpty Chair ” for Combined Jewish Ap¬
peal, which WBKB is telecasting next Monday (7) night • .. WGN-TV
is finally dropping “Club 9,” its long-running record hop show pn
April 11, after a history of changes in format and title.

IN WASHINGTON .

Nancy Hanschman, producer of CBS Radio’s “Leading Question,” arid
Washington staffer on assignment to “Face the Nation” arid other news
shows, gets the glamor treatment in May issue of Cosmopolitan. Hearst
monthly devotes eight pages of pictures arid story to the eye-filling
brunet, whose beat is Capitol Hill . . . Radio station WWDC has
launched ; a policy of on-the-air editorializing, using five-15 one-riiin-
ute daily spots commenting on local issues_Vet sportscaster Ray Mor¬

gan, longtime WWDC staffer, has moved oyer to WTTG as director of
sports ... Communications lawyer Leonard Marks currently in India
on a State Dept, sponsored legal mission ... Rep. Kenneth Keating
(R , N.Y.), appeared on WTTG’s “Sports Exclusive” to discuss a bill ho
(Continued on page 50)

Wednesday, April 2, 195®

J&rieFt

IXTER\ATIO.\AL TV - RADIO

33

J

in

(Week Ending March 16 )

Take Your Pick , - . . ■ . . . . ....... . . . . (AR) 78%

Sunday Night at the London Palladium ........(ATV) .. 75%

The Army Game ...,......,.;... V...... (Granada) 74% .

Television Playhouse—“Do As I Do” .....;.... (ATV) 71%

Emergency Ward 10—Fri. ;,......,........ (ATV) . 1

M Squad . ....:.,..,.... . ...:....... (ABCTV) . >

Armchair Theatre—“The One Who Came Back”. (ABCTV) ' 70%')
Play of the Week—“The Rossiters”............... (AR) 69%

Emergency Ward 10—TueSl ...... . . . . ... r.... (ATV) 68%

Double Your Money .......................... (AR)... )

Criss Cross Quiz .............................. (Granada) 65% J

Jeannie Carson As Hie Saint Who
Came Marching In’ To Scot Town

By .GORDON IRVING

Dunfermline, Scotland, April 1.

A whole, town went gaga here as
an English-born tv- personality,
newly arrived from the U.S A.
made a triumphant seven-hour
tour.

The actress Was Jeannie Carson,
star of the U.S.-filmed tv series
“Hey, Jeannie!”, which has had
Wide showing on the BBC-TV net¬
work. Actress plays Wee Jeannie
MacLennan in the series, and is
supposed to be a native of Dun¬
fermline, Scotland.

The townspeople here have fol¬
lowed the series intimately. It has
brought extra trade to the area,
which produces lotsa linen,goods.
In fact, many overseas buyers now
insist that the tag “Made in Dun¬
fermline, Scotland” be imposed on
linen goods from the town,

• Frequent references to Dun¬
fermline in the “Hey, Jeannie!”
series have given a boost to this
quiet, historic town In East Scot¬
land, center of mining area, and
birthplace of the late philanthro¬
pist Andrew Carnegie. .

The town authorities repeatedly
asked Jeannie Carson to visit with
them, but Hollywood commitments
wouldn't allow. Actress was even
accused of doing the wrong thing
(Continued on page 48)

Television of Iran, in Teheran,
which expects to take the. 1 air in
June or July as the first commer¬
cial video outlet in the-Middle
East, has laid aside $400,009> in the
first year for the purchase of
American telefilm product.! With
no quota to worry about, the $400,-
000 budget is something of a rec¬
ord for a new overseas outlet, espe¬
cially since the country only has a
few: thousand . sets available for
sale at present..

Television of Iran is run by. the
Sabet family by a grant from the
Iranian monarchy. Charles Michel¬
son, an American purchasing agent,
has been placed in charge; of lin¬
ing, up the U. S, film properties
Which will pepper the station once
it commences operation. Inciden¬
tally, Vance Halleck, an American
tv expert, has been in Teheran for
the past few months helping get
the tv outlet on the air.

TORONTO’S EASTER

PARADE FOR TV

Toronto, April 1.

For the first time, the Canadian
Broadcasting Cprp, will televise
Toronto's annual Easter parade on
Sunday, April 6, from 2 to 2:30 p.m.,
when Canadian tv and radio celeb¬
rities will ride in some 50 converti¬
bles in a parade that, each year,
has drawn thousands of Toronto
citizens and visitors to this everit.

A battery of tv cameras will be
set up at the parade’s marshalling
area, with CBC commentators
along the route interviewing CBC
personalities and spectators. Ac¬
cording to ukase of the' State-oo-
erated CBC, as currently applied to
tv appearances, the sack or chem¬
ise dress has "been banned by the
CBC costume department for this
Easter parade in|Toronto.

Mozart Festival on TV

Salzburg,. April 1.

Famed Mozart Festival in Salz¬
burg will be televised this year for
the first time. .

It’ll be shown on the Eurovision
Network, with “Everyman" and
“Marriage of Figaro” and one other
event set for televising.

Both CBS Film Sales and. NBC
.International are carrying the .ball
for representation of prestige . U; S.
public affairs shows abroad. /

The NBC Opera kine, f’rinstance,
is telecast in countries stretching,
from Australia to Switzerland.
CBS Film Sales has given wide ex¬
posure to “See It Now” interviews
with such figures as Tito, Nehru,
Adenauer.

Indicative of the pubaffairs push
abroad are the rundown of sales
in the following countries: Au¬
stralia (NBC International), “NBC
Opera,” “Project 20,” and “Wis¬
dom” (CBS Film Sales), “See It
Now,” “Queen Elizabeth’s Visit to
the U. S.;’’. "World in Crisis,” arid
“Twentieth'Centuiy.”; :

Denmark: (NBC International),
“Eleven Against the lea,” “NBC
.Opera," . “Southeast Asia,” . and
“Project 20”; (CBS Film Sales),
“Face the Nation ” and “See It
Now.” England: (NBC Internation¬
al), “Meet, the! Press,” “Rome
Eternal,” and others previously
mentioned.. Ditto for CBS Film
Sales.’.' • ‘ ’

‘Global Exposure for
Riot in East Berlin’
(DBS Documentary

Washington, April 1.

“Riot in East Berlin,” Sunday's
(30) anti-communist documentary
on CBS’ “20th Century” series, will
have the strong support and even
help of United States Information
Agency in its efforts towards world¬
wide distribution. Producer Bur¬
ton Benjamin screened film here
for reps of USIA and other, gov¬
ernment agencies in advance of
Sunday’s network exposure. .

Telefilm, consisting largely of
Commie propaganda footage and
smuggled newsreels, marks fifth
anniversary , of the revolt in East
Berlin. Narrated by Walter Cron-
kite, it is a vivid report of history
repeating itself in. the form of Red
mob hysteria almost exactly paral¬
lelling that of Nazi Germany.

Robert Button, television . boss
for USIA, told Variety that this is
the type of film that could do the
most good in certain parts of the
world. CBS distributes this world¬
wide both for tv arid on 16m cir¬
cuit. The government agency, how¬
ever, is willing to take over, in
any country in which pic carinot be
sold commercially.

The English quota on importa¬
tion of American.telefilm (and that ,
includes kinescope) properties is
cueing an interestirig and import¬
ant shift in British purchases from.
U.S. sources.' They expect tp in¬
crease substantially the pattern of
buying scripts done for live U.S.
video and reproducing them in
England—with as many of the
original .American leads as they
can lay their hands ori.

. ABC-TV, the commercial British
outlet for the English Midlands
(Birmingham and Lancaster) has
hired Charles . Michelson, a vet¬
eran American buying agent, as
its representative and purchasing •
agent here. Due to the top limit:
on the importation of celluloid,:
which has been Michelson’s forte
(for such as the commercial tv’ers
in Australia), his primary job for
ABC-TV at the moment is to ne¬
gotiate for. both American video
drama of all sizes, but immediate-
actors who have played them here.

Michelson said ABC-TV is ready,
by way of a rough estimatei to ;
allocate at least one out three of its
dramatic shows to . American
scripts/ This an infinitely greater
ration than ever before.

Michelson shortly will be look¬
ing into scripts from live domestic
dramas of all sizes .but immediate¬
ly he’s oo.’ing “Playhouse 90 T ”
“Kraft” and “Studio One” .treat-,
ments.

Unlike film, there, is no limit
set by the British government on
the. number of American scripts
that can be used on English tele¬
vision, Certainly, British scrib¬
bler, fees are not as high as those
paid here, but, according to Mich-
elsort, ABC-TV is ready to pay
$700 to $750 for English usage of
a once-played US. telescript.

There is one . minor hitch in the
pattern: ABC, which does some six
live dramas a week, has a show
called “Armchair Theatre,” a mys¬
tery show which recently was
elongated from 60-minutes to 75
minutes length- Since American
scripts are either of 60 or 90-min¬
utes duration, a sale; to ABC, would
require either a rewrite job or
some careful editing or stretching
of existing material. The rest of
the ABC shows, although they have
been known to run long if the
script demands it, are either 30 or
60-minute shows.

. First, preference will be given
British writers and actors on ABC-
TV, England, .but Michelson ex¬
plains good U.S. material is in an
excellent competitive position. As
reported above, Michelson esti¬
mated that: cine out of every three
ABC-TV scripts might be done
from Americans, and he’d ’ like
their original American stars. to
do the shows overseas with British
thesp. support.;

Michelson, Who makes his head¬
quarters in New York, recently re-
turned from a seven-week trip
around: the world, beginning in
Australia and from there, to the
Far and Near East and England.
While in Iran he became the rep¬
resentative for Television of Iran
in Teheran.

‘Citizen Soldier’ Series
Recruits Men in Service

Frankfurt, April 1.

Hundreds of U. S. soldiers sta¬
tioned in Germany are being re¬
cruited to play themselves, or their
U. S, counterparts who fought in
World War II, in a television series
called “Citizen . Soldier” currently
being filmed in Germany.

Six of the. series have already
been filmed at the Hoenfels train¬
ing area where: U. S. troops are
brought for regular military exer¬
cises and maneuvers.

. The series, when finished, will
comprise 39 half-hour dramatic
filiris dealing with actual experi¬
ences of American soldiers. It is
being produced by Ronald Alcorn
and directed by George B. TcmDle-
ton. arid all 39 are due to be com¬
pleted by. September.

Revenue From British Corn! TV;

'0

— ; f By HAROLD MYERS

Ed Sullivan Mulling

All-Canadian Show

Toronto, April 1,
With the signing by Ed Sullivan
of Canadian comics. Wayne &
Shuster for May 4 and 11, and
June 1 arid 8. for his videoshow,
with others to follow. It is inevi¬
table that a 100% Canadian-origi-
nation show might resuit.

It is being mulled by Sullivan for.
the fall, but it is still strictly in
the conversation stage.

22DOO.OQO Aud
For British TV;

London, April 1.

An economic and financial anal¬
ysis of commercial television In
Britain, prepared by a leading firm
of stockbrokers, estimates that ad¬
vertising revenue may eventually
soar to as much as $170,000,000 to
$190,000,000 annually with a cor¬
responding rise in profit potential.

It forecasts advertising revenue
for the current year to the tune of
$23,800,000 for Associated Televi¬
sion for their operation in London
and the Midlands; a. similar figure
for Associated-Rediffusion, which
runs the London station on week¬
days; over $16,200,000 for ABC-TV,
which has the weekend contract in
the Midlands, Lancashire and
Yorkshire, and over $27,400,000 for
Granada-TV, which runs the two
Northern stations from Mondays to
Fridays. The Granada results are
^described as “the outstanding suc¬
cess.”

, London, April 1.

. There are around 8,500,000 tele¬
vision receivers in Use in Britain,
serving an adult population of more
than 22,000,000 people. These fig¬
ures make this country second only
to America in the number of sets
in private use: Yet in 1949, less
thari 2% of the total adult popula¬
tion had tv, and a poll showed that
two out of every-three had never
seen the medium.;

This information is outlined by.
P.E.P. (Political and Economic
Planning), an independent, non-
party organization formed in 1931,
to study problems of public con¬
cern and to suggest. Ways in which
the information gleaned can be ap-.
plied. In a booklet entitled “Tele¬
vision ini Britain,” it’s reported that
the growth of tv here has been so
rapid that now BBC-TV covers an
area Containing 98% of the popu¬
lation, and almost 14,000,000 adults
can view commercial tv.

The.fast.-rise.of indie tv is indi¬
cated by its jet propelled economic
progress since its inception in the
closing months of 1955. P.E.PI states
that the total advertising revenue
for 1957 was about $90,000,000, as
compared with slightly over $36,-
000,000 for 1956, the first full year.
Over one fifth of the advertisirg
expenditure during 1957 went on
plugging food products, with . de¬
tergents in second place with a lit¬
tle over 12%, followed by candy,
non-alcoholic drin’; Id medical
preparations.

‘TUn Man’ in Britain
Dies of Malnutrition,

Phil Silvers Renewed

Londori, April 1.

., BBC-TV is to apply the chopper
to the “Thin Man” telepix series
at the end of the first 26 weeks.
The state :web has decided not to
pick up its option for an additional
13 Weeks.

At the same time, however, it is
revealed that BBC-TV is renewing
its deal for the Phil Silvers show
which has been a big hit on the
national network.

. In the London area, “The Th ; n
Mari” has been running against “I
Love' Lucy,” but although the
MGM-TV. skein has been warmly
received it has never made the im¬
pact nor the rating which Was an¬
ticipated. It may be replaced by
another U. S. series but this wiil
probably not ; be decided until
BBC-TV topper Ronnie Waldmjm
has visited America. He’s due to
leave for New York on May 11 on-
a round trip ; which will include
Los Angeles, .Ottawa and back to
New. York before returning to
London.

An analysis of revenue and prof¬
its is confined to A-R, ATV and.
ABC: Associated - Rediffusion,

which, in the first two years of
commercial tv, lost over $7,500,000,
is likely to show a profit of $5,500,-
000 in the current year, which is
expected to rise to $7,000,000 for
the year ended Marchi-April 1959.
ATV, which showed a loss of $1,-
600,000 in its first financial year,
arid a profit of $560,000 the follow¬
ing year,' is expected to earn $7,-
000,000 this year and as much as
$8,400,000 next year. The fore¬
casts for 1959 for both A-R and
(Continued ori page 48)

Kalo IV May Drop
Its Top Quizzer

Rome, April 1.

“Lascia o Radoppia,” until re¬
cently Italy’s most popular televi¬
sion program (and Italo version of
the U. S, quizzer, .“$64,000 Ques¬
tion”) may be dropped, at the end
of July, grapevine reports say.
Final decision will be made at the
next meeting of-the RAI-TV pro¬
gram committee'. Which decides fu¬
ture local programming on the lo¬
cal government-subsidized telenet
in three-month segments.

Popularity of show, though still
considered high, is now lagging
somewhat despite the recent addi¬
tion, in show’s second half, of a
local version of “Challenge.” Not
knpwn whether this would Le
yanked too if “Lascia” is dropped.

According to reports, quizzer;
Would be replaced by “Twenty-
One,” which once before had been
reported replacirig “Lascia o Ra-
doppia.” Plan was dropped St the
time because of. avalanche of let¬
ters complaining against cancella¬
tion of the “oldtime” quiz show
emceed by Mike Bongiorno. “Las-*
cia.” has also been reinforced of
la to via “injections” of personality
personal appearances and other
spectacular, gimmicks.

MEX RADIO TALENT
IN SHELLACK-IIiG

Mexico City, April 1.

Mexican singers and actors are
outraged at the importation of for¬
eign records for Use on local radio
outlets. Seems the influx of d^sks
from the U. S.. France, Italy and.
in particular. Spain, has displaced
live talent to such a degree that
the Actors’ Assn,, representing
performers, has. been asked to take
the matter up with station op¬
erators. ! .

Mexican performers contend that
the foreign platters are “abso¬
lutely mediocre” and they cannot
understand the “discrimination”
against live talent oh part of local
fans.

u

PJ&tlBfi

V«di<n!ay) April 2, 1959

NOW SHOOTING

STEVE McNALLY STARS!

"5 HOURS TO LIVE” ... The father of a
10-year old boy holds the stolen $100,000.

An international criminal holds the serum
that can save the boy’s life. Will the exchange
be made in time to save the boy’s life?

CESAR ROMERO STARS!

"THE CAVE” ... A ruthless bandit escapes
with a fortune! How long can a man of
action hide out without losing his reason?

PAT O'BRIEN STARS!

“NO WAY OUT" . A nurse is kidnapped
to help a wounded outlaw. Can the law
close in before the gang decides she has
outlived her usefulness?

DAVID BRIAN STARS!

* -,A

GENE BARRY STARS!

"TATTOO ARTIST” . . . The police find
the body of a dead man—dead but very
much "alive" with intriguing clues to his
murderer. Can police decipher the clues
and come to grips with the killer?

"POLICE DOCTOR” . ... A wounded
gunman, rushed to the hospital, wings a
police officer and holds him hostage in an
examining room. Can the police doctor
overpower the gunman and save the officer?

Wednt»d. y , April 8, 1958

P^SsiEff

ss

AT Zl V STUDIO

THE HOT, HOT
SHOW OF ’58!

EVERY WEEK A NEW STAR
A NEW IMPACT STORYi

mb

AD01PHE

TNT

ZIV’S NEW,
ALL NEW

mm

SERIES!

T

'y/Y/Y)/S-/Y

NOW SHOOTING

STEVE MCNALLY STARS!

CESAR ROMERO STARS!

ju W .

PAT O’BRIEN STARS!

DAVID BRIAN STARS!

“5 HOURS TO LIVE” .. . The father of a
10-year old boy holds the stolen $100,000.

An international criminal holds the serum
that can save the boy’s life. Will the exchange
be made in time to save the boy’s life?

SUSPENSE!

“THE CAVE” . . A ruthless bandit escapes
with a fortune! How long can a man of
action hide out without losing his reason?

"NO WAY OUT” ... A nurse is kidnapped
to help a wounded outlaw. Can the law
close in before the gang decides she has
outlived her usefulness?

“TATTOO ARTIST” . . . The police find
the body of a dead man—dead but very
much “alive" with intriguing clues to his
murderer. Can police decipher the clues
and come to grips with the killer?

GENE BARRY STARS!

"POLICE DOCTOR” . . A wounded
gunman, rushed to the hospital, wings a
police officer and holds him hostage in an
examining room. Can the police doctor
overpower the gunman and save the officer?

■

Wsdncad ay, April 2, 1958

S5

ZIV’S NEW,
ALL NEW

mm

SERIES!

ZIV

Y/r/W/f'//

HOUSTON-GALVESTON

si KGUL, KPRC, KTRK. TV Homes; 338,700. Survey Dates: Feb. 1-8, 1958.

TOP TEN NETWORK SHOWS
RK. PROGRAM—DAY-TIME :STA

1. Gunsmoke (Sat. 9-9:30) .... ...,.

2. Perry Como (Sat. 7-8:00)_.......

3. Lucy-Desi Show iMon. 7-8:00),,..

4. Danny Thomas (Mon. 8-8:30) _

5. $64,000 Question. <Tues. 9-9:30)

6. Alfred Hitchcock (Sun. 8:30-9:00).

7. Playhouse 90 (Thurs. 8:30-10:00) ..

8. - What’s My Line (Sun. 9:30-10:00) ..

9. I’ve Got a. Secret (Wed. 8:30-9:00)..

10. Red Skelton (Tues. 8:30-9:00).

TOP TEN MULTI-WEEKLY SHOWS
RK. PROGRAM—DAY—TIME STA.

1. +My Little Margie (M-F 6-6:30)..... . KGUL

2. tCrusader (M.W.Th. 10-10:30) ...... KGUL

3. ‘Mickey Mouse Club (M-F 5:30-6:00) KTRK

4. ‘Late Show < M-Th, 10:30-S.O.) ... KGUL

5. tWorld Today, Sports (M-F 6-6:15) .. KPRG

6. ‘Newsreel, wea (M-F 6:15-6:30)...... KPRG

7. tNews, raise (M-F 10-10:15).......;. KTRK

8. ‘Queen for a Day (M-F 3-3:45) .....KPRC
8. tRoy Rogers (M-F 5-5:45)....... KPRC

10. ‘Captain Kangaroo (M-F 8-8:45).. . . KGUL

AV. TOP TWENTY SYNDICATED SHOWS

RXG. RK. PROGRAM—DAY—TIME STA. DISTRIB.

•_ 1. Highway Patrol (Tues 9:30)......... KGUL.... Ziv

ol'l 2. Harbor Command (Sun. 9:30)...... : .KPRC.. .Ziv

35 ; 0 3, My Little Margie (M-F 6:00)........ KGUL.... Official

TOP COMPETITION
Sfl* PROGRAM STA.

.KGUL
. KPRC

42.5

35.9

2.

.KGUL

35.0

3,

.KGUL

34.1

.KGUL

33.6

4.

■ KGUL

33.5

5.

KGUL

32.3

•; ft

.KGUL

,32.1

o«

..KGUL

..KGUL

AV. 10.
RTG.

-— 11 .

20.5 12*

18.3 13.

14.3 13.

141 14

13.4

13.3 I 4 *
12.1 15.
11-5 16.
10.8 i7

10.5

State Trooper (Mori. 9:30)........

Studio 57 (Tues. 10:00): 7..;.: .

Men of Annapolis (Wed. .9:30).....

Silent Service (Tues. 9:30),........

Crusader (M.W.Th. 10:00) .

Three Musketeers (Sat. 6:00)..
Captain David Grief (Fri. 9:45) ...;

Sea Hunt (Sat. 9:00).,:... . . . . .
Martin Kane (Mon. 10:00)..

Death Valley : Days (Thurs. 9:30)...
Whirlyblids (Sat. 6:00) i-. 7. .7-.,,..
Grand Ole Opry (Sat. 7:00) ..

Your All Star Theatre (Tues. 9:00).
Publie Defender (Wed. 10:00), . ; .
Badge 714 (Tues. 10:00).. ......

Championship Bowling (Sat. 10:00).
Susie (Sun. 4:30)..7...Y . _ !•...

.KPRC. ,

.Ziv

21,2

32

What’s My Line.. . . .;

.KGUL

32:1

.KGUL..

.. .Official

20.5

48

) World, Today—Sports
( Newsreel, Weather .,.

KPRC

.KPRC

13.4

13.3

; KTRK.;

... MCA

2Q.0

31

Studio One..,... . .....

KGUL

27.0

.KGUL..

.. MCA .

18.9

43

Badge 714...,

KPRC

12.8

.KPRC..

...Ziv,

18.6

31

Circle Theatre........,

KGUL

26.4

.KPRC ;

,. .NBC

18.5

30

Highway Patrol:......

KGUL

34.2

.KGUL..

.. MCA

18.3

40

Dragnet ............. V

KPRC

17.9

kgul.;

.. ABC

17.1

41

Whirlybirds ..

.KPRC

15.0

KPRC.

. . .Guild

16.8

30

( Person to Person . . ..

> Academy Theatre. . .,

.KGUL

.KGUL

255

19,8

.KTRK..

. .Ziv

16.7

24

Gunsmoke .. ... v...

.KGUL

42.5

; KPRC .

. . .Ziv

15.5

34

Crusader . . ...... ..

.KGUL

17.9

. KTRK..

. . U.S. Borax

15.0

23

Playhouse 90. ,.-... ; . .

KGUL

.. 32.4

.KPRC..

. . .CBS

15.0

36

Three Musketeers. .. ; ..

.KGUL

17.1

.KTRK..

.. Flamingo

14.0

21

KPRC

34.7

:Ktrk;.

.. Screen Gems

140

21

$64,000 Question . ...., .

KGUL

33.6

KPBLC ..

.. . Interstate

13.7

31

Crusader ..

.KGUL

18.5

KPRC. .

.-NBC

12.8

29

Studio 57. ... , ...

.KGUL

18.9

KTRK..

.. Schwimmer

12.7

24

Award Theatre;. . . ... .

.KGUL

24.8

.KPRC

..TPA

11,6

39

See It Now - . . ; . , ..

.KGUL

10.5

KANSAS CITY

TOP TEN NETWORK SHOWS

1. Gunsmoke (Sat. 9-9:30) ........;.. KCMC

2. Wyatt Earp (Tues. 7:30-8:00)........ KMBC

3. Whafs My Line (Sun. 9:30-10:00).,. ..KCMG

4. Perry Como (Sat. 7-8:00)... ; WDAI

5. Maverick (Sun. 6:30-7:30)............ KMBC

6. Loretta Young (Sun. 9-9:30)......; .WDAI

7. Sugarfoot (Tues. 6:30-7:30). v . . . . .KMBC

8. Lucy-Desi Show (Mon. 9:30-10:30)...KCMC
•9. Alfred Hitchcock (Sun: 8:30-9:00). ,. KCMC
10. G.E. Theatre (Sun. 8-8:30) .,.KCMC

TOP TEN MULTI-WEEKLY SHOWS

1. ‘Mickey Mouse Club (M-F 5:30-6:00) KMBC

2. 110:00 News (M-F 10-10:15)....77. .KMBC

3. tSports, Weather (M-F 10:15-10:30). . KMBC

4. ‘Star Performance >T-F 10-10:30).. WDAI

5. ‘Queen for a Day (M-F 3-3:45) •..;. WDAI

6. t5 Star. Theatre (M-Th. ll:15-S.O). KCMC

7. ‘American Bandstand <M-F 4-5:00). . KMBC

7. “Art Linkletter (M-F 1:30-2:00) .... .KCMC

8. fWhizzo’s W’land (M-F 11-12:00).., KMBC

9. ‘As World Turns (M-F 12:30-1:00). . KCMC

Stations: KCMO; KMBC, WDAF. TV Homes: 293,700. Survey Dates: Feb. 1-8, 1958,

PORTLAND

TOP TEN NETWORK SHOWS

Lucy-Desl Show (Mon. 7-8:00) .....KOIN

Playhouse 90 (Thurs. 9:30-1.1:00) .. .. . KOIN
Perry Como (Sat. 8-9:00) . . i ..... KPTV '

Person to Person (Fri. 9:30-10:00),. KOIN
Danny Thomas (Mon. 8-8:30) ...... KOIN

Alfred Hitchcock (Sun. 9:30-10:00)... KOIN
Playhouse of Stars (Fri. 8:30-9:00) ..r.; KOIN
Climax (Thurs. 8:30-9:30) 7 ..KOIN

Mr. Adams and Eve (Fri; 8-8:30).... .KOIN

December Bride (Mon. 8:30-9:00):,., iKOIN
G.E. Theatre (Sun. 9-9:30) ......KOIN

Loretta Young * Sun. 10-10:30).:.... KPTV

Red Skelton (Tues, 8:30-9:00)...... KOIN

TOP TEN MULTI-WEEKLY SHOWS

‘Mickey Mouse Club (M-F 5:30-6:00) KGW
► Star Performance (M-T 10-10:30). .KOIN
‘CBS News (M-F 6:15-6:30) ...KOIN

tWea, Sports, News (M-F 6-6:15). .. KOIN
vCartoon Time (M-F 5-5:30) ......KOIN

tPioneer Club (M-F 4:30-5:00) ... KGW

vCity Desk, misc (M-F 10:30-10:45) . . KOIN
ifligh Time (M-F 4:30-5:30) .. . ..KPTV
‘Queen for a Day (M-F 1-1:45). .... .KPTV

tNewsbeat (M-F 6:30-6:45) ...-.KGW

WICHITA

Cisco Kid (Tries. 6:00) ;.. ..,....

..KMBC..

. Ziv

28.5

61 i 3. Star News, Sports...

1 Wea, 3 Star Personality

KCMO

KCMO

10.0

10.3

State Trooper (Tues. 9:30) .......

.; WDAF, ,

MCA

24.5

39 Studio 57..

KCMO

20.9

Highway Patrol (Wed. 7:30).....,

..KMBC,;

. Ziv

24.5

36 Big Record ...1 -

KCMO

22,5

Sheriff of Cochise (Fri. 10:00)...

.KCMO;.

.. NTA

24.2

47 ) Sports, Weather.......

110:00 News.. . . . . .

KMBC

KMBC

14.3

14.7

Annie 'Oakley (Fri;:6:00)..;.

KMBC ..

. CBS

21.5

48 13 Star News, Sports .,.. KCMO
TWea, 3 Star. Personality. KCMO

11.3

11.7

Whirlybirds (Sun; 10:00).,..;.,. .

; KCMO..

. CBS

21.5

37 9:30 Theatre ..

WDAF

21.2

Studio 57 (Tues. 9:30) . ; . .. ■!■;v

..KCMO,.

.: MCA

20.9

34 State Trooper---....

WDAF

24:5

Captain David Grief (Fri. 9:30) ...

...WDAF..

. Guild

20.5

34 Circle Theatre.....;....

KCMO

20.9

Death Valley Days (Fri. 9:30)... .

.. KMBC ..

, U.S, Borax

20.5

31 Person to Person .......

KCMO

27.9

Martin Kane (Sat. 9:30).......,.

...KCMO, .

:. ZiV

20.2

30 Tombstone. Territory....

KMBC

28.2

Badge 714 (Wed;; 10:00);.

...KCMO,.

..NBC

20.0

38 1 Sports, Weather .......

110:00 News.., ......

KMBC

KMBC

18.0

18.3;

Sky King: (Wed. 6:00):,.... . . . . . .

.... KMBC..

. . Nabisco

19.9

50 S NeWs, Sports, Headlines
(NBC News..... ......

WDAF

WDAF

11.0

11.3

Willy (Fri. 7:00),...........

,. . KMBC . .

. . Official

18.5

30 Trackdown -........

KCMO

26.5

Last of the Mohicans (^at,6:00)..

...WDAF.:

.. TPA

18.2

49 My Hero .............

KMBC

9.5

Honeymooners (Mori. 9:30)...

... kmbc; .

... CBS

17.9

28 Lucy-Desi Show.

KCMO

32.7

Dr. Christian (Thrijs. 10:00) • ..7

..KCMO..

,. Ziv

17.5

34 1 Sports* Weather; ........

1 10:00 News..

, KMBC
KMBC

19.7

20.3

The Falcon (Sun. 3:00) . . . . .

. /.KMBC..

... NBC

1T.2

32 Million $ Movie..___

KCMO

24.2

ByUne. (Sun.: 3:30),".;. V,,...:....

;: . KMBC ..

v. Alexander

16.9

32 Million $ Movie ,

KCMO

23.2

19. Texas Rasslin (Sat. 2:00).

I 20. Ellery Queen (Sim. 2:30).

. Texas' Rasslin .

: Productions 16.3
. TPA 16.2

41 Basketball : 7 . . 77 . .;__WDAF

35 [Million $ Movie..:..KCMO

Stations; KGW; KOIN, KPTV. TV Homes: 245,400. Survey Dates: Feb. 1-8, 1958.

1. Sheriff of Cochise (Thurs. 7:00)...:. . KOIN,.. ,NTA

2. I Search for Adventure (Thurs, 7:30) KOIN.....Bagnall

3. Death Valley Days (Sat. 9:30).:. .. . . KOIN.:.. U.S. Borax

4. Casey Jones AThrirs. 6:00).. . . . . KGW- Screen Gems

5. Man Behind the Badge (Tues. 7:00).. KPTV. . . MCA
.. 6. Studio 57 (Wed. 10:00)v ......... . KOIN. ; .. .MCA

6. Twenty Six Men (Sat, 7:30);; 7.... KGW. . ... ABC

7. Gray Ghost (Fri.,6:30)., ;; . . .KOIN.CBS

7. My Little Margie (Tufes. 6:30) .,.... KPTV.. . . .Official

7. State Trooper (Tues; 7:00)...:.... KGW;.. . . MCA

8. Badge 714 (Mon. 7:00)...,.,. .. . .. KPTV, ,., .NBC

9. Damon Runyon Theatre (Sat. 7;00).. KPTV.Screen Gems

9. Last of the Mohicans (Tues. 6:00) . .KGW.TPA

53 Mike Hammer........... KPTV

39 Tic Tac Dough.,.. ... .. .KPTV
34 Dean Martin,. ........".. KPTV

43 S Weather, Sports, News.. KOIN
l CBS News............ KOIN

5 10. Kit Carson (Sun. 6:00).. . .. . ...
14 8 10. Highway Piatrol (Mon, 7:30) .

I4l5 10. Decoy (Fri. i 6:30) ., . .

13.9 10 . Waterfront (Sat. 6:30) ..........

il. Captaiii David Grief (Mori. 7:00).
12 8 IL Star Performance (M-T 10:00) ,.

12 !4 ■

12.3 12. Mike Hammer (Thiirs. 7:00)._

KPTV..,.. MCA
..KGW..... Ziv
..KPTV.,;.. Official
..KPTV.,.,.MCA
. KGW;... . Guild!
..KOIN., ..Official

. . KPTV.. . . MCA

18.4

29

Phil Silvers-.......

.KOIN

27.5

18.2

29

This Is Your Life.......

KPTV

269

i8.2

31

People Are Funny.

.KPTV

21.5

17.9

40

Decoy ... ,:... . ......

.KPTV

15.5

17.9

38

Name That Tune....:.....

.KOIN

17.5

179

28

Phil Silvers ..,:........

.KOIN

27.5

169

24

Lucy-Desi Show........

.KOIN

38.2

16.5

28

Perry Mason . _

KOIN

289

16.5

40

f Weather, Sports, News.

;koin

13.7

-.1 CBS News; ,...;......

KOIN

14.0

15.5

36

?eat the Clock.........

KOIN

14.5

15.5

22

Lucy-Desi Show........

KOIN

359

15,5

35

Gray Ghost ....... , ■...

KOIN

17.9

15,5

28

Perry Mason........ ^..

KOIN

279

149

21

Lucy-Desi Show........

KOIN

38.2

14.9

26

i Suspicion ............

KPTV

22.5

1 Californians .........

KPTV

24.2

13.9

24

Sheriff of Cochise.. ....

’KOIN

31.2

Stations: KAKE, KARD, KTVH. TV Homes: 92,000. Survey Dates: Feb. 16-23, 1958.

TOP TEN NETWORK SHOWS

Gunsmoke (Sat. 9-9:30) ...........Kl

Danny Thomas (Mon. 8-8:30)........ KT

Wyatt Earp (Tries, 7:30-8:00)........ KA

Lawrence Welk (Sat. 8-9:00).. ... K^

December Bride (Mon. 8:30-9:00)., . KT
Oazie & Harriet (Wed. 8-8:30)::., K^
Zane Grey (Sat. 9:30-10:00) ,;..... .KT

Have Gun, Travel (Sat. 8:30-9:00).. JKT
Dinah Shore (Sun. 8-9:00) 1 ...... , .KA

Perry Como (Sat. 7-8:00).......... .KA

TOP TEN MULTI-WEEKLY SHOWS

1. tNews at 10 (M-F 10-10:15)..KAKE

2. ‘Mickey. Mouse Club (M-F 5:30-6:00). KAKE

3. tWea, What’s-Score (M-F 10:15-10:30) KAKE

4. tLittle Rascals (M-F 12:15-12:30)..; KAKE

5. 110-News (M-F 10-10:15).. ... .KARD

6. ‘CBS News (M-F 6:15-6:30).. .KTVH

7. tWea, EverEdit (M-F 6-6:15)....... iKTVH

8. tNightcap News (M-F 10-10:15).;.. .KTVH

9. tWeather, Sports (M-F 10:15-10:30) ;. KTVH
10 . ‘Party Line (M-F 12:45-1:30)....... KAKE

Highway Patrol (Tues. 9:30) .... .-
Whirlybirds (Sun; 9:30).

Death VaUey Days (Fri. 9:30)....
Jet Jackson (Mon. 6:00).......

Annie : Oakley (Wed. 6:00)
Sky King (FrL 6:00) . ., . . .

^Last of the Mohicans (Tries: 9:30) ;.
Popeye (Sat. 10:30.a.m.).......-...

Studio 57 (Sat. 6:00)..!..

Martin Kane (Fri. 8:30) ... .......

Don Ameche (Thurs. 8:30)........

Little Rascals (M-F 12:15) . . ; ., ..

Boots and Saddles (Wed. 9:30)

Sheriff of Cochise (Thurs, 7:00)...
Harbor Command (Thurs. 9:30) .....
Badge 714 (Mon. 10:15). ,. . . .

SUent Service (Sat: 9:30) .;. . ,;.

Champitmship Bowling (Sun. 3:00) ::

: Gray Ghost (Fri. 10:15);... _

San Francisco Beat (Wed. 10:15).., 1

(Continued on page 40)

.KARD .

. Ziv

25.3

38

Warner Bros...

.KAKE

21.8

; KARD, ;

, CBS

24.8

41

What’s My Line .........

.KTVH

23.3

.KAKE,.

. U.S. Borax

24.5

36

Person to Person

.KTVH

24.3

KAKE,.

, Screen Gems

21.8

55

S Weather, Eve Edition ..

.KTVH

13.5

1 CBS News—Edwards..

.KTVH

14:0

KAKE,.

.CBS

21.3

53

i Weather, Eve Edition..

.KTVH

169

1 CBS News—Edwards..

.KTVH

15.5

,KAKE..

. Nabisco

20.8

52

f Weather, Eve Edition..

.KTVH

16.0

ICBS News—Edwards..

.KTVH

16.5

; KTVH..

..TPA

20.3

30

Warner Bros. .____ ___

.KAKE

21.8

.KAKE,..

. AAP

19.8

58

i Hopalong Cassidy .Y...

.KTVH

9.3

1 Jimmy Dean..

KTVH

9.3

.KTVH:.

-.MCA

19.5

42

Dusty’s Jamboree.......

.KAKE

19.0

.KAKE.:

. Ziv

19.3

28

Thin Man__ _____

.KARD

25.3

, .KAKE..

:..tpa

18.3

26

Playhouse 90... ....

.KTVH

28.3

KAKE,.

. . Interstate

18.1

68

1 Mid-Day-Farm, News..

.KTVH

4.7

1 As the World Turns..'.

.KTVH

8.1

, :KARD...

..NBC

17.8

26

Boxing, misc ...........

.KAKE

25.3

.KTVH...

.. .NTA

15.8

25

Zorro-......;... i.

.KAKE

26.8

; .KAKE..

.. Ziv

15.3 .

26

Playhouse 90...... .. *

.KTVH

26.0

; KARD.,

• NBC

15.0

37

$ Weather, What’s-Score.

KAKE

19,5

1 Sports Late Date, . .

.KTVH

11.5

.. KAKE..

..NBC

13.3

21

Zane Grey............

KTVH

31.0

KAKE..

.. Schwimmer

13.1

48

Omnibus ...

KARD

10.8

..KARD..

..CBS

12.3

29

1 Weather, What’s-Score.

.KAKE

22.0

ILate Date-.... .

KTVH

13.0

.KARD-.

.; CBS

12.3

30

1 Weather, What’s-Score .

.KAKE

21.5

ILate Date_........

.KTVH

12.0

Wednesday, April 2, 1958

PSriety

TELEVISION REVIEWS

37

jOW DO YOU RATE
nth Tom Reddy, guests
producer: Ronald N. Durbin
^OO producer: Steve Carlin
director: Seymour Robbie
umouncer: Jack Clark
!• Mina., Mon. - thru - Thun.,
10:10 a.m.

CSS-TY, from New York

It had t6 happen—a psychologi¬
cal quiz show! And even with such
tricky teletags as “aptigraph” an£
*aptitest” “How Do You Rate”
. rates as a strong ayem entry that
could even hold up in net’s, prime
time.

Gimmick for . this quizzer as de¬
vised by packager Entertainment
v Productions Inc. rests on aptitude
tests laid on competing contestants
(male kg. female). Tests * fill such
categories as “sense of direction.”
“mechanical aptitude,” “logical
reasoning,” “distraction,” “dexter¬
ity,” “comprehension,” etc. And
even though the stakes are com¬
paratively small (the winner gets
a mounting prize of $150 upwards
and the loser gets a $25 gratuity),
there’s plenty of tension built dur¬
ing the: competition and the tests
are Varied enough to hold interest
all the way. There’s also an apti¬
tude test for. home viewers but
preem show Monday (31) ran over
and the set-siders missed getting
a crack at it It sounds like a good
atunt, though. The tests, by the
tray, are prepared. by Dr. Robert
Goldenson, a professor of psy¬
chology.

The emcee chords are ably han¬
dled by Tom Reddy who has a
Smooth and easy way of patting the
Contestants at ease, and getting
down to the business at hand.

Grot.

IN THE BAG

With John Coughlin, Irv Kupcfnet,
Paul Gibson, Janet Kern, Carol
Chaining, others ’

Producer: Frank Atlass
Director: Barry McKinley
ft Mina., FrL, 6:30 pjn.
WBBM-TV, Chicago
Windy City television has for
some time been deficient In a pop¬
ular homegrown divertissement for
the Whole family, and it has at last
S promising contender. “In the
Dag” may he nothing original, a
panel show like any that has. sur-
• vived the vicissitudes of video for-
tune, but WBBM-TV has produced
It with a bigtime , aura, and the
•Show looks like fairly good fun.
Until the network decides to re-.
Claim the time previously occupied
by “Dick and the Duchess,” paneler
Should serve as a solid leadin to
the CBS-TV Friday night lineup."
Meanwhile it ought to develop a
Considerable local vogue.

It is pegged on a slight variation
of standard panel guessing gaipes:
contestants bring on ordinary pa-,
per bags, and the panel, through
.(he usual roundelay of questions,
tries to guesswhat’s In ’em. Prizes
Are generous for a local &ow: $50
If the panel strikes out and a crack
St the grabbag for every round the
players are stumped.

Not the. device itself but the
quality of the panel is the measure
Of this opus, and the colorful as¬
semblage here is well known in
Chicago and mostly witty. Carol
• Changing, winding up an engage¬
ment at the Palmer House, sat in
as guest for the preem (27) and
managed to be good for laughs as
the most constantly perplexed of
the panelists. The mhle regulars,
Irr Kupcinet and Paul Gibson, are
naturals. Kup, gossip columnist of
the Sun-Times, has come a long
way as a tv performer since the
gauche days of the medium and
Band|es<his part now with sophisti¬
cation. Gibson, longthner on
WBBM radio as a philosopher and,
after five wives, the town*! best
known misogynist is a sparkling
Off-the-cuffer. He introduced Chi¬
cago American fv critic Janet Kern
as “the only professional panelist
(ml tiie show. She’s panned every¬
one in town.”

Actsally. Miss Kern to far Is the
weakest link on the panel. All due
credit to her for-being the only
One to take the game sttiously,
ahe was obviously n erv nns, unspon-
taneoes with the quip, and she
need to think everything in the
had something to do with her.
l few more outings and fewer at-
ts to be witty may hdjrher
t up With her company.. John
Jilin is a prepossessing host
Who conducts the proceedings well
onoogh, but he too ban to relez
•boot tt

first show had the panel stunned
every time, but the objects were ;
toaghies; $250,000 wocth of dia¬
monds, a picture of Tarzaa, a tattoo
.machine. andSu^arBay Robinson’s
tnp nth p l e c e. Fellow who owned the
diamonds (doesn't it figure?) won
the top grabbag prize of the nighty
—a diamond w istwatch; '

Show sheu’dn’t have much trou¬
ble finding a sponsor. Les.

TOP DOLLAR

With Toby Reed, emcee; Dr. Ber-
. gen Evans .

Producer: Merrill Heater
DirectoK Seymour Robbie
30 Mins.; Sit., 8:30 pjn.

BROWN & WILLIAMSON
CBS-TV, from New York
(Ted Bates)

“Top Dollar/’ which replaced
“Dick; & the Duchess'" on CBS-TV
over the weekend, is a combination
of a parlor game and a home give¬
away. The parlor game is “Ghosts,”
with three contestants vying to
eliminate each other and the win¬
ner returning the following We6k
to run up his dollar take. The give¬
away is a phone-dial translation of
the first eight letters of a word
created by the contestants into
eight digits. Those home viewers
with dollar bills with serial num¬
bers identical tp the eight-digit
numbers can mail ’em in for $100
apiece, with one of the evening’s
numbers good for $5,000.

As a television feature, “Ghosts”
is a mildly diverting entertainment,
particularly when the contestants
are personable and quick-witted.
Producers of the show. Entertain¬
ment Productions Inc., had a few
kinks in the opening show that
should have been straightened out
beforehand—Dr. Bergen Evans, the
“arbiter” bn words, cut in to. inter¬
rupt when a word wasn’t accept¬
able, instead of letting an opponent
“challenge” the word, and conse¬
quently the perpetrator got off free
of penalty. This straightened itself
out during the show, but not be¬
fore some time was wasted and con¬
fusion ensued. Success of the game
element of the show will depend on
the choice of contestants, and EPI
seems to be on the right track with
its three opening ghosters.

Giveaway element is something
else again; Those, home-audience
prizes are becoming fashionable,
and it seems that every new game
show must have a home wrinkle to
be acceptable. In theory, the “Top.
Dollar” gimmick makes sense, Ti'ut
in practice it didn’t work out so
well, since the contestants man¬
aged to run up an eight-letter word
on only one occasion. There’s an
element of . cross-purpose here,
since the contestants must try. to
trap "'opponents into. completing a
word as quickly as possible, while
the producers are trying to get in
■as many eight-letters-or-more
words. Maybe they’ll have better
luck next week.

Vet radio personality Toby Reed
is making his television, debut as
emcee of “Top Dollar,” and it’s- a
belated one, since he’s a video nat¬
ural, Pcised, pleasant arid in full
charge, he ran.the show with firm¬
ness without losing the feeling that
it’s a game.. “Top Dollar" may
never hit the rating Kightime—it’s
not gutsy enough in terms of its
impact—^but it should make an
effective Saturday night bridge for.
CBS between Its “Perry Mason”
arid “Oh Susannah” stanzas, a func¬
tion that “Dick & the Duchess”
failed to perform.. Chan.

GOOD MORNING FROM MEM¬
PHIS

With Russ Hodge, Kitty Kelly
(Barbara Cason), Louis . Fbssee,
Nell Sharp, Cyd Mostelle, Jesa-
' lyn Payne arid Minah “the Talk¬
ing Bird”

Producer-Director: Bob Parker
60 Mins., Mon,-thru-FrL, 7 am.
WREC-TV, Memphis
WREC-TV. Memphis’ CBS' outlet
here, has hitched up Its television
“belt” and has come. up with a
daily ayem all-local live show
smack against NBC’s powerhouse
“Today.” And if the first show
when caught (18) is any criterion
this Channel- 3 stint has all the
earmarks of . becoming tasty morn¬
ing breakfast diet for Memphians
and Mid-Southerners in this sector.

The hourly stanza is well spotted'
with news highlights with heavy
focus on the local and Mid-South
situation which is a cincheroo to
become contagious with the early
risers. Russ Hodge, vet newshawk
here, handing this chore in top style
and couples with affable : Kitty
Kelly (Barbara Cason) in a win¬
some twosome in the emcee roles.
Both also score heavily in their
easy style of bringing guests on
during the stint arid turn in a bet-
ter-than-pir fori the course in-the
interviewing bracket
Nell Sharp, a terrif package who ,
is easy to look at through the lenseej
even at the wee small hours, is 1
spotted In the featured singing
spotlight She earned beaucoup
applause for her snazzy renditions
“My Heart Stood Still” and “It
Might As Welt Be Spring.” She’s
a newcomer to local tv circles and:
proves her experience by handling I
herself In steuar fashiom Organist
Jesalyn Payne can cope with the:
best of *em in this department and
knows her way around the key¬
board In major league style. Louis.
Fossee, who handles both the an-;
nouricing and weatherman stints,
scores in these departments with
room to spare. And “Minah, the
talking bird ” is a nifty gimmick to
a locally produced show that de¬
serves a salvo of applause. Matt

TALE OF TWO CITIES

(Du Pont Show of the Month)

With Eric Portman, Agnes Moore-

head, Rosemary Harris, Walter

Fitzgerald, Grade Fields, James

Donald. Denholm Elliott, Max

Adrian. Fritz Weaver, Bruce

Gordon, others
Producer: David Susskind
Director: Robert Mulligan
Adaptation: Michael Dyne '

90 Mihs., Thors. (27) 9:30 p.m.

DU PONT

CBS-TV. from New York
(BBD&O)

It takes a bit of doing to re¬
create for tv (live, that is) all of
the sweep and excitement that’s
embodied in Charles .Dickens'
“Tale of Two' Cities;” If anyone
could bring it off, that man, natch,
would . be David . Susskind, to
whom, apparently, nothing is too
formidable. Under his Talent Asso¬
ciates aegis, ifs more than likely
that a Ben Hur, or even the Fall of
Pompei, would be reduced to duck
soup.

Thus it isn’t surprising that
Dickens’ classic saiga of 12,000,000
angry men (and women) who had
themselves a ball at the guillotine
at the time of the French Revolu¬
tion was brought off oii last Thurs¬
day night’s “Du Pont Show of the
Month” with airiazirig reausm. The
revengeful mobs (all done up to a
turn) and the set designs couldn’t
quite . contain themselves, within
the 27-iricK framework of the tv
set, with everybody and everything
threatening to spill Over into the
living room proper. The Susskind
stamp for detail and production
perfection was ever evident.

Yet pnee having established that
nothing, nb matter how gigantic or
all-encompassing the scope, -is be¬
yond the ken of Susskind's “bring-
’em-in-liye” TA organization, one
couldn’t help wondering whether
it was worth all the bother. Grant¬
ed that Susskind & Co. spared no
expense or effort to zing up this
twice and thrice-told Dickens: tale
for a full enhancement of its val¬
ues. Granted that he corralled’ a
topflight cast, comprised chiefly of
legit theatre stalwarts, , who played
it for all it was worth arid m the
main effectively (a cast that com¬
prised, amonf others, Eric Port-
man, Agnes Moorehead, Rosemary.
Harris, Walter Fitzgerald, Grade
Fields, James Donald, Denholm El¬
liott, Max Adrian, Fritz Weaver
and Bruce Gordon). Granted that
Michael Dyne's adaptation was on
a high professional .level, with;
proper insight and evaluation. of
Dickens’ intent.

|_ Yet why choose ‘Tale of • Two
Cities” to begin with? The French
Revolution is mild fare today .when
stacked up against the complexi¬
ties, horrors . arid inhumanities of
World Wars I and II. The. endless
miles of newsreel depicting: mob
hatred and hysteria, since the turn
oi the century make pallid , the
rioting in the Paris streets of ”79..
What’s left is a charming love
story, but a dated one. The French
Revolution has its place in history,
but Dickens wasn't a historian and
for a novel;, riven when dramatized,
the content inust be universal arid
the meaning much deeper to bear
redoing.

Robert Mulligan’s direction was
tight and extracted everything
there was to be gotten out of the
play. With the exception of Miss
Moorehead, whose Madaine De-
farge tvas frequeritly too loud and
strident and devoid of any inner-
conviction, the others in the cast
achieved faithful characterizations;
Particularly effective and elo¬
quently portrayed was the role of
the heroic. Sydney Carton as played
by James Donald. Rose.

THE COMMUTER CRISIS
mar Merrill Moeller, Bill Ryan,
Ed Gough, others
Producer: Art Wakdee
Directs Marshall Stone
U Mint., Son. (March 29), 1:36 pan.
WRCA-TV, New York
As a' noncommuter, this quarter
cannot speak for the thousands of
troubled daily brain commutes.
But while It contained soine seem¬
ingly sensible and incisive mo-
Iments, “The Commuter Crisis,? a
half-hour special by WRCA-TV
Sunday (29), did riot come to 4ife
for a native New Yorker.

The New Yorik newspapers in¬
dicate a constant and serious threat
to the railroads and, of natural
raence, to their travellers
from Jersey, Long Island, Connec¬
ticut arid Westchester—a big groqp.
Yet the show didn’t get interesting
or to the heart of Hie matter—
corrective meas ur e s u ntil rather
late in tile $Q minutes. In trying
to achieve a perspective, reporters
Merrill Mueller, Bill Ryan and Ed
Gough seemed to waste time devel¬
oping the background of road cur-
iaiimdfrL Art. ",

More Television Reviews
On Page 45

agination

By GENE ARNEEL ! the world—and made so by the mo-

The Oscar tv’ec of 1958: baliy! 0 ” 1 Pfctun* studios,.

high, expectations great, entertain- ■ Iri a large sense it was the in-
ment spotty. This was Hollywood's dustiy placing itself on triaL The
opportunity to show off in the ‘ show last Wednesday <2Gi night
grand style; the chance to demon-j > v - s billed * public service.” for the
strate that the West Coast hamlet' Picture trade itself—major ~.

is still the entertainment, capital of

AD WORLD

With Ward Byron, host; others
Producer: Byron
Director: Mickey Trenne.r
Editor: Joe Kaselow
30 Mins., Sun., 9:30 p.m.

WORrTV, N. Y.

Advertisers toying with, the idea
of subliminal advertising better
give it another good* hard look be-*
fore making any plunge: As dem¬
onstrated ait the preem of “Ad
World,” the subliminal impression
on the Red Cross failed completely
to reach this- reviewer.

Other than the subliminal exper¬
iment, one of tlie few. on-the-air
deinonstrations of the technique in
the nation, and the first in N. Y.,
the program offered little of excite¬
ment or interest. As fashioned by
producer Ward Byron, the half-r
hour was too? superficial for the
trade, and too limited in appeal for
the general audience.

There were some points of in¬
terest. It was nice to meet discount
merchant Steve Masters via the.
home screen. The reasons why
David Ogilvy, of Ogilvy, Benson &
Mather, selected a Maxwell House
instant coffee ad as the best “ad of
the week” was informative.

But on the whole the show was
bland and unanalytical. It was not
helped by the on-the-air editor
Ward Byrion, who at tiriies halting¬
ly read from a script. Byron’s ques¬
tioning of guests also lacked auda¬
city and fresh insight. The tempo,
too, was overly hurried in an at-
temp.t to get in many features. It
would be better to concentrate on
one or two topics, and give them a
good going over, rather than skip
around from the question of fair
trading to the. hojiesty of drug ad¬
vertising to ahifts in ad agency
personnel.

• Joe Kaselow, *ad columnist for
the N. Y. Herald Tribune, and edi¬
tor of the show, made a : short on
the ait appearance. Other guests
included Donald C. Frost, v.p. of
Bristol-Myers,, and Morris Eagle,
a prof at Finch • College, who-, did
the subliminal gambit.

Participations were heavy. There
was a station ad for a portion of
the upcoming Phillies ballcasls,
arid. spots for Redbook, Westing-
house v Broadcasting Co., Parade,
Cunningham & Walsh, and a plug
for TelePrompter. Horo.

EYE ON FRANKFORT
With Ja.y Crouse, Bill Small
60 M ins., Sun. (23) 3 pjn..

WHAS, Louisville

WHAS News really extended it¬
self to present an~hour-long tele¬
vision documentary of the 1958
Kentucky General Assembly,, high¬
lighting the best of its extensive
Collection of more than 10,000 feet
of film made on the floor of the
legislature during the session. Nar¬
rated by Ja y Crouse, who was the
station’s Frankfort correspondent,
with an intro and close by News
Director Bill Small, the one-hour
telecast gave lookers a closeup
view of the legislature in action.
WHAS was the only station to have
a irian regularly covering the state
assembly, and in addition the sta¬
tion periodically sent' other men
to Frankfort for soundfilm and
radio recordings. WHAS-TV had
daily film from the scene on its
newscasts..

Much of the film friotage was
silent, a small portion with sound.
Something. went wrong with the
sound at start of the show, but this
was lateri corrected. While voice
commentary does explain, seeing
the legislators orating in silence
makes for pretty dull looking.
Camera did pick up one shot of a
legislator taking a nap, which prob¬
ably perked up viewing interest.
The Senator, a Louisville Demo¬
crat/ arose on the floor of the Sen¬
ate to announce that he had not
been Sleeping—merely pondering
behind closed eyes the course of
the legislators: Some of the hijinx
at the dose 'of the General Assem¬
bly sesh might indicate to lookers
that their lawmakers don’t spend
all their time in serious delibera-

pariies arid exhibitors—picked up
the che?k arid there were no com¬
mercials. No more Oldsniobiie
hitchhiking.

In addition to participation in
the sponsorship, theatrerrien across
the country — 6,000 of them, ac¬
cording to a tally by the Council of
Motion Picture Organizations—
joined in a mammoth promotional
job. Exhibitors, via trailers, post¬
ers, ads, etc.. urged that the public
stay home and watch television.

Producer Jerry Wald and George
Seaton, president of the Academy
of. Motion Picture Arts & Sciences,
had a show business Who’s WTio
pn the cast roster. Perhaps some
performers copped the “other com¬
mitments” plea, bat the show still
abounded in important names.

Program proved an iriiprovement
over its predecessors, due in part
to the! absence of the disconcert ing
automobile blurbs and an attempt,
at least, to provide some script ma¬
terial in addition to the usual
songs, minor conversation bits and,
of course, the Grand Prix. ac¬
colades.

Bob. Hope, as one of five emcees,
had several funriies to deliver from
the familiar Hope-chest, some con¬
cerning his recent visit to Moscow.
In Russia, fie kidded, all the hotels
have' television —but it watches yon.

Kirk Douglas and Burt Lancaster
got across amusingly with a novel¬
ty sprig, “It’s Great Not to be Nom¬
inated” (by Sammy Cabn and Jim¬
my Van Heusen), and this made for
one of the highlights despite cam¬
era work that failed at times in
keeping the two on screen to¬
gether.

But things didn’t all go well. The
prerprogtam buildup had the effect
rof commimicating to the public
that a great night was in store for
one and alL As it turned out, .
glamor and glitter were in abund¬
ance; Hollywood's glamor pusses,
were gorgeously gowned, and sev¬
eral million dollars worth Of talent
.went to work with an unimagina¬
tive scenario. Many-of the person¬
alities showed surprising nervous- :
ness. Several of the songs 'Oscar
winners of the past and the new
nominees) Were rendered with
minimum zest. Indeed, Dean Mar¬
tin’s handling of the year’s No. 1
entry, “All the Way,” was listless.
Tony Martin’s “Love Is a Mrvny-
Splendored Thing” was full voiced
but seemed to lack. the necessary
spirited quality. The incongruity
of Rock Hudson cuddling up to
Mae West in a “Baby It’s Cold Out¬
side” duet might suggest', laughs
,but this, too, came off with little
effectiveness.

Hope (who’s at home on any-;
body’s stage) and Rbonda Fleming
added to the credit side with “But¬
tons- arid Bow's”

While the Wald production often
lacked spark, it did .have pace. It
moved quickly ovef most of that
long-distance route of an hour arid..
45 minutes. (A slowdown came
with the technical awards). Even
local time was bought by the indus¬
try in numerous areas to avoid
spot-announcement, interruptions.
Award winners w r ere read off arid
the statuettes handed out with -fa¬
cility and the acceptance speeches .
w'cre modest. And, to repeat, there
were names galore, whitfl in itself
meant a treat for the fans.

Hope, James. Stewart, Rosalind
Russell, Jack Lemmon and David
Niven shared the emcee chores and
the orchestra batoned by Alfred
Newman backstopped in expert
fashion.

Strange piece of business was a
presentation of some picture busi¬
ness history with the Donald Duck
character w*eaving in and out be¬
tween scenes of old and great pro¬
ductions. This looked like it was
the industry trying to poke fun at
itself. The fun was elusive.

To many an observer the top fea¬
ture of past Oscar outings was the
use of excerpts of screen classics.
This was dropped as the oldies, in
their entirety, went on tv via the
library deals. It’s a value that’s
missed.

Question to be mulled at this
time centers on just what did the
film industry buy with its “public
service” bankrolling of last week's
airer; It’s a. certainty that consid¬
erable good will was created and,
though hsuflly measurable in terms
of boxoffice ticket sales v this snon-

tion. __

Documentary represented a. tre- ; sorship should be continued: Only,
mendous editing job, and all con- * the next time out let’s have all
cerried merit praise for bringing: those sponsorship dollars catch up
the. high spots to Sunday afternoon : with some, imaginative prograni-
J viewers. Wied:. I ming ideas.

PfirfiEFr

WtAnttimj, April 2, 195*

19

Wednesday, April 2* 1958 .. _ PSni£fflt

mca

■^v

TV-FILMS

fs&RiEfr

Wednesday, April 2, 1958

^R^rr-TELEPULSE :dTY*BY-ClTY;PRO^

over the course of a year. Cities will he rotated weekly. The Variety chart is a compilation of data on syndicated films, as well as network and live progyims, in each
market. Under the top 10 multi-iveckty heading, the (f) stands for local programming and the (*) for network shows.

NEW YORK

TOP TEN NETWORK SHOWS
RK. PROGRAM—DAY—TIME V. STA.

1 . Playhouse 90. (Thurs. 9:30-11:00) /... WCBS

2. Bob Hope (Sun. 9:00-10:00) ....... A WRCA

Z. Perry Como (Sat. 8:00-9:00) .......WRCA

4. Loretta Young (Sun. 10-19:30; .... WRCA

5. Gunsmoke (Sat. 10-10:30) .. ......WGBS

6 . Danny Thomas (Mon. 9:00^9:30) ,.. A WCBS

7. Person to Person (Fri. 10:30-11:00).. WCBS

8 . Father Knows Best (Wed. 8:30-9:00;.. WRCA

9. December Bride (Mon. :9:30-10:00): . WCBS

10, Climax (Thurs. 8:30-9:30) ., ■ . ; ..- WCBS

(Continued from page 36)

Stations: WABC, : WABD, WAJV, WCBS, WOR, WPIX, WRCA. TV Homes; 4,175.300, Survey Dates: March 1-8, 1958,

AV :. TOP TWENTY SYNDICATED SHOWS

RTG*. RK. PROGRAM—DAY-TIME STA. DISTRB.

Sea Huht (Sat. 10:30) . ...
Honeymooners (Tues. 7:00)

Highway Patrol (Mon. 7:00) .•....

Mike Hammer (Tues. 10:30) ....

Code 3 (Wed. 10:30) A ........

If You Had a Million (Sat. 7:00),.
Death Valley Days (Wed. 7:00) .,

TOP TEN MULTI-WEEKLY SHOWS
RK. PROGRAM—DAY—TIME STA.

1 . tNews, Wea, Sports (M-F 11-11:15) . WCBS

2. tNews & Wea. (M-F 11-11:15) .:... WRCA

3. *Mickey Mouse Club (M-F 5:30-6:00* WABC

4. *CBS News (M-F 15-7:30) .WCBS

5. +7 O'Clock Report (M-F 7-7:15> .....; WCBS

6 . tLate Show (M-F ll:15-Signoff).... .WCBS

7. t Popeye (M-F 6-6:30) .... WPIX •

8 . ♦Price Is Right (M-F 11-11:30)... • . .WRCA

9. *Amer. Bandstand (M-F 3-3:30-4-5). WABC
9. tAmos V Andy (M-F 6:30-7:00) ..... WRIX

■A . . 10.

AV.

RTG. ii.

12 .

23.3

15.1 13.
13.7 14.
13.5

13.3 14.

12.3 14.

11.3

T* 1 «:

o» 17.

Popeye (M-F, Sun. 6:00)
Annie Gakley (Sun. 6 : 00 ) V...
Silent Service (Fri. 7:00) . A .

Amos ’n’ Andy ( 1 VLF 6:30) ..;
Bobts & Saddles (Thurs. 7:00).

LOUISVILLE

TOP TEN NETWORK SHOWS

1. Gunsmoke (Sat. 9-9:30) .............WHAS

2. Danny Thomas (Mon. 8-8:30) :...... WHAS : .

3. Shower of Stars (Thurs! 7:30-8:30).. . WHAS

4. Zane Grey (Fri. 7:30-8:00) ..... WHAS

5.. December Bride (Mon. 8:30-9:00* . ...WHAS

6 . Lineup (Fri. 9-9:30) .... A.....:!/. .WHAS

7. Person to Person (Fri. 9:30-10:00).. . WHAS

8 . Playhouse 90 (Thurs. 8:30-10:00) !. WHAS

9. Trackdown (Fri. 7-7:30) ........... . WHAS

10. Perry Como (Sat. 7:00-8:00) .-.......... .WAVE

TOP TEN MULTI-WEEKLY SHOWS

1 . tNews, Wea. (M-F 10:30-10:45) A ..! WHAS
Z. tSportraits, Misc. (M-F 10:45-11:00*. . WHAS
3. tToday’s News (M-F 6:15-6:30) .:. WHAS
4T. iSmall Talk (M-F 6-6:15) ...WHAS

5. *Mickey Mouse Club.(M-F 5:30-6:00* WAVE ,

6 . fEdit., Wea., Spts. (M-F 10:30-10:45 *. WAVE

7. ♦NBC News (M-F 6:15-6:30* ... . WAVE

8 . tWea., 3 Star News (M-F 6-6:15*.... WAVE

9. tCactiis Cartoons (M,W,F 4:45-5:15*: WHAS

10. *CBS News-Edwards (M-F 5:45-6:00* WHAS

SALT LAKE CITY

TOP TEN NETWORK SHOWS

1. Perry Como (Sat, 6:00-7:00) ....

2. Gunsmoke *Sat. 8:00-8:30)

,3. Lawrence Welk . <Sat. 7:00-8:00*

4. Maverick (Sun, 8:30-9:30) ,......

5. Roy Rogers (Sun. 7:00-8:00).:

6 . Disney Land (Wed, 6:30-7:30) ,

.7. Tombstone Territory (Wed. 7:30-8)

3. Broken Arrow (Tues. 8-8:30) .....
9. Sugar Foot (Tues. 6:30-7:30* .....

10. Wyatt Earp (Tues. 7:30-8:00)

TOP TEN MULTI-WEEKLY SHOWS

1. tPopeye Kartoons (M-F 4:00-4:30)■.. KUTV

2. tAction Strip (M-F 5:00-5:30) . AA KUT V

3. iBugs Bunny Club (M-F 4:30-5:00*..KUTV

4. *Mickey. Mouse Club (M-F 5:30-6:00* KUTV

5. tAcademy Theatre (M,T,Th. 9-10:30). KUTV

6 . *Art Linkletter (M-F 12:30-1:00) . ..KSL

7. tToday-Pictures. (M-F 10:30-10:45) . .KTVT

8 . tRomper Room (M-F 11:00^11:30) .. :KSL

9. tWea., Sports, Final (M-F 10:45-11). KTVT
10. ♦Amer. Bandstand (M-F 3:00-4:00)... KUTV

Last.of the Mohicans. (Sun. 6:30):
Annie Oakley (Sat, 6:30) ••-.A.;..

Looney Tunes (M r S. 6:30/ ,,. . ...
Popeye (Sat. 5:00) .

26 Men (Tues. 10:30) A..A /
Soldiers of Fortune (Sun. 6:30) . i
Sky King (Sat. 7:00) A A

Susie (M-S 5:00) .. ......... , . .

..WCBS...

. Ziv

24.6

. WRCA..

.. CBS

18.8

..WRCA.!

. . Ziv

17.6

..WCBS..

.. MCA

17.2

. . WRCA..

.. ABC

16.3

. .WCBS. ..

.CBS

15.3

. WRCA..

.. U.S. Borax

13.2

. .WPIX,...

..AAP

10.8

. .WABC..

.. CBS

10.4

. . WRCA..

.. NBC

10.2

. WPIX...

.CBS

9.8

.WRCA..

. ! NBC

9.4

..WABC.,

.. TPA

9.2

..WABC..

.. C$S

8.4

! . WABD..

.. AAP

8.4

/.WPIX...

. AAP

8.4

WABC..

..ABC

7.9

, .WPIX...

. .MCA .

* 6.9

..WPIX...

.. Nabisco

6.7

..WCBS..

• TPA

6.3

AV TOP COMPETITION

SH* PROGRAM -STA/

. 43 Your Hit Parade . •. • ~ .WRCA
41 ( 7 O’Clock Report ..... .WCBS

lCBS News ............WCBS

37 1 7 O’Clock Report ..... .WCRS

lCBS News ............WCBS

37 The Vise .,........... .WRCA

32 Circle* Theatre .;.. ..... .WRCA

40 Sky King .. . .WPIX

30 i 7 O’Clock Report .... . .WCBS

I CBS News : .V..... .. /. .WCBS

25 Early Show , ........ . WCBS

32 Popeye- ........... .WPIX -

24 17 O’Clock Report ...... WCBS

l CBS News .......,. . . . WCBS

27 Looney Tunes ......... .WABD

23 f 7 O’Clock Report ..... .WCBS!

i CBS News ---.... .WCBS

. 28 Soldiers of Fortune .. .. .WPIX

28 1 Early Show WCBS

\ 6:45 Report .... . WCBS

25 Amos ’n’ Andy ;........WPIX

29 I Susie . . A ... v....., . WCBS
l Early Show ......... . WCBS

17 Mike Hammer .......! . WCBS

21 Last of the Mohicans . . . . WABC

18 If You Had a MiUlon. . . .WCBS
23 Fun at Five ...! A :..., .WABC

Stations: WAVE. WHAS. TV Homes; 195,300. Survey Dates: Feb. 10-17. 1958.

Highway Patrol (Fid. 8:30).

. WHAS ..

..Ziv

44.3

Whirlybirds (Sun. 8:30) ....

.WHAS..

..CBS

37.3

State Trooper (Tues. 9:30) ........

.WHAS..

..MCA

36.8

Sea Hunt (Sat. 9:30)

WHAS ;

..Ziv

35.8

Studio 57 (Tues,. 8:00) ......

.WHAS!.

.MCA

35.3

-Susie (Mon. 7:00) ......... A ......

w WHAS..

..TPA

34.0

Boots and Saddles (Sun. 9:30) .....

.WAVE..

. NBC

32.8

Sheriff of Coehise (Thurs. 10:00) ...

WHAS..

..NTA

so.a

Death Valley Days (Tues. 9:30):.

WAVE..

..U.S. Borax

27.8

Tracer (Sun. ’10:30) ..............

. WAVE..

, . Minot

263

Sky King (Sat. 10:30 aun.) —

.WAVE..

. .Nabisco

24.0

Captain David Grief (Tues. 10;0Q)..

.WHAS,,

..Guild

22 ^

Silent Service (Thurs. 10:00). ..

.WAVE.,

..NBC

218

Susie (Sun. 10:45) . A.: A.........

. WHAS..

..TPA

19.3

Championship Bowling (Sat. 3:30);,

.WHAS..

.. W Schwimmer 17.9

Cisco Kid (Sat. 5:30) A .

.WAVE..

..Ziv

15.8

Ramar of the Jungle (Tues. 5:15)A..

. WHAS ..

. . TPA.

15.0

.Last of the Mohicians (Thurs. 5:l5) :

WHAS.

. . TPA

14,5

Laurel & Hardy (Sat. 4:00) !.. .....

WAVE..

., Governor

14,3

My Little Margie (Sun. 11:15) . A ..

. WHAS A

.. Official

14.0

65 Thin Man .A...WAVE

54 Dinah Shore . WAVE

‘ 57 Death Valley.Days ......WAVE

55 Lawrence Welk .......... WAVE

50 Adventures of MpGraw. .WAVE
50 George Gobel ...... . WAVE

47 What’s Liner.%_...WHAS

59 Silent Service* . / A..... .WAVE
43 State Trooped A ........WHAS

53 S News, Wea., Misc. ..v.,.WHAS
(Susie :.... ...WHAS

66 Saturday Playhouse .... . WHAS*

42 Pat BoOne .............. .WAVE

41 Sheriff of Cochise....... WHAS

52 j Tracer ......... .. ...... .WAVE

■ l Edit.,-Industry ........WAVE ’

54 i Racing , A . . V,..... A .WAVE
A ( Laurel & Hardy ....... WAVE

43 Maverick* . ... ....... WHAS

45 1 Sir Lancelot ..,. .. i.., WAVE .

I Mickey Mouse Club_. WAVE *

40 J Woody Woodpecker .. .WAVE
' ( Mickey Mouse Club. . . . WAVE

45 Championship Bowling . .WHAS
65 Quest-Advent ..... A, , .WAVE

Stations: KSL, KTVT, KUTV. TY Homes; 137,800. Survey Dates: Feb. 2-9, 1958.

. KTVT -

39.5 :3.

...KSL

37:9 J, 4,

..KUTV

37.7 5

..KUTV

35.0 Z'

: . KTVT .

33.5 5 *

..KUTV :

32.5 6 .

l. .KUTV

32.2 7 .

;.KUTV

31.9 o

A KUTV

31.1 - ..J’

..KUTV

, 30.9 9 -

Highway Patrol (TuJfe. 8:30).!.,..,.

..-KSL...

...Ziv

31.9

46 Telephone Time ......

.KUTV

19.2

Harbot Command'(Tues. 9:00) .

..KSL..:,

.. . Ziv

28.5

44 Triple Crown Theatre ..

. .KTVT

.18.5

Honeymooners (Sun. 7:30)......,

. :KSL.,.,

...CBS

26.2

.37 Roy Rogers . . A ......

..KTVT

33.5

Popeye Kartoons (M-F 4:00) ......

. KUTV:.

.. AAP

25.5

68 Club 4 Playhouse,.. . ..

, .KTVT

6,3

I.Search for.Adventures (Fri. 7:30)

.-.KSL:.

. ..Bagnall

24.9

39 Thin Man_ .......

*KTVT

20.5

State Trooper (Sat. 9:00) .,. . .....

. :KTVT. .

A MCA

24.9

37 Perry Mason. ....:.....

. r KSL

27.2

Sheriff of Cochise (Fri. 9:00) .....

::KSL..

..:NTA

24.5

38 Table Queen Theatre..

..KUTV

21.4

Kingdom^of the. Sea (Wed 8:30) .. .

. .KTVT,.

.. . Guild

23.9

35 Boxing .......:....: .

..KUTV

29,4

Celebrity: Playhouse (Tues. 9:30)..

;.KSL...

... Screen Gems

23.2

‘ 38 Academy Theatre .. A

. .KUTV

18.9

Cisco Kid (Fri. 6:00) ...,.!....

. . KUTV..

.. Ziv

22.5

47 Court of Last Resort..

.7KTVT

13.5

Last of the Mohicans (Fri. 7:00)

:.ksl...

...TPA

22.5

36 Frank Sinatra ........

..KUTV

23.5

Little Rascals- (Sait: 10:00):... . . ...

.•.KSL...

... Interstate

21.5

75 True Story .........

. .KTVT

7!2

Sky King (Tues., 6:00),.... . . .........

. .KUTV.;

,.. Nabisco

20.5

39 Eddie Fisher .:...... .

..KTVT.

18.5

Silent Service (Thurs. 9:00) •.......

..KSL...

... NBC

20.5

33 Academy Theatre ....

. .KUTV

23.0.

Decoy (Fri.. 8:45) .... . ....,... .,

!;KTVT..

...Official

20.0

30 ( Person to Person .. . .

. KSL

27.0

t Sheriff of Cochise....

. KSL

24.7

Captain David Grief (Sun. 9:30) ...

..KUTV..

...Guild .

19.2

32 Sunday Nite Theatre..

. .KSL

22,5

Death Valley Days (Sat. 10:00):

. KUTV..

..U.S. Borax

18.5

35 Playhouse of Stars....

..KSL

17.2

Your AU Star Theatre (Th: 9:30). :

..KUTV.

_Screen Gems

17.9

30 Academy Theatre ___

..KUTV

22.5

Annie Oakley (Wed. 6:00)

..KSL...

. . CBS

17.2

35 I Love Lucy .... A ...

..KSL

20.2

26 Men (Fri. 9:15) ,......... A....

..KTVT..

...ABC

17.0

28 f Sheriff of. Cochise!...
1 Table. Queen Theatre.

. .KSL
..KUTV

24,3

21.7

MEMPHIS

TOP TEN NETWORK SHOWS

Gunsmoke (Sat. 9-9:30) .. _

Danny Thomas (Mon. 8-8:30)
Perry Como (Sat. 7:00-8:00>

Plaiyhouse 90 (Th. 8:30-10:00).

Lassie (Sun. 6:00-6:30* ....

Cheyenne (Tues, 6:30-7:30)
Wyatt Earp (Tues. 7:30-8:00)

. . ; WREC

40.5

.. WREC

33.9

.. .WMCT

31.7

*.. WREC

31.5

.. .WREC

30.5

...WREC

30.1

.. AWREC

30.0

...WREC

29.9

,.. WHBQ

29.7

...WHBQ

29.5

...WREC

29.5

TOP TEN MULTI-WEEKLY SHOWS

♦Mickey Mouse Club (M-F 5:30-6* .. .WHBQ .
f Million $ Movie (M-F 10-Signoff), ; . WHBQ
tRange Rider *M-F 6:00-6:30).. .,... WREC
tHappy Hal (M-Th (6:00-6:30> . . ... .WHBQ
tLate Movie (M-F 10-Signoff) . -..... WREC
fYour Esso Reporter (M-F 10-10:15) WMCT
♦Amer. Bandstand (M-F 3-3:30-4-5* .: WHBQ
♦Art Linkletter (M-F 1:30-2:00)..... WREC
♦Our Miss Brooks (M-F 12-12:30). . . WREC
♦As the World Turns (M-F 12:30-1).. WREC

Stations: WHBQ, WMCT, WREC. TV Homes: 141.500. Surrey Dates: Feb. 10-1-7, 1958.

State Trooper (Tues. 8:00) .........

.WHBQ...

.MCA

27.9

40

To TeU the Truth!...

...WREC

24,7

Gray Ghost (Sat. 9:30) ,. . A....

. WREC. ..

.CBS

27.0

41

Your. Hit Parade!....

...WMCT

24.9

.Sheriff of Cochise (Tues. 9:30).....

.WREC...

. NTA :•

26.2

42

Broken Arrow .......

...WHBQ

21.9

Captain David Grief (Wed, 10:00). .

.WREC..,

.Guild

22.2

41-

Million $ Movie... .,.

...WHBQ

20.4

Highway Patrol (Sim, 9;30.) .....

.WMCT, *.

:ziv

20.4

32

What’s My Line......

...WREC

255

Science Fiction Theatre (Th. 10:00).

.WREC.,.

.Ziv

19,9

36

Million $ Movie/....,

...WHBQ'

25.2

Martin Kane (Th. 8:00) .... ..:...

.WMCT...

.Ziv

19.2

-28

Shower of Stars......

.. . WREC *<

r 27.9

Frontier (Fri. 9:30) .............,

WHBQ...

NBC

17.5

28

•^Person to Person,

.. WREC

30.0

Badge 714 (Th. 9:00) ....:...,

.WHBQ,,.

.NBC

16.5

26

Playhouse 90 ........

/..WREC

30.2

Boots & Saddles (Th. 9:30).*.

-WHBQ...

NBC

16.5

27

Playhouse 90

...WREC

! 31.0

Whirlybirds (Wed. 7:00) ..........

..WMCT...

.CBS

16.2

27

Big Record. .........

...WREC

22.-2

Range Rider (M-F 6:00) ,........,. ■

..WREC.,:

. CBS

16.0

37

Wagon $rain

...WMCT

18.2

Annie Oakley (Fri. 6:00) .........

..WHBQ.,.

, . CBS

15.9

37

Range Rider .......

...WREC

16.2

Honeymooners (Sat. 8:00)A.......,

..WMCT...

..CBS

n15.5

. 23

Oh Susanna-.. .......

./.WREC

26.3

Men of Annapolis (Tues. 9:30)! . . .

.WMCT...

..Ziv

13.9

22

Sheriff of, Cochise...

...WREC

2.6.2

Cisco Kid (Wed. 7:30) ......

. . WMCT...

..Ziv

13.9

23

Big Record ........

...WREC

25.5

Championship Bowling (Sun. 3:00)

. WHBQ...

.. W. Schwimmer 12.2

33

Wide Wide World!..

...WMCT

13.0

Dr. Christian. (Salt, 6:Q0). .A.,..;.

■. WREC!:.

Ziv

11.9

31

Dance Party ....,!..

...WHBQ

18.2

Star Performance (Sat. 12:30). . A

.. WREC...

. Official

11.9

‘45

MGM Movie ........

.. .WHBQ

13.5

Sky Kink (Sat. 10:30) ...'..... 4 ..

..WMCT..,

. Nabisco

11.5

39

Little Rascals ..

...WHBQ

11.9

Wednesday, April 2,1958

PhillyWRCA-TV Bumps
Grant, Brings In Indpls.
’Caster in Late Nite Hypo

Philadelphia, April 1.

Taylor Grant, one of the town’s
top newscasters is being dropped
by WRCV-TV, the NBC owned and
operated station here, in a new
shift to crack the late newscast
stranglehold held by WCAU-TV’s
John Facenda.

Vince Leonard, toprated India¬
napolis announcer, will take over
the WRCV-TV news segments at
6:40. and 11 p.m., starting April 14.
Leonard comes here after 10 years
with WISH and WISH-TV, where
he acted as news director.

Grant'ankles the local station
April 24, when. his contract, re¬
ported at $47,000 last year,. winds
up. Grant was brought here by
Westinghouse, when the station
was known as WPTZ.

General manager Lloyd E. Yoder,
of the WRCV stations, said rating
charts prepared this winter shewed
that .the NBC channel’s audience
dropped when Grant came on at 11.
Grant replied that when he came
to Philadelphia for Westinghouse, -
Channel 3 was almost blacked out
by the Facenda ratings. He brought
up WRCV-TV’s rating "consider¬
ably/" Grant said; but when the-
NBC management took over they
stopped all promotional work on
him and dropped his local camera
crews. '

City’s third network tv outlet,
WFIL-TV has cut into Facenda’s
dominance of the 11 p.m. slot with
■ movies. Excepting on Wednesday
and Thursday evenings when Fa¬
cenda got a bid lead-in audience
"U. S. Steel Hour” and "Playhouse
GO,” WFlL-TV’s "World’S Best Mo¬
vies” has successfully challenged
and topped the newscaster.

According to the ARB figures,
In: December the ratings showed
Facenda ahead Tuesday, Wednes-
. day aiid Thursday night, with
WFIL out front Monday, Friday
and Saturday.

FCC OKAYS SALE

OF WATV TO NTA

The Federal Communications
Commission’s okay of the sale of
WATV, New York-Newark, and its
AM and FM radio affiliates to Na¬
tional Telefilm Associates, will be
followed by a call letter switch
bid. New call letters sought are
WNTA-TV, WNTA (AM and FM).

NTA will take over active man¬
agement of thh station properties
shortly, as soon as the formalities
of closing are held. NTA has plans
for a complete overhaul of the
program structure of the prop¬
erties, including the presentation
of live programs.

WATV transaction marks the
. first transfer of absolute ownership
of a tv station in the New York
market. WATV is the second tv
property acquired by NTA/ the
first being KMGM-TV, Minneapo¬
lis- St. Paul.

Time Inc. Stations

Get D.C. News Hypo

Minneapolis, April 1.

As one of Time, Inc., five radio
and television stations; WTCN and
WTCN-TV here are carrying the
news reports and analyses now be¬
ing provided-out of its expanded
Washington bureau.

In addition to the news reports
and analyses, the new service in¬
cludes filmed and taped interviews
with Washington newsmakers
which .now are being supplied
daily to the stations’ news direc¬
tor.

New .facility has been set up by
Dick Cheverton of Time’s Grand
Rapids, Mich., station.

WLW-Ts Tint Splurge

Cincinnati, April : L

Colorcast programming on Cros-
ley’s WLW-T, Cincy, now averages
29% hours a week, excluding local
and network onetime programs.

Regular local colorcasts in¬
creased to 17% hours a week with
stepup of the Paul Dixon Show
from 60 to 90 minutes, Monday
through Friday.

Of the seven local live and film
originating shows in color, four are
fed to Crosley stations In Dayton
% and Columbus, O., and Indianapo¬
lis

; HAPIO-TOLEyiSIOiy 41

Local Live Television Programming

KID SHOWS: PART 3 OF A SURVEY

===*= By LEONARD TRADBE ~~ ~

Eddie Schwartz runs the coffee
Shop a couple of doors from the.
Variety office. He’s a constant
television'.; watcher and morning-
after critic exchanging views with
the staffers. Eddie’s youngest child
is Elissa* pushing two and a half
years of age. Elissa is quite nor¬
mal—like most of us, married to
the tv set;, and for her station in
life she has to take in as much as
she can handle before being sent
off to Mr. Sandman.

Presumably in his little one’s be-,
half, Eddie has an objection—not
quite enough shows for children of
pre-school age that will keep them
busy for a few of the strategic
hours of the day when Mummy has
her hands full: Eddie believes the
right kind of tv is good for chil¬
dren; 'ft the shows are entertaining,
that’s Wonderful; if a bit educa¬
tional-instructional besides, a big
"hravo. Eddie’s complaint is perhaps
typical—and the complaint un¬
doubtedly goes beyond the New
York area. Of course; .Elissa does
look regularly at the shows in¬
tended for her age bracket, but to
repeat, there seems to be an in¬
sufficiency of them as far as one
household is concerned.

In the as yet uncharted tv of to¬
morrow, Elissa might have r under
and more .diversified choice, at
least locally, if the medium should,
by some chance, break down into
specialized spheres or "segregated
accents” such as "children’s star
tions,” "sports stations,” house¬
wife stations,” "quiz stations,” etc;;
or under a system by which sta¬
tions would, get together locally
and come to a working agreement:
on ■ non-competitive slottings, so
that there would be more programs
through the . day with children’s ap¬
peal- Elissa would have more of
what she yearns for, and her big
brothers and sisters more of what
they yearn for and can benefit by.
Such benefits would accrue also to
their parents, whether viewing
alongside their brood Or content in
the thought that their progeny are
happy little children watching
alone.

Kideos Rule the Roost .

In this, the third part of a sur¬
vey by Variety of local live tele¬
vision programming, With, the two
top programs selected by the sta¬
tions themselves without regard to
whether, sponsored or as to the
level of audience measurement,
the Elissas of the nation and those
immediately senior to her are get¬
ting quite an abundance of kid fare.
In fact, children’s shows as a sin¬
gle category, requiring no further
definition, lead the local live tv
roost It is only quantitatively, by
a merger of the retfims from the
survey under a blanket heading of
"public service” shows, that the
PS category is on top.: (Part 1 and
Part 2 of the survey appeared in
the Jan. 22 and March 5 issues.)

Kid shows (from pre-school to
pre-teenage) are the only classifi¬
cation in programming; where the
old audience moves away and a
new one just as quickly moves in
strictly, on the basis of age group¬
ings. It’s assumed here that teen¬
ager segments, for instance, are a
hybrid classification in tv, long a
puzzlement to programmers, and
that these so-called. teenage pro¬
grams have a similarly hybrid or
cross-section. appeal. involving sev¬
eral age levels.

On a practical basis, kid viewers
represent television’s greatest fu¬
ture prime-time audience, Let’s
take Elissa again. The little Elis¬
sas are the big Lizzies of tomor¬
row. No instincts are better than
the Elissas who are two or three
years of age. If this is not so, how ]
come Elissa, who does not yet know
how to tell time, keeps tugging at
Mummy’s skirt at exactly the right
time to have her tune in on such
and so? Moreover, though Elissa
cannot read, she always knows the
name Of the product being pitched
and will often ask Mummy or Dad¬
dy to buy same. If the tv pragma¬
tists are looking for the one
foundation upon which to build the
medium’s future, this is it

Although the most extensive
cross-country kideo show is the live
syndicated program called "Romp¬
er Room*’ (see accompanying story),
there are numerous children’s seg¬
ments provided on a purely local,
individual basis that are either sim¬

ilar in format to "Romper Room’’
or with an entirely different ap¬
proach. "Romper” is, of course, ad¬
dressed to those of pre-primary
school age. With that as a takeoff
point, here are some of the high¬
lights of pre-school programming
[ by stations participating in the poll
(cross-the-board, half-hour and pre-
noon unless otherwise indicated):

Fresno, Gal., KMJ-TV: "Miss
Pat’s Playroom,” activities and
stories, at 10 a.m. Saturday since
1953. V

Shreveport, La., KTBS-TV:
"Tops for Toys,” at 11 a.m. Satur¬
day and now in. second year.

Columbus, O., WTVN-TV: “Kaiv
toon Korner,” featuring a hand
puppet, Casper the Camel, with
stories, songs, plays, etc.; launched
in July, 1955.

Portland, Ore:, KGW-TV: "Wiin-
da Wunda,” 12:30 cross-the-board,
since January, 1957..

New York, WRCA-TV: "Hi Mom”
(also listed under. public service
programs in March 5 issue), com¬
bining entertainment-culture-edu¬
cation for mother and child;. 60
minutes, running since August
1957.

Cleveland* O., WJW-TV: "Kid
Bits,” . containing features aimed
primarily at ”having fun with the
children while' at the same time
instructing them in little common
courtesies and group adjustments”;
since May* 1957; ••

Little Rock, Ark., KARK-TV:
"Pat’s Party,” 8:30 a.m. Saturday,
since 1955.

Syracuse, N. Y., WHEN-TV;
"Magic . Toy Shop,” script show
aimed directly at pre-schoolers, in¬
directly at parents and grandpar¬
ents, with a variety ; of program
elements "to entertain and subtly
instruct/’ Adult cast only and no
live audience permitted. (Year of
launching not. given).

Columbus, O, WBNS-TV: "TV
Kindergarten,” running since Oc¬
tober. 1957.

For the School Crowd

The following are among the top
programs beamed at children of
school age but, as nearly as can
be determined, below that of teen¬
age . level <fiye-a-w r eek, after 12
noon,, half-hour, unless otherwise
indicated):

Saginaw, Mich,,. WKNX-TV:
"Pixie’s Looney Tunes,” interviews
of children and embracing car¬
toons, singing, marching, live: pet
monkey, since September, 1954; .

Lansing, Mich * WJIM - TV:
"Uncle Howdy’s Junior Flint Jam¬
boree,” a competitive . children’s

I The . most extensive live, chil¬
dren’s program fixture on televi¬
sion is the‘nationally syndicated
"Romper Room.” Formatted strict¬
ly for the pre-school set, it’s seen
on 54 stations in all regions of the
country, and as of May 1 picks, up
a couple of additional outlets. Most
run pre-noon—Mother’s most try¬
ing period, it seems—and stanzas
are styled anywhere from a half
hour to an hour.

“Romper Room” is run by a
corporation of that name out Of
Baltimore, with Bert Claster as
president and his wife Nancy as
v.p. She’s the “Miss Nancy” of the
original (1953) Baltimore version,
which is still going with her as
^’teacher.” Each city has its; “Miss”
who is trained in Baltimore for a
full week. and . then sent to : a.
"Romper” spot of which she must
be a native or resident. Aside from
other values arid endowments* each
must have a college diploma, or its
equivalent.. Many are teachers and
some are ; lookers. Age limit is
about 32. (The wee ones don’t go
for granny types), The chief trainer
Is Nancy Claster, herself an attrac¬
tive, vivacious woman.

After the tutoring period, the
work begins with the program at
given stations where 1 the package
has been sold and sponsors round¬
ed up. The "Misses” are looked
into by doe of the head staff every
five weeks, to make certain that the
proper style and approach are be¬
ing followed, with skull sessions
held. There are eight producers in
the fold^who fan out across the
(Continued , on page 48)

talent arid variety program f music,
song, dance, recitation!, 12:30 Sat¬
urday, Since October, 1957.

Salem, N. C., WFMY-TV: "The
Old Rebel & PecOs Pete Show,”
with characters indicated in title
conducting a. program which, uses
Popeye, Looney Tunes and Little
Rascals as features; children’s stu¬
dio audience; funning since 1953.

Huntington, W. Va;, WSAZ-TV:
"Spinach Playhouse,” since Sep¬
tember, 1957.

Montgoniery* Ala., WdOV-TV:
"Little Rascals,” 60 minutes, since
September, 1956.

Phoenix, Ariz., KVAR "Easy
Does It,' With Gene McKinney as
Easy; cartoons, film, and live in¬
gredients, a "ghost” hand puppet,
contests, etc. ,since October, 1957.

Springfield- - Holyoke, Mass,,
WHYN-TV: "Popeye-Captain Jol¬
ly,” foiir-a-week, since January,
1957. :

Milwaukee, ■ Wis., WISN- TV:
"Uncle Hugo- & Fopeye,” 60 min¬
utes, since 1955,. :

St. Louis, Mo., KSD-T.V:
"Wranglers Cartoon Club,” with,
cowboy emcee, on-camera . chil-:
dren’s audience, "top quality car¬
toons”; 45 minutes* since. 1853.

Cincinnati, O., WCOP-TV “Our
Gang Clubhouse” with Bud Chase
as : Stringbean; parody type pro¬
gram (“The 64c Question,” "The
Bean’s Bandstand,” etc.), variety,
music ad lib, with such costume
getups as baggy drawers, derby
hat, T-shirt, suspenders; 60 min¬
utes, since 1954.

Clarksburg, W. Va., WBOY-TV:
"Johnny Mountain Show” in which
title character combines film car¬
toons, magic and drawing, puppets;
“finds homes for pets that can no
longer be kept by youngsters, or
finds pets if they desire one.” Run¬
ning; since November, 19571

Burlington, Vtl, WCAX-TV: “Cur-
rimt Events Quiz,” previously list¬
ed also under public service shows;
for seventh and eighth graders,
Friday, since October. 1956. )

~ Hartford, Conn., WNBC: "Small
Fry Talent Club,” 9:30 a.m. Satur¬
day, sinee October, 1957.

Washington, D.C:, WTOP-TV:
“Ranger Hai,” 8:30 a.m. Saturday,
since August, 1957. .

Mobile, Ala., WALA-TV: “Cap¬
tain Mai Show/’ since June, 1956.

Fort Wayne, Ind., WPTA: “The
Jingles Show/’ a kidiilt program
featuring Jingles the Court Jester
of Boofland “who frolics in the
magic castle” with puppet charac¬
ters Herkimer Dragon and Cecil
B. Rabbit; since September, 1957.
Sanie station has a five-a-week full-;
hour version of the. program from i
4 to 5 o’clock. ,

Westinghouse’s ‘Kid Stuff’

Stations of rth£ Westinghouse
Broadcasting Co. chain a* e as alert
as any wheri it comes to the kid
show's. Here’s a rundown of WBC’s
contributions to such programming:

In Cleveland, KYW-TV slots
such afternoon cross-the-boarders
as: "Popeye,” with Barnaby, played
by Linn Sheldon, . billed as Pop-
eye’s personal manager. Running
since September, 1957;

"Six O ’clock - Adventure,” with
Big Wilson as host; employing eith¬
er syndicated half-hour films or na¬
ture films and .deploying a live
monkey. Has been running for two
years, daily from 6 to 6:55 p.m.,
though Tuesday showing is from 6
to 7:30. An example of filrn seg-
meritation combinirig Jive elements;

“Star Babes,” with Viola Shoulin
as hostess;; kids dance and Sing in a
"Stars of Tomorrow” format; Sun¬
day, 12:30 to . 1 p.m.

In Pittsburgh, KDKA-TV’s Mon-
day-through-Friday kideo schedule
lists; The 7 to 8 a.m. news-enter¬
tainment catchall which includes a
cartoon for youngsters as a lead-in
to the networked (CBS-TV) "Capt.
Kangaroo.” John Arthur is host of
program, which is in its third
month; v

" Josie’s Storyland,” pre-school
kldult show with Josie. Carey, 8:45
to 9:25 a.m., consisting of song,
dance, arts Sc crafts, cartoons, half
a dozen puppet characters; Sterling
Yates plays role of Mr. Wrinkle,
"loveable old inventor of useless
oddities, with disker Johnny Costa
on the music;

“The Big Adventure,” With Hank
Stohl, slotted 4:30 to 6 p.m., con¬
sisting ' of two cartoons, feature
film, Uve host-comedian* puppet
{Continued on page 48)

WBA1 Expansion Keyed
To Hi-fi, FM. Radio,
Stereophonic Upbeat

Station WBAI, the FM. outlet
atop the N. Y, Hotel Pierre, is
grooming itself for a flurry of new
advertisers and fresh program fea¬
tures designed specially for the
"intellectually acquisitive,” accord¬
ing to Stephen F* Temmer, general
; manager.

It is launching a two-year ex¬
pansion plan in view of the in¬
creased sales of hi-fi equipment
which includes FM radios; the up¬
turn in FM radio manufacture;
the installation of FM radios by
larger car makers; the growth in
FM : stations in the U. S. and the
coming stereophonic broadcasting
on FM stations.

WBAl is .currently broadcasting,
exclusively in N. Y., the complete
performances of the Philadelphia
Symphony Orchestra’s 1958 spring
season and regular Thursday, eve¬
ning "live” concerts of the Chiqa-..
go Symphony Orchestra from Sym-.
phony Hall, Chicago, as well as
Drew Pearson in a weekly . news
round, an FM exclusive. It plans
to broadcast the Salzburg Festival
of. Music this year arid within the
nejjit- few weeks will announce the
seguing of a name orchestra.

$ Bob Silverinan, WBAI’s sales
manager, says this type of pro¬
gramming is opening many agency
doors. Columbia Records and Ben¬
son & Hedges cigarets are recent
accounts. In the past, FM outlet
advertisers were primarily from
hi-fi records, tape and equipment
outfits. Nowadays agencies are
buyirig time for motion picture
cairipaigns, imported beer and air
travel and . other transportation,
book publishers, imported goods,
brokerage houses and other ad¬
vertisers catering to discriminating
listeners.

WBAI is planning stereophonic
broadcasting on one of its multi¬
plex channels shortly or as soon
as stereo adapters for present FM
receivers are available to con-
sumers.

Currently there are 16 FM sta¬
tions operating or authorized in.

. the New York metropolitan area*
Five applications are pending for.
two vacant channels.

NBC SCORES COUP
ON DJ PONT AWARDS

Washington, April. 1. .

With two affiliates and one of its
Chicago news commentators hon¬
ored, NBC walked off with the Al¬
fred I. duPont Foundation awards
here last week to the radio and tv
industries.

Plaques and $1,000 checks went
to KRON-TV in San Francisco,
KARD-TV in Wichita, Kan., and
Clifton Utley of NBC’s WNBQ
(TV) and WMAQ in Chicago.

The Frisco station won praise
for "devotion to a significant pur- ;
pose, in the use of tv as a medium
for the enlargement and enrich¬
ment of public experience.” Pro¬
grams cited were "Explorers of
Tomorrow,” “Mirror on US’ and.
"California Crisis: Water.”

The Wichita outlet was honored
for “the scope and consistently
high purpose of its extensive pub¬
lic service programming/’ Singled
out for special merit was a series
of 59 programs designed to educate
j the community on the purpose and
| functions of its free institutions,
i Utley was commended for "au¬
thoritative, intelligent, responsible
and literate reporting and analysis
of public affairs/’

Awards were presented by prexy
Francis P. Gaines of Washington
and Lee U. at ceremonies in the
Mayflower Hotel.

Ustinov to Narrate
WCBS-TY Documentary

"The Count Down,” half-hour
documentary on disarmament, with
Peter Ustinov as narrator, will be
presented on WCBS-TV on Satur¬
day (5) afternoon, in cooperation
with the. Metropolitan Educational
Television Assri.

The program will be produced,
by United Nations Television for
the Educational Television and Ra¬
dio Center, Ann Arbor. Both the
U. S. and Soviet Union have pro¬
vided film clips for the program,
aimed St showing the destructive¬
ness of modern weapons.

Wednesday

^Wednesday, April 2, 1958

PStniEfr

Still out-rating top network, local and syndicated shows^even in fourth
and fifth runs—Stu Erwin’s “Trouble With Father” proves strip pro¬
gramming is successful programming. 109 stations in every type of mar¬
ket have rim these 130 jilms for leading national and regional sponsors.

Ratin gs prove “Trouble With Father” is still Number 1.

In Indianapolis, “Trouble With Father”, in its fifth run, seen at 4:30 PM,
pulled a rating of 17.8 against- “Do You Trust Your Wife?” with 4.9 and
“Movie Time” with4.8. In Huntington-Oiarleston, West Virginia, seen at 9:30 AM,
“Trouble With Father’*., in its third run, chalked up a rating of 12.3
against “The Morning Show” with 5.1.

Sponsors prove “Trouble With Father” is a Number 1 Buy!

High ratings and tremendous appeal for every member of the family have made .
“Trouble With Father” a resounding success. These are some typical sponsors:
Beech-Nut Life Savers, Inc. • The Bon Ami Company • Brown and Williamson
Tobacco Corp. • Continental Baking Co., Inc. • The Procter and Gamble Co.
Standard Brands incorporated • Whitehall Pharmacol Company

Produced by Hal Roach, Jr.

A Roland Reed Production

Call the leader

in strip
programming

F,

OFFICIAL FILMS, Inc.

-25 West 45 Sl, New York
PLaza 7-0100

/ representatives:

I Atlanta • Jackson 2-4878
S j Beverly Hills • Crestyiew 63528
I j Chicago Dearborn 2-5246

■J Cincinnati • Cherry 1-4088
J Dallas • Emerson 8-7467
J . Fayetteville • Hillcrest 2-5485 .
j. Ft. Lauderdale Logan 6-1981
' Minneapolis • Walnut 2-2743
San Francisco Juniper 5-3313
St. Louis V Yorktowri 5-9231

44 Tv-wuas p4S>.lV&r : , , . ..... ; Wednesday, April 2, 1958

- ARB FEATUBE FILM CHART

Variety's weekly chart, based on ratings fuptished by American Research Bn- feature period and share of audience, since these factors reflect the effectiveness
reau's latest reports oh feature films and their competition covers 120 cities. '. Each' . of the. feature and audience composition, i.e., a late show; at 11:15 p.m. would hardly
week, the 10 toprated features in.a particular city will be rotated, have any children viewers* but its share of audience may reflect dominance in that

Factors which would assist distributors, agencies; stations and adverUsers in. time period.. In the cities where stations sell their feature programming on a multi
determining the effectiveness of a feature show . in a specific: market have been stripped basis utilizing the same theatrical throughout the week a total rating for the
included iri this Variety chart. Listed below, is such pertinent information- regarding total number of showings for the week is given^ the total rating not taking into account
features as their stars, release year, original production, company and the present the duplicated homes factor. Barring unscheduled switches in titles the listed features
distributor included wherever possible along with the title.. Attention should be paid for the particularly rated theatrical filmed show are as accurate as could be ascer j
to such factors as the time and day, the high and low ratings for the measured taihed from a multiplicity of station and other data.

HARRISBURG, PA.

TOP 10 TITLES AND OTHER DATA TIME SLOT

ARB

RATING

HIGH

LOW

SHARE OF
AUDIENCE

FEBRUARY, 1958

TOP COMPETING SHOWS

ARB

RATING

1. HIGH NOON—

Gary Cooper, Grace

Kelly;. 1952; United

Artists; NTA

Hour of Stars

Sat. Feb; 8
11:00-12:30 a,m.
WTPA

36.6

; 38.4 :

34.2

67.5

.. News; Sports; Moulin .

Rouge, Late Show....,....

..WHP ....

.....11.2

2. BELLS OF ST. MARY’S—

Bing Crosby. Ingrid

Bergman; 1945; RKO; NTA

.. Feature Film

Sun. Feb. 9:
10:00-12:00 a.m,
W’TPA -

30.1.

31.9

27.8

53,4

Loretta Young...;.

What’s My Line......;.

Sunday News Special.......,

Twist of Fate, Late Show...

.. WGAL .v.

. . WHP . . . .
..WHP ....
..WHP ....

...19.0
.....184
,....13.3
. 6/7

3. NOTORIOUS—

Cary Grant. Ingrid Bergman;

1946; Selznick Studio; NTA

Late Show

Fri. Feb. 14 .
11:204;00 a.m.

WHP

18-1 ••

21.7

16.3

58.2

News; Sports; Weather .......

Jack Paar Show -.,,..;..

.. WGAL ...
.WGAL ...

..... 6.5
•. • ,■. ■ 9-2

4. GAUCHOS OF EL DORADO—

Tom Tyler. Bob Steele; :

1942; Republic: Hollywood

Television Service

Covered Wagon
Theatre

Sat, Feb. 8

8:00-9:00 a.m.
WGAL.

16.9

18.2

14.8

98.8

No competing programs
telecast from 8:00-9:00 p.m.

5. DEAD MAN’S TRAIL—

Johnny Mack Brown; 1952;

Allied Artists; Interstate-T.y

Early Show

Sat. Feb. 8 .
.6:00-7:00 p.m.

WHP

15.5

.17.1

14.1

33,4

I’ve Got a Secret., ........,

Championship BoWlihg.....,

. WGAL ..:

.. WTPA . . .

.... .19.6
.....12.5

6. DARK MOUNTAIN—

Robert Lowery. Ellen Drew; .

1944; PinerThOmas; Signet-TV

Film Playhouse

Sun. Feb. 9

3:00-4:00 p.m.

WGAL

13 9

i4:i

13.3

65.9

You Can’t Take It With You,
Sunday Matinee...........

Rev. Oral Roberts.. ... „7....,

.. WTPA -

.. WTPA

3.0

7. TORPEDO BOAT—

Richard Arlert. Jean

Parker; 1942; Pine-
Tliomas; SignetrTV

Film Playhouse
.. Sun. Feb. 9.
2:00-3:00 p.m.

wgal

13.8

14.4

12.9

63.6

You Can’t Take It With You,
Sunday Matinee ..-........,

. WTPA ..,.

.. . 6,1

8. BELOW THE BORDER—

Buck Jones, Tim McCov;

1942; Allied Artists; .

Interstate-TV

Early Show '

Fri. Feb. 14

6:00-6:55 p.ni.

WHP.

13:1 V

.14.1 _

12.5

27.3

Little Rascals. ....

Top Plays of ’58......

(. WTP A . . . .
WTPA ....

. . ; , 10.6

91 MAN FROM THE BLACK HILLS—

Johnny Mack Brown; 1952;

Allied Artists; Interstate-TV

Early Show

Thurs. Feb. 13
6:00-6:55 pin.

WHP

124 ,

12.9

11.8

28.1

Trail of Adventure,.........

News—Huntley-rBriiikley ..,..

. WGAL ....
: WGAL ....

. .. *20.0
u.8

10. WYOMING ROUNDUP—

Whip Wilson; 1952; Allied

Artists; Interstate-TV

Early Show

Tues/Feb. 11
6:C0-6;55/p:rri.

WHP

11.8

12.5

11.4

27.7

Trail of Adventure_..._;.

City Detective...............

V

.WGAL ....
.WTPA ....

...19.2

12.5

HUNTINGTON,.. W.

. VA. ....

1. THIRTY SECONDS OVER TOKYO—
Spencer Tracy, Van Johnson,

Robert Walker; 1944;

MGM; MGM-TV

Late Show
| Sat. Fel?. 8 :

11; 15-1:45 a.m.

WCHS

18.8

22.6

i2.8

69.4

Port Apache, 20th Century
Theatre .....

WHTN ...;

8.3

2. FIGHTING SHERIFF—

Buck Jones; 1931; Columbia; .

Screen Gems '

Circle 3 Ranch

Sat. Feb. 8.

6:30-9:30 a.m:

WSAZ

17.8 -

19.6

15.5

99.0

TV Classroom......;........./

. WCHS ...

. 0^3

3. TARZAN. THE APE MAN— ■

Johnny Weismuller, Maureen

MGM Early Show

Wed. Feb. 12

15.4 •

16.2

15.2

41.0

Comedy Time........,....;...

Spinach. Playhouse.........

. WSAZ ....

. WSAZ

...12.0

177

O’Sullivan; 1932; MGM; MGM-TV

5:00-6:30 .p.ni.

WCHS

Sports Eye; Weathercast.,.....

.WSAZ

• • * . rM .

15.9

4. CARIBOO TRAIL—

Randolph Scott, George

Gabby Hayes; 1950; RKO;

RKO Teleradio

Sunday Showcase

Sun, Feb. 9 ,
2:00-3:30 p.m.

■; ■ WCHS .

13.8 ..

14'5 ,

r ; '

13.5

45.1

Lifeboat, 20th Century

Theatre ,................

. WHTN v ..

...13.1

5. LIFEBOAT—

Tallulah Bankhead, John Hbdiak,

William Bendix; 1944; 20th Century

Fox; NTA

20th: Century Theatre

Sun. Feb. 9 V
2:00-3:30 p.m,

WHTN

13.1

13.8

12.5

42,8

Cariboo Trail, Sunday

Showcase ........_ -

: WCHS ....

,...13.8

6. LASSIE COME HOME—

Elizabeth Taylor, Roddy

McDowell; .1943; MGM; -
MGM-TV

MGM Early Show

Tues. Feb. 11
5:00-6:30 p.in.

WCHS

13:0 ,

, 14.5

12.2

32.5

Comedy Time. V.........

Spinach Playhouse1
Sports Eye; Weathercast.

. WSAZ .

.WSAZ ....
WSAZ ..../,

...16.7

....23.4

...17.6

7. THE OX-BOW INCIDENT—

Henry Fonda; Dana Andrews;

1943; 20th Century Fox; NTA

20th Century Theatre

Sat. Feb. 8

6:30-8:00 p.m. •
WHTN

. Blazing. Guns

Sun.. Feb. 9

6:30-7:30 p.m.

WHTN

122

13.8

9.8

23.1

Federal Men.;_. ■........

Saturday Night Jamboree.....
People Are Funny .......: .

.WSAZ ....
.WSAZ .....
. WSAZ

..,23.2
...32.1
... .35.0

7. RIDERS OF THE RANGE—

Tim Holt, Reed. Hadley;

1949; RKO; CjfeC .;

12.2

13.2

11.5

V

19.8

Hall of Fame.

/WSAZ .....

. $1.9

8. SILK EXPRESS—

- Nei; Hamilton, Allen Jenkins;

1933; Warner Brothers; Associated

Artists Productions

Movietime

Thurs. Feb, 13
1:20-2:30 p.m.

WSAZ

•• ii.3

14.2

10,5

57.7

As the World Turns .! .

Beat the Clock.. ...

WCHSI .....
WCHS .....

.. 7.6
5.4

9. SUNSET ON THE DESERT—

Roy Rogers, Gabby Haves;

1942; Republic; MCA-TV

Badge and Bullets

Sun. Feb. 9.
1:00-2:00 . p.m.

WCHS \

11.2

11.5

; 11:1

34.8

Championship Bowling........

WSAZ

...13.3

Wednesday, April 2, 1958

PESIEfr

RADIO-TELEVISION

45

See It Now

-See It Now" hit a new plateau
as the top documentary series on
video last Sunday afternoon (30)
when it explored the hazards of
nuclear fallout. It was a frank,
awesome wrapup of the chances of
mankind’s survival in this atomic
age and no viewer, of whatever
political persuasion, could remain
complacent under the impact of
this 90-minute stanza. The show
had double significance, in view of
the Rusians’ decision the following
day to unilaterally suspend all A-
bomb testing.

The Ed Munrow-Fred Friendly
staff presented the case for and.
against the continuation of atomic
' bomb tests in the form of a dilem¬
ma with biological, and political
implications that were literally
deadly. On the one hand, the risk
to man’s basic germ cells from
atomic fallout was conceded by all
sides. On the other hand, the mili¬
tary. risks of suspending further
research in atomic weapons were
given its due weight by Govern¬
ment spokesman. “See It Now”
made every effort at objectivity in
presenting the pros and the cons,
the sheer weight of the scientists*
testimony and testtube evidence of
the future medical horrors facing
the human species weighted the
show on the side of halting the
atomic bomb race; As Murrow put
it, mankind “is shooting craps with
fallout.”

Basically, the show was an illus¬
trated debate between the Atomic
Energy Commission, in the person
of its science member. Dr, Willard
C. Libby, and a large group of in¬
dependent scientists, represented
by geneticist Dr. Hermann J. Mul¬
ler and chemist Dr. Linus Pauling.
Both Muller and Pauling stressed
the cumulative danger of raising
the radiation level of the atmos¬
phere by more atomic testing.
While Libby: maintained that the
current level fallout was a “toler¬
able” risk in view Of world politics
and the benefits to be derived from
peaceful use of atomic power.

Murrow handled. Libby forth¬
rightly and the latter did not make
the best impression with his glib
brushoff of the fallout problem. At
one point, in fact,-Murrow cracked:
“Dr. Libby, you don’t seem to be
concerned with the fallout dan¬
ger?” Libby denied this, but. pro¬
ceeded to scare the wits out of
viewers by advising everyone to
get a geiger counter, a . battery-
operated radio and a refuge as the
best way to beat the atomic bomb
hazard. It was a virtual concession
that an atomic war was inevitable
and the only^ thing to be done was
to dig in.

The illustrative pictorial materi¬
al included several atomic mush¬
room cloudbursts, which were more
or less familiar, and some micro¬
scopic views of. cells damaged by
excessive radiation, which were
entirely new and harrowing. An¬
other excellent, sequence covered
the underground explosion of a
bomb in a Nevada mine, a shot
which supported Dr. Libby’s eval¬
uation of the atom’s peacetime
value: Sort of in ; passing, Libby
also revealed that the U.. S. was
the “hottest” spot in the world
with even the fallout from the
Russian bombs concentrating in
this part of the northern hemi¬
sphere. * •

Also 'participating directly and
Indirectly in the. show’s fateful
argument were the Japanese scien¬
tist who- examined the crew of the
Japanese fishing boat, “The Lucky
Dragon,” after it was dusted, with
fallout; and various scientists en¬
gaged in determining the level of
strontium 90 in the atmosphere.

There'can hardly be a more im¬
portant show’for television.

Herm.

Chevy Show
Ethel Merman took over the
Dinah Shore Show -for one frame
on Sunday (29). However, it wasn’t
very clear what name the layout
should have gone under—the Jack
Paar Show or the Polly Bergen
Show. Both these' personalities ap¬
peared to have more time on cam¬
era than Miss Merman,

But even little bit of Merman is
a rewarding occasion. She deemed
to dominate despite her paucity of
time before the lens. She booms
out her numbers and seems to in¬
dicate who’s boss around here just
with a few well chosen songs:

• Although- individual turns were
good, the overall layout lacked co¬
hesion. It was one of those every-
man-for-himself affairs.

Miss Merman, aside from her
own turns, duetted mainly with

Miu Bergen,: a versatile performer.
But it’s Miss Merman who dom¬
inates. Whether doing a rib of
Mary Martin or a Judy Garland
medley, she gives out heartily and
unstintingly.

.Miss Bergen, With a constant ten¬
dency to overact, and Jack Paar
did work that they would ordinar¬
ily do on their own show, and it
tinned out fairly well. The “Drag-
net” bit. by. Paar and Genevieve, a
regular on the Paar show, had an
essentially funny situation that
didn’t quite make it.

Al Kelly seemed to know what
he was doing with his doubletalk
bits. He was off and on in two
fasties.

Andy Williams’ songs came off
well. Jose.

Eye- On New York

Bill Leonard’s Sunday pre-noon
WCBS closeup titled “Eye On New
York” was more eye-on-the-Brus-
sels Fair, with a footnote eye on
the new automobile models and,
stylings. Time cover architect Ed¬
ward Stone, who designed the U. S.
Pavilion in Brussels, and Grover
Whalen, an old World’s Fair man
from ’way back in 1939-40, were
good subjects interlarded with
Jean Dalrymple’s informative re¬
prise of the artistic and show biz
elements and Belgian Tourist Com¬
mission headman in North Amer¬
ica, P. A. DeMaerel, on the Cook’s
tourist pitch. Latter was wise, in
trying to offset the “sellout” and
“tough to : get accommodations”
aura which already has been over¬
accented.

Miss Dalrymple -revealed West-
inghouse is sponsoring Benny
Goodman; NBC will: bankroll an
original Gian-Carlo Menotti opera;
Magna is donating “South Pacific”
in Todd-AO; U, S. Commissioner
to the Belgium Fair Howard Si
Cullman has arranged for “Carou¬
sel” and hopes that “Sunrise At
Campobello,” with the original
Broadway cast, might be flown over
for the three: “American days”
(July 3-4-5). DeMaerel was more
conservative than Leonard and. es¬
timated 500,000 U. ;S. tourists
would Visit Belgium this year.

Abel.

Wide Wide World

Live cameras of “Wide Wide
World” ; Sunday afternoon (30)
focussed on the story of railroad¬
ing. An NBC-TV staff, headed by
emcee Dave Garreway, probably
did an interesting wrapup of their
subject as far as train, fanciers
were concerned. For viewers Were
Whisked to such points as a Mis¬
souri whistle stop, a freight classi¬
fication yard, New York’s Pennsyl¬
vania station arid a stretch of the
Western Pacific’s tracks in Sierra
Valley, Cal., among other places.

Such a tour was strictly a sur¬
face, sightseeing inspection and no
attempt was made to go beneath to
examine the railroads’ widely pub¬
licized financial plight. Program’s
non-conjtrriversial aspects no doubt
stemmed from the apparent desire
of sponsor General Motors to main¬
tain an impartial position in light
of the fact that trucks and pas¬
senger cars are the railroads’ ma¬
jor competitors. Gilb.

Hy. Gardner Calling

N. Y. Herald Tribune columnist-
panelist Hy Gardner, whose Split-
screen telephonic interviews may
have pioneered the “in depth”
techniques of Mike Wallace, John
Wingate et al., had former N. Y.
Mayor Bill O’Dwyer and Polly
Bergen as his interviewees over
DuMont : (N. Y.) last Wednesday
(26) night. That metropolitan indie
has been fulfilling its claim to “the
lively channel 5” slogan with a
number of offbeat programming
items, . Gardner among them.
O’Dwyer ducked any opinions on
the. current N. Y. political scene
but was not unsubtle about how
his administration handled crime,
both adult and juvenile delinquen¬
cy, with accent on a stronger
police eriforcement.

Miss Bergen’s opinions on femme
singers on tv was on-the-hutton, to
wit, there is a greater shortage of
behind-the-camera creative talents
(writers particularly) than compet¬
ent performers. Miss Bergen might
also have mentioned that what’s
opposite any particular show is a
factor. Both were good interviews,
in pro style, with Gardner’s real-
life secretary; Marilyn Boshnick,
an. efficient and telegenic assist.
DuMont spotlight ads herald
Benny Goodman : & Scott Weldon,
Pvt. Elvis Presley and Bob Harfi-
'son (publisher of Confidential), Mr.
& Mrs. Ed Sullivan and Mr. 3c Mrs.
Steve Allen , for the next four
weeks. Abet ;

Pbanna-Craft Buy

Pharma-Craft has bought a total
of 73 participations on “Today”
and the Jack Paar show, with the
entire tab running to $453,000.
Split is 65 spots on the Paar outing
(worth about $410,000) and eight
for “Today.”

: Deal, which starts Friday (7).
was set through J. Walter Thomp¬
son’s Chicago Office.

THE CASE FOR THE COLLEGE
With Nathan M. Pusey, President

of Harvard College; guests
Executive Producer: Laurence O.

- Pratt

Producer: William F. Suchmann
60 Mins., Friday (28) 9:00 p.ni.
HARVARD COLLEGE
CBS Radio (recorded)

(BBD&O)

Nil mortalibus arduuiri est (noth¬
ing is too difficult for mortals to
accomplish) notably if they are
Harvard men, If this program
doesn’t make former Harvard men
shell out with moola for a much
needed cause, nothing will.

Harvard College, a big time col¬
lege, played the big time circuit in
big time fashion when it served up
“The Case for the College,” on
CBS-Radio, and it marked a first in.
the turbulent history of the fifth
estate. Never before had a col¬
lege sponsored a major league net¬
work air show. It cost the mortar¬
board set $16,000 of which $6,000
went into production Crists. It was
certainly worth the dough. Har¬
vard handled the 60-minute stanza
like, a Palace pro with confidence
and pride. It behaved like a venr
erable Uncle who suddenly disov-
ers he has bankroll trouble and
must make a touch of relatives herfj
hadn’t gandered for some seme¬
sters. Harvard asked its far-flung
alumni to help raise some $82,500,-
000 in** a drive billed as A Program
for Harvard College. To date some
$35,000,000 in cash and pledges was
assured.

William F. Suchmann did a svelte
job of production and Poet Archi¬
bald MaCLeish’s editing of various
tapes calls, for a loud bravo. The
“Commercials” delivered by Presi-
derit Nathan M: Pusey of Harvard
were in the soft-sell category, al¬
most in the subliminal perception
technique, but they must have
penetrated the minds and hearts
of listeners.

There was talent galore with savvy
speakers (alumni, students and
teachers) on pot too long, but just
right,, with their urbane utterances
on what Harvard meant to them.
Voices included former Harvard.:
prexy emeritus James B. Conant;
Sec. of Defense Neil H. McEIroy;
Sen. John F. Kennedy; Charles H.
Malik, foreign minister of Lebanon;
Devereux Josephs; Leonard Bern¬
stein; Howard Lindsay; John P.
Marquand; . John ..Mason Brown;.
T-ora Lehrer dnd . Alex M. White;
Harvard faculty includes Prexy Pu¬
sey, Dean McGeorge Bundy and
Profs. Samuel. H. Beer, Louis F.
Fieser, Samuel A. Stouffer, Ed^
ward M, Purcell, Harry Levin,
Howard Mumford Jones and G.
Wallace Woodworth. Barbara
Ward, British economist and edi¬
tor, also made a- beautiful pitch:
Showbiz bits by Bernstein and Leh-
rer, foririer Harvard men, were de¬
lightful romps., '•••/.

Students, like their elders^ be¬
haved admirably in front, of the
tape recorders. . Their conversa¬
tions were shan>; in fact, there
was nothing dopey about the hour-
long tour of various ^classrooms,
Hasty Pudding Club. rehearsal,
Harvard Crimson editorial room,
Harvard Glee Club rehearsal, morn¬
ing service at chapel the eaves¬
dropping . on Rribert Frost’s talkfest
With students and the flirting bit
between a Harvard lad and Rad-
cliffe femme.

Standout, was the editing job.
done by production staff, partic¬
ularly in segues of conversations of
freshmen on the college grounds.
Sophisticated gags and lyrics about
Harvard abounded throughout the
painless pitch for greenbacks to
improve the lot of teachers and
education in general. For example,
there was Marquarid’s crack that
“if you’ve e\?er been to Harvard,
you will never be allowed to forget
it” and the Bernstein-Alan Jay
Lerner lyrics reminded Harvard,
meri “that’s the curse we share,
the cross we have got to hear, for.
our indubitable, irrefutable, inimit¬
able, indomitable, incalculable su¬
periority.” This material inter¬
woven With the more academic
made the Harvard eggheads sound
as provocative as peelers.

As Latin scholars might say of
*The Case for the College,” it was
optime! Rans.

STRANGE INTERLUDE
Writer: Eugene O’Neill
With Diane Cilento, William Syl¬
vester, David Knight, Catherine
Lacey, Oliver Johnston, Noel
. Willman

Producer:. Jehn Jacobs
90 Mins., Sun., 8:30 p.m.

BBC-TV from London
. Eugene O’Neill’s mammoth five-
hour play, cut down to three hours
and split into two instalments came
to British viewers via the state web
with all its many complexities. The
first 95 minutes of “Strange Inter¬
lude” proved heavy going, but was
nevertheless a compelling produc¬
tion which maintained gripping
undertones that tided over the dull
patches, John Jacobs did much to
enhance his production by. dubbing
revealing thought speaking voices
over expressive closeups.

The first half of the production
has taken O’Neill’s character, Nina,
played by Diane Cilento, through
several frustrating periods of her
miserable life. Her father (Oliver
Johnston) has earned her frigidity
because of his jealousy, and inter¬
vention into her iritended marriage
to a man who was subsequently
killed; and has himself died. And
Nina, seeking happiness in a baby
married a. man only to find that
there Was irisanity in his family.
She doesn’t dare bear his child,
but has a child by a doctor friend.

For all its morbidness, the play
had real emotional values which
were strongly brought to life by
the .excellent acting of the entire
ca$t and the fine. production. In
such an imaginative and bold pres¬
entation, however, more attention
should have been paid to quality
oi. the telerecording, which marred
the offering because of its coarse
grain., • Bary .

A MAN’S WOMAN

With Janette Scott, Eddie Byrne,

John. Cairney, May Craig, Peter

MacKriel; Larry Burns, Jack

Cunningham, Joan Phillips,

Harry Hutchinson
Producer: George More O’Ferrall
Writer: Paul Vincent Carroll
75 Mins., Son., 9:35 p.m.

ABC Network, from Manchester.

' Based on an Irish play which
ran for a few weeks in a London
club theatre, “A Man’s World” is
a bitter little piece which is a vari¬
ation, on the theme that it’s better
to have loved and lost than never
to have loved at all. Paul Vincent
Carroll is a distinguished Irish
writer but this entry is strictly for
the woman’s magazine market. It
owes very little either»to native
Irish wit or Irish passion and,
without much Iris's, could have
equally: well been staged in any
other setting.

Eddie Byrne, a very fine actor,
was. unusually glowering and sub¬
dued in the role of a rather irri¬
table farmer in his. early forties
who falls in love, for the first time,
with the young mistress of a
worthless brother who has got
mixed, up in the “trouble.” H ; s
other brothers also fancy the
young woman but she. prefers the
elder one until her former lover
returns. Janette Scott, who is pass¬
ing rapidly: through the channels
that led from child actress to
adult, was a shade too young and
unsophisticated for her . role but
she made the best of the few mov¬
ing moments allowed to her.

John Cairney as the scapegoat
brother and May Craig as the
mother offered good support and
most of the limited humor came
from Larry Burns, as a hack driver
whose .motto is ta love women but
never get. mixed up with them,
Byrne made much of the final trag¬
ic moments but, mainly, the artists
were at a disadvantage through the
author’s unimaginative dialog and
George More O’Ferrall’s stereo¬
typed directum: The usual depend¬
able Bertram Tyrer added to the
debit side of this disappointing
program by providing some out¬
door sets which appeared as
phoney as double-talk by a lepre¬
chaun; Rich.

JUCHTEN UND LAVENDEL
(Leather and Lavender) .

With Albrecht Schoenbals, Sigrid
Marquardt, Hermann Lenschau,

. Haris Reiser, Elfie Ott, Frances
. Martin, Ernst Stankowski, Theo
Hermann, Anneliese Born, Star¬
let Choir, NDR Dance Orch un¬
der Alfred Hansen .

Producer: North West German
' Radio: \

Director: John Olden
Writers: Helmut KTaeutner, Kurd E.
Heyrie

80 Minis.;. Sat., 8:35 p.m.

West German TV, from Hamburg.

This little German 75-minute mu- i
steal, won special attention long J

before it was eyen shown on the
local tele. Interest was created
via two facts: Helmut Kaeutner, to- •
day a prominent German pic direc¬
tor, co-authored it more than 20
years ago when he was still a caba-
retist. It was forbidden by “higher
command” here in .1937, shortly
after its preem in Leipzig and per¬
formances also in Duesseldorf and
Munich. As the word goes, the
Nazi cultural authorities objected
to the unconstrained English way
of life which allegedly was glori¬
fied. Be that as it may, piece’s
score got lost then and the whole -'
thing fell into oblivion. Not so
long ago, however, a music ar¬
ranged for the piano. was discov¬
ered somewhere and this music re¬
portedly served this German tv
presentation as basis.

: “Leather (more accurately:. Mus¬
covy leather) and Lavender” has its
locality in London in 1840, at a time
when the whole city was making
preparations for the wedding of
Queen Victoria with Prince Albert
of Saxe-Coburg-Gotha. Action
takes place on London’s Bond
Street, then in the fashipn shop of
“Keep & Smiling” and Tom’s sculp¬
tor’s studio. It all centers on a
mysterious jewel robbery; Latter’s
traces lead to the fashion shop and,
at Tom’s, the thief is finally caught.
Romantic interest, of course, is also
provided and same goes for several
dance and song duo sequences
which, a definite plus, have nice
swinging appeal.

In all, hoivever, this can’t be
placed in the category of “sensa¬
tional discoveries.” It’s pleasant
entertainment of the average type,
seen and forgotten,

The score itself deserves a fine
classificatiori. The tunes tall very
melodious) are easy on the ear.
Helped by partly amusing lyrics,
they are even of refreshing qual¬
ity. The dance scenes are nicely
staged. Too bad that the story is
a. bit too much on the mediocre
side—otherwise it would have been
a more substantial treat

Under John Olden’s adequate
direction, the performers come
along with ditto performances.
Cast, incidentally, includes a num¬
ber of locally well-known names.
This particularly applies to vet.ac¬
tor Albrecht Schoenhals who de¬
spite his 70 years still looks mighty
attractive, his actress-wife Anneli¬
ese: Bom, good-looking Hans Reiser,
Frances Martin and Sigrid Mar¬
quardt. Lensing apd other tech¬
nical credits are average, Hans.

SAMMY

With Anthony Newley
Writer: Ken Hughes
Producer: Ken Hughes
40 mins., Wed., 8:50 p.m.

BBC-TV from London

Scripter Ken Hughes has turned
out a masterful piece of work with
this one-man play. His character,
Sammy, is given three hours in
which to raise $560 to pay off his
debts to a strong arm bookie or
wind up iri hospital. The action
takes place in the confines of
Sammy’s small apartment with the
telephone taking the place of sev¬
eral characters. The action, al¬
though set-in such confines, is con¬
tinually gripping, has its full share
of pathos, humor and drama and
maintains a constant atmosphere
near breaking point tension; Full
honors go to Anthony Newley for
a moving and understanding per¬
formance, which was strongly as¬
sisted by his natural flair for com¬
edy. This offering, with slight dia¬
log and setting alterations, is a
natural for America.

Starting, 'from broke, Sammy
Ellerman, through numerous tele- _
phorie Calls sets about raising the
cash by slick business transactions,
and without any goods. He
achieves this by playing his clients
against each other. As the cash
total rises so does the tension. To
raise the last few bucks he sells
the valuable chair in which his
mother died. Finally, with, all .the
money on the way the race against
time, before the toughs arrive re¬
sults in almost unbearable tension.
Final twist to the plot gives the
offering a credible and neat con¬
clusion. Bary.

Butler to WISN

Milwaukee, April L
James T. Butler, former station
manager of WIRL, Peoria, Ill., has
been .appointed , top aide to John B.
Soell in the managing of the WISN
Division of the Hearst Corp.

Soell is v.p. and manager of Mil¬
waukee indie stations, WISN and
WISN-TV.

Wednesday, April 2, 1958 1*Sr1ETY ; ... _... 47

seems

even funnier

wrc*:+tJTl FirH UurehUf Si . t-ll jm

f Take Danny Thomas. He has been a funny fellow for-a long time.

But it wasn’t until he appeared on the CBS Television Network
that a nationwide audience laughed him into the Top Ten—where
he has been ever since.

Is he funnier than he used to be? Perhaps. For nothing stimulates
a performer like applause. And programs in almost every category
get the most applause on the CBS Television Network.

Take "Gunsmoke,” television’s highest rated Western.

Take “G. E. Theater television’s highest rated weekly drama.

Take "Alfred Hitchcock Presents’' television’s highest rated mystery.

Take “I’ve Got a Secret” television's highest rated quiz show.

Take the four "Lucille Ball-Desi Arnaz Shows',’ television’s highest
rated “special” broadcasts this season.

And take the average program on the network’s schedule.

This schedule has consistently won television’s largest average
nighttime audience in the 65 consecutive Nielsen Reyorts issued
between July 1955 and now*

Since success, like laughter, is contagious, advertisers have
discovered that good products, like good programs, do better on..,

THE CBS TELEVISION NETWORK

RADIO-TELEVISION

'Romper Ropin’

counti v, . r lltey .are part of an or- , WDAUtTV, Springfield, Mass.;
ganization numbering :32- This in-! KGO-TV., Saa- Francisco; KTTS-
v> • •: „. ; TV' Springfield, Mo.; KTVLTV, St.

eludes iune- .greeners ,'™o pass Louis; WMAL-TV, Washington;
on each t:;v to be used. on the syn-. WTRF-TV,. Wheeling, ' W. .. Va:;
dication belt. Toys urnh rgo severe j kAKE-Tv’ Wichita;-. Kan.; WSOP-
testing, and only a minimum nuinr j xv. Savannah; WUSN-TV, Charles-.
her are able to make the “Ronipei: r '> ton," Sv C.; KOCO, Oklahoma City.

grade, (Tirrehtly there are 35 such 1
items that have passed muster—
from rh\i!uh band instruments to
rubber halls. All are available at
local .stores. The. toy element is
separate and apart from local spon-

Local Live TV

, Continued from pace 41 ;

sors number trombone «ay * tharac ( era . stohl . 0 hen attempts to

up to c- 1 'u-t participants. There are -a’, situation, or charactei-

quite a few regional sponsors or H _•»_

large ouUets sueb : as Walgreen, irom.the feature pic
Drugs Ncuberrv’s. In Baltimore, WJZ-TV has, ]

' a b “Romper Room” (see separate story

I rown on Contests .- f or the “RR” roundup nationally).

Commo.riiaTs are limited to three for an hour among its leading kid-

to four for a half-hour version—the apppai programs.

most oit-used format, A full hour i n San Francisco, KPIX rests its 1
gets up to six blurbs, and there are <. kid -. ase >. on “Captain Fortune’s :
restriciions both on the number of Saturday show from 7:30 to 11:45
commercials and the text, as per a . m . Dubbed the “Bay Area Pied
agreement with.Romper Room Inc. Pip8r » by local newspapermen, it’s
There is also a verbal agreement described as a “flexible” kideo
made y.uh, stations that puts a nix var yi n g from week to week, with
on contests or gimmicks, though, p!ol line either jive or via filmes-

■ some creep infromtime to time, pecially shot.. Station, enthusiasti-

■ Answering of all mail from viewers £ „ procUims that the entire 28;-

twritten,. of course, by. their, elders). 00 o population of Frisco Chinatown
lss must; thB is done on Romper tum e d ^ ou t to honor Pete Abenheim
Room letterheads, supplied by the M sjxth Anniversary Parade,
packager and which bear no add¬
resses or names, merely the sig- . . .. . ... ., .. -

nature—a Jack - in - the - Box, the ■ ■ • - ..

show s visual theme. BritlSH UOIII I T V

In the -survey by Variety of

local live tv programming, quite a ' Continued from .page 33 i

few^references show t jipfor-^omp- ^ y ate based on a potential rev-
er Room. One of them is sigmfi- , L L .

cant In Indianapolis, WFBM-TV, enue of $28,000,000 for each of the
as of the surrey period, said it had networks, roughly comparable to
no local live show of half-hour: the amount currently being netted
length except -Romper Room." j by Granada. In its first financial

ii In . R ,10enlx '^ riz - ,^ VA ^ sheeted year ABC showed a loss ot $28,000
its Romper Room ’ as tops in a. ■ . , . - : . •

specific category (children’s shows). and * n ^ second year (to March
This one runs a full hour, from 11 1957) it is expected to show a profit
to liopn, and was launched in No-of $840,000. For the current year
vember. 1957. In Charleston, | t h e profit is expected to soar to
W. Va.. WCHS-TV, naming its top! Rnn W ^

live shows, lists the “Romper” on; $ 5 . 600 , 000 and a 5 ear late r it is
WSAZ as the leading competition, forecast it will reach $7,000,000.

' Among the Westinghouse sta- The survey, which illustrates the
tions, the “Romper’’ of WJZ-TV, countrywide growth of commercial
Baltimore, homebase of the syndi-j tv with its constantly growing au-
^m" W »’*> sPotliSht, the coh-

-Miss Nancy- specializing in;-read- tinuQUS expansion in advertising
Ing, writing and revelrv.” revenues. For the current year the

The “Romper Room” station toUl is around. $90 000,000 and this
lineup includes: is expected to top $100,000,000 next

WTEN-TV, Albany: KGGM-TV, year *, AfV , _ , *

Albuquerque; WJZ-TV, Baltimore; ^ c of T ^ tal Ad ® ud * et
WABI-TV, Bangor, Me.; WBRZ- In an appraisal of the success of
TV. Baton Rouge, La.; WHDH-TV, tv advertising, the booklet stresses'
Boston; WGR-TV, Buffalo; WGN- the influence of tv as an advertis-
TV Chicago, WTVN-TV, Colum- ing medium which is already tak-
bus- WFAA-TV, Dallas; WOC-TV, ing about 10% of the country’s ad-
Davenport. Ia.; WTVP-TV, Deca- vertising (against 12.1% In the
tur. III.; KBTV-TV, Denver; W r HO- U S >. New products, they say,
TV Des Moines- WWJ-TV Detroit; have been launched with results
WSJV-TV. Elkhart, .Ind.; KSFA- that have not been equalled by any
TV, Ft. Smith. Ark,; WKJG-TV, Ft. other medium. Existing products
Wavne Ind - WOOD-TV, Grand have had their sales doubled, even
RapuK M : ch.; WNCT-TV, Green- trebled.; by judicious and well-
ville. I. C.; WSAZ-TV, Hunting-1 timed commercials; . ^ ; .
ton. W. Va.; WFBM-TV, Indianapo- The growth of advertising ex-
lis; WFGA-TV, Jacksonville, Fla.; penditure on tv could have a dis-
WJAC-TV, Johnstown, Pa.; KMBG- astroUs effect on other media, with
TV, Kansas City; WATE-TV, Kriox- the national- press ax “the most
ville, Tenn.; WGAL-TV, Lancaster, likely sufferer.” The survey names
Pa.; K T .RJ-TV, Las Vegas; KTLA- three national dailies which are
TV, Los Angeles; WCKT-TV, Mi- already struggling and though
ami; WTTI-TV, Milwaukee; WSIX- powerful forces are- rallying to
TV. Nashville; WABD-TV, New their aid “it wouldseem that finally
York; WVEG-TV, Norfolk, Va.; one or more may be forced out of
WDBO-TV. Orlando, Fla.; KVAR- existence.”

TV, Phoenix; WCHS-TV, Portland, The breakdown of advertising
Me.; QPRO-TV, Providence; revenues jg based on figures com-
WRAL-TV. Raleigh, N. C.; WSLS- piled by Media Records, but it is
TV, Roanoke, Va.; KCRA-TV, Sac- pointed out that thHe cannot al-
ramento; KSL-TV, Salt Lake City; ways take notice Of bonus spots,
KCTV-TV, San Angelo, Tex.; [ special rates and so on, which are

a matter of negotiation between
the network and the advertising
agents. The figures, however,. are
considered to be accurate within
10%.to 12%.

Under the. heading “Economics
and Politics” the pamphlet sug¬
gests that most' of the original
backers of commercial tv must be
greatly impressed with the growth
in revenues. This, however, must
be put in proper perspective. In
the ' first place, expenses have
grown- even more remarkably than
revenue. From an initial annual
total, of $8,400,000 expenses have
grown to around $56,000;000 annu¬
ally, largely due to extended pro¬
gram. times. Tv, it is noted, has
got itself caught up in the “Alice
in Wonderland” economics of the
film industry. Accordingly, it finds
it necessary. to pay “the gentle¬
men described as lighting camera¬
men”; about $140 a week for 52
weeks a year. Then, buying the
best talent is an expensive, though
necessary, business. Add to that,
it states, the entertainment indus¬
try^ noted ability of living like
kings and paying (dividends) like
paupers and soaring optimism. re¬
turns sadly much nearer to earth.

The future; it opines, is likely
to bring even more.problems. Op¬
erating licenses expire in 1964 and
there, is far from certainty they
will be automatically extended. An¬
other worry must be the probabil¬
ity of a Socialsit Government after
the next election and they may
well decide to “hang some chains
about it.” The worst .threat, it ob-
serves, seems to live in semi-offi¬
cial, prospects to levy an advertis¬
ing tax.

Femmes In B’casling

m Continued from paee 30 .

there are 263 women or 4.2% of
the total, according to AWRT, who
hold “the highest executive posi¬
tion in administration and or
management.”

(2) Other Station exec posts held
by femmes show- continuity in lead
With 725 (11.7% of .total), and traf¬
fic director in second place, with
663, (or 10.7%). .

(3) . On-Air broadcasters are 539
with 365 in radio and 174 in tv.
(4) 7% of wome nradio-tv station
employees handle more than one
job. (5) Total average length of.
service for distaffers in the indus¬
try is 1.64 years.

Survey was coordinated by Mar¬
ion Annenberg, of New Orleans’
i WDSU Radio-TV, and she points
out that, while revealing “encour¬
aging picture of job opportunities
in the radio and tv field, it is not a
complete industry survey as it does
not include networks, package
firms, agencies and other allied
•firms:”'.

JeannieCarson

—— Continued from page 33

by ardent fans who thought she
might have included a trip on her
last vistt to London.

Huge banners proclaimed “Wel¬
come, Jeannie!” at the outposts of
the : town. Many stores and firms
give their workers time off to catch
a view of Miss Carson. .

One townsman described the
visit as “just like English Royalty,”

Hundreds of women ? gave up
their shopping trips to stand for
hours waiting on her arrival by
car.; Many had bought gifts for the
actress as a souvenir of Dunferm¬
line,

Actress was received officially

by the towm’s Provost (civic head),
73-year-old John Allan, at the
civic chambers, and signed her
name in the honored visitors’ book
as “Jeannie Carson, Dunfermline,”

She Was whisked through the
town by limousine, and received a
rapturous welcome from jam-
packed streets. She also visited
the Andrew Carnegie birthplace
memorial, a hospital, and the his¬
toric 800-year-old Dunfermline Ab¬
bey, principal showplace of the
district.

Provost Allan told Miss Carson:
“Thaidcs to you, our town is famous
all over the world. We are grateful
to you.”

Bagpipers played “Scotland the
Brave” and other stirring tunes as
she toured the town and spoke to
residents. When she left, she was
loaded with gifts of damask and
silk, rayon and linen, Scotch
whisky and guide-books.

It Was proof indeed of the mod¬
ern power of international tv.

Jeannie Carson is set to return
to Scotland April 12 for exterior
lehsirig of new Rank pic “Rockets
Galore” on Hebridean isle of Barra.

She was last in Scotland two
years ago as star of . the Emile Lit-
tler musical “Love from Judy.”.

Sheldon

Continaed from pace 31 —

WABD noontime interview seg¬
ment and for teenagers and parents
(“big sister , has something to say
about buying for the children too”)
his afternoon “Studio Party.” Also
for adults, such radio as Tex &
Jinx, Ken Banghart, Jack Lacey.
He’s using the same patter as he
expands his distribution into other
markets, like Boston, buying major
kid-appeal daytime tv personalities.

How Sheldon got into the busi¬
ness is one of those once-in-a-life-
time situations that every perform¬
er dreams, of. Couple of Brooklyn
doctors who used to feed their
child patients lollypops after each
visit came up with the idea of put¬
ting vitamins in lollypop form
after a mother gave out with the
old saw about “if he’d only eat his
Vitamins the Way he eats his lolly-
pop!” Doctors brought in a chem¬
ist, and after some two years, i
worked’ out the proper formula,
eliminating the bad taste, extra¬
neous elements and narrowing
down the contents to Vitamins B1
and B12.

Having gotten to that point, they
began to think about how to mar¬
ket it. They knew nothing, by their
own admission, about marketing,
but thought of Sheldon as the right
vehicle through whom to . reach
their . customers, the children, bn
the basis of Sheldon’s track record
ovei* the years with kiddie prod¬
ucts. They approached Sheldon
through his old associate, Nat
Schepps, about a year ago.

Sheldon & Schepps began study¬
ing the idea and the process, going
over all the ethical drug angles,
Government regulations, competi¬
tive situation, packaging and man¬
ufacturing problems, et al. Then,
they came to an agreement with
the originators of the product. The
doctors and chemists would oper¬
ate the manufacturing end, while
Sheldon & Schepps would handle
sales and distribution. They formed
Edro Products (based on then-
wives’ first names), hired the
Cohen & Ayleshire agency (for¬
merly Harry B. Cohen), and by.
Christmas Were ready to go: Shel¬
don kicked .lt off with WABD’s all¬
day Christmas cartoon show, took
on four weeks alone, started spread¬
ing! the commercials to his daytime
colleagues elsewhere, and was off
to the races with a winner.

Wednesday, April 2, 1958

NABET Propping
Retaliation On
ABC Radio Outs

,Ih anticipation of what it figures
are almost certain firings* the Na¬
tional Assn. of Braodcast Employ¬
ees & Technicians is going to re¬
peat 1956 history, ahd slap ABC
With a “work, restriction” edict.
Move is against axings of tech¬
nicians in the wake of the general
retrenchment of ABC Radio, in
which some 10 to. 14 non-technical
employees, (including salesmen)
already have been given notice.

NABET’s own estimates of the
number from its ranks due to be
ousted vary widely. Without any
actual word from ABC so far,
union figures as few as four men
could he put on notice or as many
as 25:

NABET’s intended restrictions
are designed to either prevent fir¬
ings or insure the return of fired
employees after a short, time. De¬
mand. by NABET against ABC Ra¬
dio will be for “adequate relief*
for those employees remaining;
NABET will tell the network that
it “cannot countenance cuts if
people in other areas are working
excessive overtime.” : Excessive
overtime, according to the union,
will be work of more than 44 hours
a week.

In 1956, the union points out,
ABC. had a big firing but similar
“work restrictions” forced the web
to bring back 20 of the 30 men
fired.

As a rule, radio engineers, com¬
ing as they do from an older medi¬
um, are themselves older than tv
technicians and engineers, and
have a great deal more seniority.
NABET also intends insuring that
anyone let go will be from the bot¬
tom of the network’s overall seni¬
ority ladder, that includes video.
Hence, a removal of tv technicians
! at bottom seniority will necessitate
ABC-TV using older radio tech-
I nicians in their places. The union
believes that the 50 and 60-year-
old radio technicians, at least in
ABC’s way of thinking, might prove
too old to push cameras, etc., in
keeping up with the supercharged
production of tv shows. .

Chi a Money Zone

Continued from page 31 t—j

only for Chicago but for New York
as well. For several candid rea¬
sons:

. (1) “Everyone knows, our climate

stinks. Nobody Jin his right mind,
save dyed-in-the-wool Chicagoans,
wants to stay more than one winter
or summer in Chicago. They don’t
even want to stay in New York.
If a New York star, producer, or
writer can finagle his way to the .
West Coast, he’ll do it with great
imagination and energy.

(2) “We have talent, but there
isn’t the tremendous amount of it,
and great diversity of it, that exists
on the East and West Coasts. Much
of our best talent has had to leave
because , they are tired of starving
here.”

(3) The ad agencies, even the
Chicago agencies r don’t want shows
to originate from here.’ “Our
agency boys like to travel. They
love those expense, accounts.” . .

##

ff

SINGERS

WANTED

ProdHcer-MdRaqer Is looking for
nlco appooring boy and girl sing-
prs wilk recording possibilities.
MUST BE PROFESSIONALS. Hero's
your chance to get break yon'ro
looking for.

Send Information and photos tot

Box V-331-5B, Variety
154 West 44th St.. Now York 34

Listener's quoted from a study by Motivation Analysis, Inc. which showed

C-0 stations are more authoritative than their leading Independent com- V 'M

petition.. .and as a consequence, their commercials are more believable,

CBS-OWNED RADIO STATIONS

WEEI.Boeton
WBBM. Chicago
XNX,Lo§ AnpeUe
WCB3, New York
KMOX.St. Louie
KCBS, San FraneUoe

ON IVISY CHANNBi

BROOKS

COSTUMES

JW$*»4hl»,N.T4U*Ttl.n.7.SSai

Wednesday, April 2, 1958

U’A'RIETY

DuPont Citation to CLIFTON UTLEY ofWMAQ and WNBQ, Chicago:
fCited for his authoritative, intelligent, responsible and literate reporting and
analysis of public ^affairs m both radio and television. Insistent always on dis¬
tinguishing between feet, and inference, |ic couples fluent delivery with-minute
detail and, orderly sequence, and the result is an analysis of current affairs that
flows m logical order from primary thesis to conclusion. Refusing to over¬
simplify the complex Or to over-infiatethe trivial and ephemeral, he epito¬

mizes the best in American news

broadcasting and telecasting.’

f? i ?
ill
I » ?

[IM

|M * *

WMAQand WNBQ salute Clifton UtUy on this memorable achievement in the field of broadcasting jtmmalism. It
is added to the long list of awards, longer than that of any other Chicago station, presented to WMAQ and WNBQ
in rea>gnition of nlar offerings^whioh^ standard fiyr entertainment and service in the Midwest

WMAQ-WNBQ

REPRESENTED BY NBC SPOT SALES

THE LEADERSHIP STATIONS IN CHICAGO RADIO AND TELEVISION

50 KAPIO-TKI.KVISIOX l^ASilETt Wedneaday.April 2,1958

From the Production Centres

Continued from pa je. 3?

h .•♦•»■ introduced to improve enforcement of laws pertaining to gambling,
and its effects on commercial sports . . Dorothy Looker, and Evelyn

Day's, producers of WRC award winning juve science show, celebrates
its -ixth anni next week.

IS M)Sf(M .

Vy 1*7.-TV demonstrated its new Anipex Video tape recorder, first in
N K.. for press at studios Mon'dav *31> and followed with party at Hamp¬
shire I lou^c. Bill Hauser, chief engineer, and Herb Cahan/ program,
mgr . answered the technical questions . . . WEZE threw a press lunch¬
eon at the University Club Monday noon '31> to celebrate station’s joinr
big NBC' . ... . WHDH-TV held pre s reception for Michael Ansara, “Co/

• in ” Broken Arrow'.’ at ; Statler-Hilton following his appearance

on the It ay Dorcy Show . . Roy Leonard, deejay abided WHDH join¬

ing VVNAC . . . WHDH-TV intro'd “Sea Hunt.” new film series, to press
; at I'niversity Club with demo of skin diving techniques by N. E. Skm
Diners Club; With series preerning over Channel 5 Tuesday tl) in the
10:30-11 p.m. slot . . . “Metropolitan Report,” WEEI’s new public serv- !
Ic“ pot-gram. skipped March 25 sfcedded preern and launched Tuesday
•H' . . WBZ nabbed slew of letters, commending for taoe recorded

broadcasts-of entire House Sub-Committee on Un T Ameriean Activities
hearings here.

wrestling oh ty, worked briefly as disk jockey for.Frank Hennessey While
latter vacationed from spots on WTOW and WAYE . . V New voice at
WCBM is Art Curley who comes from WTUX in Washington where he
Was program director v . .. WMAR-TV’s “Comeback,” designed to aid
handicapped, recently celebrated sixth anniversary : . . Ann Mar . of
WMAR-TV, has added something new to “Woman’s Angle.” She’s fea¬
turing baseball spot on Mondays, aimed at informing distaff side about
sport ... DiOk Rudolph of WMAR-TV, whose “Healthcasts” featuring
medical. developments, health hints, etc., are heard in Virginia, Penn¬
sylvania;. Washington, is. reprerentod locally on WITH . . . WTOW
changes its call letters WAQE as of now. Will be the “Wide A-WAQE”
station,. :

m lutrsBiiRGH

Newest radio station in the area is V/MBA in Ambridge, managed by
Jack Qranch, former Johnstown announcer, and AI Hallaman as pro¬
duction chief.; Deal for Stan Edhs, ex-KDKA and WEIR, to become
musical director and producer for WTCV, NBC-owned-and-operated
station in Philadelphia, fell through, at last minute . . . Bernie Layton
has returned to the WCAE engineering staff; he left in ’53 for tv work
. * .. Hardrock Gunter, deejay at V/WVA in Wheeling, W. Va., and pro¬
ducer of Saturday night “Jamboree” there, wrote two songs. “Don’t
Be' Surprised”.• and’'•.••‘'‘•The •. Summer” which. Tim Kirby waxed for Jubi¬
lee label... . Frank George, formerly of WOWO in Fort Wayne, Ind.,
has joined radio news staff at KDKA . . . John J. Cole, newly-ejected
president; of Guild Films, stalled here as a ty salesman eight years, ago.

is Detroit

IS RHIEIDFJ.PHIA

Roger W. Clipp, exec veepee and general manager of Triangle Sta¬
tions. named chairman of the Television .Code Review Board . . . “Lone
Ranger” Clayton Moore due here in Jiine to plug new pic . . . Lawrence
M, C. Smith, owner and president of WFL'N-AM-FM, reelected to the
hoard of the Phlla. Fellowship Commission ... Martin Colby, formerly
sales manager for Allied TV and Radio productions; appointed to the
national sales staff of the radio and. tv, division of Triangle Stations,
lie replaces Sherman Gregory* now' with. ABC-TV Syndicated Films
. . . Gene Crane subbing for Bill Hart as host of “Cinderella Weekend.”
Hart has a slipped disk . . . Rev. Lawrence W. McMaster pastor of the
Oxford Presbyterian Church, Oxford, Pal. named exec director of the
radio and tv dept; of the Presbyterian Church USA. He had been nar¬
rator of “Look Up and Live” ; . . Ralph Collier, emcee of WCAU’s
“Wonderful Town,” will serve as the station’s rep at the Brussels
World’s Fair /.., Arthur Lane, 'recently'with WLBR. Lebanon; Pa. joins
WIBG as newscaster . . . Chief Half town hosts WFIL-TV’s new “Fun at
the Zoo” session, preerning ApriLl2.

f\ SAX FRANCISCO .

Oops! First crack in KGO-radio’s allout and expensive campaign to
win a Northern California audience may be indicated bv the fact that
KGO is dropping its. all-night show with Jirii Lang. Deejay will be spot¬
ted in other time slots . . . Lou Simon, sales manager, has been elevated
to general managership of Westinghouse’s KPIX. with Phil Lasky mov¬
ing up to Westinghouse exec in charge qf ail West Coast properties
(KPIX and. a Portland radio station)—idea is to free Lasky of burden¬
some details . . . John C: Cohan, owner-operator of KSBW-TV, Salinas,
addressed Frisco Ad Club . . * Deejay. Jim Hawthorne returning to Los
Angeles from KYA—started at McCaw-Keating’s KDAY yesterday (1).
Bartells take over KYA May 1 . . KRON won One of the 1957 duPont

Foundation’s meritorious service awards—only other tv station to win
was KARD-TV, Wichita, Kan. . . . / Budd Heyde opened doors to his
KN.BC “Listen. Ladies” radio show on Wednesdays—first audience
participation at the NBC flagship In more than a decade.

I!S MINNEAPOLIS ...

William P. Davey, KSTP radio and tv sales promotion director, wed-,
ded to Sherry Lee Hyde; audio and video director for Bozell & Jacobs ,
advertising agency here . . , More than 300 attended WCCO Radio
free dance and show for youngsters attending state high school baskets
ball tournament here . . . Representatives of six John’s Northwest radio]
stations, including WMIN here, attended a one-day radio study course
held for them at local Hotel Radisson . . . While here to visit sponsor
Hamm Brewing Co, Leo Durocher, who will supply color; n NBC-TV’s
network big league baseball games telecasts, appeared on Dick Nes¬
bitt’s KSTP-TV late Saturday night sportscast . , . New York radio
commentator John J. Miller here to talk at WMIN; meeting . . . KSTP-
TV steller newscaster Bill Ingram back from a Hawaiian vacation .
WTSK again to carry “Basebail Game of the Day” this season . . .. I
WTCN-TV to televise nine Saturday and two Sunday afternoon Min¬
neapolis American Association home baseball games and ditto for
KMGM-TV for 10 St. Paul A.A. Monday night contests. For second
successive season WTCN Radio will broadcast all local home and away
games while WLOL Radio will be doing same for the St. Paul contests.

1\ CLEVELAND

Howard Lund and Walt Henrich added to WDOK disk jockey staff
. . ] Ernie Simon, ex-WGN. now WERE morning sjpieler.. . . Roger L.
Carter suffered internal injuries in auto mishap following discharge’ as
W’GAR announcer . . , KYW radio, through disker r Wes Hoplns, search¬
ing for amateur talent for CBS-TV’s “Big Record” show . . . Dick
O’Heren, WHK chirper, in California for month . . . WHK disker Bill
Gordon in Miarm hiatus . . Nada Miles Skerly exiting WGAR flackery

. for U.S. Brussels secretariat .L . WHK’s Torn Brown sponsoring two-'
week Mexican tour,

m BALTIMORE .

WBAL-TV and WMAR-TV gave further demonstration of cooperation
that exists among stations here. Former station ran kinescope of lo¬
cally produced show that had been run live by latter week before. Show
was fund raiser for Mercy hospital and was staged by George Rogers
of WMAR-TV : . Bally Goss, who has ranged from poetry reading to

Bob Reynolds, \VJR ? s sports director, presented With an “award of
merit” by the. National Association on Intercollegiate Athletics for ex-
ceptionai service to that organization . . . WJR newsman John Schubeck
was pn. hand for the Jupiter C launching Of Explorer III at Cape Ca¬
naveral. H-s account was .telephoned to WJR for immediate broadcast;
with several tapes of interviews With scientists scheduled for later
broadcasts . Questions, concerning Detroit’s economic situation will
be posed.ThUrs. (3) to a panel of business and civic leaders in a special
WWj-TV. show “Our Economy. Today” with Vera Marshall, WWJ news¬
caster, moderating ... WJR is participating in a new warning system to
alert Michigan residents of the possibility of a tornado or other major
weather disturbance, utilizing Conelrad “one thousand cycle tone.”

WOR’s Educational TV

; Contim’.ed from page 26 ;

META, , and perhaps top echelon
administrators Of Catholic parochi¬
al Schools in the. five boroughs.

Meanwhile, in Albany, The Re¬
gents established two new commit¬
tees to aid in the upcoming tv
deal on WOR-TV. A five-member
committee from The Regents was
chosen, consisting of Dr. T. Nor¬
man Hurd, Ithaca; as chairman;
Chester H. Lang, Schenectady; Dr.
Dominick F. Maurillo, Brooklyn;
Charles W. Millard -Jr., Buffalo,
and Edward M. M. Warburg,

n..y\ c; \

An advisory’ council op educa¬
tional tv was also established with
Jacob L. Holtzmann of N.'Y, C. as
chairman/ Holtzmann, who spear¬
headed the campaign to lease
WOR-TV’s facilities, steps out as
a Regent this week, his term hav-
ing expired. Other advisers on
the council will be announced
shortly.:

Gray is hoping that The Regents
will assign a knowledgeable educa-
tional-tv head to integrate the en¬
tire works. To represent the sta¬
tion he has asked DL Claire Cor¬
bin, assistant professor at Ford-
ham U, and a capable freelance,
worker in tv-radio, as liaison with
the N. Y.. group assigned to actual
programming of the in-and-out of
school features: Gray will also
choose a WOR-TV production man
to work. With the School people.

Gray made it clear that it was
not the intention of WOR-TV to
lease any additional time for edu¬
cational programs. Only the sta¬
tion’s, daytime hours would be
available and that its evening
hours would remain commercial.
Several educators, highly optimis¬
tic about the WOR-TV deal,
thought that in the event it is a
signal success, the Board of Re¬
gents might, approach officials of
Channel 9 With an offer to either
buy the station oi* lease more time
in the evening. WOR-TV said it
would nix such an offer.

It was learned yesterday (1) that
Dr. Jansen haddetached . Dr.
Maurice: U. Ames, principal of the
I Frank D. Whalen jr. H/ S , Bronx,

and a former supervisor of science
for the Board of Education from
active duty in order to embark on
a cross-country survey of key edur
cational-tv centers under a grant
from the Ford Foundation.

..r., Ames, w r ho receivc’d bis M A.
from Columhia U and- his Ph D.
from N.Y.U., will start his country^
wide survey soon after the Easter
Holiday. He will spend approxi¬
mately two months on his im
depth survey pf the potentials of.
| tv as an educational medium. Un¬
doubtedly; his findings w'ill have
considerable bearing on the role
the N.Y.C. Board of Education will
play in the transmission of in-
school programs over WOR-TV.

From Coast to Coast . >

. Makes the

26.5 ATLANTA — 20.4 DETROIT

with top rqtings:

28.9 PORTLAND, ORE.

Source; ARB, March 1958

TELEVISION SUBSIDIARY OF COLUMBIA PICTURE^CO^."

711 '.-fifth Avaoia, New York 21
CHICAGO HOLLYWOOD

PL T-4432
MIAMI

HOUSTON

TORONTO

K&E Boss

Continued from page 26
in their minds is the advertiser,
of course.”

Cox said that he had called on
the principals of several .other
large agencies before addressing
the management group, and “two
ideas came through in every in¬
stance. First this problem of in¬
flexibility and the ill will it is caus¬
ing. And,"second, the impression
of extravagant talent costs.”

Cox said that the “poor little
million-dollar advertiser,’’ the in¬
stitutional advertiser . and even
some. major, consumer advertisers
are being barred from television,
by its inflexibility. “Why shouldn’t
the network provide the editorial
and let him provide the advertis¬
ing? NBC, of course, has made a
fine start in this direction, You
still have ‘Tonight’ and ‘Today.’ I
am told that ‘Wagon Train’ can be
.bought in 13 half-hour segments.
And there is an attractive deal on
‘Suspicion* for the spring and
summer months.

“But is this enough? What I
am trying to say is that network
television can never achieve its
great possibilities as a marketing
force until it becomes an instru¬
ment to serve all the country’s
major advertisers, and until It
adapts itself to the business needs
of business.”

On the issue of program control,
Cox declared that “eventually you
must truly control your program¬
ming. The road ahead does not
lie in the direction of advertisers
or their agencies developing their
own properties for the air.” The
agencies* “overwhelming concern
should be to plan well and buy
well for our clients—and then to
polish and perfect our skills as ad¬
vertising men until our commer¬
cials sparUe with creative sales¬
manship . . . We look to the day
when all jhows, regardless of who
originates them, ., will be bought
through the networks—and when
editorial responsibility will rest
squarrly in your hands/*

Washington, April 1.

Victor D. Diehm, prexy of
WACL. Hazelton, Pa., was elected
chairman , of the Mutual, affiliates
at last week’s advisory committee
meeting, held in the capital for
the first time. Diehm succeeds
Willard Deason, head of KDET,
Austin, Tex.

Huddle served two-fold purpose
of electing officers and rallying
the affiliates around Mutual’s re¬
cently elected executive Commit-
| ce. Held on eve of annual Ra¬
dio-TV Correspondents dinner, it
also served, to introduce Mutual
reps to government biggies and
Congressional reps, attending the
brars-platedfete.

Innovation at huddle was elec¬
tion of George C. Hati>h; KALL,
Salt Lake. City, as group’s first
resolutions chairman, an office
created to help coordinate activi¬
ties of the 13-man advisory com¬
mittee. Carter C. Peterson, WCCP
. Savannaii, Ga.. was elected vice-
chairman, and Mike Layman,
WSFC, Somerset, Ky., was named
'secretary;.

Mutual officers, led by executive
V;p. George Vogel, addressed meet-
tiff? and asked ideas from affili¬
ates. General satisfaction, put
into formal resolution, was ex¬
pressed with web’s news-and-music
format. Discussion . centered
around plans for strengthening and
expaiiding news coverage. Other
ofiiicers included following: Rob¬
ert Ilurleigh, Washington, v.p. and
news chief; Roy Roberts, treas¬
urer; Harold Wagner, program
chief; Charles King* station rela¬
tions director, aind his assistant.
Jack Irish; and Frank Erwin, direc¬
tor of cooperative programs.

Cfeas. Trarnim, HalWeaver
Form Packaging Ontfit

A talent agent and an ad agency V
executive have teamed to start a
new tv production company, Weav-
er-Tranum Productions. Principals
are Chuck Tranum, prexy of
Charles B. Tranum Inc., the tal¬
ent-model placement house, and
Hal Weaver, tv director at the Mon-
rbe F. Dreher ad agency. /

Accordmg to Tranum, outfit will
package both live and film prbp-
erties. First package, he says, ia
already off the blueprint board.

Dr. Zulli

SSSSSSi Continued from pape 31

W'hich ran last .fall at 6:30 to 7 a.m.'
cross-the-bbard and this spring is
airing at 7 to 7:30. . Helen Macy,
director of Heritage, said, she an¬
ticipates a wider book-buying , aud¬
ience of the calibre of the “Sunrise
Semester” viewers by virtue of
the Sunday afternoon exposure.
Dr. Zulli will use the same set as
he does on “Sunrise” and the same
format. . Only difference is that
NYU won’t participate and the
show will; be sponsored—“Sunrise.”
must be sustaining under terms-of
the WCBS-TV agreement with
NYU. .; .

Deal was set via the. Franklin
Spier agency. Taking bows on the
sale, reportedly the first of its
kind, is Sherman Adler, account
exec with the CBS-TV. Spot Sales
office in N. Y, *

Greensboro, N. C.—Jim Reid,
veteran announcer and sports'di¬
rector for radio station WPTF,
Raleigh, has resigned to j<fn the
staff of Durham television station
WTVD.

‘Comedy Unlimited*

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Wednesday, April 2, 1958

PfintEfr

ASCAP Academy winners since 193b:

ASCAP congratulates the 1957 Winners

“ALL THE WAT”

JIMMY VAN HEUSEN- SAMMY CAHN
PUBLISHED BY MARAVILLE MUSIC CORP.

1934— "The Continental”-Con Conrad, Herbert Magidson

1935— "Lullaby of Broadway”—Harry Warren, Al Dubin

1936— “The Way You Look Tonight”-:Jerome Kern, Dorothy Fields

1937— "Sweet Leilani”-Harry Owens .

1938— “Thanks for the Memory”-Ralph Ranger, Leo Robin

1939— "Over the Rainbow”—E. Y. Harburg, Harold Arjen

1940— “When You Wish Upon A Star”—Ned Washington, Leigh Harline

1941— “The Last Time I Saw Paris”-Jerome Kern, Oscar Hammerstein 2nd

1942— “White Christmas”-Irving Berlin

1943— ,< You , H Never Know”-Harry Warren, Mack Gordon

1944— "Swinging On A Star” - James Van Heusen, Johnny Burke

1945— "It Might As Well Be Spring”—Rodgers and Hammerstein

1946— “On the Atchison, Topeka add Santa Fe”-H. Warren, J. Mercer

1947— "Zip-A-Dee-Doo*Dah”- Allie Wrubet, Ray Gilbert

1948— “Buttons and Bows”-Jay Livingston, Ray Evans

1949— “Baby, It’s Cold Outside"-Frank Loesser

1950— "Mona Lisa”-Ray Evans,Jay Livingston

1951— “In the Cool Cool Cool of the Evening”-H. Carmichael, J. Mercer

1952— "Do Not Forsake Me, Oh My Darlin’ “—Dimitri Tiomkin, Ned Washington

1953— “Secret Love” - Sammy Fain, Paul Webster

1954— “Three Coins in the Fountain”—Sammy Cahn, Jule Styne

1955— “Love is a Many Splendored Thing“—Paul Francis Webster, Sammy Fain

1956— “Whatever Will Be, Will Be” ('Que Sera, SeraVRay Evans, Jay Livingston

52

RAllIO^TELEVISIOlf

TV's Bingo-Wingo Fandango

Continued from page. 27

portent.. ..nighttime'. segments to |
more ventur«some thrusts toward
‘ aptift” programming,” or at the'
Ic'.iit lo the ^westerns, which are
■still a hot tv network commodity.

But the game shows apparently
have no boundaries and they’re
now spilling over into the night¬
time areas: Witness, for; example.
la-.t Saturday’s premiere of “Top
Doli n’’ on CBS-TV. under Brown
& Will unison’s sponsor auspices.
Th“n. t bore's the upcoming ‘‘ESP”
halt-hour game show, played with
a doc k of cards and supposedly ex¬
tolling the virtues of extrasensory
percept am", which Chesehrough-
I’ond - has bought for nighttime
shov ( jMiig. Standing in the .wings
ami r idy to go last , night (Tues.)
8 slot on CBS-TV was the
Jan Murray-packaged “Wingo,”
played with tiles. And Liggett &
Myers is interested in a French im¬
port. “Brain Or Brawn.” as its re¬
placement for “Dragnet”. Thurs¬
day n'ghls on NBC-TV.

Next season—and what remains
of tins season—they’ll be all over
the drixtime sfceds, with “How Do
You Kate” already bowing this
week. This one’s a psychological
game-quiz. CBS is playing around
with a new Goodson-Todmari en¬
try. “Play Your Hunch/’vto go into
the Garry Moore morning slot. All
these, of course, are independent
of such existing fare as “Dotto.”
“Treasure Hunt/’ “Price Is Right”
(which get double exposure night¬
time and daytime*. “Tic Tac
Dough” (also doing the two-way
stretch): the longrunning “Truth or
C’on.m'iiCnces.” “Name That Tune,”
“To Tell the Truth,” and the host
of others. And last night (Tries!)
$<>4.0(10 Question” was to intro-
dure its postcard game for viewer
largesse.

It’s estimated that, as of this
week , there were no fewer than
3(1 game shows making the! agency
rounds in search of potential spon¬
sors. . •

Reasoning of the client is under¬
standable. The average game
show is geared for low-cost-pf-tv-;
living and can be brought, in for
$20.000—at the most $25,000. This
reduces the cost - per - thousand
hazard. Plus the fact that vy'ith a
live entry, his worries about 26-
week .and T 39-week firm commit¬
ments ori ia filmed show are at an
end. This gives him flexibility to
cancel when he wishes.

There’s one other major factor,
too. This has been the season of
disillusionment for too many .spon¬
sors on sponsor identification with
filmed shows, particularly on west¬
erns, with or without a rating. (The
“Restless Gun” client, even enjoy-

Mgt. William Morris. Agancy

ing a way-up-thera Nielsen and-
Trendex, would gladly dump half if
someone else would step in.) With
a live game show, he can have a
continuing 30-minute exposure,(via
: placards, : banners, etc.) arid . enjoy
the.impact Of a live commercial.

Continued'from page 26 . „—

oh subscription tv, he. said "the
only thing I know is what T have
read in the trade press and in the:
newspapers arid since that is one
of the matters' which I might be
called upon to render a decision,
again I would have to beg the
question and say I would depend
on the record.” ,.

Q. “Do you think that. is a policy
matter that should be decided by
the Congress or do you think that
it is a practical matter that should
be decided by the Commission?”

A. “Weil. I think that the Com¬
mission is probably within. its
rights 1. . . to make that decision,
but I certainly think again that
this is an arm of Congress, that
this is a matter in which the Corn-,
mission could well consult : wit h.
the Congress!;''

On the question of multiple own¬
ership, Cross said he would need
more information before giving his
views on whether five YHF sta-
tibns is too many for one licensee.
As for newspapers owning tv, sta¬
tions, he said it would depend on
circumstances.

Q. “I think it is important that
we find out from you some of your
thinking.* Do you think that mul¬
tiple ownership would be an evil ”

A. “Yes, but I have never been
in a position of making a deters
mination in that regard, so I
haven’t given it too much thought."

Q. “Can you think of a situation
where it would be good if one man
owned all the communications
media in one great metropolitan
area ”

A. “No, I think that would be
bad.”

The Committee meets in execu¬
tive session April 16 to. consider
the nomination. A recommendation
to confirm is practically certain.

WABD

'SSI Continued from paga 27 —

Sillman’s variety show. But station
felt that it had improved so much
since the shaky premiere that It
decided to keep it on.

Since the beginning of the sea¬
son and also the beginning of ex¬
tensive live on WARD, the DuMont
Broadcasting key has. .retained Art
Ford’s Friday.‘‘Greenwich Village
Party." The show received favor¬
ably by the critics at the very out¬
set when it had. a sponsor, has been
riding sponsorless during its sec¬
ond 13 weeks, yet the station fig¬
ures that somebody’s going to come
: around with coin in time.

Lack of coin for local production
has resulted in WABD having to
“wing" (do without camera rehear¬
sal) most of the time on its shows!
But the local video disciplines are
beginning to take hold and “wing¬
ing” isn’t quite! the problem to

Contort: RICHARD A. HARPER, General Sates Mgr.
MGM-TV, a service of Loew's Incorporated
1540 Broadway, New York 36, N. Y. • JUdsen 2-2000

PAStlETT

WABD It once was, according to
programmers there.

This working on a shoestring has
had its benefits. An afternoon quiz,
“Birigo-ahHorrie," is hot both, with
audience and advertisers, and has
since been sold by its producer in
other local markets, and the orig¬
inal WABD live show, the late-
night “Night Beat” interviews, is
“okay" insofar as sponsors are con¬
cerned. (It has four out of six
spots sold.)

. Hy Gardner began a Wednesday
prime time interview sesh a few
weeks ago, and although it too is
without full sponsor, station fig¬
ures it’s inexpensive and interest¬
ing enough to chance waiting for
an indefinitely extended period for
a sponsor! to see that also.'

; Meantime, Gardner is carrying
three spots a week, which WABD
says are “program spots” and cah
be preempted for a regular bank-

60>Miii. Shows

Continued/from page .31
as an hour locationer dealing with
the Florida sheriffs’files.

. At ABC, where next, fall’s pro¬
gramming plans, haven’t crystal¬
lized to the point of the other
webs, the hour series will play
an important role. Web pioneered
the hour programmer with its
“Cheyenne,” which has flirted
around, the Nielsen Top .10 rill sea¬
son this yean It made its biggest
strides Of the year with “Maver¬
ick.” And/ with ., Warner Bros.,
creator of both shows, as its pro¬
ducing partner, there’s nb doubt
that; more hour programmers will
be moved, in. ;

If. the hour programmers. repre¬
sent a safer bet for the networks
in terms of more consistent enter¬
tainment and ratings, they repre¬
sent a risk also in terms of lessen¬
ing prestige and a declining! train¬
ing area for the .medium’s writers.
Out of the hour anthologies have
come some of tv’s finest, most mem¬
orable moments^ and some of its
best contributions! to . the nation’s
arts via theatrical and motion pic¬
ture yersioris of the original tele¬
plays. It's a safe guess that the
western or mystery programmer
will neither produce such high
spots nor such contributions. \
.Beyond this, the hour; series
represent some twists In produc¬
tion technique, ! particularly, if
they’re on film, as most will be.
Rather than one principal charac¬
ter! they need at least twb in the
case of weekly shows, as in the
style! of ‘‘Wagon Ti-ain” and “May-,
erick.” That's because . film pro¬
duction scheduling for an hour
series, with the same lead char¬
acter and group of characters is so
grueling that it requires some 50
to 52 weeks of actual filming to
complete 39 films/

This kirid of schedule can pro¬
duce havoc if a single lead char¬
acter falls sick. or becomes other-
; wise incapacitated < •‘Wagon Train”
shot Ward Bond with a broken arm
this year), The answer is to dis¬
tribute the load by using two leads
(Bond and Robert Horton in “Wa¬
gon Train,” James Garner and
jack Kelly as Bart & Bret Mav¬
erick in the ABC-TV'er). This
l gives each .the chance to rest or dp
outside work as a matter of course
but to step in for shooting in case
of emergency: CBS' “Perry Ma¬
son stanza couldn’t lick that prob¬
lem because of the character of
the show, and the web will prob¬
ably turn out only 26 episodes
next; season.

TRA’s Combo

sss Continued from page 29

account for about. 30% of the total;
gross of a syndicated property.

If such markets sign up, as they
did on Official's “Decoy” arid now
bn TPA's properties, the “rejects
for syndication" concept would no
longer be valid. The syndicator
would have enough coin to! “sell-
off” the rest of the country and sail
the 'Syndication route rather than
the. network one. Additionally,
such key market “prior to release”
deals brings down the cost of sell¬
ing, a hefty Item on any syndi¬
cators budget'

Incidentally, the new TPA syn¬
dication entry “It . Happens in
Spain," was filmed by producer
Martin Gosch in Spain, arid stars
Scott McKay. It’s in the mystery-
comedy category.

Wednesday, April 2, 1958

WCBS-TV will close-circuit part of the New York City Board of Ed¬
ucation's principals examination on April 8, piping in two simulated
classroom sessions from CBS-TV Studio 72 in Manhattan to the audi¬
torium of the George Wingate High School in Brooklyn, where 802
teachers, will be taking the test.

Purpose of the closed-circuit Is to stage two classroom sessions; for
the candidates for principal posts, each of which has certain faults
which the applicants will have to criticize in written essays. In the past,
the board of examiners has sent the applicants iri groups to actual class¬
rooms, a prolonged and expensive process. As a result of the single
closed-circuit session,, all teachers taking the exams will get this phase
of the tests in a single sitting.

Station, which did a similar closed-circuit for the Board, of Ed three
years ago. is footing half of the $4,500 bill, with, the Board picking up
the other half. It represents a savings of nearly $10,000 over previous
methods, to the city.

Sam Cook Digges, general manager of WCBS-TV, was singled out for
praise at the recent META luncheon at which the Brotherhood Award
of the National Conference of Christians and Jews was presented to
the educational-tv group for its presentation of “The Negro in Artier-
icari Life-^-A Long View." In accepting the award. Dr. Alan. Willard
Brown, president of META, saluted Digges for his cooperation in the
presentation of META’s cultural broadcasts, including the prize-win¬
ning hour-discussion on Negro issues. Two META execs, Richard D,
Heffner, director of programs, and E. Arthur Hungerford, director of
operations! also came in for kudos for their programming! efforts.

ABC-TV homeoffice has asked WBKB, its Chicago o&o, to videotape
its new early morning educational series, ‘‘Science ’58," in entirety.
(The network’s videotape Centre locates iri Chi.) It's presumed the web
is contemplating a network showing of the 13-week science survey or
film syndication to educational stations and universities. The half-hour
shows are. produced by the Chi shop in collaboration with the U. of
Chicago and are beamed in the Windy City at 7 a.m.

WLIB, N.Y., scored a number of “specials” the past few days, , slat¬
ing “Passover 5718,” and a celebration of Senator Herbert, Lehiriari’i
80th birthday, on Sunday (30) and a memorial program for the late W.
C. Handy Monday (31) evening. Joining in the Handy memorial were
Nat King Cole, Oscar Hammerstein II, and Lester Granger, pres of the
National Urban League. Personalities highlighted for the Lehman birth¬
day special were Adlai Stevenson, Mayor Robert Wagner; AFL-CIO
prexy George Meany and Carl Sandburg.

Elmer Lower, CBS News’;director of operations, has been awarded a
one-year fellowship by the Fund for Adult Education and will take a
leave of absence from the network next fall. Under the fellowship, he’ll
do graduate work and research iri political science at Columbia U. dur¬
ing the ’58-’59 academic year.

Lower, who was general manager of CBS-TV’s (and radio) political
conventions and elections coverage last year, will do his research on
“Mass Communications and the Presidential Electiori Process in the
U S.” He was one of 40 newspapermen, educators and broadcasters to
receive the fellowships!/

If agency execs are caught at their desks playing games,, it’s all the
fault of CBS-TV. In a campaign to spur interest iri its new psychologic
cally-slarited daytime quizzer, “How Do You Rate?,” CBS salesmen
have been sending out mailing pieces to agencies which Includd. samples
of psychological tests. Tests, same asvthose to be used on the Show, are
aptitude and personality quizzes, and involve such problems as figuring
out the motion of a gear & belt arrangement (mechanical aptitude),
judgment'of space, memory, recognition, etc.

In Chicago, National Telefilm Associates’ “Big Night” next fall will
have to be Saturdays instead of Fridays, the night intended for other
stations in the. NTA film web. Reason is that Friday p.m. har been
WGN-TV’s big night this season.

Scot TV’s Tonsil Yen

Glasgow, April 1.

Three leading Scot singers are
to have their own tv series.

Robert, Wilson, Mlted tenor, will
have his own regular series on Scot
network of BBC-TV, using guest
acts, including Scot country dance
bands. Iain MacFadyen is pro¬
ducing.

Alistair McHarg, young baritone
currently featured daily iri Scot
indie tv’s 1 ‘One O’clock Gang,” is
pacted for a BBC-TV series, “Pre¬
senting Alistair McHarg.”

Kenneth McKellar, new star
tenor, who makes a U.S.-Canada
trek Sept. 10 with Auld Lang Syne
vaude unit, tees off on new all-net¬
work BBC-TV series April 29.

Minneapolis—As a public rela¬
tions gesture, WCCO Radio during
the current Holy Week has re¬
placed the middle commercial on
its six major 15-minute newscasts
with one-minute meditations.

WHATEVER THE SHOW
HE'S THE GREATEST !

DOUG. ANDERSON

Currently: 'The Magic Clown*
For BONOMO TURKISH TAFFY on

.: Chsnnal S, Nswr York
. Sundays at 10:0t A. M.
Phono . . . Plonoor 7-57*1

WINSTON TOYS INC,

Has Ifco Eidoslvo Liconso to Maoofactoro—-DUtribota—-
aad Ucmm Otfcors

For All Replied* of .

JIMMY NELSONS—Charactersfor

Toys — Piromioms — and Mordraodisiitg Tio-tos

WINSTON TOYS INC.

LOUIS W. COHAN. Pres.

7 West 24ffc Street New York 10. N. Y.

Wednesday, April 2, 1958

TV Clearing House
Voids; Creditors
Seeking Dahlman

Television Clearing House, the
controversial c o m p a n y which
bartered merchandise for televi¬
sion time, has shuttered, and its
president; for the time being, can¬
not be located by creditors. A lien
was placed oh TCH by the Internal
Revenue Bureau for $3,867.70 in
unpaid taxes and on Monday
(March 31) the Feds held an auc-.
tion of TCH office equipment as¬
sessed at $700..

TCH was headed by Louis J.
Dahlman, whose company had been
In difficulty before. A spokesman
for Group Five of the tax. depart¬
ment said that the unpaid taxes
were of recent vintage, but Dahl¬
man, who has apparently left town,
left owing money to his creditors,
among them being a newspaper (for
advertising space) and his press
agent.

In a broad sense, Dahlman’s busi¬
ness procedure was to solicit manu¬
factured goods from various com¬
panies, then give. it to tv and radio
stations in return for airplugs for
the manufacturers. His theory was
to take a certain .percentage of the
barter goods given him by manu¬
facturers as payment for arranging
the liaison. He was to sell his per¬
centage privately.

However, during the past year he
had gotten into fights with various
stations and with at least three
manufacturers- about the distribu¬
tion of the material. .

The Revenue executive believed
that Dahlman has left New York
for Florida, Attempts were made
to reach Dahlman by phone
through a Mamaroneck, N. Y., ex¬
change, but the number has been
discontinued.. A new number was
supplied by the telephone company
but that also was inoperative.

KSL To Impresario
Miss Utah Pageants
In Radio-TV Remotes

Salt Lake City, "April L

Local radio station promotion is
taking on a new dimension here,
with KSL taking over the handling,
of the Miss Utah pageant elimina¬
tions in the annual Atlantic City
Miss America competitions. Radio
outlet will stage the entire state¬
wide series of contests, doing radio
and television remotes for each of
them and thus getting program¬
ming as well as promotional mile¬
age out of the job.

Project involves 18 * county
pageants, each of them to be cov¬
ered by remote radio broadcasts,
along with a final week’s pageant
in Salt Lake City with some 50
finalists. Latter would involve air¬
plane flights, a parade, a Gov¬
ernor’s receptNp, a grand ball and
a coronation ball. Two of these
events at least would be simulcast
by the KSL stations. Idea for KSL
to take over the Miss Utah promo¬
tion was that of station’s promotion
■ director, Robert O. Pusey, who now 1
has the job of general chairman of
the event.

Sutton Place South

Cooperative Apt. tor Solo
4 Vi Rm*.; 2 Baths
Reasonable

Apply Miss Scett Wl 7-MOO

ABC Radio Affils

' Continued from page 27

as it stands,” but have made no
definitive steps to get out.:

The meeting, at the Waldorf-As¬
toria, had nothing to do with the
affiliated station advisory board, an
official group, but was called by
four self-appointed station affili¬
ates—Alex Keyes of WFAA, Dallas;
Don Davis, KMBC, Kansas City;
Roger Clipp, of the Triangle sta¬
tions, with Otto Brandt, of KING,
Seattle, in the lead.

After a private powwow, they
asked the network to a luncheon
meeting “to give the benefit of our
thinking,” according to Brandt He
added that no assurances were
asked and none were expected-
and at this point none of the sta¬
tions present at the one-day sesh
wanted to hail out of network
radio.

Edward DeGray, who has as-,
sumed command of ABC Radio
now that Robert Eastman is quit¬
ting, explained after the meeting
that for now the network vis going
to. stick to the restricted lineup it
has, except for the addition of
some fresh news shows at the 55-
minute mark of each haur. As of
Monday (7), web will have five-
minute news, every hour, at five-
minutes before the hour, from 8:55
a.m. to 11:55 p.m., with but two
exceptions—at 9:55 (so as hot to
interfere with Don McNeill) and at
6:55 (because of the proximity to
sponsored evening news shows).

Stations told DeGray they’d like
more news "actualities” and more
overseas pickups. When ‘‘live'■.fun-
radio* 1 . was being sliced, affils pre¬
viously got ABC to agree to a
jazzed up quarter-hour morning
news strip, which has since come
through.

SSS Continued from page 29

for that particular market. The
NTA Film Network reserves the
right to sell the three programs
nationally via the filmed net by
July 15. Participating stations,
additionally, get an equity in .the.
property. In toto, the station^
equity in the three series totals
about 25%, although the equity of
each individual' station ranges from
5% to half of 1%, depending on
the market and other circum¬
stances.

Stations signed up already.have
accounted for a little less than
$2,000,000 in gross billings, or
about 40% of the negative costs on
the three series. The method
adapted reduces some of: the
financial risks of the. NTA' Film
Network and insures product to
the indies. The filmed net can
utilize the contracts for financing, j

Here are the stations- already j
Ilried up: WGN-TV, Chicago; KFJZ,
Dallas- Fort Worth; WMSP -TV,
Minneapolis-St. Paul; WTIC-TV
Hartford; KTVU, San Francisco;
XETV, Santiago; KTTV, Los An¬
geles; KPHO-TV, Phoenix; KTNT-
TV, Seattle-Tacoma; and WTTV,
Indianapolis. NTA is awaiting the
greenlight from the Federal Com¬
munications Commission for its
purchase of WATV, N.Y.-New Jer¬
sey, which is apparently slated as
the N.Y. outlet for the filmed net.
Other markets to bbe finalized for
the deal shortly include Washing¬
ton, D. ; C., St. Louis, Detroit, Phila-
delphia-Wilmirigton, and Milwau¬
kee, .

In terms of product and time
for the fall lineup, there’s a po¬
tential buy of $28,000,000 spun by
the NTA Film Network

PfijtiEfr

cales arid stories change in the
western anthology.

Deal with Continental Baking
calls for the introduction next sea¬
son of 13 new episodes, fhe : rest re¬
runs drawn from the backlog of
81 shows, for the remainder of the
year. Heavy play of reruns is based
on the long time span dividing the
re-airing of the episodes and the
new crop of kiddie audience just
getting its feet wet in tv viewing.

Flying A, with CBS Film Sales,
has been fortunate in landing na¬
tional spot sales with a number of
its shows. Wrigley Co. had Gene
Autry for three years and Mars
Candy had “Buffalo Bill Jr.” for
two years. Both properties again
are being pitched for national spot
sale.--. •

Aubrey To CBS

Continued from page. 31 ; ' ~

works, has never gone in for in¬
ternal package creation; as a mat¬
ter of fact, none of its shows are
produced from within, In such an
event, Moore, as he explained it:
yesterday (Tues.), will be mostly
concerned with the administration
of the department which arranges
for outside program buys. He said
there is no change contemplated
iri the structure, or personnel
makeup, of the department, with
Ted Fetter, director of programs,
taking a stronger role within the
framework of his present title.
Other key personnel are creative
exec Dari Melnick, program busi¬
ness chief John Green and.daytime
programmer Armand Grant* /.

ABC-TV prexy Oliver Treyz •[
was admittedly sorry ta see Au¬
brey go. He was Treyz’s second-
in-command for some time after
he came to the network in late
1956, and, for awhile, was being
considered as executive vicepresi¬
dent of the t.v network,. Which
would have given him broader
administrative responsibilities:
Throughput the weeks . Aubrey’s
promotion was being ‘considered,
web was trying to find a man to
replace him over programming,
but the search came to no avail.

Naming of Moore to the program,
vicepresidency came quickly on. the
heels of Aubrey’s resignation, and
was a surprise to many, since his
background chiefly has been in
sales: Before joining ABC a few
months back he was general man¬
ager of CBS Film Sales.

Mullen last week inked Dodge
arid Plymouth to 1958-1959 renew¬
als On the Saturday and Monday
Lawrence Welk shows. It was only
shortly after that he was lined up
by Treyz as Moore’s sales replace¬
ment. Mullen intends indefinitely
to continue handling; automotive
kales directly. ;

RADIO-TELE VISION

• ■ Continued from page 30 —^

crews, he expects to get. the setup
into operation, and hopes this will
be within, a couple of months J
Once, the Gotham operation is roll- ;
irig, he’ll start the Coast setup,
then the midwest studio.

Union Problem Licked

Though he won ? t disclose the ar¬
rangements, Meighan said he’s got
the union problem on the new tape
operation virtually licked. Both
Screen Actors Guild arid AFTRA
are vying for jurisdiction in the
field, as are the technical unions
and '-the film cameramen guilds.
MeigKari said the union problems
are complex, but that they are be¬
ing. worked out and doesn’t antici¬
pate any problems on that score
by the time he gets rolling.

Major agencies have indicated
that they’ll be handling him plenty
of business, Meighan said, “other¬
wise I wouldn’t haVe gone Into
this,” He expecte to charge as
much or more fori taped, commer¬
cials as agencies presently pay for
film; but the one-day shooting i
schedule and the elimination of
film processing will reduce agency
overhead considerably, as well as
providing the kind of speed neces¬
sary in these days pf hot advertis¬
ing competition.

Meighan said that there are al¬
ready 100 Ampex machines deliv¬
ered to networks and stations in
the :U. S., and though he didn’t
know exactly how many are in the
hands of stations alone, he re¬
ported that Ampex is now selling
its recorders at the rate of one a
day. By the time agencies are us¬
ing taped corhmercials, they’ll be
able to cover most of the country’s
television population by spot tape,.
Use of the terrii Videotape, inci¬
dentally, is trademarked and is the
exclusive property of Ampex and
Meighan’s firms.

NEEDED

Law firm, with enoi»gTi : manpower,
financial resources and cenfldence In
winning, needed to and long lltiga- :
tlon Involving greatest world-famous
feature for. • television, newspapers,
books, advertising, ota.

Address box V-1214, VARIETY
154 W. 44th St., Now York 34

TV PACKAGER

Interested lit Developing
New Properties

laqolre Box V-0S74-58, VARIETY
154 W. 44th St., New Yerh U .

Hying A

5SS5S Continned from page 29

the importance of point of sale
tie-ups.

The.•„■ gimmicks vary from p.a.
tours to self-liquidating sale of
merchandise to. personal endorse¬
ment of the products by the stars.
More reflective of kid audience ap¬
peal than the ratings, the Flying A
prexy feels, are the sales of comic
books based on the show, “Annie
Oakley/’ published by Dell, sells
In the number of 1 , 000,660 a month.

Flying A, in association with
CBS Film Sales, is pitching a pilot,
“Winning of the West,” based on
factual dramatic incidents. PUot
stars Scott Brady, but plan is to
use rotating feature players in 1 <h

, Continued from page 28 sssss, -
ranging from writing to direction
to production): He’ll borrow from
MPO’s regular production and cre¬
ative crews Whenever a live indus¬
trial package comes along.

[ Beauty of the thing, in MPO’s
eyes, is that the . initial Investment
is low in doing industrial shows;
a company established in “allied”

’ fields can always lend men to
SheVelove’s division dr, when abso¬
lutely necessary, go out and hire
the right meri. Still further, the
small investment can deliver sub¬
stantial returns, some live indus¬
trials having been packaged at be¬
tween $500,000 and $1,000,000.

MPO is setting up. a saies-service
office in Detroit, which the com¬
pany hopes will deliver most of its
newly-sought business.

This, move by MPO leaves plenty
of room for speculation about the
entry ofijpther filmers into live in¬
dustrial Competition. Sdme months
ago', it became apparent that there
was a top limit to what could be
made from blurbs, if only because
there was just so 1 rriuch tv airtime
for blurbs and no more: It would
seem, under these circumstances,
that diversification is in order.

4 Top 10 Dance Party’

“Top Ten Dance Party,” a syn¬
dicated live tv series, had added
the following new stations: WFGA-
TV, Jacksonville, Fla., WJBF-TV,
Augusta, Ga.: WSLS-TV, Roanoke,
Va. .• : v- ■■ ' / \ ,/ " \

Sponsors in all markets are local
soft drink bottlers. Series Is pro¬
duced by Alan Sands for Victor
Richards agency.

‘Salvage’Tax

SSSSZ Continued from page 28/ssss

ance to take a dominant position in
the industry, since this is the most
pressing problem \ye face. Such a
tax move would put all companies
but of business; it would hit the
indies in an industry where the in¬
die functions best.

“We. plan to Taise money for this
campaign. There will be as. much
money as we believe we need. We
don ! t know the exact amount until
we know the procedure to be fol¬
lowed—and this will be told us by
the steering committee. When
you’re fighting cancer, you’re not
concerned with the cost,” said Mor¬
ton emphatically.

Saraoff

. Continuedfrom page JO ' aaa

tion to the stations has increased.
The amount of money we are pay¬
ing NBC Radio aff iliates has quad¬
rupled overi two years ago.”

Sarnbff credited Joe Culligan,
v.p, In charge of the radio, web,
with Its comeback. He described
Culligan as “a salesman with a
missionary belief In the power of
salesmanship and with an inborn
desire to sell iceboxes to Eskimos.
The problem facing him, to sell
soirie of the then current product
against the power and glamour of
television, was even more chal-
leriging than iceboxes:”

LondonAgencies

Sm. Continued from; page 32

riled to start this month. The.
pickle; producers, Maconochie
Brothers Ltd;, are using 15-second
spots and seven-second reminders
on all. commercial tv outlets to
boost its Pan Yan sweet pickle,
from April 28 to May 24. Areas
not covered by tv will be blanketed
by advertisements in the provincial
•press. The tailor, Montague Bur¬
ton, is using 60-second and 30-secr
ond spots on all tv channels from
FrL (4), to announce, a new line in
slacks.

Houston—Pete Dreyer has joined
the disk jockey staff of KILT: here,
coining from New York. He takes
over the 6 to .10 a.m. spot. Lee.
Perkins moves into the all night j
slot, coming to KILT from sister
station KTSA, San Antonio.. J

Dear Critics:

Many Thanks for Your
Glowing Reviews of

“LITTLE MOON
OF ALBAN”

James costigan's

Beautiful New Play I
Written Especially for the

HALLMARK HALL OF FAME

(NBC-TV ON MARCH 24th)

Since Hilt was Ik* first original
play In enr sarins, we warn encour¬
aged and Inspired by year warm
reception.

We ran out of time on the atir aad
could not salute those who eou-
tribnted to the success of this mem¬
orable show. Wo would like to da
so now.

"LITTLE MOON OF
ALBAN"

By JAMES COSTIGAN
Starring

JULIE HARRIS
as Brigid Mary
CHRISTOPHER
PLUMMER
as Kenneth Boyd

BARRY JONES
as Doctor Clive
FRANK CONROY
7 as Father Curran
GEORGE PEPPARD
as Dennis Walsh
With

NORA O'MAHONY
as Shelagh Mangan
ELSPETH MARCH
as Sister Servant
TOM CLANCY
as Patch Keegan
PAULINE FLANAGAN
as Sister Martha Kevin
MILDRED TRARES
as Sister Barbara
HELENA CARROLL
as Sister Theresa
HARRY DAVIS
MICHAEL LEWIS
LEE RICHARDSON
SORRELL BOOKE
as English Patients
LIAM CLANCY
as Boy Singer
NORMAN BARRS
as English Officer

settings ~

WARREN CLYMER

COSTUMES

NOEL TAYLOR

HARP MUSIC ARRANGED
AND PLAYED

By VAN WILLIAMS

LIGHTING

WILLIAM KNIGHT

AUDIO

ft. PHILIP 1ERGE

MAKEUP

DICK SMITH

CASTING

SYBIL TRUBIN

PRODUCTION ASSISTANT

ELAINE LANDRY
ASSOCIATE DIRECTOR
ADRIENNE LURASCHI

TECHNICAL DIRECTOR

ROBERT LONG

UNIT MANAGER

FRANK EVANELLA

ASSOCIATE PRODUCER
ROBERT HARTUNG^
EXECUTIVE PRODUCER
MILDRED FREED ALBERG I

PRODUCED AND DIRECTED

By GEORGE SCHAEFER

A MILBERG PRODUCTION

54 MUSIC: ^__ Wednesday, April 2, 1958

Wednesday, April 2, 1958

MUSIC

55

Pushbutton Progra mming

Protesting that “conformity strictly to charts in airing records
is a mistake,” Los Angeles disk Jockey Peter Potter’s resignation
from KLAC, L-A., in rebellion against “pushbutton program¬
ing,” is heartening. That he may be a cry in the wilderness of
a currently very wild music business is something else again.
Coming from Potter, a dee jay vet; oh the Coast since 1938, it is
not casual. '■ '

This standardized format is the verything the recent dee jay
conclave in Kansas City spotlighted; and which a sizeable seg¬
ment of the platter-chatterers abjured.

The stations’ predilection for the strict music-and-news for¬
mula and top 40 lists as the economic pattern has induced this
cycle of thinking. By accepting the music charts as the most
surefire programming ingredients the station managers seem
to feel that the tried-and-true top pops should constitute the
basic formula ingredients. The personality dee jays know that
this is a short-cut to the'tired-and-through, but seemingly the
indie stations lack the vision or just don’t care.

. They should know that the history and the current realities
of disk jockey programming permits the Wax Belascos freer
rein. Their ingenuity, if true, reaffirms their standings as im¬
presarios of the hour, two-hour or longer marathons of wax
works. The top pops are for the prosaic record-turners and not
the real business-churners, which a successful deejay really is.
Those with ingenuity mix up their wares from segments of art¬
ists and/or groups to stylings and even LPs as further change of
■pace.'

“Pushbutton programming” is not only the short-cut to tune-
outersville for the deejays but it’s a shortsighted station opera¬
tions concept. Peter Potter may prove to be a pioneer Of no
small stature in his dramatic decision to oppose record enter¬
tainment “strictly by charts.” *

Imperial Like the Name; Chudd Sets
Own Firms, Distrib Links Abroad

Hollywood, April 1. >•

Lew Chudd’s Imperial Records
is undergoing a vast expansion via
formation of Imperial companies
in Europe and in Canada. In doing
so, Chudd is also setting up his
own European Music Co, The label
prexy is convinced that by forming
the new Imperial outlets be can
control the distribution and pro-
. motion sales of records oh a higher
level than the present system,
which allows foreign firms to do
*o.

. Chudd feels that the record
business in general is still far from
its peak, and that the time has
come for more creativeness and
the establishment 'of new Outlets.

-The Imperial topper leaves for
Europe April 25 to finalize a tieup
with the Aedeo Corp. in Frankfurt,
Germany, whereby the German
' electronics firm will package plas¬
tic stereophonic tapes and . ma¬
chines exclusively for. Imperial to
: distribute in the U. S. and Canada.

Chudd has also concluded a deal
with Corporacion NacionaV.a com¬
pany in Mexico City that would
press his records there -for distri¬
bution in the South American
market. Firm wiJI - also handle
Imperial’s distribution in that
country. Negotiations are currently
on with firms in Brazil, Argentina,
Panama, Chile and Bolivia to dis-
tibute Imperial records In their
respective countries.

“The South American market
has not even been touched,” says
Chudd, “and yet, the potential in
certain countries Is bigger than in
many European countries.”

Imperial brings out its first ster¬
eophonic tape releases in June.
Electric jobbers, rather than rec¬
ords distribs, will handle the line.

Under Chudd’s expansion move,
the same catalog will be released
all over the world under the Im¬
perial label.

Flanagan to Imperial

Hollywood, April 1.

Ralph Flanagan has exited his
RCA Victor pact and signed with
Lew Chudd-s Imperial Records.
Latter label is entering the “big
band” field and signing of Flana¬
gan marks its first such artist.

Initial session, under Chudd’s
supervision, was held in Chicago
Monday (31) with Von Dexter con¬
ducting. It was waxed in stereo¬
phonic Sound and will be released'
as an LP- comprised of “cocktail
hour” music.

Vik’s ’Marty Gold Month’

In April With New & Old

Vik Records, RCA Victor subsid,
has set. aside April as “Marty Gold
Month.” For the drive on arranger-
composer Gold, the label is issuing
two new LP’s and has formulated
a special sales plan for his four
previous albums.

To push the four previously re¬
leased Gold packages, Vik is offer¬
ing a program whereby distributors
who buy; 12 Gold LP’* will receive,
two albums Tree. The. Gold sets in
the program are “Wired For
Sound,”: “Organized For. Hi-Fi,”
“Sticks and Strings in Hi-Fi” and
“Higher Than Fi.” The. two new
releases are “Sticks and Bones”
and “Hi Fi Fo Fum.”

The disk industry’s transition
into the Stereophonic phase may
not: be as smooth* as first antici*
pated, according to engineering
developments now being made in
the major, company laboratories.
While there’s no chance that any
conflict similar to the bitter
“battle of the speeds" of .10 years
ago will break out between the
majors, there’s now. a possibility
that more than one type of stereo
disk will be put on the market this
year or next. .

Columbia Records introduced; a
new; angle in the stereo picture
last week . when it demonstrated
a stereo disk that could be played
with acceptable results on stand-.
ard : monaural equipment. Up to
that point if was believed the in¬
dustry was moving in the direction
of a stereo disk which could not
be played on present monoaural
equipment! . Despite the demon¬
stration, however, Columbia .exes
have still not decided to issue com¬
mercially such a "compatible”
stero disk

’Compromise/ Sez RCA

RCA Victor execs made no bones
about their negative : attitude tor
ward the Columbia: demonstration
disk. It was tagged “compromise”
stereo since it was claimed that to
make stereo compatible with a
monaural pickup, Columbia com¬
promised with the best quality in¬
herent in stereo. Since stereo
grooves are cut with simultaneous
Vertical and horizontal compon¬
ents, any attempt to make the
grooves playable by a monaural
pickup, RCA manager of recording
William Miltenberg asserted, had
to involve, a compromise so that
the needle would track Other
major disk compabies, such as
Capitol, : Mercury and Decca,
agreed with: the Victor stance.

Goddard Lieberson, Columbia,
Records prexy, said that he fer
gards stereo, as a ‘‘refinement’

' (Continued on page 56)

Peppin’s Col Post in LA

lumbia Records’ branch operation.
Peppin will be based in Los An-:
geles and will assist. Norman Good-
Win, manager there, in branch ^ad¬
ministration.

In another shift in. Col’s branch
operations, Don England was trans¬
ferred. from his post as Kansas City:
branch manager to the Detroit out r
let. He’ll be replaced by . Donald
Morse, a salesman in the K. G/
area for many years.;.

Tanz on Promo for R&B

: In an expansion of the new indie,
R & B Recording Corp., Irving
Tanz has been, tapped to handle
diskery’s promotion. He’ll tee; off
plugging ; “Kiss and Make Up,”
which was recorded: by the. Crowns.

Tanz,; who’s been associated with
various publishing firms in the
past, begins his diskery' affiliation
this week with a midwestern dee-
jay plugging trek The R & B
diskery is headed by Doc Pomus,
prexy, and Fred Huckman, veep.

Aides Cross-U.S.

In a reorganization of Columbia’s
field sales force by William P. Gal¬
lagher, label’s national sales man¬
ager, Mort Hoffman and A1 Fish¬
man have been. moVed as district
managers. Hoffman will head Dis¬
trict No- 1 based in BPston and
which includes ; Portland, Albany
and Syracuse outlets; and Fishman
will head District 4, based in De¬
troit and .taking in; Cleveland,
Toledo, Cincinnati and Louisville
branches.

According to Gallagher, the re¬
cent appointment of new distrib¬
utors in the southwest prompted
the changes in district responsi¬
bilities.:

In another shift Gene Block,
formerly singles product manager,
takes over district -manager re¬
sponsibilities for the Los Angeles
area. Col’s new lineup now in¬
cludes Janies Turnbull as district
manager jfor the New York area,
including Newark, Hartford, Buf-
Paul Peppin has been set as lfaloj Gene Weiss as district man-
Coast operations manager for Co-4 ager in the Philadelphia market,

t Series of slashing attacks at
ASCAP members who bring suit
against the Society or complain:
to Congressional committees high¬
lighted the annual membership
meeting yesterday (Tues.) at tha
Waldorf-Astoria, N.Y. Ned Wash¬
ington, writer-board member from
the . Coast, said that anybody who
sues ASCAP, after exhausting the
complaint mechanism of the So¬
ciety, “must be either an egomanlae
or he must have larceny in bis
heart.”

L. Wolfe Gilbert, another Coast
board member, said, “Who knows
what the courts will decide when
you go to a judge, who may know
the law but does not have knowl¬
edge of the music business? A
wrong decision may throw us into
a panic.” Gilbert referred to the
“Three L’s” (John Jacob Loeb, Car¬
men LOmhardo and Hans Lengs-
felder) as those ‘‘who are jeopard¬
izing the overall security of the So¬
ciety.”

Loeb and Lombardo recently lost
their suit for more performance
credits on the Arthur Godfrej
theme song, “Seems Like Old
Times.” Lengsfelder currently is
the plaintiff in a N.Y. Supreme
Court action challenging ASCAP’s
weighted voting system.

ASCAP prexy Paul Cunningham
notified members that negotiations
for a new contract with the radio
industry would start some time thii
year. The current contract rum
out at the end of 1958. A new four-
year television Contract was signed
a few months ago.

Cunningham also urged strong
support for the bill amending the
(Continued on page 61)

and Harry. Hostler as head of the
newly developed District 5 (Chi¬
cago, Milwaukee, Minneapolis, Des
Moines) which now gives Col a
resident district manager in the
Chicago market. Warner Pagli-
eta, while continuing to h.q. in St.
Louis, will now head the newly,
developed District 7 (St. Louis,
Kansas City, Denver, Indianapolis).
. Col’s sales setup is now divided
into. 10 districts.

RETAIL SHEET BEST SELLER!

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Survey of retail sheet music
best' sellers based on reports
obtained from leading stores in
13 cities and showing com¬
parative sales rating for this
and last week.

• ASCAP t BMI

National

Rating

This Last

wk. wk.-. Title and Publisher

1

1

♦Catch a Falling Star (Marvin)

3

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4

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9

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t Are You Sincere (Cedarwood)

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5

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♦All the Way (Maraville).

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26

8

11

♦76 Trombones (Frank) .

4

8

7

3

8

25

9

13

♦Who’s Sorry Now (Mills)/..

7

6

5

22

10

8

♦Too Soon to Know (Morris) .

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t26 Mites (Beechwood)..

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f Tequila (Jat)...

6

9

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t At the Hop (SMV)........

2

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♦World in Hands (Chappell)/.

4

1

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I 15

-5

♦April Love (Feist)..

2

5

15

■ •

The publishers’ do-it-yoursel
disk kick was spotlighted last weel
with the launching of Greenwicl
Records by Larry Snier Inc. Un¬
like the publishers who have beet
cutting their own platters with i
mester-sale to an established rec¬
ord company in view, the SpIei
subsid has been blueprinted as *
permanent disk setup.

Along a somewhat similar lim
is Hill Sc Range’s plan for its Bij
Topi label. Like. Spier, H&R wil
operate with its own distributor net
work and with a design to show
case new material and talent. Bi.
Top plans to work through inde
pendent artists & repertoire mer

The Greenwich setup will b-
a&r’ed by Hal Webman who re
cently joined the Spier oganizatioi
after a stint as air staffer witl
Decca Records. Greenwich’s firs
disking was cut by the Chiefs, i
vocal-instrumental group who wer<
directed for. the date by Sid Bass
doing “Apache!” and “Dee’s
Dream.” Both are Bass composi¬
tions, incidentally.

In addition to the Chiefs, Web¬
man has signed a teenage vocal-
instrumental group, Ritchie &
The Playboys, and-Buddy Thomp¬
son, a rock ’n* roll crooner from
Louisiana. Webman already has
them in the groove awaiting re¬
lease.

According to Belle - Nardone,
Lairy Spier Jr. and Webman, who
run the firm, their move into the
recording business was designed to
expand its activity but in a way
that will not interfere with the
publishing interests and op¬
eration. The recordings, they say,
will he made of material that

Greenwich currently is rounding
ut- its distributor network with

through

56

MUSIC

PfiRiteTr

Wednesday, April 2, 1958

on

At AAF Stores; Glenn Miller No. 1

Wiesbaden, March 25. ♦

A poll just completed of the.
bestselling single platters and aL
bums at the American Air Force
Exchanges for the last six' morit hs
reveals some surprising facts; ac¬
cording to Anthony deCa> i-i chief
record and phonograph buyer -for
AFEX. V.'-' •••

GLenri Miller beat all comers to
rank as the top-selling , orch, fol

Member# to Pickwick

To Promote 3 Lines

Hay Meiriberg has joined Pick¬
wick Sales Inc. as national .promo¬
tion manager for its : low-price De¬
sign LP line. Design singles and its
Cricket kidisk product. He for^
meriy was midwest promotion man- 1

lowed by Xavier Cugat, Harryager for RKO Unique.

. Jamesy Maritovani,- Hugo Winter-). . Meinberg currently ., is on a road
. halter. Les Elgart, Andre -Hostel- j trip plugging Design's first single
ttnet/., Frank Chacksfield, Les Bax-jrelease^bv Jett powers and Charlie
ter and Fred.Waring. t Applewhite.

Elvis Presh*y scored as No. 1 ; . T ; ——

male singer for the AFEX record I - n ,

S ro ^^nK b si,;^.-, B S! UA CT s Hitting the Road;

feiiiaic listing. Doris Day- . , ■' ^.B# On SfflgleS
ranked first, with Judy Garland,j h nited Artists’ disk staff is tak-
Ami Russell, Jo Stafford and Kay j ing to the.road this week pn a con-
Starr following, while top jazz vo- i centratcd plugging effort in behalf
' VUh An -! M an; expanded /ograttv of: disk

Norman I.uboff. Three Suns and ! E f din f ?«■,**.

Four 'Freshmen placed in that.or- j Haro.d Friedman,. sales .chiefs who
der as the most popular vocal j will' visit Detroit, Cleveland and
groups, : I Pittsburgh./' Dick Gersh, deejay

Most p.o -p ula.r --instrumentalist •< promoter/ and Ken - Lutman, an-
Ice sSond" Cava 0, Libfr -j Other promotion staffer, are head-

Krroll Garner scored as top jazz! in| ! for various keys to P lu S rcccnt
Instrumentalist, leading. Charlie'

Parker, Dave Brubeck, Gene Krupa
and Oscar Peterson down , the
line.

Count Basie won out for the jazz
orchestra slot, followed by Buck
Clayton, Benny; Goodman, Stan
Kenton, and Norman Grariz Pres¬
ents placed fifth.

“Tastes vary because .the peo¬
ple are so scattered through the 10.
countries where Air Force per-:
sonnel are stationed in Europe,"
deCarlo explains. “Climate may
have an effect, too. In a hot. jazz I
climate I don’t think jazz will lie
too gbdd.

“The .most popular recording
stars'on our: AFEX charts are mot
the same as the first-spot stars in
the States. This may have to do
with the terrific areas'covered by
AFEX. ..-

“Another reason is the dfference
in time element between here and
in the States. For instance. I’m
now buying records to be delivered
in Dharan in July, and we get bur
Christmas listings in March,.

“It would help, a lot if the large
record companies would get timely
information-to us ahead of time.
It's fine for stateside buyers to get
Christmas infonnatpn in October;
but thafs too late for us.’’ -.-

releases.

Meantime/ the indie artists &
repertoire team of Frank Slay and
Robert Crewe are mapping a na¬
tional push for. thir first UA re¬
lease, “lingua,” an instrumental.

‘Mayor Hartsfield March 1

. Atlanta, April 1,
Albert' Coleman/ founder
. and director of Atlanta Pops
. Concerts, has scheduled aiidi-
, tions for 1958 summer season
for May 24, : Cpncerts are
. slated June 15, June 22 and
June 29 in. 4,40Q-seat. Fox. The¬
atre' grid July 4 iri Chastain '
Park Amphitheatre, -.which
seats 8;000. .

. Special feature bf first 1958
; concert w ill be premiere per¬
formance of an original Cole¬
man composition, the “Mayor
Hartsfield March,” .written. iri
. honor . of . Atlanta . perennial
chief executive, whose support
helped make 13 years of free
pop concerts here.

Series is sponsored each
year by mayor, City of At-
' .lahta and American Federa¬
tion of Musicians. Programs
this year, will offer symporiic
and popular music with some
. concentration on ballet.

Stereophonic Disk

; Continued from page 55 ;

PAUL COHEN A&R BOSS

Paul: Cohen, veteran Decca re¬
cording ; exec, is taking over the
artists & repertoire spot at Coral
Records, the Decca subsid label.
Cohen fills the vacancy created by
the move of Bob Thiele to Dot
Records as viceprexy and a&r top¬
per.

Cohen, who. has beep heading
Decca’s country: &;. western opera¬
tion: for the past 15 years, joined
Decca iri; 1934. Assisting Cohen in
the Coral a&r chores will be
musical directors Dick Jacobs,.
George Cates and Sonny Lester^

and not «i ‘‘revolution,” and hence
they w'ould figure out a system
which wbuld not upset the exist¬
ing business patterns. George R.
Marek, RCA-Victor v.p, and gen¬
eral manager, was categoric, in his
rejection of the “compatible”
disk, declaring that it Was a “step
backward.” He stated that the
compatible stereo disk, played on
a monaural machine, gave results
that were inferior to existing LP’s,
Demonstration .

Victor engineers demonstrated
their case in their studios last
week. They matched up the “com¬
patible” stereo disk with a 100%
stereo disk to prove the superior¬
ity of the latter when played on a
stereo machine. Played on a mon¬
aural machine, the compatible
stereo disk also fell off: iri quality
as against the same number played
on a conventional LP. While true
stereo, disks may not be compati¬
ble with present equipment, Vic¬
tor engineers stressed that present
monaural LP disks are not only
compatible with stereo machines
but actualy sound better. Hence,
present LP libraries need not be
obsolesced by the. introduction of
stereo.

Marketing of stereo" disks will
be launched some time this sum¬
mer with Victor , definitely get¬
ting into the act by the fall at the
latest. RCA's phonograph divi¬
sion, along with virtually all the
other major phono manufacturers,
are gearing for the new stereo de¬
velopment and will have machines

on the market before the end of
the year.

One disk exec, in. fact, stated
that all the “iriystereophony” over
stereo was provoked by the equip¬
ment manufacturers who wanted a
new gimmick to sell their hi-fi. .
machines. Most disk execs, how¬
ever/view stereo as a fundamental
new advance in the history of disk
music, equivalent in. some degree
to. the changeover; from mechanical .
to electrical 'recording techniques
in the late 1920s.

Among the equipment manu¬
facturers, Magnavox is demon- ;
strating ..its latest, developments
in stereo disk sound reproduction
at the Savoy Plaza, N.Y., today
l WedJZ

Jockey in Uniform

.... Frankfurt, April 1.

In order to keep American serv¬
icemen stationed in Europe au-
courant with jazz trends and songs ’
in the States, American Forces
fretwork near here has just inau¬
gurated a new jazz show.

Titled “Modern Jazz, 1958,” this
is to be a regular once-a-week fea¬
ture by Pvt. Mai Sondock, former
disc jockey and jazz critic from
the States.

Top stars who are touring Eur¬
ope like Lionel Hampton and June.
Christy are being featured on per¬
sonal interviews, plus the latest
records from the States.

Name Hassler Sates Mgr.
Of Capitol Dislrib Wing;
Set Discount, Club Divvy

Hollywood, April 1.

Donald E. Hassler has been
named sales manager of the spe¬
cial . markets departipent for Capi¬
tol Records Distributing Corp. He
will be responsible for th^ national
sales and promotion of labels prod¬
ucts through rack jobbers, and for
the marketing of special sale mer¬
chandise.

Simultaneously. Max K. Galli-
son, Veepee and national sales
manager for CRDC. said that ef¬
fective today tTues.) company will
compute the dealer discount on
Cap’s 45 rpm single disks on 98c.
making the dealer cost price 60c,
including Federal excise tax.

Meanwhile, Cap prexy Glenn
Walliehs is notifying, the nat ; on;s
record dealers of a plan which
would allow the dealer to partici¬
pate in the Capitol Record. ClubI
The new plan, which takes effect
Friday (4», will allow a signed-up
dealer who buys and pays for a
record from the club to earn a fee
of 20'.r of the selling price. The
dealers, to be .known- as “Official
Club Solicitors.” will receive their
fees twice a year, based on actual
sales to club members credited to
the solicitor.

Carlton Records Taps
Geo. Liberace, 2 Chirps

George Liberace. who batons tip
orch on concert tours of his bro
ther, Liberace. has been prict^d
as a maestro by Carlton Records.

Label lias r’so ; k^d y

ant, Tulsa highschool canary, and
Tommy Brill, Canadian/s.iv./

BETAR ALBUM BEST SELLEBS

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"■ MUSIC .MAN (Capitol)

3 Original Cast (WAO 990):... .

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- FRANK SINATRA (Capitol)

1 Come Fly With Me (W 920)..

2

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8

5

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7

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JOHNNY MATHIS (Columbia)

2 Warm (CL T078),I

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MY FAIR LADY (Columbia)

4 Original Cast (CL 5090).

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AROUND THE WORLD (Decca)

7 Soundtrack (DL 9046). .

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6

CARMEN CAVALLARO (Decca). :

5 Remembers Duchin (DL 8661) . /

6

6

7

4

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6

6

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53

7

. PAL JOEY (Capitol)

6 Soundtrack (W 912)

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4

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6

6

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. RICKY NELSON (Imperial)

9 Ricky (IMP 9048)... . ..

7

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SOUTH PACIFIC (Victor)

Iff Soundtrack (LOC 1032) -

6

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ROGER WILLIAMS (Kapp)
24 Till (KL 1081) ... . .

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ROGER WILLIAMS (Kapp)

; 19 : Fabulous Fifties (KXL 5000)

5

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PAT BOONE (Dot)

8 Pat’s Great Hits (DLP 3071) .

5

8

6

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; DAKOTA STATON (Capitol)

" . Late Late Show (T 876) . ..

3

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26

• 14

KING & I (Capitol)

. 12 Soundtrack <W 740) . . ..

4

■■'7 \

, ; 4

5

24

15

'• MARIO LANZA (Victor)

20 7 Hil’s of Rome (LM 2211)..

4

10

4

6

20

■ 16

JONAH JONES (Capitol) ,,
Swinging on Broadway (T 963).

a

2

».

4

19

1 OKLAHOMA (Capitol)

1.-17 A i8 Soundtrack (SAO 595> . v: .

10

3

8

10

7-

10

18

1 . TENNESSEE ERNIE (Capitol) .

:| 17B ,15 Hymns (T 756): . . ..

... .

8

2

8

7

7 .

18

19

PERCY. FAITH (Columbia)

25 Viva (CL 1075) ....

9

5

2

17

!■■■■• TONY BENNETT (Columbia)

■ 20A 13 Beat of My Heart (CL 1079) .

3

... 10

7.

13

| ARTHUR LYMAN (Hi-Fi)

i 20B , Taboo i R $06» .

1

8

13

EYD1E GORME (ABC-Par)

22A 11 Vamps the Roaringr 20- s <218)

8

8

5

12

MANTO^VANI (London)

; 22B 14 Film Encores.(LL L700). ,

■■7".

3

12

■ 1 -V- JOHNNY MATHIS (Columbia);

!| 24A .. Wonderful, Won’ful (CL 1028)

3

io

_■

9

n

1 VAUGHN (Dot)

1 1 .24B . SaT A’o •- i DLP 3108) •

.7.-'

4

11

Wednesday, April 2, 1958

Inside Stuff—Music

Congress, which, gets around td all things, is in process of rectifying
an injustice to harpsichords and clavichords. The House has just
passed and sent to the Senate a bill to reduce the duty rate on imported
harpsichords and Clavichords to no more than that on Imported pianos.
Seems they were all under a 40% ad valorem tariff. Since then, the
duty on pianos and their parts has dropped to 18% and will go down
to 17%, commencing July 1 next. But, Uncle Sam’s bite on harpsi¬
chords and clavichords brought in from abroad is down to only 36%.
So Congress will eliminate the discrimination.

The theme “Music to Sell Shoes By” Is being advanced by the
Penobscot Shoe Co., Boston Manufacturer, in tieup with Cadence
Records. In a promotion for its “Tres Jolie” line, Penobscot has en¬
listed an endorsement from Cadence crooner Andy Williams and Is
pushing his disks via posters* direct mail and a national ad campaign.
The shoe retailers are also being Supplied with order blanks whereby
a customer can purchase the Williams disks directly from Cadence..

Boston’s Cuffo cultural, combo, the: Arts Festival, i? readying for its
seventh stand, June 6-22, in the Public Garden after winning a deci¬
sive victory Over the park department which sought to ban it from the
Hub beauty spot because of damage to the grass and posies. The event
traditionally combines art exhibs with legit, ballet, poetry, jazz, op¬
era. This year, a legit attraction, dance group and opera are being set,
plus a jazz night.

Old bandleaders never die—they just, start their own television
shows. CBS’ new St. Louis outlet, KMOX-TV,.ls now featuring a.Mon-
. day-through-Friday variety show headlining former maestro Buddy
Moreno backed by former maestro Carl Hohengarten, now back In
baton territory again as leader of the band for the show and as musi¬
cal director of KMOX-TV.

Publisher Larry Utall is cashing in the disk companies' master-
buying vogue. His latest master sell is “Please Buy My Record” to
GeOrge Golilner’s indie End label. The disk, incidentally/was recorded
by Addle Lee, Utall’s secretary. Previous week Utall sold his master
of “Screamin’ Ball At Dracula Hall” to Roulette Records.

David Kapralik has been named manager of singles sales adminis¬
tration and field communications at Columbia Records.. He’ll continue
to edit such field publications as Insight and Newsletter. In his hew
post, Kapralik will help develop field communications for the singles
department* working in association with Col’s singles^ promotion chief
Frank Campana.

British Disk Bestsellers

London, April 1.
Magic Moments V. ..... Como

(RCA)

Don’t ...............Presley

(RCA)

Nairobi Steele .

(Decca)

Story of My Life. ... Holliday
(Columbia)

Whole Lot’a Wm’n . . Rainwater
• (MGM) :

... Jailhouse Rock .... . . Presley
• ; (RCA)

At the Hop.'. Danny & Juniors
(HMV)

Maybe. Baby .. * .Crickets

(Vogue-Coral)

. La Dee Dah .Dennis

(Decca)

Ton Are My Destiny-Anka

(Columbia)

Shifrin's ‘Have Roulette,
Will Travel’ Sales Spot

Jerry Shifrin has been tapped as
Roulette’s national sales manager,
replacing Don Carter who is. leav¬
ing the diskery to set up his own
indie operation.

According to Joe Kolsky; Rou¬
lette’s exec veepee, Shifrin will
travel, extensively visiting label’s
distributors, conducting sales
meetings,, covering key accounts,
rack jobbers, one-stops, etc. Shif¬
rin came into the disk business in
1953 as manager of Archie Bley-
er’s Record Center in Hempstead,
L. I.

Decea’s Birmingham Mgr.

Wayne Drake, formerly assistant
manager of Decca’s Atlanta branch,
upped to manager of the company’s
Birmingham office.

MUSIC 57

ASCAPers Pre-Trial Vs.BMI Gets Into
AMPs Longhairs Via OK to 0.0. Data

Danceball Goes to Church

San Antonio, April 1.

What was for years a dark, red-
lanterned dancehall known over
the country for its rockin’ stomps
and western bands has undergone
a Christian conversion.

: Past patrons of “The Barn”
wouldn’t know the place since its
new birth. In a Week’s time a pla¬
toon of 40 men, women aiid chil-
. dren have turned . the 90 by 75.
building into a church.

About the only traces of the old
place Is a 50-foot bar, now a snack
counter.'

DOT NAMES DE LUGG
MUSIC CHIEF IN EAST

Bob Thiele has. started the hall
rolling as Dot’s hew veepee and
artists. & repertoire chief, by bring¬
ing in Milton De. Lugg as east
.coast musical director. Thiele
moved over to Dot from his pre¬
vious a&r berth at Coral Monday
(31).

De Lugg, an arranger-conductor-
composer, has worked on radio-tv
with. Jan Murray, Herb Shriner
and Paul Winchell and has been
on disk dates with Dinah Shore,
Bing Crosby and Frankie Laine.
Among his tune credits are
“Orange Colored Sky” and "Hoop
Dee Doo.” He’ll be assisted in his
Dot chores by George Brackman.

RETAIL DISK BEST SELLERS

I

Survey of retail disk best
sellers based on reports ob¬
tained from leading stores in
22 cities and showing com
paratlve sales rating for this
and last week.

National
Rating
This Last

wk. wk. Artist, Label, Title

| I I

f >

.i. | s

If f

S I t
11
ii i

I i t:

z ~ i 1

_ . 5 | i.- i l

|. | | « 2 1
it 1* i.f

fill fi

! 111J

£ Is i fig: 1

.8-: S V
15 5
S % £

O 3 ^

I i i
I i .*

CHAMPS (Challenge)

Tequila 1

CHORDETTES (Cadence)

Lollipop .. . >.. . . ... ..

LAURIE LONDON (Capitol)
Whole World in His Hands ...
CHUCK BERRY (Chess)

Sweet Little 16.'... .. 2

ANDY WILLIAMS (Cadence)

Are You Sincere....... ....

FOUR PREPS (Capitol)

■ 2e-:Miies....

CONNIE FRANCIS (MGM)

Who’s Sorry Now.., .. 5

PERRY COMO (Victor)

Catch a Falling Star.._ 9

PAT BOONE (Dot)

Wonderful Time Up There.. . . 3
BILLY VAUGHN (Dot)

Sail Along Silvery Muon.. . ..

LOU MONTE (Victor)

Lazy Mary:. ...............

HUEY SMITH (Ace)

Don’t Yon Just Know It.. . .

DON GIBSON (Victor)

Oh Lonesome Me.

PAT BOONE (Dot)

It’s Too Soon to Know...
MONOTONES (Argo)

Book of Love.

PLATTERS (Mercury)

Twilight Time ... .... ...... 4

CRICKETS (Brunswick) .

Maybe Baby... . 8

MITCH MILLER (Columbia)
March from River Kwai..

ED TOWNSEND (Capitol)

For Your Love.---.........

KATHY LINDEN (Felsted)

Billy . . ..

RICKY NELSON (Imperial)

My Backet Got a Hole In It ... . ,
JIMMY McCRACKLIN (Checker)
The Walk ............... fl

1 ... .. 2

..... 1 ..

5 ... 8 4

... 8 .. 1

3 8 8 4 4 10

7 1 7 2

2 21 .. .. 10

.. .. 8 .. 8 3

1 .. .. ..

7 .. 4 3

4 .v- '..' - .. ... , . 9

.. .. 8 .. ... .... .. .. 8 7

22B 13

Magic Moments .............. .. . .

.v"' 3-,... .

.. 5

14

22C . .

DAVID SEVILLE (Liberty)

Witek Doctor .. ..

a

8 .. - .

- 14

25 13

MeGUIRE SISTERS (Coral) “

Sugartime ......

' e

8'

12

♦ The ASCAP songwriters 1 suit
against Broadcast Music Inc. and
the broadcast webs is now expand-
ingf into the longhair field, accord-
. mg to the line of questioning, to be
explored in future pre-trial exam-
r inations.

5 The plaintiffs, represented by at-'
i torney John Schulman, are plan¬
ning to probe the relationship be-
’ tween the Associated Music Pub-
s lishers, a longhair BMI subsid, and

- orchestra leaders.

Last week, former Federal Judge
y Harold Kennedy, who is. sitting as
special master in the pre-trial tes-
1 timony, denied a motion by AMP
i to block the plaintiffs from exam¬
ining their records. The plaintiffs
are seeking a list of documents per¬
taining to meetings between Oliver
Daniel, AMP exec, and orefr Iead-
. ers and other data as to the selec-
[ tion and programming of music in
concerts and recordings in which
1 AMP or. BMI participated.

1 AMP argued against the produce

- tion of such data on the grounds
t that the documents involved AMP’s
5 methods, of operation, a confiden-
■ tial matter which may become
V available to its competitors. Ken¬
nedy stated that he “was not per-

- suaded that Mr. Daniel's. knowl-
ir edge of the musical inclinations of
r various orchestra leaders should be
i protected as a trade secret.” Ken-
, nedy made a . similar ruling earlier
. iii permitting the defendants to ex-,
e amine all of the performance rec-
y ords of ASCAP, which is not a
s party to the case although 33 of
u its songwriter. members launched

the suit.

Meantime, the BMI motion to
dismiss the ease, which is arguable
in N. V. Federal Court tomorrow
(Thurs.), will undoubtedly be de¬
ferred to a later date. The. plain¬
tiff’s attorney is expected to ask
for. more time to prepare hi* an¬
swer in view of the volume of docu-r.
ments referred to In the defend¬
ants’brief.

■ f F
Prep-No Hits

Hollyw'ood, April 1.

Capitol Records is giving up on
its subsidiary Prep Records,
formed a little over a year ago.
While there’s no; confirmation hy
diskery, it’s understood the towel
was thrown in on Prep because of
its inability to come up with a hit
disk. Several of the artists * who
waxed under Prep, such as the
Four Preps and Earl Holliman,
have been switched over to the
Capitol foster. Four Preps’ most
recent hit platter, “Twenty-Six
Miles,” is on the Cap label.

Jim Gordon, who headed Prep
on the Coast, is jumping over to
Capitol, as is Stan Hoffman. Latter
was western promotion man for
Prep and now will bold post of
western district promotion man of
Capitol Records Distributing Corp.

An announcement disclosing the
folding of Prep is expected out of
the Capitol Tower this week.

The Prep label was formed ori¬
ginally to introduce new artists but
the lack of sales by the company
was the decisive point in Cap’s de¬
cision to fold the subsid.

SCOPP SCOOPS UP 3-YR.
RENEWAL AS BIG 3 GJL

Mickey Scopp’s pact as general
manager of the Big Three (Rob¬
bins, Feist & Miller) has been
picked up for an additional three-
year term, Scopp took oyer as
head of the publishing combine In
1953.

During Scopp’s tenure, the firm
has expanded Its foreign affiliation
especially via the recently launched
Affiliated Music Publishers LtdL in.
London. Scopp also broadened
firm’s standard music operation
through the recently organized
Standard Exploitation Dept and
expansion of firm's print division.

MGM’s Dallas Shift

Dallas, April L

Handling of MGM Records for.
Dallas area has been shifted from
Daily Bros. Distributors to Century
Distributors, both of this city;

Bill Taylor, district. sales and
promotion manager for MGM, an¬
nounced the change.

MUSIC

Wednesday, April 2, 1958

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Wednesday, April 2, 1958

PTBStEfi

turn sues mms mu m m mk mi "slums mkt

Eartha Kitt warbles the bhies like nothing you ever heard,
to a great jazz background by Shorty Rogers and hit Or¬
chestral She really goes to town In these big W.C. Kandy
favorites... old-timers like CARELESS LOVE, ST. LOUIS
BLUES. YELLOW DOS BLUES and MEMPHIS BLUES.
It's the greatest blues collection ever , and Ifs recorded
In New Orthophontc High Fidelity sound.

EARTHA

KITT

ST. LOUIS
BLUES

WITH

SHORTY

ROGERS

II MAKE SURE EVERYONE HEARS, WFRE PROMOTING B I G WITH—

* Eye-catching ads In such mass books as Holiday , Playboy,
Esquire and The New Yorker , for nation-wide coverage I

* Exciting three-dimensional window displays]

♦ Ad mats in various sizes for dealers!

♦ A full-scale national campaign, already started, for fullest
possible disc jockey exploitation I

Order iks neio Kitt-hit, “St. Louis Blues t ' ’ front your RCA
Victor distributor today 1

TNI NEST OF HOLLYWOOD IS ON

I RCA\ftCTOR ^

60

MUSIC

f'SsdEF?

For Natl Symph;
0.0.0’seas Exhibs

Washington, April 1.

A nine-day international Hi-Fi
Music Festival will be held here?
starting next Jan. 31 for benefit of
X a t i o n a 1 Symphony Orchestra-
Plans for the elaborate combo of
music performances and electronic
demonstrations were announced
here by Mrs. Jouett Shouse, Wash¬
ington socialite and ' orch patron,
who will act as chairman of the
festival for. Natiodal Symphony,
and XI. Robert Rogers, who mas¬
terminded town's previous four an¬
nual hi-fi shows and who will di¬
rect next year's program.

Marking first time that an audio
trade showing will be expanded to
a fulldress m u s i c festival, an- .
nouncement of plans : comes close-
on heels of the r e c e n t record-
breaking show, when 16.000 hi-fi
fans crowded the exhibit rooms at
Shoreham Hotel. Tied in with the
usual exhibits and demonstrations,
a specia l hi-fi concert by National.
Symphony will be held at Consti¬
tution Hall.

International flavor will be ac¬
cented by exhibits of foreign manu-
. facturers and governments, and by
recordings from famous; music fes¬
tivals which will be played in a
special Music Festival hall.

Mrs. Shouse leaves soon for Far
East to enlist foreign participation,
while Rogers will travel the Euro-;
pean circuit. Details of the finan¬
cial arrangements were not dis¬
closed. In past, rental of 50 ex¬
hibit rooms paid overhead, and
Rogers* take consisted of gate.

4-TISSIMO FRESHMEN;
5iG IN PITT 1-NrrER

Pittsburgh. April 1.

Four Freshmen cleaned up in
one-night stand last week, at Car¬
negie Music Hall, getting areund
$5,500 at a S3.60 top. Combo prac¬
tically sold out the 1,800-seat audi¬
torium, with teenagers their chief
draw.

First time, aside, from a single
appearance w ith a jazz package at
Syria Mosque couple of years ago.
that the boys,nave ever been head¬
lined ••locally ■ away from a night
club. Prbmoter' was Lenny Lit-
maii, owner of Copa. where Fresh¬
men have appeared several times.

They more than made up for Lit- ' _ _ - . n ' 1_

man "the recent Count Basie con- JUY0S uOIM IkICK

cert at Same site which barely. reM “

turned an even break for the cafe-J
operating impresario, I

' “ i

Scoreboard

OF

TOP TALENT AND

Compiled from Statistical Reports of Distribution
. Encompassing the Three Major Outlets

Con Machines Retail Disks Retail Sheet Music

as Published in the Current issue

NOTE: The current comparative; sales, strength of the Artists and Tunes listed hereunder is
arrived at under d statistical system comprising each of the three major sales outlets enu¬
merated above. These findings are correlated with data from wider sources, which are exclusive
urith Variety. The positions, resulting from these findings denote the OVERALL IMPACT de¬
veloped from the ratio of points scored, two ways in the case of talent (coin machines, retail
disks} and three trays xn the case of tunes (coin machines, retail disks and retail sheet music).

POSITIONS

TALENT

This

Last

TUN1

Week

Week

ARTIST AND LABEL

1

1

CHAMPS (Challenge) V. /....

Tequilaf

2

3

CHORDETTES (Cadence) ...... i,.

3

PAT BOONE (Dot) ..........//.

Jit’s Too Soon to Know*

( Wonderful Time Up Theref

4

7 ..."

CONNIE FRANCIS (MGM) . ....,.

5

2 ' ■

PERRY COMO (Vidtdr) ., ,...,. j..

(Catch A Falling Star*

(Magic Moments*

6

LAURIE LONDON (Capitol). .. „ ...

........ Whole W6rld In His Hands*

7

8

ANDY WILLIAMS (Cadence)

8

■; 5 ;

CHUCK BERRY (Chess) . ........

J Sweet Little 16f
(Reeling & Rockingf

;.-9

9

BILLY VAUGHN (Dot) ......... j..

. . [Sail Along Silvery Moon*;

(Tumbling Tumbleweeds*

10

6

FOUR PREPS-(Capitol)

POSITIONS
This Last

. ;/■/ tunes'

Week

Week

,> tune

PUBLISHER

1

1

-CATCH A FALLING STAR . . .

.......V................. Marvin

2/

2

fTEQUILA .....

Jat

3

5

fSUGARTIME .....

4

:-4.

fLOLLtPOP . .... ...u./.v/......^/.

.'. v^ .. ....v...... Marks

P

6

^WHO’S SORRY NOW : ..... : ..

6

3

*SAIL ALONG SILVERY MOON :..

7

8

fARE YOU SINCERE ... :> . i,.

..;--;.. .. : Cedarwood

8

*WHOLE WORLD IN HIS HANDS

9

9

|26MILES ...:...../. / .. :i\.

...........• *«•> a. Beech wood

10

fWONDERFUL TIME UP THERE .

... .;■•• ••

(-ASCAP fBMI

F-Films)

To Bagpipes? Dip in Sale

Vancouver AM Local
Suing Booker for Pay

& V on Liberty

Glasgow. March 25.

Is the rock 'll’ roll era oh the | Hollywood^ April 1.

wane- One: pointer to such » sug- M Bennet t ^ joined Si Waron-
i gestion is noted here in a strong ? . • ■■■ .

Xancouver April 1. 5 - n f miitars . ker*s Liberty Records as veepee

Local 145 of the AFXI is suing P . . ^ ' ^ x iand general manager,Bennett, for-

West Coast, . Varieties : Ltd. The - Since the end of 19o6 an ^timat- | njerly with Hart Distributing as
writ served: in a case expected to : ed total ofla,900 guitars have been > generil manager and/prior to that
. be heard this summer, alleges pay sold in.city shops. One store spld # Hafidv Wood’s Dot Records,
is owed a six-piece combo, booked 1,009 in 12 months, compared, with :^ sup ^ rv T_ e 5al -^ rchandisin
by WCV to backstop the Bill Kenny only eight in a normally ^ good , • promotion ^ distribution. Deal
nine-city British Columbia tour year previously. All went to boys ,.j him to pariicipate in

last September. between 14 and 18_years old. -tcompany's earnings..*■

Book-^v.’s topper. • Charmaine ..Average price paid here for gul-., ■ . = : .... ., ,

Klenma^* iid ^erf^^er had filed’ tars has beSn S6Q. : j T :F“ 0 “* !r \ — , that

fn apcTearaSce for summer Assizes One dealer told Variety: “The

court/ She stated WCV will fight demand has been fabulous but it i^Pe ^

the issue, and counterclaims that is definitely failing offnow” ..., J ^marke^th 40%U Sn^eleas^d
there w as a discrepancy in the Many hire-purchase stores moved »e market with 40 still unreleased
musicians* verbal contract, against furniture to make way for guitarand o0 m the works.;,
amount demanded bv Local 145, displays. Now the furniture is go-f Meanwhile, Bennett is making
*‘bv several hundred’dbilars " ing back. i the rounds of the distribs through-

r * —i ■ ■ — out the country to alert; them on

* * * ***** * ** * ****** ****** * ★ ** * * 5 Liberty’s new promotion plans, etc.

'*) ■■ ■■

kk * * * i
*

*

*

•*

■*

*

+

SMALL'S. PARADISE, N. Y., Apr. 4-S-4; CORK 'N' Mi. J
Westbury. L l. t Apr. 11-12; STEVE ALLEN TV SHOW *
J (NBC). Sunday. Apr. 13; MUSIC MAKERS TV SHOW from
« Canada. Apr. 17; OTTAWA HOUSE. Ottawa, C oooda.

* Apr. 18 Km 24; TOWN TAVERN* Toronto. Apr. 28 Hm

J May 3. '

* ' . Exclusive DECCA Recording Artist

Nearest Album, "Carmen McRae Sings Noel CoWard"

r—ASSOCIATED BOOKING CORPORATION'

JOE GLASER. Pres. /

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Now York M, N.Y. Chlcaso, III. ' Miami Beach, Fla.
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Distributor Notes

Westminster Records has tapped.
Portem Distributing Inc. to handle
its line in New York City. Portem’s
territory will also include Long
Island and Westchester County.

United Record Distributors,
Houston, copped fufst place in
Coral’s distributor, s tandings for
1957/ Second place w is Lieberman
Xlusic, Minneapolis, \Vhile F. & F.
Enterprises, Charlotte (N.C.), took
third spot.

Ralph Berson, natioi al sales man¬
ager, of Pickwick Sal^s Co., parent
firm of the low-price Design and
Crickett, kidiskeries, has set 12
. new distribs around the country.
Lfor both labels.

Maine Solon Votes For
'Straght Moon’ to Help

Washington, April 1.

With Rep. Robert Hale (R.,
Maine), it’* June-Moon 10-to-l over
Sputnik.

The 68-yearrold Down East con¬
gressman sounded off the other day
in defense of love and moon, and
in trepidation over what might hap¬
pen when earth starts bombarding
the moon with satellites:

“It would be a pity,” he said, in a
speech prepared for delivery in his
district, “while we are putting a lot
of new satellites into the heavens^ to
destroy an old established institu¬
tion like the moon.” He said nobody
sings about shining on, old “Har¬
vest Sputnik,” or “the light of the
Sputnik on the Wabash."

“I am worried," he continued,
“about how much target practice
the old moon will take without suf¬
fering serious damage.”

Something else for Tin Pan Alley
to get ulcers about!

Leslie to 0.0. Europe
For Low-Price Design

Tbe European market for low-
price LFs will be explored by Cy
Leslie, Design Records prexy, on
his six-week tour of the Continent
Starting May 1. Design markets its
LP line In. the U.S. at $1.49.

Leslie expects to line up a dis¬
tributor network for Design’s al¬
bums and singles lines as well as
the kidisk Cricket label. He’ll hit
England, France, Spain, Italy, Ger¬
many, Austria and Scandinavia;

Wednesday, April 2, 1958

Monty Takes Troy
In 10G One-Niter
Plus Radio Kudos

Troy, N. Y., April 1.
The tremendous following which
Mantoyani has attracted through
his disks was demonstrated at the
R.P.I. Field House Tuesday (25)
night, when the Italian-born con¬
ductor from England drew an audi¬
ence of approximately 5,000 and a
gross of $10,400, at $1.50 to $4.20.

It was the second largest figure
registered in the college arena by
an orch of the type, exceeded only
by the $11,000 which the Boston
Pops pulled several years ago.

Rain did not affect attendance.
A 250-seat cancellation of $3.50
chairs,, by a local girls’ school, held
down the take.

H. L. (Jack) Garren, managing
director of the Field House, said
that a return booking had been ar¬
ranged that evening, for next
March 1—on Mantovani’s third
American tour. This will be a
Sunday afternoon date.

Garren attributed Mantovani’s
boxoffice not only to his platters,
but also to radio plugging for the
local engagement. The Field House
had a swap deal with WPTR in Al¬
bany. The Schine-owned station
cflught the fancy of the batoneer
and of the crowd, via the presen¬
tation of a scroll to him aa “The
Most Popular Entertainer of the
GecMMusical Year.” In accepting
the award from Paul Flanagan—at¬
tired, with three other WPTR dee-
jays, in., tails—Mantovani chuckled
over “Geo-Musical,” as did the au¬
dience. It was a new term to alL
Walt Maguire, national sales man¬
ager for London Records, intro¬
duced the WPTR quartet
The Troy stop-off, the 54th of
an eight-week swing, was preceded
by a gross reported at close to
$9,000 in the Eastman Theatre,
Rochester, and another said to have
been over $31,000 in the 11,000-
seat Forum at Montreal. A Bur¬
lington, Vt, college; date, in be¬
tween, was on a guaranteed basis.
Following a Carnegie Hall, N, Y.,
showing Sunday (March 30), two
additional college . engagements
will be filled, in Allentown, Pa.,,
and College Park, Md. (The Car¬
negie date grossed around $6,800 at
a $3.75 top. The concert Was pre¬
sented by Felix G. Gerstman.)

The Field House audience react¬
ed enthusiastically to Mantovani’s
offerings, despite the fact the pre-
dominantly-Amerioan orch (only
three English key men carried) did
not produce the lUsh tone and some
of the effects which trademark
Mantovani’s records. Jaco.

Hub’s Citation Label

; A new indie label. Citation Rec¬
ords, Is being launched in Boston
with Irving Szathmary as head of
artists & repertoire. .

Diskery is starting off with
crooner Ocie Smith who already
has grooved ’‘Fancy Miss Nancy”
and “Tootsie Stop” with Ernie
Hayes, orch and chorus.

From PARAMOUNT ^
of the ?an'--

COUNTRY

MUSIC

To The Top Again . . .

‘WHO’S SORRY NOW

CONNII HANCIS „ M-*-M

‘I’M GETTIN’
SENTIMENTAL OVER YOU

NELSON RIODLI H C ayl N I

‘BILLY

KATHY LINDEN M MrtM

‘SOLITUDE

•ILLY WARD m UkMtY

MILLS MUSIC, lac.

Wednesday, April 2, 1958

New York

The French tune import, “Mois-
son,” lias been given an English
lyric by Jack Yellen and will be
pushed by Mills Music as “Dance
With Me.” Louis Ferrari wrote the
music . . Howard Roseff taking

over as office manager and general,
manager in charge of productioh
for Seeco Records .... . Reed Harper
& The Notes now under the per¬
sonal management of Smart Assbci-
ates of London . . . Rosalind Paige,
MGM thrush, held over at the Neil
House, Columbus, O. . . . Eileen
. Rodgers, Columbia disker, set for
Ed Sullivan’s CBS-TV show April
.13 , . . The instrumental which
Don Elliot wrote for Boston deejay
John McLellan, “The Straits of Me-
• Lilian,” has been set to lyrics by
Steve Allen and is now called
“We’re Together.” It’s been cut by
Dorothy Collins (Coral) and Alan
Dale (ABC-Paramount).

The Great-South Bay Jazz Fes¬
tival setting up five weekend
bashes beginning July 26 . . .
Count-Basie, currently at Birdland,
will cut an album for Roulette
Records . . Jimmie Rodgers set

for CBS-TV’s “The Big Record’.’
April 16 . . . The Playmates will
go out with Feld’s rock ’n’ roll tour
April 5 . . . Abbey Albert orch be¬
gins an eight-week stand at De¬
troit’s Hotel Statler April 7. Band’s
vocalist is Jill Allen . Charlie
Applewhite back, in the disk biz
via Design Records after a two-
year hitch in the US. Army. First
sides are “Saturday’s Kisses” and
“Put Your Heart Next To Mine”
... Ken Miller due in Gotham in
mid-April to promote his new Faro
disking of “Zonbeeshe Blues” and
“You Are Love To Me.”

Will Holt into the. Gate of Horn,
Chicago, April 6 for four weeks . .,
Errol! '‘-rner begins a two-weeker
at the Blue Note, Chicago, today
(Wed.) '. . . Abbott Lutz, sales man¬
ager at Seeco Records, will superr
vise label’s LP dates for Don Am-
eche and Stubby Kaye . . . George
Liberace in from the Coast for a
date on Jack Paar’s NRC-TV shew
tomorrow (Thurs.).

Chicago

Harry Ranch orch set for six
weeks this summer at the Dutch
Mill ballroom in Lake Delavan,.
Wis . . . Andre Ocskay ensemble,
with long stints here at the Bis¬
marck hotel and the Old Heidel-
bery dinery, open June 2 at the
Detroit Statler . . . Stewart Scott
orch has a four-Weeker starting
May 5 at Brown’s Suburban Hotel,

. Louisville.

Hollywood . -

Bobby Troup has penned “Tell
Me Your Home” which London-
town Music Co., headed by Julie
London and Fred Raphael, will
publish. Miss London and Liberty
Records have parted . . . Mamie
Van Doren cut her initial LP at
Capitol this week . . . Jimmie Rod¬
gers etched Ned Washington and
Dimitri Tiomkin’s title song, “The
Young Land” for Roulette.

Former juvenile film star Dave
Holt has been signed by United
Artists Records with initialer, “You

“A VERY

PRECIOUS LOVE”

friM the Warner Bras. Praiactiiit

“MARJORIE MORNINfiSTAR”

THE AMES BROS.
BORIS BAY
TRE JOHNSTON IMS.
BOMNIE GWTAR
SUM WHITMAN
JACK JONES
BKK NAYMES

RCA Victor
Columbia
London
Dot

Imperial

Capitol

Hallmark

SOONB TUCK ALBUM RCA Victor

M. WITMARK & SONS

THE BROTHERS KARAMAZOV

*

4 >

/^vamazov

R088INS WJSiC CCRPORA T iOM

Move Me,” a r&r tune . . . Rock ’n’
roll bandleader Jimmie Maddin out
with his own r&r show making a
five-week trek of one-niters .
Jazz celloist Fred Kata signed by
DeCca to supervise sessions as well
as perform.

Pittsburgh

Janet Noel Ferrell, organist,
wound up four-week stand at Royal
York restaurant and goes back into
Ankara Lounge for indefinite stay
later in month . . . Petticoats (Bea
& Mary House and Margie Hirth,
former vocalists on a local tv strip)
have joined Guy Lombardo’s band
for a tour including the Twin
Coaches. April 25 for a week . . .
Julia Lerner, wife of Pittsburgh
Symphony flutist Martin Lerner,
will sing with the orchestra in an
all-Wagner program April 11-13
. . . Package booked for two shows
at Mosque April 14 includes Sam
Cooke, LaVern Baker, George
Hamilton JV, Clyde McPhatter,
Paul . Anka, Silhouettes and Paul
Williams band . . . Art Farrar, long*
time local bandleader, named man¬
ager by Harry Hendel of remodeled
Savoy Ballroom which will bring in
name orehs from time to time.
Farrar’s own band plays there oc¬
casionally, too : . , . Tony Little
Trio had option picked up at Carl¬
ton House’s Town & Country . . .
Billy . Nigro, organist, and Joe
Pape’s combo, playing for weekend
dancing, renewed, at' Mona Lisa
Lounge.

Philadelphia

Deejay Kai Williams has gar¬
nered about $15,000 from “Get a
Job.” Williams owned the original
platter, by The Silhouettes which
was picked^ up by the Ember label
. -. . The Glenn Miller, orch, Ray
McKinley directing, plays a oiie-
nighter at Sunnybrook, Pottstown,
April 5 . . . Rover Boys play the
Erie Social Club April 12-13 ,.
Billy Taylor Trio and Max Roach
Quartet booked into Red Hill Inn
Easter weekend . . ; Ji J. Johnson
Quintet and Kai Winding Septet
set for the. following Week, April
10-13 . ; . Mike Pedicin slated for
Andy’s Log Cabin April 1-5 . . .
Carmen Rene, vocalist at Big Bill’s,
has a suit tossed against him by
Las Vegas bandleader Tom Riley.
Rene Ankled Riley’s Tom Cats to
do a single . . . The Celebrity Room
shutters Holy Week, opening with
Barabar McNair and Lonnie Sattin.

Kansas City

Viki Benet is lined up for the
Ottawa House, Ottawa, following
her present stint in the Terrace
Grill. -GAC has set her to play her
first date in the Canadian spot
opening a iO-day stand May 1 . , .
Nicki & Nobl will return to Chi for
a series of club dates following
their present stand in the Grill...
Eddys’ is bringing iii Johnny Hay-
mef arid The Channonaires (3) to
open April 4 . . . Grover Ruwe with
Louie Ac Sunshine in a club date at
the Carriage Chib here ( 27 ) before
shoving off for |Washington, D.C.,
and the Casino Royale. Opened
there Monday (31) for his first
stand in the room ; ■. ■ . Gogi Grant
doubled from Eddys- on the week¬
end to make autograph appear¬
ances in lobbies of the Fox Mid¬
west Uptown, Tower, Fairway and
Granada theatres where her "The
Big Beat” is playing ... Dakota
Staton in for a spell at the Orchid
Room . ; Hank Thompson and

Brazos Valley Boys in a pne-nighter
at the Riverside Rancho last week.

St. Louis

George Shearing Quintet due in
April 4 for a week at Peacock
Alley . . , Les & Larry Elgart orch
booked for April 27 one-nighter at
Casa Loma Ballroom . Organist.
Art Edinger continuing at Musial’s
and Biggie’s . . .. Keyboard man
Paul Stanis backing Davey “Nose”
Bold’s comedy capers at Celebrity
Club . . .. Jam Central, new modern
jazz group, playing Saturday after- !
noon cocktail sessions at the Am-
bassador-Kingsway Crown Room
, . . Sammy Gardner’s Dixieland
crew, longtime headliners at the
Spa, slated to switch to-a new spot,
Jungle Club, in May . . . Fiddler
Joe Bakalor and pianist Pete Flan¬
ders in their umpteenth week at
Petit Pigalle , . . The Nu-Tones
into Playdium Lounge.

London i

Tony Raine, piano accompanist
to songstress Dorothy Squires, is
quitting to solo ^ . . Jazz and pop!
music will be strongly featured at
this year’s Outing of the annual
Soho Fair . .. Vic Lewis band back
in circulation after a States trip as
part of an Anglo-U.S. band swap
arrangement for! the Glenn Miller
■orch;.''. -J

P’Srie’ftt

Why Not Pole-Vaulting ?

• Glasgow, March 25..

Latest twist to the music field :
here: Old-age pensioners are
being taught rock -it roll in a
hospital because health thera- .
pists say it helps, to keep ’em :

! young. ■

MGMV 3 Masters

MGM Records has joined the ;
master-buying parade. The firm’s
president, Arnold Maxin, latched
on to three masters for a quick
market-push.

The masters are “Tarantella
Rock,” featuring Frank. Sandy &
The King’s Men, purchased from
Vince Jan of Buffalo; “1 Wrote A
Letter,’ r with the Serenaders,
bought from Allan Savitt, and “The
Midnight Line,” with Bob Riley,
picked up from Danny Kessler and
Murray Sporn.

MUSIC 61

ASCAP Brass Rap Members

Copyright Law of 1909, which
would remove exemption ior juke¬
boxes from licensing provisions Of
the act. Hearings before the Sen¬
ate Subcommittee on Copyrights
on the O’Mahoney bill are sched¬
uled for April 23-25.

In the evening, the annual mem¬
bership meeting in the hotel’s
Grand Ballroom was followed by an
entertainment prograpi with an an¬
nounced lineup of n&mes consist¬
ing of the Vincent Lopez orch, Mor¬
ton Downey, pianist-composer Nor-
main - Bello Joio, Betty Madigan,
Margaret Tynes, Vic Damone, La
Verne Hutcherson,. Avon Long.
Senof Wences and M’Kay &
Charles, dance team. Among the
honored guests Were Elsa Maxwell
and Arthur Godfrey, both of whom

; Continued from page 55 .s

just became ASCAP members;
Mrs. Robert Bartlett* daughter of
the late Victor Herbert; and Bruno
Zirato, manager of the NJY. Phil¬
harmonic Symphony.- Leonard
Bernstein was given a scroll on . his.
becoming the first native-born, na¬
tive-trained conductor Of the N.Y.
Philharmonic.

Caterina’s Decca ‘Toast’

Frankfurt, March 25.

Caterina Valente, No. 1 song¬
stress in Germany, is cutting a new
LP for Decca. The platter, called
“Toast to the Girls,” salutes som«
of the outstanding U. S. girl sing¬
ers, including Peggy Lee Ella Fitz¬
gerald, Kay Starr, Billie Holiday,
Patti Page.

JONI JAMES

PLUGGED ON DICK CLARK SHOW

NOTHING WILL EVER
CHANGE

DOES IT
SHOW

K12627 on
45 and 78 ipm

FRANK SANDY

TARRENTELA ROCK

SOMEBODY LOVES ME

KI2426 or 45 and 78 rpm

THE SERENADERS

NEVER LET ME GO

'Md

I WROTE A LETTER

K12423 an 45 ORd 75 ipm

BOR RILEY

THE MIDNIGHT LIRE

and

WANDA JEAN

K12612

If JACK HILL at the Cymbalom

Lovb Them* from

“THE BROTHERS
KARAMAZOV”

(Hram MGM Pietora)

K12424

FRANCIS

WHO’S

SORRY

HOW

K12588 or
45 and 78 rpm

RICHARD BARRETT

IWbM Yaw Hm.) m Rr.1

SMOKE GETS
INVOOR EVES

K12415

The Kays and DhyHun Rogaes if

WHO’S G0NHA TAKE
Y0H HOME

BABY

K12630

LILLIAN BROOKS

K12610

Rtleosed hy Popular Demand

DAVID ROSE & His Orch
^gSo^ l WALTZ AT

CHAMPAGNE I MAXIM'S

R«tfc §fm M-Q.M Wm,

K1263!

VAUDEVILLE

Show Biz Turns Out in Force For

The Old Romanian, the largest . ——— -;— , ,■ ,

nitery on Broadway, where Billy « i |v s* , •

Vine was to have opened a’ little XHDK66 1/011 llOOtCD 111

over a month ago, on Monday (31) Rrificll Raw af Tlaccrnw

sponsored a memorial dinner there DlIUoU IHIW al uldogOW

for the comic who died two days Glasgow’, April 1.

before he was to have opened at Don Hooten, U. S. comedian,
the cafe. . made his D. ; K. bow at the Empire

The Troupers, the femme theat- Theatre here on layout topped by
rical organization, plus a commit- English thrush Anne Shelton. He
tee headed by his close friends Jan has been appearing for- past two
Murray and Phil Foster, gathered years in cabaret and service show’s
nearly a capacity house which paid in Germany,.. Austria, Belgium,
up to $50 per plate and in w hich France, Spain and Switzerland, and
the bulk of . the who’s who in the is now’ mulling a tour of either
variety field present in New: York Spain or Scandinavia. ,
entertained or took bows. The I Hooten made pleasant bow with
estimated $15,000 raised through his comedy patter, juggling and.
the event will go to Vine's family, rope spinning. He didn’t- wow out-
Attendance was about 900 de- fronters, but got by as well as any
spite the all-day rain. comparatively u n k how ri (here)

There were three emcees. Milton American act could hope for.

Berle started, and as Al Bernie -—~—“~ T_

stated in the turn which followed . , jj, - ' . V

Immediately, contributed a few Alltl~Dl<lS LOIIliniSSIOIl
“well-stolen words.’* Jan Murray . __ __ -

'S3 Gets- 1st Upstate NX Case,

Alien, l olly Bergen, Sid Caesar, Negro Girl Vs. Swim Pool

Jana Mason. L. Wolfe Gilbert, Lou Albany, April 1.

Wills Jr.. Phil Silvers (Whp duetted first public hearing held by

with Berlel. Alan King, the MeUo the state Commission Against Dis-

laSIkS. r-ri m i n at inn invnltrina an ' iinctato

W’eii-SLOien woras. jan iviurray . ^

and J Si d ‘“Gets- 1st Upstate NX Case,

Alien, l olly Bergen, Sid Caesar, Negro Girl Vs. Swim Pool

Jana Mason. L. Wolfe Gilbert, Lou Albany, April 1.

Wills Jr.. Phil Silvers twite duetted * h e first public hearing held by
with Beriel. Alan King, the MeUo the state Coramission Against Dis-
■ lics - crimination involving an Upstate

Columnists present included Earl place of public accommodation, and
Wilson and Louis Sobol. Others the second of its kind in the Com-
who either took bows or got up to mission’s 12-year history, will be
perfonn included Paul Winchell, held in Albany April 21: It con-

Jack Barry, Lillian Briggs, Lenny cerns a charge made against the

Kent, Eileen Barton (latter two in long-established Mid-City Swim-
the cafe’s show), Sandy Stewart. m ing Pool, on Albany-Troy Rd , by
Henny Youngman, Mambo Jets, Al Barbara Ann Sharpe of this city.
Kelly, Buddy Hackett, Judy Scott. Mlss shar p e alleged she had

DAAAiifA A.-C 4-Via IoIa hAnti 4 Ua«.a 1 . t • 1

Kelly. Buddy Hackett, Judy Scott. M j s s, sharpe aUeged: she hid
Because of the late hour, there j been denied admission to the podl
were ' others, who. didh’t get a because of her color. The case,
chance either to get . an introduc- which subsequently underwent “a
tion or perform. They included thorough investigation” by SCAD,
Denise Dar.cel, Sammy Lewis was first brought to the attention

(booker for the Riviera, Las. Vegas), 0 f the state agency by Peter M.
John Croft. (operator of the Bev- p ryor , legal adviser to the Albany
r rly Hills Theatre Restaurant. Cin- Chapter, National Association, for
cinnati‘. and Geene Courtney. the Advancement of Colored Peo-
— —^ : - : —■■ pie.

n >, pi a * • | Commissioner J. Edward Conway

ilOY I TUBS L L1€HS . j ordered the public hearing, after

. . » _ w 1 efforts to conciliate the complaint

Against lYlonte r roscr proved futile.... This is the second
■ ■ : . | hearing ever held by the Coramis-

Doylestown, Pa., April 1. sion in the “area” of public ac-
A Federal tax lien of $31,582 has ■ commodations. The other one in-
been filed here against Monte volved a New York City swimming
Proser, former manager of the pool. The charges against the lat-
Bucks County Playhouse Inn. I ter were sustained by the hearing
The lien covers $23,544 in ex- commissioners,
cise taxes and $8,038. in withhold- , Mid-City Pool is part of a one-:
ing taxes the Government claims ; time amusement park called. Mid-
were not paid on the La Vie night ; City Park, located about a half
Club Proser operated in New York. • mile north of the Albany city line.
Liens also are pending here [ “ ' v ' '■ '

against Pr.bser for $35,684 in in-

nnmu «i i- . . . Fran Warreri reported clicko in

the «foa : Bbim of the Havana Bl-
he owes foi .1947, 1949 and 19a4. J viera. Hotel during, her two-week
Proser left the Bucks Playhouse, engagement there. She replaced
in 1955. He is, now operating tlie Jane Powell, deferred to later in
Tropicana nitery in Las Vegas. . /the season. .

Canobie Lake, N.H., Sold
to NJ. Trio for 450G

Salem, N! HJ, April 1.

The Canobie Lake j amusement
park has been sold by the Canobie
Lake Recreation Co., tb the Cano¬
bie Lake Realty Corp.j, owned by
three New Jersey men; with many
years of experience jin operat¬
ing similar establishments, for
$450,000.

Officers of the buying corpora¬
tion are : Claude L- CajHeil, Camir
.Ulaky and Anthony Rbrni, all of
Cliffside.Park, N. J. j

The park Was purchased by the
late Patrick J. Holland jat a public,
tax auction in 1931 for $17,000 and
has beep operated, profitably every
year since that time.. Since. Hol¬
land’s death in 1943, the business
had been conducted by his widow
and her son, Maurice Jj. Holland.

Vancouver Cave Cancels
Virginia O'Brien; ‘Obvious
Pregnancy’ or thin BiO.?

• Vancouver, April 1.

“Obvious pregnancy’j was the
reason given by Isy ; Walters for
cancelling out Virginia jO’Brien at
end of the first week ; (24:29> of
her slated fortnight at; the Cave
Supper Club here. Business was
poor all week.

~ Miss O’Brien told Variety, she
thought the faction “a little silly,”
and that “I feel fine, j don’t ex¬
pect the.baby for four months yet,
and I don’t think, it shojws.”
j . GAGartist performed j in a wide¬
ly flared, dress, chiffon-sashed.

• Nosedive in bistro’si hoxoffice
was hardly attributable to Miss
O’Brien. . Ostensible reason for
saggy wickets , is local] teamsters
and electricians* strike 1 ^ plus in¬
definite shutdown . of ;Woodfibre
pulp and paper plant. Many log¬
ging. camps are still closjed.

: Walters has been Tubbing dis¬
play ads all week, - “Doctor orders
me to sell my. Cave Supper Club.”
In view of this and the fact that
during what would haye. been Miss
O’Brien’s closing week the hos¬
pice’s bar shuttered two separate
days. Election Day (31 > and up¬
coming Good Friday (4), local
feeling is that the siiigfer was an
economy victim.

All her immediate contracts will
be fulfilled, Miss O’Brien said. Stu
Allen, comic, has been ' upped. to
billtopper. this week. VWe shall
fill with local pe6ple/f Walters
.'Said,. j'' ;

Arness in St too Noose

V St. Louis, jApril 1.

James Arness, of the “Gun-
smoke” teleshow, has . been, signed
to top the. lineup, of the ! St. Louis
Police Circus to be held fpr 11 days
starting April 24. ■

Arness is also slated for a string
of fair dates later this yfear.

. __ Wnesday, April 2, 1958

Inside Stuff—Vande

Be there such a thing as a hex town, femme magico-hypnotist Joan
Brandon will swear it’s Lincoln, Neb. Before World War II Miss
Brandon headed a vaude unit at the old Orpheum .Theatre as a magi¬
cian. One of her stunts required a fresh egg which she’d break at the
end of the act But one night a young drugstore clerk gave her a hard-
boiled egg by mistake and the aud broke up when she attempted to
break it.

Last W’eek Miss Brandon returned to top the Home Show at the
Pershing Aud. Before she could go on,. County Sheriff Merle Kamopp
intervened after an anonymous letter alerted him to an old state law
forbidding hypnotic practices. Producer Carl Oison said no one with
the show or Miss Brandon knew of the 1911 law. But Sheriff Kamopp
said no go. . ■

Vaude Vigorous as Brit. Blackpool
Preps Summer Run; Lineup of Acts

By GORDON IRVING
Blackpool, Eng., April 1.

One of the strongest lineups of
vaude talent is now set for the. up¬
coming summer season at this show
biz mecca. Impresarioos Tom Arn¬
old, Jack Taylor, George & Alfred
Black, Jimmy Brennan, Bernard
Delfont, Harold Fielding, Peter
Webster, and the Tower Co. of
Blackpoor all have lavish layouts
set.

The Jimmy Brennan revue at the
Queen’s Theatre,' opening May 17,
will star comedian Al Read with
songstress Eve Boswell, ventrilo¬
quist Terry Hall, Jimmy Clitheroe

BaHot Basis for Seats
To Glasgow’s liz Show’;
Name Dick Hurran to Helm

Glasgow, April 1.

Seats for the Royal Variety Per¬
formance at Alhambra Theatre
here July 3 will be allocated by;
ballot because of tremendous de¬
mand.

Approximately 2,300 seats . are
available. . Prices ranged from $75
through $60, $54, $30 and $15 to
$6 and $3. ♦.

Only postal applications are be¬
ing considered. Customers who
pay $150 for a donation ticket will
guarantee themselves a seat.

Queen Elizabeth and the Duke
of Edinburgh will attend the; show.
Names in layout are not likely to
bC announced for some weeks:

Dick Hurran, a leading English
tv, vaude and revue director, is
named as producer-stager of the
show. Hurran is readying the 1958
editions of Howard & Wyndham’s
two major summer revues, each
titled “Five-Past Eight,** at Alham¬
bra here and at King’s, Edinburgh.
He staged: last year’s successful
“Eight” at Glasgow.

He has been with Granada Tele¬
vision as executive producer of its
“Chelsea at Nine” program, and
leaves, that company this week to
staEt his Howard & Wyndham com¬
mitments.

WlMIMlIllllillllllllllltllllllUlM

GROVER RUWE

Louie and Sunshine

lllllliilliilllllilllllillllllim

Currently:

CASINO ROYALE, Washington, D C

SULLIVAN SHOW—Thank you! Mark Leddy

THUNDERBIRD, Los Vegas
CHASE HOTEL. St. Louis

SAFARI. New Orleans Xoi

EDDY'S. Kansas City ROMEO-HAA

AMATO’S, Portland 777 tnsui

ADOLPHUS. Dallas Omaha,

ROMEO-HAMMOND PROD,
777 tnsuranca Bldg.
Omaha, Nebraska

and others. The musical act of Hol¬
lander & Hart is also pacted.

Shirley Bassey, dusky thrush,
currently in Australia, is billed as
top for the South Pier Regal, an¬
other Brennan operation, due_ to
open JTune 28 under title of “Hey
There,” Norman Evans, north-of-
England comedian, will be. co-
starred. Other acts in this show
will include Hal Ganier and the
Burgess Bros. ^

Strong ‘Light’ Bill

Tom Arnold and Jack Taylor
have lined, up their strongest hill
yet, “Light Up the Town,” for a
June 27 opening at the Hippo¬
drome. It includes; Winifred At¬
well, Michael Holliday, Kaye Sis¬
ters, (3), Jack Storey, the Nitwits,
Skylons, and Malta & Fernando.

George & Alfred Black have add¬
ed pianists Rawicz & Landaiier to
their new Hylda Baker Show, open¬
ing June 21 at Winter Gardens Pa¬
vilion. Their major production,
“The Big Show of 1958,” starring
David Whitfield and Arthur Haynes,
is set for a June 28 teeoff at the
adjoining Opera House, Black¬
pool’s plushy 3,000-seater.

Bernard Delfont has David Nix-‘
on, Edmund Hockridge and Joan
Regan as; headliners of his second
“Show Time” at the North Pier
Pavilion, opening May 23. A third .
George & Alfred Black production/'
“Club Night;” will feature nbrth-qif-
Erigland comedian Dave Morris at
the Palace Theatre, opening June
7. Margo Henderson & Sam
Kemp, Scot musical duo, are on
this layout.

‘Let’s Have Fim’—Big-Stager

Ken Dodd, zany English come¬
dian, returns to Peter Webster’s
“Let’s Have Fun” with costar Josef
Locke, the Irish tenor, on the Gin-
emaScope-style stage of the inti¬
mate Central Pier Pavilion. Don
Lang, Vanda, Mike Coyne; Brenda
Barry, and the Zio Angels are in
the layout. This show opens
May 23. . .

Main legit offering in this sum¬
mer vacation' town will be the new
Lancashire comedy “Friends and
Neighbors,” by Austin Steele, at
(Continued on. page 65)

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‘Wednesday, April 2, 1958

PTZkiE&i

VAUDEVILLE

63

AGVA EYES TRUST-FUND GRAB

Can. Govt. Bears Down on 15%

Vancouver, April 1. -

Vancouver officials of Canada's
national revenue department are
currently using the / “personal
touch” to collect 15% income tax
from “foreign” artists working this
area. Payroll tax bite was applied
to the Irish Variety Show, at
Georgia Auditorium, much to acts’
surprise^ and to promoter Dr. R.; J.
Hanna. Latter, who brings in a
shamrock show every year, said “I
was amazed.” Paying income tax
under the new ruling were Thomas
O’Brien, and Pete McNulty & Co.

Basic reciprocal tax arrange¬
ments between Canada and Amer¬
ica are unchanged, it . would seem.
Americans or other nationals are
permitted a no-tax deal if working
in Canada less than six months,
and earning less than $5,000, but
the tax is still payable “at the
source,” and the adjustment is
made by refund at the end of the
tax year, or is claimed as “foreign
tax credit” in the country of ori¬
gin, according, to Howard W. Kel-
lond, an official of the tax depart-:
ment. .

“All they (non-Tesident acts)
have to do is file a tax return here
at the end of the year, to obtain a
full refund,” he said.

Kellond pointed out that the
pay-as-you-work income tax ar¬
rangements came into effect Jan. 1,
this year. “Places like the Cave
here, and Famous Artists, are al-
ready aware of all this, and deduct
' the tax,” he said. “It’s mostly the
service clubs, who bring in strip¬
tease, acts, or iecturers, who usu¬
ally need to be reminded.”

Tax official stated that the 15%
levy is applicable only to the net
Income, after an act’s expenses
have been deducted. “We shall be
sending out-a form letter giving all
these details about deductible ex¬
penses, and it should be in the
hands of most impresarios within
a week,” he stated.

Willis’ Scot Comeback

Glasgow, April 1.

Dave Willis, vet Scot comedian,
is set to make a comeback April 7
as headliner of new spring vaude
season at local Empress vaudery.
He will top a bill staged by im¬
presario Pete Davis. Willis is also
mulling plans for a summer season
|.atr Rutherglen Repertory Theatre,
near here.

Now 64, Willis was once a top
star in Scotland, but has had diffi¬
culty in getting dates in recent
years, following a. spell as a hotel
owner.

Nitery Acts Pay Tax

Vancouver, April 1.

Thrush Virginia O’Brien, comic
Stu. Allen and marimbaist Nina
R$e; are the first nitery acts to
pay \ the “at source” 15% Canada
Income tax, according to W. H.
Robb, area’s director of federal
taxation. Acts are current (to
April 5) at the Cave Supper. Club.

Regarding the change in taxa¬
tion of entertainers, Robb, refer¬
ring to previous arrangements,
said, “We used to let them (acts)
come in and fill out a statement
that. they, would not he earning
the $5,000 (ceilir.g before tax),
(Continued oh page 65)

EDDIE RIO’S MERGER
WITH COAST TWAIN

Eddie Rio, now a Coast personal
. manager, has merged his office
with Leonard Poncher and Robert
Van Grove. New firm name is
Poncher, Rio & Van Grove. :

Rio was formerly Coast regional
director of the American Guild of
Variety Artists, resigning to be¬
come talent buyer of the Royal
Neyade Hotel, Las Vegas. He re¬
cently settled for $4,500 a damage
suit against the union for putting
him on the unfair list when the
hotel folded.

New Nitery in Dallas
Woos Cavallaro for Bow

Dallas, April 1.

The 3523 Club is scheduled to be
opened here May 2. Owners Jimmy
& Betty Vouras and Ray LaComb
are negotiating for Carmen Caval¬
laro as their opening headliner. He
would be signed for a three-day
stint.

Cavallaro is scheduled to appear
at the Shamrock Hilton in Houston
prior to the bow of the local club.
If work on the cafe progresses ac¬
cording to schedule and open on
May 2, it will be possible for Caval¬
laro to appear, otherwise the open¬
ing will be postponed for a few
days and negotiations started on
another headliner.

Las Vegas, April I.

As the Dunes Hotel prepares .its |
second anni. celebration since Chi¬
cago trucking tycoon Major A. Rid¬
dle took over, the record shows that
the main show room consistently
breaks its own attendance records/
More than 200,000 have seen the
various editions of the Harold Min¬
sky revues which preeihed Sept. 5,
1957. A short while before this
date, the tab version of “Pajama
Game”, was a hefty draw. \

Impresario Riddle will. present
Frankie; Laine for a four-framer
with jack E. Leonard doing the
comedy assisst starting Thursday
(3). Minsky, returns on May I with
“Life Begins At Minsky’s” starring
Pinky Lee.

Dunes exposure . has proved of
great value to the acts; with many
of them snagging important tv and
film dates as a result of their ef¬
forts in the. Arabian Room. This
same prestige factor has also held
true for the Sinbad cocktail lounge,
according to Riddle, where such in¬
strumental groups as the Ink Spots,
Johnny Olehn, Debbie Hayes &
Her Six Madmen, A1 (Rubber Fin¬
gers) Morgan, the Jadimars, Ray
Peterson, and Jackie & Roy have
Appeared.

“The hotel has been running at
almost 100% occupancy, casino ac¬
tion has been good, in fact, so good
the management is now preparing
to break ground on a 19-story, 300-
room addition—the tallest building
in Nevada,’’ Riddle said. “We have
set mid-May as our starting date.
AH of this has had great appeal for
A-plus star name acts, and some
surprising big-name bookings will
be materializing for the Dimes be¬
fore summer.” .

Ha. Carillon in Again
With Acts After a Gap

The. ..Carillon Hotel, Miami
Beach, is resuming shows Saturday
(5) with a layout comprising Len¬
ny Kent, Betty Madigan and Mc¬
Kay & Charles. Denise Daircd is
set for April 15/

The hotel opened during the sea¬
son with name layouts, the An¬
drews Sisters being On its premiere
show. However, the shows were
dropped With the advent of bad
weather: and subsequent slow biz.
Hotel apparently found that, to
keep up with the rest of the Gold
Coast inns, it would be better to
resume with names. It’s now start¬
ing to shop around for next winter.

Izzy Grove as Prompter

.. Agent Izzy Grove has turned pro¬
moter. He’ll handle the Alan Freed
touring show In its Newark (N.J.)
stand May 10 at the Armory. *
Grove is guaranteeing Freed
$6,000 for a matinee and evening
ahow^ wiUi 50% Over^$12,000. ^..

The AGVA Welfare Trust Fund
is being prepared for a complete
takeover by the, American Guild
of Variety Artists. Through the
medium of economic pressure upon
trustees representing the employ¬
ers, and preparatory appointments
within the office of the fund, it is
seen that the balanced setup now
partially in/effect wiH be destroyed
in a short time.

As run under the fund charter,
the group is administered by six
trustees—three representing the
union and three acting for. em-.
ployers.

During the past few months
: AGVA, through its. national ad¬
ministrative secretary, . Jackie
Bright, has been preparing for a
unilateral control by the union, and
is seeking a rubber-stamp board.
He already has achieved one phase
of-that aim, by dismissing the old
AGVA trustees, which, comprised
outsiders, and substituting Union
board members whom he controls.
The union has been instrumental
in getting one of its members, Alan
Walker, to\ be the office manager
of the fund.

The takeover of the fund by the
union is preparatory to the fund
going self-insured, which Would
mean that it would process all col¬
lections and . claims. Currently,
Lloyds of London is the insurer,
but notices has. been given that
(Continued on page 65)

Tap as Hub Eyes
Drinking License

Boston, April 1.;

. A $ I license for booze imbibers,
aimed . to raise' revenue for the
state and curb abuse of liquor laws
by teeners, alcoholics and welfare-
ites, was proposed by the Boston
Licensing Board Friday (28).

The annual report of the BLB
also asked for a law to authorize lor
cal agencies to level fines on viola¬
tors of the law.. The board sug¬
gested a nominal fee—probably $1
—for permits to drink in niteries,
bars, cocktail lounges or make
package purchases.

Licensing of all persons over 21
(Continued on page 73) .

Town & Country Suffers Big Rap

Circus’ 115G Break-In

Charlotte, NXL r April 1/ /

Likelihood now is that RB-
B&B Circus wiH have annual
break-ins prior to opening at
Madison Square : Garden, N. Y,
First pre-N. Y. opening at the
Coliseum hqre resulted in a
Whopping $jJL5iOOO for eight
performances in five days last
Week. .

Record five-day take for the
arena was achieved only after
one of the heaviest exploita¬
tion jobs done in this area.
Coliseum manager Paul Buck
staged parades, had the ele¬
phants give free rides to the
kiddies and billed the event as.
far as 100 miles away.

Charlotte, N.C., April 1.

Ringling Bros, and Barnum &
Bailey Circus held its 1958: pre¬
miere here Wednesday 126) in the
Coliseum. It was the first time—
-certainly in modem history—the
circus has opened a season in any
city other than New York. It ran
for five days before packing out for
Madison Square Garden.

The thing most impressive to
the press and audiences for this
first non-New York opening was
the “new smell” of the circus. Most
reviewers and commentators spoke
of the fact that the show was
“clean” or "sweet smelling.” Sev¬
eral daily papers, editorialized bn
this aspect.

The circus’ new look of indoor
performances, more girls and few¬
er animals, is responsible for its
cleanliness and its change from the
traditional opening in Madison
Square Garden. Instead of saw¬
dust, the circus performs on green
rubber. padding which is hosed
down after each performance.

Now that the. circus travels with
only 40 horses and 20 elephants,
(Continued on page 65)

Bennie Bergers Health Capsule )

. LES REES:

Minneapolis, April 1.

At a time when many niteries
everywhere are falling by the way¬
side or experiencing . economic
hard going due to the 20% cabaret
tax, television competition, video’s

exposure of their talent, name
headliners’ skyhigh asking prices
and frequent unavailability and.
shrinking amusement buying
power, there’s an entirely differ¬
ent story at local Schiek’s.

Owner Bennie Berger credits
that establishment’s comparatively
inexpensive nine-year-old floor en¬
tertainment — capsuled, musical
comedies and other such presenta¬
tions employing only local, moder¬
ately salaried talent—with having
converted the spot from a “just
getting by” high class eating place
into an equally high class theatre
restaurant bonanza whose prosper¬
ity has continued uninterruptedly
from the very start. r

In fact, asserts Berger, its soon¬
ending fiscal year is certain to be
the most prosperous ot all of/its
nine big years. And it’H go into
its 10th. year with nary a change
in its policy.

. Floorshows’ cast comprises a
youthful singing sextet, an equal
number -of girls and boys, and
there’s a'four-piece local orch, a
Minneapolis producer, Glyde Sny¬
der; and rented costumes, all of i

which add up to an approximate
$1,500 weekly nut. That’s less, for
example, than the Hotel Radisson
Flame Room, the Twin Cities’ only,
supper club, pays most of the time
for its single act.

Started with Sauerkraut

Schiek’s was established in 1887
and always has been famed for its
German food and been one of. some
dozen leading and fine eating places
here. Theatre circuit owner Berger
acquired it from the founding fam¬
ily in 1944. He operated it for
fbur years in the same manner as
his predecessors—as a restaurant.
Sans any kind of entertainment.

Because it only was “about break¬
ing even” and . he foresaw no
money-making potential, Berger
put it up for sale. When he couldn’t
find a satisfactory buyer and feel¬
ing that an experiment was in
order, he correctly decided floor
entertainment might Stimulate, pa¬
tronage.

It also occurred to him that his
favorite radio program of that time,
the “Great Northern Hour,” com¬
prising the best songs of musical
comedy hits, could be the basis of
a Schiek’s floorshow that would ap¬
peal to its and other carriage trade.

Berger called In Snyder and de¬
tailed to the latter what he wanted
—a 30 to 40-minute capsuled ver¬
sion of muslcomedies. with three
(Continued on page 64)

One of the stormiest nitery en¬
gagements ever to take place in
any cafe in the country ended Sun¬
day. (30) in Brooklyn when Judy
Garland announced from the mike
after two songs at the Town &
Country Club, to a full house of
1,70Q, that she had laryngitis and
wouldn’t be able to sing. The mike
was cut off and Miss Garland, mov¬
ing offstage said, “It doesn’t mat¬
ter, I ? ve just been fired anyway.”
Maksik said it was to prevent her
from a streak of offbeat words.

Just who did the firing and the
events leading up to it will most
likely form the basis of a series of
claims - and : counterclaims between
Miss Garland and operator Ben
Maksik. Denise Dareel started" as
a replacement Monday <31).

According to Maksik, the events
transpiring on Sunday, before the
storm broke, started with a call
from Miss Garland stating that she
was ill and wouldn’t be able to go
on. He then called Norman Weiss,
a Music Corp. of America exec who
services the T&C, and was told
that she Would certainly perform
that evening. He brought Miss Gar¬
land in from a rented home in
Neponsit, L. I.

. A lot of customers in the spot
wouldn’t pay their bills. One organ¬
ization party didn’t shell out a $2,-
300 tab on the ground that Miss
Garland didn’t give a show. Others
similarly refused to pony up at the
end of the evening. Miss Garland
was booked for 25 days at a salary
of $25,000 weekly, with extra shows
going, at $1,750 each.

Roster of Creditors

Maksik said that prior to going
on that evening Miss Garland and
her husband, Sid Luft, whom she
is suing for divorce and who had
(Continued on page 64)

DICK JONES ELECTED
TO PHILLY AGVA BD.

Philadelphia, April 1.

• Dick Jones, lonjf a stormy figure
in the American Guild of Variety
Artists, has. returned to the politi¬
cal arena of the union. He has
[ been elected to the Philly branch
executive board.

Jones recently won a libel ver¬
dict against national administrative
secretary Jackie Bright and his
predecessor Jack Irving. Bright’s
tab: was picked up by the union and
a $20,000 settlement wasTnade.

Park

5 Years to Bert Nathan

Bridgeport, April 1.

Bert Nathan has leased Pleasure
Beach amusement park, long
owned and operated by the City of
Bridgeport, for five years for $10,-
000 guarantee annually plus 7 to
10% of gross.

Park will go in for .more enter¬
tainment this year. Leon Newman
Agency which will book the resort,
is now lining up shows as well as
name bands for the season. The
entertainment budget is. being en¬
larged this year as a means of
perking attendance.

. Operation of the island resort,
connected to the mainland by
bridge, has been a steadily losing
proposition, with anticipated loss
of more than $4,500 weekly this
season, according to Mayor Samuel
j. Tedesco. Latter had even figured
on possible closing of park because
of outlay on repairing bridge.

One of major attractions at Plea¬
sure Beach is Connecticut’s largest
ballroom, featuring name bands
through the summer. John Molloy,
longtime manager of Pleasure
Beach, will now' concentrate on'
city-run Klein Memorial auditor¬
ium in Bridgeport proper.

64

VAUDEVILLE

VARIETY

Wednesday, April 2, 1958

New York

Kitza Kazakos, a European ini-'.
p.911. along with Ann Tori started!
at the Viennese Lantern last night 1
(Tues.) ... . Dottfe Love a newcomer
to. Down in the Depths . . . Jose
Greco has been booked for tlije
Greek Theatre, Los Angeles, Jufer
7 to 12 . . Bud Redding has writ¬

ten 11 tunes for the Pittsburgh
Playhouse’s annual spring revue]
Harvey Stone opens tonight
(Wed.) at the Old Romanian
Merry Macs inked for a tour of tb*e
Tivoli circuit, Australia, starting
July 14 . . . Patachou down f6r the
Eden Roc, Miami Beach, April llfi
■ „ . I Denise Darcel moves into the
Diamond Beach Lodge, Wildwood,
Aug. 8 . . . Gene Baylos inked th
General Artists Gorp. . . . Towh
Casino, Buffalo, opening April
-will be sans line . . . Dinah Wash¬
ington to the Palms Club, Halleij-
dale, Fla., April 7 ... Larry Steeled
unit, “Smart Affairs.” pencillell
into the Deauville. Miami Beach,
April 12 . . . Silhouettes down fcA-
the Barclay Hotel, Toronto, April
7 . . . Kathy Barr set for the Stage¬
coach Inn, S. Hackensack, N.J.,
April 18 ... . Mario Trombone tb

pressagent the Barnum Festival,
Bridgeport. June 26-July 6 . .
Dancers Winters A Angelihe : tb
summer at the Mt. Washington

! | Hotel, Brettori Woods, N.H. . .
Marge Cameron opened at the
Zcphr Room, Cleveland, Monday
(31).

Lois Marshall to USSR f

Ottawa, April 1. \
Lois Marshall, Canadian soprano!,
will tour the Soviet Union for
three weeks next fall, making 10
appearances in major cities. Mean?-
time she’ll sing in England, Geif
many, Holland and at a music fes*-
tival in Perugia, Italy., with John
Barbirolli conducting, In London
. she’ll record some German lieder
She soloed with Ottawa Philhar?
mohic last week (27).

KEN BARKY

Apr. 14—PALUMBO'S. Phil.
Apr. 21—VALLEY STREAM. L 1.

Apr. 28—ALAMO, Detroit
Mgt.: Stu & Will Waber, New York

Hollywood

Comic Jack Wakefield and -the
Tommy Gumina Quartet Open at
Slate Bros, nftery Friday (4) .

Roberta Sherwood opens a two-
week stand at the Mocambo April
11 Betsy . Duncan current at

Fresno’s Hacienda . . . Actor-singer
Kuldlp Singh set for a two-week
stint at the Silver Slipper in Las
Vegas next month . . . The late
Skeets Gallagher’s daughter Pam
has formed her Own publicity firm.

O&j’s British Tour

Glasgow, April 1.

Olsen &. Johnson will headline
vaucle at the Empire Theatre here
April 14. They will top a layout
comprising mainly British acts.

. Duo are making. a short U. K.
tour under.' the Bernard Delfont
banner. They tee Off. at the Hip¬
podrome Theatre, ' Birmingham,
Eng;, Easter Monday .(April 7)-, and
follow with weeks at Glasgow,
Liverpool, Manchester, Bristol,
Norwich, Doncaster and Newcastle.

Atlanta

New spot. Red Carpet Lounge,
opened Monday (31) in lobby of
Georgian Terrace Hotel, with pian¬
ist Bill Harris . . . Wes Harrison
tops show at Henry Grady Hotel’s
Paradise Lpunge, with acroterper
Patti Cates; and thrush Jean Wil¬
son in support . . . Strolling en¬
tertainers Elie & Frede are at Leb’s
Pigalley . . . Exotics Jada and
Armond. shake dancer Suman,
comics Allen & Glen, terpers David
& Amorah are at the Harem , . .
Three exotics, Joni Arnold, Toni
Claire and Michelle, at Club Peach¬
tree, with . singer George Petras
emceeing , . . Dynatones (4) are
backed up by exotic Brenda Kelly
at Anchorage in Clermont Hotel
. . . Imperial Hotel’s Domino
Lounge is holding singing comedi¬
enne Yvonne Moray, dancer Sis
Blanchard, exotic Helena Gardner
with emcee Jack Mathis . . . Puerto
Rican dancer Barbara Montalban,
with Paula Fox, Patty Lee, Betty
Ray, Susan Dawn, Gini, Jo Turner
and Betty Dixon, occupy show bar
at Clovis Club . . . Holding at Bilt-
more Hotel’s Empire Room, singer
Freddie Martell and knife dancer
Vaite de Vila, plus Emile Poisson
band . . . Guitarist Wade Creager
and organist Jim Liggett booked
into . new Bonfire Restaurant.

GLASON'S

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COMEDY MATERIAL
for all Theatricals
. “Wi Service the Stars"

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35 Gag Files for *15, Plus $1.00 Postage
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How to Master the Ceremonies

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BILLY GLASON

200 W. 54th St., N.V.C., If Circle 7-1130
(WE TEACH EMCEEING and COMEDY)
(Let. a Real Professional Train. You)

Saranac Ldie

By Happy Benway
Saranac Lake, April 1.

After mastering two major surg¬
eries Evelyn Ellis is back in cir-
, culation—she’s one of our third
• floor. non-TB patients.

John Gurba is skedded for ma¬
jor surgery at the general hospital,
his second trip.

Abraham Cohen was ambulanced
to the Roosevelt Hospital, N.Y., for
an emergency operation.

The. Alpine Hotel has again
changed hands. New. owners have
turned the old Rumpus Room into
a night club called the Night Beat
Room, featuring an orchestra and
dancing with floorshow. The
famed Bifkes Swiss Chalet of Pro¬
hibition days that has been shut¬
tered for years has been reopened
with dancing, and if business war¬
rant s, a weekend floor show will
[ be addedl

I William Larner, radio announcer,
back from the Igeneral hospital
after a major operation and is pro¬
gressing.

Helen Van Note (Walter Reade
Theatres) back from a 10-day fur¬
lough and has resumed the rest
routine.

: Write to those who are iliL

ANYBODY HERE! READ GERMAN?

“VING MERLIN and LpfNDA

musikalischeii cocktail! der
Zuschauers begeistert/*

•TRANSLATION:

SoratfMitf ihovt o comical mu*fca|
cocktoU. which touche* tho hear#.

. . komischen
cl(« Henen dos
Hamburg Abend*

Town ft Country

Continued. from page 63
recently come into New York, had
demanded money for the remain¬
der of the engagement in advance.
Maksik said he had refused on sev¬
eral counts, one being that a load
of third-party orders requiring de¬
ductions for certain of Miss Gar¬
land’s . creditors had been served
upon him. Also MCA had asked
him. to pay directly to them. _ In¬
cluded in those who had obtained
liens were the State of New York
for $5,000 in back taxes on 1951
earnings; the Federal Government,
to which she had agreed to pay
$10,000 on an Indebtedness of $30,-
000, and others. There was also a
tab for $8,700 from coutouriers
Bergdorf-Goodman.

In addition, according to Maksik,
he has made advances which when
totalled; he said, would tally almost
$40,000. Included, he said, were
three $5,000 advances prior to her
opening- Several times he gave her
$500 according to her needs. Mak¬
sik said that Miss Gariand told him
that , she had never received any of
those checks' inasmuch as Luft han¬
dled all her finances,. :.

One of the surprises of the oc¬
casion was the behavior of MCA,
says Maksik; Had Weiss not forced;
her to go on, according to Maksik,
it’s quite likely that she would have
lost one evening only, aind may
have gotten well enough to go on
the following night, and thus the
rest of the engagement would have
been salvaged.

Hotise Rental, Etc. .

In addition to these expenses,
Maksik says he was also tapped for
$1,600 rental of the house she. was
occupying; $1,000 security on furn¬
ishings.; a C.O-D. for $360; he paid
for a high chair., a bed and a mat¬
tress for her.baby;, several C.O.D.s
for liquor;: $280 for' the rental of
a-car; rehearsals for her. musicians;
$500 for. her conductor ,and mu¬
sicians; several payments. to her
voice teacher,..along with other ex¬
penditures, Maksik, on Monday,
after stories on the situation had
broken in. the press, received a
phone call from a supermarket in
Neponsit asking whether he would
remit a $360 charge bjr Miss Gar¬
land. In addition, Maksik said that
he had his Chef prepare food to be
sent to the house occupied by the
singer. ;

.. Maksik : said he shuddered .to
think of what the phone bill would
be like. He said she spoke to Luft
at; least once daily before he
came in from the Coast. Maksik
said that Miss Garland also called
him at home at all hours of the
night, complaining that the phone
was being tapped. One evening,
he said, he r advanced her $500
and she took the. family to the
Waldorf in a $175 suite.

Trouble started almost from
the beginning when Miss Garland
said that she: couldn’t do two
shoWs nightly without a night off.
A compromise was made wherein
she would do one show a night
on Mondays, Tuesdays and Wed¬
nesdays, and two on the other

nights, Maksik claims a refund
is entitled him on that basis.

Maksik suspected that things
would be amiss Sunday, afternoon
when Miss Gariand failed to show
at a party he gave for her son
Joey which was attended by 60
kids.

Miss Darcel is tentatively set
to play out Miss Garland’s time
until April 13. Jack Carter plays
one week and then Sophie Tucker
comes in April 21.

Maksik figures his loss on the
balance, of the engagement will be
between $50,000. and $75,000. He
sent .out wires to MCAj Miss Gar¬
land and Luft holcQng them re¬
sponsible for termination of en¬
gagement.

Generally^ it has been a disas-
moneymakers 'were Jerry Lewis
and Harry Belafpnte.

‘A Pall Over the Audience’

Barney Tolk of the Madison Ave. Biderman & Tolk industrial
promotion partnership was present at Town & Country and pro¬
vides an eye-witness account as a non-pro. He estimates the room
95%, with a preponderance of preorganized parties, . many from
Brooklyn temples and clubs. He was there on the charity tap via
his_wife. When the first announcement was made that Miss Gar¬
land would not appear his table discussed at some length whether
to pay the bill. He believes that similiar huddlings were in progress
at other tables throughout the large room -and that this reached
management through the waiters. .

“We had the impression that she was pressed into service to just
make an appearance and get the house off the limb. The lyrics of.
her song, an apology, sounded very strange. When she started to
address the audience, revealing she was fired, the microphone im¬
mediately was cut backstage and she made her other remarks
without magnification. The whole episode cast a pall over the audi¬
ence and made everybody feel embarrassed and cheated/’

^2 Continued from page €3

each locally recruited feminine and
masculine singers and appropriate,
staging and costuming.. He wished
to give this a whirl to see if
Schiek’s couldn’t be made into a
winner. Incidentally, , the policy
had been tried with varying success
in one of Chicago’s Hotel Sherman
rooms.

At Schiek’s the experiment
proved an instant click. As an
added inducement for dinners—
coupled with the topdrawer food,
including table d’hote dinners
priced at $3.50 up, the same as at
the city’s other leading restaurants,
which offer no entertainment, it
began packing ’em in.

SRO Dinner Shows

The room in which the shows
are presented on a stage seats 260
and over the nine years has been
and still is, almost without fail, sold
out every night by advance reser¬
vations for the 8:15 p.m. dinner
presentation. The dinner show.take
carries the operation, but the sup¬
per show at 11:15 p.m. also draws
well enough to justify its presenta¬
tion and is especially profitable
weekends. Its patronage is helped
by the difficulty in gaining admis¬
sion for the early show, says
Berger.

Shows are changed every two
weeks and from time to time there
are changes, too, in the singing
cast. The- spot is closed Sundays.
Snyder has remained as producer.

During the first years, dinner
show patrons who paid th’eir food
checks before the show’s start were
not charged the 20% cabaret tax—
a help in getting the policy off to
a fast start. However, the internal
revenue department finally stepped
in and required the tax’s assess¬
ment. Early in the policy, too;
Rodgers & Hammerstein compelled
Berger to stop using the names of
any of their shows in Schiek’s pub¬
licity and advertising and, after
that, none of the advertising con¬
tained such information. That
didn’t halt the capacity dinner
show business.

Site Getting Garage,

Wivel Will Travel

The Wivel Restaurant, one of the
oldest niteries in New York, hat
closed its doors (23) after 30 years.
The property ; was taken over by
the City of New York which plana
to erect a 600-car garage on the
site. Svend Jorgensen, the owner, ,
is looking around for another site
and hopes to be able to open by.
the fall.

The Wivel, one of the earliest
smorgasbord eateries in New York,
generally used performers who
were getting their first break in
Gotham. Many of those who got
their early experience there are
now standards on the cafe circuit.

Currently

' No. 1 5th Avenue

HOTEL aSLZ*

New York

RAYROMAINE
and CLAIRE

"Delightfully

Different"

Now

Appooring

FOR THE
ENTIRE MONTH
OF APRIL

HAUSVATERLAND

HAMBURG,

. GERMANY

Featured in PARAMOUNT'S

“ST. LOUIS BLUES”

APRIL RELEASE

Mff. BILL MITTLER, Ult Ireadway. New Yevfc

An Evening With

TONY

ACT I "CONCERT IN VARIETY"

ACT II "SONGS, DANCE & COMEDY l"

(A Ont-Man, Two Hour Show)

BOOKERS, CHAIRMEN, PROMOTERS

Writ* for Torim, DaUt and Froo litoreturo

13 Ealt 55th Street, New York 22 PL 5-7435

The DEEP RIVER BOYS

Starring HARRY DOUGLASS
9Hi Internationd Tour

Curroiltrr

ELMWOOD
Windsor, Canada

in in ii mum mun m n l in i ii i n i ij i i ni iiif Ti m ni n

Wednesday, April 2, 1958

P^iitWr

HOUSE REVIEWS

65

R&R at B’klynPar^or
Alan Freed’s ‘Big Beat’
Loaded With Amateurs

The latest edition of Alan.
Freed’s in-person rock.’n’ roll show
tagged “The Big Beat,” runs off
like a test of human endurance.
Where, in former years, Freed
emceed a stageshow that, ran for
■a relatively long hour, with a fea¬
ture film break, now he's graduated
to. a concert format spreading over
' tWo-and-a-half hours with only
short midway break for lobby
smokes and Cokes.

At the Brooklyn Paramount last
Friday and Saturday (28-29) . in
the kickoff of a cross-country tour.
Freed show, may have given the
kids a lot- of what they wanted,
but most of it hardly rated; as
professional entertainment.. Of
the 16 or so turns, only a handful
were of a pro calibre. The rest
were juve combos that got lucky
with, a disk hit but da not rate as
stage acts.. Without the echo ef¬
fects of a recording chamber, in
fact, most of these combos sound¬
ed far flatter than they do
platters.

Even the kids at the Brooklyn
Paramount, who paid up to $3
for. their reserved seats, wore get¬
ting hep to the obvious no-talent
fare. Unprecedented for a rock ’n’

. roll show, where the youngsters
are usually so square that they will
take anything just so long as it
has the modern beat and the
sound, the kids booed some of the
more pathetic . combos, most of
which followed each other
monotonous succession during the
first half; The second half was a
. decided improvement.

After a rocking instrumental
dished up by Sam (The Man)
Taylor, heading a group of paid-
up Local 802 members, the varf
ous vocal ensembles were brought
on stage to do a couple of songs
with . the standardized uh-uh-uhs
and the same, laughable choreo¬
graphic Sight stuff. The costuming
of the various combos also fol¬
lowed an. iron, rule: the , flatter
the singer, the gaudier the getup.

Dahny. & The Juniors’, which
clicked with “At the Hop,” did
three numbers, mixing up the bal¬
lads and the uptempo numbers but
making everything come. out ex-
actlly the same w r ay . They were
markedly flat.

The Velours, another quartet,,
followed with more of the same
toneless music,. succeeded by
Dickie Do & The Don’t, a quintet
which , was easily the most incom¬
prehensible turn on the show. As
a change of pace, the Shirels, a
femme foursome, followed with
their click, “I Met on a Sunday/’
but it was a smalltown amateur
night performance.

The first breakthrough of talent
was screaming Jay Hawkins and
his son in a couple of wild num¬
bers which at least had the kids
jumping, even though Hawkin’s. |
chief stock in trade is something
which in most other contexts
would be called noise. Following
Hawkins, the parade of combos
started again with the Twin Tones,
a couple of twin juves whose flat¬
ness was extraordinary; the Bel-
tones, > quartet slightly, less Bat;
the Pastels, another quartet equal¬
ly skilled; and the Thunderbirds,
a quintet of two gals and three men
who at least know how to move
around the stage and sing pass¬
ably.

In the second . half, the talent
quotient was considerably higher.
Larry Williams, bapked by an in¬
strumental quintet, . generated
strong, excitement -with powerful
sounding on the piano and some
completely uninhibited vocals in
which he. did a modified strip,
throwing his shoes, ties, shirt, etc.,
into the audience.

Buddy Holly & The Crickets, a
trio, were standout., clicks. Holly,
a first-rate guitarist and folksinger,
knows all the wild rockabilly man¬
nerisms and used them to lift the
kids out of their seats. Another
fave is Chuck Berry, a talented
songwriter and a Singer with a
regular, pronounced beat to which
the audience can stomp and clap
to. In the solo department^ Ed
lownsend registered moderately
with the kids with his more or
less legit crooning voice, while Jo
Ann Campbell, a petite blonde
thrush wearing a tight fitting gown
to delineate her chassis, added the
sole bit of sex appeal on the show.
She was a big dick.'|

Winding up the show, was Jerry

rockabilly performers. Even af¬
ter the frantic acts that, preceded
him, Lewis was able to reach new
heights of frenzy . in his vocalizing
and banging on the piano. Of such
stuff is the rock ’n’ roll movement
made. •

As emcee. Freed kept his chatter
down to the barest minimum, most¬
ly serving as a traffic cop to get
the heavy pedestrian flow of com¬
bos on and off expeditously.

. The. tour is shaping as a box-
office click. In five shows at Brook¬
lyn the package. racked a strong
$33,000. On Sunday (.30) at the
State, New Haven, $21,000 was
pulled in from three snows. At
Loew’s Paradise, Bronx, the rock
’n’ rollers drew $12,500 for two
shows Monday (31) and the follow¬
ing day hit around $16,000 at-Con¬
vention .Hall, Philadelphia. Today
(Wed-) the troupe is playing . a
concert-dance at New York’s Coli¬
seum with a $22,000 sellout indi¬
cated. ' Harm. .

Alhambra, Paris

Paris, March 26.

: Georges .XJlmer, Nitwits (10),
Mar tin Bros; (2), Don Lurid .& Co.
(3), Serge Dapri, Blondine, Kok-
kers (2), Irene Lecarie, Claude
Bolling jO.rch (19); $1.50 top. . .

Georges Ulmer is a singer-cleffer-
mime-impressipnistrcomedian: He
is breezy and personable, With an
agreeable voice and proper pro¬
jection. Yet, all these talents have
hot yet been properly joined.
Songs treat . human foibles, and
touching heights, but impressions
and Comedies tend to/b.e sketchy.
However, he goes big here and his
various facets look. to. click soon. A
solid , staple star now, he may. yet
be a Teal bigtimer.

.Ulmer is aided by Blondine who
is okay in breathless voiced chirp
sessions or duets. But she looks to
remain mainly of orch level and
still seems to lack the personality
and individuality to go on her own.

Nitwits (10), ain Anglo parody
orch, were in the last Lido nitery
show. They are just as funny in a
theatre; they clown while belting
hut arrangements on various folk
arid standard melodies. Timing and
capers are traditional, but given
freshness by an impeccable serio-
Anglo approach for big yocks and
mitts.

Serge Davri is another zany who
all but breaks up the place in a
takeoff on an old ham with dust¬
raising costumes arid an ancient
mariner. He explodes things,
breaks dishes on his head, ; sprays
the aud with water, and powder,
and turns this into a madcap rou¬
tine for big mitts. His comedy is
shock in value but it goes over big;
He might , be worth video or boite
usage in the. U. S.

Martin Bros, are a rapid jug¬
gling team who handle firebrands
blindfolded and keep up their pace
to a carioca backing. It. is topnotch
for opener , or filler use. and a na¬
tural for Yanit vaude stints.

Don Lurio & Co. has the Yank
choreographer-terper giving, out
with some breezy* athletic iriter-
ludes aided by two femme lookers.
Fast! inventive and - deft, he has
concocted a fine house or cabaret
act. Lurio did the modern terp
choreography for the Fraricoise
Sagan ballet, “The Broken Date.”

Fokkers are a big woman and a
little man in a knockabout, low-
down act high in laughs.. Familiar |
but perennial, this is a solid stand¬
ard filler. Irene Lecarte has ma¬
tured in technique and displays a
dramatic verve in her ballads and
street songs. But her resemblance
to too many Gallic headliriers puts
her only in. the support groove.

Claude Bolling Orch (19) adds
some well orchestrated medleys
and backs the numbers well. This
emerges as a cohesive, eye-catch¬
ing show and looks ip for three
weeks Of good biz. Absence of the
usual femcee is not. missed in this
fast moving house entry. Mosk.

Apollo, X. V.

Imperial Gospel Singers (4),
Pilgrim Harmonaires (6), Gospel
Clefs ; (6),; Harmonizing \ Four,

Bradford’s Specials ; (5), Ward;
Singers (6),. Fred Barr & Doc
Wheeler, Gilbert Adkins; “Day the
Earth Stood Still ” lU).

This: marks , the seventh appear¬
ance of WWRL’s Doc Wheeler &
Fred.Barr Gospel ; Caravan produc¬
tion at the : Harlem theatre and:
show is already pencilled in for
another, engagement in May.
Management is convinced there is
a healthy patronage for the gospel
type of singing and current audi¬
ence reactions bears. this out re¬
markably well/

Imperial Gospel Singers (three
girls at the mike and one, at piano)
are .making , their first appearance
at this house, scoring heavily with
siich sturdy numbers as “I Found
Him” and “Swing Low, Sweet Cha¬
riot.” Garbed in pale blue choir
gowns,, they make a wholesome ap¬
pearance. Pilgrim/ Harmonaires,
six boys with one on guitar, also
make their initial appearance, here,
drawing much applause, especially
for “You Gotta Move.”

Gospel Clefs, six male singers in
black choir robes,. warm the house
with their interpretations of “Steal
Away to Jesus” and “Go Down,
Brother Moses.” An affectionate
bit is turned in by Wheeler & Barr,
emcees, with their version of
“Jesus Lifted Me.” Both Barr and
Wheeler are warmly received and
do a fetching job of eriiceeing, mak-
ing both audience and performers
feel right at home:

Show stealer is Gilbert Adkins;
remembered for his appearance in
“Finian’s Rainbow,” and screen
treatment of “Face In The Crowd.”
His deliverance of James Weldon
Johnson’s “The Creation” is a piece
of powerful poetry reading and his
handling of gospels is artistry.
Harmonizing Four, four- boys in
gray suits; also click with patrpns.
Their highspots are “One - Day,”
“Motherless Child” arid “WereYou
There?” Both. Tommy Johnson
and ; Jimmy. Jones have standout
voices in this quartet.. .

Ward Singers,, six females, in
brightly-garbed choir robes, do
“Get Away” and “Packin’ Up.”
Clara . Ward’s “Somebody Bigger
Than. You. and I” brings shouts Of
“amen” from a house ringing with
religious fervor. A Chicago group,
Bradford Specials, five male sing¬
ers in white and gold robes, offer
“Trampin’,” “Pve Got A Job” and
“It All Belongs To Him,” numbers
penned by Prof. Alex. Bradford,
leader of the group.

Prof. Herman Stevens provides
additional music at the Hammond
ofgan. He does it with knowledge
and bounce. The current Gospel
Caravan is a long show filled with
the best of hymns and certain to
draw from both Harlem and other
parts of the city. Bans.

AGVA Grab

; Continued from page 63

Empress, Glasgow

Glasgow, March 27:

Issy Bohn, Milton Woodward I
with. Millicent Cooper, Henri Vad -.]

■ den & Partner, Cassandras (2),.

Billy Redmond, Jimniy Nicol, Jim- ‘£ rrt j that the policy is being
my .Warren Norina Goldie, Hal dropped; AGVA would—take over
Wtnme - Mack, Arthtir Roynaii : on its 0Avn ’

P T ? h ‘ ___ I See Political Football

„ ■■ ,/. „ • , ! Fear is being voiced, not only by

English on- union members but by outsiders as

ofS a rt f rv,h, n . tha t the- fund, if its present

or humanity that can hold an audi-■ *. • ...

ence, a la Sophie Tucker:. In fact,.- successfully^made to con-

his homespun songalog and phil- f 0 * 1 ? 1 ) vlt ^ the administration plan,
osophizing bear strong kinship to become a .political football
the Tucker variety: Rotund, easy- I played for the benefit of lhe pres-
going singer, using poise that de- i ent AGVA administration.. It’s
rives, from ong experience/ scores I pointed out that the union’s sick
here at head of anrindifferent lay-land relief fund already, fits that
out, and : ranges nostalgically 1 description, and it would pot be
through fave tunes and oldtime; long before the welfare fund be-
,ballads,, telling story of his own , com es administered along ideriti-
show biz life via the various tune i in „ c
highlights, , ; c.i lines

Henri Vadderi, ^ assisted by, i

femmo: partner; manipulates ; a- cvld ^t *f° ^ xt

large, cart wheelatop spiked he'met) squint to substitute its own coun-
after balancing the Wheel and toss- * sel, Harold Berg, for the lncum-
ing it for downward drop on to j bents Silversterie & Rosenthal who
spike.. The Cassandras are lively i wrote the present trust fund char-

acrobatic mixed pair who indulge
in skillful tumbling With comedy
seasoning: Billy Redmond tinkle?
the xylophone, Jimmy Warren is a
hew comedian with n/s.g. material,
and Jimmy Nicol, Glasgow come¬
dian, doesn’t ri.se to situation with
hoary, outmoded gag folder.

. Norma Goldie is a fresh-faced
soprano with talent potential who
merits attention from: bookers, Hal
& Winnie Mack / fill the ■ opening
dance slotting, but minus polish.
Milton Woodward winds the first-
half segment with his novelty
drinks-bar, conjuring up drinks at
audience request and using a/ group
of outfronters as onstage, jury the
While his .distaff partrier walks on.
and off in quick change of gowns,
act, longtime established iri vaude-
ries here, is ingenious and enter¬
taining despite its familiarity to
regular showgoers.

Arthur Roynan batons resident
orch. . Stage sets are a minimum
and suffer from shabbiness. Apart

ter. Wheri the employer trustees
refused to go a'ong, pressures of
various kinds, were introduced
without any appreciable effect. The
employer trustees, spearheaded by
the then chairman Nat Abramson,
having refused to substitute at¬
torneys, economic pressure was
brought into play. Abramson,
whose major income in derived
from cruises booking, is likely to
get the'present cruise scale hiked
from T50 weekly to S125, already
recommended by the AGVA na¬
tional board. Other employer ad-
ministrators face other economic
sanction unless they comply with
AGVA’s wishes. So far, they’ve
been holding firm for administra¬
tion of the fund along present
lines.

Self-Insurance Hazard
An actuarial report has already
been made. This, according to
insiders, recommends that the

Blackpool

Continued from page' 62

Grand Theatre, opening June 21.
It will star Glenn Melvyn, play¬
wright-actor,, and Danny Boss, with
Valentine DyaU.

The town’s marathon shoW, the
annual Tower Circus, gets off to
the earliest start Thursday . (3),
again starring Charlie Cairoli In
his 19th season. It will be ’65th edi¬
tion of the Tower Circus, yearly
delight with thousands of moppets
and their parents.

Commercial tv is not to. invade
Blackpool each Sunday as in pre¬
vious years. The weekly "Sunday
Night at Blackpool” tv show from
the Winter Gardens Pavilion , will

_ - ^ - -—^ .not take place; Other telecasts are

Lee Lewis;-One^f the CuffchLfop 'Tfeing'arrariged. v *

MONIQUE GAUBE
Songs •

.35 Mins.

Windsor Hotel, Montreal .

Most authentic of the bilingual
chirpers seen to date in the Em¬
bassy Room of the Windsor, Mon¬
ique/ Gaube establishes her Gallic
charm and fiavor immediately and
builds steadily. Born in Paris, Miss
Gaube has made her home in Mont¬
real for the past three years and
present engagement is her first ma¬
jor cafe try in Montreal. '

Previous experience has been
gained . through the French-Cana-
dian television network, a brief
stint in Palm Beach and. several
weeks at Chez Gerard in Quebec
City. . Femme is short, a brunet
with a heat figure that is nicely
proportioned and an appealing
manner both on the floor , and With
a song.. . ..

Bongalog is evenly divided with
French arid English tunes arid she
Wisely stays away from.: the routine
Gallic items. This strengthens her
act and gives her more individu¬
ality. Patter and explanatory gab¬
bing is in English and she seldom
resorts to the usual coyness about
her lack of English as do other
refugees . from . the Gallic boites.
Arrangements are interesting de¬
spite signs of a limited budget and
overall piping has warmth and
clarity.

Given excellent support by pian¬
ist Max Chamitov and his group,
Miss Gaube'exhibits plenty of show
biz determination; and/ a sincerity
that deserves more than a casual
listen. Newt.

from Borin and Woodward, layout junion become self-insured. What
has little pulling power or new-provision it will make for disaster
ness, arid is a poor example of what j i nsuranC 0 isn’t known as yet. It
British vaude can offer. Gord, }has been pointed out that one
• ■ ' ’ *■■■■■ ; v ■ ■ plane crash carrying a complete

show could bankrupt the fund.

Presently, the fund derives its
coin by employer contributions ex¬
clusively. The employer pays sums
ranging from $1 for one-nighters
to $3.50 for outdoor engagements
weekly per performer. Difference
between actual cost of the policy .
to the fund and the sum collected
from the employer has resulted in
a reserve now estimated at about
$250,000. Policy provides for
$7,500 in the event of loss of life,
and medical expenses of varied
sums.

Thus far ,the trustees have been
fighting most of the encrQachments,
but how long they’ll be able to hold
out under an economic squeeze is
speculative; They are awaiting the
next move by Bright. Some fear
that they may not even be able to
resign when the time coiries to vote
against any AGVA proposal be¬
cause of. possibility of retaliation
which could work a hardship on an
employer Who is a trustee.

Aside froiri Abramson, Who has
served as chairman of the fund
for several terms before stepping
down, other employer trustees are
George A. Hamid St., president of
GAC-Hamid, and Charlie Rapp, a
major mountain resort booker.

Gait.Go»’l /

^ Continued from page 63

and w T ould be working in Canada
less-than "six months. It was an
honor, system, but too many/ acts
abused it."

Tax office topper stated that a
promoter or boniface must deduct
the 15% income tax, or be liable
to. a fine amounting to 10% of the
due tax'.

. ReVeriuers are making some con¬
cessions to artists, he said, and
Will allow , "reasonable amounts, for
travelling, away-from.-home living
expenses, agent’s fees,” etc.; in ar¬
riving at. the taxable net price the
acts pocket.

DARRYL STEWART

Songs

10 Mins.

Copa, / Pittsburgh

Young. Australian singer should
have no trouble finding a wide and
ready market for his wares in this
country.... A recording star, vaude
personality and legit player (Lieu¬
tenant Cable in a touring “South
Pacific”) DoWn. Under, he could re¬
peat on all the same fronts here¬
abouts without much trouble.

Stewart has the appearance, the
voice, and the style. He has a
warm and engaging mariner on the
floor, occasionally drifting up / to
the ringside with a. hand mike for
some direct attention to a cus¬
tomer—-a femme, natch!—that is
effective, and he generally man¬
ages to-ingratiate himself in other
ways, too. ;

Australian seems to get. a kick
himself out of what he’s doing, and
it becomes contagious, with result
that you can. look around the room
arid find a variety of happy faces,
all. of them taking their cue from
the boy. Stewart isn’t of the low
register school but has a full,
strong set of pipes and uses them
to advantage. Right now, he’s ap¬
parently sticking to the standards:
arid could Wisely mix them up a
bit more, but on the Whole Stewart
makes a strong impression and
looks like a good bet for any and
all kinds of rooms.

Copa is his first, cafe stand in
America and r a general idea of his
potential is the fact that Lenny Lit-
man, who owns and operates the
room, has already booked him back
for May; with a couple of options
after that riding.' Cohen, j

. Continued from pase (3

the huge; circus trains are gone.
Soriie of the single performers
travel in leased railroad cars, but
all families drive their own cars
and pull house trailers.

It’s a long drive from winter
quarters in Sarasota, Fla., to New
York, Too! long, circus authorities
decided, and Charlotte's big Coli¬
seum (10,000 seating caypacity) Is
just about halfway.:

John Ringling North came here
to see finishing touches put on the
1956 edition of the Greatest Show
ori Earth. North, who usually'
travels by private rail car, drove
down from/ N.Y. He remained in
Charlotte through the local en¬
gagement, then returned to N.Y.
for the opening in the Garden to¬
morrow (Wed.).

Europe, he says, produces the
best circus acts because of its ap¬
prentice system. A performer takes
a youngster under his wing; gives
him the family name, and teaches
him the skill and tricks of the act.
Within a few- years the apprentice
has groWn into, a full-fledged per¬
former himself. ~ i ^

66

NIGHT CLUB REVIEWS Wednesday, April 2, 1958

4 opaeabana* N. Y» r 1 laughs; but the laughs didn't im-

,_ r - W __ . 4-1 T.nn.TI> fh. v:_: n i_1

^ Vic Damohe. Jane: Kean with
Ron Fletcher, Copa Girls, Ted Mor~ ;
rell. Mind, Danii Be Genii Priori
Michael Dursa and Frank Marti
O'rchs; $5.50 minimum.] :

The spring bill at Jules PodeU’S
East 60til St. cellar is bright and
winning, thanks to headliners Vic|

Daiiione and comedienne Jariri
Kean teamed; With terper Ron
Fletcher- -

The weight of the bill rests mi
Damone’s pipes, and he carries iti
off with ease and assurance. In d
recent N Y. outing at the. Waldorf^

Astoria. DamonC bogged down un-*
der a cargo of unnecessary patter;
and overly - cute mannerisms. . In
'■current stand, however, he’s stick',
ing to the business at hand-singing
—and he wins ’em handily without;
the extra dressing. : '

He’s got a fine repertoire of
oldies and he delivers with a-
simplicity jind sincerity that turhj ^ ^ mas h success:
them into winners all over again, j She dbes spm e Helen Morgan
He mixes up the rhythm and the:! singing while parked on a piano
ballads in a way that keeps and after- a terrific duet of her
turn alive and vibrant. After aij sinking “Whobo” while Jack Ccs-
brisk “I Like New , York In June’ h an3 r 0 tears. at the bongo drums
opener he goes through such- as , ^he finishes w ith a distaste to see
“Bewitched.” “I've Got You Un^m^ evening sun go down. It’s.a
der My -Skin,” “Someone • To;{ quality act that will do better
Watch Over Me,” “Can't Take:; vyppq not co-billed. -
That Away From Me,” “September:: & Matty King open as a

Song.” “Night and Day,” his cur-^jance team and are okay. Bill
rent disk. “Gigihis iast-yearr, Alexander's ^orcri- keeps 'out of the
click. "On The Street Where You); way of Liberace’s:.finger exercises
Live,” etc. It’s a bagfuLof goodies! and backs up all acts well. Scul.

which he turns into a; delightful; —--

songfest.

prove , the . time-steps. Finished
with his medley Of request num¬
bers, ending on “Beer Barrel Polka”
from a fellow-investor in Schlitz
stock:

He’s: a hard man to follow, even
for a film star like Jane. Powell
who, though small as a dime, can
belt out a song like an opera star
and has danced with Fred Astaire.
Except for their bongo-getters,
they had nothing iri common, but
nevertheless Liberace is an old
harid at : conning audiences, vis-a-vis
and Miss Powell is not.

- -Her novelty is a song trom “Can-
dide” with. .a huge jewel box.
While singing “Baubles, Bangles”
she decorates herself with ropes of
pearls, rings, bracelets and ulti¬
mately a: “diamond-studded” tiara.
Then she takes; them off and puts
them back in the jewel box, still
singing baubles, bangles, etc. It's
at least an original number for a
nitery but the music isn’t of itself

Kivi^ra* Las Vegas

Las Vegas, March 25.

Mukey Rooney,: Joey Forman,
The Lancers (4) , The Cavanaughs
t2>-, Dorothy Dorben Dancers
(12 >, Showgirls (6 >, Ray Sinatra
Orch i, 13 > * produced by Sammy
Lewis; $3 minimum.

Miss Kean is a wide-eyed funster;
who builds a likeable turn out of:
song and dance. In latter depart-;
ment.she gets, a classy assist from;

Ron Fletcher whoaLso helped stage
the act. It’s a slick nitery of¬
fering all the way. Miss Kean:
gets most mileage out of im-
presh bits. When she’s carboning
Louella Parsons, Zsa. Zsa Gabor,

Marilvn Monroe, Lena Horne or: Although Mickey Rooney has
Sophie Tucker, she’s way ahead.; been bringing virtually the same
She’s also in front ivith such tunes; act into Vegas for the past couple
as “It’s Great To Be Alive” and of years, he opened this time with
“Gotta Guy.” and the terp se-C a sock turn that is almost brand
quences with Fletcher help round! new'. Only his “Candid Camera”
out the "act in neat fashion. i skit is encored for. a solid bowolf.

The Copa cuties continue tol a™* very funny routine is a wel-
hold up as eye-fillers in the pro- - c0, J rie returnee. . . .

duClion sequences ahd the Michael; Joey Forman is. again Rooneys
Durso and Frank Maijti orchs are

eve,-faiU.ful_to the beat. Or os. ; .fn'theKW@

’ takeoff and ‘‘Las Vegas Awards;”
fl hi 1 hi Palm Snrin«(<i I latter spoofing Oscar Derby by
1 1,1 W* * r™ - handing accolades to best waiter.

Palm Sprats. March 2b. • c hef. dealer, and parking lot at-
Jane Powell, Liberace,. Matt & . j tendant. Rooney’s celeb impreshes
Matty King, Bill Alexander OrcJu are good; and Forman is an un-
(12>; $5.50 vxhnmum. | canny soundalike of Louis Prima

-—— iand Pete Smith- Writer Mel Dia-

Thanks to. a fortuitous spot book- Vmond deservesj a special nod for
lug after Martha Rgye couldn’t get- the fresh material,
out of sick bay;, the Chi Chi Star- 1 The Lancets (4) are featured,
■life room is hitting like M. Mantle! and the Coral recording artists
this week. Trouble in Australia 1 show' here why they are one of the
and trouble in Cuba left Liberace ! top pop groups in the biz. Not only

With a 10-daiy layoff before he is.
scheduled to hop to England Thurs¬
day 13) and from there to rep
American performers at the Brus¬
sels Fair. As he has a home here;
he . gladly filled in for the ailing,
comedienne.

the quartet highly listenable
with vocal tricks that add up. to
shrewd showmanship, it is an ex¬
citing visual act which scores in
the comedy department. Jerry
Meacharii. Richard Burr, Bob Por¬
ter and Coiky Lindgren give faith-
The fizzing Cuba revolt has also i ^ul imitations^ of .the Ink. Spots,
affected Jane Powell’s booking into i Mills Bros., Four Lads, the. Dia-
Havana. Irwin Schuman offered! nionds ; and

her split billing with Liberace.: _ Straight Ahead, ^ Roqk Is-

She accepted, thus solving Schu-1 s- Ragtime

man’s problem of what to use for j ® an ^ ^ud Im Just Happy Being
an encore after Jerry Lewis’ record j latter an original written by
two-week run the group.

rk 1 V -j ihttMPO i Production numbers featuring

Om^hitch is that both Liberace ^ the Dorothy Dorben Dancers and
and Miss Pou'ell are featuring ] S h 0 w:gi r ls, with a smooth ice spe-
bongo drummers. Jlhe pianist s,isi cialt> ?by the Cavanaughs, are held

a Cuban named Darius and the ]

over. Ray Sinatra . orch expertly

singer’s is Jack Costanzo. Bo.th are;.:-. backs . pac ' kag ^: Duke. 1-

tour-de-force performers and it s i , p

doubtful if nitery habitues are!

quite that mad about off beat | Kioiiben’s., Boston
finger-tappers. . . - - . J : ; Boston. March 27! ■

Liberaces act, shortened a^little,$ Pam Dennis, Trotter Bros. (2),
is otherwise the same as used here ] Bunn y Briggs, Don Dennis, Tony

t„rro h f

is okay and proved Gershwin is vinn^nw

r a a 11 y dpad" bpcause Lib 6 r 3 r 6 “ Steuben P3xtyites.

doesn't fool around much with the ; ^ US nvn° wfppkf

!pi^ wo .pS^

permitted to do this in Australia
and was glad to be back in a coiin-

Hotef Plaza, N. V.

Jana Mason, Ted Straeter Orch,
Mark Monte’s . . Coniiheniais; $3

cover.

Jana Mason, a comparative long-
termer in show biz, has seen serv¬
ice in a variety of fields,: Miss Ma¬
son has come up from the jazz
rooms. Where she is impressed as.
one. of the brighter lights, has
played the Copaeabana and now
moves into the rarefied heights of
the. Plaza’s Persian Room, Where
she brmgs a know4how, competence
and Warmth that bespeak her long
e x per i e ne e. Audiencewise, it
seems she must start anew in each
field she. enters. Unfortunately,
she must make herself known to a
new set of cafegoers; but she’ll
leave a Warm imprint upon the
carriage trade With this engage¬
ment, and subsequent stands in the
N.Y.. class rooms Should bring, ad¬
ditional compensation to the box-
office.

Miss. Mason' it’s remembered,
plied the smaller rooms in New
York as Jana Jones. . When Joni
Jaines hit it big through disks, ap¬
parently Miss MaSon. felt that with
the similarity ... in’.: nomenclature 1 ,
there Would be some confusion, and
so started anew under another la¬
bel.’ ’•

In Her Persian Room bow. Miss
Mason bririgs a charming mien and
a tune collection that holds atten¬
tion. Her numbers are mainly in
the standard veiri, but she infuses
a knowing and sophistacated angle
into these songs and. makes for 40
minutes of delightful listening;
Her approach . to the numbers is
geared to maximum responses inas¬
much as she plays close to the
crow'd with a portable mike. Miss
Mason shows variety and infuses
her catalog with a lot of color.

Satorially, Miss Mason makes the
class grade in a white gown and a
silver-flecked coif. Her. looks and
tunes reflect elegance.: She’s a
welcome addition to the inn circuit.

Per usual, Ted Straeter furn¬
ishes aid and comfort to the talent
with his impeccable backing, and
Mark: Monte’s dance^ relief is of
the floor-filling variety. Jose.

RHx f’arllon, Montreal

^Montreal, March 27.
Patricia Wilson. Johnny Gallant,
Paul Notar Quartet-, $2-$2.50 cover.

Comedienne Patricia Wilson
brings a refreshing new note to the
entertainment formula of the Ritz
Cafe and the change is a:welcome
one.. An equal With many of her
predecessors in; appearance and
material in this attractive room,
Miss Wilson, on her. first Montreal
engagement, makes a definite im¬
pression arid should be a cinch for
a repeat next season.

Although present, act is still in
its formative stages, Miss Wilson
displays a fine sense of timing and
a diversified selections of songs.
With more judicious selection of
numbers and the polishing of oth¬
ers, .thrush should end up with a
package, adaptable to any of the
better class rooms looking for a
solid offbeat perfbrrrier.

An inherent . sense of humor and
a nimble mind are two assets Miss
Wilson has and takes advantage of.
Both are evident throughout song
session as she satirizes current
fashions, exploits the mambo-
samba set and kids the couch-and-
dream hoys. Piping is as different
as Her personality;, a reprise of
■ ‘Limehuose Blues” and I’ve Got
Rhythm” come oiit as. silkly smooth
ballads, while a parody of a bosomy
film actress with legit yearnings is
belted in rousing fashion. These
deliberate vocal changes make : for
an excellent Change of pace and the
effect on the custorners is immedi¬
ate. .

. Pianist Johnny Gallant and the
Paul Notar combo combine to give
Miss Wiison good^backing during
her twq-a-night offerings arid then
do interlude music for dancing.
Miss Wilson is in until April 15,
followed by Celeste Holm Who is
skedded for two weeks; Newt.

| Saw Paris,” : and gets off a big pro-
: duction number of “Somewhere
- u Over Rainbow” She gabs with the

customers, strolls with the mike,
damned well pleased. . Tlus of ! 3nd sets the scene in New Orleans
couise isn t an> truer hcie than ? r Qr modernistic impresh job ori
elsewhere but it got a hand, i “Basin Street Blues.”

He said Australian audiences | Trotter Bros, win salvos with
were marvelous—but the " critics! j their puppets, a woozy sailor; poo-
“One even resented. I had a.'die dogs and even a slriptease lass,
mother. Maybe he wasn’t so | Bunny Briggs, fast stepping sepia
lucky.” Of course, this is o d Libtapster, amazes with intricate* terp
material, playing audiences vs. i routines and goes off way ahead. Don
crix, but the recent hassle with the: Dennis brings down the house with
Aussies freshened it a bii. . | “Seventy Six Trombones,” march-

His calypso song. i“I wrote it j ing through the arid with Tony
myself”) is an audicnce-partici;i Bvuno following. Dennis gets
turn thing with a chorus of “La de i heavy mitting \i-ith “Goodbye to
da de da de da” and music about as j Rome” for finale. Torij- Bruno cuts
original as “Oh Susanna.” 11 sj the show crisply,
dancing continues to be emb.uv.-s-!: \y Yorkc.s. Norton & Patricia,

siuglv bad. “I’m no Belatonle. : Git Johuson open Thursday CIO).;
but then he’s no Liberace ” got its] Guy.

4opa,PIU

PRtsburhg, March 29.

T. Q. Jones,. Darryl: Stewart, Jay
Weston, Nikolai Knight, Al Shine
Orch (5); $1 cower.

Entertainment in this lineup is
as . high as an elephant’s eye,
sparked by a return of t. C: Jones
and the debut of a fine young
singer from Australia, Darryl
Stewart (New Acts);

Jones came in. for four nights
only, between Minneapolis and De¬
troit stands, with result that Jay
Weston.;, comedy m.c: . on - bill,
dropped his own turn after first
two days and confined himself to
the bare announcements for re¬
mainder... of week.

Nikolai Knight opens with her
puppet act* and it’s a good one.

Gal herself, in black leotard re¬
vealing okay pair of gams, manipu¬
lates thein while standing on an
elevated table, and her topper is
one she prefaces with the state¬
ment that they’ve never permitted
her to do it on tv in this coun¬
try. There’s a reason, but in a
nitery, it’s surefire—the story of a
French poodle and an angry fire-
plug, with appropriate sound ef¬
fects and score from the p ; ano. A
very cute piece of business, done
well, and very amusing.

Stewart follows her and wraps
it up with five or six standards in
a full, warm voice,, with loads of
personality to underline an affect¬
ing style, and he sets the stage for
Jones. This guys’ still the No. 1
female impersonator in the bus : -
ness today, a worthy descendant of
the Karyl Normans and Julian;
Eltinges. Smart, clever, satiric and
flashy, Jones makes a handsome
figure of a dame, his deep-
throated, flip throwaways are fire¬
crackers and he has material that’s
designed for the knowing but still
isn’t above the regulars. A new
bit, Tallulah Bankhead . about to
start a Slenderella course, is a

gem, but then practically every¬
thing T.C. does is that. Finish,
“The Party’s Over,” continues to
be a crack bit, arid the oohs and
aahs of disbelief when he takes
off the wig and reveals a yulbryn->
her pate can be heard all over
the room. The guy’s in a Class by
himself,

Al Shine’s orch is okay on show
accompaniment and for a smell
combo (five) knocks out some slick
dance backgrounds too; Cohen.

Le rupldon, N- V.

Juanita Hall, Howard Beder, Ish
Ugardi Trio; 3.50-$5^ minimum.

Juanita Hall, whose interpreta¬
tion of Bloody Mary in the stage
version of “South Pacific” made
her an attraction on the supper
club circuit a few years ago. has
achieved a new lease through her
v/ork in the screen version of the
Rodgers & Hammerstein opus.
Miss Hall got many of the critical
accolades. in the pic despite the
fact that her voice was dubbed in
(ty Muriel Smith) on the screen
version. Why, Is difficult to divine,
according to her work on the floor
at Le Cupidon. Her voice is strong
enough to carry, and has sufficient
dramatic value to fill the role.

The Negro singer . has a good
catalog of standards that fits her.
well. But her highlights are
reached with the numbers with
which she’s been associated in
later years, namely the “South
Pacific” stalwarts, “Bali Ha’i” and
“Happy Talk.” Her turn, in toto,
registers well.

Preceding singer is Howard
Beder who conferenciers the lay¬
out. He provides a tuneful warmup
session and sets the scene nicely
for Miss Hall’s takeover; The Ish
Ugardi Trio provides good backing.

The innovation in this room is
the moveover of Robert, long the
maitre at the late Versailles.

Jose .

Crescendo, Houston

Houston, March 29.

Danny Costello, Martez it Lucia,
Jose Ortiz Orch (5); $3 minimum
Sat.

They kept calling Danny Cos¬
tello back for more after he gave
them “That Old Black Magic,” and
they’ll be talking about him when
he’s gone. Costello is a handsome,
dark-haired vocalist with an easy,
relaxed manner^ and his appeal is
straight to the gals; He leans way
out over the .lights and sings to the
dolls in the ringside tables. They
love it.

Opening with a smooth “I’ve Got
the World on a String,” Costello
soon has the audience under his
thumb. This-tuxedo-clad, person¬
able laA has a good, well-controlled
voice, and if he could develop a
shade more originality in his style,
he’d be on his way.

He displayed a touch of class
with “All the Way” and “On The
Street Where You Live*” and with
“Birth of the Blues” a handclap¬
ping audience was beating out his
time for him.

Costello was winner on an
Arthur Godfrey “Talent Scouts” in
1953. He’s currently doing guest
shots with Jack Paar on NBC-TV;
The tour he’s on is his first.

Dance team of. Martez & Lucia
is a Latin acrobatic act with a
smooth manner. They’re a Mexico
City couple, and their numbers, go
naturally with the Jose Ortiz orch’s
subtle beat. They perform several
class balancing : acts, but, the best
comes when the blonde and lus¬
cious Lucia sips' a glass of wine
upside down while doing a head-
stand on her partner’s head.

: Next Crescendo booking: Song &
dance team of Jean Shannon &
Brooks-Bros., April 2-4C a Hair, v

Chez Vito, N. Y.

Leyna GabrielTe, Rose Marone,
John Stanford, John Modenos, Les- '
lie Feleky Orch (1 2), Alfonso Can-
celmo (bar); $3:50 minimum.

Vito Pisa’s Gothairi counterpart
of Paris’ Dinerzade, Casanova, Don
Juan, Grand Seigneur or Monseig-
neur—take your pick according to
nostalgic choice—-is unique in that,
seemingly, it's the only-fiddle joint
that has maintained click propor¬
tions. If anything it’s building its
adjacent bar biz with guitarist Al-
torro Caricelrrio but it’s the main
dinmgrQom that is the big draw
with, pseudo-al fresco thrushihg
ard a battery of 12 fiddles who
know their. pizziCatos. Piano-maes¬
tro is Leslie Feleky who cues ’em
like an expert stage prompter.

When the term “the boss’ wife
also sings” is utilized it conjures
uo a frustrated prima, suspiciously
of over-caloried proportions, when
actually Leyna Gabrielle (Mme.
Vito Pisa) is a pro in her own
rirtiit, a svelte personality, soprano
who knows her musicomedy and
Italian and French ballads. She
would be just as decorative on an
operatic (she studied voice in Italy)
and light opera podium as under
the romantic soft lights of this
posh eatery;

Working in relaxed style from
a centre-of-the-room table or in
rehearsed ad lib styling from the
tables of favorite customers, the
atmosphere outdoes the Conti-
rental originals because it’s all
done with American professional..
savvy.

Thus Rose Marone, the mezzo-
sop ano. for the operatics; tenor
John Stanford for the Kern-Porter
stuff and barytone John Modenos
for the operatic arid semi-pop stuff
give out with excellent change of
pace backed by the fiddling groups.

Apropos of the strolling violin-4
ists, perhaps it is too difficult to
make themselves unobtrusive but
the phalanx style of surrounding
the singers and/or at customers*
tables creates a gang-rip which, in'
truth, is a minor irritation. One,
it’s great closeup and close-har¬
mony accomp for the lingers but.
it blocks out their personalities.
The customers, in the main, are
either head-bobbing for a glimpse
or just listen in the abstract. Same
is true at the patrons' tables. A
little thought to, or perhaps freer
gravitation to achieve a more flex¬
ible vantage point, could solve
that.

Chez Vito is unique, in a major
alternate respect, and that is the
cuisine. It is ultra good cooking
(Italian, of course) and the boai-
face's accent on the good groceries
gives the mood atmosphere added
weight. Vito started in less pre¬
tentious style in the Hotel Meurica
but the plushery, on the site of an
illfated French-cuisine restaurant
called the Biarritz on East 60th,
makes this Chez Vito a top spot in
New York’s changing nite life and
restaurant scene. There’s a subur¬
ban Chez Vito in Westchester oa
the site of the yesteryear Ben
Riley’s Arrowhead Inn which opens
for the* summer. The town spot re¬
mains constant, thanks, to aircondi¬
tioning. Not the least appeal is
the soft-lights-sweet-music atmos¬
phere which commends it to the
hand-holding set.

. Waxed by Columbia^ but under
his own label, Vito’s $5 LP of “A
Night at Chez: Vito” has sold soma
20,D0Q albums, including via such
outlets at. Liberty Music ! arid
Macy’s. Abel.

Larry Potter’s, HVaod

N. Hollywood, March 28.

Dixieland. Dynamite, Oscar Car-
Iter, Florence Delgardo, Les Park¬
er Orch (5); $1 couer.

This .North Hollywood nitery*s .
current offering is comprised of
no names and all together they
come up with just a fair show. Aa
usual, Larry Rotter’s Friday (28)
Opener was packed—mostly with
regulars.who turn.out regardless
of the billing.

A youngster named Roger Balph
who tags himself “Dixieland Dy¬
namite’* toplines. Though ha
proves his excellence on both the
| clarinet and saxophone while ac¬
companying instrumental records
played, on a hi-fi set, the act 'be¬
comes monotonous after several
selections. Balph could Improve
his turn by some patter or maybe
a little footwork! But just to look
at him blow tunes like “St. Louis
Blues,” “In A Persian Market” arid
“Deep Purple” falls short of good
nitery entertainment.

Other talent: includes French
comic OsCar Cartier, who draws
some yocks sporadically and has a
good impression of Maurice Cheva¬
lier, and Philippine chirp Florence
Delgardo. Latter, aside, from the
looks department, doesn’t fare toe
well, except for one numbw, "Love
Ffcri’SaleJ*-:■ * lUS*,

Wednesday, April 2, 1958

VS&SlETi

NIGHT CLUB REVIEWS

67

Ambassador, L A.

Los Angeles, March 28..

Tony Bennett, The Leslies < 2),
Freddy Martin Orch (14);. $2-$2.50
cover, $3 minimum.

Opening against the biggest 'en¬
tertainment package (Academy
Awards) in the world is no easy
task, but Tony Bennett took it in
stride at Wednesday’s (26) preem
to a half-filled room at the Cocoa-
nut Grove. From the moment the
Columbia disker came on mike
with “I should get an Oscar for
opening against the Academy
Awards,” the crowd was with him
and he held them throughout his
turn.

Bennett is not a singer who is
pure in voice throughout a song.
Instead, he’s comparable to ai baser
ball pitcher who throws a ball in
any direction the audience clamors.
And by the reaction of the round¬
ers, all his throws were true and
on target.

Bennett is a fine song stylist and :
showman. He never lets up for a
moment and with the assistance of
a handmike envelopes the entire
stage as he bounces from. one. end
to the other.

His repertoire is long and in¬
cludes standards as well his for¬
mer disk hits. On several of the
numbers Bennett receives top
backing on bongos by Candida, ex¬
cellent dn his own right.

Also billed are the Leslies,
mixed dance team , who exhibit
plenty of footwork during their 15-
minute turn. Pair come across
both in looks and ability, especial¬
ly, in their hoedown number with
crowd participation via mitts. Fred¬
dy Martin, per usual, gives excel¬
lent orchestration throughout the
show and also pleases with e spe¬
cial medley arrangement from
"South Pacific,” Entire show holds
through April 8. Kafr.

singers-dancers who appear with
the star on her tv’er support her.
here with imaginative terping and
songology which blend ta> top effect
with the voice and personality of
Miss Shore.

Handsomely gowned, she in¬
cludes in repertoire "Simple Mel¬
ody,” "Thirteen Meh,” “They Can’t
Take That Away From Me”.“Hello
Young Lovers,” “Falling In Love
With Love,” "It All Depends On
You,” “Sentimental Journey” and
"Yes* Indeed.” Conductor-arranger
Harry Zimmerman with the Jack
Cathcart orch (19) and 88er Ticker
Freeman strongly assist.

Jackie Kannon, "h eld over from
the last show by six cancelled
checks,” scored heavily in the yock
department with firstnighters, as
he did in previous Vic Damone
stanza, and Little Buck repeats
with his zingy, acrobatic tapping.

: , Duke.

Chateau Madrid, \. Y.

^ Beatrice Kraft Dancers; (3),
Jose Duval, Princess Yasmir,
Ralph Font an d Panchito Orchs;
$4-$5 minimum.

Deauville, Miami Beach

Miami Beach, March 31.
Dan Dailey with Collins Kids
(2), Four Grads, Camille Williams,
Clark St Cross, Johnny Silver, Bob
Regent Orch; $4.50-$7.50 mini¬
mum.

Bill Miller, who has been booking
the Casanova Room of this newery
since its reopening • Some weeks
ago, has come up with his third
click in a row in the new-to-this-
area face of Dan Dailey in an in-
person entertainer role;

The tall, limber ex-vaude and
musicomedy song and dance man
is as graceful a hoofer as he has
depicted in many a screen assign¬
ment. He works in warm, easy, in¬
gratiating manner and with it, takes
up a storyteller’s role in sock style
to round out the big impresh he
makes on tough-to-please cafegoers
at this competitive circuit.

Dailey displays plenty know-how
in this, his first nitery dating out¬
side of Las Vegas. He’s very much
at home onstage, hubbing the fast-
moving revue he’s brought with
him. The group is a plus, all also
new to these parti, obviously
gathered with the vaude-style, tab
show staging in mind. The absence
of "typical” night dub entertain¬
ment seems to hit with the Casa¬
nova attendees;

Near show-stealers are a pair of
youngsters, subteeners Larry Col¬
lins and his slightly older sis,
.Laurie. They’re in the rock ’n’ roll
styling and wham with the lad’s
gyrations while guitar dueting and
singing with his attractive sister.
He climbs all over the mike in the
shrewd staging that allows him to
take off on some wild and wooly
stringing. Young, attractive Miss
Collins is an adept songstress as
well; their fresh approach and test
add to visual impact that brings
the big palm payoffs.' . .

Dailey works in varied heel and
toe patterns with several partners;
Looker Camille Williams joins for
some expertly smooth and effort¬
less glides-taps-spins around stage,
while Les Clark and Jimmy Cross
are utilized throughout in routines
that get across to big returns.
These include a spoof on the old
vaude turns, waltz cleg variations
to a dozen musical themes. But it’s
Dailey who makes the tight-knit
whole take bn the click aura. He’s
a versatile terpster, as noted, but
It’s the warm gab and new-sound¬
ing Irish dialect stories that bring
the multi-talent glow to the whole.
Dailey & Co. can play any situa¬
tions, and not-so-incidentaUy, are
geared for a tv special. Larry
Steele and his "Smart Affairs” fol¬
low April il. Lary.

Flamingo, Las Vegas

(FOLLQWUP)

Las Vegas, March 27.

Dinah Shore is. showcased in a
fine new act expertly staged by
Tony- Charmoli which is set for a
nine-day run-in the Flamingo
Room. Throughout the turn. Miss
Shore • sings • with relaxed smooth¬
ness,. and her warm personality
backdrops rich, friendly tonbs. One
half Of-ithe "Even Dozen’’;,male

Although it maintains its His-
pano franchise with One Spanish-
flavored act, Angel Lopez’s Cha¬
teau Madrid wanders to other parts
of the globe for its new show. Chief
among the exotic influences is the
homegrown. Beatrice Kraft & East
Indian, dangers. Miss Kraft, one of
the foremost interpreters of East
Indian terping, lends a spark to the
Chateau proceedings. ;

Although ohe apparent Chateau
regular, an advocate of Latino
dancing, , was heard to remark to
her companion, ’-this is artistie,”
Miss Kraft and her two tall, beard¬
ed and colorfully costumed part¬
ners make a definite "popular” im¬
pression on the clientele with their
interpretive movements. There is
nothing, static about Miss Kraft’s
group as it clangs barefootedly on
the Chateau’s tiny raised platform.
There is a coordination between
the feet and delicate hand move¬
ments that deserves the customer’s
comment of "artistic,. a terminol¬
ogy, however, that is not a synonym
for dull. The team’s contribution is
always lively and, at times, ex¬
citing.

Jose Duval, the Cuban singer, is
welcome in his dual role of inter¬
preter of songs in both English and
Spanish. He has a. big legit voice
and hardly needs the mike to get
across. He impresses with: Cole
Porterls "All of You” and in a dual
language rendition of the. popular
"Fascination.” Duval was some¬
what handicapped by a rude, talk¬
ative audience, but for those inter¬
ested in the show and not merely
in the drinks and: groceries, Duval
proves to be a highly listenable arid
entertaining performer.

As. an opener, both for the show
arid male orbs, the Chateau is again
presenting Princess Yasmir, k bel¬
ly wiggler from Algiers. She is an
expert at her craft and her derriere
arid gimbilical undulations are as
pliable and supple as a glob of
Jello. • , .

Ralph Font’s orch showbacks ex¬
pertly arid alternates with Pan-
chito’s crew for customer terping.

..HoIL

Amato’s, Portland

Portland, Ore., March 26.

The Stylemasters (4) , Lois Ray,
Claydettes (6) with. Jo Ann Gal-
veZi Julian Dreyeir Orch (5), Dual-
tones; $1.50 cover, no minimum.

New fare at this plush showcase
is loaded with pleasant surprises
and : enough entertainment ; to.
please all ; stubholders. Well-
rounded layout should draw plenty
of customers by word-of-mouth de¬
spite lack of marquee names.

The Stylemasters are a complete
surprise. These four youngsters
get the mitts throughout their 30-
nflnute stint. . Lads have terrific
harmony, fresh approach, and an
easy style. Handsoriie guys use no
gimmicks to sell their talents.
(Rich Hansen, Dick Mueller;. Bill
Snyder, Bob Larsen). Their pre¬
sentation is heavy on ballads sans
r&r. Score solidly with impreshes
of competish groups. Snyder gets
yocks with a comedy bit;. Definite^
ly ready for class spots, they beg
off nicely with plenty of noise still;
filling the auditorium.

Lois Ray gets the show under¬
way with four nice tap routines.
She’s well-stacked orb-filler who’s
"Girl With Ambition” .. story in
dance is fine. The Claydettes (6)
are on for two production numbers,.
The Hawaiian routine, features pe¬
tite JoAnn Galvez. Fifty-minute
layout finales with a blacklite um¬
brella routine. Choreography and
costuming are outstanding. Julian
Dreyer and his house crew (5) play
the background music for the show
and get the dancers on the floor.
The Dualtones (2) keep the lounge
patrons entertained all night with
piano, bass and songs. Paris Sis¬
ters open ApriLL* , v a Feve .. j

Latfa Qurter, N. Y.

(FOLLOWUP)

The longrunnlng Latin Quarter
revue, now on its last lap, is put¬
ting on a strong finish with Alan
King in the headline spot, and sup¬
port from the new See Hee Family.
At this point the nitery is in a
state , of flux, being in the midst of
extensive alterations. At the end of
this engagement, it will close for
four days, and there’ll be a new
cinemascoped . stage which . will
house a new revue staged by Dorin
Arden. Meanwhile, it’s a little dif¬
ficult for the acts in making their
exits ar^ entrance?, but the latter
is well hidden by curtains and the
patronage suffers no inconvenience.

King is a returnee to this room.
He has, since the previous LQ
stand, gained a lot of stature in the
industry, and returns, a .much heav¬
ier name than: hitherto^; One of
King’s major attributes is his abil¬
ity to make the material look like
on-the-spot-observations. His text
on Presley isn’t the kind that can
be used before audierices compris¬
ing the faithful, but the elders
found them exceedingly amusing.
However' his bit on family life in
exUrbia produces the major plau¬
dits. He holds forth on this subject
for a long time and each of his
points, strikes home to . this audi¬
ence. He’s a pronounced hit.

Another addition to this display
is the See Hee Family, an Oriental
troupe comprising three' sons and
a father, the latter supervising the
Operation. The sons are excellent
hand-to-hariders. The understander
shows some prodigious strength in
his lifts and many of the forma¬
tions are automatic applause win¬
ners. -

Most of the others on the show
have been there for some time.
Chandra Kaly is the central figure
in some colorful East Indian danc¬
ing sequences which he has staged..
The dance; spots are by the Jamal
Sisters (2), the . divas of . the dia¬
phragm, and Martha Ann Bentley,
who does a succession of spins en
poirite for ari. excellent mitt. The
house singers, India Adams and
Walter Farrell, display good voices.
The production holds up well.

Jo. Lombardi gives an added
strength to the" proceedings with
his sure backstopping. The Buddy
Harlowe orch reliefs, Jose.

has been around here before, and
he’s a f ave.. If he didn’t do any¬
thing at opening besides his top
handling of sponge balls and In¬
dian clubs, he aided ringsiders by
a couple of remarks to squelch
noisy hecklers. Winters’ finale is
still his exciting juggling bit with
three tamborines, and he scores
easily in a 20-minute opening stint.'

Joe. Reichirian’s band provides
smooth showbacking and the floor
is packed for terp sessions. Bark.

Sahara, Las Yogas

Las. Yegas, April 1. .

Bob Crosby,Ames -Bros. (4),
Bud & Cecc Robinson, Saharem
Dancers ( 12), Louis Basil . Orch.
(11); choreography, Sonia Shaw;
original music, Bill Hitchcock.' mu¬
sical coiiductor for the Anies Bros.,
Al Scmold;: costumes Lloyd Lam¬
bert; produced by Sian Irwin: $3
minimum.

Statler Hotel, L* A.

Hollywood, April 1. .
Lucille Norman, Lucille St Eddie
Roberts, Eddie. Bergman Orch
ill).

Bob Crosby and the Ames Bros; • offend.

J-l arp enstflrr#»ri in Iru-in’t I

The Terrace Room at the Statler
has a show perfectly tailored to
its family trade* tired businessmen
and convention groups, in. the cur¬
rent bill headed by Lucille Nor-:
man. with the Eddie & Lucille Rob¬
erts riientalist team, backed by
Eddie Bergman’s orch. It’s not a
highly-charged hour but it is pleas-,
ant and-entertaining.

Miss Norman dresses to the hilt,
but not beyond, presenting a range
of songs from “Dn Bel Di” to
"Twelfth Street Rag,”, handling
either end of this extreme with
taste and musical color. She is
strong on the classical, giving audi¬
ences a chance to feel they are
participating in culture while float¬
ing their eyeballs, and her jazzier
numbers are not. so low-down as to

(4i are costaired in. Stan Irwin’s
new Congo Room musicale* The
pleasant package : is pupetuated
with some fine, terping by Bud &
Cece Robinson and outstanding
fproduction numbers by Soriia Shaw
and Bill Hitchcock,

Beverly Hills, Newport

Newport, Kyi, March 28. .
Rusty Draper, Double-Daters
(4), Dorothy Dqrben Dancers
(10) with Clay Munday, Mary Fas-,
sett, Don Little, Jean Rejnnski;
Gardner Benedict Orch (10),
Jimmy Wilber Trio, Barbary Coast
Boys, (2 ); $3 minimum, $4 Sat.

Youth has its fling in swank Bev¬
erly’s current fortnighter. Rusty
Draper, the trusty troubador who
made a smash., iritro here seven:
months ago, is the pacemaker for
the hour of highly charged cabaret
entertainment Greater Cincinnati
cafe society also welcomes the re¬
turn of the Double-Daters, song,
and dance topnotchers. Quality fill¬
ing is ; supplied by the location’s
Dorothy Dorben line and Gardner
Benedict’s music backers.

Nicknamed for his matching
hair. Draper turns on the heat in
the last half of his 35-minute rou¬
tine with expert-picking of electric
guitar arid uke. Standouts of a
dozen or so turns are "Who’s Sorry
Now,” "Beautiful Morning” arid
his Mercury click "Freight Train.”

Boy and gal teams; the Double-
Daters, in matching dress, are in a
class Unto themselves for combin¬
ing terps and vocals. High on close
harmony, they. likewise are nifty
steppers, combining the two con¬
stantly. A sparkling 12 minutes in
any company. Connie Towers and
Georgie Kaye top the layout open¬
ing April 11. Roll.

The Roberts have a classic act
(27 years in vaudeville and the bis¬
tres) and it still intrigues as the.
male member goes into the audi¬
ence . to . ask his femme partner
(bl ndfolded) to identify audience
j members, give their home tele-

Opening night Miss Norman was
on for about 30 minutes, with the
Robertses on and off in 20 minutes^
"/’die Bergman’s orch does smooth
backstopping and plays for danc^-
. Poice.

Edillo Eondoh'S, Y.

Eddie Condon Band (7), Bud
Freeman : Tno; $3.50 minimum
weekdays, $4 weekends-hdiidays.

Crosby, making his bow. as a sin-; phone numbers, occupations, etc.
gle, leans back to nostalgia in a | They close to strong applause,
turn . .written by Danny Shapiro. I nnpnma mvht Mice Nnrman w;
Star, who doesn’t point to his sing¬
ing, voice as his claim to fame;
utilizes, his w.k. personality to put
across gags about Birig, current
events, and. such songs in the rep¬
ertoire as “Hut Sut Song.” "Mairzy
Doats,” "Kalamazoo” , and "Hold
Tight.” He mentions his early days
when he traveled the country on a
bus, weaving in tributes to the
Dorsey brothers and Bunny Bcri-
gan. Crosby is personable and re¬
laxed, but seems lost without the
Bobcats.

The Ames Bros. 'reprise their
Vegas act to good mitting with hep
sound and showmanship in celeb
impreshes and songs including
"Little. Gypsy,” “Catch A Falling
Star,” “Clancy,” "You, You, You,'*

"Melody. d'Amour” and "Fascina¬
tion.” Ed is effective with his "All
The Way” solo, as is Joe with
"Toreador.” Group is joined in
"Yes, Indeed” finale by the Sa¬
harem Dancers 112) which has
dandy choreography and lighting.

Bud & Cece; Robinson, who have
long been faves here,; show again
why they’re one of the top dance
acts in the biz. Froiri the Charles¬
ton to calypso to rock ’n’ roll, they
are true terp technicians with,
pleasing personalities.

Special nod should go to the
’Spring Has Sprung” Shaw-Hitch-
cock production featuring vocalist
Dick Summers, dancers Virginia
Shaw and Patrick O’Gorman. Louis
Basil orch (11) Capably handles the
many music cues. Duke.

Adolphiis, Dallas

Dallas, March 28.

Phil Ford St Mimi Hines , Bobby
Winters, Joe Reichman Orch (7);
$1.50-$2 cover.

Century Room booker Maurice,
who doubles as maltre d’, has a
sock 75-minute show that reaps
mitting all the waiy. Advantage of
the two acts playing prior local
dates,. in lesser spots, should pay
off in the fortnight here. Their
fans will click the turnstile.

Ford & Hines run through some
slick bits, from sight gags, sriiart
comedy lines and hoofing. Ford
feeds the- zany distaffer good
straight. lines and she clowns up
the scene, with the funny answers.
Miss Hines even gets yocks with a
brace of pratfalls. That doesn’t de¬
ter her singing, which she does flat
on her; back. Surprisingly, she’s a
great vocalist who could do a fine
straight singing job if she didn’t
want to do coriaedy. Ford accomps
her song stints at the piano; they
have a fine ronip and the auditors
at opening (27) were pleased.

Deadpan juggler Bobby Winters :

Mister Kelly’s, Chi

Chicago, March 25.

Lee Wiley , Kingston Trio, Marx
& Frigo Trio; $2.50 beverage mini¬
mum. ——•

. Lee: Wiley* absent eight years
or so from Chi,, should pack ’em
in for her two-weeker if her first-
night (24) pull is an indicator. Vet-
erari jazz thrush had an affection¬
ate SRO audience which warm-
riiitted her every effort and sent up
repeated cries for particular faves.
Her once rich voice is now a low-
register instrument, hut the sound
is still evocative.

On the compensating side, be¬
sides, are the blues singer’s old-
pro class and savvy, qualities
which often disclose the greatness
of yore. And always. Miss Wiley
delivers with warmth. Her bal¬
lads are authentically plaintive arid
misty, especially "Street Dreams,’’
"Someday You’ll Be Sorry” and
“Woman’s Intuition,” latter coming
as her : surest offering.

Her opener is a valiant hut ill-
suited ‘Three Little Words,” but
then she . gets down to the ballad
business, several of which enable
plugs. for her new Victor album.
One of the best is "Ace in Hole”
a trump card for buffs in a song-
alog that also Includes "Sugar,”
“Touch of Blues,” “'S Wohderful’
arid, an uptempo “Down With
Love.” Marx & Frigo threesome
give usual adroit backing..

Kingston Trio are fresh faces
under, crewcuts, with guitars, banjo
arid bongo, ranging over funny,
sometimes bawdy, beerstube songs.
Youngsters are glib with a campus
flavor that, registers fine in intime
settin, their nicely-paced 30-minute
turn winning good applause.. Best
of their stuff are. "Three Jolly
Coachmen,” a tongue - in - cheek
Erigish toasting tune; “Bay of Mex¬
ico,” a sea song of yearning and
"Slop John B ” Act also makes
points with a calypso number, a
parodied Mexican love tune with
comic interpretation en route, and,
for a wind, sock belting of "Wimo-
weh*” Trio’s whimsy and engaging
vitality make it a good bet for the
smalleries. Only question mark is
how long they can ride the Campus
identity. Pit. ■;

After a dozen years of running
a saloon in Greenwich Village, Ed¬
die Condon was forced to vacate
to make room for a housing devel-.
opment. It looks as if it will turri
into a fortuitous evacuation. For
In his. new digs on East 56th St.
adjacent; to the Hotel Sutton, the
diXielander seems to be whipping
up a. bigger storm than ever before.

It \yas ropes , up on the Friday
(20) show caught and the joint was
jumping in the tippling and tootl¬
ing department. The room, which
until recently was known as Bour¬
bon Street, has taken on an aura
of uninhibited gaiety due to the
swinging Condon crew arid the Bud.
Freeman Trio alternating. It’s a
driying sound that comes through
and it stirs up plenty of enthusiasm
in the crowd.

On the podium with Condon are
Cutty Cutshall, trombone; Herb
Hall, clarinet; George Wettling,
drums;. Gene Schroeder, piario;
Leonard Gaskin, bass, and, Rex
Stewart, cornet. Stewart has re¬
placed Wild Bill Davison, who’s out
on his own now, but it remains the
sarnie inspired crew that kept the
Villagers hopping. It’s all dixie¬
land and it’s all socko.

In a less hectic but still music¬
ally exciting vein is the Bud Free¬
man Trio;. It rounds out a solid
musical evening.

\ According to Condon, the atti¬
tude on the eastside is much the
same as it was in the Village.
"Except,” he says* "we see more .
fufs here.” Gros.

HoA^I^Muehlebaeh, K. C.

.[- Kansas City, March 28.
Vikit33enet, Nicki St Noel, Carl
Sands Orch (8); $1-$1.50 cover.

Pair of acts in the Ten-ace Grill
of the Muehlebach make it a com-,
pact show, combining Viki Benet
with Nicki & Noel. Mile. Benet is
the: linguistic songstress with the
French background, and Nicki &
Noel are the ballroom team with
emphasis on the aero work.

Terp duo quickly shows it is
adept at aero and aerial work, with
"I’ve Got You Under My Skin”. In
a begiiine' temp. They have a novel
touch in a Hindu type dance to
American rhythm, and a romantic
stanza based on “If I LovecL You.”
As a closer they satirize the dime-
a-dance hostess, and she pulls a
switch to toss her partner about

Miss Benet is. a looker and petite
and could=easily pass for an Amer¬
ican chanteuse. She quickly re¬
veals linguistic skill, however, do¬
ing most of her riumbers i in. both
French and English, each impecca¬
ble. Such as "I Love Paris,”; "I
Didn’t Know What Time It Was”
and "So Nice To Have a Man
Around the House” she handles in
this fashion, but "All the Way” she
does all in .English. She sticks t«
French for a medley of numbers
from her Decca album and closes
strongly with “Mon Homme” and
"Hymn To Love” in the dual lan¬
guage versions. Her vocalling is
on the thrushier level; and withal
she is, indeed, tres continental,
possibly a bit too much so for the
com-hog-beef midwest. Her work
is topflight, but does not find thi
most appreciative audience here.

Quin,

kTtismrr

Wednesday, April 2,, 1958

OBITUARIES

or another with Conforti ever sine#
the mid-Twenties. :

He leaves his wife and a step-:

W. C. HANDY i “The Invisible Boy,” which was re-

Willkun. Christopher Handy, 84, cently released,
the “Father of the Blues” and coin-Surviving are his wife, son, par-
poser of numerous jazz classics in- enls, and two. brothers,
eluding “St. Louis Blues,” died in Funeral , services will be held to-
Sydenham Hospital, N. Y.; March morrow <Thurs.) in New York... .

2d. after, a four^day siege of acute —--

bronchial pneumonia. Blind since VICTOR R. BEECROFT

1943 as a result of a fall from a Victor R. Beecroft, 71, English-
suhway platform, he had been con-; born character actor who . had ap-
fined to a wheel chair for the pastpcared in many Broadway produc-
three years but still managed to | tions, silent films and on radio-tv;
attend several dinners in his honor, - died March . 25 in Newport News,
Son of a. Methodist preacher and ; Va. A native of London, he . came
emancipated slave. Handy became ■ to the U.S. in 1908 and Was'first
one of the nation’s top songwriters. ’ seen on the American stage in
specializing in the blues idiom,. He : “Treasure Island.”
entered the music biz via politics After a variety of roles in stock;
In 1910 %vhen he wrote a campaign Beecroft went on to Broadway
song for Edward H. Crump who where he later was cast, in some 24
was running for mayor of Memphis, plays. His legit credits, included
at the time. The song, now known. “The Wookey/’ “Father Malachy’s
as the “Memphis Blues,” outlasted . Miracle,” “The Amazing Dr. Clit-
Crump. ' ■ terhouse,” “The Last Warning/’

Earlier, at the. age of 15, he. eh-j “Havoc,” “The Last of Mrs, Che-
tered a minstrel show which evem - ney/’ and “Journey’s End,” among
tually went broke. Later, he rad others.

away from home to the Chicagd Beecroft, who preferred the stage
World’s Fair of 1893 and wandered to the screen, nevertheless-, ap-
around the country down on his peared in several silents. These pix
heels. He eventually wound up iii were such yesteryear features as
St. Louis, jobless, broke and hunt “The Dawn of a Tomorrow,” with
gry, and out of that experience hd Mary Pickford, and “Temptation,”
wrote the classic “St. Louis Blues’? . with Dorothy Phillips. Three years
in 1914. That song launched d i ago: he retired to live In Norfolk,
whole new cycle of blues songs. • j Va., where he was stage manager
Among songs Handy wrote are' and an actor with the; Colonial
“Roosevelt Triumphal March,” “In Theatre stock company. in 1914,
The Cotton Fields of Dixie/’ “Yel-Z Surviving are his wife, four sis-
low Dog Blues/’. “Joe Turned t^rs and two brothers. • .

Blues,” “Beale Street Blues,” “Hes-; ■ / . ’ "

Rating Blues,” “Ole Miss.” “Hook- ED SCHEUING

ing Cow Blues,” “Annie Love” (a: Edwin W. Scheuing, one of the
waltz), . “Hail To The Spirit o£ original heads, of the NBC Artists
Freedom.” “Aframericari Hymn/’ Bureau, in New York, in the cradle
“Harlem Blues,” “Basement Bilies,” days of the then radio network,
“Loveless Love.” “Careless Love/’ later personal manager fbr Rudy
and “C-hantez Les Bas.” In addi- Vallee. and latterly operating a
turn. he wrote musical settings for : phonograph-diskery shop under the
various poems, and Lincoln’s “Get-, name of Richmond Hill Record
tysburg Address.” and a symphony Centre, died of a heart attack early
based on several of his blues Monday (March 31, 1958) morning
themes. He also authored his biog-: at his Long Island home. He was
raphy, “Father of The Blues,” and! 56, and is survived by his wife and
■- ■- - . : • ' '_ j\ two boys. Carl Scheuing, also a

Henry H. Hamilton

13.7.6 - 1955.

Alice W. Hamilton

1874 - 1953

In. Loving Memory-—"Boy";

j record shop, owner, his only broth-
: er, also survives; •

Scheuing complained of illness
: when he woke up Monday mbming
; but died before medical aid could
] come; He had been a cardiac vic-
; tim for the past few years.

• Because of his. NBC and, Vallee

'connections,'and other Show biz
* activities, he was widely known in
edited several anthologies of blues; the industry: For a nuntber uf
songs. 1 years he was program director, of.

Handy set up his own publishing* Music Corp. of America in New
company, .Handy. Bros. MUsie ; . as. York arid also served in the N. Y.
an affiliate of the . American Soci- radio departrnent of the State Dept,
ety of Composers, Authors & Pub-* .

Ushers in t which he was a writer! ERWIN KALSER

member. He was also a member of Erwin Kaiser, 75, German-born
o^ C i r ^ a ^ tede A a V 0tl of. Musicians; sta?e actor who appeared in sev-
era! Hollywood .films, died March
: S n ^ a , s / he ivas active in behalf -i 26 in Berlin. Born in Germany he
n.i Iandy ?oundatlon i launched his career in Munich
F d ; ki- : shortly after the turn of the cen-

. Handj s last public appearance t turvv He left Germany. for .Switzer-
\ pla , ce In ’New .York on Nov. 17; f lan * d in 1933 to work in the.theatre

'm en ^ segments °C show ; there _ He first visited the U. S. in
biz held a dinner in his honor.; 1937 and returned in 1940, becom-

Telegrams from all over tlie world, : in „ a c iti z eh

including one from President Ris- i ui.. tt c * fiirns include "Kings

nropri of b h- honor i “Address Unknown,” “Berlin Cor-
'‘4i T P nnfc nmi: » fi r? ?i b £\i respondent.” “Girl in White” and
w , lth Na * | “Dressed to Kill.” He appeared on
Tving Cole playing the Handy part. R road ,i.av in “Another Snri” arid
in Yonkers today -l Wed.L : .' Handy { add
r ‘ lis , ’ ome in Voiikers formany | Vs; . J fe , Hollywood film writer
y ■no* fo iv t r |irmgard von Cube, and a son N. Y.

fefe Konstantin Kaiser

whom lie married four years ago. I ' _____

She accompanied Handy every-1

where. Other survivors are a ? „ _ TOM DROWN . ;

daughter and two sons by a pro-! Tom Brown. 69, one of the P.io-
vious marriage, and a brother, rneer jazz, musicians credited with
Additional details on Page 2. ^having spread Dixieland outside
_____ : : of New Orleans, died of pneumonia

NICHOLAS NAYFACK i March 25 in New Orleans. At one
Nicholas Nayfack, 49, film pro- ;time. Brown figured in a controver-
ducer, died Monday 431) of a heart * sy as to the authorship of “Tiger,
attack at his Beverly Hills home. which he claimed was taken

Nayfack. who entered the film-Negro tune^^“Number 2.
business in 1934 as a lawyer, was ^However, Nick La Rocca obtained
a nephew of film pioneers Nicholas ‘the copyright. .

and Joseph Schenck. Born i n 3 'Brown, a trombonist helped m-
Brooklyn. he graduated from the : 1 ohuce jazz into the. Chicago area,
U. of Pennsylvania and Columbia i The - Musicians Union issued a
Law School. He was working for \ statement .that jazz . was being
the old Fox Film Co. at the time 1 P^yed at the Lambs Club (not tne
of its merger with 20fh Centurv, V theatrica l. organization) where; he
which was . organized by Joe' • wprking m 1915. The public.

Schenck and Darryl F. Zahuck. , ca P 1e in heavy numbers: to hear
Nafack became an. executive at ; * tllls new form, of music:

Metro in 193^6. Nicholas Schenck ji ——

was then president of Loew’s Inc. I] ARTURO VERCESI

He did not enter production until |j Arturo Vercesi, 70, longtime fig-
his return from the sendee in /ure in Pittsburgh’s night life, died
World War II during which he iMarcli 25 in. that city. He migrated
served with the Navy as a Veuten- ;jto this country froin Italy more
ant commander in the South Paci- /than a half century ago.
fic. He produced his, first picture. ; For years, Vercesi. was the head
“Border Incident.” ’in 1949 and waiter at Tony Conforti’s old Nixon
subseouently made 11 other pic-1 Cafe, , and aifter that popular Pitt
tures lor. Metro, among theiri being j room went out of business in 1949.
“Escape From Fort Bravo.” “For-;he Worked in a number of other
bidden Planet" and “The Power [ spots, including a stretch as maitre
and the Prize.” Nayfack recently f'd‘ ■ of the Monte . Carlo:. At the
formed his own company. Pan Pro- /.Nixon, which was razed to make
ductions. and had a finan-'ing and/Avay for the Alcoa skyscraper, he
distribution deal with Metro on ,had been associated in one capacity

CHARLES H. STRUB

Dr. Charles H. Strub, 73 r builder
and organizer of Santa Anita (Cal.)
Park, died of a stroke March 27 in
i Los Arigeles. Starting as a. dentist,
he moved into sports ventures !n
association .with members of the
j film colony. Bing Crosby was at
I onetime, an officer at Santa Anita.

• Dr. Strub’s investments included
a share of the San Francisco team
: of the Pacific Coast League; organic
; zation of the St. Francis Jockey
> Club in 1933 prior to his founding
: of , Santa Anita. In 1939 he w r as
:riianaging direemr of the Golden
iGate International Expo. In 1946
; he was listed as one of. the coun-
; try’s top. money earners with an
iricome of $396,901: .

I EMERSON WHITHORNE
j Emersbn Whithorne, 73. com-
; poser, who based much of his work
r on Ariierican themes, died March
! 23 in Lyriie, Conm
; .His Works wfere perforrried by
leading orchestras both here and
abroad/ In London, he composed
incidental music for Lawrehce Irv-:
ing’s production of a play called
‘‘Typhoon,” and in New. York wrote
the incidental music, for : Eugene
O’Neill’s “Marco Millions/’ in
which Alfred Lunt; appeared in
1928. He composed symphonies,
piano suites, tone poems and. nu¬
merous songs.

Wife,son and sister survive.

DONALD HENDERSON CLARKE

Donald Henderson Clarke, 70,
author and foriner newspaperman,
died March 27 in Delray Beach,
Florida; after a long illness.

He wrote numerous books, sev¬
eral; ;of W'hich Wound up as screen
productions, including “Louis Ber T
etti,” made into the film, “Bom
Reckless’ and “Impatient Virgin,"
Which wound up as the pic, “Impa¬
tient Maiden.” He spent, the early
part of his career as a reporter for
the old N.. Y. World, the New York
Times and the New York American.

'His wife, daughter, two brothers.

. and a sister survive..

MRS. PAUL V/ GORDON

Mrs, Anne Ross Gordon. 44. who
was associated With the production
of numerous Broadway iegit shows,
died March .30 in New York. She
was until recently head of the play
department of Kermit. Bloomgar-
den Productions: A former actress
with Eva Le Gallienne’s Civic Rep¬
ertory Theatre, she later was a
member of the. playreading depart¬
ment of the Theatre Guild.

Her husband actor-director Paul
V: Gordon, father and mother sur-

VARIETY BILLS

WEEK OR APRIL 1

Numtral* In connection with bills below Indicate opening day of show.

NEW YORK CITY

Music Hall S I Mallnl

music ttaii s Lucilo Cummings

Corps de Ballet Rockettes

Great Barton { Glee Club

MELBOURNE
TivOII 7
Shirley Bassey
Vic Hyde
Lili Berde .
Clifford Guest
Curibas ' (4>.
George Holmes
Neal & Newton
Eleanor Gunter
Joe Martin
3 Winds
Jimmy. Jeff
David Stbrie
Irene Bevans.
Rae Morgan

BIRMINGHAM .
Hippodrome 31

Johnny Duncan
A & V Shelley

Reg Prlestman
Norman Thorpe
SYDNEY
TIvoll 7
Larry Griswold
Johnny Lockwood
Eagle & Man
A Robins
Rayes 4 Faye:

.Anny Berryer
Medlock St Marlowe
Winnetou & Squaw
B & D Stuchberry
Jimmy Parkinson .
Edit !Juhasz
Frank Ward:

LONDON .
Metropolitan 31 :

Dave Gray
4 BombslieUs

MorCcambe 4 Wise Melfi Kids

Carlo Sis
Southlanders .
Manetti 2
Freddie Earle
■ BRIGHTON
. Hippodrome 31
Ronnie Hilton
Anton 4 Janetta
"Timmie Rogers
Pan Yue Jen Tr.
Hackford 4 Doyle
Joe Black
Matanzas

FINSBURY PARK
Emigre 31

Max Miller
Margo 4 John
Nordics
Boger Came
Johnny. Mack.

J 4 J Dawson
Lloyd 4 Vy Day
HANLEY
Royal 31
G. H. Elliott
Hetty King.
Randolph Sutton
Billy Danvers
Morris 4 Cowley ;
Parnell 4 Ashton
Jill Jayes .
Terry Doogan
LEEDS
Empiro 31
Ken Dodd
Fuller 4 Janetta
Kordites
Tilths Bros.

N 4 C Carta
Mike Coyne
Liss Lennon

LIVERPOOL
Empiro 31
Willie Harris
Jerry Harris
Les Hobeaiix
Most Bros; .

Tony Crombie
Jive Hostesses

Princess Amina
Valerie Hunt
Pete SmaU

MANCHESTER
Palace 31
A1 Hibbler
Gilbert 4 Sylvia
Smoothey 4 Layton
Duo Russmar
Richman 4 Jackson
Pierre Bel :

Hill 4 Billie
NEWCASTLE
Empire. 31
Michael Holliday
De Vere Girls
Hal Monty
Bernie .4 Barbara
Peter Crawford 3
Jolly Jesters
El Grahadas
NOTTINGHAM
Empiro 31
Marty Wilde
McKinnon Sis
Edna Savage
Sonny Boy
Teenagers
Hollander 4. Hart
Roy Lance

SHEFFIELD
Emprrd 31.
Alma Cogan ;

N 4 N Grant
Ward 3
3 Paulos
Billy. Stutt
Don" Arrol
Ray Alan
Ron 4 Rita
SUNDERLAND
Empire 31
Jimmy CUtheroo
Miles Twins
Cox Twins
Duncan’s Collies
Alicia Dells
Jack Watson-
Maurice French
Bert Lindon .

Cabaret Bills

NEW YORK CITY

ORVILLE T. BRIGHT

Orville T: Bright, 46, vice-presi¬
dent and general manager uf Bell
& Howell (Canada) Ltd., manufacr
tiirers of motion picture cameras
arid, projection equipment, died
March 21 of a heart attack in
Evanston, Ill. He was returning to
his Toronto home, with his wife,
after attending a B & H convention
in Chicago. Born in Chicago,
Bright cairie to Toronto in 1954 to
head his company’s Canadian sub¬
sidiary..

: Survived by his wife.

DANNY WILLIAMS

Danny Williams (Andrew McWil-
liam), 75, -Vet stage, comedian and
singer, died March 22 in Strathca-
thro, Scotland. A native of Aber¬
deen, he appeared in vauderies and
in concert ! party units in Scotland
for years.

Williams was on vaiude layouts
with the late Harry Gordon, Sir
Harry Lander, Marie -Lloyd and
others; When he retired from show
biz a number of years ago; he set
up in business as a tobacconist.

EOLI GAMBARELLI
.. Eoli Gambar.elli, 46, died of a
heart attack in New. York recently.
She had sung in opera, in the U. S.
and in Italy, first under the name
of Yola .Galli arid later under her
own name. She was the sister of
Maria Gambarelli, longtime bal¬
lerina with. “Roxy’s Gang” and lat¬
terly in legit and . pictures, notably
in coproductions in Rome.

Another sister, of the Gambarelli
& Davito (Swiss Colony Wine) .fam¬
ily, and a .brother also su:vive.

LEW LAKE

Lew Lake, 56; v owner of Collins
Music Hall,. Islington, North Lon-
; don, which he. inherited from, his
father in 1939, died in his sleep
March 24 in London. Collins Music
Halt, established in 1846 and re¬
built in 1897, was one of the few
remaining vaude theatres in Lon¬
don.

Lew Lake inherited the lease
from his father butbought the
theatre outright in 1946. Since:
then he struggled to maintain the

(Continued on page 75)

. Blus Angel
George Lafaye
Evelyn Knight
Shelley Berman
Dorothy Loudon
Bart Howard
Jimmie. Lyon Trio:

Bon Solr
Sylvia Syms
Phil Leeds
Jorie Remus
Three Flames .
Jimmie Daniels
Casanova
Donna Dunn
Margrit 4 Adrienne
Chateau Madrid
Beatrice Kraft Dcrs
Jose Duval
Candi Cortez
Ralph Font Ore
Panchito Ore
; Copacabana
Vic Damone
Betty Kean
Ron Fletcher
Ted Morrell
Mimi

D 4 G- Prior
Michael Durso Ore
Prank Marti Ore
Downstairs Room
Julius Monk
Ronny Graham
Ceil Cabot
Ellen Hanley
Jean Arnold
Gerry Matthews
Stan Keen

El Chico
Marlsa Terol
Lucerite Tena
Carlos 4 Myrna
Mellitas Del Campo
No. 1 Fifth Ave.
Cedrone 4 Mitchell
Undine Forrest
Bob Downey
Harold Fonvllje
Joan Bishop .

Hotel Pierre
Stanley MeJha Ore
Joe Ricardel Oro
Betty Benee i

Hotel Plaza
Jane Mason
Ted Straeter Ore

Black Orchid

Shecky Greene.
Diahann. Carroll i
Joe ParneUo (3)
Bide Angel
Princess Abilia 4
King Christian
Lord Christo
Mighty Dictator
Antonio Jimihez 4
Pepita Martinez
Blue Note
Earl Bostic (5)
Cloister Inn '
Eddie Higgins Trio
Beverly Kelly ■
Ramsey Lewis Trio

Sammy Wolf.

Joan Kayne ■

Dick Bernie
Ivan Lane Ore
Coconut Grove
Tony Bennett
The. Leslies
Freddy Martin Oro
Crescendo
Louis Armstrong
Dorothy Donegan
SSI Club

Annette Warren .
Johnny Walsh
-. interlude
Cal Tjader Quintet
Largo

Connee Boswell .
Doodles Weaver fld.
Larry Potter's
Supper. Club
Phyllis Inez
Sandy Sims
Mocambo
Keigo Imperial

Capri

M. Alverez Mera
Luisa Chorens
Somavilla Ore
Calvet Ore

Hilton

Xionara Alveres
. Nacionat
Georgia Gibbs.
Parisien Dncrs
Dancing Waters
W Re.ves Ore
Riviera
Ted Lewis
Eddie - Chester
Cathy Basic 1
Beverly Marshall
Sol Klein Ore
Elen? Del Cueto
Manolo Torrents
Lasker Steinberg
Mercedes Valdes
Arminda Martinez
Maria Magdalena

Japanese Dncs
Frankie Sands Trie
Paul Hebert Oro
Moulin Rouge
Helen Kane
De Castro Sisters
Donn Arden Line
Royal Guards
Dick Stabile Ore
Slate: Bros.
Jimmy Ames
Ann Hathaway
Gil Bernal 4
Statler Hotel
Lucille Norman
Lucille 4 Eddie
Roberts

Ed: . Bergman Ore
The . Seville
Lecuona Cuban
Boys

Steven Peck 4 Lite
Ye Little Club
Abbey Lincoln

Guzman Singers
Rivera Ore.

: Sans Soucl
Tony Foster
Gloria 4 Rolando
Victor Alverez-
Miriam Barreras
Elena' Burice
Raquel. Mata
Kary Russi
La Serle Ore
Ortega Ore

": Tropicane
Erlinda Cortes
Alberto Rochi
Blanc? Varela :
Gladys 4 Freddy
Riveros,
Guaracberos . ■
Monica Castcd
Tropicana Ballet
S Suarez Orq
4 Romeu. Orq

LAS VEGAS

Desert Inn

"Newcomers, . 1928"
Paul Whiteman
Harry Richman
Rudy Vallee
Buster Keatbn
Fifi D’Orsay

Louis Prima-Keely
Smith

Louis Basil Oro
Beachcombers

Sands

Nat King Cole .

Carlton Hayes Ore Allen 4 DeWood

Dunes

Frankie Lain?
Jack E. Leonard
The Belmonts • .

. Dunes Dancers

Copa Girls
Antonio Morelli Ore
San Sowd

"Midnight in Paris"
Bobby Morris

Cee Davidson Orel Pat Moreno

_ El Cortez Ray Parsons

Dubonnet Tno Sherry Shone

Dick Saunders Cindy 4 Alberto

Marcie Miller Jeanne Masson

Deedy 4 Bill Mile. Zabuda

El Rancho Vegas Bobby Blue Ore

Eartha Kitt . Shownoet.

Morey Amsterdam Hank Penny

Barry Ashton Dncrs Shirley Scott

Mark Monte Ore.

Hotel Roosevelt
Sammy Kaye Ore
Hotel Statler
Xavier Cugat Ore
Hotel Toft
Vincent Lopez Ore
Hotel St. Regis
Ginny Simms
Milt Shaw Ore
Ray Bari Ore
. Latin Quarter
Alan King
See Hee FamUy
Dior Dancers
Chandra Kaly
Martha Ann Beqtley
Jamel Twins
India Adams
Bob Kennedy .

Jo Lombardi Ore
B Harlowe Ore
Lo Cupldon
Sheila Reynolds
Old Romanian
Mac PoUack Ore
McKenna Line
Harvey Stone
June Perry
Bob Brooks
Town A Country
Denise Darcel
Bobby Van
Dave Barry
Burnell Dcrs
Ned Harvey . Ore
Sicaris Ore
: Viennese Lantern
Kitza Kazacos
Ann Tori

Ernest Scboen Ore
Paul Mann

village Barn
Tony Lavelli
Pete Pederson
Marshalls
Larry McMahon
Piute Pete
Bobby Meyers Ore
Village Vanguard
Roger Price
Thelonius Monk.

Waldorf-Astoria
Varel 4 Bailly
Chanteurs De Paris
Emil Coleman Ore
Bela Babai. Ore'

Drake Hotel :

Pat O'Day :
Jimmy Blade Ore
Gate of Horn
P Amaya 4 ..

C. Torres
Stan Wilson
London House
Teddy Wilson (3)
Mister Kelly's
Lee Wiley
Kingston Trio
Marx 4 Frigo
Palmer House
Carol Channing
Chiquita 4 Johnson
Ben Arden Ore

Dick Rice Orch
Flamingo
Tony Martin .

Alan Drake •

Don Kirk
Flamingoettes ‘
Jack Cathcart Ore
Fremont ..Hotel
Jodimars
.Make Believes
Magnetics
Shirl 4 Earl Mor-
tensen .
Golden Nugget
Harry Ranch
Jig Adains
Charlie Boyer
L 4 F Maynard
Riviera

Mickey Rooney
Joey Forman
Lancer? .
Novelites .
Cavanaughs
Ray Sinatra Oro
Sahara
Bob Crosby
Ames Bros.

Garr Nelson
Showboat Girls
Vic Artese : Ore
Silver Slipper
Hank Henry
Annie Maloney.
Peggy Dieterick
Kim Athas
Jimmy. Cavanaugh.
Sparky Kaye .

Mac Dennison
Geo. Redman Ore
-Thunderblrii
Frank Gusto
Joe Fornaro

Tropicane .
•Jayne Mansfield
Mickey Hargitay
Elaine Dunn
Cathy Crosby
Johnny Puleo 4
^Harmonica Gang
Dante D’Paulo
George Chakirls
Lizanne Truex
Sean Garrison
Jack. Ackerman
Nat. Brandywynne

MIAMl-MIAMr BEACH

Americano i Flip Phillips
Mindy Carson Paragons

Billy Williams 4 I Lucerne
R. Layne 4 Velvel | Havana Mardl Gras

Jackie Heller
Lee Martin Ore
Maya Ore •

Avalon .

Rip Taylor
Hal Winters
Bobby Dnkoff Ore
Anita Boyar
Red Smith 3

Balmoral ,
Charlie Farrell
Irving Fields 3
Billy. MitcheU
Mickey Gentile
Jose Curbelo Ore
Deauville
Dan Dailey
Collins Kids
Four Guards
Camille Williams
Clark 4 Cross
Johnny Silver
Bob Regent
Tito Puente Ore-
Eden Roc
Myron Cohen
Los Chavales
Trini Reyes
Jonah.Jones
Rascba Rodell
Mai Malkin Ore
El Patio

Wingy Manone 4 .
Rudy Ferguson 3
Bobby Sherwood
Fontainebleau
Sarah- Vaughn
Morty Gunty
The. Szony?

Sacasas Ore
Pupi. Campo Ore
Jonnina .
Buddy Rich 4

. Harolds .Club

Jodimars
Knox 4 Korral
Wilder Bros.

Harrah's
King Pins
Carmeh LeFave
Lou Styles 4
Stylists

Jan Stewart 4

Diosa Costello
Milos Velardo
Don Casino
Tonis Fibres
Tony 4 Francella
Juan Romero
David Tylef Or#
Luis. Varona Or*
Nautilus

Larry K. Nixon
Holly Warren
Carlos’4 Yvonno
Syd Stanley Oro .

Sans Soucl
Mickey :Katz
Freddy Calo Ore
Paul Seers

Saxony

Geisha Girl Revuo
Ming 4 Ling
Toy 4 Wing
M. Shuree
Tony Toyads
Tong Bros.

Kabouki Dncrs.
Charles 4 Faye
Henry Levene Ore
- Seville
Barry Gray .
Dolores Leigh
Pete Brady 3 • ’
Marty Franklin S
Bob Sennett
Murri 4 Ruth
Shelbome
Cappiellos
Leonard Young
Len Dawson Ore
Lord Flea Calypso
Voyager.
Daniita Jo
Berj Vaughn 4
1 Roy Branker

Holiday

Barons
Eddie Bush .

Maoes Skyroom
Kay Martin ,
Woo Woo Stevens
Jack Melick 3
. Riverside
Mills Bros.

Starlets

Bill Clifford Ore

SAN FRANCISCO

LOS ANGELES

Avante Garde Ben Biue's

Ruth Olay . Ben Blue

Don Adams Kay Cee Jones

Eddie Cano Trio Barbara'Heller

44S Club

4 Sharps
Lenny Brae
Gloria Padilla
.Backstage '
Joanne Beretta

Bernard Bragg
Blackhawk
Lurlean Hunter
Vido Musso

Easy Street
Vork Murphy Oro

(Continued on page 75)

Wednesday, April 2, 1958

PErEEtt

LEGITIMATE

69

Off-Bway Managers Bum at Unions;

Off-Broadway managers are in-f ■
a sweat over demands being made
by various theatrical unions.. They
claim that increased salary and
employment requirements,, plus
other regulations, are virtually
putting them but of business.

. In line with this, the producers
have been active on two fronts.
They’ve been discussing modifica¬
tions with the Fact Finding Com¬
mittee, representing the New York
legit craft unions, and, in another
maneuver,, have taken a stand,
against t he unilateral establish¬
ment of off-Broadway rules by Ac¬
tors Equity.

The conflict with Equity stems
from the union’s refusal, to. recog¬
nize the League of off-Broadway
Theatres as the official bargaining
agent for off-Broadway. The man¬
agers originally went along with
the Equity refusal, accepting ail
offer merely to discuss their prob¬
lems.

The League is dissatisfied With
the results of the discussions, how¬
ever, add is now appealing to the
State Labor Board to schedule a
meeting with Equity With the idea
of demanding recognition. One of
the League’s major beefs pertains
to the residual clause iii the union’s
off-Broadway contract, which re¬
quires additional payments to per¬
formers in the event that a script
is sold to films or tv.

Equity president Ralph Bellamy,
has stated, however, that the union
has no intention of recognizing the
League. He says that Equity re
gards off-Broadway not as a group
of employers but only as a group
of actors.

Atlanta Longhair SRO
On Mail Order Advance;
Stampede for Metopera

By SAM L.UCCHESE

Atlanta, April 1.

Georgia’s longhair coterie is going
through its annual spring bustle
to corral season tickets to two cul¬
tural events, annual Metropolitan
Opera season and 1958-59 All Star
Concert Series. Ducat scarcity is
attested by the fact that both
opera and concert series will be
sellouts long before curtain of
either event.

Met . Opera comes first. Five
performances by Bing's boys and
girls are slated in four days, April
SO through May 3. Opera is staged
at Fox Theatre, Wilby-Kincey’s 4,-
400-seat flagship here.

All Star Concert Series, Marvin
McDonald, manager, sprang a
blockbuster on an unsuspecting
steady clientele by'lining Up so¬
prano. Maria Meneghini . Callas,
Who will sing at Municipal Audi¬
torium Oct. 21.

If there was any doubt that 1958-
59 series would sell out, the Callas
signing dispelled it. Muny Aud
has 5,500 seats and they’ll all be
gone ere Danish National Orches¬
tra, making its second visit to At¬
lanta, opens season Oct. 16,

Following Mme. Callas will be
Ballet Russe de Monte Carlo Nov.
5, starring prima ballerina Irina
Borowska, with National Ballet of
Canada set for Jan. 10 and offer¬
ing full-length production of
“Sleeping Beauty.”

Next two All Star attractions,
Queen Eli^abeth-’s Buckingham
Palace Household Brigade, regi¬
mental band of the Grenadier
Guards, Nov. 18, and Philadelphia
Symphony Orchestra, Eugene Or-
mandy conducting, Feb, 15, will
be presented in Georgia Institute
of Technology’s 7,999-seat Alexan¬
der Memorial Coliseum.

. Igor Berodni, Soviet violinist,
will play at Auditorium Feb. 24
and pianist Artur Rubinstein,
perennial Atlanta favorite, will
bring series to close March 9.

Van Horn Costume Co,

To Open Office in .Y.

After a 106-year run in Phila¬
delphia, Van Horn Costumes is ex¬
panding its operation to New York
An affiliate Mmihattan corporation
has been authorized to operate on
47th Street between. Broadway and
8th Avenue,

It’s understood that growing
stock business, as well as the tele¬
vision boom, cued the expansion of
the, firm, which has been a leader
in the amateur theatre costume
field since 1852.

Tommy Noonan Returns
To Touring‘Tunnel’ Co.

San Francisco, April 1.

Tommy Noonan resumes his co-
starring assignment this week in
the Coast production of .•‘Tunnel
of Love.” He rejoins the Ran¬
dolph Hale presentation tomorrow
(Thurs.) at the Loberto Theatre,
Santa. Barbara, replacing Russell
Nype, Who succeeded him last Jan¬
uary.. .

William Bishop continues as co-
star in the production, which has
been touring weeknights and play T
irig the Alcazar Theatre here week¬
ends since last March. 16. As of
that date, ; the Peter de Vries-Jo¬
seph. Fields comedy had put in 23
weeks at the Alcazar. The produc¬
tion is scheduled to move next
Monday (7) to the Hartford Thea¬
tre, Los Angeles.

“Auntie Marne” will be blanket¬
ing, the U.S. this summer. If plans
materialize, five editions of. the
comedy Will probably be on tap
during . the warm-weather period.
That will take in the longrun
Broadway presentation, a Coast
company and three touring pro¬
ductions.

Of the touring entries, the Con¬
stance Bennett starrer is currently
cn the road: Another starring
Sylvia Sidney is scheduled to get
underway April 19; Both have been
mounted by Bowden, Barr & Bul¬
lock, who are also planning a third
company, starring Shirl Conway,
for tent theatre bookings. Canvas-
top dates Will also, be played, by
Miss Sidney.

The Coast company is planned
by the show’s original Broadway
producers, Robert Fryer and Law¬
rence Carr. Eve Arden is slated to
star in that presentation. She had
previously been mentioned as .a
possibility to succeed Rosalind Rus^-
sell in the N. Y. company, but the
assignment went to Greer Garson.
Incidentally, Miss Garson’s con¬
tract expires at the end of May,
so another Successor will have to
be obtained if she doesn’t renew.

The Warner Bros, film edition of
the Patrick- Dennis-Jerome Law?-
xence-Robert E. Lee comedy is cur¬
rently in production, with release
due next winter. .

PLANYEAR-AROUND
SHOWBOATATTAMPA

Tampa, Fla., April 1.

A showboat for the presentation
of legit stock entries is in the
works for. Tampa Bay. It’ll be op¬
erated by vet showman .Nat S..
Jerome and will utilize a resident
Actors Equity"company. The boat,
planned by Jeaii LaFerne and cur¬
rently under construction, will be
called the Bay Queen.

The three-decker vessel has : a
capacity of about 2,000, with a 250-
seat dining room on the main deck,
and : will operate on a year-round
basis. Lewis Pierce, who’s had
previous showboat experience, will
direct the Queen productions.

’Hooper’ Current, Dallas;
Switch ’Waiter’ as Next

Dallas, April 1. .

“The Hooper Law,” Harry Gra-
nick comedy currently b e 1 n g
preemed by the Margo. Jones Thea¬
tre '58, will be followed April 15-
May 4 by another new play, Wii-.
Ham. Walden’s “A. Waiter Not
Named Julius.”

The latter work replaces the pre¬
viously scheduled “The Good
Meal,” by Leo Lieberman.

Mike Ellis Will Start
Early Again at Bucks

Michael Ellis, . operator of the
Bucks County Playhouse, New
Hopei Pa., is continuing his sum¬
mer-stretch policy. The producer,
Who’s been expanding the season at
the barn in recent years, has a 20-
week spread lined up for the up¬
coming season. It’ll'run from May
3-Sept. 20.' .

• Ten shows, running two weeks
each, wilL be presented at the the¬
atre, with the first stock produc¬
tion of “Visit to a Small Planet” as
the initial bill. . That’ll be fol¬
lowed: by Ilka Chase iii “Desk Set”
and then a return engagement of
T. C. Jones in “Mask and Gown.”
The latter show did smash business
in a pre-Broadway tryout at the
spot last summer.

Skedded for a June 16 opening
is “Compulsion.”

Longhair Tizzy

Chicago^ April 1.

There’s much ado among local
promoters over the possibility that
Chicago will be without a house
this fall for major longhair produc¬
tions. The principals in the hubbub
are the Opera House and im¬
presario Harry Zelzer, both the
biggest in their respective fields
locally.

The Opera House is; frying to
book ’ Cinemiracle, a new wide¬
screen process. However, that
Would apparently, leave no avail¬
able house. for a number of ballet,
opera and theatrical offerings that
Zelzer hopes to present here. Zel¬
zer 'Was anprised of the. 'Opera
House’s picture aspirations six
months ago and accordingly con¬
tracted his shows subject to the
availability of a theatre, so no one
stands to get demolished.

Nevertheless, With the Opera
House or without, Zelzer intends
to proceed With the fall season.
The Allied Arts Coxp. prez says
he is now'“being offered” any of
three 1 arge film houses as tem¬
porary spots for such productions
as major ballet, the Metropolitan
Opera, and the Bolshoi Theatre,
but he declined to say which ones
were “offered.” He did indicate,
however, that they might not be.
in the Loop.

Tradp speculation rules out
nearly every Main Stem filmery for
several reasons,; the principal ones
(Continued on page 72).

Iowans Lose ‘Music Man’
For State Fair in ’58,
But They May Be in Pic

Des Moines, April 1. .

Despite the stremious efforts of
Iowa officials, “The Music Man”
won’t be a feature of this year’s
Iowa State Fair. However, loyal
Iowans will probably see the tour¬
ing edition of the Broadway, mu¬
sical early, next spring. Also,
they’ve been assured that the film
version will be. shot on location in
the state.

Author-composer Meredith Will-
son is a native son and ’’Music
Man” is localed in a mythical Iowa
jtown, so the tuner has become vir¬
tually the unofficial ’ Iowa show.
That sparked effort to have the
projected touring production play
this year’s Iowa State Fair. How¬
ever, the tourer is being produced
on the Coast and won’t finish its
engagements there until late fall,
too late for the State Fair. :

Before leaving for. Europe last
week, Willson revealed that he,
Broadway producer Kermit Bloom-
garden and director Morton Da
Costa plan to be partners iii doing
the screen version of the; musical,
with financing: and release through
a major studio. . Referring to a
suggestion that the picture might
be filmed ; in his hometown. Mason
City, which is noted for bad
weather,. Willson remarked, “We’d
have to take the Iowa weather as
we found it—-that’s part of the
setup.”

‘Porgy’Will Tour Barns
But With Goldwyn Okay

Washington, April 1.
Two or three stock companies
will take “Porgy and Bess” on tour
of the strawhat circuit this sum¬
mer. ; However,, film producer
Samuel Goldwyn will have final
okay of the: companies. That was
disclosed last week by Mrs. Du
Bose Hayward, widow of the. author
of the novel on which the Gersh¬
win folk opera is based. Mrs, Hay¬
ward testified pri behalf of the
Smathers bill to divorce the broad¬
casters from. BMI.

Goldwyn, who is making the
“Porgy” film, apparently wants to
protect his investment by prevent¬
ing any third rate, performances
which would tend to tarnish. the
musical in the.public’s mind.

Names Have B.O.

The Assn, of Theatrical Press
Agents & Managers is clamping
down on longhair. The union,
which has had some representation
in that field, has now determined
that, effective next.Labor Day, “all
ballet and opera companies shall
employ a manager and pressagent
at regular. . legitimate . -musical
scales and. working conditions;”

Included in the ATPAM edict,
are any offerings that use costumes
and/or scenery and > properties
and/or stage hands. J

Glasgow, April 1-,...

The number of legit stars with
•boxoffice draw has dwindled in 25
years* from 30 Or 40 to about 10;

At the same time; it’s growing
more, and more difficult to per¬
suade established, players, to take
assignments outside of London.

That, was noted by Charles Far¬
rell, ’council member and honorary
treasurer of British Equity, speak¬
ing recently at the annual, meet¬
ing of the Scot branch.

Except for “certain eccentric
gimmicks from television,” who
can fill theatres but sometimes
“create disturbances” doing so,
there are few. names today Who
can be sure of attracting audi¬
ences. That, plus the reluctance
of ranking players to undertake
provincial tours, is making it in¬
creasingly difficult for theatres
outside .London to get shows, the
Equity official asserted.

Local managers are filling the
gap with government-supported
company from various Continental
countries, Farrell warned. Such
troupes can afford to come to Eng¬
land and accept touring engage¬
ments, not only for the propaganda
value, but because the performers
are generally on guaranteed mini¬
mum salary.

These European companies are
willing to take smaller guarantees
than British shows with top sars
like Laurence Olivier, Vivien j-MJss Haynes.
Leigh, John Gielgud, and they
find it wonderful experience to
come to England with the hack of
their respective governments, “if
we could only persuade our own
stars to go on tour, to play Scot¬
land and the provinces and fill our:

British theatres, the traffic in
state-subsidized foreign companies
would cease,” Farrell suggested.

HUROK SIGNS FRENCH
TROUPE FOR U.S. TOUR

Paris, April 1.

Impresario Sol Hurok has signed
the Theatre National Populaire for
a nine-week Uv S. tour beginning
next September. With a cast of 45,
it’ll be the largest French troupe
to make the overseas hike. The
lead performers include Gerard
Phillipe, Jean Vilar and Maria
Casares..

The company, will present a
repertory. of five classic plays.
Hyrok, incidentally, planed, back to
New York last week.

" Actors Equity is apparently in.
for another hot factional fight in
its annual election, to be held in
June. The dissident element in the
union,-after relaxing its campaign,
for control of the administration in
last year’s election, is reportedly
back in full swing. That’s indi-
cated in. the complexion of nomin- ‘
ating committee' members elected
at the quarterly membership meet¬
ing in New York last Friday (28).

Of the 10 members selected,
eight are regarded as belonging to*
the dissident faction headed by
Bill Ross, one of those chosen. The
eight-member spread gives the
Ross element a one-member edge
on the nominating committee,
which also comprises five previous¬
ly-selected council • reps, all con¬
sidered independents.

The strong position already
gained by the dissidents appears
to mean that an all-out battle will
ensue. In view of this, it’s predict¬
ed that no matter what ticket is
chosen by the committee, an oppo¬
sition card will be entered. The
factional conflict is expected to be
especially intense this year, since
the election covers all officers and
15 councilors.

The general impression is that
the dissidents were well organized
for last Friday’s meeting. A reso¬
lution introduced by Ossie Davis,
recommending that the council
urge the State Dept, to okay a lim¬
ited passport for Paul Robeson to
go to London for a legit appear¬
ance, was passed by a vote of111-
75. Ralph Bellamy, president of the
union, opposed the resolution on
the ground that the union’s policy
is to avoid entering into political
matters.

The membership Teps elected to
the nominating committee, with
the number of votes listed paren¬
thetically, include principals Polly
Rowles (195), Biff McGuire (172),
Frederic Tozere (166), Nancy Walk¬
er (158), Bill Ross (157), Jane Hoff¬
mann (153) and Harry Btfllaver
(152). The chorus rens include
Brock Peters (188), Tao Strong
(180) and Shellie Farrell (130). Of
the 10, only Tozere and Miss Walk¬
er are regarded as Independents.

Those in line as principal alter¬
nates include Mike Kellin (151),
Jeffrey Lynn (151), Nydia Westman
(146)., Hilda Haynes (141), Tom Mc¬
Dermott (139), Ann Wickham (99)
and Josephine Nichols (96. On the
chorus, side, the alternitejineup in¬
cludes Cordelia Ware. (116), Stan
Page (111) and Ramona Robinson
(100). Of these 10, all are rated as
independents except Kellin and

Barn-Touring ‘Sergeants’
Opening at Paper Mill

Robert Weiner’s strawhat-toufihg
production of “No Time for Ser¬
geants” will open the season next
Monday (7.) at the Paper Mill Play¬
house, Millburn, N.J. Emmett
Rogers, who co-produced the . Ira
Levin-Max Hyman comedy on
Broadway and staged the London
production, is directing the show;

After a six-week engagement at
the Paper Mill, the show will lay
off for a week’s' tuneup rehearsal,
then play a three-week tent stand
at Westbury, L.I., followed by a
week at Camden, N.J, Other book¬
ings are being negotiated. i

Sewn Arts Center, N. Y,

A Beehive of Show Biz;
At Former Colony Club

The Murray Hill sector of Man¬
hattan has gotten the cultural jump
on the proposed Lincoln Square
development further uptown. Al¬
though less elaborate than the arts
projects plahned for the Square,
the Murray Hill venture takes in
three theatres, an art gallery, audi¬
tion and rehearsal halls, plus
schools for drama, dance, music
and voice.

The entire setup, however, is
confined to a single six-story build¬
ing, originally designed by Stan¬
ford White for the Colony Club in
1907. H/s been refurbished at a
cost of over $300,000 and converted
into the Seven Arts Center. Di¬
rectors of the operation are Oscar
Derma? and Martin Cohen, who
were represented on Broadway two
seasons ago as co-producers of
“The Vamp.”

The three theatres7 two prosce¬
nium and one arena, each seat un¬
der 200; They’ll be used for stu¬
dent productions and commercial
off-Broadway entries, either pro¬
duced by the Center itself or by
outsiders, jn the latter ease on a
rental basis.

Space in the building has al¬
ready been rented by the Ballet
Russo d£ Monte Carlo for execu¬
tive Offices and a studio. The C<ei>
ter is also conducting its own class¬
es.

Jean Stapleton withdraws April
12 from the cast of the Broadway
production of ."Bells Are Ringing.”
Her successor, will probably be

Alice Pearce. '

70

LEGITIMATE

PT&Wr?

Show on Broadway

Bark to Methuselah I

Theatre Guild (in association with Ar¬
nold Moss) presentation, of two-act (sik
scenes) comedy by George Bernard Shaw,
adapted by Arnold Moss; staged by Mar¬
garet Webster; sdenery and lighting.
Maryin Reiss: costumes. Patricia Zipprodt;
electronic effects. Vladimir ■ Ussachevsky
and Otto Luening.- Stars. Tyrone PoweC.
Faye Etnersoii. Arthur Treacher; fe«:
tures Valerie Bettis. Arnold. Mpss. Riyli-
ard Easton. At Ambassador Theatre. N.Y>,
March 26. '58: S'j 90 top Frtday-SaturdaV
nights So.75 weeknights.

Cast: Arnold Moss. Tyrone Power, Fayp
Emerson. Valerie Bettis. Richard Easton.
Arthur Tfeacher. Deirdre Owen, MVI.

. Dowd.

portrays Shaw himself as an amus¬
ingly bumptious m.c. and com¬
mentator. It’s a useful device, gi.vr
ing the show virtually its only gen¬
uine life.

Margaret Webster’s staging seems
tentative, Marvin Reiss’ scenery
and lighting offer no surprises,
Patricia Zipprqdt’s costumes are
approximately adequate and the
futuristic sound effects by Vladimir
Ussachevsky and Otto Luening sug¬
gest science-fiction television:

. Hobe.

^ The trouble with “BaektoMethu- j
selah,” it’s always been assumed,
is its impossible length. Although
Bernard. Shaw considered it. his
“masterpiece,’’ it has seldom been
produced. Since it runs to 90,000
words, it was originally produced
by the Theatre Guild in 1922 ak
three separate installments,, each
for a single-week run. The schedule
was repeated for a second threj.*
weeks and then all three install¬
ments were alternated for a final
week.

It was a boxoffice failure ..theft
and has invariably failed tq attract
popular audiences in its occasion^
presentations in various places subr-
sequentty. The reason, it’s noW
clear, was not the play’s length::* J
but its dullness. For once, Sha\t
was in deadly earnest, and hii;
earnestness is deadly. "■{■

In Arnold Moss’ condensation,
which he is presenting, in partner^
ship with the Theatre Guild, th$
play runs just about two hours, in¬
cluding orie intermission. That’js
about a quarter of its original
length. It’s more or less the same
version, but with a revised cast;
that played a strawhat tour last
summer.

With the present cast. It had a
highly profitable tryout tour;
mostly of one-nighters, and. haS
thereby reached Broadway as &
paid-off venture. It isn’t likely to
extend the scheduled six-week eri-j
gagement, however, despite the
three-star marquee lineup and thg
simple physical production. •

“Methuselah” is a rather pene4
trating speculation by one of thd
most brilliant intellects, the world
has ever known. For that reason!
and because GBS regarded it as his
major work, it is reasonably inter*
esting and even to some extent
stimulating. But it’s pure intellect,
or perhaps Shaw would have called
it moral passion. At any rate, i%
has no emotional projection foi?
average audiences. ;

There are no individual charac-:
ters-7-none, that is, with personal
identity for the playgoer. There,
are only what amount to puppets.]
representing ’ the author’^. ideas:
These symbols, principally as the
eternal man and woman, are pie-,
sented first in the Garden of Eden
and, in six successive scenes
through the ages “as far as thought;
can reach,” to 31,958 A.D. Presum-)
ably Shaw regarded this world o£
the future as an ideal, but few;
playgoers are likely: to share his
feeling. ■!

“Methuselah," thus. Is an intek
lectual exercise, and not exactly,
fascinating even as that. In the
despondency prevailing after the-
first World War it was apparently
,'lntended as an inspiring article of;
-faith in man's indestructibility, of.
his ultimate salvation by the tri-!
urriph of the mind.

But probab'y to considerable ex-*,
tent due to the influence of Shaw?
himself, there’s been a good deal
of philosophical thinking since.
1922, and much of “Methuselah":
now. seems - commonplace. As for;
its testament to man’s immortality,:
man himself has made that a van- :
ishing prospect, with a little -trick
called nuclear fission. ;

For those who may be willing;
to concentrate on mental concepts;
without human characters or more :

, than a slight excuse for plot, and
without the reward of any emotion:
Whatever, this capsule “Methti-'
s.'lali” may have appeal, and of.
course the incurable Shavians will
make it. a pilgrimage. It will pre-.
sumably be worthwhile for them,,
but for the general public it offers'
little. .:

The play is acceptably acted, but-
without distinction or fire. Tyrone
Power, top-starred, plays Adam in
the first scenes and then a sue-:
cession of men with the secret of=
unlimited longevity. Faye Emerson,:
second-starred, p’ays Eye in thej
Garden, scenes and thereafter a ;
sort of recurring ageless woman..
Like the other actors, they have
little characteiization to work with,:
so their playing tends to have the
shallowness of revue-sketch pef- ;
formance. .

Arthur Treacher, third-starred.
Is effective as a series of fuddy-
duddies, while Valerie Bettis and'
Richard Easton are competent in
secondary Darts. Moss, besides
being adaptor and co-producer.

lllood Wedding

Patricia NewhaU (in association with
Robert Mlrqiiardt, Thomas De Marco and
Joseph Tandet) revival of three-act
tragedy by Garda. Lorca. Staged., by Miss'
Newhall; settings. Charles Brandon;
lighting. Mary Alma Dyas; costumes. Clif¬
ford' Capone; guitar music. Fernando
Sirverit: choreography. Teresita La Tana.
At Actors' Playhouse. N Y.. March 31. ‘58;
S3.85 top.

Cast: Margot Lassner, David Faulkner;
Ola Kaufman. Dolores Rashid.. Jari Owen.
Daniel Ades. Felicia Micolucci, ' Gerry
Jedd. ' Harrison Dowd. Adele Lamont,
Suznnne Harvey, Miml Harris, Teresita
La Tana, Jose Marques; Maria Del Ro¬
mero. Estrellta, Maria Cristina, Jose
Maldonado. Robert Dahdah,- Manuel
Duque. Don Lamb. Michael Koston. Alec
Gunther. -

Garcia Lorca’s “Blood Wedding”
is a play of seething passions in a
Spanish climate that breeds, fiery
temperament. It’s a story that must
be told in flashes of lightning, so
that the tragic denouement may
have some of the ferocity of a sud¬
den summer storm: As it happens,
this revival at Actors* Playhouse
has been staged with cool delibera¬
tion, pageant-like movement,, with
too much respect for the poetry,
too. little for the action. V

Even the almost continuous off¬
stage guitar music is soft, slow,
well-mannered. Certainly. Lorca
didn’t write a sedate tale when lie
envisioned the hatreds thait would-
be aroused if a young married man
ran off with a beautiful bride on
her wedding day, stealing her from
the side of her bridegroom and
from the midst of her assembled
family. Lorca was aware that in
Spain such misdeeds carried the
penalty of blood Vengeance.

Biit under Patricia NewhalL’s
studied direction, the performances
at the Actors* Playhouse are gen¬
teel. the actors are ever so polite
arid speak in well-rounded, phrases,
dulcet tones. They, seem under the
impression that Lorca’s writing is
fragile, which it isn’t. The* only
visible sign of fire and tempest is
in a brief flamenco interlude
danced In the wedding-day scene
by Teresita La Tana and Jose
Marques. Here is a heated mood
that is never elsewhere achieved.

As a betrayed wife, Jari Owen
plays with an emotional integrity
that is keyed to the iriuted demands
of the part. Harrison Dowd is ami¬
able arid dignified as the bride’s
father, while Adele Lamont, as the
beauteous . bride, implies passion
without portraying them. Both,
David Faulkner, as the bridegroom;,
arid Daniel Ades, as the young:
husband who runs ..off with the
bride, are relatively static in their:
approach to Lorca's impetuous tale. ;

Charles Brandon’s settings pro¬
vide Coolly attractive backgrounds.
Opening night there was technical
trouble backstage that reflected
itself in faulty light cues, but the
mishaps proved relatively incorise-
qiierit ial. The trouble is more .basic.

* •• • ' Gear. . ,

Vou Touched Me!

Equity Library Theatre. Inc. revival of
three-act. comedy by Tennessee Williams
and Donald. Windham. Staged by Atwood
Levepsaler: settings and lighting, Leon
Munier: costumes. Jack P-yron. At Lenox
Hill Playhouse. N. Y . March 23. '58;
admission by contribution.

Cast: Ed. Barbour, Brent' Couchmgn,
Kitty .Culpepper, Albert M. Otteriheimer.
('horles Robinson Jr.. Judith Slatin, Madge
Wynne:

Among. the many constructive
things that Equity Library Theatre
does for the local theatrical com¬
munity. is occasionally to mount
(Continued. On page 72)

Ray Golden Has Tuner

[•' Los Angeles, April 1.

“Guys and Geishas,” a new mu¬
sical, will be tried out here in
June. by. Ray Golden, who eo-au :
thored- the book with Paul Mason,
and Also wrote the lyrics to George
Miladin’s music score.

Genie Maria Coroe will be
femme lead.

Folios Legeres

(Light Follies)

Paris, March 24.

. Paul Derval presentation of revue in
two. parts (40 scenes). Staging, . scenery
and costumes, Michael Gyarniathy; music,
G: Tabet;. H. Betti, Fred Freed, Andre
Hornez; M. Glandsberg. adapted--by P.
Larrieu. Stars: Yvonne Menard; features
Frederic- . Rey, Siiiione. Claris. , Chelo
Alonso, Maia Jusanova. Del Monte. Miche-
line Koine, Lionel :Vallih, Yves. Thomas.
Jackson Girls (12). Domenechs (2), . Jac¬
queline Marcy. Nicole Parent. Roger
Stephani, Rollos (3).- At Folies-Bergere.
Paris. March .33, *58; =.$4 top.:.

After running its last show four
years . and then being shuttered
three months,, the Folies-Bergere
has opened a new revue that should
be good for another four-year terin.
It’s, helped by the potent Folies
title, the familiar nudity arid the
general production, brilliance. >
■■■' The new show, titled “Light Fol¬
lies,” alters the traditional formula
a bit toward the policy of the Lido,
nitery, eliminating comedy sketches
arid using only production numbers
arid acts. That tends to become
repetitious, but the lavish costum¬
ing, rapid , scenic changes and
nudity should maintain the■ appeal
for both for French provincials and
tourists, . V"

Yvonne Meriard is back; as star
arid is being built as an m.ci She
does the Usual interlude with mem-
bers; of the audience, and sings in
a throaty • but acceptable. manner.
She does less nudity but is still
revealing enough , in her pony
prancing to highlight big numbers.

The spectacular production num¬
bers include a sumptuously cos¬
tumed trip through history, a scene
in the Tuileries during the Second
Empire, a tale I of seduction . to
which Miss Menard wins her next
door neighbor by appearing nude
on his balcony, a tale of a girl
whose way with men saves a cloth¬
ing store from ruin, arid a reenact¬
ment of “The Hunchback of Notre
Dame’’ with swift scene changes.

Simone. Claris displays ample
fleshly charms in her heated sex
terp segments with house dancer
Frederic Rey, arid Chelo Alonso is
a fine, addition in exotic and Latin,
terp sessions with adroit partner.
Del Monte, while Turkan Kan dis¬
plays torrid belly rippling: Maia
Jusanova. is a competent hoofer
with a feel for period work, while
Nicole Parent and Roger Stephani
dress up the usual cancan bit.

Michellrie . Koine handles her
Intro chores well , arid Jacouelirie
Marcy, Lionel Vallin, Yves Thomas
are passable In singing stints. The
Jackson Girls (12) and the Folies-
Bergere Dancers (24> do okay terp-
ing, but are somewhat hampered
by soace .limitations on the apron
to cover the lightning set changes.
Solid meccano aspects, summing
pools,. descending decors etc., are
still a. Folies backbone.

Domeriechs. (2) are a smooth
hand-to-hand act in a takeoff on
various .nationalities doing this type
of nuriiber. Rollos (3), are a fast
roller skating nuriiber and Elsa &
Waldo offer zany accentric dancing
with, impeccable timing, contortion-
ing and fine comedy-sense.

Thus, the Folies-Bergere Is about
the same, except for some stream¬
lining to keep ■ up with the times
arid; a little budget tightening on
nroductiori values. But it is still a
frothy eye catching gambit whose
tradition will keep.it moving.

Biggest nut seems to have been
the. costumes which are outstand¬
ing in colors, taste and. elegance.
No sack dresses here, except in
1920’s numbers. The femme form
is exalted, arid that will always be
tlie main draw; plus, the heady
packaging of Michel Gyarmathy.
Old and new music is well blended
by Pierre LarriCU. Mask.

Sari Francisco, April 1.

Recent visit of N.Y. Times drama critic Brooks Atkinsori to Fris¬
co! during the course of his cross-country trip to various legit cen¬
ters, caused frantic scurrying among local little theatre groups.
Each warited to be sure he saw its presentation from opening cur-
tain to finale.

One night, the audience waiting to see the Interplayers pro¬
duction of- Arthur Miller’s “Memory of Two. Mondays” at the tiny
Bella Union here, began to get restless as 10;: 15 and then 20 min¬
utes passed and still no curtain. Finally, director Leon Forbes
walked onstage and announced, “Sorry about the delay; but we’re
waiting for Brooks Atkinsori, the distinguished critic: of the N.Y.
Times, who promised to be here tonight." ..

From the rear of the theatre came an unobtrusive voice, “I’ve
been here .all the time.” The show went on—immediately.

Viedneaday, April 2, 1958

Broadway click of “Two For The Seesaw/’ with Henry Fonda and
Anne Bancroft at the Booth, has cued reader queries on ‘-‘how many
other tw'o-character plays have, there been on Broadway in the past
50 years. Jan de Hartog’s “Fpurposter/’ with Hume Gronyn and Jes¬
sica Tandy (Mrs. Cronyn) was recalled.

Historians also hark back to the A1 Woods production of “jealousy/*
by Eugene Walter, from the. French of Louis Verneuil, which ran for
136 performances at the Maxine Elliott, opening Oct. 22, 1928, with
John Halliday arid Fay Bainter. “Jealousy” was later revived with Basil
Rathbone and Eugenie Leontovich, but didn’t fare well.

Oscar Homolka and Flora Robson did a limited two-weet engage¬
ment at the Embassy, London, in 1935 of “Close Quarters,” by Gilbert
Lennox, a German drama by Swiss playwright W. O. Somiri. Two years
[later Lee Shubert tried it out in Princeton with Gladys Cooper and
i Philip Merivale. It expired on the road. It was a two-people play, but
also had two offstage voices, plus the usual assortment of other de¬
vices—telephone, telegram; radio, letter chute,' police siren, newspa¬
per headlines, etc. v : :

f A one-character, orte-act play, by Frank Merlin, titled “I Got Shoes/*
is on the fall agenda of Joe O’Brien and Rhett Cone, and will open,
next fall at their off-Broadway Cricket Theatre, 2d Ave. and 10th St.,
N.Y. The play, incidentally; was inspired by the life story of veteran
character actor Conrad Cantzen, who died at 78 with $11,85 iii his
pocket, and 8c found in his meagre room in Jersey City where he slept
on papers and begged for food. Living as a pauper, he left an estate
of nearly $250,000. to provide shoes for needy actors. Cantzen’s salary
was never over $55 a week. ;

The highly successful “Voice Of The Turtle,” by John van Druten,
Which opened Dec. 8, 1943, at the Morosco, N.Y., as produced by Alfred
de Laigre Jr., had three characters, played originally by Margaret
Sullayan, Elliott Nugent and Audrey Christie. -

On anni of Astor Place Riot, Indiana University Press will publish
on May 10 “The Astor Place Riot” by Richard Moody. Tale is full ac¬
count of the 23-year theatrical feud between William Macready and
Edwin Forrest which resulted in riot killing 31 persons and injuring
more thaii 100. Book also reveals sidelights on Dickens, Longfellow,
Bulwer-Lytton* the critic Forster, and other notables of period.

Stock Reviews

The Hooper Law

Dallas, March 26.

Ramsey Burch production of three-act
(six scenes) comedy by Harry Granick.
Stars Bea Shaw. Bruce Hall. Pat Youne:
features Mabel Cochran, Charles BrasweU.
Staged by Burch; technical direction,.

I James Pringle. At Margo Jones -Theatre j
*58. Dallas, March 25. ’58; 3.50 top.

Mrs. Freem . . . . . Mabel Cochran

Minnie Hooper_...... Bea Shaw

Randy Gates .. Richard Kennedy

George Hooner ..._Bruce Ball J

Susannah Whist .. . Pat Young

Peggy ..Bonnie Claire Edwards i

Bob ....Charles Braswell I

| Stranger. ... Clyde .Waddell

Harry Granick, whose .“The
Guilty” drama was a successful
tryout in 1953 at the Margo Jones
arena theatre, has a better offer-;
Ihg currently preeming here for
three weeks. “The Hooper Law/’
is a three-act comedy which gets
deserved laughs and could prol>
: ably fare on larger stages. It’s a
trifle long, but hais the makings of
a fine comedy.

The author has taken a roman¬
tic triangle situation and worked it
for fresh laughs. The plot con¬
cerns a brash, single Kansas City
belle who has a dinner date in with
a married customer. She follows
him to New York and poses as an
interviewer to quiz his happy wife
and uncorking laughs at-the ex¬
pense of the innocent husband.

Rairisey Burch’s smoothly paced
direction keeps the audience in a
merry mood. The able cast; ex¬
tracts every laugh, especially
Bruce Hall as the bewildered hus¬
band arid Bea Shaw, an under¬
standing wife who copes easily
with the man chaser. Mabel Coch¬
ran, the housemaid, draws half her
laughs with only a sniffish air and
upturned nose.

James Pringle’s two sets, via
tricky lighting, easily suffice and
add visual assist to a complex pro¬
duction. Bark.

Tomorrow’s Children

Hollywood; March 20.

George Boroff production of three-act
(five scenes) drama by Jan Leman. Staged
by . Boroff; lighting. Stan Paul. Stars
Michael Granger. Kathleen 0*MaUey; fea¬
tures Doris Karnes. Stephen Ellsworth.
Jefferson Searles. Herman Ru^ln.. At Cir¬
cle Theatre, Hollywood, March 20, *58;
$3.30 top.

Elizabeth Brooks ....

Ralph Brooks .......

Ethel - Brooks _. ....

Matthew Brooks.....

Roland Kester . _

Dr, Walter Ruskln..

. Kathleen O’Malley
... Michael Granger
Doris Karnes
.Stephen Ellsworth
.;. Jefferson Searles
Herman Rudin

This Jan Leman drama is a ser¬
mon on the dangers of atomic ex¬
perimentation and a scientist’s
moral responsibility for his dis¬
coveries. The play has heroic possi¬
bilities, but fails to make the most
of its dramatic situations:

The story about a young novel
prize-winner’s struggle with his
conscience over his part in the de¬
velopment of nuclear weapons has
an overlong first act, and it tele-
graps its third-act dramatic punch.
The big situation involves the
hero’s attempt to kill his own child,
a congenital freak as a result of
radiation poisoning. (“Hide arid
Seek,” a drama by Stanley. Mann
and . Roger MacDougall, dealt with
a somewhat similar theme. It was
a failure of the 1936-57 season on
Broadway. — Ed.)

Producer George Boroff has

staged the show with minimum but
adequate props, but fhe scenery
does not favor arena-style presen¬
tation. The performance is gen¬
erally acceptable, though, unin¬
spired according to most local
minor-league theatre. Incidentally,
"Tomorrow’s Children” is the first
play in English by the author, a
German physicist. Glen:

The Duchess of Washoe

San Francisco, March 27.

San Francisco Theatre Co. production of
two-act (IB scenes) musical comedy.
Staged by Leslie Abbott; book,-MadeUen*
Safonov and Cass Stevens; music aiid
lyrics. Emil Martin; choreography; David
HamUton; sets, Alexander Argiros; cos-
tumes. Kart of Tasirter; lighting. James
McMiUan; book directed by Donald Whit¬
ney; musical, direction. Martin and Sandra
■ Campbell. At Encore Theatre. San' Fran- .
cisco, March 27. * f 58; $2.50 top.

Kate Mahoney .. ..

Pat McGuire
.. Orestes D’Anna
. . Donald Whitney
.. Robert Atkinson
. Annette De La Roche
Rick Linden
- ... Ford LUe

. Delores Bernhard
.. Everett Lee
... Roberto Piperle
...... Lida Berllne

. Bari Rolfe

<u<w» Bruno, Sue Ha ekes,
Raquel Lopez. Disna QuaU. Joyce Work¬
man. Jean Dayl, Pearl Berkelmin, Jane
Bryant, Aurora Dawson, Janey Hayden.
Linda Hoager. Danny Cameron. Brujo
£? r w°A a * - Ray Jo *eph. Milton. Long way.

Richard Martin, Jose Sevilla,
v- yi* y * Dennls R°*a. Mike Roberts,
Richard.Kamos, Larry Bryggman.

Andy Walsh ...
John Floyd ......

Clarence Barlow .
Kathleen

; Dr. Brett Flornoy .
t Sam ....... .....

FJora Lamont ..,

Luke Jordan
Ellle Jordan ....
Louise Johnson .
Others: Alison

There s enough in this shambles
of a . .musical comedy to make it
fairly enjoyable. The germ of the
book’s idea is interesting, about a
third of the music is fresh and at¬
tractive, and the second feminine
lead, Annette De La Roche, has a
fine soprano voice, uses it beauti¬
fully and is pretty.

On the other hand; “The Duchess
of Washoe” has a ■: tedious J>ook
which creaks between songs and .
never reaches a level of Wit any
higher than, “I ain’t never seen a
pot like that in the parlor before/*
plus , derivative songs such as
“Backstreet Love,” strongeiy sug¬
gestive of “Love for; Sale/’ as ’fyell
as confused direction and a leading
lady apparently directed to belt out
every song in caliope style.

The show,, localed in Virginia
City, Net., near the peak, of the
silver rush around I860, involves' .
ari Irish boarding house mistress
who has grubstaked her boy friend
and therefore shares in a rich
silver strike. They wed and go to
Europe, taking along her niece,
who is really pining for a local
doctor. The story is said to he based
on an actual situation in Washoe
County, Nev. (thus, “The Duchess
of Washoe”).

The yam is ineptly told, larded
with “dream” ballet, but it is at
least brief. Among the better of
Emil Martin’s songs are “We’re
Headin’ Out for. Nevada,” “Why
Must I Be Me?” “There’s Money' in
the Air/’ “Prospectin’,” “Wonder
If He Loves Me?” and “There’s
Nothing Wrong in Having Lots of
Money.”

As male, lead, Orestes D’Anna is
satisfactory, somewhat like a young
Gabby Hayes, and Delores Bern¬
hard/as Virginia City’s leading
madam, sings well. Rest of the cast
seems to be under the handicap of
inadequate direction. Stef.

72

LEGITIMATE

Wednesday, April 2, 1958

Show Out of Town

Firstborn

Cleveland, March 31.-

Katharine Cornell & Roger L. Stevens
production tin association with -Theatre
Guild; of three act (seven scenes! dram i
by Christopher Fry. Staged by Anthohy
Quayle; settings. Boris Aronson: costumes,
Robert Fletcher; lighting. Tharon Muss>r:

. Songs. Leonard Bernstein. Stars Katharine
Cornell'. Anthony Quayle, Torin Th-ioh-r;
Mildied Natv.ick. Roddy McDowall. A*.
Hanna Theatre, Cleveland. March 31, *f>8;
$4.88 top. • ;

Anath Bithiah Katharine Cornell

Teusret . 1...... Kathleen Wldrtoeij

Seti the .24 ............ Tofin Th ;, tcl?cr

Raineses -........ Roddy McDowMl

. Moses __...... . . . Anthony Quatle

Aron .....Michael Strifv*

Miriam .......Mildred Natwi-k

Shendi.. .. ...... Michael VVa fer

Katharine Cornell has a mi'v
vehicle of striking timeliness, col¬
orful spectacle and emotion i l
power in Christopher Fry’s : “TI.:e
Firstborn.” It lured the Britii’;
playwright here on his first Ameri¬
can visit for the Hanna TheatJe
tryout of a p!ay enacted with com¬
mendable impact. ;

There isn’t any Fry double-talk
in his surprisingly Straightl'di ward-
saga of Moses-and the exodus from
Egypt, interpreted in poetic mod¬
ern language. Where Cecil B. De-
Mille had to • use thousands ftf
actors to dramatize the deliverance
of the Children of Israel from
tyranny in “Ten Commandme: tC.
a dozen players linfold a moJe
humanized, moving version, that
has great pictorial beauty. V

Somewhat in the realistic style
of the. “Family Portrait” of Jesus,
this becomes an intimately sensi¬
tive character study of Moses. It?s
also, a briiliant K . compelling por¬
trait hy Anthony Quayle as the
Messiah seen through the eyes of
his sometimes skeptical relatives
and the Pharaoh’s family, which
knew him so well. Quayle, w r ho
doubles as director, registers so ini-
pressively in his part that he ofteh
takes dramatic thunder from every¬
body, including the stair.

Miss Cornell, however, seems as
radiant as ever in a rich role that
lias the sort of grandeur perfectly-
suiting her special talents. She
looks genuinely majestic in a finely
restrained, dimensional .character¬
ization of the Egyptian princeas
who raised Moses as a child, and
Watches his adult rebellion against
despotism with discernment as well
as pity: V . =

Some first-night jitters slowed
up her opening scenesj but her
compassionate performance grew
more assured and lyric in Voicing
.Fry’s blank verse. The star evokejs
a forbOding feeling of heart-sick¬
ness while bitterly denouncing hdr
cruel Pharaoh-brother for double-
crossing the Israelites’ leader so
often.

Robert- Fletcher’s exotic cos¬
tumes are gracefully worn by ah
excellent cast. Conflicts grow
t e r s e 1 y enthralling whenever
Quayle is on stage, eloquently caU-
ing the wrath of God upon th£
tyrant. Sometimes he is shocked
by the miracles that turn Egypt
into a land of horrors, and his fierV
and darkly brooding portrayal sets
the mood for the production. He
has staged the .show with imagina¬
tive simplicity. A series of plagues
finally striking down the young
prince are suggested by awesome
sounds and Tharori Musser’s
dramatic lighting effects.

As the- treacherous Pharaoh,
Torin Thatcher is just as biting in
delivery as he appears regally com¬
manding. He tries to rationalize hi$
villainy with the cynical slickness
of a Soviet king-pin. All motives

| and attitudes are presented from
' a more or less realistic viewpoint,
1 despite the poetic phraseology.

I Roddy McDowall makes a good
: impression as the boyishly naiive
f prince who admires Moses.. The
i latter’s, fearful sister, .Miriam,
draws a touchingly strong perform¬
ance from MildrPd , Natwick.
Michael Wager depicts her weak
turncoat son believably. Kathleen
. Widdoes as a royal, daughter is a
winsome little sprite.

Boris Aronson’s technicolored
: ah -tract settings of the 1200 B.C.
; era are deceptively simple , yet
i. artistically distinctive in the scenes
’■ of the palace and •Miriam’s tent.
Picturesnue pageantry is a bit slug¬
gish in first act, but doesn’t ham¬
per Fry’s remodeled 1948 drama
about an inspiring epic battle for
freedom. Pullen. ■

Tkrainian (.’ossacks

London, March 20.

Victor Hochhauser .(by • rfc.ngenie.nt
with Jack; Hylton) preserit:tion. With
. florid. Mokrov, Alexei Dolgih, Vladimir
., 7: sir o c n o v, Valenti. 1 ve Verholomova, Val¬
eria Kotlyer. Ivan Godun,' Vasilii Izotov!
Vadim Golik. Anna Kosiakova, ; Viktor.
Pubejimov, Anatoly Kniazev. Mihail Mer-
; kuldv, Boris Mischenko. Dmitri Rokitsky.;

Anatoly Bokrov, Grfgorii Tchapkis. Leonid
. S irafanov. Njckolai■ Birki: Artistic 'Direc-
:tor. Pavel Virsky; staged by Pavel Virsky.;
orch.' under I Cor Ivaschenko; At Princes
Theatre. London, March 19. '58.

' Easily, one of the best dance

• companies to be imported into Lon-
‘ don for some time, fhe Ukrainian
' State Cossack Co. have all the mak-
' ings of a hit in the States, too.

i Dancers first came to London
j to play Albert. Hall arid siibse-
I quentiy did a short tour of Britain.

; A. success all along the lirie, their

• current engagement should yield a
’ handsbme. returri for Victor Hoch-
Miauser. v

. There is a striking contrast be¬
tween the male and female dance
routines. For the girls—they're
mostly very young and attractive—
the choreography is sweet sim¬
plicity. There is a mild and fas¬
cinating charm about their dances,

( but riot a great deal of life in them.

;. The male dancers,. on the other
; hand( abound with vitality, Their
i routines are.exciting, executed with
[ skill and of a high level of artistry..
; Also, there is.an unusually strong
j sense, of comedy and many of the
dancers succeed as much by their
( good humor as by the nimble foqt-
■ work, of the cast.

j There is quite a blaze of color in
j the costumes with Cossack dress
j naturally predominating. A mon (T
| the highlights, one of the more ex-
; citing male numbers is the Russiari
i Leaping Dance, while probably the
: best comedy number is a jolly little
item in which four irien share orie
pair of boots, each usirig them in.
j turn for a brief dance. The most
:.attractive of the. femme numbers
I is the Ukrainian Hora Dande in
; which, as needlewomen, they illus-
; irate the art of embroidering a
(carpet: Myro.

HISTORIC SUMMER
THEATRE AVAILABLE

After highly successful season Iasi
summer, producer unable to resume
operations: - Seats 475—less than 2
hrs. from N.Y.C. Contact D. Stephens,
Pres., ROBIN HOOD THEATRE, Inc.V
231$ Woodland Lane, Arden, Dela¬
ware. ' Phone: SYcamora. $-2445.

1 Chi Opera House

Continued ■ from page €9.

: being that the longhair season co-
] incides with, a busy mption picture
. period,. that the arrangement is too
i temporary to benefit any but an al-
! ready shuttered theatre, and. that
the Zelzer shows are. often only

• weekend affairs. Speculation yields,
the Norshore as the most available
big film house (it was closed by
Bala.ban & Katz last October), but
it is far off the beaten path, near
Evanston.

Booking the Cinemiracle would
solve a problem for the 3,500-segt
Opera -House, which generally gets
infrequent tenants: However, that
would make it unlikely that Royal
Ballet Co. or the American Ballet
Theatre would play here at all
this year.

Xorig stretches .of darkness; were,
tolerable when the spot was the
Civic Opera House, .built in the
interest of Chicago" culture by
Samuel InsulL But the present
owner, the Kemper Insurance CO;,
is trying to make, it pay off. How-,
ever, the Opera House will have
Chicago’s Lyric Opera Co. two
months a year even if it does be-
; come a film show-case, Cine-
: miracle, in other words, can get
only; 10 months a year at the
house.

As it stands, Zeizer’s last book-

• ing at the Opera House (unless the
: Cinemiracle deal falls through),

may be the annual four-day,. six-
i performance stand of the Met Op-
i era, beginning May 22.

Frederick Fox will; design the
' scenery for “The Warm Peninsula.”
j Robert .Whitehead’s production
' of .Eugene O’Neill’s “A Touch of
| the Poet”; is expected to open Oct.
j 2 at.the lielen Hayes Theatre, N. Y.
| The ; producer is., also planning a
J.Nov. 2? Broadway bow for “The
( Cold' Wir.d and the Warm.”. S. N.
' Behrman’s dramatization of stories
jhe wrote about his boyhood. It
j will probably be booked into the
rMofosco Theatre. Both plays will
;. be. directed, by Harold Cliirmari.
j : Mary Manning’s adaptation of
. Janies • Joyce’s “Finriegans Wake”
‘ will be presented April 9-12 at the
Minor Latham Theatre, N. Y.

A Coast production of ‘‘Shoe¬
string Revue” is planned by Ben
Bag’ey in partnership with Breck
Wall: •■ •••.....

: Eva LeGallienne will appear this
1 sumrnej.jat Stratford, Conn., in the
American Shakespeare Festival
' production of “The Winter’s Tale.”

. Mildred Natwick will appear in
“The; Firstborn” in . the role relin-
giiished by Maria Fein. '

Frith . Banbury, will direct the
London . production .of I “Mister
Johnson.’;’..

Jo Sullivan will,repeat her origi¬
nal role in “Most Happy Fella”
this: summer w hen the touring pro¬
duction plays Civic, Light Opera
dates in Los Angeles and San. Fran¬
cisco. She’ll replace Betty Oakes
during that period.

EUore : Rella’s “Sign of Winter”
is. slated for an, April 24 preem at
Theatre ,74. N. Y„ by Letitia Wilson
and Robert Kelly, who recently
opened the off-Brpadway showcase
with their own production of “As-
rriodee.”. •

Howard Teichmann’s “Girls in
509” is planned for Broadway pro¬
duction early next fall by Alfred
de Liagr.e Jr.

. A New Playwrights’ Theatre pro¬
duction of George Panetta’s “Comic
Strip.” adapted by the author from
his Own: novel, “Jimmy Potts Gets
a Haircut,” is skedded for ari April
30 opening at an undesignated off-
Broadway theatre.

Sylvia Drulie has , joined the
Bowden, Barr & Bullock produc¬
tion firm as associate producer ori
their upcoming -piesentation of a
secorid “Auntie Marne”; road com¬
pany, with Sylvia Sidney starring
in the title role. Also, Leslie Wig-
gin has- been upped from BB&B
Secretary to assistant to the pro¬
ducers, while Richard Harris and
John Glybor are production coor¬
dinators.

Jason Robards Jr. will star in
William . Darrid’s production of
“The Disenchanted,” which Budd
Schulberg and Harvey Breit have
adapted from Schulberg’s novel of
the same name,. The play is
skedded for a Dec. 3 Broadway
bnening at an uridesignated the-
atrp, .

Fromarin Associates, in conjunct
tiori with Jay Warren, . have op¬
tioned Romeo Muller’s “The Pink
Poltergeist” for Broadw-ay. produc-.
tiori next fall, following a contem¬
plated strawhat tryout..

Gilbert Miller, , in association
with Jules Borkon, will present
Francoise Sagan’s drama- ballet,
“Le. Reridez-vous Manque” (“The
Broken Date”) at the Adelphi The¬
atre, N.. Y., for. a limited run be¬
ginning May. 20;

Eugene O’Neill’s long one-acter,
“Hughie,” is planned for produc¬
tion. next season at the Circle in
the . Square, N. Y.

“A Swim, in the Sea” is the new
title for Jess Gregg’s “A Sea
Shell,” which Robert Griffith, Har¬
old Prince and Shirley Ayers plan
trying out in Florida this month;

Jari Clayton, who originated the
role of Julie Jordan in the Broad-
wiay production of “Carousel,” will
repeat .the. assignment .during the
musical’s three-week presentation
at the Brussels World’s Fair in
June: .

Playwright Morton Wishengard
returns this week from a trip to
Israel.

An agreement has been reached
between the Greenwich' Mews
Theatre . and District 65, Retail,
Wholesale and Department Store
Union, whereby the latter organiza¬
tion will provide the off-Broadway
group with . financial aid in ex¬
change, for which the Mews! will
conduct workshops, classes and lec¬
tures on (the theatre for members
of the union. Under the new setup,
the legit.: outfit will, be known as
the Mews Corp., with Fran Bennett
as president. ?

The Rye. Music Theatre is the
new name for the Rye, N. Y., tent,
formerly, called the Westchester
Music Theatre.

. Jerry tYayne and Joel Kaplai^
are^ planning a mid-June opening
for their, new Pinebrook (N. J.)
Musical Tent. The cost of launch¬
ing the venture is expected to run
over. $150,000.

So They Say

“I am a bachelor girl. That’s true. That’s the whole truth and
I’ll tell you Why—no man ever came along and tried to change it.
Not one I’d change it for, in any case: I think men are crazy . . .
About men being scared of actresses, that’s nonsense. They are
dames like any other dame. I’d love to meet a man who’d make me
want .to be just a feminine fluff, all soft arid goo-eyes. What normal
dame wouldn’t?”—Josephine Premice, featured actress-dancer in
“Jamaica.” as quoted by Whitney Bolton in the N.Y. Morning Tele¬
graph.

“If my acting hadn’t. worked out for me Td have been a news¬
paper man. I still hold my card in Typographical Union No. 6 and
I set type at the Herald Tribune when I first came to town. I laid
siege to Guthrie McClintic, trying to get a part in Tennessee Wil¬
liams’s ’You Touched Me:’ Montgomery Clift got the part. And who
do you suppose set (the type for) the review by the Trib’s critic
on opening night? Yeah. Walston.”—Ray Walston, costar of “Who
Was That Lady I Saw You With?” as quoted by Robert Wahls in
•the N.Y. Daily News.

Off-Broadway Reviews

t Continued from pa«e 70 ;

You Touched Mel

plays that would seldom if ever be
produced. elsewhere. The present
revival of Tennessee William’s
seminal “You Touched Me!” writ¬
ten in collaboration with Donald
Windham, is a case in point, for it
Was produced on Broadway for a
109-performance run in the fall of
1945, and apart from a video pro¬
duction of questioriable calibre has
not been available locally since.

Despite a generally inferior ELT
revival, there are warm elements
within the play that do, indeed,
touch. While typical as far as the
Williams play genealogy goes, prob¬
ably through being a collaboration,
there are gentle Williams-isms that
are welcome, and that are some¬
times unwelcomely absent in the
latter-day playwright. And for the
department of esoteric information,
it maty be noted that the fascina¬
tion. of porpoises for Williams, so
manifest in the current “Garden
District,” has ancient roots, being
graphically used for analogy in a
speech • of the old sea-captain in
“Tpuched.”

Atwood Levensaler’s directiori is
not good. It is either as though he
had lost heart in rehearsal, or as if
he had done the kirid of rush job
that will serve for a week of sum¬
mer stock, in the hope that it wpuld
also suffice for off-Broadway^
Eavesdropping characters are
placed in palpably abvious posi¬
tions, important scenes are played
hidden behind a chintz sofa, dogs
bark at the visiting policeman off¬
stage right arid the officer enters
immediately up left center, the
arriving hero enters ; just as the
sound-effect train is pulling Into
the station.

Casting has been equally cavalier.
As the heavy-drinking, disap¬
pointed, touching ex-sea captain,
Albert M. Ottenheimer indicates
that he*could be good if somebody
would only help him, but scarcely
anybody has. Charles Robinson
Jr.’s chief claim; as a discharged
member of the air force, is a dis¬
tinctly handsome face, while Madge
Wynne avoids wincing as she at¬
tempts to play a self-righteous
spinster giving to mouthing plati¬
tudes..

Fortunately, there is Judith
Slatin’s amusing performance as a
slatternly sensual maid to enliven
proceedings. Too, there is a warm
performance by Kitty Culpepper as
the taciturn, withdrawn, lonely
heroine whose fate would be emo¬
tional isolation except for the acci¬
dental intrusion of the young air¬
man and the calculated efforts at
liberation of her tippling nautical
father. In fact, Miss Culpepper
illumines what would otherwise be
a below-par ELT effort.

Geor.

the tutor’s presence, but whether
■from love or perverse fascination
i is not always certain. Among the
. children is a 17-year old .daughter,

( bright and shining of soul.and face,

; who seems destined for a convent,
i The catalyst who disturbs the
. uneven. balance of the household
j is a young Englishman, : an ex-
■ change visitor for the.family’s eld-
' est son, .Mother and daughter fall
j in love with the visitor, and in a
; fit of' pique, the tutor goes into
-temporary self-exile. His later re¬
turn is instrumental in bringing
the Englishman and daughter to¬
gether, while he remains with the
motherland governess. It is a slow-
moving* literary tale which, under
John O’Shaughnessy’s direction has
tasteful interest , but little emo¬
tional involvement, the work of a
deliberate and thoughtful crafts¬
man laboring in an area that is not
innately his metier. .

Theatre 74 at 334. E. 74 St. has
been converted into a theatre from
an old-time film studio. One end
of the large room has been used
for the prosceriium-less stage, and,
Motley has/devised an elegant'
great hall for the old Bordeaux
country house.

As the daughter who is torn be¬
tween love for the church and an
earthly love, Joyce Ebert’s shining,
face arid earnest intent give a radi¬
ance to her scenes that consider¬
ably helps, the entire production.
Louis Edmonds is coldly aloof as
the bitingly commanding tutor,
Elizabeth Farrar has studied con¬
trol as the widowed mother whose
loves seem to outrun her judgment/
and Michael Ebert has boyish .ebul¬
lience as the open-spirited English ;
youth.

. “Asmodee,” is the name of a
mythical demon Who lifted the
roofs from houses to observe and
interfere with the lives within.
Theatre. 74’s debut, production has
good taste, discriminating literary
judgment, and affection for the
task, but it eriierges as desultory
theatre. . Geor.

Asmoilee

Theatre. 74 nLetitla Wilson and Robert
Kelly) production of three-act copiedy
drama by Francois Mauriac, in new trans¬
lation by Beverly Thurman. Features
Louis Edmonds, Elizabeth Farrar. Staeed
^by-John O’Shaughnessy: settings. Motley;
hghtlng, Robert Wightman; costumes,
Ballou. At Theatre 74. N.Y., March 25, *58r
$3.85. top.

Cast^Joyce BaUou, Joyce Ebert, Roger
Leo* Wilhelmina Murray Martin, Louis
Edmonds. Elizabeth Farrar, Joseph Han-
rahan, Michael Ebert. Bjorn Koefoed..
Taylor Gaves.

Francois Mauriac’s play, “Asmo¬
dee,” exemplifies some of the
French Nobei prizewinner’s facility
as a novelist, revealing in leisurely,
discursive fashion, the latent and
overt passions in an apparently
sedate French home.

Because Mauriac is a self-styled
“metaphysician who deals in reali¬
ties,” his characters can often be
taken at other than face value.
.There is a precise tutor, for ex¬
ample, who seems full of evil in-
'tent, although he is a renegade
from the seminary. The widowed
.mistress of the manor and a gov-
l erness are profoundly disturbed by

A. I. Roughton’s translation of
H. C. Branner’s Danish play, “The
Judge,” is scheduled for a May 13
opening at. the Theatre Marquee,
N. Y., under the production auspi-
cies of Eugene Cogen and Arthur
S. Barron. Peter Kass, professor
of theatre arts at BostPn U., will
direct.

LEGIT

PRODUCTION

SUPERVISOR

20 yearj experience on Broadway^
in leglfimate theatre. Looking for
position that requires organization,
responsibility and Imagination. To
make change, * require permanence
and Good Salary.

Write Box V.V. 567, Variety
154 W, 46th St., New York 36. N.Y.

M0NTICEU0 SUMMER
STOCK PLAYHOUSE

Now available for '51 seasonal rental.
Golden opportunity for mature and
sincere group. Must see to appreciate.
Saatinf ea-aelty 500—114 haUrt frara N. Y. C:
CITY PHONES COUNTRY PHONE
CL 7-0780 Mont. — 2895

CL 7-3112

Li I 0 ! 10

:t.;!i^i; Hc'-'.iurjnt

73

Wednesday, April 2, 1953

LITERATI

74

CHATTER-

Ron Fletcher has withdrawn as
stager-choreographer of John Har-t
ris’ *Tce-Capades.”

Jimmy Watters, one of the
maitres at the Persian Room, will
move over to new Trader Vic at
nearby Hotel Savoy-Plaza.

Industrial trade showmen be¬
lieve that prospect of increasing
postage will divert lots of direct
mail sales money to them.

Proving that there’s everything
in Manhattan one Ni. Rondji is giv¬
ing recitals—and lessons—in Bali¬
nese temple dancing.

Joan Crawford, Judy . Holiday
and Mary Martin due at the Tony
Awards dinner as prize presenters
for American Theatre Wing of
which Helen Menken is current
powerhouse president. V

Ray Miller, N.Y.: State referee,
will provide the commentary for
the "Great Fight Films of the Past"
showing at The Lambs’ Seidel
Night April 12. A number of boxing
names will attend the stag affair.

Tax accountant Joseph Winters,
w.k. in show biz, .getting tile In¬
come Tax Blues out of his system a
day after the April 15 deadline on
the Queen Elizabeth, for an eight-
week European vacation. ’{

Elvis Presley is the only private
with a “Col.” working for him—
Tom Parker that is—judging by
the big press the newly inducted
GI has been getting ever since he
turned in a million-dollar income
for $78-a-morith.

Sammy Davis Jr.’s one-man show
at Town Hall May 4 is for benefit
of the Frank Sinatra Fund of the
Children’s Asthma Research Insti¬
tute and Hospital, of which UA
veepee Max E. Youngstein is an
ardent supporter.

Columbia Management’s recital
division (a separate phenomenon!
long under Johnny Evans, who
died recently, has been assigned to
Anne J. O’Donnell, heretofore a
field saleswoman for Community
Concerts. ..

Another sample of the macabre
brand of Charles Addams “humor”
is on display in a Hollywood music
shop which sells “persbnally" em¬
bossed matchbooks bearing the
name of a femme whose husband
was recently indicted for her al¬
leged murder. —

Box holders at the Metropolitan
Opera odd Fridays include, such
show' biz names as Robert Q. Lewis,
the Walt Framers, Norman, Craig
. & Kummel Inc. collectively and
Norman B. Norman, B. David Kap¬
lan and Eugene H. Kummel indi¬
vidually.

Mason City (la.) deejay Al CrOw-
der, practical joker par excellence,
who travels under the nom-der
gagster of “Orville K. Snav,” has
parlayed his “new improved No. 4
BunaB’’ gadget into a five-page
Playboy feature in the hew April
edition. A VIP show biz galaxy are
now “BunaB” addicts.

Maurice Chevalier’s Waldorf-
Astoria return next week will be
geared to a 10-shows-per-week
schedule;, one show only Monday-
Wednesday and two shows Thurs-
day-Saturday. He and Brigitte Bar-
dot will be honor guests of this
year’s 17th annual) April-in-Paris
ball at the Waldorf;

Victor Hammer, whose gallery;
has had one-man (woman) shows by
press - radio - tv personalities like
. Pepe Romero (Mexico City), Peg-
een (& Ed) Fitzgerald et al., plan¬
ning an alLpress-tv event to em¬
brace other journalistic-broadcast¬
ing artists like Hy Gardner, Danton
Walker and others.

Col. Serge Obolensky, new major
domb of the Hotel Astor, stole an
advance inarch on the Easter Sun¬
day bit with a fashion show on
Palm Sunday whereat Hedda Hop¬
per, longtime judge of the Obolen¬
sky hat parades at his previous,
hostelries (Sherry-Netherland. Am¬
bassador, etc.), and Ray Johnson,
executive Veepee of Saks 5tli Ave.,
were the judges.

Amsterdam

By Hans Saaltirik .

(Pythagoras 121; Phone : . 56316).

VPRO tv-produced Arthur Mil¬
ler’s “All My Sons.”

. The Netherlands Opera. will per¬
form Britten’s “Peter Grimes” in
Brussels on June 4-5.

At the Alhambra Cinema “Gone
With The Wind” started its second
run.

George Stevens will shoot some
of. the exteriors for “Diary of Anne
Frank” in Amsterdam around June.

: “Farewell To Arms” (20th) start¬
ed in three Amsterdam cinemas.
Flora. Rialto. Calypso.

Robert Bolt’s “Flowering Cher¬
ry,” produced by . Rotterdams To-
neel, was considered too naturalis¬
tic and got panned.

Theatre group “Studio” will pro¬
duce Christopher Fry’s “Dream of
Prisoners.” Same group has “Dear
Delinquent” skedded.

June Christy, Bud Shank and
Bob Cooper in Amsterdam Con-,

PtosiETT

Wednesday, April 2, 1^58

certgebouw for midnight concert,
impresarioed by Lou van Rees.

Next season Mimi Aerden, now
with the Netherlands Opera, will
be with the Municipal Opera of
Cologne.

Palm Beach, fla.

By Ralph Lycett

.. (RE. >8541)

Iva Ki.tchell in dance-satire, pro-
J gram for Society of. Four Arts,
i Julie Wilson & Marshall Grant
Trio returning to Casablanca nitery
for three, weeks.

By Gene Moskowitz

(28-rue Fiuchette;. Otieon 39-44)
Jean-Paui Sartre preparing a
film, script based on the life of
Italo .paintef-sculptor Giaccometti.

Yvonne Printemps being re¬
placed by Arletty in pic, “Echos De
Paris.” Miss Ptiiitemps’. husband,
Pierre Fresnay, cpstars.

Blevins Davis here for' a week’s
contacts prior to .Brussels, where
he will spend a month on American
participation in the World’s Fair.

nr n -*■ ^ i Alan Jay Lerner in Paris for a

Wells & Carr of Steye Allen show ! week 0 f fun and rest prior to Lon-
cur.rently at Manhattan Room of \don,. where he starts work on the

Monte Cristo Hotel;

“Call Me Madam,” closing stanza
Of Musicarnival in West Balm
Beach, stars Libi Staiger and Law¬
rence Brooks.

Billie Burke trained back to the
the Coast after .week in Paul Grab-
tree’s new comedy, “Lady of the.
House,” ; at Royal Poinciana Playr
house.

Chilean baritone Gabriel de los
Rios moved from Playhouse Cele¬
brity Room to Palm Beach Towers
Poinciaria Room ; for three-week
frame.

Shirley Booth in by train for re¬
hearsals of “Desk Set” next at
Royal Poinciana Playhouse. Byron
Sanders, Joyce Davis and Harry
Ellerbe, all of original Broadway
cast, have also, arrived; Ellerbe di¬
rects.

Current production of “Roberta,”
starring Marion Marlowe, Fernanda:
Montel, Danny Scholl, at Royal
Poinciana Playhouse. Linda Ber¬
lin,: daughter of Ellen and Irving
Berlin, plays a French maid in the
musical.

By Emil W. Maass

(Grosse Schiffsgqsse 1A; 35-61-56)
Richard Tucker guested at State.
Opera in. “Tosca.”

Pianist Eugen List gave concert
In Musicfreunde Hall;

International Week of Filmology
fixed for May 28 to June 3.

Vienna Burg Theatre preparing
an all-Schiller cycle for next year.

Salzburg Festival will produce
Mozart's opera “La Finta Semplice”
as “pre-opener.”

Salzburg Marionette Theatre to
Japan under d irection of Hermann
Aicher.

Adlmueiler’s fashion show was
on tv for the first time. Adlmueller
is Vierina’s leading haute couture.

rehearsals for the “Fair Lady.”

Raymond Rouleau, opening a dra¬
matic arts school patterned after
the Actors: Studio in N.Y. The
“method" may . soon come to Gallic
pix and legit.

. Actress Brigitte Auber so., suc¬
cessful in a trapeze act she .con¬
cocted. for a gala here that .she will
repeat it as a number in the next
show at the Olympia Musichali:

. Joanne Woodward (who; won the
1958 Oscar for the former pic) get¬
ting critical raves for her appear¬
ances in “Three Faces of Eve”
(20th) and “No Down Payment”
(20th).

Jacques-Yves Cousteau and . Jac¬
ques Ertaud have finished a full-
length underwater, documentary,
“The. Sunken Frigate” about, find¬
ing and raising , a 2,000ryear-old
ship.

Director Jean Renoir and script-
er Charles Spaak restored the orig¬
inal version of “Grand Illusion”
having found several duped copies.
Pic gets a first run release, in an
art house here next month. Film
was originally made in 1939:

Lars Schmidt,, international legit
producer, says he will stage Gallic
version of “My Fair Lady” at Thea¬
tre De Paris next season with Jean
Marais in the lead. Pic star Marais
did a hit legit version of “Pygma¬
lion’’two years ago.

Hill Country Club pool for Brus¬
sel’s Worlds Fair date.

Film crix Elinor Hughes, Herald;
Marjorie Adams, Globe; Leo Gaff¬
ney, Record, seeing themselves in
“Teacher’s Pet,” at the Metropoli¬
tan.

So.;

. By Les Rees

(2123 Fremont Ave.

•FR 7-2609)

Ballet Russe de Monte. Carlo
played Northrop Auditorium. .

“Finian’s. Rainbow” next St.
Paul Civic Opera offering.

Pianist Jose Iturbi. here for con¬
cert... .

Civic Theatre St. Paul present¬
ing “The Four Poster.” ;

Pianist Jan August into Hotel
Radisson Flame Room.

Theatre-in-Round held over “The
Happy Time.”

Suburban Lakeview nitery will
have .Phil Ruedy Trio.

Freddie’s, nitery. has singer- bon-
goist Jimmy Bowman.

“Most Happy Fella,” due at Ly¬
ceum, scaled at $4.95 top.

“Finian’s Rainbow” next ; St. Paul
Civic Opera Co. offering.

; Kiz & Darp Harp, musical duo,
into White House nitery. \

; Edyth Bush v Little Theatre offer¬
ing “The Silver Whistle.^;

By Gordon Irving

( Glasgow ; BEArsden 5566)
‘Stars of Striptease” unit to
Empire Theatre, Edinburgh.

; “River Kwai” (Col) doing solid
biz at Odeon, Glasgow;

Tommy Morgan, Scot comedian,,
making good , recovery following
brain'surgery.

r Billy Crotchet, comedian, re¬
placed Alec Don as. funny man of
White Heather Group.

; Vivien Leigh and Claire Bloom
to Alhambra Theatre, Glasgow, in
play “Duel of Angels.”

“The Larry Marshall Show”
given tryout on Scot indie tele¬
vision, with series a probability,
Rikki Fulton v took over from
George. Dick as emcee of bi-weekly
“Dance Date” on Scot indie tv.

“Truth to Tell,” new comedy by
Alexander Scott; set for world
preein at Citizens’ Theatre, Glas¬
gow, April 7. '..

;“Mother Goose” pantomime,
staged by Howard 8c Wyndham,
wound after successful run at Al¬
hambra, Glasgow.

: Jimmy Neil re 1 e as e d from
skedded summer stint at Gaiety
Theatre, Ayr; because of upcoming
Sept.-Oct; U. S;. A.-Canada tour.
C o m e d i a n weds dancer Irene
Campbell in May.

Las Vegas

By Forrest Duke

(DUdley 2-6100) .

Barry Ashton, El Rancho chore¬
ographer, may terpograph a CBS-
tver this summer.

Larry Katnmet, Tropicana p.a ; ,
winging to N. Y. to Open a Trap
reservation and publicity office;

Jack Ackerman’s comedy per¬
formance in “Tropicana Holiday”
has { brought him one Broadway
and two film offers:

. Bill Hitchcock, of : Shaw-Hitch-
cock Productions, being paged by
Bill E. Burton to arrange and con¬
duct a Mercury album for .Ruth
Olay. .

Sando Deems, : vet lounge enter¬
tainer at the Sahara, called back'
to N. Y. by the death of his father,
and Roy Gerber, local MCA rep,
by the death of his mother.

Red Norvo, now at the Sands
lounge, given permission by Jack
Entratter.to take four days off so
he Could. appear on -‘Swing To
Spring” tver Benny Goodman sex¬
tet,

{ Quite a turnout . at birthday
poddy , the Sands tossed { for Nat
King Cole: Dennis .Crosby (who
gave Nat a money clip and said
“You’re the only guy. I know who
has more money than my Dad—
you’ll need/this!”), Pat Sheehan,
Vic Damone, Jackie Kannon, De-
Castro Sisters, Rudy Vallee, Buster
Keaton, Paul Whiteman, Marty
Allen, Mitch DeWood; . Bob Kaye,
Antonio Morelli, Louis Basil,
Harry ; Richinan, Dante D’Paulb,
Jack Ackerman, Fifi , D’Orsay,
Morey. - Amsterdam, Elaine Dunn,
Jackie Barnett; Johnny Puleo,
Hank Henry ,;and... Benito Pat
Moreno.

Madrid

Artie Shaw and wife Evelyn
Keyes in from Costa Brava.

“Come Next. Spring” opened
at the Cine Gran Via; and “The
Conqueror” at the Coliseum! ..

Maria Arias lead in “Rose Tat¬
too” at the Teatro Infanta Beatriz;
and Fernando Granada and Maria
Asquerino are playing Terence Rat-
tigan’s “The Winslow Boy”. at the
Reina Victoria.

CBS’ Henri Grundman in Castel-
lana Hilton’s big ballroom to show
cuts of “I Love Lucy,” “You Are
There” and “San Francisco Beat;”
dubbed into Spanish, to : Spain’s
tv brass.

Pablito (“Marcelino”) . Calyo
teams with top Italian comic Toto
to film “Toto and Marcelino” in
Rome. Story is by P. Festa Cam¬
panile arid Massimo Franciosa; di¬
rector, Antonio Muso.

Golden Gate Quartet and Mex¬
ico's Amanda del Llano at the
Rex; and Fontoria has just im¬
ported Digno Garcia and his trio
from Paraguay. Comedienne Mary
Santpero heading , the bill at Pasa-
poga.

Actresses. Errima Pennella (re¬
cently named the year’s best ac¬
tress by the Sindicato de Espec-
talos), Luchy: Prado arid Conchita
Velasco took off for a week of
Spanish cinema in Cairo, Beirut,
and Damascus.. ’

By Gino Gario

Ester Sore aired to Montevideo
for radio deals.

Mario Magliaro and Rene Largo
off to Mexico City.

Margarita Lecuona chirping
aboard S.S. Gripsholm.

Amparito Castro headlining new
“Bim Bam Bum” revue.

♦ Rene Hurtado Borne garnered U.
of Chile’s National Theatre Prize.

Three new radio stations slated
for Santiago, Valdivia and Osornb.

Rafael Frontaura reelected presi¬
dent of Theatre, Cinema and Radio
Reporters Association. •

Carlos Cariola elected president
of Chilean. Theatrical Authors
Society, succeeding Gustavo Cam-
pana, deceased.

Ushers, janitors, doormen, etc.
ankled Yazigi chain of pic houses,
when 35 fellow-workers were fired
after trying to form a union.

Enrique Sanchez Matte, manager
of Radio Sociedad Nacional de
Mineria, elected president of. Chil¬
ean Broadcasters. Association, suc¬
ceeding Ricardo Vivado.

By Guy Livingston
(344 Little Bldg:; HAhcock 6-8386)

Jirri Britt inked with new WHDH-
TV for 11 p.m. news sports shbw.

Tom Lehrer opening at Story-
ville.

Chirp Laura Lynri a hit at the
Mayfair.

Jimmy Durante inked for April
Blinstrub date.

Tubby Boots and , Margie Ander¬
son held over at Mohticello Fram¬
ingham.

New policy at Bradford Carousel
room of standard acts paying off
for boriiface Al Taxier;

Floyd Fitziinmons, former M-G
flack in Hub, joined Joe Levine’s
Embassy Picture Corp.

Dick Richards of Town House
taking over shuttered Rickshaw
and renaming it Black Angus with
plans for talent in upstairs room.

Louis Cohen of Hotel Bostonian
Jewel Room readying new nitery.
Golden Cage, on site of former
Barney Sheff beanery.

Producer Sam Snyder rehearsing
his Water Follies cast at Sidney

Fred Brisson in town to visit
parents, Carl and Cleo Brisson.

“Holiday on Ice,” again- visiting
Denmark. It’s SRO at big K. B.
Hallen, 3,500 capacity. Show arid
Automobile Exhibition at the
Forum have been serious competi¬
tion for cinemas and the legit thea¬
tres, which also have been hit by
four weeks’ heavy snowfall.

Keely Smith underwent surgery.

Elmer G. Rhoden returned from
Gotham.

Spike (“Old Yeller”) arid Lassie
(tv) won annual PATSY awards.

Ron Ely’s contract with 20th-Fox
given court approval.

Delores Hart’s pact picked up
by Hal Wallis.

Harold Hecht nearly lost a hand,
caught it in lines of his yacht.

Joe Justman in Mt. Siani Hos¬
pital with mild coronary.

, Mrs. Albertina Rasch Tiomkin
underwent major surgery.

Gene Evans hops to London next
week bn film assignment.

Charles Trezona critically ill at
St. John’s, Santa Monica.

; Arthur L. Wilde upped from pub
relations ; director . to general v.p.
of C! V. Whitney Pictures.

Herbert Rudley sustained two
cracked ribs in battle scene for
20th’s “The Bravados.”

Ivan Tors in from Miami.

George Schaefer arrived from
N.Y.

Al Finestone and Thornton Sarg¬
ent reappointed entertainment in¬
dustry reps for L.A; Council of
Boy Scouts of America.

Edgar Bergen will emcee fore¬
court. proceedings for invitational
preem of “Windjammer” at Chi¬
nese Theatre April 8.

Kirk Douglas waxed a French.
broadcast and William Wyler did
one in French and German for
USIA’s; “Voice; of America.”

Erich Von!Stroheim Jr., assistant
director on Metro’s “Party Girl,”
forced to wihdraw from bit role
in pic when SAG complained about
dual duty.

Venice Film Festival kudosed
Academy of Motion Picture Arts & ’
Sciences with its “Silver Lion of '
Venice,” accepted by prexy George •
Seaton.

C. B. DeMille, Eddie Cantor, Y.
Frank Freeman, .Samuel Briskin
and Steve. Broidy sponsoring sa¬
lute to 10th anni of Israel tomor¬
row (Thurs.).

Australia

By Eric Gorrick

(Film Hoiise, 251 A Pitt St.; Sydneyl

Upbeat in. unemployment now »
major worry to show biz.

Cinema publicity boys still hold¬
ing-off tv, preferring to stick to
newspaper layouts.

“Damn Yankees” solid b.o. for
J. C. Williamson, Ltd., at Her
Majesty’s, Melbourne.

Government has received more
than $3,000,000 tax on poker ma¬
chines in plush clubs here.

Garnet Carroll bidding for
“Peter Pan” at Princess, Mel¬
bourne, with homebrew cast.

Robert Hamilton, pioneer foun¬
der of Star cinema loop in Tas¬
mania, died after a lengthy illness.

Paramount is reported looking
for new Melbourne showcase fol¬
lowing lease expiration on King’s
theatre.

Margaret Rutherford set for Mel¬
bourne run in “Happiest Days of
Your Life” at Princess for Garnet
Carroll.

By Lewis Garyo
(Tel. 24,371)

“80 Days” will close after eight
weeks, at Tivoli.

Nitery of Hotel Embaixador has
comedian Henry Wilson and Ital¬
ian singer Lina Lancia.

Rank's cinema S! Jorge : doing
well with Soviet pic, “Three Men
On A Pontoon.” Portuguese gov¬
ernment allows exhibition of So¬
viet non-political pix.

Legit group of Laura Alves and
revue company of the Teatro ARC
have gone on tour in the provinces
preparing a new show for presen¬
tation in Lisbon at Easter.

Impresario Rocha Brito and his
Spanish colleague Juan Carcelle
are doing very well with the Kriie
circus at the 10,000 seat Sport
Palace in Oporto. Trapezist Pinito
dell’Oro heads the 40 act bill
: Terence Rattigan’s “O Mistress
Mme at Maria Vitoria theatre
with Irene Isidro and Antonio Sil¬
via, Brazilian actress Bibi Ferreira
produced and plays the young
daughter.

Goncalves Machaz, owner of
hew. Hotel Tivoli has opened bar
and nitery atop the building.
Nitery has Brazilian orchestra of
Eddison Marinho, pianist Jose
Mesqulta, and French singer
George David Roos.

Legit, star Laura Alves has taken
over management of Teatro Monu¬
mental from her husband Vasco
Morgado. Monumental will next be
occupied by Brazilian actor Proco-
pio Ferreira and a group of Portu¬
guese actors.

Rome

Norman Corwin in Rome to pol¬
ish script of “The Naked Maja,”
UA and Metro release which TI-
tanus .Films' will shoot here with
Ava Gardner arid. Anthony Fran¬
ciosa.

Veriice Film Festival topper
Floris Ammarinati inviting-all cul¬
tural attaches in Rpme to cocktails
to illustrate this year’s Venice
rules and answer questions regard¬
ing the event.

Carla Gravina, young Italo star¬
let, sigried by Oscar winner (Dina
DeLaurentiis for seven-year pact.
She’s currently doing “Le Mad¬
ame” for LuX-Vides as well ais ap¬
pearing on tv in the popular “II
Musichiere.”

Cleveland

By Glenn C. Pullen

Alan Freed, ex-Clevelander, re¬
turning with "Big Beat” show to
rock Civic Auditorium Easter Sun¬
day.

Actress Janis Carter visited heir
alma mammy Western Reserve U.
here with. her husband on latter’s
lecture-platform appearance. He’s
Julius Shulman, prez of World
Wide Press and Shulman-Emrich
Lumber Co.

Max Mink, Palace chief, made
tieup with George Szell and Cleve¬
land Symphony Orch to join
“Seven Wonders of World” arid,
concert show-bus series getting
under way in April in Northern
Ohio cities.

Danny Poliziani, right-wing
hockey player on Cleveland Barons,
latest athlete to turn singer; Cana¬
dian baritone, who .formerly sang
professionally lri Toronto, making
American vocal bow at Cabin . Club
in .floorshow staged as aalufe to
hockey team.

Wednesday, April 2, 1958 *

Obituaries

= Continued from . pace S8 ^

family tradition. The current re¬
vue, ^‘Strip Fantasia/’ was staged
as usual-after Lake’s death. •.

. He was a bachelor.

[ EDWARD F. MOLYNEUX

Edward F. Molyrieux, 62, a Vice-
president and for. last 28 years
director of the art department at
Cuhningham & Walsh, advertising !
agency, died March 24 in New York
after a- brief illness. In 1918, he
joined the Frank Seaman ad agency
as a typographer. A year later he
became the first art director of
. the Newell Emmett Go. Cunning¬
ham & Walsh succeeded that firm.

His wife, son, daughter, brother
and sister survive.

IRVING MILLER

Irving Miller, 55, a top exec, of
I. Miller & Sons, Inc., Shoe manu¬
facturers and distributors, died
March 25 in Lawrence, L. I. He
was a familiar figure td show foik
\yho patronized his. firm. Youngest
son of the late Israel Miller,
founder of the company, -he was
secretary-treasurer and a director
oi the concern. It’s now a division
of the General Shoe Corp,

Surviving are his wife, son,, two
daughters, two brothers and a
sister.

BORIS LEVITZKY

Boris Levitzky, 55., violinist and
music teacher, died March 26 in
New York: He was the director of
the Greater New York Institute of
Music, a Brooklyn music school. He
had given recitals in Town Hall and
other concert halls in the U.S. and
Canada. Also he played with radio-
tv orchestras, and at one time Was
. a member of several film studio
orchestras in- Hollywood.

Wife, son, two brothers and four
sisters survive.

S. BARON LONG

S. Baron Long, 68, an early-day
newsreel producer who later oper¬
ated nightclubs, died March 25 in
San Francisco.' He started produc¬
ing newsreels from profits of a
Friscb newsstand in the early. 1920$
and between 1935 and 1938 Owned
and operated the Royal Hawaiian
nightclub in Frisco. In 1938 he
opened the Hawaiian Gardens, a
San Jose; Cal!, nitery, and ran that
imtil ; 1947, when he sold out and
bought a Frisco hotel and bar.
His Wife survives.

DEAN H. OAKLEY
Dean S. Oakley, 72, partner with
her husband in a longtime concert
booking agency, died March 17 in
Honolulu after an illness of three
years. Born in Miles, Iowa, she
came to Hawaii in 1917 to teach
school.. Mr. and Mrs. Oakley set
up their Artists Service of Hono¬
lulu in 1927.

Husband, George D. Oakley, son
and daughter survive. . :

HENRY G. THUNDER
Henry G. Thunder, 92, an organ¬
ist for 73 years, died March 19 in
Philadelphia. He served as organist
. in 10 churches in Philly. From
. 1897 to 1900, he conducted a 50-
piece orchestra he founded, the
Thunder Symphony Orchestra. The
roup gave weekly concerts and
ecame a nucleus for the Phila¬
delphia Orchestra.

Two sisters survive.

JEANETTE FELICE
Jeanette * Felice,. 36, wife of
WPIX, N. Y.* director - producer
Jack Felice, died March 30 after
giving birth to a son at New Ro¬
chelle, N. Y., HospiUL Mrs. Felice
danced on the stage and on tv with
her husband under the name of
“Jack & Jill” until 1950 when she
retired.

Surviving, besides her husband,
are six children.

EVELYN BARR

Evelyn Barr Gordon, 64, who
with her sister Gertrude appeared
in a vaudeville song and dance act,
called the “Barr Twins/* died
March 30, in New York, after a
long illness. She. and her sister ap¬
peared .at the Palace many times
and toured extensively throughout
the U. S„ playing the top vaude
houses.

Her sister survives.

E. K. DALTON

Elmer K. Dalton, 42, manager of
Tower pictures* Dallas branch*
died March 22 in that city after a
brief illness. Prior to heading’ the
Tower disbrihution office a year
ago, he erasoffice manager there
forRKO’s fllm exchange.

Survived by'his wu^fou,.bls

parents, four brothers and four
sisters; ..

BOB MAYO

Bob Mayo, 53, vet Hollywood
casting director, died March 26 in
Hollywood. Up to hi? retirement
about eight years ago, he .was head
caster at Paramount, and prior to
that had been at Warner Bros.,
20th-Fox and Columbia,

Two brothers and; two sisters
survive. ;;

BERT KING

Bert "King, 66, vaude comedian,,
died recently, in Mbrecrimbe,; Eng;
A native of Preston, Lancashire, he
toured the ILK. for more than two
decades, firstly as a comedian, and!
later as producer of his own shows. 5

Some years ago King formed a
concert: unit known as Bert King
& his Rockets. He had latterly
quit show biz and. started a. new
career as a painter’s agent.

FRANK GADSBY

Frank Gadsby, 79, vaude and
circus performer, died Recently in
Eastwood, Eng:. A one-legged div¬
er, he frequently appeared in fairs,
galas, vauderies and circuses.

In 1946, at the age Of 67, Gadsby
performed a 75-foot dive into a
water tank containing six feet of
water , at Butlin’s Holiday Camp;
Filey, Eng.;

EDITH P. GREENE

Edith P. Greene, 45, widow of
Ward Greene, general manager of
King Features Syndicate, died
March 22 as result of an . automo¬
bile accident in Tenafly,. N.J. She
died en route to Englewood Hos¬
pital;

She is survived, by son, three
brothers and three sisters.

HAROLD L. MORGAN

Harold Loomis Morgan, 51,
budget. director of McCanti-Erick-
son, died March 24 in Darien,
Conn. He was a Vice president and
controller: of the American Broad¬
casting Co. until a year ago when
he joined McCann-Erickson.:

Surviving are his Wife and three
children. 1

MYRON SOLOMON

Myron. (Mike) Solomon, 61,
Metro studio men’s wardrobe dept.

I staffer for past 28 years, died
March 17 in Hollywood. He joined
the company in 1924 when it was
first formed, working as assistant
manager under Joe Rapf..

A sister survives.

AL MACK :■

Al Mack, 58, former banquet
manager of the Latin Quarter,
N.Y., died March 31 in Forest Hills,
N.Y, after a. long illness. He left
his post at the Latin Quarter sev¬
eral! months ago after being
stricken.

Survived by wife and two sisters.

. ANNA W. ROBINS

Mrs. Anna Warner. Robins, 7.8,
sister of Harry,. Albert arid.! Jack
Warner, died March 20 in Holly¬
wood. She was the widow of David .
Robins, Youngstown, O., theatre
owner. .

Surviving also Is a sister, Mrs.
L. J. Helper.

Edward T. Ingle, 60, foriiner di¬
rector of radio and tv .for the Re¬
publican National Committee and
later employed by the Small Busi¬
ness Administration, died March
21 in Washington, D. C. He also
worked for NBC in New York.

Wife, 42, of Uoyd Samaha, v.p.-
general manager of the Canlis
Charcoal Broiler nitery in Hono¬
lulu, died March 17 in that city. In
addition to her husband, she is
survived by her parents arid two
brothers.

W. F. (Butch) DeFrenne, 65,
owner of the B. & L booking !
agency and formerly in the film
brokerage business, died of a heart
attack March 22 in Deg Moines,. Ia.
Surviving are his wife, and three

SOM...

Saeeha Fidelman, 72, retired con-
.certmaster and violinist, died
March 27 in New York. He once
served as concertmaster on the
Cities Service Radio Hour arid the
American Symphony Orchestra.

Ylsetist Frederic Herbert
Maugham, 01, a former Lord
Chancellor and elder brother of
author Somerset Maugham, died
March 23 in London, after a brief
illness.

, Adelina Amoree, 75, character ;

VARIETY

75

actress who appeared In a number
ot Spanish films, died March 10 in
Madrid. She also toured, with her
own legit company. : . ! ;

Kocco Zita, 78, Albany violinist
and bandleader, died March 15 in
that city. .Surviving are a sister
and a nephew,^ violinist . Fred
Graziade.

Father of Irene Econome, divi¬
sion booker for Fabian Theatres in
Albany, died March 18 in that city.
Also surviving are his wife, an¬
other daughter arid two soris.

., Brother, 74, of Mrs. Mike Manos,
wife of indie circuit operator in
arid around Pittsburgh, died March
5 in Flint, Mich.

Adolph! R. Hertel, 80, motion
picture actor and director, died
March 16 in Hollywood; His wife

Paul Nero, 40, violinist arid com¬
poser, died March 22 in Hollywood.
Among his : ; many, compositions
were ‘‘Hot. Canary/’ Daughter, son
and parents survive.

Edward J. Hart, 70, retired show-
riian who operated a circus for
years, died March 26 in Pettus, Tex..
Surviving are his wife, two sons
arid a brother.

. W. Buchanan-Taylor, 80, director
of press information for the first
Edinburgh International Festival
in 1947, died March 26 in Brighton,
Eng.

( Lou Asher, 53, production staffer
on ‘‘Lassie” tv unit,, died March 24
after long illness in Hollywood.
Wife, son, daughter survive.

Mary “Laura’* Lyons, member of
Paramount studio Wardrobe dept.,

one songwriter screamed: "Do you
know what that means every time
he clicks?:—he’s got a 56-year, prac¬
tically a lifetime, annuity 1 .’’ (This
. ref era to the 28-year copyright
( term plus the ditto renewal pe-,
v riod).: .. I

Where the band comeback is a
possibility stems from , the record
hop popularity. If the bands as-1
similate the same appeal ini person, j
as in the abstract, and the .price is
right, bands riiay have an in-person ]
comeback potential. At 50c-a-head
some deejay-sponsored record bops
have drawn 2,000-3,000 kids. At!
$l-$2 for van in-persori band,; if it!
hasn’t got that "beat,” there, have
•been iristances of meagre turnouts.

There have been instances too,
however, of greedy jocks outsmart¬
ing themselves and titling the ante
to a .buck and riot luring the kids
in the same numbers. That’s where
the record hops in the school gym,
With ■ some student as the emcee,
and at nominal fee, succeed. .

Y ASCAP writers versus BMP and
the diatribes about .‘‘not giving
proper exposure to. quality music”
tiotwithstariding, all this is the an¬
swer to sortie of those weird pop
singles getting the kids 1 attention
—arid dollars. Whatever are the
elements, the independent labels’
a&r men—or maybe its their pipe¬
lines. no; matter under what cir¬
cumstances .these are achieved—
have it all over the major diskeries
of the moment. They know what
the kids Want and they openly pan¬
der to that taste.

There’s Another sidelight in this
unique disk vogue and it has to
do with the instrument makers.
There is a new bull market Among
instrument manufacturers with the
kids, chiefly of the rhythm and
guitar school. It’s not unlike the
yesteryear piano sales (the Sono-
vox and . Hammond organ-type has
taken, its place) or the "gee, pop,
it’s a Buescher!” for the sax ad¬
dicts.

John (Bad) Frazier, member Of
20th-Fox’ transportation depart¬
ment for 30 years* died March.20
in Hollywood.!

Mother, .72, of actor-Grant With¬
ers died March 28 in Hollywood.

Band Comeback

Continued from. pace. 1 —js

styles currently in vogiie-^-the bal¬
lad brand of hoofology and the up¬
tempo stuff; What the . shag was
in bizarre dansapation in the
Benny Goodman era, the dance
style to the r&r "beat” is today.
IPs a flexible tempo and the kids
like to insert „ extra steps and
"shine” as the inood moves them.
There are even regional brarids of
formations and tempos, as follow¬
ers of the. sundry disks jockeys,
know. ''

The savvy jocks, iri. close pulsa-
tiori with the kids; know, this, and
know what to play for them. Some
of the established traveling bands
don’t. There is a recent instance
of a highschool dance when the
school chairman suggested to the
principal that he pay off the pro
band because the kids preferred to
pick their; own records.. Fortu¬
nately for the band’s ego, the edu¬
cator proved to his charges that
this would be; highly embrassing to
all concerned, on both sides of the
podium, but the kids have hired no
band since—they take theirs right
off the platters; Arid like it bet¬
ter!

This has nothing to do with the
"shook up” juveniles. . These are
the dance trends today. Everybody
knows it and sees it and partici¬
pates in it on the many Afternoon
deejay shows that span the land..
From nowhere: an unknown' expo¬
nent of what the kids like becomes
better known to them than many
a show biz great. In their book
these new exponents of the cur¬
rent ldipm are the end.

; The music: biz vets, for some
years now frustrated.by their seem :
lng inability to, click as of yore,
have how conceded it. ; . They see
the ! no-name, seemingly no-talent
indies make their own masters-^
one Broadway independent record¬
ing studio stands them up like the
Roxy—and via deejay exposure
these items become the new hits of
the moment.

Long conditioned to the show biz
axiom that "the record is king to¬
day in the music business” these
off-labels* projected from divers
sources, have generated a new
brand of riiusic business.: Some of
it isn’t highly principled; a few
are renowned for their patent lar¬
ceny. . One current fave makes no
bones, of his 50-50 cut-in arid, as

MARRIAGES

Sarah Rush Kemp to James C.
Maneck,.. March 29, New York.
Alumna. of the America Academy
of Dramatic Art is the daughter of
late bandleader Hal Kemp.

Frances: Farmer to Lee Mikesell,
Las Vegas, March 27. Bride’s an
actress; he’s a radio-tv manage-'
ment consultant.

5S5 Continued from. page 1
i^ary in nature: and somewhat
brief. The network prexies, CBS*
Frank Stanton, NBC’s Bob Sarnoff
and ABC’s Leonard Goldenson,
were reported to have asked just
wliat exchanges could be made
within the terms of the U. S.-So-
viet agreement for cultural inter¬
change.

No date was set for new meet¬
ings, though it’s certain that addi¬
tional and more specific sessions
will be held. Not; yet known wheth¬
er further discussions will be at¬
tended by the prexies or by lower
network echelons.

Bardot Run

a— : Continued from page 1 sss
thing was something else! Again to
them arid While distributor object¬
ed strenuously on basis of how
movie had been holding up at box-
office, M- A. Silver,, zone manager
fpr SW, was adamant in Ms de¬
cision.

. : Even so, "And God Created
Woman” broke all existing records
at Squirrel Hill for money, attend¬
ance, and length of run. Previous
record-holder was "Marty,” but the
Bardot film doubled it straight
down the line.

Variety Bills

/Continued from page 68 ;

Crest Lounge. .
•Pet* Daily Ore
Feck's II
Vagabonds
Lord Buckley ■
Fairmont Hotel
Mills. Bros.

E. Heckscher Ore
Gay ,90's

Bee, Ray & Ray K.
• Goman •

Joy Healy Dncrs 6
Wally Rose Ore
HangOVor.-
Earl Fatha Hines
.Ore ■ ’

Miiggsy Spanler

Joe Sullivan
. Hungry J
Ada Moore
Marsh Bros.
Gateway - Singers
Jazz Showcase
Paul Bley 4.

. Purple Onion .. .
Lil Greenwood '
Lou Gottlieb
Jim Shaw's Puppets
Tin Angel
Marty Marsalla Ore
345 Club
Jeannle Johnson
Allen Cole
Alex Duchin Ore ^

SAN JUAN

Intercontinental

Titb Guizar
Marquez Sisters .
Llto Pena Ore
Jimmy Stevens Ore.

dubCaribe
Pepe.Lara :

Paco Michd
Del Campo Twins
Rene. .

Richard Timm
Mlguelito Miranda
•Orc ; ■

Joe Blanco Ore .

Escambron .
Maria Montano
Raoul Ferreiro
Voodooers Ore.

.- Cotillion Room
Tobaco Muniz
. Flambeyan Club
Roberto Iglesias
Aida Irizarry
Polito Galiudez
Cesar Cone option

- BIRTHS

Mr. and Mrs; Ted Briskin, son,
Chicago, March 24.' Mother is ior-
mer<> film actress. Colleen Miller.

Mr. and Mrs. William Hart, son.
New. York, March 16. Father is a
sales staffer with Screen Gems,

Mr. and Mrs. , Howard Coleman, ’
son, Chicago, March 23. Father is
manager of WMAQ in that city.

Mr, and Mrs. Lea Foli, twin son
and daughter, Vancouver, . March
30.. Father is a principal violin
with, syrriphony there..

Mr. And Mrs. Doug Campbell,,
son, Vancouver, Feb. 27. Father is
a newsman with CBUT-TV there.

Mr. and Mrs. Bob Lloyd, daugh¬
ter, Santa* Monica, Cal., March 21.
Father is KNX production mana¬
ger. Hollywood.

Mr. and Mrs. Charles Reading,
daughter, Glasgow, March 25.
Mother is Sheila Matthews, .tv
chirper; father is set designer with
Scot indie tv.

Mr,, and Mrs. George Salverson,
son, Toronto, March 22. Father is
a writer for the Canadian Broad-
castirig Corp;. mother (Sandra
Scott) is stage and tv actress.

Mr. and Mrs, Alan Lund, son,
Toronto, March 22. Parents are
dance team arid choreographers for
the Canadian Broadcasting Corp.

Mr. and Mrs... Dennis Cross,
daughter, Hollywood, March 24.
Father is an actor.

Mr. and Mrs. Phil Cohan, daugh¬
ter. New York, March 29. Father
is trade press manager at CBS
Radio,

Mr: arid Mrs. Dick Feldman,
daughter. New York. March 31.
Father is director of the Pat Boone
tv program.

Mr. and Mrs. Hal Cooper, daugh¬
ter. New York, March 25. Father
is associate producer and director
of the "Kitty Foyle” tv program.
Mother is Pat Meikle, former tv
actress • * %

Mr. and Mrs. Harold-C. Novy,
daughter, in Dallas, on March 11.
Father is general manager of the
Trans-Texas Theatre Circuit. *

Mr. and Mrs. Mort Hochstein,
daughter, New York, March 31.
Mother is the former Rolaine Abra¬
hams, freelance writer; father is a
column contact in the NBC press
dept.

Artists Equity

Continued from ■ page 2-^

variety of garb. The theme was
quickly knocked out by the judges.
The first two prizes, for example,
had French motifs. The first was
two dark silhouettes topped by gi¬
gantic strawhats depicting Maurice
Chevalier and Mistinguet'e. The
second prize was inspired by
French post-impressionism, the
plumed hat rind the painted black
stockings to just above the knee as
well as the white paint was a trade¬
mark of artists of that era. An¬
other prize was a calypso group.
The only major prize depicting
Americana was a nude Bety Ross,
red .and white stripes being the
sole garb above the waist with a
transparent painted cape of stars
and stripes flowing from the shoul¬
ders. The third prize was three sil¬
houettes, one of the figures being
Justine Schaqhter, daughter of
Variety’s Jo Ranson; a clever cos¬
tume, but also not particularly
carrying out: the Americana theme.

- There was a liberal representa¬
tion of the gay ones, and there
were some who couldn’t be dis¬
tinguished from the genuine article
without a program, which wasn’t
printed.! A stag at bay was in
danger of teaming up with some¬
body who just couldn’t be his type
at the end of the evening—that
is, until these kids started cairip-
ing put at the end of the eve¬
ning. Then there could be no mis¬
take.

The ball; nonetheless, had a lot
of excitement. The decor by Shim
Grudin and Remo Bramami cov¬
ered a wide range of American
garb, and an out of the world room,
adjoining, the grand ballroom, gave
a hint of things to come. Again
Doc Calhoun of the Dixon Gayer
Associates plugged the ball to; a
comparatively good attendance de¬
spite the: handicaps. Johnny Car-
son had some good lines in his
descriptions of the parade. In giv¬
ing the: 9100 award to the nude
who made second prize, he. said,
"Here — buy yourself some
clothes.**

76

PSSiiSff

Wednesday, April 2, 1958

“OVERNIGHT SENSATION!”

LIFE

; .single hit of big Omnibus tele -
vision show on suburbia.”

NEWSWEEK

“Working without a script—ahd
without jokes—a couple of bright-
eyed newcomers seated side by side
on chairs scored one of the biggest
comic successes' of the TV season
last week."

TIME MAGAZINE

“MIKE NICHOLS and ELAINE
MAY whose satiric thrusts. weire
fresh inspired stuff."

DOUG WATT

New Yorker

“The same delightful interplay
characteristic of that splendid
vaudeville team the Lunts.”

JACK GOULD

New York Times

“The only interludes of distinction

were provided by MIKE NICHOLS

and ELAINE MAY in two good

sketches. Each item had style and

freshness”

JOHN CROSBY:

New York Herald Tribune
“The only really inspired comedy
during the hour was contributed by
a young couple named MIKE
NICHOLS and ELAINE MAY.
These two do a bit on teenage
seduction which—to quote one of

their own lines-
out.’"

FRED DANZIG

United Press

“Television Comedy, placed on the
critical list by many reviewers this
past season, has started kicking, up
its heels again; One shot of MIKE
NICHOLS and ELAINE MAY, did
the trick. Before the. last commer¬
cial faded away they had qualified
as ‘The hottest act in show busi¬
ness.'”

CHARLES MERCER

Associated Press

“The names which we nominate for
new household words of 19o8, are
MIKE NICHOLS and ELAINE
MAY:”' '

WALTER WINCHELL

New York Mirror
“Como’s carnival enlivened by
MIKE NICHOLS and ELAINE
MAY, a fresh young comedy team."

DOROTHY KILGALLEN

New York Journal-American

♦“Overnight sensation! . . . Holly¬
wood will get its first look at the
newest Wunderkinder of show
business, MIKE NICHOLS and
ELAINE MAY, when they journey
out there this Spring."

HARRIET VAN HORNE

New York World-Telegram
“The loudest laughs of the evening

-‘just knocks me went to the new cafe act, MIKE
NICHOLS and ELAINE MAY.
Their closing sketch was the fun¬
niest 10 minutes I’ve seen on TV
in years. A great find, this, pair."

ROBERT SYLVESTER

New York Daily News
“MIKE NICHOLS and ELAINE
MAY, the funniest kids to arrive
in years.

JO COPPOLA

New York Post

“Once the comedy team of MIKE
NICHOLS and ELAINE MAY came
On with their clever and bright
material, it really didn’t matter
what the show had originally
planned to do. This pair did more,
much more. In no time, this young
twosome settled that old problem
W'.hich seems to haunt TV critics—
where are tomorrow's comedians
coming from?—bnce and for all.
Tomorrow’s comics are here. I can
think of a dozen clowns this cou¬
ple could replace right now and
improve the medium overnight."

BOB BERNSTEIN

The Billboard

“MIKE NICHOLS and ELAINE
MAY are two of the funniest, fresh¬
est comics ever to use TV as a
stepping-stone to national fame.”

TIM TAYLOR

Cue Magazine
“Their skits are surefire."

New York Herald Tribune

“MIKE NICHOLS and ELAINE
MAY, two refreshing youngsters
with some of the brightest and most
original material heard on TV this
season, sparked the festivities with
two wonderful bits of -satire.”

MARTIN tURDEN

New York Post

“. . . the duo of MIKE NICHOLS
and ELAINE MAY do unusual and
ingenious improvisations.”

JACK O'BRIEN

New York Journal-American
“NICHOLS + MAY = Funny."

MIKE WALLACE

New York Post

“In three guest shows, fresh-faced
MIKE NICOLS, 26, and ELAINE
MAY, 25, lifted the apathetic TV
viewer off-his overstuffed sofa and
laid him howling on the rug."

ROBERT W. DANA

New York World-Telegram

“MIKE NICHOLS and ELAINE
MAY have a novel concept of
comedy."

GENE KNIGHT (Jim O'Connor)

New York Journal-American
“All the raVes you have heard about
MIKE NICHOLS and ELAINE
MAY, that sensational team, are
merited. This is the fastest-rising,
funniest couple presently perform¬
ing in a New York nitery. Their
material is Original and clever—
different from any other stuff I’ve
heard in the night clubs."

BOB WILLIAMS

New York Post

“MIKE NICHOLS and ELAINE
MAY, the hottest new comics in
TV."

BILL SMITH

Showbusineis

“MIKE NICHOLS and ELAINE
MAY, one of the most imaginative
couples to hit the night club cir :
cuit in a lohg time.”

BURT BOYAR

The Morning Telegraph

“The hottest team in show business
today is MIKE NICHOLS and
ELAINE MAY ... They play to
capacity audiences every night."

SIDNEY SKOLSKY VA RIET Y

New York Post “The hour show’s highlights re-

“On the Steve Allen Show, MIKE suited from the fresh and engaging
NICHOLS and ELAINE MAY humor put'forth by MIKE NICH-
stopped the dial turning (new show OLS and ELAINE MAY . . . They
business way of stopping the had the only really original stuff
show).” to offer," Art.

April 19 th—

“THE RED MILL'

CBS-TV

April 25th—

“MOCAMBO”

Hollywood

May 18th-

DINAH SHORE SHOW

NBC-TV

Coming Up

MR. KELLY'S Return Engagement

Chicago BLUE ANGEL

New York

Publicity, CURT WEINBERG - (West Coast) RAND-HINES

Personal Management: JACK ROLLINS

Plaza Hotel, Suite 1755, 1 West 58 Street, New York

MISCELLANY

Brussels M Tuned (or Fairs Bow
Next Week; Here’s How It Shapes Up

By JOHN FLORQUIN 4

Brussels; April 8,

On the eve of the World’s Fair,
Brussels Is a changed capital—
geographically, physically, eco¬
nomically, emotionally.

The. famed Mannequin, the Bel¬
gian . capital’s impertinent land¬
mark, is surrounded by a munici¬
pal facelift which makes this so-
called -'little Paris” appear strange
even to locals.

Supplementing the traditional
nationalistic pavilions arid the
mammoth Atomium which crystal¬
lizes the Atomic-Age. is a varie¬
gated nationalistic ; display of
showmanship/culture and the fine
arts.

The Bolshoi Theatre, with Ulan¬
ova, will oppose the American Bal¬
let Theatre with Nora Kaye arid
the Royal Ballet, former Sadler’s
Wells, with Margot Fonteyn: Dra¬
matic festivals featuring world
known companies, great interna¬
tional conductors and® soloists and
fabulous exhibitions of master¬
pieces of painting and sculpture
chosen from private collections as
well as from museums, will vie on
the cultural level.

In a much lighter vein this time,'
a picturesque reconstruction of
Old Brussels—a vast entertain-1
jrierit section, Luna Park,. Coney !
Island and Disneyland all rolled!

(Continued on page 16) /

Winchell Bracing Legs
For Stint in Las Vegas,
Beating Sullivan to Post

Las .Vegas, April 8.
Walter Winchell is on the verge
of signing a contract with Monte
Proser to star—as a song & dance
man—in the Tropicana show. If
the deal jells, and indications over
the weekend were that it would,
Winchell would headline the cur¬
rent “Tropicana Holiday” follow¬
ing Ernie Kovacs & Edie Adams,
who start tomorrow (Wed.).

Latter pair, replacing Jayne
Mansfield and Mickey Hargitay.
were skedded for nine weeks, ub
until the new Eddie Fisher show*
June 11, but Kovacs Wants to do
only seven frames, Proser wants
Winchell for the two" weeks, arid
will accept the columnist’s sugges¬
tions as to. which femme star
would work the show with him.

If Winchell makes his Vegas de¬
but at the Trop, he probably
would donate his salary to the
Damon Runyon Cancer Fund—-and
he would beat Ed Sullivan to the
punch. Sullivan opens at the Des¬
ert Inn in. July.

While negotiating with . Proser!
the sum of $25,000 a week was
mentioned,, arid Winchell said he’d
have to have more than that,

“But performer. like Noel Cow¬
ard arid Marlene Dietrich don’t
make any more than that,” said;
Proser. “I know,” Winchell re¬
plied with a wink, “but they’re not
Syndicated!”

PRESIDENT GETS BILL
FOR TAX-FREE SHOWS

Washington, April 8.

Congress has passed and sent to
the President a bill to exempt
from the 10% Federal admissions
tax all musical and dramatic shows,
band and .orchestra concerts, bal¬
let and opera, if given by non¬
profit or community organizations.
The measure was introduced by
Rep. Frank M: Karsten (D., Mo).

Another bill to reduce the cab¬
aret tax from 20% to 10% was
recently passed by the house: and
is waiting action by the Senate.

Herman Lowe’s New Spot;
Jack Levy Succeeds As
‘Variety’ Bureau Chief

After 16 years as Variety
bureau head in Washington, Her¬
man A. Lowe is returning to his
native Philadelphia to become
director of development for the
Albert Einstein Medical Center in
that city.. Jack Levy,, his 'longtime;
assistant, has been appointed
bur.eau chief for Variety in the
capital.

Florence (Mrs. Herman) Lowe is
staying on in Washington,, because
Of the children's schooling sched¬
ule, until July 1 when she moves
the household toPhilly.

, A VIP show biz and politico
group, are hosting a farewell party
for the Lowes April. 18 in the East
Lounge of the National Press Club,
Washington. Group: includes Mrs.
Perle Mesta, Eric. Johnston, Max¬
well Rabb, Martha Rountree, Ed¬
ward Cheyfitz, Orville Crouch, Joe
Borkin, Nathan D. Golden and at¬
torney Bernard Segal, Mrs. Lowe’s
brother, among others.

Italy to Decorate Styne
In Rome for Three Coins’

With “Say, Darling” launched at
the ANTA Theatre, on Broadway;
to a good If not unanimous Set of
notices, Composer-producer Jule
Styne Is making his first European
trip May I oh the Liberie. Besides
o.o.’ing London, with an eye to
co-producing “Darling” there, he
will do the ^ Paris-Rome “grand
tour.”

Prime purpose of the trip is an
Italian decoration which has been
awaiting him in Rome for two
years, in. governmental apprecia¬
tion for what his song;. “Three
Coins In The Fountain” (in collabo¬
ration with Sammy Cahn '.from the
2Qth-Fox film of same niame), did
for Italian tourism.

f'ZkiEFr

Culture for Capitol

i \ Washington, April 8.

Hearings . .commence Friday,
April 18, on the Fuibright-Thomp-
son bill to erect a National Cultural
Copter for the Performing Arts, in
Washington. The Center would bo-
come a branch of Smithsonian In¬
stitution and. would probably be
located on the Mall between the
White' House and Capitol.

Senator Pat McNamara . (D.,
Mich.) heads the Senate Public
[Buildings Subcommittee which will
| conduct the hearings. Legislation
1 is generally favored by Congress,
: but the location, of the proposed
I Center is controversial.

IMike-Liz’s 'Around

Wednesday, April 9, 1958

Portugal’s New Law Makes Show Biz
Longterm (to 1983) Ally of Casinos

Subscription Order Form

Enclosed find check for $

□ One Year

Please send VARIETY for Q Two Years

□ Three Years

(Please Print Namal

Mike Todd's . control over the
film, “Around The World in 80
Days,”, also extended to a 50% in¬
terest In the publication of the Vic¬
tor Young score .for the pic, in¬
cluding the hit title song, with
. lyrics by Ned Washington. Todd,
i who. bought a half-interest in the
[ score shortly after Young’s death,

| was dickering for a 100% buyout
j of the music recently. . It’s likely
' that the negotiations will be com¬
pleted post-mortem with the music
! passing fully into the hands of the
: Michael Todd Co. Inc.

! At the present time, the score is
being» published via . the Victor
‘ Young Music. Co., which Was sold
j to Chappell Music after Young's
! death by the latter’s manager/ Jac-
l ques Biroteau. The title song was
a top disk and sheet seller while
the soundtrack album on the BeCca
label has gone' over the 750,000
marker and may be the first film
soundtrack to become a 1,000,000
LP-seUer. ■■■'■

Somewhat akin to Irving Ber¬
lin’s dedication of his song, “Al¬
ways;” to his wife, Ellin, and ced¬
ing copyright ownership to her
some years ago, Todd regarded the
“80 Days Around The World” title
song as a romantic association with
his wife, Elizabeth Taylor. Long
before his death, Todd specified
that the copyright ownership
should revert to her as a “perma¬
nent little nest egg.” r

LOUIS J.BARBANO,

MAN OF MANY ROLES

Louis J. Barbano, vet Columbia
Pictures exec, last: week was elect-
: ed financial v.p. of the parent com-
!.pany!

1 He will continue in previously-
I held posts as well, these being di-
j rector, chairman of the finance
: committee and v. p. of; the interna-
j tiprial division. .

Brit. Loves Liberace;
Tinunie Rogers’ Shutout

London; April 8.

Liberace gave the short six-week
Palladium vaude season an excel¬
lent start. A capacity holiday au¬
dience yesterday (Mon.) enthused
over the pianist-singer's offerings.

' Dick Shawn was also a click, but
act was overlong, so much so that
Timmie Rogers ■ £id not get a
chance to go on. At the preem
Show, the proceedings were too ex¬
tended to permit the Negro comic
to appear..

Others on the Palladium layout
include Margo Henderson, Scot¬
tish impressionist; Andrea Danc¬
ers, Arnaut, Joan & Arnaut, Brick
Bros.. & Mrs. Murphy and the
George Garden Dancers. This is
Liberace’s first trip to the. Pal¬
ladium, although. he toured Britain
about a year ago.

THOU SHALT NOT AIR
‘10 COMMANDMENTS’

Cecil B, DeMille is now unique
among Hollywood producers with
regard to disk plugging of pic
times. Unlike the rest of the pic
industry, which has been exploit¬
ing pic music to hypo the boxof-
fice, DeMille is not permitting any
airing of the background music for
hisi “The 10 Commandments” pro¬
duction.

Dot Records, subsid of Para¬
mount Pictures, which is distribut¬
ing the DeMille film, has. again
notified all radio and tv stations
that the picture’s music has not
been licensed for generaL public
performance either in this country
or abroad. Randy Wood, Dot prexy,
warned that any infringements will
result in legal proceedings for an
injunction and damages. The
soundtrack score for the "10 Com¬
mandments” has been released on
the Dot label.

Irving Berlin to Mark
70th Birthday in May;

No Plans for Musicals

Atlantic City, April 8,

Irving Berlin arrived here sev¬
eral days ago for a rest at Sheraton
Ritz-Carlton. The man. who holds
the copyright on “Easter Parade”
ended his holiday Easter Sun-,
day departing with Mrs. Berlin for
New York. Berlin said his 70th
birthday is upcoming May 11 and
has no plans for Broadway or
Hollywood musicals in the immedi¬
ate future. .

To Berlin this resort is almost
a second home, for it was in its
beachfront hotels that he coin-
posed much of the music for the
Ziegfeid Follies and other produc¬
tions. He came here for his honey¬
moon, and has resided several
seasons with Mrs. Berlin and. his
family:

Berlin recalled how he would
come to the shore and work on
songs for shows, most of which
broke in in the old Apollo, now a
motion picture house.

Of all his songs, more than 1,-
000,. with 800 having been pub¬
lished, he still regards “White
Christmas” as the biggest money
maker. “I think it’s the most valu¬
able song copywright in the
world,” he said. “I wouldn't sell
it for. a half a million.” The copy¬
right has 39 years to run.

Esther Williams, Lady Drummer
San Juan. April 8.

Esther Williams was here to plug
her backyard swimming pools last
week.

She presided at the opening at
the Casino de Puerto Rico of the
first installation of a locally manu¬
factured pooh

t By LUIGI GARIO

Lisbon, April 8.

With expiration, next year, of the
current laws for gambling casinos
in Portugal, a new one has been
promulgated by the government
that should, settle the question un¬
til 1983. According to the new
law, admission to the gambling
rooms will be free to foreigners,
but even more restricted to certain
categories of nationals such as gov.
i ernment, bank and insurance em¬
ployees. In general, nationals will
have to have. a special admission
card, passed with police consent, to
enter the gambling rooms.

. The most interesting aspect of
the law, however, is the relation
between the casinos and show biz
and hotels. Legal casinos will be
permitted to be operated year
round in Estoril, near Lisbon* and
in Funchal, Isle of Madeira/ During
the . summer such seaside towns a*
Figueira da Foz, Espinho. and
Povoa will be allowed gambling
rooms. Special; permission, accord¬
ing to circumstances, will be given
for casinos in Santa Luzia, a moun¬
tain resort in tbe north; Curia, a
water spa in the centre; Sintra, on
the hills overlooking Lisbon, and
Praia Rocha in the south, facing
Africa, which already have impos-
i ing buildings for use as casinos.
Nitery, Theatre, etc.

Under the new law, the casino
(Continued on page 112)

Lanza Starts Slander,

Libel Action Against
London Daily Express

Rome, April 2.

Mario Lanza, who recently re¬
sumed his interrupted European
concert tour after being knocked
out of action, for some weeks due
to a severe attack of phlebitis in
his right leg, has started a libel
and slander suit against London’s
Daily Express on its way through
British legalistics. Action, is
based on two basic elements: a
newspaper story and a telephone
conversation. : It is for punitive
(moral) and actual damages. Exact
sum has not yet been disclosed, but
is said to be high.

In the newspaper story, dated
Feb. 14, the Daily Express itemed
that while -Lanza had ostensibly,
cancelled some British concerts
via a doctors certificate, he was
seen dining out in Rome, Same ,
paper the next day ran a brief
n -)te adding that a - newsman had
called on Lanza in Rome and noted
his inflamed leg. Suit., will ap¬
parently also take into account the
claim that a large number of tick¬
ets were returned because of the
newspaper note. Thus involving
“actual damage.” The slander
charges are concerned with com¬
ments regarding Lanza! which are
claimed to have been made during
(Continued oh page 14)

3ity\.... Zone— State.

Regular Subscription Rates
One Year—$15.00 TwoYears—$28.00

Three Yean—$39.00

Canada and Foreign—$1 Additional Per Year
Variety ine .

154 West 46th Street New York 36, N, Y.

X Marks Joan’s Stake

Annual report of the Pepsi
Cola . Co., headed by Alfred
Steele, husband of Joan Craw¬
ford, contains a center spread
featuring a photograph of the
Pepsi Cola spectacular on
Broadway above the Criterion
Theatre. Marquee of the the¬
atre in the photo has “Joan
Crawford in ‘The Story Of
Esther Costello'.”

/“Esther: Costello” never
played the Criterion. It,was
shown at the Palace, a. few
. blocks up! the street-

Trade Mark Registered *

FOUNDED 1915 by SIMI SILVERMAN; Published Weekly by VARIETY, INC.

Syd Silverman, President

154 West 46tb St . New York 36. N.Y. JUdson 2-3700
Hollywood 21

6404 Sunset Boulevard, Hollywood t-1141
Washington 4

1292 National Pres* Building. Sterling 2-3449
Chicago. 11

612 No. Michigan Ave., DEUwaro 7-4984
■ . London WC2 -

6 St. Martin'* PL. Trafalg ar Sq„ COVent Carden Cl3S

. SUBSCRIPTION Annual, 615;. Foreign, $16; Single Copies, 35 Cent*

’ _ ABEL GREEN, Editor ’

Bills ----

INDEX

,.. .112 | New Acts . ....

...112

Chatter

,...na

Night Club Reviews ..

...110

Circus Reviews ......

...113

Obituaries

...IlO

Film Reviews .......

... 6

pictures ;.... ... . /..,

... 3

House Reviews: . . . ; ; .

,...113

Radio .... . .....

...77

Inside Radio-TV ... ..

... 95

Radio Reviews .......

;.. 86

Inside Vaudeville ...

...106

Record Reviews . . ....,

. . . 96

International .......

..12-24

Television .....,..,

...77

Legitimate ..........

...114

Television Reviews ...

..: 83

Literati ..

...117

TV Films

... 81

Music ..............

.... 96

Vaudeville

..•104

. DAILY VARIETY

(Published In Hollywood by Daily Variety, Ltd J
\ 615. a year ’ $20 Foreign. .

4.

PICTtJBBS

PSRIEfr

Wednesday, April 9^ 195#

By WILLIAM STEIF 4

San Francisco. April 8.
Plaintiff in an $8,000,000 anti¬
trust suit against all major pro¬
ducer-distributors took an awful
beating from three defense lawyers,
while on the witness stand in Fed¬
eral Judge Edward P. Murphy’s
court last week.

The witness was Dan McLean,
co-owner of the i,4(j(J-seat, 51 -year-
old Embassy Theatre in downtown
Frisco. McLean and his partner,
Leland C. Dibble, sued 2Qth-Fox,
National Theatres, Fox West Coast,
Columbia, Universal. Paramount,
United Paramount, ’RKQ; Warner
Bros., UA and Loew’s on Dec. 29,
1950, claiming the majors had re¬
fused the Embassy first-run prod-
„ uct from Christmas, 193.8, to date.

. suit was filed and second-run prod¬
uct from Christmas', 1938, to March,
1947,

But after lawyer Robert Raven
finished direct examination of his
client, McLean, the defense attor¬
neys started working over the in¬
dependent exhibitor on cross-ex¬
amination.

Chief inquisitor was Eugene
Bennett, attorney who represents
Paramount, RKO, Warner Bros.,
UA and Loew’s. He batted the red-
faced McLean around on these
main points;

(1) The McLean-Dibble relation¬
ship to Herman Wobber, who was
the secret ‘‘angel’’ in financing 55%
of the. Embassy Theatre deal and
who, when the deal was consum¬
mated in late 1938, was general
sales manager of 20th-Fox;

<21 McLean’s interest in Ten-O-
. Win,, a legal lottery which McLean
'invented in 1936 and which the
Fox houses and the Embassy "used
to hypo business in the late ’30s
and-’40s;

(3) McLean’s effort to get first-
run pictures when he took over the
Embassy in November, 1938—it
became apparent that McLean had
had convenient lapses of memory
while giving a deposition, that he
had indeed signed a third-run con¬
tract with Warner’s as eariy*as Nov.
23.1938, and this made Judge Mur¬
phy, very film-wise as a result of
six months of the Goldwyn case
and a stickler for legal niceties,
plenty sore;

(41 Possibly most damaging from
the Embassy’s viewpoint, was Mc¬
Lean’s admission that he had lied
to alf. the major distributors in the
spring of 1940 while seeking, and
eventually receiving a 25% slash
in film rentals.

Explore Wobber

The Wobber relationship was
fully explored.

Wobber first became aware of
(Continued on page 18)

N. Y. to L. A.

Kathy Carlyle
Robert A. Cinader .

. Irving Cooper
Charles Einfeld
Janies Gregory •

Bernard Karnber
Doreen Lang
Raoul Levy
Liberaee
Sophia Loren
Selma Lynch
Ralph Martin *

Edwin Miller .

John Nonriebecker
Eric Pleskow
Spyros P. Skouras
Elaine Stritch
Jerry Wald
Ray Walston

N. Y. to Europe

Bob Cor.sidine T
Ella Fitzgerald
Christopher Fry
Janki N. Ganju
Norman Granz
Ben Grauer
Abel Green .

Wm. Randolph Hearst Jr.

Jerome Hill
Alan Jackson
Richard Joseph
Leonard Lyons
Mantovani
Sig Michelson
William. Nichols-
Rlchard Pack
Earl Rettig
Inez Robb
Mike Santangelo
Dick Shawn
. Horace Sutton
Italo Tajo
Roger Vadim
Michael Waszynski

NOW IT'S 'SUPER SEVEN'

^Columbia Follows Last" Year
Fabulous Five’ Grouping

Columbia, which, lash year had a
“Fabulous Five” campaign center¬
ing on five, of the company’s top re¬
leases, now: is set to follow: Up with,
a “Super Seven." -Promotional
details were given at the com¬
pany’s sales, meeting in New 5 York
last week.

Exec said the production quintet
given the special designation in
1957 brought rentals of $45,000,000.
Based on this figure, the rental ob¬
jective of the “Super. Seven" is
$65,000,000. Included in this
group are “The Key/’ William
Holden, Sophia Loren, Trevor
Howard; “Gunman's Walk," Van
Heflin, Tab Hunter; “Best of Ene¬
mies/’ Danny Kaye, Curt Jurgens;
“Last Hurrah," Spencer Tracy,
and : “Bell, Book and Candle,”
James Stewart and Kitn Novak.

Col’s N. Y. meeting also brought
announcement of a 10-week billing
drive beginning April 18, during
which period eaqh of the company’s
11 divisions will undertake to meet
to top. a quota set for it.

TOA-John Hancock Co.
Sots Group Insurance,
Up to 20G Per Head

Theatre Owners of America has
completed the details of its new
group life insurance plan for its
members. The program, placed
with the John Hancock Mutual
Life Insurance Co., offers coverage
ranging from $5,000 to $20;000.
Plans offers two options—coverage
Of all salaried personnel and cov¬
erage for management and super¬
visory personnel. The employer
will pay the entire cost of the in¬
surance.

Ail TOA members are eligible to
join and the program will become
effective as/. soon as there jure suf¬
ficient applicants. The program is
a result of several years of work
by a special TOA committee,
headed by George Kefasotes. It
will be; administered by the TOA
Group Insurance Trust now set up.
at the . exhibitor' organization’s
New York headquarters.

The new plan, it's pointed out,
.will now make it possible for
smaller circuits, which previously
could not obtain/ group insurance
because of insufficient employees,
to now cover all their salaried
staffers. At the same time, larger
organizations, which already have
siich a plan, will be able to utilize
the r new program to supplement
their existing plan for key execu¬
tive and supervisory personnel.

L. A. to N. Y.

Theodore Bikel
Fred Brisson
Red Buttons .

Sidney Carroll
Charles Coburn
Gary Crosby
Laraine Day
Joe De Rita
Andrew Duggan
Paul Ford
Anthony Franciosa
Beverly Garland
Samuel Goldwyn Jr.
Norman Granz
Ross Hunter .

George Jessel
Boris Karloff
William Kavden
Phyllis Kirk
Paul Kohner
Charles Lederer .

George Liberaee
William Lodge .

Maguire Sisters
Sidney Markley
Conrad Nagel
Cathleen Nesbitt .

David Niven
Lloyd Nolan
Dennis Patrick
Herbert Rudley
Albert Salmi
Ed Saxe
Jo Stafford
Mike Todd Jr.

Forrest Tucker
George Voskovec
Arthur Wilde
Jason Wingreen
Dana Wynter
Adolph Zukor

•Statesmen at Banquet
Of Screen Producers Guild

.Hollywood, April 8.

Henry Cabot Lodge, U.S., Am¬
bassador to the United Nations,
will be a special guest at Screen
Producers Guild’s ; annual Mile¬
stone Award banquet April 13 at
BeVerly Hilton Hotel;

Other special guests will. be
Clare Boothe. Luce,, former Ambas¬
sador to Italy; George V. Alien, di¬
rector of U.S: Information Agency;
and Eric Johnston, MPAA prexy.

Spyros P.: Skouras will be ku¬
dosed this year by Guild, with Walt
Disney,, last year’s winner, making
presentation.

- Samuel J. Briskin, who last
week appeared in" line for the job
of production chief at Columbia,
returned to the Coast at the week¬
end; after talks re the studio spot
at the Col homeoffice but with
nothing formally wrapped up. De¬
cision was made only to shelve the
matter at least for the time being.

That talks had taken place was
confirmed, of course, but an in¬
sider said the. closing stage was
never too immediately within
reach;

As a result, Briskin will continue
as a member of the. Loew’s boaf^L
He Would have had to relinquish
this post had the Col alignment
materialized.

Kahane’s Position .
Hollywood, April 18/.

B. B. Kahane stated here yester¬
day (Mon.) tie has no desire to take
the Columbia studio helm on a
permanent basis.

[: He has been acting administra¬
tive head since the. death of Harry
Cohn,

LINE UP SHOW NAMES
FOR FOREIGN AIDERS

Washington, April 8;

A number of show biz nam^s are
included in a list qf 300 sponsors
to push the- administration’s for¬
eign aid program; The Committee
forinternational Economic Growth,
Was set up as a non-partisan group
Under the leadership of MPAA
prexy Eric Johnston. List repre¬
sents a cross-section of nation’s
leaderhip in ail fields, and Includes
some, blit not all, who attended last
month’s : bell-ringing all day for¬
eign aid pow-wow.

Johnston, in revealing sponsors,
stressed importance of program,
“particularly in period of domestic
recession,” and expressed gratifica¬
tion of willingness of citizens to
associate themselves: with Commit¬
tee.

Show biz reps arenas follows;—
SAG prexy, Leon Ames; Walt Dis¬
ney, Screen Producers Guild’s
Samuel Engel, D'anny Kaye, Jerry
Lewis, NAB prexy Harold Fellows,
Paramount boss Barney Balaban,
ABC-UPT board chairman Leonard
Goldenson; Helen Hayes, RCA top¬
per David Samoff, N. Y. Times
Youth- Forum Dorothy Gordon; tv
panelists Bennet Cerf, and Charles
Van Doreri. Authors Quentin Rey¬
nolds and Pearl Buck are also ihr
eluded..:

Balaban was one of original spon¬
sors of program, along with Presi¬
dent Eisenhower/ Gen. Lucius Clay
and others, and Is said : to : have
contributed to cost of the one day
rally. Danny Kaye was an attention
getter at this by speaking about
his activities on behalf of children
the world over.

Europe to N; Y*

Wesley Addy

Ted Hudes

Igor Moiseyev

M.: Lincoln Schuster

William L. Snyder

Earl Wilson

Sir Laurence Olivier

+ ♦♦ »»»♦+ . ♦»» ♦♦»♦♦♦»♦♦♦♦ ♦ ♦♦♦♦♦♦♦♦ ♦♦♦♦♦♦♦» > ♦» ;.
i; New York Sound Track :•

I f ♦♦♦»♦♦♦f♦♦♦♦ » » » 4 4 44 4 »♦ 4+ > +4♦♦♦♦♦♦♦♦ ♦ M 4 4»

Alex Harrison replaced the late Charles J. Feldman as ..distribution
chairman of the William Rogers Hospital . . . Allied Artists sales reps
competing for $5,000- in prizes for best performance in booking pro¬
ducer-director William Castle's “Macabre/' . . . MoriKrushen back
from Montreal where he helped stage the benefit opening of “Paris
Holiday.” Canadian Cancer Society was the $21,500 beneficiary; pro¬
ceeds having been bolstered by Bob Hope's appearance. Incidentally,
how come tv, as via the Peabody Awards, is claiming Hope? His acco¬
lade for Contributing to international understanding is hot to be here¬
in challenged but he was doing the global bit for pictures, and still
does, long before the home screen stuff... Universal’s John J, O'Con¬
nor, chairman of the Motion Picture Division, Cardinal’s Committee of
the Laity, N.Y. Catholic Charities’ 1958 fund appeal . . Sidney Lumet,
tv director now moving m on the theatrical field, back in town after
Coast huddles on several film assignments. Last was “Stage Struck.”

. . . Rossano Brad on the hop. He’s now in Nice for “A Certain Smile’*
locationing after the p.r. rounds in.London for “South Pacific., is due
in Manhattan in a week or so for mag interviews and after 10 days
goes west to work in “The Blessing” at Metro.

Waiter Johnston, business manager for Mae West, reported last week
that Miss West had received some 2,000 letters and wires in the wake
of her appearance on the Academy Awards telecast. He said she got a
number of offers, including bids for film parts. She* last appeared in a
motion picture in 1944 . .. . Maurice Chevalier in N.Y. last week: “If
Ernest Lnbitsch lived and were working today, he’d have to put a lit¬
tle more vinegar into his work.” Chevalier was discussing the disap¬
pointing out-of-New York performance of “Love in the Afternoon**
which he described as “perhaps a little too sweet” Another Chevalier
comment (on why'he’s content these days): “For the first time, my rea¬
son is a little stronger than my instincts; The two have been fighting
all my life.” ". . . Jerry Wald is going to the Cannes film festival where
his “Long, Hot Summer” will be shown. It’s his first, trip. Film’s star,
Orson Welles, also is going . . . Cinemiracle souvenir booklet, a $1 item
put out by Random House, is one of the best jobs of its kind.

Carlo Pont! and Marcello Girosi completed second. two-picture deal
with Paramount, both to star Sophia Loren . . . Karen Steele will co-
star with Carlos Arruza in “The Carlos Arruza Story,” which Budd
Bpeticher will lens in Mexico and Spain ...

Globetrotting Bob Hope hit Montreal last Thurs. (3) for the Canadian
unveiling the next night of his current release, “Paris Holiday” co-
starring French star Fernandel. Gala was for the Canadian Cancer So¬
ciety. City greeted Hope and his party at airport and landed them by
a fleet of five helicopters in downtown Montreal to set the whoopla.
U.A. exploitation chief Mori Krushen was in command of the ballyhoo
troops.

The title of the'new Cinerama film, formerly known as “Cinerama-
South Seas,” has been changed to “Cinerama-South Seas Adventure.**
Orson Welles will narrate picture, New York premiere early in July
... Three performers from three different Broadway shows to Coast
to'.recreate their original roles in Warner Bros, screen version of
“Danin Yankees” to wit, Gwen Verdon out of “New Girl in Town,” Bay
Walston from “Who Was That Lady I Saw You With?” and jean Sta¬
pleton exiting “The Bells Are Ringing.” . /. Universal prexy Milton
R. Rackmil returned to New York following a series of meetings with
Coast executives . . . Universal is buying time on NBC’s 193-stattan
network radio show “Monitor” for spot announcements for the national
launching of “I Married A Woman.” . . .

“I’ve always been puzzled, by the Hollywood Code’s prohibition of
an open- mouthed kiss,” says Deborah Kerr in a piece in Canada's
Liberty mag. “With anatomy fashioned the way it is, how else can you
kiss? I do think we've got away from the Victorian notion that a wom¬
an mustn’t show desire, and that if she has it she shouldn’t show it.

I remember once meeting a censor from Kansas. He told me he'd ner-,
er cut a foot from one pf ^ny films. My reaction was: ‘How dull!' ”

A Vahiety reader, Charles W. Krimsky, is seeking information about
a series of films of 10 to 14 years ago which concerned “a hunch of
funny looking characters running, driving beat-up ears, riding bicycles,
and I believe flying old planes.” Krimsky says he has a possible tv deal
lined up..

Jack Levin, president of Certified Reports, flew in from San: Fran-
eisco to be installed as fehairman of the Past Presidents Club of B’nal
B’rith . . . Photoplay mag reports that Marilyn Monroe has become a
stay-at-home. Indeed “an old-fashioned wife.'* .' . Alfred Hitchcock

quoted as saying in England he’s thinking of a slogan for his new pic¬
ture, “Vertigo,” along the lines of the “Garbo Talks” Idea put to use
when Greta Garbo started making sound films. His thought: “Novak
Acts.” . . . Theodore Bikel, legit actor, pacted for two pictures, name¬
ly Figaro’s “Barbara Graham Story” and Raymond Stross’ “The Angry
Hills,” latter to be made in Greece.

Delayed understanding dept.: Jerry Wald 'tells the story of how be
tried tq get rocket-expert Wernher von Brann to appear on the Academy
Awards show. He got the German on the phone, but Braun said he had
to go to Florida. Wald pressed him to change his plans; .even pointing ,
out that the California sun was just as good, if not better. But Braun
insisted on Florida, and Wald hung up, feeling miffed; It wasn't until
later that it occurred to him that Braun wasn’t heading for a Florida
vacation, hut for a place caUed Cape Canaveral, where an Explorer
launching was due.

The length of an unexpired lease is apparently not a major deter¬
rent to the closing of an exchange.' Warner Bros. shuttered its Albany
branch recently, despite the fact a rental agreement with the Farley
Estate reportedly runs until the middle of 1961. Warners occupied half
of a double building at the north, end of Filrnrow, Metro being berthed
in the other half.

N.Y. Post piece last week on Porter's latest operation (leg am¬
putation) commented on his fa\ .,i is luck up until the time a hors*
fell on him. Story said Hollywoc researched his life, found it too un¬
eventful, never shot it . . . actually Warner’s “Night and Day” with
Cary Grant was the Cole Porter biopic.

George Englund will produce “The End of the World,” to be filmed
jointly for Metro release by Sol C. Siegel and Harry Belafonte's own
production company, Harbel Productions. Englund, son of veteran film
Writer Ken England, has served as Spiegel’s assistant on a number of
the latter's indie productions . For the fifth year in a.row, Easter
Sunday services were held at the Turnpike Drive-In Theatre, Albany,
N.Y. under the auspices of the Assn, of Evangelical Churches ... Metro
has changed the title of “Infamy at Sea” to “Terror at Sea“ and that of
“Hell Below” to “Torpedo Run.” Latter, incidentally, is the third sub¬
marine picture from, the majors in recent months, haying been pre¬
ceded by “The. Enemy Below” (20th) and “Run Silent, Run Deep.**
(UA) ... . Arthur Freed returned to the Coast following two weeks’ef
“Gigl” ballying in New York ... Universal has set up a special soreen*
ing of “A .Time to Love and a Time to Die” for the Federation of Mo¬
tion Picture Councils ~ . . A1 Daft, Universal’s exep v.p., off on a trip
to the Orient which will take, him to Singapore, Manila and Japan for
meetings with the company’s representatives and exhibitors in thoi*
areas . . . Brandt’s New York Theatre at Broadway it, 43d St. will be¬
come the Globe Theatre shortly. The former Brandt house known as
the Globe has been converted to legit and will shortly open as tbe Lunt-
Fontalno Theatre • »•

Wednesday, April 9, 1958 _ &S&IEfY

PICTURES 5

♦ . 4-

Art-Last* of Columbia Cuts

In a move described by a company spokesman as the last of the
economies—“from now on we go.upward”—Columbia has started •,
an overhaul of its. homeoffice art department.

Notice was posted this week that of the 16-man division, six are
to.be pinkslipped, five will be retained arid five will be shifted to
the Donahue-& Coe agency, which has the Col account.

As required by union rules, the notice must be posted 60 days in
advance of the projected changes.

wew latent a Drug on market:

Sy Bartlett Sees Hollywood in a Pool of New Faces
—-But Ignoring Them

Hollywood, April 8.

Hollywood today has the great¬
est pool of new faces in the his¬
tory of the film business, and if
producers will have the sheer for¬
titude to draw upon it and give its
members real opportunities in top
quality pictures; the excitement of
discovery will reach right into the
boxoffice Cash registers of the na¬
tion, producer Sy Bartlett stated
yesterday..

Bartlett, who will produce “Port
Chop Hill,” to star Gregory Peck/
under pair’s Melville Productions
banner for United Artists release,
is personally casting the 67 speak¬
ing parts in the Korean war story.
“It’s never been so good,” he said.
“It’s almost an embarrassment of
riches.”

Producer started his quest for
new male talent to portray the
roles of Pecks infantry company,
three weeks ago. To date, he corii-
tnented, he’s interviewed 322
young thesps, by devoting two
hours per day and three, hours
every other night to task. During
the next two weeks he’ll see about
100 more.

“I have been amazed to find that
all of these young actors whose
features are utterly—or virtually
—unknown to the theatre screen,
have great backgrounds in dra¬
matic television, off-Broadway and
Brodway shows,” he pointed out.
“Brought to Hollywood primarily
by the swing west Of television
production they have enriched be¬
yond description the supply of tal¬
ent available to film-makers.”

With this hew source of acting
talent, Bartlett holds that every
part in a picture, no matter how.
minor, can now be cast with highly
competent performers to make
these roles come off the screen
with importance. “Even bits,” he
said, “can be given high polish.”

Producer reported that after he
completes his series of interviews
he’ll narrow down the prospects to
two or three players for eaCh part
and have them read roles for Peck,
director Lewis Milestone and him¬
self.

Once Boffo Burleycne
Policy Is Abandoned

Omaha, April 8.

Norman P. Prager, new manager
Of the Cooper Theatres here, last
week changed the entire policy of
the Town Theatre, the last bur¬
lesque holdout in this City. House
in the future will play second-run
double features.

The late Ralph Goldberg more
than 10 years ago switched from
second-run double features to a
semi-burlesque policy that includ¬
ed short films and occasional in-
person strippers. This proved so
successful that at one time the the¬
atre, a 1,000-seater, was more pro¬
ductive than any of the other six
houses in his chain, including the
downtown State, a first-run house.

When Goldberg died, his suc¬
cessor, Kermit Carr, continued the
olicy successfully until Mrs. Gold-
erg sold the theatres to the
Cooper chain.

Johri Wayne was a visitor in
Dallas> Planning a film based on
the Battle of the Alamo, he dropped
by to see how things are progress¬
ing for location shooting.

| Critic Lesner^s 30th Anni

Chicago, April. 8. !

Daily News film critic Sam
Lesner rounds out 30 years on the
paper’s payroll tomorrow (Wed.),
including a couple of annums in
the Army medical corps in the
second World War. Fnehds are
planning a celebration for him.

. Coincidentally, “Teacher’s Pet,”
with Lesner among the scribes
cast in atmospheric bit parts,
opened today(Tries.) at the Woods.
“I'm still under 50,” says Lesner.
“I started young.”

Screen Publicists Guild, repre¬
senting. New York pub-ad staffers
at six film companies, has broken
off joint negotiations with Warner
Bros., Columbia; 20th-Fox and Uni¬
versal, all of whose contracts ex¬
pire at the same time. Combined
talks were halted because of Col's
dismissal, of 11 staffers—10 art¬
ists and a copywriter—during the
period of the negotiations.

Feeling of the SPG leadership is
that Col broke faith during the
course of the talks, particularly
when the union’s; demands stressed
security. As a result of the break-
off in the joint negotiations, the
SPG will continue the sessions
with the film companies on an in¬
dividual basis,; the opinion being
that Col’s pinkslipping represents
a. problem that must be discussed
separately.

The SPG is particularly con¬
cerned about the continuing trend
of practically eliminating : ^home-
office advertising and art staffs and
turning the work over to an out¬
side agency—in this case Donahue
& Coe. Union's leadership main¬
tains that this inove constitutes
sub-contracting and in the present
negotiations all efforts will be
(Continued on page 22) .

Tulsa, April 8.

Tulsa Downtown Theatres (Ritz,
Orpheum, Majestic) got around a
crisis over the weekend by an un¬
precedented screening, on Sunday
l morning.

Manager Warren Patton had set
up a special screening of Warners’
“Marjorie Morningstaf” for teen¬
agers for Saturday night after the
last feature. Among those invited
to attend were student nurses at
Tulsa’s Hillcrest Medical Center.

At the last minute, the senior
students found they would be un¬
able to draw late privileges to at¬
tend the 11:30 p.m. event. As wails
grew louder, Patton bowed gal¬
lantly to the nursing profession,
arranged a second screening .for 9
a.m. Sunday.

“Wonderful—-a six Kleenex pic¬
ture — but I thought she should
have got Gene Kelly.” sighed a
cross section of the young preview
audience.

Tradesters.. believe they Observe'
a noticeable change in the type
of reporting, and news dispatches
emanating from Hollywood since
the motion picture industry- has
been . experiencing an economic
crisis. It’s charged that the col¬
umnists and historians of the film
capital now appear more interest¬
ed in the financial aspects of the
industry than in the glamor and
gossip items that formerly pre¬
dominated in their dispatches.

A good portion of the news now
finding its way into newspapers
throughout the country often is
more appropriate for the business
section than for the atnusement
pages; Reporters arid writers who
once described the latest Holly¬
wood fashions, and relayed news
of casting, parties, marital prob¬
lems, and the “who’s in and what’s
in the movies”, are riow devoting
considerable space to such sub¬
jects as studio overheads, per¬
centages, costs, ijartnerships, liqui¬
dations and diversifications arid
other news once confined to the
trade papers and to the financial
pages of the daily newspapers. ...

One who particularly decries
this new trend is Ernie Emerling,
Loew’s Theatres pub-ad chief. He’s
put a memorandum in the; hands
of. film editors in various cities.

Harp on Biz . Side

Now that Hollywood is facing a
tough period in its history, Emer¬
ling observes, it seems to have be¬
come fashionable to harp on the
business activities of the industry,
with the . stress being on the down¬
beat side, because “to make that
sort of news sound newsy the
downbeat side offers the best ma¬
terial.”

He wonders how much the pub¬
lic is concerned with “the sordid
details of property values, produc¬
tion problems, corporate difficul¬
ties and the other mundane facts
of a movie factory.’* He contends
that the public is more interested
in “who is who and what is* what
in the movies available to them
on theatre screens.”

. Often, Emerling argues, the re¬
sult is paradoxical reporting. For
example, a. recent syndicated col¬
umn called attention to the death
of the star system “to jjyove this
is another step on the path to
oblivion.” Not too long ago,
Emerling adds, it was common for
Hollywood reporters to decry the
star system as shackling the pro-

(Continued on page 22)

Tiomkin Scoring land’;
Pre-Contract Protects
Despite AH! Strike

Dimitri Tiomkin has begun scor¬
ing C. V. Whitney’s “The Young
Land” without interference by the
American Federation of Musicians
despite the union’s general strike.
According to Buena Vista, distribu¬
tor of the feature, the composer en¬
tered the AFM contract; prior to
the walkout and the pact is being
honored.

Tiomkin selected musicians from
the Los Angeles Philharmonic for
the job.

Washington, April 8.

Library of Congress’ film collec¬
tion added two : pix dealing with
life of former President Herbert
Hoover past week. Presentation,
made by Admiral : Lewis Strauss,
chairirian of the Atomic ; Energy
Commission; was highlight of a
two-day conference of the Citizens
Committee for the Hoover Report.

One of pix was produced by the
Herbert Hoover Birthday Founda¬
tion. The other, privately pro¬
duced, was a gift from Mr. & Mrs.
A.. R. Bruns of Davenport, Iowa.

Gift marks growing trend to
document 'lives of gOVerriment
leaders in film.

Town’ (Mgrs.)
Shown in Ads

Minneapolis, April 8.

Large, co-op newspaper ad kicked
Off the local three-month “happiest
meri in town” campaign to revive
the moviegoing habit and fill empty
seats.

The “happiest men” are the
managers of the three United
Paramount theatres, the RKO Or¬
pheum and Bennie Berger’s
Gopher , and the 3x12 ad showed
.half tones:of their heads oil line-
drawn bodies.

Reason for their happiness, ad
explained, was because of their be¬
lief “they’ll : make YOU happy,
too,” with their forthcoming; pic¬
tures.

. Pictures named in the ad, which
stressed '’these wilt not be shown
on. tv for years and years —and
NEVER so good” included the
current “Snow White,” and the im¬
pending “Teacher's Pet,” “Saddle
the Wind.” “Merry Andrew,” “Long
Hot Summer,” “Another Time, An¬
other Place,” “Marjorie Morning-
star,” “Ten North Frederik” . and
“Too Much Too Soon.”

It’s considered significant in lo¬
cal industry circles that. of the
aforegoing pictures RKO Theatres,
which recently demanded the right
to. bid competitively for all prod¬
uct here, has only “Snow White,”
now playing, for its two loop
houses. Several, however, aren’t
definitely set anywhere. ,

. Also regarded as more Or. less
significant was the fact that Ted
Marin’s two downtown theatres. the
World and the Academy, with “The
Young Lions” underlined at the
former and “Around the World in
80 Days’* currerit at the latter, and
the Cinerama Century, with
“Search for Paradise,” were con¬
spicuously missing from the ad.

Leaving "Culture* Out in Cold

Chicago, April 8.
National Theatre’s Cinemiracle,
after months of negotiations, has
finally., landed a kingsize Chicago
outlet in the 3,600-seat. Opera
House, which it has leased for five
years excepting the months of Oc¬
tober and November when house
reverts back to an opera showcase.
The contract: —~>and this was a
stumbling block in the negotiations
—insures Chi’s Lyric Opera Co.,
which has had trouble enough in
the pi c t. of a permanent home in
the Windy City. “Windjammer.”
first production in the Cinemirac’e
process, opens here sometime in
June but must hiatus every year
. during the two autumn months for
[the Lyric.

Leasing of the edifice may have
settled the Ciriemiracle problem,
but it realizes the fears of ballet¬
omanes that Chi will be in sore, if
not. desperate, need of a culture
dome next season. With “Mv Fair
Lady” fixed at the Shubert' for a
year at least, there doesn’t appear
to be a house on the Main Stem
With seats enough to accommodate
yisit’ng opera, dance attract’ons or
other costly cultural spectacles.

If the Windy City is to get such
attractions next fall, someone has
to pull a rabbit put of a hat. So far,
only Allied Arts Corp. prexy. Har¬
ry Zolzer. is working at the magic
j act, as the booking of major long-
j hair attractions is a substantial.

I part, of his livelihood. Since a film
attraction has crossed over to a
legit house, Zelzer figures the game
can work both ways, so he’s out to
l lasso a large-capacity filmery for .
’ his shows. Doesn’t seem logical that'
it could be a Loop theatre, how¬
ever, and since Zelzer Would need
the house drily • several weeks, or
even several days, at a time it’s
most likely his theatre would be
an outlying one that has -shut¬
tered...

Zelzer’s spring program, actual¬
ly, is what’s holding Up the “Wind¬
jammer’’ opening. The Metropoli¬
tan Opera winds up its annual
stand at the'Opera House on May
25. and the house goes immediate¬
ly into preparation for Cinemiracle.
House manager J. Charles Gilbert
expects the installation to be ac¬
complished in short order, and the '
house should be ready early in
June. However, the seating capa¬
city will probably be reduced to
2,400 by the installation of the
projection booth and the elirnina-
tion of the top balcony.

The ’58-’59 season here may lose
out in cultural events _ owing to
the unavailability of the Opera
House, but several movements are
now’ afoot for the: construction of
a new longhair- showcase by the
’59-60 season. The old Auditorium,
designed by Louis Sullivan and
still believed to be acoustically the
best in the country, is now a sham¬
bles but could be rehabilitated.
Probably it would take a founda¬
tion grant to. swung it, though, since
(Continued on page 22)

Pay $100,000 Into WB Treasury to End Stockholder
Suit Involving Semenenko

Settlement of a minortiy stock¬
holders’ suit brought against War¬
ner Bros, and several of its officers
was approved Friday (4) by N. Y.
Supreme Court Justice Edgar Na¬
than. Action; filed last year by
Florence Brill and. three other
shareholders, charged that sale of
a block of; WB stock by Harry
and Albert Warper ;to Serge Se¬
menenko, v. p. of the First Na¬
tional Bank of Boston, was “im¬
proper” arid resulted in loss to the ,

corporation.

In confirming a referee’s report
recommeriding approval of the set¬
tlement, Judge Nathan ruled that
the arrangement calling for pay¬
ment of $100,000 by the defendants
into the. company treasury is “fair
and reasonable.” Hearing on a
motion to. confirm the report was
held on March 12 and court re¬
served decision then in order to
grant interested parties time to
“look into the matter.’*

Texas Cop Too Quick On
Draw Bounced; Shot Man
Lighting Matches in Dark

Sari Antonio, A^ri 1 8.

The Fire and Police Civil Serv¬
ice Commission upheld the recom¬
mendation of Police Chief Bichsel
that Patrolman Roscoe Eddings be
dropped from the force.

The action followed a lengthy
hearing before the commission con¬
cerning charges that Eddings dis¬
played and fired , his service re¬
volver without drie cause while
working at an off duty job at the
Cameo Theatre, last February 23.

Eddings was held . responsible
for shooting and wounding Leroy
Williams while at the theatre. Wil¬
liams was lighting matches in the
theatre to find a lost object. He
declined the offer of a flashlight
and allegedly approached Eddings
as; if to draw a gun on the offider.

The policeman was suspended
from the, local police force on
March 7.

6

FII3I REVIEWS

Wednesday, April 9, 1953

Windjammer

(CiNEMIRACLE—COLOR-
SONGS)

First In th« new. Cinemir¬
acle process, "Windjammer”
spreads its adventure story on
huge canvas for top effects.
Looks good for big money.

National Theatres presentation of Louis
do Koehrmont production. Features Capt.
Yngver Kjelslrup. Lasse -Kolstad. Ha raid
Tusbcrg. Sven Erik Libaek. Kaare Ter- .
1 land and officers, nun and boys of full- |
< rigged Oslo Windjammer.. S.S. Christian
Radichi Directed by Louis de Rochcmpnl'r
3d and Bill Colleran. Screenplay. Capt.;
Alan Villjers and James L. Shute; camera !
(Easlmancolori. Joseph Brun. Gayne>
Reseher. 35m prolog lensed by Finn Ber^ ;
san. Asmund Revolt!; music, Morton •
ttmiid. with: song* by Terry. Gilk.yscn,
Richard I)ehr. Frank Miller; played by.
Cinemiracle Symphony Under Jack Shaind-
iin, Arthur Fiedler and members of Bos¬
ton "Fops” orch;. Wilbur de Paris and :
his New Orleans Jazz Band, and cellist.!
Pablo CasaJs: editor. Peter Katkevich;.
sound. Richard J. Pietsctamann Jr. Asso-
ciate producers* Lothar Wolffs Borden
Ware. Thomas Orchard. At the Roxy
Theatre. N.Y.. April 5. *58. Running time. .
142 MINS, iplus intermissionj.

Louis de Rochemorit and Nation¬
al Theatres h^ve turned to adven¬
ture for "Windjammer,” their first
film in the new Cinemiracle wide¬
screen process. They’ve succeeded
magnificently. This is a big, rous¬
ing, beautifully photographed pic¬
ture, fresh and gay with the accent
on youth and overwhelming in its
pictorial impact on the huge
acreen.

Here is one of those special at¬
tractions which will gain not only
via the introduction of Cinemira¬
cle, which certainly is impressive
enough, but also because it has the
kind of imagination and charm
that will appeal to a very wide
audience. There’s the smell of the
sea in this, the voices of young
people on a high adventure, the i
laughter and color-splashed gaiety,
of the West Indies, the towering
confusion of New York and the
beauty of snow-covered Norway,
"Windjammer” is a semi-docu-rj
menjary, relating the 18,000-miie
voyage of the square-rigger Chris¬
tian Radich on a training cruise
from Oslo, following Columbus r
route across the Atlantic, then to
New York and back home.. There 1
are 14 calls at strange ports and in
each the 45 Norwegian teenage
sailors aboard find adventure and
make friends as they explore and
partake in native festivities.

"Windjammer” could have, been
Just another travelog. Instead;
partly of course due to Cinemiracle
and partly due to the fact that it’s
set into the framework of a human
Interest story, it is an exciting,
sometimes spectacular and some-]
times quite intimate account of a
group of boys on the kind of high
adventure everyone has . dreamed
of at one time or the other. j

Picture, being shown with, an in- ,
termission, runs a little long, j
though the most impressive parts j
of the show have been put into the j
lively second", part. Photographical¬
ly and in terms of color effects this j
Is probably the'best film of its kind
over made. One stunning shot
after the other brings audience ao-
plause and the composition on the
wide screen (100. ft. x 40 ft at the
Roxy Theatre) is superb. There is
a remarkable degree ; of audience
participation in many of the. scenes
and the depth effect is noticeable^
Occasionally, the cameras linger j
too long on a given shot and there ;
is some repetition, particularly of I
the ship under full sail.

Though most of the material
falls into the expanded travelog
category, th'e story itself provides
sufficient variation. It switches
from life aboard the beautiful,
white vessel on which the boys are
getting their sea legs and training,
to the various ports-of-call. Storms
Wash the deck and give way to the
hot sun as the ship arrives at. Ma¬
deira where the St. Sylvester festi¬
val is in progress.

No self-respecting process such
as this can miss up on the roller-
coaster ride, and "Windjammer" is 1
no exception. But the variation on
the theme is typical of the whole
film. Here the Cinemiracle camera
(actually three cameras in one)
rides on one of the wooden sleds
that slide down the smooth, cobble
stone paths from the Madeira hills
to the sea. It’s enough to bring the
stomach to anyone’s mouth.

Musically, "Windjammer” has
Just about everything. Morton
Gould wrote the appealing musical
score and Terry Gilkyson, Richard
Lehr and Frank Miller provided a
Humber of catchy songs, including
the delightful "Kari Waits for Me.”
“The Sea is Green,” "Everybody
Loves Saturday Night,’* a couple of
calypso numbers, etc. On the more
serious side, cellist Pablo Casals
performs the Catalonian ballad,
*Song of the Birds” in the court-

f ard of the Governor’s Palace In.

uerto Rico, and talented young
Even Erik Libaek plays the first
movement of the Grieg Piano Con¬
certo with Arthur Fiedler and the
Boston Pops Orch at dockside in
Boston harbor. Back on the light
side, Wilbur de Paris and his New

Orleans Jazz Band are heard.

Some of the most exciting scenes
In the film come when the Cine¬
miracle cameras go underwater.
The diving of A submarine is re^
corded with the camera lashed to
the deck of the craft. Then it fol¬
lows skin-divers as they regain a
parctice torpedo. The New York
montage, shot by "Weeggee,” if;
outstanding and unique.

Film opens with a standard 35m
Prolog. Not until the windjammer
is at sea and encounters its first
rough weather do the curtains part
and the full screen takes the
pounding impact of the angry
waves' Transition to the Wide
screen naturally is breathtaking,
but could be smoother. Cinemira¬
cle, unlike Cinerama, is projected
out of a single booth, with three
projectors electronically synchro¬
nized and the image corrected via.
mirrors and a Special printing
process to give a continuous pic¬
ture unmarred by . "panels,” . /

At the screening caught by this
reviewer, the divisionary "stripes”
were very much in evidence in
some scenes and virtually, absent in
others. Also, the sections: some¬
times fitted perfectly and at others
they "jumped.” This was not seri¬
ous enough to mar enjoyment of
the show, but should be corrected.
The seven-channel stereophonic
sound setup is used intelligently.

Louis de Rochemont III and Bill
Colleran have directors! credit on
"Windjammer.” They’ve done a
highly skilled job, because the pic¬
ture is full of human little touches
(such as the recurring bit about the
mascot dog) and it has genuine
warmth in its treatment of . the
boys. Nothing ever stands still for
very long, and—with the exception
of the shots obviously lined,.up to
emphasize the huge arc of the
screen—few scenes appear "posed,”
such as the shots of the windjam¬
mer against units of the U S. Navy;

Joseph Brun and Gayne Reseher
handled the Cinemiracle cameras,
and they deserve an Oscar for their
work. Considering the massiveness
of the camera unit, they’ve accom¬
plished wonders and, even after
Cinerama, Todd-AO and Cinema-
Scope, . their first Cinemiracle pic¬
ture is distinctively different. The
Eastman color is perfect and it
should be noted that some of the
scenes covered very cramped quar¬
ters, indicating that the processes
fully applicable to a story-type
film.

Lasse. Kolstad, a w.k. Norwegian
actor, is one of the few profession¬
als in the crew and he performs
nicely. Other lead parts are taken
by cadets Harald Tusberg, Sven
Erik Libaek and Kaare Terland.
Captain Yngvar Kjelstrup, a vet¬
eran sailing master, appears
throughout with great dignity.

Capt. Alan Villiers and James L.
Shute wrote the book; which lit¬
erally couldn’t be improved on.
Script has many genuinely funny
touches. Much of the film is nar¬
rated by a single, voice of one of
the voyagers, though the boys
speak English. Quite a few. pretty
girls show up at the various ports
of call and brighten the boys* leave.

"Windjammer” doesn’t . have
"shock” values. No wild animals
attack unsuspecting travelers
through the jungle. It does look
and sound real though, its people
are appealing and its story is told
well and with compassion for those
who love the sea and to sail on it.
Since It also looks like a million
dollars and manages to come: across
as the biggest ever, it should clean
up at the boxoffice everywhere.

' Hi#. '.

St. Louis Blue*

(SONGS—V’VISIQN)

Disappointing bioplc of W. C.
Handy. Fair b.o. prospects.

. Hollywood. April 4.

Paramount release of a Robert Smith
production.. Star* Nat "Kinf” Cole, Eartha
Kitt. Pearl Bailey. Cab Calloway. Hla
Fitzgerald. Jackson; features

Ruby Dee. Juano Hernandez. Directed by
Allen Reisner. Screenplay. Robert Smith,
and Ted Sherdeman; based on the life
of W. C. Handy; camera. Haskell. Boggs;
music. arranged and conducted by Nelson
Riddle, based on themes : and songs by
W r . C. Handy; editor, Eda Warren, Pre¬
viewed at the studio. March 31. ’58. Run¬
ning time, 92 MINS.

Will Handy Nat’King’Cole

Gogo Eartha Kitt

Blade .. .. . Cab Calloway

Singer . Ella Fitzgerald

Bessie May .............Mahalia Jackson•

Elizabeth .. Ruby Dee

Charles Handy .... ..., . Juano Hernandez

Musicians ......Teddy Buckner. Barney

Bigard. .George- ‘Red’ Callender
Lee Young. George Washington
Will Handy as a boy......Billy Preston

Aunt : Hagar .........-- Pearl Bailey

Paramount’s •‘St. Louis Blues”
purports to tell the story, or r. part
of it, of the life and music of the
just deceased W. C. Handy. Un-;
fortunately, in this Robert Smith;
production directed by Allen Reis¬
ner, the screenplay by Smith and.
Ted Sherdeman, is unconvincing. !
Worst of all—the music is seldom
seen or heard to advantage.

. Only occasionally does one of the
principals, Nat "King” Cole, Eartha
Kitt. Pearl Bailey, Ella Fitzgerald
or Mahalia Jackson, cut loose and

'COMMANDMENTS' ON HIGH

See $28t,9Q0 Week’s Gross at 9
Gotham. Runs .

Paramount’s limited subsequent-
run engagement of "The 10 Com¬
mandments”- in nine theatres in
the N. Y.\ metropolitan area
chalked up. a gross of $160,000 for
the Easter weekend from Friday
(4) to Sunday (6), Theatres show¬
ing the Cecil Bi.. DeMille block¬
buster introduced a semirhard-
ticket policy—gelling tickets in ad¬
vance for /specific shows -up to the
capacity, of. thehouse but ■: without
.reserving, seats.;

, As a result, the all-day down¬
pour on Easter Sunday did not
hurt the boxoffice. As a matter of
fact, standing room was: permitted
at some theatres, and customers
were turned away. : A Loew’s
spokesman described the business
at the five Loew houses at "abso¬
lutely sensatioriai.” Gn the basis
of the.weekend turnout. Par is pre¬
dicting a $280,000 gross for the full
Easter Week.

The Loew houses—Paradise, Va¬
lencia, 72d St., 83d St. and ; White
Plains—racked, up a gross of $81,-
400 for the three days. Admission
tab was e $1.50 top for adults
evenings and all-day Sunday, 90c
mornings, and $1.30! afternoons.
Three shows were offered Friday
-and Saturday and two on Sunday.
Picture was: offered at 9:30 a m.,
2:30 p.m. ' and 8 p.m.

The Brooklyn Paramount, where
an admission top of $2was in
force, is said to have grossed $35,-
000 for the three days. The picture
j was also displayed at the Stanley
Theatre, Jersey City; CrilderOne,
Hempstead, L. I., and Paramount,
Stapleton, Stateii Island.

the pure music soars across. But
in the end the reaction is to won¬
der what about, the man and why
was his music so great. "St, Louis
Blues” may start fairly strong on
the names in the cast and thie name
of its central character, but it is
doubtful that it will hold up.

According to this story. Handy
(played by Nat Cole) wanted to
write a! new kind of music but was
deterred by his stern clergyman
father (Juano Hernandez). Handy
is torn between what his father
terms "The devil’s music,” i.e.,
popular, and. “the Lord’s music,”
sacred music.

Handy is also torn between
Eartha Kitt, a New Orleans girl,
who recognizes, his talent and en¬
courages him. He is also attracted
to Ruby Dee, a sweet homebody
who just wants, him to be happy.
Handy is struck with psychosom¬
atic blindness, recovers, takes a
combo on the road to play his own
music and is rewarded in the end
with a concert at Aeolian Hall, New
York. The recognition of Handy’s;
music by the longhairs and socially:
elite brings his= father around to
the value of his son’s compositions.;

The cast is all Negro, except for ■
very minor roles. A real effort has
been made to avoid . any possible •
charge of "Uncle Tom” in the char¬
acters: This, libel Seems to have
been avoided. But for this reason!
or others, the result is such a gen-:
teel portrayal of life in Memphis
in the early years of this century !
that you might wonder why the Ne-i
groes ever sang the blues.

A clumsy effort is made to show
Handy getting, inspiration from:
watching Negro laborers load a I
wagon. Handy is shown giving a;
rhythm beat to a spiritual.. The!
blues certainly came in part out of j
the spirituals that expressed the;
deep and justified melancholy of;
the Negro, they came from labor-;
ers’ folk songs, but they also came
from the honky-tonks, the bordellos
and the bistros, and this is hardly
indicated.

Beale Street was more, as Will .
Handy’s song clearly says, than just
a thoroughfare. It was a way of
life but this is hot shown in **St.
Louis . Blues.” / Wipr did Handy
write “Careless Love/’ "Yellow
Dog Blues,” "Beale Street Blues,”
"St. Louis Blues/’ "Got No Mo’
Home Dan A Dog” and (in a new
arrangement) “Steal Away to.
Jesus”? You can find the answer
in those; titles more than in the
picture "St. Louis Blues.”

Cole does a sympathetic job as
Handy although he is still at his
best when he is allowed to caress
vocally the master’s inimitable
melodies. Miss Kitt gets spice into
her portrayal and songs, and Peart
Bailey, although neglected as to
musical numbers, contributes some
saving humor. Cab. Calloway, Rudy
Dee and the fine Juano Hernandez
make some contribution, although
not completely effective, while Ella
Fitzgerald and Mahalia Jacksbn do
beautifully when they simply cut
loose and sing. Teddy Buckner,
Barney Bigard, George "Red” Cal¬
lender, Lee Young and George
Washington, do just fine as mu si-'

cians, which they are, and young
Bill Preston is engaging as the boy
Handy.

Haskell Boggs’ camera work Is
able and other credits, such as art
direction. by Hal Pereira and Ro¬
land Anderson, set decoration by
Sam Comer and Robert Benton,
editing by Eda Warren and feound
by Gene Merritt and Charles
Grenzbach, are all good. Nelson
Riddle has done an effective job of
arranging and conducting Handy’s
music.

What is lacking throughout “St.
Louis Blues” is not the accurate
story of W. C. Handy or.the correct
presentation of his music. What is
really lacking is the spirit of W. C.
Handy and his people., Powe.

Handle With Care

Some merit but small b.o.
potential.

Metro release of M»*-ton Fine produc¬
tion. Stars Dean Jones, Thomas Mitchell,
JOan O'Brien, Walter Abel, and John
Smith. Directed by . David Friedkin.
Screenplay, Fine and Friedkin from a
teleplay by Samuel and Edith Grafton.
Camera, Harold J. Marzorati; editor, Ben
Leis; music, Alexander Courage. Pre¬
viewed in N.Y., March 27, '58. Running
time, 82 MINS.

Zachary Davis .Dean Jones

Mary Judson . ..... Joan O’Brien

Mayor Dick Williston... .Thomas MitcheU

Bill Reeves ...__........ John Smith

Prof. Bowdin ............. Walter-Abel

Ray Crowder ..... Burt Douglas

Matilda Uer_.......... Anne Seymour

Al.Lees .. Royal Dano

Sam Lawrence----..Ted De Corsia

Carter . . . . Peter Miller

This is probably the type of pic¬
ture that teenagers "should” see,
but it’s doubtful that the David
Friedkin-Morton Fine entry will
have youngsters storming theatres.
There’s no rock ’n’ roll, teenage
monsters or Frankensteins, or any
concern with juvenile delinquency.
As a consequence, the film’s an in¬
nocuous programmer.

By all standards, "Handle With
Care” is a “little”, picture that aims
to teach a lesson in citizenship and,
as a result, will undoubtedly be
characterized as a message pic¬
ture. Objective of the Friedkin
and Fine screenplay, based on a
teleplay by Samuel and Edith Graf- :
ton, is to make the point that jus¬
tice should not be blind ahd that
it must be tempered with compas¬
sion and understanding.

After the spate of films dealing
With the unsavory aspects of teen¬
age life, .it’s, refreshing to come
across a film that shows a group
of youngsters more interested in
education and the. world around
thiem than in the latest ro jk ’n’ Toll
record. Unfortunately, small pic¬
tures stressing do-goodism are not
often boxoffice in the present mo¬
tion picture market.

“Handle With Care” has nume -
ous faults. It is pretentious :
unbelievable in parts, but as a
Whole it deserves an “A” for effort,
which is more than ean be said for
the quickie exploitation pix made
especially for the teenage trade.

. "Handle With Care” deals with a
group 4>f law students who stage a
mock trial as a classroom exercise.
With the class sitting as a grand
jury and certain students selected
as prosecutors, it’s decided to make
an investigation of the local gov¬
ernment rather than choosing a
make-believe situation. During the
probing, Dean Jones,. the bright¬
est student and the designated
district attorney, discovers that the
mayor, played -by Thomas Mitch¬
ell, had deposited less money than
he had collected , during his tenure
as city tax collector.

iSince the mayor is well-loved and
respected by his constituents,
Jones meets considerable opposi¬
tion when he determines to push
his; investigation. He is not de¬
terred, however, despite warnings
and ostracism. Eventually he
learns that the mayor had indeed
deposited less money, but had
tgiven out phoney tax receipts in
order to save the homes of the
townspeople caught in a depres¬
sion and a severe drought. All the
money was later repaid and depos¬
ited in the city’s account.

All the trouble, of course,, could
have been prevented if Jones had
been given the true' facts earlier,
blit then there would haye not been
a story or a picture. Mitchell, as
the mayor, and. Walter Abel, as
the law professor; turn in the pro
performances for which- they have
long been noted. Except for Jpan
O’Brien, who plays a fellow stu¬
dent and Jones’, romantic Vis-a-vis,
the young thesps involved in the
proceedings are too glib and know¬
ing, Jones, who. has the potential
of developing into a teenage idol,
gives a cliche imitation of a tough
d.a. Miss O’Brien is just right as
the girl torn between her loyalty
to her boy friend and her. town.

Although there is an artificial
slickness to Fine’s production and
Friedkin’s direction, the young
film-making team show^ promise.

HolL

li ve East* Hie Youg

Average teenage crime saeller.
For exploitation double-bills.

Hollywood, April 4.

Universal release of a Marry Rybnlck-
Richard Kay production. Stars Mary Mur*
phy, Norma Xberhardt, . Sheridan Come*
rate. Michael Connors; features Peggy
Maley; Jay Jostyn. Troy Donahue. Carol
Varga. Directed by Paul Henreid. Screen¬
play. Allen Rivkin, lb Melchior; based on
a story by Melchior and Edwin B. Wat¬
son; camera, Philip Lathrop; music.
Joseph Gershenson; editor, Edward Cur¬
tiss. Previewed at the studio, April 1, '58.
Running Ume, 12 MINS.

Kim

Jill .........

Jerry ......

Rick .......

Sue ,.......

Knox. ...r.'.

Artie ...

Violet ......

Judy Tobin .

Pop

Mona

Mary ........

Mary Murphy
- Norma Eberhardt.

. Sheridan Conierate
...■ Michael: Connor*
Peggy Maley .

-..... Jay Jostyn

.Troy - Donahue •

.. Carol Varga

..... Joan Marshall
..... Gordon Jones
..... Dawn. Richard
.-..... Jamie O’Hara

The title of “Live Fast, Die
Young” is not literal. The teenaged
characters involved make an at¬
tempt at fast living but nobody
dies, young or otherwise. The Uni¬
versal release, directed by Paul
Henreid, was produced by Harry
Rybnick and Richard Kay with Ed¬
ward B. Barison (a B. R. K; pro¬
duction) as associate producer. It
doesn’t have much, of a story and
the names are riot important but
Henreid’s direction manages to in¬
ject sporadic interest in the char¬
acters and their motives. “Live
Fast, Die Young” can be sold as an
exploitation item or will suffice as
a programmer. :

The screenplay by Allen Rivkin
and lb Melchior, from a Story by
Melchior and Edwin B. Watson,
tells of two sisters; Mary Murphy
and Norma Eberhardt, the good
arid the . bad. Bad sister Eberhardt
wants all the things that money >
cari buy, but lacking the money
with which to buy, she goes out to.
make if as a B-girl or in any other
Way that seems profitable. Sht
winds up iri possession of a largo,
convertible and Several thousand
dollars in cash as well as a member
of a gang headed by Peggy Maley;
Just as the gang is about to bring
off the robbery of $150,000 in dia¬
monds, good "sister Murphy show*
up, blows the deal arid gets every¬
one involved sent to prison.

' It is hoped that teenaged audi¬
ences will see some moral in this
other than that you .don’t take your
older sister in on your heist jobs
because she is likely to be a
squealer. The picture has the merit
of being a crime story without gun¬
play, physical violence 4 or other
sadism other than that irriplied iri
such a narrative. - •

Miss Eberhardt and Miss Murphy
do well by their roles and others
who. are notable include Sheridan
Comerate, Miss Maley, Down Rich¬
ards and Jamie O’Hara (latter a fe¬
male).

Technical credits are adequate.

Powe.

Rsoiev

(BRITISH)

Warmhearted, amiable little
Irish comedy about a garbage
man and Ids romantic prob¬
lems; certain bto. draw in all
family houses.

London, April L

Rack (George . H. Brown) production
and .release. Slurs John Gregsou. Murial
Pavlow, Barry Fitzgerald. ’Directed toy
George Pollock. Screenplay. Patrick Kir-
wan .from novel by Catherine Cookson;
camera, Christopher ChnUis; editor, Peter
.Bezeftcenet; music, Philip Green. At
Odeon, Leicester Square, London. March
24, '581 Running time, •*. MINS.

James Ignatuis Rooney_John Gregson

Marie Hogan ........... Muriel Pavlow -

Grandfather -....... Barry Fitzgerald

Doreen O’Flynn ......... June Thortourn

Tim. HennOssy.... Noel Purcell

Mrs. 0*Flytun ............. Marie Kean

Mr. Doolan .;_....... .Liam Redmond

Joe O’Connor .......... Jack MacGowran

Micky Hart . . . Eddie Byrne

Paddy Ryan . .;... Philip O’Flynn

Mrs. Manning French.... . .Irene Brown#
Sheila O'Flynn Joan Phillips

Kathleen O’Flynn .. ... Maureen Toal

Without sny blarn^r, this happy-
go-lucky little Irish comedy is one
of the most pleasing British can¬
didates for the : entertainment
stakes yet entered this season. It
will rate no Oscars, hut its down-
to-earth appeal cannot fail to.
please audiences in every family
house in Britain and the U.$. Hav- .
ing passed, with honors, the DubHn
boxoffice test, ‘‘Booney” can face
the Irish in N. Y. with equal con¬
fidence.

This cheerful Jest has John Greg-
son as a stalwart Bachelor garbage
man who enjoys his daily work and
spends his weekends as star of the
local hurley team, hurley being an
Irish sport which is a mixture of
hockey, lacrosse and all-round
wrestling. It appears to be the
nearest approach to legalized may¬
hem this side of Yank football,
Gregson, with no wish to wed, finds
himself constantly on the move to
escape the amorous attentions of
widowed landladies who wish to
mother him with a view to a more
permanent arrangement.

Eventually, he lands up as lodger
with a shrewish, snobbish Widow,
who despises him for his trade but
(Continued on page 20)

Wednesday, April 9, 1958

P^Rtefr

PICTURES

Distrib-Exhib Arnristice' Dented ALLIED YELPS VS. 20TH TERMS ON

[As Allied Hits 20th’s Sales to Subsequents]

The lack of controversy and the cooperative feeling that has
characterized exhibitor-distributor relations in recent months suf¬
fered a severe setback this week as result of the attack by Allied
States . Assn, on 20th-Fox marketing methods: on “Peyton Place”
and ‘‘Farewell to Arms” for subsequent-run situations.

Both segments of the industry had temporarily buried the hatchet
as they combined to meet the problems of the declining, boxoffice.
Both branches, observing the serious downbeat in motion picture
attendance, had called a halt to hitter denunciations and attempted
tO pool their efforts in a gigantic business; building campaign to
bring customers back to the boxoffice. '

Allied, in particular, had made.a major concession when it soft-;
pedalled protests of distributor trade practices and made an effort
to join in an all-industry “bring ’em back to the boxoffice” drive.
However, there are indications that Allied’s full cooperation on
business building activities is in serious jeopardy as a. result of
the fight that has suddenly ignited between the exhibitor organiza¬
tion and 20th, heretofore regarded by Allied as one of the more
cooperative companies with which to do business. 20th’s policies
have frequently been praised at Allied conventions and 20th’s prexy
Spyros Skouras has often been cited for his enlightened industry
leadership. ..

As a development of the controversy with 20th, Allied has blunt-
ly stated that “if there is to be an end to complaints and Criticism,
there must also be a moratorium on . the gouging and shoving
around of exhibitors,” Exhibitors, it is stressed, cannot be made to
remain silent “when their position is every day being made: more
desperate by the encroachments of the distributors/’ It’s charged,
that film prices are being increased and Systems of runs, clear¬
ances and availabilities are being destroyed.

. Allied points, out that the success of any . promotional campaign
depends, on the goodwill and cooperation of all industry branches,
and during such a campaign there should be “an end to criticism
and squabbling within the industry.” The exhibitor organization
stresses, however, that implicit in this sentiment “is the thought
that while the exhibitors are preoccupied with constructive endeav¬
ors no film company should take advantage of . the situation to in¬
troduce' pew and revolutionary marketing methods designed to.
increase film rentals and destroy time-honored distribution methr
ods . . .”

’ AND TAREWELL TO ARMS’

Negroe, Accommodated DUCK 50% TERMS FOR

"Wichita Falls, Tex., April 8.

. Bill Roten, manager of the
State Theatre, set aside the last
two nights of the run of “The
Ten Commandments” (Par) for
Negroes.

Since the* . Carver Theatre
shuttered recently, the Ne¬
groes had/no opportunity to
see it otherwise. The pic was
shown here, for a two-week
.Stand.'

•— V ;. —“—■—: '. ■ —“— “+■ A controversy has broken out
PIT FA0/Tf'DlfC PAD between'Allied States Assn, and

CK 501 TERMS FOR 20th - F ?* ov r the film company’s

, marketing technique for subse-

‘FAREWELL TO ARMS’

i iiiuj if libij m v niuuu “Farewell to Arms.". The exhibi-
Minneapolis, April 8. tor organization has charged.20th
Although there has been much with following Paramount’s “10

_„ _ Commandments policy in the

lMDenting among them anent the of the two films in ques _

shortage of suitable product that’s tion.

groes had/no opportunity to allegedly hindering their opera- There were considerable pro-
see it otherwise. The pic was-: tion, eight of the 10 neighborhood tests against Par’s method, but

shown here for a two-week subsequent-run theatres here in many theatremen held their peace

stand. earliest 28-day clearance slot believing that it would only apply

passed up “Farewell to Arms” on |o “10 C’s ’ and would not be ak-

n; ro<l i rL orfffl f nr TV its current break. They wouldn’t tempted for lesser pictures. .Ac-

llirect tnarge tor If g p for 20th’s 50% deal cording to Alhed the fact that 20th

Lansing, Mich., April 8. ?£ aila h* 1 ty ;$ Taking advantage of this Pattern on all its pictures

Michigan's : state iSenatC ; unahi- ^ n ^ c ^ ce reI ^g/ ,j,ey’vc.*u^>ped ^Ten Command^

mously approved a resolution urg- the a d missi on Irom 85c to $1,25. £ Th T Command,

mg Congress to oppose any plan th me raised price that was h .

that would deprive American tv rinwntnwn and aro doing /* Jb * s of the bee * made by

owners ofthe right to tune in on ‘ ' “ g Adams in ; a letter to 20th sales

“free” advertising-sponsored pro- . * .. . - - chief Alex Harrison, is the film

grams. Resolution now goes to the Lineup of the theatres that fore^ company’s notification to exhibi-
House for action. went “Farewell ’ includes Wee tors in the Cleveland area that, it

Senator Harnid M Rvan Detroit G ? ordie " Although it previously proposes “to select from the offers

DemSffat i^ iM^duMd the reso^ 'fg&J’J. Burob ? r .' *

lntinn «aid' “The™. 40 nnnooo houses *» Lady Takes a flyer,^ proposals which, in our opinion,
2 1 'Stsnmv J ^?I^Hi^SRrv “S^ven .Brides for Seven.Brothers” will produce for us the greatest
tv sets now in use in tnis country and “Darhv’s Rankers.”

and the American public has spept
oyer $15,000,000,000 to buy these

(reissue) and “Darby’s Rankers.” amount of film rental.” Bids to
Four are playing “Seven Brides” 20th, it was stressed, must not be
day and date; two, “Lady Takes a for less than 14 days of playing

sets without exnertine to nav more ■ y ailu u ’ * tor less tnan days or playing

CuSL^he^nrofrlmS^llow- Flyer.” Extra large ^newspaper ads time (11 days for “Farewell”) and

To Hlfindjammer Release Pattern

First ten engagaments • of ■ the 4^—' - . j, ——— -r—

ss^w";sSr-to irwin quoted:

whether it’s better to show the

» ' ' - mnnpv for their, nroirrains Allow- ncw.5 W ci aua lime ill days tor farewell I ana

Initial 1 (I Mandates' f airv rilie tag » con- a « 5 hcing used for ''Geordle.'; all Offers must contain th* follow-

iniuai mriayoaics Lairyum .*»*•.* w*™# »m «*!_ - - ■■,

* ~ Federal "Communications Commis- T n JJ rnmnanv fanrplc date at which engagement \\ill

m nir* 1 • i n a n , Sion should be prevented by law 1000 tOIDQaOy tantCiS commence, minimum number of

To umdiammer Rdease Pattern ^•• considering these app - a ‘Worir Nabe Dates in zs*

J ^ Rvan will testify aeainst feevee l i n D-JJ* 5rosS receipts for each week, con-

First ten engagaments of the4 — ^ j- / ' ' . before Congressional committees PlttsbDfgll| Blddlllg [F? 1 5fvond euarantee^minimunf

^" C WAPPITN TPWIN AITAlTn* r 1 Emil °m Sen £h) Wa ^ Pittsburgh, April 8. total amount of money theatre wili

whether it/bette/ ta show^tte WARREN IRWIN QUOTED. « s i“ ti ? n ^ psrUcidar^ imimrtant E «‘ er Week bookings of fSf/Jo^f'th^of’
picturc in big houses or whether EXHIBITION R 0AN0Y at this time" Ryan declared. %e- "Around the World in-«0'^Days" at^ S ovMta ta

it shows up to better advanuge.in CAniDlllVH IO UAHVl cause Washington is waiting to see three nahes were canceled at last Sv*™ a ‘ s ® *®

smaller situations with an over- Columbia, S.'C., April 8., wljat. action. Congress will .take on organira- pieces wou?d exhibitad and

whelmingly big screen. . Recent newspaper article here *>1“ tv S anDliMtions° nSidaril1 * tion sales department, increasingly the scale of admission prices they

show business as a boom- pay tv a PP |lcatl<>ns ' ; indepef.dent ofUnited Artists. de- intend to charge,

opened ta Los A ncVlcfvesterdav <“g little industry in Columbia, . ; IIAl IR , mipk. 'Med to i alter policy for peddling At First Ignored

(Tues.) at GranmaA’s Chinese By-liner quotes Warren Indn. HULOT S HOLIDAY SUITS 'pSS'r/had been’hSwd'imo . A “ onUn 8 to Alhed, Adams'

Which underwent a $500,000 ren- district manager for Palnietto :the- ; nATU lllVcn IM I I M^ Ha^AmusemOTt Comoanv i nI “ 1,, .oP; 0 ‘^‘„ b ™“ Sh .l

hovation and reconstruction job to a ter. company, major chain in city. BOTH NIXED IN L.A. Se &Cnls”and^vo Sey il!

eing used for Geordie. ’ all offers must contain the follow-

— . ' - - .■/ ’ ■'.. - ■ ■■ ing information: name of theatre,

Todd Conroany Cancels J commence, minimum number oi

<111 IP II L n . | weeks guaranteed, amount of film

World Nabe U8t6S ID rental guaranteed, percentage of

gross receipts for each week, con-
Plttsbnrgh-See Wddmff tr °l figures for holdover playing
m • * 9 m time beyond guaranteed minimum,

Pittsburgh, April 8. total amount of money theatre will
ster Week bookings of spend for, advertising. An order to

nuvuciiiuiii Mir ixctiiunai Aiicaiics

opened in Los Angeles yesterday '^K-.^tle industry in Columbia.

(Tues.) at GraumaA’s Chinese By-liner quotes Warren Irvin,

Which underwent a $300,000 ren- district manager for Palmetto, the-''

i0b T? ater company, major chain in city. DU 111 I11ADD 111 l»JU house, the Denis, and two Stanley said“ the“ comVan'v “^ulale'd * ex-

(Wed ) rSfRoxy ^ - 8 . Las Angeies, April 8/ ‘ to..it property, the Memorial in

N Y The next American opening C ‘ Two opposing suits over distri- McKeesport and the Schenley in «*Farewell to Arms.” After an-

be^i^ChicagT P 8 it did not quote flgures, bution of feature films have been Oakland, other follow-up letter, Adams re-

i • iS A- : '- r » u a l, 11 indicated a steady upward film dismissed by Federal Judge Harry No definite explanation was ceived an explanation from 20th

Abroad, Windjammer .had its trend all along the line. Owner- Westoyer. given for the sudden withdrawal, sales exec C. Glenn Norris which

World preem in _.Qslo, Norway, manager Jack D. Fuller of the First involved .G. B. D. Interna- but the guess of theatremen locally the Allied topper characterized as

Monday (7) and it opens in Lon- other houses also noted good biz. tional Distributing Co,, which filed is that **80 Days" is going to get “most disappointing” and “com-

aon May 10. . It is tangibly reflected, too, in against Cinema Distributors for an the competitive bidding business, pletely unsatisfactorv.” Adams in-

Cinemiracle gives essentially the. refurbishing going on all along the accounting iand damages of $12,300. Film closed a nine-month v road- dicated that Allied/as a result of

tame effects as Cinerama, but is line t Both Palmetto and Carolina on claim that defendant did not shpw engaigement at Nixon early in 20th’s position, would take “what-

projected from three interlocked' theaters have been repainted and render proper figures on gross re- January and has been seen no- ever steps” that are conducive to

projectors ’from a single booth, lobbies refurnished. The nabe Five ceipts from its distribution of “Mr. where in this territory since then, discontinue such marketing meth-

Entire control operation, including Points has a new and larger con- Hulot’s Holiday/’ First district showing for 0 ds.

the seven-channel sound, is con- cession stand in lobby. TherRitz Latter in turn had sued G. B. D. “Around the World” . will be at The 20th plan, it’s charged, is

trolled from the booth. .Mirrors last year underwent major altera- for $51,170, charging latter was to State in Hniontown, a Manos chain illegal and Is' designed to increase

and a special printing process tions prior to showing “Around the give it distribution of three other property, where it opens on Thurs- fu m rentals and destroy time-hon-

serve to greatly subdue the visi- YYorld.” films; ) day (10).. ore d distribution methods Th«

bility of the “match lines’’ between .>; ■ - ; ■■■ -- .. .. ■/• • - 1 ' ■■■ "■ . — -T—-- — T- “ — ——~~—“ film company is charged with put-

the three projection “panels/’ : r.JT ' t j T 9 a t T T * CT* t t' ■ T7* ting U P * ts pictures for “grabs.”

Question has arisen whether' - /< / f I TT IAHC \tfTT0 wZt&TTIQ * regardless of pre-existing runs,

this type of process is more ef- xx t/1 L X O X l_/ f l/\A/1/ 1, Y f t« clearances and availabilities. 20th’s

fective in a big House, like the •/ , __ . proposal “that no other theatre

Roxy, or a small one, where the A - • - g. TPV - V • TlTT" V I II CfTT T 9 'within a three-mile radius will be

size of the huge image is the more AM H fl TT*T /Cl I §0f*T Q1YTTT \w T*&T0h0f1 t TTY1 licensedonthe same availability/’

overwhelming in its. impact. Re- jl\.T wVvvT Li/di/ ; ■ r r I pl/Uf I'vU'iJr J- viTT/KZsKMt sets up a system of uniform dear-

actions from the first ten engage- ' « .. ' - . * i. * / ... . ance contrary to law, according to

ments will determine the future Hollywood. April 8. tion .of reasonable reflations on Bernstein points to_tw.o fund*- AdamS; The comBany - a demand

course. ■ ' . An intensive study into the de- earnings remittances. mental reasons for the dropoff of that the admission scale be indi-

th Li n* **' e Chinese on. the Coast, eline in economicsof thefilm in ^M^CraUnuance^of^Oieligbt^or MievisiOTt»nd ea£d is »ko cited as an illegal pro-

S&5S? reply to Adam, stated

Svw n eut’from 5 5M to 2400 11 h « been completed by:Holly- domestic film production. sists of such items as homeowner- that the company was not regu-

and Hie 1 mezzanine has Iwen’^re- wood AFL Film Council, composed (4.) Exploratioh of the possibU- ^HicLhle-theatre poUc^ advertising

Vamped into a “golden circle”'of of 31 unioni and'guilds repping ity of legislative or Judicial correc- f ami i ies ’ family-centered ieisufe ’® r h if dmfesI °h P rice i s «

reserved seats. Every attempt over 24,000 workers. Results are tion of industry problems arising ^ activit^s ^nd do-it-yourself SJ h t f JS3L me 7 ely

will be made to give the showcase « na ^ .nrvev out of the Paramount decree. rinvpmpnf uo w yourseu asked to furnish this information,

A-legit" touch via MaivMuM ^ TO' Report jieayUy accents this 4e-/“^“^ tahis su ry a y. Bern- .{"ouof^r “ ^

«»J>iiir <i in C0 Ji» n rJ«Sed J?± roads—an Economic Study of the cree. handed down by U. S. Su- s t e i n notes that the economic de- _;___

stance, in the reserved seat sec- .r i. picture Industry ” prepped preme Court in May, 1948, under cline of the industry , has been ac-

tlon there \vill be hostesses rather by Dr. Inring Bernstein, UCLA. In- which Paramount, together with CO mpanied by k marked improve- ApM SITUATION HfT^L

than ushers. Section will be rent- s ^ u j # 0 f Industrial Relations: Loew’s, RKO, 20th-Fox. and War- ment in its: prciduct. “More mov- "^"1 oliUAllUn 1111 m

staffer whom Council engaged to ners, were ordered to dispose of ies of high quality are being pres- TASHI IN'S PIf

conduct an indie investigation into their theatres and practice by all ently produced than at any time in IHOflUN ^ ZU1II O rlt

^will be E «n the nature, extent and causes of majors of block-booking forbidden, the previous history of the Indus- Hollywood, April 8.

rnnfo^ with'the a *n^!W the problems facing industry to- “Its timing could not have been try,” he states. Current musicians’strike against

In k” 10 con • m • ne “ w day. worse for the economics of motion In looking into the future, Bern- the majors has found reverbera-

100g * Council, in sending report to 35 pictures,” it stresses, adding that stein lists the impact Of tv and tion at 20th-Fox. where Frank

industry leaders over weekend, many indie exhibs whose pressure most particularly the impact of Tashlin, set to produce and direct-.
<F W ,‘) lir A i«e Can Ilian came up with a four-point program brought the suit originally against toll-tv as the great imponderable, ‘‘Say One for Me/’ secured his re*

IvWfll HOWS uaJI JUaU for industry to adopt in forming a Paramount now “deplore their bad Pay-tv, he comments, constitutes lease following studio’s postpone-

. San Juan April 8. united front to meet its problems: judgment.” the great economic question . . ” ment of musical for duration.

Rafael Cobian Jr/s ’remodelled (l. - ) A demand for an American Structural deterioration of the “its roseate paper prospects lead , Tashlin. still with 13 weeks re-
Paramount opened with t smash counter-measure which would op- industry is strongly pointed up as many in Hollywood to regard toll- mainmg of his 20-week deal, im-

$10300 for first week’s run of erate like-the British Eady Plan to brought on by decline of the mar* tv as a panacea that will cure all-mediately moved over to the Jerry

“Bridge on the River Kwai.” Socko encourage production in America ket. Report lists the rise of the the industry ills.” Lewis unit at Paramount to statt

Good Friday (4) brought total for of American interest films. To off- indie: producer, breakdown of the But, he adds,, no one knows how scripting “Geisha Boy.” He re-

eight days up to $12,500. set so-caUed runaway production), term contract, “malfunctioning” of many families would be willing to ported yesterday if strike Is ended

Advance publicity for Columbia (2.) A demand for full govern- star system iA recent years, policy pay their dollar for a new picture by time he finishes Lewis starrer

was- handled locally by Elliot mental assistance in the field of of diversification adopted by many on home screens to make feevee hell return to 20th to compiet*

Emerson Inc foreign exchange and the negotia- film companies. pay off, his original assignment.

bility of the “match lines” between
the three projection “panels/’ :

Question has arisen whether
this type of process is more ef¬
fective in a big Housg, like the
Roxy,. or a small one, where the
size of the huge image is the more
overwhelming in itsi impact. Re¬
actions from the first ten. engage¬
ments will determine the future
course.

Hollywood’s 31 Unions State Views;
Antitrust Decision Wretchedly ‘Timed’

Norris’ reply to Adams stated
that the. company was not regu-

TASHLIN’S 20TH’S PIC

Hollywood, April 8’
Current musicians’ strike against
the majors has found reverbera-.

‘Kwai’Wows Sain Juan

■ San Juan, April 8.
Rafael Cobian Jr/s remodelled

PICTURE CROSSES

L A. Area Booms; 'Run Deep Mighty

0,000, ‘Sayonara Sock 148G, ‘S.W.’
145G in 15 Houses; ‘Kwai’ Big 25G

Los Angeles, April 8. 4 ;

Rainy weather here is not affect-- . _

ing local first-runs this Week, with nmAflWAV lirA^PQ

« gigantic $666,000 in prospect for UflUWdj UK UooCo

regular hardtop first-runs plus 48 ———•

Habes and ozoners. Three bills are Estimated. Total Gross
figured to be in $100,000 or better _ w . Mno

class for this area, with “Run Sil- This Week .;- -: • • • $702,783

ent. Run Deep” expected to be (Based on 25 theatres)■

United Artists" alltime high entry Last Tear ........ $524,800

locally for a pic going direct into; (Based on 25 theatres)

multiple-theatre hooking. A great- ■ ' ' -

$140,000 looms for 15 situations, in-

eluding a huge $28,700 from Or- <«Jf • 9 O |
pheum, Hollywood and Uptown. |f| QFCflA/III a
“Merry Andrew,” only other reg- iflCIl Xlv UUvIl uv/Vl;
nlar opener, is aiming at fair $14,- ■■

000 at Pantages. “Sayonara,” in «v A ~ ) 1/»A

second round of first multi-house III • KOPlflA I HI*
date, leads holdovers with a sock 1 lUU-

$148,000 or over for 15 houses, in- ;

eluding solid $33,400 in three reg- Washington, April 8.

nlar first-runs. Snow White ... . , j ,

looks to get a .wow $145,000 in 15 .Spring school recess and debut
locations on second lap, an okay of the. tourist season is hypoing
$14 500 coming from three firstr mam stem b.o., despite fact that of

■ T ■ • turn nmfJpnmDi'C nno • ic n rmcciiP

Commandments”.

two newcomers, one is a reissue:
“Snow White” at Keith’s is terrific,

blockbuster, looks smash $82,000 in and best for house m recent
third week for .14 houses. “Long, months. “Marjorm Morningstar ’ is
Hot Summer” is torrid $23,000 in smash at two Stanley Warner
five spots. .fourth stanza. houses. “South Pacific" shapes

“Marjorie Morningstar” is beefy fancy in first six days at the Up-
$16 000 in second frame at Warner town.: “Bridge on River Kwai m
Beverly “Bridge on River Kwai” fourth stanza at Trans-Lux,, con-
is big $25,000 at Egyptian in. 16th tinues sensational. “Brothers Kar-
amazov” shapes fine in 4th week at
Estimates for This Week Loew’s . Palace. “God Created
Orpheum, Hollywood, Uptown Woman” is as good as new in 22d
’(Metropolitan-FWC) (2,213; 756; sessmn at the Trans r Lux Plaza.

1,715; 90-$1.50)—"Run Silent, Run Estimates for This Week
Deep” (UA) and “Cross-Up” (UA). Ambassador- Metropolitan (SW)
Huge $28,700.: Last week, Or- (1,490; 1,100; 90-$1.50i—“Marjorie
pheum, “Bitter Victory” (Col), Morningstar” . (WB). Smash $20,-
“Cell 2455, Death Row” (Col) (re- 000. Last week, “Scared Stiff” (Par)
issue) (1st wk). $6,200. Hollywood, plus “Jumping Jack” (Par) ire-'
Uptown with SW Downtown, “Song issue), $6,500.

Bernadette" 120th>. "Three .Feces Cap i to | (J. oe w) .13.434: 90-S1.25)

lions’ Colossal $25,000
In Bnff; ’Marjorie’ 20G

Buffalo, April 8.

•Big news.here this session is the
mighty take being rolled up by
“Young Lions"' at the Center.
“Marjorie Morningstar” also is
very big at Paramount while
“Bridge on River Kwai’Mooms nifty
in fourth Century round.. “Merry
Andrew” is rated fihe at the Buf¬
falo. “Snow White” shapes good
at the Lafayette.

Estimates for This Week

Buffalo (Loew) (3,500; 70-90)—
“Merry Andrew” (M-G) and “The
Safecracker” (M^.G). Fine $12,000.
Last week, “Brothers Karamazov”
(M-G). (2d. wk-9 days), $14,000 at
$1.25 top.

Center (AB-PT) (2,000; 70-$i:25)
—"Young Lions” (20th). Mighty
$25,000 or near: Last week, “Eigh¬
teen and Anxious” (Rep) and “Girl
in Woods'* <Rep), $9,000.

Century (UATC) (2,700; 70-$l.’50)
—“Bridge on - River Kwai” (Col)
(4th wk): . Still great $19,000. Last
week, $20,200. • ■ .

Lafayette (Basil) (3,000; 70-90)—
“Snow White’’ (BV) (reissue). Good
$9,000: Last week, “Bride and

Beast” (AA). and “Beast of Buda¬
pest” (AA), $7,000.

Paramount (AB-PT) (3,000; 70-
$1.25) — “Marjorie Morningstar”
(WB). Big $20,000. Last week,
“House of Wax” (WB) and ‘‘Phan¬
tom of Rue Morgue” (WB) (reis¬
sues), $9,000.

'Run Deep Solid

Wednesday, April 9, 1958

'Summer Torrid $17,000 in Hqi Hub;
‘Marjorie’ Wow 18G, ‘Runl6G, 2d

in Prov.

---——-——^—r'f Boston, April 8.

' n Big Easter biz with increase of

Van Hh; firnCCAC new product in Hub but rain hurt

iiey UlJ UIUWW weekend. “Marjorie Morningstar”

- leads new . arrivals being hotsy at

Estimated Total Gross the Astor. "Stage Struck” world :

This Week .... $3,402,883 preemed at the Capri in big fash-

( Based on 24 cities and 261 ion. "Juvenile Jungle” shapes
theatres , chiefly first runs, in-, okay at the Paramount and Fen-
rhidinn N Y V way. “Long, Hot Summer*’ is tor-

S Lh«?'s a me Week rid at the Memorial. Holdovers

$2569276 ^e big with “Run Silent, Run
Last Year, ...... , Deep” sock at the Orpheum in sec-

(Based on 23 cities and 255. on dTOund. .!

theatres.) .... Pilgrim is scoring With. return

—~ ~~= “ Throa Faces of Eve.” “Witness

.L, • wi «For Prosecution” looms ;off in.

*1 l Da-U Ivl 1 seventh at the State. “Bridge On-

I ilAIlS IjlHl loll. River Kwai >” hypoed by seven

I/V1I Academy Awards, is sailing slick

.. ^ ^ among the hard ticketers, in 15th

A* U ■ 1 1 1 1 frame at the Gary.

IKlin llll Estimates for This Week
Villi/J j 11U11 11V. Astor (B&Q) (1,372; 75-$L25)—

. _ “Marjorie Morningstar” (WB).

Cincinnati, April 8. Hotsy $18,000. Last week, “Bon-

Ciney major exhibs are in for a jour Tristesse” (Col) (6th wk),
happy Easter week. Top new bill, $4,500.

“Young Lions,” shapes terrific at Beacon Hill (Sack) (678; 9Q-$1.50)
the small Grand, while “Run Silent, —“God Created Woman” (Kings)
Run Deep” at Palace shapes fast. (9th wk)‘. Bubbling $6,000. Last
Heading the town for second week, week, $8,000.

“Bridge on River Kwai,” is cling- Boston (SW-Cinerama) (1,354;
ing close to Keith’s, record for last $l.25-$2.65)—“Search for Paradise”
three years. “Merry Andrew” is (Cinerama) (20th wk): Neat $17,-
oke at Albee. Holdover “Long, 000. Last week, $16,000.

Hot Summer” continues hefty at Capri (Sack) (990; 50-$i:50)—
Twin Drive-In. Holiday week’s “Stage Struck” . (BV). World
extra screenings are bullish for preemed Saturday (5) and is big
“Search for Paradise” in 18th week, m first few days. ' Last week.

of Eve” <20th) (reissues! (1st wk), _‘« M er r y Andrew” (M-G) (2d wk):

mK-ni (2RT2- $125- pleasirig $12,000 after good, but

<&©. or,

Fair $14,000.' Last week. "Brothers Colombia (Loew) (1.154; 9tt.

Karamazov" (M-G) (5th wt6 (lays), fl-25) - • Haintree County (M-G)
$9 900 ( 2d run) (lOth-final wk)v Plush

Warner Beverly (SW) (1,612; $8,000 after $7,500 and winds up
$ 125-$2 40 )— “Marjorie Morning- standout run because of nabe
star” iWB) (2d wk). Beefy $16,000. i commitments.

Last week, $18,400: Keith’s (RKO) (1,850; 85-$1.25)—

Fox Wilshire (FWC) (2.296; 90- “Snow White” (BV> (reissue). Wow
$1.50)—“Paris. Holiday” (UA) : (2d $14,000, despite bite of moppet ad-
wk). Trim $9,600. Last week, $11,- missions at 50c scale. Stays on.
800: Last week, “Damn Citizen” (U) and

Downtown Paramount,: Wiltern, “Day of Bad Man” (U>, $5,500 at
New Fox (ABPT-SW-FWG) (3,300; regular scale.

2,344; 765; 90-$1.50)—“Sayonara” p a lace (Loew) (2,350; 90-$1.25)—

(WB) (1st multi-theatre - run) and “Brothers Karamazov” (M-G) (4th
“Forbidden Desert (WB) (2d wk), wk y p| ne $12,000 after hefty
Solid $33,400. Last week, $53,600.< $16 0 qo • • •

Hillstreet, Iris, Ritz (RKO^FWC) Plaza (T-L) (276; .90^$ 1.25) >-
(2,752; 825; 1,320; 90-$1.50)—“Snow “God Created Woman,” (Kinjgs)
White”.(BV) (reissue! plus “Spook (22d wk). Fast $5:000, up over last
Chasers” (AA> (Hillstreet only), week’s $4,500. Holds again:

(Continued on page 10) Trans-Lux (T-L) (600; $1.25-$2)

— v ■ : . —. -—-— — "Bridge on River Kwai” (Col)

4 I jfinc’ Q nr Ir $19 non In (4th wk). Sensational $21,000 after:
liiullo uULti ^ILjUUU III $22,000 last week. Still over capac-
1 / p m y ni_ 11 /i ity on weekends. Holds.

ILL.; aummer onarp lib. uptown <sw). a.ioo ; $i.25-$3)—

/WK * nn nr rt i “South Pacific” (20th). Off to fast

rPf fiu Kwa 17li Ln ■-start with fine $16,000 in first 6
1 UU I 11 U » ** U days after brasshat preem. Last

Kansas City, April 8.. week, “Around World” (UA) (52d
Easter week finds the town sup- \vk). ; $37,500 ih 10 days. :
plied with strong product to help Warner (SW-Cinerama) (1;300;
after Lent. “Young Lions” is $1.20-$2.40) — “Search for Para-
smash solo at the Uptown while dise” (Cinerama) (13th wk).
“Marjorie Morningstar” looms Stepped up schedule for holiday
sturdy at Paramount. “Teacher’s week boosts this to socko $15,500
Pet” is good at the Roxy, and will after $14,000 last week. Stays,
hold as will the two others. Fox

Midwest has a three-house combo ^ .y «« • aaa AAA

for “Long, Hot Summer,” and I Cl I\0USID{[ ^ZutUUU.
shapes lively. . “River Kwai” con- . .* '

tinues bullish in second week at TnrAnln* 9 HllffP /SC

the Midland, and likely will hold 1UIUUIU, J.TT . nUgC AdU
again. Dickinson theatres have one . Toronto^ April 8.

of their better weeks since: the With holiday weekend to help,
drive-ins opened, “Tall Stranger” biz is terrific here. Newcomer?
proving good b.o. . are “Teacher’s Pet,” wow in threeV

Estimates for This Week house combo and “Lady Takes

Glen r Dickinson, Shawnee Drive- Fi yer ” neat at Uptown and “Snow
In, Leawood Drive-in (Dickinson) white,” put on reissue, alsn play-
(700; 750: 1,100 cars; 900 cars; 75- | n g^ three houses, looks pheno-
90'—“Tall Stranger” (AA) and ' m enal. “Bridge on Rivet* Kwai ”
l!®L°" de Blackmailer” (AA) Good in fourth frame, is still leading the
$7,QQ0. Last; week, Last^^ Pa ^ a " c ity With lengthy line-ups. Big biz

‘Lions’ Sock $12,000 In
K.C.; ‘Sommer’ Sharp llG,

dise” (UA) and “Fort Bowie” (UA),

$ 6 , 000 .

is also being scored by “Peyton
Place” in seventh stanza, and

(Uickinsonv (504; 90-$1.25) {“This is Cinerama,” showing an up-

—“God Created Woman”. (Kings)
(9th Wkl. Nifty $3,700, Last week,
$4,000.

Midland (Loew) (3.500; 90-$1.25)

surge for final: (24) week.

Estimates for This Week
Carlton - (Rank) (2,318; - $1.25-

—“Bridge Over River Kwai” (Col! 1 $I>75)— 1 ^‘Bridge on River Kwai”
(2d wk). Fat $17,000. Last week, : <Col) (4th wk). . Holding sock at
moved in day after Academy | $38:000. Last week, $40,000.
Awards to get $25,000. 1 Colony, Danforth, Humber, Hy-

Missouri (SW-Cinerama) ( 1 , 194 ;; land (Rank) (838; 1,330; 1,203;
$1.25 : $2) — "Seven Wonders of 1,357; $1)—“Naked Truth” (Rank)
World” (Cinerama) (33d Wk). Back <2d wk). Fin $13,000. Last week,,
to $6,500 as late comers rush in. $16,000.

Last week, $5,500. Downtown, Glendale,. State, Scar-

Paramount (UP) (1,900; 75-90)— boro (Taylor) (1,059; 995; 698; 694;
“Marjorie Morningstar” . (WB). 50-75)—“Oregon Passage” (AA)
Eight $5,000, but holds. Last week, and “Bowery Boy$ in Money.”
“Lafayette Escadrille” (WB), $5,000. Okay . $11,000. Last week, “Dar-
(Continued on page 10) I (Continued on page 10)

Providence, April 8.

. Easter and April showers arrived,
nearly simultaneously and steered
prospective motorists into the the-
tres to give a nice boost to Sun¬
day’s biz all. around. Heading the
list is the State’s; “Run Silent, Run
Deep:” Doing comparatively bet¬
ter is “The Long; Hot Summer,”:
smash at Majestic. “Teacher’s Pet”
at Strand shapes good, RKO Albee
also started off nicely with “Mar¬
jorie Morningstar.”

Estimates for This Week

Albee (RKO) ; (2.200; 80-$1.25)—
“Marjorie Morningstar” (WB).
Opened Saturday (5) and should
catch big $7;506 for first four days
to regular opening day: Last week,
“Love Splendored Thing” (20th)
and . “Seven Year Itch” (20th) (re¬
issues), $1,200 in 3 days.

. Elmwood (Snyder) (745; 90-$1.25)
—“Around World in 80 Daysf”. (UA)
(26th wk). Mild $3,000. Same for
25th week.

Majestic (SW) (2,200; . 65-90)—
“Long, Hot Slimmer” (20th) and
“God Is My Partner” (Indie).
Smash $13,000. Last week, “Sing
Boy, Sing” (20th). and “Ambush at
Cimarron Pass” (20th), $7,000.

State (Loew) (3,200; 65^80)—

“Run Silent, Run Deep” (UA) and
“Ride Out For Revenge’’ (UA).
Very solid $18,000. or near: Last
week, “Witness For Prosecution”.
(UA) (3d wk), $10,000.

Strand (National Realty) (2,200;
65 - 80 )-r-“Teacher.’s Pet” (Par) and
“Spanish Affair” (Par). Started off
very big but tapered to: rather dis¬
appointing $7,500. Last Week, “Bit¬
ter Victory” (Col), and “Crash
Landing”: (Col), $3,500.

‘Lions’ Siriash $14,000,
Iiidpls.; ‘Kwai’ Hot 15G

Indianapolis, April 8.

Easter Week ; biz is generally
booming at. first-runs here despite
prevalence of holdovers. “Young
Lions,” smash at Keith’s, will lead
new entriesl “Bridge on River
Kwai” still is pacing the city in a
big third stanza at Loew’s, and
will hold again. 1 “Snow White”
also is strong in second week at
Circle and “Raintree County” is
holding steady in eighth week at
Lyric. However, “Lafayette Escad-
rille” at the Indiana did. not get
off ground: / .

Estimates for This Week

Circle (Cockrill-Doile): (2,800; 75-
90)—“Snow White” (BV) (reissue)
(2d wk). Brisk $10;000. Last week,

$17,000.

Indiana (C-D) (3,200; 75-90)—
“Lafayette Escadrille” (WB), and
“Green-Eyed Blond” - (Indie). Dull
$6,500.' Last week, “Summer Love”
(U) and“Big Beat”- (U), $7,000. ;

Keith’s (C-D) (1,200; 90-$1.25)—
“Young Lions” (20th). Great $14,-
000. Last week, “Female Animal”
(U), $5,000.

Loew’s (Loew) (2,427; 90-$1.25)
— ‘Bridge on River Kwai” (Col)
(3d wk). Hot $15,000, making it
about $52^000 for run to date.

Lyric (C-D) " (850; $1.25-$2 1 20)—
“Raintree County” (M-G) (8th wk).
Oke $9,000 with two more .weeks to
go. Last week, ditto.

Estimates for This Week “Light Across Street” (UMPO) and
Albee (RKO) (3,100; 90-$1.25)— t?oSS hc0mber ” (U) (5th wk) *

$li e 900 o^ne^Last^eek “Tam- ' (Indie) (1,300; 75-$1.25)—

fsheHnge?s’MU) $9 000 ’ Tam “Man Escaped” (Cent) and “Naked

mhed Angels (U“ $9,000. Eye” (FR) (4th wk). Third week,

Capitol (SW-Cinerama) d.376; slick $8 000
$1.20-$2.65)—“Search forUaradise” Fenway (NET) (1,373 • 60-$1.10)—

(Cinerama) (18th wk). Hefty $15,- “Juvenile Jungle” (Rep) and
000 on lift of two extra shows Mon- “Young And Wild” (Rep). Oke
day (7). Last week, $14,000. Bus $4,000. Last week, “Viking Worn-

caravans brought 1,100 Indianapolis
students on each of two days.
Grand (RKO) (1,400; 90-$1.25)—

en” (AI) and "Astonishing She
Monster” (AI), $3,500.

Gary (Sack) (1,340; $1.50-$2.75)—

“Young Lions” (20th). Terrific “Bridge on. River Kwai” (CoD (15th
$18,000 or . over. Holds. Last wk). Sock $21,000, with Academy
week, “Brothers Karamazov” (M-.G) Awards hypo. Last week, $23;000.

(3d wk), $5,500. Kenmore (Indie) (700; $1.25-$2)

Guild (Vance) (300; 50-90)— (Continued on page 10)

“Lady Killers” (Indie) and “To — ~ ‘ " —-—^—

Paris With Love” (Indie) (reissues). *1 mne* 10f,

Good $1,500. Last week, “Brothers- “Milo uvCKciuO Ijllj

in-Law” (Indie), three days, and n«„ m n y v> •
four-day fourth-week windup of rllt!’ Killl U66D Dll
"Constant Husband” (Indie), $1,000. * „ n

Keith’, (shor) (1,500; 90-$i:25)- Kwai Greal

“Bridge on River Kwai” (Col) (2d ulco '

wk). Sock $22,000 in wake of $24,- / Pittsburgh, Apr

000 preem. and top.grosser here for l Downtown first-runs are-h
three years. their big guns at the Eastei

Pitt;‘Run Deep’ Brisk
16G, Great 25G

wk). Sock $22,000 In wake of $24,- ^ / Pittsburgh^ April -8.

000 preem. and top grosser here for Downtown first-runs are-leveling

three years. their big guns at the Easter trade

Palace (RKO) (2,600; 9041.251—

“Run Silent,. Run Deep” (UA). S!
Fast $11,000 or over. Last week, *JXdlv ^vlif,«t

“LaFayette Escadrille” (WB) and

1 ‘ gM ** 15c - $110 SUen" rSTdcI”'^T t P^nn^

_ N _ great in runner-up spot. “Marjorie

Twin Drive-In (Shor) (1,500 cars; Morningstar” is pulling up the rear
Summer” at the Stanley and very disappoint-
(20th) (2d wk). Hefty $11,000 fol- ing. “Snow White” is off at the
lowing $14,000 bow. Warner but good.

'■- : —^--- Estimates for This Week.

« • y . Fulton (Shea) (1,700; 99-$l50)—

Uons Roars m Port, ‘ 7 °™^ Dions” ( 20 th). une re -

... .. views, heavy marquee draft ana

9 ‘filin’ Tull good word-of-mouth will push this
Y 1 vUV, nun 1 ail OU to wow $19,000. Looks to havb it,
Portland, Ore. April 8 too, for long pull. Last week, re-
B,z « ***»• .™tly is S,
turning a bit spotty- with some new- stretch for .$5,100, over hopes,
comers mostly to blame. However, Guild (Green) (500; '99-$1.25)—
"Young Lions” 'shapes sockeroo at “Gervaise” (Cont). Critics are im-
Fnv »p..n c;ic,n+ poftant at smallseater and they

the 1? ox. ,Run Silent, Run Deep” nv(irhftarr1 fnr this Should

continues lofty in second round at
Paramount. _ “Bridge on River

went overboard for this. Should
comes close: to $3,000, good. Last .

Ba * aC " ® CA) 1

pheum round. New hills at Lib- ' ■7 /kKShA <o i«r=. qq 1

gty end Bcoadway .are not getting !

.. . - (2d wk). Great $25,000. May even 1

Estimates for This Week top it. Last week, sensational j
Broadway (Parker) (1375; 1$1- $32,500.

$1.50)—“Merry Andrew” (M-G) Nikon (Rubin) (1,500; $1.25-$3)—
and “Handle With Care” (M-G). “South Paoific” (20th). Opened j
Sad $5,0001 Last week, “Saddle last night (Mon.) to sellout benefit j
Wind” (U) and “Tammy and Bache- for Boys Town of Italy, sponsored 3
lor” (U) (reissue), $5,200. by American Sons and : Daughters !

Fox (Evergreen) (1,536; $1-$150) ^L Ita1 ^ Advance sale of over $10^ i
—“Young Lions” (20th). Socko £00.^better . than; ior Around ,
$12,000. Last week, “Brothers Kar- World IB 80 Days! (UA). ^. ^ .
amazov” (M-G) and “Town On .,^ Peim .^DA) (3,300^ 99-$ 1.25)— ^

Trial” (M-G) (3d wk), $6,100.

“Run Silent, Run Deep” (UA). ;
Big $16,000 or near. Last week, i

/i onn to.-, -Dig siq,uuu or ne«u. iiaai .■

$lVoi ‘T»arS a H61idav”^(TTA’i ami Robinson-Basilio fight pix no help ;

to lhird week of “Brothers Kara-
r rnazov” (M-G), $8,500. :

White’^XBV) (reissue) e ^id “Mao oVdtSned

<AA) <s j

Orpheum (Evergreen) (1,600;‘$1- ■ Stanley (SW) (3,8OO; !99-$1.50)—

$1.50)-—“Bridge On River "Kwai” “Marjorie Morningstair” (WB).
(Col) (2d wk). Torrid $19,000 or Looks like weakest of new holiday
near. Last week, near capacity product. Not more than $18,000;
$27,700, looked for. Last week; “Darby’a;

Paramount (Port-Par) (3;400; $1- Rangers” (WB), $8,000 hi 8 days, j
$1:50)—“Run Silent, Run Deep” Warner (SW) (1,500; 50-$1.25)—-;
(UA) and “Man On Prowl” (UA) “Snow White” (BV) (reissue) (2d
(2d wk), also Robinson-Basilio wk). Fell off a bit oVer second!
i fights. Tall $8,000 or over. Last weekend but $13,000 is ^till strong.

I week, $10,600. Last week, $16,500. i

Wednesday,, April. 9, 1958

P'SntETt

PICTURE GROSSES

I xxi i a ;a ;■

. 0. SINGING IN RAIN

‘Sommer Torrid $17,MX) in My; D J, FIRST RUNS
lions’ Giant #G, Marjorie’ Fat 27G; RFST IN TfElRS

‘Pacific’ Great 1 %G,vS«’ 19G, 2d

Philadelphia. April 8.' 4-

Downpour Easter Sunday sty- .
mied the annual Easter exodus to
the seashore, with entire midtown
area reflecting the upbeat in pa¬
tronage as A consequence. New
product and big holdovers hypoed
nearly every downtown theatre.
“Long. Hot Summer” shapes- big •
at the Boyd while “Marjorie Mor¬
ningstar” looms lively at Stanley,
But standout of newcomers is ;
“Young Lions” with a. wow take in
prospect at the Fox.

“Bridge on River Kwai” shapes i
terrific in fourth round at the Ran¬
dolph to top third week. “South :
Pacific” is rated mighty in second
stanza at the .Midtown. VTeacher’s
Pet” looms trim at. the Viking in
second session while “And God
Created. Woman” still is torrid in
third weeks at the Studio and !
World. “Snow White'' is climbing
to a smash figure in second round
at Goldman.

Estimates for This Week

Arcadia (S&S) (520 9941.80)—
“Farewell To Anns” (20th) (6th
wk), Neat $7,800. Last week, $8,500.

: Boyd (SW) (1,430; 75-$l,80) —
“Long, Hot Summer” (20th). Big
$174100 or better.

FOx (National (2.250; 65-$1.25)—
“Yonng Lions” (20th). Wow $40,-
000: Last week, “Peyton Place”
(20th) (13th wk). $12,000.

Goldman (Goldman) (2,250; 65-
$1.250—“Snow White” (BV) (reis¬
sue) (2d wk). Pushing to sock $19,-
000. Last week, $16-,000.

Mastbaum (SW) (4,370; 994L49)
—“Paris Holiday” (UA). Slow $13;-
000. Last week, “Beautiful But
Dangerous” (20th), $11,000’.

Midtown (Goldman) (1,000; $2-
$2.75)—“South Pacific” (20th) (2d
wk). Mighty $17,500 or near. Last
week, $18,000.

Randolph (Goldman) (1,250; 65-
$1.25)—“Bridge on River Kwai”
(Coi) (4th wk). Terrific $39,000,
Last week, $38,000.

Stanley (SW) (2,900; 9941.80)—
“Marjorie Morningstar” (WB).. Ra r
diant $27,000 or oven Last week,
“Witness for Prosecution” (UA)
(7th wk), $10,000.

: Stanton (SW) (1,483; 99-$1.49)—
“Damn Citizen” (U) and “Day of
Bad Man” (U). Okay *7,200. Last
week, “Decision Sundown” (Col)
and “Escape San Quentin” (Col),
$6,50a

Studio (Goldberg) (385; 90-$i.89>
—“God Created Woman’'' (Kings)
(3d wk). Fancy $5,500. Last week,
$8,500.

Trans-Lux (T-L) (500; 9941.80)—
“Brothers Karamazov” (M-G) (5th
wk). Strong $0,500. Last week,
$ 12 , 000 .

Viking (Sley) (1,000; 9R-$1.49>—
“Teacher’s ' Pet”, (Par) (2d . Wk).
Trim $17,000. Last week, $20,000.

Would (Pathe) (500; 9041.89)—
“God Created Woman” (Kings) (3d
wk). Fast $5,000. Last week, $7,800.

‘Lmds’ Whopping $15,000,
Omaha; ‘Marjorie’ Great
9G, ‘Snow White’ 5|G

Omaha, April 8.

Biz is big at downtown first-runs
here this stanza despite a rainy
holiday weekend. “Young Lions”
is huge- at Orpheum. "Marjorie
Morningstar” is great at the Bran¬
ded Reissue package of the Mar¬
tin-Lewis “Jumping Jacks” and
“Scared Stiff” is torrid at the
Omaha. Kid play is keeping
“Snow White” good at the State in
second.

. Estimates for This Week

Bnmdeis (RKO) (1,108; 90-$1.25)
-^“Marjorie Morningstar” (WB).
Great $9,00Q. Last, week* “Cowboy”
(CoB arid “World Was is Jury”
(Cotf (2d wk)* $3,400 at 75c-90c
scale.

Otaaha (Tristates) (2,066; 75-90)
—“Jumping . Jacks” (Par) and
“Scared Stiff” (Par) (reissues), Hot-
sy $6,500. Last week, “Sayonara”
(WB); $7,000.

Orpheum tTristates) (2,980; 90-
$1.25)—“Young Lions” (20th). Ter¬
rific $15,000, East week, “Bdnjour
Tristesse” (Coi), $6,560 at 90t. top. 1

State (Cooper) (850; 75-90)—
“Snow White and Seven Dwarfs”
(BV> (2d wk). Shapes swell $5,500.
Last week, $5,500.

‘ANDREW’ STURDY llG,
ST. LOO;‘ARMS’14G, 3D

St. Louis, April 8.

“Merry Andrew” looms fairly
good at Lriew’s this week though
not quite up to hopes. “Ft. Dobbs”
plus “Sing Boy, Sing” is rated
okay at the huge Fox. Aside from
these two newcomers, city, is near¬
ly 100% holdover or extended-run.
“Witness For Prosecution” still is
great in sixth stanza at Orpheum.
“Farewell To-Arms” looms strong
in third session at the St. Louis.

. ■ Estimates for This Week .

Fox (Arthur) (5,000; *60-75) —.
“Fort Dobbs!’ (WB) arid “Sing Boy,
Sirig” (20th). Okay $14,000 or
close. Last week, “Wild Is ‘Wind”
(Par), $13,000. •

Loew's (Loew) (3^200; 60-90) —
“Merry Andrew” (M-G) and “Han¬
dle With Care” (M-G). Fairly good
$11,000 or near. Last week, “Broth¬
ers Karamazov” (4th wk), $8,000.

Orpheum (Loew) (1,900; 60-90)—
“Witness for Prosecution” (UA)
(6th wk). Still great at $8,000. Last
week, $9,000.

Richmond (Arthur) (1,000; $1.25)
— “Woman mi Dressing Gown”
(WB). Fair $1,000: Last week, “God
Created Woman” (Kings) .(11th
wk), $2,000:

St. Louis (Arthur) (3,800; 90-
$1.25)—“Farewell to Arms” (20th>
(3d wk).. Strong $14,000. Last week,
$17,000.

Shady Oak (Arthur) (560; $1.25)
—“Bride Is Much Too Beautiful”
(Ellis) (2d wk). Oke $3,000. Last
week, $4,000.

Baba: %wai’ 23G

Baltimore, April 8,

' With the pre-holiday dip running
true to form, the take is down this
stanza but few exceptions. One
is “South Pacific/’ smash at the
New* and Iooks|to shape even bigger
after the holidays. Another is
“Bridge on River Kwai,” still great
in third frame: at Hipp. “Cinerama
Holiday” operied warmly at the
Town while “Snow White” is sock
in second at the Stanley. Continu¬
ing surprise is “Witness for, the
Prosecution”! still strong in sixth
at the Mayfair. “Merry Andrew” is
pleasant in second at Film Center.
“Farewell to. Arms” still is okay in
fifth Century week.

Estimates for This Week

Century (Fruchtman) (3.100; 50-
$1.50)—“Farewell to Arms” (20th)
(5th wk).. Okay $6,500 after $8,000
previous Week,

Cinema (Schwaber) (460; 50-

$1.25)—“God Created Woman”
(Kings) (21st wk). Still nice at
$2,000' after near sairie in week be¬
fore. a

Filin Centre (Rappaport) (890;
50-$1.25)—“Merry Andrew” (M-G)
(2d wk). Pleasant $6,500 after
$7,500 opener.

Five West (Schwaher) (460; 50-
$1.25J—“Bride Is Much Too: Beau¬
tiful” (Ellis) (2d wk). Neat $3,000
after $3^00 inr first.

Hippodrome (Rappaport) (2,300;
50-$I.5O)—“Bridge on River Kwai”
(Col) (3d wk). Great $23,000 after
$24,000 in second.

Mayfair (Fruchtman) (9.80; 50-
$1.25)—“Witness for Prosecution”
(UA) (6th wk). Sturdy $7,000 after
$8,008 in fifth. • . ;

New (Fruchtman) (1,600; $1:50-
$2.50) — “South Pacific” (20th).
Great $13,000. House was closed
two weeks before for renovation.

Playhouse. (Schwaber) (460; 50-
$1.25)—“Ladykillers” (Rank) and
“Paris With Love” (Rank) (re-
issues). Fair $2,000; Last week,
“Gervaise” (Cont) (2d wk), $3,000.

Stanley (Fruchtman) (3,200; 50-
$1.25)—"Snow White” (BV) .. (re¬
issue) (2d wk) Sock $11,000 after
$9,000 opener. , ■;

Town (SW-Cinerama); (1,125;

. $1.25-$2.25)—“Cinerama Holiday”
(Cinerama). Tepid $9,000 . Last
Week, “Seven Wonders of World
(Cinerama) (14th wk), $8,000. I

Despite the alLday rain Easter
Sunday, which hurt some first-rims,
and intermittent rainfall part of
Monday (7), the current Easter
week shapes as one of the strong¬
est for Broadway film business in
recent years. What is considered
the . biggest array: of blockbuster
product, some of it just opening,
naturally is contributing . to this
solid upswing at the wickets.

“Young Lions,” which teed off
the new, stronger pix policy at the
Paramount, promises to land a
giant $110,000 on opening session.
New policy of. supplying- parking
facilities was a plus factor and the
management foresaw the demand
for such accommodations, by having
available: an additional parking
spot •••

“Long, Hot Sumriier” likewise is
proving^ terrific, with $45,000 in
prospect for the first, week at the.
Mayfair and comparatively; bigger
biz looming at the Fine Arts, where
day-dating. At the latter house,,
the pic was an .alltime high hi the
first three days at slightly over
$ 10 , 000 :

“Run Silent, Run Deep.”looks
to hold with a wow $31,000- in sec¬
ond stanza at the Victoria. “Teach¬
er’s Pet” shapes big $33,000 or
close in third week at Capitol:
‘‘Merry Andrew” with Easter stage-
show is soaring, to- a mammoth
$195,000 or near in current (3d)
stanza at the Music Hall. This is,
the; biggest money collected for
any week of run.

“Witness For P r O se eirtion,”
though, in the ninth round cur¬
rently/still is great with $22,000 at
the Astor and. smash $15,000 at the
Plaza where day-dating. ‘.‘Desire
Under Elms” looms good $13;000
in current (4th) stanza at the Ode-
on and fine $7,900 at the Sutton
in. the same week.

Added performances are boost¬
ing the : hard-ticket pix this ses¬
sion; “Bridge on River KwaP'; was
capacity $43,800 for. 14 shows in
16th round ended last night at the
Palace. “Around World in 80.
Days” also was capacity with $44,-
000 in 17 performances in- 77th
week at the Rivoli.

“South Pacific” hit capacity $46,-
000' in second stanza at the Crite¬
rion. “Search For Paradise” held
With good $24,000 in 28th week at
the Warner.

. Estimates for This Week .

Astor (City Inv.) (1,300; 75-$2)—
“Witness For Prosecution” (UA) ]
(9th wk). This stanza winding to¬
day (Wed.) is heading for great
$22,000 or over. Eighth week was
$21,500.

Little Carnegie ,(L: Carnegie)
(550; $I.25-$1.80)—“Chase Crooked
Shadow” (WB) (3d wk). Second
session ended Sunday (6) was good
$5,200. First was $8,400.

Baronet (Reade) (430; $1.25-

$1.70)—“Ladykillers” (Cont) and
“To Paris With Love” (Cont) (re¬
issues) (3d wk). Second round
ended last Thursday- was stout
$7,100; First was $8,200.

Capitol (Loew) (4,820; $l-$2.50)
—“Teacher's Pet” (Par) (4th wk).
Third frame completed yesterday
(Tues.) was big $33,000 or close.
Second, $39,500.

Criterion (Moss) (1,671; $1.80-
$3:50)—“South pacific” (20th) (3d
wk). Second stanza ended Sunday
(6) held at capacity" $46,000. First
was $46,000.

Fine Arts (Davis) (468; 90-$1.80)
—“Long, Hot Summer” (20th).
First three: days hit alltime .high
of $10,083 week ending tomorrow
(Thurs.). This is playing day-date
with Mayfair. Appears destined;
for a longrun here.

55th St. Playhuose (Moss) (300;
$1.25-$1.80>—“Henry V” (Rank),
(reissue) (5th-final wk). : Fourth
session finished yesterday (Tues.)
was okay $3,500 after $3,200 in
third. Stays through next Sunday
(12) with “Mitsriu” (Indie) ripening
April 14.

GiaM (Guild) (450; $1-$1.75)—
“MaFceHino” (Indie). Hit great
$6,000 in first three days with great
week likely; In ahead; “Confes¬
sions: Felix Krull” (DCA) (4th wk-
10 days), $5,500.

Odeon (Moss) (854; 904L8O)—
“Desire Under Elms” (Par) (4th
wk). This round winding today
(Wed.) looks like hep $13,000. The
third, $12,000.

Mayfair (Maurer) (1J36; :90-$2)
—“Long, Hot Summer” (20th).

(Continued on page 10>

Chi Biz Brisk; 'lions’ Wham $43,000,

■ ‘Andrew’ Hot 13G,‘Escapade’ NeatJG;

; ‘Run Deep Sock 22G,‘Summer 34G, 2d

-— “——'— —■ ■ ■■" —♦*. Chicago, April 8*

‘SUMMER ’ HOT Sll 000 '

UUlVillllifti 11V1 Loop , s geheral tone robust, al-

I -Mil I F- ‘Q W y ^AriT ten though damp weather might cut
L TlLLCy 0 . 11 . uUl/lV 10U the take some. “Young Lions,”
Louisville, April .8. leading policy switch at Roosevelt,
in. ■*** ® _$43,000 in its first

Louisville, April .8.
Product in town this week in-

rroauct in town inis wees in- ,.,„ olr _

eludes some big entries. “Snow

White- shapes great for an oldie at, merry J «3,000 at, the Loop.
Rialto. “Marjorie Morningstar” J n *^ a P an expects a

at the Mary Anderson looms sock- suck . $7,000 Esquire opener. Lauf^
eroo: Holdover of “Bridge on River reled Nights of Cabiria” is headed
Kwai” at the United Artists is still for routine $4,000 at the Surf,
smash iri second week. “Farewell . Lpng, Hot Summer” is simmer-
to Aims” at the Brown is rikay in m 6 in second Oriental stanza.'
fifth-round. “Run Silent, Run Deep” still is

Estimates for This Week g^at in second at the United Art-

/i nhn" 1 * nn F 2^, t fi ^ e ‘ L '° r, W} “Snow White” is rolling up a

Arm?’ fonfhTwsth non bri ^ ht fourth round at the Garrick

Arms’(20th) (5th wk). Oke.$5,000 w hilfi “Bride#* nn Rivpr Kwai"
for wmd u P. ? Uuza after lasiweek-s ^; SK ?o“4^ seSn *S
$t^500. : ■ State-Lake fourth frame: “Broth-

Kentucky (Switow) (900; 5Q-85)— ers Karamazov” is okay in fifth
l ,Bi l Woods frame. “Peyton Place”
Beat (U). Likely .okay $5,00.0 Last shapes sockeroo at the Chicago in
week, “Jumping Jacks” (Par) and sixth week.

“Scared . Stiff” (Par) (reissues), Hard-ticket “South Pacific” rates,
same. _ ■ a fine second week at McVickers,

(Pe °^ le S) a ’?? 0 /,. “Seven Wonders” is sock in 68th
1T «h 3 np« paIace round. “Around World”

( WB). Opened big, and shapes shapes sturdy in 53d stanza at
sockeroo $11,000, sure h.o.. Last Todd’s rinc<;tai?p
week, “Sayonar*- (WB). $7,000. ^ .

: Rialto (Fourth Ave.) (3,000; 50- Estimates for This Week
85)—“Snow White’ ’(BV) (reissue). Carnegie (H&E Balaban) (485;
Fully up. to hopes at great $16,000. $1.25)—“Miss Jub'e” (Janus). Mild
Last week, “Gift of Love” <20th) $3,300; Last week, “Gervaise”
and “God Is My Partner” (20th), (Cont) (8th wk), $1,700.

$7,000.

United Artiste (UA) (3,000; 99-

Chicago (B&K) (3,900; 90-$1.80l
-“Peyton Place” (20th) (6th wk).

$1.25)—“Bridge on River Kwai” Sock $25,000; Last week, $34,000.
(Col) (2d. wk); Great $18,000. Last Esquire (H&E Balaban) (1,350:
week, $25,000. $1.25-$1.50)—“Escapade in Japan”

^ : ' —. (U). Good $7,000. Last week,

■» W "M- m “High Cost of Living” (M-G) (3d

Tjnnc Tnftv 32 G (850; 9 °-^ 1 - 25 )—

WvlW MW %J OldXMf “Snow White” (By) (reissue) (4th
wk).. Sparkling $13,000. ‘Last
ft • m 9 10/ 1 O: week, $13,600.

rFId*!!* Klin I /lx / Loop (Telem’t) (606; 90-$1.50)—
1 llOl/Uf 111111 1L\I L “Merry Andrew” (M-G). Boff
$13,000. Last week, “Sing Boy
San Fraricisca, April 8. Sing” (20th), $7,000.

Despite torrential rains, film biz McVickers (JL&S) (1,580; $1.25-
here looms good currently with $3*30)—“South Pacific” (20th) (2d
seme newcomers shaping weU. wk). Fancy $25,000. Last week,
“Young Lions” is great at the Fox $25,000 in 4 days,
while another new entrant, “Merry Menroe (Indie)( 1,000; 57-97)—
Andrew,” is rated good at War- “Giant From Unknown” (Astor!
field. “Marjorie : Morningstar” and “She Demons” (Astor). Nice
looks good at Paramount. “Bridge $6;000. Last week, reissues,
on River Kwai” stiU is great in Oriental (Indie).; (3.400; $1.25-
fourth round iri Si_ Francis. “Run $1.80)—“Long, Hot Summer” (20th)
Silent, Run Deep” shapes lively in (2d wk). Fat $34,000. Last week,
second week at United Artists. $37,000.

“Teacher’s Pet” still is okay in Palace (SW-Cinerama) (1,434:
third Golderi Gate stanza. $1.25-$3.40)— ‘Seven Wonders of

Estimates for This Week JS« era ? a) . (68 ^

Golden Gate (RKO) 2,859; 90- f^ ut $17 ’ 500 ’ La * fc ^k. $17.-

If r: UK? Roosevelt (B&K) (1.400; 90-$1.80)

w nnn * ° k y —‘Young Lions” (20th). Wham
$10,000.. Last \yeek, $13,0Q0. $43 000 Last week nt

Fox (FWC) (4,651; $1.25-$1.50)— . Last. ^week. Paths of

“Yriung Lions” _(20th). Great $32,- (Continued on page 10)

000 or close. Last week, “Snow __ _ ■_ _.-- ” . ,

White” (BV) (reissue) and “Am- Imilc |Tfi« Mmllfv

bush At Cimarron Pass” (20th), Up, MODS lUlgOlJ

^ Wirfield (Loew) (2,656; 90-$1.25T $9,06D, ‘Rra’ Socks 7G,

— “Merry Andrew” (M-G). Good ,,, •% n. ' \ a a

$15,000. Last week, “Brothers Kar- Kwaj Stnrnv 1/f, Ain

arriazov” (M-G) (4th wk), $9,000 in 01111U J 1 ^ Ul

6 days. Minneapolis, April 8.

Paramount (Par) '(2,646; 90-$1.25) There are only two importarit .

“Teacher’s Pet” still is okay in Palace (SW-Cinerama) (1,434:
third Golderi Gate stanza. $1.25-$3.40)— ‘Seven Wonders of

• Estimates for This Week JSp era ? a) . (68 ^

Golden Gate (RKO) 2,859; 90- f^ ut $17 ’ 500 ’ La * fc ^k. $17.-

“{T?lh _ Hplf” pl rPflr) If r: UK? Roosevelt (B&K) (1.400; 90-$1.80)

w nnn * ° k y —‘Young Lions” (20th). Wham
$10,000.. Last \yeek, $13,0Q0. $43 000 Last week “P»th <5 nt

Fox (FWC) (4,651; $1.25-$1.50)— . Last. ^week. Paths of

“Yriung Lions” _(20th). Great $32,- (Continued on page 10)

000 or close. Last week, J ‘Snow - ■_ _.-- ” . ,

White” (BV) (reissue) and “Am- Imilc |Tfi« fflidiiiv

bush At Cimarron Pass” (20th), Up, MODS lUlgOlJ

^ Wirfield (Loew) (2,656; 90-$1.25T $9,06D, ‘Rra’ Socks 7G,

— “Merry Andrew” (M-G). Good ,,, •% n. ' \ « A e a a

$15,000. Last week, “Brothers Kar- Kwaj Stnrnv 1/f, Ain

arriazov” (M-G) (4th wk), $9,000 in 01111U J 1 ^ Ul

6 days. Minneapolis, April 8.

Paramount (Par) (2,646; 90-$1.25) There are only two important .
—. “Marjorie Morningstar” (W-B). newcomers, “Young Lions” and'
Good $15,000. Last week, “House ‘Merry Andrew,”, with th? former
Of Wax” (WB) and “Phantom of particularly shaping lik another
Rue Morgue” (WB) freissues), blockbuster. It’s rated huge at 400-
$12,000. seat World. Among the numerous

St. Francis (Par) (1,400; 90-$1.25) holdovers, “Bridge on River Kwai.”
—“Bridge On River Kwai” (Coi) its fourth week, continues in
(4th wk). Great $28,000. Last week, high clover at Radio City. There's
$31,000. nothing wrong, either, with the

Orpheum (SW-Cinerama) (1.458; “Search for Paradise” still is hefty
$1.75-$2.65) — “Search For Para- in sixth round at Century. “Run
dise” (C : nerama) :(4th wk). Fine Silent. Run Deep” still is fast in
$18,500, with 5 extra kid shows! second round at the Gopher.

Last week, $19,500. Estimates for This Week

United Artists (No. Coast) (1^07; Academy ^Maiin) (947; $1.50-
90-$1.25)—“Run Silent, Run Deep” $2.65) “Alound World in 80 Days”
(UA) (2d wk). Lively $12,000 dr (39th wk). On 10th month’s brink
near. Last week, $19,500. and only four more weeks to gar.

Stagedoor (A-R) (440; $1,25- Still in money at good $8,500, Last

$1:50) — “Song of Bernadette” week, $8,000,

(20th) (reissue) (2d wk). Oke Century (SW-Cinerama) (1,150;

$1,900. Last week, $2,800.

I $1.7?-$2.65) “Search for Paradise”

Vogue (S. F. Theatres) (364; (Cinerama) (6th wk). Sock $16,000.
$1:25) — “Three Faces Of Eve” Last week, $14,500.

(20th) (reissue). Fine $3,500. Last Gopher (Berger) (1,000; 85-901
week, “Alligator Named Daisy” “Run Silent, Run Deep” (M-G) (2d
(Rank), $2,200. V wk). A winner here with fast $7,000

Coronet (United California) or over. Last week. $9,400.

(1.250; $1.50-$3.75) — “Around Lyric (Par) (1.000; 90-$1.25)

World In 80 Days” (UA). (67th wk). “Brothers Karamazov” (M-G) (5th
Fine $12,500. Last week- $13,000. (Continued on page 10)

IQ PICTUBE CHOSSBS

Det. Great;‘Lions’Roanng $38,000,
‘S.W.’Giant 30G,‘Run Deep’ 20G, 2d

Detroit, April 8. 4— ————— ... / —:—-

Pori-Easter Sunday shot-in-box-
ofiire is turning good biz into great
trade among the downtowners this
Week. “Young Lions" is roaring
lustily at the Fox. “Snow White”
is great for an oldie at the Michi¬
gan. “Bridge on River Kwai,” in.
fourth week at Madison, and “Run
Silent. Run Deep” in second ses¬
sion at Palms, are both socko.

“Gift of Love” looks okay at the
United Artists. “Search for Para¬
dise” stays solid in ninth session at
Music Hall. “Raintree County" in
seventh week at the Adams, and
“God Created ‘ Woman" in . 12th
frame at the Trans-Lux Krim con¬
tinue torrid.

Estimates for This Week

Fox iFox-Detroit) *5,000; $1:25-
$1.50*—“Young Lions” <20th). Wow
$38,000. Last week, “Last Para¬
dise” «UA> and “Cattle Empire”
20th) plus Robinson-Basilio fight
films i UA), $14,600. .

Michigan < United Detroit) (4,100;
$L25-$1.50>—“Snow White” (BV).
< reissue» and “Missouri Traveler”
(BY). Tremendous $30,000 for an
oldie, which obviously is the draw.
Last week, “Witness for Prosecu¬
tion” (UA) and “Safecracker”
«M-G> (2d wk), $23,000.

Palms CUD) (2,961; 90-$1.25)—
“Run Silent, Run Deep” (UA) and
•‘Fort Bowie” (UA) (2d wkh Great
$20.000.. Last, week, same.

Madison (UD) (1,900; $1.25-$1.75)
•—“Bridge on River Kwai” (Col)
(4th wk). Socko $35,000. Last
week, $30,000:

Broadway-Capitol (UD) (3,500;
S0-$1.25)—“Juvenile Jungle” (Hep)
and “Young arid Wild" (Rep). Slim
$10,000. Last week, “Scared Stiff”
(Par) and “Jumping Jacks” (Pair)
(reissues), ditto. '

United Artists (UA) (1,667; 90-
$1.25)—“Gift of Love” 1 20th). Oke
$8,000. Last week, “Song of Ber¬
nadette” (20th) (reissue), $8,220.

Adams (Balaban) (1,700; $1.25-
$1.50)—“Raintree Country” (M-G)
(7th wk). Good $9,000. Last week,
same.

Music Hall (SW-C iner ama)
(1.205; $1.2Q-$2.65>—"Search for

Paradise" (Cinerama) (9th wk).
Great $24,500. Last week, $17,000.

Trans-Lux K x i m (Trans-Lux)
(1.000; 90-$1.65) — “And God

Created ^Voman” (Indie) (12th wk).
Fine $7,500. Last week, $8,000.

MINNEAPOLIS

(Continued from page 9)
wk). Nice $5,000. Last, week, $7,000.

Radio City (Par) <4,100; $1,25-
$2.50) “Bridge on River Kwai”
iCoI) 4(th wk). This remarkable
performer hasn’t even started to:
w ear out its welcome. Great $15,-
000. Last week. $29,000.

RKO Orpheum <RKOU2,800; 75-
90) “Snow White” (BV) (reissue)
(2d wk>. Has made a great come¬
back. Smash $9,000. Last , week,
$ 10 , 000 .

RKO Pan (RKO) (1,800; 65-85)
“Long Haul” (Col) and “Hard
Man” (Col). Light $4,000. Last
week, “Steel Bayonet” (UA) and
“Man on Prowl” (UA) split with
“Girl in Black Stockings” (UA) arid
“Itellbourid” (UA). $3,200:.

State (Par) 2.300; 85-90) “Merry
Andrew” 'M-G'. Well liked and
runv build but only niild $7,000
looms. Last week, “Ft. Dobbs”
(WB). $5,500.

Suhurban World (Mann) (700;
85 > “Three Faces of Eve” . (20th)
(2d run), An exclusive ruri to cash
in on the Woodward award. Big
$2,500. Last week. “Peyton Place”
(20th) (2d run',. $3,000. ^

World (Mann) (400; ; 90-$1.50)
“loung Lions” (20th). Boosted ad¬
mission to $1.50 apparently is not
keeping ’em awa^y from this smash.
Huge $9,000 for this small house.
Last week, “Lost Continent” (Lo¬
pert), $3,000.

KANSAS CITY

(Continued from page 8)

Rockhill (Little Art Theatres)
(750: 75-90)—“All At Sea” (M-G>.
Nice. $2,400; stays. Last week,
“Only the French Can” (Indie),
$1,500.

Roxy (Dunvood) 1 879; 75-90)—
“Teacher's Pet” (M-G). Good
$(>,000: stays on. Last w eek, “Broth¬
ers Karamazov” (M-G) (4th wk),
$3,500.

Tower, Fairway,. Granada (Fox
Midwest (2.100; 700; 1,217; 75-90)
—“Long, Hot Summer” (20th)
Pleasing $11,000; may hold. Last
week, plus Uptown, “Big Beat” (U)
and “Summer Love” (U>, $9,500.

Uptown 'Fox Midwest) (2,043;
S0-S1.25'—“Young Lions” (20 th).
Great $12,000; may hold over. Last
week, house was with four-way
combo.

Chi’s Feb. Tax Data

Chicago, April 8.

February figures from the
Chicago tax collector’s office
indicate theatre biz was down
slightly . from January.: The
3So levy on admissions gave
the city $85,028 for February,
against $87,293 the previous
month.

Latest figure compares with
$94,478 for February a year
ago. : Total amusement taxes .
in February came to $145,-
732, compared with $152,657
for the like 1957 period.

lions’ Strong $14,000,
Seattle; /Holiday’ 11G

Seattle, April 8.

New, strong product is giving biz
generally a boost here this stanza.
“Young Lions” is standout with,
smash take at Fifth Avenue. “Paris
Holiday” looms surprisingly big at
Coliseum. “Bridge on River Kwai”
continues smash, in third Para¬
mount round while “Run Silent,
Run Deep” is okay in second at
Orpheum.

Estimates for This Week
Blue Mouse (tiairirick) <800; 95-
$1.50) — “Merry Andrew” (M-G).
Modest $5,000. Last week, "Airound
World in 80 Days” (UA) (50th wk-
9 days); $14,000. at $1.50-$2.50
scale. .•

Co 11 s.e u m (Fox - Evergreen)
(1,870; 95-$1.50)—“Paris Holiday”
(UA) and “Gun. Fever” (UA). Bob
Hope’s Moscow venture is aiding
bally, with personal by Hope Wed¬
nesday a big help. Great $11,000.
Last week, “Country Music Holi¬
day” (Par) arid “High Hell” (Par),
$5,000.

Fifth Avenue (Fox - Evergreen)
(2,500; 95-$1.50) —- “Young Lions”
(20th). Smash $14,000. Last week,
“Brothers Karamazov” (M-G) (3d
wk), $5,200. ...

Music Box (Hamrick) (850; 95-
$1.50)—“Golden Age of Comedy”
(DCA) (2d wk). Fair $2,500 in 4
days. Last week, $4,200.

Music Hall (Hamrick)' (2,200; 95-
$1.50) — “Marjorie Morningstar”
(WB). Modest $7,000 or near. Last
week, “Big Beat” (U) and Summer
Love” (U), $5,100, • 1

Orpheum (Hamrick) (2,700; 95-
$1.50) — “Run Silent, Run Deep” i
(UA) and “Ride Out for Revenge”
(UA) (2d wk). Okay. $7,000. Last
week, $13,300.

Paramount' (Fox-Evergreen)
(2,107; 95-$1.50)—“Bridge on River
Kwai” (Col) (3d wk). Smash $17,-
000. Last \yeek* $25,000.

LOS ANGELES

(Continued from page. 8)
“Tammy and Bachelor” (U) (reis¬
sues) (Iris, Ritz) (2d wk). Okay
$14,500. Last week, $16,300.

SW Downtown (SW) (1,757; "90-
$1.50) “Song of Bernadette”
(20th) arid “Three Faces of Eve”
(20th) (reissues) (2d wk). Dull
$4,700.

Fine Arts (FWC) (631; 90-$1.50)
—“I. Accuse” (M-G) (3d wk). Slim
$1,600. Last week, $1,400.

Hollywood Paramount (F&M)
(1,468; $i.25-$2)—“Teacher’s Pet”
(Par) (3d Wk): Good $15,000. Last
week, $16,900.

State, Hawaii (U A T C - G & S)
(2,404; 1,106; $1.25-$1.50) — ”10
Commandments” (Par) (1st general
ruri) (3d wk). Okay $11,000. Last
week, $9,200.

Four Star, Los Angeles, Fox Bev¬
erly, Loyola, Vogue (UATC-FWC)
(868; 2,097; 1,170; 1,248; 825; $1.25-
$2.40)—"Long, Hot Summer” (20th)
(1st wk, Four Star; 4th wk, others).
Torrid $23,000 or close. Last week.
Four Star, ‘'Bonjour Tristesse”
(Col): (7th wk), $1,600. Los An¬
geles, others, $26,600:

Egyptian (UATC) (1.503; $1.25-
$3.50)—"Bridge on River Kwai”
(Col) (16th wk). Big $25,000. Last
week, $30,500.

Warner Hollywood (SW-Cine-
rama) (1,38.4; $1.20-$2.65)—“Seven
Wonders” Cinerama). Started 44th
week Sunday (6) after big $23,100
last week.

Carthay (FWC) (1,138; $1.75-
$3.50)—“Around World in 80 Days”
(UA) (68th wk). Sock $18,000. Last
week, $ 27 , 000 .

Crest, Sunset (Lippert - Cohen)
(800; 540; $1.25-$1.50)—“Smallest
Show on Earth” (Indie) and “W. C.
Fields Festival” (Indie). ; Nice
$5,400. Last week, “Mama, Papa;
Maid” (Indie) and “Juliette” (Indie)
(2d wk), $3,100.

CHICAGO

(Continued from page 9)
Glory” (UA) and “Man on Prowl”
(UA) (3d wk)i $8,000 in 4 days.

State-Lake (B&K) (2,400; 90-

$1.80)—“Bridge on River Kwai”
(Col) (4th wk). Terrific $52,000.
Last week, $57,000.

Surf (H&E Balaban) (685; $1,50)
—“Nights of Cabiria” : (.Lopert).
Soft $4,000. Last week, “Novel Af¬
fair” (Cont), $1,900.

Todd’s Cinestage (Todd) (1,036;.
$L75-$3.30)—-“Around World” (UA)
53d wk). Smash $19,000. Last
week, $18,400,... .

United Artists (B&K) (1,700; 90-
$1.50)—“Run Silent, Run. Deep”
(UA) (2d. wk), . Great $22,000. Last
week, $29,000-

Woods (Essianess) : (1,200; 90-

$1.50) — “Brothers Karamazov”
(M-G) (5th wk);: Oke $15,500. Last
week, $18,000. “Teacher’s Pet”
(Par) opens this week. .

World (Indie) (606; 90)—“Albert
Schweitzer” (Capitol) . (reissue);
Limp $2,100. Last week, “Girl in
Black” (Union) (2d wk), $3,800.

Ziegfeld (Davis) (485; $1.25)—
“Demoniac” (UMPO) (2d wk).
Mild $3,200. Last week, $4,100.

Denver, April 8.

“Long, Hot Summer” shapes
great at the Denver to pace new
entries this session. “Run Silent,
Run Deep” looms smash in second
Paramount stanza while “Bridge
on River -Kwai” is steady at sock
figure In fifth Centre week. “Bon¬
jour Tristesse” is rated okay at
Denham. All of these pix are hold¬
ing. “Merry Andrew” looks fair at
Orpheum, but will continue on.

Estimate* for This Week

Aladdin (Fox) (1,400; 70-90)—
“Snow White" (BV) (reissue). Here
after week at Denver. Big $6,000.
Stays.

Centre (Fox) (1,247; 90-$1.25)—
“Bridge on River Kwai” (Col) (5th
wk). Great $23,000. Stays, on. Last
week, ditto.

Denham (Cockrill) (1,429; 70-90)
—“Bonjour Tristesse” (Col). Okay
$7,000. Continues. Last week,
“Country Music . Holiday” (Par),
$4,500.

Denver (Fox) (2,586; 70-90)—
“Long, Hot Summer” (20th). Great
$24,000. Holding. Last week, “Snow
White” (BV) (reissue), $25,000.

Esquire (Fox) (742; 70-90)--“All
at Sea” (M-G) (2d wk). Hep $2,500.
Last week, $4,000.

Orpheum (RKO) (2,596; 90-$1.25)
—“Merry Andrew” (M-G) and
“Underwater Warrior” (M-G). Fair
$10,000. Holds over. Last week,
“Brothers Karamazov” (M-G) and
“Return to Warbow” (Col) (2d wk),
$7,500. ••

: ; Paramount (Wolfberg) (2,200; 70-
90)-r-“Run Silent, Run Deep” (UA)
arid "Fort Bowie” (UA) (2d wk).
Great $12,000. Last week, $20,000.

Vogue Art (Sher-Shulman) (442;
75-90)—“Nights of Cabriria”: (Iri-
die) (3d wk). Good $1,500. Last
week^ $2,000.

TORONTO

. (Continued from page 8)
by’s Rangers” (WB) and “Dalton
Girls” (UA), $13,000.

Egllnton, Palace, Runnymede
(FP) (1,080; 1,485; 1.385; 50-$l)—
“Teacher’s Pet” (Par). Wham
$23,000. Last week, “Farewell to
Arms” (20th) (8th wk), $12,000.

Fairlawn (Rank) (1,165; $1.25-
$2.50) —■' “Bolshoi Ballet” (Rank)
(7th wk). Okay $5,000- Last week,
$ 6 , 000 .

Hollywood (FP). (1,080; $1-$1.25)

-“Bonjour Tristesse” (Col) (3d
wk). Hep $10,000. Last week,
samel .

Imperial (FP) (3,344; 75-$1.25)—
—^“Peyton Place” (20th) (7th wk).
Swell $14,500. Last week, $16,500.

International (Taylor) (557; $1)—!
“Happy Is Bride” (IFD) (4th wk).
Neat $3,500. Last week, ditto.

’ Nortown, Towne, Westwood (FP-
Taylor) (959; 693; 994; $1)—“Snow
White” . (BV) (reissue). Sock $25,-
000 .

Loew’s (Loew) (2,098: 75-$1.25)—
“Raintree County” (M-G) (4th wk).
Nice $10,500. Last week. $13,000.

Tivoli (FP) (955; $1.75-$2.40)—
“Around World in 80 Days” (UA)
(34th wk) Fine $8,500. Last week,
$7,500.

University (FP) (1,233; $L50-
$2.40)—“Thi 9 is Cinerama’’ (Cine-
rariia) (24th Wk). Great $13,500.
Last week, $10,500.

Uptown (Loew) (2,075; 60-$!)—
“Lady Takes a Flyer” (U). Neat
$9,500. Last week, “Female Ani¬
mal” (U), $8,500. .

York (B&F) (745; $1-$1.25)—
“Albert Schweitzer” (IFD) (2d wk).
Fine $4,000. Last week, $3,500.

Wednesday, April- 9, 1958

► .. Cleveland. April 8.

1 Greatest loot is being grabbed
currently by “Young Lions,” which

^ ^ „ , I is haying a colossal week at the

Pat Boone and Gary Crosby Head Hipp: “Run Silent, Run Deep” is

SHOOT VIRGINIA CADETS

On School Location

Crooners Pat Boone and Gary
Crosby put on the high-necked
gray uniforms of Virginia Miliary
Institute at Lexington this week
for the filming of a picture using
the historical military college at its
setting.

Film is “Mardi Gras” for. 20th
Century-Fox. Production crews
moved onto the VMI campus Mon¬
day to begin shooting the picture.

Boone will be cadet officer,
Crosby just a cadet.

BROADWAY

(Continued from page 9)

First round ending today (Wed.) is :
heading for terrific $45,000, biggest
here in many months and head-
and-shoulders above anything here
since housO reopened. Appears
headed for an extended-run up-:
wards of 10 weeks.

. Normandie (Trans-Lux) (592; 95-
$1,80)—“3 Faces of Eve” (20th)
(reissue). Opened Tuesday. In
ahead, “Merry-Go-Round” (T-L),
lasted only 6 days and got a lean
$3,000.

Palace (RKO) (1,700; $l-$3) —
"Bridge on River Kwai” (Col) (17th
wk). The 16th stanza ended last
night (Tues.) was capacity $43,800
for 14 shows. The 15th week was
$33,400 for TO performances, both
being capacity weeks.

Paramount (AB-PT) (3,665; $1-
$2)—“Young Lions” (20th). Initial
week ending today (Wed.) is-soar¬
ing to terrific $110,000, which puts
the Par flagship back on the win -1
ning track with a bang as house
launches its new lineup of strong- i
er pix. House was shuttered for a
week to prep for launching this
new fare. Looks in for long run.
Initial day was. biggest non-holiday
opening day under film poliey at
this Par flagship.

Fifth Ave. Cinema (R&B) (250;
$1.80) — “Geryaise” (Cont) (13th
wk). The 12th week ended yester¬
day (Tues.) was trim $4,200. The
11th stanza, $4,400:

Paris (Pathe Cinema) (568; 90-
$1.80) — “God Created Woman”
(Kings) (25th wk). the 24th round
finished Sunday (6) was wham
$11,300. the 23d week, $12,500.

Radio City Music Hall (Rocke¬
fellers) (6,200; 90-$2.75) — “Merry
Andrew” (M-G) add Easter stage-
show (3d wk). This session ending
today (Wed.) is soaring to a wham
$195,000, near top here for Easter
Week. Hit a great $33,751 last Sat¬
urday. Week was aided by extra
shows. Second week was $155,000.

Rivoli (UAT) (1,545; $1.25-$3.50)
—“Around World in 80 Days”
(UA) (78th wk). The 77th round
ended yesterday (Tues.) was capac¬
ity $44,000 for 17 pertormances.
The 76th week was $37,700 for 10
shows

Plaza (Lopert) (525; $1.50-$2)—
“Witness For Prosecution” (UA)
(9th wk). This session winding up
today (Wed.), looks: like potent
$15,000: The eighth was $14,000.

Roxy (Nat’l. Th.) (2,600; $1.75-
$3.50) — “Windjammer" (Natl).
Opens tomorrow (Thurs.) following
special preem tonight (Wed.). This
initial production using the new
process, Cinemiracle, was given
special press showings yesterday
(Tues.) afternoon and night.

State (Loew) (3,450; 50-$1.75)—
"Saddle Wind” (M-G) (3d-final
wk). Current week being extended
one day In order to open “St. Louis
Blues” (Par) on Friday (11). Eight-
day week looks like okay $11,000.
Second regular week, $12,000.

Sutton (R&B) (561; 95-$1.75) —
“Desire Under Elms” (Par) (5th
wk). Fourth week ending today
(Wed.) is heading for fine $7,900
Third, $8,500.

Trans-Lux 52d St. (T-L) (540; $1-
$1.50) — “Rouge et Noir” (DCA).
Opened yesterday (Tues.). In
ahead, “Lovemaker” (T-L) <4th wk-
8 days) was fair $4,000. Third week,
$5,000.

Victoria (City Inv.) (1,060; 50-$2)
— “Run Silent, Run Deep” (UA)
(2d wk). initial Jioldover round
ending today (Wed.) looks to hit
wow. $31,000 or near. First week
was $39,000. Stays on, natch!

Warner <SW - Cinerama) (1,600;
$1.80-$3.50) — “Search For Para¬
dise” (Cinerama) 129th wk). The
28th session completed Saturday
(5) was good $24,000. The 27th
week. $28,200.

World (Times) (400; 85-$1.50)—
“Bride Is Much Too Beautiful”
(Ellis) (12th wk). The 11th stanza
finished Sunday (6) was nice
$4,100. The 10th was $5,000.

running nearly as big with a great
session in prospect at the State.
Major disappointment is “South
Pacific,” especially in view of all
the bally. It is rated modest at the
Ohio opening round: Fourth stanza
of “Bridge on River Kwai” is still
smash at the Allen. . ;

Estimates for. This Week

Allen (S-W) (3,800; 90-$1.50)—
“Bridge on River Kwai” (Col) (4th
wk). Wow $29,000. Last week,
$31,000.

Continental (Art Theatre Guild)
(850; $1.25)—“God Created Wom¬
an” (Kings) (m.p.). Okay $1,500 in
eighth lap after $2,100.

Embassy (Community) (1,200; 70-
90)—“Abductors” (20th) and “Cat¬
tle Empire” (20th). Sluggish $2,-
500. Last week, “Plunder Road”
(20 th) and “Escape From Red
Rock” (20th), $2,700.

Heights Art (Art Theatre Guild)
(925; $1.25)—“Nights of Cambiria”
(Lopert). Fairish $2,600. Last,
week, “Mite. Striptease” (DCA)
(3d wk), $2,400.

Hippodrome (Telem’t) (3,700; 90-
$1.50) — “Young Lions”. (20th).
Great $30,000. Last week; “Snow
White” (BV) (reissue), $9,000.

Lower Mall (Community) (500;
70-90)—“Smiles of Summer Night”
(Indie). Light $2,700. Last week,
“Garden of Eden” (Indie) (6th wk),
$ 2 , 000 .

Ohio (Loew) (1,244; $1.25-$2.50)
—“South Pacific” (20th). Okay
$15,000 but surprisingly low after
all the baity: Last week, “Around
World in 80 Days” (UA) wound up
42-week-plus run with $9,500 in;
final three days.

Palace (SW-Cinerama) (1,523:
$1.25-$2.40)—“Seven Wonders of
World” (Cinerama) (10th wk).
Building to big $14,500 after
$ 12 , 000 .

State (Loew) (3,500; 9(L$1.25)—
Run . Silent, Run Deep” (UA).
Great $20,000. Last week, “Broth¬
ers Karamazov” (M-G) (4th wk),
$ 11 , 000 .

Stillman (Loew) (2,700; 90-$1.25)
—“Merry Andrew” (M-G). Oke $8,-
000. Last week, “Wild Is Wind”
(Par) (2d wk), $6,000.

BOSTON

(Continued from page 8) .

—“Henry V” (Rank) (reissue) (3d
wk). Big $7,500. Last Week,
$9,000.

Memorial (RKO) (3,000; 60-$L10>
—“Long Hot Summer” (20th). Torr
rid $17,000. Last Week, "Summer
Love” (U) and “Big Beat” (U) (6
days), $7,000.

Metropolitan (NET) (4,357; 70-
$1.10)—"Teacher’s Pet" (Par) and
“Spanish Affair” (3d wk). Down
to $10,000. Last week, $12,000.

Paramount (NET) (1,700; 60-

$1.10)—“Juvenile Jungle” (Rep)
and “Young And Wild” (Rep).
Good $13,000. Last week, “Viking
Women” (AI) and “Astonishing
She Monster” (AI), $11,000.

Pilgrim (NET) (1,000; 60-$1.10)— .
“Three Faces of Eve” (20th) and
“No Down Payment” (20th) (re¬
issues). • Fancy $9,000 for Academy
Award winner Woodward. Last
week, “Screaming Mimi” (Col) and
“Crash Landing” (Col), $6,500.

Saxon (Saxon) (1,100; $1.50-$3.30)
-T-“South Pacific" (20th): Opens
Wednesday (9) following invite pre¬
views Monday and Tuesday. Last ,
week, "Around World in 80 Days
(UA) (51st), $28,000 in 9 days.

Trans-Lux (Trans-Lux) (730; 75-
$1.25)—“Maid-^ In Paris” (Indie)
and “Adorable Creatures” (Indie).
Oke $5,000. Last week, 4 ‘08/15!*'
(indie) and “Naked Amazon” (In¬
die) (2d wk), $5,200.

Orpheum (Loew) (2,900; 75-$1.25)
—“Run Silent, Run Deep” (UA)
and “Quiet American’’ (UA) (2d
wk). Fine $16,000. Last week,
$ 20 , 000 .

State (Loew) (3,600; 75-$1.25)—
"Witness For Prosecution” (UA)
(Vth wk). Solid $12,500:' Last
week, $14,000.

Chicago, April 8.

Grand (Opera House), 1,200-seat
Loop indie, the whilom Pour Co¬
hans, legit stand, which folded
March^ 17,1$ on verge of being sold
to a group which has. non-theatrical
plans for its future!

It’s understood building’s to be
leveled and. the site used for auto
parking:

12

INTERNATIONAL

PTSSiETf

'VARIETY'S* LONDON OPPICI
S St. Martin's Place, Trafaltar Square

\ Munich, April 8.
Claire Watson, American so-
! prano at the Frankfurt Opera, has
Copenhagen, March 25. t seaman’s farce from Sweden. The ■ been contracted to sing "Figaro"
The Danish film-makers, who] leads will be playedby Poul Reich-

ClAIRE WATSON'S DATES

Frankfurt Soprano (From U. S.)
Set For Munich, Vienna

had to say farewell; to worldwide

distribution when the talking pix-
Came in, again are eyeing the for¬
eign market, with the hope of plac¬
ing some of their product outside
the Scandinavian territory. The 51-
year-old Nordisk Films Kompagni,
v hose trade mark once was seen
in cinemas all over the world, sold
its product to all countries in Eu¬
rope and also to the U.S. in the
past. The Danish actress Asta Niel¬
sen, was widely known at that
time. ^

Back in the ’20’s, the Palladium,
under Lau Lauritzen and Svend
Nielsen, had most of Europe as its
public for yearly farces. But lan¬
guage barriers cut; .the market for
Danish talking films down to Den¬
mark itself with 4,000,000 inhabi¬
tants and sometimes also Norway
and Sweden.

But during the last few years
several films from here have been
placed in foreign countries. And
this year will see some pictures es¬
pecially made with an eye on the
market outside Denmark.

Nordisk Filins Kompagni is the
oldest company in Denmark. It has
been producing pictures at the stu-
d.os in Copenhagen suburb of
Valby. He made the Oscar-nomin¬
ated, “Quivitoq” ; on Greenland in
color. He . will probably make
another picture from this terri¬
tory this year, working with an
English company. English actor.
Bill Travers, has been here for
conferring with Balling about the
forthcoming production. Also the
romantic wind-blown Faroe Islands
in the Atlantic will be used as
background for a Nordisk Film
production. ,

The old Nordisk Films kom¬
pagni has a little brother, Nordisk
Film Junior, headed by 35-year-
old Ove Sevel, who has written
and directed many documentaries,
and also made .Danish versions of
Walt Disney’s pictures. This young
firm is now making its first full-
length production, “Andre/Folks
Boern” 4 Other People’s Kids) about
Children in a summer camp,

As» Film in Lyngby has two ap¬
parent hits each year, one a pic¬
ture about love and intrigue
among farmers, and the other is
the yearly film after the comic
strip, “Father Of Four.’* There
have been five pix in this series,
the la«t two. in color, and they have
a reach-made public in Denmark
and Norway, just now* Asa, under!
the direction of Lau Lauritzen and
Alice O'Fredricks is making “The
Richest Girl in the World,” built
over tin old: British stage comedy.

An hid film from Asa, “En
Soemand Gaar i Land,” ( A Bailor
Goes Ashore 1 ; which was a success

hardt and Fritz Helmuth—and the

whole company is going to Africa
for filming local scenes in color.

Just now Saga has a hit with the
sophisticated comedy “The Wed¬
ding of Marianne,” starring Hen¬
ning Moritzen and Brigitte Bruhn,
and directed by Peer Guldbrand-
sen—after a story by president
John Olsen himself, who .writes
most of his firm’s films and has
shown a very sure hand in deliver¬
ing the stuff, which the broadest
Danish public likes.

An ordinary Danish filih seldom
costs over $70,000 to produce. But
if the pic, as most often is the case,
does not reach a market outside
Denmark, it has to be a folk com¬
edy with sweet romance and broad
humor to be sure of a reasonable
profit. Therefore many of the Dan¬
ish films are of this type. One of
the biggest money-makers, from
the last 15 years was. a family
drama, “Jeg vil ha’et barn”
Want To Have, a Child), from Asa.
This picture made money, not only
in Europe; but also in the U.S.—
Asa” last year made “Natlogis be-
talt” (Night Lodgings Paid For)
about the so-called American
Girls, who hang out in bars, that
are frequented by G.I.’s from Ger¬
many on leave in Copenhagen.
This picture with part-English. dia¬
logue and starring the British-
Canadian actor Lee Patterson,, may
have a chance in foreign countries!

here at the reconstructed Cuvellier
Theatre (formerly the ResidCnz) at
the : inaugural evening June 14.
She’ll repeat sime role ait the Mu¬
nich Festival in August: and Sep¬
tember.

Miss Watson,; so is handled by
D. S. concert, agent Thea Dispeker,
will sing at prankfurt next season,
some 20 tunes here In Munich and
also with the Vienna Statoper.

Callas Conquers Cautious Critics

Performs Twice in Lisbon for $5,000, Tax-Free,
Expense-Free, in U. S. Currency

50 Events, Shows For
Berlin’s 8th Cultural
Fest Opening Sept. 21

Berlin, April 1.. .

Run of this year’s Eighth Berlin.
Cultural Festival has been skedded
for Sept. 21-Oct: 7. As. to the festi¬
val organizers, pre-publicity is go¬
ing to start soon with about 300,-
000 copies of pamphlets in Ger¬
man, English and French language
being distributed : among travel
bureaus all over the world. As in
former years, Berlin’s annual fes¬
tival Will dedicate itself to opera,
ballet, drama, concert* cultural dis¬
cussions and are exhibits.

A total of eight operas, includ¬
ing one preem tCherubini’s
“Medea”) and a new version of
Henze’s “King Stag,” plus three
short operas (all preems), 24 stage-
plays (including six preems), two
ballets and nearly, a dozen, differ¬
ent concerts are on the program;
In addition to these, the program

Fest Runs in Red

Edinburgh, April 1.
The international Edinburgh Fes¬
tival is running at. a serious loss,;
figures just released revealing this.
Last year the fest showed, a net
fil | deficit of $66,600, an increase of
$18,930 over v the previous year.
Major portion of this loss stems
from a deficit of $49,254 on Jona¬
than Griffin’s. play, “The Hidden
King,” given its world preem un¬
der Stephen Mitchell’s banner in
the Assembly HalL This was the
subject of heated controversy
throughout the festival. Expends
ture on this production was $78-
789 and revenue was only $29,535.

! Sale of tickets, major item of rev¬
enue, realized only $27,849.

In its annual report, the sfest
council discloses that only 18,148
people attended “King** during its
threeWeek run or 53% of capacity.

A report on the Festival Society’s
working capital furid shows a net
decrease Of nearly $138,000 over
the past four years. At the end of
the financial year 1952-53, the fund
amounted to : $225,000, and there
were hopes of building it up to
$300*000. But at the end of 1957
there was a balance of only $87,000.

This decline was blamed in' the
report on “substantially increased
costs in practically all activities. A
growing world interest in the festi¬
val necessitated increased printing,
administrative >costs had to be en¬
larged to cOpe efficiently with de¬
mands, higher fees had to be paid
to secure the cream of the world’s
artistic talent, and in the natural
growth of the festival, and major
action had to be taken to provide
adequate accommodations for festi¬
val administration, both in Edin¬
burgh and London.’*

The 1957 festival also reported
that.the opera cost $114,984, an in-

Russian Score Arrives

Houston, April 7.

First time in this hemi-;
sphere for Dmitri Shostako¬
vich's new Eleventh Sym-.
phony will be at Houston this
week (April 7, 8) when Leo¬
pold Stokowski will baton the
local symphony.

It was uncertain that the
score would reach States in
. time. Hence, the news •' was
sprung late on the public.
Parts arrived late in N. Y. only
a week ago on . photo trans-.
parencies,

Proposed Edict Could
K.O. Cinemas

some years ago, is now being made]J^ erg . s . An '

in a German verion at the Palladi- to ™ apd hls Spar i lsh Ballet W
um studios with Preben Philipisenl ™ 1 ! , glv f * everal Performances,
n-nrineef- ’ ; Guest stage ensembles include

- - ^ * ' Schauspielhaus Zurich . (Switzer-

PaLadium. is making

comedy i

1 crease of’more than $9,000 over
SL German and Uhfe previous ..•■.year..: Ihere were

foreign CTisembfes. ^ ... losses of $18,144 and $16,542 re-

The Hamburg State Opera will /, nonf . :a1ir Y . ’ . ’ ■ .

imv mi with Bern’s “Lulu ” Am ! fectively on the ballet and . the
drama at the; Lyceum Theatre.

A native play, “The Flouers o’
Edinburgh,” staged by the Gate¬
way Theatre of Edinburgh in its

from Alogens Linck’s satirical play.

! land), Staedtische (Municipal)

••Dot litle hotel,” .The Small"HS-! Buelmen (Stages! Franktot ^
. tel'. This firm has had several lo- the tandestheater Darmstadt. Eng,
cal hits during the last couple ofj 1 * nds te .?£ r P“ rs Wilfeome

J ears with light comedies.; Bit hro

Ol its products in nuite another I Ralph Kirkpatnk (U S.

genre has.'won world-wide acclaim. wtU^gtye a-«mb?lo concert: Karl
in high brow .Circles,' namrtv'

pictures With a religious back-' P 13 ™ 1 fcherchenr Ferenc Kriscay,

: * 'o * ■ ° ^ 1 T ftrm Maa7ol anH Wane Phomin.

ground, made by the most famous

Lorin Maazel and Hans Chemin-

ot all Danish directors, Carl Th. are among, the conductors of

Dreycr. who now also isthe man-! ^ he r the Berlih Philharmpnic
ager of Dagmar Bio in the heart of j this city s Radio Symphony Orch
Copenhagen, an elegant cinema,
which just now has a big success
with “East of Eden,” now playing
in its fifth month. My. Dreyer
made some years ago “Vredens
Dag, “
ago

own auditorium, had 100% attend¬
ance. The. same applied to the mu¬
sical one-woman entertainment
provided by Anna Russell in a city
hall. v. .

By LUIGI GARIO

Lisbon, April 8.

Maria Meneghini Callas came,
sang and won and the only “dis¬
appointment” was that she didn’t
make any scene or cause ainy in¬
cident, as was hoped by. the local
sensation-seekers who bought seats
at blackmarket prices and. filled
the S. Carlos Opera House to more
than normal • capacity with seven
people in boxes where four would
fit uncomfortably,

Callas again changed her sched¬
ule and gave a concert in Madrid
before flying to Lisbon where she
arrived in time for a general re¬
hearsal from which critics and
some selected “aficionados” who
usually are admitted were exclud¬
ed to their vast chagrin. Also the
_ . . ■ .. - chorus and the corps de ballet who

. . Bmssels, A^ l L usually, and especially in . such oc-
^*Propositipn .'oT law, put for- cas i onSj linger backstage to follow
,y«4what is happening onstage were
unrealistic-minded lawipakere is requested to stay away when not
passed, many small, cmema-ovraers: hSeded callas said- it made her
may be obliged to shutter. Frwg- ne „ ou s t0 notice a Jof of peerin g

S* ,««.: These were

the only ’ incidents reported..

Callas sang “Traiviata” In grand
manner, but the day after the
critics while applauding her gen¬
eral rendering of the role pointed
out as many small faults as they
could find. Callas responded beau¬
tifully to. the challenge and the
following Sunday matinee she
sang with such perfection that all
the reservations of: her critics were
swept away and, on leaving Lis¬
bon, she got a far better press
than she had when she arrived.

Before she was depicted as a
“monstro sagrado” (a sacred mon¬
ster),, after they praised the fact
that, contrary to what was expect¬
ed, she distributed her flowers.
amongst hei^colleagues, kissed
children,.compliihente^the. chorus
.and orchestra, gave away auto¬
graphed photos in abundance,
spoke, amiably on the radio and for
newsreels, received, some journal¬
ists for special interviews, and
agreed to the radio-transmission
of the opera without demanding
an extra fee, as was her right.
Whole opera, directed by Franco
Ghione and produced by Riccardo
Moresco, was a success. A real
discovery .was tenor Alfredo Kraus
who got the most thunderous, ap¬
plauses with Callas and eulogic
comments from the critics. It was
unofficially admitted that Callas
received $5,0Q0 (in U. S; currency)
free of taxes and expenses fer the
two performances! Singer got into
the A viz Hotel, though not the
royal suit but the one once occu¬
pied by the late Calouste Gubel-
kian (Mr. Five Per Gent) who was
a lung, albeit a petrol king.

tiori to use only highly qualified
projectionists.

Many of the small provincial
cinemas are operated by married
couples, the wife in the box-office,
the husband acting as projectionist.
And social laws. Very steep in BeL
gium, thus are successfully averted.

Exhibitors have already voiced
their disapproval, pointing to the
absurdity of an unrealistic added
burden.

400 EXPERIMENTALS
COMPETE AT EXPO

Brussels, April 8.

. Over 400 films have been en-
. . tered at the Brussels experimentai

or the Philharmonic Choir of Ber- film competition and the Belgian
lin. Frame events include a cham- j selection jury is currently screen-

onneorf with rum Lnancco inn +V10 ni/itiirah «ikinh

ber concert with new Japanese
music, Ernest Krenek with own
compositions and a French art eX-
Dav of Wrath) and twoVearsl JJbit presented by the Buehrle
Order iThe. Word) after theGaRery, Zurich.

late dramatist Kaj Munk’s, drama
about, religious , conflicts in a vil¬
lage. Those two pictures have been
shown in New. York and in other
American cities in art cinemas and
have confirmed, that Mr. Drej r er
after 40. years of film making still,
is one of the most original and in- ; attention,
teresting directors in Europe. )

Fare About. Sailors Oh African
Gold Coast

Saga under film veteran John
'Olsen Is making broad come¬
dies and outright farces with
among others the two popular
comics Dirch. Passer and Ove
Sprogoe as stars. Directors Paul
Bang and Annelise Reenberg have
just been on a tour to The Gold
Coast in Africa to select back¬
grounds for this summer’s big film
“The Sweethearts, of First Mate
Karlsen” after an old, often filmed

On the theatre side, the German
preem of Wolfe-Frings* “Look
Homeward, Angel”; the new preem
of Brecht-Weill’s “Three Penny
Opera” and the world preem of
Schuebel’s “Cuirassier . Sebastian
and. His Son” command particular

New Puerto Rican Opera
Angel May Be Luis Ferre

•/• San Juan, April 8.
Opera season may. be sponsored
by Luis Ferre, local magnate pres¬
ently considering the matter. De¬
cision on . current season, is. due
this week. Daily El Mundo pre¬
viously sponsored for twe years..

> Islanders are wondering if audi¬
tions lor uncovering Puerto Rican
opera ‘taleiit >111 be held If season
fds under w^y..

ing the pictures which come from
29 countries; Pix: will be screened
for five days starting April 21, With
the winners ! to be announced
April 27. !

Gevaert Photo Productions has
offered a $10,000 prize for the win¬
ner. The second prize—$5,000—is
contributed by Sibis, a Belgian pro¬
duction outfit.

FILM BIZ CONTROL OF
PIX SALE TO TV NEAR

London, April 8.

The industry plan to control the
sale of motion pictures to British,
tv networks, devised earlier in the
year by Cecil G.. Bernstein, and
accepted in principle by the five
major trade associations, is now
in an advanced planning stage. A
draft agreement will, it’s antici¬
pated, be ready after the joint
planning committee has had an¬
other two sessions.

The industry is aware of the
urgency of the problem and the
need to reach agreement as quick¬
ly as possible. Collections from
cinemas will not be able to start
until the deal has been ratified by
all the associations*. Any prolonged
delay would naturally affect the
project.

At the moment, the industry is
endeavoring to clear up compli¬
cated legal and tax problems, and
also to insure there is no breach
of the Restrictive Trades’ Practices
law. When the draft is ready the
British Film Producers Assn, will
convene a special council meeting.

Neil Maver New No. 1
Tivoli Theatres Exec

Sydney, April 1.

Following the death of David N.
Martin, stockholders in Tivoli The¬
atres, key vaude-legit Operators,
have appointed Neil Maver as the
No, 1 man, with Gordon Cooper,
Lloyd Martin, Bruce Gordon and
Ralton James associated with him
on the board of management.

Cooper is in charge of the Mel¬
bourne activities, with Lloyd Mar¬
tin (son), in charge of ad-publicity.
Ralton James has been for a long
span the circuit’s producer, with
Gordon on the "biz side. Neil Maver
said that top U. S. and British
names would .be imported this year
on blueprints set by the late David
Martin. Current sellout here is
“Pardon My French.”

Vienna, April 1.

Under Nicolaus Harnoncourt, a
new chamber orchestra has been
founded as “Concentus Musicus*”
It has chosen as its special task the
performance of compositions of
past centuries on instruments, ty¬
pical of the historical periods of.
origin.

. The range; of Instruments covers
string, wind! and key . of '- the
16th. 17th, and 16th centuries.>

‘Frank’ Mex City Click

Mexico City, April 1.
“The. Diary of Anne Frank” Is
easily the outstanding current lo-
cal legit click! Presented by Maria
Teresa Montoya,-dame of Mexican
dramatic actresses, and translated
into Spanish , by . E. Larralde,
“Diary” bowed to> solid- res^onse.-
Salient features of. thlk presen¬
tation are the direction Ricardb.
Mondragon and the -playhig- of
Rebeca Pupko. Miss- Montoya is
presenting under a.‘ special ar¬
rangement yrith J«an_ Dalrymplc*

Glory’ Runs Into Many
Troubles in Brussels

Paris, April 1.

“Paths of Glory” (UA), Kirk
Douglas starrer, has now been put
back into firstruns in Brussels after
manifestations by ; pro-French
groups had forced its withdrawal
Pic details an incident in the first
World War in which a French gen¬
eral’s ambition has him sacrificing
his men in vain. Piq now has a
special foreword in Belgium, point-.
ing up that the pic covers an iso¬
lated case in contrast with the his¬
toric bravery of the vast majority
of French soldiers.

. Film critic Francois Truffaut
felt that the film would never be
released in France as long as the •'
Ministry of War had anything to
say about it.

600 Cinemas Shutter

In England Since 195$

London, April 1.

• Over 600 cinemas in the United
’Kingdom have shuttered in the
last five years and more than 400 .
of them went dark in 1956 and
1957.-

These figures >ere given in
the- House of Commons last week.
when It! was stated also, that in
ttie-’same five r year span film the¬
atres had contributed overt $470,-;
000,000 .to the. Treasury by way of
■admission duties. -

A ROLLING

STONE

GATHERS A
REPUTATION!

Andrew L. Stone and wife Virginia

Following M-G-M’s
release of the suspense-
thriller “JULIE,” atten¬
tion was focussed on its
director Andrew L.
Stone, acclaimed as the
new Master of Terror.

Now as writer, director
and producer of “CRY
TERROR” and with his
wife Virginia Stone as
production associate,
script supervisor, loca¬
tion scout and film edi¬
tor, the Stones again
reveal the importance of
authentic locations to
enhance suspense, ex¬
citement and realism.

The only husband-and-

wife production team in
Hollywood is wdl-named
“The Rolling Stones.”

M-G-M Present*

(S-SJnrtn* _ : Written and Oirectod t*

BRAND * ANDREW L. STONE* A VIRGINIAnd ANDREW L.STONE PRODUCTION

14

HCTVVliB

P%B&IBFT _ _ _Wednesday* April 9, 1958

*Kwai’ Ik March Power Giant;
‘Witness,’ ‘Karamazov,’ ‘Arms Big;

Variety's regular meekly 4-
boxoffice reports are summar¬
ized each month, retrospective¬
ly. Based on an average of 24
key situations, the source data
constitute an adequate sam¬
pling of current releases but is
not, of course , fully definite.:

An index Of relative grossing
strength in the U. S.-Canada
market, the monthly report
does not pretend to express
total rentals.)

By MIKE WEAR
Iji the booking book known as ah
In-between month at the boxoffice, ;
March 1958 followed the general
pattern except that there was an I
oversupply of bad weather. Yet
there were enough mighties playing
off in the key cities at times to go
against the trend. Some inkling
of better things to come stems
from the product unleashed, near
the end of the past month.

Champ at the wickets in March
was “Bridge on River Kwai” (Col)*
which was assured of first place
and ended the month as Academy
“best.” Pic was out on extensive
release only three weeks in March
but was head and shoulders above
its closest competitors. Its gross
for the month should be well in
excess, of $1,200,000 when final fig¬
ures are in. for the keys covered
by Variety.

“Witness For Prosecution” (UA)
was a very big second-place winner,
the fact that this picture’s running
time was not excessive . helping to
rack up great totals in virtually
every key played. “Brothers Kara¬
mazov” copped third place despite
a tendence to fade after, a week or
two in some localities.

“Around World in 80 Days”
(UA), which was second in Febru¬
ary, wound up fourth last month.
Because it was not playing in so
many cities as in the previous
months, of course, hurt the Mike
Todd opus. “Farewell To Arms”
(20th), which was NoL 1 in Febru¬
ary, took fifth place.

“Search For paradise” (Cine¬
rama) captured sixth position
whereas it was ninth in February.
“Raintree County” (M-G), fifth in
the month ahead, finished seventh.
“God Created Woman” (Kings),
seventh in February, wound up
eighth.

“Peyton Place” (20th), third in
the preceding month, finished
ninth, making the third month in
a row that it has been important in
the ratings. “Seven Wonders of
World” ( Cinerama) wound up in
10th spot. It was 11th ip February.
“Paths. of .Glory” (UA), a newie,
finished in 11th position. “Cow¬
boy” (Col), also a new entrant,
rounds out the Top 12.

“7 Hills of Rome” < M-G), in 10th
place in February; “Wild Is Wind”
(Par) and “Bonjour Tristesse”.

(Col ) were the runner-up films
last month. “Wild” was 10th one
session and 12th another week blit
seldom racked up as big. coin as
had been expected.

I

March Winning 12

1. “Bridge River Kwai” (Col).

2 . “Witness Pros’c’t’n’* (U)..

3. “Bros. Karamazov” (M-G)..

4. “Around World” (UA).

5. “Farewell Arms” (20th).

6 . “Paradise” (Cinerama).

7. “Raintree” (M-G).

8 . “Created Woman” (King).

9. “Peyton Place” (20th).

Id. “7 Wonders” (Cinerama).

11. “Paths of Glory” (UA).

12. “Cowbdy” (Col).

; 11UIA/ l/UUU,

If So; Loop Up

Chicago, April 8.

Local film exhibitors appear to
have won a partial victory in their
long campaign to upset the city’s
2% amusement tax. A mayor-ap¬
pointed Citizen’s Committee study¬
ing the 10-year-old levy has recr
ommended its abolition on theatre
admissions under 90c. •

Committee’s report was given to
Mayor Richard J. Daley. Proposal,
then goes to the finance committee,
which must vote it out before the
full council can act.

With Daley sympathetic to the
exhibs, revision of the tax-creating
ordinance per the citizens’ unit
suggestion is regarded as certain.
Exemption from the tithe will ap¬
ply only to film houses; however,
and not to other entertainments, a
la similar legislation effected re-
cenly by New York.

It’s the nabes, of course, that
will benefit from the action, al¬
though daytime admisisons of two
or three of the smaller downtown
situations will also be exempted.
All of the Loop firstruris, though,
apart from the roadshows, start no
lower than 90c.

Dire need for .the tax relief was
dramatized again yesterday (Mon.)
when fialaban & Katz closed its
Covent Theatre on the northside,
which had been rumored to be
shuttering for several weeks. Its
fold leaves B&K with 34 Chi and
suburban theatres from a peak sev¬
eral years ago of about 50. And
it reduces the Windy City total to
169. . Covent’s darkening followed
hard; the closing earlier in March
of the Rhodes (Stanley: Warner)
and the Grand, a Loop indie.

If there’s any bright spot, it’s the
Loop (notwithstanding the Grand),
which generally is faring substan¬
tially better than a year ago this
period, with credit for the current
robust condition /going to the
blockbusters which have dominat¬
ed the main stem district since last
Xmas.

WALD DEFENDS 195$
ACADEMY TELECAST

Film producer Jerry Wald,, who
doubled in brass to produce the
Academy Awards telecast, last
week answered the critics of the
show, explaining that it was. aimed
primarily at the mass audience.

“We wanted to recapture some
of the lost glamor of Hollywood,
and from the reaction we’ve re¬
ceived, we succeeded completely,”
Wald said. “For the. first time, peo¬
ple were again talking about stars,
about our beautiful women, about
the. glamor that is Hollywood. And
they were talking about pictures;”

With this experience under his
belt, “next year’s show Will be a
cinch to do," he held. What’s more,
the stars who wouldn’t go on this
year will definitely be ; there in
1959, he promised, pointing out
at the same time that a big lineup
of the top talent did go on the
show. It’s figured that, had they
been. paid, at the regular rate, the
bill probably would have come to
arouhd $250,000,

“This thing is like the world
series In one shot,” observed Wald.
“Now we’ve got something work¬
ing for us all. over the world. Only
we’ve got to keep it up to keep In¬
terest alive.”

Wald favors Academy. Awards In
two stages, one in May (covering
pictures released during the first
five months of a given year) and
the other in March. The May event
would be limited only to the top
categories and wouldn’t take in
technical awards. Wald felt this
would lead to a better spacing out
of the product throughout the year.

Hyman-Stark Deal Pends
For Close UA Affiliation

. Hollywood,, April 8.

United Artists prexy Arthur
Krim is working out a new exclu-,
sive financing-releasing deal for
Seven Arts Productions, the Eliot
Hyriian-Ray Stark indie company;
Deal would replace current non¬
exclusive ticket UA has with the
company.

Under the new deal, UA will fi¬
nance and distrib for Seven Arts:
“My Love Possessed,” “Anatomy
for Murder” and “King of Paris.”
Another Seven. Arts property, “The
World of Susie Wong,” is not in¬
cluded in the pact, since Hyman
and Stark, had previously made a
financing-distrib on this with Para¬
mount. :

Former UA deal with Seven Arts
provided for financing, of the Jeff
Chandler-Susan Hayward starrer,
“Between the Thunder and the
Sun,” set.for a'tentative June start;
another, unspecified property for
Chandler; two Audie Murphy pix,
one of them, “The Gun Runner,"
completed; arid "The Phoenix,”
Chandler-Jack Palance starrer now
being shot in Germany, with Rob¬
ert Aldrich directing.

Spring Due in San Juan

San Juan, April 8. ' .

Puerto Rico’s MGM; office al¬
ready has signs out welcoming
Morton A. Spring, prexy of Loew’s
Int’l.’ due here for a look-see.

Harry Bryman heads up the com¬
pany’s subsid here.

Size of Film Biz in Gotham

Over 25,000 people in creative, production and servicing capa¬
cities are employed by the New York motion picture industry,
according to Nathan Zucker, president of the Film Producers . Assn,
of New York. Zucker said that Gotham filmers account for well
over $100,000,000 annual gross volume, $70,000,000 in production
■ alone. .

Occasion for Zucker’s remarks last night (Tues:) was a dinner for
Mayor Robert F. Wagner and a handful of other high-ranking city
officials by FPA: Principal purpose of the affair, held at Toots
Shor’s eatery, was to Impress the importance of film activities on
city administrators. For the past several months, an industry body,
led by FPA, has been trying to convince the Mayor urgent tax re¬
lief must be offered to prevent further motion picture business
from escaping to Hollywood. .

FPA said that nearly 200 executives from all branches of N.Y.
film production attended the affair, which dually honored FPA’s
1958 officers headed by Zucker.

f Zucker said, aiming his remarks at the Mayor’s group, that de¬
spite Coast claims, New York production accounts for 80% of an
annual $40,000,000 in filmed commercial biz.

Zucker said also that FPA was vitally interested in securing,
“credit for true artistic and scientific contributions” made by other
than the purely entertainment segment of motion picture produc¬
tion. It was intended as a blast against the Hollywood-oriented na¬
ture of the Oscar awards two weeks ago. The FPA chief pleaded
for a more effective coordination of film entries at foreign festi-.
vals, feeling that with more selectivity New York productions
would get a fairer shake.

‘Good Oscarcast Worth Repeating’

Oicar Holdovers

San Antonio, April 8.

Holdovers were the order of
the day for the Academy
Award pics here.

Going into their second
week were “The Bridge on the
■River Kwai” (Col) at the Ma¬
jestic, “Sayonara” (WB) at the
Broadway and “Three Faces of
Eve” (20th) at the Josephine.

All doing well..

Fear Ike’s Veto
Crimps Farmers

Minneapolis, April 8.

A Minneapolis Tribune front
page story declared that the drop
In federal price props resulting
from President Eisenhower’s veto
of tiie.bill freezing supports will
result In a loss of $13,000,000 in
Minnesota farmers’ dairy income
this year. And regional exhibi¬
tors, with this omen before them,
are shouting their anxiety.

In an area that’s mainly depend¬
ent upon agriculture’s prosperity
for its economic well-being, the
nearly 20% rise in farm prices
last year, just reported by the
Minneapolis Federal Reserve
bank,, and current Washington ad¬
vices regarding the March sharp
increase that regained most of the
ground lost during the present Ad¬
ministration’s first five years had
been conducive to exhibitor hap¬
piness.

But now this happiness is being
dissipated again.

*4 Now’s the time for decision—de¬
cision by film exhibitors as to the
amount of money they’ll contrib¬
ute toward the business-building
program, as it is called, which the
entire industry is embarking upon.;
Theatremen through their organi¬
zational representatives have com¬
mitted themselves to payments
equal to one-half of 1% of their
film rentals of the past year. DiSr
tribs are to match dollar for dollar
the exhib contributions.

Council of Motion Picture Or¬
ganizations, headed by Robert W..
Coyne,. sent out brochures yester¬
day (Tues.) Urging exhibitors to pay
uo for the promotional effort and
dc so pronto. This includes $700,-
000 which is the amount the indus¬
try is called upon to pay for last
week's Academy Awards program
on television.

Distributors, as members pf the
Motion Picture Assn, of America,
already are signed to underwrite
the Acad show costs.

Originally ' set to begin this
month, in additiori, Is an. institu¬
tional . newspaper ad campaign
which will cost $950,000. This like¬
ly will be delayed.

Meanwhile, the MPAA board,
has voted unanimously that the
Oscar airer was such a success that
it should be repeated. While' the
MPAA Was committed to sponsor
the show next year, general feeling
was that the commitment was not
binding^ However, trade leaders
say the public response was so.
great that it would be unwise to
abandon the. bankrolling. In other
words, Oscar will be televised
again next year Under film indus¬
try sponsorship.

Further, it was; voted that Jerry
Waid should again be the producer,
this in acknowledgment of the job
he did last week iri the sairie
capacity. :

Lanza Libel Action

“Teacher’s Pet” (Par) shapes as
one of the outstanding newcomers.
It wound up fifth one week and
hinted of catching on solidly. “De¬
sire Under Elms” (Par) from Para¬
mount also, looms as a potentially
stout entity predicated on its show¬
ing so far iri two N. Y. theatres.
“Lafayette Escadrille" (WB) did
well enough to wind up 12th one
Stanza.

“Merry Andrew” < M-G), the
N.Y. Music Hall’s Easter pic,
shapes as an important, boxoffice
pic, doing big,trace on initial: two
weeks at Hall. “Long, Hot Sum¬
mer” 120th) also looms as a. sturdy
entry, based on first two engage¬
ments.

“Darby’s Rangers” (WB) did
well enough to finish as runner-
up pic one week, “Lady. Takes
Flyer” iU) was in a like category.

“Snow White” iBV), out on le-
issue again, was big to boff on
first dates. “Summer Love” (U)
did well enough on some first play-
dates. “Gervaise” (Cont) showed
enough Stamina to be runner-up
pic on two different weeks. .

Texas Pictures Co., has been
formed in Dallas by Bok Wilkes*

Afterthought: Lei TV Present Oscars,
Sans Sponsor, As ‘Public Service 9

Notion is spreading in the in¬
dustry that, if the television net¬
works want the Academy Awards
show, they should get together arid
present it as a public service in
1959.

Idea was discussed last Monday
(7) in . New York by Jerry Wald,
who produced this year’s Awards
telecast, George Seaton, prez of the
Academy of Motion Picture Arts
& Sciences, and several of the com¬
pany presidents;

According to Waid, both the Co¬
lumbia Broadcasting Ssytem and

the American Broadcasting Co.

would be interested in having the
awards in the form of a- public

service show, for which they

would contribute the time. In fact,
CBS made a last minute pitch for
the program on that basis; just be¬

fore the Oscar personality parade
went on the air, but was nixed by
the National Broadcasting Co., ac¬
cording to Wald.

Both Seaton , and NBC appear to
be determined to stick to the terms
of their origirial commitment. Deal
is for NBC to carry the Oscar tele¬
cast for two years. with option for
•a. third. It’s definite now that
Wald will produce the 1959 awards
show. The 1958 event pulled an
audience of 78,000,000 to 80,000,000
on tv alone: .The film biz: is com¬
mitted to bankroll the show for
another two years.

While there. hasn’t been any de¬
tailed discussion of tire . public
service format, a number of the
rid-pub toppers In New York are
fully in favor pf it. Several of them,
even before the show went on (it
cost around $850,000), expressed
doubt that the industry should con¬

tribute so much‘free talent apd,
ori/op of it, foot such: a heavy bill.

/However, even if the public serv¬
ice proposal falls through, most
executives in the industry would
favor a repetition, i.e. the industry
again paying the freight. Only here
and there did someone comment
that it’d have been just as well to
have the commercials and use the
money otherwise*

Waid said in N.Y; that those ac¬
tors who are also indie producers,
and thus contribute their share to
the financing of the show, couldn’t
see the point of lending their serv¬
ices and, on top of it, having to pay
to get themselves on the air, 1
“We’re a lot more entertaining
than a convention or a motorboat:
race,” comiriented Wald: He added
that tv would benefit. “After all,
it was made for special events such
as these,” he sai<|.

Continued from page. 2 —

a telephone conversation between
Victor Hochhauser, singer’s Lon¬
don tour manager, and an uQriamed
inquiring newsman from the Ex^
press, who is said to have voiced
his doubts regarding Lanza’s ill¬
ness as a cause of broken dates..

Actually, Lanza will furnish
proof that during period covered
by the story, he was laid up, In
Rome’s Valle Giulia clinic, arid that
both that and a subsequent series
of date cancellations were caused
by the illness, specifically the
phlebitis infection brought on by
treatment of a dental abcess. :

Lanza, who has twice disobeyed
doctor’s orders In order to resume
his concert series, unexpectedly
flew back to London recently, only
two days after his medico had cer¬
tified to the press that the singer
needed a long rest to overcome
after effects of his illness, and
that he had . recommended that
Lanza cancel his remaining dates.

’ Lanza still has a brace of dates
to complete iri Britain, Germany,
France, Holland and Belgium be¬
fore he winds his current tour in
London’s Albert Hall towards the
end of ApriL

Wednesday, April 9, 1958

MSslETf

"One of the year's most explosive
movies! Kirk Douglas is superb!"

—Alton Cook, N. Y. World-Tel. & Sun

"Dramatic and suspenseful!
Powerful drama! Acting
throughout is brilliant!"

—Kate Cameron, N. Y. Daily News

ii i

iiMrni

"Filled with blood and tears,
sorrow and heroism—a superb
drama! Excellently photo*
graphed and brilliantly acted!"

—Cye

Newsweek

"Unquestionably the finest
American film of the year!
An extraordinary achieve¬
ment!" —Saturday Review

A dramatic wallop! Mr. Kubrick,
who directed, has spared us
none of the scenes that made the
novel such a shocker!"

—New Yorker

m

kirk douglas “paths of glory

■■-'HS C r GLORY

16

PICTURES

Drive to Rep

Pressagent members of Broad¬
way’s legit Assn, of Theatrical Press
Agents and Managers are joining
and becoming active in a newly-
organized film pressagents union
affiliated with the International
Alliance of Theatre Stage Em¬
ployees.. Interest of the legitmen
in Publicists Local 872, which has
an agreement with.Paramount and
Is organizing the field ballymen,
stems from ah agreement between
ATPAM and the IA union relating
to jurisdiction in the handling of
films.

The new union, under the aegis
of IA official David Cassidy, is
claiming the right to supervise the
publicity on films, particularly
over theatres showing two-a-day,
hard-ticket attractions. Previous¬
ly, ATPAM claimed jurisdiction
over this field.

ATPAM members 'have fre¬
quently handled films in the past
and have shuttled between pix and
legit without opposition. How¬
ever, the unlimited two-way street
enjoyed by the ATPAM members
caused resentment among film
pressagents since ATPAM. under
its strict membership rules, re¬
fused to allow film ballymen to
handle legit attractions.

Although the legitmen are per¬
mitted to join the new film pub¬
licists union, the rolls of ATPAM
are still closed to the film press-
agents, a situation that many of
the filmsters are fighting. A num¬
ber of the film pressagents have
indicated that they intend to bring
up this obvious discrimination at
a forthcoming meeting of the new
union.

A hint of the direction the juris¬
dictional conflict may take will per-r
haps be solved when it is decided
who has the . right to handle
Metro’s showing of. “Gigi” at the
legit Royaie Theatre. A number
of legit pressagents are putting in
bids for the job, but Metro is still
unsure of which union has a right
to handle the operation. Metro’s
own pub-ad staffers are members
of a completely different union—
the Screen Publicists Guild.

‘RAINTREE’ OVERCOMES
CRITICAL EVALUATION

“Raihtree County,” despite the
adverse critical reception when it
opened, is proving to be one of
Metro's biggest money makers. Ac¬
cording to the company, it grossed
more than $5,000,000 to date in 250
situations.

It's reported that 241 continuous-
run engagements have now tallied
over $4,210,000, with many still
playing. These' dates, it’s , said,
have compiled a total of $20 weeks.

The picture Completed its Broad¬
way run at Loew's State last, week
after racking up 14 weeks, the first
time since 1949 that a picture
played that long at the theatre.
Other long-run engagements which
ended recently were San Francisco
<11 weeks), Kansas City <10
weeks >, and New Orleans < 10
weeks). The picture starts New
York circuit dates today ( Wed.).

Bi# Party Into Detroit
For ‘So. Pacific’ Benefit

Detroit, April 8. .

Boys Town of. Italy benefit per-
fonnance of '.‘South Pacific” will
be held tomorrow night <9) at the
United Artists Theatre. Scheduled,
to attend are Mitzi Gaynor, the
Detroit girl who stars: in the film,
and her husband. Jack Bean;
Juanita Hall and France Nuyen, of
the east; film star Margaret
O’Brien; Mrs. George Skouras, na¬
tional chairman of the charity;
the Monsignor Carroll-Abbing,
Boys Town founder, and Miss
Rosalie Rubino," executive vice
president of Boys Town of Italy;

Gwen Griffith to Gotham

Detroit, April 8.

Gwen Griffith, general manager
of the Trans-Lux; Krim and former-
secretary to Sol Krim before he
leased theatre to Trans-Lux, will
be transferred to the Trans-Lux
N. Y, office April 18 following her
marriage.

She will be replaced here by
Eric Rose, formerly of a Trans-Lux
subsequent run house in N.Y.

yA-RlETt

Stock-Owning ‘Voice’ In Policy

Called An Exhibitors’ Fantasy

CENSOR AS PROPHET

Truly Surprised By Stay of
‘Around the World’

Vancouver, April 8.

As the first in Vancouver to see
“Around the World In 80 Days,”
nobody is more: astonished than R.
W: McDonald to see the pic on its
way to tripling the local first-run
record, he says. The UA release, at
Stanley nabe house, is into its
33d week, arid half this run was on
a reserved-seat basis;

“I thought it was a.good picture,”
he said. “Good for 10 to 12 weeks
—but I never thought it would run
anything like this:”

McDonald is British Columbia
film censor, for the past six.years;
and clears all pix for theatrical
exhibition. “Baby Doll,” left his
hands in March last, as his only
scissoring job . in several years.
“There’s nothing else held up just
now,” censor said.

‘CONSCIENCE’ BOYCOTT
HITS SAN ANTONIO

San Antonio, April 8.
William Blankenship, manager
of the Josephine Theatre here, op¬
erated by the Cinema Afts Thea¬
tres, has heard from Roman Catho¬
lics on the subject of Brigitte Bar-
dot; who smashed all theatre at¬
tendance records, with, “And God
Created Woman” (Kingsley) by a
10-week engagement. \

“You are notified that since, you
have demonstrated /that obscene
and immoral movies are displayed
in your theatre as. a matter of pol¬
icy, all Catholics in the San An¬
tonio Archdiocese as a matter of
conscience _ have been advised of
your actions to date,” wrote Father
Erwin Juraschek, archdiocesan,
moderator.

Bardot 14-Week Run To
$125,000 In 606-Seater

Chicago, April 8.

Brigitte Bardot’s “And God Cre¬
ated Woman" (Kingsley), posted a
record run and gross at the 606-
seat .Loop Theatre here, taking
more than an estimated $125,000
fdr a near 14-week stand at an
evening top of $1.50. Pic closed
Friday (28), but; probably could
have lasted several founds more.

Previous best grossers at the
Loop Were “Summertime,” which
ran 10 weeks; “Meet. Me in Das
Vegas,” 12 weeks, and “Martin Lu¬
ther,” 13 Weeks. -Filmery, a Tele-
mariagement house operated by the
subsid Midwest Newsreel Theatres,
opened in 1939 as Telenews, con¬
verting to feature policy in spring
of ’53.

•4- “Hard-headed” tradesters dis-4
count the renewed efforts of a seg¬
ment of exhibition to acquire stock
interest in a number of film distri¬
bution companies so that theatres,
as the customers of-the film com¬
panies, could have a Voice in the
management of those firms. The
new. drive, being propagandized by
H. E. Jameyson, board chairman of
Common wealth Theatres, actually
is not of course, a new idea. Jamey¬
son had proposed an open end in¬
vestment trust, but other , theatre-
men are merely advocating sub¬
stantial stock acquisitions.

A similar plan'was proposed by
Trueman Rembusch at Allied State
Assn.’s annual convention in Bos¬
ton in 1953.: Like the Jameyson
balloon, it received enthusiastic
support at the time, but like so
many of . the exhibitor proposals to
Curtail the power of the distribu¬
tors, it never got off the ground
arid was quietly abandoned.

A variation of the stock acquisi¬
tion plan was suggested at Allied’s
driVe-in convention in Louisville
earlier this .year. It Was proposed
that stock-owning exhibitors pool
their Stock in the film companies
and: send a representative to all
the annual irieetings. Main objec¬
tive of this move; was for the rep¬
resentative to appeal to the Stock¬
holders, bankers arid brokerage
firms about the necessity of With¬
holding the - sale of the post-1948
pictures to television in order to
preserve the industry as a Whole.

Other exhibitor plans. for raising
money for. various joint. proj ects
have also failed to materialize in
the past. Theatre. Owners of Amer¬
ica, during the height of the prod¬
uct shortage, formed an Exhibitors
Film Finance Committee “to cause”
films to be produced. .However,,the
group failed to raise sufficient coin
and the idea was evenutally
dropped.

Meanwhile, efforts are being
made to push the Jameyson plan.
The Commonwealth- Theatres ex¬
ecutive appeared before the TOA
board of directors at its mid-winter

meeting in Sari Francisco this week
to explain Ms investment trust
dealing in motion pictures . secur¬
ities.

Seek Outside-Show-Biz
Openings for Puffers

Holly wood, April 8.

• Publicists Assn., Local 818,
IATSE, will go outside the riiotion
picture circle to find employment
for unemployed members, under a
plan now being put into work.

Puffers organization has set up
a sixrriian committee, headed by
Irwin Franklyn, to explore other
fields where .public relations know¬
how is required, now that decrease
in production is leading to in¬
creased, unemployment. :

Committee already has started
to finecomh Government agencies,
firms in private industry and po¬
litical, labor, fund-raising service
orgs, ad agencies, arid newspaper
and. mag publishers,, in effort to
locate jobs. Cooperation of Cham¬
bers of Conimerce in key cities
throughout nation also will be
sought.

St.: Louis, April 8.

The Pageant .Theatre, which has
been showing mostly foreign films
on the art theatre policy here of
late was shuttered last week for
the installation of the Todd-AO
process, the first such installation
in town.

Reopening is set for April 15
with “South Pacific;” in Todd-AO,
as the film attraction- Arthur Eri-
teprises, operators of the Pageant,
will schedule a special press pre^
view for the night of the 15th.

Seattle, April 8.

_ After campaigning for " years
against the city amusement tax on
theatre' admissioris, during which
one reduction Was Won a year ago,
theatremen won another round this
week. ?. •••

Reduction applies to community
activities also. .

The showmen welcome the re¬
lief as the industry is. “struggling
to get . by.”

Old tax was 1 c per 20c of ad¬
mission price. .-New formula has
no tax ori 50c admissions; 3 on
charge in excess of 51c. On basis
of last year the saving is big for
the picture houses; $107,000 this
year as against $498,932, approxi¬
mately. , ; '

; To make the reduction legal, the
city council is drafting a new ordi¬
nance, but agreement to do so was
unanimous, so It’s now in effect.

SOVIET AMBASSADOR
AT Fp PREMIERE

* Washington, April 8.

Appeararice of Russian Am¬
bassador arid Mme. Menshikov at
last week’s benefit premiere of
“South. Pacific”. (20th) was viewed
with special interest, because of
current IT. S.-Soviet film negoti¬
ations. The recently appointed
Soviet^ ambassador, smiling and
affable, has given a new look, to
Red diplriiriacy. But this was his
first appearance at a public the¬
atrical event. .

Benefit, held for Cancer fund,
was.' whipped : up at ilth hour by
Mrs: Ralph Becker, frau of lawyer
for % Y. League of Legitimate
Theatres. .Despite pressure' of
time,.. “South Pacific’’ defcutted'at
Warner’s Uptown-: Theatre with
most fanfare arid: brass seen here
.this year.

SPONGE OFF THAT 'C

‘Lost Paradise’ Edited—Legion Ups
' It To ‘B’

“Last Paradise,” made by the
Aidart indie company for release
by United Artists, has been suffi¬
ciently unlifted (morally) to rate
a “B” rating from the National
Legion of Decency. Film, which
deals with South Seas islanders
and their native dancers, original¬
ly had been given a “C” (Con¬
demned) because of too much ex¬
posure.

Legion now states that “substan¬
tial revisions” made in the picture
led to the “B” classification, which
means “morally objectionable ;
part for all.” Picture still has
“suggestive dancing. and costum¬
ing," notes the Catholic reviewing
organization, adding that the “B”
is applicable only to prints shown
in the United. States.

Also handed a “B” this week 'was
American International's “Blood of
Dracula,” because it tends to give
credence to an erroneous philoso¬
phy of the origin of human life.”

Briefs From The Lots

Hollywood, April 8.

Jerry Wald mapping co-produc-
tion with Patti Page of 20th-Fox
musical, tagged “Student Body,”
for. which Sammy Fain and Paul
Francis Webster, creators of origi¬
nal idea,, will pen score . ..." John-
Sutherland Productions, in expan¬
sion of operations, brought Pete
Burness. from UPA Productions as
veepee in charge of animation
dept., and Eyvind Earle from Walt
Disney as studio art director ; . .
Joe Pasternak has set six pix to roll
at Metro within next six months,
incuding currently-shooting “Party
Girl,” “Snob Hill,” “Please Don’t
Eat the Daisies,” “The Immortal,”
“Burning Secret” and “Bigger
Than Life”.. . . Burt Kennedy will
script “Ride Lonesome” from nis
own screeri treatment for Batjac,
probably to star James Arness.

Anna Magnani and Anthony
Franciosa will costar in Tennessee
Williams’ “Orpheus Descending,”
to be produced by Martin Jurow
and Richard Shepherd for UA re- i
lease . ... Sterling Silliphant set to
script “Rin Tin Tin and Me,” which
Herbert B.. Leonard will produce
as a feature, biopic of canine star
for Columbia Pictures release . . .
Regal Films, filed protest with
MPAA Title Registration . Bureau
against use by Hal Wallis of “Show¬
down at Gun Hill,” as too similar
to its own “Showdown at Boot Hill”

. ... Randy Sparks will warble Di¬
mitri Tiomkin’s title song for C. V;
Whitney’s “The Young Land” . . .
UPA Pictures used 100 artists for
its- feature-length cartoon, “Ma-
floo’s Arabian Nights” . . . Pana-
Vision developed new lenses for
Cinemascope cameras that are be¬
ing used for first time, on Metro’s
“Green Mansions," said to entirely
eliminate distortion and “widen¬
ing” particularly in closeups.

Ernie Kovacs returns to Colum¬
bia Pictures (last year appeared in
“Operation Mad Ball”) for costar
role with Doris Day and Jack Lem¬
mon in “The Wreck of the Old 97”

. . . Doodles Weaver into APs “Hot
Rod Gang” . . . Alfred Hitchcock
will, produce and direct “The
Judge” for Paramount come Fall,
based on novel by Henry Cecil . . ,
“King of the Monsters” is title for
Aubrey Schenck-Howard W. Koch’s
next Boris Karloff starrer . . . Karl
Struss, who won. Academy’s first
cinematographer award for old
William Fox Co’s “Sunrise" in
1928, returns to same company—
now 20th-Fox—for first, time to
lens. “The Fly” . . . Sidney Smith
arrived from N. Y. for role in Met¬
ro’s “Party Girl” . . . Mildred and
Gordon Gordon will collab. on
script of their original, “The Eddie
Green Story/’ for Alrix Gordon
production.

Tyrone Power set to take over
male title role in Edward Small?
Arthur Hornblow’s .“Solomon and
Sheba,” to be made in association
with Ted Richmond * . . James
Gunn will script “The Philadel¬
phian” for Warner Bros. . Her¬
man Cohen signed Paul Brinegar
to costar with Robert H. Harris in
“How to Make a Monster’* V
Glenville Productions has skedded
six productions, teeing - off with
“Sideburns arid Sympathy” . . .
Sam Jaffe and Finlay Currie join
cast of Metro’s “Ben Hur”

Wednesday, April 9, 1958

Officials of Theatre Owners of
America will meet shortly with
prexy Ernest G. Stellings for the
purpose of implementing the or¬
ganization of a proposed non-profit,
tax-exempt trust which would have
as its purpose the purchase of post-
1948 filiris. in rirder to keep them
Off television.

The TOA topper received authori
ization to proceed with the plan at
last week’s meeting of the board of

• directors and executive committee.

• in San Francisco. It was stressed
that while the trust would be an
organization initiated by TOA it
would be set up as a separate en¬
tity in which all exhibitors would
be invited to participate.

Stellings indicated that key dis-
distribution execs would be con¬
sulted shortly to explore their re¬
action to the trust plan.

The plan, as outlined in the TOA
resolution, would have the trust
purchase the; post-’48 films for a
small cash down payment with the
balance financed by trust bonds.
The distributor would re-release
the films to theatres in the normal
manner, retaining a fixed percent¬
age of the gross film rental to
cover his costs. The balance of
the gross receipts would be ap¬
plied to liquidation of the bonds.

Brussels Fair Bow

== Continued from page 2

into one—is about to become a
reality.

Attractions To Accommodations

Cinerama’s “Seven Wonders of
the World,” an enormous Bavar*
ion “bierhalle” seating 3,000 peo¬
ple arid an orchestra of 60, shows
to be given in a theatre for 5,000,
iceshows arid aquacades;: Hawaii,
Hungary, Austria, Switzerland,
and Italy, all represented by typi-.
cal cafes, arc more highlights.

The question is; how will Brus¬
sels, by no means an enormous city
like New. York, London or Paris,
be able to accommodate the form¬
idable flow of visitors expected
from all parts of the world? But,
apparently, this problem has: been
thoroughly looked into so as to
avoid congestion. . There are 162
hotels in Brussels, most of them,
the first clasis ones at least, already,
heavily booked. The brand-new
Amigo, 200 rooms, has just opened
right behind the Town Hall. Com¬
pacts of motels have, like mush¬
rooms, sprung up in congenial sur¬
roundings. One of them, the Mo¬
tel-Expo, boasts 2,500 double bed- .
rooms. This is quite a novelty for
this city otherwise generously pro¬
vided with eateries, restaurants,
milk bars, self-services.

Prices—and this too must be
stated—are skyrocketing. Hotels
in the center had to have their
part of the booty; they quickly re¬
vised their prices in view of the
expected rush. Anyone last week
calling a first class hotel was told:
“The price for a room, bed and
breakfast, is 485 francs ($9.70).
Oh I you want, it during the Expo?
Then it will, be 200 francs ($41
more.”

Some British travel agencies,
faced by raises which Brussels'has-
tried to impose upon them in spite
of agreements reached long ago,
decided to bypass this frenzied
town where the battle qf profits is
due to assume extravagant pro¬
portions. .

: All river Brussels, in private,
houses, the ^griod word has spread:
there must bri a'roof every every
single head. Belgium’s reputa¬
tion for kind, broad if riot neces¬
sarily disinterested hospitality,
will be safe.

Enormous indeed has been the
sum of energy poured . into . the
making of this Wrirld’s Fair. And
right up to the date of opening the
hectic efforts will go on. One may
say that, for Belgium, the quest,
of the Golden Fleeces has become
a reality but responsible beads
caution “no fleecing!”

: World’s first Nickelodeon, opened
i in Pittsburgh by John P. Harris
and Harry Ds^ds in 1905, will be
recreated here for city’s Bicenten-
| nial celebration next year.

Wednesday, April 9, 1958_ , J^RIEfY

BUENA VISTA

is

fo release

ALAN OLIVIA

LADD deHAVILLAND

the ^

T echnicofor

DEAN JAGGER
DAVID LADD
MICHAEL CURT

18

’ PICTURES

Wednesday, April 9, 1958

Distribs’ Attorneys Maul Plaintiff

; .Continued from page .4 :

McLean in 1936 after McLean and houses,” “grind houses” or “sex
Fox’s then-district manager, Arthur houses.”

Miller, developed Ten-.O-Win to Bennett’s, strong implication
compete with what McLean de- here was that the initial iptertt was
scribed as “other gimmicks to give to spread the benevolent effects
awav money” and so attract cus- of Ten-O-Win around Frisco and
turners. McLean at the time was Oakland, NOT; to play first-run
manager of Fox’s 2,600-seat El films. .

Capilan, an Important neighbor- r Bennett brought out that the
hood house in Frisco, and after an Wobber investment in the Embassy
initial tryout in the Fox house at lease was $2,250, McLean’s $750
Salinas, Ten-O-Win was installed and Dibble’s $600, and he went on
around the district and Was, in to point out that the lease agree-
McLcan’s words, "terrific . . .peo-' ment contained a clause making it
pie just flocked in.” “subject to signing a final con-

This. success attracted Al Acker- tr^t for Hlm-_ . •

Tv\or* in of Fov Cofl^t's SlHCC McL63II VChCTOCIltly if4

Tnd ^WobberV listed he wanted to make the Em-

V'ohber^an^latter^and^s brothel^

USe thisjescape clause to back out

film deals . all the companies
with the. exception of 20th-Frix
have agreed to a straight 25% re¬
duction on ; all unplayed film”—a.
special formula was used for 20th
film reductions.

started in on McLean. Fleming, J than any other theatre on 91 day*,
together with Fox’s Arthur B. and then the price was raised on
Dunne, mainly tied up loose ends: j me, they try to squeeze all the

Quotes ‘Variety,’ 1938
Fleming quoted Variety for
Nov; 23, 1938, in which it was re-

McLean admitted he ; d told Dih-j p0 j. t ‘ ed that McLean Was resigning

IL.i. 1_O 1 -T _ . .. .

ble that he’d gotten these 25%
cuts but . claimed he didn’t really
get them, that he’d been “too en¬
thusiastic.” /

Judge’s Crack .

from the Fox organization to op¬
erate the Embassy as a grind
house. McLean retorted r

blood out of the turfilp .

(4) “I had to buy shorts I had ab¬
solutely no use for”;

<5) “In June, 1940, Dibble and
I bought the Wobber Brothers’ in¬
terest in the Embassy and Dibble
could then be revealed as a part-

At this point Judge Murphy. ] house.’

I see no difference between - her of mine ;
continuous policy and a grind j (6) He tried to get the run moved

leaned over from-the bench and
remarked:-'

“I don’t understand how you can
play fast and loose with your own
partner on a matter of that. im¬
portance.”

McLean" reddened beneath his
Palm Springs; tan..;

RaveU, the plaintiffs’ lawyer,
rose to protest that some of the
companies hadn’t cut the rent on
all their film, claimed that rent on
only 20 to 25 of 40 to 50 Para-

Warming up, the exhibitor said:

I know in one instance the United
Nations (Alcazar, which Fox con¬
verted ’to films for a while) paid
$J00 for a picture and I paid
$1,700 and they played ahead of
me”—he then, proceeded to ful¬
minate against Fanchori & Marco,
Herman Cohen, the Nasser Bros,
and the Blumenfelds, saying they
were all tied up with Fox, even

J up but “never really got encour¬
aged until 1946 when the trade
papers came out with a story about
an entirely new deal . . . independ¬
ents would have a chance to get
some first-run pictures .... . I know
Dibble sent letters and wires to ail
major producers to endeavor to
get first-runs . .

.17) The Embassy had to have two
men In the booth and a stagehand,
by union rules, whereas “neigh-

'«nvl r b e';f’r d rvra“ h ^p

pany, but McLean insisted. ' pocket for Charlie Skouras to turn

“I am a theatre man, not a Ten- ft over to him at any time.”

O-Win man.” . ! Q—You never advised the Wob-

McLean also testified that “in bers, your senior partners, that you
12 years the Embassy gave away wouldn’t got first-run?

$360,000 on Ten-O-Win while at j A.—Dibble made all the contacts
the same time Fox was giving away i. . . Wobber told me to stay away.
$1,400,000 . . . it increased busi- ! The clear, bitter implication here
ness.” was that all the partners knew very

Then Bennett started making his well that the Embassy wasn’t in¬
case, by noting that in 1938 Ten-O- ; tended to be first-run and that,
Win began running into trouble • in fact, Wobber didn’t have to be
with the law around the country “advised,” since hie was calling the
because it was a lottery. McLean shots,

countered: i McLean also denied that he had

“All theatre gimmicks were on told Harry Seipel, in 1938 Fox’s
the downgrade at that time.” district manager, that, he was go-

By 1938, said the exhibitor, “I ( ing to run the Embassy on a sub¬
wanted to get into something better ■ sequent-run policy with Ten-O-Win.
than what I was In while I had McLean insisted: Seipel had been
some money . . : I knew (Ten-O- present when he’d submitted his
W’in) was on its way out” The resignation to Fox’s late division
“something better’’ Was the Em- manager, Arch Bowles, and that
bassv, unsuccessfully operated as a . the subject hadn’t arisen, .
first-run by Fox for the Gore; The lawyer next plunged into
Brothers In the mid-’30s, and then what became a very distressing sub-
by Herman Cohen. ject to McLean.

Dandy Partner j Daily Grosses

Dibble, an accountant with Wob- ' Bennett . introduced a McLean
her For more than two decades, had j letter to Al Shmitken, Warner dis-
been made manager of the Ten-O- ; trict manager, written in late
Win company by Wobber and dis- ; spring, 1940. In this letter Me-
covered in the fall of 1938 that the ; Lean cried, and cried about how
Embassy could be leased reason- • awful business was and how the
ably, since Cohen had shut the Embassy was going to go down the
house in June of that year with . drain if it didn’t get some film-
$30,000 to $40,000 worth of debts.'• rental relief. Enclosed in the lef-
He broached the idea to McLean ; ter was a statement of the Embas-
and they agreed Wobber would be sy’s daily grosses for the first 12
an ideal partner, each sharing one- weeks of 1940.
third control. McLean testified he Even from a vantage point of 18
didn’t recall too much about why years, enclosure of the grosses ap-
thev agreed Wobber would be such pears to have been a mistake. For
a dandy partner except:, “Dibb’e McLean sent Identical letters, at
told me the Wobbers. bought what. the same time, to all the majors,
Is now the United Artists Theatre with identical encosures. Bennett
when it was second-run for $15,000 quickly got to the point: did Mc-
aml made a first-run out of it and Loan know, he asked, that the box-
sold it within two years for $400,- office statement was “grossly uri-
000 .” • derstated?”

McLean also felt Wohber, v.irh : A^—About 10%,. I believe,

his great prestige in the industry. I Q.—You knew you would have
could assist the Embassy in gett'nT come up with a profit instead of a
first-runs and would provide “am- loss if the figures had, been ac-
ple financing.” curate, you. knew 5 you were ‘mis-

Wobber, however, attached a representing? :
couple Of conditions to the deal:! A.—I accept full responsibility.

He was to have 55%, the control- 1 Typical Was McLean’s letter ta
ling interest, and would be strictly Neil East, Paramount branch mari-
r silent partner; Dibble would have ager, in which he told Paramount
20%. would continue working for that the Embassy had done $600
Wobber and would also .be a silent less in the three days it played
partner; McLean would have 25% = “Guliver’s Travels” than it actually
and would run the house. did.

McLean testified he’d never McLean: “I was trying to get the
talked to Wobber about the deal price; down . . that was a flat-

' until after signing the lease agree- Price picture, already paid for, we
ment and then “we had a meeting lp s t money on it . . . I was trying
with Wobber and found out he to employ the tactics they Used on
wasn’t going to do a darn thing to jme in misstating the value of pic-
help us and I was sorry we did it.” . tures. . . there was no retroactive
Bennett, however, brought but that reducing ..... I made a lot of stupid
this might have been a regret con- deals.”

ditioned upon much later events.: _ Stupid or not, McLean succeeded
Lawyer elicited this testimony from in reducing the rent on “Gulliver’s
McLean: . Travels” from $290 to $200, on

“Dibble told me that Wobber “Victor Herbert” from $195 to
said that Charlie Skouras (in 1938) $160, on “Geronimo” from. $160 to
was going to have to saw off a lot $120 and on and on and on: • ; .
of theatres because the Govern-1 It was never made clear whether
ment was getting after him and we‘these actually were .retroactive re-
might be able to pick some of them j ductions or not, but.the fact became
Up.” McLean added: “I wanted | evident that all the majors were
the Wobber money to build up a touched by McLean’s appeal and
circuit of theatres.” .in almost every case made hefty

And, indeed, the evidence adjustment# amounting to about
showed that well into the spring , 25%.

of 1940 all three partners were ?c-i Bennett then introduced a letter
tive in negotiating for theatres: from Dibble to Wobber (resident
and actually picked up a couple— ; in New York at the time) written
but in every case, the theatres for v in May, 1940. The letter said:
which they, were negotiating were j “pan is making Very good prog-
variously Identified as “racket * resS in getting adjustments on his

mount pictures had been cut, arid i the Judge to remark:

though they weren’t parties to this ; brirhoods that played before the
particular lawsuit: This moved i Embassy had only one man in the

McLean said the: same was true of
Warner’s; but this hasn’t yet been
clarified.

Berinett next turned to the Em¬
bassy’s total 1939 film rental,
which was $29,198, and compared
it to 1940’s, $31,437, “a difference
of $2,239, or a 7.6% increase,”
which he didn’t seem to think was
unreasonable.

The lawyer then clobbered Mc¬
Lean from another, angle. He
compared, the , Embassy’s film
rental for the first 12 weeks of
1940 with the amount of money
paid out to winners at Ten-O-Win.
The first week of the 12, for in¬
stance, showed filni .rental of
$666.32 arid Ten-O-Win payments
of $639.75. For- the. 12 weeks, the
two figures were almost equal.

Again, the clear, implication .was
that the Embassy’s cost of doing
business lay as much in running
a .legal", lottery’ as In .-renting film.

But. Bennett . wanted to button
this up tight, so he got. McLean to
testify that “a very minute per¬
centage” of those who want, to play
Ten-O-Win enter the theatre free,
despite the fact that anyone who
asks for a free pass to participate
at the boxoffice can have one.

Bennett touched on.': various
deals that the McLean-Dibhle-
Wobber combination had looked
into up to mid-1940, including ac¬
quisition of the legit Alcazar, the
downtown - Frisco Strand . arid
Marion Davies (now Esquire),', the
neighborhood-Frisco Roosevelt and
the T 8c D in Oakland. The law¬
yer suggested a lawsuit by the
operator of the Marion Davies,
which had had a 126-day avail¬
ability. compared, to the Embassy’s
91-day availability,' had been set¬
tled by a distributor , asking Mcr
Lean to raise his, “early-bird”
prices. McLean'became very up¬
set, almost truculent, about this
arid the Judge had to calm him
down.

Monopoly
Bennett pointed out that two or
three years after McLean had
opened the Embassy he was still
“intending to run; acquire and
operate a number of small opera¬
tions as subsequent-run racket
houses with Ten-O-Win,” ‘ despite
McLean’s original “shriek” at dis¬
covering : “the so-called monopoly
situation.”; .

.Bennett also brought up World
War . II negotiations between
Charles Skouras arid Dibble about
Fox taking over the Embassy as a
Frisco first-run.

Q. Did this "fall through her
cause you were insisting on a guar¬
anteed profit? .

A. Yes.

Finally, Bennett brought up a
subject which had been touched bn
in Raven's direct examination.

This was the Embassy’s contract 1
with Sammy Steinberg’s Hollyr
wood Advertising Agency, signed
May 27, 1946, under which Stein¬
berg had beeil promised 220% of
the Embassy’s , net over $101,250
for five years if he could produce
certain first-runs for the Embassy
during the following 12 months.

■Steinberg had known McLean a
long time and said through “cer¬
tain contacts” in Hollywood he
might be able to produce David O.
Selznick’s “Duel ini the Sun” for,
the Embassy—the deal was to have
been similar to the Astriir Theatre
deal in New York; with the Em¬
bassy as Selznick’s Frisco show¬
case. It frill through—Steinberg
couldn’t produce, apparrintly.

But Bennett used the contract
to show what kind rif money this
1400-seat house had nettrid in 1945:
the net, of course, was this self¬
same $101,250.

Then Macklin Fleming, repre¬
senting Columbia and Universal,

"I am frank to say it doesn't
mean anythiny to me . . . if a
man brings a suit for a couple
of million dollars and doesn't
even know who he is suing,
it's a very strange situation:, in
my book.”

Fleming proceeded to bait Mc¬
Lean further, citing an April 2.9,-
1940, Daily Variety story that
“your theatre would probably have

j booth and no stagehand” — this
i was because the Embassy was a
] former downtown first-run;

<8) As a result, the Embassy was
converted into “a family downtown
theatre, with every; child getting
free popcorn or candy,” and more
; than $90,000 spent ^between 1938
and 1950 “in improving and main¬

taining the theatre.”

But this was all early in the
week. In the later sessions the

to close . . . did you circulate that^■! scalpel-wielding lawyers took over,
story?” Answer—I guess it could
have happened.

However when Dunne took oyer
i cross-examination. McLeari
amended his reply to, “I don’t re¬
member planting that story”^—
though the implication remained
that this was part of McLean’s qon-

Decca-U

; Continued from page .3 ;
ond quarter earnings “will be brit-

certed campaign to get film rentals | ter,” but that the figures woulcl
cut. i still be in the red. Record business.

Dunne worked McLean, over on ;
his background of managing thea¬
tres for Fox and McLean- denied I
knowing anything about booking or
buying film. The exhibitor insisted
he expected to operate the Embas¬
sy as a first-run and “had hopes”
he’d get film in “a free and open
market.” He also insisted he'd nev¬
er heard about Fox’s poor experi--
encri in running the Embassy at
Fox managers meetings in the mid-
’30’s. .

McLean angered Judge Murphy
considerably when Dunne took the
exhibitor through the hoops on his
relationships with Republic and
Monograin. McLean actually got
some .first-run Republic and Mono¬
gram product ih 1939, at subse¬
quent-run rentals, and signed a
contract with the two. studios, in
January of that year. But in a de¬
position he testified he’d -been in
contact with the two producers
“prior to Christmas, 1938” and
tried to make this sound as if the
contact had been made by mid-
November of that year. The rea¬
son, as- Durine brought out glar¬
ingly, was that McLean on Nov.
23, 1938, had. signed a third-run
deal with Warner’s and, said
Dunne, “it wouldn’t make sense
to testify that later you wanted
first-run when you already had
agreed to third-run” —; an agree¬
ment, incidentally, which set the
theatre’s price scale.

What made the Judge sore was
the fact that McLean apparently
hadn’t respected the deposition
procedure^—Which is exactly Iikri
courtroom testimony —• and had
used it in an effort to cover up this
discrepancy.

Earlier Testimony

Early in the week Raven elicitrid
from McLean this testimony:

Cl) "I wanted a selective con¬
tract . (with RKO in the fall of
1938) but they wouldn’t sell me
that. They said I bad to be a 100
per cent customer, so I was . . .1
bought all their pictures (amid)
the usual protest about the price
going in and the late availabil¬
ity ./ r ;

(2) Mel M. : Klein, Columbia
branch manager, reneged in early
1939 on a Columbia deal for 10 pic¬
tures because “tbey had failed to
receive home-office approval of the
contract”—but lawyer Raven then
introduced an earlier-1939 Colum-
gina pact with “approved by Mr.
Jacketeer” written on a corner and
McLean identified Jacketeer as
big man in (Columbia’s) sales de¬
partment in the East”;

(3) “Price brackets were almost
doubled on me ... I protested put¬
ting admission prices (in film con«
tracts) because about that time all
first-run theatres cut their prices
from 55c to 40c, but I had to put
prices in my contracts and wasn’t
allowed to cut prices and had to
buy their pictures.> T was pay¬
ing from 200 to 900 per ceht more

as a whole, he stated, would be off
for the entire industry during the
first; quarter, and that Decca’s disk
earnings would be “slightly less
than last year but hot mUch.”

The meeting; attended by some
50 stockholders gathered in a re¬
cording studio at Dricca’s home of¬
fice, was a sedate one and lasted
about 45 minutes, In the course
of the irieeting,. Rackmil reiterated ,
that U will resume production on
July 1, but he declined to elaborate
on the company’s. “new plan of
operation.” He said he could not
be specific about the film produc¬
tion plans, but emphasized that
“we will make the type of pictures
we-think we will make money fof
us.”

He addrid that the management
“still thinks it can put Universal
back in the black”, and that he
believed the company’s new ap¬
proach would bring about this re¬
sult. He repeated that the. com¬
pany had no plan to dispose of its
studio and that ho mergers wefe
contemplated.

Following the meeting, the Dec-
ca-U chieftain driclinrid to confirm
or deny a report that he had talked
to other company presidents about
new methods of distribution.

Tvq been talking to film com¬
pany presidents about a lot of
things,” Rackmil said. “We’ve been
trying to find a new approach to
this buisness. We’ve been discuss¬
ing a lot of approaches. If it'f
done on the record.” He stressed
again that U had no plans to self
its post-1948 pictures to television.

The formal portion of the meet¬
ing saw the reappointment of Peat,
Marwick, Mitchell & Co. as Decca’s
auditors and the reelection of Rack,
mil, Leonard W. Schneider (Decce
exec veepee), Albert A. Garth-
waite, Harold I. Thorp and Samuel
H. Vallance as directors.

Present in person or by proxy
at the meeting were 1,340,081
shares, or 87% of jthe outstanding
stock.

. Rackmil, during the meeting, de¬
clined to release figures relating
to the company’s advertising ek*
penditures because of the competi¬
tive situation in the business. He
took'the same position at U’s an¬
nual meeting several weeks ago.

Mansfield Hits Reno

Reno, April 8.

Jayne Mansfield and Tony Ben^
nett wiU be special guests of the
California Press .Photographers
Assn, during; their convention in
Reno this weekend.

Stunt will be the selection of a
Miss California Press Photogra¬
pher from among seven California
entries. Some 400 persons will par-
ticipate in the three day “conven¬
tion.” *

Wedne sday, April 9, 1958

PTSSSEFr

sails into your liffel

At the boxoffice you “sign on" the
beautiful full-rigger Christian Radith,
and the dregm you have always dreamed
begins to come alive!

You and your shipmates live a
modern odyssey—1 7,500 miles .,^39 days,
a story of thrillfjng experiences at sea
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AN ENTIRELY NEW AND DIFFERENT KIND OF MOTION PICTURE ENTERTAINMENT FOR YOU!

National Theatres Inc.

Presents

Wall-to-Wall

Entertainment

CHINESE

HOLLYWOOD

ROXY

NEW YORK

lows Di Rochmont Associates, 380 Madison Avenue, New York 17, N. Y.

20

PICTURES Jt^IETY Wednesday, April 9, 195ft

Film Reviews

; Continued from. page I ;

lie! Ami

(FRENCH; COLOR)

Paris, April 1. •

MarCeau release of Kleber production.

Stars Jean Panel, Renee Faure, Anne.

Vernon; features Rerie Lefe'vre, Jean-
Pierre Caussinion,' . Directed by Louis
Daquiq. Screenplay, Vladimir Pozrter,

K'\.-r Vailland from, novel by Gfly De
M. a passant; camera (Agfacalor), Nicolas . £*cgcui.

thinks to be a fair catch because
of his sporting accomplishments
plus a poor niece who is treated
as a .drudge by all but her bedrid¬
den 'grandfather. It needs no great
astuteness as; a cinemagoer to guess
that, alter some predictable.com¬
plications. which nearly land the
piece in. the local hoosegow, Greg-
6 on finishes up. by marrying the
girl-

From the first glimpse of the
River Liffey, the Dublin scene is;
set with marked accuracy and at¬
mosphere. Though Patrick Kir-
wan*. screenplay and dialog are
geared to good humor rather than
wit or satire, the yocks are con¬
stant, Director George 'Pollock,
handling his first major directorial
stint, has set his ..sights at an up-,
abashed middle-brow level and;
rarely misses his target. j

Gregson is a thorough likeable
hero while Muriel Pavlow, as the
understanding niece, and June
Thorburn. as the snooty cousin, fit j
snugly .into the Irish scene though
not themselves Irish. They are sur¬
rounded by a group, of outstanding
Irish players who enter into the
romp with national zest. There’s
Liam Redmond, a stolid lawyer
with a passion for hurley; and
Marie Kean, : as the widow. Noel
Purcell, Eddie Byrne and Jack
MucGowran are three garbage-men
chums of Gregsori, and they might
have been handling trash all their
lives. Barry Fitzgerald, as grand¬
dad, has a field day. Slyly swig¬
ging whisky, scrounging tobacco and
making a. thorough nuisance of
himseif. he dominates his scenes
like a jovial leprechaun before con¬
veniently dying krid throwing a
spanner in the works by the terms
of his humble will.

“Rooney” hits the mark.because
it rarely lapses into, caricature and
has the* absolute minimum of “Be-
gorrahs” and “Bejabbers.” Jack
Maxsted’s sets and decor keep the
Dublin flavor, as does Christopher
Challis’s camerawork. There are a
couple of production highlights in
the exciting hurley scenes. Philip
Green's music also gives a sparkle
to the affair and is attuned to the
mood. • The patron would have to
be stone deaf not to recognize this
as an Irish comedy. The title song
(lvric by Tommie Conner) is sung
over the credit titles by Michael
Holliday, British pop singer, and
by the dustmen during the pic.

This catchy ditty will have patrons _

Whistling it in less time than it | Valentine. Jim Dale. Petuli

takes to say “shillelagh.” Rich.

Saturday’s program: This gives
patrons an inside view of the tv
program in production and enables
the remaining star acts to be
slotted logically into -the scheme
of things.

Outstanding among: the , many
acts are Dickie Valentine giving
out with “King of Dixieland” and
"Come to My Arrrts”;. The Ken-
tones,-. with “The Gypsy in, My
Soul”; : Victor. Soverall, with “Say :
Goodbye .Now”; Jimmy Lloyd, with
'Ever. Since I Met. Lucy”; Joan
the King Brothers and

Desmond Lane, with his. popular,
penny W'histle .version of “Midgets.”

Hayer; editor, E. Le Chanois. At Cluny, j

Paris. Running time, JO MINS. . I _

Madeleine iIv.'. 1 ’t!;I'Stone and: Leigh Madison
ciotiide Anne Vernon ! score heavily with a neat dance to

Valtaire .................. Rene Lefevre t Oeoff T.nve’s music Mike & Ber-

Forehticr. . r .. : v^^ie.re Gau^om j .2^

- Guy De Maupassant’s tale of a lude which rates some mild laughs.

■ climbing, ambitious journalist in !
late ■" - ■ - . .

put bn

Diann e Todd has a pleasing voice
19th Ceht^l'ra^be^ -agiin | but needs to trim down physically
bn the screen with this. P i c and look to her acting if she is to
was banned here for some time , be- i score as a potential mew d 1S cov-
cause of references to North Africa -Her friend, Avnl Leslie, is a

which seemed somewhat too timely i cute blonde_of some promise. \et-

everi today. With these Cuts made,
the pic is out on release. It emerges
a faithful transcription of the book
and .is backed up by good atmos¬
phere, But familiarity . relegates
this to only a chancey status in the
U. S., with special showings pos¬
sible on its exploitation pegs and
theme.

In this version the rising jour¬
nalist is made partly a victim and
product of a corrupt society. Hand¬
some and ruthless in his. ambition,
he uses women on his climb to the
top. He is routed a few times but
the femmes make, him-a great suc¬
cess. Yet it ends with an ironic
touch as the next in line for power
looms threateningly on the horizon.

Color is uneven but helps in es¬
tablishing the period. Acting is
somewhat stiff but fits in with the
general writing and direction of
this widely known, book. This is
more of a social study than a real
drama, which makes.the characters
somewhat sketchy rather than full-
blooded.

Technical credits are. good. Jean
Daiiet is a properly cold but an al¬
most human Bel Ami, the claSsic-
makes It Mosk.

Das Oab’s I\ T ur EInmal

(That Only Happened Once)
(GERMAN)

Berlin, April 1.

UFA release of Kurt Ulrich production.
Stars Hans Albers; features Helga Martin,
Stanislav Vedinefc, Alexa von Porembsky,
Karl Hellmer. Directed by Geza von Bol-
vary. Screenplay. Gustav Kampbndonk,
after magazine. ("Stern”) series of : same
name: camera, Bruno Timm. At Atelier,
am Zoo, Berlin. Running time. 1.17 MINS

The nostalgic-conscious among
German picture-goers will love this
pic. Film presents, along with an
uptodate story, excerpts from the
most memorable German pix of
. past years, including history-mak¬
ing silents. Kurt Ulrich produced
this long-prepared pic . for UFA
release; with at least a satisfactory
b.o. click since helped by Hans
Albers who stars and plays himself
in it. Numerous German stars, such
as Pola Negri, Conrad Veidt, Emil
Jennings, Felix Bressart, Marlene
Dietrich, Oskar Homolka, ate seen
during this film.

Pic shows a teenage girl who’s
crazy about pix and whp finally
goes on her Own to Berlin in . hope
of landing a film role. In the Tem-
pellrof UFA studios, she meets the
idolized German vet star Hans
Albers. He takes her to a party at
which he shows old films to his
guests. He tries to explain to. her
that all that glitters is not gold.
The girl listens to Albers and.
finally goes home to. reconsider a
screen career..

Helga Martin, a beautiful UFA
newcomer, portrays the young girl
With nice results. Hans -Albers is
a natural but the others; haven’t too
much to say or do. The iion’s share
of this belongs to such venerable
pix as “Dubarry.” “Nibelungen,”
Student of Prague,” “Metropolis”
(all silents) and such talkies as
“Blue Angel,” “Gold,” “The Con¬
gress Dances” and “Robert Koch”
to name a few: Excerpts from these
pix are shown during the films
action.

Both an entertaining. and inter¬
esting offering, it is adequately di¬
rected by cx-Hungarian Geza Von
Bolvary. Hans.

eran actor Finlay Currie has a de¬
vastating, few -minutes as an old
thespian deploring the way up-and-
comers score, overnight successes
in this day and age.

. Alfred Shaugh.nessy’s direction
is straightforward and takes the
modern generation seriously. Par¬
ticularly, he brings but the atmos¬
phere of the tv studio and the toe-
tapping hysteria of the teenage
fans;. . It is unfortunate that the
cameras, should have accented. the
slightly, uncomfortable and moronic :
behavior of some of these fans., .

Leo Rogers’,. leiising is. sound’
The film would have profited with
a gayer opening to have set the
tone of a musical but, apart from
its ready-made audience due to the
tv program, it could well make, new
friends among those seeing these
pop stars for the first time.

’ Rich.:

6.5 Special
(BRITISH)

Based lightly on a top BBC-.
TV program, this modest musi¬
cal will prove a big hit with
followers of np-to-minute disk, v
artists.

Anglo Amalgamated release 1 6f a Nat
Cohen and Stuart Levy (Herbert Smith)
production. With Lbnnie Doneean. Dickie
Valentine, Jim Dale. Petula Clark. Russ
Hamilton, Joan Regan, King. Bros., Don
Lang, Johnny Dankworth; Cleo Lane,
Jackie Dennis,. The Kentones,. Desmond
Lane, John Barry Seven. Mike and Bernie
Winters, Victor Overall, Jimmy Lloyd,
Paddy Stone, Leigh Madison, Avril Leslie,.
Finlay Currie, Diane Todd. Jo Douglas.
Pete Murray, Freddie Mills. Directed by
Alfred Shaughnessy. Screenplay, Norman
Hudis; choreography, Paddy Stone; cam¬
era, Leo Rogers; editor, Jocelyn. Jackson.
At Studio One, London. Running, time,
•S MINS.

“Six-Five. Special" is a hit BBC
television show which is slanted
unerringly at the teenage market-
It features the kind of pop singers
and bands which nowadays can
become overnight sensations on
the strength of a disk or two. It
provides lively, uninhibited enter¬
tainment for modern youth. Jump¬
ing on the current bandwagon,
producers Nat Cohen and Stuart
Levy (responsible for a brace of
Tommy Steele pix) have used the
show as a bright excuse for provid¬
ing an equally cheerful and effer¬
vescent musical which, though un¬
pretentious, will give a load of
kicks to all hep youngsters and
dismay only the squarest of mid¬
dle-aged fuddy-duddies.

. As a co-feature, this pic will ring
all the boxoffice bells in the U.K.
sticks. For American consumption,
it could fail down as a standout
case, of taking coals to Newcastle.
Within its modest limits, the pic
achieves what it sets out to do and
part of its infectious charms is
that;' though considerably accent¬
ing rock ’h’ roll, jive and skiffle,
it has the good sense to change the
pace with the intro of two or three
ballads and less energetic pops.

Norman Hudis’ screenplay is
purely an excuse to put over 16 or
so locally known acts. His central
figures are two provincial teen¬
agers who set out; for the bright
lights of London. One of them
is a “bathtub soprano,” her. friend,
and an ambitious young Woman
who is determined to steer her
buddy into the big-time of the tv
and disk worlds. They set out on
the “Six-Five Special," which
turns out to be a pro train and here
Hudis hits on the rather alarming
idea that all the acts rehearse on
board the train, This enables a
number of acts 'to do their stuff,
and also for Dianne . Todd to-
snatch an audition with Jo Doug¬
las and Pete Murray of the BBC’s
“Six Five Special” team. Result
is she gets a spot on the following

r JENNY." Dutch-Gei'man coproduction:
Standaard Films. Bittins Film Production:
Directed by Willy, van Hemert. Script by
Fischer, Textor,.' Van Hemert. Camera,
Otto 'Becker, Henk Hazelaar. Starring
Elen van Hemert (Gisela Fritsch in Ger¬
man version), Kee§ Brusse, Ko.vari Dijk,
Andrea! Domburg. Maxim Hamel. 65 MINS.

This initial production of new
film ; company, Standaard Films,
proved partially, a success. Made
in coproduction with a German
firm, “Jenny” is sold at : this mo¬
ment to an odd dozen countries,
including -France, Italy, Scandin¬
avia; the remarkable thing is that
many foreign , distributors pre¬
ferred the Dutch version to the
German.

“Jenny” Is a remake of pre-war
German feature “Eight Girls In . A
Boat,” about a girls’ rowing team
and the romantic involvements of
one of the . girls, who expects a ba¬
by, while father, won’t accept re¬
sponsibility and marry the girl. In
the original film there was a slant
on abortion which is eliminated
new’ version; doctor is trans¬
formed into a young man who
helps girl face fate and be happy.

Though film has slight story,
over-emphasizing what little action
there is, “Jenny” has some charm,
in form of name-part actress El¬
len van Hemert, making her debut
and proving herself to be a fresh,
talented newcomer. Her father,
tv. director Willy vah Hemert. with
his first feature film directional
stint lacks imagination (he also co¬
scripted pic) and he obviously
Could not. bridge gaps in story.

Filin is first color pic made here
(Agfacolor,. with predominantly
orange ahd blue) and has a large
fragment devoted to a tour around
the Amsterdam canals, inserted
probably for the foreign market.

Aftermath

Albany, April 8.

Loss of. employment in the clos¬
ing of the Warner .exchange proved
greater than first reported. Only
one of the four workers in’ the
’backroom” went over with; Clark
Film Service, now shipping for WB
in the Albany exchange district.
She. was Marian Mahan, an inspec¬
tress. Initially, it was said that the
quartet would switch affiliations,
Virgil Jones, president of Lodge
24, Coliseum of Motion Picture
Salesmen, Was transferred to, the
New York offices, to assist in hand¬
ling bookings for Albany. This as¬
signment was; believed temporary.
Jones reportedly being slated for
a salesman’s job in another terri¬
tory;

Branch Manager Ray Smith, the
lone, hold-over here, took a; small
office on the second floor of the
Strand Theatre Building—near Hie
United Artists suite. *

Filrorow feted the . departing
Wamerltes at a dinner , attended
by 7(k '

CBS Strike

, Continued from page 1
due to expire at the end of the
year, the network ordered more
than 280 white-collar execs into a
special training course lasting sev¬
eral weeks, in which they learned
to handle cameras, booms, projec¬
tors, controls, etc. The training
course paid off handsomely, with
the supervisory personnel stepping
in, and with the exception of a few
mishaps Monday afternoon, set¬
tling into an adequate if not thor-.
oughly professional operational
style. It was enough to keep the
web on the air with its live pro¬
gramming and forestall any crip¬
pling commercial cancellations.

As of the moment, it looks as if
the network plans to stay live with
its daytime schedule and those
nighttime live segments which fall
into the simpler audience-partici¬
pation, quiz and panel categories.
However, when it comes to dra¬
matic shows, the network will fall
back on kinescopes. First such
kinnie substitution was on “Studio
One” Monday night, where the
scheduled live show was scrapped
and the kinnie of “The Deaf
Heart,” produced with Piper
Laurie earlier in the season, was
substituted. .

Web did. Arthur Godfrey’s “Tal¬
ent Scouts” live from New York
Monday night, while the rest of
the schedule was on film. As for
last night (Tues.),. it was the Web’s
intention to do four of its five, live
shows as per schedule, with the
sole exception being the Red
Skelton stanza, where a Skelton
film was subbed. Live entries slat¬
ed to go on were “Name That
Tune,” “Wingo,” “To Tell the
Truth” and “$64,000 Question,” all
from New York. Tonight (Wed.),
web will do “I’ve Got a Secret”
and “Big Record” live and will
I even do “U. S. Steel Hour” with Its
|. emergency crews. But tomorrow’s
“Climax” will be a picture and
“Playhouse 90” a film.

’’ In daytime, supervisory person¬
nel apparently had the situation
well in hand after a false start.
[When the union walked out at
1p.m. Monday, the Walter Cron-
kite 1 to 1:05 news was all set to
go on. IBEW members had laid
their audie cables but hadn’t
plugged them in when the word
came to walk off. The standby per¬
sonnel thereupon forgot to plug
them in, with the result that while
the video went on the air, there
was no audio. Thereafter, the web
was dark (local option time) till
: 1:30, when “As the World Turns”
was cancelled and film was substi¬
tuted.

At 2 p.m., the standby .crews
still couldn’t. get started, and a
“Beat the Clock” kinnie was used
instead of the; live show. At 2:30,
Art Linkletter’s Coast-originated
‘■House Party” was axed and film
substituted. (Linkletter show was
cancelled for the “duration,” but
emergency crews got the show
back on the air yesterday (Tues.)
But at 3,.the New York crews got
going and after fluffing the open¬
ing commercial on “The Big Pay¬
off,” carried off the rest of the
show without any major hitches.
From there they went Into “Ver¬
dict Is Yours” and thence to the
remaining 4 lo 5 pjn. soapers with¬
out any major trouble.

All program cancellations will
call for rebates for time and pro¬
gram to the advertiser. Similarly,
all snafus on commercials—Col¬
gate gets a rebate on that opening
“Payoff” commercial. However,
on kinescopes, the advertiser pays
his regular tijne charges and gets
the program at cost. At cost, of
course, is simply the repayment
fees for kinescope reusp called for
in AFTRA and other union con¬
tracts. In toto, CBS will be hurt
but not crippled by the rebates
and the loss of program fees in its
live shows replaced by kinescopes
(since the staff people involved In
the live production still get paid,
even if the shows don’t go on).

Economic effects of the strike on
CBS are less likely to exert pres¬
sure for, settlement than the gen¬
eral dislocation caused to network
personnel and the pressure from
advertisers to get the guesswoik
out of production and scheduling.
As for radio, despite walkouts in
every o&o city but St. Louis, the
standby supervisory personnel
were able to handle’'the situation
in stride, and no programming was
lost*' .....

AMER1CAN-CANADIAN
FM‘STUDIO’PROJECT

Vancouver, April 8.

A motion picture and television
production set-up is slated“for
immediate construction” at Blaine,
Washington, 30 miles south of Van*
couver, stated William E.’ Ellis,
spokesman and solicitor for Amer-
Can Productions (Canada) Ltd. The.
company, also incorporated state¬
side, has its first feature-length
screenplay about set for the cam¬
eras,. he said, “to be produced in
northwest Washington.”

Amer-Can plans “a 2(Lacre movie
lot with tv studio facilities.” Also
blueprinted is an amusement park
nearby. Blaine is border town be¬
tween Washington and British Co¬
lumbia.

James Cassidy, an Allied Artists
writer, is in Blaine, readying com¬
pany’s first scenario, titled “The
Captain’s Lady,” declared Ellis.

George Borden, indie exhib at
Blaine, is prez of Amer-Can; and
said, “We have made a few short
features during the past year. We
are. going Into production on this
one right away.” Names of film’s
players have not been divUlged.

Stereo Disks

Continued from pate 1 553

ible. stereo development were al¬
most identical to the criticisms
made when the 33 rpm speed was
introduced in 1948. Goldmark,
rapped other company engineers
for their negative comments on
compatible stereq, stating that it
was case of “sour grapes.”

The issue between Columbia and
the rest of the major companies
boils down to two questions: (1)
can a stereo disk be played back
on standard monaural pickup
with acceptable results? and (2)
can a compatible stereo disk pro¬
duce results that are equivalent to
a so-called 160% stereo disk which
cannot be played bn a monaural
pickup.

.Goldmark, speaking for Colum¬
bia Records, emphatically, an¬
swered affirmatively to both ques¬
tions. Victor engineers, at their
series of demonstrations last week,
were just as emphatic in . the nega¬
tive. Presumably, the ears . will
be the final judge, but only if tests
will be made under identical condi¬
tions and not in two different stu¬
dios as was the Case last week.

Goldmark, who* played various
selections both monaurally and
sterephonically, attempted to es¬
tablish that ’’compatible” stereo
produces as good a sound as the
so-called 100% stereo. His dem¬
onstration also established that the
compatible stereo disk can be
played with good results on a con¬
ventional monaural machine.

The Victor engineer?, under Wfl.-
sterepphonically, attempted'to es¬
tablish that the compatible disk is
not as good as the 100% stereo,
disk and also that the quality of
the compatible disk falls off when
played on a monaural pickup.

The fact that the demonstrations
were able to prove qontradictoxy
conclusions established^ a point
made by Goldmark that “the
senses can be cheated.” Goldmark
stated that “Columbia- was mind¬
ing ' its own business” in develop¬
ing compatible stereo and It-was
of no concern to any other coin?
pany what It Intended to dp.

Meantime, on the equipment,
front, Magnavox prexy Frank Frel-
mann disclosed last week that
stereo machlhes will likely have
50% higher pricetags than compar¬
able monaural machines. He stated,
however, thaj stereo will “unques¬
tionably stimulate” hi-fi sales. Mag¬
navox introduced its stereo phone
line at the Savoy Plaza Hotel last .
Wednesday (2L.

Los Angeles, April 8.

Hecht-Hill-Lancaster and several
subsids were asked for one-sixth
of the profits from “Trapeze,” in
a suit filed Friday (4) by writer
Daniel Fuchs. Fuchs also, demand¬
ed exemplary, damages of $250,000
for asserted breach of contract and
violation of a confidential relations
ship.

Complaint stated that Fuchs sub¬
mitted an original manuscript of
the same title in 1847 to Harold
Hecht, prexy of H-H-L. Under¬
standing was, according to suit,
that he (vould be paid if yam were
nsed. Fuchs said that United Art'
ista released a H-H-L production
bearing* title of “Trapeze” In 1958.

Wednesday, April 9, 195*

PZSfilETf

TOO

TO DESCRIBE!

...MUST BE SEEN TO BE BELIEVED!

The First Really Entertainment Concept in 30 years!

THE PRESS AND INDUSTRY LEADERS A GREET

ROSE PELSWICK

— N.Y. Journal American

''CINEMIRACLE will be t£e talk of 1958...definite participation
...free from distortionno matter where viewed.”

LOUELLA PARSONS

— t. A. Exominor

'The last word in perfection... best participation. a.
perfect clarity from any seat.**

— l. A. Horald-Expross

"Another new era for Hollywood... first wall-to-wall
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PHILIP K. SCHEUER

'’Literally wall-to-wallprojection...best shown to date.**

HOLLYWOOD REPORTER

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•’ hot. Wornor Brou

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embraces you... and you become a participant in the
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— famous Dirocfor

"The advent of CINEMIRACLE marks a milestone by means of its magic; audiences participate^
without consciousness of technique^ in the drama and spectacle of beautiful and remote places.**

sfrionai Theatres presents the first CINEMIRACLE attraction

3UIS de ROCHEMONT'S spectacular epic...

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In HOLLYWOOD at the CHINESE * In NEW YORK at the ROXY

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TO BE

ANNOUNCED

The next CiNEMiRACLE attraction...Max Reinhardt's "THE MIRACLE"... now in preparation by Warner Bros

22

PICTURES

Wednesday, April 9, 1958

Chicago, April 8. 4

Preemption of Loop deluxers by
longrun blockbusters isn’t cueing
a booking switch by ozoners here¬
about. contrary to trade specula¬
tion. With drive-ins here entitled
to hid on firstrun product, it was
reasoned the time is right for such

SUIT VS, LOEW'S STARTS

Bank of America Sues o
Enterprise Releases Handling

Trial of a $2,600,000: damage

a move because of the “no vacancy” j suit brought by the Bank of Amer.r
sign hung on the Loop by the big ; ica, Enterprise Productions and
entries. Ozone operators are of a’ Sunset Securities Co. against
different mind, though. They like Loew’s International Corp. got. un-
the status quo, and the reason isder way yesterday (Tues.) before
simply more profit. • j N.Y. Federal Judge Archie O. DaW-

It's significant that although the ,f> n /iW- Action charges_that

ozoners have the right, they’ve
seldom been invited to bid on first-
runs. The distribs offer a persua¬
sive reason: to do so would surely
offend key downtown situations,
and especially Balaban & Katz,
largest circuit in the territory and
dominant in the Loop with five
theatres. But even If fear of pos¬
sible B&K reprisals didn't weigh
so heavily on film row majors,
ozoners claim they’d still, be no
more inclined to go firstrun be¬
cause of higher (and often pro¬
hibitive) rentals and distribs in-
sistance on two- and three-week
minimums for certain pix. . For
these reasons, says one outdoors
exhib, /“We just can’t, risk tying
up our theatre with a blockbus¬
ter.”

Protracted runs of big pix, plus
reduction of Loop action houses
(via policy change or foldo), has
. necessitated revision of release
patterns for low-budgets, notably
an the case of Universal with its
big backlog of modest product, U
has been going more and more to
multiple firstruns in the nabes
here and figures to continue that
policy indefinitely, save possibly
for an "A Tome to Love.” It’s un¬
der this pattern that some ozbri-
ers have been part of the firstrun
scheme, but apart from such day-
and-date breaks, they’ll continue
in the first sub-run bracket.

Although most local drive-ins
play touted product as it comes
along, a few are coining it good
with the action-science fiction one-
two—and sometimes three, four ; or
more: Particularly the Starlite
situation in southwest suburbia.
Which last weekend was offering
five films of the sock-and-sin
stripe. Another location had four
pix on the marquee.

Starlite pioneered for a time
last summer with a vaude layout
on weekends, and owner Stan.
Kohlberg says he has more expan¬
sive plans for this year. Contem¬
plated are a moppet show < pos¬
sibly with the Lone Ranger and
Rin Tin Tin headlining), an aqua¬
cade, and a pitch for teenagers
with wax artists such as Pat Boone,
This time, though, Kohlberg Wants
the talent on a percentage basis
instead of last year’s flat-fee ar¬
rangements-

Pix-and-flesh aside, Kohlberg is
confident, he has cinch boxoffice
bait with a newly developed ear
air-conditioning unit which oper¬
ates on propane gas. By. June he
hopes to have capacity (1,900
cars) installation. The unit, he
says, cools up to 20 degrees, and is
especially effective the higher the
humidity. Kehlberg’s own Stan¬
ford Industries, a sales distribu¬
torship, is marketing the device
(manufactured In the east), but
most ozoners, he Indicates, have
taken a wait-and-see-position. Each
units, according to Kohlberg, runs
as long as eight hours at a 3c cost.

Loew’s failed to use its best efforts
in distributing nine Enterprise pic¬
tures in the foreign market.

Rather than push such Enter¬
prise . pix as “Ramrod,” “Arch of
Triumph” and “No Minor Vices,’’
complaint asserts, Loew’s favored
its own product. Repping plain¬
tiffs is the. firm of Schwartz & Froh-
lich with former N.Y. Supreme
Court Justice Ferdinand Pecora as
special counsel while attorney for
Loew’g Is. Louis Nizer (Philips, Ni-
zer, Benjamin & Krim).

Cot Firiigs

Continued from page 5 sss^-.
made to halt this policy,- which
was started several months . ago
by Warner Bros, As a result of !
the Col dismissals, only five mem¬
bers of the advertising-art depart¬
ment remain with the company.
The company’s entire pub-ad staff
is now down to 21 from 38.

The SPG’s parent union, District
65, Retail, Wholesale & Depart¬
ment Store Union, AFL-CIO, has
given the publicists grou p permis¬
sion to call a strike against the
film companies at any time the
union believes it is advisable. It’s
anticipated that a strike vote will
be presented to the membership at
a general meeting shortly.

Meanwhile, the Publicists Assn.,
Local 818, International Alliance
of Theatrical Stage Employees, the
union of studio publicists, is mak¬
ing a determined effort to stem the
tide of unemployment within its
ranks as more and more of the
film companies continue to dismiss
bally men. Local 818 has estab-.
lished machinery to find jobs for
its unemployed members in other
fields Where public relations men
are needed- The union has estab¬
lished a six-man committee to sur¬
vey government agencies, firms in
private industry,; political, labor,
fund-raising and service organiza¬
tions, ad agencies and newspaper
and magazine publishers in an ef¬
fort to locate jobs for. Its mem¬
bers.

Top B.0. Pix

===’ Continued from page 3 —^—
ed star values) as in “Peyton” and
"Sayonara” and the mighty pro¬
duction . plusses chalked up in
“River Kwai.” These, of course,
are only a few of many produc¬
tions which have been raking; in
nice returns in both the first-run
and subsequent-run areas. the
business since last January has
taken ai firmer tone, as previously
noted, and responsible for it are
about a dozen entries in the “A”
category. -

But, how to repeat; Par, for one,
lifted the ceiling on amounts to be
spent for. novels and plays. Par,
in other words, .will .be a signifi¬
cant bidder • for the top-drawer
writing work that’s available.

However, execs at various com¬
panies, including major and inde¬
pendent, are shaking ; their heads
in, perplexity over the asking price
for star material. Many of Holly¬
wood’s key perforriaers want
either 50% of the profits on the
pictures or 1Q% of the worldwide
gross.

So . .. . combine two top players
at 50% of the profits for; each,
and how does the producing com¬
pany figure to make, a: buck? In
many. cases it obviously just can’t,
be done./ Gable arid Lancaster
could get together because of
Lancaster’s independent . outfit
status in association, with Harold
Hecht arid James Hill.

T’is a dileirima. .

Chi CineMiracle

SSSSS Continued from page 5 ^—,

the theatre locates, in the Roose¬
velt University building, and the
school doesn’t want, to risk the
property as collateral.

Exposition Hall, a municipal
project intended to -lure conven¬
tions here, has a big auditorium in
the blueprints, but its; completion
is still years away. The project is
bogged down now in taxpayers
suits and assorted red tape, arid
if it ever cbmes to be, 1960 looks
like the earliest.

Zelzer revealed that he has some
$600,000 in pledges so far from a
group of real estate men who are
Willing to build a culture palace
to enhance their property nearby.
They want a commercial venture,
he said, not a monument, and are
more civic-minded than, culture
minded. “Most of theiri,” Zeizer
said, “have never been to an opera
or ballet. But this project couldn't
be finished for at least two years,
[-and there’s still next;, season to
Worry about.”..

The Opera House, formerly the
Civic Opera House, was built by
industrialist Samuel Irisull to
house culture in Chicago for all
time. It werit into bankruptcy and
was sold as a commercial property
in 1943. Kemper Insurance Co.
bought it a fewj years later.

Automatic admission control systems are being installed by drive-
ins in many sections of the country. New device, which eliminates
the need for a ticket, is manufactured by Taller & Cooper Inc., a
division of American Electronics Inc.-. -

As a car drives up to an ozoner equipped with the new device,,
the attendant who collects admissions presses a button representing
the number of car occupants. Immediately a large indicator sign
suspended from a post about 10 feet away displays the number of
admissions recorded. The indicator panel is in open view of both
patrons and management, thus making it impossible for the at¬
tendant to do any “juggling” of figures. . . i

Automatically, from the same button action, all transactions
are simultaneously classified, recorded and continuously. totaled
on printed forms by equipment installed in locked cabinets; A re¬
mote recorder is located in the drive-in’s office.,It provides a full
printed audit tape for each entry lane.

As a further check, a roadway treadle is placed at the entrance
of each lane. As a car enters the driye-in, the fact is registered au¬
tomatically on the printed tally forms. System is presently operat¬
ing in some two dozen drive-in. theatres..

Veterans Defy Tax—Nobody Can Stop “Sport”—
^igger’n Horses and Rough onB.O.

By JAY TOMSON

Vancouver, April 8.

Although bingo in British Co¬
lumbia is classified as gambling,
thus illegal, “it’s still the number
two headache,” to Vancouver. ex¬
hibitors, according to Owen. Bird,
prez of the exhibs’ association, and
headman of West Coast Booking,
indie distribs.

Both Bird and the local amuse¬
ment tax' office state that housey-
housey, as it’s termed? here, is very
big boxoffice. Canadian Legion
branches alone are estimated to
be grossing some $80,000 a month
from , bingo games, operated "for
charity.”

The exhibitors have tried to fight
bingo, without success. Police de¬
partment has tried to quash the
sport, which many local opportun¬
ists find more lucrative than
horsey-horsey, sidewalk bookmak¬
ing, but has managed to close only
three bingo operations in the past
year, according to police inspector
Pete Laniont, who heads the city
gambling detail.

Usual out pleaded by operators
is “funds for: charity” and on this
basis, local bingo thrives lustily,
is second only to tv in responsibil¬
ity for shuttering the sub-run film
Situations, is Bird’s opinion.

In May last year,. B. C^rovin-
cial government slapped the area’s
10% “amusemerit tax’ y ori bingo.
This action brought loud squawks
from, service clubs and churches,
which make up Vancouver’s bingo
circuit. The Canadian Legion de¬
fied this levy, arguing" that “bingo
is not entertainment,” and with¬
held payment to the" revenue men.
By December last, said press-re¬
ports, the Legion held some $60,-
000 tax from- bingo games “in es¬
crow,” pending their hand being
forced* Since that sum represents
10% of gross for seven months
bingo during 1957, a staggering
amount routed away; from theatri¬

I—RA8I9 CUT MUSIC lALl^-i

Rocktfotftr • Cl MC00
DANNY KAYB
In '‘MARRY ANDRUW"
to-stamniPICR ANGELI

tucuM • ml ratal • mht tam

In dMflwSnf* «n4 MKTIPCOLOS

PRODUCER WANTED

For movie; production of the story
"Nino in • StatMn W»*on.~ I have
the story, the music and 5000 It. of
16mm colored movie films to help
tell the story.

LESTER W. HANNA

R. #1, l« 21 A- Fsnsl©rove, Orer]

‘When’ Should Film Publicity Start ?

The value of long-range publicity on an upcoming
picture is being reviewed by at least one major film-
company. Tor years, there has been disagreement
on the proper timing in the flow of publicity.

There have been advocates of a constant, out¬
pouring of material—-from the preproduction phase •
right up to the opening. In many instances, how-

ing r which Ie gaining favor in some industry quar¬
ters, would prefer to save the money and the mam
bally barrage for some fO to IZweeksbeforb the
initial dates of a particular film.

The establishment of this new policy being
openly discussed in a number of publicity depart¬
ments. Hard-headed reviews of the prevailing teeh-

ever„ there has been a serious lull irt newsworthy nique has resulted in some sharp questioning of the

events during the period that occurs immediately value of news stories, column items r 'hewspaper art

after production is completed to the time the pic- and television, and radio breaks which come some six

tore Is scheduled to bow. or possible more months before a picture will ap-

In recent years, the industry appears to have 0,1 a ***??**£ Mreen.

accepted the theory that a picture must be strongly • ^Rfved that if any changes are

publicized from the day it is announced, during its it win depend largely on the views of the

preduetion, and, of eourse including the big push independents. Some have been burnt by previous
just prior to the opening date, experiences and have discovered that the long-range

It Is this theory that is now being challenged by

some nub-ad tanners It’s their contention th»t a toe b.o. if the picture is poorly received. The indies,
lot of the breaks obtained during the early stanza of rhp°

goWen b, the time. «hj Him rwehes . theeto* Hire fe kept in tSe public eye. Some film public*^

The early stages of publicity freguently Is very departments have resented the intrusion of these
costly, particularly When newspapermen are brought “private” flacks, feeling that their only contribution
to distant location sites both in: the U.S. and abroad: is to act as a “watchdog” (u^anization:

In addition, many independents s hire private pub- Solution to the divergent views on long-range
Iicity offices which are on the payroll from the versus the immediate publicity impact, it appears,
i time production starts. will rest with the decision of the independent pro-

In an analysis of the cost versus impact value, ducer. It appears likely that the distributor would
many, tradestera have come, to the conclusion that / prefer to. pull out all the stops just before the pic-;
the coin outlay does not bring the required results minded, he’ll have to depend on his-Own privately-
in publicity which is most needed just before the tore’s debut. However, if the producer Is long-range
picture is available to the public. This type of think- employed publicists*

cal wickets, is apparent. Police
state that 14 local organizations
operate bingo drives from one to
six nights a week.

While lineups under theatre mar¬
quees are tow these, days, street-
blocking queues begins outside
bingo hallb here from about 6
p. m., for an 8 p. m. start, at prices
around 75c for the first bingo card.

Whereas 90c top is considered
stiff admission for a first-run pic,
apparently a ten spot on a night’s
housey is. common spending for
bingo, which is riot advertised, but
is drawirig big on its big prize ap¬
peal. At some Canadian Legion
branches, and at the biggie Happy-
time Social Club, division of Em¬
bassy Ballroom (10c annual mem¬
bership) jackpots range from $400-
$800,. and .frequently larger, with
members playing several/ cards si-.
multaneously to boost chances of a
win. Bingo even has its profes¬
sional punters hereabouts who sys 1
tematically play the big-prize
games around town, and live on the.
proceeds.

“Everyone seems to b>e running
bingo,” said tax officials. “The
Elks, Eagles, Kiwanis, community
centers and most churches are run¬
ning regular bingo games.”

. Bird blames some of the bingo
bonanzas- on the publicity, given
police. swoops on some operators.
“Because it’s illegal,” he said,
“people seem to find some kind.of
giaihor in going to . bingo. It
makes ’em feel like hellions-—they
see some sort of intrigue in 'it*.
We have been imable to .fight it, ex¬
cept in a quiet way, since it’s too
political an issue.” Distrib means
the filmtrade . would be ' tangflng 1
with church and service club pres¬
sures.; “So we left the Taw to look
after it, but it’s bad oppesitioa to
the picture business.” -

Police state, “We’re closing 'em.
up as fast as we can, but we'can¬
not close bona fide social clubs.”
Seemingly the dept wouldvlike to.

As of March 2£ last provincial
tax office,, through' a revised law,
is remitting half the taxy ti^o,
“but only to chartered ’organiza¬
tions.”

rintfaMI iraa» » SSSSS'

duction of bettor pictures. It was
a favorite gripe to charge .that
keeping; stars or the payroll And
tailoring pictures and roles for
them Inert tke industry^ Now the
reform of a former “bvf^ is. ex¬
ploited for copy as an exapiple of
HollywoocTs derikie.

Again HoQyweod was onee laud¬
ed for going to. distant locations
to obtain authentic backgrounds.
Nows this policy is cited “as a ter¬
rible thing* because the industry
is ne longer BKdung as many pic¬
tures fo Redwood.

Emerling hits home the feet that
despite -the p e s s imist ic : outpour¬
ings, there are still some 35;000,-
800 regular film-goers. And he
. suggests that, if any editor desires
to make his own survey on the
public’s desires, “just tune your
ear into the conversation, at any
social gathering. Do you find the
folks — ladles e^erisHy—talking
about- the stofie payrolls, percen¬
tage. of the : gross, p^ital gams^ or
such thinks or are.they: ehatt»ing
about: Sophie Glutzfk new hairdo- or
boyfriend?”

Wednesday, April 9, 1958

fs&RIEft

*TRI ART
COLOR

CORPORATION

Si Ji/tmtSS q (w ai&oeitUed mit/i

LOUIS de ROCHEMONT

IN THE FIRST

CINEMIRACLE PRODUCTION.

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mm

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PRESENTED BY

NATIONAL THEATRES, INC

EASTMAN COLOR NEGATIVE PROCESSING
A PRINT BY TRI ART

/ TRl \

7 ART \CORPORATION

COLOR subsidiarv oi Du ArlFitml^abs:. Ittc.Y

(a subsidiary of Du Art Film Labs., Inc.)

245 West 55th St, New York 19, N. Y. . PLaza 7-4580

24 INTERNATIONAL FII.MS

Variety

Wednesday, April 9, 1958

I What Do International Stars Have?

r ^

j..v , '

More than ever, foreign stars are appearing in American films. Here
are the names of: some, of the leading overseas personalities, and
their backgrounds in capsule form:

SOPHIA LOREN—was a hungry Hbyear-old when the Allies drove
drove into Italy. She picked up some English from the .G.I.s, eventu¬
ally placed second in a beauty contest. This Jed to modelling and
extra roles in films. She first came to notice in “Africa Beneath, the
Sea," changed name from Scicolone to Loren and appeared, under
the name in “Aida,” when Americans first saw her. An international
“cover girl,” she’s currently shooting “Black Orchid” lor Ponti-
Girosi (Paramount) and is current in “Desire under the Elms,”
Her “Houseboat” with Gary Grant is upcoming.

.MARIA SCIIELL—was born in Vienna and has been an internation¬
al star for several years, though the .broad American public is
seeing her for the first time in Metro's “The Brothers Karamazov,”
in which she plays Grushenka. She has won many international acting
awards (including the ones at Cannes. and Venice). Brought up in
Switzerland, Miss Schell at the age of 16 already had appeared in
her first picture; a Swi^s production. In 1948, she appeared in “Angel
with a Trumpet’ ’in both the British and Austrian versions and then
made several films for Sir Alexander Korda. She didn’t make . her
first German film until 1950.

CURT JURGENS—at. 42 is well on the way to becoming another mid-
dleaged matinee idol in the Ezio Pinza tradition. Bom in Munich
Germany, he got his first film part in 1935, playing the. young Emperor
Franz Joseph of Austria. Since then he’s appeared in 89 pictures
and an equal number of plays. In 1957 he: starred in seven films,
four made in France in English; French and German , versions and
three produced on the Coast. He appears in “The Enemy Below,”
“Ths Happy Feeling” and the upcoming “Me and the Colonel.”
Venice voted him “best actor” in 1955. .

CLAIRE BLOOM—rates as one of Britain’s most attractive imports.
A seasoned legit actress (she’s been on the stage since the age of 15),
she came to first attention , on the screen playing; opposite Charles
Chaplin in “Limelight.” After that; she; turned down lucrative film
offers to appear On the stage for the Old Vic: at $125 a week- Then
came. “Richard III” and her latest for the U.S. is Metro’s “Brothers
Karamazov.”

ROSSANO BRAZZI—has been a part of the Italian film industry
since 1939, appearing in films and also producing them as well as
making appearances on the stage. Another of the truly “international”
actors, he came to attention in the States with “Three Coins in. the
Fountain” in 1953. After that came “Summertime,” “Barefoot Con-
tessa,” and—lately— : “Legend of the Lost” and “South Pacific.” Born
in Boogna, Brazzi originally studied to be a lawyer (he has his degree),
then joined a Rome repertory company and appeared in films. He’s
currently shooting “A Certain Smile” in Paris for 20th-Fox.

LOUIS JOURDAN—was born in France and came to the States in
1947 when David O. Selznick brought him over. His first film role
was in “Le Corsaire” in 1940 and made nine more French films Within
three years, also appearing On stage. Came the. Nazis and Jourdan
was on a work gang. He escaped to the free zone where he found
a group making films. After the war, he went to London,; His: first
U.S. film, was “The Paradine. Case.” He’s soon to be seen in “Gigi,”
Jn which he sings On the screen for the first time;

MARIS A ALLASIO—has drily orie. American film, “Seven Hills of
Rome,” under her belt, along with seven Italian pictures, but the
demand for her in Hollywood is considerable. She entered a beauty
contest at th age of 14. Her latest Italian film, “Pope But Handsome,”
was a. great b.o. favorite in Italy. / .

ANNA MAGNANI—made her American film debut in 1955 in “The
Rose Tattoo” and is current in “Wild is the Wind,” One of Italy’s
best-known actresses, she started as a nightclub singer, which was also
the part she played in her first film. back in 1935; She has done all
kinds of roles, ranging from drama to comedy/ She won an Oscar ,
for her “Rose Tattoo” performance. She speaks Italian, French arid;
English.

KAY KENDALL—had a long list Of British films to her credit be¬
fore, in 1957, she appeared and: made a hit in “Les Girls.” Also
schooled on the stage, she had her first film part at the age of 17,
but the picture flopped and she returned to the theatre. During; the
past six years she’s appeared in more than a dozen; films for the J.
Arthur Rank Organization arid has done tv. In “Les Girls” she ex¬
hibited an outstanding comedy talent: Miss Kendall is married to
Rex Harrison, as if you didn't know. .

LILO PULVER—made. 22 . comedies in Europe before she realized
her ambition and was discovered by. Hollywood—as a dramatic star:
She started out in Switzerland where she made her stage debut, in
Goethe’s “Clavigo.” More stage work followed and . then she appeared
with Hans Albers in the German film, “Foehn;” This was followed
by a long string of screen comedies, all with her full •firstnarae billing
of Liselotte. This was changed to Lilo when Universal signed her
to a fiveyear contract and; cast her in “A Time to Love and a Time
to Die.” . "■

Secret Police Twist

Films have a way of travel¬
ling. ■••••

During the. War, the Nazis:
made a picture called “G. P.
U.” (The Soviet Secret Police)
which, being in the form of a
sensationalist expose, was de¬
signed to jutify; the German
attack on Russia.

Now, Hoffberg Productions
has that same picture dubbed
into English, and is peddling
it tb the American theatres.
Film . has-.. virtually no Nazi
propaganda iri it-,, being con-
. cerned primarily .With expos¬
ing the Soviet “Gestapo.”

Those close to the Soviet-Amer-
ican film negotiations say they have
the . uneasy; feeling the Russians
may again be veering towards the
“barter” type of deal. Nothing has
been said so far; but the signs are
in the wind and the American in¬
dustry representatives are poised
for the demand.

. On several occasions in the past,
the American reps have explained
to the Soviet film men that, any “ex¬
change” is out of the question. Eric
Johnston, prez of the Motion Pic¬
ture /Export Assn.,, reiterated this
again last week, adding it was his
impression that the Russians knew
and appreciate the MPEA position.

But others, wrip’ve been; in oh
the two negotiating sessions so far,
express, fear that the notion of the
government or the MPEA taking a
block of Soviet features for dis¬
tribution in the States still isn’t
dead among the Russians; and they
wouldn’t be surprised if, at a cru-
. cial moment, it popped up again,
.The Soviets have been screening:
a lot of American films in Wash¬
ington arid .the MPEA has begun to
screen Russian features for Amer¬
ican distributors. There appears to
have been no definite indisation of
precisely, how many films the So¬
viets plain to buy, and how many
they would expect the Americans

to take in return.

.. A high company official last
Week said it was feasible that the
State Dept, might ask the industry
to take ori some pictures if it
turned out that none of the Soviet
pictures offered roused commercial
interest. However, he stressed, if
such a proposition were acceded to
by Hollywood, he and many others
would regret it greatly. He pointed
out; j too, that this would set an
impossible precedent for other
countries who’ve long been hound¬
ing MPEA for some sort of re¬
ciprocity arrangement. '

'■Twentieth Century Record Corp.
has been authorized to conduct a
records business in New York, with
capital stuck of $100,000, $100 par
value. Prentiss-Hall Corp. filed the
certificate of incorporation with
the Secretary 6f State in Albany.

CALLING ALL NATIONS

I Today the “foreign market” (America to the Europeans, Eu¬
rope to the Americans; and all the rest of the world to them
both) is of the utmost importance to all producers of moving
pictures. Nearly all nations, possessing studios and creating
filmed; entertainment are intent upon creating features capable
of playoff in alien lands. •

Go-production is one omen of this internationalization. Every¬
thing is shared nowadays from glamour to finance, from quota
permits to annual festivals. But more than currencies is sought.
Each nation also seeks prestige. Films are of high voltage im¬
pact in the development of national tourism, in the struggle for
people’s hearts and minds.

Russia is downright anxious to have its films exhibited in
America arid almost equally interested in exhibiting American
pictures to its nationals. Japan has been centering much atten¬
tion on New York arid London. India was elated to Win the grand
prize at a first-time festival held in San Francisco. France Is
vastly cheered to have recently made substantial progress iri
American playing time. Italy is gathering its forces, catching
second wind, for a new surge of world competition. Germany is
slowly turning away from its postwar preoccupation with its own
domestic market and is studying American, and other, release
channels.

True some national film industries remain relatively weak,
Argentina is distinctly laggard, far behind Mexico which en¬
joys, for example, a $3,000,000 annual gross in the U.S; Austria
is “locked in” to the German market, and to some extent so is
Switzerland. But even little Denmark hopes to break out inter¬
nationally. Sweden, of course, has continued, through the years
to secure some foreign circulation, npt just for nude bathing
epics.

That the problems, troubles and approaches of the British film
industry are increasingly similar to those of the American film
industry is clear. Rank, it is to be noted, gamers out-of-country
bookings totaling about. 50% of its rentals, which is the going
ratio for Hollywood, too. ; ' '

A faraway land like Malaya; imported nearly 650 feature filiris
last year. There, as in many other countries, there is a thriving
local trade in language dubbing. In the most remote areas of
the world, wherever there is electricity, however, flickering, films
are vital diversion. Only this winter in the snow-marooned
country of northern Canada the same one 16 millimeter cowboy,
film was shown night after night for three weeks, pending the
next airplane, to the same fascinated Eskimaux.

Here is not the appropriate place to dwell upon the growing
dependence of television itself upon filins. Whether old and bor¬
rowed, or new and self-tailored. But to the extent that the home
screen relies upon entertainment in transportable cans it ranks
as a younger sibling of the theatre screen. Indeed prominent
personages In the American television Industry deplore the drift
from “live” programming to filmed programming.

Suffice to point out that the present internationalization of the
motion picture becomes vividly apparent in the special stories,
charts, lists, analyses arid display advertisements which com¬
prise this International Film Number.

Rank

Leo Pillot has resigned as ex¬
ploitation manager for Rank Films
and will make known his plans
after a Florida vacation for which
he left on Saturday (5).

Prior to. joining Rank, Pillot was
in a similar capacity at 20th-Fox
and at one time had been personal
manager of comedian Sid Caesar.

Henry Bergman Retires

San Antonio* April 8. .

Henry. Bergman, a member of
the: former song and dance team of
Clark arid Bergman in the days
of.Vaude, who has been manager
I of the State Theatre for the In¬
terstate Theatre circuit for many
years, has retired.

. Clarence Moss, formerly of the
Interstate publicity department has
been named manager of the. State.

Motion Pictures—lnternational Medium

By ERIC JOHNSTON

(President, Motion Picture Assn, of America)

Washington, April 8.

The big cliche these days is that the world is con¬
densing. It’s shrinking up to the size of a tennis ball,
we’re told. The bold new wonders of science and technol¬
ogy are annihilating time and distance. The Atlantic Ocean
has become a pond, the Pacific Ocean a lake. And it now .
takes no longer to visit the next confident than it used
to take to visit Aunt Minnie in the next county. .

There’s truth in all this, as there is in most cliches. But
in our special business—“the international motion picture
•—I’m not so sure.. To. my mind, there are prominent sign¬
posts pointing in both directions at once. It might be help¬
ful to examine these signposts to etermine which way
we’re goings—and which way we want to go—with the
films of each of our countries, the mutual product of all
our talents.

The first signpost isn’t very cheerful. It is painted in
dark and somber shades. It points down a narrowing, ever-
constricting lane that finally comes to a dead-end stop.
If we travel it, we shall develop long before our time a
hardening of the arteries and a stiffening Of the joints.

For the world’s: motion pictures—an industry that to¬
day is scarcely 50 years old, that is riot even prematurely
grey—this would Seem, a reckless and unriecessary path
to follow-. How did we happen to get started toward this!
train \

The plausible answer is competition—Jhe new cpinper
tition, electronic and otherwise—that; now faces every
film producer in the world. No one can deny that the film
industry is haying its trials and tribulations today. We’ve

all been getting our Jumps—in Great Britain, iri France,
in Italy, all oyer the world. As for lump-getting, Holly¬
wood is exceptional in only one respect:—we’ve been get¬
ting our lumps a little ahead of everybody else.

But coriipetitipn, in Itself, is not the real explanation.
Our trouble, it. seems to me, is the way we too often re¬
spond to competition in the world market place. What’s
more, our trouble is self-inflicted. Instead of expanding our
. markets, we can only narrow and constrict them by put¬
ting up ever higher boundaries of tariffs arid customs du¬
ties and quotas and restrictions and special taxes against
the broad interchange of the films of all nations. We may
set out to protect the local or national film industry. But
. Aye’ll end up by crippling the European film industry, the
United States film industry, the worldwide film industry.
This includes ris all:

‘ ^ The Alternative 1

Fortunately there’s a second signpost and we can fol¬
low it if we will. It points to a broad highway which the
motion picture can travel, ought to travel, is uniquely de¬
signed to travel. It is the road toward expanding markets,
toward the widest possible access for all the world’s films.

In iriy judgment, the motion picture is a very special
thing on the world market place. It is not just a com
modity, another bar of soap, or bottle of perfume, or
wedge of Provelone cheese. Of all the world’s products, it
least deserves narrow protectionism Arid restriction. It
flourishes best with the widest access, just as a book or
a painting or concerto flourishes. •;

Like all great art forms, the film is truly, international.
It is meant to be enjoyed by people regardless of national¬
ity or sovereignty or. point of origin. The film’s greatest-
strength—against all competition—is its unique capacity

to reach men’s minds and hearts everywhere. This, I.think,
is the film’s mission and the mission of our industry. In
today’s world—condensing or expanding—I can imagine
no greater mission.

Perhaps in past lush times, when we had only ourselves,
to compete against, there was some excuse for being stand¬
offish, for protectionist attitudes and regulations. But to¬
day our competition from outside oiir industry is big
enough to bring us together—and our opportunities for
building new markets are also bigger than ever before.

The world's films, wherever produced, can cross all
boundaries and borders except just one:—

And this is the border,, the boundary, we create and iri-
flict upon ourselves.

We have reached a time for expansion, not restriction.
The American motion picture industry , is ready to join
with the industries of all nations in building our mutual
business. We believe deeply in this course. It is our credo
and hope for; the future.

I said a moment ago that the motion picture is not just
another commodity. If we look on it as just another bar of
soap, we depreciate it arid we depreciate ourselves.

Then, perhaps we; better be in thesoap business instead
of the film business.

Once we attempt to fence and barricade the motion pic¬
ture, like we do commodities under tariff laws, we destroy
one of the inherent qualities of the motion picture, which
is its universality. :

I think it is time to stop thinking just in terms of a Eu-
ropean market, or an American market, or an Asian mar¬
ket, I think all of us everywhere engaged in this proud
and rewarding occupation, the motion picture, should
think and act in terms of a world market. There lies the
best future for us alL

Wednesday, April 9, 1958

J4SS3 gfr

INTERNATIONAL FILMS

25

Films In America: Up From Zero

[FRENCH ECLIPSE ITALIANS, GERMANS COMING ALIVE]

By FRED fflFTi

SELLING AMERICA

Where and How:.Isf Foreign Feature
To Get Bookings in Depth?--Rank?
Yank Defies Some Trade Maxims

Though the flow of foreign films into the U.S. has risen
to flood tide, distribution methods have not substantially
changed and, with the logical exception of the British,
most imports still are confined to strictly limited, circular
lion.

It’s not so much a question of their inability to achieve,
the “depth” penetration so ardently sought by the French*
but an economic equation that balances volume against
such factors as cost of prints, Cost of distribution, low
rentals,; etc. In other words, the foreign film biz is one
segment of the industry where circulation and profits
don't necessarily match.

Gradually, very gradually, this situation is changing,
particularly with the oncoming of the dubbed films, which
are a better bet for the commercial houses and can play
down the circuit line by overcoming the subtitle barrier-
But even though a dubbed import stands a better chance .
for wide playoff in the U.S.' mart,, it still generally pans
out in the second-feature category and “La Strada” proved
that the aceptance isn’t uniform across the country.

Foreign film distributors are split into two groups. One
goes on the theory that it isn’t necessary to maintain more
than a couple of offices across the country, with the bulk
of the selling up to the sub-distributors.. The other goes
for penetration via a large number of offices, flatter* seg¬
ment feels that the added overhead is made up for by the
greater business volume. In this group are the J. Arthur
: Rank Organization and Distributors Corp. of America.

1 , . - ’•• Sub Distribs / ... 1

Efficiency of the sub-distributors has been a matter of
much discussion. Some lean to the view that they do as
good a job as can be expected. Othei> take the view that
foreign films need specialized attention, which the grass-
root handlers can’t give them. In any case, if an important
film is involved, the axiom still is: We can sell it by
telephone from New York; and in the instance of the top
firstruns this is unquestionably true.

As for the release of foreign lingualers by the major
companies, the feeling is still widespread that the big
companies aren’t geared for specialized handling. How¬
ever, producers abroad continue to dream of “major”
distribution, sometimes overlooking the fact that . the .
“major” tag extends down the line, also to prints and
costs.

Only company really : active in the field is Columbia
Pictures, which, releases via Kingsley-International. Now
United Artists,, having acqured “Une Parisienne,” the
Brigitte Bardot picture, with Ilya Lopert, may get into
the fray too. Metro has several of the Ealing films, which
it financed, but hasn’t done much with them yet. Warner
Bros, released a dubbed import, the French “Paris Does
Strange Things” and will put out the German “So Lange
Du Da Bist” (As Long as You Are Here) with Maria
Schell. ' > -

L

Token Circulation

The vast. majority of imports get little more than
token circulation in the States. Those that succeed are
primarily exploitaton entries, which may open around the
country before hitting New York, and. the films, which
make- a mark for themselves in the Manhattan arties
where the metropolitan reviewers help ’em along. But
the art circuit pipeline is crowded and the number of
outlets is still very limited, there being no more than
about 300 houses that regularly and steadily book the
foreign product.

In the metropolitan area, .the situaton changes: from
week to week. One moment, the arties are booked up
tight. The next, several houses are looking for product.
It’s generally, agreed that there is need for a house or
two on the East side of Manhattan, but building costs are
prohibitive. There has been talk of the Beekman Theatre
going first-nin and also of the RKO 58th St. Theatre.
Length of run, of course, is an important factor. When
there are two or three b.o. hits, staying for months, and
additional houses, are tried up with offbeat American
product which has begun, to seep into the East side show¬
cases, the competition for the remaining outlets is hot.

Situation is complicated by the fact that , most of the
outlets are owned by distributors who tend to showcase
their own films in them and tend to hold them over even
though the business is mediocre. Length of run in Man¬
hattan is a big selling point out-of-town, and those
terms it’s worth to hold over a picture.

A great deal of effort is going behind the current pust
to get more theatres throughout the States to accept
foreign films. The commercial situations, aware that some
imports can draw ’em in, are beginning to listen and . a
good many will book imports, particularly if they’re
dubbed: In the future, more and more films will be made
available in dual versions at the same time where, in the
past, the dubbing job followed in the wake of a success^
fut subtitled run. But “penetration” will be. more of a
question -of demand than distributor pressure.

The British have easin’ sledding primarily because they
don’t face the language barrier. Yet, even British pictures
still move within great limitations and the Rank Organiza¬
tion is finding out that to “sell” its product is as much a
matter of pressure and persuasion as it is a process of
gradual conditioning. Like the French, the Italians and
ottos, they’re finding that it’s on.thing to book a.picture :
and quite another to get the public to come see it.

Still dghting—and gradually winning—the battle for
expansion in the American market, foreign films are
beginning to give Hollywood a run for its money in the
domestic market.

Realistically, there haven’t been any resounding vic¬
tories, but there have been breakthroughs; no great for¬
tunes are being made, but a picture like “God Created
Woman” from France can hope to pile up $2,000,000 or
more in film rental; no one is mobbing foreign stars; but
their names are beginning to be known and have some
marquee value. .

To an extent, the concept of the shrinking world has
helped Jthe foreign film in the States. Finally abandoning
their traditionalist isolationist stance, Americans in depth
have come to take an interest in what happens in Europe. ;
Many have come in contact with Europeans or have been
among the millions that have flocked to. the Continent
on a lopk-see.

Americans are appearing in European pictures, and to
an even greater extent, Europeans are being cast in
Hollywood films. It is the- kind of reciprocity that nur-.
tures familiarity; and in the film biz, this doesn’t spell
contempt, but boxoffice. -

Don't Forget Basic Fact:

/ Art 9 Circuit Still Limited

In gauging the status of the foreign film in the U, S.
today, a degree of relativity is pertinent; It: is still a
small business. The number of “art’’ theatres h^s grown
to arouhd 700 to 800, of which any one film can play
about 4fiO. These houses will mix the British product
with the foreign lingualers. There has been a sharp rise
In the total of houses that will-play imports either occa¬
sionally: or even as part of regular policy, but some of
these aire “fringe" situations which turned to “art” .as a:
last, desperate measure.

There’s still resistance, and a good deal of it, to the
oversea^ product, . not because it comes from any one
particular country, but. because it represents a strange
and unknown element.

In other words, those who seek from time to time to
make it appear that the foreign film has. hit,the bigtime
(usually after one picture or the other has caught ohV,
are misrepresenting the rate of improvement

It is true; however, that imports are iio. longer
shut out of the' socalled “commercial” houses. It's
true* too, that their potential has risen a great deal, .
not only becay.se of the continued flow of film, but:
also because the. distributors have become adept in
experimentation and in selling. Dubbing is- on the.
increase, and dubbing to many represents a strong:. .
hope for much greater success in the future /' .

Foreign films unquestionably have a future ... in the
American market. They represent; for one reason or the
other, the “offbeat” attraction. At a time when the public
definitely is shopping for the unusual, that’s a .plus factor.
Furthermore, the idea has sunk in that imports are more
frankly. daring and sexy than their Hollywood competi¬
tion and this, too, have left an impression. -

Product Shortage Somewhat
Favors. Imported Features
In addition, economic factors have a bearing. Exhibi¬
tors are . crying “product shortage,” and with the majors
cutting down on programmers, the dubbed imports stand
a better chance. Gradually, exhibitors (rarely in the
mood for “experimentation”) are catching on to the
ayailabilability of the overseas : product. The lines of
* communication with the distributors in New York have
been strengthened both via repeated contact, and also
via the ispread of offices which the importers have estab-.
lished iin various parts of the country to do a better
selling job.

Self-hielp, too, is a part of the story. The French Film
Bureau In New York is mailing a flow of publicity about
French films arid the French industry to all segments of.
the trade, and the newspapers and magazines are being
bombarded with material from France, telling the story
of the French film and the French stars.

Relatively speaking, in other words, the foreign film
has come a long, long way from the near-zero mark at
which it found itself right after the war and from which
it was [temporarily lifted by the Italians. Naturally. if
contrasted to the American, product, the performance of
the imports is still very limited; and likely to stay that

Copenhagen’s Nordisk Expands

By Victor skaarup

•'.• Copenhagen, April 8.

Nordisk, oldest; film producing company in Den¬
mark, which celebrated its 50thi anniversary a year
ago, has. embarked upon a sales campaign to sell its .
product in foreign markets. As a key factor in this
it has hired Olaf W. Borgesen, 48,- who has been with
Metro-Gold wyn-Mayer’s Copenhagen exchange since
1937 and latterly its manager.

As new foreign sales manager of Nordisk he will
have two main tasks. First, to secure more play-
dates in Sweden, Norway, Finland, and . wherever
else may be possible; Second, he will seek co-pro¬
duction deals with foreign film companies in order to
get rental money out of the Nordisk studios here.:

Borgesen will exit Metro at the end of this week,
then holiday until May i.

Once Big Producer

(In connection with Variety’s International Fiim
Section, let one footnote serve as a reminder: until
talking pictures cdrtie. along in 1928, Denmark was ;
a leading European film producer, selling its jsilehts
all over the continent here and across the seas as
well. : The Danish tongue, is, of course; scarcely ex¬
portable. Even , the other' Scandinavians have
.••trouble-' '

way for -the “run-of-the-mill” product coming over from
Europe, ' .

' What the distributors feel is that more and more “big”
foreign films are on the horizon; By this they mean films
that click in New York and can then be sold widely
throughout the country in;dubbed form. It Is a technique
; that has not yet been - fully defined. “La Strada,” was
dubbed, after it was a hit in the original version* “God
Created Woman” was available simultaneously in both
the dubbed and the original versions, and now another
Brigitte Bardot release, “Une Parisienne,” is to be re¬
leased in N. Y. in July in both dubbed and original form
at two theatres. A popular dubbed film can get as many
as 5,000 dates. /

The danger is that the few successes may blind pro¬
ducers abroad to true conditions in the American market.
As one rose doesn't make a summer, so one big hit
doesn’t automatically create a demand for foreign films,

: though unquestionably it helps. The fact is that the
number of truly attractive films from abroad (attractive
in terms of their American b.o. potential) is very limited.

A “God Created Woman” will hit a record number of
bookings and gain entry where foreign films have never
seen the light of a screen. Yet another French picture,
well reviewed in New York and energetically sold, was
able to get all of three dates and it grossed but $7,000.
Sex Is Boxoffice Bui Not
. Always Predictable Value

“Sex,” say the savants, “sells.” But does it? “God
Created Woman” is cleaning -up and another sexy Item,
“Adorable Creatures,” flopped.

“Give ’em art in the art horises,” Says another fellow,
and he points to the success of “Geryaise” (at least in
New York). But many thought that “Wages of Fear” wai
.“art,” and it flopped.

There is virtually no yardstick, even if one eliminates
the whims of the New York critics who carry a certain
weight when it comes to imports,. “Diabolique” was smash
all the way in Europe, and it duplicated its success in the
States. But for each of these films there are a dozen
which, by all prior standards, should have done well in
the States .and didn’t. “A Condemned Man Escapes” is-
one example, “Ordet" another.

There is little question that the French film today
dominates the scene, with the previously pofent Italians
lagging behind. But considering the volume of French
production, the. qualities of the Paris imports is hardly
overwhelming. Unquestionably, the French know r how to
handle sex in their films, and this puts them ahead. But
sex alone can also spell trouble in the U. S , and not
only because the critics tend to look down their noses
at such films. .

“God Created Woman*’ didn’t play in Jacksonville,
Fla., for instance, for the simple reason that the
towns fathers feared that it would create too press-
. . • ing a demand for a local censor board.

On the overall, the outlook for the foreign films in the
States is bright; at least the percentage of moneymakers
is likely to rise if for no other reason than that the
J volume of bookings is likely to rise. It is still trite today,
on most foreign films, that* New York represents 50%
or more of. an import’s total income. But, gradually, the
acceptance pattern is changing, at least on the more
highly popularized French, and Italian entries.

Germans Begin to Impact
Long-Lost Yankee Marts
Coming up in the background are the Germans, whose
production keeps pumping out films which are generally
too “typically German” in character to get across in the
States, Yet, ‘The Last Bridge” and “Devil’s General”
appear to have broken , the ice, and a number of other
/ German' films. of promise will .be released this year, in¬
cluding “Captain von Koepenick.” The rising popularity
of such German stars as, Maria Schell and Curt Jurgens
unquestionably will help the Germans break the barrier.

The Japanese, who caused a brief flurry in the States
via a series of films starting with “Rashomon,” have lost
some of their tentative advantage. Both the Germans
and the Japanese held film weeks in Manhattan to
introduce their new films to trade and press. Underly¬
ing all this is the theory that it takes only a couple of
’ hits tp break through. It’s a theory fondly held by many
in the foreign film field, though it. would appear to lack
merit in the light of actual experience.

The success of the foreign film in the American mar¬
ket—and no one can deny the considerable progress that
has been made—has not been due to some “icebreakers.”
It has been due to a combination of steady “pounding,”
amounting to a process of education of exhibitors and
public alike, and. to economic factors quite outside the
purview of the foreign film itself, i,e. the soft condition
of the market for American pictures.

In its original form, equipped with sub* itles. the im¬
ports will never escape the art circuit straight jacket.
This circuit is comparatively small; but its patronage is
growing. Dubbed, however, and properly exploited, for¬
eign films are at the point where they can tackle the
American competition on equal terms.

This past year, the number of strong foreign entries
was sharply limited. The French flooded the market
. (much to the chagrin of those who saw in this a serious
: dilution of: their reputation for quality),; but not tiff .late
in the year did some really good French films appear.
“God Created Woman” irritated the critics, but took off
like lightning; “Gervaise” and “Razzia” did well and
“Gates of Paris” came on the scene. So did “The
Adulteress” and “The Bride Is Much Too Beautiful,”
which cashed in on the Bardot fad.

Earlier, the French had released “Four Bags Full.”
which didn’t live up to expectations; “We Are All
Murderers,” “Fruits of Summer.” “Pantaloon,” “Only the
French Can,” “Passionate Summer.” “The Sorceress ”
“Time of Desire,” “Versailles,” “Nana” (also very strong
at the b.o ), “A Man Escaped,” “The French They are
a Funny Race,” etc.

The year’s top entries from Italy were “Gold of Naples”
(going out dubbed) and “La Strada” of course. “Night*
of Cabiria” didn’t open till very late in the year.

26 IXTERiyATlOyAl. FILMS

Foreign Films Circulating In U S.

P’A'RIETY

Wednesday, April 9, 1958

(The following listing of imports
on the American exhibition mar¬
ket at the present time was pro¬
vided by distributors. It is re¬
produced here, courtesy Theatre
Owners of America.)

"Abdullah’s Harem/' 20th.

"Above Us Waves." Republic.

"Across The Bridge," Ranh.

"Adorable Creatures." Continental. \
"Adultress, The," Times:.

"Adventure.in Warsaw,” Airtkirip.
"Adventures Of Sadie/' 20th. .

"Affairs Of Messalina." Columbia.

"Age Of infidelity,” Hoffberg.

"Albert Schweitzer," De Rochemorit.
"Alexander Nevsky." Artkino.

"All At Sea.” MGM.

"Alligator Named Daisy,. An," Rank. .
"Always Tomorrow," Stratford.
"Amazing M. Fabre.” Arlan,
"Amphitryon.” Brandon.. .

"Anathart,” Contemporary.

“And God Created Woman,” Union.
"Animal Farm.” DCA.

•‘Anna Cross,” Artkino.

"Another Sky/'. Harrison,

"A Nous-La Liberte,” Burstyn.

“Antoine And Antoinette,” .Brandoh.
‘•April 1, 2000." Martin J. Lewis.

•‘As Long As They’re Happy/'. Rank.
"Awakening. The/’ Union Film.

"Awara,” Hoffberg.

•‘Baby And The Battleship," DCA.
"Baker’s Wife. The,” Brandon.. .

"Ballet Of Romeo And Juliet," Brandon.
•’Ballet Tales." Artkino.

. "Barber Seville.” Arlan.

"Battle Hell.” OCA.

"Battle Of The Rails,” Burstyn: .
"Beauties Of The Night,” Lopert.
"Beautiful, Or Ugly, They Marry.”
Hoffberg.

•’Beauty And Devil.” Arlan.

- "Beauty And The Beast," Brandon.
"Bed. The,” Union Film.

•'Bed Of Grass,” Trans-Lux.

"Beggar Student. The.” Sam Baker.

"Bel Ami,” Casino Film,

"Berliner.” Burstyn.

"Between, 11 Midnight,” Arlan.

' "Bicycle Thief/* Burstyn.

"Big Day. The.” Union Film.

"Black Tent. The.” Bank.

"Blonde In Bondage.” DCA.

"Blood Of A Poet.” Lewis.

. "Blue Peter. The.” DCA.

"Boot Polish.” Hoffberg:

"Boris Godunov,” Artkiiio.

"Break To Freedom.” U. A.

"Breaking The Sound- Barrier,” Lopert.
"Bride, la Much Too Beautiful,” Ellis.
••Brief Rapture.” Jewel.

"Brothers In Law,” Continental.
"Bullfight,” Pacemaker. .

"Cabaret/* Sant Baker.

"Cabirla ” Lopert.

"Campbell's Kingdom.” Rank.
"Cangaciero.” Columbia:

"Captain From Koepenlck, The/ DCA:
••Captain's Paradise. The/' Lopert.
"Carnival.” Artkino.

"Cast A Dark Shadow,” DCA.
••Chandra.” Hoffberg,

•’Checkpoint,” Rank,

•’Childhood Of Maxim Gorky,” Artkino.
"Child's Play.” DCA.

- "Christmas Carol. A.” U. A. •
"Claudlne.” Hoffberg.

"Cocktails In The Kitchen” Stratford,.
"Colditz Story, The." DCA.

"Come, Take My Love/' Casino.
'"Companions Of Night.” Arlan.

"Concert Of Stars.” Artkino.

. "Confessions Of Ina • Kahr, The,” Sam
Baker.

"Confessions Of Felix Krull. The.” DCA-
"Congress Dancies, The.” Republic,
"Constant Husband. The/’ Stratford.
"Contraband Spain.” Stratford.
"Creeping Unknown.” U. A.

"Crime And Punishment." Union.

“Cry. The Beloved Country,” Lopert,

•‘Dance Little Lady,” Trans-Lux.
"Dancing Heart: The,” Sam Baker.
"Dark Eyes.” Hoffberg.

"Dark River.” Times.

"Daughters Of Destiny,” Arlan. •

"Day In Moscow, A.’! Artkino.

"Day In The Country,” Burstyn.

"Day O* Wrath.” Brandon/

"Day VCilI Come. The.” Casino
"Days Of Our Years.” Brandon.
"Deadlier Than The Male." Continental.
"Decision Against Time” MGM.
“Defend My Love." DCA.
•’Demoniaque,” United M. P.

‘‘Desires/’ Grand Prize.

"Desperate Decision.” Times,

"Devil In The Flesh.” Times.

•’Devil’s Daughter, The," Times.

"Devil's General. The,” DCA/
"Dlabolique." United M. P.

"Diary Of A Country Priest,” Brandon.
•’Diary Of A Lover,” Grand Prize.
"Dirty Hands.” Medallion..

•’Distant Journey.” Artkino..

"Doctor At Large/' Universal.-
"Doctor At Sea,” -Republic.

"Dr. Knock.” Lewis.

"Doctors, The.” Union.

"Doll Merchant, The,” Tudor.

“Don Giovanni.” DCA.

"Don Juan,” Times.

"Drole De Drame/’ Brandon.

"Eagle With 2 Heads/’ Noel Meadow,
"Earrings Of Madame De,” Arlan,
•’Ecstasy/* Jewel.”

"8 x 8.” Hans Riphter.

•’Emperor And The Golem,” Artkino:
"End Of The Road, The.” DCA:
"Enemy Froin Space.” U. A.

"Eroica.” Grand Prize.

"Escapade.” DCA.

"Escape From Yesterday,”/Hoffberg,
"Eternal Conflict,”-Arlan.

"Eternal - Love/* Casino.

"Eternal Mask.” Lewis.

"Every Second Counts,”-DCA.

"Fan Fan The Tulip,” Lopert.

"Fatjer’s Delimma.” Arlan.

"Fernandel The Dressmaker.” Union.
"Festival In Moscow.” Artkino.. .
"Figaro. The Barber Of Seville.” Artlsts-
Producers.

“Final Round, The.” United M. R.

"Final Test/' Continental.

"Fire Under Her Skin.” Union. :

"Five From BarSka Street,” Artkino.
"Flamenco.” Lewis.

"Flame Of Africa.” Cavalcade.

"Flesh Is Weak. The." DCA. .
•‘Flowers Of St. Francis.” Burstyn. .
"Folly To Be Wise/* Fine Arts.
"Forester’s, Daughter, The,” Casino.

."Forman. The.” .Casino/ -
• '•’Formosa.” Hoffberg.

'"Forty-First.” Artkino.

"Foolish Virgin. The/* Jeweh
"Forbidden Desires.” Times.

"Forgotten Village!” Burstyn.

•’Four Bags Full,” Trans-Lux.

"Foxiest Girl Tn Paris.” Times.

"French Scandal. A.” Jacon.

. "French They Are. Funny Race. The,”
Continental.

"Frenzied Altars Of Yho,” Artists Pro¬
ducers.

"Frisky.” DCA.

"Fruits Of Summer.” Ellis.

"Fugitive Hero,. A,” Cavalcade,

"Gadfly,” Artkino.

• "Game Of Love, The.” Times.

"Gate- Of Hell/’ Harrison.

"Gates Of Paris.” Lopert.

•'Gaucho & The Devil.” Cavalcade.
"Gentle Touch, The,” Rank. :

| “Gervaise,” Continental.

1 "Gilbert & Sullivan/’ Lopert.

"Girl And The Oak,” Grand Prize.

: "Girl In Black, A,” Union. "

“Golden Demon,” Harrisdn.

I "Gold Of Naples.” DCA,:

"Good Companions.” Stratford.

"Grand Concert," Artkino. i
“Grand Maneuver/* United M. P.

."Grapes.. Are Ripe, The,” Casino.

/ "Grasshopper,” Artkiiio.

"Green..Man, The/’. DCA.

"Qrisby” (Don’t. Touch. The Loot),.
United M. P. .

“Guendalma,” Lopert.

"Half Strong.; The,” DCA.

"Happiest Days Of. Your Life, The,”
Pacemaker.

"Harvest,”. Brandon.

"Heart And Soul/* Ellis.

"Heart Of Paris,” Hoffberg . .

"Heart Of Vienna," Casino. .

"Heidi & Peter," U. A.

"Hell In Korea,” DCA.

"Hello. Elephant.” Arlan. .

"Heroes Are Tired,” Hpffberg.

"Heroes Of Shipka,” Artkino.

"High & Dry/’. Universal.

"High Treason/.’ Pacemaker,

“Hill 24 Doesn’t Answer,” Concordia.
"Hills Of Ireland.” World Travel. :
"Hiroshima,” Continental.

"His First Affair,” Film Representations.
"Holiday For Henrietta,” Union M. P.
"Holly And The Ivy, The,” Pacemaker,
"House Of Pleasure,” Union..

"Hunters Of The Deep," DCA..
"Husband For Maria, A,” .Union.;

"I Am A Camera,”- DCA.

• "If All The Guy6 In The World,” Buena
Vista, • . . -

"Immortal Garrison,” Artkino. .
"Immortal Vagabond, The/’. Casino.
•Imperial Waltz,” .Casino.

•Inside A Girl’s Dormitory.” Ellis.
"Inspector General,” Artkino.

"In The Circus Arena,” Artkino, . . .

"Isn’t Life Wonderful,” Stratford,

"It Happened In The Dark/-’ Ellis.. :
"It's Great To Be Young,” Fine Arts.
"It’s Never-Too Late," Stratford.

. "Ivan The Terrible," Artkino.

"Jacqueline.” Rank.

."John . And Julie/’ DCA.

•’Julietta,” Union.

"Justice Is Done/’ Burstyn,

• "Keepers: Of "The Night,” Casino!

"Kid For TWo Farthings, A.” Lopert.
"Kindly Kill Me." Times. ..

. "Kreutzer Sonata,” Hoffberg.

"Laidy • Chatterley’s. Lover,” Union. -
"Ladykillers.” Continental.

La Forza Del Destino.” Screen Art.
"Land Of Fury,” Universal:.’ .

”La ; Sorciere,” (The Sorceress), Ellis.
"Last Bridge, The/* Unidn. .

"La Strada,” Trans-Lux.

"Last . Ten Days. The;” Columbia.

‘ "Last Waltz. The.” Casino.

"Legends. Of Anika.” Grand Prize.
"Leonardo Da Vinci," Film Rep/ .

. "Les Mains Sales.” (Dirty Hands),
Medallion. .

"Les Miserables,” Brandon.

"Les Vlstieurs Du Solr,” Brandon.
"Llani,” DCA.

"Life And Music Of Giuseppe Verdi,
The.” Artists Producers.

"Life In The Artie,” Artkino.

"Life Of Ferdinand Ralmund, The/’
Casino. • ’.

"Light Across The Street, The,” United
M. P.

"Light Touch” Universal.

"Lisa,” DCA: . . .

"Little Fugitive,” Burstyn.

"Living- North,. The/’. Arlans
"L’orage.” Hoffberg.

"Loser Takes All.” DCA.

"Lost Continent, The/' Lopert,

"Love Lottery/’ Continental.

"Lovers And Lollipops,” .Trans-Lux.
"Lovemakers. The,” Trans-Lux.

"Lovers Of Verona,” Brandon. .

"Love Without Illusion,” Grand Prize.

"Mile. Mosquito,” Grand Prize.
"Mademoiselle Striptease,” DCA.

"Magic Horse.". Artkino. . .

"Magic Sword,” Grand Prize. .
“Magnificent Seven, The.” Union.

"Maid In Paris,” Continental.- ; .

"Make Way For Do,” Grand Prize.
"Malva,” Artkino.

"Man : Escaped.” Continental.

"Man Of Music" (Glinka), Artkino.

"Man In The Road,” Republic,

"Man Of The Sea/’Hoffberg.

"Manon/V Union.

"Man Who Loved Redheads, 'The/*
Lopert. .

"Man In The Raincoat, The,” Union.-
"Marcelino.” Union M. P,

"Marianne Of My Youth,” United M. P,
"Marie Du Port,” Fine Arts.

"Marriage Of Figaro,” Artkino.

. ."Mask And Destiny/’’Stratford.
"Masquerade In Vienna/’ Hoffberg.
"Measure For Measure," Hoffberg.
"Medium, The,”. Harrison.

"Melbourne Rendezvous/* Trans-Lux.
"Melody Beyond Love/’ Grand Prize.
"Merry-Go-Round,” Casino. .
"Mexican, The,” Artkino. .

"Midnight. Episode/’ Fine Arts.

"Miller’s Beautiful Wife,” DCA.
"Mitsou.” Zenith.

"My. Father’s Horses,” Casino:

■ "Myth Of Peron And Evita,” Screen
Art.

"My Seven Little Sins/* Union..

"My Wife’s Family,” Stratford: • ’
"Mystery Of. The Downs/’ Stratford.
"Most Noble Lady,” Buena Vista.

"Nais,” Brandon.

■ "Naked Amazon.” Times..

, "Naked And The Bold. The,” Union..
"Naked. Eye, The,”IFilm Rep.

"Naked Night,” Time*.

"Naked Woman,” Hoffberg.

• "Nana,” Times.

"Nanda Devi,” Lewis.

"Night Chase,” Pacemaker...

"Night .My Number .Came Up,” Conti¬
nental.

”1905” (Mother), Artkino:’

"Never Take No For Answer,” Arlan.
"No Sun In Venice/’ Union. .

"Novel Affair.” Continental.

"No Way Back,” Fine Arts and Jacon.
"Now And Forever/’ Stratford..

"Oasis,” 20th.

"Of Life And Love,” DCA.

"Oh My Papa.”. Stratford.

"Okasan.” Concordia.’

. ’’One Step. To Eternity.” Ellis.

"One’ Summer Of Happiness/* Times. .
"One That Got The" Navy. The.” Rank.

. "Only The. French Cart.” United M. P.

• "On Foot; On Horse. By Car,” United
M. P.

"On The Bowery.” Film Rep.

"Open City,” / Burstyn.

"Operation Conspiracy/* Republic.
"Orders Are Orders,” DCA.

"Ordct,” Union:

' "Original Sin, The,” Casino.

"Orpheus,” Union.

"Othello,” Artkino.

"Outcast Of The Islands," Lopert.

".Outcry.” Ellis, 1

"Out Of The Clouds,” Rank.

■’Paisan/’Burstyh.

"Panic In The Parlor,” DCA,/.
"Pantaloons.” United M. P.

"Papa. Mamav The Maid & I," -Unloii.
"Parlor Car E417,” Grand Prize. . ; ■
"Passionate Pastime.” Hans R : "liter. :
"Passionate Sentry,” Fine Arts.

"Passionate Summer, The,” Union.

. "Passion For Life/’ Brandon,

"Father Panchall,” Harrison.

"Patriot, The," Hoffberg. .. £

"Pearl Of The Crown/’. Hoffberg.'
"Phantom Horse, The,” Harrison.
"Pickwick Papers,” Union.'

. "Poor But Beautiful,” Trans-Lux. .

"Port Of Shadows/.' Brandon. '

. "Portraits Of Shame/’ Burstyn..
"Possession,”. Fine Arts.

"Potemkin,” Artkino.

"Prince Of Players,” 20th.

"Privates Progress,” DCA.

. "Proud And The Beautiful, The/’ Union.
"PT Raiders/’ Continental.

"Pursuit Of The Graf Spec,” Rank.
"Pepote,” United M. P.

"Quiet One/' Burstyn. .

"Raising A Riot.” Continental.

"Rape On The Moor,” Sam Baker.
"Rashomon,” Harrison.

“Razzia;” Kassler.

. "Reach For The Sky,” Rank.

"Red Angel/’. Arlan.

. "Red Balloon, The,” Lopert.

"Red And The Black, The,” -DCAi
- "Reluctant Widow.” Fine Arts.

“Remember My Love,” Artists-Pro¬
ducers.

"Rendezvous With Juliet,” Brandon.
"Rice,” Cavalcade.

"Richard III,” Lopert.

"Respectful Prostitute, The,” Times.
"Rififl.” United M. P.
"Rimsky-Korsakoff,” Artkino:

"Road To Life/’ Artkino.

"Rodan,” DC A.

"Rome—11 O’Clock,” -Times.

"Roots,” Harrison.

"Rosanna,” Fine Arts.

. "Rouge Est Mis.” United M. P.

"Royal Affairs 1h Versailles,” Times.
"Royal. Command.” Grand Prize.
"Rumyantsev Case,” Artkino.

"Sadko.” Artkino/

"St, .Matthew Passion,” Lewis.
"Samurai,” Fine Arts.

"Savage . Princess/’: U. A.

. "Savage Triangle,” Burstyn.

"Scandal' In Sorrento,” DCA.

"Scarlet Spear,” U. 1. ;

"Sea. Of Trouble," Hoff burg.

"Sea Shall Not Have Them; The,” U. A.
"Secret, The,” DCA.

"Secret Place/’ Rank.

"Secrets Of • The Reef.”-Continental.
"Senechal The Magnificent,” DCA:
"Sergeant's Daughter, The,” Casino. .
"Seven Deadly Sins.”. Arlan. • -
"Sextette,” Arlan. . .

. . "Shamed/*. Pacemaker.. ■ •

"Shanghai Drama," .Hoffberg. .

’’Sheep Has Five Legs, The/’. United
M. P. .

"Ship That Died Of Shame,” Conti¬
nental.

"Ship Was Loaded. The.” Film Rep.

. "Shoeshlne,” Brandon,

. "Side Street Story,” Burstyn. •
"SUken Affair. The.” DCA.

"Silent World, . The,” Columbia.

"Simon St Laura,” UnlversaL
. "Singing Angels,” Casino.' •

"Sinners, The,” Pacemaker. - -
"Sins of Casanova.” Times, . .

. "Sins Of Paris/’ Arlan.

"Sins Of The Borglas.” U. A.

"Sister Letitia,” Union.

"Slave. :.The.” Film Rep.

. "Smiles ,Of A Summer Night,” Rank. ..
"Smallest Show On Earth, The,” Times.
"Snow Was Black. The,". Continental.
"Spanish Garden; The” Rank.

"Spice Of Life,” Union.

"Stars.Of.Russian Ballet,” Artkino,
"Steel Bayonet,” U: A.

"Stella/*. Burstyn.

"Stone ’Flower,”. Artkino....

Story Of. Vickie, The,” Buena Vista.

: "Strange Deception,” Casino..

Stranges Ones, The/‘ Union.

"Stranger In. The House,” Lewis. -
"Strangers,” Fine Arts. ■

: "Stratford Adventure." Continental.
"Street. Of • Shame/’ Harrison.

"Summer Winds Blow, . The/* Janus.
"SvengaU,” Metro..

"Symphonic Fantastique,” Hoffberg..
"Symphonic Pastorale.” Fine Arts.
•‘Symphony. Vienna,”: Lewis.

"Tales Of. Hoffman,” .Lopert. :

"Tears For Simon." Republic. :

[ "Teenage Bad Girl/’ DCA.

"Tempest In The Flesh,” Pacemaker.

’ . "Temptress, The,” Ellis.

"Tender■ Enemy,” Hoffberg,.

. "Therese Etienne,” Union. .

"That. Lady/’ 20th,

"Thieves And Assassins,” Zehith.

"Third Key; The,” Rank.

"They Were ^ ’ e,” Hoffberg.' .
"Thirty-Nine “ eps." Ellis.

•This Strange Passion/* Noel Meadow.
"This Is The Way To Make Love,”
Hoffberg,. •

"Three Feet In Bed/’ Janus.

"Three Forbidden Stories/-’ Ellis.
"Three Men In A Boat/’ DCA.

"Time :In The. Sim,” Brandon.

"Time Lock,.The," DCA.

. "Time Of Desire, The," • Janus.

"Time Is My Enemy,’’.Republic.

"Titan, Story • Of Michel Angelo,” Har¬
rison. •

•To Be With ;You Is Wonderful,”
Casino: ' ■ ;

"Tonight At 8:30,” Continental;

‘To Paris With Love,” Continental.
’Toni Brown’s. Schooldays," U. A,
“Tomorrow . Is: Too. Late/’ - Burstyn. .
'Too Bad She’s Bad,” Film Re'p.
*T6paze,” Brandon. :

; 'Torero,” Columbia. ■ .

"Torment,” Union:

•Town Like Alice, A,” Rank.

"Trial Of. Louis-Pasteur,” Hoffberg.’
‘Triple Deception/’ Rank.

. ‘Trip'To America.” Lewis.

"True Slory Of The Civil War; The,”
Times: . • w

"Twelfth Night/* Artkino.

'Two Among The Nudists” Jewel,
'Tw Hearts Entwined,”. Hoffberg.
"Two Loves Had I/’ Jacon. .

•Two On A Vacation,” Hoffberg.

"Ugetsu/* Harrison.

. "Umberto D./’ Harrison. ■

"Unknown Soldier, The/’. Tudor.
"Unnatural/* DCA,

"Value. For Money.” Rank:

. . "Viktoria And Her Hussar." Casino/

. "Virgin. Man,. The,” Jewel..

"Virtuous Bigamist,; The,” Union. .
"Virtuous Scoundrel/* Zenith.

•‘Volga Boatman/’ Hoffberg.

"Volga Volga,” Artkino.

"Wages Of Fear.” DCA.

"Waltzes From Strauss,” Hoffberg.

"We Are All Murderers,” Union. •
“Welcome Mr. Marshall,” Artists Pro-
ducers.

•^Well-Diggers Daughter, The,” Brandon.
"West. Zanzibar,” Universal.

"Wench. The,” Arlan.

"Whirlwind Of Paris,” Hoffberg.
"White Horse' Inn,” Sam Baker.

. "White Sheik. The ”■ Pacemaker.
••Wicked Wife." Stratford.

"Widow, The/’ DCA.

"Wife For A. Ni^ht” Harrison.

"Wild Fruit.” United M. P.

•rwm .Any. Gentleman : .'•.?/’ Stratford.
"Woman/* Pacenv”cer and Film Rep.
"Woman Or Evil /’ Hoffberg.

."Woman. Of The River,” Columbia.
"Woman Of Rome.” DCA:
"Wonderbird,” Fine Arts.

’•Wonderful Times,” Grand Prize: - ,.

"Young And The Damned, The,” Union.
"Young And.. The Passionate, The,”
Pacemaker,

."Young Chopin.” Artkino.

"Young Girls Beware," United M, P.

Inside Russia’ Remarks
Behaviour of Critics
On Moscow Dailies

John Gunther's new . Harper
book; /‘Inside Russia Today,"
being published today (Wed .) r
has some interesting . and unusual
things to say about shOvj biz unth¬
in the Soviet Union. Here are
some digested excerpts from his
book, published by special per
mission:.

Moscow has more than 30
legitimate theatres; four of;
these are exclusively for
children. There are several
peculiarities about theatrical
life in Moscow. One is that.

: (except in special circum¬
stances) a long continuous run .
is impossible; each theatre
gives as ai rule four or five
different plays a week, since
all are repertory houses. If
a new play is a success, how¬
ever, it may stay in the reper¬
toire of a given theatre/for a
long period; one new play,
first produced in 1954, is still
a hit. Another peculiarity is
that-there are no stars, at least
officially, and certainly no
star system. Instead, promi¬
nent performers become in
time “Honored Artists of the
RSFSR” (or other republic),
rising ;to be "People’s Artists”
on the republic level, and
then; the supreme honor, are
promoted to be "People’s Art¬
ists of the USSR ”

There are no fewer than
700 legitimate theatres In the
. Soviet Union, and 350,000
theatrical "groups.” Every
provincial capital or town of .
consequence has its legitimate
theatre, or theatres—a new
play by a Russian dramatist of
renpwn may be playing simul- .

. taneously in as many as 300
houses.

If a dramatist writes a play,
he i$ at liberty to submit it to
any theatre. It may be ac¬
cepted; it may not. If not,
the dramatist has further re- .

. course; five or six magazines
and one publishing, house exist
primarily for.: publishing plays
not yet produced. The effect ;
of publication is to make the
text of the unproduced play ,
available all over the Soviet
Union, Then, if a success, ; |
it may have another chance in
■ Moscow.

Moscow’s Bardot

in Moscow recently, when
"The Respectful Prostitute”
(retitied "Lizzie McKay”) was
put on, the title role was
played by a femme considered
to be the Soviet equivalent of
Brigitte Bardot and the "sexi¬
est” actress in Moscow. She
Is, however, 53.

Dramatic criticism can be
very sharp in Moscow ; .
Moreover actors and actresses
are privileged .— indeed en-
couraged—to write letters ; to
. the papers, expressing their
countercriticism, if any, to
the critics. One remarkable
practice is the well-known So¬
viet institution Of public criti¬
cism. Each Moscow theatre,
once or twice a year, holds a
mass 'meeting, which is widely
advertised; the public is invit¬
ed to turn out and, if so in¬
clined, heckle and ask ques-!
tions of producer, director,
author,. and actors, who are
" assembled on the stage.
Speeches from the audience
are limited to three minutes,
and hundreds of people
speak. One play recently dis¬
cussed in such a session was.
Lillian Heilman's "Autumn .
Garden” which has been a ..
pronounced recent success in
5 I 0 SCOW.

The Moscow Art Theatre
is the only public place of its
kind in Russia that did not
use the hammer and sickle as
an insignia; instead it has its
own symbol, a dove.

Recordings of American jazz
bring bizarre prices on the
black market, as much as 400
rubles ($100 at par) for a
single record. These records
ings are taken on tape from
. Voice of America or other
broadcasts, and then repro¬
duced on; of all things, disks
made of discarded X-ray
plates salvaged from hospi¬
tals. A marked favorite at
the moment is Elvis Presley;
others are iAiuis Armstrong,
Rosemary Clooney, Frank
Sinatra and Patti Page. .

German Films;
Make Some Cuts

Tel Aviv, April 1.

Many of Israel's film theatres
now are showing German-language
pix following the lifting of the ban
against them recently. Since Switz¬
erland, where German is one of '
three official languages, is repre¬
sented in Israel by an Ambassador
and Austria by a Minister, and be¬
cause Israel's contacts with west¬
ern Germany are many, it was. dif¬
ficult for the Israeli government to
uphold its refusal (comprehensible
from many viewpoints) to permit
showings of German-speaking pix.

At first, only films of Swiss and
Austrian origin were licensed for
performance. But during the past
month, German productions (most¬
ly co-productions) have also been
released. First really successful pie
shown here was"Sissy,” which ran
in Tel Aviv for 12 weeks. It pre¬
sented exhibitors with the peculiar
problem of its using in one scene
the Austrian national anthem
(identical to tune with that of Ger¬
many) with the German anthem
unacceptable. This was handled via
synchronizing using. the sound of
church hells, recorded in Nazareth.

Films now showing with great
success Rre "Piroshka,” a German
production shot in Hungary, and .
"Ich und meine Frau” (Me and My
Wife) starring Paula Wessely and
Attila Hoerbiger. Showing in April
will be the German-speaking, ver¬
sion of "Casino, de Paris,” with Ca-
terina Valente, Vittorio de Sica,
and Gilbert Becaud. Due for early
release fs the Maria Schell vehicle, .
"Rose Bernd” after the . Gerhart
Hauptmann play of the same name.

Tel Aviv’s billboards are now
truly international, with U. S. pix
advertised side by side with "Bol¬
shoi Ballet” as well as French and '
Indian' productions.

Yugoslavs’ Films
Turning Modern

By STOJAN BRALOVIC

Belgrade, April 8.

Bettered prospects for improved
quality of product marks 1958 in
the Yugoslav film industry.; 'First
of all. the studios and their facili¬
ties have been stepped up so that
numerically much more activity
can be handled. Only, five years
back, in 1953, the grand total of
production for. the year amounted
to five feature films. It was up to
16 last year and should be 20 for
1958. All of which reflects effort
and maturity in a film industry
which started from scratch.

Two further developments favor
upgrading of the entertainment.
First should he mentioned a new
relaxation of the bureaucracy rig¬
idity so that "modem themes” may
be included. Then, too, co-produc¬
tion with other nations is now com¬
ing into play.

Only one film now planned for
1958 is of traditional background
Four will-be centred upon World
War II, naturally close to Yugoslav*
as a much-buffeted land then:

. "Black Pearls,” Sarajevo produc¬
tion, will treat the problem of
juvenile delinquency. "I Am Com¬
ing Back,” Sarajevo . production
will concentrate on a tragic lovt
affair of a revolutionary: "Good
Sea>” Ljubljana production, will he
about men whose destiny depaids
on the whims of the. sea. "That;
Night,” Belgrade production,
brings the drama of a New Year’s
Eve when a rejected woman pre¬
cipitates a tragedy. "Between To¬
day And Tomorrow,” Montenegro
production, is a story about two
Danube bargemen and a woman.
“Division BBB,” Belgrade produc¬
tion, is a drama from the Yugoslav
oilfields, "The H-8,” Zagreb pro¬
duction, deals with a mixup Of hu¬
man destinies and a tragedy in the
bus on the highway. "The Earth,”
Zagreb production, is a sad story
about ^settlers. "Kala,” Ljubljana
production, tells of a dog reverting
to the wild to become a wolf and
of man saving its pups from the
wilderness and other men.

27

Wednesday, April 9,;1958 | PIR&tBft

-+

4 -

Importers of foreign films, par-*
ticularly those now being asked by
the HS. State Dept, to consider
the acquisition of Soviet pictures,
took note last week when shouting
pickets paraded in front of the
Normandie Theatre,: N.Y. where
the Hungarian film, “Merry-Go-
Round,” had opened.

It was the first new Hungarian
picture to prp.em in the States
since the war and .several of . the
metropolitan critics liked parts of
it

Film, shown In Venice in .1956
and screened again privately at
Cannes last year> tells a love story
against a background of Hungarian
farm life. Woven into it are the
pros and cons of collective farming.
The pickets,.identifying themselves
as . being frohi the. American^
Hungarian Federation, called the
picture “propaganda inspired by
. Russia.” , .v

Richard Brandt,; prez of Trans-
Lux Distributing which acquired
the picture for the States,; said box-
office for it was zero. But he de¬
fended vigorously the importation
of the film. “We will play pictures
from any country with which the
United States has a trade agree-
. merit, and that excludes for the
moment only Red China and North
. Korea," he said. “In importing and
booking the picture (the Nor¬
mandie is a Trans-Lux house) we
thought we were contributing to
the exchange of information be¬
tween the U.S. and the communist
countries, an exchange which our
Government appears to encourage/’

Brandt explained the “Merry-
Go-Round’ 'had been made by a
. “liberal” group before the Hungar¬
ian revolution. “The film, has-more
anti-Soviet propaganda in it than
many American productions,” he
said. The. star of the film commit¬
ted suicide after last year’s upris¬
ing when many of his friends were
shot down.

Incident came at a time when
the industry is being asked to co¬
operate in making a film deal with
tlie Soviets and when the Hungar¬
ian government has before it a
draft. proposal under which Hun¬
gary would buy a number of Amer¬
ican • films. Agreement has been
signed by the Americans, but not
yet by the Hungarians.

Most- of the reviewers thought
“Merry-Go-Round” slow and tedi¬
ous, but commented on the quality
of the photography. The Herald-
Tribune reviewer, thought the film
was an indication that “the Hungar¬
ians are going to make an impres¬
sion ort the American film market.’’
Considering the circumstances; it’s
a far-fetched Conclusion.

Alone Under Tax

Madras, India, April 8.

Motion picture'theatres and race
tracks apparently will be the only
amusements with an admission tax
as a result of the approval by the
Madras legislature of a govern¬
ment measure increasing the tax
on cinema shows and horse racing.
Tax varies from 25% to 40%.

Since the entertainment tax on
other sports, music performances,
drama and other public entertain¬
ment has been abolished, a strong
protest was lodged with the gov¬
ernment by the South Indian Film
Chamber of Commerce which con¬
vened at an emergency meeting.
Beef, however, had no effect on the
solons.

The finance minister of the Mad¬
ras State, told the Assembly that
the increase in the film and racing
tax would augment revenue from
this source although the entertain¬
ment on the other amusements has
been abolished.

National’s 12% c Divvy

. ' Los Angeles, April 8.

National Theatres Inc., de- ;
dared; quarterly dividend of
12V^c. per share on outstarid- .
ing common stock!

Melon is payable May 1 to
stockholders of record at close

of business April 17-

Mexican Features
Collect $3-Mil
In U.S. Rents

Competition, via the entry of Co¬
lumbia Pictures, has enlivened the
Mexican film market in the States
which today. is worth more than
$3,000,000 in film rental.

What once used to be an exclu¬
sive enterprise now has ’ been
turhed into turmoil and the latest
development involves an investiga¬
tion by the U. S. Justice Depart¬
ment into antitrust angles brought
to its attention by exhibitors. ‘

Some-540 houses in he U/ S. play
the Spanish lingualers, almost all
of them coming from Mexico. The
main market for these films is in
(New York and in the Southwest
and West as well as some of the
industrial cities, like Detroit. It
is a business that fluctuates with
the state of the crops,:, the level
of employment, etc:, but it. is still
gradually growing, and expanding.

. In the field ; are Azteca, Clasa-
Mohmie, as. of last year, Columbia,
which also produces in Mexico.
Col, at first, had a hard time
breaking -through the established
pattern. It expects .to handle be¬
tween 26 to 30 films in 1958, and
Col execs say they’re able to get
wide bookings.

Some of the exhibitors, however,
have been having a hard’ time, and
it was on their complaints that the ;
Dept: of Justice went into action.
Charge was that, when a house
booked Col’s Mexican releases, it
was threatened with, the withdraw¬
al of films handled by Azteca and
Clasa-Mohme...

Tactics late last year led to a
lawsuit by a Chicago exhibitor,
Who claimed ..that Azteca had writ¬
ten: him, warning it would with¬
draw ‘its product if he . continued
playing the Col lineup. The threat
is serious since Coi does’nt have
sufficient product to keep % house
going for a full year..

Tie between Azteca and Claris
Mohme isn’t absolutely clear. Two
years ago, Gustav Mohme report¬
edly made a deal under which he
would sell out to Cimex, the Mexi¬
can export agency. Takeover
wasn’t to have taken place until
next September, Thus, both. Az¬
teca and Clasa-Mohme appear to be
controlled centrally in Mexico City.
Earlier,; Sam Seidelman set up a
Mexican distribution firm in the
States. He never went into action.
Outfit folded as soon as Mohme
made his deal..

This was Weil before Col entered
the. picture, and reports at the
time said that the Seidelman op¬
eration was designed merely to
“urge” Mohme to make his deal.
Mohme depended on the supply of
Mexican product, and with ; Azteca
and Seidelman splitting the supply,
not much would have been left
for Clasa-Mohme. The Mexicans
make about 90 films a year.

Sacha Guitry’s Last Script

* ’ Paris, April 8.

Titles and themes in the plan¬
ning or scripting, stage around, the
French ^jlm studios include Sacha
Guitry’s final work,, which deals
with a variety of husbands and
wives. *’•

Hakim is doing a biopic of the
American dancer Isadora: Duncan..

Jean Gabin will be seen in a
story of, to nobody’s surprise, the
Paris underworld.

E

Paralleling the concern in the
domestic U. S. market, Hollywood’s
lucrative but obstacle-strewn for¬
eign mart is currently the subject;
of intense study on the part of all
of the major, film companies. The
aim is to; cut down distribution
costs without impairing efficiency
and ^- equally important — without
lowering the potential for expan¬
sion.

American films today must Tely
on the foreign market as much, if
not more so, so they rely oh their
States-side revenues. . The entire
structure of the industry and of
film financing today is geared to
certain high-leveL expectations of
earnings abroad, and; in the face of
these expectations, the gradual
drop in overseas income is noted
with more than; passing concern. .

This is not to say that the for¬
eign market income -isn’t still very
satisfactory. In fact, it’s been at
record levels for the past several
years. In .1957, American films,
abroad/ did. a net (potentially re-
mittable) business of about $217,-
000,000. Maybe around $190,000.-
000 of this, if not more, actually
was remitted to the States.

.. But where, in the past, the out¬
look has always been one of teinr
pered optimism, there's now no
question that the struggle to main¬
tain past earning levels has' begun
in ; earnest. The companies know
that the overseas mart, as presently
constituted, is beginning to sag.
They also know that they virtually
cannot afford to let this process of
deterioration^ caused partly by tlie
inroads Of television in Europe and
elsewhere., go too far. They’re cut¬
ting costs to try to balance the
drop. , . /. -■ /■■■■.' , v

| That ’Leisure Pound’ , ;

The area hardest hit has been
Britain, where business for all .films
has been off sharply because of
what the Rank Organization’s John
Davis recently termed the competi¬
tion for “the leisure pound.” The
British market long has stood as
the most important in Europe, de¬
spite quota, restrictions/ and its
vaseillations are being fell. In
part this loss has been made up;
for by the growth of ;the German
market, with its freely remittable
currency. .

The American film companies no
longer expect to expand their busi¬
ness in Europe. All they can hope
for is that they can maintain the
status quo there,: fighting all tlie
time—against quotas, taxes, duties,
remittance restrictions, the nation¬
alistic desires to ‘‘protect” local in¬
dustries, etc. For the future, the
companies are . looking to . Latin
America and, to a lesser degree, to
Asia. ' / ■ ■; , / / ;

j : Europe A Patchquilt ■

The situation in Europe is one
of" many lights and . shadows. On
the one hand, the Hollywood films
still top the popularity parade with
audiences and. it continues to draw,
everywhere. On the other, “fenc¬
ing in” process, long a postwar
sport of restriction-minded Euro¬
pean governments and industries,
continues and has been given much
impetus with the rising concept, of
the European Common Market,
which has great application to the
film industry on. the Continent.

Europe’s film industries were
raised from the ashes in the post¬
war era^ pulled up by their boot¬
straps by governments lavish with
subsidies: With the exception of
the French, none of the European
countries had much of an industry
before the war. Now, feeling more
and more the pinch of rising costs,
and limited markets, Europe’s in¬
dustries are on the wane -once,
again/ with Italy a dramatic exam¬
ple of what can happen. This has
brought about a feeling of frustra¬
tion and a. sense of urgency in pro¬
tecting the home markets.

On.- the American side, the frus¬
trations have .been of a different
variety, due in part to the rising
prominence of the independents:
As Europe moves to become more
of an entity as a market, the power :
of the American industry has less-

Iri a n unusually bouncy anit op¬
timistic mood despite a low net I
for 1957—$95,946 or 5c per share]
against $1,226,149 or 60c per share |
in 1956—Technicolor prexy. Herb-1
ert T. Kalmus last week predicted
a Hollywood swing-back to color
and improved business for his
company.

In his annual report to the stock¬
holders, Kalmus disclosed that
Techni hkd disbanded its graphic
arts division which it had estab¬
lished in January of 1956. Despite
efforts to boost business, volume i
apparently still fell far short of:
the $2,000,000 to $3,000,000 which i
Techni felt was necessary to con-!
tirue the operation. :i

Qn the other hand, Kalmus in-1
dicated That the lab’s Technirama |
printing process, which allows, a s
producer to get virtually any prints i
he wants from a wide-area nega-j
tive ; was catching op, and that:
Techni’s Consumer Photographic
products and Services division Was
doing Well. “Operating figures for
the month of January, 1958, were
better; than for any . other period
since acquisition of. the assets of
Paveile Color Inc,.” he said. Outfit
still plans to build a new consumer
film processing and printing lab.
on the Coast.

ing laid, for the establishment of
these Affiliated companies in
France and Italy, in our high vol¬
ume years 1953-54-55 and even
1956, there seemed to be an abun¬
dance of business to keep the
three Technicolor foreign plants in
fuL operation. Now, however, with
the London and Paris laboratories
operating and the Italian labora¬
tory soon to be ready to start op¬
erations and with those laborator¬
ies feeling the very important re¬
duction in the volume of American
business which Technicolor Corp.‘
can send them, there is not enough
business to keep all three plants
operating successfully.”

Explaining Techni’s low net, Kal-
-mus said about $1,001,000 had been
invested in plants and equipment
during 1957. Since Jan. 1, 1954, the
lab has invested $14,280,000 in
such assets.

Kalmus reported net sales for
1957 of $24,674,620 against $29.-
445.950 in 1956, $32,418,000 in 1955
and $34,654,000 in 1954. Despite
this steady downward trent, how¬
ever, the Techni head still felt
that “the tide has turned.” “The
request of our- customers for pic¬
tures for 1958 indicate that the
.pendulum is swinging back to color
as compared with black and white,”
he wrote.

As. for Techni’s foreign labs, Kal¬
mus reported that Technicolor
Ltd. in London had shown a net of
£314,775. for .1957, i.e. only a
£ 12,895 drop from 1956 “despite
a not insubstantial decrease in vol¬
ume of production and increase in
both labor and material costs.”

News frdjn Societe Technicolor
in Paris wasn’t that good, however;
Plant is just about breaking even,
but that’s before the Italian lab has
[ started operating. Discussions With
J three Of Technicolor’s affiliated
companies abroad were started in
’57 “with a. view to finding a way
to . solve the problems of the
French; company,” Kalmus re¬
ported. •••

; In Italy, Technicolor Italiana is
progressing with plant construction
and should start servicing the
Italo industry during; the second
half of 1958. But Kalmus admitted
a hitch in Techni’s original plans.

“When the ground work was be-

ened. This was demonstrated in
Spain ahd in Denmark where the
Motion Picture Export Assn, im¬
posed, import embargos and then
found itself in. the unenviable po¬
sition of wishing it could get back
in. It took more than two years to
reasonably resolve either of the
two situations. It did, however,
teach MPEA a bitter lesson: It
couid no. longer afford to “scare”
countries into deals via the past
expedient of Withholding its pic¬
tures. ;.•!.•/.

j Common Market? !

There is a strong feeling on the
part of many American film execu¬
tives that the common market for
films isn’t going to be a reality, at
least not for many years to come.
They base this, in part, on the
theory that it will be difficult to
include Germany into such an ar¬
rangement, at least as long as the
current German free-trade concept
is maintained.

In Latin America, inflation is
haunting the film companies, but
the amounts they get out of these
countries still are huge and con¬
tinue to grow ak^concessions, such
as the. raising 0| admission prices,
are gradually forced. The key mar¬
kets are Mexico and Brazil, . with
Argentina. ranking>Jhird.

In Asia, progress has been slow
arid the troubles many. The dollar;
shortage is . being felt, and has!
caused difficulties in India and ir
the Philippines. Japan, too. is a
headache, though it’s a prime mar¬
ket for the. Americans.

Around the world, the Hollywood
motion picture is fighting an uphill
battle for, at least, the status quo.

Cinerama Success
Made Commies
Scream Tout!’

By HY HOLLINGER

No account of international film
relations in 1958 may pass with¬
out mention of the unique part
played by Cinerama. Here was the
motion picture innovation which
became:

—The daddy of. other xcide-
screen systems, such , as Cine¬
mascope, VistaVision, Todd -
AO and CineMiracle.

—A political prestige tool
for Uncle Sam.

Cinerama, under the auspices of
Robin International Cinerama,
headed by international business
man Nicolas Reisini, lias been on
display as a commercial enter¬
prise in a number of foreign coun¬
tries since 1954. However, the me¬
dium gained its greatest prestige
and honors for the U.S. when it
was offered as an official U.S, Gov¬
ernment exhibit at two trade fairs
—Damascus, . Syria in 1954 and
Bangkok, Thailand in 1955,

The success of the showing of
‘This Is Cinerama,” first picture
in the three-trip medium, was wel¬
comed so enthusiastically by visitors
to the fairs that it caused a Gov¬
ernment official to term the medi¬
um as “America’s best ambassador
abroad.” Exhibition of the medium
at the fair was made possible by
Stanley Warner Corp.. which owns
the exhibition and production
rights to the process, and Cine¬
rama Inc.,, the equipment manufac¬
turing and installation company.

• At the time of the Damascus
fair, the U.S. Information Agency
said that the showings of Cine-.
rama were so successful the local
Communists were accusing the
United Stataes of “unfair competi¬
tion.”

At Bangkok, as a result of the
Cinerama presentation, the U.S. ex¬
hibit was awarded first prize for
originality. Demands for tickets to
a 2,C09-seat theatre were so great
that the showing of Cinerama was
ex l ended for two weeks after the
official closing date of the fair.

Later this month Cinerama-will
be on a view at the Brussels World
Fair—privately—and not as U.S
exhibit. 0

28 ISTEHSATlOm FILMS ^S glK fir

Wednesday, April 9, 1958

Studio Facilities In Europe

West Germany

Stage 2: 410 sq. metres^ 13m high; daily: rental 160 DM.
Stage 3: 658 sq. metres* 13m high; daily rental 300 DM.
Stage 4: 1350 sq. metres, 13m high; daily rental 500 DM.

»with water tank) ' ■'

Stage 5: 350 sq. metres, 13m high; daily rental 140 DM.
Stage 6: 640 sq, metres*. 13m.high; daily rental 300 DM.

. Stage 7: 510 sq. metres; 13m high; daily rental 150 DM.
(provisional state)

Mix and synchron Studio; daily rental 20 DM.

Cutting and projection rooms.

1 .. . UFA (BE RLIN ) '/ v■ "■ I ;.

Stage 1: 655 sq. metres, 8m high; , daily rental 180 DM.
Stage 2: 800 sq: metres, 6Rm high; daily rental 200 DM.
Stage 3:. 500 sq. metres, 7,2rri high; daily rental 160 DM.
Stage 4: 240 sq. metres 5,7m high; daily rental 75 DM.
Stage 5:1100 sq. metres, 9m high; daily rental 350 DM!
Stage 6: 550 sq. metres, 10,7m high; daily rental 250 DM,
(special music studio)

Stage 7: 707 sq. metres, 8m high; daily rental 160 DM,
(silent stage: not sound-proof for street scene, etc.).

2 Synchron Studios

2 Mix Studios

| ~ ~ BEAL( HAMB URG) |

Stage 1: 240 sq. metres, 7m high.

Stage 2: 840 sq. metres, 9m high.

(with deepening: 2,20m) .

Stage 3: 1000 sq. metres, 12 50m high.

< with water tank 10 x 15m, 2, 50m deep for under¬
water shooting)

Stage 4: ;

} 775 square metres, 8, 50m high.

Stage 5: ■

Stage 6: 350 sq. metres, 3, 90m high.

Stage 7: 500 sq. metres, 9m high.

(with deepening: 40 sq. metres, 2, 20m deep)

Stage 8: 360 sq. metres, 7m high. :

3 synchron tstudios
Rotosyn installation (sound)

Mitchell back-pro camera
Cutting rooms

5 projection rooms

Other German Studio Data
AFIFA, Unter den Eichen, Wiesbaden; 3 stages. Com¬
ments: Fart of old UFA property, not too much used.
ARC A-Filmproduction Gmbh.j Berlin - Charlottenburg;

1 stage..

Atlierbetnebe Bendestorf Gmbh., Bentestorf - Harburg:

3 stages. ..

Atelierbetriebe Arnold & Richter, Munich: 2 stages,.

Bavaria Filmkunst, Munich-Gieselgasteig: 8 stages. Com¬
ments: One of the best in Germany, used by Doug
Fairbanks for making British tv film, used twice, by,
Kirk Douglas last year ("Paths of Glory” and "The
Vikings”! and by'Universal for filming "Interlude.”
Pre-war studio modernized at war’s end and recently
sold to private industry. Formerly a UFA property.
Carlton Filmatelier, Munch: 2 stages.

Divina Film Atelier, Baldham-by Munich: 3 stages.
Fillnatelier Gmbh., Goettingen: 3 stages.

Neye Mars Film Gmbh., Berlin-Ruhleben: 1 stage.
UnivefaUm Film AG, Berlih-Templehof: 5. stages. Com-
* ments: Part of the old UFA properties, now owned by.
tiie new UFA who rent the excellent facilities to other
companies as w ell.

Austria

(VIENNA) ,

Rosenhuesel-Mauer: 4 stages. Most modern with latest
equipment, hew Suisse sound mixing Perfecto ma¬
chinery, sufficient current synchfonisiation hall, oi> .
chestni hall.

Sievering; 2 stages. Excellently equipped.

Schoenbiunn: Used now for the Austrian Television serv¬
ice only;

Grinzing: Laboratory, cutting, prints, black-white and
color, lor normal film size a..d 16mm, own synchron-:^
ization. ■'

Tnese studios, have besides practically all workshops .
for film use!

Ring Film: 2 stages. Well equipped for Austrian . stand- .
ard.

(UPPER AUSTRIA)

Weis: 2 stages. Building belongs to the City, of Weis,
■well equipped for Austrian standard.

Bad Ischl: Only for outside shobiing in the neighborhood.
SALZBURG—Parsch: 2 stages. Very well equipped.
STYRIA—ThalerhofY Not in use. •

TYROL—Thiersee: Not in use.

Britain

No. of

Stages Size of Stages . Total Space

ABPC (ELSTREE)

5 100 ft. x 150 ft. = 15,000 sq. ft.

<2i 100 ft. x 150 ft. ='■ 15,000 sq. ft.

(3) 100 ft. x 150 ft. = 15. 000 sq. ft.

(41 100 ft. x. 150 ft. = 15.000 sq. ft.

*5) 137 ft. x 115 ft. = 15.755 sq. ft. 75,755 sq. ft.

BEACONSFIELD

2 (!) 115 ft. x 55 ft. = 6,325 sq. ft.

• 2) 24 ft. X 49 ft .= 1,176 sq. ft. 7,501 sq. ft.

BRAY

2 (1) 48 ft. x 40 ft: = 1,920 sq. ft.

(2) 94 ft. x 61 ft. ■= 5,734 sq. ft. 7,654 sq. ft

BRIGHTON

2 <11 60 ft. x 40 ft. —'• 2:400 sq, ft. - ^

(2) 75 ft. x 40 ft. = 3,000 sq. ft. 5,400 sq. ft.

bushey

2 (1) 66 ft x 33 ft ^ 2,178 sq. ft.

(2) 35 ft. x 20.|t i= 700 sq: ft. 2,370 sq. ft :

HIGHBURY if

2 (1) 113 ft x 60 ft = 6,780 sq: ft.

{ CCC (BER LIN )

Stage 1: 500 sq. metres, 13m high; daily rental 200 DM.

MERTON PARK

4 (1) 73 ft, x 66 ft. =, 4,752 sq. ft.

: (2) L-shaped 42. ft. x 17 ft. and
18 ft. x 17 ft = 1,020 sq; ft.

(3) Insert Stage = 510 sq. ft.

(4) 65 ft. X 45 ft. =: 2,925 sq. ft. 9,207 sq. ft.

MGM-BRITISH

7 (1)11.520 sq. ft.

(2) - 7,100 sq ft

(3) 18,820. sq, ft.

(4) 11,520 sq ft':,

(5) 7,100 sq. ft.:

(6) 11,500 sq. ft.

(7) 6,000 sq. ft. 73,560 sq. ft.

'• NATIONAL

4 Q) 80 ft. x 112 ft. = 8,960 sq. ft .

(2) 80 ft. x 112 ft .="• 8,960 sq. ft

(3) 36 ft: x 61 ft. .=.- 2,196 sq. ft.

; (4) 80 ft. x 168 ft. = 13,440 sq. ft , 33,550 sq. ft.

5 (1) 100 ft. x 40 ft. =' 4.000 sq. ft.

(2) -lOO ft. x 40 ft: — 4,000 sq, ft.

(3) 50 ft x 30 ft. = 1,500 sq. ft

(4) 50 ft. x 30 ft. = 1,500 sq. ft.

. ($) 105 ft. x 50 ft, .= 5,250 sq. ft. 16,250 sq. ft

PiNEWOOD

7 (1) 165 ft. x liQ ft: — 18,150 sq. ft.

1 (2) 165 ft. x 110 ft. = 18,150 sq. ft.

(3) 165. ft. x 110 ft. = 18,150 sq: ft.

(4) 110 ft. x 82. ft. = 9,020: sq. ft

(5) . 110. ft, x 82 ft. ■'=:*■■ 9,020 sq. ft

(6) 54 ft x 50 ft. =:•• 2,700 sq. ft.

(7) 57 ft, x 80 ft: = 4,560 sq, ft. 79,750 sq. ft.

SHEPPERTON

11 (1) 150 ft. x 120 ft. = 18,000 sq. ft.

' . (2) 150.ft: x 120 ft. = 18,000 sq. ft, *

(3) 100 ft x 120 ft. = 12.000 sq. ft.

(4) 100 ft.x 120. ft. = 12,000 sq. ft

(5) 72 ft. x .44 ft. = 3,168 sq. ft

(6) . 72 ft. x 44 ft. = 3,168 sq. ft.

(7) 72 ft. x 94 ft. =. 6,768 sq. ft

(8) 250 ft. x 119 ft. = 29,750 sq. ft.'

(Silent stage)

(.9). 72 ft. x. 103. ft: = 7,416 sq. ft.

(Scoring stage)

(10) 80 ft. x 3612 ft. = 2,920 sq. ft.

(Insert stage)

(11) 70 ft.* x 40 ft, =: 2,800 sq. ft., 115,990 sq. ft.

(Trick stage)

SOUTHALL : •

3 (1) 75 ft x 50 ft. =! 3,750 sq. ft,

(2) 50 ft. x 50 ft. = 2,500 sq. ft.

(3) : 50 ft; x 25 ft = 1,250 sq. ft. 7,500 sq. ft.

TWICKENHAM

2 M) 116 ft. x 62 ft. =s\ 7,i92 sq. ft

. (2) 95 ft..x 60 ft. = 5,700 sq: ft. 12,892 sq. ft

W ALTON ; :

4 (TV-120 ft. x 85 ft. = 10,200 sq. ft

(2) 82 ft x 52 ft: = 4.264 sq. ft.

(3) 110 ft. x 60 ft: = 6,600 Sq. ft.

(4) 120 ft! x. 60 ft. = 7,200 sq. ft. 28,264 sq. ft

, No. of Studios, 15.

No. of Stages, 62.

... No.'of sq. ft. available, 476,737.:

. Frkiice
PARIS (BOULOGNE)

Stages: : Dimensions Francs

A 35 30/15 115,750 m2). 1,890,000

c

30;16/ 8

( 3.840 m2)

384,000

D

35 22V12

( 9:240 m2)

1,108,000

G

.30-45 T 2

(15,900 m2) .

1,590,000

H

" 18'20/10

( 3,600 m2)

288,000

i

13 17/ 7

( 1;547 iti2>

67,350

FRANSTUBIO,

ST. MAURICE

A

30/12/ 6

( 2.160 m2) .

169,400

C

32 T7/, 9

( 4,896 m2)

393,750

D

32.17 TO

( 5:440 m2)

435,200

E .

2819/10

( 5,320 m2)

425,600

F

36 18' 7

( 4.456 m2)

356,480

; JOINVILLE

D

362410

( 8,640 m2)

864,000

E .

30-19/. 6

( 3,420 m2)

171,000

F

35 17/10 :

< 5,950 m2)

376,000

BILLANCOURT

a:

25 20 12

< 6,000 ni2)

720,000

D

24'20 / 8

( 3.840 m2)

307,200

B'

30/16/8

( 3,840 m2)

384,000

F

2318/8

( 3,312 m2)

397,440

E

16/14/6.

( 2,304 m2)

138,240

C

14/12/. 4 ..

( 672 m2)

33,600

PHOTOSONOR

A

34.10/ 4

( 1,360 m2)

68,000

B

24-14/9

( 3,024 m2)

151,200

C

32/11/ 6

( 2,112 m2)

105,600

D

30/11/5

( 1,650 m2)

82,500

FRANCOEUR

i

40 19/13

( 9,880 m2)

889,200

2

32/11/8

( 2,716 ni2)

135,800

ECLAIR

(TOBIS)

D

40/20/8

( 6,400 m2)

212,000

E

.18/11/5

( 990; m2)

49,500

EPINAY

A

39/12/5

( 2,340 m2)

117,000

B

23/117 5

( 1,265 m2)

63,250

Neuilly and Studio Parisiens, with five stages, do video
and publicity film work only. •:

The above studios vaiy in; price according to age, since
space does not Seem to be at deciding factor^ lie daily
rates are for a bare studio ohly, -'All have 1 cutting tooth,

: projection; and -sdund facilities. - Frfcff»for these 1 dome .to:.

■ For sound itVwf 25,000 #*nfcs pet day Bfos personnel:
ting rooms are 18.O0Q lo ^S.OOO francs^^di^- -Pfojifcc^i
tion is 2,00(V francs per hour. Electricity is 100 francs per
kw hour -durihgtshootiDB and 50 during c^^jiction and

preparation. A camera can be rented for 8,000 francs
per day.

Note: Studio space has been computed in metres 39
inches to a metre) and prices in francs with 420 francs to
the dollar. Prices are the rental rates per day.

.There are also seven large sound stages at the Victorine
Studios in Nice, two at Marseilles and two in Bordeaux.
Prices, equal Parisian setups.

Italy

Film Studios in Italy, with number of sound stages each:

ROME

Cinecitta .................►........ 16

DePadlis - Incir :.........,:.6

Titanus - Farnesina ................ • • • • *..." 6

Titahus - Appi$ .........'........ >............. '. 6:

Titanus - Tuscolano ...... ...... ;> .......*. 2

Ponti- DeLaurentiis .. .. .. ,........... *.»...... 4

SAFA - PALATINO ...i 4

Centro INCOM ..;.......:. 2

Istituto LUCE ::.....:... v--.......^ 2

Accattino - Grottaferrata ......:,...... ... i... 2

SPES - Catalucci ..... 1

Capitani ....;. ; ... . ....,.. ......... 1

TURIN

FERT - CapitanL ....... .. 3

MILAN /

ICET ..... . .... .. 2

VENICE

Seal era ....—... .3

LEGHORN

Pisorno .................2

Pros, Cons of Dubbing
Lingudls For States

Is dubbing the salvation for tl:e foreign film?

Past year probably has seen more pictures dubbed into
English than any combination of prior years, yet the addi¬
tion of the English soundtracks hasn’t meant an automatic
boost to every film. In fact, the only dubbed releases
that really clicked w r ere "La Strada,” "God Created
Woman” and “Rodan.”

The independents who handle imports are aware that,
there is greater acceptance of dubbed films among ex¬
hibitors and the public ; than before. But they also kfiow
that, before they go for a dubbing job, a careful evalua:-
tion of the picture involved is necessary. Dubbing the
"Wrong” release can mean simply piling a loss upon losses
inasmuch as the lip sync process runs anywhere from
$10,000 to $25,000 or, in the case of a major studio doing
the: job, even higher. V

Also, the indies must keep in mind that, once a film is
dubbed, the automatic channelling into the commercial
route requires an additional outlay for extra prints and
a greater advertising effort. If the film clicks, that’s a
gain and the money is well spent. If it flops, the extra
coin just adds to the red ink.

There are two types of films that lend themselves
ideally for dubbing. One is the cheap exploitation pic¬
ture from abroad which gets 1 by on "shock” values, and
certSinly needs English dialog for the mass market.. The
other is the picture that either has h personality to carry
it (like Brigitte' Bardot) or is constructed so; that dubbing
doesn’t intrude.

That there is no insurance in dubbing is demonstrated
vividly by the soft b^o. of such dubbed releases as
"08/15,” "Vickie,” "A Man Escaped,’* "French Can-Can,”
etc. Dubbing outfits say the German and Swedish films,
involving slow speech, are the most difficulty to "convert.”
French and Italian is easier. Now, one or two British
films also may be "Americanized” for greater acceptance
in the. States, particularly where given roles are spoken in
the cockney accent.

Gradually, release methods are being adjusted to take
cognizance of dubbing values. Latest refinement comes
with Ilya Lopert’s "Une Parisienne,” which will open day-
and-date at the Fine Arts and Astor Theatres in Gotham.
Former will feature the original subtitled version, latter
the dubbed film. This is being done in Europe , all the
time, but has never been tried in the States.

Edward L. Kingsley of Kingsley International was the
first one to point out last year that distributors, with good
films on their hands, which they plan to dub, should
have these English versions available simultaneously with
the original version. That’s the policy he followed, with
great success, with "God Created Woman.” Film is play¬
ing off in dubbed form through-most of the country, and
is likely to play 4,000 to 5,000 dates where, with titles, it’d
be restricted to about 500 to 1,000.

Though leading dubbing experts, like Peter Riethof, are
praised for doing very good dubbing jobs, the impression
persists that European dubbing—if done with enough care
—is still superior. In part this is credited to the corps of.
trained actors available for dubbing in places like Paris,
Rome and Berlin. European dubbing costs are lower than
those prevailing in New York, and N, » picture may be
dubbed on the Continent for as little, as $7,000 or $8,000.
However, these are rarely perfect jobs, the fault usually
being laid to sloppy script preparatiQn.

However, even with care and the most up-to-daite equip- - ;
ment, dubbing in the States isn’t necessarily of top qual¬
ity. "Vickie,” lip synced at the Disney studios, -was
roundly criticized for its dubbing job, and. ”La Btrada”
also came In for some negative comment. Despite the pres¬
ence nf -Ingrid Bergman in the casti "Paris Dpes-Strimgr:

* -Things"'.(released via garner Bros.) didri’t ralse ahyi^us^..

. in - |ts dubbed form and/ agaip, the . dabbing quaUty^was

• ISOoTv'(•’ '• \ •*X-j* h

-9Rod*ft,” the ^ubtitf ^Js tertttd be?crttk4lTDf theidiiIif- -
bing. - It’s a -different story witb the slower and more

29

Wednesday, April 9, 1958:

PSBSEETr

DilEBS ATIOXAI. FILMS

i**i .!

*»! ' " v,

~v, i

,.. Ml

Cannes Paces The Festivals

i— Not ‘Guessing’

(ABOUT FRENCH FILM AUDIENCES)

By CLAUDE DEGAND

(Press <fc Statistics Head,

Centre National de la Cinematographic)

Paris, April 8.

Although film executives have, generally , been showing,
•11 over the world, a tendency to rely on their personal
experience and “flair*' rather than on scientific analysis,
market studies, a well known thing in other industries
and trades, are beginning to appear in the film field , ailso.

Apparently, film people are beginning to realize that,
even for the best“professional,” even for the hard boiled
producer or distributor, it’s a difficult thing to “guess” or
“feel” with a reasonable amount of certainty what the
customer wants and prefers, what he hopes for when he
enters the theatre, how he feels when he looks at the pic¬
tures, what is his state of mind when, he gets out, and, in
fact, what is going to be his behavior tomorrow or next
week as far as film shows are concerned.

Nobody denies that, more than in most other trades,
there is a great deal of uncertainty about the degree of
success (or failure) that awaits the product of the film
industry: it certainly is more difficult to deliver a film
that will attract full houses of paying spectators than man¬
ufacture a cake of soap that will sell in the thousands of
cases. House film people , should endeavor to put all the
trumps in their hands: in other words avail themselves,
at least as much as other industries, of the advantages
which are to be found in scientific market studies.

Anyway, let us make reference to Germany where a
poll was conducted in 1955 and showed that 29% of the
population, 18 and over, never , goes to see a picture. In
the States, the results of the first nationwide study of the
American motion picture audience ever undertaken by
the motion picture industry have just been published.

But, what has been-urid what shall be—done in France?

France has now a survey under way: its results will soon
be available. But In fact, it’s the second one Within a rela¬
tively short period.

In Autumn 1953, Jacques Flaud, director general of the
Centre du Cinema, considering the recent and continuing
drop in attendance, wanted to obtain a fair'idea of the
French consumer’s point of. view in the matter of film
entertainment, and, accordingly, instructed me to have a
survey made for the.C.N.C.

After, much preliminary work (owing to the lack of
similar experience on which to fair back), I was able to
launch, through the channel of the Dourdin’s Institute a
nationwide Gallup: during February arid March of 1954,
2,000 Frenchmen over 15 and living in towns of 2,000 in¬
habitants and over were interviewed, more than .60 ques¬
tions being fired at each of them. In June, we were able
to publish the results.

| . Audience Poll Proves Informative I

What did we discover?

(1) — that out of every 100 Frenchmen (people under

15 and rural areas excluded) 36 are not movie¬
goers.

(2) — that out of these 36, 30 used to go a few years ago

but don’t go any more (the other six having nev¬
er been moviegoers) which was all the more im¬
portant as:

a) pur usual French film statistics, accurate and:
far reaching as they are, cannot provide this
kind of information. .

b) this showed that the plight of the French film
industry, bad as it was at the time, could be
balanced by the prospect of having 30%. of
the population at its disposal as a potential
mass of spectators.

We also discovered that of 64 (out of every 100 French¬
men) moviegoers:

-f- 51 choose their film before going to the
cinema, which has' thus becoine a “pre¬
meditated purchase;*’

-f 41 go with someone (child Or grown up).

4 - 42 look for pure entertainment.

Penetrating deeper into the survey, we were able to
give the composition of a typical French cinema audience:

4- Middle class people account for .79%
of the total.

4- People under 39 years account for 69%
of the total;

+ Men account for 55% (and women for
.45%) of the total.

But is the Frenchman-a frequent moviegoer? .

The Frenchman, In general, attends a film show 18 times
• year (from 19 to 22 timesin middle-classes, 36 times
for young people under 25). But among those 64 French¬
men out of every 190 constituting the cinema audience, the
annual frequency has been found to be 29, the Winter fre¬
quency being about twice as high as that of. summer.

Many more important facts were stressed by the sms.
vey./But that was jour years ago and it teas necessary to
make d fresh analysis: although moviegoers have grown
■ in number since 1954, we are still short of reaching the
Italian and German level, and television, though progress¬
ing slowly, is more ahd more looming as a dangerous ri¬
val.

It will be easily: understood that if the second Gallup is
conducted on very nearly the same basis as the 1954 Gal-
lup: we will thus be in a position to draw fruitful com-
' parisons.

But what would be the use of such research if it was to
remain another bottom of the drawer item? Even in Amer¬
ica, the home country of Gallups,.it is generally admitted
that the motion picture industry has been notorious in-ig¬
noring surveys of tbUkirtd; much more so in France -v. .

That is why, exactly as Ralph D. Hetzel, executive vice

American Showmen Think, French
Manage Best Balance Between
‘Art’ and 6 Bpxoffice’ Positions

American film Industry’s attitude towards the inter¬
national film festivals has changed substantially in recent
years as such events began to. reach an acceptable com¬
promise between "art” and “commerce.”

Bight after. the •• war, when Cannes, Venice and Berlin
established themselves and began to put op the pressure
fori films, Bollywood developed a definite antagonism
against any of these events, reasoning being twofold:

(1) They Were nothing much more than tourist traps, and

(2) Their standards “automatically” discrimiriated against
the U.S. entries.

Even today, tourism is an important. consideration at
all festivals. The amount the casino at Cannes would
lose if the Cannes, fest were suddenly to be discontinued
is difficult to estimate, but surely would run into the
zillions-of francs.

But the'festivals have gradually stretched into a new
pattern that satisfies not only those who seek screen “ait”
(and there’s plenty to be found at least at Cannes and.
Venice) and others who' maintain that film is nothing
much more than merchandise whose value is best deter-/
mined by the.; number of people it entertains, i.e. the
number of people it attracts because It is good entertain¬
ment. ... . "■'

Foreign Markets |,

The foreign market today is tremendously important
to the American industry,, which from it grows its major
sustenance. Each picture playing at orie of the fests not
only rates an extra permit, but its earnings are freeiy re-
mittable; Art or no art, that’s cash in the pocket for the
distributors.

(jjuite apart from that, films being screened at festivals
cotne to the attention of several hundred journalists from
. eveicy corner -of the globe; they get written about, dis¬
cussed, praised and torn to pieces.: Whichever way it
goes, though,-the titles of the competing pictures are spot¬
lighted internationally^ and sink into the corisciousriess of
millions.

The Americans are aware that the festivals can work
two ways. A picture can get loud praise and add millions
to its earning potential as a result. But it also can get
torn apart, and this can detract from its original commer¬
cial esimate. This was one of the points that had the /U.S.
companies unhappy: They entered pictures which they
regarded as coriiiriercially valuable, only to have them
panned to the nth degree by highbrow: scribes;

On the festival side, the commercial .values, today
loom higher, as Witness the victory of “Friendly Persua¬
sion,” at Cannes last. year. On the American side, the re¬
alization is growing that it’s wise to howl With the wolves,
i.e. to take cognizance that the fests are aimed at much
more than simply a trade fair concept. There has been
.discussion at ..the Motion Picture. Export Assn, yin New
York, with a view to finding a riiore realistic formula for
selecting the official fest entries. These talks so far>
have led nowhere, and the Cannes selections for 1958
. were airrived at in the same way as before. Difference is
that a number of top films were available. Whether Metro’s
“The Brothers .Karamazov” falls into the category of film
that will please: European critics remains to. be seen.
At least it has a European star (Maria Schell).

• On the other hand, “Long, Hot Summer,” .which Cannes
is inviting, has an “arty” quality that unquestionably.
will strike a resporisive chord in Europe. -
. Of the three top fests on the Continent, Cannes certainly
Is tops by virtue of combining both commercial and artistic
values. It aims to offer the best of the international screen,
and it also constitutes a kind of international trade “fair,”
where film men from the world over can make personal
contact, arrange deals, negotiate joint production, dis¬
cuss their joint problems, etc.

Who’s Thai Across the Line?

Berlin is much more commercially-minded, and it still
has the aura of being part of the East-West propaganda
battle. It has grown every year, but it is primarily im-
portant in terms of the Gorman market. Eventually, if
plans to invite the East to participate at the Berlin fest
jell, Berlin may become the most important film contact
point between Russia and her satellites and the rest of
the .world. Such (limited) contact is now achieved: at
Cannes.-.'.'"'

Venice, being last in line, is the iriost “arty” of the fests
and it has a great deal of prestige value. But feW American
importers go to Venice to find exciting new films to buy..

The. American industry, at times overawed . by the
number of international fests announced; has generally,
come to believe in participating in many of them for the
sake of exposure. It is no : longer the big pitch for counter¬
acting Soviet propaganda, but rather a realization that,
in an international, mar.ket that, is growing steadily more
°compact and independent Hollywood cannot afford to
stand aloof.

president of MPAA, said in his comment of the survey
which he had carried out for his association, I will stress
that all the data collected is nothing more than a tool with
which to carry on-further work.

For there should be no ddubt In anyone’s mind that in
any future attempts to. widen the French audience one
would: have toTtake, into consideration the sense of direc¬
tion offered by; the .motivational profile provided in the
survey; the triccess^aff Hetzel' expressed it—wbrild prob¬
ably toe; iri the Ibng run, a. matteri of individual cpmpany
as ell 25 of industry application.* * /

Winners of the Post

Since World War II End Cannes Awards
Have Laureled Many Americans

By GENE MOSKOWITZ

Paris, April 8.

They’re not giving out any cash awards at the competl-
. five film festivals, but the financial stakes involved make
the $64,000 question a small-change, affair by comparison.
A top commercial film that, doesn’t catch a prize may be
hurt, but a weak b.o. picture can easily be pushed over, the
top by an artistic kudos.

At all of the festivals, the hue and cry about “art” vs.
“commerce” is inevitably raised, arid, festivals’ juries over
the years have gradually swung away from the strictly
highbrow approach. Looksee at the Yank winners at the
Cannes festival, which gets underway May 2 and runs
through May 18, provides some clues as to what types of
features please Cannes juries '(taking into account, of
course, the pressures arid. counter-pressures that pervada
the jury rooms anywhere).

Year by year, these were some of the top Cannes
winners since the inception of the competition:

1946— There were seven Hollywood films, but the Amer-'
leans only captured .an acting kudos for Hay Milland in
“The Lost Weekend” and an animation nod to Walt Disney
fori. “Make Mine-Music.” Michele Morgan got a prize for
“Symphonie Pastorale” (a French comeback for her after
a fair Hollywood career) and Roberto Rossellini’s “Open
City,” marking the start of Italy’s neo-realist, era, was
overlooked.

1947— The U.S. sent nine pictures and got three awards
in category prizes. “Crossfire” got the top social nod,.

. “Ziegfeld Follies” emerged as the best musical and Disney
scored again With “Dumbo.”

1949rr-This was the year the jury became more clearly
oriented. towards film as an art medium. Hollywood sent
six films and reaped an award via Edward G. Robinson
in “House of Strarigers.” Louis de Rochcmont’s “Lost
Boundaries” was recognized ip the best scenario category
and “The Set Up” made it in the lensing class. That
year, Sir Carol Reed got recognition for “The Third
Man” and Rene Clement got an award for “Walls of
Malapaga,” which later failed to do business in the States.

■ There began, arourid this time, an awareness that the
festival sword could cut two ways. It became obvious that
the jury preferred the “deeper,” more ariistic . and
thoughtful films and that a top commercial film,, screened
but panned, could actually be hurt rather than helped.

1951— -There were four American films that year and
Bette Davis got the acting award for “All About Eve;”
Italy’s Vittorio DeSica shared top honors with Sweden’s
Alf Sjoberg for “Miracle in Milan” and. “Miss Julie” re¬
spectively. This was the beginning of an upbeat curve for
the Swedes. Britain also scored via an acting award for
Michael Redgrave in “The Browning Version.”

1952— Only three majors sent entries that year, and
one indie. The acting prizes went to the U.S. (Marlon
Brando for “Viva Zapata” and Lee Grant for “Defective
Story”) while the indie “The Medium,” (the Gian Carlo-
Menotti opera.) got the nod for the best lyric. France that
year showed “Fanfan La Tulipe” (which later did well
in the States) and “We Are All Murderers,” shown in
the States only last year with little more than prestige
success.

1953— Four American .films were shown plus one out-

of-competition. The U.S/got the nod for the most diverting
picture .with “Lili” arid for the best thesping for Shirley
Booth in “Come Back Little Sheba.” The big prize went
to France’s “The Wages of Fear,” which later was a dis-.
mal failure in the States, both in its original and in the
dubbed versions. %

1954— -Five American entries, but only one prize, to
Disney for “The Living Desert.” “From Here to Eternity”
was out of the running due to its recent Oscar award and
got only a pat on the back. The Japanese copped the top
prize with their colorful “Gates of Hell.”

1955— The wheel finally turned (or maybe Hollywood
had made; it clear that it was getting fed . up with being
browbeaten by the ionghairs). Anyway, this was America’s
year. “Marty” took the top prize, which helped it greatly
in Europe. Spencer Tracy collected the acting award for
“Bad Day at Black Rock” while the prizes for direction
went to Jules Dassin for “Rififi” and to Russia’s Sergei
Vassiliev.for “Heroes of Chipka.” Italy scored with “The ^
Lost Continent^, (which didn’t come to the States until
two years later) and Elia Kazan’s “East of Eden” was
judged the best dramatic film. The Soviets’ “Romeo and
Juliet” made it as the most lyrical film and it later had
an art house run in the States. Israel also was. heard from
for thri first time with “Hill 24 Doesn’t Answer.”

1956— Four Hollywood pictures were in the running,
but only: Susan Hayward got an acting prize for her
“I’ll Cry Tomorrow.” The fop award went to “The World
of Silence” arid H. G. Cfouzot’s “The Picasso Mystery.”
Sweden had “Smiles of a Summer Night,” “World of
Silence” was a hit in the U.S., “Picasso” flopped and
“Smiles” did very nice business.

1957— Again it was America’s year. “Friendly Persua¬
sion”; won the prize iri spite of adverse press and aud¬
ience reaction. Sweden and Poland showed great advances
and Yank Negro actor John Kitzmiller took the acting
award , for his performance, iri the Yugoslav film, “The
Valley of Peace/.’ Russia amazed: everyone With “The
41st,” which had a love story and comparatively little
propaganda and Argentina made a show via its “House
of the Angel.” Greece showed “Girl in Black” and “S’ella,”
both 'of which were released 1 In the U.S. last year with
fair success, and Hungary contributed “The Little Merry-
go-round?’ "vriiieh has just gone Into release in the States.

1

[30

. INTERNATIONAL, tflLMS

P*iielETf

Wednesday, April 9, 1958:

Paris Tones France’s Playoff

FILM INDUSTRY ‘INDIVIDUALISTIC’ IN
COMPONENTS THOUGH DEPENDENT ON SUBSIDY

Paris, April 8.

The French film system is still
a primarily '‘individualistic” setup
compared to the corporate aspects
of U. S. filmmaking. The French
have no real “major” companies
with stars under contract. How¬
ever, there are some companies
that usually carry the main bur¬
den of production activity, and
this also applies to distribution.

Paradox creeps in since the
French industry is also partly na¬
tionalized via the administrative
powers of the governmental Cen¬
tre Du Cinema which gives pro¬
duction licenses, handles censor¬
ship, foreign agreements and keeps
the industry balanced ' via Film
Aid Law handouts.

Of 440 legal production outfits
only 176 participated. in produc¬
tion in 1957, and most of these
did so. via coproduction with,
others. In the distrib picture of
171 enterprises 16 handled over
two thirds of the biz of which eight
are French (Cinedis, Cocinor,
Pathe, Gaumont; Sirius, Marceau,
Discifilms, Corona) and the others
the £ight Yank majors.

Industry sources feel that
mergers will be necessary "(a). to
cut rising production costs and
(b> to fit into the coming European
Common Mart. West Germany and
Italy are fairly, manageable as
number of producers and distribs,
compared to the splintered French
trade.

of these also have distribution as¬
pects with the distrib putting
money into production.

Though French filmgoing has
risen, and foreign acceptance has
bettered, the French film/cannot
amortize itself saris Film Aid. Of
the $125,000,000 local gross $40,-
000,000 goes for taxes. This is an-,
other paradox as the government
takes with one hand and gives with
the other. But Aid is considered
essential here with some basic
changes in Operation called for;
such as not forcing producers to
put Aid coin right back into pic¬
tures, which has led to overpro¬
duction, arid giving special aid on
daring, offbeat subject matter and
the use of young talents rather
than. the questionable present
method of handouts for "quality”
features. Opinion is always. split
as to what a quality film is.

. With its newfound but precari¬
ous equilibrium the French film
has reconquered its own market
and took 22 weeks of playing time
in 1957 over the called for 20, and
tbok over 50%. of the grosses with
slightly over 32% going to the.
U. S., and other countries making
up the balance.

French sell centers on f he Paris
firstrun for about 30% of the
revenues accrue here though Paris
is only 19% of the overall attend¬
ance. Capital usually sets the
styles for the other, key cities and
rural areas. But with television

The leading producing com¬
panies, that is those who can be
counted on for one or two pix a
year, are CLM, CCFC, Filmsonor,.
Franco - London Film, Hoche
(RaoUl Levy), Gibe, .Marceau,
Pathe, Sirius, Gauihont, Speva,
tJGC, Cocinor, Graetz, Rank-
Guibert and Gray Films. Many

beginning to be a factor of com¬
petition new economic factors are
coming into play.

Something new here—the “road¬
show”^—obtained good results for
such Yank offerings as Cinerama,
“Around the World iri 80 Days”
<UA>, “The Ten Commandments”
and “War and Peace” (Par) and

now Columbia’s “The Bridge on
the River Kwai” installed at a
small art house after a phenom
eight-week regular run. French-
made blockbusters are now being
readied for this type of handling,
per the three-hour new version of
“Les Miserables. ”

A general look at investments
show. 21%. of funds coming from
distributors,.. 13% from =. labs,
studios and insurance companies,
13% frbm banks, 5% from creators
and technicians, arid 15% from
producers with 35% based on Gov¬
ernment Film Aid.

FRANCE CLAIMS 'FIRSTS'

Lists Fadeouts, Dissolves and
Double Exposures As Its Own

Washington, April 8.

I France is responsible for more,
“firsts” iri niotiori picture. and still
photography than any other nation,.
claims a issue of • “France Actu-
elle,” a fortnightly. information
publication issued here by French
, interests.' Among the' claimed
i “firsts’/ in motion pictures:

The 16rframes-per-secpnd cam¬
era,, by Auguste arid Louis Lum-
iere; the first motion picture, by
the Lumieres, “The Sprayer. Spray¬
ed,” a slapstick sequence running
a few seconds; first newsreels by
Charles Pathe, about 1900; first
surgical cinematography in 1900
by Prof., Louis Doyen; first fade-
outs, dissolves and double ex¬
posures by Georges Melies, about
the turn of the century.

First film dramatizations by
Georges Melies; first- multi-reel
-films; notably. “Queen Elizabeth”
in four reels; brought to this Coun¬
try in 1912 by Adolph Zukor; the
original Cinemascope process by
Henri Cretien.

And, . incidentally, the* light¬
weight, ; portable ty camera which
CBS introduced toi this country
from France.

» ♦ ♦♦♦♦«

French Features-To-Comc Checklist

•'Ey GENE MOSKOWITZ

handsome gangster. Has the Louis
Jourdan name.

Paris, April 8.

. rench feature films currently
being readied for market, at vari¬
ous stages of exploitation, are as
follows:

“Les Amants De Demain” (To¬
morrow’s Lovers) (CCFC). Marks
the^return of Edith Piaf to pix in
drama of a woman who kills her
unfaithful lover and finds brief
love with a man who did likewise
with his vis-a-vis.

“Amere Victoire” (Bitter Vic¬
tory) (Col). Made as .a French pic
in English, by Yank Nicholas Ray.
It hag Curd Jurgens, Richard Bur¬
ton and Ruth Roman. Vigorous
war pic suffering from some am¬
biguity of the Characterizations.

“Amour De Poche” (Pocket
Love) (Gaumont). Comedy about a
scientist who can make people
pocketsize and how this is used to
keep his jealous fiancee from
j knowing of a new iove. Intermit¬
tently amusing.

“A Pied, A Cheval Et En Voi-
ture” (On Foot, By Horse And in
A Car) (Cinedis). Perhaps surprise
comedy hit of the year though
humor is patchy. !

“Ascenseur Pour L’Echafaud”

[ (Elevator to the Gallows) (Lux).
Work of a 25-year old director,
Louis Malle. A taut thriller of an
ironic end to a perfect crime.
Somewhat weak on characteriza¬
tion and overcontrived, this won
the top film award of the year. It
probably has art chances for U. S..

“Le Beau Serge” (AJYM). Made
by 28-year old Claude Chabrol
concerns return of a native to his
small town. Looks local to France
in appeal but promising.

“La Bonne Tisante” (Good Medi¬
cine) (Lux), hospital-gangster tale.

“Escapade” (Pathe). Cinderella
takeoff of the innocent girl and the

“C’Est La Faute D’Adam”.(Sono-
film). Estimated a chancey item for
the U. S.

“Charmants Garcons” (Sirius).
Zizi Jeanmaire assailed by plenty
of men. Fairly diverting but lack
of real impact.

“L Dos Ati Mur” (Back to Wall)

. < Gaurnont). Fairly slick murder
yearn. .

“L’EcoIe Des Cocottes” (School
for Flirts) (Pathe). A satire on the
1920’s. Might divert Yanks. ,

“Les Fanatigues” (Pathe), A sus-.
pense item about a man trying to
kill a dictator on a plane and how
humanity, thwarts him.

“Maigret Tend Un Piege” (Mai¬
gret Lays a Trap) (Rank). Compe¬
tently told murder yarn with Jean
Cabin, but lacks stature.

“Sofs Belle Et Tais Toi” (Be
Lovely and Keep Quiet) (Ege).
Silken comedy thriller with playoff
chances aided by Mylene Demon-
geot and Henri Vidal.

“Les Temps. Des Oeus Ours”
(Time of Hardboiled Eggs) (CCFC).
Satire on art.. Includes new comic
Darry Cowl and Fernand Gravey.

“Tous Peuvent Me Teur”- (Any¬
one Can Kill Me) (Sofradis). Series
of murders in a prison. Exploit¬
able.

“Le Triporteur” (The. Delivery
Boy) (Cyclope). With Dairy Cowl
and only intermittently funny.
Color costs may limit this for ex¬
port to States.

“Les 3 Font Les Patres” (Gau¬
mont). Zany murder tale that does
not quite come off, but with some
yoks.

“Une Maniche Et La Belled
(Beauty Up Her Sleeve) (Cinedis).
Murders and doublecross, but pos¬
sibly too much like Yank counter-

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parts.

“Une Vie” (Silver). Includes
Swiss Miss, Maria Schell. Drama¬
tic tale of a woman's life in the
19th century. Good U. S. chances.

Les Bijoutiers Dy Clair Da
Lune” (Col). Anglo version is “The
Night the Sky FelMn” andit is a
robust, earthy pic. with Brigitte
Bardot to insure art and general
success.

“Le Desert De Pigalle” (Cine-
d^sh” “Worker - priest” trying to
save a prostie. Sensational and ex¬
ploitable. Anticipate U. S. censor¬
ship trouble.

“En Cas De Malheur” (In Case
of Accident) (Cinedis). Again. Bri¬
gitte Bardot. She’s a delinquent
who s^fauces: staid lawyer Jean
Gabin. Racy and taut, it looks like
3 good arty import with general
chpnces too.

“Les Espions” (The Soies) (Cine¬
dis). H. G. Clouzot’s strange tale
of the world of espionage. It spins
a telling atmosphere. Heavy on
gab but odds favor some accept¬
ance in U. S.

“La Lol C’est La Loi” (Law is
the Law) (Cinedis). Teams Fernan-
del and Italo comic Toto for a
risible tale of smuggling. Okay
arter...

“Les Miserables” (Pathe). ’Nth
remake of the Victor Hugo novel.
Bigscale in production and length.
Might have some Yank playoff pos¬
sibilities^ It has Jean Gabin. .

“Montparnasse. 19” (Lux). Has
Gerard Philipe. as the tortured
painter Modigliani. Period and
cast could help this for art dating
iri U. S,

“Nathalie” (Gaumont). Marti 11 ®
Carol as a wisecracking model who
outsmarts the. police and crooks.
Fairly diverting. Good general
prospects outside France.

.“Po t-Boui 11 e” (Boiling Pot)
(CCFC). Boudoir tale told with tact
and spice. Gerard Philipe and
Daniele Darrieux add up to the
adult appeal of a “La Ronde.”

“Retour De Manivelle” (Turn of
Handle) (Rank). Murder. Main as¬
set the , Michele Morgan name.
Forecast unexciting. .

“Sans Famille” (Nobody’s Boy)
(Cinedis). Sprawling retelling of a
Gallic classic. Broad appeal and
acting helps.

“Tainango” (Discifilm). With Curd
Jurgens and Dorothy Dandridge
about a slaying ship: Stacks for
States.

“Le Septieme -Ciel” . (Seventh
Heaven) (Gaumont). Re-do of ma¬
cabre comedy. Daniele Darrieux
and Noel Noel. Possible specialized
U. S. opportunities.

“Therese Etienne” (Col). Natur¬
alistic drama. Questionable. for
American markets*.

Wednesday, Afrrll 9| 195ft

Cannes, April 8.

The full, international jury will
be reinstated for this year’s Cannes
film festival, which , rolls May 2
and, in its two weeks Of: screen¬
ings. festivities; interviews and ne¬
gotiations, aims to avoid the pit-
fails of r both Its own past and those
that have hurt other fests./

The. assembly of the interna¬
tional jury, instead of the' one of
last year, composed primarily of
Academic Francaise members with
their lofty and removed notions
about “art,” is somehow symbolic
of Cannes’ determinat ion to
emerge as the number one fest.

This will be the llth Canries go-
'round and, as the fest continues
as the top prestige event in its own
Competitive area, it’s becoming
clear: that the American major
compan’es can no longer afford to
go along for the ride only, to ap¬
pease foreign customers. All the
elements.—from the . American. in¬
dustry’s heavv dependence on the
foreign market, to the rising quota
threat, to the prospects of the
Eurouran Common Market—com¬
bine to force the Americans into a
greater degree of' thoughtful and
wholehearted cooperation.

■1 Nee ds More Budget : • [

This is being acutely reaped
In Enron® by the American film
reps. . c *nt ? oned in France. Fred
Gronigh. the Motion Picture. Ex¬
port Assn,’s new continental man¬
ager, diodes no hones. about his
hope for a bigger budget for
Cannes this year in order to hand
out be^r. publicity material to the
some 500 scribes expected to cover,
the event, and to get more Person¬
alities down to cash in on the nub-
licity bonanza that inevitably flow's
from Cannes. j

That’s not to mention the free j
licences and free remittances—up j
to $50,C00 on 'each picture—that |
can a. 1 so mean a sizable chunk of
coin for the majors along with
publicity and release outlets for
winners. '

There is a feeh'ng here that, as
Cannes grows in: both stature and
importance, the American industry
must s°nd more weighty and un¬
usual fi J ms. The view, not neces¬
sarily . shared by all, is that the
“deeper” pix not only are more
likely to snare prizes, but also peed
the boost. Blockbusters and the
general run of “good” pictures'can
be shown outside of the competi¬
tion, and this would be a benefit
for all concerned.

Cannes "tself is cognizant of the
need for improvements. A higher
budget this year w f ill mean invites
to a wider range of personalities,
and the reduction to one official
entry per country leaves leeway
for invitation to “unusual” films.

. This year will tell whether
Cannes w‘U retain its top fest posi¬
tion in Europe oyer Venice and
Berlin. Cannes has spotlighted the
work of lesser filmmaking coun¬
tries, and it lias been responsible
for “creating” some stars. Both
esthetics and the pocketbook can
he served at Cannes if countries
send their best and if Cannes can
solve its pressures, intrigues and
touristic scramblings. It’s been
plain in the past how budgetary
troubles can lead to ill-will.

Robert Favre LeBret has been
Cannes prexy since the test’s in¬
ception- and, despite the rugged
pace, he’s been able to survive
without an ulcer: First Cannes fest
came off—humbly—in 1946, with¬
out a film palace as yet. It was
patterned largely after Venice.
Over the; years, the Yanks started
wondering' whether the French
and Italians had set up prizes be¬
tween themselves, since the Amer¬
ican films seemed unable to get
more than secondary awards. But,
as Cannes grew, the Hollywood
entries . managed to gain greater
attention:

The first, big U. S. break came
in 1955, when “Marty” snared the
Golden-Palm award. Prom then on,
American films and American tal¬
ent were steadily in the running.
Last wear’s fest was won by
“Friendly Persuasion.”

HONOLULU LOVES BARDOT

Opened In Nabe—Then Moved
Downtown j

Honolulu, April 8 .

Brigitte Bardot feature, “And
God-: Created Woman” (Kingsley-
Inti.), has moved:to Royal Thea¬
tres’ downtown Roosevelt for an
extended: run. Switch followed - two
weeks of sensational biz at the. cir¬
cuit’s neighborhood Queen Thea¬
tre.'

Queen had to oust “Woman” in
order to participate lii a day-and-
date showing of “Wild Is the Wind”
(Paramount) with the King and
Palace Theatres. '..

•Paris, April 8.

Cannes Film Festival for 1958
will run May 2-18 and, so far, 30
countries are participating and 17
have already picked their films.
Various events will take place
within the framework of the festi¬
val, such as meetings of interna¬
tional film bodies, a “vidfilm” fes¬
tival and prize,‘ and outside screen¬
ings of international features and
shorts.

Film Palace here is being en¬
larged by 1,000 seats. Work is now
going on. The jury is practical^
picked and Will have an interna¬
tional composition, . with four
French and seven foreign mem¬
bers. All are directly involved in
films-to eliminate last year’s diffi¬
culties when prestige jurists ig¬
norant of film matters handed out
Unpopular laurels.'

. Young directors who were un¬
veiled at past festivals will be
repped as well as oldtime kudosed
directors, Michael Cacoyannis,
who put Greece on the filmmaking
map via “Stella”, and “The Girl In
Black,” though he has yet to win
a prize, will have his new release,
“The Last Lie” with Ellie Lam-
betti. Spain’s Juan Bardem has
“La Verigenza,” 2nd India’s multi¬
winner Saiyajit Ray “Para Pathar”
(The Philosopher’s Stone). . .

Sweden sends Arne SucksdorfFs
“En Djungelsaga” (The Arc and
the. Flute) and Poland Aleksander
Ford’s “Osmy Dzien Tygodnia”
(The Eighth Bay of the Week) a
Polish - West - German production.
West Germany sends a musical
fable “Pas Wirthaus Im Spessart”
(The Inn In Speessart), and Aus¬
tria the third sequel to “SissL” |

. Japan^is rrepped by “Yukiguni”
(The Snow Country) and Italy
“L’Huomo Di Paglia” (The Straw
M£ri) and “Fortimella” with Giu-
letta Massina. France will probably
enter Jacques Tati’s “Mon Oncle”
•and “Montparnasse 19.” Norway
has “Ni Liv” (The Fugitive) and
England either “The Key” (Col) or
“Orders to Kill.” Hungary, Ru¬
mania, Russia and Czechoslovakia
rep the Eastern countries with
“Vasvirag” (Iron Flower)^ “The
Fools of Baragan” made by
French. director Louis Daquin,
“The Lovers” and “When the
Stroks Pass,” respectively,

Argentina has “Rosaura i Las
Diez” and . Switzerland “Bronze
Faces.” Official Yank entry is Met¬
ro’s “The Brothers Karamazov”
with two more to be added.

From May 10-14 a series of vid-
films will be shown from West Ger¬
many, Belgium, Canada, U-S*.
France, Italy, Japan and Sweden.,
A special jury will give a prize to
t^e best vidpic to be called The
Eurovision Prize. There Will also
be meetings of the Federation of
international Film Producers, and
huddles between governmental
reps from Italy. France and. West
Germany on the Common Market
Film Problems.

Latest feature jury members are
actress Madeleine Robinson, play¬
wright Marcel Achard, painter Ber¬
nard Buffet, film "critic Jean De
Baroncelli from France, screen¬
writer Cesare ZaVattini from Italy,
director Serge Youtkevitch from
Russia, director • Ladislao Vajda.
from Spain,film critic Tomiko Asa-;
buki from Japan and director Hel¬
mut Kautner from West Germany.
Yank and English members are to
be picked. On the U S. side. Mel
Ferrer, Billy Wilder and Robert
Aldrich have been mentioned, i

pssmft

ISTEHXATIOm FILMS 81

France’s Big Glossers: ’50 to *57

Paris; April 8.

Any Appraisal of French boxoffice blockbusters
must naturally distinguish between what the French
liked and what other nationals went for. They coin¬
cided in some cases, vtere fiercely disagreed in other
cases. Tracing back the releases to 1950, the student
of the. Cinema du Francaise comes up with these
remarks for the record:

“And God. Created Woman” (Levy), which is the
sexpot-m-chief in the U.S: market (via Kingsley),
was only so-so when unspboled here. Brigitte Bardot
ha? since achieved her standing as an “American”
favorite and in the publicity and perhaps: some re?
flex-action French pride her. latest for Filmsonor, .
“Une Parisienne” is a mop-up (U.S. rights, com¬
manded a phenomenal advance of $220,000).

“Rififi” (Inudsfilms), Jules Dassin's taut gangster
pic, was a worldwide hit. It has no stars but fine
playing, plus a tour-d enforce silent 30 minute seg¬
ment of the robbery of a jewelry store that gave it
its uniqueness.

“French Cancan” (Franeo-London), of Jebn Renoir
with Jean Gabin, Francoise. Arnoul and Mexico’s
Maria Felix/ was magnetic for the homeland, but .
this poetic evocation, of the building of the Moulin
Rouge did. not touch the American understanding.

Sacha Guitry’s “Versailles” (CLM), which is still
the all-time high here, flopped in the U.S. where
its costumed bedroqm shenanigans in royal .'Ver¬
sailles demanded too much knowledge of French
history arid manners.

.“The Little Word of Don Camillo” and “The Re¬
turn of Don Camillo” (Francinex-Amato) to be con¬
sidered as a pair, both directed by Julien Duyivier
and starring. Fernandel and Girio Cervi as the bat¬
tling priest and Communist mayor of a sfnall Italb
towm This hit sensibilities herd but was not a big
Yank cup of tea.

“Notre Dame De Paris” (Hakim) with Gina Lollo-
brigida and Anthony Quinn pushed this remake of
“The Hunchback of Notre Dame” into the big brack¬
ets. English version, made for Allied Artists, has
gotten a good blanket playoff in the U.S. and. proves
that this type of film can be made in two lingos for
good results sometimes.

. “Diabollques” (Filmsonor) paid off on both sides
due to the shocker aspects pumped into it by H. G.
Clouzot. Simone Signoret, Vera, Clouzot and Paul
Meurisse held their own with the film's morbid as¬
pects. ... •/'

“Fanfari La Tiilipe” (Filmsonor), with Miss Lollo-
brigida and Gerard Philipe, was big on both sides
of the Atlantic due to its lighthearted adventure,
gentle anti-w'ar theme and its fine pace and acting.

“Wages of Fear” (Filmsonor), H. G. ClOuzot’s taut
suspense item of the torturous trek of two nitro¬
glycerin trucks, won money and. film! fest awards
but did not make it in the U.S. The controversy

r about the trimming job is said to have militated
against it.

“Gervaise” (Dorfmani, with Maria Schell, is now
repeating its European success in Yank art houses.
Rene Clement’s rendering of Emile Zola’s lowlife
19th century, and its humane aspects, have made
this:, big b.o. in spite of its grim, downbeat character.
It also made actress Schell.

“Lucrece Borgia” (Filmsonor), with Martine Carol,
played it for bawdy, sexsational aspects and Chris-
tian-Jaque’s . adroit direction, gave this spec values.
It did big. here and well, in Yank playoffs, attracting
censorship and Church opposition, (an aid?).

“La Traversee De Paris” (Four Bags Full) (Franco- ;
London) was a boff offbeater here on the acting of-
Boiirvil and Jean Gabin and its deft handling of life
under the occupation. It . was a smash here but only
fair in the U.S. The subject might have been too
specifically Gallic.

“Un Grand Patron” (The Perfectionist) (Discina),
With Pierre Fresnay, Was a talky, conventional dra¬
ma about the life of a great surgeon. It cut a big
b.o. path natively but died in the States where it
appeared “soaky.”

“Les Femmes S’En Balancent” (Pathe) and “Votre
Devoue Blake,” are two Eddie Constantine-starring
releases which cleaned up this side on this Yank
player’s popularity and phlegm. Still unknown in
his native land, Constantine will sOon make an
American pic here for U.A.

“Les Grandes Maneuvres” (Filmsonor), Rene
Clair’s bittersweet tale of a 1900’s military garrison
Don Juan, was smash here but languished among
the Yanks. Its half tones (('ere not to U.S. taste
(Clair’s “Belles De Nuit” (Filmsonor) also w r as big¬
ger at home. These releases did not make it in spite
of names like Michele Morgan, Gina Lollobrigida
and. Gerard Philipe).

“Napoleon” (CLM). Guitry’s version, was boff
among his buffs. Has still to playoff in America.

“Justice Est Faite.” This had a message for the
citizens of France, concerning the French jury sys¬
tem blit was only a moderate booking item for the
States.

“Le Triporteur.”. Amusing to the public this side
is a new zany named Darry Cowl. He’s half-Harpo
Marx, half Jerry Lewis—or, you might say, brash.
This comedy and another, “Cyclope,” have clicked
in French theatres but nobody yet knows whether
this comic would beguile the U.S.

“Michel Strogoff” (Modernes), with Curd Jurgens,
was a fairly static retelling of the Jules Verne tale
but; did big here and might be worth Yank dualer
chances.

“Yacance De Monsieur Hulot” (Discina) was an
internatiorial comic triumph for Tati. His fey char¬
acter, Hulot, set off yocks that could be understood.
anywhere, and he is probably the most original crea¬
tive French comic in: decades.

Paris, April 8: -

French stars by and large have,
not become “big” boxoffice for
outside - Francd situations. This
statement requires quaUfication, of
course^since in times past Maurice
Chevalier had a major following In
America. Ditto, if ini lesser degree,
the late Raimu,. the late Louis Jou¬
vet. Ferriandel . has some special
following in the States, and Is
among the French cinema person¬
alities exhibited there extensively,
as would be true of Danielle Dar-
rieux, once under Hollywood con¬
tract, Michele Morgan, Gerard
Philipe, Martine Carol, Jean
Marais are others •Who could be
named as partly familiar to Yarik
spectators.

All of this is now changed as the
United States, in all its sections,
has wildly discovered France’s sex
kitten, Brigitte Bardot, the north,
and south, the east and west: (of
her) and suddenly there is in
America a French name that Is
"electric”

It is probably a justified gener¬
ality to say of French film actors
of star, rank that they are better
trained' and more versatile than
the acting average among Holly¬
wood stars.

Dl SOLDIERS DO, TOO,
LIKE SOLDIER PIX

Wiesbaden, April 8.
The list just released here of the i
10 most popular films that played
during^ 1957 on the combined Army
and Air Force Motion. Picture Cir¬
cuit in Europe gives n lie to the
oft-quoted opinion that servicemen
and their families don’t like to see
features with military themes.

The military background — or
foreground—appears in four of the
10 most-attended pictures, “Tea¬
house of the August Moon,” “Bat¬
tle Hymn,” “Friendly. Persuasion,”
and “Joe Butterfly.”

In fact, war is the only consistent
theme in the top 10 releases, with
just one musical “High Society,"
and just one Western, “Gunflght at
OJC. Corral,” refuting another re¬
port that servicemen prefer West¬
erns above all other film material.

More than 2,000,000 tickets, at
25c apiece, were sold on the GI
theatre chain for these top films,
and the nuinber one, “Giant,”
alone sold over 25,000 tickets to
the military personnel arid their
dependents in Europe.

Here’s the list in . order of box
office, admissions:

1. “Giant," (WB) ;

Z. «Th* Ctrl Can't Halp It," (20th-Tox)

3. "Hish Sociatr/' (M€M)

4. "Taahoo** of August Moon," (MGM)

5. "Trapozo," CU.A.)

4. "Gunflght at O.K. Corral," (Par)

7. "Battla Hymn," (U) ;

•. "Hollywood or Bust," (Par)

, 9. "Frlandly Persuasion," (Allied)

If, "Joo Buttarfly," (U) :

Theatres: 5,732 (35m.)

Estimated Seating:. 480 average.

Construction: 752 new sirice 1950
Mobile units: 3,422 (16m.)

Alglera: 350 (216 iri 16m;)

Features: 130 in 1957

Investment: $40,150,000

Average film budget: $345,000

Leading Foreign Markets for French Films:

West Germany, Belgium ; Switzerland, Latin. America, United
States, Japan, Spain, Canada

In France, Too, Its
Old Experts Vs.
Young Promise

Paris, April 8.

Though quality hasn’t kept pace
with quantity in the output of
French pictures, some new' talents
have slowly been emerging in the
French cinema.

The top names still are in the
old guard of the French filmmak¬
ers. Among the new directors are
Roger Vadim and Alexandre
Astruc, who have tried to look to
French youth but have tended to
be electic and sensational in their
treatments.

Louis Malle, Eduard Molinaro,
Marcel Camus, Michel Boisrond,
Norbert Carbonneaux, Claude Bois-
■* sol, Jack-Pinateau also are among
! the young hopefuls. All have dem-
I onstrated growing technical prow-
tess, but none have as yet turned
[out a really top filrii.

J Oldsters like Reue Clair, Jean
[Renoir, Julien Duvivier, Abel
* Gance. Jean Paul Le Chanois, Mar¬
cel " L’Herbier, Jean Gremillon,
Jean Cocteau, Claude Vermorel,;
Leo Joannon, Henri Cal«f, Carlo
Rim, Jean Dveville, Cliristian-
Jaque, Marcel Pagnol, Jacques
Becker, ATidre Cayatte, Robert
Bresson. Marcel Carne, jean Del-
annoy, Rene Clement, Claude Au-
tant-Lara, H. G. Clouzot. Henri
Decoin, Yves arid Marc Allegret,
Jacques Tati are turning ’em out.

There are some good workmen
who come between the two groups,
like Henri Verneuil, Ralph Habib,'
Jacqueleine Audry, John Berry,
Yves Ciampi and others. r

But youth has to make itself felt
here to give the French film new
drive and direction and to replace
artifice by art to regain the French
film both the prestige and the com¬
mercial interest in the great Amer¬
ican and world markets.

PfikiETf

Wednesday, April 9, 1958

Wednesday, April 9, 1958

PSSStEff

THE

TEAM

THAT GAVE YOU

AND GOD CREATED
WO MAN"

AOUL LEVY

BRIGITTE

BARDOT

ROGER VADIM

ANNOUNCES ■COMPLETION OF

THE NIGHT
THAT

HEAVEN FELL

IN CASE OE EMERGENCY'' (WITH B.B.) »m> 'THE CAMP FOLLOWERS

84

PfciWFi

Wednesday, April '9, 1958

114 Avenue des Champs Elysees
PARIS

L-.F^

PAPIG

Former products:

FABIOLA

BEAUTIES OF THE NIGHT
SCARLET AND BLACK
THE GAME OF LOVE
FOUR BAGS FULL

PARIS DOES STRANGE
THINGS

MADAME DE...
FRENCH CANCAN

V',
' \

A A

B y* s'; <

,X-r1
te +,i

THE MODIGLIANI STORY
(MONTPARNASSE 19)

directed by

JACQUES BECKER

THE ORPHAN (NOBODY’S BOY)
(SANS FAMILLE)

directed by

ANDRE MICHEL

THE DOUBLE FACED MIRROR
(LE MIROIR A DEUX FACES)

directed by

ANDRE CAYATTE

Wednesday, April 9, 1958

114 Ayenue des Champs El/sees
PARIS .

}N PREPARATION

THE GAMBLER
E

directed by

CLAUDE AUTANT—LARA

CATHERINE, EMPRESS OF RUSSIA
(CATHERINE, IMPERATRICE DE RUSSIE)

directed by

CHRISTIAN-JAQUE

LIBERTY, EQUALITY, FRATERNITY
(LIBERTE, EGALITE, FRATERNITE)

directed by

ANDRE CAYATTE

With Such Stars as:

GERARD PHILIPE
MICHELE MORGAN
LIU PALMER
LISELOTTE PULVER
DANIELLE DARRIEUX
BOURVIL
JEAN GABIN
MARTINE CAROL

F=r|_

n

F I l [A

M

I'fiiiiL'Tf

Wednesday, April % 1958

Wednesday, April 9, 1958

P'SsiETr

THE WITCHES OF SALEM

LES SORCIERES DE SALEM

ft

from tho ploy THE CRUCIBLE
by ARTHUR MILLER

directed by RAYMOND ROULEAU
with SIMONE SIGNORET and YVES MONTANT
This film won the British Film Academy's Female
acting award for Miss SIMONE SIGNORET

DAMES DON'T CARE

LES FEMMES S'EN BALANCENT

THE HEROES
ARE TIRED

LES HERQS SONT FATIGUES

directed by YVES GIAMPI

with MARIA FELIX - YVES MONTAND
CURD JURGENS and JEAN SERVAIS

based on the novel by PETER CHENEY

AN ENGLISH VERSION IS AVAILABLE
directed by BERNARD BORDERIE
with EDDIE CONSTANTINE

CES DAMES
PREFERENT
LE MAMBO

LES MISERABLES ■

based on the classic by VICTOR HUGO

THE GREATEST FRENCH FILM OF ALL TIMES

TECHNIRAMA TECHNICOLOR

directed by JEAN-PAUL LE CHANOIS
with JEAN GABIN - DANIELE DELORME
BERNARD BLIER - SERGE REGGIANI
and BOURVIL

directed by BERNARD BORDERIE
with EDDIE CONSTANTINE

BRIGITTE BARDOT

S, N. path! cinema

33, Champs-Elysies - PARIS-8'

PATHE CINEMA CORPORATION
4 WEST 58th STREET NEW-YORK 19

i THE WOMAN and the PUPPET

I LA FEMME ET IE PANTIN

directed by JULIEN D U VIVIER

IN PREPARATION

Vfif&ETT

Wednesday* April 9, I95S

PAUL GRAETZ

Producer of

“DEVIL IN THE FLESH”
“GOD NEEDS MEN”
“ROMA, 11 O’CLOCK”
“Mr. RIPOIS”

“MEN IN WHITE”
“BITTER VICTORY”

Forthcoming Production

"RUBLES FEMMES”

, Adaptation from the Novel by Sophie Cathala “Meurtro d’un Serin”

(Editions Gallimord)

Screenplay: Annette WADEMANT

Directed by: MICHEL BOISROND

(The Maker of "La Parisienne")

“THE TITANS”

(“THE THREE DUMAS")

From the Novel by Andre Mdurois
(Member of the French Academy)

The Brilliant Story of the Three Alexander Dumas
Each a Giant of His Age

The GRANDFATHER Was Napoleon’S General

ThA FATHER Wrote “The Count of Monte Cristo,” “The 3 Musketeers"
The SON Was the Author of “The Lady of the Camellias"

A GREAT MOTION PICTURE THAT WILL BRING
TO LIFE FRANCE’S MOST FASCINATING ERA

TRANSCONTINENTAL FILMS

36 Avenue Hoche
Paris 8,5 France

Cable: EXPORTFILM PARIS
Telephone: WAGRAM 62-44

PEiiijSTr

Wednesday, April 9, 1958

CHARLES CHAPUN’s

A KiMO in

AfcW \Ork

te-3

with

DAWN

ADDAMS

\

AMERICA

it ini,

ATTICA FILM CO

36 Dover Street, London, W. 1 , England

Wednesday, April 9, 1958

KAftlEYt

wnnstAmm films

41

8 V'4# t-i’me 1 #'*'

Britain: High Novelty Content

*s* st >W}£ By DICK' RICHARDS •

London, April 8.

Here as in America the tiredest maxim, “There’s nothing
wrong with the film, industry that good films won't solve,"
hat been worn threadbare. Its latest parroting was by .
director Anthony Asquith. He didn’t say when the socko
product was. coming, nor from whom. Meantime Britain
needs 80 features every year to keep the home fires
burning (another tired phrase) and this is risk capital of
sizeable proportions.

Caution has lately ruled here.

The lights were recently blinking red and J. Arthur
Rank reacted with staff and schedule slashes. Meantime
the film trade is planning as well. as pruning, producing
more than proverbs.

' At the present reporting Rank will roll 11 big ones
during the balance of 1958. That’s down nine from first
intentions. One of the .abondoned projects is “Lawrence
of Arabia’’ to stair Dirk Bprgarde and which was to have
been directed by the aforesaid Anthony Asquith, of the
nothing-wrong-but school of cheery sayings.

Producer Hugh Stewart and director John Paddy Car-
stairs will propel Britain’s top funny man, Norm Wisdom
- via an item labelled “The Square Peg.” Just returned
from the States to fulfill her committment to Rank is
Jeannie Carson and she ties up with Donald Sinden
and Rank’s recent roistering ambassador to the States,
James Robertson Justice, in Compton Mackenzie’s yam,
“Rockets Galore,” to be done by Basil Dearden and
Michael Relph.

An oldie, “39 Steps,” will be re-made by the “Doctor”
team, Betty Fox and Ralp.h Thomas, as a new vehicle for
the busy, but currently indisposed Kenneth More. Hus¬
band-arid-wife Bill Trare^ Virginia McKenna, will,

with Yvonne Mitchell, appear in “The Passionate Sum¬
mer,” which is a Kenneth Harper indie under the Rank
banner. Julian War.tle will also make “Lightblue,” a
comedy with Hardy Kruger, for Rank.

The Rank Organization, states with commendable caution
that if conditions improve (meaning, presumably,, if the
tax situation is eased) its program will be reconsidered
and possibly restored to the previously stated figure of 20
feature films.

.British Lion, which has recently re-jigged its .outfit to
harness the talents of some ace producers, anticipates
nine future productions. Boulting Brothers enter two more
in the humor stakes. Ian Carmichal will star in “I’m AH
Right, Jack” (a well-known British Services’ phrase which
means that the speaker is doing okay for himself and to
hell with anybody: else wishing to get in on anything
that’s going!) and Terry-Thomas in “Carlton-Browne of
the Foreign Office,” a pic which would surely be re-titled
by anybody but the irrepressible Boulting twins, The

Launder-Gilliat twosome have a couple of pix coming up,
“Vote for Me,” a by-election comedy, and “Bridle Path,”
and their contract star. Bill Travers, will probably be
inked for both..

With Jack Claytoh directing, the Woolf Brothers signed
lip Lawrence Harvey, Simone Signoret and Heather Sears
(a slick international trio) for “Room at the Top,” from
John Braine’s novel. Indie producer Anthony Havelock-
Allan has another Hollywood team, Jean Simmons and
Stewart Granger, for “The Night Comers.” Among other
British ' Lion films 'entering the production fray is the
screen version of Agatha ’Christie’s, “whodunit.” “The
Mousetrap,” which, after five years is still part of the
West End theatrical scene.. .

L

Deflating' Chesties

I

With: two features currently on the floor at Elstree (a
drama called “Ho Trees in the Street,” with Sylvia Syms;
Stanley HollOway and Herbert Lom, and “Girls at Sea,”
a naval comedy with Ronald Shiner and America’s. Anne
: Kimbell), Associated-British contemplates several more.
The most ambitious wiil be “H.M.S. Ulyssees,” from the
Alastair MacLean book, which A. P. B. C. hope will do
for the Navy what “The Dam Busters” did for the R.A.F.
‘.‘Cinderella Nightingale," from Robert Muller’s novel, will
examine the rise to temporary fame of a shopgirl, whose
only, asset is a big bosom. The. bosom will be Carole
Lesley’s. A comedy-drama, this may, it is expected, bust
wide open the present show biz exploitation of no talent
dames.

Ealing! Films, with “Dunkirk” jrist released and, with its
current tie-up with Metro, regards the international
market with confidence. A new Alec Guinness, subject,
based on Daphne du Maurier’s novel, “The. Scapegoat”
will start shooting’ in France this summer.. Other Ealing
subjects scheduled "for production this year include “Lord
of the Flies.” a novel by William Golding, “Tunes of
. Glory,” dealing with life in the peace-time barracks of a
Highland regiment, and “The Siege,” which- Harry Watt
will direct near Sydney, While screenplay. writer T, E. B.
Clarke is, at present, working on a new musical comedy,
“Ratcliff’s Highway.” Another “offbeat” project is an
original about the adventures of a Dixieland band travel¬
ling around Britain on one night stands.

Warwick, which intends to concentrate on one or twb
big features each year, has “The Hellians” lined up. It
is. a . Western which will probably be shot mainly in
Canada and will star Henry Fonda and Ernest Borgnine.
Also Vic Mature (an old Warwick favorite) is to make
“The Bandit” for Warwick, with British players in support.

Most .of the . independent producers, have enterprises
afoot. Herbert Wilcox and Anna Neagle are to make an¬
other film starring Frankie Vaughan called “The Lady

is a Square;” the lady in question being Miss Neagle.
Maxwell Setton has just started on “Monty’s Double.”
with John Mills as the man who.organizes one of the great
war hoaxes of all time, the impersonation of Field
Marshall Montgomery by a lieutenant, to be played by
Clifton James, acting his own exploit.

. Later Setton will film the life story of Joseph Conrad,
the. Polish ship-captain-novelist and “The Battle of Bally-
Tnaghee’ ’an Irish subject for which Setton is angling for
Maureen O’Hara and Paul Douglas. Finally, he will also
do “The Innocent Gunman.” This calls for four stars of
differing nationalities., American British, French and
Italian, a clear case of deliberate w'ooing of the inter¬
national market.

George Minter of Renown has four pix nearly set for a
1958 ■‘off.’ First will be “The Rough and the Smooth,” from
Robin Maugham’s novel to be followed by “The Falcon,”
which will be filmed mainly in Thailand and concerns a
cabin boy who becomes the Siamese prime minister,
Minter also plans another war story, “Sea of Sand,” which .
features the Allied victories in. the Eastern campaigns of
World War II. Finally, Stephen King-Hall has written an
original for Renown, “The Heavens Laugh,” which con¬
cerns a German boy befriended by an English colonel.

One Of Britain’s most successful production companies.
Hammer, shows no signs of pessimism, having found a
golden formula.. . . horror. Hammer will remake “Dir.
Jekyll and Mr. Hyde,” and also an eerie story -called
“The Night Creatures.” The setup is also making the am¬
bitious pic, “The Phoenix” on location in Berlin. "Tha
Man fir Half Moon Street,” another thriller, and then, in
quick succession, films of four, novels, “Brat Farrar,”
“Build Us A Dam,” “Charter to Danger” and “Chorus of
Echoes.’’ This widens Hammer’s horror range, for James
Cafreras, their topper, insists that lie will make horror
films only until the public’s appetite is sated for such
films.

Major Danny Angel has three films set up for 1958,
which 20th-Fox will distribute, two of them starring one
of Britain’s hottest bets, Kenneth More. First, “The Sheriff
of Fractured Jaw,” in which More will play an .English¬
man who becomes a sheriff; Jayne Mansfield is to co-star.
More’s other assignment is “Have Monocle, Will Travel,”
based on the true adventures of -an ex-British colonel
who was stufited by Britain’s.Daily Sketch as the man who .
would fulfill any legal task for. their readers. Later in the
year, . Academy Award writer, .Daniel Fuchs, will script
' “South of Java Head” for. AngelT

Win well Productions is also getting on the horror band¬
wagon with three, "The Human Beast” and "Night of ths
Ghoul” , and another based oh a story by Edgar Allah Poe.
A fourth Winwell production will be a psychological
thriller called “Pursuit.” Monarch plans three production!
this year, including “The Man from the Sea,” from .the.
Michael Innes’ noveL

Contract Actors

ASSOCIATED-BRITISH

Peter Arne. . .

Eeorge Baker
John Fraser .

Buy Rolfe
Janette Scott
Sylvia Syms.

Richard Todd
Robert Urquhart
Alan White
Iritis h lion films

Sharon Acker (Boulting Bros.) . '
Richard Attenborough (Boulting Bros.)
rony Britton (British Lion) : *v.

Ian Carmichael (Boulting BroaJ .

Diana Cilento (British Lion)

Denholm Elliott (British Lion)

M— Gastoni (British Lion)

Laurence Harvey (RomnlusV
Margaret Leighton (British Lion)

Virginia Maskel (British Llon/Country-
man Films)

Kenneth More (British Lion. One a year
for four years) .

Lee Patterson (Romulus).

Heather Sears (Romulus)

Terry-Thomas (Boulting Bros.)

Bill Travers (Launder & GUllatt)
EALING/METRO
Sean Barrett •

Norman Bowler .

David Cameron
Rodney Diak
Shirley Ann Field
Ann Firbank
John Lee
Paul Massie
Tim Seely
Maggie Smith
John Turner _

IMPERADIO EVEREST
Frankie Vaughan
RANK ORGANIZATION
Stanley Baker
Susan Beaumont
Dirk Bogarde
Beverly Brook-
Jeannie Carson
Michael Craig
Peter Finch
Philip Gilbert
Anne Heywood
JU1 Ireland . ..

James Robertson Justice .

Kay KendaU
June Laverick
Belinda Lee
Ronald Lewis
David McCuUun
Patrick McGoohan
Virginia McKenna
Keith Michell
Kenneth More
Muriel Pavlow
Eric Portman
John Richardson
Beth Bogan.

Donald Sinden
Barbara Steele
Betta St. John
Maureen Swanson
Mery Ure
Norman Wisdom

ssuar"

Anne Aubrey
Kenneth Haigh

Britain Import*, Too

The international touch is
evident in British films, too,
as witness a list of foreign
stars to appear in forthcoming
J. Arthur Rank productions.

They ; include Yoko Tani
from Japan, Melina Mercouri
from Greece, Louis Jourdan
from France, Luciana Paluzzi
from Italy, Hardy Kruger from
Germany. and a large number
of Americans.

EADY FUND LOOKS
BELOW ESTIMATE

. London, April B.

- New representatives are to be.
made to the Board of Trade by the
British Film Producers Assn., draw¬
ing the attention of the govern¬
ment to the fact: that the statutory
Eady levy in its first year is likely
to yield considerably less than an¬
ticipated. In the Act, which came
into operation last October, it was
estimated that In its first year the
subsidy would total $10,500,000,
but on present performance it is
likely to gross somewhat less than
$ 7 , 000 , 000 .;

The difference between estimate
and performance is mainly because
of the serious decline in attend¬
ance throughout the country, which
was the subject of a special Board

of Trade , survey last week. In

small part, too, the widespread
shuttering of picture theatres is a
contributory factor.

The BFPA first raised the matter
with F. W. Erroll, Parliamentary-
Secretary to the BOT, last Janu¬
ary, but the minister then suggest¬
ed that it was too early to make a
final estimate for the year. He in¬
dicated at that time, however, that
action was statutorily possible:, and
the government would act if. it
became necessary. The producers
will now urge the government to
take steps to Insure that the $10,-
500,000 target is reached.

Meantime, the BFPA has wel¬
comed the action of . the. British
Film Fund Agency (which is re¬
sponsible for administering the
coin) in speeding up disburse¬
ments.

‘If British Tax
Stays, Too Bad

J. Arthur Rank Organization
will cut. its production . schedule
further unless the upcoming British
budget incorporates concessions to
the British film trade. This was
reported in N.Y. by. John Davis,
managing director of the Rank out¬
fit. . He said the British industry
had submitted an. “unanswerable
case” for tax relief, and that, if it
weren’t granted, “a material num¬
ber Of theatre?” will close.

Rank production plans depend
on the budget, but currently call
for the production of 16 films ih
’58. Davis said he’d be interested
in producing films in CineMiracle,
Cinerama, etc. but indicated that
the costs involved were too high. ".-

Elaborating on bis' worldwide
servicing deal with RKO. Davis said
Mexico and Japan weren’t included
in the arrangements. He also
said that Rank was in a. position to
service others similarly; but added
that no discussions along that line
were taking place; Under the
Rank deal with RKO, latter will fi¬
nance films and sell them, with
the Rank Organization to take care
of the physical, handling.

Davis said Rank’s foreign In¬
come was still rising and now
accounted for about 52% of the
company’s total revenue. This ap¬
proximately corresponds to the ra¬
tio of the major American distribu¬
tors. , • \

As for the Impact of tv In Bri¬
tain,. Davis said it hadn’t worn off
yet and wasn’t likely to consider¬
ing that there wasn’t yet satura¬
tion of the market Britain has
12,500,000 homes and about 8,500,-
000 tv sets. Also, the commercial
webs have , yet to be extended to
certain areas of the country.
Davis said there was no intention
of seUing any more Rank films to
tv in the States/ -7 ; ;

U.K. Teenage Come-on

London, April 8.

A new policy of {Saturday
shows for teenagers only has
been inaugurated at the Odeon
and GaumOnt circuits.

Teenage shows, catering to
13 to 16-year-olds, will be ad¬
ditional to the existing boys
and girls cinema clubs, of
which the Rank Organization
run some 350. In addition to
selected films, the program
will include guest artists, tal¬
ent contests and record ses¬
sions.

EDINBURGH CONCEPT:
NEW IDEA FESTIVAL

By GORDON IRVING

Edinburgh, April 1.

Film directors, producers and
personalities from many different
nations will again congregate here
Aug. 24 for the 12th Edinburgh In¬
ternational Film Festival.

An innovation this year will be
an International confab on future
trends and developments in films,
with leading authorities contribu¬
ting to debate.

Festival runs for three weeks,
and will feature outstanding ex¬
amples of what the. planners term
“The Living Cinema” from all over
the world. Junket will run Aug. 24
to Sept. 14. .! ;

There will also be a residential;
school of film study.

Film Festival will be housed this
year for first time in spacious hew!
headquarters of the Edinburgh
Film. Guild, allowing for more ac¬
commodation all round.

An official told Variety: “Edin¬
burgh remains a. Festival of new
ideas, of new ways of expression.
It honors the adventurous, the ex¬
perimental, and it recognizes the
film maker as a creative artist.” '

Performances are. skedded for;
each day from Aug. 24 to Sept. 14.
Gala showings are set for leading
city cinemas Aug. 24, 31 and Sept.
7 . and 14. At these and other per¬
formances, distinguished film¬
makers will introduce their own
productions.

In Co-Production

. Primary value of producing films
abroad is no longer in cost savings,
which have been wiped out, but
rather>in. the added attraction such
pictures have for the international
market, Richard Gordon, partner
with Charles F. Vetter Jr. In Amal¬
gamated Productions, declares.

Gordon’s comments came as he
wrapped up a distribution geal
with Metro for two pictures, “The
Haunted Strangler,” starring Boris
Karloff, and “Fiend Without a
Face,” starring Marshall Thomp¬
son. Deal is worldwide (excepting
the United Kingdom) and is on a
percentage basis.

Amalgamated has been in business
for two years during which time
it produced IQ pictures abroad,
mostly in Britain. They were all
medium-budget films with definite
exploitation angles, featuring a
combination of local and American
players. After making seven films
abroad as coproductions, Gordon
and Vetter formed their own unit
and started producing independ¬
ently, raising their own finances
and making films prior to complet¬
ing distribution arrangements.

. For 1958 r Amalgamated intends
to make at least six pictures. In
the past. Its “The Counterfeit Plan”
Was handled by Warner Bros, in
the Western Hemisphere and Rc :
public Pictures released "Tha
Fighting Wildcats."

Pointing out that the domestic
market no longer allowed the re¬
coupment of negative costs on
medium - budget films, Gordon
stressed the need for turning ou s
product that could appeal world¬
wide in theatrical distribution. He
said he and Vetter had plans for
producing in Germany, where tal¬
ent was plentiful and the marke
sound.

42

INTERNATIONAL FILMS

Wednesday, April #, 1958’

®y ARTHUR WATKINS

(President, British Film Producers Assn.)

London.

With the limiting of Hollywood
film production in the face of in¬
tensive television competiton and
the. resulting shortage, of product
available to exhibitors; both in the j
V. S. and other countries* there is
obviously a great chance for the
European film in the markets of
the world. A prospect is opening
out which would have seemed im¬
possible five years ago. The iden¬
tity of language between this coun¬
try and the U. S. gives Britain an
obvious advantage in this field so
far as the American market is con¬
cerned.

Expansion of the export market:
is dailv becoming a factor of in¬
creasing importance for film pro-
ducers everywhere, following. on
the opposition which each country
in turn is experiencing not only
from television but from other
forms of recreation to which the.
public are turning. Hollywood from
its earliest daws recognized the im¬
portance of this export, market and,
throughout its heyday, it was the
strength of American film produc¬
tion that it was able to clear the
cost of a picture at home and make
its profit abroad.

One could not fail to admire the
drive and efficiency with which
American . companies , under the
M.P.A.A. organized, expanded and
maintained sales organizations for
Hollywood films in all the coun¬
tries of the world. European coun¬
tries have now recognized this vital
field and the competition for for¬
eign screen time is very keen, par¬
ticularly in those countries, bf
which there are too many, were li¬
censes are restricted.

One of the first British com¬
panies to assess realistically the
importance of foreign expansion
has been the Rank Organization,
which now maintains its own distri¬
bution setup in 27 countries.

John Davis, its managing direc¬
tor, stated very recently in New
York that Rank’s foreign income
was on the increase and now stood
at 52% of all income. Further
evidence of . the importance which
the Rank Organization attach to
sales abroad has been provided by
formation a year ago of Rank Film
Distributors of America Inc; with
headquarters in New York and
branches throughout the U. S. This
now organization is already making
rapid headway in the American do¬
mestic market.

[ April 15—‘B’ Pay : '- 71 .

British production is fully
equipped to take advantage of the
now expanding world market. The
British industry as a whole is
anxiously awaiting the result of
the budget on April 15, when it is
earnestly hoped that the strong
plea which has been made for total
abolition of entertainments tax
will succeed and that British pro¬
ducers, distributors and exhibitors
will have the crippling tax burden
lifted from their backs and a real.
Impbpiment to progress thus re¬
moved.; Good news on Budget Day
will /have an immediate effect on
production plans throughout Brit¬
ish srudios.

At a recent meeting of producers
It was agreed that a figure of 92
British feature films Could be ac¬
cepted as. the number likely to be
made during the forthcoming quota
year. . This figure will undoubtedly
be Increased if tax relief is given.
There are 12 studios in the United
Kingdom with a total of 49 stages,
all as efficiently and mpdernly
equipped as arty in the-world. .

Foreign stars, directors and pro¬
ducers in increasing numbers ar¬
rive daily at London Airport., Duri
ing the past riionth and during the
next the following have been work¬
ing or will .be working alongside
British colleagues in the making
of British films—Laslo Benedek,
Billy Wilder, Stanley Dorien, Mark
Robson. George Pal. Joseph Kauf¬
man, Raoul Walsh, Charlton Hes¬
ton, Cary Grant; Ingrid Bergman,
Robert Stack, Stewart Granger,
Jean Simmons, Jeff Chandler, Jack
Balance, Victor McLagen Kathryn
Grayson and Javne Mansfield.
There is an. unnrstakable god dra¬
matic transfer, of emphasis in film

production from Hollywood to this-
country. London is rapidly becom-
ing-one of the world’s peak film
production centres.

The prospect opening up before
British producers is bright. There
is «i great chance and it must not
be lost. Success will be assured if
certain vital factors , are borne in
mirjd.

1 , Hollywood Set the .Pattern |

Creative talent from abroad*
whether from America or. other
countries, should be welcomed and
absorbed. This is no time, for the
narrow parochial view which seeks
at all costs to keep the foreigner:
out The greatness of Hollywood
rested on its power to absorb and
use- talent from every corner of the
world. The experience of Holly¬
wood gained in its distinguished
past can be allied to .British native
talent in every field of film pro¬
duction to ensure .a happy and suc¬
cessful marriage between the-, two.
At [the same time a proper pro¬
portion must be maintained be¬
tween the extent Of the British and
American contribution. The Amer¬
ican influence must not be allowed
so to predominate that the result¬
ing; film, while observing the for¬
malities necessary to achieve Brit¬
ish; registration is to. all intents
and purposes an American film in
spirit and in content and will be
recognized as such whever it is
shown. That kind of film would be
rightly regarded as an abuse of bur
quqta'system and an unjustifiable
enrbachment on the funds avail¬
able through the Statutory Levy
and as such properly resented by
British producers.

j Can Have Its Own Character |

'The result, furthermore, can
often be a bad film, in which the
tru<* balance has been disturbed,
the; story; distorted and American¬
ized to attract U.. S. audiences, and
the; picture falling between the
twin stools of the two countries
ancs attracting .the public in neith¬
er. * Where, on the other hand, the
proportions between the . British
and foreign contribution are. prop¬
erly controlled the : result can be a
filib which is truly international in
character, which is based on a
stofy selected with; this object in
vieiv, and which thus provides op¬
portunities for the Characteristic
contribution which: the talent of
each, country has to make. One
need only mention “The Bridge on
the: River Kwai.” '

A part from the film which is in¬
ternational in character,: success in
foreign markets can be equally
achieved by the picture which is
trujy national in character, and
some of the best and most suc¬
cessful British films have been just
this, representing the way of life
in pur country to the rest of the
world. There are however pitfalls
hei-e, and there have been cases
of such films enjoying, a great suc¬
cess; in this country but failing to
majee quite the same mark abroad.
Thif reason is perhaps that an im¬
portant lesson has not been learned
—(k if learned, forgotten—namely
tha£ the story of the film has to tell
mujst be one that can be under¬
stood by audiences everywhere and
not| so rooted in the native idiom
that its true impact can oiily be
fel^ in its home, country. : .

The same is true in reverse of
Airjerican films Coming in this
coiintry. . c

If we here are to enjoy, for ex¬
ample, a. story of small-tqwn life in
an jAmerican state, it must be pre¬
sented in such a way that we rec¬
ognize the universality! of the prob¬
lem raised in the film, the general
application of its troubles and
trials and humors to human beings
everywhere; It comes down in the
emi. to ; a simple matter—and yet
oftpn so very far from simple—of
go<Jd story telling; that basic re¬
quirement of the successful pic-
tur-e, without which all the work
of ;its directors, stars and techni¬
cians is lost—a good script .,

Today, then there, is a great and
rewarding chance for the European
film in the markets of the world.
Thht chance is a particularly real
ana exciting one for British films
in (the U. S. and; producers in this
country were never in better shape
or | better ^eqWBPPd
to’ seize their chance. :

Cash for Showmanship

London, April 8.

Robert Parsons, manager of
the Apollo Theatre, Ardleigh,.
Manchester, has won first prize
. in the Associated British na-
: tional publicity contest and:at ;

, a lurichebn last Friday (28) was
handed a cheque for $560. ,

Runner-up in. the contest
was Douglas Adams, manager '

•' of the Regal, Kirkcaldy, who
collected $280, with third! prize!
going to Nat Matthews of the
Ritz, Leyton, who received
•. $140. Latter- was. also the win- ■

; ner of this year’s MGM con¬
test. '

Total prize money in the
'.. contest amounts to $2;800 and,,
additionally, there will be an
award of $28 to the assistant
manager in each of the win-: ;
hing theatres! .

Ireland’s Ardmore Studio
Starts With Two Stages;
Fix Under British Quota

Dublin, April 8.

Ireland’s first; film studios at
Ardmore, Bray, near Dublin* spon¬
sored by Louis Elliman and Eni-
met Dalton, who are joint manag¬
ing directors of' the enterprise,
swings into operation this week
(April 7) with the production of a
series of films featuring the Abbey
Theatre Players.

The complete project Involves
four large stages and: one smaller
stage oh a 38-acre site. The initial
part of the development, however,
is-confined to two large stages and
the smaller one, together with ad¬
ministrative block,: workshops, etc.

. Although located in Ireland,
films made, at Ardmore will qualify
for British quota. The Board of
Trade has already given its. official
interpretation of the Quota Act to
this effect, and, as previously re¬
ported, the Association of Cine
Technicians has come to an under¬
standing on the same.question with
the Irish Unions; Negotiations are
already in progress for a: number
of British producers to use the
nCw! studios in the coining months.

Each of the two main stages in
the first part of the development
measures 100 ft. by 80 ft. A proc¬
essing laboratory is planed. as • a
subsequent adjunct to the opera¬
tions.

DUST OFF OLDIES

. Metro’s Six- ‘Most Requested
Library Items’ Reissued :

.A- London, April 1.

Metro is reissuing in the United
Kingdom, six : of its boxoffice hits
of past years. They are “Annie
Get Your Gun,” with Betty Hutton
and Howard Keel, “Random Har¬
vest’’ starring Ronald Cbljnari and
Greer Garson, Luise Rainer’s “The
Great Waltz.” “Anchors; Aweigh,”
With Gene Kelly arid Frank Sina¬
tra, “San Francisco,” the Gabled
Tracy starrer and the Laurel arid
Hardy “Nothing But Trouble.”

Metro asserts: that this half doz¬
en, covering drama, romance, mu¬
sicals, apd slapstick, represents “the
most frequently requested from its
vast library.”

Merchants Rescue Cinema

London, April 1

A picture theatre. Which has
lost $8,400 and paid almost $22,-
.000 in admission tax since 1956,
has been saved from going dark by
a $2,800 gift from the local council
and busihessmen. The cirieina in W.
Drayton, Middlesex, which serves
several thousand people, has been
operating at a Weekly loss of $112.

Commenting; on the gift, the
managing director of the theatre
said; “The money will help us to
keep-going until the Budget, when
we hppe for relief from entertain-
• ments tax.”- r ,•* ''■T*- *' :

Area’s production, “The Third Sex” (later retitled ‘‘Other Than You
arid TO, was Germany’s most controversial film of the past year becaust
of Its depiction of homosexuality. Critics objected to film’s tendency:
to equate .homosexual and inodern art. (A central figure, an Intellec¬
tual nance, is a modern art collector.) Controversy was intensified by
the fact that Veit Harlan, of “Jew Suss” association, directed..

To start with, the Freiwillige Selbstkontrolle, W. Germany’s self¬
censorship group, rejected the film in its original version. Quite a num¬
ber of scenes had to be cut and others, added for release. The resultt
film got rather distorted—or, quote Harlan; “Nearly just the opposite
of what I had In mind.”

“My prime intention,” director said, “was to oppose the German law
(paragraph 175) which regards the homosexuals as criminals. This para¬
graph,, which in most civilized countries doesn’t exist, is inhuman. Peo¬
ple Who are like that Can’t be punished. Of course, my film. didn’t in¬
tend to approve the public activity of these people. On the contrary,,
it was also an attack against those who attempt to seduce juveniles.
Such persons, of course, are criminals; I tried to be as objective and
tolerant as possible and to further understanding for those who are
homosexuals by nature! My film showed, for instance, a scene in which
the homosexual art collector (the evil-doer) looks up a lawyer as he
needs a counsel. The lawyer, a queer himself, gives him a turndown
saying that homosexuals have a special duty and responsibility to be¬
have ' decently and not to trespass the law. This very important scene
was cut. too. And all these cuts contributed to distort this film’s mes¬
sage.”

Not just occasionally but quite frequently Berlin film fans query,
about old foreign (mostly American) film star names. They. want to
know whatever became, of those once. celebrated, screen personalities.
In most cases, the local German answer inen are helpless since they
have lost track themselves and lack files. Here are some recently
mentioned names (arranged alphabetically): Renee Adoree, Vilma
: Banky, Richard Barthelmess, Warner Baxter, Monte Blue, Clara Bow,
George O’Brien, Ronald Colman* Jackie Cooper, Richard CromwelL
Hoot Gibson* William Haines, James Hall* Jack Holt, Ben Lyon, Rod
La Roque, Douglas MacLean, Zasu Pitts, Milton Sills, Wladirnir S6-
koloff, Franchot Tone.

■ A court suit is probably upcoming on the planned Dino DeLauren- .
tiis production of “Grand Tour*” for which Marilyn Monroe, has been •
reportedly cast, with France as the setting for the pic. A FrenchWriteiy
Ary Already, in a letter published by Paris’ “Le Figaro*’’ claims prece*
dence on the subject via a screenplay he wrote and deposited with th*.
French Authors and Publishers office back In 1955. Writer claims that
theme of his script is “entirely similar” to that of the planned DeLau-
rentiis production, which French director Rene Clement is slated tQ
direct, and that he excludes all possibility of coincidence due to orig¬
inality of the subject matter. The DeLaurentiis script is based on an
original story by John and Rebecca Michael. Arcady, whose script was
titled “Pullmarih 57,” says he’s ready to go to court to defend his in¬
terests.

While the film festival prizewinning Indian film “Pather Panchali,**
a lyrical, human document* goes begging for playdates in. the U,sL
Where sex is now art, a web of arties have been built up in Paris, and
around France, to. unspool just those s uch, features as “Pancha^ ,,
which regular and even so-called arty exhibs are afraid will lay & box-
office egg.

Members are all privately owned theatres banded together under an
organization called the Cinemas D’Art Et D’Essai (Film Theatres oi
Art and Experiment) With 10 in Paris'and 93 in France. It also has con- :
tact with like setups in Other countries (West Germany, .Italy, England,
Scandanavia, Benelux Countries)* and with 800 theatres in it they can
spell a career for offbeat pix.

When Billy Wilder was in Berlin last November, he urged local press
to honor the late Ernst Lubitsch by a memorial plaque on the house;
in which Lubitsch was born there. Wilder called Lubitsch the greatest
of all German film directors. Club of Berlin Film Journalists carried
the ball. Plaque couldn’t go to Lubitsch’s actual house of birth since
it’s in Soviet Sector; so memorial tablet is up at the Zoo Palast.

. Vienna film studio technicians wonder sometimes what sort of peo¬
ple Austrians are thought to be by Americans. One inquiry from a unit
manager, “Can towels be purchased in Austria?”. provoked sarcasm.
“We have been. supposedly civilized for some hundreds of years and
we do occasionally wash.

2,000 CHINESE WAITERS
USED AS FILMS EXTRAS

London, April 8.

About 2,000 Chinese extras, re¬
cruited from all parts of Britain,
will report to the Metro-British
Studios at Elstree at the end of
this month as extras for “Inn of
Sixth Happiness” (20th), this may
create a crisis in almost every
Chop Suey cafe In the country. To
get this number of real Chinese to
meet the crowd scene require¬
ments, 20th-Fox was compelled to
seek them in nearly every Chinese
rstaurant here. Most of them are
waiters but a few are also cooks.
They come from restaurants in the
West End, in Limehouse—thp pre¬
war Chinatown in London—and
from dock areas.

The presence of this large con¬
tinent will also give 20th-Fox its
own catering problems. It Is mak¬
ing plans for native dishes to be
available to the extras. “Happi¬
ness” began to roll at Elstree last
Monday (31) . It stars Ingrid Berg¬
man, Curt Jurgens arid Robert
Donat;

Originally it bad been planned to
film location backgrounds in Hong
Kong but as there, weren’t enough
British-Chinese subjects available,
the pic’s quota ticket might have
been in jeopardy. In any event,
the unit discovered that parts, of
North Wales look even better thari
the genuifte“article. ' r ‘

Whet Public Awareness
Of Todd-AO System In
Britain Via Contest

London, April 8.

As part of its campaign to launch
Todd-AO in UK the Circuit’s Man¬
agement Association ha3 tied up
With the hefty circulation of th# :
Daily Express in a contest Spot¬
lighting the first Todd-AO starrer*
“South Pacific,” which opens at
the Dominion bn April 21. The coin*
petition offers a vacation for twd
iii Honolulu, plus expenses to i
total value of $12,600.

The “South Pacific” contest, start
ed on Monday (31), is planned fof
two weeks, and contestants ari
asked to imagine that they are in
charge of a campaign to publicize
the film and list, in order of itt
appeal, 10 of its most outstanding
features.

British Tourist Biz Up 1 %

London, April 1. ..

The British tourist industry got
off to a good start this year with
January returns showing a 1%
rise oyer the same month last yeary
Foreign visitors to Britain in thb.
first month Of the year totalled
41,500. “

. Americans accounted for tha
greater part of the increase, tha
total of 6,000 U.S. visitors being
17% more than in January 1957.
Three-quarters of all U.S. visitor!
came to Britain by r air/

Wednesday, April ?, 195« . .. ... . ■/:. . M&UBff ' ■ rVTERXATIOXAL FILMS . 49

British Cinema Circuits

(CentreDing over 2$ Theatres)

Circuit* Management Aasaciation Ltd.

(Includes Odeon (Ireland) Ltd.) ..... .......a............ 513

Associated British Cinemas Ltd..

(Inc. Uuion Cinemas & Associated Cos.) ... 373

Essoldo Circuit (Control) Ltd. .... 185

Star Cinemas (London) Ltd. . .. 117

Sir A. B. Kins Cirenit . .. ..... ..d....... 81

Granada Theatres Ltd. .. .... 56

Caledonian Associated Cinemas Ltd. .......a....... 52

Shipman & Kins Cinemas Ltd. 44

Clifton Circuit .. _................. 31

Emery Cinema Cirenit Ltd..... 25

George Green Ltd. ...... . ... 25

Capital & Provincial News Theatres Ltd. .................. 24

J. N. Milne Theatres, ... r .......... .24

Thompson’s Enterprises Ltd. .............................. 21

Snaipe Cinema Circuit ............ "21

H. W. Moorhouse Circuit Ltd. .............................. 2T .

MBC Cinemas Ltd. ...... . ............ ............ 20

(Plus 111 circuits ranging from, 19 down to 2 theatres.)

B.O. Tax Still The
Virus Enervating

By DICK RICHARDS

London, April 8.

In almost any direction in Brit¬
ain you are liable to behold a cine¬
ma which is either in the red. or
precariously poised. Since the war
ended around. 500 have shuttered,
but of this number about 400 quit
the struggle since the beginning of
1956. Some 4100 motion picture
houses remain but prospects for a
quarter of them are edgy.

The big bad wolf is, of course,
failing, attendances^ In 1949 the
1,500 million attendances of the
previous year dropped by 5t£%.
Since then the decline has steadily
Increased until last year, when the
number of tabs sold, fell with a
dull thud by 18% and attendances
sagged below the danger line of
1;000 million oh the year. •

What are. the causes, of this
downbeat story? The competition
of television with the reluctance of
patrons to pay higher prices for
seats when still paying off on their
tv sets, the diserhninatory enter¬
tainments tax (which can now be
fairly referred to as a cinema tax,
pending any possible^ good news In
the April 15 budget), rising costs
in staff wages and general admin¬
istration of cinemas. All these fac¬
tors have hit hard.

Witness the recent case ‘
token two cinemas on a major *
circuit turned into all-star
wrestling arenas on which ,
with one show a week, they
can profit because no tax is
payable on wrestling as an
entertainment.

Sounds Like States
Close reading of the pages of
Variety in the past few years has
repeatedly borne home to students
oi the problem the similarity of:
the exhibitors’ woe In Britain as
against the United States and Can¬
ada. Here, as overseas, the exhibit
tors have sometimes been charged,
not without merit, with sloppy
managerial performance.

Too little attention to the psy¬
chology of the moviegoer in a tele-
Vlsion-and-parking-problem age Is
true here as in the States. Britons
complain, as do Yanks, of discour¬
teous staffs, failure of the theatre
to schedule its showings to har¬
monize with public transportation.
Something of the old ■‘family at¬
mosphere” of the British cinema
has gone out, and a pity.

Yet for all the pessimism and
criticism, and the cold sweats in¬
duced by video it remains a fact
here, as in the U. S., that when the
picture is a blockbuster, -the
crowds come out.

The sale of ice cream, soft
drinks; confectionery and similar
profitable sidelines has naturally
sunk with falling attendances and
the bigger circuits have had to re¬
trench. Thus the Rank circuit has
turned many of its cinema-cafes
into dance halls, in an effort to
attract people. The ABC circuit
waved- an optimistic flag at "its
-recent luncheon for its champion
staff managers, but executive D. J.
Goodlatte had to admit that times
were, hard and, without tax relief,
would become even harder and
called for even greater effort in
the future from staffs, ^ a ^ r ^

Dickens’ 7-Times-Told
‘A Tale of Two Cities’;
Record Given in Full

Milwaukee.

Editor, Variety:

In his appraisal of the Rank pro¬
duction of Dickens’ unforgettable
historical novel 61 the French Re¬
volution, “A Tale of Two Cities”
(1859), Variety’s London review¬
er, Rich, notes (In your Feb. 12 is¬
sue, p. 18) that this is the third
time that “Dickens* famed yarn
crops up on the screen.”

Actually it Is the seventh, and
Variety’s older readers and exhibi¬
tors may have seen or shown ail
seven in the course of the last 40
years. For the sake of straighten¬
ing out the half-forgotten record it
may not be amiss to recall briefly
some of the more memorable adapt¬
ations of this celebrated British
classic.

In 1911 William Humphreys di¬
rected a version for Vitagraph that
was released both (me reel at a
time and/or as a single three-reel
feature that was praised for its eco¬
nomy of footage at a time when the
rentairconscious producers were al¬
ready prone to pad or stretch out
virtually every short feature to 4-5
reels. Its innovations in lighting
and the director’s experimentation
with “sculptural masses” also at¬
tracted favorable comment. The.
film enjoyed a gala premiere. in
Calcutta that was attended by both'
British and Indian dignitaries. ° ,to
itecast Maurice Costello starred a*
Sydney Carton, and he was sup¬
ported in style by such favorites as
James Morrison and the late Norma
Talmadge.

When the seven-reel Fox version
of “A Tale of Two Cities’* was re¬
leased in 1917, a British corres¬
pondent in the American trade
press, J. B. Sutcliffe, noted that
this is. “the fourth adaptation of
the Dickens story offered to ex¬
hibitors” and by far the best so far
for its “careful production.’' Frank
Lloyd, its producer,"achieved his
first mejor directorial triumph for
this rather selective version of the
Dickens novel that featured Wil¬
liam Fernum in the dual Carton-
Darnay role. In his support ap¬
peared such stalwarts of that era
as Charles Clary (Marquis St Evre-
monde), Herschel Mayall (Defarge),
Ralph Lewis (Roger' C5y), Josef
Swickard (Dr. Manette), Willard
Louis (Mr. Stryker), and Jewel
Carmen (Lucie). The unbilled
Florence Vidor also scored in a bit
as Mimi.

Some people regarded the then
41-year-old Farnum as a little too
old for his double role and thought
that his performance failed to cap¬
ture the essence of Carton’s
psychology. Comparisons -were
drawn between his interpretation
and that of the English actor, Mar-
(Contlnued on page 52)

Britons ii Berlin

Berlin, April 8 .
Foreign producers keep coming
and going here. Latest to uglize
the Berlin locale is Sabre Produc¬
tions of London which -shot ex¬
teriors for its “Two-Headed Spy."
Stayed nine days with an American
producer (Hal Chester) and Ameri¬
can (ex-Hungarian Andre de Toth)
director. Cast, headed by Jack
Hawkins, is British.

4 *rhe Two-Headed Spy-’ concerns
spy who worked both sides.

iack Hawkins, film’s lead, was
given press reception by Columbia
,wWch w iUdistrib y te t ;'S p y." fi) , f| !

HATE THAT TAX,LOVE THAT B ARDOT

Confidence Runs Strong But Television

j. Clouds Appear:

Comes Common Market — Then What?

By HAROLD MYERS -.

London, April 8.

The national film industries throughout the whole
of Europe ere burdened by heavy taxation, restricted
by quotas, are alert to the growing competitive
danger of television, and are nearly all dependent
on subsidies. Yet, in London, Paris, Rome, Berlin,
Munich, Hamburg, Vienna and Copenhagen there
i* a stimulating feeling of confidence, an air of ex¬
pectancy, together with a realization of tough times
ahead which must be acepted as. a challenge.

Each of the national industries has ils own par¬
ticular and acute problems. In Great! Britain, stand-'
ing streets ahead of all the other issues, is the
crushing weight of the admission tax, which drains
some $80,000,000 annually away from the boxoffice.
Industry will learn if any pity is in . store .when the
Chancellor of the Exchequer presents his post-
Easter Budget. If he has accepted the trade plea for
total abolition there will-be an immediate green-
light in production expansion, and various films
which have been oii the drawing board for some
time will start rolling with the minimum, delay.

, If, on the other hand, the Chancellor ignores the
trade claim, there can be. little doubt that the com¬
ing year , will see a further retrenchment in British
[ production and the shuttering of even more theatres.
Indeed, ait this point, one man’s say-so is the key
to the future prosperity of British motion picture
industry.

The British film industry has it bad, in more ways
than one. The rate of taxation is higher in the
United Kingdom than anywhere else in Europe. To
aggravate the situation, Britain, too, is the only
European country which has a serious rival in tele¬
vision. As of this date/ more than 7,000,000 re-
[ ceivers are licensed here and the commercial net¬
work, inaugurated in the Fall of 1955, is now rapidly
blanketing the entire country, Feature films are,
[regularly shown on both channels and although
there is ..a' plan to regulate this in the future, the
immediate situation is urgent and critical.

| Britain Alone |

Nowhere else in Europe does Hie film industry
face this dual menace , of tax and ty on the same
Scale. In Germany, for example, admission duty
is roughly 25% of the receipts; and. over the past
years takings have been mounting in a healthy style.
Only in the first quarter of this year was there any
indication of a downward trend in the sales graph.

whereas in other countries the decline has been go¬
ing on steadily for some years.

In Germany they are only just beginning to feel
the pinch from tv. Altogether, in the Western half of
the country,, there are less than one-and-a-half mil¬
lion receivers—and only one channel under State
management. The second outlet is expected within
a year and this will probably be a commercial op¬
eration—very likely modelled on the British pattern.

Latter development will undobutedly spark an in?
crease in the number of home receivers and the
competitive spirit may result in a higher standard of
programming which could lure potential moviegoers
away from their theatres: But for the time being
the German industry is mainly riding high with a
healthy domestic market, yet with a growing realiza¬
tion that German-made pictures have not yet made
an appreciable dent in the potential foreign markets.

France, with less than 1,000,000 tv receivers
spread throughout the entire country, does not, at
this time, worry unduly about the threat of the home
screen. And along the boulevards in the vicinity
of the Champs Elysees, where most of the film
fraternity are to be seen, there is a healthy feeling
of confidence. Much of this, it must be admitted, is
due the the personal success of one French star,
who is now a hot b.o. attraction, not only in her
native Paris, but throughout America, through
Britain, through Germany and through most of the .
other countries where star personalities sell pic¬
tures. One doesn’t; need a crystal bail to identify this
current b.o. phenomenon. Brigitte Bardot is now i
household name and one of the growing number qf
continental stars whose pix have crashed the lan¬
guage hamers-for top results in all the top markets.

The Frenchvfilm industry, however, is far from
being. dependent on just one star alone. The success
of Miss- Bardot is a spur to the others and there
are many top names on the studio rosters who have
already earned international acclaim. There’s
Maurice Chevalier, for example; Fernandel, who re¬
cently completed a film with Bob Hope; Marline
Carol, now starring in “The Phoenix” which is in
production in Berlin; and Simone Signoret, starring
in “Room at the Top” a British pic under the Romu¬
lus banner. Just a few of the top-flight French
names. The European film scene, more now than
ever before, is being activized by the increasing
yqluipe of American production and co-production.

(Continued on page 58)

London, April 8 .

The slump in the number of
cinemss throughout Britain wee
confirmed by the latest Board of
Trade returns published here last ]
week. Total admissions in the
I final quarter of last year, at nearly!
! 190,000,000, were 22% below the
same period in the previous year.

[ Survey cites this is the highest
rate of quarterly decline that has
so far occurred though results
were probably affected to some ex¬
tent by the amount of sickness J
[prevalent during the period.

[ Gross takings, at $56,840,000 for
the quarter, were 16% below the
[ previous year. The fall was less
[ then that in. admissions because
of increased prices which were in¬
troduced last fall which resulted
[ in an average price per ticket of
approximately 29c.

I Total gross takings during 1957,
at $252,160,000, were $22,200,000
below last year and the lowest an¬
nual figure recorded since the BOT
began compiling statistics in 1950.

To complete the depressing pic¬
ture, the report shows that admis¬
sions last year varied from 57%
to 78% of the 1950 level.; To some
extent, the fall in admissions is
related to the growth of tv cov¬
erage in the country.

The report also adds that , each
year since 1950 has shown a net
decrease in the number, of picture
theatres, but closures in 1956 and
1957 were much higher than in the
preceding years. Last year’s tor
tel w'as 204 closures, seven, open¬
ings and 22 reopening, making a
net loss of 175.

Montreal Aker’s 20th

A & F Film Corp. of Montreal,
Canada; marks its 20th anniversary
this year, indie film distributor is
in both the theatrical and tv field
and is launching the “A & F Anni¬
versary Fantasy” to tie In with its
anrii.

Outfit; started in 1938, also is a
pioneer in the educational field.

212 U. S. PERFORMERS
IN ENGLAND IN 1957

London, April 1.

A total '-of 212 American artists
were given permits to work in
Britain last year, including 153 who
came in as individuals and 59 as
members of unit companies. That
is revealed in the annual report of
British Actors’ Equity, which shows
that the grand total of foreign per¬
mits for the year was 1,572. Italy
was in the lead with 247, including
214 fof opera, the Soviet Union
third with 178 and France fourth
with 169.

' Feature films provided the main
source of employment for visiting
American , artists, with a total of
71. Ballet ywis runner-up with 53
and commercial tv was third with
23. BBC-TV accounted for 13.
Straight plays and musicals added
27, opera a further 12 and revues
three. There was one in the mis¬
cellaneous category.

The Soviet Union total is made
up of 118 miscellaneous and 6Rfor
BBC-TV.

British Exhibs Exceeded

British exhibitors exceeded their
legal quota obligations for the year
1956-7,. according to an analysis
prepared; by the Board of Trade re¬
turns.. The three major circuits
(Odeon; Gaumont-British and As¬
sociated British) were particularly
well ahead of their obligations,
each giving 37% screen time to
British first features:

The BOT returns are based on
3,952 theatres, 135 of which were
[ entitled to quota relief. Altogeth¬
er, 111 cinemas are exempt from
the quota: .

After- allowing . for reliefs, the
average prescribed quotas fpr the
3,952 theatres were 25.5% for first i
features and 23.8% for the sup- 1
porting program^ Over-89% either
achieved or exceeded their .first
feature quotas and 89% their sup¬
porting quotas The majority who
failed to meet their obligations
did so by a narrow margin. '

Aussie Film Biz

Sydney, April 1,

This Easter should prove beyond
nil reasonable doubt to the cinema
crepe hangers that there’s nothing
the matter with the Aussie boxof-
fice when there's a food pic on th*
screen. It should also prove that
the public is prepared to, pay top
Prices to view the type of fare it
wants to see irrespective of any
other outside opposltion-^tele,
plush clubs and late-closing hotels.

In this key city, this Easter will
see probably the strongest product
lineup ever to emerge from Holly¬
wood. Bi ffit no w two blockbusters
are doing tumaway biz at top ad¬
missions—“Bridge on River Kwai”
(Col) and “10 Commandments’'
(Par).

In addition to these two hits,
there's '‘Around World in 80 Days’*
(UA), and “An Affair to Remem¬
ber” (20th), both hitting the six-
month mark. Coming in for Easter
Will be “Peyton Place” (20th >.
“Farewell to Arms” (20th) and
“Raintree County” (M-G).

Distribs and exhibs have got to¬
gether in, an allout effort to win
the patrons back to the cinema
There’s showmanship seen here to¬
day that was missing during- the
last 12 months as pix hit the skids
simply because of an antiquated
idea that any piece of celluloid was
good enough for the public.

The late Mike Todd showed the
locals what could be done via spe- -
cialized ballyhoo to sell a pic. His
“80 Days” blueprint forever will
remain a monument to a great
showman in this part of the world.

The gre=t success of “Kwai” and
“10 C’s” here at increased admis¬
sions has even put a gag on those
major newspapers allied to teevee
from taking slaps at pix and telling
their readers that “Hollywood is
all washed up.”

Queues have been lining up in
Indian summer weather to'pur¬
chase seats for the top films far
in advance as three weeks.

JAMES CARRERAS’ANTHONY HINDS‘MICHAEL CARRERAS

who gave you

THE CURSE OF FRANKENSTEIN

will deliver in

MAY JUNE

An even Greater Sensation
than its world record-
breaking Predecessor!

A Shocker to
Shatter World
Box-Offices!

HORROR

ORACWA

IN ! COLOUR
DISTRIBUTION

UNIVERSAL- INTERNATIONAL

Tran&nsfeir

IN COLOUR
DISTRIBUTION

COLUMBIA

LAURENCE HARVEY
DAWN ADDAMS
JOHN CLEMENTS
MICHAEL CRAIG

in

Btetttij

THE BRITISH PRESS
BHAHIMODSLY ACCLAIM
THIS GREAT FILM!

"A THRILLER IN A THOUSAND , . . Holds you like a
vice." Daily Telegraph

"A WINNER ... INTENSELY EXCITING .... VALUABLE
COMEDY." Evening News

"SUPERB; ABSORBING, EXCITING . . " f

Daily Sketch

"VIVIDLY EXCITING." Sunday Express

"A RARE AND EXCITING FILM." Star

"EXCITING! DIFFERENT!" Sunday Pictorial
"EXCITING!" Sunday Times

"FIRST CLASS." Evening Standard

"FINE! TERRIFIC!" Daily Express

"THE MOST THRILLING UNDERWATER BATTLE EVER
SHOT." Daily Mirror

"SUPERB THRILLS ... IF YOU DON'T SIT BREATHLESS
YOU'D BETTER CONSULT A PSYCHIATRIST."

Sunday Dispatch

Laurence Harvey as Commander Crabb:

"IS TOUGH! A FINE ACTOR" (Mirror)

"SEIZES THE OPPORTUNITY OF HIS LIFE" (Sketch)
"TREMENDOUS SUCCESS" (Evening News)
"STRONG SENSITIVE COURAGEOUS PERFORM¬
ANCE" (Sunday Dispatch)

FOR PRODUCTION IN MAY

Screen Versionof John Braine's sensational best selling novel
starring

LAURENCE HARVEY • SIMONE SIGNORET • HEATHER SEARS

Directed by JACK CLAYTON

dual wlMff ef the British and Amcrtccti Acadsmy Awards far tfca JUaralas Him

"THE BESPOKE OVERCOAT"

Die

NfeM-teew

Screen version of ERIC AMBLER'S best selling novel

STEWART GRANGER • JEAN SIMMONS

Directed by GUY HAMILTON

isfiRiEfr

Wednesday, April: 9, 1958

LONDON FILMS

Available for

IEATRICAI AND TELEVISION
DISTRIRUTION OVERSEAS

All Enquiries:

LONDON FILMS INTERNATIONAL LTD.

144 Piccadilly, London, W. 1.

Telephone: MAYfair 6272

Cables: LONDODIS

IRELAND’S NEW FILM STUDIOS

OPENING NEXT WEEK

FILMS PRODUCED IN EUROPE'S LATEST
AND MOST MODERNLY EQUIPPED STUDIO
WILL QUALIFY AS BRITISH QUOTA

STAGE SPACE: 20,000 Sq. Ft.

ARDMORE STUDIOS (IRELAND) LTD

BRAY, CO. WICKLOW

JOINT MANAGING DIRECTORS:-LOUIS ELLIMAN

EMMET DALTON

STUDIO MANAGER:—P. L. KENDRICK

Wednesday, April'9 t 1958

PfiRi&rr

H

ASSOCIATED BRITISH presents

JOHN MILLS
SYLVIA SYMS
ANTHONY QUAYLE
HARRY ANDREWS.

ICE COH>

Based on the Novel by Christopher London

Screenplay by Christopher London and T. J. Morrtsoa

Produced by W. A. Whittaker ,.. Directed by J. Lee-Thompson

ASSOCIATED BRITISH-TATHE FlLt^ HOUSE , Wae^OUR^ STREET LONDON ENSLANO

Wejmadf, April 9, 1958

D

Romtj April 8«

The work achieved by Italian film production in 1957,
the recognitions of quality obtained by Italian films in
alt the Film Festivals of 1957, and only recently the
bestowal of the Oscar for the best foreign film to “Le
notti di Cabiria,” permit us to express an optimistic
valuation on the prospects of our national cinematogra¬
phic industry.

The first data on grosses in this, country also .contra-,
diet the fears of a serious reduction in the number of
spectators due to the powerful development made by
television in Italy. In fact* the number of tickets sold,
and the cash takings have undergone a reduction of
less than 3%.

In Italy In 1957 we have had about 760 million specta¬
tors who have spent 112 Million lire in the cinema, figures
Which give the lie to those who maintained that the pub¬
lic itself la deserting our cinemas;'

However It is necessary to bear in mind that a critical
situation for the exhibition sector has occurred because
of the increase in the number of film houses. in Italy:
This involves the division of the cash takings among an
excessive number of cinemas; the number of cinemas has
exactly doubled in the last eight years, rising to more
than 16,000 among all-season theatres and open arenas.
All this has caused a reduction of the average cash tak¬
ings of individual cinemas and of the average profit of
Individual films, making, the burden of the taxes which
fall on cinema entertainment felt more heavily: in fact
our cinema in the twelve months of 1957 has paid about
30% of its takings into the Italian State Treasury.

With regard to economic progress of the production
and the film rentals, the volume of foreign films put in
circulation on our market in 1957 has been about the
same as that of the previous year: 240 American films

: and 120 European films. The Italian film production has,
on the other hand; reached the . quota of 130 films in
1957, with an increase of 20% over the previous year.
With regard to this,, it is necessary to emphasize the de¬
velopment of films , made in coproduction: of the 130
films produced in 1957, more than 40%, that is 55, have
been made by Italian firms iii: association with foreign
• firms, a half in Italy and a half abroad: also in the last
, year, the majority of the. co-produced films have been
made with France, with 37 films, 14 have been made with
Spain, and four, with Germany. :

The commercial results of the new production have
been satisfactory on the whole. In the peak months of
the “high” season (December-January) in the major
cinemas in the most important Italian the cash

takings of Italian films have increased by more than 50%,
in comparison with the previous season. All in all, in the
year 1957, Italian films have realized about a third of the
total cash take in the national cinemas.

Some;: of our best films have aroused great interest
abroad and have been awarded more prizes than in any
previous record year:. . Two recent films by Federico
Fellini have achieved highest recognition with the award
of: the Oscar for the best foreign film shown in the
United States, and in ail the Festivals of 1957 Italian films
have been the object of the widest approval from inter¬
national critics and publici .

We have reason to hope that these recognitions, sup¬
ported by the enterprise of UNITALIA .FILJVI, will in¬
crease the interest of the international public in our
production.

The Italian Cinema has always aimed at the improve¬
ment of both the artistic and spectacular level of produc¬
tion, The Association of the Italian Cinematographic In¬
dustrials has, in 1957, launched many enterprises, among

which two are of great importance: a series of meetings
fbr the exponents of national literature to achieve a
greater contribution of the latter sector in the search for
ideas and subjects for our films, and the creation of a
“Study Centre” to assist our producers in the choice and
in the working, out of subjects in order to attain the
greatest approval with the public of the international
market.

These efforts have been made with the idea of a wider
actioh towards the improvement of conditions, in which
our film industry must operate. In fact it is necessaryf
to go on to a revision of the heavy taxes in the home
market, to extend the actual sources of credit for our
industry, to continue with the enterprises of international
collaboration undertaken by the Italian cinema, on the
basis of the experience of the past years within th«
framework of the needs of the Europeon Common market.

A few results have already been reached: we have re¬
duced the cost of production, selected Our industrial
schemes, made an organic system of international agree¬
ments: I think l ean Confirm that we have put an end to
the all too hurried prophecies of those who until last
year, talked of the imminent closing and failure of our
studios.

The Italian film industry can today say that it has
overcome the period of greatest difficulty in the last two
years and above all that it has used this experience as *
lesson which will help towards a more profitable future.

On the Other hand, the difficulties of the cinema in¬
dustry are not . only Italian: the arrival of new forms of
competitive entertainment raises the problm of quality
and of industrial organization. The Italian cinema during
the last year has worked hard to find a solution to these
problems in . the conviction of being able to bring a not
irrelevant contribution to the future of the cinema.

The Languages (Plural) of Motion Pictures

Illustrative of the multilingual nature of the world film
industry are-the terms and their translation equivalents
used in the technical side of producing and processing
motion pictures^ Merely as a sampling of these for pur¬
poses of flavor the following rundown of technical terms

in English, -Spanish, French, Italian and German is re¬
produced,. These are taken from an extended glossary
prepared by Carlos Connio Santini for the Society of
Motion Picture & Television Engineers.

English Spanish French . Italian

Antihalation .............. Antihalo ...... ;..... .Anti-halo ..........Antialohe ....---...

Cans ... - . ---......... Latas .....; Boites •.... . . . .............. ScatOle ..:............

Color print film............Pelicula positive de color.. .Positif couleur ........... Posit ivp colore .......

Duplicating positive .......Positivo duplicating ....... ..Positif duplicating ;..,. . .-CPositivo) lavander..,.

(or: positivo para (or: copia lavendar)

duplicado)

First trial. composite...... .Copia “A” .............. . .Premiere copie d’etalohnage Prima;copia (di Jposai)

Frame ................... .Fotograma ............. Image ^.... .Fotogramma . ’..

Raw stock ............ . ..VPelicula yirgen .:..... .. ...Pbilicule. vieirge ............Pellicola vergine .....

Release print ... ...... . . .. Copia de explotacion ...... .Copie serie .............. -Copia (di serie) .......

German

. Lichthof-Schutz
. Film- Buechsen
. Positiv-Farbfilm
.Duplikat-Positiv.

Production ... .... v .......... Produccion ..> ........... Production .............. .Produzione .............

Boom ..... Girafa . ..v................Girafe : . i.... .Giraffa . .......

Close-up ................. .Primer piano' 4 .Gros plan ., . ;/. ..... .Primo piano

Director ................ ^ Director ............. .. ........Metteur eh scene.... .Regista .. . . .__..... L

Director of photography .. .director de fotografia...... .Chef operateur .. ; .... ... Direttore della fotografia

Dolly . ’.......Carrito ... ...... .Chariot . ......,,.... . . ..CarrellO ...... :..

Makerup ....... l . Maquillaje ........:.... . . Maquillage ... ......... .TrucCatura ...

Script girl .................Script girl .. .....,.. . .. . . Secretaire de plateau.. .. ...Segretaria di edizione.. .-

Two-shot .................Americana ..I.............Plan americain ...-.....Plano americano ........

Aperture plate . .Veritanilla ........... ..v.. .Fenetre .Finestrino .............

Lenses ....... .i...... v.:Objetivos ..........;..... .Objectifs ...:...........;. .Obbiettivi ............> .

View finder .Visor ....,..... .. ....... ViseUr ...,....... :Mirino ...... . .......

Power Supply ...... .Fuente de poder,.........! Source d'ehergie ..;....... Aiimehtatore ..........,

Scoring .. .... Grabacion de musica...... .Enregistrenient de la

musique .... ..;,. Incisione .musica .......

Socket .... ..-..Zocalo ...................Douille .. .,............ .Zoccolo :.

Daily assembling --- : Sincronizacion diaria . ^Synchronisation, des

premiers positifs .Divisione negativi ...

(montaggio dei
giornalieri)

Printing department ...... Departamento de impresion Atelier de tkage... ..... ..Riparto stampa ........

Splicing machine ......:.. Maquina de empalmar.....: ColleUse 1',., .......... .Giunfatriee •..........,

r- ior: empalmadora)

Superimposed prints . . . .- . Copias con titulos

sobreimpresOs ........... Copies standard soustitrees Copie con titoli .

•• - spyraimpressi ...

(or: con sdttotitoli)

Trailers ...Colas de propaganda....: ..IFilms-annonces. ■...... .Presehtazioni .......

Projection room .......... Sala de proyeccion...;. ...Salle de projection;:.,......, Sala di proiezione......

Main titles --.......... Titulos de presentacion.. .Generiques ... Titoli di teste.......

Subtitles ....... Titulos sobre-impresos . :;. .SOus-titres .......... . . i.. Sottotitoli 1

(or: subtitulos) •;

Hand lettered Dlbujados. ..... , v. .. Dessines ...; .. .Disegnati _

Bild

Rohfilm

Verleih-Kopie, Theater-
Kopie
Produktion
Galgen

Gross-Aufnahme

Regjsseur

Chef-Kameramann

Kamera-Wagen .

Make-up, Schmlnke

Scriptgirl

Doppel-Aufnahme

Bildfenster

Objektiye, Linsen

Sucher

Stromgerat

Musikaufnahme

Sockel

Kopier-A.bteilung
Klebe-V brrichturig

Fades Esfumaturas . .Fondus . . . . .Fondu o dissolvenza..

Lap dissolves ......♦ i... Sobreimpresiones : ... *.... .Encliaines ______........Dissolvenza incrociata

Wipe^t COrtinas ........,,........ .Volets ..:...... 4 -......... Tendine ....... ; ..:..

Zooms .. —. .. Acereamientp ......... . . . Travelling i....i.-...'.; Carrelli .....

Kopien mit Untertiteln

Trailer, Vorspannen
Vorfuehrraum
Haupt-Titel
Untertitel

Handgesetzt. hand-
geschrieben
Abblendungen
Ueberblendungen
Seitliche Ueberblendungen
Optische Fahrten

Seven-Times-Told-Toll

Continued from page 43^

tin Harvey, and Farnum’s acting j bridge. In America this film was
was criticized for its lack of the • distributed by United Artists,
spiritual exaltation that Harvey j The version of the “Tale” that
projected to his audiences. [ most people will recall (due on TV

Britain’s Herbert WilcOx re-: any moment?) was that produced
leased his seven-reel version of the [ in 1935. by David 0>, Selznick for
“Tale” in 1926 under the title of} Metro-Goldwyn-Mayer in its hal-
“Tlie Only Way.” Its inini:d : ate [cyon days. It was directed by Jack
source was. the stage play by Free- i Conway with some interesting revo-
man Wills and Frederick Lang- > lutionary sequences arranged by

Val Lewton and Jacques Tourneur.
This two-hour feature boasted prob¬
ably th'e most superb cast over as¬
sembled anywhere to animate this
old fiction: among others such lu¬
minaries of stage and screen as
Ronald Colinan, Edna May Oliver,
Blanche Yurkay Reginald Owen,
Basil Rathbone;- Walter Catlett,
Donald Woods, Fritz Leiber,: H. B.
Warner, Billy Bevan, Elizabeth Al¬
lan. Its cast alone was enough to
make the film a blockbuster,, but I
daresay it died in the small towns
despite (or because of?) its popu¬
larity on the high-school reading

lists—for, alas, it was a “costume”
picture Which was and is poison at
the boxoffice out in God’s country
where men are men and women
rule the roost.

Anyway, this pre-Rank version of
“A Tale of Two Cities” doesn’t
make Variety’s expanded and
amended list of 183 “All-Time B.O.
Champs”, as published in your last
Anniversary issue. f

Szymon St. Deptula
{Conductor of a course, in “ Memo¬
rable American and European
Films: 1895-1954” at the U. of Wis¬
consin in Milwaukee J

1 New French-ltalo Pact
Attempts to Heal Sore
Spots in Co-Prod. Pix

Paris, April 8.

French-Italian film coproduc¬
tions arc usually 70-30. in backing
depending on which country they
are mainly filmed and which sup¬
plies the director and writer. Gal¬
lic-slanted productions: have all
been released here, but only 78
of the 120 Italo-helmed pix have
obtained distribution In Paris since
1949. This has led to squawks
from French as well as Italo pro¬
ducers.

The French stand to lose Film
Aid,, given, on local and foreign
grosses, but may get some via
. Gallic provincial; or French terri¬
torial releases. On these split pro¬
ductions Italians usually get tho
offshore marts. Italians are natu¬
rally peeved. for they lose their
French 30% and also lose some
face: Growing disaffection for

Italo pix on the part of the French
public seems back of this treniL
Even the highly regarded ‘'Cabi¬
ria” was below expectations though
it did fairly well. Big grossing
■ lists here rarely carry boot coun-
. try pix.

Trying to combat this, a nbw
Franco-Italo Film Accord, on co¬
productions, recently was made. It
called for four types of pix to toe
made henceforth in coproduction
setups.

1. It was restated that all co-
productions.come in for state Film
Aid in each country.

2. All these types of pix must b*
made by directors who already
have some internationally success¬
ful pix to their credit. All co¬
productions made-primarily iii one
country must have a correspond¬
ing one made in the other:

3. There will be films in which
producers of each country go
50-50, mainly spectacular pix.,

4. About 20 coproductions per
year will be allowed to use differ¬
ent percentage investment setups
if they fall into the category of
prestige or art films.

Filmites Protest TV Show

Rome, April 1,

A sharp: protest has been for¬
warded by the Italian exhibitor
and production associations, AGIS
and ANICA, regarding the projec¬
tion over the Italian RAI-TV tele¬
net of a weekly publicity short ser¬
ies entitled, “Secrets of the
Screen.” In this, trick lensing and
other production secrets are re¬
vealed and explained to the tele
public.

The AGIS-ANItA beef is that
revelation of such tricks cannot
help but prejudice future effect of
films on the public by diluting or
detracting from the emotional im¬
pact of the scenes in which process
or trick work is used.

Wednesday, April 9, 195$

f'SklUFf

ISTKBXATIOX.4I. FILMS

53

Europets Film Theatres

POP PER

COUNTRY

POPULATION

HOUSES

HOUSE

Austria: ... ..

1,200 .

5,808

Belgium: ..........

...... 8*880,700

1.580 :

5,595

Bulgaria: ...

;,/.... 7.450,000

525

14,190

Denmark:

...... ; 4,281,275 .

.460

9,307

Finland: ....

...... 4,240,000

576.

7,361

France: ,..........

...... 42,774,445 ‘

5,756

7,431

Britain: .... . ......

....... 51,000,000

4.391 .

11,614.

Greece: ...........

.. 7,900,000

- - 500

15,800

Holland:

...... 10,822,200

331

32.694

Hungary:

....... 9,204,799

580

15,870

Italy: _

....... 47,515,537

17,831

2 664

Norway: ........

....... 3,342,754

485

6.077

Portugal: .......;.

...... 20,645,000

.1,300

17.938

Rumania:

... . .. / 15,975,000

360

44,375

Spain: .

...... 28,282,415

5.250

5.387

Sweden: /.......,,

....... 7,234,664 -.

2.595

2,787

Switzerland: ,

/...... 4,923,000 .

530

.9.288

Czechoslavakia: .,.

12,950,000

3,450

3,753

Yugoslavia: .......

....... 17,800,000

- 1,300

13,693

West Germany:-

. _ 50,000,000

6.450

7,751

Rome Gables a Denial of Withholding—Issue
Apparently Now Straightened Out

ANICA, the Italian producer-dis¬
tributor org, last week denied that 1
import licenses, had been withheld
from the American companies.
Story to this effect had appeared in
previous week’s issue of Variety,

Denial was communicated to
Variety ~via a representative of the
Italian press agency in New York.

. It’s puzzling, since the Motion
Picture Export Assn., which surely
doesn’t tend to fabricate such prob¬
lems, said there had been dlffcul-
ties. However, as of last Friday
(4), MPEA said the matter had
been “straightened out” and was
due possibly to a misunderstanding
that arose during the absence of
ANICA topper, Eitel Monaco, from
Rome.

Original story was that Monaco
had acted in protest against dis¬
charge of Italian employees due to
the closing of some Italian branches
by the film companies. Since then,
hovrever, a more compelling reason
for the licence mixup has emerged.

At one time. Monaco., was com¬
plaining that not enough American
films were sold to Italian, inde¬
pendent distribs. The Yank outfits
then Changed their tactics and
started selling large number of
films. The original quota was eight.
Last year, they sold 32 and so far
this year, they sold 23. Now ANICA
is complaining that the Americans
are “flooding” the market. This
cUed the blockage of the some, ten
permits and question whether or
not they should be charged to the
1958-59 quota (which the. American
outfits would consider a breach of
the current film agreement;.

Impression . is that the Italian
moves are but a prelude to moves
to try and cut the Yank quota.

Italy’s B.O. Greats

Rome, April.8..
Here’s about the way Italian .
stars rate as boxoffice grossers ;
as of the:present time:
WOMEN

1. Gina Lollobrigida

2. Sophia Loren

3. Silvano Mahgario

4. Marisa Allasio

5. Giulieita Masuia .

MEN

1. Vittorio De Sica;

; 2. Alberto Sordi
' 3; Toto .

4. Amedeo Nazzari

5. Marcello Mastroiannl

-op

■Man of Straw’Italy’s
Entry at Cannes Fest

Rome, April 1.

. “Un Homo di Paglia” (A Mari of
Straw), a VIDES-LUX production
directed by Pietro Germi, lias been
chosen to represent Italy at the
upcoming Cannes Film Festival.
Pic also ■ stars Germi plus Franca
Bettoia, Luisa Della Noce and
Edoardo Nevola. Selection was
made by the special committee set
up here to select festival choices
from amOng current Italo product.

A list of additional pix has been
forwarded to Paris for perusual by
Fest authorities in case an oppor¬
tunity presents itself to “invite”
another local production. Official
entries this year are limited to one
per nation.

So. Calif. Tent Raises
$10,000 for Boys Club

: Los Angeles, April 8.

Variety Club of Southern Cali¬
fornia, Tent 25, raked in $10,000
for its Boys Club from special ben¬
efit preem of “Merry Andrew” at
Pantages Theatre April 2.

Event, sponsored by Tent 25, was
scaled at $2.50 to $25 per seat.

Rome, April 8. -

Yank-Italian film industry rela¬
tions have “never been better,” ac¬
cording to Frank Gervasi, Mediter¬
ranean director for Motion Picture
Export Assn,, following removal of!
two thorny questions which had rer
cently threatened to cloud rela¬
tions between the two parties.

First, MPEA today received as¬
surance that the 1957-58 Yank film
iicenses will be respected in full.
Guarantee which was given . Ger-
vasi at meeting with Eitel Monaco,
head of ANICA, means there will
be no hold-up of (10-odd) remain¬
ing licenses, as previously, threat¬
ened. (Final decision on this was
originally to have been made, on
the Italian Side, by the Foreign
Trade Commission at its next meet¬
ing on April 10. This decision is
now no longer necessary, as situa¬
tion has been solved,)

Reported from other source that
ANICA has asked that less Yank
product be sold in future' to local
independents, and that sales be in¬
creasingly c o n d u c t e d through
ANICA. '

Second, it was. decided at a
meeting (2) of the - Rome Film
Board that Yank company dis¬
missals—where . still contemplated
—be at least temporarily stopped.
Action is here considered a . good¬
will gesture designed to aid local
democratic institutions during the
critical upcoming political election
period.

Reports that the threat of a li¬
cense hold-up during ■ past weeks
was even remotely connected with
the dismissal question were strong¬
ly denied here.

According to the local MPEA
topper, the Italians have been deal¬
ing “fairly and intelligently” in re¬
cent negotiations. Gervasi added
that any outside attempt to destroy
or impair current local harmony
would meet with objections from
the Rome MPEA office, and he felt
confident that Monaco echoed his
feelings.

By ROBERT HAWKINS

Rome, April 8.

: The. Italian Film Industry is
slowly gathering mqmentuiri after
a slow and cris^S-riddeh. winter
season, and production plans of
varied importance are slowly arid
hesitantly being announced. Few
local iridustiyites will hide the fact {
that things have rarely. looked
blacker than, in the past several I
months, and thev recent govern- j
mental postponement of a vitaliy:
needed admission tax cut—though I
expected^-didn’t help morale much ;
either. % I

Yet the past month has shown a.
slight rise in boxoffice take of both |
foreign and Italian pictures in this j
country—largely . the result of the i
arrival of stronger product on the j
market—and • from* this and from |
the. sprihg local filmmakers have!
taken comfort and by and large]
decided, to. move ahead with plans
for the coming year.

Dino DeLaurentiis Productions,
spurred by. tie-ins with Yankee,
companies, has already jumped the |
gun and have “The Teinpest” item-:
porary title) rolling in Italy and j
Yugoslavia under Alberto. Lattu-
ada’s direction. Item stars Van !
Heflin, Silvana Mangano, Viveca i
Lihdfqrs,. Geoffrey Horne, Agnes I
Mqorehead, among others and is.j
being: made., with funds . partially-!
supplied by . Paramount. Among/
other more immediate plans, Der
Laurentiis has “Grand Tour,’’ to be-
directed in France by Rene Clem- [
ent with, he’s almost certain, Mari-’
lyn Monroe. In current release are
two other. DeLaurentiis .it-.-ms:
“This Angry Age” and ‘ForturieUa/'-,
latter starring Giulietta Masina and '
Paul Douglas. - 1

Naked Duchess . j

Titanus. Studios, meanwhile, is v
about to disclose its 1958 prodiic-1
tiqn plans which include an im¬
pressive roster of li features in¬
cluding the upcoming “The Naked
Maja”—Ava Garner-Anthony Fran-
ciosa starrer to be shot here by
Henry Koster. Of the above'total,
at least three items will be made
in association with Yank compa¬
nies, as in the case: of “Maja,” and
with similar budgets.

Two other Titanus productions
will be large-scale; “European”
items, at least one will be made as
a twin production with a Spanish
outfit, while fivd more will be
“basically" Italian, though here
again links with other nations are
possible in the future, as final plans
are Set.; Exact; details will be an¬
nounced by company president Gof-
fredo Lombardo during the aririual
Titanus convention in June.

One policy switch is already
known: Titanus will this year re¬
lease only italian-mades, not buy
any foreign pix.

. The newly-formed VIDES Pro¬
ductions and the veteran Lux Films
have recently joined forces and!
the. result is an impressive foster j
of pix ready for release, some of f
them destined to represent. Italy
at this year’s large number of In-1
ternaitfonal Film Festivals, Among j,
these. joint items; are “A Man of;
Straw,” “One Hectare of Sky”!
“The Law. is the Law,” “The Chal-/
lenge,” and “Le Madame.” .LUX
on its own is readyirig a feature-,
length documentary on Spain,
“Fiesta. Grande,” made by the Gras-
Craveri team.

. ‘Venus’ Is Off

Rizzoli Films, ! with “Imperial
Venus” postponed indefinitely, be¬
cause cf the suit involving the com¬
pany and Gina Lollobrigida, is
shooting a neiv “Ressurrection” in
Munich and plaris another Rena to
Castellani pic in the near future,
among other pix, many as usual co¬
produced with other countries,

: Maleno Malenotti has two - pic¬
tures in current release here: “The
Girl, aiid the Palio” and “Sqriar-
cio’ " and has bought the rights to
Sardou’s .“Madame Sans-Gene”
from Paramount as a vehicle for
Gina Lollobrigida, pic to roll later
this year: The. same-actress’ latest:
pic, “Arina of Brooklyn” is also
ready for release, and she is slated
(Continued on page 58)

’• '• . : -- —““—Rome. April 8.

nnWM BANKRUPTCY DRAIN principal sales medium for

DOWN BANKKUrlCT UKAilM ^ motion pictures in Italy is still the

• • , •• ••• ! i poster, as visitors soon realize

CINES Italy s Oldest _Company,; v ,h en they pass through rows of

Circa 1906, No More

Rome, April 8.

, . CINES, the oldest Italian film,
company, will be dissolved fol¬
lowing its bankruptcy. Company
was founded, in 1906, and has pro¬
duced 759 features until its recent
collapse, in addition to a large
number of documentaries and
comic shorts.

Busiest periods during its long
history were between 1907 and
1915; 1931-34; 1942-45; 1949 : 57,

Company was almost entirely
owned by the Iatlian government
under the Treasury Department,
while rest of stock package was in

ad-splattered alleys and streets on.
their way around Italian cities. For
many, posters replace newspaper
ads, and a majority of local folk
still take-their cue to an afternoon
oj evening’s -entertainment from
an effective placard. Consequently.
Italo poster art is extremely ’ de¬
veloped and internationally recog¬
nized both artistically and in audi¬
ence impact.

Newspaper space follows in im¬
portance arid has developed over
the years, though never assuming
the proportion or volume known in
the States. Magazine space is more
limited, wliile radio appeals are
sometimes used to lure customers

hands of t\vo other semigovern-j to a local cinema or to highlight a
mental organizations: Cmecitta: national ad campaign. “Indirect”
Studios and ENIC Theatre circuit. | publicity is the only kind allowed
Latter was. also dissolved follow'-; a t the moment over RAI-TV, the
ing bankruptcy last year. . i Italo telenet, and mostly comprises

. CINES, which only produced two j giiest appearances of stars 'at eve
pix in last two years, had follow-j of. premieres* on such top tele-
ing the'war years racked up an' shows as T1 Musichiere” or
overwhelming deficit and had • “Lascia o Raddoppia.”
therefore long ceased to exist as a ' Tie-in campaigns and contests
production power here: Principally have caught on recently and fre-.
for sentimental reasons, the CINES : quent links, have been established
name may still be retained in the. (.between pic companies and seiving
eventually that Cinecitta Studios j machine,. candy, cosmetics, per-
participates in future-pic produc- j fume, arid other ma.nufactur ng in-

tion. via links with other local pro¬
duction names.

in

Latest census.' of . Italian
houses (1957) showed the follo\yirig<r,

figures:

“Commercial theatres”
Permanent: 9,479.

. Summer Y 1,668

11,147 total

terests here. Almost all of these
campaigns are national.

A publicity , jackpot of recent
years was recently hit by Columbia
Pictures' local outlet via the gift of.,
a fombr'dee to a young schoolgirl
i who had always to wade across a
; stream to get to school. Award,
j t T ed in with “Bridge on the River.
] Kwai" h't a publicity bonanza even
* I in; rcneral news, sector, both do-
.mef* ; callv and foreign and in all
media/with moppet finallv topping
<*xph”ience via an air t*ip to the
U. S. •

film> : Won’t Be Hurried

“Roadshow'ing” may be okay and

“Parochial theatres”
Permanent; 5,148
Summer 8Q7

5,955 total

Grand total: 17,102
.Commercial designation applies
to ordinary situations. Pafochials
charge a normal admission but are
indirectly controlled by the Roman
Catholic Church. This latter con¬
dition is a native circumstance
unique in Italy. It is also to he
rioted that: the country numbers
many houses which operate al¬
fresco. in: summer weather only.

successful in America, but recent
experience has. shown that the
Ital'an moviegoer, in the maiority
of cases/will not be restricted by a
set performance schedule, much
less by reserved seat policies.

Both “Around the World in. *80
Days” and* “Ten Commandments”
soon switched to continuous shows
in their Rome and Milan debuts,
following good but under-hopes
weeks of a two-or-three-a-day pat¬
tern. Since then, and even with
.slightlv lowered tabs, both pix
have shown vast proportionate im¬
provement. Moral: an Itah'an will
not be rushed through his dinner
hour, as the legitimate theatre
hei'e has long found out.

A different approach to mer¬
chandising, at least for the local
market, perhaps comparable to tile
Stateside art house salesmanship,
has recently made an effective
dent in local boxoffice figures. Two
nix. the Swedish “Dreams of a
Summer Night” and the Japanese
“Harp of Burma,” given a “mu^t-
see” arty sell in their Rome de¬
buts, have paid off handsomely and
way above hopes, probably setting
a new trend. New for. Italy that is,
as same policy has long worked in
Paris and London, not to mention
certain U. S', key cities.

Exhibition standards, in. a coun¬
try totaling an. inflated 18.000 p c
theatres, perforce run the gamut.
Large number of new' pic houses
; recently built in this eouritry have
uciaj, ,u„ • Mtura iiy raised quality consider--'

v l^. . i surtim ® r ’ " ben film ; a bly, but there are still many an-

officia.ls hope to get it approved. | tiquated houses, even in the center
Basically,: the proposed tax cut; of Rome, that must be dealt with
‘was for 25% of- current high ‘ad- j in the current industry campaign
mission rates . to lure the customer back into the

. Early government recess also re-! theatre,

suited in delay on approval of ! -—-——-——--

the new and equally inyjortarit filrri ..

censorship legislation, Resigned to f V&. tXulDS In66t JUly 15“ 17

ITALO SENATE KAYOES
ADMISH TAX RELIEF

Rome. April i.

•..■/News' that the much fought-for
admission tax reduction law' had
failed to pass the Italian Senate
before, this recess has been re¬
ceived here with mixed feelings in
the trade. However, few really
felt that approval would be forth¬
coming at this time. Hopes w r ere
raised briefly when law passed the
House sooner than expected. Sen-

replace. the. antiquated^!923 > cur¬
rent censor law.

Chester Blakely named manager
of the Seyriiour Road Drive-In at
Wichita Falls, Tex., operated by
Charles Weiseriburg. Blakely w r as
formerly with the RKO film ex¬
change until it shuttered, -j

Richmond, Va„ April 8.
Virginia Motion Picture Theatre
Assrt. will hold its annual conven¬
tion July 15-17 at: the .Chamber¬
lin Hotel, Old Point Coirifort. Va,
Sjd Gates is president of the
Theatre Owners of America affili¬
ate.

JSiRfifr

Wednesday, April 9, 1958

JKf

A NIC A

Via 4 Fontane, 20—Rome

ITALIAN MOTION PICTURE ASSOCIATION

and affiliated organizations:

FILM PRODUCERS ASSOCIATION

FILM DISTRIBUTORS ASSOCIATION

ASSOCIATION OF STUDIOS AND
TECHNICAL SERVICES

UNITALI A film

Via Sistina, 91—Rome

Organization for tho Promotion of the Italian Film Abroad

salute

tho participants

in the 11th International Film Festival at Cannes

from TI TAN U S

the most exciting love story of the year l

Produced by

Directed by

Goffredo Lombardo

Henry Koster

... in the U.S. — thru U-A

.. in Italy — distributed by TlTANUS
.. presented in the World Market by M6M

^ ...rolls in Rome in May

of Titanus Famesina Studios

56

Wednesday,

PISSHHt

presents

the actress "Life" called:

"the most voluptuous Italian beauty"

with JOSE SUAREZ in with MARCELLO MASTROIANNI in

(The Challenge)

directed by

ai cieio

FRANCESCO ROSI

(One Hectare of Sky)

a Lux-Vides-Cinecitta' (Rome)-

directed by

Suevia Film (Madrid) film

AGLAUCO CASADIO

a LUX-VIDES film

produced by FRANCO CRISTALDI

v*,.

L'UOMO
Dll PAGLIA

A Man of Straw

c: f ed and direct.: : ,
PicTRO GERV

■ " ^ ^ ~.‘ r < - 5 e ~ p o 11 a r y 5 1 * ?

a, MARIO MONICELL'

a!i r>ios? popular Italian

♦oq>'*h>-r ( or *he Ms? '^nip

:: _ J * OE^-CMECiTM

LA LEGGE E LEQQE

T ho Law ■ s the La a
n' a, CHRiSTIAN-jAOOt

FERNANDEL and TOTO

Ee K^n'v - Lc5 NLAAj ARIANE Pa
produced by FRANCO CRISTALDi

LUX FILM-VIA PO. 96—ROMA VIDES-PIAZZA PITAOORA, 9-ROMA

S7

WtJnerif, April ft. lftgft .y ... fgglgff

Associates ...... ^International 9 *

Representation in the
true sense of the wordf...

ROSSANO BRAZZI**

DAWN ADDAMS** ~ MARIANNE COOK (Koch)

JEAN-PIERRE AUMONT - RICHARD 8ASEHART
RIK BATTAGLIA** - BRUCE CABOT** - JACQUES BERGERAC
ELSA MARTINELLI** ROSSANA PODESTA**

GINO CHLVI** - WALTER CHIARI**

CESARE DANOVA** - RENZO CESANA
MILLY MONTI** - MARISA PAVAN
JOHN KITZMILLER** - HARDY KRUGER - TEDDY RENO**

LUISE RAINER - ROSSANA RORY**

V and

HUGO FREGONESE - LADISLAO VADJA - LEONIDE MASSINE

Affiliated with:

WILLIAM MORRIS AGENCY, U.S.A.

CHRISTOPHER MANN, LTD., England
OLGA HORSTIG, Paris

Headquarters

CORSO TRIESTE, B5—ROME, ITALY
Cable: KAUFLER—Phones: 863.708/847.716

# the Only “International” Agency in Continental Europe
run by Americans...Hank Kaufman and GeOe Lerner
** World Wide

Wednesday, April 9, 1958

PQSSlBff

GLOBE FILMS INTERNATIONAL

s.p.a.

T he Mark of Distinction and Success

IS PROUD TO PRESENT FOR THE 1958-59 SEASON
ITS FIRST SELECTION OF HIGH QUALITY PICTURES

PATROUILLE DE CHOC

* ■ t .

(Grand Prix Referendum de Vichy 1957)

ORDERS TO KILL

j (Official British Entry at Cannes' Festival 1958)

UN CONDAMNE AMORT S’EST ECHAPPE

(Grand Prix for the Best Film Director—Cannes' Festival 1957)

' (Grand Prix of the Academie du Cinema 1957 for the Best French Picture)

(Grand Prix de I'O.C.I.C.)

(Victoire du "Cinema 1957r-Referendum Organised by "Cinemonde" and "Le Figaro")

ASCENSEUR POUR LECHAFAUD

(Grand Prix Louis Delluc)

THE TEMPTRESS

(Official Japanese Entry at Berlin Festival 1958)

SHARKS AND LITRE FISHES
THE SILENT ENEMY
HARP OF BURMA

{Grand Prix San Giorgio at 17th Venice Festival)

Exclusive Italian Distributors of "Republic Pictures International Corp."
Home Office: Rome—5, Via Maria Cristina.

60

PfiiiiEfr

Wedneaday, • April 9, 195ft

62

iNTBitxAnom films

PSGtdEff

Germans Plot Call-Girl Sexsatkmak;

By HAZEL GUILD

Frankfurt, April 8. t “Maedchen in Uniform” (Girls in
There’s many a hitch between i Uniform» which GCC . is producing;
the spectacular announcements to { for Gloria to release in Germany,
the press concerning gigantic new {This, too; is a remake of a picture
productions—and the final iri : the-1 that was a big hit in Germany
tin can product: j nearly 30 years ago—the part-was

Germany is no exception to the then created by Romy Schneider’s

. “beat the band and; holler” carp;
paigning from news-conscious pro¬
ducers who’d like a little free
space with their dreams.

‘Sorting out fond fantasy from
actuality is sometimes nearly
impossible* But nonetheless, this
year’s upcoming German film pro¬
duction schedule looks nifty—
with plenty of international an-.
gles to up the grosses in the Ger¬
man-speaking countries like Swit-
zerland, Austria, Northern Italy,
and even some items that might
score in Yorkville.

Production . “plans” forecast
everything from Marilyn. Monroe
making a film for Berolina In
Germany to Fritz Lang returning
to Germany after a 25 year ab¬
sence for a mighty come-back epic.
And Sputnik themes are soaring.

With the loom-up of top Ger¬
man stars on the Hollywood hori¬
zon, the boxoffice for German
films abroad starring the same
names seems more of a likelihood
than in. the past. Some of the
German vehicles for now well-
known names like Maria Schell,
Curt Jurgens, O. W. Fischer, Romy
Schneider,. Llli Palmer, may do
business in the States. '

Promotion - conscious producers
In Germany are aping another
American publicity gimmick—fol¬
lowing page one. Case in point
was the recent murder of the most
notorious call-girl in Germany,
lush blond Rosemarie Nitribitt of
Frankfurt, who catered . to the
wealthy international set. No less
than four German companies now
plot films based on her _ short,
colorful life—and Neue Film of
Munich, may actually produce a
picture literally called “Rosemarie
Nitribitt—Love Was My Business.”

Partial to Remakes

German showmen are partial to
remakes, as some in Hollywood
are. The Mn Dubious attitude of
some American exhibitors con¬
cerning remakes, and the tend¬
er *• (•' rcan; stories to

emerge, second time round, with a
ciuti* ed title* is not typical of
Germany, Berolina, for instance,
wouldn't dream of re-titling “The
Blue Angel.” which in the . orig¬
inal version at UFA put Marlene
Dietrich on the American map.
This is the vehicle for which Bero¬
lina dreams of having the serv¬
ices of Marilyn Monroe.

Vicki Baum's 1932 “Grand Ho¬
tel” which was a roar from Leo the
Lion with Garbo. Crawford, . one
Beery and two Barrymores in it
will emerge during .1958 with a
galaxy of German luminaries^
Maria Schell. Curt. Jurgens, Romy
Schneider, O. W. Fischer, Lise-
lotte CLilo in U.S.) Pulver, Heinz
Ruehmann. Gloria will put up
the capital. An American director
is expected to be engaged, possibly
Otto Preminger

“Petersburger Naechte” (Nights
in Petersburg), is another remake;
which CCC is doing for Deutsche
Film Hansa to release. It’s con¬
cerned with a once-rich Russian
who convinces his daughter that
he’s still a well-to-do man and
gives her all luxury possible-
even though he lias to work as
manager of a nightclub. Original
starred the late Harry Bauer, and
" the plot has been little changed.
The remake is the second film for
Johanna von Kdczihn. who plays
the daughter. Ewald Balser will
play the father part..

Tolstoi’s epic novel “Resurrec¬
tion” will be filmed by Bavaria;
Films of Munich for Schorcht re¬
lease this year, under the German
title “Auferstehung.”

‘Peer Gynt,’ Too

. Curt Jurgens is doing a CCC pro¬
duction of “Peer Gynt” this year.
And he’s likewise set for the lead
in “Das Koehigliche Spiel” (The
Sport of Kings!, based on Stefan
Zweig’s “Chess Novel." Roxy will
make the pic, which was originally
scheduled for April shooting but
has been postponed until fall.

Both Lilli Palmer and Romy
Schneider^ add to the value of

mother, Magda Schneider.

. Fritz Lang, the onetime UFA di¬
rector in the States for the last 25
years, will handle here-^-a produc¬
tion called “Das lndische Grab.mal”
(The Indian Gravestone).

And with the rocketing success
of. satellites, there’s a fascinating
scientific film being made here
called “Die Welt Haelt den Atem
an” (The World Draws Near to the
Atom). It’s being done by F.. A.
Mainz Films/ which last year made
the documentary, film, “The Wer¬
ner von Braun Story.”

This concerns the splitting of the
atom, and the earth-satellites. It’s
to be filmed on the Isle of Sylt, in
north Germany, and will show the
discoveries of German scientists
and sensational developments in
the U.S. that started the Americans
in the earth satellite race. Mainz
is doing the film with Herbert
Tischehdorf’s Rhombus Film Pror
ductions, and Walt Disney has
optioned it for the U.S.

Austria s Picture

Vienna, April 8.

Now before the cameras in Aus¬
trian film studios are the follow¬
ing features:

At Rosenhuegel-Mauer: “The
Journey,” Alby and Metro copro¬
duction under Anatole Litvak has
Yul Brynner, Deborah Kerr, Bar¬
bara Von Nady and various U.S.
faces brought over for the occa¬
sion;

At Sievering: “Sacha Torte”
(name of a famous caloric cake of
Viennese invention), is a Paula
Wessely Production directed by
Hans Wolff with Johanna Matz and
Gerhard Riedman, screenplayed
by Julianne Kay.

At Ring: “Poor as a Church
Mouse,” the old play of Ladislaud
Foder is being directed by Ru¬
dolf Ingert. . Music of Carl de
Groof added.

For the months after April Wien
Film; (Which owns Rosenhuegel,
Sievering, Grinzing and. P.arsch)
has “Return to Paradise” to be di¬
rected by Karl Hart!.. Other pro¬
ductions by Sascha. (5 pictures),
OEFA <3), Erma (2), Paula Wes¬
sely (2), Donau Film (2), Hope-
Cosmos (4) and Schoenbrunn (3),
Cosmopol Film preparing the stage
success. “Rendezvous in Vienna”
by Fritz Eckhardt with Helmuth
Weiss, directing; screen book, by
Kaindorf-Siebelius. Another Cos¬
mopol production will be “En¬
dangered Girls,” book by Haiis Ja¬
cobi and Fritz Rotter, a persiflage
on this often Used theme.

AUSTRU IN NUTSHELL

Circuits: Kiba In Vienna owns
a number of houses* other¬
wise no such thing as a cir¬
cuit. '

Largest House: Apollo, Vienna,
1,347 seats

Austria-wide average admis¬
sion; 22c

Total seats: 325,600 . .

Cinemascope; houses: 123

Licensing: by provincial au¬
thority

Exhibitors: about 75% women

Yank Promoters:

. Zurich, April 8.

If a feature film catches on in
Switzerland, it is hardly thanks to
Ingenious, hard-hitting exploita¬
tion.. . The reason: nearly all
familiar' exploitation media com¬
monly used (and over-used)
other territories are forbidden by
the Swiss Exhibitors’ and ; Distribu¬
tors Associations. This is parti¬
cularly felt in Zurich, the coun¬
try’s. biggest city (population 422,-
000) and the most important , of the
five key cities which also Include
Basle (197,000), Geneva (164,000),
Berne (158,000) - and Lausanne
(116,000).

Agreement between the Exhibs’
and Distribs’ bodies in Zurich,
signed more than 10 years ago and,
with slight changes, re-confirmed
last November, not only meticu¬
lously specifies maximum size of
ads permitted in each individual
newspaper by the city’s 42 picture-
houses (distribs are not allowed
to place any ads at all), it also
supplies Its members (membership
is . compulsory) with a. • list of
“don’t’s” in films exploitation.
Which Is considerably longer than
the list of “do’s;” Violation of
these restrictions may (and, in ex¬
treme cases, does) lead to heavy
fines:. .

Here are some of forbidden prac¬
tices: .

1) Paid newspaper supplements.

2) Billposting and, in fact, any
posting awav frtirii. theatre .

3) Publicity in streetcars and
trolleys ,

4) Publicity via mailboxes,

5) Distribution of heralds, leaf¬
lets or folders of any "kind in res¬
taurants,, shops or any other pub¬
lic places.. .

6) . Sandwich-men or publicity
floats, -. . .

Radio and- tv being state-owned,
no publicity or commercials are
accepted . or tolerated by these
media;

Consequently, the only means of
publicizing a film are:...

Newspaper ads (limited by re¬
strictions): '•••••

Window-display,, provided It Is
not within ilO yards of .another
theatre. /

‘Acceptance of free, publicity by
newspapers and magazines. Re¬
strictions are somewhat eased in
the other four cities where dis¬
tribs are free to choose their own
means of exploitation. However,
this is pretty illusary in Basle and
Berne where exhibs have an agree¬
ment of their owri

$ Top Grossers

(SINCE WORLD WAR II)

DISTRIBUTOR

TITLE

“Grueri ist die Heide”

(The Heather is Green)

“08/15”*

“Die Trapp Families
(The Trapp Family)

“Schwarzwaidmadel”; ;

(Black Forest Maiden)

“Hauptmann von Koepenick” **
(Captain from Koepenick)

“Sissi” (Part One)***

“Sissi; Maedchen jahre eine Kaiserin'
(Sissi, Girlhood of a Empress)

“Sissi. Schicksal eine Koenigin’*
(Sissi, Story of. a Queen)

“Charlie’s Tante”

(Charley’s Aunt)

“Am Brunnen fuef denToete”:
(At the Fountain by. the Gate)
*Set For U.S. **In U.S., ’57

_ GROSS

Gloria, ’51 ; 6,500,000 DM

($1,547,619)
Gloria, ’54 6,000,000 Dm

($1,428,571)
Gloria, ’56 6,000,000 DM

($1,428,571)
Herzog, ’50, 5,600,000 DM

($1,333,333)
EUrppa, *56 5,600,000 DM

($1,333,333)
Herzog, ’55 5,400,000 DM

■ ' ($1,285,714)

Herzog, ’56. 5,300,000 DM

($,261,905)

Herzog, ’57 2,800,000 DM

($ 666 , 666 )
(This came out
only for Christ¬
mas, 1957. and
tot.j arose**
vriU be much
higher.)

Constantin, ’56 4,900,000 DM
($1,166,666)
Gloria, ’52 • ' 3,500,000 DM

($ 833.333

***Disney for U S. :

Vedbenfay! April 9; I95&

Germany Derides What Austria Does

[NO RISK BUT NO PRESTIGE]
•-•rrsMBS-s! By EMIL MAASS ‘.r::".",

Vienna, April 8..
Count. Alexander Kolowrat-Kra-
kowsky, the pioneer here and
founder of Austria's first film com¬
pany, would be surprised, needless
to remark, were he alive and able
to see what time and the disinte¬
gration of the Empire, and two los¬
ing Wars, has done to the film busi¬
ness.

Austria . produces, feature films
but the Austrian public, alone,
would not suffice. The sharing of
the German language with the
neighbor nation to the north means
that Austrian films are influenced
by and tailored to the taste of the
German market. There lies the
payoff.

With the end of World War II,
things were dull indeed in this
land. ' But finally a feature was
made, “The Long Way/’ in the
bombed studios in^Sievering under
the direction of Eduard Hoesch.
Concerned with a Russian war
prisoner, timely then, the three
players, Marla Andergasi, Hans
Holt and Rudolph Prack, have since
attained stellar rank in German
language cinema.

j Life of a ‘Satellite* |
Today the West German distribu¬
tor is the dictator. Down to where
cheese is marked on the menu
cards, everything must be done in
Austrian Studios after his wishes.
The producer first asks the German
distrib if he likes the book; Then
he gets orders as to who is to be
cast, who to direct, who to write
the music, even who contributes
the costumes and the settings.

When all the details are set¬
tled, he (the Austrian producer)
gets the document—that is the
guarantee. West Germany puts
up from 60 to 70% of the total
costs, the Austrian distrib 10% per¬
cent, thus leaving a margin of 10
to 20 %. System has its good side,
namely, no risk. Producer’s sole
hazard is his prestige if the picture
does not bring back its costs.. That
is hardly ever the case With pro¬
duction costs of a black and white
film about $200,000, in color $320-
000. Market conditions favor re¬
turn of negative at least.

When the producer informs the
West German distributor “Picture
ready,’’ he is told, when to release
it. This accounts for the queer
fact, that Austrian product is dif¬
ficult to place at the film festivals
of Cannes, Berlin, Karlsbad and
Venice. Austrian producers sim¬
ply are riot free to act without Ger¬
man okay.

Because Austria’s film show¬
men are so Deutsch-mark con¬
ditioned and so little enterpris¬
ing about the festivals, the
government here in Vienna ,
anxious for the publicity of .
Austrian “art ” outside the bor¬
ders of the Republic, threaten
to withdraw the official sub¬
sidy which the film makers
have enjoyed since the war. A
spokesman told Variety:
“Cancellation of subsidy may
come soon. We now see that
the producers don’t give a
hang for the festival partici¬
pation and Austria’s interna-
fional prestige.”

“World” rights are lodged with
G e rm an distributors, notably
Transocean, ^ Exportfilm, Omnia,
Ufa and Union.

All efforts by Austria-minded
producers to unite into a common
front against German dictatorship
were frustrated by a few promi-
nent personages, who did not join
the Uniaustria (since substituted j
by -the Austrian Association of
Film Exporters). Companies even !
pay one percent to the West Ger¬
man association for foreign cur¬
rency revenues, sometimes consid¬
erable amounts.

j Economics of Exhibition ]

Like most European countries.
Austria exhibits its films at stated
hours, and for reserved seats. In
Vienna performances are apt to be
fixed to begin on the hour every
second hour. The average price for
the country is 22c but in Vienna
minor films command 50c 113 schil¬
lings, a lot of money here) though
houses are scaled according to dis¬
tance from the screen, further
back are the higher.

Exhibitors recently demanded
cancellation of the Qroschen. Tax

(a negligible amount to. be paid to
the government for each sold seat
for the benefit of the legitimate
theatres). Government did not
yield to the house owners demand.
Thus the screen still inust support
other branches of art.

As of now television Jrias riot
been particularly damaging to the
film theatres: If an attraction fails
to sell out theatre operators are
likely to wag the finger at the Aus¬
trian equivalerit of jukeboxes, into
which young bloods drop too much -
of their small coin assets, thereby,
being short of funds for the
cinema. If. proposals develop to
film soccer games for later pro¬
jection this may well crimp the
flickers. .

Franco-Gernian
Talks Net: Nil

Paris, April 8.

French-West German film accord
talks are due to wind today (8),
but so far there has been no satis¬
faction on either side. Germans
stuck to their quota of 30 dubbed
French releases per year, and the .
refusal to envisage any German
governmental film aid also led to
a probable stymying o£ greater co¬
production plans under the Com¬
mon Mart film setup.

Germans felt that the status quo
should be enforced until the CM
was in actual effect. Then, any
needed changes woqld be dis¬
cussed. The French contingent
was against this idea for they felt
it was contrary to the very idea of
the CM which was to engender
free and unhampered cooperation
between the member nations.

French brought up the fact that
they are held to 30 features per
year while American films have
free access. So it looks like the
French-German talks may end in.
deadlock unless last minute agree-,
ments are forthcoming.

Jacques Flaud, French Centre
Du Cinema head,. returned from
U.S. this weekend to be in on the
tail end of the talks. Flaud was
repped by his assistant Andre Par¬
ent, and the French industry by
Henri Frenay, head of the Syndi¬
cate of French Film Producers and
Exporters, arid producers Henry
Deutschmeister, Alan Poire and
Emile Natan.'

German reps included govern¬
ment officials, industry reps arid
tlm heads of the German Export
Union. The latter is the org to
hypo German pix abroad. The main
difficulty is still the German govr
errimeptal refusal to put coin Into
film production. This makes it dif¬
ficult for coproduction activity
since French and Italo producers
would lose aid on the German side
for any split pix.

EAST GERMANY PICKS
OWN ‘OSCAR’ WINNERS

Frankfurt, April 8.

At the same time that West Ger¬
many has selected its ■'•■Bambis/*-
winner of a film, award that’s equiv¬
alent to the Oscars in America, and
here based on a film magazine poll
I of the most popular stars and films,

| East Germariy has duplicated the
awards to having an East Berlin
film magazine poll its readers on
the most popular East German
stars and pictures.

1 Karla Runkehl placed as the
most popular- actress iii DEFA
films (made in East Berlin under
Russian control), with Eva-Maria .
Hagen second and Sonja Sutter
third.

; Guenther Simon placed as lead-
[ lng actor with Raimund Schelcher
second.

Most popular film was “Vergesst
mlr meine Traudel nicht” (My
Traudel Doesn’t Forget Me) first,
and “Berlin—Ecke Schoenhauser”
(Berlin, at Schoenhauser Corner)
was second, with “Lissy” third. No
films from West Germany were
listed, although many East Berlin¬
ers cross over to view* Western »
movies, in West Berlin? and some
West German filma play: in East '
Germany. r* .

Wednesday, April 9, 1958

INTERNATIONAL FILMS

88

Berlin Regains Status as Film Centre

By HANS HOEHN

Berlin, April 8.

Berlin’s-big plus, of course, is tradition. It used to be
Germany’s film metropolis. Until 1945, roughly 80% and
often up to 90% of all Teutonic features were made here,
with 10 to 20% in Munich. Since then Berlin is handi¬
capped since most of the studios (Babelsberg, Johannis-
thal etc.), passed under Communist control. This resulted
in a reversed situation between Berlin and Munich. After
some quiet years, West Berlin’s film production started
on comeback. Studios began running capacity. Berliners
succeeded in convincing quite a number of their: col¬
leagues who had gone westwards for safety reasons that
it was no risk to shoot here. Hence ex-Berlin producers
came back. Also several new companies were set up here.

Perhaps .near 50% of the West German films are now
made in Berlin . In March eight films were in the making
in Berlin against three in Munich, two in Hamburg and
one in Goettingen. Many call now again Berlin this coun¬
try’s film metropolis.

Taxes and Competition .

Economically speaking, the situation of the German
postwar film remains a tough one. It’s still the film indus¬
try which is suffering most of all German industries from
the consequences of the lost war. The heayy^tax load and
brutal competition both figure. Here some respective sta-

tistics:

National

1957

1956

1955

1954

1953

Origin

1958

1957

1956

1955

1954

German . i

...130

148

153

140

135

American i

.,.232

232

236

253

225

France. ...

... 68

68

56

57

67

Italian ...

...33

28

37

42

47

Austria ,..

... 29

24

22

20

17

Britain ...

.....

... 37

40

29

27

15

Sweden ,.

.. 5

4

2

3

12

556

568

565

561

530

. Despite competition, German films have the dominat¬
ing role. Their b.o: popularity derives from the second-
run cinemas and the fact that the provincial districts
show a strong predilection for native product. Statistics
compiled by "Filmblaetter,” a Berlin trade paper, reveal.
that there Were 61 German films among the 100 most
successful grossers in West Germany, during, the 1956-
1957 (from Sept. 1, 1956, until Aug. 31, 1957) season. This
compilation, which covered this country’s eight most im¬
portant key cities, included 16 American, 11 Austrian,
five French, three! British and two Italian films in addi¬
tion to a- Franco-Italian and a German-French coproduc¬
tion.

Germany’s most successful distributor was Herzog with
16 features: (Herzog is now UFA Filmverleih here: It be-
' came UFA property in May 1957.) Second most successful
distrib (15 films) was Constantin within the season 1957-

.58,' Runners-up were ■ Gloria (11), Deutsche London,
Schorcht (both 8), Europe and NF (both 6 films among the
100 first grossers). (Note: Deutsche London bias been giv¬
en the name Deutsche Film Hansa last year!). With the
exception of Europa and Deutsche Film Hansa (both Ham¬
burg), the top German distribs are headquartered in Mu¬
nich.

The West German feature film production amounted to
at least 106 items, of which 66 were in color,-last year;
Included in these statistics are 11 coproductions with for¬
eign partners and three full-length fairy-tales.

220 Producers, 898 Films

Within these years, 220 producers made a total of 898
features. Artur Brauner’s CCC heads this list With 56 pix,
followed by another Berlin .outfit, Berolina (which after
the death of company^ co-owner, Kurt Schulz, became
Kurt Uirich-Film last year) with 45 pictures and Walter
Koppel’s Real-Film (Hamburg) with 41 films.

Germany’s postwar film history is closely connected
with the following enterprises:

ARC A

A fast growing outfit. (With own. studios) is Area. This
company, headed by.Gero.Wecker, has just increased its
stock capital from 100,000 to 500,000 D-Marks. Along
with its endeavours to intensify connections abroad, Area
set up last year a daughter company in Rome, the socalled
Area Cinematogrgfica, with Ernesto Purger as head. An¬
other Area outfit has been set up in Zurich while another
one is operating in Goettingen (W.-GermanyL .

Area made seven films; last year and this year expects

. The International Federation of Film Producers Asso¬
ciations is the validating body. It "recommends” (i.e.
urges ) some festivals arid " recognizes ” H.e. accepts)
the others. Cannes, Venice and Berlin are, as of nou>: the
three which are given the , special status. Herewith the
1958 lineup:

Cannes, France. . ...........,

Mannheim, Germany ...
Brussels, Belgium ..... . . ...;

Berlin, W. Germany .. .. y.
Stratford, Canada ......

Karlovy Vary, Czechoslovakia
San Sebastian, Spain .....

Vancouver, Canada..........

Edinburgh,. Scotland .v.......

Venice, Italy . :: -..: >...

Leningrad, Russia
San Francisco, U. S.

London, England .....,....

Melbourne, Australia . . . : . . .
Locarno, Switzerland ........

Karachi, Pakistan . .

.... May 2-18
.... May 12-17 "

..... May 13-June 13
..../June 27-July 8
. July 8-20
... July 12-27
..:July 19-29
..... July 20-Aug. 3
..,.. Aug. 24-Sept. 14
. . Aug. 25-Sept. 17
, Sept: 22-Oct. 5
Not Dated
,... Not Dated

. ... Not Dated

.Possible
.... Possible

to shoot nine. Currently in production is "Love Can Be
newcomer Sabina Sesselmann, Willy Birgel

fprpn? a vAtn e v m ' Ve *£ arlfln ’ w ho last year made "Dif-
ferent From You and I” (The Third Sex) for Area, is
directing this one. '

Area was established in 1951 in Goettingen. It started
With releasing^ imports, per the Swedish “One Summer of
Happiness,” the French "The Respectful Prostitute ” "For*
bidden Fruit,” “Julietta,” "French Can-Can” etc. With a
solid basis of 300-000 D-Marks as stock capital Area then
went on to produce its own. The first year ’(1955) *aw
the making, of. six films, and in 1956, Area made six more
Including a big b.o. success, “Liana—the Girl From the
Jungle.” '

: Area is one of the financially strongest film producing
companies in Germany. It has now 120 ‘without artists)
on its payroll and another stage is Just in the building.
Right opposite to its studios in Pichelsberg, a beautifully
located outskirt of Berlin, Area has built a guest house
of its own. . . j

Gero Wrecker,: Arcra’s chief, keeps a close eye on new
talent. Marion Michael (the "Liane” In several pix),
Christian Wolff and Danish Ann Sihyrner (she plays the
title role in "Lilly—A Girl From the Big Town”) art
some of his contractees. Screen tests for newcomers are
regulation. Company is known for financing many phr all
by itself (quite in contrast to most other domestic outfits
whose pix are mainly backed by the distribs) and one
must rate Area as one of the most successful outfits.

BEROLINA

; Over the past years, Berolina-Film (Berlin) has been
one of the most successful producing combines. Company
made 45 features within the years of its operation Which
. corresponds to second spot (after CCC) among all West
German showmen.

Berolina was founded in 1948 by Kurt Schulz and Kurt
Ulrich. But last June, Schulz, 44 died suddenly. Schulz
was and stayed a cameraman, haying lensed nearly
all Berolina pix. Fact that one of the Berolina owners
was active in the studio all day as a technician was thought
to be one of the reasons why Berolina could register so
• many financial successes. Death of Schulz split the com-,
pany.

Kurt Ulrich went on his own and named his company
KUrt Ulrich Productions. “Blue Boys” was one of the last
pix that came out under the old Berolina label, Ulrich’s
first pix Wrere “The Legs of Dolores,” "Three Men on l
Horse;” "Everything Will Be Good Again,” "Spring In
Berlin” and “Two Hearts in May.” >

CENTRAL CINEMA CO.

Artur Brauner is not only one of the strongest forces
in the German film industry but also one of the most
unusual ones. His Central Cinema Co/; usually just CCC,
is strictly a one-man enterprise. Now 40, he came to Berlin
shortly after the war and in 1946 financed the first Berlin-
made postwar film, "Tell the Truth,” a comedy produced
by. Studio 45, In the fall of 1946 he set up CCC and pro¬
duced "Morituri ” which dedicated itself to the victims
(Continued on page 72)

Munidh—ThcMostest-^Bni Runs Second

By KARIN TfflMM

Munich, April 8,

It’s one of the paradoxes of the German film business
that Munich, with its huge Bavaria studio complex, has
had to yield, to. Berlin and Hamburg as the center of
German production. The Munich studios rank among the
best in this country, yet—last year-r^they were often,
empty even as the Bavaria made strenuous efforts to fill
them not only with its own productions, but also through
co-production. Some American films-—"The Vikings’’
among; them—were shot here.

The Situation has reached such proportions that the
state government has become, concerned, and it has of-:
fered 5,000,000 DM (about $1,200,000) to guarantee
credits. In addition, several banks have , formed, a con-
sortum to help finance pictures. It is now hoped that these
various activities will stimulate activities at the studio.

Though the Bavaria, studios have been in trouble,
Munich nevertheless is headquarters for many film firms,
big, and small. Following is a partial listing of the most
. important.outfits: f *

Arnold & Ritchter—is a film lab, which also operates
two stages and has two modern synchronization studios.

Aura Film—is kept buys mostly with dubbing imports.
More than 400 pictures from,all over the world have had
. German .dialog added here.

Peter Bamberger’s Production—is currently winding up
"Kammen Serenade” (Cannon Serenade) with . German.
and 1 Italian actors, including Victor deSica, Ingmar Zeis-
berg, Folco Lulli, etc. -

Bavaria Filmkunst—operates the eight moderstages of
the Bavaria Studios which are capabe of turning out a
film from start to finished print. There are also, four
recording studios for synchronization and mixing, music
recording studios, a special effects dept, etc.

In 1957, the Bavaria shot a number of its own produc¬
tions, including “Meine Schoone Mama” (My Beautiful
Mama); "Der Glaeserne Turin” (Tower of Glass, with
Lili Palmer, Peter van Syc.k, O. E. Basse); "Casino de
Paris” (with Caterina Valente) which was coproduced
with France and Italy; ,"Alle Wege Fuehreri Heim” (All
Paths Lead Home); "Immer, wenn der Tag Beginnt”
(When Day Dawns); "Ein Stueck von Himmel” (Piece of
Heaven, with ski champion Toni Sailer); "Eine Frau die
Weiss wass Sie Will” (A Woman Who Knows What She
wants, with Lili Palmer).

F TV Rentals ~J \

' In addition to these, the Bavaria stages were rented
®ut during the year to tv film productions and regular
theatrical features. Among theme were “Taiga,” "Die
Gruenen Teufel von Monte Cassino” (Green Devils of
Monte Cassino), Shooting has started on Tolstoy’s "Die
Auferstehung’l. (The Ressurection) and. another Toni
Sailer picture is due. Some documentaries and ad films
also have been. made.

Several of the Bavaria productions have been shown

with gbod success abroad, including "Rose Berhd,” “Harte
Maenner—Heisse Liebe” (Tough Men—Hot Love);
"Kleines Zelt—Grosse Liebe” (Little Tent—Great Love),
etc. On the other hand, there have been a. number of
expensive Bavaria productions that .didn’t, click.

Carlton Film-—run by Gunther and Klaus Stapenhorst,
own two stages and make films.. Their .“Bettelstudent•’ :
: (Beggar’s Student) did. okay abroad. They’re currently
finishing "Ich war ihm Hoerig” (I was His Slave),

Constantin Film—has come up in the distribution field,
during the past two years, partly due to the extroardinary
.. success of "La Strada.” A new Constantin film (of Witt
Production), "Das Wirtshaus im Spessart,” (The Inn of
Spessart) has been nominated for the Cannes festival.
Constantin has a mixed German and foreign program,
including Such films as "Tariiango,” “Spione am Werk”
(Spys at Work, with Curt Jurgens), “Cabaria,” etc.

| / • Others . ' •.; /;/ . | ;

Divina Film production (owned by Rse Kubaschewski)
works through the Gloria distribution 'Outfit. Divina
rented state-owned studios near Munich, with three stages.
Among its. successful exports are "Die Trapp. Familie,”
"Nachts, Wenn der Teufel Kommt” (At Night, when the
Devil Comes), "Arzt von Stalingrad” '(Doctor of Stalin¬
grad), etc.

Exportfilm Bischoff & Co.—sells films aboard: Com¬
pany has 27 films in the 1957-58 season and expects to
have about the same next year/ One of its international
successes last year was “Heute Heiratet Mein - Mann”
(My Husband Gets Married Today): “Salzburger
Geschichten” (It Happened in Salzburg) and "Wie Einst
Lili Marlene” (Lili Marlene).

Gloria Film—one of the top distribution outfits in West
Germany. Among its title for 1957 were "Das Einfache
Maechen,” (The Simple Girl), "Nachts Wenn der Teufel
Kam," "Endstation Liebe’’ (Terminus Love), "Auf Wieder-
sehen Franziska” (Franziska), etc. Coming up for 1958
are another version of "Die Dreigroschen Oper” (Three-

A ustrian Film Houses

Place

Houses

Closed

Population

Vienna

....201

■ ■/

1,616,125

Lower Austria %..

*...365

1 ■

1,400,471

Bnrgenland ... . . . . .

.... 84

'

276,136

Upper Austria ......

....193

5

1,108,720

Salzburg .. . ... .

iv.>. 53

1

327^32

Styrla .............

.... . 208

5

>' 1,109,335

Carynthia .........

../i 85

■—i-

474,764

Tyrol ..............

v.,/ 43

1

427,465

Vorarlberjr ...:

15

. .

193,657

1,247

13

6,933,905

penny Opera), "Menschen in Hotel” (People in a Hotel),
VLiebelei” (Love Affair) which will star Romy Schneider,
a remake of "Maedchen in Uniform,” etc.

Koenig Film—makes primarily “country” type of pic¬
tures, some of which have been sold to the German
houses in the States. "

Neubach Film—makes ‘-Heimat” films and others. The
1958 program will include. "Ein Lied Gehts Urn die Welt”
(A Song Around the World), “Wilde Rose” (Wild Rose),
"Narr der Welt” (Fool of the World) etc.

Neue Film Verleih (NF)—both distributes and finances
production. It had, in 1957, "Die ToUe Bomberg” (Wild
Bomberg),“Liane, die Weisse Sklavin” (Liane, the White
Slave); “Frauenarzt Dr. Bertram” (Woman’s Doctor);
"Zwei Mann, ein Schwein and die Nacht von Paris”
(Four Bags Full; a French film);. "El Hakim” with O. W.
. Fischer. For 1958 are planned "Das. Koenigliche Spiel”
(after Stefan Zweig’s Chess novel, with Curt Jurgens), etc.

Neue Deutsche Filmesellschaft (NDF)—last year made
"Robinson Soli . Nicht Sterben” (Robinson Shall Not
Die) and "Mohpti” which Helmut Kautner directed.

. Ostermayr Film—is the old among the German firms.
It’s run by Peter Ostermayr, 75, who founded the Bavaria.
..Outfit produces one or two pictures a year,

Bing Film—in distribution, offers some evergreens like.
"Orphee.” It also. had "Fidelio” and “Don Giovanni’
and the French concentration' camp film, "Night and
Fog.”

Roxy Film—in 1957 produced "El Hakim” and "Der
Kuehne Schwimmer”: (The Brave Swimmer). Two pic¬
tures are planned this year, including one with Jurgens.

Sokal Film—had no production last year. For 1958,
it plans to make "Helden” (Heroes) after the G. B. Shaw
play, "Arms and the Man.” It’ll star O. W. Fischer and
Liselotte Pulver. Another Fischer picture planned Is "Mr.
Cattle and Mrs. Moon” (after a Priestley play).

Transocean—imports and exports a varied program. It
sells many of the Gloria and Deutsche Film Hansa pic¬
tures, including “Haie und Kleine Fische” ^Sharks and
Little: Fish), "Made in Germany,”. "Witwer mit Fuenf
Toechtern” (Widower with Five Daughters) etc,

UFA distribution (formerly Herzog)—has Its main
offices in Munich though UFA production centers In
Berlin. So far, tfie new UFA hasn’t produced a picture
and it has only distributed other productions. Those
included, in 1957, the third part of "Sissi,” "Wien Stadt
Meiner Traeume” (Vienna, City of My Dreams), "Itallen-
reise—Liebe Inbegriffn” (Trip to Italy—Love Included);
"Madeleine under der Legiohaer” (Madeleine and the
Legionair), "Scampolo” with Romy Schneider, etc.

UFA production should get under way soon. The UFA
also has its own export department
Witt Production—made the successful ’-Wirtshaua am
Union Film—has a program that includes mostly for-
Spessart” last year.. Its 1958 is still uncertan.
trade mark were shown in West Germany.

64

INTERNATIONAL FILMS

PUBOBff

Wednesday, April % 195#

Deutsch Style In Ballyhoo: Quiet

By HAZEL GUILD

r

Rathskeller Theatre

Photos displayed before the thea¬
tre are generally black and white,
with little attempt at dramatic bill¬
boards or Inviting displays. With
many of the ■ theatres located
downstairs, it's often only a small
outdoor placard that announces
what’s playing below.

SPIO, the organization of the
German film industry, has just
started a new campaign with the
slogan “Give yourself a couple of
wonderful hours — go to the
movies,” reminiscent of the Holly¬
wood motto- at the moment, “Get
More out of life.”

But the SPIO try has met with
much protest from the theatre in¬
dustry because the accompanying
picture shows a young couple hold¬
ing hands in the theatre. And,

catch what he’s missed unless he
buys another entry.

Dial phones in most German
cities give a (daily rundown of
what’s at the movies, another way
to attract the public. .

Once in the theatre, for 20 pfen¬
nigs (about 5c) there’s a program
showing the Cast, production cred¬
its, and brief outline of the plot— 1
which is often treated as a ; nice
souvenir, and influences friends to
attend.

Frankfurt, April 8. I
^’Merchandising” of motion pic¬
tures in. Germany is very little like
the art of ballyhoo as practiced in
the States.

Premiere with kleig lights and
standees awaiting the stars’ arrival
are just about unknown here.

When a first-run German film
opens, one or two . of the German
stars may be on hand, but without
much fanfare. At. end the lights
go up and someone generally , in¬
troduces the star and hands h»m

Star aCcepts—and that’s it. The j First W. German-Polish

One exception..which rated much
applause from the press was Cor
lumbia’s opening of . ‘Picnic.

Tbo the Hollywood cast didn’t at¬
tend, Columbia gave the pic full,
and fine treatment with, a line of
limousines conveying top German
stars to the preem and klieg-light-
ing the event. When the film
ended, the publicity men staged a
“picnic” on the platform, with lor
- cal players introduced and.handed
picnic baskets. Then the group
tossed goodies from the baskets
to people in the audience. Every¬
one enjoyed the stunt.

Motion Picture Export Associa¬
tion's Fred Gronich, then topper
for the organization in Germany,
started a campaign with the theatre
owners for more, color and flair
in publicity last year. But the
campaign simmered down to noth¬
ing. And so it is—or isn’t—with
the fanfare.

Film Barred by Bonn
Govt, as Co-Production

. Frankfurt, April 8.

The first West German-Polish co-
production to be made is apparent¬
ly in difficulty,, according to word
received here. The 'West Berlin
CCC Production has had to inform
its Polish partiier, Film Polski,
that the film just finished, “Der
Achte Tag der Woche” (The
Eighth Day of the Week), can be
referred to only as a German film
“working with a Polish.associate,”
and cannot be tabbed a German-
Polish co-production .

The federal government. at. Bonn
has ruled that in the. absence of a
government-level film agreement
between the two nations, this pic¬
ture cannot be called a co-produc¬
tion. Film is based on a Polish
script by a Polish author; with
Polish director Aleksander Ford*
was filmed in Poland and mostly
financed by the Poles.

The , Poles had hoped that this
film could. be presented at the
Cannes .Film Festival as a Polish
production, with added draw of a
leading actress, the German star,
Sonja Ziemann. Some German pro-,
ducers who are in need of outside
financing, are resentful over this
decision,, which apparently closes
the way for further financing or
co-productions with Poland.

Now See ‘Madeleine*

As Not So Big at B.Q;

Berlin, April 1.

It now seems certain, that
though at first widely publicized,
the Legionary,” an UFA release of
• - i « - the German pic, “Madeleine and

argue many of the film folks, [Melodie production, won’t bring in

IffiSIS SWITZERLAND

Population ....... ....

5 , 000,000

Film houses, 1953 ... ..

518

Film houses; 1958 .1.. .

618

(Of watch 123. or 20%. In
‘ the five key cities of . Zu-

J

rich. Basle. Berne, Genm
and Lausanne!

100

Newly-opened houses . .

<5.18% increase)

Numbei* of seats. . . ...

207,922

(Of which 64,461 or 31%,
in the five key cities)

8,064

Swiss per Cinema ... .

Swiss per seat . . ., .

24

GERMANY’S BIG
DfWD OF

Frankfurt, April 8..
There are some 2.500,000 film
theatre 'seats in the Republic of
West Germany today. Match this
against .50,000,000 poputetion. It
means 40 seats per 1,000 citizens.
West Berlin’s . concentration is
denser, 50 per 1,000 while areas
in the northern section of country,
run as low as 35 seats per 1,000
census.

, Trade, custom: about. 25% of the
houses change bill twice a. week.
Pertineiit theatre data follows:

Houses Before War ...

.7,000

Remaining* 1945 —,

.1,150

1951 count —:____

. .4,547

1958 count :. .. . . ....

.6,438

<W, Berlin lricl)

Over 500 seals ......

,.1.590

Under. 500 seats . . . . ..

.4,848

Cinemascope Houses

85

there’s not much difficulty in lur¬
ing the young people in. it’s the
oldsters who need to be influenced,
and this picture has little, come-on
appeal for them.

Most of the German newspapers
have good theatre critiques, but a
notable lack is-^gossp columns.
Without the daily chatter of a
Hedda or a Louella, the stars never
come as close to the folks as they
do in the States.

Much of the color and back¬
ground notes re the stars -and the
films that are fed tb folks in the
States are. eliminated . here, Fan
magazines as such play it square—
photos of the stars’ homes; plots
of upcoming films, but no chitchat.

Sometimes a word or photo
catches the public eye. For years
after the Italian film “Bitter Rice”
played here, a sexy femme might
be tagged “bitter rice.”

Americans have brought in some
innqvations. United Artists, for in¬
stance, hired actors in clown togs
to walk thru the towns when “Lime¬
light” opened. Occasionally an
old streetcar covered with film ads
runs thru the city. Mostly, the
Germans stick to the trite.

Since 1934, the German Self
Censorship Division has been mak¬
ing a check of the film publicity
material. Of 1,040 theatre plac¬
ards, 27 have been rejected, and
28 others have required changes
(higher necklines, for. instance) to
tone them down.

Of 18,000 publicity photos, 200
had been withheld.

Television K had just begun to
be used to promote films. One Ger¬
man distributor. Constantin, has ar¬
ranged a half-hour show of clips
from -its upcoming pictures with
background about incidents during
filming.

A couple of advantages: all the
better-priced theatre tickets are
reserved, and are so'd/fc 5 *'- me per¬
formance only. Ticket buyer, can
look at a seat chart, just as for a
stage show, and know where he’ll
be located. But if he conies in
late, with the ticket for one per¬
formance only, he can’t stay over to

the large amount of coin hoped
for. Starring Hildegard Knef (alias
Neff) in her first local screen ap¬
pearance in nearly four years, this
film preemed here Jan. 21 at the
Zoo Palast and ran. there only for
13 days,

“Madeleine,” Incidentally, was
costly to produce, and now the pro¬
ducer, may be lucky to cover said
costs. Peter Schaeffers,. Melodie^
Film’s boss, opined that it would
have been wiser not to launch this
film in Berlin since there are too
tough critics here. Objectively,
many here rate "Madeleine” as one
of'the better German films of the
current season.

GERMANS GET WORK
OF SINCLAIR LEWIS

Berlin, April 8.

According to Paul Gordon Plays
(Berlin), the new German UFA in
conjunction with Melodie - Filin
(Berlin) . and Sam Waynberg have
acquired the world filmizatlon
rights of “Let Us Play King,” a
novelette by Sinclair Lewis. Mel¬
odie will produce pic by order of
UFA.. Latter will distribute it. -

This brief news item borders on
the extraordinary since it happens
very seldom that German filmites
get hold of a work by. a famous
American author and . practically
never by such a famed writer as
the late Nobel Prize-winner Sin¬
clair Lewis. Reason, of course, is
the. money barrier. Ini nearly all
previous cases, the Germans were
unable to pay the demanded high
prices. As to Gordon* the purchase
of “King” marks a first in the do¬
mestic film Industry: Never before
have the Germans acquired the
filmizatlon rights of a world-famous
American author! Financial details
of this deal were not revealed.

Deal, incidentally, was negoti¬
ated on behalf of. UFA by Gordon
and on behalf of the property own¬
er,. Random House (Harry E,
Mauie), and the Sinclair Lewis es¬
tate represented by Pincus Berner
of N. Y. It was closed by a long
distance call.

Top German Stars

(German stars are rarely under |
exclusive contract to one film pro¬
ducing company only, so the dis¬
tributors are included along with
the names.) ’

1. CURD JUERGENS

“Die Ratten”

(The Rats), ........... Herzog

“Teufels General”

(The Devil’s General), . .Europa
“Carnival Story,” ........ _.RKO

2. HORST BUCHHOLZ

“Hochstapler Felix. Krull,”

(Confessions of Felix KrulD

....Europa

“Monpti”

(My Little One). .. . . ..... UFA -

3. 0. W. FISCHER

“Ludwig H” ...... ..Schorcht

“El Hakim.” .......... .Neue Film

“Schandal im Ischl”..... .Schorcht

4. MARIA SCHELL

“Die Letzte Brueeke,”

(The Last Bridge),...: Columbia
“Die Ratten” .

(The Rats), .......... . .HeFzog

”So Lange Du Da Bist”

(As Long As You Are There),

:..,.. . .......;....... . Schorcht

5. LILLI PALMER;

“Feuerwerk”

(Fireworks), ...v;v... .Schorcht
“Anastasia,” ......: . CCC

“Teufel in Seide”

(Devil in Silk), Deutsche London

6. ROMY SCHNEIDER

“Sissi” ;

.(Parts 1, 2 and 3), • .. - .Herzog
“Monpti" .............. UFA

“Scampolo” .:.....,,.. V..... UFA

(Three ; of the six stars listed
above' ttrie either well or reason¬
ably well known in the States.
Ciift Jurgens has appeared in
“The ; Enemy Below” . and is com •
mg out in several other films, in¬
cluding =“Me ar.ii the Colonel”
and “Inn of Sixth. Happiness;”
Maria., Schell : appears in “The
Brothers . Karamazov” and has
signed up to. do “Hanging Tree”
opposite Gary Cooper, and'. Lilli
Palmer has appeared in a number
of American, films and on U.S.
tv- Homy Schneider recently
visited the States where Walt Dis¬
ney’s Buena Vista is. currently
releasing her film, “Vidcie”
(Maedchenjahre Einer Koenigiri).
O. W. Fischer was signed for
“My Man- Godfrey”...by Universal,
but personality conflicts devel¬
oped and; he. was replaced with
David Niven)*

Top Swiss Hard tops

List follows of over-l,000-seat bouses In the five key cities of
Zurich, Basle, Berne, Geneva and Lausanne, (there are no over-

House

City

Seating capacity

1)

Metropole

Geneva

-

2)

Rialto

Lausanne

1,542

3)

* Apollo

Geneva

1,347

4).

Forum

Zurich

1,303

(action-house)

Zurich

1,289

5)

* Corso

Zurich

1,287

6)

*' Le Plaza

Geneva

1,200

7)

* Rex

Zurich

1,155

8)

Alhambra

Geneva

1,135

9)

♦Urban

Zurich

1,097

10)

Capitole

Lausanne

1,080

All houses are equipped for CincmaScope. Those marked with an
asterisk are also equipped for fourdrack magnetic stereophonic sound .

Swiss Status Quo: 4-6 A Year

-By GEORGE MEZOEFI-

Zurich April 8.

Production activity in Switzer¬
land this year looks to remain,
within the nsual limited bounda¬
ries, Le. four to six features may
be shot. Top and longest-estab¬
lished producing company Is Prae-
sens-Film Zurich (Lazar Wedhsler).
Gloriafilm Zurich (Max Dora) is
second, followed by Neue Film
A.G. (founded last year), plus a
brand new outfit, Unitas-Film, also
in Zurich, which has yet to start

production.

First Swiss picture this year will
be Praesens’ “It Happened in
Broad Daylight,” from an original
screenplay by Swiss playwright
Friedrich Duerrenmatt (whose
“Visit from an Old Lady” Is
skedded for Broadway as “The
Visit,” with the Lunts in late
April.) “Daylight” is in German
with German actors Heinz Riieh-
mann and Gert Froebe, plus Swiss-
French screen star Michel Simon.
An as-yet-uncast femme role may
go to a Spanish actress; Ladislap
Vajda, who did Spain’s prize-win¬
ning “Mar celino Pan y Vino.” is
directing. Film will be in black-
and-white, standard size. The plot
is a present-day whodunit involv¬
ing a child murder, a wrong sus¬
pect etc. The offbeat story line
promises a change - of- pace in
locally-made pix which, in recent
years, have been restricted to pop¬
ular comedy-drama and filmiza-
tions of classical Swiss country-life
novels. Praesens hopes to have
“Daylight" ready for showing at
the Berlin Film Festival next June,
as Switzerland's official entry.

Pix in Future

Gloriafilm’s production plans are
all tentative with no vehicles lined
up. However, one or two features
are likely to go before the cameras
this year.

Neue Film A.G., whose Initial
entry, “The 10th; of May,” was re¬
leased at beginning of the 1957-58
season to moderate Tesults. will
follow up this summer with a
screen version q£ classical Swiss
writer Jeremias Gotthelfs peasant
novel. “Die Kaeserei in der Veh-
freude.” Latter was brought back
to public attention via a. success¬
ful radio serialization.. Richard
Schweizer will do screenplay.

Newcomer Unitas-Film starts
shooting its maiden effort some¬
time this month (April). Tenta¬
tively titled “Golden Ox Inn,’’ it
will star Schaggi Streuli, a big
favorite here due to his starring in
a string of moneymaking pix in
recent years. Unites’ second pro¬
ject is a semi-documentary drama.
“Glacier Pilot” It is set for fall
production. Dr. Oscar Dueby, for¬
mer production veepee of Prae-
sens-Film and Gloriafilm, is Uni¬
tes’, exec. Praesens is distributing
both Neue Film A-G.’s and Unites’
product.

All the foregoing is In German
tongue. Production is non-existent
in the, French- and Italian-speaking
parts of Switzerland.

So far, only two color pix, Prae¬
sens’ “Heidi and Peter” and “Be¬
tween Us the Mountains,” latter a
commercial failure, and one wide-
screen pic (“10th of May”) have
been produced in Switzerland. All
others Were in black-and-white,
standard size.

There exists one single film stu¬
dio in this? country, the Rosenhof
Studio in Zurich, which boasts all

of one stages with limited technical
facilities. Major part of: local film¬
ing is done either on location or
in “improvised” studios such as:
inns, school-halls, gyms etc. .

Swiss films which have Suc¬
ceeded in foreign markets and
particularly in the U. Sv, are:

“The Search” (Praesens,: 1948;
released world-wide by: M-G).
(Copped a string of Hollywood for¬
eign awards, including three Holly¬
wood. Oscars. It is, by a long shot,
the most successful. Swiss release
ever to hit the international
market.).

“Marie-Louise” (Praesens, 1944)
(Academy Award *1945).

“The Last Chance” (Praesens,
1945) (Golden Globe Award).

“Heidi” (Praesens, 1952) (Sev¬
eral international awards).

“Heidi and Peter” JPraesen*,
1954) (released in the U. S. by UA).

“Uli the Farmhand” (Gloriafilm,

1954) (in the German-speaking
market only).

“Uli the Tenant” V (Praesens,

1955) (ditto).

Gloriafilm’s “Policeman Waeck-
erli,” a top grosser locally, did
moderate biz jn Germany and Aus¬
tria, on generally good reviews.
The same firm’s “Upper Town
Street” and “Bakery Zuerrer” are
lined up for German-Austrian
releases.

All Swiss pix exported to Ger¬
many and/or Austria have to be
dubbed into. “Hochdeutsch” (prop¬
er German), being in the Swiss
dialect which is the colloquial
lingo here, but sounds like Chinese
to most non-Swiss ears. >

GERMAN PRODUCERS
ON FOREIGN LOCATION*

Frankfurt, April 3.
Just as American film companies
are seeking foreign locations for
authentic backgrounds, so for the
first time since the war German
companies are going outside the
fatherland for foreign locales.

Liselotte Pulver, who just fin¬
ished a film for Universal in Holly¬
wood, is going to Paris to film ‘‘Der
Spieler” (The Player), based oh a
Dostoievski novel, opposite Gerard
Philippe, in May.

German actor Hardy Krueger is
filming “Einer kam durch” (One
Came Through) for Rank in Lon¬
don, with German director Wolf
Rilla also set for the. production,
Copenhagen is the setting for
the filming of “Ein Seemann Geht
am Land” (A Sailor Goes on the
Land), starring Karlheinz Boehm
and Annie Rosar and Georg Tho-
malla. Arthur Maria Rabenalt is
directing, for Constantin release.

German comedian Heinz Rueh-
mann is also filming later this
summer in Copenhagen. He’ll play
the lead in “Fuer xwei Groschen
Zaertlichkeit” (Affection for Two
Pennies). This is to be a Danish-
German co-production.

Finally, Romy Schneider, who
just returned to Germany from tho
States, where Disney is releasing
her film; “The Story of Vickie,”
now goes into a German film to be
lensed in Paris. Titled “Christine,^
it’s a remake of the Arthur
Schnitzler dramatization . called
“Liebelei.” Robert Slodmak, Holly¬
wood director, has been signed by
Gloria films to direct this pic, with
Vittorio; De Sica as Miss Schnei¬
der’s co-star.

Wednesday, April 9, 1958

P^rieYy

L AUBERGE DU SPESSART

(Dos Wirtshous im Spessart)

avec

Liselotte Pulver
Carlos Thompson
tin film de Kurt Hoffmann

deja sorti a Paris;

CALL-GIRLS

w£

Ingmar Zeisberg - Claus Holm
Mise en scene: A.M.Rabenalt

prochainement:

VIOLENCE SOUS
LES TROPIQUES

Claus Holm • Erica Beer

Bernhard Widci

§

Mise en stMiej: Paul May

^BDTOttSSBtONT LES PREMIERS warden dleErsten tain)
avec 0. ErHasse, Ulla Jacobsson, Max. Schell

LE COMTE DE LUXEMBOURG (Der Graf von Luxemburg)

avec Germ. Damar, Gerh. Riedmann, les Jumelles Kessler |||l\m\\^X\^^

LES DIARIES VERTS DE MONTE CASSINO jS£4£S3.

avec Joodiim Fudisberger, A. 6eerk, EwaM Balser |IIII\1 \\%vA\^^^SV\nV

IDYLLE A SAI2I0URG (Salzburger Gesdildifen) 11 1

avec Marianne Koch, Paul Hubschmid 11 Iftl \ v m\\ m\\\

EXPORTFILM BISCHOFF & CO., Munchen 25, Forstenrieder StraBe 73 • Telegr.: Exportfilm

PTBSHSTt

Wednesday, April9, 1938

CCC-FILM

presents some of the films of its 1958 and 1959program

COMPLETED: the count of Luxemburg

Afler Franz Lehar’s world-famous operetta.

... AND TO THE SCALA AT NIGHT

A film about one of Europe's biggest variety theatres. Star¬
ring CATERINA VALENTE, Gerhard Riedmann, Ruth
Stephan, Silvio Francesco.

IN PRODUCTION: cirl S in uniform

Starring Remy Schneider and Lilli Palmer.

PETERSBURG NIGHTS

Starring Ewald Balser, Johanna von Koczian and Ivan Desny.

IN PREPARATION: tolikuschka

After Leo Tolstoi. A G er m an -Italian-French coproduction
with FolcoLulli, Antonella Lualdi and Ellen Schwiers.

THE G2L4RD AS KING

(The Emmerich Kalman Story)

Starring Gerhard Riedmann, Elma Karlowa, Gunther
Philipp, Paul Hoerbiger.

THE TIGER OF ESCHNAPUR and
THE INDIAN TOMB

With International stars. Directed by Fritz Lang.

SOLDIER SGHWEJK

After Jaroslav Hasek's famous novel.

Starring Heinz Kuehmann. Directed by Rolf Thiele.

THE TWO SISTERS

Starring Ruth Leuwerik, Lilli Palmer, Carlos Thompson*

SUCH A GIRL YOU DON’T FORGET

Starring Caterina Valente.

PEER GYNT

Starring Curd Jnergens. ^ ^

GRAND HOTEL

After Vicky Baum’s stage play.

BACK FROM OUTER SPACE

With Cari Mobner and Ann Sava.

THE HAPPIEST WOMAN

Starring Ruth Leuwerik. Directed by Helmut Kaeutner.

The CCC owns the biggest and mast, modern studios in Europe. Its facilities con¬
sist of seven stages on a compound comprising 35,000 square metres and situ¬
ated on a lake. The studios have been eqnipped with all technical novelties, in¬
cluding installations for underwater shooting in a particularly large (1,350
square metres) stage. The CCC is operating all through the year and always
ready to rent Its facilities to ghest companies.

CCC-FILM ARTUR BRAUNER

Berlin-Spandau, Verlaengerte Daumstrasse 16

TTednerJay, April 9 , 1958

P'jbfiiE'rt

Variety

Wednesday, April 9, 1958

THE MODERN STUDIOS

OF EUROPE

tf

.

THE REAL c iiM S T U D I O S ore fitted with the most modem so me ecj pme-t ”hey make pcss.h.'e *h e reco-d.ng
dubbmg and re'ecora-ng Of mjS'C and dialogue and offer all the conditions recesses for the rctional production of fj|-
,eng-n, r cultural, documentary, advertising and telev.s.on Sims, m black end wn ?e co l 0 r and c.nemcsccpe end ,n 35
and 1 6 m ^ S m

THE real F L V TECmNIOANS have cn extensive stock cf ce^f-es c-'-i gh'mg equ cmem : ^i, ~ c * c E,' e s
came'c cra-es camera sw.ng, C nd re-pr 0 ! ecl-on eauipment on G i: 0 th e - modern C a! devices ( c ,' mavn a r f- cr

wo f k on 1 ccc• ■ on 'V'e ere moe 'e generc'o r s sound cpparc'us s’cge eau c^

C~e Scooting froliey

THE REAL Film PERSONNEL ccnss-s of e*cc-'. e nced re-
F'lm •e:n-'o og> e-'e u-ee's’e-'e :c cu let a ns

Cr'-StiC r tc„

REAL FILM GMBH • HAMBURG • GERMANY

I I * * I I TONNDORFER HAUPTSTRASSE 90 • PHONE 673441 672771

Wednesday, April 9, 1958

P'AHIETY

Outstanding

german

Pictures

\ i '"‘7%
•\ v -—--

/ ■

GIRLS IN UNIFORM

A color film

starring Lilli Palmer • Romy Schneider
based on the novel by Leontine Sagan
directed by Geza Radvanyi

A German-French co-production of.
CCC-Film / Gloria / Les Films Modernes

TRANSOCEAN FILM

fc. / *;•.v

THE DOCTOR OF STALINGRAD

starring

O. E. Hasse • Eva Bartok
based oh the novel by Heinz G. Konsalik
directed by Geza Radvanyi

A Divina j Gloria production

THE TRAPP FAMILY

A color film

starring Ruth Letfwerik
directed by Wolfgang Liebeneiner

A Wolfgang Reinhardt Production of
Divina / Gloria

GLORIA:

%//i\v^

World Distribution

TRANSOCEAN-FILM

MUNCHEN 2

TheatinerstraBe 24 • Telefon 2 56 81
Cables. Transofilm Munchen

BERLIN-CHARLOTTENBURG
MommsenstraBe 7 Telefon: 9116 44
Cables: Transofilm Berlin

72

JjfESgfr

Wednesday, April 9, 1953

Berlin Regains Status As Film Centre

; Continued from page 63 ;

of the Nazi regime. This pic didn’t make much capital,
but Brauner regards it still as one of his best. (He plans
to reissue it.) His next films were “King of Hearts" and
“Girls Behind Bars.” In 1950, hie made three films, one
year later, five films, seven in 1952, eight in 1953,
twelve in 1954 and also twelve in 1955. His “The Rats”
walked off as the winner (as voted by the public) at.
Berlin's 1955 Film Festival, same success was registered
with “Before Sundown'' one year later. His “Girls Be¬
hind Bars” won a prize at the 194ft Venice Festival,; While
domestic awards were also given to “20th of July,” “Hotel .
Adlon,” “Morituri,” “Don’t Play With Love” and “Sin-
,ful Border.”

Brauner has own studios at Berlin-Spandau consisting;
of seven stages and his property comprises some 35,000
square meters. A number of stages are constantly being,
rented by other German Companies. Last year, Univer¬
sal shot most of “There’s a Time to Love and a Time to
Die,” here.

Berlin owes much to Brauner, who stuck here, CCC
employs 400 people (without the artists), on its playroll.
Its 1958-1959 list consists of 27 titles, some coproductions.

of the four companies. Latter will continue producing on
a separate basis, it's true, but their aim is to march to¬
gether.

MELODIE-FILM

Melodie-Film is another prominent Berlin producer.
Headed by Peter Schaffer and Aldo von Pinelli, it dates
from 1952 and has made 15 features (mainly musicals) as
of end of 1957. Outfit’s 16th film, the Hildegard Neff star¬
rer, “Madeleine arid the Legionary,” was made for'UFA
release. Melodie-Film, iricidentaliy, belongs to those lo¬
cal producers who are particularly eager to use big foreign
names ini their films, Maurice Chevalier, Stan Kenton
orch, Josephine Baker and several other prominents have
been in Meiodie films.

in conjunction with Sandrew Bauman Film (Stockholm),
Meiodie produced ; aIso “Swedish' Girl” two years ago.
Schaeffer is also the owner, of a music publishing house
(w r ith branch office in N Y.)

HD-FILM

CENTR AL-EUROPA

Central-Europa, headed by Waldemar Frank, was es¬
tablished in 1951 and produced quite a number of vidpix
before it turned'entirely to theatrical product. Company;
which has a branch, office in Wiesbaden, has been dedicat¬
ing itself to musical films. Its last films were “Viktor &
Viktoria" (a remake) and “If Women Are Lying.”

HD-Film, headed by pic director Haris Deppe (an old-
timer in the German film industry), was set up in Ber¬
lin during 1952 arid produced strictly for the domestic
German language market.

FRITZ GENSCHOW

DELOS-FILM

Fritz Genschow-Film is the producer of children’s films.
A number of his full-length fairy-tales have rated rec¬
ognition.

REAL-FILM

Delos-Film is headed by Bernhard Schmidt, was set up
In 1953 and has made a dozen pix so far. One of outfit’s
best remembered films is “Lili Marlene” which could be
sold to several countries. Delos plans the making of “Ber¬
ry and the Chance” and “The Fathers of My Children,”
both adapted from novels. Both will roll in Artur Braun-
ner’s CCC studios.

FONO-FILM

Dr. Schwerin’s Fon.o Co. made a name via. the success¬
ful (both with critics and audiences) Lilli Palmer-Curd
Juergens starrer, “Devil in Silk.” Release has already
been exhibited in a number of countries and is due for
U. S. exposure. Schwerin now plans a feature on Hein¬
rich Schliemann, 19th Century German archaeologist.
Titled “Dream of Gold,” this film is to be made in con¬
junction with an American partner and will be a tinter.
Also in prospect is “Early to Bed,” adapted from Ann
Piper's book. Schwerin has film rights of Hans Fallada’s
hovel, “Little Man—What Now?.” This will be a remake.
Also on Schwerin's list is a comedy with Crete Weiser, his
actress-wife.

Last September, Dr. Schwerin’s Fono-Film signed a
deal with three other independent producers; Inter-West
(Berlin), Corona-Film (Munich) and Filmaufbau (Berlin)
for reasons of coordination. The four firms set up. the so-
called “Filmring GmbH.” Latter represents the interests

: Real-Film in Hamburg was founded by Walter Koppel
and Hungarian-born Gyula Trebitsch in January, 1947. To
them goes credit that Hamburg became one of the three
most importarit German film towns. Real’s initial pic in
1947 was “Ark Noah’’ arid it has produced 41 films until
the end of last year. Real-Film, which is associated with
Europa-Film (top distrib in the land), has made a number
of: outstanding German film successes of which “Captain
From Koepenick” and “Devil’s General” perhaps were the
iriost successful with reviewers and custoiriers.

The current season will see the making of at least eight
pix, Carl Zuckmayer’s “Schinderhannes” of foremost men¬
tion. Under the direction of Helmut Kaeutrier, it will star
Curd Juergens. To commemorate the 100th birthday, of
Selma Lagerloef, famed Swedish poetess who died in
1940rReal will make a filmization of her novel, “The Girl
From Moorhof.” Cast hasn’t been set; up as yet, but Gus-
..lav Ucicky will direct. Also on the list is a musical with
Marika Roekk who celebrated a nearly sensational come¬
back (via “At Green Cocktatoo By Night”) last year. En¬
titled “Stage Free for Marika,” this film will again be di-.
reeled by Georg Jacoby, her husband.

Besides making films on its own. Real rents facilities to
Other companies. It has eight stages, among the most mod¬
ern in Europe. Company’s special pride is an ultra-modern
Mitchell back-pro installation which Gyuala Trebitsch
bought in N.Y. last year. Besides other facilities, Real also
owns three dubbing studios. Walter Koppet himself is one

of the strongest personalities in the German film indus¬
try. Ackriowledging his great contributions to the latter,
Koppel was awarded with the Great Federal Cross of
Merit in July 1956.

FREIE

Speaking of Hamburg, notice is owing the newly
set up Freie Filmproduction GmbH (Free' Film Production
Ltd.). This company, project of three top film directors
(Helmut Kaeutner, Wolfgang Staudte and Harald Braun),
intends to make art-slanted pix. Some of the reasons why
Hamburg was picked as headquarters are the convenient
location and the up-to-date Real studios in which inter¬
iors for their films are to be made; the friendly relation¬
ship between them and Real chief, Walter Koppel; and
the fact that Eurppa-Film, which is going to release their
product, is also located in Hamburg.

UFA

Special attention must be dedicated, of. course,, to the
new UFA. which has own studios here at Tempelhof. UFA
hasn’t yet started its own production (except vidpix) but
it has been financing quite a number of films, including
“Italian Journey—Love Included,” “Star of Africa,”
“Madeleine and the Legionary” and “Spring in Berlin.”

UFA has regained a powerful position in this country.
Dozens of cinemas are riding again under the old UFA
setup, its 50th house has just been inaugurated in Hana-
burg. "

Although everything is going on the slow, a consider¬
able number of films are in prospect—40% based on pres¬
tige novels. Reportedly, six comedies, three musicals and
nine dramas are on draughting boards. In addition, three
foreign films will bear the famous UFA rhombus. Maria
Schell, Vittorio De Sica, Marline Carol, Folco Lulli, Serge
Reggiani and Aritonella .Lualdi (under the direction of
Wolfgang Staudte, Alexandre Astruc and Ralph Habib)
will appear in them.

Two, possibly three of , some 18 features will be made
by UFA itself, the others will be produced by other firms
by order of UFA.

WENZEL LUEDECKE

Among the younger local producers, mention Wenzel
Luedecke. He is the head of Berliner Synchron GmbH,
a dubbing outfit in the huge Mosaik Labs here. He’s ser¬
viced television films and is Gerriian representative of the
American CBS series “San Francisco Beat.” And, not
least, he Is ttie head of the local Inter-West film produc¬
ing outfit which has made four theatrical films so far. In¬
itial film was the Maria Schell starrer “Master Ovfer Life
and Death” directed by Victor Vicas. Other three were
“Die Halbstarken” (The Half-Strong Ones), “Terminus-
Love” and “Wet Asphalt.” Horst Buchholz, idolized star
of the German teenage set, headed the cast in all three
pix. Buchholz is not tinder contract With Luedecke but
latter has priority rights on him. (In the U» S. Buchholz
is known as Henry Bdokholt). Luedecke is mainly inter¬
ested, in making teenage exploitation features.

73

Wednesday, April 9, 1958

PBsneFr

INTERNATIONAL FILMS

■ i" ■

SS§&hW '*,S I ,s

Debris of Peron Film Rackets

Buenos Aires, April 8.

As duly reported in many issues
of Variety during the past two
years, the fire finally lighted under
the trousers of Juan Peron has cast
doubt upon some of his favorites
Who were big muscle boys in the
film industry here.. Efforts are in
progress to re-activate, the Argen¬
tine . producers (always charging
the film fan and the theatre opera¬
tor to collect the necessary sub-
sidy^and a new spurt of activity is
probable later in 1958,

The invidious question is the
same: why is the Mexican film in¬
dustry so much more successful in
producing marketable feature films
than its Argentine equivalent? Fa¬
voritism and government angles
are not unknown, in Mexico, but by
and large the Mexicans have been
the finer cinematographic artists.
-A number of Mexican releases and
stars have drawn favorable notice
in Cannes, Venice and Berlin;
Argentine scarcely has ever: been
in the international festival run¬
ning.

It is hard to separate sheep from,
goats just now in Argentine, film
producing enterprises. Listed be¬
low are many “shadow” organiza¬
tions, some in actual. bankruptcy;
Those names marked with asterisks
are the more important. Here’s the
catalog:

, ; Argentina' Sono/ Film-—founded
1933, has five sets with a produc¬
tion capacity of 2-3 pictures simul¬
taneously, 25 individual and two
communal dressing-rooms, covers
30,000 sq. metres of land in Mar¬
tinez, 20 kms from the city. Is now
rolling “El Secuestrador” (The,
Kidnapper) directed by Leopoldo
Torre Nilsson and “From the Ap-
penines to the Andes” in co-pro¬
duction with Italo - Mondial - Cine
(Folco Quilici). Although this is
the best organized of local studios,
the Mentasti brothers, who found¬
ed and operate it were closely
allied with Luis Cesar Amadori in
deals with Peron’s Dr. Goebbels,
Raul A. Apold, and enj oyed a
monopoly in. production and dis¬
tribution of news reels, which
earned it a place on the “retraint”
list during a period of Government
probes into the dictatorship’s
rackets.

Astram—has one stage and pro¬
duces telefilms and 16mm. shorts.
Has 200 sq. metres 7 kilometers
from the center of the city.

Bairea—founded 1938, has two
sets, 20 .individual & two communal
dressing-rooms, production capaci¬
ty 2-3 pictures simultaneously. Has
45,000 sq, mts land 35 kms. from
B. Aires at Don Torcuato. These
studios are leased to Artistas Ar¬
gentines Asociados (AAA) the local
version of United Artists. Current¬
ly inactive.

EFA (in bankruptcy) production
capacity 2-3 pictures simultaneous¬
ly, four sets* 20 individual & two
communal dressing-rooms. H block
building I km. from Congress
building.

Emelco (in bankruptcy)—produc-
tion capacity 2-3 pictures simul¬
taneously, two sets, 20 individual
and two communal dressing-rooms.
Had 65,000 sq. metres of buildings
in San Isidro, 19 kms from city,
now rented to a refrigerator assem¬
bly plant.

Film Andes (in Mendoza prov¬
ince)—Inactive. Has one set, 10 in¬
dividual and two communal dress¬
ing-rooms, owns ’ four location
ground and five covered studio
space near Mendoza city in Andean
foothills.

Guaranteed — (in bankruptcy),
founded 1942 by distributor James
Cabouli. Had one set, 14 individual
. two communal dressing-rooms
and a production capacity of six
pictures per annum. Mainly worked
in co-production with General Bel-
grano Pictures. (“La Delatora,”
“En Came Viva,” “De Niche Tam-
bien Se Duerme,” “Musica, Alegria,
Amor,” “La Pecadora,” ^Spring¬
time of Life” (with Arne Mattson
of Sweden), “Of Missing Persons”
directed by Pierre Chenal, still un¬
released.

Libertador-—production capacity
1-2 pictures simultaneously, bad

studio building 25 kms from center I and Rene Fischer Bauer to co-pro¬
covering quarter block. I duce with Mexico and Spain.

* Lowe—has three studio buijld-1 • Prometeo—founded 1956 by

lngs and five crews Working siihul- i Francisco Petrone and Carlos Hin-
taneously on production of advfer-! aldi. Produced “Todo Sea Para
tising shorts, cartoon's and tele-^ Bien” released 1957.
films. Is currently the most active j Luis Sandrini^-founded 1954,
and efficient producer giving cOn-' has . produced three features star-
sistent employment to many. 'ring the actor-producer-comedian.

. Lumiton . (in . bankruptcy) :_j “Cuando los Duendes Cazah Per-

founded 1933, with 98 films to its' dices”. (When Ghosts Hunt Part-
credit. Had four sets, To individ- i ridge), “El Hoiribre Milagro” (The
ual and 2 communal dressing- 1 Miracle Man) and “Fantoche.”
rooms, prodiietiori capacity , of 3' Sandrini generally leases Sono’s
pictures simultaneously. The stu-1 sets.

dio property covers blocks 25! * SIFA—founded 1946 as an “iri-

kms from center, and is rumored | dependent” producer, has made a
to be planning resumption of prt- \ total of 18 pictures,
duction. ■ - «. | * Soffici, Mario—founded 1954

Mapol (inactive and most of I b y the director-Actor Mario Soffici,

equipment sold or dispersed)—stu¬
dios were rented to producers, hkd
3 : sets, 35 individual and 2 com- j
munal dressing-rooms, own powler
equipment, production capacity of
2 pictures simultaneously.

Portena Film—founded 1949 by
Luis Landini, made four' features.
Had one set, nine individual dress¬
ing-rooms and production capacity
of one picture in a studio buildiiig
1,500 sq. mts/ from center. Leased
intermittently to independent pro¬
ducers.-'..., - '.i.

* San Miguel—founded 1938 %
Miguel Machinandiarena, banker
and then operator of the Mar del
Plata Casino. Produced 60 pictures
including "Cahalgatd del Circoi,”
featuring Eva Peron. Had 5 se^s,
25 individual and two communal
dressing-rooms and production ca¬
pacity of 2-3 pictures simultan¬
eously on a property covering. ;2
city blocks 35 kms. from the center
at Tte, Gen. Riccheri, Last picture
was “El Festin de Satanas” (Tlje
Feast of Satan) released compul¬
sorily at Loew’s “Metro” in £.
Aires early this year.

There are also some 30: pro¬
ducers or production units arid
three cooperative production crews:
Atlante Films, San Miguel arid
Gong. The producers are; . .. J .

Araucania Films—Now rolling
Sabaleros” directed by Armando
Bo. - 'J'

Antartida—produces telefilms dr
shorts. >

Aires—founded 1956 by ade
director* Fernando Ayala, actively
mainly in telefilm or short produc¬
tion. Ayala and David Vinas art
readying work on “El Jefe” (The
Boss). . '.!

•Atalaya—founded 1954 by Efi-
rique Faustin and Juan Pelish,
produced 5 features including “l|l
Ultimo Perro” and “La Muerto
Flota en el Rio'* (tiro Last Hound)
(Death Floats Up-River). Faustin
also has another unit dubbed “Hor¬
izonte.”

* Carlos Borcosque — founded
1954 by the director of that namd.
Has produced 1 feature and i
short, both unrealeased as yet. I

Buenos 'Aires Films— founded
1912, oldest Argentine producer
with 76 features to its credit. No
connection with Bairea.

Catrano Catrani—founded 1954,
has produced 2 features several
shorts.

. <* D’An Fran—founded 1952, has
produced eight features, including
“Alfonsina.”

• Hugo del Carril—founded 1954
by the actor director. Produced
“Las Agus Bajan Turbias” (Red
River and "La Qulntrala.”.

• Lucas Demare—founded 1954

has a $25,000 capital, has two pic¬
tures to its credit, is now rolling
■ Tsla Brava” in partnership with
editor-publisher Julio Korn, of the;
“Radiolandia” radio and film mag¬
azine, formerly much tied up with
Amadori.

Sudamfilm—founded 1953 by
David Cabouli (distributor), has'
produced a total of five features, is
now in bankruptcy..

Susinf, Enrique T, — founded
1943 by a famous. laringolist, who
has attended all the Colon Opera
stars for many, years, and is him¬
self a singer-musicologist and thea¬
trical producer. He was engaged
by Mussolini to make propaganda
shorts in Italy at the start of World
War II. Is now reported preparing
three films.

* Tinayre, Daniel—founded 1954
•has produced one . picture,' This di¬
rector-producer is the husband of|
star Mirtha Legrand. Directed “La
Bestia Humana” (Sono),

Trossero, Luis A.—of Parana,
Entre Rios—Produces a “News
Reel of the Northern Provinces.”

• Villareal, Julio A>—founded
1949—has produced six pictures in
co-productioh with Ceibo Films, in¬
cluding “Horizontes . de Piedra”
which won. critical acclaim. .

Vision—founded 1955 by Jesiis
Montes. Produces documentaries.

: Cinematografica Cinco (The Big

Five)—formed under the aegis of
Raul Apold, Peron’s Goebbels, in
:1954, grouping Luis Cesar Ama¬
dori, Hugo, del Carril. Lucas De¬
mare, Julio; Korn, Mario Soffici
arid Daniel Tinayre: Produced five
pictures including . “La Bestia
Humana,” “El Curandero,” “El
Barro... Humano," "Barrio Gris”
and. “Tren International;” Is now
in. liquidation.

. Leopoldo Torre Nilsson—plan¬
ning a historical opus . “The Last
Retreat,” a biography of General
Lavalle (of the wars against dicta¬
tor Rosas), which will be filmed
in Salta and Jujuy provinces.

Copperativa Gong—a cooperative
production txew set up by unem¬
ployed workers from all the stu¬
dios. . Has purchased. the rights to
Renee Pereya. Oyuela’s novel “El
Perjuro” (The Perjurer) for pro¬
duction in Salta Province.

Melipal—shooting near Bahia
Blanca “Tierra del Diablo” (Devil’s
Land) directed by Oscar Carchano.

Sergio Motto & Mario Berrondo
—now shooting a documentary of
the route followed by San Martin
in crossing the Andes.

. Carlos Rinaldi — collaborated
with Hugo del Carril in directing
‘■Red River.”

\ Julio Steinberg—founded 1954.
has made three : features, one of
which “Cinco Gallinas y el Cielo-’
(Five. Hens and Heaven) won an
award at the last Karlovy Vary
Festival.

(Among the above are producers
who owe the Argentine State Bank
(LroUnd $2,500,000 for production
loans made to them in the Peron
era. They 'have been virtually inac¬
tive, since Peron was ousted, alleg¬
ing lack of capital, and under the
new Film Law will, be given new
credits of 50% of production cost
from the 10% box-office tax funds
handled by the National Screen
Institute.

There are 20 unreleased native
features of the 1955/57 production:
There was no production in the
first quarter of. the year .)

Scuttle by Peron, Kurt Lowe Is Back

Hit Studio* for Commercial Film* Attracted
Cupidity of Dictator , » ‘Insider*’

Buenos . Aires, April 8.

In the two years since the Peron
dictatorship was overthrown, Lowe
Publicity Inc. has rebuilt, entirely
from scratch, the extensive filni^
advertising business, formerly op¬
erated under the Emelco studio
seal,: Lowe’s is providing film ad¬
vertising shorts to 500 of the coun¬
try’s 2,600 film-theatres, and pro¬
viding color shorts to an independ¬
ent subsidiary in Uruguay.

There are now Lowe outfits oper¬
ating independently, in Argentina,
Uruguay and Chile, their only link
being the common identity of the
founder and guiding spirit, Kurt
Gustav Lowe. .

Lowe came to Argentina shortly
after Hitler’s Advent in Germany,
and became an Argentine citizen.
By 1945 his advertising shorts were
available in most of the Argentine
and Uruguayan film-theatres. He
flourished and in: 1947 launched

No Emelco studios to make feature
by the director o£ that name, bf whUih .•£! B etrato» (The

Pt VSen^I* S BdteT«ao founded [' Polt F^l »>T

June 1949 by Luis, Enrique &! a r e ^ h * best-remembered of a total
Nicholas Caireras. Has produced i ISSmSES-

30 features, including “Edad Difrf
cil." Now rolling “Mientras Haya
Un Circo” (While There’s a Cir¬
cus) directed by Carlos Borcosquei
•Lautaro—founded recently by!
director Carlos H. Christensen. :

Mindor—founded recently by
Leo Fleider. ^

^ Mar del Plata Fllnis—founded
1956, prod uced “Continente|
Blanco” directed by S. Holland. >
Movyart—founded May 1947,;
produced six features.

Percossi—founded 1952, pro^
duces sports shorts.

Plus Ultra International Produc-
tibna—fourided^bjr Alberto Soifer, 1

successful as the advertising
shorts, and ran the company into
financial trouble. ;

Emelco had the best studios in
Argentina, at the river-side suburb
of Martinez. But to have the “fin¬
est”'anything was a,mistake under
Peron, as it aroused the cupidity
of the dictator and his henchmen.
These maneuvered Lowe into jail
on trumped-up charges in 1948, the ;
studios were forced into bankrupt¬
cy and Peron’s late brother-in-law,
Juan Duarte arid his Press Minis¬
ter, Rayl Apold, planned to “buy”
the studios cheaply at a forced
sale.. .This plan fell through owing

to Duarte’s sudden death (whether
self-inflicted or by murder is un¬
clear to date).

Meanwhile, after months in jail,
Lowe was allowed to leave the
Country. This second expulsion by
a dictator was the worst, as the
first was directed against many
others, but this second one came
to nerves already shattered and
was of an individual, not collective
nature. Notwithstanding, in Chile,
Lowe founded his second company,
and soon had it flourishing.

Has Staff of 210

. After the September,: 1955 Revo¬
lution freed Argentina of Peron,
Lowe returned and set about reor¬
ganizing, Lowe Publicity, which is
now active as ever in the produc¬
tion and marketing of tv and film-
advertising shorts. He now has a
staff of 210 in B. Airies, between
administration and studio person¬
nel, with agencies all over the
country; and contracts with 500 of
the country’s best film^theatres, in
which he has playing-tiriie conces¬
sions. The shorts are sold to spon¬
sors on a package basis, including
production, distribution and play¬
ing time;;-'..

Lowe produces shorts of three
different' lengths, at the rate of
about 30 to 50 a month, or 1,800 in
a year. The company now has a
three-story, studio building. There
is little chance of recovering the
Emelco studios at Martinez. Emelco
stockholders are in suit to try and
recover the property, . which is
leased to an electrical:; appliance;
factory, but the State Bank holds

great deal of paper on it and j
long years of neglect and pilfering
reduced the once-famed equipment
to zero, value*

By \ T 1D EMBER

Buenos. Aires, April 8.

Although. Argentina’s Provision¬
al Government ‘has only a month
left before h:md ! ng over to Presi-
dent-elect Arturo Frondizi; it is
still anxious to do right by the na¬
tive screen industry.

At least that’s, the only conclu¬
sion to. be drawn from the Finance
Ministry’s maneuvers to restrict
foreign, film releases, cutting them
from 701 in 1957 to around 500 for
1958.

The means used to achieve this
Was the $5,000 release tax theoret¬
ically applied in October, 1957, but
which probably will never be col¬
lected. Threat of this tax forced
the various nations into negotia¬
tion, giving the Argentine side the
chance to suggest voluntary accep¬
tance of release quotas, in lieu of
the tax, plus a pledge from some.
European countries to distribute
Argentine features in the best
playing time. In fact, the tax
served as a useful weapon.

A 1941 reciprocal trade treaty
between the V, S. and Argentina
precluded application of such tax
to American material, and it wasn’t
possible to fo”ce American film
interests to persuade America’s
exhibitors to release Argentine
product. This possibly made for
harder bargaining, as after pro¬
tracted negotiations between Rohr
ert Corkerv, of the Motion Picture
Export Assn., with top Foreign
Office and Finance Ministry of-
ficials in B. Aires, the Americans
have agreed To a voluntary cut in
releases from 387 in l.°57 to 200
for 1958. They will also advise
Argentine distributors on how to
market their product in . such
American states as welcome Span-
ish-^speaking films.

Cofkery left for Brazil, without
making any statements on the
agreement, wJrch awaits Eric
Johnston’s arid the American com¬
panies’ confirmation, but . reli¬
able Finance Ministry sources re¬
port that other countries have, also
agreed to quotas,.

The Italians have accepted 35
compared to 58 features released
last year. The German figure is put
at 15 compared to 16 (and the Ger¬
mans are talking co-production
deals), Soviet Russia will be asked
to cut to 10 or 15 instead of 23, and
a 50% reduction from 50 last year
to 25 this year has been suggested
to Britain. Sweden may not be
asked to take a large cut. as she
only released 12 in 1957. The Mex¬
icans will have to take a cut on
their 28 arid ..rib mention has yet
been made of Spain.

Some circles insist that the in¬
sistence on cutting down releases,
and the statistics backing them,
were inspired by native producers.
Arguriients in favor of co-produc¬
tion deals obviously emanate from
them, and it’s not difficult to t r ace
the source of such ideas when re¬
peated in the ehaste stone halls of
the Finance Ministry. Particularly
when anti-exhibitor prejudice is ..
also evident. The abundance of
foreign material in the past two
years, the officials think, only
strengthened exhibitor resistance
to renting native product. Even if
the: latter does involve heavy
losses, exhibitors should welcome
the sacrifice in the name of
“patriotism.”

It doesn’t seem to occur to these
bureaucrats that it’s .unjust to ex¬
pect sacrifices of exhibitors, while
producers are endowed with the
$7,500,000 at-which they estimate
the annual lake from the 10%
Screen rnsf’lute tax on every ducat
sold in a film-theatre. It must be •
admitted that the native producers
have been much mo~e skillful'in
gaining official ears and influenc¬
ing officials *h their favor;

National S ’•een Institute chief
Antonio Aita is openly criticized
by Finance Ministry officials for.
h?s neglect or misunderstanding of
industry problems. They say all
he achieved was to build un an
ac’verse aura around the native
product bv ton eardid disc’osure of
the: producers’ links with Peron.

Wednesday, April 9, 1958

P7BitB¥r

L^TERNATlOm FIL3IS

75

OVERHEAD-O’SEAS VEXATION

U. S. Bishops & Censoring

(Following its meeting during November lit Washington, the
committee of Roman Catholic prelates. Which guides the National .
Legion of Decency and the National Office of Decent Literature, .

. detailed its viewpoint on censorship. Here is art extensive excerpt :)
Censorship is today a provocative and sometimes misleading word.
It generates controversy by provoking those who would deny In fact
any restrictions, legal or moral, upon freedom of expression.; It mis¬
leads, since few approach the problems of censorship without emotion.

Obviously the State does have some power of censorship. In times
of war or great national danger, few will deny It - a preventive power.
In normal circumstances, however, the State exercises only a ppnitive
function, placing restraint on those who misuse liberty to deny equal
or greater rights to others. The State’s power of censorship'is not un¬
limited. ;

Morally, the Church can and does exercise, what is called censor¬
ship. This right is hers from, her office as teacher of morals and guard¬
ian of divine truth. Her decisions bind her people but. her sanctions
upon them are only spritual and moral. She does, nevertheless, ex¬
press her judgments to all men of good will, soliciting their reasoned
understanding and their freely given acceptance and support , . i
„ . . As indispensable as is freedom of expression to us as. citizens,
It is no less indispensable to the Church in carrying out her mission
to preach the gospel . . . Without an unfettered means of communi¬
cation, the teaching office of the. Church is sorely hampered. She
counts among her special, blessings in our own country the important
and fruitful Catholic press.

Because freedom of the press is a basic right to be respected and
safeguarded, .it must be understood and defended not as license, but
as true rational freedom. The kind of uncritical claims for and defense
of liberty which so often have been made' in; our day ‘actually places
that, liberty in jeopardy. For this reason we feel that light must be
thrown not only on its meaning, but also on its limits.

Moral Dimension

To speak of limits is to indicate that freedom of expression is not
an absolute freedom. Not infrequently it is so presented. It is. alleged
that this freedom can suffer no curtailment or limitation without be¬
ing destroyed. The traditional and sounder understanding of freedom,
and specifically freedom of the press, is more temperate. It recognizes
that liberty has a moral dimension.. Man is. true to himself as a free
being When he acts in accord with 'the laws of right reason. As a mem¬
ber of society his liberty is exercised within, bounds fixed by the mul¬
tiple demands of-social living. In the concrete this means that the com¬
mon good is to be served. It will entail, among other things, a respect
for the rights of others, a regard fb.r public, order, and a positive def¬
erence to those human, moral and social values which are our Common
Christian heritage. It is within this context that freedom of expression
is rightly understood ... .

Ideally* we could wish that no man-made legal restraints were ever
necessary. Thus restraint on any human freedom would be imposed
rather by one’s own reason tljan by external authority. In any case,
restraint’s best justification is that it Is ; imposed for the sake of a great¬
er freedom. Since, however, individuals do act in aii irresponsible way
and do threaten social and moral harm, society must face its resporisiU
bility and exercise its authority. The exigencies of social living demand
it. . •. V.

In his recent Encyclical of September 8. 1957, Our Holy Father hAs
spoken not only of the competence of public administrators, but also
of their strict duty to exercise supervision Over the iriore modern media
of communication and entertainment—-radio and television. He warns
public officials that they must look on this matter not ftom a mprely
political standpoint -— but also from that of public morals,, the sure
foundation of which rests on the natural law. What he has said ap¬
plies with even greater force to the Older media—-the .press and mo¬
tion pictures—since they have been and continue to be. subject to even
greater abuse and supply so much of the material used in the programs
presented through the more modern media.“Nor ;can it be asserted ”
Pope Pius XII writes, '‘that this watchful care of the State’s officials
is an unfair limitation on the liberty of individual citizens, for .it is
concerned not with the private citizens as such but father with the
human society with whom these arts are being shared.”

Although civil authority has the right and duty to exercise such con¬
trol over the various media of communication as is necessary to safe¬
guard public morals, yet civil law, especially in those areas which are.
constitutionally protected, will define as narrowly as possible the limi¬
tations placed on freedom . . .. In practice the exercise of any such
curbs by the State calls for the highest discretion and prudence. This
is particularly true in the area of the press: For here an unbridled
power to curb and repress can make a tyrant of government, and can
wrest from the people one by one their most cherished liberties .
Between the legally punishable and the morally good there exists a
. wide gap. If we are content to accept as morally inoffensive all that is
legally, unpunishable, we have lowered greatly Our moral standards. It
must be recognized that civil legislation by itself does not constitute
an adequate standard of morality.

An understanding of this truth together with the knowledge that, of¬
fensive materials on the stage and screen and in publications have a
harmful effect moved the Bishops of the United States to set up agen¬
cies to work in the. field—for motion pictures, the National Legion Of
Decency; for printed publications, the National Office for Decent Lit¬
erature,.

The function of these agencies is related in character. Each evalu¬
ates and offers the evaluation to those interested. Each seeks to enlist
In a proper and lawful manner the cooperation of those who can curb
the evil. Each invites the help of all people in the support of its objec¬
tives. Each endeavors through positive action to ;form habits of artistic
taste which will move people to seek out arid patronize the good. In
their work, they reflect the moral teaching of the Church. . Neither,
agency exercises censorship in any true, sense of the word.

The competence of the Church in this field comes from her Divine
Commission as teacher of morals. Moral values, are here clearly in¬
volved. Her standards of evaluation are drawn *rom revelation; reason
and Christian tradition and from the basic norms of the moral law .

Who can deny that in modern American life there are : many grave
moral problems? This is not the judgment solely of the Catholic Church.
When the Select Committee of the U.S. House of Representatives callis
pornography big business, a national disgrace and A mende to our civ r
ic welfare; when the National Council: of Juvenile Court Judges at¬
tacks vicious and evil publications as a major cause of the change of
juvenile delinquency from the thoughtless and mischievous acts of
children into crimes of violence, armed robbery; rape, torture and
even homicide; when the New York State Joint Legislative Commitr
tee at the end of its five-year survey assures us that by actual count
trash and smut on the news stands have the advantage of numbers
and that those same stands reflect an acceptance of and growing con¬
centration on lewdness—in the face of all this we can only say that
we are confronted with conditions which are fraught With peril...

Question of how to effect for¬
eign market economies without im-
paring operating efficiency is
bothering the major companies, and
is a topic of extended discussion
among the distributors. .

Some lean to' the view, that
“combinations” aren’t necessary,
and that the closing up of certain
branches is sufficient for the mo¬
ment. Others feel that, particularly
in the smaller markets, it’d be
wise to make reciprocal distribu¬
tion deAls Under which; one com¬
pany handles the other’s product.
A third group- takes the. position
that three, or four companies must
get together and operate jointly in
the smaller territories.

There are negative and positive
aspects to all of these,ideas. The
only fact none questions is that
distribution costs abroad are high
and still going Up, and that the
selling: overhead overseas is too
high to continue on present levels;
particularly in the light of the fact
that the companies are determined
not to give ground in. the vital
foreign market.

Individual outfits are taking ac¬
tion. Virtually every company is
reexamining its branch structure,
and several have shuttered ex¬
changes. Universal has done so in
Europe. Paramount and Columbia
both are. shuttering branches in
.Britain, where Warner Bros, al¬
ready has taken the lead, elimin¬
ating all exchanges and servicing
exclusively .out of London, Par also
is considering pruning its setup in
Italy, where the . companies each
have maintained about 13 branches.
Some of these aren’t more than 50
miles apart.

On a different tack. Pair and
Metro are understood to ; have
made a deal under which Par will,
distribute: Metro in Denmark and
M-G will handles the Par films in.
Norway. Metro already has a simi¬
lar deal with 20th-Fox in several
countries.

Create Special 6.0. for Fix Imports

By PAUL GIFFORD ANGLIM

In recent months there has been that covers, seven Rocky Mountain
much written about, the broader

use of foreign motion pictures in
American theatres. Various ideas
have been proposed to provide
greater playing time ? for foreign
product, these range all the way,
from buying theatres as showcases
for the product Of a country—such
as the recent proposals of the
French Film Office—to greater
persuasion with buyers bookers and
circuit operators for more playing
time. .

. For the first time .recently
someone acknowledged the theory
that there is such. a thing as a
special type of audience for a spe¬
cial kind of motion picture and
that a somewhat, limited audience
can be very profitable if the prod¬
uct is guided towards that special
outlet.

There is no doubt, that the audi¬
ence for intelligent unusual films*
now. normally shown in our so-
Called “art houses,” is growing and
will be a solid fact in the future of
film theatre operations. However,
it cannot be abused as it is at pres¬
ent or it will turn away to other
interests.

For the past year, covering much
of the country and surveying cities,
for potential new art operations
ahd inspecting theatres Of all
kinds* some glaring faults and
some bright toys of encouragement
in the overall picture have come to
the fore. .

One great mistake being made
currently is the stress -oil, films
With strohg s.a. iBardot, et. alj. A
little profit like this and all ex-
r hibitors rush to - show any sort, of
j.sex film—including many of Miss
i Bardot’s flops —with the result

Several of the other outfits don’t j that community church and civic
see such a combination as a ; good', ©roups are up in arms and theatres

thing. “If one company distributes; h'uy be restricted from showing

very economically, and the other j *bis type of product.

has a high overhead, who gains by
combining the two operations,”
asked, one foreign topper. “If the
‘cheap’ operation takes over the
expensive one* the result. .simply
will be that; the overhead of the
former will go. up. 1

Some argue that, if a company j Schweitzer Story” to name a few.

finds that a .market can’t, support
a distribution organization; it’s beU
ter to pull out. This isn’t done, for
the most part, because of the dis-
tribs’ competitive spirit. “Instead
of doing what’s good for us individ¬
ually; we keep watching the other
fellow,” was one comment: “No¬
body wants, to give an inch, even
if the status qtio costs us money.”

One additional problem, particu¬
larly in Latin America; and also in
Europe, is the profusion of labor
laws under which it’s expensive to
discontinue a setup.

With RKO shuttering, its distrib¬
ution; organization and concentrat¬
ing on selling alone ' the Rank Org¬
anization will do the physical
work), the other companies feel
that some drastic revamp, of the
overseas, setups is due, probably
during the course of the year.

A sound “art” operation Will of¬
fer a well- balanced program. It
may present . a “God.. Created
Woman” now and then, but in be¬
tween it will, present such fare as
“Richard HI-’ or “Madamn Butter¬
fly” as well as “The Albert

The sexy item can thus be offered
as an example of a foreign point
of view as part of an overall pro¬
gram of “Motion Pictures From
Ail Over the World.”

Foxrlnteimountain’s Success

A . little over a. year ago, the
writer spent two years With Fox-
Inteririountain Theatres as direc¬
tor of a series of special, film fes¬
tivals and operator of a firstrun
art house in Denver; The result
was most favorable and strongly
points out the most practical way
to offer more playing time to
overseas film product. Out of a
total , of 35 towns and cities in
which Intermountain operates
some 90-odd theatres, a “Film Fes¬
tival” was presented in about 22
; with results that ranged from tre-
• mendous success to failure-but the
< failures lost less money than the
i regular, run-of-the-mill product in
j the same; town.

| Six programs were offered for
. London, April 8. 1 ah average price of $5 every other

The Britisb Actors’ Equitv Assn, 1 week, with some towns using two
and the Variety Artistes Federa- ; sets—or 12 pictures—a year. These
tion are at loggerheads. Comedian | w ere all towns that had not pre-
Jimmy Edwards, chairman of. the ,' viDusly been available for any sort
VAF has accused'Equity of trying; °f an art film booking,
to smother the VAF arid to draw - T ^ e result .is that Fox now uses
his members into its own. larger , ar t ftlm? ^gularly in many of

VAF, British.Equity

In Fight Over Actors

organization. It has 2,800, members
and Edwards insists that Equity,
with its 9,000 members, is prevent¬
ing vaudeville performers from do¬
ing film work. If a member of the
VAF wanted to do a film job he
i.Avas told that he must join Equity,
' Edwards claims.

| VAF has decided to seek a meet-
j mg with Equity at which it will in-
] quire how it obtained members
“outside union rules.’’

these towns and film earnings to
tiie producers have been consider¬
able augmerited beyond the regu¬
lar art house outlets for their
product.;

This plan was not unique with
Fox, but it was the first time that
a major circuit had invested in
the. time arid talent to do a major
job of organizing this audience and
working but a plan for buying and
booking, the product irito an area

states.

Walter Reade Jr. had previously
been successful with his . “Tonight
at 8:30” showings of art films in
his . Jersey theatres. Others had
tried it now and again but no one
had previously given it a really
thorough trial.

Results: in Butte, Montana,
where the Tuesday average for the
Montana Theatre was about $150
for previous years, the art series
were a complete sellout (900: sub¬
scribers). The Tuesday average
now runs from $450 to $600 fde-V
pending ori how many, series tick¬
et holders turn up for the shoWj.
The local Junior League makes
from $1,000 to $1,500 a year for its
charity work, the community , is
completely happy about the whole
thing, arid a wide array of film
fare is brought, to town that other¬
wise would never see a screen.

The potentials of tir-s plan na T
tionally are such that -film rentals
can be multiplied many times. A
solid, steady audience can be or¬
ganized to support a series of films
in cities and towns of all sizes.
This will go on, once organized,
year after year with' continuing
and growing success.

It will take cooperation of the
foreign film distributor but further
it should be financed by a joint
fund from all foreign countries.
After several years of basic or¬
ganizing work, costs would drop to
a minimum needed to administer
the 1,000-odd festivals that are a
conservative estimate of the na¬
tional potential.

i Paramount and Naify Also |

In addition to the Fox operation
in this field, the writer has also ;
served as special consultant for
AB - Paramount's Intermountain
Theatres and aided in the organ¬
ization of similar festivals in four
situations in the Salt Lake City
area; Later the same effort was
tried out with Robert Naify Jr.
and tested in several towns of the
California Circuit.

These tests prove it Is workable
anywhere, if properly planned and
administered. It must be consist¬
ent arid given a thorough trial
over a , period of at least three
years* ...

The Festivals are all organized
with the aid and support in ticket-
selling of one or more local or¬
ganizations. Percentages of tick¬
ets sold are paid to the local spon¬
sor and this can be on a year-to-
year basis or a one-shot tieup. The
film programs are carefully bal¬
anced and come from all sources.
No one. distributor is favored with
a possible poor run of films be¬
tween a few good ones. Only the
best is bought and in some areas
the print is taken over by the cir¬
cuit and routed for a month or
more from town to town until the
tour is completed.

Typical of the type of balanced
program would be a major Shakes¬
pearean film: an opera film, a
bright gay English comedv, a
heavy dramatic piece such as
“Diabolique;” arid a. special item
such as “Gate of Hell.” The taste
and preference of the community
is always respected and the local
committee provides a film selec¬
tion .committee. to work with the
theatre manager and his home of¬
fice in the overall planning for the
season.

The principal secret of success
iri this operation is that it alwavs
remains completely flexible and
adaptable to the needs and require¬
ments of the comrnunity in ques¬
tion. Some of the F6x. : towns
played the film series one day a
week, others had it for two days
^very. other Week, a few even
played and built it up to three
playing days.

Distributor cooperation is of
course essential and, for the most
part, this was freely given to those
working with Fox when this plan
was first established.

76

INTERNATIONAL FILMS

Wednesday, April % 1951

FURIOUSLY CINEMATIC & LINGUAL MALAYA

Imports 874, Makes 13 Features—Dubbing Boom On

By TOM HODGE

Singapore, April 1.

For a small country with a population of about 7,000,000,
Malaya must hold the record for film imports. The number
and variety Is astonishing considering that there are no
more than 150 cinemas to serve. According to statistics
from the local Board of Film Censors, in 1957, a good ...
average year, 887 features were submitted. Only 13 of
these Were made in Malaya. (There were also 443 shorts,
355 newsreels and 421 advertising filmlets, all imported).
These figures are for original prints only. They do not
include the extra prints when more than one was brought
in. Nor do they include 16m. films of which there were
13 features, 317 shorts and 124 advertising films. :

English-speaking features, 393 of them, topped the. list
for numbers; 323 came from the States, 55 from Britain, 10
from Italy, two from France and one each from Africa,
Australia and Germany.

Since half of the people In Malaya are Chinese and In-
dians, the large number of Chinese features (305) is not
surprising. Of these 277 originated in Hong Kong. Others
came from Japan (12), The Philippines (5) and Formosa
(4). Red China sent six films. One West German film
dubbed in Chinese. (The Chinese language has several dif-.
ferent dialects and 170 of the films were spoken .in Canton-,
ese, 95 in Mandarin, 35 in Hokkien and five in^eochew).

About 1,000,000 Indians here represent one-eighth of ■

(Cathay Film Services Ltd.)

the population.—Hence imports of films made in India
were fairly substantial. Again local dialects or tongues are
a factor: 77 were in Hindi, 45 hi Tamil, two In Malayalam
and one in Sindhi, 125 in all.

There were 16 films from Indonesia, five from Italy,
four from France, and one each from Soviet Russia,
Mexico, Sweden and The Philippines. All were in their
own languages. Two Egyptian films arrived and were

. San Juan, April 8.

Lotsa talk, enthusiasm and interest, but final plans
are not inked between Puerto Rico and Lester Cowan,
who was here four days last week conferring with
government officials, lawyers, etc, re proposed film
studio. Producer conferred among others with his
attorney Daniel Kelly Jr. and Gilbert Collingwood of
Puerto Rico’s Industrial Development Co. checking on
tax exemption, labor matters and locations.

Cowan is expected to return this month. Some in¬
siders hope studio construction will be foiling by
June. Impression was left that several stateside
writers are already working on scripts.

dubbed into Malay.

Local film production (by Keris-Cathay and Shaw
Brothers) has remained about the same for several years
and in 1957 only totalled 13 features, all With Malay
dialog..

Last year witnessed an increase in the number of for¬
eign films dubbed or subtitled in local languages. Japan¬
ese and German films were dubbed into Mandarin,
Philippine films were dubbed into Mandarin, Cantonese
and Malay, Egyptian into Malay, and French and Italian
Into English. Chinese films had English sub-titles. Russian
films had English sub-titles; German had English and
Chinese; Japanese had. English; The Philippines had
Romanised Malay and the one Mexican film had English
sub-titles.

America and Britain produced over 90% of the shorts
. and all but 3 of the 355 newsreels imported. Over half
the Yankee newsreels were commentated in Chinese,
whereas all the British newsreels were in English only*

Oniy six features; all American, .were banned by the
Censors and later by the Appeal Board. They were
"Garden of Eden,” "Five Boys and a Gun." “Crime in the
Streets," ‘‘Untamed Mistress," •‘Delinquents" and ‘‘Crazy
Stripped Mambo." Some 186 features were "cut” on Cen¬
sors' instructions.

Japanese Found New York Instructive Blit London
Profitable Via Special ‘Seatons’

Tokyo, April 8.

Japanese Film Season in London
October through January seems to
have been everything that the Jap¬
anese Film Week in New York was
not. Results already tangible;. (1)
“The Throne of Blood” (Toho) and
"Living” (Toho) have been com
tracted for British exhibition by
Curzon Cinema with the first pic¬
ture to' open tliis month; (2) "The
Harp of Burma” (NikkatsuV and
‘‘The Lower Depths” (Toho) are in;
negotiation for distribution rights; j
(3) Season, sponsors The British j
Film Institute bought a print of j
“Four Chimneys” (Shintoho) for j
non-commerc : al use; (4) High criti¬
cal acclaim; '5> A repeat season to [
begin in Oct. and (fi> Possibility of j
Japan opening an art house in :
London. . j

Back from Europe where she •
acted as liaison for the Season,
Mrs. Kashiko Kawakita, Uni-Japan (
(overseas film booster) counciler, j
declined comment on the New j
York Test which she did not attend,
other than to remark, ‘‘I think they j
learned a lesson. They gave us.,
good advice. Next time it will be .
better.” !

But she did not.hesitate to point
. out how London was ‘‘right” for
Japanese product while New York'
vras "wrong.” ;

Most importantly she considered .
selection of product which for the
London Season .was done by critics
who had seen most of the Japanese;
pictures at various European fes¬
tivals and Was not selected by;
Japanese producers . i

’ English By The English ’

Another plus, she related, was;
that she heal'd no complaints bn
sub-titles. Reason for this was
simple, she let the English write
English. “We made the prepara¬
tory sub-titles here,” she explained
and we sent them with, scripts to.
Derek Prouse. programming direc¬
tor of the Institute. He corrected
*11 the sub-titles, returned them...
and we printed them. In that point,!
we were very lucky.” i

Best of criticism compared sig-1
nificance of current Japanese!
product with'that of post-war Italy.!
"The Tokyo Story” ‘Ehdchiku) was !
regarded by aisle-rsitteis as best i
entry because of universal tug of ;
emotions by old couple in plot. j
Screened at the’National Film r
Theatre during period were 15 dif¬
ferent Japanese features and seven ! -
shorts. Institute admits by mem¬
bership only and Mrs. Kawakita;
revealed that cardholders hiked!
from 35,000 to 40,000 during
Season. i

It was not insignificant that four.
•f the features, ‘ Throne of Blood.” j
"Living,” “Seven Samurai” and
"The Lower Depths” were directed j
by Akira Kurosawa of "Rashomon” i
fame. Kurosawa, who writes his '
#wn scripts,'is Japan’s most popu- ,
l»r director abroad. Mrs. Kawakita, 1

trying to explain his overseas ap¬
peal when his pictures do not al¬
ways ring solidly at home, said,
"His style Is not Westernized, but
his way of editing is more compact.
His pictures haven’t the slowness
that is typically Japanese.”

Mrs. Kawakita thinks Japanese
film production, although reduced
by 70 to 450 last year, should still
be cut in half. She thinks they
should be fewer and better and
more in accordance with capacity
of equipment, personal and audi¬
ences. Heavy production here is
due to companies’ ownership of
theatrical chains Which they feel
obliged tb fill with, double-feature
programming.

She said that Japanese produc¬
ers have only, recently awakened to
the need for overseas appeal since
domestic income used to bring suf¬
ficient income. If idea for London
art house goes through, it will be
u new theatre opening this fall
based on the Studio d’Etoire in
Paris which showcases Japanese
product 30 weeks a year.

Mrs. Kawakita is also the wife of
prez Nagamasa. Kawakita of the
Towa Film Corp., a distributing
company, and she herself is y.p, of
that company. Towa, which is cele¬
brating its 30th abni, controls half
of the non-American foreign film
import licenses in Japan. Company
handles 14 licenses of its own plus
eight of the British Commonwealth
F«lm Corp. giving a total of 22.
Other 22 non-U. S. foreign film im¬
port licenses are divided among a
number of. smaller companies.

In adition to British, Towa
imports include French, Italian,
Spanish and German product which
compete favorably With the U. S.
product, in urban areas of Japan,
but Mrs. Kawakita admits Ameri¬
can films do better in rural areas
mostly, because of greater star b.o.
appeal;

VS. CANNES REVEALED

Paris; April 8.:

Producer Raoul Levy and direc¬
tor Roger Vadim sent a formal
letter to Cannes Film Fest (May
2-18) prexy Favre Le Bret from
Hollywood declaring that they
Would not show their latest pic
"Les Bijoutiers Du Clair Du Lune”
(The Night the Sky Fell In) (Col)
to the festival selection committee,
and the pic would definitely not;
be screened at Cannes. j

Reasons given were that; too,
much .electioneering between the
polls had already been going on
for other pix, and the general hos¬
tility against the film’s star,
Brigitte Bardot, by Cannes since!
her refusal to attend last year
though she was nearby. She re¬
fused due to the cavalier treatment
she supposedly received from the
Cannes' authorities during her
Starlet days. ! - ,/

Brussels to Americans
Via USIA Cooperation

Washington, April 8.

United States Information Agen¬
cy is setting up special facilities to
bring the Brussels Worlds Fair to
the U,S. televiewers and film aud¬
iences. Agency is providing film,
radio arid press coverage of U.S.
events to the 80 countries where
it has posts, plus to radio, tv and
theatre newsreels in this country.

Voice of America will beam-
broadcasts about American partici¬
pation, which includes a number
Of show biz events, to people be¬
hind the Iron Curtain.

Fair Opens April IT and runs
through October 16;

Copenhagen, April 8.

David O. Selznick’s "Gone With
the Wind” is finally going to be ex¬
hibited in Denmark. Since 1945
literally several hundreds of thou¬
sands of Danes crossed by ferry to
Swedish towns to view the feature
excluded from Denmark because
of this country’s policy of limiting
film rentals to 30.% of gross. ...

Carl Dreyer, former director of
many art films and now operator of
the 800-seat Dagmar Bio in City
Hall Square, is the showman who
will break the long impasse.! He’s
made the booking as of next Sep¬
tember. Dreyer Is one of the 14
Danish exhibitors who some
months ago broke ranks to nego¬
tiate with American distributors,
the Danes being starved for Holly¬
wood product.:

; His Dagmar Bio has since had
several, long-runs with Hollywood
product. "Carmen Jones” (20th)
rated four months and "East of
Eden” (WB) is now in its 23rd
week! . ■ '. . j

Dreyer has “Rose Tattoo” (Par),
"Solid Gold Cadillac” (Col) and
‘‘.Seven Years Itch” (20th),. lined
up before the "GWTW-.” Booking
was made by Olaf Borgesen as one I
of his last jobs as MGM manager
before taking a new job at Nordisk]
Films Kompagni.

2 Bismarck Pix in Germany

Frankfurt, April 1.

Just as complications beset the
film world in 1956 when an Ameri¬
can and. a Germany company both
made pictures based on the life of.
Anastasia, it looks as if a new row
is brewing since two companies
have announced films concerning
the: sinking of .the .Bismarck. -

Kurt Ulrich is going to make the
film in Germany for Gloria release
under the title "Der letzte Fahrt”
(The Last Trip) while 20th-Fox has
announced a pic, "Sink the Bis¬
marck.” Company . has assigned
author C. S. Forester to do the
script. Both companies plan to
make the film as sooi^ as possibly.

Yanks File for 18 Spanish Permits

First Steps Taken Following End of Long 'Boycott 9
By U.S. Distribs

Madrid, April 8.

On the heels of decision taken
by the Motion Picture Export Assn,
to lift the film embargo on Spain,
the ,U. S. companies have submit¬
ted 18 applications for film import
licenses to Spain's Ministry of
Commerce.

Applications were presented by
each of the seven U. S; branches
for two pix per company pending
final word from MPEA in New
York on allocation of remaining
four. It is thought here Allied
Artists Will get one of the four and
three of the seven companies will
be allotted an additional pic under
the Gotham formula that will com-;
pensate the underprivileged in the
future and establish film import
parity for the seven U. S. distrib
majors when a pact with Spain is
eventually signed.

While no agreement has yet been
signed between Spain and MPEA,
insiders here say Mediterranean
MPEA rep Frank Gervasi reached
a handshake deal with government
officials for the immediate entry
of 18 Yank pix, with pact negotia¬
tions to be resumed in Rome after
the holidays.

MPEA bargainer Gervasi left the
clear impression in official circles
and along Film Row that he will
pursue a dual policy of making
considerable goodwill concessions
to Spanish filjh authorities and the
local industry while limiting U. S.
branch managers to their essential
function of exploiting Hollywood
films imported.

Radiant MPEA . action im elimi¬
nating embargo prior to pact-sign¬
ing contains several offshoots. It
means MPEA has finally accepted
the Spanish government’s Aug. ’55
dictum that U. S. companies will
distribute a local film feature for
every four imported. Also implied, j
is that Yank companies will tem¬
porarily unbloc and deal with film
ministries individually on par with
Spain distribs.

Of particular significance were
Gervasi parleys with some of the
leading Spanish distribs. MPEA
rep accepted principle of splitting j
annual U. S. film import quota in
an eventual accord with local col¬
leagues and then went on to offer ]
them MPEA product on percentage
terms U. S. companies enjoy in
Spain. Aware that MPEA has a
three-year reserve of top quality
pix withheld from Spain during the
embargo years, reports here say.
prestige local companies such as
Dipenfa-Filmayer* Charmartin, Ce-
picsa, Mercurio and others were
very receptive to the Gervasi ap¬
proach. |

Worthy of note is reliable Info j
here bracketing Dipenfa-Filmayer, I
formerly a bulwark of resistance to J
any pact with MPEA, with other
banners generally regarded friend¬
ly to Yanks or neutral during long

Gervasfs trump card acceptance
of MPEA participation in Spain’s
San Sebastian Int’1 Film Festival
this coming July, rounds a series
of steps manifesting a new, positive
MPEA attitude to Spain-U. S. film
friendship and cooperation.

Dramatic news that U. S. distrib
wheels were about to! turn again
| in Spain was relayed by Gervasi in
Madrid to U. S. branch. managers
in Barcelona via a phone-mike
hook-up last Tues. (April 1). Ger-
yasi told Barceloriites to submit .
their import applications, refrain
from all comment or intervention,

| curtail individual .trade jockeying
and pull together from here in.

Only chill note came from Span¬
ish distributor’s prexy Montero
who protested to Sindicato and
commerce, toppers his organization
had been bypassed in decision to
yield 18 import licenses to Ameri¬
can companies; Montero also heads
big-time distrib CIFESA which.
Y er y: recently entered an agree-.,

; ment with J. Arthur Rank, to re¬
lease nine Rank pix yearly. Off¬
setting .the chill were statements
from important industry personali¬
ties endorsing current Spain-MPEA
rapprochment.

Gervasi will. Initiate next round
of negotiations in Rome next week,
when Spain' officials wing in for
final and less friendly. Spain-Italy
film pact talks. Observers here see
end of April as date stage will be
'fully set in Madrid for Spain-
MPEA, pact-signing ceremonials.

conflict* K .

AV?:»*q r i r.'t;

Spain has issued a small number
of permits (2 per co.) to carry U. S.
companies to the beginning of
the new year, which starts in
September. Issuance of the li¬
censes came as part of the agree¬
ment under which the Motion Pic¬
ture Export Assn, lifted its em¬
bargo on shipments to] Spain.

It’s understood that a new Span¬
ish deal remains to. be worked out,
though the companies appear to
have received certain assurances
in that connection.

The interim licenses are few be¬
cause .the. summer months mean
very little business in Spain and
the sea'son really, only starts in
September.

‘ hatful of Rain" <20th), a critical
fw b o - disappointment in

***» is having tough
sledding abroad, But for different
r ~ ° n S—-no dope problem over*

Wednesday, Apr ft; 9, 1958

PJBUETt

RADIO-TELEVISION

77

GBS-TV’s Nine Lives

CBS-TV is undergoing a case of acute executivltus, with no less
than nine-—count ’em—nine changes taking place on the vicepres-
identical-and-up level at the web within the period of a month. It
all started with the surprise appointment of Loii Cowan to the
presidency, and the shifting of Merle Jones into the new CBS Tele¬
vision Stations division, followed by c some rajpid-fire changes at
the programming level.

Rundown on the changes looks like this:

Lou Cowan tapped to become president Of the CBS Television Di¬
vision, replacing Merle Jones. -

Merle Jones moved from prexy Of CBS-TV to presidency of the
new CBS Television Stations Division.

Jim Aubrey quit ABC-TV to replace Cowan at CBS Inc. as y.p.,
creative services.

Harry Ommerle upped from v.p., network programs, N.Y., to .
v.p., network programs, supervising both coasts under exec v.p.
Hubbell Robinson Jr:

Mike Dann resigned presidency of Henry Jaffe Enterprises to be¬
come CBS-TV v.p., network programs, N.Y., succeeding. Ommerle.

Howard Meighan quit as v.p. in charge of Coast operations for
CBS-TV to form his own tape, production companies.

A1 Scalpone quit as v.p., network programs, Hollywood, to be¬
come an indie producer under contract to CBS-TV,.

William Cozier upped from general program exec on the Coast
to v.p.; network programs, reporting to .Ommerle on the program
front but absorbing Meighan’s other Television City duties.

Guy della Cioppa upped from director of programs, Hollywood,
to v:p. and director of programs, Hollywood.

‘We’ve Sunk So Low There’s No
Place to Go But Up’: Schaffner

By BOB CHANDLER

“To offend no one is To stimulate
no one.” That’s the view taken of
the estate of television dramatics
by Franklin Schaffner, one of the
medium’s pioneer and prolific
directors; To Schaffner, tele¬
vision’s a medium of. ideas, and he
feels the networks and sponsors, in
underestimating what their so-
called m ass audience will watch at
home, has eliminated the stimula¬
tion of ideas from their program¬
ming product.

"Remember the Army-McCarthy
hearings? The public ate them up,
and the networks and sponsors
were all pop-eyed at its impact. But
this was serious stuff, a vital issue,
and the public watched it avidly
and learned from it. This is what
television was supposed to do in
the first place; it was supposed to
be the medium that would capture
human drama and give mass-scale
exposure to human idea. Just look
at it now. If there’s any cause for
optimism, it’s just that we’ve sunk
*o low there’s no place to go: but
up-”.

Too many well-placed executives
still evaluate the medium in terms
of motion pictures, and the thea¬
tre, Schaffner believes, instead of
as a medium unto itself. That’s
why, for example, sponsors and
networks have tended to "under¬
value the intelligence and recep-
(Continued on page 94) . '•

CBS Inc. has instituted a cross*
the-board 5% increase for its sal-:
ary-grade employees in New York,
effective last week (31), and has
established maximum salary rates
in each job classification. Em¬
ployes has asked for a 7% hike.

The vast majority will get the
8% increases, but those over or
near the newly established maxi-
mums will get a 3.7% cost-of-living
increase instead. : Hereafter, any
employees at maximum will be eli¬
gible only for cost-of-living in¬
creases. However, CBS will give
prime consideration to those at
maximum salaries for promotion
to higher classifications.

New maximum rates (CBS
never had ’em before) represent
• 50% "spread” over the mini-
mums, compared, to the normal
spread from minimum to maxi¬
mum of about 35%. Web will also
five merit raises above and be¬
yond the general increases, with
employees rated in the upper third
Of their departments eligible. Mini¬
mum merit raise is $2 weekly, but
eligibility has been widened from
the upper one-fourth of each de¬
partment last year.

Benny’s Special Emmy

. Hollywood, April 8..

For his valiant efforts and con¬
tribution to the broadcasting indus¬
try through the years, Jack Benny
will be presented with. a special
"trustee award” by Academy of
Television Arts and Sciences on
Emmy Awards program April 15.

Jane Wyatt will. make presenta¬
tion.

With the hatter-up season im¬
minent, WPIX, N. Y., has complet¬
ed negotiations for full sponsor¬
ship of its entire pre and post¬
game shows around its hypoed
schedule of 141 New York Yankee
baseball games, at home and on
the road.

WOR-TV, which will be tele¬
casting the only national league
baseball to .be seen in the New
York area, via its hookup with the
Philadelphia Phillies, says it has
three orders in the house for its 78-
game schedule. Station still is
sitting on identity of sponsors,
maintaining that the; Phillies. want
to clear up the local Philadelphia
sponsor picture prior to release
(Continued on page 04)

Cries‘Help’as WHKK
Shows Overload Lines

Cleveland, April 8.

. The Ohio Bell Telephone Co. has
threatened to discontinue service
to WHKK because of overloaded
lines stemming from listener par¬
ticipation programs.

The station, however, has been
granted a restraining order by
Judge Frank Harvey pending a
final hearing; Ohio Bell charged
the'station’s "Sound Off,” "Answer
Man” and “Tel-a-tune,” in . which
listeners are asked to call the sta¬
tion, resulted in engineering prob¬
lems, and that eight of the station’s
12 lines should, be cut off. Ohio
Bell' officials said the station re¬
fuses td change its procedure of
conducting the “call back” pro¬
gram. •

WHKK officials maintained the
programs are in the public inter¬
est, informative and educational,
and consequently should be contin¬
ued in their present manner.

By GEORGE ROSEN

The tv. network top echelon re¬
organizations, notably at CBS and
ABC (NBC is sitting ’em out this
time around), reflect the trouble¬
some state of affairs in the at¬
tempts to upgrade the program¬
ming, ratings and financial plight
of the webs.

The week-after-week - checker¬
board maneuvering is obviously
inspired by a more solid three-net¬
work competition in a recessive
climate and at a time when it’s still
conjectural as to whether, costs
for time and programming being
what they are, television Can sup¬
port a three-network economy.

Particularly at ABC and CBS,
Leonard Goldenson & Co. and the
Frank Stanton-Bill Paley top com¬
mand; respectively, are confronted
with the cold hard facts that the
’57-’58 semester was hardly ail oc¬
casion for rejoicing. There’s ! lit¬
tle attempt to conceal furrowed
brows, with a wholesale realign¬
ment of program schedules on tap
in the wake of an unprecedented
list of casualties; (Outside of the
westerns, there . weren’t perhaps
more than two or three hits all sea¬
son, and it’s an interesting com¬
mentary that CBS’, standout attrac¬
tion was inherited from ARC—-the
Danny Thomas show.)

On the premise that a network
is only as good as the peopiie who
run it, here’s the blow-by-blow .on
the administrative reshuffle of re¬
cent weeks:

, CBS

Upping, of Lou Cowan to the
prexyship of CBS-TV (with Merle
Jones shifted over to the presi¬
dency of CBS Stations in the -cre¬
ation pf a separate division) accents
the Columbia "era of the pro¬
gramming braintrusters.” Subse¬
quent • develppments found Mike
Dann coming in as veepee in
charge of programming in the east
; as successor to Harry Ommerle,

| with the latter elevated to head of
• national.. . programming, thus os-
: tensibly freeing exec veepee Hub-
bell Robinson Jr; from day-to-day
' problems in order to "mind the
j creative store.” On top of that,

; Jim Aubrey (ex-CBS on the Coast)

1 was brought over from ABC to
take over Cowan’s former 20th
floor corporate veepeeship in cre¬
ative services.

Almost, day-and-date .Howard
Meighan announced his resigna¬
tion as head of west coast opera¬
tions for CBS to stake his future in
videotape. From then on in some
one apparently got his signals
mixed.,. Out of 485 Madison Ave.
hq. came the leak that A1 Scalpone,
program chieftain on the Coast,
would succeed Meighan, with Bill
Dozier stepping into Scalpone’s
shoes. But two days later came the
Official announcement from the
Coast that Dozier would not only
head up Coast programming but
would coordinate all Hollywood
departments. As for Scalpone, he
went the "Harry Ackerman way”—
a two-year contract to operate as
an indie producer to deliver two
CBS-financed pilots a year. Guy
(Continued on page 94)

BRITISH COM’L TV’S
18,500,000 VIEWERS

London, April 8.

The steady and continued growth
of the commercial tv audience in
Britain is pointed up in a new re¬
port prepared by Television Aud¬
ience Measurement, The : company
reckons that the indie tv programs
can now be seen by more than 18,-
500,000 viewers.

The survey shows that more than
71% of homes equipped for tv in
the commercial areas are now able
to select both channels. The num¬
ber has grown form 4,185,000 six
months ago to 5,405,000.

TAM also reports a steady expan¬
sion in Scotland, where the number
of homes equipped to receive com¬
mercial tv has grown from 187,000,
when transmission started last sum-
iper, to 396,000.

Seen As Technicians Strike CBS

Kup’s Capers

Chicago, April 8.

Irv Kupcihet, Sun-Times
Columnist and a WBBM-TV
contractee, performed the un¬
precedented last Friday (28)
when he reviewed his station’s
newest show on Its own air¬
waves. On his regular late-
night gabfest, Kup gave frank
criticism of . "In the Bag,”
which preemed earlier that
evening and on which he is a
regular panelist:

"The show has fine poten¬
tial, which it will realize after
the panel improves Its ques¬
tioning and learns not to talk
over each other. The panel’s
questioning wasn’t ' sharp
enough . . . I felt we didn’t
ask direct, penetrating ques¬
tions . ..; Asking such ques¬
tions is a real art.”

Drama Series May

. Toronto, April 8.

. Negotiations are under way;
whereby the American Broadcast¬
ing Cdrp, will also carry the |
all-Canadian tv weekly drama show •
tagged "General Motors (Canada) j
Theatre,” the 26-week series to;
be carried this fall.over the trans-
U, S, ABC network as well as the |
continued coast-to-coast setup of l
the State-operated Canadian Broad- !
casting Corp. Should negotiations I
| be completed,, this will be the first i
jtime a live Canadian tv show will j
be simultaneously seen in the U. S, j
|. General . Motors executives of
i both countries are currently meet- 1
ring here t to plan this fall’s program i
; schedule but neither they nor their j
Toronto advertising agency (Mac- j
Laren’s of Canada) will comment, i
"GM. Theatre” would be carried by j
the- ABC network every Tuesday i
this fair as presented live from To- j
ronto that night over 39 stations of . j
the CBC setup, with the 60-min.;
segment Currently in the 9-10 p.m.
slot- '

..CanadianWriters on "General*
Motors (Canada) Theatre,” who 1
. (Continued on page 94).

Clere, Rhubarb: Are
Adr. Abuses on TV

Cleveland, April 8.

Another rhubarb between radio
and newspaper, personnel popped
with Bud Wendell of KYW’s "Pro¬
gram PM” taking issue with Cleve¬
land News columnist Sidney An-
dorn.

Writing that tv commercials "are
making us flee tv, commercials in
number and inelegance, double
spotting,, tv with no scruple per¬
mits spots in quadrUble,” etc. An-
dorn said that "advertising agen¬
cies are running the tv business,
and the result is a bombardment
of offensjvenness which triggers an
abrupt departure from the screen
the moment a commercial begins.”
Andorn, onetime executive at both
WERE and WJWi-TV, also noted
Wide violations of the NAB code.

. Wendell, taking issue with An-
dpra comments, particularly with
his unfavorable remarks, said that
the Cleveland News, the day of An-,
dorn’s column "had a total of 36
paiges, only three were complete¬
ly without ads; 18% of the paper’s
pages were full-page ads; 59% of
the paper was made up of adver¬
tisements, leaving 41% . for news,
features, etc. : Concluded Wendell,
22% Of our schedule is devoted ta |
advertisements; .78% to entertain¬
ment, news, etc. Our schedule had
no code violations.

Only local of the International .
Brotherhood of Electrical .Work¬
ers which did not go out on^strike
against CBS and its owned & op¬
erated stations was the one in
St. Louis, where both the radio
and television engineers are seek¬
ing a referendum. But on Mon¬
day <7), at 1 p.m. approximately
1,300 other rank-and-filers left
their . cameras and switches and
walked out of CBS shops in six
cities. Union doesn’t see any im¬
mediate .hope of settlement.

Strike is in effect in New York,
where the militant Local 1212 wajs
pushing for a strike as early as last
Friday, and In Chicago, Los An¬
geles, Milwaukee, Hartford and
Boston.

On Friday afternoon, officers in
the national headquarters of IBEW
in Washington were accused of
"dragging their feet” rather than
okaying a strike. A member of
the New York local swore at the
time the group wanting a strike
"would sit there all night if nec¬
essary” to- get the national offi¬
cials to go alon’g. Later, it was ex¬
plained, the national officials were
"browbeaten” into sanctioning the
strike.

Employees of IBEW at CBS’ St.
Louis’ operations remained uncer¬
tain about joining in the strike
during the union session in Wash¬
ington. The uncertainty and the
failure to follow the other locals
out is the cause of the planned ref¬
erendum.

The results on CBS are clearly
evident in the fouled-up progam-
ming. Moreover, the National
Assn, of Broadcast Employees &
Technicians, which has been bar¬
gaining concurrently at NBC and
ABC, almost certainly will sus¬
pend all further dickers with those
webs until the outcome of the
IBEW strike is determined.

CBS, in a statement following
the walkout, said "striking techni¬
cians have been offered the most
generous contract”—a $185 base
pay. after three years service, and
an average annual pay and over¬
time for a majority of iBEWians
would "exceed $10,000 a year.”
Pius - that, CBS disclosed, union in
the network’s “final offer” ’was
given four weeks of vacation for
technicians with the web 15 years.
CBS. said the contract increases it
was willing to 1 make would cost it
an additional $1,600,000 a year or
over $1,200 a man.

One of basic reasons for the
walkout, according to authoritative
unionites, is that clear lines of
video tape jurisdiction were not
drawn up in the dickers. Another
factor is that the union has been
seeking a shorter work week.

"The strike doesn’t look as
(Continued on page 92)

Dozier’s Bid For
Schary, DeMiDe

Hollywood, April 8.

Newly-appointed CBS program
v.p. William Dozier hae launched a
drive to sign top film and stage
producers for one-shot assignments
on "Playhouse 90” next season.
Thus far those overtured by Doz¬
ier include Dore Schary, Cecil B.
DeMiile and Kermit Bloomgarten.

However, Dozier Is meeting re¬
sistance from a number of w.k.
producer-directors. and producer-
writers who feel the risk of a one-
shot on tv is great, particularly in
view of the coin involved—com¬
paratively small for the type of
talent Dozier seeks.

Schary and Dozier conferred
Friday, and Schary said later that
he was ’’thinking it over.” "Con¬
sideration wouldn’t be the money.
It would be whether to try a par¬
ticular show,” said the producer-
writer.

Martin Manulls, producer pf the
series this season, moves to 20th-
Fox with a producer ticket next
fall.

73

■ AMO-TOLEVISIOX

PTSSlBfr

Vcdiiwday, April 9, 1958 :

Washington, April 8 . 4 -

'Fraternization betwe e n the
broadcasting industry and the Fed¬
eral Communications Commission
came' in for strong censure in a
stinging interim report last week
by the House Subcommittee on
Legislative Oversight. Elements of
the industry were attacked fbr “ex¬
cessive entertainment” of commis¬
sioners and the latter were critl-
iized for spending so much time
at industry meetings.

Conduct of some of the commis¬
sioners, as disclosed at hearings,
“has seriously undermined public
confidence” in the Commission,
said the report. And practices of

"Disneyland’ far Britain

' London, April 8 .

The Walt Disney organization
has made a deal with ABC-TV to
present a Once-a-month “Disney^
land” show, starting on June 15.
A - Mickey Mouse Club program
will be presented on the other
three weeks each month and ABC
claim that other, programs will
enter the homes of 5,000,000
viewers.

“Disneyland” will be a 60-min¬
ute show. “Mickey Mouse Club”
offering will fun for 30 minutes

Zinger; A Tough
to

._ . x ... : and Will be programmed sometime

Jhe: industry uv connection with en,; between 4 and 5 p. m . on Sundays,
tertainment of commissioners, it j ■... , ■ • -• , ■■
asserted, are “Unsavory” and “ut-i
terlyindefensible.”

Report recommends legislation
providing (l) a code of ethics for
the FCC; (2) a ban on acceptance
of honorariums; ( 3 ) prohibition of
ex parte contacts with respect to
pending cases; and (4) specific
power to enable the President to
remove a commissioner .for “neg¬
lect of duty or malfeasance in of¬
fice.”

On the subject of Commission
relationships with industry, the re¬
port expresses doubt of the value
of “wholesale attendance” by agen¬
cy members at certain functions
While various problems, including
network regulation, remain un¬
solved:

With respect to acceptance of per
diem in connection with attendance
at meeting in which the industry
pays hotel bills, the report finds
“an urgent need” for clarification
of the regulations of the Comptrol¬
ler General.

. With regard to the channel 10
Miami case, the report. declares
that pressures revealed to have
been. brought on “some members”
of the Commission “cannot be tol¬
erated.” It points out, in this con¬
nection that delays in reaching
decisions contribute to such pres¬
sures.

Those Cuffo Sets

As to the furnishing of color sets
and other equipment to commis¬
sioners, the report asserts that
such practices are “undesirable”
and e x presses “serious doubt”
whether some of the equipment is
needed to enable the agency to
keep up with developments. The
Commission itself, the report sug-
. gests, should examine this subject,

“applying the most stringent stan¬
dards of propriety, and take such
action as will remedy a situation
which has brought on much public
(Continued on page 92)

ARB:

Chicago, April 8 .

Washington, April 8 ..

Former Federal Communications
Comr. Frieda Hennock brought
some iife-r-as of yore—into the
final hearings last week of the cur¬
rent phase of the Inquiry by the
House Subcommittee on Legisla-^
tive Oversight. ;.

. Never one to shrink from ex¬
pressing herself, the blond , attor¬
ney (now Mrs.: Simons) made no
bones about her feelings at not be¬
ing reappointed to office when her
seven-year term expired in 1955.
Nor did she fail to remind the Sub¬
committee (which includes six Re¬
publicans) . that .the Administra¬
tion replaced her with Richard
Mack, recently resigned. Miss Hen¬
nock; a Democrat who has been ac¬
tive in the party, was appointed by
President Truman. Mack has been
generally regarded as “an Eisen¬
hower Democrat” but denied this
before the Subcommittee.

.. Monopoly forces, meaning the
networks and A.T.&T., she said,
kept her from staying on the Com¬
mission. “Having fought the inter¬
ests in control of the entire field,”
she testified, “I. didn’t stand the
least chance •, of; reappointment.
And I was hot in the least sur¬
prised.”

Asked who ire these interests,
she replied;

“The monopolistic forces that
control the entire field of tv and
radio—the three tv networks,
A.T.&T., and all the other mono - 1
polistic interests In this field. My
feeling is that they control this en¬
tire industry." : - . ,.

. How could the. networks control
White House appointments to the

FCC?, Chairman Oren Harris (D.-
Ark.) asked.

"You can draw your own conclu¬
sions,” Miss Hennock responded.

WBKB has dropped its subscrip- : “The fact is I was not reappointed
tion to American Research Bureau ]—and I fought those interests. All
service for reasons, in the words '

of Sterling (Red) Quinlan, "that
it is short-changing television, in
Its measurement of daytime sets

I know Is that I was kicked off un¬
ceremoniously because Commis¬
sioner Mack was so badly needed.”
The networks, she said, fought
in use.” Quinlan ABC veep in UHF and are responsible for there

charge of the station, said that
radio salesmen are using ARB glee¬
fully to demonstrate that almost
no one watches tv by day. “Niel¬
sen proves this isn’t so, says Quin¬
lan, “and it only points UP a basic
fault in ARB’s diary system—a
fault that is costing the industry,
millions of dollars. Women tend
to be careless in filling put the day¬
time part of their diaries: They
don’t always pay attention to' what
the children are watching, and

(Continued on page 94)

DE GRAY’S ABC-AM

Leonard H. Goldenson, president
of American Broadcasting-Para¬
mount Theatres, has made Edward
J. DeGray’s appointment as new
chief of ABC Radio official. After

. -Robert Eastman’s formal resigna-
often they make deliberate onus-; tion as president of the radio net-
sions from guilty consciences.” [work, DeGray was simply de-

•Fu° r *^ h T e nonc f’ *? KI ? 15 scribed as “head” of ABC Radio.

With Nielsen only and will take its i DeGray came to ABC in 1955 as

chances on losing, business from
agencies that buy by ARB. Quin¬
lan is in New York this Week visit-
: lng media buyers to try to raise
Nielsen acceptance on Madison
Ave. As representative for his
network in Television Bureau of
Advertising, Quinlan said he is go¬
ing to take up the ARB matter

director of radio station relations,
and was tagged as a veepee last
year. .' "

Eastman finalized his settlement
with Goldenson on the five-year
contract given him last May. Na¬
ture of the payoff was not dis¬
closed, but Eastman Is believed to
have had a pact from AB-PT to run

at the next TvB board meeting; the radio web at $85,000 annually
on April 24. i (plus a percentage of whatever

Quinlan said he would be willing [ profits his regime showed). The
to renew business with ARB when ] former head of John Blair radio
..the alleged deficiencies are cor-;; reppery is expected to set up his
rected. own station rep biz.

CBS Stations in Chi

Make tike Newspaper
With 34-Man Staff

Chicago, April 8 .

Probably the first attempt on any
level to departmentalize a radio-tv
newsroom like i newspaper, or¬
ganization was made last week by
Bill Garry, head of the 34-man
news shop of the two CBS stations
in Chicago. Garry has drawn up
a plan that would eventually make
experts of ordinary , reporters, en¬
abling them to analyze as well as
to report the news.

First two specialists to be ap¬
pointed were Dick Et.ter as science
editor and Irvin Lewis as busi¬
ness editor. These two fields Garry j
classifies .as “major spheres of. pub¬
lic interest, outside of straight
news,” Both men have consider-;
able preparation for the assign -1
merit, having previously worked
in or studied their respective fields.
Other headings in Garry’s new
table of . organization are Labor,
Education; Human (or Race) Re¬
lations, Medical (as divorced from
Science),. and possibly State Ppli-
tics.

The newsmen will be working on
one general news show per day for
either WBBM or WBBM-TV and
will spend the remainder of each
workday researching, making, con¬
tacts, and. in general learning more ]
about his specialty. In creating
experts Garry expects to develop
a number of sidebar stories for the
regular news shows but moreover
figures to. be amply. prepared for
thorough. analytical coverage
should there be .a crisis or major
news break in any of the fields.

ABC-TV has been successful in
pushing a precedehtal late night
network news strip. Slated for next
fall, John Daly will do a nightly
10:30 to 10:45 p.m; news show,
and . already the stanza is SRO.

P. Lorillard bought three nights
with Daly, Tuesday, Wednesday
and Friday. The Wednesday night
newscast will appear after the
Miles-Mennen-sponsored fisticuffs
and before 11 p.m., depending for
its length oh how close to 11 the
fights run;:

Whitehall Pharmacal inked for
Monday and Thursday. The Loril¬
lard deal for Daly was arranged
; at the same time it inked for half
of the new “Rough Riders” series
on Wednesdays at 9:30. on ABC.

There is some doubt about the
return of Daly’s 7:15 p.m. news
-strip next season, in light, of this
new development; . The decision
about Its return has pot been made,
although Daly, veepee in charge
of news as well as being an on-the-
air personality, is all in favor of
keeping both programs going,

. An ABC exec said that the prob¬
lem of station clearances on the
10:30 news package have not been
taken up with affils as yet, but: he
believed that it won’t prove very
difficult clearing the required, min¬
imum asked by Lorillard and
Whitehall. He said that, since the
sponsors asked . such a minimal
percentage of c national coverage,
the necessary * clearances will be
easy to come by.

ABC figures that stations Will
be able to begin local feature film
shows at 10:45, after Daly’s news¬
cast, thereby getting a jump on the
local film competition.

Historical twist to this' situation
comes when it is recalled that it
was ABC (first with- “Disneyland”
on Wednesdays) , which put into
operation the pre -8 p.m. half and
full-hour prpgram concept, forcing
news, back into a' pre-7:30 ,time

Minneapolis, April 8 .

In his company’s three television and two radio stations In this
territory, including WLOL here, President Larry Bentson, as a
public service has launched a "Bellringers” campaigns for the pur¬
pose of “counteracting all of the gloomy business talk being heaH
currently.”

On all of the stations’ newscasts bell ringing is followed by a
recital of favorable trade developments designed to show that, “eco¬
nomic conditions still are pretty good.”

Chamber of Commerce bodies and businessmen themselves have
been asked to furnish the stations with information anent en¬
couraging economic factors and these are used on the newscasts
accompanied by the bell ringing. / • ,

Campaigns’ theme, chosen by Bentson, is business es good in
WLOLand” or the particular station’s area. Newscasters’ recitals
have to dp-with increased sales, production and employment when
it occurs as well-as expansion of facilities, opening of new buildings
and other business items “that reflect the economic news’ bright
and optimistic side.”

And, asserts Bentson, there is plenty of this good news..

“Although it may be true that some sections of the country are.
experiencing economic difficulties,, there are many signs that in
this area conditions are still favorable,” he says.

“Our ‘bellringer’ campaigns represent an effort to point out this
basically happy picture hereabouts, build confidence that will
loosen pursestrings and thus stimulate buying and dispel some of
the gloomy talk which generates gloom even when it might not
have any basis in fact.”

In addition to WLOL here, Bentson’s BFR Broadcasting Corp.
operates KELO-TV and KELO Radio, Sioux Falls, S. D.{ KDLO-
TV in the Huron-Watertown-Aberdeen, S. D., area, and KPLO-TV
in the Pierre-Ghamberlain-Mitchell, S. D., area. Theatre circuit
owners Eddie Ruben and Joe Floyd along with Bentson are prin¬
cipal owners.

Subsequently the advertising council has decided to incorpor¬
ate the Bellringer Crusade into its own anti-recession campaign.

'Music Til Dawn’s’ Unique Status
In Achieving a 5-Year Milestone

.. --- 4 -

‘PLAY YOUR HUNCH’
NEWEST TV GAME

Still another game show, “Play
Your Hunch,” has been tapped for
daytime duty on CBS-TV starting
June 30. “Hunch,” a Goodsoii-
Todman package, will replace the
Garry Moore show at 10 to 10:30
a.m. on that date.

Stanza involves couples: com¬
peting against each other for
prizes, the competition taking the
form of guessing which of three
objects is the correct one for the
question involved. Emcee hasn’t
been set yet.

NABETs Rallying
Point: A Shorter
Wfe at NBC, ABC

Though the feelings of the na¬
tional membership will not have
been completely polled until to¬
morrow (Thurs.), there are definite
indications that the National Assn,
of Broadcast Employees & Tech-
nicians will use a shorter work
week demand as the “rallying
point” in future contract negotia¬
tions with NBC and ABC.

Union has been assessing the at¬
titudes which caused rank-and-file
engineers to reject the latest NBC-
ABC offers. Without a strong bar¬
gaining point to unify the member¬
ship, NABET negotiators face a dif¬
ficult situation vis-a-vis NBC and
ABC, since the engineering Con¬
tracts with, the networks were only
“marginally rejected.” NBC en¬
gineers, on a national scale, man-,
aged to defeat the contract by only
50 votes. At ABC, the national
margin was 85.

After the objections are tallied,
the unions’ local boards will, re¬
view the reasons why offers were
rejected by such a small majority,
thereafter the contract demands
will be adjusted accordingly.
Shorter work week, so far, seems
to be a substantial problem and
probably will take precedence in
the dickers over most of the other
gripes.

Talks with the networks should
be reconvened after the review.
But this much is held certain by
union sources: Since International
Brotherhood of Electrical Workers
struck CBS, the NABET dickers
will not begin again until CBS and
IBEW settle their strike; NABET
seeks to be in a position to assess
IBEW’s gains before making its
own final oftJfi,, t

Considering that it was estab¬
lished in the blackest days of radio,
American Airlines’ unique - "Music
’Til Dawn” network-spot pattern is
taking on something of a milestone:,
status in celebrating its fifth, year
on the air next week (14). That
five-year standing' should mark
something of a record in terms of
modern-day radio.

The “Music Til Dawn” pattern
consists of sponsorship of separate
all-night good-music shows on five
CBS Radio o&o stations, along
with four independents purchased
by American and its Lennen &
Newell agency on a spot basis.
Show runs six hours a night (eight
on Saturdays), six nights a week,
and because. of the dear-channel
loeationing, can reach about 90%
of the U. S, population in mid-
morning. That’s a lot of radio,
particularly over a five-year stretch.

Cumulatively, it’s a lot of money
too, but hot on a cost-per-thousand
basis. The CBS group is bought
on a package basis (stations never
had a rate, card for the middle of
the night, since they used to shut
down at 1 or 2 a. m.), and the four
(Continued on page 94)

Fleischl Ankles
WMCA In Tiff

M. M. (Mort) Fleischl, executive,
vicepresident and general man¬
ager of WMCA, quit after differ¬
ences with Nathan Straus, the
president and owner of the N.Y.
radio indie. Fleischl, who had
been with. the indie for 17 years,
seven of them as administrative
topper, told , station employees be¬
fore resigning that he was “it
disagreement: with the basic poli¬
cies set by Mr. Straus.

Fleischl refused to comment fur¬
ther on his reasons for ankling,
but.it was generally held that the
tiff concerned future programming
Station is essentially a music and
news operation with about 10 % of
the programming going to public
service shows, a. field which Straus
reportedly holds dear.

Recently, top management at
the outlet has held a series of
prpgram conferences on how to
further upbeat audience interest
but it wasn’t until Wednesday ( 21 ,
the day before Fleischl made his
resignation formally to Straus,
that any one seemed aware of any
sharp differences. Fleischl did say
-that he made up his mind to leave.
WMCA “reasonably quickly.’!

_ So far, station has not chosen
Fleischl’s successor as general
manager. Sales managers John
McSweeney and new program
chief Peter Straus reportedly will,
operate as a joint commair*. un¬
der . the senior Straus’ general

i aeg,s ’. £ ?ri th T J t !?f,*^?- !a H

79

Wednesday, April 9, 1958

UStiETf

RADIO-TELEVISION

For somebody who’s not a performer, one of NBC’s most prolific
space-grabbers in the consumer press is Stockton Helffrich, web’s
continuity & acceptance director. What with tv censoring a major
issue for newspapers and magazines, Helffrich has been on a literal
. merry-go-round of writing and being written about and stands a
fair chance of becoming one of the best-known gents in broadcast¬
ing. V ’

A compilation of interviews and published pieces On or by Helff¬
rich since the first of the year shows no less.than 17 pieces on him,
along with a radio and a tv guest shot (on NBC, natch). That line¬
up includes trade , stories and his own actual Variety piece, but .
also such breaks as Parents mag, Cosmopolitan, Herald Tribune TV
Mag (in the works),N.Y. Journal-Americari, San Francisco Examiner/
Nashville Banner, Louisville Times .&Courier-Journal.

Helffrich, natch, doesn’t go Out of his way to get the news breaks,
nor does the NBC Press Dept, pitch him.for interviews.' But Helff-
rich’s candidness, along with his both-sides-to-every-story ap-;
proach to censorship, has made him the irresistible object of every
newsman with a bone to pick or praise on network program co.n-
- tent.-

Program Exchange Via Tape & Filin

. Judith Waller, retired NBC mid-4
west public service director, has '
r been engaged as program consult?
ant of the Broadcasting Founda¬
tion of America, the organization
designed to bring about an ex¬
change of recordings on tape and
film between the U.S.,. Europe and
the Far East via radio-tv outlets
of some 29 countries.

trustees of the BFA met yes¬
terday (8) at NYUis Town Hall
Club and had on the agenda the
hiring of Basil Thornton, former
BBC director in N.Y,, as executive
director of the non-profit, tax-ex¬
empt organization. Thornton is
currently advertising manager of
BBC publications, 1

The BFA alsq announced the ap¬
pointment of several new members
to its board of trustees, among
them Dr. George Schuster, presi¬
dent of Hunter College; Henry
Morganthau,. Ill, WGBH-TY Bos¬
ton, and Mrs. ‘ Scott Bullit,
owner of KING-TV, Seattle, and
other stations. Other trustees are
Frank N. Freeman, U. of Cali¬
fornia; Lewis Hill,. KPFA; Rich¬
ard Pack, veepee, Westinghouse
Broadcasting Co,, Robert Redfield,
.U. of Chicago; Seymour N. Siegel,
director of communications, Muni¬
cipal Broadcasting. System, N.Y.
and George E. Probst, Thomas
Alva Edison Foundation;

It is expected that the inter¬
change “of expressive utterance
(Continued on page , 94)

‘WonderfnlTown’
Set For CBS-TV

CBS-TV has tied up television
rights to “Wonderful Town” and
Will present the musical as a two-
hour spec next fall with Rosalind
Russell recreating her Broadway
starring role. Web has already sold
off half-sponsorship in the show, to
General Time and expects to sell
the other half in a matter of a cou¬
ple of weeks with Pepsi-Cola as the
hottest current prospect. -

The “Wonderful Town” tv situa¬
tion has been a compound of some
confusion in past weeks, what with
three separate parties offering
rights to the show. One was Her¬
bert Ross, who staged the recent
revival at N. Y. City Center and
sold tv rights to that (with Nancy
Walker starring) to the Mills-
Park-Milford packaging firm,
which in turn was in negotiation
with NBC. Another deal was made
by Talent Associates earlier.

Nowever, CBS’ deal is with
Joseph Fields, who coauthored the j
book with Jerome Chodorow and
who is said to have priority on the
rights. Since rights in another
medium customarily reside with
the author. Fields felt safe in mak¬
ing the deal. What complicated the
situation was the presence of so
many collaborators (three produc¬
ers, composer, librettist, two book
authors and the original novel on
which the musical was based).
While CBS sewed up the Fields
deal, it also negotiated a deal with
Miss Russell to play the lead. '

Toni, Lever To Share
Tab on Groucho Marx

Toni Co. will share sponsorship
of Groucho Marx with Lever Bros,
when, the show shifts to Thursdays
at 10 next fall. Impression had
been given that Lever had taken
over the show on a ; solo basis, but
actually Toni, was in there with a
renewal of the alternate week it
has held down for the past three
years with DeSoto.

Tatham-Laird repped Toni on
the deal.

May Substitute

Hollywood, April 8;

Hollywood tv stands to lose two.
live hour shows and gain one if
current jockeying by agencies with
CBS reaches the firming stage.
Buick is reported interested in buy¬
ing CBS-TV’s hour show, “Pur¬
suit,” to be slotted on Thursday
night in the “Climax” time. If
“Studio One” loses its Westing-
house sponsorship, the web may.
replace it with a live hour Gariy
Moore show from N.Y'.

McCann-Erickson, which ac¬
quired the Buick account after
dropping Chrysler, is said to be In
hot pursuit of “Pursuit” but on
condition that it Is given the “Cli¬
max” time. It is still indefinite
that the new agency, for Chrysler,
Young & Rubicam, or thie corpor¬
ate agency, . Leo Burnett, will rec¬
ommend renewal of “Climax” for
next season.

Two pilots have been. made of
“Pursuit,” a detective series, which
are now being marketed. “Pursuit”
Would have a Hollywood origina¬
tion.

Bob Hope ‘Overset’

Footage for Allen

. Hollywood, April 8.

| Because he decided to have his
show last Saturday consist entirely
of footage shot during his recent
trek to Moscow, Bob Hope has sold
a sketch originally planned for
his seasonal closer to Steve Allen,
who will use it April 20.

It was a baseball skit, In which
Hope banters with diamond stars,
and runs around. 12 minutes.

Maine’s Big Stick

. Portland, Me., April 8.

The tallest tower in Maine is
planned for WGAN-TV. .

Gen. MgT. Creighton E. Gat-
chell said the proposed tower
Would be at Gray and 1,107 ft. high,
791 feet higher than the present
tower at West Falmouth.

Pinch of rising costs arid the re
cessive outlook is causing a mild
form of executive panic along-
Madison Ave./with a number of
agencies and public relation firms
last Week instituting salary slashes
among $10;000-a-year-and-up exec¬
utives. At other agencies, it’s be¬
ing reflected in outright firings in
all salary grades.

One agency, Kenyon & Eck-
hardt, instituted a cross-the-board
10% slash for all execs making
more than $10,000 a year, with a
graduated slash for those in.the
$30,000 and up classification. Other
agencies and some p.r. houses
have instituted, similar slashes.
Salary cuts in these cases are be¬
ing made to . avoid firings, since
none of the agencies want to let
people out at present- arid also
feel they might have problems re-
hiring once the economy begins to
expand again..

What!s got Madisori; Ave.’s mid¬
dle-range executive worried is the
fact that this is the first general
agency .. cutback since the war.
What with television expanding,
the mild economic recessions of
1949 and. 1954 didn’t touch the
agencies. Which then were hard-
put to find bigger & better execs
to handle the burgeoning business.
But with television no longer the
exciting new medium it was and no
longer a must on any large adver¬
tiser’s budget, it hasn’t acted as
the cushion it once did.

Fact is that between rising costs,
declining; ad budgets and that old
15% commission bogey, the agen¬
cies aren’t showirig the nice fat
profits .they’ve turned out since
the end of the war. Arid, as in
any other business during the re¬
cession period, they’ve decided to
cut fat, either in excess, personnel
or in the bigger salary brackets.

‘20th Century’Safe
As a Rock on ’58-’59
Bankroll

Prudential Insurance has re¬
newed CBS-TV’s “The Twentieth
Century” for another go-round
next season, and. the network’s
public/ affairs dept, is alfeady
putting another 26 shows in the
series on The drawingboards. Pru¬
dential pattern will copy this sea¬
son’s ini that besides the 26 “Cen¬
tury” shows, it. will also buy
around five or more news-public
affairs specials. on the order of
this year's “Where We Stand”
and “Ceiling Unlimited.” \ Time
slot Is the same, 6:30 Sundays.

Nejw series of 26 will operate on
same general format, but will use
more foreign-made footage, giv¬
ing- greater . emphasis to other
/ countries and less on the U. S.
Moreover, CBS . will send more
crews, overseas to shoot new foot-;
age for the series. Production set¬
up will remain the same, with Bur¬
ton Benjamin as producer arid Ike
Kleinerinan associate producer on
the . historical-old footage shows
and A1 Wasserman and Stephen.
Fieischman handling those shows
done live or requiring new shoot¬
ing. Walter Cronkite returns

ABC-TV Mulls Byron
Half-Hour Live Series

ABC-TV is mulling use of a half-
hour live series next sea sori pro¬
duced by Ed' : Byron and called
“Diagnosis: Murder,” Initially,
Byron; who produced “Mr, District
Attorney” on radio, / planned the
“Diagnosis”, series for telefilm but
it seems the web is more inter¬
ested in a live half-hoUr drama.

Network has not committed it¬
self to Byron, yet, but if ABC. goes
through with its plans, “Diagno¬
sis,” revolving around the work
of a big city medical examiner;
will be the net’s first live drama
in some years. Marc Brandel
■ penned the initial script.

Shows for Armed Forces O’seas;

Westinghouse Bides

Time on ‘Studio 1’

“Studio One” has gotten -- a
month's lease on life, with a deci¬
sion on its future not due from
Westinghouse Until May 1. If
Westinghouse decides not to con¬
tinue the dramatic show, it will
probably purchase an alternate-
week hour plus two alternate-week
half-hours on. CBS-TV to keep its
60 minutes weekly total exposure
intact.-'

Westinghouse is tied to a firm
time contract till next September,
but its program option was up
April 1. It requested and received
a month’s extension prior to the
deadline.

ABC-TV Accents
Fri. Nite Shuffle;

<l

In the new program spot for
only a week, ABC-TV veepee
Thoiria s Moore . already has . a
fairly good idea of the network’s
fall program plans, and he’s lriad-
irig off, in an obvious area, with a
major Friday night shuffle.

ABC-TV just sold Chesebrough-
Ponds on a July 11 start of “ESP,”
a live paneler to take the Friday
9 to 9:30 slot: C-P bought, a 52-
week pact, with the usdal .13 week
options, so that if. the stanza
(which is also jumping on the home
viewer giveaway train with a $100,-
000 gimmick of its own) doesn’t
click, they can hack out by fall.
In any event, ABC wants to bold
9-9:30 open for a paneler or some¬
thing else in the lighter vein such
as a situation comedy.

Moore’s plans, worked up with
ABC-TV prexy Oliver Treyz, /also
call for. dropping “Jim Bowie” at
8 arid substituting another telefilm
package. The most likely 8 p.m.
prospect at this juncture is Screen
Gems’ situation comedy series to
star Donna Reed, although ABC
did consider: moving “Colt 45” into
the- 8 slot for a brief rime.

. From 9:30 to 10:30, Moore is
prepping: Warners’ “Public En¬
emy"

Treyz. and -Moore have decided
to concentrate on Friday rather
than Monday, which apart from
Lawrence Welk (9:30 to 10:30) is
another weak night. Plans to jazz
up all of Monday have been de¬
layed for at least another season,
on the. principle that it doesn’t
make sense disturbing Ralston-
Purina’s "Bold Journey” and Fire¬
stone’s musicaler, which come be¬
fore Welk, just to push for big
ratings. Web feels both sponsors
will be back next season, even
though thb. shows are not rating-
strong.

^Between 7:30 and. 8:30, Moore
hopes to plant two half-hours,
(Continued on page 94)

Tony Awards on TV

American Theatre Wing and
WCBS-TV, N. Y., have corraled a
group of top nariie stars for the sta¬
tion’s telecast of the Wing’s Tony
Awards ceremonies Sunday (13) at
the Waldorf-Astoria. Lineup in¬
cludes Mary Martin, Tyrone Power,
Judy Holliday, Phil Silvers, Greer
Garson and Walter Slezak.

Show Will again he sponsored by
Pepsi-Cola Metropolitan Bottling
Co., with Bud Coilyer emceeing,
Mindy Carson and Bill Hayes han¬
dling the singing

t A s the result of a squabble be¬
tween Writers Guild of America
and the three television networks,
U. S. armed forces personnel
abroad Will probably be deprived
of kinescopes and films of Ameri¬
can web shows . WGA last Decem¬
ber discovered that the commer¬
cial messages were being left in
the programs delivered to mili¬
tary posts overseas, a tactic which
the union said was in direct vio¬
lation of its basic network agree¬
ments. ,

WGA contract allows^the net¬
works to deliver the shows with¬
out demanding any extra payment
for. the' additional exposure pro¬
vided the blurbs are deleted. Right
after, discovering the webs were
sending the stanzas abroad with¬
out complying with the editing
procedure, the guild called-a meet¬
ing with the webs and members
of the Departriient of Defense to
iron matters out. WGA gave the
nets , until the end of the contract
on March .31 to. make the neces¬
sary changes, but three days ear¬
lier on March 28, CBS sent a let¬
ter to the Department of Defense
saying, “If the Defense Depart¬
ment or the advertisers of the pro¬
grams are willing to pay editing

charges, the prints could be de-
commercialized and you could con¬
tinue to receive these programs.
However, our past experience has
led us to believe that relatively
few advertisers would be interest¬
ed in making a financial contribu¬
tion to this project if their com¬
mercial messages are to be de¬
leted.”

A copy of the letter fell into the
hands of WGA and Erik Barnouw,
guild’s national chairman, in¬
formed the press. that the union
“cannot believe advertisers con¬
sider only the gain to be derived
from commercial messages in op¬
position to benefiting servicemen
and woriien stationed with the
armed forces abroad.”

.... >

.at 9 Stand

Those. ‘T Love Lucy” reruns will
have been all over the CBS-TV
map by fall. “Lucy” will shift from
its current Wednesday night perch'
in June over to Mondays to serve
as the summer replacement for the
Danny Thomas show, then in the
fall will probably move to Fridays
at 7:30. That makes a total of five
days of the week that have seen
“Lucy” In their schedules over the
years.

Series Started in its now-historic
Monday at 9 spot. First of the -
“Lucy . Reruns” series ran on Sun¬
days, then on Saturdays the follow¬
ing year. Now they’re going
Wednesdays, with the Gold Seal
sponsorship; lapsing at the end of
the. month. General Foods has
bought them to replace Thomas for
the summer, and after that, CBS is
planning"'to install them Friday
nights. Web is pitching several
sponsors on the Friday proposition,
on the .basis that since they’ve
done well Wednesdays, they ought
to Walk off with the Friday 7:30
honors, .where the competition Isn’t
so rough. Also, since CBS now owns
the negatives, they can be priced
out reasonably for a good cost-per-
thousand.

The summer, stint for the Thom¬
as showucomes as something of a
belated twist. While it was in first-
run in its old Monday at 9 slot
(now occupied by Thomas), the
“Lucy’’.show never ran during the
summer, saving its repeats for a
second network run in another
time.. So now that it’s a rerun ser¬
ies, it’s doing summer duty in its
old time slot after all.

80 TV-FILMS

$3,(H)0,000 Sol Lesser Takeover

S.v. Weintraub. who recently.4

bought, controlling interest , in Sol
Lesser Productions, is in the mar¬
ket for major properties - arid tal¬
ent for telefilm and feature pro¬
duction, as part of his overall plans
of expansion.

Weintraub in investing more;
than $ 3 , 000,000 for . controlling in¬
terest, the deal including theatrical
and tv rights to the “Tarzan” char¬
acter, as well as other properties
owned and controlled by Sol Lesser
Productions. Weintraub, a yet film
. distribution and station operator,
became prez of the. firm, still bearing
the same name, with Lesser be¬
coming board chairman-.

Lesser Product ions, according to
Weintraub, will aim at a national
sale operation in tv. The
pilot film, starring Gordon Scott,
has been completed and will be
pitched shortly. Other major prop¬
erties coming with the takeover are.
tv rights to Thornton Wilder's “Our
Town*’ and tv and motion picture
rights to G, S. Forester's “Captain
Horatio Hornblower” stories. Wein¬
traub said the latter would be
filmed in England.

Weintraub sees the company
also expanding in the merchandis¬
ing and music publishing field. He
said that Lesser Productions will
either buy up an existing music
publishing firm, or get in the biz
Itself. Incidentally, outfit also owns
a substantial, interest in “Bold
Journey” and “I - Search for Adr

Shainmark Exits Guild

Lou Shainmark has; anklcd. as
vicepresident in charge of adver¬
tising and public relations for
Guild Films; A longtime associate
and friend of Reub Kaufman, the
telefilm company's - former . presi¬
dent, Shainmark resigned only
two weeks after John Cole was.
named new prexy . of Guild.

Shainmark joined The produc¬
tion-distribution outfit in the sum¬
mer of 1953; shortly after Kauf¬
man formed it.; Before that, he
was managing editor of the Chi¬
cago. American and the Hearst
Washington Bureau.. The former
Guild flaekehief didn’t announce
his.immediate plans.

Syndication; 600G
RKO 0&0 Deal

A $600,000 order by RKO Telera¬
dio o&o’s will kickoff “Robin Hood”
in syndication next fall.

. The order take in RKO o&o’s in
N.Y., Los Angeles, Detroit-Wind-
sor and Boston. Official Films will

venture.”

In the feature field, company
will stick to either the big A's or
the exploitation, quick low-budget-
ers. Weintraub says he’s looking in¬
to James Jones latest entry . The
Pistol” for a possible feature en¬
try, as well as a Broadway play.

Deal also ' includes negative
rights to 45 features, including 14
“Tarzan” pix produced- by Lesser
In the past 15 years! The “Tarzan”
films include “Tarzan ^ and the
Lost Safari.” presently in release
by Metro, and the recently com¬
pleted “Tarzaris Fight for Life.”
which is. scheduled for release by.
Metro in August. Additionally, the
deal also takes in real estate hold¬
ings in Encino, Buena Park and
Van Nuys. Calif.

Weintraub was most recently
prez of Telestar -Pilms, selling out
to Bernard Schubert. Previously,
he was exec v.p. of Flamingo Films
and prez of KMGM-TV. Minneapo¬
lis. He’s presently prez of radio
station WKIT. Long Island.

A Telepx Series

j Phil Rapp is reviving “The
Bickersons” as a telefilmed com¬
edy series next season and starts
shooting the pilot at California
studio April 19.. Bernard Shubert
is financing the trial film and wilt
handle its sale: Set for the leads
as the “battling Bix” are Lew
Parker, who formerly sparred with
Frances Lanford in the radio ver¬
sion. and his wi"e, Betty Kean.
Rapp created, wrote and produced
the comedy series for radio 12
years ago.

“Bickersons” has been in litiga¬
tion for the past three years when
Rapp filed suit for ». $2,000,000.
against. CBS and Jackie Gleason,
who was charged with burlesquing
his characters in “The Honey-
mooners.” Pre-‘ rial examination
is set for next month;

Rapp will hive another comedy
entry for next secson in “Deputy
Seraph." -a fantasy being scripted
for piloting by George Beck.

definitely, release the Sapphire
production for a rerun ride in
.syndication, no matter what the
network decision may be.

Wildroot, one of the alternate
network: sponsors; has bowed out
on the series, telecast Monday
nights on; CBS-TV at 7:30 p.m.'
The other sponsor Johnson & John¬
son hasn’t made a definite decision
on the show, now finishing up its
third year, although chances Of
network continuance are slim;

If it remains on the network,
there will be 94 episodes available
for syndication, the overall series
being retitled “The Merry Men of
Sherwood Forest” so as not to
have a title conflict.

GALLO WINE EYEING
‘N Y. CONFIDENTIAL’

Gallo Wine, now riding, with
i “The Millionaire” on WCBS-TV,
N. Y., looks likely to be the alter¬
nate week sponsor of “N. Y. . Con¬
fidential.” : ;.. . : '

Television Programs of America
show, bought.by the CBS-TV, N: Y.
flagship, will be slotted Saturday
nights at 7 p.m., beginning at the
end of September. It will, replace
“Millionaire” in the slot, now par¬
tially sponsored by Gallo Wine.
Station is in the midst.of 1 negotiat¬
ing with the wine company to ride
■“N, Y. Confidential,” starring Lee
Tracy, whiph will be shot in N. Y.,
beginning next month;

Station currently is: telecasting
two first-run syndicated properties,;
Ziv’s “Sea Hunt,” arid: MCA TV’s
“Mickey Spillane’s Mike Hammer.”

C6S-IA in Huddles On
Newsfilm Cameramen

In the midst of its larger negotia¬
tions, CBS met again last week,
with the newsfilm cameramen of
International Alliance of Theatri¬
cal & Stage Employees. It is rer
port-d that a general pay increase-
of about 9% was asked, but no
agreement was reached by the net¬
work arid the union.

CBS and IA expect to meet
again sometime this week to ne¬
gotiate further. Date was left
open, it’s reported, because CBS
was still facing major, dickers as
of last week; with International
Brotherhood of Electrical Workers,;

3 NETWORK TV’ERS
INTO SYNDICATION!

A new group of off-network
skeins are due to be turned over
for a syndication ride.

Series include ”8 eoisodes of
**Jim Bowie,” coming off the ABC-
TV net, which will ha Open for syn¬
dication via ABC Filin Syndication
In the fall..

Others will be t l e “Eve Arden
Show,” 26 e pi sod as, arid “Ad / 1 ms
& Eve;” 78 episodes, to be handled
by CBS Film Salas.

Maxwell's llask’

Hollywood, April 8 .

“The Mask,” a new telepix ad¬
venture skein, is being readied by
Robert Maxwell Associates in as¬
sociation with TPA for production
early in April.

Series will be lensed partly in
L. A., partly in Europe, and will be
produced by Rudy Abel, with Max¬
well to be exec producer.

" P^mETt

Bob Morin has ankled Associ¬
ated. Artists Productions to join
National Telefilm Associates as ac¬
count exec in the latter’s hational
sales department . . Eighteen

scripters are now at work on orig¬
inal. teleplays, for “New York Con¬
fidential,” being produced by TPA
. . . Passport Division, of U. S. State
Department is using an episode of
“The New Adventures of Martiri-
Karie” in its training program for
American Foreign Service officers
going abroad . . .. Sterling Tele¬
vision at the upcoming NAB con¬
vention will have a continuous
screening of. its /new cartoon
groups.'. . . Bernard L. Schubert’s
“Counterspy”. telefilm starts shoot¬
ing this week; at Goldwyn Studios
in Hollywood . . .: Marilyn Weiner
pi omoted from secretary to press
'rep for National Telefilm Associ¬
ates’ public relations, department
. WOR-TV, in promoting the
upcoming “Million Dollar Movie”
feature “Romeo / arid Juliet,” has
niade extensive tie-in wifh. school?
and educational leaders . •.• Al¬

fonso Cardenas appointed manager
of the Lbs Angeles office of Wild¬
ing Pictures. Productions.;

In Variety’s recent Vidpix issue,
name of Ira Marion wajs omitted
from . .credits of “The . 1 Friendly
Town,” listed among 5Q outstand¬
ing free tv films, Marion wrote,
produced and directed the . docu¬
mentary for Herald-Tribune Fresh
Air Fund.' It was photographed by
Herman W. Kitchen.;

George Cannata into Robert
Lawrence Productions as storyman
and creative designer Edward
Lawson, lately with Rank Film Dis¬
tributors of Aril erica as an educa¬
tional. film consultant, becomes
Associated Artists’: supervisor of
publicity under ad^pub-promo chief
Jay Smolin.

Series for M-G

Hollywood, April 8 .
“The Last Notch,” which ap¬
peared in 1954 ori “U S, Steel!
Hour” arid last year found its way
to theatrical screen as “The Fast¬
est Gun Alive/' will return to tv
as a series. ' j

MGM-TV is now prepping/ new
series, based on trie Qlenn Ford
feature production, to be produced
by . Jack Dunning, film editor on
“The Brothers Karamazov,” as his.
initial production stint;. George
Cukor will, do tests ori series, for
which Louis L’Amour has com¬
pleted first draft of pilot teleplay.

FOUR STAR ‘WANTED’

AS CBS-TV ENTRY

Hollywood, April 8 .
“Wanted—Dead or Alive,” joint
Venture/of Four Star Productions
and Malcolm Enterprises, has
been bought by CBS for next sea¬
son.

Dick Powell, prexy. of Four Star,
has named Vincent Fennelly exec
producer on series./, Malcolm is a
Fennelly firm., Steve McQueen
stars In .series. . Web. bought’ 13
vidpix with options for more, and
production gets under way in May.

Four Star is also shooting a
pilot, . “Dateline—Tomorrow,” a
newspaper meller, with Fennelly
producing for packager Larry
White: Bruce Gordon stars.

‘Ivy’ Suit Settled

Hollywood, April 8 ,
Barbara Merlin’s suit against
Hall Productions Inc., for residual
payments on teleseries, “Halls of
Ivy,” was settled out of court,
Scripter gets full rerun pay¬
ments 6 n 22 of 35 shows and par¬
tial payment on balance.

So Who** Right?

About 80% of all the actors
in Screen Actors Guild and
American Federation of Tele¬
vision & Radio Artists hold
cards in both unions, an unoffi¬
cial AFTRA count indicated
’.... recently. .

. . But SAG says “the actual.
figure is nowhere near as high
as 50%;". .

Essential value pf knowing
this count on card interchange-
ability would be for purposes
. of affecting a merger of SAG
and AFTRA.

Wednesday, April 9, 1958

Two-Coast TeJeUnrb Operadoo
Concept Grows; MPO’s Expansion

Features for Japan

Tokyo, April 8.

NHK (Japan Broadcasting Co.)
has purchased 19 U.S. and British
feature films for tv through Guild
Films.

Package . includes London Film
product and indie U.S. films ini¬
tially released through United Art¬
ists. Group includes both pre-war
and post-war productions.

Poll Bullish On
Filming in N.Y.;
City Eases Way

There has been a complete
•change in the degree of Coopera¬
tion from N. Y. officials to telefilrri
and motion picture producers film¬
ing in the metropolitan area, ac¬
cording to Martin Poll, prez of
Gold Medal Studios in the Bronx.

Currently, N, Y. officials, are
eager to court such production,,
cutting red tape and making ori lo¬
cation shooting feasible for the
first time. Poll, comparing the
telefilm and. feature shooting now
going on and planned shortly with
that of previous years, predicts a
renaissance: of film production
here.

His studios, which were the old
Biograph Studios taken over in ’56
by Gold Medal, now is working
at 85% of capacity.

Poll is associated with scripter
Jim Cavanagh in the production of
“Johnny Cordes,” via Television
Programs of America. TPA will
be utilizing the studio for ^‘N. Y.
Confidential.” Other telefilms be¬
ing produced in N. Y. include “De¬
coy,” “Phil Silvers Show,” “Ren¬
dezvous,” “The Great Montague,”
and pilots by Official Films Screen
Gems,: and Pyramid Productions.

Most of the Gold Medal biz cur¬
rently are cinematics, with 20 de¬
voted to commercial film produc¬
tion. The studios’ crews now have
a flexibility ranging from operat¬
ing on a $1,700,000 budgeted fea¬
ture to a half-hour telefilm series.

SWEETS RENEWS ON
TEXAS RANGERS’

Sweets Co. of America (Tootsie
Roll) has renewed Screen Gems’
“Tales of the Texas Rangers’’ with
next season marking its third year
of sponsorship on the western
(General Mills was the initial
sponsor). Series is current on
ABC-TV, but Sweets and its
agency, the Harry Eisen Co., have
not decided yet which web to
place it on for fall.

Production on 13 new segments
gets underway in late spring or
early summer for the fall start.

TPA Names Ward

For Program Slot

Albert Ward, until recently with
BBD&O as tv account exec and
producer, has joined Television
Programs of America, in the newly-
created post of eastern program
drector.

Ward was with BBD&O from
1947 until a few months ago, where
he also handled Revlon as an ac¬
count exec. In his new post. Ward
will be responsible for developing
new shows, working with clients
and ad agencies in developing new
formats, arid coordinating produc¬
tion' activities With the sales de¬
partment. .

TroyerY Com'l Film Slot

Colorado Springs, April 8 .

Alexander Film Co., whose Na¬
tional Division headquarters here,
has appointed William L. Troyer
veepee repping the tv commercial
film company in the Pacific North¬
west, with Seattle as a base. Troy-
er’s appointment is part of the
firm’s expansion of its National Di¬
vision.

f MPO Productions, .the. telefilm
commercial - industrial production
company based in New York, is
opening a fullscale Coast opera¬
tion; MPO prexy Judd L. Pollock
made a deed with Republic Pic¬
tures for use of the Repub¬
lic lot and facilities there and
hired Mel Dellar as executive pro¬
ducer iri charge of the new west
coast operation.

Move pinpoints a recent concept
among teleblurberies. Many of
them produce for ad agencies on
both coasts . at present and a few
of them have spoken of setting up
permanent bases in Hollywood.
Some time back Robert Lawrence
Productions organized a Holly¬
wood tieup, but this step -by MPO
marks the first company in some
time to establish a permanent
Coast operation. (Most recent
similar setup was by Filmways,
wich dropped its McCadden Pro¬
ductions affiliation and set up shop
for itself.) .

Fact that MPO committed for a
Coast setup only highlights the
new importance: of maintaining, a
twri-Coast teleblurb operation. It
was only a few irionths back that
MPO opened its new production
centre in New York’s Lincoln
Square area arid not. too long after
it acquired the ATV production
centre in Long Island.

As! it stood, before the Republia
deal, MPO found that agencies,
wanting to capitalize on the better
weather on the Coast/and the“ va¬
riety of new locations for outdoor
filming, were asking members of
its N. Y. production crew to wing
coastward to do additional filming.
With the new* permanent opera¬
tion, MPO figures it . can obviate
some of the coast-torcpast shut¬
tling, although it expects that
some of it will still have to be done
to satisfy advertiser demands.
Two-coast arrangement further
gives MPO easier access , to lab
facilities on both coasts r thereby
quickening final processing.

Importance of the measure also
keynotes the first stages in the dis¬
appearance of the hot-and-heavy
competition between Coast tele¬
blurberies arid their counterparts
in New York. The bigger com¬
panies; who are getting the lion’s
share of the new commercial biz,
are all expected to establish two-
coast arrangements before too long
a time has elapsed,

MPO has already taken office
space at Republic, and prexy Pol¬
lock, says that the deal with the
major permits MPO to take as.
much of the space at the 24-studio
lot as it needs. It is a sliding ar¬
rangement. Incidentally, Revue
Productions,, the MCA telefilm
program subsidiary, rents space at
Republic too as does Jack Webb’s
Mark VII Productions.

Underground’As

.London, April 8 .

Sapphire Films is to produee a
new tv series based ori; the ex¬
ploits of the Maquis in occupied
France during the last war. Mrs.
Hannah Weinstein, executive pro- ,
ducer of the telefilraery, is cur¬
rently in Paris finalizing scripts
for the new skein.

The series, to be titled “Under¬
ground,” will be filmed on location
in France, but studio work will bo
completed in Britain. It will be a
British quota series for British
and American distribution. A
starting date has not yet been de¬
termined.

Metro TV Gets Rights
TV ‘Skagway* Senes

• . Hollywood, April 8 .

Metro TV has acquired limits to
a new vidseries, “Skagway.” an ad¬
venture series' by David Greggory
and Dick Donovan.

Greggory and Donovan have
been , assigned to write the pilot
script. •

| Deal for the writers was mad#
by Dick Irving Hyland of Frank
Cooper Associates with, Metro tv
V-P. Charles C. (Bud) Barry and
I Adrian Samish, Metro tv producer
1 Who may helm the new ‘entry;

Wednesday, April 9, 1958

PSStitiff

TV-FILMS

81

Chi 'Academy Award Festival’

Chicago, April & :

However it may serve to promote the motion picture industry,
Hollywood’s Academy Award, presentation probably will be no
bane to television. One Chicago station, in fact, is making capital
of the awards in a way that no local filmery is able to do.

In the wake of the riecent televised, giveout of the statuettes,
WBBM-TV has instituted the “CBS Academy Award Festival,” a
nightly showing of features from its own stockpile of oldies that
were honored in one category or another. Series, is running 15 con¬
secutive weeknights 1 with such titles as “Gentleman’s Agreement,”
“All Quiet on Western. Front,” and “Big House.” Though some of
the features are firstrun on the station, series gives WBBM-TV an
excellent excuse for showing.reruns.

'Rebel Slate Portends a Hot

Election (or SAG Council Seats

Election for council seats, which*
is usually a placid affair in the New
York local of Screen Actors Guild,
promises to be a hotly contested
matter. Hostilities started yester¬
day (Toes.) and are expected to
carry on until. election day next
November.

. Caucus of Performers in Filmed
Television Commercials, a group
organized a few months ago to as¬
sert a “pay-for-play” principle on
wild spots, plans to present a rebel
slate for council seats. Caucus,
which began with less than 80 dis¬
sident HAG members, now claims
to represent “over 1,000” members
of the Gotham local. And yesterday
(Tues.) it was finishing up a letter
to be sent to the some 3,000 mem¬
bers who comprise the local’s total
cardholder list..

“The plain truth,” the blueprint¬
ed letter read, “is that the new
agreement (with ad agencies and
the Film Producers Assn, of New
York) has painted the performer
Into a corner, for it permits his
earnings to go down the same old
drain of ‘no pay for wild spot re¬
play,’ and it gives management the
same old free ride at the perform¬
er’s expense:” Paranthetically, the
original Caucus members stated
that spot tv rates are far too low
to be realistic and in keeping with
the big increases in national spot
biz and the slow decline of network
tv program work.

“Unhappily,” the letter contin¬
ues, “our SAG leadership has prov-
. en itself to be faltering arid tired,
remote from us, blind; to the deep
changes which have occurred, and
unresponsive to the views and
needs of the members who are di¬
rectly arid vitally affected.” Cau¬
cus, in effect hopes to boot out
currerit leadership, first in New
• York and then nationally. Group
said a “vitalized leadership” would
only come by giving the New York
(Continued on page 92)

WPIX, N. Y., in its telecast of
"The Russian Revolution” pulled
One of the neatest audience catch¬
ing stunts of the season in the
seven-station N. Y. market.

The hpur program, well publici¬
zed in all media in advance, drew a
25.8 rating, beating network fare
from 9 to 10 p. m. such as “Red
Skelton . Show,” “To Tell the
Truth” and “Meet McGraw.” Ac¬
cording to special American Re¬
search Bureau report, it’s closest
competitor was WCBS-TV, which
drew a 15.7 with Skelton.

The Tuesday (1) telecast was
sandwiched in between a telefilm
of Bishop Fulton Sheen on Com¬
munist and a rerun of “Schools,
Satellites and Survival.” Essen¬
tially footage drawn from the
“Tsar to Lenin” theatrical docu¬
mentary, plus a new sound track
and commentary, the telecast up¬
set at least one tradition—a pub¬
lic service show, a documentary at
that, outdrawirig all “entertain¬
ment” fare.

The WPIX experience has made
“Tsar to Lenin” a hot property and
station is understood to be nego¬
tiating for another run.

Reyue’s ‘Way of The Wed’

Hollywood, April 8. -
Latest pilot to get under way at
Revue is “Way of the West,” for¬
merly tagged “Belle Starr.”

. With Abby Dalton starring, vid-
film is now shooting, with David
Butler as director. Plans are to
showcase the pilot in Revue’s
Schlitz Playhouse; series.

On Vancouver TV
As 'Propaganda

Vancouver, April 8:

CBUT-TV has. scratched “Purple
Heart,” a 20th-Fox wartime release
about Japanese trials of GI per¬
sonnel, from station’s feature film
roster, on the grounds it is “out¬
right propaganda.”

Film, as part of an NTA package
bought by the Canadian Broadcast¬
ing Corp., was slated for late-night
showing this month. Film is pot
one of those proscribed by Japa¬
nese American Citizens’ League
last year.

CBUT-TV policy, regards War¬
time pix with race-bias aspects, is
to pre-screen , and judge the flick¬
ers “on their entertainment value
only,” said a station official.

“Lifeboat” another 20th produc¬
tion of war years, objected to by
local .German embassy, is slated
for airing this inonth or early May.
With' such films, CBC tries to de¬
lete any possibly, offensive lines
of dialog. Dr. Liebrecht, German
consul, says ; “I know they intend
to show this picture. But you see,
I can’t say anything about it until
it has been shown.”

Diplomat means he is limited by
embassy’s protocol procedures. .

KOENIG TO PREXY
NEW EMPIRE SETUP

Hollywood, April 8.

Edward L. “Ned” Koenig has: re¬
signed as veepee in charge of sales
for Hal Roach studio to become,
prexy of Empire Productions,
which will sell off 100 Roy Rogers
half-hour westerns made originally
for General Foods and aired over
NBC-TV. W. Arthur Rush, lrian-
ager of Rogers, will be board chair¬
man of Empire and Rogers will also
be an officer of the compariy.

Assets of Ehipire are quoted at
$5,000,000 in films , arid story prop r
erties. Next season the company
will produce six specs, reportedly
for Chevrolet, and a new filmed
series with Rogers. Devision to
market its own product was made,
according to Koenig, “in the in¬
terest of reducing high distribu¬
tion . charges with Which adver¬
tisers, agencies, stations and pro¬
ducers have been unnecessarily
burdened.” Films will go into im¬
mediate syndication.

Rush disclosed that a flat offer
of $2,000,000 for the 100 Rogers
vidpix had beeri rejected.

MCA s Pattern on Par Features;

For Sale Singly or in Bundles

Cbi Loves Bette Davis

Chicago, April 8.
Ten of the feature films mode by
Bette Davis for Warner Bros, have
On the national. level, . because ; p|ay ed 0 n WGN-TV here in the past

What has emerged importantly
; . the. fall buying season ap¬
proaches for a, national telefilm
sale, as well as key regional and
local syndication deals, is the con¬
cept of a brand name.

of tightened budgetary tx expendi¬
tures, the time has- gone when an;
ad agency, pieased with a pilot,
will give the go-ahead signal for
full scale production without
knowing who the producer is, what
is his past performance, and who
are his associates.

few months and each, in turn, gave
an unladylike working over to the
.competition on the three network
stations..'

. :WGN, an indie with an extensive
feature film policy, skedded the
[ shows at 10 p.m. where they collec-

It’S no longer the time for buy- ^tively amassed a respectable 44%

Incr 3-“ni a in +Viq rw-ib-o” in fKn -fnrm ! . - .. . .

ing a “pig in the poke” in the form
of a pilot from a comparative un¬
known arid taking chances on a
national sale. . Ad agency execs
are now tuned to buying the
“brand, name” of telefilm outfits,
as well as seeking story outlines

of postpilot episodes, and giving j time. Other. two channels gar-
a good look-see at the track record : nered 6 J and 4.5 averages,
of the telefilm outfit. i . . ___

The development is another rea¬
son why so many indies no longer
are ori their Own. producing a.
pilot bringing it in a can for Madi¬
son Ave. screenings. Now, for
their, own protection, most of them
'have affiliated with a major dis¬
tribution organization iri order to
gain the “name” benefits from
such an association, as well as
other reasons.

The chances of a comparative
unknown, no matter how . “hot”
the particular property may have
been, has never been as good as
the established producer. But
now, with. the advertiser seeking

Music Corp. of America has for-
| malized its sales plan for its pre-
’48 Paramount backlog, it’s been
learned, arid will make the pictures
available on a completely flexible
basis. Under the plan, stations
can buy anywhere, from a single
feature all the way up to the. com¬
plete library.

Naturally the library will be
priced put so that the more valu¬
able films, which would ordinarily
constitute single-pic acquisitions,
would carry a considerably higher
pricetag than the run-of-the-mill
features. Consequently, based on
the individual pricing of each film,
the full-library deals Will average
put to better price-per-pic status
than any single-film arrangements..
It’s understood MCA is planning to
issue a published pricelist for each
film in every market, first time
this has been done by any distrib.

Naturally, the Dept, of Justice
figures heavily in MCA’s decision
to make the backlog available on
a single-film-purchase basis. Frir
one thing, D of J already has an
antitrust suit in the hopper against
the top features-for-tv distributors
(MCA is not a defendant, since the
only features it had were the old!
Gene Autry and Roy Rogers pix),
accusing them of block-booking
techniques in their-package sales.
Subsequent to the D of J accusa¬
tions, Metro-TV made its backlog
I available on a . per-picture basis.
„ j .. _ (For another, MCA itself is under

. Westinghpuse Broadcasting .Co. j j) of j arid FBI scrutiny for pos-
has made a deal for Dr. Floyd Zul- sible antitrust violations in the
li’s “Sunrise Semester,” covering talent field, and MCA is treading

! r>9T'afll11,r irr- nil

share-pfraudience against all com¬
peting programming, according to
ARB figures: Average cumulative,
rating for the Bette. Davis flicks
distribbed by Associated Artists):
was 14.9, nearly twice the 7.8 of
the nearest competition at the

For 5 O&O’s

now, witii me aayertiser seeKing • v carefullv in all of it«j mmpV in

the greatest circulation mileage for i Westin Shouse o&o s and kines en-i „ of iLc onorationQ

his tv: dollar, he has set up all sorts compassing the first semester con-
of hedges against risk-taking, a priO sisting of 16 weeks. ‘

Ushed?; n ou S e b “ ying from an estab , Because of the print problem.

The situation in terms of fresh f *. he early , morning literature course
approaches; new initiative in story on WCBS-TV, N. Y-r still is. riot
development , and material, may ! available for general syndication
not be all to the good ^nknowns { C BS Sa les feels that it would
have, been known to take chances} ••, . , n - n .. . ’

and to hue a path rejected as un- j ee< * at least a 20-station lineup
safe for the market by the majors, before it could make, the stripped
But in today’s instability, the shop- j program available for the syndica¬
ping is for the known brand on; tj 011 ; m arket. It would cost a sta-

the shelf, and there’s mote chance
of selling via the “super-market”
majors than Via the. corner-store
indies.

A similar. situation, but as yet
not nearly as pronounced, holds
true. of syndication. : There, too,
stations and regional and local
advertisers are buying . brand
names. But in syndication, once
production is .underway on a se-.
rie$, the smaller outfit can show
samples of more than one episode.

tiori about $250 a week for print
servicing arid the only way to beat
this rap would be to set up an ef¬
fective bicycling method of dis¬
tribution.

Westinghouse Is utilizing two
master prints, one furnished by
WCBS-TV, for bicycling among its
five stations.

The deal marks another mile¬
stone in the saga of the New York
U. professor. The Heritage. Club
recently made-him commercial, by
inking for a half-hour stint, four
Sunday afternoons, ori . WCBS-TV,
beginning Mai 11. Each half-hour
Will be devoted to a single classic
: riovel, and the entire series will be
• used by the Heritage Club to kick
! off a new series of classics/

i every area of its operations.

No negotiations on sales of the
backlog have begun, though MCA
has. already held- informal talks
with both CBS and NBC officials,
the webs in each case interested
in buying up the backlogs for their
o&o stations.' It’s anticipated that
MCA will begin serious negotiating
sessions with CBS and NBC with¬
in the next 10 days, buckling
down to matters of price, term of
Contract, number of runs, etc. '^Al
deal for all seven CPS-TV o&o’s,
if consummated, is expected to run
about $10,000,000, a fifth of MCA’s
overall purchase price of the films.
This, however, could not be used
by MCA to make its down payment
to. Paramount, since the usual pat¬
tern is for the purchaser (CBS in
this ease) to make a small down
payment (no more than 25% of the
total contract) and pay out the
rest in monthly installments over
he-entire term of the contract.

The RKO Teleradio Pictures
O&o’s, including WOR-TV, N. Y.,
and KHJ-TV, Los Angeles, now
have 85 post-’48 features available
to them.

These ire the pix which came
with the RKO backlog when How¬
ard Hughes sold out, arid, which:
have been cleared by the various
talent guilds. The talent guilds
payment formula was worked out
by Matty Fox, of. C & C Televi¬
sion, which bought the backlog:
from RKO Teleradio. In turn,
RKO reimbursed Fox for. the pro;
portionate share .covering o&o
fnarkets for which RKO. held on
to the backlog.

Titles. of the cinematics include
“Underwater,” “Dangerous Mis¬
sion,!’ “Double Dynamite,” “Ma¬
cao,” ‘‘The Racket,” “Where Dan-,
ger. Lives,” “Born to Be Bad,”
“Wagonmaster,” “Dangerous Pro¬
fession” and “Woman on Pier 13,”

The above pix are separate and
apart front the 18 post-’48 pix be¬
ing readied for tv distribution by
RKO Teleradio. . Latter group is
composed of indie cinematics ini¬
tially released theatrically by
RKO, Radio Pictures.

PYRAMID ACQUIRES
CRIME CLUB TITLES

. Pyramid Productions, has.; ac¬
quired the tv rights to Crime Club
■ from Derel Producing Associates:
j.. Established in 1928 by Dorible-
j day & Co., the Criirie Club series
i includes more than 1,600 titles,
j EvCrett Rosenthal, Pyramid’s exec
producer,. will.supervise the Crime
' Club pilot film when it’s made in
] N. Y. at the end of April. Gene
I Feldman of Derel will serve as as¬
sociate producer.

Buy for Carter Products

Carter Products has lined up. for!
| a - $350,000 buy on the NTA Film
Network’s “double iiripaet” rerun
ride of the “20th-Fox Hour.”

.; .Deal was close to signing yester¬
day (Tries.), Via SSC&B. The dou¬
ble exposure plan encompasses 63
markets for 13 weeks.

Under, the .deal, Carter is alter¬
nating one and two spots per week
for the 13-week ride, for a total
J of 18 spots.

A Special stockholders meeting
of Associated Artists Productions
to act on the offered buyout of
AAP stock, assets and debentrires,
by the recently organized United
Artists Associated, Inc., is ex¬
pected to be held next month.

_ United Artists Associated is an
indie UA affiliate company, which
is due to enter into an agreement
With United Artists Corp. under
which United Artists Corp. will
furnish services and fund;?. Uni¬
ted Artists Corp. also would have
an option to buy United Artists As¬
sociated Stock.

V The complications involved in
.the acquisition of AAP apparently
grow out of peculiar problems' of
UA which prohibit a straight ac¬
quisition by UA, or by an outright
UA subsid corporation.

The move for the takeover of
AAP stems from the 700,000.
shares of the Louis Chester group
sold last December to Gotham
Corp. According to a statement
filed with the Securities and Ex¬
change Commission,. Gotham
would sell its shares to United Art¬
ists . Associated. The Gotham-
Chesler deal still is being chal¬
lenged in the courts by National
Telefilm Associates; which, is suing
(Continued cm page 92)

Wednesday, Aprif 9, 1958

P’ArIETY , ^ . TRUEVISION HEVIKWS . 83

IT’S IN THE NAME
With Art Hellyer, James K. Robin-
sen, Carmelita Pope, Claudian
Curtis, Bob Trendler orcb, others
Producer: Harvey. Jerome
Director: LeRoy Olliger
30 Mins., Thnrs., 8 p.m.
NATIONAL TEA CO.

WGN-TV, Chicago

(Rutledge & Lilianfeld) ...

The question ‘‘What about local
Jive programming?” is being an¬
swered in Chicago currently by a
rash of carbon copies of inexpen¬
sive network shows. Revised, the
question is now "Well, what about
fresh ideas?”

There is nothing offensive about
"It’s In the Name.” Even the com¬
mercials are all right. The Bert
Claster package is suspenseful and
well executed, and it even ought to
stack up okay against such network
' competition as - "Climax,” “Pat
Boone,” and "People’s Choice." But
there’s nothing different about it
either. ' . .

Two contestants, each at a blacky
board, have to race each other in
limited time to see how many
words they can make from the let¬
ters contained in a familiar name.
On the outing caught (3) the names
were Mary Martin, Aaron Burr and
Dorothy Dix. The prizes are $1 per
letter for every three and four let¬
ter word and $2 per for every one
. over five letters. Winner of each
bout stays to take oh. the next con¬
testant. . Fellow named Claudian
Curtis has. been on three weeks
straight, ever since the show start¬
ed, and has now amassed more
than $500 as the constant winner.
This wOuld be exciting, achieve-,
ment except that his competition
has been garden' variety hoUse-
wivery with; no, noticeable talent
for words.. Nevertheless he man¬
ages to look good in winning.

The race to make . words is
dressed up with the standard sus¬
pense music (by Bob Trendler’s
six-piece Orch) and by emcee Art
Hellyer’s excited whispering. While
Northwestern English prof James
K Robinson figures up the scores,
the commercials come in along
with a scrambled wordgame for
home viewers. This game merchan¬
dises the National Stores news-

J japer ads and really amounts to a
ottery; Prizes are $50, $25 and $10.

Hellyer is generally, satisfactory
as emcee, although his interviews
with the oncoming contestants—
which give him his best opening
for a show of personality—are per¬
functory and unrewarding. Car-
roelita Pope is a visual asset and
is pleasant on the blurbs.. Best
casting, though, is Prof: Robinson
who, as one of those good-natured
but square-ish academicians, has
the right balance of warmth and
reserve and who, more than the
others, seems to enjoy the whole
thing. Les.

SPECIAL PASSOVER PROGRAM
With Ruth Jacobs, Merrill E. Joels,
. Bobby Breen, Lee Fields, Stan Por¬
ter, Sue Coleman, Jody Lane,
Miriam Kressyn, Seymour Recht-
zeSt, Zvee Scooter, Abe Ellstein,
Jan Bart, Temple U. choir direct¬
ed by Cantor Leopold Edelstein
Producer-Director: Sholom Rubin¬
stein

<10 Mins., Thurs.; 3 p.m.
Participating
WATV, N. V.

In observance of the festival of
Passover, regularly scheduled Jew¬
ish programs were cancelled by
WATV, N. Y., Thursday (3) in favbr
of a "gala one hour holiday cele¬
bration.” Taking part in the pro¬
gram were all of the station's Jew¬
ish artists who ably caught the
mood and spiritual atmosphere of
the occasion.

While the gala presentation ob¬
viously was of more iriterest to
Jewish viewers, nevertheless it had
T values for those of other faiths who
may have been unacquainted with
the ritual of Passover. Perhaps the
program’s highlight was a reenact¬
ment of a Seder or traditional fairi-
. ily gathering, where the Haggadah
or the.story-.'of the Exodus from
Egypt Is recited. :

Ironically, this special religious,
airer may well have been a fare¬
well for the participating talent
since National Telefilm Associates,
which recently bought the station
from the Irving Rosenhaus inter¬
ests, has expressed intentions to
drop all foreign language shows
Upon its formal takeover.

Ruth Jacobs, who along with
Merrill E. Joels conducts "The
Jewish Home Show,!’ was a pleas-:
ant femcee. There was lotsa group
singing to mark the joyful season
of the year, and a 40-voice choir
from Philadelphia’s Temple U. also
provided a vocalistic lift. Visually,
however, the choristers were han¬
dicapped by their black robes
which made an overly dark back¬
ground..

Picking up the- tab were several
participating. sponsors including
Maxwell House Coffee, Mott’s Ap¬
ple Juice and Sunsweet : Prune
Juice. Credited for the table set¬
ting was Black, Starr & Gorham
and an imposing one it was. ■
Gilb.

NO WARNING!

(Emergency)

With Elisha Ceob, Peggy Webber,

"■ others;

Producer:. A1 Simon
Director: Fletcher Markle
Writer; Harold SwSnton
30 Mins., Sun., 7:30 p.m.

ROYAL MCBEE* P. LORILLARD
■■ (alt.) •:

NBC-TV (film)

(Y&R, Lennen. & Newell), v

There may just be a mite more
strength in “No Warning!” at 7:30
on Sundays over NBC-TV than
there was in. “Sally,”, but this half-
hour telefilmed drama did riot
seem sufficiently powerful: in its
first outing (6) to effectively coun¬
teract the competing hourlong
dramatics, in the form of “Mav¬
erick,” on. ABC-TV;

"No Warning!” is a continua¬
tion of “Panic,” - the skein which
played bn NBC for part of last sea¬
son. Royal McBee, which co-spon¬
sored “SsJjly” .with Chemstrand,
has teamed up the latest show with.
P. Lorrillard to preserit 14 films
never shown before and eight re-
| runs of. “Panic.”

The . first stanza, called “Emer¬
gency,” was only, briefly suspensa-
ful. It stretched credulity arid orice.!
the gimmick was .sprung, it fell {
into the category , of under-par
melodrama. - "Emergency” was the
tale of a taxi driver who falsely
identified an accident victim as his
son, so that the doctors could pro¬
ceed with : a life-and-death opera¬
tion.

Hope was that : audience iriterest
would hinge, on whether it . really
was his son or someone else’s. Yet
the excitement lay not in that hut
in the almost in advertent effective¬
ness of Elisha Cook in essaying the
role of the taxi driver, Perhaps
from long association in the role
of weak-willed neurotics, it was
nigh impossible to think of Cook as
a principaled well-doer. Instead his
shifty portrayal created a more
definite impression of a -potent
crank - who could as. easily, have
destroyed a boy by his arbitrary
action as saved him.

Few persons were likely to “buy”
the. idea that duty-bound medics,
would not pursue critical surgery
on a minor without the consent of
the parents. While in certain
places, this; may actually be the
case, “Emergency” didn’t develop,
the point with conviction.

Photography, arid the general
level of acting and direction was
good in this McCadden; Production.
And the McBee ads seemed both
reasonable and effective. Art.. ;

THE COUNT DOWN
With Peter Ustinov, narrator
Producer: United Nation TV
Director: Arnold Rabin
39 Mins., Sat., 2:30 p.nri .
WCBS-TV, New York

This was a masterful documen¬
tary pointing up the urgent need
for. effective controls In disarma¬
ment: agreements and a searing
piptorial account of the ravages of
war. It was the first 30-minute pro¬
duction fashioned by UN-TV arid
was presented as a public service
by WCBS’ Public Affairs Depart¬
ment. UN-TV produced “The
Count Down’.’ expressly for the
Educational Television and Radio
Center, Anri Arbor, Mich.

Many of the film clips were sel¬
dom seen before, thus contributing
considerably more impact in relat¬
ing the story of man’s almost in¬
evitable . destruction of himself
with such relentless: weapons as.
the rocket and other missiles
equipped with thermonuclear war¬
heads.

The USSR and the U. S. pro¬
vided . special newsreel clips for
“The Count Down,” the Joririer
with film of the launching of Sput-
nick I. With Peter Ustinov as nar¬
rator, it went on to trace the vari¬
ous proposals for disarmaments in.
the Western Plan, the Plan of the
Soviet Union, the Open Sky Plan,
the Eden Plan, etc. Pros and cons
of the many recipes for disarma¬
ment were discussed in film clips
of UN debates featuring Selwyn
Lloyd of the United Kingdom;
Henry Cabot Lodge Jr., of the
U. S., V. V. Kuznetsov of the
USSR, arid Sir Leslie Munro of
Australia, president of the 12th
General Assembly.

Particularly telling were the
shots of the atomic bombing of
Hiroshima, the previous nightmare
destruction of civilian life in
China, Ethopia and Spain. Ustinov
traced the attempts of both the
Hague Conference, the. League of
Nations and the present Disarma¬
ment Commissions of the UN in
the almost hopeless battle to curb
man’s mastery in the not-so-fine
arts of death.

Ustinov did tn illuminating Job
and "The Count Down” deserves
as wide an audience as possible
both here and abroad. Its message
directed against the cackle of
atomic annihilation Of civilization
rates more than a Saturday, after¬
noon play date in one Ainerlcan
city. .Rant.

WINGO ’ .

With Bob Kennedy,, emcee, others
Producer: Dave Brown
Director: Kevin Joe Jonson
30 Mins,, Tues., 8:30 pjn.

SELF HOME PERMANENT
CBS-TV, from New York
(North)

"Wingo,” in its origirial form,
isn’t going to precipitate any great,
changes in CBS-TV’s Tuesday-at-
8:30 status. There were three
faults with the half-hour as viewed
during, the premiere (which fell on
April Fool’s Day): The format was
confusing, and. didn’t . promise
murih hope of a contestant ever
reaching the $250,000 grand prize;
the master, of ceremonies, even al¬
lowing for first night jitters didn’t
seem particularly suited to his quiz
chores; and, in a third point which
had nothing to do with the show
itself but is important if the spon¬
sor. Self Home Permanent (a Toni
division), expects to get any mer¬
chandising mileage out of the
sponsorship. It had better see to it
the commercials are. improved, and
improved immensely.. ,

Unlike other trig money give¬
aways, "Wingo,” on the assumption
that ordinary minds should; have a
chance to win the moolah : too,
gives away all but a minute per¬
centage of its dough on a gamble
arid not: for knowledge. But the
complicated way the show is : or¬
ganized, it's highly unlikely any
contestant would go for the big
sum. Odds against it are high. Be¬
ing aware of this the first “cham¬
pion,” a lady named Mary Walsh,
settled for $11,090. Gimmick is loci
fuzzy to explain in detail, but it
had to do with : blindly .matching
letters on a big hoard in an effort
to duplicate all the letters in the
word “Wingo.” To get this far and
also, in the first $1,000, a contestant
had to beat nut a competitor in a
scries: of especially difficult ques¬
tions. .

Bob Kennedy once made a pleas¬
ant mark on New York television
as the singing host of ah afternoon
variety. show on WPIX. Show
didn’t, last long for any number of
reasons, none of which particularly
had to do with Kennedy, who was
good. Blit as the emcee of a : ,give-
av/ay, he was just plain out of his
class. When it cariie to talking
about the big money to be won,
Kennedy pitched so hard that he
sounded like one. of those down-
beat caricatures of the quiz show
m.c.and to some viewers it wasn’t
any too certain that he understood
the game any better than they;
Part of his own confusion may
have been due to the fact that the
format had been poorly defined in.
the first place, but the whole role
made him aopear unusually un¬
comfortable;

As for the; blurbs for the per¬
manent waive, they were incompar¬
ably boobish. Photography was
standard, but the copy line ,/. See
for yourself: (A model petting her
hairdo^ and saying) “I love myself
—You’ll love yourself, with Self,”
making it look as though. Toni
named the stuff Self only after a
copywriter had gotten to work on
the ad message. Art.

Easier Shows on TV
Ron for Cover as Rain
Ruts Damper on Parade

Heavy rains put a damper oil tv
coverage of the traditional Easter
Parade along Fifth Avenue,
but a dial spinner in N.Y. on Eas¬
ter Day was fed. both religioso pro¬
gramming and light, chitchat that
helped tiirri the: living room into
a warm • sheltered enclave.

Lively WATV had the perfect
format in light of the miserable
weather, a "brunch” 90-minute live
telecast from the.. Hotel Gotham,
titled ‘‘Easter ’58.” The show,
which begari at 1:30 p.m.; also had
location shots of -Fifth Avenue.
The. co-hosts were Arthur Van
Horn and Phyllis Battele. Guests
included a roster of N.Y. newspa¬
permen and show biz personalities.

The gab was best when the guest
Was interesting. . Mary Treraairi
sang, a score from ‘Tinian's Rain¬
bow” to not so good effect, appa¬
rently troubled by bad mike place¬
ment. Wendy . Barrie did nicely
with, chitchat and so did Hilde-
garde. ..Leon Leoriidoff, producer
of the Radio City Music Hall’s “Eas¬
ter Pageant” show, also proved an
interesting guest.

WPIX found itself hard put to
cover the. Easter Parade when there
just wasn’t any. John Tillman, the
drenched-on-the-street commenta¬
tor* strugged valiantly arid he had a
model posing: some new Easter bon¬
nets, despite the rain. Vocalist
Kaye MacDonnell was on hand at
the studio for a smart rendition of
“April Showers.” A short sermon
by Rev. Dan M. Potter opened the
show.

In the strictly religious vein,
i (Continued on page 90)

COSI FAN TUTTB
NBC OPERA CG. *

With Phyllis Curtin, Frances Bible,

Helen George, John . Alexander,

, Mac Morgan, James Pease -
Producer: Samuel Chotzinofl
Director: Kirk Browning
Music and Artistic Director: Peter

Herman Adler
Librettist: Lorenzo da Ponte
English version: Ruth and Thomas

Martin •

120 Mins.; Sun (€), 2 p.m.

NBC-TV (Color), from New York-

The NBC Opera Co. wound up
its ninth: season Sunday (6) in a
blaze of glory, offering a vibrant
arid beautifully-sung version of
Mozart’s "Cosi Fan Tutte” (Women.
Are Like That).. Not only was the
opera moulded into a tv event that
had charm arid humor, but it was
a vocal and musical achievement
that rivalled anything that could
be heard on the . hoards of the
Metropolitan Opera.

“Cosi Fan Tutte,” sung in Eng¬
lish as is the custom on this series,
makes great demands on the sing¬
ers. It requires not only fine voices,
but the kind of vocal teamwork
that is difficult to accomplish. This
tv. opera offered a superb cast
which Sang brilliantly. The long
siring of duets, trios, quartets and
sextets in this, one of Mozart’s
most tuneful operas, came off with
clarity and precision, a tribute riot
only to the singers but also to the
musical direction of Peter Herman
Adler, who also conducted..

In rnariy respects, this was prob¬
ably the best of. the NBC Opera
presentations . this: season. The
singing was matched by the acting
arid the simple but highly effective
sets; Viewers got a front-row seat
for a 'memorable performance that
simply couldn’t he outdone; Every¬
one connected with the show de¬
serves kudos arid NBC has good
reason to be proud. This was tele¬
vision achieving its: highest pur¬
pose. '

-Though the cast was uniformly
good, Phyll's Curtin, stunningly
gowned and: a pleasure to eye and
ear, stood out. Her soprano voice
soared - with ease and she sang with
dignity, 1 charm and imagination.
She'was matched by Frances Bible.
Between them, the sisters Fiordi-
ligi and DorabelJa, put to the test
of their faithfulness in th ; s : period
spoof, concocted a profusion Of
vocal, beauty.

As their suitors, John Alexander
arid Mac Morgan outdid them¬
selves. Not only did they sound
good, but, their acting had a lot of
merit. James Pease as Don Alfonso
was excell°nt and so was Helen
George as the maid; Desnina. With
the exception of a brief break, this
small cast was on coni'nuously and
Mozart’s mus : c never sounded so
good.' '

Story of: this comic opera is a
simple one. Ferrando and Gugli-
elmo, engaged to Fiordiligi and
Dorabella* bet their friend, Alfon¬
so, that the; g r rls wou. 1 d be faithful
in all circumstances. They pretend
to go to .War, but return, disguised
as noblemen and Woo the ladies/
Latter first refuse their attentions,
but eventually give in and are al¬
most ready to marry them when
the boys stage a return. There’s
embarassment all abound .1*11 the
moral is plain and all’s forgiven in
the; happy ending.

Ed. Wittstein designed . the sets,
and costuiries : in exquisite taste,
givirig the cameras a perfect
chance to move in arid out at ease.
Since it Was a cast of attractive
people,. the whole thing was a
pleasure to watch as well as to
listen to. Kirk Browning directed
with a sure and ingenious touch,
merging story , and music to allow,
both to flow continuously. It’s to
Browning’s great credit that he
found just the right balance be¬
tween the tv form, in which visual
action is important, and the musi¬
cal content, which Was never dis¬
turbed, but rather enhanced by the
camera moveirierit.

Adler’s musical conception of
the show brought out all its charm.
Only once in a While did one of
the singers run away from the or¬
chestra, On the whole, Adler de¬
serves a * deep bow, for the artistic
values of this performance . were
tops down the line and the coor¬
dination of the voices was the best
ever heard on. the air. This “Cosi
Fan Tutte’’was truly an event and
it : sparkled with freshness and
youth. Ruth and Thomas Martin’s
English text caught the humor of
the. Lorenzo da Ponte . libretto,
bringing a better understanding to
the mass audience. Hift.

Philadelphia—Philco COTp* has
appointed Hugh P. Harper to the
newly-created post of writer-sales
development . department. • His
chores include scripting arid di¬
recting films and recordings for
the . company’s photographic,, re¬
cording and motion picture unit,
and the preperation of sales , train¬
ing literature.

BOB HOPE JN MOSCOW
With Oler Popov, Moiseyev Ballet,
David Oistrakh, Galina Ulanova,
Arkadi Raikin, Ukranlan State
Ensemble, U.S.. Ambassador Lew-
ellyn Thompson, others
Executive Producer: Bob Hope
Producer: Jack Hope
DIrector-rWriter: Mort Lacbman
60 Mins., Sat. (5) 9 p.m.

JOHNSON M OT ORS, DUTCH
MASTERS
NBC-TV (film)

(JWT, Em in Wasey R&R)

Bob Hope translated his visit to
Moscow into a fascinating and en¬
tertaining hour television show for
U.S. audiences, which was Shown
on NBC-TV Saturday «5> night.
As the first U.S, variety show ever
to originate in Russia, the filmed
entry Was a jampacked. swift-mov¬
ing 60 minutes of top-level Soviet
show biz, punctuated by - Hope’s
own runnirig commentary and his
irievitable standup comedies.

This - portion, delivered during a
show in Spasso. House. Moscow '
residence- of U.S. Ambassador
Lewellyn Thompson, before an au¬
dience of U.S., British -arid t’ana-
dian staffers, comprised a nearly
15-minute sequence which found
Hope in top fettle for his topical¬
ities in his inoffensive joshing of
Soviet customs and mores, coun-
terparted by some equally rib-
tickling one-liners on the Dulles
Set. It was comedy off the top
layer of the Hope chest both for
the U.S: home, viewers and the
Spasso pewholders.

But the show’s major fascination
was in the fore and after-parts,
with Hope wisely eschewing any
intrusion . save for appropriate
commentary (and in spite of a sin¬
gle demerit for some needless need¬
ling and ridicule which jarred with
the impact of the show’s panoramic
opening!, as the cameras ranged
over the best that the Soviet has
to offer in, the way of entertain¬
ment. . . '

Crammed into the opening min¬
utes were seme revealing shots of
Hope’s quickie tour through Red
Square, the university, a nitery
with its all girl-orch and into the
Macy’s of Moscow.

From a theatre whose stage
seemed to dwarf the Radio City
Mns'c Hall, came what corres¬
ponded to a Soviet spectacular—a
Dance of All Nations, with Georgi¬
ans, Tartars, Wild Cossacks, etc.,
both iri solo and ensemble putting
on an awesome exhibition. Then
to some of Russia’s major show biz
personalities: its renowned clown
Oleg Popov doing a tightrope turn;
comedian Arkadi Raikin, with the
Grcucho Marx mask and the Sid
Caesar brand of artistry; violinist
David . O strakh in a demonstra¬
tion of his world-famous virtuosity
and an eye-filling sequence of bal¬
lerina Galina Ulanova hacked by
the equally renowned Moiseyev
Ballet: •

. And the topper, was yet to come
—some fascinating circus se¬
quences of tight wire acts, aerialists,
acrobats, trained bears, the Soviet
Olympic tumblers and a Ukraine
Spear Dance that, for finesse, dex¬
terity and spirited formations,
created movements of fervor and
force; In fact, all of the dances
had a nationalistic distinction that
was unique and exciting theatre.

. With the cameras panning on
some remarkable shots of kids,
Hope closed on a sincere note and
a plea for understanding and a
peaceful world for these young¬
sters. A grand show. Rose.

THE RUSSIAN REVOLUTION
(Tsar to Lenin)

With Kevin Kennedy, host, West¬
brook Van Voorhis, narrator;
others

Producers: Herman Axelbank
(film), Walter Engels,. William
Cooper, Jack F. A. Flynn
Director: Herb Homes
Writer: Eldorous P. Dayton
Music: Harry Glass
60 Mins., Tues. (1), 9 p.m.

WPIX, N.Y.

The New York Daily News indie
presented* an electrifying pictorial
panorama of the “10 days that
shook the world,” to borrow the
book title phrase of a buried Amer¬
ican in the Kremlin, John Reed.

The. footage, initially assembled
by Herman* Axelbank and shown
theatrically in 1937 in N.Y. as "Tsar
To Leriin” is remarkable memora¬
bilia of one of the most significant
periods in world history. The new
narration, as penned by EldOrous P.
Dayton arid spoken by March-of-
Time Westbrook Van Voorhis, was
shrill, cliche, spotted—yet effective.

■ tion, like every-
he show, the edit-
had a real pro
the scripting arid
has an interest-
idelight—had its
iterlacing all the
>f the revolution
reen. If that in¬
terlacing was superficial too often,
using slogans for want of more
(Continued on: page 90)

64

TV-FUUMS

PTfelETt

Wednesday, April' 9, 1958

rrvj n v TFI FPf TT Q tT riTV UV riTV DDA^bAM rii a dt Variety’s weekly chart f» based on the 22 major markets regularly reported by Tele -
KAtRIETY' 1 UL.IiirUL.3IV U 1 I-BI-U1 1 JFKULrKAM MiAK I. pulse each month, in addition to m other Telepulse tabulated U.S. markets, covered
over the course of a yean Cities will be,rotated weekly. The Varhstv cnart is. a compilation of data on syndicated films, as well as network and live programs, in each
market. Under the top 10 multi-weekly heading, the (f )stands for local programming land, the (*) for network shows.

MINNEAPOLIS-ST. PAUL

Jjjk Stations: KMGM. KSTP. WCCO. WTCN.

TV Homes:

■364

1 TOP TWENTY SYNDICATED SHOWS

AV,

AV.

RK. PROGRAM-DAY—TIME

STA. DISTRIB.

RTG.

SH.

1. Death Valley Days. (Sat. 9:30).:.... .

.WCCO..

.. U.S. Borax 297

46

2. State Trooper (Tues, 9:30>

.KSTP...

..MCA

24.2

36

3. Highway Patrol (Thurs. 10:30) ,...:

.KSTP...

.. Ziv

21.2

42

4. Sheriff of Cochise (Sat. 10:30)!; ..

KSTP:..

,, NT A.

20.4

'41

5. Annie Oakley (Sat. 5:30) . . . . ...

.RSTP...

.. CBS

19.9

44

6. Popeye (M-F 5:30) ! .........

. WCCO ..

. . AAP

19.3

47

"..7. Looney Tunes (M-F 5:00) .......

. WCCO .

..Guild

18.8

47

8. Studio 57 ( Wed. 9:30).....

. KSTP...

l.MCA

18.5

28

9. Sea Hunt (Mon. 9:30* . . ...... . ...

.WTCN..

. Ziv

17.3

24

10. Waterfront (Fri, 10:30) :. .

.KSTP...

.. MCA

16.4

33

il. Honeymooners (Sun. 5:00) : . ....

.WCCO..

. CBS

16,2

35

12. Last of the Mohicans (Sat. 5:00) ....

. KSTP,..

. TPA

15.5

34

12. Whirlybirds (Sun: 9:30) :

.KSTP...

. CBS .

15.5

23

13. Crusader (Mon. 10:30) .. :,; .

KSTP...

..MCA

15.2

34

13. Boots and Saddles (Sun. 11 a;m.): .

KSTP...

. .NBC

15.2

65

14.. Captain David Grief (Sat. 6:00) ..

WCCO--

:. Guild

14.9

36

; 14. Sky King (Sat. 0 a.m!):. “

WCCO..

.. Nabisco

14.9

61

15. Hopalong Cassidy (Sun. IQ a.m.) .;.

WCCO..

.. NBC

14.8

78

16. Badge 714 (Tues, 10:30) . .

KSTP...

. NBC

14.2

30

17. Harbor Command (Thurs.: 9:30) . . .

' KSTP ..

.. Ziv

13.9

19

Survey Dates: March 1-8, 1958.

TOP TEN NETWORK SHOWS
PROGRAM—DAY—TIME STA.

AV.

RTG.

1. Gunsmoke (Sat. 9-9:30) ............ WCCO 4CL2

2. Perry Como (Sat. 7-8:00) ...... ; KSTP 37.9

3. Bob Hope (Sun. 8-9:00) ... ..;, KSTP 35.6

3. Playhouse 9D (Thurs. 8:30-10:00) .WCCO 35 6

4. I’ve Got a Secret (Wed. 8:30-9:00)... WCCO 32.5

5. Danny Thomas (Mon. 8-8:30) ....... WCCO 30.9

6. Red Skelton (Tues. 8:30-9:00) ... WCCO 30.2

7. Person to Person (Frl, 9:30-10:00). . .WCCO 29.5

8. Groucho Marx (Thurs. 7-7:30) .... KSTP 29.2

9. Lassie (Sun. 6-6:30) . ... WCCO 28.9

9. Phil Silvers (Fri 8-8:30) ... ..... WCCO 28.9

TOP TEN MULTI-WEEKLY SHOWS
PROGRAM—DAY—TIME STA.

AV;

RTG.

1. ^Today’s Headlines . (M-F 10-10:15) KSTP 31.4

2. tWea., Spirts (M-F 10:15-10:30) KSTP 27.6

3. fPopeye, "T* c. < M-F ,5-:30-6:00> . . -. WCCO 19.3

4. tAxel and His Do? fDfcF 5-5:30) \.. WCCO 18.8

5. fNewsr-D. Moore (M-F 10-10:15). :. . WCCO 18.1

6. tWca.. Sports (M-F 10:15-10:30). ... WCCO 16.5

7. ‘Art L^r.k’ett r (M-F 1:30-2:00) . . WCCO 15.0

7. ‘Capt. Kav./r^roo (M-F 8-8:45 a m.) . WCCO 1510

8. ‘CBS News tM-F 6:15-6:30) . . WCCO 14.7

9. * Queen lor a Day (M-F 3-3:45) KSTP 14:4

TOP COMPETITION

PROGRAM

STA.

AV.

RTG.

Your Hit Parade . . . KSTP. 11.2

Wrestling '... i. WCCO 18.2

Charlie Chan ...... ...WCCO 11.2

“Shock” .. WTCN 14.9

Championship Bowling . .WCCO i2.2

Mickey Mouse Club--. WTCN 12.7

Fun at Five ..-...WTCN 10.7

Circle Theatre .. f ....... WCCO 18.2

Studio One .......... WCCO 23.9 .

Dr. Christian ... .... WCCO 12.2 ’

Texas Rangers .......... WTCN 14.5

Basketball ....WCCO 17.®

What’s My Line ........ . WCCO 26.9

Frontier ..............WCCO 11.8

(Business-Finance .... .WCCO 4.2

1 Wild Bill Hickok ...... WCCO 12.2

f News Picture -KSTP 13.0

(Wea.. Sports ,... . .... KSTP 12.7
Howdy Doody .. ; ;...... KSTP . 9.9

5 Star Theatre ..KSTP 4.2

S 9 O’Clock Movie, Misc.KMGM 13.0
l Late Show, Misc...... . KMGM . 12.0

Playhouse 90 ...WCCO 37.4

ATLANTA

Stations: WAGAi WLW-A, WSB, TV Homes: 217,000. Survey Dates: March 1-8, 1958.

TOP TEN NETWORK SHOWS

1. Gunsmoke (Sat. 10-10:30) . . . . WA.GA 44.2

2. Danny Thomas (Mon. 9-9:30) : . WAG A" 36.9

3. Have Gun Will Travel (Sat; 9:30-10 > WAG A 33.9

3. I’ve Got a Secret (Wed. 9:30-10:00) ..WAGA 33.9

4. Tales of Wells Fargo (Mon. 6:30-9). WSB 33.2

5. Zane Grey Theatre (FrL 8:30-9:00> . WAGA 32.9

6. Restless Gun (Mon. 8-6:30) . . WSB 31.9

7. December Bride (Mon. 9:30^10:00) WAGA 31.5

7. Maverick (Sun. 7:30-8:30) ...... . WLW-A : 31.5

8. Wyatt Earp (Tues. 8:30-9:00) WLW-A 31.2

TOP TEN MULTI-WEEKLY SHOWS

1; tAmos ’n’ Andy (M-F 6-6:30>: ......WSB 20.3

2. fNews, Wea. (M-F 6:30-6:45) WSB 17.7

3. : *NBC News (M-F 6:45-7:00): ........ WSB 17.2

4. tWorld News (M-F 11-11:15) \...WAGA 16.9

5. ‘CBS News < M-F 6:45-7:00) ...... WAGA 16-4

6. tNews, World News, Wea.

(M-F 6:30-6:45) : . .. .WAGA 16.0

7. *Mickey Mouse Club (M-F 5:10-6) WLW-A 15.6

8. ‘Price Is Right (M-F 11-11:30,a.m.) WSB . - 15,0

9. ‘Art Linkletter (M-F 2:30-3:00) . WAGA .14.9

10. *Amer. Bandstand (M-F 3-3:3i)-4-5> WLW-A; 14.2

1. Code Three (Sat. 10:30) . ,: .... ; „

.WAGA..

.ABC

28.2“

53

Your Hit Parade —.

WSB

15,0

2. Sheriff of Cochise (Tues. 7:00).....

.WSB.,..

. NTA

249

42

Badge 714

.WAGA

22.9

3. Boots and Saddles (Fri. 7:00)...,

. WAGA .

NBC

23.9

44

Honeymooners ..,.....

WSB

20.5

3. Highway Patrol (Fri. 7:30) ....

.WAGA..

.Ziv

23.9

39

Truth or Consequences.

WSB

22.9

4. Studio 57 (Tues. 10:30) ... . . ..... .

, WAGA..

.MCA

23,5

57

Charlie Chan ..

. WSB

11.5

5. Badge 7l4-(Tues. 7:00) . ,.........,

.WAGA .

. NBC

22.9

38

Sheriff of Cochise .. ..

.WSB

24.9

6. . Casey Jones (Mon.. 7:00) ....... ; ..:

WAGA ,

Screen Gems,

.22.2

42

If You Had a Million.;.

.WSB

21.5

7. Gray Ghost (Wed: 7:00)“.:

. WAGA ..

.CBS

21.9

39

Whirlybirds ..

.WSB

21.5

8. If You Had a Million (Mon; 7:00).:

.WSB ...

..MCA

21.5

41

Casey Jones --. ...

.WAGA

22.2

8, : Whirlybirds (Wed. 7:00)

. WSB ....

. CBS

21.5

39

Gray Ghost

.WAGA

21.9

9. Honeymooners (Fri: 7:0.0)

. WSB,. . .

, CBS

20.5

37

Boots and Saddles ..>..

.WAGA.

23.9

9. State Trooper (Thurs. 7:00) ......

.WAGA,.

MCA

20.5

37

Lone Ranger .........

.WSB

24.5

10. Ames ’n’ Andy (M-F. 6:Q0» ........

.WSB.-...

..CBS

20.3

48

Annie Oakley

.WLW-A

13.2

11. Gene Autry (Sun. 3:30) ......, .

.WAGA..

. CBS

17.5

44

) Look Here .....

.WSB

15.9

: :; ■

1 Wide Wide World ....

.WSB

15.5

11. Victory at Sea (SunV 3:00) . . .....

. WSB . : .

. NBC

17.5

50

Roy Rogers ... . .. ....

.WAGA

13.9

12. Joe Palooka (Sun. 6:00)

WLW-A.

Guild

17.2

41

Meet the Press ....».

WSB

12.9

12. Martin Kane (Sun. 7:00) ....... .

. WAGA .

. Ziv

17.2

33

Lassie .......

.WLW-A

20.9

13. Sky King (Wed, 6:30). . . . ..........

.WLW-A.

. Nabisco

16.2

32

J News, Wea. . . ........

WSB :

17.3

t NBC News :,....

.WSB

17.0

14. .Cisco Kid (Sat. 6:00) ..,.

. WAGA-;-:

. Ziv

15.9

47

Gold Cup Movie: !..

. WLW-A

11.5

14, Silent Service (Sun, 6:30) . .

WAGA .

NBC

15.9

36

Famous Playhouse . /...

. WLW-A

14:5

Stations: WABT; WBRC. TV Homes:

149,900. Survey Dates: March L8,

1958.

I, State Trooper. (Tues.; 9:30)

WBRC...

. MCA

39.3

66

Susie _,.-_:.

.WABT

20.5

2. Sheriff of Cochise (Thurs, 10:00). .

.WBRC...

. NTA /.

38.8

67

Men of Annapolis......

. WABT

19.5

3. Highway Patrol (Sat. 9:30) .. .

.WBRC....

. Ziv

38.3

59

Your Hit! Parade. ......

WABT

26.3

4; Twenty Six Men (Fri! 9:30)

“WBRC..

.ABC

37.8

70

Boxing, Misc. .........

.WABT

16,3

5. Sea Hunt (Thurs. 6:30) .

WBRC ...

. Ziv

37.3

64

Lone Ranger ..

.WABT

21.3

6. O. Henry Playhouse (Thurs. 9:00) .

WBRC..

. Gross-Krasne

36.3

56

Lux Show

WABT

28.3

' 7. Whirlybirds (Sat 10:00) : :

WBRC...

. CBS

35.3

68

Walter Winchell .......

WABT

16.5

8. Harbor Command (Thurs. 8:30>

.WBRC...

. Ziv •

34.8

51

Ernie Ford ............

.WABT

33.8

9. Annie Oakley (Fri, 6:00)

.WBRC.:

. CBS

32.8

65

) News, • Sports, Wea...

.WABT

17.5

1 NBC News ..

.WABT

17.6

10. Boots and Saddles (Thurs. 9:30) .

.WBRC.

NBC

32,3

50

Jane Wyman ;

.WABT

31.8

10. Silent Service (Fri, 10:00) . ;... ..

. WBRC ..

. NBC

32.3

61

M Squad .:;.....! ......

WABT

20.5

11. Death Valley Days (Tues, 6:00) ..,.

.WBRC.,

. U. S. Borax

31.8

65

“News, Sports, Wea...

.WABT

17,0

1 NBC News

.WABT

16.5

11. Frontier (Fri:, 6:30) . . ..,.....

. WBRC ....

NBC

31.8

60

Circus Boy ..;_

.WABT

20.8

12. Martin Kane (Tues,' 8:00.) .........

. WBRC:. .

. Ziv

31.3

46

Adventures of McGraw.

.WABT

37.3

13. Sky King (Wed, 6:00) ............

.WBRC .

. Nabisco

30.3

60

\ News, Sports, Wea ..

.WABT

20.0

\ NBC News ....!...;.

.WABT

21.0

14. Gray Ghost (Wed, 10;00) ... .

.WBRC,.

. CBS

29.0

55

Pat Boone ..,... ...

.WABT

24.3

15. My Little Margie (M-F 5:00) :,.;..

.WBRC!.

.Official

26.9

65

Fun at Five ...,.,....

.WABT

14.3

16. My Little Margie (Sun:,5:30) J.....

.WBRC..

. Official

25.3

49

Disney Land .;.......

WABT

26.8

17. Grand Ole Opry (Sat. 6:00) .. .v ...

.WBRC:.

. Flamingo

23.3

51

Ozzie and Harriet..

WABT

22.8

18. Decoy (Wed. 9:30) . : .....

WABT..

Official “

21:8

36

Circle Theatre ........

.. WBRC

39.3

BIRMINGHAM

TOP TEN NETWORK; SHOWS

1. Gunsmoke (Sat, 9-9:30) ; ; .WBRC 52.3

2. Have Gun Will Travel (Sat. 8130-9) . WBRC 48.3

3. Phil Silvers (Fri. 8^8:30) . .WBRC 45.8

4. Zane Gray Theatre (Fri. 7:30-8:00) .. WBRC • • 45.0

5. Playhouse of Stars (Fri. 8:30-9:00).. . WBRC 44.8

6. Danny Thomas (Mon. 8-8:30).“ WBRC 44.3

6. Ed Sullivan (Sun. 7:00-8:00) :v. ..... WBRC 44.3

6. Red Skelton (Tues. 8:30-9:00);,. . . WBRC 44.3

7. Lineup (Fri. 9:00-9:30) ; ... WBRC 448

8. I’ve Got a Secret (Wed. 8:30-3:00) ... WBRC 43.8

TOP TEN MULTI-WEEKLY SHOWS

1/ tMy Little Margie (M-F 5-5:30* . WBRC 26.9

2. “Mystery Playhouse (M-F 10:30-11) WBRC 23.5

3. ‘Mickey Mouse Club (M-F 5:30-6) V, WBRC 21.0

4. fCircle 6 Ranch (M-F 4:00-5:0i)) . . WBRC 20,9

5. tMystery Theatre (M-F 11-11.<30> . WBRC 207

6. tAlabama Newsreel (M-F 5:30-5:45i WBEC 20.6

7. ‘CBS News (M-F 5:45-6:00) ... 1 .. WBRC 20:4

8. *NBC News (M-F 6:15-6:30) “ . . .WABT' - 18.9

8. tNews, Sports, Wea. (M-F 6-6U5). WABT 18,9

9. ‘Verdict Is Yours (M-F 2:30-3;:00> . WBRC 16.9

JOPLIN, MO.,-iPITTSBURG, KAN. Stations: KOAM. KODE. TV Homes: 36.100. Survey Dates: Feb. 10-17, 1958.

TOP TEN NETWORK iSHOWS

1. Gunsmoke (Sat. 9-9:30) _KODE

2. Perry Como • Sat. 7:00-8:00) . .,. KOAM .

3. Tales of Wells Fargo (Mon 7:30-8) . KOAM
3. This Is Your Life (Wed. 9-9:30)KOAM
3. Wagon Train iSun. 6:00-7:00) :....., KOAM

3. Wyatt Earp i Thurs. 8:00-8:30)? .... KOAM

4. Broken Arrow (Mon. 9:00-9:30) ... KOAM

4. Groucho Marx (Thurs. 7:00-7:30) ...KOAM

5. Have Gun Will Travel (Sat. 8:80-9) KODE

. 6. Adventures of McGraw (Tu. 8-8:30) KOAM
6> Loretta Young 'Sun. 9-9:30) ...... KOAM

6. Restless Gun (Mon: 7-7:30) KOAM

TOP TEN MULTI-WEEKLY SHOWS

1. tW’rld N’ws Tonight (M-F 6:lg-6:30) KOAM

2. “Sports Today, W T ea. (M-F 6-6)15) . KOAM

3. tWea, TV News Final (M-F 1040:15) KOAM

4. tMy Margie, Misc. (M-F 5:30-6) . : KOAM

5. tRogers-Autry, Misc. (M-F 4:30-5:30) KOAM

6. *Q*»een for a Day (M-F 3-3:45? . . KOAM

7. ‘Price Is Right (M-F 10-10:30 b.m.) . KOAM

8. ‘Matinee Theatre (M-F 2:00-3;00).. KOAM

b. ‘Comedy Time (M-F 4:00-4:30) .. . KOAM

10 . ‘Tic Tic Dough (M-F 11-11:30 a.m.) . KOAM

t

1. W’hirlybirds (Tues. 8:30) .......

2. Highway Patrol (Wed: 8:30)

* W
O O
>■>.

.CBS

45.3

67

Captain David Grief. .

.KODE

22.3

48 8 :

,. Ziv

43.3

61

I Ve Got a Secret .

KODE

27.8

45.5 *

3. Sky King (Thurs. 6:30) ......

..KOAM,.

. . Nabisco

42.8

81

Open House .......,.,

.KODE

9.8

44.8!

3. State Trooper (Tues, 9:30) , .

..KOAM..

..MCA

42.8

66

Stage Seven ..

. .KODE

22.3

44.8!
44.8 '
vt 8

4. Gray Ghost (Fri. 8:30)

..KOAM..

, . CBS

41.3

57

Playhouse of Stars...

..KODE

30.8

4. Sheriff of Cochise (Mon. 6:30)

. .KOAM..

. .NTA

41.3

69

Robin Hood ..:..

..KODE

18.3

.1.8

5. Harbor Command (Wed. 8:00)

.. KOAM.;

. Ziv

40.3

59

Millionaire ... . . ^.;

..KODE

28:8

43.8.

6. Annie Oakley (Tues. 6:30) .......

.- . KOAM. -

. CBS

40.0

65

Nanie That Tune .......

■:KODE

21^

43.5 1
43.3 j
43.3

7. Twenty Six Men (Mon. 9:30) ....,

.. KQAJV1..

..ABC

39.8

67

Walter Winchell .......

..KODE

26.0

8. Frontier Doctor (Sat, 10:00). ......

..KODE.,

.. HTS

33.8

57

Lawrence Welk : ,

..KOAM

25.3

43.3

9. Grand Ole Opry (Sat. 9:30) ......

..KODE..

. . Flamingo

31.3 *

47

Your Hit Parade .. .

..KOAM

35.5

—;

10. City Detective (Sat; 6:00) :. .,...

..KOAM..

. MCA

22.8

62

Joe Palooka ...

. . KODE

13.8

10. My Little Margie (M-F 5:30) .,.

..KOAM:.

.. Official

22.8

66

Cartoon Time, Misc. . i

..KODE

12.6

37.8

11. Captain David Grief (Tues. 8:30). .

. . KODE . .

... Guild

22.3

33

Whirlybirds

;.koam

45.3

37.2

111. Life With Elizabeth. (Tues. 7:30),.,

.KODE .

.. Guild

22.3

35

George Gobel ...;....

..KOAM

41.8

30.9

i ll. Stage Seven. (Tues.. 9:30) ; .

.KODE:.

.. tFa

22.3

34

State Trooper .......

.KOAM

42.8

22.8 ;
21.4

12. Headline (Tues. 10:15),..... . .,.. ^

.KOAM:.

“MCA

21.3

59

J Date-Anglers ' .......

..KODE

18.5

18.9

13. Amos ’n- Andy (Mon,.9:00) .. . . ....

1 Johnny Kemm: Show.

..KODE

12.0

18.1

..KODE..

..CBS

20.8

32

Broken Arrow ....

..KOAM

43.8

17.7

14. Doug. Fairbanks (Sun. 9:30) ......

.KODE .

.. ABC

20.5

33

Boh Cummings ..._

..KOAM

42.2

17,6

17.4

15. Frankie Laine (Frl. 6:30)

.KODE..

.. Guild

19.8 •-

36

Presenting America ..,

. . KOAM

34.8

85

Wednesday, April 9,1958

P!35iiBTf

TV-FILMS

^Rffify-TELEPULSE CITY-BY-CITY PROGRAM CHART. Vamety sjoeekly chart u based on the 22 major markets regularly reported by Tele-

i A U1 1 . pulxe each month, in addition to 133 other Telepulse tabulated U.S. markets, covered

ever the course of a year. Cities will. be rotited weekly. The Variety chart is a coin pilation of data oh syndicated films, as well as network and live programs, in each
market. Under the top 10 multi-weekly heading,the It) stands for local programming and the (♦)for network shows. \

PHILADELPHIA

TOP TEN NETWORK SHOWS
RK. PROGRAM-DAY—TIME STA.

L Perry Como (Sat, 8-9:00).. ./WRCV

2. Gunsmoke (Sat. 10-10:30).,.•/,.;.. WCAU

3. Danny Thomas (Mon. 9-9:30)...... . WCAU

. 4. Playhouse 90 (Thurs. 9:30-il:00)..... WCAU

5. Tales of Wells Fargo (Mon. 8:30-9).. WRCV

6. Groucho.Marx (Thurs. .8-8:30) WRCV

7. December Bride (Mon. 9:30-10:00)../ WCAU

8. Restless. Gun (Mon. 8-8:30) .,. ......; WRCV

9. Alfred Hitchcock (Sun. 9:30-10:00) ... WCAU
9. What’s My Line (Sun. 10:30-11:00),.. WCAU

TOP TEN MULTI-WEEKLY SHOWS
RK. PROGRAM—DAY—TIME STA.

1. TPopeye (M-F. 6-6:30)... .... WFIL

2. * Mickey Mouse Club (M-F 5:30-6:00) WFIL

3. f Starr Theatre (M-F 6:30-7:00).... .. WFIL

4. vNews-facenda, wea (M-F 11-11:15) . WCAU.

5. * American Bandstand (M-F 2:30-5:00). WFIL

6. * Guiding Light (M-F 12:45-1:00).... WCAU

7. t Sports Final (M-F 11;15-U:30).. .. WCAU

8. ♦Search Tomorrow (M-F 12:30-12:45) WCAU,
8; tWorld’s Movie (M,W,F 10:45 S.O.). WFIL

9. *As World Turns (M-F 1:30-2:00)... WCAU

Stations: WCAU, WFIL, WRCV, WVUE. • TV Homes: • 1jI60;300. Survey Dates: March 1-8, (958.

TOP TWENTY SYNDICATED SHOWS

RTG. RK. PROGRAM—DAY—TIME

43.1 1. Popeye (M-F 6:00). . ..........

37.9 2,. San Francisco Beat (Sat. 10:30)..

35.9 3. Highway Patrol (Sat. 7:00)....

35.8 4. Mike Hammer (Tues. 10:30)...; /

31.9 5. Harbor Command (FrL 7:00)....

31.5 6. Hopeymooners (Tues. 7:00) .,

. 31.2 7. Frontier Doctor (ThUrs; 7:00).. : ..

31.0 ; 8. .Gray Ghost (Mon. 7:00)...//•:

29.5 9. Sheriff of Cochise. (Sun. 6:00)..

29.5 : 9. =/ Sky. King (Sat. 6;00) / ;!.. ./.

10. Whirlybirds (Wed. 7:00).....,..

11. Annie Oakley (Sat.. 5:30) -:......

12. Martin Kane (Wed. 10:30)., ;/

13. Death Valley Days (Mon. 7:00)..
li. Twenty Six Men (Wed- 7;00) ..

15. Boots and Saddles;(Tues.. 10:30).

15. State Trooper (Thurs. 7:00) . .. .;

16. Popeye (Sat. 6:30) : v...;......

17. Silent Service (Sun. 6:30).......

il8. Jungle Jim (Sat. 5:00)

STA.

DISTRB.

RTG

...WFIL..

aap

24.9

...WCAU.

. : . CBS

232

...WCAU.

. . Ziv'

22:5

...WCAU:

//■.'MCA

21.5

...WCAU.

/., Ziv

20.9

...WRCV.

:.cbs

20.4

...WCAU.

// HTS

19.5

...WCAU.

/.CBS

19.2

...WCAU-

.: ;nta

18.9

...WCAU

... . Nabisco:

18.9

...WCAU

.. . CBS /

18.5

...WCAU.

. .. cbs ;

17.9

...WRCV,

. Ziv . ;

17.4

.WRCV:

./. U.S. Borax

16,9

...WRCV,

. ABC '/•/•/

15 9

.. /WRCV.

NBC

15.2

...WRCV:

MCA .

15.2

.. .WFIL..

;. aap

15.0

...WFIL..

. ,. NBC

13.9

...WCAU-

.. ; Screen Gems

12.9

AV. 1 TOP COMPETITION

AV.

SH.! PROGRAM

STA.

RTG.

62 Beat the Clock .........

.. WCAU

8.5

38 Your Hit Parade ......

..WRCV

22.0

51; Popeye Theatre ,....

..WFIL

14.2

. 42 Boots arid Saddles......

.. WRCV

15.2

si studio 57.

. .WRCV

9.5

45 Official Detective:.....

..WCAU

11.9

41 State Trooper ...... ;

..WRCV

15.2

41 Death Valley Davs...,.

.. WRCV

16.9

49 Reader’s Digest.

..WFIL

10.5

55 i TV Newsreel... .

..WFIL

7.7

1 < Sports.. .

..WFIL

7.0

40 Twenty. Six Men. V,,.,,

,.. WRCV

15.9

53 Damon Runyon..........

...WFIL

7.5

28. Circle Theatre ........,

,.;wcau

23.2

36 Gray Ghost...........

,... WCAU

■19^-

.34 Whirlybirds ..........

.. W C AU

18.5

30 Mike Hammer ........,

/.WCAU

21.5

32 Frontier Dr.......,......

..WCAU

19.5

39 1 By Line. ............

..WCAU

10.5

( Highway Patrol.

..WCAU

22.5

34 ; 20th Century ..........

.. WCAU

13^

46 11 Search for Adventure

.. WRCV

7.2

MIAMI

Stations: WCKT, WITV, WPST, WTVj. TV Homes: 218,200. Survey Dates: Feb. 1-8, 1958.

TOP TEN NETWORK SHOWS

Playhouse 90 (Thurs, 9:30-11:00). ..WWJ
Gunsmoke (Sat. 10-10:30)........... WTVj

Climax (Thurs. 8:30-9:30) .../...,.:. WTVJ
Perry Coino (Sat 8-9:00) .. ; . . ......WCKT

Robin Hood (Mon. 7:30-8:00)........WTVJ

Red Skelton (Tues, 9:30-10:00) .... WTVJ

$64,000 Question (Tues. 10-10:30)..... WTVJ

Wells Fargo (Mon. 8:30-9:00)........ WCKT

Lassie (Sun. 7-7:30)... T.: V; WTVJ

Racing (Sat, 4:30-5:00). .. ... .WCKT

TOP TEN MULTI-WEEKLY SHOWS

♦CBS News (M-F 6:45-7:00) /....... WTVJ

fRenick Reporting (M-F 6:30-6:45). . WTVJ
tJack—Sports, wea (M-F 6:15-6:30). .WTVJ
tNews, Weather (M-F 6:30-6:45) .... WCKT

♦NBC News (M-F 6:45-7:00) ... i... . WCKT
fScience Fiction (M-F 5:45-6:45)/.. WTVJ
t News, Weather (M-F 11-11:15).... .WTVJ

fMovie 7 (M-F 5-6:30)..... '. - . WCKT

tPopeye Playhouse (M-F 5-5:45) .... WTVJ

♦Capt. Kangaroo (M-F 8-8:30 ai.m.):. WTVJ

TULSA

TOP TEN NETWORK SHOWS

. Gimsmoke . (Sat. 9:-9:30).... KOTV

Lassie (Sun. 6-6:30)..... : ....... KOTV

Have Gun, Travel (Sat. 8:30-9:00). KOTV
Wells Fargo (Mon. 7:30-8:00)... ... KVOQ
What’s My Line (Sun. 9:30-10:00).. KOTV
Restless Gun (Mon. 7-7:30).. ...... .KVOC

Playhouse of Stars (Fri. 8:30-9:00) ,. KOTV
Millionaire (Sat. 10-10:30)... ..;... KOTV
Danny Thomas (Mon. 8-8:30).. ;... .KOTV
Groucho Marx (Thurs. 7-7:30.... .. KVOC

TOP TEN MULTI-WEEKLY SHOWS .

fPopeye. (M,T,Th,F-6:6:30).:.......

♦CBS News (M-F 6:15-6:30).....,/...

tEdit, Wea, Sports (M-F 6-6:15)......

tNews—J. Morris (M-F 10-10:15)... .
tWeather, mlsc. (M-F 10:15-10:30)...
♦Art Linkletter (M-F 1:30-2:00....

♦Garry Moore (M-F 9:-9:30 a.m.)

♦As World Turns (M-F 12.30-1:00) . , .
tNoon News (M-F 12-12:15):.../;/,..
/♦Hotel Cosmoptan (M-F 12:15-12:30);

O. Henry Playhouse (Mon. 7:00)..

: Men of Annapolis (Tues. 7:00)....
Silent Sendee (Wed. 7:00). . ;>
Whirlybirds (Thurs. 7:30)....., *.
Jungle Jim (Sat. 5:30).:

Amos ’n’ Andy (Sat. 5:00)-. . .

Highway Patrol (Tues. 10:30):....

Victory at Sea (Sat. 10:30)......;

Frontier Doctor (Sat. 6:30)......

State Trooper (Wed.- 7:30).;......

Waterfront (Sun. 2:00) . . :..... .

Harbor Command <Fri. 7:30).. , ..
Sea Hunt (Fri. 7:00):...........

Twenty Six Men (Thurs: 7:00)...
Last of the. Mohicans (Sun. 6:30),
Sheriff of Cochise (Tues, 7:00)...
Honeymooners (Sat. 7:00) . .....:

Big Story (Fri. 7:30) V.'. ...... r

Boots and Saddles (Sat. 7:00) .....

Studio 57 (Fri. 7:00) . ... ...

:.wtvj...

...Gross KraSne

30.5

.WTVJ..

.. Ziv ,

292

/WTVJ: ..

.NBC

28.5

. . WTVJ

.CBS

27.5

..WCKT:.

. .. Screen Gems

24.9

...WCKT..

.. CBS

24.5

...WTVJ...

.. ,Ziv ' .

24.2

...WTVJ...

.NBC

24.2

... WTVJ.-..

..HTS

22.9

...WTVJ..

; .MCA

22.9

..WCKT

15.5

.. WCKT

21.5

..WCKT

14.9

..WCKT

21.5

..WTVJ

13.9

;.WTVJ

12.9

..WCKT

12.5

..WCKT

14.2

..WCKT

12.2

..WCKT

21.5

..WPST

21.5

..WCKT

4.5

.. WCKT

20.2

..WCKT

17.9

. .WTVJ

26.9

..WCKT

20.9

..WTVJ

20.2

. . WTVJ

18.9

..WTVJ

22.2

. WCKT

20.9

..WTVJ

22.2

Stations: KOTV, KTUL, KVQQ. TV Homes: 95*500. Survey Dates: Feb. 10-17, 1958.

1. Sheriff of Cochise (Sat. 9:30)_

..KOTV:.

■.'.NTA'

32.9

53

Your Hit Parade........

.KVOO

16.9

2. State Trooper (Tues. 9:30).:...,.

. . KOTV.

./MCA

30.2

45

Captain David Grief..:.

.KVOO

20:4

3* Death Valley Days (Sat, 10:30) ...

/ . KOTV..

..U.S. Borax

25.4

56

First Night Theatre .....

.KTUL

10.7

4. Martin Kane (Fri. 10:00)..........

, KOTV: .

..ziv.//

252

: 46

S News—J. Morris......

( Weather, Misc .......,

.KTUL

.KTUL

16.7

16.3

5. Boots and Saddles (Sat. 7/30).....

,.. KOTV. .

;,,,nbc •'

24.0

36

Perry Como............

.KVOO

25.2

6. Whirlybirds (Mon. 8:30).... ....

,. . KVOO /

:: CBS

23.9

34

December Bride........

/KOTV

29.2

7/ Annie Ohkley (Sat. 6:00)......-...

.: KOT V v

..CBS

22.9

49

1 Weather/Sports, News
( Farm News ..........

.KVOO

KVOO

12.0

12:3

8 . Highway Patrol (Thurs. 10:00)....

..kotv;.

.Ziv

22.7

38

1 News—L. Morris

.KTUL

19.3

' Frontier Doctor (Fri; 7:00).,,..;,
Sea Hunt (Wed: 8:00) . ..

Silent Service (Wed. 10:00)...... V

Harbor Command (Thurs. 9:00):.
Popeye (M,T,Th-Sun. 6:00).,,...

(Weather, Misc.....

...KTUL

18.7

KVOO .

..Guild:

20:4

30

State Trooper:.......

...KOTV

30.2

.KVOQ..

. HTS

19.5

32

Trackdown .........

...KOTV

26.5

.KOTV..

, . Ziv

19.5

28

Ozzie & Harriet.......

...KTUL

27.9

/KOTV..

. NBC

19.2

36

J News—C. Condon...

.KVOO

17.7

i Weather, Sports...;.

...KVOO

17.0

..KTUL./

..Ziv

18.9

27

Playhouse 80.........

...KOTV

27.9

..KTUL..

..AAP

18.6

35

Lassie ....

...KOTV

38.5

. .KTUL..

. . ABC

18.2

27

Playhouse 90.........

...KOTV

28.2

.KTUL..

..CBS

17.9

26

Person to Person.....

...KOTV

27.5

.KTUL...

. . NBC

16.5

25

State; Trooper.......,

...KOTV

30.2

Championship Bowling (Sun, 1:00), .KOTV.

Casey Jones (Sim. 5:00)............. KOTV.

Little Rascals (M-F 5:30).. ,.... KOTV,

.W. Schwimmer 15.7

.Screen Gems . 13.9
.Interstate 12.5

58 J Oral Roberts........... KTUL

l NBC Opera............KVOO

38 Tales of Texas Rangers .. KTUL
30 Mickey Mouse Club:...... KTUL

BINGHAMPTON

Stations: WINR, WNBF. TV Homes: 71,400. Survey Dates: Feb^ 10^ 17, 1958.

TOP TEN NETWORK SHOWS

1* I've Got a Secret (Wed. 9:30-10:00),.. WNBF

2. Shower of Stars (Thiss. 8:30-9:30). ..WNBF

3. Playheuse 90 (Thurs. 9:30-11:00):.... WNBF

1. Trackdown (Fri. 8-8:30)... .. ;. . WNBF

4. Danny Thomas (Mon. 9-9:30)........ WNBF

5. Frank Sinatra (Tues. 8-8:30)..WNBF
5. Red Skelton (Tues. 9-30-10:00)...... WNBF

8. Zane Grey (FrL 8:30-9:00) 1_.... WNBF

7. Big Record (We* 8-9:00)..... ... WNBF

8. December Bride (Mon. 9:30-10:00)... WNBF
8. Phil Silvers (Fri. 9-9:30).... . . .. : ,; WNBF

TOP TEN MULTI-WEEKLY SHOWS

L tCarroll Carsm (M-P 8-6:15).... ..WNBF

2. tNews, Weather (M-P 8A5-6:30).... WNBF

3. tilth Hear News, Wes OI-P 11-11:15). WNBF

4. tPopeye Theatre <M-P M^0).. .WNBF

5. *Mkkey Mease Cinb (M-F 5:30^:00). WNBF
8. ♦Am. Bands'd. mise (M-F 4:30-5:00).. WNBF

7. ♦Guiding Light (M-F 12:45-1:00)... * WNBF

8. ♦Search Temarnaw (M-F 12:30-12:45). WNB F
•». tWecld's Moviea (T-F 11:15SO.),.. WNBF
10. *Love of Life (M-F 12:15-12:30)..... .WNBF

-^““ 12 .

32.4

32.3 i,
32.2

28,0 14 «

27.8 15.

24.9 16.
22.6

22.4

2L7 «•
20.0 17.

Highway Patrol (Wed. 9:00).

Studio 57 (Wed. 7:00)

Code Three (Sat. 9:30),..... ... ..
Sheriff of Cochise (Fri. 10:30);;...
Death Valley Days (Fri, 7:00).. ....
Harbor Command (Wed; 6:30)..... .

Men of AnnapoUa (Thurs. 7:00);..,
Mama (Mon. 6:30). V-..........,

Stage Seven (Thurs. 6:30).

Popeye (M-F 5.O0)............

Sky King (Sat. 11:30 am).. .. ..
Hopalong Cassidy (Sat. 11:00 a ril.)..

Championdiip Bowling (Sat. 1:00)..

Popeye (Sat. 9:45 a.m.)--v..'..

Life With Elisabeth (Sat. 11:30) .:..
Flash Gordon (Sat 5:00) . ....

Dr. Hudson’s Secret JT (Wed/ 7:00).
Duf^s Tavern (Sun. 12:30)....; .. .

Joe Palodka (Sat 7:00)............

Franide Lslne (tues. 7:30) ... .... ..

, Ziv - -
. MCA
ABC

. - . NTA ■ ’ ••

. U.S. Borax
ZIV* .

. AAP 28.0

.Nabisco 23.8

NBC ;; 21.8

: .W. Schwirrimer 20.9

81 Feature Movie........... WINE

86 Dn Hudson.. ,... ...... WINR

74 Gisele McKenzie ...... *WINR

80 Boxing, Misc........WINR

81 Love That Jill....... WINR

84 f Hank Hancock...... .... WINR

(NBC News.,;......WINR

76 Real McCoys. ... WINR

79 l Hank Hancock.........WINR

(NBC NewST.... ........ WINR

83 I Hank Hancock.,........ WINR

l NBC News............. WINR

89 Comedy Time.. i........ WINR

72 Andy’s Gang............ WINR

80' (Jim McCoy............WINR

l Jr. Science... . . . ..,. WINR
68 i Cartoon Time:.•. •'*.. WINR
l Life With Elizabeth.... WINR

. WNBF..

.. AAP

19.5

100

No Competition

WINR .

;; Guild

8.8

29

Championship Bowling

.WNBF

22.0

.WINR..

;. Guild

7.8

20

Texas Rangers ........

.WNBF

31.0

.WINR.,

..MCA:/.

7.3

14

Studio 57..............

.WNBF

432

.WINR..

: .Guild

7.3

17

Disneyland .....„...

..WNBF

36.0

. WINR ..

. Guild

7:3

.15

Zorro : . . ./.......

■ .WNBF

40.3

.WINR..

. .Guild •••.

6:8

14

Name That Tune..

,. WNBF

42.8

86

BADIO-TELEVISION

PT&Stffit

LUNCHEON AT THE ASTOR I
With Ed and Pegeen Fitzgerald* j

guests

45 Mins., 12:15 p.m. Mon.-Fri. |

Participating

WOR, N. Y.

The housefraus in Newark, Ne-;
posit and New Rochelle can't help,
but sop up an .abundance of fash-'
ion news, theatrical and movie
goings-on, household hints galore;
via the colorful and fast-paced:
“Mr. and Mrs.” delivery of Ed and
Pegeen Fitzgerald, those two ven<
erable, widely-informed mikeside
personalities.

. In their new broadcasting quar¬
ters, “Luncheon at the Astor,” and|
bearing the subtitle “45 Minutes:
on Broadway," they corral the!
cream of the Gotham talent crop.
for strictly informal powwows, the!
type of kaffeeklatches that can’t,
help but endear the Fitzgeralds tOf
a new audience, not to mention a*.

has long contributed to the Metro¬
politan Opera News.

Wagner's series, “Living Opera"
discusses one opera per session
with some well-thought out com¬
mentary to go along with it. Wag¬
ner’s problem, one that is met faiiv ,
ly well, is one of sounding learned;
to the regulars, who have long
roamed, in the operatic realm,
while not being too pedantic to
the lay-listener. His choice, in the
initial show* Ponchielli’s “La Gia-
conda,” wasn’t an optimum choice,
inasmuch as this infrequently .per¬
formed work is not. a top musical
and literary effort. Wagner stated
as much in his prolog to the show.
In addition, selection of this work
had him playirig the recorded
works which represented . one
dramatic highlight after another.
If seemed like a tumultous musi¬
cal session unrelieved by softer
and orchestral interludes.

Y'„ 0 ,„h n VompmhprM Show closed* .with an interview
this m b :; with. Julius Rudell, general direc-

them fiom way bacK. ! tor of the N Y Citv Ooera Go

in its annual festival.at
to be carrying the major load. Of. Citv Cfmfpr Pim»« and all -Hip

interviewing: Ed being heard not- W Plugs and all the

too frequently. Pegeen hasn't lost intenie " c ame off. Jose,

her bounce and enthusiasm* in; 1

fact, slie’s more ebullient than; ”J^JROPOLITAN REPORT

- -- • With Ed Myers* moderator; Wally

O'Hara, anouncer
Producer: Myers
30 Mins., Tues., 9:30 p.m.

WEEI, Boston

This ambitious public affairs
bash is initialer in series pointing
finger at Htib’s met problems.

ever. Fitzgeralds, on this occasion,

' chinned with James Donald, who
play's the pacifist doctor in the
Academy Award - winning ; film,
“River Kwai"; Carol. Burnett,
whose version of “I Made A Fool
of Myself Over John Foster
Dulles” rocked embassies
considerable laughter, and
Chase, actress-novelist.

w j th j hnger at Hubs met probl
Ilka l There is nothing particularly new
in that. Boston has been breast
beating from the time old John

Both Miss Burnett and Donald! Winthrop stepped into Blackstone’s
held up well m their quizfest with > Garden of Eden on Louisburg Sq.
the Fitzgeralds, but it was Miss } i n 1€2 9. Moderator Ed Myers fas-
Chase. who, as always* proved the] tened on the commuter raff traris-
stimulating, challenging guest of >. portation problem ; astutely for
the day. Pegeen, with a keen eye! { opener. Guests were Patrick B.
on the tastes of her midday lis-j McGinnis, prexy Boston and Maine
teners, soon veered the subject toijRR; George Alpert, prexy. New
fashion and before one could cut | York, New Haven & Hartford; Her-
the cloth on the bias, the femmes * bert Harwood* exec rep to prexy
were knee-deep in palaver re the {Boston & Albany; and Joseph Tur-
sack, chemise and trapeze look. It { ley, faculty, member Boston Coir
was sufficiently interesting to en- {lege, in charge of B. C. Seminar,
gage the attention of male lis -1 a not so surprising accord ex-
teners, too. i isted betwixt the RR execs, revolve

Program originates from the {ing about ei^it hours pay for three
Astor’s Hunting Room and there { hours work, tremendous terminal
is a babble of voices in the back-{ taxes, and ICC strictures, binding
ground, but hot loud enough to » railroads, but not their unregulated
irritate listeners. There are a num- j competitors, i.e., trucks, barges,
' her of plugs for the hotel’s dining ‘ planes, steamships,
facilities with special, emphasis on ? . There Was no word from the
the room as an after^theatre party ; commuters: Chief virtue of the

attraction. Fitzgeralds have-
warinf affectionate approach; to
their, new daytime assignment and
should fetch a ready, steady audi¬
ence among daytime dialers.

Rans,

WHISPERING STREETS

With Bette Davis, host-narrator;

Janet Waldo, Sam Edwards, Bar-
.. bara Fuller
Producer: Ted Lloyd .

Director: Gordon T. Hughes
Writer* Margaret E. Sangster:

25 Mins.; Mon.-thru-Fri., 11:05 a.m.
Participation

CBS Radio, from Hollywood

The cross-the-board soaper. in-
troed last week in the morning
hours on CBS Radio, appears- to
have two distinctions. Bette Davis,
in fine voice arid an actress of tal¬
ent does the intro and commentary.
Each day’s outing is a complete
story.

Other than that, judging from
Wednesday's (2) episode, the series
is cut from the same, sudsy cloth,
cliehed situations, tragic occur¬
rences, and pat solutions with a
underscored moral. Wednesday’s
outing had Janet Waldo, thinking
she has only a short time to live
because; of a lung infection. She
meets up with a man. portrayed
by Sam Edwards, who .within a few
minutes after meeting her marries
the gal to cure her.

It went on and on in "that fash-

program could be that it brings
commuter transport problems be¬
fore a wider ayd and lets commuter
know the railroads are in real trou¬
ble and why. Productionwise the
WEEI boys did a smooth and pro
job. Participations of guests' were
pretaped and woven evenly into
the narrative to give effect of live
broadcast, without the hemming
and hawing. . The RR pitch was
fairminded and exposed their
.plight on many fronts. Kudos to
.Myers and co-producer BillBuch-
. anan for smart programming.

■ Guy.

DOROTHY & DICK

Dorothy (Kiigallen) & Dick (Rich¬
ard Kollmar) took off on Brooks
Atkinson Friday (4) morning in
:no unsubtle manner as result of his
ipan on “Say Darling.” They also
^harked back to his pan on “Who
Was That Lady I Saw You With?”
Wednesday’sMiss Kiigallen observed that she
’wondered,; after reading his review,
whether they were in two different
theatres—but Kollmar was most.
Vehement about “Darling.” His
opinions, he conceded, can have.no
force; like the powerful N. Y. Times
•but that was his only way for re¬
buttal. His observations ran the
ion!' moving at^a last* paeeTihrouqh I i^amut from calling Atkinson “a
her cure and to her realization ; destructive force to the theatre . . .
that there are more important: does definite damage to the theatre
things in life than material things: • - can’t, understand why the N. Y.

• Barbara Fuller : played the girl 'iTunes is keeping this guy (sic!);.. .
friend Acting and direction were he encourages only the nasty things
competent Horo. : in the theatre . .. . gives encourage-

■ _ ■■ : ment only to the Tennessee Wil-

1 liams brand of writing ; . : he

In Wackjr Waikiki

: Honolulu, April ®.

Wackiest party of the year
was dreamed up by former
staffers of. Henry J. Kaiser’s
KHVH-TV^ arid KHVH radio
operations, Avith some 75 mem¬
bers of the “Kaiser Alumni
Association, Unilimited”; gath¬
ering at a Waikiki riitery to
roast, rather than toast their,
erstwhile boss,

. Association membership is
open to those who were
“fired, resigned, ordered to
resign, or resigned. arid then
fired.”

Surprise guest turned out to
be Kaiser himself, who was
introduced as “the gentleman
who " has done more for this
gathering than any one else.”
Kaiser, who manufacturers,
aluminum foil. among* other ..
things in his industrial empire*
was presented with a “gift”
box of Reynolds aluminum
foil. He accepted the “gift”—
arid, bought, a round of drinks
for his “alurnrii,” :

Heffner's
In 3-Part Exploration
Of the Fourth Estate

Second anni of Richard D. Heff¬
ner’s “Open Mind” program on
WRCA-TV will ibe ushered in with
a three : part series dealing with
various aspects of the fourth
estate.

The; May 4 broadcast will com
cerri itself . With “The South And a
Fair press” featuring Rep. John
Bell Williams, of Miss., who claims
the south can’t get a fair shake in
Northern dailies, arid James A.
Wechsler, editor of the N. Y. Post,
who’ll defend the ■: northern; posL
tion. . '

Heffner’s “Open Mind” on May
18 will deal with “Our Courts and
a Free Press’! and will feature
Florence Kelley, chief of the crim¬
inal division of the Legal Aid So¬
cietyMorris Ernst, author-lawyer,
as well as a Gotharii newspaper ex¬
ecutive to be. announced shortly.

Final program on daily journal¬
ism, will be aired June 1. Titled
“All the News” it will probe the
question; do the dailies print all
the news? Speakers will be I. F,
Stone, political columnist and edi¬
tor of a weekly newsletter, and sev¬
eral British arid American editors
yet to be chosen: •

CBS Radio 0&0 Slot

For Carroll Hansen

Carroll V. Hansen. has been
named to the new .post of program
coordinator for CBS-owned radio
stations. Hansen, . who moves over
from the job of coordinator of
news arid sports for CBS Radio,
will now work with the. program
directors of each CBS Radio o&o
on policy and program develop-
ment. He reports to Juies Dundes,
v.p. in charge of station - adminis¬
tration... :

Prior to moving into the network
area. in .195.5, Hansen was director
of news & public affairs for KCBS,
the CBS o&o in San Francisco.
He joined the station when its call
letters were, KQW, back in 1940,
arid was an on-the-air personality
for the station as. well as an exec.

. LIVING OPERA
With Alan Wagner, guests
55 Mins.. Sun. 10:30 a.m.
WNYC, N. Y.

Should be tarred-and-feathered and
run out of town (figuratively) . .
There were, other references to the
.... . i'Krafft-Ebing school of dramaturgy

New York’s municipal radio op-_ being encouraged; “idiot CharriCr
eration, WNYC has long been dedi- j fers”;“heaven forbid that nice peo-
cated to the proposition of raising ;. p i e will please Atkinson”; he did a
the cultural level of its listeners ; critique on “Garden District” (Ten-
after its usunicipal functions have
been .fulfilled. With a minimal tal¬

ent budget and a lot of ingenuity,
the station has built up an audi¬
ence that c rifts between its other
classical^ expounder. WQXR.- It’s
latest. t-Kcursluh. into opera is the
55-minu'e session by Alan Wagner,
a serious student of the art, who

critique on “Garden District” (Ten¬
nessee Williams) arid then followed
it up with an extensive Sunday,
piece . , . “last night’s play was in
good taste, nice clean fun to which
you can take anybody . : . go.and
see it, you’ll love it., and we have
no other interest in ‘Say Dar¬
ling - . . . “unless it’s with an Oedi-
pux complex, homosexuality or

Loretta’s ‘Who, Me?’

Hollywood, April 8.

Loretta Young and minority
stockholder Robert S. Shewalter
filed an answer in Superior Court
yesterday- (Mon.) in the suit
brought by. Tom Lewis. March 13
that affairs of Lewislor were being
mismanaged arid wasn’t receiving,
any dividends. - .-

: Lewis’ charges of mismana'ge-
rnent were; denied, with the dec¬
laration that books are open for in¬
spection arid profits were repre¬
sented by accounts receivable
therefore the - corporation Had no
assets to declare a dividend-

treats . with depravity, does it click
with Brooks Atkinson . .

Miss Kiigallen got her husband
off with a commercipl “beforri your
blood pressure goes, any higher.”
Kollmar made no reference to his
own* legit production activities al¬
though,! while “Body Beautiful”
was concurrent ; on. the Broadway
stage, he naturally .did. as the im¬
presario thereof. Abel.

Wednesday* April 9, 1958

From the Production Centres

Continued from pag« 82

for Hub’s Channel 2, WGBH-TV and WGBH-FM, nabbed 1957 Pea¬
body Award for local tv and radio news . .. . WNAC-TV preeming its
Academy Award winning films Monday (7) through Saturday (12> . . ♦
WHDH-TV comes up with “Inmate,” half-hour film doc inside Walpole
State Prison Friday (il) from 10-10:30. Producer Joe Levine, Jim Har¬
rington, asso. producer, and Matt Connolly Jr., film ed^ had themselves
locked up overnight in the pen for realism . . » WNAC-TV, with Phyl
Doherty* dir ; p.r. and adv. host press party for John Brogifield, star
of Channel 7’s “Sheriff of Chochise” and Mrs. Bromfield at the studio
Wednesday (9) . . . WHDHtTV presented special religious programs
over Easter weekend with Boston College Glee Club, films, “Free-
dom Rings,” “The Shroud of Turin” and “Miracle of Love.”

JiV WASHINGTON . .

TV comic Herb Shriner, current at Hotel Shoreham, guest at this
week’s Ad Club luncheon.■* . . Ted Koop, CBS news chief in Washirig-
j. ton, addressed U.S. Dept, of Agriculture’s Graduate School. on rela¬
tionship between federal public reations and broadcasting . . .“Face
the Nation” producer Ted Ayres arid moderator Stuart Nevins cur¬
rently in Israel filming interview with Prime Minister Ben Gurion for
April 20 show . . . Syd Eiges, Barry Wood and Ted Rogers here to out¬
line plans for next Sunday’s (13) “Wide, Wide World,” which spot¬
lights “Headline City,” Washington’s news corps . . . Otto Menkes, head
of accounting department, named secretary to corporation operating
indie station WWDC . . , Air Force’s Chapel of Air,” which is tele¬
vised over WTOP weekly, but kined for use on 27 military tv outlets
throughout world, celebrated 3d anniversary on Easter Sunday . . .
Ann Corrick, sole femme officer of the Radio-Television Correspond¬
ents’ Assn., was named assistant chief of the Washington News Bureau
past week. She will serve as chief congressional correspondent for
Washington, and will assist bureau chief Rod MacLeish in overall man¬
agement.

II\ PHILADELPHIA

Eric Sevareid and Chet Huntley here to receive the National Fel¬
lowship Award of the Philadelphia Fellowship Commission (30)
WFIL-TV’s Ed Yates, “Bandstand” director, recuping after surgery
... Bill Curtis, formerly with WRAP, Norfolk. Va., has joined the dee-
jay staff at WHAT . . . Melvin K. Whiteleather, Evening Bulletin col¬
umnist, preemed weekly “Viewpoints on the News” on WFLN .. . Our
LeBow taking over the commentary chores for WRCV-TV’s live Satur¬
day wrestling show from Sam Menacker who switches to Boston . . .
Frank Lucidon, host of WFIL-TV’s all night sessions filming, night
shift activities of local industrial plants for showing on his program:

. WCAU-TV now running trailers Monday of its “Million Dollar Mov¬
ie” Sgt, night series . . . Harvey Sheldon has left WINX radio, Wash¬
ington, D.C., to join staff at WlLM, Wilmington, Del. . Reggie La-
Vong, WHAT dee jay, has left to work in New York, with Sid Maika^
manager of Red Hill Inn, Jersey jazz spot, as replacement.

IIS SAN FRANCASCO . . .

KRQN’s Marjorie Trumbull off to New York for. a week of hostess- v
ing Via “Today” ... Ann Holden Testimonial Dinner set for May 6 at
the Fairmont—she’ll have been, on radio 35 years then, and; has a se¬
cure niche in the industry’s history as originator of the first network
series for women. “Women's Magazine of the Air,” via NBC's Blue
Network. She’s still crackling, via. ABC’s KGO ... . Dick Block leaving
KRON promotion to manage Henry Kaiser’s Honolulu tv outlet. V. Don
Sherwood bailing out of his Saturday-night hour for a half-hour Fri¬
day nights on KGO-TV . . . Leland MikeseU, ex-KSAN boss, visited
Frisco with his bride, Frances Farmer .KRON finally caving in to
demands fbr Jack Paar, will start show three times weekly April 28,
may run him nightly later . . .. Larry Fraiberg’s new. KPIX sales man¬
ager, taking over Lou Simon’s spot—Simon’s, station boss now*

IN CLEVELAND . . .

AFTRA judges to pick city radio-tv bests Include Jim Frankel* Cleve- .
land Press radio-tv editor; Maurice Van Metre, News, Russell Kane,
Plain Dealer; Mrs. Rudolph Cooks, PTA; Lawrence Kuhl, WltU; Mau¬
rice Condon, TV Guide; John Green. Ohio Bell . . . Otto B. Schoepfle,
president Lorain Publishing Co., purchased stock interest in WEOL
from Roy W. Ammel, president . . . Eileen Kaufman named WSRS pro¬
motion director ... Gordon Davis, manager; Mark Olds, program, and
Sanford Markey, news director, cited by Vice President Roland V.
Tooke, Westinghouse Broadcasting, for KYW’s contribution to WBC’s
Peabody Award winning Boston Public Service Conference . . . WHK’s
Eleanor Hansen to emcee Cleveland Athletic Club’s 50th anni lunch¬
eon fashion show. . . . Gordon Davis, KYW general manager, heads ar¬
rangements! and program for Ohio Association Broadcasters’ conven-
tift.

IN MINNEAPOLIS . . .

Disk jockey Mike Dix a WMIN addition ... For seventh successive
year Catholic’s “Stations of the Cross” was televised on Good Friday
over WCCO-TV with the Minneapolis Knights of Columbus the spon¬
sor . . . Veteran disk jockey Don Doty out at WTCN rind being replaced
by Leigh Ramman who’s switching there from WLOL . . . Erstwhile
network “Big Payoff” personality and now WCCO-TV arid Radio staf¬
fer Randy Merriman launching weekly half-hour audience participa¬
tion show from a Minneapolis restaurant. . . Country singer Texas Bill
Strength quit KEVE and the Flame nitery and has been replaced at
the radio station and bistro by Dave Dudley . . . WCCO-TV and Rridio
ace Cedric Adams vacationing in Europe for six weeks ... Dick Nes¬
bitt, KSTP-TV and Radio sports director, back from the Southland
where he interviewed major league baseball celebrities for his shows*

• • . WLOL and WDGY named Conelrad key stations to air heavy
weather warnings in this territory . . TV director Art Ludwig quit
WTCN-TV to join KMGM-TV in same capacity. ... WDAY-TV, Fargo,
N.D., has intervened to oppose the FCC grant of a second video sta¬
tion license to North Dakota Broadcasting Co. in its town of 40,000
population, . . ^ .

IN DETROIT ...

WWJ radio and tv are supporting the city-wide promotion “Buy Days
Mean Pay Days,” with station personalities Sonny Eliot, Jim DeLand,
Fran Harris, Jean McBride, John Parker, Hugh Roberts rind Dick West-
erkamp participating in motorcade to‘get campaign under way. WWJ-
TV also donated half-hour of prime time for a special program, “Our
Economy Today” featuring business and civic leaders; also station iden¬
tifications are being tagged with the campaign theme . . . WJR passed
another hurdle in its six-year fight to operate a tv station in the Flint
area when the FCC upheld its 1954 decision granting Channel 12 tp
WJR. Appeals had been filed by the Trebtt Corp., owners of Flint ra¬
dio station WFDF and Butterfield Theatres, Inc., operators of a chain
of theatres in Michigan , . . Dave Garroway’s "Today” show will do a
“live” pickup Thursday (10)'via WWJ-TV from the Ford Auditorium
here, featuring local teens on the pros and cons of rock ’n’ roll.

Wednesday) April D, 195S

RADIO-TELEVISION

FCG MARCHES THRU GEORGIA

Pity the Poor Piano

Editor, Variety:

.There used to be a time when the networks took great pride in
having their studio pianos always inr proper tune. As I recall, ex¬
pert piano tuners were under contract ta constantly visit the vari¬
ous studios—-on a daily basis if I’m not mistaken—and keep the in¬
struments in perfect pitch. More recently, though, it would appear
that this, practice has been forsaken for. being blessed (or cursed)
with “perfect pitch” I have become appalled at the seeming negli¬
gence in keeping “on the air” pianos in tune. It has become more
noticeable in recent years,. I think, as many broadcast studios, both
in radio and tv and at indie stations as. well as at the networks,
utilize the spinet-size instruments which, far smaller tbah. the. con¬
cert grands, lose their pitch much more rapidly. What with the
change of rbom temperature overnight and particularly in tv with
the temperature rise arid fall when studio lighting is used for tele¬
casting. /

Perhaps the publication of this letter will serve as a reminder to
those in charge of studio(s) operations that “their slip is showing”
in this department. I won’t point my finger in any particular di-
. rectiori but merely suggest that those programs which include the
use of spinet-type pianos be given a “check and double-check.”

• Keeping all pianos in proper tune; I’m certain, Will win the plau¬
dits of many like myself who “jump out of, their skin” whenever
♦they hear any type of music—vocal as well as instrumental—-off.
pitch.”

Yours for a happier (musical) life.

G. W. (Johnny) Johnstone
Radio TV and Film ; .

Public Relations, NAM.

Non-Profit Social Orgs Finding It

Non-profit outfits, such as the-
Red Cross, Cancer Fund, March of
Dimes, etc,, are currently taking
it in the soiar plexus when it comes.

. to snaring guest interviews on the
rapidly diminishing women’s pro¬
grams on: both AM and tv.

Many of the radio-tv programs
once presided over by knowledge¬
able femmes and rated a lotus land,
for public service pitches are now
as.dated as the hoop skirt. As one
. shrewd executive secretary ini the
non-profit agency field expressed
It, “there are fewer and. fewer
daytime women’s shows around for
women who think.”

In the past, agencies in the non¬
profit field managed to get their
dedicated workers and committee
chairmen on such Worthy local fe-
. male talk soirees as Nancy Craig,
Margaret Arlen, Wendy Barrie, Ar¬
lene Francis, Adelaide Hawley,
Mary Margaret McBride and oth¬
ers. Majority, if not all of these
personalities, todate have been
completely excised or drastically
slashed in time and format,
Consequently publicity and spe¬
cial events staffers working for the
public service organizations now
have a meager few outlets at their
disposal, such as Martha Deane on
(Continued on page 92)

ABCs Pubaffairs
Sets'Report Card’

ABC-TV news and public -affairs
department has been working on
doing additional hourlong pubaf¬
fairs specials, and last, week came
up with plan for a 60-minute re¬
port on “new, experimental direc¬
tions In education.” Show, using
the web’s top commentators, is tar¬
geted for Monday, May 5, at 7:30,
the week after Max Factor’s “Jack
arid Jill” finishes its cycle in the
8-8:30 ’slot. The Monday 7:30-8
anchorage has been sustaining for
several weeks already.

Show will be called “Report
Card, 1958,” and will be both
filmed and live. Format calls for
picking up in detail six toprated
education experiments in various
U. S. communities—Rock Island,
Ill.; Hagerstown, Md.; Joplin, Mo.;
Hicksville, N. Y.; Lyons . Falls,
N. Y., and Portland, Ore.

It’ll be the first weeknight spe¬
cial on ABC-TV in sometime. News
boss-commentator John Daly, Rob¬
ert Fleming, Don Goddard, Quincy
Howe, Edward P. Morgan and John
Secondari will front the stanza.

It’ll be produced by Mary Laing,
and Robert Northshield, who pro¬
duced “Adventure” for CBS-TV,
will handle the film segs of ^.‘Re¬
port Card.”

GF Expands on’Wife’

General Foods is establishing a
Substantial franchise in the day¬
time ABC-TV'er, “DO: You Trust
Your Wife?” Advertiser just
bought another two alternate-week
quarter-hours of the half-hour
strip, giving it. at this point the
equivalent of 'three full quarter-
hours a week.

The two new alternate quarters
were added to ari original four al¬
ternate week quarter hours. New
segs are Monday 3:45-4 p.m,, which
began Monday (7). and Tuesdays
3:45-4, beginning April 15,

Coulter Sees
Chi as a Major
Television Power

Chicago, April 8. ' :

Chicago-Unlimited, local incit¬
ing pot for station execs, talent
and ad agencies, heard Thomas
Coulter’s prognostication last Week
that ty will follow the historical
plot-lines, of radio, with the : net¬
works reaching a peak of influence
before giving in gradually to local,
regional and spot programming: :

When that happens, he says,
Chicago will become a iriajor. tele¬
vision power because it is one: of
three “Continental” cities, the
others being New York and San
Francisco. Arid who. more likely,
than Coulter would hold this
view? He’s chief executive officer
(Continued on page 95)

Fond for Republic’s
’So Proudly We Hail
Khrushchev Telecast’

• Premier Nikita Khrushchev’s ex¬
clusive appearance on “Face, the
Nation” over CBS-TV last June was
a good thing for video journalism
and a remarkable display of enter¬
prise on the part of CBS’ news
staff, according to a Fund for the
Republic report to be released next
week. ■'

The Committee of Consultants of
the Fund For the Republic,
headed by Prof. Eric F. Goldman
of Princeton U., asked Herbert
Mitgang, an editor of the Sunday
N Y. Times to do an ih-dept study
of the full significance of the in¬
terview with the Russian leader
and to obtain the. reactions of lead¬
ing American figures to CBS’ role
(Continued on page 94) i

By SAM LUCCHESE

Atlanta, April 8. ' i

Something akin to pandemonium
reigned in radio circles hereabouts
when 10 of. the area’s stations
awoke to the fact their license re¬
newals had .not come t h r o u g h
(automatically) as heretofore..

As a rule the Federal CpmrnuniT
cations Commission reriews licen¬
ses for these stations as a matter
of course by Aoril. 1. While some
of them might, have entertained
the thought that they were being
made the victims Of an April
Fool’s Day joke, they soon found
out the FCC wasn’t joking- 1 —Or
kidding. -

; A check, revealed that the report
was going the rounds of the radio
mills that the FCC was sending
letters around to the. stations to
determine whether their program¬
ming fitted the FCC yardstick.

FCC requires programming in
seven categories: entertainment,
religion, agriculture, education,
news, discussions and talks and that
its licensees must function “in
the public interest, convenience
and necessity.” In view of the fact
that the .10 renewals were with¬
held it is. pretty, obvious FCC is
not completely satisfied that their,
requirements are . being .met.

Ten stations whose renewals did
not come through are pontinuing
to operate as per usual pending
their answers to FCC letters of in¬
quiry. . They arri WAKE, WAOK,
WEAS, WERD, WGKA-AM & FM
(counted as two stations), WGST,
WQXI, WTJH and WIIN.

Five Atlanta mills whose pro¬
gramming got green light are
WSB-AM and FM (NBC), WAGA-
AM & FM (CBS), and- WYZE
(MBS).

: If stations “under fire” can
prove their programming ■ meets.
FCC . requirements, their licenses
will be renewed. , If riot, hearings
will be in order on why licenses
should not be renewed. ;

Meanwhile, until answers are!
spelled out to FCC, stations will
operate on what is known, as "de¬
ferred licenses.”

Rumors in the trade hint that
FCG action in Atlanta may presage
a crackdown on radio stations that
specialize in news and music only,

; A spot check revealed that some
of the 10 stations being queried by
FCC had little or no educational,
agricultural or religious program¬
ming.

‘Why Me?’

Manager of 10 stations revealed
they had received only routine
telegrams, from the FCC advising
that letters of inquiry were on the
way. . .

Morton J. - Wagner, mariager of
WAKE, said “we absolutely expect
to comply with what the FCC re¬
quires. If we’re doing anything
wrong. We have not planned it to
be wrong. We have no agricultur¬
al .broadcasting, We do have re¬
ligious programming, maybe not
enough. But we are loaded with
educational programming, such as
the Junior Achievement series.”

WGKA Manager John P. Culver
explained that his station’s original
application for license renewal was
filled out incorrectly. Station’s
reapplication Was three weeks late,
he stated. “I. think it is ridiculous
that we’re Included among the 10
stations. I absolutely think WGKA
is ‘clean’.” Asked about the signi¬
ficance behind the FCC action, Cul¬
ver opined:. “Other people around
town think it's more serious than a
routine action,”

Zenas Sears, inanager of WAOK,
surmised that the study of Atlanta
stations “is a test case,undoubted¬
ly,” He added "that “three-fourths
of or more of the stations in the
country” would fall in the same
category as the io Atlanta stations
being studied.

“I don’t know why WYZE does¬
n’t conform to the letter. FCC’s re¬
quirements recommend, but are
short on specifics,” said Sears.

He added: “We have no farm
programming, very little education¬
al: programmirig-^about two. hours
(Continued on page 92) .

With SAG on Tape Jurisdiction

O’Neill Vs. O’Neill

London, April 8.
v. The many people who urge
. that the BBC and commercial
television, should get together
to. avoid unnecessary clashes
in their programs were given
'fresh ammunition as a result
of the programming on Sun¬
day (30).

The BBC presented the sec¬
ond part Of Eugene O’Neill's
. “Strange. Interlude,” while
ATV staged his “Emperor
Jones.” Even staunch O’Neill
: addicts, who would have been
prepared to watch both plays
were thwarted, since the two
programs overlapped by half
an hour.

Board’s Reversal

Once more, an actor in

~♦ Hollywood, April 8.

1 , A proposal has been made by
American Federaticn of Television
& .Radio Artists to Screen Actors
ge Guild that the two performer
ial unions jointly organize a separate

i.er administrative and negotiating

tes committee to control jurisdiction

eh of electronic tape video. This

nit . compromise step would, in effect,
in- set up a third bargaining unit for
actors, one almost entirely apart
?c- from. either SAG or AFTRA even
1 ’s. though its members would come
Lie from both unions.

? r Measure, has. been proposed to
HI prevent ah allout w r ar between
en AFTRA and SAG for tape juris¬
ts diction. The AFTRA. communique
• vo .. was reportedly sent to John Dales,
SAG topper.

Proposed AFTRA-SAG commit-
——tee would rule over tape video, a

1 separate bargaining unit for work¬
ing conditions and wages In all
areas using tape instead of film or
the live tv method.
f AFTRA’s national board met here
sq on Friday (4) to blueprint the com-
[0 promise measures, and they were
reportedly delivered to SAG today.

Both the SAG and AFTRA con-
tracts come up again for renewal
IvC iri I960. Hence, AFTRA has hopes
. the video tape bargaining will op-
jq ew erate on a pro tern basis until then

York State literally has to work 20 under the_ specified conditions and
weeks to qualify for unemploy- * n . ■*960, ins tead of SAG and
ment insurance. State Unemploy- AFTRA separately bargaining with
ment Insurance Appeals Board, re- e *nplpyers for tape, the joint com-

' versing;- its decision of last year.

ruling by which Saining unit.

mittee become a permanent bar-

thesps could count a week m Until then, AFTRA is^ under-,
which a radio or tV. performance stood to have recommended the
was replayed as a w,eek of work lojlowmg temporary measures: Any
to. be applied against -possibly film .studio making tape or any op-
harder. days eration owned by a film studio

r u fd

of.TelevisKM .&iRadiS and; fall under SAG’s jurisdiction. Any

rai ra: & operated net-

dental appeal to the board in the
Rachel Price case. Miss Price had
not actually acted during 20 weeks

work station working in tape
w’ould go to AFTRA.

Another recominendation is that

of the j-ear, >?t was attempting tp l the joint SAG-AFTHA committee

apply weeks during which replays (Continued on page 95)

of her performances appeared on . v 6

the air as weeks of work. The Ap¬
peals Board agreed, and the new n l v /i if
legal principle was then made ap- l^Afoln II K 017A
plicable to reruns of all tv <kine- UClClltl V* iYQjC -
scope), tv film arid transcribed . *

radio shows and commercials. fv • lllYPI 1 1 VVT

In short, the ruling: that has mPYIAQ Wll I A* | V
been reversed stated that an actor 4 I vAIvu.-fill 1 Ik 1 f
need only have actually performed,

say, seven weeks in ope year, yet Gerald O. Kaye becomes the
if the end product of his acting president of Atlantic Television,
was repeated in any part of 13 the company operating WNTA-TV,
separate:.- additional [] weeks, he in Newark, for new owner National

would have compiled the-necessary Telefilm Associates. Since Kaye
page 92) has never^before been involved In

: ■ . ; . active station management, his ap¬

pointment takes shape as an un-

HopeOut-Trendexes us jS y r a wM c hired m i9 3 « by

r Lfi: i) . ll > Bruno, New York, RCA distribu-

lompetltioil ont HC S tor there, and when he left 17 years.
r _ n n r later he was a partner and general

Done Better Before s ? les mana e er ° f the set distribu¬

tion company. Later on, for a pe-.
Apparently, the goings-on behind riod of four years Kaye was presi-
the. Iron Curtain don’t spur too dent of Gerald O. Kaye Associates,
much interest in the American aud- which distributed Crosley and Ben-
ience. Bob Hope’s made-in-Moscow dix sets and appliances in N.Y and
NBC-TV special last Saturday night N.J.

(5) came up with the comic’s NTA said Kaye was hired prin-
fourth highest Treridex rating of cipally because of his experience
his six shows this season. -in' dealing with tv and radio sta-

. Hope pulled down a 28,8 aver- trims as an advertiser. "While
age, with a 47.4% share of and- with Bruno and later with his own
ience, enough to whip his compete coriipany, he placed approximately
tion but not enough to top the 35.2, $2,000,000 a year In broadcast ad-
33.5 and 29:7 he’s racked up on vertising, and, according to NTA,
previous occasions this season. At has become fully aware of pro-
9 p.m , he dreW a 30.7 rating, vs. gramming and advertising prob-
lOR for CBS’ “Oh Susannah” and lems.

15.7 for ABC’s Lawrence Welk. At Kaye, like Don Swartz in Min-
9:30, Hope dropped to 26.5 while neapolis-St. Paul (ait KMSP-TV),
“Have Gun, Will Travel” upped will be reporting directly to Ted
the CBS . ante to 20.5. Welk Cott, NTA veepee in charge of
dropped to 13.3 in this segment, owned & operated stations,
averaging out to 14.5 for the hour. Cott and Kaye became business
The Moscow theme was provoca- associates when Cott was program
five enough to whip up sortie- ex- boss for .WNEW, NY. radio indie,
citement among - those who did on'which Kaye was an advertiser
watch, however. NBC switchboard (for Bruno) and for which he was
in N. Y. got about i50 calls after a consultant. Cott explained that
the show, mariy of them from Kay-:- an administrative and mer-
teachers who fqit it was good pro^ cl ' expert,
gramming for American school-] Di-t-ail> of the new programming
children, and who favored rnore in- p! tor. the met area tv station
terchanges like it. A few callers were not divulged, but Cott stated
protested, but these were a small that they would go into effect oi.
minority. I'.May 7.-

88 TV-rtUlfSi _ 7 P^SpSStY Wednesday, April 9, 1958

ARB FEATURE FILM CHART

Variety** weekly chart, based, on ratings furnished by American Research Bu- feature period and share of audience, since these factors reflect the effectiveness
reau's latest reports on feature films and their competition covers 120 cities. Each of the feature and audience composition, i.e., a. late show at 11:15 p.m. would hardly
week, the 10 top-rated features in a particular city will be rotated. have any children viewers, but it* share of audience may reflect dominance m that

Factors which would assist distributors, agencies, stations and advertisers in time period. In the cities where stations sell their feature programming on a mujti
determining the effectiveness of a feature show in a specific market have been stripped basis utilizing the same theatrical throughout the week a total rating for the
included in this Variety chart. Listed below is such pertinent information regarding total number of showings for the week is given, the total rating not taking into account

feature* as their stars , release year, original production company and the. present the duplicated homes factor. Barring unscheduled switches m titles the listed features
distributor included wherever possible, along with the title, Attention should be paid for. the particularly rated theatrical filmed show are as accurate as could be ascer
to such factors as the time and day, the high .arid low ratings for the. measured tabled from a multiplicity of station and other data.

PHILADELPHIA

TOE 10 TITLES AND OTHER DATA

1. THE BELLS OF ST. MARY'S—

Bing Crosby, Ingrid
Bergman; 1945; RKO; NTA;

l. THE QUIET MAN—

John Wayne, Maureen O’Hara,
Barry Fitzgerald; 1952; Republic;
Hollywood Television Service

1. COMMAND DECISION— f
Clark Gable, Van Johnson^

Walter Pigeon; 1948;

MGM; MGM-TV

4 . FRANKENSTEIN—

Boris Karloff, Colin Clive,;

John Boles;. 1932; Universal;

Screen Gems

3. THE TWO MRS. CARROLLS—
Humphrey Bogart. Barbara: Stanwick
Alexis Smith; 1947; Warner Brothers;
Associated Artists Productions

4. HOTEL BERLIN—

Faye Emerson, Helmut Dantine;

1945; Warner Brothers; Associated
Artists Productions -

T. THE HARVEY GIRLS— '

Judy Garland, John Hodiak,

Ray Bolger; 1946; MGM;

MGM-TV

8 . DRACULA—

Bela Lugosi; David Manner^;

1931; Universal;

Screen Gems

9. FLORIAN—

Robert Young, Helen Gilbert; >

1940; MGM; MGM-TV

f. SHINE ON HARVEST MOON—

Roy Rogers, Mary Hart;

1938; Republic; MCA-TV.

ARB ...

TIMESLOT RATING HIGH j LOW

Film Festival 28.2 28.5 26.9

Sun. March 2
2:00-4:00 p^m.

■ WCAU •

Movie 3 22.1 26.2 ldl

Sun! March 2
10:30-1:00 aim.

WRCV

World’s Best Movies 18.1 20.7 # 13.0

Fri. March 7
10:45-12:15 a.m.

WFIL

Shock Theatre 16.2 19.4 11.7

Sat. March 1
11:20-12:55 a m.

WCAU "•

World’s Best Movies 14.4 15.8 12.2

Sat. March'!

10:45-12:30 a.m.

WFIL

Stage “S" 13.0 15 3 7.0

Tues. March 4
: 10:45-12:15 a.hi,

WFIL

. World’s Best Movie*. 12,7 \ 14.8 10.1

Moil. March 3 : .

. 10:45-12:15 a.m. .

WFIL.

Shock Theatre 9.8 14.3 7.0

Fri. March 7
11:20-1:00; a.m,

WCAU

World's Best Movies 9.4 16.3 4.9

Fri. March 7
12:15-2:00 a.m.

WFIL ‘ '

Roy Rogers Playhouse 9.4 10.1 8.8

Sun. March 2
10:00-11:00 a m* :

WCAU

SHARE OF

MARCH, 1958

ARB

AUDIENCE

TOP COMPETING SHOWS

RATING

77,9

Edison the Man, World’s

Best Movies......----:.

.WFIL ..

4.7

Look Here.i ...,.•••••......

.WRCV .

....... 3.2

65.4

What’s My Line..........,

. WCAU .

__ .23.9

News, Weather... v,...

. WCAU .

.... ...15.8

Man About Town .........

, WCAU •

....... 7.3

Witness to Murder

Mystery Theatre.

. WCAU .

41.8

Person to: Person...

. WCAU .

.' ..... . 39.6

News; Weather . . .•<•........

. WCAU ,

_,189

Sports Final; Dracula,

Shock Theatre -......

WCAU

9.8

45.3

The Two Mrs. Carrols,

World’s Best Movies. ......,

; WFIL .,

Burn ’Em Up O’Connor,

World’s Best Movies. ...

WFIL .

.......8.9

312

San Francisco Beat. ....

. WCAU .

;.... . 25A

News; Sports Corner -.....

. WCAU .

......: 23.6

Weather; Frankenstein,

Shock Theatre.......,

. WCAU .

.......16!2

41.4

Mickey Spillane. _ _ _ .’.. ....

WCAU .

...... .15.5

News; Weather ..............

. WCAU .

....... 13.5

Jack Paar Show. .............

.WRCV .

.......10.2

40.3

Suspicion -

. WRCV .

News; Weather ! .....!........

. WCAU .

.....I.12.4

Jack Paar Show. ----......,

. WRCV .

27.3

Command Decision, World’s

Best Movies . .......

. WFIL . .

_ .19:1

Florian, World’s Best Movies.

WFIL ..

.......15.0

550

Dracula, Shock Theatre........

. WCAU .

....... 8.1

Once Upon a Time, Late

Show . . . . .

. WCAU ,

....... 1.4

75.2

Gome Little Children. ........

. WRCV ...

....... 2.8

See the World. ....

;■ WRCV ,

COLUMBUS

1. LITTLE WOMEN—

June Allyson, Peter Lawford,

Elizabeth Taylor, Janet Leigh;

1949; MGM; MGM-TV j-

Best of MGM

Sun. March; 2 -
5:30-7:30 p.m.

WLWC

23.T

25.1

22.3

49.5

Cisco Kid.................

The Lone Ranger... . . . ...,,

Our Miss Brooks_____

Lassie . ....... ,v.,

...WTVN ..
...WTVN '.!
... WBNS ....
... WBNS . .

.......12.5

16.3

......22.9

2. THE SEA HAWK—

Errol Flynn, Brenda Marshall;

1940; Warner Brothers;

Associated Artists Productipns

Something Different

Sat. March 1
10:30-12:30 a.m.

WTVN ^

21:0

23.5

16.3

47.5

Your Hit Parade

News; Weather

A Guy Named Joe, Gold

Cup Theatre_ .......

. . . WLWC ..
... WLWC ..

. . . WLWC ..

.......17.3

......150

.......12.5

3. WHIPLASH— 1

Dane Clark, Alexis Smith, Zachary
Scott; 1948; Warner Brothers;
Associated. Artists Productions

' Lex Mayers Theatre

Sun. March 2
10:00-11:45 p.m.

•'WTVN

12.5

14.1

j' 10.7

29:0

Loretta Young Presents......

What’s My Line ....

Sunday News Special ......,

. . . WLWC ..
...WBNS ..
...WBNS ..

.25.6

......28.5

-20.1

4. THE HUCKSTERS—

Clark Gable, Deborah

Kerr; Ava Gardner;

1948; MGM: MGM-TV

! Gold Cup Theatre

Fri,. March 7 ;.
11:20-1:15 a.m! .
WLWC

11.7 4

13.5

8.5

49.8

Son of Frankenstein, Late
Home Theatre ......

. -. WTVN :. .

..... 9.9

5. CRAIG’S WIFE—

Rosalind Russell, John Boles;

1936; Columbia; Screen Gems

. Best of Hollywood ;;

Sat. March 1

6:00-7:30 p.m.

WTVN

1L3

11.9

10.7

22.8

Sgt. Preston of the Yukon ..,

Leave It to Beaver__ .

The Honeymooners..

... WBNS ..
...WBNS ..
...WBNS ..

... .19,5
..... 22.9

|. HOLLYWOOD HOTEL— ;<

Dick Powell, Benny Goodman;

1937; Warner Brothers;

Sunday Showboat

Sun. March 2

2:00-3:30 p.m.

11.1

11.3

10.7

53.1

The Yearling, Storybook

. Theatre .

Schiff Hour.

. .. WLWC ..
.. . WLWC

4.9

Associated Artists Productions

WTVN

7. A GUY NAMED JOE—

Spencer Tracy. Irene Dunne,

Van Johnson; 1943;

MGM; MGM-TV

Gold Cup Theatre

Sat. March 1
11:20-1:30 a.m.

WLWC

li.O

13.2

7.8

38.6

The Sea Hawk, Something
Different ..... .

Shock Theatre.....

.. . WTVN ..
...WTVN ..

...

...... 7.1

8. THE YEARLING—

Gregory peck, Jane Wyman,

Claude Jarman Jr.; 1947;

MGM; MGM-TV

Storybook Theatre.

$un. March 2

1:00-3:00 p.m.

WLWC ;

10:3

n;o

9.1

45.1

Craig’s Wife, Sunday
Showboat ......

Hollywood Hotel, Sunday
Showboat;...,....

...WTVN ..

... WTVN ..

_ .9.1

......11.1

8. ATLANTIC CONVOY—

Bruce Bennett. Virginia

Field; 1942; Columbia;

Screen Gems

... Sunday Showboat

Sun. March 2

3:30-4:45 pim.

' WTVN

10.1

11.6

8.5

40.6

Schiff Hour...._

Wide Wide World.:.....

... WLWC ..
... WLWC ..

. 4J9

......12.9;

18. SON OF FRANKENSTEIN—

Boris Karloff, Basil Rathbone,

Bela Lugosi; 1939; Universal;

Screen Gems.

Late Home Theatre

Fri. March 7
11:00-1:15 a.m.

■ : •• WTVN ' " ■

9.9

11.3

6 3

- 32.8 ‘

News—Pepper; Weather__

Weather; The Hucksters,

Gold Cup Theatre.....

. WBNS . .

.. WLWC ..

. .. 24.8

Because of programs such as "Gunsmoke”
(and Jack Benny and daytime serials,
Arthur Godfrey and CBS News). ..Harvard
College became a network radio advertiser
the other night, sponsoring an hour-long
special broadcast, "The Case for the Col¬
lege,” over the full CBS Radio Network

Its purpose, as Harvard’s PresidentPusey
put it:". . . to call attention both to Harvard’s
ambitious plan and to the great needs of
all our American colleges.”

To call attention. Where else in radio
would Harvard be as sure of getting it as
from CBS Radio Network audiences? The
programs are not designed to do home¬
work or income taxes by. The entire net¬
work schedule, Godfrey to "Gunsmoke,”

THIS

IS

NOT

RADIO

TO

DO

HOME¬

WORK

BY

each program in its own way, requires lis¬
teners to listen. They expect to give their
attention...or else they don’t tune in.

That’s why Harvard, with its dramatic
appeal for funds, came to CBS Radio. Just
as the country ? s leading advertisers do.For
the head start that audience-attention
gives to sales effectiveness. And for the
authority and importance that only
attention-getting radio can generate.

Significantly, these program qualities
work best for the listeners, too.

Year after year, the CBS Radio Network
schedule gathers the largest audiences in
all radio. Audiences in the habit of paying
attention. Here is the first essential for
selling a product, a service, an idea.

HE CBS RADIO NETWORK

Where you reach 50 per cent more listeners
in the average commercial minute

RADIO-TELEVISION

pmmr?

Vednesdaji April % 1958

Television Reviews

— Continued from page 83

incisive analysis, it pulled the pic-<
ture together and history will agree j
with scriptcr Dayton’s conclusion: •
that the revolution in Russia un-;
like other upheavals of the past;
failed to gain greater essential:
freedom for its people. There, an .1
exchange was made, autocracy re¬
placed autocracy, notwithstanding
Sputnik, Mutnik and what-nik.

The histone:/! sidelight is that
W-PIX in round-.ng out an hour pro¬
gram erased the initial sound track
for the film spoken by Max East¬
man. Station contends the real
reason is that Russia as seen from
the per:-p‘ Clive of '58. is different
than the one s. en by Eastman in
'37. In adiiiti:;:!. the station’s pre¬
sentation was-.more “factual.”

The other iv;: on—rthe unofficial
one—is that man- was .consid¬
ered in ’37 a Tro^kyile, one of the
Marxist splinter groups, and could
be considered “tainted’’ today, de¬
spite Eastman’s later year rejec¬
tion of radical>in.

The film, edited down to 41
minutes from the original 67 min¬
utes. was broken into three parts,
roughly covering the beginning of
what was to be the major upheaval,
Kerensky’s rise to power, his fall
and takeover by the Soviets,.led by
I,enih, Trotriiv and Stalin. The
vintage footage contained many
fascinating highlights and side¬
lights.

Kevin Kennedy was on the grim
side as interlocutor. The musical
score by Harry Glass was excel¬
lent.

Station should be kudosed for its
enterprise in taking up this “off-.
beat” ♦'udal and: fashioning an 1
iinpo show from it. For the,
record, according . to a special
American Research Bureau report/
it was the toprated show for ,its
time slot in the N Y. market. A
public service documentary that
achieved a 2<>.8 rating trouncing all |
the escape programming' of the !
other stations on April Fool’s Day. j
Horo. 1

-- I

SCIENCE ’5S !

With Dr. Julian . R. Goldsmith,

others

Producers: Cornelius O’Dea, Lee!

Wilcox . I

Director: Carl Tubbs !

30 Mins., Mon.-Fri., 7 a.m. j

W’BKB, Chicago !

It is true, apparently: you do
have to get up pretty early these :
days to find a scholarly, show on !
commercial television. In the Windy j
City the starting time is 7 a.ml, I
and even then the pickin’s are
mighty slim.

WBKB has mounted three new
shows for the longhairs, the first
of them educational in purpose and
the other two ostensibly cultural.
But although the station is promot¬
ing them well, it seems to be treat¬
ing the trio with some neglect, jf
not contempt. Not only have the
shows been assigned to the limbo
of the dawdling hours, they are
damned with production indiffer¬
ence, each of . them cut with a
single camera that spans the whole j

NORMAN ROSS & FACSIMILE I
Facsimile Editor: Hairy H. Hunter ;
Director: Cliff Braun I

60 Mins., Mon.-Fri., 7:30 ajn.

directorial range from dolly in to
dolly out. They are cheapies, and
they look it.

Easily the best of the three is
"Science ’58.” worth getting up for
because it is education for .free,
although from a creative: consider¬
ation it is only a classroom lecture
four days a week and a roundtable
discussion on the fifth. “Science
*58” undoubtedly will win some
pubaffairs awards for the station

before its 13 weeks are up. but not
because it is imaginative or ex¬
emplary video. Pretty hard to miss
when the. purpose is education, the
format a lecture, and the talent a
pool of 46 science experts of the
U. of Chicago’s outstanding staff.
Even at 7 a.m.—presumptuously
early to ask anyone to feed his in¬
tellect—the content of the program
is a credit to any station.

.The: Other two .shows, one a half-
hour revi ew of; current books and
the other a classical music show*

BOOKS AND BRENT
Kith Stuart Brent
Director:: Carl Tubbs
30 Mins., Mon.-Fri., 8:30 ajn.

.are watered - down highbrow
■amounting to no- brow. For classi-
caL music “Norm Ross and Fac¬
simile” presents a milkw'ater olio
of. waltzes, marches and excerpts,
.and for a video picture the anti¬
quated facsimile technique gives
:out with news, weather, horoscopes
and .other paraphernalia of reading
.matter; Ross does the voice oyer,
•and for him the vehicle is a waste
of talent. He’s one of the most en¬
gaging personalities on the station.

. Stuart Brent is neither engaging
nor an expert in the field of letters,
and consequently “Books and
Brent” is one of the most static
hnd wordy half hours on. television.
Brent is merely a bookseller w T ith
a bookseller's enthusiasm for the
current titles. He makes his en¬
thusiasm evident but doesn’t trans¬
mit it. No Prof.. Zulli he. Les.

CAPTAIN BOB
With Bob Cottle
h oducer-Director: Bill Shea
30 Mins., Mon.-Fri.,. 5*30 p.m.. .
Part Cipating
WHDH-TV. Boston
i Bearded Bob Cottle is winning a
big following for his moppet show
%ith a formula of “Adventures of
■Jasper,” carrying the talking pup¬
pet idea out into space with script,
vo ces, and line drawings on the
Screen. Caught Thursday night (3)/
Jasper had a big do with fish
people on a planet in outer space
marked by good : . continuity and.
suspense.

Show, strictly . for . moppets,
opens with Capt. Bob docking an
imaginative boat arid coming
ashore: Here, .he chats with “Mr.,
Answer,” a sort of a face in a mail¬
box, and camera stays full on face
which moves as questions are an¬
swered. Queries are of the scien¬
tific and “why” category, he., “Why
is the grass green?” and every¬
thing is on a serioso vein. Cottle is
nicely relaxed in tone, manner and
gestures, in dealing with his mop¬
pet aud, and everything is quite
proper, nothing flip or macabre.
Program should rate kudos from
parent groups and those concerned
with moppet fare in tv.

■The WHDH-TV moppet pro¬
gram, which Cottle auditioned for
ahd won from a large number of
entrants, has been drawing heavy
niail both from rriothers and chil¬
dren alike.

As a production for the children,
this show has spark and pace. It
moves quickly over the distance
route and it is easily seen how
fascinating the show could be to
youngsters of preschool and pri¬
mary school age. Mr. Answer is a
nifty gimmick to get some good
educational facts into the young¬
ster’s minds, and Jasper’s adven¬
tures give ’em the right dose of
excitement Bob. Cottle as Captain
Bob conducts the proceedings ex¬
cellently arid seems tb have cap¬
tured the flavor of children’s pres¬
entation. Poised, pleasant and dis¬

tinctive looking in the bead’d, he’*
a video natural.

This show shouldn’t have any
trouble getting a raft of participa- j
tors or sponsors. WriDH-TV and
all concerned merit high praise for
this ; well / conceived children’s
show. Guy .

SPOTLIGHT
With Milton Metz
Director: Ed Turner
30 Mins., Suit., 3 p.m;

WHAS-TV, Louisville

New local program dealing with
traffic; safety, series will include
six to nine programs on consecu¬
tive Sunday afternoons.Milton
Metz wrote, produced, and was
moderator for the show, which was
a comprehensive examination of
traffic safety in all its aspects. Ac¬
tually the programs, judging by the
teeoff effort, represent weeks of
research, interviews with police
officials, and screening of thou¬
sands of' feet -of film, much of it
shot especially Tor the program.

Metz included on his show, and
promised for subsequent ones, all
tv . techniques, including specially
filmed interviews and statements,
excerpts of films from various
agencies (AAA, Safety Council,
Auto Manufacturers, and insurance
compariiesi,' specially staged examr
pies on streets' and highways which
have been filmed; posters, .charts,
graphs; in-person appearances of
traffic authorities, etc.

Appearing with Metz on the first
show were. Don. Sturgill,. Commis¬
sioner. of Public Safety for the
state of Kentucky, and Capt. Cecil.
Melvin; administrative assistant to
the Supt. of Indiana State Police.
Brig. Gen, Franklin M. Kreml, Di¬
rector of . Traffic Institute of
Northwestern U, an acknowledged
top traffic authority in the country,
also appeared in a special film shot
for the first show: Cartoon on traf¬
fic safety drawn by the men who
produce the. "Mr. Magoo” cartoons,
also appeared on. the. first show.

Aim of the .series is to show
people how easy it is to violate the
law and become, a statistic in the
injured and fatality list, pointing
out the chief dangers, and the best
ways to avbid them. Metz has a
dedicated approach to his subject,
and turned in a friendly, straight¬
forward job ;of interviewing.

Metz introed an average house¬
wife'on first show*. Her husband
never arrived home from his job
as a musician. While going 85 mpfr
in a 35-mile zone, car hit a tree
and broke. his neck. Wife was left
with three small children. These
in-person stories carry a strong
impact, arid must have a warning
to all drivers looking at the show.

Wied. '

Easter Shows

'SSS. Continued from, page 83

CBS-TV provided morning Cath¬
olic services via a telecast from the
Holy Cross Cathedral in Boston,
It was the first such service to be
seen on network tv and it proved
interesting, even to . those not of
that faith; The Most Rev. Richard
J. Cushing, Archbishop of Boston,
officiated and delivered the ser-
riion.

. From Cincinnati, NBC-TV. picked
up Episcopalian services, telecast¬
ing the services. at Christ Church.
WABC-TV in the early afternoon
had the Very ReV. James A. Pike,
who delivered a sermon,, engaging¬
ly reflective of his faith. WOR-
TV opened its day at 11:45 p.m.
with a film on Easter Horo.

Buffalo—-William Peters, WBEN-
TV prodiicer-director, has been
appointed program director of
WBEN-Radio, Buffalo, succeeding
Gene Brook who. becomes assistant
radio-television director of United
Auto Workers (AFL-CIO) In De¬
troit March 31.

Tele Follow-Up Comment

Omnibus

Maybe it’s because Robert Sau-
dek & Associates are free of the
inevitable complications that arise
[from subsidization for the first
time. Maybe it’s just a change in
operating philosophy. Whatever
the reason, “Omnibus” this year
has dropped the pretentious trifles
it used to fool around with and has
concentrated on one property per
show, more often'than not picking
exciting and provocative plays and
subjects.

The result has been, in the over¬
all. nothing short of virtuoso tele¬
vision, and “Orrinibus” has been a
drama-lover’s delight. Sunday’s (6)
production of Christopher Fry’s
“The Lady’s Not. for Burning”
(first U.S. telecast of a Fry play)
was just the latest example in a
stream of tip-top-flight Broadway-
and- elsewhere adaptations that
have proved highly rewarding
viewing for the habitual theatre¬
goer and a rich compensation for
Those millions who never get to
make the Broadway rounds.

“Lady” had its weak moments, a
tendency to heighten the rhythm
of the direction into farce-paced
coiriedy that left the viewer .some¬
times hard-put to. savor Fry-when-
wry. But this was a minor point iri
the overall delightful impact of the
finely-acted, flawlessly produced
comedy. Christopher Plummer,
who’s rapidly setting a television
standard for the calibre and ver¬
satility of his acting, was in excel¬
lent form as the world-weary ex¬
soldier Who insists on beirig
hanged. And Mary Ure, the British
import currently starring in “Look
Back in Anger,” turned in a su¬
perb attractive performance as the
witch of the title.

A topnotch supporting cast, in¬
cluding Geoffrey Lumb as the reg¬
ulation-bound mayor, Ann Shoe¬
maker as his self-centered but
wordly sister, Gerald Hiken and
Edwin Sherin as her two rambunc¬
tious offspring, John McGiver as
the justice, Noel Leslie as the
sleepy chaplain and Bryarly: Lee
and Stephen Joyce as the young
lovers, gave color and spice to the
situation. Add a fine bit by Bob
Geiringer as the town’s .ragman.

Double director credit; Stuart
Vaughan and John Desmond,
leaves some doubt as to who rates
what, but apart from the pacing,
they got clear-cut and colorful per¬
formances from their cast and
brought off their technical prob¬
lems without a hitch. Henry May’s
sets were realistic without being
obtrusive, and Alistair Cooke’s ur¬
bane hosting set the right, tone for
the presentation. Walter Kerr’s
adaptation left the author un-
Fryed. Chan.

Playhouse 90

A merry romp that had many de¬
lightful touches, stretches which
compensated for the duller mo¬
ments, was served up by “Play¬
house 90,” CBS-TV, Thursday (3)
night.

Titled “Turn Left a£ Mt. Ever¬
est,” the farce of Army life in the
Burma theatre of operations; had
a cast which sparkled. The tech¬
nical production was tops, the
home screen reflecting simulated
flight, a strange terrain and out¬
door location shooting, no mean 1
trick for “live” presentation.

Fess Parker, who was plummeted
into the popular spotlight via his
“Davy Crockett” role, evidenced a
flair for comedy in the 90-minute
outing. He had the male lead role,
playing Army GI, in love with

a pretty British gal, in Calcutta.
The time was the immediate post¬
war days. He played his attempted
. seduction scene with aplomb, and
showed finesse in his quarrel and
his scheming against fate.

Peter Lorre built up nicely as
the native Kunming helped. Paul
Ford, Sergeant Bilko’s topper in
the “Phil Silvers Show.” had a
nifty role ; as a Churchill-smitten
American colonel writing, his me¬
moirs and taking up “number-
painting." Patricia Cutts was fetch¬
ing and effective as the British PX'
(lass, Arnold Stang got some yochs
i as the harried GI.

The running story of the “star-
. crossed lovers” had many madcap
1 twists and turns, some falling flat,
i but others coming off well. It’s a
Tribute to the play that, in the
midst of all those commercial
; breaks, the viewers could be held
at all.

Show was adapted by Del Reis-
man from a play by Lowell Bar¬
rington. Dan Petrie’s direction was
tuned to the proceedings and the
supporting cast was quite compe¬
tent. Horo..

#9

! Person To Person

A relaxed, amiable atmosphere
marked both ends of “Person To
Person” last Friday night .(4) pn
CBS-TV when the cameras went
into the homes of the Bennett
' Cerfs and Anna Maria Alberghetti.

; Ed Morrow;, who is usually better
j attuned to more portentous sub-
! jects, carried off the light domestic
! and personal chitchat with . com-
j plete ease,

I Phyliss. and Bennett Cerf, at
’ their New York home, spoke mairi-
jly about books while Miss Alber-
J ghetti and her family, from their
[ new Hollywood ranch, spoke about
music. The Cerfs, together with
| their two sons, chatted about their
respective literary chores, she as a
I column'st and he as Random
‘HoUse chief. Cerf touched upon
such sundry literary topics as the
j RH “Landmark” series, the screen¬
ing of new book material and the
great demand, for a humorist of the
1 order of E. B. White and James
| Tnurber.

! Miss Alberghetti, together "with.
I her mother, her younger sister,

: Carla, and her 13-year-old brother,
Paul, made an ingratiating family
ensemble. After the standard ca¬
reer questions, the two Alberghetti
sisters, accompanied by their
brother ori the piano, charmingly
vocalled an Italian number.. It was
the high point of the half-hour.

Herm.

Alcoa Theatre

The 30-minute production of
“Loudmouth” on Alcoa Theatre
over NBC-TV (7) with Jack Lem¬
mon in the major role proved im¬
mensely • viewable. Christopher
Knopf, who scripted “Loudmouth,”
turned in a far-above-average as¬
signment. But major honors go to
Lemmon for his keen portrayal of
a practical joker who becomes the
hapless victim of his own cruel
joke.

This is the drama of one, Wally
Mail, an assistant auditor in a bank
and a braggart of no mean propor¬
tion, who during a party conversa¬
tion about an unsolved murder de¬
cides to occupy the center of the
stage by calling the police and in¬
forming them that he’s the killer.
The cops soon trace the call and
carry Wally off to headquarters
and before the curtain is . rung
down, Lt. Oran Nelson, played
exceedingly well by Harold Stone,
pins a couple of murders on show r -
off Wally. There’s a good deal of
suspense in "Loudmouth” arid
Lemmon shines throughout it as
Mail.

Lerrimon Is one of four perform¬
ers (others are David Niven,
Charles Boyer, Jane Powell arid
Robert Ryan) who alternate every
four Weeks in this series. Aluminum
Company of America, sponsor of
the Alcoa Theatre, has a sturdy
attention-getter in this highly
dramatic package. . Rans.

Fans vjho listen equally tfy €-0 and Independent, statums^recently testified
to the greater believabilify of CrO commercials. A study by Motivation
Analysis , Inc. showed C-0 stations are more authoritative and more credible.

00

WEELBtUn
WBBM. Chieaff*
KNX, Lot AnptU*
WCBS. Nne Y*rlt
KMOXt St. Louit
KCBS, Smn Francto*

CBS-OWNED RADIO STATIONS

*

Wednesday} April 9, 1958

waam

Sweet Music For Profit-Minded Station Owners

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A LONG PLAYING RBCOBD that k^eps spinning to dizzier
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the hit parade. The stars, the stories, the showmanship aresimply
unbeatable. Call, write, wire today for complete information on
groups and packages designed for your special needs.

- -AH Ate A&B jfor indi~ '

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92

RADIO-TELEVISION

PSfUETY

Wednesday, April 9, 1958

Highlights of Harris Report

On FCC Relationships
With Industry

“Some members of the industry
. . . have followed a practice -of
providing excessive entertainment
for the members of the FCC and
the Commission staff. The Sub¬
committee feels that such enter¬
tainment does pot lend itself' to
the establishment of a proper re¬
lationship between the independ¬
ent regulatory agencies and those
who are subject to regulation by
such commissions.

“To the extent that members of
the FCC find it necessary, in the
course of the performance of their
official duties, to attend meetings
sponsored by industry organisa¬
tions, the Subcommittee feels very
strongly that such attendance
should be at Government ex¬
pense.

“The hearin"s have revealed the
unsavory practice .engaged in by
representatives of some industrial
concerns of charging business ex¬
penses and using the names of
members of the FCC as justifica¬
tion for such expenses, while ac¬
tually such entertainment did not
occur. These practices, the Sub¬
committee feels, are utterly inde¬
fensible. They blacken the names
of members of independent regu¬
latory agencies who have no way
of defending themselves against
such practices.

On Acceptance of Per Diem
When Industry Pays Hotel Bills

“The Question "of the propriety
and legality of such conduct is rif
concern not only to members of
the FCC but .to members and thjj
staffs of other independent regu¬
latory commissions and executive
agencies. The rulings and testi¬
mony of the Comptroller General
In this respect . . . are ambiguous
and in conflict. The Subcommit¬
tee feels very strongly that there
Is an urgent need for clarification
by the Comptroller General. j

On Delays and Pressures l

“Pressures brought on some com- I
missioners in the channel 10 Miami:
case cannot_ be tolerated. It is
the purpose’ of the Subcommittee '
... to relieve the FCC from pres- i
sures of an imp toner character. 1

“The Subcommittee is concerned !
about the long delays which have ,
many times occurred in rendering :
final decisions . . . Such delays j
have contributed to an increase in j
pressure of the kind referred to ;
.. It will be the purpose of the j
Subcommittee to submit additional,
legislative recommendations aim-j j
Ing at eliminating some of these j
terious delaays.

On Furnishing of Color Sets,

Etc., to Commissioners

“The Subcommittee believes'
:liat the present practices with re-
ipect to furnishing such facilities
ire undesirable. Furthermore, the ;
Subcommittee has serious doubt;
whether some of the equipment-!
which has been made so available'!
would meet the test of being need- ■
ed by the members of the Com¬
mission. in the public interest, in
order to enable them to follow
new technical developments. Final¬
ly, the Subcommittee feels that
the furnishing of some of these
facilities to the Commissioners was
not in the public interest but in
the interest of promoting the busi¬
ness of the industrial concerns

which furnished the equipment.

“The Subcommittee believes
that the Gommission itself should
examine into this subject, apply¬
ing the most stringent standards
of prooriety, and take such action
as will remedy a situation which
has brought on much public criti¬
cism, and provide an orderly and
well publicized method of obtain¬
ing such equipment.

On the Recommendation
For a Cede of Ethics

“The Subcommittee desires to
caution . . . members of the FCC
that no code of ethics, no matter
how detailed, can relieve the in¬
dividual members of the necessity
of being sensitive at all times to
the urgent need to maintain pub¬
lic confidence ... by avoiding ac¬
tions of any kind which might cre¬
ate the impression that their offi¬
cial decisions are or may be in¬
fluenced by improper considera¬
tions."

I the Dodgers and the Giants to the
Coast, the important public service
1 plugs allocated by the Ad Council
' between innings and between
games are no longer to be had here
by interested agencies. Previously,
the spots available during the ball
games of Dodgers and Giants were
invaluable to volunteer bodies.

Curtailment of daytime inter¬
views shows also has forced the
public service organization public¬
ity outfits to be more creative in
tieups with radio-tv. For one,
they’re now concentrating on fresh
news and feature angles for radio¬
tv news programs and considerably
more original public service air
spots.

D.G. Probers

-- - Continued from page 78 -■ ■ —

criticism, and provide an orderly
and well publicized method of ob¬
taining such equipment."

In making public the report.
Chairman Oren Harris (D-Ark.)
told a news conference that the
Subcommittee has concluded that
phase of its Inquiry concerning
with misconduct charges against
members of the FCC. But he em¬
phasized that the Subcommittee is.
not through with the Commission.
The staff, he revealed, has gath¬
ered data on 20 to 25 other chan¬
nel cases which will be studied. He
indicated that the Subcommittee
will probably “go Into” three or
four of them.

Harris said that further hearings
will not be held “until we develop
the facts and are ready.” He noted
that other regulatory agencies are
also occupying the attention of the
staff.

, Questioned on whether Subcom¬
mittee revelations would lead to
prosecutions, Harris said he “as¬
sumes’’ the Dept, of Justice has
more information than the Con¬
gress and that it has the respon¬
sibility of acting on violations.
Doubtless, he said, the question of
perjury will receive attention, as
well as a provision of the Criminal
Code which prohibits attempts to
influence Federal decisions.

Social Orgs

• Continued from page 87 —^

WOR or Tex and Jinx on WRCA,
and as for the latter, it’s getting
tougher to plant a guest on this
program unless it’s a Gen. Alfred
M. Gruenther or someone of sim¬
ilar stature.

As a result of the disappearance
of the major station femme shows,
the smaller outlets, are beginning
to get a-greater play from the so¬
cial service and other non-profit
organizations. Alma Dettinger on
WQXR, Estelle Sternberg on
WLIB, Alma Johns on WWRL. to
mention a few, ara now flooded
with requests for interviews.

Furthermore, with the moving of

CBS Strike

Continued from page 77 —^
though it’s going to end soon,” one
union executive declared yesterday
CBS have been suspended.

Hollywood’s Action

Hollywood, April 8.

Los Angeles Central -Labor
Council met in emergency session
yesterday (Mon.) following the
IBEW walkout, to determine the
policy of other unions whose
members would have to cross
picket lines at Television City to
get to their CBS jobs, but failed
to arrive at any immediate con¬
clusion. Motion was made to sup¬
port IBEW in the strike but was
amended by further motion to

Look Ahead in Anger

To give an idea of just how
the engineers’ strike has dis¬
located the lives of some CBS
execs who’ve been assigned to
standby technicians status,
here’s the schedule of one
CBS publicity executive for
this week (apart from trying to
keep the press abreast of the
situation):

Flack - turned - cameraman
was assigned to “As the World
Turns,” which never made air
on Monday. On Tuesday, he
had to report for rehearsals at
8:30 a.m., was through at 1 p.m.
Ditto on Tuesday and Wednes¬
day, with the additional chore
Wednesday night of handling
the live “Leave It To Beaver”
commercials. Thursday, he’s
scheduled again for “World,”'
but Friday, he’s due to be- in
the studio at 5 a.m. to handle
camera work on the WCBS-
TV, N. Y., “Sunrise Semester”
segment at'7 to 7:30 a.m.

postpone action until various orgs
in attendance could contact and
get support from their Interna¬
tional offices.

Attending were reps of IATSE,
AFL Film Council, Transportation
Drivers Union; AFM Local 47;
Radio, TV Directors Guild and
the Teamsters Joint Council. Since
there’s a no-strike clause in. the
present contract between CBS and
members of RTDG and AFTRA,
members must go through w'ith as¬
signments already contracted for.

While eastern web supervisors
are keeping^live daily shows beam¬
ing, West Coast brass, relatively
unschooled, won’t attempt to keep
major live dramatic shows on the
air as skedded, replacing such
programs with films, kines and
tapes.

Georgia

Continued from page 87

a week—but a great deal of re¬
ligious programming.”

“With the number of stations on
the air, it’s impossible for all of us
to fulfill FCC’s requirements. I
can’t compete with WSB. We try
to offer the type of programming
others do not.”

Ben Akerman, manager of
WGST, owned by Georgia Institute
of Technology and operated by
Georgia Board of Regents, said:
“This is the first time this kind of
study has occurred. We feel we’ve
been discharging our public re¬
sponsibility. I have no doubt we
will come out ‘clean’.”

George Oliviere, manager of
WIIN, says “we run a great deal
more public service programs than
any other station in town. Accord¬
ing to my understanding of the
FCC’s regulations, we do meet its
requirements.”

J. B. Blayton Sr., of WERD,
branded the FCC study as “un¬
usual.” “I bought this station in
1949 and this is the first time our
license has not been renewed au¬
tomatically. I think WERD does
conform in every way to the FCC
requirements. We do very little
agricultural programming. We’re
only a 1,000-watt station and our
audience is urban. But, in other
areas—educational and religious—
we do more than is required.”

WE AS Manager Warren Roberts
commented: “It’s hard to say what
the FCC requirements are. We
make a real attempt to do public
service. As far as I’m concerened,
we fall within the regulations. We
have plenty of religious program¬
ming. Perhaps we are lax on the
educational side. We don’t do any
agricultural programming as such.”
(WEAS operates only in the day¬
time.)

Robert Rounsaville, owner and
operator of WQXI, said: “I’d rather
wait and see what the letter says
before I make any statements. It
was a surprise to me to get the
telegram. We think we are operat¬
ing in the public interest.”

After calm deliberation, station
managers by weekend were satis¬
fied that none of stations will lose
its license. “Business as usual”
characterized modus operandi to
avoid any admission, even tacitly,
that station was not conforming to
FCC requirements.

PAT

O'BRIEN
STARS IN

ZIV'S

ALLNEW

IMPACT

Job Insurance

Continued from page 87

20-w'eek minimum for unemploy¬
ment insurance.

The reversal was handed down
quietly in New York several days
ago. Since then, AFTRA and
SAG lawyers have been conferring
on an appeal of the latest decision
to the State Appellate Division
court.

! Appeals Board, according to a
! union lawyer, reversed its decision
’ because the year-old unemploy¬
ment credit system for performers
created administrative problems
for the State. He believed the
Appeals Board failed to reverse
the principle of law on which the
original favorable decision was
based.

A court of law, he said, was
forced to render a new decision
purely on the basis of the state law
and not, as the Appeals Board al¬
legedly had,' rule on the grounds
that the initial decision was un¬
workable. “The first and second
decisions of the Appeals Board are
irreconcilable,” he stated.

NOW SHOOTING AT ZIV STUDIO I

FIRST AMPEX UNITS
FOR JAPANESE TV

First overseas shipment of the
Ampex videotape recorder is going
to Osaka, Japan, where the com¬
mercial TV Broadcasting Corp. will
install one unit in its Osaka stu¬
dios and a second at'its Tokyo
plant. Units are the same being
used in the U.S., since Japanese
television operates on the same
technical standards.

The Japanese firm doesn’t have
fullscale microwave relay facilities
between Tokyo and Osaka, and
plans to use the machines to record
Tokyo originations for playback on
its Osaka outlet. -

Wally Butterworth’s
Tick the Pix’ Panel Show

Wally Butterworth is packaging a
“Pick The Pix” panel show, with a
show biz flavor, and has Harry
Hershfield and Frank Graham
aligned as two of the anchor men.

He is casting the other two per¬
manent panelists. There will be
guests and audience-participation
prizes as part of the tv package.

AAP

—^ Continued from page 81

UA and others, claiming a prior
deal with Chesler had been
breached.

The prospectus filed with the
SEC for the agency’s approval
consists of an offer of debentures
and cash for capital stock, war¬
rants and outstanding debentures
of AAP. The total transaction
would involve about $35,000,000.

Under terms of the deal, affiliate
United Artists Associated would
exchange $6 of debentures and $6
in cash for each outstanding share
of AAP stock, terms essentially
the same given to Chesler group.
Under the prospectus, UAA also
would exchange $24 of UAA de¬
bentures for each outstanding war¬
rant for the purchase of four
shares of AAP stock and $13 in
cash.

SAG Rebel Slate

— Continued from page 81 sa
membership a voice in collective
bargaining.

“We must, everyone of us, work
for essential reform which is long
overdue,” the letter addressed to
N.Y. members said, Caucus de¬
manded “a New York branch which
participates in a meaningful way
in the business of getting for the
performer not just a patty-cake re¬
sult, but a fair share of the adver¬
tising dollar for his time and tal¬
ent.

“We must work to elect Council
members who know what’s going
on in television today and, what’s
more, care enough about the per¬
former to seek out solutions which
are good for him and then to fight
so that these solutions get into fu¬
ture agreements.

“The time to join with us is
now. We cannot afford to miss the
bus again, as we did in the case of
the new agreement, because of a
late start.”

(By May or June, the N.Y.branch
nominating committee will meet to
name a slate for the nine vacancies
due for reelection to the 27-man
council. There is a possibility more
than nine seats will be open by No¬
vember election time, due to usual
retirements or relocation of some
officers.)

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WRCA-TV

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WABC-TV

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—POST

RADIO-TELEVISION

'Music Til Dawn’

Continued from pace 78

indies are bought individually, but
tin* program often hits nearly a 1.0
rating collectively, which is an un¬
usually large audience fori that
time of night and that kind of
money;

Each station uses, its own person¬
ality <nd programs the show itself.
lto!> Hall is the deejay-emcee at
Writs, thg CBS flagship in New
York, and has been since the start.
Halt is assisted by a director, John
Chanin. who programs the mu’sic
as well. Chanin sends logs put
to 'the four other o&o’s, which
use them as a guide for their own
musical programming for the show,
since it's no mean feat to program
38 hours a week of any kind of
music. The four indies program
independently, but with an assist
from the agency (which incidental¬
ly has access to the WCBS logs).

American uses the soft-sell on
the show and likes it that way. It
programs no more than four or five
commercials (usually under a min¬
ute each) per hour, and two of
these, are wrapped around the flyer,
minute news shows on the hour,
leaving only two or three commer¬
cials for-.the other. 55 minutes.
These. American instructs the sta¬
tion. are not to interrupt the music
—if there-s a full symphony on,
it’s not interrupted and the com-;
mercials are forgotten; no make¬
goods in the following hour.

Some of the blurbs are flight-in¬
formation types, pitching specific
American routes. . Others are in¬
stitutional, praising the smaller
feeder lines in the area, pushing
air travel in general, stressing air
safety features and service. Hall
and the others are given general
copy themes and allowed to ad lib
around them- “Music Til Dawn"
audience; according to surveys, is
varied—students, doctors, factory
workers, writers, truckdrivers—but
In today’s universal acceptance of.
air travel, it pays off. Since the
show went on the air, American
has had passengers voluntarily
Writing on those suggestion cards
in the seat packets that they picked

American through the show.

Those dear-channel outlets late
at night provide a major advantage
too; they can blanket the country
(WCBS consistently gets into 40-
odd states in the wee hours, arid
as far north as Canada’s maritime
provinces and to Costa Rica in the
south). The five CBS stations are
WCBS, WBBM, Chicago; KMOX,
St. Louis; KCBS, San Francisco,
and KNX, Los Angeles: indies are
WBZ, Boston ( American initially
bought CBS’ WEEl, but switched
to the Westinghouse outlet), WWJ,
Detroit; KRLD, Dallas, and WTOP,
Washington. Initially,: it bought
this way because of its limited
routings (network would have in¬
volved purchase of markets it
never, gets into), but this type of
lineup has paid off far beyond its
geographical pattern.

ABC Fri. Shoffle

■SSi Continued- from page 79 SSSSSS-

| avoiding further early evening con-
; tact With dramas of the hour long
i variety.

Another night that came into
focus quickly for Moore—at least
at 10 p.m.—V Saturday. The new
program veep at ABC-TV says that
he’s going to anchor Screen Gems’
“Tales of Frankenstein" at 10 with
or without a; sponsor.

“Frankenstein” will be replac¬
ing “Mike Wallace Interview.” Wal¬
lace has another year to go oh his
contract, which is said to - call for
his services and not for a specific
format. So it’s entirely possible
that “Interview", will not be back
for 1958^59, although the web is
looking for a new sponsor and new
slot: The other Way ABC can ac¬
quit its obligation v to Wallace is
to sell him in the previously re¬
ported role of narrator of a half-
hour vidfilm anthology, for which
the pilot has already been com-,
pleted.

Schaffner

A REAL

‘DUTCH TREAT’

I Heittckens

HOLLANDSEER

cert. U.S. Importers: VAN MUNCHING8C0-. INC;
New York. Chicago, Beverly Hills, Miami

Continued from, pace 77

tiveness of the mass audience.’.’
They base their estimates Of what
an audience will like at home on
what . they. would have to pay

• money to see in a theatre.-and this,

I to Schaffner, is a ■ false standard:.

| That’s Why television too. has swung
| into its own variation of a “star
I system," where the important thing

• is not whether so-andrso is right
for a part but whether or not “he’s

, boxoffiee.” That “star system”

I philosophy has caught up with tv’s
better shows too,

! The answer for television, says
; Schaffner, is to “take ; the lid off.
: our best people. Put the Fred
Coes, the Tony Miners, .the Herb
Brodkins, back to w'Ork. Let ’em
do what they like to do and 'want
to dp; to create without everybody
sitting on them. Don’t make them
desert television for motion pic-
. tures and the theatre because that’s
the only place they can Work the
way they’d like.”

• It’s not merely a case of quash¬
ing and frustrating the creative
writer or producer or director by

• a series of don’t?/’. Schaffner points
lout, but a wholesale degrading of
j the quality of television program-
. ming by underestimating the audi¬
ence. Part of it fs due to the
tendency to “take: the easy way
out; everything can’t be high qual¬
ity 24 hours a. day and seven days a

. week, so we like to use that as an
-excuse for not . doing anything
good.” But just as important is
the tendency to bury the writer,

P^ttlETT

to spend money for stars instead of
scripts, to judge a piece: of work
not on its quality as a property but
“who can we get that’s a name to
raise, the rating” instead of who
would do justice to this part.

‘‘Sometimes I think the best
thing that could happen to tele¬
vision' is’; if Harry Ommerle (CBS
programming veep) told all his peo¬
ple, ‘We won’t consider anything
that’s budgeted over $15,000 be¬
cause we won’t be able tp sell it.’
That’s, when , tv will have to start
looking for ideas again.”

Schaffner’s in: N. Y. for a brief
visit, after which he returns to the
Coast to do three more “Playhouse
90” shows for CBS-TV.

GM Hour

Continued: from page 77 —

have also made their impact on
U: S. and U. K. tv markets, include
Arthur Hailey and Hugh Kemp,
Toronto; Joseph Schull, Montreal.
Actors this season have included
such Canadians as Lorne Greene,
Christopher Plummer, William
Shatner ' (latter with Paramount
Pictures); pius David Green, direc¬
tor, who tossed in his job this sea¬
son: with “General Motors Thea¬
tre" series arid ABC to take over
a similar directorial chore with
CBS in Hollywood. Plan is for
ABC to pipe in the Tordnto-
emanating series just as the CBC
'pipes in such weekly American
drama productions as ‘‘Kraft The¬
atre” arid “Studio One.”

Frieda’s Zinger

— Continued from, page 78

not: being more: tv stations on the
air today. They would be happier,
she said, “if there were only a
hundred.”

Relating Tier activities on the
Commission in behalf of educa¬
tional tv, she said she devoted
many weekends to making speech-;
es to arouse support fori the reser¬
vations. Frequently, she said, she
spent far more for trips for this
purpose than she collected for ex¬
penses.

Miss. Hennock indicated that
manufacturers who provided her
and other commissioners with col¬
or sets didn’t do them much of a
favor. Her set, she said, >‘crowded”
her . living room and, besides, there
were few programs to watch. She
said she paid $200 for the set she
had. when she left the Commision.

But questioning about color sets,
phone calls, expenses, etc., she
said, seemed “ a little silly.”

The whole problem of influence,
she suggested, lies. in the caliber
of officials appointed to office.

B’casi Foundation

Continued from page 79

between American? oil one hand
and Asians and Europeans on the
other” will begin with the next
three months. Key stations from
coast to coast have indicated they
will present the overseas programs
in an effort to better world under¬
standing. Similarly, overseas
broadcasters, will carry the non-
propaganda programs from this
country.on an exchange basis.

From France will come a flock
of. one-houi* features with out¬
standing conductors at the helm of
the. French National. Orchestra:
Italy is fashioning a concert and
opera series under the auspices
of Radio Italiana; India, via Radio.
Madras; is at work bn a -series of
30-minute program dealing with
Indian music.

I Other countries currently en¬
gaged in special works, for the

BFA project are Austria, Korea,
Japan, Israel, Norway and Eng¬
land. At the outset these pro¬
grams will be offered free to a
limited number of quality outlets
in large cities in-the U.S. A small
service charge for the programs
will be made later. Stations sub-
"scribing to the “international con¬
versation” series will be expected
to broadcast the programs on a
regular basis.

Wednesday, April 9, 1958

No. Dakota Court
Absolves Station
In Political Test

^ Continued from page 77 __ '

della 'Chioppa was named veepee- 1
program director.

ABC

Couple of swift surprises within
a two-week span (completely apart
from the attempt to resolve the
network radio predicament) was
the naming of Jim Riddell as exec
veepee in charge of AB-PT’s broad¬
casting division, with ty proxy Ol-
lie Treyz and program boss Jim
Aubrey reporting to the ex-Detroit
o&o chieftain. Then the switch
of Aubrey back to CBS, which per-,
haps Wasn’t too much of a surprise,
since, in his Columbia days on the
Coast, he was regarded by the net¬
work high command as “someone
to watch” and considered to be
cut out of the CBS cloth. Hence
his return to the Paley-Stanton
fold was considered in some quar¬
ters to be inevitable. But perhaps
more surprising was the appoint¬
ment of Thomas W. Moore to take
bis place as the No. 1 programming
man since Moore, out of the CBS
Film Sales org several months pre¬
viously, was regarded basically as
a salesman. At ABC th6y say:
“Don’t underestimate his talents
in programming and other areas.”

NBC

j All quiet. Ratings are tip this
season for Bob Sarrioff & Co,

Balicasts

Continued from page 77
of the info by WOR-TV. RKO New
York flagship also ^maintains that
it has two clients with options, as
the play-ball signal approaches on
Tuesday (15). Five sponsors would
mean a virtual sellout.

WOR-TV hasn’t, disclosed any
plans for pre and post-game
shows. Station is committed to
about $600,000 for the Philiy 1ele :
casting and only via a sellout is
recoupement seen.

The Bankers Trust will sponsor
all the “Showcase of Sports” pro¬
grams With Red Barber seen for
15 minutes before and 10 minutes
after all Yankee home games. Col¬
gate-Palmolive will sponsor “The
Inside: Pitch" with Bob Wolff fol¬
lowing all Yank road games. The
10 -minute filmed program high¬
lights inside interviews with . top
American League players. Uni¬
ted Airlines has signed to sponsor
Bill Stern’s “Today, in Baseball”
15 minutes before all Yank road
contests. Yank games themselves
are fully sponsored:

Bismarck, N.D„ April 8;

. In a major test of. the Federal
Communications Act’s controver¬
sial section. 315, the. North Dakota
State Supreme Court has ruled
that a broadcasting station Is not
liable for defamatory statements
made : by a political candidate
using the station's facilities in ac¬
cordance with the federal law.

It’s the first time that an. ap- ,
pelate court , has dealt with the
question.

Attorneys for the North Dakota
Farmers Union, plaintiff in the
$100,000 slander damage . suit
against Fargo, N. D.;- radio station
WDAY, resulting in the five-mem¬
ber court’s 4 to. 1 decision, have
indicated they’ll appeal from it to
the Ur S:. Supreriie Court.

The decision followed more than
six months’ deliberations after the
hearing of the Farmer Union’s ar¬
guments in an appeal from an or¬
der of District Judge J. C. Pollack
dismissing WDAY as one of the
defendants, the other being A. C.
Townley.

Townley was an independent
candidate in 1957 for the U. 3*
seriate against Republican Senator
M. R. Young and Quentin Burdick,
the Democratic candidate, and
during the; campaign made. ' a
speech containing- the. allegedly
slanderous statement against the
Farmers Union. . Young won re-
election and Townley finished a
poor third.

During-the state Supreme Court
arguments counsel for the Farm¬
ers Union reproduced " part of
Townley’s speech, marking the
first time a film and projector ever,
had been used in the chamber.

WDAY admitted the speech’s
libelous character, but contended
that under federal law it could not
censor the talk.

: It was argued that the communi¬
cations act’s Section 315 gives a
radio or tv station immunity from
civil actions based on false or
slanderous statements uttered by
candidates. Counsel pointed out
that a station is required to give
opposing candidates time and is
prevented from deleting defama-

Minneapolis — KMGM-TV an¬
nouncer-personality Fred Vant
Hull, a former U. of Minnesota and
pro football player, has received
the “Who’s Crippled” award of the
National Society for Crippled Cbil-
den and Adults for his personal
achievements despite a physical
handicap resulting from polio.

RANCH PARTY

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—as Continued from page 87 ^

in lining up the interview with
the major Russian figure.

The report raises many questions
involving the rights of the press
hut draws the conclusion /that tv
journalism should be considered
a part of the free press find an in¬
tegral Segment of the Frst Amend- :
ment. Mitgang’s analysis also ;
draws the broad conclusion that ‘
in order to achieve the ”freeedom -
to see” one must have A general ;
atmosphere of freedom in institu- i
turns such as the FCC and other i
governmental offices.

Mitgang reconstructed the ori¬
gins as well as -the subsequent re- :
suits of ihe -Khrushchev appear¬
ance on CBS and what it meant to
the free press in this country. He
covered all aspects of the story
from Washington to Moscow and
obtained reactions from members
of Congress, the State Department,
White House officials, etc. The
final report is called “Freedom To
See” and £s one in a series oh mass
media to be issued by the Fund
For the Republic.

The full report will be made
available at a Fund for the .Re¬
public .luncheon at the Tfotel Riit-
more. Monday (Id). Both Mitgang
and Prof; ’Goldman will appear at
the luncheon..

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Wednesday, Apr)!9, 1958

Inside Stuff-Radio-TV

Proposed educational-tv program on WOR-TV, N.Y., will come into
sharper focus when Chancellor John F.. Brosnan of the New York State
Board of Regents calls a special meeting of his colleagues in Albany
. on Thursday, April 24.

A five-member committee, headed by Dr. T. Norman Hurd of Ithaczi,

. will be In charge of the educational-tv unit created by the Regents, This
committee, aided by Chancellor Brosnan, plans to establish an advisory
council on educational-tv. Former Regent Jacob I. Holtzmann of N.Y.C.
will head the group of advisers.

It is anticipated that the upcoming meeting in Albany will, result
In the appointment of five to seven additional advisers, drawn from the
ranks of education, journalism and professional broadcasting..

Meanwhile, Holtzmann, who Was largely responsible for consum¬
mating the deal with WOR-TV for its daylight hours to broadcast pro¬
grams to school classrooms, is .planning a brief trip to Israel where he
will examine the country’s educational systejrn.

Metropolitan Educational Television Assn, finds itself busy with spe¬
cial projects. In addition to the upcoming “Concept” WCBS-TV, N. Y.,
shows, it has arranged with indie WPIX, N.Y., for a series of two Sat¬
urday afternoon programs devoted to “The Challenge to American Ed¬
ucation.” The kines were produced by META recently when members
of the Educational Policies Commission of the National Education
Assn, participated with several sets of guest experts at META head¬
quarters. Kines are to be released shortly for general distribution. The
first WPIX showing will be Saturday (19).

Another project, apparently designed to clear the air of the unset¬
tled educational tv situation in the New York area, also will be via
WPIX, META's regular morning, outlet. Titled “Report from META,”

. series of 15-minute, programs starting at noon on Mondays, is designed
to acquaint the public on educational tv goals, financing, etc. ■

Segment from one of this season’s CBS-TV “Conquest” specials will
get double billing at the Brussels Fair this summer. First photographs
ever made of an atom, featured in the last “Conquest” show on the
web, have been requested for exhibition at the International Hall of
Science and at the U.S. Pavilion at the fair.

CBS public affairs is currently working on the language problem,
and will either do>a new voicetrack In French, with host Eric Sevareid.
or will use a combination of French dubbing and subtitles for the seg¬
ment.

. WBBM radio in Chi is taking advantage of the abstruse boundaries
of public affairs to extend it to jazz. Station has tapped Alan Merriam,
professor of Anthropology at Northwestern U., to give an education
to a show which is otherwise simply recorded music. Merriam’s first;
outing, this Saturday (18), will focus on four versions of “Lady Be
Good,” those of Andre Kostelanetz, Benny Goodman Trio, Artie Shaw,
and Count Basie. .

Says producer Len Schlosser: “Public affairs programming, espe^
cially on radio, has become' all talk.”

A House Commerce subcommittee has under advisement radio broad¬
casters’ proposals for more comprehensive presentation of traffic flow
information for motorists on the highways.

The House Special Subcommittee on Traffic Safety heard represen¬
tatives from WIP, MBS affiliate in Philadelphia, the National Assn..
of Broadcasters, Mutual, and others outline radio’s present role in traf¬
fic and safety control activities. All joined to urge greater supply Of
consolidated information for radio broadcast.

MilDalv’sGlobal Britainmollsw
joiin uaty s uiooai ’sell’for elections

On-The-Spotters TheWoftS^^^

gating politics is causing headaches

ABC news chieftain John Daly for all parties. None, it seems, has
took off on Monday (7) for a three- ye t hit on the ideal formula which
week junket around Europe and will be highly necessary when the
the Far East, with reports to en- General Election takes place,
sue from Paris, Tokyo, Hong Kong, When the Conservatives give
Saigon, Labs and Cambodia. ; their next political program. On

Don Goddard is subbing for him May - 7, in connection with local
during the swing on, his: nightly government elections the party in¬
quarter-hour. ABC-TV.. newscast tends to borrow some ideas from
and his.lO-minute ABC Radio stan- commercial tv. Announcements
xa: Daly’s on-the-spot reports will will be made on the lines of . com¬
be piped back for inclusion on his merclals, including animated car-
shows. Essentially, the tour will toons and slogans. There is no in¬
enable the network veep and com- tention, at the moment, of using
mentator to satisfy, demands of singing jingles, which are a famili-
network radio affiliates for more ar part of U. S. television election
on-the-spot reporting during audio campaigns,
news stanzas. He’ll also have a
chance to o.o. the web’s foreign bu¬
reaus.

Itinerary called first for Daly to
fly to Paris for k three-day study
of. the continuing government and
Algerian crises. Thursday (10),
he’ll wing to Tokyo (via the new
polar route being started by Air
France), and then on south through
Hong Kong to Southeast Asia. He’ll
be back April 28,

Pfotnsfr

London, April 8: ;

The BBC is damping down oii
jokes about, the summit talks, nu¬
clear weapons arid efforts, to pre¬
serve peace. It is also. thumbing
down on gags about British or for¬
eign statesmen; This decision fol¬
lows the recent banning of a
proposed impersonation of, the
Prime Minister by comedian Peter
Sellers. A BBC : spokesman said:
“There are thousands, of other sub¬
jects. about which comedians can
be. funny. We think jokes of the
kind we ; have banned are in bad
taste and would hurt many viewers
and listeners.” i

Independent Television Author-,
ity is not, at the moment, coming
into line, with the BBC. IT A says:
“We expect individual program
companies and producers to use
common sense,” ' . . . !

Coulter

SSS Continued from page 07
of Chicago Assn, of Commerce and
Industry, number one drumbeater
for the city’s virtues and prospects.

Coulter cites the fact that radio
had its best year in 1957 despite
the tv boom. He says network
shows accounted for less than one-
seventh the dollar volume. “Right
now in tv,” he points out, “local
and spot shows account for almost
half the. dollar volume. In the past
two years local and spot shows
have gained ground.” Hq sees as
the reason for this the. increased
costs of networking, a poorer ratio
of cost to returns than in local
buys, and the fact than “only cer¬
tain items (such as soap) can be
best promoted oh a nationwide
.scale.”'. .

/According to the Continental
City Concept (a term coined by
market analysts, he said), Chicago,
New York and San Francisco may
be likened to London, Paris and
Rome as markets of influence for
whole land areas in shaping styles,
thoughts and symbols. Chi’s zone
of influence, Coulter Says, especi¬
ally after it becomes “the greatest
world port” with the opening of
the St. Lawrence Seaway in 1959,
will extend to Cleveland on the.
east, Denver on the west and as
far south as New Orleans. This is
bound to increase the city’s stature
in the communication arts, he says..

RADIO-TELEVISION

Argentine Blasters Bid for Return
Of Free Enterprise Hits Some Snags

AFTRA

Burlington, Vft.— A daily educa¬
tional television program will be
launched next fall by the Vermont
Department of Education. WCAX-
TV will donate the time for the
half-hour programs, which will be
designed for the elementary grades.

Albany —Marvin Gottlieb has
been appointed local sales manager
of WOKO. He formerly sold for
WPTR, and before that for WROW.

—^— Continued from page 17
negotiate aff tape working condi¬
tions and wages among new com¬
panies (such as Howard Meighan’s
outfit) installing tape video equip¬
ment. (Hence, it is quite possible
that these new firms will be op¬
erating under labor rules and reg¬
ulations that do not resemble those
in effect at either networks or film
studios now in business.)

Then, in 1960 at the time of the
new contract dickers, the joint
committee would bargain for uni¬
form rates and working conditions
in all tape video locations.

SAG’s reaction to the AFTRA
proposals has not been made
known yet.

If the. compromise offers by
AFTRA are rejected; the live tv
union can resort, to action before
the NLRB. AFTRA' recently called
upon NLRB to arrange for a ref¬
erendum on control of tape, but the
vote will not be activated unless
AFTRA (or SAG) make a final de¬
mand for it. ?

Buenos Aires. April: 1.

Last week a Cabinet crisis a!- j
most' scotched Argentine broad-;
casters’ hopes of a quick return;
to the free enterprise commercial
system. Divergent viewpoints on ;
foreign capital exploitation of the '.
country’s- oil resources, sparked |
the resignation of two ministers.:
end for. a time Communications \
Minister Angel Cabral was be¬
lieved , to have gone with them.
It is on him that the broadcast¬
ers dispossessed by Peron pin
their- hopes . of getting a just re¬
turn of their licenses, assets, or
true value in payment for them..

On March 6, amid bureaucratic
fuss and fanfare. Dr. Cabral pre¬
sided over opening of bids for 55
radio and 10 tv channels put up
for tender. The Government 2to-
l:;ry was . there with six Naval.
Army-and civilian members of the
Committee for Dispersal of the
Peron Press 'and Radio empire.
This, was expected to be the final
act of that dispersal, as the news¬
papers .were assigned to new own¬
ers before the Feb. 23 Presidential
election.

The radio situation is too com¬
plex and the former private own¬
ers of the radio outlets have valid
claims Tin litigation which could
invalidate new titles. Consequent-/
ly few responsible groups bid for
the radio channels!

Background

Some relation of the past is es¬
sential to understand the present
situation: To seize control. of
radio, back in 1945, Peron. had to
v.qrk in secret so the public would
riot realize that what Went on the
air was not the genuine expression
of free channels. As tool in carry¬
ing out this plan, he had the co¬
operation of the late Jaime Yan-
kelevich, owner of LR3 Radio Bel¬
grano, who was ready to play ball
with anyone, if there was money
in it for him. As. Peron's envoy
he visited each broadcaster in
turn, arid either by cajolery or
Other devious means, forced each
to surrender his outlet on bare*
payment of the assets. Some re¬
belled, but paid the price of their
temerity by having their licenses
“suspended”, on a futile pretext,
only to be ’ forced to capitulate
when at the end of six or seven i
months they could no longer stand
the strain. One of them did actu¬
ally die a few months after he was j
dispossessed, and his friends be¬
lieve the shock killed him.

All 'this came to light under
government probe after the Revo¬
lution, but what those probes, don’t
recognize is that there were three
groups of broadcasters: Those who
through luck or influence got fair
compensation, those who con¬
tented themselves with payment
received but continued as man¬
agers or salaried “collaborators,”
or those who resigned from all
radio contact, accepting the im¬
posed price under protest. Of the
latter, Alfred B. Dougall of Radio
Excelsior, had a clause inserted in
the deed of sale stating that all he
was paid was for physical assets,
minus goodwill, or the prestige
value of his station. He actually
was paid $25,000 for property now
valued at $600,000.

Once Peron had all outlets "in
the bag,” ht proclaimed a need to
reconstruct and modernize the
radio system and had his rubber*;
stamp Congress pass a law voiding
all: previous licenses and calling
tenders for creation of three ^‘in¬
dependent” networks. These were

awarded to “front men” who
stooged for Peroii. as was brought
to light under the post-Revolution*
ary probes. Unfortunately for the.
non .- collaborating broadcasters,.
the probes tarred them all with .
the same bru^h the Provisional
Government being persuaded by
communication officials (with-axes
to grind) that all were of the same
calibre as Jaime Yankelevich. Con¬
sequently they can’t gel a hearing
for their claims or return of the
despoiled assets, and have had re¬
course to the Law Courts.

The probes did reveal that the
high-sounding title “Radio Bel¬
grano and Primeva Cadena Argen¬
tina de Broadcasthvjs S.A.” was
merely a blind to cover transfer
of Yankelevieh’s properties to the
State; leaving only the shell of a
corporation, now in liquidation^
Therefore the Belgrano wave¬
length henceforth will pertain to
the 3. Aires University for educa¬
tional purposes. Belgrano trans¬
mitted from a Municipally owned
building. Creation of this Univer¬
sity outlet is believed to cover a
Provisional Government yen to re¬
ward Dr. Pages Larraya, who has
been its director of Radio affair$,
with a cushy job running the Uni¬
versity outlet.

When the Govt! called tenders
for acquisition of the 55 radio
outlets, those at issue in the law-
courts were included, the basic
sales prices divided into two fac¬
tors viz: Price of physical assets
arid key or market value. Since
the swindled broadcasters were
paid only cut down prices for bare
physical assets, they claim the
market price belongs in all justice
to them. These claims are now
being studied and the broadcasters
await the verdict with patience
not exempt from confidence that.
General Aramburu, a man of his
word! will return them. their
rights.

Identification of. all the bids oh
March 6 took six hours, and at the
final count there were 108 bids
for the radio and 15 for the 10 tv
| channels. However, no one bid
for radio outlets in Mar del Plata!
San Luis, La Rioja, or Corrientes.
Another proof of over-centraliza¬
tion which keeps Argentina’s prov¬
inces undeveloped. No one wants
to pioneer.

The Mundo outlet is expected to
go to the Editorial Haynes publish¬
ing group, to which it rightfully
belongs. Haynes bid $1,800,000
for the channel and phyisical as^
sets, where as a cooperative of
Mundo workers bid an inadequate
| $25,000 for the channel alone, one
I understands for what purpose.

Some of the bidders for other
B. Aires outlets are closely linked
vAtth -money-lending enterprises,
and it’s doubted whether they will
'be considered.

P&G’S ‘RIFLEMAN’

AS A FALL ENTRY

. Procter & Gamble this week ink¬
ed with William Morris for a new
half-hour telefilm drama, “The.
Rifleman.” Barikroller has not
settled on a network or a time slot
as yet, but reportedly is once-over-
ing all locations.

Series stars Chuck Connors, the
actor and former football player.
“Rifleman” was taken out of one
of the segments on “Zane Grey
Theatre,” which Four-Star pro¬
duced. for CBS-TV this season.

OPPORTUNITY..

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Wednesday April 9, 1958

Jocks, Jukes and Disks

By MIKE GROSS

Elvis Presley (RCA Victor).
“WEAR MY RING AROUND
YOUR NECK” (Rush-Presleyi) is
in Presley’s familiar swinging
grove and he can’t help but stay
on top with it. “DONCHA’ THINK
IT’S TIME (Presley?) rocks in an
ordinary fashion.

The Chiefs (Greenwich).
"‘APACHE!” (Mafguerita*) is a wild
instrumental in an Indian motif
that shapes as a winner right from
the start. “DEE'S DREAM” (Mar-
guerita*) will develop into a must
instrumental for the teeners who
want their terp beat soft and close.

Roy Hamilton (Epic). "‘CRAZY
FEELING’* (Abefbachi) sets Roy

maidr) is a travelog that makes you
want to stay at home.”

Dinah Shore (RCA Victor). “IT’S
THE SECOND TIME YOU MEET
T H AT COUNT S ” (Stratford*)
works a neat beat and a slick -lyric
into a nifty item for Dinah Shore’s
vocalistics. Tune’s from “Say
Darling.” “THE SECRET OF
HAPPINESS” (Manchester*) has a
fetching theme and lyric; angle but
it will be a tough disk to peddle
in today’s market.

The Rays (Carneo). "THE MAN
ABOVE” (Conleyt) is a rock ’n’
roll spiritual that the kids may
believe. ’RAGS TO RICHES”
(Saunders*) became a hit with Tony

Goodys Album Bestsellers

(Compiled . by. Sam Goody's, leading New York disk retailer
whose global mail order operation reflect* not only the national
market, but internationally).

Best Bets

ELVIS PRESLEY -..;.. .WEAR MY RING AROUND YOUR NECK

(RCA Victory ...,..,........... Doncha’ Think If *.Time

THE CHIEFS ..............:.......... ----- APACHE!

(Greenwich) .. .. .. .... __. ..Dee’* Dream

ROY HAMILTON ....................... . .. CRAZY FEELING

(Epic) .... ... i ..... ..........v .......... . In a Dream

JACK PLEIS ORCH ...... ..... RUN SILENT, RUN DEEP

(Decca > ..... J..... ."... ................. Gigi

THE BEAVERS ........ . . ._. . ....... ... SACK DRESS

( Capitol ) .:....................... . Rockin’ at the Drive-In

LAWRENCE WELK Presents

PETE FOUNTAIN

and his clarinet on Coral's New Hit
Record (No,: 61968), “When My
Baby Smiles At Me " B/W Another
All-Time Hit, “I Want A Girl.”

Artist
1. Original Cast
.2. Original Cast
3. Original Cast
4 Sound Track

5. Mantovani

6. Meredith Willson

7. Eydie Gorme

8. Lester Lanin

9. Johnny Mathis

10. Ella Fitzgerald

11. Frank Sinatra

12. Original Cast

13. The Weavers
14; Harry . Belafonto

15. Sound Track

16. Edmundo Ros

17. Sonny Terry Sc

Pete Seeger

18. Pete Seeger

19. Mantovani

20. Ella Fitzgerald

Title

The Music Man
West Side Story
My Fair Lady
Around World 80 Days
Concert Encores
The Music Man
Vamps The Roaring 20’s
At the Tiffany Ball
Goodnight Dear Lord :
Sings Rodgers & Hart.
Come Fly With Me -
Oh Captain! ;

At Carnegie Hall
Calypso
South Pacific
Rhythms of: the South

Pete Sc Sonny
Favorite Ballads
Film Encores
Sings Duke Ellington

. Label
Capitol
Columbia
Columbia;

Decca

London. .

Capitol

ABC Paramount
Epic

Columbia
Verve
Capitol
Columbia
Vanguard
RCA Victor
RCA Victor
London

Folkways

Folkways

London

Verve

“C’MON HOME” (Monumentt) sets
Addie Lee in a rocking blues, form
and she belts it effectively. .

Kuf-Llnr (Challenge). “EYE-
BALLIN’” (Shermant) has enough
of the beat smd the current teen
vernacular to make soine noise in

Album Reviews

JACK PLEIS ORCH ....— ....... RUN SILENT, BUN DEEP . of the beat smd the current teen The Jonah Jones Quartet: hum" (Decca). This is a fine recap

(Decca) -- ^. . ..... ;..................... Gigi vernacular to make soine noise in “Swingin’ On Broadway’* (Capitol), oi Hildegarde’s career under the:

TUF KVAVVVC nvircc the market. “SERVICE WITH A The swinging trumpet of Jonah Decca banner. The diskery has put

^ SMILE” (Golden Westt) features Jones after a dozen tunes out of together some of the best stuff she

(Capitol) ........ .. .JiocMn, a( .me iww-in John Jennings in a ,rock ’n’ roll Broadway musicals and he gives recorded in their studios and: it

DELLA REESE ................... ..C’MON, C'MON vocal group pattern that offers lit- 'em a jaunt and bounce that makes works into a handsome Item for

■ (Jubilee). .. .............I’ve Got a Feelin' You’re Foolin' tie that hasn't been done before, the set a sure bet for the bestseller the collector’s shelf. In. the pack-

The Drinkinr Gourds (Counter- lists. Heading up a lively quartet, age are such Hildegarde memor-

« . ■ 1 ■ 111 point), “EVIL WENCH BLUES” Jones brings a lot of musical wit ables as “Darling, Je Vous Airae

Hamilton in a hot swinging: groove i Bennett on Columbia a few years ( Serena*) showcases Michael Larue in his approach and adds, a swings Beacoup,” “The Last Time I Saw

..... Uan in a stvlfoori hluoc n»tt»rn that in-ff sten thats.lust richt. Tunes are Pans. “Lili Marlene. ’ “Pan*

tliat is sure to bring the:side to the ago and it’s still his song,
top of the spinning heap, “IN A Twin Tunes Quintet (R
DREAM” (Edent) puts him back tor). “RUN - AROUND,

a stylized blues pattern that ing step that’s just right. Tunes are Paris,” “Lili Marlene,*'

Twin TnnM Onini^t (pCa vin some, jocks’ will go for. “JOHN cuUed from such tuners as “The Wakes Up And Smiles” and ‘"It’s
tor) “RUN SiNDRUN HENRY” (Serenat) gets a moder- Music Man,” “Oh Captain” “My A Big Wide Wonderful World.”

.£ •_ it* r or.,* Fair T.arfv” Ar» THnffim*” »si« _ __a*—

on a ballad and he’s good at that, f AROUND” (Gilt) has a nice swing- hte revival in a duet by Larue and Fair Lady;” ‘‘Bells Are Ringinfc” Jill Corey: “Sometimes
+ AIPV Ffici-»r “The Paiama . Game.” “Kismet I is.

Alex Foster.
♦ASCAP. t'BMI.

r’n’r era and is due to grab a good
slice of spinning time. “GIGI”

The-Bi? Ben Ban jo Band (Capitol),
“SWISS KANTON POLKA” (Zod-

(Lowal-Chappell*) gets a rich and iact) is a perky polka that bounces
colorful reading from Jack Pleis’ along at a happy gait and should

PLATTERS’ 300G FOR
SIXMONTHO’SEASTREK

Paris, April 8.

viewpoint that the Beavers chase The Coeds (Cameo). “LA LA”
for topspinning results. ‘‘ROCKIN’ (Pemorat) has a nifty terp beat for
AT THE DRIVE-IN’ (Ardmore*) the juke crowd and ft could roll
rocks for lotsa juke action. ^ on from there. “JUKE BOX”
Della Reese (Jubilee).--- CMON, (Lowe*) -is a fast-paced swinger

too. ingYeel that makes it easy to slht Foster^. “The .Pajama Game,” “Kismet Happy, Sometimes I’m Blue” (Col-

Jack Pleis Orch (Decca). “RUN for spins. “DREAM FACE” (Peer!) * ASCAP. t'BMI. and Oklahoma to make a fine umbia). There are two Jill Corey*

SILENT, RUN DEEP” (Hecht, Lan- is in a comfortable swinging tempo . representation. in this package. On one side she'*

caster & Buzzell*) is a soUd instru- with a touch of the rocking groove nv ITTPhci oaa/i pad Eileen Rodgers: “Blue Swing’ m a mellow, romantic mood, while

mental that shines through this to attract the younger set. LLAI ltlto jUOll rl)K (Columbia), Eileen Rodgers makes on the flip she changes personality

r’n’r era and is due to grab a good TheBig Ben Banjo Band (Capitol), •; a socko solo album debut in “Blue and goes into a breezy 1920 flapper

slice of spinning time. “GIGI” “SWISS KANTON POLKA” (Zod- Swing,” Peg for the package are style with an uninhibited zest. It’*

(Lowal-Chappell*) gets a rich and iact) is a perky polka that bounces vlAlllvIlIIl U uLtXO IAEA swingers from the standard catalog a showmanly set using a solid rep-

colorful reading from Jack Pleis’ along at a happy gait and should Paris Aoril 8 with a touch of the blues feel that ertoire for the romantic mood and

boys. attract spins in beerhall jukes es- V , . the thrush knows how to get across a captivating honky-tonk approach

The Beavers (Capitol). “SACK pecially. “HAPPY BIRTHDAY Yank singing group, the Plat- with full impact, Ray Conlff helps for the segue. Glenn Osser’s orch
PRESS’’ (Ardmore*) is a hot POLKA (Witmark*) is also the ters, arrive April 19 to begin a six- her convey the. message. works both moods with her.

rhythmic number with a topical lively polka idiom. v month Continental and North , \frtachou^“totera*ti««ud Soiree” Sid Bass Orfch: “With Bells On**

viewpoint that the Beavers _chase -The Coeds (Cameo). “LA LA” ..... (Audio Fidelity). This_ package is (Vik). This is a novel musical pres¬
tos .^9-CKIN (Pemorat) has a nifty terp beat for A ? rlca P tour under the aegis of c uii e( j. from the repertoire in Ar- entation utilizing a belt hacking oa

AT THE DRIVE-IN (Ardmore ) the juke crowd and ft could roll Bruno Coquatrlx, head of the thur Lesser’s “International Soi- iq standards and two originals by

^ - ^ th?r f* V“ Jy ^ E ®° X ” Olympia Music Hall here. After ree,” which had a brief run on maestro Sid Bass. The tintinnabu-

Wuptlee).- - C.MON,. (Lowe*) is a fast-paced swinger ^ Broadway last month. In Pata- lation is used with discretion and

C MON . (Zodiaci) is an intriguing that runs ahead of itself. their record-breaking stint at the c k ou ’s hands, the set becomes a taste to give the melodies an added

ballad that gets a strong spinning Randy Starr (Dale); “PINK Olympia last October, Coquatrix spinning item good for a long run. measure of appeal It’s done With

meaninefuf a vocal° handline VE LEMONADE” (Republict) is a sign0 d them for personal handling. Sbe’s a styftzed chzmteuse who celeste, vibes and chimes added to

voTTRT?Tnnr g°od swinging attempt to attract riiaranfoo j t. 1ft non t« makes the Gaftic offerings easy to a full-bodied orch and it works up

GOT A FEELIN YOU RE FOOL- the teenage listener. “COUNT ON Guaranteed $10,000 to $15,000 take. More of the French touch is an interesting sound P

IN t COIT1 i es , back in an jyig’- (Republict) counts on its per week, with an anticipated over- supplied by Joe Basile’s accordion Buddy Holly* “That’ll Bp Hi*

UP Eil^u- ^ItodgSr ^Columbia): ***** and Wee of $300,000, the Platters will bnd^orcli^ t Gerdiwin Buddy TIoHy, . dlcjk

“GAREFUt,. a C^FUL^Wft- j C a 0 c U k ld £wi*‘ -^ArWlu), “HURRY hit most of the French key cities, ciSics^lAHantic^SthSlftSe Send^ng^rock ^’ndl
thtt k EiIeen Rodgeis^winK ?nto J HQ1 5[ IE TO ME” (Daywmt) gets the and then Italy, North Africa, “Gershwin classics” in th» pack- try music, puts in more of thp

good spinning item: "I’M ALONE Switzerland, Spain, Portugal, Scan- a je- ar ® cuUed from cndy two same in this package. He’s got a

BECAUSE I JLOVE YOU” (Wit- ^S T c P tc dinavia. West Germany, two weeks shows, Funny Face and Of Thee good musical styling hut the mate

mark*) puts the old-fashioned shuf- i^Usimr^ ^ohie L ^ tit ^he^^^atorial at the Brussels World’s Fair, and J pnSfni/i 'rSwSSJVS appeal l 1 ? 11 with the teen-

fle beat into a good light. oeaks tSt /ballad tbdav Sfto wiiid in. Paris in August for a three- age contingent of rockabilly fans.

Doles Dickens Band (Dot). “PIA- P p f k a s hp hat a ballad today needs to Week headIininff st mt at the Olym- Q from both . sb 0W5 and given “The Long, Hof Summer”' (Rou-

KUKAUNGCUNG” (Merge?) was ge ii ad 't(Fnd) “ptf aqf pia. Since they are known in a a ”2 keyboard lette). Alex North has Written •

T'n k n?n ^hpT Sid ft BUY MY RECORD” (Monumentt) France, West Germany and Scan- tune "buffs happy and wffl^Iease o[ ama Thp SC T r rfri/ 0r Hnt e

good buy. It’s a fiery instrumental mic^an^a ^SdnhTelH^mike e^cointri^hbre^ those who need a slick piano back- which holds up^ffectively’itt thp

that could stir ud- a lot of tcro ^ 3nd a -rocking beat to. inakc? cr countries where their disk .pop- ing for their living room activities, groove without the crutch of' rue- ■
actfon^^ifg^h^tbeners.'“OUR an interesting novelty entry:; ularity has not penetrated. Hildegarde: “A Souvenir Al- attorn 1^ :

good buy. It’s a fiery instrumental
that could stir up . a lot of terp
action among the teeners. “OUR
MELODY” (Merge!) has a strong
instrument' drive that program¬
mers will go for.

The Emanons (ABC-Paramount).
*‘WE TEENAGERS (KNOW WHAT
WE WANT)” (Figure-G&Ht)-uses
~ the best to give the teeners what
they want in music today but it
seems a little strained. “DEAR
ONE” (Ninny & Ethel Byrdt) is an
average ballad set against a rock¬
ing tempo which the group makes
spinnable.

Tony Martin (RCA Victor). “TRY
TO LOVE ME JUST. AS I AM"
(Stratford*) is the right kind of
ballad for Tony Martin’s romantic
styling and the jocks will give it a
spin. It’s from the Broadway pro¬
duction. “Say Darling:” “SAY
DARLING” (Stratford*) is the
show’s title tune that tomes across
as a pleasing item.

Dickey Doa& The Don’ts (Swan).
“FLIP TOP BOX” (Dee Deet) fol¬
lows the weirdo wax pattern set
by “Dinner With Drac” and it
should do as well in the crazy mix^d
Up juke circuit “NEE NEENA NA
NA NU NU” (Deane & Doc*) mixes
up* a crazy title and hot terp beat
for teen appreciation.

Dakota Staton (Capitol). “THE
PARTY’S OVER” (Stratford*) has |
* been around for some time but Da¬
kota Staton’s workover gives its
best breakthrough chance. It’s, from
“BJells Are Binging.” “INVITA¬
TION” (Robbins*) features another
Of Miss Staton’s individualistic in¬
terpretations. It’s slow but effec¬
tive.

Teresa Brewer (Coral). “SATUR¬
DAY DANCE” (Chatham*) swings
swings according to current teen¬
agers’ taste and Teresa Bfpwor
gives it the right touch: “I THINK
THE WORLD OF YOU” (Mer-

JOBestSeBersonCoinMachinesH

1. LOLLIPOP.(3) ...... . . ... . .. V, .....;....... Chordettes .....

2. TEQUILA (5), ' ....,....,,.v Champ* .......

W‘HO’S SORRY NOW (3) . - ..• ••«.. . ... ..•. . .v. Connie Francis

4. WHOLE WORLD IN HIS HANDS (2> ......... ‘ Laurie London

5. IT’S TOO SOON TO KNOW (4) .... , . pat Boone ..

Chordettes ........ Cadence

Champ* ............. Challenge.

Connie Francis ..........MGM

Laurie London .......... . Capitol

Fat Boone ..... . Dot

CATCH.'A FALLING STAR (6) . ...... ■ Ferry Como .. Victor

7. 26.MILES (3) .... .. .. .... . . Four Preps ........Capitol

8. WONDERFUL TIME UP THERE (D ..........;..........; ■. Pot Boone*,...........Dot

BUI ivix .Hfiuwu-- (monument!) uermauy ana ocan- tune buffs happy and will please n io “Tht» T nrny Wnf Snmmpr"

fools around with some speed gim- dmavia, bookings are harder in oth- those who needa, slick pianoJiack- ^hi ch holds Un^ffectivrfy’itt th#
micks and a rocking beat to make er countries where their disk pop- ing for their living room activities, groove without the crutch of iu£
an -interesting nVelty entry:: ularity has^ not penetrated. Hildegarde: **A Souvenir Al- fogS® aTtioS it’s a /

~~ r w- ' ' /'-w ■« r ~ ' • ■ ■_I" : • composing effort' presenting, to

2^pipTY Ift v I * sound a vivid representation of th*

. r Ilf nPQl .VIlArQ AVI I illtl IvISirllniAC people and places William Faulk-

' •♦.♦♦♦ ♦♦♦♦ ♦ ♦ ♦ ♦ f ywul VvlIWO VH Vvlll IriUvHliKyO-♦»»♦♦♦♦♦♦♦♦♦»♦♦♦ per was writing about. As an added

‘ t fillip, the package has the title ~

’’ song sung by Jimmie Rodgers. The

:: 1. LOLLIPOP. (3) ____, ...■ chordettes Cadence ” lyr fe*^ J^. h ? way, were

«► 2. TEQUILA (5) :......;:......'..;..... ;' Champ* .............Challenge- V. Screamin’ Jay Hawkips: **Af

. > 3. WHO’S SORRY NOW (3) .............,.Connie Francis .........MGM V. Hawkins doesn’t prSnt m«sl(vto

-► 4. WHOLE WORLD IN HIS HANDS (2> .. Laurie London ........ Capitol do anything by but listen. It’s that

X IT'S TOO ennv Th irvmir r demanding andr almost that unbe-

.. ITS TOO SOON TO KNOW (4) ; Fat Boone ................ Dot < ^ lieveable. Hawkins literally uses a

• * 6, CATGH A, FALLING STAR (6) .. ..I____ Perry Como ;...;...... ..Victor '< > screamin S technique to get

” ’ „ ■ songs across and he makes ’em aU

X ■ miles (3) • •. ... Four Preps ....Capitol «> virtually unbearable but somehow

WONDERFUL TIME UP THEBE (1) . .. P>rt Boone ........ . ..Dot ]; ^Oran^ColJced

!! 9, ARE YOU SINCERE (6) Andy- William* ....... Cadence tion” and “I Lave Paris” are exaoe-

10. BELIEVE WHAT YOU SAY (l) Ricky Nelson .,. .Imperial niquesf LeroylUrWamd^Ud ^^O^B.

’’ ,► Masingill work the orchs as best

:' Second Croup ;; th KnSSw O’Toofc: “Play* Honky

«* I Tonk Plano” (Grand Award). Thi*

T BILLY • r1* ►■• is the fourth in a series of honky-

:: ........... Kathy Lmden ..........Felsted . ■> t0 nk piano demonstrations by

,, LAZY MARY ---- ......-..... Lou Monte ___ .. .Victor V, Knuckles Q’Toole and it continues

I nn iniaseAiw ^ «► in the vein that has brought the

.. OH LONESOME -- Don Gibson ............ Victor ... honky-tonk style to the attention

4 RETURN TO ME .......:.,................. Dean Martin, ......... ..Capitol * ► -°| the hi " ft b V8 s - st yle remains

^ TUMBLING TUMBLEWEEDS Billy Voushn ..............Dot & g h“^ s a tMaara P, cJt-

- ^ TWILIGHT TlRIE ................. *. . .. :v.. . i..,. . ; .... Plotter* .. . . ......... . .Capitol ; ^ ’^Meil Flory: <f Ja3B Waye— (JuW* ■

“ BOOK OF LOVE ........ ....... r ......................... Monotones ............... Arg» * * ; l ee )- This is a big-band dance set

;; SAIL ALOWG.SLIVEBY MOOW .... ...................... Billy Vouehn -... . Dot ■ l 'w2? cw'tef bSp.‘“Md“othtf

;; SUGARTIME McGuire Sister* . Coral *' i mms . devised by the musical -pro-

' * THfRir’c ■ Oivt v oni 1 he voii ■ , , . ’ ^ressives. Flory and his orch have ■

<►' THERES ONLY ONE OF YOU ..........• Four Lads ..........Columbia. ■’ blended it all into a hip-happy <fc-

‘; .. , light that . also can be used for

[Figures in parentheses indicate number of weeks song has been in the Top 161 ’ *■ da nc hig. He’s mixed up some old-

e with some special instrumental

.. ... ... . . .;. . ... . . . .... . . . ... . I pieces .and they all move in the

M M ♦ M » M ♦ »♦♦♦ )) > >» »♦»»»♦»♦»♦♦ right way. Gro*.

9, ARE YOU SINCERE (6)

10. BELIEVE WHAT YOU SAY (1)

Second Croup

Andy = William* ,...; Cadence
Ricky Nelson ....... . .Imperial

BILLY .. ...

' LAZY: MARY' ;... ....v.....:
Oft LONESOME . ■;

RETURN TO ME .
TUMBLING TUMBLEWEEDS

BOOK OF LOVE

SUGARTIME .: __

THERE’S ONLY ONE OF YOU

Kathy Linden .....

Lou Monte .......

Don Gibson .......

....... Victor

Dean Martin, ,.....

.... .Capitol

........Dot

Platters ..........

Monotones ........

Billy Vaughn ... . ..

McGuire Sisters .

Four Lads .......

... .Columbia.

[Figures in parentheses indicate number of weeks song has been in the Top 161

Wednesday, April 9, 1958

J'AHIETY

Music

Cefler Blasts BMI at ASCAP Dinner
Where Web Execs Are Honor Guests

By ABEL GREEN

Cngressman. Emanuel Celler
(Brooklyn, D.), chairman of the
House Antitrust Subcommittee,
'whose probe into radio-television
station and network affiliation with
Broadcast Music Inc. have figured
in the public prints ever since the
initial “Foley Square Follies,”
sounded a strong, partisan note at
the 44th . annual dinner of the
American Society of Composers,
Authors & Publishers at New
York’s Waldorf-Astoria Hotel last
Tuesday night (1). '

In fact, even the maturer pro-
ASCAP reaction later on, despite
the spontaneous applause that
greeted his frank pitch for the So¬
ciety and against the broadcasters-
BMI tieup, pondered whether Con¬
gressman Celler’s ardor unwitting¬
ly hadn’t gone too far for the oc¬
casion.

In no uncertain terms, anil point¬
ing to the NBC and CBS network
representatives, also seated on the
dais, in the second tier of the dou-

E SWING TO MoretoNix BMI Ties (or ASCAP Pubs
ADULT’ POPS Sparks Clelfer Cheers, Board Support

A Staggering Income

Reappraisal of ASCAP’*
status and stature, in light off
its more than $20,000,000 net
income distribution annually,
may be appreciated when it is
explained that there are few
businesses in the world which
yields that sort of a “net”

. profit: /■

At nominal 4% income, yield
it wouid require an estate of a
half billion dollars— 500 mil¬
lions—to realize that income,
which a performing Tights so¬
ciety like ASCAP. now dis¬
tributes every year.

Sorias’RCA Peal

By HERM SCHOENFELD

Uncertainty is the key; word in
today’s pop music biz. In tempo
with. the slowdown of platter sales
for the past several weeks, new
hits have failed to break through
on a national basis to take up the
slack while the disk makers and
disk jockeys are now wondering
what, the buying public really
wants.

Music biz execs, after going
through several ups and downs
over the past few years, are wary
of predicting that rock ’ri’ roll has
had it, but they see definite evi¬
dence of a shifting in the disk
jockey accent away from r&r re¬
cently.: At the present time, the
nation’s deejays are in a state of
flux, neither laying on rock -n’ roll
with the intensity of yore nor
switching over as yet to a sharply
defined pattern of so-called “good” ■
or “adult” pop music. I

The deejays’ betwixt and be -1

represeniaxives,^ aiso se^ea on, uie ^ tween status is seen hurting disk

dajs, in .the second tier of the dou Dario Soria, who recently exited sales in many areas of the country
ble-phalanx^ of guests °f hono , his post as pi«exy of Angel Records where impact of the general, eco-
Celler s ^ t f eg JJ en a after k five-year tenure, and his nomic recession has been pinching

cf J?* nnn T..,? and business associate, Dorle as welL “When the disk jockeys

pending $150,000,000_damage^ suit, goria, are reentering the disk busi- after returning from a cross-coun-
made many wonder. For one thing, hess via an unusual longhair pack- try tour are afraid to expose a tune

if 4i;oc AmhoppoccifHT ta cnniA -. . _ . ^ . __ . ■*_ . .. «• « , _ • _ j _ *.

It was embarrassing to^some since ag j h g deal with RCA Victor. They consistently,” one disk exec stated, the first quarter of 1958 at a 53%

CBS veepec Lawrence W. Lawman, w ^j| aG f as independent producers “even the kids who have a buck [dollar sales increase over a similar

Haroid Fellows prez of National of deIuxe classical albums under to spend on a record now

Assn, of Broadcasters, and NBQ terms of a pact negotiated with, aren’t sure of wat to buy.”

—--— ; - 1 ———-—- 1 —-t _ A proposal to prohibit ASCAP

CbAV publishers from having any affilia-

•DrA* U*car reeve tion with Broadcast Music Inc.,
An alleged brushoff of song- has struck a loudly responsive note,

writers on the recent “Oscar” among mGst songwriter members

award television show from of the American Society of Com-

Hollywood has brought a posers. Authors & Publishers and

squawk from the Songwriters some publishers. Recommanda-

Protective Assn. Burton . Lane* tion was made on the floor of

SPA prexy, in a letter , to ASCAP’s membership meeting last-

George Seaton, prez of the week by Barney Young, a peren-.

Academy of Motion Pictures, nial storm center of the music biz

Arts . & Sciences, pro- who, this time at least, was greeted

tested that “the names of the with ^strong applause from the So-

writers-of the nominated songs ciety’s membership,

and even of the winning song It’s known that ASCAP’s board
were not announced.” is also strongly in favor of prevent

Lane stated that he was par- - ing publishers from having dual
.ticularly disturbed “because licensing affiliations. Over 80% of

. this is not the first time that ASCAP publishers, but none of

names of the writers in the the six. or seven top firms, also have

song category have been omit- BMI subsidiaries, and these firms-
ted from the ‘Oscar’ award ; would be badly hurt by any ukase
telecast” forcing them to sever their BMI

ties or get out of ASCAP.

■ Am m g\ m f t ASCAP’s legal department is re-

nl.NI 1*1 I Iff tin sponsible for failing to give the

lol Ull • UU greenlight to the move to outlaw

* the dual publishing setups. But
fO/W f AA/1 II I the ASCAP legalites" minds could
l V7 • StUll-a IVlQrrn easily be changed given the right
‘ w /0» uwu moiui set-of circumstances.

^ j v . . It’s been pointed out that no

MGM Records has-^olled past ASCAP writer can place songJ

MGM 1st Qtr. Up
5J%; 500G March

with BMI firms or even..collab¬
orate with a BMI cleffer if he

general counsel and veepee Joseph
. H. McDonald were, like Celler, in¬
vited guests. Ostensibly it was a
festive occasion.

The fact that ASCAP prexy Paul

George R. Marek, Victor y.p. and
disk division general manager.

The Sorias will record both here
and. abroad for a. series to be titled
“Presented by Soria,” to be

1 albums under to spend on a record nowadays period Hast year. Company billed wants to receive ASCAP perform-
negotiated with aren’t sure of wat to buy.” | $500,000 in March, the biggest a nce money. While publishers dif-

The radio, stations, with their I month in diskery’s 11 years. LP’s U er from writers insofar
fCnntinned On . nave 991 inpr*»as#>d in «salps hv QCJ, ahd cinPlp 1 r _1_n_. __

Cupnmgham, who toastmastered laonched j„ the summer of 1959.
with good humor, had some ju- The Sorias will use RC.Vs facili-
dicious dais-dressing via .another artists

(Continued on page 98) . who are needed for specific proj-

(Coritinued on page 99)

RIAA in Drive
For Status Quo

increased in sales by 9% and single former usually setup, corporate en-.
records and FP s jumped 144 ,o. _ tities, one lawyer stated that it
Most of the single sales activity wou ld be simple to “pierce the
was accounted for by Connie Fran- corporate veil” in order to. estab-

v. <c ontmue d . " " .-“ I * ” ^ NtaiUS Uuo Too Many Orbit Labels,

Disks Notto Queens’ : „a n ,V. A . W*** •<» Oat

Taste, DA Goes After m Ad Of R&R Line; Up Drayson

l% n. 1IOT to 1 9 ^ eSt ^ a ^ °r ^ ^ _ , ’■ , , Ray Charles Singers’ “Winter MGM Records couldn’t stay in

6 Stores: M&L Sneaker S° n & i >h i Ch ^ 5 - A Th ^. R ? cord Industry Assn, ^of wonderland.” Orbit with its new subsid label.

« ’ vT ' ■ “ l ?. 9 ’ ..W e a ^pad they.will do pr*- Amjnca.wprepping-a campaign to.1-- Arnold Makin. whatook oyer as Diskery is switching the tag on its

- Spotlight was thrown on “ob- liminary rwearch for the forth- hold the statia. quo on^the 1.909, M q M prexy the first of the year, rock V roll disk outlet from Or-
scene ’ records last week when the coming Victor series. ^ Copyright - Act. Org has been pJans to ^ maintain first-quar- bit to Cub after discovering that

district attorneys office in Queens The Sorias, who first became Primed, mto action by Ernest S. ter sales pace by initiating social there were four other Orbit lines
<N. Y.) swooped down on six re- prominent in the disk business via Meyers, counsel for the RIAA, who promotions for each month of the on 'the market
taiWc thpfr PptM.Snria nnAratiP laKpl infArmori tho p fV™9 u .OIlS^ I°r *acn monin fit me VU me fliarnei.

The Record Industry Assn. •. of

cis’ “Who’s Sorry Now,” Joni
James’ • “N o thin g Will Ever
Change,” David Rose’s “Swing¬
ing Shepherd Blues” and Sam
(The.. Man) Taylor’s “Big Guitar.”
Sparking the LP’s were Joni
James’ “Ti Voglio Bene... I Love
You,” the three “Gigi” albums
(soundtrack, David Rose instru¬
mental and. Dick Hyman jazz), arid
Ray . Charles Singers’ “Winter
Wonderland.”

(Continued on page 99)

Too Many Orbit Labels,
MGM Makes a Cob Oat
Of R&R Une; Up Drayson

MGM Records couldn’t stay in
Orbit with its new subsid label.

tailers for peddling "“smutty” wax, their Cetra-Soria operatic label, informed the directors that he be-! *

J.W1 ^irUUlillg . nOAg mv.ii . w U^UVI in J1U.V11UCU LHC UUCLlUi^ lUdl UC.Uf.i . A. 1 | • - . - ,

Tiie.disks, under fire were albums took over the revival of the Angel lieves a repeal of the compulsory I y * • • ■■ thus far released under

produced by the Joe Davis Record label five years ago under the Eng- licensing provision is iri the offing r , * v i t r tne urmt Danner will ^continue to

Co. and a recording of a vulgarity lish Electric & Musical Industries and that atteinpts are also being London Label Ups 45 • be s< ? ld » however, but additional

exchange between Deari Martin &. (EMI) banrier. During that period, made to eliminate or to increase J Loridon Records has finally ^ r ®^ sll ?? s i| nd n ® w releases will

Jerry Lewis which was made from they made Angel a leading corii- the rbyalty rate established by. the j bowed to the. price hike swing es- ca jP r ■

• recording that some engineer pany in the longhair field* con- /statute. (Current royalty rate pro- j tablished by RCA Victor several . r ^ yso ?’

lifted several years ago when Mar- tributing several packaging innoya- vision is 2c per side and the pub- months ago. Diskery has upped vf-oilr ^ syndlcate s t° re sales for

tin & Lewis were pards and re- tions. They left Arigel last Jan. 1 lisher-writer contingent is pressing the price on its 45 rpm singles to r*f riV1 ’ nas^ Deen set as^ national
hearsing a commercial for -a pic when that label’s distribution was for an elimination so that it . can !. 98c from 89c. sales manager ot tne Cub line, re-

transferred to Cai
Davis’ attorney Warren Troub other EMI subsid.

faid that there’s nothing salacious - ' ^

or lewd about his client’s package

product arid that they were not in

violation of the law. He also.added HI

that the Davis album covers were III

no worse than the art work adorn-

ing other albums out of major or

indie disk producers.

Case was adjourned to April 15: f-

transferred to Capitol Records, an- bargain independently with the
other EMI. subsid. I (Continued on page 99)

RETAIL SHEET BEST SELLERS

FRIEDLANDER
AS NAT’L PROMO MGR.

Buddy Friedlander, promotion
chief of Epic and Okeh Resords, .
has. joined United Artists Records
as national promotion manager^

New appointment is part of a
general expansion of the recently
formed picture company label,
which has begun to operate with
Various indie <lisk producers. Dick
Gersh had been handling UA’s
promotion on a freelance basis.

KeUen’s Cap Post

Capitol Records: prexy Glenn E.
Wallichs has named Manuel “Man¬
ny” Kellem as single records pro¬
ducer for label in New York.

Kellam, with Cap since. 1952,
started qut as a promotion man for
the local branch in Philadelphia,
following which be was advanced
to eastern promotion man of the
National sales division of CRDC in ;
N.Y. . Most recently he was na¬
tional sales manager of Prep,, sub¬
sid of Capitol, but with suspension 1
of that label Was transferred over |
to new post.

- k Ariety " •

Survey of retail sheet music i
best sellers based on reports ;
obtained from leading stores in
13 cities end showing - coin-.
parative sales, rating for this
and last week.

* ASCAP + BMI

National
Rating
This Last
wk. wk.

Title and Publisher | |

♦Catch a Falling Star (Marvin) 3
f Sugartime (Nor-Va-Jak).,:.. , 2
♦Silvery Moon (Joy) ... . . . ... ; 1

♦76 Trombones (Frank)--- ,.

tTequila (Jat).. ..

tWoriderful Time (Fowler).,. 5

tShepherd Blues (B.-Kahl).. .. 9

f Are You Sincere (Cedarwood) &
♦Who’s Sorry Now (Mills).... 7

♦All the Way (Maraville) .. ..
♦World in Ha nds (Chappell) 4
♦Too Soon to Know (Morris) -
t26 Miles (Beechwood).10
♦April Love (Feist).... ...
♦Colonel Bogey (Boosey-H.)..

The price increase also will be ’ESJ? an f

carried over to Felsted Records. • Mles nnd

; ; ■_:_ Gub. Drayson will continue to

-—t——— i' work on the syndicate stores; situ¬

ation. Jerome currently is setting
f PIIII up distributors for the new line.

1 1 ■■■ k The Cub line will be priced at
wmmmmmmrnmmmmw 98c for 45 ipm singles. Parent* 1 '

• .. - company’s 45’s product will con-

. tinue at 89c.until May 1 when the

§ g 1 MGM disk then goes up to 98c.

! I _ j | 3 DEALERS GET A DIVVY

i f ivl l . l 1 S ON CAPITOL CLUB PLAN

[ rg ® c S ^ S J Capitol Records will cut in the

> w . Od fi Y 'o j dealers in its disk club operation,

j T T;• "T T . 1 ^ Diskery launched its club several

■ JS> j* ilj « g « p months ago without a dealer par-

> © 1 : -a « v O ticipation program.

| g- m Z, ^ 5 I i The new Cap club plan, which

; c 5 5 £ ^ « went into effect Friday (4), will be

; c a c V c "S T similar to the other disk club op-

; 5 ®. tS • s erations whereby the dealers get

-- -- 1 . ■■ ■ ■ ■; ; credit for all purchases made by

I 1 3 2 2 2 118 club members they sign. Under

6 2 6 1 4 6 83 new program dealers will re-

c - o - 9 - g o ~- —77 ceive. 20 % of the selling price for

3 r- - z —-P^.:r . u each record one of their members

.2 ... .. .6 9 4 47 buys.

Z~| MiUs O’Seas flop

-. - ■■■ - - , • - - A Music publisher Jack Mills is

3 . ^ sailing April 25 on the SS Nieuw

4 - - ■ T . v 7 30 Amsterdam on annual music fcusi-

9 7 ..10 . 7 27 ness. There ^re a number of re-

. _ :. 1 : 22 newalscomirigup.alorigwith con-

■ • s — a " ■ -to tacting his affiliates in London

■ : - : ■—° ■ (where he has a British subsidiary >,

- - • - * • I - - ^ Brussels,. Amsterdam, Madrid and

4 . 10 .. 15 also in Germany and Italy.

■9 3 15 He will be gone two to three

: - I months.

98

MUSIC

PSriety

Wednesday, April 9, 1958

A1 Bryan,Tin Pan Alley Lyricist

Alfred Bryan, the oldest active 4
songwriter on the Tin Pan Alley
scene and author of numerous hit
lyrics, died April T in Morristown,
N. J., Memorial Hospital at the
age of 87.

'Until recently, Bryan was often
seen around the Brill Bldg., New
York’s music publishing centre,
where he was always ai highly re¬
spected pop lyricist and special
material writer. Bryan was a char¬
ter member of the American So¬
ciety of Composers, Authors &
Publishers, having joined at its
formation in 1914]

Bryan wrote the lyrics for ever
1,000 songs, many of which were
credited to other writers. In the
years immediately before and after
the first World War, he turned out
lyrics at a prodigious rate, some¬
times .writing five a night. He often
gave lyrics away to other writers
who weren’t doing so well? On nu¬
merous other Bryan songs, more¬
over, . publishers cut their own
names in as. collaborators, a more
common practice then than now.

Brvan wrote such songs as “Peg
O’ My Heart.” “Josephine In My
Flying Machine,” “Puddin’ Head
Jones.” “Who Paid Rent For Mrs.
Rip Van Winkle," “Brown Eyes,
Whv Are You Blue?” “Daddy,
You've Been A Mother To Me,”
•There’s Danger In Your Eyes.
Cherie,” and “My Mother’s Eyes”
(which Georgie Jessel made popm
lar>. •

‘Soldier’ Starts Fuss

One of his songs, “I Didn’t Raise
My Boy To Be A Soldier,” written
before America’s entry into the
first World War, stirred up a storm
of pacifist-militant controversy*
Bryan also wrote the English words
of the French song, “Madelon.”
and the-lyrics of “Dardenella,” an
other big hit out of the World War
I days. Bryan was not credited as
writer on “Dardenella,” since he
■Was under contract to another pub¬
lisher, but he collected royalties on
the song nonetheless.

Throughout his career, Bryan
wrote numerous straight poems.
When a young man in Chicago,
Where he had come from his native
Brantford, Ont., he had a column,
“Poet’s Corner,” for the old Chi¬
cago Interocean. He also reviewed
opera for that newspaper. It was
during this period that a music
publisher suggested that he write
song lyrics and his first published
song was “When The Harbor
Lights Were Burning."

Wrote for Anna Held

He came to New* York in 1905
and worked as a staff member of
several publishing firms, including
the company Owned bv . the late
Fred Fisher who was billed as co-
writer with Brvan on numerous
songs. During this period, Bryan
inct the actress, Anna Held, and
wrote “I Want To Be Good But My
Eyes Won’t Let Me” for her which
she performed in the show', “Fol¬
low Me.” Subsequently, he wrote
songs for Shubcrt musicals and
Holly wood films.

Other songs in Bryan’s catalog
include a tone poenl, “Grand Can¬
yon,” “I'm Oir My Way To Manda¬
lay,” “The High,Cost of Loving.”
“Joan Of Arc,” “Lorraine,” “Oui
Oui Marine,” “Please Mama. Buy
Me A Baby ” “Song Of The Nile,”
“Down In The Old Cherry . Or¬
chard.” “The Irish Were Egyptians
Long Ago." “Listen To That Jun¬
gle Band,” ‘‘Blue River,*’ “Red Lips
Kiss My Blues Away,” “I Want You
To Want Me To.Want You,” “Near
You.” He also authored several
books of. poetry.

His son with whom he lived in
Gladstone, N. J., survives.

Tommy Steele Booked
For 10-Stop U.K. Tour

Dundee, Scotland, April 8.

Tommy Steele, British rock ’n’
roll star, is skedded to open a 10-
town U.K. vaude tour at the 3 000-
seater Caird Hall here April CO.

Steele, now in South Africa.: wi 1 !
do two shows, scaled from 80c to
$1.30. He will play a’similar one-
nighter (two performances' at
Usher Hall. Edinburgh, May 1. A
week’s vaude. at Glasgow is lined
up for May 26.

Performer returns, from his
South Africa tour April 11, then
planes. to Copenhagen to start a
fortnight’s trek through Scandir
navia April 14.

Meyer Davis’ Ginia In
French Trek for US-5

Ginia Davis, daughter of band¬
leader Meyer Davis, is now tour r
ing France under the auspices of
the United States Information
Service, giving concerts in St.
Etienne' Valence, Dijon, Sdissons.
Lille and Paris. Program ranges
from Bach to American folksongs.

Miss Davis will also cut some
kiddie disks for Chants du Monde
with Anton Swarowsky conducting.
Latter is also an American now
resident in Paris.

British Disk Bestsellers

London, April 8-

Magic Moments ....... . Como

(RCA)

Whole Lot’a W’m’n Rainwater

.. (MGM)

Nairobi ............. ... Steele

{Decca)

Don’t . ....... I ... Presley

iRCA)

Maybe Baby ........ Crickets

(Vogue-Coral)

Story of My Life: .. Holliday
(Columbia) :

La Dee Dah : . , . Dennis

(Decca) .

At the Hop Danny & Juniors
(HMV)

Mandy . ^ .. ....... . Xalvert

.(Columbia) "

Shepherd B*ues... Heath

. •: (Deiica) ....

Sonny Lester, Ex-Coral,

To Aid Thiele at Dot

Bob Thiele, newly appointed vee-
pee and artists & repertoire direc¬
tor at Dot Records, is continuing
his staff buildup. Coming in this
week as Thiele’s aide is Sonny Les¬
ter who served a. similar position
when Thiele was a&r head at Coral
Records. .

Lester will assist Thiele in the
pop and jazz fields. Week before,
Milton De Lugg came into the Dot
picture under Thiele as eastern
musical ^director.

bin the artist level, Thiele has
brought in Manny Albam and Lar¬
ry Sonn. Both previously recorded
for Thiele at Coral.

Paul Cohen, who has taken over
as Coral’s a&r chief, has not yet
named a replacement for Lester.

Celler Raps BMI

i Continued from page 97 ;

solon (Congressman Donald H. Mc-
Gannon) spoke for itself. So, too,
was the presence of : tv packager
and indie station owner Martha
Rountree and her husband, Oliver
Presbrey, both of whom were pro-
ASCAP witnesses in the Congres¬
sional hearings on the Smathers
Bill before Sen. John O. Pastore’s
subcommittee.

Cong. Celler, of course, as chair¬
man of a House subcommittee, has
openly declared in the past his
rap at the broadcasters and BMI.
Celler also caused some uneasiness
among ASCAP publishers b> seem¬
ing to intermingle the damage suit,
by a group of 33 songwriters
against the networks, BMI et al.,
with the idea that it represented
the uniform thinking of the entire
ASCAP membership and board. In
actuality the publisher segment
within ASCAP has long since tak¬
en a dim view of the action and
has maintained a hands-off policy.

Up until the Celler’s political
pitch, there was the usual sentiment
about , the veterans; the presence
of Elsa Maxwell and Arthur God¬
frey, on the dais, as two of the new¬
est members of. the Society; a nod
to Mrs. Saul. H, (Bonnie) Bourne,
■widow’of the late treasurer of the
Society and the first and only dis-
staffer on the board—a very decor¬
ative one: a nod and a scroll to
Leonard Bernstein, a ditto to the
venerable Otto Harbach (includ¬
ing a medallion presentation by
Deems Taylor) etc.

The postmortems on the after¬

noon’s business meeting were fav¬
orable as regards new board mem¬
ber Johnny Marks’ report for the
executive, committee. There were,
however, mixed opinions about
board members L. Wolfe Gilbert’s
and Ned Washington’s blast against
Carmen Lombardo, John Jacob
Loeb and Hans Langsfelder for tak¬
ing what most felt should be strict¬
ly intra-ASCAP problems into the
courts for public airing, “washing
linen in the open,” etc. Some felt
that the effect could have been
achieved just as well without Gil¬
bert's need of having referred to
the “three Ls” since the member¬
ship knows against whom criticism
was directed.

ASCAPer-maestro Vincent Lo¬
pez conducted the show jn which
ASCAPer-singer Morton Downey
participated.

MQM Records went on a signing r
binge last week, adding six artists.
They are Georgie Shaw, Donny &
The Duke, Don Cogan, Lew Prince,
The Tophatters and Bernie Early..
All are being scheduled for. a mid-
April release.

Paul Livert, artists & repertoire
chief for Seeco, tapoed La Plata
Sextet and thrush „ Gloria Wilson
to exclusive pacts. La Plata group
will cut for Seeco while Miss Wil¬
son will etch for Dawh, Seeco
subsid.

London’s Uptown Now’
Dixie Album for MGM

Eddie Condon has put some of
his dixieland stuff into the groove
for MGM Records under the head¬
ing of “Eddie Condon’s Uptown
Now.” The album title stems .from
the recent move of Condon’s nitery
from New York’s Greenwich Vilr
lage to. East 56th St.

The cutting session was held un¬
der the supervision of MGM prexy
Arnold Maxim Condon’s most re¬
cent LP, “The Roaring ’20s.” was
issued under the Columbia banner.

BETA1L ALBUM BEST SELLEBS

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MY FAIR LADY (Columbia)

4 Original Cast (CL 5090) ., ...

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SOUTH PACIFIC (Victor)

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CARMEN CAVALLARO (Decca)

6 Remembers Duchin (DL 8661) 10

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AROUND THE WORLD (Decca
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ROGER WILLIAMS (Kapp)
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11B 12 Pat’s Great Hits (DLP 3071)..

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FOUR ACES (Decca)

11C .. Hits From Hollywood (DL 8693)

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ROGER WILLIAMS (Kapp)
11 Fabulous Fifties (KXL 5000)

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EYDIE GORME (ABC-Par)
15A 22 Vamps the Roaring 20’s (218)

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JOHNNY MATHIS (Columbia)
15B .. Good Night Dear Lord (CL 1119)

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15C Original Cast (B2579-80' . .

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18A 17 Soundtrack (SAO 595) Y-

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RICKY NELSON. (Imperial)
18B 8 Ricky (MP 9048> .

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MARIO LANZA (Victor)

15 7 Hills of Rome (LM 2211V..

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JONAH JONES (Capitol'

16 Swinging on Broadway (T 963)

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ERROL GARNER (Columbia)
Concert by the Sea (CL 883 \,:

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PERCY FAITH (Columbia)
23A 19 Viva (CL 1075*.. ..

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RAY CONIFF (Columbia)
23B Is Marvelous (CL 1074 > ... .

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DUKES OF DIXIELAND (Audio Fidelity'
23C . Volume VI (AFL° 130*> 6

6

10

Wednesday, April 9, 1958

PUSIET?

MUSIC

99

BM) Ties for ASCAP Pubs

i Continued from paga 91 ;

Jishi that a given publisher has
two subsidiary firms.

Young’s recommendation was
part of the “unity” note struck re¬
peatedly at the ASCAP meeting.
Johnny Marks, who was elected as
publisher board member last year,
made a strong defense of the So¬
ciety in his report for the execu¬
tive committee. Hitting at charges
made by some members before the
House Small Business committee,
Marks said the Society is
“harassed” by some members that
“seek to create the impression that
the Society is controlled by a small
handful of unscrupulous writer,
and publisher board members.”
Marks stated that the large pub¬
lishers and top writers “bend over
backward to give the benefit of
any doubt to the lesser writers and
publishers.”.:

Marks stated that “after having
been in the board room with the
12 writer directors and 12 pub¬
lisher directors I would say that
It is impossible for them to engage
in the. manipulations with which
they have been charged.” He de¬
nied that there was any small
group in ASCAP which controlled
the other members on the board.

Marks, who was air observer for
ASCAP at the recent Congres¬
sional hearings, lauded ASCAP
general counsel Herman Finkel-
stein for his “masterful job” of
defending “the : most serious
charges that ever have been made
against the board of directors.”

Defending the present distribur
tion system, Marks stated that
ASCAP is bn a “virtually 100%

performance basis.” He said that
‘‘most of the complaints always
come from those, who produce very
little and warned that the Society
“cannot survive disunity from
within.” . He advised that it was
more productive to “write than to
fight.”

Jock Jury

Continued, from page 97
“Top. 40” listings, are also being
pressured from another direction
to switch away from the almost
exclusive accent on rock ’n’ roll
records. Advertisers, who" now
Want . to make their, promotional
dollar hit ’ for maximum impact,
are no longer impressed with the
high ratings earned by the “Top
40” outlets, since , it’s been estab¬
lished that kids make up these
audiences predominantly. The ad¬
vertisers are how lboking for more
impact on the adult audience. The
new outlook of many stations cor¬
responds in varying degrees to the
opinions expressed recently in
Kansas City by Columbia Records’
Mitch Miller who berated the
broadcasters for. a short-sighted
and uneconomic policy of catering
100% to the kids who control zero
percent of the consumer market
The .trend away from rock ’n’
roll, while haphazard and sporadic,
is nonetheless shaping up as a fac¬
tor in the disk biz. More plugging
of “adult” songs has resulted in
heavier programming of album ma¬
terial which feature the oldies.

Rarely* however, does an album
song get sufficient repetitive play
to. step out as a single, and while
more album plays may help the
package market, it is cutting into
the singles field Where the kids are
the most active ljuyers.

RIAA

Continued from page 97

diskeries or for a hike that could
bring the rate up to 5c or 6c a
side.)

On a recommendation by Mey¬
ers,, the RIAA directors have ap^;
pointed a special committee on
statistics and legislation to: develop
material which will reflect the
economic aspects of the industry
and. counter many of the “prevalent
distortions” of fact dealing with
the position of the record com¬
panies, as contrasted with the rela¬
tive positions of composers, per¬
formers and other segments of the
music industry. It’s all aimed at
holding the 2c royalty line.

The RIAA plans to send out
questionnaires to all its members
and other disk manufacturers' on
which they Will be asked. to report
for the years 1956-57 their pay¬
ments to composers, artists, musi¬
cians and other segments of the in¬
dustry. A composite report will
then be prepared which will serve
as ammunition for the Congres¬
sional hearings. Report will, be
similar to the one furnished by the.
record companies to the Office of
Price Administration in 1950. The
RIAA plans to keep a tight security
lid on. the info to assure that there
will he no disclosure of figures
furnished by individual companies.

Org’s seventh annual meeting
will be held in New York later this
month. .

At KLACas 5 ‘Personalities’ Quit

Kornheiser

£V } Hollywood, April 8.
'All personality disk jockeys are
exiting KLAa Prexy Mortimer
W* Hall claims that the day of. the
dee jay is over and that his indie
| station is undergoing a complete
Sidney Kornheiser, general pro-: revamp,
fessional manager of E. H. Morris I Dick Haymes. Gene Norman,

Music ' stSmK

scene .starting the first week in ■ tion which is switching, over to a
May, He plans to visit Morris affils. new format of playing the top 40
France,. Italy and |1 tines on the charts, system also

in Germahy,

England,

During his trek, Kornheiser will
stop off in Brussels to work on the
preparation of Harold Arlen’s
“Blues Opera” there and to latch
on to an American theme song for
the Brussels Fair. He’ll be in Eu¬
rope about a month.

MGM GRABS ‘GRETEL’
FOR 1ST VIDEO TIE

. MGM Records: has latched on to
original cast album rights of the
upcoming telemusical version of
“Hansel & Gretel.” It marks first
tv package tie for MGM, a leader
in the film soundtrack field. :

. The “H&G” package features
Red Buttons, Barbara Cook, Rise
Stevens; Rudy Vallee and Stubby
Kaye. Score for the production
was written by Alec Wilder and
Bill Engyick; It’s set for a simul-

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CHAMPS (Challenge)

I Tequila ....._

.:i

i.

. 4

1

3

1

2

1

2

9

10

2

1

-3

2

3

128

2

LAURIE LONDON (Capitol)

3 Whole World in His Hands....

e

1

i

8

1

2

10

1

9

3

8

6

2

1

95

ANDY WILLIAMS (Cadence)

3A 5 Are You Sincere . .

4

2

7

2

5

9

7

.'7.'.

6

4

6

4

.69

CHOKDETTES (Cadence)

3B 2 ' Lollipop _

2

2

4

■ 4

3

3

8

7-..

1

10

8

69

5

PERRY COMO (Victor)
8 Catch a Falling Star..

9

1

6

■B

7

5

• :4

6

6

i

59

6

PLATTERS (Mercury)
16 Twilight Time . . . . . .

3

1

2

4

7

. 7

7

6

51

PAT BOONE (Dot)

7A 9 Wonderful Time: Up There_

10

7

' :4

3

i

8

3

2

50

CONNIE FRANCIS (MGM)

7B. 7 Who’s Sorry Now ..

9

3

7

5

9:

6

1

4

50

9

MONOTONES (Argo)

15 Book of Lo ve.. . .

4

2

8

3

1

4

44

10

CflICKETS (Brunswick)
17 - Maybe Baby..

10

8

e

6

2

• 2 .

_32

HUEY SMITH (Ace)

11A 12 Don’t You Just Know It..........

6

9

'.7

• 7

. -4'

9

24

KATHY LINDEN (Felsted)

1JB 20 Billy .......

7

6

8

4

3

_fl_

24

CHUCK BERRY (Chess)

13A A Sweet Little 16.;.

3

2

10

w

7

_22

PAT BOONE (Dot)

13B 14 It’s Too Soon to Know,

»

5

4

_22

- McGUIRE SISTERS (Coral)

13C 25 SugaTtime

5

5

8

4

22

LOU MONTE (Victor!
16A 11 Laxy Mary.:

4

2

6

_21

161

FOUR PREPS (Capitol)
6 26 Mifcs .

6

10

10

2

10

10

8

21

DON GIBSON (Victor)
16C 13 Oh Lonesome Me ......

8

- ’.4

8

3

21

19

RONALD It RUBY (Victor)

. Lollipop :... .

7

3

_5_

J 8

DEAN MARTIN (Capitol)

20A .. Return to Me. ... ..

1

fl

7

3

17

BROOK BENTON (Vic)

20B Million Miles From Nowhere.. .

;•:/ l

4 :

17

JERRY LEE LEWIS (Sun)

22A . . Breathless ..

8

«

5

_9__

_16

ART & DOTTY TODD (Era)

22B . Chanson D’Amour. .

•'.5 :

5

7

16

24_

MITCH MILLER {Columbia)

18 March from River Kwai....

2

7

13

25

JIMMY McCRACKLIN (Checker) ,
22 The Walk . . .

•>

10

3

8

12

being adopted by other AM sta¬
tions in the country.

Previously. Peter Potter left
KLAC after claiming that the new
policies meant the day of the per¬
sonality deejay wav over and the
radio stations were going into
mechanical presentation.

Hall said: “In major marketing
areas disk jockey programming
Will slowly but inevitably come to
an end. The trend in this direc¬
tion 1 has already started. We have
decided to go all the way and op¬
erate .100% without deejays.” New
format goes into effect April 14.

Jo Stafford Plus
Top AFM’ers-It’s
Great to Be live

After the third number in her
“preview concert” at the Waldorf-
Astoria’s Starlight Roof (N.Y.) last
Wednesday <2) Jo Stafford seemed
so carried away by the hot band
beat behind her and the enthusi¬
astic response in front that she
| turned to the boys in the band and
j said, ? ‘What say we get a bus and
go on the road.” And the agency,
boys ought to take her up on it,
for this half-hour stint pinpointed
with effect how exciting “live” mu¬
sic can be when it’s performed by
a singer and tootlers. who know
their business. *

For the nostalgic at the Starlight
Roof it was a throwback to the
“good old days at the Broadway
Paramount" when the big bands
and not the big beat kept the house
jumping. And as one radio vet in
the room said, “Its a shame that
my kids can’t get the. opportunity
to see this kind of stuff—live as we
used to in the late ’30s and early
’40s “

The music biz gathering of radio¬
tv programmers, deejays, press,
etc.* however, was not a shill for a
comeback of the band biz. It, was
a Columbia Records’ bash to intro¬
duce Miss Stafford’s newest al¬
bum, "Swinging Down Broadway.”
The solid turnout and reception
proved that Col got its message
across with impact

Miss Stafford, in fine vocal form,
worked with her husband, Paul
Weston, who was at the baton in
front of a 17-pieee orch made up of
standout AFM’ers. Among the mu¬
sicians who backed to the hilt and
got every nuance out of the Billy
May arrangements were Lon Mc-
Garrity, Will Bradley, Hymie
Schurtzer, Billy Butterfield and
Don Lamond. In the songbag were
“The Gentleman Is A Done,” "Any
Place I Hang My Heart Is Home,”
“Love For Sale,” "Anything Goes”
and “Tomorrow Mountain."

Gtos.

TO HEAR BMI MOTION
VS. ASCAPERS JULY 1

The motion by Broadcast Music
Ine. to dismiss the $150,000,000
; suit brought by 33 ASCAP song¬
writers has. been set for argument
on July 1 in N, Y, Federal Court.
John Schulman, attorney for t’(?
songwriters, asked for a 60-day de¬
lay in answering the RMI motion,
which would have brought the is¬
sue to bat June 1, but the defend¬
ants proposed the July 1 date.
Which was agreeable to both sides.

The BMI motion to dismiss is
based on the contention that the.
songwriters are not directly in¬
jured parties in the alleged con¬
spiracy by BMI and the broad¬
casters to discriminate against
ASCAP music. Their motion argues
| that the songwriters are only in¬
directly involved since they neither
i.publish songs nor license their own
1 material.

Wednesday, April 9, 1958

P^SlBFr

From the
Broadway Production
"Sax Darling.”

Witch for these NBC-TV shows, in color end black end white : THE PERRY COMO SHOW, THE EDDIE FISHER
$HQW,1 hE GEORGE GOBEL SHOW, THE PRICE IS RIGHT anil TIC TAG DOUGH. They’re ell sponsored by..

KEWPIE

DM!

Right on the heels Of Perry's
golden “Catch a Falling Star,”
comes this double-header
money-maker!

With Mitchell Ayres Orchestra
and the Ray Charles Singers.

Arrangements by Joe Reisman

47/20-7202

RCA.A ICTOR

P'j&iiETr

LOPEZ SPEAKING;'MY I
ROMANTIC AUTOBIOG’;

Citadel Press will publish vet •
bandleader Vincent Lopez’s- auto-‘
biography in the fall. It is tenta- ;
tively titled "Lopez Speaking,” his :
longtime radio signature dating
back to the pioneer days of radio ;
when he was long a Hotel Penn¬
sylvania (now Statler) (N. Y.) ;
nightly feature. j

Maestro, also for a long stretch ]
at the Hotel Taft, where he now :
Is, indicates that the memoir has
“more of a romance angle than a 1
mere autobiography;” hence his j
personal desire for a more defini- •
five title which has yet to be;
worked out. j

PfiMgTY Scoreboard

OF

TOP TALENT AND TUNES

Compiled from Statistical Reports of Distribution
Encompassing the Three Major Outlets

Coin Machines Retail Disks Retail Sheet Music

as Published in the Current Issue

From The

PARAMOUNT PICTURE
of the same name -

ANOTHER

TIME

ANOTHER

PLACE

Recorded by

PATTI PAGE

Mercury

PAT O’DAY

Victor

VERA LYNN

London

DON CHERRY

Columbia

MARY KAYE

TRIO. Dacca

Famous Music Corporation

NOTE: The current comparative sales strength of the Artists and Tunes listed hereunder is
arrived at under a statistical system comprising each of the three major sales outlets enu¬
merated above. These findings are correlated with data from under sources, which are exclusive
with Variety.; The positions resulting from these findings denote the OVERALL IMPACT de¬
veloped from the ratio of points scored, two ways in the case of talent (coin machines, retail
disks) and three ways in the case of tunes (coin machines, retail disks and retail sheet music).

Wednesday, April 9, 1958

BRITISH JAN. DISKING
SOARS TO 9,100,000

London, April 8.

The disk boom in Britain con¬
tinues. Disks produced in.January,
1958; totaled 9,100,000, an increase
of 4% over the figures for previou*
January. Manufacturers’ sales in
January amounted to $4,480,000,
which upped the total for the cor¬
responding month last year by 5%.

According to the latest produc¬
tion figures issued by the Board
of Trade, 78 rpm's disks are on the
slide. The number produced in
January was 15% lower than that
of January, 1957. On the other
hand, 33’s have risen in produc¬
tion by 20%, while production of
45’s and EP’s has more than dou¬
bled.

POSITIONS
This Last
Week Week
1 1

TALENT

ARTIST AND LABEL TUNE

CHAMPS (Challenge) Tequilaf

CHORDETTES (Cadence) ....... Lollipopf

LAURIE LONDON (Capitol).............. Whole World In His Hands*

PAT BOONE (Dot) ..... ----,-........ ^ 0 ^ S 1 °2^ to +

• . . (Wonderful Time Up Theref

CONNIE FRANCIS (MGM) ...... Who’s Sorry Now*

PERRY COMO (Victor) ............ A Falling Star*

(Magic Moments*

ANDY WILLIAMS (Cadence) ...... Are You Sinceref

PLATTERS {Mercury) ........ ............Twilight Timef

MONOTONES (Argo) .................... Book of Lovef

FOUR PREPS (Capitol) ................... 26 Milesf

Ruloasud by Popular Demaad

DAVID ROSE

AMD HIS ORC.

THE NIGHT
THEY INVENTED
CHAMPAGNE

and

WALTZ AT
MAXIM’S

■SF'tS. tunes

Week Week: . TUNE PUBLISHER

1 2 fTEQUILA Jat

2 1 * CATCH A FALLING STAR ..... Marvin

3 4 fLOLLIPOP .. . ......... ......... --- i .Marks

4 8 * WHOLE WORLD IN HIS HANDS . Chappell

5 5 *WHO’S SORRY NOW

6 7 fARE YOU SINCERE ....... .... .

7 10 fWONDERFUL TIME UP THERE

8 3 fSUGARTIME .. .. V. •

9 6 ♦SAIL ALONG SILVER

10 *TOO soon TO KNOW

6 *SAIL ALONG SILVERY MOON

♦too soon to KNOW . .. . . ..............

(♦ASCAP fBMI F-Films)

...... Mills

, Cedarwood
,... Fowler
, Nor-Va-Jak

.. Joy

..... Morris

On The Upbeat

WANTED:
Background Music
Recorded on Tape or Film

Box V-47-58, VARIETY
154 W. 46th St.. Naw York 36

New York 1

MGM Records shifted its base of
operations to Loew’s State Bldg.
Monday (7).YMove is part of Loew’s
Inc. plan to nut all branches of
MGM organization under one roof.
Loew’s publishing outlet, the Big
Three (Robbins, Feist & Miller)
will move into the building shortly
. . . Eydie Gorme and Steve Law¬
rence guest on Pat Boone’s ABC-
m TV show^ tomorrow . (Thurs.) . . .
t Paul Anka out on a two-month
coast-to-ebast tour.. . Teddi King
into the Frolics Club, Revere,
•"Mass., April 13 for a week,
j Laurie London, 14-year-old. Brit-
• ish singer clicking in the U. S. with
j the Capitol release of “The Whole
! World In His Hands,” arrived in
> the U. S. Monday (7) for a dee jay
tour and tv shots. He’s set for Ed

********* * ★ *****★★★★ * ** ***** **★ **★ ★*

( EDDIE HEYW00D TRIO!

! BOBBY HACKETT I

* QUARTETTE *

X Opening April 14 for FOUR WEEKS I

* EMBERS, New York ^

I—ASSOCIATED BOOKING CORPORATION—;

I JOB GLASER, Pros. I

I 74S Fifth Ave. M3 N. Wabash Ave. 407 Lincoln *d. Ml»*unwt»lvd, I
I Nuw Turk It, N.Y. Chlcuo, III. Miami Reach, Flu; H'wood 44, Calif. I

I Phono: Phono: Rhone: .Rhone:" I

I FLaxa MUI Clnfral 4-M51 JEfferson M3I3 OLympla i-m# I

Sullivan (CBS-TV) April 13 and
the Dick Clark Show (ABG-TV)
April 22 . . . Lillian Briggs began
a 10-day stand at the New Nixon
Club,'Pittsburgh, Monday (7) . . .
Sybil CareLand Lincoln Chase sold
the master of “Piakyauhgcung”. on
their newly formed Lincoln* label
to Bob Thiele of Dot Records . . .
The Record Hunter will convert
East magazine into firm’s; official;
publication. Mag will be cuffoed to
customer’s Fifth Ave. store and In
free subscriptions to firm’s mail
order clientele. It will be. pub¬
lished biweekly.

London

Paddy Crookshank, Robbins Mu¬
sic Corp. director, left for the U. S.
Friday (4) for huddles with the
Robbins toppers . . Cleo Lalne,
dusky : songstress with Johnny
Dankworth’s outfit, is to make her
debut as ai straight actress in
"Delia” . ,. ..Mario Lanza is to, make
two LP disks in Britain following
his final British concert at Albert
Haill April 27. Recordings will be
supervised by Henri Rene of RCA
Victor fN. Y.) and will be recorded
by Decca ... Marvin Rainwater
due in tomorrow (Thurs.) and
niakes his London debut at the
Coliseum April 20.

Hollywood

Bob Crosby exited the Coral
. label . . . Fernando Lamas will cut
two LP’s for Roulette. Actor-singer
will first wax one comprised of
Latin tunes, and the other of pop
European and Middle Eastern
songs .. . . Manny Harmon’s orch
will back the Paramount Studio
Club annual dance at the BevHills
Friday (11 . ... Laurie Johnson has
been signed as Les Brown’s new
vocalist supplanting Marlene Gay¬
lord. Chh^joins\the band tomor-

2 NEW RV Ns

By PAT BALLARD

STOP, BABY

FOUR PREPS

CAPITOL

TRUE TO YOU

GENE VINCENT

CAPITOL

BOURNE, INC.

row Thurs.. for Brown’s next tour.

Paul Anka signed by ABC-Para¬
mount to an exclusive 10-year pact
. . , Ray .Heindorf will conduct
Ernest Gold’s score from the War¬
ners pic, “Too Much, Too Soon,”
for Mercury ... Dottle Todd is
recouping "from major surgery .at
Santa Monica Hospital ... Liberty
Records new hit disk, “Witch Doc¬
tor,” was penned by Ross Bag-
dasarian.

Chicago

Alan Freed’s rock 'n’ roll show
into the Chi Opera House April 26.
Troupe includes Jerry Lee Lewis,
Diamonds, Chuck Berry and other
r&r faves of the moment.. . Count
Basie’s band with Joe .Williams set
for an Orchestra Hall concert
April 18. Session will also have
Johnny Pate and Ahmad Jamal
units. Local Veejay Sam Evans is
the packager .. . Buddy Rich band
opens at the Preview April 30.
He’ll have saxist Flip Phillips with
him.

San Francisco

Toni Dalli headlines new show
opening at Mimbo’s 365 tomorrow
(Thurs.) . . . Don Duffy named gen¬
eral manager of Turk Murphy’s
Easy Street and will also flack for
the Murphy band . . . Buddy De
Franco into the Blackhawk April
15 with SheUy Manne following on
April 29 . . . IoU Brubeck, Dave
Brubeck’s wife, back in Frisco area
from the pianist’s European tour
—Brubeck’s still touring . . . Betty
Bennett booked into the hungry i
... Joe Kirchen returning to Bim¬
bo’s 365 as singing emcee . . .
Frances Faye into Fack’s II today
(Wed.).

Omaha

Sue Evans holds at the piano bar
of Ron-D-Voo in the Hill Hotel...
Paul Moorhead orch continues at
Pax Room of the Paxton Hotel...
Earl Graves combo a fixture at the
Copacabana . . . Priscilla Hoed,
vocalist - pianist, opened at the
Gourmet.

"A VERY

PRECIOUS LOVE”

frm till Winer Iris. PndictiM

“MARJORIE MORNIMSTM”

TIE AMES IMS.

RCAVktef

NRIS RAY

Columbia

TIE JHNSTOtt BROS.

Londoi ;

B8NME«NTAR

Dot

SUM VRITMAN

Imperial. j

JACK JONES

Capitol

MCKIAYMES

Hallmark

SHW TRACK ALUM

RCAVictar

M. VV I T M A R K & SONS

HAMILTON IV

SINGS

NOW AND
FOR ALWAYS
#tro

To The Top Again . . ,

•WHO’S SQRRY N0W

CONNIE FRANCIS oil M-C-M

TM GETTIN’
SENTIMENTAL OVER YOU

NELSON RIDDLE on Capital

•BILLY

KATHY LINDEN o> FtbtaE

*0NE MORNING IN MAY

JOSE MELII oa Saaoo
MILLS MUSIC. Irc.

THE

LONG HOT
SUMMER

LEO FEIST, INC.

ONLY COLUMBIA... WHO RECORDED THE ORIGINAL CAST VERSION
OF SOUTH PACIFIC . . . NOW BRINGS YOU 4 SOUTH PACIFIC ALBUMS!

YEAR AFTER YEAR, HIT AFTER HIT, LOOK FOR THE BEST

104

VAin>EvnxB

PS&iErf

Wednesday* April 9* 1958

Recommend Self-Insurance Setup

Preliminary report by an actu-H
aria! firm has recommended self-
insurance for the AGVA Welfare
Trust Fund. A meeting of the
trustees last week heard findings
by the Martin E. Segal & Co. reps
that the fund can become self-in¬
sured: Report didn’t touch upon
catastrophe insurance, which it’s
believed can be obtained from out¬
side firms.

The step toward self-insurance
is considered one of the most im¬
portant to be taken toy the fund,
and trustees are expected to vote
when the. actuarial findings are
complete. The fund presently is
insured by Lloyds of London,
which is being .dropped so that the
fund can do its own insuring.

Meanwhile. George A. Hamid
Sr., president of GAC-Hamid, as¬
sumed chairmanship . of the body
last week upon the resignation of
Georgie Price, The American
Guild of Variety Artists is still to
name a trustee to replace Price on
the panel. It’s possible that Joe
Smith (& Dale), presently an al¬
ternate, will move up as a perma¬
nent member joining Cy Reeves
and Johnny Woods.

Hamid, in a letter to Variety,
has replied to last week’s article
which, related the possibility of
'‘economic pressures” on trustees
representing employers who do not
vote along lines desired by the
AGVA administration. Hamid de¬
scribed how he got into the fund
two years ago after having the
fund’s constitution studied by the
attorneys who helped draft the
Taft-Hartley act.

Hamid objected to a paragraph
In the story which stated: “Thus
far, the trustees, have been, fight¬
ing most of the encroachments, but
how long they’ll be able to hold
out under an economic squeeze is
Speculative. They are awaiting
the next move by Bright (Jackie
Bright, AGVA national adminis¬
trative secretary). Some fear that
they may not even be able to re¬
sign when the time comes to vote
against any AGVA /proposal be¬
cause of the possibility of retali-
(Continued on page 108)

Launched

, Friars honoring A bbott Joe
E. Lewis with his second night
this year on Sunday (13 ) at
which time the downstairs
Bamboo Room: will be rechrist-
ened the Joe E. Lewis Room.

Comedian presumably will
break a bottle of scotch over
the doornpb.

Showbacking on Tape For
Chevalier’s One-Manner
At Greek, L.A.; Lotsa Dates

- Maurice Chevalier disclosed in
New' York last week that, as part
of a busy schedule, he was plan¬
ning to appear in a one-man show
at the Greek Theatre, Los Angeles,
June 30 with the entire musical
accompaniment on tape.

lie explained that this would
give him a chance to “get the best
musical backgrounds I’ve ever
had.” Chevalier said he had con-
certized in this fashion all oyer
Europe with great success and that
he would “break in” the act dur¬
ing his current Waldorf-Astoria
Empire Room stint.

He’ll use Ms Eui'opean tapes, but
will have some additional, ones re¬
corded, including songs from
“Gigi,” in which he appears. If
his L. A. show is.a success, “then
I'U have something higher than
I’ve ever accomplished in my line
of work.” the 70 year old Chevalier
said. Show clicked on the Conti¬
nent “but itV always a different
story in the U. S.,” he observed.

Chevalier had staged, one-man
shows in the States before, in 1946,
1947 and again in 1955.

On April 18, he appears on the
Edward Murrow “Person-to-Per-
son” show and he has several other
tv guest shots lined up. He’s talk¬
ing about appearing opposite Deb¬
bie Reynolds in a film and is defi¬
nitely skedded to play in “The
Blessing,” an MGM filmj opposite
Deborah Kerr. He’s also discus¬
sing an appearance in a French
picture. The only thing he won’t
do is tv spectaculars. “One man
can’t do that much,” he explained.

Why does he keep on working?
“As long as I have my health, it’s
my greatest joy to work in my
profession,” he said.. “And any-
W’ay, if I didn’t work, what would
I do? Just drink and gamble, and
run after girls. So I’m much bet¬
ter off working, arid I’m very
happy doing it.”

Face Music Fees

Vancouver, April 8,

Neighboring: Washington State’s
law, which relieves nitery opera¬
tors, by. fairly recent legislation,
of the obligation to subscribe to
ASCAP music licensing, is making
somel Vancouver impresarios orn¬
ery, says Ron Harding, the CAPAC
(Canadian counterpart of ASCAP)
western representative. “Just be¬
cause the Washington riight clubs
don’t have to pay, same club own¬
ers here feel they shouldn't,” he
said.

The Vancouver bonifaces In ques¬
tion are seemingly defying federal
law, “the copyright act,” said Hard¬
ing, who states that one established
club operator, who features regular
floorshows, has beeri stalling so
heavily on the matter of CAPAC’s
required “advance payment” that
his license was lifted Jari. . 1.
CAPAC is suing “for using music
without permission,” Harding said.

Rep feels that the. city's audito¬
rium lessors could help plug the
licensing loopholes, with casual,
show' promoters, by telling the lat¬
ter that a CAPAC docket must be
obtained before opening the box-
office.

“This new' vaudeville house (ob¬
viously a reference to the Majes¬
tic), has no CAPAC license, and
hasn’t asked for One,” /Harding
said. He stressed that the CAPAC
section of the Canadian copyright
acts requires,- for premises fea¬
turing regular entertainment, a fee
of $560 per annum, in advance,
from operators spending over $20,-
000 and under $35,000. “In. excess
of $35,000, they have to pay 1 Vi%
of their year’s entertainment ex¬
penditures,” he said.;

Advance levy is apparently based
on the boniface’s previous year’s
talent and orchestra overhead.

Pallas Century Room

Closing for Summer

Dallas, April 8.

The Century Room of Hotel
Adolphis here is slated to shutter
July 1 for six weeks and will re¬
open in August with : a show headed
by Don Cornell. Room will be
renovated during the summer
hiatus. .

Joe Reichman orch has been re¬
engaged for the coming season.
Lou Nelson has been set for a re¬
turn Oct. 9. Comic closed at. the
spot last week.

Friars Fix May 9
For ‘All Star’ Fete

The Friars have substituted a
diriner to be held at the Hotel Wal¬
dorf-Astoria May 9, as a replace¬
ment for the N.Y. fete honoring the
late Mike Todd which was slated
for March 23. At a board meeting
it was decided to bill the affair as
an. annual dinner to take the form
of a frolic with a personality-laden
dais arid a big show.

New format was adopted follow¬
ing cancellation of the Todd din¬
ner after the showman’s tragic
death while flying in from the
Coast for the dinner/ Feeling was
that it would be difficult to get a
stand-in as a guest of honor. Fur¬
thermore, the idea of a “memo¬
rial” was also dropped because of
its inevitable gloomy overtones.

: May 9 was selected inasmuch as
it was one of the nights open for
the Waldorf ballrootri, and board
felt that it had to be taken despite
the fact that the Lambs would be
holding its annual gambol at the
Waldorf the following night. Stub-
holders to the Todd affair will get
refunds should they be unable to
attend on the new date.

WINCHELL & FILM1TES
SUB FOR ILL BEN BLUE

Hollywood, April 8.

Show business is coming to the
aid of vet comic Ben Blue who
Underwent major surgery in Cali¬
fornia Hospital yesterday (Mon.).

, : Walter WinchelL steps in to take
over emcee chores at Blue’s Santa
Monica nitery beginning tonight
(Tues.) arid will be assisted by
Billy. Gray, Keenan. Wynn and
Jackie Coogan. Latter trio will do
an act together, which Sid Kuller
has written/.as art added attraction
to club's regular show.

Other volunteer talent includes
Rhorida Fleming,, Anita Ekberg,
Tony Stbele, Harry James, Betty
Grable, Marie Wilson, Charley. Foy
and Harry Ritz. They are all ex¬
pected to turn out on various
nights at Blue’s club to pitch in on
the entertaining. :

Wirichell, while emceeing the
show, will celebrate his 61st birth¬
day tonight.

to

Eigen Deejaying in LV.

Las Vegas, April 8.

Jack Eigen, deejay from the
Chez Pare* In Chicago, started
the same type interview-record
show here last night (Mon.) from
the lounge of the Tropicana Hotel,
where Jerry Lester is; currently
starring.

Eigen’s radio show is carried on
the same NBC segment that his
^Chicago program is bn. Local NBC
outlet, KORK, will use part of the
show here. Airer is heard seven
nights ft week, 9:15 to 11:30
(PST).

Vancouver Eyes

$3,000,000 Setup

/ Vancouver, April 8.

A new gimmick in arenas Is blue¬
printed for probable downtown
construction. New edifice will be
a modified giant aircraft hangar
akin to the on* in operation at
Vancouver airport. It will be
360x160 feet, ta seat “from ten to
twelve thousand,” according to city
officials.

“It will actually be a coliseum,
riot an arena,” Mayor Fred Hume
told Variety, "arid not just for
light affairs. It must be suitable
for ice events and carnivals, as well
as agricultural shows, fights and
sports/’ Mayor estimates the
arena’s cost at $3,000,000.

Provincial solons in Victoria
have earmarked $1,000,000 toward
construction “at any location, if
Ottawa (federal government) also
pays the same.” This cash was
available a year ago for such a
building, but a hassle developed
between Pacific National Exhibi¬
tion officials, the Downtown Busi¬
ness Assn., and city hall. DBA
wanted coliseum downtown, adja¬
cent to new civic aud, and a pleb¬
iscite over same defeated city
hall/PNE intentions to locate arena
at Exhibition Park.

City officials are ready to pro¬
ceed, have sunk $200,000 into the
downtown site, and are moving
now to appropriate an addition¬
al 16 lots to accommodate the
“hangar/’

Otto Safir, the designer of. the
Canadian Pacific Airlines* struc¬
ture, has blueprinted the changes
needed to make the plane shed into
a civic “coliseum.”

¥ The advantages of booking far in
' advance are emphasized by John
Croft, operator of the Beverly Hills
Theatre Restaurant, Newport, Ky.
(Cincinnati). According to Croft,
the advantages are many. The
choreographer can design her rou¬
tines to fit each performer; con¬
vention dates can be set on the
strength of the bookings, and the
local convention bureau can be
notified of the nitery bookings and
provide cooperation.

Croft, in New York for a quickie,
also revealed that the question as
to who will book the spot is now
up in the air. Rocky Sennes, who
set’ talent for many years, has
moved to the Coast since the re¬
cent death of his brother Tony*-
who Was also associated with the
Sennes Agency. Whether Sennes
will be able to take care of the
nitery iri his hew location remains
to be seen.

Presently, Croft is booked up for
the remainder of the year, and
some dates as far as August, 1959,
are beirig worked upon. With that
kind of lead in bookings, it may be
possible for Serines to continue to
service the cafe.

Croft also stated that he had ,
changed the name of the spot from
the Beverly Hills Country Club to
the Beverly Hills Theatre Restau¬
rant, inasmuch as it’s not a couri-
try club. Croft said that many/
upon arriving, have inquired about
the location of the golf courses. He
also said that the Beverly’s location
will be plugged as Cincinnati, de¬
spite its location iri Kentucky
across the river. Actually, Croft
said, the room is situated in a com¬
munity called Southgate, and in
order to avoid confusion, billing
the spot as being in Cincy would
tend to avoid any mixup as to
location.

By JOE COHEN

The paucity of New York rooms
I is becoming an increasing, source
! of embarrassment to acts and
; agencies alike. Because of this
j shortage, there are acts on the
: roster of the major offices who
have never been seen* by the bulk
of the staffers who sell talent riot
only to cafes around the. country
but to television, legits films, etc.

I As a result, some of the small
rooms such as Blue Angel, Le Cu-
! pidon and several other intimate

• spots have attained a premium sta-
; tus because of their showcase pos¬
sibilities. Many are not only get-
! ting acts at what is regarded as
! rock-bottoiri prices but the new tal-
1 ents, displayed there, on the first
: time around, frequently bring in
; enough agency business to more

• than justify their hooking/

r Thus some of the eligible small:
; ies have been able to get acts that
! would ordinarily go to some of the
hotel spots or to a major room. In
sortie instances, the dates are used

• to bring in teleshow buyers. For
example, Mike Nichols & Elaine

1 May got some excellent tv breaks

as a result of their showings at the
Blue Angel. By the same token,
out-of-the-way rooms such as the
Elegante, Brooklyn, arid the Gold¬
en. Slipper, Glen Cove, L. I., also
serve that purpose. They are suffi¬
ciently close to New York to watch
art act develop arid far enough re¬
moved to discourage talent buyers
from taking a peek before the turn
is ready, unless they are dragooned
out by the agents.

•Blind’ Selling

Because of the lack of proper
showcases in New York, the num¬
ber of turns that, haven’t been
seen by their agencies, especially
those of^ major offices, is alarming
to both ‘the acts and to the buy¬
ers. Agents miist therefore pitch a
performer to an operator without
firshhand j knowledge of how the
turn would fit,, except on the basis
of reports. The boniface frequent¬
ly feels that he would take unnec¬
essary chances on that basis, and
therefore tends to buy acts that he
already knows.

Some of the small rooms have
even developed their. own list of
acts. The Living Room, for ex¬

ample, uses the Yersatones for in¬
definite periods. The Bori Soir
has its own stock company. The
Blue Angel has its own roster and
there are some femmes that can
work Le Cupidon virtually any
time they are in New York. The
Village Vanguard’s operator. Max
Gordon, used to take a lot of
chances, but since his switch to a
jazz policy, the number of acts he
needs is now at a minimum.

Many of the acts who have been
bypassed in exhibition in New
York feel put out because agents
haven’t been able to note, through
observation, either their develop¬
ment since last viewed (possibly in
an audition hall) or their new
material and sometimes a new act.

Bulk of the talent feels that a
N. Y. credit is still essential in get¬
ting dates arid prestige in the prov¬
inces. Alternative they feel, is
having the agents take to the road,
obviously a greater drain on time
arid expense Of the percenters/and
at that a poor substitute for show-
dates in a town that still is the
origination point for the great ma¬
jority of the dates in virually all
fields.

Swedish Circus Zoo 1st
Western Big Top to Play
Moscow Since Revolution

Stockholm, April 1.

Trolle Rhodin of Swedish Circus
Zoo, now: touring Poland, has
been contracted to bring his Cir¬
cus to Moscow, Where they will
give performances in Gorkij Park,
opening Aug. 1. It is the first
time. since. the Russian revolution ^
that any circus company from the
western court tries will give per¬
formances in the Soviet..

The Russians, however, accepted
the Swedish circus with one con¬
dition, that there should be ne
rock ’n* roll in the planned iceshow.
ballet. In exchange, the circus
will bring a troupe presenting old-
time Swedish folk dances.

To bring some competition to
the Russian circuses, which. are
described as some of the best in
the world, manager Rhodin is
planning to bring along the big¬
gest tent ever used by any circus
in Europe. Also some major stars
such as Maj-Britt Ronriingberg on
the ice, opera singer Hasse Funck,
etc., will be included.

Contract with the Russians is m
result of private negotiations be¬
tween Rhodin and the Soviet’s
State. Head Organization of . Cir¬
cuses in Moscow. The latter was
contacted two years ago by Rhodin,
who asked about possibilities of
engaging Russian clown Oleg
Popov for a season. Visitors from
Moscow who have seen Popov in
action describe him as being tops
in the world.

The Russians seemed very in¬
terested in . Rhodin’s . Interest in
their leading, clown, but did not
seem too willing to accept. How¬
ever, as negotiations went on, ths
Russians suggested a visit to Mos¬
cow by Circus Zoo and promised,
in exchange, that Popov and may¬
be two or three other top acts
from Russians circuses could bft
available for a season in Circus
Zoo.

Buffalo, April 8 .

The Palace, which suspended
burlesque productions two months
ago after a continuous hurley pol¬
icy for over ^5 years, resumed its
former type of stage presentation
this week.

House continues under operation
of Dewey Michaels.

Wednesday,. April '9,. 1958

105

ov. A" A 'i

" 0 ^

new CO
IS A 81

^ / .*■

• •

*

...SIDNEY SKOLSKY-N.Y. POST

* * -f-

starring PAUL WHITEMAN • HARRY RICHMAN
RUDY VALLEE • BUSTER KEATON • FIFE D'ORSAY

and a cast of 35 SINGERS • DANCERS and SHOWGIRLS!!!

Willful Gl&ik'l

m

asm

[XX, LAS VEGAS, NEV.

aslv Hit i ss

IS .Ki «*» “ ■

is *

if

PSlRIEfiT

‘NEWCOMERS OF. 1928*
STRONG IN LAS VEGAS

Las Vegas, March, 11.

Jackie Barnett’s “Newcomers of
1928” doing terrific biz at the
Desert Inn, where Wilbur Clark
sez the show has been the top
draw since hotel opened.'

i... Management wanted
to ' hold the six-week skedded
“Newcomers” foi* an extra four
frames, but their previous com¬
mitments prevented.

.you

rSSSR-s»!£-

i piodu^f^le

I in.it* ™ great,

'I'S-SiSSS^gS^-

the -

town. ttnousU J'jXcK» a ?;

i ^-s?&v?rs«

^A^' e:LaSVeg83SU

* eaS S *' a ' lt -

.vet „ n its

NIGHT CLUB REVIEW"

DESERT INfP , x . '

Las Vegas.—Jackie Barnett s first

night club production — ''Newcomers

of 1928” —will be remembered m
this last mecca of vaudeville for tnany
s .year lor its blending of the old and
new in show business and the top

■ drawer talent it assembles-^eome of

„u_ possibly for t

firawer it assembles-rtsome ui

the talent possibly for the last time on
9 cabaret stage,....

First-nighters bravoed Barnett when

he was. called to the.etagejo.accept, j

the preises of cast and customers. IV
spectaculars will be m.ss.nga bet .1
they pass up this one.—Chet Sebsey.

,s$w« *$£?&***?

dissert inn
GOLDEN MOMENTS

ouu^uieS ir w Can find

ovor to the fe r ^ ad Get

: Kichman Sd pui I ?, an > Har t'y
matte an onenm£ Va!,ee wiU
Now; if vou P rfn!?tf ^trance.

«n the dathedest C ? me up
foseflesh you e»r h i of
your whol/Jtfe e ,hi, ha w ,n

producer^ Ja'cSe * 25 ^ given

K5 S; pr<>duced ' and

K^u ^ eWCOm «S Of 192g »

Palph Peart - has Vegae Sun

hie yourself ’

sSem

brighten y^-

“ i « ^SSiSS^gsSSS «*■

This -show, di . + fratne d with, .a _ Qas t of lovelies

« inuch of the
and

shoNV -It^r^eensemble.u^
in 2^ AoC A« rton «tth song

twentieth-century \ . r a show that loohs

dance. Barn ett has put tog

a TV spectacular. • y < )ew .jeurnol

ideal for a IV 1-t VMO*^ ,ew

***$■£#**>-**•'

Written, Produced and Directed by JACKIE BARNETT

Musical Numbers and Choreography by JONGREGORY • Arrangements by DEAN ELLIOTT • Settings by HARVEY WARREN
Costumes by MOSS MABRY • Associate Producer: PAUL ROSS • Assistant to tfip Producer: HERB BRAVERMAN

OPENING M<udi*t Roufje HOLLYWOOD APRIL 29 *

106 VAUDEVILLE

B. 0. at B’ldyn Town & Country
So-So After Judy Garlands Exit

Business has been mixed at Ben 4
Maksik’s Town & Country Club,
Brooklyn, following the dramatic
and well-publicized exit of Judy
Garland after playing 11 days out
of a 25-day engagement at a sal¬
ary of $25,000 per week. With Den¬
ise Darcel as replacement, the
business at the Brooklyn spot has
followed a normal holiday pattern,
but with some exceptions. On Good
Friday <4), which coincided with
the first night of the Passover holi¬
days, the spot was closed and Mak-
sik stated that he had a nice quiet,
weekend. However, pre-booked par¬
ties Monday 17) and last night got
him over a. hurdle.

Meanwhile, Maksik/said that he
had a communication from an at¬
torney representing Miss Garland
asking whether she had any monies
forthcoming. Maksik claims that lie
gave her $40,000 in advances, which
(Continued on page 108)

AGVA’s Chi Auditions

Chicagq, April 8.
Shrinking job market for . the
bulk of its membership has
prompted American Guild of Vari¬
ety Artists to expand its . talent
auditions to Chicago, the first in a
series of such exposures being set I
for April 21 at the Sherman Hotel,
Like the New York auditions,
the local ones will be by invite
only, for both talent and the audi¬
ence of agents, buyers, etc.

Some Chd Tidings From
Scot Billposters’ Assn.;

on Nudes

Edinburgh, April 8.

Billboards advertising a strip¬
tease revue at the Empire vaudery
here were censored by the local
billposterrs* association.

: Strips of white paper were stuck
on top of drawings of nude
femmes.

Show' was billed as “La Grande
Parade des Streep-Teeze,” and the
posters depicted three scantily-
garbed gals Under sections “Les
Modeles.” “Les Nues” and “Le
Deshabille."

Peter. Robinson, acting house
manager, said:. “I w r as informed
that the billposters’ Assn, reserve
the right to paste over a bill
which they think is not suitable.”

Over 100 uncensored miniatures
of the posters were left free of
cover-up in city hotels, shops and
clubs. ...

The Edinburgh Empire, part of
the. Moss Empires”. chain, plays
many “nude shows.” The paradox
is that Edinburgh, a dignified arid
austere city, famed for its Festival
artiness, is one of the last spots
in the world where the vaudegoers
would expect such stage layouts.

APRIL 1958

STEVE ALLEN SHOW, NBC-TV
COPA CLUB, Pittsburgh
(Two) JACK PAAR SHOWS, NBC-TV
STATLER HOTEL, Dallas

AUGUST 1958

Casino, ESTORIL, PORTUGAL
Casino, KNOKKE, BELGIUM

SEPTEMBER 1958

BERNS SALONGER
Stockholm, Sweden

direction: WILLIAM MORRIS AGENCY

PJBiiBff

B.O. Men Square Off at
Shopping Mart Theatre

Indianapolis, April 8.

A picket line may be thrown
around the entire Meadow's Shop¬
ping Center because of the sched¬
uled move there of the Avondale
.Playhouse. The action has been
threatened by the Treasurers- &
Ticket Seilers, Local 740, unless an
agreement is reached with the
stock operation.

The Playhouse, formerly located
in the country, has a five-year lease
S on a one-and-a-half acre site in the
Center. A 1,000-seat tent is sched¬
uled for opening late in June for a
10-week season. The new opera¬
tion, accessible by city transit serv¬
ice, will have parking facilities for
1,000 cars.

Mrs. Jo Rosner, Avondale pro¬
ducer, plans to go to New York
soon, to line up a resident Actors
Equity company, stars and plays
for the forthcoming season. Wil¬
liam Tregoe . will rerun for his
fourth year as director and rest
dent company, member. ..Taylor
Wilson is president of the Play¬
house. .

George A. Hamid Sr., president
of GAC-Hamid, a GAC subsidiary,
plans, to open the Flushing
Meadows, L. I., Amphitheatre June
28 with a show billed as Aquacir-
cus. Display will comprise water
acts and. circus acts and a swim
line, RuSs Morgan has been signed
as musical conductor arid Tony
Marvinand Jimriiy Clark will be
emcees. Choreography arid pro¬
duction will be ’by the GAC-
Hamid staff.

Last: year Hamid sought to take
over. the. layout, but was stymied
by inability to make favorable
deals with various unions. Hamid
says that; deals with all the the¬
atrical craft setups are virtually
completed.

Aerialist Wins $55,000
In Suit Vs. Hamid-Morton;
Injured at Circus in Pa.

The U. S. Court of Appeals last
week unanimously affirmed a
lower court jury’s award of $55,000
to Farris O, Anderson, an aerial
acrobat, to be paid by the National
Producing Co. and George A.
Hamid for injuries sustained by
Miss Anderson, in May, 1952, dur¬
ing a performance of their circus
at the Jaffa Temple, Altooria, Pa.

Miss Anderson claimed , she was
employed by Peaches O’Neill, who
was retained by NPC to supply an
aerial act for the circus. While
performing, she fell 18 feet from
a rig, claiming severe injury to
her spine.; =

In opinion, written by Judge
Edward Lumbard and concurred
in by Judges Sterry R. Waterman
and Carroll C. Hincks. the court
stated: “As there is ample evidence
in the record to sustain the plain¬
tiff’s theory, that, the Injuries oc¬
curred because of the negligence
of the defendants’ riggers, the
main question before us is whether
there was sufficient evidence of
Haririd’s .partnership with (the
late). COL Robert H, Morton (who
actually ran the circus) to support
the jury’s verdict against 1 Hamid
as a partner.

“In our judgment, a review of
the record discloses ample evi-
deiice from which the jury could
find that Hamid and Morton, in the
words of the Uniform Partnership
Act, systematically carried, on as
co-owners a business for a prpfit.”

The court pointed out that al¬
though Hamid contended that his
only relationship with the circus
was that of a booking agent, “many
of. the admissions he. was forced
to make, iri his deposition and at
the trial, supported the - plaintiff’s
claim of the partnership interest.”

The court ruled that Judge Wal¬
ter Bruchhausen, before whom the
case was tried in Brooklyn, prop¬
erly exercised his discretion in
denying a defense motion to
amend their ariswer to the suit,
made eight days after the trial had
: started. Jurist ruled it was made
too . late. “The other claims of
error are so patently without merit
that they do not warrant dlscus-
\ >ldn,’’ the opinion concluded.

Wednesday, April 9, 1958

Inside Stuff—Vaude

Albert Whelan, 82-yearrold vaudeville comedian who first introduced
the signature tune to a British act, is convalescing in London from a
recent operation in which he had his left leg amputated above the knee.
Despite his age, Whelan is impatient to get back to the boards and has
several summer dates lined up at Butlin’s Holiday camps. Whelan told
Variety that the gesture that most deeply touched him during his hos¬
pital spell was when Sophie Tucker took the trouble to telegraph flow¬
ers from Las Vegas.

Considering Vancouver a good bet for a branch of the American
Guild of,Variety Artists as result of his visit there last month, Irwin
Mazzei, union’s west coast topper, signed the Jack Card Dancers C8) in¬
to the union. Terpers, pacted for four-a-day at the Majestic vaud-film
house, at $75 a week apiece, promptly put in for $125, via union’s ex¬
ecs. Boniface Charlie Nelson, on grounds of “we’re just getting start¬
ed, we can’t afford it,” pinkslipped the danceline, finding it less bur¬
densome to hire another act.

Milton Wagner, long associated with promotion of name bands at
Edgewater and Jefferson amusement parks, Detroit, is convinced that
name bands are a losing proposition there. “Big-naine bands just don’t
have what it takes to stimulate traffic since tv came in,” he said, add¬
ing: “Westerns seem to be what the public goes for the most,: and on
that basis we’re angling to bring Wyatt Earp to Edgewater Park this
-summer.”

Vaude, Cafe Dates

New York

Leo Fiild, operator of the Club
Sahbra, off to Israel for a talent
looksee while the cafe is closed

during Passover_Davis & Reese

go into the Bolero, Wildwood, on
the Tommy Leonetti show! Aug. 1
. . . Trotter Bros, pacted for the
May 5 show at the Palladium, Lon¬
don, headlined by Johnnie Ray . ;
Morey Amsterdam going to the
New Nixori, Pittsburgh April 25
. . . Peggy King inked for the
Americana, Miami Beach, July 9
. ; . Ginny Simms set for the Mon-
teleone Hotel, New Orleans, April
29 . .• . Ruby' Hill follows with
Dray’s, Madrid, April 22, after her
current Barcelona stand . . . Sheila
Reynolds goes into the Drake, Chi¬
cago, following her . run at N. Y.’s
Le Cupidon.

j strippers Siizanne, Collette Martin,
! Anne Ames and Cindy Embers
;• added to the thrice-nightly shows
. . Dave 3rubeck quartet inked
i for May 17 at McFarlin Auditorium
|. . . Roy Hamilton, Thurston Harris
land The Clovers headline: the
“Rock ’n’ Roll Revue” April 11 at
j the Sportitorium . .... . Annual

• Sports, Boat & Vacation Show at
[Fair Park. April 12-20, will have
f Richiardi, The Midwesterners, The
j Yokois, Swede Fuller, Tumbling.

• Kovacs, Frankie Peloquin, The
Royal Canadians and Billy Mayo’s
band.

Hollywood

Abbey Lincoln holds over an ad¬
ditional week at Marshall Edson &
Mike Garth’s Ye Little Club . . .
Rene Touzet’s Latin orch backs the
Crescendo show bowing in tomor¬
row (Thurs.). Paul Gilbert and Jeri
Southern co-headline , . . Dancer
Lois Ray set for the Dean Martin
openirig today (Wed.) at Cocoanut
Grove ... Ronnie Deauville set for
a 10-day stint in August at Cal-
Neva Lodge, Lake Tahoe . . . Ray
Bolger opens a four-week stand at
Flamingo, Las Vegas, June 7 . . .
Bob Elliott takes over as 88er at
Glenn Cove Restaurant... Vaughn
Monroe set for three weeks at De¬
troit Statler Hotel June 2 . . : .
Sammy Davik Jr. opens a nine-day
stint at Chi Chi Club in Palm
Springs April 20.

Dallas

Dorn an Bros. Into Adolphus Ho¬
tel’s Century Room Thursday (10),
followed by Danny Costello and
Jean Shannon & Brooks Bros. April
24. Ted Lewis set for May 5-17;
interim May 19-21 is filled with
Bennye Gatteys and Dan Alexan¬
der. Sophie Tucker due May 22-
June 2, with Bob Melvin and Jerri
Adams tabbed for June 3-18, and
Judy Scott has a June 19-July 2
date. Room closes then for re¬
furbishing; reopening on Aug. 22

. . Senor Wences due at the Stat-
ler-Hilton April 17-30. Corlnne
Calvet follows, May 1-15; Jose
Greco Sc Co. has a third date, May
15-29; Carol Channing inked for
May SO-June 11, and Marie Mc¬
Donald operas June 12 . . . Chuck
Mitchell, comic, , opened Monday
(7) in a three-frame return date at
Colony Club. On the bill are ex¬
otics April Showers and Linda Dar¬
ling . . . Bill Hart, comic ventro
and emcee, holds over at Theatre
Lounge through April 30, with

Chicago

Dick Shawn goes into the Black
Orchid May 27, with Buddy Hack-
ett following June 10 for a pair . * :
Tommy Leonetti set for two
frames at the K. C. Muehlebach
starting June 20, with a fortnight
skedded July 4 at the Detroit
Cliche. Cliche has The Playmates
due in June 6 for two. Threesoriie
then goes to Eddys* in K. C. for a
pair, opening June 27 . . . Marge
Cameron has a May 12 date at the
Detroit Alama, then to Houston’s
Crescendo for two weeks. She goes -
to Eddys’ June 27 for two more
frames . . . Barbara McNair, late of
Broadway’s “Body Beautiful,” is
set for the Flame in Detroit start¬
ing May 16 for two rounds ...
Millie Vernon has a two-weeker at
E.ddys r starting May 16 . .. Jimmy
Ames goes to Mangam’s Chateau
in suburban Chi for a pair, open¬
ing April 21 . „. Yonely tabbed to
work a swank pre-opening party
April 12 for VIPs at the Queen
Elizabeth Hotel, Montreal. He
opens a three-weeker there June
30.

BOSTON i
SMASH HIT 3

THE 9UM0R0US NEW ^

HOTEL t

Show folks are raving about the i
all new Hotel Avery. All new, large, j
beautifully furnished deluxe rooms j
with private bath and television, j
Many Air Conditioned. \

AVERY a WASHINGTON STS. ’

Wednesday April 9, 1958

'Lend-Lease Dip

(Glasgow, April L

Vaude shows here, normally well.
attended, have been playing to poor
biz recently: Lack of star names is
one obvious reason, the steady run
of top American name acts having
practically ceased. English head¬
liners are apparently not sufficient¬
ly, strong in marquee value. ,

Acts like Johnnie Ray, Nat King
Cole, Howard Keel, Danny Kaye,
Betty Hutton, Billy Daniels and
Bob Hope are now conspicuous by
their absence. A few years ago
they played here regularly, the
Glasgow 1 . date being a favorite
opening for transatlantic arrivals.

A long spell of extremely cold
weather has also hit hard at the
vaudery boxoffice: Many custom-;
ers, particularly the older ones,
now choose . to stay indoors and
read or watch tv rather than ven¬
ture out to vaude layouts of doubt¬
ful quality. Added attraction of
commercial tv network is also
keeping many more at home.

BUFFALO’S TOWN CASINO
IN LOW-TARIFF RETURN

Buffalo/April 8.

Town Casino reopened Saturday
(5) for a trial; run from now until
the end of the season. When the
spot closed two months ago, opera¬
tor . Harry Wallens, announced that
the cost of operation, particularly
performers’ salaries, wasi respon¬
sible for the sputtering. Later he
issued a statement saying that the
Casino would be reopened at Easter
to see if a profitable policy could
be evolved. .

: New policy just announced will
be “no cover, minimum or enter¬
tainment charge (except Saturday)
and spend what you like.” Opening
advertising features lowered prices
for food and drinks With the man¬
agement stating: “We love Buffalo
and we want to keep . vaudeville
alive with your support by present¬
ing an all-vaudeville show chang¬
ing each week.”

Tax liens in Honolulu
Vs. Mossmans, Akamuhou

Honolulu, April 1.

Federal tax lien for $65,000 has
been filed against the estates of
George P. and Emma K. Mossman.
Figure involves income tax for
two years and estate tax. Mossman
was founder of the Lalani Hawai¬
ian Village (no connection with the
Hawaiian Village Hotel) and for
several years pioneered in fostering
Hawaiian nitery entertainment.

Territory of Hawaii has slapped a
tax lien for $5,500. against William
Akamuhou Dias, former bandleader
at the Royal Hawaiian Hotel. Dias,
who did business as Bill Akamuhou
& His Orch, served a two-month
Sentence last year for failure.to file
a Federal income tax return;

Busy U.S. Dollar’ Nitery,
London’s New Churchills
Closed for Liquor Slip

London, April 8;

London has temporarily lost one.
of its few remaining niteries, -For
selling liquor after hours, and
Without a justices’ license, Harry
Meadows’ New Churchills club has
been shuttered. Spot was a favor¬
ite rendezvous of American; tour¬
ists and brought in to the Bank
of England a very healthy sum of
dollars annually. Last year it pro¬
duced $150,000 in U. S.. currency.

. The magistrate/ Sir Laurence
Dunhe, decided that the New
Churchills was not a club and or¬
dered it to. be struck off. He said:
“It is practically impossible to run
a business like this and comply
With the law-” But he added: “I
hope that if the matter is later re¬
ferred to the justices they will go .
deeply into the benefit to the coun¬
try of an establishment of this type
in attracting the tourist trade.”

Meadows, a notable figure on the
London nightlife scene, was per¬
sonally fined $1,092 with $58 costs.
Club itself suffered a $672 fine
with $294 costs. Because the prem¬
ises themselves have not been
struck off. Meadows insists that
he will be able to start a new blub
at any time and proposes doing so
very quickly.

tsfifUEft .......

Spanish Courtesy?

San Juan, April 8.
Current Hilton floor shovr
is tabbed “Cuban Nights.”

Local wags are wondering if
Havana Hilton will ditto com¬
pliment with ohe called “Puer¬
to. Rican Nights.”

Hutton Vs. Ray in
Walters-LQ Fight

The, Broadway rivalry between
the forthcoming Cafe de Paris, and
the long-established Latin Quarter
continues. Eddie Risman, general
manager of the Latin; Quarter, has
inked Betty Grable for a fall date.
Meanwhile, Lou Walters, who will
operate the. Cafe de Paris, has
signed Rod Alexander to dp the
choreography, and Buddy Clarke
to head the orchestra. Cass Frank¬
lin will handle . the booking.

The tentative opening for Cafe
de Paris is May 6 with Betty Hut¬
ton topping. Latin Quarter will,
have Johnnie Ray around the time
that Miss Hutton. Is at the Cafe
de Paris preem.

Both spots are In the midst of
huge building programs, Casino de
Paris is being converted from, a
ballroom to a cafe that will be a
virtual replica of the Miami Beach
edition of the spot, while the LQ
Is enlarging the stage to the width
of the room, will have rain cur¬
tains, Austrian curtains and a load
of other devices.

Cass Franklin Sets Acts
For Lorillard Fla. Show

Cass Franklin is producing the
P. Lorillard show to beheld April
16 at the Americana Hotel, Miami
Beach, as part of the confab of
the National Assn, of Tobacco.
Dealers. Rod Alexander Will pro¬
duce the layout, Tom Joerder is
writing special lyrics and Nick
Keesley of the Lennen & Newell
Agency is supervising.

Cast will include ■ the Szonys,
Sam Levenson, Joe Sodja, Croft
Sisters, Tina Robins, Marinette &
Andre, a line and the Mack Davis
orch.

VAUBEV1UJB

Manager s Blow-by-BIow on Feeding
Of Bafly Material for Booked Act

.. Hollywood.

Editor, Variety:

. I would like to take exception, to
the article in your March 5 issue
carrying a letter: by Gus Garber,
director of advertising and public
relations of the Windsor Hotel in-
Montreal; His comments may be
well, taken and I do not doubt that
in many instances his contentions
are well founded. However/ I am
sure that his comments do not
apply to all personal managers and
for this reason, I felt that some
reply should be forthcoming.

When One of pur attractions is
booked by an agqpt or an agency
for a personal appearance, we do
our utmost to publicize the appear¬
ance. There is no question but that
the promotion and publicity are a
tremendous help and quite obvi¬
ously it. is- to our advantage that
our attraction does the maximum
amount of business possible on
every appearance.

Pronto Promotion

When , a recording attraction is
booked 1 : we. immediately contact
the' manager; of the hotel or cafe,
or club, or promoter and ask him
to supply us with an up-to-date
list of all the important disk jock¬
eys Heard in his area. We then
have the performer write personal
notes to each of these disk jockeys:
advising them of the forthcoming
appearance of the attraction in his
area: We solicit his help in spin¬
ning current releases and albums,
and ask for his! aid in promoting j
and plugging the engagement. At |
the same time, we offer the attrac¬
tion for radio and tv interviews
While the attraction is in that par¬
ticular area. V v |

We try to make sure that each
disk jockey is supplied with the
current recordings available on the
artists, and if we find that he does
not have them, we attempt to see
that he. receives them post-haste.

In many instances where the en¬
gagement is for a two or four-week
duration, we suggest to the hotel
that they have small stickers print¬
ed up, which can be affixed to the

,label of the record calling atten¬
tion to the opening date and the
j length of the appearance, time,
[place, etc. We suggest that these
j gummed stickers be put right on
the label of the record so that it
will be an automatic reminder to
the disk jockey to plug the engage¬
ment every time he Spins the rec¬
ord. We also suggest that these
stickers be distributed to the. local
one-stop dealers and the record dis¬
tributors so that they perhaps can
be affixed to the various jukeboxes
. in the important locations through-
out. the city—adding a number of
other plugs to the forthcoming ap¬
pearance.

We make sure that the promoter
or the employer is supplied with an
up-to-date list of the rertn'dings
and the numbers thereof so that he
will have this information at his
fingertips.

Poshing the Packages

In many cases, where we have
appearances of recording artists
who have current albums going for
them, we order counter card easels
which are actually reproductions of
the album cover and we ship these
directly to the hotel or place of
engagement immediately follow¬
ing the actual booking of the date.
In a separate letter, we suggest to
the promoter or the employer that
we have a gummed strip printed
and affixed to the front of the easel
and. this then becomes a poster
which can bei used in all the re¬
tail record shops, schools, clubs,
etc., to render another plug for
the ^engagement.

We certainly try to make sure
that the biography and the record¬
ing list are completely up-to-date
and we attempt to see that the pic¬
tures on the attraction are all very
current.

Mr. Garber sounds like an eager
and very aggressive public rela¬
tions man. Unfortunately, a great
many hotels and clubs do not have
his steam and enthusiasm. For Mr.
Garber’s information, we have
found that in many instances our
(Continued on page* 188)

I I I T T T Y TT T T Y ft t f~t T T TTTTTTYTTTTT f~fTf T T Y T T T T T T T T T T t T I M~

108

VAOIEmiE

PStRIETY

Wednesday, April 9, 1958

Moscow Staio i’irfus

Paris, April 1.

Georges Soria- Spectacles Lum-
broso present the Moscow State-
Circus in two parts, with Margarita
Nazarova Tigers, Alibek Kantemi-
tov Cossacks (7), Koch Sisters (3),
Carandache, Beliakov (8 ; ), Raissa
Nemlchinskaya, Zapachny^ (5), Pap-
azov (2), Nina Logatcheva, Ivanov.
12), Nazy Chirai; decors, Georges
Wakhevitch; music direction, Mou-
koutch Tatcvosiait. At Palais Des
Sports; $2.50 top.

The Moscow State Circus was in
two years ago and made a definite
dent with its more, balletic, som¬
bre approach to the circus. This
year it is back with all: new num¬
bers. Though the sheen has worn
off, it . unveils enough spectacular
numbers to make this a showy,
solid entry. More sawdusty and
circusy than previously, it looks to
do big here, but a trip stateside
might be too expensive a proposi¬
tion to bookers due to the bulky
equipment and the intermittent
qualities. It is worth a try, how¬
ever.

Most sensational number is Mar¬
garita Nazarova Tigers. This pretty
blonde treats the big cats like
kittens. She has them chewing on
her hand, jumping through flaming
hoops, and licking her face. Rather
than ’ taming 'em this girl has
learned to live with the tigers, and
the audience reacts mightily for
the lady and her charges: .

Alibek Kantemirov Cossacks do |
some fancy trick riding on spirited
ponies for a breezy number. . Sab¬
ering objects and shooting from
horseback wind this for big mitts.
Raissa Nemtchinskaya ups to ca¬
vort gracefully on a trapeze for
fine results. Shapely miss works
some of her intricate no-hand spins
on the trapeze bar sans the usual
safety belt attachment..

Koch Sisters mount on a giant
semaphore signal apparatus. Then
they proceed to walk with the peri¬
phery in hoops, on a bike.

making for involved balancing set¬
ups and a solid, offbeat act. ;

.." Beliakov (81 do gymnastics with
abandon and then mount a • big
swing which sends bodies buffeting
into somersaults to land on the
shoulders of their two-high part¬
ners. This is a solid, zesty act.
Zapachny (5) dp some smart hand-
to handing and then throw a little
girl into smooth, svelte airborne
arabesques as they catch her and.
keep her aloft. It’s a neat filler.

Papazov (3) do a silken aerial
number. They are borne aloft in
various difficult balancing postures
and then go up on three trapezes
to do a smoothly harmonized se¬
ries of exercises. It is well mitted.
Nina Logatcheva does a ballet
dance on a tight rope. Suppleness
and balance belie the intricacy of
this bit.

Ivanov (2) have a girl going up
long poles held by the man, draw¬
ing big mitts when she upends by
only biting into a mouth bit on the:
end of the perch, as he is doing
likewise below.. Nazy Chirai mixes
gracious folk dancing with fast,
dextrous juggling for standout eye
values. Carandache is the. peren¬
nial. clown who breaks into acts,
imitates preceding ones and has
some very funny bits. But the more
inventive, funnier Popov of two
years ago is missed in this sphere.

The Moscow sawdustCr may lack
the more dynamic aspects of West¬
ern counterparts, but it is a good
show. Except for the tigers, it re¬
moves the risk from numbers. In
for a month, show’s reviews, and
word-of-mouth should have this in
for solid biz at the big indoor arena
the . Palais Des Sports. Music, iri-
troing and general, mounting and
costuming are all tops, except for
the lulls when props, etc., are be¬
ing shifted about. A speedup would
make this even better. With ex¬
change setups ’twixt the U.S. and
USSR in operation, Russia would
be a fertile field for offbeat acts
for the talent consuming video
variety programs. Mosk,

. Washington, April 8.

National Symphony: here will
play 16 pairs of concerts next sea¬
son under subscription. Conductor
Howard Mitchell . will beat out an
even dozem

Specials of the season will in¬
clude, the; N. Y.. City Ballet, Jorge
Bolet,. Artur, Robinstein, Dame
Myra Hess, Robert and Gaby Casa-
desus: at the. twin pianos and an¬
other Russian concert soloist, Ash¬
kenazy.

Guest conductors will include
Sir John Barbirolli and Robert
Shaw. '

etc.

Recommend Self-Insurance

, Continued from page 104 ;

ation which could work a hardship
on any employer who is a trustee.”

Hamid’s letter said: “This is the
principal disturbing factor. Since
Mr. Price resigned on doctor’s or¬
ders, arid I haVe agreed to com
tiriue for the time being as the

CURRENTLY

Held Over

BOLERO CLUB

BARCELONA, SPAIN

Mgf.—MILES INGALLS, • HOWARD HOYT

The. circus is cutting some sharp
corners in. an effort to save a lot
of expenses. Of course, a lot of
extras have been pared by the
scuttling of the tent format arid
building the show for arena and
auditoiriUm presentation. How¬
ever, the Garden run. tops off some
further ,.ciits; One Very much evi¬
dent to the house is the new floor
consisting of rubber mats, instead
of sod, which took a couple of days
to set down and which necessitated
two days’ rental of the Garden in
advance of the opening. The esti¬
mated saving in this dvartment
alone is reported at $7,000. aside
:from rental of the two extra days.

: Another fat s’aving is the new
rigging which can. be set up in a
few hours, instead of having work¬
men start Sunday night at double
time and .triple time to. assemble
the rigging. for the various acts.
Not evident to the audience is the
fact that backstage there are only
two dressing rooms. They are very
large, to be sure, one for men and
the other for women. However,
with no partitions to be erected
and torn down, the reported saving
here is about $6,000:.

A. heavy transportation item was
saved by breaking the jump from
Sarasota to New York, via a five-
day stop in Charlotte Which got
them a record $115,000 for that
date. Indications point to the fact
that there will be more stops on
the way north next year. One town
being considered is Baltimore. An¬
other advantage of . breaking the
jump is that the show is already
broken in by the time it reaches
the Garden. The fast runoff at the

Shelton Quits McConkey;
See Prager as New Prez

Chicago, April 8.

Dick Shelton has left McCorikey
I'Artists after 10 years as its prexy.
He’ll devote himself to his music
publishing interests and law prac¬
tice and is set to act as McCon-
key’s legal adviser.

Agency, once thick in the band
field, has confined itself in re¬
cent years to booking club dates
and small units. .Shelton's suc¬
cessor hasn’t been named, but a
likely propect is Arnie Prager, \
veepee in the Chi office. j

Shelton, who led his own band !
here in the early ’40s, owns 45%!
of McConkey’s stock, which he in¬
dicates didn’t give him as much !
control of the firm as he sought.
He said he plans to sell his shares.

His publishing operations are
Windy City Music and Lakefront
Music, the latter with a Currently
warm entry in “The Drag.” .

Lake

By Happy Benway
Saranac Lake, April 8.

: Marion Behr,-formerly witli New
; Orleans Opera Assn., .whose hu.s-
• band Robert was connected , w ith : New York opening bears that out.
the Henry Strauss Industrial Film j .~ . .. ■■ ■■ . ■ . -----

. Co., got art all-clear out of. the . ■ J i ■ 1 ■ m

hospital. They will reside in the) . • IMIllStricU . ACIS

‘ downtown colony at the old NVA
. San Annex which is now an apart¬
ment house., .

Thanks to the backstage boys at
the Longacre Theatre, N. Y., for
their donation to our “We The Pa-

Continued from pa

in the salary structure and to add¬
ed pay for rehearsal time.

The producers have agreed to
changes which call for a rest pe-

iIATSE*.
i Amelia McDonough, cashier

at

\f9 .

“THE COMEDIAN

Now In. its 92nd Issue, containing
stories, one-liners, poemeltes, song
titles, hecklers, audience stuff, mono-
logs, parodies, double gags, bits,
ideas, intros. Impressions and {im¬
personations, political, interruptions:
Thoughts of the Day, Humorous
Views of. the News, etc. $24 yearly.

3 Yrs. 340—Single Issues $3

■ILLY GLASON

200 W. 54 Si* New York 19

Amherst (Mass:) Theatre, Was hand-
| ed a surprise birthday party.: and
j dinner at : the Night Beat eatery,
j Her most prized gift was an above-
, par report on her progress. .

Remember A1 Herman, one of
I yesteryear’s name blackface sin-
!. gles? He is keeping young in Cali-
f fornia.

I Pierre Andre, Spanish dancer,
[ flashing special progress since his
j major surgery. Among those who
paid, him a bedside visit to cele-
j brate the occasion were Mrs. E. F.
| McDonald (his mother), Darlene
: McDonald (sister from Hollywood),
i Bea Nitzberg, Fred M, Nash Jr.,
i Edward G. Fan.

) Write to those who are ilL

Featured in PARAMOUNT’S a, ST. LOUIS BLUES”
Currently

GATINEAU COUNTRY CLUB

Noll, Quebec.Cosoda

Mgf. BILL MITTLER. 1619 Broadway, New York

Garland

S Continued from page 10$ —^

more than compensated her for
the time she worked. .

Maksik anticipates fairly smooth
sailing until the end of . the season.
He’s closing June 29, at which
time he’ll start extensive altera¬
tions to enlarge his kitchen, add
more dressing rooms and build an¬
other room for catering.

Jack Carter follows Miss Darcel
next Monday (14) . and Sophie
Tucker, backed by the A min
Bros, and Billy Fields, opens April
21. Tony Martin, corned in May 9
for four weeks and Tony Bennett
opens June 6 to finish . the T&C
season,

Last week Miss Garland put up
an estimated $35,000 in jewels arid
her nitery costumes, in lieu of bond,
to guarantee appearance in court
in the case started by the State of
New York for payment of nearly
$9,000 in taxes, on her earnings at
the Palace Theatre in j&oi. At¬
torneys guaranteed the money
would be paid by last night (Tues.).

chairman, I wish to go on record
as disapproving ori behalf of the
operators, the contents of this ar¬
ticle.

“The only reason I have Is that
of the performers arid that is the
only reason why I became inter¬
ested in the fund. After I was
convinced that it was a good thing
for the operators : and a very
worthy cause to the performers, I
have spent as much time as I could
to aid this fund and explained to
performers and operators its pur¬
pose.

“One very important item for
you, AGVA and performers to
keep in mind is that 99% of the
moriies which are paid in are paid
by the employers and no one. else.
Insofar as ; I am concerned, the
welfare fund is sacred and should
continue to be administered ex-
j clusively for the purpose intended,

“Mr. Silverstone (& Rosenthal,
attorneys, for the fund) has at all
times acted in good faith and
helped to steer the welfare fund
committee to do the best job pos¬
sible in keeping within the. bounds
of our charter and purposes. As
long as I am chairman and have
anything to do with the welfare
fund, no one will influence me to
act in any way other than that for
the best interests of the welfare
fund and performers.

Opposed to Self-Risk

“I am against self-insurance,
recognize the risk arid will not per*r
mit any influence to prevail, un¬
less I am convinced that ‘catastro¬
phe coverage’ is handled by a
reputable insurance company and
that we have sufficient funds, legal
Staff and doctors arid many super¬
visory requirements, if a self-in¬
surance policy is to prevail.”

An internecine battle is being
waged between the AGVA and em¬
ployer trustees regarding a change
in attorneys. AGVA has been re¬
peatedly pressuring for the change
of counsel to Harold Berg, who is
also attorney for the union. The
employer trustees during.the chair¬
manship of Nat Abramson repeat¬
edly resisted this* change, Abram¬
son’s major income is from book¬
ing cruises. Recently. AGVA in¬
stituted inoves. to change cruise
minimunis from $50 weekly to
$125 weekly.

The DEEP RIVER BOYS

Starring HARRY DOUGLASS
9th lntenwtiongl Tour

Currently:

ELMWOOD

Windsor, Canada

Direction: WILLIAM MORRIS AGENCY
Pars. Mgr.: ID KIRKEBY

p i iirft niiiiH njim

tients” fund; ditto the gang from ; riod of one and one-half hours
Theatrical Protective. Union No. 1; between performances after a pe-
iTAT«;Rt 1 riod of not more than five hours

of performance, A portion of re¬
hearsal, time is to be set aside
within the. first three days for com¬
pletion of contract changes, depu¬
ties and health insurance. Pro¬
ducers agr§e except for the phrase
“health ; insurance.” Producers
have agreed to furnish transporta¬
tion from show to hotel where dis¬
tance is more than one and one-
half miles. Dance captains are to
get $25 more per week.

Producers,, are . also, fighting a
clause Which Would have assistant
stage managers members of the
uniori, There is no opposition to
stage managers belonging to Equity
as prevails under; the present con¬
tract which expires April 16. They
partially object to standard cover¬
age 6f hospitalization for an actor
j engaged for more than one week.

; They seek payments. of three
: months . instead of sixmonth pe-
i riods and a clarification of the
breakdown of the costs.

The major opposition centers on
the demands relating to salary and
rehearsal. Equity is seeking a re¬
hearsal hour schedule which shall
be seven-, out of 10 .consecutive
hours per day. Organization seelcs
the dress rehearsal schedule to be
included. The uniori asks : a mini¬
mum of $270 ; on dates of seven
days for .actors, chorus and assist-
and stage rrianager. It seeks $300
for stage managers, or $240, based
upon size of cast and span of em¬
ployment. The union demands that
an assistant stage manager in a
dramatic sho,w and the first assist¬
ant stage manager shall not act, but
riiay understudy where the cast
numbers more than five persons.
Producers accede to this request
for future productions, but not for
shows already on the road or con-

AtSttiLM*.

Blow-by-Blow

=5 Continued from page 107

suggestions are not used at all, and
the attraction, on the other hand,
has to do all the legwork, etc., to
help promote the engagement,
when the act arrives in town.
Thomas P. Shells,

Shells & Bruno Associates

Garber Quits Windsor

Montreal, April 8.

Gus Garber, In charge of pj. and
advertising for the Windsor Hotel
for the past few months, resigned
from that post. Garber, one or
the most cooperative p.r.’s in the
business, is regarded as mainly
responsible for success of the en¬
tertainment policy recently, adopt¬
ed in the refurbished Embassy
Room.

Entertainment future of room is
indefinite. Singer Monique Gaube
is current but no one is signed to
follow. .

G LA SON'S FUN-MASTER

PROFESSIONAL
COMEDY MATERIAL
— for all Theatricals
"We Service the Stars"

Big Temporary Special on All
35-Gag Files lor $T5, Plus $1.00 Pestefe.
Foreig n: $1.50 e*., 35 f or $40

• 3 parody Books, Per Bk. ..: Sits

• 4 Blackout Books, Per Bk. .. $25 •

• Minstrel Budget . . $25 •

How to Master the Ceremonies

$3 per Copy

No C-O.D's . . . "Always Open" '

BILLY GLASON

200 W. 54th Stw N.Y.Crf 19 Circle 7-1190
(WE TEACH EMCEEING and COMEDY)
(Let a Kaal Professional Train Ye«)

ANNOUNCING
AN EXCITING NEW
SINGING
DISCOVERY

GENII

An Evening with

TONY LAVELLI

ACT I "CONCERT IN VARIETY"

ACT II "SONGS, DANCE & COMEDY!"

(A One-Man, Two Hour Show)

BOOKERS. CHAIRMEN. PROMOTERS
Write for Terms, Dolas oacf Free litarafwre
13 East 55th Street. New York 22 : PL 5-7434

Wednesday, April 9, 1958

Chis Black Orchid Takes Play
From Chez as New Comedy Centre

Chicago, April 8. 4

Black Orchid is going the route
of comics (mostly standup), mean¬
ing the intimery is stepping where
the brassy Chez Paree used to
tread. .

Time was when the Chez had a
local corner on the comic market,
at least for names of any conse¬
quence. But now it’s the Orchid
that more consistently echoes
yocks, building a roster that in¬
cludes Shecky Greene, Diek Shawn,
Joey Bishop, Jack E.. Leonard,
Jonathan Winters arid Buddy Hack-
ett.

Bishop’s the current: headliner,
with Shawn: arid Hackett due in
soon. Greene preceded Bishop,
and Winters, who did boff biz a
couple of months ago in the wake
of his tv guesting with Jack Paar,
is set for . an early return. It
all points up the . Orchid’s senti¬
ment that there’s safety in comics,
though the rule has an occasional
exception, per the smash run last
December of Johnny Mathis. Sing¬
er’s due back, by the way, April 17.

Occasionally the Orchid’s been
burned when it’s bypassed a top-
line comic. Mary Kaye Trio which
headlined recently only did fair
biz in relation to its paycheck, a
puzzler since the kids are regarded
as local. faves from their nabe
nitery days and, additionally, had
plenty of tv exposure going for
’em.

Orchid’s growing eminence as a
showcase for comedians is another
symptom of the Chez’s vexing posi¬
tion. The flagship feels it can’t
coin it with the Orchid roster, a
condition that further shrinks an
already sorely-pinched talent mar¬
ket and has made for too-freqUent
repeats of Sam Levenson, Jimmy
Durante, Sammy Davis Jr., et al.,
whose marquee draw isn’t, what it
used to be.

Chez, therefore, has got to reach
for the big sensations (e.g., Jayne
Mansfield, Frank Sinatra etc.), who
seem , to prefer the dice^arid-rou-
lette climate of Nevada. Besides,
the Vegas strip is a mere commut¬
ing distance from Beverly Hills.

'Capades’ Big 96G, Omaha

v Omaha, April 8.

John H. Harris’ “Ice Capades”
No. 1 unit grossed a neat $96,000
for seven days and nine perform¬
ances at Ak-Sar-Ben Coliseum for:
week ending March 30. This is
more than $20,000 up from last
year,, when show clobbered the
final weekend.

leer moved into Chicago Sta¬
dium from here.

Honolulu’s Village Gives
Tabid Stuff Heave-Ho;
Heiress De-Coins isle’

. Honolulu, April 8. .
A craze for Tahitian entertain-,
ment in Waikiki may be on the
wane. Tiare Room in the Hawaiian
Village Hotel has dropped its Tahi¬
tian musiciaris and hip-wigglers af¬
ter a run of several months. Bernie
Hal-Mann combo, fronted by Ber¬
nie Conception, is now featured in
the room. '.

. Village spokesman scoffed at a
rumor that Henry J. Kaiser had de¬
cided the uninhibited Tahitian
show was “too vulgar.” =

Heiress Shirley Louise Mendel-
son is, no longer “angeling” the
Hawaiian floorshow and operation
of the Top o’ the Isle Room above
the Waikiki-Biltmore hotel. Hauna-
ni Kahaiewai, featured entertainer,
is now producing , the show; First
thing the deep-voiced singer did
was to vote herself a cut in salary.

Room at one time was losing
$10 ; 000 a month, with Miss Kahaie¬
wai drawing a salary, of some $600
a week. .

Ella Correa is the new femcee
and featured vocalist at* Hubba
Hubba nitery downtown. Better
known as a hula dancer, she ex¬
plains she’s given up dancing “be¬
cause I thought singing was
easier.”

Z'finiETr

Sarah Vaughan Concerts I
To Debut Live Fare At
London Odeon in U.K. Tour

London, April 8.

Sarah Vaughan will play two con¬
cert dates, at Rank’s showcase, the
Odeon, Leicester Square. These
; will , mark opening of. her British
i tour Saturday-Sunday, April 12-13,
j two-a-day. This will be the first
j occasion on which the theatre has
! played live shows, and a spokes-
j man for the Rank outfit said there
was a possibility of more live en¬
tertainment in the future provided
the attractions were suitable and
of a big enough calibre.

He added that the Lew & Leslie
Grade agency, which is presenting
Miss Vaughan in this country, had
originally booked . the Dominion
picture theatre, Tottenham Court
Road, but as that venue was being
equipped with the Todd-AO proc-
| ess, another suitable house had to
i be offered. Miss Vaughan’s appear-
lances at this first-run West End
! house will come at the tail end Of
the “Bonjour Tristesse” run.

There is also a possibility of the
Odeon, Marble Arch, playing live
shows as well as films, but no
bookings have yet been made.

. The singer’s two Leicester Square
dates will be followed by a tour of
major cities in the Midlands, North
of England and Scotland, with
further London concerts towards
the close of the tour. She’ll be ac¬
companied by the Ted Heath orch
at the Odeon.

For the rest of the tour the back¬
ing will be by the Tony Kinsey
Quartet, and. the Jazz Couriers, fea¬
turing Ronnie Scott and Tubby
Hayes.

Tour is under the banner of the
Grades in association with Harold
Davison and is confined- to a
limited number of one and two-
night stands ending April 27. Most
of the dates will be in Rank-owned
theatres in the provinces and Lon¬
don surburbs. She will, however,
fill one engagement at the Granada,

YA1J9EVIIAJ3

Atlantic City Ramchecks Easter
Sunday in Bid to Capture Trade

Nelson’s Tex. Date

San Antonio, April 8.

Ricky Nelson will appear here
April 25 under sponsorship of
KTSA. He previously made two
stops in the state last month, one
at Dallas and the other at Hous¬
ton under sponsorship of KLIF;
Dallas, and KILT, Houston. All ;
stations are operated by Gordon !
McLendon of Dallas. j

Dallas and Houston were report¬
ed SRO.

Church Extends Invite
To Paul Robeson After
Vet Group Objects

Pittsburgh, April 8.

Soldiers and Sailors Memorial
Hall here abruptly canceled a
scheduled, concert by Paul Robeson
last week, whereupon a church in
nearby Sewickley. extended an in¬
vitation to the singer to appear
there. .

Rev, Charles R. Gordon, minis¬
ter of St. Matthews A.M.E. Zion
Church, said he was “quite disap¬
pointed” that Allegheny County of-,
-f trials' had called off the Robeson
booking the night Of April 21. Gor¬
don emphasized that he is not in
agreement wth the .political views
of the 60-year-old baritone but. “I
respect his right to be heard as a
concert: artist.. After all, this is
America, where freedom is guaran¬
teed, even to those: with whom we
might disagree.”

Gilbert " C. Cloonan, superin¬
tendent of the Soldiers and Sailors
shrine here honoring America’s
fighting men, stated of. Robeson
"we don’t want his type here. We
don’t .think it’s right to have, a
performer in this hall who won’t
salute his country’s flag.”

Robeson’s concert was announced
as having been arranged by the
Ushers Alliance of Pittsburgh.

. Atlantic City, April 8.

A chilling surprise rain drove
down the coast early Sunday (6),
washing out Easter Sunday here.
Most of the thousands of visitors
due for the annual fashion parade
on the boardwalk remained home
awaiting a better time tb show
their spring finery. Of the. 250,000
expected, approximately 75.000
. were on hand. It was estimated
that the rain cost, the city
$3:000,000.

City Commissioner Richard S.
Jackson said..the,resort would cele¬
brate the Easter holiday the com¬
ing weekend by giving all. who
planned to come to the shore a
"raincheck.” He said that although
awards for the 10 best women’s
hats and the 10 best dressed men
; had been made, another group
would be honored the coming
weekend. Jackson’s department in¬
cludes the city’s press bureau.

To amusement, hotel, restaurant
operators and the thousands of oth¬
ers, who had expected,.to do top
business with the big expected
crowd, the weather was a hitter
| disappointment. It was the first
time in 83 years that the Board¬
walk Easter parade was a complete
washout.

George Hamid Jr., who with his.
father operates Steel Pier, said the
spot would be open this weekend
as they cooperate with the plan for
the “raincheck” Easter Sunday.
Hamid said that while he expected
they would do about lO 1 © of a
normal Easter business, it turned
out that they' drew 509o despite
the rain,. Plans to shutter the pier
at 6 O’clock were abandoned and
it was. kept open as planned. Jim¬
my Dean with his tv group fea¬
tured the vaudeville while Glenn
Miller orch directed by Ray Mc¬
Kinley was in the Marine Ballroom.

Ted Lewis is slated for a two-
week stay at the Century Room of
the Hotel Adolphus, Dallas, May 5.

►

110 NIGHT CLUB REVIEWS

Pfijssj/Eff

Waldorf-Astoria, N. Y.

Maurice Chevalier, Emil : Cole¬
man & Bela Babai Orchs; $3 cover..

Maurice Chevalier, at 70, look¬
ing 15-20 years younger, may well
become the male Fanny Ward; He’ll,
probably start piling on the years
to accentuate the. affirmative.
Chevalier, at 70, is the lone sur¬
vivor of the three giants of the

gin the Beguine,” ‘Taking a
Chance on Love," “Fire Dawn Be¬
low” and his theme. Til: See Ydu
In My Dreams.” Two Latin-type
terpers, Alvie Corona and Diane
Nellis, excitingly decorate some of
the Martin. production numbers.
Conductor-88er A1 Sendrey is. the
star’s expert .teammate with the
Jack Cathcdrt orch (20).

Allan Drake has been away , fcoin

varieties and the musichalls— i the Strip for a year,, and is ,hack
America’s Jolson and Scotland’s ' with all new material. He’s one of
Lauder were the other two. Cheva- i the most refreshing standup. com-
Iier, at 70, is an iridefaUgable ; edians to play Vegas in many
trouper, a poised, polished and un- j months—he k e p t first-nighters
deniable personality, professionally { laughing heartily with his fast and
and boxotficewise. Chevalier, at 70,; well-paced gags. His singing voice
is tireless, peripetatic arid seem-; is good, and the parodies excep-
ingly a Ponce de Leon for buoyancy i tionally clever,
and bounce as lie thinks nothing of ■ Bert Mav clicks as the featured
flitting from Pans to The Lambs :terper in the productions, and he’s
Club, as he did, for a one-night raLventop-levelassistanee by.vocal-',
salute to Alan Jay Lerner and] j st D 0n Kirk and the Flamingoettes
I rcderick Loewe; T back within the ,, 12 , show , is skedded for four
same month to Hollywood for the; fr ., m(V , n nice

Academy telecast, to Washington j * . - .

for the Radio-TV Correspondents ! ■ .

as headliner in a variety show' j t liase f lun, Sf. laiUlS
emceed by Ed Sullivan, with a ! St. Louis. April .3.

Sullivan tv’er spliced in between his ! Johnny Mathis, Jimmy Dorsey
charity preview Monday ?7> night orch 117); $1.50-$2 cover.
for the New York Infirmary. Last* - '

night (TuesJ was the formal pre.em . . •. . . . . • ,

at the Empire Roam. goosepimple week at the

tlrt +k« Chase Club, with Johnny Mathis in

th^ChtoKcAraiSl of lf»f

manship which is lacking ashade v!: 1 * "S’ hil-n S m n

for the reason that he has inter- probably be blo\\n clear away in
larded a half-century of highly any wind at all. but the big mellow
commercial Chevalier charm and . 7® lce cp ™ es °. f ls a
chansons with what he seemingly = of ,beapty an4 a joy forever,

thinks must be an ultramodern And by the time he s^ through, he
leavening of his longtime, long- . looks about 10 feettall,
accepted values. Luring some of the Chase’s big-

In short. Chevalier in trying to gest crowds this season (which was
rewrite a hit^himseif—has.diluted no surprise to the management,
the impact. Since it is a constant banking on the record and Acad-
challenge for anyone on top to ‘ emy Award publicity), Mathis
maintain parity, it is patent that: works hat'd in the two shows night-
the great Gallic musichall star felt | ly. with a varied string of ditties
it necessary to embellish his stuff. | that’s bound to get everybody

The record routine is not it. He
does it three, times, singing duets
with disks or in accompaniment to
s recording, as in the Tommy Dorr
sey platter. The other two items
are pseudo-duets with Lena Horne
(“All -- -

somewhere down the line. He
keeps the chitchat at a happy mini¬
mum and just stands there, belting
them out: < \

. Most of the first-night turnout
was obviously made up preponder-

II Right With

^ fr r.an^ Sn hl ho • painted with . Mathis records.

wSh ihf ?,?n 1 Whenever he started the first bars

EmH l Toll 0 man he occhestra ^

the Frenchman’s own maestro-ac- plause rang therafters,, , ..

companist Fred Freed, along with . The Jimmy Dorsey orch, led by
the savvv and veteran Coleman, trumpeter Lee Castle; continues
could easily overcome it. Besides, ! with its own floorsh.ow contribii-
none of these three items are quite tion. : a fine nostalgic parade of

in the Chevalier character, ' times associated through the years

The. answer is that the star’s best with, the Dorseys;
moments came with the nostalgic ( Mathis closes April 16 ; with Ey-
reprise of “Louise,” “Mimi,” etc., Gorme and the Maxwells com-
and while he iseorrect mmptre.y- i n g j n f or two weeks and the Paul
mg too . much on the .nostalgic lut Neighbors orch in for six weeks.

parade he has enough new stuff ..to
offer. Certainly his three items;
from “Gigi”—-incidentally a one-!
man trailer for that upcoming!
Metro film—are fresh. Certainly j
his mimicry and “impressions” and :
that socalled “French hit parade”:
(niost of them so well-known now
in the U S. as to lose their identity, ,
plus the fact he does some Yank
pops in French* constitute a Suf«'’i-j
cient closs-section of the hew ’
values.

Bob.

Yiilornafional, Houston

Houston, April 4.
The Modernaires (5>, ShepFields
Orch (11); presented by Porter
Parris; private club, no cover or
minimum.

The Modernaires, dean of the.
nation’s singing groups, .showed, at
Slick showman that he is. Cheva- ! their opening here-' April 3 just
lier’s literate, or-the-button Eng- why they .have been around for so
Itsh. impeccable in the choice of long and with such success. This is
language, and glamorized bv his a top act, as smooth arid solid as
trademarked Gallic hiogue,- makes the Glenn Miller tunes they sing
the language differential almost. so well.

He has- several ne\v French - . Their sense of comedy is highly
tunes- - Chapeau is one of his out- p t 0 fessional, as is shown in “I
standers—and bv be;ng able to, Cah , t Carrv a Tune” in which
consume over an hour it is evidence ^ Veet . voice d Pau la Kelly, only gal

n* ° m : ’ ifl .group, mimics with Sarid-

editing himself do\vn„ n**npr-sl : Yl( k lonsils that - flatten

Chevalier plans a one-man show ^ p ^ s ^r' that scratches its wlv
for a week at the Greek Theatre, ' that ra S lt;> " aJ

Los Angeles, after his five-week pa - tlle -*... •

stav at the Empire Room. This To an audience largely new to
charitv -preview may have been the Mods, Dick Cathcart’s trumpet

something in the way of a previous
audition. Then, too. a partisan
French crowd kept him on but it
was patent that, after all was sung
and done, “Mimi.” “Louise.” “New
Kind of. Love” and “Valentina”
bad it alt over the discotheque
stuff. Withal, Chevalier remains a
giant as an international head¬
liner—it’s just a case of too many
courses to the banquet. Abel.

I'la hi in I,a s Vc£as

Las Vegas. April 8. .
Tom/ Martin Allan Drake. Bert
Ma:y, Don Kirk. Flaminqoettes (12).
Jack Cnthcart Orch (2.0); staged by
Hat Belfcr; $3 minimum.

playing is an added surprise to a
vastly entertaining evening in this
plffeh room at the Shamrock Hil¬
ton Hotel. Cathcart, ranking with
the best, gives superb imitations of
Harry James, Bunny Berigan .arid
Clyde McCoj-.

Top applause comes when group
makes with their best known
songs; those they made famous
while, with the old Glenn Miller
outfit.

Shep Fields orch provides them
with expert support. Act closes
April 16, followed by Carmen
Cayallaro. Harr.

Bolero^ Balrfflona

Barcelona, March 31.
Charito.Leoh & Ernesto Ldperia,
Paco Leon, Leo Heredia,. Gerri
Gale;? 1 minimum ,

Tony Martin’s latest turn lit the
Flamingo Room is draped with a
colorful Caribbean motif, staged
With imagination and flair by Hrt

Belfer. .Star applies, his w,k. { Bolero. : top. local nitery, has
savoir fa ire o the surroundings., Charito Leon andEfnestoLapeha,
arid again sho v why he’s orie of good Spanish dancers; Scotch , reel
the best song, stylists in the biz. i by Leo Heredia is very, agreeable
With , the voice that a femme first-1 also, and America’s Gerri Gale, on
nighter described as “beautiful and | her first tour in Spain—first she

**AU The Way,” <“I borrowed that
Song from the other shiger”) “L ; fe
Is. Just a Bowl of Cherries.”
^‘There’s No Tomorrow.’’ “I’m Ga¬
ting- Sentimental Ove^ T

local talent that the audience ap¬
plauds with enthusiasm. Her danc¬
ing suggests. ballet but her fruit-
selling stint arid others bits make
for^jhit. Cdbdf.

Pailmer House, €hl

Chicago, April 1,
Earl Wrightson & Lois Hunt,
Tippy & Cobind (Manuel & Mari¬
ta Viera), Mata & Hari (with Fred
Stamer),. Martha' Schlamme (with
Frank Hamilton), Ben Arden Orch
(10); ?2 cover, $2.50 Sat:

New Empire Room layout is Only
an intermittently, satisfying affair;
Part of the fault may lie in! pro¬
ducer Merriel Abbott’s decision to
pad the show as compensation for
absence of big names. At any rate,
response at first night <1) was less
than enthusiastic.

Toplining Earl Wrightson & Lois
Hunt offer fine voices and pleasant
miens through their 27-minute re¬
cital, but little, else. Act: gets across
the obvious sweethearts image, but
it’s a souffle that could benefit
front, some parody or satire.stuff as
condiments: Turn isn’t helped any
by insipid dialog, despite an econ¬
omy of verbiage.

Most of. the route iAdueted, with ]
each, taking only a single soro.
Wrightson’s alone for a stout and
predictable “It Ain’t Necessa r ily
So,” anid .Miss Hunt longhairs her
prime Metopera role of Mqsetta for
the waltz from “La Boehme.’’ Lat¬
ter copped the best mitting, but
with saxophones, in back it was a
jarring experience, even in a
nitery. Among tandem chestnuts
are “Lover,’’ “September Song,”
“Where or When” arid .“With' a
Song in My Heart.” .

Satiric terp team of Mata .& Hari
shows generally good imagination :
that does riot always hit .the mark.
Their blind date bit, for one, is a ]
somewhat obscure burlesque, with,
the fault mainly in conception. It
deals with a garish twosome, when
it could have focussed with more
point and. humor on conventional
modern teenagers. Dancers have a
sock windup with a symphony con¬
cert, he batoning and she as vir¬
tuoso. Both simulate a full orch
before it’s over, with, inventive
“score” synchronization by, 83er
Fred Stamer. ..... *.

Onlv mildly diverting are mon¬
keys Tippy & Cobir.a. put through
their paces (on the bongos and. at
a small electric organ) by Manuel
& Maritk Viera. Act, a rtv guest-
repeater; limps. till Toto the chimp
is brought on . for Some mimicry,

; getting the best rise with a Jimmy
Durante inipresh.

. Room is experimenting with a
betweeri-shows “Little Show.” slot¬
ting .multi-lingual folksinger: Mar¬
tha Schlamme. who has built a
local following off her Gate of
Horn and recital appearances, and
should mean some gravy biz for the
hospice. Singer clicks with trained
soprano pipes, plenty, of warmth
that comes ; over, and animation
that’s a big help outfront against
the language barrier.. Songs are
native to such diverse regions as
Franc e: Ireland. Israel,-Spain and
the U.S:'. Excellent guitar backing
for the 30 minutes from Frank
Hariritton. ='

Main show gets competent musi¬
cianship from the Ben Arden orch
(10). Layout remains through May
7, except 1 for Wrightson. & Hunt
who leave after April !4, with
French, turesmiths Varel &, BaiFy
with Les. Chanteurs de Paris (7)
replacing. .-Pit,;.

Mlirray FrankSin'x.
Miriml Rea^i ;

Miarni .Beach, April L

Murray FralikUn, Terry Hai>en,
Dick Hai'iliand, Danny Rogers, Sue
Lawton, Srniffy Miller, Linda Bis -
hop, Eddie. Bernard; two-drink
minimum.

This pop all-nitery is a landmark
for the natives, arid a rendezvous
for. show bizites and the hip crow'd
w’hen they’re in town. Located op¬
posite the Roney Plaza, the layout
is an inviting one, w-ith a rocking
chair section to provide the houses.
party 1 atmosphere and comfort. It’s
also been an incubator and spring-
board for talent looking for.a show¬
case, namely, Roberta Sherwood,
Don Rickies, and lately Dick Havil-
larid, who was found - there by tv
producer Nat Hiken and pacted for
liis new' “Magnificent Moritague”
series:- ].

Currently,, a blonde, puckish
panned ^il with a penchant for
sharp satire and incisive impres¬
sions of old vaude and qafe greats
heads up the wacky-lined proceed¬
ings ; guided by Franklin, himself
no mean raconteur, guitarist and
ad libber. .

Terry Haven is a solid standup
comedienne as well as mimic. She
works in fast, sometimes ad lib
fashion to set herself with, the
crowd; . Penchapt for the situation
invent is given full play in inter¬
changes with almost - on-her-lap
ringsiders; The build to -her big
items is a warm, and giggly one
arid,; when she* Kits into a special
material bit penned by accompanist
Ernie Held, she’s on her way.

Takeoff, on Martha Raye is as
close to the original as an impres-
ycap-gpt, ake hpi; nost^lgiq

Fanny Brice arid Sophie Tucker.
She’s on for well over 30 minutes
to keep the laugh rise on high
level. Miss Haven has'worked the
biggeries. Iiere such as Fontaine¬
bleau, but in this setting her
chance, to get of? the act-beam and
indulge f in free-wheeling sessions
is allowed full play, for big results.

. Havilland, “a feature here for
! over a year now. is a. Clifton
Webbish type in looks, material
and manner. His underplayed
stuff is original in concept, offbeat
in content, the breaks from quiet
demeanor into weird song sounds
in his lampoons on current pops
sparking startled howls. He’s made
to order for the smarteries where
eggheaders and the average . Joes
who become cultists of a particular
performer abound.

• Danny Rogers is a vet comedian
and his work provides tlie contrast
to a Havilland type. He’s tops on
the old softshoe hoofery, the panto
biz, notably the oldie poker game
bit which he has perfected to point
of constant risibility perk-up; he’s
also funnily involved in a series
of blackouts that thread the show,
worked out on a small stage with
mite-sized Snuffy Miller—there’s
no talk, just deadpan approach to
some broadly funny quickie panto-
sketches in the Old Club 18 mari¬
ner. .

Suie Lawton. is a sweet-faced
thrush—also a long-stayer here¬
with plenty know-how' in the art of
taking torch or ballad and making
them sound like a personal lament;
on a rising beat, she more than
holds her own. Tall Linda Bishop
serves as the. gal singer who has
her routining broken up by the
blackout bits; on her own she is
okay on a “Love For Sale” type of
tune, or a rhythm belting.

Franklin is the big draw here
He’s a happy host as well as
smooth, always nimble coriferer-
cier. Where there’s a lull, he takes
over for the pickup that might in¬
clude anything from a personalized
gag-series to a spoof : bn magicos.
Eddie Bernard is an expert pianist
who keeps musical matters on the
full scale. Franklin holds acts for
weeks at ar time, with occasional
additions when a likely looking
talent seeking a Beach showcasing
is taken on. ; Lary.

Blark Hawb, F. .

San Francisco. April 4.

Lurlene Hunter, Vido Musso
Orch (b>; 90t admission, no cover,

Lurlene Hunter, making her
Coast debut, displays a strong set
of pipes and a deft manner of sell-
irig the crowd in this hipsters’ par--
adise. <W orking under the worst
possible opening night, handicaps
(Easter weekend, and a' hand and
pianist she met the night she went
to work), she nevertheless handles
herself in major league fashion.

Her show, well paced and effec¬
tively planned, consists almost ex¬
clusively of w.k. showtunes. Her
patter between numbers is soft and
easy on the ears and there is little
of the usual record hustling that
goes on today.

The Hunter voice is strong, jazz
oriented and an effective vehicle
for her selection of numbers. She
is Well gow'ned and handles her¬
self with assurance, getting the
audierice on her side without stoop¬
ing to any gimmicks or copping a
plea on no rehearsal.

All in all, this is a good show
and her presence in town should
not only hejp her Vik albums, but
build her a following for future
appearances. Vido Musso’s orch
does a workmanlike job of backing
the singer and alternating with her.
Feature solo spots are shared be¬
tween the leader arid trumpeter
Allen Smith- Show opened April
4 for 10 days. Rafe.

Interlude, Hollywood

. Hollywood, April 4.
Cal Tjader Quintet; $3 minimum.

It’s questionable' whether Gene
Norman’s current booking of the
Cal Tjader Quintet at his Interlude
will please all the nitery rounders,
but it's surefire for the' progres¬
sive jazzites: Tjader’s opening was
to a packed house comprised most¬
ly of the jaz5r cult that breathes
this type of music. This booking
is not for patrons that expect to
hear tf song played a* it was orig-
inally. penned. The* notes 1 come
out as each. individual musician
feels them and, accordingly, plays
to that mood.

. Tjader, like Lionel Hampton; is
one of the; best vibe men in the
business and pr-oves_it. Through¬
out his*, turn he pounds both the
soft and hard mallets in excellent
fashion. Good backing is supplied
by Vihce Gerondi, piano; A1 Mc-
Kibbon, bass; Willie Bobo, drums,
and Mango* on* the* bonges. •

At this session, selections heard
included “Autumn Leaves,” “Ten¬
derly,” “Mamblues” and “Guarachi
Guaro.” 'Tjader holds over indefi-:

Wednesday, April 9, 19S9

I BHnstPub’s, Bsainn

Boston, April 9 .

Jimmy Durante, with Sonny
King, Eddie Jackson, Borden
Twins, Sally Davis, Jack Roth;
Jules Buffano, Line (6), George
Carl &. Arlene (2), Moro Landis
Line (10), Michael Gaylord Orch
(10), Lou Weir; $6 minimum.

'■ Jimmy Durante tears up 1 this
1,700-seater in a round of frenzied
.action, liberally laced with nostal¬
gia, tv bits and Duranteisms to win
one of. the biggest salvos. ever
afforded a performer in this South
Boston bistro. Caught Saturday (5)
and in for a nine-day stand, he was
on for 90 minutes to a jampacked
house. With a $6 minimum and
showtime moved back from 8:30 to
7:30 for first, the Schnoz looks, to
set a record in his initialer for the
spot. ;

Durante’s centerpiece is big Son¬
ny King, who is given the green-
light to cavort, mugg, pipe like
Durante and give out with his own
style in ai high-pitched voice.
There’s the usual mayhem with
bandleader, this trip involving
Mike Gaylord, plus Jack Roth and
Jules Buffano. Despite all the
frenetic goings on, first part wears
a bit dull until Eddie Jackson
struts on to spark hew zing. The
sik-girl line is eye-filling.

The crowd gives whameroo mitt¬
ing to Jackson on his strutaway
turns, and a rock ’n’ roll finale with
King, Jackson, Durante, as bebop-
pers aided and abetted by three
heavyweight femmes and line, has
imoact;

Durante scores in a single at the
88 with spot, “Young At Heart,”
and gets off his. “Umbriago” biti
with the characteristic strut. Jack-
son’s “Bill Bailey” wins terrific
mitting. Durante & Co. socks it to
the arid for full; measure, rating
two encores.

Instead of usual four outside
acts, boniface Stanley. Blinstrub
has only one 1 for this layout. It’s a
nifty opener, George Carl Ar Arlene.
doing 15 miriutes of comedy aero
and nantomine. Reminiscent of ail
English music hall turn although
strictly a U. S. team. Carl gets off
some of the trickiest eccentric
terping seen' on any stage, rigged
out in bowler and long jacketed
black suit. In aero bits with blonde
well-stacked partner, the duo get
into some ludicrous and unortho¬
dox positions for aud yocks. They
bob off to thunderous mitting.

Length of show cuts Moro Lari*
dis line to one number, “Enter¬
tainment;” Gaylord, cuts .the show
m fine style and is inserted into
the act by Durante for big laffs;
This layout exits . Sunday ( 13 ).
Eileen Rodgers opens next day.

Guy.

Siatler-Hikon, Ballbs

Dallas, April 4.

Jackie Miles, Garwood Van OrcH
(11); $2-$2.50 cover.

Jackie Miles opened the plush
Empire Room Jan. 19, 1956, and
he’s been overdue since. His in¬
itial . three-week date cadged
enough customers to cinch a re¬
peat.

Comic is back in the same
groove, with a gift of gab that frac¬
tures the tab-takers, and from his
opening (3) reception he should '

| a hefty b.o., in his fortnight

Miles has new material for his
fans—he offers a treatise on juve-
mle delinquency “in ; its latest
stages.’. He relies oil a favorite,
fictitious, foil, Big Bill Thompson
from Houston, to spin some yarns •
about Miami Beach hotels and also
kids Bing Crosby and Louis Arm¬
strong. Calm comedian ivasn’t per-
turbed by a rude ringside heckler
at opening; Miles retorted with
squelches that made the interrup¬
tions seem planted—but added to
the hilarity. Windup of the sock
35-minute stint is a reprise of his
disk, “I’m A Rollin’,” and its strict- ■
ly a begoff:

Garwood Van orch, in its first
local date since 1938, cuts the show
cleanly and impresses with next
ensemble work that fils the floor
for terp sessions. Band is set for
12 weeks. Barkt

Bombay Room, Ornate

. Omaha, April *
Marjorie; no couer or minimum. .

■Marjorie (Slightam) offers a
plush, act in the plush surroundings
or the Sheraton-Fontenelle HoteFs
Bombay Room. The attractive
brunet, slinky-clad in a rfed l«cS
gown. is quite adept at bbth the
88 and organ a!nd plays both at the
same time occasionally.

Her arrangements are clever
and, at the 30-minute set caught.
Heartaches” was a particular
standout: Biz is> okay, but mig h t
be 1 helped if Marjorie’s act were
elevated. As it is. she's lost visual¬
ly to more than naif the room, .

- Trujm

Wednesday, AprP 9, 1958

Hotel Roosevelt, N. Y.

Sammy Kaye Orch (14) with
Barry Frank, Sandi Summers,
Wayne Tex Carroll, Jay Glassin-
game Bond; $1-$1.S0 cover.

- Playing the room for the third
time in less than a year, Sammy
Kaye’s orch has developed a real
following at the Roosevelt Grill.
This is most forcibly attested to by
the fact that the room was crowded
on an off-night of Holy Week, when
caught. And to follow Guy Lom¬
bardo, a fixture here much of. the
year, is obviously no mean task.

Kaye ideally fits into this room
with his easy batoning and show-
manlike array of unusual tunes,
pops arid standards, mariy of them
from his Columbia-Records file. No
showoff spot, the patrons of the
-Grill apparently just come to
dance, enjoy the excellent cuisine
and listen to the “swing and sway’’
.crew.

. Kaye’s outfit is not content with
playing .just pop numbers and
waltzes but quite often will vary
the continuity with a “rock ’n'
sway” tune, a novelty number or a
calypso. He still has Barry Frank
as his male vocalistand Sandi Sum¬
mers as femme balladis*. And it’s
not difficult to understand why.

Besides these two singers, the
aggregation boasts Wayne Tex Car-
roll, who clicks best with his
“Sweet Little Sixteen,” accomped
via . his own guitar strumming.
There is Jay Bond to lead the spe¬
cial trio and quartet combos. And
Kaye boasts a new pianist, Larry
Green, who not only fits in well
with the combo but is deft enough;
to do solos. Of course, there any
number of vocal and instrumental
combos iwith Kaye often joining on
the.clarinet) to vary the usual ar--
ray of tunes.

Top number by Miss Summers is
her smooth handling of “Tammy.”
While he has numerous other songs,
Frank makes a big impression via
the timely “Easter Parade.” Stand¬
out novelty tune is “Girl Next;
Door, Wowie,”. which.;was a fave
with the crowd here." Among the
better liked song numbers were
“26 Miles,” “All the Way/’ “Danc¬
ing in the Dark,” “Be My Little Su¬
gar,” “Time on Your Hands,".
Charmaine,” “Did You Ever See
a Dream Walking,” “It Isn’t Fair”
and “Darice All Night.” Wear..

Hotel Nacfonal, Havana

Havana, April 1.
Betty Reilly, Bob De Voye Trio,
Sonia Calero, Ray Carson; “Danc¬
ing Waters”; Waif redo de los Reyes
Orch.

Two years ago Betty Reilly ap¬
peared at the National's Casino
Parisien, but had second billing un¬
der. Chiquita & Johnson,; dance
team. Today, she is back with star
listing. Well deserved, “Irish sen-
orita” has the type of act which
answers the eternal problem. of
Cuban casino operators: whether
to appeal to the U.S. or the Cuban
trade. She sings in fluent English
and then switches to . fluent Span¬
ish, accompanying herself on the

f uitar, like any senorita. From
panish she effortlessly moves, to
a French number, and then Italian,
a calypso (wiggling in a tight, high¬
ly visual outfit) and rock ’n* roll—
as it might be performed by Bette
Davis or by Marilyn Monroe for
toppers. Easy on the. ears. Miss
Reilly is also easy on the eyes:
blonde, blueeyed and shapely.

Bob de Voye Trio, highly com-:
petent acrobatic dancers, comprise
two young men who toss and whirl
an engaging redhead in a red out¬
fit. She. is held aloft on one sturdy
arm of a partner and rapidly ro¬
tated, then she finds herself on a
knee on the floor, being 'twirled
like a top. She comes up smiling
bravely.

• The Nacional’s permanent.
“Dancing Waters” a shapely, chorus
led by Sonia Calero, a longtime
performer in Havana theatre and
liitery shows, and emcee Ray Car-
son round out the show. Jay.

Crystal Palace, St. Louis

St. Louis, April 1. ;
Lovey Powell, Kenneth Rexroih,
Brook Morton, Jimmy Williams.
Trio; $1 admisisoh.

Lovey Powell; a long, rangy
chanteuse singularly unblessed
witk the attributes so dear to the
hearts of Gina Lollobrigida, Jayne
Mansfield, et al., manages to look
sexyjmyway arid sells her songs of
gaiety . and tenderness Handsome¬
ly. This is a return for her at the
Crystal Palace, where she packed
em to the rafters last time around.
She’s continuing her win ning ways
this session, sparked by a capacity
gathering on the Tuesday (1) open¬
er, usually a very slow night of the
week here. Miss Powell’s .accom¬
panist, Brooks Morton, contributes
considerable to the act with his ac¬
complished keyboarding and an oc¬
casional blithe foray into song.
Poet Kenneth Rexroth, held

over, has built up a fine hard core
of loyal followers in the few weeks
he has been here holding forth
with his poetry-jazz concerts. For
the new show he has added some
provocative new thoughts from the
avant garde rhymesters, including
himself. The Jimmy Williams Trio,
a young and cool local group,
makes nice mellow sounds all the
way:

Miss Powell will L be headlined at
Crystal Palace for four weeks, with
the act to follow not yet booked.

' Bob.

Dimes, Las Vegas

Las Vegas, April 8. -

Frankie Laine, Jack E. Leonard,
The Belmonts (2), Nancy Dru,
Shirley, O. Mills, Ed Kr.ieg, Wally
Green, Ralph, Keik, Alex Plass-
chaert, Cee Davidson Orch (21),
Dunes Showgirls & Dancers (20);
costumes by Bermon; $3 minimum .,

Believers in the theory that you
shouldn’t change horses in. mid¬
stream were surprised when . the
Dunes announced it was going to
drop' its highly successful Minsky
revues (for four weeks only) and
put in a show that could turn out
to be a carbon of the other types
of entertainment on the Las Vegas
Strip.’

. The show in question headlines.
Frankie Laine, has Jack E; Leonard
as. its comedy star,, features some
exceptionally; fine terping by the
Belmonts (2), very good singing in
the upper-note department by the
pretty production canary, Shirley
O. Mills, provocative, body contor¬
tions ;by Nancy Dru who is covered
by silver paint, and the beautiful
showgirls and ponies (20) are plen¬
tiful. It adds up to a highly enter¬
taining'and handsomely mounted
•package. .

.Laine, an aluirinus of the Desert
Inn,, makes his Dunes debut in this
and is a erbwd-pleaser with his
stylized songology from the time
he ipakes his entrance driving ari
MG auto. Numbers include “Luck
Be A Lady Tonight,” “Old
Rocking. Chair,” “Shine,” “Lone¬
some Road;” “I Believe,” “Jeze¬
bel,” “Granada,” “Moonlight Gam¬
bler,” “Annabelle Lee,” a dramatic
and torichy medley,, plus his trade-
marked “Wild Goose” and'“Mule
Train” requested by first-nighters.
In an effective gimmick on “Ma’m-
selle’* and “Laura,” he sings to the
Michel Legrand music which was
taped in France. Conductor-pianist
Al Lerner smoothly guides Laine
with the augmented Cee Davidson
orch (21).

‘ Leonard returns to Vegas in this,
after several years' absence. Some
of his gags are familiar to Strip
habitues, but his manner and de¬
livery are so ingratiating, nobody
cares. The yocks are consistent and
generous, and his softshoe routine,
is good for heavy mitting. At open¬
ing show, he spotted a familiar
face in the audience and said, “The
next number is dedicated to Gene
Austin, who did a good job of get-
ting out of the business.”

The lavish production nurnbers
Were staged by Madame Komarova,
with musical arrangements fcy
Joyce Brown. Show runs through
April 30, then Harold Minsky re¬
turns with “Life Begins At Min¬
sky’s.” Duke.

Ann’s 440 9 $. F.

San Francisco, April 4.

Lenny Bruce, Gloria Padilla, Bel-
asco Four, Johnny Price Trio; $1
admission.

Headliner at this North Beach
riitery is Lenny Bruce, a Wildly in¬
sane comic whose material is be¬
yond surrealism, farther put than
Mort Sahl arid deyestating in its
attacks on the pompous, the pious
tand the phony in American culture.

Although Bruce is heavily ori¬
ented with motion picture gags and
inside jokes of the music business,
there is enough of his searing com¬
mentary that can be grasped by the.
ordinary club audience; he . is cur¬
rently doing the best business the
spot has had in weeks.

Bruce is a good bet for any jazz
club in the country; his humor is
right out of a roadband sideman’s
perspective and delivered in a
heterogeneous mixture of under¬
world argot,: hipster slang and shew
biz patter; A standup comic who
takes off from the daily paper a la
Sahl, Bruce occasionally strays into,
areas that }vill bug the sensitive
but completely gas the founders
in the audience. ...

Almost completely unknown in
Frisco except to a few hippies who
had dug him in his extended L. A.
appearances, Bruce has in less than
a week via w.o.m. and .column
plugs built into the hottest sleeper
comic in recent local history; Looks
like Ann’s 440 has a longtime hit
on its hands with this boy. He’s in
for a month and should, last longer.

Sharing the bill are Gloria Padil¬
la, a shake dancer, arid the Belasco
Four; instrumental and vocal
combo. Rafe.

PSkieFt

Monllfl Roi^e, L A.

Los Angeles, April 2:

Helen Kane, Dominique, Toni
Dalli, Donn Arden's “ Pariscape ,”
Dick Stabile Orch (12); $5.50 pack¬
age. ■

While the little moons are beep¬
ing from their orbits, Heleri Kane
is hooping for the terrestrial trade
at the Moulin 1 Rouge. It Was 30
years ago that her, baby talk swept
the nation with her boop-a-doops,
but times have changed and. all
that remains of her trademarked
gimmick is the nostalgic memory.
She’s iri for a week but will hardly
catch much trade for the. dual rea¬
son that this is one of the worst
nitery weeks of the year and her
appeal is only to those who can
hark back to her three-decade past
popularity;

She seemed a little uncomfort¬
able at the. stage mike arid her
voice has picked up the natural rust
that accumulates over the years.
Her repertoire is spread over the
: sorigs associated with, her early
days arid lending themselves to the
interpolated hoops. She opens with
“You Can’t Keep a Good Girl
Down” and theft jaunts; down mem¬
ory lane to refresh the sitters that
it Was in 1928 she sang “Wanna Be
Loved By You” in a Metro picture.
Her monkey number and “Waitin’
at the Church” allow for a certain
cuteness that seem incongruous to
her heft Her booking by- Frank
Sennes was the direct result of
her recent appearance as Ralph
Edwards' subject on tv’s “This: Is
Your Life.” What she needs is ari
act. Just booping away won’t get
her many night club dates of the
Moulin calibre.

Dominique, a shifty lad with
fast hands, made patsies of his.
stooges by: relieving them of their
wallets. Watches, Shirts and socks.
He works, fast arid shares the eve^-
ning’s plaudits with Tony Dalli, a
power singer called bade after a
five-week stand to fill for the De
Castro sisters, one of whom .took
ilL Dalli has been booked Into the
Desert Inn at Vegas and should
boom his way into high acceptance
as a younger and fresher replica of
Mario Lanza.

Donn Arden’s “Parlscope” is still
an eye-filling extravaganza to lure;
the visiting on-the-towners. The
Sennes showmanship is everywhere
evident. Dick Stabile waves thj? or¬
chestral wand, and laughs it up.
Show Tuns for 70 minutes.

Helm. .

Le Cnpidoiu N. Y.

Sheila Reynolds, Hoioard Beder,
lsh Ugprdi Trio; $3.50-$5 minimum.

Le Cupidon’s stature as a show¬
case for femme singers IS gaining
iri: iinportance. The room is able
to get singers, that have been
crowded out of the rosters of the
topline hotel rooms, and thus the
spot is being assured a standard
of performer, this, season, that’s
generally of a higher level. New¬
est to hit this room is Sheila Rey¬
nolds who Was last displayed at the
Maisonette of the St Regis Hotel..

Miss Reynolds is a singer of abil¬
ity Who uses a well-groomed voice
to maximum advantage. The tunes
are well selected and seem to have
been tailored for the hotel set.
She has a line of standards that
are colorfully treated and given
excellent projections. Her sub¬
jects have a wide base, including a
specially written effort on Gallic
chantoosies, blit her greatest
strength is in her straight tunes
which seem to bear the confidence
of good voice that knows what to
do about the composer’s Intent as
well as her own outlook.

Miss Reynolds’ titian tresses and
tasteful coutouriering' : add lustre
tO her well-turned act.

Howard Beder,. the permanent
conferencier, warms up the audi¬
ence, and lsh Ugardi’s Trio pro¬
vides good showbacking. Jose, j

Fontainebleau, M. BVh

Miami Beach, April 5.

Sarah. Vaughan, Morty Gunty,
The Szonys, Murray Schlamm, Sa-
casas Orch ,v $3.50-$6 minimum.

This is a sock holiday package.
The Szonys, no strangers to this
stage, click, per always, with fea¬
thery lifts and spins worked into
ballet patterns. Big score comes;
with their “Sleeping Beauty” bal¬
let version, an aud reaction builder
that; reaches show-stop proportions
when the sister is spun like a top
from a one-toe stand.

Morty Gurity is another familiar
here arid, works like a vet, belying
his youthful appearance. The lad’s
got his timing down to perfection,
to sharpen the steady laugh rise as
he limns his life with young wife,
the in-laws, his standard school-,
teaching days. He's doing more on
the impressions end, and it be¬
comes a big point in his palm pull.
The carbonings are incisiv e,
worked out to smart material with
the “Clowri”. song as the under-
liner tO the Danny Kaye* takeoff;

NIGHT CLUB REVIEWS

Ill

He’s a Winner all the way. .

Sarah. Vaughan is the third re¬
turnee, and she too could do no
Wrorig at show caught. Her shad-

Carlllon, Miami B 9 cfi

Miami Beach, April 6.
Lenny Kent, Betty Madigan, Mc-

irigs and varied tonal workings that ' Kay & Charles, Dick Sterling, Jac-
switch from one key to another; : Ques Donnet Orch; $2.50-$5 mini-
her carefully blended collection of; mum.

the new, the old arid the offbeat and ! -—

record clicks add up to consistent j The management of this newery,
mgh level. ^ End result, is a begofL afte ; experimenting with high-
Arriving April 10 June Valli, l udget ideas for several weeks dur-
Martin ’ :' v -th the Szony s ing the late, unlamcnted season,
holding over. -L Q ry. decided on a reentry' in the com-

nerition along the hotel circuit, al-
be ; t on a modified budget. It has
come up with a smooth playing

Largo, Los Angeles

Los Arigeles, April 4. .. . „

Cfinriee Boswell, Doodles Wearer Package for : first shot; one that
Bond (7); $4 maximum ,. comes off to better b : z and aud re-

: V— —. ncl ion than the earlier, more ex-

Cpnnee Boswell’s Friday i4' bow P e nsiVe tries,
at Chuck Landis’ Largo nitery L~nny Kent is a stade here, but
brought out the rounders that well hr.s boon absent from the area long
remember this songstress when the erov "h to hit with stron" impact
afterdark spots were^ seeing better., pa return both with familiar and
days. At opener, though the crowd : a load of new stuff. He’s much
was small, it was very responsive |s.Ummed down, and with it has
to her: aptly chosen^. repertoire of | slowed down in gp"-tempo for a
songs; Miss Boswell, no stranger to • r -'” re solid laugh puli. The insidey
the riitery circuit, can give the cus^ ‘c'e-Mners anent weird nows items
tomers what they want to hear—|on show biz names this lime gets
and .she did. him howls. He’s come up with a

Her. “Farewell To Arms” is ^ new routine on Vegas, a tough
tough to beat by any standards. 1 switch from the standard, but he’s
Other tunes done in comparable I it, and should be able to hold
fashion are “Birth of the Blues,” i Pn to the originals long enough to
“Martha,” “Some of These Days,”;J? e f full values out of the material
“Blueberry. Hill” and “Wheri the j before it’s adopted. He winds into
Saints Go Marching In.” A. takeoff; a big palm payoff for a tight 35
oii Sophie Tucker brought a heavy j minutes.

hand and kept her Onstage to i Betty Madigan has taken on sta-
warble “I Ain’t Got Nobody,” done ! ture as .a cafe performer; going on
real well. this showing. She’s class-gowned.

Video comic Doodles Weaver is; ciass-coiffed and; has material arid

co-billed, and in addition to bring¬
ing along his band for musical
chores; supplies a few laughs for
the patrons. Weaver Is very, very,
corny; iso much so that he can
make one give with the . grin and
eventually the howl: The material
he uses has seen better days but
his presentation is the laugh pay¬
off.

The Weaver band (7) comes
through on the notes in good style.
Show stays two weeks. Kafa.

delivery to match. Ar-angeraents
of pops arid evergreens are handled
in full-throated style—needed in
this oversized room—and she gets
them working with her nicely in a
calypso, number. Biggest item and
a wrapper-upper is her Jerome
Kerri medley; she’s chosen some of
his best tunes and wo ks them out
in balanced, clever manner.

McKay and Charles have them¬
selves.a bright idea for their , tefp
turn. They work change-of-costume
into a flowing continuity that al¬
lows them to add novelty, never
; leave stage, and keep the build

Black Orchid* Chi

Chicago, April. 1. . _ _. __

Joey Bishop, Pat Suzuki, Joe Par- mounting for their assortment of
nello Trio; $1.50 cover. I ballroom, modern and other bright

. \ ... I concepts. Dick Sterling, a hand-

New layout at the intime Orchid*: sonie , Suy with strong aud com-

|-- ks- v-x- --.1.. x-i- Mnand, emcees in top style, Jacques

Donnet and his crew are ah ace
showback group. Arriving April 15,
Denise Darcel. * Lary.

Living Room. N. Y.

Versatones (3). Bob Ritterbush,
Morton Downey Jr.; $2.50-$3.50
minimum.

where biz has been only fair of late,
looks to clean up over the two-and-
a-half-week stand. Joey Bishop’s
been a local fave since his nabe
nitery days some years back, and
Pat Suzuki rates as a stalwart at¬
traction off some exciting network
tv showcasing.

Bishop’s a very funny guy, spew¬
ing a profusion of one-liners, topi¬
cal gags and verbal darts at the
fablers. He kids Ted Lewis, with
tophat and toy horn, and comes up
with ari East Indian dance parody
that’s simply a peg for staccato
asides.. Comic’s w.k. sober-faced
delivery projects a sardonic quality
that gives the stuff an extra fine
edge and a total incongruous ef¬
fect that generates abundant yocks.
His joke skein's especially glib
when he’s grousing.

Still in use is his “sanctuary
iriuch” .getaway, and really doing
that, by the way, still seems to be
a trial for Bishop. He returned
for some more sallies and a reite¬
rated, tribute to Miss Suzuki, but
seemed at loose ends for a begoff,
finally hitting on the “God bless
you” capper.

The Living Room is one of the
more unusual drinkeries iri town.
It’s an. extremely informal spot in
Which easy chairs, loveseats, and
furniture normally associated with
the parlor is arranged in conversa¬
tional groups, with drinks served
on cocktail tables. In front of this
arrangement are a piano and a
small, stage for a collection of sing¬
ers and instrumentalists.

The basic idea of the room is
sufficiently good so that operator
pan Segal is enlarging the spot
to get more seats, is building a pri¬
vate room on the floor above and
getting extra space by moving the
restrooms to the basement.

The current collection has some
name interest in this hospice. The

Pat Suzuki (reviewed in New [ Versatones <3) are longtermers

Acts) clicks iri her first nitery turn
since her Seattle show biz Incuba¬
tion.. Joe Parnello Trio backs
sharply, per usual.

Layout sticks till Johnny Mathis
and Gary Morton take over April
17. Pit.

3focamlid^ L. A.

Los Angeles, April 4.
Ann Mason, Frankie Sands Trio,
Paul Hebert Orch (5); $2 cover.

there, and Morton Downey Jr., who
had a night off when layout was
caught. The Versatones are a ver¬
satile set Of Negro performers.
There are two guitars and a congo
drurii in the group to provide their
own accompaniment, and their
voices have sufficient strength and
color to achieve excellent results.
The trio, give out with a wide vari¬
ety of numbers from calypso to
rock 'n* roll, the ballads, that work

__ out so well at the late stages of the

Last-minute booking of Ann ; f 7 r e o^ ?n a ,^ c po P. s * . f T .hey stay on
Mason during Holy Week at the/°nthPr^orf«r^ d hlt ^

Mocambo is reason enough for the S n tap was . R° b

sparse crowd that turned up at ■ ■ ush .A balladeer. providing

Tuesday (1) opener. The songstress '"lu?, 8111 ? accompaniment His
socked across her numbers as ^? r o k h _ as a tendency toward samc-
though it were a full house. ;‘ ne j S ’ “cspite .^ a good personality
Miss Mason, making. her first' and . a oasicaBy strong voiee. He
return to the Mo in a year, pleases j needs catalog; correction. Jose.
in both vocals and loob. She opens
on an uptempo “Get Happy’’ and
wind 20 minutes later; with “When
the Saints' Go Marching In.” Chirp
digs dixieland numbers the most,
and belts them across in grand old
southern style.

Pitt’s Penri-Sheraton

Eyes Return to Acts

Pittsburgh, April 8.
Penn- Sheraton Hotel, which as

With mike in hand she wanders i *! en *?. used to be one

around the stage through such of the towns leading.cafe spots, is
tunes as “Up*a Lazy River,” “It} that field but on a

Might as Well Be Spring,” “Alex- hmited basis to start. Dancing
ander’s Ragtime Band” and “Dark-; will be resumed first, on a small
town Strutter’s BalL” Ringsiders, j floor in the Continental Room and
especially the .male contingent, are■? Charles Carey, inn’s general man-

“> Put Jn one or

C0 Se° r Sa’Ss e ’ Trio < had . i,s c!u ?. ln .

over) ’ and Paul Hebert's house • spacious looms, first

barid (5) both are*topnotch iri musi- ; ha | 1 ter ”l? x ' then Lrban Roof and
cal assignments. Roberta Sherwood ; ,h alIy Terrace Room, but about
operis for two weeks April II. . j 10 years ago dropped all bands and
Kafa, I entertainment. -• • *

NEW YORK CITY

Corps de Ballet •’ Iioekettes.

Great Barton -I Giee Club

AUSTRALIA

MELBOURNE
Tivoli T4 .
Shirley Bassey
Vic Hyde
Lili Berde
Clifford Guest
Curibas <4>
Geotge Holmes
Neal & Newton
Eleanor Gunter
Joe Martin
3 Winds
Jimmy Jeff
David. Sterle
Irene Bevans
Rite Morgan

Reg Priestman
Norman Thorpe
SYDNEY
. Tivoli 14 ,
Larry Griswold
-Johnny Lockwood
Cagle Sc Man
A Robins
Kayes & Faye
Anhy Berryer
Medlock Sc Marlowe
Winnetou & Squaw
B Sc D Stuchbtrry
.Jimmy Parkinson .
Edit - Juhasz
Frank Ward

BRITAIN

ASTON
Hippodrome 7
Peaches Page
Winters Sc Fielding
Eno i Grey
Alen James
Glyn Thomas 3
Paul King
Duncan Sis
Heavenly Bodies
BIRMINGHAM
Hippodrome 7
Olsen Sc Johnson
Marty May
June Johnson
Fraser Hayes' 4
Ossie Noble
Konvots .

BRIGHTON
Hippodrome 7
Ken Dodd
Holt Sc Gill.is
Russ Hamilton
Tilibs Bros.

Janie Marden
Terry Scanlon.

Mike Coyne
Gilbert

COVENTRY
hippodrome 7
Lonnie Donegan
Stan Stennett
Des O’Connor
Gordon Sc Colville
- S Robertis
Manetti 2
Ballet Montmartre
FINSBURY PARK
- - Empire 7.

Earle A Vaughan
Arthur Haynes
MeAndrews & Mills.
■Tanner Sis
Brockways
Mother Riley
Kitty MacShane
Jimmy Gay

3 Garantons
Barry Anthony

GLASGOW.
Empire 7
Al Hrbbler
Miles 2

Arnle.v Sc Gloria
Tassi

Du'hcan’s Co.

Hill Sc Billie
Kid A I

HANLEY
Royal 7
-Eddie Calvert
Rey Sc Ronjy
Robert 'Earl
I.adringlos
Dennis Spicer
I.ondonairs
Garth Meade
N Sc C Carta
LEEDS
Empire 7
Ronnie Hilton
Galaritas

Freddie Frinton' .
Edorics
Rene Strange
I.es Mallini
Joe Black .

Freddie Harrison
LIVERPOOL
Empire 7.
Charlie Oracle
Gilbert A Sylvia
Smoothey A Layton
Griff Kendall
Pierre Bel

4 Ramhlers
June Day

LONDON
Palladium. 7
Liberace
Dick Shawn
Timmie Rogers
Andrea Dncrs
Margo Henderson
Joan A Arnaut
Brick Bros. .

Mr. Murphy

Metropolitan 7 .
Jimmy Young.
Lorrae Desmond .

2 Pirates
Jeffery Lenner
Templar A Janette
Alan Field

Jean A Julie
NEWCA5TLI
Hilltoppers
Toledos . ~

Johnny Mack
Peggy Cavell
Authors A Swlnson
Alan Clive
Margerite A Charles

3 Brittons
NORTHAMPTON

New 7
Terry Cantor
Red Preston
Toiya Kee.

Julie

Colleen Lain*
Beverley Lambert -
Kenny Cantor
Barry Young
Dale Warren
Specialities
French Models
NOTTINGHAM
Empire 7.
David Hughes
London A Psm
Audrey Jeans
Del Rinas
Peter Cavanagh
Billy Dainty
French A Prtnr
Allen Modley
SHEFFIELD
Empire .7
Johnny. Duncan
Gillian A June.
Southlanders
Duo Russmar
Terry Scott
Freddie Earle
Kordas

SOUTHAMPTON
Grand 7

Dave Gray
Mel.fi Klde
Toni Kaye
J & P Sharrap
Peter Small.

Jack Roxy•

Jean Broidey.
Andree Lovelies ■
SOUTHSEA
King's 7
Marty Wilde
McKinnon Sis. •
Edna Savage
Roy Lance
Little Johnny
.Sonny Roy
Hollander A. Hart
SUNDERLAND
Empire 7
Michael Holliday
Hal Monty
Peter Crawford 3
De Vere Girls
El Granadas -
Bernie A Barbara

Larry McMahon .
Piute. Pete..- .

Bobby Meyers . Ore
Village Vanguard
Roger Price

Thelonius Monk' ..

■ ■ Waldorf-Astoria
.Maurice Chevalier ■
Emil Coleman Ore
Bela Bahai Ore .

CHICAGO

.. 112- .

P^klETT

Wednesday, April 9, 1958

VARIETY BILLS

WEEK OF APRIL 9

Numeraii in connection with bills below Indlcat* opening day of show. ■

Sevillo -
Barry Gray

Dolores Leigh

F^ete Brady 3

Marty.' Franklin 3
Bob Sennett
; Murri & Ruth
Shelborne

' CappieUos 1

•' REI

Leonard Young

Leri Da wson Oro

Lord. Flea Calypso
Voyager

Danuta Jo:

BerJ Vaughn 4

Roy Branker

MO ' 1

New Ads

Black . Orchid

Joey Bishop
Pat Suzuki
Joe ParneUo (3)
Blue Angel
Princess .Abilia ■ A..

King Christian '
Lord Christo.

Mighty Dictator
Antonio Jiminez A .
Pepita Martinez
Blue Note
Errol Garner
Cloister Ion
Eddie Higg’ns Trio
Beverly. Kelly
Rainsey Lewis Trio
Drake Hotel
Connie Moore •

Jimmy Blade Ore
Gate of Horn
P Amaya. &

C. Torres
Stan Wilson'
London House
Teddy Wilson (3):

. Mister Kelly's
Anita. Q'Day
Shelley Bermani
Marx A Frigo
: Palmer House
Earl Wrightspn A
Lois Hunt
Mata A Hari
Tippy A Cobina
Martha Schlamme
Ben Arden Ore

Harolds Club

Wiere Bros.'
Car!' Ravazza
Kno'x. & Korral..
Wilder Bros..

Harrah's
Johnny Ukelele
Joe. Karnes
Glenn Henry 4
Holiday
Barons

Salmas Bros.

. Mapes Skyrpom.
Naiicy. Lee.

Woo Woo Stevens
Jack Melick 3
, . Riverside
Tony Bennett
Wonder A. Banks
Don Dgllair
Starlets

Bill Clifford Ore

LOS ANGELES

Avant# Garde

Ruth Olay
Don Adams
Eddie Cano.Trio
- ■ Ben Blut't
Ben' Blue . .

Kay Cee Jones
Barbara Heller
Sammy Wolf
Joan Kayne '

Dick Bernie
Ivan Lane Ore
Coconut-Grey*
Dean Martin.

Lois Ray

Freddy Martin Ore
Crescendo
Jeri Southern
Paul Gilbert
Renet Touzet Band
•II Club
Annette Warren
Johnny Walsh

Cal Tjader Quintet

Largo

Connee Boswell

Doodles Weaver Bd.

l*arry Potter's
. Supper Club
Phyllis Inez
Sandy Sims.

Motembe
Ann Mason
Frankie Sands Trio
Paul Hebert Ore
Moulin. Rouoe
De Castro Sisters
Royal Guards .
Dick Stabile. Ore
Slat* Bros.
Jimmy Wakefield .
Tommy Gumina
Statler Hotel
Lucille- Norman
Lucille A Eddie
Roberts

Ed. Bergman Ore ,
The Seville
Lecuona Cuban
. Boys

Steven Peck A Lita
Ye Little Club . ;
Abbey Lincoln

HAVANA

Capri

Stani : Fisher.
Luisa Chorens
Somavilla Ore
Calvet Ore •

Hilton

Xiomara Alveres
Nacional .
Betty Reilly -
Parisien Dncrs
Dancing Waters
Reves Ore •
Riviera .
Iglesias Ballet
Alda Ramirez
Maria Fabrigas
Antonio.. Espanol
Pepe Segundo
Felix Ultrera
Rivera Ore

Sant Soucl.

Tony Foster • • . .
Gloria A Rolando
Victor Alverez
Miriam Barreras.
Elen* Burice .:
Raquel Mata
Kary.Russi
L* Serie Ore
Ortega Ore

Tropicana
Erllnda Cortes :
Alberto Rochi
Blanca Varela
Gladys A Freddy .

• Riveros
Guaracheros
Monica Castel . -
troplcana Ballet ;

S. Suarez Orq
4 Romeu Orq

LAS VEGAS

NEW YORK CITY

Blue Angel

George Lafave
F..4*tvn Knight
Amt a Ellis' .

Rnv. Benson
Dorothy London
Birl Howard
- Jimmie Lyon Ti »
Bon Sair
. S\lvia S.vms
.. I.arrv Slorch
Jone Remus
Three. Ft.unes
Jinmite Daniels
Casanova
Donna Dunn
Margnt & Adricnoo
Chateau Madno
Beatrice Kraft 1) r.s
Jose Duval
Can.di Cortez
R ilph Font On
Panchito. Ore
Copacabana
Vic Danione
Betty Kean
Ron Fletcher
Ted Morrell
Mimi

DAG Prior
Michael Durso Gi.
Frank Marti Orr
Downstairs Roci.n
Julius Monk
Ronny Graham
Ceil Cabot
Ellen Hanley
Jean Arnold
Gerry Matthews
Stan Keen-

El Chico
Marisar Terol
Lucerrte Tena
Carlos A. Mvma
Mellitas Del Campo
No. 1 Fifth Av«.
Phyllis Diller
Bob Downey
Harold Fonville
Joan Bishop
Hotel Pierro
Stanley Melba Ore

| Jne RicardCl On-
{ Betty Benee
I Hotel Plaza

j Jane Powell
I Ted' Straeter Ore.
j Mark Monte Ore .

! Hotel. Roosevelt
} Sammy Kaye- Ore -
i Hotel Statler

■ Xavier Cugat Ore

I Hotel Taft

! VihcCnt . Lopez On
Hotel St. Regis
| Bill Hayes f

; Florence Henderson ■
! Atilt Shaw Ore v

i Rav Bari Ore !

| Latin Quarter '
i Alan King

■ See Dee Family
{ Dior Dancers

i Chandra Kaly.
i Martha Ann Beallej
! Jamet Twins
. India Adams
{ Bob Kennedy
j Jo Lombardi Ore
' 8 Harlowe Ore
Le Cupidon
I Sheila Reynolds
j Old Romanian
I Mac Pollack Ore
f McKenna Line
| Harvey Stone
I June Perry
i Bob Brooks
j Town & Country
' Denise Darcel
Bobby Van
Dave Bafcry
Burnell Dcrk .

Ned Harvey Ore
Sicaris Ore.

Viennese Lantern.
Kitza Kazagos
Ann Tori

Ernest -Schoen Ore
l*s«ui Mam* . .

Vltfage Bern
Tony I-avel»i •

Pete Pederson.
Marshalla

Desert inn.

Gordon MaCRae
Sheila Stbvens.

Jay Lawrence
Van Alexander
Donn Arden Dncrs
Carlton Hayes Ore
Dunes
Frankie Laine
Jack E. Leonard
The Belmonts. .'
Dunes Dancers .

Cee Davidson Ore. •
El Cortez .
Dubonnet Trio
Dick Saunders
Marcie Miller ‘
Deedy A Bill
El Ranchp' Vegas.
Eartha Kitt
Morey- Amsterdam
Barry Ashton Dncrs
Dick Rice Orch.

Flamingo
Tony Martin
Alan Drake '

Don Kirk
Flamingoetfes
•tack Cathcart Orfe
Dick Contino
: Fremont Hotel
Jodimars •

Make Believes
Magnetics .

Shirl A Earl Mor- . .
tensCh

Golden NUggot

Harry Ranch
Jig Adams
Charlie BQyer. ■

L A F Maynard

Riviera

Mickey Rooney
Joey. Forman
Lancers
Novelites .

Cavanaughs

Ra>‘ Sinatra Ore

Sahara

Bob Crosby :

Ames. Bros. .
Louis Prima-Keely .
Smith

Louis- Basil Ore
Beachcombers "

.Sands

Frank Sinatra
Copa Girls
Antonio . Morelli Or
San Soucl
“Midnight in Paris'
Bobby Morris
Pat Moreno
Ray Parsons
Sherry Shone
Cindy A' Alberto
Jeanne Masson
Mile. Zabuda
Bobby Blue . Ore
Showboat
Hank Penny
Shirley Scott
Garr Nelson
Showboat Girls .
Vic Artese Qrc
Sil.vor Slipper
Hank Henry
Annie Maloney.
Peggy Dieterick '
Kim Athas
Jimmy Cavanaugh
Sparky Kaye,

Mac Dennison
Geo. Redman Ore
Thunderbird
Frank Gusto-
Joo ForaaTo
Troplcana
Ernie . Kovacs
Edith Adams -
Elaine Dunn :
Dante IPPaulb
George Chakiris
Lizanne. Truex .
Sean Garrison
Jack Ackerman
Nat Brandywynne

SAN FRANCISCO

- .440 Club; ^

4 Sharps
Le.ony Bruc
Gloria. Padilla
Backstago
Joanne. Beretta'
Bernard . Bragg .

Blackhawk
Luriean Hunter
. Vido Musso •

Easy Street :
Turk. Murphy Ore
Crest Lounge
Pete Daily Ore,
Fack's II
Frances Faye '
Fairmont Hotel
Mills. Bros.

E; Heckscher Oro .
Gay

Bee, Ray A Ray K.
.. Goman.

Joy Healy Dncrs 6
Wally Rose Ore
Hangover
Earl - Fatha Hines
Ore

Muggsy Spanier
Joe Sullivan

Hungry i.

Ada .Moore .

Marsh Bros: :
Gateway Singers
Jazz. Showcase
Paul Bley 4
. . Purple Onion
Lil- Greenwood
Lou: Gottlieb
. Tin Angel
Marty Marsalla. Ore.

3*5 Club
Toni DallL
Joy Healy Dncrs
Alex Duchin Ore

BILL HAYES & FLORENCE HEN¬
DERSON
Songs, Comedy
45 Mins.

Hotel St. Regis, New York

BETTY KEAN & LEW PARKER

Comedy

25 Mins.

New. Nixon, Pittsburgh

It figures. Take Betty KeaiiV

No newcomers to show business background in comedy as longtime
despite their youth, the happen- half of the sister team of Betty &
stance of Bill Hayes <ind Florence j Jane Kean. (Jane’s now doing an
Henderson as a mixed singing team ' act - with Ron Fletcher) and Lew

Intercontinental

Tito Guizar
Marquez Sister#
Lito Pena Ore
Jimmy. Steveiul Ore
Club Ceribe
Pepe Lara •

Paco Michel .

Del Campo Twine
Rene

Richard Timm
Miguelite Miranda
Ore

Joe Blanco Ore

SAN JTUAN

. Escambron
Marla Montano
Raoul Ferreiro
Voodooers Ore

Cotillion Room

Tobaco >.Iuniz
. Flamboyan Club
Roherto Igleeias
Aida Irizarry
Polito. Galindez .
Cesar 1 - Conception
Ore

Joe Vallejo Ore

MIAMI-MiAMI BEACH

Americana
Mindy (’arson
Billy Williams 4
R. Layne & Velvel
Jackie Holler
Lee Martin Ore
Maya Ore •'

Avalon
Rip Tavlor
Hal WintecS
Bobby Dukoff Ore..
Anita Boyar
Red Smith 3
Balmoral
Charlie Farrell
Irving Fields 3
Billy Mitchell
Mickey Gentile
Jose Curbelo Ore
Carillon
Lenny Lent
Betty Mauigan
McKay A Charles -
Dick Sterling .
Jacques Donnet Ore
De-ruvllle. .

Dan Dailey
Collins Kids •

Four'Guards
Camille Williams
Clark A Cross
Johnny. Silver -
Bob Regent
Tito Puente Ore
Eden Roc
-Billy Daniels
Bettv Kean A Lew
Parker

Eileen O'DarC
Jonah Jones .
Rascha RodeU
Mai M-Li n Ore
El Patio

Wingy Manone 4

Rudy Ferguson 3
Bobby Slierwood
Empress
Barry Sisters
Larry Best. ,\

. Fontainebleau-
•Tune Valli ,
Rowan A Martin
The Szpnys
Sacasas Ore ■

Pupi Campo Ore
. .. Jennrna
Buddy Rich .4
Flip.. Phillips
Paragons:

. Lucerne
Havana Mardi Gras
Diosa Costello
Mffos Velarde
Don Casino •
Tonia Flores .

Tony A Franeella
Juan. Romero ..
David Tyler Ore
Luis. Varona Ore-
Nautilus
BaxSheva
Mae Pepper .
Carlos A Yvonne
5yd Stanley Ore.

Sans Soucl
Mickey Katz
Freddy Qalo: Ore . .
Paul Seers

Saxony

Geisha Girl Revue
Ming A Lihg-
Toy A Wing
M. Shuree
Tony. Toyada
Tong Bros:

Kabouki Dncrs.
Charles A Faye
Henry Levene Ore

Porfagal’s Mew Law

Continued from page 2 —

buildings must have a restaurant,
a bar, a nitery^ a theatre, a cinema
and a hotel. That is, with whatever
money the gambling rooms pan
make the management must pro¬
vide ample facilities for amusement
for those who don’t gamble, and to
help artists, and tourism, . Foreign
companies can take over the casi¬
nos, but must constitute a Portu-
-guese company and cannot own r at
least officially; more than 49% of
the shares.

The rules for the casino in Es¬
toril, which is the one geared for
the largest profits, are very stiff.
The present . casino will have to be
demolished, and a new one con¬
structed, with the abOve mentioned
facilities, on the Atlantic Ocean
beach. Also the hotel must be con¬
structed completely anew and the
cost of the two buildings must not
be inferior, to the equivalent of
$2,000,000. Experts say that to com¬
ply with all the regulations, legal
deposits and building costs, the fu¬
ture company that would run the
new. Estoril casino and hotel until
1983 would need at least a capital
of $6,000,000.

N. Y. Grix

, Continued , from page ! =£===
William Inge^s “Dark at the Top
of the Stars” and one for Wil¬
liam . Saroyan’s “Cave... Dwellers.’’
“Music’' beat out the Arthur Laur¬
ents - Leonard Bernstein - Stephen
Sondheim “West Side Story’’ after
N. Y. Daily News reviewer John
Chapman switched his vote from
‘‘Story’’, to “Music” to break a 9-9
tie.

The musical tally, therefore, was
10: for' “Music” and eight; for
“Story.”. Louis Kronenberger ab¬
stained from voting in the tuner
division. “Anger,” produced by
David Merrick, led the foreign play
field with. 13 votes, while Patricia
Moyes’ adaptation of. Jean An¬
ouilh’s “Time Remembered” tailed
with three votes, followed by two
Oiborne’s “Entertainer” and

was spawned by a new tv gimmick
of pairing them on the Oldsmobile
television commercial and its tour¬
ing industrial show. Benevolent
result of this slick, class nitery act
is a big score for the huckster set
who have often been decried for
what-do-they-khow-about-show-biz.
It just so happens that the De¬
troit ad agency of D. P. Brother,
which handles the Olds account,
foresaw the potentials of pairing a
pop singer whose “Davy. Crockett”
platter, for . a time, was something
of a national disease, and a slick
ingenue who clicked for over a year
in “Fanny,” legit musical which
starred Ezio Pinza- and Walter
Slezak.

To Hayes’ credit he foregoes
“Davy” and, seemingly, it’s noth¬
ing missed because (1) either the
class Maisonette audience at the
posh St. Regis knows little or
cares less about such fleeting-fame
highlights as a “golden record,” or
(2) has a very short memory. Long
on appreciation, however, was the
enthusiasm for an attractive juve
and ingenue, who know their way
with the rich song cavalcades—
especially that undeniable Richard
Rodgers salute—and have the au¬
thority and polish of seasoned per¬
formers.

Utilizing the “This Is Your Life”
format as a salute to a standout
songsmith, their pot-pourri of
Rodgers (& Hart) and later Rodg¬
ers (& Hammerstein) is a memora¬
ble medley. It’s a cavalcade which
must forever keep the composer’s
works green in. memory.

Combo’s songalog misses no trick
and no vocaL nuance; It ranges
from yesteryear sentimental pop to
rock ’n’ roll, from operatics to
throwaway impressions (Chevalier,
Mary Martin, Jeanette MacDonald,
et al.), and the finaleing. socko Dick
Rodgers medley. It has pace,
bounce and. humor. Miss Hender¬
son, is a looker with a pert comedy
flair; by no means the 109% seri-
oso songstress. Hayes is ditto.
He’s a personable baritone with an
ease and cafe floor repose which,
vis-a-vis his equally authoritative
partner, suggests him again, for any
audience exposure—from legit mu¬
sicals to tv. He was in. R&H’s “Me
And Juliet” in 1953-54 and at regu¬
lar on the old Sid Caesar-Imogene
Coca “Show of Shows” (Was a
time when “great for Broadway
musical” was the ultimate, accolade
for a Versatile juvenile but with
the- unilateral scope of show biz,
as constituted today, when a head¬
liner segues from the Met to a
floorshow, from the stage to tele¬
vision with equal facility; the de¬
fining of professional territory is j
now academic.) ,

For the St. Regis, with its mara¬
thon of chanteuses—Yank and Gal- I
lie brand—this, young American
combo is also a refreshing booking
for the next five weeks. Patricia
Wilson finales the winter season
before the June 5 opening of the
St.; Regis Roof. . Abel.

Parker’s ditto as a single in vaude,
cafes, musicals and tv, and the
double-harness know-how is bound
to pay off. It does, too, in spades.

Any way you look at them, Kean
and Parker are on the gold stand¬
ard. Besides, they’re something
new since most of the comedy duos
these days are of the strictly male
variety. What’s more, the two of
them look as if they’d been work¬
ing together for years, and years.
At the moment, the turn is still a
little rough - because the material
hasn’t quite been bedded down but
the results even now are extensive
and the potential is terrific.

Miss Kean’s, still an uninhibited
clown who can shake loose some'
tremendous mugging and loose-
limbed canters while Parker man¬
ages the almost, unbelievable job
of being both a straight and »
crack comic. A literate, civilized
and highly polished onei. besides.
Act consists of a little bit of every- .
thing, starting in the gag .depart¬
ment, shifting to some song and
dance, then into an Actor’s Studio
bit with Miss Kean rushing back
and forth, to big laughs, behind
piano for some outlandish, changes
to take off Marilyn Monroe, Gloria
Swanson, et al, as they would do a
role via “the Method.” It winds,
up with a; clever Eliza Doolittle-
Professoc Higgins bit that has
punch and; laughs.

For a finish. Miss Kean and
Parker pull a sheet up around their
backs while sitting on two chairs
to give the impression they’re ii»
bed and go. into a few minutes oi
““The Bickersons” by Phil Rapp;
It's a sharp, smart slice of Rapp's
typical domestic comedy, delivered
by a couple of real pros, and over
big.

Add Kean and Parker to the
turns that can’t miss. They're per¬
fect for every type of room and a
cinch for every type of audience,
solid, Jackson. Cohen.

for

one for Peter Ustinov’s “Romanoff
and Juliet.’

H’wood in Disks

: — Continued from page i -- '
sales v.p. of Columbia Records and
more recently head of Cabot Rec¬
ords, is moving into. the. picture
company as director of operations.
Taps will headquarter on the Coast
while Wexler’s office will he in
N.Y.- .

Columbia’s entry into the disk
biz completes the Hollywood stu¬
dios' 1 platter lineup. In: recent
months, United Artists, 2Qth-Fox
and Warner Bros, have set up their
own labels. MGM has been in disks
under its own label for over IQ
years, while Paramount bought out
Dot Records two years ago:

Universal is controlled by Decca,
and RKO has the Unique labeL

LIL GREENWOOD

SORgS
20 Mias.

Purple Onion, San Francisco

Lil Greenwood has been knock¬
ing around the fringes for some
time working small clubs and as a
vocalist with bands. Her solo act,
now freshened and designed for
the egghead bistFo joints, Ha? all
the elements of a winner and with
a few slight changes might propel
her into the general entertainment
area.

Her repertoire is mainly pedes¬
trian with little imagination in: se¬
lection of material. On the night-
caught she did tunes such as “St
Louis Blues,” “You’ll Never Walk
Alone” and “This Train” topping it
with a encore version of “Blowtop
Blues” which brought, down the
house. However, even hung up
with this material, she has such an
electric personality and conveys so
much direct emotional appeal in
her voice that she grabs the audi¬
ence right away and never lets
them go. Given a little coaching
and editing* Miss Greenwood could
be a socko cafe act. Perhaps more
spirituals would be th^ answer.
Anyone who can make an effective
cafe performance with "You’!!
Never Walk Alone” is ’way ahead.
Right now she’s a good bet for
records.

She paces her show nicely* is a
good judge of audience reaction
and builds swiftly to a climax.

- Hofe. ,

EDDIE CANO'S AFRO-JAZZ
QUARTET

Instrumental Group .

20-30 Mins.

Avant Garde; L; A.

A vital but not strident beat
marks the Afro-Jazz Quartet led
by pianist Eddie Cano, that opened
this week at the Avant Garde after
a break-in at the Sky Room, Tuc¬
son. Group features hot and fast
jazz arrangements (by Cano) with
a Caribe touch that lifts it out of
the ordinary. Even in this small
low-ceilinged room, the combina¬
tion of drums, bongo and bass,
plus the piano, does not seem op¬
pressive. It is a top attraction for'
one of the Vegas, cocktail lounges,
as an intro act in a bigger room* or
for dancing in a small club.

Cano formerly headed up a sex¬
tet and before that a 22-piece or¬
chestra* but the dimini shi ng num¬
ber of sidemen probably means. *
more marketable package. Larger
groups have recorded for RCA-
Victor, New . combo has Eddie
Aparicio on drums, Ralph Veas-
ques on bass and Carlos Mejia oa *
bongo and congas. Pqwr.

PAT SUZURp ' '

SoMgs

IT Mins. ■

Black Orchid, Chi. .

Pat Suzuki is a thrush with aa
impressive vocal and visual iden¬
tity..that should make her a click
m almost any situation. Mite
looms as the newest pop vocal ex¬
citement off some solicTrecent tr
guesting that certainly has been a
big ^pre-sell factor. Miss Suzuki* a
Seattle Nisei, was virtually no¬
where outside her own burg till
she was video-slotted less than a
year ago with Lawrence Welk, and
she has since been exposed on the
and, George Gobel
Bookin gs also stand to ben¬
efit from her. standout stint at the
recent dee jay conclave.

the pre-sell hasn't oversold* She
has large, betting pi pes that »e

rtSL^ eU At COnt r°! ,etf ’ “h* ““Bent

Qictraa.. Atse, intense eyes, a long

^£?Li al l.and a look of immense
VTtmity, Her songalog is. a savvy
choiee of standards, most of them
uptempo and allowing for some
arresting chord pyrotechnics. Sing-
points via ballads*
Tn!!5? g ^ h ) er * “Sunday Kind of
. tendtd to evolce a Judy
Garland comparison. Her best of¬
fering was her tv-tested (and not
found wanting) “From This Mo-
(COntmued on page 119)

113

Wednesday, April 9, 1958

Palisades Park’s

Sit Top Vs. R-B

By GEORGE GILBERT
Ciiffside Park,. N. J., April 8.

Battle of the;sawdust and span¬
gles was renewed Friday (4) at
Palisades Amusement Park here
when the Clyde Beatty & Hamid-
Morton Combined -3-Ring Circus
opened dayr&-date with the Ring-
ling Bros. Barnum & Bailey show
a few miles across the Hudson in
New York’s Madison Sq. Garden.
Same booking situation prevailed
. last year when the Hamid-Morton-
Hunt Bros. Circus faced “The
Greatest Show on Earth.”

While, the Beatty & H-M outfit
boasts, a number of top performers
and is billed as. the “largest tent
show in the world,” it isn’t in the
class of RBB&B. But big top buffs
with a . yen for an “oldfashioned”
circus and heads of families out to
6ave a buck will find Beatty’s
three-ringer rewarding entertain¬
ment.

Recession has hit the N. Y.-N. J.
area hard and the Beatty $2.50 top
with 50c general admission for

Clyde Beatty & Hamid-
Morton Ceinbined Cireus

Irving Rosenthal-George A. Hamid pro-:
auction with Clyde Beatty, Emmett Kelly.
Hugo Zacchini, Josephine Berosini. Alex¬
ander Konyot. Panicks, Ericks. ElephanU-
Porties (Miss Rosalie & Miss Colleen), Dor¬
othy Jordan. Lurline St. VaTian, Golden
Kids. Rentons, G^eno. Attilana, Webers,
Mario, Senorita Antoinette,. Ajax. Joan--
Bides, Miss Wong, Helen Collins. Dorothy
St. Leon, Spa nicks Victors, Seguras, Great
Huber to. Miss Ming Toy; equestrian
director. Count Nicholas; musical direc¬
tor, Raymond Aguilar. .At- Palisades
Amusement Park; N.J.,. • April -4-May 4;
■57; $2.50 top.

moppets has been wisely stressed
by the show. “Why Pay More?” the
ads read. Tariff, incidentally, in¬
cludes free parking and admission
to the Rosenthal Bros.’ park, where
“12 acres of tents” are pitched. In
contrast, RBB&B has a $6.50 top
and parking is a perennial problem
around the Garden sector.

Dual Advantage

Obviously there's a two-way ben¬
efit in booking a circus into , an
amusement park. Circus patrons in
this instance: are bound to leave
tome change at the park’s 150-odd
rides and concessions because the
sole exit from the tent leads
through the midway Then, too, the
•park visitors are always potential
customers of the circus. That this
is almost axiomatic is attested to
by the. current 30-day stand com¬
pared with last, year’s 16-day run.
The arena seats 4,500.

Show this year has 26 displays
counting the overture, clowns and
grand entrance procession, or four
more than last year. Top billing
.goes to Beatty himself and de¬
servedly so. For the white-shirted
trainer, aided by a blank cartridge
pistol, chair and whip, adeptly puts
more than a score of lions and
tigers through their paces.

Battle of the Cannons

Concluding display is the “orig¬
inal human cannonball,” Hugo
Zacchini. Spectacle is still as dra¬
matic as it was three decades ago
. when the Zacchini act preemed
with the Ringling circus.. Latter
fhow, incidentally, has “modern¬
ized” the stunt via use of an
‘^atomic” cannon which -spews out
“two human spacegirls” (see re¬
view).

Layout has a fine high wire turn
in Josphine Berosini, Femme walks
up a steeply inclined wire to the
tent’s dome, where she balances
atop a bike and walks blindfolded
on the wire, among other feats.
Other aerial artists rating salvos
* are Dorothy Jordan and Lurline
Sf* Varian, a coupla striking
blondes who loop the loop on the
trapeze.

Less spectacular is the wire
Walking of Gaono, Attilana and the
Webers. Each turn works in one of
the three rings. Attilana miscued
•oir'tWQ back somersault attempts
but clicked on the third try. Billed
as Aerial Webs, nine girls do acro¬
batics whilst hanging from ropes,
with varying success. This display
also includes Mario whose head
balancing atop a trapeze is well
done.

Alex Konyot, noted dressage
rider, contribs some sock horse¬
manship .flanked by Miss Rosalie
■and Miss Joan on hijghschool
horses in neighboring , rings.
There’s no lack of novelties. Sen¬
orita Antoinetta, *a trim brunete,
does a teeth slide from the tent
dome; the Great Huberto executes
a foot slide from the same place. A
Chinese hair slide, scheduled to be

done by Miss Ming Toy, was Omit¬
ted Opening night.

Headed by Emmett Kelly,
clowns take part in four displays.
They commit pranks familiar to
generations of. circusgoers. Aside
fi om Beatty’s own animal presen¬
tation, the elephants, and ponies
cavort under direction of Miss
Rosalie and Miss Colleen, while
larger pachyderms are later put
through, their capers by Miss Col¬
leen, Miss Audry and Miss. Leona*
There’s also “Little Timothy,” a
separate display, said to be the
smallest elephant in captivity.

; Golden Kids, .unicycle turn,
score nicely — particularly a two-
year-old girl who handles her cycle
with apparent ease. Balance of the
bill is rounded out by some stand¬
ard acts including the Panicks and
the . Ericks, comedy acrobate; the
Funsters, comedy tumblers; Ajax,
a juggler; Joann ides, juggler on a
slack wife; Miss Wong, who does a
hair hang; the Spanieks and the
Seguras, teeterboard turns; the
Victors,-gymnasts, as well as a
pony-dog act handled by Helen
Collins and Dorothy St. Leon.

Raymond Aguilar’s band plays
With traditional spirit, but a few
more, musicians would improve Its
volume* Also in need of. improve¬
ment is the inept seating of cus¬
tomers. It prompted apologies by
management to the capacity, open¬
ing night arid and also delayed
show time. Heated tent is air asset
j in this chilly April weather.

Apollo. X.

Dells (5), Freddie Scott, Fideli¬
ties (5); June & George Brady,
Coasters (5); Beverly Ann; Gibson,
Spaniels (5), Flamingos (5), Fats
Domino (7), Reuben Phillips Band ;
(13), Tommy Smalls; “Hired Gun”
(M-G).

Apollo this week has a fine
enough card to keep the majority
of the pews good and warm until
Friday Ml) When. Sammy Davis Jr.,
Fran Warren & Co move in for
seven days. Current spread is
aided by a holiday week, emcee
Tommy Smalls (who as a local dee-
jay can provide lots of promotional
mileage via WWRL), and a care¬
fully chosen, wisely staged—thanks
to director Leonard Reed—rock \n’
roll lineup.

Stanza has several minor climax¬
es and the in-between stuff isn’t
so bad either. From the start,
with Reuben Phillips leading the
; house band in a lively “Tequilla,”
show gives signs of being nicely
laid out. In some instances, the
raw singing talents can be faulted,
but invariably the right songs and
the. right routines are there to lift
the bill above the ordinary.

The Delis are carried nicely by
the right arrangements, and from
there solo Freddie Scott takes over.
The toneless warbler is. something
of a letdown, but not too much.
Any objections are quickly dis¬
pelled by the Fidelities. Like the
Coasters and the Flamingos later
on, they click, -and big, with the
house; their songalog is clean and
clear and not without humor.

June & George Brady are two
ofay teeners, the femme a little
older than partner, who try their
hand at some of. the currently popu¬
lar, breathless adolescent singing.
Again a slight letdown, but the
five Coasters lift the stanza to its
moments, particuarly in a very
funny hillbilly travesty. Routine
has a sophisticated flavor, and is
terrifically delivered: by the group’s
velvet-voiced, basso and its clever
scat.

Then it’s Beverly. Ann Gibson,
who thrushes and looks like Leslie
Uggams, a popular teenage solo¬
ist from these precincts. The
Spaniels are just okay in two, but
the Flamingos;. . starting slowly,
build to a catchy closer, this also
indicating the fine hand of Reed in
the staging. The headlining Fats
Domino and his six'sidemen are
steady, offering a raucous yet ap¬
propriate instrumental and song
wrapup for a good show. Art.

Freed’s R&R Sugar Bowl
For Miami B’ch Teeners

. Alan Freed, rock *n’ roll disk
•jockey (WINS, N. Y.), is prepping
a nitery for teeners in Miami
Beach. Club, which Freed will op¬
erate in tandem with; Ralph Wat¬
kins, will be oh the site of the old
Vagabonds.

Spot, which seats about 600, will
be run on a.$l admission and a soft
drink policy: Rock ’n’ roll enter¬
tainment will be dished out, of
course.

Freed plans to call the teener
room Alan Freed’s Sugar Bowl.
The Miami Beach operation will :
serve as a test for the building up
of a string of Sugar Bowls around
the country.

P^RiETT

HOUSE REVIEWS

Ringling s Goes Back to Barnum;

’58 Edition Dumps moderne’ Stuff

Ringling Bros.-Bamum & Bailey,
heralds the “88th annual ‘edition*’
of “The Greatest Show on Earth.”

The arithiAetic is good, but the
succession is complex enough to
rate a footnote* .

For its 1933 season (then in the
first year of the five-year Sam
Gumpertz regime) the biggest of
the Big . Tops, was trumpeting its
50th or Golden Jubilee tour, em¬
blazoning the profile likenesses of
the five founding brothere^-John;

Alf T., Charles, Otto and Albert.

That made the start of the “up¬
start” Rungelings (changed to the

?884 wffthe’fS’tooitrcan" ' tnfact,Hinglin E Bros, and Barnum j eldTed by North. 7 The impreirio
va“ for the firet tSS & Bailey, toeing off at New York’s! and Tony Velona have again col-

: By LEONARD TRAU.BE

John Ringling North.is now field¬
ing a layout that shows more re¬
spect for formats he himself dis¬
carded 20 years ago. The return
to “tradition” was invoked by him
last season following the folding
of the historic tented enterprise in

ring in Klauser’s Bears, comple¬
mented by a little girl dressed as
Goldilocks. The end rings have
Joe Horwath giving the eye to tigers
and Albert Nix with a group of
polar bears.

. Elephants (16); Specs (4)

Like last year, the three per-

mid-July of 1956. This is the sec-; forming elephant groups add up to
ond semester for a show styled to 16. half of them of the non-ponder-
play buildings, and as siich seems pus variety; which squares with
also much less costly to bring in ( the theme music for the pachv-
and to tour over the arena circuit.'*: derms, titled “Baby Me Mine,”

ciinnli.w TUA --_; _

A feiTyeaS b§ore thatthey |^fdison.SquareX^rden last week
were playing empty stores and ! «n

other modest locations, but with a! °f

“concert” company, of which the | SSfina

brothers were the chief pe^orra-. »mp fl wrft ttjor
ers as well.

. As the Ringling. Bros, circus, the
tagline was “World’s Greatest
Shows,” but their- linder-canvas
debut was made under the. title
(Yankee) Robinson’s Great Show,

Ringling Brothers’ Carnival of
Novelties and DeNar’s Museum of
Living Wonders. This year (1958)
marks its 75th tour. Ringling Bros,
went to rails about 1890;

When P. T: Barnum was well
along in years—about 64—die and
partners W. C. Coup and Dan Cos¬
tello established the Barnum cir¬
cus; they opened in Brooklyn in
1871. It is that year which is used
how . to proclaim the Big Show’s
“88th annual edition.” v

Barnum & Bailey didn’t , come
into being until about 1880. The
Ringlings bought B & B in 1906,

closing flashes over a season or two
on the electronic, bigtime. Typical
of the old era is the Zacchini can¬
non, back after a long hiatus.

It is. characteristic of North that,
having been the first to initiate the
Broadway and Hollywood shenani¬
gans into the Big One pre-World
War II, he should be the one to
revive the orthodox. He is a busi¬
nessman first. He is becoming
more and more a true Ringling
scion, son of Ida Ringling North,
only /.sister. of the five founding
■frer.es''',-:It is almost as if the an¬
tique Garland.Entry and the Living
Statues were , taken out of their
tombs; and for the modern genera¬
tion, these attractions would be
new and undoubtedly as fascinat¬
ing as their forebears found them.
_ _ .. _. It is a snappy show with great

after the death of James A. Bailey.! splashes of color, splendiferous
but it wasn’t until 1919 that the [trappings and a quota of thrills..
brothers merged their show with Certainly not in nearly 30 years
that of B &. B to form Ringling [of one reviewer’s experience has !
Bros, and Barnum Ac Bailey Com-r there been such a fast premiere
bined Shows as one traveling unit, j runoff. Usually they dawdle along
Dating from, the consolidation, [for about three and a half hours.
1958 would be the : circus* 40th - Last Wednesday, discounting about

year.

In 1929, when John Ringling,
the last of the dynasty, found his
opening , at Madison Square Gar¬
den threatened by the opposition
Sells-Floto Circus, a unit of the
Mugivan-Ballard-Bowers five-show
American Circus Corp., he over¬
night bought oiit the latter group;
by so doing he saved the Garden
for the. historic Ringling name.
Thus, this year is the 30th since
the 1929 buyout, which was the
biggest deal in circus history, re¬
portedly. $2,000,000, hi depression

currency.

^letropole, Glasgow

Glasgow, April: 4.

Nancy Whiskey & Her Teetotal
lers (3), Pete Martin, Tommy. Lo-
man, John & Betty Royle, St. Den¬
nis Sisters, Larry Davis, Wilton
Family (4), Moxon Girls (5), J. P.
Masterton Orqh.

Nancy Whiskey, w.kv recording
folk-chirper, has re-formed under
the billing; of Nancy Whiskey &
Her Teetotallers. Distaffer scores
here at head of so-so layout, first
of the new star-topped vaude bills
presented by local impresarios, the
Frutin brothers* She wins strong
reaction the more because she’s ac¬
tually a local gal, bred hereabouts
before she became known via tv
and waxings.

She gives out with her new tune
“Johnny-0,” -which she sings in the
pic “The Golden Disc,” and also
with “Kisses Sweeter Than Wine,”
“He’s Solid Gone” and for local
flavoring, a Scot ballad titled “An
Auld Man Cam’ A-Wooin’ Me!”
She’s backed by a trio of instru¬
mentalists given the cute billing of
Teetotallers,

The Wilton Family-are two males
and two femmes, one obviously the
mama of group, who click pleasantr
ly with homely sorig and music.
John & Betty Hoyle sing sweetly.

10 minutes out for intermission
and another quarter-hour or so for
the Damon Runyon Cancer Fund
and N. Y. Firemen ceremonies, the
running time was two and a half
hours. The billing read a 7:30 cur¬
tain (prevailing Mondays through
Thursdays, with Friday-Saturday at
8:30 and Sunday evening at 6:30),
but the veteran Pat Valdo blew the
whistle <a t 8 and the finale came at

11 o’clock.

It’s down to size and time be¬
cause most of the acts are on and
off fast, there are fewer animals to
contend with and there’s a mini¬
mum of waste by reason of a new
riggling plan that seems -less com¬
plicated and much more service¬
able.'

A Dozen ‘Firsts’

There are a dozen turns with
“first time in America” billing. The
first of these displayed are Manuel
Santos (& Dely), a wire act from
Spain with male doing a forward
somersault as highlight in centre
ring. In same stanza, the Salotis
operate on bikes. The Two Suns
are suspended by their hair and
Tony Durkin does a risely routine-
Another newie is Yvonne’s Dogs, a
good novelty flanked by Tiebor’s
Seals, a hardy perennial though
with only a couple of flippers, and
Snyder’s Boxers.

Carmen Del Tiede works grace¬
fully on a high trapeze in a display,
with Frankie Doyle who features
heel balancing on trap. In the jug¬
gling group, the debut performers
are Koliriedy with hoop tossing on
a unicycle, juggling by Bratty
while hanging by his hair, using a
trough to grab his props in an ex¬
cellent turn, and Bert Holt, maneu¬
vering hoops in a phosphorescent
caper aloft while suspended by his
teeth.. In the perch division; one
of the best on the card, the Cano-
vas work a forehead and arm-to-
head spar. The teeterboard arid
kindred artists have their inning

the. two blonde. St. Dennis Sisters. , *. .r

harmonize blithely in current pops j five^ troupes operating, the
and exude a cheerful air, and Lar-i _hew to America tag going tp the
ry Davis also aids in the singing [Szabos, on springboards, the Son-
dept; Pete Martin , is a corpulent! anis, m a dashing display on tram-
furmyman with remarkably good ! poline. and the Six Verdus on roll-
singing voice and whistling skill.| ln S globes..

Tommy LOman, another Scot come- j Openirig salvo goes to the wild j

dian, supports in sketches. Gord. ’animals, with a corker in the centre ( The Scriplini Chimps are still
— 1 ^—-— ; ———— -—- ' ! stealing the show with their be-

lahorated on a number of tunes,
mostly for the four specs, with
Velona, officiating as the show’s
director for the first time (a post
long held by Richard Barstow who
was the stager with choreographer
Edith Barstow), responsible for the
lyrics.

First of the massive numbers rt
the aerial ‘ballet, with some three
dozen cuties on the web? and
French tootsie Maryse Begaro
above centre ring on a trap, finish- .
ing off with 33 pne-arm planges.
now rarely seen, and notable also
in that the mamselle is a southpaw.
Direction of the ether didoes is by
Margaret Smith, show’s stager, and
the thematic song is “Up i Go.**

Pre-intermission spec is an aye-
arresting Arabian pageant yclept
“1000 and One Nights.” with a tra¬
ditional score set off by a- North-
Velona brace, “I Am a Melody”
and “Two of Us.” These and other
originals are vocalled; romantically
by Don Forbes, who’s also the an¬
nouncer. Third spectacle is a west¬
ern farrago titled “Bless My
Britches,” with song of same name.
It’s an oldtimey thing, brilliantly
lighted and costumed, and featur-.
ing Charles Moroski and Gina
Lipowska with a Liberty horse and
the haute ecole by Marion Seifert
and Lynn Brent.

A Couple of Zacchinis

Fourth spec comes at finale, a
“Yankee Doodle Doo” flagwaver
out of the George M. Cohan file;
The end is a thuiiderous one, via
“two human spacegirls shot sky¬
ward from an atomic cannon"
This is the long-time-no-see Zac¬
chini projectile act with sex added,
the Zacchini Sisters. It’s a double
shot, one right after the other, and
a smash finish.

Back in the ’20s and for a string
of seasons, the flight boys were
Hugo and .Vittorio Zacchini, and.
there, have been others, with Ed-
mundo still calling the shots. Lasl
spring. Palisades Park across the
river day-and-dated Ringling with
a tent show, that featured a Zac¬
chini girl in the shot that clickedj
so this year R-B brings back the
stuff with the atomic identification.
Palisades currently presents .-the 1 -
Clyde Beatty and Hamid-Morton
circuses (see review), featuring
Hugo Zacchini’s cannon.

Alzana’s Injury

At the opening show, the pre-
firiale star was Harold Alzana on
the high wire in the most exciting
act on the bill. Last season he was
accompanied by a troupe, but
this year he’s solo. He gets to the
high wire by ascending to it on an
adjacent cable in a stunner all by
itself. Then his fancy balancing,
sans pole, for the main business
which had the crowd ga-ga. Just
a matter of making the more diffi¬
cult descent on the cable and hit¬
ting for the showers. . But about
one-third of the way down, at a
height.of 16 feet or so. he lost his
grip arid shot to the ground left¬
ward., The house lights . quickly
were doused as cameramen and
personnel gathered. Alzana was
removed on a stretcher and taken
to St. Clare’s Hospital with a frac¬
tured left wrist and left leg. Two
days later, his place was taken by
a newcoiner to the show. Gene
Mendez, a . Puerto Rican resident
in Brooklyn, Alzana was expected
,to be out in a couple of weeks, but
whether, he will work the wire be¬
fore the N. Y. engagement ends is
not known now.

Ringling Bros.-Barnum & Bailey i ircus

JOHN RINGLING NORTH production, directed by Tony Velona. staged by
Margaret. Smith; general director, Pat Valdo: equestrian director. Robert Dover;
Justino Loyal; assistant; designed by Erte, Gerard Hordijk, Bartoli, Bob Willy.
Jose . De : Zamora. Winniford Morton; production numbers; costumes and floats
created by Max Weldy; . choreography, Chet ToUiver; musical director, Izzy
Cervone; orchestrations, Cervone, Ted Sommers;, music. North; Tyrics, Velona;
lighting. Dean. McMiirray;. announcer-vocalist, Don Forbes; executive director,
.Arthur M, CotiiceUo* . . . /.

. ACTS (as per program an<F in order of appearance); Klauser’s Bears with
Goldilocks, Joe Horwath. Tigers; Albert Nix Bears, Ibarra Bros.. Miss. Antoinette,
Didi . Yonge, Rusty Parent, Huger Schmitt-Edward Healy-Benjamin White’s
Elephants, Maryse Begare M Aerial. Ballet. Manuel Santos & Dely, Salotis,
Goetcbis, Ala Ming, Lola Dobritch, Paul Jung's. “Journey to Moon.” Yong
Bros. & Sister. Young China, Tony Durkin, Two Suns,.Kaichl Namba. Yvonne's
Dogs. Tiebor's Seals, Snyder’s Boxers, Lou Jacobs* Junior Jeep, Carmen
Del Teide, Frankie Doyle, “lOOO. & 1 Nights,’* Flying Alexanders, Flying
Rockets, Kolmedy, Bisbinis. Drougettes. Bert Holt; Bratty. Charles Moroski-
Gina :Lipowska-Marlon Seifert-Lynn Brent. & .“Bless My Britches,** Scilpini's
Chimps,- Candvas, Del Morals, Aguilars, Gadires; Kayarts, Szabos, Bokaras,
Glenhills, Sorianls. Six VerduS, Harold Alzana, ’’Yankee Doodle Doo” & Zacchini
Sisters. At Madison Square' Garden, N.Y:; April 2-May II, '58; $6,50 top.

i havior- There are five of ’em rid-
i ing scooters, operating on horizon-
; tal bars and as an orchestra
j with one simian in ballerina
[regalia. They get and rate the cen-
i tre ring solo.

] Clown Alley takes half a dozen
/trips into the arena for an assort¬
ment of walkarounds and produc¬
tions, The latter includes Paul
Jtirig’s conception of a journey to
the moon which ends off in a lilli-
piitian eniefging from a sputnik; a
baseball game; Lou Jacobs & Jun¬
ior Jeep. The veteran Otto Grieb-
ling works throughout, the show/'as
the sourpuss tramp clown.

114

LEGITIMATE

PfiRlEfY

Wednesday, April 9, 1958

Show on Broadway

Say, Darling

Jule Styne A Lester Oiterman produc¬
tion of three-act (14 scenes) musical com¬
edy by Richard Blssell, Abe Burrows and
Marian Blssell. based on the Richard Bis¬
sell novel of the same title, with lyrics
by Betty Comden and Adolph Green,
music by Jule Styne. Staged by Burrows;
scenery, Oliver Smith'; costumes. Alvin
Colt; lighting. Peggy Clark; dance stag¬
ing. Matt Mattox; pianists. Colin Romoff
and Peter Howard; associate producer.
George Gilbert. Stars David Wayne,
Vivian Blaine. Johnny Desmond; features
Jerome Cowan, Constance Ford. Horace
McMahon. Robert Morse. Walter Klavun.
Matt Mattox. At ANTA Playhouse. N.Y.,
April 3. '38; *7.50 top (Sll opening).

Mr. Schneider.. . Gordon B. Clarke

Frankla Jordan ..Constance Ford

Jack Jordan ............... David Wayne

Photographer ............ Jack-Naughton

Airline Pilot .. Jack Manning

Ted Snow Robert Morse

__ird Hackett ....... Jerome Cowan

Irene Lovell ...Vivian Blaine

Rudy Lorraine ..: Johnny Desmond

Musician*.Wendell Marshall. Peter

Howard

Stage Manager .Robert Downing

Pianist -............... Colin Romoff

.Arlene McKee ............ Wana Allison

Jennifer Stevenson ........ Jean Mattox

. Elliott Gould

...... Virginia Martin

........ Peter Howard

.. Steve Condos

...... Mitchell Gregg

......... Matt Mattox

...... Jack Naughton

..Walter Klavun

... Jean Mattox.

„„.. Kelly Leigh

Others: Marcella Dodge. Barbara Holt,
Julie Marlowe, Carolyn Morris. Charles
Morrell, RIcharr Tone. Calvin von Rein-
hold. - - ;

Songs: “Try to Love Me/* "It*, Doom.
"The Husking Bee.** "It's the Second Time
You Meet That Matters/’ "Chief of Love/*
"Say. Darling/* “The Carnival Song/*
"Dance Only With Me/’. "Something's
Always Happening on the River."

Carl Jorgeson _.
Chary! Merrill . .
Accompanist ...
Sammy Miles ..
Rex Dexter ...
Boris Reshevsky
Walter .... ....

Morty Krebs ...
Tatiana ........

Joyce 1 ....

..This is a little tough to explain
-Xa musical comedy based on a
novel about how a musical comedy
was based on a novel. Just to con¬
fuse matters a bit more, this show
Is likely to be done as a picture
one of these days, as was the pre¬
vious musical. Moreover, there’s
always the possibility that Richard
Blssell, who’s had a hand in the
authorship of both novels, and
shows, may extract still another
novel from this new show. Obvi¬
ously that sort of thing could go on
Indefinitely.

Well, the important thing at the
moment is that “Say, Darling” is
an amusing show, probably good
enough to beat the traditional rap
against show biz shows; It’s un¬
doubtedly a bit tradey for general
audience, but enough of it Shou’d
"be clear for the production to make
the grade at the bdxoffice. It mav
also be a prospect for the road, and
is. a likely bet for films and stock.

Blssell started this writing snow¬
ball' with a novel,. Cents”

about a strike in a midwest pajama
factory. It was adapted as a musi¬
cal. “The Pajama Game,” with
Bissell collaborating on the book
(the musical was also filmed under
the same title*. Next, Bissell wrote
another novel, “Say, Darling.”
about a writer whose novel is
. adapted. as a musical comedy. It
became a Book-of-the-Month Club
selection and its plainly identifi¬
able characters caused . a finger-
po»nting flurry in the trade.

Now the “Sav. Darling” novel
has been made into another musi¬
cal comcdv. of the same title, and it
is considerably more entertaining
than the novel. It's livelier, for one
thing, has less suggestion of strain¬
ing for humorous effect, and is in
better taste. Perhaps the improve¬
ment steins from the affectionate
nature of the treatment..

"Say, . DaiTmg” is an unusual
sort of show. TtVprunarily a musi¬
cal comedy, of course; but also re¬
sembles a comedy with music.. It’s
sub-billed “A comedy about a
musical.” and it’s that. too. It’s
unquestionably a comedy, anyway,
being loaded . with laughs, espe¬
cially for the show business crowd
who will recogmze the characters,
be familiar with the background
and re’ish the inside Jokes.

The emphasis on backstage life,
both .actual arid fictional, by col¬
umnists .and tv in recent years has
undoubtedly done a good deal to
educfite the genera! public about
show hi/, and thatwill help “Say,
Darling” at the b.o^. Moi*e. im¬
portant. of course. is the Tact 'that
many of the jokes, even the trade
jokes, are seK-explanatory. And
most vital is that the chnrnc.t°rs
are essentially likable and the
backP>ound and situation are au¬
thentic.

Although the story of “Sav.
Darling” is si* "lit. it’s the dominant
element in the show. It’s primarily
the saga of a midwest Writer who
Is snared into tlm maelstrom of
Broadway production with its in¬
tense permnni and professional , in¬
volvements. and manages to ma 1 "*
good without qu ; te Wrecking his
marriage.

- The sprigs vary a good deal in
quality. One is obviously intended
to be bad (and succeeds emphatv
callyi and another is presumaHv
not supposed to be good (or.is it? >.
But just as a showgoer may beg ; n
to fret over the lack of a real sock
tune, the next-to-closir.g scene
brings up an unmistakable pop,

“Something’s Always Happening on
the-River,” sung by top-star David
Wayne as the writer, with the com¬
pany joining in the choruses. The
scene is the traditional hotel room
in New Haven and the situation is
a conference at which they're pre¬
senting the new ihaterial that will
save the show-within-a-sh ow.

Instead of somehow shifting the
locale of that rousing number to a.
Broadway theatre so it could tie up
uie story with the triumphant
opening-night finale of the show-
within-a-show, a static scene fol¬
lows for an ariti-climactlc inside
joke about■- the author's seemingly
endless writing parlayi That’s one
of the curious weak spots of “Say,
Darling.’ 4 / But It’s hot fatal.

There are no formal dance num¬
bers in the show, but one capsule
routine is presented as . part of a
rehearsal. Matt Mattox,. who staged
this bit, also dances the lead im¬
pressively, arid has a couple of
other informal, terp Interludes.' The
show Is capably staged by Abe;
Burrows, who collaborated with
Bissell and his wife, Marian Bis¬
sell, on the book. There,, too, the
feeling of authenticity is an asset.

Wayne gives one of his most en¬
gaging performances as the writer
who can sing a hoedown number or
interrupt an audition pleasantly
by harmonizing an old hymn.
Vivian Blaine is beautifully cast
as the slipping Hollywood star de¬
termined to make a comeback in
legit, belting several songs expertly
and projecting the right note of
performer frenzy, and cabaretrre-
cording singer Johnny Desmond,
making his Broadway debut, . is
standout as an egomaniac song¬
writer (according to trade scuttle¬
butt, . the authors have gone out¬
side the actualy . personnel of
"Pajama Game,” taking another
top-name composer-lyricist as the
model for. this character).

Jerome Cowan is appropriately
relaxed arid businesslike as the
noted stage director-author, and
Constance Ford is effective if pos¬
sibly a shade too theatrically at¬
tractive as the writer's not-too-
patient wife who learns to hate
Connecticut, Stationwagons, com¬
muting on the 'New Haven, PTA’S
and Gristede Bros. ;

Horace McMahon is plausibly
diverting as an effusive, if not
hysterical.pressagent, while Walter
Klavun presents merely a carica¬
ture of a self-important theatrical
angel with tryout “suggestions.”
Robert Morse offers a. hilarious
cartoon as the ostentatiously sin¬
cere,.mannered boy producer. He
convulsed first-nighters who rec¬
ognized (or thought they did) one
of the acidly-drawn characters
from the book. .

Oliver Smith’s fluidly moving
scenery, enhanced by Peggy Clark’s
skillful lighting and Alvin Colt’s
appropriate costumes, provide be¬
lievable atmosphere, and the piano
accompaniment of Colin Romoff.
and Peter Howard supplies, a cori-
vincirig suggestion of backstage
informality.

It’s gettin g late in the season arid
“Say. Darling” will have to make
it . at the boxoffice without the
critical support of the “big two”
New York dailies, the Times and
the News. But ini spite of its some¬
what special appeal, it should get
enough favorable . word-of-mouth,
with heavy theatre party bookings
to give it a start. Kobe.

Martha Graham Co.

The B. de Rothschild Foundation pres¬
entation of Martha Graham and her Dance
Company in "Clytemnestra." a new three-
part dance-drama with music by Halim
El-Dabh-.and choreography by Miss Gra¬
ham. Produced by . Gertrude Macy and
Stanley Gilkey; setting. Isamu Noguchi;
costumes. Miss Graham; lighting. Jean
Rosenthal.- soloists. Bethany ..Beardsley.
Robert Goss; conductor. Eugene Lester
At Adelphi Theatre, N.Y.. April 'I, *58;
S4.60 top.

It’s about time that America
dubbed Martha Graham “Dame
Martha.” While she has been first
lady of American dance for longer
than it would be gallant to men¬
tion, the immediate occasion for
this un-United States-ian sugges¬
tion is the opening of Miss
Graham’s all-too-brief Spring repr
ertory season at the Adelphi Thea¬
tre of a ; new dance-drama, “Clv-
temnestra,” based on familiar
tragic Grecian legends.

. By virtue of . “special commis¬
sioning,” which, is seihantic double-
j talk for “subsidy,” Miss Graham
has been able to create with Egyp¬
tian composer Halim El-Dabh a
damjte occasion that is a true crea-
l.tive fusion of music and dance de-
| sign To allot credits when and as
1 due Miss Graham’s choreography

• has been commissioned l>y the B.

• de tothschild Foundation, Halim
1 (Continued on page 117!

Frederick O’Neai Again
Heads Nctgro Performers

. Frederick K. O’Neal has been re¬
elected chairman of the board of
the Coordinating Council for Ne¬
gro Performers Inc. He was named
at a recent meeting of the organ¬
ization’s directors.

Others, chosen, were Frances Fos¬
ter, first vice chairman; William
Branch, second vice chairman; Max-
Well Glanville, third vice chairman;
Maxine Sullivan, fourth vice chair¬
man, and Leroy Butler, treasurer.

i’Hits 2,239th
Next Week to Become

London, April, 1.

“The Mousetrap.” Agatha Chris¬
tie’s whodunit, will play its
2,239th performance April 12. It
will thus become the longest run¬
ning production in the history of
the British stage, beating the 36-
year-old record of the rinisical,
“Chu Chin Chow.”

“The Mousetrap,” with one set
arid a cast of eight,, arid costing
around $11,000 to stage, opened
NoV. 25. 19.52. The critical notices
were more amiable than rave.

The Christie thriller has thus far
grossed around $1,400,000. Tickets
are selling throughout 1958, but
the run will be interrupted briefly
while the theatre will be closed to
permit the installation pf new seats
When producer Peter Saunders
takes over the' lease.

. “The Mousetrap” .. was written
virtually by Royal Command. To
celebrate the late Queen Mary’s
80th birthday the BBC asked her
what birthday present she would
like. The Queen replied: “A new
play by Agatha Christie.” So the
plump, greying, matronly novelist
playwright (67 this year) wrote a
30-minute thriller called “Three
Blind Mice” , arid later expanded it
to a full-length stage play with
the present title..

Saunders, 47 - year - old, soft -
spoken producer Who quit news¬
paper work. 20 years ago to press-
agent bandleader Harry . Roy, sank
his army gratuity into his first pro¬
duction li years ago. Since then he
has had .more successes than flops.
But it is his association with Mrs.
Christie . that has founded his
present prosperity. Apart from
“Mousetrap,” he. has presented
three other Christie sokos, “The^
Hollow/’ “Witness for the Prosecu¬
tion” arid “Spider’s Web.”

Opera Review

The Ballad of Baby Doe

Opera in two acts. Music by ; Douglas
Moore and - lyrics by John Latouche.
Staged by Vladimir Rosing. Settings by
Donald Oenslager. Conducted by Emerson.
Buckley. Presented in repertory by the
N.Y. City Center Opera Co. premiering
April 3. 1958; *3.80 top. '

Old Silver Miner.Howard Fried

Saloon Bartender_... Chester Ludgin

Horace Tabor'.... . Walter Cassel

Sam, Bushy, Barney. Jacob-.... Keith

Kaldenberg, Jack De Lon, George
Del Monte. Arthur Newman
Augusta .. —,.. Martha Lipton

Elizabeth (Baby) Doe ..... Beverly Sills
Kate and Mag... . ..Naomi Collier. Helen
, Baisley

Samantha Lou Rodgers

Clerk . ... ._. .... .. Keith Keldenberg

Albert ....*_ _Arthur Newman

Sarah, Mary, Emily. Effie. .. .. • Mary Le-
SaWyer, Jenny Andrea.- Anita
Alpert, Barbara Lockard
McCourt Family Helen Baisley* Naomi
Collier. Nicola Barsusci,
William Zikariasen
Mama McCourt Beatrice Krebs

Washington Dandies .. .Edison Heol,

William Elliott. Peter Sliker,
John Dennison
Father Chapelle ..... .. Howard Fried

Footman .... ......... Arthur . Newman

Chester A; Arthur .........: Jack De Lon

Elizabeth and Silver Dollar Lynn Taussig.

Barbara Becker
Mayor of Leadville ...... Robert Ruddy

William Jennings Bryan... .Joshua Hecht
Stage Doorman . ...... Howard Fried

A Denver Politician.. ...Chester Ludgin

touche is having a political cam¬
paign speech (by Bryan, sung by
Joshua Hecht) transformed into an
operatic aria and having a presi¬
dent of the United States (Jack De
Mon) warble. Another stalwart of
the. evening was the beguilingly
vulgar mother of Baby Doe, sung
by Beatrice Krebs.

The maestro:who conducted the
Colorado production, Emerson
Buckley, was in the pit and on the
beat. One could feel his intensity,
his alertness, his creative participi-
tiOn. There Was generous audience
recognition of his work:

-Happily Donald Oenslager’s orig¬
inal scenery used in Central City
was available—arid with this viv:d
asset to facilitate his work stage
directot Vladimir Rosing could
move his people, his ensembles
(trained : by Gino Smart) and his
story. , . .

“Baby Doe” is a fine show.

hand.

The Time of the Cuckoo

• _ Equity Library Theatre, iiic. revival Of
two-act comedy by Arthur Laurents.
Staged by Jack P. Ragotzy; setting. Boyd
Dumrose: At Lenox Hill. Playhouse, N.Y.,
March 29. .'.58; admission by contribution.

• :Cast: ■ Pepa Kantor. Craig • Hueblng.
Dorothy. Love. Reva Rose. Margaret
Draper. Yvonne Gaudry. Hollis MitcheU.
Kerry Joels. Alan Furlan. Garry Phillips.

Equity Library Theatre’s revival
of “The Time of the Cuckoo” is a
relaxedly colloquial production that
recaptures much of the flavor of
the kindly. romance Arthur Laur¬
ents wrote about an attractive
maiden lady ait liberty in Venice.
This production makes ft clear that
the character transcends the
play.

During the 1952-52 Broadway sea¬
son, “Cuckoo” was so tailor-made
for the talents of Shirley Booth
that it is difficult to dissociate the
play from memory of her perform¬
ance. Margaret Draper has this
leading role, and by virtue of play¬
ing what seems to be a combina¬
tion of herself, the character and
recollection bf Miss Booth, she
achieves a nice blend that is one
of the chief virtues of a pretty
revival.

Jack P. Ragotzy has staged the
production with both an eye and
ear for atmosphere, with an aware¬
ness for the piece’s sensitive nos¬
talgia, and he has created a hot
Italian summer’s sleepiness -with¬
out letting the play’s pace slip over
into somnolence; ■

The cast, is quietly competent.
Craig Huebing and Dorothy Love
play the loving-warring young cou¬
ple. Miss Love is pleasantly deco¬
rative, and Huebirig shows promise
as a. member of that vanishing
species, the Igood young leading
man. Reva Rose, who has played
the part of the. plain serving-girl
before, knows just how and where
to get the laughs.;

. The steely-gray haired handsome
Venetian who profoundly disturbs
Leona’s emotions arid moralities is
played with quiet dignity by Alan
Furlan. His performance is typi¬
cal of the; production’s; tranquil
proficiency. ■: Geor.

In a new twist on “Watch the
Fords Go By” the N.Y. City Centre
is projecting a spring season of 10
American operas, made possible by
$105,000 from the Ford Founda¬
tion,. Among many thoughts that
clamor for expression let this come
first: a m.usician-turned-impresario
by the name of Jules Rudell may
end up by giving artsy-craftsy foun¬
dations a good name among theatri¬
cal professionals.

For “The Ballad of Baby Doe,”
taken in its own terms, was a re¬
soundingly successful first event of
this cycle. Devotees of the estab¬
lished repertory may argue that it
is not “grand” opera. It is not. But
it is superbly vital and richly na¬
tive “lyric drama” which , sings its
head off and is surprisingly excit¬
ing theatre. .

Those Who are quick to declare
they care only for voice and who
advise giving operatic acting to the
children and the novelty recital
platform iriay snoot “Baby DOe.”
There are, of course, significant
resemblances to the Broadway
musical stage both in Douglas
Moore’s melodic dine and in the
late John Latouche’s sense of stage
wit, action and scene. Add, too, the
staging of Vladimir Rosing which
maintains an almost unbelievable
speeded tempo for opera..

The opening night audience, be-
cairie increasingly exultant as scene
followed scene, as the accumulative
power of the work^ and> the success
of the production became clear. It
was an exceptionally satisfying
achievement in which many talents
shared deserved acclaim.

Martha Lipton, who so often is
relegated at the Metropolitan to
minor roles in the Wagnerian and
Italian repertory, may Jiave had her
finest professional night as the re¬
jected wife, Augusta Tabor. Having
Originated the: role' when “Baby
Doe” was first mounted two sum¬
mers ago in Central City, Colorado,
Miss Lipton’s authority was very
noticeable indeed. Though the part
*s one of torment, the love songs
belonging to her successful rival,
and though she is first seen as a
social snob and a dull wife. Miss
Lipton grows with the Story. Her
suffering is as compassionate as
her singing. Both, as an actress arid
as an operatic voice; she* emerges
as a “discovery” at—not by—the
Metropolitan..

Beverly Sills and Walter Cassel
are the remaining sides of the tri¬
angle.. They bring well trained and
managed voices to their - assign¬
ments and realize their parts well,
though the character of Tabor, and
his faith in silver, when Wall Street
was setting it up for gold, does not
have the detailed characterization
Latouche wrote Into the two
women.

Cassel, fclso a Met vet and a Sun¬
day soloist at Dr. Ervin Seale’s
Carnegie Hall services, was, like
Miss Sills, arid indeed like Miss
Lipton. rising to the occasion of a
great musical adventure and a ring¬
ing evening.

Latouche who. In his grave, Is
definitely a hero of the occasion,
packed the truelife history of Tabor
and his two. wives, and. the people
of Leadville and Denver • into a
book rich in Americana. Scenes are
tied together with a series of lan¬
tern slide projections of old draw¬
ings and photographs of the period
and the region. The book includes
President Chester Arthur, William
Jennings Bryan and a galaxy of
characters—many of them doubled
at the City Center, some tripled.
Arresting character comments are
provided by four foreign exquisites
at a Washington ball and by the
genteel gossips of Denver who keep
jabbing Augusta Tabor Where, it
hurts—in her pride as a woman.

. Not the least original 'of the
many fresh, uninhibited partner¬
ships in situation and’ song perpe¬
trated by Messrs. Moore and La-

Breatli of Spring

London, April 1.

Michael Codron (in association with
Allan Davis) presentation of three-act
comedy by Peter Coke. Stars Athene Sey*
ler, Michael Shepley, Mary Merrall. Joan
Sims. Staged by Allen Davis;. decor,
Oliver . Messel. At Cambridge Theatre,
London, March 26. *58; *2.50.

Nanette Parry Hazel. Hughes

Brig,. Albert Bayne.:_Michael Shepley

Lily Thompson ........- Joan Sims

Lady Miller Mary Merrall

Dame Beatrice .... : Athene Seyler '

Elizabeth Hatfield:...... Elspeth Duxbury

Pape - -- —. .. ...... Anthony Baird

Kemp .. . ............. David Chlvers

An unsophisticated and slightly
outrageous lightweight . comedy,
“Breath of Spring” has many of
the ingredient*! that a segment of
the British theatregoing public
seems to enjoy. It particularly has
a first-rate cast, which helps with
the marquee appeal: Even though
it will probably be an easy payoff
in its present location, it looks
dubious for Broadway honors.

In many ways, Peter Crike’*
comedy is reminiscent of “Arsenic
and Old Lace,” but his dialog is
frequently fiat arid the laughs
mainly derive frorri the superb de-
livery of most of the cast. The
scene is the living room of a Ken¬
sington flat and most of the princi¬
pal characters are oddly assorted
lodgers. A domestic, recently re¬
leased from a three year stretch
for fur robberies, tries to do her
mistress a good turn by stealing a
“breath of spring” mink stole from
their next-door neighbor. The
probleiri becomes how to return
the stolen fur without implicating
the maid. They solve it so success-?
fully that .they decide. to keep in
business, stealing furs . from the
rich and passing over the proceeds
to charitable causes.

The cast plays it with consider¬
able-gusto. A particular word of
praise is -due to Hazel Hughes for
her gifts of dialect. Allan Davis
has staged the piece as a frank and
uninhibited romp, and Oliver Mes-
sel’s colorful set has all appropri¬
ate fussiness, Myro .

Not Ik the Book

' , London, April 3.

■ d Henry Sherek presentation of three-act
(four acenes) comedy by Arthur Watkyn.
Stars Avlce Landoh. Wilfrid Hyde White,
Sydney Taller, Charles Heslop. SUffed by
N|*elBa(xick; decor, Hutchinson Scott.
At Criterion Theatre. London. April. 2,
58; *2.30 top.

Si 11 !?* , Bennett Avic# Landon

‘A .*’*••••••• French

Timothy Gress ............ Philip Guard

Insp. Malcolm ....... Martin Wyldeck

Andrew Bennett .... 4 Wilfrid Hyde Whit#

Pedro Juarez Sydney Tafler

Colonel Barstow - Charles Heslop

Dr. Locke ............ Michael Nlrhtlnsale

Arthur Watkyn is the pen name
of the former British film censor
now president of the British Film
Producers’ Assn. As he has shown
in the past, he has a light touch as
a writer arid a happy knack of rais¬
ing a laugh at the right time* “Not
in the Book” is, if closely analyzed,
a contrived comedy thriller, but it
emerges as a light-hearted piece,
providing diverting escapist enteiv
taimnent* It’s a cinch to pay off
and might be adapted for pictures,
but looks, too flimsy for Broadway*

Henry Sherek has assembled a
first-rate cast and Nigel Patrick’s
smooth staging adds a full quota of
comedy business* The action rolls
lightly, without let-up in the inci¬
dent or the author’s invention, arid
the three acts are adroitly sus¬
tained.

The central character is a re¬
spectable, utteriy predictable civil
servant who lives in the suburbs
with his family. When a visitor
from South America arrives to
blackmail him for an incident of
nis youth, he decides to commit a
perfect” murder to get put of his
predicament. He fai’s to go through
with it at the last moment, but his
(Continued on page 117)

Wednesday, April 9, 1958

Says Publicity for N.Y. City Ballet's Far East Tour
Should Stress Personality, Not Domesticity

By DAVE JAMPEL

Tokyo, April i.

The press book the New York
City Ballet brought to Tokyo makes
a strong case for the domesticity
of its personnel. The page on bal¬
lerina Melissa Hayden presents her
primarily as a wife and mother and
incidentally as an artist:

Miss Hayden herself, disagrees.
She asserts that She considers her¬
self primarily a dancer, and . insists
that her home life is secondary:
About the press book, she reveals
that she read it in New York and
that it was supposed to have been
corrected. “But,” Miss Hayden
adds with a touch of annoyance,
“it wasn't.”

She takes exception to the press
book attitude on two counts, as an
organizational attempt to lessen
the individual’s hard-earned artis¬
tic stature and as a de-glamoriza-
tion that is .damning to both the in¬
dividual .and company in b.o. al¬
lure.

Citing specific gripes, the dancer
says that the press book neglects
to mention her non-company con¬
cert engagements, her tv perform¬
ances and her appearance in the
film “Limelight.” What the press
book does mention is that , . off-
stage her hair hangs loose and the
sweaters and skirts she wears make
a practical costume for coping with
the housekeeping.”

The ballerina describes the press
book comments as “too personal.”
She adds “From the big point , of
view, it’s quite wrong It may
appeal to women, but it destroys
the glamor and everybody love's
glamor.

“It’s too domesticated for such
a .brief biography,” she declares.
“It’s very unprofessional. ' . I’m not
going to spend eight hours a day
in a theatre getting tired and ex¬
hausted and then have people, talk
about me bending over, a hot
stove.*’

Miss Hayden lays the blame for
the de-glamorization at the feet of
the company’s directorship: “Every¬
thing stems from the directorship,”
she thinks. “They’ve'been very
backward in this company. The
kind of people involved in the
company, the types and the per¬
sonalities are exactly as the New
York City Ballet wishes it .to be.”

Miss Hayden believes that the
New York City Ballet could make
itself more attractive to the pub¬
lic at large by emphasizing its per¬
sonalities. She says that at the
New York home base, the company
can sell itself as a unit because the
repeat audiences have the oppor¬
tunity ; to familiarize ^ themselves
with the individuals.

“But/’ She argues, “when in a
foreign country or -even . in the
U. S. outside of New York, you
have to establish personalities. Be¬
cause personalities come and go,”
she reasons, “I can see the com-r
pany*s ■ point in. biiildiiig without
personalities. . They do have an
argument,” she concedes. “But
after some of .us have been , with
the company for eight or nine
years, we should get some, indi¬
vidual treatment/’

*in .making her plea, Miss Hay¬
den stressed the need for audience
Identification. “It’s what makes
drama so successful,” she ex¬
plained. “In ballet,” she said, “it’s
very different because most of the
audience, has sever danced ballet.
However, .even if they cannot share
the experience, they ean share the
emotion through personalities.”

AhA Skinner Manager
Bus Year at Hinsdale

Richard Skinner, who returned
to Hew York last week after com¬
pany managing Noel Coward’s
tour in “Nude With Violin” and
“Present Laughter,” will. be gen-
•erai manager this , year for the
Hinsdale (HL) Bummer Theatre.
The strawhat In suburban Chicago
is operated by Sidney Blackmer.

“Inherit the Wind,” with Black-
mer starring in the Clarence Har¬
row role, will open the Hinsdale,
season June 2 tor a two-week run.
Skinner is remaining in New York
until about April 15, but then,
goes to Hinsdale*

At least He’ll Have No
Problem of Home Seats

Sacramento, April 8.

. Broadway producer ’ and realty
operator Roger L, Stevens, who has
a substantial business Interest in
Sacramento, is adding a sentimen¬
tal project.

He’s given permission, to the
Sacramento Civic Repertory Thea¬
tre to produce a local edition of
“Time Remembered” the. Jean
Anouilh comedy, which he’s cur¬
rently presenting on Broadway,
under the aegis of the Playwrights
Co., of which he’s a member. It’s
scheduled for a six-performance
non-pro run starting May 15 at the
Eaglet Theatre,

Stevens’ local realty venture,
with James. H. Scheuer, will be
located in Sacramento’s Capitol
Mall project.

. A campaign to promote legit on
the road will be launched this
spring with a test operation in
Cleveland designed to hypo legit;
consciousness, increase attendance
and: thereby extend the length of
bookings from the usual one week
to two weeks. The promotion is
budgeted at about $17,000.

Participants in the project. in¬
clude the Independent Booking Of¬
fice, the Theatre Guild-American I
Theatre Society and the Council of
the Living Theatre and Milton
Krantz, manager of Cleveland’s
Hanna Theatre. It’s understood
that TG-ATS and COLT Will put
up around $12,000 and the Hanna
about $5,000 to. cover the cost of
: the program, which is scheduled to
run six months.,

The TGrATS and COLT involve¬
ment in the project follows their
recently successful move in anoth-'
er road-bUilding maneuver. That
was their takeover of the touring
production . of “Middle of the
Night” late last January to curtail
its closing and keep it. on the road
as a subscription entry. As a re¬
sult, the Edward O. Robinson-star-
rer continued . touring. generally
good business through its San
Francisco closing March 29.

Yeah, But Probably He
StfflCoesOutto Eat

Oliver Nicoll, company manager
of the Broadway production of
“Look Back in Anger,” recently re¬
turned from a five-month tour of 11
European countries; Prior to that
he bad managed ‘“Teahouse of the
August Moon” in Boutti America
and the transcontinental tour of
the National Ballet of Canada/ He’s
hiked ever 200,t)00 .miles in the last
few years.

Now, however, with “Anger”, at
the Golden Theatre, he’s only one
block from his apartment in West
46th St.

Frisco light Opera Has
74X& Pre-Smle Advance

San Francteco, April 8.

Although the Jaoxoffice sale .did
not start until last week the San
Francisco Civic Light Opera al¬
ready had mail orders for $700,000
In season tickets for the upcoming
20-week season.

Capacity for the r l;758-seat Cur¬
ran Theatre is slightly over $1,-
000,000 for the CLO aeason.

Marc Connolly V Script
San Juan, April 8.

Marc Connolly, who bar been
island hopping in Caribbean area,
returned to New York last week
from Jamaica. While in Puerto
Rico he called on Governor Munoz
Marin.

His newest script Is tentatively
titled “Long Playing Mocking
Bird* and deals with extra-sensory
perception. Also has one titled
“The Source” with Haittlan back¬
ground.

P^rieSy

Ready 10-Week Season
For Malden Bridge, N.Y.

Malden Bridge, N. Y., April 8- .
The Malden Bridge. Playhouse,
operated by John Hale, has con-1
structed a stage building and en¬
larged the seating capacity to 300
for the 10-week season opening
June 24. •' / . ' I

Hale is in New York, this week J
to audition actors and actresses
for the Equity company. ;|

A corporation* known as Malden
Bridge Playhouse, Inc., was form¬
ed, and $32,Q00 worth of Stock was
sold; since the close of last season.
New rest rooms also were installed
and the concession building was
enlarged.

He Entertainer
Now on Twofers

The Broadway production of
’.The Entertainer/’..which has been
playing to smash business, will be
on twofers when it reopens tomor¬
row (Thurs.). The odd situation
involves the end of a scheduled
eight-week stand at the. Royale
Theatre, N.Y.. and. the start of a
five-week extension- ...

The initial eight-week run of
the David Merrick presentation,
which drew a hefty advance sale,
ended last Saturday night (5),
With the gross for the week drop¬
ping slightly below the steady ca¬
pacity take of the previous seven
frames. The sock business regisr
tered thus far is attributed mainly
to the pre-opening rush for tickets
to .the John Osborne play, which
costars Laurence Olivier, George
Relph, Brenda de Banzie; and Joan
Plowright.

The! extension of the run, how¬
ever. Wasn’t announced until after
the comedy-drama had opened to
mixed notices, which have appar¬
ently hurt the ticket sale for the
five additional frames. As a re¬
sult, the cut-rate ducats have been
put into circulation for that period.
The production,. incidentally, sus¬
pended temporarily following last
Saturday night’s performance to
permit Olivier to make a ^quickie
London visit. It’s scheduled to
reopen tomorrow night (Thurs.)

Air Pill CLOSkedonTV;
Break With Tradition
Sizdes Drama Editors

Pittsburgh, April 8.
The traditional assumption that
newspapers are: entitled to first
crack at the news got a severe jolt
here last week, William Wyinetal,
managing director of the Civic
Light Opera Assn,, went on WQED,
a local educational tv station, to
announce .this summer’s schedule
of shows fn Pitt Stadium. Drama
editors, who’d received only scraps
of information about the CLO
plans, did a burn.

As outlined by Wymetal, the
summer , slate will include a re¬
peat of ‘’Oklahoma,” starring Dor¬
othy Collins; “Can-Can” starring
Dolores Grey; “Porgy and Bess/’
With Cab Calloway; “On the-
Town/’ with Lew Parker and Bet¬
ty. Kean (Mrs! Parker), .and “Won¬
derful Town,” for which leads
aren’t set. Wymetal expressed the
hope of getting Judy Garland in a
variety show as season closer.

; Lorella Yal-Mery, pressagent for
the Jd fresco operation, last year,
will have the assignment again this
summer;

HOUSTON GETS THIRD
PRO THEATRE IN MAY

Houston, Tex., April 8.

Houston will get its third, pro¬
fessional stock operation May 21
when the 750-seat Avalon Fine Arts
switches from films to legit. The
neW venture, to be under the man¬
agement of George Lee Marks, will,
be called Houston’s New York Co.
Stars and name directors will be
brought in to augment a resident
Actors Equity company.

Productions at the house will In¬
clude regular stoek entries and try¬
outs, and may Also be Sent out on
tour. The Avalon has a prbsceniiuh
stage as compared to. the . arena,
setup of the other two pro opera¬
tions, The Alley and The Play¬
house. The town has one other
stock showcase, the non-pro . Thea¬
tre, Inc., which • also has a prosce/
nium stage.

LEGITIMATE 115

Ft. Worth Hustles Work
On New Musical Theatre

Fort Worth, April 8.

No grass is growing under the
contract for construction of the
new Casa MaUana here. The city
council awarded a $508,655 pact
last Week to Butcher & Sweeney
Construction Co., and bulldozers
immediately began, digging; for; the
foundation..

: The contractor has given assur¬
ance that rehearsals for the Fort
Worth summer musical season ser¬
ies can start in the building by
June 18 and that the aluminum
domed construction will be finished
by June 28, in time for the first
show to open June 30.

Katharine Hepburn's co-starring
stint in the . recent American
Shakespeare Festival Theatre &
Academy. tour of “Much Ado
About Nothing” was on a gratis
basis. Although the actress was
on the payroll for $3,500 Weekly,
she did not cash her checks, and
indicated she will nbt do so. .

In donating her services. Miss
Hepburn enabled the production
to retain $31,500, representing her
salary for the nine-week tour. .. It’s
understood that the unexpected
windfall was responsible for put¬
ting the touring venture ■ into
black, since a deficit had been in¬
curred despite generally bullish
business/.

. The tour/ in which Miss Hep¬
burn costarred with Alfred Drake,
was a followup to their appear¬
ance in the comedy last summer
at ASFTA’s home base in Strat¬
ford, Conn. Both had also ap¬
peared there last season ini one
other play apiece. Miss . Hepburn
in “Merchant of. Venice” and
Drake in “Othello.”

The play .lineup at Stratford for
the upcoming season includes the j
June .19 opener, “A Midsummer
Night’s Dream/’ to be followed by j
“Hamlet” and then “The Winter’s.
Tale.” John Houseman and Jack j
Landau ..are artistic supervisors of
the repertory venture, while
Thomas M. Noone, formerly on the
staJT of the Int^ national Bank for
Reconstruction and Development,
has been appointed executive di¬
rector of the operation.

Performers lined up for the
summer program include Eva Le |
Gallienne in “Tale,” Fritz Weaver,
Geraldine Fitzgerald, Morris Car-
novsky, Inga Swenson, Earle Hy¬
man and Hiram Sherman in “Ham¬
let” and June. Havoc .and Miss
Swenson in “Dream.”

K.C. STARUGHT SLATES
TOM SAWYER’MUSICAL

Kansas City, April 8,

Starlight Theatre will do an
Original musical comedy for the*
first lime in its. eight-year history
when it produces. “Tom Sawyer”
for the week of July 14-20. Vehicle
has music by Frank Luther aind
story by Edward Reveaux and
Peter Gurney. .

The musical based on the Mark
Twain classic figured a natural for
presentation here because of its
Missouri locale. Among tunes in
the score are “In the Spring,”
“Have a Happy Holiday," “Storm
Come a r Risln/’ * We’ll All Shout
Together in the Mornin’/’ “What
Do You Kiss For?” “Please Make
Up” and “The Big Missouri.” No
casting has yet been announced by
Starlight managing director Rich¬
ard Berger.

Starlight officials last week anr
nounced a season schedule to in¬
clude all but the finale of the
forthcoming season. Jerry Lewis
and a variety unit open the sea¬
son the Week of June 9. followed
by “Fanny,” “Happy Hunting,”
“Carousel,” “Kiss Me Kate.” “Tom
Sawyer/’ “Rosalinda/’ “Wizard of
Oz” and “Guys and Dolls.”

Players announced thus far in¬
clude Frankie Laine and Fran
Warren in “Guys and Dolls” and
Johnnie Ray in “Kiss Me Kate.”

Chicago, April 8.

Maybe it sounds unreasonable,
but the management of “My Fair
Lady” isn’t entirely happy about
the show’s, smash run in Chicago.
The musical, now in its 23d week,,
is approaching the. $2;OQO,0OO
gross mark, at the rate of about
$70,000 a week..

But the touring troupe has gone
clean only two weeks at the Shu¬
bert Theatre, and the management
isn’t sure exactly why. The pub¬
lic is clamoring for seats, as a
steady window line and $500,000
advance sale attests. . The news- :
paper ads. blurb the availability of
seats, but still the house is dotted
with a few empties nearly every
week.

The reasons can only be specu¬
lated at, but two things are clear
to Company manager Joe Gross-
man. First, the uppermost bal¬
cony is nearly out of demand, and
audiences have become choosey
about seats; even in the orchestra.
Few put their money down any¬
more until they’re sure where
they’ll be sitting..

One of the effects of the sub¬
urban migration may be, a reluc¬
tance to come all the way into
town for a show without, assurance
that both the play and the seats
Will be good. . Besides which, it
has been made clear to all that
“My Fair Lady" is going to run
a long time in Chi, so those who
can’t get exactly what they want
now are’willing to put off seeing
the show awhile.

The Shubert, Chi’s biggest lqgit.
house and the one most preferred
for musicals, has more than 70 bad
seats. Not only are some of the
side locations too remote, but the
house is plagued with pillars that
obstruct the view for several rows
hack. . Some of these and a num¬
ber of gallery seats are the ones
the management is having trouble
selling.

“My Fair Lady,”, by the way,
with its $7 top, looks a cinch to
break the Chi boxoffice . record of
$3^04,380 set by “South Pacific”
from 1950-52. It still has 47 weeks
to go, however, to top “SP’s” 87-
week run. The Rodgers & Ham-
merstein tuner had also played
the Shubert and had many weeks
of SRO, but today’s audiences ap¬
parently aren’t as willing to put
up with antiquated theatre design,
especially at a $7 top.

on Mat

For Ad-Lftbing Lines

London, April 8.

. Theatre Workshop, which spe¬
cializes in offbeat productions at
Stratford, a London suburb, is
due in court April 16 on a charge
that it “unlawfully for hire pre¬
sented parts of a new -stage play.”

Offending play is “You Won’t
Always. Be on Top,” a drama con¬
cerning workers on a building site;
and it is alleged that the actors
have improvised their own -dialog,
so that the script varies from that;
approved by the Lord Chamber¬
lain. A defense fund has been
launched by a number of news¬
paper critics and producers who
feel that British, stage censorship
is now archaic.

Dowting-SieftoR Wan
75C Tin Cup’ «n B’way

Eddie Dowling and Hall Shelton
have set a $75,000 budget -on their
projected production of “Tin Cup”
written by Richard Reich, stage
doorman at the Broadhurst The¬
atre, N.Y; The producers plan
on a pre-Broadway opening In
Chicago this spring.

The play was tried out in Janu¬
ary, 1957, at the Margo Jones The¬
atre, Dallas, with Shelton func¬
tioning as stager. He’ll ditto in
that capacity on the upcoming
venture, while Dowling will -double
as a cast member. Ruth Amos,
who appeared in the tryout, is
also slated for the cast, .

Another Dallas tryout, Kather¬
ine Morrill’s “And So, Farewell,”
is slated for Broadway production .
by: Dowling and Ramsey Burch,
who’s relinquishing his post as
managing director of the Margo
Jones operation May 25. Burch
directed the “Farewell” present*
tion.

116

LEGITIMATE

PfitSIETr

Wednesday, April 9, 1958

B way Uneven,!

Broadway had its tips; and downs
last week. The decline was sharp
for some shows, while the upswing
was substantial for others.. The
overall situation was favorable,
however, considering the stanza
took in Holy Week and the start
of Passover.

There were 23 Main Stem shows
on tap, of which six were sellouts.
Those included “Dark at the Top
of the Stairs," "Look Homeward,
Angel," “Music Man," “My Fair
Lady," Sunrise at Campobello”
and “Two for the Seesaw."

Estimates for Last Week

Keys: C (Comedy), D (Drama),
CD t Comedy-Drama), R (Revue),
MC (Musical-Comedy ) ,■ MD ( Musi¬
cal-Drama^ O (Opera), OP ( Op -
etla >.

Other parenthetic designations
refer, respectively, to weeks played,
number of performances through:
last Saturday, top prices (where
two prices are given, the higher is
for Friday-Saturday nights and the
lower for weeknightS), number
of seats, capacity gross and stars.
Price includes 10% Federal and
5 f b City tax, but . grosses are net;
i.e., exclusive, of taxes.

Auntie Mame, Broadhurst (C)
(69th wk; 541 p) ($6.90; 1,214; $46-
5Q0> (Greer Garson). Previous
week, $40,200; last week, nearly
$43,200.

Back Tio Methusaleh, Ambassa¬
dor <C» (2d wk; 13 p) ($5.75-$6.90;
1.155; $36,200) (Tyrone Power,
Faye Emerson, Arthur Treacher).
Previous week, $19,100 for first six
performances and one preview; last
week, almost $14,800. Closes April
19. .

Bells Are Binging, Shubert (MC)
(71st wk; 564 p> ($8.05; 1,453; $58,-
101) (Judy Holliday).. Previous
week, $52,800; last, week, over
$55,800,

Blue Denim, Playhouse (D) (6th
wk; 44 p) ($5.75-$6.90; 996; $31,-'
500). Previous Week, $18,000; last
week, over $17,600.

Dark At the Top of the Stairs,
Music Box (D> (18th wk; 140 p)
($5.75-$6.90; 1,010: $33,000). Pre¬
vious week, $33,500, with parties;
last week. $34,029 for a .new house
record.

Entertainer, Royale (CD) (8th
Wk; 62 p> ($7.50; 1,050; $43,500).
(Laurence Olivier, George Relph,
Brenda de Bahzie, Joan Plowright).
Previous week, $43,600; last. week,
almost $43,000. Performances, sus¬
pended since last Monday (7>, will
be resumed tomorrow night
(Thurs.), at which time the show
goes on twofers.

Fair Game, Longacre (C) (22d
wk; 177 p) ($5.75-$6:90; 1,101; $32.-
000» (Sam Levene). Previous week,
$16,000; last week, nearly $12,100.

Jamaica, Imperial (MC) (23d wk;
180 p) ($8.35; 1,427; $63,000) (Lena
Horne. Ricardo Montalban). Previ¬
ous week, $51,600; last week, over
$51,100.

Li’l Abner, St. James (MO (73d
Wk; 580 p) ($8.05; 1,614; $58,100).
Previous week; underquoted, was
over $28,800; last week, almost
$34,200. Goes bn twofers next Sun¬
day (13).

Look Back in Anger, Golden (D)

(27th wk; 215 p) ($5.75; 800; $25,-
152) (Mary Ure, Kenneth Haigh).-
Previous week, $12,100; last week,
over $14,400.

Look Homeward Angel, Barry¬
more (D) (19th wk; 148 p) ($6.90;
1,076; $40,716) (Anthony Perkins,
Jo Van Fleet, Hugh Griffith). Pre¬
vious; ; week. - $41,200; last w r eek,
nearly $41,400.

Music Man, Majestic (MC) (16th
wk; 124 p) ($8:05; 1,626; $68,658).
Previous week, $69,300; last week,
almost $69,400.

My Fair Lady, Hellinger (MC)
(108th wk; 859 p) ($8.05; 1,551; $68,-
210) (Edward Mulhare, Sally Ann
Howes). Steady at $69,200. Show
is selling 20 balcony seats at each
performance to students at 70 cents
a ticket.

New Girl in Town, 46th St. (MD)
(47th wk; 375 p> ($8-06-$9.20; 1,297;
$59;085> (Thelma Ritter). Previous
week, $37,000 on twofers; last week,
over $32,200 on twofers.

Oh Captain, Alvin (MC) (9th. wk;
71 p) ($8.35r$9.20; 1.331; $60,000)
(Tony Randall). Previous week,
$58,800, with parties;. last week,
over $56,500, with parties.

Romanoff and Juliet, Plymouth
fC) (26th wk; 204 p) ($5.75-$6.25;
1,062; $36,625) (Peter Ustinov).
Previous week, $22,600; last week,
$26,100.

. Rope Dancers, Miller’s (D) (20th
wk; 157 p> ($5.75-$6.90; 944; $27,-
850) (Siobhan McKenna, Art Car¬
ney). Previous Week; $12,500 on
twofers; last week, over $11,600 on
twofers.;

Say, Darling,, ANTA (MC) (1st
wk; 4 p) ($7,50; 1,185; $50,460)
(David Wayne, Vivian Blaine, John¬
ny Desmond). Opened last Thurs¬
day (3) tb four affirmative notices
(Coleman, Mirror; . Kerr, Herald.
Tribune; McClain, Journal-Anieri-
can; Watts, Post), two negative (At¬
kinson, Times; Chapman, News)
and one mixed (Aston, World-
Telegram); over $36,000 foi?r first
four performances and two pre¬
views.

Sunrise at Campobello, Cort (D)
(10th wk; 76 p) ($6.90; 1,155; $36.-
000) (Ralph Bellamy). Previous
week, $3o,100, with parties; last
\yeek; over $35,900 with parties. ,

Time Remembered, Morbseb (C)
(21st wk;. 167 p) ($9.60; 946; $43,-
000) (Helen Hayes; Richard Burton,
Susan Strasberg).; Previous week,
$38,400; last Week, over $40,500.

Two For the SeesaW, Booth (CD)
(12th-wk; 92 p) ($6.90; 780; $31,700)
(Henry Fonda), Previous week,
$31,891; last week, $32,165 for an¬
other house record.

West Side Story, Winter Garden
(MD) (28th wk; 220 p> ($8.05; 1,404;
$63,203). Previous week, $51,500;
last week, over $56,600.

Who Was That Lady I Saw You
With? Beck (C) (5th. wk; 40 p)
($6.90; 1,280; $47,000) (Peter . Lind
Hayes, Mary Healy, Ray Walston).
Previous week, $40,244; last week,
over $35,900: Larry Blyden is sub¬
bing for Walston, .who withdrew
temporarily last Saturday (5),

EQUITY SUSPENDS 10
FROM OFF-B’WAY SHOW

Actors Equity apparently doesn’t
intend pulling any punches in back¬
ing up its off-Broadway regula¬
tions. In line with this, the union
has initiated suspension action
against 10 members who were in
the cast of the recently-closed pro¬
duction of “An Enemy of the Peo¬
ple," at the Provincetown Play¬
house. N.Yi

The. union move sterns from in¬
formation, reportedly supplied by
a non-Equity. member of the cast,
that the performers were partici¬
pating in the venture on an irreg¬
ular Salary basis. The situation is
understood to involve, among other
things, the cast’s voluntary agree¬
ment to accept a share in the pro¬
duction in lieu of.'- rehearsal pay
and whatever salary- the manage¬
ment could pay during the initial
two weeks of the run.

Equity got wind of the situation
during the show’s second week of
operation and demanded that its
members be paid the regular union
salary for that particular stanza.
The play, which was presented by
Alexander Productions, then
closed. Oqe of the members of the
production firm'.is Arthur Reel,
who also adapted the! Henrik Ibsen
play.

Partnered with Reel in the ven¬
ture, is Mary. Sanford and a third
party, who’s a member of Equity
and among those up- on charges.
Both Equity and the co-producers,
however, refuse to divulge the in¬
dividual’s name. The union, in fact,
has refused, to comment on the af¬
fair in. accordance with its regula¬
tions prohibiting any public dis¬
cussion of charges against members
until, filial action has been taken
by the Equity, council.

Regarding the. situation. Miss
Sanford states the union refused
to. grant concessions which she and
her partners requested; She also
objects to the union’s refusal to
permit her and Reel to appear’be¬
fore the council to argue their case.

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Winner will be seen in commer¬
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art and beauty:

Report to LEGORAMA in shorts
or bathing suit from 1 to 3 PM.,
Friday, April 11th at Ndla Studios,
Room 605, Steinway Building, 113
West 57th Street, N. Y. C.

Miscellaneous
Stratford Festival Co., Phoenix
(C) (3d wk; 24 p) ($4.60; 1,150;
$29,382): Previous week, $11,000
for “Two Gentlemen of Verona”;
last week, around $5,000 for eight
performances, split evenly between
“Broken Jug" and “Verona." “Jug,”
the second of the . Company’s: two
offerings, opened April I to four
favorable reviews (Aston, Worldr
Telegram; Atkinson, Times;. Mc¬
Clain, Journal-American; Quinn,
Mirror) and two unfavorable. (Kerr,
Herald Tribune; Watts, Post). Daily
News reviewer John Chapman re¬
portedly attended the opening, but
the paper- did not run a review.
“Jug” is the sole offering this week,,
while “Verona" will'take over as
the closing entry next week.

Opening This AVeek
Joyce Grenfell, Lyceum (Mono)
($4.60-$5.75; 995; $23,339). Roger
L., Stevens and Laurier Lister- pres¬
entation of Miss Grenfell in a pro¬
gram of .monologs, and songs;
opened last Monday night (7),

SCHEDULED N Y. OPENINGS

BROADWAY;

CTheatres Set J
Love Me Little, Hayes (4-14-58).
Firstborn, Coronet (4-29-58*,

Jan* Eyre, Belasco (5-1-58).

.Visit, Lune-Fontanne (5-5-58).

OFF-BROADWAY

Bed Time, Royai (4-10-58).

Enchanted, Renata- (4-22-58).

Sign Of Winter/ Theatre. 74 (4-24-58).
Nouveau Monde, Phoenix (4-29-58).
Playboy West'ri World, 7 Arts (4-30-58).
Bonds. Interest, Sheridan Sq. (5-8-58).
Judge, Theatre Marquee (5-13-58).

Court Okays Lfcase On
Shubert in New Haven

New Haven, April 8.

A long-pending suit by. the own¬
ers of the Taft. Hotel here to void
the lease of the Shubert Theatre
, was turned down 1 last Thursday (3)
by Superior Court Judge Frank T.
Healey., The decision gives the
lessess, Yorkhaven Enterprises and
Shubef thayen Operating Co., con¬
trol of the theatre until Aug. 31,
1962.. ; • 'y...:

The Taft Hotel Corp., plaintiff
in the action, sought to prove , that
an extension of the lease, granted
| by. a group of previous Taft opera¬
tors, had been op an illegal basis.

| Under the deal, the lessees’ rental
waS reduced from $21,000 a year
to $10,000, plus 4% of the boxof¬
fice receipts over $250,000!

The Taft owners claimed that the
4% clause, in the deal should apply
to revenue from the checkroom, ad¬
vertising programs, lobby conces¬
sions and theatre rentals to out¬
side groups. However, Judge Hea¬
ley ruled, that the term “boxoffice
receipts" applies only to income
from ticket sales. ; Another charge
thait the lessees have allowed the
property to deteriorate was nixed
by the jurist after a personal in¬
spection. .

Touring Shows

(April 7-20)

„ Auntie Mame (2d Co.^Murrt, Indpls.
CM2); Memorial And., L'ville (14-19).

• Auntie Mame (3d Co.)—Stratford (Conn.)

Festival Theatre (19). . -

t* ev.Hot Tin Roof— Convention

Bnid, OKla. a.); Will Rogers Mem.
Aiid.. Ft. Worth . (8:9); • Municipal Aud..
Amarillo-(10); Aiid.. Lubbock (11); . Mem.
Aud.; Wichita Falls: (12); Aiid., Beaumont
(H);-Audi. Houston .(15); Aud.. Srn An¬
tonio (16).:. Fair Park Aud.. Dallas (17-19)
Damn Yankees— Municipal Aud., New
Orleans (7-12).

C^Ddary of Anri* Frank— Wilbur, Boston

- Firstborn (tryout)— Roval Alexandra,
Toronto (7-12); Colonial. Boston (14-19).

• Happiest Millionaire— Forrest. Phillv
h-12); .WR-VA, Richmond. (14-15): Owens
Aud" j Charlotte (16); Temple, Birrningh'm

Marcel Marcea.u— Her Majesty's. Mon‘7
(7-12): Royal Alexandra. Toronto (14-19).
Most Happy Fella— American. St. L.

No. Time for Sergeants (N.Y. r -)—
Russ Aud:. San Diego (7-8); Granada. " n*a
B-rbara (9); Harvey Aud., Bakersfield (10);
Civic Aud . Fresno (11); Civic Aud,. Sacra¬
mento (12). .

_ No Time for Sergeants (Nat'l Co.)—
National. Wash. (7-19).

Tunnel of Love (Coast Co.)—Hartford,
L.A. (7.-19)

Visit (tryout)—Shubert, Boston (9-19).
.Visit to . a Small Planet— Harris, Chi
(7-19). : -

Comell-Quayle $24000 in Geve*;
Connie Bennett’s 'Mame 38G, Cincy

The road generally felt the tra¬
ditional Holy Week slump, with
Passover an extra hurdle the lat¬
ter part of the week. There were
14 legit shows on the boards.

Of the tryouts, “The Firstborn”
drew mixed reviews in Cleveland,
but did fairly well at the boxoffice
because of its marquee draw, while
“Love Me Little" had another ac¬
ceptable week in Philly.

Receipts should be a bit better
this week, the vacationing students
a factor. Thereafter, the general¬
ly pattern is likely, to be diminish¬
ing ' through the balance of the
spring period.

Estimates for Last Week
Parenthetic designations for out-
of town shows are the same as for
Broadway, except that hyphenated
T with show classification indicates
Tryout. Also, prices on touring
shows includes 10% Federal tax
and local tax, if any; but as ah
Broadway, grosses are net; i.e., ex¬
clusive of taxes.

PHILADELPHIA
Happiest Millionaire, Forrest
Theatre (C) Tlst wk> ($4.80; 1.760;
$48,042) (Walter Pidgeon). Drew
one favorable review (Murdock,
Inquirer) and two brushoffs (Gag-
han. Daily News; de Schauensee,
Bulletin), grossed almost $10,400.
Previous week, $23,400 at Shubert,
New Haven.

Love Me Little, Walnut Theatre
(C-T) (2d wk) ($5.40-$4,80.; 1,340;
$35,000) - (Joan Bennett, Donald
Cook). Over $21,700 on subscrip¬
tion. Previous week, $22,700.

Tuesday (31-1), Magoffin Aud., El
r Paso, $8,500; two, Thursday (3),
West H. S. Aud., Phoenix, $3,400.
Previous, week, $38,100 in seven-
performance split.

OTHER SHOWS

Ballet Russe de Monte. Carlo,

Royal Alexandra, Toronto (Dance)
(single Svk) ($4.40; 1,525; $36,000).
Under $7,200 for seven perform¬
ances^

CHICAGO

My Fair Lady (2d Co ), Shubert
Theatre (MC) (22d wk) ($7; 2.100;
$72,979) (Brian Aherne, Anne Rog r
ers). Over. $72,400. Previous
week, $71,500.

Visit to a Small Planet, Harris
Theatre (C) (1st wk) ($4.95-$4.40;
1,096; $28,000) (Cyril Ritchard).
Drew one favorable notice (Dett-
mer, American) and three pans
(Cassidy, Tribune; Kogan, Sun-
Times; Harris, Daily News). Near¬
ly. $17,500. Previous week, $24,500
at Cass, Detroit.

CLEVELAND

Firstborn. Hanna Theatre (D-T)
(single wk) ($5; 1.515; $34,000)
(Katharine Cornell, Anthony Quay-
le, Roddy McD.owall, Mildred Nat-
wick, Torin Thatcher). Drew one
favorable notice (Spaeth, News),
one moderate (Hoyt, Plain Dealer)
and one pan (Anderson, Press).
Grossed almost $24,000.

WASHINGTON
No Time for Sergeants (2d Co.),
National Theaitre (C> (2d wk) ($4.95-
$4.40; 1,667; $39,500) Nearly $36,-
800 on subscription. Previous week,
$36,100.

CINCINNATI

Auntie Mame (2d Co.), Shubert
Theatre (C) (1st wk) ($5.09-$4.52;
2,000; $58,000) (Constance Bennett).
Nearly $38,000. Previous week,
$41,500 at American, St. Louis.

MINNEAPOLIS

Most Happy Fella, Lyceum The¬
atre (MD) (single wk) ($4.95; 1,820;
$50,000). Almost $33,700. Previous
week, $21,600 at Blackstone, Chi¬
cago.-

NEW HAVEN

Diary of Anne Frank, Shubert
Theatre (D) (single wk) ($4,80;
1,650; $42,000) (Francis. Lederer).
Almost $18,000. Previous week.
$20,100 at her Majesty’s, Montreal.

SPLIT-WEEKS

Cat on a Hot Tin Roof (D> (Vic-,
tor Jory). Totaled $20,000 in seven
performances, as follows: single,
Monday (31)* Aud., Hutchinson,
Kans„ single, Tuesday (1), Aud.,
Wichita; two, Wednesday-Thurs-
day (2-3), Munic. Aud., Tulsa; three,
Friday-Saturday (4-5>, Munic. Aud.,
Okla. City. Previous week, $30,-
800 in Seven-performance split.

Damn Yankees (MC). Totaled
$24,200 in four performances, aa
follows: three Monday-Wednesday
(31-2), Temple, Birmingham; sin¬
gle, Saturday (5), Munic. Aud., New
Orleans. Previous week, $26,100 in
eight-performance split.

Long Day’s Journey Into Night
(D). (Fay Bainter, Anew McMaster).
Three Friday-Saturday (4-5), Aud.,
Denver, $12,500. Previous week,
$16,000, at Ford’s, Baltimore.

No Time for Sergeants (N.Y. Co.)
Totaled $11,900 in four perform¬
ances, as follows: two, Monday-

. Michel Mok, after being laid up
with a broken leg, gets back in
action as' pressagent for Richard
Rodgers & Oscar Hammerstein 2d
on their forthcoming production
of “Flower Drum Sorig,” which
will have sets by Oliver Smith.

Edward C. (Bud) Redding wrote
the lyrics and music for the revue.
“Tongue in Cheek," which opened
last Saturday (5) at the Pittsburgh
(Pa.) Playhouse. .

“The Other Side of Passion,” a

E lay by comedian. Mort Sahl, has
een optioned for Broadway pro¬
duction next fall by Frank B,
Nichols.

National Theatre Ticket Service,
Inc., a ticket broker agency, is set¬
ting up an outlet, to be called The
Ticket Corner, at the northwest
corner of Broadway and 46th
Street, N.Y.

The former Seventh Ave. South
Theatre, N. Y., will reopen May 6
at the Sheridan Square Theatre,
with Jacinto Benavente's “Bonds of
Interest,” which Hilary Lipsitz,
Cassie Meer and Pliilip Minor are
producing.

The Irish Players will present
“Playboy of. the Western 1 World”
as the/first legit offering at the
New Seven Arts Center, N. Y. f be¬
ginning April 30.

Two kiddie productions, “Treas¬
ure Isle" and “Taming of the
Shrew,” both with music and lyrics
by Frances Klenett Salzman, are
being - presented this week by
Stella Holt at the Master Theatre,
N.Y.

Rod Alexander will cdstar with
his wife, Bambi Linn, in his. pro¬
duction of “American Dance Jqbi-
(Continiied on page 117)

Off-B’way Shows

Ardele, Cricket (4-8-58).

Asmodee, Theatre 74'(3-25-58).
Blood Wedding, Actors Play-
hpuse (3-31-58).

Boy Friend, Downtown (1-25-58);
moves April 29 to the Cherry Lane
Theatre.

Brothers Karamazov, Gate (12-

6-57).

Children of Darkness, Circle in
the Square (2-28-58).

Clerambard, Rooftop (11-7-57).
Courageous One, . Greenwich
Mews (1-20-58); closes April 27.
Crucible, Martinique (3-11-58).
Dark of the Moon, Carnegie
Playhouse (2-26-58)!

Endgame, Cherry Lane (1-28-58);
closes April 20.

Fools Are Passing Through, Jan
Hus (4-2-58). .

Garden District, York (1-7-58).
Threepenny Opera, de Lys (9-25-
551.

Closed-Last Week
Legitimate Steal, 4th St. (3-31-.
58). }

Power of Dreams, Sullivan St.
(3-10-58).

British Shows

(Figures denote opening dates)
LONDON

At- Drop of Hat, Fortune tl-24-57).
Bells Ringing, -Coliseum (11-14-57).

Beth, Apollo (3-20-58).

Breath of Spring, Cambridge (3-26-58).
Boy Friend, wyridnam's (12-1-53)

Bride A Bachelor, Duchess (12-19-56)

Cat on Hot Tin Roof, Comedy (1-30,58).
♦Dear Delihquent, Aldwych (6-5-57).
Dinner With Family, New (12-10-57K
Flowering Chetry, Haymarket Ql-21-57).
Free As Air, Savoy (6-6-57).

Grab Me a Gondola, Lyric (12-26-56)
Iceman Cometh, Wint. Gard. (3-29-58).
Kidders, St.. Martin's (3-18-58).

Lysistrata, York's (2-18-58).

Mousetrap, Ambassadors (11-25-52)

Hew Crary Gartg, Vic. Paly (12-18-56),
Not In tho Book, Criterion (4-2-58).
Plaisirs De Paris, Wales (4-20-57),
Potting Shed, Globe (2-5-58).

Rape of Bett, picadUly. (12-12-57).
Repertory, Old Vic (9-18-57).

Roar Like e Dovo, Phoenix (9-25-57).
Salad Days, Vaudeville (8-5-54).

•Share My Lettuce. Garrick (9-25-57).
Simple Spyman, WhitehaU (3-19-58).
Touch It Light Strand (2-27-58).

Touch of Sun, SaviUe (1-31-58).

Tunnel of Love, Majesty's (12-3-57).
Where's Charley, Palace (2-20-58).
•Transferred. .*

SCHEDULED OPENINGS ^
Any Other Biz, Westminster (4-10-58).

Wednesday, April 9, 1958

3iot In the Book

intended victim collapses and dies
in his home a few seconds later.

Wilfrid Hyde White’s immacu-
Jii- portrayal of the civil servant
is just as expected from this pol¬
ished actor and Avice Landon, as
his wife, has a .number of frothy
scenes which she professionally
exploits. Easily the best perform¬
ance* however, is a fruity deadpan
interpretation, of an elderly and
sothewhat deaf colonel by Charles
Heslop.

Sydney Tafler as the blackmailer
ard Philip Guard as the writer .are
particularly good, although the
former allows bis accent to lapse
from time to time. Peter French,
Martin Wyl.deck and Michael Night-,
irigale completes a first-class com¬
pany. Myro.

La Brune OncvVoila

(Here’s the Brunette) -

Paris, March 14.

Denis & Marcel Maiurey -presentation, of
three-act comedy hy. Robert Camoureux,
staged by the author; settings, Georges-
Bouvier. Stars the author;-, features
Michele Mercier, Francoise Brion, Pierre
Destaillcs, Daniele Godet, Odette Laure.
At Theatre Varietes, Paris, March 12, ’58; '
*3 top.

Germain ............. Robert Lamoureux.

Sabatier ......,...... Pierre Destaillcs

Anne-Marie ............ Francoise Brion

Sophie :..... .>Michele Mercier

' Husband.> . . ..... Roger Trcville

Sonia Daniele! Godet

Christine ....: . . Odette Laure

Simon .. Jean Bellahger

Sivelle ....... .1...;. Madeleine Barbulee

Having become a popular, favor¬
ite as a romantic light comedian,
Robert Lamoureux has now written
a trivial vehicle for himself, and
has also handled the staging. It
may. have. a moderate run on the
star’s personal draw/ but isn’t,
worthy of export.

Having made a notable hit in an
; amusingly interminable telephone
scene in Sacha Guitry’s -‘Let’s
Dream,” Lamoureux has written ; a
succession of phone bits in “Bru¬
nette,” and instead of one mistress,
as in the previous play, he’s now
given himself four, plus two com¬
plaining husbands.

: The . ruggedly handsome star has
an engaging personality and deft
comedy technique, Odette Laure
underlines the role of a vinegary
mistress who becomes vengeful
when jilted, and Jean Bellanger
Is drolly expansive as a forgiving
husband.

The Catalyst

London. April 1.

Arts Theatre dub. presentation of two-
act comedy by Ronald Duncan. Features
Phil Brown, Renee. Asherson, Virginia
Maskell. Staged ; by Phil Brown; decor,
Stephen Doncaster, At Arts Theatre, Lon¬
don, March 25, ’58; (2 top.

Charles ..^. Phil Brown

Theresa - - Renee Asherson

Leone ■.------.... Virginia Maskell

; On the face of It "The Catalyst”
Is the legit manager’s dream show:
—a single set production with a
cast of three. For the average com¬
mercial manager, however, this one
will have to remain a dream, as
Ronald Duncan’s modern comedy
has been refused the Lord Cham¬
berlain’s seal for regular public
presentation. Theatre clubs, of
course, are permitted to run unli¬
censed plays.

In any event, it’s questionable
whether there would be much of a
rush for: the rights to transfer this
piece for a normal presentation;
It is an odd mixture as a play, at
times having poetic quality and at
others being downright pedestrian.
It is Uneven in its writing, con¬
trived in its story line and attempts
to be daring and provocative in its
subject matter. It. adds iip to a dis¬
appointment.

The three characters in the piece
are a doctor, his wife and his sec¬
retary. Early on in the first act the
wife discovers there’s an affair be¬
tween her husband and the secre¬
tary, making her about the fourth
or fifth other women in his life.
After a frank and almost , bitter
free-for-all, the secretary gets her
marching orders. .

After a lapse of three months,
the couple are still on edge and
the other woman has not been for r
gotten. Eventually*, the wife in¬
duces her husband to get ' his ex-
•ecretary back, - but it transpires
that there is as much of an. affinity
between the. two women as there is
between the women individually
and the husband.

It is the attachment of the two
women that caused the Lord Cham¬
berlain to veto the play for public
performance. But that apart* it is,
■in many ways, slightly sordid and
largely unbelievable. It is re¬
deemed only by the verbal duels
that take place between the three
Intense, but really superficial char¬
acters. In spite of the author’s fine
command of language* the dialog
tends to be cliche-ridden and repe¬
titive, apparently intentionally for
dramatic effect

Phil Brown’s staging, which suc¬

ceeds in sustaining the action de¬
spite the obvious limitations of
only three characters, is superior
to his performance as the husband.
Renee Asherson sparkles as the
Vv’ife and. Virginia. Maskell, a new¬
comer to the. West End stage, un¬
derplays the secretary with a subt¬
lety .apparently designed. to arouse
the emotions. Myro.

Dance Review

55 SS 5 ' Continued from page 114 ^

Martha tprsihsim

El-Dabh’s music by the Katharine
Cornell Foundation and Isamu No¬
guchi’s, settings by Carroll Russell.

These dollar allocations have
been well, frequently inspiringly
used. In observing this welded
whole, however, it is impossible not
to reflect that there should be an
audience that would do much at
the boxoffice to make a dance com¬
pany of th ; s kind self-sustaining.
For this “Clyteniriestra” is bril¬
liant:' :

£ince dance in America has made
enormous strides in the past dec¬
ade, perhaps it is best not. to look
for the millenium at the ticket-,
wicket overnight. Therefore* let
philanthropists Rothschild-Cornell-
Russell .be appreciatively. saluted
for their material assistance in
making. Miss: Graham’s present
luminous effort possible. .

The story* as danced, starts and
ends in Hades. Clytemriestra dwells
first, with her fearful . memories,
then relives and observes the tragic
events of her life, finding at the
end a sort of saving grace. That
Miss Graham dances the title role
does not. demean the contributions
of her superb company. She is to
great an artist tc permit that. to
happen and she has shrewdly paced
herself for important moments,
giving due consideration and op¬
portunity to her troupe. It is the
effort of an artist thinking of to¬
morrow as well as today. ;

The choreography is dramati¬
cally vivid, and Miss Graham
dances her portion with incisive
character definition, and. she fills in
with many swift little touches, that
mark the experienced and knowing
craftsman.

. Bertram Ross, as. Agamemnon,
whom Clytemnestra slays at the
dance’s climax, .Matt Turney, as
Cassandra, Helen McGehee, as
Electrai, and Paul Taylor* as Aegis-
thus, are particularly helpful in
support* especially for the dynam¬
ics of their movement, but. in the
fused efforts of this good company,
it; is gratuitous to single out per¬
formances/.

Soprano Bethany Beardlee and
baritone Robert Goss, in evening
clothes, one at either side of the
stage, speaksing t£e commenting
chorus. They do well with El-
Dabh’s music that is a stimulating
paradox of the primitive and the
ultra - modern; In fact. Miss
Graham’s choreography also shares
this contrasting sense of the tribal
ceremony and surrealist’s. dream.

Noguchi’s settings, abetted by
Jean Rosenthal’s . lighting*: provide
starkly impending atmosphere, and
Miss - Graham has. introduced. 1 ac¬
cents Of. relieving color into the
costumes she has designed, in a
high scene, Miss Graham entwines
herself, as in a cape, in a huge
fuschia-red drape that stretches
thfe width of the stage. Like her
talents, she wears it with distinc¬
tion. Geor.

Legit Bits

'SS:- Continued from page 116

lee” at the Brussels World’s Fair
this summer,

Sidney Blackmer will costar with
Stuart Erwin in John S. Rodell’s
“Crazy Old Owl," which Shepard
Traube plans presenting on Broad-,
way next October.

Phoebe Ephron’s "Howie”; Is
planned for Broadway production
next season by the Playwrights Co.,
James Slevinand John Gerstad.

An adaptation by Robin Mint*
han .of Claude Magnier’a French
play, “Oscar*” is planned for Lon¬
don presentation by Gilbert Miller
and Henry Sherelc.

"It** About Time,” k musical with
book by Tony Gaye and music and
lyric* by Jay Chernla/has been
optioned by Marie Manville Skin¬
ner and Joseph Benedetto Jr.

"A Faint Whiff of Murder,” an
adaptation by Henry Kane of J. F.
Canty’s meller, "Affaire Vous Con-,
cernant,” is planned for late spring

UTERATI

117

Critic*' Salute GJN

The death of vet drama
critic George Jean .Nathan
early yesterday m o r n i n g
(Tues.) cued a resolution by
the N. Y. Drama Critics Cir¬
cle at. its meeting held the
same afternoon. Written by
George Freedley, curator of .
the theatre division of the N:Y.
Public Library, and N..Y. Post,
legit critic Richard Wa/sJr.,.
the resolution read:

' “The; N. Y. Drama Critics.
Circle regrets the passing of •
one of its founders, George ...
Jean Nathan, who undoubtedly
did more than any single critic/
to : ra/e the standards of play¬
writing in America, its level of
theatrical, productions and in
influencing, the. growth of in-
telligent piaygoing in our
country.” '

presentation in London, by Maxi- j
milian Becker. !

Onna White has been set to stage
the dances and musical numbers j
for the Cy Feuer-Ernest Martin
production of “Whoop-Up,” which
is scheduled. to begin rehearsals •
next October.

W. H. Auden’s adaptation of Jean
Cocteau’s “Knights of the Round [
Table" is planned for off-Broadway i
production late in May by Chris- [
tine Orvis and Andrew Spiegal.;
Herbert Machiz will direct..

Thomas Whyte Jr. will he. part- j
nered with Robert Fryer, and Harry -
Rigby in a Broadway production of j
the longrun London revue, “Foif;
Amusement Only,” ‘ with . Cyril i
Ritchard doubling as star arid di- |
rector. .. • ' ’ ■ .

The. U.S. Supreme Court last :
week refused to review a lower
court decision rejecting a refund
to the Shubert theatre interests of.
$143,069.79 in claimed overpay;-
ments on Federal taxes for 19.43:.

Plans have been dropped to have
the Broadway, company of “Sunrise
at Campobello” appear at the Brus¬
sels World’s Fair this summer.

Vincent Jacobi, president of The¬
atrical Protective Union (Local. 1)
for eight years and president of
the .Combined Theatrical and.
Amusement Crafts Council for 19:
years, is resigning both posts be¬
cause of illness. The. union has
voted the 62-year-old prexy, who’ll
remain in office until the May 11
election, a tax-free gift of $5,000.
Jacobi has been suffering from

K ’ (die dizzy spells caused by a
injury in 1955.

Virginia Kaye, actress-wife of
producer Kermit Bloomgarden, is.
rejoining the cast of "Sunrise at
Campobello" as successor to Mary
Welch, who’s leaving to have a
baby. Miss Kaye had originally
been with the production in a role,
that , was eliminated during the
show’s pre-Broadway tryout.

Jules Irving, managing director
of Actor’s Workshop* Frisco, has
been given a Danforth Foundation
grant to study for. a doctorate in
drama, at Stanford U.

San Francisco Chronicle picked
up N.Y. Times critic Brooks Atkin¬
son’s two pieces about Frisco’s
“residential theatres” and Chroni¬
cle drama critic Paine Knicker¬
bocker subsequently commented,.
“I have to get back t6 work, now
thiat my stringer's stuff has rim
put.”- •

Stanley Gilkey will be associated
with Kevin : McCarthy and E. G.
Marshall in the operation of the
Newport (R. I.) Casino Theatre,
opening an . eight-week season June
26.

Hona Massey.. is planning a
strawhat tour next Reason in one
of three plays, “Tonight or Never,".
“Tonight in ; Samarkand” Or “The
Dazzling Hour.’.’

An eight-week season is sched¬
uled for the Durham (N. C.) Star
Playhouse, which Charles Roberts,.
Alvin Fox arid Peter Sinclair plan
opening June 23 at the Durham
High School. The star operation
will, be repped in New York by the
Stage & Arena Guild of America.
Bruce Mooney will be stage man¬
ager at the barn and Victor Mi¬
chalak and Kai Jeregensen will,
split the directorial chores.

Vet radio-tv announcer Don Wil¬
son and his wife* Lois Corbett* will
tour the strawhat circuit in a Stage
& Arena Guild package of ’‘Holi¬
day for Lovers.”

The staff for. the .Westbury (L. I.)
Music Fair, Camden (N. J.) Music
Fair arid Valley, Forge (Pa.) Music
Fair, all Operated by Frank Ford,
Lee Giiber and. Shelly Gross, in¬
cludes Rod - Alexander, choreogra-.
pher; Marvin Kranss, general man¬
ager/and Salvatore Dell’Isola, gen¬
eral musical director. :

Zachary Solov and Richard Casey
have been set for their second sea¬
sons as choreographer and direc¬
tor, respectively, of the Niagara
Melody Fair, Wurlitzer Park,
North Tonawanda, N. Y. i

. Legitimatized Book Pirates

A. group of about 20 publ.^iicrs
of Vpirate”. editions rnet io ic aiz
their..name'.by forming Lhe Jap m
Academic . Publication As n: and
rededicatirig ''.themselves' to pub¬
lishing only' legitimate ^edition .

Decision to form group is under¬
stood to. be a move of sMi-pro.ec-
tion in view of project.d tighten¬
ing of nation’s loose copyright
regulations.

Pirated reprints of about 300
foreign academic publications are
now beirig sold in Japan for about
3.000 yen ($8.33) a copy aga ; nst the
prohibitive cost of imporied origi¬
nals which range between 20,000
yen ($55.54) and 30,000 yen i $83.33»
in. most cases.

Most books now being printed in
Japan without permission of copy¬
right holders are American or
German scientific or technological
works.

j seen ori tv outlets throughout the
i British Empire.

j “The Man V/ho Couldn’t Sleep”
; relates the hair-raising story of
• Philip Aiaxwell who in 1962 in¬
vents psyehotape which can be
payed back for total reproduction
of the emotions of those who made
tile recordings. A power-hunger
: liciilywood film mogul exploits the
electronic psycho-recording gadget
for' evil purposes in his many
“Dream Palaces.” Of course, in the
; end the cinemogul gets his just
' desserts, with just’ce triumphing.'
Psyehotape may be the answer to
VHollywood’s present-day economic
problems. All it has to do is locate
the inventor and thus guarantee
patrons a constant dream-life of
pleasure, without popcorn mind
you, Rans.

The Lily Langtry Story ;

Pierre Siehel will publish “The
Jersey Lily’’ (as tuin-of-tlie-cen¬
tury actress Lily Langtry/ one of
the. great stage beautie.,. was.
called) via Prentice-Hail in the fall.
Actress Blanche Yurka’s . “Dear
Audience/’ also for P-H, will not
be an autobiog, as the title might
indicate, but “a children’s guide to
the theatre.”

Ex-Good Housekeeping editor-
author Arthur Gordon has done the
life of Norman Vincent Peale for
the same publisher which, inciden¬
tally, also publishes the : Rev/Dr.
Pea.le’s books. P-H also is bringing
out' “The Saturday Evening Post
Carnival of Humor/’, a $7-50. an¬
thology of text- and cartoons, run¬
ning 400 pages, from the last 50
years of the SEP, including some
of the old Oclavus Roy Cohen
“Florian Slappey” stories.

Headline Of The Week

Time this week gave the “Head^
line of the. \Veek” nod — under
Press—as .follows: “In Variety,
over a story warning against the
overcheapening of low-cost sensa¬
tional movies: ‘Don’t Kill Thrill-
Chill Mill/” ■

. An asterisked footnote reads:
“Which (referring to Variety) once
memorably , reported provincial in¬
difference to .unsophisticated films
under the headline: ‘Sticks Nix
Hicks Fix/" (For the record, it
has been a common error to add
the “s”; the original July 17, 1935
headline called it “Hick Pix.” For
the historians, the other oft-quoted
Variety headline, “Wall St. Lays
An Egg,” is dated Oct: 30, 1929.

' . *100 Years of the Halle’

C. B. Rees, formerly music pub¬
licity chief Of the BBC and an old
friend of Sir John Barbirolli, con¬
ductor of the Halle Orchestra, has
just published; “100 Years of the
Halle” in tribute to the orchestra’s
centenary year.

Rees, who is also starting out as
a BBC disk jockey, is at present
writing what he himself describes
as “a discursive autobiography.”

Global Paperback Pitch
Paperback film tie-ins now ex¬
tend around the world. Bantam
Books’ campaign, “Read the Book!
See the Movie!” is seeping through
to all foreign distributors of firm’s
paperbacks that sooner or later
pix will be seen in their countries
land , they can tie-in with sundry
i promotional h.*atter.

; Foreign tie-ins include “War and
: Peace,” “Island in the Sun,” anfi :
. “The Pride and The Passion/’

; based on the Bantam issue of C S.
Forester’s novel, “The Gun.” For¬
eign 'interest in “River Kwai” fias
forced, Bantam to go back to a fifth
printing, slated for overseas sale.
Overseas market is also getting
similar promotion material on
“Sayonara" <WB),.

. International sales department
of Curtis Girculation Co. <Bantam’s
dismbutor) maintains sales and
promotion staff overseas and dur¬
ing 1958-59 it’ll be promoting sale
of Bantam’s edition of “Ben Hur”
along with the Metro film now
being-made at Rome Cinecitti
Stud*os. .

19th Annual Press Club Awards;

Overseas Press Club will present
31 awards at its 19th annual dinner
at Waldorf-Astoria April 19: Her¬
bert L. Matthews (N. Y. Times)
will get the club’s highest honor,
the George Polk Memorial Award,
for his interview With Castro.
Other winners will include the
Hearst Newspapers’ "task force”
composed- of Frank Conniff, Bob
iConsidine and William Randolph
Hearst Jr.; Fernand Fauher, Toledo
Blade; Sidney Gruson, N. Y. Times;
Frederick Kuh, Chicago Sun-:
Times; John P. Leacacos; Cleve¬
land Plain Dealer; Lisa’Larsen,
freelance photographer; Jerry
Cooke, Sports Illustrated; ‘Monito
Sleet Jr., Ebony; John. Dominis,
Life; David Schoenbrun, CBS;
Drew Middleton, Henry A, Kissin¬
ger, Frank Kearns and . Yussef
Masraff, CBS; Welles . Hangen;
NBC;- Daniel Schorr, CBS; James
Michener; Robert Coughlan, Life;
Edmund Stevens and Phillip Har¬
rington, Look; Ernest K. Lindley,
Newsweek;. Richard Fryklund,
Washington Star; Gt-aham Hovey,
Minneapolis. Star Tribune; Williani
L. Ryan, Associated Press; C. L,
Sulzberger, N. Y. Times; Chet
Huntley* NBC; John Daly, ABC;
Howard K. Smith, CBS.

Psyching The Pix Biz
The film .industry as it might
conceivably control the taste and
thoughts of mankind is the theme
of a science-fiction thriller, “The
Man Who . Couldn’t Sleep,” . by
..Charles Eric Maine (Lippincbtt;
$3). Maine, who. makes his home in
Middlesex, England, knows Show
biz; he once edited an English. na¬
tional magazine dealing with tv-
radlo, and his works have been

CHATTER

Martin Abramson, author of
“The Barney Story.” Profiling Piper
Laurie for Coronet.

Glenn W. Stackhouse, 41, former
war correspondent and night man¬
ager for United Press in San Fran¬
cisco, died of a heart attack Wed.
(2) in San Leandro, Cal.

Lillian Roth doing the publicity
circuit pitch jh behalf of her new
book, “Beyond My Worth,” keyed
to a Sherry Netherland cocktailery
hosted by her publisher, Frederick
FelL "

James Wilson, former film critic
of The Scotsman, Edinburgh, hav¬
ing first novel published by New
Authors Ltd., subsidiary of Hutch-’
inson’s, London, in the fall. It’s a
war story from Cyprus.

Lingerie salesman David Del-
man’s first novel, “The Hard Sell”
(Messnerl, was promoted with book
huyers while on his selling trips,
and the. author has cashed in with
publicity stories on • “the pantie
that became a novel.”

Commercial Television News,
the weekly British publication,
dealing with the medium, has taken
cn a new title and new look It has
been renamed Audo-Visual Selling*
and now takes in, as well as com¬
mercial tv, radio and picture thea¬
tre screen sales.

Crown will publish the Broad¬
way play, “The Rope Dancers,” by
Morton Wishengrad, with a fore¬
word by the author. While this_
play .. is Wishengrad’s first on
Broadway, he has written hun¬
dreds of radio and television plays
and has been playwright for a long
time of the radio program, “The
Eternal Light/’

M. Lincoln Schuster in London
for the . marriage of his wife’s
daughter, Mis. Beatrice Hope Zion,
to Walter Eytan, of Jerusalem. Is¬
rael. He is author of the just pub¬
lished Simon & Schuster book,'
“The First 10 Years: A Diplomatic
History of Israel.” Eytan is direc¬
tor general of .the Ministry of For¬
eign Affairs ofMsraCl.

Joyce Bern! has joined the
Doubleday Syndicate as assistant
manager, succeeding Marcia Lontz
Osborn. Previously Miss . Bemi
handled film and tv rights in
Doubleday books and also worked
in the programming department of
ABC-TV. Joseph Marks is Double-
day’s veepee in charge of subsidi¬
ary rights.

Victor Perry, former Hollywood
publicist now living in Paris and
writing under the name of Victor
Alexandrov, had his second book,
“L’Ours et la Baleiiie” <The Bear
and the Whale) recently published
by Librairie Stock. It’s a history
of Russian - Anjerican relations.
Perry’s previous book, a. biography
of Nikita . Khrushchev* was pub¬
lished here last December.

118 CHATTER

Warner Bass went along with
Jan Peerce to Japan as musical ac¬
companist.

Paul Bertson. named publicity
director for Lou Walters’ new Cafe
De Paris which opens May 6.

George Wood, yet William Mor¬
ris Agency exec, altaring with ac¬
tress-singer Lois O’Brien , at the
Plaza Hotel April 23.

Richard Condon’s' first novel,
“The Last Confession,” will hit the
stalls end April, lie’s the UA man
long in Paris and Madrid.

Irving R, Rubine,: in tv writing
since resigning as v.p. of Dougfair
Productions, back to pressagentry
in charge of the N.Y. office, of
Blowitz & Maskel.. '

Jack Perlis’ pig-latin for strip-
teasers—“nihil batardis carborun¬
dum.” . Roughly translates “noth¬
ing’s to be gained from grinding it
out for these jerks.”

“Is Milk Worth. 40c A Quart?”
Is theme of upcoming campaign
from Campbell-Mithun agency.
Answer is yes, as given by Metro¬
politan Dairy Institute.

Webb: & Knapp’s takeover at the
Hotel Drake will see that Park Ave,
hostelry going partially coopera¬
tive with about 150 rooms.retained
for the transient trade, a la the
Sherry-Netheriand ..operation;

Gwen Verdon, who headlined in
“Damn Yankees” and “New Girl
In Town.” has been appointed a
member of the board of directors
of the Karen Horney Clinic, free,
low-cost psychoanalytic center.

Some of the press going to Brus¬
sels for the World’s Fair premiere
coverage are dovetailing the hop
by staying over and returning a
week later on an Irish Airlines
Inaugural ballyhoo.

Eddie Cantor’s son-in-law Gari
(his professional name) has a one-
man show at; the Petite Galerie
April 7-19 and is keynoted to the
“World of Clowns;" The One of the
comedian is from Cantor’s own
collection. -

Italo Tajo, basso, off for four
performances of Ermanu Wolf-
Ferrari’s “Four Ruffians” with
Rome Opera. Due back for video
dates in May, will do “Faust” and
“Godunoff” with Cincy Opera in
July.

Nicole MilinairCi longtime pro¬
duction aide to Sheldon Reynolds
on his European tv productions,
flew to Paris over the weekend but
is due back in the U.S. On a New
York and Hollywood video deal be¬
ing set up by Abe Lastfogel (Wil¬
liam Morris*.

Playwright Jerry Lawrence (&
Robert E. Lee? to Europe April 20
for two months, including a Lon¬
don looksee with his agent, Harold
Freedman (Brandt & Brandt I, on
the London production rights to
L&L’s “Inherit the Wind” and
“Auntie Maine.”

N. Y. Post syndicated columnist
Earl Wilson did a four-day “long
weekend” round trip to Paris and
Brusiels, leaving last Friday and
back last night (Tues ), t0 write
pieces pn a Paris tourism preview
and also the Belgian Fair preview
in advance of its April 17 premiere.

George Judd and CarlOs Mosley
among N.Y. Philharmonic execs ac¬
companying orchestra’s 108 mem¬
bers to South America April 28.
Group , will be gone seven weeks,
first four under solo baton of Leon¬
ard Bernstein, since Dimitri Mitro-
polos will be springrtouririg in ■
U.S. with Met Opera, {

The Louis Schonceits (he’s head i
of Mackey, theatre agency, she’s
Renee Carroll) making their first
European .trip May 26. Marks his
50th birthday, their sixth anni.
and Miss Carroll’s 31 years on West
44th St;, 25 of which was as the;
coatroom siren at the next-door- j
to-Mackey’s Sard! restaurant. j

Meyer Davis orch and Dancing j
Waters exhibit entertainment fea- -
tures of International Auto ..Show!
at Coliseum April 5-11 where 250
foreign cars on display at $1.50 top.
Longfaced Detroit brass in town
to o.Q, the displays. Sales of these
overseas imports doubled each year
from ’55 to ’57.

Bob Lewis, comedy magician
who worked with his wife at the
RadiO-TV Correspondents’ annual
dinner-show in Washington a w ; eek :
ago Saturday, was inadvertently
Omitted from the show roster,
emceed and produced by Ed Sulli¬
van, headlined by Maurice Cheva¬
lier, and under CBS veepee Bob
Weitman and Mark Leddy’s pres¬
entation.

Following a quiet wedding cere¬
mony, attended only by immediate
family ait columnist Hy Gardner’s
Central Park South apartment last
Thursday (3), he and his bride,
Marilyn Boshnick who works with
him on his “Hy Gardner Calling”
teleshow, and is also his real-life
secretary at the Trlb, sailed on the

y^RlETt

Wednesday, April 9, 1958

SS He de France on Saturday (5)
for a three-week honeymoon. First
time ever for both.

By Gene Moskowitz

(2ft rue Huchette; Odecn 49-44)

. Brigitte Bardot would like to re- ;
; turn to the stage in any play, by
Arthur Miller.

Johnnie Ray and Mario Lanza iri
for one night on public-paying
radio show, Musicorama.

Edith Piaf.’s recordbreaking
Olympia Music Hail engagement
extended to 12 weeks. She winds
up stint April 20.

. Charles Boyer to star; opposite.
'.Michele Morgan, in “Maxime,”
their .first pic together in 20 years.
Heriri Verneuil directs.

American legit producer, Blevins
Davis, may take International Bal¬
let of Marquis De Cuevas to Brus¬
sels to appear at U. S. Pavillion,

: Spanish actor Antonio Vilar gets
• co-starring role, opposite Brigitte
[Bardot in Pathe’s -“The Woman
( And The Puppet” which Metro
may coproduce. Julien Duviyief
directs in Spain this summer.

Pittsburgh

nine

By Hai Vi Cohen

McGuire Sisters set for
days at the Twin Coaches;

Playhouse landed the rights to
“Separate Tables”; Will Open April
28.

Penn - Sheraton’s Continental
Room to be converted into a steak-
chop house;

James E, Stinson, Jr., of Pitts¬
burgh,. named prexy of Harvard
Dramatic Club:.

Lorraine Kapfer, 19, named
Pittsburgh’s “Miss Press Photogra.
pher” this year-.

Juggler. Bobby Jule’s European
tour extended for at least four ad¬
ditional months.

Joe E. Ross, Hilltoppers and
Judy Scott heading Copa’s current
10th anni show. .

Post-Gazette music critic Donald
Steinfirst picked iip a new Fiat on
his trip to Italy.

Singer Velma Carey had to can¬
cel flock of bookings; to undergo
surgery at Magee Hospital;

William Wymetal signed new
three-year contract as managing
director of Civic Light Opera. ^

- George Arnold and Phil Rich¬
ards come back to Ankara to re¬
sume their ice shows April 14.

Moe Silver, SW zone manager,
and his novelist-wife, Lily Jay Sil¬
ver, home from Palm Beach vaca¬
tion; - ,

Tim (Johnny) Kirby, who opened
Cork Club in Houston year ago,
back there to head its first anni
show. ' . • ' ' ., , . „

Lou Fordans celebrated 46th
wedding anni arid his 25th as a.
Stanley Warner re manager on
same day. . • „ „

Vincent Joyce, of. U.S. Informa¬
tion Agency, coming in from Wash¬
ington for community theatre
preem of his’ original thriller “Mr;
Ambassador.”; .

Rome

By Robert F. Hawkins

(Foreign Press " Club'; tel. 65,906)

Hedy Karp repping International
Literary Service, arriving soon to
look for pic Scripts.

Perry Como show was run off,
sans commercials, on Italy’s- RAI-
TV net, no dubbing or titles.
Critics praised the show, . .

Dawn Adams working on “Siirsis
Pour Les Vivants” at INCIR Stu¬
dios here. Henri Vidal costars, di¬
rection by Victor Merenda.

Guiseppe Rotunno set to lens
Titarius’ “The Naked Maja.” Piero
Filipporie will design sets, for pic;
While costumes are by Dario
Cecchi.

Vittorio Gassmann plans. to. re¬
cite “Hamlet” al fresco this sum¬
mer. in the Basilica of Massenzio;
also to do two nights Of “Ornifle"
at Monte Ca»lo with his company.

; Franco Interlenghi, Antonella
Lualdi and Folco.Lulli slated to fly
to Berlin shortly for roles in LUX-
Gallone-CCC coproduction: Title is.
“Polikutschka” and Twill be partly
filmed in Poland.

. Melina Mercouri pacted by Jules
Dassin for his forthcoming pro¬
duction-direction effort, “La Loi,”
to start soon in southern Italy.
Coproduction; which stars Yves
Montand, is billed as a “Monica
Films (Romel-Cite-Gormoran-Ter-
ra-Indus-CICC Film (Paris) pro¬
duction.”

“Kwai” (Col) opened to terrific
business, at Fiamma on Oscair*day.
Also strong in first week here is
“Farewell To Ams,” (20th) While
other top grossers in local. first-
runs are “Ladro Lui, Ladra Lei,”
“H Marito”—both Italian starring
Alberto Sordi—“Sayonara” . .(WB),

4 Witness For Tlie Prosecution”
(UA), not forgetting front-running
“Ten C’s.” ]

. By John Flprqiiin

Victor Francen at Theatre du
Parc in his perennial success, “The
King.”

’ Romy Schneider, local favorite,
will be present at premiere of her
“Sissi”: film.

Red Army dancers and' singers
will celebrate 30 th anniversary
while appearing here.

. Miiko Taka in for three days to
ballyhoo “Sayonara,” which won’t
preem before September.

Ultrai - modern equipment of
U.S.A. theatre drawing enthusias¬
tic and appreciative comment.

Josephine Baker, touring the An-
ciennes Belgiques, found time to
lecture on : racial discrimination.

Charlton Heston, on his way to
Rome arid “Ben Hur,” persorialed
premiere of “10 Commandments.”

Ella Fitzgerald, with Trio Lou
Levy • and Trio Oscar Peterson;
wowing them at Palais des Beaux-
Arts.

Mato choir . Ylioppilaskunnan
Laulajat, which toured the States
last year, and Jalkasen Tytot cal¬
isthenics group, will highlight Fin¬
nish Day in May.

First modern theatre in Brussels
has entered building stage; it will
house the French National Theatre
and is erected in center of the city
on site formerly occupied by a rail¬
way station.

. The full Scala di Milano Co. will
appear iri June as part of Italy’;
^contribution to the Fait; Also at
Fair, , the Bolshoi Ballet will open
at large auditorium seating 1,930,
then move to Royal Opera House
for two-week season.

Pre-Fair bookings have not put
Brussels hotels “Out of. bounds” as
stated. in some papers. True, a
numbeF of private firms and travel
agencies have cut a good .slice from
accommodation cake but. motels, of
which there are plenty in vicinity
of Fair, are open to reservations.
Double bed, telephone and shower
at less than $5 per night. Lots of
nonsense has been published about
visitors being driven to Ostend or
.Ghent, in search of a bed.

- (Delaware 7-4984)

Erroll Garner at the Blue Note.

Agent Eddie Baetzel closing his
indie booking office to join Asso¬
ciated Booking Corp.

Clark . Gable ; and wife Kay
Spreckels, In towri to tout “Teach¬
er’s Pet” opening at the Woods.
Doris Day is due in for preem.

Ken Dobbs and Dianne David
tapped for writing chores by
Mount Royal Productions. Project
is two-a-day vaude at the Erlanger.

Three veteran motion picture
exhibs, Bruce Trinz, Rose Dunn;
and Sol Horwitz, previewed their
“Cinema ’58” panel show
WMAQ’s “Phil Bowman Show.”

Oldtime vaude star Gus Van still
holding forth at Mangam’s Cha¬
teau (not Club Hollywood, as
Variety erratumed), where he will
have completed 16 weeks when he
winds up next month.

,More : . Mike Toddiana: It’s re¬
called when; as a brashy nobody,
Todd gained entree to Ken Murray
backstage at the Palace Theatre in
Chicago and tried to peddle gag
material. Murray. . was firm, arid
after five minutes Todd Was back
on the street. But Tesilient he was.
Next day he popped back, offering
hiniself .to the house manager as a
“mechanical man” for the lobby to
drum interest; for the pic alternat¬
ing with Murray;

mer of the i7th Doll” for the Ham¬
burg Schauspielhaus, with Gusti
Wolf as one of the leads.

German actor Anton Walbrook
plays at Duesseldorf Schauspiel¬
haus next April with G. B. Shaw’s
“The'King from America.”

“The Fly,” play by German
author Friedrich Bayl, scheduled
for airing on Radiodiffusion France
in its Third Program. Jean-Wil-
fried Garret directs.

First presentation of Marc Con¬
nelly’s “Green Pastures” set for
Kleines Haus. American director
Edward Mangum is staging, with
Otto* Rouvel m the lead.

Hollywood director William Die-
terle due in Germany to stage
mystery play, “Gonodoxos, Dr, von
Paris,” which will be presented in
June at Hersfeld Festival.

With the Romy Schneider film I
“Scampolo” a hit in Germany, Ba¬
varian TV doing a televersion of
play starring Frances Martin and
John van Dreelen April 20,

By Jerry Gaghan

Joseph Levine, former music di¬
rector of Baljet Theatre, named
permanent musical director of Co-
Opera Co. ;

Lee Tapper; lighting designer
for “Say, Darling,” pacted by
Music Fairs to handle summer pro¬
ductions for the tent chain.

The Shubert will install aircon-
ditioning and renovate this sum¬
mer. Francoise Sagan Ballet will
be last attraction of the season at
the house in early May.

. Beldbri Katleman, El Rancho
owner, showing the town to daugh-
er Diane;

Don Kirk, production singer at
Flamingb, weds the hotel’s cigaret
girl, Marlene Miller, June T.

Bob Crosby brought his family in
for Easter week, midway point in
his three-framer at the Sahara.

Bertny Goffstein tried to sign Car¬
men Basilio to appear during final
week with Mickey Robney arid Joey
Forman at the Riviera, but ex¬
champ nixed offer.

Frankfurt

By Hazel Guild

(24 Rheinstrasse: 776751)

Europa to release Russian film,
“The 41,” in Germany.

Bonn director Anton Krilla to di¬
rect. Tennessee Williains’. “Orpheus
Descending’^ at the City Stage here.

Corona Films have rights to pic-
ture “Off Limits,” to be made later
this year as German-Ainerican
coproduction. .

F. Marceau’s comedy “The Egg”
opened simultaneously at three
German theatres, in Berlin. Ham¬
burg. and Frankfurt.

Ulrich Erfurth directing “Sum-

Australia

. By Eric Gorrick

(Film House; 251a Pitt St. Sydney)

Most Commercial teevee outfits
still in the red via operational
costs.

“Damn Yankees” okay for J. C.
Williamson Ltd. at Her Majesty’s,
Melbourne. -

“Commandments” (Par) power¬
ful two-a-day at 1,400-seater Prince
Edward, Sydney.

N. Y. City Ballet preems here
next month under Williamson ban¬
ner at Empire, Sydney.

20th-Fox will bring in “Farewell
To Arms” Easter at 2,300-seater
Regent,. Sydney.

Harald Bowden, longtime g.m.
J. C. Williamson Ltd., will be
wined-dined by the pic industry.

Wally Warboys appointed assist¬
ant to Jack Labow, RKO’s local
chief. Warboys has been with RKO
for 25 years,

Mike Nobnan scripting series of
teevee shorts bn Flying Doctor,
service here for British commer¬
cial.

E. J, Mannix back from Koine.

Jack E. Emanuel bedded in Mt.
Sinai Hospital.

Albert Salmi slipped and broke
his arm.

Sam Marx back from European
tour.

Ed Lowry checks out of USO-
Camp shows May 1.

David Golding new ad-pub vp
for Seven Arts Productions. .

C. E. Nicholson and William S.
Parry appointed Paramount studio
controllers.

Al Rackin, after years as pub di¬
rector for Roy Rogers Enterprises,
has returned to freelance flacking.

Dinah Shore will be. honored by
Masquers Club with testimonial
dinner April .25.

Samuel Goldwyn presented L.A.
Community Chest’s “GOMan” (for
“generous man”) pin, org’s highest
award.

Walter Wirichell, Billy Gray,
Keenan Wynn 'arid Jackie Coogari
emceeing on successive nights for
hospitalized Ben Blue at his nitery.

London

Hiroshi Okawa, Toei topper,
named head of Japanese delegation
to forthcoming Asian Film Fest to
be held in Manila April 22-26.

Steady grosses of third Cine
rama film, “Seven Wonders,” has
postponed start of regular showings
of “Search for Paradise.”

The Shin (New) Osaka Tele¬
vision Broadcasting Co. was for¬
mally inaugurated and is slated to
start trial telecasting this fall with
call sign of JOIX.

With sagging b.o., a downtown
Tokyo theatre started policy of
running a 40-minute film concert
daily—free. Idea is to have house
full by screening time;

Licenses for full-scale color tv
broadcasts are skedded for issue
in September after international
frequency allocation arid broad¬
cast standard confab in Moscow.

Shochiku Kyoto Studio will pro¬
duce all its 1958 product in wide¬
screen. Twelve are costume pics
and eight are modern dramas.
Shochiku’s Ofuna studio has 33
pictures on this year's slate.

Edouard van Remoortel, chief
conductor of National Belgian
Orchestra, here for one-month,
nine-performance tour at invita¬
tion of Kansai Symphony Orches¬
tra.

Second unit completed location
shots in Kyoto and Hiroshima for
forthcoming 20th-Fox Robert
Mitcbum starrer, “The Hunter,”
sopn to go before the cameras in
Arizona.

The Postal Services Ministry ex¬
pected to confirm shortly provision¬
al licenses for 19 new commercial
tv; stations. Seventeen others also
granted provisional licenses ex¬
pected to receive final approval by
the end of this month.

Soviet film “Battleship Potem¬
kin” may be approved for screen¬
ing eight years after it was first
imported apd 30 years, after it was
first made. Film has been in¬
spected by a subcommittee of Edu¬
cational Film Committee of the
Education Ministry and final de¬
cision is expected shortly. :

(COVent Garden 0135/6/7)

Mylene Demongeot, in for char¬
ity preem of ‘Bonjour Tristesse.”

Tony Hancock signed for his
first starring comedy which Peter
Rogers is to produce for Rank.

Marc Lawrence returned to U. S. :
after appearing in “A View From
The Bridge” at Liverpool,

Alan King due back the end of
the month for dates on Granada^
TV’s' “Chelsea at Nine.”

Moss Hart paging Yvonne Mitch¬
ell to star in Broadway production
of John Osborne’s “Epitaph For
George Dillon.”

Virginia McKenna and her hus-
baind Bill Travers planed to Ja¬
maica for month’s location on
“Passionate Summer.”

Jerry Lewis, due here to head¬
line at the Palladium, will be a
guest, at inaugural luncheon of
Variety Club’s International Con¬
vention at the Savoy, April 22.

Rossano Brazzi, at press confabs
for “South Pacific” launching, says
he will make “The Blessing” in
Britain this summer with Deborah
Kerr.

Michael Gwynne assuming lead

“A Touch Of The Sun” from
Michael Redgrave, who is com¬
mitted to a season at Stratford-on-
Avon.

Patrick Filmer-Sankey, for past
four years director in charge of
production at Rank Screen Ser¬
vices, left to become an indie
producer.

Reception for Giorgia Moll, due
here for preem of “The Quiet
Arnerican,” . had to be cancelled
because she. broke a leg in a skiing
aecident.

With eight major American ac¬
counts to handle, and a consider¬
able stepping up of its British and
Continental activties, the Leslie
Frewin publicity organization is
expanding fast. Cinemiracle, the
Todd-AO launching and Techni-
rama are three of the US show bit
projects now being handled by
these publicists.

By Hans Hoehri .

. ; (Tel 760264)

G. W. Pabst in conjunctiori with
Ceo-Film prepping “Nathan the.
Wise.” Intend to shoot exteriors
in Israel.

West Coast Jazz Show with June
Christy, Bud Shank, Bob Cooper
and Claude Williamson Trio at
Sportpalast:

Pic director Robert Siodmak and
actress Annemarie Dueririger
among this year's Berlin Art Prize
winner.. :•

West German tv set owners
amounted to 1,433,102 as of March.
1. West Berlin’s 72,024 are in¬
cluded.

Friedrich A. Mainz, in conjunc¬
tion with Rhombus-Film, plans a
Wernher von Braun two?part film
for UFA release.

Mexico City

By Pepc Romero
(25-22-54)

Completely recovered from, re¬
cent illness, Ddlores Del Rio pack¬
ing, her bags to visit Gotham.

Frank FauCe Jr. contracting lo¬
cal stars for his Million Dollar
Theatre presentations in Los
Angeles.

Paco Malgesto, Mexico’s ; Ben
Grauer, suspended for not appear¬
ing on a tv sustaining prograiri
after 21 years of work without va¬
cation, said to wife, “We’re off to
Acapulco.”

Mexico composer Julian Carrillo
will introduce his “Sound 13” dur¬
ing, the first International Fair in
Brussels. Fifteen pianos, especially
built and costing one hundred
thousand dollars, will be used in .
the concerts: Carrillo’s daughter
Dolores will play.

Wednesday, April 9, 1958

PEklETi

119

GEORGE JEAN NATHAN

George Jean Nathan, 76, dean of
Broadway drama critics, died April
8 in his quarters at the Hotel Roy-
alton, N. Y.

He was looked upon as this coun¬
try's most trenchant*, uncomprising
sentinel of the American theatre,
a prolific writer respected by both,
friend and foe. He was dubbed one
of the “critical Katzen jammer
Kids.” Two years ago, when his
celebrated sidekick, Henry L.
Mencken, died, Nathan observed:.
“America needed a couple, of bad
boys in letters. then,”

Nathan covered the theatre, for. a
half-century starting at the age of
24. He worked for many publica¬
tions including the American . Mer¬
cury (which he launched with
Mencken in 1924i. Vanity Fair,
American Spectator* Saturday Re¬
view, Scribner’s, Esquire, Ameri¬
can Spectator, Newsweek, Theatre
Arts and Liberty.. Toward the end
of his career he did a Weekly, col¬
umn for the New York Journal-
American.

Nathan helped a number of dra- :
matists, here, and abroad, including
Eugene O’Neill, William Saroyan
and Sean O’Casey. During his
American Mercury days he fos¬
tered the writings of F. Scott Fitz¬
gerald, Theodore Dreiser, James
Branch Cabell, Be? Hecht, Aldpus
Huxley, James Joyce and many
others.

Brooks Atkinson, N. Y. Times
drama 1 critic, observed that Nathan
was probably the world’s greatest
two-act theatregoer. Unless, a play
sparked something by the second
act, Nathan reached for his hat and
walked out.

He was a bachelor until 1955
when he married Julie Hay don, the
actress. He was.' born in; Fort
Wayne, Ind. and graduated from
Cornell U. He also studied at the
U. of Bologne and started his. jour¬
nalistic career as a cub reporter on
the N. Y. Herald. He wrote numer¬
ous books,

By the middle ’20s Nathan had
become the most widely read, the
most widely feared and the highest
paid aisle-sitter in the American
' theatre.:.

ALFRED BRYAN
Alfred Bryan, 87, veteran Tin
Pan Alley lyricist and charter
member Of ASCAP. died in Morris¬
town, N. J., Memorial Hospital
April 1.

Details in music section.

Wrong,”, which Sophie Tucker in¬
troduced. When the George Wash-,
ingtpn Bridge, was opened, he wrote:j
“The-Bergen County Song,” Later
he wrote “I’ll Never Change Again”
and the late Lew Brown defied
“Oh Miss Flanagan.”

Marshall also wrote a playlet,
“White Coupons,” in addition to
such songs as “Bless Your Ever-
Lovin’ Heart,” “If You Ever Get
Lonely,” “Baby Sister Blues,” “I
Wish There Was A Window In The
Corner” and: “Mary You’re A Little
Bit Old Fashioned.” In 1943 he
wrote a song for the Treasury De¬
partment’s War Bond drive, titled
j “It’s The Seventh” and produced a
show* “The Forum,” in Harrisburg,
Pal He also managed a chain of
music stores at one time.

. He is survived by a daughter and
a sister. His . wife died a few.
months ago. .

BUTLER DAVENPORT i

Butler Davenport, 87, founder of
the Davenport Free Theatre in
New York, died (7) at elleyue Hos¬
pital after a month’s illness. He
made his . home at the theatre, at
Lexington Ave. and 27th St.

Davenport’s free theatre was the
only brie of its kind in the city and
since the day it opened in January,
1923, b e presented the works of
Shakespeare, Ibsen,. Chekhov,
Maugham,, as well as his own-
dramas!; At no time did Davenport
charge admission. He received
money, by passing the hat at every
performance.

The .founder of the. free theatre
played many roles daily. He; was.
the president,. director,. producer,
treasurer, star* playwright, press-
agent and also “charlady” bn occa-
{sion. It was his notion that nobody
should pay for theatre admissions
since the city was endowed with
free museums, free concerts, so
why not theatres

Davenport was born in N. Y. and
as a youth understudied Augustin
Daly, played leading roles with
Richard Mansfield and . worked
with Eleanora Duse, Sarah Bern¬
hardt, David Belasco and John
Drew. His play, “Keeping Up Ap¬
pearances,”- Was produced by Lee
Shubert in 1910.

Quartet : and conducted the orches¬
tra for Paul Steindorf produc¬
tions at the U. of California’s
Greek Theatre: Coricertmaster of
the Tivoli Opera House Orchestra,
Minetti later held the same post in
the San Francisco Symphony under
Fritz SCheel. He conducted the.
I Siiifohietta Sociey Orchestra in the
j 1930s and led his own orch until
; last . June.

His wife survives,

DAVID WOLFSON

David Wolfson, 66 , onetime song-
and-dance man, former prizefight¬
er and for the last 30 years ; a City
patrolman in Pittsburgh, died there
March 31 after a long, illness. He
t was the father of Tiny Wolfe, w.k.
; entertainer in Pitt and ex-vocalist
| and bass . player for Blue .Barron
band.'

I Wolfson,.originally in vaude and
; then burlesque later produced and
i acted in a number of variety shows
: at Pittsburgh’s old Lyceum before

In addition to Wolfe, he leaves
five other sons, his: wife and two
brothers/

JEAN DEBUCOURT
Jean Debucourt, 64. celebrated
stage and screen, actor, died recent^
ly of leukemia in Paris. He already:
had an established reputation when
he entered the state subsidized.
Comedie-Francaise in 1936 where
he remained until his death. He
cut down his appearances the last
six months as the disease sapped
his energies.

, Debucourt was rioted for his C-F
portrayals, in “Donogoo” and “Mon¬
sieur Trouhadec” of Jules Romairi,
and Henri De Montherlant’s “Port
Royal.” He also had top roles in
such films as “The Devil in the
Flesh,” “The Fall of the House of
i Usher,” “Justice Is Done” and
i “Fanfari La Tulipe.”

1 His wife and child survive.

HANS STIEBNER
Hans Stiebner, 59, German
! stage and screen actor - director,
, died March 27 in Baden-Baden,
; West Germany, where he was re¬
hearsing for a tv play/He appeared
on nearly all of Germany’s most
prominent stages and also was seen
in numerous pix. ..

His last Berlin stage appearance
was in Gore Vidal’s “Visit to a
Small Planet” , at the Renaissance
Theatre.

DAVID BROEKMAN

David Broekman, 58, composer,
arranger, conductor whose credits
in Hollywood and New York
-screen, radio and . television
spanned 30 years, died April 1 in
his N. Y. home of . a heart attack.
Latterly he Worked on NBC’s
“Wide Wide World.”

Born in the Netherlands and de¬
veloping his. musicianship there in
gypsy fiddling, symphony arid
opera, he. had been with the N. Y.
Philharmonic prior to. drifting to
Hollywood where he did scoring
for Warners, Universal and Col¬
umbia.

\ It was radio which brought him
to general trade attention. He con¬
ducted a. long list of air shows
from California, including Safeway
which had Conrad Nagel as emcee
and Jane Froman as soloist: Union
Gil, Texaco Star Theatre, Mpbfloil
and General Electric were other
employers. During the war years
he was conductor of the U. S.
Treasury bond programs.

•. Broekman, like many other com¬
poser-conductors, found radio a
lush pasture. Less so for television,
where the musical conductor has
not yet come into his Own. A man
of strong views musically, he was
also a prose writer on the side,
having cracked various periodicals,
including the elusive New Yorker.
He . wrote one: novel, “Shoestring
Symphony/’ and Simon & Schus¬
ter published it.

He is survived by four children,
three grown daughters arid a sub-
teen soil, .

HENRY I, MARSHALL
Henry I. Marshall, 75, veteran
songwriter and former radio pro-
■ducer, died April 4 in Plainfield,
N. J., after a long illness,. He lived
in Scotch Plains, N. J.» at 515 Bum¬
blebee Lane, an address the Post
, Office okayed for him to mark two
of his songs, “On The 5:15” and
“Be My Baby Bumblebee.” He
joined the American Society of
Composers, Authors & Publishers
as a charter meinber in 1914.

Marshall entered show business
in 1901 as an actor in “The Run¬
aways,” a musical, and later be¬
came a vaudeville pianist. In the
late 1940s, he produced a radio
show, “Cavalcade of Youth,” which
showcased amateur talent.

In 1920, he wrote “Somebody’s

RALPH Tv KETTERING

Ralph"T. Kettering, 73, vet legit
manager, pressagent, playwright
and. theatre historian, died April 7
in Chicago. He was a constant
contributor of memorabilia pieces
to Variety and. was known in the
trade. for . his vast, knowledge of
the theatre.

Kettering, who headquartered in
Chicago and toured with show’s
on the road, is believed to have
never worked in New York., When
he was 18 years old he was em¬
ployed in the boxoffice of the Bush
Temple Theatre, Chicago, and
later was. connected with most of
the oldtime legit firms in that city.
He was A. H. Woods’- Chicago rep
for. many years and was also man¬
ager of the Woods Theatre there.

Several, plays,, which he wrote
alone or collaborated on, Were
produced In New York. Among
those were “A Daughter of the
Sun,” “Which One Shall I. Marry?”
and “The Clutching Claw.” He
also produced, some shows on his
own in Chicago. . In recent years,
he had . been w’orking on his
memoirs covering more than 50
years in the theatre.

Surviving are his wife arid two
Sons..

ELLIOT PAUL

Elliot Paul, 67, died in Provi¬
dence, R. I., April 7 after a long
illness.. He was best known for hi$
books, “The Last Time I! Saw
Paris” arid “The Life and Death of
a Spanish Town.”

He was widely known on the
Left-Bank of Paris as a judge of
wines arid food. A versatile writer,
he penned mystery stories. Among
the outstanding ones were ‘‘Hug¬
ger Mugger in the Louvre” and
“The Mysterious Mickey Finn.” >

Paul was a co-editor of “Transi¬
tion,” which encouraged such lit¬
ers as Gertrude Stein, E. E, Cum¬
mings and Ernest Hemingway. He
wrote the. screen play for “Rhap-r
sody in Blue” and was co-author of
“A Woman’s Face” and one of the
authors of the documentary film,
’Our Russian Front.”

Survived by a son and brother.

GIULIO MINETTI
. Giulio Minetti, 91, composer,
conductor and violinist, died March
31 in San Francisco. A native of
Turin, Italy, he was a music school
classmate of . the . late'Arturo Tos¬
canini and a fellow-musician in the
La Scaja . Orchestra:. He came to
Frisco in the 1890s and established
a violin school. ..

He later- founded the Mirietti l

CHARLES SPEER
Charles Speer, 54, tv producer,
news and feature writer for NBC
arid longtime member of Writers
Guild of America, died April 3 in
Jackson Heights, New York. He
had been associated with numerous
NBC programs including “Today,”
“Geographies . in Sound,” “Wide
Wide World” and “Life And the
World;”

Wife, son arid daughter survive.

NEIL C. SWEET
Neil C* Sweet, 53, grip sub fore¬
man at Walt Disney Studios, died
of heart' attack March 28 while
visiting in Las Vegas. He had been
in the film industry 35 years; and
was with Hal Roach prior to his
Disney affiliation.

Wife, son, brother and two sis¬
ters survive.

• EVA VINCENT
Eva Burnham Vincent, 82, wife
cf Walter Vincent, president of the
Actors Fund. of. America* died
April 7 in New York She was an
actress before her marriage in.
1905. She helped operate, the

Foreign Films Find U S. Gold

; Continued from pare 1 ;

swelling the flood of overseas films | tinction could clearly be made ( as
already in release. It must, be re- ! in the instance of the Warwick pro*
membered that, in the instance of • ductioris going out via Columbia,
the Greeks, the Italians to an ex-.1 for instance)* the films were in¬
tent, and certainly the Mexicans and: eluded in the survey. Indies also
the Japanese, most; of the’pictures I had a good many British exports
listed play in the. foreign-language ' in release last year,
houses only, where they are pre-j Overall situation certainly ap-
sented without even a subtitle. • pears to be an encouraging one
This is true of quite a number of i for the foreign producers. As .in--'
the German films also. 1 dicated by the Variety figures,

‘French Surge * they’re making progress in the

In : -the foreign language group- - States. It must be pointed out,-
ing, the most dramatic progress iri ; bowever*-that these are gross film-
1957 was made by the French. .A ; rental figured and that from them
total of 61 features listed grossed [ a number of expenses are deduct-
$3,176,146, which is close to $1,000,- i ed * Thus, the final remittance to
000 above the 1956 mark of $2,229!- the local producer doesn’t neces-
965. It is true that a .sizable per-j 5 a ri)y reflect the totals cited here.

turning to boxing. He fought un-1 centage of. that income came from \ In some- instances, overhead may
= der the name of Young Abe Attel. [a comparatively small, number of eat up part of the producer’s share.

films, including four which were : ^n others, the producer’*; income
handled by major American dis- ' may reflect flat, sums paid for films
tributors and did proportionately j * n the U. S.

MARRIAGES

Joyce M; Miller to Charles L.
Cox, New York, March 21. Bride
is editor, of Gotham Guide.

Jean Ward to Norman Robinson,
Romford, Essex, Eng., April 1 .
Bride is a clown, one of the Three
Buffoons.

Joan Shawlee to Eddie Barchef*
Hollywood, April 5. Bride’s an ac-
tress; he’s a hotel exec in Capri..

bigger business, all four having
been dubbed* These attractions in¬
cluded “The Silent World” (Colum¬
bia), “Hunchback of Notre Dame”

(Allied! Artists)* “Paris D o e s
Strange Things” (Elena and the
Men) which was released by War¬
ner Bros, and “If All the Guys in
the World” (Disney).

The French, actually, had a lim¬
ited number of top releases going

for them, during the year. Pictures ! ■ _ ■ ... ,. . .

like “God Created Woman” and i . Betty Lou Abercrombie to Dean
“Gervaise” didn’t get. going until j YJ”

lufp ill flip VMr Thprri ic p\*prv in t M3r\.h ■ 2o. 416 !v 3 IHCITlDCr OX* tnG

0r -

v*a, te f ir durin $Y958, with j Lee Seeling to Charles Barton,
God Created Woman” alone due Las Vegas, April 2 . He’s a film
to gross around $ 2 , 000 , 000 , most of director.

it during that year. Another sue-i Marilyn! Boshnick to Hy Gard-
cessful French entry, “Hazzia,” [ ner, April 3, New York. Bride is
didn’t start until late In the year, [ executive, aide to the N. Y. Herald
J : Among the French films seen I Tribune columnist and is co-pro-
during. 1957 in the States were and Participant on his “Hy

“Nana,” which did very well; “A[ Gardner Calling” tv show.

- - Joan Mclvor to Ronald Beckett,

Man Escaped,” “Fruits of Sum*!

mer,” "Passionate Summer,” “We

! Vancouver, B.C.. April 4. He’s staff
CKNW ’ NeW WeSt ‘

sire,”- ‘‘Four .Bags Full,” “The i Louise Dutchak to Rex Ellis,
French. They Are a Funny Race.” Vancouver, B.C.* March 28. Bride’s
“The ; Bride Is too Beautiful,” with CBUT-TV film; dept.; he’s a

“Please Mr. Balzac,” etc.

. Reflecting the dearth of top Ital¬
ian product, the . Italian films in
the States last year collected $ 1 !-
768,120 in gross rentals, a drop

CBS news editor.

BIRTHS

Mr. and Mrs. Daniel Goodman,
oio ncq son. New York, March 31. Father

lis New York sales exec for Screen
themi m 1956. Bulk of the Italian.; Q eil ^ s

product (i-60 pictures) was pro-- Mr. and Mrs. Harry Bersen, son*
vided by Casolaro Films which had Encino* Cal., March 30. Mother is
100: pictures in release, most of j actress Jeanne Cooper; father, a
them aimed at the language thea-1 Hollywood agent,
tres. A small core of films, among ; Mr. and Mrs. Ray Catizone,
them “La Strada,” “Gold of daughter, Pittsburgh, March 28.
Naples,” “Weekend in Sorrento” Father is a musician,
and one or two others provided/ Mr. and Mrs. Jack Rosenberg,
most of the income. i son, Chicago, April 2. Father is

Germans’ 51 newsman at WGN.

The Germans last year regis- ,>.?!% , .“S*
tered a slight;drop in the States,: 11, Fa "
v lth 51 films coliectmg $266,412. Mr. and Mrs. Harold Panne-
J*his included earmngs from The packer, son, Philadelphia, March
Devil s, General’ and ‘The Last! 15 ; Father is WRCV-TV sales rep.
Bridge.”. Here again, 1958 should , Mr. and Mrs. Jack Ratttean, son,
see an improvement with a num-;Philadelphia, March 31. Father is
her of potentially interesting Ger* : WRCV-TV deejay; mother is for-,
man productions going into re* j mer Adelaide O’Hare of ASCAP:
lease. : /program dept.

With a couple of . their pictures Mr. and Mrs. Sylvan Marshall,
hitting the art houses (“Stella.” ; son, Washington, April 4. Father is
“Woman in Black ” “Bed of!.attorney associated with Theodore
Grass”), the Greeks registered a ‘ ?. ranik . ^ such tv properties as
.. . .. . sharp g a in to $88 ; 435;la|t year on ‘ anri Youth

American Theatre Wing during the , 35 fildls ;. In h 95 nnn^AT 2 ^ lmS ^ Mr. and Mrs.’ Arthur Kennard,
war. ! . . ..|Mine h ; gross|d Ma j ch 2 8. Mbthe^

—:- i films m 1P57 collected $3,205, 1 53,former Broadway actress Lucille

Mrs.. Pori Y. Chan, 88 . motion ; virtually all of it from Spanish Wright; father, a Hollywood agent.

picture character actress,
April. 1 in Hollywood.

died

New Ads

Continued from pace 112 —

ment On,” which she delivers with
abundant drive and conviction.

Her garb* highlighted a youthful
Japanese-style jacket, but subdued
in color and needlework so as not
to impinge on the vocalizing.
Chirper’s animation is strong, al¬
though at times it is less meaning¬
ful than visually dramatic. The
arms sometimes are brought down
stiff and emphatically. Singer
nonetheless conveys an . innate
sense of showmanship which* with
a distinctive, ear-hugging voice,
should, spell sock returns, in virtu¬
ally all media. . /

When reviewed from the Clare¬
mont HoteL Seattle, in September
’55, the Variety notice mentioned;
( 1 ) that the young Nisei girl from
California had hit the! northwest
via a walkron role in the road com-:
pany of “Teahouse of the August
Moon”;. (2), that she had dropped
the “Pat” for her nitery debut iri
Norm Bobrow’s Colony. Club; and
(3) that she. was a song belter of
promise. Said promise seems to
have been. fulfilled. V Pit* ,

language houses which are concen-! Mr. and Mrs. Jack Myliill, trip-
trated! in New York and in the lets—two sons, one. daughter—Al-
.Southwest: and West.. Situation is : hambra, Cal., April 1 . Father is
different how since Columbia has; film booker for Fox West Coast
entered the Mexican film distribu- - Theatres, L-A.
tion field: in the States. j Mr. and Mrs, L. L Cabellp Jr

Japan last year circulated 301[son, Hollywood, April 2. Father’s

K Mrs. Dick Walsh, daugh,

,<er. .snita Monica, Cal., March 7.
language^ situations on the Coast ; Father is account exec at KFI, L.A.
and in Haw^ . • j Mr. and Mrs. Mike Mamakos,

British Position; rdaughter,'Hollywood, April 2. Fa-

The Variety survey credits .93 * ther is a publicists
British films with a.total take of 1 ■■ ■ - • . ■ ■

$6,347,201, which is frankly an es-^ • ■ —~—■'-” :

tiniate based on the best available] iir ■ y i a, » .i
Information. In 1956, very few [ || WOOCI IVOI f|ISI0lv
J. Arthur Rank films were circii-j ^

lated: . In 1957* the Rank outfit •

had Its own distribution org op¬
erating in the States for the sec¬
ond half of the. year. ; It had 13
films in -release, ; with “Pursuit of!
the Graf Spec” its most successful
entry. Rank .outfit won’t give! out
any- film rental figures. Trade
generally hears that the company
has found the initial going rough.

However, virtually every one of

Continued from page 3 ^^ 55 ;

story of the. last four years of F.
Scott Fitzgerald; Barry Linden’s
“The Hell Raisers.” which will be
done in Cinemascope 55 and is
an adx'enture yarn; “David • the
King,” to be shot partly in Israel;
“The Jean Harlow Story” (when
he finds the right girl, though he’d
like Lee Remick to play the role),
“Jean ChriStophe” (held up be-

the majors have British films in J cause of casting problems) and a
release pictures which either they * new Cliffod Odets play. ”A Murder
acquired or which they, produced ! Story,” which Odets is currently
themselves in London. Definition ( writing. , Odets will direct the
of precisely what is a British film film. Latter , may roll still this
isn’t always easy. Where this dis-1 year.

120

f'SRtEfY Wednesday, April 9, 1958

NIELSEN REPORTS ON BRITAIN’S

GRANADA TV NETWORK

GRANADA’S

Total audience in February
and March showed by far the
biggest increase for any Region

69% share of the total TV
audience in February is an
increase on last year

Northern Region audience

averages over 5 million home hours of
viewing each week-day—the
highest in Great Britain

Early evening and late night
audiences are the largest
for any Region

GRANADA TV NETWORK LIMITED

36 Golden Square, London, England

STAGE

niETY

VOL. 210 No. 7

Published Weekly at 154 West 46th Street. New York 35. N. Y.. by Variety, Inc. Annusd subscription..$15. Single copies, 35 cents.
Entered as. second-class matter December 22, 1905. at the Post Office at New York N;. Y., under the act of: March 3. 1879.
COPYRIGHT, 1958, BY VARIETY,! INC. ALL RIGHTS RESERVED:

NEW YORK, WEDNESDAY, APRIL 16, 1958

354

64 PAGES

FILMS’ NEW NICE-NASTY NAZIS

Perpetual Pep.Troupe From Moscow

Switch Copacabana Off Talent

By ROBERT J. LANDRY A

A dressy crowd of American
bourgeoisie yelled, shouted, and
ran out of expressions of amaze¬
ment Monday night (14) as the
Maiseyev Dance Co. of Moscow
came into the Metropolitan Opera
House for three .weeks. The Rust
sians would have made it on
energy alone. They were a tor¬
nado force contained within a
typhoon. But they added to physi¬
cal stamina the further charms of
great artistry and lively choreog¬
raphic wit.

Great fun, and frequently funny,
this company of 108 will tour as
far west as San Francisco during
10 weeks in the States and Canada.
As “propaganda,” the troupe may
depress the American vitamin
market, bring on a boom in yogurt.
The only, possible reaction to the
performance and to the young
dervishes is excitement. This is
superb theatrical showmanship all
the way. Include in Samson Gal¬
perin, from Moscow, as perhaps
the first Soviet conductor of an
American orchestra. He’s a fine
maestro and okay on ‘The Star
Spangled Banner.”

Not having heard a word from
John Foster Dulles, the Soviet au¬
thorities finally made their ar¬
rangements with Sol Hurok, a pri¬
vate American citizen born in
Russia; who has been arranging
cultural exchange for 40 years and
has a gold-headed cane from Mor¬
ris Gest, also , of Russia, to prove
It Thanks to Hurok’s canny judg¬
ment the dancers and their direcr
tor, Igor Moiseyev, were well pub¬
licized and greeted by a : distin¬
guished array of Americans, most-
(Continued on page 16)

Calls Khrushchev
Publicity Genius

Boston, April 15:

Russia’s Nikita Khrushchev is
one of the great public relations
men of our time.

So contends John W. Hill, p.r.
man and author, and partner in
Hill Sc Knowlton, who said “the
Kremlin has; all the elements of a
good public relations firm except
integrity and truth” in an address
at Boston University Conference
on Enlightened Public Opinion
Friday (12), .

Hill, who with Ogden R. Reid,
president and editor of the New
York Herald Tribune, and six others
received citations from B. U., said
Khrushchev is “a clever phrase-
maker and coiner of slogans” and
“cultivates the homely, human
touch” with great imagination.

Hill, whose firm handles the
Brussels World’s Fair, said Russia
has presented a bad case better
than the U.S. has a good one.

Maksiks’ Package Deal

Irving Axel, banquet man¬
ager of Doris and Ben Mak-
sik’s Town Sc Country Club,
Brooklyn, is a triple-threater.

He's also chaplain of the
Brooklyn Jewish Hospital and
officiates at weddings in the
nitery’s private ghapel. The
T&C does a mass-production
banquet business . with sister¬
hoods, fraternal and other
church organizations — and
there’s a package deal for wed-_
ding parties and floorshow di-“
rectly after the wedding, cere¬
mony'

U.S. Percenters Do Flip
For Russian Show Biz;
Hope’s Telecast Did It

Bob Hope’s recent telecast
filmed in Russia has created a new
demand in the talent agencies—
that of percenters willing to travel
and Who can speak Russian.

The Hope show revealed a veri¬
table treasure chest of attractions
that can be exploited in the U. S.
for top returns. For example, the!
Ukraine State Ensemble is one
item that has made the agency
mouths water. They feel that a
fortune could be made with an ex¬
hibition of the Spear Dance in
arenas. The same is true of the
Moscow State Circus. The heavy;
advance for the Moiseyev Ballet in
the U. S. indicates that the talent
now reserved exclusively for Rus¬
sian audiences can be imported for
a terrific return;

The. agencies have been aware '
of .this situation for some* time, j
For example, the William Morris
office has been trying to get the
Moscow State Circus to the U. S.
for dearly; throe years. Nicholas
Koudrietfev, a Montreal impresar¬
io, is also trying to import the
same outfit. However, more agen¬
cies want to get into the act main¬
ly because of the Hope show, w hich
showcased a lot of potential attrac¬
tions for.American audiences..

One agency rep opined that the
reason Sol Hurok was able , to get
in so early on Russian attractions
Was the fact that he could confer,
with the Kremlinites, in their own
(Continued on page 24)

Mary & Buddy Get OK
On 450G Station Buy

Washington, April 15.

■ Mary Pickford and Buddy Rogers
became owners of radio station
KFBI in Wichita, Kan., last week
with approval by the Federal Com¬
munications Commission of an ap¬
plication to transfer license.

The Rogers paid $450,000 for
the. outlet, 1

American-made feature films
dealing with Germany during the
Hitler and blitzkrieg period are
currently kinder to the late enemy
than are films of like period and
subject-matter made in Germany
by Germans.

The dramatic change Wrought in
a dozen years is partly due to the
“cold war” between the western
democracies and the Soviet Union
and its satellites. The American
film producers are believed mo¬
tivated partly by tactful sugges¬
tions from U. S. diplomats and an
awareness that the German film
market is a large segment of the
European playoff/

That World War II Hollywood
depictions of the Hitlerite Germans
are now “offensive” to the German
pride was strongly suggested in re¬
cent months when the large Ger¬
main colony in x Vancouver, British
Columbia, raged against -such
“vaulties” . wbien shown on home
television screens. It’s a long
roaid between then and the current
friendly treatment.

Meantime in a number of pic¬
tures of recent vintage and others
set for early release, the line is
sharply and deliberately drawn be¬
tween the handful of Nazis and the
great mass of Germans who had no
choice but to go: along—mostly re¬
luctantly—with Hitler’s policies of
mass murder and extermination.

Point was made succinctly in
“The Enemy Below,” starring Curt
Jurgens as the German U-boat cap¬
tain, where the German was simply
doing his duty and in effect
emerged as the hero of the script.
. It’s being made;more obliquely,
in “The Young Lions,” In Which
Marlon Brando plays the key Ger¬
man character. Latter has been
(Continued on page 63)

British Film B.O.
Tax Concession

. . London^ April 15.

The British industry won an im¬
portant concession today (Tiles.)
when the Chancellor of the Exche¬
quer cut admission taxes by 50%.
Drop in the levy was contained in
the budget presented to parlia¬
ment. It will cost the Government
$36,400,000 for the full year;

New tax law calls for a levy pf
33V6% on admissions over 21c
against the present scale of a 50%
tax on admissions over 12c. The
British industry had long cam¬
paigned for A tax reduction, argu¬
ing that the present levy was
ruinous. ;

The Chancellor added that he
had consulted the Board of Trade
to make certain that the tax re¬
lief provided in the budget left
room for necessary changes in the
statutory Eady Plan.

Sack’s Appeal in R&R

Women’s dress styles have
become the latest peg for the
rock ’n’ roll writers.

Several songs, (titled “Sack
Dress,” have already been cut
along with one number-called
“Bobbin’ In The Sack.”

Lend ‘Bit of Tone’ To
BBC-TV Rock V Roller:
Earl of Wharncliffe, Debs

. London, April 15.

... BBC’s teenage television show,
“SixrFive Special,” is putting on
the ritz. In the first of the new
skein; skedded for June 14; the
21-year-old drumming Earl of
Wharncliffe will join the show with
a rock ’n’ roll outfit. Some 1958
debutantes will also be brought
into the show as contrast to. the
usual jiving youngsters who decor-,
ate the set.

Says producer Russell Turner,
son-in-law of Ben Lyon and Bebe
Daniels; “Putting an earl into the
show: is. all part Of a move to in¬
troduce a bit of tone.” “Six-Five
Special” is the show which has
just lost its two emcees, Jo; Doug-;
las and Pete Murray, and one of its
stars, Freddie Mills.

SahT $4,875, Grenfell
$8,088 in B’way Houses

The two vaude shows being
staged in legit houses on Broad¬
way are holding their, own,
although the earning pOwer is very
slight considering it’s: the first ;
Week of each. Gross of Mort Sahl
in “The Next President” at the
Bijou hit $4,875 for five perform¬
ances ending Saturday (12). The
Jimmy Giuffre Trio is supporting
.Sahl,-. ;■

Joyce Grenfell in her first full,
week at the Lyceum scored $8,088.;
She’s doing a one-woman show}
there. ' ■

Both layouts are; under the juris- [
diction of the American Guild of
Variety Artists.

Strike May Make History :
Videotaped ‘Red Mill’ |

With no immediate settlement :
of the IBEW technicians strike
against CBS-TV in sight, the net- !
work is taking the unusual step of!
putting its “Du Pont Show of the]
Month” version of “The Red Mill”;
on videotape.. It will be the first;
major - tv production taped-in-ad-;
vance, and. will necessitate a shift!
from color to black and white.

“Mill” is scheduled for Saturday
(19), arid if the strike is settled
before that date, it will go on live
as originally scheduled.

Unless there is some relief
through lowering the present 20%
cabaret tax, Jules Podell. opera¬
tor of the Copacabana, N. is
ready to throw in the sponge and
convert. the nitery into a straight
eatery- Podell says that this relief
will have to come bv July 31 of
next year or he’ll close for the
summer and convert. The tax, he
said, has weakened the entire in¬
dustry, and with rising prices of tal¬
ent and scarcity of headliners who
can fill niteries, he’ll follow the
path of least resistance.

The Copacabana is probably the
oldest frontline nitery in New
York, having opened in 1940, and
is considered a major showcase for
acts. Podell’s position on talent
is regarded as better than most
cafes, since the billing “direct from
the Copacabana” is important item
on out-of-town marquees. In ad¬
dition, the Copa’s buying position
is considered superior to most
other niteries in that its star-mak¬
ing potential is high.

Podell says he has reached this
decision because of the greater'
difficulties in operating. With
prices of talent locally on the up¬
beat, he has reached a point where
he may have to increase menu
prices drastically in order to buy
some of the names at salaries
asked.. He says that further rais¬
ing of tariffs is not a businesslike
procedure in these recession times.

Podell staied it has been sug¬
gested to him that, to get some of
the higher priced names, he hike
his minimum of $5.50 and apply
the increase to the talent budget.
He said that if there’s any change
(Continued on page 62)

U.S. Films Minor
Note in Brussels

The American motion picture
industry per se will have minimum:
representation at the Brussels in- .
ternational fair, this summer. It
will have a small , exhibit, and a
theatre in the U. S. p3villion will
present a cavalcade of the Ameri¬
can film in addition to a showing
of 20th’s widescreen “South Pa¬
cific.” Latter activity is being ar¬
ranged independent of the Motion
Picture Export Assn.

MPEA is selecting two films for
the Brussels international film
fest, which will present feature
pix June 1-13.

The “cavalcade” of film will not
go beyond . “High Noon” and will
in no way indicate the consider¬
able technical advances made by
Hollywood since then via 3-D,
Cinemascope, Todd-AO. Cinerama,
Cinemiracle^ etc. “South Pacific.”
of course, which opens May l, .ls
in Todd-AO.

A “small reception” is planned
(Continued on page 56)

MISCBIUXY

"AfilETY

SELF-HURT BY HQKEY POTPOURRI

Is the concert platform going too*-—-— 7 " ; ~ “ — —r— 7 ——

“popular” tor its own ultimate best y\ Q 1 I T

Interest? Manhattan impresario V/pera OCate Up

Herbert Barrett believes so. He Minneapolis, April 15..

considers it a mistake to book con- Grand, opera going’s cost
cert attractions as if they, were here will join the long proces-

vaudeville bills, full of ••unrelated sion of inflationary entertain- .

performers in potpourri" in an ef- ment scales when the Metro-
fort to bolster boxoffice, per the pplitan plays its'annual local,
prevalent theory of many mana- engagement May 16-18.
gers that it ds nece-sary to present Instead of the previous $7.50, \
“a stage full of..people.” the top will be $8 on this visit.

Barrett; who is the third or 1 ^———— .

fourth ranking concert; booker,' de-j. . * ins* i • .

pending upon whom you talk to, MlXed LyC Willi JlUCC
has stuck to his conviction tha v .j . J

America never had so large or. so ; Ac RpVPIlffP RI 1 I RWlfTP*
loyal an aud ence for -serious" mu- , ACVCUgC U|I lilCdll C,

KiC. He quotes letters which reach ; Yrtlltll' IWaiVC Tlbl YparQ

him from such places as the Cmo ; I VI dWS i VrO 1 CdlS

linas and the Dakotas saying Greensboro; N.C., April 15.

“Dont treat us like peasants/* A fired theatre employee who

Barrett finds t h a t ultra-nigh- ; admitted pouring a cupful of lye
brow programs, refusing all com- into a soft drink machine at the
promise to '‘pop” criteria, are sell-, Diinn Theatre, Bunn, in. an appar-
ing out. Notable in this respect; ‘ ent attempt to poison film patrons
has been the American Opera So- in revenge has been sent to prison
eiety which;went absolute SRO at for two years.

As Revenge on Theatre;
Youth Draws Two Years

Greensboro; N.C., April 15.

Town Hall, N. Y., .and will double ; Thomas Faison, 23, slipped up
the ticket capacity next season ^i 1€ . n h e hinted his plans to a
when moving its rare; little known • fr-fend ?nd fingerprints trapped
operiLs into Carnegie Hall. him and:produced a confession.

audiences" set up by the Columbia ’ 5 u J. n Pollce ^hief ARon Cobb
and National concert managements i s ? ld discovery of the cr.me in the
but thinks it’s Unwise not. to give ;«*<* , of tlme a . v ° lded urn at ^ould
local audiences the soloists and the ^ave i | )een a. major, tragedy. A doc- ;
prograriis they demonstrate they ; tor j 1 ^ h ^ s . n H ld lhat . > ye '
want. .. Too often American con-* have KiUed or maimed for ;

cert platform ‘‘rotation” defers to hfe anyone who drank it. j

its own "system”, which puts all f . •, ‘ . / . • “““ ’’ . j

booking headquarters. He argues FAIRY TALES INVENTED !
packaging metTod^lhe Ne"York HORROR SAYS KARLOFF;

“system" snows under the boxof- [ n vIUUm, Otil J AiilXLUi I j
fiee potential of a given artist, who I . Toronto* April 15. (

may hot return to the city where There is more horror and vio-■
he wowed ’em for four or fivt lence in nursery tales than in tele¬
years. This negates buildiip, de- vision Or. films, according to Boris
feats the individual soloist’s ; Karloff, the Frankenstein monster,
growth and flattens local enthu- whose other side is the voice-re-
siasni. ' cording of such juvenile storyteil-

‘Theoreticaily a local audience ing alburns as “The Just-So Stor-
can ask for and get repeat per^ ies” and “Kipling’s Jungle Book,”
formances. but in effect the sys- both of which have been-released,
tern too often over-rides individual Completed for fall release is his
treatment. The subscription sys- album of “Mother Goose Stories.”
tern has accomplished; great things In Toronto' to appear iri “Front
for concert' management. I’m not. Page. Challenge,” the: weekly quiz- 1
against it.. But a ; paradox is devel- panel tv series - of the Canadian
oping and our status quo thinking Broadcasting, Corp., Karloff claims
.is in need of some questioning.. his most interesting current acting
Another recent incident support- - job is making children’s records;
ing his idea that musical diserimi- ! but, last week, he was working
nation is financially potent was the with Cyril Ritchard and Celeste
l^-day invasion of the midwest by j Holm on the fantasy-tale of a frog
William II. Scheide’i Bach Aria ; whose friends were eaten by a cat
Group. This is the highest of : and her kittens, with the frog later
highbrow, rarely-heard Secular eaten by a duck,
and religious cantatas of John Se- . Said Karlo'fF: “This is a perfect
bastian Bach- “Yet the group example of what people , think Of
went clean in such 3,000 to 4,000- horror in entertainment; blit no
seat halls as those at Michigan one suggests for - a moment that
State and Indiana U." this subject is bad for.children. We

“But it is not just in a few music were all brought up on it and none
campus spots that sheer highbrow | of us have turned out to be mom
. sells out. It would be misleading I sters^-except maybe, me,” He la-
to assume that all college burgs I bels as “poppycock" all the fuss
are musically potent or that all in- 1 made over. . childish imagination
dustriai towns are poor jprospects. and claims the bib set “loves to
My point is riot that the audience : picture the dark at the top of the
for sophisticated and uncomprb- t stairs” and that standard nursery
(Continued on page 56i Thymes don’t frighten children.

when moving its rare; little known - friend and fingerprints trapped
operas into Carnegie Hall. . him and:produced a confession.

Barrett respects the organized ; ._ _ .. . ...

audiences” set up by the Columbia ' Pollce Alton Cobb

Subscription Order Form

Enclosed find check for $

□ One Year

Please send VARIETY for □ Two Years

□ Three Years

Montreal Has a Cala
For ‘Qiiesn Liz.’ Preem;
H’wocd Mob Flown In

% . Montreal, April 15. ;

Show fc'z and; Conrad Hilton :
combined to give Mpntrealers ■= a
rousing premiere with the • official
open rig of the $20,000,000 Queen
El •zabeth. He tel here yesterday.
(Mon.). Plenty of buildup mate¬
rial via press, radio and. television
plus special sections in the dailies
got the hotel away to a sock start.
'Although \ the inn opened several
floors with limited service to guests
on March 14, the official ceremon¬
ies began yesterday with a. $100-a-
plate dinner topping the event to-
riight <Tues.). ..

A chartered Trans-Canada Air¬
lines plane brought in a host of
celebs from the Coast including
Hedda; Hopper, Ann Miller, Mar¬
garet O’Brien, June Lockhart, John
Carroll, Leo Carrillo, Mimi Benzell,
Earl Wilson, Cobina Wright, Amy
Vanderbilt* Sir. Cedric Hardwicke,
Jeann^ Crairi, VerarEllen.

Guy Lombardo arrived with his
orch to play only fori the opening.
With Canadian DennyiVaughari and
I his 12-piece band. alternp t i"''. • A;i
I continuing throughout the next few
! months in the Salle Box.-av... . :.
j Songstress Guylaine Guy, a local
thrush who has been working in
! Paris and elsewhere, came back for
i the preem only with the Lbs Chav-
Jales group inked for next three
• weeks. Patachou is slated for May
119 on a three-week engagement.

Hilton operates the Queen Eliza-
‘ heth for the Canadian National
Railways which Owns it.

ASCAP KEYS GOLDEN
ApiOFPpSSGLUB

Washington, April 15.

Fiftieth anni of the National
Press Club was celebrated here
Saturday (.12) night with Veteran

• i song composers contributing a nos¬

talgic touch to an entertainment
, .program provided by American
Society of Composers, Authors &
Publishers. A cavalcade of music,

; embracing the last half century,

■ proved appropriate for an occasion
; in which many oldtime newsmen
; gathered..

Bringing back their songs, were
Otto Harbach who gave a moving
: reading of “Smoke Gets in Your

* Eyes”; Jack Norworth, with “Take
1 Me Out to ; the Ball Game" and
t “Shine on, Harvest Moon”; Jimmy
;. McHugh, with “I Can’t Give You.
i Anything But Love; Baby”; George
- M. Cohen Jr., singing his father’s

best known hits, including “Over
5 There,” effectively augmented with
i a fife, drum and bugle corps.
i There were- also Charles & Edna
» Tobias (“Rose.; O’Day”), Sidney
l Lippman (“Adorable"), Bee Walker
(“Hey, jealous Lover’’) and Harold
;■ Adamson < “Our Love Affair”) and
“Around the World”).

An original song; “Golden Jubi¬
lee," was written, for the occasion
by ASCAP prexy Paul' Cunning¬
ham, emcee of the show,, and Mc¬
Hugh.

Johnny Nash, of the Arthur God¬
frey show, scored with dramatic
renditions of “A Very Special
Love’’ and “You’ll Never Walk
Alone.”

Supporting the composers were
the Ray Charles Singers and Pro¬
fessors-of Harmony. The U.S. Navy
Band, with Warrant Officer An¬
thony Mitchell . conducting, pro¬
vided dinner music.

IATSE $1,200,818 Kitty

By IRWIN O. SPIEGEL

(Fellow, Yale Lav> School)

As far as the Jack Benny tv
parody of the film “Gaslight” ■ is
concerned, it certainly doesn’t, spell
the death of burlesque. Many feel
that it’s possible to live with the.
recent Supreme Court decision in
the Benny parody case.

. The U.S. court ruling does not put
the store of recent literature off-
limits to burlesque. It’s . indeed

Wednesday^ April 16, 1958 ~

v ° ur cS, c 2 ^.M IBenny Gaslight’

American pianist who last : ** - ■

. week won first prize in a Mos- • « |V )_

cow music competition, has . IIqPICIAVI 11AOCVI T

been invited by cable to play 1/vl/Ivlllll 1/UCvll t

: Carnegie. Hall May 7 or 14

along with Russian conductor f\« g «•

Kiril Kondrashin as a final | llflflAllf

special event for the N Y. I/allUllI I HI UU1C5

Philharmonic.

Cliberg who has won many By IRWIN O. SPIEGEL

U- S. prizes but no fame until (Fellow, Yale Law School)

the Russians arranged that, is

Columbia Concert Manage- As far as the Jack Benny tv
merit’s client. 6 parody of the film “Gaslight” ■ is

1 ■ " " concerned, it certainly doesn’t, spell

T«a» RllllfiahHYia For the death of burlesque. Many feel

■ ^ . . - that it’s possible to live with the.

Charitv: Puerto Rico recent Supreme Court decision in

_ " m . . - I the Benny parody case.

Eyes ioanst Angles . The U.S. court ruling does not put
• Anrfi-iV the store of recent literature off-

n Vn P mnitinir limits to burlesque. It’s . indeed
Keenly concerned to multiply p OSS }bi e to live with -’Gaslight.”
all possible tourist attractions, * „ . , , ,

Puerto Rico may adopt bullfight- Benny s burlesque closely paral-
ing. It would not be the Spanish leled the original in plot, charac-
or Mexican kind where the bull is /ters, story developpient, mcidents,
slain but a compromise between sequence of events, points of sus-
the milder Portuguese and pense, and climax^ So much was

Peruvian techniques. borrowed from Gaslight ’ that if

A test running of tore was per- «ie- borrowings Avere eliminated
formed here recently under the ^Autolight would be^left with a
cloak of charity—to wit, that sue- ^ evvr isolated gags and some dis¬
coring organization, the Red connected and incoherent dialog..
Cross. Four Spanish matadors The lower courts treated buries-;
faced eight bulls in . Sixto Escobar que the same way as any other ap*
Stadium, local baseball grounds, propriation of copyrighted mate-
There was plenty of cape work rial: a substantial taking is an in-
and charges but no sword play. fringement. Not only was a sub-
The reaction here was mixed, stantial part of “Gaslight” copied
The bulls were not very angry, but the part copied formed a sub-
quite Ferdinarid-like, in fact. But stantial part of the burlesque. The
at least the Spaniards, Antonio “substantial taking” rule allows
Plaza, Raimundo Serrano, Armand ample play at the joints for
Martin and Jose Vazquez worked creative burlesque. . A burlesque
up some perspiration. that is in substance a new work,

Experiment was organized by not making use of the incidents of
August Echevarian who, x to no- the original, would not infringe oil
body’s surprise, is identified as a the original. Here’s proof:
press agent for the island. One week after “Gaslight” was

decided, Columbia Pictures tried to

IFSRIANDRAMA MAY put the st °PPP r on Sid Caesar’s

LLuDlms UIlftHlft IflAl burlesque of its film, “From Hero

AT CPA to Eternity.” Caesar had radically
DC ill uLH transformed “Eternity’s” plot*

London, April 15. dramatic sequences, characters , and
Ronald Duncan’s play about les- dialog. The film’s two leading
bianism, “The Catalyst,” may go male characters were welded into
to sea to beat the Lord Chamber- one paYt played by Caesar. The
Iain’s ban against its public per- dramatic -became whimsical; the
fwrinance. . Negotiations are oh -moving, incongruous; the tragic, ,
between Duncan and the Cunard absurd. The court ruled that
Line for the play to 'be presented Caesar’s taking was not substantial,
on the Queens -on their trans- This-Was burlesque in the Grand
Atlantic rims. The drama is cur- Tradition—the genuine article,
rently at the Arts Theatre club, The copyright owner has the ex-
and cannot be shown at a commer- elusive right to license adaptations
cial theatre because of the Lord and other versions of his work. A
Chamberlain’s nix. burlesquer who would revolve

The idea of putting it on out- about the frame of a copyrighted
side of territorial waters (“where piece, sucking in substance, must
the Lord Chamberlain can’t touch secure a license or he will be ad¬
it,” says Duncan) came from justed an infringer. Conversely
American actor Phil Brown, who creative burlesque will not infringe
directed the play and stars in it its copyrighted model, arid need
With Renee Asherson and Virginia not be licensed. It’s impossible to
Maskell. fix the boundaries precisely; how-

Sirice the play has only one set, ever, w r e have certain guides. “Gas-
it would offer no production prob- light” tells us that a thinly-veiled,
lems to the Cunard Line. slavish imitation cannot masque as

• —:—-—- creative burlesque. And Caesar

Herbert Graf, stage director for ?“!"£, ‘ H6 Way “ “P- infrin 8» n *
the Metropolitan Opera Co., cur- cr . on r . , , ,

rently stage director for the Hous- I ma y R® sanguine but as I size
ton Grand Opera productiori of .1 it, “Gaslight” echoes a challenge
Strauss’ “Electra.” to originality, not a death-rattle.

LESBIAN DRAMA MAY
BE SEEN AT SEA

Trade Mark Registered

FOUNDED 1905 by SIME SILVERMAN; Published Weekly by VARIETY/ INC,

Syd Silverman, President . .

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As of Dec. 31, 1957 v the Interna¬
tional Alliance of Theatrical Stage
Employees had total assets of $1,-
200,818, according to the union’s
most recent financial statement.
Cash disbursements, including sal¬
aries of officers and the staff and
general administrative expenses
totaled $991,371.

The 44th annual convention of
the IA will be held at the Kiel
Auditorium in St. Louis for a week
beginniiig Aug. 4.: Convention
headquarters will he at the Shera-'L
tori-Jefferson Hotel. I

Bills . . .56

Chatter ................62 ;

Film Reviews ............ 6

House Reviews .......... .57

Inside Radio-TV .......... 32

Inside Vaudeville ........ .52

International ..... 8

Legitimate ...............58

LiteraU ....61

Music ...............44

New Acts ................57

Night Club Reviews..55

Obituaries .........

Pictures

Radio ............

Radio Reviews >....

Record Reviews ,
Television .... ....,

Television Reviews .
TV Films .........

Unit Review

Vaudeville

WaU Street ......

DAILY VARIETY

(Published In Hollywood by Dally Variety, LtdD
- $15 a ye?r. $20 Foreign.

Wednesday, April 16, 1958

JS&RIETY

plenums

SHOW BUSINESS

'Creature Comfort’ as B.O. Lure

Recognition of customer discrimination and general inclination
to shop for creature comforts and special film attractions is get¬
ting exhibitor reaction in a large measure starting in New York.
Already the Broadway Paramount’s facelift,' in advance of “The
Young Lions” premiere, has been rewarded with important b.o
grosses. And Loew’s State is planning to scale down its capacity;

RKO Theatres prexy Sol A. Schwartz took out alternating rows
of seats at his 58th St. Theatre, in a special “be as comfortable
here as at home” section, and within the same week of the ex¬
periment the public reaction, has been marked. All. stress ‘‘it’s
as comfortable as * seeing television at home,” and the really stu¬
dious film fans have observed that “maybe it’s a little more com¬
fortable than necessary.”

Schwartz anticipated that because, he feared, some might think
that the wide rows would be passage-ways, and the resultant traffic
through these aisles might become a nuisance* He figures two
rows of seats for every three rows, as against two for four rows,
as more ideal, and yet affords ample leg room and also comfort¬
able passage for the in-and-out-of-the-seats traffic.

The Roxy’s managing director, Robert L. Rothafel, has still
another idea—a $5 reserved-seat “golden circle” for the 156 Seats
flanking the booth on the first mezzanine for the new Cinemirac.le
policy. He envisions socialite groups even bringing their owii
between-the-acts champagne, a la the Sherd’s restaurants in the
Metropolitan Opera House.

Incidentally, the Roxy’s nearly 6,000 seats were not cut as dras¬
tically as reported in some quarters. There are 2,850 seats of
which 1,800. are on the main floor; the rest in t v, e Upper mezz and
first balcony. The second balcony is closed because of the line
of vision.

Cinema: 16‘s Children Cinema-
having proved a sellout success, if
not a standout moneymaker, Amos
Vogel and William Peretz Johnnes
plan to continue and expand the
kidpix series in the fall.

Last of the children’s film pro¬
grams will be presented, at the
Beekman Theatre, N. Y., on April
27. The five showings were sold
on subscription only, at $7.50 per
person for the entire series.

According to Vogel, who is exec
secretary of Cinema 16, the Chil--
dren’s Cinema shows, skedded as
a rule Sunday mornings,' have
elicited considerable response
throughout the country with some
40 to 50 organizations and exhibi¬
tors writing in for details. Plan is
for Cinema 16 to supply them with
“the formula,” i.e. titles, ad for¬
mats, ideas for .mailing pieces, etc.

Vogel and Johnnes, the latter in
charge of films at the Museum of
the City of Hew York, plan to re¬
peat the series in New Yoirk and
to expand it, perhaps to two Sun¬
days each month. Also, it may be
introed in the suburbs,. at The
Cinema Theatre in Manhasset.
Both this house and the Beekman
(Continued bn page 22)

Allied In Switch
Back To COMPO

Allied States Assn., major ex¬
hibitor group which has been aloof
to the Council of Motion Picture
Organizations for the past several
years, yesterday (Tues.) formally
returned to the COMPO fold.
Allied’s official return, which had
been anticipated, was voted at a
meeting of the ^ all-industry’s gen¬
eral membership yesterday, pre¬
sided over by Saiq Pinanski.

Originally a charter member,
Allied withdrew from membership
because of policy differences.
Allied officials, for example, were
riled because COMPO took ;rio
stand against on-the-air. tollVision.

(Continued on page 22)

Abortion Play Set

20th-Fox bought the New
York legiter, “Blue : Denim,”
for 890,000 flat. Its main theme
is young love arid abortion.

. 20th got around that, iri
“Peyton Place” by presenting
it as a miscarriage.

By ABEL GREEN
Elmer C. Rhoden, president of
National. Theatres and the spark¬
plug of “The: Wiridjammer,” in
Cinemiracle, returned to the Coast
last w r eek, after the successful pre¬
miere of the picture at the Roxy,
on Broadway, with the conviction
as a veteran theatre man that the
process has something . for. “plot 1
production that none of the other
processes can claim.

. “At least,” says Rhoden, “the
critics, and especially Variety,
have pointed up that Ciriemiracle
lends itself to ‘intimate’ production
which is why Jack L. Warner just
phoned me that he was so gratified
at the. reaction and now plans to
(Continued on page 24)

Rush Lana Turner

Films To Market

; Paramount is rushing out the in¬
dependent Joe Kaufman-produced
Laria Turner starrer, “Another
Time, Another Place,” and the ty
stations across the country are re¬
issuing such Turner oldies as “The
Postman Always Rings Twice” and
others*

“Another Time” was made In
England and elsewhere at the time
of fi°r intensive correspondence
with the slain Johnny Stompanato
and is srrid to have a real-life coin¬
cidence of plot with the headlines.

List (RKO Chain Owner)
Merger With Glen Alden
Under Legal Hold-Up

Merger of List Industries, parent
company of RKO Theatres, , with
the Glen Alden Gorp, has been de¬
layed for at least two weeks be¬
cause of. stockholder objections and
court orders served at shareholder
meetings of both companies.

. At the List Industries meeting,
board chairman Albert A. List,
said that no action was being
taken because of problems raised
at the Gleri Alden meeting.: The
List meeting* as a result, was re¬
cessed for .two weeks until April
25 without any action on the reor¬
ganization agreement.

All eleven directors were re¬
elected at the session, including
Ralph E. Case, T. R. Colburri, Wil¬
liam J. Durocher, Dudley G, Lay¬
man, List, Mrs. Vera G. List, Royal
B. Lord, A. Louis Oresmfln, A. H.
Parker Jr.. Edward C. Raftery and
Sol A. Schwartz.

By HY HOLLINGER

Unless the motion picture in¬
dustry moves more quickly in
consolidating studio, and distribu¬
tion facilities and cutting down
on manufacturing : costs, a major
conflict is expected to erupt be¬
tween the film men on one . side
and the Wall St. financial men
and stockholders on the other. To
state the position of the impend¬
ing battle more succinctly, it boils
down to a showdown between
“show business and business busi¬
ness.” •

Although the . financial sources
have remained on the sidelines as
hecklers arid. have given the film
men an opportunity to revitalize
the motion picture business, there
are indications that the stock¬
holders and the Wall Streeters are
getting tired of the; “all talk and
rio action” relating to facilities
which it is believed can be [consoli¬
dated for ' important cost-saving
results. To be sure, there halve
been some consolidations of back¬
room distribution facilities and
the elimination of some exchanges,
but the ' money men are inclined
to believe that the film 'compan¬
ies have not gorie far enough and
are continuing to delay the inevit¬
able, What is particularly irk¬
ing the shareholders and the Wall
Streeters is the poor financial re¬
ports that continue to emerge from
one company after another..

Seek ‘New Approach’

There have been numerous in¬
formal talks among film company
presidents about finding a new ap¬
proach to the business. Universal
prexy Milton R. Rackmil admitted
that such talks had taken place 1 ,
but he declined to reveal what sub¬
jects they covered, merely. stating
that “new approaches to the busi¬
ness” are being sought.. It’s anti¬
cipated that if these talks jell,
there will be further mergers of
distribution facilities. - It won’t
come as a surprise either if one
or more companies turn over their
product to other companies for
distribution similar to the . man¬
ner in which RKO shifted its com¬
pleted films recently to. Univer¬
sal. . :

The financial men are particular¬
ly disturbed by the failure pf the
film companies to get together to
seek a solution , to the cost in¬
volved Iri maintaining large studios
which, it’s felt, are. no longer
necessary for the production pro¬
gram currently being followed.
Of course, there have. been nu¬
merous - informal talks concern¬
ing consolidation of studios, blit
nothing has come of them so far, a
factor that has irritated the Wall
Streeters, particularly since the
maintainance of the “factories” in¬
volves a high overhead.

One Wall Streeter characterized
the delay in the merging of studio
facilities as involving “a question
of pride and who’s going to move
into whose lot.” It’s reiterated
over and over again that “every
body talks about tightening the
belt,” but that everybody follows
(Continued bn page 62)

Movietone News, the 20th-Fox
riewsreel, continues to run in the
red, but there are no immediate
plans to either discontinue it or to
switch it to Cinemascope, Alex
Harrison, 20th general sales man¬
ager, said last week in N. Y.

Harrison said a good deal of
thought had been given to the con¬
version to C’Scope, but that he was
not sure whether exhibitors would
be willing to pay additional rental
for a widescreen reel, which would
cost a good deal more to produce.

. Only reels left on the market are
Movietone, News of the Day (Me¬
tro)) and Universal News, now be¬
ing produced by Metro and distrib-
l uted by U.

‘Picnic to Czechs (or $10j

Ready for the Couch

Hollywood Aoril .IS.

• Asked about business, a stu¬
dio executive said that ail rec¬
ords, are being broken.

“In fact,” he said, “in the
first quarter alone we’re 1,400
irritations ahead of last year!”

Mrs.. Harry Cohn , stai--: 1
Hollywood . Monday she has
rejected bid of $19 for her
Columbia Pictures shares and
has no intention pf selling.
She said a number, of ap¬
proaches had been made and
to all. she made the same re-
joiner; “I’m high on the com¬
pany my husband founded. As
to present management, fol¬
lowing her husband’s demise,
she says, “I'm thoroughly sat¬
isfied.”

Hollywood, April 15.

Negotiations have been initiated
with Mrs. Harry Cohn, widow of
the late Columbia prexy, for the
purchase of 240,000 shares of Col
stock, representing approximately
20% ownership... in the company,
for $4,560,000 or $19 per share. The
shares are part of the Cohn estate.
Acting for a syndicate, said to have
Louis Wolf son, as its head, is Chi¬
cago attorney Sidney Korshak who
has had a meeting with Mrs. Cohn,
regarding the sale of the stock she

controls. \

It’s reported that she is inters
ested in selling and that Korshak
has also had talks with Alfred Hart,
George Sidney arid Mendel Silber-
herg. latter two being executors of
the Cohn estate. Hart, a member
of Col’s board, was named financial
advisor to Mrs. Cohn during the ad¬
ministration of the estate.

Korshak couidn’t be reached for
comment, particularly about re¬
ports that the Chi syndicate in¬
cludes A. L. Koolish and Ralph
Stolkin, Chicagoans who were in¬
volved in .the abortive buyout, of
Howard Hughes' interests in RKC)
, (Continued on page 16)

With All That Video Coin,
Sol. Lesser Will Resume
His Theatrical Films

Hollywood, April 15.

Sol Lesser, vet of nearly 50
years in the film business, has no
intention of retiring, despite his
recent sellout of his. Sol Lesser
Productions ta Sy Weintraub for
$3,500,000, and will continue to be
active in both theatrical and tv
film ♦production.

Producer says his sale was for
the purpose of obtaining funds for
^expansion.” While now board
chairman and production supervi¬
sor of his bid company, Lesser
says he will continue to personal¬
ly guide the “Tarzan” feature pix,
the “Tarzan” tv series and a new
yidpix series based on Thornton
Wilder’s “Our Town.” .

On Lesser’s agenda is a “major
spectacle” for theatrical release,
based on Gehe Fowler’s story. “Il¬
lusion in Java”’ for which produ¬
cer will , scout locations in the
Orient when he starts a three-
month global trip in June: This
film; to be produced independently
of Lesser Productions, will be
partially financed by. producer and.
“partially by a major company.”
It will be shot “with Hollywood
technicians and Hollywood tech¬
niques,” he says.’ .

The “Iron Curtain” is no mrirt
for.the American film companies.

Most of the U. S. distributors
now' are in in divdual negotiations
with the Soviet satellite nations
and Columbia Pictures has closed
a $10,000 deal for “Picnic” with
the Czechs. Company is negotiat¬
ing for additional ^ales with
Prague and ii» fact has assigned s
man in its Paris office to nothing
but concentrate on the Soviet
orbit.

Other distribs also are holding
conversations not only with the
Czechs but also with the Bulgar¬
ians, the Roumanians. etc. Several
had started discuss'ons with the
East Germans after the Motion Ex¬
port Assri. deal with that country
fell through, hut these talks had to
be. discontinued when the East
German DEFA monopoly appar¬
ently got orders from above to
dron all negotiations.

MPEA’s dial with Poland, for 25
films, is in the bag. The Hungar¬
ian deal orily awaits the signature
of the Budapest government, and
the Soviets are currently in Wash¬
ington screening films. The pro¬
ceeds from these countries are
small, in the . case of Hungary
amounting to no more than be¬
tween $3,000 and $4,000 per pic¬
ture: However, the companies feel
that it’s a foot in the door anyway.

The $10,000. which Col received
for “Picnic” is an extraordinarily
high, price for an Iron Curtain
country. The Czechs originally
showed an interest in talking with
MPEA, but later di'opped out.
Since then, the MPEA’s license
for the individual countries (ex¬
cept Russia) has expired and the
distribs are free to make their own
deals if they wish.

Sol Siegel Terms

The proposed deal under which
Sol Siegel would take over the pro¬
duction reins at Metro-Goldwyn-
Mayer studios will be formally pre¬
sented to the Loew’s board of di¬
rectors at its meeting in N. Y. to¬
day (Wednesday). Joseph R.- Vogel,
Loew’s prexy, has been in .touch
with Siegel, ironing out details of
the contract before presenting it to
the board!

With Siegel taking river as MGM
production head, the studio oper¬
ation would revert to the old for¬
mat under L. B. Mayer, when lat¬
ter was the administrative head of
the studio arid Irving Thalberg,
and subsequently Sam Katz and
then Dore Schary were the produc¬
tion toppers.. Now, Ben Thau will
be the administrative head, with
Siegel in charge of production.

Besides a term employment con¬
tract, part of the Siegel deal, it’s
certain, will be a btiyout of his
indie company, which releases
through Metro. Purchase price of
Siegel’s company would reportedly
be over $1,000,000. Pictures In¬
volved are “LeS Girls.” “High So¬
ciety,” “Man on Fire,” “Merry
Andrew” and the currently shoots
ing “End of the World.”

Hollywood, April 15.

William Goetz has signed a new
multiple-pix deal with Columbia
Pictures for his indie company.
Producer will immediately start
prepping trio of properties: “They
Came to Cordura,” novel by Glenda
Swarthout; “The Mountain Road,”
Theodore White novel; and “Tha
Franz Liszt Story.” :

Under his former deal. Goet*
last completed “Best pf Enemies,’’
based on “Jacobowsky and fib*
Colonel,” which starred Danny
Kaye, Curt Jurgens and Nicold
Maurey. I.

4 PICTURES

PftRiEfr

Wednesday, April 16, 1958

Although there has been an out-*
ward''calm and apparent harmony
among Loew’k Inc.’s board of di¬
rectors, the film company is far
from over the hill in solving its
financial and corporate problems’
Prexy Joseph R. Vogel is still faced
with a tremendous uphill battle
in soothing conflicting elements on
the board and in implementing the
program that will bring Loew’s
: solidly into the black.

The company’s board of direc¬
tors which meets today ( Wed.) fol¬
lowing the postponertient of last
month’s scheduled meeting will be
faced with many thorny questions
relating to the company’s future
course. Earlier this, week, commit¬
tees within the board met and
elected Vogel chairman of the ex¬
ecutive committee dfr the board and
Jerome A. Newman, newly-elected
director, as chairman of the re¬
cently-organized budget and fi¬
nance committee. Newman, senior
partner in the investment firm of
Graham-Newman and chairman of
the board of Government Em¬
ployees Insurance Co., is closely
allied, with Louis A. Green, who
also joined the board at the last
annual ,. stockholders’ meeting.

Vogel Chairs Exec Comm

Hollywood, April 15.

Joseph R. Vogel, prexy of .
Loews’ Inc., is new chairman
of the Executive Committee of
Board of Directors, succeeding
George Killion, now chairman -
of the board. Killion remains
as a committee member, others
including Louis . A. Green, Ira
Guilden, William ,A. : Parker
and John L. Sullivan. ;

Jerome A. Newman also has
been appointed chairman, of
the Budget and Finance Com¬
mittee, with Phillip A. Roth
vice chairman. Both were
elected to Loew’s directorate ;
at last stockholders meeting.

Reade’s Drive-In

Walter Reade Inc.,' ownerropera-
tor of the Lawrence Drive-in The-

Green, owner of more than 100,-: atre , near Trenton, N. J., last week
000 shares of Loews stock, is a-

pany’s corporate affairs. Green : filed * $450-000 treble damage anti-
and New man regard themselves as, trust suit in N. Y. Federal Court
strictly financial men and are ex-! against the eight majors. Allied
pected to take the dollar-and-cents Artists, American Broadcasting-
attitude in meeting the problems Paramount Theatres, Stanley War¬
facing the company. ; ner. National Theatres and yarious

It’s understood that Green and i°^ their subsidiaries. ■

Newman hope to come up with | Action charges tha.t the distribu-
definite financial suggestions re-: tor defendants.conspired with their
garding the operation of the com-!theatre affiliates to deprive the
pany. Newman spent some time on -Reade ozoner of first and second
the Coast recently looking over i run product. A temporary arid
Metro’s studio property and. the stu- i permanent injunction is also
dio Operation. Green has stated that - sought to restrain the distribs from
his objective is not to harm the effecting “unreasonable” agree-
company’s film-making potential but Tients in respect to runs and clear-
that he feels that costs .can be cut l ances.

without, impairing the quality of
key figure presently in the com-
the product. He has also declared
that he has no “preconceived no¬
tions” and that he doesn’t envision
any. immediate “miracles,” but
that his aim is to build a better
product at less cost hut with more
efficiency.

Many Factions

Green and Newman represent
one faction on the board. Another
'pair—brought, iii by general coun¬
sel Benjamin Melniker—consists of
(Continued on page 22 ),

Paul Lazarus Mores Into
Columbia’s HQ Command;
Jonas Rosenfield Up, Too

In an executive realignment
aimed at strengthening the admin¬
istrative top personnel of the com¬
pany, Paul Lazarus Jr., v.p. in
charge of adveftisi.rig-publicity, is
moving into the top echelon of
Columbia Pictures, joining prexy
Abe Schneider, sales chief Abe
Montegue and v.p. Leo Jaffe on
the exec floor.

Taking over the ad-pub depart¬
ment, but without any immediate
change of title, is Jorlas Rosen-
field. now’ billed as assistant to
Lazarus.

Lazarus, whose star at Col has
risen steadily in recent years, will
remain a v.p. but will concern
himself predominaritly With pro¬
duction arid liaison with the inde¬
pendent producers who, in the fu-
ture, will constitute the backbone
the Bryn a (Kirk Douglas) pro”- • of Col’s production activities,
posal to coproduce “Michael Strog-1 Rosenfield, who joined. Col sev-
ofT’ in Ryssia next year. eral years back after working with

1 Italian Films Export, has been

UP-SCALE 'YOUNG LIONS'

Minneapolis Has Plenty of Ad¬
vanced Price Films Now

Mineapolis, April 15.

With the World currently, boost¬
ing its ante from $1.25 to $1.50
after 5 p.m. for “The Young Lions/’
(20th) inflationary boxoffice prices
zoom to the stage where stiff
moviegoing costs hit a new all-time
local peak.

. This, too, at a time. of general
local recession from which block¬
buster pictures, despite their
abundance, seeiri immune, the stiff
tariffs apparently not : : affecting
their patronage adversely. .

In addition to the “Lions” there
are “Around the World.in 80 Days”
and “Search for Paradise” in their
39th arid sixth weeks ($2.65),
“Bridge on . the River Kwai” (4th
wk.-$1.50) and “Brothers Karama¬
zov” (5th wk.-$1.25) at the upped
admissions.

Also, in its initial subsequent
neighborhood engagement at two
theatres : “Farewell. to Arms” is
scaled at $1.25, the same as its loop
raised admission- instead of the
customary 85c.

Lazarus’ right hand man* payirig
particular attention to Col’s for¬
eign productions and their exploi¬
tation. He’d long been tabbed as
comer” in the Col exec talent

Soviet film delegation now in
the U.S. has reacted favorably to

Bryna’s Edward Lewis and Stan
Margolies met with the Soviet reps
in New York to outline the project
and were told that the matter
woulfi. set toplcvel consideration
in Afristow at the end of May. If ( _

•’Strogoff” is produced, it’ll be the ; pool,
first Russo-American coproduction j
on record. f

The late Mike Todd planned to
coproduce first “War and Peace”
and then another picture with the
Soviets, hut neither project mate¬
rialized.

According to Margolies, “Strog-
pff” will star Douglas, and possibly .
a Soviet actress. Story tells of a i
messenger of the Czar on an Ur¬
gent errand across Russia. Script
has been worked out and submit¬
ted to the Soviets. Film would
start in summer of 1959. with some
preliminary camera work in the

spring. It’s possible that the So-. , , - , .

Viet Agfa color process may be u ‘ e J. f “ r ? r fe? lei,s ? *f T*!;
used , studio hasn’t decided as to how it

Margolies said

CANNED TRACK ‘SNEAK’
OF NEW KAYE PIC

Hollywood, April 15.

With the musicians strike against
the major studios in its ninth week,
and no letup or settlement in sight,
Columbia is considering using
canned music for the sneak pre¬
views of the Danny Kaye starrer,
“Best of Enemies” formerly “Me
And the Colonel.”

Since the film hasn’t been sched-

lio definitive
proposals had been made on just
how the coproduction angle would
be worked out, though the. film
would be shot entirely in Russia.
Bryna’s impression was that the
Soviets were eager tri go ahead
with coproduction.. Bryna’s last
film was “The Vikings,” a $4,000,-
000 production due for release
soon.

will tune the pic.

It’s understood that the William
Goetz production won’t go . into
distribution with canned music urir
less it’s impossible to score the
film.

Dick Weaver retained by Metro
to handle the legitrstyle engage¬
ment of “Gigi”. at the Royale Thea¬
tre starting in May*, l4> .

Film , trade, more sensitive than
ever to either negative criticism of
films or stories about the business
iii the general pre$s, is currently
turning, ari angry eye at the N. Y.
Times. Some executives, in ex¬
asperation, are asking; Is the Times
out to bury us?

Reaction is the result of a
number of doivnbeat pieces the
Times has been frontpaging: in re¬
cent months. - First there was the
Albert Sindliriger report, which the
paper got exclusively and ran prom¬
inently, The report was full of dire
warnings about the future, .

Last week, the Times again front¬
paged the Hollywood unions’ down-
beat analysis of the trade and it
also gave page one position to the
government’s antitrust suit against
Universal, Columbia and Screen
Gems. People in the . trade don’t
argue that the. Times shouldn’t
publish legitimate news, but they
quarrel with the dominance that it
is. being given at a time when the
film biz is trying to reestablish an
atmosphere of public confidence in
pictures. • '

Some argue, too, that the Times
has a tendency to take these vari¬
ous analyses of the industry's ills
(Continued on page 24) :

MAY SERVICE HUDSON
OUT OF N Y. EXCHANGES

: Albany, April 15.
The possibility has been raised
that Walter Reade’s Community
in Hudson may be. serviced from
New York, Instead of Albany. Two
distributors reportedly look with
sdnie favor on the idea.

Consideration; has been given to
the idea, since several recent ex¬
change closings here. Also,, be¬
cause of the fact certain other the¬
atres in. the general Hudson area
are served from New York (Hud¬
son is 33 miles south of Albany),
The chances of obtaining prints
are claimed to .be better,- from
New York—under present condir
tions.

Buying and booking of the Hud¬
son Community and of the Com¬
munity in Saratoga would continue
to be handled from this city. tThat
development occurred April 1.

Europe to N. Y*

Franco De Simone
Abel Green :

Goffiedo Lombardo
Jane Magid
Lee Magid
S. A. G. Swenson

| New York Sound Track

The “Birth of a Kitten” short, shown last Saturday (12) on the Chil¬
dren’s Cinema series at the Beekmari Theatre, N.Y., was once banned
by the N.Y. censor!

Alex Harrison, 20th-Fox general sales manager, and his wife leave
May 13 for a seven-week European jaunt. It’ll be strictly “no busi¬
ness” he vows . . The Soviet delegation, in the U.S. to bUy American
films, won’t talk to the press because—they say—there’s an Under¬
standing with the State Dept, not to do so. The State Dept, denies it,.
The Russians were in New York over the weekend . ; , Ed Svigals is
the new sales head for Trans-Lux Distributing . . . Settlement of the
Danish embargo situation continues to lag. The Danish exhibs had an¬
other meeting on settlement terms last Friday (11).

Charles Moskowitz (formerly of Loew’s) and Joseph Schenck have
taken office space in the Tishman building on Fifth Ave. . . . Raoul
Levy, having spent $25,000 on acquiring John Steinbeck’s “Pippin, the
Fourth,” has dropped the project arid is writing off the money as a
loss. Couldn’t get a good script and the French government also didn’t
like the subject matter very much. Levy’s next: “The Camp Followers”

. . . Robert Corkery, the MPEA’s Latin. American supervisor, due back
from the field after a three-months trip. Question of upped admissions
in Brazil still in the air . . . Wisdom of selecting “The Brothers Kara¬
mazov” as the official U.S, entry at Cannes is being doubted by some.
Fear the critics may tear it apart . . . Walter Reade Jr, tied up some
important coproduction deals on his. recent European trip. Also ac¬
quired a couple of pictures.

Marilyn Monroe is a fresh, intelligent, witty and completely un¬
spoiled person, English actress Dame Sibyl Thorndike told Auckland,
New Zealand reporters. Dame Sybil is currently touring New Zealand
with Enid Bagnold’s “The Chalk Garden” arid the play’s Auckland
stand coincided with the showing of the Laurence Olivier-Monroe-
Thorndike film, “The Prince and the Showgirl.” .> . “Marilyn reminds
me in some ways of Marlene Dietrich,” said Dame Sybil, “although
her intelligence may not be as great as Marlene’s. But she has a tre¬
mendous native wit.” Dame Sybil said that Arthur Miller, whom she
described as one of the great playwrights of our day, should have a
good steadying effect on Marilyn.

U.S. Army will not release Elvis Presley from current: training sched¬
ule “except for compassionate or emergency reasons!” Policy was set:
forth in a letter to Rep. A. E. Herlong Jr. (D-Fla.) denying a request
to allow Presley to sing at an armed forces day celebration sponsored
by Chamber of Commerce May 17 at de Leon Springs, Fla,

Ilya Lopert has acquired the French film, “Maigret” for the U.S.
Arid Edward L. Kingsley has taken on the British “Lucky Jim” for re¬
lease via Kingsley-International ... Turner B. Shelton has bowed out
of addressing the Federation of Motion Picture Councils at Cleveland
tomorrow (Thurs.) afternoon . , . Radio commentator Martin Starr
to accompany Douglas Fairbanks Jr. on latter’s p.a. tour for “Chase
a Crooked Shadow.” He’ll act as interviewer-m.c: for Fairbanks and
film’s star, Anne Baxter, on the stages of houses playing the thriller.

Paul D^nis and George Barris have formed a writer-photographic
collaboration and fly to Hollywood April 17 on assignments for Ameri-.
can Weekly, Compact and other books. ;

Peter Riethof, who is dubbing “The Parisienne” for Ilya Lopert, on ■?;
the prowl for a Brigitte Bardot “voice.” . .': B. G. kranze, Stanley. War¬
ner Cinerama v.p., off to the Brussels World Fair for the opening of
Cinerama there and for confabs, with Nicolas Reisini regarding the
opening of additional Cinerama nutlets in Europe . . . Universal pub-
ad chief David A. Lipton in Gotham for 10 days of meetings with home-
office executives . .... Producer Ross Hunter doing the bally routine for
“This. Happy Feeling.” . , . Simon and Schuster renting a Broadway
sign to promote Walter Ross’ first novel, “The Immortal.” Ross, who is
BMI press chief and former Warner Bros, publicist, has sold the film
rights to Metro. Tome concerns an actor- of the leather jacket school
who gains fame after his accidental death . . . Movielab Color Corp.
has issued a special memo describing 10 different color processes for
the production of 35m and 16m release prints . . .

Negotiations under way for Tony Randall to play the lead in Stanley
Kramer’s “Invitation to a Gunfighter,” Alvin Sapinsiey screenplay to
be directed by Paul Stanley. Film is scheduled for production this sum- .
mer during the eight weeks Randall will be on vacation from his lead
role in the musical, “Oh Captain!” on Broadway . . . Hermione Gingold!
in Gotham to participate in the bally for Metro’s “Gigi,” which opens
at the legit Royale Theatre on May 15 on a 10-perfonnance, reserved
seat basis , . . Cine Roma eyeing Sal Mineo to portray the youthful
Leonardo Da Vince in an upcoming film. Shooting would start! after
Mineo completes “Tubi’s Monument^’ and “The Gene Krupa Story” in
Hollywood . . .

Allied States Assn, singing the praises of Pepsi-Cola for employing
a drive-in as background for a national ad . , , Larry Morris, v.p. and
general manager of B. S. Moss Theatres, off to Europe Monday (21)
for a tour of film production centres to line up product for the Moss
art houses . . . Americo Aboaf, v.p. and general manager of Universal
International, to Europe over the weekend . . , N.Y.’s Cinema Lodge of
B’nai B’rith pays tribute to retiring president Robert K. Schapiro and
newly-elected prexy Joseph B. Rosen at. Hptel Astor luncheon tomor¬
row (Thurs.) . . . N. Richard Nash back from the Coast after complet-
(Continued on page 22)

L. A. to N. Y;

Irving Asher
Anne Baxter
Sam Briskin
Yul Brynner
MacDonald Carey
Charles Cobum
Hans Conreid
Gary Cooper
Joan Crawford
James Doolittle
William Dozier
Anita Ekberg ’

Rudy Flothow
John Forsythe.

Samuel Goldwyn
Mack Gordon
Bob Hope
Ross Hunter
Jose Iturbi
Leo Jaffe
Howard Keel *

Fred Kohlmar
Warner LeRoy
Ralph Levy
. David A. Lipton
Daniel Mann
Rex Marshall
Mack Millar
N. Richard Nash
Otto Preminger
Vincent Price
Dick .Puccio
Richard Quine

Martin Ritt
Arnold Stang
Anthony Steele
Lee Tracy
Rudy Vallee
Esther Williams

N. Y. to Europe

Americo Aboaf
Lyn Austin . ^
Freddie Carpenter
Jean Dalrymple
Richard Davis
Art Ford
Anthony Frandosa
Ben Goff stein
Martin Goodman
Leland Hayward
B. G* Kranze
Ilya Lopert
Bruce McClure
Larry Morris
Eric Pleskow
JeanRenoir
Joseph Winters

N. Y. to L. A.

George Barres
Paul Denis ’

Milton. Goldman
Mike Jablons
Harry Mandel
Edwjii Miffer
Elmer C. Rhoden
Franklin Schaffner .

Jean Stapleton ;

5

Wednesday, April 16* 1958

—'— r -— -———— ' ■—-—■ - , ■-—i— ... • • . •.

PICTURES

as

The socalle.d ‘‘discriminating” audience must display, its. capa¬
city for discrimination more clearly if a confusion between “art
houses” and “sex houses” is to be prevented, Arthur L, Mayer,
veteran foreign film distributor and w.k. film biz personality, tells
the Federation of Motion Picture Councils at Cleveland tomorrow
night (Thurs.)

Mayer’s speech is titled ‘‘Foreign Films and American Audiences.”
It predicts that, due to the growing acceptance of dubbed films,
the Scarcity of domestic pix, the growing popularity of overseas
stars and the demand for franker treatment of adult, problems, im¬
ports during the next ten years should double the advance they
made during the past 25.

However, warns Mayer, the “art” houses should not become
synonymous in the public mind with theatres specializing in un¬
inhibited sex. It’s to allow the importers to concentrate on artistic
values rather than pure exploitation that Mayer, argues that the
public must show discrimination.

UA Tops Own Pace 7 Years In Row;

For the seventh consecutive year, -f
the Arthur B. Krim-Robert S. Ben¬
jamin management team at United
Artists has chalked Up a net and a
Volume exceeding its previous year.
For 1957, an all-time net of $3,262,-
466, after provision for taxes,, was
I achieved. Gross world-wide income
from film rentals and related activ¬
ities was $70,008,242, also listed as
the highest in the 39-year history
of the company. Figures compare
with a net of $3,106,497 and a gross
Of $64,106,497 in 1956.

The 1957 earnings are equivalent
to $3.05 per share on the stock out¬
standing as of Dec. 28. Compara¬
tive earnings per share for 1956,
adjusted to the shares outstanding
at that time, were $2.90.

Krim stated that the first quar¬
ter of 1958 would be ahead of the
same stanza of 1957 and; that he
was confident that this year would
ei\d up ahead of 1957.

Krim based his optimism that
UA was a growth company “with
the end not in sight” on the. fact
(1) the company's funds obtained
from public financing . Would be
(Continued on page 24)

LOMBARDO, DE SIMONE
ARRIVE IN GOTHAM

Goffredo . Lombardo, president
of TitanUs Films of Italy, and
Titanus general manager Franco
De Simone have arrived in New
York for a series of conferences
with United Artists and Metro
executives on the release plans of
“The Naked Maja,”‘ Ava Gardner-
Anthony Franciosa starrer which
Lopibardo is producing in Rome.

UA has the U. S. and Canadian
distribution rights to the film and
Metro will distribute it in the rest
of the world, excepting Italy where
Titanus distributes, .

While in N: Y., Lombardo will
open discussions with other film
companies relating to future co-
production deals.

Draws Ire of Animal
Protection Societies

Vancouver, April 15.

This town has in recent months
had a several-chapter fuss with its
German colony over old war pic¬
tures showing on television screens.
Now protests over theatrical
screening of Columbia’s “Torero,”,
bull fight opus, which closed re¬
cently at Studio art house, are dis¬
closed..

Syd Freedman, the operator, re¬
ceived Objections from Performing
& Caged Animals Protection
League and from Tom Hughes,
manager of area’s SPCA. Mrs. No-
reen Hepner, president of PCAPL,
wrote and visited Freedman, who
invited the league to see feature.
She said she considered “Torero”
to be “a pagan thing, and sacri¬
legious,” referring to the bull¬
fighters’ obeisances after the kill.
“Such cruelty,” she added.

Hughes did not see the film, but
protested to Freedman that “Chil-
(Continued on page 24)

W HARD TICKETS
RANGE $1^5 TO $3

A price range of $1.25 to $3 in¬
cluding tax has been established
by Metro for the legit-style pres¬
entation of “Gigi,” the Alan Jay
Lerner-Frederick Loewe tunefilm,
at the Roy ale Theatre in New
York. Picture, opening on May 15,
will be shown for 10 performances
a week.

Prices for Wednesday matinees
(at 2:40 p.m.) will be $2 for or¬
chestra seats, $1.50 for front mez¬
zanine and $1.25 for rear mezza¬
nine. For Saturday, Sunday and
holiday matinees (also at 2:40
p.m.), rates are $2.50, $2, and
. $1.50; Monday to Thursday eve¬
nings (8:40 p.m.) and. Sunday eve-
nihgs. (8:30 p.mj, same scale
holds. Top prices are for Friday,
Saturday and holiday evenings
(8:40 p!m.) when rates are $3,
$2.50 and $2.

Get The Bidding Going
Strong on ‘Seesaw’ Show;
Ask $600,000 and 10%

Hollywood, April 15.

It was a seesaw race this week
for the . William Gibson;; legiter
“Two for the Seesaw” as Se v e n
Arts Productions (Eliot Hyman-
Ray Stark) moved in on packager
Charles K. Feldman and, seemed
to have the inside track in the bid¬
ding. Feldman, acting for William
Holden, would have had Columbia
backing.

If Seyen Arts grabs off the prop¬
erty,. it’l] go through. United Art¬
ists. Terms reportedly are $600,-
000 cash plus 10%. of the gross
over, the first $3,500,000. Under,
the originally contemplated Feld¬
man deal, Holden would have; been
associated with Gibson, producer
Fred Coe and director Arthur
Penn. They’d have . jointly de¬
ferred their compensation in re¬
turn for 90% of the film’s earn¬
ings. On that basis , the picture
could have been made for $750,000
and Col could have recouped- its
financing within ten weeks on the
basis of a 27 1 ,£% distribution fee.

Now, . however, the. .tendency
seems to be to want to sell the
play on an outright basis, plus a
•percentage. In addition to Seven
Arts, several other UA producers
such as Otto Preminger and Harold
Mirisch are in the running along
with Warner Bros. .. ,•

L‘IL FILMS, TOO

At a time when most of the
major. companies, are determinedly
talking economics, in distribution
and have their eyes set on turning
out “big” pictures, 20th-Fox con¬
tinues to march steadfastly in the
opposite direction.

It has no current plans either to
eliminate U: S. exchanges or to
merge with anyone else. And it
continues with a balanced sched¬
ule of big and: small films, the sur¬
face; explanation being that. it has
an obligation to deliver product to
the theatres.

According to 20th execs, the
company is doing well with its
low-budget Regal Films releases.
It’s not losing any money on its
medium budgeters and it’s vastly
satisfied with its top: product; like
‘Peyton Place,” “Long, Hot Sum¬
mer,” “The Young Lions,” “A
Farewell to Arms,” etc. As re¬
ported in Variety last week, 20th
had the best domestic quarter in
its history in the three weeks end¬
ing March 31, 1958. \

But, even, though it feels that it
has hit bn a happy formula, which
allows it to fill a product.void, 20th
remains, sensitive to market
changes arid indications point to
some adjustments for 1959.
Lengthy meetings. were held in
New York last week, prior to the
departure of prexy Spyros P.
Skouras for the Coast where; start¬
ing yesterday (Tues.) he, general;
sales topper Alex Harrison, pro¬
duction head Buddy Adler; ad-pub
v.p. Charles Einfeld, 20th-Interna-
tional prexy Murray Silverstone,
huddled with the 20th board arid
among themselves to finalize plans
for production and release in 1959.

-The -preliminary plan is to .keep
output at approximately the same,
level as in 1958, but there may be
some adjustments.;: It’s possible
that films in the low and medium:;
budget range may. be reduced
some. And 20th reinains sensitive
to the plans of. the other studios:

“If we See our competitors going
back to the production of low-
budget product, we‘d certainly get
out* of that bracket,” Harrison said
last week. Meanwhile, 20th appar¬
ently feels that, with its distribu¬
tion; organization. intact, it might
as well keep its release channel
full and the theatres .supplied with
(Continued on page 24)

Leave Houses Bnpty in Evening

CINERAMA AGAIN EYES
‘PAINT YOUR WAGON’

Stanley Warner is again showing
interest iri “Paint Your Wagon” as
a Cinerama'-film. The Alan. Jay
Lerner-Frederick Loewe Broad¬
way production of. several years
ago was the property of the late
Louis B. Mayer and since his death
has been controlled by his nephew,
former Metro producer Jack Cum¬
mings: . - ‘

Nat Lapkin, v.p. of Stanley War¬
ner, has made a number of trips
to the Coast to discuss a possible
productibn in the three-strip proc¬
ess, with" Cummings at the helm.
Property w'as tentatively set as a
Cinerama project, when Mayer w as
chairman of the board of Cinerama
Productions Corp.

■ . 4 / ■ . —.

Publicists-20th Agree;
Tighten Job Security;
Juniors’ Salary KJp $6

First break in the stalemated ne¬
gotiations between the N.Y. Screen
Publicists Guild and four film
companies came, early - this week
When the union reached an agree¬
ment with 20th-Fox. Pact, which
will be signed momentarily, is ex¬
pected to set the pattern for the
industry.

Agreement, a two-year deal, has
the effect of tightening the secur¬
ity status of the pub-ad staffers by
requiring that 20th hold a 90-day
“discussion" with the SPG before
it considers shifting any work to an
outside, agency. . Union is hopeful
that lengthy talking period would
give them a chance to convince the
company that it would be more
economical to do the work in the
shop. -'

Pact also; gives a $6 cross-the-
board wage hike to all staffers
earning less that the senior pub-,
licist minimums of $140: It also
provides for a wage reopening for
the/senioj: publicists 10 months
after the contract goes into force.

National Boxoffice Survey

Trade Still Strong; ‘Kwai’ No> r 1, ‘Lions’ Second*
‘Pacific’ 3d, J 30 Days’ 4th, ‘Andrew’ 5th

Many complaints have, been
raised about the shortage of pic¬
tures aijned specifically at the kid¬
die trade, but the. question now
arises as to just what type of
films will parents bring their, off¬
spring to see. During the Easter
school vacation period, Loew’s the¬
atres in the N.Y. metropolitan area
experimented with two moppet
programs. One consisted of a
package made up of a reissue of
a Shirley Temple picture, “Susan¬
nah of the Mounties," arid an all-
cartoon feature, “Gulliver’s Trav¬
els.”: The other combo consisted
of two Martin & Lewis oldies.
“Jumping Jacks” arid "Scared
Stiff.”

Both packages only fared so-
so. Matinee trade was rated satis¬
factory ■ but not great. However,
the evening trade fell off so much
that the overall result had to ba
re-evaluated. On the other hand,
Walt Disney’s “Snow White and
the Seven Dwarfs!’ scored more
solidly on the RKO chain although
business was also off during the
evening hours.

The pattern of business raised
the question of the possibility. of.
changing the matinee and evening
programs in the future. It raises
a question of the proper adver¬
tising and arranging rental pay¬
ments, particularly if the pictures
come from different distributors.
Exhibitors agree that there ’ are
many problems involved, but that
they are not insurmountable.

Another factor noticed in the
pattern of kiddie trade is that
it is better in downtown houses
than in the neighborhoods. It’s
felt that during vacation periods
parents attempt to ma!:e an event
of taking the children out and,
as a consequence, usually transport
the family to the big downtown
house. The visit constitutes an
occasion and frequently involves
having lunch or dinner iff a down¬
town restaurant.

Niven, Doll Tour for Todd

Boston.. April 15.

David NiVen and Bill Doll, .Todd
p. r. rep, came in Thursday (10)
for exhib meeting at Dinty Moore's
re nabe dates for “Around the
World in 80 pays.”

Niven and Doll are on a 13 city
tour in behalf. of. nabe dates.
“Around the World in -80 Days”
opens Wednesday (16) at. the
Coolidge, Brookline; St. George,
Framingham; Strand, . Quincy;
Paramount.. Newton;. Paramount,.
Lynn,, and begins a rUri Thursday
(17) at the Strand. Dorchester.

Niven sa ; d he had promised to
make the 13 city, tour with the. late
Mike Todd.. Earlier Michael Todd
Jr: was in town to get the dates
set following close of the’film at
the Saxon, where it played, for 51
weeks.

Critic Jay Carmody To
Rep Ui. at Cannes As
More Stars Anticipated

i • Washington, April 15.

; Jay Carmody, drama critic for
Washington Evening Star, has
been named official U. S. rep to
Cannes Film Festival. Carmody
served as head of panel of judges
:.t last Summer’s Berlin Film Fes-
t-vaL , V

Cannes Festival (May 2-18);
which serves as kick-off for annual
rush of Europe’s film fetes, is ex¬
pected ti) attract more top star
names than in recent years. Clark
., The current; session is a post- [ while “Witness! For Prosecution” Gable is skedded to attend on be-
holiday week for most firstrun j (UA) rounds out the Top 12. “Sev- j half of “Teacher’s Pet,” and Oscar
theatres, and biz reflects this. How-! ep Wonders-6'f World” (Cinerama) • winner Joanne.Woodward will be
ever, trade. has held surprisingly > and “God Created Woman” (Kings) there with husband Paul Nevvmrm
Strong in many key cities covered ; are the runner-up pix. [ to hypo interest in “Long, Hot

by. Variety this stanza. The; Interest centers on “Windjam-! Summer.” • Both pix are invited
weather, Which turned springlike ; mer.” (Nat’I), - initial pic in the ’ participants, in addition to official
for first time, did • not seem to ^ Qinemirficle process, among the j . (Continued on page 03)

hamper trade. ! newcoriiers. It is rated big in L. A. -1------

“Bridge on River Kwai” (Col) :• and verysolid lri N. Y. at the.big;

still is in No. 1 spot, making the, R 0 Xy which has lost half its seat- j I. ADY SINGS THE BLUES

fifth .session the .-film. has. been iffg capacity in order to handle the 1 . •

champ. It is being closely pursued : hu ge screeri and special equip- i BIIT NOT AN THF fUACT
by “Young Lions” (20th), which is | men t. “St. Louis Blues” (Par), also ! I. lAJfiul

gradually closing the gap. but still i ne w Is okay in St. Louis and good ; Hollywood, April 15.

not able to get beyond second m ^ Y. 1 Current musicians’strike in Hol-

place currently; ^ . ! “Touch, of Evil” (U), another j lywood, “wilh .no end in sight,” is

“South Pacific” (20th), playing ; npwle, is fated fair in Frisco, j leading to Lester Cowan recording
in seven spots this stanza, is windr : “p ar j s Holiday” : (UA), . another jibe sound track of his upcoming
ing up third: Fourth money, goes) f res h entrant, shapes, okay in Min-; United Artists, release, “Lady
to “Around Worid in 80 Days”/. neapolis, quiet in Philly and only i Sin“s the Blues.” in Paris.this sum-
(UA): The Mike Todd opus was ; fairly good in L. A- “Stage Struck” ; mer, according to Ann Ronell, mu-
pushed down by new arrivals m j (BV), also new, is rousing in Bos-i sicel director on picture and wife,
recent weeks but . is staging a i ton but str i ct ly lightweight in L. A. of the producer:
smart comeback this round/ I and Frisco. , . i Here to have completed ar-

: “Merry Andrew” (M-G) is tak- J “i)esjfe Under Elms”. (Par) , con- ranyements for scoring Billie Holi-
ing fifth place while “Long, Hot j tiffries its steady pace in two N. Y. j dav biopic. Miss Ronell says pres-
Summer”. (20th) is finishing ; sixth, ! t,A„ca C . . in fifth ! pnt rrmsie situation on Hollvwood

“Marjorie Morningstar” <WB),
which comes into the N: Y. Music
Hall next week, is taking seventh
money, same as last week.

“Run Silent, Run Deep” (UA)

is winding up eighth. It had been _

in third position the. two previous [ “Cowboy’

Weeks, “TAaphup’c "Pdf’ ■ IParV is : nfLit.: ' J.

“Teacher’s Pet” (Par)
landing in ninth place.

“Search For Paradise” (Cine¬
rama) is finishing 10th. “Snow
1 White” (BV) (reissue) will be 11th

houses though in fifth weeks. I ent music situation on Hollywood
“Farewell To Arms” (20th), solid front is such that.Cowan, who orig¬
in St. Louis, is okay In Philly. I inally planned to record sound
“Escapade in Japaq,” (U) is rated . track in Hollywood, has definitely
nice in Chi: “Peytpn Place” ( 20 th) - swit-hed to French capital. Re¬
is big in Chi and fancy in Toronto. ■ cording will be niade by singer
Gervaise” (Cont) is big in N. Y. j during her upconvng May-July
>wboy” is mild in Boston.' concert tour of Europe.

“Paths of Glory” (UA) looms fine - Miss Holiday, however, will not

in Buffalo : appear in picture, adanted from

! j biog of same title by W’illiarti Duf-

f Complete Boxoffice Reports on ! ty. with whom Miss Ronell collabed

Pages 12-13.) 1 on screenplav

FILM REVIEW*

p^snEff

Too Muck, Too *000 and Murray Hamilton as a picture Hoarf Kong Affair

• _ • director, Martin Milner as an old ~: ■ . ■ ■

Frank if incomplete account of !te * 0t nSS Average mystery deriving in-

Diana Barrymore’s drinking '?.?*■“.* ® ; b 3£ ■ t*rest from Hong Kong loca-
and love life. Disappointing as K ^TpnStn^ “riKSS *ions. Jack Kelly may boost

Wopic ma, sell / rankt author’ ol the “oo® with bu » 0 r* r » n " oss,b,U -

account of inside on >fll- .; ^^ 0 ^ ties dim.

_I Art Napoleon’s direction is Hollywood, April 11;

Hollywood; April 11. i thoughtful and sharp, making the Allied Artists release of a Ciaremount
Warner Bros release of a Henry Blanke IllOSt Of individual scenes and at- ^“wynn-SaT^es RichaMl SaS

production Stars Dorothy .Malone, Err >1 ; tempting a Cumulativemeaning be- sheki Gerald Young. Michael Bulmer,

^'vo i-at^rioo. Siu.r V y«"d the , boolTs vappraisal, 'TVo

Hamilton. Martin Milner. John Dennis, photographers, NlCk MuSUraca and by Paul F Heard Screenplaf by Herbert

Edward Kemmer. Rbbert Ellenstein. D»': Carl Guthrie, make the most Of the G. Luft. Paul F. Heard, J. Raymond

Sa'jo 1 saMwn'^taSId : ? "h, bv narrative’s ■ dramatic 'possibilities.

Diana Barrymore and Gerold Frank: e. m- Lrnest Gold S music SCOre IS a. ’Forbes Previewed at the studio April.9,
highlight the filmland bditin? _ n _ j a< * Kelly

viewed at the studio: March 24. 1953. by Owen Marks and sound by Chu Lan • V . V May Wynn

f tunning time, 122 MINS. . . Francis J. Stahl are botfr top-hotch. Li Noon I..'!’ Richard Loo

liana Barrymore Dorothy Malone. . ■ s6 „-\ May . Lai Li(a Sbek

: Hoag Kong Affair

Average mystery deriving In¬
terest from Hong. Kong Idea- .
irons. Jack Kelly may boost
prospects, but overall possibili¬
ties dim.

Hollywood, April 11:
Allied Artists release of a Claremount
Pictures production.-. Stars Jack KeUy,
May Wynn; features Richard Loo, Lo JJta

jliana Barrymore
John Barrymore -
Vincent Bryant
John Howard
Michael Strange
Charlie Snow
Lincoln Forrester .
Walter Cerhardt
Robert Wilcox
Gerold Frank

Dorothy Malone.
Errol Flynn
. Efrem Zimbalist Jr:

Ray Dantoh
... Neva Patterson
Murray Hamilton
.;... Martin Milner.
_ John Dennis

f ry Terror

Sou May --

Louis Jordon :....
Inspector Stuart ..
Jim Long ..

Lo Li(a ' Sbek
... ...Gerald Young
■...’. Michael Bulmer
:... . James niidson

John Dennis i Highly-charged suspense: mel-

SS^eESKhI Hirt-elass^aplott.Ooner

that lives up the. sensational

Diana Barrymore's as - told - to

autobiography, ‘‘Too Much, Too Hollywood April 11. *", ” v ^ ' 7 ■

Soon," has to. be considered on two! Metr'a release of a Virginia and Andrew brings a trip through ..the colony
levels as a motion picture. On tM’ that !««* "ipr. intrigue and mys-

first count it is a fragment of the; ?££

Barrvmore story a good dealof ’ Terr y Ann Ross. Directed and written by itself. Kelly, whose usual mode of

narrymore story, a gooa ueui ui ^ Andraw u sto ne; camera. Walter Strenge; transnortatlon is a horSe OH tv’S

the life of Diana and a part of the music, Howird ,Jackson; editor. Virginia transportation is a norse on iv s

... f .. T , * , * stone. Previewed at the studio, April li, "Maverick,” will. help this Clare-

Jjfe of her father, John. As such It : ; 58 . Running time, m MINS. - ■ . j

•«„ otraaaat ’•'• ’AiTain’l'J*!*' Mdiner .:v James Maspn mount. Pictures production along

Is more Main Street than jts pan but the Allied

Stem. The. Barrymore glow is. seen Artists release is destined for pro.

as something produce*; more gram situations,

bottled firewater than by the inner : yince Jack ^ugman . - Several hands were in this Ori-

fire of genius. It will probably sat-j pa^MolnS^-iV////.V//,VT/rr5. Anni-Row ehtal pot, with the major work hav-
isfy no one who knew John Barry-1 ——-—. ing fallen to Paul F. HMrd who

-more, whether they liked him or! For a Virginia and Andrew L.

not. and it gives_no indication at; Stone productions!^as “Cry Ter, ^ n h d t ^ntf^^ ^odueUon fiitaed
all of why the Barrymore name ror,” the opening titles represent in Hong Kong has co . or di-

means something, in the theatrical a kind of dramatic count-down nated his work to take advantage
profession. ,. Once they are over—and the power of what there is to see—crowded

On the second count, as^a melo- is buil( j| n g even whUe they are on streets, crowded waters and. crowd-
drama of high life, m social and; : ■■ ■* . w, ■ ed living. The only familiar thing

theatrical worlds, with very frank j t “ e story is launched with dizzy- j s a Coca-Cola sign, and it’s a case
feenes of sex and alcoholism,” ing speed and suspenseful pursuit where unfamiliarity breeds in-^
•‘Too Much, Too Soon,” will prob- that hardly relaxes until the final teresf.

Ably be successful commercially, frame. The Stones are unashamed Kelly is an American who owns
Henry Blanke’s production for story _ teIlerS; They throw anything half-interest in a Hong Kong tea
Warner Bros, is subtitled The _ aVi-ntiw* ihit «yiv«^plantation which has had jolly good

Daring Story of Diana Barrymore,” into their narratives that give them | uck w |th a brand called Iron Lady
•nj that is what it comes down to: added interest or excitement. This Budha Tea, but Kelly hasn’t seen
an expose of a fambils name and production for Metro is one of their any money from this enterprise in
its sad and speedy descent to ruin { best and it is a solid, satisfying pic- three years. In Hong Kong to find
and despair, {ture that Will have excellent hn* out why, he meets May Wynn, Chi-

The screenplay by Art^and Jo j nff - • f _ nese secretary of the English _at-

Napoleon does one important thing 0I “ ce . relurns \ torney (Gerald Young) who handles

well It takes the annoying whine Basic premise seems a little the plantation’s business affairs,
out of the story, so that the heroine' s t* aky > “ ut before Viewer has a she goes for him, and he goes to
is not forever blaming everyone f chance to examme it, >ynter An- see "why his tea isn’t finding its
for her troubles and travail. If it J d ^ ew . . P 1 ? 4 ?° way into hot little pots. A murder,

is over-simplication it is justified,] c l loc 1 k ‘ fu11 of th . e FBI ,- bombs m an attempted knifing, a near drug-
hut Diana is represented as a child I air P lane s.. sexual psychopaths, _ fe- gi n g and two chases later, Kelly

who sought love but was denied it 1 '£5finc\ ad shoo t ine7 e StSrtio a n d k^ discovers Young has been hoarding
V.v her husv barents actor Barrv- K1 - gs ’ snootings, extortion Kid- a n the profits himself while using

itfoi^^nd^^io^t^Mkhael 0 Strange, ^ 0 P n Pm m g 4t3s de th“ d /ot^crWcai ,h f

pen-name for socialite Blanche f acu lties are completely numbed Hong°Kong’s harbor KellVs su-
Oelnchs. This Ioneliness_;is accept-/ in happy anticipation of the next the

billing. Good names, good b.o.

Not. long after his plane touches
ground in “Hong Kong Affair,”
star Jack Kelly is asked, ‘Why
^ don’t you see the city first?”. This
is a helpful suggestion, for it

Oelnchs. This loneliness is accept- ; in happy anticipation of the next ^Aieuthine brines him into the
able as the reason for Miss Barry-; curV e to be smashed at you, and bf ^^^he short-pahtsed long-

more’s frantic romances and mar- st in dazed from the last one. wllld nnlirp short P an t sed » lon ?

riages, all eyed with clear-seeing . T n this one James Mason is an p ,,

candor though sordid and unappe-'electronic expert who Cbnstmcts a . <he ; most believable part

titing. The film story ends when bohibte^a imn. Bod sTeiger of * h .* s . bow '*enu»ely ■concerned

Diana decides to cleanse her soul who tells him it is to be submitted an , d convincing. Miss Wynn,

by the current substitute for the' for approval to the TJ.S. govern- a lovely lady who can act, isn t giv-
confessional or the couch,, the; ment in bidding on a military con- en much chancc^ for her_ put-on
ultra-frank autobiography. This is ‘ tract. Instead SteigCr tucks it away Onental accent f P uts -
represented as a step in her re- on an airplane, warns'the officials her portrayal. a

generation. in time where it is, but threatens ^bmese femme, Lo Lita Shek adds

There are many omissions that to repeat the job ^unless $500,000 8 /delightful touch. __ .

constitute falsity as far as the full : 1S immediately forthcoming. ^ The ^screenplay—which Herbert

story goes. Barrymore, for in- . . Mason and his wife, Inger Stev- G. Luft and Helene Turner co-
stance, is represented as married • ens, are held captive by Steiger & wrote with He ar d^ and Fnedgen—
only to Miss Strange; no other. Co., while the half a million is basically is ths. average Jale of hid-
marriaces are alluded to undouht- ’ ponied up. The hostages also in- den ngrcotics. Heard s direction is
edlv because of the problem 0 f elude the small daughter of Mason solid for the most part , blit could
leeal clearances P and . Miss. Stevens, Terry Ann Ross, have been picked up slightly in the

,* H „ •, - ; which adds another dimension of hurry-up scenes: . His production

AT ^ere are other such omissions harrowing suspense, as Steiger’s v a 1 u e s, especially considering
that.will be noted ana thst^^ cannot^1 colleagues are made, known. They everything was done in the Orient,
Tail to detract from the impact of j i nc i u< j e Angie Dickinson as a shiv- are fine, with only one set appear-
-tht story. The Napoleons undoubt- i wielding beauty, Neville Brand as ing contrived. Photography by S.;
cilly worked with what material i a killer-rapist, and Jack Klugman T. Chow has caught the feeling of j
they could, balked from giving the ! as the third member of the evil Hong Kong, and the Louis Forbes
complete account by the reluctance; trio. score helps. Title song by Forbes

of the living to be involved. But ; stone, as director, and Virginia and Paul Herrick is a pleasant
understanding these problems does • stone, as editor, keep several lead-in. and it’s given a good run
not concern an audience .and an scenes boiling .simultaneously, cut- by singer Ronnie Deauville: '
audience ingoing to feel that some-; ting sharply from one to another, ; - Ron.

thing is missing, and it is. . ; 1 heightening the effect of each by ... . — -

What is missing is the feeling . playing it off against another. The Manhunt in the Jungle
that the story of this girl named. picture, as with other Stone pro- (COLOR)

Diana Barrymore, is a story that. auctions, has the- grimy feel of ..;_

should matter. The Napoleons have • reality through their shooting in Semi-documentary jungle ad-
been skilfull in making Diana i-.ore, aCt ^ al locations . away from any venture filmed on the spot in '

sympathetic; her story is. pitiful, studio. For the kind of story they South America, Good pros-

But it is; not important and it :is. flo * u P a y s 01t - pects for its type,

not admirable. There is not the lift Walter Strenge’s photography is .

of Lillian Roth’s “I’ll Cry Tomor- n vital ^.ement of this kind of Hollywood, April IL.

row,” a story of infinitely greater^realistic drama, with shots inside Warner . Bros: release of a Cedric
degradation but of eventually high- a T New York subway ^ube, along g*n # Robin Hughes

er hope. ; New York’s West Side^Highway,^.m- Ktorrjam^aifm*^^^

hv M,i n no .w. n Side an elevator shaft and other Directed by Tom McGowan. Screenplay,

Dorothy Malone is often very equally difficult but rewarding Sam Merwin Jr., o wen Crump; based on

moving as Diana, successfully areas Mason And Steieer nlav well the book, “Manhunting in the Jungle’* by

•Itortng.-tte .etamtar&om

adolescence to a woman mature in but it is Miss Stevens who eiveS the Warwick. Previcwed at the studio, April
*^.“22 >nprt, tomwn*- performance. Her Burn,,

Flynn makes John Barrymore an! evocation of terror and despair are Aioique . . Luis Alvarez

aimable drunk but not much else.- shafted straight to the spectator’s Coi. p. H. Fawcett..,.James Wilson

Efrem Zimbalisf Jr. is one of the j heart. Miss McWnson^oung Mis

Actionized characters, Diana s first! Ross, Brand, Klugman, Jack .Wilbur Harris James Ryan

husband; a decent actor who tries i Kruschen and Kenneth Tobey give —— 1 -

to help her. His portrayal is warm ' strong and varied support in their “Manhunt* in the Jungle” was
and sympathetic. Ray Danton characterizations. made by the same team responsi-

makes the second husband, a ten-1 Other technical credits inelude fble for the featurette of a year and
nis bum of nasty disposition, a [ the sparing but effective music by. a half ago, “The. Amazon Trader,”
properly repulsive character hut Howard Jackson and the realism of producer Cedric Francis, director
one of understandable attraction, the unretouebed sound, by Francis Tom McGowan and writer Owen
Neva Patterson as Michael Strange, J. Scheid. Poire, Crump, with latter sharing writ¬

ing credits this time with Sam Mer-
win Jr. it is localed in the same
South American area as the earlier,
excellent short feature , and as a
true story adventure, beautifully
photographed and capably pro¬
duced, it should! have a most suc¬
cessful acceptance... Considering
its probable cost, Warners may
have a small bonanza on its hands.

The “manhunt” referred to is
the actual trek into the Amazon
jungles of British Commander
Gebrge M. Dyott, who set out in
1928 to find Col. P. H. Fawcett,
British explorer who had disap¬
peared three years before. The
Fawcett legend is Still active, from
time to time, lending itself natural¬
ly to exploitation, but Dyott’s ex¬
pedition is not so well-known. The
screenplay by Crump and Merwin
nicely , withholds the outcome until
the end so there is suspense in both
adventures leading up to the climax
and in the tragic conclusion itself.

The Warnercolor photography by
Robert. Brooker, shot entirely in the
Amazon country of South America,
with some background shots done
in Peru, is exceptionally faithful in
color reproduction. The river and
the jungle are caught with clarity
and imagination, although the shots
are not as breath-taking as some
displayed in “Amazon. Trader.”

McGowan is at his best as a di¬
rector in handling of the real na¬
tives; some of the actors recruited
in^the area being unfamiliar with
motion picture technique are in¬
clined to indulge in brush-chewing.
Robin Hughes, as the central fig-
ure, is restrained, however, both
in his acting and his narration
which is used for a major portion
of the film in lieu of dialogue. It
suits this kind of story and adds
to the reality.

Editing by Robert Warwick and
sound by Dolph Thomas, both vital
in a production where no retakes
and no rushes were possible, are
excellent. Howard Jackson’s music
is also a plus factor. Powe.

The Return ef Draeula

Francis Le-derer as zombie in

horror pic short on horror.

Teehaged angles may over-. "

come deficiency. Fair exploi-

tationer.

Hollywood, April 11.

United Artists release of Jules V.-Levy-
Arthur Gardner production. Stars Francis
Lederer, Norma Eberhardt; features Ray
Stricklyn, John Wengraf, Virginia Vin¬
cent; with Jimmie Baird; Greta Granstedt.
Gage Clark. John McNamara. Harry Har¬
vey Sr., Mel Allen, Hope Summers, Dan
Gachmaii. Robert Lynn.. Directed by Paul
Landres. Story. and screenplay by Pat
Fielder; camera. Jack MacKenzie; music,
Gerald Fried; editor, Sberman Rose. Pre¬
viewed in Hollywood, April 12, *58. Run¬
ning time. 77 MINS. ,

Bellac .. . . Francis Lederer

Hachel ... Norma Eberhardt

Tim .. Ray Stricklyn

Mickey ... Jimmie Baird

Cora -------.......... Greta Granstedt

Jennie ---.......... Virginia Vincent

Merriman ................ John Wengraf

Reverend ‘,.'. ---- -...... Gage Clark

Sheriff Bicknell ........ John McNamara

Station Master ..Henry Harvey Sr.

Porter . -......:.., Mel Allen

Cornelia .... ..... Hope Summers

County Clerk ............. Dan Gachman

Doctor.....:.... . Robert. Lynn

“The Return of Draeula” is a
well-made little picture^ but it is
somewhat Short on its most mar¬
ketable quantity—horror. Francis
Lederer plays the title role with
considerable restraint and it is not
until the final reel that things get
at all exciting; As a horror exploi¬
tation item, it could stand some
juicing upr It could be, you might
say, more full-blooded. Except for
this deficiency, 'the Arthur Gard-
lier-Jules Levy production for
United Artists release is capably
made and tightly directed by Paul
Landres. Pat Fielder did the
screenplay.

Lederer is not our old friend.
Count Draeula, in this one, but is.
a Dracula-type zombie who sets but
to transplant himself from his na¬
tive Balkans to sunny California.
He arrives in the United States
having taken the identity of a man
he murdered en route. He takes
his place in a household of the
man’s relatives. The daughter of
the house, Norma Eberhardt, im¬
mediately catches his eye, although
not for the usual male reasons, and
after enlisting his first victim, Vir¬
ginia Vincent, he starts after her.
Partly through the aid of her teen-
aged suitor, Ray Stricklyn, Miss
Eberhardt escapes his clutches.
Lederer is eventually done in by
the complications of modern life
when the U.S. Immigration Dept,
comes around to check up oh his
passport;

Miss Eberhardt, Stricklyn, Greta
Granstedt, Jimmie Baird, Miss Vin¬
cent and John Wengraf do nicely
with their material,

It>"is an acceptable production
but until the traditional wooden
stake is driven.’ into the zombie’s
heart, the screen turns color for a
moment and the blood spurts forth,
there is a regrettable shortage of
the weird and eerie. Powe.

Wednesday, April 16, 1958

ThuderlHg Jets

« (REGAL SCOPE)

a Action in the sky. Very good

y exploitation feature,

Hollywood, April 11.

f> Twentieth-Fox release of * Regal Filina
y. production. Stars Rex Reason, Dick Foran,

- Audrey Dalton,. Barry Coe, Buck Class.

Robert Dix; features Lee Farr,. John .
S Douglas, Robert Conrad, Sid MeltOn.
h Gregg Palmer, Lionel Ames, Dick Moiia-
n -. . hah, Maudie Prickett,’ Jimmie Smith. Bill:
r '’Bradley, Robert Rothwell, Kevin Enright,
n Walter Kent. Tom -Walton, Ronald Foster,.

I Kenneth Edwards. Produced by. Jack Lee-
L » wood: Directed by Helmut Danline.

»- Screenplay by. James Landis; camera,
e John Nicholaus Jr.; editor; Frank. Bal¬
dridge; music, Irving Gertz. Previewed in

II Beverly Hills, April 10i .*58. Running time,
l- 73 MINS.

■_ Capti.Morley .;..... Rex Reason

‘ Lt. Col. Spalding ........- ■ • Dick Foran

e Susan Blair •...... Audrey. Dalton-:

D Lt. Erskine ................ Robert Dix.

;r Capt. Murphy . .. —.......... . Lee Farr

£ Capt. Davis Barry Coe

n Major Geron ..-4.........,-- Buck Class *

X Kurt Weber .............. John Douglas

c Lt. Kiley ......... Robert Conrad

c * Sgt. Stone Sid Melon

V Capt. Dexter Gregg Palmer

£ Capt. Anderson----..... Lionel. Ames

e 1st Mechanic Dick Monahan

t, Mrs. Dlocher ............ Maudie Prickett;

p Long . Jimmie Smith

1st Student --....- Bill Bradley

tl 2nd Mechanic Robert Rothwell

d Saunders . -.. Kevin Enright

v Pianist .... •... Walter Kent

y Vocalist .... ... Tom Walton.

S Control Tower Sgt..Ronald Foster;
e 2nd Student ........... Kenneth Edwards

[_ With in-flight photography that
1 - could brighten a much costlier pro-
i duction than this one, ‘‘Thundering
^ Jets” will zoom through its book-
ings as a second feature, but it
will be one with a healthy share
h of interest. Producer Jack Leewodd
Q has come up with a respectable
? little picture which showcases
1 some, promising young actors, and
s Helmut Dantine has directed the
Regal film with taste if little fire.

‘j The James Landis screenplay
lt weaves three conflicts into the
s fiamework of an air force training
e school for test pilots, and though
c none of the conflicts is deeply
handled, bach at least is under-

• standable. Rex Reason is the jet
t ace who‘s been forced to shake a

hickory stick at a new crop of
students every six months, feeling
the whole time he’d rather be in
' the air himself. He takes out his
frustrations on his pupils, has an
aigument with bis girl (Audrey
Dalton) and . finally . threatens to
resign from the service.-* When one .
'* of the neophyte jetesters freezes
y at the dual controls and is. saved
1 - by Reason; thus prompting a sur-
^ prise party and some’kindly words,

i the unhappy instructor realizes

ii how important his job really is.

^ Underlying this conflict is an at-
s! tempted conquest of Miss Dalton
1 - by Buek Class, the “lover boy” of
, r the school. And brought in for
it good measure is the conflict be-
® tween Robert Dix, a student whose
J brother was killed over Germany
it during Wbrld War; II, and John
£ Douglas, a new American who flew

* with, the German arr force during
r. that war. Roth of these are solved
" in happy fashion.

n Though there seems to be a
n nonchalant , attitude, in some of the
performances, the toles are fiUed
a capably: Rex Reason is right in
is both looks and temperament, and;
v Miss Dalton is pretty and capable.
j s Class and Barry Coe, both whom
, are under, contract to 20th-Fox
a which releases “Jets,” are fine in
>t evidencing sound talent. Good
»t work also is done.by Dick Foran,
j_ John Douglas, Sid Melton ■ and
~ especially Lee Farr as the class
® clown.

Cameraman John Nicholaus, Jr. f
added a major portion of entertain¬
ment to this, film with his lensing.
-Sound by Don McKay and Bernard
Hurlen helped as did montage work
by editor Frank Baldridge. The
Irv’n^ Gertz score pinpoints action
'Actively upbeats patriotism
With its march tempo Ron.

Foreign Capsule Revkws ||

La Bonne Tlsano (Good Medicine)
(FRENCH). Lux release . of Contac-Cofra-
bel-CCF production. Stars Raymond Pellet
grin, Madeleine Robinson. Bernard Blierj
features Estelle Blain, Roland Lesaffre,
Henri Vilbert, Jacques Fabbri. Directed
by Herve Bromberger. Screenplay, Louis
Duchesne. Bronrberger from novel by
John Amila; dialog, Jacques Sigurd; cam¬
era, Jacques Mercanton; editor, H. Severn.
At Marignan, Paris. Running time,. 104
MINS.

This pic combines a story, of
gangsters settling scores and a tale
of a young nurse’s first night of
duty. Split theme- film rarely
achieves perfect . cohesion, even
when the two blend. This emerges
only a fair entry here with VJS. /.
possibilities dubious except for pos¬
sible dualer usage on its theme. <

A homecoming gangster finds
others have encroached on his ter¬
ritory. In a fight he is shot, but
manages to crawl i to a hospital
where he is found by a sensitive,
young nurse. She is caught up in
(Gontinued on page 16)

pictures t

REVEL

Delicate Ethics Re Teacher s Pet’

Chicago, April 15.

Question of journalistic objectivity arose from "Teacher’s Pet”
reviews in Chi’s two afternoon gazettes. American’s Ann Marsters
stepped aside, but the Daily News critique carried the usual Sam
Lesner byline.: Both reviews appear, with more than 50 other ,
scribes, in the Perlberg-Seaton pic, playing the Woods here.

None other than the Americans executive editor, Edward Doyle,
subbed, for Miss Marsters. He found the film “cute’'—but that’s
alL He likened it to “hiring the liner Leviathan to deliver a
postage stamp”—a long-ago George Jean Nathan salvo at a pre¬
tentious play with a flimsy theme. Doyle many years ago reviewed
pix in Buffalo.;

Lesner found ..the picture a “very bright comedy” that “man¬
ages to say. some very significant, things about modern newspapers.”
But his big enthusiasm read,“Teacher’s Pet scores all the way as "
a thoroughly delightful newspaper comedy that is happily free of
cliches.”

Review Of Tribune’s Will Leonard (pinchhitting for vacationing
. Anna Nangle) concluded, “A newcomer by the name of Herb Lyon .
has one line of dialog, but I can’t understand what he says.” Lyon .
is the paper’s gossiper under the “Tower Ticker’ 1 shingle.

- Sun-Times, only Chi gazette without a staffer represented in
the pic, gavie it the better-than-good three-star rating.

Are Consent Decrees Beyond Change?

Many in Film Industry Doubt Relief from Long-
Sought-Now-Partly-Regretted Divorcement

In all discussions , of the ailments
of the film business, the effect of
the Goverenment - consent decrees
inevitably comes up and just as
inevitably there is a call in some
quarters' for the elimination or at
least a revision of what is regarded
as a.restrictive hold on the Indus-1
try. The . recent Study of the mo¬
tion picture business by Coast
economist Dr. Irving Bernstein for
the Hollywood AFL Film Council
also stressed the damaging conse¬
quences of the consent decrees.

Realistic tradesters, particularly
veteran attorneys associated with
the film business, tend to laugh off
all the efforts to bring about a
change in the Government decrees.
What the industry has forgotten,
it is emphasized strongly, is that it
was found guilty of illegal prac¬
tices and that the consent decrees
represented a compromise on the
part of the Government. One law¬
yer likened the consent decrees to
a life sentence as compared to the
death penalty.

As a consequence, it's pointed
out thiat the Government can’t be
called on to halt a penalty that was
handed down after the industry4
was found guilty. Carrying the
criminal analogy a step further,
the attorney compared the indus¬
try’s plight to the recent parole of
Leopold. “It’s like saying ‘I’m
guilty, but circumstances have
changed. I’m old! and poverty
stricken now and I need a pardon
or a parole,’” he noted.

Under these circumstances, the
lawyer added, the Government may
ease up a bit. As a matter of fact,
it has in many recent instances and
has permitted formerly-affiliated
theatres to acquire new properties.
In addition, it has allowed Ameri¬
can Broadcasting-Paramount The¬
atres to enter production and has
also permitted Stanley Warner to
operate Cinerama and National
(Continued on page 16)

IRVING WORMSER AS
CONTINENTAL PREXY

‘ Irving Wormser, having resigned
from Distributors Corp. of Amer¬
ica, is joining Continental Distrib¬
uting as president. Walter Reade
Jr. remains chairman of the board.

Con t i n e n t a 1 originally was
formed-by Reade and Frank Kass-
ler. They later split, with Kassler
setting up his own indie outfit. At
Continental, Carl Peppercorn will
continue in charge of sales.

At DCA, 'Wormser had been
sales chief under Fred Schwartz,
president.

Times Theatre on 42nd St. N. Y.,
after playing “Ten Days in a
Nudist Camp” for 19 weeks (and a
. $80,000 b.o. gross) pulled the film
oh Good Friday.-

Bomb Hoax—Again

-Manchester, N. -H., April 15.

The theatre bomb scare lias been
revived here; . the latest victim
being the State theatre, where
some 50 patrons were forced to va¬
cate the building while police in¬
spectors and firemen searched the
premises, and found nothing.

A phone caller, reportedly
sounding like a small boy, inform-
bomb would explode in the movie
ed police headquarters that,, a
bomb would expiode in the movie
house at 9:30 pm- Authorities im¬
mediately contacted Edward G.
Mason, manager, and he asked the
patrons to leave the theatre: .

Following the negative search,
the amusement-seekers returned
to their seats and the show was
resumed.

Minneapolis, April 15.

All 11 Twin Cities’ airea drivein
theatres opened their seasons last
Friday (11) with non-union pro¬
jectionists, but . there : are two ver¬
sions as to what has happened,
r Circuit owner Ted Maim, presi¬
dent of a five-ozoner circuit and
who represented all of . the out¬
door theatres in negotiations on a
new contract with the union local,
says the union projectionists are
(Continued on page 22)

N.Y. State Censor Data Show That

By FRED HIFT

. Despite a. “Condemned” rating
from the Roman Catholic .Na¬
tional Legion of Decency, the
French “And God Created .Wom¬
an,” starring Brigitte Bardot, has
been spot-booked by virtually
every major circuit irt the States
and looms as far and away the big¬
gest foreign grosser ever to play
this country.

According to Edward L: King¬
sley of Kingsley-International and:
Peter Horner of the. associated Un¬
ion Films; “God Created. Woman”
will end up with a minimum film
rental take of $3,000,006 and very
likely it will go to $4,000,000.

This must be viewed in the light
of the fact that the import, which
has been dubbed, into. Engish, cost
the French producers only 400,000
to make and, with comparatively
small launching costs) employs only
about 15Q prints. This must be
weighed against the fact that,'with.-
this low expense,, it’s grossing what
a very good American film of this
calibre would gross with around
14,000 bookings.

The film’s current take, from 175
bookings, stands at $1,500,000. Out
of the Paris Theatre jn New York
alone it has taken $200,000 in film
rental during a 25 week run and
the end of that run isn’t in sight.

‘God Created Woman" has
created one of the biggest jams in
history on the “art” circuit, with
houses keeping the film to. top busi¬
ness for i2 and 15 weeks, where
normally they may run pictures two
or, three weeks. Even Kingsley>
Internatipnal has been affected by
(Continued On page 16)

UTRILLO ET MERE

Longstreets set Deal For Filming
For Allied Artists

Hollywood, April 15.

Husband-and-wife writing team
of Ethel and . Stephen Longstreet
have finalized a deal, whereby film
rights to their tbme, “Man of Mont-
matre,” are being sold to Allied
Artists for $150,000 plus 10% of
the profits, deal including a :
scrieenplay by the team.

Film will deal with the life of
Maurice Utrillo and : his mother,
Suzanne Valadon, and negotiations
are under way for Jean Negulescp
to direct, and perhaps produce.
Scripts will be submitted to Ingrid
Bergman and Montgomery Clift.

Film will .be lensed in color and
widescreen in Paris in the. fall.
Book was published by Funk &
Wagnalls; Longstreet deal, with
AAprexy Steve Broidy was set by
Leon Lance, .

‘Cat on a Cool Tin RooF

. Hollywood, April 15.

"Cat on A Hot Tin ROof"
will reach screen via Metro
with the homosexual implica¬
tions deleted, by permission of
the dramatist, Tennessee Wil¬
liams..

Change of. motivation will
have the leading character,
played by Paul Newman, mere¬
ly morally weakened by pro¬
longed adolescence and refusal;
to assume adult responsibili¬
ties. . • rather than by AC-DC
• problems.

Director - writer Richard
Brooks explains that the
change was made to broaden
the story for the public, not at
any insistence Of the Holly¬
wood Code,

. Though the Motion Picture Ex¬
port Assn- is serving as a contact
and liaison, facilitating screen
ings, etc., the Soviets will nego¬
tiate individually with each Ameri¬
can company for the pictures they
wish.to buy. “

Soviet delegation has been in
Washington during the past week,
screening: some 40. to 50 pix and
plans, to see more. Indications
are that the Russians may buy an
initial batch of 10 to 15. features.
• According. • to Turner Shelton,
head of the U.S. Information
Agency’s film division, there is no
question of the Russians reverting
to their original “barter” ideas.
They’ll have to pick the American
films before there’s any discussion
Of which Soviet pix are to be ac¬
quired in the States.

NICHOLSON, ARKOFF
HEADING FOR EUROPE

Hollywood, April 15,
Prexy James H. Nicholson and
v.p. Samuel Z. Arkoff of American
International plane fOr London Sat¬
urday (19) on annual European
trek to discuss upcoming. product
with - distributors.

■. Agenda calls; for talks with Nat
Cohen of Anglo-Amalgamated Film
Distributors on possible co-produc¬
tion deals.

f Though they arej seeking to
crash the broad, commercial the¬
atre market,, foreign films con¬
tinue to ignore the need for a Pro¬
duction Code seal. A gradually
rising percentage of Hollywood
pictures also are being released
sans Code approval;

Statistics made available to
Variety by Louis M. Pesce, direc¬
tor of the. motion picture division
Of the N.. Y.,State Education Dept.,
show' that of . 554 imports re¬
viewed by his division m the year
ended March 31, .1958, 527—or
fully 95?©-—of the total 554 pic¬
tures seen didn’t carry a seal.

. On the American side, with 383
features seen by the censor, 61—or
16%—had no seal whereas 322 did
carry it. ■

Failure of the. producers. abroad
to seek a Code seal has a twofold
reasoning. First, the vast majority
of these pictures go into art situ¬
ations, where ho question is ever
raised whether or. not the Code
has approved them. Secondly, the
circuits, if they want a picture,
will play it anyway, seal or no
seal. Also, a number of the more
provocatively “sexy”. imports
couldn’t get Code approval anyway
and so they don’t bother with ap¬
plying for it.

The N. Y. censor figures,. the
only , available gauge of the for¬
eign films going into release in
any. one year (on the theory that
a distributor wouldn’t apply for a
license unless he planned to dis¬
tribute the picture) show’ that the
division saw 383 American fea¬
tures against 332 in 1956-57. Not
one of these was rejected, though
three shorts were “banned."

On the foreign side; of the 554
imports reviewed, one was re¬
jected. Last year, the censor saw
477 features. Of the 554 films a
total of 532 came from 12 coun¬
tries, with Hong-Kong imports
again in the lead with 138 pictures.
That was an increase of 14 over
last year; Mexico shipped in 131
against 113 in 1956-57: , British
import? were tip to 76 from 46;
Germany dropped to 57 from 106;
Italy remained static with 39;
France went down one. to 34;
Greece contributed 18 against 14
last year; Soviet imports were
down to 15 from 22 and Japan sub¬
mitted seven against five in 1956-
57. Argentina had seven, Sweden
six and Poland four. Foreign pror
ducers also sent in 108 shorts last
year against only 88 the prior year.

Johnston Boost For Common Market
In Europe Puzzles Some Yanks

The European Common Market
concept, which last .week got a
hefty’ boost from . Eric Johnston,,
still has a lot of film business ex¬
ecutives wondering what it even¬
tually may do to Hollywood ex¬
ports. They’re also at a loss to
dope out the logic of Johnston’s
position.

The Motion Picture Export Assn,
prexy told the Economic Club of
Detroit that expanded American
economic activity depended, in
part, on the functioning of the
Common Market in Europe. He
went further, advocating similar
trading blocks in Asia, Africa and
Latin America.

Not once, in his speech, aid
Johnston mention the motion pic¬
ture industry. He did observe,
however, that- “the new. common
market will cause dislocations in
our present international trading
patterns.-’ For a time, some of: us
may be hurt, painfully hurt. But
to a far greater degree it is an op¬
portunity.” . '

Those in the industry who read
the speech were divided in their

reaction. Some felt that Johnston
was wearing two hats these days—
that of the MPAA-MPEA and the
other of an economic adviser to
President Eisenhower- But others
expressed themselves sharply and
negatively on the spectacle of the
top industry spokesman enthusi¬
astically plugging for common mar¬
kets.

The “official” MPEA position,
which .doesn't necessarily jibe with
private views, is that Johnston
feels that any measure establishing
greater ecortqmic security on the
Continent must benefit the. Ameri¬
can film , biz as it must all other
U. S. businesses. Added to this is
the observation that, come what
may, there will be safeguards
against “discrimination” against
American, traders in any common
market setup.

There are those,, who hold, how¬
ever, that films are a special Case.
They propose,, bluntly, that Euro¬
pean film men are but waiting for
the ■ opportunity of twisting the
common market concept: into a
powerful weapon against Holly-r

wood; and few argue that this
could not be done,.

Because , it depends so much on
exports, the American industry has
had to compromise many times, in
the past. .. The latest instance is in
France, where MPEA accepted the
French View that.40 of the avail¬
able. 110 licenses next year-should
be allocated, by the French them¬
selves on the basis of which com¬
pany does what for French films.
MPEA fought bitterly against that
provision, but finally accepted it
for the sake of an overall deal.

Some feel that in his role of an
“economic, statesman,” Johnston is
bound to find himself at times at
cross-purposes with the interests of
the film biz which he represents.
Yet, film toppers take the position
that 1 Johnston’s activities on the
government level: give him an in¬
ternational entree which makes
the “double hat” game worthwhile.

In his speech, Johnston com¬
pared, the common market idea to
the trading; pattern first devel¬
oped in the U. S. He called it the
(Continued on page 16)

GEORGE A. CROUCH IS
STANLEY CONSULTANT

Veteran theatre executive George
A... Crouch, who has had 50 years
of service with the Stanley Warner
organization and its predecessors,
is. retiring from the business.. He.
leaves on a vacation on May 3 and
when, he returns will serve as a
consultant for the company.

Crouch’s most recent post with
Stanley has been as zone manager
for the company’s Washington the¬
atres. As a. result of Crouch’s re¬
tirement, the Washington zone is
being merged with the Philadel¬
phia area and will be supervised
by v.p. Frank J. Damisl

Crouch entered the theatre busi¬
ness in 1908 at the age of 15, work¬
ing in the Air-Drome, established
by the Crandell Amusement Co. on
a fenced-in lot in Washington. Its
600 seats were made up of park
benches and the admission.was 5c.
Crouch was . a rewind man) poster
clerk and general utility man 1 .
When Crandell merged with, th#
Stanley Co. in 1925, he became suc¬
cessively purchasing agent, chief
booker, assistant film buyer, and
when Warner Bros, theatres ab¬
sorbed the Stanley Co. three years
later, he became film buyer and
assistant zone manager. In 1948,
Crouch was appointed zone man¬
ager and remained in that post
when the Stanley Warner. Corp.
bought the Warner theatre chain.

8

INTERNATIONAL

PfimETY

•VARIETY'S* LONDON OFFICE
I St. Marita's Waco, Trofolgor SqXW

U.S. Blockbusters Scoring in Paris
With *10 CV Days’ Tops; Longies Hits

Paris, April 15.

Yank blockbusters are making a t
big showing here via long runs, j
"Ten Commandments” (Par) is \
now in its 11th week in a dubbed
version at the Paramount and in
.Its ninth on the Champs-Elysees in
subtitled forms. This may run
through September.

“Around World in 80 Days” (UA),
is ensconced in its subtitled run af¬
ter 36 weeks in dubbed format!:

The French, have come up with
Va four-hour "Les Miserables,” but
it does not look to do the box-
office enjoyed its Yank counter¬
parts. “Miserables” apparently has
been made too many times, and
with too much adherence to.the
book this version shapes as a lag¬
ging affair! But it will do okay
here. Pic opened in five houses
which were cut to three after. the
first week.

Longie films are catching on
here as the longer than two-hour
films flood first-run screens.
“Bridge on River Kwai” : (Col)
looks in for an extended run at
an arty cinema on the Champs-
Elysees after a phenomenal seven-
week run at one of the top first-run
tandems. It ran both dubbed and
subtitled, but now is only in the
latter.

“Peyton Place” (20th> is another
many-reeled thing in. for okay re¬
sults. Also opening this week, are
“A Farewell to Arms” (20th) and
“Savonara.” both viewed as

important boxoffice pix here.

m

Rome, April 8.

The month of March saw a sharp
production upbeat in Italian, stu¬
dios. Fourteen feature pix were
started during the past 30 days as
against eight fdr January and seven
in February.

Of the fourteerr, five, are ailrltal-
ian productions, four are Italo-
.rJFrench, one is Italo-Spanish, one
is Italo-German and one Italo-
Yugoslav.

One of the Italian pix was the
first local-made science fiction pic.
Royal Film’s “Death Comes from
Outer Space,” directed by Paolo
Heusch and starring Madeleine
Fisches, Paul Hubschmid and Fib-,
rella Mari.

Gloria Lane to Iceland

Unusual booking set by the
Cosmetto Artists Management
in Manhattan sent mezzo-so¬
prano Gloria Lane to Iceland
on Monday (14). Singer will
give 10 performances with the
Reykjavik Symphony, also ap¬
pearing at the U. S. military
base. She’ll sing all the ^Car¬
men”, arias.

Miss Lane returns to U. S. .
for concert dates in May prior
to singing this summer'at Eng¬
land's Glyrideboutne Festival. .

Yank Edward Mangum’s
German Wbiteface Staging
Of Connelly’s Tastures’

Frankfurt, April 15.
Marc Connelly’s 28-year-old
negro musical fantasy; “The Green
Pastures”- 1 was staged here Satur¬
day (12) at Stadtische Buhnen.
state-operated, as spring season’s I
opener. For this belated German j
premiere the production is ini
whiteface. It was done once he-j
fore On that basis during the;
1930's in Sweden. j

Edward Magnum, the American,;
!s staging, with an indispensable ’
translator assist from his wife,
German actress Gerda Eekhardt,
since he concedes his German is
atrocious. Harry Buckwitz. direc¬
tor-general of the theatre, selected
Magnum with the conscious wish
to have an American work given
American-tvpe direction, some¬
thing hardly known in Germany.
The Magnums have been in Turkey !
conducting dramatic .classes and;
staging plays under subsidy there, j
(Including “Oklahoma”). . .j

Otto Rouvel is De Lawd here; •
En'il Lohkamp is Moses. Karl
Luley as Noah and Wolgang Schir-
litz in the Pharoah role. 1

Slight Split in Italo
Ranks on Common Mart:
Exbibs Yen Free Trade

Rome, April 8.

With the European Common
Market a big topic in this coun¬
try, application, of ECM legislation
in the field of films is widely dis¬
cussed among local industry ob¬
servers. Problem is also pointed
up by the pending confabs over
pact renewals . between Italy and
France, Spain and Germany, all
taking place in the next two
months. A slight split is becom¬
ing evident in the previously solid
Italian front, regarding future poh
icy with regard to the ECM and,
more specifically, the European
Film Pool idea.

While previously Italo filihites
all had been in favor of following
through with previous setup of a
“protected” pix industry, indirect¬
ly supported by . government film
aid (applied in Italy and France!,
some local observers more recent¬
ly have pointed out the “problem
of choice” between (he two basic¬
ally opposite existing systems.

* One local pundit, repping the
exlnb sector, raised the serious,
doubt that perhaps the Italian sys¬
tem is wrong while 'the German
one (free trade setup) is right.
Also, that perhaps it might be bet¬
ter for Franco and Italy to switch
to the German standard of free
trade rather than ask Germany to
revamp its system to one approxi¬
mating the Franco Italian standard
las has been unsuccessfully tried
in recent months). .

A ; similar trend of thought de¬
veloped recently in Prance, causing
considerable discussion and contro¬
versy. Also it was pointed out
here that adoption of the German
system of free trade would also
release Italian, pix production from
the many direct and indirect con¬
trols brought on by the subsidy
system. This system . recently
showed signs, the observers say, of
stifling the local initiative.

While it’s generally doubted here
that any drastic changes in the
Italo pix industry setup are posv
sible for now. the matter undoubt¬
edly will receive a maximum of at¬
tention in the near. future, stimu¬
lated by pending political elections
in this country: Also, it was noted;
much is. at;stake for local produc¬
ers. According to a recent survey,
the six countries of the ECM total
some 26,680 cinemas.

Use TV to Bally Pix

1st Time in Germany

Frankfurt, April 8,
For the first time, a major Ger¬
man distributor has bought tele
time in Germany to bally his up¬
coming products. Constantin Film
Distributors took, time in the Ger¬
man TV net this week for a half-
hour.prdgram. Called “The Cinema
Close By,” It features information
and scenes from the latest Constan¬
tin films.:

Show was produced for tv by
Hans Hoenicka-and edited by Fritz
Andlfinger.

LOEW’S SELLS AWAY
FROM CATHAY TO SHAW

Singapore, April 15: .

.Under a new agreement between
Shaw Bros: Ltd. and Loewi’s Inter¬
national, Metro films will be ex¬
hibited in Shaw theatres in; Malaya
instead of’the houses of the Cathay
Organization. Deal was signed
here by Run Run Shaw*, of the
Shaw firm, and Seymour R, Mayer,
V.p. of Loew’s International^

According to Mayer, the new
agreement . represented a two-way
deal in' that Metro .would distribute
films made by. the Shaw Organiza¬
tion in other parts of the world.
Certain films, he added, might be
.suitable for distribution in the
United States and other western
countries. . IVIayer indicated that
the determining factor in the shift
to Shaw: was the ability to obtain
wider distribution of Metro pic-
utres in the large Shaw circuit

Dalian Bow-Out From
Palis Festivad Creates
Furore in Rome Circles

The news that Italy may . not par¬
ticipate in the upcoming Paris
Theatre Festival has rocked and
irked Italian legit circles. Osten¬
sibly, reports say that. Italy bowed
out of the; Gallic Fest in order to
allow .the participation of some na¬
tions which have not yet had a
chance to perform at the yearly
theatre event, such as Argentina,
India, Ceylon, and South Korea,
Italy participated last year.

But other local observers, claim
there’s another reason. Accord¬
ing to the latter view, Italy was
to present Goldoni’s “Impresario
di Smirne.” as staged by Luchino
Visconti lPr the Mpreili-Stoppa Co.
Hbwever, the same outfit also has
a new. play by Diego Fabbri, “Figl'i.
D’Arte,” and pressure had been
brought to have this staged -in
Paris as Italy’s entry. Here, opin¬
ion is split, with some claiming
the Fabbri work is too verbose
and that the bare stage perform¬
ance is unsuitable.

What the critics of the “exclu¬
sion” claim is that there are other
worthy Italian presentations suit¬
able for Paris, Reportedly,: the
toppers of tlie Stoppa-Morelli out¬
fit would even be willing to give up
their invitation to Paris in favor of
another Italo group, just us long
as Italy’s theatre is somehow rep-
ped at this year’s event.

NORTH AMERICA IN
GERMAN CINEMASCOPE

Frankfurt/ April 8.

The first full-length German
Cinemascope documentary about
North America has just been fin¬
ished.

It was produced and directed by
Hans Domnick, who spent a year
travelling 55,000 kilometers be¬
tween northern Alaska and Guate¬
mala to film this full-length feature

The; film, currently comprising
26,000 meters, is being cut and
processed by Real Film Studios iii
Hamburg, and will be released in
Germany later this year.

$4,000,000 for Fix, Tele
Films in Japan, 6 Mos.

Tokyo, April 8.

Foreign currency budget for the
import of pictures and tv films for
the first Half Of fiscal 1958 (begin¬
ning April 1) was set. at $4,000,000
at a meeting Of the cabinet coun¬
cil. First .plan drafted at a meet¬
ing of the Foreign Exchange Bu¬
reau Feb. 20 called for $4,431,500,
but downgrading of the amount is
real indication. Of the effects, of
the antirAmerican motion picture
faction in the Diet.

Irving Maas, MPEA Far East
veep who’s said that MPEA member
companies are being penalized by
being caught in a; political cross¬
fire, refused comment at this time
on .the new budget figure.. This
figure is the same as for the simi¬
lar period of fiscal 1957. Mean¬
while, opposition to the heavy im¬
port of U. S. film product con¬
tinues. to mount with even non-par¬
tisan voices, speaking out and men¬
tioning that generous amount of
U. S. import licenses are a hang¬
over from Allied. Occupation days
and that .too many Western- pic¬
tures are doing Japan no good..

An Israel ^Ripley’

; Tel Aviv, April 8
A “Believe It Or Not” or
; Stranger- than- Fiction story
; occurred here when the Ger¬
man-international film team
shooting a 90-minute, documen¬
tary on Israel shot a breath¬
taking chase for hasheesh
(opium) smugglers in the
Southern desert of Israel. Is¬
raeli police fully cooperated
and put at the disposal of the :
team hundreds of, camels,
horses and mem
The scene , was successfully
finished and everybody, includ¬
ing the police, were satisfied
it was filmed'true to life. How¬
ever, when the police returned
with beasts and extras, they
. discovered that a hand of real
smugglers, long sought, had
been incidentally caught.

U.S. Fiddler Tours With Poles

Warsaw, April 8.

American concert violinist Homan Totenberg has returned to the
U.S. hut will join the one-year-old Warsaw Philharm[ony in May on
its tour of Britain and Austria. This will make him; the first Yank
artist to appear as guest with a satellite country’s imusicians.

Knowing Poland from before the war, Totenberg found the
Philharmony totally reorganized, with 16 new first desk men from
the Pozman Orchestra; and from Katowice,. Lodz: and Krakow.
Philharmony has three conductors of which Skorw^cewski is due
as guest conductor with the Cleveland Orchestra I in the States!
next season. I

Philharmony gives three concerts a week in Warsaw in a brand-
new concert ball. Poland’s one concert hall to escape bombing
is -at Krakow, the country’s Pittsburgh, which city the combatants
spared for reasons of statesmanship.

Under the present regime Poland’s cultural music affairs are
run by a -Government concert agency, Pagart, which supplies con¬
ductors, soloists, commissions composers and arranges auditions
and tours.

While Totenberg was here be recorded two Bach concerti for
. the Nagrania label. : .1 .......

Metro Reported Ready
To Sell Brit Studios,

Its Empire in London

London April 15.

Metro is hoping to . unload two
of its major physical assets in
Britain. The company, it is
learned authoritatively, is looking
fop buyers for its West End show¬
case, the Empire, Leicester Square,
and for its studios in Elstree.

Asking prices are not revealed
but it is accepted that, on its real
estate . value alone, the Empire
Theatre would be worth Upwards
of $2,000,090. When the freehold
was fifst^acquired back in 1925, the
company, acting: -in partnership
with the late Solly Joel, paid over
$1,000,000 for the site; Metro,
bought out. Joel’s interest a few
months after the theatre was
opened in November, 1928. The
Empire deal does , not include the
Ritz, which is adjacent to it, and
which Metro has on a long lease.

Joseph R. Vogel gave the first
public hint of the likely sale of
Metro’-s British studios when he
addressed the Allied States con¬
vention in Louisville last Febru¬
ary: More recently, Robert H.
O’Brien, the company’s financial
veepee, was in London to o.o. the
situation.

The MetrO-British studios, with
seven stages covering over 73,500
square feet, and a vast exterior lot.
is estimated in the trade to be val-
ued.at around $8,500,000,

It’s understood that one of the
/main reasons why Metro is anxious
to liquidate these assets is to re¬
pay outstanding bank loans..

PRESENT-DAY THEMES
SEEN BEST FOR FILMS

Frankfurt, April 8.

; “The film that’s most likely to
be a success today is one that has;
a. contemporary theme,” William
Holden told the film press here
during his personals for “Bridge
on River Kwai” (Col). “The reason
is that it is -easier for the audi¬
ence to identify . themselves with
the characters and happenings
in it.”

Holden felt that if the pic has
true feelings and! themes, told in
a way that patrons can identify
themselves with the actors, the
film has most important element
for'success.

“There is no longer a Holly¬
wood—it has become the uni-
verse,” he stressed. “We have to
appeal to people all Over the world
with a film in order for it to be a
hit today.”

French film Academy
Tabs ‘Angry Men’ Best

Paris, April 15.

f he French Film Academy, made,
up of leading-film creators and
crix, gave its award for the best
1957 pic to “12 Angry Men” (UA).
Marilyn Monroe took the best for¬
eign actress award for her work in
“Prince and the Showgirl” (WB).
Prizes are crystal stars.

Best French pic pas Jules Das-
sin’s “Celui Quit Dolt Mourir” (He
Who Must Die). Top foreign ac¬
tor was Ake Gronberg in Ingmar
Bergman’s Swedish pic “Glycarnas
Aftori” (Naked Dawn). Best French
thesps were Pierre Brasseur for
“Porte Des Lilas” (Gates of Paris)
and Mylene Demongeot for “Les
Sorcieres De Salem” (Witches of
Salem), based on Arthur Miller’s
play “Cfrucible.”

Dublin, April 8.

Boxoffice returns are down an'
average of 10% for. 1957, as com¬
pared with 1956, according to Ed¬
mond A. Grace, chairman of Thea¬
tre and Cinemas Assn. here. Grace
is spearheading a campaign to
secure a cut in. the Entertainment
Tax in the government budget due
April 23.

Exhibitors in rural areas claim
that their biz is off 15%, and fijgure
that emigration toi cities, to Britain
and to U. S. is ohe. of the causes.
They can’t blame jthe tele in most
cases because Ireland hasn’t a serv¬
ice, and the fritige reception of
English stations i^ only possible in
a few places.

Irish Cinemas group, subsidiary
of J. Arthur Rank Organization, has
warned that it may switch the pol¬
icy of the 3,500-seiat Theatre Royal
here to on all-film house, instead
of cine-variety operation using a
high proportion -of Irish talent.
Currently, the theatre gets a rebate
of 30% for part-live show. How-,
ever, directors say this is insuffi¬
cient to meet the. cost increase. If
the switch is majde, the problem
will arise over tlie bar operation.
The Royal has three bars now
which it .may qpjerate because a
part-live house, j

See Bill Holden After
'Stein Dodge,’Native
Japan Yarn, For Pix

Tokyo, April 8.

. William Holden did not deny in¬
terest in the property “Stein
Dodge,” for which he is reported
to be dickering for independent
production. Before leaving for
Hong Kong with Mrs. Holden for a
week’s stay, the actor waived com¬
ment on the subject although he
is expected to enter into active ne¬
gotiations when. he. returns here
for a three-week layover.

This story; authored as “Shuten
Doji” by Genzo Murakami, con¬
cerns a Dutch knight who.was ship¬
wrecked and washed to the beach
[of a Japanese fishing village where
he is rescued by a dim-witted girL
Remaining in Japan, Dodge becomes
the leader of a fierce raiding
band. One time when the girl is
brought before him, he tries to ex¬
press his gratitude, but she per¬
ceives his.true nature, tries to es¬
cape and falls off a cliff.

Toho is said to have approached
Murakami fpr screening rights; but
no, commitment .has been made.
Daiei is also said to have expressed
interest and Holden will have to
tossj*his hat into the widening ring.

John Wayne’s Batjac Productions
is also said to be interested in the
property. Wayne recently complet¬
ed “The Barbarian” in Japan.

Ceylon’s Clean Sate
For 'Blackboarl’(M-G)

The ban on “The Blackboard
Jungle” (Metro) imposed by Cey¬
lon’s film censor hoard last No¬
vember is expected to be uiiclamp-
ed, certified for adults.

G. R. Beligammana, acting Min¬
ister for Cultural Affairs,, said in
Colombo, Ceylon, he saw no rea¬
son why the film should he banned.
“In fact, it contains some valuable

instructions to parents how to
bring up their children!” Beligam-
mana remarked.

PEYTON PLACE • A: FAREWELL TO ARMS
:THE ENEMY BELOW.••'PLUNDER .ROAD •
THE GIFTOF LOVE vDIAMON D SAFARI •
.SING BOY SING - COUNT FIVE AND DIE •
fAMBUSH AT CIMARRON PASS • p

[escape FROM RED R0CK p'

BEAUTIFUL BUT. DANGEROUS •

THE RETURN OF ■ ' • Y . - . ; \ ,

SONG OF BERNADETTE I

Wednesday, April 16, 1958

I'StHETr

FROM THE

PRODUCER OF "PEYTON PLACE" I

JERRY WALD'S production Of WILLIAM FAULKNER'S

NEWMAN WOODWARD FRANCIQSA

LEE

FROM ONE END ^
OF THE COUNTRY TO THE
OTHER .THEY'RE WAITING FOR

WIT?

DON DIANE

MURRAY VARSI

CO-STARRING

CHIU. WILLSDENNIS HOPPER

produced BY ROBERT BUCKNER
L DIRECTED BY HENRY HATHAWAY
\ SCREENPLAY BY ROBERT BUCKNER

AND WENDELL MAYES ±

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THE YEAR S
BIGGEST WESTERN!"

-the Hollywood Reporter

lJOElMcCREA

co-starring

GLORIA TALBOTT - DON HAGGERTY
PHYLLIS COATES

PRODUCED tY ‘

ROBERT STABLER

DIRECTED »Y ****§!

CHARLES MARQUIS WARREN

SCREENPLAY BY

* QUIRE OCHER-ERIC NORDEN

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MOVED IN .. AND A CITY
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CHARLES KENT JENNIFER JOHN

BRONSONTANOR-HOIBENBOIICEIIE

PRODUCED BY ORECTED BY ^ SCREENPLAY BY

HAR01B E. KNOX GENE FOULER. Jr. LOUIS VITTES

A REGAL FILMS. ifAC
PRODUCTION

RBEASEO BY 20TH CENTURY-FOA

tME YEAR!

PICTURE GROSSES

PfaRiEfr

Wednesday,' April 16, 1958

Los Angeles, April 15. *

Local first-run outlook continues
fairly bright this session, with two |
strong openers plus stout returns)
from some he dovers. overshadf w-!
Ini? the middling biz being done by;
other situations. “Windjammer.”,
newi.Cincmirarle- pic, is rated fine;
•$30,000.- open'ng a hard-ti-ket pol- j
Joy at refurbished Chinese.

“Young Lions” shapes' smash
$4ft.()(;() in four theatres. However.
“Stage Struck.” is-only light ?3.200
at I*'ine Arts. “Sayonara” tops <1
holdovers with bullish-.$21*50') .in j
third round. three cinemas, “Teach-:,
ir’s. Pet” is only moderate $12.000;
in fourth lap at Hollywood Par.
“Marjorie Morningstar” is So-so

Estimated Total Gross
This Week $725,700

1 Based, on 22 theatres)
Last linear , • A $553,930

( Based on 25 theatres)

$11,000 in third session at Warner j'

Ilev. “Run Silent, Run Deep”!
looks tepid'$11,000' in second week;
at trio'of hole s. ‘‘.Merry Andrew” ;

dipping to soft §7.200 in second at sin gie nCw first-run pic biz is hold-
ItaWicket holdovers still are $6 welh Soje new Ml ••Knights

flashy. "Around World in 80 Days" 5Sbo it^GolSmbi? ?haDes^

being, hefty 819,100. "at Carathay.'

“Sew n Wonders of Wor d” ok- y

«T7 9nn anri “RrifW on River fdth staftza at Trans-Lux continues
to top city. God Created Worn.-.
; an.” in 23d session at the other
7 ^_. T-L house, the Plaza, is being
hypoed : by new promotion cam¬
paign; “Marjorie Morningstar” is
smash oh second week at two spots.
Estimates for This Week

‘MAJORIE’BIG
INDPLS;‘LIONS’9G, 2d

Indianapolis, April 15.

Biz is generally ofce at'first 7 runs
here this stanza, holdovers still fig-.
. uring prominently. “M a r j.o ri e
i Morningstar” opened big at Circle
I and' Will lead city., “Young Lions”
f * in second week at Keith’s still -is
sock. “Bridge on River Kwai” in
fourth. at Loew’s is .rated nice.
“Jumping Jacks” ^.“Scared Stiff,!’
reissue combo, is getting a moder¬
ate play at Indiana,

Estimates for This Week
.. Circle iCockrill-Dollek (2,80.0; 90-
$1.25) — “Marjorie..Morningstar”
<WB>, Big $13,000. Last ; week,
“Snow ’White.’ (BV) (reissue/ <2d
wk), §11,000 at 90c top.

Indiana <C-D) (3,200; 75-90) —
■‘Jumping Jack” (Pari and “Scared
Stiff” (Par). (reissues'. 6ke. $7,000.
Last week, "Lafayette Escadrille”
(WB) and “Green ..Eyed Blonde”
(Indie), $6,500.

Keith's, (C-D) U.200;. 90-$1.25)—
"Young Lions” »20th) (2d wk).

Great $9,000. Last week, $12,000.

.. . ... .. j Loew’s (Loew) (2^427; 90-$ 1.25

... Washington, April 15. : “Bridge on River Kwai” (Col)

Despite fact that there is not a • (4th wk) Nice. $8,000.. Last week,
$il;000:

' Lyric (C-D) : (850;. $l,25r$.2.2d)—
"Raintree County” (M-G). (9th Wk).
Big $10,000. Last week, $9,000:

$17,200, and “Bridge
Kw ai” snappy $17,000.

EstlmaDs for This Week
Ch.ric: e (FWC.) (1.408; $1.75-

$3.50*--“Windjammer” (NT). Fine
$30,000.

Pour Star, Fox Beverly, Loyola,

Vogue (UATC-FWO (868; l;i70;|

L248; 825 v S1.25-$2.40) — “Young ! Ambassador-Metropolitan (SW)-
Lions’’ (20th». Wham $ 48 , 000 . Last '1*490;. Dl00;90-$1,50)—"Marjorie
week. Four Star* Fox Beverly, Loy- Morningstar” (WB) (2d wk). Sock
ola. Vogue with Los Angelos. $23,500. Holds. Last week, $31,-
“Long, Hot Summer” (20th) 1 1st 000.

wk. Four Star; 4th wk, others), Capitol (Loew) (3,434; 90-$1.25J—
$21100. . .“Merry Andrew” (M-G) (3d-final

Fine Arts (FWC) <631; 90-$1.59);\veeki. So-so $9,000 in final 5 days.
—; Stage Struck” (BV). Light S.3.-“Ballet Russe” comes in for 2 days
200. Last week, “I Accuse” 'M-GL mid-week. Last week, $15,000:

IlawaiV (IT4TC G&S) • i2 - ‘ Columbia(Loew). (1,154; .70-90)—
Mate, Hawaii (UATC-L&b) •• Knight . i . of Round Table” (M-G)

;and “Ivanhoe” (M-G) (reissues).

She-Monstcr” .AI,

! County”- (M-G) (2d run) (10th wk),.

404; 1,10'G; $a-$1.50) — “Vikuig.;
Women” (AD and “Astounding

Last week. “10 Commandments’

(Par* (3d wk). SI 1,000.. r co non” n* tnia/i

Hillstrcet (RKO) (2,?52; 90-$1.50*! 51a * tltled scale<

—“Man from Alamo’’ <U) and; Keith'fc <RKO) 11,850; 85-$1.25>—

“Wings of Hawk” (U) (reissues).; “Snow White” <BV)(reissue) ^2d
Slim $3,500. Last week, with Iris, i'vkh School, recess upped this to
Kit/, “Snow White” (reissues) i.2dtorrid. $J3,000. after $16,000 opener,
wk*..$13,800. ! Palace (Loew) (2,350; 90-$1.25)—

. SW Dawutown (SW) (1.757; 90-. “Brothers Karamazov” ;: <M-G) (5th
$1.50i—“Country Girl” (Par) and ;wk). Steady $12,000 after $14,000
“Proud and Profane-’ (Par) 'reis- In fourth,
sues*. Dull $2500. Last week,’ piava jt.t ) mn- on «i
“Song Bcrnadettc’^(20th), “Three i‘‘ G od Created Woman” (Kin^

v‘kr««nn V<! l2 ° th> rc|SSUeS 2d " k '- Brand new promblion cam-1 along at brisk $17,000. Last week,
wk.... S4.800. Hotow()oflv POiWij>l^toi i rists boostmgthisto| gl8.400.

(Metropolitan-
1,715; 90-SI.50 V-

(Continued on page 20)

>, Balio; 'Lions
‘Pacific Hep 15G, 2d

Key City Grosses

Estimated Total Gross
This Week ... . . $3,036,900

(Based oh 23 cities and 245
theatres, chiefly first Tims, in¬
cluding N.Y.)

Total Gross Same Week
Last Year .. . $2,568,109

(Based on 23 cities and 251.
theatres.)

‘lions’ Loud 25G,
Cleve.: ‘Run 12G

Minneapolis, April 15“

Another quantity low in Loop
fresh offerings finds.holdovers once
more ruling the roost;. There are'
three new entries, but only one,
“Paris Holiday,” merits the desig¬
nation of. being important. It is
just okay at .Orpheum. It’s the 40th
and seventh . weeksi: respectively,
for the hard-ticket “Arour.d World
in 80 Days” and “Search for Para¬
dise.’ 1 Fifth session for “Bridge on
-River- Kwai” still is big at Radio
City, Third for “Ruh Silent, Run
Deep” looks nice. Second of “The
Young Lions” looks hefty but
’‘Merry Andrew” is rated light in
second.

•- Estimates for This Week

Academy (SW) (947; $1.50-$2.65)
—“Around World in 80 Days” (UA)
(40th. wkb It’s the last four weeks
and , business cofttinues brisk.
Healthy $8,600. Last week, $8,500.

Century (SW-Cinerama) (1,150;
$1.75-$2.65)—“Search for Para¬
dise” (Cinerama) (7th wk). Going

Cleveland, April 15.

Despite holdover product pre¬
dominating here this stanza, biz»
generally is strong. Lone bill aside
from arty entries is “Ghost of
China Sea’V’Bitter Victory,” rated
nice at Embassy. “Young Lions” is
great in second Hipp round while
“Run Silent, Run Deep” is okay in
nine daiys at State. “Bridge on
River Kwai’Lstill is terrific in fifth
week at the Allen.

Estimates for This Week

Allen (S-W) (3,800; 90-$1.50)—
“Bridge on River Kwai” (Col) (5th
wk). Wow $24,000. Last week,
$28,800..

Continental (Art Theatre Guild)
(850; $1,25) — “Don Giovani”
(Indie). Fair $1,600. Last week,
‘‘God Created Woman” (Kings)
(m.o.), $1,500 for eighth lap.

Embassy (Community) (1,200; 70-
90)—“Ghost of China Sea” (Col)
arid “Bitter Victory” (Col). Nice
$4,000; Last Week, “Abductors”
(20th) and “Cattle ^Empire” (2Qth),
$3,500.

Heights Art (Art Yheatre Guild)
(925; $1.25)—“Nights of Cambiria”
(Lopert) (2d wk). Sluggish $1,900.
Last week, $2,600.

Hippodrome (Telem’t) (3,700;
$1.25-$1.50)—“Young Lions’’ (20th)
(2d wk). Great $25,000 after
$30,000.

H.0.s Clip Cincy B.O.

ie

_I__ ‘uuiiaij UUOSIIIIB U11S IU aio/tuu.

letropolitan-FWC) i2 213- P 756-: amazin &$ 5 - 500 after $5.0°°. Stays. Gopher (Berger) (1,000; 85-90)—

* .. “R un silent Run ‘ Trans-Lux (T-L> (600; $1.25-$2)—! “Run Silent, Run Deep” (UA) (3d

—• *a/ -.“Bridge: bn River Kwai” (5th wk).! wk). Can be proud of its showing
! Wow $20,000 after $22,000 in i here.. Nice $4,500. Last week,

• fourth. Stays. : i $6,000.

I Uptown .SW) (1,100; $1.25-$3)—1 Lyric (Par) (1,000; 85-90. —

I South - Pacific (20th) (2d wk). “Lafayette Escadrille” (WB), Slow

i^obust $17,000. Last week, $24,-; $4,000. Last week, “Brothers
500 in 10 days. Holds. ! Karamazov” (M-G) (5th wk), $4,800

ft 4 > iir iap* n i. Warner, < SW-Cinerama) (1.300; [ at 90-$1.25.

Lions Wow lull in LA $1.20-$2.40)—■^’Search for Paradise” Radio City (Pat) (4,100; $ 1 . 25 -
>%. . .. . :'Cinerama)(15th wk). Robust $14,- $2.50)—“Bridge on River Kwai”

^ Cmcinnat 1 , April Id. 000 after $16,000 (best to date) last! (Col) (5th wk). They’re still flock-

Frontline film hiz is firm hare week. Stays. i (Continued on page 20)

this week. v arr >’Over of strong,———t-r—- ————-— -- ■

Easter assortment and solo new-: _ ’

comer, “Marjorie Morningstar,”; ’ *

good at Albee, are withstanding
opposition of new baseball season
and annual Shrine Circus in Cincy
Garden. "Bridge on River Kwai”
continues to top the city for third
week at Keith’s. Potent holdovers
are “Young Lior ” at the Grand,

“Run Silent, Riu . Deep,” at the
Palace, and “Long, Hot Summer”

Baltimore, April 15.

Big guns are boosting the- take
here currently. Leading the field
is “Bridge on River Kwai” which
is torrid in fourth round at the
Hipp; “South Pacific” is shaping
great in second frame at the New.

"Run Silent, Run Deep” looks
fast in opener at the Stanley;
“Young Lions” is rated smash in
first at the Centuiy. “Razzia” fi¬
nally nosed ‘.‘And- God Created
Woman” out of the Cinema where
it put in 21 weeks, a phenomenal
run here. “Cinerama Holiday” is
only fair in second at the Town.
Announced sixweek run. will be
shortened.

Estimates for This Week

Century iFruchtman) (3,100; 50-
$1.50) — ^Young Lions” (20th).

• Smash $16,000. Last week, “Fare-
}w-ell To Arms” ,(20th) (5th Wk),
j $6,500.

I Cinema (Schwaber) (460; 50-

$1.25) — “Razzia” (Indie). Good
$3,000. Before that, “God Created
Woman” (Kings) (21st wk), $2,000.

Film Centre (Rappaport) (890;
SO^l^-^'Merry Andrew” (M-G)
(3d wk). Oke $6,000 after $6,500 in
second.

Five West (Schwaber) (460; 50-
$1.25)—“Bride Much Too Beauti¬
ful” (Ellis) (3d \vk). Nice $3,000
after near same in second.

Hippodrome (Rappaport) (2,300;
50-$l.50)—“Bridge on River Kwai”
(Col) (4th wk).. Great $16,000 after
$22,000 for third.

Mayfair (Fruchtman) (980; 50-
$1.25)—“Witness for Prosecution”
(UA> <7th wk). Holding at good
$6.500 after $7,000 in sixth.

New (Fruchtman) (1,600; $1.50-
$2.50)^-“South Pacific” (20th), (2d '
wk), Upped to lively $15,000 after
$13,000 opener.

Playhouse (Schwaber) (460; 50-
$1.25)—“Ladykillers” (Rank) and
“Paris With Love” (Rank) (reis¬
sues) (2d wk). Slow $1,500 after
$2,000 in first.

Stanley (Fruchtman) (3,200; 50-
$1.25)—“Run Silent, Run Deep”
(UA). Hep $12,000. Before that,
"Snow White” (BV) (reissue) (2d
wk), $10,000.

Town (SW - Cinerama) (1,215:
$1.25-$2.25)—“Cinerama Holiday’*
(Cinerama). Slow $7,000- after
$9,000 in first.

Ohio (Loew) (1,244; $1.25-$2.75)
—“South Pacific” (20th) (2d wk).
NSH $10,000. Last week, $12,000.

Palace (SW-Cinerama) (1,523;
$1.25-$2.40) — “Seven Wonders of
-World”, (Cinerama) (11th wk).
Finning up to $15,500, after
$14,500. •

State (Loew) (3,500; 90-$1.25)—
“Run Silent, Run Deep” (UA) (2d
wk). Okay $12,000 in 9 days after
$15,000.

Stillman (Loew) (2,700; 90-$l.25)
—“Merry Andrew” (M-G) (2d w r k).
Average $7,500 in 8 days. t,ast
week, $8,000.

Toronto, April 15.

. _„_ , With ;biz still big at the deluXers

at Twin Drive-In. “Search for Par- /here currently, such newcomeis as
adise” maintains hotsy pace in .19th \ “Witness for Prosecution,” "Cine-
stanza at the Capitol. j fama Holiday” and “Young Lions”

Estimates for This Week doing night turnaways. “Bridge on
Albee <RKO) ( 3 , 100 ; 90 -$l.25)—! River Kwai” is still topping the
“Marjorie Morningstar” (WB)J city in its fifth frame with a phe-
Good $2,000 or near. Last week, ; nomenal take. Another hep hold-
“Merrv Andrew” (M-G), $9,500. r over ahd exceeding last week’s
Capitol <SW- Cinerama) (1,376; gross, ij> 4 Peyton Place,” in eighth
$1.20-$2.65»—“Searbh for Paradise” stanza ,at the Imperial, Canada’s I
(Cinerama) (19th wk). Holding to largest house. “Teacher’s Pet,” in
t’.* sturdy $14,500 tempo of last three-theatre combo an-anged by
week Famous Players (Canadian), is also

Grand (RKO) (1,400; 90-$L25/— big in'second stanza “Snow White"
“Young Lions” (20th> (2d wk); Wow • Jl a ^ e shapes great in

■•‘SJgS afto <15 - 000 pnem - Ho;<ls ; for This Week

Guild (Vance) <300; 50-90) — ■ j, ‘ RW^r Kwaf”

“Ladykillers” (Indie) and “To Paris j fcJn t5tlf wkfstiU whlS a^Se -
With Love” (Indie) (reissues) (2d S'S week $40 000 ' - ’

wkl. Fairish $1,100. Last xveek, | Slffie, Staic,

<Q ; n = nn . : Scarboro (Taylor) (1,059; 995; 698;

..« K -J ith a ^ 00; ..?°'J 1 ; 2o ,r: !694; 50-75)—“Underwater Warrior”

“Bndge on River Kwai 'Col> ‘3d , M -G) and "Man from God’s Coun-
wk>. Great $15,000 following $18,- try” cAA). Okay $12,000. Last
000 second round. I week, “Oregon Passage" (AA) and

Palace (RKO) (2,600; 90-$1.25)— /“Bowery Boys in Money” (AA),
“Run Silent, Run Deep” (UA) (2d; $il,o00.

wk). Good $8,000. Bowed in at} Eglinton, - Palace, Runnymede
$10,500. I (FP) (1,080; 1,485; L383; (50-$l)—

Twin Drive-In (Shor) (1,500 cars;/“Teacher's Pet” (Par) (2d wk). Hep
90-$1^5) — “Long, Hot Summer” [$18,000. Last week, $23,000.

(20th) (3d wk). Pleasing $6,500. j Fairlawn (Rank) (1,165; $1.25

‘Majorie’ Mighty 20G,

;‘Summer’ 11G, 2d

Last week, $8,000.

$2.40)—“Bolshoi BaUet” (Rank) 1 Neat $3,500. Last week, $4,000.

(8th wk); Okay ~$4,000; Last week,
$5,000.

Hollywood (FP) (1,080; $I-$125)
—“Young Lipns” 120th). Smash
$16,000. Last week, “Bonjoiir Tris-
tesse” (Col) <3d wk), $6,000.

Imperial (FP) (3,344; 75-$1.25)—
'‘Peyton Place” (20th) (8th wk).
Great $15,000, an upsurge from last
week’s $14,500.

Nortown, Towne, Westwood (FP-
Taylor) (959; 693; 994; $1)—“Snow
White” (BV) (reissue) (2d wk). Still
turhaway biz at' night for $25,000.
Last week, $30,000,

Loew’s (Loew) (2,098; 75-$1.25) |
—“Witness for Prosecution” (UA).
Smash $25,000. Last w r eek, “Rain-
tree County” (M-G) (4th wk), $14^-
500 in 8 days.

Tivoli (FP) (955; $1.75-$2.40)—
"Around World in 80 Days” (UA)
(35th wk). Okay $6,500. Last week,
$7,000. **

University (FP) (1,233; $1.50-
$2.40)—“Cinerama Holiday” (Cine¬
rama). Near-capacity $16,000. Last
week, ’’This is Cinerama” (Cine¬
rama), $15,000.

Uptown (Loew) (2,075; 60-$l>—
"Paths of Glory” (UA). Big $lly
000. Last week, "Lady Takes t
Flyer” (U), $10,000 for eight days.

York B&F) (745^$1-$1.25)—"Al-
jbert Schweitzer” (IFD) (3djwk).

Denver, April 15.
"Marjorie Morningstar” is best bet
here this session, with . a smash
total at the Paramount. "Bridge on
River Kwai,” still is great in sixth
Centre week. “Long, Hot Summer”
shapes fine in second round at the
Denver. "Merry Andrew” is not
so happy in second stanza at the
Orpheum.

Estimates for This Week

Aladdin (Fox) 0,400; 70-90)—
"Snow White” (BV) <3d wk). Big
$6,000. Stays. Last week, $6,000.

Centre (Fox) (1,247; 90-$1.25)—
"Bridge on River Kwai” (Col) (6th
wk). Great $17,000. Holds. Last
week, $23,000.

Denham (Cockrill) (1,429; 70-90)
—“Bonjour TristeSse” (Col) (2d
wk). Fair $5,000. Last Week, $7,000.

Denver (Fox) (2,586; 70-90)—
"Long, Hot Summer” (20th) (2d
wk); Good $11,000. Last week,
$24,000.

Orpheum (RKO) (2,596; 90-$1.25)
—“Metry Andrew” (M-G) and “Un¬
derwater Warrior” (M-G) (2d wk).
Mild $6,000. Last week, $10,000.

Paramount (Wolfberg) (2,200;
70-90) — “Marjorie Morningstar”
(WB). Socko $20,000. Stays on.
Last week, "Run Silent, Run Deep”
(UA) and "Ft. Bowie” (UA) (2d
wk),. $11,000.

Tabor (Fox) (930; 90)—‘Adam
and Bye” (Indie) and "Blonde
Blackmailer” (Indie). Big $8,000.
Stays on. Last week, closed.

Vogue Art (SheriShulman) (442;
75-90) — "Novel Affair” (Cont).
Fair $1,000. Last week, "Nights of
Cabriria” (Indie) (3d wk), $1,500.

‘Pacific’ Slick $16,000,

Pitt,‘Marjorie’$11,000,
‘lions’ Sturdy 13G, 2d

Pittsburgh, April 15.

“Bridge on River Kwai” con¬
tinues to be the big noise down- .
town here, with third week very
strong at Harris arid chances for
setting run record growing all the
time. "South Pacific” got away
fast at Nixon. "Young Lions” looks
big in second stanza at Fulton but
holdovers of both “Marjorie Mor-
riingstar’x at Stanley and "Run Si¬
lent, Run Deep” at Penn are dis¬
appointing.

Estimates for This Week

Fulton (Shea) <1,700; 99-$1.50>—
“Young Lions” (20th) (2d wk). Fine
word-of-mouth rind continued press
support helping. Can’t miss doing
better than $13,000, solid. Last
week. $15,500.

Child (Green) (500; 99-$1.25)—
"Gervaise” (Cont) (2d wk). Grim
subject matter isn’t helping widely,
Down to okay $2,500. Last week*
almost $3,000.

Harris (Harris) (2,165; 99-$L50)
—“River Kwai" (Col) (3d wkK Fri-
day-Saturday business topped even
the. second session’s but isn’t likely
to show; the same strength on
weekdays with the holiday week
over. But still great at $20,000 or
over. Last week, $24,500.

J^ixon (Rubin) (1,500; $1.25-$3)—
“South Pacific" (20th). First full
week, launched with sellout bene¬
fit preem for Boys Town of Italy
and personals of Mitzi Gaynor,
France Nuyen and Margaret
O’Brien, should finish close to $16.-
000.- That’s good for roadshow pic
here.

Penn (UA) (3,300; 80-$1.25) —
"Run Silent, Run Deep” (UA) (2d
Wk). Only five driys on this round,
and not more than okay $8,00Q
looked for. “Merry Andrew” (M-G)
opens today (Tues.). Last week,
$14,000.

Stanley (SW) (3,800; 99-$1.50)—
"Marjorie Morningstar” (WB) (2d
wk). Another of the anticipated
big ones that’s barely getting, by*
Maybe $11,000, jiist okay. I<ast
week, $14,000. >

Warner (SW) (1.500; 50-$1.25)—
"$now White” (BV) (reissue) (3d
wk). Chief strength on'.weekends,
with kiddie trade jamming it up.
Should finish at-fine $11,000. Last
I week. $13,500..

Wednesday, April 16 , 1959

P^RME&t

PICTURE GROSSES

15

DETROIT SNAGS B O. BUNDLE

B way Perks:/Windjammer Nice 68G,
'Blues’ Good 27G, lions Sock 77G, 2d,
‘Long’ Hot 44G, 2d, lerry’ 165G, 4th

$37,000, lions’Boff 38G, ‘

Chicago, April 15^* 4

Holdover blockbusters look to
keep the Loop’s tone bright this
round. Top new entry money wise
is “Teacher's Pet/’ climbing to a
giant $37,000 in Woods opener.
“-Smiles of Summer Night” shapes
hotsy in first World frame. “White
Huntress” and “Oklahoma Woman”
combo is okay in first at Monroe.

“Young Lions” is boff in Roose¬
velt on second round while “Nights
of Cabiria” looms good in second
at Surf. “Escapade in Japan” eyes
a nice second at the Esquire;
“Merry Andrew” shapes bright in
second at the Loop.

“Long, Hot Summer** is good in
third frame at Oriental, while “Rim
Silent, Run Deep” looks socko at
United Artists in third.

“Snow White” looks great at
Garrick fifth, while “Bridge on
River Kwai” is still smash in fifth
at State-Lake. . “Peyton Place”
rates a big seventh session at the
Chicago.

“South Pacific” is nice in third
hard-ticket week at MCVickers.
“Around World” is holding strong
in 54th round at Todd’s Cinestage.
“Seven Wonders” eyes a good 69th-
final session at the Palace.

Estimates for This Week

Carnegie (Telem’t) (485; $05)
—'‘Miss Julie” (Janus) (2d wk).
Oke $3,200. Last week, $3,300.

Chicago (B&K) (3,900; 90-$l:80)
—“Peyton Place” (20th) (7th wk).
Big $22,500. Last week, $25,000.

Esquire (H&E Balaban) (1,350;
$1.25-$1.50)—“Escapade : in Japan”
(U) (2d wk). Nice $6,000. Last
week, $7,000.

Garrick (B&K) (850; 99-$1.25>-
"Snow White” (BV) • (reissue) (5th
wk). Great $12,000, Last week,
$13,000,

Loop (Telem’t) (606; 90-$1.50)—
“Merry . Andrew” (M-G) (2d wk>.
Happy $11,500. Last week, $13,-
000 .

McYickers (JL&S) <1,580; $1.25-
$3.30)—“South Pacific” (20th) (3dL
wk). Warm $27,000. Last week,

$25,000.. : .

Monroe (Jovan) (1,000; 65-79)—
“Oklahoma Woman” (AD and
. “White . Huntress” (AI). Okay, at
$5;000. Last week, “Giant From
Unknown” (Astor) and “She De¬
mons” (Astor), $6,000.

Oriental (Indie) (3,400; 90-$1.50)
—“Long, Hot Summer” (20th) (3d
wk>. Good $21,000. Last week,
$25,000.

Palace (SW-Cinerama) (1,434;
$1.25-$3.40)—“Seven Wonders of
World” (Cinerama) (69th wk).
Wow $30,000. Last week, $17,500.
“Search for Paradise” (Cinerama)
opens tomoirow (Wed.) with
benefit.

Roosevelt (B&K) (1,400; 90-$1.80)
—“Young Lions”. (20th) (2d wk).
Giant $38,000. Last week, $43,000.

State-Lake (B&K) (2,400; 90-
$1.80)—“Bridge on River Kwai*
(Col) (5th wk). Smash $42,000.
Last Week, $5^000. .

Soft (H&E Balaban) (685; $1.50)
—“Nights of Cabiriai” (Lopert) (2d
wk>. Good $4,000. Last week,
$4,000.

Todd’s Cinestage (Todd) (1,036;*
$1.75-$3.30)—"Around World in 80
Days” (UA) (54th wk). Sock $22,•
500. Last week, $19,000.

United Artists . (B&K) (1,700; 90-
$1;50)—“Run Silent, Run Deep”
XUA) • (3d wk). Fancy $17,000.
Last week, $22,000.

Woods (Essaness) (1,200; 90-

$1.50) — “Teacher’s Pet” (Par).
Huge $37,000. Last Week, “Broth¬
ers Karamazov” (M-G) (5th wk),
$15,500.

World (Teitel) (606* 90)—“Smiles,
of Summer Night” (Rank). Bright

f 5,000. Last week, “Albert
chweifeer” (Cap) (reissue), $2,100.
Ziegfeld (Davis) (485; $1.25)—
“Demoniac” (UMPO) (3d Wk). Oke*
$1,000 in 3 days. Last week, $3,200.

George Roth Joins Davis

George Roth; sales v.p. fof
Trans-Lux Distributing, has re¬
signed, and is joining United Mo¬
tion Picture Organization (Richard
Davis) as sales head. t

Ed Svigals takes over at T-L
Distributing in the capacity of gen¬
eral sales manager.

‘dory’ Bright $12,0t)0,
Bnff4 Tlons' Smash 16G

Buffalo,'April 15.

Main strength at the wickets
this stanza leans > on holdovers.
Lone newcomer, “Paths of Glory,”
is rated only nice af the Buffalo.
“Young Lions” is top second-week-
er, shaping smaish in second round
at the Center. “Bridge on River
Kwai” looms socko in fifth Century
session*

Estimates for This Week

Buffalo (Loew) (3,500; 70-90)—
Paths of Glory’* (UA). Fine $12,-
000 or near. Last week, “Merry
Andrew” (M-G) and “The Safe-;
cracker” (M-G), $13^500.

Center (AB-PT) (3,000; 70-$1.25)
—"Young lions’* (20th) (2d wk).
Smash $16,000. Last week, $24,000.

Century OJATC) (2,700; 70-$i.50)
—“Bridge on River Kwai” . (Col>
(5th wk). Socko $15,000. Last week,
$19,500.

Lafayette (Basil) (3,000; 70-90)—
“Snow White” (BV) (reissue) (2d
wk). Lusty $17,000. Last week,
$24,000.

Paramount (AB-PT) (3,000; 70^
$1.25) —. “Marjorie Morningstar”
(WB) (2d wk). Good $13,00.0. Last
week, $17,000.

‘Lions’Bo(fo28G,
PhiBy; %m\ 30G

! Philadelphia, April 15.

Misty Saturday was supplanted
by a balmy Sunday, and midtown
area was jammed. However, there
seemed to be more strollers than
patrons and biz reflects: this in
many spots. “Saddle Wind,” lone
newcomer,, never got -started but
holds anyway. Many second-week-
ers are down sharply from opening
stanzas. “Young. Lions” shapes
lusty, however, in first holdover
week at the Fox. “Marjorie Morn-
irigstar” looms fine in second at the
Stanley, “South Pacific” is rated
great in. third Midtown round.
“Teacher’s Pet” looms nifty in
third at the Viking while “God
Created Woman” is still hefty in
third in two houses.

Estimates for This Week

Arcadia (S&S) (526; 99-$1.80J—
“Farewell to Arms” (20th) (7th wk).
Okay $5,500. Last week; $7,800

Boyd (SW) (1,430; 75-$1.80)—
“Long, Hot Summer” : (20th) (2d
wk). Good $12^500. Last week,
$16,000.

Fox (National) (2,250; 65-$l,25)—
“Young Lions” (20th) (2d wk).
Loud $28,000. Last week, $40,000.

Goldman (Goldman) (2,250; 65-
$1*25)—“Snow White” (BV). (reis¬
sue) (3d wk). Sweet $17,000. Last
week, $18,700.

Mastbanm (SW) (4,370; 99-$1.49)
—“Paris Holiday” (UA) (2d wk).
Quiet $10,000. Last week, $13,000.

Midtown' (Goldman) (1,000; $2-
$2,75)—“South Pacific” (20th) (3d
wk). Great $17,500. Last week,
same. . • —

Randolph (Goldman) (1,250; 65-
$1.25)—"Bridge on River Kwai”
(Col) (5th wk). Wow $30,000. List
week, $39,000.

Stanley (SW) (2,900; 9£$1,80>—
“Marjorie Morningstar” (WB) (2d
wk). Fine $13,000. Last week,
$ 21 , 000 .

Stanton (SW) (L483; 99-$1.49)—
“Saddle Wind” (M-G). Slow $6,-
500. Last week, “Damn Citizen”
(U) and “Day of Badman” (U),
$7,200. ^

Studio (Goldberg) (385; 90-$1.89)

;—“God Created Woman” (Kings)
(4th wk). Loud $5,000. Last, week,
$5,500.

Trans-Lux (T-L) (500; 99-$1.80)—
“Brothers Karamazov” (M-G) (6th
wk). Tall $8,700. Last week, $9,500.

Viking (Sley) (1,000; 99-$1.49)—
“Tfeacher’s Pet” (Par) (3d wk).
Nifty $11,000. Last week, $17,000.

World (Pathe) (500; 99 : $1.89)—
“God Created Woman” (Kings) (3d
wk). Hefty. $4,000. Last week,
$5,00.0... - - • -

Detroit, April 15.

A big bundle of cash — over
$175,000 — is being pushed into
the boxoffices at downtown delux-
ers here currently in one of best
weeks, in recent months. “South
Pacific” is rated boffb United
Artists. “Long, Hot ; Summer” is
shaping great at the Palms. “Mar-!
jorie Morningstar” opened big at j
the Michigan. “Touch of Evil”
looks okay at Broadway-Capitol.

Among the holdovers, “Young
Lions” continues to roar lustily at
the Fox in second round. “Bridge
on River Kwai” stays wow at the
Madison despite being in fifth
week. “Search for Paradise” stays
sturdy in 1.0th stanza at Music Hail.
“Raintree County” rolls on nicely
in eighth frame it the Adains. The
12th week of “And God Created
Woman” at Trans-Lux Kriin still
is torrid. ■;

Estimates for This Week

Fox (Fox-Detrolt) (5,000; $1.25-
$1.50)—“Young Lions” (20th). (2d
wk). Terrific $27,000. Last week,

$34,000:

Michigan (United. Detroit) (4,100;
$1.25-$1.50) — ‘’Marjorie Morning-
star” (WB). Started but' big, with
$25,000 likely. Last week, “Snow
White” (BV) (reissue) and “Mis¬
souri Traveler” (BV), $27,000 in 9
days. :.

Palms (UD) (2,961; $1.25-$1.50)
— “Long, Hot.. Summer” (20th)
“Showdown at. Boot Hill” (20th).
Wow $26,000. Last week, “Run
Silent, Run Deep” (UA) and “Fort
Bowie” (UA) (2d wk), $20,000.

Madison (UD) (1,900; $1.25-$1.75)
—‘‘Bridge on River Kwai” (Col)
(5th wk). Tremendous $30,000.
Last week, $35,000.

Broadway-Capitol (UD) (3,500;
90-$1.25)—“Touch of Evil” (Ul and
“Day of Badmen”. (U). Okay
$11,000 or near. Last week, “Juve¬
nile Jungle” (Rep) and “Young
and Wild” (Rep), $10,000.

United Artists (UA) (1,667;. $1.25-
$3)—“South Pacific” (20th). Terrific
$25,000, Last week, “Gift of Love”
(20th), $8,000.

Adams (Balaban) (1,700; $1.25-
$1.50)—“Raintree. County” (M-G)
(8th wk). Fine $8,000. Last week,
$ 9 , 000 .^

Music Hall (SW - Cinerama)
(1,205; $1.20-$2.65) —“Search for
Paradise” (Cinerama) (10th wk).
Swell. $20,000. Last week, $27,000.

Trans- Lux Kriin (Trans- Lux)
<1,000; 90-$ 1.65) — “God Created
Woman’’ (indie) (13th wk). Swell
$7,000. Last week, $6,700.

‘Brothers’ Big $8,000,
Omaha; lions’ Hot 9G, 2d

Omaha, April 15*

4 A pair of major league exhibi¬
tion baseball games. (White Sox-
Cards, Giants-Ihdians) here over
the Weekend didn’t hurt downtown
first-runs much. Hence, biz re¬
mains on the strong side this ^ps-
sion, “Brothers Karamazov” is a
sock, new entry at the State, but
“Bitter. Victory” is just so-so at the
Omaha. Two holdovers, “Marjorie
Morningstar” at Brandeis and
“Young Lions’* at Orpheum, are
both big in second stanzas. Both
may go three.

Estimates for This Week
Brandeis (RKO) (1,100; 75-90)—
“Marjorie Morningstar” (WB) (2d
wk). Wow $6,000 after $9,000
opener.

Omaha (Tristates) (2,066: 75-90)
—’•Bitter Victory” (Col) and “Dom¬
ino Kid” (Col).' Fairish $4,500. Last
week, “Jumping Jacks” (Par) and
“Scared

4 Part of the Easter Week upbeat
is being reflected in the fore part
of the current session, and as a re¬
sult Broadway first-run theatres
are enjoying another highly profit-.
able stanza. : There are only Two
newcomers^ but both are rated im¬
portant.

Biggest news, of course, is the
Way ‘ Windjammer/’ initial Cine-
miracle production, is being re¬
ceived both by the crix and the
public. Playing on a hard-ticket
policy with only 12 performances,
it is rated very nice $68,000 open¬
ing week at the refurbished and re¬
seated Roxy. House currently is
using, only 2,600 seats as compared
with 5,717 under the arrangement
that had previously prevailed.

"St. Louis Blues” is heading for ~
a good $27,000 or near opening
round at the State. “Young Lions"
looks to wind its second week with
a'sock $77,000 at.the Paramount.

Still money champ ;is “Merry
Andrew” with Easter stageshow
which is heading for a great $165,-
000 in fourth week at the Music
Hall; “Marjorie Morningstar” sup¬
plants April 24. “Long, Hot Sum¬
mer” still is smash at $30,000 in

‘Evil’Fairish 10G,
Frisco;‘Kwai’21G

‘Kwai’ Fine-$9,000 in
K. C., ‘Lions’ Ditto, 2d;
‘Sommer’ NSH $6,500

Kansas City, April 15.
Biz is on a moderate keel cur¬
rently with city full of holdovers.
Only newcomer is “Slim Carter” in
four Dickinson theatres, getting a
mild . play. “Young Lions” which
wax solo last week at the Uptown
holds there and spreads over to the
Granada. “Long, Hot Summer”
in two houses looms moderate in
second week. “Marjorie Morning-
star” is fairish in second_,week at
the Paramount while ‘/Teacher’s
Pet” is only acceptable > at the
Roxy. “River Kwai!’ at the Mid¬
land still is bright in third week
at the. Midland, and may get extra
time. “God Created Woman” con¬
tinues strong in 10th week at the
Kimo. ‘’Seven Wonders of. World”
is picking up as it nears the finish
at the Missouri. .

Estimates for This Week
Glen Dickinson, Shawnee Drive-
In, Leawood Drive-In (Dickinson)
(700; 750; 1,100 cars; 900 cars; 75-
90)—“Slim Garter” (U) and “Tam¬
my and Bachelor” (U) (reissue).

(Continued on page 20) '

Estimates Are ftet

Film gross estimates as re¬
ported herewith from, the vari¬
ous key cities, are net; i.e./
without usual tax Distrib¬
utors share on net take, when
playing percentage, hence the
estimated figures are net in¬
come.

The parenthetic admission
prices, however as: indicated,
include the U S. ; amusement
tax

Stiff” (Par) . (reissues),

$ 6 , 000 . : , - --

Orpheum (Tristates) (2.980; 90- ! second "week-at: the Mayfair. It is
$1.25)—“Young Lions” (20th) (2<i; ccmnparatively vbigger in second
wk). Still smash at $9,000 after I frame at Fine Arts where playing
$14,500 debut. ? day-date.

State (Cooper). (850; 90-$1.25)— ‘Teacher’s Pet” is heading for a
“Brothers Karamazov” (M-G) Tor-, rousing $33,000 in fourth week ; at
rid $8,000* Last week. “Snow r i the Capitol. “Run Silent, Run
White” (BV) (reissue) (2d wk), | Deep” looks sock $24,000 in third
$5,500 at 75c-90c scale. ! Victoria round. “WitnessFor Pros-

* ecutioa” still is big with $17,000 in
current (10th) frame at Astor and
great $12,500 in same week at
Plaza.

Extra performances are boosting
all hard-ticket pix this session.
“Bridge on RiVer Kwai” was near-
capacity $49,500 for 16 shows at
Palace in 17th week. “Around
_ ■ . (World in 80 Days” was capacity

~ ’ San ?™ ncisc . 0 > A P ril 15. ! $45,000 for like number of per-

First-run biz is quite spotty here i formances in 78th round at the
this, stanza although there are Rivoli.

some strong pix even on extended-• . “South Pacific” hit nearly capac-
runs. “Young Lions” still is big in Ry $64,100 for 23 shows in third
second round at the Fox while ■ week at the Criterion. “Search For
“Bridge on River Kwai” continues: Paradise” soared to $30,800 in 29th
great in fifth session at St Francis, i stanza at the Warner, also helped.
“Marjorie Morningstar” and by extra-shows*

“Merry Andrew,” both in second* Ne\y big arty pic, “Rouge et
weeks are. rated okay. “Stage Noir” was smash $15,000 opening
Struck” is rated quite disappoint- ’ round at the Trans-Lux 52d Street,
ing at the Stagedoor. “Search Foi lThe amazing entry in the arty the-
Paradise” continues nice in fifth' atre field continues to he “And God
stanza a Orpheum. One of few Created Women.” which pushed to
newcomers, “Touch of Evil” is only . n ' reat S12.500' despite being in
fair at Golden Gate. j 25th Session at the Paris.

Estimates for This Week Estimates for This Week

Golden Gate (RKO) (2.859; 90- 1 Astor <City Inv.) (1,300; 75-$2)—
SD2o-) — ‘Touch of Evil” (U> arid/“Witness For Prosecution” (UA)
Girl Most Likely” (RKO). Fair aoth wk). This round ending to-
$10 000. Last week, “Teacher’s day (Wed.) looks like fancy $17,000.
Pet ’” (Par), and “High Hell” (Par); The ninth was $20,000. Continues.
(3d wk), same.. . > Baronet (Reade) (430; $1.25-

Fox (FWC) T4.651; $1.25-$1.50)— $1.70) — “Ladykillers” (Conti and
“Young Lions” (20th > (2d wk». Big • “To Paris With Love” (Cont) (re-
$15,000. Last week, $31,500. j issues) (4th wk). - Third week ended

Warfield (Loew) (2,656; 90-$ 1.25)
—r“Merry Andrew” (M-G) (2d wk).
Oke $9,000. Last weel^ $15,000.
Paramount (Par) (2,646; 90-$1.25)

last Thursday was good $5,500. The
second was $7,100.

Capitol (Loew) (4,820; $l-$2.50)
—“Teacher’s Pet” (Par) (5th wk).

—. “Marjorie Morningstar" (WB) Fourth week -ended jfesterday
(2d wk). Okay $10,000 or less. Last I (Tues). was rousing $33,000. Third
week, $15,000. [was $31,000.

St.'Trancis (Par) (1,400; 90-$1.25) ,_° d . eon ?0-51- 8 0v—

— “Bridge on River Kwai” (Col) ; "Desire Under Elm^’ (Par) <5.th
(5th wk). Great $21,000. Last week, i wk) pis stanza finishing up today
$28 000 ■ ^Wed*) looks to land .good $9,000.

Orphean (SW-Cineramal ~a.458:! Fo “ r . t . h ’ ? 12 ' 5 °°. r .. .. Rfl

$1.75-$2.65K-"Search fpr Paradise”

wir”” a) ex 5 ia Ud ”howf’S wkf'fhifd^ound'toished 0 sinda?
week' S24 590' with extra^hriw^ 1 (13) was virtual capacity at $64,100

m900 ‘ ot '

tUA V 2"” Deep ," Fine Arts 'Davis) (468; 90-S1.80)

• U ^li 3 K nn W ^* ? 0,ra , t0 d.^^ omt ' —“Long, Hot Summer” (20th) «2d
in |wS;a La ?A^ ek Tf]iJ’ 50 2*i ok ' wk). Great $14,000 for second
week. First week was wham $18.-
fStage Struqk^BV?.- Sad 500 , near top figure for house.

$2,500. Last week, “Song of Berna-; s ta y s riatch'

dette” (20th) (reissue! (2d Wk), j Gniid (Guild) (450; $1-$1.75=—
$1^900. : "Marcellmo" (Indie) (reissue) (2d

Presidio (Hardy-Parsons) (774; w kv. Initial stanza ended Thursday
$1:25-$1.50) —“Spanish Gardener” j(i 0 ) was big $10,000: Continues.
(Cont) arid “Loser Takes All”; Mayfair (Maurer) (1,736; 79-
(Cont). Light $2,700; Last week,« $1.80)—“Long, Hot Summer” <20th)
“Light Across Street” (UMPO! (2d(2d wk); This session finishing up
wk), $4,000. . j today (Wed;) looks like smash $30,-

Vogue ($.■ F* Theatres) (364; • 000 or near. First was $37,000.
$1.25)^—“Siniles of Summer Night” j Continues indef.

(Indie). Torrid $5,000. Last week,] Normandie Trans-Lux) (592; 95-
"Three Faces, of Eve” (20th) (re-’$1.80)—“Three Faces of Eve”
issue), $3,500, ! (20th) (reissue) (2d wk). First

Coronet (United California): stanza ended Monday (14) was fine
(1,250; $1.50-$3.75) — “Around $4,500. Stays until April . 22 when
World in 80 Days” .(UA) (68th wk);. benefit preem for Actors’ Fund will
Okay- $10,000. Last week, $12,000. | . (Continued on page 20)

UKuiEff

Wednesday, April 16, 1958

AFTER 70 RECORD-BREAKI

NOW 9 ALL-TIM
9 NEW YORK NEIGH

CECIL B.

SET BY

THE TEN COM

THE GREATEST GROSSING PICTURE OF ALL TIME H

★ Loew’s Paradis© ★ Loew’s 83rd Street ★ Loew’s Mi
★ Brooklyn Paramount ★ Catderone, Hempstead \

PLAYING ONLY 3 SHOWS DAILY AT SPECIAL POPULAR PRI

The Astounding To

A PARAMOUNT PICTURE

vistaVision technicolor

MAKE ARRANGEMEA

Wednesday, April 16, 1958

NG WEEKS ON BROADWAY

E RECORDS IN
B0RH00D THEATRES

DeMILLE'S

PRODUCTION

MANDMENTS

TS THE GREATEST WEEK’S GROSS OF ALL TIME AT

lencia ★ Loew’s 72nd Street ★ Loew’s White Plains ★
Stanley, Jersey City ★ Paramount, Staten Island ★

ESMOFFICE RECEIPTS AT THESE 9 THEATRES REACHED

TAL OF '386.248

TS TO PLAY THIS GREAT GROSSING ATTRACTION!

16

PICTURES

U&RTEfr

Wednesday, April 16, 1958

Bernstein Report to AFL Film Council Raises
Questions bn Hardtop Vs. Ozoner Attendance

i

Film executives who have been I
studying “Hollywood .at the Crossr {
road'*.*’ the Irving Bernstein re-}
port on the motion picture indus-■
ti y prepared for the Hollywood ;
AFL Film Council, v ake exception “
to a number of the facts arid con-j
ciuMons in the survey. . 1

One'is the statement that, ih:
1056. drive-in attendance was 34,-j
851.000 whereas the hardtops only .
dn w 11.699.000. Best available .
t-t mint es say that, even at the top]
of the drive-in season, attendance ':
splits about 35'“ to the ozoners j;
and 65' < to the regular theatres. I
The drive-in audience drops con-}
sidriable during the off season! “

80c Per Car Load

\ Ft- Worth,. April 15.

Parkaire Drive-In Theatre,
. operated here by L. C. Tidball,
has an 80c admission policy
“per car load*' during the mid¬
dle of the week to the ozoner.

He also stages a novel stunt
by admitting free all patrons
who attend on a specified
night In a car of a special
make, such as “Ford Night,”
“Chevy Night” and “Buick
Night” among others;

Consent Decrees

—- Continued from pajje 7 js

Av erasins it out oytr the yea, . xheali . es , t0 . pro duc<; and exhibit
1 ' c P‘ e “ c " t , approximates ■ cin(;Mjracl e films.

Ill , -!« r ot total film rentals . However, it's strongly doubted
eo lev ed by he companies. ; , hat the Government would permit

In the .Motion I-.ctpre jVssn. of j a compIete repeal of ednsent
A.oenea survey on The Public decrees and allow a merger of. the:
Appraises the Movies . major studios with their former

?'<■ ol those polled ; theatre affiliates dr permit a ma-

heen at a.‘"'V,- 1 ".*';.. on * .\'P K “ jor producer operating under the
another. Of the ,2''j, 30'Y ;sa,d deii *.-e s . to acquire a substantial
they [u'eterred the. drive-m to the, numbet . of theatres. \

Loew’s Inc., although It is not
^ : saying so openly, is hopeful th a t

Bernstein also uses the esti-■ new circumstances ..surround--
mate <if a 90.000.000 attendance | i n g the industry as a whole will

back in 1946. Many^in | make it possible for it to prevent

, ^ fi na i. separation of the produce.

are picking it up, since they are
outside the reach of the city ordi¬
nances. ..

Kingsley-International has : told
exhibitors, who ran into censor
troubles that it’d supply theiri with
the basic legal-material to fight
the case iii the courts. However,
exhibitors at times don’t. want to
buck local Church pressure.

On the 'whole, the conclusion is
that the “C” rating in this instance
has helped rather than hurt, the
attendance being such that—it is
reasoned—it must, include a good
many Catholics. . In some areas
which are predominantly Catholic,
the film has run into . difficulties.
But if anyone suggested to King¬
sley today that he should seek a
■ changed Legion rating,, the idea
'would be. rejected emphatically.

Why is “Goa Created Woman”
Such a success? Opinion; on that
seem to differ. Horner thought
this week that it was “the first real¬
ly erotic picture to come along.”
Kingsley, taking the. more practi¬
cal approach, said it was probably
because the. “chemistry” of Miss
Bardot and sex. clicked and “we
gave, people \yhat they were led tp
expect. They weren’t pfpmised
one thing in the ads rand given
something else on the screen.”

regular theatres and 32 l i showed !
a preference for the hardtops.

tiy say. that this is an. exaggerated
’•gues*-” figure which probably was
never attained. Nor is Eric John¬
ston. willing to stand by it“

The fault-finders - also quarrel
with Bernstein’s use of 1946 as the
year, on which he bases all his
comparisons. He said in the re¬
port that ‘46 wasn’t ^unique—
though it was a top year lor the
business—^because “It was at that

fan-distribution division from its
theatre affiliate. The $30,000,000
debt shared by both companies has
had t he effect of delaying time and
again the final ; split between
Loew’s Inc. and Loew’s Theatres.
Despite the delays, however, real¬
istic industryites believe that
Loew’s hasn’t a ghost of a chance
of preventing the split. The two

time that the industry and .the j companies may continue operating
economy, took off on different! for some time as they are now un¬
paths. ! til a portion or the entire debt is

It’s pointed out that (1) The I paid up, but the courts or the
Dept, of Justice are not expected

1945 figures include the earnings
of companies which then still had
their theatre subsidiaries, and <2>,
they don’t include United Artists,
which was in bad shape in ’46, but
since then has skyrocketed under
new management and last year be¬
came a public-owned company
with very considerable assets, rev
versing the very trend which
Bernstein dramatizes in the study.

.Overall reaction to the report in
the industry was that it offered
little that wasn’t already known,
though it pulled the known facts
together intoi a form in which
they’re really presented. Some re¬
gretted publication of the study on

to agree to a calling off of the
consent decree order.

In general, it’s believed that the
industry is barking up the: wrong
tree if it believes there will be any
substantial changes in the consent
decrees. A stigma of guilt, it’s
stressed, cannot be completely re¬
moved although it is possible that
under present-day conditions more
leniency may be shown.

Foreign Reviews

Continued; from page 0.=

drama as the. gangster uses her in
an escape try. “• -♦

This ends in a gunfight with the
death of the gunman and love as¬
sured for the debutant nurse.

Only rounded character is sup¬
plied by Bernard Blier, authorita¬
tive as the gangster, with a fine as¬
sist from Madeleine Robinson as.
an elderly gunmoll. Others are
conventional as is Herve Broiriberg-
er’s directorial chorp. Production
dress is passable; and “aided by
shooting, in a real, hospital. Mask;

L« Dos Au Mur (Back to the Wall)
(FRENCH), Gaumont release of Francoise
Chavane production. Stars Jeanne Moreau;
features Gerard Oury, Philippe Nieaud,
Claire Maurier, Colette Renard, Jean
Lefebvre. Directed by Edouard Molliiaro.
Screenplay, J. P, Roncoroni, Jean Redon,
Chavane from novel., by Frederic : Dard;
camera, Robert Lefebvre; editor, Robert
Isnardon. At Biarritz* Paris. Running
time, 100 MINS.

; Continued from page. 7 ;

tTie 'grounds’ 'that.' preciiveiv' "'because I the: jam-up, particularly in towns
it added little that was new, it ;that have only one art house,
served merely to create negative ! .• Date:s

impressions In the public’s mind. I The distributor (for Columbia
Pictures) is frank to admit that the

There were a number of com¬
ments bn the need for the major
companies to provide accurate sta¬
tistics of their own to take the
guesswo \ out of similar studies iii
the fiiuue.

ARKANSAS CONDEMNS
P0ST-’48 SELLOFF

\

Catholic “C” rating is. keeping
down the playdate volume. It’s
figured the. film will get. about
4,000 dates : on its. first runthrough.
AVhat . would it get with a “B”
rating: from the Legion? “Prob¬
ably around 8.000 bookings and'
half the . money,” commented Hor¬
ner.;

(Ilya Lopert said Monday
(14) that he expected to make
some cuts in his Bardot film,

“line Parisienne,” to- meet
Legion of Decency objections
and to keep it from draining a
“C” TQtbig. Fear; of the
Legion also caused. cuts in
DCA's "Rouge et Noir”)

The circuits have handled the
film gingerly. United Paramount
| first rejected it in the New England

Moiseyev’s Perpetual Pep Gang

; Continued from page 1 ;

Little Rock, April 15.

Arkansas Independent Theatre
Owners, a Theatre Ow ners of
America affiliate, joined other ex¬
hibitor groups in condemning the
gale of post-’48 pictures to tele¬
vision. Action was taken at the
state-wide group's two-day annual
convention, the 39th for the or¬
ganization. i area, then changed its mind and

M. S. McCord, head of United ; asked to play it where it hadn’t
Theatres, reviewed the Sindlinger j been booked to the opposition,
report on the effect of tv sales arid ; Circuit tendency is to carefully
the Janievson plan for the estab- 'select the situations. Ldew’s chain,
lishment ‘of a trust fund for the ; for instance, refused to book it in
purchase bv theatremen of shares ; the New York metropolitan area*
In film cornpanies (but did book it out-of-town. RKO

J. Fred Brmr n :'Ft. Smith. «as ■ *>»» aniinterest: in pla*-

reeleeted prexy for a third time. | ^ va ‘ st ' Inajor i ty ot bookings

Pic unveils, another young" direc¬
tor, Edouard Molinaro, with- his
first feature. He shows a sure
technical grasp with a background I
denoting knowledge of Yarik thrill¬
ers. But his insistence on a docu¬
mentary unravelling of a fairly ;
complicated murder setup, makes
the outcome inevitable. This
emerges a . slickly-made film with
good local Opportunities but
chancy Yank possibilities. It does
not ineasures up to its U.S. counter¬
parts. General theme could make
this an okay dualer.

A rich, young industrialist finds
his wife cheating on“him with a
youthful, second-rate actor on com¬
ing home early from a weekend of
hunting: He lays a. trap to win her
back via convincing her the actor
is blackmailing her. She kills the
actor arid he covers up and all
seems well again. Crime does not
pay arid she discovers his perfidy
and kills herself but riot before
branding him the killer of her
lover.

Director Molinaro lacks the verve
to help gloss over many plot im¬
probabilities; One -. dimensional
characterizations also rob this of
the needed suspense. Jeanne Mo¬
reau is properly sensual as the
cheating wife but Philipe Nicaud’s
pallid performarice makes one
wonder what she ever, saw in the
actor. Gerard Oury has weight as
the husband. “Technical credits
are fine. Molinaro rifay. emerge a
fine technical addition to directori¬
al ranks here. . Mosk.

ly plutocrats since the local , peas¬
ants could scarcely, afford the $15
tickets .

Notably absent from the pre¬
miere were U. S. diplomats. That
may have miffed some of . the
Soviet personages but it had the
considerable advantage of not
clouding the artistic issue. The
spotlight was squarely and solely
upon the entertainment: One critic
called it stupendous, apologizing
for the weakness of the word. An¬
other applicable term would be
“stupefying;”

There are demonstrations of
casual skill that are almost un¬
believable. One youth does high
front kicks while on -his haunches.
A girl Cossack performs travel¬
ling turns, very fast, on her knees.
A tall young man with a mustache,
while staying within group disci-
plirie, deadpans a subtle bit of de¬
licious hokum. The cavalry illusion
achieved in the Cossack patrol
(against unseen Germans) is itself
stagecraft of the highest order of
imagination arid implementation.

Possibly because it was the
most touted item in advance, or
because soccer is not a game much
played in the States, this satire (all
the numbers are credited to Igor
Moiseyev personally) was riot the
expected wow, though amusing.
What really provoked tumult from
the opening nighters was the im¬
mediately following “Two Boys in
a Fight,” its laugh results being
topped by disclosure that the two
boys is one. ! This may be the
finest realization of unilateral
knockabout comedy which any
average; show-going American has
ever seen.

•The dancers -work in Various-
sized giroups, filling the stage with
colorful costumes (little or nc
scenery) and working a . surprising¬
ly diverse series-of variations even
Within the conventional “Russian
Dancing”“known to theatrical old-
timers, circa “Chauves Souris” and
the Marcus Loew vaudeville cir¬
cuit.

Some of the Moiseyev company
dates for Papa Hurok ^ill be in
arenas. This should present few
difficulties. Indeed given adequate
floor space these livejy, super-dis¬
ciplined young dancers (and mis¬
cellaneous musicians) could play
anywhere with the certainty of ex¬
citing and delighted their spec¬
tators.

There is scarcely anything to
criticize except possibly the Rus¬
sian pretense that these are folk
dancers. Nonsense, of course,
since this is a company which
could riot be more “professional.”
Indeed they set and maintain
standards of professionalism which
will certainly command the respect
of all knowledgeable in such mat¬
ters.. Others can just enjoy the
show.

popularity of rock ’n* roll, Moiseyev
said he had seen some of it abroad,
but not in Russia. He thought
rock ’ri’ roll was a fad, nor would
it become part of. this country’s
folklore.

Hurok poured champagne for
that the press conference could
end on a toast.

EV CALLOW'S EPAULETS

Pub-Ad Chief of Cinerama Now
Under Frank Damis

Other officers named were Roy

• have been in the dubbed version.

Cochran, North Little Rock, v.p., ■ 1(

Miss Nona White, secretary-treas-S

v v t-- - : use. “Many of the arties that nor-

nB -' S > ’ '■ mallv wouldn't play dubbed films
chanma n of the boaid. have booked it in the English »er-

« U ■„ !-siofl‘. Sonie exhibitors have
IATSE Fights Lonely Booths “ e dited” the film themselves to
story in Variety, detailed an arbi- avoi(f i 0( . al Dm blemc
tration involving the reduction in : Tn in

the number of projectionists from I ., 1 . 1 } several places (Rockford, Ill ,
five to tfvo men at the Boyd Theaw I Abilene, Texas, Danville, Va, etc.)

trae and a Fabian house. The city

local censor boards went into action

in which the arbitrationtook place 'and stopped God. from being
should have been Easton, Pa., in-,shown. In some of these places,
, stead of Philadelphia. drive-ins on the outskirts of town

Everett C. Callow has been
named assistant zone manager of
Stanley Warner’s newly-created
Philadelphia - Washington zone.
He’ll work under v.p. Frank Damis
who is in charge of the new ter¬
ritory.

For the past, four years, Callow
has been national pubPad chief for
Cinerama as well as exec assistant
to L. B- Isaac, national director of
exhibition .for Cinerama theatres.

Callow will assuirier his new post
as ^oori as he. returns, from. Buenos
Aifes, where a Cinerama theatre is
being launched. Callow hks been
with the theatre chain since 1929.
Previously he had; been with the
Morning World in N. Y. and was
also affiliated with Paramount
Publix. During World War II,
Callow was a public information
officer for the Marine. Corps.

Moiseyev’s Interview
Impresario Sol Hurok summoned
the N. Y. and trade presses to his
offices last week to meet the Rus-
siari dance director, Igor Moiseyev
who gives his name to the com¬
pany of 100 dancers nOw playing
a three-week engagement at the
Metropolitan Opera House.

Hurok himself was sometimes
dissatisfied with the interpreter
and helped out. For example, re¬
garding the issue of. "fingerprint¬
ing” which for a long time stymied
cultural exchanges, Hurok cracked,
■'They all have fingers , but.no
fingerprints .”

Moiseyev suggested that the
language of art is the short route
to understanding between peoples.
He wishes to closely study Ameri¬
can dance techniques while tour¬
ing this country and contemplated
adaptations for his Moscow per¬
formances later.

Other Russian entertainment
Will be imported by Hurok, him-r
self a born Russian. The Phila¬
delphia Orchestra’s upcoming tour
of the Soviet is in balance for the
Moiseyev company.

Moiseyev said he especially
wanted to see the New York City
Ballet and to meet prima ballerina
Maria Tallchief. (That company
at the moment is in Japan),
Russian did' not meet Boh Hope
when the latter was in Moscow
filming his tv $how. When asked
about jazz here, he observed that,,
in his opinion, it wasn’t old enough
to . be. part of the folklore of the

Mrs. Harry Cohn

— Continued from page 3 jssssss .■

about four years ago. Korshak, in
association With Arnold Grant,.
acted as. attorney for Koolish and
Stolkin at that time. However,
they couldn’t get RKO Off the
ground after the ..Wall' St Journal
exposed their background.

In relation to the buyout of Mrs.'.
Cohn’s interests, it’s known that
the Wolfson group is seeking con¬
trol of the Col board. The 240,-
000 shares in the Cohn estate would
not guarantee control, but it’s prob¬
able that the group also has been .
buying Col stock op the open mar¬
ket.

Col insiders are confident that
the management can retain control
even if Mrs. Cohn sells her stock.
Ralph and Bob Cohn, sons of the
late Jack Cohn, control about 70,-
000 shares and it’s figured that
they would throw that support be¬
hind the managemenf headed by
prexy Abe Schneider.

Wolfson, - head of Meritt-Chap^
man, has. been active for several
in what has been regarded in some
quarters as “raiding” other corpo¬
rations for control- A couple of
years ago he lost a costly proxy
fight for control of Montgomery
Ward, but in most every other bat¬
tle he has been successful. There
Were rumors for a time that he
was buying into Loew-s, but he
subsequently denied this.

This isn’t the first time Kor¬
shak has tried—for clients—to buy
Harry Cohn’s stock interest in Co¬
lumbia. When Cohri was alive,
Korshak negotiated with him on at
least two' different occasions, but
both times Cohn hacked away from
making a deal that wouid have
taken him out of the company he
helped . found. It’s taken for
granted “y those connected with
Col who are aware of the negoti¬
ations with Mrs. Cohn that if the
Wolfson group gets control Of Col,
it would probably result in liquida¬
tion of the company. Cohn’s will
empowered his widow to dispose of
her proceeds of the estate as she
saw fit.

There are 1,176,641 shares of Gol
common shares outstanding. In
the first six months of the 1958 fis¬
cal year, the company has shown a
loss of 79c per share, but is ex¬
pected to go into the black by June
30, the. year’s end, because of the
grosses of “The Bridge On The
River Kwai” and “Pal Joey.” . It’«
figured Col will gross at least $100,-
000,000 in 1958 as compared with
$101,600,000 in 1957 whefa the com¬
pany earned $1.72 per share. The
book value of the stock is esti¬
mated now at $27.55, a share.

Johnston

Continued from page .7

“central and transforming” idea
of our time and pointed out that it
would mean a trading area of 162,-
000,000 people. He raised the pos- .
sibiiity that the comirion market
could be perverted into a weapon
or club against other nations- “It
is conceivable,” he said. “It could
come to pass. But I don’t believe
it.” In fact, he held, Americans
“should do all in our power to help
it succeed.”

Analyzing Johnston’s position, .
there is a feeling that he speaks
out of the conviction, that the
European Common Market for
films, which ; has been, the subject
of much discussion, may never
come about, at least not while
Gemany maintains its current “no
subsidy” policy. He may be con¬
vinced, too, that the governments
concerned will not permit such
things as a high common quota for
all of the nations in the common
market and that, exhibitor needt
for American product Will elimi¬
nate the possibility of Joint re¬
strictive measures designed to

measures

boost the European film at the ex-
U. S. Asked to comment on the pense of Hollywood.

Wednesday, April 16, 1958

USuitTr

17

THE FIRST
LERNER-LOEWE
MUSICAL, SINCE
"MY FAIR LADY"

‘“GIGI* promises to be as
great a flicker as ‘My Fair Lady’
is a Broadway musical.” — Ed
Sullivan’s nationally syndicated
column, April 4, 1958.

THE GREAT COMING EVENT I

★

OPENS THURSDAY, MAY FIFTEENTH

45th St. West of BroadWay, N. Y. C. • All Seats Reserved

SELECTED ENGAGEMENTS WILL FOLLOW IN PRINCIPAL
CITIES FOR JULY 4th HOLIDAY AND THEREAFTER.

With its hit songs flooding the air-waves, with newspaper
columnists heralding a new show-world giant, with word-of-mouth
sweeping the nation, M-G-M’s “GIGI” headed for fame and fortune.

M-G-M

Presents

AN ARTHUR FREED PRODUCTION Starring LESLIE CARON

MAURICE CHEVALIER • LOUIS JOURDAN

HERMIONE GINGOLD • EVA GABOR • JACQUES BERGERAC • SABEL JEANS

^SLTALAN JAY LERNER • FREDERICK LOEWE

Band On the fawn Costumes. Scenery A Production in CinemaScope And Directed WIMf^PMTP MIMMPI I I

-"Sa^rr*' oesi # n by CECIL BEATON METROCOLOR by V IINL/LUN I C. IVI UN IN H.LLI

PICTUIIES

UfiRIETlt

Wednesday, April 16, 1958

r**r**. i *'' < ,'if Watt's' t/1b' ' y‘ ' *t+}?#***•*/*»> ' *

? Skeptical Judge Prods Frisco Litigants j

San Francisco, April 13. .

Federal Judge Edward P. . Murphy asked the hard,
•searching- questions in the $8-million Embassy Theatre
antitrust suit, against eight major distributors last week.
His Honor was taking a post-graduate course in the film
business following the six-month-long Goldwyn antitrust
trial. Judge, went after two plaintiffs, Leland C. .Dibble,
co-ouner of the Embassy with Daniel O. McLean.

All the questioning—indeed, the whole suit against 20 th-
Fox, Columbia, Universal, Paramount* RKO, Warner’s,
UA and Loew’s, plus National Theatres and Fox West
••Coast—boiled down to one vastly complex consideration:

Did Dibble and McLean actually ever Intend to op¬
erate the 1400-seat, 51-year-old Embassy In downtown

Frisco as a first-run? ;

Despite the fact that Dibble and McLean claim they
were deprived of. first-run from 1938 to 1950 and of sec- :
ond-run from 1938 to 194? and are the suit’s plaintiffs,
they are also in a Very real sense their own suit’s der
fondants. A formidable battery of defense lawyers have
probed Dibble’s and McLean’s motives, their intent, and.
at this-point, at least, it would appear that the two ex¬
hibitors have to establish that they’re coming into court
with clean hands.

Only three witnesses testified last -week. They were
Dibble. McLean and. Raymond D. Smith, the real estate
broker who arranged for the exhibitors to lease the Em¬
bassy from E. B. De Golia in November, 1938.

Dibble look the stand near the end of the week for
direct examination by his lawyer, Robert Raven. ;

The exhibitor told how he went to Work as an auditor
for Frisco’s Wobber Brothers, Herman, William and
Arthur, in 1922, and acquired some experience around the
edges of the film business, especially. when Herman Wob¬
ber made him national manager of Ten-O-Win, a theatre
comeon game, invented by McLean, in 1936.

He testified to the condition of various first-run Frisco
• theatres in the late ’30’s and lawyer Raven invited the
Judge on an inspection tour of most Frisco houses today,
Including the State (closed four years now) and the site of
the Tivoli mow a parking lot'. To this invitatiohV the
Judge replied:

“That may be done later. I will think about it . . . we
will do it, possibly, if there is no objection, during some
stage of this trial.” . .

‘Little Circuit’ Idea

Dibble testified he had interested Herman Wobber, then
general sales manager of 20th-Fox. in becoming a partner
to the Embassy operation in November, 1938. that Wobber
mentioned the possibility of starting “a little circuit” be¬
cause “Fox might be compelled, and his words were 'to
saw off,’ some group of theatres which they owned on
account of some government action, and we might be able
to acquire such theatres.”

Dibble said the reason.Herman Wobber, speaking for all
three brothers, insisted on a 55 per cent interest in the
Embassy was that the jobbers had had a bad experience
through owning a minority *40 per cent) of the Curran
and Geary, two Frisco legit houses.

“From the beginning,” said Dibble, “we contemplated a
first-run policy.” .-

But. he added, by the time tNov, 22, 1938V the lease
w as signed “we had determined it wouldn’t be possible to
get fust-run pictures.”- . *

Reason, said Dibble, was that “a day or two before”
Wobber. whom Dibble and McLean had thought would
help them get first-runs, “advistd.he’d be no help all
Fox pictures were under exclusive franchise to Fox W«t
Coast theatres for a term of years.’’ Dibble said he and
McLean awakened rudely to the fact that Loew’s, Warner’s
and Paramount also “all had given exclusive franchises Or
licenses to Fox West Coast’* at this time, that RKO was
tied up with its own Golden Gate, .that Universal and Co¬
lumbia were tied to the Orphoum. and UA to the United
Artists. L ' v : .

Dibble said Wobber “felt it would be. utterly impossible
for Dan McLean to license any first-run product for the
Embassy.’’ further "advised ns he wasn't to be known in
the deal at all, that he Wouldn’t take any part in assisting
us" and didn’t even want 20th-Fox's brancli manager to
know he was in on it. - .

' You Were‘Surprised’?

Here the Judge threw in his first tough question: .

“Did that come as a complete surprise to you?” .

A.—Yes sir, it did.

The Judge questioned closely as.to whether Wobber.
earlier had hinted or indicated that he might help McLean
and Dibble get first-run arid Dibble replied;

“I can’t'remember a specific statement of that, kind.*,
we simply assumed too much there;”

Judge: “When Wobber counter-proposed his 55 per
cent interest ihe’d originally been asked to take only a
third t, did you take up with him the matter of runs and:
clearances you Were going to get ?"

A.—No. it was not discussed,

Q.—Why wasn’t it? Can you giVe me a reasonable
explanation?

A. —The Embassy had previously been a first-run . . .
not knowing of the arrangement for exclusive franchises,
we had no idea it wasn’t a free, open and competitive
market.

Q — Why didn’t you ask the film companies?

A.—We didn’t think it wise.

Q.—Why not?

A.—Unless we kept it quiet until we were able to get
the lease, we might not be able to acquire it at all
others would move in arid takedt.

QJ—And operate on a first-run basis?

A.—Yes sir.

Q.—He <the Wobber Brothers, actually) onty put up
about $4000. didn’t he* of which $1700 Was returned to
him?

A.—$2250 was returned.

Q.— I am just trying to think out loud . . . It must; have
occurred to Mr. Wobber, who was certainly no tyro as
far as theatre business is concerned and no tyro busi¬
ness-wise, that he could make the operation of that thea¬
tre, even on a second, third, fourth or fifth-run basis,
profitable as an enterprise.

A.—Yes, but not by cornu on with first-run.

Q.—I’m not talking about by comparison. I can’t imagine

vj By WILLIAM STEIF ?

Wobber going Into any venture he didn’t think he could
operate at a profit;

.A.—I can’t, either and we certainly. anticipated making
• a profit . /•;

Union Angles

But Dibble went on to cite such unanticipated prob¬
lems as havirig to maintain a union stagehand (“now $147
a week”) and two operators in the booth “doing one
man’s work.”

Judge: “You didn’t contemplate the union would require
this additional manpower?” . *

A—We didn’t contemplate other than first-run until just
about the time the lease was signed ...

Judge Murphy returned the questioning to lawyer Raven
here and Dibble continued, testifying the Embassy got
second-run downtown in 1947. and that iio one had ever
sold, third-run downtown since.

After the first shock of not getting first-run in Novem¬
ber, 1938, said Dibble, “McLean started to go after first-
runs,” thought a deal Was, set with Republic and Mono¬
gram and then found out .{he.driaii; has been nixed—some¬
where, he didn't know where.

In; midrl939 McLean tried again, to no avail, arid bn
June 22, 1940, Dibble and McLean, bought out the Wob-
hers’ interest. . .

; The buyout occurred because Herman Wobber, in New
York, Wrote his brother, Wiiliam,' in Frisco, that “due to
the government suit, executives of film companies were
being called to testify and,”, said Dibble, “it’s my recollec¬
tion that he said somebody, a lawyer in his company or.

. somebody . . it wasn’t : desirable that Mr. - Wobber have

to say he had a personal interest in theatres in his capacity
as general sales riianager of Fox.”;-

Suggested buyout price was $10,000, which netted $8,250
for the Wobbers. At the same time. Dibble took over
licensing and booking for the Embassy—theatre lost al-
. most $500 in first six months of'1940, said. Dibble, and
the two remaining partners were, hard-pressed to pay the
. Wobbers. McLean had by then shortened the Universal
and Columbia availabilities from 91 to 81 days and first
thing Dibble did was to see all-branch managers in an
effort to get first-run with no luck.

18-Year Old History

Dibble and his lawyer then dived into the exhibitor’s
negotiations with each distributor for the 1940-41 season.
Dibble clairned Paramount, for example, held a gun at
his head, raised the price of top-bracket pictures from
$200 to $350 a film and threatened to sell away to the
Blumenfelds; The exhibitor felt “a great many small
pictures” he didn’t need were being foisted upon him,
together with dozens of. superfluous shorts. Much head-
knocking reduced the prices.

Same was true with, all the distributors, in the classic
pattern of exhibitor-distributor relationships.

Dibble testified that in the fall of 1941 he again tried
to get first-runs and made “frequent attempts” for shorter
; availabilities, mostly without success. Tl\is, however, was
the season when Paramount, Warner’s, Lbew’s, 20th-Fox
and RKO started selling films in blocks of five to nine,
arid in 1942 the 20th-Fox branch manager. George Ballan-
tyne offered Dibble three, blocks (13 pictures) on a. 58-day
availability. Dibble jumped at the chance and purchased
. them. • /'

A month later, he continued, Ballantynri informed him
the Nassers, who hadn’t been expected to buy these three
blocks, had changed their minds and it. was “absolutely
impossible” to sell both the Nassers and the Embassy on
a 58-day availability.

• Ballantyne offered Dibble; the concession of a 71-day
availability if he’d relinquish the three blocks arid Dibble
gave them up reluctantly. When Dibble thought he was
going to get 58 days from 20th-Fox, he broached the same
proposition to the other distributors, who turned him
down unanirinously- Indeed, Warner’s branch manager, A1
Shmitken, told the exhibitor “that Fox was simply using
me to whip Nasser -Brothers into line.”

But by the. end of 1942 the : Embassy had 71 days from
everyone.'

Price & Product

Negotiations for the 1942-43 season again were a dreary
succession of quarrels over, price and excess product,
spiced this time by Dibble’s protests that the Blumenfelds
were getting first-runs. at their Esquire and moveovers at
their Tivoli, which' heretofore had been a. legit, house, and
why couldn’t the Embassy’enjoy some of this?

Then Dibble testified about the attempt of Charles
Skouras to buy the Embassy in September, .1942, and
about a similar attempt by Joe and Abe Blumenfeld in
the spring of 1943. In both cases, said Dibble, the house
was wanted for first-run product, and in both cases McLean
arid Dibble were amenable to. a deal. But both Skouras
and the Blumenfelds wanted absolute control of; the
house, said Dibble, which meant McLean and Dibble had
: to get ; a guaranteed income of $750 a week, by their lights.

Reason-the Blumenfelds sought the Embassy was .be¬
cause they had first-run films “backed up.”

Judge Murphy: perked up here and asked:

“Did you explore that, did yOu attempt to find out from
him (Joe Bluinenfeld) how he had made arrangements
to get .first-run pictures When - other exhibitors Were un¬
able to get them? . .

A-—Only to this extent, I had endeavored to contract
for Universal, Columbia and UA pictures on first-run and
was advised they were, exclusively licensed - to the Blu¬
menfelds and they wouldn’t license me.

Q.—I know; but did you mention that to Blumenfeld?

A.—No, I was talking to him about giyirig up half our
; theatre in order to get first-run.

Q,—I’m just wondering whether or not you asked him
how he happened to get these contracts to exhibit first-
run?

A.—No, I didn’t ask him that particular question.

Q.—Didn’t ask him that question . . . well, When the
broad vistas of this litigation become more apparent, I
suppose We will begin to have some explanation for the
rather strange and anomalous situations that are occupied
by some of these people whose names have been men-
■ tioned. •' /

This refnark, made in all judicial calm, smacks strongly
of a suggestion, namely, that “some explanation” better
be forthcoming. ’

Dibble Went on to say, regarding the Blumenfeld offer:

“We knew nothing of Mr. Blumenfeld’s integrity . . ..
but we had heard of theatres being taken over by cir¬
cuits, being operated at a loss and the partners being
required to pay their share of losses and eventually break¬
ing them and they being put out of business." * -
For this reason, said Dibble, he and his partner in¬
sisted on “income equivalent” ($750 a week) to. what they
got “even under our late-rUn pictures” to .let the Blu¬
menfelds take over.

With Skouras the situation was identical.

Dibble, driving with Skouras from Sacramento to Frisco,
“said to him very candidly we’d heard of situations where
partners had lost out in the interest; .

Skouras* reply to such a display of candor is lost in
history, but Skouras inspected the Embassy and told Dib¬
ble to write him a letter setting put partnership terms.
The terms included Fox West Coast paying Dibble and
McLean $25,000, plus a guarantee of $750 a week to the
pair or a split of the net over $1500 a week. The. Judge
asked:

“Don’t you think you; were driving a pretty hard bar¬
gain, Mr. Dibble?

A.—It was a very important property . . . possibly tre¬
mendous profit.

Q.—Did you have any substantial hope?

A-.—Yes.

Q.—You said Charles Skouras stated to you In no un¬
certain terms he didn’t consider it a good business propo¬
sition to guarantee partners a particular sum, didn't you?

A.—He expressed that idea.

Q.—And I understand you incorporated that in your
offer?

A.—Yes.

Q.—Then, did you think a man like Charles Skouras
would be prone to change his mind in a matter of that
kind? .

A.—I was hopeful.. ...

And again Dibble went on to. explain his fear of a cir¬
cuit making hefty financial demands on individual part¬
ners and putting them out of business ... .“I’d rather
not have a deal than be put in that position.”

.. Testimony of real estate, broker Smith all revolved ,
around two points:

' (1) Whether Smith ever heard Dibble tell the

theatre’s ovmer, De' Golia, that he teas going to run
first-run pictures, or urns “trying to. get . first-run" or
iwhether Dibble simply had said the lease, could be
consummated if he got “the run he wanted";

(2) The mystery of who removed a clause from
the lease saying “lessee Jtis) using every effort to se¬
cure a franchise for the purpose of showing first-run.
pictures"

Smith, admittedly ho film expert—this was his first and
last theatre lease, insisted Dibble had told De Golia he
was trying for first-runs. *

. Once Unsure

But Eugene Bennett, lawyer for Paramount, RKO,;
Warner’s, Loew’s arid UA, brought out that Smith .hadn’t
been at air Sure of this when a pair of defense lawyers
interviewed him less than a year ago.

Bennett also established that Smith has been a next-
door neighbor arid longtime friend of Dibble for more
than 30 years.

Q.—You . said . . . that you were an old friend of Dib¬
ble and you were not going to do anything to hurt him in
this suit, didn’t you?

A.—That’s right, aqd I still maintairi that.

Macklin Fleming, lawyer for Columbia and Universal,
brought out that Smith didn’t know De Golia was suing all
the distributors, too—that suit depends on the outcome
of the current one, obviously.

Ori the: lease’s .clause* Smith said he made, a rough
draft following the lease, held by the former tenant, Her¬
man Cohen, who’d gone broke in mid-1938 running the
Embassy as a first-run house.

But,, said Smith* he decided to “take out anything pe¬
culiar” to the. Cohen-De Golia lease that “would not be
applicable to the proposed lease . . . also anything not
pertinent to the final draft . . ; anything I thought might
be controversial ...

“If De Golia wished (the disputed clause) inserted, he
would have required it to be inserted.”

However, Smith didn’t recognize some pencilled nota¬
tions alongside the clause suggesting: its elimination. So
far, no one has identified this writing.

McLean took a little bouncing around on the witness
stand from'"the third main defense lawyer, Arthur B.
Dunne, representing Fox. Dunne asked about a valance
hanging from the Embassy marquee—the valance adver¬
tised the bar next to the theatre and Dunne wondered if
this was appropriate for what McLean had described as “a
downtown family theatre.” ?

Dunne also brought out that Dibble and McLean had
reduced the theatre’s lobby "in 1946 to put in the bar
at one side and a coffee shop on the other, and that each
exhibitor drew $100 a week from the bar-coffee shop op¬
eration, which was, and is, under their management:

Dunne then had another go at McLean for the exhibi¬
tor’s understatement of grosses in the first 12 weeks of
1940—McLean a fortnight ago took “full responsibility’*
for this—and McLean explained he. did it to the distribu¬
tors because:

“I wanted to get those prices back to where they were
in 1938 when I first bought pictures,”

The lawyer went into considerable detail exploring the
grossing capacity of the Embassy as compared to much
smaller neighborhood houses and implied this was the
reason the Embassy’s film rents Were higher than other
subsequent-run theatre^

Raven started rehabilitating McLean by having him
point out there were bars near a number of other thea¬
tres, then veered into a number of deals Dibble and Mc¬
Lean almost had made. One deal was for “a little jewel
box” of a 400 or 500-seater in the St Francis Hotel; an¬
other was for a new 2000-seater in the post-Worid War II
Stonestown shopping center; a third was for a big new

theatre in builder Henry Doelger’s huge Westlake hous¬
ing tract.

This last titillated the Judge and McLean explained why '
-it fell through:

"The Doelger Theatre was—Mr.'Doelger got—I wouldn’t
(Continued on page 20)

Wednesday, April 16, 1958

POatlETY

I

S-'V

f'Z

...

L HAS IT!

new!:

Rmn

Drkul*

FRANCIS LEDERER
NORMA EBERHARDT

RAY STRICKLYN • JOHN WENGRAF
VIRGINIA VINCENT

Twin-Horror

■rl -^K V>

\

...

- ; '.V VI

\

*?•"», ARTHUR FRANZ KATHLEEN CROWLEY *. ROBERT BROWN

Screenplay by PAT FIELDER And GEORGE WORTHING YATES • From a story by GEORGE WORTHING YATES
Directed by PAUL lANORES • Produced by ARTHUR GARDNER and JULES V. LEVY

k!L

20

PICTURES

PSSSSTf

Wednesday, April 16j 1958

‘Brothers’ Boffo $9,000,
L’riUe;‘S‘W.’Fancy 11G,
‘Kwai’ Great 15G, H.0.

Louisville, April 15.

Cold, rainy weather put a damp¬
er on downtown opening Thursday
(10) * but pace stepped up over
weekend, and all houses report
average or better biz. Brown, With
“Brothers Karamazov” is socko.
“Touch of Evil” and “Day of Bad
Man” combo is okay at the Ken-
treky. “Snow White” shapes sturdy
at Rialto in second week. “Bridge
on River Kwai” still is smash in
third at the*. United Artists.
Estimates for This Week

Brown (Fourth Ave.-Loew's) —
(1.000; 99-$ 1.45>“Brothers of Kara¬
mazov” iM-G). Great $9,000 or
near. Last week, “Farewell to
Arms” (20th) < 5th wk), $5,000.

Kentucky* 'Switowj (900; 50-85)
—“Touch of Evil” lU) and “Day of
Bad Man” (Uj. Okay $5,000. Last
v.eek, “Summer Love” (IJ) and
“Big Bent” <U), : same.

Mary Anderson (People’s (1.000;
85-$1.23>—'“Marjorie Morningstar”
(Vv’B) »2d wk). Okay $7,000 after
first week’s $11,000. .

Rialto (Fourth Ave.l (3,000; SO¬
BS'—“Snow White” (BV7 (reissue)
(2d wk>. Fancy $11,000 after last
week’s $16,000.

United Artists (UA) (3,000; 99-
$1.45)—“Bridge on River. Kwai'
(Col) (3d wk.). Maintaining sock
prce at $15,000, after last* week’s
$18,000.

nesday (9) night. Looks in for
longrun.

State (Loew) (3,450; 50^$1.75)-r-
*SL Louis Blues” (Par). First
stanza winding up today (Wed.) is
heading for good $27,000 or close.
In ahead, “Saddle Wind” (M ; G) (3d
wk-8 days), $10,500.

Sutton (R&B) (561; 95-$1.75)—
“Desire Under Elms” (Par) (6th
wk). Fifth round finishing today
(Wed.) looks like nice $8,100.
Fourth, $7,900.

Trans-Lux 52d St. (T-L) (540; $1-
$1.50)—“Rouge et Noir” (DCA) (2d
wk). Initial week completed - Mon¬
day (14) Was smash $15,000, only
the 2^-hour length of pic holding
it back from bigger figure opening
week. •

Victoria (City Inv.) (1,060; 50-$2)
—“Run Silent, Ruri Deep” (UA)
(3d wk). Current session ending
today. (Wed.) shapes to get sock
$24,000 or near. Second, was
$27,500.

Warner (SW-Cinerama) (1,600;
$1.80-$3:50) — “Search For Para¬
dise” (Cinerama) (30th wk). The
29th stanza finished Saturday (12)
was big $30,800, aided by. some
extra shows.. The 28th week was
$24,000.

BROADWAY

(Continued from page 13)
be held for “Stage Struck” <BV),
regular run starting April 23.

Palace <RKO) <1,700; $1-$3U
“Bridge on River Kwai” (Col) il8th
wk). The 17th round elided yester¬
day (Tues'.) was near capacity $49,-
500 for 16 performances. The 16th
was $43,800 for 14 shows.

Paramount (AB-PT) <3,665; $1-
$2 —“Young Lions” (20th) (2d wk).

This session ending today (Wed.) is
heading for great $77,000. First
week was $108,000, terrific: Stays
on. natch!

Fifth Ave.. Cinema (R&B) (250;

$ 1 . 80 ) — “Gervaise” (Cont) <14th
wk). The 13th round finished yes¬
terday i Tiues.) was big $4,200. The
12th 'was $4,100..

Paris (Pathe Cinema) (568; 90-
$1.80) — “God Created Woman"

(Kings' (26th wk). The 25th frame
ended Sunday (13) pushed to great ■ Paramc
$12,500. The 24th week, $11,300. J $150)—“:

Radio City Music Hall (Rocke- i 1 UAu anc
fd.t rsi (6.200; 90-S2.75) — “Merry
Andrew” <M-G) and 'Easter stage-
show (4th wk). Current Week fin¬
ishing today. (Wed.) looks. to hit
great $165,000, helped by some ex¬
tra shows in forepart of session
which took in Easter Week. The
third was $1<)5.0Q0, one-of big Eas¬
ter Weeks at Hall. Stays one .week
more, with “Marjorie Morning-
(WB> opening April 24,

Uivoli (UAT) G.545; $1.25-$3.50)
—“Around World in 8Q Days” (UA)

(79th wk'. The 78th stanza ended
yo'-terdav (Tues.) was capacity
$43,000 for 16 performances^ The
77th week was $44,000 for 17

BlnnVS.

Plaza (Lopcrt) (525; $1.50-$2>—

“Witness For Prosecution” (UA)

(10th wk). This week ending to¬
morrow (Thurs.) is heading for big
$12,500. Ninth was $14,500. Con¬
tinues.

Roxy (Nat’l. Th.) (2,600; $1.75-
$3.50) — “The # Windjammers”

(Nat’l). First session ending: today
(Wed.) looks like very nice $68,000
for 12 performances, after rave re¬
views in N. Y, dailies. There were

■Marjorie’ Brisk 7 *4^,

Port,; ‘Lions’ 8G, 2d

Portland, Ore.. April 15.
Town is bogged down with big
holdovers, with the »ne new .pic
doing okay. “Bridge on River
Kwai” continues for third rousing
week at Orpheum, “Young Lions”
stays big. in second round at the
Fox. . “Run Silent, Run Deep”
moves into third okay week at
Paramount. “Marjorie :Morning-
star” is rated fine as lone new en¬
try at the Broadway,

. Estimates' for This Week
Broadway (Parker) (1,875; < $1-
$1.50) — “Marjorie Morningstar”
<WB). Fine $7,500. Last week,
“Merry. Andrew” (M-G) and “Han¬
dle With Care” (M-G); $4,800. .

Fox (Evergreen) (1.536; $1-$L50)
—“Young Lions” (20thl (2d wkK
Big $8:000 or near. Last week,
$ 12 : 000 .

Liberty (Hamrick) (L890; $1-
$1.50)-—“King - Solomon’s Mines”
(M-G) and “Seven Brides Seven
Brothers” (M-G) (reissues). Mild
$5,000. Last week, “Paris Holiday”
(UA> and “Ride Out For Revenge”
(UA), $5,400,

Orpheum (Evergreen) (1,600; $1-
$1.50)—“Bridge On River Kwai”
(Col) (3d wk). Lusty $12,000. Last
week, $18,800.

Paramount. (Port-Par) (3.400; $1-
50)—“Run Silent, Run. Deep”
(Rocke-r i <UAwand “Man On Prowl” (UA)
‘Merry ; (3d. wk). Oke $5,500. Last week,
$6,800. . -

‘Blues’ Okay $12,000,

St Loo; ‘Anns’ 10G, 4th

St. Louis, April 15-
Despite obvious tie-in and. bally,
*St. Louis Blues” shapes only okay,
in opening session at the Fox.
Opening bally included personals
by Nat “King” Cole, Pearl Bailey
and the Nelson Riddle orch. Sev¬
eral holdover houses continue
strong, too, with “Bridge on River
Kwai” in. a smash fifth round at
Esquire, “Merry Andrew” still is
fair at Loew’s . in second week.
“Farewell to Arms”, rounds , out a
fourth and final week in fine shape
at the St. Louis.

Estimates for. This Week
Esquire (Shukart-Levin) (1.500;
$1.50-$2.50) — “Bridge on River
Kwai” (Col) (6th wk). Fifth week
ending today (Tues.) looks like
great $14,300. Last week, 815,300.

For (Arthur) (5,000; 60-75)—“St.
Louis Blues” (Par) r okay $12,000.
Last, week, “Ft. Dobbs”. (WB> and
“Sing Boy Sing” (20th>, $14,000.

Loew’s (Loew) (3,200; 60-90)—
“Merry Andrew” (M-G) and “Han¬
dle With Care” (M-G) (2d wk). Fair
$7,500. Last week, $10,000. .

Orpheum (Loew) (1,900; 60-90)—^
“Witness for Prosecution” (UA)
(7th wk). Fancy $7,500. Last week,
$ 8 , 000 .

Richmond (Arthur) (1,000; $1.25)
—“Bride Is Much Too Beautiful”
(Ellis) (m.o.i. Trim $2,500.

. St. Louis (Arthur) <3,800; 90-
$1.25)—“Farewell to Arms” (20th)
(4th wk). Solid $10,000. Last week,
$14,000.

Shady Oak: (Arthur! (560; $1,25)
—“Sins of Casanova” (Times).
Good $2,000. Last week. “Bride Is
Much Too Beautiful” rEllis) (2d
wk), $3,000,.

MINNEAPOLIS

(Continqed from page 12)
ing to this one. Big $12,000. Last
week, $15,000. Stays on.

RKO Orpheum (RKO) (2,800; 75-
90)—“Paris Holiday” (UA). Very
well liked. Bob Hope having large
local following. Oke $9,000, Last
week, “Snow White” (BV) (reissue)
(2d wk), $9,000.

RKO Pan (RKO) (1,800; 75-85)—
“From Hell It Came”. (AA) and
“The Disembodied” (AA). Light
$3,000. Last week, “Long Haul”
(Col) and “Hard Man” (Col), $3,500,
State (Par) (2,300; 85-90) —

"Merry Andrew” (M-G) (2d wk).
Hasn’t caught bn as well as ex¬
pected. Modest $5,500. Last week,
$7,000.

Suburban World (Mann) (700; 85
—“God Created Woman” (Kings)
(2d run). First and exclusive nabe
run after its sensational six weeks
downtown. Big $3,500. Last week,

__ “Three Faces of Eve" (20th) (2d

156 seats in Golden Circle of Loge run), $2,300.

•opened up after, pic preemed. This World (Mann) (400; $1.25r$1.50)—
first film in Cinermracle process “Yoimg Lions” (20th) (2d wk). Oiie
v;:s eiven a full day qf special pre- of season’s b.o. topnotchers. Hefty
vii-ws and a special preem. Wed- $8,000. Last week, $10,000.

KANSAS CITY

(Continued from, page ,13)
Modest $4:000. "Last week, “Tall
Stranger” (AA) and. “Blonde Black¬
mailer” . (AA). same

Kiirio (Dickinson) (504; 90 t$ 1.25).
—“God Created Woman” (Kings)
tlOth wk). Bright $2,500; holds.
Last week, $3,000. . r

Midland (Loew) (3,500; 90-$1.25)
—.‘Bridge On River Kvvai” (Col)
(3d wk). Nifty $9000; may go ex¬
tra days. Last week, $14,000, but
not up to expectations. •

Missouri (SW-Cinerama) (1,194;
$1.25-$2) — “Seven Wonders of
World” <C i n e r a m a) (34th wk).
Stepped up pace as. closing week
approaches at big $10,000. Last
week, $7,500.

Paramount (UP) (1,900; 75-90)—
“Marjorie Morningstar” (WB) (2d
wk). So-so. $5,000. Last week,
$7,000.

Rockhill (Little Art:■ Theatres)
(750; 75-90)—“All At Sea” (M-G).
(2d wk). Oke $1,400.' Last week,
$2.3.00, best in several stanzas..

Town, Fairway . (Fox Midwest)
(2,100; 700; 75-90)—“Long, Hot

Summer” (20th) and “Blood Arrow”
(20th) (2d wk). ‘-Medium $6,500.
Last week, including Granada,
$ 11 , 000 .

Uptown, Granada (Fox Midwest)
(2,043; 1,217; 75-90) — “Young
Lions” (20th> (2d wk). In Uptown,
first week at Granada, pleasing
$9,000.

Ed Wall Into Realty

: Albany, April 15.

Edward J. Wall, who went off
the Paramount payroll January 1,
after more than 15 years as its field
representative in the Albany and
Buffalo district, afnd after a 29-
year-span with the company, has
returned to realty—the field in
which he started with Paramount.

. Wall worked in the latter’s realty
department, after being a realtor
in Odessa, Tex., before a transfer
to tub-thumping.

He has been appointed assistant
secretary and selling agent of a
new concern, DV Development Inc.,
which will build the Capital Dis¬
trict’s first cooperative-ownership
apartment building at a cost of ap¬
proximately $1,250,000.

LOS ANGELES

(Continued from page 12) j
Deep” (UA) and “Cross-Up’’ (UA)
(2d wk). Down to $11,200. Last
week, $28,000.

Pantages (RKO) (2,812; $1.25-
$2.40)—“Merry Andrew” (M-G) (2d
Wk). Slow $7,200. Last week,
$12,900.

Warner Beverly (SW) (1,612;
$1.25-$2.40)—“Marjorie Morning¬
star” (WB) (3d wk). So-so $11,000.
Last week, $12,000.

Fox Wilshire (FWC) (2,296; 90-
$1.50)—“Paris Holiday” (UA) (3d
wkr. NSG. $4,400. Last week,
$6,700.

Downtown Paramount, Wiltern,
New Fox (ABPT-SW-FWC) (3,300;
2,344; 765; 90-$1.50)—“Sayonara”
(WB) (1st multi-run) and “Forbid¬
den Desert” (WB) (3d wk). Big
$21,500. Last week, $32,400.

Iris, Ritz (FWC) (825; 1,320; 90-
$1.50)—“Snow White” (BV). and
“Tammy and Bachelor” (U) (reis¬
sues) (3d wk). Dull $3,00Q.

Hollywood Paramount. tF&M)
(1,468; $I.25-$2j—“Teacher’s Pet”
(Par) (4th wk). Modest $12,000.
Last week, $14,000.

Los Angeles (FWC) (2,097; $1:25-
$2.40)—“Long, Hot Summer” (20th)
(5th wk). Pale $4,500.

Egyptian (UATC) (1,503; $1.25-
$3.50)—“Bridge on River Kwai”
(Col) (17th wk). Okay $17,000. Last
week, $22,200.

Warner. Hollywood (SW-Cine¬
rama) <1,384; $1.20-$2.65)—“Seven
Wonders” (Cinerama). Started 45th
week Sunday (13) after big $17,300
last week.

Carthay (FWC) (1,138; $1.75-
$3.50)—“Around World” (UA) (69th
wk). Hefty $19,100. Last week,
same:

. Crest, Sunset . (Lippert-Cohen)
<800; 540; $1.25-$1.50)—“Smallest
Show on Earth” (Bev) and “W. C.
Fields Festival” (Bev) (2d wk).
Slow $2,700. Last week, $4,800.

’Summer’ Hot $9,000,
Prov- ‘Run’ Nice 10G

Providence, April 15.

Holdovers hold the : spotlight
here currently, and are carry¬
ing nicely after a hefty Easter
week. State is still tops In coin
with “Run Silent, Run Deep” but
actually the best showing is being
made by “Long, Hot Summer” at
Majestic also in second. “Marjorie
Morningstar” is carrying on good
in second at Albee. Strand is also
steady with “Teacher’s Pet” hold¬
over.

: Estimates for This Week

Albee (RKO) (2,200; 65-80)—
“Marjorie Morningstar” (WB) (2d
wk). Good $7,000 after short first
session gave it $6,500.

Elmwood (Snyder) (745; 90-$1.25)
—“Around World in 8Q Days” (UA)
(27th wk). Holding at just so-so
$3,000. Last week, same.

Majestic (SW) (2,200; 65-80)—
“Long, Hot Summer” (20th) and
“God Is My Partner” (Indie) (2d
wk). Hep $9,000 or near. Fiist
week, $10,000.

State (Loew) (3,200; 65-80)—
“Run Silent,. Run Deep” (UA) and
“Ride Out For Revenge” (UA) (2d
wk), Nice $10,000 or near. First
week, $13,000.

Strand (National Realty) (2,200;
65-80)—“Teacher’s Pet” (Par) and
“Spanish Affair” (Par) (2d wk).
Fair. $5,000 after $6,500 on opener.

RKO At Peace With AFM

Hollywood, April 15.

RKO Pictures, division of RKO
Teleradib Pictures Inc., has inked
an interim agreement with AFM,
Pact will allow RKO use of musi¬
cians “when needed” to score
product in this country.

Signing follows by one week
RKO prexy Tom O’Neil, stating his
company was reentering produc¬
tion via bankrolling of indie pix.

Storm Shraghs Hub Bi^
‘Stage’Rousing $11,000
‘Marjorie’Fast 14G, 2d

Boston, April 15.

Biz was perky until hopped by
northeast storm" to make weekend
spotty. However, best Sunday
weather in months helped some¬
what. “South Pacific” is one of
hottest things in town with rousing
gross at Saxon. New product looms
disappointing with “Cole Younger,
Gunfighter” barely okay at Para¬
mount and Fenway, “Stage Struck”
was lofty in first week at Capri.
Holdovers dominate currently,
with “Run Silent, Run Deep” good
at. Orpheum in third round. “Wit¬
ness for Prosecution” is fine in
eighth week at the State. “Bridge
on River Kwai” is holding hotsy in -
16th frame at Gary, going ahead of
last week. “Long, Hot Summer”
shapes fancy in second round at
the Memorial.

Estimates for This Week

Astor (B&Q) (1,372; 75^1:25)—
“Marjorie Morningstar” (WB) (2d
wk). Slick $14,000. Last wfeek,
$17,000;

Beacon HiU (Sack) (678; 90-$1.50)

—“Goddess” (Col). World preem
tomorrow. Last week, “God Cre¬
ated Woman” (Kings) (9th wk),
wow $6,000:

Boston (SW-Cinerama) (1,354;
$1.25-$2.65)—“Search for Paradise”
(Cinerama) (21st wk). Fine $17,500,
helped by extra matinees. :Last :
week, $14,000.

Capri (Sack) (990; 50-$1.50) ^
“Stage Struck” (BV) and “How to
Murder a Rich Uncle” (Col). Sec¬
ond week began Saturday (12).
First week was rousing $11,000.

Exeter (Indie) (1,300; 75-$1.25)—*
“Lucky Jim” (Indie).: Opened Sun¬
day (13). Last week, “Man Escaped”
(Cont) and “Naked Eye” (FR) (4th
wk), $4,000. v i,

Fenway (NET) (1,373; 60-$l, 10)

■ “Cole Younger, Gunfighter”
(AA) and “Missouri Traveler” (BV).
Oke $4,000. Last week, “Juvenile
Jungle” (Rep) and “Young and
Wild” . (Rep), $3,000.

Gary (Sack) (1,340; $1.50-$2.75)
“Bridge oh River Kwai” (Col)
(16th wk). Pushed to wow $24,000,
aided by more shows. Last week,
$21,000. 7*

Kenmore (Indie) (700; $1.2&-$2)

—‘Henry V”. (Rank) (reissue) (4th
wk). Good $5,000. Last week $6,500.

Memorial (RKO) (3,000; 60-$l.lQ)
—“Long Hot Summer” (20th) (2d
wk). Fancy $14,000. Last week.
$17,000. .

Metropolitan (NET) (4,357; 70-
$1.10)—Taken over by Metropoli- ‘
tan Opera Company for week. Last
week, ‘Teacher's Pet” (Par) and
“Spanish Affair” (3d wk-4 days),
oke $2,500. Second week, $6,500.

Paramount . (NET) (1,700; 60-
$1.10)—“Cole Younger, Gunfighter” .
(AA) and “Missouri Traveler” (BV).
Good $11,000. Last week, “Juvenile
Jungle” (Rep) and “Young and
Wild” (Rep), $8,500.

Pilgrim (NET) (1,000; 60-$1.10)
— “Cowboy” (Col) and “Going
Steady” (Col). Modest $6,000. Last
week,,“Three Faces of Eve” (20th) -
and “No Down Pajhnent” (20th)
(reissues), $4,500. .

Saxon (Saxon) (1,100; $1.50-$3.30)
—“South Pacific” (20th) (2d wk).
Second week starts tomorrow,
Wednesday (16). First week was
great $28,000.

Trans-Lux (Trans-Lux) (730; 75-
$1.25) — “Miller’s Beautiful Wife”
(Indie) - and “Flesh Is Weak”
(Indie). Oke $4,000. Last week,
“Maid In Paris” (Indie) and "Ador¬
able Creatures” (Indie), $5,T) 00 .

Orpheum (Loew) (2,900; 75-$1.25)

—■ “Run Silent, Run Deep” (UA)
and “Quiet American” (UA) (3d
wk). Good $10,000. Last week.
$12,500.

State (Loew) (3,600; 75-$1^5)-

“Witness For Prosecution” (UA)
(8th wk). Fine $8,000. Last week,
same.

say frightened, but he decided pot to bhild it because
Golden State Theatres put up a big sign right opposite to.
the entrance into Westlake saying they were going to.
build a big theatre there.”

Said the Judge iwho had heard similar testimony of the
Naiiv circuit’s tactics in the Goldwyn case): “I find this
very, very interesting.” , .

Then the Judge asked:

“Did you contemplate having first-run in those theatres?

.A-—Stonestpwn or Westlake, maybe second-run :. . . the
theatre in . the St. Francis Hotel about like the (Herbert
Rosener-Irving AckermanV Stagedoor; which has played
such films as “Guvs and Dolls.” “Ten Commandments”
and “Raintree County” . . .

Q.—Did you have any assurance you would be able to
•staiblish such a policy?

:. A.-r-No, we didn’t.

Q.—You just hoped? ■

A.—Hopeful, yes sir—go out and fight for it. .

Raven got McLean back on the track by having him
judge grossing capacity of the Embassy with most other
downtown houses, and McLean felt the Embassy could
have matched any of them as a first-rim except for pos¬
sibly the (4,500-seat) Fox and possibly Loew’s Warfield
during World War II. The exhibitor’s comment about the
400-seat Cinema, owned by Fox West Coast, was especially
colorful:

“Right now it’s about as bad a sex house as I have ever
seen.” ^ /

(Fox West Coast must have felt that, way, too, since
the circuit took the lease away from Ralph Dostel only
last month and gave it to living Ackerman.)

. With McLean still on Hie stand, Raven introduced a huga
mass of statistical data aimed at showing how the Em¬
bassy had been jobbed in. rents paid on individual pictures.

Start of one chart on “Gullivert Travels” showed tho
Embassy paid $200, for two to four days playing time on
a 91-day availability. The neighborhood El Rey j)aid
$175 for five days on a 59-day availability. The neighbor¬
hood Palace paid $110 for four days oh .a 59-day avail¬
ability. And so on down the line through all this picture’s
playdates and through the playdates of dozens and dozens
of other films—^all showing how the Embassy rent was
higher for no more playing time on much longer avail¬
ability.

How much ice this will cut With Judge Murphy is prob¬
lematical, for it’s now very clear that original intent, like
Original Sin, may he the deciding factor in this case.

Wednesday, April 16, 1958

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22

PICTURES

Indie Producer Theory on Breakup
DowntownBottlenecks:

Hollywood, April 15.

Creation of a new hookup of
first-run situations to break the
bottleneck caused by blockbusters
tying up the current first-runs via
long engagements was advocated
by indie producer Roger Corman
over the weekend. This glut of
big product'has created a shortage
in subsequent runs, according- to
Corman, with both the exhib and
producer affected.

This new hookup, he pointed out,
could be accomplished simply by
a number of first-class riabe houses
dose to where the. prime theatre-
going public lives declaring them¬
selves first-runs. There would be
no clearance problems.

This . would have the obvious
value of busting the dam and free¬
ing product for playing time in
more theatres, Corman said; He
stressed that most of the coin ac¬
cruing to film-makers comes out of
first-runs, and playoff in nabes is
more or less meaningless with the
$10 to $20 rentals. . If this Were
done nationally it would solve ma¬
jor problems of both producers
and exhibs, and among other
things would provide faster buy-
off and be more efficient for dis-
Iribs, according to producer. :

The proposed practice would be
better for exhibs, too, Corman de¬
clared, because they could play off
product faster and they would
have the advantage of pooling ad¬
vertising expenses with other ex¬
hibs in on the run and with dis-
tribs. This would, give theatres
which have no way of advertising
except in listings the opportunity
of breaking loose and. Creating
major ads for their houses, he said:

In addition to presenting more
fresh, new, lively product on more
theatre screens, such new first-
runs, too, would be a major step
forward in bringing peqple into
theatre's in greater, numbers.
With more and more people mov¬
ing to the suburbs and less in¬
clined to make the traffic-blocked
trek to regular first-run situations,
Corman pointed out new audiences
would thus be created for general
overall bigger theatre returns..

Waszynskifor Figaro

Michael Waszynski, who has
served, as production manager
and casting director for sev¬
eral American film companies
shooting pix in Italy, has been
appointed European repre¬
sentative for Figaro Inc., the
Joseph Mankiewicz jridie firm;

Waszynski has spent the
past two months in New York
and the Coast huddling with
Figaro execs on forthcoming
European productions. He re¬
turned Monday (7). to Rome
where he will’ make his head¬
quarters.

Sol Wurtzel, Vet Producer
Who Brought Stardom to
Many Thesps, Dies at 67

Hollywood, April 15.
Film producer Sol M. Wurtzel,
whose lifetime in motion pictures
brought stardom to Shirley Temple,
Will Rogers and Tom Mix, died last
Wednesday (9) in his Westwood
home after an illness of some sev¬
en years. He was 67.

The producer’* picture career
spanned . 30 years at one studio
followed by a number’ of years as
an independent filmmaker. A na¬
tive of New York, he joined Fox
Film Corp. as a stenographer in
1914, later became secretary to
William Fox arid in 1917 moved
to. the Coast to open up Fox’s West¬
ern Avenue studio.

Wurtzel aeryed as Fox general
manager until the company’s 1935
merger with 20th Century Pic¬
tures, then became an executive
producer at the new 20th-Fox. He
continued producing at a prolific
pace, heading the studio’s B-pic-
ture unit and during one seven-
year period alone he personally
helmed 190 features. During his
years of picture-making he super¬
vised more than 700 films and at
times had as many, as five pictures
in production during a single
month.

UPTOWN, HOUSTON, TO

In 1933, when his Western Ave-
; nue lot was threatened with a
' three-month shuttering, Wurtzel
liniKlt * CAT ITU to bat for his, staff, refusing

niTUOL OUU in TfiV/IFlL j to. take anyone off salary. The stu-
Houston, April 15. dio remained open, and costs were
Uptown here has been leased to ' tQ „^

Rowley United Theatres for the’ ------

showing of Todd-AO pictures. The
house was built by the late: Will
Honvitz in 1935. With the leasing
of the Uptown the Iris Theatre is
the only Horwitz operated theatre
in the city. Fred Cannata, manager
of the Uptown, will move 'over to
the Iris where he started many
years ago with the founder of the
circuit.

There were, numerous people
arid things that highlight Wurtzel’s
life. Besides launching Miss
Temple, Mix and Rogers in their
film careers, he put Jane Withers
into her first picture. An expert
on public taste, he was one of the
first to concentrate on series films
and was responsible for “Charlie
Chan,’’ “Mr. Moto” and “Jones
Family” segments.

Rowley will take over the Up-=. ^sJong^list of credits is

town on May 15 and will remodel -' |^|PP^d by the Will Rogers starrer,
the house, with new carpets, new | A ^Connecticut Yankee and in¬
seats and special Todd-AO equip-; eludes^ Salome, Young Ameri-

nient installed at a cost of around The Dangerous Years” and
$100,000. The new Uptown is Strange Journey.’ Perhaps his
scheduled to open as a Todd-AO l most ambitious project was the
theatre June 26 with “South i filmization of “Dante’s Inferno,”
Pacific” (20th). ;an epic that brought Rita Hay-

New manager of the Uptown will! worth Rito the movies but few peo-
,p Jeff Wolf who comes here from I P 1 ® int ® theatres. Wurtzel S

independent productions became
! one of the first blocks ' of films to
• be sold to television for home view-
| mg.

The producer was noted as a man
| to know talent, and he often erii-
: ployed discarded directors and

Ben Marcus, former Allied pres- ?i mb

ident and .now honorary chairman.® cnler-

was designated the Allied rep on I ®w , T*

the GOMPO governing committee, if, S™? fhSt
which now includes Pinanski, as j P e °P le

rep of the Theatre Owners ofj.jj]?*° b ? 0 »f f whether
America, and Abe Montague, for ’ 5® d _^! n \ n ^ r ,, n ? t * If a

the Motion Picture - A«s«:n nf ■ 8 good job, he Once Said,

America e ; * of “he’s fulfilling his part of the bar-

_, ' • - IT ‘ gain, and. he should not be pena-

Marcus _ replaces Robert IV.. Iized because of my personal opin-
jvne. COMPQs sneciaJ cnnn.ceT lions”

be Jeff Wolf who comes here from | f
Corpus Christi, Tex.

Allied-COMPO

; Continued from page 3 ;

Coyne, COMPO’s special counsel,
who had doubled as triumvirate
member.

Meeting also saw a vote extend¬
ing- for three years the employ¬
ment contracts for Coyne and
Charles C. McCarthy, information

In 1912 Wurtzel married Marian
Bodner^ who survives him. He also
is survived by a son, Paul, , an. as¬
sistant television director; a daugh¬
ter^. Mrs. Lillian Semenov; two
grandchildren; and three brothers.

director, and moves looking to the [Henry, Ben and Sam. Funeral sery-
coUection from exhibitors of their ; ices were held Sunday (13) in Hol-
share of expenses for the indus-Tlywood’s Temple Israel, the syna-
try’s business-building campaign. I gogue he helped found.

PV&ifBfr

Maturity in Des Moines

De$ Moiiies, April 15.

“And -God Created Woman” is
now. in Its fifth week at the Up¬
town Film Art Centre without in¬
cident. The Uptown,' former
neighborhood for re-runs was re¬
opened by Tri-States Theatre
Corp. March 7. after being closed
since January, 1957. The stated
policy at the time, of opening was
that as an art theatre “mature and
provocative films” would be shown.

Other films scheduled are “How
to Murder a Rich Uncle,” “The
Golden Age of Comedy,” “The
Bride’s Much Too Beautiful,”
“08/15^’ “Smiles of a Summer
Night” and Sir Lawrence Olivier
in “Henry V.’’

Withoit IATSE

SS Continued from page 7

“on strike.” But William'Donnelly,
IATSE special representative, avers
the men have been “locked out”
and they're bannering the ozoners
to that effect.

Key issue in the dispute is the
owners’ insistence on a reduction
of the niiriiber of .projectioriists to
a booth from two to one.

Donnelly says the union offered
to accede to that provision in the
proposed new contract’s. second
year if the drive-ins would con¬
tinue the operators’ seven-day
scale in 1959, but put them on a
five-day week, adding “swing men”
for the other days.

The operating cost per booth
would have , been reduced from
about $270 to between $170 and
$190 a week, he asserts!

On behalf of the. driveins, Mann
offered to increase the projection¬
ists’ weekly pay from $137,50 to
$148.50 in the contract’s second
year if the union agreed to one^
man operation of the booths.

While the union has filed strike
notice now against the. driveins,
there has been no lockout notice
by the driveins which contend the
fact that no . contractual relation¬
ship exists with the union obviates
such necessity.

The state labor conciliator office
doesn’t classify the dispute as
either a strike or a lockout; but as
a “request for conciliation,”, the no¬
tice for same having been, filed by
the union with it; The office will
hold a meeting this week with both
sides in attendance. '

Prior to the- ozoners’ opening a
"projectionists wanted” newspaper
ad'had brought 80 applicants for
the 11 jobs, including, mostly war
veterans, so that there was no dif¬
ficulty In manning the booths, ac¬
cording to Marin. One. application
was from a 11-year old boy who
claimed he’s capable of operating
the machines. .

Truck members of the Team¬
sters’ union are refusing to cross
the picket lines to. make film and
concession stand. deliveries, hut
there have been no incidents thus
far. "■

Ozoners’ business in Mirinesota
last summer was off up to 25% arid
more last summer, with daylight
saving time for the first non-war
period blamed. There’ll be DST
against this summer.

EASTERN ANIMATORS
SEEKING UP RAISE

Screen Cartoonists Guild, Local
841, eastern unit; of animators, will
ask for a 10% across-the-board
wage hike in negotiations with ani¬
mation companies and Commercial
film outfits. Talks for. a new pact,
which , will also call for "elimina¬
tion of inequities”; in the present
contract, are scheduled to com¬
mence shortly.

The charges the union hopes to
bring about include extension of
freelance period from two to five
weeks, more adequate notice of
layoffs, quicker payment of sever¬
ance, payment of time and half
after 35 hours instead of 40, and
a threerweek vacation.

This year’s negotiations will in¬
clude all the studios in the east-
theatrical, commercial and optical.
Producers have again retained Sy
Sheib as their attorney for the
talks.

Publisher Buys Drive-In

Mt. Pleasant, Tex., April 15.

Pleasant. Drive-in Theatre, for¬
merly dwhed by Mrs—Robert
Sleigh and Mrs, Kenneth Sleigh,
has been, sold to Robert Palmer.

He’s co-publisher of the Titus
County Tribune and the Lone Star
Tribune.

Wednesdi^, April 16, 19S8

Soundtrack

Continued from pa*e 4 ssSSSSSSa

ing the screenplay for Samuel Goldwyn’s “Porgy and Bess.” Nash’s
next undertaking will be the stage production of his next play, which
is still untitled . . . . ' . -

Charlton Heston's Russell-Lake Corp., a Michigan firm, will enter
the film story market with a N Y. editor to be set. . . Pant Gregory and
Raonl Walsh, associated On former’s “The Naked and the Dead,” have
partnered up in Gregwal Productions Inc., for production of three pix
during coming year . . . Jerry Wald set Sept. 8 as starting date of Wil¬
liam Faulkner novel, “The Sound and the Fury” . ... 20th-Fox bought
Broadway play, “Blue Denim,” about teenage abortion for production
late this year or early 1959 , . .. Paul Lukas off to Equatorial Africa for
costar role in Darryl F. Zanuck’s “The Roots of Heaven” for 20th-Fox
release.

Jerry Wald is “talking about” making Bob Hope’s “Have Tux, Will
Travel,” the comedian told Jimmy Tapp last week on CBC-TV’er from
Montreal. ■ „ ** -

I A Canadian.-correspondent notes that, a few pages after Variety s
story (2) on Hollywood AFL Film Council’s protest against shoot¬
ing U.S. scenes in Spain, is a review of the Paramount release of Burt
Balaban & Arthur L. Mayer production “High Hell.” Reviewer says,
“Ostensibly laid in the Canadian Rockies (and actually shot in the
Swiss Alps) .. Why, correspondent asks, take a production unit over¬
seas to fake the Rockies when the real thing could have been shot
just across the border in Alberta or British Columbia? ...

Items From Madrid; “John Paul Jones” (Warners), jumping off on
April 17 at CEA Studios, has. dragnetted Continent-based Yank thesps
for feature roles ... Rome’s Bruce Cabot will sail on Jones’ The Rang¬
er, Frank Lattimore will handle the eyeglass on The Bonhomme Rich¬
ard and Alfred Brown portrays the weakling commander in Jones*
squadron . . " Madrid talent agent Niels Larsen heads up the Sam
BronstOn—-John Farrow casting office . . Raoul Walsh due in with

London cameraman Otto Heller to o.o. lqcation sites for Danny Angel’*
“Sheriff of Fractured Jaw,” to star Jayne Mansfield and Kenneth More
for 20th-Fox release . . . French film director Julien Duylvier rolls
cameras at the Sevilla Fair and exteriors on Andalucian soil through.
April with Brigitte Bardot and Antonio Vilar . . . British producer
Maxwell Setton, actor John Mills, director John Gmllermin sind loca¬
tion.'‘unit planed back to London for interiors following Gibraltar, Al-
geciras and Tangier exteriors for “Monty’s Double,” based on the true-
to-life war adventures of Clifton James, who wrote the book and plays
himself in film . . . Jules Dassin’s “Celui qui doit mourir” (He Who
Must Die) won golden Don Bosco award at third arinual „ Valladolid
Religious Film Week . . . Albert Closas, who starred in last year’s. Ma-
drid v stage hit, “^he Girl from Valladolid,” has lead in film version now
shooting at Charmartin Studios.

German Musicians Union, Which is “cooperating” with striking Amer¬
ican Federation of Musicians, has approved working on Robert Al¬
drich’s “Phoenix” on grounds it is an Anglo-Swiss production. Film
slated finish in two weeks, with scoring set immediately thereafter.

Vogel Still

Contiaued from page 4 ssi-

Ira Guilden and Philip A. Roth.
Latter was named vice chairman of
the budget arid finance committee.
Although Green thinks highly of
the ability of Guilden and Roth,
he is said to have- been somewhat
disappointed that they had been in¬
vited to join the board, feeling that
they had been brought in to serve
as a “brake” on himself and New-
riian.

A third faction on the board may
be said to consist of Samuel. Bris-
fkin; who is the representative of
, the two Wall Street banking houses
closely associated with the Loew’s
situation—Lehman Bros, and Laz-
ard Freres, and Joseph Tomlinson,
j who is the largest single stockhold¬
er^ of the company and who
| launched the "unsuccessful proxy
fight. The Briskin-Tomlinson tie is
believed to be one merely of con¬
venience rather than of staunch
loyalty or belief in the same ap¬
proach in meeting the company’s
problem.

There are indications of an al¬
liance between the Green-Newman
and Briskin - Tomlinson forces.
Green and Newman, who between
them control some 150,000 shares,
are also said to have the support of
the proxies of Lehman, Lazard and
Tomlinson, Guilden and Roth, who
control some 4C.000 shares, are re¬
ported to be anxious to add to their
holdings so they can take a
stronger position in the company.

The fourth faction is made up of
the loyal Vogel supporters who are
in the majority. The basic conflict
is said to boil down to a difference
of opinion between the film men
and the financial men. Within the
financial group, there is said to be
one faction that is particularly in¬
terested in liquidating as much of
the company’s assets as possible
that will bring good returns. The
financial men are expected to push
for possible consolidation of studio
facilities with other companies and
for mergers of distribution facil¬
ities.

Vogel, who has been harassed
since he took over the presidency,
more than a year ago, is still not
in the clear. He has been subject¬
ed to numerous irritations from
the various factions and has had
his hands full in trying to satisfy
them all. In addition, he has been
confronted with the tremendous
task of improving the results of
Metro’s, production program: While
he has been successful in halting
the production of the big losers, he

4-— , .; . - — • ■,

hasn’t succeeded as yet In coming
up with a big winner.

Some of M-G’s new films have
fared satisfactorily at the boxof-
fice, but so far there hasn’t been
a real blockbuster that could com-
pare K for example, with a “Peyton
Place” or a “Bridge on the River
Kwai.” ’ The job of assembling suit¬
able packages has been enormous
and Vogel met numerous frustra¬
tions in this direction. Some, inti¬
mates of Vogel’s have stated pri¬
vately. that the chieftain is a little
tired of the constant bickering and
problems involved in the efforts
to bring Loew’s back in the win
column. Whether this “tiredness”
will result in any specific action
on his part in abandoning the fight
is still a matter of speculation.

Vogel’s assumption of the post of
chairman of the executive commit¬
tee again puts him back more sol¬
idly in the driver’s seat. He suc¬
ceeds George Killion, a staunch
Vogel supporter who was named
chairman of the board 'when the
directors re-created that position
after the stockholders’ meeting, of
Feb. 27. Killion continues as a
member of the committee; Other
members of the executive commit¬
tee are Guilden, William A. Parker'
and John L. Sullivan.

Servihg on the budget arid fi¬
nance committee with Newman and
Roth are Green, Ellsworth C. Al-
vord, Melriiker, Robert H. O’Brien,
Parker and Vogel.

Children’* Cinema

; Continued from page 3

are run by the Rugoff & Becker
circuit under Clem Perry.

“Exhibitors are beginning to
realize that there is something to
be done with children’s shows, if
they are properly organized and
the programs are carefully select¬
ed,” Vogel said. He added that,
as the >Jteekman, the kid audience
age range 4-8) was extremely
well behaved. Vogel and Jfohrines
selected their own films. “Wt
didn’t call in any educators be¬
cause they tend to be over-cau¬
tious,” Vogel explained;

What ate up the profits of ttha
venture the first time ’round was
promoting it. Cinema 16 sent out
over 20,000 mailing pieces. Also,
said Vogel, “We didn’t get the press
support which we more or less
expected.” He said he was con¬
fident that the project would ex¬
pand on its second time ’round, and
would show a profit. So far neither
he nor Johnnes have made a penny
on the series.

Wednesday, April 16, 1958

%43nEft

following tie;

with “The:
Conpror.”

-.hss

iNRV VlOAL-IRENE PAPAS

• EDWARD CIANEIU - PRODUCED BYPONTIOEIAURENTIIS

• DIRECTED BY PIETRO FRANCISCI

• A LUX FILM

IN NIWINfiUND

WARNER‘PARAMOUNT
DAYTZ A ARTHUR HOWARD
CIRCUITS‘ AMERICAN THEATRES
LOCKWOOD GORDON THEATRES
INTERSTATE CIRCUIT
300 THEATRES. APRIL 23

IN LOS MUCUS

S O THEATRES-IRATH

IN NEW YORK CITY

R.K.O. THEATRES

W O THEATRES-WAY 1 7

IN MTTSNMM .

STANLEY* MAYW t

1“ PHILADELPHIA

. STANLEY * SO THEATRES during MAY

IN WASNRUTON, 0. C.

MET tndAMBASSADOR THEATRES

MATY*

IN NHLWAOKEE
WARNERS ‘MAY 15

NEW ENOLAND EMBASSY PICTURES
WEST COAST FAVORITE FILMS (RED JACOBS)

NEW TORN ALBANY • BUFFALO (GEORGE WAIDMAN)
PHILADELPHIA FANFARE FILMS (GEORGE WALDMAN* JOE SOLOMON)

24

PICTURES

P’SrieTy

Wednesday, April 16, 1958

Pix, Sports and Culture To Vie On
Six Channels In Qeve’s Pay-TV Plan

Cleveland, April 15. . •

A spectacular $25,000,000 leased-
wire, paid-tv public service as well
as commercial programming plan
embracing six channels is being
proposed by WERE in a move set
to cover at least 1,000,000 Greater
Cleveland outlets.

According to Dick Klaus, WERE
vice president, test runs are being
planned for within a year as soon
as cables, engineering and camera
facilities are cleared.

"We seek to bring to homes in
our area a greater expanse of edu¬
cational and scientific film and live
tv programming that will utilize
the vast and untapped sources of
such organizations as medical
groups, boards of education, etc.”
said Klaus.

The revolutionary scheme, near¬
ly a, year in the planning stage
has already elicited the warm sup¬
port of George. Medinger, vice
president of the Cleveland Indians
who last October told Variety that
“toll television must come and
sports will lead the way. With its
financial offerings it will be $ suc¬
cess.”

At present, the Indians are com¬
mitted to a 56-game tv schedule
with WEWS,

'WERE’s' plans using Channels

dren should not be allowed to see
it,” and said his objection was

_ . x .private matter not involving

a * ^n estimated |^pcA. “It's not good when small

$10 cost per home, as follows:

Channel 2: First-run films, on
the air 11 hours a day. The films
would be repeated for three or
four days. No commercials except
at station breaks.

Channel 4: Rerun films from
Channel 2 with commercials. Also
available to theatrical, musical, na¬
tional groups, and network shows
unable to appear locally.

Channel 6: Feature presenta¬
tions. including theatrical film,
sporting or musical. Operative only
during top evening hours.

Channel 7: WERE-AM would
duplicate Radio WERE, making
radio programs available to video
viewers. t ^ '

Channel 9: Sports: Indian-away
from home games, and all other
sports. Klaus says preliminary
talks have been held, but that no
definite commitments have been
made;

Channel 10: WERE hi-fi music.
This channel would make use of
tv’s FM audio tube and by-pass
the video tube for those listeners
who want hi-fi music only, thus
making television a complete en¬
tertainment center.

Klaus pointed out this direct-
wire system would in "no way af¬
fect the operation of Cleveland’s
other three free stations on pres¬
ent channels. 3, 5 and 8.”

He maintained that recent ex¬
periments with. direct-wire (Okla¬
homa) have not proved conclusive,
and that WERE’s projected multi¬
ple 'channel offerings would pro¬
vide a vast potential to the home
owner, one "wider , than he has
ever had.”

Dan Haworth Tests On Road
San Antonio, April 15.

Daniel F. Haworth, field repre¬
sentative of the Motion Picture Re¬
search Council of Hollywood, was
here making a survey of theatre
projection practices, . with special
regard to lamp Operation, align¬
ment. lens quality and scr-een re¬
flection abilities.

This activity is part of a nation¬
wide survey in an effort to get bet¬
ter projection in the theatres and
to make presentations of the pro¬
ducer’s production.

I—RADIO CITY MUSIC HILL—,

RockeMter Center • Cl M600

DANNY KAYE
in ‘'MERRY ANDREW”

co-starring PIER ANGELI

uccuim • mci meal • tnaicMTi

In Cinemascope and METROCOtOR
• An M-G-M Pkluro

end m mac urn out ann smt am

PRODUCER WANTED

For movie production of the story
"Nine In a Station Wagon." I have
the story, the music and 5000 ft. o£
16mm colored, movie films to help
tell the story.

LESTER W. HANNA

I. #1. Box 210. Forest Grove. Ore.

Plots Frisco Film Fest

San Francisco, April 15.

Irving M. Levin, director of the
Frisco Film Festival, conferred
with Floris Luigi Ammannati, di¬
rector of the Venice. Festival, and
Domenico Meccoli, head of the Ital¬
ian Film Journalists Union, last
week.

Pair, together with actress Giu-
letta Massina, were en route to
Italy after Amademy Award fes¬
tivities, discussed technicalities of
putting on a festival with Levin.
Frisco showman also got advice
from R. Favre Le Bret, Cannes
Festival director, who was also in
California for Oscar party

Levin departs next week; for
Variety International convention in
London, will then take in Cannes
fete and make trips to Rome and
Paris to contact producers’ associa¬
tions.

Bullfighting

Continued from page 5 ;

groups try to impose a censorship,”
he added.

His action was prompted, he ex¬
plained, by the case last week of a
17-year-old Vancouver youth who
had "played matador” = with a dog
and finally had strangled: the ani¬
mal. Hughes "felt” that films of
this nature “could have”, been re¬
sponsible.

Protection league separately pe¬
titioned local film censor R. W.
Macdonald, whom Mrs. Hepner
quoted as saying. “I’m sorry, for
the horses.”

Theatreman Freedman said he
had never-heard of objection else¬
where to “Torero,” and that "Busi¬
ness was good the first week. It
slid right off during the second,”
because of, or. in spite Of, publicity
aboflt the protests appearing at
start of second week.

Wrong Application

Newifall, CaL, April 15.

\ All*,this do-it-yourself ha*
a now apparently extended into
exhibition, too.

^ -When the manager of the
local drive-in . opened up for
business t’other night he dis¬
covered someone had stolen
the Cinemascope lenses and a.
print of "Farewell to Arms.”

Filmites vs. Times

Continued from page 4
too literal and doesn’t bother to
counterbalance them with other,
more positive, facts.

In the irea of film reviews, the
trade blow* hot and cold.. There
is a feeling that the Times? write-
up today mean more than ever. If
the Times’ Bosley Crowther likes
a picture, he’s a hero. When he
pans it, he becomes the blackest of
villains; particularly in the. for¬
eign film field where the influence
of the 1 Times is virtually unbeat¬
able, though there have been some
exceptions to prove the rule.

For most industryites, the "right”
of the Times to review pix as it
sees fit is a declaration that goes
but skindeep. The true/industry
attitude was summed up quite suc¬
cinctly in Paris recently ,.by 20th-
Fox prexy Spyros P. Skouras in an
interview with a columnist. Stat¬
ing that reviewers; weren’t always
fair to his pictures, he suggested
the possibility of withdrawing 20th
advertising from the papers in¬
volved. It is a weapon which a
great many industry, execs would
like to use more to bring the critics
“into line.” With and without us-,
ing it; they have already succeeded
in . convincing several newspapers
and reviewers to appraise'films in
a more positive light, the argument
essentially being that "we all sink
or swim together.”

The Times so; far has withstood
this reasoning: and some say they
are glad of it. Yet, there is no
question that the attempts to get
the Times to "go easier” on film
reviews will continue and that ad¬
vertising plays, a prominent part in
the thinking of those who seek to
bring about a change and who;
somewhat illogically, point to the
Herald Tribune as an example of
"what can be done.”

1958

High Low

Week Ending Tuesday (15)

JY . Y. Stock Exchange

Weekly Vol. Weekly Weekly Tues.

177s

mi

2934

29’4
16%
16 %
21%
107%
4%
77b
1514
9

14

13

24%

2414

1274
137 a

14 :
9?%

334

634

1278

In 100s
ABC Vending 180
Am Br-Par Th 181
CBS “A”..., 106
CBS ; 90

Col Pix.. 89

Decca ...... 78

Disney .. . . 59

Eastman Kdk. 103

EMI
List Ind.
Loew’s ..
Nat. Thea

363

19

240

High

20 %
16%
29%
2974.
15
16%
20 %
105%
474
774
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874

Low

16%

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...28"

27%

14%

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19

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674

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;Close
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. — %

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'Condemned 9 for Library

Minneapolis. April 15.

Taps have sounded for another
local house, the lower loop grind
Crystal. The city has acquired the
property via condemnation pro¬
ceedings as part of a site for a
new public library. AiJvard to the
owners was $54,000.

Out in the territory the only the¬
atre at Maple, Minn., tossed in the
sponge, but the houses at Rugby
and Hannah, N. D., relighted, and
the Cloquet, Minn.,, theatre re¬
sumed full seven-day operation. .

38%

30%

Paramount . .

50

33 % :

33.

33%

+ %

17%

1234

Phijco .Oi..

216

15

14

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6534

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409

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60%

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+2%

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158

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' 3 A •’

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Republic ;

17

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5% '

. — %

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•■■■4

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10

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^.% .

18

14%

Stanley War.

207

1774 •

16%

17%

- + %

24%

20

Storer .

10

23%

22%

23%

+1

25%

2134

20th-Fox ....

108

2574

24%.

24%

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20Vi

1574

United Artists

46

. 20%

1974

19%

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19

Univ. Pix.. • •

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. 20%

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63

63

m

—3

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Warner Bros

17

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7534

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Zenith

45.

74%:

70%

74

American Stock Exchange

3%

3

Allied Artists.

69

3%

: ; 3 ■,

■ ■ 3%

9

7

Ail’d Art., pfd

1

,7%

7 %

- 7% . •

10

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Assoc. Artists

71

io

9 %..

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--

' %

%

C. & C. Tele

70

7/16

7/16 •

7/16

+ 1716

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l4

.374

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Guild Filins.

78

274

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274

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Nat’I Telefilm

84

6%

574

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6

3%

Skiatron .

63

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• — %

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Technicolor

92

434 ;

3% .

. 4%

V +. % .

Over-the-Counter Securities
Bid

Ask

Ampex ...... ... 7 .../___

\ -58%:

61%

__

Chesapeake Industries . ......,

2%

— %

Cinerama Prod.

2

DuMont Broadcasting . .;......

8%

Magna Theatre ... . .... .... .,

2%

Official Films ................

i%

i%

-f %

Teleprompter. . /. ...........

674

I), A. Theatres'

-474

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• • +13/4

.♦ Actual Volume.

(Quotations furnished by Dreyfus & Co.)

Skiatron Report Hit* Propaganda Against Pay-See
Which Temporarily Sidetracked Trials

Rhoden

—■ Continued from page 3 _

put ‘The Miracle’ into immediate
production.”

Rhoden feels that it is healthy
that a "roadshow” enterprise could
have been launched at so (relative¬
ly) a mpdest cost. For example,
"The Windjammer” only repre¬
sents a $2,500,000 production cost
("although the bills are still com¬
ing in,” says he) and, in toto, Cine-
miracle, with everything included,
is a $4,000,000 item, (In this day
and age of multimillion dollar pro¬
duction costs this may be consid¬
ered modest.)

At the time of Charles P; Skou¬
ras’ death, says Rhoden, his pre¬
decessor as NT president had only
a $ 25,000 projector investment and
it was Rhodens’ decision whether
to spend more or throw it away. .

After he borrowed some expert
mental'film from Cinerama he de¬
cided to build cameras. He called
in Smith-Dietrich and their re¬
search and building cost $1,000,000,
ihe largest extra-curricular cost on
top of “The Windjammer” produc-1
tion cost.

The two cameras cost $500j000
alone. These costs will come down
of course. Cinemiracle has four
cameras, all told, two in each unit
The Roxy’s installations Represent
a $100,000 item—tearing out the
stage, masking.the first mezzanine,
installing the equipment.

(The parallel installation at Grau-
man’s Chinese can’t be similarly
calculated since the' long overdue
airconditioning was simultaneously
installed; the rectangular-shaped
theatre with its 32-inch rows was
converted into 40-inch rows; and
yet the 1,900 Capacity, cut to 1,440,
was hot as marked as the Roxy’s
5,717 seats cut to 2,600. April 24
in Oslo; May 14 at the Odeon, Lon¬
don; June 1 at the 2,400-seat Opera
House, Chicago, is the timetable
for the. other deluxers, with 65
more slated.)

Rhoden' feels that the Roxy’s
projectionists,* with their several
dry runs, achieved a better audir
ence impact than the Chinese’s
Cold opening.

20th Favors

— Continued from page 5 as—

the run-of-the-mill films which
they need to operate year ’round.

There’s an additional reason for
20th’s balancing its sked. Though
market conditions indicate favor¬
able public response to the “block¬
buster,” ■ Le. expensive, type of
['films, a concentration on topcost
films has certain inherent dangers,
for one resounding flop could be
a tremendous blow to a company.
There’s a certain "insurance” in
volume; which acts as a cushion
and, in the case of 20th, also takes
advantage of a situation which sees
theatres crying for smaller films.

Harrison last week said he had
his doubts re the values of "tear¬
ing down” an established distribu¬
tion organization, though he
agreed that, with their sharply re¬
duced skeds* some of the com¬
panies probably didn’t need to
maintain the elaborate sales ap¬
paratus of yesterday. “We’re dis¬
tributing our films at the lowest
per-reel cost In the Industry,”
Harrison said. “Show me how it
can be done cheaper, and maybe
I’ll go along. For the moment,
we jean’t see any benefit in either
merging or closing up any ex¬
changes. In fact, we might very
well lose business that way.”

Delay in the start of over-the-air
subscription-tv trials is no more
than that and “the tide . . . has
turned in favor of subscription
television.” r

This optimistic appraisal of the
toll situation was contained last
week in the annual report of Skia¬
tron Electronics tc Television Corp.
for 1957. Prexy Arthur . Levey
lashed out against the network-andr
exhibitor “lobby” which, he said,
had won a temporary victory when
it succeeded in getting both House
and Senate committees to call on
the Federal Communications Com¬
mission to call off trial runs.

FCC originally was to have con¬
sidered station applications for
threeyear toll runs starting March
1. In the wake of the Congressional
resolutions, the Commission called
off its plans and said it wouldn’t
consider any applications until 30
days after Congress had adjourned.

Levey said Skiatron TV, which
has licensed the Skiatron Sub¬
scriber-Vision patents, was making
“great progress’ in the area of wire
tv. “We believe that sufficient ’
evidence is at hand to indicate an
important improvement ini. the out¬
look for ‘wired’ subscription tele¬
vision in. both the U. S. and Can¬
ada,” the report read.

Skiatron Electronics in 1957 :
showed a net of $15,380 on a total
gross of $613,728. Costs (material,
labor, overhead, etc.) ran to $576,-
267. With $22,081 in unapplied
charges, the company at the end of
the year showed a $42,224 deficit.

Report established that Skiatron
Electronic had received cash ad¬
vances of $233,637 from Skiatron:
TV (Mathew Fox) over a threeyear
period including 1957. Money was
spent on preparing the application
before the FCC and on engineer¬
ing and. research. It’s repayable to.
Fox out of royalties due Skiatron
Electronics, from Skiatron TV If
and when pay-tv gets going.

Agents Eye USSR

. Continued from page I,sa

language and make a deal on the
spot. He had no one to answer to,
was willing to gamble on the re¬
turns, and had the financial means
to carry out any deal that was
made.

The Important thing is that ma¬
jor agencies seemingly have a yen
now for virtually anything Russian, .
in distinct contrast to a few years
ago, when anything that reflected
favorably upon the USSR would
have been considered “subversive.’’

UA Tops

Continued from page 5. ^^3
first reflected in- the pictures re¬
leased during 1958 and (21 the
company’s upcoming program .
including complete pictures and
those on the drawinjg board.He es¬
timated that six pictures screened
by VA execs In 10 days would gross
$50,000,000 in the world-wide mar¬
ket.

The UA topper revealed that the
company already had 17 pictures
linid up for 1959 and that its pro¬
duction program includes 1960 and
beyond. For 1959, UA plans to re-
■ lease between 36 and 48 pictures
■at the rate of two. big films per
month. /

At the progress report session,
Krim was flanked by his top-eche¬
lon cabinet.

ART MOVIE THEATRE
FOR LEASE

VERY ATTRACTIVE.

SM SEATS
ALL EQUIPMENT

PHOENIX, ARIZONA

Write BOX V-4747-SS. VARIETY 1
154 W. 44tfc St., New York 34

Wednesday, April 16, 1958

PSOkJEff

RAPIO-TELE VISION

23

THE YEAR NBC HAD IT MADE

Mutual s Poetic Budget Trim

George Vogel, new manager of the recently-reorganized Mutual
network, has sent out the following memo to all network person¬
nel:

The telephone is a handy tool

Unless you use it like a fool

Lest brown corditis cause a din

Let’s ail resolve to stop, think and pitch in

There’s still the pen and ink and philatelies

Not to mention several other tricks

Let’s not forget good old papyrus

If worse comes to worse you can always Wire-us

So while I love American Tel & Tel

Excessive calls can sure raise h--L

Switch of the Metropolitan Opera 4
broadcasts to CBS Radio next sea¬
son by Texaco after 27 years on
ABC serves to spotlight the theory
that many industry execs have
been proclaiming—that network
radio inevitably must settle down
into a two-network affair.

Not that ABC, nor Mutual, for
that matter, is throwing in the
sponge yet, but both have been
radically altered from their one¬
time status as “programming” net¬
works and are now concentrating
their efforts at survival in news
service and sales. As this hap¬
pens, NBC and CBS are being
strengthened by virtue of getting
the mode durable and valuable
properties either cast off or. lost by
ABC and Mutual,

Metopera broadcasts aren’t the
first, example of this.. Three years
ago, when Charles Ayres moved
from ABC Radio to head up NBC-
AM, he convinced the NBC brass
that commercial religious pro¬
gramming should bff carried on the
Web, and the result was a large-
scale shift of sponsored religious
shows from ABC to NBC. More
recently, when ABC decided on its
illfated “live music & personality’*
format, it^Jropped its potent morn¬
ing soap lineup. NBC grabbed off
“My True Story” and made it one
of its toprated daytimers as well
as a heavily commercial operation.
Just a couple Of weeks back, CBS
took on “Whispering Streets,” an¬
other of the once-powerful; ABC
block, '

It’s entirely possible, that. ABC
and Mutual can make a go of their
news-only operations, operating On
a conservative basis. But their
identities as networks in the tra¬
ditional sense of “program and
sales” units have been all but lost.
Meanwhile CBS; and NBC are mop¬
ping up whatever gravy is left and
thereby strengthening themselves
by reinforcing their own identities
as programmers in the process.
Whether a two-network economy
will survive far Into the future is
still a matter of conjecture.

WINS Dflemma on

Frisco Giant Games

Radio station WINS definitely
owns the. New York audio rights—
for which they indicate they have
paid a substantial cash sum—to
the 77 home games of the San
Francisco Giants. But the station
cannot find a sponsor and the rea¬
son given is that. advertisers fear
listener resentment toward V base¬
ball team that deserted New York
for the Coast.

WINS -is offering, the complete
77-game package at a time-talent
charge of $250,000..

The Giants opened their regu¬
lar season yesterday (Tries.)
against their old. Brooklyn (now
L. A.) rivals, the Dodgers.

'Virginian’Spec

: Robert Saudek Associates is
planning a ffO-minute live outdoor
Version of Owen Wister’s classic,
“The Virginian”, for next ’ fall.
Project is not slated for “Omni¬
bus,” but is mapped as. a orie-shot
Saudek special outside the “Omni”
(and for that matter, the joint spe¬
cials planned by Saudek and
Metro) sphere. ' ’

Saudek is talking to. Tony Per¬
kins about, doing the lead. . Per¬
kins, currently starring on Broad¬
way in “Look Homeward, Angel,”
is no stranger to westerns, hav¬
ing Starred in "The Tin Badge”
currently on the cinema circuits.
Saudek wants to do the drama live
as a locatipner remote from the
New Mexico or Arizona desert, in
color if , enough remote equipment
is available. If the live angle
doesn’t work out, he’p film the
show. Saudek will present the
package to networks and. adver¬
tisers as a multiple-sponsor possi¬
bility.

•: By GEORGE ROSEN

The Nielsen nosecounting tabu¬
lation (14-city report for March 1)
which gave NBC-TV a seven-o'ut-
of-Top-10 status, as the climactic
touch to the “NBC comeback” rep- ;
resented a high mark of achieve¬
ment unparalleled in NBC archives
for more years than the network
would care to concede. In a sea¬
son that can be labelled as any¬
thing but distinguished fqr its
program content; the Nielsen
nosegay is perhaps of dubious dis¬
tinction (as a matter of fact, inso¬
far. . as seasonal citations are con¬
cerned, this is the semester when
the Peabody-Eminy impresarios
could just as well have sat if out).
But the mere fact that it happened
to NBC is perhaps what gives it the
“gee whiz” connotation.

Even in the face of NBC hitting
the comeback trail on the rating
charts, it’s pretty much of a nip-
and-tuck affair in trying . to pick
the network with the more en¬
viable program - Toster. Certainly
a perusal of the program sched¬
ules suggest that, with the possible
exception of one or maybe two
pivotal shows per evening, NBC
terminates the season with a big
fat nothing—in this respect no
better, no worse than CBS or ABC.

Yet the fact remains that *57-’58
was the season Bob Saraoff & Co.
practically came out of hiding to
match and sometimes pass CBS on
the popularity front—a feat tran-
(Continued on page 40)

‘Oasis,’ Fisher OK, Buys ‘Canyon

Trendex Top 10

(Week of April 1)

Gurismoke . ...;,. CBS-- .34.9

Restless Gun .NBC...».'.33.4
Perry Como Show.NBC..... .29.8.

Bob Hope Show .. NBC. ._28-8

Danny Thomas ... . CBS..28.0

Price Is Right . NBC..... 27.5

Wells Fargo ..... NBC......27.4

I’ve Got a Secret. .CBS..... .25.8

What’s My Line ...CBS..... .25.3

Wyatt Earp ..... ABC..... 24.8

Cuffo Plugs; New

NBC-TV has proposed a shift In
network option hours during the
afternoon to the exec committee of
its affiliates group- which is meet¬
ing in New York this week. Web
is proposing that instead of 2:30 to
5:30 p.m., its daytime option hours
be moved forward to 2 to 5, mak¬
ing ft more competitive with CBS-
TV, whose afternoon schedule
starts at 1:30.

Affils’ exec body is taking that
(Continued on page 38)

f Liggett A- Myers, via McCann-
Erickson, has just about finalized
its plans for the new C58-*59) tv
season, with the purchase of a new
half-hour telefilm entry. “Steve
Canyon.” This will give L&M a
minimum of four major nighttime
properties. Still to be resolved,
however, is w bich shows goes
where.

Here’s the scorecard on next sea-;
son’s roster: “Gunsmoke.” the top-
rated show this season, will, of
course, remain intact at the ciggie
company’s major package. Both
Eddie Fisher and; “Club Oasis”
will be retained bv the company,
though the time slots are still up
in the air. NBC-TV has been con¬
sidering a newly-revamped George
Gobel-Fisher musical format for
the. Monday night 10 to 11 period
as replacement for “Suspicion.”
“Club : Oasis,” currently berthed
Saturday nights 9 o’clock alternate
Weeks on NBC-TV, may also be
shifted to hew period.

'Frank Sinatra definitely goes off
(although L&M has exclusive op¬
tion for a couple of one-liour FS
specials if be decides to do them).
It’s probable, too, that L&M will
drop “Dragnet” after its longtime
sponsorship, with NBC planning to
shift the Jack Webb package into
the Monday night 7:30 slot.
Chances are that “Steve Canypn.”
Which L&M acquired from the
Willia m Morris Agency . may go
into the Thursday period current¬
ly tennanted by “Dragnet.”

“Canyon” is an air adventure
series based on the newspaper
strip, which will be done in. co¬
operation with the U.S. Ah’ Force.

A

of

The broadcasting industry gathers
for its Rational convention. This year
the NAB conclave is in Los Angeles
April 27 to May 1.

will distribute its issue
April 30th at the convention, to
assembled broadcasting industry while
the meeting is still news and not history.

Take advantage of P&Ritfh's "de¬
mand" readership to showcase your
sales message. Ad deadline is April
25. Reservations at any office listed

NEW YORK 36'
154 West 46th St

HOLLYWOOD 28
6404 Swset Uvd*

CHICAGO 11
612 No. Michigan Ave.

L&M Filters is closing a deal
for sponsorship of “Brain or
Brawn,” the French quiz-participa- -
tion tv’er which pits athlete
prowess against intellect and
which is a runaway hit on jthe
French Broadcasting Co.'s tv ; net¬
work. LAM is buying the show
from the William Morris agency,
which reps the property for the
French, but hasn’t yet decided on
a time slot or network for the
quizzer.

. Deal for L&M was set by its
agency, Dancer-Fitzgerald-Sample.
which had a busy w r eek. Apart
from the L&M deal, D-F-S sewed
up four renewals for General
Mills for next fall, all of them on
ABC-TV. General Mills renewed
“Lone Ranger,” alternate weeks on
“Wyatt Earp” and daytime seg¬
ments in “Mickey Mouse Club”
and “American Bandstand.”

Pitt Prefers News To
Souped-Up Soap Opera
So ‘Life’ Gets Bfinrced

Pittsburgh, April 35.

Local CBS outlet, KDKA-TV, lias
dropped “Love of Life” with exten-
tion. of that soaper from 15 minutes
to half an hour at noon time. Sta¬
tion couldn't see its way clear to
give up the 12 o’clock news of
1 Bill Burns, its toprated newscaster.

; which would have been necessary

• in order to carrv the whole of
'“Life.”

j Opening up of the other quarter-
! hour as a result is bringing back
! to KDKA-TV Florence Sando, who
was an important figure there few
years ago before she retired to get
; married (to Arthur Manson, now
Cinerama ad-publicity director.

• here) and raise a family. She'll do
l ar- strip of interviews, comments
■and impressions rimed at the
\ femmes for 15 minutes, Monday

through Fi idav.

26

BABIO-TEtEVySIOy ; PUkIETy

Washington, April 15. 4

Sharp exception to major rec¬
ommendations of tlie Barrow Re¬
port was taken; before, the Federal
Communications Commission . to¬
day tTucsJ by the ABC-TV Affili¬
ates’ Select Committee. I

Committee views were presented
by Alexander C. Keese of WFAA-
TV in Dallas; Joseph C. Drilling
of KJEO-TV in Fresno, Calif.;
Charles B. Britt of WLOS-TV in
Asheville, N: C; and Martin
Vmansky of KAKE-TV in Wichita,

Kan.

As chairman of the. Committee,
Keese told the Commission theetc..'
ABC-TV affiliates have. emerged j
from a period of scarcity in net-;
work programs, are beginning to ■
benefit from “healthy” competi-j
tion, and “fear that any tampering
with the rules of the game will de¬
stroy the progress they and their
network have made.”

Training his guns on the pro¬
posal to ban option time, Keese
testified that such an action
“would disrupt program continuity
at considerable cost to the affiliate
and with po corresponding bene¬
fit to the public.”

A high level of clearance of ABC
programs, he said, “does not indi¬
cate ad abdication of the station's
control of program selection” but
Is a recognition that the network
provides programs “far superior”
to those which most affiliates could
produce with local talent.

Furthermore, he said, some af¬
filiates fear that loss of option
time “could actually create, rather
than discourage, monopoly be¬
cause only the largest advertisers
would have the necessary financial
respurces to buy .and own top tal-
. ent and best -film.”

Keese said the ABC affiliates
know from experience the value of
option time. Before , the merger
.with United Paramount, he re¬
lated. option time w as. not so im¬
portant because there were so few-
ABC programs. The affiliate had
to “go out and forage,” search the

Hope’s ’58-’59 Pact

Hollywood, April 15. .

NBC has picked up Bob Hope’s
option for next season—much to
nobody’s surprise.

His pact stimpulates he will Star
in six hour-long shows next sea¬
son, and the comic cracked : “That
worries me--I don’t know if there
are that many countries,” mean¬
ing he’s running out of foreign
originations. In season just closed
his show touched Visited. Japan,
Korea, Morocco, Hawaii, Russia;

Storer Bid: Up

Washington, April 15. .

If the Federal Communications
Commission wants to encourage a
fourth tv network, it should allow
multiple owners to have seven in¬
stead of five VHF stations. j

This “bold” proposal was made
to the Commission last week . at |
Barrow Report hearings by Storer
Broadcasting Co,., nation’s largest
indie station operator, in the face
of the NetWork Study Staff’s rec¬
ommendation to ultimately elimi¬
nate multiple holdings.

However, Storer exec veepee Li?e
B. Wailes, said under questioning
that his company would not at¬
tempt to set up a fourth network
but that some other multi operator
might if the proposal were adopted.

Wailes told the Commission that
a fourth network would be “eco¬
nomically . possible” if:

l: It were limited Initially to

FTATATEETA

To Be Introduced By.
JIMMY NELSON
On the “JIMMY DEJAN SHOW”
CBS-TV, Saturday, April 26, 1958
Management: Directional Enter¬
prises,. 200 West • 67th Street,. New.
York.

Booking: Williain Morris Agency.

, markets in a rectangular area em-
film markets,, develop local talent, [ bracing Boston, Washington, St.
But he still had a shorter sched- j Louis and Milwaukee,
ule than his competitor. ] 2. It were, interconnected, at

“With the advent of new net- \ least in part, bv low-cost privately-
work management and more and [ owned Intercity transmission facili-
better programs.” Keese testified,! ties.

“the ABC’affiliate found that he J 3. It owned and operated seven.
could give the public better fare, J VHF stations in the top 25 mar-1
increase his audience and devote i kets.

more time to the community it-j While the networks have done a
self.” . j good job in programming, Wailes

Keese also opposed proposals to | said that today's schedules “do not
fill completely the need for. high
quality program material of a type

make public affiliation contracts,
to retain the two-year affiliation
agreement.. to make available to
non-affiliates network programs
not given clearance, to require net¬
works to publish ratemaking pro¬
cedures for enforcement of net¬
work regulations.

Experience in . dealing with net¬
works and advertisers, he said,
shows that “it is just impossible to
have the right of first call and ter¬
ritorial exclusivity without option
time. One has no meaning or use
without the other.’? c

Keese emphasized that the Com-,
mittee has operated with, “com¬
plete independence” of either the
ABC network or its o.&b. stations.

Drilling, whose UHF station
competes in an intermixed market,
‘Continued on page 40)

AH Wants Full

First contract dickers with Goth¬
am tv station WABD were begun
late last week by local 802 of the
American Federation of Musicians.
Negotiations were called by the
New York musicians’ local as the
result of the station’s campaign to
do more live local tv programming,
some of which is musical.

It was reported that the labor
group’s principal demand was that
WABD, belonging to DuMont
Broadcasting, agree to signing a
staff contract for a full orchestra.
At present, the. station saysrit has
seven musicians working there, six
or. Art Ford’s "Greenwich Village.
Party” and one. a pianist,
“Leonard Slllman Show.” None-of
them are staff musicians. As a mat¬
ter of fact, no New York tv indie
carries staff musicians at this time.

that is beyond the. resources of the
individual station to produce on a
regular basis. :

“Even today, the affiliates could
use additional network programs,
provided these programs : were
available for: commercial sale by
the affiliate, either on a ‘co-op’
basis or. under compensation ar¬
rangements more nearly approach¬
ing the revenue received from sale \
of local programs.

“In the foreseeable future, when
the supply of feature motion pic¬
tures has been exhausted, the af¬
filiates will have an. even greater*
need for additional network pro-,
gram material which would be
available for sole to local spon¬
sors.

Wailes contended that under
present ownership : ceilings and
FCC policy discouraging private t
intercity relays there is little?
chance for a fourth network to
sustain itself. However, he said,
if these policies were changed.
through “bold and far-sighted ac-!
tions,” barriers to development of 1
a fourth web would be removed.

Waites recalled that DuMont was
making progress until 1955 when
ABC started its “real growth.” Al¬
though it was in competition with
(Continued on page 38)

Washington, April 14.

• Major changes designed to raise
FCC standards were proposed In a
bill introduced yesterday (Mon.) by
Rep. Henry S. Reuss (D-Wis.).

Measure would Increase terms of
Commissioners from seven to 14
years, raise salaries from $20,000
to $22,000,demphasize political
considerations in appointments,
prohibit acceptance of honorari¬
ums, ban: informal contacts be¬
tween outsiders and, agency on
pending matters, provide for ex¬
penses for. attendance at two in¬
dustry meetings a year; and impose
a Code of Ethics.

In addition, agericy would be re¬
quired to adhere to a. definite cri¬
teria in awarding broadcast. li¬
censes and in situations where ap¬
plicants are equally qualified, the
license would go. to the highest
bidder, proceeds to go: to Treasury.
Under present procedures, Reuss
said, “it’s too esay.for the Commis¬
sion to grant licenses on the basis
of who-do-you-know.

Reuss said his purpose is to-pre-
vent “future scandals.” to elevate
commissioners nearer to. status of
judges and. to give agency greater
independence from politics.

WTOP’S TV COURSE

CBS-TV Ups Milford

Bob Milford has been named
general manager of {he CBS-TV
program dept: in New York. He’ll
handle all budgeting, control and
business affairs in the department
and will be available-on that basis
to all the web’s Gotham program¬
ming execs.

A Vet in the entertainment, busi¬
ness, Milford has been production
manager of CBS-TV. Prior to join¬
ing the network, he was in the
legit field for many years.

FOR SECRETARIES

Washington, April 15.

Secretaries trained by tv may
soon become part of the capital’s
yast army of office workers. WTOP,
in. cooperation with D. C. Public
School System, has teed off: a new
series of live, practical educational
tv shows, with a course in short¬
hand the initial subject.

Shorthand was selected as start¬
er for series because of crowded
conditions of classes in this subject
in city’s free night schools. Secre-
tarial help, In a town where gov¬
ernment is big business. Is at a
perennial premium. In addition,
the Subject lends itself to visual
instruction.

Teleclasses starting April 26,
will be held 7:15r8 a.m. every Sat¬
urday. Course will be presented
by public school teachers in three
progressive stages of 18 weeks
eqch. ••

ABC-TV is planning to launch
its. own Version of bingo—on a na¬
tional scale—M o n d a y, May 12.
Cross-theboard slotting will be 3;
to 3:30 p.m.

Details of the format are still
under wraps.

Wednesday, April 16, 1958

McGannon on Barrow: "Convulsive

Washington, April 15.

Donald H. McGannon, prexy of Westinghouse Broadcasting Co M
told the Federal Communications Commission last week that the
recommendations of the Barrow- Report are “convulsive and de- -
structive” and predicated on approaches which most readily lead
to “pre-crystallized conclusions.”

Lashing out at maj or proposals of the Report, McGannon urged
the Commission to re-examine the “circumstances” of the study.
“Theorizing or thinking ‘in a vacuum,’ ” he warned, “could result
In actions which will be destructive of an Industry structure and
in turn set It back substantially, with severe public loss.”

Television is too young, said McGannon; to be subjected to the
treatment the Barrow Report advocates. As it matures, he suggest¬
ed, “the relationships between all the elements of the industry
will correspondingly be adjusted, even as they are being adjusted
each new day between network and affiliates, the industry and the-,
advertiser, the industry and the viewer.” ^

But to “go back and start over/’ change practices and patterns
under which the medium has developed, he said, would punish the
American public.

The Report’s -recommendation on multiple ownership, said Mc¬
Gannon, ^reaches its zenith . ... on its flight through theory and ab¬
stract philosophy in arriving at conclusions that, are not supported
by any facts, data, or circumstances set forth in the work.”

WestlnghouSe, which owns five tv stations, has no competitive
advantages over single owners, McGannon asserted, in areas of film
purchasing, national spot sales, or affiliation agreements. “There
is not one scintilla of truth,’.’ he said, in the Report’s contention
that multiple owners have advantages in these areas. ., : •'

With Bow & Barrow on a D.C. Safari;
Salant: 'Even Our Crises Have Crises^

Phillips-Van Heusen Co. has
picked up half-sponsorship of
NBC-Ty’s “Suspicion” on three
dates, "May 26, June 2 and June 9.
Shirt company is in on a summer
deal, . with previous bankrollers
signed for summer sponsorship in¬
cluding Sterling Drug, Procter &
Gamble and Bell & Howell.

Deal was set through Grey Ad¬
vertising.

AR-CIO’s 700G

To Tell Union

Washington, April 15.

AFL-CIO plans to spend nearly
$700,000 for radio and tv for the
year starting July 1 as part of a
public relations campaign to tell
the union story. A proposal to ex¬
pend this amount may be approved
by union officials this week.

Plan is to spend $400,000 for
radio and $260,000 to $300,000 for
tv. In addition, the 135 affiliated
unions may be asked to sponsor tv
shows oh their own.

William C. Doherty, chairman of
the AFL-CIO’s public relations
committee,, said last week the un¬
ion may drop its two 15-minute
radio news shows now carried on
ABC: Decision will be made April
28. It’s probable, he said, that
more five-minute shows will be
substituted.

Meanwhile, AFL-CIO prexy
George Meany called on Fed¬
eral Communications Commission
Chairman John C. Doerfer to In¬
vestigate an arrangement by which
the National Assn, of Manufacture
ers made available to 27 tv sta¬
tions one-hour kinescope sum¬
maries of telecasts of Senate hear¬
ings on the Kohler Co. strike. The
hearings were carried live by Du¬
Mont station WTTG in Washing¬
ton.

It’s understood that NAM pur¬
chased the kines from WTTG and
offered them free, to a list of sta¬
tions for use, sponsored or other¬
wise, as “public service.”

Questions to be determined are
whether the stations disclosed the
source of the films and whether,
under the law, they were re¬
quired to.

East Anglian Corn’! Setup

London, April 15.

The Independent Television Au¬
thority has advertised for program
contractors to operate the new
Eas£ Anglian commercial tv outlet
which is to go into operation in
the Fall of next year.

The new station, which is to be
sited near StOwmarket in East Suf¬
folk, will serve an area with a pop¬
ulation* of more than 1,750,000.

-• One of the most forthright in¬
dictments yet of the broadcasting
“mess in Washington”—the end- ,
less round of Congressional and
Government brickbats arid in¬
quiries—was delivered last 'week
before the Ohio Assn, of Broad¬
casters by . Richard Salant, CBS*
staff v.p. who covers most of • the
legal-Govemment basis, for th#
corporate CBS body.

Salant pulled no punches, titling
his talk after the current best¬
seller, “Where Did You Go?
Washington. What Did You Do?
Nothing.”. Terming “our life in .
Washington since 1954” as sound¬
ing “like Walt Whitman out of
Danny Kaye, printed in the Fed¬
eral Register,” Salant listed th#
following chronology:

“Since the beginning of 1954,
there’s been the Plotkin Report,
the Jones Report, the Potter Re¬
port, the Bricker Report, the Cox
Report, the Evins Report, the
Celler Report:—and the Barrow
Report. We’ve dug out and sub¬
mitted literally thousands of pieces
of paper for the Evins Commit¬
tee, the Celler Committee, th#
Moulder Committee, the FCC Net¬
work Study Staff and the Dept, of
Justice. When one group gets fin¬
ished with therii, they return them!
we file them; then we disinter
them all over again when the next'
group decides to go over exactly
the same issues.

“Between May 1954 and March
1958; eight CBS officers have ap¬
peared in formal hearings 15 dif¬
ferent times as witnesses befor*
nine Federal investigating groups.
And there’s no end in sight. Next
month we are scheduled to appear
before the Communications Sub¬
committee of the Senate Comiriit-
tee on Interstate and Foreign
Commerce, on the Smathers Bill
dealing with music and broadcast-

(Continued on page 40)

Lawrence Wynn, formerly, with
the American Broadcasting Co. and
DuMont, has been made manage¬
ment consultant of the Concert
Network, the first and only FM
interstate network in operation.

Four stations makeup the net¬
work, WNCN, N.Y.; WBCN, Bos¬
ton; WHNC, Hartford, and WXCN,
Providence. The signal area of the
four stations reportedly covers one-
seventh of the total population! of
the country. Both live and record¬
ed programs' Will be featured, ;

Wynn, who will make his head¬
quarters at WNCN, the network’#
headquarters, starts his present-as¬
signment by reorganizing the Con¬
cert Network’s programming struc¬
ture and sales presentation: ! A
strong pitch willl. be made, to ; ad
agencies for national accounts,
Wynn said, based on the fact that
there^ are more than 2,650,000 iFM
sets in the New York area alone.

27

V«Jnwd«y, April 14, 145« PfBUEFi KABIO-TELEYISIOX

Strike Hampers Sale of Shows

One serious though little-noticed effect of the IBEW techni¬
cians strike against CBS is the way it has slowed down the net¬
work’s fall selling operations. With virtually the entire network
(and spot) sales staffs out handling camera* booms, and other
equipment necessary to keep the network on the air, sales
activity has slowed to a virtual halt, except for the very top
echelon..

It couldn’t have come at a worse time, as far as the network is
concerned. For April is the month that some of the big fat
orders begin to be tied down, while the more recalcitrant adver¬
tisers are at least exposed to the web’s sales pitches. But at
least one sales exec was even shipped out to the Coast last week—
he was so proficient at his job that he was included in a crew of
N.Y. execs flown out to do “Studio One” live Monday night (14).

Overhauls Its Discount Structure

NBCtTV has overhauled its dis- +— —-— ■ - - .... I V

count structure for the first time

since 1953, and the new plan,
which takes effect Oct.l, provides
more liberal discount benefits for
alternate-week advertisers and
those sponsors who spread their
billings out in daytime as Well as
evening. At the same time, the
new discount plan encourages ad¬
vertisers to use more extensive sta¬
tion lineups and in one instance,
tends to penalize sponsors who use
short nighttime lineups by except¬
ing them from discounts.

New plan’s hourly discount
structure is based on biweekly vol¬
ume, rather than weekly as in the
past. Advertisers sponsoring two
or more program periods in each
of 13 consecutive fortnights (26
weeks) receive, hourly discounts in
proportion to volume. Discounts
are based on the aggregate per¬
centage of the hourly rate (add per¬
centage of hourly rate of each
eligible program), with an ag¬
gregate of 88% to 119% getting
a 4% hourly discount on the lower
end, and an aggregate of 320% or
over getting a 10% hourly dis¬
count.

The new annual discount also
provides for the alternate-week ad¬
vertiser, and permits the combina¬
tion of daytime and nighttime
sponsorship for annual discount
purposes. Defining alternate-week
sponsorship of the same program
over a 52-week period as a “run"
(weekly sponsorship is equal to
two “runs”), following discounts
apply: one run, 5%; two runs in
different rate classifications (day.
and night, for example), 10%; two
runs or more in same rate classi¬
fication, 15%.

Web also offers a “comprehen¬
sive discount” in lieu of hourly and
annual discounts of 25%. Eligibili¬
ty for the comprehensive consists
of sponsorship of an aggregate of
320% 6f the hourly rate ih each
fortnight of the entire discount
year, provided each program peri¬
od is dtdered for at least 100 in¬
terconnected stations.

In daytime, those advertisers or¬
dering lineups of 100. or more in¬
terconnected stations get a lineup
incentive . discount ranging from*
1% for up to 109 stations for 136
or more.

Summer Series

NBC-TV has finalized an hour-
long live mystery series as the
summer replacement for the Tues¬
day night 8 to 9 Eddie Eisher-
George Gobel hour. Show will be
packaged by MCA, will originate
in Hew York and will be telecast
in color. MCA’s S. Mark Smith
will produce the series, tentatively
titled “The Investigator.”

Web originally was- dickering
with Albert McCleery; exec, pro¬
ducer of “Matinee Theatre,” to do
the show live from the Coast. How¬
ever, that deal fell through for
budgetary reasons and the deci¬
sion was made to do the show
from N.Y. It starts June 3 and
runs through Sept. 16.

P&G To Ride For 5th
Season on NBC-TV life’

Procter & Gamble has signed a
renewal on NBC-TV’s “This Is
Your Life” for next season, which
will mark PAG’s fifth consecu¬
tive year on the Ralph Edwards
stanza. P&G bought in for half-
sponsorship with Hazel Bishop,
which launched the show a year
earlier, back in 1954, and took on
full sponsorship two years later,

NBC also got a renewal last'-week."
from American Tobacco (Pall Mali)
for its alternate-week Sponsorship,
on “Tales of Wells Fargo.”

NBC’s Day-&-Date
Press Teletyping
To 40 Key Cities

With television one of the hot¬
test space-grabbers and circulation-
builders the nation's daily news¬
papers have seen in many a moon,
NBC’s press department last week
finalized plans to establish .direct
teletype communicatipns with 40
of the country’s top newspapers by
June.

Installation of equipment has al¬
ready begun, and within two weeks,
the direct wires will go into opera¬
tion at 30 of the dailies. The re¬
mainder' will get service by June.
Newspapers are located in some 28
cities, these including the 20 Tren-
deX markets, rion-Trendex cities
like Boston, Pittsburgh, Miami,
Milwaukee and Memphis and coast
citiqs including, Los ■ Angeles, San
Francisco, San; Diego and Fresno.

NBC is paying the cost of in¬
stalling the teletype printers at
each of the newspapers involved,
as well as line charges (only thing
the daily pays for is the cost of the
paper rolls). Press department is
utilizing the wires already used .by
NBC’s station relations department,
which has a teletype system to all
affiliates, and will cut Into this net¬
work for its daily teletype. Lat¬
ter will consist of hard news, pro r
gram corrections and additions,
late announcements, etc., with a
heavier load Mondays and Tues¬
days to catch the Sunday editions
(Continued on page 40)

CULLIGAN, SUGG ON
NBC EXEC COUNCIL

NBC’s executive council, the
web’s overall policy-making body,
has added Joe Culligan, v.p: in
charge of NBC Radio, and Buddy
Sugg, v.p. in charge of o&o’s arid
spot sales, to its ranks. Culligan’s
appointment reflects the growing
prestige accorded the radio opera¬
tion with. the company. Sugg suc¬
ceeds former exec v.p. Charles Den¬
ny to the council, as he took over
Denny’s primary duties at the web.

Group now consists of prexy;
Bob Sarnoff, exec v.p.’s Bob Kint-
ner, Dave Adams, Mac Clifford
and Ken Bilby and Culligan and
Sugg.

4 *

By ART WOODSTONE

Search for “job security” by
labor has become a continuing
sottree of strife within the broad¬
casting industry. The question of
hi^ier wages is a thing of the past
and, even at Its most tumultuous,
riever had the importance attached
to it that job security does today.

Since Jan. 1 of this year, the two
words have been the underlying
cause of every single labor prob¬
lem that has arisen. Pay increases
has not once beeri the vital issue.
Job* security is not only a tough
nut for employer groups, but may
even prove tougher between unions.
It’s a foregone conclusion that there
will be ^numerous jurisdictional
hassles in'the future. Many of thelm
have already taken shape, and all
of them, as analyzed by various
knowledgable tradesters, can be at¬
tributed to desire to find and k£ep
employment. ;

Backgrounds IBEW: Strife .

. There are many forinstariees in
last week’s headlines:

- For the first time in tv history, a
techhical ‘union had a fullscale
strike. CBS offered the Interna¬
tional Brotherhood of Electrical
Workers a new top weekly mini¬
mum of $185( and nobody with any
authority at the-union complained.
But a majority of the members in
the CBS shop rejected the new
contract, and the permeating atti¬
tude seeiiied to be that. CBS had
riot offered enough security.

IBEW was angry over a little-dis¬
cussed point—the “unsettling” of
32 to 35 unionites who work at the
laboratory division of CBS Inc..
CBS plans lo move the labs ouf of
New York City, a step which is
going to result in either the layoff
or displacement of the engineers
it now employs.

Second point, and. Concerning a
much greater nurnber of IBE Wians,
is that the network is unwilling to
guarantee a shorter work week.
This is also a problem between
National Assn, of Broadcast Em¬
ployees & Technicians and NBC
and ABC, who also are in negotia¬
tion for a new contract. Lastly, and
also concerning many of the 1,300
rank-and-filers in on-the-air en¬
gineering, Is CBS' resistance to
“clarifying” Jurisdiction of tape
video to IBEW’s satisfaction.

Tape video, an! electronic method
of producing tv programs, is con¬
sidered by tv uriions as another
method of automation. Cer¬
tainly, it can lead to a shorter
work week, since it enables riet-
works to produce weekend stanzas
within a Monday-to-Friday work
week. The end result, unions fear,
(Continued on page 42)

Norman-Craig-K:

Seeks Key Aide s

If the recession is being felt on
Madison Ave., as reported in the
wake of axings and exec salary
trimmings, Norman, Craig & Kiirii-
mel agency, for one, is going thata-
way . and paying it little heed.
Agency is now on the prowl for
soriie key personnel, it reports, hav¬
ing just acquired some additional
Colgate billings, on behalf of its
Vel product, to the tune of $2,000.-
€00. This ups the. agency’s overall
billings to $30,000,000—about 45%
of which is being channeled into
tv through spots or network pro¬
gramming.

Agency says it has just finished
up its biggest quarter in N-C-K
annals and frorii the looks of things,
is headed for a banner year.

In addition to Colgate, agency’s
major accounts -include Speidel,
Maiden Form, . Warner-Lambert,
Willys arid Seaman Bros., all of
Which have earmarked coin for
either spots or . web shows.

'Some Give by Both CBS & IBEW
In D.C. Dickers; Peace More Hopeful

IBEW technicians strike against
CBS had its comic relief last week;
Here were some instances:

George Bartholemew, an assist¬
ant director doing eiriergency
strike duty for the web. is a.com¬
muter, arid for some early shows
he was literally up with the milk¬
man. In fact, he met the milkman
orie morning, and the*guy was all
sympathy.

tilt’s a shame, this strike,” the
dairyman told Bartholemew. “You
fellas have to get up and work at
all hours. The strikers aren’t get¬
ting paid any they’ve got families
to support. Even the public is suf¬
fering. Why I must have seen
booins and shadows and stage¬
hands crossing the set a dozen

. •... (Continued on page 40)

CBS-TV in Throes
Of a Giant Chess
Game on ’58-59

Newest CBS-TV plot in what
one network exec’ despairingly
calls “the giant chess game” of jug- !
glirig program schedules for the fall j
IS the tentative slotting of the new
Garry Moore hour Show on Tues¬
day night at 8 to 9. Web sees no
problem in clearing the decks at
8 to 8:30, since “Mr. Adams & Eye”
doesn’t figure to be back next sea¬
son and R. J, .Reynolds, “Adariis”
sponsor, is interested in Moore
since it already bankrolls him on
“I’ye Got a Secret.”

The 8:30 period represents some
difficulty, however, in that Toni
is in there with “Wingo.”; which
just started. If “Wingo” clicks-^so
far it hasn’t taken off as expected
—that’ll block the Moore hour. If
“Wingo” folds, however, CBS can
see its way clear, particularly since
Torii has been a Moore devotee via
his morning show.

CBS originally had planned to
slot the Moore show on Mondays
10 to 11, in the likely event that
“Studio One” does a foldo. Now,
however, the plan is to utilize .the
new “Pursuit” series in that slot.
In the weeks-long juggling act,
“Pursuit” had been mentioned as a
possible replacement for “Climax”
in the event Chrysler cancels, but
now the likelihood is that Chrysler
will retain at least part of “Cli¬
max.” The CBS chessboard now
has “Rawhide” Mondays at 7:30 to
8:30 and “Pursuit” at 10 to 11; Gar¬
ry Moore Tuesdays at 8 to 9 and
“Ellery Queen” Wednesdays at 7:30
to 8:30.

Curiously enough, the switch to
Tuesday, of the Moore show is go¬
ing to be accompanied by a reverse
switch of Eddie Fisher-George
Gobel on NBC. They’ll he moving
from the Tuesday 8 to 9 slot that
Moore would occupy on Columbia
to Monday 10 to 11, slot that was
originally planned for Moore.

There was “some give” by the
International Brotherhood of Elec¬
trical: Workers and CBS in yester¬
day’s (Tues.) dickers, a union
spokesman in New York declared.
Just how far both sides in this 10-
day labor deadlock retrenched in
meetings with a Federal mediator
\vas not disclosed.

At the time of the afternoon
meetings yesterday the attitude of
the participants was described as
more hopeful than previously. Un¬
ion and web are meeting separately
with the mediator.

As the strike against CBS entered
its ninth day yesterday (Tues.), the
weaknesses and strength of both
union and network had become
fairly clear. The protracted strike,
brought on when the union and the
network failed to agree on a new
two-year technical contract, is the
longest by anj r national bargaining
unit in tv’s, history.

Meanwhile, CBS and IBEW met
for the third successive day to.
break the deadlock. Much of the
time, the union or CBS were meet¬
ing separately . with George Mc-
Cuteheon of the Federal Mediation
and Conciliation Service.

The trade is in general concur¬
rence about CBS* abilit.y to con¬
tinue operating most of its regular
programming, thereby gaining for
itself an advantage in the war of
nerves with IBEW. The longer the
web can continue operating with a
semblance of normalcy, the longer
it can hold out.

But the 300 network executives
cuid administrative personnel, it is
felt, cannot continue indefinitely
doubling in brass. The network dis¬
closed that included among the
'riic'n doubling on cameras and
switches in the absence of'regular
technical personnel were mar.y
from CBS. Labs, including prexy
Peter Goldmark, who “did some
work”; from publicity, Program¬
ming, traffic and “all CBS depart¬
ments,” except CBS International.
The efficiency of their normal
functions for the retwork has of
needs been lowered by the double
duty, so that time was becoming an
important element on both sides.

Prior to yesterday’s talks in
Washington, CBS brass contended
that the major issue contii ued to
be one of wages, while the union
persisted that job security was the
bone of contention. However, on
Tuesday morning a CBS spokesman
declared that the “union ducks arid,
weaves and bobs and twists” when¬
ever it get£ down to talking about
(Contiriued. on page 38)

CRITIC SHULMAN
JOINS GRANADA-TV

London, April 15.

Milton Shulman, one of Britain’s
most forthright and feared drama
and film critics, is to join Granada-
TV next month in “an executive
capacity.” Shulman could not de¬
fine for Variett the exact nature
of his duties, but hinted that he
would be in charge of a depart¬
ment.

Shulman, whose ruthless theatre
criticisms in the Evening Standard
are admitted to be .shrewd arid
readable even by those he knocks,
will continue iri his capacity as the
Standard’s reviewer. However,
hie will have to throw up his job as
Sunday Express pic critic.

4 ABC-TV Entries
Bite Dust in Apr!

Hollywood, April 15.

The rug will be pulled out from
under four ABC-TV shows this
month. Ending thir 26-week cycles
will be “Love That Jill,” off Aoril
28; Betty White, off April 30; Mike
Wallace, off April 19, and “Colt
45,” firing its last shot tonight but
honeful of reloading for next sea r
son.

Frank Sinatra closes out his sea¬
son June 28 and ABC has no def¬
inite commitment for his return
next fall. Moving into his slot July
11 is “ESP,” (extra-sensory percep¬
tion).

Balancing off the cancellations
are six renewals for next season:
two Laft-renee Welk shows by Ply-
mouth-Dodge; “Wyatt Earn” hv
Procter & Gamble: “Lone Ranger”
by General Mills,“Amorican Band¬
stand” by Carter Products, and
Wednesday night fights by Mennen
and Miles Laboratories. John Cue-
del’s “Anyone Can Play,” spon¬
sored by R. J. Reynolds, takes over
the “Scott Island” Sunday, spot fol¬
lowing “Maverick” July 6.

Contingent of ABC brass is due
out from N. Y. next weekend for
station managers meet April 25,
two days before opening of NAB
convention.

28 TV-FILMS . UXj &iK fy' Vednetday, April 16, 1958

DCA’s 35-for-TV ‘later’ Releases;

For .the first time, the complete
list of Distributors Corp. of
America pix being made available;
to tv has been secured.

The pix, some of which are now
In theatrical run, are on a delayed
availability to tv as long as three
years from now; The package of
35 includes such boxoffice toppers
as “Rodan,” the Jap monster pic,
and “Frisky,” starring Gina Lollo-
brigida and Vittorio De Sica.

Some of. the pix were bandied
around , to tv stations before they
had a theatrical run. Flamingo.
Films is the sales agent for DCA
on the package.

Rundown, r.ecurod from sources
Other than Flamingo Films and
I)CA, illustrates a principal of fea¬
tures to tv syndicators regarding
foreign imports. Syndicators would
rather have the pix make their
theatrical debut before being sold
to television, for by that method a
boxoffice track record is estab¬
lished for the imnort and pic gets
an exposure which builds, a word-
of-mouth following for the telecast.

Autry, Rogers Pix Still
Strong In 7th Go-Round

Those Gene Autry and Roy Rog¬
ers western features, now in their
seventh run in some markets, con-
tine to show rating strength, ac¬
cording to an MCA-TV 16-month
survey of the “The Top Ten, Fea¬
tures” listing compiled by Ameri¬
can Research Bureau arid Variety.

Ovef the 16-month span, the
Autry, Rogers features have ap¬
peared in the top ten lists 43 times
in various markets, including Bal¬
timore Portland; Ore., Indianap¬
olis, Kansas City and Houston.
Many stations are stripping the
features, 123 titles in toto.

iBank of America

In fact, one syndicator said he
couldn’t handle a foreign import
cold, without a prior theatrical re¬
lease, because the tv film station
buyers would give such an untest¬
ed cinematic the brush. All the
non-English imports in the DCA
package have been dubbed in Eng¬
lish. All are of recent vintage—
no pre-’48's.

This is the list of titles and their
respective tv availabilities: “Long
John Silver,” currently available;
"l Am a Camera,” ditto; “Hunter
of the Deep.*’ May, ’58; “Frisky,”
June, ’58; "Please Murder Me,”
July, '58; “Wages of Fear,” August,
*58; “Gold of Naples,” November,
•58; and “The Widows” December,
*58.

The following are. available for
telecasting, in .1959, in the months
enumerated: “Rock, Rock, Rock,”
January; “Gieen Man,” February;
“Half Human,” March; “Monster
from Green Hell,* April; “Miller’s
Beautifpl Wife,” May; “Jedda,”
June; "Hell in Korea/* July;
“Please, Mr. Balzac/’ August;
“Scandal in Sorrento,” September;
“Devil’s General,” October; “Silk¬
en Affair,” November; and “Battle
Hell,” December.

In I960, these are the titles
available: ‘Bermuda Affair,” Janu¬
ary; “Baby and the Battleship,”
February; “Every Second Counts,”
March; “Loser Takes All/’ April;
“Teenage Wolf Pack/’ May;
“Grave Robbers Of Outer Space/*
June; “Teenage Bad Girl/* July;
“Panic in the Parlor,” August;
“Blondes and Bondage.” Septem¬
ber; “Three Men in a Boat," Octo¬
ber; “Liane,” November; “Time
Lock,” December, and “Rodan,” in
January, 1961.

Chicago, April 18. -

“Bowling Queens,” all-girl keg-
ler matches which ran live for 33
weeks on WBBM-TV here, is be¬
ing filmed for syndication with na¬
tional distaff champions by Ten¬
pin Tattler, Inc,, a nqw corpora¬
tion formed for the purpose. Show
Is being produced and narrated, by
Sam Weinstein, who as the “Ten¬
pin Tattler” has been a longtime
local bowling reporter bn tv and
producer of such earlier opuses as
“Bowl the Professor’’ and “Bowl¬
ing Clinic.”

Understood an attempt is being
made ||p shoot the whole 26-Week
series*of half.hours at a budget of
$150,000, including the prizes.
Filming will be by a Chicago stu¬
dio not settled on as yet, arid be¬
gins around the end of May.-Com¬
pany is also negotiating for a dis¬
tributor.

Format is that of the usual
bowling show except for a jackpot
angle. Winner of each show has
the option of taking a $500 prize
or trying for an additional $500
the following week. If she loses
the second match she forfeits half
the first week prize, and that gets
dumped into the jackpot Losers
get $100.

Hollywood, April 15.

Bank of America has hiked its
bankrolling of vidfilms by more
than. 100% in the past year, it’s
revealed by A. H. Howe, assistant
v.p. in charge of the entertain¬
ment division of the main branch
in L. A., and Thomas C. Dqane,
v. p.-manager of the main Office.

Banking execs made it clear that
they are continually seeking addi¬
tional vidfilm deals, and that their
financing includes pilots as well,as
series. •' ••/ ■■'/../

“Our policy is practically the
same as it has been.. We look for
deals and are making them right
along. We will finance pilots made
by any responsible person witha
background of experience. Natu¬
rally, we would -hesitate to make
deals with anyone whose qualifica¬
tions didn’t include wide experi¬
ence.

“We are now looking for good
tv film deals. It makes no differ¬
ence whether the series are for
syndication or network—we base
our financing on the producer’s ex :
perience; reputation and back¬
ground,” said the pair.

NAB Meet To Spark
Unveiling of Fresh
Feature Pix For TV

The National Assn, of Broadcast¬
ers convention In Los Angeles
starting April 27, will be the oc¬
casion for taking off the wraps of
a number of new feature packages.

Of course, the largest will be the
Paramount library, being handled
by MCA-TV, which will be sold
singly, or in a bundle; with a price
tag on each pix. MCA-TV evolved
the sales plan with the knowledge
that the Department of Justice is
looking over its shoulder. Latest
Justice Department suit is against
the Columbia, Screen Gems, sub-
sid/licensing deal for distribution;
of Universal’s pre-’48 backlog.

National Telefilm Associates is
expected to have a new package of
about 50 pix, mainly from 20th-Fox,
for broadcasters to o.o. RKO Tele-
radio Pictures will have 18 post-
’48’s for sale, one as recent as 1956-
Called the “Showcase Package,”
titles include “The Americano,”
“Glenn Ford,” “Clash by Night,” in
which Marilyn Monroe had a role;
and “Sea Devils.” All had been
handled by RKO Pictures as indies
initially released theatrically.

Uncut ’Romeo & Juliet’

As WOR-TV Weekender

WOR-TV, N: Y., will present the
uncut version of J. Arthur Rank’s
“Romeo arid Juliet,”, which, runs
two and a half-hours/on Saturday
(26) and Sunday . (27), beginning at
7 p.m.

Shortened version of the pic will
be played twice nightly on “Mil¬
lion Dollar Movie” during the
week of the 21st. Reason for the
extra uncut weekend telecasting
is the interest of educators in the
pic, , which has been promoted ex¬
tensively in the city’s schools.

; THE

HONEY DREAMERS

Guest/artists on the Canadian
Broadcasting Co,, Toronto; May 15.

Records Transcriptions
Mgmt: ART WARD Direction

Oxford 7-9034 MCA

Vidpix Chatter

.Jack Bower has been named
eastern sales and service for the
commercial and industrial film di¬
vision of Loew’s, Inc. He formerly
was motion picture consultant for
W. J German, Iric. , . . Moyielab
Color Corp. bias issued a special
Movielab Memo describing 10 dif¬
ferent color processes for the pro¬
duction of 35m arid 16m release J
prints . ; . “X Minus 80/’ film deal¬
ing with the U. Si Army’s official
story of “Explorer 1,” produced by
the Army Ballistic. Missile Agency
and the California Institute of
Technology, was telecast yesterday
(15) by WPIX, N. ,Y. •. . .. Robert T.
(Bud) Donnelly, formerly of Screen
Gems and Ziv, joins CBS Film
Sales as -an account exec, working
out of the Chicago office.

. ABG Film Syndication^ will hold,
its first national sales meeting
month since the appointment of
Phil Williams as syndication sales
topper, under prexy George Shu-
pert.

New Jersey State Assembly has
commended WPIX, N. Y., for the
station’s hour-long presentation of
“The Russian Revolution,” consist¬
ing in part of; footage compiled
from “Tsar to Lenin/* shown theat¬
rically in 1937. Resolution, praised
the station for “presenting this
timely story which helped to pro¬
vide an understanding of the
events that led to the present slav¬
ery. of the Russian people.” . .
Frank D. Benson arid Floyd (Irish)
Blakenship have been added to
ABG Film Syndication's sales force.
Benson, most recently with WALA-
TV, Mobile, as an account exec,
will coyer portions of the south
arid Blakenship, formerly with
KMGM-TV, Minneapolis, will coyer
the midwest .. . Paula Kash, secre¬
tary to CBS Film Sales topper
Leslie Harris, iriarried Sunday (13)
to Damon Polcini in N. Y. ......

Lillian Eisenberg, /who helped to
compile the American Research
Bureau-VARiETY charts, has re¬
signed her job at ARB / . . Sam
Gang, foreign exec for National
Telefilm Associates, has returned
from a trip: to the. Orient . . . Lee
Tracy/ starred in “N. Y. Corifiden-
tial” has arrived from Hollywood
to start shooting;

FLOCK OF NEW SALES
FOR ZIV’S TARGET’

Ziv’s “Target” has racked up a
round of new sales, representing
[buys of supermarkets, banks,
brewers, et al..

; Schlitz Brewing has purchased
the Adolph Menjou hosted skein
for Denver, to be aired by KLZ-
TV, and for/Midland, Tex., on
KMID-TV. In Denver, Schlitz will
alternate with Carter Oil.
i Olympic Brewing, which had
previously bought the series for 35
Pacific Coast markets, has boosted
itr lineup to 41: Glpbe. Brewing
has inked for Baltimore, WBAL-
TV. In the food field, Ventre
Packing has bought the series for
showing on. WSYR-TV, Syracuse,
and WTRI-TV, Schenectady-Al-
bany. Other sponsor categories in¬
clude utilities .and. public; service
such as Capitol Hospital Service
which inked for the series in Har¬
risburg.

Station buyers include WHDH-
TV, Boston; WSAZ-TV, Hunting-*
ton; KSYD, Wichita Falls, and
KGGM-TV, Albuquerque.

Federal antitrust suit filed against Columbia and Universal
Pictures and Screen Gems, along with the confirmation that the-
Dept, of Justice is investigating MCA’s acquisition of the Para-'
mount library, serves to confirm the fact that everybody engaged,
in television is a potential heavy insofar as the Government is con-;
cerned. -

While the networks have been fighting the “battle of Washing-;
ton” (see story of CBS v.p. Dick Salant’s speech before the Ohio : :
Assn, of Broadcasters), the socalled competing interests in. the; .
industry have also been getting their share, of Government scrutiny,
and action. Government already has a case in the courts against’
five syndicators on charges of block-booking in feature film sales. .
Government recently entered into a consent decree with the. Assn.',
of American Advertising Agencies In respect to the 15% Com-:
mission. MCA and the William Morris, agency are. being invest!-,
gated for possible antitrust violations on the talent end.

Where the situation takes on a sornewhat ironic flavor is in
the fact that the selfsame syndicators who are now defendants,
in the antitrust suits were once the key government witnesses in;
charges of monopoly against the networks. The syndicators, it
was then charged, were being blocked out of local prime time be¬
cause of the nework option time feature, and syndication’s adver-;
tisers were suffering because of the option time arrangement/
This was orie of the key arguments in a series of statements and;
reports by Congressional and other committees. i

Yet, the plain fact of the matter is that the syndicators, char-;
acterized by Congressional committees as “the little fellows,” are
behind the antitrust eightball. The networks, though far from
being in the clear, have not yet been hit with antitrust action.’
All of which seems to prove you just can’t win in this business./

Cyanamids 64-Market Deal as TV
Puts in a Bid for Fanner Audience

3d Year for Religioso
This Is the Answer’

Fort Worth, April 15.

The inspirational, religioso tele¬
film series "This Is the Answer”
this month started its third year
on the air, docking a record of be¬
ing telecast by more than 200 U. S.
tv stations on a continuing basis.

Series also is televised in Ha¬
waii, Australia, Korea and the Phil¬
ippines and is scheduled to start in
Japan.

Rev> Paul M. Stevens, director
of the Southern Baptist Radio and
Television Commission, which
films the series in Hollywood, re¬
ported that all new production on
the series is being dorie in color.

AAP’s Separate
Gold Mine Unit

Associated Artists Productions
has formed a new division to han¬
dle sales on all the celluloid in
the house except for the Warner
Bros, features and the “Popeye”
cartoons. New outfit is being called
Gold Mine Division.

Shift in selling format was at¬
tributed by the compahy to the
need to release salesmen . exclu¬
sively to the sale of Warner flicks
and “Popeye’’ animations. Gold
Mine will handle the selling (most¬
ly rerun) of the other features in
the house, including several come¬
dies and mysteries acquired before
the Warner 750* half-hour syndica¬
tions, including a Gabby Hayes
croup, and then there are the
Warners’ “Looney Toon" cartoons.

Sales chief Bob Rich took two of
the AAP staffers and. added three
new men to handle Gold Mine
sales. Veteran Len Hammer will |
handle eastern sales and Lester
Tobias the west coast areas. New
men are James C. Stern, for the
southeast; Sam Posner, for mid-
western selling, and Bill Matting¬
ly for southwestern markets.

: Gold Mine Division was opened
last week. •

‘Secret Agent 7’

On MCA TV Roster

'* New. first-run syndication prop¬
erties being pitched to stations in¬
clude.MCA TV's“Secret Agent 7/*
starring Lloyd Nolan.

CBS Film Sales Will be offering
“Border Patrol” for the fall. ABC
Film Syndication definitely will of¬
fer anbther 39 of **26 Men.” Na¬
tional Telefilm Associates has
“George Jessel’s Showbusiriess,”
Arid Screen Gems “Dial lie/* the
latter for fall airing. Other syndi¬
cators are propping additional
properties, the majority of which
are aimed for fall telecasting.

Television may be on its way
toward capturing a share bf the
immense farm-directed advertising
budget, a field in which it’s long
been a poor last to magazines arid
newspapers. What may prove jto
be a pilot series for tv in the field
is a weekly 15-minute farm news*
reel sponsored in 64 markets |>y
American Cyanamid’s Farm &
Home Division arid titled, aptly
enough, “American Cyanamid .
Farm Newsreel/*

Series is still in its first cycle,
and although Cyanamid and Its
agency, Cunningham & Walsh,
didn’t plan on continuing through
the summer because it’s an off¬
season for Cyanamid farm prod¬
ucts, they are now scrambling for
a way to hold on to their time slots
and maintain their momentum
through the fall, when they will bp-
gin another cycle of 13 films. /

Philosophy behind the opera¬
tion-— and it’s a hardsell one,
pitching feed products utilizing
Cyanamid’s Aureomycin and sev¬
eral - other products including
chemical weed killers—-is simple
enough, to hit the farmers where
they live. The . weekly newsreel
deals exclusively with farming aqd
farmers. It’s mostly spot news r the
Presidential farm veto, the Cali¬
fornia floods, new feeding tech¬
niques, along with a filmed profile
of the “Farmer of the Week.” j

Series is produced by the agency
(with account exec Tom DeHuff rid¬
ing herd) and INS-Telenews.-whigh
hands special. assignments to its
regular stringers and also uses 4n # -
editor-in-chief, Andy Andrews, fd
cover feature stuff as well. Reel
Is edited and printed (with differ¬
ent commercials for different sec¬
tions) Tuesday nights and goes out
airmail for playing on Wednesday
through Sunday of the sari# week.
Commercials are all animated, to
keep the urban viewers interested
as well as selling the farmers. I

Because of the difficulty Of
reaching the farmer when he’s riot
at work, some 60% of the stations
carrying the show do so between
6 and 7 p.m., usually coupling wi}b
(Continued on page 38)

■ - .-— i

DenaytaTPAAs!
Key Gordon Aide

Television Programs of America
is continuing tp sblidify Its trip
brass with new talent.

. Latest addition is Charles. E.
Denny who becomes a v.p. and ad¬
ministrative assistant to prexy Mil-
ton A. Gordon. Denny, who has An
extensive background in advertis¬
ing, broadcasting and tv station
management, resigned as director
of advertising and assistant to the
exec v.p. of Grace Line, Inc., to as¬
sume nis new post. The move-
over is effective May 1.

Recently, Albert Ward, formerly
with BBD&O as iv account exAe
and producer, Joined TPA as east¬
ern program director, a newly-cre¬
ated post.

Wednesday, April 16, 1958

PTmen

TV-FILMS

29

H’wood Committing Sins of Fathers?

Washington, April 15.

The Justice Department is increasingly concerned that Holly¬
wood, in its dealings with the tv industry, is turning back to the
trade practices pattern which led to the big anti-trust suit of the
1940’s in the film industry.

Latest evidence of that concern is the anti-trust suit filed against
Columbia Pictures, its subsid Screen Gems, and Universal, seeking
to upset the Screen Gems-Universal deal under which SG is dis¬
tributing pre-’48 Universal features to tv.

Additionally, the Justice Department is investigating the $50,- .
000,000 deal of past February in which Paramount sold its pre-
’48 backlog to MCA. In this connection Justice is probing whether
MCA, via its subsid. Management Corp. of America, is compelling
block booking and preventing proper competitive opportunity for
tv stations to acquire some of the valuable Paramount backlog,: ,
Justice also wants to know what more there is to the deal between
Paramount and MCA than appears on the surface.

The developing situation, which promises more legal firewprks in.
the offing, first got . underway last year when the Anti-Trust divi¬
sion filed a suit to eliminate alleged block—booking to tv. by Loew’s,
National Telefilm Associates, Associated Artists Productions, C & C
Super, Screen Gemis and United Artists. The film distributors
were charged with forcing stations to buy “dogs” in large blocks in
order to get any of the good older, films.. The suit is still pending.

U.S. Slaps Anti-Trust Suit on SG,

Col, Universal in TV Sale of Fix

The Department of Justice has 4
slapped an anti-trust suit against
Columbia Pictures, its. . subsid
Screen Gems, and Universal. Pic¬
tures, the complaint growing Out
of Screen Gems’ distribution of
Universal pre-’48 features.

Filed in N. Y. Federal District
Court, the suit seeks to declare
illegal the Screen Gems-Universal
feature agreement of last August,
under which SG secured exclusive
• license to distribute some 600 Uni¬
versal pix to tv.

Complaint charges that the
agreement is part of an “illegal
conspiracy” to fix prices and elimi¬
nate competition between Colum¬
bia and Universal, in the field of tv
distribution, in violation of . the
Sherman Act. It also charges vio*
lation of the Clayton Act which
makes it unlawful for a corporation
engaged in interstate commerce to
acquire the assets of another cor¬
poration when the effect may be
substantially to lessen competition.

The complaint, in scouting the
terms of the Screen Gems-Univer-
6al deal, stated that Screen Gems
guaranteed to Universal an annual
minimum totaling. $20,000,000 dur¬
ing the first seven years of the con¬
tract. During terms of the 14-
year exclusive licensing arrange¬
ment, according to the complaint,
the Columbia Subsid and Univer¬
sal will share in the proceeds of
tv distribution of U pix. After'
certain deductions. Screen Gems
(Continued on page 38)

Another 39 For ‘26'

Second year production on “26
Men” will begin early this summer
in Phoenix.

ABC Film Syndication topper
George Shupert, who gave the
greeniight for another. 39 episodes,
feels that 85% of the current spon¬
sors will renew on; the show.

NTA’sO’seas Setup

National Telefilm Associates has
established, three new overseas of¬
fices, in Paris, Rome and Brussels,
with Leo Lax, a vet of the Euro-

III

More , than 30 smaller market tv
stations, have lined up ‘ for deals
on “Jeff's Collie,” off-network re ;
runs of “Lassie,” accounting for
more than $100,000 in gross biz
to Television Programs of America.

The station lineup was secured
via TV Stations, Inc., a -station-
owned organization representing
stations iii smaller markets.. Ac¬
cording to Herb Jacobs, exec v.p.
and general manager of TV Sta¬
tions, Inc., it was the first time that
particular stations in the group re¬
sponded so soon and in such great
number to a property. TV Sta¬
tions doesn’t do any group buying,
but negotiates for its members on
a completely indvidual. basis.

. Michael M. Sillerman,. TPA’s
exec v.p. felt that the deals via TV
Stations marks his company’s con¬
tinued policy to give large and
smaller stations an equal shake at
properties far ini advance of their
airing dates.

Several in the TV Stations group
bought other TPA properties.

Stations buying “Jeff’s Collie”
include WRBL-TV, Columbus, Ga.j
KVOS-TV, Bellingham, Wash.;
KHSL,v Chico, Calif.; WCHS,
Charleston, W. Va.; KIDO,. Boise,
Id.; .WK0W, Madison, Wise.,, and
KXLF, Butte, Mont

Getting key station deals prior
to putting a property into general
syndication has its merits, but ac¬
cording to one .syndicator such a
selling procedure tends to. block
regional deals.

Official Films ran into that prob¬
lem with its “Decoy” series, With
WPIX, N. Y., KTTV, Los Angeles,
and others inking for the series on
the basis of a pilot prior to its gen¬
eral . release. Official, in its. deal
with the stations, left itself a dead¬
line date prior to which the sta¬
tions had to accept a regional spon¬
sor desiring to ride on the series.
The syndicator found, though, that
after the deadline date lapsed, it
was blocked out of key markets,
with the particular station picking
up Its own local sponsor, and re¬
fusing to bump the local advertiser
for the larger regional buyer.

“Decoy” Was one of the series
in which stations had a small fi¬
nancial participation.

Television Programs of America,
following a similar procedure with
‘*N. Y: Confidential,” minus the
participation, has kicked off its
selling of the skein muck, earlier,
giving TPA more time to insure
clearances for the re g ion al
sponsors.'

HUB’S ACADEMY WEEK’
LATE NITE PIX DRAW

Boston, April 15.

Hubbites netted circles under
the eyes with WNAC-TV’s “Acad¬
emy Award Week” last week wflen
"Johnny Eager,” “Lavender Hill
Mob,” “Snake Pit ” “Mrs.- Mini¬
ver,” "Champion,”’ “How Green
Was My Valley,” : “Sudden Feat’
and “Bwana Devil’’ kept ’em up
late.

Station promoted with sleep tab¬
lets to tv writers and 1,000 line ads
six times plus 225 line ads nightly
in all Boston newspapers. Gam-
paign was continued by Jim Pike,
station film director, in trailers on
the air, and Phyl Doherty, adv. and
p. r . director in the press and cob
twins.

By MURRAY HOROWITZ

Syndication, for the first time in }
its short-lived history, should pass
the $100,000,000 gross barrier in
1958.

That’s the savvy “in excess, of
$106,000,000” forecast made on the ! pean film industry, in charge of
basis of a tiptop first quarter for; the tri-city operation. :

CBS Film Sales, NBC’s California | Lax will remain president qf his
National Productions, Ziv, Televi-jown firm, Leo Lax Films.. Filippo
sion Programs of America and i Ottavi, who has been associated
others. | with Leo Lax Films, will manage

Last year, the gross, both domes-! fhe Paris pffice, New offices-will;
tic* and foreign, was estimated at Supply iilmed programniuii: for ty
over $80,009,000 a record year for i W the ConUnent, supervise toe
the young giant. . The estimated : release, of NTA features,

figures, for ’57 and ’58 are exclus-1 and^ handle production and co-pro-
ive of features to tv grosses, an- duction activities, 0 f new proper-
w- ties. Initial senes available for

V -i ,. sale will be "Sheriff of Cofchise."

CBS Film Sales topper Leslie! • . ■*. ' ■ *

Harris reports first quarter biz for j .

his company 75% ahead of the: a TVTT| i .'!>
same period last year. NBC’s Cali- ; || H I K It rAQPP
fornja National Productions : re- XII. I tin I VflvV
ports ’58 first quarter sales as! .

226% higher than those for the
first quarter in ’57, and 11.4%
higher than the company’s previ¬
ous quarterly peak, achieved, in the
second quarter of ’57..

TPA’s wp.- Michael Sillerman
also recently reported a hefty first

quarter gross for his company; _ „ _ . ..

Ditto for Ziv’s topper John Sinn. | . Hollywood, April 15.

Parenthetically, it should be ' An attempt for peaceful resolu-
noted that “all that glitters is not i tipn of .the jurisdictional dispute
gold,” a chestnut apropos of the sit- , between Screen Actors Guild and
uatioil. While grosses are up for - AFTRA regarding electronic video
many of ; the; major syndicators, so; tape collapsed here, wiUithe SAG
are costs, and. the profit picture ; board r ^ e A !il5£ A an AFTRA pro-
will not match the gross climb in | P° sal * and AFTRA countering \yith
the Same proportion. Not that a - the charge that SAG was guilty of
pretty penny won’t be turned over violating an agreement anent press
to the'profit side of the ledger,: re l^ses.. ^ Furthermore, R was
thn.iffh j contended by AFTRA, SAG had

_ 8 ‘ . , , . ! “misinterpreted” the AFTRA

For example, costs of produc-; peace pr £ posaL
tion are running higher in syndica- ■ ^ A „ . ,• ,

tion, with many series budgeted } AFTRA s proposal to establish
above what had been the $28,000 a joint. admimstrative-negoUating
per episode ceiling. The share in} committee m the field ^of tape

the take of actors, producers, et. . video would, claimed SAG im its

al. in a series also has grown.iunjdpwn, in^effect create a thmd
(Adolph Menjoii owns a piece of j'‘authority,*. or union with • £
"Target”; Broderick Crawford . is ' tendant problems greater than the
cut in on: "Highway Patrol” ) Serv- ( one we are trying to solve,
icing in terms of publicity, pro-; AFTRA Coast.exec Claude Mc-
motion, sales personnel and gen-., Cure retorted “it is most regret-
eral overhead also has been on the table that the resolution of AFTRA
Upgrade ! w'as misinterpreted by SAG, with.

Syndication of telefilms also has ‘ respect ,to the .way in which new

XtaSo MrtiUL’SS*

majors getting the. lion s snare of-_ ,

not propose, that the joint, com-

garii^tion^^pm'ating^ a 31 ^!!!!!^ . 111 *^ 66 ne S°l iat ® aod adminislrate

toe entire country, trailing way be-, fee det ^ ide ^ch of the two un-

ni ^,V " 4 .u~ ___! ions’ commercial contracts would

All the major syndicators feel. rrtvpr nnmnan?pq as they devel-

. Guild Films, which has been pro¬
ducing telefilm for syndication
since 1953, became the first of the
distribs in that line to declare
that, it is “not making any more
shows for syndication.” Word
came from John Cole, who three
weeks ago took over the reigns as
president from founder Reub
Kaufman.

The economics of producing new
half-hour product for the syndi¬
cation route just don r t make any
sense to Cole at this time. Just so
long as the current economic cli¬
mate and sponsor attitude prevails
Guild‘won’t make any more half-
hours for stations or local , or re¬
gional advertiser sale.

Cole, laid down a multi-point
program for Guild, some of which
he implemented within a few days
of his takeover.

•' (1) He has “arranged for
financing solely for acquisition of
theatrical product” new to tele¬
vision. He wouldn’t specify the
Hollywood sources he was dealing
I with, but he said that Guild now
has aiiailakle $1,000,000 “in cash”
to buy the theatricals. He said
that he ft dealing with two separ¬
ate Coast groups for the flicks.

(2) Cole has inked a deal with
Robert Stabler, producer of “Gun-
smoke” and "Have Gun, Will
Travel,” to make a pilot for a
western-adventure series to bo
called “Joaquin Murrieta.”: Like
“Light pf the World,” which Guild
recently optioned off to ABC-TV,
the pilot on the Mexican advent¬
urer is strictly for network sale.

Still Big on Barter

(3) Apart from feature film,
which Guild obviously doesn’t
have ’ yet, its primary dealings
with local television 'will be. on an.
increased barter basis. Cole, who,
as a custom, declined going into
details on his barter dealings, did
say, however, that he is in the
threes of lining up some $15 000,-
000’ worth of barter time, from
stations, which he hopes shortly
to sell to a new television adver¬
tiser or a group of new tv adver¬
tisers.'

(4) The foreign department,
which some Guild execs described
in the not distant past as “hap¬
hazard,” was reorganized immedi¬
ately after Cole left his job as gen¬
eral. sales manager to replace
Kaufman. He hired R. Gould Mor¬
rison to work out of London; liead-

(Continued on page 38/

confident that the climbing sales ( - compames
curve for the first quarter will con- p ’

tinue upward.for the remainder of| f lts; rejection o£ the prdiosal,
the year, recession notmthstand- j the ; angered JVIcCue stated “we had
. * n f act » s °™ e are the be- j an understanding there would be
lief than m a softer economy, many }.^; p ^ ess peases, and we are sur¬
prised they gave the release to the
press before we got it. I have

As for SAG’s notifying the press

advertisers will ride the syndica¬
tion route, eschewing networking,
(Continued on page 38)

SAG'S TELEBLURB VOTE

Agency-Producer Contract Wins
Overwhelming Ratification '

no comment in reply to their state¬
ment until we have received it,
and then we will have meetings to
consider it,” he said.

In its letter to AFTRA, BAG’S
board stated it unanimously felt

_ that the welfare of members of

Screen Actors ' Guild member- unions would be + best served

ship overwhelmingly ratified' the I Jy obtaining substantial equality
codified commercial contract nego-1 of rates and conditions m the field
tiated a few weeks ago with pro- of ta P ed commercials. To that end
dUcers and advertising agencies. | we are prepared to cooperate with
The final returns of a SAG refer- (Continued bn page 38)

: endum are. in and but of a total I -r--—— -— 1

of 5,532 votes, 5,398 rank-alnd- ■ 1# ;

filers voted to accept the deal: CHANNEL NAVY LOG

The finaL vote was the largest - iixx w t *jvy

referendum reply ever received by IWTfi ^VNnif ATKIN

SAG and puts into effect a blurb: U}*y Ul.IWibflllWil

contract carrying over into i960.1 Add “Navy Log” to the next bff-
The affirmative vote was 98.5%: of' network series upcoming for the
the total, with 80 nays and 54 votes j syndication route. Now, in its
voided for one reason or another. } fourth year on ABC-TV, CBS Film
Gontract was .vociferously: op- Sales plans to release the skein in
posed by the Caucus of Perform-. October for syndication, whether
ers in Filmed Television Cornmer- j or not it’s renewed bn the net.
cials, a group organized to assert i Others among, the “first-run off-
the "pay for play” principle on wild [network” parade include "Lassie,”
spots. Group said it represents! retitled "Jeff’s Collie” for syndi-
some 1,000 members of the N. Y. * cation by Television Programs pf
SAG local who embraced the spirit: America; “Robin Hood;” Official
of a-, letter sent out - last week! Films; “Jim BoWie,” ABC Film
saying in effect that SAG negotia-.! Syndication; -‘See It Now” and
tors had sold the rank-and-file I.“Adams & Eve,” CBS Film Syndi-
short via the new contract j cation.

m & Uf

Flamingo Films, the Herman
Rush-Ira Gottlieb helmed opera¬
tion, has been busily engaged in
picking up new properties for syn¬
dication, the latest being '-two suc¬
cessful foreign imports, “Rififi,”
dubbed in America, and “Hulot’s
Holiday.”

Flamingo, which has increased
its sales organization from eight to
14 account execs over the eight-
month period, marking the new
management’s inception, also is out
selPns off-network reruns of
“O.S.S.” and its first-mn “Citi¬
zen Soldier.”. Outfit is acting as
sales agent for Distributors Corp.
of America, which has a bundle of
about 20 pix, all of recent vintage,
in -a delayed release schedule to tv 4 ..
Flamingo bought “Rififi" and
“Hulot’s Holiday” from Richard
Davis. It was a negative deal for
the duration of Dav»s’ American,
distribution rights on the films,
which has a number of years to
run. Already inking for the two
nix are KTLA. Los Angeles: KPIX,
San Frarieisro: WHDIT. Boston,
and WNBQ. Chicago. WRCA-TV,
N. Y., has a handshake deal for the
duo.

Twenty-six episodes of “O.S.S.”
has been sold to WABDJ N. Y.,
KTLA, L. A., and smaller markets
such as Salt Lake Citv, El Paso,
Phoenix, Tucson and Winston-
Salem.

30

hAbio^leyisiox

USriett

Wednesday, April 16, 195$

- By JACK BERNSTEIN ; paper reps and publishers, the tv

: industry feels the commercial- ef-
Neuspapers, television's arch foe: fectiveness and the sales success
for commercial dollars, is on the i stories that have come out of the
Warpath again in what appears to'.‘'-medium speaks for its self.
be a concerted drive to snare, net-I BjtB A _' Tr j n ... ’

work and spot spenders away from - Tnplo-.SMtaw

TV and return them to print. The I Bcn . t "n *■ flowles, one of the
campaign bv national publishers is -i agencies. carrying on the fight
no small thing and weekly. e di- \ gainst, triple spotting Of .eommer-
torials appear in the country’s ; eials, has issued the following inter-
leading TV columns telling of the I offl( ? e *p emo to, members of the
Ineffectiveness - of television as a t department. The practice

selling medium; the high cost of 1 of inserting more : than two spot
tv and fhe lack of sponsor Identifi- ! commercials between .two network
cation on the screen, ; i Programs in. primeovening time is-

The inost recent attack on. tele-j growing. More individual stations
vision occurred last week inthe j throughout the U,S, are cutting
N. Y. World Telegram & Sun. An network promotions or network
article, appearing - in the. business r^its and in this manner haye
- section on April. 7, said in part: available to them.. more than the
“Now that tv has switched swad- normal 30 seconds hi time to place
dling clothes for long pants; the -pot commercials. These then
problems encountered by all media schedule three. :.announcements,
are beginning to have their effect: i sometimes two 20is and a 10-sec-
The newness, glamour and excite- . ond announcement and sometimes
.meat have died down. The eeo-! twQ : 10Vr and a^20-seeond announce-
n 'inic factors rear their ugly j me ht.. Logically, .this means that
.teach'- individual announcement so
“The .‘facts’ are that cutting of.' scheduled is. of less value than
tv -budgets- is going .on andthat- ever before. -

much of the 'money is go.ing into; Memo goes on to say how
print, though at the moment it’s: many of thie agencies, including
bard to measure the extent of the - Benton & Bowles, have complained
same.” The article gives a. hand- J to the networks and the individual
ful of the sponsors \Vho are with-! stations without success. B&B so-

drawing partially from, the medium
with no mention that the same
handful of clients will probably
pick a different network fare or
engage in heavy spot saturation
campaigns.

ANPA s Stand
The Bureau of Advertising of the
American Newspaper Publishers

Tutipn to the. problem is 11 TV
announcements, that are Triple
spotted should npt be purchased
under any conditions unless spe :
cial permission is obtained., from
the associate media director: 21
All ’buyers must insist on being
informed by the reps and stations
whether the availabilities si.ibm.it-

A ._ted to them are triple spotted, or

Assn, when shopping for .a director „ . 0 .

April, franifiy admitted that the (; tri ^ commercials is ob

onc mam qualification for tl« 1 tained, the estimated rating of.

was the. abthty to lead a vnrulent lh ' should be reduced

anti-tv campaign: Harold S, Barnes, J 2or/

former director of the Publishers ! ' . .. : , ^ .

Assn,, stated in January of 1956 , -Other agencies including Geof-
that the organization would con- Wade, North Advertising .and
duct a drive to divert national ad- | Compton have issued similar de-
vertisers from, tv to newspapers crees making tnpie spotting of
and would launch an attack on! clients commercials taboo: Not

television weaknesses.

Daily columnists will state “off
the record” they are supposed to
knock the commercial effectiveness
of tv. “For the record,” the same
Columnists will judiciously deny
they have received instructions of
any sort.

Brochures and pamphlets have
been flooding the markets setting
forth the case of print media. One.
promotion piece ; “Spots Before
Their Eyes . But,” put out by the
Bureau of Advertising, questions
whether” station break spot an¬
nouncements are remembered,
even if only, briefly,” The
brochure contained a study by
C. E. Hooper which showed the
percentage of spots observed and
recalled was 2-i?e, only slightly
better than one put of 50 and
that as compared with intregated
program commercials-^which pro¬
duced 26.8 r r—the tv spots fared
only one-tenth as well. Other
brochures telling of the ineffective¬
ness of advertising On television
and prepared by the Bureau are
entitled “The Little Woman Who
Wasn’t There and “Speaking of
TV.”

Television Bureau of Advertise
ing, whose job it is to propagandize
the effectiveness of commercial
television, feels the fact that the
medium is always being measured
for commercial effectiveness speaks
for itself; TvB, under the helm,
of Norman Cash, is the spokesman
for commercial television. TvB
grinds out figures which show the
effectiveness of-tv, i.e., the medium
is consistently selliiig more sets,
there are more people watching
television than ever before, etc.

Despite recession talk and
echoed sentiments that tv has out-
priced itself, plus concerted drives
by newspaper interests,! most
agency executives 1 feel that; clients
will not he readjusting their bud¬
gets from tv to print although
there may be some shift. within
the tv medium itself, i.e. from net¬
work program by some advertisers

only have many of the ad agencies
declared they are apposed to triple
spotting but national advertisers
are now calling for non-payment
to the stations that violate . the
practice.

The station rep feeling on. this
subject is that many of the agen¬
cies who think the non-payment
practice will eliminate the prae 1
tice in the larger markets are
naive. In New York and in other,
large marketing areas the. reps
claim that stations are not going
to give up time in which they
could slot on extra I0-secorid plug.
National sponsor or not. . The reps
go one step further and claim the
number one and two stations in a
large market deliver the most
homes and ratings and these are
the ones who can; get away with
triple spotting. If -a national ad¬
vertiser wants to reach the most
people in a commercial then he
is going to have to face the facts
and his commercial Will get triple
spotted. In the smaller market
areas which prove less desirable
because the advertiser is reaching
less people, the reps feel that the
agencies might be able to enforce
their bah.

SHORTS: The Kenyon & Eck-
hardt salary slash is not the first
one to be felt by the agency. The
agency has had four previous cut¬
backs but in previous instances,
retroactive payments,, from the day
of the cut, were returned to the
employes.: .- . . -

O. E. McIntyre Advertising
moved to 375 Park Avenue this
past week:

LOST & FOUND: Wexton has
landed the ad account of West¬
minster Recording Sales Corp. ■

Young & Rubicam’s Toronto of¬
fice .picked to handle the ad ac¬
count of Resdari hair ; product’
made by Whitehall Ph&rmacal
(Canada)..

Fuller & Smith .& Ross named
by the Dollar Savings Bank of New
York for its ad account,

SWITCHES: ’ Norman Glenn, ra-

to specials or heavy spot satura-; dio-tv account supervisor at Young
tion campaigns. Secondly, the ad! & Rubicam, has earned ; veepee
men point out they feel, if there' stripes.

Is any cutback by national adyer-t Edward Kletter, v.p: and direc-
tisers, it will be on all fronts and-tor of advertising for Pharmaceu-
they doubt if tv will be affected ; ticals and J, B. Williams, named to
any mpre than any other medium. j board of directors.

As for the attacks by . the new T s-1 Peter G. Peterson, assistant to

Marion Harper Jr. at McCann-
Efickson and former . manager of
the Chicago office, is expected to
announce his resignation shortly to
take a position with Bell & Howell.

REPS: Adam Young Peppery
which suggested Pulse radio re¬
ports show' ratings in the trading
areas by.quarter-hour units and in
three-hour, units for the metropoli¬
tan areas, received favorable re¬
sponse in a mail survey of agen¬
cies and advertisers. The Young,
plan is to have Pulse’s radio sur¬
vey include the entire trading area,
as well , as the. metro area:

Dodge, division of . Chrysler
Corp., and its agency. Grant. Ad¬
vertising, have won first place in
the second" nationwide spot radio
commercial survey,, sponsored by
John Blair & Co.

. A new presentation for “decision
making advertising and sales exec¬
utives” has been created by. Peters,
Griffin,.■ Woodward: ; Designed for
desk top use, the presentation uses
a: custom developed miniature: tape
recording supplemented by trans¬
parent color slides.

Joseph M. Friedman* formerly
administrative sales manager of
KPIX, San Francisco, has joined
H-R Television in that: city.

Chi Agencies

By LES BROWN

: V. Chicago, April 15.

Grant Advertising, . which bad
recently completed a merger with
the six offices of . Abbott-Kimball
agency,,has absorbed. another, this
time, in a merger with-Burke Co.
Advertising of .Seattle. Wash. The
merger strengthens Grant’s facili¬
ties and services in: the Pacific
Northwest; ups its yearly billings
to around $100,000.000., and gives
the agency its ninth office in the
U.S. Grant has 31 other offices in
foreign markets. \

Ambng the 27. new accounts
Grant has gaified ■ are. Alaska Air¬
lines, Doric Hotels, Bell Boy Boats,
and Wash: . State Dairy Products
Commission. William Burke, for¬
mer prez of the Seattle agency, .be¬
comes 1 v.p. and manager . of the
Grant Pacific ' Northwest branch.
His partner; Roland H. Burke, will
also remain -'With the ;office as a
veepee.

The remaining Swift & Co. prod¬
ucts that were resigned by J. Wal¬
ter Thompson agency several
weeks ago, after a. 65-year ageiicy-
client relationship; have,; been
awarded to Daricer-Fitzgeraid-Sam-
pie here. The account includes
Pard Dog Food, Swift’ning, Jewel
Oil and commercial shortenings. .

Foote, Cone Belding sending
40 staffers to NBC today (Tues.)
for a color tv seminar! and, dem¬
onstration. The . tour of WNBQ
comes under the training and ori¬
entation program the ; agency is
conducting.

Kastor . & Sons picked up Carl
Buddig & Co. account and ate buy¬
ing newspaper, radio and tv for a
Buddig’s Smoked .Sliced Beef cairn-
paigii.

Mohr & Eicoff, three-month-old
agency here* plucked Tabutrex in¬
sect- repellent account for Glenn
Chemical Co. Ad ; budget of $180,-
000 may be the highest yet for the
promotion of an insecticide ingre¬
dient: Campaign will use the. print
and broadcast media.

North Advertising named N. T.
Garrabraht media director:

Per Hogestad;:, ex-Leo Burnett,
named Chi art director for Camp-
belLMithun. :

Latest Leo BurnCtt additions:
Ray Young, former Sullivan, Stauf¬
fer, Colwell & Bayles in New York,
as a copy supervisor; and Kathryn
Mahan, previously with Erwin,
Wasey, Ruthrauff & Ray, as pro¬
duction supervisor. ••

, Reach, McClinton & Co. picked
up the Stevens;: Candy Co. busi¬
ness. '' ;

William N« Latshaw upped to
art. dept, manager of Waldie &
Briggs.

Bill Maslowe left the Shrout
Agency in Morton Grove, Ill., to
join the local CBS shop as WBBM-
T-V publicist. HC’s a former re-,
porter for the old: Chicago Times.

Doyle. W, Lott was named a v.p.
at Grant -Advertising and upped
to account exec on the Dodge Dir
vision business. He had been di¬
rector of Detroit, regional account
activities.

Preston Selz upped to senior
writer, at Keyes, Madde & Jones.

Hotpoinf, shopping for a single
agency to handle all its billings,
understood to be considering only
the top 10 agencies.

IN NEW YORK CITY

William Dozier in from the Coast last week for huddles with CBS-
fV exec v.p. Hubbell Robinson bn fall programming ... Walt Framer,
“Big Payoff” producer, leaves tomorrow t.Thurs.). for Europe on a com¬
bination biz-vacation trip. Hopes to make arrangements to film a week
of “Payoff” shows at the Brussels World’s Fair . . . Arlene Francis to
host the Lively Arts luncheon for United Cerebral Palsy at the Wal¬
dorf-Astoria April 24 . . : Charlotte Manson and Susan Douglas Into
cast .of “Second Mrs. Burton”' . GBS Radio music director Jatnes
Fassett leaving for Rome to tape the first of his “World Music Festi¬
vals 0 series for the web . . . WOR Radio’s Flying Traffic Reporter .be¬
gins operations Friday (18) ... Sen. Styles Bridges was Mutual’s guest
Monday (14)on “Reporters’ Roundup.”... Metropolitan Educational Tele¬
vision Assn, will launch a forar-week introductory course-in basic astrono¬
my in cooperation with the American Museum-Hayden Planetarium: on
Monday (21), via WPIX, from 11:30 to noon . . .. Mutual’s “Game of the
Day” series kicked off its regular schedule Monday (14) , V. ; Stiats
Cotsworth has returned from the Coast .where he~ completed, a stint
as a featured player in Revue’s “Way of the West” pilot, Cotsworth, .
who also is a painter, will be the principal speaker tomorrow (Thurs.)
at the annual American Watercolor Society dinner . . . “Newworthy,"
half-hour commentary on current events,. is being telecast on WPIX,
produced by the N.Y. Board of Education and META . . . The National
Doubles Bowling Championship will be presented on WOR-TV Thes^
day (22) night, with Pabst Brewirfg picking up the tab . . . Composer
J. Fred Coots and Vivian Blaine guests on WOP-TV’s “Ted Steeio
Show” Monday (14) . . . On Monday (14), WINS , began a series of on-
the-air auditions for a new deejay, with candidates holding down a
post-midnight slot—and using their own choice of format—until pro¬
gram chief Mel Leeds picks the gabber he wants on staff . . . Jim:
Reeves; who until recently had his own cross-the-boarder on ABC
Radio;, is gonna do a guest one-shot for the sister ARC-TV, via the Sat¬
urday (19) “Country Music Jubilee” telecast . . . On Sunday (13), there
wais.■-quite' a nostalgic reunion of veteran radio names on the City’s own
WNYC, when singer Boh White (sort of Joe White, “Silver Masked
Tenor”) -appears as guest of “Singing Lady” Ireene Wicker; on same
show will be White’s God-father, Tommy Cowan, 72-year-old gabber
who was WJZ’s (now WABC’s) announcer and is currently a .staffer at
the city key . WNYC topper Sy Siegel goes back into Navy blue next
month, for a two-week stint in the Pentagon for the National Naval
Reserve Policy Board . . . Donald Woods to Coast to do Friday (18)
“Matinee Theatre” lead, in “Washington Whispers Murder” by Leslie
Ford-. . . U Maung Mating, Burma Broadcasting Service news editor
and.newscaster U Aung Khin visiting New York (in particular ^NYC)
this week . . . As of . last Sabbath (13), at,9; p.m. on: WBAI-FM,. a series
of weekly mystery dramas commenced—“Dr. Morelle” was done by
BBC-TV with Cecil Parker in lead and Shelia Sim as femme interest.

John Beal, who’s been hosting a feature film segment in New Haven
for the past couple of years and sandwiching in occasional tv roles,
has decided to quit the hosting job to devote more time to acting and
directing. He’s on the Coast this wCek for filming of a “Millionaire’ ,
segment .,. . Paul and Ruth Tripp, of “On Carousel,” and Ray Carjter,
musical director of the show, to Brussels foir exhibition of “The Horse
Who Couldn’t Talk,” a nine-minute puppet cartoon tv pilot filmed with
Lou Bunin.. and written and narrated by Tripp and his wife ... Jean
Sullivan set : to handle Warner-Lambert blurbs on “Tic Tac Dough."
Lester Lewis Associates also set Bud Palmer to handle the “Post Fight
Beat” segment Fridays on NBC-TV for Bristol-Myers . . . Elizabeth
Lawrence set for “My True Story” on NBC this week aind next And
plays the lead Sunday (20) oh “Frontiers of Faith” . . . Will Glickman
and Joe Stein set to script the Phil Silvers May 13 special for Pontiao
on CBS . . . WRCA (and TV) lost producer William E. Osterhaus to the
U.S. Army (drafted for a two-year hitch), but got back Wally Stark of
its traffic dept., who completed a sixmpnth tour . . . Gordon Hyatt
upped from the traffic dept, to the audience promotion staff at WRCA-
TV . . . Bill Tabbert, B’way musical comedy lead, finished a straight
dramatic stint on “Verdict Is. Yours.”

IIS HOLLYWOOD

Louise Paget, who appeared in many “Playhouse 90” shows, rejoins
her sister, Vivienne Segal, on CBS-TV’s “The Magnificent Montagues,”

. . . Guy della Cioppa, CBS-TV program veepee; upped Hunt Strom*
berg Jr., to director of program development. He came to CBS from
ABC two years ago . . . James Fonda, longtime with; CBS radio And
tv, moved over to: Harry Ackerman’s production staff at Screen Gems.
He recently completed the pilot of “The Sergeant and the Lady” for
CBS-TV . . . Harold Graham, formerly with McCann-Erickson, .joined .
CBS-TV as liaison between the web and ad agencies . . . Harfield Weed*
in, ABC veteran producer-director, swung ovCr to KNX for triple duty
on “Matinee.” . . . Jack Beck, director of KNX newscasts, refused I
pooled tape coverage of the inquest into the death of Johnny Stompa-
nato, boy friend of Lana Turner, because “there’s got to be a bottom
some place in our business and 1 feel this was it. Broadcast media has
always aspired to a higher level of taste than some of the sensational
press. It’s good tabloid stuff but not for . . Meredith Willson has_
decreed that onlyDinah Shore can use “76 Trombones” (from his Broad¬
way smash, “The Music Man"). He likes the prismatic effect . . . New¬
est writing team to break through is Paul Schneider and his frau, the
daughter of Sam Perrin, who heads up Jack Benny’s writing battery
, . . Sid Fox, former Salt Lake station owner, and Arnold Marquis,
veteran NBC producer, are hatching a hew series for tv.. |

IN CHICAGO . . .

Eddie Hubbard mad* the swing to tv last Saturday (12) as host of
WGN-TV’s “Your Big Night” . . . Bud Donelly, ex-Ziv film salesman out
of Cincinnati, now working Chi and. Minneapolis for CBS Film Sales
under Hank Gillespie . ... Jiin Lounsbury’s Saturday “Record Hop”'on
WBKB being expanded to 90 minutes . . . Latest publicists in the GBS
shop are Bill Maslowe (WBBM-TV), ex-adman and onetime reporter
on the old Times, and Alan Eton (WBBM), formerly of Gov William
Stratton’s p.r. crew . ... Bouchelle Rug Cleaners renewed Dorothy Ful¬
ler’s Friday fashion show on WBKB fer 13 more weeks WBBM-
TV’s Len Dresslar tapped for solo chores in Paul Whiteman’s all-Gersh¬
win concert at Orchestra Hall, April 26 ,. . DaUy News columnist Tony
Weitzel doing a half-hour stint on educational channel WTTW on the
benefits of home ownership . . . To celebrate the fifth anni of “Music
’Till Dawn” on WBBM, Jay Andres femoted the show, “live ” on Mon¬
day (14) from the American. Airlines ticket office—but during the wee

hours, till 5 a.m.

IN SAN FRANCISCO ,

Roman (Bob) Wassenberg, ex-KSFO general manager and lately A
KG.O salesman, named new boss of Grant WrathaU’s KSAY to succeed
Walt Conway. Switch is in Une with Wrathall’s policy to quit pitching
exclusively for Negro r&b audience, seek general pops audience .
KGO-radio aired the Johnny Stompanato inquest, despite program di¬
rector Bob Cooper^ original rejection of the material as unfit for home
listeners. ABC brass overruled Cooper, who then ate humble pie on
(Continued on page 32) r - k

Wednesday, April 16, 1958

f'XniETf

RADIO-TELEnSIOX

Nielsens Top 10; 6 Oaters IHEiLOM

(Two WeeksEnding March 22)

CBS-TV grabbed off five out of 10 places in the Nielsen Top 10
for the. two weeks ended March 22, with NBC nabbing three and
ABC two, latter's both westerns and NBC’s two-out-of-three west¬
erns. With CBS also pitching in with a pair of westerns, the
paters grabbed off six notches in the Top 10 list, as well as sweep¬
ing the top three.

AVERAGE AUDIENCE.

WNTA (AM&TV) Program Revamp;
Coit’s Offbeat Lire & Film Patterns

Gunsmoke (CBS) ....... 44.8

Wells Fargo (NBC) ...... 38.1

Gun, Will Travel (CBS)* , 36.4
Danny Thomas Show (CBS) 35.7
I’ve Got a Secret (CBS) ., 34.7

.. 44.8 The Restless Gun (NBC),. 34.4

.. 38.1 Wyatt Earp (ABC) ..; 33.8

I.. 36.4 Cheyenne (ABC) .:...... 32.6

3S) 35.7 GE Theatre (CBS) . .■ .. 32.5

)., 34.7 You Bet Your Life (NBC) 32.0

TOTAL AUDIENCE

Gunsmoke (CBS) .. 46.0

Wells Fargo (NBC),,. • 40.4
Cheyenne (ABC) ..... 39.8.

Perry Como (NBC) ...... 38.9

Wagon Train (NBC)__ 38.2

Gun, Will Travel (CBS).. 37.7
Danny Thomas Show (CBS) 37.6
I’ve Got a Secret (CBS) . . 37.2
Restless. Gun (NBC) .... 36.5
Ed Sullivan Show (CBS) . 36.0

VOR Radio’s It Pays To Talk’;

: While most of the other radio
indies in N. Y. are engaged in a
hot competitive - struggle via the
music (top 40 disks) and news,
WOR Radio, in a counter-program¬
ming attack, has gone gabby.

The gab front John B. Gambling
from 6 in the morning to Long
John Nebel for the 5:30 a. m. next
day’s windup, is aimed at. adults,
with the gabbers selected with the
view to appeal to different seg¬
ments of the adult population, with
. what is described as “provoking
talk.”

Not that there isn’t music on the
station, but the accent is on the
gab and a heavy news schedule, 15
minutes of news on the hour! every
hour. There is music in the form,
of “live” standards and semi-
classics played on Gambling’s
morning stint, and the nightly
stretch, “Music from Studio X,”
lush instrumentals and standards.
There’s no attempt to appeal strict¬
ly to the teenagers’ musical tastes, i
Station operates on the policy that
the adults control the spending
and they’re the audience to wean
for advertisers.

After the elder Gambling, this,
is how the day-in-day-out schedule
looks, 45 minutes usually allocated
to each of the gabbers Martha
Deane ‘ at 10:15; “McCann’s at
Home,”; “Fitzgeralds at the Astor,”
Carlton Fredericks, “Kate Smith
Show” (Mutual). The vet radio
femme personality brings the clock
to 3:15. She’s followed by Gam¬
bling, which is a disk: show of
standards and instrumentals, and
“Radio. N. Y.” a service type
show, with, news, sports, and music
interspersed. What follows is two
hours of solid news from 6 to 8

RKO Teleradio station, which is
affiliated with Mutual, only carries
three Mutual newscasters, Gabriel
Heatter Cedric Foster, and Fulton
Lewis Jr., the rest of the roster
being station’s own newscasters.

Prior to “Studio X” opening up
nightly, there’s a travel chatter
program. Weekends there’s Jean
Sheppherd of the “night people.”
The formula, built bit by bit. over
the two-year stewardship . of sta¬
tion topper Robert Leder and pro¬
gram director Robert Smith,

$4,000,000 Unit

ForWXYZinDet.

Detroit, April 15.

Construction of a 54,000,000 ra¬
dio and tv facility, housing all ac¬
tivities of WXYZ-TV and radio,
will be started in ^the next few
weeks. Completion of the new stu¬
dio, office and transmitter build¬
ings in a suburb northwest of De¬
troit, is scheduled: for next May.-
However, all broadcasting facili¬
ties are scheduled to move to the
new location this fall.

Radio and tv studios will be
housed in a two-story building 200 e
feet long by 180 feet, deep on the
93 -acre rolling site. A large, farm
house on the property will be re¬
modeled for use as an employee
cafeteria.

‘Woody’ at Nite

. Kellogg is. experimenting
with “Woody Woodpecker” as
a nighttime show. The half-
hour cartoon series, produced
by Walter Lantz and _shown
Thursday afternoons fbr a
moppet viewership on ABC-
TV, has. been slated for dual
exposure at night ip network
markets.

Repeat of the afternoon ver-.
sion started last week at 9
p. m., one night a week on
WMAL-TV, Washington, Kel¬
logg, via: Leo Burnett, slot¬
ted a repeat of the cartoon in
another market, but the name
of the location was unavail¬
able, Object is to see how par¬
ents take to the stuttering,
bird, which has become a big
afternoon rating hit (with
Nielsens in. the 20’s>, ..

CMC Truck Biz
T«McC-E;ffho

The GMC Truck & Coach divi¬
sions account of General Motors
with Estimated billings of approxi¬
mately $2,000,000 has followed the
major shift of General Motors
business to McCanh-Erickson. Lat¬
ter dropped the Chrysler account
worth an estimated $26,000,000 to
take on the $24,000,000 Buick di¬
vision account.

Appointment of McCann-Erick-
son-came as no surprise to agency
insiders who felt that Marion Har¬
per Jr., prexy of McCann, had an
ace up his sleeve when he drop¬
ped the larger billing Chrysler ac¬
count to take on the General Mo¬
tors business.

The shiftover from Kudner
Agency, which had handled the
GMC billings for the last eight
years, is slated to take place on
Sept. 1 according to executives at
General Motors;,

Still up for grabs is the. esti¬
mated $8,000,000 Frigidaire divi¬
sion of General Motors. Approxi¬
mately 10 agencies have been in¬
vited by Frigidaire to give pres¬
entations, w’hich began Monday,
(14) in Dayton. Executives at
Frigidaire stated they expected to
appoint an.agency within the next
couple of weeks;

Speculation now arises as to
whether McCann-Erickson Will at¬
tempt to corale the Frigidaire busi-
.ness giving it a clean sweep of the
General Motors accounts resigned
at Kudner. McCann . currently
handles : Westinghouse products
which are in direct Conflict With
Frigidaire! Although McCann
execs , denied they were pitching
for the Frigidaire biz, there have
been recurrent reports that West¬
inghouse and McCann have not
seen eye to eye on the handling of
the account.

Washington, April 15.

The FCC today (Tues;) broke a
13iyear-old logjam in the contro¬
versial clear channel issue by pro¬
posing new rules, which would
open up 12 of the nation’s 24 50kw
clear channels to new stations.

. Purpose , of the proposed' new
rules is to provide primary service
ill localities which now lack it
because the existing dear-channel
signals do not get into them in
full force. These locations are.
primarily rural and in the west.
Proposals do not affect daytime-
only stations operating on clear
channels.

Rules, on which comment must
be filed with the FCC by July 15,
would break down the 12 affected
channels into two groups, one
consisting of five clear channels,
the other of Seven. The first group
consists of 660kc (WRCA. N Y.),
770kC,: (WABC, N.Y.), 880. kc
(WCBS,. N.Y.), 1100 kc (KYW,
Cleveland) and 1180 kc (WHAM,
Rochester). Above-named stations
have had exclusive Use of these
channels at night, and . the Com¬
mission proposes to take away this
exclusivity.

It /would dp so by permitting
five new major Class I station as¬
signments (50kw stations) in spe¬
cified western states; These new j
Class I stations would have direC-,
tional antennas to protect both
new and existing Class I stations
from interference. Arizona would
get the 1100 frequency, Idahb the
1180, Montana the 660 and Wyo¬
ming the 880. New Mexico is the :
other state affected, but assign¬
ment of a frequency there is being
deferred pending the outcome of.
the KOB suit over the 770 kc.wave-
lehgth. Later, additional Class II
stations (operating on clear chan¬
nels but. with lower power) would
be permitted.

The other seven clear channels
affected are 670 (WMAQ, Chi¬
cago), 720 (WGN, Chicago), 780
(WBBM, Chicago), 890 (WLS,
Chicago), 1020 (KDKA, Pitts¬
burgh ), 1120 (KMOX, SL Louis),
and 1210 (WCAU, Philadelphia).
On these channels, the FCC pro¬
poses the .authorization of addi¬
tional Class II stations in certain
locations to “provide needed pri¬
mary service’’ where such service
is lacking. Commission did not
pinpoint these locations, and . pre¬
sumably will authorize more than
seven stations, depending on the
number of locations involved. Day¬
time and nighttime power on these
stations will be determined on the
basis of local needs and on pro¬
tection for ,Other stations using the
Same channel.

Commission avoided the ques¬
tion of higher power for clear:
channel stations at this time. It
said it will consider petitions for
authorization of power above 50kw
later, both for the 12 channels
unaffected by the new proposals
and the seven clear-channels which
Will be supplemented by new Class
II service.

Acceptance of applications for
the new clear channel assignments
must await adoption of appro¬
priate amendments to the rules,
the Commission said. After such
adoption, the Class II assignments
will be considered first. After¬
wards, the five new Class I assign¬
ments will be taken up, following
determination of precise locations
within the -five states and condi¬
tions, under which they will ^op¬
erate. "

The record on the clear channel
proceedings was closed 10 years
ago, and the Commission admitted
that the. record itself was inade¬
quate due to the changes that have
occurred in that period. It acted,
however, to break the logjam in
order to do something about those
not receiving primary Service. One
factor in making it move was the
insistence of the courts hearing
the KOB case that the FCC take
quick action on the matter*

NAB’* ‘Love That Dinah’

Washington, April 15.

Dinah Shore will be saluted
as one of the outstanding and
best-liked entertainers in ra¬
dio and tv at a luncheon in her
honor May 1 at the National
Assn, of Broadcasters conven¬
tion in Los Angeles. Tribute
Will be given by NAB prexy
Harold E. Fellows.

Sharing the^peakers’ platform
will be John H. DeWitt, prexy
...of WSM in Nashville where
. Miss Shore started as a radio
singer more than 20. years ago.

.. DeWitt was the stations’ chief
engineer at the time.

NBC Radio Leads

NBC Radio has piled up a sub¬
stantial lead over CBS in “spon¬
sored time,” the NBC index which
compiles the four-network com¬
mercial hourS-per-Week the first
week of every month. The unoffi¬
cial index, based on an exchange of
information among the webs and
on BAR reports, gives NBC h 13-
hour lead over CBS and a 409c
■four-network.. share for : March.
That 40% share is NBC’s second
best showing since January of
1950, when the index was estab¬
lished. ; .

The NBC total sponsored time of
44 hours and three minutes is the
second highest total for NBC since
1953, exceeded only by last Novem¬
ber’s pre-Christmas total of 47:37.
Current total is up by 54.39c oyer
last March, while CBS’ total of
31:03 . is also up over last March,
But by 7:79c. NBC’s March total
represents an increase of 20.1%
over the previous month, February,
’58, but the CBS figure represents
a 9.2% decline.

As to the four-network totals,
webs had combined total of 109
hours and 52 minutes for March,
up 10.1% over March a year ago
and also up 4.7% over February.
The network shares of this 109:52
total are 40.1 for NBC (its share
was 28.6 in March of ’57), 28.3%
for CBS: (vs. 28.9%. a year ago),
19.1% for A.BC (down from 20.6%
last year) and 12.5% for Mutual,
down from 21.9% a year ago.

RALPH LEVY QUITS
BENNY AFTER 7 YRS.

Hollywood, April 15.

Ralph Levy is quitting Jack
Benny, after Seven years of direct¬
ing and producing his tv shows. He
leaves this week for N. Y. to dis¬
cuss. with CBS similar duties on
the upcoming Garry Moore hour
night time show. The parting is
amicable, said Levy, who wants a
closer, affinity with the theatre and
is hopeful, of producing a Broad¬
way play.

: Hilliard Marks is executive pro¬
ducer of he Benny skip-weeks for
Luckies and monthly “Shower of
Stars” for Chrysler.

Job White Named Chief
Of ABC Radio Sales

John H. White has taken over
the sales chieftancy of ABC Radio
from Thomas Harrison, who.ankled
the web last week, shortly after the
departure of Robert Eastman, the
man who hired him. White actually
bears a different title, that of di¬
rector of national sales, while Har¬
rison was veepee in charge of sales.

New radio boss Edward DeGray
upped White, who for the previous
seven months was national sales
manager under Harrison. I

► National Telefilms Associates, has
mapped out general program plans
! for WAT V and WAAT-AM-FM
when it officially takes these New*
ark stations over on May 7. WATV
will, change its name to WNTA-TV
and adopt a flexible program for¬
mat. for which the backbone will
he a Monday-Wednesday-Friday*
exposure of 86 20th-Fox feature
films. The radio sisters, changing
call letters to WNTA-AM-FM, ar«
going to emphasize “talk” shows,
partially reversing the musie-newi ■
trend in local radio, j

Current owners of WATV, tin
Rosenhauses and Pollocks, origi¬
nally bought the 86 Fox flicks from
NT A and, when the sale of the sta¬
tion to the distributor was consuni-
; mated, held them off for the use of
: the new owner. Ted Cott, who
! bosses NTA owned & operated sta-
j tions, has charted an exposure
’ plan, of three first-run features a
week. Each flick will be repeated
three times in the same evening—
either Monday, Wednesday or Fri¬
day—and the viewers will be in¬
formed that “this feature film will
; not be seen again for at least six
j months.” Pix, according to Cott,

■ will be uncut versions and will be¬
gin at 7:30 p.m. for the three-ply
: playing.

j The o&o chief said that the sta-
! tion, since it will be in “open com-
i petition” with other New York
j tv’ers for further NTA-Fox fea¬
tures, has no guarantee of getting
other NTA product first. Cott add-,
ed that at present he is shopping
! for feature film from outside tile
NTA shop.

The programming v in tv is under
the aegis of Jack Lynn, who left
. WARD, N. Y„ as film chief. Lynn,

: who has had a varied station back¬
ground (WCAV. Norfolk: KVER,
/ Albuquerque, etc.) as program boss
l and on the administrative level has
decided to go live between 7 and
7:30 p.m., just before the feature
: sked. with a series of five panel
shows a week, two of which will be
called “Gags to Riches” and “Beau¬
ties and the Beast.” Cott explained
that they will be internally pro¬
duced.

. Richard Willis Strip

Moreover, Richard Willis has
been inked by NTA to do a live
for-the : gals gab session at 6-6:30
cross-the-board come May 7. Cott
did. not Say what was planned for
6:30 before the panelers.

With Monday, Wednesday and
Friday mapped out for first-run
features, Cott and Lynn have de¬
cided to turn Tuesday from 7:30
on into “sports night.” and the
first series will be called “Celeb¬
rity Bowling,” with entertainm’ent
biz personalities, in the main, fac¬
ing off against each other. It’ll go
on from 7 to 8 (probably making
’ Tuesday only night w h en 7 p.m.,
j (Continued on page 40)

3 TV Webs Up
In Feb. Billings

The three television networks^
ABC. CBS and NBC collectively,
billed $44,636,018.in gross time this
past February, $5,250,811 more
than they made together for the
same month of 1957. Information
was contained ’ fn the second
monthly gross time billings report
done by Television Bureau of Ad¬
vertising.

The combined Jan.-Feb. result
r was a heartening sign, in times of
recession elsewhere.. The webs for
the first two months of 1958
grossed a total of $94,228,361,
which is 13,7% or $11,341,158 bet¬
ter than the correspondng two
months last year.

In Februarj-, ABC grossed $8.-
427,596 in time sales, CBS $19,410.-
: 741 and NBC $16,797,681. Each
web showed an Improvement over
»the previous February: ABC a
; 36.5% rise, Columbia 6% and NBC
112.7% rises. *

32

RADIO-TELEVISION

PfiniEffY

Wednesday, April 16, 1958

‘Tony’ Comes In Twins In Bumping

For the second year ruiining, ♦-
the American Theatre Wing, Pepsi¬
Cola and WCBS-TV, N. Y„ had the
props knocked out from under t heir
annual telecast pf the Tony .Awards I

from the Waldorf-Astoria. And for■ which
the second year running, it was Lo-

KCOP Buys ‘Bingo’

Holly wood, April 15.
Success of “Bingo At : Home,”.

airing Monday

has been

NBC-TV Dickers BBC

‘Medic’ Set For O’seas

London, April 15.
Alvin Ferleger.; manager of in-

From the Production Centres

; Continued from pare 30 s

the air by saying: “KGO stated that it would not carry this program,
but this decision has been changed because of unprecedented interest
- . , on the part of our listeners” . . . San Mateo’s KVSM Off its hillbilly

ternational .program sales for NBC : and into* pops . . . Emily Barton and Floyd Buick celebrated their

International, returned to New j loth year together oh KFRC . , / KCBS’s Dave McElhatton found re-
Yok last weekend after -aweek in . cen t -floods did $5,000 damage to his San Carlos home .. Don Sher-
Lcndon, during which time he ! ^ood getting a half-hour amateur show together for KGO-TV’s Wednes-

_ series to be sho\vn on British corn-

through Friday over WARD-TV in j mercial tv. The skein has been ac-.J ... DnCT/1] »,
N. Y., has been so marked in up- ■ qu ; red by ABC-TV, the company 1I\ DiJal Ull
cal 1212 of IBEW that had a hand ping S tation’s ratingsthat giveaway! which operates the Midlands and
in -the lart-minute cancellations, program is now set for an early.' Vnrthem nntTofc at upends and
This time, of course, it', the May debut on KCOP.
ainst

IBEW- technicians strike . ...

CBS that was responsible. Though , j SPONSORS RIDE

i WITH PHILLIES IN N.Y.

««l 5 i ';o’ l rover , 'lhe k Tony 1 Awards; XVO «; T Y- , b «an Its tele-

banquet Sunday night <l3i. Local
3 of the IBEW stepped in to stop

Everly Bros, and Teresa Brewer In for Fob Clayton’s WHDH-TV

, Ken

“e|Bo«on Ballroom . . . Channel 5 to sign on earlier each a m. .
air around next June. Mayer launched “Midnight Police Beat” on WBOS ... Pat Dale, of

During his London stay. Fer-.; Pat & Ray show WHDH, honored-by Gridiron Club as only outside
Ieger . has also continued negotia- femme to guCst its board . . . WBZ-TV made gift presentation of 25-
tir ns with BBC-TV to purchase ^kilowatt RCA amplifier to WGBH-TV, whjch*looks to be operating on
U S rights -. to the state web’s 100 kilowatts next Sept. . . . Major changes in personnel going into
“World Theatre” .series, which ' effect at WORL With disk jock Larry Welch, “Voice of the Turtle,”

' | hide.”. Kines Of three of the pro-;j with his regular 9 a.m. show . . . Norm Knight, prexy Yankee Div. RKO

casts of
vesterday

tl»- trb-CHSt. Local 3, though not • ms r ! d !»K the games, the schedule,_ _ __

engaged, in radio-tv,: is the elcce, nnc-quai er uns | 2 r a ms:are being,sent to New York Teleradio Pix, presides at luncheon. Friday (18) for General Motors

tricians union at the Waldorf, and-' j' for 1 ’ viewing by;. NBC program : veep,- Edward 'T; Ragsdale ... Tom Gorman, WEEI gen. mgr., off on

toppers*.. ‘anhi sales trek to w F est coast doing L.A. and S.F. ! /

Although he recognizes and de-}
fends the principle and necessity j »Ar T/l AjnDTV
of. a British screen duota on com-,* 1 ’ •

Riercial.tvv the. NBC International j Sarah Vaughan and Marvin Rainwater headed the “Sunday Night
exec contend*; that the existing.; a t the Palladium Show this week (13) . . . Cornell Borchers, German
86 'T quota does not give the webs j fi] m star, makes her U.K. tv debut for BBC on April 22 irt a play en-
sufficient leeway, .and may bause i titled “Call Me a Liar” . . . Yehudi Menuhin exchanges his fiddle for

in ‘\-inpathv with , their fe low Vintners for G & D Vermouth and
IHEWstes refused to give WCBS-. Petri Wines, Bayuk Cigars for its
TV po ver for the telecast. - Phillies brand, and General Tire

. Dealers in the Metropolitan Area.

Year ago, it was a jurisdictional

<lKpuU- netwecn/ Lneal ! sponsor lineup gets the. RKO tele:

the Stagehands Local 1 of IA1SE ; in ^ io nc

that knocked put the telecast. Lo¬
cal 1212 members ordinarily ban-

*»<-. «»«htins on special evenls. re- for telecasting rights to the ached-
motes that do not involve stag-i |lp f
ing"; on an event involving ; ule of ' 8 games ' ..... -
' “staging,” the IATSF. unit handles ! i . i , p

lighting Dispute last year con-, [JigJj AuVeiltUre §e?S

Sold For ’58-’59 Season

United Motors Division of Gen

tere.d on who would light the tele¬
cast. and. when WCBS-TV tapped
the' stagehands, IBEW; refused to
do the show. ‘ Subsequently CBS (

filed suit against Local 1212 ^ and' eral Motors will bankroll four
the argument is still in litigation, ; more of LowellThomas’ “High Ad-
Again, American Theatre Wing, 1 venture” specials on CBS-TV. next
which depends oh its rights fee for ! season. United’s. DeleoHtemy op-
the telecast for financial support, j eration sponsored seven of the
got stung- (though last year it was , one-hour travel shows on Column
paid anvway, even though the tele-j.bia this season. Dates and times
' • "' ' of . the quartet for. next season

aren’t set yet, but Thomas’ Odyssey
Productions .will, produce the
show's^

Deal was set through Campbell-
Ewald agency. :

i According to the station, the three-
" _ ' 5 the. RKO T ’ "

radio indie outlet.“off the hook’
far as costs go. Understood station

-the'rt, to miss oht on programs of | a seat on^the BBC "‘‘Brains Trust” on Sunday . . . Fleur Cowles will ap-
socjai significance and cultural . p ear j n “Mainly for Women” on BBC-TV on April.23. She’ll assert that
value. He favors a more elastic j “this is a woman’s world” . . . ABC-TV start a new U.S. Western series
ouota, which, he believes, would r bn Satur d ay (19). It’s “Maverick” ... . Associated Rediffusion’s “Cool
be a valuable a’d to network con- ; F Q r Cats” chalks up its 100th program on May 2 with an alltime bump-
tractors in helping them to set the; er ii s t 0 £ disk stars . . . First Yank singer to appear in ATV’s “Top

east fe.l through), and Motropoli-
tan Pepsi-Cola Bottlers, scheduled
sponsors on the. show,, were hit.
Pepsi last year had spent in excess
of $15,000 for promotion. This
year’s expenditures aren’t known.

Similar Local 3 action in support
of Local 1212 took place a few
\ears ago when IBEW was striking
WOR and WOR-TV, N. Y. At that
time, WOR-TV was unable to tele¬
vise the Brooklyn, Dodger home
games because Local 3, which has

pace for ' an improved viewing
standard and avo ; d a recurrence
of what happened in the United
States when the networks were
driven bv the public.;

W’th the growing importance of

Tune Time” show will be Charle Gracie on April 111 . . . Liberace and
Julie Wilson will top “Sunday Night at the Palladium” on Sunday (20).

IN

• . .. • uivju u* j.vuu) aiiu gciicjiai.iuaii

the Ein’opean: market and narticu- : T y. received special citation in recognition of 1
larlv the British territory. Ferleger ;■ Towns, of Italy. He served as co-chairman with i
is contemplating four tp five. trans-^ a „ a

contemplating four
Atlanta trips a year.

Schenectady^—:Noel “Bud” John¬
son i« now dweetor of promotion
for WRGB-TV. He had worked in
the continuity deoartment for six
years;; prior to that, was oii. the
staff of Utica Club Brewery ;

; WCAU, Philadelphia, snagged the lion’s share of first prizes in the

__ _ annual awards made by the Pennsylvania Associated Press Broadcasters

Juxisdiction over the' electricians at - Assn. Philly stations WIP and WPEN were also singled out for honors.
Ebbets Field, refused to furnish; WCAU garnered six first-place spots for outstanding .news opera-
power for the-WOR-TV cameras. ;tions for outstandihg reporting iii the “Operation Outer Space” pro-

-——^——— : gram; outstanding coverage of a special event < Little Rock segregation

story); live broadcasts by. reporter Ken Mayer; distinguished eontribu- i
tion to freedom. of information, to Charles Shaw, the station’s news

PHILADELPHIA . . .

Lloyd E. Yoder, NBC veepee and general manager of WRCV, WRCV-

’ ' his efforts for the Boys*
film exec William Gold¬
man for a special preem of “South Pacific.” Proceeds which netted
| $22,000 were donated to the Boys’ Towns ; . . Mike Wallace spoke be¬
fore the Anti-Defamation League at the Sheraton Hotel (14) . . . WPEN
sports director Matt Goukas to emcee the celebration banquet for Hav-
erford High School, PIAA state basketball champions , . ^ Gladys Web¬
ster, ■ W'CAU’s hostess for the two-a-day series, “Acme Markets Ring
Your Bell,” presented with the “Award, of Merit” by the Phila. Club
of Advertising Women, for tier outstanding radio scripts . . . WVUE
deejays Joe Grady and Ed Hurst played the first record hop in the
Marine Ballroom Of Steel Pier, Atlantic City, N.J. (13) . , . Vince Leon¬
ard made debut as WRCV-TV newscaster, replacing Taylor Grant (14)
. . “Name That Tune” host George DeWitt to visit Gimbel’s toy dept.
(17)... . Jack Rattigan, former WDEL, Wilmington, Del. deejay, preemed
"Rattigan Rascals” on WRCV*

n

IN WASHINGTON . . .

Rupe Werling, ex of WIBG, Philadelphia, has joined promotion staff
of WMAL-ABC 'to handle tr sales promotion . . . Demonstrations of
Ampex--Videotape recorder and an RCA closed circuit tv system will
highlight U.S. exhibits at international trade fair at Milan, Italy, this

In First Quarter

| director; outstanding, commentary, Shaw’s, program “As I See It,” arid su "? me ^ * .* •* ^ Crawford, account ekec for WTOP^ radio, named

; outstanding farm news,. “Rural Digest” by Amos Kirby.. . ... j national eontacta.nd sales development manager for .station . . .Felix

j WIP won third place honors for news Operation. Station WPEN was.:p rant V v 1 ’’ ?} as Leen given an additional three .hours, of air

! judged second in freedom of information, and commentary categories. ! ^ Bl y ’ an ^. been ™3de co-producer^ of his^ weekly live jazz ^
- _ . . ■ J 1 show; . Indie station WOL, m conjunction with Pontiac, baseball

sponsor, has debutted a new 24-hour daily baseball score service.

IN DETROIT

j WCAU-TV awards included a first prize for outstanding news opera-
\ tion; second for outstanding coverage of a Special event, a film of a blind
Tn fhP nnt-tnn-ilict»rf r,nct“ Boy ScoUt being taken on a tour of Valley Forge during the. jam-
"W 4BC-TV though in^^the bi^rest of ' ^ ree: thirds, for the best commentary, a film made in Japan about

the ABC owned & operated' mar- ^ Vllllarn Gir 'f rd case the day before the soldier went on trial in a p au j Carey, formerly pf the WJR announcing staff, has been pro-
kets, had the reputation of being Ja P ane se court for shooting a civilian, Jmoted to assistant sports director at the station ... WJBK-TV’s “TV

last both in audience and sponsor ♦ f o r - v* u • ^ il'- ! College” series will offer “American Histbry' to 1865” as the second

coin among the chain’s kevs. But S ? c J t5r vp 1? f’-,- vhl< : h includes men an ho, 25 orrnore years ago, u. of Detroit college credit course beginning April 21. The first course,

the latest financial report for the ; forked on N.Y.C. dailies m various editorial capacities, is consider-1 “^roductory Psychology,” which ended April 4 marked WJBK-TV

Gotham’ tv’er was the best in the ;^ ing ° pen ^mg its membership to .qualified newsmen in radio and tv, This ■ as the first commercial station in Michigan to offer a regular university
station’s history and is underst(vod, ; radical departure m the former thinking of Silurians. ; credit course . . . Bud Haggart, formerly employed by Flint radio sta-

from other than local station I ^ at t t n eri v<YtJ n nh a ^ ( tions ’ has j° ined the WWJ announcing staff . ... Chrysler Corp. and its

sources, to be far-and-away the t ° rflwcl ^ PlynlQtlth Division have signed for the fifth consecutive year to co-spon*

biggest money, earner in. the ABG ■ constl tution and b\ lawSv permitting member, hip to radio and tv| s0r the midwest football “Game of the Week” over WJR . . . WXYZ has

owned station lineup. : (-??F S0 . nnel by amending .the words hews associations in Silurian con- shifted its disk jockeys around. Paul Winter moves into the 10 a.ntf to

Tally is in for the Jan.-M;irch ;

i stitution to “news media.’

t. , ’ Silurians, at present, consist of past or present newspaper reporters,

quarter when \VABC-TV posted, a editors, photographers, artists or. illustrators.
net profit 20 r r better than the . . - ■ • • : '

next-best ^quarterly return in its ; , show* biz personalities will be pitching in on: IVOR Radio’s',' ..N-Y.,
history. That was the^ last quarter two programs on behalf of Catholic Charities of the Archdiocese of
of 1957, when Xmas biz drove the xew York, to be aired two successive Sundays frohi 5 to 5:30 pmi.,
station to an alltime profit, high, . starting April 2Q. V ^

The first quarter of theear. gen- Roster includes Bing Crosby. Bob Hope, Jimmy Durante, Jimmy
erally off in a post-holiday slump, Rodgers, Nat King Cole, Anna M a ^ a Alberghetti.. Lawrence Welk,
rea’ly reversed itself , this. -year.the.Lehiibn Sisters, Brian Sullivan, Jules Rudel, and others. Francis
Latest Jan.-March returns were i Cardinal Spellman will officiate,
also 65 r f higher .than the same ; ■■

quarter of 1957.

IN MINNEAPOLIS

Formal presentation to. the Columbia U.'Libraries of the Original
Robert Stone, station boss, said ’ scripts, correspondence and related documents pertaining to th^ radio
outlet got a good start on the last .series. “The American Story” will be made on Friday afternoon < 18)
quarter by closing for $500,000; iii the Butler Library. Carl Haverlin, prexy of BMI. will present
worth of gross time sales in the • the material to Dr. Richard H. Logsdon, director of libraries. Pre- As a public relations gesture WCCO Radio during Holy Week replaced
five-days just before last Xmas. : viouslv BMI had presented “American Musicanna,” a: collection of the middle commercials on its six major 15-minute newscasts with
that normally being a . period , original manuscripts, to the Library of Congress. r one-minute meditations ... As one of Time, Inc.* five radio and tv sta-

am.ong most stations when celling 1 '■ . :tions, WTCN-TV and Radio here now carry the news reports and anal-

falls off badly. : A Crosley Broadcasting Corp. offer by James D. Shouse, board chair- > yses from its expanded Washington bureau . . . National Television

12 (noon) spot, followed by Mickey Shorr until 3 p.m. Fred Weiss, long
an announcer at the station, will take over the 7:15 p.m. to 1 aim: Spot
daily. Ed McKenzie and Jack Sorrell retain their present times.

IN CLEVELAND . . .

When Dorothy Fulheim takes (21) a WEWS tour through Europe,
WHK’s disker Bill Gordon will pinchhit emcee chores On “One O’clock
Club” . Ernie Anderson scouting the new DuMont WHK purchase
. . . FCC has okayed WJMO going into FM operation . . . Rue de Gra-
velles exiting KYW-TV production staff with Dominick Ortuso named
as director . WEWS saluting Gene Carroll for 10 years emceeing
weekly Sunday kiddie amateur show . . . KYW program manager Mark.
Olds won National Big Brother Week Media Award.

It nppeara the big money boost man, to underwrite an objective study of juvenile 'delinquency prob-
came directly as the result of the lems is to be put in motion within a few weeks,

ABC network’s improved rating ; The study, as concerns, the community and services of Juvenile
position: In the afternoon, for in-• Court, is favored by Oris Hamilton, Cincy safety director,.:and Hamil-
atance. web’s 3 to 6 p.m. program- ; ton. County Juvenile Judge Benjamin Schwartz. It will be made , by a
ming decisively leads the. market, -staff headed by Prof. Richard Clendenen of. the Ohio State U. faculty.
And two of the web; ha’f-tioiirs an authority in the field of juve delinquency,

(both “American Bandstand”) at 3 f ... - , .

and again at 4:30 are open for co-op ■ Keystone Broadcasting Svjstem is tying in with Pet Milk Co, and
station sales. WABC-TV reportedly ; WSM’s (Nashville) “Grand Ole Opry” for a nationwide contest to dis-
reaped a fortune here since. they ; cover a new country and western artist. All KBS stations will hold in-
are SRO with 10 spots a day inside ) dividual contests, and finalists will have a showdown on “Opry.” Win-
the show plus having an SRO posi- \ tier gets a recording contract and a showcasing on “Opry,” one of the
tion on all afternoon adjacencies. »coveted showcasings in the c&w field.

Associate’s local KMGM-TV changing call letters to KMSP-TV now
that Metro pictures no longer has an interest in it. . . Hakon Torjesen,
WCCO Radio special events reporter, resigned to become news informa¬
tion director for the Minnesota Republican party . . . KSTP-TV claims
59,366 separate entries, or at the rate of 14,841 per week and 2,968
per day, the largest mail pull in the station’s history, for an “Ea$ter
Wardrobe” prize contest . , . Jack Horner has resigned as KMGM-TV
sports director and announcer to entor another line of business but
will handle St. Paul American Association baseball games telecasts for
station^ this summer . , . Announcer Don Reill/ leaving KSTP-TV and
Radio to join a Seattle, Wash.,' station . . . Disk jockey Leigh ifitninm
resigned from WLOL to go to KSTP . . . Robert J. Wetheral, former
Mankato, Minn., radio news director^ an addition to the WCCO Radio
news staff.

/.

Wednesday, April 16, 1958

P'SmEff

TELEVISION REVIEWS S3

Tele Follow-Up Comment j

+ 4 4 4 4 4 ♦ ♦ ♦ ♦ t « >«♦♦♦♦ 4 1 ♦ ♦ &

Wide Wide World

“Wide Wide World*’ is at its best
when it doesn’t stop for poetry or
reflection, but crams its 90 minutes
with people, things and places and
reels ’em off at a fast clip. It did
so with “Headline City,” a looksee
at Washington and its press corps,
and Sunday’s (13) segment was one
of its best and most exciting.

Good deal of the show was sight¬
seeing, which while interesting and
Informative, didn’t compare for ex¬
citement with some excellently in¬
tegrated film and live sequences
showing the gathering and distribu¬
tion of news. Sequence on the
wire services, as done with the co¬
operation of United Press, was a
beaut, infecting the viewer with
deadline fever. It started at a
Presidential . press conference
(filmed),, showing the course of the
conference, the Meririman . Smith
“Thank you, Mr. President” break¬
away and rush for the phones.
Then, it caught Smith on the phone
to the UP office, dictating his lead
story. Cut in. were sequences with
an earphoned. typist doing the
story in takes, turning it over to
the copy editor, who after a fast
editing job shot it out to the .tele¬
typist. .

In other sequences, the New
York Daily News Bureau, the St.
Louis Post Dispatch office and INS
were used to illustrate the various
techniques in newsgathering as
well as bureau organization and ad¬
ministration. An effective tech¬
nique was the staging Of interviews
between newsmen and their State
Dept, and other sources, showing
how the newsmen get . background
information and angles for their
yarns. Still another sequence was
devoted to the Columnisxs, with.
Arthur Krock, Frederick Othman,
Marquis Childs arid Roscoe Drum¬
mond doing off-thie-cuff essayals
of various headlines and the col¬
umn treatments they’d give them.

Other segments included a talk
with James Hagerty at Presidential
headquarters at Augusta, a visit
with the “Meet the Press” gang
prior to telecast, a pickup at. the
National Press Club and films of
some of thdr dinners, a hop to
Winston-Salem to. show what hap¬
pens to the wire‘service feeds at
the other end of the line, a quickie
glimpse of a local tv news show in
preparation, even a looksefe through
the offices in the National Press
Bldg,, including Variety’s. .

Ted Rogers, producer on this
’‘WWW" segment, did an. amazing
job of integrating hundreds of peo¬
ple and places and a wide variety
of different types of interviews
and pickups into'a coherent whole.
Harold Azine’s script was terse and
businesslike, Chan.

Lucy & Desi.

The Lucille Ball-Desi Arnaz one
hour romp on Monday (14) over
CBS-TV was a laugh-productive af¬
fair. The script had a fresh setting
in Sun Valley, the benefits of a
Fernando Lamas guestint, and
some hard writing that hit the. tar¬
get at will..

Of course, there were, times when
an hour seemed a long time for the
plot demands of this script. There
was an occasional drag ip the ac¬
tion department, which was made
up by frequent intrusions of coip-
edy. Overall, it was a rewarding
show.

. Plotwise, the show concerned it¬
self largely with having Miss Ball
concentrate on making her husband
jealous. Lamas provided the other
necessary eorner in this triangle.
Latter incidentally, shows a liberal
batch of Latin charm and ability
to go along with a laugh.

One added item was a bit of sing¬
ing by William FraWley with an
oldtimer’s savvy. Although it
Won’t knock anybody off the best¬
seller list, it’s a representative bit
of corn not too difficult to absorb.

The other staples in this layout,
Vivian Vance as Ethel Mertz, and
Richard Keith as the son of the
title couple, filled their allotted
chores creditably. Jose.

Today

Many illuminating facets of a
day in the life of an American
teenager were revealed during the
week-long series slugged “The
Threshold Years”, on: “Today” over
NBC-TV from April 7. through 11.
Dave Garroway, in particular, was
intelligently probing in his inter¬
views with - various personalities
and the idea of focusing attention
on the whys and wherefores of
present-day youngsters over a
week’s span was sound and de¬
cidedly worthwhile.-

Caught at length . was the pro¬
gram “Teen-Age Mores and Cus¬
toms” (10X featuring the distin¬
guished anthropologist, Dr. Mar¬
garet Mead from Radio City, and

, the lesser-knownBut more vocifer¬
ous panjandrum of present-day)
rock ’n’ roll, Alan Freed, from the I
stage of the Ford Auditorium, De- j
troit. To demonstrate the agitating,
gyrating behaviour of rock ’n’ roll,
Freed brought on Jerry Lee Lewis
who in turn acrobated the piano
and cackled “Breathless” arid
“Down the Line,” two recent du¬
ties. :

One learned a great deal.frdm
this specific program. Kids, for
example, are currently wild about:
the chemise look and headbands,
mind yoU, are big, too, while oh J
the Coast white bucks have, been
replaced by. sneakers! Blue jeans
and sideburns are out 'and. crew:
neck sweaters go for both sexes.
Teenagers, according to a group of
youngsters in the N.Y. studios, do
not dress the way they do as a sign
of rebellion against their parents.
Dr. Mead thought adults were not
paying Sufficient attention to the
needs of youngsters. She observed'
that we had too many bad schools,
bad housing arid that each genera¬
tion must work out its own style.
Teenagers today sprinkle , their
speech with such phrases as “cool,”
“chick,” “don’t bless me,” “You.
can’t snow me,” “the most” and
"that rod’s really cooking.” This
secret lingo, said Dr. Mead, is
created for the defense and solidar¬
ity of the younger set. Carol Lynley
and Burt Brinckerhoff of the “Blue
Denim” cast did a teenage tele¬
hone bit pointing up the be-
aviour arid speech pattern of con¬
temporary children.

Dick McCutcheon of the Detroit
NBC staff interviewed Freed, the
latter insisting that rock ’n’. roll
has a good effect on kids and that
“it is today’s music for: today’s,
kids” just as swing was the vogue
wheri he went to school. Freed said
he created the phrase “rock ’n’
roll” arid that it aptly describes the
beat of the music. He insisted that
the lyrics of rock ’n’ roll are not
important, only the beat is of con¬
sequence. Moreover, today’s rock
’n’ roll lyrics are. clean arid whole¬
some, Freed said, adding they may
have been off-color in the past, but
no more. Wheirirock ’n’ roll dancers ;
were asked to describe their feel-.;
ings, one youngster, sighed: “rock
’n’ Toll dancing is like sitting on a
pink cloud.” Garroway closed with
the crack that todays rock ’ri’ roll
lyrics continue to disturb him,

Programs in “The Threshold
Years” series dealt with the teen¬
ager and authority, religion, self-
expression and what’s ahead for
the youth of America.. All. in all, a
cracker jack, timely look-see into,
the poignant problems of adoles¬
cents. Bans.

Playhouse 90

To get a fast line on what was
coming up, the viewer needed but
to put together the title (“The Dun¬
geon”) and the early identification
of Paul Douglas as a wealthy ec¬
centric. That’s the way it came off
even though Derinis Weaver ex¬
claimed, “it isn’t possible in this
day and age.” It put a strain oh
credulity and took the long way
around to prove its point but those
who stuck it out may have found
the exercise warranting their vigil
over hill and dale of the eerie melo-
dramatics.

What Weaver thought not pos¬
sible was that an ex-judge meted
out his own ideas of justice to inno¬
cent and guilty alike by having his
victims caged up in a dungeon high
above the ground. He attended all
murder trials and once : the de¬
fendant was sprung by his lawyer,
Douglas had him spirited away to
his mansion and incarcerated.
There they were attended and fed
by . his imbecilic daughter, Patty
McCormack, to the dismay of his
slightly askew sister, Agnes Moore-
head.

All attempts by three caged vic-
tirris to break out having failed,
Weaver hit upon the scheme of
dognaping • Miss Moorehead’s pet
pooch by dropping a trap with the
ravelings of a sweater acting as the
ropee. It worked arid Miss Moore-
head released Weaver as reward
for releasing her pooch. It then be¬
came a game of hide-and-seek be¬
tween Weaver and Douglas While
the police were closing in on an¬
other trail. The suspense was be¬
ginning to thin out when Douglas
put a bullet through his own head,
under the bust of his father, who
left him the heritage of seeing
justice done when, in his warped
mind, the courts failed of their
bounden duty. :

Weaver came off with the acting
honors to prove that he is as capa¬
ble of strong drama as his lighter
role in “Qunsmoke.” Douglas meas¬
ured up to the eccentricities of his
role, and the Misses Moorebead;
McCormack and Julie Adams, were
capably assistant. Script and direc¬
tion of David Swift had strong
emotional impact ' Helm *

BASEBALL PREVIEW
With . Mel Allen, Howard Cotell,
Frank Frisch, A1 Rosen, Phil
Rizzuto, others

Producer: Edward Silverman
Director: Jack Someth
Writers: Edward Silverman, How¬
ard Cosell

60 Mins., Sun., 10:90 p.m.

ABC-TV (live & film)

This was a four-bagger for base¬
ball fans. It had all the ingredi¬
ents plus the flavor of the grapefruit
circuit, the smell of liniment, pre-
season, predictions and the inevita¬
ble, conclusion that the. Yanks
would again take, the American
League pennant. “Baseball Pre¬
view,” (13) was part film, part live
over ABC-TV with Howard Cosell
interviewing (on film) ball players,
managers, etc., down south and Mel
Allen narrating and participating
in a roundtable chinfest with such
knowledgeable personalities' as
Frank Frisch. A1 Rosen and Phil
Rizzuto. Cosell, well-grounded in
baseball lore, came up with solid
interviews with Lew Burdette.
Robin Robins, Bill Rigney, Frank
Robinson, Ted Kluszewski, Casey
Stengel. Jim Piersall, Early Wynn;
Herb Score, Ted Williams, A1 Ka-
lirie and others.

As usual in panel discussions,
Frisch was the scene stealer with
his flow of shrewd comment on all
aspects of. ball playing. In this in¬
stance, he sounded off on the
Baseball Hall of Fame with the
observation that the citadel of
honor should have plavers i” ? t
when they can enjoy, the distinc¬
tion, not later. He said RizzuiO. uc-
served a niche. .but real soon. Both
Rizzuto, and Frisch thought the
Yanks would again take the AL
pennarit. Rosen, on the other hand
and understandably so, wanted to
see the Yanks finish in eighth posi¬
tion. A sad, touching note in the
60-minute show was a film flash of
Roy Campanella during a . Dodger
party in L.A: at which he spoke
feelingly of his 1958 coast plans.
Consensus was that Milwaukee
would again clinch the NL pennant
in 1958, The only thing missing on
the shbw was Hilda Chester, the
grandstand tummler. Rans. •

PANTOMIME QUIZ
With Mike Stokey, host; Howard
Morris;; Carol Burnett, Milt
Kamen, Stubby Kaye, Denise
. Darcel, Tom Poston, Carol
Haney, Dorothy Hart; Don Rus¬
sell, announcer
Producer: Stokey
Director: Alan Dinehart
30 Mins., Tries., 9:30 p.m.
ASSOCIATED PRODUCTS INC.

| ABC-TV, New York
... ■ . (Grey).

Mike Stokey likes to kid himself i
about the .fact that his “Pantomime'}.

SWING INTO SPRING
With Benny Goodman, Ella Fitzger¬
ald, Harry James, Jo Stafford,
McGuire Sisters, Ray Eberle
Bambi Linn & Rodd Alexander,
Red Norvo, Teddy Wilson, Dave.
Garroway

Producer: Charles Dubin
i Musical Director: Ralph Burns i
j Writer: Sarett Rudley
60 Mins., Wed. (9), 9 p.m.

; TEXACO

NBC-TV, from N.Y. (in color)

(Cunningham & Walsh)
“Swing Into Spring,” a one-time

MISS OLIVK

With Patricia Heneghan, Gareth
Jones> Geoffrey Toone, Naomi
Chance, Ronan O’Casey, Yvonne
Warren, Patricia Webster, Sheila
Gallagher, Natalie Lynn; Vilma
Ann Leslie, Mark Baker, Jay
/.Evans, Robert Ghisays, Bill Ed¬
wards

Writer:. David Osborn
Director: Philip Saville
75 Mins.; Sun., 9:35 p.m,

ABC Network from Manchester
American’ writer David Osborn,
an ex-public relations huckster, has
Written a slice of Manhattan life,
in “Miss Olive” which owed its
impact largely to a sensitive and
highly moving performance by
Patricia Heneghan. Osborn de¬
scribes his play as. a “brutal” one
and certainly he pulled no punches
in describing the bitter story of a
typical New York executive secre¬
tary who, highly successful dareer-
wise and financially, nevertheless
misses out in the love stakes. Os¬
born is clearly most concerned with
the problem of these talented
women who live vicarious and frus¬
trated lives and are doomed to
spinsterdom, as a result of their
business success,

“Miss Olive” concerns one such
woman.- Love has passed her by
until. One night, at an office party,
she falls for one of her colleagues
who gives her a fast line in ro¬
mantic talk, leads her gently up a
garden path, which gives promise of
a rosy future and. then loses his
nerve and walks put on her next
day. Osborn’s theme is that this is
the usual state of affairs with
America’s career women which is
obvious norisense and his play
might have been stronger if he had
turned his clinical eye on the many
spinsters in the late thirties and
early forties who suffer the same
way hut without the soothing com¬
pensation of a well-paid arid inter¬
esting job.. ;

Nevertheless, “Miss Olive” is
full of shrewd observation and his
characters, though mainly routine
ones, come to life most vividly.
Patricia Heneghan is a vital actress
with offbeat looks but . compelling
personality arid she eagerly seized
some excellent opportunities pro¬
vided by the author. The scene in
Which she and Gareth Jones, as the
feckless lover; discover each other
was richly gripping arid the mo¬
ment when she realized that she
had been stood up and dumbly and
miserably looked at the absurd
Easter bonnet she had bought for
the anticipated date was poignant.
Iri the extreme.. V.

. 'This was mainly Miss Heneghan’s i

■ Quiz” cannot find, a winter berth, j Texaco shot pitching for the motor-
| ^£ fi Pt. tn •.some dark cave. Only jsts* Seasonal tune-up biz. was a
; diftereri.ee, he pointed out on h s : . spotty musical stanza that failed,
j Attest;,. replacement show pre- . to make maximum use of the avail-

i niiere, is that this time he had to able talent. As a reminiscence.of
(come out of hibernation earlier the swing era of two decades ago,
than usual. - lit produced some nostalgic notes,

; Aow m its 11th season,“Panto’ ‘but the drive and the excitement;
.is.as. sensible a summer show as which typified' the pop music of
I one is likely to find, but for the the 1935-40 period was missing, ex¬
last couple of summer seasons, accept for the performances of Ella
distracting note of professionalism .Fitzgerald and Jo Stafford, sold and -
; has been noted in the format and j j n tandem

Goodm^ billed in his
! key: chooses the most: Charming ^ IDg V,

I and exuberant of guests <as the 1 th J a " d

j roster for. the first stanza indi- !*£

• cates), but there’s little vicarious.’ pp ° re Sn;S-nn d plSian? « S
; pleasure left in the parlor game; i -mfmow line ^ccerit in tlm
the; way .it’s played on the. air is'serint but the old swine Standards
too proficient and-the formattmg is ‘ sounded like Carbons* of the real
[consjclerabiy -more polished than at ^S^e^ho^sSchliperl^
i sidemen as Teddy Wilson, on piano;

] any homescre^ mind thSt the i wei^n h?ndft£

'get^^^sueh V thines 'as J ^‘TncrediWe ^ vork dunn ? the instrumentals
ilMnSS »«»«• .»»• visual lifts

; Short Shorts? and Crowbar —; ‘ c •

Saloon That’s for the Birds,” in The show was much more suc-
under a minute is a sigri-Pf just, f^ssful irt the vocal department,
how-professional the professionals I Although Miss Fitzgerald was not
on ' “Panto”, have become. The j t0 <> impressive in her opening
signs are caught too quickly, leav- j number, ‘Riding High, she hit her
ing little of the pleasant anguish jn?ri a l solid groove in a midway
that comes of not being able to put | J^^^sion routine \vith “IGotta
a bit of mime across. ! ?TT gh j v£ q TT The ,??, ues ’ ^ and

Stokey programmed only punch i Hard-Hearted Hannah, and^ to-
lir.es and -puns that to ordinary l Esther with Miss Stafford, in great
might seem completely impossible j^
to convey without words. And to ■ This Or That, Miss

think that in a living room “To be I Stafford, in her solo spots, was at
or not to be” can take the full two j “ ie , '^ r y °n “Ive

minutes! Art. It Bad and L e t s Get Away

.- : . .. . ■ . l From It All- -

! The McGuire Sisters contributed
1 a tricky arrangement of “Blue
i Skies” and, together with some
[ okay hoofing, “I d Rather Lead A
Band.” Ray Eberle, who was part
of routine in which the sounds of
the old Glenn Miller and Tommy
Dorsey bands were recreated, also
did well on his one song, “Blue
Champagne,” but here again the
cameras monotonously trained on
his face throughout the number.

As a showcase for Goodman’s
clarinet, there was a preem of a
new Ralph Burns’ composition,
“Spring Rhapsody,” which had a;
pretty melodic line, but this seg¬
ment was presented with a stiff
! formality that , slowed down the
proceedings. As narrator. Dave
Garroway s bland, style and
clinched, script also failed to in¬
fuse any vitality in the show

Hcrm.

night but there were also some
effective, performances by Jones,
Geoffrey Toone and Ronan O’Casey
as business, tycoons, Yvonne War-.
ren as a gabby junior with a string
of boy friends and an outstanding
small, piece of thesping by Naomi
Chance .as a secretary who des¬
perately wants to find a man of
her own for keeps but has to be
content with a once-a-week rendez¬
vous with an obstinate bachelor.

Philip Seville's direction Was
ably controlled and caught the at¬
mosphere of a successful New York
office excelleritly and for this he
was also indebted to the realistic,
glossy sets pf Voytek. Osborn’s
writing was at .times a shade too
rhetorical blit he shows a keen
intuition and . a compelling turn of
phrase. Rich.

THE EMPEROR JONES
With Kenneth Spencer, Harry H.

Corbett, Connie Smith, Uriel
Porter, Van Boolen,. Stan Sim¬
mons, Frank Blaine, Harold Hot¬
ness, Bari Johnson, Jimmy
Moore, Cleo Dupont, Rita Lester,

Raymond McCIean, Bill Patter-
son, David Biraza, Chief Odongo
Producer: William Kotcheff
Adapted by Terry Southern
75 Mins., Sun., 9:35 p.m.

ABC-TV, from Birmingham
Eugene O’Neill-filled the drama
slot on; both the British networks
last Sunday (30). While the second

part of “Strange Interlude” was,,,- - .-—-—-

being aired on BBC-TV,^^‘The Em- j Everly^ Bros., Durante and inter-
peror Jones” was being given the j views U P nicely,
treatment by the commercial out-1 WHDH-TV has mounted the
let in a production .emanating from ; show for the teeners, but Clayton
ABC TV’s studios. Coincidence or | makes slick pitch to “older” view-
not, it was certainly a unique; ers by explaining terping of the
tribute. [youngsters and,also interview chats

“Emperor Jones” is hardly the i w | t ? 1 , , e principal: teachers^ etc. in

BOSTON BALLROOM
With Bob Clayton, host; Everly
Bros., Jimmy Durante, Cam¬
bridge Catholic High SvUool
students, others
Producer-Director: Sid Pike
60 Mins. Sat. (12), 8-9 p.m.
WHDH-TV, Boston
Here is a fine example of live
locally produced tv fare which , is
Channel 5*s challenge to the nets
on prime time. Slotted opposite
the two Perrys, Coriio and Mason,
show, which segued- in following
the Dick Clarke Show, nabbed an.
unbilled walkon from Jimmy Dur¬
ante, appearing in a nitery date at
Blinstrub’s. Teresa Brewer, who
had been billed, was unable to
come in due to illness, but dancing
qf the high schoolers to disks spun
by Bob Clayton plus numbers by

type of program to command and
hold a mass audience. At the best
of times it would not be an easy¬
going play but the adaptation by
Terry Southern and the addition
of ballet sequences to illustrate
the nightmare of The haunted man
hardly eased the way: *

The dramatic highlight of the
production was the performance
by Kenneth Spencer in the title
role. A niari whose stature mea¬
sured up to the character, he had.
an. authority and presence which
enriched the role and gave it depth
arid meariirig. The arrogance which
he displayed in the-first act hit the
right note and the mental torture
he suffered as he tried to escape-—J
knowing his end as a tribal ruler 1
had come—had a grim air of real-
(Continued bn page 42)

| Willi U1

[which he brings out smoothly com¬
ments on the present generation
contrasted with parent's days. Kids
illustrated “The Stroll” to a re¬
cording by-the Diamonds. Durante
yocked it up with Clayton to open
the show and pitched, for his new
album. Shoiv got off to great start
with camera panning on Durante's
phiz for opening shot and Durante
rushing about shouting. “Where’s
Clayton?”

Station should be kudosed for
its enterprise iri taking up this type
of show and fashioning. it into a
well paced quiet version with de¬
corum.

That show has impact is already
determined by WHDH-TV decision
to keep it going indefinitely follow¬
ing three showcases and running of
pilot film of a high school Tecord
hop at Bridgewater High. Guy.

TV-MUMS

Pfis&it&Y

Wednesday, April 16, 1953

ST, LOUIS

v Stations: KSD, KTVI, KWK. TV Homes: 560,200. Survey Dates: March 1-8, 1958.

top ten Network shows

1 .

Gunsmoke <Sat 9:00-9:30) .

.KWK

41.9

3.

2.

Perry Cbino (Sal: 7:00-8:00) .,..

.KSD

40.8

4.

3.

Playhouse 90 (Thurs. 8:30-10:00) ...

.KWK.

36.4

4.

Danny Thomas (Mon. 8:00-8:30) .

.KWK

35.5

5.

5.

Have Giin Will Travel (Sat. 8:30-9).

zkwk

35.2

67

6 .

December Bride (Mon. 8:30-9:00V ..

.KWK

34.9

7;

.7.

Alfred Hitchcock (Sun. 8:30-9*66)..

KWK.

34.7

8 .

I’ve Got a Secret ( Wed. 8:30-9:00)..

KWK

33.3

8 .

9.

Wliai’s My Line (Sun. 9:30-10:00) ..

.KWK

32.9

9.

Red Skelton (Tues. 8:30-9:00 u . ... KWK

TOP TEN MULTI-WEEKLY SHOWS

tl0:00 Report (M-F 10:00-10:151.. . . KWK
♦Art Linkletter < M-F 1:30-2:00 > ., KWK

♦Mickey Mouse Club (M-F 5:30-6:00) KTVI
iLatest News iM-F 6:15-6:30i . KSD
tWca., Spprtsview (M-F 6:00-6:15) KSD
♦Amer. Bandstand (M-F 3-3:30. 4-5) KTVI
♦Queen for a Day (M-F 3:00-3:45'. v KSD
vWrangler’s Club (M-F 5:00-5:45) ’. KSD

f Movie (M-W 10:30-SignofD . ....KWK

♦Price Is Right (M-F 10:00-10:30) . , KSD

Death Valley Days (Sat. 9:30);
Boots and Saddles (Fri. 9:30) / .
State Trooper (Tues. 9:30) .
Whirlybirds (Tues! 10:00) ’!.7

Harbor Command, (Wed.; 9:30) .....
Annie Oakley (Sat 6:00) '•.•:•:/...

Star Performance (Wed. 10:00);
Highway Patrol (Thurs. 9:30) , .

Passport to banger (Tues. 9:30)..
Honeymooners (Sun.. 6:00) ......

Martin. Kane (Mon: 10:00) .
Silent Service (Mon. 10:00V . . . . . .
Damon Runyon Theatre (Tues. 9:c
Studio 57 (Wed. 10:00) 7,,v.7 ; /..
Cisco Kid (Sat. 5:30) . .... ; ...

Sky King (Sat. 11:30) ' . : 7: 7.'. .-Z

Big. Story (Fri. 9:30 >
Frontier (Sun/ 10:30>

.Sea. Hunt (Thurs. .9:00)

.. KWKV.

. . U. S. Borax

31.0

52 Your Hit Parade . ; ..

...KSD

179

.KWK...

..NBC

27.2

45 Basketball ... / .

7.. KSD

19.0

..KSD....

..MCA

26.2

41 Passport to Danger .

...KWK

20.2

:.ksd....

..CBS

249

47 J 10:00 Report .....

...KWK

17,7

1 MOVie

. . . KWK

17.7

. . KSD ...

..HTS

24.2

45 i 10:00 Report .....

...KWK

22.0

1 Warner Brothers ..

...KWK

19.0

..KSD.,..

.. Ziv

22.9

36 Circle Theatre ...:

...KWK

26.9

. KWK-..

.. CBS

22.0

67 i Cartoons ........

.. . KSD

6.0

I Farm Newsreel ...

...KSD

6.3

; KWK..,

..Official

20.5

42 Studio 57 : . . . ; . . .

... KSD

17.4

. KSD ...

.. Ziv

20.2

30 Playhouse 90

...KWK

35.7

..KWK..

.. ABC

20.2

32 State Trooper . . . . . .

...KSD

26.2

. KTVI...

7. CBS

179

35 My Friend Fiicka...

...KSD

18.5

..KSD...

.. Ziv

179

39 Silent Service .......

;..KWK

179

..KWK...

...NBC

179

39 Martin Kane ..:....

...KSD

179

). KTVI...

.. Screen Gems

17.5

27 State Trooper .....*

...KSD

262

.-.KSD....

..MCA

17.4

35 Star Performance ..

...KWK

20.5

.KSD...

7. Ziv

17/2

52 Paul Winchell

...KTVI

89

.KWK...

.. Nabisco

16,5

56 Fred Moegle .. ....

.. .KTVI

8.5

. KWK....

.. Bagnall

16.4

35 Jane Wyman .

r . .KSD

16.2

.. KTVI,..

.. (Official

14.5

24 Boots and Saddles ..

...KWK -

27.2

.. KSD ....

. . NBC

142

33 i News—E. Brown ....

. . .KWK :

16.7

1 Sports Page .:.:

...KWK

14.7

.. KTVI. V

,. Ziv

14.2

20 Playhouse 90....., .

. . KWK

36.5

.KSD./..

. . Minot

14.2

31 Lone Ranger , .

..KTVI

16.2

CLEVELAND

Stations: KYW, \VEWS, WJW. TV Homes: 484,100. Survey Dates: March; I-8, 1958.

TOP TEN NETWORK SHOWS

Gunsmoke. *Sat. 10:00-10:30) .WJW

Perry Como ‘Sat. 8:00-9:00> .KYW

Playhouse 90 (Thurs. 9:30-11:00) .! Z WJW
Danny Thomas (Mon. 9:00-9:30) . . . 7WJW
Wyatt Earp (Tues. 8:30-9:00) .... WEWS

Have Gun Will Travel tSat. 9:30-10) WJW
Sugar Foot < Tues. 7:30-8:30 > . WEWS

Playhouse of Stars (Fri. 9:30-10:00) .WJW .
Climax ‘Thurs. 8:30-9:30> .;. WJW -•

Maverick 'Sun. 7:30-8:30) WEWS

Red Skelton tTues. 9:30-10:00) ... ... WJW :

TOP TEN MULTI-WEEKLY SHOWS

tPopeye <M-F 5:30-6:00) : . . KYW

tSohio Spbrts Final (M-F 11-11;I5> . WJW
♦Amer. Bandstand (M-F 3-3:30, 4-51 WEWS
t6 O’CloCk Adventure <M-F 6-7:00) KYW
♦Mickey Mouse Club iM-F 5:30-6:00) WEWS
♦CBS News <M-F 6:45-7:00 1 . WJW

^Dinner Theatre (M-F 6:00-6:30) ! WEWS

. /News—T. Field fM-F. 11:00-l 1:15» . WEWS
tilth Hr. News, Wea. (M-F 11-14:15) KYW
♦Comedy Time (M-F 5:00-5:30) ..:... KYW

42.9 2.

41.2 3.

38.1 m

36.9

35.9 5 *

32.2 .

32.2 6 .
31.5 6 .

30.8 7

Silent Service (Sat. 10:30) _____

WJW...

. NBC

31.2

Highway Patrol (Tues. 7:0.6)-7.

WJW...

.Ziv

239

Popeye (M-F 5:30) ..,,. ,...

.KYW...

. .AAP

238

Frontier Doctor (Mon. ;7:00) . ’.....

.KYW...

.HTS

229

Annie Oakley (Sat v 6:30)V, . . ......

WJW ..

. CBS

22.2

Death Valley Days (Thurs. 7:00)....

KYW ...

. .U. S. Borax

21.5

San Francisco Beat (Wed. 7:00)....

.WJW,; 7

. CBS

21.5

Studio 57 (Fri. 7:00)

.KYW..:

. MCA

20.2

Captain David Grief (Wed. 7:00) . .

.KYW...

. Guild

199

Kit Carson iSun.. 6:00)

WEWS ..

.. MCA

19.9

Gray Ghost iThes. 10:30) „ .......,

WJW... .

,. CBS

199

If You Had a Million (Thurs- 7:00).

.WEWS..

..MCA

19.5

Badge 714 (Mon.. 7 : 00 ) ’ . ...;.

.WJW...

..NBC

19.2

Charlie Chan (Sat. 7:00) , .:...,...

. WJW...

., TP A

18.5

My Little Margie (Fri. 7:00) /.,..

. WEWS ..

. . Official

18.5

Waterfront (Thurs/ 10:00). ,..,

.WEWS..

..MCA

18.5

Code 3 (Tues. 10:30) :

. WEWS : .

7. ABC

18.2

Sheriff of Cochise (Thurs. 10:30) ..

KYW ..

,. NTA

18.2

Range Rider iSun,.6;3d) .

WEWS .

..CBS

17.9

Sea Hunt (Fri 7:00) - , . : 7. .. ,

WJW...

.. Ziv

179

(Continued ou page 36)

48 Your Hit Parade ..._.KYW

42 6 O’clock Adventure ... :KYW
53 Mickey Mouse Club .... .WEWS

38 Badge 714 ___....,7; WJW

55 i Bowling Stars._; . . ..WEWS

I Liberace .......... .WEWS

38 If You ,Had a Million.... WEWS

38 Captain David Grief.... .KYW

.36 My Little Margie .... . .; . WEWS

"35 San Francisco Beat./...,. WJW
5° Boats and Saddles ......WJW

37 Code Three: ....WEWS.

34 Death Valley Days.......KYW

32 Frontier Doctor ........ KYW

48 City Detective ........; .KYW

33 Studio 57 ............ KYW

26 Playhouse 90 ........... WJW

34 Gray Ghost ....... WJW

26 Playhouse 90 ... . ^WJW
46 Jane Wyman . .. ....,...WjW

32 Studio 57 .... j^. .... . KYW

Wednesday, April 16, 1958

kfiRtET#

RADIO-TELEVISION

S3

TV Tape—Tera’

London, April . 15.

The BBC’s Vision Electronic Re¬
cording Apparatus—already tagged.
“Vera”—will revolutionize the
present form of tele-recording it
was claimed at a special demon¬
stration of the apparatus on which
BBC technicians have been work¬
ing for nearly two years. . “Vera”
provides immediate reproduction
from a tape-recording. At the dem¬
onstration a recording in sound
and vision was flashed on to the
screen, within a minute of viewers
seeing the original program. A
telerecording would have taken
several hours..

Cecil McGivern, deputy director
of BBC television, claimed that the
tape recording method would be
particularly useful to the news,
outside broadcasting and talks.
Quality w^as excellent, lacking all
the fuzziness usually associated
with telerecording.

In America tape recording has
been in use for about two years but
the BBC claims that in many re¬
spects its method is better. Where¬
as in the U. S .special wide tape
is needed, the BBC uses magnetic
tape Of halfran-inch width which is
obtainable from any manufacturer.
The BBC is to offer “Vera” for
development to any interested
manufacturer with a view to export
and eventually adaptation to home
use,. ...

“Vera” will shortly be put into
experimental service at the BBC’s
Lime Grove Studios.

In'Concept’Bow

A two-hour educational "spec”
centering row the -meanings and
concepts of freedom will be pro¬
duced by MISTA. (Metropolitan
Educational Television Assn.). and
presented on WCBS-TV, the CBS
flagship in New York, on May 4.
Sunday presentation Will run from
2:30 to 4:30 p. m.

Program is. the first of a series
tip be done by META for the sta¬
tion under , the working title of
“Concept.” Series will examine
the concepts basic to 20th Century
. man, including such topics as law,
the state; education, science, etc.
For the .first show oh freedom, host
and star will be Prof, ; Charles
Frankel, philosophy teacher at Co¬
lumbia U. in N. Y.

Format will have Frankel explor¬
ing the concept of freedom from
every philosophical angle, and util¬
izing various forms of discussion,
i.e.. Straight lecture, interviews,
panel sessions. Program Will be
produced by META program chief
Dick Heffner and Will originate
. from META’s own production Set¬
up at the Carnegie Endowment
Institute Bldg , in N. Y.

B’CAST PIONEERS
TO HONOR DEMILLE

Hollywood, April 15.
Cecil* B. DeMille will be guest
of honor and speaker at the 17th
annual dinner-meeting, of the
Broadcast Pioneers, Tuesday, April
29, at the Statler Hotel. De Mille
will be awarded a special citation
for his contributions to radio and |
tv drama. Additional awards Will
be announced at the gathering/
John F. Patt, head of WJR, De¬
troit, and prexy of the Broadcast
Pioneers, announced that four ad-,
ditional cjiapters have been or¬
ganized: Northern Ohio, Michigan,
Southern California and Heart of
America (Kansas City, Mo ).

Carl George, WGAR; is prexy
of Northern Ohio group; Don De-
Groot, WWJ, heads up the Michigan
chapter; Robert O. Reynolds,
KMPC, preside over the Southern
California chapter, and E. K. Har-
tenbower, KCMO, Kansas City; is
spearheading the Heart of Amer¬
ica unit. ' : i

1

A Coward For The A AIT

-By JO RANSON =

It was 9:47:03 a m. and on my ciggy-stained desk
was another one of the boss’ curt green notes at¬
tached to a public notice from a morning daily, (The
note read: “Rans, Who?” and the notice, said
“WANTED: Men in good physical condition to play
aggressive- contact sport Op tv show in preparation.
High potential , money prices.- Ail sizes and weights.
Apply in person/ Wilton Productions . ..”

. This was right down my athletic alley. I owned
dumb bells, read musty copies of Physical Culture
and possessed a P.S.A.L. pin from P.S. 157, Brook¬
lyn. The boss, with unfailing perspicuity, had chosen
the right man for the assignment. So I thought.

I called on Wilton Productions and met One, Gor¬
don Auchincloss, who said he was readying a tv. af¬
fair called “Free For All,” in which brawn for a
change Would replace brains. “This program is de¬
signed to get away from the plethora of intellectual
quiz programs now on the air,” he said. You know,
all the brainy shows. It’s high time the muscle ,
boys, the lads with physical ability got a chance on
the air. Here’s an application blank and be sure
to fill Out the “How do you rate yourself?” section.
It read: “Very brave,” “Fairly brave/’ “Courageous,”
and “Coward.” The blank also asked: “DO. you
Wish to maintain your amateur standing in ariy par¬
ticular sport?”

Auchincloss, who is co-producing “Free For All”
With Happy Felton, said he is seeking male, teams of

five to. compete in various obstacle course-games and
encounters similar to “Prisoner’s Base” and “Cap¬
ture the Castle.” Competitions would be staged in
arenas such as Ebbets Field- and Polo Grounds and
portions of the events would -be telecast: One of
the regular features would be to hide money and
keys to new cars in the arena and have spectators
Swarm on the field in search of the prizes. This
Would be called “Land Rush.” Teams could win as
high as $100,000 to $125,000, according to Auchinloss.
Many of the games would be based on tough army
manuals and physical education books.

Response, to the ad for athletic men produced such
types as former paratroopers, ex-Marines, stunt
men, dynamiters, prospective cops, a jailer, a PH.D
in economics residing at the Harvard Club and a
junior exec with J. P. Morgan Co. To date he’s had
100 personal applicants and 50 phone calls. Auchin-
.closs said one of. the problems he faces is the AAU
and. what happens to the amateur standing of con¬
testants. Major tv outlets have shown considerable
interest, in “Free for All,” he said, and it was his
hope to launch the show next month. He .thought .it
would be more interesting to watch than the Roller.
Derbies that got tv off to a shoving, elbowing start
a decade ago. Auchincloss looked at my application
blank, “You forgot to rate yourself,” he said.

“Put me down as a coward,” I replied, turning
: the pale green of VAriett/s' anni cover.

Six Radio-TV Specials
Set For 300 Stations
On Israel’s 10th Anni

Three hundred radio stations
and many tv outlets in the U.S.
will broadcast special programs, on
the loth anni of the founding of
the State of Israel beginning April
24. 'Saul Carson, radio director
and producer of the American.
Committee for Israel’s 10th Anni¬
versary Celebration, is fashioning
six special programs for the occa¬
sion. In this project he’s being
counseled by Robert M. Weitman,
CBS veepee of program develop¬
ment; and Morris Novik, radio-tv
labor consultant. : Both Weitman.
and Novik are members of a large
showbiz committee hailing the oc¬
casion;

Opening ceremonies, in the
American celebration will take
place at Independence 1 Hall, Phila¬
delphia, on April 24. Former
President Harry Truman 'will-be
one of the speakers and the nets
will carry this event.

Carson is readying three 15-
minute transcribed shows, “Israel
Is Born,” a documentary with
voices Of outstanding Israeli lead¬
ers and “Israel Sings,” two pro¬
grams with folk songs plus English
continuity. Also in the works are
three 30-minute productions,
among them a “Salute to, Israel,”
with. Carl Sandburg poems, music
by Ernest Bloch; narration by Dr.
Allan Nevins, Prof, of American
History at Columbia U., Gen. Lu¬
cius D. Clay; Dr. Channirig H. To¬
bias, chairman of the board of
NAACP, and former Sen. Herbert
H. Lehman, general chairman of
the entire anni project.

Other 30-mihiite shows are “The
Governor Salutes Israel” featuring
tributes from seven American
governors, and “To Israel a Thanks¬
giving,” a religious show: with
religious leaders, of various faiths.

David Ross will play the role
of poet and prophet on two 30-
minute shows. Announcers will be
John Causier and Chet Gould.

Committee members from broad¬
casting ' include Tex McCrary,
Harry Maizlish, Dr. Frank Stan¬
ton, Steve Allen,, Sid Caesar and
Ed Sullivan.

FOR HR. FILM SERIES

Hollywood, April 15.

CBS Coast program chief Wil¬
liam Dozier has signed Stanley Ru¬
bin as a producer, and assigned
him to a new hour-long filmed se¬
ries. Ruban has been a producer
at TCF-TV, and prior to that Was
at RKO.

Rubin will produce an untitled
dramatic series about an ; airline
detective- Series will have a ■con¬
tinuing character in the lead role,
and will be located all over the
world. Pilot script was penned by
Irwin and Gwen Gielgud, arid the
pilot film is due to roll in the next
60 days..

Rubin 1 was a producer at. -RKO
when Dozier was. production chief

there. >■•••' ■ • J

- “Leave It To Beaver,” the
George . Gobel - owned situation
comedy package, got a reprieve
ori next season, but on a different
network. Ralston-Purina and Miles
Labs, who.: currently co-sponsor
“Broken Arrow” on . Tuesday
nights over ABC-TV, have inked
as a team again arid next season
are inserting “Beaver” at 8:30 p.m.
Fridays on ABC..

BBC Haring Trouble
L With Its Comics; Was
Sellers In Bad Taste?

London, April 15.

There has been a tiff between
comedian Peter Sellers and the
BBC; and Sellers, whip, as one of
the Goons; is one of the UK’s star
tv and radio funsters, is still pret¬
ty touchy about it. It all started
when the BBC frowned on a pro¬
posed Sellers’ sketch concerning
the.; Prime Minister which, it
opined, Was bad taste. At the end
of the show Sellers pattered: “It’s
all lies. All lies. It’s Tom Sloan’s

Meantime; Procter & Gamble; fault”— arid then added a refer-
bought Tuesday at 9 on ABC, Slot: erieie to liniment. Sloan’s is the
currently holds “Arrow.” The soap/ name of a Well-known liniirient and

company will insert /“The Rifle¬
man,” a package acquired from
Wm. Morris, in -the slot.,

“Beaver” spent this season on
CBS, first Fridays at 7:30 and then
Wednesdays at 8. For the. summer,
ABC is inserting a live musical
show from Hollywood in the 8:30
Friday anchorage. It’s called “Stars
of Jazz.” ; :

$1,000,000 SUIT

A $1,000,000 damage suit has
been filed by David Robbins, film
producer arid packager, this week,
against Frank Cooper Assoc., Sy
Fischer, CBS, Colgate-Palmolive
Co. and Ted Bates agency for al¬
leged use of a quiz game entitled
“Who’s Dot?”, the format of which
it’s claimed is the same as “Dotto,”
currently being aired over CBS.

Robbins in a complaint, filed in
the: Supreme Court of New York,
Claims to have presented the for¬
mat to the Cooper talent organiza¬
tion in Nov., 1955., Robbins corir
tends that he arid Cooper^repre-
sentatives entered into negotia¬
tions for the talent organization to
represent Robbins but that negoti¬
ations were never completed.

Louisville—Jim Bollinger, : an¬
nouncer at local radio stations for
the. past ll years, joins the sales
staff of WAVE radio, effective
April 7.

Tom Sloan is acting boss of BBC’s
tv light entertainment.

Sloan sent Sellers a letter of re¬
buke, describing the comment as
“inexcusable and unforgiveable.”
With riO further BBC dates on his
books Sellers decided that he was
Out, but noW the BBC has offered

On Tap for N.Y.

WNTA-TV, the Newark-New
York tv station which just became
part of National Telefilm Asso¬
ciates, is about to close deals with
the Pittsburgh Pirates and the St..
Louis Cardinals—but only for the
games these two National League
teams play against the Dodgers
and the Giants. A completion of
negotiations will give the Gotham
video Outlet 44 Dodger and Giant
games tq televise in the town
where the teams were homebased
last year' and where interest in
them reportedly still Tides high.

It’s; understood the Pirates deal
with WNTA-TV has been closed,
all but for the final inking. The
dicker with the Cards is still going
on.. The Dodgers and the Giants"
play'll games in each of the. cities
they visit, so, as the arrangement
shapes up, they’ll each provide 22
games for New York bomescreen-
ers. Add these 44 games, to the
22 others the Frisco Giants and
the L. A. Dodgers play in PhiUy,
and the New Yorkers have three-
quarters of their away skeds avail¬
able on New York tv. WOR-TV
will be carrying all of the. Phila¬
delphia Phillies’ home games. =

.WNTA is going after the Dod¬
gers and Giants through St. Louis
and Pittsburgh to skirt extensive
expense in line charges from the
Coast. Pittsburgh is relatively,
close to New York, and St. Louis
is not half-way: across the coun¬
try, as compared to the 3,000-mile
coaxial needed for Coast emana¬
tions.

’57 Net Income

After losing $899,593 in 1956,
DuMont Broadcasting Corp. show¬
ed a 1957 net income of $243,460
or 15,8 cents a share. For the last
Ifeven months of 1957, the earnings
of New York radio station WNEW,

__ acquired by DuMont last spring,

him a tv date on May 3. It says: i ™ r e JL e added to those from WABD,

__ it • • . • AT* V Mf’or omH

N:Y. tv’er, and WTTG, another
video station in Washington.

Cornpany’s gross revenues were
$i0,293,587 as opposed to 1956’s
$5,564,913. The. new profit is not
subject to Federal tax since there
was a tax loss carried forward
from 1956. .

Company in which there were
6,983 stockholders, at the end of

_^__,1857, as holding its annual stock-

edy, has left for Australia with holders powwow May 12 in New

We do riot consider there is any
quarrel now. Mr. Sloan has not
taken offense about the remark
made about him.” Whereupon
Seilers agreed , to take the date but
cautiously added that “he will
think twice about doing a half-hour
program of his own on BBC.”

. Another Goon comedian. Spike
Milligan, frustrated by tv’s attitude
to his particular zany type of corn-

dark hints about it being for good.

400G ABC Radio Biz

ABC Radio has inked four spon¬
sors worth $500,000 in gross sales
to its remaining sked. Ex-Lax,
GMC Truck & Coach, Kitchen Art
Foods and Miller Brewing are the
bankrollers. .

Ex-Lax is co-sponsoring the
“Weekday Newscasts” Tuesdays
and Thursdays. at .10:55 ri.m. and
Mondays and Fridays from 1:55 to
2. /. GMC taken “Late Sports,” a
nightly five-minute strip, and
Kitchen Art has. two segs on Don
McNeill. Miller has taken the
biggest sked, signing for 50 ABC
five-minute newscasts weekly.

TV Zooms In a Tornado

. . Wichita Falls, April 15.

Probably the first time in the history Of the fifth estate, tv was
in n position to bring viewers a first-hand picture of ari approach¬
ing and terrifying tornado.

Syd Grayson, prexy of KSYD-TV, CBS affiliate, reported that
ori April 2, at 5:35 p.m. the station was warned of an approaching.
tornado. Orie minute later he ran outside and saw it heading toward
the city and forming directly over the tv station. At 5:37 p.m. his
cameramen rind chief engineer, had their cameras on a parking
ramp and pointed smack at the oncoming tornado.

At 5:40 p.m. Bill Hood, KSYD’s news director, was on the air do-,
scribing the formation of the monster.

The tornado struck at 5:42 p.m. with the funnels hitting the
ground less than 100 yards from the live cameras. The ZOomar lens
of tbe ; tv cameras had them in perfect detail on live tv. Hood then
went on to describe, the location and progress of the funnels. The
telecast of the event was continued until 5:58 p.m, at which time
the danger had passed over the city.-

KSYD was flooded with, communiques hailing. the staff for re¬
markable coverage of a nightmarish 20 minutebattle with nature.

York. Principal item on the
agenda, will be to vote on changing
the company name from DuMont
Broadcasting Corp., a partial carry¬
over from the old days of the Du¬
Mont Television Network, to Met¬
ropolitan Broadcasting Corp. Feel¬
ing among company’s top execs is
that the- DuMont name forces a
comparison with the former net¬
work despite the fact that there is
little, if any, corporate similarity
remaining. They also figure that,
comparisons being odious, it’s dif¬
ficult to live down the fact that
there w r ere once dozens of stations
connected with the DuMont name
(after founder; Allen B. DuMont)
while DuMont Broadcasting only
owns four stations, two in tv and
two in radio, latter two added in
the last 12 months. Besides WNEW
is a Cleveland radio station, WHK,
on which an official closing still
pends.

Incidentally on May 5, DuMont
Laboratories, from which DuMont
Broadcasting was spun off a couple
cf years back, is having its own
annual stockholders’ meeting. That
is expected to take place in New
Jersey, at the manufacturing com¬
pany headquarters.

AS Boone Summer Sob

Singer Andy Williams is being
mulled by sponsor Chevrolet as
Pat Boone’s summer replacement.

Boone will take a 13-week hiatus
from his Thursday-at-9 half-hour
sometime early this summer. He’ll
definitely be back on ABC-TV next
fall.

86 TV-FIUIS .

J^Risfr

Wednesday, April 16, 1958

£^Tbn^fir T*1TT xri>TTT Cl? riTV IIV ri r rv PPrtri? A M ril A PT Variety’s weekly chart is based on the 22 major markets regularly reported by Tele-
U1I-01-LAI1 riiUUttAJU tUMl. each month, in addition.to 133 other Telepulse tabulated U.S. markets, covered

over the course of a year.. Cities will be rotated weekly. The . Variety chart is a compilation of data on syndicated: films, as well, as network and live programs, in each
market, tinder the top 10 multi-weekly heading, the it) stands, for local programming and the (*) for network shows.

(Continued from page 34)

CHICAG O

TOP TEN NETWORK SHOWS
RK. PROGRAM—DAT—TIME ST A. RTG*

1. Gunsmoke (Sat. 9-9:30)..........WBBM 38.2

2. Perry Cpmo (Sat. 7-8:00) ....,.,. . 7WN3Q 36.2

- 3. Danny Thomas (Mon. 8-8:30)...... WBBM 32.5

4. What’s My Line (Sun. 9:30-10:00) .. WBBM 31,7

5. Loretta Young (Sun. 9-9:30) .. WNBQ 28.7

6. Tales of Wells Fargo (Mon. 7:30-8:00) WxNBQ 28.5

7. Bob Hope (Sun, 8-9:00) . ..WNBQ 28.3

8. December Bride (Mon. 8:30-9:00),... WBBM 28.2

8. Lassie (Sun. 6-6:30) •, .... >7 WBBM 28.2

8. Wyatt Earp (Tues. 7:30-8:00).. 7 /..; . . WBKB .28.2

TOP TEN MULTI-WEEKLY SHOWS
RK. PROGRAM?—-DAY-—TIME ST A* RTG.*

1. ‘Mickey Mouse Club (M-F 5:30-6:00) WBKB 23J

2. tSusan’s Show (M-F 4-4:30) ......WBBM 22.8

3. TNews Roundup (M-F 10-10:15) . . WBBM 19.9

4. tin Town Tonight (M-F 10:15-10:30) . WBBM 16.1

5. ‘Verdict Is Yours: (M-F 2:30-3:00) . . . WBBM 15.5

6. ‘Big Payoff <M-F 2-2:30) ...WBBM 15.1

7. tBu-s Bunny, Friends (M-F 6:30-7:00). WGN 14.5

8. ‘Art Linkletter (M-F 1:30-2:00)..., . WBBM 14.3
S. tFeature Film (T-F 10:00-11:45) .. ... WGN 14.1

10. ‘Beat the Clock (M-F 1-1:30) WBBM 13.3

Stations: WBBM, WBKB, WSN. WNB<?. TV Homes:'

1,791,700. Survey Dates:

March 1-8;

1958,

. TOP TWENTY SYNDICATED SHOWS

AV.

AV.

top Competition

AV.

RK. PROGRAM—DAY—TIME

STA.

DISTRB.

RTG.

SH.

program

STA.

RTG.

1. State Trooper (Wed. 9:30). . ......

WNBQ.

...MCA

22.2

34

Circle Theatre...... .

.WBBM

21.4

2. Silent Service (Tues. 9:30)....... . ,

. WNBQ .

... NBC

21.5

34

African Patrol ......

.... . WBBM

IB.5

3. Annie Oakley. (Fri. 6:00)..........

WGN..

...CBS

19.5

43

S News—Bentley ....

13.3

1 CBS News:.*

13,7

4; : Cisco Kid. (Mon. 6.00) . .:..

.WGN..

. . . Ziv

17.0

41

S News—Bentley ...

WBBM

11.7

1 CBS News f ......

.....WBBM

10:7

.5. African Patrol (Tues. 9:30)......,

. WBBM

... Gross-Krasho

16.5

26

Silent Service.

.....WNBQ

21.5

5. Sheriff of Cochise (Wed; 10:00).....

.WNBQ.

.. ; NTA.

16.5

30

) News Roundup ....

.....WBBM

23.7

(In Town Tonight..

.....WBBM

18.7

6. Brave Eagle (Tues.. 6:00);.........

• WGN.;

... CBS

16.0

37

i News—Bentley „! .

....WBBM

14.0

1 CBS News ..

....WBBM

14.3

7.- Sky King (Thurs; 6:00) ___...

WGN..

... Nabisco

14.9

38

( News—Bentley ...

...WBBM

12.0

1 CBS News...

..WBBM

11.7

8. Bugs Bunny & Friends (M-F 6:30)..

, WGN..

.. . AAP

14.5 ;

26

Disneyland .....,.

. . . . WBKB

21.2

8. Men of Annapolis (Mon. 9:30).:

. WGN .,

.: Ziv

14.5

22

Studio One .......

....WBBM

24.4

8.. Sea Hunt (Wed. 8:30) .. :

.WGN .

Ziv

145

22

I Got a Secret.....

....WBBM

24.7

9. Death Valley Days (Mon, .10:00) . . . :

WNBQ.

.... U.S. Borax

14.2

24

1 News Roundup.

.....WBBM

17.7

1 Fair Store Movie.,

.....WGN

16.7

10. Stories of tbe Century (Tues. 9:30) ..

.WBKB.

... Guild:

13.7

22

Silent Service.

.....WNBQ

21.5

11. Captain David Grief (Sat. 6:00). . ...

.WNBQ.

... Guild

13.2

31

CBS News Special. . ,

12.5

11. Highway Patrol (Fri..8:00) .......

:wgn..

... . Ziv

13.2

20

Phil Silvers ....

_WBBM

26.2

11. Honeymooners (Thurs: 9:30)........

.wgn: .

...CBS

13.2

20

Playhouse 90..

.....WBBM

.26.2

12. Flash Gordon (Sun. 12:00) . ;. . .

.WNBQ.

,.. Guild

13.0

38

Kit Carson ...

..... WBBM

9.5

13. City Detective (Fri. 9:30) .........

WGN: .

.. . MCA

12.2

18

Person to Person

.....WBBM

26.5

13. Mr. District Attorney . (Thyrs. 9:00).

WBKB

... Ziv

12.2

18

Playhouse 90 ......

_WBBM

27,5

13. Studio 57 (Tues. 10:00) .

WNBQ

... MCA

12.2

23

S News Roundup... ..

.....WBBM

18.3

1 In Town Tonight..

.... . WBBM

14.7

DETROIT

Stations: CKLW, WJBK, WWJ, WXYZ. TV Homes: 986,700. Survey Dates: March 1-8, 10. 1958.

TOP TEN NETWORK SHOWS

1.

Gunsmoke (Sat. 10-10:30) ______

.WJBK

39.5

2.

Wyatt Earp (Tues/ 8:30-9:00).,.....

, WXYZ

36.2

3.

Danny Thomas (Mon. 9-9:30)...;..:

.WJBK

35.5

4.

Maverick (Sun. 7:30-8:30)...;.

.WXYZ

35.0

5.

Perry Como (Sat. 8-9:00) _______

. WWJ

33,0

6.

Sugarfoot (Tues. 7:30-8:30).. . >,.

.WXYZ

32.8

7.

Broken Arrow (Tues. 9-9:30).:.....

.WXYZ

31.5

7.

Jim Bowie (Fri. 8-8:30 ..........

WXYZ

3L5

8.

Playhouse 90 (Thurs. 9:30-11:00) . . v.

;WJBK

30.1

9.

. Have Gun, Travel (Sat. 9:30-10:00).

WJBK

29.2

TOP TEN MULTI-WEEKLY SHOWS

1. tPopeye (M-F 6-6:30) 7 . .. CKLW 27.9

2. ‘Mickey Mouse Club (M-F 5:30-6:00) WXYZ 24.6

3. ‘Amer. Bandstand (M-F 3-3:30.4-5) WXYZ 18.5

4. tNews—Jac Legoff (M-F 11-11:15) .WJBK 18.4

5. tDetroit Bandstand (M-F 5.5:30).. . WJBK 15.9

6. ‘Art Linkletter (M-F 2:30-3:00) ....WJBK 15.8

7. ‘Trust Your Wife (M-F 3:30-4:00) . WXYZ 15.3

8. ‘Price Is Right iM-F 11-11:30 a.ni.);, WWJ 14.7

9. ‘Verdict Is Yours (M-F 3:30-4:00) . . . WJBK 14.3

10. tSoupy’s On (M-F 11-11:30) .: WXYZ 14.2

1; Highway Patrol (Tues.. 10:30).:.:..7. WJBK:. I. Ziv

2. . Popeye (M-Sun. 6:00)... 7y......_CKLW..,. AAP

3. Annie Oakley (Tues: 6:30).....7:-,.. WXYZ. ... CBS

4. Honeymooners (Sat 10:30) ,....:. 7. . WJBK.... CBS

5. Death Valley Days (Mon. 7:00) .: WWJ.:... .U S. Borax
5. Stories of the Century (Fri. 6:30)7 ; .. WXYZ.... Guild

5. Topper (Wed. 6:30).... . . . . WXYZ.... Tele Star

6. Silent Service (Thurs. 7:00) .7.■. 7.' . WJBK.NBC

! 7. Boots and Saddles 1 (Thurs. 7:00),.... CKLW.... NBC

V Last of the Mohicans (Fri. 7:00)..... CKLW. 1. ... TPA
; 8. Ramar of the Jungle (Sat. 2:00).... .WXYZ.,.. TPA

8. Sheriff of Cochise (Wed. 7:00)7.77,.. CKLW... NTA

9. Brave Eagle (Fri. 6:30) 7; .;....CKLW :... CBS

9. Frontier Doctor (Sun. 6:00)........., WXYZ.... HTS

10. Dr. Christian (Fri. 7:00) ...,..... .... WJBK.. . . .Ziv
j 10/ Sky King. (Thurs. 6:30).: .. 7 . ... . CKLW. . Nabisco

10. Three Musketeers ^.Mon. 6:30)WXYZ.... ABC

11. Men of Annapolis (Tues. 7:00)---WJBK.... .Ziv

12. Captain Dayid Grief (Mon. 10:30)7: . WXYZ_Guild

13. Ambs ’n’ Andy (Wed. 7:00) />;V...:.. WWJ..... .CBS

13. Tracer. (Sat. ; 10:30)... .:. r.y.i'.:’. WXYZ ..7 . Minot
13. 26 Men (Sun. 6:30). : ... i..... WXYZ ... ABC

29.9

51

)Hockey ..

1 Don Wattrick.

, . WXYZ
..WXYZ

16.7

15.T

25.5

43

Premiere-Parade .......

..WWJ

25.5

24.5

47

Mickey Rooney....

..CKLW

13.9

23.5

38

Your Hit Parade........

..WWJ

17.2;

19.9

39

Badge 714............;

. .WJBK

14.2

19.9

35

Brave Eagle ...;. .—.,

. /CKLW

17.9

19.9

36

Bugs Bunny__.......

.CKLW

15.4

19.7

36]

Boots and Saddles......

. CKLW

18j>

18.9

34

Silent Service.......,.

.WJBK

19.T

18.9

31

Dr. Christian-......

,: WJBK

17.5

18.5

43

Hockey --.......

. .WJBK

13.2

18.5

33

Amos ’n’ Andy......... -..

WWJ

15.9

17.9

31

Stories of the Century ..

.WXYZ

19.9

17.9

29

Premiere-Parade

.WWJ

25.5

17.5

29

Last of the Mohicans...

.CKLW

18.9

17.5

34

N.O.PJD. ... . ..

.WXYZ

15.2

17.5

35

Frontier.......

WWJ

14.5

17.2

31

Casey Jones ............

.WWJ

15.2

16.2

27

Studio One ....... .....

.WJBK

21.7-

15.9

28

Sheriff.of Cochise..... .

.CKLW

18.5

15.9

26

|

f

I

w

WJBK

23.5

15.9

27

[Premiere-Parade

.W*WJ

26.5

BUFFALO

Stations: WBEN, WBUF, WGR. TV Homes: 352,400. Suryey Dates: March 1-8, 1958.

TOP TEN NETWORK SHOWS

1. Gunsmoke (Sat. 10-10:30) ”7.. .WBEN 4L2

1. lVyatt Earp (Tues. 8:30-9:00 •....:.. WGR 41.2

2. Sugarfoot (Tues. 7:30-8:30) WGR 40.0

3. Danny Thomas (Mon. 9-9:30>....._WBEN 38.2

4. Broken Arrow (Tues. 9-9:30) ......WGR 34.5

5. Playhouse 90: (Thurs. 9:30-11:00) .... WBEN 34.2

6. Maverick (Sun. 7:30-8:30) . . ....7 WGR 33.2

7. Ozzie & Harriet (Wed. 9-9:30)....;.:.WGR 31.9

8. Lawrence Welk (Sat. 9-10:00) .. . WGR 30.6

9. Rin Tin .Tin (Fri. 7:30-8:00)........ WGR : 30 3

TOP TEN MULTI-WEEKLY SHOWS

1. ‘Mickey Mouse Club (M-F 5:30-6:00). WGR 26.6

2. til O’clock News (W-F 11-11:15).. .WBEN 24.5

3. tEsso Reporter (M.T.Th 11-11:15)... WBEN 22.3

4. tNews, Poth, Wea (M-F 11-11:15) . . WGR 20.1

5. ‘Arner. Bandstand (M-F 3-3:30.4-5) . WGR 19.5

6/ ‘Trust.Your Wife (M^F 3:30-4:00) WGR 18.3

7. ‘Captain Kangaroo (M-F 8-8:45 a.m.) WBEN 17.5

7. tWea, Sports Rev (M-F 11:15-11:30). . WBEN 17.5

8. ‘Art Linkletter (M-F 2:30-3:00) ,.. . WGR 16.1

8. tpopeye Playhouse (M-F 9-9:30 a.m;) WBEN 16.1

COLUMBUS

TOP TEN NETWORK SHOWS

1. Gunsmoke (Sat. 10-10:30) ..,... WBNS 46.0

2. Danny Thomas (Mon. 9-9:30)... .. WBNS 40.2

3. Perry Como (Sat. 8-9:U0) !. WLW-C 36.2

4. Playhouse 90 (Tliurs. 9:30-11:00) . .. . WBNS 34,0

5. Have Gun. Travel (Sat. 9:30-10:00) . WBNS 33.5

6. December Bride (Mon. 9:30-10:00) . WBNS 32.2

7. Lineup (FrL 10-10:30' .WBNS 31.5

7. Person to Person (Fri. 10:30-11:00) WBNS 31.5

8. Tales of WellsPaTgo (Mon. 8:30-9:00) WLW-C 31.2

. 9. G.E. Theatre (Sun. 9-9:30) ... WBNS 30.9

9. What’s My Line (Sun. 10:30-11:00) . .WBNS 30.9

TOP TEN MULTI-WEEKLY SHOWS

1. ‘Mickey Mouse Club »M-F 5:30-6:00). WT\"N . 22.4

2. tPopeye Theafte aT-F 6-6:30) ..... WBNS 21.8

3. vLooking Long (M-F 7-7:1$).. : • WBNS 21.6

4 . ‘CBS News (M-F 7:15-7:30) ...WBNS 21.3

5. tNews—Pepper, Wea (M-F 11-11:15) WBNS 21.2

6. tCasper Capers (M-F 4-5:00* .. WTVN 20.6

7. ‘CapL Kangaroo (M-F (-8:45 a.m.) . WBNS 15.1

8. ‘Art Linkletter (M-F 2:30-3:00) ; WBNS 14.1

9. tNews, Weather (M-F 11-11:15.) . WLW-C 13.5

19. tRomper Room (M-F 9-10:00 a.m.) . . . WTVN 13.3

1.. Sea Hunt (Sun. 3:30) r .

WGR .. V

. .Ziv

33.5

64

50th Film Feature. .

14.7

2. Sheriff of Ccchise. (Fri. 7:00).......

WGR...

...NTA

32.0

63

Sword of Freedom..

,... WBEN

10.2

3. Highway Patrol (Tues. 10:30)... /.

. WGR...

. :Ziv

30.2

48

Decoy.. .... .....

....WBEN

20.9

4... Silent Service (Sat. 10:30), . . .......

WBEN..

;. NBC

29.5

45

Harbor Command...

19.7

5. Captain David Grief (Tues. 7:00)7. .

.WGR...

. . Guild

24.4

47

Annie Oakley.

_WBEN

19.5

6. Gray Ghost (Wed. 7:00) ....... ..,

.WGR...

. CBS

22.9

48

26 Men ... ..

... . WBEN

17.2

7... My Hero (Thurs. 7:00) ...........

.WGR...

. .Official

22.9

48

Studio 57-......

....WBEN

16.5

8. Honeymooners (Sun. 10:30)7.

.WGR..

..CBS

22.0

35

What’s My Line .:...

... WBEN

25.2

9, ; Men of Annapolis (Mon. 9:30). 7....

WBEN..

; ; -ZiV.

21.5

31

Top Tunes & New Talent . WGR

32.3

10. Decoy (Tues. 10:30)..... 7 . ..

WBEN..

.. Official

20.9

34

Highway Patrol 7.7..

...WGR

30:2

11, Mike Hammer (Mon. 7:30)... 7.....

WGR -.,

. .MCA

20.9

34

Robin Hood.[..

....WBEN

22.9. __

12. Whirlybirds (Mon. 7:00) ..........

WBEN;.

. CBS

20.7

44

Meet Corliss Archer

...WGR

17.5

13. Code 3 (Fri; 10:30)...............

WGR...

.ABC

20.5

31

Person to Person..

....WBEN

30.2

14. Harbor Command (Sat. 10:30).. 7..,

WGR ...

.. .Ziv

19.7

30

Silent Service... 7.. ■

...WBEN

29.5

15. Annie Oakley (Tues 7:00) .....:,.

.WBEN.,

.. CBS

19.5

38

Captain David Grief-

...WGR

244

16. Casey Jones (Sun, 6:00) 7. ........

. WGR ...

..Screen Gems 18.2

43

Idlove Lucy........,

...WBEN

19.5

17. Long John SilveHSat. 11:30)..,.

WGR;..

. CBS

17.5

47

Andy’s Gang.____

....WBUF

11.2

18. : Meet Corliss Archer (Mon. 7:00)...,

.WGR ..

. .Ziv

17.5

37

Whirlybirds ........

....WBEN

20.7

19. Whistler (Mon. 10:30) ... .

;WGR...,

. CBS

17.5

28

Studio One.. __...

...7WBEN

27.2

20. . 26 Men (Wed; 7:00)....

WBEN..

:. ABC

17.2

36

Gray Ghost . 7.

.... WGR

22.9

Stations: WBNS, WLW-C, WTVN.

TV Homes:

173,600. Survey Dates:

March 1-8,

1958.

17 Death. Valley Days (Sun. 9:30) ..'.

.. WBNS ..

,, U.S. Bofax ;

30.9

2. Highway Patrol (Tues, 10:30),..

..WBNS..

. . Ziv

28.9

3. Last of the Mohicans (Sat. 10:30)..

, . WBNS ..

.. TP A

27.0

4. Honeymooners (Sat. 7:00) ........

..WBNS.:

.. CBS' *

26.9

5. Whirlybirds (Thurs. 7:00), 7.......

.. WTVN..

...CBS

23.2

6. P6peye. : Theatre (T-F 6:00)....,,.

WBNS..

. AAP ,

. ?1.8

7... Annie Oakley (Mon. 6:00) . __

7. WBNS . 7

.. CBS

21.5

8. O. Henry Playhouse (Fri. 7:00)....

i. WTVN..

.. Gross-Krasne

20.9 •

; 9. Sky King;(Fri. 6:30):.. ....

10. Frontier (Tues. 6:30).. . ;.... . . ..

10. Harbor Command (Fri. 9:30). / ...

11. Sea Hunt (Thursi 8:00)

11. Soldiers of Fortune (Thurs. 6:30).
12., Mama (Wed. 6:30) ...

13. Captain David Grief (Thurs. 7:30),

13. State Trooper (Jlon. 10:30)......

14. Gray . Ghost (Fri,; 7:30).... I;

15. Waterfront. (Sun,: 6:00).., i /...

16. 'Casey, Jones (Tues. 6:00) .. /..

16. Silent Service. (Mon. 7:00) ......

WBNS*..

. .'Nabisco

20.4

55

WTVN..

.. NBQ

19.9

51

WTVN..

.. Ziv

19.9

28

WBNS..

. Ziv

19.5

27

WTVN..

. MCA

19.5

47

WBNS..

. . .CBS

19.2

52

WBNS..

.. .Guild

18.9

31

WTVN..

..MCA

18.9

30

WBNS,.

...CBS

18,2

32

WBNS.,

..MCA

17.2

34

WTVN..

., Screen Gems

16.5

44

WTVN..

.. NBC

16.5

30

Bob Hope.'...

Studio 57 ...,....* *!*!
Something Different...
[ Midwest Hayride .... ..
i Looking-r—Long ...
tCBS News . ...... N 1

Casey Jones_

Hopalong Cassidy ....'.

i Looking—Long ..... ;

l CBS News .........

Johnny Mack Brown...
Outdoors With Mack ...
Playhouse of Star!
Groucho Marx ..,.,

Martin Kane___

Colonel Bleep....,
Circus Boy;

Studio One.

Rin Tin Tin.

Best of MGM_!

Popeye Theatre...;

{ Looking—Long ,,
1CBS News....

WLW-C- 1

28.2

WLW-C

11.5

WTVN

20.9

WLW-C

17.0

WBNS

20.7

WBNS

20.3

WTVN

16.5

WTVN

15.5

WBNS

21.7

WBNS

21.3

WTVN

109

.WBNS / 11.4

26.5

......WLW-C

26.7

15.9

11.5

25.9

WBNS

22.7

26.2

17.5

18.7

21.7

21.7

Wednesday, April 16, 1958

USsuEfr

The firm end unshakable endorsement of NBC Radio’s MONITOR by national
advertisers has sky-rocketed billings to a record $5,000,000 annually!

MONITOR is doing the job it set out to do. At low cost it is delivering and
selling to huge audiences. Here are some current MONITOR campaigns:

NATIONAL AOVERTiSER LISTENER-COMMERCIAL IMPRESSION8 PER WEEKEND

AMERICAN MOTORS CORPORATION . . .. ... . • .> • . . ... ... . 21,461,000
GENERAL MILLS, INCORPORATED . * . . 21,962.000

LIGGETT A MYERS TOBACCO COMPANY . > . . . ...*■> . * 10,102,000

THE NESTLE COMPANY, INCORPORATED. , . • • • 20,600,000

PABST BREWING COMPANY . • . . « * . .. . . . V , 21,962,000

PLOUGH, INCORPORATED . . • 21,461,000

Already In 1958 more than 70 national advertisers have used MONITOR.
''MONITOR is vital, always on the move, going places faster than ever with
audiences~and advertisers. You can go places, too, on . MONITOR ,

TW WilKIND *ASK> W .NM.

38

RAMO-TELEVISIOX

\U25btBFf

Welnegdajv April 16, 1951

Guild Downbeat on Syndication

; Continued from page 29 ;

inf* up the overseas sales operation.
Moreover, Cole decided almost at
the same time to capitalize on
Spanish market telefilm sales , in
. a manner such expanded from pre¬
vious south-of-the-border under-
takings by Guild, and he started
dubbing of “Captain David Grief,"
“Minutes of Prayer,” and “King¬
dom of the Sea."

< 5) Shortly prior to his takeover.
Cole’s opinion obtained and Guild
decided to put some 500 RKO
.comedy shorts on the market. Not
counting barter, the sale of “Big
Rascals,” a batch of former the¬
atrical short subjects, is. the other
point of direct sales contact with
stations. In nine weeks. Guild re¬
ports it has closed sales in 18
east coast markets on 133 Leon
Errol 1 flicks. ;

(6* A moratorium ’ on foreign
| production was called by prexy
I Cole, since any production made
from here on in overseas could
jiot he ready for sale to a network
until January, a time Cole feels is
inopportune for national selling.
Kaufman had incepted plans' to
produce, a series , in England and
on European location called “Sabo-

tage.” This was only one of three
deals which were suspended when
Cole took over, he explained.

(7) Not least important, are the
executive changes at Guild. Kaufr
man, under . pressure from his
board of directors and having only
recovered from ill health, report¬
edly withdrew as president volun¬
tarily, recommending sales chief
Cole for his job. Since the change,
Cole has taken over Kaufman’S
office space, and the former chief
(and still chairman of the exec
committee under a “longterm con¬
tract”), who moved into a smaller
office, is presently helping on the
production of “Light of the World”
with the regular production staff.

At least 10 persons have left
since Cole’s takeover, many of
them Kaufman's old associates or
members of his family. They con¬
stituted only a minor part of the
overall “home” staff. Then too,
men such as Irving Feld, the new
general sales - manager, have been
signed on.

As reasons for. dropping plans
for new syndicated product com¬
pletely, Cole said “It’s because the
tremendous amount of high-budget
theatrical product that’s been re¬
leased has grabbed too much play¬
ing time and the advertisers are
just as happy to participate, in
these features more than once a
week rather than buy one weekly
half-hour, program.

“No one appreciates, that a dis¬
tributor pays a $1,200,000 or a
$1,500,000 to make a half-hour
show. If it makes a small rating
you stand to lose a great deal of
money. There is less margin of
risk in features, where it is easier
to predetermine what its history
on the air will be. Two or three
syndicated- failures and a company
can go out. of business entirely.”

filed with Department of Justice,
but “we ere fully convinced that
there is nothing In the contract be¬
tween Universal and Screen Gems
which we feel is improper.”

This .is . the second anti-trust ac¬
tion to hit Columbia and . Screen

Gems in the feature field, the ini- to „ Set caught with writing

tial one growing out of the anti- ! be . nds ” in this outing of the Ziv

block hooking Suit brought against

Screen Gems and other feature e ?nH «ff

distributors, now pending to the sunken

courts. submarine.

—■ ii ■ ' i^— .■ Comparing the .kickoff episodes

and the Sat. (12) night-outing on
O uaa JiaaISam DSv WCBS-TV, N; the series has be-

OyilQICallOn DIZ come sogged with not up to pan

_____ . ■. ■ ■ ' __ seripting. The adventure contained

Cpntlnued from pa«e 29 ,■ . in the undersea footage, neverthe-

or supplementing web shows via

j. .. • outings, incidentally, set a high

syndication. standard for pro action-adventure

In the year that syndication is drama, utilizing more workman-
coming of age, breaking the $100,- 'l^ e scripting, .

000,000 barrier, these are the key drowned by

factors for its growth: greater unrealized potentialities. The ideas,
acceptance of the biz by major r-e- both of which were good, were
gionaj advertisers and top ad

Syndication Follow Dp CBS Fillfi ProbcS

Producer Ivan ““‘allowed him- [feW OttOt A^fiS

f"» Ier ,« se ?fsyndicationi bylocal fashioned paraphanalia, the big
advertiser?, as well; m addition to steel , globe, oxygen line etc., as
other reasons, need for local pro- opposed to the trim, agile skin
gramming -by stations, etc. diver.

Another reason why the major When the lumbering plot -lines
syndicators wax rosy .about, this were left above water, and the
year is the depleting supply of fea- viewer followed freelance skin
tures to television. Last year, at diver Lloyd Bridges beneath the
this time, the cinematics were sea * tb e episode had moments -of
making a coast-to-coast rumble, high adventure. Otherwise it was
manyof the major libraries having implausiblehocus-pocus.
been introed in September ; ThiS GeaeRoth and^UhamJIcGraw

year, upcoming is the Paramount rec tor John Florercould have done
lA bl ^ r /’ SQI ?® po?tr i? !,and -the res- faetter by concentrating on the
tdue from the pre-SAG bundle; not stronger points of the show, the
nearly as competitive as 1957, underwater aspects.

When; even with the pix competi- * Horo.

tion, telefilnis scored the estimated -— -——^—

$ 80 , 000 , 000 . ‘Bonk of Knnwl«]ire’

/ , iN(?RID BERGMAN i ’;..

£ f-NTA's.- SV-#/

famous

FILMS

Her* is programming that is
head and shoulders above the
crowd. Through NTA's FAMOUS
FILMS, pioneering programming
service plan for TV stations, al¬
most 1,000 hours of “Hall of
Fame" TV programming ore
available, by subscription, at
huge savings!

At a fixed low price ... . you can
subscribe to this tailor-made,
flexible, new TV station pro-
gramming ^ervice, giving you
the most of the best program¬
ming . for the least cost . . .

and gain a terrific competitive
edge in your market!

You'll telecast these other
top-quality TV Shows:
Fabulous Feature Films

from such outstanding producers as:
20th C*ntury-Fox David O. Svlinick
J. Arthur Rank Sir AUxancUr Kotjla v

Great Half-Hour Shows

starring such fop stars as:

Rat' O'Brian Ida Lupin*

ioan Blandalt . Taraia-Wright

•oris Karlaff Paul lukat

Famous Cartoons and
Short Subjects

Including the following, many
of them Academy Award Winners:

"littla lulu" Georg* Pal ”Pupp*»oon$"
Grantland Rit* "Speaking of Animals"

"Spartk'ghts" "Unusual Occupations" .

AFTRA-SAG

Continued from past 29

AFTRA to the. fullest extent. Many
things can be done in this direc¬
tion by mutual assistance. In our
negotiations just concluded we :
were immeasurably aided by many
members of our fact-finding and
negotiation committees who are
primarily AFTRA members..

“A planned interchange of mem¬
bers, board members and staff, on
each of the negotiating commit¬
tees of the two unions in this field
of mutual interest would seem
most desirable. We have there¬
fore, appointed a committee, con¬
sisting of Leon Ames, John Lund,
Rosemary DeCamp, George Chand¬
ler, Art Gilmore, executives and
counsel. With the hope that you
will appoint a similar committee
to conduct meetings toward these
ends.” .. ... * ■

SAG emphasized after consider¬
ing the AFTRA proposal in the so-
called “gray” area in taped tele-
blurbs, it found it unacceptable.
And as far as jurisdiction is con¬
cerned. said SAG, it feels it has
been “properly, fairly and prac :
iically delineated” in its recent
past with ad agencies. ■

Screen Actors Guild said it was
willing to have committees from
the two unions meet to discuss the
situation, but carefully declined to
go along with the AFTRA proposal
for a joint administrative-negotiat¬
ing group.

$80,000,000. ‘Book of Knowledge'

—~—'■■■ ... - TV Rights "Acquired

Rvanamid Licensing rightsto laase films on

Wfaiiaimu “The Book of Knowledge,” using

-Continued from pa,ge 28 sss puppets and live actors, has been
network, or local quarter r hour acquired by Walter Christian
news shows. C&W has done some Duennhaupt Film Productions. The ;
research, and has found that it’s license was granted by the Grolier :
« of “Knowl-

getting something, like a. 33% share
among farm families.. Still too
early to tell abput. its effect on
sales, but the general response

edge.”

Projected series will be aimed

amdng distributors, dealers, etc., for theatrical exhibition* as well
has made Cyanamid enthusiastic as tv. The puppets are a develop-

abput the series.

ment of Duennhaupt, who has been

Fact is! that the farmer is prob- co-producing, directing and writ-
ably the most broadsided consumer ing for the European film industry
in the. U. S. when it comes to ad- for more than 30 years,
vertising. He’s hit by ads. in the — - ~~ —

general magazines, by the . farm

journals, by the newspapers, direct . IMfi-TV Affile
mail, even to a lesser extent by f MIIIIB

radio. Cyanamid has found a way continued from pace 25

to hit him With television, and it’s , ■ . , , ;

been the medium history that the P roposa l und « ' advisement, but
competitidn won’t stand still for it. meanwhile is raising a row with
—— ' i' i ' •' ; ——— • the web oyer a renewed outbreak

ffino « ■■ free Plugs by the network’s tal-

GBS Strike ent. Affiliates claim some stars are

. _• ,. ..... „ going way overboard- on the cuffo

.• . Contlnued from page 27 ■ ^ product plugs, and demanded that
a settlement. “The union first says the network clamp down on the
it wants money, and then its job situation.

security” The spokesman added. Free plugs are traditionally a

“You never know what the issues sore point with affiliates, who feel
are.” the product is getting for free what

Bomb Scare it ordinarily would have to pay for

Before the morning talks con- in terms of buying airtime. The
vened, CBS was hit by a bomb Plugs, they say, are robbing them
scare. At 8:50 yesterday morning, of potential spot revenues,
a CBS switchboard operator re-

ceived an anonymous. call warn- — — 1 '

ing of a bomb having been placed CIavav

in 485 Madison, Ave., network OIOlGl

headquarters. CBS security force _ ■ .. . ^ ■_

was. notified immediately and the — Contlnued ^om^page 26 ==

While finding biz better this year
than ever before, CBS. Film Sales
has inaugurated a long-range re¬
search project to explore the new
areas of possible biz for syndica¬
tion.

According to topper Leslie Har¬
ris, “syndicators going back to the
same clients year after year are
just making the easy sale. With
only a comparative limited poten¬
tial, each Syndicator, in effect, is
taking biz away from another.”

Instead, more dough should he
sunk into studying the ways and
means of widening the area of the
syndication biz. Such a. project
is being launched ait CBS Film
Sales. - Harris pointed to many
large advertisers that ire hardly
wet in syndication; picking out
travel for one, and reeling off
plumbing, paint manufacturing,
tiling, hardware, furniture manu¬
facturing, sporting goods, and oth-

Hudes 5et Deals For
FereipFilmsoiiTV

Ted Hudes, flack-turned-film
salesman, who returned lately
froib .. a three-week European
swing, inked to handle two foreign
filmers here, both theatrically and
for television. He’s repping the
Gallic outfit. Concord' Films and
also has a similar arrangement
With E. B. Rose of England.

Concord is supplying a series of
half-hour documentaries, It*s also
going to distribute a series of
quarter-hour interviews (with Al¬
bert Camus, Madame • Beauvoir, •
Marcel Ayme, Jean Anouilh and -
Andre Maurois). Hudes simultane¬
ously acquired rights to Marianne
Oswald’s biographical flick on the
last of he “Living French Fauves;”
the painter Vlaminck. They’re both
for tv and theatrical release in the
U. S. All of the French celluloid
is being dubbed, with English nar-

Ih This Weelfs Post

CBS Strike

; Continued front page 27 ;

Slorer

;■ Continued from page 26 ;

FAMOUSFILMS

L. : | IQ Columbus Circle 8721 Sunset Blvd. '
|:?|J New York, N. Y. Hollywootf. CaUf. .

JUdson 2-730Q OLympia 2-7222 : ^

Aiili-Trust Suit

. Continued from page 29 .^ 555 '

will receive 27V^%, Which will be
increased to 30 and 40% when
Universal’s share of the proceeds
has reached ., $12,500,000 and
$26,000,000. . ;

Taking cognizance of Screen
Gems’ distribution of Columbia, and
other pix, the complaint -further
charges' that as a result of the ac¬
quisition, Universal has been elim¬
inated as a competitive factor in
: tv film distribution and that there,
) has been an undue reduction in the l
i number of competing enterprises;
‘ in the fields. . , j

!: j in filing the suit, assistant at- ‘
. torney general Victor R. Hansen
:: said the Justice Department fec-
> ognizes that features constitute a
substantial part of tv programming
. and the department hopes to fos-
t ter competition in that area.

Universal prexy Milton R. Rack-
' mil said he had not seen the papers

police,: in turn, were notified. N.Y. three riets, he said, DuMont’s bill-

me S bSig 4 f6rt^ S of'V Som® ‘f ”**■#** d “f lte

but none were found. In the mean- ed number of markets which were
time, personnel arriving. for work Interconnected by A, T. & T. facili-
wete lockbd out of the building; yet ties and which had four stations.

those already within the building
were, allowed to remain.

3 Return in Chi

It is difficult for the union, with

CBS. locals in sev

There is no danger to the public
in a seven-VHF station celling,
Wailes argued, since present rules
permit single ownership of seven

_pcum, anisic uHucisuii) ut seven

even U S! cities to 50$0a0-watt radip stations and no

for ^nsranc^^BWV v^aSout^at ^1“' concen ‘ ratlon " ha3 deval -

SS S rfnt e - gn + l° f d * sin t e ? r .ati n g in Furthermore he said, he is not

tnrn'S n tn S t? ? -' th - r 5» e i teC f h ^r“. ans >im pressed with ithe argument that
(.QPKvn H a t ^ eir .J 0bs f ^as^Wednesday the potential of VHF is 600 sta-
Both CBS tioils ' In g en uity of American en-

WBBM TV S ^ BBM gineers to solve the allocation prob-

minfci ■ tn,e stnke by ad- underestimated.,

mmistrative personnel, most of ...

whom had to learn on the spot be- ~~
cause the local shop had never held Greshler’n
an emergency training program for H r ® DIeS

all personnel. Operations have run Hollywood, April 13.

smoothly under the white collar “Fables of the Orient,” based on
staff so far. Station was off the ancient Japanese and Chinese folk-

v et /v* ttew teiw to

minutes of planned programming be produced artsist’ agent Ab-
; the first day. None of the adminis- npp J - Greshler.
trative personnel in Chicago has Segments will. be ' fashioned
been working overtime as a result around a running star character I
of Ihe strike,. that of.a young merchant. ,

FUNNY
MEN'S (
ACE IN
THE HOLE!

He’s the highest-paid TV gagj
writer in the business ($9;500 a :
week for the Perry Colno show)
—and Jack Benny, Milton Berle
and Tallulah Bankhead are just
a few of the other top enter¬
tainers who owe much of their,
fame, fortune and funny-bones
to Goodman Ace.

Now, in this Week’s Saturday
Evening Post, the king of the;
gag men tells how he does it—^
along with his noLso-iunny xe- .•
marks about some of the famed i
comedians he’s worked with.
You’ll learn why be quit working;
for Berle, how he soothed an
angry Tallulah Bankhead, and of
some of the zany goings .on in *:
Perry Como show gag-writing
sessiop.

It’s all there, including Ace’s
own version of how he .got from'
-Kansas City to a castle on Park
Avenue. Be sure to read “King!
of the Gag Men” in this week’s
Post.

(d pllf 9 ar^c6>f) 3 stories
2 serials, many cartoons .

Get your eopy today—
wherever magaiiaes are soMI

A CURTIS MACAZINK

Wednesday, April 16, 1958

f'SttiEfr

‘‘DECOY” starring Beverly Garland

One look and ten of Atiieiica’s top stations bought “decoy” within two weeks after sales began. Six weeks
later, “decoy” had been sold in 17 of the 25 major markets, plus 36 key secondary markets. Now, “decoy” .
is sold in 80 markets—]24 of the 30 major ones and 56 secondary markets!

First ratings proye “Decoy” is winner by a landslide against every kind of opposition.

Oklahoma City...34,1 A.R.B.... Friday 9 PM

Against “Cavalcade of Spbrtsf* 18.9,

“Walter Winchell File” 6.9 I

Boston... 2 4.3 A.R.B... • Sunday 10:30 PM

Against “State Trooper’* 10.5 (“What’s My Line” 7.6

Produced by Pyramid Productions:

Buffalo... 25.8 A.R.B.. • .Tuesday 10:30 PM

Against “Highway Patrol” 25,3 “O’Henry Playhouse” 7.7
New Orleans...28.9 A.R.B....Thursday 10 PM
Against “Gray Ghost” 14.3,

“News and Million Dollar Movie” 2.8 and 0.1

m

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40

RADIO-TELE VISION

The Year NBC Had It Made

*

Continued from pago 25

sccnding in Industry Interest and
importance any individual pro-
gram kudosing. Not much more
than a year ago (to be precise at
the Dec. ’56 Miami affiliate con¬
clave the network was still in a
mess, trying anew * after half a
dozen years of exec upheavals and
reorganizations to put its house in
order. Year after year there were
constant threats (sometimes trans¬
lated into actuality) of affiliate
defections, with Gen. David Sar-
noff in person on occasion called
into action to stamp out the fires.
The prexy scorecard in a few
short years read: Niles Trammell,
Joe McConnell, Frank White,'Gen.
Sarnoff, Pat Weaver and Bob Sar-
iioff.

There are those who take the
- position that the NBC reemergence
in ’f)T-’58 was achieved by default,
a situation stemming from the fact
that CBS, after many years of pro¬
gram supremacy, stubbed its toe
this time around. But such an ap¬
praisal fails to take into consid¬
eration some aggressive moves on
the part of the NBC management
—over and above the reshuffling
of the program schedules---in areas
which were stuffed off at CBS.

Promotion Factor

Not the least of these was the
promotion job incepted by the net¬
work, long before the '57r ! 58 sea- i
son got under way, with the on-
ttie-air drumbeating of the NBC
virtues, culminating in a major
closed-circuit dress parade and
pre-season press conference. Along
with this came a 1.000,000-line
co-op campaign In print media,
wilh the affiliates and the network
spl it King the tab. |

Almost equally as effective was
the “getting to know you" series
of personalized letters addressed
to the nation’s tv-radio editors;, an
innovation on the part of prexy
Bob Sarnoff which perhaps did
more to solidify his stature among
the newspaper-mag fraternity than
any other single gesture. His last
such communique, on radio in gen¬
eral and NBC Radio in particular,
drew an unprecedented press, be¬
ing compounded of honesty, fac- .]
tua-l data (two years ago NBC ■
would have shuddered at the I
tliought of revealing a $9,000,000
deficit) and conttroversy..

Along with the letters, inspired!
by the beefs from out-of-town edi¬
tors that the "New York boys" I
w ere getting all the breaks by vir-{
tue of their proximity to the
homeoffice, NBC, at an additional
cost of $100,000, has incepted
an “instantaneous^comnninication”
system (see separate story) by day-
and-date teletyping of news-as-it-:
breaks to tv editors In 40 key
cities through the use of privately
leased wires.

There’s no doubt but. that, on
the radio fronts Joe Culligan’s own
personality and industry have
played a major role in the AML
comeback, not only among station
men but on the sponsor front. In¬
deed, Culligan would appear to be
the key word in any reevaluation
of the radio web’s status, his flair
for projecting his own identity be¬
coming more and more pro¬
nounced.

No small factor in increased
station support—in. contrast to the
days of affiliate disenchantment—
has been the emergence of Jack
Paar. Almost single-handedly he’s

been licking the late night feature;
pix bugaboo, with stations clamor¬
ing for ‘ Paar Time.” Hardly a
week now gbes by but that some
CBS or ABC affiliate doesn’t put
in a bid to ride with the show. ■
Any realistic appraisal of the
two networks must certainly en¬
compass CBS’ outstanding con¬
tribution in the area of public, af¬
fairs programming. Also Colum¬
bia’s more enviable gross-and-
profits statement, a reflection of
top management braintrusting.
But all things being equal on the
! day-to-day program front, it was
that extra zing through which NBC
sold itself to the public , and its
affiliates that made the difference.

Salanf

—, Continued from pace 26 :==='

ing. Senator .Magnuson has an¬
nounced that his Committee plans
another go-round on pay television
next month. The Same commit¬
tee will: hold hearings on Senator
Bricker’s bill to regulate networks.
And Senator Monroney has said
he plans to have hearings on rat¬
ings in the near future.

Around D. C. In? 80 Years

“And so it goes^as far as the
eye; can see. We seem, to be in
orbit—going . around and around
the world of Washington in 80
years with different Committees
tracing the same ground when they
can’t think of anything new. If
there’s a lull, they take care of
that ; with a continuous series. of
attacks oh the floor of. the Con¬
gress. The Congressmen and
Senators lay into us on pay tele-
sion, on monopoly, on the Khrush¬
chev broadcast, on why we affili¬
ated with Station X instead of Y,
on juvenile delinquency, on vio¬
lence, on commercials, on West¬
erns. on quizzes, on censoring
Stephen Foster lyrics, on not cen¬
soring other lyrics, and—to bor¬
row' from- Yul Brynner’s King of
Siam (Rodgers & Hammerstein-
ASCAP—if Washington is listen¬
ing)—et cetera, et cetera, et
cetera.”

Remarking that, partisan politics
stop when it comes to broadcast¬
ing and that "radical and re¬
actionary turn into harmonious
barber shop quartets, to attack us,”
Salant observed that "perhaps pet-
works’ most unique contribution
to American history will be that
they’ve beaten politics to hollow
in the process of making strange
bedfellows: Senators Morse and
Bricker. (For purposes of that
sentence, discretion dictated that I
omit reference to Miss Hennoek.)”

Remarking that the continuous
required presence in Washington
| of the network toppers “was a
heckuva \vay to run a railroad—a
sobering . comment, in light of
what’s happening to the railroads;’’
Salant described the hotelroom
postmortem in Washington after
CBS’ testimony on the Bairow re¬
port:

“Our conversation was contin¬
ually being interrupted — New
York was on the tie-line. There
were crises with talent; crises with
programs; crises with sponsors;
even crises with crises. Maybe our
i business—of programming and
selling timer-wasn’t falling around

P'AntL'Tr

Kudo* for Candor

NBC President Robert Sar¬
noff is being cited this year by
the American Public Relations
Assn- for establishing, a public
relations program designed to
broaden, public acceptance of
network activities.

The association’s Certificate
of Achievement specifically
calls attention to Sarnoff’s se¬
ries of letters to tv-radio edi¬
tors for informal discussion
• of major industry issues and
as such incepting "a new era
of candor in the broadcasting
industry:”

our ears, but chunks Were falling
from the ceiling: And all we could
do was stay, in Washington waiting
for the next day’s testimony, while
we were trying to continue the
business of running a network by
remote control.”

Factors in Probes
Salant admitted; he doesn’t know
the cause or the c;ure—T’m not
sure how we ever got into this mess #
in Washington; I’m even less sure
how we can get but.” But he did
"suggest some of the factors which
may be contributing to this sport
of making; the network. presidents
the most investigated,. criticized
and harassed businessmen since
the robber, barons of the railroads
during the last century, or since
the days that FDR had his fun with
the money-changers in the temple
back in'the ’30’s.”.

Of Strikes & Smiles

Continued from page 27
times last night on the Jack Paar
' Show!” ' '

One: CBS publicity man on strike
duty was a little surprised when
he got . his assignirient: He wears
a. hearing: aid; and naturally; he
was assigned to audio control.

• * ■ * •

There were some pretty sore
execs the other morning at “Sun¬
rise Semester/’, the WCBS-TV 7
a. m. educational show starring
Prof. Floyd Zulli. It’s a two-cam¬
era, one-set show, but a 15-man
. crew was on hand at 5 a. m. that
morning, of whom no more than
eight were needed. Among the
grumblers, though, was: one. slight¬
ly puzzled, gent who kept on asking
why he was there, a research man¬
ager who was doubling as a sound
effects man.

• * *' * V.

As far as. grumbling is con- j
cerned, the guy who. had the most
justifiable, beef Was the sales exec
who was told to .come in at 4:30
a. m. Sunday morning (13). His
job:: to get the WCBS-TV test
pattern on the air.

WMTA

| Continued from page 31

paneler is not. aired), NT A is also
mapping out plans for in-studio.
wrestling or in-studio boxing, a*
format Cott used at WABD a few
years ago, after. 8.

On Thursday, station will com¬
mence with “special event night,”
a series of specially-edited shows,
one, for-instance, being a combin¬
ing of .the Kefauver and Army-
McCarthy committee hearings into
an hour-and-a-half one-shot.

And speaking of one-shots, Cott
emphasized the fact that WNTA-

WeAiesday^ April 16, 195>

TV will be doing a host of them
throughout the sked. He figures
they have sizeable audience ap¬
peal (a.g. WPIX’s highly-rated
“The Russian Revolution” a few
weeks back, which took the market
lead between 9 and 19 p.m. L

Cott did not spell out all the
programming plans,, but he did
say that he’s figuring on feature
films with sports hooks as the
early afternoon Saturday set up.
Early Sabbath afternoons will be
documentary features. NT A ex¬
pects to run ..all second-run feat¬
ures in narrow, frameworks such
as the aforementioned.

Mary Margaret McBride

Ray Nelson leaves the NTA Film
Network, which he bossed, to take
over the management (as presi¬
dent) of , -WNTA-AM-FM; tinder
Cott. Cott said stations; which
temporarily will hold to the; same
programming; will regenerate an
“old idea in radio—mostly talk,
but in this case, with some music,
and the music, he stressed, "will
avoid the top 40 format since “it
utilizes less than 1% of the avail¬
able record repertoire.”

In his personality search, Cott
has already inked Mary Margaret
McBride. She’ll do an hour *
day in a traditional 1 p.m. anchor¬
age. r '

Herb Sheldon,: who first worked
with Cott and WRCA and then, at
WABD, is joining the radio sta¬
tions as the 7 to 9:30 a.m. show
fronter. The morning strip with
Sheldon will contain a Series of
specially recorded comedy bits.
Cott is talking to iconoclastic
comedian Mort Sahl. to provide a
daily transcribed inclusion, and
ditto Bob & Ray (for “Mary Back-
stage”) and Harry Hershfield (for
a “Story of the Day” kind of
thing),

Cott said WAAT longtime Paul
Brenner will continue working a
four-hour broadcast day, but
WNTA will be dropping the well-
known “Requestfully Yours" for¬
mat and insert a new setup as yet
unspecified, WNTA will he confin¬
ing rock ’n’ roll to one show and
has hired former WOV gabber
Jocko Henderson to front a daily
3 to 4:30 p.m. stint in that genre.

Bert Lee Jr., like Brenner, is
staying on with the Newark 5;0Q0
watter. He’ll handle two radio
chores: a 7 p.m. recreation of. a
baseball game arid a midnight-to-
1:30 a.m. talk-about-spOrts show
from some metropolitari eatery.

On Sunday, from signon to sign-
off, some 18 hours, NTA: plans to
vary the menu by devoting-the
time to a different musical theme
each week, viz., a “Bing Crosby
Day’* or a ‘‘Richard. Rodgers Day.”

NBG Tetotyimig

Continued from page 27 —
before makeup. To establish the
setup requires a $.100,000 financing
out of operating funds. It’s figured^
the teletype system will more than'
make back its cost by eliminating
last-minute longdistance phone
calls to the papers involved and
regular telegrams. Some news¬
papers approached, . incidentally,
refused the teletype offer, claim¬
ing they take up too much room
. in the city room, managing editors
didn’t want ’em etc., but the over¬
whelming reaction has been accept¬
ance. ' ' ' • . ..

Webs currently have teletype
service into the New York dailies
and the wire service offices in
N. Y., as well as to o&o’s and affil¬
iates. However, this is the first
widespread network-to-newspaper
teletype operation set up.

Affds vs. Barrow

5 SS Continued from pace. 26
testified that although KJEO-TV
serves as many families as the VHF
facility “we. still face the strong
prejudice of- some New York ad
agencies who believe that the serv¬
ice offered by UHF is insufficient.”

Britt urged adoption of a Barrow
proposal to resolve proceedings re¬
gardingA.T.fcT. rates and authori¬
zation of private relay systems. He
said “exorbitant” line costs force
WLOS-TV and other North Caro¬
lina stations to rely on off-the-air
pickups for certain programs with
consequent weakening of quality of
the picture.

Umansky told the Commission
that “normal economic forces, plus
an increase in stations,, are rapidly
equalizing the networks. “If there
have been inequities in the rela¬
tionships between the networks
and the station in the past,” he
said, “they are being removed
consistently by free competition.”

\*

Set as
Canada AM Series

Toronto, April 15.

A two-hour musical gambit is
first of replacements, tagged
“Spring Festival/* slotted for the
next seven weeks at 8:30 to 10:30
p. iri. (Saturdays) ori the trans-
Canada network of the Canadian
Broadcasting Corp. Featuring some
of the~leading dance band arid cho¬
ral, groups in Canada, with former
stressing jazz. Dixieland, Latin-
American, Western and standard
pops, the new CBC-sporisored se¬
ries tees off April 19 with an hour
of Chico Vallee to be followed by
an hour of Lucio Agostini's music.

Subsequent sked will have three
modern-jazz groups-^Moe Koffman,
Harry Freedman, Art Morrow; two
one-hour jazz shows, Phil Nimmops
and Dave Robbins, May 31; Neil
Chotem’s orch.; an hour -of current
and past hit-parade numbers
played by Bert Niosi and his orch,
to be followed by an hour of West¬
ern tunes; an hour of folk music
and two half-hours of choral music;
Dave; Woods orch for an hour, to
be followed by a half-hour each
of the Dick Crowr Trio and the.
Lance Harrison Dixieland group.
Chorus groups , will include the Les-.
lie Bell Singers and the Elmer Ise-
lor Choir, both also of Toronto.

Bay Mated Shows

Mutual has drawn some fresh
sponsor coin, with Grey Industries, ,
Inc., and the General Motors Truck
Division moving in for a ride on
the net’s news shows.

Grey Industries,' makers of re-
silvering and silver cleanser prog;
ucts, bought a schedule of two-a-
day five-minute news segments for
13 weeks.

The GM Truck Division, which
also bought some time oil NBC
Radio, lined up MBS for a second-
year ride on news shows begin-
| ning mid-May and running into the
summer months. GM bought Ga¬
briel Heatter and another news .
show for a two-a-week campaign
for about. $39,000.

Cleveland — WERE, for the
eighth consecutive year, will broad¬
cast the entire Cleveland Indians
schedule for Central National
[ Bank, Carling Brewing Corp. and
( Standard Oil.' Jimmy Dudley and
Bob Neal again doing play-by-play
and . Tom Manning handling the
pregame ■ “Baselines” stanza.

Charleston, W. -Va, — LRobert
Sinclair has been named station
manager of WCHS here. Sinclair,
who’s been sales manager of the
Tierney Co. outlet for the past
three years, reports to John T.
Gelder Jr., v.p.-general manager
ol Tierney.

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41

Wednesday April 14,1958

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###

RADIO-TELEVISION

Foreign TV Reviews

SSS5 Continued from page 33. ^,^, ;

PStitEfr

Wednesday, April 16, 1958

ism. But the . visions of his un¬
savory past in the form of appari¬
tions in a wood were out of char¬
acter. y .

Spencer completely dominated
the first act v» ith a towering per¬
formance. 11 w as easy to bel eve.
that this escaped ^ convict could
have charmed himself into the
leadership of a native tribe by
means of a silver bullet which he.
himself described 4s his rabbit’s
-foot. In contrast, there was a cring¬
ing performance by Harry H. Cor¬
bett. the cockney trader. The con¬
trasting teamwork was admirable
and while the director kept to the
basic script, his production was
faultless. It strained viewers’ loyal¬
ty. however, when it entered the
realm of fantasy, although that does
not imply an unjust criticism of
the Boscoe Holder Dancers.-Their
team work was fine; it just didn’t
fit naturally into the scheme of
things. Myro.\

BLUE EYES* TOKYO DIARY
With Linda Beech, Ken Nillsoii,
Maggie McVeigh, George, Fur¬
ness, Jun liamamura, Toshiko
llatori, Seijiro llatori, others
Director; Takatanori Yamamoto
30 Mins.; Sun,, T p.m.

JOKR, from Joky®

Kickoff show on Sunday (6) went
smoothly and should climb once
wheels start clicking together for
this Japan: “first” inasmuch, as it is
the first live situation comedy
shown here and first program of
any dramatic value, to mix U. S.
Cast With Japariese. Mixtures are
basis of series which has young
Yank couple, ihe’s a mag scribe)
set up house in Tokyo under older
and somewhat arrogant eyes of
mag bureau chief and wife.

Next door Japanese neighbors
are more or less ordinary folks
with wife leaning toward Western
culture and father and grandfather
staying With the traditional. Their
two children add to the movement
as does an eccentric photographer
and goo-goo .eyed secretary.

Eye tint of title is translation of
Japanese idiom referring to “for¬
eigner’* and therein lies basis of

STORY EDITOR — Fomerly
with TV Network, seeks
similar 'position with web,
packaging or ad agency.
Purchased and doctored
manuscripts. Developed
new TV writers;;

Box VD-7229, Variety,

154 W. 46th Street,

New York 36

-i comedy when cultures clash.. Cbm-
-! edy story lines are new to tv here
'{ where past and other shows.resort
;to revue formats with heavy play
l ’ on slapstick.

First stanza of '’Blue Eyes’”
).flagged in spots and closed slowly
\ i with final scene mugged top long
?•' due to undertime. But opener
;; served function of establishing
; ! scene and characters and showed

> ; where each principal player stood

- ! re East-West joust. American cast
-1 members., w ere topnotch, especially

- j when their limited proi experience
t l is considered. Miss Beech and
; i Nillson were particularly effective

> as lead duo with former popping

- j Japanese eyes and ears by being a
? J blonde looker with an almost-fluid
;; facility with the. language. Show is
l f all in vernacular except for a few
*) English lines to “keep it straight.”
t ‘ Sponsor Snow Brand Dairy Co.

I went: far out on an experimental

limb for this one and early returns
seem, to justify. Technical credits
were upper* drawer and a nod goes
; to Kazuhiko Fujita who is respoh-
I sible for much, of the production
.land who uncovered the^U. S. taK
- ents. Jamp.

COMPASS

With Neil. Paterson, emcee; : John
t Lindsay, Jack House, others
i H Director: James MacTaggart
r 130 Mins., Wed.; 10:15 p.m.

5 ! BBC, from Scotland , .

r ! This is a brand new' program
r |aiming, at giving a magazine picture
. of Scot affairs and trends. First of
» the series had promise. Program.

; j still in shaping stage, had dull
) j patches ancl rough edges, but will
"! surely slickeri up as it. proceeds on
F j fortnightly pace.

I Neil Paterson, novelist; and film
jlscripter, who has worked on
; screenplay of. both British and
l American pix, handles the intro-'
: ducing chores with confidence , and
r a dignified urbanity.. Topics cov-
t ered, in interviews and film mate-.
: riaL, included poachers in Scotland.

the manufacture and devising of
F school tawse (punishment straps

- for classrooms), and . drinking
t trends on dour Scot Sundays. John
; Lindsay, local commentator, han¬
dles some of the interviewing bits,
using rural Highland types as his

| subjects. Jack House, Glasgow
I newspaper scribe, offered amus-
'ihgly a survey of what shape school
; starps take and have taken: The
[program has possibilities if it
• doesn’t get bogged down too much
in dignified sameness. - Gord:

i THE KILLING STONES
{ With Donald Wolfit, Donald Pleas-
; ence, Vanda Godsell, Geoffrey
: Palmer, Colin Douglas, Earl
i Cameron

I Writer: Wolf Mankowitz
' Producer: Leonard Brett
I Director: Cecil Petty
3.0 Mins., Sat., 8 p.m.

. j Associated Television from London
i Scripted by Wolf Mankowitz, this
| play cycle in six parts sets out to
■ prove that diamonds are a man’s
worst enemy. The basic theme be¬
hind ‘‘The Killing Stones” is that
nobody can escape the unwhole-
some effects of working with dia¬
monds, and that illicit; diamond
buying can only lead to a bad end.

[ Linking the six stories together is
i Donald Wolfit as a diamond pol-
•• isher with flexible scruples, who
| relates the tales. Much of the
material was lensed in the South
I African, diamond territory to give
authenticity.. Production on the.
j first episode was. good, but a thin
: story spoiled the effect.

‘ Subtitled “The Carefulness Of

Kleiber," it set out to prove; that
diamonds are a guy’s worst friend
by picking on a careful, meticulous
and honest, but dull diamond as-
sayer as an example. From a
dreary,, plodding existence his life
was changed by his nagging and
unfaithful wife, discovered in com¬
promising circumstances with an
insurance peddler. The assayer be¬
gan to pocket some of the; uncut
stones and finally, with a pocketful
of sparklers, was Set to start a new
life in South America when he lost
his sanity and got shot.

Wolfit gave a good performance,
and Donald Pleasence as Kleiber
was convincing, Story started out
strongly and built up characters
Well, but. the effort to condense
the plot, into 30 minutes, resulted
in an unsatisfactory and- unconvinc-

lengthy excerpt from a current
West End comedy, “Touch It
Light,” which was introed by Jon
Pertwee and featured Victor Mad-
dern and Harry Locke, among oth¬
ers. Hardly a vaude attraction,
but the barrack room scene was
good for a.few laughs. Les Mathu-
rins, comedy aero duo, put on a
slick tumbling, display which re¬
gistered effectively. Tommy Trin-
der, fully back in his stride, took
good care of the emceeing chores
as well as steering the “Beat the
Clock" participants. Myro.

i iiig close. .

Foreign TV Followup

THEY LOVE ME IN

SALT LAKE CITY

V

Val Parnell’s Saturday Spectacular

Latest of Val Parnell’s “Saturday
Spectacular” shows (5) gave such
an all-round nod to American show
biz that British performers, might
have developed something of an in¬
feriority complex, except that these
very amiable Yank troupers offered
j nothing that could not have been
[ done just as weir by home artists.

{ There was nothing highly spectacu-
1 lar aboutthis routine string of
! competent singing acts.

Hollywood’s .. operatic t e n o r;
James Melton; topped the bill and
had much to thank the femme side
of his:company for his success. He
started. with . “To The End of the
Earth.” with Barbara Meister, a
rather coy offering, followed it
with David Rose’s “Holiday For
Strings,” backed with three girl
fiddlers, and continued with “Make
Believe” from Show Boat,” before
rounding 7 off the act With . “Round
the World We Sing For You.” The
result? Average entertainment
which caused no blood vessels to
burst. Melton is a handsome guy
and Miss Meister a charmer, but
there seemed little evidence offered
as to why they should be. topping
a tv bill 6,000 miles away'from
home base;

Among the other U. S. enter¬
tainers were June Christy, easy on
the eye thrush who gave. With “I
Wanna Be Happy” and “Midnight
Sun” very , adequately, and Charlie
Grade, who with his guitar, sang
“Tryin”’ and “99 Ways” and man¬
aged to lift a gag from Britain’s
own Dickie Henderson in the
course of his brief patter. Best’
item on an uninspired bill were
The Hilitoppers, who slickly and
Warmly put over a number of songs
from the 20’s, starting with
“Swanee” and winding up with “I
Gan Do Without Broadway.” a sen¬
timent which clearly, but sadly,
cannot apparently be echoed by
the sponsors of this run-of-the-mill
show. Des O’Connor as emcee and
Doreen Stephens, together with
the George Carden Dancers and
Jack! Parnell’s musical. outfit rep¬
resented local talent with no more,
but no less effectiveness than their
starred : American “opposition.”

Albert Locke’s production could
not be faulted, but it was never
severely put to any test,. Rich. ’

Sunday Night at the Palladium

Originally it had been hoped
that Paul Robeson would headline
this layout (6), but when it became
known that his; passport Was Still
being withheld by the State Depart¬
ment, Associated Television Tele¬
vision Brought Pat Boone back for
a return engagement. Quite a dif¬
ference ih style and appeal, of
course, but the Hollywood singer is-
a very personable young man, with
a relaxed appearance, and a pleas¬
ant easy on the ear voice. His
routine Was amiable' and Well bal¬
anced, and included clicko entries
such as “April Love” and “Love!
Letters in the Sand,” While his
rendition of “You’ll Never Walk
Alone’’ was a fitting ending to the
Easter show.; '

In a complete switch from pre¬
vious policy, the bill included a

Job Security

Continued from page 2T

will be few r er men needed to do the
job.

NBC has an almost entirely auto¬
mated shop at its Buffalo owned
and operated station. Again a ques¬
tion of automation having the
potential of replacing people.

- But, as pointed out, the “job se¬
curity” problem doesn’t stop in
bargaining With employers. All
but one of the current jurisdictional
squabbles are the result of “job
security.”

Screen Actors Guild and Ameri¬
can Federation of Television &
Radio Artists each wants control of
tape video; This is an expression
of the problem in its most super¬
ficial terms, but control of tape for
one of these unions could mean the
death of the other, since tape
promises to be the biggest method
of tv program reproduction. This
is not easy to explain as a conflict
based on job security, but, never¬
theless, it is, according to practical
observers. Fear of one union “put-,
ting the other out of business”
runs indivisibly and concurrently,
with the fear that members of the
losing union might never become
well entrenched enough in the
other to work in tv again. This
may not be reasonable but it is
still a motivating factor in the;
hassling;

. There’s IATSE, Too

International Alliance of The¬
atrical & Stage Employees is ready
to oppose IBEW and NABET for
control of tape’s technical aspects,
in a magnification of the same fears
besetting SAG arid AFTRA. Here .
the problem is more realistically
set down. A relatively small per¬
centage of ; card carrying actors
work in tv, and it may be assumed
that, regardless of which union
they carry a card in now, they wiil
continue being sought by produ¬
cers, even if the producers work
in tape. For the rest of the actors,
the problem of tape becomes aca¬
demic, yet for engineers and tech¬
nicians in radio-and-tv unions—all
of w'hom are full or nearly fulltime
employees—tape can replace many
of them. Hence, it stands to rea¬
son, by their way of thinking, that
the union gaining tape control will
be the union whose men continue
working. There are just so many
technical tv jobs available.

Chances of consolidating any tWo
unions are slim. Too much skep¬
ticism and jealousy mar the pic¬
ture,so the fighting is likely to con-:
tinue and get worse as tape and
other technical improvements come
closer.

The one squabble beyond the
sphere of tape is going on between
IBEW and IATSE for control of
remote lighting at the networks.
With technical improvements,.tele¬
vision Is increased its capacity for
remote productions, and the union
to get jurisdiction will be the
union whose men have increased
the likelihood just that much of
continuing on the job. j

Philadelphia—John Raleigh, for¬
mer WRCV radio newscaster and
war correspondent, has joined the
WFIL staff. Raleigh Will take over
the supervision of the station’s
“newscruiser," succeeding Shelly
Gross, Who resigned. "

Bert Parks’ Bandstand
Brought back by “popular de¬
mand” Friday (11) was “Vaude¬
ville Day” which NBC's “Bert
Parks’ Bandstand” did as a one
shot on March 14. While this in¬
formal revival hardly rejuvenated
the old two-a-day, it nevertheless
was a nostalgic 55 minutes as Parks
& Co. rolled back time to the early
1920s.

An effervescent type by nature,
Parks not only emceed the pro¬
ceedings with gusto but also took
part; in duets with Richard Hayes
in singing such standards, as “Toot
Tootsie Goodbye” and “Give Me
That Old Soft Shoe.” Further at¬
mosphere was provided by Jim
Wager & Paul Carroll who reprised
a variety of oldtime tunes. Their
harmonizing was particularly effec¬
tive on “That Old Gang of Mine."

Bob Carman’s script also con¬
jured recollections of stfawhat and
cane routines With such phrases as
. . melodies of ’23 bring memor¬
ies you will agree of mah jong,
dance mafathons and when immor¬
tal prose flowed from the pen of
Billy Rose.” Skitch Henderson’s
band and ragtime piano backed the
session nicely. When Hayes et al.
weren’t chiming in with a lusty
“Ain’t She Sweet,” there was even
some community singing betwixt
some soot announcements that
ranged aTl the -way from Ex Lax to
Bab-O cleanser. . On the whole
“Vaudeville Day” was pleasant lis¬
tening. Gilb.\

TERRY MASON’ SALE
FOR DOWN UNDER

The first sale to Australia of a
full hour telefilm series has been
made by CBS Film Sales; which'
sold 39 “Perry Mason” episodes.

Purchaser was the Melbourne
Herald and Sydney Times which
operates stations in the two cities.

j HOWARD E. STARK ^

BROKER and financial consultant*
radio and television stations

II ALL INQUIRIES CONFIDENTIAL!

BROOKS

COSTUMES

MY STUDIO AND I
WILL WORK FOR YOU

My background hit baan working with
pooplo as a theatrical agant. My studio
is 30' by 507 21' coiling. His boon usatf
for TV performances and Broadway
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OR 0*2470.

CROSS RIVER — ESSO BLDG*

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MGM-TV/a service of Loew's Incorporated
1540 irobdway, New York 36, Y. • ^lUdson 2-2000

CASEY JONES

34.9 NORFOLK • • 20e4 DETROIT . . 29-2 CHARLESTON . .30e8 SCRANTON-WILKES-BARRI

a , Source: ARB

^mVISION SUSSIOIABV OF C0LUIUU mTUsl^CO^."

NEW YORK

711 Fifth Aveeoo, New York 22
CHICAGO HOLLYWOOD

PL 1-4432
MIAMI

49

Vrfmdty, Apttt 14, 1958 _ fckAlBff

The men from Cunningham & Walsh say ,
“Thankyou, Benny Goodman, for the wonderful

TEXACO show: Swing into Spring last

Wednesday night on NBC-TV” • We said it right
af ter the show 9 but we just want to say it again—to all
of you who helped put it over in a big way , i( Thank you”—

ROD ALEXANDER ' BOB BACH - BRUCE BASSETT ? BILL BENNINGTON * EDDIE BERT - RAPHAEL
BRITTON • HARRY BREWER • LEROY L BURNES '•' RALPH BURNS - KENNY BURRELL • BILLY
■UnERNELD • JOHN CASAGRANDE - EMILE CHARLAP • FRED CHRISTIE • BUCK CLAYTON
JACK COFFEE • HOWARD COOLEY • BUSTER DAVIS • ROBERT DAVIS • CHARLES DUBIN - RAY
EBERLE • NAT B. EISENBERO • CARL ERSKINE • ELLA FITZGERALD • MORT FLEISCHMANN
DAVE GARROWAY • DON GILMAN • BERNIE GLOW • BENNY GOODMAN • URBIE
GREEN • TOM HARMON • MART HOCHSTEIN • JOHN W. HOINS • MELVIN
HOWARD • JERRY IRELAND - HARRY JAMES • HANK JONES • HARRY KALCHEIM
MURRAY KANE - HERB KAPLAN - ETHEL KIRSNER • AL KLINK • MAROA
KUYPER • GEORGE LAURENCE - NOREEN LAURENZI - GENE LAW
LEE - WALT LEVINSKY • BAMBI LINN * VERNON
LOWELL • TOM MADIGAN • JACK MARSHALL

andy McCaffrey • lou mcGarity • mcguire

SISTERS • BRINK MEYER • RED NORVO - NORMAN
OGG - GREG PETERS - ALLAN POSAGE • SOL

RADAM • HEINO RIPP • SARETT RUDLEY
AL RYLANDER • RUSS SAUNDERS • SOL
SCHLINGER • JAN SCOn • JOHN SCUOPPO
DOC SEVERINSEN * HYMIE SHERTZER
E. G. SHIPMAN • ZOOT SIMS • DICK
SMITH - JO STAFFORD • -NOEL
TAYLOR - DON VAN AnA • EDWIN
VANE • JEAN VAUGHAN - JANE
WETHER ALL • TEDDY WILSON - DOUGLAS
WOOD • MURIEL ZUCKERMAN

Cunningham

& Walsh,
Inc,

NEW YORK

CHICAGO

HOtLYWOOD

LOS ANGELES
SAN FRANCISCO

44

MUSIC

KKrIEFy

Wednesday, April 16, 1958

Jocks, Jukes and Disks

.By HERM SCHOENFELD .

Toni Arden (Decca’: “PADRE’’
(Ross Jungnickel*>i a blend of .ro-
manic and religiOso motifs, is given
a highly sentimental and commer¬
cial reading by this Songstress.
“ALL AT ONCE’’ (Rosemeadow
is a fair conventional ballad.

Sarah Vaughan (Mercury:
“PADRE" (Jugnickel+>. which is
getting wide coverage, gets anoth¬
er excellent workover by Miss
Vaughan who’ll shar * in the spins,
•‘SPIN LITTLE BOTTLE" (Plane-

Eddie Lawrence’s comedy philoso¬
phies, is not the best in the series,
but there’s still plenty of laughs in
1 the script. “FRANKENSTEINER
: POLKA" (Chatham*) is a broad
■ takeoff, on the “Lichtensteiner
i Polka” hit with Lawrence doing
| the kraut dialect.

Alan Dale (ABC - Paramount):
.. WE ! RE TOGETHER” (Rosemead-
; ow*i, an okay Latin-pegged ballad,
j is handled in ace style by Alan
[.Dale, a fine singer who has not

TONI ADEN ... . .. .

(Decca y

SARAH VAUGHAN ;

l Mercury)

FRANKIE LAINE ..

( Columbia)

TOMMY SANDS . ..
(Capitol >

......... ..... ■■■.-. PADRE

,;...... ...... .All At Once.

. ....■’:.. . . - PADRE .

. . .::...; ... Spin Little Bottle

. A KISS CAN CHANGE THE WORLD

. .......... Lovin' Up A Storm.

.. .v......... ... TEEN-AGE DOLL

... ....;.. . .. * v Hawaiian Rock

tary*) is a routine teenage-angled , been.lucky on was: In recent years:
entry (“THE VALLEY OF THE MOON’’

Frankie Laine (Columbia): “A ((Rosemeadow*) is a more pretend
KISS CAN CHANGE THE

WORLD’’ (Exeter* ', a bright ballad
with an excellent lyric, is sung by
Frankie Laine with a light beat
for one of his best sides in some
time. “LOVIN’ UP A STORM”
(Planetary*) is another rhythm side
with strong potential.

Tommy Sands (Capitol): “TEEN¬
AGE DOLL” (Centralt), a solid
juve-angled item, could go all the
way via Tommy Sands' strong belt¬
ing job. “HAWAIIAN ROCK” (Tri-
Pa rk+ ) is rock ’n’ roll going native
with fair results.

Connie Francis (MGM): “I’M
SORRY I MADE YOU CRY”:
(Feist*), a well-written ballad in
the contemporary manner, is at¬
tractively vocalled by: Connie Fran¬
cis for strong impact. “LOCK UP •
YOUR HEART” (Wildcat*), with a :
pronounced slow beat, is also belt-1
ed all the way home by this song-!
stress. j

Frankie Lymon (Roulette*: “MA- j
MA DON'T ALLOW IT” (Joy*), a ;
Clever, rocking entry, is socked ;
across for top results by this savvv
vocalist. “PORTABLE ON MY:;
SHOULDER” (Kahl) is okay juve-f
angled stuff.

Julius LaRosa (RCA Victor):!
“TORERO” (Leeds*>. an amusing;
bullfight story', is infectiously pro-j
jected to earn some spins- although [
this type of material lacks funda- j
mental pop impact. “MILANO”!
(Europa"*') is an ItalO-flavored mel-;.
ody that builds into a strong finish.:

Johnnie Ray (Columbia); “END- :
LESSLY” (Meridiant),. a ballad,
with an all-out romantic lyric, is’
delivered in restrained stvle by,
Johnnie Rav. “LONELY FOR AI
LETTER” iBeechmbriH) is a ballad ‘
with a pleasing oldfashloned music i'
hall beat. : .

Chas. McDevitt Skiffle Group s
(Kapp): “JOHNNY-O” iPeter Mau- : .
rice*), a charming folk-tvpe ballad;.
Is brightly sk ; ffled by.this British,
combo with Nancy .Whiskey, han-'
dling the. vocal. “SING, , SING,
SING” (Acuff-Rosefi. a country 1
number, is another pleasing slice:
with Tiny Kohn as the lead vocaL J
1st. . '

Lindsa^ Crosby - (RCA Victor). ■
“WHY - OH - YGU” (Duchess’ >. a
rhythm tune with a cute lyric, is a i
fine showcase for this CrosbvVr
preem on.the Victor label. Lindsay!
has a bluesy voice with a good beat.
suitable for the current pod song!
vogue. “FRIENDSHIP RING”
(Time’ L a rocking ballad, is also
handled with a smooth, savvv at*!
tack.

Guy Lombardo Orch (Capitol):!
“THE LETTER GETS BETTER”'
(Rassner**. a catching tune with a
neat lyric Idea, is given a typically
lis^enable production by Guy Lom¬
bardo's orch withrKennv Gardner
vocalling. “OVER AND OVER”!
(Mills*) is another smooth ballad'
also featuring. Gardner.

Lee Andrews & The Hearts
(United Artists): “TRY THE IM¬
POSSIBLE*;’ (Spinmill-G&Hv i. an
above-par slow, rocking ballad, is
neatly sold by . vpealist Lee An- =
drews and h:s combo. “NOBODY’S
HOME” (Spinmill-G&Hf) fs a fair
uptempo side.

Kay Starr (RCA Victor):
“STROLL ME” (Wemar’ i, another
tune taking off on the “stroll” idea,
shapes up as mediocre material for
Kay Starr. “ROCKIN’ CIIAIR”
(Starstanv'. n> relation, (o the
Hoagy Carmichael classic, is a rou¬
tine rlr thm item.

Eddie Lawrcrce: “THE PHI¬
LOSOPHER STRIKES . BACK”
(Merrickt), the latest chapter in

tious entry also with a Latin flavor;

Danny Bell A The Bell Hops
(Fra t e f nit y ): “CHILI WITH
HONEY’’ (Buckeye*) is .a nifty mix
9 f Latin and rock ’n* roll ideas in
a . solid instrumental slice. “WHEN
I’M ALONE” (Robbins*) is a me*
Iodic ballad simply arranged with
a good beat.

Ronnie Deauville (Era): “CRAZY,

LAWRENCE WELK

Presents LARRY DEAN Singing
‘‘Pony Tail.”. B W ‘ All the Time”
(Brunswick Nov 55056).

WONDERFUL” (Fairwayf) is a
pleasing: ballad with a light rocking
beat which is handled in a smooth
crooning style. “HONG KONG
AFFAIR” (Robbins*), title song of
the Allied Artists pic, is an okay
romantic ballad with some Oriental
motifs in the background.

Rbsemary June (Paris): “PER¬
SON TO PERSON” (Gretat), a
Latin-formatted tune, is brightly
chirped by this songstress. “I’LL
ALWAYS BE IN LOVE WITH
YOU” (Shki)iro-Bernstein*>, the
standard; is dressed up With a rock¬
ing beat for new spins.:

♦ASCAP t BML

Album Reviews

Don Elliott & His Choir: “The
Mello Sound” (Decca). One of the
releases in Decca’s “Mood Jazz In
Hi-Fi” LP series, this set neatly
blends the pretty and relaxing
sounds of the “mood music” genre
with the more freewheeling ar¬
rangements of jazz. Result is an
attractive, toe-tapping musical ses¬
sion featuring Don Elliot on mellb-
phone, trumpet and vibes, a: fine
small combo of versatile , sidemeri,
and six-voice choir which is used
as part of the instrumental frame¬
work. In addition to several num¬
bers written by Elliott, there are
standards like “It’s Only A Paper
Moon,” “Dinah,” “Play A Fiddle
Play” and “Poinciana.”

“Trouble In Tahiti” (MGM). The
pop opera, ’Trouble In Tahiti,”
which had its preem six years ago
and is now getting a revival, is
another striking work by Leonard
Bernstein who wrote the words
and music. It’s a pointed and
occasionally poignant, comment on
married life in-the suburbs etched
in seven brief musical scenes.
Beyerly Wolf and David Atkinson,
as the married couplet give stand¬
out performances while Miriam
Workman, Earl Rogers and Robert
Bollinger, as a modem Greek
chorus, add an important dimen¬
sion to. the work , which has be*n
batoned authoritatively by Arthur
Winograd. The libretto is printed
in large type on the doublefold
album jacket.,

“The Magic of Andy Russell”

(RCA Victor). Andy Russell's
smooth crooning style is Showcased
here in a rich setting of standards

and Latin tunes. Russell belts
strongly, but effortlessly, on a pro¬
gram consisting of tunes like
“Besame Mucho,” “You Belong To
My Heart,” “Amor,” “Laughing On
The Outside” and “They Say It's
Wonderful,” among others,

Mort Sahl: “The Future Lies
Ahead” (Verve). Recorded during .
a performance at the hungri nitery
in San Francisco where Mort Sahl
is highly regarded, this set pre¬
sents a couple of monologs by this
young comic-commentator on the
socio-political scene. “Whatever
Sahl’s talents are bn a nitery floor,
they do not wear well on. wax, at
least as far as these examples .go.
Sahl’s informal gal routine is pep¬
pered with occasional sharp com¬
ments, but the constant laugh
accompaniment on this disk is by
a pre-sold audience. All he has
to- do is mention Ike, Nixon,
Dulles, Russian missiles, loyalty
oaths and. a handful of other head¬
line items> and this hungry audi¬
ence goes into convulsions. On
LP, this stream-of-consciousness,
quasi-intellectual chatter shapes..
up as lightweight satirical stuff
with long arid stretches of “lib¬
eral”. cliches.

. Marty Gold Orch: “HI Fo F#
Fum” (Vik). One of the most in¬
ventive arranger-conductors now
around. Marty Gold conducts an¬
other bright musical progrm with
a wide palette of instrumental
coloration. Gold parlays strings
and brass in. lush arrangements of
standards and semi-classics includ¬
ing “March of The Toys,” “Humor¬
esque,” “The Comedians Gallop,”
(Continued on page 49)

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1 Original Cast (WAO 990)

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3

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FRANK SINATRA (Capitol)

2 Come Fly With Me (W 920)

2

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5 Soundtrack (LOC 1032) .

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AROUND THE WORLD (Decca)

7 Soundtrack (DL 9046) ... 8

5

9

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10

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2

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63

6

ROGER WILLIAMS (Kapp)

8 Till (KL 1081) . .. . . : : : .

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SOUTH PACIFIC (Columbia)
17 Original Cast (B 2579-80)...

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JOHNNY MATHIS (Columbia) .;

16 Good Night Dear Lord (jCL 1119) 10

4

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6 Remembers. Duchin (DL 8661); ■:

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7

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11

JOHNNY MATHIS (Columbia)
10 Johnny’s Great Hits (CL 1133).

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MANTOVANI (London)

Film Encores (LL 1700) .:..

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20 7 Hills of Rome (LM 22ll) ..

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14A 14 . Fabulous Fifties (KXL 5000)

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14B 19 Ricky (IMP 9048) . : .

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12 Pat’s Great Hits (DLP 3071)

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17

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Sail Silvery tyoon (DLP 3100)

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5

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OKLAHOMA (Capitol)

18A 18 Soundtrack (SAO 595) ..

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8

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18

PERCY FAITH (Columbia)
18B 23 Viva (CL 1075) . . . : . . . . .

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PAL JOEY (Capitol)

9 Soundtrack (W 912) .....

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Wednesday, April 16, 1958 PfisttEFf MUSIC 49

LP: LOW-PRICE BLOCKBUSTER

With Columbia Records’ decision ;
to go along with the so-called 100%
stereophonic disk which has been
strongly advocated by RCA Victor,
the road to a broad stereo market¬
ing campaign is now wide open.
Within the next couple of weeks,
several "stereo disk releases, con-,
forming to the new industrywide
standards, will be on.the shelves
under several indie labels.

By summer, it’s expected that
both Victor and Columbia will have
their initial stereo disks on the
market with virtually all other
Important companies following suit
by the fall.

After a couple of weeks of con¬
fusion during which it appeared
that a couple of different (stereo
disk systems would confront the
ultimate consumer, the picture was
completely cleared up last week
when Columbia disclosed that it
was going along with the rest of
the industry in producing a stereo
line which will not be compatible
with present monaural phonograph
equipment. Last week, Peter Gold-
mark, prexy of CBS Laboratories,
carrie out in favor of a so-called
compatible disk, but he apparently
-was not speaking for Columbia
Records, another CBS subsid,

Goddard Lieberson, Columbia
Records prexy, stated that “it is
our intention to produce for com¬
mercial sale in the near future a
so-called non-compatible, stereo,
phonic disk which will contain
every element necessary for full
stereophonic effect. This stereo¬
phonic disk will not in any way
affect our monaural catalog which
is, and Will continue to be, the
world’s largest LP catalog.”

Lieberson said that “our point
of view has always been that the
\ introduction of the stereophonic
- disk is merely a refinement, not a
revolution/ irv the realm of LP
recording. Various methods ; fp'r
. reproducing stereophonically have ,
been developed and others are still
in the laboratory stage. The Colum¬
bia full stereophonic disk will con¬
form to the technical standards
adopted by both the record and
phonograph industries.”

He added that “we have no doubt
that in time existing technical
problems will be solved. For ex-
(Continued on page 49)

HMV LINE TO CAPITOL
AS RCA DEAL RUNS OUT

Hollywood, April 15.

EMI, which owns Capitol Rec¬
ords, is turning oyer it’s HMV line
of classical music to Cap when the
deal with RCA Victor finally runs
out this spring. Previously, latter
label released the HMV line. It’s
understood that Cap will take it
over sometime in the fall.

Cap will then probably release
tuider the HMV tag as well as the
Capitol Classics and Angel labels.

Seeco Label Sets Deals
With Madrid Telefauken

Sidney Siegel, Seeco Records
prexy, is back in New York after a
two-week overseas hop. During his
European trek, he set a deal with
Telefunken of Madrid, a subsid of
the German company, to press and
release Seeco and its subsid Dawn

lines in Spain

•' Test pressings of material that
Siegel selected in London and
Paris are now being shipped to
N. Y. where the material will be
further screened for U. S. release
potential. Indie diskery also will
be receiving three albums a month,
throughout the balance of the year,
of Spanish material.

Siegel also Is planning to bring
his label into the stereo tape field.
Albums by Jose Melis, Elsa Max¬
well, Aldo Brusci and the Triads
Plus Will make up the first stereo
.releases.

Ricky Nelson’s lG-A-Wk.

Hollywood, April 15. -

Ricky Nelson’s new five-year
pact with Imperial Records calls
for $1,000 Weekly guarantee plus
royalty. Under the royalty clause,
he will receive 5% of gross yearly
sales exceeding $1,155,500 less 10%
which is. figured for returns.

Previous contract called for
royalty pay merit only.

Can. DJsPlay
to

Prior to Release

Vancouver, April 15.

There’s ari odd situation here in
the single disk biz, says Knox
Coupland, RCA Victor topper in
this region. One or two deejays
are killing pop disks before they
are released in Canada. Jockeys
pick up the latest releases in Se¬
attle, and within the week ? s lag be¬
tween stateside and Canadian re¬
lease dates, rocket some to the top
of the local rave list.

Situation Occurs; around other
Canadian border cities. Conse¬
quence is, the kids are weary of the
tunes before RCA can get them
pressed in easterri Canada, he said.

Most recent Victims of the pre¬
release, local exploitation are
R.CA’s “My Jimmy” by Jeannie
Johnson, . and the Floyd Cramer
version of “Flip Flop & Bop:”

Coupland states that Red Robiil^
son, teener's deejay at CKWX.
hoisted these two. platters into pre¬
release oblivion. “But. we can hard¬
ly complain,” he said, “Robinson
does well for us.” “Wild Child” by
David Hill is said to be another
RCA single that the pressers have
pencilled for Canadian dealers.

As far as albums are concerned,
Canada’s disk jockeys are sticking
to Canadian releases, he said. .

Shifrin Roading It

Jerry Shifrin, Roulette Records’
new national sales manager, head¬
ed out on the road this week for
his first sales, junket to label's dis-1
tributors.

He’ll be out two Weeks Covering
the south and midwest.

Low-priced LP platters are cur-
rently the. most dynamic sales
phenomenon in the disk. biz. The
growth in this field has .been
mainly sparked by the steady ex¬
pansion of outlets in Over 20,000
supermarkets and chain stores and
the marked improvement in the
physical packaging in the last year
or two. It’s estimated . that the
low-priced field now accounts for
about 20% of the total market or
over $60,000,000 annually.

In the past few months, low-
priced disks have also been hypoed
by the downward trend in the
general economy. In distressed
economic areas, such as Detroit,
where regular disk sales have been
hurt badly by the actuality and
fear of: unerii ployment, low-priced
disks have significantly held up
and even improved.

One disk exec explained it as
follows: It's likely^ that a person
worried about the state of his
bankroll would not make a Visit to
his regular retail store for the
special purpose of buying a record/
However, when the same person
sees a disk in a supermarket,
where he or she must: go to pick
up the groceries, the impulse fac¬
tor may play a role in the platter
purchase. An additional consid¬
eration is. the attractive disk price.

Up to recently a handful of indie
labels have befen the dominant
forces, in the low-priced field.
Such companies as Tbps, Design,
Somerset, Remington, etc., have
had wide exposure in the depart¬
ment stores and supermarket
racks.

At the present time, the majors
have become iiriportant contend¬
ers. Gamden Records, the RCA
low-priced label, has undergone a
spectacular growth since last fall
(Continued on page 49).

Haley’s R&R in Spanish
For South American Trek

Bill Haley & His Comets, who
'took off for a tour of South Amer¬
ica yesterday (TuesJ, have readied
new Spanish language versions bfj
their string of rock ’n’ roll hits.
Their latest number climbing for
Decca is “Skinny Minnie.”

Combo opens in Caracas, Vene¬
zuela, tomorrow (Thurs.) and then
heads for Rio De Janeiro, ( San
Paolo and Porte Allegre in Brazil.
They’re also set to play Buenos
Aires and Montevideo..

fa Senate Hearings on Smatkers Bill

Dot Veeps Tom Mack

Hollywood, April 15.

Tom Mack, for the past two years
in charge of album repertoire for
Dot, : has been named a veepee by
prexy Randy Wood, Mack's new
post will be planning, production
and. packaging of all Dot album
product.

Wood, Mack and veepee Bob
Thiele, who is quartered in ’N.Y.-,
will meet for two weeks of confabs
which Christine Hamilton, sales
chief, will also: attend.

On a Basic Pact

The Songwriters Protective
Assp. will launch discussions for a
new. basic pact with publishers
within the. next few months. The
current, agreement actually expired
at the outset of 1957 but SPA has
asked publishers to extend. the op¬
eration of the pact until May 1 of
this year. Pending the negotiations,
SPA is now asking for another ex¬
tension through Dec. 31' of this
year: '

Since there is no single organiza¬
tion representing the. 900 pub¬
lishers which .have signed with
SPA, the cleffer organization has
requested a meeting with various
publisher reps to work out a
feasible method of negotiations:
The Music Publishers Protective
Assn., representing, about 50 of the
major firms, will sit in on the bar¬
gaining sessions. It’s likely that the
recently formed Assn, of Inde¬
pendent Music Publishers, repping
several dozen . publishers ranging
from big to sinall, will also be
present to discuss the SPA terms.

Upcoming SPA pact talks are ex¬
pected to cover such topics as per¬
formance licensing of tunes for
films, deductions from disk royal¬
ties for promotional expenses and
other questions related to the cur¬
rent.phase of the music biz. in
which disks, father than sheet mu¬
sic, are of paramount importance:

Washington, April 15..

The operation of Broadcast
Music Inc./ which has been under
persistent attack by a group of.
ASCAP writers for the. past four
years, was defended on all count*
in Senate hearings on the Smath-
ers Bill, aimed at divorcing broad¬
casters from the music biz. Cham¬
pioning BMl’s cause in a public
forum for the first time was Sidney
M- Kaye, chief organizer of the
licensing organization, its present
board chairman and member of the
law firm of Roseman, Goldmark,
Colin & Kaye. . *

Kaye’s statement to the commit¬
tee, which heard from the bill’s
proponents a couple of weeks ago,
covered in detail the following
questions; (1) Performance li¬
censing and the positions of
ASCAP and BMI in this field; (2)
alleged evidence of discrimination
by broadcasters against ASCAP
music; (3) Ownership of BMI stock
by some broadcasters; (4) great
expansion of music during BMl’s
18-year -lifetime; and (5) the
Smathers Bill and its Specific ef¬
fects.

Under point-one, Kaye asserted
that BMI was set Up in 1939 by the
broadcasters as an organization
which would make available a
competing supply of music to that
of ASCAP which, he called, “a
practically complete, monopoly.’*
At the present time, 624 out of
4-O.Oa stations own BMI stock.
While the networks owns about 20%
of the total.

‘Open Door’ Policy

Kaye explained that at the time
of its formation,-BMI adopted an
“open door” policy to all publish¬
ers and writers not “encompassed
within the ASCAP ihoriopoly.” As
a result, such categories as Latin
music, country & western and
(Continued on page 46)

• • •

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TO GANDER FOX’S BOOKS

Seeco Records’ effort to ex¬
amine all publisher licenses issued
through the Harry Fox office since
1950 as well as the accounting of
all disk companies for the same
period was kayoed in N.Y. Federal
Court this week in a ruling by
Judge R. .H. Levet. Ruling was
made in the long-standing suit of
nine publishers against Seeco for
alleged non-payment of complete
disk royalties.

Seeco, in pre-trial examination,
has attempted to establish the
point that it has been trade prac-.
tice for diskettes to pay royalties
bn ali platters that are sold rather
than bn the manufacturcred total.
Hence the request for the books
of Fox, publishers’ agent and
trustee who licenses the mechani¬
cal rights. The publishers, through
their attorney, Arnold J. Bern¬
stein, of Abeles & Bernstein,
contend that licensing agreement
With Seeco calls for payments of
manufactured disks and. no matter
what deals have been accepted in
some cases, the plaintiffs have the
right to insist upon full confor¬
mance to the licensing agreement.

COL'S CARIOCA CONFAB

1st Latin-American Gab For N.Y.
In June

Columbia Records will hold its
first Latin-American convention, in
New York in late June. Attending
will be company managers, artists
& repertoire men and artists from
Col’s directly owned companies in
Mexico, Argentina and Brazil. Also
at the meet will be represental Ives
from affiliate companies from
Chile, Colombia, Cuba, Peru and
Uruguay,

The convention will be held to
help establish coordination of re¬
leases Of latino repertoire in the
south-of-the-border countries and
to. work out problems in the hand¬
ling of new- product.

46

MUSIC

UfikiET y

W ednesday, April 16, 1958

Kaye Defends BMI All The Way

; Continued from' page. 45 i

rhythm & blues, for which, Kaye
stated, “ASCAP had hot been pay¬
ing/' came to BMI. Kaye con¬
trasted BMI “open door” to. writ¬
ers and publishers with ASCAP's
policy then, of tight restrictions
on admitting new members. “L’n-.
der pressure of tompetitidh/’ Kaye
stated, “ASCAP opened its doors
to new members but, as I shall in¬
dicate, the cashier’s wicket for hew
publishers and writers, still re¬
mains pretty tightly closed.”

Kaye, in contrasting the distribu¬
tion systems,, stated that while
BMI pays oil' in the main for cur¬
rent local station performances,
ASCAP pays out most of its money
for network plugs. A substantial
portion of ASCAP's payoff, more¬
over, is made on the basis of fac¬
tors other than current perform¬
ance averages. . Kaye . also pointed
out that of the oyer $20,000,000
distributed annually by ASCAP,
about $5,000,000 a 7 /ear goes to
three publishers, two of which, he
pointed out, were owned by film
companies,

Explains Guarantees

BMI’s system of giving guar-
. aritees to its members was likened
by Kaye to ASCAP’s.system of giv¬
ing the “established writers and
publishers what amounts to a fixed-
income.” Moreover, Kaye stated,
BMI only lias 14 contracts in which
it gives guarantees of any substan¬
tial amounts. . He said the guar¬
antees, or advances Were made to
"enable publishers to go into busi¬
ness and function. These advances
and guarantees are ultimately
measured against performances
and if they are not justified, they
are reduced, or withdrawn.”

Kaye denied that the broadcast¬
ers discriminate against ASCAP
music. He quoted a statement to
this effect made In 1956 by Rich¬
ard Murray, ASCAP exec, in pre¬
trial examination in the ASCAP 1
songwriters' suit versus BMI. Kaye
quoted ASCAP’s statistics in 1955
to the effect that 859o of music on
radio was ASCAP and 90% on tele¬
vision. According to BMI, only
one-third of local station perform¬
ances in 1956 were BMI, the bal¬
ance being ASCAP. Moreover, the
highest percentage of BMt music
Is performed by independent sta¬
tions not affiliated with any net¬
work or owning any stock in BMI,
Kaye stated, adding, “all of this is
utterly inconsistent with, discrimi¬
nation/’

‘Patent’ Conspiracy

Kaye pointed out that the total
number, of people responsible for
the selection of music runs in the
“tens of thousands,” many of whom
are ASCAP members. He stated
that “if any substantial portion qf
these tens of thousands of persons
was directly involved in. a conspir¬
acy to discriminate against ASCAP
music, the conspiracy would be as
patent as daylight/’ Kaye dismissed
complaints of discrimination made
by some ASCAP writers a. couple
of weeks ago before the committee
as having no basis in fact. He said
that the episodes cited by ASCAP
Witnesses, after 18 years of SMI's
operation,. are "so irrelevant, ; so
trivial, so easily susceptible of ex¬
planation that they lack riot only
individual but cuinulative proba¬
tive force.”

Testimony by both Oscar Haim
mersteiri 2d and Arthur Schwartz,
leading figures in the ASCAP writ¬
ers’ fight against BMI, were spot¬
lighted by Kaye. He stated that
Hammerstein’s statements before
the committee should be. “contrast-

He was asked: ‘Do you know of any

while on WNEW and currently on
ABC.

. The BMI pact with the Aber-
baehs, in which there was a blause
which prohibited Jean arid Julian
Aberbach from exploiting songs in
their non-BMI firms, was also justi-
I fied. by Kaye. At the time the pact
• was made, the Aherbachs had three
'non-BMI firms which were, how¬
ever, not connected with ASCAP
either. Subsequently, one of these
Aberbach .firms affiliated with
ASCAP and freely exploited the
catalog. Abrirbach’s ASCAP in¬
come, Kaye disclosed, rose froni
$3,500 in 1950 to about $100,000 in
1956.

Kaye rejected charges made by
Seymour Lazar,. Coast attorney,
that BMI indulges in payola. “It
is unfair to try to identify BMI
with a practice which has so long
antedated its existence.”.

Kaye said that the divorce of
broadcasters from BMI. as urged
by the. proponents of the bill,
would lead to the stifling of compe¬
tition in the licensing field. Both
BMI, divested of broadcast owner?
ship, and ASCAP, he said, Would
have the same motives of “favoring
and protecting tile insiders arid
preventirig the newcomers from
gaining too great a foothold in the
economic arena/’

Kaye concluded by stating that
the ASCAP proponents of the bill
“still thirst for the; monopoly that
they once enjoyed and that their
sole purpose, is to eliminate effec¬
tive competition In the field of mu¬
sic licensing/’ .

British Disk Bestsellers

. London, April 15.
Magic Moments ....... .Como

• (RCA)

Whole Lot’a W’lri’n.. Rainwater
• (MGM).

Maybe Baby ... .... . Crickets

(Vogue-Coral)

. Nairobi .. /..,..... .. .Steele
/: (Decca)

Don’t ..............; .Presley

- .(RCA).- .

La Dee Dab .Dennis

(Decca) r

/Shepherd Blues ...... .Heath

(Decca) -

Tequila .. .......... Champs

(London).

Story of My Life... Holliday
. . (Columbia)

Too Soon to Know -;. • -Boone
(London)

LONDON LABE’S'MAY
IS FOR MANTOYANI’

For the seventh consecutive year,
London Records is pitching May
as “Mantovani Morith.” The pro¬
gram gives dealers, a straight 10%
discount on 22 Mantovani LP’s and
55. EP's. ' v
/ Plan, which gives dealers a de¬
layed payment until July 10 and
a 100% exchange privilege, is peg¬
ged on selling 700,000 LP’s during
the ; run of the campaign. The 10%
discount will allow the dealers to
price the Mantovani LP’s at a sug¬
gested retail. price of $3.29 each.

In a move to push the Mantovani
campaign, London is going out on
a co-op ad drive as well as a dis¬
play prograril for retailers’ win¬
dows, counters, floors and brow¬
ser boxes.

Latm-American Beat
Takes Beating in Brit.;
Romancing Skiffle-Rock

London, April 8.

The popularity of Latin-Amefi-
can music in Britain has taken a
steep nosedive. It’s been sacrificed
to the all-consuming offbeat mon¬
sters, rock ’n’ roll and skiffle.

Decline first seemed apparent
when Latino airings became less
frequent on BBC radio. Where at
one time there were several regu¬
lar band spots in the LrA style,
there is now only one, and that is
being retained only because the
particular band, led by Edmundo
Ros, has a popular personality , pull.

A BBC dance "music spokesman
told Variety that something had
to suffer when r&r and skiffle came
along. . Obviously, more air time
was needed ta get across enough of
the new popular music to satisfy
the. demands of the listeners, so
the least popular, in the BBC’s
opinion—Latin-Amefican—-was sac¬
rificed. Only a couple of years
back, L-A bands were given sev¬
eral hours weekly to themselves to
air their style of music; now, out
of an average of around 30 hours
of dance music each week aired
by the BBC, only 45 minutes is
given to the Latin beat. The spokes¬
man said that even this 45 iriinutes
didn’t really, count as the listeners
were attracted by Ros’ personality
and not particularly by his music.

Blame -for the decline of the
music has been placed with British
publishers. One said that L-A cata¬
logs had been neglected, probably
for top long. It was now highly im¬
probable, he said, that the music
could ever latch on With its old
popularity.

• 9

1 ,

Just for the record, -since it
ain’t news anymore, Elvis Presley
has come up with another 1,000,000-
disk seller in his latest RCA Victor
release, “Wear My Ring Around
Your Neck.” It’s his 16th straight
gold platter since joining the Vic¬
tor label a cotiple of years ago and
his first since being drafted into
the Army last month.

Steve Sholes, Victor’s pop artists
& repertory chief, plans to stage
recording sessions with Presley
whenever necessary on the GI’s
off duty.

MGM’S OPERA SERIES
AND $4.98 LONGHAIRS

MGM Records is launching . a
new “Twentieth Century Opera”
series and on May 1 the label is
upping the price tag on its long¬
hair LP’S from $3.98 to $4.98.. The
price pattern was set by RCA. Vic¬
tor several months ago which has
been followed by most of the other
companies. Columbia, however, is
still holding its classical Master-
works line at $3.98.

Kicking off MGM’s opera line is
Leonard Bernstein’s “Trouble In
Tahiti.” Package features Beverly
'Wolff, David Atkinson, Miriam
Workman, Earl; Rogers and Robert
Bollinger. The disk appeared si¬
multaneously . with the first per¬
formance pf the Bernstein work by
the New York City Opera Co.
Sunday (7).

work or. station?’
‘No/ ”

that 1

He answered,

success to such a conspiracy.”

Martin Block
. Kaye also went into the case of
disk jockey Martin Block wl
BMI publication. Urged
Jockeys; to play BMI, rathe
ASCAP, tunes. At the i

“1

RETAIL DISK BEST SELLERS

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This Last
wk. wk.

Artist, Label, Title

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33

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LAURIE LONDON (Capitol)

2 Whole World in His Hands.;,.

3

6

6

7

2

2

i

6

1

1

i

2

1

•,4

2

1 130

2

/., CHAMPS (Challenge)/

1 Tequila _

1

4

1

2

4

2

5

1

4

7

5

1

4

2

7 115

j 3

PLATTERS (Mercury)

6 Twilight Time ....

i

1

1

3

1

8

2

2

8

2

7

10

3:

5 100

!■ ; 4

DAVID SEVILLE (Liberty)
Witch Doctor .

5

2

10

2

2

3

9

1

6

1

6

74

5

CHORDETTES (Cadence)

4 Lollipop . ...... .

2

4

7

3

9

10

8

3

6

8

.4-

7

10

7

10

67

6

PAT BOONE (Dot)

7 Wonderful Time Up There ..

5

4

4

2

4

3

44

7

ANDY WILLIAMS (Cadence)
3 Are Yon Sincere

8

6

5

10

7

3

10

7

4

41

8

MONOTONES (Argo)

: 9 Book of Love . .

...;

8

2

: a

..

10

3

2

6

9

40

9

ELVIS PRESLEY (Victor)
Wear My Ring Around Neck. .

18

4

1

8

6

4

5

39

TO

DEAN MARTIN (Capitol)

29 Return to Me ... : . > .., .

3

3

7

6

4 ; .

7

-2

38

11

RICKY NELSON (Imperial)

. Believe What You Say .

6

4

7

4

3

31

12

CONNIE FRANCIS (MGM)

8 Who’s SorTy Now .

5

6

v 4

...

5

5

30

1 . KATHY LINDEN (Felsted) .

13A 12 Billy

..

8

10

_ 4

8

6

8

8

25

• PERRY COMO (Victor)

} 13B 5 Catch a Falling Star. ...

1

7

10

1

25

i is

ART & DOTTY TODD (Era)

23 Chanson D’Amour ....

3

5

...

.. .■

*.

9

10

4

24

HUEY SMITH (Ace)

I6A 11 Don’t You Just Know It.-

7

5

3

9

8

23

McGUIRE SISTERS (Coral)
163 15 Sugartime . . .

■4

5 ..

6

6

23

ill 1«

DON GIBSON (Victor)

18 Oh Lonesome Me ..

I':-:...:’

6

8 ..

3

# #

..

...

5

22

; PAT BOONE (Dot)

19- . 14 It’s Too Soon to Know :..

4

5

r #

3

21

FOUR PREPS (Capitol)
f 20 17 26 Miles ---.../.

8

5

. ..

..

• •

2

9

20

*• MITCH MILLER (Columbia)

r 21 24 March From River Kwai. ..

9

9

10

...

10

7

3

J8

^ 22/ ..

RICKY NELSON (Imperial)
My Bucket’s Got t Hole in It

8

...

•• ; .

...

..

...

1

8

J 6

r 23 ..

ED TOWNSEND (Capitol)

For Your Love .. ..

. 4

7

7

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..

_15

a

f 24A . .

FOUR LADS (Columbia)
There’s Only One of You .

'5

..

.6

9

_13

a EI LOU MONTE (Victor)

3 j| 24B 16 Lazy Mary

3

:y-

-

••

-

8

. 9 .

13

Wednesday, April 16, 1958

PSHhETy

b\

THE BEST

F HOLLYWOOD
IS ON

>x "C * '
\"'A <V*\

.; The umisuahy beautiful Max ^U^ier musfc comes from what
' y ^ ^ fclgj^p^movie <si«yc«;ses of ail lime.

^Hecial
The New Yorker, ;
Syiiyiii^^^^i^^r : i>CHftt^f"Sajft^material ♦

faEr * * p *»*- 1

; v ,‘J f'V y^-<' §M;

RECORDS

nouncements -Tremendous nationwide newspaper coverage.

P* S, And. be sure to get your share of die profits from
the Ames Brothers' great Pop single/'A Very Precious Love'*-
fhe big hitsong from this great movie,

® RCiV\iCTOR @

Tap Record Talent and Tunes

Wednesday, April 16, 1958

Berry to Aussie, Japan
April 29; Shapiro Off
to Europe for Columbia

Arnold Berry, Columbia Records^
director of international relations,
will wing out on a tour of Australia,
and Japan April 29. In Australia,
he’ll attend the annual deiejay meet
sponsored by Coronet Records,
Col’s Down Under affiliate. In Ja¬
pan, he’ll huddle with the brass at
Nippon-Columbia and Epic Rec¬
ords. He’ll be accompanied by ar¬
ranger-maestro Ray Coniff.

Meantime, Nat Shapiro, director
of Col’s international artists &
repertoire division, left for Europe
yesterday iTues.) to confer with
label’s Philips affiliate in Holland,
Italy, France and England. During
his overseas stay, Shapiro will
work on promotion for the London
preem of “My Fair Lady” (April
30)'

PftniEff

MUSIC

PfiKflffiY Scoreboard

OF

TOP TALENT AND TUNES

From The

PARAMOUNT PICTURE
of the same name

ANOTHER

TIME

ANOTHER

PLACE

Recorded by

PATTI PAGE

M L> r c Li ■ y

PAT O’DAY

ViC ■ O'

VERA LYNN

London

DON CHERRY

Columb 3

MARY KAYE

TRIO, Dscca

Famous Music Corporation

2 NEW RV Ns

By PAT BALLARD

STOP, BABY

FOUR PREPS .

CAPITOL

TRUE TO YOU =

GENE VINCENT

CAPITOL

BOURNE. INC.

“A VERY

PRECIOUS LOVE”

from the Warner Bres. Production

“MAKJMIE MORNINCSTAR”

THE AMES BIOS.

RCA Victor

•MIS DAY

Columbia

THE lOHNSTOM BROS.

London

BMME SWTAR

Dot

SUM WHITMAN

Imperial

JACK JONES

Capitol

MCXNAYMES

Hallmark

Um TRACK ALUM

RCA Victor

1 M. WITMARK

& SONS

Compiled from Statistical Reports of Distribution
Encompassing the Three Major Outlets

Coin Machines Retail Disks Retail Sheet Music

as ^Published in the Current Issue

NOTE : The current comparative sales strength of the Artists and Tunes listed hereunder is
arrived, at under a statistical system comprising each of the three major sales outlets enu
mejated above. These findings are correlated with data .from wider-sources; which are ; exclusive
. with Variety-.. The positions resulting from these firOlings denote, the OVERALL IMPACT de¬
veloped from the ratio of points scored,, two.ways in the case of tclent (coin machines, retail
disks ) and three ways in the case of tunes (coin machines, retail disks and retail sheet music).

positions TAI FNT

This Last lALIMVI

Week Week ARTIST AND LABEL TUNE

1 . 3 LAURIE LONDON (Capitol).............. Whole World In His Hands-

2 .1 CHAMPS (Challenge) ................. Tequilaf

Local 47 Suspends 2
From L.A. Philharmonic
For Support of MGA

Hollywood, April 15.
Sinclair Lott and Gareth D. Nut-
i tycombe, both members'of the L.A.

' Philharmonic Orchestra, have been
\ suspended from Local 47, AFM,
i for violation of union’s bylaws.

| Pair are charged with siding in
I with Cecil F, Read’s newly formed
j Musicians Guild of America, which
-has been termed, dual unionism by
: the AFM.

j Meanwhile, Henry Kaiser, top le-
I ga; brain lor the Federation, is
! back at his offices in Washington,
j D. , C , following a quickie visit to
I the Coast tor meets with NLRB
i field reps anent MGA. - Kaiser
’ urged the NLRB to disqualify the
new» guild's petition on the grounds
that it has failed to make an ade¬
quate showing of strength to jus¬
tify an ejection among musicians
involved in the current strike
against the major studios.

PLATTERS (Mercury) ...,
CHORDETTES (Cadence)

PAT BOONE (Dot)

Twilight Timef
Lollipopt

flt’s : Too Soon to Know^
j Wonderful Time Up Theref

Who’s Sorry Now*

CONNIE FRANCIS (MGM). Who’s Sorry Now*

DAVID SEVILLE (Liberty) ....... ....., Witch Doctor*

ANDY WILLIAMS (Cadence) Are You Sinceret

MONOTONES (Argo) .. Book of Lovef

PERRY COMO (Victor) __..... 1 Cat eh A Falling; Star

/Magic'Moments*

POSITIONS
This Last
Week Week

TUNES

TUNE

*WHOLE WORLD IN HIS HANDS

PUBLISHER

* WHOLE WORLD IN HIS HANDS .......,.., >,,... Chappell

fTEQUILA ...;.■',■■■■■■■ Jat

fLOLLIPOP ...................; ........... Marks

*CATCH A FALLING STAR ,. . . . . . Marvin

* WHO’S SORRY NOW .......,. ........Mills

fTWILIGHT TIME . . . . ....y L ; :-. ■ .... .. .. . . ....,.. Porgie

fARE YOU SINCERE . . Cedarwood

f SUGARTIME .... ........ ................ Nor-Va-Jak

fWONDERFUL TIME UP THERE V,.;. ......;.... ■ , Fowler

*WITCH D0CTOR ... . t. : . , ., .. V; . J.: .... t ....... v.. Monarch

(♦ASCAP fBMI F-Films)

CONNIE

FRANCIS

I’M SORRY ’
I MADE
YOU CRY

and

LOCK UP
YOUR HEART

MGM 1ZM7

M

-

I THE BROTHERS KARAMAZOV

VjUe .

brothers

I Aavarndzov

■^ROBBINS WU'-’C '

Blockbusters

ShS Continued from pace 45 ss
when it converted to four-color
packaging and the use of the real
artists’ names on its albums in¬
stead of pseudonymns. Every month,
Camden has been racking up new
sales with March having been the
best in the labors history, going
40% ahead of the previous month.
Camden has been, helped by the
release of newly recorded mate¬
rial such as A1 Goodman’s “South
Pacific” set, as well as the . ex¬
ploitation of oldies from Victor’s
vaults.

; Columbia ' Records, meantime,
has been pushing its low-priced
Harmony label series. Harmony
is made up of reissue material
from . the Columbi a catalog arid
also features the four-color jackets
on albums sealed in polyethelyne
bags, a merchandising angle now
widely used in the low-priced
field.

Album Reviews

55 SS 2 Continued from page 44

“The Breeze and I,” "May I’ y and
“Fantasia Mexicana.” Vik also has
released another Gold albumunder
the title of “Sticks and Boires.”

Hal March: “The Moods of
March” (Dot) 1 This is an engaging
mood music album iriaestroed. by
the w.k. quizmaster Hal March,
who Once was a bandleader-vocal¬
ist under the name of Hal Maritell.
Otice again a group of standards is

P erformed in lilting style by a
irge stringed orch with Paul
Horn, a versatile woodwing instru¬
mentalist, furnishing the clarinet
Slid flute solos. .

Fred Waring ft .The Pennsylva¬
nians: “The Music Man” (Capitol).
The score that Meredith Willson
devised for his clicko Broadway

tuner, “The Music Mian,” fit right
into Fred Waring’s interpretive
groove. The melodies are home-
spun and the lyrics are out of the
grassroots, making it an overall
blending that Waring: works with
best. His orch and chorus rarely
have been heard to better advan¬
tage.

“The Worst of Morris Garner”

(Thunderbird). First, there, was
Erroll Garner, then there was a
so-called “Irving Garner” on the
Verve label and flow comes
“Morris Garner” on; the Thunder-
bird label. But “Morris,” unlike
“Irving,” doesn’t sound like a joke.
He sounds exactly like Erroll. In
fact, it coUld very well be Erroll
and Erroll ought to look into the
matter because either somebody is
kidding at. his expense or there’s
an expert keyboard mime at large.

Herm.

Diskery Partings

THE

LONG HOT
SUMMER

Stereo

— Continued from page 45

ample, CBS laboratories recently
demonstrated a brilliant' technical
breakthrough in the achievement
of a compatible stereophonic disk.
It should be borne in mind that
stereophonic effect is by no means
an absolute quality with rigidity
specified characteristics. Much re¬
mains to-.;, be investigated in the
area of. artistic taste and public
acceptarice,”

The immediate future of the
stereo market will be determined
by the; public’s acceptance of the
; playback equipment Which, in gen¬
eral, will have a 50% higher tah
than equivalent monaural ma¬
chines. Whether the cuffent eco¬
nomic recession will affect stereo
machine sales is yet to be seen. In
the. fall, however, when the manu-
factufers will push their new wares
at the various audio fairs, the
answer for this year’s sales will £e
given.

Patti Austin, seven-year-old song- |
stress who has appeared on several J
tv shows, has been inked to 'a term !
pact by United Artists Records.

Design Records, low-priced LP
line, has expanded its talent rostef f 0 j/, e j op Again
via new pacts with Connee Boswell *

arid Lrinny Ross. Miss Boswell is WHO S SORRY NOW

set to cut an album of Irv ing Ber- CONNIE FRANCIS on M-C-M

lin tunes, while Ross will record.a nrTTIilv

25th show biz anni package. J M uETTIN

Nick Venet, formerly with RCA SENTIMENTAL OVER YOU

Victor, pacted by Imperial Records.

His first disk includes one of his NRLSON RIDDLE m Capitol
own tubes, “Dartin’ Sue.” •BILLY

Gloria De Marco, of the Five KATHY LINDEN »■ Foisted

De Marco Sisters, signed fof solo #AM - uaduiua iy U RV
vocals by Arrow Records. Indie ONE MORNING IN MAY

label , also has pacted The- Beau- ' JOSE MEUS m Seeco

Belles, two girls and a boy, and a ^ ,

16-year-old rock ’n’ roller. Bun MILLS MUSIC, Inc.

Clifford. _ —

* * ★ A A * *-*★*★*

I KAY MARTIN I

* BODYGUARDS >

* Currenliv YEAMEN’S/Detroit; M*y 5 (two we*ks) TROPICS, Dayton; *

* May 19 (two weeks) BERGHOFF GARDENS, Ft. Wayne; June 9, *

^ GRAND VIEW INN, Colninbui end J

* July I . RETURN ENGAGEMENT FOR TEN V/EEKS, MAPES HOTEL. Reno *

J ROULEnE RECORDS J

f-ASSOCIATED BOOKING C0RF0RATI0N-|

■ ' • JOE GLASER, Pres. I

I 743 Fifth Ave. 203 N. Wabash Ave 447 LlncoIh Rd. 4419 Sunset Blvd. I
I New Yerk 22, N Y. Chlcafb, III. Miami Eeech, Fie. H'weed 44, Cellf. I
I Phene: Phene: Phene: Phene: 1

I PLasa 9-4444 CEntral 4-4451 JEffarson 1-4343 OLyrnfMa 2-9944 I

VAUDEVILLE

Accenting Big-Sized Arena Tours,
Pkge. Control; 3d Major Takeover

"Negotiations are being finalized i
for the absorption of the Gale ’
Agency by General Artists Corp. '
Under present plans. it’s indicated h
that Tim Gale. Gale Agency prexv,
will go to GAC as a veepee in •
charge of plotting touring arena,
and theatre shows. !

Talks between the Gale office j
and GAG have been going on;
sporadically for the past two years.
D'-scussions have been leisurely -
and exploratery. However. Wst ■
week’s gab indicates that a deal is i
near. . (

GAC has long sought to find ; :
new avenues for manv of its disk!
names. The Gale office on the!
other hand, has had long exoeri-i
ence in the arena field and Gale’s,
services would provide the big
touring show ingredient to GAC.
which has long been regarded as j
the. No. 3 office in the industry. |
next to Music Corp. of America j
and the William Morris Agency. |
GAC in recent years has gone;
In for an exnansion program which j
has included mergers and- absorp-;
tions of other offices. The first
major acquisition was purchase of
the George A.. Hamid agency which
put them in a frontline pos’tion
in the outdoor field. A separate;
subsidiary. GAC-Hamid Inc., was. !
formed to handle this new bu$i- ’
ness. Other major acquisition was
American business of the Lew & :
Leslie Grade Agency of London. J
Eddie Elkort. who headed Ameri-j
can operations for that firm, was '
made a veepee in the GAC setup.
The Grade domestic business, plus,
a tie with the Grade office in |
London, have made GAC an im-i
portant entity In Continental talent;
bookings, as well as the imporation j
of acts. -j

The Gale Agency has long been.
one of the important offices in the;
rock ’n’ roll and rhythm & blues :
field. Agency has had a large em;
rollment of Negro as well as white 1

singers, arid was among the first!
to go in for large arena shows
with a strong lineup of record
names. . .

GAC is one of the top agencies
for record singers. As a result of
its. strong l>st, of chirpers; it . has!
been able to crack television
packaging. Included in its roster
al e Perry Como, Nat King. Cole,
Johnnie Ray, Johnny Mathis. GAC
has had its performers out on
arena tours as well as theatre orie-
nighters, but generally on packages
controlled and booked. by other
; agencies. With Gale plotting tours,
GAC would then be ini complete,
control of packages, although it is
conceded it would still probably
go to Other offices for fill-in turns.

DELAY CHI 2-A-DAY
TO FAIL WITH AN‘IF’

Chicago, April 15.

Likelihood is growing that the
proposed two-a-day vaude plan for
the Erlanger Theatre will be de¬
ferred till next fall, with some
doubt it’ll get off the ground, even
then.

Mount Royal Productions,
formed for just that purpose,
planried originally on an April 6.
entry at the Studebaker. then shift¬
ed to a May 9 unveiling at the Er¬
langer, which has more seats and
airconditioning. Would-be vaude
producers haven’t been able to land
a headliner, getting turndowns so-
far from Harry Belafonte and Mil-
ton Berle. Its’ known other, stars
have also been approached to no
avail.

Only thing that seems definite
now' is that the layout—if, as arid
when—will have a revue format
with cohesive scripting. A local
writer-director hase been verbally
: pacted to handle the assignment. .

PTosiety

Atty. Katz Joins S&R

Henry M. Katz, former resident
counsel of the American Guild of
Variety Artists, has joined the law-
firm, of Silverstone & Rosenthal.
Latter were at one time counsel
for AGVA and are presently coun¬
sel' for the AGVA Welfare Trust
Fund.

Katz has. been in private prac¬
tice since leaving AGVA.

Wednesday, April 16, 1958

SIMM Bank Hike for Name Acts

Wincbell’s 70G In

Columnist Walter Winchell will
play the Tropicana, Las . Vegas,
for two. weeks. startirig May 27 at
$35,000 weekly. Deal Was made
last week by the Trop’s producer
Monte Prose.r. Winchell will get
all the coin, with no commissions
deducted, and sum. goes to the
Waiter Wirichell Foundation which
pays the expenses of the Damon
Runyon Cancer; Fund, from which
no deductions are made. One of
the . reasons Winchell took the
Tropicana . assignment was the
Foundation’s decreased income be^
cause of cancellation of his Rev¬
lon telefilm! show'.

. Winchell made the deal on Fri-
i day (lli and returned to the
j Coast, He’ll! be back in Las Vegas
J April. 23 to participate in the Des-
sert Inn Golf Tournament, in
which he’ll partner with Frank
Sinatra against Bob Hope and
Bing Crosby. ;

With Winchell’s acceptance of
the Tropicana date, he’ll precede
Ed . Sullivan who opens at the Des¬
sert Inn. July 1 with a cast w hich
includes Julia. Meade.

pleasure Beach Acts

Pleasure Beach, Bridgeport, has
/started lining up its talent for the
; season. First show to go in will be
a three-day. stand of the Great
' Alexander starting April 30. First
orie-nighter in the ballroom will,
be May 31 with Joni James and the
George Williams band.

Park is being booked by Leon
Newman agency out of New' York.

Wildwood, N: J., April 15. ,

Encouraged by the $16,000,000 j
increase in local bank deposits last j
season, name booking fever ap-j
pears to. be more pronounced. In!
fact as of this date more big names j
have already been signed thari in ;
any previous early April. Leading i
the Las Vegas-like parade will be ;
Martha Raye, Dean Martin, Libe-j
race and Johnny Mathis.

Diamond Beach Lodge will em- j
bark on second season of Beach.

ALAN GALE VAUDE TOUR
BOWING IN HUB AT $4.95

Boston, April 15.

Alan Gale arrived here yesterday
(Mon.) to set his Alan Gale Show
for a round of legit theatres, open¬
ing next Monday (21) at the 1,717-
seat Shubert for seven perform¬
ances, no matinees. With Gale are
Fran Warren, the Dunhills and
Arnold Dover, Show will troupe
to Montreal, Cleveland, Detroit
and Chicago.

The Shubert stand is pegged at
a $4.95 top, and b o. advance was
reported good for the nitery comic..
Gale’s previous effort in the vaude
medium was in Chicago to pre-sold.
houses.

Name Raine Ringmaster
Of B’port Bamum Fest

Bridgeport, Conn., April 15.

Kenneth E. Raine, executive di¬
rector of Columbia Records’ plant
here, is the new. Ringmaster of
Bridgeport’s 1958 Barnura Festi¬
val. He replaces Arthur R. McNeil
who resigned following a damage
suit filed against him by a woman
who accused him. of beating her.

Raine has been active in Festival
affairs in recent years. The annual
all-city celebration commemorates
P. T. Barnum’s contribution to the
town.

Club June 28 when Charlie Spivak
band opens for 10 weeks.

Beach Club has also pacted Miss
Raye for two stands; Corinne Cal-
vet, Denise Darcel, Henny Young-
man, Dick Haymes, Peggy King,
Lou Monte and Gypsy Rose Lee.
Spot is negotiating with the room
record-holders, the McGuire Sis¬
ters along with Jayne Mansfield
and Vic Damone.

Oscar Garrigues of the Manor
Hotel Supper Club has inked Dean
Martin for a July stand, while
Liberace fills a return engagement
starting July 18.

. Ben Martin’s central-city Club
Bolero has Johnny Mathis for
July 4 holiday week, followed by
the Andrews Sisters and Har¬
vey Stone. Mid-July will bring
Sam Cooke and Connie Francis.
Tommy Leonetti is pencilled in as
one of the August billtoppers along
with homecoming engagement of
Pepper Davis and Tony Reese,
comics who first joined forces at
Wildwood’s Club Hof Brau.

New dash is being added in other
sections of the resort with a virtual
Gold Coast of new motels rising
along the. oceanfrorit in Wildwood
Crest. Along the boardwalk* four
amusement piers are undergoing
great expansion with a new Fun-
land pier set at Convention hall.

Another touch is the installation
of Meteor Monorail on the board¬
walk by Gilbert Ramagosa of Carll
& Ramagosa. Wildwood thus sets
another precedent in becoming on*
of the first resorts in the world
to establislnMonorail.

: Tentative arrangements call tot
the McGuire Sisters to appear week
of August 1 ait the. Beach Club. Th*
trio holds the house record but are
also mulling a competitive hid from
Atlantic City’s Steel Pier.

Other clubs reported set to jump
on the name wagon Include Harry
Roesche’s Beachcomber, Jake Dia¬
mond’s Martinique, John Caterini's
Riptide, Lou Booth’s Chateau Mon¬
terey, Eddie Suez’s Club Avalon,
Charlie Johnson’s and Ben Martin’s
Mardi Gras.

“...one of the most exciting song stylists in the

business.

miss ROBERTA
MAC DONALD

Currently appearing on

NBC-TV's “TODAY”

Every Day, 7 AM. to 9 AM ., April 1418

HY. GARDNER
New York Herald Tribune
"This striking brunette
: opened at Le Cupidon
and proved to be* one of
the most exciting song
stylists in the business.”

DON HEARN
Washington Daily News
"She’s stunning. She’s
delightful. She’s vibrant.
She sings like a million
bucks and has more class
than a Tiffany window.”

SIM MYERS

Times Picyune, New Orleans
"When one listened to her
at the Blue Room of the
Roosevelt one could only
sit and know that she can
be one of the really big
entertainers of the day.”

"She’s a sexy singer w r ho throws a lot of feeling and sin-
1 cerity into a lyric and has excellent diction. She had no
trouble wooing her audiences.”

Direction

Wednesday, April 16, 1958

PSSSIBff

51

TONY BENNETT

at the COCOANUT GROVE

Bennett Again Superb Showman

"Bennett's debut at the Cocoa nut Grove Was an
emotional experience of breathless excitement,
charm, persuasiveness and the unusual combination
of frenzied and delicate handling of a variety of
songs." -BILLBOARD

''He's comparable to a baseball pitcher that throws
a ball in any direction the catcher signals, for
Bennett will pitch a tune in any direction the audi¬
ence clamors. And by the reaction of the round¬
ers, nil his throws were true and on target."

-—Daily Variety

"Tony Beinnett proved the magnet at the Cocoanut
Grove for an enthusiastic big name audience."

—Hedda Hopper,

L. A. Times

"A dynamic Singer , . . When Bennett gets wound
up he grabs a hand mike and traverses his stage
like a dancer. At the end of nearly an hour the
audience is almost as limp as he."

—John L. Scott,

L. A. Times

"I'm a fan of Tony Bennett's . . . I thoroughly en¬
joyed him," ^

■— Louella Parsons

"One of. the country's most popular vocalists,
Bennett has an amazing versatility in his songs
and style ... his ^vitality Is tremendous and he

really'sells'a song." ;

—Wylie Williams,

HOLLYWOOD CITIZEN-NEWS

"Bennett has beconte a master of the hard sell,
exhorting, pleading, coaxing with every fiber jin
his body."

—HOLLYWOOD REPORTER

f

•••

at the

RIVERSIDE

RENO, NEVADA

52

VAUDEVILLE

PSsuEnrr

Wednesday; April 16, 1958

j so, Miss Grenfell provides ft
; Warding evening.
i George Bauer at the piano backs
V Miss Grenfell competently and his
: solo piano interludes give her a
chance to change into other fetch¬
ing Victor iS.teibel gowns. Jose,

The* \exl I* reside ill

Frank B. Nichols production of Iwo-cct
0:2 scenes) revue. Stars Mort' Sahl: fea-'
lutes •Jjnimv G"f!u* ('{), Folk-Sihcers «B>,
Annelicse Williams At Bijou Theatre,
N.Y.. April 9. *5'S; $o.7S top..

“The Next l > resident” is a loose¬
ly contrived revue serving as a
vehicle for night club com } c Mort
Sahl. As a revue, 'it’s far below the
level of Broadway acceptance, but
as a showcase for a talented stand-
up jnpnologi'vl it serves, the pur¬
pose adequately-if-, not wholly,;

Sum and sub-dance of the revue
is Mort Said whose peculiar type
barbed patter has been too-long
absent from : the Broadway’ scene.
Comic does four monologs of .vary¬
ing length that cover just about all
the mores ol modern America,
from nmtivaiumal research to ps'y-.
chology to politics to sports cars to
education^—and none of these sub¬
jects is safe, from his sardonic wit.

Just how long this show -— at
$0.7:1—will last is doubtful. Sahl
has built a loyal following on the
saloon circuit he frequents (hun¬
gry i, San Francisco; Crescendo,
Hollywood; Village Vanguard and
Blue Angel, New York), and the
avant garde set will undoubtedly
turn out to see their hero, but
whether he has the general appeal
for Broadway is to be doubted.

Show opens with the Folk
Singers i8> who do a number ti¬
tled “The Chorus Of Collective
Conscience” which sets the mood
via clever dialog and then group,
segues to one of their folk num¬
bers. “Cry Holy," . which seems
strangely out of place with the res-t
ot the show. Mort Sahl does his
first monolog on current events
with special emphasis on foreign
policy. Sabi’s patter is delivered.

. very fast and his is not the re¬
laxed. easy-going style of a Benny,
hut he probably gets in more one-
liners and snappers in a shorter
spaa of time than any. other come¬
dian extant. His humor is sharp
and biting and whether you like
him or hate him you can’t ignore,
him. I

The Jimmy Guffre 3 deuces with ]
a set of their, outer-space music ;
that seems tp come . through to
those in the same orbit but is
pretty far out for those who ate
used to at least a little melody and
rhythm in their music. Anneliese

Widman does a modern dance bit
to the Guffre music that serves as
little more than a change of pace
and is only adequate. Folk Singers
| follow with another . “Deep. Blue,
j Sea" and Sahl returns for a first
| act windup that is. perhaps his best
bit in the show.

Second act is almost an exdct
repeat of the first except that. Suhl
does two stints back-to-baCk at the
finale. Among his best routines are
One that touch on a bank robbery
featuring: a bank teller with, a
PhD degree, a. Greenwich Village
. hit featuring dialog with convicted
; Russian spy Rudolph Abel, and
'commentaries on Life magazine
, and J. -Edgar Hoover (his. latest
.book is titled “How To Turn Your ,
• Friends^ Into The FBI For Fun and !
j Profit 1 ') aritt all score heavily..

!. Staging credits are almost non^
existent since an absolutely , bare
! stage is used throughout with
■ lighting following the night club
pattern rather than conventional
Broadway use. Props consist only
of stools and two telephones that
are used in the opening skit and
are never replaced.

As a master of the topical joke
Sahl has no peer. His material is
always as up-to-date as the latest
edition of the daily papers or the
latest newscast. His particular
brand of humor necessitates con¬
stant attention and if any real
criticism can be leveled at Sahl it
is the fact that he is on too long
and exhausts the audience well be¬
fore his material gives out. “The
Next President" is not a distin¬
guished entry for the first Broad¬
way appearance of one of our clev¬
erest comics. It detracts more from
his performance than it contrib¬
utes and therein lies the rub.

Syd.

Porland Home Show

(EXPO. BLDG., PORT.) ......

Portland, Ore., April 12:
Julius LaRosa (with Joe Ar-
nell .),. . Dolores Hawkins, Four
Knights ; The ■ Valehos (2), Half.
Brothers. <2 ), Vincent Sciortino,
Briice Vanderhoof , George Arnold
Orch (12); produced by Al Lear-
irian;. staged by Fred Oppenheimer.
At Exjjosition Bldg .,. Portland,
April 11 to. 20, ’58; 90c admission.

THERE IS NO LACK
OF TALENT...

but a lack of talent io
recognize talent. . .

I am now in the position
to manage and guide the
careers of a limited number
of professional performers...
Send pictures and histories to

BOB LESLIE
1697 Broadway
New York 19, NX

YVONNE MORAY

WOLHURST COUNTRY CLUB
LITTLETON, COLO.

. ASSOCIATED BOOKING CORF.
Joe Glaser, Pres.

Joyce Grenfell

Roger L. Stevens & Laurier Lister
presentation of Joyce Grenfell • with:
George Bauer at the piano, .music,
Richard AddinseU; written by Miss Creri-'
fell; -gowns. Victor. Steibel:. nnenod at
Lyceum, N.Y.V April 7, *58; $5.75 top.

Joyce Grenfell, the British char¬
acter delineator, in her second
Broadway recital, brought a fresh
batch of characters into the Ly¬
ceum for a four-week run. Tal¬
ented mime, W'ho possesses a good
singing voice, has apparently lav¬
ished a lot of love on her character
• creations! She seemingly has seen
them through a lot of birth pains
and has watched them grow into
adult individuals.

..- Having thus mothered her crea¬
tions, Miss Grenfell can be for-
, given for not giving them an addi¬
tional sense of maturity and a gift
of tears. She Is a lot of fun in
many respfects. Her takeoff on a
clubwoman, and her portrayal of an
idiosyncratic woman of' Wealth
contain a lot of laughs which some¬
times smacks of a “stiff upper Pp"
kind oi humor. But there; are a lot
of belts for . the audiences. Her
; “Wibberly” bit, the sardonic humor
j of the sketch depicting a writer of
children’s books and her ride on
the ferns wheel, are all excellent,
highspots that provide for an en¬
joyable evening.

| Her music is the product of
i Richard Addinsell and has a high
[melodic content along with an ex-
' cellent adaptability to Miss Gren¬
fell’s type of humor. The musical
highspot is her interpretation of
three girls in an oratorio at Albert
Hall. A lot of her work, though, in
the song department has a degree;
of flatness, her major affection be¬
ing lavished on the sketches. .

Miss Grenfell’s sole, lack is her
failure to give greater depth and
dimension to some of her charac¬
ters. Such procedure, would have
her work greater variety. But even

BILL HALEY I HIS COMETS

“SKINNY MHHUE”

Getting to Be a Fat Decta Record
Leaving Aprif^T#

To Play Major Cities hi South America

Returning ta/Headfine

STEEL PIER, ATLANTIC CITY

May 30, 31 and June 1

For Available Dates Call

JOLLY JOYCE AGENCY

In past years; producer Al Lear-
mah has always booked a big stager
show to hypo, action at the Home
Show. This year, he has a smash
Oil his hainds ..and the turnstiles
should click to a new house record.
The . showmandiser has converted
the arena into a 50QQ-seat showcase
that is nearly plush. . One stub is
good for all exhibits and.stageshow.
Two shows are presented nightly
With matinees on weekends. '''■

Layout, loaded 'with entertain¬
ment, is held to 70 minutes . for
benefit of exhibitors. Despite the
numbers of. chirpers on the bill,
they are all different types.

Julius LaRosa . is making . his
debut in the Pacific Northwest and
was a. little light to follow the
show-stopping acts up ahead.
Amiable guy wins the audience
with his charming, boyish style of
current poppery and a medley of
his platter tunes. He. works easy,
relaxed and with good change of
pace. Pianist-arranger Joe Arnell
batons the house crew’ from the

The Half Bros. (2) get things un¬
derway at a fast pace and the en¬
tire bill, continues at the same clip
without lagging. Two guys wow
with skillful comedy juggling, and
unicycle work. Dolores Hawkins
in the trey spot slams out some
standards that are tops. Gal is
well stacked, easy to ogle and can
really sing; The Four Knights stop,
the show with their harmony, com¬
edy and cutting up. They run the
gamut from r&r to .spirituals and
beg off.

The Valenos (21, next-to-closing,
also grab big mitts. Petite femme
is put through her paces by male
partner in adagio-ballet. Tenor
Vincent Seiortino is making his pro¬
fessional debut on this show’ and
from all indications is stellar mate¬
rial. Handsome youngster has all
the makings of a bigleague act.
His voice is exciting, with depth
and genuine quality. . With some
added; showmanship and a little
more experience, he will knock on
the door....

George Arnold, orch (12) played
a great shbw. -".Bruce Vanderhoof
keeps the show* moving ait a good
pace and handled the m.c. chores
nicely. Fred Oppenheimer is in
for credit with staging the layout.

Feve.

Sports Show

(State Fair Park, Dallas)

Dallas, April 12. /
Richiardi Jr., Swede Fuller &
j-His Golden Retrievers, Royal Can¬
adian with Frankie Pelotiuin,
The Yokoi Family (5), The'Kovacs
(4),, The Midwesterners (8), Bill
Brown, Billy Mayo. Orch (10). At.
Automobile Bldg., State Fair Park,
Dallas, April 12-20, ’58; 90c admis¬
sion. ; ’ : v- " v -

NEW YORK CITY

234 Watt 4Bth St.
PLaxa .7-1786

PHILADELPHIA

1001 Chestnut St.
WAhat 2-4677

C S>-,T5

This is the 10th. annual showcase
for the local Sports, Boat & Vaca-r
tion Show in .the huge automobile
building on the Texas State Fair¬
grounds. These Martin Kelly pro¬
ductions have grown successively
in the past decade (they only added
“boats” to the billing last year,
since Texas is dotted with inland
waters), and the nine-day exhib
pqlls hefty biz. Emcee Bill Brown,
a regular here, keeps the show “on
the road” and this year's outing
betters previous efforts. Nightly
show, with Weekend matinees, will
pull viewers into the huge build¬
ing, where. multiple commercial
firms have exhib space.

RKhiardi Jr, headlines and he’s
a smash .in four illusion bits. He
.thrusts swords into a small trunk
containing a femme, opens, the
sides to reveal to grandstand
viewers that. only crossed blades
are visible; he pours fruit juice
from a lofted pitcher and specta¬
tors never see it enter a moppet’s
mouth. The Peruvian magician
( does his w.k. levitation stunt. Sock
" windup is his trunk stunt, ending
his headline stint; with salvos.

Steve Fuller’s six Golden Re¬
trievers pull hefty mittirig from
_ (Continued on page 54)

- v v* x.'vz*-* tv.-*w * . y ^ * i-.'spWirtf a-? z

Inside Stuff—Vaude

Steve Harris denies his 16-year-old Club Hollywood in Chicago’s
suburban Franklin Park is up for sale, per a report in the March 19
Variety. Boniface says he’s not actively looking for a buyer, although
he might sell if he’s made an attractive offer. Earlier report from his
wife Olga who founded the spot, verified the for-sale intention and said
Harris’s health was. the reason. Nitery currently has crooner Nick
Noble mid comic Bill Falbo.

Three appearances in recent weeks bn the Jack Paar NBC-TV show
had made Pittsburgh singer Ed Scotti a hot property around there in
the iiiteries. Tenor opened a two : week engagement Monday . (14), at
the Vogue Terrace and several other dates have also been set for him
during the summer.

Scotti and Paar were Army buddies and have remained close friends
since. Paar used him on the first program that came through Pitts¬
burgh (WWIC) March 24 and had him back again just last Monday,
Result was that Pitt agents began to .display a sudden interest ini
Scotti after he’d been unable to get anywhere with them for a long
time.

Pittsburgh Press, Scripps-Howard daily, closed its books on the rag¬
ing storm between music writer James Ball and the admirers of Victor
Borge by turning the letters column over to Borge last week fpr a three-
column say. Tempest started when Ball penned a tongue-in-cheek no¬
tice of Borge’s sellout ohe-man show recently at Syria Mosque. On the
surface, it sounded like an unqualified pan but too many'people missed
the point, with result that the Press was flooded with. protests. This
went on for tw’o weeks until finally the newspaper decided it was time
to call a halt by giving Borge the floor himself. He said, among other
things: “Judging from the reaction of so many readers, Mr. Ball has.
apparently written the least understood document since the Einstein
theory. I accept Mr. Ball’s review as a J compliment, just as I would re¬
spect his opinion if it had been uncomplimentary: I hope this evalua¬
tion of Mr. Ball’s review now restores law and order to Pittsburgh.”

Jimmy Joyce, Boston opera singer who doubles as a comic in niteries
and on club dates, has come up with his own opera company which he
has dubbed. “Station Wagon Opera'Company.” Traveling by station
wagon with costumes, his six-person company .gives “Doii Pasquale’*
in highschool and college auds.

Joyce, who leads a double life as comic and opera piper, is rapidly ;
acquiring stand-in fame in the Hub, with boniface Stanley Blinstrub'
calling him in to replace whenever his featured performers can’t go
on. Latest was Saturday (12) when Joyce replaced Jimmy Durante at
matiiiee at the 1,700-seater before 1,500 femmes attending a fashion
show. The announcement came over the. mikes, “presenting Jimmy-—-
Joyce,” and there was a big gasp from the femmes expecting Durante.
Durante’s layout didn’t make the matinee, it was reported, because
of illness of Eddie Jackson.

Grandstand Play
After Absence

Vancouver, April 15.

Pacific National Exhibition takes
a flyer at staging a grandstand
show this summer in its first ; at¬
tempt in seven or eight years. Bait
this time is Boston-based “Snyder’s
Water Follies” from the Brussels
World’s Fair, to . open at . PNE
Aug: 18,

There had been a couple of flops
on previous grandstand attractions.
Jimmy Durante was brought into
the Forum eight years ago, backed
by* a big production, but the «xpo
dropped about $14,000 on it. Ditto
Edgar Bergen the'year before.

This year’s show goes into 12,000-
seat Empire Stadium which has
been partially roofed to seat 4,000
to 5,000 under cover, and. large
centre-stage is being built to bridge
the aquashow’s pair of tanks. .

PNE has laid out $415,000 on
fairgrounds appointments, in antic¬
ipation of a 1,4)00,000 gate. That

breaks down into $130,000 worth
of grading and power lines for
new Gay-Way, operated by Burrard
Amusement Co.; $100,000 to refur¬
bish the stadium and install roof¬
ing; $30,000 into additional auto
parking; $80,000 to facelift com¬
mercial building, now labeled Pa¬
cific Show Mart, $75,000 went into
a general paint-up job. Gay-Way
operates from July 1.

Beowoulf Productions Inc. hais
been authorized to conduct an en¬
tertainment business in New York,
with capital stock.of 200 shares,
no par value. Sidney Solway Mil¬
ler of Manhattan was filing attorn
ney at Albany..

GLAsoNs FUN-WASTER

PROFESSIONAL
COMEDY MATERIAL
for all Theatricals

"We Service the Stars'-

Big Temporary Special on All

35 Gag Files for 515, Plus 51.0Q Postage
Foreig n: $1.50 oa., 35 f or $40
O 3 Parody Books, Per Bk. ... $10 o
O 4 Blackout Books, Par Bk. .. $25 o

O Minstrel Budget . .-... $25 o

How to Master the Ceremonies
. $3 per Copy

No C.O.O's .. . "Always Open"

BILLY GLASON

200 W. 54th St., N.Y.C., i* Circle 7-T130'
(WE TEACH EMCEEING and COMEDY)
<Let a Real Professional Train You)

CHARLIE GRACIE

CAMEO RECORDING ARTIST

Currently Appearing

ENGLAND’S LEADING THEATRES
And Television Shows

(Repeat tour within six months)

Home Again, May 19th

For Availability Contact

BERNIE ROTHBARD

SUEZ-ROTHBARD THEATRICAL AGENCY
250 South Brpod Street
Philadelphia, Pa.

Klftgsley 5-1665

An Evening with

TONY LAVELLI

ACT I "CONCERT IN VARIETY"

ACT II "SONGS, DANCE & COMEDY!"

(A One-Man, Two Hour Show)

BOOKERS. CHAIRMEN, PROMOTERS

Write for Terms, Dates and Free literature
■13 East 55th Street, New York 22 PL 5.7436

Wednesday, April 16, 1958

See Salaries in Vegas Stabilized;
Riviera Banking on Ex-B way Tuners

Talent prices in Las Vegas Rave : • -——■—';—

been virtually stabilized only be- UEID W AUTTH. A U A lffC
cause they aren’t able..'to go any flU-I WAil 1 tU. A WAiflt
higher and permit the hotels to TA DEADEN fill f UE7

make money. With the present 1U AEUrEW Ull 1/llEL

crop of performers, there is no Chicago, April 15.

possibility of any appreciable wage aimiI1 f for * n Apr *J

, .von 25 reopening, may have to push

increases, says Ben Goffstein. exec the: date back for lack of a head¬
liner, Nitery has heen dark since

p. of the Riviera Hotel there.

Goffstein is in New York look- March 17, the first Lenten fade-
lng around for legit properties, out in the spot’s 25-year hictory.
Haying done fairly well with. Only booking that’s .firm now
“Damn Yankees,” he’s trying to get has Tony- Bennett in May 16 for
the rights to. “Oklahoma” as well nearly three weeks.- with the pos-
as other Rodgers & Hammerstein sibility he’ll be. joined by comics
shows. The paucity of names on Rowan & Martin. A June or July
the loose has forced the hotel to entry may be Jimmy Durante, who
look into further legit bookings, played the Chez last winter prior
Goffstein says, and likelihood is to the holidays.

that with a few legiters, plus a ■ -- ■ — - ; —-

sprinkling of names he can count •

on, these would comprise the bulk Biraland in Dallas
of his schedule. Dallas, April . 15.

Goffstein is also on a selling tour | Birdland, newest night spot in

as well: He’s shopping around for downtown

conventions for the new 1,500-seat
convention hall being completed
as. an adjunct to the Riviera. The
addition is expected to be open, by

area, has been opened

here on site which once housed
the; old Harmony Lounge.

Birdland features music by. Fin-

the end of the month, and already Mo * , Hls ?°° {ers r five ;P iec e
there are about 10 major meetings ? 0n l~, 0 ' -Extra-added, on weekends
set is Sherry, a sepia exotic. Other

tH 0ffS h ?i S ^ a ‘ “ , matters Watson*ami. Curly°M&ys. “ Gultar ’'

little which hotel gets a major con- . - J ■

vention, every inn on the Strip ben¬
efits. There are some powwows too Victor Borge will appear at
large to be accommodated in any Ovens Auditorium, Charlotte, N. C.,
one hotel. Consequently, the sur- Friday (18).
rounding hostels get a lot of reg-
istrations. Again, once convention-
eers are in town, they attend the
shows at most of the other spots.

. Goffstein will be in New York
for several days before planing out

to London for the Variety Clubs _

. Convention, and will then go to T •

Paris and Brussels before return- \

lng to the U.S. \

\ *

Raincheck Easter
125,000 A.C. Draw

Atlantic City, April 15.

This resort “week after” Easter '
parade, washed out on the 6th by
an all-day driving rainstorm, drew
a. crowd of 125,000 Sunday (13).
That was Well. below the usual
Easter influx of 250,000, but pleas¬
ing to hotel, amusement and res¬
taurant interests which had gone
along with City Commissioner
Richard Jackson’s idea for the
“raincheck” holiday.

The day was nearly everything
that rainy Easter Sunday should
have been—plenty of sunshine,
temperatures in the 60s. The
boardwalk was well filled, with
judges in rolling chairs to pick the
10 women wearing the most attrac¬
tive Easter hats and the 10 best
dressed men, an annual resort pro¬
motion..

Advertising placed in metropoli¬
tan newspapers plus radio and tv
space and plugs had much to do
with the bringing in of a crowd
to salvage something from wrecked
Easter. Hotels were filled to
about 75% of capacity while res¬
taurants did near top business in
the late afternoon.

Steel Pier had gone along with
the idea of tile raincheck Easter
weekend and George A. Hamid Jr.,
one of its-operators, reported okay
business. While not hear that of
a normal Easter Sunday, It was
much better than just marking the
rainy Easter off as a lost day, he
said.

Pier booked Charlie Spivak orch
Sunday in the Marine Ballroom
with Paul Judge band in Saturday.
The Four Aces and Denise Lor
were vaude headliners both days.

Bygraves’ Straight Pic

Glasgow, April 13.

Max Bygraves, a leading English
comedian, who planed in here for
a “Six-Five Special” teenage tele¬
cast from city's Albert Ballroom,
is soon to play his first straight
film role in “Cry from the Street/’
He will later make another film
with Johnnie Ray.

Bygraves brought his young son
Anthony to work a gag with him
in the BBC-TV show herd.

Pfatmfr

Closed-Circuit Cafe

The Round Table, N. Y.,
opening on the site of the Ver¬
sailles, with a press preview
May 4, Will have a talent line¬
up including the Count Basie
orch, Joey Bushkin Quartet
and the Teddy Wilson Trio.

One of the innovations in
the spot will. be a closed-
circuit tele booking screen in
an upstairs room to be known
.as Celebrity Nook, which will
get the show from, the main
room. Spot is to be operated
by Morris Levy and Phil Kahl.

Havana Booking;
Capri’s Aug. Pact
As Hotels Dive

Despite the current violence in
Havana and rebel activity through¬
out the island, the hotel operators
there are extremely confident.
They have assumed a “business as
usual” stance, even to the extent
of signing future dates for talent.
Last week, Shiela Reynolds was
pacted for an August date at the
Capri Hotel, Havana. Deal was
made by Music Corp. of America,
representative of which presum¬
ably made his way through the no
mans’ land of the Havana streets
to talk to Capri casino manager
Nat Harris,

| The investors.in the major hotels
| (Continued on page 54)

VAUDEVILLE

2 ‘Elvis Editions’ Rise; Okla. Kid
& (kcidentaily-on-Purposc Hirao

ACTS IN ST. P. HOTEL
AFTER LONG DROUGHT

St, Paul, April 15.

In an effort to perk up down¬
town St. Paul, one of its two lead¬
ing hotels, the St. Paul, will ex¬
periment with floor entertainment
in its Gopher Grill, Music Corp: of
America is booking.

Bistro kicks off with the Musical
Keyboards, to be followed by the
Richie Bros. Thefe’ll be no cover
or minimum.

It marks first time in years that
any St. Paul hotel has gone in for
acts. The Twin Cities’ only supper
club has been the Hotel Radisson
Flame Room in Minneapolis which
continues to book singles.

HibblerY U.S. Return

Glasgow’, April 15. /

A1 Hibbler, headlining at En\
pire Theatre here plans an early '
return to the U. S; for summer
dates. He’s accompanied by his
wife and pianist John. Melachi.
Singer has. been making a short

U. K. tour.

He's pacted for a spot on the Ed
Sullivan CBS-TV show May 11.

. Shrine Indoor Circus will open.'
its 16th annual appearance May 3
at Municipal Auditorium, Atlanta.

Elvis Presley is in the Army.

The race is oh,

Bartlesville, Okla., April 15.

A new teenager rock ’n’ roll
combo, in a special appearance at
the Osage Theatre, stood 500 lo¬
cal teenager on their ears; recent¬
ly in a performance that literally
shook the. building. The group
w’as booked in following the regu¬
lar feature of “Paths of Glory.”
A special rerun feature “Rock
Around the Clock” followed the
stageshow. ;

The comho, called the “House
Rockers,” featured 16-year-old
Wesley Reynolds. of Oklahoma
City, W’ho patterns after Elvis
Presley blit retains enough orig¬
inality to be interesting.

Howard Walker, Cincinnati Saxo¬
phonist, virtually stole the show
with dance antics, jokes between
numbers and 1 ^ good harmonizing
with Reynolds on some of the
songs. : '

^ Theatre manager Robert Getter,
who is fighting a business slump
i and the world’s first Telemovie op-
^eratioh, . said he caught the act
recently at a Theatre Owners of
OMahoma convention and booked
them for the show r . He also ar¬
ranged for the combo to make an
appearance at a local skating rink
prior to the show. The skating
riik w r as packed, Getter reported.

/ Socko Masaakl

' Tokyo, April 8.

The latest and most imposing of
(Continued on page 57)

Modernaires
Swing In

The Modem-
atree .are now and hava beat for
a good many yeart om of Ibt
moat agreeable, and moat mual-
aal, singing units to be encoun¬
tered on disks or TV. Their
mass Congnunication is really
massive. .....they

wfaip through a sparkling and
Inventive show, one of the ftst-
. eat 45 minutes to be put in on tin

• lreuit LESRICH

Houston Poet

CXCLUSIVCLY ON

■ CORAL BBCOBDS

& V

Modernaires
Draw Cheers

The four men-ooe gelcomb!-
nation is doing a bang-up job
in the International Club’s
Continental Room,

The group is more than Juit
a stand-up-and-slng organisa¬
tion. They add a touch of
magic, a heavy overlay of com* •
«dy, some Juggling, trumpet
playing, break up in singles;
doubles and other combos tor
certain arrangement*.

PAUL HOCHUIi
Houston Press

Madar tfc* AcacMae #f

PJBilETi

Nltlt CUB MEVIBWS
lateraatieaal, Hoaitaa

The Modernaires. dean of the
nation’s singing groups , showed at
their opening here April 3, just
why they have been around for so
long and with such success. This is
a top act , as smooth and solid as
the Glenn Miller tunes they sing
so well.

Their sense of comedy is highly
ptofessioiial, as is., shown in “I
Can’t Carry a Tune" in which
sweet-voiced Paula Kelly, only gat
in the group, mimics with sand-
paper-style tonsils that flatten
every note that scratches its way .
past them.

To an audience largely new to
the Mods, Dick Cathcart’s trumpet
playing is at* added surprise to a
vastly entertaining evening in this
plush room at the Shamrock Hil¬
ton Hotel. Cathcart, ranking with
the best, gives superb Imitations of
Harry James, Bunny Berigan and
Clyde McCoy.

Top applause comes when group
makes with their best known
gongs; those they made famous
while with the old Glenn Miller
outfit. Harr.

Ss °c/ a ..T/A

VAUBEVILLB

PftRiEff

Wednesday^ April 1.6* 195ft

By ABEL GREEN.<

When a theatrical memoir has: in the Church. It is here that a
that ring of authenticity—Gypsy ‘ Preoccupation with the appraisal of
Kose Lee. Fred Alien,

Maiu : y ? s books come to mind—it
must command attention. It was
true of Lillian Roth's “I’ll Cry To-

the faith of her fathers and Cath¬
olicism asserts itself. In fact it
runs almost throughout the book,
given lesser accent in some quar¬
ters but fundamentally the under-

morrow.” which followed the pat-; lying basis of this followup memoir,
tern set by Ethel Waters' tell-all Her New Ambition

“My Eye Is On The Sparrow,” fol-| A Variety critique at the Hotel
lowed by Billie Holliday’s “Lady > Plaza’s Persian Room by Trait
Sings The Blues,” right down to] [Leonard Traube], which she re-
Diana Barrymore's “Too Much, Too; publishes in full to point up the
Soon.” And in another vein it’s ’ raison d’etre for her new thinking
true of Miss Roth's new sequel to j and her new career, is given as the
her shoddier days. j . As: “Cry” ' springboard to that new career,
ended on a hopeful i|ote. as Miss Her ambition now is to become a
Roth found new happiness in a fifth ] dramatic actress. The nitery re¬
marriage and a new religious faith, j views stressed that her perform-
the 46-year-oldsongstress (age is lance is a full-blown, professional
her own revelation) dwells on that j job, sans any “sympathy” angles,
post-AIcoholics Anonymous career i and the audience reaction evi-
in her seepnd book, “Beyond My. I denced that she was “accented for
Worth” (Fell; $3.95>. herself,”* meaning devoid of the

If there is a preoccupation with i curiosity appeal that she sensed—
her born and still ingrained Jewish-; rightly—comes from a “reformed
ness versus the Roman Catholic j drunk,” along . with the church
dogma which apparently is her - phase. *

rctig'mso support, it is obviously ' When Miss Roth essayed some tv
a sturdier support than the glass! dramaticshows thereafter she was
crutch—the bottle—when she was critically appraised and praised,
in the dregs of alcoholic degrada- further tending to support her deci-
tiori. jSion to give up cafe dates which

Theft .is .complete, awareness that [ t<3 *

she is not a hapless Pollyanna, nor i afld ^ 2 >??' a ' we f w *

that she and Burt McGuire, her j ” 1 Vegas) and settle m that Palm
husband and also an AA alumnus,; ^ P " ngs drta ^ ho ! Jse - ( _ ’ .

forever believe in fairies—or mira-j w Ir Y. ™ 0St ras P e °^ Beyond .My
elivs. Her innermost thoughts, put w° rt h _a |? uecess story. It is
into printer’s ink. reflect an j

approach on those occasions when J*. 1 ! 5 ? 11 , ‘ '

boorish nitery owners and unfeel-! but ^ ».««>..KWr «*lfr

reformation. agonizing peri- firtf%.wareness%hat she sr the’

Ih^nV trlfln el ^ !
.... , translated m. many foreign Ian-

denied her because of never fully ^ If^TBr-me' 0 * 1 Prelfaas

trusting herself to the test. ;

Instead of the spirits she and her j 0 r in Diana Barrymore’s subte-
husband found spiritual succoring quent confessional) and Mike Con-
nolly as collaborators. Present
volume is generously illustrated
“THE COMEDIAN” I with interesting photos from past
pix successes, and current shots
professional*cag°service ' showing^ her ^attending the pre-

thi latest — the createst _ miere of the Metro filmizatipn of

THE MOST-up-TO-DATEST .! “Cry." (Susan Hayward played

Now in its 92nd issu*, containing Miss Roth, a picture with which
thf author apparently differed!,
logs, parodies, doubio gags, bits. There are other photographic me-
ldeas, _ intros. Impressions and Im- morabilia. There’s also a . closeup
personations, political, . interruptions. ,_

Thoughts of tho Day# 1 Humorous 1 of , her With Maurice'. Chevftlier

Now In Its 92nd Issue, Containing Miss Roth, a picture with whii

th« author apparently differei
logs, parodies, doubio gags, bits. There are other photographic m
Ideas, _ intros. Impressions and Im- morabilia. There’s also a closei
personations, political, . interruptions. ,_

Thoughts of the Day, 1 Humorous ’®f - her With Maurice - .- Crievali
Views of tho News, etc. $24 yearly. ! posed with the French edition.

3 Yrs. $60—Single IssuesS3
Foreign: $35 Yr.—3 Yrs. $90
Single Issues $4—No C.O.D.'s

BILLY GLASON

200 W. 54 St., New York If

KEN BARRY

. Currently

PALUMBO'S

PHILADELPHIA

1 Revealing Opinions

j For those concerned with cleri-

• cal distinctions there ai*e some; re-

■ vealing opinions.. On the one hand
j she recounts an appointment with

• a young rabbi who wanted to know
| where Judaism failed her, which is
] coupled with a recognition that (a)
[ she resented some biddies at: a
: church tea making anti-Semitic
i cracks (“I was introduced as Mrs.
j McGuire so they didn’t know”) and

so told them off; (b), did the same
thing when an eager-beaver fund-
" raising priest also put on too strong

■ a pitch for a new church building
’fund by stating something along
; the lines that “the Jews who love
: money do give ; generously to their

places of worship.” How ever, this
j is in contrast to her opinion that

• she “is too advanced into Christi-

is in juxtaposition to her interview
with the young rabbi' which she
states “upset me very much.”

A glowing example of her faith
in human rehabilitation is warmly
and poignantly pointed up in that
Chapter 10 which both This Week
magazine, last January, and the
Catholic. Digest (April I).reprinted.
It had to do with the war-shocked
Korean veterans whom she enters
tained. The manner in which she
was able to strike a spark in their
nerve-torn darkness was.not with¬
out parallel in her rfwn darkness
and despair during her accute al¬
coholism. While warned that
l these' 60 “lost men,” schizzophre-
nics' living in . their private hells,
would be totally unresponsive^ Miss
Roth’s excursion to. that VA hos¬
pital was not without its rewards.

Unlike the sordid details of “Cry
Tomorrow” she is nice-Nellie in
disguising the identities of those
cabaret characters-—the one in Can¬
ada and the one in the midwest—
who gave, her such a rugged time,
and which would have driven many
a perfprmer to a bolstering drink
or intb: quitting; which was the in¬
tent. One feels they might, have
mentioned., by name . for general
information, especially intra-trade,
because it’s not enough. to TSpine
that these in the trade can guess
or know.

There is no disputing, above all,
that the faith of the Scriptures as
against the bottle has been com¬
plete surcease and support for Miss
Roth in her rehabilitation, her suc¬
cess, and her new-found faith;

LouWalfers Adds Acts
To Betty Hutton Bow Bill

Lou ; Walters, whr will operate
the forthcoming Cafe de Paris,
N. Y., is continuing to. sign opening
talent. He has retained the want¬
ing team of Livingston v& Evans to
do the music. With Betty Hutton
headlining,. he has pacted Rafael
& His Modei, w’hom he and iiis
booker Cass Franklin caught at the
Dorchester House, London, thfr
Szonys and Sherry . Britton have
also been inked;

Cafe, which will seat 1,200, will
have no lounge. Walters believes
that a lounge on Broadway may
bring in some undesirable citizens,
and thus he’ll concentrate on cus¬
tomers who cart pay. the required
minimum; -

Walters is aiming for a May 6
preem with a press preview and a
formal opening the day after.
There are several banquet dates
set. '

Greensboro Used Car Lot
Cuff os Miller Circus

Greensboro; N.C April 15.

; Gate City Motor Co. sponsored
the appearance here, for two days
last week of. several units from
Miller Bros. Circus .Performances
were free on the motor firm’s used
car lot.

The circus units, traveling
through the state eiiroute to the
season’s opening May 1 in Wash¬
ington, gave continuous perform¬
ances from 4 to 7 p.m. both days.

Units; played recently in Lexing¬
ton, High Point, Charlotte and Con- ’
cord on their trip from Pigeon
Forge, Tenn„ headquarters.

Vaude, Cafe Dates

New York

Jimmy Nelson is booked for the
Copacabana June 5 . . . Dick
Haymes into Club 802, Brooklyn,
April 25. He’s also inked for the
Cliche; Detroit, July .18 . . . Pat
Wilson, who’s dated for the Mai¬
sonette of the St. Regis Hotel, N.Y.,
is pacted for the Statler, Detroit,
April 21 . . . Henny Youngman is
signed for the Eden Roc, Miami
Beach, April 30 . . . AI Bernfe goes
there May 14 . . . Sophie Tucker
has been tapped for four days at
the Brant Inn, Burlington, Qnt.,
July 16 and the Latin Casino, Phil-j
adelphia, in October . . The Ashr

tons have been signed for the Latin
Quarter April 23 . . . The Morlidors
open there in July . . . Agent Eddie
Jarrett of the Lew & Leslie Grade
Agency, London, on; a brief N.Y.
stopover yesterday (Tues.) to con¬
fer with Eddie Elkort of General
Artists Corp. before taking Off for
Australia. / ;

Victor Borge to one-night at the.
5,500-seat Municipal Auditorium,
Atlanta, April 23 for. benefit of
scholarship fund of Atlanta Music
Club , . . Ving Merlin & Linda, just
returned from Europe, start a
stateside tour at Harrah’s, Lake
Tahoe, May 2 ... . Don Marlowe to
the Henry Grady, Atlanta, April
24 . . . Denise Lor going to the
Eden Roc, Miami.Beach, May 21;.:
Walt Burns Jr., Leo B. Meyer, and
David K. Rosario have formed a
talent office, BurmyrO Associates.

Jane Froman has cancelled out
of the Fairmont Hotel, San Fran¬
cisco, because of illness . . . Pat
Suzuki inked for the Flamingo; Las
Vegas, on June 5 layout topped by
Ray Bolger . . . Martha Raye into

the Sahara, Las Vegas; yesterday
(Tues.), will repeat Sept. 30 ...
Patachou goes into the Queen: Eliz¬
abeth. Montreal, May 16 . Tony

Lavelli in for eight weeks at the
Village Barn . . . Bob McFadden to '
the Twin Coaches. Pittsburgh,
April 25 . . . Dolores Hawkins re- -
turns to Flamingo Hotel, Las
Vegas, July 31 ; V. Somethin’ Smith
& Redheads to the Berghoff Gar¬
dens, Ft, Wayne, May 2, and the
Copa, Dayton, May 10. .

Hollywood

Fran Jeffries opened a two-week
stand at Marshal Edson and Mike
Garth’s Ye Little Club yesterday
(Tues.) . . . Andrews Sisters have
cancelled all their bookings prior
to June 1 date at the Riverside,
Reno, because of Maxene’s attack
of virus pneumonia . ... Mike Nich- :
ols & Elaine May open a two-week
engagement at the Mocambo April
25 . Hollywood Royal Room re¬

opened with Joe Darensbourg’s
Dixieland band . . . Pat Suzuki set
for four weeks at the Flamingo,
Las Vegas on the Ray Bolger revue
beginning June 5 » . . David Rose
set as guest conductor for New Or¬
leans Symphony at city’s Munici¬
pal Auditorium Aug. 8-9.

Glasgow

Havana

Mgf.: St. A Will W«b^. N«w York I] an ity ever to return to the fold.” : — continued from p^ge U

None the less, this confessional

CHARLIE BOYER amt THE
EXTROVERTS

Currently

WAGON WHEEL SALOON

Lake Tahoe, Nevada

CAB CALLOWAY

featured in

PARAMOUNT'S

“ST. LOUIS BLUES”

M 9 >. »ILL MITTLER. I4t» Iroodway, New Y.rk

and casinos are resigned to a siege
of extremely bad business stem¬
ming from the current political un¬
rest. Travel has been scared off
because of ; the news reports and
hotels have received a lot of can¬
cellations.:

However, the 1 hotelmen and ca¬
sinos are confident that Havana
business will bounce back stronger
than ever after political conditions
have become settled. They point
out that tourism has become an
increasingly important item in
the Cuban economy. Much of the
island’s development iri the fu¬
ture will depend on . the amount
of coin from, the travelers.. .

Whether the rebel side wins hr
whether President Batista is able
to overcome the opposition, it’s
evident ta the operators that the
[ Cuban government will do every¬
thing it can to encourage new
capital and* continuation of the
high level tourist business.

Olga Guillot, billed recently for
a date at the Caribe Hilton in San.

; Juan, . has been cancelled for the
time being. She was reported un¬
able to leave her native Cuba.
Pepe Lara has been held over at
the, Caribe instead:

Everyone is sweating it out.

Industrial Shows

— Continued from page 52' —s

canine lovers. The Royal Cana¬
dians, in a canoe grab attention
with Frankie Peloquin casting from
the stage. The Yokoi Farhily^fa-
ther, mother and three, daughters-^
give a dazzling display of bicycle
and unicycle riding; Skilled cyclists
give an eye-catching demonstration
and the daughters are lookers, add¬
ing to the eye-appeal.

The Kovacsi trampoliners, score
with a neat net stint. The Mid-
Westerners (8), from WLW-TV,
Cincinnati, get the 60-minute, show
on and off with fast-paced square
dancing, which, almost encroaches
into the tap field. But they’re good,
and the bright costumes add to the
entertainment value, sight and
sound.

Billy Mayo’s, orch, back for the
10th straight year, cuts a neat show.

Show, per usual, is sponsored by
the Dallas Morning News and its
radio-tv properties, WFAA and
WFAA-TV. Bark.

Off-B’way‘Compass’

The off-Broadway cafe move¬
ment seems to be snowballing.
Newest small-cast book show to
open in a cafe will start tomorrow
(Thurs.) at the Cherry Lane Res¬
taurant.

, "Compass” will have a five-per¬
former cast in a show produced
by Lawrence Arrick & David Shep¬
pard. Performers are Rose Deitch,
Barbara Glenn, Severn Darden,
Del Clise and Arrick. Layout has,
been in Chicago and St. Louis.

Maxine Daniels set : to top disk-
name vaude season week at Metro-
pole May 19 . . . Donald Peers top¬
ping, at same vaudery May 5 . .. .
Michael Holliday pacted for Em¬
pire May 12 and Tommy Steele due
there May 26 . . . Jerry Lee Lewis,
with The Treniers, doing one-
nighter at Odeon May 29 . . . Olsen
& Johnson to Empire in “Laffing
Room Only” . . Sarah Yaoghan

set for one-nighter at Odeon April
21. '

Atlanta

Jim Scott Duo remains in Dog¬
wood Lounge, Paradise’s ! cock-
tailery . . Exotic Bambi Brooks
bowed Monday (14) at Club Peach¬
tree on same bill, with another
exotic, Michelle, pianist Eloise and
strolling troubador George Petrasi
... Recently-opened Latin Quarter
offers Latin dance team, Themis
& Emilio, exotic Mitzi Dore and
thrush Bette Blue ... . Latin strip¬
per Tongolele, juggling unicyclist
Joanna Dore and. emcee-comedian
Red Thornton are in spotlight at-
Mae Brandt’s Harem Club . . .
Ivory thumper Bill Harris held
oVer at Georgian Terrace’s Red
Carpet Lounge . . . Warblers Elio
& Frede remain at Leb’s Pigalley.

. . . Exotic Cee Gon and. rock ’n*
roller Mark Denning staying with
comic Dave Gardiner at Chick
Hedrick’s Domino Lounge in Im¬
perial Hotel;

y Currently ^

No. 1 5tfi Avcmia

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N«w York MK

JACK WAKEFIELD

Om of tfca Funniest Comics Ever To
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Now Appearing

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165 West 46th Street, New York 36
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The DEEP RIVER BOYS

Starring HARRY DOUGLASS w

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Dinstient WILLIAM MORRIS AGENCY %MP '.

Pen. Mgrj B> KIKKEBY r ' * T^

55

Wednesday, April 16, 1958

Plaza, NX

Jane. Powell with Dick Pribor
and Jack Constance, Ted Strdeier
and Mark Monte Orch; $2.50-$3
cover.

If Jane Powell hadn't been dis¬
covered by Hollywood more than
10 years ago and if the motion pic¬
ture business were the industry it
used to be, she ? d probably be on
her way there now on the basis of
her appearance and performance at
the Plaza Hotel’s plush Persian
Room. Her striking beauty com¬
bined with an appealing voice and
professional know-how make for a
parley that would attract the talent
diggers:

As it is, Miss Powell is a young
Hollywood veteran who has taken
to the nitery circuits because they
aren’t making sufficient pictures
that meet the requirements of her
talent. She’s a radiant, all-Ameri¬
can type who.captures the audience
from the moment she opens with
“It’s A Most Unusual Day.’’

Miss Powell has an act, but to her
credit, it’s, not an over-gimmicked
one. She whirls elegantly around
the floor, perches on the piano,
does separate duos with her piano
and bongo accompanists, and em¬
ploys a jewel box and its con¬
tents as a prop for two tunes. It.
may sound busy, but it's done sim¬
ply and unpretentiously.

Armed with clever musical ar¬
rangements, Miss Powell is suffici¬
ently adventurous to tackle off-
the beaten-path numbers. An aria
from Leonard Bernstein’s “Can-
dide” gives her a chance to reveal
her coloratura training. She ac¬
complishes, too, a difficult feat by
effectively taking a musical lead
(sans lyrics) arid , employing her
voice as if it were a third instru¬
ment in combination, with, the pi¬
ano arid bongo.

As part of her songalog, actress-
singer dips into some of her mu¬
sical films, extracting “Too Late
Now” from “Royal Wedding” and-
“Goin’ Courtin’ ” from “Seven
Brides for Seven Brothers.” She
clicks, too, with her interpretation
of “Baubles, Bangles and : Beads”
from “Kismet.”

Miss Powell’s altogether pleas¬
ant 45-iriinute stint also features
a calypso tune . and “St. Louis
Blues” both with the stress on the
bongo accompaniment.

. Miss Powell, gowned simply in
a white sheath with fly-away pa¬
nels, is a gracious performer. She
strongly spotlights the contribu¬
tions of Dick Pribor, her pianist;
Jack Constanzo, who is on the
bongos, and, Ted Straeter and his
orch, which lend solid support.
StraCteris crew alternates with the
Mark Monte orch for customer
terping. HolZ.

Mocambo, L. A.

Los Angeles, April 11.
Roberta. Sherwood, Frankie
Sands Trio, Paul Hebert Orch (5);
$2 cover.

It’s been some ' tiriie since the
walls of the Mocambo felt the
Crushing of an overflow crowd that
turned out at Friday’s (11) opener
to greet: Roberta Sherwood. This
was a raTe sight since most of the
Strip niteries have been doing
spotty business, but it proved that
the right act will bring the round-
. ers out. Making her first return
. here in over a year n she was introed
by Walter Winchell, credited-with
discovering this stylist.

In modest attire. With shawl over
shoulders. Miss Sherwood makes
her usual entrance singing from
the back of the room and. 60 min-?
utes later winds with “Bill-Bailey.”
Her repertoire is as great as her
singing and includes “Lonesome
Road,” an Irving Berlin medley,
“Avalon,” “If I Can Help Some¬
body,” a spiritual done impres¬
sively; “I Used to Love You,” “Lost
In His Arms,” “Lazy River,” “All
the Way,” “Just in* Time,” and
^You’re Nobody.” The matronly
type singer also did several num¬
bers from her new Decca LP, “City
Girl Sings Country Music,” also
belted real well. v

Ernie De Lorenzo, on piano, and
Red Newmark, guitarist, regular
accompanists, sat. in With Paul
Hebert’s house band to aid in the
backing. They too were effective in
their assignments. Frankie Sands
Trio holds over as good intermis¬
sion entertainment. Show stay*
through April 24. Kafa.

Intercontinental, S. Juan

. San Juan, April 15.

Yiria Sumac, Moises Vivahco,
Brunt Roque, Joaquin Banegas,
Tropicoro Dancers, Lito Pena
Orch. Bobby Hicks Orch; $2.50-
$3.50 minimum, $1.50-$2.50 cover;
opening night, $5 minimum, $5
cover. \ ■

One-hour nitery package is di¬
vided about evenly between Yiria
Sumac and a colorful buildup pro¬
duction titled "The Princess of the
Stars.” The star does five numbers.

introducing her songs In both
Spanish and English, and delivers ,
special material with her custom- ]
ary aplomb and powerful perform¬
ance. The lady from. Peru sells
arid dominates her nitery audi¬
ences.* . ■;

First part of show lays elabo¬
rate groundwork for Miss Sumac’s
entrance.. Attractively costumed,
heavily feathered and scantily clad
dolls suddenly are revealed by
lights all over the sides of the
Tropicoro auditorium and find
their way to . the stage where they
do extremely competent if stand¬
ard business along with the expert
dancers Bruni Roque and Joaquin
Banegas.

; Choreography is by Jose Padres
and entire production Was created
and produced by Milton H. Lehr,
it is effective for the Tropicoro
and goes down well with the pa¬
trons.

Club Tropicoro and its adjoining.
Casino has played only name acts
to date, ' since February opening.
Band is onstage to play for the
show and customer terpsing. Audi¬
torium is stepped-in familiar thea¬
tre nitery style for visibility, with
bar at one side cut -off from audir
totium by large glass pane. Bar
patrons can see but not hear the
show. Maitre d’ is Sylvan A. Groell
from the Sheraton in Washington,
D.C., arid his assistant, Lucas, has
moved over from the neighboring
Caribe Hilton. Rein.

Eden Roe, Miami Reach

Miami Beach, Apr! 12.
Billy Daniels with Benny Payne,
Bettey Kean & Lew Parker, Eileen
O’Dare, Mai. Malkin Orch; $3:50-$6
minimum. ■■ ■

Current package is last of the
big-budget deals, arid is earning its
way at a time when the slackening
period sets in hereabouts to point
of low returns.

Billy Daniels is back for his sec¬
ond shot—he opened the season in
December—arid is as volatile as
ever in his smartly paced session.
Per always, he mixes the croonings,
the guttural sex tones, the driving
stylings to the femmes’ fluttering
delight and; their escorts’ high ac¬
ceptance. On the latter score, Dan¬
iels seems to have a strong and
well-heeled following. When he
and longtime ace accompanist-
conductor Benny Payne•. join in
zirigy duets they peak a sock stint
that brings encore demands.

Betty Kean & Lew Parker’s new
teaming is working out into a
strong eritry for the cafe circuit
and other mediums. When Miss
Kean gives out With her broad
clowning to Parker’s musicomedy-
vaude schooled . know-how. in
straighting and playing the comedy
wangles on his own, it builds a good¬
ly load, of laughs. Still in the
shape-up stage, overall the canto
gives them plenty of motivations
for her cutups and his slick de¬
livery. Key spots are the spoof on
“My Fair Lady” and revival of
“The ; Bickersons” froiri radio
which allows for full play of sharp
timing and build on aud’s risibili¬
ties. They wind into a huge palm
payoff.;

Eileen O’Dare tees off matters
in sprightly style with her grasp¬
raising acro-flips arid mitt-spurring
spiris areound stage. Mai Malkin
emcees in smooth, amiable fashion
and per always, is the. well-versed

batonebr. Due bn April 17 are
Patachou, Sonny Howard and Lisa
Jayne. Lary.

Amato’s, Portland

. Portland, Ore,, April 9.

Paris Sisters (3) (with Ken
Brown), Lbs Zeas (2), Claydettes
(6) (v)ith Dee Peters), Julian
Dreyer Orch (6), Dualtones (2);
$1.50 coyer, no minimum.

The Paris Sisters (3) are making
their debut in this plush nitery and
from all. indications will’ become
regular . returnees.. Cute, well
stacked youngsters keep the mitts
going throughout 30-minute, stint,
selling every number with enthusi¬
asm and freshness. In addition. to.
belting out various standards, gals
close in for ballad stuff that gar¬
ners big returns. Keri Brown as¬
sists on the borigos and batons the
house crew during the ballad foray.

Los Zeas (2) get things underway
with standard terping. Handsome
darkhaired guy and ; blonde looker
go through. four routines that run
the gamut from ballrooiri to sam¬
bas, done easily and with grace.
The "Claydettes (6) are on for two
production numbers with Dee
Peters in a specialty spot. Preci¬
sion tap and rhumba numbers are
outstanding.

The Dualtories. (2) are held over
in : the lounge : and continue to
please with their piano, bass and
vocals* Julian. Dreyer and.his house
crew play for the show and darisa^
pation. Gale Robins opens: April
22. . Feve.

UK&tPff . -... m<;ht club reviews

Ambassador Hotel, L. A.

Los Angeles, April 11.

Dean: Martin (with Ken Lane),
Lois Ray, Freddy Martin Orch
(20); $2-$2.50 cover; $3 minimum.

Dean Martin took permanent
possession of the Como Cup, a new
trophy for the leading contender
among performers in the casual
look, with his opening at the Am¬
bassador’s Cocoanut Grove (9). He
could riot have been more casual
if he had .been asleep. Not without
lying right down supine, he
couldn’t. Martin arinounced early
in the program that he was glad to
be there and then came clean and
said frankly he would rather be
home in bed. Some minutes later
he confided, “I hate singing serious
songs” (in the midst of singing one),
and later elaborated, on this, by
admitting, “I hate singing songs.”

Despite these and other self¬
knocks that are. becoming part of
the public personality, Martin
looked trim, tanned and terrific.
His material, as formless a mass of
words as ever answered that: de¬
scription, was . funny (although
sometimes a bit broad), and when
he cared to cut loose with full
voice, scored again and -again. It
is a smash act that will see the
velvet rope up for his two-week
stay ending April 22.

Martin opened with special riia-
terial taking note of the fact that
this was his first Grove appearance
and went from that into a dozen of
his hits, . ranging from; “That’s
Airiore” to “Oui, Marie.” In be¬
tween he did other pops or stand¬
ards, “Memories are Made of
This,” “When You’re Smiling,”
“True Love,” etc. Sometimes his
heart doesn’t seem to be in his
songs, and sometimes, as he can¬
didly admitted, his voice wasn’t
either. : But • he capitalized either
way, for vocal effects when he did
open up and for humor when he
didn’t.

Martin was on for 52 minutes
opening night, accompanied by his
arranger, Keri Lane, preceded by
an eight-minute turn by a good
looking arid leggy brunet, Lois Ray,
who did a short dance routine to
warm things up. Freddy Martin had
a four-minute overture With '.‘Mid¬
night in Paris,” arid also played
for dancing. Powe.

Beverly Hills, Ciney '

Cincinriati, April 11.

■ Connie Towers, Georgie Kaye,
Dorothy Dorben Dancers (10) with
Clay Mundey, Mary t Fassett, Don
Little, Jean . Repinski, Marijo
Leyanha; Gardner Benedict Orch
(10), Jimmy Wilber Trio, Barbary
Coast Boys (2); $3' minimum, $4
Sat.

Connie Towers, click local new¬
comer, and Georgie. Kaye, estab¬
lished fave, combine for a natural
in the current two-framer at this
plush northern Kentucky casino.
Back£toppers in a classy 70-minute
cabaret array are the Dorothy Dor¬
ben steppers and vocal specialists
in two dazzling, routines, and the
band of Gardner Benedict.

. Along with promising ability as
a. dramatic soprano, : Miss Towers
has natural charm and distictive
styling: A; young blonde beauty,
sans facial makeup, she has the
appearance of a. teenager in a. first
recital, except for the stunning
mounting of an hour-glass figure,
and the poise of an artist. First-,
riighters admired her in a silver
metallic sheath gown with bustle.
Her half-hour repertoire is high¬
lighted by a “Carousel” medley
arid “Love Is A Many Splendored
Thing.”

Comic Kaye, who is becoming an
annual dater with Greater Cincin¬
nati cafegoers freshens his rapid-
fire 25-minute routine with gag
changes while sticking to. his stand¬
ard clinch takeoff of the twitchy
psychiatrist and his trademarked
brand of terps.

Carol Channing tops the show
opening April 25. . Koll.

Americana, Miami B’eh

Miami Beach, April 13.
Jane Morgan, Paul Gray, Mario
& Floria, Jackie Heller* Lee Martin
Orch; $3.50-$5 minimum*

Prexy Lah*y Tisch has developed
into a shrewd booker for the Bal
Masque; his shows are always care¬
fully balanced, as illustrated in the
current package which is a click rill
the way.

Jane Morgan played here suc¬
cessfully before, but this time out
hits with biggest'impact, thanks to
a smartly devised act to allow for
multi -changes iri costumes. : A
blonde looker, Miss Morgan is a
class chirper with an eye-arresting
chassis and. gowning to match. She
is an authoritative, performer who
takes on her arrangments with zest
and purveys them with distinction.

Her hold on the aud Is illustrated
by lack of any calls for her recent
hit platter “Fascination” Until.just,
about the time auditors think she is

ready to depart the stage. Instead,
they are ; absorbed by her special
stagings, highlights being her re¬
polished “Around The World In 8
Minutes” medley of international,
chansons, tricked out with hats to
set change of locale. Other sock
item is a finale medley of “Zieg-
feld” days and stars, with the turies
they were associated with.. Use . of
hats and other little costume items
is a showmanly staging idea that
.winds her into begoff.

Paul Gray, another repeater
here, liad his option picked up for
three returns during the year. The i
move was spurred by his big click !

with the regulars—furthered by a ,
raft of new material—arid high <
laugh score with the tourists. Gray j
is a smooth, bland guy with a Rob-;
ert Berichley touch in his manner
and material: He works out a- se¬
ries of funny topical routines that
sound like they’re right ■ out of the
day’s news. He. can toss in a more,
familiar line when the aud .war¬
rants, to continuing laugh rise.
Spoof on songsters is a: high point,
the lampooning sharpened. by use j
of smart lines and between-chorus
self-kidding gab. He keeps them
yocking ail the way.

. Mario & Floria are of the vet
School of ballroomologists, working
out a smooth flow of terping with
authority. They top their canto
with comparison... of . the Turkey
Trot and the current rock ’n’ roll
dances. It’s a prime invent that
gets them off to heavy plaudits^
Lary.

Athletic Club, Ref.

Detroit, April 9.

DOretta Morrow, Andre Moons
Puppets (2), Dick . Barlow Orch
<6); private club.

For the final show 1 of the season,
M. C. Callahan packaged a con¬
trasty show that caught the fancy
bf Detroit Athletic Club members.
Miss Morrow, sheathed in a gown
so tight she had to hop, rather than
walk, was a strikingly chic contrast
to Andre Mooris, who worked be¬
hind a nondescript Waist-high
screen and wore a black shift and
dark, glasses. Moons’ wife, who
served as prop lady, was tastefully
gowned, however.

Miss Morrow combines the psy¬
chological effects of beauty, high
fashion arid a well-modulated voice
to good advantage. She shuns a
mike and a stage—couldn’t climb
in that gown, you know-^-keeps her
voice soft and the audience gives
her respectfully silent attention.
While the staging is very effective,
her material lacks continuity, so
there is no buildup to a climax. She
roams from the Italian “Little
Flower” arid “Arriverderci Roma”
that would have been more effec¬
tive without the elaborate embroid¬
ery she weaves into it, to a stool-
sitting session with folksongs that
just aren’t right for her cultured
voice and the gowning. However,
Miss Morrow has a sweet voice
that does nice things with “I Feel
PrettyJ” from “West Side Story,”
“Song of Love” and “Stranger in
Paradise.” These earn her an en¬
core o£ a medley from her role in
“The King and L” A second encode
of “These Foolish Things” is espe¬
cially effective. .

. Andre Mooris and his wife are
Belgians who probably will be. more
successful here once they have im¬
proved the staging of their puppet
show. As is, the half-screen serves
no purpose except to divide the
. audience’s attention between the
excellently manipulated . puppets
and the puppeteers. Show begins
with a line of five chorus girls who
get some laughs With their exag¬
gerated high kicks. A baldheaded
acrobat does some realistic hand¬
stands arid other feats for good
applaitfe. Ari appealing bellringing
elephant and a forgetful soprano
who continually refers to notes are
the next two acts. Recorded music
is used throughout. Tew.

Blae Note, Oil

Chicago, April 9.

Errol Garnet Trio, John Young
Trio; $3 minimum.

Erroll Garner Is probably at the.
peak of his jazz 88ing. On disk or
live, he’s perhaps the hottest the
idiom has to offer: just now, the
sock b.o. of his current Blue Note
stand looking to be a tribute to
the guy.

Pianist improvises as good as any
and better than most, playing with
a brilliance, but without striving
for technical or intellectual effect.
He caricatures music, though, with
affection, humor and superb skill,
the net result being a unique show¬
manship that doesn’t Compromise
depth of artistry. His library, per
Usual, favors 1 the chestnuts, the
buffs responding with' extra oomph
to a mercurial “Almost Like Being
in Love” that bubbles With all
kinds of patented Garner touches.

Johnny; Young Trio, with a more
cerebral approach, gives a techni¬
cal gloss to a ‘‘progressive” library
that should suit aficionados. Pit.

Riviera, Havant

Havana, April 11.
Roberto Iglesias Spanish - Ballet
(16), Felii Guerrero and Casino
de la Playa Orch .

One of the brightest spots in
gloomy Havana is the Roberto Ig-
lesis Ballet at the Riviera^ Among
the best Spanish troupes that have
performed iri Cuba in recent years,
it provides a welcome relief from
run-of-the-mill shows seen ordi¬
narily at Havana bistros, usually
featuring hackneyed Afro-Cuban
numbers and/or the usual lineup
of U.S. chorines:

Iglesias is a young man with ap¬
parently indefatigable feet. Mexi¬
can-born, he is ably seconded by
his petite American wife. Aida.
They do a precisely coordinated
duet which climaxes with a re-
iriarkable demonstration of endur¬
ance, a lengthy ruffle of stamping
feet. :

. With a guitarist and male singer
in the background, gray-suited
Iglesias also does an eye-catching,
ear-filling solo which undoubtedly
causes him to lose a number of
pounds each night. Aida later does
her own highly competent solo.

Iglesias does one highly sexy
number with Rosario Galan, one of
the Galan twins in the show’. The
number, in addition to a good deal
of fiery Latin passion, also features
a revolving stage which slowly
turns the two dancers around; fac-?
ing each other, in an effectively
dim light. ., .

A light touch is provided by An¬
tonio Espanol and Esperanza Galan
dancing a humorous Mexican zapa-
teadb. The gay number ends with
Esoeranza carrying Antonio bodily.

Rosario Escudero, a featured
dancer, does , a fine number with
singer Pepe Segundo and Guitarist
Felix de Urtera providing plaintive
background music. Despite a long
traih, Rosario Is able to dance,
twirl, crack her castanets and fierce¬
ly stamp her feet. Singer Maria
Fabregas solos with a rich, lively
voice. ' ■' .• ,

The production numbers, based
largely on village love themes, are
performed in a variety of costumes
native to different Spanish prov¬
inces. The costumes are bright, the
music and songs are gay arid the
women are shapely. Pretty and
smilingly charming. J ay*

Drake Hotel, Chi

Chicago, April 11. .

Connie Moore, Jimmy Blade
Orch (6); $1.50 cocer.

Connie Moore looks much as she
did in her motion picture days
a decade and more ago. That’s a
plus in itself, yet she doesn’t rely
on . sleek beauty and erstwhile
screen credits to carry her. In¬
stead, feriime comes across with a
strong chanteiise Image that’s a
click on its own.

Her tunes are wisely chosen, the
best of it being special stuff. “Ob¬
serve the Niceties” is cleverly sar¬
donic advice to wives with errant
husbands, arid “Texas Against the
U.S.A”, is an only slightly less
satisfying paean to the Lone Star
State.'

Miss Moore keeps her patter,
bright and in check,, arid thank?
fully free of references to her cel¬
luloid past. Jimmy Blade’s AFM-
ers give fine support. Singer is
here through April 29. Pit.

Viennese Lantern. X. Y.

. Kitza Kazacos, Ann Tori, Ernest
Schoen Orch; $3.50 minimum.

Max Loew’s Viennese Lantern
has gone far astray from Alt Wien
in his present talent collection. He
has a Greek chanteuse Kitza Kaza¬
cos headlining, and has Ann Tori,
a local gamine (New Acts) playing .
her first pro engagement. The re¬
sult is a rather fetching bill loaded
with interest from all angles.

Miss Kazacos, a sexy looker
whose sights are aimed in that di¬
rection, comes to the Lantern via
a circuitous route which included
a stand at the Cafe de Paris. Lon¬
don. as well, as a term on BBC. She
has thus some choice experience
for . English-speaking audiences.
Her work is internationally fla¬
vored. She flits froin Greek to
French and English. Many are
ardent love tunes. Her demeanor
as well as costumes indicate great¬
ly the directiori. of her songs. In¬
cluded in her catalog are more
familiar items such as “Whatever
Lola Warits” arid a few French
nuriibers.

Miss Kazacos needs further sea¬
soning for American audiences be¬
fore she can venture downtown,
but she has the makings of a chan¬
teuse who can be whipped into
good cafe fodder.

The music, for the backing and
fbr listening is led by fiddler Ern¬
est Schoen who contributes vocally
as well, as instruirientally. His
crew delivers a tasty Mozart , med¬
ley during this show. Jose.

56

PtttfEfY

Wednesday April 16, 1958

VARIETY BILLS

WEEK OF APRIL 16

Numeral* in connection. with bills below Indicate opening day of show.

NEW YORK CITY

Music Hall IT

Corps de Ballet

Malinl

Lucile Cummitrgs
. „ . . Rookettes

Great Barton Glee Club

AUSTRALIA

MELBOURNR
Tivoli 21
Shirley Bassey
Vie Hyde
Lili Bi-rde
Clifford Guest
C’unbas. <41
George Holmes
Neal & Newton
Eleanor Gunter
Joe Martin
3 Winds
Jimmy Jeff
David Sterle
Irene Bevans
Rae Morgan

Reg Prlestman
Norman Thorpe
SYDNEY
Tivoli 21
Larry Griswold
Johnny Lockwood
Cagle Sc Man

A. Robins
Rayes & Fayo
Anny Berryer
Medlock Sc Marlowe
Wlnnetou & Squaw

B. Sc D Stuchberry
Jimmy Parkinson
Edit Juhasz
Frank Ward

BRITAIN

ASTON

Hippodrome 14
Dave Gray
Melfi Kids
Mum & Dad
Toni Kaye
J A P .Sharr.ap
Peter Small
.Jack Roxy
Jean Broldey
BIRMINGHAM
Hippodrome 14
Charlie Gracia
Candy Sis
Sally Barnes
June -Day
R A J Jover
3 Baranton
O'Neill A Haig
BRADFORD
Alhambra 14
Jjminv Clitheroe
Miles 2
Jack Watson
Calantas
Cox 2

Duncan's Co.

Alicia Dolls

GLASGOW
Empire 14. .
Olsen A Johnson
Marty May .

June Johnson
Fraser Haves 4-.
Ossie Noble
Konyots

LEEDS
Empire 14
Hitltoppers
.Gold A Cordell
Authors A Swinson
.Rhoda Diane
Johnnv Mack
J A J Dawson
Alan Clive
Marterite A Charles
LIVERPOOL
Empire 14
.'Michael Holliday
II.il Monty
T)e Vere Co.

Peter Crawford 3
El Granadas
. Bernie A -Bi rbare .

LONDON
Palladium 14
Tdberace
Dick Shawn
Timmie Rogers
Andrea Dncrs
Margo Henderson
Joan A Arnaut

Brick Bros.

Mr. Murphy
Palladium Girls
NEWCASTLE
Empire 14
Russ Hamilton
Margo John
Kordites
Dennis Spicet
Carl BarriteaU.

Don Arrol
Jim Codton
Taylor A Valerie
NORTHAMPTON
New 14
Terry Cantor.

Red Preston
Toiy* Kee-
Julie

Colleen Laine
Beverley Lambert
Kenny Cantor
Barry Young
Dale Warren .
Specialities

NOTTINGHAM
Empire 14
Terry Dene
3 Skylarks
Swan A McGhee .
Barry Anthony
Lane Twins
Hal Roach
Fey Jover
Kelty A Della
SHEFFIELD
Empire. 14
Eddie Calvert.

Rey A Ronjy
Londonairs
Manetti 2
Jeff Leriner.
Barbara Law
Templar A Janette
SOUTHAMPTON
Grand 14

Bamburger A Pam
Averil A Auret .
Kish A Valaire
F A A Atkins
Maree Manou
De Vere Girls
SUNDERLAND
. Empire 14
Dickie Valentine
Fuller A Janette ; ,
Jimmy James
Paulos
Hill A Billie
Roy Castle
Ron A Rita •

Les Chanteurs de
Paris (7i
Mata A .Hari :

Tippy A Cobina
Martha Schlamme
Ben Arden Ore

COS ANGELES

. Avante Gardei

Ruth Olay
Don Adams .

Eddie Cano Trio ..

Ben Blue's .
Ben Blue
Kay Cete Jones
Barbara Heller
Sammy WoLf. .

Joan Kayne
Dick Bernie
Ivan Lane Ore
Coconut Grpve .
Dean Martin
Lois Ray .

Freddy Martin Ore
Crescendo
Jeri Southern
Paul Gilbert
Renet Touzet Band
•S81 Club
Annette Warren
Johnny Walsh
: . Interlude -

Cal Tjader Quintet
Largo

Conniee Boswell

Doodles Weaver Bd.
.• Larry Potter's
Supper Club
Phyllis Inez
Sandy Sims ,
Mocambo
Ann Mason
Frankie Sands Trio
Paul Hebert Ore-
Moulin Rouqe
De Castro Sisters
Royal Guards
Dick Stabile Ore
’■ Slate Bros. ‘
Jimmy Wakefield'
Tommy Guniina 1
Statler Hotel ,
Lucille Norman
Lucille A Eddie
Roberts

Ed: Bergman Ore .

The Seville
Lecuona Cuban
Boys

Steven Peck A Lita.

Ye Little Chib
Abbey . Lincoln ■

SAN FRANCISCO

440. Club

4 Sharpe
LennyBruc .

Gloria Padilla
Backstage
Joanne Berelta
Bernard Bragg
Blackhawk
Buddy De Franco
Vido Musso

• Easy Street ..
Kid Ory Ore
CresL Lounge
Pete Daily Orq
Fack's If
Frances Faye
Fafrrrfont Hotel
Mills Brosl
E. Heckscher Ore
.Gay 40's

Bee. Ray A Ray K.
Goman

Joy Healy Dncrs B
Wally Rose Ore
.-Hangover
Earl Fatha Hines
Ore ..

Muggsy Spanier
Joe Sullivan
Hungry I
Ada Moore
Marsh Bros.
Gateway Singers
Jazz Showcase
Paul Bley 4 ;

Purple Onion
Lil Greenwood
Loii Gottlieb
' Tin Angel .
Marty Mars^IIa . Ore
365 Club
Toni Dalli .

Joy Healy Dncrs
Alex. Duchin Oro

SAN JUAN

: Intercontinental

Tito Guizar ,
Marquez Sisters
Lito Pena Ore
Jimmy Stevens Ore.

. Club Caribe '
Pepe Lara
Paco. Michel . .

Del Campo Twins
Rene

Richard Timm ’
Miguelito Miranda
Ore . -.

Joe. Blanco Ore

Escambron
Maria Montano • .
Raoul Ferreiro
Voodooers Ore
Cotillion Room
Tobaco Muniz
: Flamboyan Club
Roberto Iglesias
Aida Irizarry
Polito Galindez
Cesar Conception
Ore

Joe Vallejo Ore.

HAVANA

Capri

Luisa Chorehs
Somavilla Ore
Cal vet Ore

Hilton

Xiomara Alveres
Nacional
Betty Reilly .
Pari&ien Dncrs
Dancing Waters
W Reves Ore .

. Riviera
Iglesias Ballet
Aida Ramirez .
Maria Fabrigas ■
Antonio Espanol
Pepe Segunda
Felix Ultrera
Rivera Ore

SansSoucI
Tony Foster

Gloria A Rolando
Victor Alverez
Miriam. Barrera s
Elena Biirictt'
Raquel Mata
Kary Russi
La Serie Oro
Ortega Ore
. Tropicana
Erlinda Cortes
Alberto Rochi
Blanca Varela
Gladys A Freddy .
: Riveros • . ’
GuaracheroS '.

M onica Cast el
Tropicana Ballet
S Suarez Orq
4 Romeu Orq

LAS VEGAS

NEW YORK CITY

Blue Angel

George Lafaye
Anita Ellis
Dorothy Loudon.
Bart Howard
Jimmie I von Trio
Boh Soir
Sylvia Sy ms
Larry Scorch ;

Jorie It-mus
Three Flames
Jimmie Daniels '
Casanova
Donna Dunn
Margrit A Adrienne
Chateau Madrid
Beatrice Kraft Dcrs
Elsa Marvel
Candi Cortez
Ralph Font Ore .
Paneliito Ore
Copacsbana.
Jimmy Durante
Sonny King
Jack Roth
• Cathy CarT
Ted Morrell
Mimi

DAG Prior
Michael. Durso Brc
Frank Marti Ore
Downstairs Room
Julius Monk
Ronny Graham
Ceil Cabot
Ellen Hanley
Jean Arnold
Gerry Matthews
Stan Keen

El Chico
Marisa Terol
Lucerite Vena
Carlos A Myrna
Mellitas Del Campo
No. 1 Fifth Ave.
Phyllis Dilier
Bob Downey
Dean Sheldon
Harold Fonville
Joan. Bishop

Hotel Pierre
Stanley Melba Ore
Joe Ricardel Ore
Betty Benee

Hotel Plaza
Jane Powell

Ted’ Straeter Ore.
Mark Monte Ore.

Hotel Roosevelt
Sammy Kaye: Ore.

Hotel Statler
Xavier Cugat Ore.

Hotel TaH *
Vincent Lopez Ore
Hotel. St. Regis
Bill Hayes
Florence Henderson
Milt Shaw 1 Ore
Rav Ban Ore
Latin .Quarter
Sallie Blair
Bernard Bros.

Bob Dc Voye 3 •

Francis Brun
Queti Clave,io '"

Jo Lombardi Ore
B Harlowe Ore
Le Cupidon
MOnique V. Vooren
Isli Ugardi Ore
Old Romanian
Harvey Stone
June Perry
Bob Brooks
Mac Pollack. Ore
McKenna Line
Town & Country
Jack Carpet*

Johnny Cimrad Dcrs
Ann Weldon '

Ned Harvey Ore'.
Sieari Ore
Viennese Lantern
Kitza Kazacos
Ann Tori

Ernest Scboen Ore
Paul Mann

Village Bam
Tony Lavelli
Pete Pederson
Marshalls
Larry McMahon
Piute Pete
Bobby Meyers Ore
Village Vanguard
Roger Price
Thelonius Monk
Waltforf-Assoria
Maurice Chevalier.
Emil Coleman Ore
Bela Babai Ore

Desert inn
Gordon MacRae
Sheila Stevens
Jay Lawrence ..

Van Alexander . '
Domt Arden Dncrs
Carlton Hayes Ore •
Dunes.

Frankie Laine
Jack E. Leonard
The Belmonts
Dunes Dancers
Cee Davidson Ore.
El Cortex

Marcie Mpler
Deedy A Bill
El Rancho Vegas
Joe E. Lewis
Rita Moreno
Barry Ashton Dncrs
Dick Rice Oroh
, Flammga
Tony Martin.

Alan; Drake
Don Kirk
Flanqingoettes
Jack: Cathcart Oro .
: Dick Contino

Fremont Hotel '
Jodimars .

Make Believes . ;

. Magnetics
Shirt A; Earl Mor-
-tensen .

:. Gqlden Nugget
; Harry Raneh
j Jig Kdams .

! Charjie Boyer
f.L A F Maynard ‘
j . Riviera
] Mickey Rooney
| Joey; Forman
jLancers
| Novgpites . .

■ Cavahaughs
I. Ray [Sinatra Ore.

Sahara

Martha Raye
4 Step Bros.

Sons of Morocco
Saharem Dncrs
Mary Kaye'Trio
Louis. Basil Ore
Beachcombers
.Sands

Frank Sinatra
.Bennett A Patters’n
Cdpa Girls
Antonio Mo'relli Or
San Souci.
"Midnight in Paris’
Bobby Morris
Pat Moreno
Ray Parsons
Sherry Shoiie
Cindy A Alberto
Jeanne Masson
Mile. Zabuda
Bobby Blue Ore
Shownpat '
Hank Penny
Shirley Scott
Garr Nelson
Showboat Girla
Vic Artese Ore
.. Silver Slipper. -.
Hank' Henry
Annie Maloney .
Peggy Dieterick .
Kim Athas. .

Jinuny Cavanaugh.
Sparky Kaye
Mac Dennison
Geo. Redman Ore
Thunderblrd
Frank Gusto.

Joe -Fomaro
■ . Tropicana
Ernie . Kovacs
Edith Adams
Elaine-Dunn
Dante D’Paiilo
George Chakiris
Lizanne Triiex .
Jack Ackerman
Nat-. Brandywynne ■.

. Ml AMI-MI AMI BEACH

CHICAGO

Black Orchid
Johnny Mathis
Gary Morton
Joe Parnello <3> .

. Blue Anger
“Tropical Holiday-
Carmen Romano
Pedro Roman
Glamazons
Lord Christo
Blue Note
Harry James Ore
Cloister Inn
Eddie Higgins Trio
Beverly Kelly
Ramsey Lewis Trio

Drake Hotel
Connie Moore .
Jimmy Blade Ore
Gate of Horn
P Amaya A
C. Torres
Will Holt
- London House
Teddy Wilson <31
Mister Kelly**
Aniti O'Day
SheUey Berman
Marx A Frigo
Palmer House .
Varel A Bailly

.Americana
Mindy Carson .
Billy Williams 4 -
R. I 'ayne A Yelvel
Jackie Heller
Lee Martin Qrc-
Maya Ore

■ Avalon
Rip Taylor
Hal .Winters
Bobby Dukoff Oro
Anita Boyar
Red iSmith 3

■Balmoral...
Charlie Farrell
Irvin* Fields 3
Billy Mitchell .
Mickgy Gentile
Jose rCiirbelo Ore
. Carillon
Lenny Kent .

Betty Madigan
McKay. A- Charles-
Dick -Sterling '
Jacques Donnet. Ore
j Deauvillo
Dan,‘Dailey .

Collihs Kids
Four. Guards .
Camille Williams
Clark A Cross
Johnhy Silver
Bob Regent
Tito Jhiente Ore
<Eden Roe
Billy’ Daniels
Betty Kean A Lew
Parker '

Eileen ODaro
Jonah Jones
Rascha Rodell
Mai Malkin Oro
ElJ/Patld

Wingy Manone 4-
Rudy Ferguson 3
B obljy Sherwood
; Empress
Barry Sisters.

Larry Best

Fontainebleau
June; ValU
Rowan A -Martin

The Szonys. •
Sacasas Orb '
Pupl Campo Ore-

Buddy Rich 4
Flip Phillips
Paragons

Lucarne

Havana' Mardi Grast
Diosa Costello
Milos Velarde
Don Casino
Tonia Flores
Tony A . Francella
Juan Romero
David: Tlvler Ore
Luis Varona Ore
Naumus
Bas Sheva
Mac Pepper
Carlos A Yvonne
Syd Stanley On
Sans Souci -.
Mickey Katz
Freddy Calo’ Ore •
Paul Seers

. Saxony ,■■.
Geisha -Girl Revile
Ming-A. Ling -
Toy A Wing
M. Shuree
Teny Toyada •

Tong Bros.

Kabonki Dncrs.
Charles A Faye .
HeniY Levene Ore
Seville
.Barnr Gray •'
Dolores Leigh
Pete Brady 3
Marty Franklin 3 .
Bob Sennctt
Murri A' Ruth
Shelborne
Cappiellos
Leonard Young ■
Len Dawson Ore
Lord . Flea Calypso
Voyager
Damita Jo
BerJ Vaughn 4
Roy Branker

REND

Harolds Club .
Wier’e. Bros.

Carl Ravazza
Knoi A Korral
Wilder. Bros.

'[■ Hirrah't
Johnny Ukelele
Joe Karnes
Glenn Henry-4
: Holiday
Barons

Salmas. Bros.

Mapos Sky room
Nancy Lee.-
Woo Woo Stevens.
Jack. Melick. 3
Rivorskfe
Tony Bennett
Wonder A Banks -
Don Dellair
Starlets

BIO Clifford Ore

Barrett-Gum-Bach

Continued from' page

[-misiiig -programs is universal liut
that it is amazingly., widespread
today/’ .•

Immigrant. Come-On

Barrett suspects that there will
be a law of diminishing returns in
respect, to “imported . novelties/*
He agrees with . the critics who
have found some managements
sci aping the bottom of the Euro¬
pean barrel for attractions to draw
out the immigraur colony trade n
the big U. S. urban centres rather
Jthan true music audience.

“Too much concert; music this
past se-ason have been hardly more
than a rehash of the kind of form¬
less, pretty tunes fed over the Mu¬
zak circuits. I think that concert
show business will- grow only wifh
loftier programming. The new
public; buys concerts, more and
more, in my experience, by the mu¬
sic, less by the musician, alone.
Hackneyed surefire concertos are
not the answer to get them back to
the solo piano recital/’

When . Jan Peerce arid. Eileen
Farrell appear with the ”Bach. Aria
Group they are given rip star bill-
ing^ just alphabetically among the
.11 artists. Promotion and ads.
stress the program content. This
group’s two-month road tour for
1959 is already fulled booked.

Rivals Say ‘Attaboy’? .

Barrett mentions, with humor,
that his rival managers are among
his greatest boosters. “I don’t
know whether they want me to ride
for a big'fall, or whether what I’m
doing- is what they would like to
. do.” That he is • sticking to his
pattern’ is evident in the new
groups lined up for next season—
Clarion Concerts, Piccola: Academ¬
ia Musicales.

Barrett is able to boast that the
only series to completely sell out
this season was the fifth season of
the' American CJpera Society under
Allen Sven Oxenberg. It drew to
Town Hall just short of 8^000 sub¬
scribers at $14 top. . They came to
see and hear works rejected by the
regular, opera, given in concert
version with a chamber orchestra
under Arnold Gamson.

Preview performances of each of
the four works on another sub¬
scription series in the Grace Rain-J
ey Rogers Auditorium of the Met¬
ropolitan Museum of Art, likewise,
sold out months in advance, and a
fifth non-subscription performance
by the American :Opera Society, at
Town Hall offered the first U. S,
hearing in 28 years of Offenbach’s
“ta Grande. Duche.se de Gerol-
stein” to a capacity audience.]
Booked by Barrett last year, on the
Emma Feldman All-Star Series at
Philadelphia’s Academy of Music,
the American Opera Society like-
w se created such a sensation at
the bpxoffice with its presentation
of Cherubini’s “Medea” that the
veteran .Philadelphia impresaria,.
for the. first .time in- her operating
history* reengaged, the Society for
a series-witbin-a-ser es, so to speak,
presenting threat performances by
the Oxenburg-Ganason troupe this
year, all to packed bouses. While
appearances of Eileen Farrell,
Jennie Toiirel, Giulietta Simion-
ato, and Anita Cerquetti with
American Opera Society undoubt¬
edly created special interest, the
majority of the participating'art¬
ists were not boxofflce names pdt
se, and there is clear evidence that
the principal lure was the Society’s
adventurous repertoire.

Smalltacnlar

(DOWN IN THE DEPTHS, N. Y.)

Jack Vaughan production vnth
Jean Shepherd, Earl C. Hall, Dottie
Love, Rudy Trohto, Mary Harmon,
Elly Stone , fiancee Ward; choreog¬
raphy, Nelle Fisher; music. Bob
Atwood; staging, lyrics , script by
Vaughan; $5 minimum .

The small-show format, success;
fur in many nitery situations, has
moved over to the eastside with
the opening of “Smalltacular,”
seven-people, show produced by
Jack Vaughan who did the success¬
ful “Bits of Burlesque” which had
a run at Carnegie Hall. In this
revue; Vaughan has assembled a
lot of clever material and whipped
it into the shape of a gay nitery
charade that still needs lots* of
work, especially in the cutting and
pacing department. A few more
evenings may make this a prime
cafe show.

The cast is topped by Jean Shep¬
herd, the deejay who would work
only for night-people. He’s still to
learn the mores, of fcafe -work,
which is somewhat different than
working before a mike while spin¬
ning disks. However, he seems to
be catching on despite a habit of
trailing off at the end of a speech
or routine. It iowers the level of
What he had already built up by
virtue of hard work. He ought to
look into the paramount finishes of
the oldtimers. But there are times
when his presence gives a note of
mature humor to the proceedings
and he has a cool and knowing way
which should make him a valuable
asset in this effort, once it gets
down to its fighting weight.

As it now stands, the show: has
a lot of quiet and reflective mo¬
ments, many of which, if inserted
into faster moving skits, would
provide neeessary changes of pace.
One of the top bits is a takeoff on
rock ,’n’ rollers with Rudy Tronto
in front. He is also instrumental in
putting a harem scene on top.
Other male in the session is Earl
C. Hall who shows a lot of strength
in his own specialties and does
well in the skits.

The entire theme is formatted to
Madison Ave/s frantic search for
togetherness. Although the num¬
bers go far astray from the initial
statement,. Shepherd brings the
show back to the agency motif.

The femme contingent is a jjaiv
ticularly talented group; most of
them can sing, or turn a line and
even show a sprinkling of chore¬
ography, at least as much as this
postage stamp stage permits. Nan-
cee Ward, who came out of “Bits
of Burlesque/ is. a vivid performer
who does what’s expected of her
with, an efficiency that would do
credit to a stage vet. Dottie Love
has a pleasant voice and an ability
to fall into the mood of whatever’s
presented, while Elly Stone seems
like a performer with a cool eye
on what’s going on. Mary Harmon
is a. warm looker who seems like
she’ll do virtually anything for a
laugh.

At this point, Vaughan, who
staged the show as well* hasn’t
brought, out all the possible
warmth from this cast* but the lay¬
out looks promising. Nelle Fisher,
credited With the choreography, is
naturally limited by the diminu¬
tive stage, but at least the per¬
formers move about gracefully and
don’t bump into each other, even
during moments of fast action.

There are. some tuneful numbers
contributed by Bob Atwood with
Vaughan contributing lyrics, and
the Mickey Leonard Trio does a
good job at backstopping. Jose. .

Easter Parade of Stars

(COLISEUM, OTTAWA)

Ottawa, April 8.

Ken Reynolds productions with
Sonny James , Buddy Knox, Jimmy
Bowen & Rhythm. Orchids (4), Sid
Kind & Five Strings, Jerry Reed,
Don Lanier * CFRA Happy Wan¬
derers;, at Coliseum, Ottawa, April
7, ’58; $1.75 top.

Sonny James paid the Canadian
■ capital his second annual visit
Easter Monday with a unit on a
week’s tour of mainly Canadian cit¬
ies. Opened Easter Eve in Hamil¬
ton, Ont.. with other dates North
Bay, Toronto, Sudbury, Ont., and
Sault Ste. Marie, Mich. Carl Per¬
kins and orcli, with a date in Ala¬
bama might before, missed both
shows and hadn’t been heard from
next day, although advertised.

Frank Ryan’s radio station CFRA
brought the unit—its Ken Reynolds
selecting and booking the acts—

and its Happy Wanderers combo'
opened two-hour show With in¬
strumentals and a hectic solo by
Bobby King. Then Joe Brownian-
other local singer, did “Ballad o£ a
Teenage Queen,” whose “music’*
is the old nursery tune “Twinkle
Twinkle Little Star” with inf ini-,
tesimal variations. It got over big
with teeners as well as with a flock
of severi-and-eight-year olds who
happily wandered through the
aisles most of the time.

Sid King & The Five Strings of
Columbia’s c&w wing were all
geetars except traps and sax. They
had the youngsters dancing in the
aisles till house cops stepped in.
Three, of them gyrated presleyoti-
cally for one number; then they
ground out a lugubrious but strong*
beat rendition , of “Tequila,rich
with grunting effects perhaps rep¬
resenting the labor pains of a Mexi¬
can mule. They also backed Son¬
ny James, who closed first half, in- .
troed by CFRA deejay Gord Atkin¬
son in a loud, clear voice. .

James stayed for 20 minutes and
had to beg off. He was greeted with
almost the solid screaming Pres¬
ley got here last year, and simi¬
larly wore a blinding gold-span¬
gled jacket and of course a guitar.
He did a bit of comedy with sax-
man Mel Robinson; leader Sid King
and Trapman Paul. Ross, then of¬
fered an effectively mixed bag.

Post-intermish* .with hard-work¬
ing Five Strings still backing, a tou-
sle-haired kid named Jerry Reed
worked Presley, style and very rau¬
cous. Norm Curtis, another CFRA
spinner, brassily introed Jimmy
Bowen & Rhythm Orchids—three
guitars and traps. Bowen, husky,
darkhaired, trick-voiced and sport-
jacketed, was also a do-it-yourself
Presley. After one writhing num¬
ber he was spelled by Don Lanier,
another frenzied young man who
drew; yocks and cheers with in¬
terpolated patter and flow-pound¬
ing with some bluesy numbers.

Buddy Knox, a young brush-cut
in a sports jacket, leaped in with
“Oh Boy!” and from then, on one
could feel the building rock. Half
the house joined him in “Rock
Around the Clock;” and the finale, .
“Partly Doll,” with an electric
guitar screaming like a soul in tor¬
ment, roused them to a zenith
of squealing frenzy.

That ended the, program, but a
solid hour later Sonny James and
the others were still trapped in the
dressing rooms by a surging, howl¬
ing, mainly female mob, which
gradually melted as dinner hour ap¬
proached. At one point they broke
through a cordon of house cops
into the dressing-room corridor, but
the doors held.

Wet snow on the country roads
around kept total attendance down
to 3,500 (1,600 matinee, 1,900 even¬
ing), with gross just under $5,000
in the 4,000-seater.

This is Ken Reynolds’ second
touring unit in here this year; next.
May 29, is headed by Nova Scotra-
bom Hank Snow. He’s also send¬
ing a unit headed by Johnny Cash
on a 12-date tour Nova Scotia* New
Brunswick and Prinee Edward Is¬
land, teeing off April 28 in Camp-
bellton, N.B., and still another
headed by N.S.-born Wilf Carter &
His Daughters, June.-9 at North
Bay* Ont. They’re doing 11 solid
weeks—66 nights—.west to Alberta,
then back through Ottawa to the
Maritimes, closing Aug. 23. Simi¬
lar tours of Reynolds’ have gone
14 weeks and covered British Co¬
lumbia as well* but’ the Centenary
Festival there this year was figured
too heavy competish. Gard.

Fiims at Brussels

■s Continued from page 1

by the American industry during
the festival.

There will be a Cycldrama ex¬
hibit at the fair, sponsored by
Westinghouse. It involves a circu¬
lar screen. which ' surrounds the
viewer With.-the image.

Several. other countries* notably
France and the Soviets, will pre¬
sent their new films at-the fair and'
have exhibits drawing attention to
their film industries.

. Films for the cavalcade are be¬
ing contributed by the Museum of
Modern Art film library and sev¬
eral of the film companies are
lending prints. Fach program-will
be on the screen for a week. Pro¬
ducers of nontheatrical films will
be repped at the fair and several
t ii .be i Rented

as part of the American exhibit

Wednesday, April 16, 1958

Palladium, London

: London, April 8.

Liberate (with Darina, .Gordon
Robinson), Dick Shawn, Margo.
Henderson, Andrea Dancers (3),
Arnaut, Joan & Amaut, Brick Bros.
& Mr. Murphy, - George Carden
Dqncers,. Reg Cole Orch.

Whatever the reason, the Palla¬
dium vaude season this year is be¬
ing restricted to a modest six
weeks, with three U.S., headliners
sharing the honors. For the open¬
ing bill, which teed off over the
Easter weekend, Liberace insured
a flying, start, even though the*
audience may not have been made
up of regular Palladium support¬
ers. But capacity spells sellout in
any language, and that’s the pros¬
pect for the fortnight ahead. Open¬
ing night .crowds caused a jam
around the theatre, and mobile po¬
lice had to be called to keep traf¬
fic oh the move.

On his first appearance in Brit¬
ain a year or so ago, Liberace had
the backing of brother George and
his orch onstage,' and : Mom in the
Stalls to take a bow . on cue. This
time around he’s on his own, apart
from the fact that he has Gordon
Robinsbn as his musical conductor
and Darius to provide bongo ac¬
companiment. But-, to his credit,
he sustains his stint admirably,
even though he has an obsession
about making cheap jibes at the
press, and seems to resent some of
the cracks that have been made
about his appearance.

In a manner that is completely
redundant, Liberace draws atten¬
tion to his flamboyant style of
dress. Who, for example, would
have failed to notice his well cut
tails with their diamond buttons;
or the diamante waistcoat and bow-
tie which completed the ensemble?
They’re as much a part of his act
as the Stein way which he pounds,
the candelabra which illuminates,
and the corny gags which seem to
delight. In other words, it’s a tri¬
umph of showmanship over matter,
personality over material; average
pianistics which rouse the audi-
cence, and patter and byplay which
could be embarrassing from any
other artist. Liberace knows how
to get away with it, how to hold a
packed house with a conventional
. Gershwin medley, how to get roars
of. applause for ah indifferent ca¬
lypso and above all, how to estab¬
lish complete identification.

Dick Shawn, who played the Pal¬
ladium some four years back,
knows his way around a London
audience, and many of his gags
have the correct local tag to guar¬
antee quick response. But one of
his best cracks had recently been
exploited by another visiting come¬
dian, and a hep first night audience
seemed to be well aware of that
fact. Easily his best sketch'is his
Civil War story which, with a little
more repetition, could earn the stat¬
ure of Danny Thomas’ yarn about
the car jack. His Elvis Presley
takeoff has obvious pop appeal, and
his Othello payoff suggests a per¬
sonal frustration. All in all, a
highly amusing half-hour, but a lit¬
tle overlong for the occasion.

Remainder of the bill is of stand¬
ard quality. Margo Henderson, on
her first Palladium date, shows up
as a talented impressionist, With a
wide range of takeoffs; the An¬
drea Dancers, wJt adagio act, im¬
press with the smoothness and pol¬
ish of their routine; Amaut, Joan
* Amaut do a bird act which has
a very familiar look; and Brick
Bros. & Mr. Murphy are a duo of
trampolinists with a chimpanzee as
their special gimmick. The George
Cardan Dancers and the Reg Cole
orch complete a professional lay¬
out.

Timmie Rogers, colored Ameri¬
can singer, had been billed for the
program, but was omitted from the
show .caught as it was running con¬
siderably overlength. Myro,

Majestie, Vancouver

Vancouver, April 15.
Four Champs, Henri French ,
Stan Andy Stewart, Gloria Torlai,
Bob Hart, Carl de Santis Orch
(5); “Revolt of Mamie Stoner”
(20th), “Private Hell Number 36”
(Filmakers).

Bill, last week was. lean but this
layout remits in full with the Four
Champs » complete knockout (see
New Acts).

Near show - stealer is Henri
French, with horseplay and acro-i
antics on bikes similar to what
Henri French pere clicked with on
%ame boards some 40 years ago.
This dapper, smiling trouper comes
on, convincingly lushed, on a uni¬
cycle, and makes futile tries to up-
imp his grounded skimmer with
cane; then after q pair of pratfalls,
swings into amazing feats on a reg¬
ulation bike, copping buffos. High
spot is a rodeo ride on a reared-
back bike which heaves and
thrashes„aroimd stage like a blood-!
ritoot Brahma bulL Windup is audi- <

ence participation, riding a tiny
bike for a; small reward.

Gloria Torlai reveals ringing
pipes and a fetching Way with torch
and Upbeat cleffings. She’s a warm,
confident personality, adroit with
her intros and all-round easy to
take, with exceptions being some
gauchery on entrance and encore-
salaams, and a hefty figure that’s
unsuited to flared fluffy garb; which
as worn, lends kewpie doll aspect.
Gets mitting.

Stan Andy Stewart, sometime
“Andy” of “Life With Elizabeth”
vidseries, offers somewhat of a
freak stint, that trades on im-
preshes of Harry Richman. Cyril
Smith and Stan Laurel, mouthed to
scratchy ricky-tick diskings of old
goodies amid a railroad station set.
Card tricks, some sleighting with
cigs, and a brace of explosions fill
out this “theatre of the mind” stint
which captures the crowd for no
good reason, except nostalgia, and
draws nice applause.

Bob Hart gets the show under¬
way with a short greeting and a
brisk song. Carl de Santis orch
needs brass or string bass to pres¬
ent crew,, and some p.a. amplifica¬
tion to integrate sounds sent out
front. Orch otherwise first-rate.
Films are reissues. Toms.

Apollo, N. Y.

Sammy Davis Jr., Fran Warren,
Will Mastin, Redd Foxx, Cole &
Atkins, Hortense Allen Choriis (7),
Mort Stevens Band (17); “Edge of
the City” (M-G).

Sugar Ray Robinson has been
called the best boxer pound for
pound ever ip enter the ring, but
in show biz Sammy Davis Jr. would
be a contender for the top honors.
Audiences, at the Apollo and else¬
where rank him as a heavyweight.

Many topnotch Negroes have
gotten their start in show business
by appearing on the Wednesday
night amateur show at the Harlem
vaude flagship, but perhaps the
most talented alumnus is Davis, a
performer with unlimited talent
Who excels in almost every depart¬
ment. Perhaps Davis can do some
wrong but it-is not evident nor is
it obvious at the 125 St; , theatre
Where he softshoes and hoofs mas¬
terfully, proves to be a solid vocal¬
ist, and holds his own in beating
the drums, qnd blowing the trum¬
pet. For over an hour Davis holds
his audience captive; and when he
seems to run Out of gas he perches
himself on a stool and proves to be
a suave gabber and storyteller.
Davis performs with a full head Of
steam through most of the session
and Ms stamina is almost -as amaz¬
ing as his. talent.

Sammy Davis Sr.; who suffered a
heart attack a few months ago,
does not accompany his son to the
Apollo although the third member
of the trio, Will Mastin, gets into
the act . briefly and shows he is still
a fine hoofer.

Sharing. honors with Davis on
- the Apollo bill is Fran Warren, a
talented chirper and a real looker.
Distaffer scores with “I Want a
Sunday Kind of Love” and “Do It
Again,” as well as with a host of
other tunes. Miss Warren, with; her
vocalizing, styling and showman¬
ship shows why she rates with the
best of them.

The rest of the bill is So-so, Redd
Foxx, who played this house about
two months ago, returns for this
session. Foxx is a funnyman - who
doesn’t take full advantage of his
talent. He has the ability to. hold
the bouse together but the gags he
told on his last visit here are the
identical. ones he Uses this week.
Cole & Atkins are dancers who are
better than average but could use
a different routine. Bill is opened
by the Hortense. Allen Chorus
which is badly off on its timing.
The seven lovely misses, scantily
dressed, add. little to an otherwise
tip-top show. Bern .

Empire, Glasgow

Glasgow, April 9.

AlHibbler (upith John Malachi),
Ernest Amley & Gloria * Duncan’s
Collies, Tassi, Hill & Billie, The
Kid. & I, Miles Twins, Bobby Dowds
Orch.

Al Hibbler, in on current lim¬
ited tour ;of U. K., is handicapped
here -by one of the poorest support
layouts for months. It is unfair to
headline a U. S. act, however
known or unknown,, and give him
this type of unattractive support,
not guaranteed to bring in the
customers.

As is, Hibbler scores in his own
distinctive style, though limited by j
his own blindness for. free move¬
ment about the stage. He does a
somewhat overlong act (maybe to
balance the slightness of support),
and garners mitting for “I’m A
Lucky /So and So,” “Don’t Get
Around Much Any. More,” “He”-

VfitaEfrr : ; /y .... . ... . . KKV1EWS 57

(which he dedicates to Easter) and,
of course, “Unchained Melody.’:’ ,

Hibbler, billed as “The Un¬
chained Melody” man, has arrived
too late to cash in on his major
hit. He is not the type of act that
merits top billing in a vaudery
where rock ’n’ roll and lively com¬
edy take biggest tricks, however,
Johnny Malachi does his musical
director chores with skill, -

Of. support bill, Hill & Billie,
mixed duo, are liveliest offering.
Male plays mouth-whistle and uke
at . same time, and distaffer, a pert
looker j scores in /This Ole House.”
Pair’s madcap melody on harmon¬
icas, guitar and hillbilly skiffle-
board aids in energizing the layout.

Miles Twins decorate the dance
opening spot. Ernest Amley &
Gloria just get by with some un¬
funny, outdated crosstalk, and are
best in a red Indian takeoff. Dun¬
can’s Collies,, a too-familiar act
hereabouts, close the first half . of
bill with their antics and that well-
worn ambulance-accident sketch.

Tassi, Continental juggler, re¬
viewed in New Acts, contributes a
second high-speed balance act with
a teenage boy to good mitting.

Gord. -

I

j ANN TORI

• Songs
$ Mins.

; Viennese Lantern, N. Y.

Ann Tori is obviously a newcom¬
er to the business. She gives a
gamine-like appearance with a
, short hairdo and a dead black
: skirt and sweater. She has a deal
of charm and apparently ah innate
ability io get a tune into the plus
column. Since this is her first cafe
date, there are a lot of kinks to be
ironed out and many corrections to
be made, but it’s also evident that
she shows natural ability.

One of her top items is a rhyth¬
mic “Over the Rainbow” and she
I does, an appealing “When My Ship
( Comes In,” Her voice shows that'
I she has taken a Tot of time in its
cultivation. - But all that study
hasn’t obscured inherent personal¬
ity and sincerity.

f Miss .Tori is a familiar figure in
| the entertainment firmament; Most
of • her groceries come from the

• hatchCckery at the Russiah Tea

Room. Jose.

Wonderful World

(Casa Carioca, Garmisch) .

/ Garmisch, April 10.;

“Wonderful World” 11th edition
of the Casa Carioca Ice Show, pro¬
duced, directed, choreographed and
costumed by Terry Rudolph; mu¬
sical director • and arrangements,
Ernest Meletzky; setsj Werner
Schachteli; narration, Hans Diff -■
lipp, Lloyd Loeweke; vocals, Hans
Difflipp;. with Peter Voss, Faye Al¬
len, Inge Benkert, Hans Difflipp,
Bill Hinchy, Inge Jell, Dagmar
Lippe, Lloyd Loeweke, Mary Bam-
busch, Lisbeth Kaufman, Agnes
Martens, Bob McCoan, Wolfgang
Schmidt, Pieter Van Gils, Franz
Zwerger, Carioquettes (8). At Casa
Carioca, Garmisch, Germany, April
9,'’57; $1.50 top.

With ice shows getting bigger
and better and more, spectacular-j
ized every year, it’s nice to report]
that a “little” production with a j
low budget and high imagination; I
auspiced by the .U.S. Army in Eu¬
rope, has been a tremendous suc¬
cess here for the Last eight years;
and deservedly so, as the latest
show proves.

This is a frappe. within a night
club, built originally by the Third I
Army as a rest centre in-1945, con-;
verted the following year to a rich¬
ly decorated cafe seating 700. The
club has. its own ice plant* supply¬
ing one.of the largest.nitery rinks
in the world-bright under the huge,
dance floor.

Most of the imagination in this
intemationallyrthemed show is due
to the Garmisch entertainment di¬
rector, Miss Terri- Rudolph, who
singlehandedly masterminds pro- 1
duCtion, direction, choregraphy and
costumes—and it’s a wonder] some
of the big U-S: ice shows haven’t
lured >away this - versatile former
ballerina, who . knows how to cre¬
ate cinemascopic splendor without
much money. Miss Rudolph, x inci-
dently, is credited with being the
originator of ice revues in story
form, and she’s • developed the art
to a fine degree.

BUD DASHIELL
Folksongs
16 Mins.

Purple Onion, San Francisco

This . sandy - haired, pleasant-
looking young fellow is one of the
better practitioners, of folksinging
in the basement bistro circuit—the
qualification, of course, is how
much folksinging an audience can
stand;.

Dashiell, unlike many of his con-
j.temporaries, doesn’t try to corn up
1 his fairly esoteric material and
j this is in his favor/ He comes on
[with “Last Train for San Feman-
f do,” moves into “Johnny, I Hardly
Knew. You” (the morbid immediate,
predecessor of. “When Johnny
Comes Matching Home”), picks out
a fine, relaxed guitar solo, sings a
popular basement-bistro French
ballad., \ “Raspberries,. Strawber-
i ries,” and winds up with the Mexi¬
can “La Bomba.”

Though : all: this seems to be
standard fare among today’s .folk-
singers, ] it is presented tastefully,
melodically and with a minimum
of sidebar chatter. Dashiell has a
disarming lack of pretense and
performs well. Result is a pleasing,
if not spectacular, interlude. He s
booked through mid-May.* Stef.

TASSI ■

Juggling
8 Mins.

Empire, Glasgow.

. Tassi, Continental juggler, is a
•f. man of nimble fingers and speedy
‘ eye., Act, though largely to jug¬
gling pattern, wins through via its
rapidity and dexterity. Standard
balancing of ball on head, ditto
. while skipping, moves into ultra-
! fast club.tossing and standard audi-
ence-throw-balls-back routine.

Tassi offers a separate act, equal¬
ly fast, of highspeed balance with
a teenage hoy. Quickness of move¬
ment is. his main asset. Needs
sharpening and extension of jug¬
gling to make act a standout, how¬
ever, and some novelty ideas would
be useful. Okay meantime for gen¬
eral run of vauderies, Gord.

FOUR CHAMPS
Songs
20 Mins.

Majestic, Vancouver .

Since switching from barbershop
to go pro and modern a year ago,
the Four Champs achieved a vigor¬
ous new sound and some success
by way of club/lounge frames.
Current vaude booking is group’s
first try in. Vancouver, arid result
is socko.

Foursome are basically tenors
who manage a rich and wide
spread of harmony that labels
Dave Satre as bass, and leader Don
Coughlin as treble, often falsetto,
and their overall flavor comes
cousin to the w.k. high-riding con-
trapunto of the original Merry
Macs; :

Champs are a cleancut, close-
cropped quartet, whose .whiter
tuxed, white-shod presence clicks,
well, arid they radiate easy confi¬
dence arid, showmanship savvy,
coming out strong on all counts.
Songalog is half upbeat standards
such as “Get Happy,” and half is.
a medley of competitive groups*
t r a d e*m a r k tunes which, per
Champs, come near equal to orig¬
inal Ink Spots, Hi-Los, et. al. They
do boffo spoofings on glee-club or
jamboree rousers for elosers.

Jay.

JIMMY CLARK TRIO

Songs

25 Mins.

Chaudiere, Ottawa

Youthful Jimmy Clark Trio gives
the impression of an inability to
make up its mind whether to be a
chant or a terp act. Actually the
group is billed as chant but is so
over-choreographed it splits the
Customers’ attention to the detri¬
ment of the entire stanza.

. Piping is lost with the boys away
from the microphone so often. Ses¬
sion needs plenty tightening and
restyling to. bring either song or
dance to the fore, group showing
ability in both categories.

Gorm.

RONNIE MARTIN
Comedy
25 Mins..

Carousel, Hotel Bradford, Boston

Ronnie Martin, tall, slim youngs
ster (and a brother of comic Cor¬
bett Monica), is essaying the saloon
route, as a standup comedian after
a stretch in midwest bistros. Out;
for a time, youngster impresses
with well paced routine which in¬
cludes all the familiars, topical
jokes, softshoe, vaude routines.
However, he has a slick drunk act,
his magnum opus, in which, with
dishevelled clothes, he warbles ten¬
der ditties for big arid reaction. His
fast impresh bits Of Al Jolson, Can¬
tor lead into a nostalgic vaude bit
of Palace days which he brings to
a finish With a flurry of steps.

A good bit, on the offbeat kick,
is an impresh of the cornball en¬
tertainer type in which he portrays
an effusive, overbearing vaudevil-
liari. He Segues from this, with
nice pacing, into a burlesque com¬
ic’s routine with a hilarious
“cheese ’n crackers” bit, for big
mitting. Martin looks to go places,
with pleasant assurance and bright
material. Should prove topnotch
in niteries, tv, vaude spots. Guy.

Star is handsome Peter Voss;
twice junior champion and later
senior champ in pair skating ih
Germany. But heaviest mitt goes
to an astounding jumper and come-]
dian, Detroit-born Lloyd Loeweke, |
former serviceman now civilian j
Skater. His glorious leaps in the ]
gypsy number “Roumanian. Rhap*-
sody” and high-diving on ice com¬
edy in "The' Swimming Lesson”
easily stole the show.. This rub¬
bery-faced skater shows a fine flair
for dramaatics along, with his ex¬
ceptional-skating skill. He’s now
appearing in his seventh Casa Cari¬
oca ice production.

. Skaters have been recruited
from all over the world for this
production, at one of Germany’s
top winter resorts. Ice talent has
come from England, Holland,
France, Australia, Austria, Bel-:
gium, as well as Germany and
America, to lend authenticity to.
the “w r orld” theme.

Among knockout production
numbers are a highly stylized deli¬
cate scene on an Oriental beach,
a splendid rock roll, and an im¬
aginative skit that takes a group of
lighthearted peasants from the vil¬
lage through the ' forest (where
they encounter spooks among the
trees) to. a gypsy camp, where
they’re diverted by the gypsy
dances.. An African fantasy, hack 1
grounded with drums and bambbo
and foregrounded with really hor¬
rid masks, is a splendid contrast
for the pretty akate-danclng girls.

Haze. J

Qvis Editions Rise

-- - - Continued from pate 53 ====

the Japanese editions of Elvis
Presley confessed that he does nbt
understand the records that are
his inspiration arid just trigs to
imitate the sound in Japanese ac¬
companying himself on a guitar
and with the gymnastic knee-
bends that he has studied from his
idol’s motion pictures.

.Twenty-year-old Masaaki Hirao
was the principal inciter during a
recent “Western Carnival*’ show at
this . city’s . . mammoth Nichigeki
Theatre that drew 50,000 scream¬
ing and squealing schoolgirls dur¬
ing the seven-day run. This fig¬
ure is seen in proper perspective
when it is considered that it was]
achieved during the slack Febru¬
ary season. Shows preceding and
following at the 2,000-seater aver¬
aged 1,500 a day.

Hirao, who wears calculated,
curls] that fall , over his forehead
and ears in the tradition of the
cult, told Variety that he was
among the most surprised at that
reception although he could not
contain his joy at the same time.

“But,” he complained, “I still
feel it’s just a lot ^ noise as far
•as the audience is concerned. I
know. I’m doing something crazy

and like to see the audience go
half-crazy too, but I wish they
would yell and scream at the right
time; When they do it while I’m
Singing, I not only try to ignore it,
but try to -down it out by singing
louder.”

. Bore Throat, Gnawed Finger

This battle of bellows, he reveal¬
ed, oiten results in a sore throat.

The slender, clamoring contor¬
tionist, who caused such unrest
in One of the faithful during a
performance that she pulled him
offstage and gnawed at his finger,
satd he does not think his display
is a contributor to juvenile de¬
linquency.

‘‘If they want to play hookey
and stay at the theatre all day,
they’ll do it because of anything
they like—jazz, mambo; anything.
Like any other country, teenagers
here are seeking an emotional out¬
let.”

For King Records, Hirao. has
done “Little Dartin’” backed by
“Butterfingers” and “Jailhouse
Rock” with “Lonesome Cowboy”
on the flip side! The disks were
released early in the year and
indications show brisk sales al¬
though no figures.are available yet.

LEGITIMATE

Wednesday, April 16, 195$

American Opera Cycle

Show Out of Town

The Visit

Show on Broadway

<N; Y.CITY CENTER) I j • Producers Theatre production^of three-1

■ . act. drama by Friedrich Duerrenmatt.

^ - ______i_adapted by Maurice Valency; Stars Alfred

Lunt. Lynn Fontanne,' Staged by Peter

Tal«* I r or a Deaf Ear .1 of view in both "operas’' is pretty ?ioth«r. d ^

Mark Bucci did the music and i mi ^ h the same. So is the humor. _ At Shubert Theatre, Boston. AprU fl. m

book for this item, first subsidized'- 3e r iisteih/is:. Hofbauer ......_... Keneth Thomett

bv Samuel Weschler for Tangle-; But Trouble in_ Tahiti is a mis- Heinjesberger ............, ; Dayid ciarke

wood. 1956.- and now part of the i.nomer as Ainericah-folk opera. C;;;I*v" ?HaSiJ^i^d

Ford Foundation - financed spring! hand. Painter . Clarence Nordstrom

cycle of American operas at the | . W tfco «#«...« >*>tll-i 1 /

N.'Y. City Center. Musically there[ l-OSI in the stars :. prof. Muller Peter Woodthorpe

is much vocal appeal, though more ; "Lost In The Stars” ran 273 SK'sdiffl : WiU Alfred a Lunt

than a little confusion in. the li-• performances, on Broadway in 1950- ciaire Zachahassian!:!; " Lynn Fontanne
. bretto based on a short story by.; 51-so hardly comes under the head Conductor ......... Jonathan Anderson

Elizabeth Enright: ° ! of | experiment or untried values. Bobby Cab ^^

Bucci has assigned to the off-r Rather,, in the present spring cycle/ Police chief';.!*.'■‘.'.‘.'■John Randolph
stage chorus the “explanation” ne- it Qualifies as a revival made worth- Grandchildren. Lesley Hunt, Lois. McKim
cessary to understand the second' while by the ihherent merits of the ■ ■^ W iinam ^bdriby

portion. The chorus renders his Kurt Weill music and the Maxwell Blind Meii:!Vincent Gardenia,
words in fuzzy wool, leaving the ■ Anderson adaptation of Alan Pa- ^ ■ : : A ^®l H Aitman

spectator to guess why a very ver-; ton’s South African story, “Cry the frau -Block•* :V; .Gerlrade-.Kiimeli-

nacular pair of Americans, lapping Beloved Country." Frau Schui ......Daphne Newton

up drinks in an atmosphere of; . Jose Quintero has staged the kLVi‘ schui

marital boredom and hostility, are work for mobility on a series: of Dr. Nussiin ............ Howard Fischer

suddenly involved with three Eu-. platforms. - Suggested. "Scenery” A ^Jjit le D riv^r '’ Ja “ e -jc5ta*Kanfe
ropeans, one a Scotch island dairy.!flies from overhead and thelarge Reporter.7..'.’.'*":!!:! Edward Moor

maid, one a 15th Century soldier, cast Carries its own props on and Townsmen Robert.Donley, Kent Montroy

another an Italian mother. . \ offstage. Latter is occasionally 1 ' • \ _ ;

Each of the apparitions (Beverly awkward, especially when light This adaptation. of Swiss play-
Bowerm. Lee Venora and Richard cues are muffed; It is not an easy wright . Freidrich Duerrenmatt’s
Cassfly > smgs richly, but*in foreign production to manage, since in- iContinental success is a macabre,
languages in the midst of a con- diyiduals weave in and out amidst!' w4th '

temporary Yankee situation. marsses. But the build-up issteady j stimulating drama, rampant Auth

The opera was well received at and the net result is stunning. i symbolism, about evil begetting

Its premiere despite the sudden Accurately, billed as a musical evil and greed and corruption, de-

sw.iteh from wisecracking native., tragedy, the story of South African '* stroying a man -and a^tovin. •,It,nas.

realism to heavenly voices c° n ^ i race prejudice and poverty is dom-, ^ ^

c.erned with the revival of the dead.; inant over the music. Poignant head, who becomes a whore, amass-

The contrasting segments, the one = human suffering and pathetic quest
a colloquium between husband and of faith and dignity is very mov-.

es a! fortune and returns to her ]
bankrupt hometown to:; offer its i

a COllOiruiuni umvmi imsuunu auu uj. mmi auu mgnaj is vriy iiiuv-. . ... ._„ *■

wife, the other metaphysics of an-.ing. The totality of the Weill-An- ° of : ?}l at m?n who iSraA^ed

cient flavor is an almost impossible derson effort stands the. test of hfe of the : man who betrayed
tandem. Yet the work plays/and time. . : her in youth .

sings and leaves a net respect for . Singling out. credits in so large Lynn Fontanne, as tne cigar
its creator exceptions noted, : a cast is peculiarly difficult. There smoking avenger who keeps a pet

Patricia’ Neway is especially are 31 roles. The major laurel be- black panther, blind musicians, and
standout as the sarcastic, but also: longs to the tortured father-clergy- two American gangsters who trans-
- contrite wife who prays her hus- rnan played by Lawrence Winters, port her in a chair of royal trap-
bank back to life after his death by Irina, is beautifully acted andsung ^‘nfs- g^es the role an eene mal-
heart attack only to have their by. Shirley Carter! The Negroes evolence. Alfred Lunt turns -m-a
bickering resume and the husband pace the Avhites in sheer acting, and tremendous ^performance as the
(aonropriatelv if unrelievedly hos^; all are excellent. Indeed the cast- mair who seduced her and bribed

a-“—Kssewwsss

Arnold Gamson debutin 0 con- tween singers and non-singersand recognition. throiiglr realization to
dh^t^with^mhorit^and^ichael'between races,’not. ^vespecial at- ^ rla ^ y t0

Pniinrk h-KT staeod the Droduction tentl0n t0 tlle cast<)f ehar ^ cters as - lsn - ■ ep - n •

wMch involves^srtow falling out- Printed? What Law of Moses pre- Peter Woodthorpe gives; an ar-
sidc h fhe skeletal home Some' of vents parenthetic identification be- resting performance as a professor
fhp itna/^‘busines?^^^vas ashew ing inserted. It was the custom of who crumbles from idealism
ItaHan nrS. printed programs of long ago. It through corruption. Eric Porter is
opening ™Sht PO me alive hacl great value to ordinary thea- dominant: as the town’s head man

b hinds and in illu- tregoers, certainly to reviewers, whose character undergoes a series
propping her f ! For example, what is the name of of changes as town sentiment veers

smn dumping the gfant npon the. th& Negro boy who ^gs one num- against the victim.
enactment of her Muacle at the e nd? He’s first-rate, but The play opens m an aurora of

But on the basis of ,it's too easy to give the wrong symbolism with the arrival of Miss
Deaf Ear. finer and bigger av oik ^r-eciit. Fontanne as the avenging demon at

is to be anticipated from Bucci. Among the actors, three males the railroad station with an empty
Lana. . are architectural in their contribu- coffin, her slave-carried chair and
—-—^. ...■■■ tions to the building: Nicholas Joy, her musicians, the pair who bore

Tronhle in Tahiti Frederick O’Neal and Louis Gosset. false witness against her and whom
To have the benefit of the Lund. she has tracked down and blinded.

Leonard Bernstein name (and his ———r- She offers^ fortune to.restore the

presence in the P it». the N. Y. City ; The Tamiiig of the Shrew £!!*£■

Center maestro, Julius Rudei t FirsMirIli ng in Manhattan^ “The ^^tUn^dmv/blan^^
elected to include this item which Taming of the Shrew” proved ex- far^e^sum tb 'be distributed per
was presented some years back as ' citingly scored by Vittorio Giannipi capita but in return she demands
a legit offbeater alongside Tennes- a hd with generally imderstandahle. life -of her faithless former
see Williams’ “27 Wagon Loads of-. English .lyrics by &e coinposer-.and ' lover - ^r laitniess termer
Cotton.” Dohothy Fee. . As staged by Mar- If overplayed, this melodrama

By no stretch is it opera, even garet Webster, the story is straight, eou id turn into hokum, but the
opera com ; que: It is an ironic mu-j vigorous, only occasionally stylized staging is just right the perform-
sical sketch of marital disenchant-; and in the process the two loving abce j s convincing and the show
ment. Though poignant, the work couples; Petfuchib (Walter^.Cassell) is/engrossing. Gup.

is also hokey. Though musical it’s jind Katharina (Phylis Curtin), and • v ' • ■ • ■

essentially Broadway ini idiom and; Lucentid. Mohn Alexander) . and
emphasis. The title is derived! Bianca (Sonia. Stolin) ^discharge! ‘Ymintr

from a movie the heart-sick wife: plenty of audience-satisfying sorig. _ uu ^ ^ 1VC ® 1

has seen and describes in a bitterly; Much more in -the operatic tra- vLiHS Palmas Theatre, L.A.
funny soliloquy set to rythm. ; ditlon than the previous Avorks in t Anc/pip<! a nrii i«i

As originally enacted in legit [the spring cycle, Giannini’s music h ar klnA T pfimai 'ThP

bv Alice Ghostley, a revue artist.Un richly orchestrated, full bodied ■ ^hd darkened^Las PMpias^The-
this number was a tour de force,, and well-suited to the telling of the as a _® <

In the performance of Beverly tale. Peter Herman Adler and the Melton and Mike Cazden for their
Wolff it is quite effective for' N.Y. City Center trenchmen were ^production There Was a
openers and for an operatic: tvpe^ w'armly appreciated at the entre’ Young Lady, new play by Paul
singer. Though under strain vocal-' actes, and it was indeed a major Fenton, who also will stage Iegifer.
ly.' Miss Wolff is commended for responsibility to carry off s.Q de- Piece, opens next month, with
he performance, under. the cir- hianding a score. . Land., Meltqn featured,

cun.stances. She may well be able 1 — ' ■ ■ ■ •■ ■ ' ' ■■ ' ■ '■ • ■ r— 1

to mature: the role to greater, sure- .; ft fin /t

Ahother debut was the husband |||AV N/IV

role entrusted to David Atkinson, uv 4 VJ UU J

and well sung. Since the requT.e-' . .-iv'-', i.- - ■ .. . .....

ments of sardonic, humor of this . With ticket prices so .high these days, the critics have a big
sort are verv subtle, the limited resptmsibility to see that the people get their money’s worth.”—
rehearsals possible at this institu- ; jThelma Ritter, star of the Broadway musical; “New Girl in Town,”
tion must be taken into account. ! as quoted in Americada, ne\A’ monthly publication of the American
Pollock’s staging is. susceptible Academy of Dramatic Art, N. Y.
to considerable tightening. .. .The ‘ • ; — : —— '

property man, for a small detail. , “Off-Broadway should no longer be limited to dreary classics

property man, for a small detail. , “Off-Broadway should no longer be limited to dreary classics
handed the handball champ a one-! and arty experimental message plays. Audiences downtown have
eared loving cup. The use of the ] as much right to expect to have fun in the theatre as audiences
“Little White House_ in Scarsdale’M uptown.”—Gus ; Schirmer Jr„ director of the off-Broadway revival
counterpoint on a giant television ; of “The Boy Friend,” as quoted by Robert Coleman in the-N. Y.

counterpoint on a giant television,; 0 f ‘ The
screen backstage is at some loss of ; Mirror,
clarity. The mocking trio in the 5
legit A’ersion worked on top of the- “The
apron, for sharper articulation. , d ee n_do
“Tahiti’Vin its.own terms is quite . 2f i n

anron ' for sharper articulation ’ , " Th ? pre J e 9 ui8ite of good writing is something to say and a

P “TahiU” in its own Ss s auiie ' deep-down desire to say it.”^-Lyricist-producer Oscar Hammerstein ’
diverting and about ^s brutaTan! .2d, as quoted by Mercury Robbins, in Today’s Living magazine,
attack on suburbia and married! '

boredom as has. conie along in re- ; .. ^ Certain plays have pace ahd style; others . drag-themselves to
cent years. But it was unfortunate destruction. These are enormous, intangibles which. I believe no
to put it on the same double bill! CF |t( c can haye an honest opinion about unless he : has read the •
with “Tale For a Deaf Ear]” since; original ^ript and gone through the tortures of rehearsal and out-
this meant that bicker'ng coiiples! of-town tryouts.’’—John McClain, drama .critic of the N.Y; Journal- .:
dominated the evening. The point! American.

Love Me Little

■ Alexander H. Cohien presentation- of
twb-act comedy by John G. Fuller* adapt¬
ed from-the .Amanda Vail novel of the
same title. Staged by Alfred Drake; scen¬
ery, Ralph Alswang; costumes. Motley:
production associate, Arthur C. TwitcheU
Jr. Stars Donald Cook. Joan Bennett; fea¬
tures Susan Kohner, Meg Mundy. Robert
Dowdell,- Joan Hovis, Nicholas Pryor;
Dana' White. At Helen Hayes Theatre,
April 14, '58; $6.90 top.

Emily Whittaker .......... Susan Kohner

Amy .Joan Hovis

Jean .... Sarah Hardy

Nancy _Lin Pierson

Sally .. Marlene Cameron

Sue Fosburgh Avra Petrides

Father .. Donald Cook

Mother Joan Bennett

Laurie Trumbull.. Meg Mundy

Lester., Robert Dowdell

Stanley ___ Hal- England

William . Nicholas. Pryor

Greg . Dana White

Others: Joseph Cronin, June Deutsch,
Marc Vinson.

There’s enough physical produc¬
tion for “Love Me Little” to do for
a play by S. N. Behrman, let’s say,
and starring Alfred Lunt and Lynn
Fontanne; But. "Love Me Little” is
a slight and . foolish antic , that i
merely qualifies as one of the tradi¬
tional mishaps of Broadway in. the
spring.

As he’s done with other shows,
Alexander H. Cohen has given this
John G, Fuller adaptation of
Amanda Vail's novel a sumptuous
production, with elaborate scenery
and costumes,, two bright stars and
an engaging cast. In this case it’s
even possible that there’s more
production than an essentially fly¬
weight play can carry.

The basic trouble with “Love Me
Little,” however, is that it’s just
not very funny. It has an occa¬
sional laugh, although even these
sparse rewards are marred by an
impression that everyone is trying
too hard. When the jokes don’t
click the effect is apt to be tedious,
if not downright uncomfortable.

As anyone who may have
skimmed the original book may re¬
call with, some effort, "Love Me
Little” is "a first-person account of
a teenage girl’s futile attempt to
get sex knowledge during a sum¬
mer vacation at the seashore with
her affectionately bickering par¬
ents. Although certain details of
the novel have been modified for
the stage; the critical weakness of
the play seems to. be in the basic
premise ahd characters.

Where the novelist-father in the
original book actually had an affair
with the fancy trollop at the sum¬
mer resort, he merely goes through
the motions of being interested in
this stage treatment, although his
Wife carefully leaves the way open
for him by taking a couple of days
for shopping in town (this vesti-
ginal latter bit is not explained in
the dialog, however),

A more severe revision of the
dramatization is the girl’s attempt¬
ed seduction of a prudish young
Princeton stude during a nude
bathing session on the beach. In
the play the incident occurs during
a boat club dance, and they’re both
fully . dressed. In both cases, the
toning-down treatment seems un¬
important — the trouble is more
basic.

The humor of "Love Me Little”
is apparently supposed to lie in
two assumptions. One . is that the
threadbare situation of the eager
but. awkward sex attempts of a
teenage boy would have new hu¬
mor if the principal were a girl.
The' other is apparently the incon¬
sistency of the sophisticated novel¬
ist’s straightlaced attitude regard¬
ing his daughter. Perhaps there’s
also supposed to be mirth in. the
mother’s goodnatured estimate of
both her daughter and husband as
adolescents, although that has
come to be virtually the standard
cliche . of contemporary domestic
comedy.

The casting of the show looks
expensive but out-of-balance. The
stars, Donald Cook and Joan Ben¬
nett, are expert farceurs as well as
poised ahd magnetic stage person¬
alities. But they have secondary
roles, so the more skillfully they
play and authoritative they appear
the more they tend to pull the
slight story out of shape. Cook’s
role is the better of the two, with
Miss Bennett having little to do
except play a decorative, quietly-
amused spouse, a sort of Harriett
Hilliard characterization.

The kejr role of the narrator-
heroine is played attractively
enough by a Broadway newcomer,
Susan Kohner. She’s an appealing
actress and gives a direct, winning
performance. But she naturally
cannot substitute youth and a re¬
freshing manner for experience, at
least on an equal basis with two
such pros as Cook and Miss Ben¬
nett. •

Of the others, Meg Mundy is
understandably defeated by the
shallow, unsympathetic role of the

predatory summer neighbor, Rob¬
ert Dowdell does well with the
uncomplicated part of the Very
proper Princetonian, Nicholas
Pryor and Hal England are accept¬
able as adolescent horrors, Dana
White , is divertingly blase as a
selfconsciously of-age lifeguard,
Joan Hovis is suitably lively as the
heroine’s reluctantly . innocent
roommate and Avra Petrides ac¬
cents the affectedness of an “ex¬
perienced” schoolmate,

Alfred Drake’s staging stresses'
the sprightly approach, Ralph Al-
swahg’s turntable, scenery is prac¬
tical and handsome, if possibly a
bit elaborate for such a small play,
and the Motley costufties look stun-.
ning enough to luiock feminine'
eyes out.

According to trade scuttlebutt,.
Amanda Vail, hilled as author of
the original book, is a pseudonym
for Warren Miller, who has also
written several other novels. Mere¬
ly as speculation; perhaps the use
of a femme nom-de-plume was to
add plausibility to the girl-attitude
story.. Hobe.

Dance Review

Les Ballets de Paris

Arthur Lesser presentation o£ a four-
part ballet program starring Jeanmaire,
Roland Petit. Features, Veronika Mlakar,
Dick Sanders, Ariel Auderc, :Jos«
Ferrap, Jane Laoust, Rino Adipietro.
■Goriductor, Marius Constant; scenic- ef¬
fects, Robert Petit. At Broadway Theatre,
N.Y.. April 7. '58; $6.90 top C$7.50 open-.
mg). ' - ■ ■ ;. - • •

There is more consideration for
spectacular effect than finess in
the new engagement of Les Ballets
. de Paris at the Broadway Theatre.
Fat life being what it is at the box-
ofrce that probably Won’t hurt at
all.

The sizzling “Carmen” of Les
Ballets de Paris is still their tour
de force. Since the Roland Petit-
Jeanmaire collaboration in their
dance version of the famous Meil-
hac-Halevy opera, last stood the
town on its, ear, nothing has hap¬
pened, hot even age, to intrude
upon the lustiness of Petit’s chore¬
ographic concept, or the execution
by Jeamhaire and Petit as Carmen
and Don Jose.

Three of Petit’s new ballets have •
been introduced Into the reper¬
toire for this six-week engagement.
The opener is “Contre-Pointe,” to.
the jazz of Marius Constant, before
a brightly splotched color back¬
drop by Poliakoff: It is chiefly a
modern idiom acrobatic exercise.
Although it has humor, it is too
often disappointing in its; failure
to match the incisiveness 1 of the
score.

*'La Rose des Vents” (program-
translated as "The Weather Vane”).
concerns a mermaid doomed to be
a seaport cafe waitress until a
handsome sailor who has a mer¬
maid tattoed on his chest falls : in
love with her and returns her to
the sea. Darius Milhaud’s music is
as innocuous as the libretto, so .
that the chief advantage of this
demurely unimportant tale is the
opportunity it gives ballerina Jean-
maire, exuberantly supported by
Petit, to exploit her happy gift for
pantomimic characterization.

“La Dame Dans la. Lune” is a
play to the gallery, a dance whose
form is dictated to show off talent.
Against the witty box-like decor of
Edouard Dermite, to Jean . Fran-. /
calx’ sprightly musical conception,
this ballet is Teplete with Gallic in¬
souciance. After; much hocus pocus
of harlequinry, magician, butter¬
flies ahd long-necked birds; it ends
up with a can-can as only the
French can can-can. ft is the eve¬
ning’s peak for the corps de ballet
arid anybody who can see this can¬
can can’t see a better.

But primarily it’s "Carmen,”
which in this company, by defini¬
tion, is Jeanmaire, with a noble
lift from her choreographer-part¬
ner-producer-husband, Roland Pe¬
tit. The story’s impassioned essence
is splendidly captured in .swift,
sharp vignettes; it is powerfully "
choreographed for tart emotion,
and Mr. & Mrs.. Petit trip it ex¬
quisitely together: Ballerinas are
frequently known for a particular
role, and it would be hard to dis-
associate Jeanmaire from this Car¬
men, for she is the witch, the co¬
quette, the minx, the careless lover
even in face of death.

Les Ballets de Paris offer showy
theatre. The occasional lack of pre¬
cision and inspiration may well: be
due to recruiting of personnel for
a tour rather than the building Up
of a company. Among the support,,
however, Dick Sanders, Ariel
Auclerc, Veronika Mlakar and tier-.
yish-like Jane Laoust give proniis-:
ing account of themselves. Geor.

59

Wednesday, April 15, 1958

Production activity on the uni¬
versity . and community . theatre
level is taking on a broader scopel

The selection of plays is becom¬
ing rriore diversified than in past
years, with increased presentations
of largescale productions such as
musicals and Shakespearean plays
a contributing factor. And, in one
area> a project has been launched
to promote the production of new
. plays. '

The move to increase tryout
presentations is being made by the
South Eastern Theatre. Conference.
Thus far, 40 SETC member thea¬
tres have promised a _ combined
total of approximately 15'0 perform¬
ances for an unproduced property
to be selected by a New Plays Com¬
mittee, preferably by established
authors. The number of participatr
ihg theatres, which takes in a po¬
tential audience of 12,000-15,000, is
expected double by the end of the
year.-

The project Is scheduled to get
underway next fall, with several
scripts already under consideration.
The Conference will handle all
negotiations for its member thea¬
tres, in addition to other details
such as taking care of packaging
requirements, when necessary, and:
supplying publicity material.

Meanwhile, B. M. Hobgood,
SETC executive secretary nnd edi¬
tor of the Southern Theatre News,
reports in the latter publication
the result of a suryey of produc-
(Continued on page 61)

legit Group in Canada

Ottawa, April 15.

Canada may get a German-lan¬
guage theatre, but the location is
uncertain. Because the 200,000-
pdd German, immigrant and Ger¬
man-descent population is scattered
in. several major Canadian cities,
the project may have to take the
form of a traveling repertory com¬
pany. The. idea . would be to vary
the German language perform¬
ances with a few German plays in
English.

The project is being considered
by Martin . Schramm, who arrived
in Canada last week with his wife.
They’ll . visit their daughter in
Saskatoon before deciding'" where
to locate permanently. .Schramm,
57, was for 30 years director of the-
Hamburg State' Opera.. ,

to

Roz to Return?

The Broadway production of
‘Auntie Marne’’ . is tentatively
slated to move May 3.1 to the
Coast, with Rosalind Russell re-

George Freedley Cites
Revival of ‘Quarters’;

‘first 50’

New York.

Editor, Variety:

Have just read , the very inter¬
esting little piece on the two- and
one-charcter plays and sliould like
to add a little information from our
files. , “Close Quarters” by Gilbert
Lennox, adapted from “Attentat”
by W. O. Somin, was produced, it
the Golden Theatre, New York,
March 6, 1939 [four years after
London] and ran for eight perform¬
ances 'with Elearia Jffiramova and
Lee Chalzei. (Variety indicated
that the Princeton break-in with
Gladys Cooper and Philip Merivale
had closed out-of-town and never
came to Broadway, which of course,
was true so far as the original
U.S. stars were concerned in 1937.)

The English production (1935) of
“Close Quarters” continued beybnd
the two weeks at the Embassy and
moved to the Theatre Royal Hay-
market in July, 1935. (The roles
were created abroad by Oscar
Homolka and Flora Robson—Ed:).

. There. has been' a previous one-
character play. It was “Courtesan”
by Irving Kaye Davis, produced by
Joseph Leone at the President
Theatre, New York, April 29, 1930
for three performances with Elsa
Shelley, It was reputedly based
on the -life of Isadora Duncan. ~
George Freedley
(Curator, Theatre Collection,

N. Y. Public Library)

turning as star for the Los Angeles,
and San Francisco engagements.
Greer Garson, currently starring in
the show, is io withdraw when her
contract expires, instead of con¬
tinuing through June and perhaps
into the summer on. two-for-ones.

A separate Cokst company, star¬
ring Eve Arden, had previously
been mentioned as. a prospect,
but that would obviously be scrap¬
ped if the plan, involving Miss
Russell materializes.

ROBESON INTO CHURCH
AFTER VETERANS’VETO

Pittsburgh, April 15.

Paul Robeson’s concert; here will
come off next Monday (21) as
scheduled but at the Central Bap¬
tist Church, in the Harlem district
of Pittsburgh, and not at Soldiers
& Sailors Memorial Hall. Lee Mat¬
thews, promoting the singer’s local
appearance for a charity organiza¬
tion, had originally, contracted for
the Soldiers & Sailors auditorium,
only to be requested by the build¬
ing’s superintendent, Gilbert C.
Cloonan, to return the lease on the
grounds that “his (Robeson’s) pro-
Commuriist views would not be
compatible with . the memorial
character of the hall.”

Rev. Cornell Talley, pastor of
Central Baptist, was next contacted
by MattheWs and he referred the
request to the parish board of the
2,100-seat church. They okayed it
as “a service to an artist” and said
there Were no political Implica¬
tions whatsoever. •

Also Tiirst Fifty Years’
Composer-producer Richard Rod-,
gers recalls still another two-char-
. acter play, “The First Fifty-Years,”
a drama by Henry Myers, produced
by the late lyricist Lorenz Hart
(Rodgers’ song writing partner) and
Irving Strouse at the Princess The¬
atre (later Labor. Stage and since
razed), March 13, 1922, and played
48 performances. The cast consist-
ed of Tom Powers and Clare
Eames,

Howard Da Sib* Will
Jam Chagrm Falls, 0.

Cleveland, April 15.
Howard Da Silva will be -director
at the Chagrin Falls strawhatter
this . yew. He’ll stage six shows,
during the scheduled 12-week sea¬
son, beginning early in June. The.
barn, whicho has been in operation
two years, is on the outskirts of
Cleveland.

i. Mrs. Jean- Weinberger, -wife of a
local restaurateur .and nitery own-:
er, is managing director of the
operation, which will employ an
Fruity mddent company. Da
Silva, incidentally, appeared on
Broadway earlier this season In;
“Compulsion."

Earlier Dr. Charles R. Gorman,
of St. Matthews AME Zion Church
in nearby Sewickley, had offered
his church for the concert but the
Central Baptist was picked because
of its bigger capacity, and more
central 'location.

Nouveau Monde Troupe
Has Busy Summer Sked

Montreal’s French-Canadian legit
company, Le Theatre du Nouveau
Monde, has a busy sked lined up
for the next few months. The group,
which will put in two - Weeks at
the Phoenix Theatre, N. Y., be¬
ginning April 29, Will follow that
stand with an appearance at the
Brussels International Trade Fair.

. After the overseas date, the com¬
pany is scheduled to return to Can¬
ada for an Aug. 18-30 booking at
the I Stratford (Ont.) Shakespear¬
ean ^Festival. The latter presenta¬
tion will be lloliere’s “Le Malade
Imaginaire,” which the group
will also present during, its first
week at the Phoenix. The second
week’s offering at the H. Y. house
will be a program of three Moliere
farces;

The company’s Brussels offering
will be “The Time of Lilacs,” by
Montreal playwright Msrcel Dube.

Still a Local Boy

Mason City, la., April 15.

The State of Iowa may! be
backward in failing to name
“The Music Man” as the offi¬
cial entertainment of the com¬
monwealth, but Mason Citjwie*
doing its part in publicizing
the Broadway musical and its
author - composer, Meredith
Willson. ,

The local Chamber of Com¬
merce is mailing its corre¬
spondence in envelopes on
Which is printed a boxed state- :
ment, “Home - Town of Mere¬
dith Willson, “The Music
Man.”

N.Y.-Londpn Production
Groun to Be ‘Creative’

A La The Playwrights

Breakthrough Production, re¬
cently formed to present shows on
Broadway and in London, is ap¬
parently a sort of latter-day Play¬
wrights Co. That is, its ostensible
function is to accent the “creative”
phase of. legit producing, as the
Playwrights sought to do. when. it.
was set up in 1938;

The initial venture for Break¬
through is to be a Broadway pro¬
duction of William Faulkner’s
“Requiem, for a Nun,” with Rush
Ford and Zachary Scott costarring
in the roles they played ! last fall
in London. The firm also may part¬
ner with Broadway producer Rog¬
er L. Stevens in the U. S. presen¬
tation of a musical version of Sean
O’Casey’s “Jiino and the Pay-
cock.”;

. Associated in the Breakthrough
venture are John Osborne, British
author of “Look, Back in Anger”
and “The Entertainer”; British;
stagers Tony : Richardson and
George Devine;. Victor Sarorock,
general manager of the' Play¬
wrights Co„ and Harry Saltzman,
a U.. S. promoter of various show
biz operations. Authors’ agent 1
Harold Freedman, who represents
Osborne, is also a sort of god¬
father to the setup, but is under¬
stood to be not financially inter¬
ested. "

The group reportedly plans to
raise. $250,000 capital, for its ini?
tial season; starting with the pro¬
duction next fall of “Requ’em for
a Nun.” Presumably the coin
would also cover the nesti one .or
two Broadway pireSentations, after
which ; the firm’s own bankroll
would be used or new financing
would be sought.

In addition to “Requiem” arid
the O’Casey musical, Break¬
through is tentatively planning
Broadway productions of a musical
version of Somerset Maugham’s
“Of Human Bondage,” adapted by
Sam and. Bella Spewack with- songs
by Richard Adler, and a plav of
undisclosed, authorship, titled ’‘The
Balcony,”

Samrock, who. Will be partnered
in the Breakthrough setups denies
a report from London that he in¬
tends resigning as general man¬
ager of the Playwrights, pointing
out that Richardson arid Devine
will also continue their associa¬
tion with the Engli sh Stage* (Co.

Delay Denver Tnnetent
Defeat Until Next Year

Denver, April 15.
Plans for a musical tent here
this summer hBve been postponed
until next year. Although the
project is well under way, with
purchase of a 16-acre site, it was
felt that it’s getting too late to
have the operation fully ready for
this year.

. Another consideration, present¬
ed with some urgency by: local of¬
ficials, Is that It. might be. advan¬
tageous to launch the tuneterit
more or less simultaneously with
next year’s Gold Rush Centennial.
Also, it’s expected that the sched¬
uled coiripletion next spring of a
new super-highway near : the show-
tent will help the legit project.

Mary. Chase, author of “Harvey”
and “Mrs. McThing,” is heading
the turietent venture, with the as¬
sistance of Ben Segal, general
'manager of similar operations at
Wallingford, Conn:, rind Warwick,
R. I.

Legit-tv pressagent Arthur Can¬
tor will become a Broadway pro¬
ducer with the presentation next
fall of “The JDybbuk From Wood-
haven” (tentative title), a comedy-
drama by Paddy Chayefsky. Proj¬
ect is already financed.

jJBCMMATB

Toledo Sommer Season
Depends on 15G Fnnd

Toledo, April 15.

Toledo may have a sumrrier thea¬
tre season after all. Arthur Lit h-
gow, Who was managing director
of the Shakespeare Festivals in
previous seasons, plans .to present
an eight-week series of shows,
provided he can obtain financing.

. Through Festival Theatre Associ¬
ates, he is trying; to raise $15,000
in units of $10. The idea is to have ]
a resident; Equity company opening
July 9 and playing through Aug: 31.
Associated in the project is David
W. Hooks.

George Abbott will get a healthy
slice of the profits, if any, on the
projected Broadway production of
“Drink to Me Only.” As director
rind nominal producer of the com¬
edy, which George Ross is plan¬
ning to present, in association with
John Robert Lloyd, Abbott is to re¬
ceive .20% of the net profits, in ad¬
dition to a $5,000 fee and 2% of the
weekly gross.

The balance of the riet profits
on the venture will be divided even¬
ly between the management and
the backers, which means a 40%
split for each. The project is be¬
ing capitalized at $100,000, sans an
overcall provision. An Oct. 8
Broadway opening is contemplated
and the weekly operating cost is
figured at around $15,500.

. Abram Girines and Ira Wallach,
co-authors of the play, have a basic
Dramatists Guild contract calling
for them to share in the weekly
gross at the rate, of 5% of,the first
$5,000, 7Vfc%.of the next $2,000 and
10% of the receipts in excess of
$7,000. Ross, as generar partner
of the enterprise, is to get a pro¬
ducer’s fee of $250 weekly in ad¬
dition to. $250 office expense un¬
til the cost, of production is re¬
couped. If more , than one com¬
pany . is mounted, the same stipu¬
lation will hold.-

. Abbott got 10% of the profits
of “Pajama Game” and “Damn
Yankees,”. besides his regular fee
and royalty as director. Neither
of those, musicals was billed as his
“production,” however.

t Another election battle is brew¬
ing in the ASsn. of Theatrical Press
Agents & Managers. Hal Olver
. has indicated that he won’t run for
re-election as business agent, but
wiir be! a candidate for president.
It’s expected there will be wide-
open contests for the two offices.

dyer reportedly has voiced dis¬
satisfaction with the union’s board
and is campaigning for a more ag¬
gressive governing body. Mean¬
while, a Faction in the union has
been trying to get Sol Jacobson
to run for president. He’s refused,
but indications are that an attempt
will be made to draft him.

The Jacobson movement is un¬
usual in that he’s a pressagent and
the president; . has traditionally
been a manager. However, it’s
understood that Jacobson’s sup¬
porters include a number of man¬
agers. If Jacobson does accept
the nomination, it’s also under¬
stood the pressagents would con¬
cede the office of vice-president
to someone from the managers,
group. That post has traditionally
been held by a publicist.

William Fields who beat but
Oliver M. Saylor in the veepe#
race last year, reportedly will not
run for re-election. The other in¬
cumbent executives are Saul Ab¬
raham, president, and Milton Wein-
traub, secretary-treasurer. Inci¬
dentally, Olver is supporting Joe
Moss as. his successor as business
agent.

The nomination of candidates is
to be Held at the ATPAM meeting
iri New \ork tomorrow (Thurs.L

SET OFF-B’WAY SHOW
AT CHI UNIV. THEATRE

Chicago, April 15.

Chicago Uriiv. Theatre is making!
a pitch for- Short bookings of off-.
Broadway shows, starting May 22
With the; original Cherry Lane
company of “Endgame.” Samuel
Becket drama is in for four perform¬
ances, with tWo evening shows
Saturday (24h

It’s understood “Endgame” on
a percentage deal in the 1,000-
seat Maridell Hall Which can gross
$7,000-$8,000 at $2.50 arid $2, With
a rakeoff to faculty arid students.
Profits, if any, will go to the the¬
atre’s . summer operation.

! It's the first time in the tJT’s
58 year history that it has brought
in a New York shoW. In recent
years, UT sponsored a pair of
shows at Mandell Hall by local
repertory companies, . including
last year’s Goodman Theatre pro-*
duction of "Beckett’s “Waiting for
Godot.” j

Frances Hyland Set

For Stratford Return

Stratford, Ont., April 15.

Frances Hyland is -not withdraw¬
ing from the upcoming Shake¬
spearean Festival season here, as
recently announced. The actress
will appear iri “The Winter’s Tale,”
one of the two plays in which she
was originally scheduled to per¬
form. •■!■;■••

Miss ■ .Hyland; who’s featured in
the Broadway production of “Look
Homeward, Angel,”; is slated, to
leave, the cast this ! month bcause
of approaching motherhood.

Hard Times WiH Come
A-Knockm’ for Actors,

London, April 15.

A warning of a more difficult
period ahead is made in the 27th
annual report of British Actors’
Equity: In this period, it is sug¬
gested, members’ loyalty is like¬
ly to be sorely tried.

The. introduction to the annual
report points out that Equity can¬
not insulate itself from th- gen¬
eral economic problems of so¬
ciety; “Inflation is with us arid
getting worse and the public, hard-
pressed by rising prices, has less
money to spend on entertainment,”
the statement observes..

The struggle for members to
maintain their . iving standards
would become harder, the report
indicates. “Far from improving our
position,” it’s noted, “we have to
run as fast as we can in order Id
stay in the same place.”

The Council urges members to
strengthen their. organization ' in
every way possible so that, they
may be equipped to tackle a very
difficult period. TJie report notes
that a total of. 103 Pve theatres
have gone dark in recent years and
there is no evidence that the proc¬
ess has been halted.

Is This ,a Legit Plug
Or Rap at Soviet TV?

Washington, April 15.
Television hasn’t hurt the legit
theatre in Russia, nor is it likely
to, according to an article in the
current Issue of USSR Illustrated
Monthly, published by reciDrocal
agreement between the U.S. arid
the Soviet Union.

During the season starting last
fall, writes Alexei Mnrov, the Sov¬
iet Theatre staged 977 plays by
contemporary authors and 378
classics. Including r inusirals and
puppet shows, the total comes to
3,541. 1

The theatre, says Morov, is “im¬
mensely popular” in Russia,, the
average house staging five or six
new productions a season ard some
putting on as many as* 20 plays,
including hits of former seasons.
Nation has 508 “profession-'l” the¬
atres, Writer notes, with produc¬
tions iri “every one” of the 40
languages spoken In the Soviet,.

Although receiving a govern¬
ment subsidy, Morov says the Sov¬
iet theatre generally pays its way.
The subsidy “is used large to
stage particularly expensive pro¬
ductions, to finance guest perform¬
ances of entire companies arid,,
most important, to sell tickets at
a . price to meet anybody's pocket-
book”

60

LEGITIMATE;

I^AKJETY

B’way Brisk;

Time' 35G, ‘Romanoff' 29G» ‘Fair’ 16G

Pirandello’s ‘Characters’
Off-B’way on 6G Budget

A revival of Luigi Pirandello’s
“Six Characters in Search of an
Author” , is planned, for off-Broad-
way presentation on a $6,000 bud¬
get. At little more than one-third
of that amount, $2,060, involves
| pre-production advertising arid
promotion costs.

The production is contemplated
Broadway was snappy last- week. ? 152). Previous week, $14,400; last by Arnold Ducane for the 250 : seat
with business jumping substanti-■ week, over $16,200. . j Greek . Art Theatre, N.Y.

ally for practically all shows. Re-! ; Look Homeward Angel, Barry-
ceipts took a sharp decline for only ■ more .(0) <20th ,wk; 156 p) ($6.90;
two shows, which had climbed the: iJ|76; $40,716) (Anthony Perkins),
previous frame. i Previous w’eek, $41,400; last week,

. There were 23 Main Stem en-1 almost $41,200. ITJ

tries, of which eight were in the Music Man, Majestic (MG) (17th I HI
capacity-groove. Holdovers in that j wk; 132 p) ($8.05; 1,626; $68,658)
category from the prior stanza were (Robert Preston). Previous week,

... ” 1 $69,400; last week, same.

.-‘Dark at the Top of the Stairs,'

"Look Homeward, Angel,” “Music
Man.” “My Fair Lady.” “Sunrise
at Campobello” and “Two for the
Seesaw.” “Bells Are Ringing” re¬
joined the lineup after being out
for some time,, and “Say, Darling”
went clean on its .first full frame.

Estimates for Last Week

Keys: C (Comedy), D (Drama)

CD (Comedy-Drama), R (Revue),

MC (Musical Comedy) t MD (Musi¬
cal-Drama ), O ( Opera), OP (Op-
etia). ’

Other parenthetic designations
refer, respectively, to weeks played,
number of performances through
last Saturday, top prices t where
two prices are given, the higher is
for Friday-Saturday nights and the
lower for Weeknights), number
of seats, capacity gross and stars.

Price includes 10% Federal and
5% City tax, but grosses are net;
i.e., exclusive of taxes.

/.untie Mame, Broadhurst (C)

(70th wk; 549 p) ($6.90; 1,214;

$46,500) (Greer Garsoni. Previous
week, $43,200; last w’eek, over
$46,200.

Back to Methusaleh, Ambassador
(C) (3d Wk; 21 p) ($5.75-$6.90;

1,155; $36,200) (Tyrone Power).

Previous week. $14,800; last week,
over $17,000. Closes next Saturday
(19L

. Bells Are Ringing, Shubert (MG>

(72d wk; 572 p> ($8.05; 1.453;

$58,101) (Judy Holliday). Previous
week, $55,800; last week, almost
$58,800. Performances will be sus¬
pended July 2I-Aug. 9.

Blue Denim, Playhouse (D) (7th
. Wk; 52 p) ($5.75-$6.90; 996; $81,500).

Previous week, $17,600; last week,
nearly $18,900.

Dark At the Top of the Stairs,

Music Box. (D) (19th wk; 148 p)

<$5.75-$6.90; 1,010; $33,000). Previ¬
ous w'eek, $34,029; last w r eek, over
$33,400, with parties. :

Entertainer, Royale' (CD' (9th
wk; 65 p) ($7.50; 1.050; $43,500)

(Laurence Oliver). Previous week,

$43,000; last week, nearly $13,600
for three performances.

Fair Game, Longacre (C» (23d; ($6.90; 1,280; $47,000).^ (Peter Lind
wk; 185 p) ($5.75-$6.90; 1,101; 'Hayes, Mary Healy). Previous

$32,000) (Sam Levene». Previousi week, $35,900; last w’eek, almost
week. $12,100; last W'eek;. almost: : $42,200.

A1 Fresco Shakespeare
Season at Boulder, Colo.

. Boulder, Col., April 15.

“Shakespeare Under the Stats”
festival will, be launched here this
summer by the Uriiv. of Colorado.
The production's will be presented
at the Mary Rippon Theatre, with
the initial repertory program tak¬
ing in “Hamlet,” “Julius Caesar”
and “Taming of the Shrew.”

The. sked .for the initial season
covers two Weeks from Aug. 2-16.
J. H. Crouch is executive director
of the operation.

Edinburgh, April 15.
“The Party,” by Jane Arden, will
~. i open April 30 for a tryout at the
„»g. Fa ‘ r ta?y. Hellmget (MC;, tveeum Theatre here. with Char-
(109th wk; 867 pi ($8.05, l,o51,• ■. - t au ghtoii directin'* and star-
$68,210). Steady at $69,200. Show | r]ng EIsa Lanchester. (Mrs. Laugh-
is;selling 20 balcony seats at each;

rents^iiclfet students ’ at 70 j After s 5 x- performances, here,

New Girl in Town, 46th St. (MD); P lay will go into London.^ .

(48th wk; 383 P> ($8.06-$9.20; 1,297; ‘

$59,085) (Thelma Ritter). Previous
wgek, $32,200 on twofers; last w'eek,.
over $35,200 on twofers.

Oh Captain, Alvin (MC) (10th
Wk; 79 p) ($8.35-$9.20; 1.331; $60,-
000). Previous week, $56,500, with
parties; last week, almost $58,700.
with parties..

-Romanoff and Juliet, Plymouth
(C) (27th wk; 212 pi ; ($5.75-$6.25;

1,062; $36,625) (Peter Ustinov),

Previous week, $26,100; last W'eek,
nearly $29,000.

Rope Dancers, Miller's (D) (21st J
wk; 165 p>. ($5.75-$6.90; 044; $27,-
850) (Siobhan McKenna, Art Car¬
ney). Previous week, $11,600 on
twofers; last week; almost $14,000
on twofers. Closes May 3.

Say, Darling, ANTA (MC> (2d
wk; 12 p) ($7.50; 1,185; $50,460)

(David Wayne, Vivian Blaine). Pre¬
vious week, $36,000 for first four
performances and two preview's;
last week, nearly $49,500, with par¬
ties.

Sunrisie at Campobello, Cort (D)

(11th wk; 84 p) ($6.90; 1,155; $36,-
000) (Ralph Bellamy). Previous
week, $35,900, with parties; last
week, almost $36,600.

Time Remembered, Morosco (C)

(22d wk; 175 p) ($9.60; .946; $43,000)

(Helen ; Hayes, Richard: Burton).

Previous week, $40,500; last week,

Over $35,000.

:Two for the Seesaw, Booth (CD)

'(13th wk; 100 p) ($6.90; 780; $31,-
700) (Henry Fonda). Previous
week, $32,165; last w r eek, almost
$32,100.

I West Side Story, Winter Garden
(MD) (29th wk; 228 p) ($8.05; 1,404;

$63,203). Previous week, $56,600;
last week, nearly $51,600,

. : Who Was That Lady I Saw You
! With?, Beck (Cl (6th wk; 48 i»

$16,000.

Jamaica, Imperial (MC) (24th
Wk; 188 p) ($8.35; 1,427; $63,000)
(Lena Horne, Ricardo Montalban).
Previous week, $51,100; last week.

Miscellaneous
Stratfordt Festival Co., Phoenix
(G) (4th wk; 32 p) ($4.60; 1,150;
$29,382). Previous week, $5,000
for eight, performances, split even-

almost $52,500 PoKormances will: ly betweeS “Broken Jug” and "Ve-
ke June 30-Aug. 9. | r 0na“; last week, around $6,000 for

.L*i eight performances of “Jug.” “Ve-
wk; 588 p> i$8.05;1.614; $o8.100). r r )na ’' th e sole offering this week.
Previous week, $34,200; last week.. W raps up the run next Sunday (20).

over $42,300. Went on twofers .last; • __

Sunday (13).

Touring Shows

(April. 14-27)

• Auntl* Mama (2d Co.)—-Mem. Aud..

L*v|Ue (14-19); Victory. Dayton (21-28).

Aunti* Mama (3d Co.)—Shakespeare

Festival, Stratford, Conn. (Id): Proctor's,
Schenectady (21-22); Loew's State. Syra¬
cuse (23); ; Stanley. Utica (24); Veterans
Mem. Aud., Providence (25-26).

. Cat on a Xot Tin: Aoof—Aud.. Beau¬
mont (14); Aud.. Hotisdon (15); Aud.. San
Antonio (16); Fair Park Aud., Dallas
(17-20); Liberty Hall. JE1 Paso (22-23);
Civic Aud.. Albuquerque (24); Sport*. Pal¬
ace; Tucson. (25); H.S. Aud., Phoenix <2fl).

Damn . Vankoes-^-Ellis Aud., ; Memphis
(14-16); Robinson Mem. Aud.,, Little Rock
(17-19); Municipal Aud., Shreveport (21-22);
Music Hall, Houston (23-26). -
; Diary df Anne Frank-^Wilbur. Boston
(14-26).

Firstborn (tryout)—Colonial, Boston.

(14-26). • .

Happiest Millionaire—WRVA, Richmond
(14-15); Owens Aud..: Charlotte (16); Tem¬
ple; Birmingham (17-19); Civic. New Or¬
leans (21-26).

. . Jane Eyre. (tryout)V-Shubert, Wash.
(16-26). ..•• • .

Long Day's Journey Into Night—Geary.
S.F. (14-26).

: . Marcel Marceau —Royal. Alexandra; To¬
ronto (14-19);. Shubert, Det... (20-26).

Most Happy Fella—Victoria, K.C. (14r
17); Curran, S.F. (21-26).

My Fair Lady (2d Co.)—Shubert. Chi
(14-26).

No Time for -Sergeants (N.Y. Co.)-^
Public AUd.. PorUand (15-16); Temple.
Tacdma (17);: Capitol, Yacama (18); Coil-,
seum, Spokane (19); Moore, Seattle (21-26).

: No Time for Sergeants (Nat'l Co;)—
National, Wash. (14-26).

Tunnel of Love (Coast Co.)—Hartford.
L.A. (14-26).

..Visit (tryout)-T-Shubert;. Boston. (14-19);
Shubert, New Haven (21-26). •

Visit . to * Small Planet—Harris. Chi
(14-26).

Look Back In Anger, Golden (D*
(28th wk; 223 P> <$5.75; 800; $25-

Operiing This Week
Love Me Little, Hayes (C) ($6.90;
1.039; $30,000) (Donald Cook, Joari
Bennett). Alexander H. Cohen pre-.
sentation of play by John G. Fuller,
adapted from novel by Amanda
Vail; opened Monday night (14) to
six pans (Atkinson, Times; . Cole-
riian, Mirror; Kerr, Herald-Trib¬
une; McClain, Jourrial-American;
Watt, News; Watts, Post) arid one
inconclusive (Aston, World-Tele¬
gram).

woTti

48th St., West of Bway
Circle 6-8800

PROFESSIONAL CARDS HONORED

Theatrical and TV Make Up et All
Leading Cosmetic Lines • Imported
A Domestic Perfume* • Distinctive
Fountain Service.

FREE DELIVERY OPEN SUNDAYS
"The Drug Store Ot the Stars"
HADLEY REXALL DRUGS
11*1 *th Ave., Cor ** Y0RK

Telephone PLaxa 7-0023

Off-Broad way Shows

.; Ardele, Cricket (4-8-58).

: Asmodee, Theatre 74 (3-25-58), .

. Blood Wedding, Actors ; Playr
house (3-31-58).

Boy Friend, DoiVntown (1-25-58);
moves April 29 to the Cherry Lane
Theatre.

Brothers Karamazov, Gate (12-
6-57).

: Children of Darkness, Circle in
the Square (2-28-58).

Clerambard, Rooftop (11-7-57);
closes April 26.

Crucible^ Martinique (3-11-58).
Dark of the Moon, Carnegie
Playhouse (2-26-58).

Endgame, Cherry Lane (1-28-58);
closes April 27.

I Fools Are Passing Through, Jah
Hus (4-2-581. . •.

;, Garden District, York (1-7-58).
Threepenny Opera, de Lys (9-25-

OO). : . •

CLOSED LAST WEEK
; Bed Time. Royal (4-10-58).

Courageou. One, Greenwich
. Mews (1-20-53). .

British Shows

(Figures denote opening dates)
LONDON

Any Other Riz, Westminster (4-10-58),

At Drop of Hat, Fortune (i-24-57).
Bell* Ringing; Coliseum (11-14-57).

Beth, ApoUo (3-20-58).

Breath of Spring, Cambridge (3-26-58).
Boy Friend, Wyndnam's (12-1-53):

Bride A Bachelor, Duchess (12-19-56>.

Cat on' Hot Tin Roof, Comedy (l-30^i).
♦Dear Delinquent, Aldwych (6-5-57).
Dinner With Family. New (12-10-57).. .
Flowering Cherry, Haymarket (11-21-57).
Free As Air, Savoy (6-6-57).

Grab Me. a Gondola; Lyric (12-26-56). .
Iceman Cometh, Wint. Card. (3-29-58).
Kidder*, Sf. Martin’s (3-18-58);

. Lyslstrata, York’s (2-18-58).

Mousetrap, Ambassadors (11-25-52).

New Crazy- Gang, Vic. Pal. (12-18-56).
Not in the . Book. Criterion <4-2r58).
PlalsIrs De Paris, Wal^s (4-20-57).
Pottirlg Shed, Globe (2-5-58).

Rape of Belt, Picadilly (12-12-57).
Repertory, Old Vic (9rl8-57).

Roar Like e Dove, Phoenix (9-25-57).
Salad Days, Vaudeville (8-5-54).

♦Share My Lettuce. Gariick (9-25-57).
Simple Spyman, Whitehall (3-19r58).
Touch of Sun, Saville (1-31-58).

■ Tunnel of Love, Majesty’s (12-3-57).
Where'* Charley, Palace (2-20-58).
•Transferred.

SCHEDULED OPENINGS
Brass Butterfly, Strand (4-17-58).
EXpresso Bongo, Saville (4-23-58).

Duel of Angels, Apollo (4-24-58).

My Fair Lady, Drury Lane (4-30-58).

CLOSED LAST WEEK
Touch It Light, Strand (2-27-58).

SCHEDULED N Y. OPENINGS

BROADWAY

(Theatres Set)

Firstborn, Coronet (4-29-58L
Jane Eyre, Belasco (5-1-58).

Visit, Lunt-Fdnt?nrie (5-5-58).

OFF-BROAD WAY

Child Morning, Blackfriars (4-21-58).

. Enchanted, Renata (4-22-58).-.

One-Act Musicals, Sullivan St. (4-23-58).
Playboy Wesfn World, 7 Arts <4-28-58).
Nouveau Monde, Phoenix (4-29-58).
Bonds Interest, Sheridan Sq. (5-7-58).
Sign of Winter, Theatre 74. (5-7-58).
Shaw Series; Downtown: (5-12r58).
.Judge, Theatre Marquee (5-13-58).

Comic Strip, Barbizcn Plaza (5-14-58).
Sat.; Night Kid, Provincetown (5-15-58).

Wednesday, . April 16, 1958 :

in

»

‘Journey’18G (7), S.F.; ‘FeBa’32G,St.L

The road rebounded last week
from the Holy Week-Passover sag
of the previous stanza. There were
15 shows on tour, with two each in
Boston arid Chicago.

Of the pre-Broadway tryouts,
Alfred Lunt and Lynn Fontahne
drew personal raves in Boston, but
their Swiss-authored vehicle, “The
Visit,” proved to be cynical and un¬
appetizing to the critics. Katharine
Cornell and Anthony Quayle had a
passable-gross week in Toronto.

Business is expected to taper off
a bit for most tourers this week,
and is due to decline fairly steadily
through the rest of the spring
period.

Estimates for Last Week

Parenthetic designations for out-
of-town shows are the same as for
Broadway, except that hyphenated
T with show classification indicates
Tryout. Also, prices on touring
shows includes 10% Federal tax
and local tax, if any; but as an
Broadway, grosses are net; i.e., ex¬
clusive of taxes..

BOSTON

Diary of Anne Frank, Wilbur (D)
(1st wk) ($4.95); 1,241; $32,699)
(Francis Lederer). Drew unani¬
mous raves (Doyle, American; Dur-
gin, Globe; Hughes, Herald; Mal¬
oney, Traveler; Melvin, Monitor;
Norton, Post). Grossed almost $22,-
900 on subscription. Previous week,
$18,000. at Shubert; New Haven.

Visit, Shubert (D-T) (1st- wk)
($5.50-$4.95; 1,717; $52,000) (Alfred
Lunt, Lynn Fontanne). Opened
Wednesday (10) to four favbrable
reviews (Durgin, Globe; Hughes,
Herald; Maloney, Traveler; Melvin,
Monitor), one yes-no (Norton. Rec¬
ord) arid one no-bpinion (Doyle,
American). Grossed $29,200 in the
first six performances.

CHICAGO

My Fair Lady, Shubert (MC)
(23d wk) ($7; 2,100; $72,979) (Brian
Aherne). Nearly $71,300. Previous
week, $72,400.

visit to a Small Planet, Harris
(C) ($4.95-$4.40; 1,096; $39,000)

(Cyril Ritchard). Almost . $19,300
on subscription. Previous week,
$17,500.

TORONTO

Firstborn, Royal Alexandra
(D-T) (single wk) ($5.50; 1,525;
$42,000) (Katharine Cornell). Over
$24,300. Previous week, $24,000 at
Hanna, Cleveland.

SAN FRANCISCO

Long Day’s Journey Into Night,

Geary (D) (1st wk) ($4.95-$4.40;
1,550; $42,000) (Fay Bainter). Near¬
ly $18,000 in seven performances,
on subscription. Previous week,
$12,500 in three performances, at
Aud., Denver.

• ^ WASHINGTON
No Time for Sergeants, National
(3d Wk) ($4.95-$4.40; 1,667; $39,-
500). Nearly $31,900. Previous
week. $36,800 on subscription.

single, Monday (71, Conv. Hall,
Enid, Okla.; three Tuesday-Wed-
nesday <8-9),- Rogers Mem. Aud.,
Ft- Worth; single. Thursday. (10),
Munic. Aud., Amarillo, Tex.; single,
Friday (ID, Aud., Lubbock, Tex.,
and two, Saturday (12), Mem.' Aud.
Wichita Falls. Previous week, $2P,-
000 in seven-performance split.

No. Time for Sergeants (C). To¬
taled almost $30,800 in seven per¬
formances, as follows: tv<o, Mon-
day-Tuesday (7-8U Russ Aud., San
Diego, $1CK300; single, Wednesday
(9), Granada, Santa Barbara, $5,000;
single, Thursday (10), Harvey Aud.,
Bakersfield, $3,000; single, Friday
(ID, Civic Aud;, Fresno, $6,000;
two, Saturday (12), Civic Arid.,
Sacramento. $6,500. Previous week,
$11,900 in four-performance split.

Stock Items

Selma Lynch has joined the
Gloria Safier agency to produce
arid , package summer theatre plays
and musicals.

Robert Weiner, whose produc¬
tion of “No Time for Sergeants”
begari a stock tour last Monday
night (7) at the Paper Mill Play¬
house, Milburn, N. J., will launch
another edition of the comedy May.
29 at the Valley Forge (Pa.) Music
Fair.

Gypsy Bose Lee will play the
Ethel Merman role in a stock tour
of “Happy Hunting.”

The Finger Lakes Lyric Circus,
Skaneateles, N. Y., has succeeded
in a campaign to secure local sup¬
port for a reopening next summer.

Jane Kean will costar with John¬
ny Ray in the Kansas City Star¬
light Theatre production of “Kiss
Me. Kate.”

John Houseman will direct the .
production of “Hamlet” at the
American Shakespeare Festival,
Stratford, Conn., this summer.

William Hunt’s Red Barn Thea¬
tre, Northport, L. I., begins its
sixth season. June 10.

Leslie J. Mahoney has been ap¬
pointed production director of the
Peterborough (N.H.) Players, which
goes into its 25th season July 2.
Mrs. Edith ; Bond Stems is pro¬
ducer and managing director of
the operation.

Sidney Blackmer will tour the
strawhat circuit in “Inherit the
Wind” in a production to be pack¬
aged by Stevston Productions,
headed by Leon Stevons and Jo¬
seph Brownstone.

Curt Conway, who was Edward G,
Robinson’s standby during the New
York run of “Middle of the Night”
and director of the touring edition
of the show, will produce two pack¬
ages of the Paddy Chayefsky play
this summer, which will he booked
by the Stage and Arena Guild Of
America..

BOWLING ALLEY
IN MANHATTAN

CINQNNATI

Auntie Mame (2d Co.), Shubert
Theatre (C) (2d wk) ($5.09-$4.52;
2,000; $58,000) (Constance Ben¬
nett). Nearly $43,400. Previous
week, $38,000.

ST. LOUIS

Most Happy Fella, American
(MD) (single wk) ($6; 1,513; $47,-
000). Over $32,000. Previous week,
$33,700 at Lyceum, Minneapolis.

PHILADELPHIA
Happiest Millionaire, Forrest (C)
(^ wk) ($4:8d-$4.40; 1,700; ($44,-
042) (Walter Pidgeon). Nearly
$14,000. Previous week, $10,400.

LOS ANGELES
Tunnel of Love, Hartford (C) (1st
wk) ($4.95-$4.40; 1,024; $29,600).
Almost $19,800 on subscription.
Previous week, gross not reported.

NEW ORLEANS

Damn Yankees, Munic. Aud.
(MC). Over $34,900 for final eight
performances. Previous week,
$24,000 in four-performance split.

MONTREAL

Marcel. Marceau, Her Majesty’s
(Panto.) (single wk) ($3.75; 1,704;
$25,000). Nearly $13,800. Previous
week, gross not reported.

SPLIT-WEEKS

Cat on a Hot Tin Roof (D) (Vic¬
tor Jory). Totaled nearly $17,000
in six performances, as follows:

• Syndicate for investment
now forming

• Experienced management

• Exceptionally High return .

• Completely modern, includ¬
ing 32 automatic lanes

SIDNEY LEVINE

565 5th Ave., Now York. OX 7-7636

MUSICAL TENT
PRODUCERS

IN NEED OF A DESIGNER

Experienced designer will prepare
designs specifically for year stag*
..and production complete In every
detail— easily axecatod by year
techniclaa and painter.

' Excellent backgronnd, experteace,
and references.

For intorination or eppointment cell
GR 3-0047 or write to HAL SHAPER
63 E. IItil St., New York

Wednesday, April 16, 1958

P^RiEfr

LEGITIMATE

61

Variation on a Theme

Glasgow, April 10:

H. M. Tennent LtcL presentation' of
two-act drama by Terence Rattigan. Stars
Margaret Leighton; features Tim Seely,

: Jean Anderson. Michael Goodliffe, George
Pravda. Staged by John Geilgud; setting,
Paul Anstee: At King’s Theatre, Glasgow,
April 7» '58; $1.20 top. .

Rose v .......... Margaret Leighton

Hettle ^. Jean Anderson

Ron ..........~. Tim Seely

Kurt:.".George Pravda
Fiona .. Felicity Ross

Mona ............;.....:. Mavis Villiers

Adrian . . Lawrence Dalzell

Sam ............__ Michael Gpodliffe

; Terence Rattlgari’s new play, .try¬
ing out here prior to London, is. set
in a luxurious villa in the .south of
France near Cannes. It isavari-
tion of the Camille story, overwrit¬
ten to. point of boredom.

Margaret Leighton. plays an
earthy, wealthy English ex-secre-
tary-typist whp has .acquired wealth
in the course of having four rich
husbands. She has a Scot aristo¬
crat’s daughter as companion-maid¬
servant. •’

. The femme fatale’s current ad¬
mirer is an arrogant German ty¬
coon, but she; throws him for a
young ballet dander type who after
posing as a Continental, turns out
to be native of the heroine’s home¬
town, Birmingham.

• Miss Leighton is visually striking
and dramatically impressive as the
mature heroine and; there are cap¬
able supporting. performances by
Tim Seely as the young lover*
Michael Goodliffe as his friend,
Jean Anderson as the paid compa¬
nion, George Pravda as the Ger¬
man suitor and. Felicity Ross as the
siren’s daughter.

John Gielgud’s direction is im¬
maculate, Paul Anstee’s setting is a
standout and the costumes should
.have special distaff interest.

Gord. ■

The Brass Butterfly;

Glasgow, April 4.

.. Merlith Productions: Ltd Kin association
with E. P. Clift Jc Jack Minster) presenta¬
tion of three-act comedy by William
Golding: Staged by Alastair Sim; setting,
Edward Seago; costumes, .. Hutchinson
Scott; music and effects, Cedric Thorpe
Davie and "Howard. Ferguson. Stars
Alastair Sim. At Alhambra Theatre, Glas¬
gow, April. 1, *58; $1.30 top.

. Mamilius .. Jeremy Spencer

Captain .. Jack Hedley

Postumus ............... George Selway

Emperor .Alastair Sim

.Phanocles ■.... Georgy Cole

Euphrosyrie .Eileen Moore

. Sergeant ..:-...... Geoffrey Matthews

Others: Stella Brett, - Gilliam " Muir,
\ Pauline Sutton, Ron Scott-Dodd, Michael
Gartred,. Maitland Moss.

.‘‘the Brass Butterfly’’ is a whim¬
sical comedy about a Roman em¬
peror who’s more interested in
domestic tranquility than scientific
progress. The lochle is an island
villa in Caesararian times and the
principal characters are the em-
peror, his grandson-protege, his
self-important , prospective heir and
a Greek inventive genius.

The play, trying out prior to
London, is droll, and surprisingly
entertaining'. It’s expertly played
(and directed) by Alastair Sim,
with capable support from George
- Gole as the eager young inventor,
Eileen Moore as the love interest,
young Jeremy Spencer as the
prince and Jack Hedley as a back-
slapping captain.

Edward Seago’s setting is hand¬
some and Hutchinson Scott’s cos¬
tumes are colorful/ Gord. .

Any Otheir Business

. London, April 11,

.E. P. Clift & Peter Bridge presentation
of three-act (four scenes) melodrama. by
.George Ross and Campbell Singer. Fea¬
tures Raymond Huntley, Jennifer Wright,
Ralph Michael. Staged by Anthony. Sharp:

■ decor, Victor Friendly. At Westminster
Theatre, London, April 10, ’58:. $2.35 top.

Joyce. Anderson... ..Jennifer Wright.

Geoffrey Harrison k . John Barron

Jonathon Travis ......... Oliver Johnston

Sgt Robert* .... . . . Edward Palmer

Julian Armstrong . . ...... Ralph Michael

Malcolm Turnbull ........... jphn Boxer

Sir Norman Tullis.;.... .Raymond Huntley

Ifarry Dodds. 1.....«. ^.. .. Trevor Reid

Charles Parkin H.P..Richard Vernon

Martin Meadows.. Charles Morgan.

-Stanley Griffiths ........ Ramond Mason

The boardroom of a public com¬
pany is the unlikely setting for a
whodunit that, works out reason¬
ably well in “Any Other Business.”
The problem is not to find a mur¬
derer, but to expose a company di¬
rector who is passing over secrets
in a counter-move to avert a take¬
over bid.

Intricacies of high finance are
also an unusual subject for drama¬
tization in a play of this kind, hut
the co-authors succeed in clarify¬
ing and making them an Integral
and absorbing part of the plot.
The action is mainly confined to a
boardroom and j surprising amount
of drama and suspense is devel¬
oped.

' The play starts slowly and grad-
ually builds forces' until near the
end of the first act when it comes
to tense life in the. dramatic inter¬
ruption'of the board meeting. The
tension mounts steadily thereafter,
apart from, the wrap-up five min¬
utes. .■ -

The various hoard members are

neatly etched and believably inter¬
preted by Raymond Huntley and a
reliable ^cast. Jennifer Wright, the
only femme playbr, is an attractive
secretary and. provides the super-,
ficial love interest. Anthony Sharp
has staged the piece smoothly and
Victor. Friendly’s., divided set of
board; room and managing: direc¬
tor’s . office is adequate for the
production. . ' Myro. ,

The Ilroken «Tng

Phoenix Theatre presentation of the
Stratford. Festival Co. of Canada in a:
three-act adaptation by Donald Harron
of . a . Heinrich Von KleL=t play.. Staged
by Michael Langham:. setting, and cos¬
tume?,-Tanya Moiseiwitsch. At . Phoenix
Theatre, N> Y.. April: 1. ’58; $4.60 top. ■
Bridget Turkeyloot Amelia Hall

Margaret Diana Maddox

Judge Adam :.... , Douglas. Campbell
Deriribt Huish Douglas Rain

Quant . ___..... Eric . Christmas

Georges De Moulinville ... Bruno Gerussi
Jesse Gillick • .... - .. Helen Burns

Achille De Moulinville .. Powys Thcinas

•Eva Gillick __ Ann Morrish'

Sergeant ... Jeremy Wilkin

Mai- CloveU. :.......... Eric Berry

Solomon Doolittle Bill Cole

Joseph Baggot ............ John Gardiner

Abner Slee ........ Julian Flett

Humphrey ...........,. George McCowan

For its second . presentation at
the. Phoenix Theatre, the, Stratford
Festival Company of Canada; is
Offering. Donald Hairron’s adapta¬
tion of a German classic, ’’The
Broken Jug;” written by Heinrich
Von Kleist in 18081 Harron has
transferred . the setting from a
Flanders village to nn early settle¬
ment in Upper Canada,; now On¬
tario, during the period of the War
of 1812, . when . American forces
from Detroit and Niagara , invaded
Canada.

The overall result of Harron’s
efforts,, aided by the skillful romp
of the Canadian visitors, is a
friendly, old-fashioned farce that;
occasionally reaches a point of hi¬
larity but generally proceeds on a
chuckling keel. The first .act is
somewhat tedious as the relation¬
ships ; of the various characters are
established! but once’ this hurdle is
passed, “The, Broken ,Jug’.’ blos¬
soms out as a merry-go-round of
shouting, . exasperation,, chasing
and running.

The situation is not an unfa¬
miliar one, having overtones of
Gogol’s “The Inspector-General”
and presenting the old saw-of the
guilty party acting as the judge
in a matter in which he should: be
the defendant.

For the most part, the Canadian
cast has mastered the spirit of the
farcial and occasionally bawdy sit¬
uations and the result is moderate¬
ly' pleasant entertainment. Eric
Berry, hs His Majesty’s military
representative, stands out as the
put-upon minion of law, order and
sanity forced to cope, with a trick¬
ery, reprobate. judge and his sly,
conniving clerk.

It’s almost impossible to detail
the plot fully, but it involves neu¬
tralism, trading with the enemy-
booze for tea, selling of draft ex¬
emptions, invasion of a lady’s bed¬
room,-illegal acquisition of proper¬
ty by town officials, and,, of course*
the breaking of the. jug.

As- Judge Adam, the licentious,
amiable, crooked mayor-judge-gen¬
eral factotum; Douglas Campbell is
suitably bombastic and obiquitous,
although he employs all the time¬
worn tricks associated with farce.
Douglas Rain is a conventional
cunning and sniveling clerk out for
the judge’s job.

Good performances are given by
Powys Thomas, as a proud French
pacifist; Bruno Gerussi, as his
anxiouS-to-fight son;. Ann Morrish,
as th e latter’s fiance and the victim
of the judge’s bedroom invasion;.
Helen Burns as her mother , and
proprietress of the broken jug; and
Diana Maddox, as the judge’s
housekeeper-mistress.

With the exception of the slow
first act, director Michael Lang-
ham has kept the proceedings go¬
ing at a speedy clip, but his con¬
cept reveals nothing particularly
original. Although Tanya MOisei-
witsch’s set appears authentic for
the period and place and provides
easy movement for the actors, it
could use. more color to set the
stage for a farce. . Holl.

Fools Are Passing
Through /

Segulee . Productions presentation of
W illiam Gyimes production of. a three-
act comedy by Friedrich Duerrenmatt,
adapted by Maximilian Slater. . Staged
by Slater; setting, Richard Mason; musi¬
cal arrangements, Lazio Revecz; cos¬
tumes, Elizabeth Landis. At Jan . Hus
Theatre, N. Y., April 2, *58; $3.85 top..

Cast: Carl L6w» Ben Ardery, Robert
Barringer, Michael Green, Martin Wald¬
ron,Heifefert Voland, Muriel Dooley,
Gladys Holland, Sheppard Kerman, Rob¬
ert Pirk..

His “The Visit,” co-starring Alfred 1
Lunt and Lynn Fontanne,/ will ar¬
rive in early Majf, and the produc-:.
tion of. hi$ “Fools Aire Passing
Through”, is an off-Broadway pre¬
cursor. ' j.

“FoOls” . is early • Duerrenmatt
and establishes; him as . a writer I
with a ranging mind and the abil¬
ity to enunciate his various, philoso¬
phies pithily.. Excluding the early
portion of the play, however, and
the very end, there is a great deal
of conversation away/ from the.

■ point, an exuberant desire to. say
everything that may be said about
; the. world and its inhabitants dul¬
ling the two-hour stage traffic. That .

; detracts froni a play that is clever
in concept and imaginative in exe¬
cution.// / -

. Among other things, Duerren¬
matt, via his; characters, comments
that .‘.‘truth cannot be thrown into
the fire -^it is the fire,” “once guns
appear in respectable . drawing
rooms, all is over, all is lost,” that
only "fools passing through who
are crazy might, try to remake the
world”

In a nameless European city and
country an odd assortment of. peo¬
ple frolic . through . the charade:
Prominent is a .self-righteous pub¬
lic prosecutor, played with adihir-.
able detail and size, by Herbert Vo-,
land. There is' his. presumably/
Communist brother who has the
unusual experience of being killed,
both at the very beginning and the
very end of the play. In this part,
Carl Low romps in;and out of win¬
dows and doors,: sporting, a Mephis-r -
tophelean beard, enunciating with
snappy precision sophistries of the
.■left: /

Gladys Holland plays.a husband-,
[poisoning femme fatale, looking
, distractingly handsome in a series
of black, white, blue and red
gowns. Sheppard Kerman twinkles-
as a prime . minister-elect, • while |
Martin Waldron’s chore is . to be j
red-eyed and lovelorn, to make.!
speeches, of some, length and occa¬
sional difficulty, and to provide.
Madame with poison in the guise
of sugar for her coffee-drinking
husband.

As well as adapting the play,
Maximilian Slater has staged it
with tongue-in-cheek amusement..
It may have been symptomatic of
the play’s vagaries,. however, that.'
at the second intermission (only
one was program-announced), some
of the audience considered the
show over.: Geor..

Swiss playwright Friedrich Duer-
renmatt has the. distinction of two
New York openings within a month.

New Madison Ave. Mag*

The gfay-flannel ihoroughfare,
yceipt Madison. Avenue, will be
covered in a new monthly periodi¬
cal called Madison Avenue. It \y ll
be a slick paper job appealing to
,tlVJ : advertising business, according
to the publisher-editor, .Carl
Rogers,, former advertising agency
exec,.

It’ll coyer New York City and
environs and will have a 10.000
controlled circulation. First. issue
will be off the press in May, Bill
GrCeley, formerly of TV Age, will
be the managing editor. Contribu¬
tors will include Bill Schneider,
chairman of the planning board of
DonohUe & Coe; Suren H. Ermoy-
an, art director and senior veepc-e
of Lenneii & Newell, and Jerry
Fields, director of Jobs Unlimited.

Other staff members will be Vir¬
ginia Voss, formerly of Madamoi-
selle; Wade Greene of the Hart¬
ford Courant and Pat Paulson, pro-
duclion assistant : of -Bil Baird
Puppets/

. RKM Publishing Corp: is putting
up the dough for Madison. Avenue.
Owners are Rogers and two Texans,
Louis Kimple and Stuart Moore,
both Of Dallas. .

[ AxT Linkletter, is a No. 1 bestseller
. with 230,000 copies to date.

P-H has Jack (“Dragnet”)’Webb
doing an authorized book on the
• Lbs Angeles -Police Dept'., under
the title of, “The Badge.” iThere’s
another Jack Webb who writes
; whodunits, not to be confused with
■ the tv series star). Kate Smith’s
“Company’s. Coming o Cookbook,”
including recipes from her listen¬
ers, is a September item. Mrs,
Babe Ruth’s memoir of “The Babe
and I,” in collaboration with the
N. Y. Mirror’s Bill Slocum, will
have as its central theme “the tam¬
ing of the world’s greatest athlete.”

Regional Theatres

Continued from page. 59 -■ ■

tions presented by member thea¬
tres last fall. The breakdown,
covering more than 100 theatres,
points up the wide variety of offer¬
ings presented and the increased
play being given to tuners and
Shakespearean presentations.

According to the survey, only
five plays were presented .more;
than five times, while 31 plays
were given two or more campus
productions and. 17 two or more
co.mmimity productions. The hot¬
test entries,: with the number of
productions listed parenthetically,;
were “Teahouse of the August
Moon” (13), “Witness for the
Prosecution” (10), “Reluctant Deb¬
utante” and “Thieves’ Carnival”
(7 each) and “Lady’s Not for Burn¬
ing” (6).; '

There, were. 18 musical comedy
and 15 Shakespearean productions.
The 18 tuners, however, took in. 16
different entries, including “Can-
Can,” “Finian’s Rainbow,” “Of
TheC I Sing,” “Lady in the Dark,”
“Red Mill,” “Carousel," “Annie Get
Your Gun,” “Oklahoma,” “Pajama
Game,” “South Pacific,” “King and
I,” “Call Me Madam,’’ “Show Boat”
and “Street Scene.”.

There were only eight new plays,
listed iff., the survey. Hobgood con¬
trasted the wide variety of produc¬
tions with the situation 20 years
ago when “a . dozen plays would
often be produced to death by
regional theatres.”

, U.S. Copyright Anthology

Benjamin W. Rudd has compiled
and edited “Decisions of the U.S.
Courts Involving Copyright 1955-
1956,” and is available from Super¬
intendent of Documents, U.S. Govt.
Printing Office or Register of
Cbpyrights, Library of Congress,
yiashingtpn. This bulletin is the
14th-in a series compiled by the
Copyright. Office and contains Sub¬
stantially all copyright, cases, as
well as many dealing with literary
properties,: decided during 1955-
1956 by either Federal or State
Courts.

Cloth bound volume is $2.75:

Sheean’s Verdi Biog
“Orpheus at 60” by Vincent
Shecan (Random House; $5) is a
^ new biography of the Italian com¬
poser; Giuseppe Verdi. Bringing
his' familiar; brisk style to the
; work, Sheean flashes the account
'backward from Verdi’s 80Mi year,
when his “Ealstaff” was produced
at La Scala, Milan. From this
point: which was the composer’s
actual farewell to the theatre, the
author reopens the past to examine
[ Verdi’s exciting career as musician
■ arid patriot, and to report his com¬
plex, personal life.

. Book is well-paced and extreme¬
ly readable. It is dedicated to Tos¬
canini. Bo do.

Boston’s Harvard Club
• The Harvard Club of Boston*
only one where backgammon still
holds fanatical interest, celebrated
its. 50th anni Sunday (13); Espe¬
cially honored were the Overseers.
The club, which houses one of the
largest pipe Organs in New Eng¬
land; which is seldom played;
opened. 50 years ago in the huge
mansion at 374 Commonwealth
Ave., which it still occupies. Its
present membership is 4,000. .

In the last three years it dropped
its exclusive, barriers long enough
to admit ffiembers.of the Ya’e"Club
of Boston extended guest privileges
and to permit restricted use of fa¬
cilities by. Junior League and Radr
diffe alumni.

Weiner’s ‘Sergeants’ Co.

Robert Weiner’s strawhat-toiir-
ing production of “No Time for.
Sergeants” got off to a smash start
last week in the first frame of a
six-week stand at the 900-seat Paper
Mill Playhouse, Milburn, N.J;

The comedy, playiffg to virtual
capacity business, grossed .nearly
$17,500.

Brooks: Atkinson, critic of the
N.Y. Times; left yesterday Clues.)
with his novelist-wife, Qriana At¬
kinson,, to open their country place
at Durham, N.Y. They’ll be *way
a week.

. Canada. Admits -Peyton Place* '.

Canada’s federal tariff board has
okayed. “Peyton Place" (the book)
for. sale in Canada. Copies, banned
at the border-to now, can start en¬
tering Canada at once.

Board’s decision called the
book's language coarse and vulgar
but not unnatural or forced in the
mouths of the charcters speaking
it. - “The . language,” said the
board’s decision, “would be famil¬
iar to all but the most inexperi¬
enced of iffen and, perhaps would
not be unfamiliar to many women.’’

The tariff board strongly recom-
ffiended that future cases of this
kind be handled by the courts.

New ‘Horizon’ In Sept.

American Heritage. .Publishing
Co., publishers of Heritage, plans
its publication, Horizon, in Sep¬
tember. It’ll be a hard cover maga¬
zine of all the arts and will appear
iff odd-numbered months, Joseph
J; Thorndike Jr., editorial director
of American Heritage and former
m.e. of Life, will be in charge.
William Harlan Hale will be the
m.e. ■ > / : : t ' •■

The advisory board will be nead-.
ed by Gilbert Highet and first
issue will include pieces by Irving
Stone* Julian Huxley, Marquis
Childs. Future issues will have by-
liners from Louis Kronenberger,
Joseph Weehsberg, Cleveland
Amopy,/ Lord David- Cecil, Peter
Quennell and Andre Malraux.

Lonelyhearts’ Jackpot

Socialite Mrs. Morton Phillips,
whose byline is Abby Van Buren,
and whose “Dear Abby” lonely¬
hearts coluffin is syndicated in 250
papers, will have her “Abygrams”
book. published this fall by Pren¬
tice-Hall. Her New York outlet is
the Mirror*.. A first printing of 50,-
000 is part of the P-H deal.

: Her . twin sister, Ann Landers,
also has a syndicated lonely hearts
column and. both are distinguished
by a flip, comedy style that is a cut
above the old-school advice-to-the-
lovelorn, etiquette and kindred
■‘advice” columnists.

Prentice-Hall's “Kids Say The
Darndest Things!”, by radio-tv's

I CHATTER

• Isaac D- Levy, lawyer, CBS
director and former owner of

: V/CAU. Philadelphra, has donated
i his collect ; pii of Robert G. Inger-
isoll papers, ‘about 200 items) to
: Georgetown University, Washing-
ton.

Herman Kogan’s story of the
Encyclopedia Britannica, the first
account of the creation and history
of the reference work, to be called
I “The Great E. B,/’.'v\\ffl. appear
[under the imprint of the Lniver-

• sity of Chicago Press:. >=.

. In recent , months the Scottish
Daily Record has had a flow of
resignations followiffg takeover by
the London Daily Mirror. It was
formerly, a Kemsley sheet.

Since this is Belgium’s year in.
the news. Farrar, Straus & Cudahy
i is contributing “The Belgian Cook¬
book.” by Juliette Elkon, the Only
r book on Belgian cooking in print
in this .country... Author, a .native
i of Belgium, explains the differ¬
ences between Eelgian and French
/cooking.

: Two works by Colette. “M it sou”
and. “Music-Hall Sidelights.” will
be. published in one volume by.
Farrar. Straus. .& Cudahy, trans¬
lated from the French by Raymond
Postgate. Film version of “Milsou”
is du'e* to open soon at the 551h St.
Playhouse, N. Y. The theatre also
[provides a backdrop for the aulo-
i biographical “Music-Hall Side-

■ lights,” a sequence of sketches of
Colette’s life on tour with her

: manager, George Wague. It. is
; translated . by Amie-Marie Calli-

• machi.

i New syndicate “New York To¬
day” column aimed at weeklies be¬
ing readied by Ray Wilson. .

Stage manager (“Say, Darling”)
and hook reviewer Robert Down¬
ing, a stickler for spelling, again.

[ points up that Lillie Langtrv was
; “The Jersey Lily” all right, but she
; Spelled her first nanie that way.

■ “Lily” Langtry. is a commonly
repetitive error* Her blog is being
readied by Pierre Sichel for Pren¬
tice-Hall publication. .

Money Guide Inc. has been au¬
thorized to conduct a publishing
business in New York. Capital
stock is 200 shares, no par value.
Julian D- Fischer is a director and
filing attorney.

Zenith Books.Inc. has been char¬
tered to conduct a publish mg,
printing and advertising business
in Rockville Centre. N. Y. Gross-
man & Perlee. of Manhattan -w ere
filing attorneys; at Albany/

Bernard Schwartz, former coun¬
sel.for the House Subcommittee on
Legislative Oversight, is working
on a book dealing with administra¬
tive law. Oceana Publications will
issue it in September. It’ll appear
in England under the Pitman im¬
print.

-Leavitt F. Morris, travel editor
of The Christian Science Monitor
in Boston, named to. newly created
post of cohsulting director of the
Greater Vermont Assn. Morris is
a weekend and summer resident of
Lyndonville, Vt., and is chairman
. of the membership commiftee of

• the/ Society of American Travel
Writers.

BiU Omstein, former Metro pub¬
licist, has sold bis piece on Disney¬
land, which originally appeared in
the N, Y. Herald Tribune, to the
Apu Lehti; Finnish , publication.
With the 3.000-word article are five
pictures for a behind-the-scenes
layout of the Anaheim, Calif, oper¬
ation.

CHATTER

Wednesday, April 16, 195®

Broadway

enough. trouble in the world and I A _J AII

have a 15-minute daily broadcast LOUtlOD

NeWS ” With plent5 ' o£ (COVent Garde* 0135/6/7)

Prince Littler reelected prexy of
Portland S much needed Enter- v»riefv ArficfV Benpvnlent Fund
tainment & Recreational Coliseum ' S S i™'

is under way after many hassles.

Land has been levelled and. build- .•chin^ind..?^ 61 re — f ^° m
ing gets going spon. 1 P I^oo,, a* „/ n i *

Barry Truex, son of actor Ernest
Truex is currently stationed at the
Brooke Army Hospital, Fort Sam
Houston. .. > ..

Alan Jackson, former story-play
editor at Paramount now, in Eu¬
rope scouting properties for sev¬
eral U. S. publishing houses.

Impresario-realtor Roger L. Ste¬
vens and Wall Streeters Charles
Allen Jr. and Arthur Wiesenbfrg-
er, both w k, in show biz. on new
Sheraton East Uiee Ambassador
Hotel i board.

Dance Perspectives Inc. has been
authorized to conduct a publishing
business in Brooklyn. Directors
are: Adolph J. Pischel and Tennes¬
see Wild Pischel, of Brooklyn and
Sheppard Black of Manhattan.

Hotel Astor’s Serge Obolensky
and Pegeen Fitzgerald, bearing
down on hypoing the after-theatre
biz in the Hunting Room where
pianist Rudy Timfield has replaced
the band to a no-cuv, no-min.
policy..-

A luncheon saluting Rev. J. H.
Randolph Ray’s retirement after 35
years as a rector of “The Little
Church Around the Corner,"
Church - of the Transfiguration,
N. Y., will be held May 6 at the
St. Regis Hotel; N. Y. Peggy Wood
Is chairman of luncheon commit¬
tee, while Cornelia Otis Skinner
will emcee. Church is home of the
Episcopal Actors’ Guild.

One Broadway showman had the
idea, of hiring Madison Square Gar¬
den directly after the Town &
Country debacle for a one-woman
show by Judy Garland, figuring it
would have had the same: senti¬
mental mopup as when the initial:
Palace crowds reacted to her first
“comeback.” Claims it would have
gone forward, too, but for the fact
that the Ringling circus had just
moved into the Garden. -

Thanks to the extra $5,000
tacked onto the Ford Foundation
grant of 105 G’s, N. Y. City Center
•will have 30 young composers ob¬
serving its stagecraft for two
weeks. Too many would-be opera
composers have never seen a re¬
hearsal. have only a = sketchy idea
of theatre facilities. This is be¬
lieved first instance of its subsi¬
dizing such look-see.

based on Sheriff’s office. Criminal
Investigation Bureau and the High¬
way Patrol. Walter Matthau is the
lead.

Ben Novack won final court deci-

Hollywood

'•Mw;-gygs; *fam and is now in full control of HZ?

-5 J the Fontainebleau. Arnold Kirke-

Buddy Adler off to England.
Vanessa Brown on jury duty.
Esther Williams divorced Ben

By Gene Moskowitz

(23 Rue Huchette; Odeon 49-44)
Yank singer Jenny Collins in for
a stint at Cirb’s.

brw“rorTe $ Wo“onius *** h ®fM y off T.kyo-Ho„g
‘^L^dkkcringfor ba ?S

party for Hilltoppers here to start hp j. vipw 6 tn etavincr ^o™ Lrotnam.

their second British tour u iier °wn uith V 1 fw. to. staying Jerry Lewis skied to London for

T ,• t, • , • >. , here -year round. She s due to his Palladium engagement

Lord Brabourne, a relative of r i n cp mi * h^r wkat miHnighf • -j en §? g< L m . '

Duke of Edinburgh elected to ■ se ? U JL midnight steve Broidy will chairman 1958-

iJUKe ^oi Urompurgn, eiecien xo airer at Dl Lido hotel soon. 59 Community Chest drive

executive, council of British Film • ~ Tc- Z V es 1 j T, e - -

Producers’ Assn. Robert Siodmak named European

Lord Brabourne, a relative of
Duke of Edinburgh, elected to
executive council of British Film
Producers’ Assn.

Kenneth More. sailed for Las

Eddie CohstaAtine, singer-actor, i |^ as} .WaSDinglOD

now turning to songwriting. sllstained durlng By Florence S. Lowe

Dean of theatre, critics, Robert a Louis (Satchiiio) Armstrong and

Kemp,.now in Academic Franchise. his All-Stars at Uline- Arena for

Gustav Machaty in to start prep- . for Stack and Erin pne-nighter.

arations for a remake of ’‘Ecstasy .’ 1 1 “South Pacific” (20th) preemed

Lew Kerner in. to looksee fbr- I ^ned _ for . J ° h ”. ; J auI J nes ’ at Warners’ Uptown as benefit for
eign outlets for his upcoming pic wh * ch ^Madrid. _ • local Ganger Society.

1Tr , . rep for Kirk Douglas’ Bryna Pro-

Washington Sy.vane a„ kJ ed Al Kiog-

By Florence S. Lowe ston agency to open Own pub-man-

Louis (Satchiiio) Armstrong and agement bureau,.

Scotland

New Sabre Production for Col-

ivtiuci iuumcc lui- ■ «l uptown as ueuem ior ««r tu. r. a.., / T r*\ i a.

“ISd?l^gS! : - 1 |raS PC "”‘” ? PiC ^sS^pS^.tor Col- ^‘taHe^ofdln^wn to too off Savoy g TheatJe Glasgt;. ’ °

Mijanbu plrdot,. Brigitte’s.sister; 1 H mbia release storing Jack Hawk- — e ight-c^' tbb-thimping fashion'' R BiUy Jlr I 5 sk ’ 1 ^ en "?' Nic h61s: and-
Ts her first starring pic role in ms. originally titled The Two- t r f or “Marjorie Morningstar" B ( % er • Ra ^ 1 1 headmg ^ ew vaude
make of “Ramuntcho ” Headed Spy," has now been re- ,^ B) J ‘ 8 at Pavilion, Glasgow.

New Folies-Bergere, “Folies Le- named “The Clock With A Face.” C1 aVe Luce due Anril 21 for a Jimmy. Logan doing solid biz
!(-es.” reportedly cost $1,000,000, Arthur T. L. Watkins, president onewoman dramatmsUnt part h:s ° A w , n ^ aude sh °W at H. M.
•obably did cost $400,000. ’ of the -British Film Producers'. “? e ^ a ” -Utow. T . h ^5 w '^ berte £ n - ,•

N. Y. Herald Tribune columnist Assn., -joined governing body of a ® or - c ° a y 01 uon 8 ress terary Ella Fitzgerald and “Jazz at

gets her first starring pic role in j

remake of “Ramuntcho.”

Headed Spy,” has how been re-

New Folies-Bergere, “Folies Le- named ‘‘The Clock With A Face.

j ge(*es,” reportedly cost $ 1 , 000 , 000 ,
{probably did cost $400,000.

Arthur T. L. Watkins, president

N. Y. Herald Tribune columnist! Assn., joined governing body of a ® eri s b a y U1 ^ ^ Ella Fitzgerald and “Jazz at

Hy Gardner seeing the sights with new non-profit making company Gahlp hpr(k tn d h _ t I Philharmonic’’ unit skedded for

Ibis wife, first time over — and which will operate Edinburgh Fes- fo r »T ea rher5 pS* (Par) 7hook Odeon, Glasgow, May 13.

Honeymooning tival. , haiids^^wlth pLrid^ht Eisenhower John McGregor stood-in for sick

Rossano Brazzl in to prepare two Harry Morris, operator of Colony ? nd toured WMth Hon^e under Fulton. Mackay in “Look Back In

pic chores, here: “A Certain Smile” Restaurant, will pour for Tootsie.■'■auidanee of CahinS qenrPtarJ Anger” at Citizens’ Theatre, Glas-

(20th to be followed by Metro’s and Robert J: O’Donnell when they Mbmet secretary gow

“The Blessing.” arrive April 21 for International Sir Alexander King, cinema top-

“The Blessing.” arrive April 21 for International ttaDD .' Sir Alexander King, cinema top-

| Harry Novak, ailing Columbia Variety Convention. International per, to London for filmed inter-

Films Continental manager, con- officers and London crew with /v 1 view in defense of entertainments

ducting biz'from his bedside at the their respective wives wili also be UDlStlUl tax cuts.

American Hospital in Neuilly; . invited. „ „ Scot indie tv now televising

John Osborne in to ogle Gallic . '• ^ , “Dance &. Skiffle Party” three

legit version of his “Look Back In PL* . _ Cormc Bob Hart held over at times weekly from Glasgow, with •

Anger,” more peacefully monick- LhlCSPO be Yf° Seas * . ^ ^ m - Rikki Fulton as emcee. .

ered “Le Paix De Dimanche” (Sun- A ' ^mm/Tno vice Bob Pell Tno Kenneth McKeUar, Scot, tenor,.

day’s Peace), at Theatre Mathurins. Buttery of Ambassador West cel- at Colony Club. . mulling offers for New Zealand

Theatre De Paris brings back ebrating its 20th anni, McGowan headlining at and Australia tour in early 1959 to

‘‘Tea and Sympathy” in May with Charlie: Ventura Trio at. Rigger. Westward-Ho, Jr. link with Robert Burns bi-centen-

Micheline Presle taking ovfer In- Restaurant, squthside. Italian eat- Omaha Community Playhouse ary-celebrations.

Chicago

grid Bergman role. She has been ery. _ .

doing it successfully on the road: Greg Harris, columnist on Chi-

Jean Anouilh sent his new play cago Defender, now a dee jay on for a one-nighter April 19.

presenting “Therace.” Big show biz contingent guests

Pee Wee Hunt into Peony Park a t Loch Lomonside wedding of

fAr .a nno nirfktn^ A ni*ll 1(1 <>. , i . •— , - ... .

“L’Huberberlu” (The- Scatterbrain) WBEE. V Babe Bergen vTrio into

to ‘Claude Dauphin in N. Y, This Jeff Richards due in to bally de- Club, formerly Grand Bar.

t. „ “ - - - mv , , r soubrette Fay Lenore and High- :
Babe_ Bergen Trm into Yacht j and Games champ Jay Scott. She

may mark Dauphin’s return, or he but of “Jefferson Drum’’on WNBQ Omaha Theatre manager Carl
ma(y adapt it for Broadway and April 25. Hoffman bedded with pneumonia,

plaiy it there. Vogue Ballroom started Sunday Ex-Tristates Theatres city man-

Jean-Pierre A u m o n t finally afternoon record hops emceed each ager Bill Miskell filed for county

_ Omaha Theatre manager Carl “Five-Past Eight” revue atAlham-
Hoffman bedded with pneumonia, bra, Glasgow, May 16.

Ex-Tristates Theatres city man- ______

Madrid

found the cast for his legit adapta- week by a local deejay. commissioner.

tioh of Irwin Shaw’s “Lucy Crown” Nick Noble toplining at Club Eranqeis Theatre manager Ed

which will play Theatre De Paris Hollywood, with comic Billy Falbo Force filed for election to city

early next season. Edwige Feuil- and terpers Heller & Helene. school board.

lere and Bernard Blier 'star and Herb Rogers holding auditions Don Romeo set Zsa Zsa Gabor as

Palm Springs

By Ramsay Ames

(Castellana Hilton; 57-22-00)

Francisco Rabat Will do “Oedi¬
pus” at the Espanol. .

. Antonio Vilar will figure in.
Brigitte Bardot’s “La Femme et
le Patin.”

Jean Cocteau’s “The ; Terrible
Parents” will be done next month
in Teatre de. Camara, \

Luis Mariano, currently in “Can-
cion al Amor Mio,” off to Belgium,
then to Paris to film “Colorado.”

Pirandello’s “Henry IV” will
star Irene Lopez Heredia (voted,
the year's best legit actress) in
Teatro Espanol. .

New films on Gran Via: “The
High Terrace” at Lope de Vega;
Argentine “El Ultimo Perro” (The
Last Dog) at Albeniz.

Aurora Bautista, now . doing
“Requiem For A Nun” here, will
star in Euripides’ “Medea” This
summer at the outdoor Roman
theatre in Merida.

Director Enrique Cahen Sala-
berry has started “Carlota.’’ musi¬
cal starring Ana Mariscal; Georges
Rigaud, Juanjo Menendez, and
Maria Dolores Pradera.

Monumental Cinema was SRO
for Maria Callas’. concert. General
reaction was good. Star refused to
grant any press interviews al¬
though allowing photogs to. shoot.

Alfredo Fraile, one of Spain’s
top cinematographers, entering
producing ranks. His first, to be
adapted from Jaime Herranz’s “El-
Hermano Pio,” will have Vittorio
DeSicca, Pepe IsbeFt. and Julio
Nunez. Screen title will be “Han
Robado un Nino” iThey have Sto¬
len a Child).

Portland, Ore.

By Ray Feves

“No Time For Sergeants” set for
two nites at Auditorium under
Ellison-White banner.

Arthur Duncan, Walton &
O’Rourke and The Claydettes ( 6 >
at Amato’s Supper Club.

Bud Mallett is in the process of
signing a producer for the stage
show for Annual. Rose Festival this
summer.

Rose Festival Committee paging
Paul Whiteman and Dinah Shore
to headline outdoor stage show in
June.

“No Time For Sergeants” set for
two-niter at the Auditorium by
Ellison W’hite for latter part of
April.

The Stylemasters, Lois Ray, The
Claydettes at Amiato’s Supper Club
for two rounds. Paris Sisters and
Los Zeas inked to follow.

KWJJ decided that there is

lere and Bernard Blier 'star and Herb Rogers holding auditions Don Romeo set Zsa Zsa Gabor as
Jean Mercure directs. This is Au- at Russell Wood Hall for singing featured attraction of this year’s
mrint’s fifth legit writing chore. and dancing corps Of Highland Beau Arts Ball at Carter Lake

Ireland

By Maxwell Sweeney : .. . x .. , „ „

(22 Farriey Pk: Dublin 684506) . Bill Norton on leave Of absence Glenn Gould Capitol concert Texas, to drum-up trade .for P.v S.
Govt, grants of $4,500 cut Dublin from Todd organization. Harvey sold out. Cl £, ed ? W . e ^ k v A/Vrt '... - „ .

Grand Opera loss year tO around Shapiro .replaces him as house Cindy Lane hilltops in Aquarium. , Lsumatea- 5,000 teenage Easter-
$5 000 manager at Todd’s Cinestage. Room, St. Louis Hotel, Hull. trippers on the loose packed the

fran mag Film and TV Parade Count Basie giving jazz concert Lois Marshall, Toronto thrush, £ail as well as the hostels. One kid
banned for six months by censor- at Orchestra. Hall. Warmup by in for guester with Ottawa Phil- had $1,500_ on him.; Cops^ checked :
ship board. local jazz team of Johnny Pate and harmonic. . his father m Beverly Hills; Does

“Peyton Place” and “Farewell To Ahmad Jamal. Deejay Sam Evahs Guilda returns for second stint he need more?” asked the way-v
Arms” (both 20th) nixed by film is promoting.- at Interprovincial Hotel where tyard parent. :

censor Liam O’Hara.. Warren Slee, onetime Chi Metro Aurele Groulx batons^ house band. Tju-i 0 S u ma ^ y r»°5j ey ’r J< i Se 9f ec .°»

Irish Actor’s. Equity has asked publicist, coming from Seattle to Local television - radio - Aimers’ p . ±lar ^{ s » R )i dd y Lester, _Amin

Park Music Theatre.:

Edgewater ^ Beach Playhouse to
open .its second season June 23. j
Name policy prevails again for a
10 -week teirm of five plays.

)Tce filed for election to city By A; P. Scully

hool board. (Fairview 4-1828)

Don Romeo set Zsa Zsa Gabor as Art Baker around.

atured attraction of this year’s Lauren Bacall in from N. Y.

sau Arts Ball at Carter Lake Bonita Granville at L’Horizon.

Club May 10. Jimmy McHugh’s Golden Nugget

•———-— Ball netted 5G for Desert Hosp.

Bill Gargan, Mike Romanoff,
OffclUKI Phil Harris, Roberta Linn, Jimmy

Uliana Van Heusen among those touring

Glenn Gould Capitol concert Te xas to drum U P tr ^ de for p - s *
Id out Circus Week.

Cindy Lane hilltops in Aquarium. , Estimated 5,000 teenage Easter-
)om, St. Louis Hotel. Hull. trippers on the loose packed the

government to nominate Equity take over as press rep for,“Cinera- annual aid to Red Cross one-night «■, , v j * . --—-

officer to Independent TV Author- ma” at Palace, replacing the late blitz raised $130,000 in less than ^° f ie s band featured at Bing
ity to be established here. Ralph Kettering. four hours. . by sshaiy Sunday Q3) at Chi Chi

Cyril Ciftack will play Joxer Film critics Eleanor Keen (Sun- Future pactings for the Circus Most Sacred Heart Church be-
Daly in musical version of Sean Times) and Anna: Nangle (Tribiiae) Lounge in Ottawa House include >? ullt . at Palm Desert where
O’Casey’s “Juno and the Paycock” in Europe together for six weeks Carmen MacRae, Vicki •' Benet.' Fifst.time

set for Broadway presentation by of. rubbernecking. They’re spelled Ruddy Greco, Diahann CarroU a s nas neaded a mtery unit.
Playwrights Co. next fall. at their respective gazettes by : :——--

Billy Winters and Buddy

Bing has headed a nitery unit.

Four Provinces Films have op- Glenna Syse and Will Leonard,
tioried Lennox Robinson’s “Drama Erwin Weiner, special services
at Inish” for lensing in Ireland; director for Chicago Park District,
company' has . dropped project to says Soldier Field will get more
fillri J. M. Synge’s “Playboy of the use in 1958 than in any other year
Western World.” ' .in its history. More than 50 events

Show Business

Contimied from page 3 ;

Boston

are scheduled in ai 66 -day span, “the usual rouUne” and “remains U

. By Guy Livingston
(344 Little Bldg.; HAncocfe 6-8388)
Bob Hope in for p.a.’s.

Ink Spots current at the Frolic,

among them Christiana Circus and in the same rut.'

Chi Tribune’s Chicagolahd Music
Festival;

Dakota Staton at George Wein’i
Storyville.

Bob Hope in for p. a.’s at Para- .

Vienna

By Emil W. Maass

(Gtosse Schiffgasse 1 A;
Tel. 35-61-56) ^

Chi Tribune’s Chicagolahd Music Demand More Efficiency Storvville un ueorge wems
U0P®C3Ddll® Festival; Although there are a number of B bb Hope in for p a’s at Para-

r r. liquidator-inclined men among the mount Theatre P '

== continued from page 1 = U- _ , Wall Streeters.Jenei^lly there is ■ Alan Fraz^ American column-

of prices to.be made, he’d rather flCUild a .feelin g that there is a place for 1 st, back from California vacash.

lower them . 1 He recalled that with By Emil W. Madss movie-making, but that efforts Toshiko, Japanese jazz pianist, in

last date of Frank Sinatra, he could (Gtosse Schiffgasse 1 A; must, be made to build a better return date at Bradford Carousel

have hiked the take via a far high- Tel. 35-01-56) ^ \ ^ product at less cost and with bet- ro ® m * . .

er minimum, and thus made about “80 Days” preemed at Palace. efficiency.^ The bankers, Wall w H:£r d * r Rl 2 g and ,^ om Lehrer did

$100,000 more on the deal. How- Leontine Price will sing “Aida” Streeters and influential stock- ' s y^deo tape, “Story-

ever, he feels that while good on in State Opera. holders agree that the film execu- vil i® Jax? Show. ’ ,

a short run, he’s in business for Rudolf Nitsch elected president lives “know what’s wrong” with rh " en . Sack .worid^^ preems Paddy

52 weeks a’year, and that would of Oarinthian Art Society^; :-their}>^mess f but that they are in- S Goddess” at his-,

alienate the trade Detroit singer Eleanor. Schnei- chned “to fight” the suggestions P e ^on Hill arterw

•fho ho caM t-e a der infe ed by Volksopera for vari- of the financial sources. There is et,„?i e c r v ge [ 1 v set Alad ,9 aIe

The Copa* he said, is primarily a ous parts. still a stigma surrounding the , ^ Shubert. Opens April 21

ad S io? ra wo^• Fir3 J Austrian tv riudio finished name of Wall Street, the bankers nold Warren * Dunh iB 5 , Ar-

added. He say s That he^must com- “Mr. Z. Gossips” directed by Wolf- note, and it’s pointed out that ^ i? ov ®£

pete with eateries without talent gang GlueCk.- every time an butside financial • Golde ®. Ca e e » °ew Hub nitery be-

as well as other cafes. It’s be- Volkstheatre preparing James man introduces a suggestion it is X Louis Cohen on

coming increasingly tougher under M, Barrie’s “What Every Woman witli^ the ^^renlv^^“hfit fhic BQ J lston rSS” to have stage atop bar

present circumstances, he added. Knows” for late this year 6 r, early w iT -* 8 and gay 9 0 s murals.

The Copa. he pointed out. grosses next season. c h^ SAocc u bei 5 g • - ——

about $/t rinfv non anniiaiiv nf whir»h ——-that show business cannot be made IV.-..

er minimum, a nd thus made about “80 Days” preemed at Palace. efficiency. ^ I he bankers, Wall

$ 100,000 more on the deal. How- Leontine Price will sing “Aida” Streeters and^ influential stock-
ever, he. feels that while good on in State Opera. holders agree that the film execu-

a short Tim, he’s in.business for . Rudolf Nitsch. elected president tives 'know whats wrong” with
52 weeks a year, and that would of Carinthian Art Society. their business, but that they are in-

alienate the trade Detroit singer Eleanor. Schnei- clined “to fight” the suggestions

for the cabaret tax; which is a IfliaiOl DCBCO this h Leument S wm? By Forrest Duke

huge overage in the light of stiff By^ Lary Solloway .■■■■-. while t^^ at 1 ^Udrep 2-6100)

competition from restaurants, tele- (1755 Calais Dr.; Union 5-5389) V to . Newlyweds Leland C. MikeseU

vision, theatres, etc. Carillon setting full sked of K ~ 1 Farmer ringsiding at

fhe iST f ° Uowlng

night clubs as it did in the 20 s sume operation in May ^ re convinced that the motion pic- Sands lounge a rendezvous for
f \i tb n CO i^ aratl u vely Buddy'Rich? longTerm^oidover ture industry cannot continue sue- Progressive jazz devotees—Jackie
..wealthy, be-said, Conditions have al jS n iS Dream Lounwcessfully if basic changes are not & and Red Norvo combo art
changed; considerably-.since then, bought ahoirie hire! made that will substantially reduce ^

Us become a mass business. In Bobby Sherivood and Phyllis costs and streamline the overall * - Anally happened after 81 peiv

?JwVnV :ei ^ ai ?K th ? t way ' R ca ™ Qt Dome switched To Lucerne hotel’s operation. Concretely, the Wall without > ^ mishap,

take. 20% off the top and survive, lounge as host-entertainers. Streeters are demanding action sli i? p ^ d whll S

Podell said. T Screen Gems shooting- tv-films and not talk. In l "he ll fropiSna^show 1 ^ aroun ^

By Forrest Duke
(DUdley 2-6100)

Wednesday, April 16, 1958

OBITUARIES

SOL M. WURTZEL

Sol M. Wurtzel, 67, longtime pro¬
ducer who was with, 20th-Fox and
its predecessor company for 30
years, died April 9 in Westwood,.
Cal. ;

Details in film section.

JOHNSON j'. MUSSELMAN

Johnson J. Musselman, 68, one of
the few oldtime showmen in the
Louisville area, died April 8, in
Louisville, He was manager of
the Rialto Theatre, arid supervisor
of other show properties owned:
and operated by the Fourth Ave¬
nue Amusement Co.

For years, Musselman, known as
Aska The Magician, presented full
two-hour shows in school audito¬
riums, churches, and halls, as¬
sisted by his wife Pauline. He or¬
ganized his magic show in 1910.
He first' developed an interest in
show biz as a child, when he passed
out handbills and ushered at Louis¬
ville’s old Macauley’s Theatre.

Prior to taking up his magic show
activities, the vet sohwman toured
In vaude in a singirig-dancirig-
talking turn, with a femme partner.
Later he went to Chicago and ap¬
peared in . short subject films with
Mary Pickford, Francis X. Bush¬
man and Beverly Bayne, William S.
Hart, “Broncho Billy" Anderson,
John Bunny, Flora Finch, and oth¬
ers.

He received frequent news¬
paper coverage for his promo¬
tional stunts, some of which

In Loving Memory

MAURICE ABRAHAMS

brought objections from the law.
One was a gimmick during the
showing of "Greatest Show on
Earth,” several years ago. He
had sawdust spread ofl the lobby
floor and Outside the theatre to add
atmosphere. . When the sawdust
was tracked all over the main stem.
Louisville officials jnade Mussel¬
man remove it. ' .

. His wife, the former Pauline
Caple, survives.

MELVILLE BAKER
Melville Pratt Baker, 56, play¬
wright and film writer, died April
10 in Nice, France^ Baker’s best
known works were his adaptation
of “The Swan” by Ferenc Molnar,
which Gilbert Miller produced, in
New York in 1923 and "Next Time
We Love,” the film which intro¬
duced James Stewart in 1935.

. He was the son of Robert M.
Baker, also a playwright, and was
graduated from Harvard; He
started work for Daniel Frohnian

Paul du Pont -

April 24, 1906 - April 20, 1957

as a plalyreader. He did the adap¬
tation of the Molnar play the
next year after two . playwrights
had failed to produce a script to
Miller’s satisfaction. .

In the next two years, he did
adaptations of two more Molnar
plays, “Carnival” and “Tale of the
Wolf.” From 1930 to 1940 he lived
in ■ Hollywood, writing numerous
screenplays.

’ With Jack: Kirkland, he wrote
“Now and Forever,”- starring Shir¬
ley Temple and Gary Copper; “Zoo
in Budapest” and “The Gilded
Lily.” In 1943, he wrote “Above
Suspicion” which starred Joan
Crawford. Two years ago, he
moved to the French Riviera to
work on the adaptation Of French
plays.

Wife, son and daughter survive.

CHUCK WILLIS

Chuck Willis, 30, one Of the lead¬
ing rock hi’ roll vocalists and song¬
writers, died April 10 in Atlanta
following an operation-;. He had
been suffering for some time with
ulcers but was still active as per¬
former and tunesmith. A few
months ago, he was given several
awards in New York by Broadcast
Music Inc. for writing several hits
last year.

Willis, who last recorded for At¬
lantic Records, cut seven records
for that label and came up with six
hits, including such sides as “C.C.
Rider,” “Juanita,” “It’s Too Late,”
“Betty Ann Dupree’ and his current
“Hang Up My Rock ’n’ Roll Shoes”
backed by “What Am I Living For.”

He was discovered in 1952 by Danny
Kessler who then was artists &
repertoire chief for Okeh Records,'
the Columbia Records rhythm &
blues subsid.

Willis also wrote numerous hit
songs for other artists, including
some in the pop field. Among these
were “What a Dream,” “From the
Bottom of My Heart,” “Close Your
Eyes” and “Let Me Explain.”

Survivors include his wife, two
daughters and one son.

WALTER K. SCOTT

Walter K. Scott, retired chief of
U.S. Dept. of Agriculture’s motion
picture service, and silent screen
actor, died April 9 in Washington,
D. C., after a< long. illness. Well
known fn government and docu¬
mentary film circles, he started his
career as an* actor opposite Pearl
White in the “Perils of Pauline”
series. He also worked as producer
and lenser in silents, and developed
a special behind-the-screen sound
effect which Was a forerunner of
the “talkies.”

Scott also worked as a- newsreel
photographer for Fox Movietone
and Was an indie producer of films
in Germany after World War I,
and later in Puerto Rico, Society
Islands and Canada. He entered
Government work in 1934 with
Dept, of Interior and switched to
Agriculture several years later. He
was variously cameraman, director,
head of production, arid finally
chief of Agriculture’s film section,
largest producer of motion pictures
in federal government. He retired
in! 1956, when he became associated
*with Capital Film Lab in Wash¬
ington.

HERMAN H. LIGHT

Herman H. Light, 61, manager
of the Barrymore Theatre. for
many years; died April 12 in New
York.

A first cousin of J. J. Shubert
and the late Lee Shubert; he was.
with the Shuberts all his life. He
began his career on the staff of the
old Hippodrome and managed the
Barrymore and various other Shu¬
bert houses until last year when
he became company manager of
the NBC Opera.

In .1954 he was company mana¬
ger for Gian Carlo Menotti’s “Saint
of Bleecker .Street” and at the time
of his death Was company of the
Ballet de Paris at the Broadway
Theatre, N, Y.

Wife, Mrs. Frances Light, an
artists’ rep and Equity agent and
a brother, Norman Light, manager
of the Winter Garden Theatre in
N. Y., surVive.

WES CORNELL

Wes Cornell, actor, composer,
author, pianist-singer, who also
wrote, special material for many
leading performers, including So-?
phie Tucker, Grade Fields and
Robert RounsviUe, died April 2 in
New York. .

Cornell began his career when
he was six years old, and for many
years appeared in numerous top
vaudeville houses, and niteries
throughout the U. S. He later ap¬
peared in a number of touring
legit shows, including “Mary Had
a Little” with Edmund Lowe. His
songs included “More Babies for
Ike” and “Christine.”

He also wrote tv scripts and a
play, as yet. unpublished, called
“The Queen Is Trumps.” He ap¬
peared for; two years in the now
defunct Cambridge Club in Phila¬
delphia, and made recordings oh
his own label. Devil Records.

Wife, son, mother and three sis¬
ters survive, j.

ADELYNE H. PHIPPS

Adelyne ..Hood Phipps, longtime
radio singer and musician, died
April IX in Pittsburgh. Known as
“Aunt Caroline,” she had broadcast
over WCAE and KDKA in that city
for four years, from 1941 until
1945, when she married- A. J.
Phipps, a food broker, and retired.

A graduate of the U. of Alabama
and the Juilliard School of Music,
she was the first “Aunt Jemima”
in radio in New York and present¬
ed violin concerts in Europe and
throughout the U. S.. before turn¬
ing to broadcasting. Mrs. Phipps
also was a pianist: . '

Likewise noted as & singer of
folk songs* she made many records
before going on radio. In addition
to her musical programs, she took
’part in a number of radio dramatic
shows, too.

Besides her husband,. she leaves
a brother.

ROYAL C. STOUT

Royal C. Stout, 84, an actor and
co-owner pf. a summer stock thea¬
tre at Lake Nuahgola,. Pa:, died
April 2 in Wilkes-Barre, Pa.

He began his career as a member
of a one-night-stand troupe touring

PSrIETy

63

the midwest. He later appeared In
numerous; Broadway plays, includ¬
ing “The Wisdom Tooth,” “Cousin
Sonia,” “High Gear,” “A Divine
Moment,” “Cradle Snatchers,”

Yesterday’s Orchids, 4 ’ and; most
notably “The Royal Family,” writ¬
ten by. George S. Kaufman and
Edna Ferber. He also appeared at
the Savoy and Prince theatres in
London, with his wife, actress
Eleanor Kennedy.

. His wife survives,. -

THOMAS CHARLES BYERS

Thomas Charles Byers,' 92, a
former hotel and legit company
manager, died Jan. 13 in Braden¬
ton, Fia.

He. began his career as a hotel
manager in 1893 in Resort, Pa. He
left the hotel to form a legit stock
company. He later managed the
Lincoln . Square Theatre Jin New
York, Known to theatrical friends,
as' “Uncle Tom,” he t also worked
for 30 years as manager of the Wal¬
lace Post Advertising firm in Wa¬
tertown, N.Y.

His wife survives,

SAMUEL M. GOULD
Samuel M. Gould, 70, : one of
Pittsburgh’s pioneer theatre own¬
ers, was found dead April 8 at the
Arcadia Theatre, which he owned
and operated on the city’s North-
side. An early member of Tent No.
1 of the Variety Club, he had been
active in exhibition for nearly half
a. century. He previously owned
houses in Ambridge, Pa., and Ell-
wood City, Pa., but the Arcadia
Was his: only theatre at the time of
his death.

He leaves his wife and two sis¬
ters..

JOSEPHINE L. SEYL
Josephine L. Seyl, 69, former
concert singer and operator of a
Frenich-Ianguage school for chil¬
dren in Evanston, HL, died there
April 7. She also directed, pro¬
duced and acted in several amateur
French plays in the Chicago area
and sang professionally as a solb-
is.

Survived by two daughters and
a son.

WILLIAM LARNER .

William Larner, 48, radio an¬
nouncer and .program • director,
died April 5 at the Will Rogers
Hospital, Saranac Lake,: N. Y., after
a long illness. At various times
he was associated with stations
WHAW, Weston, West Va ; WMFF,
Plattsburg, N. Y., and WKRT, N. Y.

. Surviving are his wife, mother
and a sister.

LEON LE VERDE
Leon Le Verde, 58, female im¬
personator, died April 5 in New
York after a lengthy illness. Le
Verde worked for many years in
niteries throughout the country
and had produced the shows at
the HoWdy Club, some years ago.

His last job was at the Savannah
Club, N, Y., where he worked as a
waiter.

JOHN L. MCCURDY
John L. McCurdy, 66, retired
motion picture executive who was
active in the Fort Wayne, Ind.y area
before moving to Florida,, died
March 10 in Sarasota, Fla. ; He, was
a member of the Motion. Picture
Pioneers.

Surviving are his wife, son;
daughter and three sisters.

Theodore A. Huber, 72, a life
member of Local 10, American
Federation of Musicians, diedApril
5 in Chicago, where he had been
a trombonist in the Medinah Tem¬
ple brass band for 30 years.•• Sur¬
vived by his wife.

Thomas R. (Ray) Tyldesley, 51,
Secretary of Vancouver Local 145.
AFM, a member since 1930, and
president of Tyldesley’s Ltd.; auc¬
tioneers, died. April 10 in Van¬
couver. . Survived by wife and
daugher.

Alexander Marshall. Harblnson*
61, author of many short stories
and magazine articles and co-au¬
thor of a play, “It Seems To Be
Spring,” died April 8 in San. Fran¬
cisco. .

Fred G. Flatt, 70, manager of the
Taft Auditorium and Masonic Tem¬
ple Co. in Cincinnati for 33 years,
died March 31 in that city. Surviv¬
ing are his wife, son and daughter.

James M. Price, 72, a voice
teacher and former oratorio and
concert tenor, died April 11 in
New York. Wife and daughter sur¬
vive.

Wife, 59, of John P. Dromey,
chief booker for Great Lakes thea¬
tres circuit, died April 7 in. Wauke¬
gan, Ill. Son, daughter and a sis¬
ter also survive.

Pietro Costa,. 56, a member of
the- Metropolitan Opera company
in the 1930s and ’40s, died March

29 in San Jose, Cal. His wife and
daughter survive.

Mrs, Max Weinstein, 73, mother-
in-law of Leonard Goldenson, pre¬
sident of American Broadcastirig-
Parampunt Theatres, died April 11
in New York.

Edward H. Schulze, 71, for 30
years a.projectionist in the Variety
Theatre, Evanston, Ill., died April
4 in Chicago. Wife and son sur¬
vive.

Mrs. Albeana Beckwith, 54, a
Toledo, O., bandleader for 25 years,
died April .7 in that city. Her hus¬
band, two sons and daughter sur¬
vive.

Father, 72, of Harry Paul, former
Variety correspondent, now ad-
pub exec, and Newport Music pub¬
lisher, died April 7 in Chelsea,
Mass.

Mrs. Irma R. Kaufman Zacharias*
7.9, violin teacher and former first
violinist of Dorian String Quartet,
died April 5 in New York, after a
long illness.

Son, Peter, six, of producer-
writer Arch Oboler, drowned April
7 in a; water-filled excavation it
home! in Malibu, Cal.

Wife,. 67, of J, Frank Young, for¬
mer Chi office manager for 20th-
Fox; died March 30 in Reseda, Cal,
A son, daughter and a sister also
survive.

Mother, 83, of tv producer Beu¬
lah Zachary l“Kukla, Fran & Ol-
lie”), died April 4 in Brevard, N..C.
Survived also by another, daughter
and a son.

Father, 75, of composer-pianist
Alec Templeton, died April .11 in
Los: Angeles. Also surviving are
his wife and two daughters.

Nice-Nasty Nans

Continued fiwm pace 1 »

radically changed from the Irwin
Shaw, novel to make him a basical¬
ly decent human being, who recoils
from the Nazi, atrocities and, in the
end, is : completely disgusted with
war and killing when, more or less
by accident; he's killed himself.

Not As Shaw Said It

There is but surface resemblance
between the. “Young Lion” painted
by Shaw, arid Brando’s figure on
the screen. Since the: figure of the
German is so prominent in the pic¬
ture, however, the natural audi¬
ence tendency would be to con¬
sider the concentration camp and
other scenes as dramatic side¬
lights and to generalize Brando’s
approach to the war as “typical.”

Whether by accident or design,
and some suspect it is a bit of
both, Hollywood has decided that
most of the Germans were simply
misled by their leaders and, as de¬
cent people, were, horrified by the
deeds of their government, even
though they may have been ca^pd
on to perform them. .

. This approach has elements of
the commercial in it, since the
German market today is an Im¬
portant one for American films,
and the studios have little desire
to offend their German customers.

Another upcoming film (July re¬
lease) to soft-camera the Hitlerite
period Is Universal’s “A Time to
Love and a Time to Die.” Ger¬
many after the war is dramatized
in “Fraulein” and again in the cur¬
rently shooting “Phoenix,” being
lensed in Berlin. .•

Tougher In Vaterland

All this is in sharp, contrast nqt
only to Hollywood’s “hate the. Ger¬
man blitzkrieg credo” pitch before
and during the war, but also to the
films since made by the Germans
themselves, which have been ex¬
tremely outspoken at times and
have tended to call a spade a
spade. Germany’s Academy Award
entry this year, “Nachts Wenn, Der
Teufel Kornnit” (At Night, When
the Devil Comes) is out-a«d-out
anti-Nazi, and so have been a num¬
ber of prior German productions,
including “The ; Devil's General,”
which left no doubt in anyone’s
mind that tpe responsibility for
what happened under Hitler did
not; rest solely and exclusively with
Hitler and his group of thugs-in-
uniform.

Almost as soon as the war Was
over, and the need for “prop¬
aganda” had .presumably van¬
ished, .Hollywood switched, its ap¬
proach and hued the official State
Depti line. A film like Anatole
Litvak’s “Decision Before Dawn”
bore witness to this state-of-mind
and it was one of the first to hit
the new note, of “there were more
, decent Germans than .We- had sus*

I pected.”

MARRIAGES

Sascha von Scherler to Paul A.
Mayer, New York, April 11. Bride
is actress-daughter of Mrs. Stephen
Litscher, former actress known as
June Dayton; he’s writer-son of
playwright Edwin J ustus Mayer.

Paula Kash to Damon Polcini,
New York, ; April 13. Bride is a

• staffer of CBS Film Sales.

i Iris M. Hatfull to Alan G. Millar,

; Vancouver, April 12. Bride’s tv

• singer Terry Dale; he’s an emcee
: with CfiUT-TV there.

I , Anita Ciavola to Robert Nashick,

; Covington, Ky., April 12.. He’s

■ KYW-Tv, Cleveland, ad-production
‘manager.

1 Betty Jane Pike to Bill Butler,
New’ York, April 11. Bride’s a
Powers model; he’s orchestra lead-.
. er at the Lord Simcoe Hotel, To¬
ronto.

{ Diane Waterman to Anthony Gil¬
pin, London,: April 10. Bride i$ a

■ dancer in the Festival ballet com-

■ pany; he’s her manager and twin
J brother of dancer John Gilpin:

l • Carol Ann Hooper to George A.
j Gamache, Nottingham. N. H., re¬
cently. He’s a staffer of the Civle
Theatre, Portsmouth, N. H.

Sharon Wickam to Bob Weather¬
ford, Fort Worth, recently. Brida
is a secretary with the Interstate
circuit; he’s a cameraman with
KFJZ-TV there and son of Frank
Weatherford, city manager for
Interstate.

Jill Andre to Richard Franchot,
New York, April 13. She is an
actress; he’s a legit producer and
stage manager.

BIRTHS

Mr. and Mrs, Stan Newman,
daughter. New York, April 1.
Father is a production assistant at
WCBS-TV. • “

Mr. and Mrs. Jack Russell,
daughter. New York, Feb. 18.
Mother is actress Paulette San-
marchi; father: is an actor-singer.

Mr. and Mrs. Bob Crean, son.
New Rochelle, N.Y. Father is tv
playwright.

Mr, and Mrs. Anthony Cervini,
son. New. York, April 3. Father li
a contact representative with tha
NBC station relations dept.

Mr, and Mrs. Walter Kempley,
daughter. New York, April 7. Fa¬
ther is a comedy writer with the
Jack Paar show.

Mr. and Mrs. Jim Williams,
daughter, Pittsburgh, April 4. Fa¬
ther’s a disk jockey on KDKA.

Mr. and Mrs. Phil Miller, daugh-
. ter, Pittsburgh, April 5. Mother’s
: the daughter of Harry Brooks, of
iWIIC.

I Mr. and Mrs. Jerry Eisner,,
j daughter. Pittsburgh, April 3. Fa-
; ther’s with A1 Marsico band at New
! Nixon; mother is Alice Gerber, a
: singer.

. Mr. and Mrs. Jack Wiley, daugh-
; ter, Philadelphia, April 7. Father
j is ad-promotion director for
! WRCV, WRCV-TV.

I . Mr. and Mrs. Len Ross, daughter,
Los Angeles, April 1. Father is
disk jockey at KDB, Santa Barbara,
i Mr. : and Mrs. Bob Borah, . son,
Houston, Tex., recently, Mother is
Kitty Watkins appearing in “Sound-
: track” on KTRK-TV in that city.

• Mr, and Mrs. Bob Stevens, son,

: Houston, Tex.j recently. Father is
i disk jockey on KILT in that city.

j Mr. and Mrs. Fredric H. von

• Stange, son, Bethpage, L.I., April
i 10. Father is a writer-producer for

the U.S. Information Agency, Voice
; of America, in New York,
j Mr. and Mrs, Art Okun, daugh¬
ter, New York, March 19. Father

■ is sales service representative for
CBS Radio.

Mr. and: Mrs. Frank V. Papaha,

. son. Teaneck, N. J., March 26..
Father is general manager of Pre-
| cision Film Laboratories in' New
York.

■Mr: and Mrs. Jeff Britton, son,
,New York, April 11. Father is on
’ the production staff of the Broad-
! \vay presentation of “Oh Captain.”

Jay Carmody

Continued from page 5

U. S. entry. “Brothers Karamazov.”

Nathan Golden, Dept, of Com¬
merce film boss, and a veteran of
film festivals, will be at Cannes
but in an unofficial capacity,
after attending Variety Clubs’ con¬
vention in' London;

Meantime, talk of a Washington
Film Festival was being revived
here by city officials. Suggestion
has been made that the capital,
with its estimated 3j)00,000 sum¬
mer tourists, would be a natural
as show case for pix biz. Perl*
Mest*, internationally known hos¬
tess and fdrmer diplomat, is being
plugged as the perfect chairman
for a film competition. However,
entire project is still in the talk
stage* and, according to one spokes¬
man, could hardly get off the
ground until I960.

PAnESTf’

Wednesday, April 16, 1958

“the one and only”

JOSE 1
GRECO

with his company of

SPANISH DANCERS
SINGERS AND MUSICIANS

Pictures:

DANCING STAR

Mike Todd's

"AROUND THE
WORLD IN
80 DAYS"

(in Todd-AO)

jj

>

Television:

DINAH SHORE
SHOW

NBC
April 20

Hotels:

ROOSEVELT HOTEL

New Orleans
May 1 thru May 14

STATLER-HILTON

: Dallas

May U thru May 2t

QUEEN ELIZABETH

Montreal
June 9 thru June 29

Theatres:

GREEK THEATRE

Los Angeles
July 7 thru July 12

LEWISOHN STADIUM

New York

July 19

TRANSCONTINENTAL
THEATRE-CONCERT TOUR
Begins Jan. 1959

Direction, WILLIAM MORRIS AGENCY

Personal Management, JOHN F. NONNENBACHER, JR.

■mmi

STAGE

niETY

VOL. 210 No; 8

Published Weekly at 154 West 46th Street, New York 36. N. Y., by Variety, Inc. Annual subscription. 815. StnaJ? copies, 35 cents.
Entered as second-class matter December 22, 1905, at the. Post Office at New York N. Y., under the act of March 3. 1679..
COPYRIGHT. 1958. BY VARIETY. INC. ALL RIGHTS RESERVED-

NEW YORK, WEDNESDAY, APRIL 23, 1958

64 PAGES

Brussels Big ‘Atomium

Brussels, April 22.

Three of the nine balls of the Atomium are inter-connected by
escalators, each with some industrial display (Sylvania, Westing-;
house etc.), and the Carlton Restaurant from downtown Brussels
has the de luxe eatery in the top ball with its commanding view
of the entire Exposition, A lift makes a fast ascension of the 60-
metre height in a minute. Service, naturally, was slow the opening
night and the prices are as high as the 20-story rise of the Atom- >
ium whose nine huge balls of chromium-like metal gleam and com¬
mand a view of the entire 450 acres. The balls represent the nine
atoms of a crystal of steel enlarged 160 billion times.

Three of the balls are still deemed unsafe but escalators connect .
the rest. Just below the peak eatery there’s a cocktailery, a la the
Eiffel Tower, in Paris, with its two levels for public drinking-dining.

The balls appear as if suspended in air by some, skillful juggler
and, like the Trylon and Perisphere of the N.Y. World’s Fair, are
the Atomic Age symbols of the 1958 Exposition.

Less Fear in Hollywood Studios Today
Of Over-Shooting Taste of Public

Chayefsky $ Boston Brannigan; Denies
Calling N.Y. Crix ‘Incompetent Drunks’

Having always hopefully banked 4—— - -— ‘ —-——— - —

on the concept of the “maturing i . n n «, wp,
audience,” Hollywood now is really LUDl Vi I* OH utllllCll 116

treatment matches the subject. Next May 5 will be Alfred Lunt

Where in the Dast films have and Lynn Fontanne night on
nibbled around the edge^If intel- &* **&*}

ing over the heads of the mass L unt . Fontanne Theatre in “The

audience, the new approach seems
to take it for granted that the at¬
traction of “offbeat” encompasses
hot only “shocker” themes, but also
a degree of thoughtfulness.

Producers are now willing to buy

Visit,” but immediately following
the preem performance they’ll be
saluted with a ball in their honor
in the grand ballroom of the Hotel
Astor.

Proceeds from the ball, at which

books and plays that say something, the Hunts will receive the annual
and the gist of the material is Mary MacArthur Memorial Fund
quite frequently reflected in the Award, will go toward the support
film itself, despite the continuing 0 f that fund, which was founded to
emphasis on the popular and visual honpr the memory of the daughter
values. Increasingly, too, there is 0 f Helen Hayes and the late
a willingness to experiment. Charles MacArthur.

“The public is ready for more —-——■ ■■ -—•

■serious pictures,” director Martin . ^ _

Ritt said in N.Y. last week. “There |\ T| a -M .

will be more and more really ‘good’ I IJlllVIflllT |||][

pictures coming from Hollywood, 1/1 • vul

films that strive to combine a lot of A

things. And the reason why these f|F D 7 D, nl

pictures will be made is that we III D CdSlllUF DlZ*

have to make them if we want to
survive 99 •

Ritt directed “The Long, Hot M ni . n wAM TjlL

(Continued on page 19) iKXjf I/fOP I'.ltlC

UJIiL L Dr. Allen B. DuMont, who found-

TOCtry Wltn JAZZ in UH6S e d the DuMont Television Network

Makes Bad Rhyme Out of

Bohemians & Mmimums the broadcasting business—in both

In th.e. quest for new sounds and
moods, niteries have latched onto
a lot of cycles, one of the late ones
being poetry readings.

Kenneth Rexroth, who has been
declaiming- in San Francisco, has
now taken his iambics east and
has settled down in a storefront
in N.Y.’s lower East Side, inhabited
by the bohemians, ' intelligentsia,
artists, and a lot of characters in
the genuine sense ; of the word.

In . fact the location where
Rexroth is now working looms
(Continued, on page 6)

Dr. Allen B. DuMont, who found¬
ed the DuMont Television Network
as an adjunct of DuMont Labora¬
tories, is now completely out of
the broadcasting business—in both
name and body. DuMont is being
replaced on the board of DuMont
Broadcasting . Corp:,* the chain of
stations’that evolved when the net¬
work folded, by David J. Mahoney.

Mahoney, a former key execu¬
tive with Ruthrauff & Ryan adver¬
tising and now president of. Good
Humor, is the only new name add-
■ ed to the DuMont broard for 1958.
He will be written, in as a board
member on May 12, when tne
stockholders vote. Something else
they’ll vote on is changing 4he.

(Continued on page 6)

By ABEL GREEN

Brussels, April 22. :

Belgium’s 1958' Exposition was
previewed for the world press last
Tuesday (15), two days in advance
of King Baudouin lighting a sym¬
bolic torch on a lagoon in front of
the- main Exhibition. Hall. As ex¬
pected the expo at once became a.
race between the Russian and the
Western ideologies.

While Brussels looms as a “fun”
fair, which is what all fairs should
.be, and ‘from the Belgium tourist
viewpoint should emerge as a boffo
expo* there are a number of new
overtones—mostly Sam vs. Ivan
on how to make friends and in¬
fluence peoples.

The Russians are reputedly
shooting a $50,000,000 bankroll to
get the word across here. Included
in their Costs is an “Expo News”
in four languages—-Russian, French,
English and Belgium’s second lan¬
guage, Flemish. Against the Rus¬
sian . hard sell the Americans,
crimped, by an economy-minded
Congress, may be too much on the
soft sell.

The Russians will crowd in their
Bolshoi Ballet, David Oistrakh, the
(Continued on page 14)

WW’s Charity Turn
Taxable as Wages

Hollywood, April 22.

Even though Walter Winchell
contributes the. entire $70,000
from his upcoming Tropicana, Las
Vegas, appearance to charity, he
must consider this coin as earn¬
ings, he was advised by the Treas¬
ury Dept. Ruling still will hold
even if the checks. for his two-
week stand are made out directly
to the charity involved and if he
never sees the money.

. “In other words,”. Winchell said,

’ “The Government in effect is tell¬
ing me how much it. will allow me
to give to Charity.” Involved is the
Walter Winchell Foundation,
which pays the operating expenses
for the Damon Runyon. Cancer
Fund.

In his. Vegas act, starting -May
27 at $35,000 Weekly, he’ll do a
softshoe . routine with 24 chorus
girls and a mambo with Lita &
Steven Peck.

WABD MEMORIAL

FOR MIKE TODD

An hourlong memorial telecast
for the late Mike Todd will be done 1
by WABD the night of May 7. The
New York tv station and Bill Doll,
Todd's longtime friend and press-
agent, have teamed up on the
project and plan to parade a bevy !
of show bizzers who at one time or
(Continued on page 16)

Steve Allen’s $5,000
Nitery Debut in N. Y.

Steve Allen will play his first
cafe date. in New York. He’s been
booked for the Roundtable start¬
ing June 2 for one week, at $5,0001
He will: head an all-star jazz combo
which will include Terry Gibbs on
the vibes and Gus Bivoni on clari¬
net. Deal was made through Joe.
Glaser’s Associated Booking Corp.
The. club is opening May 4 on the
site of the Versailles.

Shortly after the conclusion of
this. date. Allen will leave for Eu¬
rope for an eight-week vacation.

Chevalier, Jane
Hit It for Hilton,

New. York’s midtbwn. hotel en¬
tertainment rooms are doing excel¬
lently with- Maurice Chevalier’s ■
dafe at the Waldorf-Astoria and
Jane Powell at the Plaza appear¬
ing to be the top draws in town.
On the nitery front, the Copaca-
bana, with Jimmy Durante top¬
lining, is similarly doing very well.
The other major nitery room, the
Latin _ Quarter, preemed formally
last night (Tues.) after a. series of
paid previews. It’s been in the pro¬
cess of refurbishing for the past
few weeks.

For theChevalier.date the Em¬
pire Room has a $4 couyert, but if
seems no deterrent to business. He
(Continued on. page 19)

WCBS-TV’s News Flashes
To Oppose N.Y. Times

Competition . between television
and newspapers takes, oh a new
flavor shortly when WCBS-TV, the
CBS flagship station in New York,
will go into competition with the
N.Y, Times with the erection of an
electric news sign in the Times
Square area: It’s WGBS-TV’s inten¬
tion to flash news “15 to 30 min¬
utes faster” than any other news
sign on Broadway, meaning of
course, the Times’ famed bulletins
afoD the Times Tower.

The WCBS-TV sign will be
erected by Douglas Leigh Inc.,
builder. of the Times Sq. spectac¬
ulars, on the Broadway bloekfront
between 44th and 45th St , facing
the r Hotel Astor. New equipment
developed by the NaxOn Telesign
Corp. will enable the sign’s opera¬
tor to type the news flashes, as he:
receives them over leased tele¬
phone. cables from the WCBS-TV
newsroom. "i

■ Boston, April 22.

Did Paddy Chayefsky call the
New York drama critics “incom¬
petent drunks?” He denies a Bos¬
ton Globe story of last Tuesday
(15) reporting that he made that
and a few other frank statements
to a group of Harvard students.
The paper, didn’t print his denial,
and editors expressed confidence
in the reliability of the Harvard
correspondent who had sent in the
story.

Chayefsky, here for the premiere
the following day of his film, “The
Goddess,” at the Beacon Hill The¬
atre, also made an appearance at
the punster House Drama Work¬
shop at Harvard. “An author, when
he puts something on the stage,
is in a sense naked, and vulner¬
able to criticism,” he was reported
to have told the student group.
“When attacked, he can do nothing
about it.

“Writers suffer more from the
attacks of the nine incompetents
—who are usually drunk—than
they would from the most violent
personal onslaught.” What he had
actually told the students, the
playwTight-scenarist explained, af¬
ter the publication of the Globe
story, was that “you cannot dismiss
a whole city's critics as incom¬
petent drunks.” He never even
mentioned the number nine, he
told the United . Press, as there are
actually seven first-string daily
critics in New York.

Chayefsky was also quoted in the
Globe story as saying that he had
received a nasty letter from pla 3 r -
wright Arthur Miller, who had er¬
roneously assumed that “The God-
(Continued on page 6)

There’s Something Abont
Vancouver Niteries That
Makes Comedians ‘Bine’

. Vancouver, April 15.

Standard wail of comics playing
Vancouver is against smutty mate¬
rial. Most regent squawk comes
from Stu Allen, who played the
Cave Supper Club three weeks
ago, arid said, “I haven’t worked
this dirty since I started playing
the stripjoints in Chicago.” Comic
complained that he had started the
fortnight ‘‘clean,” had to spice up
his material more and more, “be¬
cause I was dyin\” He said he had
received a letter from Simmy Bow,
who had played the bistro for pre¬
vious two weeks, which said, “PS..
Work dirty!”

Same beef about Vancouver
tastes in comedy lines'w r as aired
by veteran Lennie. Gale, who said,.
“God, they like it low!” Gale’s stint
preceded Bow. During the past
year, down the line of comics to
play Vancouver, including Antorie
& Curtis, boffos have been reserved
for smutty patter, with top howl-
gain reserved for homosexual In¬
nuendo or direct spoof.

MISCB1A.W

J/AHIETY Wednesday, April 23, 1958

U.S. Show Biz Names, British Brass fl SKsh S aNig[*chib i Robeson: Boxoffice Vs. Politics

Hpln laiinrh Inti Convention Gf To Keep Teeners in Tow. .

HvIJI LiUUllvll till 1 VUIl! vllllUU VI ' San Antonio April 22 I At a time when his American manager is trying to reestablish Paul

. . „ _ . _ t _ A v , . 1 Like most parents, Mr. and Mrs.' Robeson, as a U.S.. boxoffice attraction, Ih^Rind oj ettcntiftn he ij

IT 1 **■ I * f Him A 11 AU J w a P^rrv like to know where receiving around the world from Communist befnenders may not

Variety HUD 111 London. /Hu Attend S^youngiters-a^ and.what they HelPhis professional comeback. The Commun^s^e per^^-m ternfs

f UUVIJ. viuu ill UVIIUVU) ■ vv AmviiH are doing; so they encouraged of their own propaganda advantage , being quite clever That the word

■ 0 ‘ ■ .. , ... them to brings their friends home, was out on Robeson’s recent 60th birthday to use the incident to em-

_ , . London, April 2.1. ♦ . The crowds eot so big their barrass the Yanks appears clear.

The biggest-ever contingent of; j - • n n • hmi(;p simolv wasn’t laree enoueh A blunt characterization of Robeson’s political b lindspot and the

American show biz personalities to, JerrY LCWlS, R0£6f PflCfi to ho id all W lively youngsters. Reds attempt to exploit his artistic reputation is reported in the story;

Jut London at one time has as : ; ■ ... . . n ,j The Perrys solved the problem by below from New. Delhi, India. It is. to be noted in the companion story

InS 1 of thp r Tnternationaf S tonVed*' IH Clicks ?X Palladium openteg night club he?e for teeri- out of East Berlin that the Reds there used a Robeson birthday party

|ng of the International Conven- ■ aeers in an empty store building to call President Eisenhower another Hmdenberg . .

tton of the Variety Club, pearly ■ . . London, April 22. This city as well as other large Stories which follow have been collated for the . pattern they spell

700 delegates and their wives have Two American comics clicked on .fnis city, as weu as ouiei. idigt; • r

Come in from all parts of the; the new Palladium bill yesterday pkes the plus coun- »■ ' . . ■___

U. S. and Canada. j (Mon.): Jerry Lewis was well re- on the whole, are surprisingly

jieS ie sessmn b at P the Sawy* Hotel ; 1 Sm^ teenagers; optside blschool/activi- Red Rail; in East Berlin t Nehru, Others In India

Is be^ r foUowed^y 1 ” 1 on>* j fl °Lewis was better received as a is one of the few places where Dubs Paul Robeson As Raise Man; E;ebroi

Which the American Ambassador; soloist than when as a member of y ° un 8 couples can dance up a . , n WiL h L T '

to Britain, John Hay Whitney, is the comedy team with Dean Mar. %rfStUfe DCOt. PriSOUer 1 With R0D6S0U Tfl

guest of honor. The first major, tin. Duo played this house five *7 hais£ hofhv Rv ATTSTFN NAZARET1

Social event of the conclave will years ago. Lewis’ act at the pre- UO ; . a ?£ that goes with it. By HANS HOEHN By AUSTEN NAZARET1

be a welcome banquet at the Guild- miere was overlong and spotty. At the same time, the teenagers Berlin, April 15. New Delhi, April

hall tonight, when the chief guests | - Rest of the bill includes Marino. P e jog exposed tp an awe* jjast Berlin’s Communists uti- Indians hailed Paul Robes*

This city, a s well as other large

Dubs Paul Robeson As
‘State Dept. Prisoner 1’

By HANS HOEHN

Berlin, April 15.

East Berlin’s Communists uti-

Raise Man; E;ebrows
With Robeson Tribute

By AUSTEN NAZARETH

New Delhi, April 15.

Indians hailed Paul Robeson bn

L r Wilt U U1V J W.tmVAT. a? -1 I lidH DClUli^ \^VlllllAUI14dta Uvl I IMUIOUO HOUtU A aui AVUUlriJVIl vu

Lord Mayor and Lady ] Marini & Quartet, an Italian vocal / 60th birthday of Ameri- the attaining of his 60th year, but

can singer Paul Robeson to stage beneath the strains of “Happy

Will UC UiC UUlU ITiajwM. UQ.U. | M, ^v, . -v Dimrc fhcixcttliiba ora lizeu me DUIU UUTUlUiiy U1 Allien- UIC (HUUUlllg U1 Ilia OUlll 7CU1, uuv

Mayoress of London and the Earl and instrumental group; Kaye * flf Votwcan singer Paul Robeson to stage beneath the strains of “Happy

and Countess Mountbatten. * I Sisters, local harmony trio; Raf & on auty_at aa times io Keep an ^wo-hour “party” in the 3;000- Birthday” were audible sharp po-
Tomorrow (Wed.), the delegates Julian Jover, comedy aerpbatsi and e y* op. l ^eS. . . , . seat Friedrichstadt-Palast. Hailing litical undertones. A well-filled

lUlllUUUW I ITCU./, U1C vicicguita uuuau vKiiit-uj ocivuuio, ... . i.,

will assemble for a one-hour ses- Skating Olandos, German quintet. canteen lopks like a. night

sion at the Savoy to elect interna- Layout is in.for two weeks, . ar ® but mot

tional .officers for the coniine year : V--' ?“»• Mus.c is furnished by a juke-

and will then head for Elslree. n _j M-i. w P . bqx. Local disk jockies occasion-

Where Associated British will play : HOWard Miller fiaSM aily show up to put on record hops,

host at a luncheon. In the evening, i n *■ o • The canteen is open to all teen-

Off W; Quite Senons

seat Friedrichstadt-Palast. Hailing litical undertones. A well-filled
him as “State Dept. Prisoner Num- Sapru House was the scene of the
her One,” the speeches and other birthday tribute to the great

ceremonies were put on television.
All in all the United States took

American singer.

Rajkumari [princess] Amrit

a visit to the Victoria Palace The- un ivruuite venous

atre to see the. current “Crazy _ 7 ^ ... ■ -

On Ma;oraht; Ambitions

sored by Coca-Cola. j Chicago, April 22.

Thursday’s session will open : Howard Miller is ankling his Jo-
with a meeting of the Judging cal WNBQ hourlong strip, former-
panel to decide the Heart Awards ly on the NBC-TV net, on May 16.
and that item will be on the agenda Reasons: d) Miller says he doesn’t

' The cariteeh is open to aS teen- a ^arp' prodding of sarcasm about jaur, a former memher : of ^the In-
a«ers at h minimum^ehaCffP 'Hou?s not being, as billed, “the land of dian government and the chairman
agers at a. n^ninium charge. Hours liber ^ y », B of the Delhi Robeson committee,

dlv an^StinSav ihd P fr?mTn n m* Wolfgang Langoff, chairman of and Dr. A. Krishnaswami, commit-
uSir^SU^iWan/s^ the East German Robeson commit- tee member and an M.P., made
urdav™ ^' y - tee, cracked, “A country which al- speeches; a chorus of African stu-

v • ■ , legedly stands so much for freedom den t s sang; Ustad Hafiz Ali Khan

.Amer.

: Tty ’64’

is keeping him from getting a visa.”
He added, “Dulles won’t congratu-

played the sarod.

Climax of the celebrations was

late Robeson on his 60th birthday, the special tape-recording of songs
but we do it herew'ith!” (Enthusias- by Robeson himself, and a message
tic applause on the part of the au- from him of warmest and heart-
dience) felt greetings to the people” of

Peggy-Middleton of the Paul '“Moved IndfaJ* Politics did not
RnhPttnn T nnHnn come to the surface of the celebra-

ana mat item wm pe on tne agenda ncasons: ivimer says ne aoesn i Jj||| UlJV 1W« XUllvl • but we do it herew'ith^” (Enthusias- Py'KODeson nimsen, ana a message
also for the afternoon. That night like to da television in the sum- : . V tic applause onthepartof theau- , ' rorn him of -“warmestand heart-

Pepsi-Cola will host a dinner party mertime; (2) he wants to devote fflfF 1 • ■ >/» 15 dience) felt greetings to the. Deople” of

in the Grand Ballroom at Grosve- some administrative time to the : 11/ I VM | r l/. r Pppatr "MiddiPtnn nf 'pn-ni “beloved India.” Politics did not

B °n- H iT S f : t rn n f 250 •^ a,;t 1 V JLI11K DV W Robefon CoSL in ^ LoS the surface of the Celebra-

Highlight of the Convention will purchased In Milwaukee; (3) and V . stepped up to the mike She said tlon itself. But the undercurrent

lie the Hearts Award Dinner at he wants.to break some groundfor Ottawa. April 21. : Ithat there Were millions of people of ,“ n V° v 1 rsy

the Dorchester Hotel at which the bs candidacy In .next year’s Chi- pfeibly by .1964 there will be’ all. over the world celebrating „ totaW?* Cassius said In

tConlinued on page 62) itatter °Tti<. windv ay television communioation Robeson’s birthday. She named a n, t f n ?yIrao. I 'ii*

-- ^between Europe and North Ameri- number of localities and

C* II I . ft ,» City s lop ranking deeiay. says he according to the Canadian ters to the audience Her <*nppph f° rme d Indian view of Robeson tbo

Sen. Humphrey Casting! v S et know if e he°^will jun e on a e nartv Broadcasti hg Corp.’s report on the was constantly interrupted by ap- » oollv ^^ the M^e^ith^manv

Mamn Alrfrrnii M M ■'"'•ticket, which medns wiote Cassius, “that the

manan finaerson, ffl, lfl. dm* W. 'annSmiced' hi«' ^ SUCh unanl !> ,ous a P- Communists exploit his artistie

Sen. Humphre; Casting:
Marian Anderson, M. M.

Washington, April 22. .

U ^ ters to the audience. Her speech -wiV nniiffpi

vet Unrtt? Broadcasting Corp.’s report on the was constantly interrupted by ap- JJ-nniiv

ti>ker °LvMnb T^pin^ nrPQnmahil meeting of the European Broad- plause. She admitted: “In London ^‘That^fhe

ticket, which m6<in$v prpsuinflblv. tthiAn in a mef tt , dtt t j ■» . i srtists, wrote. Cassius; Tti&t the

that staee "hh- -has.’anmnneed' hi*' tad SUCh unanl !> ,oua a P‘ Communists exploit his artistie

willingness to run he will do it in- t ec bi llclans . a,e . l . e P°. rte( l a s: claim-]plause. . -

Joint appearance of singer Mar- ricpendentlv ,1 not nominated Kw.’
fan Anderson and. screen siren the Remihltcans. It’s a foregone m nl ^ ^t 6 * 6 rC . admg

RJaril.vn Monroe at Moscow’s Gor- conclusion that the Democrats will vear S 11 - ^ W me wriJ ^ 11 ^ 1 by the

ki Fair cvifTopctp/r hm-p Abvnr t n a w fnr „ . .. name of Dover Wilson (or some-

btarilyn Monroe at. Moscow’s Gor- conclusion, that -the Democrats will
ki Fair was suggested here past run Mayor Richard J. Daley for re-

Heouhltrans It’s a foregone nomically : feasible '
IiivSion, that the Democrats will .

(Continued on page 6 )

Polo Grounds Rail;

For Israel’s Ann

can. racial equality: The Minne- the fail. V This SS T ^auiKooesop looser Israel’s first decade of indepen-

sota soion made the intriguing sug- As to the Milwaukee Ail-er. loft. ’ 7 n A V°J d Zwelg ’ J he w 2* te L n0 ^ dence will be saluted Sunday (27>

gestion in a pica fpr restoration of Miller’s purchase of WFOX. last Jiiliam HoL cRC’Vrhipf nfwc ' ? s ° mewha J shak y though at the Polo Grounds, N. Y., in a

funds for the proposed American week from -.Business .Management. edUo^ % C fw SP ? ke a, aS h ? n A ° r f r X celebration that will be . replete

fair in Gorki Park, Inc. should become effective by S^^embersrtoK n° t & ^ show biziiain ^ Scheduled to

U. S, exhibit, skedded to open June L “It Is not my intention to Da v for coSrinl new^evehts ^ V*#** ,****** ■ ** take part in the program are Ralph

August, but crippled by cut of $ 1 .- stay In Milwaukee to run the sta. w television MeetSe^ agreed - 939 ^ al : e . stine) to . J ake P a ^ Bellamy, Melvyn Douglas, Henry

850.000 from original $2,200,000 tmn,” ’ Miller said, “but it is hear savk CBC that telefilm® neSrcel W 8 ’ Fonda, Teresa Wright, Mischa El-

appropriation, is to be partially fr- enough to Chicago for me to direct hien should 1 have the Tame nrivi J, sts) . club meetmg. While in U. S. man and George London, among
iranccd by $15,000,000 allocated by it. from here. Perhaps in the fu- E IS « Zes? * L ^? os ^. elt l m Washing- others.

Soviet Foreign Trade Ministry for ture I’ll do a show or two on it. norter^ P ton, Albert Einstein in Princeton Co-chairmen of the motion pic-

Tiiirr*hJi?;e<;. from Ampripan hnf rinhf 'nmr mir lAlaenet if- " .. - : . • e *• and Paul Robeson in Connecticut ture indiistrv pnmmiffco fn ooclct

purchases from American partici- hut right now my ihterest in it is
pants. Like all such projects, it is; administrative.” Miller revealed
designed to put this country’s best. he is interested in buving other ra-
foot forward, and, at the same : dio properties to build up and sell
time, lure U. S. dollars to Moscow. t for capital-gains;

Amongst show biz projects sug-* The Chicago dejay will continue
gested by Sen. Humphrey are a his morning radio shows shows on
typical American Ice revue a west-. WTND and WBBM, but the resign-
ernji*odeo and screenings of Holly- ing of tv. will give him Saturday
wood films. . I afternoons off for a rest.

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GI Actor-Winners Of t '

Irving Berlin Troph; i

On Ed Sullivan’s TVer

Washihgton, April 22;.

Grand finalists in the all-Army
entertainment : competition for the
Irving Berlin Trophy will compete
at Fort Belvoir, across the river
from Washington; D. C., on June
18 and 19. Winners will appear
on the Ed Sullivan program over
CBS-TV on June 29 and will, also
be featured in the world tour of
the soldier show, “Rolling Along
of 1958.”

This marks the first time since
the inception of the contest five
years ago that it will be staged in
the vicinity of the nation's capital.
Two hundred contestants will at¬
tempt to chalk up points in the
hope of their respective commands
capture the Berlin trophy which
vyas dedicated by the Secretary of
the Army and : established by the
Adjutant General as a symbol of.
standout-performance in soldier
shows. '

Judges this, year wili be Paul
Herron, Washington Post lc Times
Herald; Harry McArthur, Washing¬
ton Evening Star; Don Hearn,
Washington Daily News, and Flor¬
ence Lowe, Varietv, Washington;

Lynn Farnol; the old halleul j ah
man for various film divines, doing
a survey for. his cigar account, ask¬
ing, gents how; old they were when
they first tried a stogie, and where
and h.oiv it happened and “how did
you feel after smoking your first
cigar?”

and Paul Robeson in Connecticut ture industry committee to assist
—three great, unforgettable Amer- in the celebration include Barney
icans.” . Balaban, Spyros Skouras and Jack

"But believe me,” Zweig con- L. Warner, Other members of the
tinued, “that was a different Amer- committee are Robert S. Benjamin,
ica, an America that cannot be Samuel Goldwyn, Arthur B. Krlm,
compared with, today’s America. Milton R, . Rackmil and* Dore
(Continued on page 19) Schary.

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Volume 21 rt M xt._ i _«

INDEX

Bills ..

....56

New Acts ......_...

... 56

Chatter ..........

62

Night Club Reviews ...

... 57

Film Reviews .......

.... 6

Obituaries ...........

... 63

House Reviews .....

Pictures .....

... 3

Inside Legit ........

Radio .................

...20

Inside Music .... ....

Radio Reviews ..... v. .

... 40

Inside Radio-TV ....

Record Reviews .......

..; 46

International .. .

Television ............

... 20

Legitimate .........

Television Reviews ....

... 27

Literati .............

TV Films

22

Music --. ..;...

.... 45

Vaudeville ........,...

... 53

DAILY VARIETY

(Published In Hollywood by Daily Variety, LtdJ
$15 a year. $20 Foreign.

Wednesday, April 23, 1958

Pfc&lEff

PICTURES

‘YANKEE TRADERS’ FROM USSR

55^ w C *

| Earnings Trend Moves Up At Metro i

^ ■> 4 x « f' " t ^,v >v ', J y V//"^ - \/{/ s < -,~ )\

Loew’s is beginning to see a ray of hope as a result of its second
quarter statement, covering a 16-week period; which disclosed net
earnings of $1,800,000 or 34c per share. Earnings include income from
theatres, still included financially with the production-distribution com¬
pany, and from other subsidiaries such as music company, records and
radio station. . .... , u ..

These earnings reverse the trend of the two previous stanzas, both
of which showed losses. As a Consequence, total earnings for the first
28 weeks of the current fiscal year are $509,000 or 10c per share: In the.
first 12-week period, the company reported a loss of $1,291,000 or 24c
per share. No comparison for quarterly earnings with th‘e previous
year are made because of a change in the company’s accounting meth¬
ods. '' .

Although the financial report does not contain a breakdown of in¬
come from various sources, it’s believed studio operation showed a hefty
loss for the past six months. This remains the number one task facing
prexy Joseph R. Vogel. ' ■." _^

Metro’s Hidden DarUn^, 16m Division;
50% Profit on $4,500,000 Gross

In the midst of Loew’s produc- *
tion, financial and corporate prob¬
lems, an almost unknow’n and un¬
heralded division of the company
. has been bringing in a steady and
substantial income into the treas¬
ury. The division is the company's
16m operation which racked up
a gross revenue of $4,500,000 dur¬
ing 1957. At least 50% of this in¬
come represents net profit:

The division, established in 1946
under the direction of Often H.
Hicks, has a history of steady
growth each year, the- gross in¬
come increasing from $30,000 in
1946 to the $4,500,000 in 1957. Orig¬
inally, the 16m market consisted
only of overseas countries. How¬
ever, Canada was added in 1949.
and the U. S. in 1956. The 16m
U. S. operation was turned over to
Films Inc., a subsidiary of the En¬
cyclopedia Britiannica, which pays
Loew’s an annual royalty of $500,-
000. In Canada and abroad,
Loew’s maintains its own opera¬
tion to the extent of having staffers
working fulltime on 16m in areas
where the business is particularly
active. In other territories, one
individual who has other duties is
made responsible for the 16m ac¬
tivity. Loew’s is the only company
that has a separate homeoffice de-
(Continued on page. 16;

Orton Hicks Quits
Loews; to Veep
Dartmouth College

Orton H. Hicks, head of Loew’s
16m operation and a member of
the board of Loew’s International,
will leave the company on June 1
to become vice president of Dart¬
mouth College. At the request of
Dartmouth prexy.John Sloan Dick¬
ey, Loew’s topper Joseph R. Vogel
agreed to release Hicks from the
three remaining years of his con¬
tract. However, Hicks will be avail¬
able as a consultant to Loew’s
until April, 1961. He will be sue-,
ceeded by Jack Gordon, his as¬
sistant for the past two years. ■

A Dartmouth graduate : of 1921,

- Hicks will be associated with the
Dartmouth president in all phases
of the college’s public affairs work,
particularly in fields of develop-

* ment, alumni activities and public
; relations.

‘ Hicks, a pioneer in the distri-
. bution of 16m entertainment films,
started his career with Eastman
Kodak. Later he founded Films,
Inc., now a subsidiary of Encyclo¬
pedia Britahnica. During World

- War II, he served in the Army Sig¬
nal Corps as a lieutenant colonel
where , he organized and directed
the distribution of motion pictures
to the armed forces. Following the
war, Hicks was invited by Arthur.
Loew, former Loew's international
chief, to join the board of Loew's

. International and to establish a
worldwide 16m distribution system
for Metro films*

Deserting Television?

? St. Paul, April 22.

• James Eshelman, manager
of firstrun Strand and Tower
Theatres, says he has evidence
the good old days have re¬
turned. A kid was caught try¬
ing to sneak in.

It’s the first time: anything
like that has happened in a
number of years at either fhe-
atr e. ;• •;

About Cannes,’58
U.S. Distribs Are

By FRED HIFT

r While the Russians and the

- will be made to trim

?hTV.^iaHnns have heenn in i e j*j n . . ' lioew’s Inc. overhead by another.

New ?«rt S t is appS thLt A Candid Russian $ 4 , 000,000 to $ 5 , 000 , 000 . The neces-

thP twd coimtries do not aeree on There was something re- \ sity for additional cost-saving, al-

Shatitwas JsnM lVho& markably candid in the reply though prexy Joseph R. Vogel has
rthp of Alexander Davydov last already cut $6,000,000 to $7,000,-

fication must take place if anvthing week when he was asked: Just 000 from the company’s annual ex-

iV anytning .^hy do you want to buy Amer- penses, came up at last week's

is actually^ happen. ican films? , . meeting of the board of. directors.

Fine, subtle points of what, pop- . ‘?lt is not. a question of love,” Despite overall profit of $1,800,-
stitutes an “exchange’ are. at the replied the Sovexport boss. 000 for the second quarter of the

nub. The word .itself is absent “We.have signed an agreement, current fiscal year, studio opera-

from the film section of the USSR- and we intend to live up to the . tion showed a loss of $5,000 000 in

USA pact, though commonly used letter and spirit of it.’’ the first six months of the fiscal

as to. cultural (concert, dancing, =h;-- r.y . ■ ■ ■ — period. The-studio red ink, was

symphony) exchanges. In the _ | f rfc IT Wiped out by the substantial earn-

mstance of motion pictures, a ^ 0 Ings"of the company’s record and

“n ie diswbS ”e onsKin. dr rear -■*

can aistriDutors race one govern , and its income from the lease of

ment arm: _ f| « : . pictures to television.

Despite “official” meetings and I |aa| AVI As a consequence, a number of

ample , interpretation, the two I/Cdl Ull L/dldl V members of the board pitched
parties still don’t see eye-to-eye on J aggressively for additional belt-

Who should do what for whom, and . ■+. /I § /*■ > * tightening so that the company’s

how. Washington says one things A a I jvl I overall operations can move more

The Russians say another. And /id LUL .1/11161 solidly into the black and feel

the film industry, which hasn t , . something drastic must be done to

been too eager for Soviet deals in Hollywood. April 22. halt the continuing losses of the

the first place but w r as pushed into Samuel J. Briskin yesterday was studio. Pictures made under the
them by^ Uncle Sam is. lost amidst name( j head of Columbia Pictures’ Vogel regime have fared satisfac-

tne omciai fog. ■■ activities in Hollywood by a special, tbrily and although there were

Outwardly, the Soviets c ^ ea ^y committee comprising Columbia’s money-makers among them, there
understand that-there canbeno b 0arc i o f directors;. Briskin was were no blockbusters to level off
JS ^<1 “> a three-year contract and overhead.

pot stop a kind of expectation of is begin , work at the Gower Several of the directors, it’s re-
domg so. VARrexy last week asked street lot April 21. Board of direc- ported, asked Vogel to come up
Jiolr to ^ is', expected* to. bame .him' v.p. with -'an 'overall-, long-range' prodne- •
al>P 16< ^ c ^ ear in charge of Coast activities for the tion program. With the decision to

C Jri studio at Its hext meeting: : retain Sol C. Siegel as studio pro-

Remains Loew’s Open Spigot And
More Cuts Now Being Plotted

A Candid Russian

There was something re¬
markably candid in the reply
of Alexander Davydov last
Week when he was asked: Just
Why do you want to buy Amer¬
ican films? .

• “It is not a question of love,”
replied the Sovexport boss.
“We have signed an agreement, .
and we intend to live up to the .
letter and spirit of it.”

Briskin: 3-Year
Deal on Salary
As Col. Chief

(Continued on page 16)

(Continued on page 14)

Generally satisfied with its Se¬
lections for the Cannes film festi¬
val this year, Motion Picture Ex¬
port Assn, still is groping for a
new formula that would suit .the
American entries more directly to
fest requirements.;

There’s been dissatisfaction for
a long time with the mariner in
Which the selections sure made, and
the issue was raised again last
.year, when “Friendly Persuasion”
was the official American conten¬
der (and won the. fop prize).

The “official” entry, at. Cannes
this year is Metro’s “The Brothers
Karamaov.” Runners-up are “The
Goddess” and “Desire Under The
Elms.” 20th-Fox, which ; doesn't
make its films available to. MPEA,
has managed to get “The Long,
Hot Summer” invited. Cannes
starts May 2.

There are some in MPEA who
wish the whole, selection procedure
could be dropped, with each com¬
pany making available a list of
pictures, from which the festivals
could pick. However, there are
(Continued on page 18)

By DAVE JAMPEL

Tokyo, April 15.

Motion Picture Export Assn.’s
Far East veep Irving Maas has re¬
sponded to anti-Ariierican film
charges hurled in Diet committee
meetings with a letter of rebuttal
to Toshihiko Sakai, Foreign Ex¬
change Bureau of the Finance
Ministry, “answering each and
every charge.”

Topic is a hot one here annually
and especially this year, during pre?
allocation and import license an¬
nouncement season when the U. S.
film industry, became, caught in
political crossfire, coining under at¬
tacks influenced by Socialists in.
the Diet-

Maas’ letter responds at length
to various general charges with
specific background and solidifies

■ j ■ j_ i 4 nncicarc- . in ciiai ge oi.v<ua»i aeuvitLcs ior me uuii piygujiu. nuu tne ucuisiuxi in

Soviet Russia-will'buy mms brly SJ":

from those maior American com- Columbias disclosure Briskin duction chief, its expected that
panies which afe filing to acquire had been tapped for the top job at Vogefand Siegel will get together
Russian features & return. This the studio; confirms the story pub- post haste to come up with pro-

(Continued on page 16) (Continued on page 14) “Sdlr Aperts on the board

feel that progress is being made
__ vtAMi; m «■ m . W- in getting the company back on

More US-USSR Talks Tab Place sfsxxnttxt.

Washington," April 22. I 9 Ef U
Russians are dickering for 16 Hollywood pix. Reps of both coun- I AA C |TlpiA7 |f|0||

tries met at State Dept, here Monday (21) to report on progress of “v" O.-.llvfl' Iflllli

bargaining sessions With individual companies. Three-man Soviet. ■

delegation was augmented by newcomer M. Krilof, just arrived as Ilf• ■ I. *1 1171*

cultural adviser to Russian Embassy. |||A. Wfllfl*

Eric Johnston arid Turner Shelton continue to head U.S. team 71IUI U1V If

with Thomas Beal, Deputy Assistant Secretary of State for Eco- .. _

nomic Affairs, also present at Monday’s huddle. : O-l jP O* 1

* Russians continue to meet this week with reps of Warners, Uni- Afll I illA(FA|

versal, Columbia, United Artists and 20th-Fox on picture deals. V/Vl

Reds are Interested in following: pix:—“Helen of Troy,” “Okla- *.

homa,” “Bridge bn River Kwai” (which they saw iri Moscow), “An ,*° l ^ -biegcl. will assume the
Affair to Remember,” they turned down Warners’ Oscar Nominee, top production post at Metro by
“Sayoriara.” May 1, Agreement on terms for

Talks now center on price, and such details as cost bf negatives, no ' v ope ^ at j ng a£ tke A 1- ®

etc. though Russians have never furnished numbers of theatres in studio as an independent, was
their country, it is believed that USSR has about 20,0011 cqnven- feached^n Friday (18) in a meet- .
tional theatres, but exhibit films in an additional 30,000 halls, cul- mg in New York attended by Sie-
tural centers etc, - ’ gel, prexy -Joseph R. Vogel, Louis

Unofficial estimates place number of completed-and^available fin + ancia i. g ?‘ e T on .

Russian pix suitable for distribution in this country at about half the board of directors, director Ira
a dozen. Guilden, financial v.p. Robert H.

Delegations meet again Wednesday (23) r with hopes that initial 9 ®^ en * a P T ^,f
buyingrselling phase of agreement can be completed:' ■ w

Johnston and Shelton will trek to Russia in mid-summer as mem- £ I?F

aer4ement nt c0 * nm ^ tt ® ei according to terms of original of the terms at weeK

agreement. meeting-of the board.

„ Contracts are being drawn on

n III Tin nnTT r TTn i T nnr the Coast and will be ready in

a. liy I |l V Mill I I II A I M llcH* about two weeks, but Siegel, who

l in jar ruLiiit/\L riAL,

PC ACT AH Cn DCDI V Tft AICT ^ vlgel novt- on"'he C Coast fln of.'

La uLiMlw KtfLi 1 ■

the U. S. film position here with branches of the American parent disclose th^terms 861 ^ ^ n0t
clarities in place of innuendoes. company and only very rarely by T4» q understood th-it sieeel did

The opposition appears to th ? Japanese company” ■" ' ^

be spearheded by one Imazumi of Imazumi further argued that the ri gn t to Loew’s but onlv some of
Vamaguchi Prefecture. He argues present import system originated ils 3 SSe t s for a price of about
that there are 2,000 theatres show in 1950 under the Occupaton with $ 1( 000 000. One report has it that
ing foreign product in Japan today, agreement between Eric Johnston • Green who played a leading role
triple the pre-war figure, while and the Finance Ministry: . j in the negotiations, convinced

film importation is now limited to Points | Siegel to accept $300,000 less than

189 annually as against 300 be- The MPEA letter . says the > his original demand. By operating
fore the. war. above is untrue. It : points out'that : his own company and fulfilling his

Maas’ letter responds: “He for- the final SCAP Regulation 8 was i outstanding production commit-
gets to point out, (a) Pre-war Ja- dated 8 April 1950 and that the ‘ ments. Siegei will thus receive a
pan was a free market until about MPEA was not consulted in its; percentage of the Metro produc-
1938 at that time, by free choice formulation. The Regulation stat*' tion lie himself makes. It’s under-
of importers and to Irieet the ex- ed, “The motion picture industry stood his salary will be $4,000
pressed preference of the Japanese of any country may bring into Ja- weekly.

. public, the American share bf im- pan in any one calendar year up to Producer’s remaining commit-
ported films rose 85% to 95% of the maximum number of films im-j ments are “Some Came Running”
the total, (b) In pre-war Japan, ported from the country concerned and “I Thank; A Fool.” which will
American films were imported and and cleared for exhibition in any star Ingrid Bergman. He also has
distributed , almost totally by {Continued on page 16.) * (Continued on page 18)

More US-USSR Talks Take Place

Washington," April 22.

Russians are dickering for 16 Hollywood pix. Reps of both coun¬
tries met at State Dept, here Monday. (21) to report on progress of
bargaining sessions With individual companies. Three-man Soviet.
delegation was augmented by newcomer M. Krilof, just arrived as
cultural adviser to Russian Embassy.

Eric Johnston arid Turner Shelton continue to head U.S. team
with Thomas Beal, Deputy Assistant Secretary of State for Eco¬
nomic Affairs, also present at Monday’s huddle. :

Russians continue to meet this week with reps of Warners, Uni¬
versal, Columbia, United Artists and 20th-Fox on picture deals.
Reds are interested in following pix:—“Helen of Troy,” “Okla¬
homa,” “Bridge bn River Kwai” (which they saw iri Moscow), “An
Affair to Remember,” they turned down Warners’ Oscar Nominee,
“Sayoriara.”

Talks now center on price, and such details as cost bf negatives,
etc. though Russians have never furnished numbers of theatres in .
their country, it is believed that USSR has about 20,0011 conven¬
tional theatres, but exhibit films in an additional 30,000 halls, cul¬
tural centers rite, '•

Unofficial estimates place number of completed-and^available
Russian pix suitable for distribution in this country at about half
a dozen. ,

Delegations irieet again. Wednesday (23) r with hopes that initial
buyingrselling- phase bf agreement can be completed.

Johnston and Shelton will trek to Russia in mid-summer as mem¬
bers of joint committee. This, too, is according to terms of original
agreement. . .

the U. S. film position here with
clarities in place of innuendoes.

The Diet opposition appears to
be spearheded by one Imazumi of
Vamaguchi Prefecture. He argues
that there are 2,000 theatres show¬
ing foreign product in Japan today,
triple the pre-war figure, while
film importation is now limited to
189 annually as against 300 be¬
fore the. war.

Maas’ letter responds; “He for¬
gets to poirit out, (a) Pre-war Ja¬
pan was a free market until about
1938 at that time, by free choice
of importers and to irieet the ex¬
pressed preference of the Japanese
public, the American share. bf im¬
ported films rose 85% to 95% of
the total, (b) In. pre-war Japan,
American films were imported and
distributed , almost totally by

branches of the American parent
company and only very rarely by
the Japanese company.”

imazumi further argued that the
present import system originated
in 1950 under the Occupaton with
agreement between Eric Johnston
and the Finance Ministry:.

Points

The MPEA letter . says the
above is untrue; It . points out "that
the final SCAP Regulation 8 was
dated 8 April 1950 and that the
MPEA was not consulted in its
formulation. The Regulation stat¬
ed, “The motion picture industry
of any country may bring into Ja¬
pan in any one calendar year up to
the maximum number of films im¬
ported from the country concerned
and cleared for exhibition in any
{Continued on page 16.) .1

4

PICTURES

United Artists is set to spend*
$9,000,000 for promotion of Its. pic¬
tures over the next 12 months and
in so doing will employ the larg¬
est bally staff in the company's
history, Roger H. Lewis, ad-pub
director, stated in New York this
week. (Total of 45 field men are
now either working under, or in
liaison with, exploitation director
Mori Krushen.)

In addition to the , usual ap¬
proaches, hew avenues of commu¬
nication to the public are to be
put to use, Lewis said, these in¬
cluding close coordination with the
TJA . music exploitation, seminars
with women's groups, special ap¬
peals to the Negro market, etc.

Alfred H. Tamarln, v.p. of UA’s
music operations, said the work
on the picture end serves to com¬
plement the publishing and record
side and vice versa. Outfit, for exr
ample, has staged “record hops"
in theatre lobbies which draw; au¬
diences to the picture product and
-at the same time expose them to
the music.

This works particularly well, said
Tamarin, since it’s beeri established
that the younger generation rep-
'TesCnts the big market for both
pictures and platters. Further, rec¬
ord jackets are communicating
more about UA’s theatrical fea¬
tures.

Lewis, discussing. straight pic¬
ture promotion, said that the only
effective campaign is the one that
begins with the inception of the
idea for the film, with the tub-
thumping carried through from
script stage right through to ac¬
tual exhibition. In line with this
he noted that pressagent Maria
Van Slyke has been on the road a
month making With the words
about “On the Beach” despite the
fact this Stanley Kramer produc¬
tion doesn’t even go before the
cameras until late summer or early
fall. •

Lewis said UA’s operations in
pictures, music and television all
are as one, so far as promotion .is
concerned. There are no separate
departments; instead, all person¬
nel work together.

Ad-pub chief also had a few un¬
kind words for exhibitors who, he
insisted, are not doing their share
toward shouldering the required
promotional burdens.

N. Y. to L. A.

Jack Byrne
Julius J. Colby
Bob. Chandler
Rene Fraday
Milton Goldman
Abel Green

tebman-LazardManto
Succeed Sam Briskin
OnLoew's Directorate

Opening on Loew’s board of di¬
rectors, brought about by the res¬
ignation of Samuel J. Briskin to
become Columbia's production
chief, will probably be retained
for a representative of the Wall
Street banking firms of Lehman
Bros, and Lazard Freres. Banking
firms, whose proxy votes gained
Briskin a seat on the board, want
to continue with own; spokesman
in the . inner conclaves.

Lehman and Lazard, as well as
Louis A. Green, who with his asso¬
ciate, Jerome A^ Newman, controls
some 150.000 shares of Loew’s
stock, have favored a reduction in'
Loew’s 19-man board; They have
regarded a board of.that size, as
unwieldy, but under present cir- j
cumstances have agreed to go
along with the situation in light of
the fact that it. would be embar¬
rassing for prexy Joseph R. Vogel
to ask for the resignations of
board members who came to his
help during: the proxy fight for
control of Loew’s last year. .

However, Lehman,. Lazard and
Green are expected to push for a
reduction of the board when the
right opportunity arises. At pres¬
ent Briskin will have to be re¬
placed or the board will have to
be cut to 17. It’s considered un¬
feasible to go along with an 18-
man board since no decision, will
be able to. be made if there is a
stalemate. .

_ L. A. to N. Yi

Lawrence Bachmann
Frank Cooper
Hume Cronyn
Arlene Dahl
John Forsythe
Bud Getzler
June Havoc
Taylor Holmes
Henry Jaffe
Martin Jurow -
Bernard Kamber
Fernando Lamas
Art Linkletter
Selma Lynch
Ralph Martin
Edwin Miller :

Harold Mirisch
Charles Russell .

Eva Marie Saint
Monty Schaff
Sol C. Siegel
Spyros P. Skouras
Ray Stark.

W. Lee Wilder

G. U. (Johnny) Johnstone

Jack Lenny

Gregory Morton

Ellen Muir

Milton Pickman V

George Rosen

Leon Roth

Leonard W. Schneider
Arnold Sehulman
Ben Segal
Syd Silverman
Charles S, Steinberg
Herman Steinbruch
Frances Stillman
Joseph R. Vogel
L. Arnold Weissberger
Cornel Wilde

N. Y. to Europe

Harry Adler
Lyn Austin
Stephen Bovd
Reg Connelly
Leonard Field
Jean Goldwurm
Alan King
Edward L. Kingsley
Leo Lax

Walter" A. Lowen
Philip Miles
Martin Ritt
Oscar Serlin
Trotter Bros.

Sam Zimbalist

Europe to N. Y.

William Wyler

Motion Picture Assn, of America
board is mulling the possibility of
combining its eastern hudget with
that of the Motion Picture Produc¬
ers Assn, on the; Coast. Move would
have the effect of raising dues from
some of the non-studio owning out¬
fits.

Running parallel with this is an
idea . for changing the dues-paying
formula. MPAA budget currently
is computed on a percentage of
each company’s domestic gross.

MPAA has submitted a reduced
budget to the board. Combining
this With the Coast budget, it’s felt,
Would bring about a more equitable
distribution . of “the load. 7 ’ j

Though the Motion Picture Assn;
of America last week presented a
reduced 1958-59 budget to the
board, the operations of the Motion
Picture Export Assn, are not likely
to be seriously affected. Most of
the cuts will be made on the do-

Bob Considine
Win. Randolph Hearst Jr.
Ken Ginig^r
Ben Grauer
Leonard Lyons
William Nichols
Richard Pack
Mike Santangelo
Horace Sutton

mestic side.

Board approved a scheme to put
the title registration bureau of the
MPAA on a self-sustaining basis.
MPAA budget is financed on the
basis of a percentage, of every-
member company’s domestic gross.
Percentage changes depending on
the gross. Due. to conditions, dues t

PftRlETt

Film Co. Dividend*

Washington, April 22.,

Film industry dividends for .
March totaled $3,772,000 as
compared With $3,836,000 in
• same month' of .1957. Aggre- -
gate for first quarter was $6,-
523,000 as against $6,920,000
a year ago.

Following companies paid
same dividends in March this ;
year arid; last; Allied Artists,
$21,000; Consolidated Amuse¬
ment Co.,: $55,000; Paramount
Pictures, $1,094,000; 20th-Fox,
$1,058,000; United Artists
Theatre Circuit, $8,000..

American Broadcasting-Para¬
mount Theatres paid out $1,-
126,000 in March of 1958 but
nothing same month of 1957.
United Artists paid $350,000
this time but nothing a year
ago: Universal . Pictures paid.
$59,000 as against $314,000 in
1957. Du Art Film Labs, paid
$1,000, nothing a year ago.
Loew’s Ini*., paid, nothing this
time. In March last year it
paid out $1,286;000.

TO CHARGE PRODUCERS
TITLE REGISTRY FEE

Title Registration Bureau of the
Motion Picture Assn.- of America,
operated since its. 1936 inception
on a gratis basis ior participating
producers, has now become a cost
proposition. Film-makers are now
to pay for the privilege of register¬
ing, and thus protecting! titles, as
a means of switching the Bureau
to a self-sustaining financial basis!

This is part of the Overall plan
to reduce the MPAA overhead.

Currently, 280 independent pro¬
ducers utilize the title-filing serv¬
ice, . Which provides them with
daily, reports running 15 to. 20
I pages .on registrations, withdraw¬
als, transfers, priorities and pro¬
tested titles. Service also has been
provided to the nine MPAA mem-"
her companies gratis; how all will
pay the same service charge/ ;

Bureau maintains a file of 50,000
titles of released pictures and 15,-
000 unreleased.

New cost setup ..requires each
participating producer, to pay. an
annual membership fee of $65, plus
the fixed .amount of $70 for each
group of 10 titles registered up to
a maximum of $1,470.

Cases of title conflict usually are
resolved by either .negotiation be¬
tween the parties, involved or. ar¬
bitration.

Jimmy Allen’s Accident

Dallas; April 22.

Jimmy. Allen, recently; named
manager /of the Texas Theatre,
operated by Rowley United The¬
atres is currently recuperating in
the Methodist Hospital from a.
lrig brokeri in three places and
broken ribs, suffered when his
car ' was hit head on by another
car. • /

Louis Hinton is pinch hitting as
manager of the Texas;

collections naturally have been
below those in prior years.

The MPEA budget is worked; out
and approved separately. Involved
for the most part are the expendi¬
tures of the individual MPEA of¬
fice. Some of the companies have
been arguing, that, considering
their own determined efforts to-
cut corners, these MPEA costs have
been too high.

i At the same time, there Is a good
deal of sentiment against any sub¬
stantial changes in the MPEA set¬
up. It’s realized that the foreign
market today more than ever con¬
stitutes a vital part of the indus¬
try’s functions (about 52% of total
revenues come from overseas) and
that the MPEA organizationis
needed to help keep the foreign
situation from deteriorating. •

. Only difference is that, where
MPEA has argued that additional
men are needed in the field, there
isn’t likely to be ariy staff expan¬
sion, though there may be a re¬
distribution of manpower. : If, for
instance,. Charles Baldwin in Lon¬
don . eventually decides • to retire
(which has been his intention), post
probably would be filled by some¬
one in New York or Washington.
Both Ralph Hetzel, exec v.p., rind
(Continued on page 16)

Wednesday* April 23, 1958

I New York Sound Track

T ♦

1 ♦ ♦ ♦ t♦ ♦ ♦ ♦ ♦ ♦ ♦ ♦ ♦ ♦ ♦ ♦ V ♦ » ♦ »4 ♦ ♦ ♦ ♦ > 4 ♦ 4 »♦ ♦ 4 4 »

The “new” optimism: Alfred E. Daff, exec v.p. of Universal, told

Philippine exhibitors, that “after the next two years” business will

be the best ever. .

Barney Balaban, spending more time at the studio, winged out over
the weekend for another visit . . . Jerry Pickman vacationing this week
in Florida . . . Max Youngstein due back next from a onceover of in¬
die production in Europe V. . Otto Preminger off next month for Lon¬
don, then Singapore, anent the production preliminaries on “Ways of
Salvation.” He bought rights to the Pierre. Boulle novel last week . ...
Irving Harris, working in New York, now casting “Quartet in H.” Pro¬
ducer says the picture will have 87 speaking roles.

Louis E. Wolfson telegram commenting oh report of his participation
in “a purported offer to purchase the shares of Columbia Pictures held .
by Mrs. Harry Cohn,” is quoted herewith: “Most emphatically I have
never made, an offer, directly or indirectly, to purchase these shares of ;
Columbia Picture stock, arid have under no circumstances authorized
anyone to use my name in any negotiations.”

A brother documentary film team—Albert and David C: Maysles—
have .returned from RusSi? with..fottgge for two films r -“Psychiatry in
Russia,” said to be first on USSR mental hospitals;, arid “Russian Close
Up,” a view of Soviet citizens at their everyday work. They also filmed
in Hungary, Poland and Czechoslovakia . Rhode Island Development
Council pitching eight R. I. communities, as a possible location’ site for
Columbia's “Wreck of the Old 97.” A newly-designed .crystalito
lenticulated screen will be installed in the legit Roy ale Theatre for the
showing of Metro’s “Gigi.” Reserved seats go bn sale May. 1. Pic prfeems
May 15 . . . Bernie Kamber, Hecht-HiU-Lancaster pub-ad chief, setting
some kind of travel record. He flew to the Coast for two weeks of . con¬
ferences, returned to N.Y. for a day, then headed for Miami for‘a week
to bally the opening of “Run Silent, Run Deep.” He returns to N.Y.
and then hops to London May 1‘to set up the unit for “The Devil’s Dis¬
ciple” production and for conferences, with United Artists officials on
the June opening of “Run Silent” in London . . . Stephen Boyd, young
actor signed by Metro to portray the Roman Tribune, Messala in ‘‘Ben
Hur,” off to London over the weekend, enroute to Rome to begin prep¬
arations for the film;. « . Metro’s “The Sheepman” set for national re¬
lease May 30, following saturations bookings in 150 theatres in the Den¬
ver, . Silt Lake City, Oklahoma City and Dallas territories . . . Casts of
Broadway shows saw the film version of “Uncle "Vanya” at a special
midnight showing at the Baronet Theatre last week. Same policy was
followed last night (Tues.) for “Stage Struck” at Normandie Theatre
... . Loew’s Theatres v.p—John Murphy vacationing in Florida.

Vancouver highway approaches are mostly tollbridges, and last week
at biggie Orpheum theatre wickets, where “Bridge on the River Kwai”
currently preems, Sun scribe Jack Wasserman overheard patrons query-?
ing the cashier and smirking “So what’s the toll?”

Clark Gable set for a second Perlberg-Seatori production, "But Not .
for Me,” to follow “Teacher’s Pet” . Hal Kanter will write-direct
“How to Break Into the Movies” for Metro . . . Columbia Pix handed
William Fadiman new contract as story dept, chief ... Stephen Boyd
takes on Messala character in Metro’s “Ben Hur.”

. Film biz oldtimer and retired California professor Kenneth Macgow-
an is in residence temporarily at Modern Palas Hotel at Istanbul, Turk¬
ey . . Eugene W. Castle addresses Los Angeles Breakfast Club today
(Wed.) on “Why Cultural Exchanges with the Soviets? . .’’ former in¬
dustrial and home film producer (he sold out to U) is continuing his
campaign against foreign spending on the grounds money spent over¬
seas is running the domestic economy...; woman at Mort Sabi’s one-man
revue opens program, says to companion . . . “say, guess who’s in this
show . Mort Sabi!” . . . Jack Perlis swears he overheard it ...

Renee Frrncine after 10 years divided between Hollywood and Eu ¬
ropean beats is back in Marihattan. First two writing jobs for Coronet:
Plaza Hotel and John Huston. Also doing a piece on Erskine Caldwell
for Cosmopolitan’s Writers’ Issue in August.

Broadway Street Scene: Teeners ogling the lusty stills and artwork
at the New York Theatre where ‘‘The Witch” is given marquee billing
as a "Frank Story of Sex and Passion Happy days, with “This-

Performance-Sold-Out” signs posted at the “River Kwai,” “South Pa¬
cific” and “Around the World” runs. Can it be the picture , business
is triking over the “Fabulous Invalid” role so king identified with legit?

. * . Warners’ “Stakeout on Dope Street” and UA’s ‘‘Thunder Road”
and “Enemy from Space” all skipping the showcases* opening in Brook¬
lyn instead. ^ ;

“The Long, Hot Summer” was brought in at Only $1,600,000 . . .
Alexander Davydov, head of Russia’s Sovexport, is bn first visit to the
U,S. Had no time to dp any sightseeing in N.Y. . . . French star Brigitte
Bardot is currently represented with three voices in the U S.—her own,
the one in the dubbed “And God Created Woman” and now another
one in "Une Parisierine,” which Peter R|ethof is dubbing. Doubtful any¬
one knows the difference . . . Fewer independent distributors going to
Cannes this year than last. Too tough to make deals there . . . Metro’s
“The. Hucksters” on tv must have had some soap advertisers bubble.
Quote: "One soap's just like'the other. The difference is only in the
advertising.” . ., The Mike Todd office is still getting mail addressed to
Todd from people who haven’t heard . . . Jerry Wald trying to con¬
vince William Faulkner to come to Cannes where “Long; Hot Summer”
is a hot contender. Wald, director Martin Ritt, stars Lee Remick, An¬
thony Franciosa and probably also Joanne Woodward and husband-Paul:
Newman are making the trip . . . Agent Peter Witt heading for Europe.

Reaching: WB publicity handout describes Audrey Hepburn as the
granddaughter of a Dutch baron who once was Governor of Surinam
in Dutch Guiana . . . Something new in European tours is planned by
Gideon Bac hm a nn , v.p. of the American Federation of Film Societies.
It‘s a seven-country, month-long film archives trip via KLM. Tour
leaves; July 1 and covers archive screenings in Londori, Brussels, Paris,
Turin, Milan, Rome and Copenhagen.

Greta Lauder, niece of the late Scottish comedian. Sir Harry Lauder,
is assembling his diaries arid notes to write his biography. During his
lifetime Lauder wrote two autobiographies, “A : Minstrel in' France”
(1918) and “Roamin’ in the Gloaming” (1927).

Thrush Shirley Harmer’s new M-G-M acting contract limits her tv
appearances to two a year in the U.S., but permits as many as she likes
in her native Canada. She was bom in Thornton’s Corners, 35 miles
from Toronto, and starred in General Electric’s Sunday night “Showr
time” for; three seasons before hitting Hollywood via a George Gobel
appearance.

Eyri LeGallienne into Hecht-Hill-Lancaster’s “The Devil’s Disciple,”
with Burt Lancaster, Kirk Douglas and Laurence Olivier . . . Maxie
Rosenbloom goes into Gene Fowler Jr.’s “I Married a Monster from
Outer Space” ... 20th-Fox picked up Joanne Woodward’s option for a
fourth year . . .

Arch Oboler’a “Night of the Auk” legiter bought by BBC-TV as a
75-minute spec . . . Tenth anni of founding of Israel to be marked by
special MBS program Friday (25).. •

5

Wednesday, April 23, 1958

PICTURES

Ozoners Victory:

at

Minneapolis April 22.

An agreement having been
reached, on a new. four-year con¬
tract's terms, IATSE union pro¬
jectionists are back in the booths
of Twin Cities area's 11 drive-
in; theatres which ran with non¬
union operators during the current
. season’s first two weeks.

A Settlement was arrived at after
resumption of negotiations last Sat¬
urday (19), ending what the pro¬
jectionists iabeled a lockout and
the ozoners a strike.

Under the settlement the out,
door theatres; wil effect a consid¬
erable saving. Heretofore two
men to a.booth at $137.50 a week
each, had. been costing $275 week¬
ly. The new contract calls for one
projection to a booth at $175 per
week, out of which 10% is alloted
for pensions.

In each of the contract’s three
remaining years operators will re¬
ceive an additional $3.50 per
week, bringing them to a $185.50
maximum in 1961.

With the non-union men in the
booths the ozoners had been func¬
tioning normally and, helped by
favorable weather, business has
been good..

Circuit owner Ted Mann, presi¬
dent of the Minnesota Enterprise’s
five outdoor theatres* represented
all the drive-ins in the ' negotia¬
tions.

‘If Market Requires, We’d
Make 75 to 100 Features
Yearly’—Spyros Skouras

Hollywood, April 22.

Twentieth-Fox will produce 75
to 100 pictures annually “if the
market requires it,” prexy Spyros
P. Skouras stated at end of a three-
day board of directors meet, first
ever held by company on Coast.

Exec simultaneously said that
that company is “wide open” to
anyone with ideas and the kind of
creativity to make quality produc¬
tions, in ah invitation to indie
packages.

“Not until there is a steady flow
of important pictures : will the in¬
dustry be on safe footing,” com¬
pany topper stressed. He pointed
out that greater showmanship will
be demonstrated by exhibs when
they, are assured of this source of
supply.

Skouras added studio; will pro¬
vide “a climate offering the high¬
est encouragement to young
actors, producers, directors and
writers.”

In analyzing company’s upcom¬
ing program of product, produc¬
tion chief Buddy Adler asserted:
•‘The .talent alone in such a back¬
log is, enough to assure exhibitors
a. highly successful summer.”

W. H. Harrison In Saddle
As. Comptroller at Loew’s

William H. Harrison has offi¬
cially assumed the post of Loew’s
comptroller following the approval
of his appointment by. the board of
directors last week.

Harrison, formerly with Arthur
Andersen & Co., Loew’s account¬
ants, succeeds Jesse T. Mills, who
recently retired.

'SHAKE HANDS WITH DEVIL'

. Cagney, Perkins In Indie for
Marlon Brando

Hollywood* April 22. j
Fennebaker Inc., Marlon Bran¬
do’s indie company,, will release |
“Shake Hands With the Devil,” to
costar James Cagney and Anthony |
Perkins, through United Artists.
Pic* to start shooting in Dublin in ■
September at an estimated budget
of $2,000,000, will be scripted by
Ivan Goff and Ben Roberts. I

First Pennebaker production,
tentatively tagged . “Ride, Com-
manchero,” to star Brando, will be
distributed by Paramount on a one-
pictuire deal.

Brazil Admission Change ‘Hope’

There’s a “reasonable chance"
that the Brazilian exhibitors and
the American distributors will
convince the Brazilian price con¬
trol board to allow equalization of
admissions on all types of- films
and to grant a scale hike based on
the overall cost-of-living increase.

This was the report last week
from Robert J. Corkery, Motion
Picture Export Assn. v.p. in
charge of Latin America, freshly
returned from a three-months trip
to Brazil, Argentina and Uruguay.

Corkery said such price board
concessions would go some ways in
offsetting the new remittance rules
now In effect. Regulations force
the U. S. companies to- remit at
the free market rather than the
official rate. Since the- Brazilian
cruzeiro is caught in a rising in¬
flationary curve, and admission
ceilings. still prevail, this • shapes I
as a sizable loss to the Americans.
However, Corkery managed to re¬
mit $4,000,000 to the end of Jan.

31, '58, at the “official” rate dur¬
ing his recent stay at Rio de Jan¬
eiro. '

One of the bright spots in the
.picture is the situation at Sao
Paulo, where, following court ac¬
tion, admission prices were freed
completely. The decision, which
has seen prices . rise to a range
from 25-50 cr., is being appealed
by the Government. Since Sap ;
Paulo represents 35% of the total
Brazilian gross, that income also
will act. to counterbalance the new
remittance rate during 1958.

Exhibs in Rio plan to cofoy the
Sao Paulo example and seek to ob¬
tain a writ of mandamus against
the price board. This might at
least force equal price. scales on
all films, whether they’re 2-D,
black-and-white, color or wide¬
screen; and it may bring about the
cost-of-living boost.

Some of the foreign managers in
N. Y., while eager for decontrolled
admissions throughout Latin Amer¬
ica, are of two minds about the
advisability of pushing this proc¬

ess too far, the argument being
that in this low-income area, it’s
possible to price oneself out of the
market. An indication of what
can - be expected along that line
apparently can be drawn from the
attendance picture in Sao Paulo.

Corkery reported that the Ar¬
gentines finally; had definitely
called off their threatened re¬
lease tax which could have cost
the U. S. distribs up to $1,500,000
on a $5,000 per picture basis. For
the year, 200 U. S. films will be
brought . into Argentina, where
Corkery powwowed with top offi¬
cial from the President down.

Another trouble, spot is Uruguay,
which has allocated only $1,500 to
the ten American companies for
the moment. In Uruguay, imports
are regulated on the basis of ex¬
change made available. Original
allocation' was for $3,000, but it
was stipulated that half that
ainount had to be in dollars and
the remainder ini soft currencies.
The American distribs originally
asked for $10,000.

Ship Cinemiracle Gear
To Oslo by Airplane For
‘Windjammer’ Premiere

Los Angeles, April 22,

So “delicate” is Cinemiracle pro¬
jection equipment.'that National
Theatres, which developed proc-
es, air-shipped via the SAS polar
route a complete Cine installation
to Oslo, Norway, for first Euro¬
pean opening of “Windjammer/’
Film preems at Colosseum Thea¬
tre there April 25.

Normal means of transportation,
such as shipping,; were regarded
impractical by Russell McCullough,
NT engineering chief; consequent¬
ly, the skyWays Were utilized. Same
procedure Will be followed in ship¬
ping projection equipment to Lon¬
don: for. May 14 opening at Tot¬
tenham Court Road O de o n
Theatre.

PAR’S CHOREOGRAPHER
FOR MEXICAN TRACK

Hollywood, April 22.
Paramount is sending choreog¬
rapher Charles C.; O’Curran to
Mexico to supervise scoring of Hal
Wallis’ “King Creole.” This marks
first time a major has openly as-
signed a dance director to take
charge of tuning chores.; ■ J

Usually that is conductor-ar¬
ranger’s job, but since current mu-
sicans union strike against majors
forbids them to work on Holly¬
wood features Par turned to
choreographer. Latter profession
is. well versed in. musical chores/

Momingside Six-Picture
Contract With Columbia

Hollywood, April 22,
Charles Schneer’s Morningside
Productions has inked a new six-
picture deal with Columbia Pic¬
tures, to cover two-year period.

Program involves $3j)00,000 pro¬
duction outlay. .

Ludwig Back as Scribe

Hollywpbd, April 22.

William Ludwig has resigned as
veepee of Jack Cummings Produc¬
tions after a year with that indie
company, but is retaining his pro¬
duction interest in the firm.

Ludtyig, a screenwriter for 21
years, resigned because he wanted
to return to writing. He had fin¬
ished two scripts for Cummings—
“Paint Your Wagon,” Alan Jay Ler-
ner-Frederick Loewa stage' prop- j
erty, and ‘The Dragon Tree,” from
tlje upcoming Victor Canning novel.

However, Cummings is currently
dickering financing-releasing deals
with studios for those properties
which are ready for production, so
Ludwig decided, to exit as v.p. and
return to writing. : .

; • S..' A. G. Swenson, head of
A. B. WiVefilm, in from Stockholm
on his annual Gotham visit.

Todd Jr. Preps Future Comedy;

Don Quixote Project Dropped;
Son and Wife Divide Estate

Michael Todd Jr., now head of
the Todd. company, hopes to start
filming a new picture later this
year. It’s a comedy idea which his
father, the late Mike Todd, had for
15 years. Todd Jr. currently has
a writer working on the script and
he hopes to wrap up the property
as a package, with script, director
and three top stars. ’

The Todd company also may get
involved in a tv spectacular.

Mike Todd’s will was probated in
N. Y. last week (18). It divides the
Todd estate equally between Todd
Jr. and Elizabeth Taylor. Former
was named executor of the estate.

Todd Jr. confirmed that the
“Don Quixote” project had been
abandoned. The $150,000 to $200,-
000 already spent on it are writ¬
ten off- as a loss.

With only about 375 dates real¬
ized on “Around the World in 80
Days,” the playoff of the film is

being pushed by Todd Jr. via the
distributor; United Artists. Todd
said:the picture still needed $1,500-
000 to break even. It’s grossed
about $14,000,000 in film rental
to date.

Todd’s will appoints Charles
Seligson as substitute executor
Should Todd Jr. become incapaci¬
tated. Subbing for Seligson in
’turn would be UA board chairman,
Robert S. : Benjamin. Both Todd
Jr. and Mrs. Todd were named
trustees of the trusts established
under the will.

Bert Pirosh Exits NT

t Los Angeles, April 22..

Bert Pirosh, chief film buyer for
.National Theatres, has resigned,
effective May 30.

He has been with National and
its . subsidiary. Fox West Coast,

I Theatres, for 21 years.

National Boxoffice Survey

1st Spring Weekend Bops
4 KwaiV2di ‘Pacific

Arrival of summer weather in
many keys around the Country
covered :by Variety is putting
somewhat of a dent in first-run
biz this season. However, even with
some | new product, which has
proved not. quite up to par, trade
has held up quite well in many key
cities. In both L.A. and Frisco, the
launching of . major . league base¬
ball during the past week obvious¬
ly has cut in deeply on cinema biz,
especially in the former key.

“Young Lions”. (20th) is the new
boxoffice champ, supplanting
“Bridge on River Kwai” (Col),
which has held ]No. 1 spot for five
weeks. “Kwai” is finishing a strong
second. “South Pacific” (20th), play¬
ing in more locations than a week
ago, again is winding up third.

“Long, Hot Summer” (20 th),
which was sixth last stanza, is push¬
ing to fourth position.' “Marjorie
Morhingstar” CWB) is capturing
fifth spot. .

“Around World in 80 Days” (UA)
is.taking sixth money. “Run. Silent,
Run Deep” (UA) will be seventh.
“Merry Andrew” (M-G) is drop-
ping down to eighth as against,
fifth spot a week agtr.

“Search For\ Paradise” (Cine¬
rama) is winding up ninth while.
“Witness For Prosecution” (UA)
will be 10th. “Teacher’s Pet” (Par)
is taking 11th position. “Brothers
Karamazov” (M-G) rounds out the
Too 12.

Biz; ‘Lions’ New GHamp,
3d, ‘Summer’ 4th

“St - Louis Blues” (Par), and “God
Created Woman”. (Kings) are the
runner-up films.

“Macabre” (AA) 'shapes big in
two Boston theatres.. “Cool and
Crazy” (AI); socko in K.C., is rated
average in Detroit.

“Paris Holiday” (UA), good in
Frisco and okay in Minneapolis, is
not so hot. in Washington and L.A.
Another newie, “Windjammer”
CNat’l) is doing nicely in second
rouhd at N. Y. Roxy and is rated
pleasing in LA.

“Peyton. Place” (20th) looms fine
in Chi. “Desire Under Elms” (Par)
shapes smash in Chi after an ex¬
tended-run in two N. Y. houses.

“Paths of Glory” (UA), fine in
Toronto, is sluggish in Providence
aind fair in St. Louis. “Rodan”
*(DCA) loqks socko in Indianapolis.

.“Escapade. in Japan” (U) shapes
good in K.C. as does “Raintree
County” (M-G) in Indianapolis.
“Seven Wonders of World” (Cine¬
rama), for first time out of top pix
ratings, because now .playing in
only, three keys, is big in L.A., sock
in K.C. and fine in Cleveland.

: “Snow White” (BV). (reissue)
shapes, hefty in Chi, good in Pitt
and nice in Toronto. “Touch of
Evil” looms good in Cleveland.

“Cole Younger” (AA) is rated
mild in Louisville: “All At Sea”
is good in Pitt and Cleveland.

Complete Boxoffice Reports on.

Rages 8-9)

How much should theatres spend
for salaries , repairs, advertising,
etc.?

An effort to come up with some
figures to serve as a guide during
the current depressed state of the
industry has been attempted by-
Theatre Owners of America in a
survey of Its members. The ex¬
hibitor organization’s first com¬
pilation, issued this week, covers
some 500 conventional theatres
and aims to determine what these
theatres are . spending percentage¬
wise. in relation to their total
gross. It is stressed that the re¬
sults are merely an indication of
general operating costs and should
not be Interpreted as constituting
a definite yardstick since the sam¬
pling (500 theatres out of 18.000
in the country) is comparatively
small.

Film grosses for the 500 houses
involved, including firstrun, subse¬
quent and neighborhood theatres,
and a few art houses and special¬
ized situations, totalled approxi¬
mately $60,000,000. Population in
the cities Where the theatres are
located varied from 5,000 to major
metropolitan cities.

A basic breakdown of various
costs disclosed that 28% was spent
for salaries including that of the
management; 7% for rent; 6.5%
for depreciation; 4% for mainte¬
nance and repairs; 5% for taxes
other than federal; 1.3% for inter¬
est on indebtedness; 14.7% for
operating expenses incli/.ing ad¬
vertising, general and administra¬
tive costs; 3.5% for Federal taxes.

About half of the theatres in the
TO A study are owned by operating
companies. It’s -emphasized, there¬
fore, that in wholly-owned opera¬
tions the rent percentage probably
would be lower, but the real estate
taxes and depreciation percentages
would be higher. In addition, it’s
pointed out that the percentages
for utilities—fuel, water and elec¬
tricity-will vary greatly in leased
facilities.

Out of the total sampling of 500,
TOA has made a further break¬
down, giving more detailed per¬
centages for 25 theatres. No drive-

ins are included.

The results were

as follows:

Percent

Shipping film .

... 1.2

Newspaper ads

.. 3.7

Other ads ....

... 2.8

House salaries

..23.5

Travel .......

......... 1.0

Telephone ...

......... .8

Postage -....

_..... .4

Electricity ...

-- 2.6

Fuel, water

.. 13

Repairs .

.. 2 3

Supplies . . . . .

.. 2.1

General

......... .6

Management «

...1. 5 8

Rent .,,„....

......... 7:0

Insurance ...

.. 1.0

Local Taxes .

. 4.3

Depreciation .

-..... 7.0

Federal Taxes-

.-. 2.5

. Exhibitors are cautioned that a
larger yardstick is required before
it can be. stated definitely that a
Specific theatre’s expenses are too
high if it does not coincide with
the figures of the survey. As a
consequence, TOA Is continuing to
send out questionnaires to its
members so that it can assemble
a more complete picture of the
costs involved in theatre operation.

CHARGES 'SELF-INTEREST'

J Louis Yager Fights List-Alden
Amalgamation

| Third separate stockholder suit
seeking to prevent the merger of
List Industries (RKO Theatres* and
the Glen Alden Corp. was filed in.
the U.S. District Court in New
York yesterday (Tues.).

■ Plaintiff is Louis Yager, who
states he owns 15,000 Alden shares,
and alleges Albert A. List is seek¬
ing to serve his. own personal in¬
terests via the amalgamation.
Yager further stated that director*
of the two companies, in approv¬
ing the merger, “failed to us*
independent judgment.”

6

FILM REVIEW!)

P'Ariety

Wednesday, April 23, 1958

The Sheepman

(COLOR; C’SCOPE)

Boff western comedy. Livelier
than Its cryptic title. With.
Glenn Ford.

Hollywood* April 18.

- Mftr.> iTlesrc of an Edmund Grainger
production. Slavs Glenn . Ford. Shirley
M.H'l<ainc. costai s Leslie Nielsen. Mickey
ShauRhnessy. - Edgar. Buchanan; with
Willis Bauchey.-

Another Time, Another
Place f

Soggy saga of a wartime tri¬
angle romance . with two
femme* Involved Ini struggle
for dead man’s memory. Fair
h.o. with Lana Turner, top-
starred..

.Hollywood, April 18.
Paramount release of a Joseph Kaufman

(Lnualez Directed by George Marshall. Connery; features Sidney.. James* ,Ter-
Scrcenplay..William Bowers and James renee Longdon.. Doris • Hare, Martin
Edward Grant: based on a story by Grant Stephens. Directed by : Lewis . Allen,
adapted by William Roberts; camera.- Screenplay, Stanley Mann* based on a
Robert Kronner; music. Jeff Alexander; ; novel by Lenore Coffee;, camera. Jack
editor. Ralph Winters. Previewed, in Hildyard; music, Douglas Gamley; editor,
Hollywood. Apiil 10, '58. Running time, Ceoffrey Foot. Previewed at the studio,
_ V April 14. *58. Running time, . 95 MINS.

....... ... Glenn Ford Sara Scott Lana Turner

v.Shirley MacL. ine Carter.Reynolds ..* Barry Sullivan

.Leslie Nielscrt. Kay Trevor ..._......... Glynis,Johns

... Mickey Shaughhessy • * Mark Trevor .............. Sean Connery

Edgar Buchanan Jake Klein ...Sidney .James

......... Willis Bouchey * Alan- Thompson....... .Terrerice Longdon

...... Pernell Roberts * Mrs, Bunker ........_1 Doris Hare.

.......... Slim Pickens Brian Trevor Martin Stephens

........_ Buzz Henryf —_

Pedro Gonzalez Gonzalez i

Paramount Is rushing release of

•4 MINS.

Jason Sweet ..

Dell Payton
Johnnv Biedsog
dumbo McCall*

Milt Masteis ... .

Mr. Pavton ....

Choctaw ......

Marshal .......

Red ...--

Angelo.

The title of Metro’s “The Sheep- j “Another Time, Another Place;
man” gives little indication of its. the Lana Turner starrer made in
contentwhich is top bad, because 1 Britain under Lewis Allen’s direc-
this Edmund Grainger production [ tion, hoping to pick up some busi-
1s a fresh and delightful western i ness on current, headlines. Film
comedy-drama. With Glenn Ford’s- will need some such stimulant, be-
name for solid boxoffice appeal; cause otherwise It is a weeper
and Shi-dey MacLaine’s off-beat} without anything special to recom-
casting as a western heroine for 1 mend it. A triangle-melodrama set
an added starter, the picture could ! in wartime Britain, “Another Time,
be a strong attraction. j Another Place,” will have its great-

The title will not work for it. i est appeal to women-men are like-
jiowever, giving no hint of the [ty *9 wonder what all the agoniz-
laughs and excitement, although ! in £ 1S about.

some of this handicap may be over- | Miss Turner plays an American
come by the ad and exploitation j. correspondent in London, involved
campaign with which Metro is • in a love affair with Sean Connery,
launching it. “The Sheepman” is a ' a BBC commentator, dust before
good bet in any case, a Solid and; he flies off to cover a continental
satisfying production, an entertain- [ assignment, he tells her for the
ing and absorbing show, directed first tinje that he has a wife and
by George Marshall. ; child in his native Cornwall.village.

The basis for conflict In “The j When Connery , is killed in a
Sheepman” is the historic orie that ] plane crash. Miss. Turner breaks
arose between sheepmen and -cat/]- down emotionally .and enters a
tlemen in the West, late in the last ! nursing home. She emerges de¬
century. The cattlemen thought S termined to make a sentimental

pilgrimage to Connery’s home, in¬
tending <she says) only to. take a
look and depart. But she meets
Connery's widow, Glynis Johns, is
invited* into her home and settles
down there for a lengthy visit.
Miss Turner’s association with Con¬
nery or even the fact that there
was in association, is unknown to
Miss Johns;

The screenplay by Stanley Mann,
which Is based on a novel by Len-

the sheep would over-graze their
land and they fought with every
legal and extra-legal means to keep
them out. Glenn Ford, who comes,
blithely into a cow town with a
freight-train load full of sheep, ex¬
plains his preference for the crea¬
tures briefly. He prefers them to
cattle, or dislikes them less, “be¬
cause they are easier to kick—
woolier, you know.” He fails to
make a sale on this ground. How¬
ever, mostly because the local big • ore Coffee (Titled “Weep No More”
man, Leslie Nielsen, is an oldtime i in Britain and published under the
enemy who has the locals con- i picture title here), gets into a con¬
vinced he is the greatest gift to i elusion that is neither satisfactory
cattlemen since humans got a taste j nor believable. The idea is; that
.for roast beef. And Nielsen is in- i Miss Turner must inform Miss
tent on running Ford out of town—^ Johns °f- the love affair. This, it
with his s h e e p—on personal i seems, will make everyone feel bet-
grounds as well as economic. j ter. Miss Turner leaves with; her
The screenplay by William Bow- 1 publisher-fiance. Barry Sullivan,
ers and James Edward Grant, from. ^ an d Miss Johns is left with her late
a story of Grant’s adapted by Wil-1 husband’s best friend, Terrence
liam Roberts, does not neglect any longdon. ♦

of the action possibilities of the j Miss Turner Is beautifully photo-
Colorado Rockies’ background. It! graphed, by Britain’s crack camera-
also fully exploits the usual gtm- * man, Jack Hildyard, but she only
play and the romantic attachment! occasionally cuts loose with the
Miss MacLaine forms for Ford. The [kind of dramatic fireworks the pic-
comedy is both visual and in thcjture needs. Glynis Johns, less ten-
dialoge. good, broad scenes and 1 derly Tensed, makes a poignant arid
characters. . 1 convincing figure of the wife. Bar-

Ford gives a hard-bitten ■ and ! ry Sullivan Is stalwart as the pub-
sympathetic portrayal, much like 1 lisher, Sean Connery, who gets
the character he essayed in “Cow-[“’introducing” billing, is a young
boy.” His . comic lines end cock-- Scots actor who is obviously capa-
eyed attitude do not soften his, ble but he plays, somewhat pallidly
strength as a loner, determined to for a romantic lead. Sidney James
graze his sheep where and how lie is a standout, bringing some need-
wishes, Not. as he points out ; nt { ed humor to the otherwise soggy
the end. because he is particularly; saga. Powe.

attached to sheep, but because he is ’

tions to sustain excitement for 85
minutes; '• •■ >•'; .

Six characters- are brought to¬
gether to truck tanks of explosive
rocket, fuel components. across
rough terrain, and to compound the
excitement the Chemicals will blow
if jarred in the slightest* The
half dozen drivers birave. the dan¬
gers because each has something to
prove arid something to gain,
namely. $5,000. . Driving the. three
trucks are Brian Keith who simply
wants the money; Efrem Zimbalist,
Jr.,... who developed the fuel and
who set off the rocket that went
wild, landed in town and killed his
wife and two children; Dick Foran,
a World War II'marine who’s out
to prove he’s not too old; Sean Gar¬
rison, out to. prove he’s not too
young, additionally wants to use the
money to cure his alcoholic
brother; Perry Lopez, a young
Mexican who wants the money to
go to. college; and Arthur Bata¬
nides, a gambler who wants the
money to go to Las Vegas. Now
that’s a motley enough crew and to
make things interesting for them,
the added ingredients include rock-
slides* a careening school bus, a
brakeless truck, and leaking acid
which takes Foran’s life though it
seems : totally unnecessary. : The
drivers do.finally make it, .however,
land each has proved what he set
out to prove.

Howard W. Kocti directed With
authority, making the dangerous
scenes seem even more so and
building each of the six characters
with haste.. Keith casts the appears
ance of the rough, tough boss in a
good performance; Foran, .Lopez,
Batanides arid Garrison are. fine,
arid Zimbalist tops all in a sympathy
etic, sincere portrayal. On the
femme side,. Merry Anders is ca¬
pable; Joanne Barries and Ann Do-,
ran are too, and Venetia Steven¬
son, in a tight-fitting, uncredited
scene, lerids a luscious air.

Carl Guthrie’s photography has
caught sorne effective road action,
and the Leith Stevens music helps
things considerably. Ron.

Pragstrip Riot

Hof rods arid switchblades for
a fair teenage melodrama.

Hollywood, April 18.

. American .International .release of an O.
Dale 'Ireland-'.production'. Director. David
Bradley; screenplay. George . Hodgins;
based on • story by Ireland and Hodgins;
additional story arid dialog by V. J.
Rheims; camera,. Gil Warrenton; music;
Nicholas Carras; editor. John A. Bushel-
than.. Previewed In' Hollywood;' April ■ 18,
'58. Running time, MINS.

~ __ Yvonne Lime

.... Gary Clarke

Fay Wray
............ .'*Bob Turnbull

. —........ Connie Stevens

.Gabe DeLutri

......... Marcus Dyrector

..Ted Wedderspoon

..Barry Truex

......i..:..-Marilyn CarroU

Marla Ryan

. Steve Ihnat

.............. Tony Butula

... Carolyn Mitchell

....Joan Chandler

Gary...Marc Thompson

Mike Allan Carter

opposed—in the frontier tradition
“—to being ordered around and
forced to conform just for conven¬
tion’s sake. Miss ; MacLaine is a
mostly unlikely heroine in a sloppy
felt hat and jeans, not at all daintv
ginghanied darling of the plains.

She is. natural girl, a perfect com¬
edy . and romantic foil to.. Ford'.-

Nielsen plays a good heavy, hand- _ _

some. and suave; Mickey Shaugh- i Anders;
nessy is another casting against
type as a would-be villain but too
bumbling arid cowardly, ever quite
to make it. while Edgar Buchanan
Is a comedy standout as a town
conniver. Others who do w*ell with
their good material are Willis

Violent Road

Production Is good, but story
lacks sufficient interest for
universal appeal.

“ Hollyweiod, April 18.

Warner Bros, release of . ah Aubrey
Schenck production. Stiars Brian . Keith,
Dick Foran. Efrem Zimbalist. ,J r.. Merry
with Sean Garrison, Joanna

Barnes, Perry Lopez. Arthur Batanides.
Ed Prentiss, Ann Doran,' John Dennis.
Directed, by Howard W. Koch. Screenplay
by Richard Landau; from a story, by Don
Martin; camera, Carl Guthrie: film editor,
John F. Schreyer; music, Eeltb Stevens.
- Previewed at the studio, April 11, '58.
Running time. 15 MINS. .

Mitch Brian Keitii

Bouchey, Pemeil Roberts. Slim ; George Lawrence..-.Efrem Zimbalist Jr;
Pickens. Buzz Henry and Pedro ■ Carrie . — * Merry Anders

Gonyaler GonZalPT ; Ken Farley Sean Garrision

uonzatez uonzaiez . Peg Lawrence ........... Joanna Barnet

George Marshalls direction is Manueio Perry Lopez

Sharp at pointing up the comedy ; B . e " Arthur Batanides

and drama and most memorable in ; Edith* 1 . . dSS

his composition of the sweeping ! Pat Farley . .. John Dennis

outdoor scenes. There Is one es¬

pecially notable scene where the
sheep in pasture, stand out againri

If Warner Bros.’ “Violent Road”
see iris to lead, to a dead end, it inay

Janet Pearson
Rick Martin .
Mrs. Martin ..
Bart Thorsen
Marge .......

SUva ........

CUff ; ......

Gramps ......

Gordie .......

Rae

Helen

Dutch.. ,... ;.
Joe .

Betty ........

Chayefsky

Continued from page

dess” is based ori the life of Mil¬
ler’s wife, Marilyn Monroe. Miller
is the best of the current play¬
wrights, Chafeysky was. reported to
have added, “if he can shake off
his sense of writing for posterity.”

Chayefsky issued a denial of the
quoted statements, implying that
the whole affair was a sort of un¬
dergraduate prank. Referring to
a highly publicized campus fad of
a decade or so ago, he commented,
“Harvard students have gone from
swallowing goldfish to ribbing the
critics.”

It was learned that the Globe
story had been, handled by the
sheet’s news desk, not the. drama
department. A news editor said
that the Harvard correspondent’s
previous stories have been ac¬
curate. No other local paper had
carried the original story and like
the Globe, norie printed Chayef¬
sky’s denial.

, Chayefsky, : Who authored the
1955-56 Broadway hit, “Middle of
the Night,” has nearly completed
a new play, tentatively titled “The
Dybbiik from Woodhaven” with
which iegit-televisiori pressagerit
Arthur Cantor plans to make his
managerial debut in New York
next fall. He also wrote the screen¬
plays for “Marty” and “Bachelor
Party,” arid has scripted a num-.
her of successful television dramas.

Atkinson’s Favorable Mail
: Brooks Atkinson, N. Y. Times
drama critic, has revealed that he
received, between five and 10 let¬
ters referring to the radio attack
made On him recently by N. Y.
jourrial-American columnist and
tv panelist Dorothy Kilgallen and
her . legit producer-husband Rich¬
ard Koll mar, in their across-the-
board chatter program on WOR,
New York. There were also two
telephone calls on the subject to
the Times office during his ab¬
sence, he says.

All the letters expressed indig¬
nation at the personal nature of
the statements in the Kilgalleri-
Kollfnar broadcast, the critic, as¬
serts. He was told by members of
the Times drama staff tjiat the
phone Callers also expressed re¬
sentment at the violence of the ra¬
dio attack,, which was based on At¬
kinson’s unfavorable review of the
Broadway show, “Say, Darling.”-

He was particularly interested,
Atkinson commented, that virtu¬
ally every letter he received noted
the fact (which- neither Miss Kil¬
gallen nor her husband mentioned)
that Kollmar Imd been co-producer
of the recent flop Broadway musi¬
cal; “The Body Beautiful,” which
he (Atkinson) had pannedL

melody. It’s a sad, moody piece
which could have been heightened
had Rexroth had a voice that could
even remotely , resemble one that
his subject should have been
equipped with.

Rexroth is a voice for a new and .
deeper meaning to entertainment.
Admittedly, he’s not a gifted read¬
er. However, he is pioneering a
form of entertairiinent... that has
long been in eclipse. There was a
period in the old days of. the Vil¬
lage Vanguard when poets used
to hold the floor. Other Village
spots also hosted the mimes and
minnesingers. There haye. been,
occasional ; periods when readers
held forth. But a poet on the nit-
ery floor is today a rarity. It could
be that a cafe can again become a
gathering spot for the intellectuals.
Rexroth is, perhaps, a little ahead
of this period.

Cafes have been unconsciously
grooming themselves for something
like this. The college kids and'the
intellectuals have been having an
academic ball in some of the off¬
beat cafes. For.^example, there was
a time when, the balladeers. took
over. Now, there is something of
a revue cycle in the smallies, and
the jazz age has long been a topic
of discussion among the savants.
Poetry is a logical extension of this
trend, but actually, a lot more
spadework must, still be done.
Some of the more, gifted and mo>re
handsome of the penurious actors
with a poet’s feel; must come in
to follow up. Then perhaps,, shall
the minnesingers and the bards
fill the air with their songs.

There are a lot of hindrances to
complete acceptance of Rexroth
at the Five Spot. The Pepper
Adams Quintet hasn’t the savvy
as yet to fit itself into the poet's
mood arid give Rexroth’s lines an
added diinension. iBu't no matter,
tlie cafe historians will note a -
strong voice of the future calling
for all bonifaces to emancipate
themselves and turn the saloons
into a Jiaven for the intellectual; a
citadel of culture and a hearth for
bohemia. Jose.

a background of yellow aspens and- be due to a repetitious storyline
snow-topped, granite-colored peaks, j that runs over a mountain in three
All these outdoor values have been {diesel trucks. Everything else
realized to give the intimate story j about the action drama is fine—act-
a feeling of being a big production..;ing, direction, photography—but the
Robert Bronner’s GinemaScope i Aubrey Scbenek production fails,
photography, in vivid Metrocolor, I to hurdle the first roadblock and
Is a strong job. Others who oern- j therefore looms as a second feature
Iributed ably include’ art directors - whose greatest impact will be on-
tVilliam A. Horning and Malcolm; the grease monkey trade. The
Brown, set directors Henry Grace \ Richard Landau ; screenplay is
and Hugh Hunt, editor Ralph E. [ soundly constructed, with the in-
Winters and soundman Weslev T\ itial problem being that the Dori
Miller. Jeff Alexander’s ir»i> c?/k Martin story simply doesn’t, pro¬
sparing but important. Powe. j vide enough contrasting plot situa-

Dragstrip Riot” has a novel
gimmick; all its teenagers are J
overprivileged delinquents. All its
hotrodders drive Corvettes; The in¬
teresting angle is not explored,
however, and the O. Dale Ireland
production ~ being released / by
American Inlernational is" a con¬
ventional exploitation Item paired
with “The Cool and the Crazy.”
It is well-made and will rack up
satisfactory returns for its kind of
booking.

The romantic interest is supplied
by Gary. Clarke and Yvonne Lime,
leading members of the Corvette
set. Clarke has a small cloud
hanging over him; a jail sentence
for beating up a fellow teenager,
and his mother, Fay Wray, has
extracted a promise he will not
fight again with anyone. This
pledge gets knocked about when,
a black leather-jacketed motor¬
cycle gang makes trouble, for
Clarke arid chums, culminating in
the accidental death of one of the
cyclists, Clarke is. suspected be¬
cause of his “record,” but every¬
thing is eventually cleared up.

There is a tendency in George
Hodgins’ screenplay, based on a
story by producer Ireland and Hod-
gins, with additional dialog arid
story by V. J. Rheims, to pit parent
against child for dramatic incident

The largely youthful east does
a capable job, headed by Miss
Lime and Clarke, with Bob Turn-
bull as the teeriaged heavy* Gabe
DeLutri*, the. motorcycle chieftain,
and others including Connie Ste¬
vens, Marcus. Dyrector, Barry
Truex, Marilyn Carroll arid Marla
Ryan. Fay Wray arid Ted Wedder¬
spoon handle the adult level nicely.

David Bradley’s direction keeps
things moving at a good clip; even
for a covey of Corvettes, and some
of Gil Warrenton’s camera setups
are especially, striking. Nicholas
Carras’ music is tuned to the story
while John A. Blishelmari’s editing

is slick. Powe.

Poetry With Jazz

— Continued from page. 1

fair to become the new Greenwich
Village. The Village itself has be¬
come too expensive for the au¬
thentic bohemians. The New York
University building program has
lopped off a healthy slice of that
section. Large housing develop¬
ments have forced its denizens to
move, and the entire area has be¬
come s<r stylish that many can no
longer afford that area. The lower
East Side has now taken up the
void that the old Greenwich Vil¬
lage left.

The Five Spot, .where Rexroth
backed by a jazz quintet now op¬
erates, has the feel of a smoke-
filled room, where the area’s in¬
habitants could solve the problems
of the world over a bottle of beer
on any giveri night if only the
$2.25 minimum were removed.

Rexroth, a tall, mustached chap
wearing a string bowtie, is an old-
school declaimer. His readings
have a touch of the dramatic. In
a loud, clarion voice, he tells of
the glories limned in lines by
Sandburg, translations from the.
Chilean and the Chinese (Rexroth,
apparently a scholarly citizen, is
the translator). He lacks the ro¬
mantic touch, but scholars are
rarely one to stop long enough to
look at the boy-girl angles.

In his ode on an abandoned
Chinese courtesan, done with bass
viol accompaniment, he thunders
his lines. “Why,” he asks, “Do
the birds hate me?” He contend
plates on these lines, while the
bassist takes a terrifically long
strum on the strings. “Why,” he
continues, “do the flowers betray
me?” and again the bass tries to.
find the answer in an esoteric

Dr. DuMont

India Robeson Tribute

Continued from page 2

reputation for the furtherance of
their very inartistic purposes is no
reason at all why men like [Prime
Minister Jawaharlall Nehru and
Chagia [Bombay Chief Justice M.
C. Chagia, president of the • all-
India Robeson committee] should
not be associated with the celebra¬
tion.”

Two messages went out from
Prime Minister Nehru on the occa¬
sion. A front-page story in the
“National Herald” said that the
text of the earlier message, which
Was not officially released in this
country, had found its way to the
United States and given instant
rise to widespread unfriendly com¬
ment there. In this message Nehru
had referred to Robeson as one
who. had “represented, and suf¬
fered for, the cause which should
be dear to all of us—the cause of
human dignity.”

U. S.. opinion was surprised, said
the story, that . Supreme-court and
high-court judges and leading po¬
litical figures should have joined
in the Indian celebration.

“Pandit Nehru has presumably
felt that In paying tribute to one
distinguished indiv: dual on the
auspicious occasion, it is not neces¬
sary to offend other people’s feel¬
ings,” the “National Herald” re¬
ported.

= Continued from page 1 —.j .

name DuMont Broadcasting to Met¬
ropolitan Broadcasting. ’

DuMont, disclosed that he quit
the board chairmanship of the
radio-tv string last month as the
result of a disagreement over
changing the corporate name of
the station operation.

A couple of years ago, founder
DuMont was replaced as the op¬
erating chief of the lab setup by
David Schulz, though he has re¬
mained a functioning consultant
at the manufacturing operating.
He said he - continues on the labor¬
atory hoard. Lab. stockholders
meet in the annual powwow on
May 5, a Week before the broad¬
casting arm gets together.

Bernard Goodwin, DuMont
Broadcasting prexy said there will
be no replacement for Dr. DuMont
as board chairman for the time
bein<L As prexy, he will preside
over board meetings.

Wednesday, April 23, 1958

P&KtEfr

FILM REVIEWS

Tfc© Goddess

Semi - poetic, semi - realistic
melodrama tracing the growth;
degradation of i movie queen:
: May have exploitation: values,
' if hurried to market. -

Columbia release of a Milton Perlman
production. Director John Cromwell.
' Stars Kim Stanley, Lloyd Bridges; fea¬
tures Steve Hill. Betty Lou Holland; with
Burt Brinckerhoff, Gerald Hiken. Joan
Copeland. Bert Freed. Elizabeth Wilson,
Joyce Van Patten, Joanne Linville. Di¬
rected by John Cromwell. : Screenplay,
■ Paddy Chayefsky; camera, Arthur J.
. Ornitz; music, Virgil Thompson; editor,
• Carl Lerner. Previewed. at*' the studio,
April 10 , 'SO. Running time. 104 MfNS.
Rita ShawnT. Kim Stanley

Dutch Seymour. Lloyd Bridges

John Tower ......-. Steve Hill

Mrs. Faulkner - ......... Betty Lou Holland

Hollywood, April 11.

If Columbia will get this show
on the road in a hurry (if it can), its
natural magnetism towards current
headlines may make it a good deal
more profitable than it would oth¬
erwise be. “The Goddess,” pro¬
duced by Milton Perlman and di¬
rected by John Cromwell, is about I
a motion, picture star, how she got
where and how she is, and the ef¬
fect her life has bn others, include
ing her daughter and her mother.

Pictures about Hollywood have, a
reputation for being slow at the
boxoffice and the title of this one
is not likely to be an antidote to
the tradition. Despite flashes of
brilliance in the acting (by Kim
Stanley) and in John Cromwell’s
direction, “The Goddess” is not go¬
ing to be the picture to break that
jinx. Not unless, that, is, it can
be fitted neatly into the ; public
: curiosity about the tragedy and
heartbreak of being a motion pic¬
ture personality.

Paddy Chayefsky wrote the
screenplay for “The Goddess.”
Kim Stanley, making her picture
bow, plays the actress. Chayef-
. sky’s first script excursion into the
world away from his native New
York is art episodic and self-consci¬
ously artistic effort to probe the
“movie star” from her days of girl-
' hood in a Southern slum commu¬
nity to her finish as a pill-ridden
shell who goes thruogh her acting
chores before the camera by rote.

The picture, shot much on loca¬
tion in the East, is divided into
three parts : Portrait of a Young
Girl; Portrait of a Young Woman;
Portrait of a Godddss.

Kim Stanley, as the central fig¬
ure, is hardly offscreen for a mo¬
ment during the hour and three
quarters of the picture, and al¬
though the construction of the
sreenplay does not allow her to
create a finished character, she
does show that she is as undeni¬
ably a movie personality m the full¬
est sense as the character she is
portraying. .She is too mature in.
appearance to be completely con¬
vincing as a teenaged girl, but
other: than that qualification, she
displays great'variety and virtuos¬
ity, keeping the story alive even
through some stretches of hack¬
neyed scenes and pretentious dia¬
logue.

John Cromwell’s return to screen
direction undoubtedly was an aid
to Miss Stanley because he keeps
her keyed to the shifting moods of
the character exactly, while main¬
taining also the underlying, un¬
changing personality, doomed to
tragedy and defeat.

Lloyd Bridges is impressive as.
her second husband and Steve Hill
is touching as her first, but neither
characterization is ever thoroughly,
explored and remains unsatisfac¬
tory. Betty Lou Holland creates a
vivid portrayal as a Tennessee- Wil¬
liams-kind of Southern woman, gid¬
dy in her youthful scenes and mad¬
deningly serene later as a religious
fanatic. Elizabeth Wilson is a
standout as the secretary and nurse
to MisS Stanley in her final scenes.

There is too much that is cliche
In “The Goddess,” viz., the studio
head who signs Miss Stanley to -a
term contract and then informs he*
she is expected at his house that
evening. There is also too much
left unexplained and unpenetrated,
so that the deck seems stacked for
the author and against the star.
The tragic conclusion seems not
Only inevitable but foreseeable
and this disperses some excitement
and interest.

Arthur J. Ornitz’ camera does a
superb job of catching the seamy
backgrounds and the equally seamy
characters in the foreground, more
revealing -often than the lines.
Virgil Thompson’s score is almost
entirely restricted to entr’act. (be¬
tweenthe. “portraits”) music.. It
is charming and original.

The basic weakness of Chayef-
sky’s screenplay is that it is.not
truly a Hollywood story. He is
guilty therefore of the bogus qual¬
ities with which he would charge
Hollywood, since Chayefsky has at¬
tempted to use the glamor and

glory of Hollywood to give Impor¬
tance to an essentially ordinary and
familiar story.

If it were hot for Cromwell and
Miss Stanley, this would make his
picturemore hackneyed than it
otherwise seems. It would have
been a better story if Chayefsky
had stuck to the Bronx instead of
trying a transplant to Hollywood
and Vine. Powe.

UodeVanya

Qff-the-atage filming of Chek¬
hov classic. Well done, but
strictly an art circuit entry.

Presentation, of "The .Uncle Vanya"' Co.
Stars. Franchot. Tone, George Voskovec.
Clarence Derwent. PeggyMcCay; features
Gerald Hiken, Mary Perry, Shirley Gale;
introes Dolores Dorn-Heft. Produced by
Marion Parsonnet and Tone. Directed by
John Goetz, Tone; from translation of
Anton. Chekhov, play by Stark Young;
music. -Werner Janpssen; art direction,
Kim E, Swados. Previewed in' N.Y., April
16, *58. Running time, 91 MINS.

Marina.. Mary Perry

Astroff -............ Franchot Tone

Voinitsky George Voskovec

Serebriakoff ... Clarence Derwent

Sonia Peggy McCay

Elena Andreevna.......Dolores Dorn-Heft

Telegin ................... ; Gerald Hiken

VOinitskaya .. Shirley Gale

Franchot Tone, who had a good
deal to do with the 1 Success ' of
Chekhov’s “Uncle Vanya” when it
was presented at David Ross’
Fourth. Street Playhouse in late
1956, again ii very much in evi¬
dence in this filmed version of the
play. He’s the. star, co-producer
and co-director. And, for once,
the One - man - band proposition
comes off, the picture being a most
iaithful reproduction of this witty,
often cynical piece. :

There is. never any pretension
that “Uncle Vanya” is. anything but
a play on film. The only conces¬
sion to the camera medium comes
in the profusion of closeUps. Some
of the performers, notably Tone,
Peggy MCCay and Mary Perry, take
to them like ducks to water. Oth¬
ers seem almost handicapped by
this minute attention. Dolores
Dorn-Hef t, for instance, though a
pleasure to look at, has too immo¬
bile a face to. benefit from the
closeUp treatment.

The picture captures the essence
of the bitter-sweet Chekhov opus.
It is expertly acted and very com¬
petently directed by John Goetz
and Tone, Being a play in which
words must carry the burden of
character development, the film
suffers from an overdose of dialog.
Were this done for the broad audi¬
ence—which assuredly it was not—
“Uncle Vanya” would serve as a
standout example of how the needs
of the screen differ from that of
the theatre, though both have many
elements in common.

Yet, the technique adopted by
this production has its advantages,
and it does avoid the static quality
of one or two similar attempts in
the past. The play and its charac¬
ters come alive, the movement is
well worked out and the Chekhov
characters interact smoothly and
believaby.

This is in essence the same cast
that acted in the. play originally.
Tone is excellent as Astroff, the
sensitive country doctor who has
withdrawn- into his work arid falls
in love with the, beauty of a wom¬
an he cannot have.: There is au¬
thority in the way he delivers his
lines and the whole portrayal has
depth and understanding. It’s
probably the best work Tone has
ever done. .

Matching him is Peggy .McCay as
Sonia, the girl who loves him and ;
who, finally, accepts her fate as
an old maid. It’s a fine, sensitive
performance and Miss McCay
emerges as an actress of stature.
George Voskovec plays the' frus¬
trated, love-smitten Uncle Vanya,
a pathetic man, fumbling in a
world that has 1 passed him by.
Clarence Derwent is standout as
the pompous professor, married to
a young wife.

Latter role is played by Dolores
Dorn-Heft. Part Is that of a lan¬
guid, beautiful woman,, bored with
herself and with life.. Miss Dorn-
Hef t is attractive, but she doesn’t
come across very convincingly. ’ In
the smaller parts, Mary. Perry* Ger¬
ald Hiken and Shirley Gale all are
Very good. It’s obvious from the
film that this is a cast that has
worked together.

“Uncle Vanya” shapes as top
material for the carriage trade.
It’s: made to order for the eggheads
arid the arties should snap , it up.
At . any Tate, it’s a pleasant switch
from Brigitte Bardot. Hift.

Tacific’ Into Egyptian, LA.

Los Angeles, April 22.

“South Pacific” (20th) launches
long-run engagement May 21 ^t
Egyptian Theatre on a reserved-
seat, . 10-shows weekly basis..

“Bridge oh the River Kwai.”
(Col.), current at Hollywood Blvd.
showcase, winds i 22-week run May
18.

'Thunder Road

Robert Mitcham presenting
himself,: his son and his own
script, Talky- bat. some road,
action. Okay for program situ¬
ations. •:

Hpllywpod, April 17.

■ United Artists, release o£ DRM produc¬
tion (no producer Credit). Stars Robert
Mitchutn; costars Gene Barry, Jacques
Aubuchoh; features Keely Smith. Trevor
Bardette. Sandra . Knight,: Jim Mitchum.
Directed by Arthur Ripley. Screenplay.
James Atlee Phillips, Walter Wise; origi¬
nal story. Mitchum; camera, Alan Stens-
Void. David Ettinsoni; editor, Harry
Marker; music.-Jack MarshaU; Previewed
April 15, *58. Running time, 94 MINS. .

Lucas Doolin_....... Robert Mitchum

Troy. Barrett - - Gene Barry

Carl Kogan....Jacques Aubuchon

Francie Wymore .-........ Keely Smith

. Vernon Doolin ......... Trevor Bardette

Roxanna Ledbetter ....... Sandra Knight

Robin Doolin Jim Mitchum

Mary Barrett >.............Betsy Holt

Sarah Doolin ............ Francis Koon

Singer-Guitarist .... . ...Randy Sparks

Jed Moultrie ..Mitch Ryan

Stacey . Gouge . ..........Peter Breck

Lucky .... .,........ Peter Hornsby

Niles Pehland .. Jerry Hardin

Preacher Robert Porterfield

“Thunder Road” was turned out
by Robert Mitchum’s own indie
company from, his own original
story. Burdened with an Overage of
dialog and an abundance of Un¬
eventful footage, film still has
plenty of fast auto action and with
the Mitchum name for marquee
draw so may get out in the melo-
dramk market.

Men who transport illicit whis¬
key to southern markets and their
trackdown by tax agents of the
U. S. Treasury Department set the
backdrop. Mitchum plays one of
these transporters, • whose Ken¬
tucky mountain family has been
moonshining for generations. Plot
ramifications are provided by a
powerful racketeer trying to mus¬
cle in on the markets held by Mit¬
chum and neighboring hideaway
distillers.

Film is mainly interesting be¬
cause of . a series of auto chases
and spectacular accidents, since
narrative is routine. Singer Keely
Smith is in for romancing by Mit¬
chum . and warbles a couple of
songs, including “Whippoorwill.”
lyrics by Don Raye, music by Mit¬
chum,. not headed for Hit Parade.
Jim Mitchum, star’s 16-year-old
son, makes his film bow here, ac¬
quitting himself reasonably well as
MitchUm’s young brother arid bear¬
ing striking resemblance to . his
father. Pic carries no producer
credit and Arthur Ripley’s direc¬
tion leans to the leisurely.

Mitchum’s performance is rather
colorless, due to lack of strong sit¬
uations to give him opportunity
for much more than walk-on. Gene
Barry and Jacques Aubuchon as
Federal agent and racketeer, re¬
spectively, handle themselves in
okay fashion* and Sandra Knight
is a fresh newcomer, playing part
of a. girl in love with Mitchum.
Trevor Bardette is capable, too, as
Mitchum’s father.

. Technical credits are well exe¬
cuted, Jack Marshall's music score
contributing an effective note,
Harry Marker doing a good job
with his editing and fast photog¬
raphy provided by Alan Stensvold
4nd David Ettinson. Whit.

Plumb, to try the stuff and almost
gets them hooked, except for Bak¬
alyan, who resists. Gigi Perreau is
the nice young girl iri school,
whose good influence helps .Bak¬
alyan stay away from the mari¬
juana and prevent his involvement
in violence and killing that even¬
tually entraps the rest.

Richard C. Sarafian’s screenplay
j is often very adept at recreating
i the kind of language with which
the young communicate—or fail to.,
\ A . criticism is that some of the ]
j adults seem too dense and thought-
• less in their handling of their jun¬
iors; But that’s the way the kids
see it, fair or not,

Scott Marlowe’s performance, un¬
der William Witney’s direction, is
exceptional. His character is never
made particularly sympathetic, ex¬
cept for a conventional swipe at
.background by showing a drunken
father, but he generates genuine
tenderness and sympathy. Miss Per¬
reau, Bakalyan, Jones and. the
others in the cast perform capably
under Witney’s guidance.

Harry Birch’s photography has a
good documentary quality about it
and Raoul Kraushaar’s music sim¬
ulates the unreality that the story’s
characters operate in.

The Elmer Rhoden Jr. produc¬
tion is; the kind of seamy story, in
which the: seams are laid open and
exposed so that every sweaty
thread is seen, that almost ap¬
proaches the Italian neo-realism.
It is an exploitation picture but it
also has some thought content.

Powe.

The Cool and the Crazy

Standard keener exploltation-
er. Narcotics among the high-
school trade. Good b.o. for its
kind.

Hollywood, April 18.

American International release of an
E. C. Rhoden Jr. production. Stars Scott
Marlowe, Gigi Perreau, Dick Bakalyan.
Dick Jones; feature* Shelby Stbrck; Mar-,
vin J-. Rosen, Caroline von Mayrhauser,
Robert Hadden, Kenneth Plumb. Directed
by William Witney. Screenplay, Richard
C. Sarafian; camera;- Harry Birch; music,
Raoul Kraushaar; editor, Helene Turner.
Previewed in HoUywood, April"18, *58.
Running time, 7* MINS.

Bennie Saul Scott Marlowe

Amy:.... Gigi Perreau

Jackie Barzan ..... ........ Dick Bakalyan

Stu. Summerville ..■-> Dick Jones

Lf. Sloan Shelby-Storck

Eddie ... Marvin J. Rosen

Mrs. Ryan......Caroline von Mayrhauser

Cookie. .................. Robert Hadden

Marty - -...Kenneth Plumb

Mr. Saul ............... Anthony Pawley

Sgt. Myers.. James Newman

PpUce Sgt. Joe Adelman

Amy's mother.. Jackie Storck.

Amy's father ..... v.... Leonard Belove

Blue Note. Proprietor.. .Jim Bysol

Drunk .,.........,. ... John Hannahan.

American International's “The
Cool and the Crazy” is a low-
budget exploitation item but it has
the irritating itch of reality about
it. Iri some good: scenes viewer gets
feeling that these are Teal kids
with terribly real; problems, de¬
spite the fact that the story of
teenage exposure to narcotics has
been covered before. “Cool arid
Crazy” is part of a dual package
(with “Dragstrip Riot”) that lives
up to its sensational advertising
campaign.

Scott Marlowe plays the high-
school student who drifts into
pushing marijuana through his
own use of the weed. He gets his
classmates, Diek Bakalayan, Diotc
Jones, Robert Hadden and Kenneth,

The Camp on Blood
Island

(BRITISH-MEG ASCOPE)

Japanese prisoner of war
meller . with contrived situa¬
tions, too: much obvious brutal¬
ity add. too little stellar value
to be; a big click.

: London, April 15.

. Hammer (Anthony Hinds) production
and release. Stars Carl Mohner. Andre
Morell. Edward Underdown, Walter Fitz¬
gerald. Directed by Val Guest.- Screen¬
play, Jon Manchip White, Val Guest;
camera/ Jack Asher;, editor, BiU Lenny;
music, Gerard Schurmarin. At London
pavilion, London.-Running time; 12 MINS.

Piet Van Elst .. Carl Mohner

Colonel Lambert......_:.Andre Morell

Major - Dawes......., .Edward Underdown

Cyril Beattie .. Walter Fitzgerald

Lt. • Bellamy . PhU Brown

Kate Keiller ............ Barbara Shelley.

Father .Anjou . Michael Gdodliffe.

Tom Shields .Michael Gwynn

Doctor Keiller....... Richard Wordsworth

Sergeant Major.........Edwin Ritchfield

Colonel Yamamitsu. ...... Ronald Radd

Captain Sakamura........Marne Maitland

Interpreter Wolfe Morris

Jap Driver .............. Michael Ripper

Mrs. Beattie .v Mary Merrall

Mila . ......... -- . LillaneSottane

Thin Woman.... . Grace Denbigh RusseU.

“Camp on Blood Island” is Ham¬
mer Films’ latest and most ambi¬
tious. project in a program of hor¬
ror films . which, currently, have
been hitting the boxoffice jackpot.
As usual, this Hammer film has
been tagged with an “X” certifi¬
cate, which means that youngsters
under 16 cannot see it in Britain.

The yam, based on a real life
incident, takes place in a Japanese
prisoner of war camp, ruled over
by a sadistic commandant who has
sworn to'massacre all the British
prisoners should Japan lose the
>var. The British officers leam on
a secret radio that the war has
ended but, somewhat implausibly,
they manage to keep the secret
from the Nips until the end of the
film when they stage a highly suc¬
cessful revolt.

' There are as many holes iri the
film as there are in a fishing net.
Yet it holds the attention mainly
because of the frightful realization
that such things did actually hap¬
pen in the war. It is a film which
will jerk out of complacency any
person who now tend to regard the
Japanese as not being as bad as
thought during the war.

The dialog and situations have
been devised on the very simple
premise that all Japs are rats. This
lack of subtlety, both in writing
and direction by Val Guest, mars
the film and makes the. prison
scenes far less, effective than those
in “Bridge on River Kwai;” Over
dark and; solpetimes fuzzy lensing
by Jack Asher does not help to lift
the film. out of a sombre rut.

Nevertheless, there are a num¬
ber of very satisfying perform¬
ances by Andre Morell, Carl Moh¬
ner,. Michael Goodliffe, Michael
Gwynn, Walter Fitzgerald, Marne
Maitland; Wolfe Morris Edward
Underwood and others as assorted
British soldiers and Japs. The
femme side has little opportunity
to shine but Barbara Shelley, Mary
Merrall and Jacqueline Curtiss
grasp their limited opportunities
with skill. The production side
have done a convincing job in its
sets and location work. Hence, it’s
a pity, that the whole affair has the !
effect of being a rushed job. I
Rich, j

Kathy O

Good comedy with no top
names to help b.o.

Hollywood, April 18.

Universal release of a Sy Gomberg
production. .Stars Dan Duryea. Jan. Ster¬
ling. Patty McCormack. Mary Fickett;
with Sam Levene, Mary Jane Croft; also
Rickey Kelman; Terry Kelman, Ainslio
Pryor, Barney PhiUips. Mel Leonard,
Casey Walters. Walter Woolf King. Alex¬
ander CampbeU, Joseph Sargent. Mary
Carver. Directed by Jack Sher. Screen¬
play by Jack Sher and Sy Gomberg; from
a magazine story by Jack Sher; camera,
Arthur. E. Arling; music. Frank Skinner:
film : editor. George Gittens. Previewed
April 18. *58. Running time, 99 MINS.
Harry Johnson Dan Duryea

Celeste Saunders ......-..... Jan Sterling

Kathy O'Rourke ...... Patty McCormack

Helen Johnson .... Mary Fickett

Ben Melnick ........... . Sam Levene

Harriet Burton .. Mary Jane Croft

Robert *‘Bo". Johnson ,... Rickey Kelman

Lieut. Chavez .. Ainslie Pryor

Matt Williams .. Barney Phillips

Sid . .. Mel Leonard

Billy Blair . Casey Walter*

Donald C. Faber_Walter Woolf King

Bixby ...Alexander CampbeU

Mike Joseph Sargent

Marge .........,.'... Mary Carver

For Patty McCormack, who plays
“Kathy O’,” this Universal comedy
shows that a bad environment as
well as a bad seed can concoct a
brat. Evidencing the same staunch
talerii, Miss McCormack is not
quite as mean as she was in “The
Bad Seed,” and this story about
Hollywood turns out to be a sat¬
isfying comedy somewhat reminis¬
cent of the farcical features of two
decades ago. Because there’s little
top star value, however, it will take
a hefty exploitation campaign* be¬
fore the return is commensurate
with the offering. Pic’s title tune,
already cut for Dot Records by
Miss McCormack, could possibly
lend a helping hand.

Producer Sy Gomberg and direc¬
tor Jack Sher, both scripting from
a SatEvePost story by Sher, have
filmed “Kathy O’ ” with comedy,
warmth and suspense. The com¬
edy, especially an uproarious scene
aboard a Pacific fishing boat, is de¬
lightful; the warmth may bring out
a handkerchief or two; and the sus¬
pense—well, there’s one scene that
without question should raise as
hearty a scream as Dracula could.
With the tale set within the film
industry. Universal has taken good
advantage of Universal, using the
Studio City lot for locations and
adorning' set walls with photo¬
graphs of UI actors.

It’s evident that no one connect¬
ed with this picture had much faith
in the Dodgers moving to Los An¬
geles, for a black hat marked “An¬
gels” plays a major role in the film.
It’s a small point, really, but it is
too bad something couldn’t be done
about all those references to a now
non eristent team.

Miss McCormack plays a little
devil, uncooperative and spoiled
beyond reason. As a child star
-“who’s loved by millions -and yet
loved by no one,” she is an orphan
whose guardian aunt treats her
more an as investment than a hu¬
man being. Dan Duryea is a pub¬
licity man -at the moppet’s studio
and is handed the unwanted task
of keeping her in hand while she’s
being interviewed , by Jan Sterling,
a noted magazine writer who, in¬
cidentally, is Duryea’s former; wife.

TheTe are two stories here—a
tender relationship which develops
between the young actress and the
magazine writer plus a conflict be¬
tween Duryea and his present wife
created by the attention he pays to
his former wife. The first is full
and rich, the second Innocent,

When the girl’s aunt goes back
on her word, the actress runs away
to be Writh Miss Sterling, is inter¬
cepted by Duryea and taken to his
home, and the whole affair turns
into a reported kidnaping. Fear of
reprisal keeps Duryea from turn¬
ing the tot in, arid she’s not anxious
to leave Duryea’s two young sons
anyway. Everything eventually
turns out well, with the girl losing
her blonde pigtails and her surly
attitude.

Miss McCormack shows remark¬
able feeling for the many character
changes she assumes in this film.
Duryea and Miss Sterling do very
well and Mary Fickett is tops in
a tender, sympathetic portrayal of
Duryea’s wife. Sam Levene adds
a good deal of comedy, with Mary
Jane Croft and Ainslie Pryor so¬
bering things up in good fashion.
Rickey and Terry Kelman are joy¬
ously. naive as the publicist’s sons.

Arthur E. Arling’s color photog¬
raphy is alluring, with Frank Skin¬
ner’s score used nicely to set mood.
The title song, ably written by
Charles Tobias, Ray Joseph and
Jack Sher, is sung on film by The
Diamonds. Other credits—sound
by Leslie I. Carey and Joe Lapis,
art direction by Alexander. Golit-
zen and Bill Newberry and editing
by George Gittens—=are handled
w'ith taste. Ron.

Jack Dahmer, city manager at
Beaumont for the Jefferson
Amusement Co., has been shifted
to Port Arthur, Texas, in a similar
capacity.

8

PICTURE GROSSES

y&RlETY

Wednesday, April 23, 1958

Los Angeles, April 22. ■<

First three games between, the
L.A. Dodgers and Frisco Giants,
launching major league baseball
here, is obviously cutting into biz
here this session since the three
contests drew well over 100,000
paid admissions. Fine weather also
took many folks away from the
cinemas and to the. beaches.
“Young Lions’' in second stanza in
four theatres paces the city at solid
$33,000. But other regular dates
are suffering.

New entrants show little
strength. “Brothers Karamazov,”
in first multiple-run, looks, light
$14,600. “High Cost of Loving” is
pale.

Among the hard-ticket pix,
“Windjammer,” in second Chinese
week, is pleasing $22,500- “Bridge
Kwai” is . Steady $15,000 at the
Egyptian in 18th week. Another
hard-tiCket film, “Around World in
80 Davs” is strong $16,200 at Car-
thay in 70th stanza. “Teacher’s
Pet” is dipping in. fifth week at
Hollywood Paramount.

Estimates for This Week

Los Angeles; Hollywood <FWC)
(2 097; 756; 90-$1.50>—“Lafayette
Escadrille’’ AVID and “Stakeout on
Dope Street” (WB>;

Broadway Grosses

Estimated Total Gross

This Week. . $559,300

(Based on 22 theatres)
Last Year . . . . . . $828,800

(Based on 25 theatres)

K.C.:‘Blues’

Kansas City, April 22.
Interest is centered this week on
“Cool and the Crazy,’’ new Elmer
Rhoden, Jr., production having its
preem in four Fox Midwest thea¬
tres and racking up a sock total.
Like its predecessor, “The Delin¬
quents,” this one also was filmed
here and looks to do as well at the
boxoffice. Also new is “St. Louis
Blues” at Paramount but it’s only
, mild. Rest of city has holdovers,

.. . Pale $9,000. j“Bridge on River Kwai” going a

Last week, Los Angeles. “Long,. highly unusual fourth week at the
iVOthl (5th \vk-5 • K.-ci Mi/UonH “Toiinhar’t PpI” it in

‘Blues’ Fair $7,000 In
Port; ‘Lions’ Big 8G, 3d

Portland,.; Ore., April 22.

Although the city is loaded with
holdovers and extended-runs, biz
continues brisk here Currently.
Best newcomer appears, to be “St,
Louis Blues,” which is barely fair
at Paramount. “Bridge on River
Kwai” shapes lofty in fourth Or¬
pheum round. “Marjorie Morning-
star” is rated nice in second inning
at Broadway. “Young Lions” looks
big in third Fox session.

Estimates for This Week
■ Broadway (Parker) (1,875; $1-
$1.50) — "Marjorie .Morningstar”
(WB) (2d wk): Nice $7,000. Last
week, $7,600.

Fox (Evergreen) (1,536; $1-$1.50)
—“Young Lions” (20th) <3d wk)..
Big $8,000. Last week, $7,300. ;

Liberty (Hamrick) <1,890; $1-

$1.50)—“Girls On Loose”. (U) and
“Live Fast, Die Young” (U). Slim
$4,000 in 6 days: .Last week, “King
Solomon’s Mines''. (M-G) and “7
Brides 7 Brothers” (M-G) (reissues),
$4,700. . - ;

. Orpheum (Evergreen) (1,600; $1-
$1.50)—“Bridge On River Kwai”
(Col) (4th wk). Lofty $12,000. Last
week, $12,500. .

Paramount,(Port-Par) (3,400; $1-
$1.50)—“St. Louis. Blues” (Pari and
“Alligator Named. Daisy" (Rank).
Fair $7,000. Last week, “Run Sil¬
ent, Run Deep’’ (UA) and “Mail On
Prowl” (UA) (3d wk), $5,300.

days), $3,300. Hollywood with Or-
pheum. Uptown, “Run Silent.. Run
Deep” (UA), “Cross Up” (UA) (2d
wk>, $10,900.

Hillstrift, Hawaii (RKO-G&S)
(2,752; 1,106; 90-$1.50) — “Hong

Kong Affair” <AA) and “Man from
God’s Country” (20th). Drab
$5,300. Last week. Hillstreet,
J Man from Alamo” >U). “Wings of
Hawk” (U) (reissues!, $3,200. Ha¬
waii with State. “Viking Women”
(AI), “Astounding She-Moiister”
(AD, $8,700.

State, Iris, Ritz (UTAC-FWC>
(2,404; 825; 1.320; 90-$1.50)—

“Brothers Karamazov” (M-G) (1st
multiple house run) and “High
Cost of Loving” (M-G). Light $14,-
600. Last week. Iris, Ritz, “Snow
White” (BV), "Tammy and Bache¬
lor” <U) treissues) (3d wk), $2,700.

New Fox, Uptown (FWC) (765;
1,715; 90-$1.50>—“Long, Hot Sum¬
mer” 120th) (1st multiple-house
run) and “God Is My Partner”
(20th). Slow $6,700. Last week.
New Fox with Downtown Para¬
mount^ Wiltern, “Sayonara” (WB),
“Forbidden Desert” (WB) (3d wk),
$19,000.

Downtown (SW) (1,757; 90-$1.50)
-—“Jumping Jacks” (Par) and
“Scared Stiff” (Par) (reissues):

(Continued on page 18)

‘Blues’ Okay $8,500 m
Cincy; ‘Search’ Torrid
16G; lions’ Big 8G, 3d

. Cincinnati, April 22.
Outlook for Cincy first-runs this
canto is moderate, tamed by warm
weather’s arrival and outdoor lure.
“St. Louis Blues,” the lone new¬
comer, shapes barely okay at the
Palace. Stoutest holdovers are
“Bridge on River Kwai” and
“Young Lions.” “Marjorie Morn¬
ingstar” is only fairish in second
round at the Albee. “Search for
Paradise” is climbing in 20th week.
Hilltop artie Guild is solid with
•’Beautiful But Dangerous.”. Sub¬
urban Valley Theatre resumes're¬
served seat policy Wednesday (23)
with Todd-AO “South Pacific.” The
house 'initiated first-runs with
“Around the World in 80 Days.”

* Estimates for This Week
Albee (RKO) >3,100; 90-$l.25V—
“Marjorie Mornmgstar” (WB) (2d
wk). Fairish $7,500 after $11,000
bow.

Capitol (SW-Cinerama)

third week at the IJoxy as is
“Young Lions” at the Uptown;.
“Seven Wonders of World” closed
out Sunday at the. Missouri with 35
weeks to its credit . Weather very.
springlike and obviously of doubt¬
ful value to theatre biz.

Estimates for This Week

Glen, Dickinson, Shawnee Drive-
in, Leawood Drive-in (Dickinson.)
(700; 750; 1,100 cars; 900 cars; 75-
90>—“Escapade in Japan” (U) and
“All Mine To Give” <U). Ups the
calibre of films here, but only mod¬
est $6;000 looms. Last week; “Tall
Stranger” (U) and “Tammy and
Bachelor” (U) (2d run), $4,000..' .

Kimo (Dickinson) (504; 90-$1.25)
—“God Created Woman” (Kings)

• tilth wk). Pleasant $2,200; holds.
Last week, $2,500.

Midland (Loew) <3,500; 90-$1.25)
—“Bridge on River Kwai” (Col)
(4th wk). Unusually long run for
this big house, fine $5,500. Last
w T eek, $8,000.

Missouri (SW-Cinerama) (1,194;
$1.25-$2) — “Seven Wonders of
W’orld” . (Cinerama) (35th wk).
Closes run with real money as late
comers try to see pic. Great $9,000.
in 5 days. “Search for Paradise”.
(Cinerama) opens this week.

Paramount (UP) <1,900; 75-90)—
“St. Louis Blues” (WB) and “High
Hell” (Par). Mild $6,500. Last
week, “Marjorie Morningstar”
(WB) (2d wk>, $5,000.

Rockhill (Little Art Theatres)
(750; 75-90)—“Nights of Cabiria”
(Lopert). Nifty $2,400. Stays on.
Last week; “All at Sea” (M-G) (2d
wk), $1,400. .

Roxy (Durwood) (879; 75-90)—
(Continued on page 18)

PhiUy; ‘Lions 20G

jphjladejphia, April 22.

Last Saturday proved to be about
the only really sock day of current
session here, with another, balmy
Sunday finding many folks head¬
ing for the outdoors rather than
the Cinema. “Merry Andrew,” lone
newcomer, is rather disappointing
though total coin measured up
fairly okay. “Young Lions” con¬
tinued huge in third round at the
Fox while “Bridge on River Kwai”
still is listed as terrific in sixth
Randolph stanza. “South Pacific”
is holding very nicely in fourth
round at the Midtown.

Estimates for This Week

Arcadia (S&S) (526; 99-$1.80)—
“Farewell To Arms” (20th) (8th
wk). So-so $5,000, Last week;
$5,500.

Boyd (SW) (1,430; 75-$1.80) —
“Long, Hot Summer” (20th) (3d
wk). Fair $10,000. Last week,
$ 11 , 000 .

Fox (National) (2.250; 65-$1.25)—
“Young Lions” (20th) (3d wk).
Huge $20,000. Last week, $28,000.

Goldman (Goldman) (2.250; 65-
$1.25) — “Merry. Andrew” (M-G).
Okay $13,000. Last week, “Snow
White” (BV) (reissue), (3d wit),
$17,000.

Midtown (Goldman) (1.000; $2-
$2.75)—“South Pacific”’ (20th) (4th
wk). Holding at $15,000. L$st
week. $17,500. .

Randolph (Goldman) (1,250; 65-
$1.25)—"Bridge on River Kwai”
(Continued on page 18)

Hub Stout; ‘Brothers’ Wow $25,'

Key City Grosses

Estimated Total Gross
This Week .. - $2,524,500

(Based on 23 cities and 241
theatres , chiefly first runs, in¬
cluding N. YJ
Total Gross Same Week
Last Year ......... $3,424,100

(Based on 23 cities and 253
■theatres.)

St. Loo;‘Mari’14G

' St. Louis, April 22.

Local pix patrons are having a
problem this week deciding which
cinema to turn to, since all first-
runs except two are sporting new
bills. “South Pacific” at the Page¬
ant shapes sock. But the biggest
coin is going to “Long, Hot Sum¬
mer” at the Fox. “Witness for
Prosecution” continues nice in
eighth week at Orpheum. “Mar¬
jorie Morningstar” . also is big at
the St. Louis.

Estimates for This Week

Esquire (Shukart-Levin) (1,500;
$1.50-$2.50) — “Bridge on River
Kwai” (Col) (7th wk). Sixth was
big $11,600. Last week, $14,000.

Fox (Arthur) (5,000; 60-75)—

“Long, Hot Summer” (20th) and
“Count Five and Die” (20th).. Big
$16,000. Last week, “St. Louis
Blues” (Par), $12,500.

Loew’s (Loew) ' (3,200; 60-90)—
“Paths of Glory” (UA) and “Fort
Bowie” (UA). Fair $8,000. Last
.week, “Merry Andrew” (M-G) and
“Handle With Care” (M-G) (2d wk),
$7,000.

Gipheum (Loew) (1,900; 60-90)—
“Witness For Prosecution” (UA)
(8th wk). Nice $6,800. Last week,
$7,500.

. Pageant (Arthur) (1,000; $1.80-
$2.25) — “South Pacific” (20th).
Sock $10,000.

Richmond (Arthur) (1,000; $1.25)
—‘Wife for Night” (Indie). Fair
$1,800. Last week, "Bride Much
Too Beautiful” (Ellis) (4th wk),
$ 2 , 000 .

St Louis (Arthur) (3,800; 90-
$1.25) — “Marjorie Morningstar”
(WB). Big $14,000. Last week,
“Farewell to Arms” (20th) (4th wk),
$ 10 , 000 .

Shady Oak (Arthur) (560; $1.25)
— ‘Paradise Lagoon” (Co). Oke
$2,500. Last week, “Sins of Casan¬
ova” (Times), $2,000.

Minneapolis, April 22.. ’
While there continues to be an
abundance of Holdovers, two siz¬
zling new entries.'“Marjorie Morn¬
ingstar” and “Long, Hot Summer”
will perk up the Loop substantially
this stanza. Latter is especially
smash.

Most holdovers are still pull¬
ing. It’s' 41st and eighth weeks,
r esp e c t i v e 1 y, for hard-ticket
“Around World in 80 Days” and
“Search for Paradise”; sixth for
(1.376; j “Bridge on River Kwai,” fourth for
$I.20-$2.65> — “Search for Para-j “Run Silent, Run Deep,” third for
dise” (Cinerama) >20th. wk): Ad-1“Young Lions” and moveover for
Vancing to hefty $16,000 on week- i “Paris Holiday.” Warm, pleasant
end improvement. Last week, weather has been cutting into pa-
$15,000. itronage.

Grand (RKO) *1,400; 90-$1.25)— Estimates for This Week .
“Young Lions’’ (20tlU >3d wk). Still j Academy (Mann) (947; $1.50-
big at $8,000 or near after $9,500 j $2.65V—“Around World in 80 Days”
in second round. j (UA) (41st wk). Three more stanzas

Guild (Vance) (300; 50-90) — to go before “South Pacific” takes
“Beautiful But Dangerous’’ (20th),! over. Good $9,000. Last week,
Sweet $1,700. Helds. Last week, , l $8,500.

“Ladykillers” (Indie) and “To Paris j Century (SW-Cinerama): (1.150;
With Love” * Indie) (reissues), J $1.75-$2.65) — “Search for Para-
$1,100. dise” (Cinerama) (8th wk). Hot

Keith's (Shor) (1.500: 90-$1.25>—{$17,000. Last week, $17,300. .
“Bridge on River Kwai” (CqP <4th ] Gopher. (Berger) (.1,000; 85-90)—
wk). Hotsy $9,000 after $12,000 in»“Run Silent, Run Deep” (UA) (4th
third week. ; wk). Bows out after satisfactory

Palace (RKO) (2,600; 90-$1.25)— showing, having been solid in ini-
**St. Louis Blues” (Par). Just okay | tial fortnight. Okay $3,000. Last
$8,500. Last week, “Run Silent, week, $3*500.

Run Deep” (UA) (2d wk>, $7,000. 1 Lyric (Par) (1,000; 90-$i:25)—

“Long, Hot Summer”: (20th). Upped
admission no deterrent here. Looks
great $12,000. Last week, “Lafay¬
ette Escadrille” (WB), $3,000.

“Summer holds on.

Radio City (Par) (4,100; $1.25-
$1.50)—“Bridge on River Kwai”
(Col) (6th wk). Profits continue to
roll in. Big $10,000, Last week,
$ 12 , 000 .

RKO Orpheum (RKO) (2,800; 75-
90)—“St. Louis Blues” (Par/ and
“High Hell” (Par). One of the few
twin bills for- this house; Slow-
$5,000. Last week, “Paris Holiday”
(UA). $8,000.

RKO Pan (RKO) (1,800; 75-90)—
“Paris Holiday” (UA) (m.o.), Here
after nic.e RKO Orpheum stanza.
Oke $4,000. Last week, “From Hell
It Came” (AA) and “The. Disem¬
bodied” (AA), $3,000, at 85c top.

. State (Par) (2,300; 90-$1.25)

“M a r j o r i e Morningstar" (WB).
Fancy $11,000. .. Stays over. Last
week, “Merry Andrew” (M-G) (2d
wk, $4,500.

Suburban World (Mann) (700; 85)
—“God Created Woman” (Indieg
(2d wk) (2d run). Hasn’t worn out

‘Summer’ Sharp $9,000,
Seattle; ‘Blues’ OK 8G

Seattle, April 22.

First-run trade shapes spotty
here this stanza although there are
a few strong pix. "Long, Hot Sum¬
mer” . shapes'»socko at the Blue
Mouse, for one of standout show¬
ings of week. “Bridge on River
Kwai” still is great in iifth Para¬
mount session. “Young Lions”
looks slick in third Fifth Avenue
week.

Estimates for This Week

Blue Mouse (Hamrick) (800; 95-
$1.50) — “Long, Hot Summer”
(20th). Sock $9,000 or near. Last
week, “Merry Andrew” (2d wk),
$3,800.

Coliseum (Fox-Evergreen) (1,870;
95-$1.50)—-“St. Louis Blues” (Par)
and ‘High Hell” (Par). Oke $8,000.
Last week, “Paris Holiday” (UALl
(2d wk). $6,800.

First Avenue (Fox-Evergreen)
<2,500; 95-$L50) — “Young Lions”
(20th) (3d wk). Slick $8^00. Last
week, $8,700.

Music Box (Hamrick) (850; 95-
$1;50) — “Marjorie Morningstar”
(WB) (m.o.). Good $3^00 for third
week downtown. Last week, “Ger-
vaise” (Cont), $2,100.

Music Hall (Hamrick) (2,200; 95-
$1.50)—"Saddle Wind” (M-G) and
“Out of Clouds” (Bank). Drab
$4,000. Last. week,. "Marjorie
Morningstar” (WB) (2d wk-4 days),
same.

Orpheum (Hamrick) (2,700; 95-
$1.50)r—"Girls in Love” (U) and

weeks downtown to great business
previously. Lively $2,500. Last
week, $2,900.

World (Mann) (400; $I.25-$I.50)
—"Young Lions” (20th) (3d wk).
Powerful $7,000. Last week, $8,000.

ww run/, nasn i worn outi ^f ,---

its welcomt.«ven though Itran

$5,000. L^t week, “Run Silent’
(UA) (3d Wk), $4,800.

Paramount (Fox-Evergreen) (3,-
107; 95-$1.50)—-’‘River Kwai” (Col)
(5th wk). Great $11,500. Last
week, $12,200.

Boston, April 22.

Hypoed by school vacations and
great weather, crowds turned out
this session to build grosses at first-
run houses to the best in a long
time. Of the new product in,
'Brothers Karamazov” leads with a
sock take’at the State. “Macabre”
is hotsy at Fenway and Paramount
combo. Holdovers predominate
with “Long, Hot Summer” still big
in third Memorial round.

“Maqorie Morningstar” . con¬
tinues good in third week at the
Astor. “The Goddess,” : world
preeming at the Beacon Hill, is
very sharp. On the hard ticket
front, “South Pacific”.is smasheroo
in third fram^ at the Saxon.
"Bridge On River Kwai” is pow¬
erful in 17th week. “Search For
Paradise” is still great in 22d ses¬
sion at -the Boston. Despite gloom
merchants, Hub exhibs are feeling
more optimistic after a series 01
winter-spring northeast storms, 19
in all, which invariably struck on
weekends.

Estimates for . This Wet*

Astor (B&Q) (1^372; 75-$1.25)—
‘Marjorie Morningstar” (WB) (3d
wk). Good $14,000. Last week,
$16,000.

Beaeon Hill (Sack) (678; 90-$1.50)
—“Goddess” (Col). First week was
rousing $11,500. Holds.

Boston (SW-Cinerama) (1,354;
$L25-$2.65)—"Search for Paradise”
(Cinerama) (22d wk). Great $17^-
500. Last week, ditto,

Capri (Sack) (990; 50-$l:50)—
“Stage .Struck”. (BV) and “How to
Murder Rich Uncle” (Col). Third
week began Saturday (19).. Second
week was slick $7,500.

Exeter (Indie) (1,300; 7541.25)—
‘Lucky Jim” (Indie). Second week
started Sunday (20). First was fair
$4,500.

Fenway: (NET) (1,373; 60-$l-10)—
“Macabre” (AA) and “Hell’s .5
Hours” (AA). Bright $8,500. Last
week, “Cole Younger” (AA) and
“Missouri Traveler” (BV), $4,500.

Gary (Sack) (1^40; $1.50-$2.75)-^
“Bridge on River Kwai” (Col) (17th
(Continued on page 18)

‘Lions’ Still Leads in
Pitt, Rngged $12,000,3d,
‘Pacific’ Stout 15G, 2d

. Pittsburgh, April 22.
Warm weather and opening of
home baseball season hurting some
but the two downtown blockbus¬
ters, “Bridge . on . River Kwai” at
Harris and “Young Lions” . at
Fulton are holding up solidly.

Only new picture downtown: is
“Merry Andrew” and it’s dying
while abbreviated third session for
"Marjorie Morningstar” is doing
nothing at Stanley. “South Pacific”.
at Nixon is showing strength in
second round.

Estimates for This Week
Fulton (Shea) (1,700; 99-$1.50)—
“Young ’Lions” (20th) (3d wk).
Heavy weekend trade and continu¬
ing press support holding this to
big $12,000. Last week, $14,000.

Guild (Green) (500; 99-$1.25) —
“Gervaise (Cent) (3d wk). Looks
like modest $1,600. Last week;
$ 2 ^ 00 .

Harris (Harris) (2,165; 99-$1.50>
—“River Kwai’ * (Col) (4th wk).
Dropping off some but Saturday
and Sunday biz is still terrific with
week heading for $14,000. Last
week, $17,000.

Nlxdn (Rubin) <1,500; $1.25-$3)—
“South Pacific” (20th) (2d wk).
Starting to attract party trade and
block ticket sales. Close to solid
$15,000 on. second 10 showings.
Last week, $17,000.

Penn (UA) (3,300; 80-$1^5)—
"Merry Andrew” (M-G). Most dis¬
mal showing s Danny Kaye picture
has ever made here and a mystery
since notices were generally very
favorable. Be lucky to get a woe¬
ful $6,000. Last week, "Run Silent,
Run Deep” (UA). (2d wk-5 days),
$7,000. •

Stanley (SW) (3,800; 99-$1.50)—
“Majorie Morningstar” (WB) (3d
wk). Getting only 4 days on latest
h.o. and doesn’t figure to do more
than lean $5,000 in that period.
Last week, $10,000.

Squirrel Hfll (SW) (000; 99-$L25)
—“All At Sea” (M-G) (2d wk).
First Alec Guinness this sure-seat-
er_ has ever played to. miss out. .
Less than $2,000, with “Bonjour.
Tristesse” (Col.) replacing. Last
week, $2,500. '

• Warner (SW) <I,5G(Jr50-$1.25)—
"Snow White” (BV)-(reissue). Slow¬
ing down but nearly $10,000 isn’t
bad at this stage of run. Could
possibly hold again. Last week,
hotsy $11,000.

9

Wednesday, April 23, 1358 PICTURE GROSSES

; ‘Elms' Sockcroa

cl A fUMI ‘0_L’M. J-.i 10 A <1 • »

Smash 2% Days

Chicago, April 22.

. Spring in full bloom figures to
cut into overall Loop take: this ses¬
sion though the big ones are hold¬
ing to hefty biz. For-adults-only
“Desire Under Elms” rates a socko
$14,000 first round at the Esquire
while “Search for Paradise”, looks
only slow $13,000 in first, seven
shows at Palace.

“Teacher’s Pet” is headed for a
bright - Woods second round.
“Young Lions” is sockeroo iii a
third stanza at. Roosevelt. ‘‘Merry
Andrew” is having/ a mild third
round at the Loop.

“Long, Hot Summer” looms
warm in Oriental fourth week.
“Run Silent,'Run Deep** eyes a
nice fourth week at the United.
Artists. “Bridge on River Kwai” is
boff in sixth at the State-Lake.
“Snow White” shapes happy at
Garrick in sixth. “Peyton Place”
still is bright in eighth at the
Chicago.

Of the hard-ticket pix. “South
Pacific” looms a sparkler in fourth
MeYickers session while “Around
World in 80 Days” rates a solid
55th weefcer at Todd’s Cinestage.

Estimates for This Week

Carnegie (Telem’t) (485; $1.25)—
‘^Miss Julie” (Janus) (3d wk). Oke
$3,000. Last week, $3,200.

Chicago (B&K) (3,900; 90-$1.80)
—“Peyton Place” (20th) (8th wk).
Fine $18,500. Last week. $22,000.

Esquire (H&E Balaban) (1,350;
$1.25-$1J50)—“Desire Under Elms”
(Par). Smash $14,000. Last week,
“Escapade in Japan” 4 (U) (2d wk),
$ 6 , 000 .

Garrick (B&K) (850; 90-$1.25)—
"Snow White” (BV) (reissue) (6th
wk). Hardy $9,000. Last week,
$ 12 , 000 . v .

Loop (Telem’t) (606; 90-$1.50)—
“Merry Andrew” (M-G) (3d wk).
Mild $7300. Last week, $11,500.

MeYickers (JL&S) (1,580; $1.25-
$3^0)—“South Pacific” (20th) (4th
wk). Fancy $26,000. Last week,
$27,000.

Monroe (Jovaii) (1,000; 65-79)—
“Return of Dracula” (UA) and
“Flame Barrier” (UA). Fair $5,800.

(Continued on page 18)

‘Lions’ Good at $8,500,
Baho;?acific’14G,3d;
‘Kwai’ Lusty.9G, 5th

Baltimore, April 22.

Sunny, warm weather came in
over the weekend and exhibs are
feeling the pinch. Looking nice in
spite of it are “Bridge on River
Kwai,” good in fifth at the Hippos
drome, and “The Young Lions,”
fine in second at the Century.
“Razzia” shapes trim in second at
the Cinema after a big opener.
“South Pacific” is okay in third at
the New. “Brothers. Karaifiazov”
opened warmish at Film Centre.
“Run Silent, Run Deep” is tepid
in second at the Stanley. But
“Witness for the Prosecution” is
holding its own in eighth at the
Mayfair, where still nice.

Estimates for This Week

Century (Fruchtman) (3,100; 50-
$1.50)—“Young Lions” (20th), (2d
wk). Good $8,500 after $14,000
opener!

Cinema (Schwaber) (460; 50-

$1.25)—“Razzia” (Kass) . (2d wk).
Trim $3,500 after $5,600 opener.

Film Centre. (Rappaport) (890;
50-$1.50)—“Brothers Karamazov”
(M-G). Oke $8,000. Last week,
“Merry Andrew” (M-G) (3d wk),
$ 6 , 000 .

Five . West (Schwaber) (460; 50-
$r.25) —“Bride Is .Much Too Beau¬
tiful” JEllis) (4th wk). . Fair $2,000
after $3,000 in third.

Hippodrome (Rappaport).. (2,300;
50-$1.50)—‘Bridge on River Kwai”
(Col) (5th wk). Tall $9,000 after
$16,000 in fourth.

Mayfair (Frutchman) (980; 50-
$L25X—“Witness for Prosecution”
(UA) (8th wk). Holding nicely at
$4,000 after $6,500 in seventh
frame.

New (Fruchtman) (1,600; $1.50-
$2 50)—“South Pacific” (20th), (3d
wk). Near okay $14,000 after $15,-
000 in second.

Playhouse (Schwaber). (460; 50-
$1.25) — “Novel Affair” (Cont).
Slow $2,000. Last week, “Lady-
killers” (Rank) and “Paris With
Love” (Rank) (reissues) (2d wk),
$1,500.

Stanley (Fruchtman) (3,200; 50-
$1.25)—“Run Silent, Run Deep"
(UA) (2<Twk). Light $6,000 after
$J.2,000 opener..

Town (SW - Cinerama) (1,125;
$1.25-$2.25)—“Cinerama Holiday”
(Cinerama) (3d wk). Fair $7,500
niter $7,000 dn second:' -

Estimates Arei Net

Film gross estimates as re¬
ported herewith from the vari¬
ous key cities, are net; i.e.»
without usual tax. Distrib¬
utors share oh net take, when
playing percentage, henCe the
estimated figures are net in¬
come.

The parenthetic admission
prices, however, as indicated,
include the U, S. amusement
tax.

lions Smash 26d
D.C.; ‘Deep’ 16G

Washington, April 22.

Three new entries combined .with
heavy tourist trade are hypoing
mainstem biz; “Young Lions” at
Palace is pacing the town with
hefty prospects, . helped by mar¬
quee lure plus favorable critical
reaction. “Run Silent. Run Deep-”
at Keith’s is another solid new-
comer. “Paris Holiday” at Capitol
however, shapes on the disappoint¬
ing side: /‘Marjorie Morningstar”
still is fine in third week at two
spots. “Bridge on River Kwai” con¬
tinues sock in sixth stanza at the
Trans-Lux, “South Pacific” is dis¬
appointing in third week at the
Uptown.

Estimates for This . Week

Ambassador - Metropolitan (SW)
(1,490; 1,000; 90-$1.50)—“Marjorie
Morningstar” (WB) (3d wk). Fine
$13,000. Stays. Last week, $20,000.

Capitol (Loew) (3,434; 90-$l.25)
— “Paris Holiday” (UA). Disap¬
pointing $16,000 -for a Bob Hope
pic. May stay. Last week; “Merry
Andrew” (M-G) (3d wk); $9,000 for
5 days.

Columbia (Loew) (1,154; 70-90)—
“Knights of Round ’Table” (M-G)
and “Ivahhoe” (M-G) (reissues).
So-so $5,000 after fine $8,500.

Keith’s (RKO) (1,850; 85-$1.25)^-
“Run Silent, Rim Deep” (UA).
Fancy $16,000, with critical kudos
helpings Stays. Last week. “Snow
White” (BV) (reissue) (2d wk),
$ 12 , 000 .

Palace (Loew) (2.350; 0O-$1.25)—
“ Young Lions” (20th). Pacing’town
With smash $26,000. Holds. Last
week. “Brothers Karamazov” (M-G)
(5th wk), $12,000.

Plaia (T-L) (276; 90-SI.50)—“God
Created Woman” (Kings) (24th
wk). Bright $5,000 after $4300 last
week. Stays op.

Trans-Lux (T-L) (600; $1.25-$2)—
“Bridge on River Kwai” (Coll (6th
wk). Sock $16,000 aftei: $18,000.
Holds over.

Uptown (SW) (1.100; $1.25-$3)—
“South Pacific” (20th) (3d wk>.
Steady $12,500 after disappointing
$13,500 in second. Remains below
hopes.

Warner (SW - Cinerama! (1,300;
$1.20-$2.40)—“Search for Paradise”
(Cinerama) (I6th wk). Fine $12,-
000 after $13,500 in- 15th week.
Holds on.

Un’Rich $11,000 In
Indpls.; "Marjorie’ 7G, 2d

Indianapolis, April 22.

Four holdovers on. the card of
five first-runs here this stanza have
kept grosses generally in the mod¬
erate groove. “Rodan” pulled such
a weekend surprise Mz that it will
be big opening . Week ait the Indi¬
ana. “River Kwai,” in fifth stanza
at Loew’s is holding okay. “Young
Lions,” in third at Keith’s, shapes
solid. . “Marjorie Morningstar’’ is
rated nice at the Circle on first
holdover week.

Estimates for This Week .

Circle (Cockrill-Dolle) <2,800; 90-
$135) — “Marjorie Morningstar”
(WB) (2d wkh Nice $7,000. Last
Week, $12,500.

Indiana (C-D) (3,200; 75^90)—
“Rodan” (DCA) and “Dead in
Small Doses” (Indie). Big $11,000.
Last week, “Jumping Jacks” (Par)
and “Scared Stiff” (Par) (reissues),
$ 6 , 000 .

Keith’s (C-D) (1,200; 75-$1.25)—
“Young Lions” (20th) (3d wk).
Trim $5,000. Last week, $9,000.

Loew’s (Loew) (2,425; 90-$1.25)—
“Bridge, on River. Kwai” (Col) (5th
wk). Hep.$5,500. Last week, $6,000.

Lyric (Cockrill-Dolle) (850; $1.25-
$2:20) “Raintree County” (M-G)
(10th wk). $5,000 in four days.
Last week, $9,500.

‘Lions’Lofty $15,000 In
Clever ‘Kwai’ 136, 6th

Cleveland, April 22.

Key houses are going along brisk¬
ly with strong holdovers : rdespite
summer-like weather which is dent¬
ing biz generally. “Lady Takes
Flyer” is not getting off ground at
the State though one of few new
pix. “Touch of Evil” is rated good
at Embassy. “Young Lions” still
is great in third Hipp session.
“Bridge on River 'Kwai” continues
sturdy in sixth at the Allen, after
getting a new house b.o._ figure
for first five weeks. .

Estimates for This Week

Allen (S-W) . (3,800; 90-$1.80)—
“Bridge on River Kwai” (Col) (6th
wk). Sturdy $13,000. Last week,
$16,500.

Continental (Art Theater Guild)
(850; $1.25)—“Only French Can”
(Indie). Fair $1,900. Last week,
“Don Giovanni” (Indie), $1,400.

Embassy (Community) (1,200; 70-
90)—“Touch of Evil” (U) and “Fort
Bowie’’ (U). Good $5,500. Last
week, “Ghost of China Sea” (Col)
and “Bitter.Victory” (Col), $4,500,

Heights Art ( Art Theater Guild)
(925; $1.25)—“All at Sea” (M-G).
Okay $2,200. Last week, “Nights
of Cabrinia” (LOpert) (2d wk),
$1,800. .

Hippodrome (Telem’t) (3,700;
$1.25-$1.50)—“Young Lions” (20th)
(3d wk). Excellent $15,000: Last
week, $18,000.

Lower Mall (Community) (500;
70-90)—“Panic in Parlor” (Indie)
and “Devil’s-General” (Indie) (re¬
issues). Passable... $2,500. Last
week, “Smiles of Summer Night”
(Indie) (2d wk), $2,000.

. Ohio (Loew) (1,244; $1.25-$2.75)
—“South Pacific” (20th) (3d wk),.
Okay $10,000 after same in second.

Palace (SW-Cinerama) (1,523;
$1.25-$2.40)—‘Seven Wonders of
World” (Cinerama) (12th wk). Nice
$12,500 after $15,000. !

State (Loew.) (3,500; 90-$l.25>—
“Lady Takes a Flyer” (U). Thin
$8,000 in 6 days. Last week,. “Run
Silent, Run Deep” (UA) (2d - wk), J
$10,000 in 9 days.

Stallman (Loew) (2,700; 90-$1.25)
— “Run Silent, Run Deep” (UA)
(m.o.). Good $6,500. Last week,
“Merry Andrew” (M^G) (2d wk),
$6,000 for 8 days! .

Prov.;‘Cowboy 6G

Providence, April 22.

Majestic’s “Young Lions” is get¬
ting biggest play hereabouts, with
a great session. State’s “Paths of
Glory” mild. Albee’s ‘‘Marjorie
Morningstar” is still good in third
session. I

Estimates for This Week

Albee (RKO) (2,200; 65-80)
“Marjorie Morningstar” (WB) (3d
wk). Good $6,000. Second was
$7,500.

Elmwood, (Snyder) (745; 90-$1.25)
—“Around World in 80 Days” (UA)
(28th wk). . Fairish $2,500. Last
week, $3,000.

Majestic (SW) (2.200; 65-80) —
“Young Lions” (20th). Attracting
most of the trade in town for sock
$12,000. Last week. “Long, Hot
Summer” (20th) and “God Is Part¬
ner” (fndie) (2d wk). $8,000.

State (Loew) (3,200; 65-80) —
“Paths of Glory” (UA) and “FOrt
Bowie” (UA). Mild $8,000. Last
week; “Run Silent, Run Deep” (UA)
and “Ride Out For Revenge” (UA)
(2d wk), $10,000.

Strand (National Realty) (2,200;
65-80)—“Cowboy” (Col) and “Go¬
ing Steady” (Col). Fair $6,000. Last
week; “Teacher’s Pet” (Par) and
“Spanish Affair” (Par) (2d wk),
$5,500. ..

‘Majorie’ Huge 216,
Toronto; "Wind’ 15G

Toronto, April 22.

Warm weather generally is dent¬
ing biz, ‘but it still is terrific for
such newcomers as “Marjorie
Morningstar” and "Wild Is Wind.”
Trade on ftuch holdovers as “Wit¬
ness for Prosecution,” “Young
lions” and “Paths of Glory,” all in
second stanza, still is solid. “Bridge
on River Kwai,” currently in sixth
frame, has slipped some but still
is hefty.

Estimates for This Week
; Carlton (Rank) (2,3l8; $1.25-
$1.75) — “Bride on River Kwai”
(Col) (6th wk). Sudden dip to $22,-
000 but this is good here. Last
week, $36,000.

Downtown, Glendale, State,
Scarboro (Taylor) (1,059; 995; 695;
694; 50-75)—“Long Haul” (Col) and
(Continued on page 18)

Arrival: of first, real spring
weather over the weekend (Satur-
day-Sundayj and lack of any big
newcomers will pul a crimp in
Broadway’s film boxoffice this
stanza. While Saturday (19) night
found many first-runs busy han¬
dling crowds, there was a sharp
drop at the wickets the following
day (Sunday). And continued clear,
mild Weather on Monday (21) fur¬
ther deflated business.

: The first Ciriemiracie pic, “Wind¬
jammer,” looks to hit fine $62,000
for first holdover round at the
Roxy, with advance sale perking up
starting this week. Although down
sharply from fourth week, “Merry
Andrew” plus Easter stageshow
still is money champ at the Music
Hall with a good $125,000 in cur¬
rent (5th) ; stanza.

“Young Lions” still is maintain-1
ing an amazing pace at the Para¬
mount with a great $60,000 likely
in third, session. This is consider^
ably more than many pictures have
grossed opening weeks recently at
the Par flagship. “St. Louis Blues”
is down, to an okay $19,500 in sec¬
ond round at the State. “Run Sil¬
ent, Run Deep” Still is strong w r ith
$17<000 in fourth stanza at the
Victoria;

: “Long, Hot Summer” : continues
stoutly, with about $20,000 likely
in current (4th) session at the May-
fair and a big $12,000 in same week
at the Fine Arts. “Witness For
Prosecutioi” still is in chips head¬
ing for a sturdy $15,000 In 11th
week at the Astor.

. “Teacher’s Pet” looks okay $23.-
000 in fifth Capitol frame, with
“Stranger With Gun” due in next.

“South Pacific” continues big
with $44,000 for fourth week at the
Criterion, now being in fifth stanza.
“Bridge on River riwai” was near-
capacity $36,000 for 18th sesion at
the Palace.

“Around World in 80 Days” was
smash $35,000 in 79th round at the
Rivoli. “Search For Paradise” was
fine $24,000 in 30th week at the
Warner,

Estimates for This Week

Astor (City inv.) (1,300; 75-$2>—
“Witness For Prosecution”. <UA).
(llth wk). This stanza ending to¬
day (Wed.) is heading for solid
$15,000. The 10th was $16,000.

Baronet (Reade) <430; $1.25-

$1.70) ■— “Ladykillers” (Cont) and
“To Paris With Love” (Cont) (re¬
issues) (5th wk). Four round end¬
ed last Thursday was fair $4,100.
“Uncle Vanya” (Indie) opens .Mon¬
day (28 L

Capitol (Loew) (4,820; $l-$2.50)—
“Teacher’s Pet” . (Par) (6th. wk).
Fifth round ended yesterday
(Tues.) was okay $23,000 or hear.
Fourth, $32,000. Stays on with
“Stranger With Gun” (M-G) due
in next.

Odeon (Moss) (854; 90-$1.8QV—
“One That Got Away” (Rank).
Opened : yesterday (Tues.). Last
week, “Desire Under Elms” (Par)
(6th wk-5 days), lean $5,500 after
$8,500 for fifth full week.

Criterion (Moss) (1,671; $1.80-
$3.50)—“South Pacific” (20th) (5th
w r k). Fourth frame ended Sunday
(20). was neaj* capacity $44,000 for
regular number of performances.
The third was $64,000 for 23 shows.

Fine. Arts (Davis) (468; 90-$1.80)
—“Long. Hot Summer” (20th) (3d
wk).. This session winding tomor¬
row (Thurs.) looks like torrid $12,'
000. Second was $14,300. Stays on
indef.

Guild (Guild) (450; $1-$1.75)—
"Marcellino” (Indie) (reissue) (3d
wk). 'Second round finished last
Thursday. (17) was fancy $9,500.
Initial week, $10,000.

Mayfair (Maurer) <1,736: 79-$1.80)
—“Long, Hot Summer” (20th) (3d
wlc). This week ending tomorrow
(Thurs.) is heading for lively $20,-
000 or near. Second was $27,000,
trimmed by slump after end of
Easter week.: Stays on for a num¬
ber of weeks.

Normandie 1 Trans-Lux) (592; 95-
$1:80)—“Stage Struck” (BV). Opens
today (Wed.) following benefit for
Actors’ Fund last night <Tues.>. In
ahead, “Three Faces of Eve” (20th)
(reissue) (2d wk-6 days), was okay
$3,500. First full week $4,400.

Palace . (RKO) (1.700; $l-$3) —
‘‘Bridge on River Kwai” (Col) (19th
wk). The .18th session ended yes¬
terday (Tues.) was neat* capacity at
$36,000 for 12 performances. The
17th week, $49,500 for 16 shows.

Paramount (AB-PT) <3,665; $1-
$2)-^-“Young Lions” <20th) (3d wk).
This stanza winding up today
(Wed.) looks - like great... $60,000.
Second was $77,000: Stays, on in¬
definitely at this pace;

Fifth Ave. Cinema (R&B) (250;
$1.80) — “Gervaise” (Cont) (15th

wk). The. 14th week concluded yes¬
terday (TUesJ was okay $3,400. The
13th week. $4,200.

Paris (Pathe Cinema) (568; 90-
$1.80) — “God Created Woman”
(Kings) (27th wk). The 26th round
ended Sunday (20) was lusty $10,-
500. The 25th week, $12,500.

Radio City Music Hail (Rockefel¬
lers) (6.200; 90-$2.75).—“Merry An¬
drew” <M-G).and Easter stageshow
(5th-final wk). Present session
ending today (Wed.) is heading for
fine $130,000 or close. The fourth
was $160,000, slightly below ex¬
pectancy. but very big. “Marjorie
Morningstar” (WB) opens tomor¬
row (Thurs.) with new stageshow.

Rivoli (UAT) (1.545; $1.25-$3.50)
—“Around World in 80 Days”
(UA) (80th wk). The 79th week
concluded yesterday] (Tues.) was
smash. $35,000 in II performances*
The 78th was $45,000 for 16 shows.
Stays indef at this gait.

Plaza (Lopert) (525; $1.50-$2)—
“Witness For Prosecution” (UA)
(llth wk). This round winding up
tomorrow (Thurs.) looks like big
$11,500. The 10th was $12,000.
Stays, of course.

Roxy (Nat’I. Th.) (2,600; $1.75-
$3.50)—“Windjammer” (Nat’l) (2d
wk). First holdover stanza ending
today <WedD looks like fine $62,-
000 for 10 shows. Initial week,
$67,000. Stays on, with advance
sale perking up this week.

State (Loew) <3,450; 50-SI.75)—
“St. Louis Blues” (Par) (2d wk).
This week finishing up tomorrow
(Thurs.) is heading for okay $19.-
500. First week was $27,000.
Holding over. “Another Time,
Another Place” (Par) opens May 2.

Sutton (R&B) <561; 95-$1.75)—
“Desire Under Elms” (Par) (7th
wk): Sixth round finishing today
(Wed.) looks to hit good $7,000.
Fifth, $8,100'. “Night Ambush”
(Rank) opens tomorrow (Thurs.).

Trans-Lux 52d St. (T-L) (540; $1-
$1,50)—“Rouge et Noir" (DCA) (3d
wk). First holdover frame finished
Monday (21) was smash $11,800.
Initial week, $15,000.

Victoria (City Inv.) (1.060; 50-$2)
—“Run Silent, Run Deep” (UA)
(4th wk). Present stanza winding
up today (Wed.) looks to reach
smooth $17,000. Third was $21,000.
Continues on.

Warner (SW-Cinerama) (1,600:
$1.80-$3.50)—“Search For Para¬
dise” (Cinerama) (31st wk). The
30th week concluded Saturday (19)
was fine $24,000 for 10 shows. This
past week was first one with num¬
ber of performances trimmed to
10. The 29th round wae $30,800
for 14 shows.

Holiday’ Cheerful 11G,
‘Lions’ Smooth 126,3d

San Francisco, April 22.

First-run biz is sluggish for most
part this; stanza, and start of the
Frisco Giants in the National
League no doubt was a distraction
from the downtoivn cinemas.. Ma¬
jor leagues arrived here when the
Giants opened in tow r n against the
L.A. Dodgers. “Young Lions” is
still excellent in third round at the
Fox while “Bridge on River Kwai”
continues great in sixth St Francis
week. Top newcomer looks to be
“Paris Holiday,” rated good at the
United Artists. “Saddle Wind”
shapes, fair at Warfield but other'
new entrants are showing little.
“Around World in 80 Days” still is
champ longrunner, with an okay
take in 69th stanza at the Coronet
. Estimates for This Week

Golden Gate (RKO) (2,859; 90-
$1.25)—“Day Of Bad Man” (U) and
“Violators” ’ (U). Weak $6,000.
Last week, “Touch Of Evil” (U) and
‘Girl Most Likely” (U>, $10,000.

Fox (FWC) (4,651; $1.25-$1.50)—
‘Young Lions” (20th) (3d wk). Nice
$12,000 or near. Last week, $15,-
000 .

Warfield (Loew) (2,656; 90-$1.25)
—“Saddle Wind” (M-Gi and “Out¬
law’s Son” (U A). Fair $12,000.
Last week, “Merry Andrew” (M-G)
(2d wk), $9,500.

Paramount (Par) (2,646; 90-$1.25)
-—“Chase Crooked Shadow” (W-B)
and “Stakeout On Dope Street”
(WB). Mild $9,000. Last week,
'‘Marjorie Morningstar” (WB> (2d
wk). $10,000.

St. Francis (Par) (1,400; 90-$l,25)
—“Bridge On River Kwai” (Col)
(6th wk). Okay $17,500. Last
week, $21,750, with 5 extra shows.

United Artists (No. Coast) (1,207;
90-$1.25)—“Paris Holiday” (UA)
(Continued on page 18)

10

INTERNATIONAL

PfisKUEtfr

'VARIETY'S* LOUDON OFPIC1
I ft. Martln't Flare, Trafalsir Square

London, April 15, *

Arctic weather conditions . over
the'Easter holidays, with snow and
sleet on Saturday (5), contributed
to a remarkable upswing in West
End first-run returns.

The most notable results -were
scored by a trio of long-running
pix. “Seven Wonders of World”
set a new house record in its sev¬
enth Casino week with capacity
for each of its 20 performances, to
hit a new high of $25,500. “10

Commandments,” in 20th Plaza
session, landed a great $21,000.
The 41st frame of “Around World
in 80 Days” finished with a mighty
$18,900 at the Astoria.

Sturdy holdovers include "Dun¬
kirk,” with a great $20,000 or more
in its third Empire week; “Peyton
Place,” with over $9,200 in its third
Warner stanza, and “A Farewell I
to Arms,” with a solid $8,400 in its j
second Carlton week: The lone
newcomer, “Desire Under the
Elms,” is heading for a brisk $11,-
200 in its initial sesh at the
Leicester Square Theatre. “Bpn-
jour Tristesse” was good $12,100 in
second week at Odeon, Leicester
Square,

Estimates for Last Week

Astoria (CM A) (1,474; $1.20-

$2.15.i—“Around World” (UA) (41st
wk); Wow $18,900, better than for
many weeks.

Carlton (20th) (1,128; 70-$2.15)—
'.‘Farewell to Arms” (20th) (3d wk).
Steady $7,000 or near. . Second
was $8,400. “Young Lions” (20th)

. follows on April 24.

Casino (Indie) (1,337; 70-$2.15)—
"7 Wonders” (Robin) (7th wk). Hit
new house record of $25,500 for
20 performances or 100^o capacity.

Empire (M-G> (3,099; 55-$1.70)—
"Dunkirk” (M-G) (4th wk). Stout
$18,000 or near. Third was $20,-
000/ Holds.

Leicester Square Theatre (CMA)
(1,376; 50-$1.70) -r— "Desire Under
the Elms” (Par). Brisk $11,200,
and above average for theatre.

London Pavilion (UA) (1,217; 50-
$1.70)—“Quiet American” (UA) (3d
wk). Neat $6,200. Second Was
$7,800. “Camp on Blood Island”
(Col) opens April 18.

Odeon, Leicester Square (CMA)
(2,200; 50-$1.70)—‘‘Bonjour Tris¬
tesse” (Col) (3d-5 days wk). Cur¬
rent run ending with around
$5’600. Theatre turned live over
the weekend with Sarah Vaughan
headlining vaude layout. Previous
week was great $12,100, slightly
better than opening round. “Teach¬
er's Pet” (Par) preems April 17.

Odeon, Marble Arch (CMA)
(2,200; 50-$l,70>—“Rooney” (Rank)
(3d wk). Fair $5,000, Second was
$8,300 and more than $2,800 ahead
of opening round. “No Time to
Die” (Col) follow’s April 17.

. Plaza (Par) (1,902; 95-$2.80)—
"10 Commandments” (Par) (20th
. wk). Great $21,000, one of best
weeks ever at this theatre.

Rialto (20th) (592; 50-$1.30)—
"Orders to Kill” <BL) (3d wk).
Steady $3,400. Second, $4,000.
“Farewell to Arms” (20th) opens
April 17, day-date with Carlton. .

Rita; (M-G) (432; 50-$l:30>—

"Bridge on River Kwai” (Col) (4th
wk). Great $4,000 or near.. Third
was $4,400.

Studio One (APT) (600; 30-$1.20)
—‘Old Yeller” j Disney) (3d wk).
Fine $4,700.. Second, $5,200, con-^
siderably better Than opening
round.

Warner (WB) (1,785; 50-$1.75)—
"Peyton Place” (20th) (4th wk).
Good $6,200. Third $9,000. “Young
Invaders” (WB) preems April 24.

Spanish, French Meet
In Rome Re Pix Pacts

Rome, April 15.

Series of international confabs
are slated to be. held here in the
near future, all. of them dealing
with film industry relations. ; ..-Cur-
tent three-day session is on a Span-
ish-Italian huddle on co-produc¬
tions and the exchange of pix. Re^|
portedly the Spaniards recently
have not been too satisfied with co¬
production arrangements w i t h
Italy, and likely will press for
changes at the local session.

French delegation comes in next
week for a four-day confab with
local film officials. Late in May, a
German pix industry group is ex¬
pected here* for talks./

Carib Dancers to Canada

Trinidad, April 22.

Beryl McBurnie’s Little
Carib Dancers (30) from the
current West Indian Festival
of Arts have been contracted
/for July 15-19 appearances in
Canada at the Stratford, On-
taria, Shakespearean festival. .

Dating resulted from pres^
ence here . of Canada’s Tom
Patterson as a consultant to : .
present Trinidad festival cele¬
brating first parliament of
brand-new Federated West In¬
dies, newest component of the
. British commonwealth.

In

Athens, April 15.

Success of “Boy on a Dolphin”
apparently opened the eyes; of
many producers to this vast unex¬
ploited field with its unique,locale
for original pix. After “Dolphin”
and the gallic pic, ‘‘Celui qui Doit
Mourir,” another pic meant for
worldwide distribution is to be
shot here. A Greek-American pr9-
duction outfit, The Serenity Pro¬
duction will start shooting right
after the middle of April on the
first film, “Serenity,” based on the
novel by Elia Venezis.

As a matter of fact, /director
Gregory G. Marcompoulos of Se¬
renity, who had worked with Hol¬
lywood directors, has been here
two years ago searching for a good
Greek story and studying possibili¬
ties of a production here.

Cast Includes Norma Valdi and
Vivien Virilii as well as Greek
actors of the National Theatre.

Pic will be shot in Eastmancolor
on a $250,000 budget.. : Anticipated
location shooting in Lesbos and
Anabyssos will be ended in June.

Rank Shuffles Publicity

London, April 15. -
The Rank Organization an¬
nounced a further reshuffle in its
public relations setup. Sir Kenneth
Grubby consultant to the group,
will- now divide : his time between
the company’s administrative h.q.
In Victoria and at the South Street
(Mayfair), executive offices.

Brian Diowling, group press offi¬
cer, who is assistant to Charles
Young, publicity co-ordinator, will
•take care of day-to-day press
queries on group policy. Alec
Hughes will be responsible for in¬
ternal communications on public
relations. Gerry Lewis remains
the news contact at Pinewood Stu¬
dios with Theo CoWan as the link
between press and artists.

MARTHA SLEEPER'S REPRISE

Actress Now Dress Manufacturer
In Puerto Ricp

San Juan, April 15.
.Martha Sleeper, refugee from
Broadway and., now a local dress
manufacturer in old San Juan, will
appear here next month in Shaw’s
“Pygmalion,” sponsored by the In¬
stitute for Puerto Rican Culture.

Authors \vhose works have been
chosen are playwrights Rene Mar¬
ques, Francisco Arrivi, Manuel
Mendez Ballester and Emiiio S.
Belaval. Ballets de San Juan will
also perform during the festival.

$20,000 Cultural Grant In
Jeopardy; Vancouver Has
To Pony Up $6,000 Fast

Vancouver, April 22.

1 . Officials of the Vancouver Sym¬
phony are attempting to wipe out.
last year’s $51;Q00 deficit by April
30 in order that the organization
may be eligible for a $20,000 cul¬
tural grant to be made by the : new
Canada Council Proceeds of the
grant ..would be used to finance
the symph’s forthcoming British
Columbia centehnial concert slate.

Canvass of patrons to date hah
raised $45,000 and the symphony
remains $6,000 short of getting in
the black. First centehnial concert
skedded is July 19. Presented by
the Vancouver International Festi¬
val, event will be batoned, by Bruno
Walter with Maureen Forrester as
Boloist.

April Shapes as Record |
Month For Rome B O.

Rome, April 15.

April shapes as one of the big¬
gest boxoffice I months in recent
years here in the Italian capital.
It’s been a long time since four!
pix have maintained an over 1,000,-
000 Lire daily average (Some
$i,500) at a local house. But now
there are four films in this , cate¬
gory: “10 Commandments” (Par),
“Bridge on River Kwai” (Col),
“Young Lions” (20th) and “Fare¬
well To Arms? (20th). “Witness for
Prosecution” (UA) : is also doing
well in a small house while the
same is probable, for “Around
World in 80 Days (UA).

, “Kwai,” helped by advanced;
prices, had already topped $33,000
in its first two weeks at the Fiamr
ma. “Lions,” playing three houses,
hit over $40,000 in its first week.
Both,figures are very high for here.
Other top grossers of recent, weeks
have been “Sayonara” (WB), “Pey¬
ton Place” (20th), as well, as two
Italo-made comedies, “II Marito”
and “Ladra Lui, Ladra Lei.”

“Commandments;* has / copped
several city records during its ini¬
tial Italo dates, breaking previous
figures in Milan, Florence, Turin,
Bari, Catania, Naples and ; Genoa.
It' has been hitting high averages
in. all other centres played/. In
Rome, . pic already has landed
$180,000 via its initial Fiamma date
and the moveover Supercinema
stanza.

Puerto Rican Feature for Latin Market

Co-Opped Venture Made for $50,000—Columbia
To Distribute < Maruja ,

San Juan, April 22.

A 10-reel feature film is to be
cooperatively produced- here on a
bankroll of $50,000. This is
“Maruja” (Little Mary) and it will
be entirely shot locally via Probo
Films, a new outfit. Columbia
Pictures : is expected to distribute
the Spanish language effort for
the Mexican, Central and South
American markets,

. Co-opping of Latin actors, direc¬
tors and writers, with the blessing:
of the always expansion-minded
Puerto Rican government and the
Viguie film studio makes; the yen-:
tiire possible.

Closing sequence of the film was
shot in San Jose Church in Old
San Juan, perhaps the oldest
church in Western Hemisphere in
continuous use. Other scenes were
shot in nearby Bayamon.

Cast of 36 includes Martha Ro¬
mero, Mario Pabon, Helena Mon-
telhan, Roberto R. Negron, and

Axel Anderson. All are active
here in local radio and tv.

Story by Jeronimo Mitchell,
screen play by! Manuel G. Pinera,
direction, by Orzabel Quintana.
Songs and music are byBobbe
Capo, musical arrangements: by
Luis Benjamin. Producer is
Jeronimo. Mitchell and. director of
photography Luis Maisonet.

If film pays off after: Latin-
American distribution, producers
will seek to have English titles
dubbed in for the U. S. market.
Otherwise its Stateside showing
will be limited to the Spanish
houses in the U.S.A. Film has
aroused wide interest and enthusi¬
asm among local actors, and is ex¬
pected to have an arty flavor.

. Quintana, the director is an Ar¬
gentine who also directs a daily
tv.story:of the soapy variety. Axel
Anderson of Probo Films is an
actor who comes from Berlin via
South America.

Plan Change in Screenings (or Crix
In London; to Aid Scribes, Hypo Pix

Fan Dancer Startles TV

London, April 15.

Redheaded fan dancer Rho-
da Rogers startled viewers of
the commercial tv vaude show,
“Lady Ratlings On Parade,” by
wearing only a G-string and a
couple of rosebuds at appro¬
priate spots. During rehear¬
sals producer Douglas Hern
tried to persuade the hoofer to
wear more but she refused.

“I’m decent, aren’t I?” Miss
Rogers asked. “A fan dancer
has to consider her artistic in¬
tegrity the ; same as any other
artist. After all, what’s the
point of having a fan dancer if
she doesn’t need fans? ’*

in

Paris, April 22.

“Young Lions” (20th) roared into
- record moneymaking first week
here in four houses... Though not
likely to equal the phenomenal
showing of “Bridge on the River
Kwai” (Col), it will probably
emerge as. one of the top Yank
grossers of the year. This again
points up French filmgoing tastes
at the moment, which seems to go
for hard, unromanticized look at
the last, war, with pacifistic over¬
tones,

‘Farewell to Arms” (20th), Is
below expectations as is “Sayo¬
nara” (WB), though both got fair
reviews and have name values. Also
doing well are such Yank suspense
items as “Witness for Prosecution”
(UA) and “The Killing” (RKO)/

Some comedies and westerns, of
name and quality calibre, are also
pulling coin. “Funny Face” (Par)
broke through the usual- tune-
tihter taboo to do fairly well here,
and the recent tandem opening of
Metro’s “Les Girls” is also being
watched.

With thg growing need for for¬
eign marts, the lack of world gross¬
ing qualities of U. S. musicals has
long been a thorn in major com¬
pany sides.

Granada Net Declines
By $160,000 Over ’56

London, April 22.

Although their trading surplus
showed an improvement of nearly
$30,000 over the previous year, the
Granada Group’s net profit has
dipped by over $160,000. The ac->
counts for the year ended last Sept,
3Q show a trading surplus of $1,-
096,082 and a net profit of $444,393.

In the previous year the com¬
pany, which is thh parent group
controlling the theatre chain and
tv network, wound up with a trad¬
ing surplus of $1,067,380 and a net
profit of $610,971; The decline in
profits, however, has not affected
the dividend distribution, which is
being maintained at 5% on the
common stock.

The consolidated balance, sheet
does . not reveal the separate earn¬
ings of either the theatres or the
commercial tele station. But there
is a note in the balance sheet to the
effect that Granada-TV Network
has been operating at a profit since
April 30 of last year.

O’Dell to N.Y. on 2 Films

San Juan, April 15.

Jack O’Dell, who has made two
films here expects to; make a N. Y.
hop next week to settle with United
Artists the details about distribu¬
tion of his product. Producing com¬
pany is the local J. Harold O’Dell,
Inc. The films are "Counterplot,”
with Forrest Tucker, Allison Hayes,
Rita Tanno and Richard Verney;
and "Machete,” with Carlos Mon-
talban; Carlos Rivas, Mari Blan¬
chard and Juaho. Hernandez,

O’Dell plans to make a third film
here, based on the 65th Infantry
Regiment In the near future.
O’Dell’s "Counterplot” will preem
here later this year. He and his
brother David are also associated
with Rafael Cobiah Sr.’s film house
management company. Common¬
wealth Management, largest owner
of cinemas in Puerto Ricp.

London, April 22.

•A move among leading distribu¬
tors in Britain may soon lead to a
complete change in policy in regard
to advance screening of latest prod¬
uct to the national press crix. The
question Was carried a stage further
recently when Sir Arthur Jarratt,
president of the Kinematograph
Renters Society, discussed the
problem with the editors of the:
national dailies and London even¬
ing newspapers.

Hitherto, the practice has been,
as a general rule, to screen new
pictures for the critics a few days
in advance of their West Ehd
preems. Press shows, to meet the
convenience of the scribes, gener¬
ally have been held on Mondays
and Tuesdays of each week, with
any overflow carried into the Wed¬
nesday. That timetable has helped
the critics, whose weekly film col¬
umns are usually published on
Thursdays and Fridays. Most of
the Sunday scribes, too, by virtu#
of production problems, Usually
have to turn in their notices well
before the weekend.

The basic idea behind the KRS
talks with editors is to endeavor to
find a formula which will yield
an. increasing volume of spa^e.for
new pix and thus hypo business.
In line with that thought was the
suggestion that ordinary: press
shows should be abolished, that
preems should be staggered
through the week; Also that the
critics should be invited with the
regular audience just the way legit
aisle-sitters cover their shows.

The latest, idea being tossed
around is that morning press shows
as such should be withdrawn and
instead there should be afternoon
screenings only—on every day of
the week if necessary. /That sug¬
gestion, it is reported, was put for¬
ward by Sir Arthur Jarratt at a re¬
cent Publicity Circle. The flacks,
it is believed in the main were
either lukewarm or hostile to the
idea, but ho firm action will be
taken until the KRS topper has had
another opportunity of a. full dis¬
cussion with his Own council mem¬
bers.

SAGAN BALLET ASKS
$8.15 TOP IN BASLE

Zurich, April 22.

Francoise Sagan’s two-act ballet
. ‘The Broken Date,” with music by
Michel Magiie and sets by Bernard
Buffet, will play three Swiss date#
prior to its two months’ U.S. tour.

Following stints in Britain and
Holland, ballet, presented by Lt
Ballet-Theatre Francais, is set her#
at Stadttheatre Basle, Theatre de
Beaulieu, Lausanne, ana Kongress-'
. haiis .Zurich. Tariffs ire unusually
stiff for this kind of attraction;

' with the top set at $5.60 for Zurich
$8.1? for Basle. Latter is considered
especially hazardous demand.

Dancers - Include Toni Landed,
Vladimir Skouratoff and Noelfi
Adam. Roger Vadim is directing;
and choreography is by John Tara#
and Don. Lurio. Swiss tour has been
lined up ..by Konzertgesellschaft
Zurich in collaboration with the
Pio Chesinl agency in Basle.

To Sole Fair Setup

London, April . 15.

An attempt to enlist the TJlos#
co-operation of the Film Industry
Publicity Circle in this year’s. Sohd
Fair has been coolly received, with
the FIPC indicating that each’ com*
pany must make its own decision
as to whether it should support
the event. Since Wardour' Street
(Britain’s Film Row) is in the ;hearj
of Soho, it would have .seemed
logical that the pic people should
rally to the fair, a popular summer
attraction to the many tourists wh#
visit London. Last year, an ; esti*

mated 1,200,00b visitors penetrated

London from abroad and around
$504,000,900 in foreign curr en cy
came into the capital.

Apart from advertising in th#
fair’s handbook, the train support
fsom the film companies eomEt
from 20th-Fox whicn Is once [again
organizing a "Down Memory fane* 1
Atm exhibition. .

Last year’s "Write a Song of
Soho” contest dealt with calypso#

12 PICTURES

Wednesday, April 23, 1958

Left Dicldi

in

Kansas City, April 22. 4

Initial attempt to collect admis¬
sions for children under 12 at
drive-in theatres has fallen by the
Wayside. Dickinson, circuit which
tried the policy in its first run
drive-ins, Shawnee and Leawood,
when the season opened in March
abandoned it after a few weeks
trial.

Other drive-ins were expected to
follow* the Dickinson lead, but; no
. others put it into operation. Going
it solo was not effective, circuit of¬
ficials said.

A charge of 25c for children had.
long been ■considered here, especi¬
ally at drive-ins playing first runs,
as this would put them on a par
with conventional houses. Other
theatre executives have also ad¬
vanced the idea on the basis that
the no-admission-for-chiidren pol¬
icy is a hang-over from the initial
days of drive-ins when it was a
come-on for family, trade.

As yet the majority .of drive-ins
here are sub-runs. Greater percent¬
age of first run operation among
them undoubtedly would spur in¬
terest in the admissions for kids ;
all over again.

Roger CormariV 14

Hollywood, April 22.

Roger Corman, W'ho pro¬
duced nine indie films last
year, will lip his program to 14
during 1958, including entry .
into “A” production with “A
Funeral for Sabella,” budget¬
ed at $1,500,000. Producer is
pitching for James Cagney for
star role.

Films will be turned out for
various releases, including Al¬
lied Artists and American In¬
ternational. A. major release
will be sought for “Sabella.”

New 'Columbine

Trans-Lux’s‘Best’:

,539 Profit

. Trans-Lux Theatres Corp. last
year “had its best year since 1945,”
the Trans-Lux Corp.’s annual re¬
port for the. year ended Dec. 31,
1957. stated last week. Chain runs
11 houses in the East of which
seven are first-runs, one is a news-
reel house and the rest are neigh¬
borhood situations.

Circuit, headed by Richard
Biandt; specializes in showing im¬
ports and offbeat American films.
It recently, acquired the Krim
Theatre. Detroit. T-L prexy Perci-
val E. Furber said it was planned
to concentrate on urban first-runs
and continue to dispose of the
nabes.

Trans-Lux Corp. showed a $224,-
539 net for the year. This com¬
pares with $234,620 for the prior
\ car.

Par Chain Attendance ftp
Since Jan. 1; 1st Quarter
Equal to 40c a Share

Theatre business for the latter
part of the first calendar quarter
marked an improvement over the
corresponding period a year ago,
Leonard H. Goldenson, president
of American Broadcasting-Para¬
mount Theatres, told stockholders
this week. Although not f\jlly up
to last year’s leveL for the entire
three-month period, business “re-,
sponded favorably” since last Jan¬
uary 1, he said.

Chief exec reported an upturn
In the profits statement. Operating,
income (before capital gains)
went from $1,743,000 in the first
quarter of 1957, equal to 40c per
common; share, to $1,854.000 or
43c, in the first quarter of 1958!
With capital gains included, earn¬
ing for the first quarter of this
year amounted to $1,958,000. or
45c per share,. compared with
$1,779,000, or 41c per share, a year
ago.

Goldenson, in a statement ac-

Denver, April. 22.

Harlan Mendenhall, a local cam¬
eraman, has organized Columbine
Pictures- and plans to shoot four
productions this year in Denver
artd its environs. He hopes to shoot
twice that number in 1959, all
within the state of Colorado which,
he believes, has a. great potential
fdr film locations. .
r (Columbia Pictures in N.Y. had
no immediate comment on the
‘Columbine” name for the new out¬
fit.) Colorado’s, state flower is the
columbine.

Mendenhall has been working on
his first feature, “Brand of Satan,”
w hich he plans to take to the Coast
in May to screen for distributors.
Pic stars Hope Mitchell, a local-
born beauty, and .Murray Smith,
director of the Pasadena Playhouse
in California, It cost $40,000 and
will run from 80 to 90 minutes.

According to Mendenhall, he can
find any kind of backdrop—from
Times Square to the ticket \yil-
derness—ih a 100-mile radius from
Denver. ... -

Mendenhall, who scripted “Brand
of Satan,” is a prolific writer. He
directed films for the armed forces
during the last war. Until a year
ago, he was head of the KOA-TV:
film department in Denver. Prior:
to that he made a weekly newsreel
for Fox Inter-Mountain Theatres!

JOE FRIEDMAN TO PAR

Succeeds Steinberg is Field
Exploitation Director

Joseph Friedman is resigning as
Warner’s assistant director of field
•exploitation to become exploita¬
tion manager of Paramount. Latter
post, which had been, held by Herb
Steinberg, was left open when
Steinberg recently was shifted to
ad-pub head at. the Par studio.

David Judson, Par exploitation
department staffer since.. 1950, will
scree as. assistant to Friedman.-

Word to Exhibs

Film ■ industry’s . Institutional
newspaper campaign, slated to
cost $900,000 and. set to run this
month, has been put off pending
the collection of monies from ex¬
hibitors. Also on the deferred
list is a radio promotional push
which had been earmarked at
$350,000. ;

Meaning of the foregoing is be¬
ing put into the simplest terms.by
New York distribution officers:
Either - the exhibs put up. as they
had pledged, or there will be no
Business Building- (so-called) cam¬
paign for the- picture ’business.

Overall bally push, blueprinted
to cost $2,300,000, was agreed to
by exhib leaders along with the
member companies of the Motion
Picture Assn, of America,. each
side to .share the outlay on a 50-50
split basis.:

Formal vote by the . MPAA
okayed the payment to the extent
that each exhib dollar contribu¬
tion would be matched. .

Council of .Motion Picture. Or¬
ganizations; which is running the
show, iast week sent out brochures
to exhibs which outlined the de¬
tails and urged the earliest remit¬
tance of funds. As of this week
the checks. were slow in coming,
except for some of the top circuits.

William T. Barrington, formerly
manager of Tri-City Drive-Iin The¬
atres’ Turnpike ozoner in Albany,
named general manager of the cir¬
cuit which has two other outdoor
theatres in the Albany area.:

Chicago, April 22.

United Motion Picture Organiza¬
tion has sold the. lease on the
Ziegfeld Theatre, Loop arty, to
Tom Dowd, topper of Central Film
Distributors. Consideration wasn’t
disclosed. Lease has seven years
to run,/with a five-year option..

Dowd had supervised the 485-
seat filmery the past five years,
first for importer Ilya Lopert,
then Richard Davis. House has the
French-made “Snow Was Black”
(Continental) skedded for a May 2
preem.

Revise German Newsreels to Meet
Television-Altered Situation

Television Is forcing the German ]
newsreels to adopt a new, feature-
type format, Hinderikus Wiers, pro¬
ducer-in-chief . of the Deutsche
Wochenschau, revealed: in New
York last week. He’s here to step
up newsfilm exchange with News
of the Day.

Deutsche Wochenschau produces
two of the four newsreels being
put out in West Germany today.
They are the Neue Deutsche Woch¬
enschau and the UFA Wochen¬
schau. Though they’re produced
by the same outfit, separate crews

companying quarterly . dividend t wor ^ 011 each reel and^ there s an
checks amounting to 25c per ccm-j ®. v , erla f. onl J, ® n , the ^top stories,
nion share, commented upon the •; / ^ en ’ ^ ere s a difference m

continuing upbeat on the broad- i , • : , ; i

castin? end. He said ABC in the TH? reel^are ! issuedonce a tveek
first quarter showed, a 36^ gross! f nd Play about 4.600 houses. The
billings increase over the same ! ‘A' 0 competing newsreels are Pox
period of the previous year.

. Toenende Wochenschau and Blick

_ . ‘ in the Welt,, the; latter an out-

_ _ .. 1 growth of the French occupation

Y\. R. Petty \ cry III i reel, Actualites Francaise.

Teague, Tex... April 22. | Wiers’ reels are state-owned,

W. R. Petty, owner of t the Star though there is no interference
Theatre, is no\y in a hospital in. whatever—editorially or otherwise
Kansas where he is critically ill. ■—with the content of the reels.
He closed the theatre about two Deutsche Wochenschau is distrib-
veeks ago after suffering two uted by Bavaria and UFA,handles
heart attacks. ■ its own reel, w’hiqh of course, plays

Petty formerly, owned theatres the UFA circuit. Wiers disclosed
In Texas and Oklahoma/ ' that both. UFA and Bavaria are in

the process of acquiring a minor¬
ity interest in. the reels they, dis¬
tribute, i.e., they’re . buying the
shares from the government. New
ownership will not affect distribu¬
tion terms.

Competition in the newsreel field
3 fierce, Wiers reported, and
there’s a lot Of price-cutting,
though his own company so far has
refused to engage ih it. ’’You can
cut pricey if you have volume boofc
ings and put out a lot of prints.
But it stops being profitable when
you Ipse customers and cut down
on your prints,” he held/

Wiers said his. reels had made
the adjustment to the tv age (Ger¬
many now haS about 1,500,0000 tv
sets to the point where, in one
recent issue, the actual news head¬
lines took up just; a few pictorial
headlines and the rest of the;: reel
W’as given over to a pictorial essay
oh the fact that Europe had _no
spring this year..

“If the newsreels are . going to
continue to; exist they can’t go
running after the headlines. We’re
always going to be beaten in that
game by tv,” said Wiers. Deutsche
WPchenschau so far. doesn’t make
any footage available to German
■tv, but Wiers acknowledged that a
special tv news department may
be set up. .

Swiss Critics Choice*

Zurich,: April 22.

Three U.S. films are in¬
cluded In the 10 Best list just
issued by the Association of
Swiss. Film Journalists cover¬
ing 1957. Yanks are repre¬
sented by “Baby Doll” (WB).
in the fourth slot, “12 Angry
Men” (UA) . (seventh) and
‘-‘Moby Dick” (WB) (10th).

Unanimous winner is Italy’s
“Nights of Cabiria,” followed,
by two French entries, Rene
Clair’s “Porte des Lilas” and
Bresson’s “A Death Convict
Has EsCaped.” Others include
Charles Chaplin’s “King in
N,Y.,” Jules Dassin’s “He Who
Must Die,” Italy’s “The Cry”
and France’s “Does One Ever
Know?”

The scribes chose from
among 69 nominated films.

‘Gods Little Acre ’
Gets ‘B’ & Dixie

VGod’s Little Acre,” filmization
of the Erskine Caldwell novel of
25 years ago, has escaped a threat¬
ened “C” (for condemned) rating
from the Legion of Decency, An¬
thony Mann, producer-director of
the feature, disclosed in New York.
Legion originally had decided on
the “C” but pulled , the switch.

It was not so much the film-
maker’s “conformity” with the Le¬
gion standards, he said, as it was
“a matter of showing, my willing¬
ness to help.” Legion responded
favorably.after protracted discus¬
sions of the property in addition
to repeated screenings.

Set in the south, “Acre” is: a
series of character, developments
and relationships, -suggestive of a
moral skid row. Mann related he
retained the basics of the book in
the picture with only minor
changes: For one,, the situation
wherein the wife permits another
woman to seduce her husband is
still in the text except that the
scene is changed from the home
of the wife to someplace on the
outside.

“Acre” is set to open in Au¬
gusta, Ga., May 12^and this too
is significant Mann said he orig¬
inally planned to location the pic¬
ture in this area but was thwarted
by the objections of city officials.
Extensive playoff , in the south is
planned following the Augusta
bow.

“Acre,” to be released by United
Artists, has Robert Ryan, Aldo Ray
and Tina Louise in the leads.
Mann has . another completed,
“Man of the West,” Gary Cooper
starrer, which he made for. the
Mirisch Company, and recently
purchased as his next production
John MacPartland’s novel, “Ripe
Fruit.”

‘Kwai’ and Toung lions*
Extended Engagements
Complicate Pittsburgh

Pittsburgh, April 22.

Prospects of long runs for
Bridge on the . River Kwai” at Har¬
ris, now in fourth week, and
"Young Lions” at Fulton,- in its
third, are giving Stanley “The Long
Hot Summer,” first 20th Century-
Fox film in the history of that
downtown €>W deluxer. It opens
there tomorrow (Wed.);

Harris and Fulton split the> 20th
product here and “Summer” , was
in the Harris allotment and set to
follow “Kwai.” But from looks of
things now. Academy Award win¬
ner will be around for at least a*
couple of more months. Under
ordinary circumstances, any 20th
film that Harris couldn’t handle
out of its own- share would auto¬
matically go to Fulton. However,
the house has “Lions,” which is
still very strong and could con¬
ceivable go as long as “Kwai.” .

Since 20th is naturally reluctant
to pull a winner while it’s still on
the up-beat and doesn’t want to
hold off “Summer” that long, there
was only one alternative—the Stan¬
ley. ■

Exhibitor organizations have
been charged by some industry ites
with following a “double standard”
in their condemnation of distribu¬
tors and in their efforts to keep
post-1948 pictures off television.

It’s pointed out, for example,
that neither Theatre Owners of
America nor Allied States Assm
raised as.much as a peep in op¬
posing the sale of. some 35 recent
pictures to television by Distribu¬
tor Corp. of America. DCA, which
is headed by former exhibitor Fred
Schwartz and was brought into ex¬
istence with exhibitor support, and
which also has Harry Brandt, a.
leading N. Y. theatreman and
head of the Independent Theatre
Owners Assn., on its board of di¬
rectors.

The DCA pictures, being han¬
dled by Flmningo Films for tv dis¬
tribution, includes a large number
of foreign language pix which
have been dubbed for the. tv ex¬
posure. in addition, the group
contains such films as “Long John
Silver,” “I Am a Camera,” “Ro-
dan,” “Rock, Rock, Rock” . and
“The Green Man.” The pictures
are being made available to jtv on a
delayed basis. Some of them
won’t be seen on video screens .
until 1961.

. Exhibitor, sources are somewhat
squeamish in explaining the
“double standard.” For some, the
silence represents a guilt feeiing
for not supporting, the DCA films
during their theatrical release.
DCA was brought into existence
during a period of a severe prod¬
uct shortage and many theatremen
Pledged their support to the organ¬
ization in the form of both playing
time and in funds for production
purposes. A; meeting, attended by
a large number of exhibitors, was
held at the Hotel Astor, N. Y.
more than a:year ago at which
many theatremen agreed to. supply
financial support for DCA produc¬
tions. However, immediately after
the luncheon meeting the whole
plan was apparently forgotten, and
shelyed.

Another reason for the general
exhibitor silence appears to be the
position of DCA as a distributing
organization. Until it came up
with a boxoffice click in “Rodan,”
DCA is believed to have faced
tough sledding. According to one
'exhibitor close to the DCA situa¬
tion, the sale^of the pix to tv rep¬
resented a “distress situation” and
therefore theatremen, who think
highly of DCA topper Fred
Schwartz, decided to remain silent.
Many of them justify their position
with the explanation that the DCA
pictures do not represent potent
opposition and that no comparison
can be made with the unloading
of top product .by a major film
company,

; However, there is a hard core
of theatremen who believe that ef¬
forts should be made to keep any
and all post-1948 feature pictures
off television. Their aiih is to
starve the tv stations as much as
possible so that the videoites" are
forced to'come up with their own
programming to compete with the
theatres. They, feel, top,, that by
allowing DCA or a similar organiz¬
ation to sell pix to tv will leave
them open to criticism and will
also open the door for some of the
hard-pressed majors to release
their post-’48ers to tv.

Horror Tandem

Hollywood, April 22.

Universal has : advanced the
starting date of ite resumption of
production with the launching late
this month of a horror package to
be produced by Joseph Gershen-
son, music department head but
■previously executive .producer of
the company.

Initialer will be “Monster of the
World,” starring Arthur Franz, to
be followed by “Step Down to
Terror.” Previously U prexy Mil-
ton R. Backmii; had set July. 1 as
the date for reactivating produc¬
tion. .

u

OH! BROTHER!

IJ

(Karamazov, that is)

Phila.—8th week and going strong! Minneapolis—5th week and ditto!

Louisville-3rd week and likewise! 5 big weeks Wash., D. C., Chicago, Los Angeles!
4 big weeks N.Y., St. Lo\iis, Miami, St. Paul, Stamford, Coral Gables, Kansas City.

3 big weeks Dallas, Cleveland, Pittsburgh, Tucson, Grand Rapids, Detroit. '

26 days San Francisco; 25 days Portland, 0.; 24 days Charlotte; 23 days Seattle.

Get the idea? This picture has LEGS! Success of first
engagements SNOWBALLS as it rolls along!

HOLD PLENTY OF EXTRA TIME BECAUSE:

2nd weeks are grossing 70% of 1st week’s
3rd “ “ “ 75% of 2nd “

4th “ “ “ 82% of 3rd “

AND IMAGINE THIS:

IN SOME SITUATIONS,

2nd WEEK’S BIZ ACTUALLY
OUTGROSSES EXCELLENT
FIRST WEEK’S! WONDERFUL
WORD-OF-MOUTH
BECAUSE IT’S TERRIFIC!

Press Time Flash !

Loew’s N. Y. neighborhood
biz phenomenall

M-G-M presents

THE BROTHERS KARAMAZOV

ti> „.YUL BRYNNER
MARIA SCHELL - ^ CLAIRE BLOOM

LEE J. COBB mm* ALBERT SALMI
^.RICHARD BASEHART^p rnoOK*

villi WILLIAM SHATNER ^ fm.r •produced by PANDRO S. BERMAN

14

PICTURES

yARittfr

Wednesday, April 23, 1958:

Ivan & Sam Make With ‘Culture’

; Continued from page 1;

Moscow Circus, which now star-*
bills Popov, and much else. The
Americans are making weight on a
modest Congressional subsidy, but
will have an array of in-and-out
attractions, per ‘'Carousel,” Benny
Goodman, Sarah Vaughan, Harry
Belafonte, Philadelphia Orchestra,
Juilliard Chamber group, Isaac
Stern, Jose Iturbi, et al. All of
downtown Brussels will be ‘-booked
solid” through the’ summer.

If the 60c admission to grounds
(30 Belgian francs* is too high for
the locals, as some think, the 20fl,-
000 turnout this past weekend be¬
lied any bJo. resistance although it
is generally admitted there are too
many fancy tariffs for the average
European’s pocketbciok, including
the Belgians who are on a hard
economy. Nonetheless the first-
guess 50.000,000 attendance has
been scaled down to a more realis- ;
tic 35,000,000 expectancy. |

The hattle of the pavilions may I
eclipse the.come-on in the Parc des j-
Amusements ar.d, in turn, bdth may

W. C. High Finance

Brussels, April 22,
One of those offbeat conver¬
sation pieces that hit the Yank
newspaper gals funniest is the
Czech pavilion’s one-franc-,
two-franc, three-franc tickets
sold in the powderroom. A
Belgian franc is 2c. The cli¬
ent must indicate which ticket
for which functional use to the
pro in the lavabo (W.C., for
water-closet, is the most com¬
mon word, a holdover from the
British influence on the Con¬
tinent).

You ask why the 3-franc
tab? The answer is "that’s
with a towel.”

-find that the Belgiques Joyeux
(Folklore sector) will prove the
most popular mass entertainment
draw because the 80 regional pubs,
bars, taverns, eateries and snack
bars—accent on 10C beer, and vin
du pays—will attract the popular
pocketbook potential;.

‘Poor’ America

B.o.-wise the Belgian govern¬
ment put up $500,000,000 of the re¬
ported billion-dollar overhead. The
Russians matched that with a
budget 10% thereof whereas the
t\S. budget is the relatively small
$13,445,000, of which the Edward
D. Stone-designed American Pavil¬
ion represents a $5,000,000 con¬
struction item. •

As in the. show biz idiom that
the traffic to and overflow from a
hit must redound to other shows,
the congestion of the traffic in the
direction of the U.S. and USSR
♦spelled URSS here) pavilions is a
boon to its nearby displays, res¬
taurants, pavilions, and the like.

The fun fare ingredients, which
arc lacking, with an eye to what a
Billy Rose’s Aquacade or the Gen¬
eral Motors’ Futurama meant; at
the N.Y. v World!s Fair, or what
Sally Rand's Nude Ranch meant to
the b.o. of the San Francisco Fair,
are many. The 1958 Expo may
emerge getting its top word-of-
mouth attractions from the class |
eatery atop the Atomium ($20; a
head average, with wine); the
Sabena heliport rides to view’ the
panorama; a ride to the Atomium
tower, a la' the Empire State Bldg.,
or it may be something offbeat like
Walt Disney's Circarama in the
American pavilion; or the fashion
models in ditto; or the models of
Sputnik I and II, in the Russian
pavilion; or it may be the come-on
of a cavier sandwich and a shot of
genuine Russian vodka for 35c
which is rumored but unverified.

The manner in which the lines
are drawn may. be gathered from
the somewhat too exclusively
American throngs . at the U. S,
Pavilion whereas the Russians at¬
tract all nationals, including
Americans. Quite obviously the
Yank self-consciousness about not
speaking other languages figures
In this partiality to the home-
grounds,

A negative intangible is the fac¬
tor having to do with the hotel
and catering services in Brussels.
This is the. first Avorid's fair in the
fully-aviationed era. Numbers
may swamp this ordinarily small
capital.

Qh, Mon. ‘Expo Pied’
Somehow, too, the complaints
about "Expo feet” (or “Expo pied,"
in fractured-French) are heard
more, even though the : Brussels

layout is half of New York’s (1939-
40) 1,000-acre layout. Is is -due
of course, to the unfinished roads,
and the incomplete transportation
facilities intra-fairground. < It is
for this reason that, unlike the
NBC people and the newsmen
who came here on a special Sabena
press flight, CBS withdrew her
cause Ed Sullivan plans filming it
when it is more nearly completed
late in May.; The French-Payil ion
and its kindred City of Paris, with
an individual building, will not be
ready until then).

The Atomium, the $20,000,000
AtbmiC Age symbol of the Belgian
undertaking, will remain as a per¬
manent post-expo landmark as the
Crystal Palace in London’s Hyde
Park < the first World’s Fair, circa
1851) and the Eiffel Tower, legacy
of the 1889 World’s Fair in Paris.
♦Thus, incidentally, for . the first
time in decades the Belgian (Capi¬
tal will have a distinguishing land¬
mark other than its famed Mani¬
kin-Pis) .

Showmanship Battle

The showmanship battle, which
concerns Howard S. Cullman, w.k.
Broadway : legit angel, honorary
chairman of the Port of New York
Authority which he long headed,
and the U- S. Commissioner Gen¬
eral, to the Brussels Exposition, of
course has to do with attractions.

It’s no secret—and already wide¬
ly heralded with theatre billing,
posters and other -‘paper!’, all over
Brussels’ environs—that the Rus¬
sians have not only laid it on big
with their show, biz offerings but
have sewed, up almost every avail¬
able downtown theatre, concert
hall and auditorium for supple¬
mentary shows of the Bolshoi Bal¬
let, David Oistrakh, Moscow Cir¬
cus (acrobat-clown Popov now gets
star billing here with it), the JJvet-
chinikov Chorale, the Ukranian
Song & Dance Ensembles, Ensem¬
ble . of the Soviet Republics, the
Moiseyev Dance Ensemble (which,
was so ecstatically received at New
York’s Metropolitan Opera House
last week). Not : to mention such
peripheral offerings as the Phil¬
harmonic Orchestra of Prague
♦Karel Anceri conductor), the Ma¬
zo wsze: Ensemble (songs and dances
of Poland), and the Orchestra and
Choirs of the Philharmonic Society
of Warsaw.

Other nationalistic groups in¬
clude the Philharmonic of Bochum
♦West Germany), conducted by
; Franz-Paul . Decker; Israel’s Na¬
tional Ballet; Inbal; Edouward Van
Remoortel conducting the London
Symphony; the Royal Ballet of
London (Sadler’s Wells), the Old
Vic Co. of London starring Sir
John Gielgud in "Hamlet” and
"Henry 8th,” the National Orches¬
tra of Madrid and Orpheon Donrio-
stiarra, conducted, by Ataulfo Ar-
gonta, with Victoria de Los An¬
geles as soloist; Switzerland’s
Ensemble Lyrique, Antonio Ballet
and National Orchestra of Madrid;
Rcyal Scots Guards; "Etorki.” the
ballet and choirs of the Basque
Country (France); Belgium’s Nav
tional Orchestra conducted by.
Andre Vandernoot; the "Coros : y
Danza” (songs and dances) of
Spain; Wolfgang Sawallisch con¬
ducting the Orchestra & Choruses
cf Aix-la-Chapelle (France); Her¬
bert von Karajan conducting the
Philharmonic Orchestra of Berlin;
"Changwe Yetu . et Watutsis”
♦songs and dances of the Belgian
Congo and Ruanda-Urundi); the
National Theatre of Belgium at
the Theatre de la Regence; the
Festival of Beirut at the Theatre
Royal de la Morinaie,

Circarama’s Click

The Yanks of course have one
thing already running for our side
—the Walt Disney-produced Circa¬
rama, a 19-minute short * under
Ford Foundation: grant — which
may well become the single out¬
standing hit of the Fair. ...

; "South Pacific”; : in' Todd-AO,
under gratis grant from. -Magna
Theatres (George P. Skouras), will
also be a revelation arid have the
same impact as the Cinerama spec;
which was a one-night glamor,
stand on the opening day of the
Fair, w'ith press arid VIPs helicop¬
tered from London arid Paris- (The
London contingent had to be hous¬
ed in Paris—4he town is jammed
already — and planed in to the
Sabena heliport- on the fair¬
grounds.) While ."Around The
World In 80 Days” is being shown
here (downtown) it’s in the Cine¬
mascope version, .so ¥odd-AO

"South Pacific” will be 100%
new. ' v-’ ;

(Browsing into the Russian Pavi¬
lion’s strikirig 1,200-capacity thea¬
tre, a Franco-Russian rad.ioi inter¬
viewer agented a lil inside dope
with the Russian technician who
bragged of their own Todd-AO and
Cinemascope. It was evident, from
the undraped stage and the three
booths on the mezzanine that both
processes were .there; The USSR
sound expert, who was tuning the
on-the-main-flbpr mixing board,
was friendly and informative about
Russia! ha vin g its “own”, tech¬
niques)..

Theatres, Cinemas, Etc.

(The Russians, too, seem to have
a geographical theatre advantage
in that it’s accessible off-th e-street.
This is in contrast with the Tiffany
theatre, also over 1,000 seats; in
tlie American pavilion which Jean
Dalrymple and. Antoine Heller,
the Continental coordinator, will
operate.)

It Is a very attractive playhouse
arid will . command a poprpriced
admission of $2 for the BG, Bela¬
fonte and kindred concerts and $3
top for "Carousel.”)

On the subject of: “names,” ; the
South Pacific” management prom¬
ises Mitzi Gaynpr, France. Nuyen
arid possibly also Rossano Brazzi
for personals around the time the
Rodgers & Hammerstein spec
opens May 1-24.. "

. While the Festival Mondial 1958
(World Festival of Performing
Arts) schedule, as tentatively
aligned, does indicate that the
theatres arid concert halls of Brus¬
sels and environs will be domi¬
nated by other., nations, there is
question whether these concur¬
rently operated shows will- have
the b.o. impact as what goes on at
the fairgrounds proper. So far
the Juilliard School Orchestra
from N.Y; City; Ort July 18, is the
only Yank entry at the Palais des
Beaux-Arts although it is not to.
minimized that the weight of num¬
bers and attractions, of other na¬
tional origin must have its vox pop
propaganda effect.

Also iri negotiation are bookings
of Berlin’s Deutches Theatre, the
Dance School of the Bolshoi Thea¬
tre, the Zagreb Opera,: Bodras-.
rriiane Children’s Choir of Bulgaria,
the Dresden Philharmonic, Enesco.
Philharmonic of Bucharest, Mos¬
cow Philharmonic, the Girls’
Symphony. Orchestra of Sofia,
Ensemble of Bulgarian Dances,
Ensemble of Hungarian Dances.

Belgium’s 0wn Theatre

As host nation, Belgium has - a
2,000-seat auditorium, a 500-seat
aud and an open-air esplanade in
the Belgian section wherein certain
cultural events Will be housed.
This is iri addition tb the USSR and
USA’s own theatres; the several
pavilion cinemas for their own
commercial shoots, and also does
riot include the Children’s Puppet
Theatre matinees : every Thursday
afternoon.

Continued from page 3 C5555

lished in Daily Variety April 2
that Briskin -Would take over that
spot—a story denied by other pub¬
lications, denied; in fact, by every¬
one but Columbia.

Briskin..contract is a straight sal¬
ary deal, with no participation on
pix for the executive. Columbia has
an option to extend his pact, it’s
reported.

Briskin, the nominee of Lehman
Brothers artd Lazard Freres to the
board 6f directors of Loew.’s Inc.,
will, resign from that post imme¬
diately. !:

Since the death of Harry Cohn,
prexy-founder of Columbia, on Feb.
27, the special committee has been
seeking a successor to head the
Coast operation.. Committee which
negotiated for Briskin to take over
was headed by exec v.p. A. Mon¬
tague, and others on . it. included
prexy AV Schneider, v.p. Ralph
Cohn, Alfred Hart, Donald M: Stra-
iem and Leo Jaffe..

. Appointment marks a return to
the studio where he first entered
the pix biz for Briskin, since he
worked with the late Harry and
jack Cohn: in the old U.B.C. Film
Sales Co. for five years before: it
became Coluinbia Pictures iri 1924.
Briskin’s association with Col was
interrupted: for Service as a Lieut.
Colonel : in the Signal Corps in
World War II.

His last association with Col was
ended in 1945, when he joined
Liberty Films.

Magna International Films Inc.
has changed its name to ’ Atlantis
Filins Inc. Harry Lewis of N.Y.
was filing attorney at Albany.

Brando Too Powerful for Own Good?

Minneapolis, April 22.

New York Times film critic Bosley Crothers deplores the fact
that some producers still use veteran stars like Gary Cooper and
Fred Astaire to play romantic leads opposite young things like
Audrey Hepburn, that Joan Crawford and some of the other, "old-
timers” don’t retire, and that young stars like Marlon Brando have
bceome so "powerful” and are able to dictate to producers arid di¬
rectors how their pictures should be made.

Addressing a U. of Minnesota convocation here, Crothers, among,
other things, also told his audience he has seen prevues of "No
Time, for Sergeants” and "Gigi” and they’re outstanding, that he
expects "The Nun’s Story” to be an Academy best picture award
contender, and. he anticipates that "God's Little Acre” and "Auntie
Marne” will be notable films. o

In his talk entitled “What You Don’t Know About the Movies,”
he said.he has no sympathy for exhibitors who have allowed their
theatres to become obsolescent and now are facing extinction;
and he believes pay television is "remotely in the .future,” will
. never take over theatre films, and may never be able to operate suc¬
cessfully;

Crothers feels that some of the young stars have too much power
and “go overboard”, using it to the detriment of some of the pic¬
tures in which they appear. He blamed Marlon Brando as respon¬
sible for tailoring "The Young Lions” and "Sayonara” to his own
ends and getting them out of focus in certain, respects.

He believes that the Kim Novaks and Jayne Mansfields are i4 pass-
: ing fancies,” hut he expressed a high regard for the acting talents
of Marilyn Monroe and Brigette Bardot and had kind words for
"And God Created Woman” and raves for “The Windjammer.” He
also called attention to foreign films’ growing popularity.

Jet-Propelled Cinerama
Preem at Brussels Fair

By HAROLD MYERS

. Brussels, April 22.

Just a few hours after the formal
inauguration of the Brussels Ex¬
position last Thursday (17) came
the launching of Cinerama in the
Belgian capital. It was made into
a gala event in aid of the Red
Cross, and VIP ‘and press con¬
tingents Were flown from London
and Paris to participate.

Cinerama is being shown at the
Exhibition in a . theatre specially
built for the occasion by Robin
International. After the gala open¬
ing it turned into a seven-a-day
operation with five daily showings
of a cut version of “This Is Cine¬
rama” (running about 60 minutes
a show) arid two evening perform¬
ances of "7 Wonders of the World.”
There’s a. flat admission rate of 60
francs ($1.20) for the day screen¬
ings and 100 ($2) for the full eve¬
ning performances.

The theatre, which has a capac¬
ity of over 1,170, boasts the big¬
gest screen in Europe. It is over 80
ft. wide and 30 ft. high. It has been
built ori strictly modernistic and
utilitarion lines but makes an ex¬
cellent showcase for the three-film
process.

Just before the intermission was
reached on opening night a fire¬
work display very nearly drowned
the soundtrack. As a result, the
interval that followed, which had
been announced to run only 15
minutes, was extended to more
than an hour and a quarter. In¬
stead of the curtain coming down:
at 10.30, therefore, the show, which
had already started late, ran till
midnight. And a consequent supper
party in the Atomium Restaurant,
originally skedded to. end at mid¬
night, went on to 2 a.m.

The VIP contingent flown in
from London artd Paris included
Robert Clark of Hambros Bank,
Gerald Beadle, BBC-TV topper,
Marcel Boussac, French racehorse
owner, Maurice Dollfus ex-prexy
of the European Ford Co. and a di¬
rector of Hispario, and Nicholas
Reisinl, a director of Robin Inter¬
national. The London contingent
joined up with the Paris party at
Orly airport and became the first,
passengers to fly on the new
French jet super airline, the Cara-
Velle, which cruises at around 10
miles a minute at a height of over
30,000 ft. The hop from Paris to
Brussels was accomplished in just
about half an hour. The Caravelle;
which is expected to be in service
by next spring, might well revo¬
lutionize air travel on medium dis¬
tance hops!

Although the tight schedule
hardly gave the visitors an oppor¬
tunity of seeing much of the ex¬
hibits on show, they were escorted
around the Festival grounds in
“taxi niobylettes” —- power-driven
tricycles with seating for two in
front, which provided a glimpse of
the enormity of the project and the
amount of work still to he done be¬
fore it’s in shipshape order..

Andy Sisk, formerly with the
booking office of Jefferson Amuse¬
ment in Dallas, has resigned to
join the .staff of the Empire Picture
Co., as a booker.

Chicago, April 22.

Agreement reached last week
with the . Oriental Theatre virtually
assures Universal of a much-need¬
ed Loop showcase for its prime
product, teeing off May 16 with “I
Married a Woman.” Blockbuster
priority has for some time shut out
main stem exposure for U releases,
forcing studio to funnel its backlog
(mostly, cost-minded) straight to
the nabes for day-and-date. piay.

Accord with the 3,400-seat. indie
Is verbal. Another exhib can still
force bidding, though such even.*
tuality is not seen as likely. More¬
over, each pic the Oriental accepts
will still; be subject to final nego¬
tiation, indicating the informality
of the "deal.” Filmery, of course,
doesn’t look to be suckered by the
arrarigenient. Understandably, for
"going along,” it figures to be fa¬
vored on just about all conditions,
including rentals.

Features tentative for May 29
and July 3, respectively, are "This
Happy. Feeling” and “A Time To
Love and A Time to Diei” .

U was repped in the maneuver
by branch manager Lou Berman
and district, topper Manie Gottlieb.

SPAIN SLOWS TiTANUS’
BI0P1C OF GOYA

Plans to do three weeks of loca¬
tion shooting of "Naked Maja” in
Spain have been thwarted, at least
temporarily, because Spanish offi*
rials object to the treatment of
this biopic on Goya. This was dis¬
closed in New York over the past
weekend by Goffredo Lombardo,
president of Titanus Films, Italian
outfit which is presenting the
property in association with Uni¬
ted Artists and Metro.

. Exec, prior to returning to
Rome after a visit to the states,
said he will continue efforts to
obtain approval for the Spain lo-
cationing, admitting he’s working
on a sensitive area because the
artist is regarded, as a Spanish
"hero.”

Ex-MPEA Expert In

Paris Shorts Prod.

Paris, April 22.

Harold Smith, ex-Motion Picture
Export Assri. .Continental rep, is
back in show biz after a long ill- -
ness. Smith has joined with J. Paul
Boyer to make animated publicity
clips for use in theatres*here and
for video in the U. S. Boyer was
previously head of the research
labs of Kodak, DeBrie and Tech¬
nicolor here, but derided to go on
his own in the animated field with
Smith.

The pair have two shorts in the¬
atrical release. "Insomnies” and
"Un Martian A Paris,” and are now
readying "Uu Bebe Lune Pour
Parish

P&RIETT

15

Wednesday* 'April 23, 1958

16 PICTURKI

Yank Films In Jap Fire

ssssa Continued from page 1 ——i^—

©ne calendar year in the ten years
prior to Dee. 7, 1941, and actually
exhibited within six months of the
end of the calendar year in which
they were brought in.

“The motion picture industry of
a country which did not bring mo¬
tion pictures to Japan prior to Decl
7, 1941, may bring up to three fea¬
ture films in any one calendar year.
The regulation permitted our mem¬
ber companies to import 270 pic¬
tures annually based on the num¬
ber we imported and " released in
the year 1936.”

The letter continues, “The pres¬
ent system was promulgated by the
Japanese Government by Ministry
of Finance announcement dated
August 14, 1952, the major change
from SCAP Regulation 8 was that
the Government cut the film im¬
ports from all countries to an over¬
all total of 208 in order to restrict
theni to the number of Japanese
films produced in the previous
calendar year. Secondly, a formula
allocating imports by country and
currency area was adopted. This
resulted in reducing the allocation
to MPEA from the 272 permitted
under the SCAP formula to 122
under the Finance Ministry sys¬
tem. and assigned a separate quota
of 30 American film imports to in¬
dependent importers who, until
1951-52 did not enjoy import
privileges.

“In 1954-55, the total American
quota was reduced to 122, of
which 102 went to MPEAA and 20
for /independents’ which quota has
been approximately maintained
through 1957-58.”

The MPEAA letter here pointed
©ut that the SCAP Regulation was
for more favoxable than those sub¬
sequently established by the Jap¬
anese Government.

* Unfair*

Another Irnazumi charge was
that the American companies are
monopolizing the import business
here while the Japanese companies
are handling less than 209o of
that volume and it was “extremely
unfair.”

MPEAA replied,. “Were it not
for the highly restrictive regula¬
tions existing in Japan and the
allocation of an American import
quota and Japanese importers, and
if Japan were a free market as
before the war, practically 100%

- of American film; imports would be
handled by MPEAA distributors
in Japan as in the case of other
major countries in the world such
as England,. Germany, Australia,
Canada, Brazil, etc.”

Imazuni asked for a flat ex¬
change of $35,000 per picture with
half going to the foreign company
and half to the Japanese company.:

MPEAA in its letter regarded
this as having a “paralizing effect
on foreign film importation” ; and
noted that “a fixed flat fee does
J»ot exist anywhere in the world.”

Maas cited that the MPEAA
share' of film rentals in Japan in
1957 was 19.i4 r c, a figure it did
not regard as “monopolistic.” It
asked for ri more liberal quota
system = to stimulate competition
and noted that the 70 <T b as charged
was . extremely rare with 45 r r
ranging to an occasional 70^
being moie the norm. He gave as
an example a 4 ; 0 f b film where the
publicity and advertising expenses
are wholly borne by the distributor
in Japan, whereas in other coun¬
tries these charges are partially,
borne by the distributor, the aver¬
age net rental becomes ahout 379£.

Japanese Benefits : .

In answer to Imazuni’s allusion
that the U.S. film companies re¬
ceive favorable tax treatment in
Japan, Maas called to attention
that during the Occupation the
member companies of the MPEAA
supplied films to Japan “without
receiving a single cent of foreign
exchange.” He noted that this
was a major entertainment con¬
tribution during the dark days of
reconstruction. He also brought
to fore that from profits theatres
in Japan realized during that pe¬
riod, the number of houses boom¬
ed. He further pointed to direct
MPEAA contributions, such as pay¬
ments of royalty taxes, corporation
taxes, enterprise and inhabitants
taxes 'and the ; yen dispersal in
Japan from parent companies’ non¬
resident accounts, the huge loans
to the Electric.Power Development
Corp. from iion-resident accounts
and the admission taxes brought
In by U.S. product.

Maas further cited that MPEAA
, * o - J&k* .tmpioy;

ment to over 1,000 Japanese, have
constructed modern offices in key
cities, and spend heavily in news¬
paper ads, local manufacture of
accessories and local film labora¬
tories.

Showing that the U.S. and Jap-'
anese. industry can live together,
the letter showed the healthiness
of the Japanese. industry by noting
that in 1946 there were 67 Japan¬
ese features produced, 208 in 1951
and 514 in 1956. Growth of the¬
atres was from 1,505 in 1946 to 3 -
320 in 1951 "and 6.844 in 1956.

The letter concluded that there
is “no preferential treatment given
to overseas distributors.”

The Japanese .viewpoint is not
strictly one-way ; however. Last
: Week ori ; a 15-minute radio forum,
Daiei topper Masaichi Nagata de¬
fended the ; U.S. industry position
by lashing out at the Diet mal-.
contents add saying that it was
just plain nonsense , to single out
certain items of contention instead
of considering the entire picture in
context. ; He also reminded that:
pictures are made for the public
and the Japanes public has un¬
mistakably Indicated Its leaning:
toward American films.

MPAA Budget

Continued from page 4

veep Griffith Johnson, have been
mentioned as possibilities in this
connection.

Though the budget cuts, which
are to be finalized and presented
to the board at another meeting,
tie In with general cutbacks, there’s
an underlying feeling that; both
MPAA and MPEA have lost a good
deal of ground in recent months;
It’s a gradual process that has its
roots in the splintering up of the
industry and the rise of the inde¬
pendents.

One simple example would be
the negotiation of compensation
deals abroad, which used to be
comparatively simple When MPEA
spoke for most of the major com¬
panies. Today, the majors must
listen to the indies, and the latter
have their own interests and their
own ways of doing things. It is be¬
coming increasingly difficult for
MPEA to get truly “united”, indus¬
try action abroad,, and foreign gov¬
ernments are of course aware of
this..

Meet last week in N.Y. reelected
all officers and elected a new
hoard; In the future, there will be
a small, flat fee for all persons sub¬
scribing to the MPAA’s title regis¬
tration service. In addition, there’ll
be a charge for every ten titles
registered, flew scheme goes into
effect immediately,. but isn’t retro¬
active. Purpose in part is to cut
down on the large number of
“Wild” registrations through which
producers seek to protect them-
selves every which way on. their
title ideas.

Hidden Darling

Continued from page J sssss

partment solely concerned With the
worldwide 16m operation. . • » j

The 16m films are distributed in
192 countries outside the iron
Curtain and it’s , estimated that
they have an audience of 100,000,-
000 annually. The 10 principal
i6m. markets are Brazil, Great
Britain, Canada, South Africa,
France, Australia, Germany, Pana¬
ma; Italy, Venezuela, and Panama!
In addition to various hospitals and
institutions; the U. S. 16m market
consists of the. Veterans Admin¬
istration, the U.S, Defense Perime¬
ter, the tuna fleet, the Defense
Dept, and Alaska.

Lioew’s income from 16m is more
than double that of its nearest com¬
petitor, Columbia, which does a.big
job in the distribution of 16m
Spanish - language films 1 in Latin
America, Universal, 20th-Fox,
Warner Bros., Paramount and;
United Artists (which recently
entered t he field) are represented
in the 16m market to some extent,
but hardly approach the activity of
Loew’s.

W. G. Sandlin gave hack lease
he held on the Roxy Theatre at
Stratford, Tex., and moved to Hale
Center, Tex., to operate hardtopper
and ozorier. Roxy will again be
operated , by its owner, F. D.Cum-

PRstiffir

Vancouver Bans

. Vancouver, April 22.

Brigitte: Bardot’s "And God
Created Woman” was banned; by
the British jCoiuinbia film censor
Six Weeks ago, it’s revealed by Nat
Levant, topman of Columbia. Pic¬
tures Which distributes the French
release here! Censor’s nixing has
not been appealed, but, “I; expect
we will bring it back' and; resub¬
mit it, but that depends on Tor-
©ntp (head; office) and. I’m. wait¬
ing instructions,’! he. said. '-j-

R. W. McDonald, censor, ex¬
plained, “I just see a film and say
yes or no. Reasons are given only
when they (distribs) go to the ap¬
peal, board.” . ...

. Motion picture appeal board
chairman, Mrs.;. Thomas Bingham,
was unaware the pic was banned.
She said that Warners’ “Baby Doll”
was . board’s ’ latest arbitration
(cleared in March, With cuts) , and
she personally thought the WB re¬
lease “had a: very real message,
and we gave a great deal of time
to the matter of cuts. The picture
gives the intelligent listener some¬
thing to think about and ponder
over.”. \

. Appeals, chairman remarked that
Vancouver distributors, rarely ap¬
peal censor’s .. . decisions, . a n d
stressed that the board she. heads
is “the instrument of the picture
industry. . ; We’re not censors, I
sometimes wonder if they (dis¬
tribs) realize that fully,”; adding
that there is a very good relation¬
ship here between McDonald and
film exchanges.

Universal’s Dave Lipton
Sees Pre-SeDing ‘When’
Altered by Conditions

Because of a change in market
conditions and the type of pictures
finding acceptance with' the public,
pre-selling of pictures has become
more important than ever/ accord¬
ing the David Lipton, Universal’s
pub-ad veepee. The new pictures,
the majority, of. which are in the
blockbuster category, . must, catch
on immediately in the firstruri sit¬
uations in order to recoup the
costly investment involved, Lipton.
stressed; It’s conceivable that a
film that gets off to a slow .start
can become a money-maker, the
pub-ad chieftain noted, but that
maximum - returns can only be
achieved if the picture “gets going
at the Very beginning,”

Lipton, in N.Y: for homeoffice
conferences,;: declared/ that pre¬
selling must begin “much earlier
than previously” because the time
between the finish and release of
> picture is getting shorter. He
pointed but that the major com¬
panies . arid the' '-independent, pro¬
ducers cannot afford to hold back
costly productions for any length
of tiriie and that efforts must, be
made, almost immediately to start,
the process. Whereby the coin starts
rolling in.

Liptori, presenting an: optimistic,
business outlook for the spring and
summer months, cited the following; i
reasons for the. need for stepped-
up, concentrated pre-selling; .

( a) Word of mouth is slower
catching )on ../■ . •

(b) Personal . recommendation is
required, so it is essential that
people be brought into the theatres
at once to see the important; cosily
pictures.

(c) Advanced prices required
for the big pictures . must have
some merit attached to them ,

Lipton’s general comments
served as a lead-in to Universal’s
pre-selling plans for its spring arid
summer releases,, all of which, the
pub-ad chief .stressed. Will, be
backed by aggressive merchandis¬
ing arid exploitation. For example,.
for “A Time to Live and a Time
to Love,” U’s film version of the
Erich Maria Remarque novel, the
company launched a campaign al¬
most from the moment it acquired
the property. The pictufe, set far
July release, will be backed, by a
$50,000 tv spot campaign in 42
major markets. In addition, per¬
sonalities involved in the picture
Will visit every major market.

Mrs. Geneva Woods serving as
manager of the Fine Arts Theatre,
Denton, Texas, operated by Traris-

m:.

Moscow’s 'Yankee Traders’

■■ ' ■ " — -■ Continued- from pate % ,

was stated unequivocally by Alex T
ander Davydov, head of Sovexport,
the Moscow agency which concerns
itself with film import and export
questions, who spent last week in
Manhattan.

“We will deal only on a mu¬
tual basis,” Davydov stressed.
“We definitely connect the -
question of purchasing films
with that of. selling our prod¬
uct. It is the same policy we .
apply to every country with,
which we deal.”

This Russian policy appears to
be in sharp contrast with the “im-
pressioris” held by American in¬
dustry. executives - who’ve been
dealing with the Soviet emissaries
under .the broad terms of the
Sbviet-Americari cultural exchange
pact. Only 'last week. Turner B,
Shelton; film chief of the U. S. In¬
formation Agency, and the official
Government contact on . Russo-
American film matters, stressed
that, the agreement didn’t provide
a quid-pro-quo deal. .

Shelton told Variety that the
Russians would first pick the pier
lures: they wanted *— apparently
they’re interested in /between 12
and 15—and that later, and quite
independently of this, discussions
would take place relating to the
possible purchase. of Soviet fea¬
tures by the Americans. This was
precisely to eliminate the impres¬
sion, that the “exchange” aspects
of the cultural pact were being
carried over to the film side.

First Hint

First indication that something
was wrong came when one of the
companies reported that; at the
first negotiating session with the
Soviets, Davydov and his col¬
leagues made the following points:

(1) USSR would be interested in
buying several pictures each for
a fixed price, but we. will not give
any guarantees as to distribution.
(2) The Airiericari partner must buy
at least one Soviet import- (3) It
would be advisable: to discuss “co¬
production;” Not being authorized
to make any such commitments,
the American negotiator temporar¬
ily broke off the talks to consult
with his principals.

Another “official” meeting of
the Soviet group with its American
vis-a-vis, i.e., MotionPicture Export
Assn. pre» Eric Johnston, Shelton
and some others,-was held in Wash¬
ington Monday (21). The topic of
“policy” came up, along with the
general review of progress to date.
Davydov and his group will leaVe
for Moscow Within about a week.
They will continue to screen films
in Washington during the remain¬
der of the week: To date ’ they
haven't closed a deal for a single
American picture.

' U. S. Not Weeded*
Davydov made-it,very plain dur¬
ing the Variety interview that
Russia did not “heed” American
films, or for that matter films from
any country. The Soviets produce
about 100 features a year, he said,
in addition to about 47 full-length
documentaries, and this was suf¬
ficient. This output was enough to
satisfy the Soviet theatres, he held.

However, for “cultural” reasons
Russia Wants to import films from
all over the woild. Asked why his
group to date had shown interest
primarily in “escapist” fare, Uavy-
dov said he was simply picking
films which he believed the Rus¬
sian public. would enjoy. Though
he wouldn’t be pinned down on
the point, he didn’t give the im¬
pression of resenting the fact that
he wasn’t being given access to
any pictures showing the U. S. in
any light that could even faintly
be considered as “critical.”

“I aril a commercial man, inter¬
ested only in the commercial as¬
pect,” he declared. “My only in¬
terest is in selecting the kind of
pictures we believe Our public
would like to see.” Did Russians
like foreign films? “If they are
good, naturally. We are no dif¬
ferent from your public,” snapped
Davydov..

He said SoveXport expected to li¬
cense American films for a five-
year period and that he planned to
have prints made in Russia. As for
/distribution, he said “we are com¬
mitted to distribute these films
widely. There can be no check.
As for our, films in the United
States, I believe the American at¬
titude will be so honest that we
can assume our Russian films will
get wide distribution also. No con¬
trol is necessary.”.

As^ an^ alter .thought t he added

As an afterthought he added
press in. the U!S. “and we get your
papers in Moscow and" can check -
whether our pictures are seen , or
■not.” '

‘Editing* No Worry

There. no longer appears to be .
any fear on the American side of
the .Soviets “editing” Hollywood
films to suit them to their propa¬
ganda purposes. The USIA’s Shel¬
ton stressed that, under the basic,
agreement, both sides must obtain
approval of any changes being
made in - any films sold. Also,
added Shelton, “yve can check in
the major cities, and it’s hard to
believe that they would make a
different Version for the cities and.
for the general run through the
country. That runs into money.”

Davydov said he had no confirm¬
ation of a $106,000 deal .made•' by
Sovexport. with the Italians for
“War and Peace.” . He said he had.
left Moscow before the arrange-
Inents were finalized. From another
source it was learned, however,,
that in a prior conversation Davy- .
dov had indicated that $100,000
was about the right price paid for
the picture.

He would: pot be pinned down .
as to the precise amount Sovex¬
port intended to spend on Ameri¬
can imports; nor would Davydov
disclose the percentage of income
the Russian filiri industry derives
from exports. He was very clear
on that point. “That figure is not
something for your paper to print,”
he said, refusing even to estimate
in percentages.

The Russians have been having ,
a busy time of it, both in New
York and in Washington, seeing/
films and negotiating With the
companies. It’s indicated that their
offers to date have been on the
low side. As one American exec
put it: “It’s difficult to tell what .
is the .‘right’ price. They’re free
to play our films in three theatres,
or in 28,000. So if .We get $500,-
000 for a film, it’s still not really
adequate.” .

Motivations

. What motivates the companies,
however, and what obviously also
riiotivates the State Department, is
the desire to have American films
seen by Russian audiences. While
the word “propaganda” is ardently
disclaimed, the fact remains that
most Aftiericans arc convinced of
the beneficiary results of simply
letting Soviet audiences look in on
the U. S. way of life arid level of
living.

Turning this question around,
the answer becomes iriore complex.
The Soviet way-of-life obviously is
nothing for Americans to particu¬
larly admire. On the other hand,
none .of the some 24 films the Sov-
export crew brought along has any
kind of Comiriunist propaganda in
it. That leaves only “cultural” ac¬
complishments. And of these the
Russians are inordinately proud.

“They’re riot so much worried
about making, money here,” ran
one analysis last week. “When
they bring over pictures like
‘Swan Lake’ or an opera, it’s pri¬
marily to convince Americans that
Russia under the Soviets ha? hit a
cultural high that, in their minds,
compensates for the American in¬
dustrial headway. It’s a sort of
‘recognition’ .which they^crave and
which makes tip for their consid¬
erable inferiority complex Vis-a-vis
the US”

Todd Memorial

. Continued from page 1 jaaaa

another were associated with Todd.

Stanza will be seen that Wednes¬
day between 11 p.m. and midnight,
hence- preempting WABD’s regu¬
lar “Night Beat” interviews with
John Wingate..

Ariyong those.being, approached
to appear are George Jessel, Gypsy
Rose Lee (who worked for the pro¬
ducer in Broadway’s “Star arid
Garter,”) S. J. Perelman, who
wrote the screen treatment of
“Around the World in 80 Days,”
Cantipflak, et/al., .and a selection
of stagehands and other crewmen
who worked with him on various
projects^.

Capper to the special tv show
will be the announcement of . a
“Mike Todd , Theatrical Scholar¬
ship” for young actors, *

Sophia Loren got $225,000 for
her work in “Black Orchid.’*

18

PICTURES

pARi&fr

Wednesday, April 23, 1958

‘Lions’ Roaring at 12G,

LOS ANGELES

T , m. i • ||« , I (Continued from page 8)

L vine: Brothers Mighty ; soft $ 4 ,soo* Last week, ‘country

* ^ 1 iGirl” (Par),"Proud and Profane’’

7C 9J* SQ flftft 4ih ,Par) (reissues), $2,000.

hmi W UW > 4lD | Chinese (FWC) (1408* $1.75-
Louisville, April 22: . / 93.50)—-“Windjammer” (NT) (2d
Wicket pace at the downtowners wk). Pleasant $22*500. Last week,
continues firm, new “Young Lions” $26,800.

at Rialto shaping for socko take. | Four star, Fox Beverly, Loyola,

‘Brothers Karamazov at the;y ogue (UTAC-FWC) (868; 1,170;

Brown still Is great m second round. x,248; 825; $1.25-$2.40)—"Young

Spring racing meet at Church-1 Liohs » <20th) (2d wk). Solid $33,-
ill Downs opens Saturday <26> 000 or near , Last week, $46,100.
highlighted by the annual Ken- • . . _

tucky flerby one week later (May *A?« ATt 2i {Fy ?9 ] , i S?r\’

3>. Drive-ins throughout the area • ”., S «, g P r i n St 5 uc ^ nhn Wk '

are all open for biz, with segment J>ull. $1,500. Last week, $3,000.
of family trade naturaly patroniz-j Orpheum (Metropolitan). (2,213;
ing these outdoor spots. /90-$1.50)—"Run Silent, Run Deep"

Estimates for This Week i (UALand “Cross Up” (UA) (3d wk).

Brown (Fourth Ave.-U.A.) (1,000; |

99-$1.45>—"Brothers Karamazov" l (RK°) (2 812; $1.25-

(M-G) (2d wk). Great $7,000 after $2.40)—"Merry Andrew^’ (M-G) (3d
last week’s $9,000. i wk). NSG $5,600. Last week,

Kentucky'(Switow) (900; 50-85)—j $6,500.

"Cole Younger, Gunfighter” (AA> I Warner Beverly (SW) (1,612;
and "Bowery Boys Up In Smoke” $1.25-$2.40) —"Marjorie Moming-
fAA). Modest $4,000. Last week, I star" (.WB) (4th wk). Low $6,000.

"Touch of Evil” (U) and “Day of Last week, $6,900.

Bad Man" <U)., $5,000. . . I Fox Wilshire (FWC) (2,296; 90-

Mary Anderson (People’s) (1,000;! $1.50)—"Paris Holiday” (UA) (4th
85-31.25 >—“Marjorie Morningstar" ; wk). Slow $3,500. Last week,
t\VB» 1 2d wk)^; Oke $5,000 after■/ $3,700.

la Riaiio^JniSh 0 A v n nnn ™ ^ Downtown Paramount, Wiltern
fiqf * -Vm T^ h ^ foLS’°°T : 7 i'\ (ABPT-SW) (3,300; 2,344; 90-$1.50)
uviTioS 2Qth i * , Lo , oks I—“Sayonara” (WB) and "Forbid-

! v Iv?1fnn her r tl l 1S Wee # a f,_ stur - ‘den Desert” (WB) (4th wk). Good
«.v $12,000. Last week. Snow-: inn

White" «BV) (reissue) (2d wk), $11’ -; *’ „ * . .

ooo. ’ * ’ Hollywood Paramount (F&M)

United Artists (TTAi m nnn- on i (1*468; $l'.25-$2)—"Teacher’s Pet”

$1^^BriS^o^Riv^^war! Fulr *8.700. Last

■ • — to nnn 1 WCCK, $9,zUU:- • «

$9,UUU i Egyptian (UATC) (1,503; $1.25-
i $3.50)—"Bridge on River Kwai"

(Col) (18th wk). Steady $15,000.

[ Last week, $15,800.

\ Warner Hollywood (SW-Cine-
j rama) (1,384; $1.20-$2.65)—"Seven
6 4li Wonders” (Cinerama). Started 46th
_ ,. . . week Sunday (20) after $13,100 last

Omaha, April 22. week

Only ^° ne new entry this week, Carthay (FWC) (1,138; $1.75-
but that one is Bridge on River ^3.50)—“Around World in 80 Days"

Ji'™ 1 - a blockbuster at the Or- (UA) (70 th wk). Strong $16,200.
pheum. Marjorie Morningstar" Last week $16100.
rammns fine in th third stanza at ' Crest, Sunset (Lippert-Cohen)
the Brandeis, but Brothers Kara- (80 0; 540; $1.25-$1.50)—"Smiles of

thH Z Xaf 2 S «•vSf T m „ seco .^ d , a J a Summer Night" (Rank). Okay
55 \ 0Un S Lions, ’ switched $ 5 , 000 . Last Week, "Smallest Show

!”^^,? n \ aha tp^make room .for. on Ea r th ». < B ev), "W. C. Fields
l?u25 ,S falr Festival " <BCT ) (2d wk), $2 ,600.

Estimates for This Week j
Brandeis (RKO) i 1,100; 75-90
"Marjorie Mornirigstar” (WB) (3d
wk). Stilt fine at $4,000. Last week; wk).

S5.500. same.

Omaha (Tristates) <2,066; 90- Kenmore (Indie) 700; $1.25-$2)

$1.25) — "Young Lions" . (20th) —"Henry V” (Rank) (reissue) (5th
(m.o.). Fair $5,000 in third week wk): Oke $4,000. Last week,
downtown. Last week, “Bitter Vic- $5,000.

tory" (Col) and “Domino Kid" Memorial (RKO) (3,000; 60f$l.l.Q)

(Col). $3,500 at 75c-90c scale. —“Long, Hot Summer" (20th) (3d

Orpheum (Tristates) (2,980; 90- wk). Big $12,000. Last week, $14,-
$1.25)—“Bride on River Kwai" 500. Fast $ lO/OO. Last week, $15,000.

(Col). Smash $16,000 or better. Metropolitan (NET) (4,357; 70 -1 Century (UATC) (2,700; 70-$1.50)

Last week, “Young Lions" (20th> S1.10)—“Paris Holiday" (UA). —“Bridge on River Kwai” (Col)
(2d wk), $7,0Q0. Opened Monday (2i), Last week,, (6th wk).: Tapered to $8,500. Last

State (Cooper) (850; 90-$l,25)— taken over by Metropolitan Opera. I w^eek, $12,200.

"Brothers Karamazov" «M-G) (2d . Paramount (NET) (1,700; 60- Lafayette (Basil) (3.000; 70-90!

wk). Only moderate $4,000. after $1.10) — "Macabre” : (AA) and --

(Col) (4th Wk). Healthy
after third week’s $15,000.

‘Kwai’Great $16,000,

BOSTON

(Continued from page 8)
Hotsy $20i000. Last week,

J.S

Sock 20G, ‘Lions’ 15G

Detroit, April 22.

Plethora of strong holdovers is
keeping the downtown deluxers
fairly busy, this Week but ait a
slightly decreased pace from the
last session’s terrific dash. Only
tw r o newcomers, neither, doing
much.. "Merry Andrew" at the
Adams is barely fair w ? hile "Cool
and Crazy’’ at the Broadway-
Capitol is rated just average,

A great gait is being maintained
by “Marjorie Morningstar” at the
Michigan in second • s e s s i Q n.
“South Pacific” at the United Art¬
ists, also in second,, looms smash.
"Long, Hot Summer” continues to
sizzle in second time round -at the
Palms. "Bridge on River Kwai"
stays tremendous in sixth session
at the Madison. "Young Lions” is
still good in third week .at, the
huge Fox.

Estimates for This Week

Fox (Fox-Detroit) (5,009; $1.25-
$1.50)—"Young Lions*’ (20th) (3d
wk). Good $15,000. Last . week,
$19,000.

Michigan (United Detroit) (4,100;
$1.25-$1.50)—"Marjorie Morning-
star” (WB) (2d wk). Great $20,000.
Last w r eek, $25,000.

Palms (UD) (2,961; $l,25-$1.50)—
"Long, Hot Summer” (20th) arid
“Showdown at Boot Hill” (20th)
(2d wk). Hot $18,000. Last w'eek,
$24,900.

Madison (UD) (1,900; $1.25-

$L75)t—"B ridge on River. Kwai”
(Col) (6th Wk). Wow $23,000. Last
week, $29,000.

United Artists (UA) (1,667; $1.25-
$3)—"South Pacific" (20th) (2d w r k).
Great $22,000. Last Week, $20,800.

Adams (Balaban) (1,700; 90-

$1.25)—"Merry Andrew" (M-G).
Fair $7,500. Last week, "Raintree
County” (M-G) (8th wk), $7,500.

.Music Hall (SW - Cinerama)
(i,20-$2.65)—"Search for Paradise”
(Cirierama) (11th wk). Robust $18,-
500. Last week, $17,000,

Traris-Luk Krini (Traris^Lux)
(1,000; 9d-$L65)—“God Created

Woman" (Indie) (14th wk)V Fine
$6,500. Last week, same.

‘Run Deep’Fancy 18G,
Buff; ‘Pet’ Perky 14G

Buffalo, April 22.

Some new, strong product is giv-
frig first-run film biz here currently
a rosy tone despite milder weath¬
er. "Run Silent, Run Deep” shapes
sockp at the Buffalo while “Teach¬
er’s Pet" is rated bright at Para¬
mount^ "Young Lions” still is fancy
in third frame at the Center.

Estimates for This Week

Buffalo (Loew) (3.500; 70-$1.25)
>—"Run Silent, Run Deep” (UA);
Sock $18,00.0 or near. Last week,
"Paths of Glory”. (UA), $12,000.

Center (AB-PT) (3.000; 70-$1.25)

. M Vhiino- .T.innc M '. wtr)

$7,500 bow.

PHILADELPHIA

(Continued from page 8)

(Col) (6th wk). Terrific $21,000.

“Hell’s 5 Hours” (AA): Lofty $15.-
1500. Last week, "Cole Younger”
i < AA) and “Missouri Traveler" <BV),
$ 10 . 000 .: . .

. Saxon (Saxoii) (1,100; $1.50-$3.30)
—“South Pacific" (20th) (2d wk).
Second week was hotsy $26,000.
” “ ’ ’ ’ Stays a

Last w'eek, $30,000.

Stanley (SWi <2.900; 99-31.80)— Extra matinees helped.

"Marjorie Morningstar" (WB> i3d third.

.Wk>. Good $11,000. . Last week. Tralns-Lux (Trans-Lux) (730; 75-
$13,000. $1.25)—"Devil in Fl§sh" (Indie)

Stanton (SW) (1.483; 99-$1.49)— arid “Naked Night” (Indie). Okay
"Saddle Wind" (M-G) (2d wk). 1 $4,200. Last week, "Miller’s Beau-
Quiet $6,000. Last week, $6,500. tiful Wife” (Indie) and “Flesh Is
Studia (Goldberg). (385; 90-$1.89* Weak" (Indie), $5,000.

—“God Created Woman” (Kings): Orpheum: (LoewO (2,900; 75-

(8th wk). Trim $3,700. Last w eek. ’ $1.25)—“Run Silent, Run Deep"
$5,000. iUA) and "Quiet American” tUA)

Trans-Lux iT-L) (500; 99-$1.80»— (4th wk). Neat $9,000. Last W’eek,
"Brothers Karamazov" (M-G) (7th $11,000.

wk). Okay $5,700. Last week, $8,-1 State (Loew) (3,600; 75-$1.25)—
700. (“Brothers Karamazov" (M-G).

Viking (Sley) (1.000; 99-$L49)— Smash $25,000 or over. Last week,
"Teacher’s Pet” (Par) (4th wk). “Witness For Prosecution" (UA)
Neat $9,500. Last week, $11,000. i8th wk), $8,000.

World (Pathe) (500; 99-$1.89)— ■ . ' ■ ■ — ■ :

"God Created Woman" (Kings) j SAN FRANfKfn
(8th wk>. Fine $3,400. Last week. I " ’

$4,000. • ■ • (Continued from page 9)

—--- and “Bop Girl” (UA.) Good $n,-

000 or over. Last week, "Run Sil¬
ent, Run Deep” (UA) (3d wk),.
S6.200.

Stagedoor (A-R) (440; $1.25-

$1.50»—“Stage Struck" ' (BV) (2d
Poor : $2,100. Last/ week,

“Song of. Bernadette” (20th) (reis¬
sue), Modest $7,000 in 9 days: Last
week, "Snow White” (BV) (reis¬
sue) (2d wk>, $15,200 in 6. days.

. Paramonnt (AB-PT) (3,000; 70-
9Q)—“Teacher’s Pet" (Par) and
“Spanish Affair”; . (Par). Bright
$14:000. Last week, “Marjorie
Morningstar" (WB) (2d wk),' $12,-
400 at $1.25 top.

KANSAS CITY

(Continued from page 8V .

"Teacher’s Pet" (Par) (3d wk). Fair
$3,500. Last week, $4,500.

Tower, Fairway, Granada, Apollo wk).

(Fox Midwest) <2,100; 700; 1517; $2,500.

1,050; 75-90) — "Cool and the Presidio (Hardy-Parsoris). (774;
Crazy” (American: Int’l) and "Drag- • $125-$1.50) — "Spanish Gardner”
strip Riot” (Indie). World preem (Cpnt) and "Loser Takes All” (Cont)
for “Cool,” picture is heading for < 2d wk). Fair $3,000. Last week,
big $20,000. arid likely will hold. ? $3,500.

Last week. Tower, Fairway, "Long 1 Vogue (S.F. Theatres) (364; $1.25)
Hot Summer” (20th> and "Blood —“Smiles Of Summer Night”:
Arrow” (20th) (2d wk), $6,500. 'Rank) (2d wk). Sold $4,500. Last
Uptown (Fox Midwest) (2,043; week, $5,000.

90-S1.25) — “Young Lions" (20(h) : Coronet (United California)
(3d wk). Tapered to $4,500. Last d.250; $1.50-$3.75) — “Around
week, both at uptown and Granada, World In 80 Days" (UA) (69th wk).
$8,000. | Okay $10,000. Last week, ditto.

TORONTO

(Continued from page; 9)

Damn Citizen” (Col). Sad $10,000.
Last week, "Underwater Warrior”
(M-G) arid “Man from God’s- Coun¬
try” (AA),. $jL2,000.

Egliriton, Palace, Kurinymede
(FP) (1,080; 1,485; 1,385; 50-$l)—
‘Wild Is. Wind" (Par). Solid $16,-
000. Last week, "Teacher’s Pet”
(Par) (2d wk), $17,500 but latter
two houses are not holding up.

Hollywood (FPj (1,080; $1-$1.25)
—"Young Lions” (20th) (2d wk).
Smash $15,000. Last week, $17,000;

Imperial (FP) (3,344; 75-$1.25)—
■‘Marjorie Mornirigstar” (WB).
Whairi $21,000. Last week, "Peyton
Place” (20th) (8th wk), $15,500 for
eight days..

Loew’s (Loew) (2,098; 75-$155)^
"Witness for Prosecution” (UA) (2d
wk). Hefty $19,000. Last week,
$26,000.

Nortown, Towne. Westwood (FP-
Taylor) (959; 693; 694; $D—“Snow
White” (B-V) (reissue) (3d wk).
Fine ;$15,000. Last week, $25,000.

Tivoli (FP) (955; $1.75-$2.40)—
"Around World in 80 Days” (UA)
(36th wk). Steady $6,500. Last
week, same.

iJriiversity (FP) (1,233; $1.50-
$2.40)—"Cinerama Holiday” (Cine¬
rama) (3d wk). Okay $14,000. Last
week, $15,000.

Uptown (Loew) (2,075; 60-$i)—
. "Paths of Glory” i UA) (2d wk).
Fine $8,500. Last Week, $11,000.

CHICAGO

(Continued from page 9)

Last week, “White" Huntress" <AI)
and “Oklahoma Woman" 'AD,
$5,000.

. Oriental (Indie) <3,400; 90-$1.50)
—"Long, Hot Summer” (20th) (4th
wk). Good $16,000. Last week,
$ 21 , 000 .

Palace (SW - Cinerama) (1,434;
$1.25-$3.40) — "Search for Para-j
dise” (Cinerama). Slow $13,000 for |
seven performances. . Last week,
"Seven Wonders of World” (Cine- \
rama) (69th wk), $30,000. i

Roosevelt (B&K) (1,400; 90-$1.80)!
—“Young Lions” (20th) (3d wk>.'
Great $25,000. Last week, $38,000. j

State-Lake (B&K) (2,400; 90- !

$1.80).— “Bridge on River Kwai”!
(Col) (6th wk). Giant. $29,000. Last
week, $42,000.

Surf (H&E Balaban) .(685; $1.50)
—"Nights of Cabiria” (Lopert) <3d
wk). Fairish $3,900. Last week, !
$4,000.

Todd’s Cinestage. (Todd) (1,036;
$l:75-$3.30) — "Around World"
(UA) (55th wk). Sturdy $19,000.
Last wefek, $22,500.

United Artists (B&K) (1,700; 90-
$1.50)—"Run Silent, Run Deep"
(UA) (4th wk). Good $13,000, 4 Last
week, $17,000,

Woods (Essaness) (1,200; 90-

$1.50)—“Teacher’s Pet” (Par) (2d
wk), Bright $23,000. Last week,
$27,000.

World (Teitel) (606; 90)—“Smiles
of Summer Night" (Rank) (2d wk).
Okay $3,200, Last week, $5,000.

Say Hollywood Crafts
Harassed Glenviile
‘Quickie’ Production

Hollywood, April 22.

AFL-CIO prexy George Meany
has been asked to Investigate a
jurisdiction hassle here between
IATSE and NABET, Involving a
quickie theatrical film.

Fracas began, over shooting of
the four-day Glenviile picture,
"Sideburns and Sympathy,” which
didn’t sign a pact with either
union when it began shooting, but
did ink one with . NABET late
Tuesday night. This brought IA
picket lines around Centaur stu¬
dio, where the film is being shot,
as well as a demand from Herbert
Aller, business rep of IA camera¬
men’s; local 650, to Meany that he
investigate.

Aller wired. Meany charging
NABET with “raiding” tactics, and
said "they have pursued scavenger
tactics and are exerting efforts to
undermine wage scales and condi¬
tions that have /been established
over a period of 25 years.” To this
Bill Hines, chairman of Association
of Film Craftsmen of NABET, re¬
plied: "We’ve been called names
before; we’re not going to engage
in any name-calling. It sounds like
cry-baby tactics to me,”

Screen Actors Guild, meanwhile,
said that producer Kenneth Herts
had made a cash settlement with
the guild for all "breaches of the
contract which existed. The
breaches concerned the use of per¬
sons who were not eligible to work
as actors in the picture.” The SAG
[spokesman continued, "We have not
yet signed a contract with Gleri-
ville. We are allowing guild mem¬
bers to work, and will watch to see
that they are complying with, terms
of the/contract before approving a
contract.”'

Aller also got off a letter to
Charles S, Boren, v.p. in charge of
industrial relations for AMPP, re¬
questing him to advise AMPP
members that they buy pix only
after ascertaining pix have been
maide under; conditions which con¬
form t6 the IA basic agreement.

750G Antitrust Suit
Charges Monopoly in
16m Pfr Distribution

Two corporations and five indi¬
viduals have illegally monopolized
non-theatrical distribution of 16m
films produced by several majors
since 1951, Post Pictures Corp.
charged recently in a $750,000
treble damage - antitrust suit
brought in N. Y. Federal. Court,
Named defendants are Films Inc.,
Encyclopedia Films Inc., Adlai E.
Stevenson, Maurice B. Mitchell,
Paul G. Hoffman, William Benton
and Harry E. Houghton.

Through alledegly conspiring to
engage in a monopolistic combina¬
tion, action contends, defendants
excluded Post from obtaining any
16m rights to product turned out
by Loew’s. Inc., Paramount/ RKO,
Warners, 20th-Fox and Republic.
Films, Inc., a New York outft, dis¬
tributes both .theatrical and educa¬
tional put in 16m version. Head¬
quartered in. Wilmette* Ill., Eri-
cyclopedla releases a variety of
ediiCational films.

Cannes, 1958

Continued front page 3
practical difficulties. One is that
Cannes, for instance, wouldn’t
necessarily go by basic values, but
might be swayed by the induce¬
ments, (such as star appearances)
offered by Individual distributors.
Another is that the fest might not
pick from the list, but want other
films. And if there’s anything
MPEA wants to avoid it’s a repe¬
tition of the "Blackboard jungle”
scandal at Venice a couple Of years
ago.

One of the selection methods
considered and nixed, involves the
broadening of the selection com¬
mittee to irielude "outsiders,” such
as critics. ..But this again raises a
practical point: An "artistically”-
minded group might have chosen
"The Goddess” over "Brothers
Karamazov,” The former is con¬
sidered a good film/ but reflects
poorly on Hollywood, being the
story of an actress’ decline. ;

. .In the overall, one of the prob¬
lems facing MPEA every year in
making up its mind about fest en¬
tries is the limited availability of
the “right”, kind of pix. / The com¬
panies, generally prefer to enter
films which are about to be re¬
leased on the Continent $o as to
take best advantage of the publi¬
city values that accure from the
fests.

Suggestion was made, following
last year’s Cannes festival, 'to
draw for “fest eritries on pictures.;
nominated for. Academy Awards
in. March. This,. however, doesn’t.
necessarily solve the problem of
meeting fest requirements which
still hinge on the comparative
values of "art” vs. “boxoffice.”
There’s been some improvement
in that respect in recent years, ;
with European fest juries less in¬
tent on awarding the purely artis¬
tic productions and ignoring-popu¬
lar values. However, the danger
of having a major picture torn
to pieces by the assembled fest
critics still exists and there is gen¬
eral agreement on the need to ad¬
just to fest mentality. .

PAR FUSES PORTLAND
SALES WITH SEATTLE

Portland, Ore., April 22.

Paramount will discontinue Its
billing, collection and other busi¬
ness activity at its Portland, Ore.,
exchange effective April 18, with
this “front room” work to be taken
over by the Seattle branch. It’s an¬
other "streamlining” move of the
type that has been growing in¬
creasingly prominent in the picture
business.

Wayne Thiriot, Par’s Portland
manager heretofore, will continue
to represent the company in the
Portland territory but within the
aegis of the Seattle office headed
by Henry Haustein. :

Leo’s New Master

Continued from pace 3

Irving Ravetch writing « novel,
"Home From the Hill,”/ for con¬
version to the screen.

Siegel, veteran production execu¬
tive, was represented in the nego¬
tiations by attorneys Seymour
Steinberg and Jacob Shearer of the
law firm of Tannenbaum, Steinberg'
& Shearer.

Siegel, once an executive pro¬
ducer at Republic, served as s
production executive at Paramount
and 20th-Fox in addition to oper¬
ating as an indie. He brought his
indie unit to Metro about two
years ago.

With Siegel taking over as pro¬
duction topper, the studio opera¬
tion will revert to the format under
L. B. Mayer, when latter was ad¬
ministrative head of the studio and
Irving Thalberg and; subsequently
Sarii Katz arid Dore 'Schary were
the production chiefs. Now, Ben
Thau will continue as administra¬
tive head, with Siegel in Charge of
production,

20

RADIO-TELEVISION

: Wednesday, April 23, 1958

Govt. Ys. Boasters No. 1 Item

Growing complexities of the 4
Government's role in ; television
shapes up as the No. X item on the
agenda for the 36th annual Nation¬
al Assn, of Broadcasters conven¬
tion next 'week in Los Angeles. As
important secondary topics, both
for official discussion and the back¬
room forums, the matter of labor
vs. automation and the recessive
business cliriiate will dominate the
action.

High interest in federal regula¬
tion, stemming from * the . Barrow
Jteport, the Congressional investi¬
gation of the FCC and last week’s
proposed rulemaking order on the
clear channels, will manifest itself
In several ways. Even the custom¬
arily staid official agenda contains
some hints, i.e., highlight of the
Wednesday (301 management ses¬
sion will be an NAB public rela¬
tions presentation by John M. Out-
ler of WSB, Atlanta, head of the
committee set up last year to widen
NAB’s p.r. influence; the Television
Code Review- Board will screen
“Guest in the House,” special film
designed for distribution to local
stations and showing how the in¬
dustry governs'itself in matters of
program content. All six members
of the FCC Will be present—but
■paying their own way—for the reg¬
ular FCC panel session and
speech by chairman John C. Doer-
fer.

But the real key to the presence
of Government as the key topic of
the convention is the record num¬
ber of factional meetings sched¬
uled apart from the agenda. List
includes the Assn, of Maximum
Telecasters on Saturday and Sun¬
day (26-27). Clear Channel Broad¬
casting Service Sunday, Commit¬
tee for Competitive Television, also
Sunday, Assn, for Professional
Broadcasting Education, Daytime
Broadcasters Assn.* Small Televi¬
sion Markets Committee, etc. Oth¬
ers of a more social nature but at
which business will be conducted
are the annual BMI lunch. Quality
Radio Group. TV Stations Inc., and
the two affiliates meetings, ABC-
TV’s on Friday (25) arid Mutual’s
on Sunday* latter’s first under its
new. management. . •

Labor Issues
On the labor front, with the
IBEW strike of CBS as a key por¬
tent, the chief topic will be tech¬
nological advances and automation.
The regular labor session Monday
(28) will take as its first topic
“Technological Change and Col¬
lective Bargaining.” On Wednesday,
a panel will discuss ’‘What Can
Automation Do for My Station?”
with one of the panelists, being Hrir-
old P. See of KRON-TV, San Fran¬
cisco. who has developed an au¬
tomated master control setup which
Is in operation at his outlet in
Bakersfield but which he’s been
(Continued on page 43)

. That Duz It !

Why Johnny can’t spell!

More and more ad agency
copy WTiters are fashioning tv
commercials which’ have ele¬
mentary school teachers tip in
arms. Spelling tests prove that
moppets know their singing
commercials but how: many
spot RINSO without an “e.”

Teachers insist that Johnny
certainly can read but what
Madison Avenue is doing to
the kid’s spelling shouldn’t
happen to a subliminal dug.

The baleful influence of such
deliberate misspellings on the
tv screen as DUZ, • WISK,
KLEAR, GLO-Coat, MIRRO,
Denture-CREME, GRIL-LITE,
KDRO, TRIX and TRU-LIFT,
is felt throughout the average
classroom, according to all
apple-loving teachers.,

ONI

Arthur Godfrey is calling it quits
on still another of his CBS shows;
This time .it’s “The Ford Road
Show,", Godfrey’s : 5: 05 to 5:30
p. m. cross-the-hoarder on CBS
Radio for Ford, Godfrey claims
the series takes up more of his
time than he originally anticipated,
and wants out June i.

Ford and J. Walter Thompson
are currently looking for a replace¬
ment, and are concentrating their
efforts oh the Coast in search of a
top naihe for the segment. Show
is part, of Ford’s big $5,000,000
CBS Radio package, with the slot¬
ting designed to catch the' auto
audience on its way home from
work: Ford’s committed . to the
show till next October. .

Washington, April 22.

Action of the Court of Appeals
last week in returning the channel
10 Miami case to the Federal Com¬
munications Commission, as re¬
quested by the agency in view' of
Congressional disclosures of al¬
leged “influence” in the decision,
raised lots of eyebrows here.

The order issued by the Court
was considered unprecedented in
its terms. For one thing, the
Court retains jurisdiction over the
case* directing the Commission to
report in. six weeks on its progress
in complying with the order. The
Court also tells the agency/how its
new hearings should be held, the
eligibility of original applicants to
come back in, and what the Com¬
mission should determine.

It specifically directs the agency
to determine whether its grant to
National Airlines was void because
of former Comm. Richard A.
Mack’s vote. It further calls on
the Commission to determine
whether any of the applicants for
(Continued on page 43) .

NBC-TV’s Retraction Of
Elsa Maxwell’s Cracks
On Winchell’s Patriotism

NBC-TV was preparing * retrac¬
tion yesterday (Tues:) of Elsa
Maxwell’s remarks • about Walter
Winchell following the cbluirinist’s
threat to sue 10 sponsors Of the
Jack Paar show, on. which her cont¬
inents were aired* for $1,000,000
each pn charges . of cominercial
libel; • / '/•:

As of late yesterday, it had riot
been decided whether the retrac¬
tion would be aired on last'night’s
program or next Tuesday’s (29)*
nor whether Miss Maxwell herself,
Paar or some other , patty Would
read the retraction. Miss Max¬
well is a Tuesday. regular on the
show.

NBC decided to ; air the retrac¬
tion after WincheH’s attorneys fur¬
nished a certificate, froiri the N. Y.
Board of Elections showing that he.
had registered arid voted in the
1955 and .1956 elections. Miss
Maxwell, . who's : been attacking
Winchell constantly on the show,
charged he had. never voted; and
called him a “phony American.”

It was on this that Winchell had
threatened to sue,, and had stated
that, his atdrney, Sol A. Rosenblatt,
would send letters of 'intent to sue
to the Paar sponsors; However,
it’s believed Winchell will with¬
draw the threatened legal action
with the airing of the retraction.
Rosenblatt’s law partner, Julian
Rosenthal, said yesterday that, in
any’event there won’t be any ac¬
tion in the next few. days, and no
final decision had been reached;
He’s understood to have told NBC,
however, that the retraction will be
satisfactory.

TV Comedy Series

Talent Associates is propping a
second new live half-hour family
comedy series, this one in copro¬
duction .with ABC-TV. Series, star-,
ring Martha Scott and featuring
Kevin Coughlin. Beverly Lunsford
and Linda Gamble, is titled
“Young Mr. Middleton.” Audition
Is being kinnied today (Wed. » at
ABC-TV in N. Y. David Susskind
is exec producer, Murray Susskind
producer and Paul Stanley direc¬
tor.

TA’s other new live half-hour'
comedy scries, “Too Young to Go
Steady,” being produced with
Screen Geriis, is still a strong pos¬
sibility for a summer premiere as
the replacements for “December
Bride” on CBS-TV for General
Foods. Only thing holding up the
deal is the insistence by the spon¬
sor that CBS come up with a com¬
mitment for a fall time slot for
the show if it clicks during the
summer. So far, CBS has main¬
tained it’s unable to make such a
commitment.

The Day B’klym

By JO RANSON j

Tempora a mutantur nos et
mutamur in illis (the times are
changed, arid we are changed with
them).

. Verily, this was the litany heard
in Brooklyn, the most poly glottic
of the city’s five boroughs, last
Sunday. (20). as the former foun¬
tainhead of baseball was recover¬
ing from the Dodger exodus to
the Coast.

In the past. Spring brought to
Brooklyn weekends a sea of
portable radio receivers and tv
sets tuned -to the daffy Dodger
doings. Last Sunday* with the
official baseball season underway,
the town was busy tending its rub¬
ber plants and believe, it or
O’Malley, Brooklynites who Once
walked with radio portables glued
to Dodger games were, on this oc¬
casion, wrapped up in the Brook¬
lyn Museum Concert over WNYC
or the N, Y. Philharmonic with
Bernstein via WCBS-
Furthermore* casual observers
saw former tv Dodger rooters en¬
tranced with such intellectual fare
as “Youth Wants to Know” arid
Eric Sevareid pontificatirig on “De¬
fense of America.” These were
indeed the sounds that rang over
Flatbush rooftops and sprang from
Williamsburg windows. Few were
the radio and tv sets tuned to the
Yanks hacking away at the Balti¬
more Orioles. It was plain as two-
cents plain that Brooklyn, once the
richest baseball market in the
country, was undergoing a revolu¬
tion and that it was moving from

Bob Hope Bares All

Bob Hope really lets his hair down in the current (April 26) Sat¬
urday Evening Post (one of the continuing visit-with-the-stars series
by Pete Martin), in a frank and “tradey” give-and-take. Hope has
a lot to say about show people and show biz.

On the wisdom of Par unloading its pre-’48 backlog: “Paramount,
picked up $50,000,000 for that bundle of pictures and that 50 mil¬
lion is going to bump Paramount stock upward and this will make
the stockholders happy ... M-G-M and Fox arid Columbia have al¬
ready sold tv hundreds of their pre-’48 pictures. Nobody has ever
offered such prices for doing jt before. If the studios had got to- .
gether and agreed not to sell their backlogs-of pictures, that would
have been different, but when all those financiers with white pi¬
ping on their vests began to flap handfuls of thousand dollar bills
in their faces, at a time when the stockholders were .hungry, it was
each man for himself.” > •

On agency interference: “We handle our; own tw show with no
grandstand quarterbacks, but I’ve-heard of. shows where the agency ;
crew-cuts declare theriiselves in. It happened to:me.a lot in>radio,
although a representative of an advertising agency dictating policy ,
to a comedian is as’ silly as a comedian, walking, into an advertising
agency and trying to dictate to them. The truth is we- don’t under- .

. stand their business and they don’t understand ours.”

On Frank Sinatra: “Sometimes an entertainer spreads himself
too thin . . . Nobody is good enough to chop himself up. into, that
many pieces. Some of the pieces are going to be a little; undone/ .
Frank, who is red hot in pictures and red hot:.on records, is finding
out the hard way that he needs help tQ ;be red hot on television, :
too. He knows this now and. has knocked himself out . trying to fuc
it, because, while. Frank is impetuous, he’s noriummy. • * .*•

Qri Jackie Gleason: “I think Jackie got careless. There was too -
- much repetition in his sketches, Jackie’s a genius;- too,:but; he got
sloppy when it came to getting new ideas i K \ For a while .he had-it
all to himself; then a new personality came along named Perry -Van
Como who appealed to teenagers and adults* .too,” •

On Perry Como: “Perry’s been doing Bing foryears, and he ad¬
mits it-, . . He’s doing Bing so good Bing’s trying to do Perry now.

/ He thinks Perry’s just great and, of course. Perry is wonderful; His
only weakness is he doesn’t like to do anything frantic,* 1 .

On Milton Berle: “Berle fell into the. same repetition-pitfall
Gleason tumbled into'. The competition walked in with PhiLSil- .
vers, who had’ a new show with fresh material and the people
started switching their dials and Miltie’s ratings skidded. The critics
and the columnists said ‘Berle’s flopping’ and it spread over the ;
nation. I've heard of word-of-mouth successes, .apparently there’s
such a thing as word-of-mouth flop/too.”

On tv critics: “It’s the history of the reviewing business that the...
boys who rip and tear, are the guys who make, a name for them-.

; selves . . . You can’t afford to let those things worry you.”

Femme B casters Set Frisco Meet;

on

Bodine Newschief at WDAF

Kansas City, April 22;:

Walt. Bodine, vet Kaycee news-
man, stepped up from number two :
spot at WDAF AM & TV, to re¬
place Randall Jessee as director,
of news and special events for the
one-time Kansas City Star stations.

balls arid strikes to bull fiddles
and social science.

Moreover, there was now a defi¬
nite : air of togetherness in Flat-
bush with husband and wife, side
by side* listening to radios
watching more lofty tv goings-on.
’Twas not; thus yesteryear when
Dem Bums held sway and men
were absorbed in baseball while
womenfolk twiddled their potato- ^
stained thumbs or knitted, anti-"
macassars;

Near Brooklyn College; the
afternoon palaver had switched
from Snider to Stendhal; and from
Furillo to, fortissimo, A fresh
academic spirit was prevailing arid
the population was / no longer in
mourning for the faithless and
feckless Dodgers,

A short distance from Ebbets
Field, two guys were arguing about
last week’s championship chess]
games between -Smyslov and Bot-
vinnik in Moscow. “Those Rus¬
sians are crafty at traps in open-
play,” one guy muttered*, “Too
bad we can’t get chess matches on
television. The only thing you. get
these days is a lousy Yankee game,
arid there’s no fun watching a
cocky.winder; This is television?”

As the sun dropped over Brook/
lyn Bridge, one /heard former
Dodger fans urging neighbors to
catch WNYC’s “Masterwork Sym¬
phony.” Henceforth . it appeared
the City, of Churches, the bed¬
room of the city/was not. to be the
butt of: vriude jokes and bladder
bits for standup comics. Brook¬
lyn- was definitely egghead, now
that the Bums had vanished.

Buys an Agency

Ashley-Steiner, Inc., this week
-took over . the Milton Goldman
Agency which had handled actors
in legit, tv arid films. Milton Gold¬
man, Jay Wolf and Ray Smith, as
well as other office personnel, will
be absorbed into the Ashley-Stein¬
er operation.

In line with its expansion policy
to cover all fields of show biz,
Ashley-Steiner recently hired Bill
Robinson to handle its Beverly
Hills office. Robinson was former¬
ly with the Kurt Firings Agency.
Also taken on was Eddie Rosen,
former Morris Agency exec, who
will work with Goldman in the
New York office before shoving off
to Beverly Hills.

Sam Kaplan is also a newcomer
to the. Ashley-Steiner operation,
having come from the NBC busi¬
ness affairs dept. Like Robinson
and Rosen, he will go to the Coast
office after a briefing in N. Y.

The Goldman agency brings with
it such accounts as Cyril Richard,
Sir Cedric Hardwicke, Farley
Granger, Basil Rathbone, Edward
Andrews, Bill Shattner and An¬
thony Quayle.

Ashley-Steiner. office represents
a. flock, of writers, producers, di¬
rectors ^rid various tv and film
packages plus numerous name per¬
formers. Goldman Agency addi¬
tions will give it a more rounded
array of attractions.

San Francisco, April 22.

“Resources and Resourceful¬
ness” will be the theme of the
1958. convention program of jhe
American Women in Radio and
Television at the. Fairmont Hotel
from April 24-27. Keynote ad-.
dress will be made by Dr. G. Her¬
bert True, Ass ? t. Prof, of Market¬
ing, U. of Nptre Dame, on Friday
morning, April 25. Luncheon
speaker will be Harold E. Fellows, .
prexy and chairman of Board of
NAB.

Speakers at AWRT opening ban¬
quet will be Alice Leopold, direc¬
tor, Women’s Bureau, U. S. Dept,
of Labor* Marion Annenberg,. co*
chairman,; Industry Information
Committee, and Pauline Frederick,
NBC News Analyst. Edythe Fern
Melrose will preside.

On the April 25 agenda is a ses¬
sion called ‘-Ten Who Are Tops,”
featuring Agnes; Gibbs, WCSH-TV,
Portland; Jdairie; Gertrude Trobe,
WBVP, Beaver Falls, Pehn.; Ba-
bette DOniger, prexy. Editorial
Films, _N. Y.; Mickey McClung,
prexy arid general . manager.
Golden Empire Broadcasting Co.,
San Francisco; .Eleanor Farenholz,.
Cunningham arid Walsh, Chicago;
Lea M. Kates, director, Consuirier
Service, U.SA- Tea Council; Ann
Hagen, Radio-TV officer, U. S. In¬
formation Agency; Montez Tjaden;
director of promotion and public
(Continued on page 38)

Beech-Nut Renews Clark

Beech-Nut has renewed the Dick
Clark Saturday night half-hour on
ABC-TV for another 26 weeks.

Live half-hour stanza costs
[roughly $15,000 a week to produce.

Y & R to Kaiser:

Young & Rubicam, agency for
Kaiser, is reportedly urging it's
client to v “spread its wealth” by
dropping half of the highly-suc-
cessfiil. ABC-TV Sunday 60-miri-
uter, “Maverick,” and putting the
coin in another of the Warner.
Bros.* hourlong packages next sea¬
son. Some months ago, another
Y&R client. Gulf, was interested in
taking over half of “Maverick ”
but Henry J. Kaiser, topper of
Kaiser, nixed the idea. .

It's presumed that if Kaiser de¬
cides in favor of putting its tv coin
into two ARC nights instead of
one. Gulf will get the other half
of “Maverick.” ABC-TV virtually
has an exclusive all Warner prod¬
uct '

Wednesday, April 23, 1958 ^ RADIO-TELEVISION 21

Why Was Art Ford Bounced From

Art Ford got axed
from a $65,000-a-year deejay slot
on WNEW* cueing a major reshuf¬
fling - of the Gotham indie’s radio
schedule. Ford’s twice-a-day stint
on "Make Believe ■Ballroom” was
given to William B. Williams, and
A1 (Jazzbo) Collins returned from*
KALL, Salt Lake City, fo take over
another strip on the station.

A lot of fradesters had the Im¬
pression that the axing of Ford
was at least indirectly due to the
ascension of WINS’ star in New
’Fork. - But - both Ford’s lawyer,-
Howard Epstein, and a reliable sta¬
tion executive corroborated the
fact that the reasons-for Ford’s de¬
parture dated back nine months,
aome time before WINS took a rat-'
ing lead. • - —

Ford is now dickering for a jock,
post at WAAT, the radio outlet in
Newark "being taken over, by Na¬
tional Telefilm Associates shortly,
and with WRCA, the NBC key in
New YOrk,' ahd' according .to Eb¬
stein, with still a third outlet in
the met area.

Complete reshuffle of WNEW
programming took place on Mon¬
day (21). Ford left a week earlier
for the Opening of the Brussels’
Fair, from which he was slated to-
broadcast a remote edition of
"Ballroom." But the same WNEW
executive explained that five weeks
before the changes took plate the
two top execs there, Richard Buck-
ley and John Jaeger, had decided
to end Ford’s tenure at the sta¬
tion. .. He said there Were at least
10 points > about which Ford and
the management had disagreed,
and, basically, Buckley and Jaeger
felt the platter spinnfer, who Was
on three-and-a-half hours daily,
did "not put in a day’s pay for a
day’s work." He reported that
among other things management
was dissatisfied with the time when
Ford arrived, for work. .

Epstein, on the other hand, said
that Ford and the management dis-
(Continued on page 38)

Tebet’s Upped Status

Dave Tebet has been shifted into
the post of a general , program ex¬
ecutive at NBC-TV,. in Which job
he’ll- be responsible for talent and
casting supervision and will also
be given special program assign¬
ments. • Tebet has been manager of
special programs for the tv web
foi* the past several. months.

Game Show Ardor

.Outlook. is bleak for CBS-TV’s
new brace of quiz-participation
shows, “Top Dollar” and “Wingo,”
with the expectancy that neither
will complete its first 13-week
cycles. CBS hasn't had any offi¬
cial word from the agencies and
clients involved (Brown &. Wil-
llamson-Ted Bates for "Dollar,’’
Toni-North for "Wingo”), hut un¬
officially the agencies have ex¬
pressed disappointment. with the
shows and CBS is preparing pos¬
sible replacements.;

Anticipated short-livedness of the.

(Continued on page 44)

By GEORGE ROSEN

Kraft’s, deal for a half-hour
weekly Milton Berle comedy show
on NBC-TV next season is ”90%
in the bag,” according to network
spokesmen. When and if the deal
is finalized, Berle will share the
Wednesday night 9 to 10 period
with another 30-minute Kraft en¬
try, thus ending the 11-year run of
’Kraft Television Theatre.”

With likelihood that the brace of
| CBS-TV Coast-originating dramatic
shows, "Climax’^ and "Studio
One,” will call It quits at the end
of the current season, the demise
of “Kraft Television Theatre”
would wipe the slate clean' insofar
as weekly live 60-ininute drama
[showcases are concerned—some¬
thing television hasn’t been with¬
out since the; inception of the
Kraft stanza 11 years: ago.

Last Week Kraft, ida its agency/
| J. Walter Thompson, turned over
production reins on its Wednesday
drama. series to David Susskind
and his Talent Associates in a bid
to revitalize the show. The Kraft
| and JWT factotums liked what they
saw on the initial presentation
(three short plays by Tennessee
Williams), and if the program
picks up momentum there is still
a slim possibility that Kraft will
stay with the show next, season.
(The Wednesday time period has
(Continued on page 38)

Saturday Key Areas in Overhaul

P&G Axes‘M’Graw’

Procter & Gamble is axing “The
Adventures of McGraw” early. In
June,, 'after having bankrolled the
Frank Love joy starrer since the
start of last summer. Some of the
P&G money Involved is already al¬
located in the form of an alternate-
week buy for the fall In NBC’s
'“Restless Gun.”

Tex & Jinx 200G
Teamup Is Over

Longtime relationship between
NBC and Tex & Jinx McCrary ap¬
pears to be ending. Their five-year
contract with the web’s New York
flagship stations, WRCA and
WRCA r TV, terminates at the end
of July, and the web thus far has
made no effort to negotiate a new
pact '

Tex and Jinx have been getting
$200;000a year from their NBC deal,
(Continued on page 34)

Subject to General Motors, ap¬
proval, Bob Hope will star in eight ]
one-hour specials to* be sponsored
by Buick next fall over NBC-TV.
Buick, in addition to picking up
the tab on the hour specs, is going
to keep half of "Wells Fargo’’
which it currently co-sponsors
With American Tobacco.

Spokesman at McCann-Erickson
stated that Buick had taken the
option ,on eight Hope shows and
the only thing holding up the deal
was General Motors, which, has to
approve all of its division tv buys.

• Young & Rubicam earlier this
year wanted Hope to star in a half-
hour weekly comedy, series for
American Home Products and Bor¬
den which currently sponsors "Peo¬
ple’s Choice." Negotiations for
Hope to do the comedy anthology
series apparently fell apart last
week with McCann-Erickson pick¬
ing up the ball for Buick.

NIX’ELLERY QUEEN’

AS CBS-TV SERIES

CBS-TV has dropped its plan to
air a live hourlong "Ellery Queen”
series from New York next season.
Web had originally intended to
slot the "Queen” series at 7:20 to
8:30 p. m. Wednesdays as the com¬
petition to "Wagon Train,” but
changed its mind, leaving the time
open for some other property.

Web hasn’t decided yet what it
will now pitch for the time, but is
considering three or four choices,
none of them far enough advanced
for a decision yet. As to other
hour properties, CBS is still riding
With “Rawhide” 7:30 to 8:30 Mon¬
day, “Pursuit” 10 to Tl Monday
(in the event “Studio One” folds)
and Garry Moore 8 to 9 Tuesday.

IT’S GETTING
CLOSE....

to J^SsRlETY'$ ad deadline for the NAB Convention

Issue April 30. As a midweek publication, PfaRIETY insures
a fresh, hot news issue distributed to convention delegates
while they are still in the midst of the Los Angeles business
meetings .

Don't wait, act now and take advantage of 'mid'

tion "demand" readership to -- —

showcase it deserves.

•conven-
give your sales message the

Space reservations at any office listed below:

NEW YORK 36
154 West 46th St.

HOLLYWOOD 28 CHICAGO 11

6404 Sunset Blvd. 612 No. Michigan Ave.

f'S&IETY

CONVENTION HEADQUARTERS

ROOM 2235, BILTMORE HOTEL

t With some of Its key new en¬
tries now locked into firm time pe¬
riods. NBC-TV’s fall schedule has
all but taken shape. Still not set
are some areas where outside pack¬
ages are concerned, as well as
some shows with sponsor commit¬
ments but no firm time slots. But
overall, schedule is virtually «set

Key areas of change are Tues¬
day and Saturday. "Cimarron
City” and "Bat Masterson,” two
new westerns, go into the 7:30 to
9 period Tuesday. "City” will star
George Montgomery, is being pro¬
duced by the same Revue Prpdtffc-
tions team (Allan Miller STDlck
Lewis) that does "Wagon Train,’*
and is locked in the 7:30 to 8:30
hour. "Masterson ” a Ziv-NBC co¬
production (stemming from a mer¬
ger of what had been separate
efforts by NBC and Ziy), is set for
8:30 and is already under option
tf Young ,& Rubicam for an undis¬
closed client.

On Saturdays, "People Are Fun¬
ny” and Perry . Como return/ but
"Steve Canyon” will probably go
in at 9 for Liggett & Myers, fol¬
lowed by "The Man from Talla¬
hassee,” the hourlong NBC-Screen
Gems Coproduction, which is set
for 9:30 to 10:30 to compete wfth
’’’Have Gun, Will Travel” and
“Gunsmoke.” NBC anticipates the
return of a refurbished "Hit Pa¬
rade” from American Tobacco at
10:30.

Other key areas of new pro-
i gramming arc Monday at 7:30, to
I he occupied by .."Dragnet” which
] switches from Thursday night; Fri-
I dav at 8:30, to be occupied by "Ru-
j dftskv”. new Jack Chertok pack-
! age based on the career of retired
j New York policeman Barney, Ru-
• d ; tRky: Sunday at 7:30, to be filled
j w : th "Northwest Passage” (with
j RCA already in as alternate spon-
] sot): Thursday at 8:30. with: "Brain
f or Brawn” a probable to replace
! "Dragnet” for L&M: Wednesday at
j 9 where Milton Berle and another
J show will replace “Kraft Theatre”
j (Continued on page 34)

But for ABC-TV

Oldsmobile, which has been
anxious to hold onto the talents of
Patti Page even though it is not
keen , on its present "Big Record”
Wednesday at &30 slot on CBS-TV,
is going to put the singer-femcee
in a variety show Tuesdays from 10
to 10:30 on ABC-TV next season.

Exact format of the new PP
stanza was not spelled out, but it
is understood that the contract
with ABC was to be signed yes¬
terday (Tues.). D. P. Brother is
the agency for the automotive
company.

Incidentally, another General
Motors account, Buick, is not re¬
newing Patrice Munsel’s half-hour
tv package for next season, it’s
reported.

CBS DICKERS FOR
I ED WYNN SERIES

CBS-TV is mulling purchase of
the new half-hour Ed Wynn tele¬
film series being produced by
Screen Gems. Series, a situation
comedy titled "The Ed Wynn
:Show,” depicts Wynn as the grand-
; father of a large family. Screen *
■Gems has completed a pilot of the
'show.

Web doesn’t know yet just where
; it will spot the series if it . does go
' through with the deal. Screen
[Gems has been working on the
property since last fall, when it
i was tentatively titled "My Old
1 Man.” '

22

Tv-nuis

PyVRIETY

Wednesday, April 23, 1958

To Financing Telepix Ventures

The money market for vidpix
financing has eased up noticeably,
compared to a year ago, when the
tight money situation prevailed.

The ease-up should engender
a number of significant conse¬
quences:

1. This upcoming September

Trivate Eyeful’ Series
Stars Maxwell, Randell

Hollywood, April 22.

xnia u ___ Marilyn Maxwell and Ron Ran-

should "see fewer“'Tf 6 any,^station dell are stars of Desilu’s newest
financing of syndicated properties, [ vidseries ‘ Private Ryeful, being
One reason for station financing Produced Jointly by Desilu and
was the difficulty in getting banks Edward Buzzell Productions,
to put up the required dough. There!, Miss Maxwell plays part of a
appears to be plenty of greenbacks • private eye in the series,

now from banks for such purposes, j BuzzeU is producing and directing

2. There should be an upbeat' the pilot from his own teleplay,
of competition among banks for | Frederick Ford and Jolene Brand
the privilege of financing (meaning j have stet Toles.

Interest earning loans for the ' •

bank). Syndicators, too, may be
able to secure more favorable
terms from their point of view by
shopping around.

3. But banks aren’t that. free
with their money at this stage, if
ever they will be, to finance pilots.

As one banking exec put it: “That’s
worse than investing in a Broad¬
way show.” That doesn’t mean that
banks haven’t loaned producers or
syndicators for pilots. They have,
but the collateral received are
more realizable assets than the
negative rights to the pilot.

Reason for the relaxed money
market is due partly to the reces¬
sion, policies of the Federal Re¬
serve Bank, and other factors. With
the recession putting a crimp on

Peak on Sales

Sales on three telefilm series
were given by California National
Productions as the chief reasons
why in the first quarter of this year
the syndication, house capped its
previous peak sales record by
11:4%. Series were the*new “Un¬
ion Pacific,’’ the second 39 of “Si¬
lent Service” and the reruns of
“Medic.”’

CNP’s 1958 first quarter ended
requested bank financing of indus- [ °t ,the first week 'in

trial and other business expansion,! ApnU and nearly all of the sales
there’s more bank money now on . th . e ’skeins were consum-
available for vidpix. mated before then.

Banks are in quite heavy on| “Union Pacific,” since it broke
financing of vidpix production. One i on Jan. 1, racked up inkings in 84
more recent trend is the growth in j markets, all but One of which came'
tye number of off-network proper- i before April 5. Railroad show’s
ties put into syndication in which j biggest single regional deal was
bank financing features. In the with Lge Optical for 11 tv markets,
latter instance, the syndicator buv- I mostly through the southwest, and
ing the off-network show gets the j four Rocky Mountain markets for
financing. t.Union Pacific R. R, Consumer Go-

Most banks traditionally en-) operative. Assn, took four stations
gaged in vidpix financing, welcome ' * n the farm belt. In all 43 of the
the financing of syndicated prod- “UP” sales were to bankrollers,
uct, as well as network sho\vs, ' rest directly to-stations.

although the latter type is a much i
simpler deal;

In syndication. Bankers Trust,
like others in the field, ideally will
loan up to 80% of the sum of the
syndicator’s station contracts, but
In a competitive banking situation,
banks are known to have lent
more, up to 100% of the sum ’of
station contracts, with additional
collateral put up by the syndica¬
tors.

Unlike five or so years ago. to¬
day there are very few vidfilm
banking customers Outside the reg¬
ular channels, the syndicators and
producers who have established
themselves over the years. Five
or six years ago. it was a compara¬
tive field day, with new vidfilmer-
*es rising and folding.

On N.Y.’s Finest

Chalk up another vidfilm sched¬
uled to have N. Y. as the back¬
drop. But this one, about the N.Y.
Police Force, will be filmed in
Hollywood at the Goldwyn Studios
-—or at least the pilot.

Deal was set by Bernard Schu¬
bert, Telestar Films topper, with
Howard Koch and Audrey Schenck,
to produce the skein, based bn the
exploits of the N. Y. Police De¬
partment. Coppers, in N. Y. are
getting a good ride on tv, pilots
and otherwise, this season. There’s
“Decoy,” based on the adventures
of a N. Y. policewoman; Official
Films has a pilot based bn the ex¬
ploits of the. N. Y. Detective: Bu¬
reau. Additionally, CBS Film
Sales has a “Firefighter” pilot,
based on the activities of the N. Y<
Fire Department,, and there’s
Screen Gem’s “Naked City.”

Donato’s Canada Post

The second string- of “Silent
Service” was released roughly ; a
month ago, and since then CNP
inked 24 renewals, mostly alb ac¬
cording to the firm, falling in time
for first-quarter counting;

“Medic,” former network series,
began its syndication spree about
the time, of “UP,” and later fell
under, the aegis of Victory Pro¬
gram Sales, the new Cal Nat li¬
brary subsid. Show now has 62
markets signed via the syndication
route.

200 More Features For
Kerman’s Governor TV

• Arthur Kerman’s Governor Tele¬
vision Attractions has added an¬
other 200 feature films, 26 of them
completely new to the tv distribu¬
tion route. This concentration of
acquisitions in the past few weeks
brings Governor’s catalog , up to
300 flicks or thereabouts.:

Eros Films In London, supplied
the 26 first-runners and various
indie producers, big amohg them
being Hal Roach, and producers’
rep Del Randel sold Kerman the
remaining films, all of which have
had some degree of previous tv
coverage but not throughout the
entire U. S., according to Gov¬
ernor. In some markets, as many
as 100 first run flicks are available.

Kerman has already inked deals
on . the new package with WOR-
TV, N. Y., and KNXT, L. A.

’Medal of Honor’ Series

Hollywood, April 22.

“Congressional: Medal of Honor”
vidseries gets away May 5, pro¬
duced by Med Maridour. in associa¬
tion with Lou Sherman- Series of
52 episodes deals with exploits of
medal winners.

Winners themselves, will be
brought to Hollywood, some to por¬
tray themselves. Others will be
played by actors in individual seg¬
ments.

Hollywood, April 22.

Fred Coe will produce two hour-
long telefilm series for CBS.

Producer’s first series is called
“Front Office,” is a dramatic series
with a continuing character, who
will, play part of a top exec in big
biz. Pilot is due to roll in May.

Second Coe-produced series is
tentatively labeled “Keyhole,” and
is a murder mystery anthology; In
addition to the film series, Coe will
produce seven “Playhouse 90’s” for
CBS next season, and for this stint
has acquired as his first property,
Ernest Hemingway’s “The Unde¬
feated/! With A. E. Hotchener
adapting.

MIRISCH, EDELMAN, !
NBC TEAM ON’STAR’

Hollywood April 22.

The indie motion picture firm,
thie Mirisch Co., entering the tele¬
film, field, has associated Itself with
Louis Edelman and. NBC In its first
venture. -

The three-way deal involves two
series, one “Five Cornered Star,”
based on the founding and early
days of the U; S. Secret Service.
The other project, untitled, is
about a railroad detective in the
days of th* bid west. Pilot for the
latter was scripted by Leslie Stev¬
ens. W. R. ; Burnett. scripted the
“Five Cornered Star” pilot.

Walter M. Mirisch, v.p. in charge
of production, will produce both
series, Edelman,. whose tv activi¬
ties include “Wyatt Earp,” “Jim
Bowie,” “The.. Danny Thomas
Show,” will act as exec producer.
NBC will finance.

Top 20 National Syndicated Shows

(Based on Pulse’s Spot Film. Report for April)

Compilation of the top 20 syndicated shows in the U.S. is based
. on 22 basic markets, representing about 16,391,500 tv homes.
Pulse, in. compiling the list, utilizes a weighted average keyed to
the number of sets in each of the 22 markets . The weighted aver*,
age takes in only the markets in which the program has been tele¬
cast. . In order to qualify, a property must be telecast in at least
six of the 22 markets. .

The markets include Atlanta, Baltimore, Birmingham, Boston, .
Buffalo, Chicago, Cincinnati, Cleveland, Columbus, Dayton, Detroit ,
Los Angeles, Milwaukee, Minneapolis-St. Paul, New Orleans, New
York, Philadelphia, Providence, San Francisco-Oakland, Seattle-

1. Boots and Saddles .....

Distributor
... NBC ..... ....

Nall.

Wght.

Rtg.

...20.8

2. Highway Patrol .......

....Ziv

...20.3

3. Honeymooners ........

. ..CBS

.. .19.4

4. Sea Hunt .............

....Ziv

...18.6

5. Annie Oakley .........

....CBS ..........

...17.8

6. State Trooper ........

....MCA ....._

...17.0

7. Death Valley Days ....

... .U.S. Borax ..,.

>..16.6

8. Mike Hammer .........

....MCA_.....

...166

8. Silent Service ....

....NBC

...15.8

10. Sheriff of'Cochise .....

..NTA

.;. 15.6

11. Popeye ...............

... .AAP .... .. ....

.. .15.5

12. Badge 714..

....NBC

,... .14.7

13. Captain David Grief '...

....Guild ..

,.,.14.7

14. Cisco Kid ^.

...147

15. Code Three ..........,

... ABC .. .......

...14.1

16. Grand Ole Opry .......

,...13.9

17. Whirlyhirds ..........

....CBS ..........

. .13.8

18. Stories of the Century .

....Guild .... ....

,...13.3

19. Dr. Christian ..........

_12.7

20. Sky King .............

....Nabisco ... ....

...12.7

ABC Kim Syndication has tal¬
lied up the sale of 672 half-hour
episodes of Spanish-dubbed prop¬
erties,. Raul C, Conangla, co-ordina¬
tor of Latin American sales for the
company, who recently returned
from a trip -through Central and
South America, reported.

Series involved ini the deals in¬
cluded dubbed versions of “26
Men,” “Code 3,” “Racket Squad,”

Toronto, April 22. ., __ ___ r ,__

Nat Donato has been appointed | “Sheena; Queen of the Jungle,
director of Canadian sales for Tele- “Passport to Danger,” and “The
pix Movies Ltd., according to Jo-] Three Musketeere.”
seph B. Dunkelman, president. | Conangla in his trip visited Ar-
Prior to joining the latter,- Dona- j gentina, Brazil, Columbia, Cuba, El
to was Canadian sales manager for .I Salvador, Guatemala, Peru and
ABC Film Syndications Inc., New I Venezuela. He also appointed new
York. He has been in radio and tv | representatives in markets not pre-
for the past 20 years. tviously-covered by the firm.

ding CBS
For Own Vidpix Series

• . Hollywood, April 22.

Herb Meadow, under contract to
CBS as a: producer-writer-creator
on a five-year ticket, has exited to
produce his own vidfilm series,
"Rafferty’s Angels.” .

“Angels,” an hour-long' series
dealing with a unit of the U. S.
Cavalry, will be co-produced and
co-packaged by Meadow and Frank
Cooper Associates. Meadow has
his Own vidfilm production com¬
pany, Film City . Enterprises, and
is planning three other series, but
"Angels” may be shot under the
aegis of a new company yet to be
formed.

Meadow checked' put. of CBS af¬
ter finishing the script on a new
hour-long oater series,; “Bonanza.”

France-Video Sets

CBS Newsfilm Deal

France-Video, the French tv net¬
work, is among the newest sub¬
scribers to CBS Newsfilm.

Howard L. Kany, manager of
CBS Newsfilm, just, returned from
Europe,, reported that a coopera¬
tive arrangement with Independent
Television. News of Britain makes
it possible to. supply service of
world-wide coverage from - London
to Europe, North Africa and the
Middle East. . France-Video will
make Newsfilm available tb Monaco
and Algeria as well as throughout
France. .

The Saar and Austria are new
subscribers, also, following negota-
tions; in various western European
countries.

RenaldoV Traming Pix

Duncan Rerialdo, star of Ziv’s
“Cisco Kid,” finds himself not only
making commercials for sponsors,
but also sales training films.

He’s doing both for Nichols In¬
dustries, Inc., which make Stallion
Brand toy pistols.

Anti-Nazi Pix on TV Invite New
Cries of 'Outrage in Vancouver

International Police’

Series on Warwick Sked

London, April 22.

Warwick Television. Productions,
a subsidiary of the fiim producing
outfit controlled by Irving Allen
and Albert R. (Cubby) Broccoli, is
embarking on a vidpic series based
on material collected from the files
of Interpol. The skein, which will
be made in two parts, will he en¬
titled “Interpol” and “Internation¬
al Police,” both of which titles are
slated to be the exclusive property
of Warwick Television.

Negotiations are now in hand
for h team of directors to work on
the series and six scripts have al¬
ready been completed, some by‘
Stanley Mann and others by Ed¬
ward Strachan. Production is due
to start within the next two
months.

Rollyyood, April 22.

Ida Lupino and Howard Duff,
who now co-helm Bridget Produc¬
tions in affiliation with Don
Sharpe, are setting up a new tele-
filmery and already have pack¬
aged four vidfilm series for near-
future production.

Duff will topbill “The Green
Peacock,” suspense-action series
being scripted by William Spier,
and Miss Lupino is pencilled in
to star in an untitled anthology
package. Other two, still to be
definitely formatted, include a sit¬
uation comedy western series and
a comedy drama, “The Eleep.” Lat¬
ter will be partially animated.

Schulke’s Par Post

Hollywood, April 22.

Jim Schulke, vp-general manager
Of Paramount Sunset Corp.,.. has
been appointed vp in charge of
Paramount Television Productions
Inc. (KTLA). He will also retain
former duties.

New appointment is part of Para¬
mount’s broad expansion program
in tv field. George G. Gallantz also
has been set as assistant treasurer
and a director of KTLA.

Vancouver, April 22.

The sizeable German population
of this city cries outrage again
oyer local showing of tv films not
flattering to Nazi, ideologies, and
this time the sponsors and immi¬
gration office are backing the Ger¬
man embassy plea not to air sensi¬
tive flickers.

CBUT-TV, coast’s CBC outlet, is
recipient of the squawks this time,
but it was KVOS-TV, Bellingham,
Wash, station which offended Ger¬
many colony last Feb., a spat which
simmered - down, after station/,
embassy talks. CBUT-TV has re¬
ceived other protests in the past,
and early this month had pencilled
out the 20th release, “Purple
Heart,” as a potential, offender * of
area’s numerousJapanese. Late
night on Wednesday last (16), .sta¬
tion aired Columbia’s “Commandos
Strike At Hawn,” part of a Screen
Gems package, which slopped fat
into the race-biased telefilm
smoulder , and severly embarrased
at least one advertiser.

At present stage, it’s a fraught
affair full of name-calling by Ger¬
man populace, some 65,000 -to
CBIJT’s spot-availability buying
ABC-TV & Appliances, whose
president, Colin Ryan, told
Variety, “For two days after, feel¬
ing ran high I can tell you. And
this is the second time around the
hoop-for us.” Topper means, as-
(Continued. on page 44)

Film Censors For
British Coml TV

London, April 22,

Public opinion, strongly backed
up by the press, has resulted In
commercial tv. programmers, form¬
ing a body, of censors, to sean
Aimed programs during top view¬
ing times* All films are to- be
examined whether from America
or any other source. Programs
will only be permitted for screen¬
ing if they have been awarded a
tv censorship certificate.

In the past, matters of good
taste and suitability 'have been
left to the programmers’ discretion,
but: because each company oper¬
ates as an individual unit, difficul¬
ty has been, encountered in main¬
taining a standard level. Under
the new setup anything likely to
be objectionable will be cut;

PACKAGE FEATURES TO THEME

MCA is demanding nearly $27,000,000 from CBSTV in negotia¬
tions to sell its 700-pic Paramount backlog to the web for its sev-
en o&o markets. However, CBS figures the MCA demands are way
out of line, and the negotiations at present are stalemated.

Network paid something like $12,000,000 for rights in its seven
o&o markets for the Metro backlog. That deal was in several re- .
spects similar to the one proposed by MCA. For example, Metro li¬
brary consisted of slightly over 700 films, with M-G holding back
some for theatrical rerelease or remake purposes. Similar situa¬
tion obtains with MCA-ParamoUnt, total of 700 having been cleared.
Metro license was for seven years; MCA is talking a five or six-
year deal. Stations would pay. American Federation of Musicians .
royalties and print costs..

But CBS doesn't see enough difference (if any) between the Metro .
and Par library to justify paying more than twice for the latter
than the former, even if the Par library is the last of the major
backlogs to become available. Hence,.situation is at a standoff. At
the same time, MCA feels it should get half its purchase price of
$50,000,000 back from a major o&o deal which covers nearly half
of the country’s sets.

City-by city breakdown finds MCA demanding $8,400,000 for New
York (WCBS-TV), $7,000,000 for Los Angeles (KNXT), $5,250,000
for Chicago (WBBM-TV), $3,500,000 for Philadelphia (WCAU-TV),
$910,000 for St. Louis (KMOX-TV), $910,000 for Milwaukee
(WXIX) and $910,000 for Hartford (WHCT).

Syndication in Swan Song At

NAB Meet; Won t Deter Hoopla

Film syndicators are putt ingV—— " ■. — -— ; ——

their best foot forward at the Na- «>, ... tirn/i a *rir

tiOMl Assn, of Broadcasters con- Kimi! PlX tO WRCA-TV
vention in Los Angeles, which

opens Sunday (27), despite NAB’s ■ ■ Twenty*!* : quarter-hour films
“we don’t want you” attitude— from the “Kmran^ Kaleidoscope”
an attitude which was finalized 5 a Y.e teeu bo Ji? ht / or ,P^ r ^ r f e £ r s
in disbarment of film syndicators .Childrens Theatre, WRCA-TV,

from fnfure conventions. ••kaleidoscbpe" films to be pro-

National Telefilm Associates, has gammed on the show . cover a
planned a good deal of hoopla for variety of subjects including, ahi-

iT ee ^. an< * °o . vari ° us mal habits, the atom, weather,

telefilm stars. CBSTilm Sales also chemistryandsports.
will have stars on hand. Metro TV] ‘ •

will be conducting tours of the ]

Metro studios for broadcasters. ] u _ . . 1*

Other activities are plannedby J||ArfA
various companies. lYlvll V llvUlllVt)

Additionally, many of .the top

brass from each of the syndication. Ol f 1 • . ■ • .

companies will be on hand. Mil- .lliniT .lllDIPPlQ

ton Gordon, prez of Television UIIVI l UUUJyvIO

Programs of America, and George

Shupert, ABC Film Syndication IV f „ T!/

- topper, will represent the film com- IlllYlfllPQ f Al I ¥

panies in the annual film panel I/UllUlvO RVR * ■

discussion. '

On the feature front, MCA TV * Metr ?; which has been holding
will begin talking turkey to broad- Jb **‘ rrfeasci of^short subjeris
•tasters on tluTrelease of the Para- to * v . finally has prepped three
mount library. NTA also is expect- packages, consisting of Our Gang
•d to unwrap a new feature pack- Comedies, the Crime Does Not

Bundles for TV

Metro, which has been holding

•d to unwrap a new feature pack- Comedies, the Crime Does Not
.age. Execs of RKO Teleradio also v senes/ and John Nesbitt s
will be there with a new group of Passing Parade.

- post-*48’s, a package of 18 pix. - They will be offered to stations
Ironically, all this activity will for the first time at next week*s
be the swan song for the syndi- National Assn. of Broadcasters
cators. At NAB’s Phoenix board convention.

of directors meeting, it was voted. Metro is biding its time on its
to prohibit film syndicators and cartoons, the “Tom and ; Jerry’s”
other groups from participating in and others, in. the hope of latching
NAB’s annual conventions: That on to i network deal,
board ruling: was put up for a ; The “Our Gang Comedy Pack-
membership endorsement; or re- ; age” is made up of 52 Hal Roach
jection, in a referendum, the re- ; one-reelers which were produced
suits of which were announced at for Metro from ’38 to ’44. Inter-
the virtual eve of the convention, -state Television has been distrib-
Feeling of the NAB board was ;Uting a large Jjlock of ”Our
that extraneous activities stemming | Gang s, owned by Roach under

from such don-broadcasting groups i; the title of ^Little Rascals^

as filmeries interfered with the ! The 48 “Crime Does Not Pay”
(Continued on page 44) subjects run about 21 minutes, and

as filmeries interfered with the ! The 48 “Crime Dpes Not Pay”
(Continued on page 44) subjects run about 21 minutes, and
• —:-- Metro will market the Series un¬

der a plan that will permit stations

Pi Pi_i^ _ to program them in a half-hour

ytmar format, by padding each episode

UlVlVi UIIIUVIW with “live” tieups with, local law

_ enforcement agencies. The 65

UlD Dhm JIa John Nesbitt series have an aver-

DUy VTD Dlinulc age zoning time of 11 minutes

_ ....... ^ . Packages will be offered to sta-

Storer Broadcasting madea sub- ^ions on a multiple riin or library
atantial feature film buy last week

by . inkin g in behalf of two of its • ‘ • : •■■ •

r 5hrary/ OI \^W^TV] e ih Cleveland, ROD SERLING PILOT

and WSPD-TV, Toledo, are each wa hait iiiv

getting over 700 features in the |0 ROLL IN MAY

deal, meaning that some 200 of the •• , . :. „

features recently “retired” by dis- ■ Hollywood, April 22.

tributor Associated Artists Pro- Pilot of Rod Serling’s new hour-

library. ^JW-TV^in Cleveland, ROD SERLING PILOT

and WSPD-TV, Toledo, are each wa hait iiiv

getting over 700 features in the |0 ROLL IN MAY

deal, meaning that some 200 of the •• , . :. „

features recently “retired” by dis- ■ Hollywood, April 22.

tributor Associated Artists Pro- PUot of Rod Serling’s new hour-
• Auctions were brought off the shelf long film series for CBS wtil roll
for Storer the early part of May, probably at

Previously, WSPD inked with UI, and negotiations are on for
AAP for the “Popeye” cartoons. Jack Warden to essay the lead in
Distrib also signed with four other the mitialer, “The Time Element.,
tv stations last week for parts Of ;■ Bob Parrish, _ theatrical film
the Warner library: WOOD-TV, i director-writer, will make his tv
Grand Rapids and WDAF-TV, Kan- debut directing the segment which
sas City, both of which bought the i wUl be co-produced by Serling and
52 Warners in the “Vanguard” : Charles Russell. Format of .the
package, and WHDH-TV, Boston, series is scientification and fan-
and WBBM-TV, Chicago. I tasy.

As the feature pool contlnuesAo
diminish, more and more syndi¬
cators, as well as stations through¬
out the country, are hopping
aboard the “thematic” approach to
get extra mileage out of cine¬
matics.

There’s “Shock!” . peddled by
Screen Gems; National Telefilm
Associates Shirley Temple pix
binge; Associated Artists Produc¬
tions’ thematic packaging of -its
rerun library, and Metro’s “Andy
Hardy Theatre” for smaller mar¬
kets.

The method of selling and pro¬
gramming via the “thematic” gam¬
bit has: won many ardent sup¬
porters from stations; In fact,
there’s an open question in the
trade, as to whether the stations,
or the syndicators initiated the
idea.

One station in Miami, Niles
Trammell-helmed WCKT, got so
hot on the idea that Metro had to
call in its lawyers to nix the propo-.
sition. WCKT, which has bought
Metro pix, wanted to stage a
filmed spec unduplicated < oh tv*
utilizing the simple method of cut¬
ting different musical numbers
from a variety of.. Metro song and
dance pix. It would have been a
star-studded affair, With numbers
by Judy Gaftand, Fred Astaire,
Mickey Rooney, et al. Metro law¬
yers quietly and firmly informed
the station that any such action by
WCKT would be a copyright in¬
fringement on each of the pix.

It’s okay to take clips out of a
pix for trailer purposes, but ex¬
cising any , sizable segment be¬
comes a copyright Infringement.

The thematic approach, utilized
this past season ratHfer freely by
the networks (“Panic,” “Sus¬
picion,” etc.) • got its biggest shot
in the arm '■•ith Screen Gems mon¬
ster pix, released under the ban¬
ner of “Shock!”. It had socko re¬
sults, lending itself readily to pro¬
motion and exploitation, as op¬
posed to a group of unrelated- pix.

But even pri6r to the “Shock!”
debut, stations buying : the li¬
braries, especially the indies,
showed a good deal of resourceful¬
ness in programming. They had
bought a lot of pix, investing a
good deal of dough, and results
had to be shown. AAP found
stations buying the Warner cine¬
matics putting groups under the
banner Of the “Errol Flynn The¬
atre”: or the “Bette Davis Theatre,”
one-a-week. affairs that had extra
pull because of the packaging.

Metro in selling off to the
smaller markets has come but with |
three packages, 26 Academy.
Award pix; 26 action-adventure,
and 15 “Andy Hardy”. theatre, I
KTTV, Los Angeles, one of the
film station sparkplugs in the na- !
tioh, soon after it bought the
Metro library, began an “Academy
Award Theatre,” as well as one
(Continued on page 44).

QUINTET OF TARGET’
SPONSORS IN CLEVE.

Cleveland, April 22. ■

First there Was sole sponsorship.
Then alternate. And now quin¬
tuplet.

Spartan Grocers, Cleveland
wholesale grocery suppliers, and
four supermarket chains in the
area have joined hands for the
sponsorship of Ziv’s “Target” se¬
ries on WJW-Ty, in this city. This
marks the first tv use for each
cpmpahy and their first cooperative
advertising venture. 1 Other mem¬
bers of the . quintet are Square
Deal, Payfair, ^ Savmor of Cleve¬
land, and Food Fair. Lorain.

Additionally, Adolph Menjou,
host and occasional star in the
series, will make a serious of per¬
sonal appearance here.

More JV Film Newt
Page 42

Gleam As Stations Cool Heels
Oft New Half-Hr. Vidfilm Shows

The Untruth Will Out

Los Angeles, April 22.

Mickey Rooney is defendant
in suit filed in Superior Court
by Brent Hart of Fort Lauder¬
dale, Florida, demanding re¬
turn. of. $20,000 invested
in telepix series, “Dateline
Tokyo,” produced by Roohey.

Hart claimed that series was
represented to him as based
upon actual secret files of
Tokyo police, whereas material
later was found by him to be
fictional. Deal, according to
suit, called for Hart, to receive
25%. of profits, of which, there
were none.

Can a Feature Be
Used as Pilot?

RKO Dubious

;. RKO TeleradiO. which has been
experimenting With a number of
ways to reduce the risk of pilot
making, still hasn’t . come up with
the definitive answer, if there is
one. .

.RKO’s latest venture w’as to pro¬
duce a feature, “Heidi,” with an
eye to using it as a pilot for a tele¬
film series. The feature, produced
in Germany by Bill Cruikshank,
former prez of Four-Star Films, was
filmed in three parts, each of
which could be ah episode. in a
series. However, the results do
hot show off the potentialities of
the series as well as a 30-minute
episode Would have, if made strict¬
ly for tv, according to an RKO
exec. Not that it hasn’t been met
with, some very favorable reception
at ad agencies, Where it has been
screened.

But as the RKO exec explained
it, the footage is better geared for
a feature production, being more
slowly paced than its tv counter¬
part. Even if not Sold to tv RKO
feels that. it will be off: the hook
on the production. It cost about
$160,006 and it soon will be re¬
leased theatrically in the overseas
market. If: not sold to tv^—an
eventuality which.will be answered
by the end of the current selling
season—there’s also the theatrical
market in the U. S.

RKO Teleradio also attempted
v (Continued on page 44) .

AAP NOW SPRINGS
IT’S‘JUPITER’GROUP

Haring, released the 52 Warner
features in the “Vanguard” pack¬
age a few months ago. Associated
Artists Productions is now ready
With the second 52, classed under
the title of the “Jupiter” group.
The tv distributor initially removed
all 700 odd Warner flicks from the
tv market,, after a couple of years
of .selling, and broke them down
into 52-pic packages to be released
periodically.: Two hundred of the
over 700 were permanently re¬
moved by the company.

“Casablanca,” “Key Largo,” “An
gels With Dirty Faces,” “G-Men”
and “Captain Blood” are in the
new “Jupiter” bundle. Meantime,
AAP made five new tv sales of the
“Vanguard” group—to KNAC-TV,
Ft. Smith, Ark.; WSB-TV, Atlanta;
KGBT, Harlingen, Tex,; WWTV,'
Cadillac, Mich., and WBOC-TV,
Salisbury, Md.

Femme Robin Hood TV'er

Hollywood, April 22.

Guy Madison-Helen Ainsworth
indie, Ramson Productions, will
move into telepix production with
series, “Mark of the Eagle,” Re¬
volving around a femme Robin
Hood.

The continuing, advance, in the
national buying season for telefilm
properties has had its effect on
syndication, resulting in a conse¬
quent delay of fresh properties be¬
ing put into syndication for fall
release.,

Right -now there are only a few
fresh first-run properties being of¬
fered for syndication. The holdoff
is partially attributed to the ex-^
pected late buying season for the
networks. Many syndicators are
showing station buyers properties*
but only to whet their appetites, ex¬
plaining that the properties will be
available in the fall if a national
sale is not consummated. Some
station buyers are doing a burn
about being put in the role of a
poor relation, but sardonically
they say many of the properties
they’re interested in won’t get a
network berth and they’ll be
around for market-tb-market sell¬
ing—and for some hard bargain¬
ing.

Currently/these are the proper¬
ties being offered for first-run syn¬
dication: ‘Target,’’, Ziv; “Tugboat
Annie,” and “It * Happened in
Spain.”; Television Programs of
America; “George Jess el’s Show
Business”; National Telefilm As¬
sociates; “Union Pacific,” Califor¬
nia National Productions, and a
few. others.

For fall, TPA is inking deals on
“N. Y. Confidential,” and Ziv is
showing “Dial 999” around, while
Screen Gems and other syndicators
are prepping additional properties.
But in previous years, when the
shakedown on the national level
was earlier in the spring, as to
which shows would win network
berths, there was more noise in
“the current period on w'hat prop^
erties will be forthcoming for syn¬
dication: airing in the . spring. 4

One seeming effect of the late
selling approach in syndication is
the growing number of off-network
properties being introed in the
spring.

Here afe some of the latest off-
network entries: “Navy Log,” “Mr.
Adams and Eve,” “You Are There”
and “ The Eve Arden Show”; CBS
Film Sales; “Jeffs Collie” (Las¬
sie), TPA; ‘Robin Hood,” Official
Films; “Jim Bowie,” ABC Film
(Continued on page 38)

NTA s Courtsbip
With Publishers

In an offbeat but highly effec¬
tive promotion, National Telefilm
Associates has set up a hospitality
suite and screening room at the
current American Newspaper Pub¬
lishers Assn, convention at the
Waldorf-Astoria, N. Y. NTA is hold¬
ing daily screenings of its new
“Man Without a Gun”; vidpix
series, which depicts the adven¬
tures of a frontier newspaper edi¬
tor.

Campaign is directed at the
country’s top publishers, who are
attending the conclave, and whose
newspapers can naturally lend
heavy promotional support to the
series. NTA kicked off the cam¬
paign last month with a piece in
Editor & Publisher, then followed
this up with printed, invitations
and tickets to the screenings to
some 1,500 publishers throughout
the country.

Apart from the film itself, NTA
is haring its top brass in attend¬
ance at the Waldorf, with the dele¬
gation : headed by Spyros P.
Skouras, 20th-Fox prexy who’s
also a director of the NTA Film
Network, bn which “Man” will be
aired- In light of the fact that the
NTA Network operation usually
takes some explaining in individual
markets, the screenings will enable
NTA execs to tell their stories di¬
rect to the publishers, besides get- r
ting some support for the show
itself.

RADIO-TELEVISION

TV’s 'Hidden Persuader/ SP, All
But Buried As Selling Medium

y&RIETT

formerly serviced the account but
was removed because it handles
Colgate; products which are com¬
petitive with Lever.

Emil Mogul has landed the ad ac¬
count of the Regal Shoe CoJ, a div¬
ision : of Brown. Shoe Co. Billings

Wednesday, April 23, 1958

TV-Radio Production Centres

w last year were estimated at $200,- »»» T\TiriI7 V/)P1T /'ITV

a.i ill fl ... 000 but plans call for the doubling Lit*9V lUtxMl. til l • ;

■ J In I Mhar AH A(rnnPU h VAfKl C■' of the ad budget. Jack Paar vacations in Nassau for the month of May, with Jonathan

VFII a/IIICI /ill ilKCUbj 1 l uillol H. W. Kastor & Sons has been winters spelling him for two weeks and Johnny Carson taking oyer the
■ ■. ■ | appointed agency for the Berry Re- other fortnight . . . Prof. Charles A. Bucher of the Dept, of Physical

By JACK BERNSTEIN agency-giants and in most instances fining Co. . Education at New York U. will be consultant on program material for

, „ fared as well if not better. Mogub . O. E. Tyson picked to handle Wilton Productions’ upcoming “Free for AH’Vtv all-male brawn show

Subliminal perception, televi takes a dim view of those who feel billings of Union Carbide Chemi- Stan Freeman, already doing a momiiig strip on WCBS, also takes
sion’s own hidden persuader, which that to compete with J. Walter cals Co. fluorocarbons. over the Saturday 1:30 to 3:30 p.m. block at the station . . . Phil Reis-

at the tailend of ’57 and the begin- Thompson and McCann-Erickson —- man Jr. sef*to adapt “The Outcasts, of Poker Flat” for “Kraft Theatre,”

ning of *58 was getting about as and other giants of the ad world, (PL* A « via the Frank Cooper office . . : Galen Drake and his CBS cast to Wa-

much attention as Casey Stengel s you have to be a large^sized agency. VrlU AS6DC16S ter town, N.Y., next week for two days of personal appearances as guests

Yankees ,m the stretch drive,^has As defender of "the medium-sized : of WWNY ... Bob McFadden did Voice-overs on six Oakite tv spots

all but been buried as. a selling * shops, Mogul says, “There isn’t By LES BROWN CBS Radio sales v.p. John Karol and sales development exec Lon

medium on tv. : anything different or any extra Chicago, April 22. Riggio back from the tobacco business convention at Miami Beach;

The grave, was dug approximate- i services being offered at the big- Ivan Hill, exec veepee of Cun- Same web’s ad-promotion veep, Lou Hausman, received a silver cock-
ly two months ago when NBC, CBS | ger agencies that small shops aren’t ningham & Walsh Chi office, and tail shaker from the Brand Names Foundation this Week, for his. con-
and ABC proclaimed they would doing. We offer the same services Charlie Lubin, prez of Sarah Lee tribution to the . organization as treasurer over the past five years .. . .
not allow, either national or local j and. we have the personal ad van- Kitchens, are off to the Brussels Eugene O’Dougherty to the WRCA traffic dept. . . .Jane. Warren, the

sponsors to air any hidden mes-; tage of not having to go through Fair in hopes of finding a blue-rib- registered nurse featured on WRCA-TV’s “Hi. Mom” strip, doing per-

sages. At this point any sponsor the chains of command at either bon chef for exploitation purposes sonal appearances at Macy’s this week . . . Three correspondents have

or agency who was even toying j the clients end or here at our here. . been assigned to give regular Mutual coverage of the International

By JACK BERNSTEIN agency giants and in most instances fining Co.

fared as well if not better. Mogul . O. S. Tyson picked;to handle
Subliminal perception, televi- takes a dim view of those who feel billings of Union Carbide Chemi-
Sion’s own hidden persuader, which that to compete with J. Walter cals CO. fluorocarbons,
at the tailend of ’57 and the begin- Thompson and McCann-Erickson '

ning of *58 was getting about as and other giants of the ad world, - TL* i

much attention as Casey Stengel’s you have to be a large-sized agency. f,lll AffftllClfiS

Yankees In the stretch drive,_has As defender of the medium-sized y . _ iPc upnM

all but been buried as. a selling ■ gh Mogul says n There isn't By LES BROWN

medium on tv: ! - - — ' - ■

I anything different or any extrai

with the idea of conning*the public I agency. We have made almost om John H. McCornb upppd to vice-
via subliminal perception, tossed the-spot decisions with our clients prez and production director of
Jn the towel. for tv spots and shows. Erwin Wasey, Ruthrauff & Ryan.

While the networks dug the; “The caliber of men in the small H. W. Kastor agency plucked

: John H. McComb lipppd to vice- World Fair at Brussels, Eddy Gilmore of AP, William Sunderland, UP,
prez and production director of and Edmund Stevens, headquarted in Moscow. MBS newsman Les
Erwin. Wasey, Ruthrauff & Ryan. Higbie will travel with vice-president Richard Nixon on his South
H. W. Kastor agency plucked American goodwill travel mission . . . Indie WPIX copped the local

grave, the Television Code Review • and medium-sized /agencies is just Berry Hy-Test 303 fuel oil for “Emmy” for the time it’s devoting to. educational tv, programmed by

Board of the National Assn, of; as good if dot better than ad giants Berry Refining Co. ^ the Metropolitan Educational Television Assn. (META) ... Writer

Broadcasters all but lowered the j and, when you have a limited mim- BBD&O named T. Neal Wilder Ki ern an and Bob Considine will headline the spring dinner of the So-
body when at the beginning of .this ber of men in a department, you to group head for Schenley In- ciety of Silurians at the Manhattan Hotel on Monday, May 5. Barry

month they went on record pro- . try to select the best.” dustries and Frederick J. Edwards faris is chairman of dinner committee,

posing an amendment to the code Mogul S»es <m to say the™*'- to account exec of Du font plas- |nl „ oldFn , Br1an Donlevy and j< ar ,j. McDonald front -Boomer

which would ban SP. The amend- ! urn-sized. agencies continually out- tics. . v_,, 1 ,- 1 .*.

ment, which would nix the use of i do the larger shops: in creativity. William J. Narup got veep .nhhnSea™[StwiS.

subliminal perception Or any at-with offbeat campaigns based on stripes at Marvin Et Trench Adver- th e mSTh'ar? 1

tempt to use a similar technique: humor, inmagination. and simply Using. an< ? > V1 “ be heard Sunday May 4 on ABC . . Video r moUon picture

by wav of "transmitted messages good copy; . Harry Burrell-,.of McCahritErickT ^rnbe Budd.Arthur married to Joan Pugsley on Thursday (17) . . ..

below the normal threshold,” will i ••w e have as good if not better Son here elected prexy of .Adver- 'WBAI.-FM airing. exclusive coveragesof International Homejhow (from ;
come up for a vote before the NAB^^ markltirig faeiliUes a^fhe larger tising Agency Production Men's the Coliseum) this; week •••*'■» Hunter, onginal Elbe May rf'T"-:
tv board at its LOs Angeles con- Agencies and we spend months on Club, . . , banco Road,” and spouse, Philip Hunter, who once teamed pn “Uncle

clave. ■ a campaign tosee Lw we’re.going American Assn, of Advertising Don,” are now heard every Saturday afternoon via WHLI (Hempstead)

While the television field has de^ to market our client’s products to Agencies named Janies G. Comi- with a show called Let s Go.. . t '■ . . /

dared itself on the matter of sub-! his best advantage nos chairman of the board of gov- Michael Sklar, producer of Conquest,” to Europe for a seven-nation

liminal perception, two other medi-1 .. Whaf nnTllip _ thp w Tn fy n , ernors for. the central region. Co- looksee at possible filming sites for upcoming segments . . Ray Bolger
urns have not. Theatres, which are apphpv medium- minbs is a director and veep of set for a “Big Record” stint next Wednesday (30), followed by Bob

dared itself on the matter of sub-1 his best advantage nos chairman of the board of gov- Michael Sklar, producer of “Conquest,” to Europe for a seven-nation

liminal perception, two other medi-1 .. Wha , anTllip _ thp w Tn fy n , ernors for. the central region. Co- looksee at possible filming sites for upcommg segments . . Ray Bolger
urns have not. Theatres, which are Ap _ V „^ l a r. A e Hf U m; minOs is a director and veep of set for a “Big Record” stint next Wednesday (30), followed by Bob

having a recession of their own, iffd sbons^ Thev offer thi salne Needham, Louis & Brorby. New Hope on May 7 . . . John Forsythe in from the Coast Sunday (27) for

having a recession or ineir own, •_ j . ^ r __. fr. hpv n ff pr comp ——-—» — T - -x.--. - - -------- - . .- ..-- • —

and radio, which fias made a come- 1 t r l P 7;q t hP St ae e ^ vice chairman is tarry Wherry of “Bachelor Father^ promotion . , . CBS maestro Alfredo Antonini set

hack in the last year without the as well in buvint? net Wherry, Baker & Tilden and new for guest conducting stint with, the Canadian Broadcasting Corp. Sym-

Administration’s help, are still w „rk tv chowc in media buvint secretary-treasurer Alexander H; phony, in Toronto in May . . . Dick Pack, Westinghquse Broadcasting

toying with the Idea, which for and strateev as well as in codv ” Gunn of J. Walter Thompson. programming v.p., named chairman of the summer workshop in radio-

these mediums is still , in the ex- .. " • Keyes, Madden & Jones shared tv at New York U. , . . Ed Lethen, CBS-TV director of sales develop-

perimental stage. SHORTb: he Madison Aye. ru- the Congoleum-Naird lnp. business ment, spoke before the Nashville Advertising Club last Thursday (17)

There is a difference of opinion mor at d . a 2 a “ 1 * worn being that f or the past three years had . . . Jessica Tandy inked for an “Alfred Hitchcock Presents” stint, with

as to whether the hidden sell can *“ at ^P 1 p n ^-" r ^ cks0n -been Dancer-Fitzgerald^Sample’s. filming starting next week,
make, the customers make a bee-! CoIa George F. Stanton, former v.p.

back m me last year wunoui me f aI - e just as weir in buying net”
Administrations help, are still WOT jc tv shows, in media buying
toying with the Idea, which for, an d strategy as well as -m copy.”

lerimenUl'Tage 15 in SHORTS: The Madiaon Aye: rm

perimentai stagq., . . .mnr mtii -w if awm. word beinc

make the customers make a bee- '- George F. Stanton, former v.p.

line to the popcorn stand and coke SfSSlSS of Balt Products Co., joined Reo HOLLYWOOD . .

machine in the local theatres and stated, we nave never^aiscussea B Ur iiett agency, as media group _

if samost exhibitors Would annear the Possibility of switching, from supe rvisbr.. Sydney Yallen quit as KFWB I

to be all for any method that would anv William Wheeler /back at Ted Bentley as executive veepee

l-Erickson to Leo Burnett !

Sydney Yallen quit as KFWB director of operations to team up with
Wheeler back at Ted Bentley as executive veepee Of the firm handling trade shows, ex-

?l he m t nct e, c,,rnri«;in t t is ra switch agencies.” The rumor that
^ f ost Coke will drop McCann has pop-

St&lTtte' subconscious. Two tl,e * rSt

ststions al the tell end of .’5T stqted C oe has formed: »

they had_ successfully^ developed a | new corporate and international
means of reaching the audiences divis i Qn % ‘‘marking further , di-1
conscious. WCCO-Minneapolis-St. versification in the agency’s serv-
Paul and KLTL Longview, Texas, i ces .’* xhe new division will be un-
tried the approach of slipping de r the direction Of veepee Stuart
brief announcements over music or Cowan in New York and, in Chi-
t 1 ? ® continuity pauses reportedly cagd under the direcUon of v. p.
hitting the listener at the lowest Arthur Decker. The agenby cur-
level of response, with the stations ren tly bills $30,000,000, about 12%
claiming that the message is re- of which is in i ndu strial billing,
ceived a few seconds later. Atherton & Currier has published

Agency Brusboff an nnalWs of the basis of “high

ari^ we have not any inclination to j Campbell-Mithun as account exec pos and serving as radio-tv consultants . . . NBC tied up “People Are

for the American Dairy account, . Funny” for three more years and the personal services of John Guedd,

' .—— — producer, and Art Linkletter, emcee. Latter took off for Brussels as a

.1 j .1 • rep of the State Department. His camera will be busy, too ... KFI,

LOnQOD MCnCICS L:A» affiliate of NBC, celebrated 36 years on the air last week with a

n harpv RinvrTT two-hour program covering the music of that span ... Dorothy Still-

By BARRY. BARNETT man was moved up as continuity acceptance editor for ABC-TV’s west- :

. London, April 22. ern division . . . Gene Raymond set his hand to direction of “Matinea
Douglas M. Saunders, chairman Theatre” after being starred in a half dozen plays on the NBC-TV day-

»| rrk« j; fr - ;- n llF ni ivii OdUUUCld, UJdiUUdU aiiwuc cuici UCU15 oioucu xu o uaii uuwu yia/a vu uiq ilUV* 1 I

„ it&r' t h p ^ lion of v^GDci Stuart of the J. Walter Thompson Agency; light color strip # . Charles Correll’s nine-year-old son, took his first
ief announcements over music or r in at pw York and in Chi ^ as reelected prez of the In- fling at acting on the Bob Cummings show ... Bill Thomas, film pro¬
to continuity pauses, reportedly )in H Pr the direction’of v d stitute of Practitioners in Advertis- ducer, is getting back into the tv commercial field with “Doc” Merman

tting the listener a t the lowest Arthur Decker The agenCv cur- in ®* This will be his second year in and Bill Goodwin. Back in 1942 he filmed a jingly commercial that was
vel of response, with the stations re ntlv bills $30 000 000 about 12% office. shown on the Don Lee station, then experimental / . . TV brass Tom

aiming that the message is re- ft f Which in industrial billing More than 100 regular 30?second McDermott, Benton & Bowles; Rod Erickson, Young & Rubicam, and
ived a few seconds later. Atherton Ar Currier has nublished tv spots on TWW, the indie tv out- Ed Ebel General Foods, in town, to inspect the new crop of shows . . .

Agency BrushoJff an ana iy S is of the basis of “high serving South Wales and the Brian Keith will produce a teleseries in Hawaii if the island industries

Most Madison Ave. ad agencies television costs and how this ad- West, are part of a high pressure will stand the'tab ... “Queen For a Day” starts its 13th year on the webs

claim not to have even experi- vaI jtage can be overcome for both campaign for a new enamel and April 29. Raymond R. Morgan, who owns the show, once said, “it was

mented with subliminal percep- i ar pp ' nnd email budget adver- undercoat paint named Azeotropic, the toughest sale I ever had to make.”

tion. The only agency that went ti S er” : The campaign is being handled by

on recordasstating itwasinter- Charles E. Courtney, prexy of Glovers Advertising Ltd. and, from [])f CHICAGO . . *
ested in the/hidden sell was Guild, the agenev of the same name in the end of August when they go

Bascom & Bonfigli, which claims Mobile which bills in the neighor- on the air Southern Television will Growing wave of new “livies” on local tv has WBKB unveiling a new

the “phantom appeal to the con- hood of $250 000 said that one of be included in the campaign scheil- cross-the-board audience participatiOner with • Capt. Stubby and tha

turner's subconscious can be heard ^oroblems small-ules. . Buccaneers; WGN-TV readying a post midnight strip withrTrib coV;

on. current radio and television god themselves doing is adding Arthur Cardin, one of the first nmnist Herb Lyon and Wally Phillips and Bob Bell; and WNBQ prep-

commercials for Nucoa Margarine, .local color to national ads to give research ■ executives: at Television ping a new format, possibly with Barbara Becker and Mike Douglsu, to

Creator of the technique at G, jt the personal touch. Audience Measurements and a key replace the Howard Miller show after. May 16 . . . WTAQ (La Grange)

B&B is Glen Hurlburt, musical di- j^ick Keesely. Lennen & New- figure in setting up that organiza- dee jay Phil Lind collected 3,000,000 pennies, in a cancer drive . ... Sito»

rector of the agency. Hurlburt e u» s V eep in charge of radio-tv, tion, has joined the Foote, Cone Times tv critic Paul Molloy off on another jaunt to .the Coast . . .

points out the proponents of sub- i as t Thursday (16) coproduced and Belding agency as a marketing Broadcast Advertising Club has ARB director James W. Seiler tapped

liminal projection hold that it is w ith Lou Walters a revue, Around executive; as guest speaker tomorrow (Thurs.) on subject of Arbitron .. . . Harry,

possible to reach the subconscious World” for National Assn, of To- ■■ ■ -' . * —-—;— ' • Ward, continuity head of WNBQ-WMAQ, pressed into interview service

of an audience by means of a num- bacco Distributors/ n ,» l/nr niAtirrnc last week for a tape with Lotte Lehmann ,. . Susie Heinkel, WBBM-TV

her of techniques. “They assume SWITCHES: Gilbert Lea, for- K l.AST PlllNF.FHS kidstar, added to regular panel of “In the Bag.” Big. name guests will'

that any impression which is not mer ad manager of McCall’s will ^ ■ . U.) henceforth be contestents on the show . . . “Ding Dong School’s” Dr. :

consciously grasped can be said to] join Ogilvy; Benson & Mather on AWARn FOR PAl FY Yrauces. Horwich pennins a .series on children for. the Tribune . . .

be registering as a ‘subliminal’ or May 1 as veepee and assistant to /tii nnu A vll A rUi V a WAIT deejay Stan Dale to address Music Operators ^ 6 f America con-

below threshold approach.” the president. William S. Paley, chairman of clave in May on the subject of Top 40 ptogrammihg.

In the current Nucoa commercials Lee Currlin, assistant media di- the board of, CBS, will get the
Hurlburt claims the conscious ears rector, has been upped to associate Broadcast Pioneers’ gold pin spe- |]V CONDON • •

hear in them an unusual treatment media director on the Procter & cial award at its annual shindig at ^ V- . . - . , ,

of the principle of product identi- Gamble account at Benton & the Statler-Hilton Hotel in L. A. Breakfast-time tv wag tried out on the commercial web last week
fication while the hidden persuader BOwles. Tuesday, April 29 . via Associated-Rediffusion, which networked the opening ceremony of

is revealed in a contrapuntal fash- j William E: Dempster, formerly Awards for distinguished achieve- the Brussels Universal Exhibition. The show ran from 8:30 ato. to

ion. “That is to say the conscious | associated with Roy S, Diirstine, rneht in various fields of broadr 11:15. It’s expected that viewing figures will be closely watched by tht

ear is engrossed with the obvious, [named to the executive staff of casting also will be made to Bing indie outfits who have long been eyeing the possibilities-of early morn-
while the subconscious is aware ofCalkins & Holden. Crosby, Bob Hope, Rosel H, Hyde, ing transmissions . . . Liberace headlined the hill of Associated Tele-

the secondary musical line.” : William J. Peterson, head of FCC; Earle C. Anthony, West Vision’s "Sunday Night at the London Palladium” (20) . . ..Scripters

There is a great deal of doubt [ Cunningham & Walsh’s Hollywood Coast broadcaster; and Dr. W. R. G. Frank Muir and Denis Norden, along with tv personality Josephine

about the use of a hidden sound ;in [ office, has earned veepee stripes. Baker, prexy of the Electronics Douglas, will shortly be joining the panel of BBC-TWs long-running
radio however, and be it radio or.> Vincent Tutching, v, p. Of Me- Industry Assn, and retired veepee quiz “What’s My Line?” They’ll be temporarily replacing David Nixon,
tv, the phantom use of advertising', Cann-Erickson (International ), of General Electric Co. BarbaraJCelly and Eamonn Andrews. Andrews is quiz master and will

is about to come under trade regu- elected president of the Interha- In addition, the Pioneers Awards ’be replaced by Gilbert Harding from the panel . , . ATV will shortly
- lations and w hat two months ago tional Ad Assn. Committee will present its annual begin a nfew quiz show designed to tax the knowledge of complete fami-

was the talk of the advertising. David Echols, formerly exec vee- posthumous Hall of Fame-Award lies. The show is titled “Keep It in the Family.”
world is jn itself about to become pee of .Grant,.named as new on-the- to John U. Reber, who was veepee

subliminal. , . air editor of tv show, “Ad World." of the J. Walter Thompson Co. I1V SAN FRANCISCO « . .

Mogul Speaks Up LOST & FOUND: Foote. Cone & pioneer in the network variety . . . ... . .

Emil Mogul, prexy of the agency; Belding has been nameji to handle show formula for radio and tv. KPIX all shook up, with deejay Ted Randal (Rogers) taking over as
of the same name, which bills in the $500,000 advertising account Cecil B. De Mille, as previously bossman for a new, daily, 90-minute teenage show, starting April 28.
the neighborhood of $10,000,000, of Air-Wick line of deodorizers, announced, will receive a speciri Saturday show will run two hours and move into Del Courtney’s “Show-
says that medium-sized agencies' The award was made by Lever citation for his contribution to the case” slot, with latter either becoming a feature film “host” or depart-
can and have competed with the {Bros. Norman/ Craig & Kunhnel fifth estate, I (Continued on page 40)

Wednesday, April 23, 1958

PfoeiEFr

BADIO-TEtEVISIOIV 23

IT DOESN’T HAVE TO BE A HIT

' Washington, April 22.

Television -is booming overseas at A rate fast exceeding all es-...
timates, according to. latest figures published by U.S. Information
Agency. Dark cloud in the bright, sky of this fast expanding world¬
wide tv industry is expanded use of medium for Communist prop-
aganda. ^ *' . •

Biggest spurt to date, according to the government agency, was .
addition of 21,000,000 tv receivers in use for first quarter of year in
countries outside of Canada, U.S., And territories.: Of these, 1,500,-
000 receivers were put in use in free world, and 600,000 were added
in Iron Curtain countries. Japan,, which boasts the world’s largest
motion picture production, became the fourth country, outside
this hemisphere, to cross the l,000,0pQ mark in tv sets.

In same three-month period, 57 new tv stations went on air over¬
seas, 11 of which were, in Commie countries. The Soviet alone add¬
ed nine new stations.

Concerning stepped up use of tv for Red propaganda, USIA
states that “new potentials for penetrating across free , world
boundaries may be developing opposite northern Iran.” Conversion
of East German tv to western standards means that Commie tele¬
casts can be viewed by an estimated 200,000 set owners in W; Ger¬
many sans any mechanical adjustment.

Information Agency also reports wide exchange, and sale of tv
films by Commie countries with those in free world/ as well. as
amongst themselves. Russia, report states, claims, to have agree¬
ments for exchange of radio and tv material with 30 foreign coun¬
tries. ,

Supplementing U.S. commercial output, XJSIA is now regularly
supplying tv stations in 34 countries with program material, in¬
cluding documentaries, special filmed news events, and" tv featur-
ettes.

CBS-TV Mis Come to the Aid
Of Their Network in Barrow Blast

top ro(

‘SELLS’

Washington, April 22. -

Affiliates, of the CBS tv network
: last week- made a strong appeal
to the Federal Communications
Commission to reject the Barrow
Report proposal; to eliminate op¬
tion time,. In the Interest of ef¬
fective networking operations and
consequent, benefit to the public, l
' they urged that the practice be
preserved. j

As Chairman of a Special Affili¬
ates Committee, John S.. Hayes,
prexy of the Washington (D. C.)
Post Broadcast Division, told the
Commission that if option time
were dropped enough affiliates in
top markets could reject enough J
different programs to start an
“erosion’’ process which would J

Felix Jackson Exits

’Cimarron City'

New values are: Creeping into
. television. A Top. 10 rating' isn’t
necessarily the be all and end all;

A major 'hit on the Nielsen and

Trendex charts can add up to a’ D . . c *.

big fat. nothing for the sponsor VPj Bonus to Matter*

and, conversely, a tv personality The 280-odd CBS executives
who isn’t exactly setting the video who kept the network on the

world on fire can be precisely air during the IBEW strike

what the sponsor doctor ordered in last week received bonus

terms of product identification and checks of $200 for their serv-

racking up enviable sales records. ices. Actually; "the bonus

Over the past couple of weeks amounted to more, since each

some client-agency negotiations employee received a flat $200

aimed at resolving ’58-^59 program • after deductions for withhold- •

schedules ; have brought to light *ng . Cost to the web was
two distinct illustrations of the about $240 each,

new you-don’t-have-to-have-a-hit-to; Checks came in special de-
be-a-success era in network tele- livery letters with personal

vision. Take, for example, the case. thank-you notes from CBS .

of Warner-Lambert, which is walk- prexy Dr. Frank Stanton: Most

ing away from NBC-TV’s highly of the letters were formal in

successful and Top 10 Monday nature, but in the case of p£r-

night “Restless Gun” entry. It’s one sonnel known personally to

of the more enviable program ad- Stanton, they wefe on a first-

ditions to the present season’s sked name basis including Stanton’s

insofar as Trendex-Nielsen payoffs own signature,

and share-of-audience are eon-..'" . . . ....

cerned. Rut Warner-Lambert had. p |* « f\T\r%

been trying desperately to unload \nrrhtiT At I KV
half of the show. It’s been pitched liCLilHlg ||| .. vlJO
up to all the agencies with no takr V'

ers, with result that the sponsor is n ' ■ vr

dumping the show. (Procter & VflTlI/A TA tioCTATI

Gamble has. subsequently bought Ijll lllC 1U llddlCll

half the show but tqo late to save .'

the Warner-Lambert billings.) . |m/| | f%/t |\

Despite its lofty fating status; |u|<| AkI r QP|C

there’s ho product identification; lil/V) ill/V 1 Qvlu

On the sales charts it’s been do¬
ing nothing for W-L. A contract closing by ABC and

On the other hand there’s the NBC with National Assn, of .Broad-

IBEW as Gmiax to CBS Strike
Settlement; Bitter Over Terms

Hollywood, April 22. .

- Felix Jackson has: been removed
as producer of “Cimarron City’-
series at Revue, after helming the
first two episodes of series which
will be on NBG-TV next season,
Dick Lewis is producer on the
hour-lohg oater until a replace¬
ment is selected.;.

R Jl. Moore: Option

> Local 1212 of the international
Brotherhood of Electrical Workers
is headed toward a rank-and-file
blowoff as a result of the IBEW
strike settlement with CBS last
week. Though no dissident organ¬
ization has yet been formed, some
rank-and-filers are already discus¬
sing the possibility of ankling the
union and joining either IATSE or
.NABET, . the rival technicians
unions.

If such a movement gained
Strength and a switch did take
place, its consequences could be
far-reaching. In the end, it might
put IBEW out of the broadcasting
business altogether, since the 800
CBS employees constitute the bulk
of Local 1212 membership and ;
Local 1212 itself represents the
pivotal local in IBEW’s broadcast
jurisdiction.

Grievances of the Local 1212
: members, a majority of whom
voted against the strike settlement
. (it was the votes of the out-of-
town locals which swung the settle-

case of laddie Fisher, whose alter¬
nating Tuesday, night hour show¬
case with George Gobel hardly

cast Employees & Technicians is
expected to happen without any

merits a success tag. either in the. furth ® r serious obstacles. Weigh-
rating sweepstakes or as a major ing heavily iri favor of a new agree-
qualitative entry. Yet as faf as Lig- ment,. according to union execu-

CBS to Meany: ‘Come In*

Now that CBS technicians
have put away their picket
signs, it is safe for Geprge
Meany, prexy of the AFL*
CIO. to speak over CBS Radio.

Labor’s chieftain will sound
off on the workingman’s point
of view on foreign affairs .in
an exclusive over CBS Radio
today (23) when he speaks at
a luncheon of the Common¬
wealth Club in Frisco. Pro¬
gram. will be broadcast at
10:05 p.m.

erosion” process wnten would
“raise havoc” with the - network |
schedule. . .. -' . J

. Testifying for CBS affiliates on
other aspects of the Barrow report
were F. Van Konynenburg of
WCeO-TV in Minneapolis; F. E..
Busby of WTVY in Dothan, Ala.;
H. Moody McElveen Jr., of WNOK-
TV inColumbia, S. C., and Murray
Carpenter of W-TWO in Bangor,
Me.

. While the loss of one program
; segment might not .. kill CBS;
Hayes declared, the same problem
would arise every time an exist¬
ing program terminated; “Where;
would it all end?” he asked. “The
three networks and almost all of
the tv broadcasters believe the en¬
tire future of networking would be
gravely threatened.. We do not
(Continued on page 36)

Emerson Foote
Back to McC-E

McCann-Erickson, which for the
past few. months has been pulling
off surprise after surprise in ac¬
count changes switched over to the
field of personnel and: caught .the
ad industry flatfooted by announc¬
ing that Emerson Foote, who re¬
signed from McCann-Erickson in
February last rear, was* returning
to the agency. >

Foote, who was executive vice
president at the agency at the time
of his . retirement, will rejoin Me-.
Cann-Erickson as a director; senior
vice president and member of the
operations committee, effective
May 1. Since his resignation from
McCann-Erickson, Foote, after a
brief vacation, part of which was
forced by his termination agree¬
ment with McCann-Erickson, has
been serving as chairman at Geyer
Advertising. ;

Foote stated, “My decision to re-
. . (Continued on page 43)

Must Be Abolished

. Washington, April 22!
Option , time and mustrbuy are
illegal and /‘cannot be rendered
lawful by any . contentions . of
business convenience or necessity,”
Richard A. Moore, president of
KTTV iff Los Angeles, told the
Federal Communications Commis¬
sion . today (Tues.) at hearings on
the Barrow Report.-
But aside from legal questions;
Moore testified,, the practices
should be abolished in the public,
interest, as recommended in the
Report. .* . '

First major witness to back Bar-
row proposals, Moore sailed into,
network arguments that option
time is required to assure adver¬
tisers sufficient circulation for pro¬
grams. The economic argument,;
he contended, is “irrelevant” un-
(Continued on page 36)

S? «ves„is the fact that late last week .. - .. . ■ ' . ■ '

for f nexf season. He|s sai^Tei- CBS-final^ed a; part with the In.

arets, regardless of what Nielsen or ternational Brotherhood of Elec- ± Negotiations toward a settle-
Trendex say: L & M cites the per- trical Workers. ment were taken over by the Inter-

sonality factor, the over-and-above- A meeting is slated for IQ a.m. national, arid the local’s reps were

lenSTto ‘ ’ today (Wed.), between. NABET and “^w what

These are by rio means isolated the two networks, but it shapes up tbey were vo ti n g on in the referen-
instances. The implicit salesman- as strictly a. formality. ABC and dum whicii settled the strike. All
ship in an Ed Sullivan, regardless NBC will hear the reasons why the the knowledge of the settlement
of program content, or a Dinah union’s 2,200 member rank-and-file the y had were the wage details
Shore in moving those Chevrolet ■ rejected previous com- listed in the telegram from the fed-

have long been recognized.■. It rejected previous com eral but were not in-

daesn t necessarily mean you got-£ ffers f ° r a _ riew contract, formed (and still don’t know) the
ta go “live” to be a success (al- : NABET ^recently finished polling details of the settlement oil vldeo-

tltough sponsors' are recognizing the national meiribership about t ap ^ for example
the increased values of the live why t he offers were unacceptable. 3 / Some members feel the final
commercial for increased impact); A? certain spokesmen have CBS offer and the one accepted
It has more to do with-hitching pointed out for both sides, the was riot, even as favorable as the

your prodiicjt to a personality and reasons for rejection won’t count origihal. Thinking is that the final
if possible getting exclusive identic as imporUntly as the actual con-j offer- which has the same Initial
fication, rather than playing around tract received by IBEW from CBS. 1 salary increase as the pre-strike

Kliig’s WBC FM Nod

Pittsburgh^ April 22.

with a vague format. . The three rietworks and the two ^rnnlinn^ on

■ ■ ■■• : ___ -unions tend to reach similar ac- n tonnnuefl on page 3 4)

. cords on wages and working condi-1^ . ___ _

Hug’s wbc fm Nod paots are P&G s Skin-Week

Pittsburgh^ April 22. Officially, actording to NABET,

Charles / Klug, veteran KDKA NBC and ABC have given no in- W « ** •

musician and producer, has been, dication that they will begin new ||m IcAptlAMrr lltfe
named. FM program coordinator negotiations, but the union didn’t li|| IlfXN llllll

for Westinghouse Broadcasting Co. think it likely that ABC arid NBC y

He’ll do the FM planning for four would repeat CBS' action of 17 After months of eoine heetrintr
stations, KDKA here,. WBZ in Bos-, days ago (just prior to IBEW’s 12- NBC-TvThS week Sid off ihe af’
tond, KYW in Cleveland and KEX day strike)' and say that the last flrnai-week of* “The Restless
in Portland. offer, which included a $185 weekly Gun » bot t ^ efore Warner-Lam-

the web

I -^Continued on page 34)

P&G’sSIdp-Week

On’ResdessCun’

After months pf going begging,

in Pittsburgh.

The Long Hot Summer on TV

It’s going to be a quiz-happy
summer on NBC-TV, with no less
than five new audience-participa¬
tion or quiz entries slated, tQ bow
during the dog-days, in addition to
those already on the network.. As
the web’s: tentative summer
lineup looks now, the entire re¬
placement pattern will consist of
filmed repeats, some shows con¬
tinuing live,, the .five new quizzers
and one new Western and one new
mystery.-.

'the mystery, as previously re¬
ported, fills in for the George Gobel-
Eddie Fisher. Tuesday night hour
as a live-from-New York f color
hiour under MCA production
auspices arid, tentatively; titled
“The Investigator:”/ The western,
-not 100% sure yet, Is alated to re¬

place Tennessee Ernie Ford on f package.

, '■ . it will pull out next season be-

• cause of NBC’s inability till now to

7i ^\T sell off the skip-week,

t •#. 1/ New sponsor is Procter & Gam-

v - ' :W ' . ble, which will probably start its

: skip-week sponSorshiD in August.
‘Brain or Brawn/’ the Warner-Lambert is due to expire

Thursdays, It’s a'Revue Produc- French import just purchased by the following month, but NBC may
tions package in which Ford him- L&M Filters, may go in for a sum- let it go before the termination
self owns an interest and bears the mer stint replacing “Dragnet” Aate, at the time P&G moves in.
working title of “Jodie.” . Thursday nights, latter moving to Warner-Lambert has had the show

But apart from these, it’s a another time: Also on Thursdays, all of this season, starting on an
plethora of new quizzers. Mondays; “Dough Re Mi”. may. be converted alternate-week basis, then picking
at 7:30, replacing “Price Is Right,” into a nighttimer. to replace the up every-week, but waiting for
Which switches to Thursdays at 10 Jane Wyman show. On Fridays, NBC to bring in relief as an al-
for the summer, will be “The Big web is planning a quizzer at 7:30 ternate. NBC never did find an
Game,” a Coast briginating audi- to .replace “Truth or Corise- alternate, and ^Varner last w^eek
enCe-participationer which a couple quences,” but hasn’t selected one filed its cancellation notice,
of months ago had been the run- yet. Couple of days later, but too late

herup contender to replace Arlene Soirie key. areas not decided are for Warner’s ' satisfaction, NBC
Francis in the driytime; Tuesdays replacements for Perry Como (deci- inked P&G. out of the Leo Burnett
at 7:30, replacing “Treasure Hunt,” sion 'on that;will come out of GAC- agency, for the fall. Ironic part
will be Joe Cates’“Haggis Baggis ? ’ TV, Which packages the Como of the entire situation is that
package. . hour), arid the Poily-Bergen-Club “Restless Gun” has been a top 10

On Thursday at 7:30, vice “Tic Oasis segment following Como, for entrj T on all the rating lists for
Tac Dough,” will be “Pick a Wiri- which the “Dragnet” reruns are a most of the season (see separate
rier,’’ a Gotham-based Wyri Elliott possibility. storyL

2

P 4 BSIETT

Wednesday, April 23, 1958

-ABB FEATURE FILM CHBHT

Variety’* weekly chart, based on ratlnigs furnished by American Research Bu- . feature period and share of audience, since these factors reflect the effectiveness
reau’s latest reports on feature films and their competition covers 120 cities. Each of the feature and audience composition, i.e., a late show at 11:15 p.m. would hardly
week, the 10 top-rated features in a particular city will be rotated.* have any children viewers, but its share of audience may reflect dominance in that

Factors which would assist distributors, agencies, stations and advertisers in time period. In the cities where stations sell their feature programming, on a multi
determining the effectiveness of a feature show in a specific: market have been stripped basis utilizing the same theatrical throughout the week a total rating for the
included in this Variety chart. Listed below is such pertinent information regarding total number of showings for the week is given, the total rating not taking into account
features a3 their stars, release year, anginal production company and; the present .the duplicated homes factor. Barring unscheduled switches in titles the listed features
distributor included wherever .possible along with the title. Attention should be paid for the particularly rated theatrical filmed show are as accurate as could be ascer*
to such factors as the time and day, the high and low ratings for the measured tained from a multiplicity of station and other data.

MINNEAPOLIS

TOP 10 TITLES AND OTHER DATA

1. HIGH NOON—

Gary Cooper, Grace Kelly;

United Artists; 1952; NT A

2. MY DARLING CLEMENTINE—
Victor Mature, Henry Fonda*

Linda Darnell; 20th-Fox; 1946; NTA

RACHEL AND THE STRANGER—
Loretta Young, William Holden,
Robert Mitchum; RKO; 1948; C&C

4. KING KONG—

Bruce Cabot* Robert Armstrong,
Fay Wray; RKO; 1933; C&C

TIME SLOT

Your 9 O’clock Movie
Sun. Mar, 2
. 9:00-10:30 p.m.

: KMGM

Command Performance
Sun. Mar, 2
2:00-3:45 p.m,

weed

Your 9 O'clock Movie
Mon. Mar. 3
9:00-10:30 p.m.

KMGM

Your 9 O’clock Movie
Wed. Mar. 5
9:00-10:30 p.m.

KMGM

ROARING TWENTIES—

Humphrey Bogart* James Cagney,
Priscilla Lane; Warners; 1939; AAP

Your 9 O’clock Movie
Fri. Mar. 7
9:00-10:30 p.m.
KMGM

6. THE W’OLFMAN—

Claude Rains, Ralph Bellamy;.
Universal; 1941; Screen Gems

Shock Theatre
Sat. Mar. 1
10:30-12:00 a.m.
WTCN

MR. BLANDINGS BUILDS HIS
DREAM HOUSED
Cary Grant, Myrna Loy;

RKO; 1948; C&C

Your 9 O’clock Movie
’ Tues. Mar. .4
9:00-10:30 p.m.
KMGM :

8. PURPLE HEART—

Dana Andrews, Farley
Granger, Richard
Conte; 20th Fox; 1944; NTA

Your 9 O’clock Movie
Thurs. Mar. 6
9:00-10:30 pjn.
KMGM

9. HONEYMOON—

Shirley Temple, Guy
Madison; RKO; 1947; C&C

10. CEILING ZERO—

James Cagney* Pat O’Brien,

June Travis; Warners; 1935; AAP

Hollywood Matinee
Sun. Mar. 2
4:00-5:30 p.m.
KMGM

Your 9 O’Clock MoVie
Sat. Mar.'l .
9:00-10:30 p.m.
KMGM

KNOXVILLE

1. DARK COMMAND—

John Wayne, Claire Trevor;
Republic; 1940;- Holly wood-TV

Early Show
Fri,: Mar. 14
5:00-6:00 p.m.
WBIR

2, TULSA—

Susan Hayward, Robert Preston;
Eagle Lion; 1949; Screen Gems

Early Show
Thurs. Mar. 13
5:00-6:00 p.ift.
WBIR

3. GUNG HO—

Randolph Scott, Noah Beery Jr.;
Universal; 1943; Screen Gems

Big Show
Sun. Mar. 9
1:30-3:00 p.m.
WBIR

4. FLYING TIGERS—

John Wayne, Annabella;
Republic; 1942; Holly \vood~TV

5. DEAD RECKONING—

Humphrey Bogart; Lizabeth Scott;
Columbia; 1947; Screen Gems

6. YOU CAN’T TAKE IT WITH YOU-
James Stewart, Jean Arthur;
Columbia; 1938; Screen Gems

7. GALLANT LEGION—

Bill Elliott, Joseph Schildkraut;
Republic; 1948; Hollywood-TV

Early Show.
Mon. Mar. 10
5:00-6:00 p.m;
WBIR

Early Show
Wed. Mar. 12
5:00r6:00 p.m.
WBIR

Late. Show
Sat. Mar. 8.
10:30-12:30 a.m.
WBIR

Top Gun
. Sat. Mar. 8
5:00-6:30 p.m.
WBIR

8. HER HUSBAND’S AFFAIRS—
Franchot Tone, Lucille Ball;
Columbia; 1947; Screen Gems

9. DOLL FACE—

Vivian Blaine, Perry Como,

1 Donald O’Keefe; 20th-Fox; 1945; NTA

10. SUDDEN FEAR—

Joan Crawford, Jack

Palance; RKQf; 1952; Flamlngo-TV

Early Show
Tues. Mar. 11
5:00-6:00 p.m.
WBIR

Movie Matinee
Sat. Mar. 8
4:00-5:30 p.m.
WATE

Late Show
Fri. Mar. 14
11:00-1:00 a.ni.
WBIR

ge*l i - • I M.n r 'c ,..i

ARB

SHARE OF

MARCH, 1958

ARB

RATING

HIGH

■ LOW

AUDIENCE

TOP COMPETING SHOWS

RATING

28.1

29.5

25.6 •

44.6

$64,000 Challenge...........

.WCCO ..

.. ....18.2

' '■

Loretta Young Presents,

.KSTP . .

-..21.1

What’s My Line ...,..........

; WCCO ..

Today’s Headlines............

. KSTP ....

..19.6

14.7

; 15.6

13.6

51.8

Wide Wide World........*

. KSTP . . .

Sunday Playhouse..,.........

KMGM . .

...... 6.8

12.7

13,6

11.6

21.9

Suspicion ..............

Studio One .............

Today’s Headlines ......,

Weather; Sports. ... . . . . .

......KSTP ....

.....134

.....31.1

.....21.3

llfl

13.4

11.1

23.0

Circle Theatre .....

This Is Your Life.... . ...

Today’s Headlines.. .....

Weather; Sports. ... . .,.

......KSTP *...

.....15.8

.....183

12.1

14.2

10.8

21.4

Lineup . ..... ■

Person to Person, .. . 7 ...
Cavalcade of Sports ... ; .
Today’s Headlines ......

Weather; Sports ........

......KSTP _

......KSTP .....

... .22.3

.....16.2

10.9

11.6

9,4,.:'

61.9

Sheriff of Cochise. ......

All Star Bowling ........

. . KSTP

......WCCO ....

. ... .11.4
. .. 8.5

10.6

11.1

10.2

18.6

$64,000 Question .....,

..WCCO ...

....26.8

The Californians......

..KSTP ....

State Trooper........

..KSTP ....

Today’s Headlines...■.,

..KSTP ....

... .30.4

Weather; Sports......

..KSTP

....19.9

9.0

9.9 .

8 8

159

Playhouse 90 . ......

..WCCO ...

...29.4

Harbor Command.....

..KSTP ....

Today’s Headlines.

..KSTP ...

.. . .29.3

Weather; Sports.......

..KSTP ....

...17,0

8.9

9.9

26.3

The Honeymooners....

..WCCO ...

....11,4

Tales of the Texas Rangers..,

..WTCN ...

...io:8

See It Now.

..WCCO ...

7.7

: .'9.7:. 'r'

5,4

11.9

Gunsmoke ...._...

..WCCO

...42.0

Death Valley Days....

..WCCO ...

...23.0

Today’s Headlines ........

. .KSTP_

News—Dave Moore....

.. WCCO ...

... .18.5

Your Hit Parade:__

.. KSTP ....

...15.8

20,8

.21,7

19.0

55.2

Comedy Time.......

Capt. David Grief...... ^.....

Cisco Kid..........

.WATE ...
.WATE .

. WATE .

.... —15,9
....... 10.4

18.9

19.7

17.3

49.1

Comedy Time ...............

Kingdom of the Sea.

Lone Ranger .. .. ..... . ...

.WATE .
.WATE .

, WATE .

17.8

19.0

163

34.1

Championship Bowling,/

News ............:

Gene Autry Feature..........

.WATE .

. WATE .

..16.5

16.9

17.6

16:3

44.3

Comedy Time.....

Waterfront ...

Superman ..................

. WATE .

. WATE .
.1VATE ,

16.3

.17.3

15.3

49.4

Comedy Time. .........

Flatt & Scruggs_..........

Woody Woodpecker........

. WATE .

. WATE .

wate

..14.9

15.8

20,9

9.2

60.1

Your Hit Parade___.......

News; Academy Theatre.... ..

;WATE .

. WATE .

15.4

18.3.

142

47.2

Movie Matinee; News.. ?..

Wrestling ........,.

.WATE .

. WATE .

_.12.2

13:8

. : 14.2

13.6

43.0

Comedy Time..

Ramar of the Jungle.........

Mickey Mouse Club......... .

.WATE .

. WATE .

. WTVK .

.17.4

..*..,.12.2

12.4

12.9

11.3

57.3

Dance Patty...

Top Gun..... .. .

. WBIR ..
.WBIR

.8.8

.......14:2;

11.9

15.9

6.1

65,1

Your Ksso Reporter ....«.....
Jack Paar Show ... ......

.WATE ,

, WATE .

.......11.5

. . . . . /. 5.6

i|6 l i.VlM ft (.-t

c a 1 j.'O i i i J ;i fit.' J'i« L u < J »• I *

‘ M J J 1 i

.«fr-* j i j . j j /1 i .-j

Wednesday, April 23, 1958

ISKriety

TELEVISION REVIEWS „ 27

>♦♦♦ » ♦♦♦♦ ♦ ♦ ♦ m ♦» »♦ ♦ ♦♦ ♦♦ ♦ > » > » >> ♦♦ >>. ♦ > ♦ ♦ ♦♦ ♦»♦ ♦» ♦ ♦ f

| i Tele Follow-Up Comment ; j

rt »++♦♦♦♦♦♦♦♦ ♦♦+♦♦♦♦♦ ♦ ♦ ♦ ♦ » » » > ♦♦ ♦ ♦ ♦ » ♦ ♦ ♦♦♦♦♦♦■

Ceiling Unlimited .

• Life ill outer space was depicted
With complete absorbtion in “Ceil¬
ing Unlimited’- as .a special edition
of “The , Twentieth Century” series
over CBS-TV (20). The full-hour
production both live and on film
• from N. Y.,; a spellbinder in any
language, presented the knowledge¬
able views of such satellite and
space-travel experts as Dri Wern-
her von Braun, chief , scientist at
Army’s Redstone Arsenal and de¬
signer of the Redstone and Jupiter
ballistic missiles; Major Gen. John
B. Medaris, head of the Redstone
Arsenal and top mnfi of the entire
Army Ballistic . Missile program-
Dr. James A. Van Allen, head oi
the Physics Dept., State Ui,. Iowa
and member of the US. Interna¬
tional Geophysical Year satellite
committee; James R_ Dempsey,
manager of Convair-Astrona\itics,
San Diego, arid director of the
“Atlas” intercontinental ballistic
program; Krafft A. Ehricke; rocket
expert and designer of the “Atlas”
ICBM, and Capt. Ivan C. Kinchelee
Jr.,, holder of altitude' record for
ascent in the X-2 rocket plane to
over 126,000 feet.

These were the soaring individu¬
als interviewed by CBS reporter
Walter Cronkite, a clear-thinking,
clear-speaking, camera-wise per¬
sonality. One gathered from Cron-
kite’s interviews with the experts
that man was making considerable
progress in conquering space but
that he wouldn’t land on the moon
f pr at least seven or eight years, or
possibly a little longer. One of the
iruriierous highspots of the program
was the first showing in this coun¬
try of a portion of a. Russian-made
filiri called ‘/Blazing a Trail to the
Stars,” a highly imaginative, and
apparently carefully documented
picture Of how the Soviets expect
to construct their space stations in
outer space and reach the moon.
It would be vastly interesting arid
decidedly worthwhile if American
exhibitors were to latch on to the
complete version of the Russian-
made film and display, it here¬
abouts. A .distressing item on the
program was Dempsey’s, statement
that official Washington does not
Inform our civilian technicians at
work on space problems what is
happening in Soviet space circles.

•Highly significant, too was. the
point made that a trip to the moon
sKouhf be a joint endeavor of Rus¬
sia and the U. S. Perhaps in this
manner could the. two great powers
solve one of mankind’s most awe¬
some scientific undertakings.

Leslie Midgley. with wisdom and
showmanship, produced this CBS
News Uriit job, John Sharnik rates
a big hand for the scripting, as
does Ver.n Diamond for direction.
These men put “Ceiling Unlimited”
into excellent orbit. Rans.

Jerry Lewis Show

Jerry Lewis was sincere, re-,
strained and funny in his outing
oyer NBC-TV last Tuesday (15).
The sincerity came at the windup
with a moving pfea for muscular
dystrophy while the restraint and
comedies pervaded throughout to
make it all a happy hour,

• It Was all Lewis and he worked
hard at making it all come across
With proper values. In the musical
department he got an assist from
Helen Traubel, with whom he
dueled on “You’re Just In Love”
andt “You Gotta Have Heart” for
lotsa fun. And when La. Traubel
Elves out with the guffaw, it’s dif-
-ficult not to get with her. She also
was effective in a solo spot on
“Autumn Leaves.”

The show was loaded with Lew¬
ises midway. in the hour when
Jerry's dad, Danny Lewis, and son,
Gary Lewis, got together on a
workover of “Rock-a-bye My Baby.”
And even the youngest Lewis’ de¬
monstration* of rock ’n’ roll for the
oldsters had a nice spirit. .

In the straight comedy depart¬
ment, Lewis: had some fun with
“The Bridge On The River Kwai,”
via his Japanese impresh, with
Perry Como via a takeoff on
crooner’s “We Get Letters” seg¬
ment, record miming; Ed Murrow,
orch conducting, pianh playing,
etc.

It was a busy evening for him but
It was rewarding. Gros.

Face the Nation
Television’s penchant for mak¬
ing headline news was underscored
again Sunday ( 20 ) when “Face the
Nation” over CBS-TV carried an
interview with David Ben-Gurion,
Israel’s sturdy old pririie minister.
It was an eye-opener as much as a
news-producing show, for Ben-
Gurion was quite frank on a num¬
ber of points. Unfortunately, the
film’s recorded sound left much to
wish for and the Israeli’s remarks

were frequently hard to under-
♦starid. \

Many, of the ..questions on the
show were of the type that could
be expected. And then there were
soriie that revolved around some
touchy points, such as Ben-Gurion’s
definition of what is a Zionist. He
didn’t hedge ’on that one, stating,
very plainlyfthat a Zionist was only
a person wiho desired to corne to
Israel. Had there been more time,
the program might have delved
into the question of dual-loyalty,
which has been bothering some
Jlews outside Israel... However, it
was .only briefly touched upon.

Stuart - Novins was'the moderator
On the Ted Ayers-produced .show.
Newsmen ask-ng questions includ¬
ed Winston ... Burdett, CBS’ Rome
man, ‘and Seth King, Israel corre¬
spondent for the N. Y. Times. Both
fired some pertinent queries at the
Prime /Minister, and they* elicited:
some provocative answers. For in¬
stance, said Ben-Gurion, he’s per¬
fectly willing to accept, an arms-
inspection program,' provided
there’s, complete disarmament on
both sides. He disclosed that he
was about to send a letter bearing
on the disarmament question to an¬
other head-of-state.

: Interview veered in many direc¬
tions, all more or less tied in with
i'tne future .of Israel, now marking
its 10th anni. Asked whether peace
Was any nearer, Ben-Gurion sim¬
ply replied: “Mathematically, yes.”
At the same tiriie, he cited Israel’s
need to take precautions against
its hostile neighbors. Over and
over again, Ben-Gurion’s theme
was: Whea the Arabs sit down with
us to discuss peace, then we’re will¬
ing to discuss anything else.

: Poor sound on the Ben-Gurion
dialog was probably 'due to bad
microphone placement since Bur¬
dett and King came- through fine.
Lensing concentrated—properly-^
oh. the prinie minister’s impressive
face, framed tWo shocks of white
hair.; Show'had an aura of spori-
taniety and Carrie across as'part of
history in the making. Hift.

Comment

It’s tough to make an explosive
subject like the “Free World vs.
Russia” into a dull show, but the
NBC-TV’s “Comment” stanza last
Sunday (20) succeeded. Program,
ope. of two filmed in Europe, pre¬
sented a discussion of Russian
problem by Edward Crankshaw. of
the London Observer; Stephen:
Potter, author and originator of;
“gamesmanship”; Irving R ; Levine,
NBC’s Moscow correspondent; and
Joseph C, Harsch, NBC’s senior
European correspondent.

. The show’s format jyas deadly.
Each ‘of the four participants first
delivered a five-minute lecture
with the. Camera lens fixed In dis¬
turbing closeiips on the speaker’s
face. Duriqg the last 10 minutes,
the four^ experts were brought
together for. a more informal dis¬
cussion under Harsch’s . direction.
Harsch, unfortunately, was too
obsessed with the dilemma of
dealing with’ the “palpable evil”
of Russia to permit any serious'
probing of the practical political
problems.

Levine, offered sqme pointed, on-
the-spot observations of Russian
progress .since Stalin’s death and
voiced the belief, seconded by
Crankshaw, that Russian com¬
munism will continue to survive
as a world pow<er and that
America must learn how to deal
with that fact. Potter, not specifi¬
cally a Russian expert, discussed
Russian-Ariierican diplomacy in his
own special jargon of trojan horse¬
manship, one-uphianship, lifeman¬
ship, deathmanship,. brinkmanship,
etc.. This sort of thing becomes
monotonous very quickly.

Hertn.

Shirley Temple’s Storybook

A mishmash, part fairy tale) part,
burlesque, punctuated by songs and
dances, was served up by “Shirley
Temple’s Storybook” Friday (18)
night by NBC-TV, at 7:30 pm.

. The sequel to “Aladdin’s Lamp/’
titled “Tales of the Larid of Green
Ginger,” preemed by Noel Langley,
had a number of imaginative con¬
cepts, but iriore than that w r as need¬
ed to put the one-hour film across.
What was sorely lacking was a
dominant approach which possibly
could thread the various facets to¬
gether—a touch, perhaps of fairy
tale magic.

The plot concerned the adven¬
tures of Aladdin’s son to . find his
true Ipve. That beaten up old lamp
was utilized for a number of rubs.
There was the genii, the son of the
genii, a magic carpet which, the
viewer saw take off. and other
abacadbra hoopla.

Songs by Mack David and . Jerry
(Continued on page 44)

THE LONG TIME BETWEEN
With Julie Harris, narrator; others
Writer: Edward Gilmore
Producer: Marilyn Kaemmerle . .
Director: Frank Pacelli .

30 Mins., Sat, (19), 1 p.m.
NBC-TV, from New York
. How cancer affects a patient, his
family, his doctor and his friends
was dramatically told in a half-
hour semi-documentary Saturday
(19) via NBC-TV. Presented by the
net in cooperation, with the Ameri¬
can Cancer Society, “The Long
Time Between” was intended to
. focus public attention on a. disease
which ranks as one Of today’s top
killers. ■

At the same time this live pro¬
duction also . aimed at removing
soriie common misconceptions and
fears about cancer. In those, re¬
spects the program may or may
not have succeeded. For - While,
there was an abundance of facts
about cancer served up in the half-
hour, nevertheless they Were some¬
what clouded by a script that
tended to become too theatrical.

Here we had an actual case his¬
tory reenacted by a onetime pa¬
tient and her friends and relatives.
“How does it begin? What is it like
for the family : . . ?” In this in¬
stance the recovered patient was
Barbara Z. Weise, a Chicago resi-.
dent who was diagnosed and suc¬
cessfully operated upon some 12
years ago. Her experiences at that
time and since, then were re¬
counted by herself and her real
life associates with. exception Of
narrator. Julie Harris; and three
AFTRA members.

While Miss Harris’ narration
could not have been more sincere,
occasionally sortie over-dramatic
phrases in Edward Gilmore’s, script
along with her emotional reading
threw too much emphasis on can¬
cer’s frightening aspects. Tending
to heighten the effect, especially:
durihg such passages as “Why did
it have to happen to me?” were
monotonous closCups of the narra¬
tor.. A choral background also .was
distracting at times.

Very touching was the finale
when Mrs. Weise came on screen
..with her two adopted children.
Hers was an operation which
irieant that she would be childless.
But, waving toward her. boy and
girl, she said quietly, “when God
takes something away He replaces
it.” Value of checkups and re¬
search was stressed by Miss Harris
who urged viewers to “remember
Barbara’s story because cancer can
be cured.” Gilb.

‘Emmy’ Stabs Her Toe;
Telecast Bogged Down
By Too Many Awards

. Annual Emmy Awards telecast
last Tuesday (15) should have
driven home the fact to the Acad¬
emy’s toppers that there ate just
too inany awards. Quibbling over
an awards slate in private is one
thing, but when a plethora of
prizes tends to .damage the in¬
dustry's annual publicly. televised
showcase, that’s another. If for.
no other reason, the showmanship
on which the Academy meiribers
pride themselves should make a
trimming a must for next year. ;

Set in marked contrast to the
plodding procession of presenters,
nominations and winners : were
some of the show’s bright spots,
namely, the best comedians in the
business at the top of their standup
form, with Milton Berle leading
the pack in a. solid 10-mlnute
quipalog that just couldn’t be
topped. But Berle, who said he’d
•been’ given eight or nine minutes,
put the pressure on the rest of
the gang, with the result that those
wliO followed had to cut whatever
routines they had planned short,
a “cavalcade” of television through
the yeafs was cut after the first
year (’48) and it was a rush job the
rest of the way through.

AH because there are just too
many awards, apart from the ob¬
vious sillirtess of some of the
categories (like the one which
Dinah Shore took, covering musi¬
cal, variety, audience participation
and quiz shows). If'logic doesn t
pervade in the future, showman¬
ship ought to, and the Academy
toppers must realize that putting
the industry’s best foot forward
means making more use of the
starpacked potential of an Awards
telecast instead of turning it into
a series of Teleprompter readings:

This apart, and forgetting for
the moment a horrendous four-
way-split-screen musical number
and a squeaky Teleprompter that
must have driven the Hollywood
“presenters” nuts, it was a night
for the comedians. Berle, in a
trady mood, . gave rise to the
“where have been keeping him all
these years” wonderment with gag
after gag like his topper, “in the
(Continued on page 44)

THE RED MILL

(Du Print Show of the Month)

With Donald O’Connor, Shirley
Jones. Harpo Marx, Evelyn Ru-
die, Elaine Stritch, Edward An¬
drews; Mike Nichols, Elaine May;
Don Walker, conductor; Eugene
Loring, choreography

KRAFT TELEVISION THEATRE
(Three By Tennessee)

With Ben Gazzara, LCe Grant,
Thomas Chalmers. Gene Saks,
Ziria Bethune, Martin Huston .
Executive Producer: David Suss¬
kind .

Producer; Robert Iferridge

Executive Producer: Bichard Lew- Director: Sidney Lumet

ine

Producer: Fred : Coe
Director: Delbert Mann
Adaptation: Robert Alan Aurthur
90 Mins., Sat. (19). 7:30 p.m.

DU PONT

CBS-TV, from Hollywood (tape)
(BBD&O)

Writer: Tennessee Williams
60 Mins.; Wed., 9 p.m.

KRAFT

NBC-TV, from New York (color)

< J. Walter Thompson)

“Kraft Theatre,” having incepted
the hour live drama pattern for
television nearly 11 years ago only

. Robert Alan Aurthuris adaptation! to see it fall into a state of dis-
of “The Red Mill" Will probably; repute and neglect in the past cou-
find a place in contemporary video j pie of seasons, is making a valiant
history as the first major produc- I attempt to revitalize the form and
tion done almost entirely on video-’ lift it out of its senile status. -
tape and as Fred Coe’s first effort! J. Walter Thompson agency,
for CBS-TV after all those .years of ; which heretofore nelmed the long-
identification with NBC. But there : running Wednesday night NBC-TV
its claim to fame will end, . j showcase, has turned production

Decision by Coe and Aurthur to ‘ reins over to David Susskind and
“jazz it up” with ai . modern touch bis Talent Associates. As the ini-
(the Brussels Fair yet) gave tia l offering last 'week Susskind
production a split personality resuscitated three 1938-vintaged
Which it couldn’t overcome. *«. one-act plays by Tennessee Wil-
combined the worst of two worlds, liams,. With a couple of tv pros.
Briefly, Donald O’Connor was cast i Sidney Lumet and Robert Her-
as the lackey to .two Hollywood; ridge, slotted, in as director and
stars whose car breaks down in the ! producer, respectively. But it was
Dutch village. There O’Connor hardly worth all the effort,
falls in love with the local miss The three plays, in the order

(Shirley Jones) who runs the hotel, presented, were “Mooney’s - Kid
and after a struggle of some 75. Don ’t Cry,” with Ben Gazzara and
minutes, finally declares his in- Lefe Grant; “The Last of My Solid
dependence. In the side situations, Gol(i Watches” with Thomas Chal-
the stars gain some measure oi mer s and Gene Saks, arid. “‘This
self-reliance, the mayor marries Property is Condemned,” featuring
the. innkeeper’s sister, and the Red Zm ? Bethune and Martin Huston.
Mill-which had stopped turning un- Unfortunately, all come under the
til “true love” comes to the village, heading of “embryonic Williams
started going agairi; And every- ? n flagrantly stamped as the think-
body Was riff to Brussels. in S and the philosophy of the ’30s,

All of which is. something like embodying all the dross, all the
casting the Prince Charming in mediocrity and all the ugliness of
“Cinderella” as'“Pal Joey.” The the depression era—a trio of sordid
gears don’t mesh, for one thing, chants without hope.

For another, to bring in a basically “Mooney’s Kid” is a pitiful cry
unsympathetic group of characters by an inarticulate, immature male
irito a sereneand gentle setting animal with a hobby horse used as
and make it all come out honey- an obvious but trite symbol. W.hat-
like in the end seems like a waste ever merit it possessed was the
of effort and premise. For a third, opportunity it afforded Gazzara
the sorry situation of O’Connor got and Miss Grant to sink their teeth
just plairi dull after awhile, and into a bit of melodramatic hijinks,
even the . sometimes inventive both vastly superior to their ma-
chpreogfapby of Eugene Loring terial.

and O’Connor’s dancing couldn’t “Solid Gold Watches” (no stran-
cover up the barren stretches. ger to tv, having been done on
O’Connor did as well as he could “ANTA Playhouse” back in^ ’47)
by his improbable role, and his might have been labelled, with due.
singing and dancing were topflight, apologies to Arthur Miller, “Death
Miss. Jones was sweetness and light. Of A Southern Salesman” with
which was about ail the effort her Chalmers engaging in a virtual
role called for, arid her’ singing monolog on his waning world. Now,
was up to its customary excellent as in '47, it’s hardly a dramatic <
standard. Mike (Nichols) & Elaine event;, just talk that elicits no
(May), the bright new comic team, sympathy,

contributed a honey of . a can- “This Property Is Condemned”
cature of a pair of Hollywood stars, was notable primarily for Miss
but like all caricature when over- Bethune’s performance, with the
donp, it got wearing through a 90- controlled hysteria of a strange old
miriute stretch. Elaine Stritch and child portrayed without bathos.
Edward Andrews probably came off Whatever. . historic value it has
best of the entire cast as the sister stems from the fact thjq the girl
and. the mayor—certainly Miss is a seedling of what liter grew
Stritch showed the rest how. to put into the Blanche DuBois gf “Street-
some life into a song: Harpo Marx car Named Desire,” evlq as the
and Evelyn Rudie were the narra- Gazzara vignette, in ‘TVlooney’s
tors, an unnatural pair if there Baby” preordained the evolvement
ever was one, but sufficient unto of Stanley Kowalski,
the purpose. ■ Unfortunately, this “Three By

If; ; as, aforenote'd, there w-ere Tennessee” only served to reaccent
longish and'dull stretches, blame it j that one does not only have to
more on. the book than on director . write for tv, as a medium unto it-

Delbert Mann. Latter managed to
get some excellent camerawork out
of CBS’ emergency crews (web’s
regular technicians still hadn’t
come back to work). Show Was
about 90% videotape, and. most
viewers didn’t “know it wasn’t live,
so excellent was the tape quality.

Chan.

SPORTS UNLIMITED
With Jack Drees, guests
Producer: Jack Drees-Jack Goggin
Director: Dale Jiihllri
Writer; Franjk Krirch
30 Mins., Sat, 9:30 p.m.

SQUIRT BOTTLING CO. I

WGN-TV, Chicago

(Fletcher D. Richards) •

Everi forgiving the in-depth pre¬
tentions, Jack Drees' new Saturday
riighter rates minor league as a
combination interview session and
recap of the : wefek’s events. His
script is literate and colorful but

self, but. for the day and the age.
Even current Williams hasn't
achieved the rank of the classic to
be revived, certairily not the pieces
upon- which he cut his eye teeth.

Susskind, Herridge and Lumet
have the capacity to vitalize a play
when they put it on tv.. It moves,
involves the viewer and sparks.
They know their craft; their ideas,
methods and inodes are fresh’.and
new. From this standpoint there’s
no denying the plus virtues of the
Kraft change. But sad little wisps
of hopelessness are not adequate
backbone for a play, even three
little one-acters by an embryonic
talent.. Rose.

‘VeraV Not Very Vivid

London, April 22.
The BBC publicly showed off its
new taped television apparatus,
popularly known as “Vera” (Vision

is- read from *^'£7£i7di£Si I Electronic Recording Apparatus)
so there r s no feeling of spontane- i ^ u / in S normal transmission time
ous man-to-manness about the • iast week. But the demonstration
commentary. And the wisdom 0 f: 'vas somewhat of a disappointment
conducting ..two interviews at once.[ '' ken the pictures played back
is dubious, since it’s a neat enough I proved io be little better than nor-
trick to do well one subject at a mal telerecordings.
time. e Richard Dimbleby, in the weekly

Debuter (19) had him popping* news feature program, “Panora-
unpointed questions, back and forth < ma.” conducted the experiment by-
betweem Chicago j Cubs managei ; having the first few minutes of the
Bob Scheffing and figure skatei. program recorded by the new sys-
Hayes Allen Jenkins who bab lem. When the tape was played
nothing in common. This made for.. K ack tj. e D i P i urf » Dr n V ^ 1n

Drees is certainly no “Mike Wal- ^ he ,^\ ai ?. tage . of . v . eras speed in
lace of. the Simrts World,” not on ,s obvious. Later the

the opening show anyway, and the: , s a m e evening a similar demonstra-
pressagentr^that touted him such: t,on was staged during the news-
did. ther vet sportcaster mo service. I Ca ^ t- T With the same result..

It’s no substitute for “depth” to “Vera” is similar to a normal
state ri frank and/or shocking opin-i tape recorder but, through a new
ion on .tv ; Not only has that been process, retains not only the sound
(Continued on page 44) i but the picture.'

Wednesday, April 23, 1958

Special Nielsen analyses just completed for
NBC Spot Sales show that when Network TV
advertisers add low-cost Spot TV to their net¬
work television programs, they can quickly
reach twice, three times, four times, or even
five times the number of different homes they
now reach in key markets.

Spot TV can do a job iike that for you, too!

Let NBC SpotSales-at no cost to you-order a
Nielsen analysis to prove it. For this study,
simply choose the Spot TV schedule best suited
to your selling needs. You’ll receive the results
showing unduplicated-audience totals for your
network program alone and unduplicated-
audience totals for your network program
plus your spot schedule.

Wednesday, April 23, 1958

Variety

Note: A phone call to NBC Spot Sales
starts immediate action on a special
Nielsen analysis for you. At present,
these studies can he made for the New
York, Chicago and Los Angeles
markets. No cost forthestiidy ... no
obligation to buy the Spot schedule.

spot sales

30

1V-FILMS

VARIETY

Wednesday, April 23, 1953

rr^'rv 'T'CT i?DTTT CT VT'T'V uv TTTV dd ApD A if pti i dt : Variety’s weekly chart, is based on the 22major markets .regularly reported by Tele-
r JVrcltLI T • 1 H/Lm ULjIj til I*Dl-tll I rliUunAiyi tnAlt 1 . pulse each piohth, in addition to 133 other Telepulse tabulated U.S. markets, covered ,
over the course of a year . Cities imll be rotated weekly. The. Var t ety ciiart is a-compilation of data .on syndicated films, as well as network and Uve programs,. in each
market . Under the top 10 multi-weekly heading, the (t) stands for local programming and 'the .'(*) for network shows.

WASHINGTON

Station: WMAl, WRC, WTOP; WTTG. TV Homes: 5 f2,500. Survey Dates: March 1-8. 1958

TOP TEN NETWORK SHOWS AV.

RK. PROGRAM—DAY-TIME STA. RTG.

1. Perry Como 'Sat. 8:00-9:00) ..../. WRC 37.8:

2. Gunsmoke 'Sat. 10:00-10:30) . .. .WTOP 36.2

3. Tales of Wells Fargo <Mon. 8:30-9) WRC 29.5

4. Bob Hope 'Sun. 9:00-10:00) l ; . .. . . .WRC 29.4

5. Wyatt Earp.'Tues. 8:30-9:00> .. . WMAL 28 9

€. Have Curt Will Travel 'Sat. 9:30-10) WTOP 28.5

7. Restless Gun 'Mon. 8:00-8:30) ...WRC 28.4

8. Loretta Young (Sun 10:00-10:30) . . .WRC 27.9

9. Alfred Hitchcock 'Sun. 9:30-10:00) .WTOP 27v2

9. Groucho Marx 'Thurs. 8:00-8:30).. . . WRC 27.2

9. Playhouse 90 'Thurs. 9:30-11:00) .. .. WTOP 27,2

TOP TEN MULTI-WEEKLY SHOWS AV.
RK. PROGRAM—DAY—TIME STA. RTG,

L -11 P. M. Report 'M-F 11:00-11:15) .WTOP 184

2. *Mickey Mouse Club 'M-F 5:30-6:00) WMAL 16.3

3. *Quecn for a Day 'M-F 4:00-4:45) WRC 15.2

4. *Capt. Kangaroo <M-F 8-8:45 a.m.)7.WTOP 14.7

5. -Late Show 'M-F lLlSrSignoff) ... WTOP 13.7

6. -l-News 'M-F 1 L00-1 1:15),....:.. WRC 13.5

7. -Milt Grant (M-F 5:00-6:15) . . . . .WTTG 13.4

8. * Modern Romances ' M-F 4:45-5:00).. WRC .12.7

• 8. rPopeye 'M-F 6:30-7:00) . ....... WTTG 12.7

9. -Ranger Hal <M-F 8:45-10:00-a.m.) WTOP 12,4

BALTIMORE

TOP TEN NETWORK SHOWS

1. Gunsmoke 'Sat. 10:00-10:30) ....../WMAR :43.8

2. Sugar Foot 'Tues. 7:30-8:30) . . . . . ..WJZ J40.3

3. Wyatt Earp (Tues. 8:30-9:00) ...:.. . WJZ 39.8

4. Alfred Hitchcock (Sun. 9:30-10:00) .WMAR 35.3

4. Have Gun Will Travel (Sat. 9:30-10) WMAR 35 3

5. Broken Arrow tTues. 9:00-9:30) .../WJZ 34.8

5. Danny Thomas (*Mon. 9:00-9:30)..... WMAR 34.8

5. Oh Susanna 'Sat. 9:00-9:30) ... . . . WMAR 34.8

6. Playhouse 90 <ThUrs.. 9:30-11:00)/.. WMAR 34.6

7. Lineup -Fri. 10:00-10:30)' . .../....... WMAR 33.3

TOP TEN MULTI-WEEKLY SHOWS

1. ) Pop eye (M-F 4:45-5:00) ...WJZ ... 28.9

2. • Buddy Deane ' M-F 2:30-4:45) .!.. WJZ 26.7

3. *Mickey Mouse Club (M-F 5:30-6) . . .WJZ 26.1

4. )Date Line, Misc. (M-F 7:15-7:30) . / WJZ 2518

5. vEarly Show 'M-F 6:00-7:15) ... WJZ 23.2

6. :-10:30 News, Misc. 'M-F 10:30-10:45). WJZ 22.1

7. v7:00 Final, Wea. (M-F 7:00-7:15).. . WMAR 21.8

8. *CBS News 'M-F 7:15-7:30) . ..... WMAR 21.7

9. Amos ’n’ Andy (M-F 6:00-6:30) . ..WMAR 2Q.7

10. r Late Show ' M-F 10:45-Signoff)..... WJZ 19.6

CINCINNATI

TOP TEN NETWORK SHOWS

1. Gunsmoke (Sat. 10:00-10:30) .... . . .WKRC 38:2

2. Wyatt Earp <Tues. 8:30-9:00V././. . .WCPO 36.9

3. Sugar Foot 'Tues. 7:30-8:30) ... .. .WCPO 35.7

4. Loretta Young (Sun. 10:00-10:30)... WLW-T 35.5

4. Perry Como‘Sat. 8:00-9:00) . ......WLW-T 35.5

5. Bob Hope -Sun. 9:00-10:00) ...., WLW-T 32.9

5. Danny Thomas (Mon. 9:00-9:30). ... .WKRC 32.9

5. Restless Gun 'Mon. 8:00-8:30)..WLW-T 32.9

5. Zorro 'Thurs. 8:00-8:30) ,_...____ WCPO 32.9

6. Maverick (Sun. 7:30-8:30) .......... WCPO 32.6

TOP TEN MULTI-WEEKLY SHOWS

1. '50-50 Club (M-F 12:00-1:30) ...... WLW-T 21.9

2. TNews—Grant, Wea. (M-F 11-11:15). WLW-T 20.5

3. * Mickey Mouse Club 'M-F 5:30-6).. WCPO 19.7

4. iNews* Wea. (M-F 11:00-11:15)..... . WKRC 17.2

5. +A1 Lewis Show (M-F 9:10 a.m,).. .WCPO 14.3

5. *Tic Tac Dough (M-F 1:30-2:00)... .WLW-T 14.3

6. /'Our Gang Comedy (M-F 4:00-5:00) WCPO 13.3

7. tAI Wanda Lewis (M-F 11-12 noon),WCPO 12.5

7. *NBC News (M-F 6:45-7:00) ...... * WLW-T 12:5

7. rSohio Rptr., Wea. (M-F 6:30-6:45). WLW-T 12.5

MILWAUKEE

TOP TEN NETWORK SHOWS

1. Perry Como (Sat. 7:00-8:00)........ .WTMJ 36.6

2. Gunsmoke (Sat. 9:00-9:30)_......WXIX 32.9

3. Bob Cummings (Tues. 8:30-9:00).. . .WTMJ 30.5

3. Loretta Young (Sun. 9:00-9:30) /..... WTMJ 30.5

3. Wells Fargo (Mon. 7:30-8:00)WTMJ 30-5

4. Bob Hope (Sun. 8:00-9:00) ..........WTMJ 30.4

5. Shirley Temple (Wed. 6:30-7:30).. . . WTMJ 29.7

6. Restless Gun (Mon. 7:00-7:30)...... WTMJ : 29.5

7. Californians (Tues. 9:00-9:30) ......WTMJ 29.2

8. Lawrence Welk (Sat. 8:00-9:00) ..... .WISN . 28.5

8. Wyatt Earp (Fri/ 7:30-8:00):........WISN 28.5

TOP TEN MULTI-WEEKLY SHOWS

1. ♦Mickey Mouse Club (M-F 5:30-6).. . WISN 19.4

2. tGretchen Colnik (T, Th. 4:00-4:15):. WISN 17.5

3. +NBC News 'M-F 6:15-6:30) ....... . WTMJ 15.6

4. +News, Wea. (M-F 6:00-6:15) .>.... .WTMJ 15.2

6. ♦Price Is Right (M-F 10:10:30 a.m.). . WTMJ 14.2

f. tNews (M-F 10:00-10:15) /.,/...... WTMJ 14.0

7. tNews, Wea.-Sprts. (M-F 10:10:15).. WXIX 13.9

8. tUnele Hugo (M-F 4:00-5:00) .. .. . WISN 13.3

I. ♦Queen for a Day (M-F 3:00-3:45).. WTMJ 13.0

If. tLate Show (M-F ll:15-Signt>ff) ...WXIX 12.1
If. ‘Modern Romances (M-F 3:45-4:00) . WTMJ 12.1

TOP TWENTY SYNDICATED SHOWS a

RK. PROGRAM—DAY—TIME STA. DISTRIB.

AV.

RTG.

AV.

SH.

TOP COMPETITION
PROGRAM ; STA;

AV.

RTG.

L. Gray Ghost (Sat. 10:30) .

..WTOP::

^ CBS -

22.0

36

Ticket-Holly wood

./.WTTG

16.5

2. Highway Patrol (Sat. 7:00)

WTOP. V

. Ziv

21.7

44

Grand Ole. Opry ../..

...WTTG

14.2

3. Mike Hammer ‘Tues. 10:30) . . .

. WRC...

. .MCA

21.5

37

Silent Service ......

. . WTOP

.17.5

4. Sheriff, of Cochise (Thurs. 7:00) ...

. WRC....

,:ntA

18.9

36

White. Hunter .:.

... WTTG

.11.5

5. Honeymooners 'Tues. 7:00) .

.wrc. .

.CBS

. 1L9

35

1 7:00 Final . ... ...

1 News—John Daly ,.

...WMAL
.. . WMAL

11,3

i2.0

6.. Silent Service (Tues. .10:30) ...../,,

. WTOP ..

.NBC

"17.5

30

Mike Hammer ......

.. .WRC

21.5

7. Whirlybirds (Fri. 9:30) .......

.WTTG/.

CBS ,

16.9

24

Playhouse of stars...

.. . WTOP

21/5

8. Twenty Six Men < Sun. 6:30)

. WMAL. :

.ABC

15.9

34

Outlook . . ....:: /.

..., WRC

11.2

9. Last of the Mohicans (Wed. 7:00). .

. WRC ..

.TP A

15:5

32

San Francisco Beat . •

... WTTG.

11.5

10. Errol Flynn (Wed. 10:30)

. WTTG ..

. Official

15.2.

29

Circle Theatre .

.... WTOP

17.8

11. Capt. David Grief (Mon. 7:00) ./,.

.WRC ...

. Guild :

14.7

33

City.. Assignment, ;-

. /.WTTG

11,9

12! Annie Oakley (Fri. 7:00) . Z...... >

WTOP :.

. . CBS

14.5

29

Buckskins Jamb . . . ..

. . WTTG -•

:13.2

12. Badge 714 'Fri. 7:30) . -//.Vi .,./;/.

WTTG.

: . NBC

14.5

24

Leave It to Beaver ....

...WTOP

16.2

12. ; Waterfront /Fri! 10:00) ,:.; ...

. WTTG :,

. MC A

14.5

22

Lineup .... .. . .

...WTOP

24.2

13. Science Fiction (Siin.- 6:00) ........

.WMAL.,

, : Ziv "

14.2

30

Meet the Press.

...WRC

12.2

14. If You Had. a.Million (Fri. 10:30) .

...WTTG,.

.. MCA

13:9

22

Person to Person; .. /.

., WTOP

2419

15, Mr. District Attorney 'Tues. 10:00).

. WTTG:,

Ziv

13:5

23

Californians . .../.,

...WRC

19.9

15/ Sea Hunt (Fri. 10:30) ,:i

. WMAL.!.

: .Ziv

i3.5

21

Person to Person ....

..: WTOP

24.9

15. The Falcon (Wed. 10:00)

WTTG

.. NBC

135

20

This Is Yotir Life .. . .

! WRC

23.5

16. Grand Ole Opry (Sat. 8:00) . .

. WTTG .

Flamingo'

13.4

21

Perry Como ------

... WRC

35.0

Stations: WBAL, WjZ, WMAR. TV Homes:

419,900. Survey Dates:

March 1-8,

1958.

1. Popeye (M-F 4:45) .-//.^ .

.WJZ....

. AAP

28.9

70

Edge of Night ..,.

//....WMAR

6.3

2. Waterfront (Mon. 6:30)

.WMAR..

; MCA

26.3

52

Early Show ...!.,

......WJZ

18.8

3. Popeye ‘Sat., Sun. 5:30)

/WJZ...

.AAP

25.1

56

) Legionnaire :...
1 Sabor of Londoa

__WBAL

......WBAL

11:3

11.3

4., Man Behind the Badge (Fri,.6:30);.

.WMAR..

..MCA

24.0

44

Early Show ..../;.

...../WJZ

18.8

5. Brave Eagle (Sat. 6:30) .

WMAR.,

CBS

23.3

52

Early Show ......

13.5

.6. Hon.eymooners (Sun. 10/00) .......

.wjz..

: CBS

22:3

32

$64,000 Challenge

......WMAR

24.3

7. Amos ’n* Andy (M-F 6:00) ../. .. ..

. WMAR..

/.'CBS

20.7

44

Early Show .

..... .WJZ

22.4

8. Highway Patrol (Sat. 7:00)

/WMAR.:

..Ziv

20.5

40

Early Show ......

...;. .WJZ

18.3

9. I Search for Adventure (Sun. 7:00).

. WMAR..

. Bagnall

20.3

34

Early Show ......

....//WJZ

26.3

10. City Detective (Wed; 6:30) /. ...,

; WMAR!:

.-MCA.,.

19:5

37

Early Show ... ....

.WJZ

24.3

11/ Casey Jones (Mqn, 7:30) .. ....

/WJZ... .

. Screen Gems

19.3

32

Robin Hood ...

..... WMAR

28.8

12. Studio 57 ( Wed, 10:00).i! ...:

.WJZ...,

. MCA

18.3

32

This Is Your Life..

......WBAL

21.3

13. If You Had a Million (Tues! 6:30) .

: WMAR..

..MCA

173

37

Early Show .;....

25.3

14. Public Defender (Thurs. 6:30)

.WMAR ..

. /Interstate

17,3

32

Early Show ......

wjz

28:5

15. Gray Ghost (Thurs! i0:0G)

/WJZ,

.CBS

17.0

24

Playhouse 90 . . . ..

..... ' WMAR

34.8

16. Sea Hunt (Wed: 10:30) ...!.. . . .

. WBAL ...

Ziv

16.3

33

) 10:30 News .....
1 Late Show __...

././.WJZ

175

18.0

17. Soldiers of Fortune (Sat. 4;30) ....

: WBAL ..,

.MCA

,16.3

36

All Star Golf ....

...: /WJZ

23.0

18. Sky King (-Sat 11:30 a m.) .. .! ■. / .

. WMAR :

Z . Nabisco

14.8

39

Action Triple Feature ... WJZ^

14.0

19. Sheriff of Cochise (Sat. 10:30) ....

/WBAL..

/: NTA •

14.0

22

First Run Theatre

. ../WMAB

27 3

20. Mama (Sat. 8:30) :

./WJZ ... .'

..CBS

13.3

20

Perry Como ■ / ...

.....WBAL

30.8

Stations: WCPO, WKRC. WLW-T. TV Homes: 309,800. Survey Dates: Marcli 1-8, 1958.

1. ; Highway Patrol (Sat: 10:30) ........

.WKRC!..

.Ziv

27.9

51

Your Hit Parade .....

. . WLW-T

18.5

•2. : , Dr. Christian (Mon: 7:00). .

.WKRC:/.

. Ziv

26.5

51

..WLW-T

15.2

. 3. Kingdom of the Sea (Wed. 7:00)....‘

WLW-T..

. Guild

24.9

50

Pantomime-Parade ...

..WCPO

13.2

4. Sheriff !of Cochise (Thurs. 7:00)/; . /

WKRC .:

. NTA

22.9

42

26 Men .......

.WLW-T

20.2

5/ Annie Oakley (Fri. 6:00) . ..

.WCPO..,

/ CBS

20.5

53

Gold Cup Mat.........

.i WLW-T

10!9

5/ Harbor Command (Suh.-10:30) ....

WLW-T .

. Ziv

20.5

39

What’s My Line.......

..WKRC

24.9

5. State Trooper (Wed 9:00.) .

WKRC :.

.MCA

20.5

30

Ozzie. and Harriet.....

..WCPO

28.9

‘ 6. Twenty Six Men (Thurs. 7:00) .

WLW-T..

. ABC

20.2

37

Sheriff of Cochise.

..WKRC

22.9

7. Last of the Mohicans (Wed. 10:00) . .

WCPO...

: TPA .:

19.2.

31

This Is Your Life... -.

..WLW-T

25.2

8; Death Valley. Days (Fri. 7:00) . /./;

WKRC .

. U.S. Borax

189

40

Outdoor Guide .......

. .WLW-T

15.5

; 8. Studio 57 ( Wed. 10:30) .;

. WLW-T ..

.MCA

18.9

• 35

Circle Theatre .......

..WKRC

19.9

9. Code Three (Tues. 10:30) .. . . /.,.,

. WKRC....

.ABC

17.9

36

Playhouse 30 .........

. . WLW-T

18.9

9. Silent Service (Fri. 7:30) ... /.

/WKRC...

.NBC

17.9

30

Rin Tin Tin .........

;.wepo

24.9

10. Cisco kid! (Sun. 6:00) .. ..;;.

. WCPO .....

Ziv

17.2

38

Gold Clip Mat'......;..

..WLW-T

22.0

11. Donovan^ West. Marshal; (Tues. 6:30)

. WKRC,..

.NBC

16.9 ;

41

Pantomime-Parade .......

. ; WCPO

12.5-

12. Sky King (Thurs. 6:00) ..

. WCPO: /.

. Nabisco

16.5

49

Ladies-Theatre .

..WKRC

8.9

12- Star and the Story (Thurs. 10:00) ., .

.WCPO ..

.Official

16:5

27

Playhouse 90 .........

..WKRC

295

13/ Mep of Annapolis (Sun. 6:30) .. ....

. WCPO! :.

. Ziv

16:2

35

Gold Cup Mat...... /.

. WLW-T

21.5 '

14. Legionnaire. (Wed! 6:00) > . V,....

.WCPO/..

. TPA /•

15.9

47

Gold Cup Mat. /.... -.

..WLW-T

10.9

14. O. Henry Playhouse (Wed. 10:30) ..

: wcpo , .

. Grbss-Krasne :

15.9

29

Circle -Theatre .......

..WKRC

19.9

Stations: WtSN, WITI, WTM J, WXIX. TV Homes: 287,000. Survey Dates: March 1-8, 1958.

1. Whirlybirds (Sun. 9:30) .. /. ...

.: WTMJ:.

. . CBS

26.5

42

What’s My Line.

...WXIX

26.9

2. State Trooper (Tues. 9:30) .. . .....

.WTMJ..

/. .MCA

21.5

37

Waterfront .....

...WXIX

20.2

3. : Boots and Saddles (Thurs. 8:00).,

..WTMJ..

..NBC

20.5

31

Climax ...........

.. . WXIX

20.9

4. Annie Oakley (Sun. 6:00).,. . . . ..

.WTMJ..

/.CBS

20.2

42

Lassie^ ..............

. . . WXIX

20.5

4. Waterfront (Tues.. 9:30) .:... . .....

. WXIX..

• MCA

20.2

35

State Trobper .......

...WXIX

21.5

5. Doug- Fairbanks (Wed. 9:30) .;...

..WTMJ,.

...ABC

19.9

34

Circle Theatre ......

...WXIX

20.2

6. Capt. David Grief (Fri. 7:30) . ....

.WTMJ..

. . .Guild

19.5

29

Zane Grey _......

...wxix

22.2

. 7. Harbor Command (Thurs/9:30)....

.,wtnij.:

. Ziv

18.4

28

Playhopse 90 ........

...WXIX

23.5

8. Dr. Christian (Sun. 10:00) .......

.WTMJ..

.. .Ziv

18.2

36

f Sun. News Spec,...

...WXIX

16.7

(Late Show ,. . .

...WXIX

14.3

9. . Frontier Doctor (Sat. 9:30) .......

..wxix..

..HTS

16,9

28

Sat. Night Theatre...

• .; WXIX

35.2

10. Silent Service (Fri. 9:30) .:. /;.

..WISN/,

..NBC

16.5

28

Person- to Person .....

...WXIX

20.5

11. Last of the Mohicans (Sat. 5:30)..

. . WTMJ ..

/. TPA

14,2

33

20th Century . .:.

...WXIX

11.5

12. Studio 57 (Thurs. 9:00) ..,/...

./WISN/.,

. /MCA

12.5

18

Playhouse 90 ........

.. .'WXIX

24.9

13. Three Musketeers (Sat.. 5:00)..,

. WITI.. .

v ABC

11.9

29

Meet the Press ......

, . .WTMJ

12.2

14. Sky King (Sat! 5:30) ,.

..WTMJ/.

.. . .Nabisco

11.2

27

Lone Ranger ........

...WISN

11.7

14. Victory at Sea (Sun. 5:30) ......

. : witi. ..

...NBC

11.2

25

Last of the Mohicans.

...WTMJ

14.2

15. Highway Patrol (Suh, 10:00) .. ,,,

..WISN./

..Ziv

10.5

21

Dr. Christian .

...WTMJ

18.2

16. Sheena/Queen of Jungle (Mon/6:00) . WITI ...

...ABC

10.2

24

1 News, Wea. .......

...WTMJ

15.3

1 ^ ••

1 NBC News / .......

.. WTMJ

16.3

(17/ Flash Gordon (Sun. 12:00) ...

/•WXIX/.

./Guild

10.0

35

Bowling Champs .....

.. i WTMJ

15.2

U7. Sea Hunt (Fri. 10:30) .........*

./WTMJ.,

.. Ziy

10.0

28

Xate Show ..........

v./WXIX

13.5

i(i

■

L *"’ , I-> i.iic;- 1 , . .

\iin /:

Wednesday, April £3, 1958

TV-FILMS

31

^Kffi7T*TELEPITISF riTY.UV PTTV PPAr^P AM r 1 !! AWT Variety’s weekly chart is based onthe 22 major markets regularly repotted by Tele-

1 1 i LitlAK 1 • pulse each Month, in addition to 133 Other Telepulse tabulated US markets, covered

overtime course of a.year. Cities will be rotated weekly. The Variety chart is a compilation of data on syndicated films, as well as netirork and live, programs, in each
market. Under the top 10 multi-iceekly heading, the (t) stands for local programming and the (*) for network shows.

BOSTON

Stations: WBZ, WHDH, WNAC: TV Homes: 873,200. SurVey Dates: 4 Weeks Ending March 15.

TOP TEN NETWORK SHOWS Ay

RK. PROGRAMED AY— TIME STA. RT&

If Gunsmoke (Sat. 10:00-10:30) ...:.. .WNAC . 43.2

2. Playhouse 90 (Thurs. 9:30-11:00)... . WNAC 42.6

3. Perry Como (Sat. .8:00-9:00) .. ....WBZ 40.2

4. Climax (Thurs. 8:30-9:30)., ' ...., WNAC 37.9

5. Groucho Marx (Thurs. !■8:00-8:30) ..:. ! WBZ 36.4

6. Have Gun Will Travel (Sat*. 9:30-10) WNAC 35.7

7. Danny Thomas (Mon. 9:00-9:30).... WBZ. 35.2

• 8. Red Skelton (Tues. (9:30-10:00). . ... WNAC 33.7

9. I’ve Got A Secret (Wed, 9:30-10:00) WNAC 32-9

9. Restless Gun (Mon. 8:0 0-8:30) . :, .. WBZ 32.9

TOP TEN MULTI-WEEKLY SHOWS AV#

RK. PROGRAM—DAY—TIME STA. RTG.

1. f.News, Wea. (M-F 6:45-7:00):..... WBZ. 17.5

2. *Mickey Mouse Club (M-F 5:30-6:00) WNAC . 16:6

3. fNews, Wea. (M-F 7:00-7:15) . . . . . WNAC 16.4

4. fNews, Wea.. Misc. (M-F 11:00-11:15) WNAC 16.1

5. tPatti Page. Mise. (M,W,F 7:15r7:30) WNAC 15.9

«. tAmos V Andy (M-F 5:00-5:30)?... WNAC 15.6

7. tBoston Movie Time (M-F 4:45-6:45) WBZ 15.3

8. ^Captain Kangaroo (M-F 8-8:45 a m.) WNAC 14.5

8. *Guiding Light (M-F 12:45-1:00) WNAC 14.5

9. *Search Tomorrow (M-F 12:30-12:45) WNAC 14.4

TOP TWENTY SYNDICATED SHOWS

RK. PROGRAM—DAY—TIME STA. . DISTRB.

• AV.
RTG.

AV.

SH.

TOP COMPETITION
PROGRAM STA.

AV.

RTG.

1. Whirlybirds (Tues. 7:00) .:........

. . WBZ .

..CBS

27.4

56

(News, Wea 4 ......

\ Comedy Theatre .

.... .WNAC
.... .WNAC

13.7

13.0

•• 2. Honeymooners (Sat. 10:30).... . .. .

. ; WNAC .

.CBS

25.8

50

Your Hit Parade.. . ,

♦ . WBZ

17.5

3. Gray Ghost (Wed. 7:00) , ...

. .WBZ : ,

. . CBS

24.9

54

( News, Wea. ......

WNAC

15.7

(Patti Page .......

i.,.. .WNAC

15.3

: 4. Code Three (Tues. 10:30) ,.. . .

..WNAC:

...ABC

24.5

51

Studio 57 ------

...WBZ

15.0

5. Twenty Six Men (Sun. 7:00). ......

WBZ . .

... ABC

23.9

43

Harbor Command ..

... : .WNAC

23.5

6. Harbor Command (Sun. 7:00). . . ...

. WNAC

.Ziv

23 5

42

26 Men

....WBZ

23.9

7. Frontier (Sun. 4:30): ... ; .

..WNAC

.: . NBC.

23.0

52

Omnibus .........

.... WBZ

14.5

8, Topper (Fri. 6:30) ..

. WNAC -

. - Tele Star

22.9

54

(Boston Movietime
(News, Wea. ......

... .WBZ
....WBZ

16.3

17.3

9; Sheriff of Cochise (Sun. 6:30)..;..

..WNAC-

., NTA .

22.5

44

Movie ....

.WBZ

19.2

9. Silent Service (Fri. 7:00)

. WBZ.. .

.. NBC

22.3

49

) News, Wea. . .....

....WNAC

18.7

..WBZ..

1 Patti Page . . ... ..

.... WNAC

17.7

10. Highway Patrol (Sun. 7 :00).

..Ziv

22.2

45

Lassie ..

,... WNAC"

23.9

11. Official Detective (Mon. 7:00)...; .

..WBZ...

. . NTA .

21.9

50

( News, Wea. : .....

; ... .WNAC

1610

• - -

( Story, Patti Page, .

14.7

12. Last of the Mohicans (Fri. 6:00) ....

. WNAC.

... TPA

21.2

52

Boston Movletime ..

16.5

12. State Trooper (Sun; 10:30) ....... ;

. W-NAC:

...MCA

21.2

39

Decoy .. ---

.... .WBZ

21.0

13. Decoy (Sun. 10:30). . :. : . - - . . . .. -

. WNAC.

... Official

21.0

39 i

State, Trooper

....WNAC

21.2

14. Dr. Hudson’s Secret Jour. (Fri. 10:30) lVNAC.

. MCA

20.5

37

(Boxing .;....

( SpOrtS .

. .WBZ
;....wbz

21.7

203

15. Count of Monte Cristo (Wed. 6:30);

. WNAC.-

v . • TPA;

203

45

i Boston Movietime

*__ WBZ

18.3

. WNAC;

(News, Wea.

.... WBZ

19.3

16. Sky King (Wed. 6:00),. . - . . . : ...

. ,. Nabisco

20.2

47

Boston Movietiihe ..

WBZ

18.4

17. Annie Oakley (Thurs. 6:00) ... . v ,.

-WNAC.

.. CBS

19.5

50

Boston Movietime ..

.... WBZ

16.5

18. Man Behind the Badge (Thurs. 6:30) WNAC.

-•..'MCA • :

18.9

48

( Boston Movietime

WBZ

16.0

(News, Wea. .. ...

i ... WBZ

16.7

SEATTLE

. ’ ." 1 ' " :

Stations: KING, KlRO, KOMO, KTNT, KTVW. TV Homes: 234,500. Survey Dates: March 1-8, 1958.

TOP TEN NETWORK SHOWS

1. Sugkrfpot (Tues. 7:30-8:30) ......; KING 38.9

2. Maverick (Sun. 7:30-8:30) ..... ; . .KING 38.1

3. Wyatt Earp (Tues. 8:30-9:00) . .. . . KING 37.3

4. Ozzie and Harriet (Wed. 9:30-10:00). KING 31.8

5. Bob Hope (Siin. 9:00-10:00) ... KOMO . 30.3

5. . Groucho Marx (Thurs. 8:00-8:30).... KOMO 30.3

6. Perry Coma (Sat. 8:00-9:00)..:.?.. .KOMO 30.0

7. Colt 45 (Fri. 8:30-9:00).......... ... .KING 28.8

8. Boxing (Wed. 7:00^7:45).. . ..... KING 28.7

», People Are Tunny (Sat. 7:30-8:00) . . KOMO ‘ 28.5

TOP TEN MULTI-WEEKLY SHOWS

1. f Early Edition (M-F 6:30-7:00)... KING 25.7

2. ♦Mickey Mouse Club (MrF 5:30 t6).. KING 20.5

3. f World Today (M-F 10:30-10:45) . . KING 18.6

4. ♦Our Miss Brooks (M-Thurs. 6-6:30) . KOMO 18.5

5. ♦American Bandstand (M-F 4-5:00). KING: 16.4

6. tStan Boreson (M-F 3:30-4:00): . . . .KING 15.8

7. tCartoon Festival (M-F 8-8:30 a.m.). KING : 15.5

8. fNBC News (M-F 6:45-7:00) .. ... :KOMO 15.1

9. f Shell News (M-F 6:30-6:45) - .. KOMO 15,0

19. tWunda Wunda (M-F 8:30-9:00 a.m.) KING 140

y l. Honeyinooners (Sun. 6:30)... ..,...

.KING., ..

CBS

30.8

58

Mama :..,

KTNT

8.3

2. Sea Hunt (Sun. 7:00). ?...,.. . ... ..

.KING. ....

: Ziv

29.8

48

Lassie .,.......... i.

.KIRO

13.8

3. Gray Ghost (Sun. 6:0Q).. . .;:.

.KING....

. CBS

273

62

Meet the Press ... i...

KOMO

9.3

4. Sheriff of Cochise (Sat. 7:00)......;

.KING...;

; NTA

27.3

45

Perry Mason ..

KIRO

173

5. Highway Patrol (Thurs. 7:00)......

komo:. .

• Ziv

27.0

41

Thriftway Crva........

.KING

21.8

6. I Search for Adventure (Mon. 7).. .

KING,.:.

. Bagnall

26.3

37

26 Men

.KOMO

17.8

7; Last, of the«Mohlcans. (Mon. 6:00)...

KIN(J....

.TPA

24,0

45

Our Miss Brooks .......

KOMO

18.3

8. Death Valley Days (Thurs. 9;00)...,

.KOMO. ; .

. U S; Borax

23.8

33

Pat Boone

KING

25.6

9. Studio 57 (Fri. 7:00) -----

King.

.MCA

233

36

Boxing

KOMO

23.8

10. Silent Service (Mon. 7:30)--....

. KIN6K...

. NBC

22.3

32

Price Is Right .........

.KOMO

26.0

11; Annie Oakley (Thurs. 6:00).........

.KING..:,

.CBS

21.8

44

Our Miss Brooks .......

.KOMO

16.5

12. Sky King (Thurs; 6:00).__

KING....

. Nabisco

19.3

37

Our Miss Brooks

.KOMO

20.3

13. Kit Carson (Wed. 6:00) .. ....

.KING,...

. MCA '

18 3

37

Our Miss Brooks ...

.KOMO

19.0

14. Twenty Six Men . (Mon. 7:00).......

.komo:,.

.ABC

17.8

25

Search for Adventure ..

KING

26.3

15, Decoy (Sat. 8:30).... ..... ...

KING..,.

.Official

16.3

22

Perry Como ............

k6mo

29,8

16. Big Story (Sat. 9:30)....

KIRO ,,.

.Official

15.8

24 !

Lawrence Weik ........

KING

29.8

17. Little Rascals (M-F 3:30)..........

.KING....

.interstate

15.8

52 j

Dotto . .. ■ ;. ..........

KIRO

62

18. Cowboy G Men (Sat. 5:00).......:

king.,:.

. Flamingo

143

40

Wild Bill Hickok ......

KQtO

9.8

19. Kingdom of the Sea (Tues. 7:00)...

KOMO,..

. Guild

14.3

. 23 -

Mr: Adams: & Eve ..

KIRO ,

14.3

20. Frontier. Doctor (Mon. 7:00)........

KTNT:.;

HTS

13.3

' 19.1

Search for Adventure :

KING

26.3

NEW ORLEANS

Stations: WDSU, W j M R; WWL TV Homes: 213,900. Survey Dates: March 1-8, 1958.

TOP TEN NETWORK SHOWS

1. Gunsmoke (Sat. 9i00-9:30) .. . . . .WWL 42.2

2. Shirley Temple (Wed. 6:30-7:30) .... WDSU 41.6

3. Bob Hope (Sun. 8:00-9:00).... WDSU 41.0

4. Perry Como (Sat. 7:00-8:00)-......... WDSU 40.3

5. Loretta Young (Sun, 9:00-9:30).. .WDSU 37.5

6. ■ Ernie Ford (Thurs. 8:30-9:00):...... WDSU 36.2

6. Father Knows Best (Wed, 7:30-8:00) WDSU 36.2

6. . Twenty One (Mon. 8:00-8:30) ....:.: WDSU 36,2,

7. Groucho Marx (Thurs. 7:00-7:30)... .WDSU 35.9
8: Thin Man (Fri. 8:30-9:00)... ■ ■;.... ..WDSU; 35:7

TOP TEN MULTI-WEEKLY SHOWS

JL *NBC News (M-F 6:15-6:30):. .WDSU 32.2

2. tEsso, World-Sports livl-r o:00-6.15).: WDSU . 31.7

3. tLittle Rascals (M-F 5:00-5:45) .... .WDSU 19.9

4. fWea., Esso Rptr. (M-F 5:45-6:00). . . .WDSU 18.4

5. fMy LitUe Margie (M-F 4:30-5:00) .WDSU 18.2

6. ♦Price Is Right (M-F 10-10:30 a rri.) .. WDSU 17.4
7: • ♦QUeen For Ji Day (M-F 3:00-3:45),-; WDSU . 16,9

8. tEsso, Sports & Wea. (M-F 11-11:15) WDSU 16.1

8. ; ♦Truth or Conse. (M-F 10:30-11 a m.) WDSU 16.1

9. ♦Matinee Theatre (M-F 2:00-3:00).. WDSU ! 15,7

9. ^Treasure Hunt (M-F 9:30-10 a.m:) : .WDSU 15.7

DAYTON

TOP TEN NETWORK SHOWS .

1., Gunsmoke (Sat. 10:00-10:30).. ....; i . WHIO 51,8

2. Danny Thomas (Mon. 9:00-9:30*.... .WHIG 45.3

3. I’ve Got A Secret (Wed. 9:30-10).WHIG 44!8

3. What’s My Line (Sun. 10:30-11).... .WHIG 44.8

4. Climax (Thurs. 8:30-9:30)......., ... WHIO . 43.5

5. Lineup (Fri. 10:00-10:30)......-WHIG 42.0

6. Have Gun Will Travel (Sun. 9:30-10) WHIG 41.8

7.. Playhouse of Stars (Fri. 9:30-10.'..... WHIG. 41.3

8. Bob Hope (Sun. 9:00-10:00)......... WLW-D .41.0

9. Millionaire (Wed; 9:00-9:30). ..WHIG 40.3

9. Phil Silvers (Fri. 9:00-9:30). . .. ..., .WHIO 40.3

TOP TEN MULTI-WEEKLY SHOWS

1. tLittle Rascals (M,T r Th 6:00-6:30).. WHIO 29.1

2. fFront Page, News (M-F (11-11:15). .WHIG 28.4

3. tSohio Rptr, Sports (M-F 6:30-6:45). . WHIO 27.5

4. *MiCkey Mouse Club (M-F 5:30-6:00) WLW-D 22.9

5. ♦NBC News (M-F 6:45-7:00)......... WLW-D 19.6

6. . 150-50 Club (M-F 12:00-1:30)....... WLW-D 17.7

7. tNews, Wea., Spts (M-F 6:30-6:45).. .WLW-D 17.3

8. ♦Art Linkletter (M-F 2:30-3:00),.... .WHIG 16.5

9. tDayton Final (M-F 11:00-11:15) .; . WLW-D 15.3
9. iEve. The., Misc. (M-F ll:15-Signoff).WHIQ 15.3

1. Death VaUey Days (Sat. 10:00)...

.WDSU...

?.U, S. Borax

299

59

African Patrol.

..-WWL

15.7

. 2. Honeymooners (Wed. 9:30)_....

WDSU.;

. CBS

29.5

43

Circle Theatre .....

... WWL

22.9

3. Sky King (Sat. 11:00 a.m.)........

.WDSU?.

. Nabisco ,

28.9

82

Young-Concert ....

... WWL

6J5

4. Crusader (Tues. 9:30)..... :.. .. .;...

.WDSU...

?MCA

27.9

43

Frontier Doctor ...

... WWL

26.7

4. Highway Patrol' (Fri 10:00)......

WDSU.,.

. Ziv '

27.9

50

Captain David Grief

... WWL

20.5

5. Boots and Saddles (Fri. 7:00)......

. WWL...

: NBC

26.9

41

Court of Last Resort

... WDSU

30.5

. 6. . Frontier Doctor (Tues, 9:30). .....

.WWL...

. HTS ,

26.7

41

Crusader’...?,.....

... WDSU

27.9

.7. State Trooper (Tues; 10:00)...... *

.WDSU..

-MCA #

26.2

49

Trackdown ........

... WWL

21.7

8. Studio 57 (Tues. 10:30) ;,,:........

WDSU..;

.MCA

25.0

57

(News ....

(Wea,, Sports y .....

... \VWL
..... WWL

13.7

13.0

9. Charlie Chan (Sat. 9:30). . :.......

.WWL.;..

. TPA

24.9

41

Your Hit Parade ...

.... WDSU

29.2

9. Lobney Tunes (Sat. 9:00 ami.)....- .

;WDSU?..

; Guild

24.9

71

Captain Kangaroo .

...WWL

10.2

10. 26 Men (Fri. 10:30) . ,............

WDSU..

, ABC .

24.5

M

1 Wea., Sports .....

. .WWL
; . . WWL

17.7

17.0

10. Whirlybirds.. (Mon. 10:00).........

.wdsu:..

. CBS

24.5

48

Waterfront ........

... WWL

20.2

11. Men of Annapolis (Thurs. 9:30).;.

WDSU...

.Ziv

24.4

39

Playhouse 90 ......

....WWL

33.2

12. Tracer (Sun. 10:00)-. V.....

WDSU.;,

. Minot

23:5

49

Play of the Week ..

... WWL

17.9

13, Gray 'Ghost (Thurs. 10:00) .. .

: WWL.....

.CBS

23.2

50

Decoy --

... . WDSU

18.7

14. Annie Oakley (Sat. 5:30) .-........

.WDSU,..

..CBS

22.9

49

2 Gun Playhouse ...

...WWL

19,2

15. Dr. Christian (Wed. 10:00)........

.wdsu..:

. Ziv :

22.5

49

Official Detective ..

... WWL

16:7

16. Harbor Command (Sun. 6:00)........

.WDSU,..

. Ziv

21.5

44

Lassie ....;:?..

...WWL

23.9

17. Cisco Kid (Sat.' 6:00),.,;.. ....,

.WDSU. ;.

.Ziv

21.2

44:

Sgt; Preston ......

.... WWL

21.5

Stations: WHIO,

WLW-D. TV Homes:

149,900. Survey Oates:

March .1-8,

1958.

1. Dr. Hudson (Fri. 7:00)...........

.WHIG...

- .MCA .

33.8

64.

Outdoor Guide . . .

. W r LW-D

19.3

2. Highway Patrol (Tues. 9:00)....,,.

WHIO...

-Ziv

31.8

50

Adventures of McGraw WLW-D

31.8

3. Whirlybirds (Wed. 7:30)...;......

.WHIO.;..

..CBS ...

31.3

48

Disneyland

... WLW-D

33.8

4. Badge 714 (Sat. 10:30).....

WHIO....

..NBC?

30.8

59

Your Hit Parade ..

... WLW-D

21.8

5. City Detective (Fri. 10:30)1. . .. .. .

.WHIO..;

MCA

29.8

59

Boxing . ... .. ....

... WLW-D

20 8

5. State Trooper (Tues. 7:00'...,....

WHIO..,

.MCA-'

29.8 - .

52

Twenty Six Men-

... WLW-D

27.3

6. Captain David Grief (Thurs. 7:00) .

.WLW-D..

.Guild

29.3

52 : Charlie Chan .? .....

...WHIO

26 8

7. Little Rascals (M,T.Thurs. 6:00» ,.

WHIO. ,.

. Interstate.

29.1

66

57

Annie Oakley ? ....

... WLW-D

21.3

8. Silent Service (Sat. 7:00) .

WHIO..

?NBC

28.3

Midwest Hayride .:.

... WLW-D

21.3

9, Twenty Six Men iTues. 7:00).,,...

.WLW-D,.

.ABC.

27.3 :

48

State Trooper . ...

... WHIO

29.8

10. Charlie Chan (Thurs. 7:00).:......

.wHio.;,

-TPA

26.8

48

Captain David Grief.

... WLW-D

29.3

11; Death Valley Days (Mon. 7:00)....

.WLW-D?.

. U. S. Borax-'

25.3

52

Gray Ghost ..

,. • .WHIO

23.3

12. Harbor Command (Tues. 10:30) . .,

.WLW-D:

-•Ziv ?' '

23.8

45

Thin Man ..

... .WHIO

28.8

12. Sea Hunt (Wed. 10:30),.....

.WLW-D;.

. Ziv

23.8

44

Circle Theatre ....: -...

... WHIO

30 8

13. Gray Ghost (Mon. 7:00)...........

.WHIO.;.

-CBS

23.3

48

Death Valley Days.?,

WLW-D.

25.3

14.. Annie Oakley (Tubs. 6:00).,......

. WLW-D . :

CBS

21.3

44:

Little Rascals .

... WHIO

26.8

14.; Stories of the Century (Tues. 7:30).

WHIO,;,

.Hollywood

21.3

35[Sugarfoot —..

,.. .WLW-D

39.8

15* Kingdom of the Sea (Fri. 6:00)

WHIO...

.Guild

20.3

45

Price Is Right ...?,.

... WLW-D

24.8

15; -Sky King (Wed. 7:00». ............

.WLW-D ; .

.Nabisco

20.3

37

Ozzie & Harriet . ? ..,

... WHIQ

34.3

16. . Championship Bowding _(Sun. 2:00).

WHIO.?.

.W. Schwimmer

20.0

53 i

Gold Cup Theatre. . .

... .WLW-D

17.5

PfottEFr

Wedtfe»day, AprH 23, W5I

Wednesday, April 23, 1958

PIBHEff

;y.

j

BEST COMEDY SEMES*

The Phil Silvers Show

BEST IOITIM OF A . FILM FOR TELEVISION*

Mike Pozen ior-How To Kill a Woman
. Giinsmoke

rest sincle performance »Y ACTRESS*

' Polly Berjjen on Helen Morgan Story
Playhouse SO

REST SINCLE FROORAM OF Y

The Comedian
®n Playhouse 90

{BEST CONTINUUM FERFORMANCE, MAL^
.PERSON WHO FLAYS HIMSELF* *

Jack Benny on The Jack Benny Shoe

BEST COMEDY WRITINCl

Nat HQcen, Billy Friedberg, Phil Sharp,

Terry Ryan, Coleman Jacoby, Arnold Rosen,
Sidney Zelinka, A. J. Russell and Tony Webstar
The Phil Silvers Shout

BEST NEWS COMMENTARY*

Edward E. Morrow
#or See it Novt.

BEST DRAMATIC ANTNOUMY.

Playhouse 90.

f Thanks

—for giving your best!

Si

Last week the talented and creative people who are
attracting to television the largest audiences in the
history of show business honored the outstanding
achievements of a number of their colleagues.

That so many were able to do their best work on

THE CBS TELEVISION NETWORK

helps explain why this network was able to win the
largest average nighttime audiences in each of the
66 consecutive Nielsen Reportssince July 1956.

RADIO-TELEYISIOX

IBEW Post-Strike Strife

i Continued from page 25 ;

CBS offer (which was rejected) but
calls for a $5 weekly escalator next
year, was unfavorable because It’s
a three-year contract, compared
with the. original’s two-year term.
Under a two-year deal, the mem*,
bers feel, the union could have
gotten a fat increase and. better
working conditions in January of
1960, whereas the $5 raise they
receive in mid-’59 under the new
pact must carry oyer until January
of 1961.

4. Since their return to work,
CBS has cracked down with tighter
enforcement of working proce¬
dures, e.g., technicians must com¬
plete their working day with time
in the maintenance shop after
cleaning up their show, whereas
they used to leave after having
finished in the studio,

First impact of the rank-an-file
bitterness probably won’t be felt
in any tangible way for a couple of
weeks, until the next general mem¬
bership meeting of the local: At
that time, however, it’s: expected
to come out in full force.

In the vote which ended the
strike at 12:01 a.m. Saturday (19)
morning at CBS, the Gotham local
failed to accept the latest offers
by a vote of 357 against to 302 for.
But Hollywood agreed to the con¬
tract 241 members to 42. Also,
Chicago voted . 83 for . and 23
against. Other IBEW locals work¬
ing at CBS shops are located in
St. Louis, Milwaukee, Hartford,
Boston and Frisco. The outcome
of their voting will be given from
Washington, but it’s Understood
they each accepted CBS’s offer.

Union got a 6% immediate pay
rise and another: 3% after 18
months, but Local 1212 was mili¬
tant about the receipt of certain
'‘job security” advantages, among
them the retention of several tech¬
nicians in the employ of CBS
Laboratories in New York and a
clarification of mealtime hours,
which would have resulted at the

network in a lowering of the num¬
ber of working hours.

As it is, 1212 will lose 37 men,
by its own count, on Sept: 1 of
this year, when the CBS lab setup
moves to Stamford, Conn. Attitude
is that even if the 37 men decide
to move with the company to Stam¬
ford, they will be working not for
the original technical union but
for * a “manufacturing union,”
Which allegedly receives a “lower
wage rate" and “poorer Working
conditions.”

. Retroactive Pay Hike

In return, however, CBS report¬
edly promised in contract language
to maintain the remaining IBEW
strength in New York for at least
two years and possibly for three,
which is the duration of the new
contract. Pact is retroactive on
all pay increases (save for the 12-
day strike time) to Feb. 1 and will
continue until Jan. 31, 1961.

Wages for all IBEW ; rank-and-
filers at CBS, some 1,300 of them,
go up 6% under the contract The
great majority of men are classi¬
fied as technicians and their wages
jump immediately from a- top
minimum of $175 to ‘ $185,50 a
week. Then, on Aug, 1, 1959, 18
months from ; the start. of the new.
contract, all technical wages go up
another 3%, to a base of $190. .

Other pay increases fall into the
following categories: Technical di¬
rectors; who go from the current
$197.50 to $209.5.0 weekly; assist¬
ant supervisors from $190 to
$201.50, and supervisors from $200
to $212 a week. Each of the three
groups go up another $4.50 a week
after 18 months. There are 40 to
50 men in these classifications in
New York.

“The clause concerning meal pe-;
riods is still the vague thing its
always been,” a member of 1212
said the other day. Union wanted
a clear-cut hour off for eating, but
it stays as it was, it’s reported,
with “45 minutes the . norm and
periodically some crew getting
shortchanged.” Contract calls for
an eight-hour day including eating
time:

Variety
Lew Parker, Betty Kean
Forego Summer Dates
For Iffy ‘Bickersons'

!• Pittsburgh, April 22.

Possibility of Phil Rapp’s new
“Bickersons” tv series being sold
cost Lew' Parker and his wife, Bet¬
ty Kean, two ..top al fresco dates
this summer here and in St. Louis.
Civic. Light Opera Association in
Pittsburgh, and St/; Louis Miiny
wanted both of them to. co-star in
“On the . Town” but: Parker and
Miss Keaii. agreed to accept only if
they could have a six-week cancel¬
lation clause... .

Couple wanted protection in case
“Bickersons,’’ for which they made
a pilot fiim in Hollywood only a
few days ago, made a quick sale,
in which case they’d have to be
available for filming in a couple of
months. ..

Neither William Wymetal, man¬
aging director of the CLOA, nor
Harold Kennedy, of the Muny, was
willing to go. along with that kind
of a deal and negotiations with the
Parkers were, dropped. Wymetal
. immediately signed Helen Galla¬
gher and Tim Herbert for the parts.

Tex & Jinx

Continued from page. 21 a
which was. originally written: as a
five-year contract overall, with two
years firm and yearly options there¬
after. Web picked, up two options,
closing, out the five-year term, but
would have to write a new pact to
continue the relationship:

Thus far it’s made no: effort to
do so. Understood it feels that the
$200,000 a year doesn’t leave much
; margin for profit, even when the
McCrarys are SRO in their; radio
arid tv . stanzas, They are on tele¬
vision in the daytime for an hour
a day, cross-the-board, and on ra¬
dio five nights a week, for two
hours a night: 'Both show’s origin¬
ate from the. Waldorf-Astoria,

McCrary, it’s reported, has al¬
ready begun talks with other New
York stations about a possible deal.

NBC’s Fall Sked

; Continued from page 21 ;

for the food company (see separate
story); Tuesday at 9, where a quiz-
zer wall replace “McGraw.”

Still not firmed up is the Eddie
Fisher show, which has been re¬
newed by Liggett & Myers but for
which time & format haven’t been
set. If Fisher continues as an al¬
ternate-week hour (in preference
to a weekly half-hour), he’ll alter¬
nate either with . George Gobel or
a new Jimmy Durante show. Mon¬
day at 10 is the best guess on this.

Niffht-By-Night Sked

This is the way the NBC sched¬
ule shapes up:

Sunday: “Northwest Passage” at
7:30; Steve Allen at 8; Dinah
Shore “Chevy Show” at 9: Loretta
Young at 10.

Monday: “Dragnet” . at 7:30;
“Restless Gun” at 8; “Wells Fargo”
at 8:30; “Twenty-One” at 9; “Al-
coa-Goodyear Theatre” still a meb-
be at 9:30; 10-11 still open.

Tuesday:. “Cimarron City” at
7:30; “Bat Masterson” at 8:30; quiz
show at 9: “Bob Cummings Show”
at 9:30; “The Californians” at 10.

Wednesday: “Wagon Train” at
7:30; “Price Is Right” at 8:30; Mil-
ton Berle at 9: new Kraft show at
9:30; “This Is Your Life” at 10.

. Thursday: Probably “Tic Tac
DoUgh” at 7:30; 8 o’clock open;
probably “Brain or Brawn” at 8:3.0:
orobably “People’s Choice” at 9:
Tennessee Ernie Ford at 9:30;
Groucho Marx- at 10; .10:30 still
open.

Friday: 7:30 still open; probably
“Jefferson Drum” at 8; “Ruditskv”
at 8:30; “M-Squad” at 9; probably
“The Thin Man” at 9:30; Gillette
fights at 10.

Saturday: “People Are Funny” at
7:30; Perry COmo at 8; “Steve Can- .
yon” at 9;. “The Man from Talla¬
hassee” at 9:30 to 10:30; probably
“Hit Parade” at 10:30.

Fort Worth—Warren Hull, m.c.
of “Strike It Rich” will take over
as master of ceremonies for the 17
and a half hour telethon planned
for Saturday (26) here on KFJZ-
TV, Telethon proceeds will, go to
Cerebral Palsy.

VcdncgJay, April 23, 1958

IBEW Wins Tape
• Jurisdiction At

Although IATSE is expected to
grab . jurisdiction over videotape
production in most independent
commercial and program produc¬
tion companies, the International
Brotherhood of Electrical Workers
appears to have beaten it to the
punch at the first indie to put tape
into use.

That indie is George Gould’s.
Telestudios Inc. in New York*
which plans to go into tape pro¬
duction immediately. Telestudios,
which currently produces commer¬
cials but primarily devotes itself to
closed circuit auditions, operates a
live camera setup which is maimed
by Local 1212, IBEW personnel.
There's little doubt that the IBEW
crews will continue to have juris¬
diction over Gould’s tape activi¬
ties.

Wh ; le this situation will pertain
at Telestudios, . it’s extremely
doubtful that it will happen else¬
where, since most indie producers
currently use IATSE film crews.
IBEW would like to take over jur¬
isdiction of these plants—in fact,
one of the key issues in the IBEW
strike of CBS was its demand that
the web guarantee IBEW jurisdic¬
tion over all outside-produced
tape: programs, a jurisdiction
which CBS maintained it had no
power to grant. IA has stated it
intends to retain jurisdiction wher¬
ever it currently has it.

Ironically, it . was Telestudios
which trained the 280-odd CBS ex-
ecutives.who manned the cameras
at CBS during the strike. Training
took place under IBEW teachers at
Telestudios; the union raised no
objections at the time because it
figured if CBS couldn’t hold the
training program at Telestudios, it.
would go elsewhere anyway, and
the Telestudio union personnel
would lose that much business.

Congratulations

PETER USTINOV

Oh the Emmy A ward for

THE BEST SINGLE PERFORMANCE BY AN ACTOR

ASHLEY-STEINER INC

NEW YORK - BEVERLY HILLS

Wednesday, April 23, 1958

women

35

PETER USTIRSV

Best Single Performance—Actor

**Tho life of Samuel Johnson”

OMNIBUS

RADIO-TELEVISION

Barrow’s ‘Never Never Land’

Washington, April 22. ,

Failure of the Barrow report to
go into programming was “a fatal!
omission”' which prevented con¬
sideration of the effect of the rec¬
ommendations upon quality of pro¬
grams available to the public. Fed¬
eral Communications Commission
was told last week by Jack Harris
of KPRC-TV in Houston. Harris
testified, before the NetWork Study
hearings as chairman of a special
. committee of NBC affiliates.

Also testifying for the affiliates
were. Lawrence IfT. Rogers. of
VVSAZ-TV in Huntington, W. Vai;
Harold Essex of WSJS-TV in Win¬
ston-Salem. N: €.; William C.
Grove of KFBC-TV in Cheyenne,
Wyo.;- Edward . C. Lambert of
KOMC-TV in Columbia, Mo ; and
Bernard C. Barth of WNDU : TV in
South Bend; Ind.

Harris said that if the Network
Study Staff had determined that
dropping of option time would re¬
duce availability of high quality,
programs from networks, it would
have ‘'thought twice” before mak¬
ing the recommendation. “Then
how.”, he asked “can a speculation
he indulged in that the elimination
of option time, will encourage the
development of more syndicated
programs without knowing wheth¬
er there is not already more than
enough Class A time available for
.such programs and insufficient pro/,
grams of adequate quality for that
time?”

For tiie Barrow' Report to make
its proposals without knowing what
programs, might be available to re¬
place affected network shows, said
Harris, “appears to us^like diving
into, a swimming pool without
knowing how deep it is.”

Testifying on the. Report geh-
eraliy, Harris urged “special cau¬
tion” on the part of the Commis¬
sion in making changes in the tv
industry. “Any changes you
make," he said, “will be largely in
the dark as far as programming Is
concerned/*

He also urged the agency to
carefully scrutinize the “theories!'
on which the Report based many

^Continued ffoih page 25 ■;

ision . -•

i i> 'Dean Martin Unhappy
T Never Land ! With Present Pattern

.; Hollywood, April 22, .

■' •' - Dean Martin,.who starred in two

of its proposals. “This care,” he hour-long specs and four half-hour
said, “should be .exercised not so shows (Club ,Qasis).;on NBC-TV
much because the theories are bad this season, will tell the network
as because merely to state them he wants a .different. pattern for.
is not to solve the Commission’s next semester, when he begins
regulatory, problems:” talkswith NBC in a couple • of

Harris testified that many of the [ weeks. .
recommendations, including option j. Martin disclosed he wants to
time, which, are made to increase ' star in four hour-long specs, but
competition “would instead have j wants no half-hour shows next’sea-
anti-competitive effects.” He con- son, explaining anent the half-
tended that certain of. the multiple hours; “you just! get started and
ownership proposals designed to} it’s over:” . Singer-actor has a
diversify station ownership “would ; five-year ticket with the web.
so restrict entry to tv ownership as : v - ' !“■• '■

to decrease diversification.” He fur- ~-- - —;—: r- ^~ r ~-

ther declared that proposals to give ! ...r H---. '

sponsors, discretion to place pro- 1IICK IflOOlB .

grams on other stations.when the

affiliate has not cleared would “se- Continued from page 25 — . ..

riously reduce licensee freedom to! less tJl e networks are to be treated,
exercise responsibility. : as common carriers and. is “uns.up-

Addressing himself to option portable” even if it were “rele-
time, Harris took- issue .with: the ;yapt”

Report’s -expectation that its aboli-: *c

tioh would increase opportunities ; Qption time, Moor^ s ;

(or syndicated program'producers not ? ep , essa ^ Dl ‘°
to'compete «. ith networks: rments .for high. quality programs.

“It is the experience of the NBC ■ „ h .*\ Academy. Award to The
affiliates." he said, "that there is'?*. °? *¥ H " fr
ample time available, ■ including;lWgP»*, Iourl ^J 1 "”,?n in man 5
Class A time, tor syndicated pro-

grams, of a quality equivalent toi he 5±i?'.h

that of network programs carried' reenlledi Columbia argued ^njhe
in th-it tW- Paramount case that it. needed

"The. trouble is that there' is a bl0 <' k ■ b ° okin ?o°rder ^
shortage of such programs now. surance., of a market in. prder .to
and the. elimination'of option time hazard . its : capital in Producing
wpdld' .not 'toewastth* ?* t " r ? s At : » substantial

high quality programs but rather . cos . ■ / • •

would merely tend to create a vac-j Moore contended that tv will
uum into which lower quality syn- reach its . ultimate promise only
dicated programming would falL when program clearance ,is based

“The Staff seeks a never-never .oh merit, . A'program which does
land in \vhieh non-network pro- not d.eserve;; clearance on the
gram suppliers would mysterious- merits should! not be assured of
ly blossom because abolition of Op- clearance in advance. A good pro-
tion time would give them new op- giram . can- win clearance on the
portunities but, the networks, merits without needing advance:
.whose programs had .been dis- assurances. Without option time
placed to provide these opportuni- netwoi'ks can and will seek to de-
ties, would not suffer. We feel velop high quality programs,”
that no such fine balance is either This is “conclusively” demon¬
possible or necessary, and. the strated,. he said, by the networks
many advantages redounding to. them$elves.Two important CBS
the public from, the present high programs ,“Studio One” and “Play-
| quality and considerable quantity house 90,” he. noted, were planned,
of network programs should not be sold and cleared without options,

! jeopardized in this vain pursuit.’* And each of these shows, he de-

Wedneaday, April 23, 1958

rx time, Djuuicdicu » r .. . • . •. ■ • . * ua

grams, of a quality equivalent toi he

that of network programs carried ; re^lledi Columbia mgued ^m the
in th-it timp Paramount case that it. needed

"The. trouble is that there' is a blopk ■ b ° okin ?'Sr ^
chnrtaae of enh nmttram. suranc.e . of a market ui order to

clared> kas probably involved *s
great . or greater risks than any
contemporary network program at
any hour.

. As to the “erosion” argument,
Moore testified that this is con¬
trary to the experience of the in¬
dustry and to the American com¬
petitive system. Pointing to. CBS
testimony that stations would re¬
place network programs in order
to obtain higher returns from
otfier shows, Moore contended that
this amounts to CBS wanting “a
shield” against program . competi¬
tion^

“The desire of the businessman-
for just such a shield,” he said, “is
what the antitrust laws are all
about. I i he right of the American
people to the best program service
that a fully competitive tv system
.can develop is what the Communi¬
cations Act is all about.”

But even if the “erosion” argu¬
ment could be accepted in prim
! ciple, he asserted, it is “utterly in-
j supportable” in fact. Every sin-
! gle CBS. program, now- carried dur-
ring. Class A time and outside of
. option time, he said, has a success-
j ful clearance record.

Turning to’ must-buy, Moore
[testified that not only is it illegal
! but it is not necessary to the net¬
work and “its prohibition will stim¬
ulate Competition and improve the
opportunity for all elements of the
industry and all American adver¬
tisers to the inevitable benefit of
the public.

Barrow

SSSi Continued ?from page 25 —^

see how the networks could sur¬
vive without option time. '
“Nationwide tv networks exist
..because no advertiser, no adver¬
tising agency; no spot representa¬
tive, no one except the networks,
can arrange effectively for the
daily transmission of a compre¬
hensive .pattern of programs to a
large number of stations through¬
out the U. S. We do not see how
the advertiser can be persuaded
to make the tremendous commit¬
ments necessary to finance network
programming, especially the very
high cost of nighttime program¬
ming, unless, through the. option
time provision, the networks are

abl« to glvw them reasonable, as¬
surance that. programs of good
quality will be cleared In virtually
all of the key tv markets. With¬
out option time the strong network
schedule: would fall apart, the
A. T; & T.. interconnection facili¬
ties would go to other'users! and
network operations, as we know
them, would grind to a halt.”

While conceding that “concrete
proof” is Impossible in dealing
with “something that does not
exist,”; Hayes emphasized that the
opinions of the affiliates, a cross
section. of which he spoke for,
have value since they “have lived
and breathed this business and
stand to loss the most if network¬
ing is weakened and made ineffec¬
tive.”

A United Stand

“Who in the industry disagrees
with, our opinion?” he asked.
“Perhaps there may be a handful
of unaffiliated stations which be¬
lieve they might benefit financially
from the elimination or modifica¬
tion of option time but the list of
appearances in this, proceeding
shows that only one of these sta¬
tions (KTTV, Los. Angeles) is suf- .
ficiently interested to appear here.
There maybe some spot repre¬
sentatives who have watched their
revenues skyrocket from the sale
of adjacencies to popular network
programs, but- who are apparently
willing to kill the goose that .lays
their golden egg because of a mis¬
taken notion of what constitutes
their, own private interest. Cer¬
tainly they do not speak for the
stations whose agents they are.”

The question, he . said, is ulti¬
mately one of judgment. “There
is /a great deal at stake Here—the
future of the tv broadcasting in¬
dustry!” The collective judgment
of. tv affiliates who deal with the
tv public from day to day and w'ho
believe option time essential to
“quality television,” he urged,
should be regarded seriously.

Hayes said that broadcasters are
becoming increasingly concerned
and “bewildered” by attacks, on
tv broadcasting, Contentions that
the networks are “overbearing” in
relationships with affiliates are not
true. The affiliates, he said, re¬
gard their relationships With net¬
works as “a working partnership/*

Congratulations

—Em my A ward Winner for
the THIRD SUCCESSIVE YEAR:

"THE COMEDIAN" Playhouse 90
—Best Teleplay--one hour or more.
rHY —Best Single program of the year.

ASHLEY-STEINER INC

NEW YORK - BEVERLY HILLS

Wednesday, April 23, 1958 .-V-: &IETY

37

ASHLEY-STEI N ER INC.

welcomes with great
pride into its organization

THE MILTON COLDMAN AGENCY

its staff and its many
d is tin guished clients
in the Theatre, TV and
Mo tion Pict u res.

NEW YORK
579 Fifth Avenue

BEVERLY HILLS -
449 South Beverly Drive

38

RADIO-TELEVISION _ Wednesday, April 23,; 1958

r'

1-

And Then There Were None

Continued from page 21

already been renewed for a full
year.)

But the Kraft people, from all
accounts, were even more pleased
with the manner in which Berle
“stole the show” on the Emmy
Awards telecast last week.. As an
“audition” for his potential spon¬
sor, Berle practically wrapped it
up, but Kraft and J\VT want to
“wait and, see” what kind of leger¬
demain Susskind can inject into
the drama showcase over the next
couple of weeks before definitely
committing itself.

Decision on both the Chrysler-
sponsored “Climax” and the West-.'
inghouse-sponsored “Studio One”
is expected any day now, with all
signs pointing to the dropping of
both. Since, its shift to the Coast,
“Studio One” has been a major dis¬
appointment and CBS, anticipating
the client axe and shift into other
programming areas (in fact the
network would welcome such a
step) is already prepping a couple
of ; alternative programs for the
Monday night 10 to 11 slot.

Fadeout of “Kraft Theatre,”
“Climax”, and “Studio One” (NBC-
T V’s cross-the-board “Matinee”
dramatics is also getting bumped)
would leave CBS flaunting the live
drama banner with the hour and a
half “Playhouse 90” and the alter¬
nating Wednesday night “U. S.
Steel Hour” and “Armstrong Circle
Theatre.” but no single weekly
sponsor would be left to call an
hour of drama his own.

At a time when network tv is
going “game happy," the. decline
and fall of the live drama Showcase
is one of the more significant and
deplorable casualties within the
medium; It would seem to reflect
an indifference toward one Of the
more potent and creative aspects
of television and an. acceptance of
the easy way out, (Which in turn
accounts for the fact that the ma¬
jority of the writers, directors and
producers, worth: their salt have
deserted tv for the more culturally-
rewardingiegit-pix pastures.)

While the drama demise takes

precedence over all other activity
in prepping for the ’58-’59 season,
several other “trends” appear to
be shaping up, on the basis of cur¬
rent client-agency-network negoti¬
ations. For example:

1) As was anticipated, no spon¬
sor is Interested in committing
himself beyond a firm 13-week or
at .the most 26-week deal. The day
of the. full year or even 39-week
firm contract is over, regardless
of whether it’s a film or a live en¬
try. Few if any are the sponsors
who will risk any program exten¬
sion into 1959 since they're all. up
a tree as to what the economy will
invite beyond December.

2) Anticipated pacting of Berle
by Kraft is seen as inviting a “re¬
turn of the comics” into the tv
arena. Along with -Berle, Jackie
Gleason is eyeing the ’58-59 video
horizons and even if his; projected
series of six full hour musicals fails
to materialize, he has no Intention
of making himself scarce. Red
Buttons, his status considerably
upgraded by virtue of his recent
Oscar award* plans to “pick his
spots” in circuiting the spectrum at
proper intervals. . 1. Fact that the
comics,. notably uerle, Phil Silvers
and Danny Thomas, rah off , with
last week’s Emmy show honors, is
indicative of a let’s-yock-it-up-
again temper on the part of the
American tv audience.

3) Return of the automotive com¬
panies to tv in full force next sea¬
son is regarded as virtually as¬
sured. • Ford last w r eek firmed up ;
its plans, including a buy of 26
hours of “Wagon Train” at a cost
of $4,000,000, plus a renewal of
Tennessee Ernie Ford for next sea¬
son. (at an additional $2,500,000).

It’s axiomatic in tv that “as Ford
goes, so goes Detroit.”

Houston—Frank Stewart, a vet¬
eran of more than 25 years on the
Texas radio scene, has joined the
staff of KTRH here as assistant
station manager. “

Pharma-Craft’s 400G
For Paar Show, Today’

Chicago, April 22.

NBC-TV pibked up over $400,-
000 from Pharma-Craft’s buy of
! nearly 60 participations for Fresh
deodorant divided between “Jack
! Paar Show” and “Today.”

Latter gets 12 of the blurbs and
the Paar shbw the rest in a scat¬
tered schedule between now and
Oct* 1.

Femme Blasters

jss;;. Continued from pace

relations, KWTV, Oklahoma City;
Louise Morris, sales manager,
WGBA, .Columbus, Georgia, and
Evelyn Vanderploeg, director, time
buying, Arthur Meyerhoff, Chi¬
cago. Edythe; Meserand, past
prexy of AWRT, will moderate
this general session.

Five simultaneous sessions will
be conducted on April 26. “Re¬
sourcefulness In Raidio Broadcast¬
ing” will be discussed by Helen
Hall, NBC Moiiitor’s roving re¬
porter; Marjorie Riordan, speech
coach; Psyche. Pate, owner-oper¬
ator, KPRS, Kansas City; Henry
Untermeyer, gen: mgr., KCBS, San
Francisco.

“Showmanship in Telecasting”
will be examined by Ruth Geri
Hagy, ABC-TV, Washington; Lee
Hogan Cass,, fashion director, Bul¬
lock’s, Los. Angeles; Robert Adams,
ABC-TV, Hollywood.; Norman
Hagen, coordinator of information,
U. S. Weather Bureau, . Washing¬
ton; Mercedes. Bates, advertising
food consultant, Hollywood,

“Showmanship in Salesmanship”
will be discussed by Edith Ford,
account executive, WLW, Atlanta;

‘ Charles J. Helfrich, media direc¬
tor, Donahue & Coe, Loa Angeles;
Saidie Adwom account executive,
KTUL-TV, Tulsa; Mrs. A. Scott
Bullitt, prexy, KING, Seattle.

“Resourcefulness in Promotion
Stations and! Programs” will be
tackled • by -Helen Murray Hall,
Western Manager, Advertising and
Promotibn, NBC, Los Angeles;
Florence Lowe, Washington corre¬
spondent, Variety; Dan Jenkins,
West Coast editor, TV Guide;

your

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! ABC-TV Springs

Charles Russell, director, Radio-
TV, BBD&Q, San Francisco.

Robert J. Burton, veepee Of
BMI will speak at a general ses¬
sion as will Donald McGarinon,
prexy of Westinghouse Broadcast¬
ing Co. A meeting on “Showman¬
ship in Interviewing” will bring
together Wanda Ramey, CBS, Sah
Francisco; Alice Friberg, WCYB-
TV, Bristol, Va.; Elbert Walker,
director, “Queen for a Day.” NBC,
Hollywood; Grant Holcomb, news
reporter, KNXT-CBS, Hollywood.

The topic “Resourcefulness in
Promoting Products and Services”
will be examined by Marjorie
Dean, General Foods, White
Plains, N: Y.; Rubye Graham,
Communications Counselers, N. Y.;
Ruth M. Glass, National Livestock
and Meat Board, Chicago;: Dene
Ratermann, National 4-H Club,
Chicago; Norma Young, KHJ,
Hollywood; Margaret McDonald,
WBAP-TV, Fort Worth and Dean
Dickens, WAGA-TV Atlanta.

“New Resources for Educational
Radio and TV” will be discussed
by Gladys M. Lathari, Sacramento
Unified School Dist„ Sacramento;
Stanley Donner, director of radios
tv, Stanford U„ Palo Alto; David
Parker, educational director, KPIX,
San Francisco, and Lillian Allen,
educational. director, McCiatchy
Broadcasting Co., Sacramento.

Art Ford

Continued from page 21 —

agreed on the record content of
“Ballroom,” The lawyer said the
performer wanted to program his
own music but the station disal¬
lowed it, and that Ford sought to
incorporate some rock ’n’ roll, and
“other music ‘ with a beat.”

Ford, who came to the station
15 years ago and has spent approx¬
imately the past 15 months as
maestro on “Ballroom,” had left
for Brussels without knowledge
that he was going to get bounced.
Station said it feared that the Brus¬
sels’ remotes would suffer if he
went there knowing he was
through.

Ford was accompanied by pro-,
gram manager Hal Moore on the
junket. Though the final decision to
fire Ford and revamp the ljneiip
was made without Moore’s knowl-

A New Rate Card

Following shortly after the NBC-
TV release* of its new discount
plan, ABC-TV has published its
rate card No. 8, which has just be¬
come effective. Web is continuing
to offer what it claims is the
“largest maximum discount of the
three networks,’’’ 32V£%..

Moreover, the new ABC-TV cost
chart accelerates discounts on each
time period bought on a firm and
nan-cancellable 52-week (every
week) basis. This discount . goei
from the past 5% to 7%, and con¬
tinues the 5% discount on each
time period inked on a firm alter¬
nate week basis over a full year

Other big factors on rate card
No. 8 are: founding of rates for
one-minute participations at 22%.
of the 60-minute Class A time rate,
and a 16V£% discount in Class C
and D time (four commercials per
half-fiour and 15% of the 60-min¬
ute rate in Class C and "D time
(six blurbs per half-hour).

New card is holding to past poli¬
cy by requiring a continuation of.
$66,000 as the “minimum cleared
gross” for Class A time buys rath¬
er than a establishing “must buy”
lineup.

Network Gleam

Continued from page 2}

Syndication; “Medic’- “It’s a Great
Life,” CNP; “O.S.S.,” Flamingo
Films.

Additionally, there has been
“77th Bengal Lancers,” Screen.
Gems; “Assignment Foreign Le*'
gion,” CBS Film Sales; “Man
Against Crime,” (redubbed “Fol¬
low That Man”); another 39 epi¬
sodes of “If You HacL.a Million”
MCA TV.

Incidentally, CBS Film Sales is
introing a new series of education¬
al films produced by Mitchell
Hamilburg, titled “Vignettes.”

Ford’s WABD Status

Status of Art Ford’s “Green¬
wich Village Party” on WABD
is up in the air/ WABD, New
York tv station, is owned by
the same group, DuMont
Broadcasting, which also owns
WNEW, the radio station from
which Ford was fired/

Ford is returning from Brus¬
sels for Friday's (25) half-hour
telecast on WABD, but he does
not have a written contract
with DUMont.and his tv show is
presently unsponsored. WABD
likes the quality of the show,
but Ford’s position there has
been colored by two things:
the possibility of signing with
either WNTA or WRCA, com¬
petitive radio outlets which
have tv sisters; the obviously
strained relationships. with
topbrass at DuMont because
of the radio rift.

Mgt. William Morris Agency

LARGE FUNNY MAIN
FOR BENT

[Body, slightly usod, goss with It.l
LFJngsrs and typawrltar attachad.J
If your "comody skits” aro sllppln*
And your Trandtx rato Is showln'
J£V "Mata," tha naw comady tailor,
Wharo all tha stars ar# goln'. .
Las Mata 175* N. Orchid

Hollywood 28,. Calif. HO. 441*1

edge, management said that Moore
will remain the station’s “No. 3
man.”

Collins, who was with WNEW
until he switched to WRCA, left
the NBC flag last Sept. 15 to be¬
come a- jock for KALL, in Salt
Lake. He returned to WNEW as
the voice for the 19 to midnight
cross-the-board slot held through
Friday (18) by Williams.

Another new man was signed to
WNEW. disk jockey ranks by Buck-
ley and Jaeger, Dick Partridge
who spun platters for the two execs
at their privately-owned radio sta¬
tion, WHIM, in Providence: Part¬
ridge got the 4 to 6 p.m. strip:

Ford’s contract, the station said,
still had another four years to run
at the $65,000 “take away” figure,
which constituted a. combination
of salary and average commercial
fees. The WNEW spokesman said
that only the station had the right
to abrogate the Ford pact.

A ^year ago, Jerry Marshall, who
held down the “Ballroom” slot
prior to Ford, parted ways with
WNEW.. But the hassle -that time
was whether Marshall, who pur¬
portedly made some $85;000 year¬
ly, should continue handling all
commercials live, thereby earning
greater fees. Station won its point
and “Ballroom” began taking
“canned” spots. Marshall shifted

ON (VUYCHANNC1ASS5

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' No Mishmash, No Moonlight
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JUST HONEST PUBLICITY AND
EXPLOITATION OR NO FEE
RAY GILES. Publicity /

Write Box Y.V. 1650 VARIETY,

154 W. 46th St.. Now York 36, H.Y.

39

Wednesday, April 23, 1958

fsJSf&lETt

% you and ia £<*L
And tUe entire GUewf «

TONY CHARMOLI
HARRY' ZIMMERMAN

BOR WELLS
JOHN BRADFORD
ARNOLD PEYSER
RAY BRENNER

TICKER FREEMAN
JOE HAMILTON
EARL BROWN

HAL KEMP
GEORGE SCHLATTER
GEORGE HABIB
JULIO Dl BENEDETTO

FRANK SWIG
BOB CARLTON
ANNETTE GAGNON

CLAIR McCOY
JOHN CASAGRANDE
RAOUL MURPHY
COLLINS JOHNSON

HENRY JAFFE

Best Continuing Performance in a Series
Best Musical Variety Series
Best Direction-One Hour
1957

ACADEMY OF TELEVISION ARTS AND SCIENCES

U

40

IIADIO-TELE VISION

ISfifSIETY

From the Production Centres

; Continued l£om page 24 <

ing the Wesfinghouse station altogether, Sandy Spillman leaves KPIX’s
“Money Tree 11 ’ but the snow continues, with a new emcee yet to be se¬
lected. It was right down to the wire between Randal arid Bobby Beers
for the teenage show job, with both-the KOBY deejays wanting it. Ran¬
dal will leave KOBY . ,. . Jim Randblph exiting KSAY, thus making it
a clean sweep of the 10.000-Watter> original jocks—Willie Bryant, Ray
Bruce and now Randolph . . . Genie Condon station manager at San
Mateo’s KVSM, newly attuned to; pops .. . . Richard Burns, ex-KPIX
national sales service co-ordinator, .‘named an account exec:

IIS BOSTON

WIIDH-TV initialing series of haltVhpur jazz shows on “Dateline Bos¬
ton” to start May 5 with John McLelian, WHDH "Top Shelf’.' jazz plat¬
ter show host, emceeing and local plus w. k. jazz artists to be used . . '.
WBZ running anni party at Jug End Barn in. Berkshires Friday (251
week-end with nationally known recording artists joining the station's ,
disk jocks, among,, them. Ethel Smith and Eileen Rodgers, and delega¬
tions from press, and adpubs invited . . . WNAC-TV’s Louise Morgan
flies to Ft. Lauderdale to officiate at the Mrs. America Pageant / . .
Frank Luther, WNAC-TV pub. affairs dir., special emcee of. Patriot’s
Day ceremonies on green at Lexington kicking off "Yankee Homecom¬
ing." tourist attracter designed to bring more than 2,000,000 additional
lookers into N. E. this summer . . .. Harold C. Case, prexy B. U., ad¬
dressed Broadcasting Execs Club of N E. at University Club . . . Ger¬
ry Kearney, WMUR-TV, Manchester, N. H, had third hat. prize winner
of Bold Journey teacher awards program on his show for interview
during Manchester visit . . • Jerry Williams’ WMEX show nabbing hefty
fan mail with its billing “Comment and Controversy" attracting big
flow of phone calls and caller’s voices going out over air in 10:51-1 p.m,
stint... ■■■i

IN DETROIT

Don DeGroot, assistant general manager of WWJ, is chairman of the
newly-organized Michigan Chapter; of Broadcast Pioneers whose 40
members are veterans of at least 20 years in the broadcasting busi¬
ness. Other officers are Les Biedei-man, prexy of Midwestern Broad¬
casting Co. iPaul Bunyon Network), senior vice chairman; Milton
Greenebaum, Saginaw, first vice chairman; Carl Lee, veepee and gem
eral manager. Fetzer Broadcasting-Co., second vice chairman: Barry
Travis, veepee of Gerity Broadcasting Co., third vice chairman; Willard
Schroeder, veepee arid general manager, WOOD-AM & TV, fourth vice
chairman, and William S. Siebert, V/JR secretary-treasurer, was named
secretary-treasurer of the new chapter .. . WWJ-TV will present Thurs¬
day (25) a special film report “The Lonely Ones*” giving viewers a view
into the Pontiac State Hospital for;mental patients ... “Ladies Day,”
popular W.JBK-TV feature; w r iil introduce a new daily contest “Pick a
Purse” in which the home viewerean win cash prizes merely by getting
a phone call and repeating an answer given to a question during the
program.

IN PHILADELPHIA .

Ernie Shier, amusement editor and tv columnist of the Philadelphia
Daily News, ankles sheet to take over as film critic for. the Evening
Bulletin .". . Eddie Newman, at one time carrying the heaviest local
radio schedule, now broadcasting ah all-night radio session on WILM.
Wilmington, Del. . . . WFJL-TV’s Bill Badger left for three-week stay
’ in Europe and the Brussels Fair. Bill Webber and Phil Sheridan will
take over his “Triangle Theatre”Tand- “Movietime U.S.A.” chores
Norman Brooks handling pre-game “Baseball Pressbox” weekends, be¬
fore Phillies* telecasts on WRCV-TV . : . WIP kicking off baseball sea¬
son with new quiz show, “Get a Hit.” Dan Curtis will host ; . . WRCV-
TV hypoing newscaster Vince Leonard’s debut with heavy schedule of
ads, luncheons and personal appearances . . . Ted Mack’s. “Original
Amateur Hour” to conduct auditionls on three consecutive Wednesdays,
beginning April 30, at the John Bartram Hotel,

IN W ASHINGTON

Edwin Roberts, ex Newark, N.J.' ad agency rep. Is new advertising
director of WTOP . .. Kal, Ehrlich !& Merrick, town’s oldest ad agency,
and major time buyers in local market, moving into enlarged- new h.q.

. , . John Panagos, v.p. of United Broadcasting Co., is sole nominee for
vice president of local Ad Club . . William H. Johnson, formerly of

Associated Aerial Survey: Co., is nejv sales sendee supervisor at WTTG
.... Another new staffer at WTTG.(Channel 5) is director Robert O’Con¬
nor . ... Steve Allison, WWDC’s nighttime personality, has debutted a
new baseball tv quiz show, “Bat a Thousand,” at WTTG . . . Danny
Scholl, featured.singer on Jack PaaV Show, here past week to highlight.
“Bal de Paris.”

IN MINNEAPOLIS .

Financed by a Ford Foundation $65,000 grant, a 13-part program
aeries on the Antarctic is being produced by Twin Cities’ educational
station KTCA-TV. It'll include 13,000 feet of on-the-spot film and 2,000
fget of Navy film, the latter showing the setting up of U. S. IGY bases
in the area . ... Jim Borman, WCCD Radio news department head, ap¬
pointed local civil defense public ^affairs director. His assistants will
be KSTP news director William iffcGivera and bis own news editor
Charles Sarjent . f

WHO KILLED MICHAEL
FARMER?

/With Edward R. MurroW, narrator;
psychiatrists, social workers,
educators, parents arid teenage
gangsters

Producer-writer: Jay L. McMullen
Associate producer: Arthur Rabin
60 Mins., Mon/ (21), *8:00 p.iri.
CBS-Radio, New York: (taped)

This Was a far from shrinking
account qf one of the most pressing
problems confronting the Ameri¬
can citizen;. What is Causing juve¬
nile crime arid why are pur, young¬
sters growiriguP with crime and
violent passion in their souls? Tak¬
ing the recent beating to death of
15-year-old Michael ^ Farmer of
Washington: Heights,* N. Y., by
juvenile gangsters. as a case in
point. Unit One of the Public Af-
fairs Dept, of CBS Radio, under
Irving Gitlin’s direction, did an as¬
tonishing microscopic study of what
motivates, such teenage behaviour.

Using the actual voices of the
boys and adults involved in the
Highbridge Park killing of the
polio-crippled Farmer boy. “Who
Killed! Michael Farmer” on CBS
Radio (21) minced no words in put¬
ting .a good deal of the blame on
the public itself.

This was one of the few times in
recent radio history that broad¬
casters had turned in such "a com¬
pelling, unvarnished case, history
of the Story behind juvenile gang
encounters and certainly far more
terrifying Iri its impact than any
crime story, iri fiction. Jay McMul¬
len, the producer-writer and Ar¬
thur Rabiri, associate-producer, of
“Who Killed Michael Farmer?” riot
only reached out to capture the
thoughts of the tragic participants
in this: tension-ridden drama but
also sought the opinions of psychi¬
atrists, judicial officers: and school
officials/ / ;

There were challenging remarks
by such experts as Marion Cohen,
head of the treatment service of
Youth House; Dr. Marjorie Ritt-
wagen, Children’s Court staff psy¬
chiatrist; Deputy Police Commis¬
sioner Walter Arm; Clarence
Leeds, chief probation, officer of
the Children’s Court; John Warren
Hill, chief justice-of the Children’s
Court; Joseph Linda, in charge of
youth parole workers; Murray
Sachs, court liaison officer of the
Board of Education; Criminologist
Lewis Yablonsky of Columbia U.;
Lloyd Johnson, a youth parole offi¬
cer; Ralph . Whelan, executive dir
rector of the City Youth Board, arid
Charles Klein, the worthy private
citizen , who set out to work with
the young gangsters iri an effort to
rehabilitate therii. One of Klein’s
observations should have struck
listeners with the force of a base-
bail bat: “People Would much rath¬
er worry about their own problems
than take part iri community ac¬
tivities:”

But the; tragedy in Highbridge
Park was riot at an. end, as one
could see. The stabbihg arid beat¬
ing' to death of young Michael
would not end juvenile crime on
the upper West Side, nor would it
end in other parts of the country.
At the conclusion of the hour-long
tormenting , study of the Farmer
case, narrator Edward R. Murrow
asked why these conditions con¬
tinue to exist. What was. accom¬
plished by the verdict in the
longest murder trial in New York
City's turbulent history? . The con¬
victed ones were sentenced to in¬
stitutions unable to . rehabilitate
them and from' which they would
return shortly to continue in the
same savage mariner.'/ “The experts
may list all sorts of causes,” Mur-

NOW SHOOTING AT ZIV STUDIO!

Wednesday, April 23, 1953

Television Bureau of Advertising board of directors, on the. way out
to the NAB conclave in L.A., stop over tomorrow (Thurs.) In Lub¬
bock, Tex., for a one-day board powwow. ../

Conclave is in the home town of W. D. (Dub) Rogers, foririer TvB
board chairman. Others at the board meeting will ber L. H. (Bud) Rogers,
WSAZ-TV, Huntington. W. Va.; Campbell ArnOux, WTAR-TV, Nor¬
folk; John P. Blair, Blair-TV; Otto Brandt, of KING-TV, Seattle, Wash.;
i Roger Clipp, TvB secretary of WFIL-TV, Philly; Gordon Gray, WOR-
TV, N.Y.; Alexander W. Dannenbaum, sales veep at Westinghpuse;
Payson Hall, Meredith Publisher’s broadcast chief; Craig Lawrence,
CBS-TV; Glenn Marshall Jr:, WMBR-TV, Jacksonville; Thomas Mc-
Faidden, NBC-TV;. Rogert Tincher, WHTN-TV, Huntington; - - Joseph
Weed, Weed Television.

Nielsen Coverage Service No. 3. national survey on video network
and station county-by-cburity coverage areas, is due to hit subscribers
by late summer, research company said: this week. Field work is cur¬
rently being completed.

Final returns of somewhere oyer 150,000 “ballots” are being:; pro¬
cessed, arid some weeks before: the final report appears, Nielsen expects
to give a county-by-county set ownership count/Last NCS, No. 2, ap¬
peared in the spring of 1956.

Addresses by John C. Doerfer, FCC chairman, arid Harold E. Fel¬
lows, NAB prexy, next week before the annual NAB concave in Los"
Angeles wiil be earned to the public at large over ABC Radio. Doer-
fer’s talk, one of the principal speeches at the convention, will be aired
live Tuesday (29) at 2:30 p.m. Fellows’ will be taped the following aft- '
ernoon for replay at 9:30 p.m.

The running feud between Steve Allen and tv columnist Jack O’Briaa
(N.Y/ Journal-American and Hearst-syndicated) is still running, and in
the. same place. Allen, who last month launched a bitter attack at
O’Brian in the Village Voice, a Greenwich Village weekly, penned a
second attack on Q-’Brian in last week's edition of the Voice.

New attack on O’Brian was in the form of a rebuttal to* at piece de¬
fending O’Brian in an earlier issue by freelance writer and : critic .Nat:
Hentoff.

Thq right radio spot can be a blessing in disguise for literary re¬
searchers. Leo Stein, editor of the ILGWU newspaper Justice, found,
that out in an appearance on WRCA, N.Y,, recently: Appearing on the
“Tex & JinX” show for a discussion of the recent New York loft fire,
he mentioned the Triangle fire in New York, which took 160 lives some
40 years ago; He also mentioned that he’s doing a book on that fire,
but the project .has bogged down because he’s succeeded in tracking
dowri only a few survivors, despite other radio-tv appearances. With¬
in a halfi-hour* 1$ survivors had called in, and Stein figured he’d saved
himself four to six months of. detective work.

Station lineup for the late-night NBC-TV Jack Paar show continues-,
to grow. With an increasing number of CBS and ABC affiliates carry¬
ing the stanza. Current overall total now stands at 114 stations, with
nine non-affiliates, six of whom are CBS'outlets .and three of whom are
ABC primaries.

CBS outlets carrying or signed to carry the show are WPRO-TV,
Providence; WRVA-TV, Richmond; KRNT, Des Moines; KFMB-TV,
Sain Diego; WWL-TV, New Orleans and WHIO-TV, Dayton (WHIG is
the latest to sign for the show and will start carrying it early iri May.)
ABC outlets are WHDH-TV, Boston; WCPO-TV, Cincinnati; and WEWS,
Cleveland. • '

row said. “But they agree on one
answer to why these conditions
continue to exist: We permit them
to.”

Perhaps this documentary would
have been somewhat more fulfill-
> ing arid considerably more valuable
to the listener if it had told him
how to alleviate the grim situa-
tiori. Nonetheless, “Who Killed Mi¬
chael Farmer?” proved a superb
piece of radio journalism.

Bans.

Radio-TV Can’t Depend
On But Single Research

Casals Festival For
NBC or CBS-TV, Mebbe

San Juan* April 22. :

Opener in Casals Festival long¬
hair series was / kinescoped bjr
WIPR-TV for . possible Stateside
programming. Concert will be coq-
sidered by both CBS and NBC ac¬
cording to local spokesmen.

Entire concert series will be.
broadcast on government’s WIPR-
Radio, but tonight’s (Tues.) opener
was also on WIPR-TV. ;

Syracuse, April 22.

Attributing a newspaper-maga¬
zine decline to “blind Teliance” on
circulation counts and a “similar
reliance on one method of meas¬
urement,” researcher Dr. Sidney
Roslow told graduate students at
Syracuse U. that radio and -tele¬
vision might, also suffer a like de¬
cline if the industry ever becomes’
dependent on a single research
source. The president of Pulse
Inc* said there is a definite need
for more than one measurement
“because no absolutely perfect
system of measurement exists—or
will ever be developed.”

RoslowV audience was from the
U.’s Radio & Television Center,
where he was guest) professor! on tv
last week. “The brbadcasting in¬
dustry uses Its research to do more
than just count heads. Where the
Audit Bureau of Advertising pro¬
vides a physical count—the num¬
ber of papers sold—the broad¬
caster,” be explained, “gets more
than just numbers out of research.

“The researcher is igdio and
television gauges, as well as counts,
the audience. We provide data on
social, educational, financial, age
and sex of the listener and viewer,
and~we also provide information of
the effectiveness of programs and
time segments and commercial.”

Schenectady—“Teen Age Barn*”
oldest continuously sponsored pro¬
gram on WRGB-TV, celebrated its
10th. anni Rriday; (13). • = - ^.)

HOLLAND'S :
NO 1 HEADLINER U

mm

HOLUANOBEER

G0M1.S. lmpdrt«Ss¥JI« MWWWmCJCO.. IKC.J
ffew Yorit, i

41

Wednesday, April 23, 1958

P^RiEfr

Lee James Harvey

SOLTERS, O’ROURKE and SABINSON

Congratulate

PETER USTINOV .

author-star of

"ROMANOFF and JULIET”
for winning the EMMY as the best actor

in a single performance

("LIFE OF SAMUEL JOHNSON"
on OMNIBUS—NBC-TV)

Wednesday, April 23, 1958

PVStieFf KAMO-imEVISION 43

NBC Spot Sales I
Free Research To
Prove Its Point

NBC Spot Sales Is making an
unusual offer to get network tele- j
vision advertisers to supplement
their sponsorship with spot sched¬
ules. It’s offering to foot the bill on
Nielsen research which it insists
will demonstrate to the. advertiser
how adding a spot schedule to his
network program will multiply the
number of homes he reaches in key
markets..

Under the offer, the network
sponsor submits an approximate
spot schedule to NBC Spot Sales.
Latter turns the information over
to Nielsen, which- on the basis of
. its . already-collected city-by-city
rating information, figures out the
television homes reached. By the
additional spot schedule. NBC Spot
Sales pays Nielsen, with the adver¬
tiser still under no obligation. NBC
has restricted the offer to analysis
in any of three cities, New York,
Chicago and Los Angeles.

Offer came about through a Niel¬
sen study conducted for NBC Spot
Sales in New York, in Which six
prime time evening shows on all
three webs with a rating ranging
from, low to high were selected and
analyzed. To each of these, Nielsen
added a schedule of 14 20^-second
announcements spread through
daytime, weekends and late eve¬
ning, all on WRCA-TV. Ratings for ,
spots were added to those for the
network shows, and one family
comedy sponsor who ordinarily
reached 12.4% of the N.Y. audience
in a week jumped to a 56% reach,
five times that of the network show
alone and twice as much as theon-
duplicated four-week cumulative
rating of the netwqrk show. That
was the extreme case, but on the
average, the average of the. six
shows combined ,with the spot
schedule would have reached 60.2%
in a single week, more than the
average four-week unduplicated
cumulative of 46.9%.

Enersos Foote

’S5 Continued from pace 25
turn to McCann-Erickson is re¬
lated not to my association with
Geyer 'but my own background in
advertising, i: have concluded after
deep reflection that my greatest
personal usefulness is to a business
with widespread operations such
as those represented at McCann-
Erickson.” Those close to Foote
felt that Geyer Advertising didn’t
offer enough of a Workout for
Foote and he realized he had made
a mistake in leaving McCann-
Erickson. When Marion Harper
Jr. McCann prexy offered Foote
the chance to “return home” he
was delighted.

; Harper said, ‘T am very happy
to welcome Emerson back to Mc¬
Cann-Erickson. As previously, he
will be concerned with creative
advertising and marketing.” Har¬
per went on to Say that Foote was
a colleague with exceptional hu¬
man and professional gifts and
was highly regarded by both the
personnel and chents at McCann-
Erickson.

Insiders at - McCann - Erickson
state that Foote left originally be¬
cause he was unhappy with the ad¬
ministrative detail he was. involved
with. . With Mr. Harper stating
that Foote will be concerned with
.creative advertising and marketing,
the feeling is that both the strong
willed Harper and Foote will be
placated.

Foote was. formerly associated
with McCann from 1951 to until he
left in. 1957. Prior to his associa¬
tion at McCann-Erickson he was
connected with Lord & Taylor
where he was an executive yeepee
and a founder of Foote, Cone &
Belding. He resigned from the
latter agency in 1950.

Miami Review

'. sssiiis Continued from pajee 20
, the channel should be disqualified
for. “misconduct.” Finally, it di¬
rects that the Dept, of Justice be
called to sit in on the hearings.

Court order pointed to a key de¬
cision which requires that appli¬
cants before goveernment agencies

appear with “deep hands?’

With the restrictions imposed on
handling of the case, the Court’s
order places the Commission in an
unusual situation. , When the time
comes, agency will have to go
back to the Court with its finding
on the misconduct issue. Depend¬
ing on the finding, the Court Will
have to decide whether -the grant
should be set aside. Then the
question will arise as to what fur-
I ther proceedings,: if any, should be
held.

Under the circumstances, it’s
pointed out the case is still before
the CdUrt and the FCC is, in a |
sense, in the position of an exam¬
iner. j

It’s also considered significant
that the Court order draws the
Justice Department into the pro¬
ceedings, although it is already
looking into other aspects of the
case. • \ •’

NAB Convention

.' 5 SS Continued from pace 2#
unable to install in ’Frisco because
of union opposition.

Television-film industry will
again be widely represented, and
has been allocated . the Monday
morning space on the calendar for
the now-annual panel sessions on
syndicated and feature film. Tele¬
film boys will also hold ‘an annual
reception that night. As per usual,
some of the companies will “break”
with new product at the conven¬
tion—MCA is expected to unveil
its sales plan, and start taking or¬
ders for the Paramount library,
CBS-TV Film Sales will unveil four
new packages, three of them new¬
ly-acquired / reruns-off-network,
“Mr. Adams & Eve,” “You Are
There” and “The Eve Arden
Show;” Vidpixers again will con¬
stitute the razzle-dazzle element of
the convention, with a greater num¬
ber of stars on hand because of the
Coast locale.

Other sessions will include the
annual FM meeting, the annual
Code Review report, panel session
on station use of color, several ra¬
dio sessions and speeches by con¬
vention keynoter Frank Stanton,
FCC chairman John C. Doerfer,
McCann-EricksonJ prez Marion
Harper Jr.

Keep TV in N.Y.’ Academy Bid .
Brews Tiff With Coast Chapter

New York chapter of the Acad¬
emy of Television Arts & Sciences,
at an open membership meeting
Monday (21) unanimously passed a
controversial motion. They 'moved
to organize a committee “for the
expansion and improvement of tel¬
evision in New York” and they
accepted help that may be forth¬
coming from organizations “whose
interests parallel .those of the New
York chapter.”

. The “keep tv in N.Y.” motion is
almost certain to alienate members
of the Coast chapter of AT AS. Pre¬
vious measures by ATAS members
were curtailed through fear, of
alienating the Coast, which has
been getting more arid more of
video’s production largesse. *' -
- Film Producers Assn, of N.Y. was
represented at the Academy/annual
open meeting. Yesterday HTues.)
the film group met with Mayor
Robert F. Wagner to present de¬
mands, which according to a de¬
scription given Monday, were, goihg
to be small. Wallace Ross of FPA
said hi$ group was going to ask
“alleviation of the sales tax” and
“less graft” from police during/
location shooting and from city in¬
spectors concerning in-studio oper¬
ations. Ross told ATAS. members
“will join with you . . . tq help
promote New York.”

From the floor, Irwin Feldman,
counsel for the scenic designers and
other New York craft unions, began
the potshots. The annual meeting
of the Gotham chapter has become
the traditional soundboarding for
dissenters, and Feldman drew a
-round of applause for his com¬
ments directed at city officials. He
said it was “legitimate political
action to persuade candidates for
office to do at least as much for
the (television) - industry as they
were Willing to do for professional
baseball.” He. was referring to
Mayor Wagner’s last-ditch effort
to keep the Dodgers in New York.
And he added that hotel owners
were able to get the tax-free Coli¬
seum to draw convention goers by

means of massing an impressive
propaganda instrument pointing
out that the Gotham potential from
conventions constituted a “$1,000,-
000,000 business.”

Feldman suggested that indus¬
try fact-finders substantiate the
amount of business brought to New
York by video, for the purposes of
swaying city officials. There Is no
such figure available anywhere at
present, according to the Academy.

Other ATAS members cautioned
that the networks might, not do
anything about building a tv centre
in N.Y. even if they received help
from the city.

Producer David Susskind de¬
plored Working through the Acad¬
emy to keep tv in New York,
since, he said, “within the frame¬
work of the national Academy we
cannot accomplish what we seek.
Better than 50% of bur. member¬
ship belongs to the enemy. I think
also there is very little hope to gel
the networks to accept the free
land, if it were free, and then
millions to build there.”

“Only effective thing we cai
really do . . ; is try to conceive
neW television shows* clearly su¬
perior to the junk being done in
California, that have to be boilght
Tape will do more to bring back
live television than anything else—
and live tv means New York,” Suss-
kirid said. "The. Academy cannot
become an effective pressure group
because a’pressure group demands
cohesion and we don’t have that.”

Lichtenstein to NTA

Irv Lichtenstein, whose lasl'
berth was with American Broad¬
casting Network, has signed on
with National Telefilm Associates
as exploitation director of the dis--
tribbery’s owned & operated radio
and tv stations.

Lichtenstein was promotion-ex¬
ploitation director for ABN, having
come to New York relatively few
months ago from WWDG, Wash¬
ington.

to

PHIL SILVERS SHOW

in winning the

Academy of TV Arts and Sciences Award
for “THE BEST COMEDY WRITING”

Writers—

BILLY FRIEDBERG

ARNOLD ROSEN and COLEMAN JACOBY
SID ZELINKA and ANDY RUSSELL
PHIL SHARP TONY WEBSTER

FRANK COOPER ASSOCIATES

NEW YORK HOLLYWOOD

44

BAPIO-TKLEVISlOiV PTtSSIETT Vednesday, AprU 23, 1958

Anti-Nazi fix Gripes

— Continued fr*>m pace. 22

sociation with the KVOS-TV vs.
embassy hassle, in February. ‘‘We
have one store right in, the center
of them (German folk) where
there's an eight blocks by four
blocks concentration. We even
have some German salesmen, who
are unhappy about, it- We have
requested (to CBUT-TV) that this
type of picture, hitting one group
of people, should have our spots
taken off for the occasion." Ryan
said that he did not believe the
press, meaning tv this case, should
be restricted, but with regard to
offending telepix, "if it were to
continue, it’s a very bad thing."

Dr. Liebrecht. German consul,
said he met with video Outlet's
heads, "who seemed very con*
cerned,” and had appealed to Dr.
W. G. Black, immigration citizen¬
ship liaison officer to aid his plea
to drop objectionable pix from tv
rosters. "Dr. Black is very unappy
about the whole thing," he said.

Immigration officer told Variety,
•‘Bellingham (KVOS-TV) showed
four of these , in one week, recent¬
ly, which was a bit thick. I know
it is all negative, destructive and
harmful,, instead of stressing con¬
structive integration of ethnic
groups. Of course, I. realize the
Importance of civil liberties, espe¬
cially w r ith reference to the press—

( but I don't believe these are a
license to foolishness.

I “It seems to me that the trouble
is fuzzy thinking by fuzzy film pro¬
ducers who fail to differentiate
between good programs and propa¬
ganda,” he continued, "and one
Should remember that most of our
German citizens here were mostly
Children when Hitler was in power/
(and many of them suffered under
the Nazis. 1 know many people
Iwho are bitterly anti-Nazi who are
[still shamed by .(showing of) such
[films on television." Official
stressed that "the major ethnic ele¬
ments are working in very well
here. They, obey our laws, and
lare in all Ways good people. Most
Of them are naturalized and are
[now Canadians.”

I While at this stage. CBUT-TV
brass had no comment on consul’s
[protests, Macce Munro, head of
station's commercial dept., was
[fretting about German attacks on
ABC-TV and was anxious to clarify
advertiser's position in conflict, said
[film was “merely used as a vehicle
;for' spot and flash availability,"
[that store had no control over what:
.film was., aired or knowledge of
[program content.

i ‘Theme’ Packages

Continued from page 23 —^

award for any news commentator
"other than Ed Murrow.”

Technically, the show was better
than its predecessors, except for
its. four-way split screen number,
the Teleprompter and the failure
of the announcers to identify those
accepting awards in lieu of the
actual winner (or as in the. case
of a program award, name of the
producer).... Cameras caught the
winners quickly; followed them
smoothly, up to the rostrum!
Switches from coast to. coast were
clean and on cue. Producer Wil¬
liam Kayden and. his directors,'
Craig Allen and William Benning¬
ton, can take bows on that score, j
Commercials, for P&G’s Lilt, and I
Pontiac, were done via film hilt
With live introes by Laraine Day
(for Lilt) and Jayne Meadows for
Pontiac. Copy was somewhat im
coherent and didn’t help the
prestige of the occasion any.

Chan.

Tele Reviews

SSSS Continued from page 27=55
done before, it often betrays the
not-so-profOund. It’s, quite possible,
for Whatever the distinction is
worth, that Drees was the first to
dub the defunct St. Louis Browns
unequivocally "the worst team in
the history of the major leagues."
Previous holders of. that Opinion,
it’s recalled, protected themselves
with some qualifying adverb like
"possibly”. Or "perhaps." It’s this]
kind of forthright: phrase presum¬
ably that separates the Drees com¬
mentary from the* ordinary run.

Les.

with Wallace Beefy on top. of the
marquee.

: NTA wrapped up a neat Christ¬
mas package on its film network,
with the four Shirley Temple spe¬
cials, which garnered good spon¬
sorship support;

As the pix pool grows smaller
(Paramount’s pre-’48 is the last
library to be put on the video
block), there’s expected to. be an
Upsurge In "thematic” packaging
and telecasting, a la AAP’s Gold
Mine Library, reruns Which AAP
Jhas broken, down into packages of
horror, comedy,. dramatic; anthol¬
ogy and westerns:

That Floyd's a helluva bell¬
ringer tool His good times
campaign has caught on like
wildfire. Viewers are flood-;
ing Joe’s KEL-O-LAND
switchboards and mailrooms
with “business is good” re¬
ports; and each item is beamed
back to the KELO group’s
four-state audience.* The
Bellringer campaign confirms
two statistical facts-—today’s
most lucrative market is
KEL-O-LAND; and KELO-TV
with its booster stations
gets you there fast!

• m million plus peo¬
ple In South Da¬
kota. Iowa. Minne¬
sota. Nebraska.

CBS • ABC * NBC

KELDUIIl

KELO TV SIOUX FALLS

Feature as Pilot

Continued from page 23
to sell a number of properties via
presentations, but found that other
than engendering interest on the
ad agency level,, it could hot cop
a deal without a pilot. It will come
in with si pilot on "El Coyote" next
month for.national sale.

As far as again attempting to
use a feature film as a pilot for a
projected telefilm. series, RKO. will
reexamine that avenue. more carer
fully before, embarking on another
"Heidi" venture. It’s hard to come
by the twin of having a tip top
feature and telefilm show at the
same time.

Oonirat Offices: Sioux Falls, S. D.
JOE FLOYD, Prasldant
Evans Nord, Gtn.Mgr.

Larry Bantson, V.P,.
REPRESENTED by H R
In Minneapolis:. Biilmer & Johnson, Inc.

Game Shows

Continued from page 21
programs—both have their fourth
outings this week;—may well mean
a major shift of sponsor interest
away from the game shows for
next fall. [ Both entries were eyed
in the trade as possible bellweth¬
ers, since "Dollar’ involved a home
giveaway While, “Wingo” had as its
potential top a prize of $250,000.

Idea of big money and the home-
prize feature had intrigued the in¬
terest of sponsors, the latter in
particular because of the spectacu¬
lar daytime successes of "Price Is
Right” and "Dotto," which employ
the home device. (Success story on
"Price” at night has also been eyed
enviably by the trade.) But with
neither "Wingb" nor "Dollar" tak¬
ing; off as had been hoped, and
with the failure of the home-prize
device on "$64,000 Question" to
generate much audience enthusi¬
asm, the ardor of Madison Aye.
toward the game shows may be>be-
ginning to cool.

Emmy Awards

S Continued from page -27'.;

Immortal words of William S.
Paley, president (sic) of CBS, ‘Get I
out of the way, Hubbell,. you’re
blocking my camera shot’." J

Silvers, too, got in his licks, as
when eight of his writers trouped
up for the best comedy writing
award and he wailed; '"But I’m
a great ad. libber," and reached
over to one of the eight winners
and with a handshake said, "I don’t
think I’ve ever had the pleasure."
Earlier, referring: to the . shift of
the New York origination from the
7th Regt. Armory to the NBC
studios, Silvers : pointed to the
glamourous origination from the
Coconut Grove on the Coast, then
said, "And here we are in the NBC
stock room."

Danny Thomas, Who shared the
emceeing chores with Silvers, had
less luck. He managed to get off
a story or two at^the beginning
of the evening, but thereafter wore
a harried look because all he.could
do was to get the presenters and
awards on and off as quickly as
possible. Another reason for limit¬
ing those awards:

Evening had a couple of sour
notes too. Couple of the comics
made reference to Berle’s running
over, and they made it plain they
weren’t happy about the fact;
something they should have, kept
to themselves-and made a family,
instead of a public, affair. Hardly
received With enthusiasm, either,
was CBS director of news John
Day’s comment when accepting the
news commentary award for Ed
Murrow to the effect that the
Academy: ought to create a new

Syndication—NAB

5m Continued from page 23
efficient conduct of NAB annua
conventions. ; The board Wantei
associate members, such as syndi
cators, to conduct their biz at re
gional meets, rather than the bl;
annual event.. The Phoenix rulin;
pertains to the 1959 annual meel
and’ perhaps thereafter.

Film syndicators are expected t
meet next week in Los Arigele
arid map future plans re NAE
Most syndicators resent the rulinf
but feel that if they are not wanted
the only thing to do is to pull oul
Leslie Harris,: CBS Film Sales top
per, questions the wisdom of th
ruling, pointing out the importan
role film plays in today’s statio
operations.

WSYR-TV PICKS UP
CANCER OPERATION

Syracuse, April 22.

WSYR-TV scored a first in Its
market by moving its cameras in
the operating room of Syracuse
General Hospital oil Sunday (13) to
air an actual cancer operation.
Special event was a 60-minute pro¬
gram. in cooperation with local
medical society and traced the
medical treatment of a cancer pa¬
tient from her initial visit to medi¬
co through the operation! Six of
the top medicos in Syracuse faced
the .camera to do a running explan¬
ation of every phase of the. pro¬
gram.

Kay Russell/ hostess of WSYR-
TV-’s “Ladies Day" show inoderated
the program and E. R. ‘Curly’
Vadeboncoeur, station prexy, Who
is also State president of the Amer¬
ican Cancer Society, wrapped it up
with a brief talk on what the
home audience could do in the
fight against cancer.

TV Followup Comment

S 555 ^ 5=5 Continued from page 27 —s :

Livingstone Were, uneven, "You’re
A Hero” arid "We’re on Our Way"
far out ahead of the other mediocre
entries. Kuldip Sirigh did okay as
Aladdin’s son, but there was a dis¬
turbing quality when he: sang, the
dubbed in singing voice seeming
to have a different quality than
Singh’s.

: Sue Erigland ' was pretty as Sil-
yerbud, the heroine. Jack Albert¬
son and Joey Faye as the comic
princes appeared straight out of
burlesque, mouthing such lines as
"A Horse, A Horse. My Carpet for
A Horse," or "Do You Happen to
know a used camel dealer?" Lines
similar, to these flavored the entire
proceedings.'

Sets by Sidney Clifford also were
incongruous, being something be¬
tween reality, and abstractions.; Di¬
rection by Robert B. Sinclair failed
to retain a dominant flavor. Pro¬
duction was by Henry Jaffe Enter-,
prises In association with Screen
Gems, under the aegis of producer
Alvin Cooperman.- Others in the
cast included Charles Haltpn, Billy
Curtis, Angelo Rossitto, Eugene
Jackson III, and Roy Jenson.

Shirley Temple was fetching as
the hostess. Horo.

Person-To-Person

: Edward R. Murrow. apparently
hit some difficulties Friday (18)
when the Maurice Chevalier inter¬
view fell out at the last minute,
and a quick substitution of Russell
Wright was made. Wright, the in¬
dustrial designer, who occupied the
last half of the show was handi¬
capped, by some technical difficul¬
ties, particularly in the lighting de¬
partment, put generally provided a
satisfactory interview. He seemed
anxious to show everything that he
did, took a deep pride in his work,
and seemed like a pleasant person¬
ality. However, it does seem
strange that Wright and a small
daughter should rattle around in a
big town house in New York. What¬
ever happened to Mrs. Wright
seemed like a legitimate query in
this show.

The joint interview of Mr. and
Mrs. Wayne W. Parrish was a dis¬
mal display ariiid posh surrounding,
Parrish is the president and pub¬
lisher of American Aviation Publi¬
cations while Mrs. Parrish is known
professionally as Frances Knight,
director of the State Department’s
Passport Office. It’s seems fair to
query Miss Knight on her stance on
travel to some of the forbidden sec¬
tions of the world. Does she re¬
gard the ban on a newspaperman’s
travel to Red China as an abridge¬
ment of freedom of the press, or is
the right to travel one of the free¬
doms guaranteed along with the
other freedoms? Her boss, John
Foster Dulles, has his views, but
she as an individual must also have
some thoughts on the subject. As
a newspaperman who has probed
in the dark spots for truth. Mur¬
row seemingly has an obligation to
seek out the truth from persons in
power. As for Parrish, he makes a
hobby of collecting airports. He’s
gotta stop at every airfield serv¬
iced by chartered airliners.

Murrow’s interview in Miss
Knight's case particuarly, seemed
designed at concealment rather
than any degree of edification.
This session seemed particuarly
lacklustre. Jose.

Nigh Adventure.

As this Delco-Remy sponsored
series reached Its sixth episode
Saturday (19) on CBS-TV, it be¬
came clearer than ever that the

travelogs suffer from too much
Lowell Thomas. But even traveller
Thomas’ Windy fatuousness could
not ruin the wonder of the photog¬
raphy as “iJigh Adventure” rum¬
bled (by elephant) across Bengal¬
ese plains arid jungles.

Thomas changes cameramen for
each episode, as a rule,' and the
star of this one was an Indian
lenser, M. Ram. His pictures of an
elephant hunt; of natives in fas¬
cinating closeup and of the finals
exhausting and vivid chase of a .
irian-eating tiger were great—and
if the viewers were able to see the
original color'prints, stanza would
have been just that much better.

Trouble, as usual, was that the
host - narrator oversimplified his
spiel. He has a penchant this
time for inane rhetorical ques¬
tions, and, in doing his own writ¬
ing, he failed to get the most in ..
meaning jjnd clarity out Of the fine
photographic arrangements he got
from Ram and director. Willard
Van Dyke.

That tiger hunt of which much
more could pa said, couldn't miss.
The 'natural- sequence of events
were of themselves nerve-tingling,
and the sharp closeups of the pred¬
atory animal gave a sense of
danger. Art, ,

Peter De Rose

The week of April 23-30th has
been designated as “Peter De
Rose Memorial Week,” com¬
memorating the 5 th anniversary
of the death of the composer of
“Deep Purple,” “Wagon Wheels”
and^many.other popular hits. In;
addition to his brilliant career
as a composer and radio pioneer,
he will always he remembered
as a beloved figure in his own
time.

TV BRAIN

(Producer )

FOR SALE

Prosontly omployod stilting blggsr
challongo. Hava S yrs. know how.
Now York. BOX V-l4-4f, Variety
754 W. 44th St. Now York 34

Contact: RICHARD A. HARPER, General SalesMgr.
MGM-TV, a service of loew's Incorporated
1540 Iroodway. New York 36, N . Y. • JUdsoe 2-2000

Vedn«day, April 23, 1958

PERXBFt

MUSIC

43

BMI PATS ITSELF ON THE BUCK

Dallas, April 22, 4-

RCA Victor yeepee and gen¬
eral manager George R, Marek, at
a meeting here of the Dallas Retail
Record Dealers Assn., one of the
pioneer trade organizations of its
type in the country, ; told the deal¬
ers: “You cannot wish the price-
cutter out of business. You must
meet him exactly the way Neiman-
Marcus meets a bargain basement
outfit—by. service

“The record business is turning
into a jnass; business. Don’t be
qfraid of it. You cannot resist rec¬
ords going into non-record outlets.
This: is a good thing for you be¬
cause it starts the. music habit”

• Before the 70-odd dealers and.
district executives, * Marek; traced
the growth of the disk business
from its'-lowest* ebb in 1949 with a
gross of a few million to its ap-.
proximately $400,000,000 annual
take. Labels alone have increased
from 65 in 1945 to some 3,100 at
last count. Together with packaged
goods : aiiid " audio components,
Marek estimated it a $1,000,000,000-
a-year business.

Marek envisioned continued ex¬
pansion of. the business, even
though some segments of the econ¬
omy are sagging. Music has “be¬
come an integral part of life .'.. a
fundamental commodity ... food
for the soul . . _

Stereo disks, other technical im¬
provements, new and better 4 re¬
producing equipment and the trend
to living at home were factors
cited by Marek for the envisioned
boom in music.”

Marek recalled that years ago
there was only one kind of record
—“a 10-inch disk and it didn’t
matter very much how. you sold it”
Now it has gotten somewhat com¬
plicated, Marek conceded. With
popular .albums, classical albums
With various categories of these
and a multitude of single disk rec¬
ords. .. . .*■•/ '

The executive predicted mon¬
aural tape was definitely on its
way out. He would not hazardwhat
proportion of the business dollar
in the industry would go to stereo
disks or tapes.

mr disk’s 400,000
IN GERMANY

Berlin, April 15.

According to .the German Philips
headquarters . (Hamburg), more
than 400,000 copies of Mitch Mil¬
ler’s “March From the River Kwai”
have already been sold in this
country. .This is a nearly sensa¬
tional record when it’s considered
that this disk Was released (togeth¬
er with the German preem of Co¬
lumbia’s “Bridge On River KWai”)
only five weeks ago.

The domestic demand for this
recording is such that Philips had
to ask foreign factories tp join in
the pressing efforts. “Kwai” stands
a good chance to become this coun¬
try’s biggest seller of the year. It
may also replace the popular Ger¬
man “Sportpalast Waltz.” Latter,
also a whistled melody, is locally
a favorite item for sports events—*
during intermissions, for example.

Local 47 Asks PetriUo
To Resume Studio Talks

Hollywood, April 22.

With . the musicians’ strike
against the major studios going in¬
to the 10th week. Local 47 prexy
Eliot. Daniel has. wired Federation
prexy James C. Petrillo to come
here and personally-try to resume
negotiations for settlement.

Hardie Rafcliffe, prexy of ; the
International Federation of Musi¬
cians, has advised the ATM that
the scoring of all American pix in
Vienna has been stopped. Rat¬
cliffe said that the billy reason At
fred HitohcrickY Paramount film,
“Vertigp” was tuned In that city,
^vas because the musicians at that
time had not been "advised of the
boycott ef'run-a way pix, arid that
in the future Vienna musicians will
Join the boycott.

New SPA lag: Amer. Guild
M Authors & Composers

The council of the Songwriters
Protective Assn, has riioved to
change the name of the organiza¬
tion to American Guild of Authors
& Composers. New namej it’s felt,
would better describe SPA’s mem¬
bership which includes, besides
songwriters, lyricists Yrid compos¬
ers in all fields, of music," The pro¬
posal for a name switch has been
submitted "to SPA’s membership
in a referendum.

Another proposal involves the
creation jaf honorary members of
the organization’s council for mem¬
bers ; who have served SPA
over a long period but are current¬
ly unable to participate actively in
the committee’s work. •:

- Election of seven members of
the 21-man SPA /council for a
three-year period is how being
held. •

Dick Clark Gets
Into Rock V Roll
Concert Business

Dick Clark will be the next
disk jockey to take the rock *n’
roll concert package route. Dee jay
Alan Freed is currently on a six
week r’n’r swing around the
country..

The Clark package is being or¬
ganized by Milt Shaw, prexy of the
Shaw*” Agency, for a kickoff May
30 at either New York’s Madison
Square Garden or Brooklyn’s Eb-
bets Fields The -Shaw office cur-]
rently is lining up acts for the
unit Which will be tagged “Dick
Clark’s Caravan.”

Clark will not change his Phila¬
delphia tv schedule to make ap¬
pearances With the “Caravan “ but
wilt emcee all those dates which
he can make by commuting or
quick plane hops. Phil Landwehr
is acting as talent co-ordinator for
Clark in New York and. will work
with the Shaw office in prepar¬
ing the package. Agency’s pact
with Clark calls for a minimum
of eight weeks. Shaw figures that
the askirig price for the package
will be between $10,000 and $12,000
a night.

RANK RECORDS TO BOW
IN BRIT. IN 3 MONTHS

Loridon, April 22.

The Rank Organization will have
its own record label on the market
in around three months. This
follows the formation . of a new
company. Rank Records. Ltd., . re¬
cently set up to put the wheels in
motion for the venture, which has
been under consideration for some
time. * ■' '

- J. D. Ralph, a key. man in the
new setup, said : that a “secret”
scheme to combat distribution dif¬
ficulties (which have been encoun¬
tered by other companies during
|-the formation stages of new labels.)
has been discussed jmd will be put
into operatimr shortly. Details,
however,* are being kept under
wraps.

He said that at the moment sev¬
eral small Yank labels were being
paged toi supply: material for. Rank
pressings but these, , too, were not
yet off the secret list. At a later
stage the new company might set
up its own pressing plant but at
the irioment would use established
facilities. Distribution will certain¬
ly Include Rank theatres and dance
halls, and it is planned to open a
number of stores through which
they could retail the platters.

By FLORENCE LOWE/
Washington, April 22.

It was BMPs turn at bat last
week at the hearings on the Smath-
ers’ Bill to bar broadcasters from
owning ari interest In the perform¬
ing rights organization. For three
days of smooth, carefully prepared
presentation, BMI witnesses told a
Senate Interstate Commerce sub¬
committee it should pigeonhole the
bill ASCAP is pushing strongly.
BMI made these points and
charges: '

1. ASCAP has been a closed
corporation, generally barring: com¬
posers Ynd publishers of country
arid gospel music, whereas BMI
welcomes all.

2. BMI. -by its open door policy,
has brought about a striking -change
in the; music business. It has
brought hundreds of new names
and faces into a business which Was
dominated by a small handful pre¬
viously.

,3. The real reason for the
Smathers Bill is an effort by
ASCAP to regain the position of
“monopoly” it previously held in
the performing rights field.

- 4. Broadcast stations . and net¬
works do not unfairly favor BMI
music as charged ; by. ASCAP. On
the contrary, the broadcasters play
iriuch more ASCAP than BMI mu¬
sic, and the stations which play
the most BMI music are the small
indies which own no BMI stock.

5. Country inusic is riot “trash”
as charged previously by an ASCAP
witness, but is truly a native mu¬
sic which the public in inany areas
of the nation prefers over the
(Continued on page 52)

Mitch Miller, Columbia Records*
director of pop artists & repertoire,
has realigned his pop department,
upping Al Ham and Irving Towns-
erid and shifting Stan Kavan’s
duties.

Ham has been set as director of
pop singles a&r, assisting Miller in
all activities, Tony Piano will assist
Ham in the single records produc¬
tion. Townsend, who’s been in the
pop album department for the past
Several years, has been named exec
producer of the pop album division
reporting to Miller. Assisting
Townsend will be Calvin. Lampley,
Robert Prince -and Ernest Alt¬
schuler:

Kavan has been transferred to
the pop department from Col’s
sales division to take over the new¬
ly created post of project director.
He’ll be responsible for artist li¬
aison, coordination of a&r products
and services, and motion picture
soundtrack negotiations.

Stiil reporting directly to Miller
are Percy Faith and Frank DeVol,
east and west, coast musical, direc¬
tors, respectively, and Don Law,
director of country and western
a&r. . .

on Fireworks; defers Hum

MGM Records Is the latest disk-
ery to follow the price hike trend.
Label is boosting the price on its
longhair album. line to $4.98 from
$3.98 arid the price of its pop sin¬
gles to 98c from the previous 89c,
Singles from MGM’s new subsid
label. Cub Records, will also be
priced at 98c. The hike goes irito
effect May : 1.

Label is holding the $3.98 price
on its pop album line and the
$4.98 price on its soundtrack sets
arid original cast albums.

Push (or a G.M.

Paul Cunningham, prexy of the
American Society of Composers,
Authors & Publishers, was re¬
elected to serve a third term of.
one. year by the board last week.
Under ASCAP’s bylaws, the maxi¬
mum term for the president ; is
. three consecutive years.

Issue of a successor for Cunning¬
ham is expected to arise early next
year along with the proposal to
hire -a general rnanager. for the
Society. Advocates of a g.rii. point
out that an adininistrator to handle
the day-to-day operation of the
Society would permit the election
of a top name songwriter as prexy.
Currently, the prexy post involves
much, adriiinjstration work, and
writers such as Oscar Hammerstein
2d who has been frequently men¬
tioned for the prexy spot, have
refused to accept the nomination.

; Along with Cunningham’s reelec¬
tion, the board named Deems Tay¬
lor as secretary. Taylor, who re¬
placed John Tasker Howard, is
a former ASCAP prexy and is
aniong the potential candidates
for that spot next year. Other
officers of the Society are Louis
Bernstein and Otto Harbach, vice-
presidents; Frank H. Conner, treas¬
urer; George W. Meyer, assistant
secretary, and Jack Bregman, as¬
sistant treasurer.

TENN/SO WEN BRADLEY
HEADS m AT DECCA

. Owen Bradley, veteran Decca re¬
cording artist, has been named
head of the diskery’s country &
western artists & repertoire opera¬
tion, wortring under a&r v r p. Milt
Gabler. Bradley steps into the va¬
cancy created by. the moveover of
Paul Cohen to Coral as that label’s
a&r chief. .

In taking his new Decca post,
Bradley resigned as musical direc¬
tor of WSM in Nashville with which
he has been. Since 1940. He’ll con¬
tinue to headquarter in Nashville.

Washington, April 22.

The dramatic growth of the music biz. since 1939, when Broad¬
cast Music Inc. was organized, was stressed.in the Smathers Bill
testimony of BMI board chairman Sidney M. Kaye last week; He
cited the following statistics:

(1) In 1939, broadcasters paid ASCAP approximately $5,000,000 a
year. Today, they pay ASCAP over $20,000,000. In addition, broad¬
casters pay BMI an additional $9,000,000 for performance rights.

(2) In 1939, there were about 1,100 writers and 137 publishers

sharing the performance revenue. "Today, over 6,000 writers and
3,500 publishers get part of the melon. ..

(3) In 1939, most writers getting performance rights were, lo¬

cated either in New York or Hollywood. Today, they are in every
state of the union. .

(4) In 1939,. publishers were located in only nine states. Today,
there are firms in 46 states.

(5) In 1939, there were 24 established disk firms, in three states,
doing a business of approximately $25,000,000 a. year. Today, there
are hundreds of labels in 46 states, doing a business of $400,000,-
000 a year.

Contract negotiations between
the Songwriters Protective Assn,
and; the music publishers, which
are . due to start within the next;
few months, are not expected to
run smoothly. The current 10-year
pact, which originally expired at-
the end of 1956, has been extend¬
ed to the end of this year.

A couple of major companies
have indicated that they probably
will riot sign a new pact with SPA.
One spokesman stated that the
bulk of the hit songs today, are not
being written by SPA members in.
any case; .If it’s necessary to deal
With an: SPA writer, the publisher ;
stated, that the SPA pact, or a
close variation of it, could be used
for that purpose. The specific SPA •
form, however, cannot be used..
since it’s believed that the Copy¬
right Act protects, it.

SPA execs, on the other hand, i
wonder what all the yelling is-
about so early in the game. To
date the songwriters. have , not
given the slightest hint about what
they will ask for. An idea of what
the SPA wants will be disclosed
when preliiriinary meetings start
with the Music Publishers Protec¬
tive Assn, some time next month;
SPA also has asked non-MPPA
publishers to set up' negotiating
committees. Talks will be held in
New York and Hollywood.

Since its formation in the early
1930s, SPA has won decisive gains
for the songwriters with regard to
control of the copyright. In addi¬
tion to setting up a 50% split on
mechanical coin with the publish¬
ers and minimum sheet music roy¬
alties, the SPA basic pact auto-
riiatically provides for the return
of the copyright to the writer after
the first term of 28 years.

The publishers are wondering
Whether SPA is aiming to extend
the gains made by the writers.
One direction still open is the mat¬
ter of performance rights ori tunes
sold to films. Since ASCAP, no
longer licenses tubes for films,
SPA general counsel John Seh^il-
man has proposed the formation
of a new agency, in which the
writers arid publishers would
shafe 50%, for clearing both the
performance: and synchronization
rights on pic tunes.

CONKLING ADDS EXECS
TO WBDISKERY STAFF

Hollywood, April 22.

... James B. Conkling, prexy of War¬
ners new recording company, has
named Lowell Frank to the post
of director of recording, and Irving
Iserson, operations manager for the
label, quartering in N. Y. Latter
was formerly treasurer and gen¬
eral manager of Angel Records.

Trank, at one time with Colum¬
bia. Records, joins WB diskery
next month, and will be responsible
for building up a recording en¬
gineering staff. Last 1 week com¬
pany’s initial pactee Connie Stevens
cut four sides of a projected album
under supervision of Lou Busch.

For Release in Britain

London, April 15.

As of last week Capitol ceased
pressing 78 rpm disks for British
release* except, for artists of the \
calibre of Sinatra. The 45 rpm disks
will be the new standard size and
will sell at. the same price as cur¬
rent 78’s.

It’s figured that Capitol’s deci¬
sion will be followed by other com¬
panies.

Hansen to Coral A&R

Paul Cohen, new artists& reper¬
toire, chief at Coral Records, has
added Jack Hansen to the a&r staff.
Dick Jacobs continues as Cork’s
musical director.

Hansen, an arranger-conductor,
has been; associated with the Jan
Savitt and Fred Waring orchs.

46

MUSIC

PSAtlEFr

Wednesday, April 23, 1958

Jocks, Jukes and Disks

By MIKE GROS3

Jimmie Rodgers (Roulette). “SE--. FORE' YOU KNOW IT” (Mibern*)
CRETLY" (Planitary*) is another;: is a quiet mixture of country-rock

in top vocal styling.. .. 1 * ••• ,,i • ■

A MIRACLE*’ lPlanetary*) has an. Arnold in a country beat with
attractive folk beat that can dor some rocking overtones that will
well in spinning circles. -A win friends in the jock and juke

The Four Preps (Capitol). “STOP,

BABY" (Bourne*) looks to follow

tip their “26 Miles” Click. It's got
a stylized beat and a vocal pattern;
that can't miss. “BIG . MAN"
(Beechwoodt.) is average material:
that’s helped by a good vocal:
attack. j

Art Money Orch (MGM).-;
“SOMETHING’S ALWAYS HAP-;
PENING ALONG THE RIVER’\j
(Stratford*! can make the march:
happen again as a pop winner the;
way Art Mooney's orch and chorus*
take it for a breezy ride. Tune’s
out of the legit production, “Say*
Darling;” “LOUELLA" (Diana*)!
gets by in an oldfashioned orch:
and chorus blending.

Jo Stafford (Columbia). “I MAY
NEVER PASS THIS WAY AGAIN ”j
(Oval*) is a stickout ballad that
Jo Stafford makes completely ap-l
pealing and gives it a clicko potent
tial "IT WON’T BE EASY’!

market.

John. D. Loudermllk (Columbia).
“YEARBOOK" (Bentleyt) gets the
newcomer from North Carolina off
to a fine start with a romantic
rockabilly mood that wilt appeal to
the highschool mob. “SUZIE’S
HOUSE" (Peert) widens his* range
to show that he can handle a
swinging rocker along with the
best of them.

. Gene Yincent (Capitol). “TRUE.
TQ . YOU" (Lady Mac"') . is true to j
the rockabilly beat and Gene Vin¬
cent works it into a side with a
high spinning potential. “BABY
BLUE” (Central Songst) sets Vin¬
cent in a blues shouting groove
and he does well by it,, too.

The Sheppard Sisters (Mercury).
“A BOY AND A GIRL" (Fifth
Ave+) is fashioned along familiar
rock V roll lines but it still has
the quality that draws plenty of

(Compiled by Sam Goody’s, leading New York disk retailer
whose global mail order operation refects hot only the national
market, but internationally).

JIMMIE RODGERS _______ ...... SECRETLY

( Roulette) .................*.. Make Me A Miracle

THE FOUR PREPS ........... !-........,... •, . STOP. BABY

( Capitol ) _ Big Man .

ART MOONEY ORCH . SOMETHING'S ALWAYS HAPPENING

ALONG THE RIVER

< MGM *; .____.... Louella

JO STAFFORD ... .1 MAY NEVER PASS THIS WAY AGAIN

(Columbia). It Won’t Be Easy

THE BETTY SMITH GROUP . .._.HAND JIVE

( London) ........ . <.;.. r . Bewitched ...

(Shapiio-Bernstein*) is another
pleasing ballad with, a standout
Stafford delineation.

The Betty Smith Group (London'.
“HAND JIVE" (Zodiac!) work's A
new teenage fad into a swinging
affair that the kids are sure to. dig.
“BEWITCHED" % (Chappel*) is th^i
Rodgers & Hart oldie with a rock¬
ing touch that does it mo good, i

The Chordettes (Cadence).
“ZORRO” (Walt Disneyt) is h
folk-styled theme out of the Walt
. Disney studios that the gals handle
with zip and zest and could attract
the young ’uns the way “Davy
Crockett" did a few years bacft
even though it lacks latter’s catchy
beat. "LOVE IS. A TWO WAY
STREET" (Sheldont). is a neatly
fashioned lilter that the Chordettes
build into a highly listenable slic£.

Gogi Grant (RCA Victor). “MY
SECRET PRAYER" (Alamo*) has
a good chance to crack the rock ’n’
roll block. It has a fine ballad fe£l
and Gogi Grant belts it with mean¬
ing. “HOW DO WE KNOW
WE’RE IN LOVE" (Grammore*)
is a tasty ballad with an effective
rendition but it still remains .a
tough push.

Frank Verna with The Playboys

(United Artists). “SUGAR*LUMR”j
(Maggie r) has a sweet and happy
flavor: that will win it 'strong,
spinning action. “GOLLY GOSH
OH GEE" (Hennessyt) moves at
lively gait right from the start and
the juke crowd will pay Attention.

Moe Koffman Quartet (Jubilee).
“KOKO-MAMEY" ( Ben n e 11 )
should keep the. jukes jumping
because of its hot beat. “LITTLE
PIXIE" tSeeleyt) is an impish sort
of instrumental with a briskness,
that attracts, jock and juke spins.

Royal Teens (ABC-Paramount):
“BIG NAME BUTTON" (Budd-
Label*) pins its. hopes on a cur¬
rent teenage fad with the proper
beat for today’s market. “SHAM
ROCK" (Admirationt) rocks in a
reasonably noisy manner.

Marty W.Ison & The Sirato-
Lites iDecca*. “HEY! EULA” iLpo
Feist* i gets across a swinging feel
that will score in the coinboxes.
It’s out of 20th’s “LONG HOT
SUMMER.” ... "PO-GO" (Lark )
pushes a frantic beat to the limit.

The Four Voices : (Columbia).
“EV’RY HOUR, EV’RY DAY"
(Kahlt) will atract those Who; like
their pops to make sense in all
departments. There’s an Outside
chance that it can attract a follow¬
ing for a breakthrough. “YOU
KNOW I DO" (Porgiet) makes
the most of a familiar idea : by
setting in an appealing vocal cas¬
ing.

Eddy Arnold (RCA Victor). “RE-

spins. “EATIN* PIZZA” (Se¬
quence*) is a slow rocker that may
fill the teeners' appetites.

Dick Jacob* Orch (Coral). “PIA-
KUKU-UNG-KUNG” (Merge*) is
turned into an intriguing instru¬
mental bjr an attractive Dick
Jacobs treatment. “WHO’S TO
KNOW" (T. J.ij builds along rich
instrumental lines for some pro¬
gramming interest. :

The Roti-A-Fellas (ABC-Para¬
mount). “DON’T TORMENT ME”
(B. J. Deyere^) features the vocal
shakes of Dallas Houston and he
swings it into a side that could
take off. “RED LIPS" . (Milford*),
could swing easily into the spin¬
ning columns because of the way
Houston arid the boys build it up;

Morty Craft Orch (MGM).
“LONG LEGGED GIRLS OF LAB¬
RADOR” (Planetary*) has a happy
quality in melodic and lyric de¬
partments and is likely to pick up

LAWRENCE WELK

Presents LARRY DEAN Singing
"Pony Tail.” B/ W “All the. Time"
(Brunswick No. 65056).

some nice spinning action. “IT’S v * ASCAP, t BMI.

MELODY TIME": (Fifth Ave.f) is
an adequate instrumental slicing.

Sil Austin (Mercury). “HEY!
EULA” (Leo Feist*)' gives Sil Aus¬
tin a chance to take the beat out
of 20th’s “Long Hot Summer" and
work it into a good spinning bet.
“RAINSTORM” (Norboyt) pours
through the grooves with a tempo
that’s built for the swinging terp
crowd.

Reed Harper & The Notes

(Smart). “SWEETHEART OF THE
PROM" (Tee Pe6*) works a neat
beat and an. appealing teen-pegged
lyric angle into a likeable side that
will win spinning dates. “I MISS
YOU SO”; (Leeds*) has ’ enough
good ballad ingredients to find an
audience.

Bonnie Davis (Tune ’ Tone):
“TAKE. A NUMBER FROM ONE
TO TEN" (DeSylya^Brown-Hender-
son*),,an oldie, is dressed up with
a modern beat in a bouncing vocal
by Bonnie Davis. “IF YOU ONLY
KNEW"; (Met*), a slow ballad, is
also effectively belted.

Bumps Blackwell Orch (Keen):
“SUMPIN’ JUMPIN’" (Andrea*)) is
a . rhythm instrumental pounded
out in appropriate Iowdown style
by this orch. “MS & DB" (Andreat)
is more of the same:

T-Birds (Andex): “BAG PIPE
STROLL" (Andreat) is another
variation, on the “stroll” tempo
with an offbeat bagpipe sound that
could arrest some attention. “FULL
HOUSE” (Guildt) is a swinging
rhythm tune featuring a frantic
tenor sax.

Joe Foley (Falsted): “BABY SIT-
TIN' " (Calibert), a cute rhythm
entry, is strongly delivered by Joe
Foley, a promising crooner. “YOU
KNOW” (Calibert) is a classy bal¬
lad hadled stylishly by Foley.

Ocie Smith (Citation): “FANCY
MISS . NANCY" : (Shapiro-Bem)-
steih*) is a good rhythm tune au-
thetically rocked by Ocie Smith
and instrumental combo. “TOOT¬
SIE, STOP" (Luettat) is strictly in
the familiar rocking groove.

Artist

1. Original Cast

2. Original Cast

3. Original Cast
4 Sound Track

5. Mantovani

6. Meredith Willson

7. Eydie Gorme

8. Lester Lanin

9. Johnny Mathis

10. Ella Fitzgerald

11. Frank Sinatra

12. Original Cast .

13. Sound Track

14. The Weavers
13. Ella Fitzgerald

16. Harry Belafonte

17. Edmimdo Ros

18. Sonny Terry &

Pete Seeger

19. Pete Seeger

20. Mantovani

Title

The Music Man
West Side Story
My Fair Lady
Around World 80 Days
Concert Encores
The Music Man
Vamps The Roaring 20’s
At the Tiffany Ball
Goodnight Dear Lord
Sings Rodgers & Hart *
Come Fly With Me
Oh "Captain! *

South Pacific
At Carnegie Hall
Sings Duke Ellington
. Calypso

Rhythms of the South

Pete & Sonny .

Favorite Ballads
Film Encores

Label

Capitol

Columbia ,

Columbia

Decca

London

Capitol

ABC Paramount
Epic

Columbia

Verve

Capitol

Columbia

RCA Victdr

Vanguard

Verve

RCA Victor.
London

Frank Sinatra: “This Is Sinatra
Vol. 2" (Capitol). One of the most
consistent album sellers today,
Frank Sinatra will continue the hot
sales pace with this latest volume
of songs. Repertoire is culled from
some of his. more recent pop single
clicks , like “Hey, Jealous Lover! 1
and standards like “I Believe," but
it’s the Sinatra styling that stands
out as before. Nelson Riddle is
again solid with the orch backing,

“Marjorie Morningstar” (RCA
Victor). There always seems to be
a market for ..soundtrack sets, so
RCA Victor’s packaging of WB’s
“Marjorie Morningstar” ought to do
okay on the retail level. Max
Steiner's score has a lot of variety
running from mood pieces to such
lively items as “Fiesta,” “Rock
Carioca” and “Bullfight." And
there’s also Gene Kelly singing “A
Very Precious Love,” by Sammy
Fain and Paul Francis Webster, as
an added fillip. Ray Heindorf con¬
ducts the score with a sure touch.
• The Art Van Damme Quintet:
“They’re Playing Our Song" (Co¬
lumbia). The Art Van Damme
sound gets an excellent showcasing
in this two-pocket LP of fave mel¬
odies. The boys , take off on more
than 40 solid pieces and give it a
lilt that’s easy to take for back¬
ground music or attentive terping.
In all it’s a slick 50-year roundup
of some of Tin Pan Alley 1 ’s best.

“Take Five” (Offbeat). This is an
original cast recording of Julius
Monk’s long-running saloon revue
at New York’s Downstairs Room.
Cast includes Ronny Graham. Jean
Arnold, Ceil. Cabot, Ellen Hanley
and Gerry Matthews with Stan
Keen and Gordon Connell at the

PfatlETY

on

1. WHOLE WORLD IN HIS HANDS (4)

2. WHO’S SORRY NOW (5)

3. TEQUILA (7)

4. ; LOLLIPOP (5) . . .. ............

5. TWILIGHT TIME (2)

6. OH LONESOME ME (?) ...........

7. WITCH DOCTOR (1) ;. ... .

’ 8. LAZY MARY (1) . ....

9. RETURN TO ME (1) •;. : ;

10. ARE YOU SINCERE (8) ...:>..

BILLY

BOOK OF LOVE r......:

CHANSON D’AMOUR ...

Laurie London ... . Capitol

Connie Francis ........ MGM

Champs ............. Challenge

Chordettes
Platters .......

Don Gibson
David Seville ..
Lou Monte ....

Dean Martin ...
Andy Williams

...... Cadence

. Capitol

... Victor.

.. Liberty

........Victor

.‘...... Capitol

...... Cadence .

.. .Felsted
.. Argo

• ;T. .... ; ; ;

BELIEVE WHAT YOU SAY
IT’S TOO SOON TO KNOW
26 MILES ......

t KEWPIE DOLL .

J ALL IN HAVE TO DO IS BRF.A'I
CATCH A FALLING StAR
WONDERFUL TIME UP THERE .

Kathy Linden .

. . v..... ....: .;,•*. Monotones _

f Art & Dotty Todd _____ Era

’.*'*.*' ' ’ ’ ‘ ’' \ Fontane Sisters _______ Ddt

Rickey Nelson ...... Imperial

Pat Boone .......X)ot

• •• v- • • • • • • • • • •• :• Four Preps ... *. Capitol

Perry Como
Everly Bros.
Perry Como . .
Pat Boone ...

. Victor

....... Cadence

... ..... . . Victor

........:. .Dot

(Figures in parentheses indicate number of weeks song has been in the Top 10]

-t-4 f ♦♦ »♦ «

i »♦ f » »♦ ♦ » ♦ ♦ ♦ ♦ » » i

pianos. Abbott' Lutz recorded the
package at the room and has picked
up all the fun inherent'there. The
package slows up during the ballad
items but picks up lotsa speed in
the special material numbers and
a couple of the short parodies and
sketches; which come over remark-'
ably well in the groove: It’s caba¬
ret stuff that will have to get by
without the benefit of air-play be¬
cause of censor problems, but it’s
by no means distasteful.

'Dody Goodman: “Dody Goodman
Sings?" (Coral). There’s more
truth than wit to the question mark
in the title of . this package. Miss
Goodman’s styling is a little harsh
and not too easy to take and the
material is out of the precious store
of intimate nitery repertoire. There
are some who get kicks from* such
as “Tranquilizers,” “Tired Blood”
and “I’d Rather Cha-Cha Than
Eat,” but it will be a limited Crowd
at best.

Frankie Vaughan: “Man Alive!”
(Epicl One of Great Britain’s hot¬
test crooners, Frankie Vaughan
makes, a neat album bow for. the
Epic, people here. He’s got a legiti¬
mate crooning style that will ap¬
peal to the younger set as well as
the oldsters, and he belts witli lyri¬
cal values that makes everything
worthwhile. “Chattanooga Choo
Choo7’ “Hit The Road To Dream¬
land,” “East of the Sun” and even
“Bei Mir Bist Du Schoen" are fine
examples of. what the boy can do.
He’s assisted by Wally Stott’s orch.

Ella Fitzgerald-Gordon Jenkins:
“Invite You To Listen and Relax”
(Decca). Now working for Norman
Granz’s Verve label, Ella Fitzger¬
ald made a number of pleasing
sides during her stay at the Decca
factory. In this package of earlier
slicings, Ihe’s teamed with Gordon
Jenkins on some mellow , and ro¬
mantic material. “Happy Talk,”
“I’m Gonna Wash That Man Right
Out My Hair,” “I Hadn't Anyone
Till You” and “I Wished On The
Moon” help make the package a
delightful entry.

Mantovani Orch: “Gems For¬
ever” (London). Mantovani already
has racked up eight LP’s that have
passed the 250,000 sales mark (a
gold LP by current .disk industry
standards) and “Gems Forever" is
sure to join that golden gang. The
lush Mantovani mood hits an en¬
chanting stride with a flock of class
items out of ASCAP’s top drawer.

Hetty Johnson: (Atlantic). Betty
Johnson is a warm and winning
thrush and her first Atlantic LP
gives her plenty t)f opportunity to
show just that. There’s a charm
and easy in her vocal approach that
wraps up a folk tune or a ballad
standard with sure strokes, “Grand¬
father’s Clock,” “Little White
Lies,” “I Gave My Love a Cherry”
and her “I Dreamed" pop click
when she was working for Bally
Records show how easily she can
skip from one mood to another.

Vic Dickenson Showcase (Van¬
guard). This is an appealing jazz
album spotlighting: Vie Dickenson’s
supple trombone with a group of
topflight jazzmen including Ed¬
mond Hall on clarinet, Ruby Braff
on trumpet, Steve Jordan on gui¬
tar, Walter Page on bass. Sir
Charles Thompson on piano and
Les Erskinfron drums. Five stand¬
ards are given long workovers iii
a traditional swing groove, al¬
though there are* occasional mod*
ern touches by some of the side-
men. “Keeping out* of Mischief
Now," “Jeepers Creepers" and
“Russian Lullaby" are standouts.

Gros.

Wednesday, April 23, 1958

MUSIC

47

APRIL IN ALMOLOYA

(Pac. Pal., Cal .);

■' " . ——■ By VERNON DIKE ——-—

I toyed with that one too just in
case. Memo to Dick Brooks: all
I did was inject a four-letter adjec¬
tive, and do you know what
emerged? “Cool Cat on a Hot Tin
Roof ,” which Is merely sensational,
■ Any demands* industry?

MGH TO REPACKAGE
US GOLDEN PLATTERS

Living in Pacific Palisades, (Calif:,
as I do, and liking it tour house is
four solid blocks from the slide
area), I cannot be accused of “go¬
ing Hollywood,” which is a good
12 miles away. However, music
business is in Hollywood, and my
local friends are somewhat leery
of the fact that I earn my living
by writing music for Broadway. '

“Why dontcha meet the demands
of the home industry?” friends

often inquire with some heat, |. A “Golden Circle Series” of pop
“Frankly, the industry has not singles is being prepped by M GM
been all that demanding of late; | Records, Label Will couple disks
i j that have passed or neared the

1,000,000 sales mark.

There will be 25 disks in the pro¬
motion cut by such artists as , Joni
James, Billy Eckstine, Art Mooney,
Hank Williams, Art Lund, Blue
Barron, Dick Hyman, David Rose,
George Shearing, Lennie Hatton
and Ziggy Elman. The disks will
come with gold labels arid the disk-
ery will push the • platters via
streamers, browser boxes and other
display material.

I’m not sure my merchandise is
suitable,” I usually reply With be¬
coming modesty. “Would you mind
telling me just what these de-.
mands are?"

No one believes my ignorance
and .neither do I, but the inter-:
locutor never fails to elucidate.
“OK, I’ll give it to ya straight,
dad. Wanna get records? Switch
to rock ’n’ roll. Wanna work in
pitchas? Write theme songs, or,

I should-off-sed, title songs. That’s
the new rage; catch?” I caught, but
oh minute examination of these
fashionable phenomena, I found
the new rage hopelessly old hat.

Rock ’n’ roll is, as any listener
over 15 knows, puerile harmonic¬
ally, maddeningly, monotonous
rhythmically, its lyrics idiotic or
meaningless, or both;, at its best a
feeble imitation of the shuffle
rhythm used by aging tap dancers
at the old Palace.

As to theme (beg pardon, title)
songs, I thought they went out:
with “Woman Disputed, I Love
You”—and that was many, many
years ago: Apparently they are
back with a vengeance, so much so,,
that no film producer, however
' highbrow or art-consciouS, would
start work without hiring one of
the two or three teams, who have
monopolized the idiom and won;
Oscars with laudable regularity by j
so doing to create a commercial-j
ly potent “leitmotif” proudly bear-j
ing the film’s title, whenever pos -1
sible. One of the few exceptions:
was Metro’s “Brother Kararaa-;
zov,” ; Which monicker must have ;
been a real stumbling block; not;
even the erafty creators of “Worn-, •
an Disputed* • I Love You” would \
have settled for “Brothers Kara- j
• mazov, Be Mine Tonight,” even
though one of Dostoievsky’s char-j
acters is something of a nympho-
maniac. _ ' j

A ‘Caviar* Composer I

Tossing aside these unworthy
speculations I decided to practice
humility and try my hand at the
two reigning and lucrative fads.
Being known in- the trade as a
“caviar” composer*, my first move
was to inject a little elegance into
the rock ’n’ roll idiom. Thus I
offered “Rock-and-Rolls-Royce” and
“Roll-and-Rachmaninoff”; these two
essays utterly failed to impress the
publishers and the A&R men—in
despair 1 even tried the A&P man,
Huntington Hartford. He couldn’t
be reached.

I then turned to theme, or title
songs, but found that I was way
late in every instance; no sooner
would I compose a passionate
paen bearing the announced film’s
titlfc, I’d be told by my agent that
Jimmy or one of the two Sammies
got there first. Now, I put my foot
down and wouldn’t change' my
name to Vernie, but I wasn’t licked,
not by a long shot.

To the Beverly-Wilshire Hotel I
hastened, there to purchase a fresh
copy of the New York Times.
Feverishly I scanned the theatre
page, then .plunged into a series
of earthshaking ballads, either
bearing the title of a hit show as
yet unfilmed, or embellishing it
with solid promotion values. I
couldn’t very well attend to “Time
Remembered;” since I already
wrote that, but here, Mr. Produc¬
er* is a partial list;

1) “Blue Denim, Why Are
You Blue ?”

2) "Look Back in Anger,
Look Forward in Joy." -

3) “Look Homeward, Angel,
to Baby and Me.”

A) "Mike Romanoff and Ju¬
liet ”

5) Sunrise at Campobello
for a Gal and a Fello.”

. 6) "Love Is d Lark . in the
Dark (At the Stop of the
Stairs."

I know that “Cat. on a Hot Tin
Roof” is already in production, yet

’Fair Lady’Score Nixed
In N. Z. Till Show Bows

Auckland* N.Z., April, 15.
i The owner of -the music of “My
Fair Lady" in New Zealand, Chap¬
pell Ltd, has issued a warning that
it must not be played in this coun¬
try. For more than a year music
from “My Fair Lady” has been
played by Auckland musicians. It
is thought that the' edict from
Chappell arises from the incident
in Australia recently, when touring
pianist IJberace was warned that
he must delete the Lerner & Loewe
numbers from his programme.

The ban covers the playing of
the Rex. Harrison-Julie Andrews
LP in public. This disk, not on sale
in ^hops* here, is in great demand
and most travellers to the U.$.
and other dollar , countries return
with at least one copy. The LP,
which fetches as. much as $i3,
will not be released until, the show
begins its Australasian tour come
18 months from how,

AFN-Berlin Plotting
Yank Jabberjockeying

Berlin, April 15.

The U. S, Armed Forces Net¬
work here is. working up a new
idea involving American disk jock¬
eys. Projected show would have
the top U. S. deejays tape intros
to the most popular platter in their
respective cities. . The music will
be dubbed in here.

Mark White, XFN exec, is work¬
ing on the show.

JUSTICE DEPT. ENDS
VISE ON WURtlTZER

Washington, April 22.

Entry of a consent judgment
terminating antitrust.; proceedings
against the Rudolph Wurlitzer Co.,
jukebox makers, was announced
last week by the Justice Dept. De.
tree bans practices restricting
sale or distribution of coin operat¬
ed phonographs.’

Asst. Atty. Gem Victor R. Han¬
sen. said the action should free
sales and distribution of the ma¬
chines from trade restraints, judg¬
ments were previously entered, he
pointed out, with J. P. Seeburg
Corp. and AMITnc.

No Money in R&R Anyway: Coslow

20TH-F0X DISK DEBUT

One of the recently launched
motion, picture company subsids,
2Gth-Century Fox Records, starts
rolling this week with two releases
of purchased masters. They are
the Royal Jacks’ slicing of “The
Big Ring”. and “I’m In Love
Again” and Eddie Moore’s “Phone
Chick” and “Peppermint Kisses
and Baby Blue Eyes.”

.. According to the 20th disk brass,
prexy Henry Onorati and veepee
Lou Del Guercio, the company is
blueprinting a release schedule of
two singles a week. Diskery also
is continuing to work on pactings
for its own roster buildup as well
scouting for master material. An
album program also is being de¬
veloped. .

Diskeiy already has formed
distribution network of 3(1 indies
to handle the line around the
.country..

E. B. Marks Picks Up
‘Hansel & Gretel’ Score

:.E.. B. Marks has picked up the
score f hr “Hansel & Gretal,” which
will, he telecast by NBC next Sun¬
day (27). Score was written by
Alec. Wilder (music) and William
Engvick (lyrics).

The cast in the spec is headed
by Red Buttons, Barbara Cook,
Rise Stevens, Rudy Vallee, Paula
Lawrence and Stubby Kaye. MGM
[ Records is issuing the original cast
album.

PjSRtEiY Scoreboard

OF

Compiled from Statistical Reports of Distribution
Encompassing the Three Major Outlets

Machines Retail Disks Retail Sheet Music

as Published in the Current Issue

Although some Tin Pan Alley
writers have been trying to come
up with rock ’n’ roll hits, many
veteran eleffers adamantly refuse
to touch that idiom. In the first
piace, pro writers find it virtually
impossible to get the primitive feel
of rock ’n’ roll numbers and, in tfie
second mace, there’s hardly any
money in it. for the cleffer.

Vet ASCAPer $am Coslow elab¬
orates on the economic mirage in¬
volved in writing rock ’n’ roll ma¬
terial. He points out that the en¬
tire content Of LP disks are made
up of the so-called “good songs”
While about one-fourth of the pop
songs are of the same category.
Since the LP market is now about. ;
60% of the total, more than tWo-
thirds of the consumer dollar on
disks is still going for the good
song. Coslow estimates.

As far as sheet music is Con¬
cerned, : the Coslow argument
against writing rock ’n’ roll songs
picks up some weighty figures* He
points out that the average r’n’r
hit varies in sheet sales from 3,000
to around 40,000 copies. The mar¬
ket for “good songs" is substan¬
tially higher. Tunes like “Fascina¬
tion,” “Tammy," “April Love/'
“All The Way” and “Around the
World” have topped the 500,000
' marker, while a hit iike “On The
Street Where You Live” is nearing
1,000,000 copies.

On the duration of the sales pe¬
riod, Coslow points out that a good
song can stay on the bestseller
lists for over five months, but a
rock ’n’ roll hit. is lucky to stay up
for 10 weeks. Coslow adds to this ,
fact that the good songs become
standards and are played for years
to come while r&r numbers are not
likely to be heard again after their
initial flurry.

Coslow asks: “Why are the disk
jockeys and the artists & reper¬
toire men so completely blind to
: the real solid money portion of our
' business?” .’ He wonders whether
it’s because kids under 14 bombard
•stations with letters requesting
their fave tunes while adults are
! too busy lor such activity. Cdslow
states that the current accent on
the juve songs “makes as much
sense as if Macy’s devoted a full-
page ad to candy bars and lollipops
and ignored all the merchandise
their adult customers were buying,
or if General Foods, suddenly de¬
cided to spend their entire $50,-
000,000 ad budget on popsicles.”

NOTE: The current comparative sales strength of the Artists and Tunes listed hereunder is
arrived at under a statistical system comprising each of the three major sales outlets enu¬
merated above. These findings, are correlated with data from wider sources, which are exclusive
with Variett. The. positions resulting from these findings denote the OVERALL IMPACT de¬
veloped from the ratio of points scored, two ways in the case of talent (coin machines* retail
disks) and three ways in the case of tunes f coin machines, retail disks and retail, sheet music) .

POSITIONS
This Last
Week Week

TALENT

ARTIST AND LABEL

TUNE

i

3

PLATTERS (Mercury) ,.*......

2

7

DAVID SEVILLE (Liberty) ........

3

1

LAURIE LONDON (Capitol). /.. i.

4

3

CHAMPS (Challenge)..

5

EVERLY BROS. (Cadence) . .. ....;..

6

4

CHORDETTES (Cadence) _ . . .

7

8

CONNIE FRANCIS (MGM) ........

8

DEAN MARTIN (Capitol) ...., *....

9

10

PERRY COMO (Victor) .....*......

fCbtch A Falling Star*

• ♦ • • * jKewpie Doll*

10

9

MONOTONES (Argo)

Book of Lovet

POSITIONS
TMa Last

TUNES

PUBLISHER

Week

Week

■TUNE, "

1

1

♦WHOLE WORLD IN HIS HANDS

.V.. ,..y,

, .. Chappell

2

6

fTWILIGHT TIME , . . . . . .

Porgie

3

2

f TEQUILA

Jat

4

18

♦WITCHDOCTOR ......

. i .

Monarch

5

5

♦WHO’S SORRY NOW . ...

....... Mills

8

3

(LOLLIPOP ......

7

4

♦CATCH A FALLING STAR . . . . :

...., Marvin

8

f ALL I HAVE TO DO IS DREAM .„

.... .

.. Aeuff-Rose

9

♦RETURN TO ME ........... . ......

... Southern

10

8

fSUGARTIME

. Nor-Va-Jak

: (*ASCAP tBMI

F-Films)

LA. Court to Hear Case
Of 6 Dissident AFMers
Suspended by Local 4?

Hollywood, April 22,
Superior Judge Bayard Rhone
has issued, a temporary restraining
order to prevent Local 47, AFM,
from Interfering with any employ¬
ment of six suspended members.
The judge set a hearing on a pre¬
liminary injunction for April 25.
In an injunction suit filed in Su¬
perior Court the suspended mem¬
bers claim that they had been
elected to the board of directors
for the Musicians Club, a corpora¬
tion which owns and runs the
building, but that before they offi¬
cially took office, the Local 47
board of directors suspended them.
Additionally, they claim, that lat¬
ter instructed other members not
to work with the six suspended
.musicians or also face suspension.-
[The suit also contends that the six
\ tooters involved weren’t given an
J opportunity for a hearing.

Injunction handed down also re-
! strains Local 47 from threatening
j other members with suspension
= from the local. It alsio decrees,
j that the six tooters cannot be ex-
: pelled from the union pending the
outcome of the court hearing
• April 25.

! Six suspended musicians were
, charged bv Local 47 board of di¬
rectors with being connected with
j Cecil F. Read’s newly formed Mu¬
sicians Guild of America, an or-
: ganization which. has been termed
j “dual unionism” by the AFM. The
: six musicians involved In the suit
j are Sinclair Lott, Vincent De Rosa,

■ Virgil Evans, Warren Barker, Mar¬
shall Cram, and Lloyd Ulyate.

| They are represented by Harry
: Swerdlow, associated with Attor-
i ney Harold Fendler.

MUSIC

PRrIET?

On The Upbeat

New York ®

Robbins Music Corp., Big Three Vf
affiliate in London, copped the 2j
IvorNovell© -Award for its con- Q .
tribution to British pop music in g
1957 \yith one song “I’ll Find You,” j
theme for the film “Sea Wife”

Burl Ives’ new Decca LP is a
roundup of 12 classic vaude songs
under the heading of “Old Time
Varieties” . . . Sol Yaged’s Metro- ti
pole jazz group played Sunday (20) A
concert at Murphy’s in Brooklyn sj
. v Gene Warner, Chart Music c<
proxy, on Coast contacting deejays F
and distributors . . . Judy Scott, f<
Decca thrush, into Blinstrub’s. Bos- B
ton, for one week stand May 5 . . - S
Four Voices set for a two-week a
stand at Gayhaven, Detroit,. May 12. K

Enoch Light, Grand Awards exec, M
winding up his European tour with IV
a week in Paris and Italy . . . Erroll o.
Garner concertizes at Kleinhans o:
Hall. Buffalo, April 26 : . . Marvin ai
Kolsky, recently blit of the US. N
Army, joins Patricia-Kahl Music H
as coritactman . . . George Simon sj
has been set as associated producer- £
writer for the Timex All-Star Jazz
Show to be telecast April 30 via e ;
CBS-TV ... Michel Legrand due a’
In New York from Paris early May. ™

Miles Davis Sextet and the
Jimmy Giuffre Trio open at the “
Cafe Bohemia Friday (25) , . . °
Frankie Vaughan is due in from
England, for another shot on CBS*
TV’s “The Big Record” May 7 , . .
Sammy Kaye guests on Joe Frank¬
lin’s “Memory Lane” lABC-TV) fl
today (Wed.) . . . Dee jay Ramon a
Bruce (WLIB) signed to the Shaw
Aeencv . . . David Rose has written ^
the theme song for CBS-Radio’s t .
“Maslarid Radio Color Roundup” J
to be aired May 4. Tune is called
“I See A Rainbow.”

London

Threatened bus strike at mid-j
night Mav 5 means that. Harold
Fielding’s Jazz at the Philharmonic
shows at Hammersmith May 7 will
be switched to Newcastle; Two ex- ,
tra London shows at Kilburn State
will be held May 18 . . . Victor Sil¬
vester’s band celebrates its 21st
year, of airing April 26 . . . Cyril
Stapleton’s outfit will open the
newly equipped BBC-TV studios in
Birmingham April 25.

Cleffer Paddy Roberts has been ,
elected chairman of the ■S'.origwrit- j
ers’ Guild of Great Britain. He re-j
places Eric Mascliwitz who . has t
been appointed head of light en¬
tertainment for BBC-TV . . . Band¬
leader Eric Winstone appointed
nvusic director of Southern Tele¬
vision, the new indie tv outlet;
skedded to go into operation at the
close of August . . . Songster Rikki j
Henderson has joined the Denny j
Boyce orch .... . Johnny Dankworth
opens his own London jazz club
next Sunday 127).

Hollywood

Jimmie Rodgers makes his pib
bow in Joe Pasternak’s “Snob Hill” ;
which rolls in June for Metro ; ;
Barry Freeman has exited Coral;
Records as a promotion man to take j
similar post with United Artists!
Records, quartering on Coast . • • |
Edwin Morris. Music is publishing i
“Kids Say the Darndest Things.” :
novelty tune penne*d for Art Link-;
letter’s “House Party” by Martin j
Wark and Hal Fimberg . . . Liber-1
ty Records is prepping a big ad ■
Campaign for Julie London’s disk- ■
jng of “Saddle the W r ind.” title;
tune of the Metro pic in which she (
costars. .;

• Ziva Rodann, recently signed by-;
Norman Granz to wax for the;
Verve label.; will cut an lp com-

S rised of Aiiierican. standards in
iebrew upon her return to Israel
this year.

Chicago

Franz Jackson Original Jazz All- r
Stars on an indefinite Monday-.
Tuesday stand at the Preview in i
Chi’s Loop . . ... Ella Fitzgerald set;
..for three weeks at Mr. Kelly’s!
starting July 21 . . . Hal Otis Trio, i
current at the Belden-Stratford’s j
Tree room, renewed for 26 weeks]

. . . George Shearing five, Dakota ;
Staton arid Joe Saye Trio dye at *
the Blue Note April 23. with . Gene ;
Krupa replacing May 21 . . . Russ;
Carlyle orch has pacted with Frat-i
ernity Records on a longterm deal.;
First two sides, due out May 19,
Charlotte Politte Trio set for a
month at the White House, Min¬
neapolis, May 5 .. . Shuffle Inn,
Madison. Wis„ has the Danny
Ferguson band, with Gene Krupa
due May 1 for four days . . . Jack !
Teagarden is at Ft. Wayne’s]
Berghof Gardens through April 26.

. . . Herbie Fields and his new |
fivesome open May 9 at the Cairo ~
Lounge in Chi . . . Milwaukee’s',

Brass Rail, area’s flagship jazz
nitery, has Gene Krupa current,
with Teddy Wilson goirig in April
23. Marian McPartland Trio takes
over May 19 for a week, and the
Salt City Five opens :a stand
June 30.

San Francisco

“Dixieland Jamboree and Evolu¬
tion of Jazz” set for May 4 at Civic ‘
Auditorium U. of San Francisco
says “entire proceeds from benefit
concert to go. to. USF Scholarship
Fund/’, excluding, of course; pay
for Earl (Fatha) Hines, Wally Rose,
Burt Bales, Ronny Draper, Muggsy
Spanier, Ralph Sutton, Joe Sullivan
and $I,0Q0 for Four Freshmen . , .
Kid Ory band took over from Turk
Murphy at Easy Street last week—
Murphy heading east to play series
of parties. in Carolirias, then has
one-month stands in Carson.; City
and Las Vegas before opening his
New York Easy Street ;. . , Merrill
Hoover, pianist with Virgil Gon¬
salves Sextet, left group to become
Anita., O’Day’s ; accompanist .
Ernestine Anderson at Jack's TaVr
erri . . . Buddy De Franco opened
at the Blackhawk.... Harry (Woo-
woo) Stevens into Sacramento’s El
Mirador .•. Genie Stone returned
to Charlie’s Penthouse . . v Lee
Sharpton at Burp Hollow.

Connelly’s U.S.-to-Eng.

British publisher Reg Connelly
flies back to England.. Friday (25)
after a- U.S; visit of several weeks.

The Campbeil-Connelly exec was
here for his annual music deal
talks with N.Y. publishers.

LESTER LANIN

MOST POPULAR COLLEGE
BAND IN THE COUNTRY

. Advance sales orders TERRIFIC
for new- Lester Lanin EPIC . LP
ALBUM IX 3474 “LESTER LANIN
GOES TO : COLLEGE.”

April 19—KJust concluded—Fabu¬
lous ball at Davidson College, North
Carolina;

Sherman’s Epic March
For Mineo’s‘Crazy’Disk

Jbe Sherman^ pop artists & rep¬
ertoire chief at . Epic Records,, is.
hitting the . Philly, Chicago and
Boston deejay - distributor route
this week to plug SalMiheo’s new-
ie, “A Couple of Crazy Kids.”

Sherman is due on the Coast
May 5 for recording sessions with
the Four Coins.

Wednesday, April 23, 1958

Inside Staff-Music

Vaughn Monroe Is looking for as many footers as lie can get from his
old band to make an album of old standards to be titled “There 1’rai
Singing and Swinging Again.” “We’re . checking through about 500
songs now for the good old numbers,” he said. ‘‘We’ll play them with a .
beat. From that beat the kids are following, it seems they’re .wanting
to dance again,”

Monroe says the disk business today belongs “to young, untried
singers. It’s like ‘Cinderella’ or ‘Alice in Wonderland.’ Here we have
singers who train for years to. find out what it’s all about arid then
soirie kids come along and hit the top on one record. Each generation
must have Its own sound. We had the big band with the wonderful
brass sections. Kids today have the beat in rock arid: roll which seema
to be dominating now. But Pat Boone and others who !got their start
in that music have eased away from. it. Perhaps we’re reaching the
top of a cycle and are returning to standards."

A bill which would make “The Star Spangled Banner" more singable
is due to be introduced shortly in the House of Representatives under
bipartisan auspices. Bill would, in effect, adopt the changes made in
the National Anthem by bandleader Paul Taubman who lowered
around 13 notes in the song. ,There are a couple of other proposals
before Congress concerning the song. One would lower the entire
anthem' to a different key and the other would take the capital P
out of the word “Power" in the third verse.

Columbia Records has. leased the American Legion.Post Hall on High¬
land Ave., adjoining the Hollywood Bowl on the Coast for a period of
five years. Building was taken over by diskery following tests, which
showed that its . acoustical qualities are comparable to piost concert
halls arid. ?qual to recording studios. Dimitri Tiomkin’s original score for
the Leland Hayward production, “Old Mari and the Sea,” for Warners,
will be waxed there for later release as an LP album. Tiomkin will
conduct.

The backer lineup for the Broadway tuner, “Oh Captain,” includes
several music bizites. Thrush Patti Page and her manager jack Reel
are splitting $6,000; publisher Jack Bregman (Bregman, Vocco & Conn)
is in for $1,500, as is Norman Foley, professional manager of the Big
Three’s Led Feist Music. On the disk end. Decca’s artists & repertoire
staffer Marvin Holtzriian is in for $750 while Decca’s musical director.
Jack Pleis, invested $1,500. Former Decca a&r man Hal Webman (now
with Larry Spier) is in for $750.

The first work of electronic music—music emanating from oscllla-
(Continued on page 49)

BETAIL DISK BEST SELLERS

Variety i

.. Survey of retail disk best:
sellers based on reports, ob¬
tained from leading stores in:

. 22 cities and showing com:
parative sales rating for this
and last week.

•s s « i f

National
Rating
This Last
wk. wk.

Artist, Label, Title 1 fc I

DAVID SEVILLE (liberty)

Witch Doctor ...;.: v...... ■ ;. 4

“PLATTERS (Mercury)

Twilight Time.: . 8

LAURIE LONDON (Capitol)

Whole World In His Hands .:.. . 1
EYERLY BROS. (Cadence),

All I Have to Do Is Dream......

CHAMPS (Challenge)

Tequila . ....;...3

. ELVIS PRESLEY. (Victor).;

Wear My Ring Around Neck..
DEAN. MARTIN (.Capitol)

Return To Me. ... i. -. ;

HUEY SMITH (Ace)

Don’t You Just Know It.,. . . . 6 .

MONOTONES (Argo) ;; . /

Book of Love . ;. : 5

“GHORDETTES" (Cadence)

Lollipop . . —....... 9

, ART & DOTTY TODD ^raf
Chanson D’Amour
~~KATHY LINDEN (Felsted); .

Billy . ;.vy.... ; . 10

PAT BOONE (Dot)

Wonderful Time Up There..!. ..

. CONNIE' FRANCIS (MGM) '
Who’s Sorry Now.

RICKY NELSON (Imperial).
Believe What You Say. . 2

PERRY COMO (Victor)

Kew Pie Doll , .....

McGUIRE SISTERS (Coral)
Sugartime ....: r

"^ERRY COMO (Victor)

Catch A Falling Star. .

~LOU MONTE (Victor).

. Lazy Mary . ....

RICKY NELSON ..(Imperial)

My Buckets Got A Hole In It....

CHUCK BERRY (Chess)

Sweet Little 16 . .. / ... 7

ED TOWNSEND (Capitol) :

For Your Love , ;

DON GIBSON (Victor)

Oh Lonsesome Me .;

"“JOHNNY MATHIS (Columbia)
All. The Time .v.

; MITCH MILLER (Columbia)

March From River Kwai ......

13 1-3 £ 4 | g

£ § S 3 o « 5 ia. 5 S 5

4 1 3 ... 1 4 3 1 3 10 3

1 3 T ... 2 2 1 4 9 2 2

2 6 .. 2 10 6 2 . 1 .. 4

5 0

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9 .. .. 9 .. ..

7 10 .. .. .. .. 3 ) ... 5

Wednesday, April 23,1958

PfiaiiEFf

MUSIC

49

; Continued from page 48 5

tors and resonators and not from stringed or wind instruments—made
in Israel was performed in Jerusalem at a concert sponsored by the
Kol Israel State . Broadcasting Service. The composition, authored by
Composer Josef Tal arid realized electronically by engineers Avner
Levy and Abraham Gat, ‘‘depicts” the story of the Exodus from Egypt
and is designed to serve as accompaniment to a choreographic crea-.
tion. The composer was present to explain his work musically and
technically, Tal had worked on electronic development on a Tjnesco
scholarship, last fall and is invited to take part in an M.I.T. symposium
this summer, when he will tour the U S. . r •

The. disk industry’s stereo stampede has sparked the formation of a
new record club devoted to the bin.auraui product. New club, 1 formed
by the Stereophonic: Music Society, is ready with 33 disks from the li¬
braries of ABC-Paramouht, Audio Fidelity,. Counterpoint, Hallmark
and Urania. Club is offering new, subscribers a stereo cartridge (priced
at $22.50) cliffo. Initial club purchase, requirements are three disks and
a yearly membership fee of $9 Disk club, preiy is Benvenuto Von
.. Halle. - ‘ .. •.

Teresa Brewer lias been named “American of the Year”' by U. Of
; Detroit students. She will receive the award. Miiy 3 at the annual Spring
Carnival Parade. Miss Brewer was cited for “bringing-wholesome en¬
tertainment to the American people.”’Similar.awards, from the Jesuit-
operated, university have gone in past years to Arthur Godfrey, Danny
Thomas, Ed Sullivan and Danny Kaye.

French Disk Bestsellers

Paris, April 22.

Le Gondolier... .Dalida

; (Barclay)

Col, Bogey March./. . Miller

• Philips) . Cordy

Only You.. .. V..... .Platters ,

’•Barclay) ,

Julie La JRousse..; Lafforgue
• (Pathe)

Marjolaine .. .1... .Lemarque
•••’ (Philips)

Bueiias Nochea...;•. . .Candido

• Polydor)

Histoire D’Amour ... . . .Lasso

• Voix De Son Maitre)

. Marches De Provence. .Becaud

(VDSM) .

Zon, Zon, Zon., .....•:. .Renard
; (Vogue) ’ 1

•La Ville : —...!,. . BeeaudL.
/ (VDSM) . . ,

Washington, April 22.
The battle between the song*
writers arid publishers, on one
hand, and the jukebox, industry,
on the other, over licensing of
music for coin machines will open
•tomorrow (Wed.) in Senate com*

mtttAa hoarinoc «« O'Uohnnaa

Only 30 Years Ago

Attorney Bruce J. Gould writes
Variety: /

“While reading your article re¬
porting the current upsurge of < mittee hearings on the O’Mahoney

, . . I Kill Tarimk P

deejay record. hops at SOe-a-head.
the in-part dissenting opinion of
Judge Rugus Foster ini Irving Ber-

Asked for an opinion on Liberace, Canadian pianist Glenn Gould
replied to tire Qttowa Citizen’s Bob, Blackburn, “I thought he. was
, dead.” Gould was in Ottawa for a SRO concert, at Capitol Theatre.

“There’s been too. much said about me being ; eccentric,” Gould said,
“but I don’t rpally mind because; it helps the record sales enormously
: .1 shouldn't say it because it’s bad for business, but l’m-a record
man. I’d rather listen,to records than go out to a concert. I'm notim-
pressed with hi-fi. I listen to re-pressings of recordings of the ’30s
with as much, enjoyment as the newest ones: When they piay back my
recordings for me gt the studio, they cut out some of the .fi;’’ '

Jimmy Van Heusen and Sammy Cahntiave been set to write the title
tune to the upcoming Ingrid Bergman-Cary Grant starrer, “Indiscreet.”
Tune will be published by E. H, Morris. Cleffers copped the Academy
Award this year for “All The Way:” “Indiscreet,” which Was filmed in
England,, will be released in the U S. by Warner Bros:

DAVE BRUBECK SELLS
U.S. JAZZ IN NEW DELHI

. . New Delhi, ’India; April. .15.
The Dave BTubeck quartet scored
! a hit for American ..jazz in an out T
j door, performance at. the Delhi Uni¬
versity campus before a top audi-
: ence of. about 4.000 young, and old
I jazz fans. Brought to the campus
j by .ANTA- and U. S. Department
of State under, . the exchange of-
persons program, Brubeck/attract¬
ed, a lot of attention , in the local
press and - with' the musicians in j
the capital city. * .1

The performance, nri the; Delhi
University campus was \\;eli re¬
ceived and. comes at a time when
protests are becoming louder that
All-Indii Radio should abandon its'
policy of. emphasizing classical In¬
dian music in favor of Western
tunes. ■

bill. Introduced by Sen. Joseph C.
O’Mahoney (D., Wyo.) chairman
of the Senate subcommittee on
hn"lhe^^'D^ie/mh Cir-’ f? te um? Trademarks & Copyrights,
cuit (1929), 51 Fed/ 2d 832. sup-1 the blU wouId remove the coin
plied/ the pleasure of contrast!machine’s present licensing ex-
Dealing with the: question of the ! er nPtion in the Copyright Act,
measure,of damages ;for copyright* Scheduled to testify for the bill
infringement by public , perform-/ ar .e songwriters Jimmy McHugh,
ante.: of mechanical reproductions [ Richard Adler,. Carolyn Leigh, Dr.
he wrote: i Douglas Morroe, Johnny Marks

' ‘It,is hardly possible for a \™ d ^ Harbaeh. Publishers for
copyright proprietor to suffer ! \ , e pill, wjll^be represented by
actual damages by the public ‘ Mrs. Bonnie Bourne. Also due to-
- • ' testify is Mrs. Helen S. Abert,

daughter; of the late John Philip
Sousa. For the juke ops, reps of
the Music Operators of America
will be on hand to oppose the bilL
The songwriters contend that
the Copyright Act’s exemption of
the jukeboxes, dating back to 1909,
is not only unfair to them, but it
discriminates against „ every other
commercial user of music who has
to pay licensing fees. It's pointed .
out that while coin machines may
have been a novelty operation 50
years ago, today’s it’s big business

performance of his: composi¬
tion by -mechanical'-means as.
clearly it taxes credulity to
say any one would pay to at¬
tend such a performance.’

“So the world, turns!”

Coral 'Ups Kaye, Others

Howard . Kaye, formerly eastern
divisional manager for Coral Rec¬
ords, has been upped ‘ to- assistant
sales chief, under Norm Wein-
stroer. At the same time, Ed Wal-

OldrjcB; «-hUe Ra i P h: Cox

ops . contend, on other hand, that

Walker’s former spot as Chicago
branch manager.

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MUSIC MAN (Capitol) :

1 Original Cast (WAO 990) /. .

1

3

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2

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174

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FRANK SINATRA (Capitol)

2 Come Fly With Me (W 920) .

2

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116

3

JOHNNY MATHIS (Columbia)

3 Warm <CU 1078). - - • . ■/. - -.

6

4

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8

6

6

5

4

8

1

4

8

6

8

3

7

82

4

SOUTH PACIFIC (Victor)

4 Soundtrack (LOC 1032)......

10

4

I

7

1

2

8

4

5

9

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6

68

5

MY FAIR LADY (Columbia)

7 Original Cast (CL 5090);.. .

5

6

2

3

5

7

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9

2

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4

63

6

ROGER WILLIAMS (Kapp)

6 Till (KL 1081) ,.//:. v.

10

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7

8

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59

; 7

AROUND THE WORLD (D<?cca)

. 5 Sountrack (DL 9046)......;:.. > 4.

10

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6

10

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48

8

JOHNNY-MATHIS (Columbia)
11 Johnny’s Greatest Hits (CL 1133)

2

2

3

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9:

SOUTH PACIFIC (Columbia)
8 Original Cast (B 2579-80) / ...

8

1

10

1

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8

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10

. JOHNNY MATHIS (Columbia)

9 Goodnight Dear Lord (CL 1119)

9

6

'J.

' . .

2

1

26 1

11

OKLAHOMA (Capitol)

18 Soundtrack (SAG 595)........

9

3

7

8

9

5

_25

12

JONAH JONES (Capitol) .

.. Swinging on Broadway (T 963)

/■;;

1

6

2

_24

I CARMEN CAVALLARO (Decca)

1 i3A 10. Remembers Duchin. <DL 8661) ...

9

10

9

6

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•7

.: 10

23 (

• PAL JOEY (Capitol)

13B 20- Soundtrack (W 912)..

5

6,

7

T 7

10

10

6

10

_23 1

WAYNE KING (Decca) .

13C JZ1 . Dream Time (DL 8663) .....

5

10

6

7 :

■'A;-.

23 ;

BILLY VAUGHN (Dot)

16A 17 Sail Along (DLP 3100) . . ; i,.

10

5

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5

3

’1

PAT BOONE (Dot)

16B .16 Pat’s Great Hits (DLP 3071) ....

8

6

-4/.-

..5;

_2I I'

[l8

KING & I (Capitol)

22 Soundtrack (W 740). . , v.

5

7

3

9

1

^20 j

DAKOTA STATON (Capitol)
19A .. Late Late Show (T 876) . ...

;-7 ;:

■'7

3

9

_18

PERCY FAITH (Columbia).
19B 19 Viva (CL 1075). ... - • - • -.....

8

3

10

5

J 8

MANTOVANI (London)

19C 12 Film Encwes (LL 1700) ......

6

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3

6

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ROGER WILLIAMS (Kapp)

14 Fabulous Fifties (KXL 5000).

.

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5

9

J7 j

I . ELVIS PRESLEY (Victor)

| 23A .. Golden Records (LPM 1707) ..

..

7

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I BRIDGE ON RIVER KWAI (Col.)

|23B 23 Soundtrack (CL 1100) .........

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., Hits from Hollywood (DL 8693)

1

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ili;

they support the music biz amply
by buying the records used in the
machines and they ' are prime
channels of Song exploitation.

Numerous music and women’s
clubs are also supporting the bill
along with such music biz organi¬
zations as the American Society 6f
Composers, Authors & Publishers
and Broadcast Music Inc. Both
AS CAP and BMI, as licensing or¬
ganizations, would be direct bene-

Europe; BG, Ella,
Peterson Circuit

Norman Granz launched the first
of his three springtime European
tours in Brussels April 11 with
“An Evening With Ella Fitzgerald
and the Oscar Peterson Trio.” Up¬
coming are “Jazz At The Philhar¬
monic,” which will tour England
for the first time, plus the Con¬
tinent, and a trek by the Benny
Goodman band.

.Granz has arranged for . Miss
Fitzgerald and Peterson to join
instrumeiValists Stan Getz, Dizzy
Gillespie,’Roy Eldridge, Coleman

ish dates, the instrumentalists will
then tour, the Continent Without
Miss Fitzgerald and Peterson. They
will be augmented by Lou Levy,
Gus Johnson and Max Bennett.

Goodman’s tour opens in Stock¬
holm May 5. It will be the first
time the BG outfit has played Eu¬
rope since 1950. On May 25. inde-

the Westinghouse Broadcasting Co.
The band will feature vocalists
iirnny. Rushing and Ethel Ennis.
The “JATP” unit opens in Brus-

Gomperts of Holland’s
Basart Due May in U.S.

Hans Gomperts, prexy of Les
Editions Internationales Basart,
d’s top publishing firm, is
1 the U. S. during May on a
business trip.

Gomperts firm i$ Duteh rep for
number of U. S. publishers, in¬
cluding Music Publishers Holding
Corp., Leeds, Bourne, E, B. Marks,

MUSIC

PVSSEBTr

Wednesday, April 23* 1958

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(Copyrl«ht Varioty/ Inc. All Rights Rottryad);

Wednesday, April 23, 1958

a Sound Sensation on rca Victor

Kerens the Original Cast Recording, in New Orthophonic
sound, exclusive on RCA VICTOR, And it’s backed by :
• Advertising in national magazines, like the new
YORKER, HIGH FIDELITY, HI FI MUSIC AT HOME, ESQUIRE,
HOLIDAY, time, and playbill! • Ads in leading news¬
papers throughout the country! • Radio and TV spots
to'flell your customers on top-rated shows! • Complete
dice jockey coverage! • Colorful new point-of-sale dis¬

play piece! • Ad mats in three sizes, ready to run.

Get set for a rush of customers. Everybody’s going to
want ‘‘Say, parling”! P. S. Get behind these great new
pop singles of the top tunes from “Say, Darling”:

TONY MARTIN sings SAY, DARLING c/w TRY TO LOVE ME JUST
AS I AM 47/20-7210

DINAH SHORE sings ITS THE SECOND TIME YOU MEET THAT
MATTERS 47/20-7211

Call ymr RCA Victor Records distributor today, and.. “SAY, DARLING”!

52 MUSIC

Indict Horn On
Payola Tax Rap

Philadelphia, April 22.
Boh Horn, former local deejay,
was indicted by the Federal Grand
jury <17) for evading income taxes
to the tune of $9,436 for 1953-55.
This was the sum due on allegedly
undeclared “payola,” While host of
WFIL-TV’s “Bandstand.” U. S. At¬
torney Harold K. Wood stated that
at least a half a dozen record dis¬
tributors.had told the jury of mak¬
ing payments for plugs.

The attorney said that in the
three-year period Horn reported
an income of $57,386.45 and paid.
$14,192.68 in taxes. According to
Wood, he should have paid $23,-
629.40 on his actual income of $80,-
238.45. ' >j

Bail was - fixed at $500 and a
bench warrant issued for Horn's
arrest. The deejay now lives in
Houston, Tex.

&ETAIL SHEET BEST SELLERS

TittlETY—

Survey of retail sheet music
best sellers based on reports
obtained from leading stores in
13 cities and showing com¬
parative sales rating for this
and Iasi week.

* ASCAP t BMI

National
Rating
This Last
wk. wk.

Title and Publisher

MORTY

CRAFT

His Ore. and Chorus

LONG LEGGED
LADIES OF
LABRADOR

K12648

♦Catch, a Falling Star (Marvi n) . 1

♦World in Hand s (Ch appe ll) . 1 ,3

tTeq uila ( Jat ) . .. . ...; ..,. •

♦Wh o's Sorry N ow (Mills) .... 6 ..

f Sug artime (No r-Va-.Tak) 3 .

*76 Trombone s (F rankL. /.I.. .. • 5
iLo llipop ( Marks) . ; . .. 10 <»7
♦Silvery Moon ( Joy).:. „ : 8

♦All the W a y (Mara viiie) ' . - .

tAre Yph Sin cere (Cedarwoo d) . . ..

fWonderful T i me (F owler) . ' i-. .V
♦Arriverdeci Roma <Connelly) - .'• ■ 2
tTwil ight T ime (Porgie) .;: . . . 2 , .

♦Chanson (Meadowlark) .... 5 ..

♦Precious Love (Witmark) ... 4 .

2 5 1 18

1 5 1

2 2 2

10 .... 6 6

. 10 3 * 7

9 ' 9 ..

3 4 3

6 8 10 10

1 4 ..

... 8 4

9

To The Top Again . . .

•WHO’S SORRY NOW

CONNIE FRANCIS M-6-M

TNI GETTIN’
SENTIMENTAL OVER YOU

NELSON RIDDLE m Capitol

•BILLY

KATHY LINDEN •» Ftllltd

•ONE MORNING IN MAY

JOSE MELIS ra Snc>

MILLS MUSIC. Inc.

FOR MCTh)? ' li- - ? ? j ? A V M i N G:

■' MY &

MOTHER S a
EYES >

LEO FEIST INC.

BMI Vs. Sirfiers Bill

— Continued■! from page 45-.' —

more sophisticated product of Tin down :by the kickoff witness—Sid-
Pan Alley. ney M. Kaye, chief organizer, coun-

6. It often takes composers and sel' and board chairman of BMI.

publishers years to get- enough There was only one real varia-
poirits to receive proper payments tion from the pattern. Tlie BMI
from ASCAP, whereas BMI re- ! presentation was also very .heavy
wards new composers promptly..- with broadcasters and spokesmen
What’s more, the ASCAP point sys- [ for state . associations' ’ of broad-
tem is weighted against' country j casters. The spokesmen were care-
music. ; | fully selec ted, mostly operators of

7. A lot .of the so-called “pres-! small radio stations, to avoid any
sure” alleged against BMI is. mere- charge . they' Avere representing
ly the use of more aggressive busi- ! powerful web influences.

ness methods to push its own: Among the. testimony high-
songs; and there is-nothing to pie-; lights:

vent ASCAP or ASCAP firms from ' . Composer-entertainer J immy
using the same legitimate business j Davis, former governor of Louisk
methods. . j ana: “I, like many other writers,

8. The Smathers Bill would dis-! whose music was being constantly

criminate against the simple, free : performed^ throughout the United
enterprise business rights of broad-: States, found that the welcome
casters to engage in operation of ! mat at the ASCAP door had a way
music stores, recording companies, of disappearing for. writers en-
or even the right to tape a'show gaged in the country & western,
for delayed rebroadcasting, so BMI folk music, and gospel music fields,
claimed. “My - efforts to gain ASCAP

9. Artists testified that, contrary membership extended over a long

to ASCAP claims, they were not periods .1 made personal visits to
pressured to sing BMI songs when ASCAP in rny efforts to secure
they Would rather offer ASCAP remuneration. fhr the performance
tunes. I of my music: I never succeeded in

! Following the windup, ASCAP routing a sing!e penny for the
[Officials sought three days for re-. wrfoonance of my music, even
buttal, it has been learned. Earl- though it. was /heuw-extensn*^
!ier the Senate committee had an- P*^ e . d _ aI1 .°^ r ,, th H e .
i nounced each side : would be al- ^^ was interested 10 a lim
lowed but a single day to rebut. |tedgro U p 0 £ „ rlters and a limited

There was no gainsaying the, klnd nluslc -
polish of the BMI performance. “Even if a writer of country &
It was designed as a counter-bal-! western or gospel music succeeded,
ance against-the ASCAP testimony ! in‘ achieving ASCAP membership,
—lawyer against lawyer, publishers: he usually , found. himself in the
against publishers, compose r s r‘ n 9 n -P artici P at . in S’ group, which
against composers, singers against m^ant that this music became part
singers. Since some ASCAP wit- of the ASCAP repertoire and he
nesses had been introduced by was given the privilege of com
their Senators, several of the BMI tributing to ASCAP without any
witnesses also were introduced by corresponding privilege of collect-
their Senators. ihg performance royalties.”

The counter-punching covered ; Kayes’ ‘Healthy Changes*

every point made by Sammy Kaye, orchestra leader
ASCAP witnesses a few weeks ago. and composer: “What the propo-
In general, the BMI witnesses were nents of this bill are overlooking
used.to beef up and provide corro- i s . that the. music business has
borative detail for the points laid undergone very fundamental

********* ****** * *★★*.****************

j BERJ VAUGHN I

i quartette I

Featuring DUCKY CHARLES

Afters concluding 17 weeks, consecutively

SAHARA STEAK HOUSE, Miami

Currently VOYAGER HOTEL. Miami teach

15th week' end continuing indef.

— changes in the last 15 years. By
* and large, these changes have
j. been extremely healthy ones.
jT “In the 1930s, there were com-
•ji' parativeiy few successful com-
^ posers. There were also compara-
tively few successful publishers
T whose names ever showed up on
J the hit lists, In the early 1940s,
there werte, as a practical matter,
ja only three record companies In
■+. the United States—.Victor, Colum-
ja bia and Decca.

^ “Today there are literally hun-
^ dreds of recording companies and
^ an examination of the bestselling
records during any week of the
+ past several years, will indicate

f~ ASSOCIATED BOOKING CORPORATION-* effective competition in the re-

JOE GLASER, Pres.

745 Fifth Ay*. 101N. Wabash Aye 407 Lincoln Rd. M19 Sunsot Blv*.
Now York 22, N.Y; Chicago, III. Miami Boach, Fla. H'wood 44, Calif.
Phon »5 Phono: Phono: Phono:

£Laia t-4400 CEntral 4-9451 JEfforson t-0313 OLympla 2-9940

cording business today than there
has ever been before. Today there
are more writers and far more
publishing companies in success¬
ful operation than there ever were
before.

“#11, of jbipeafc. gppd for the

music business. Certainly this is
good for all people interested in
music and in the public interest.”

Jane Pickens, singer: “I find
without any foundation whatever
the contention that music is being
selected for recording or perform¬
ance because it is licensed either
by ASCAP or BMI. I also find in¬
accurate the contention that BMI
is responsible for all ‘bad’ music
and that ASCAP, either in the
days before BMI or now, has in
its repertoire nothing but fine
music.”

Grover C. Cobb, president of
the Kansas Assn, of Radio Broad¬
casters: “The sole purpose of this
bill, in my opinion, is to kill BMI

to rid ASCAP of competition. ,
Millions of Americans have heard ■
music which, without BMI, would
have gone unheard.”

Pee Wee King, composer and
performer of country music: “The
real advantage that BMI has
brought to this field is its ‘open .
door’ policy and its willingness to
pay for local station performances
as well as network performances.”

Diskery Partings

Connie Stevens WB’s 1st

Hollywood, April 22.

Warners Bros. Records, headed
by prexy James ConkUng has
signed singer-actress Connie Stev¬
ens as label’s initial pactee. Miss
Stevens recently co-starred with
Jerry Lewis in the York produc¬
tion, “Rock-a-Bye-Baby,” for Para¬
mount. Simultaneously, Conkling
hired Joel Friedman for post of'
merchandise director.

Epic Record’s has added Pat Har¬
rington and Joe Glover to its ros¬
ter. Harrington sang the “I Like
Ike” tune in Irving Berlin’s “Call
Me Madam.” Glover is an arranger-
conductor.

Shoshana Daman, Israeli singer,
has joined the indie Seeco label.
Her first album will be called
“Haifa In Hi Fi.”

Sue Evans, singer-harpist, has
been tapped by Dot Records. Her
first release, set for early May, will
be aii album titled “Sweet Sue
Evans, Bob Thiele, Dot’s v.p.-a&r
chief, will also cut Miss Evans for
the pop singles field. For the past
three years Miss Evans has been
playing hotel rooms and hiteries
around the country.

Bow Records, a subsidiary of the
indie Arrow, line, has added Bira
Clifford, The Encore, Rabbit &
Geno and Ginny Angel to Its ros¬
ter.

Carlton Records has added
thrush Lynn Evans to its roster.

Added to the Planet X label last
week was songstress Ann Weldon.

Harry Tobias to Europe

Harry Tobias, of the cleffing
Tobias clan and Writer of the cur¬
rent hit, “Sail Along Silvery
Moon,’’-sailed last weekend on his
first trip to the Continent.

He plans *to plug his song cata¬
log in music biz centers in Eng¬
land. France, Italy and the Neth¬
erlands. • -1;

Wednesday, April 23, 1958

_ Brit. Goes Stereo
bi June Kickoff

London, April 22.
j Stereophonic disks , will be put
on sale here starting June 7 by
The Pye disk company.

Pye execs here indicated that the
. platters would cost somewhere in
the region of 25% more than nor¬
mal LPs and the obstacle of ex¬
pensive play back equipment had
been overcome by Pye, which has
manufactured several different
types of equipment, the cheapest
of which will retail at $56.-
. First release will be on LP by
the Halle Orchestra, conducted by
Sir John Barbirolli, followed by
Larry Adler and Marion Ryan
disks.

From The

PARAMOUNT PICTURE
of the same name

ANOTHER

TIME

ANOTHER

PLACE

Recorded by

PATTI PAGE

Mercury

PAT O’DAY

Victor

VERA LYNN

London

DON CHERRY

Columbia

MARY KAYE

TRIO. Decca

Famous Music Corporation

2 NEW R V Rs

By PAT BALLARD

STOP, BABY

FOUR PREPS

CAPITOL

TRUE TO YOU

GENE VINCENT

BOURNE, INC.

Iran tht Warner Bres. PreductiM
^MARJORIE MOMINfiSTjir
THE AMES BROS. RCA Victor
NMSIAY - Columbia
TIE JDSHSTtir KUOS. London s
NMIESDTM Dot

sun mmuw Hnporioi

MM IKS Captto)

MMUYMES HaHmaik
SINITUMUMM RC* Victor

f LATEST RELEA8I '

E YD IE
G OR M E

SINGS

. YOU NEED .
L HANDS A

§tni"

Wednesday, April 23, 1958

PfatlETY

VAUDEVILLE 53

Theatre Projects in Chicago, Denver

in

Chicago, April 22, "4

Two-a-day vaude here still looms,
a possibility before summer but
auspiced now by a different set of
promoters. Original scheme bruited
by Mt. Royal Productions now has
definitely cancelled until fall. The
ball, however, has been picked up
by suburban deejay Phil Lind and
a Chi haberdasher named Mickey
Goldstein, who plot a late May
opening at the Erlanger legit
house. Pair has picked up the op¬
tion on. the theatre which Mt. Roy¬
al relinquished.

New sponsors are said to be
dickering Red Buttons, seeji as a
hot act in the wake of his Oscar
garland for “Sayonara.”

Promoters Frank De Francis',
Mark Green and Paul Adonis, part¬
nered in Mt. Royal, gave up on a
May 9 unveiling for lack of a head¬
liner, and Were to leave this week
for Las Vegas and the Coast to :
angle for same and scout support¬
ing talent. De Francis said their
project is still definite, with atSep-
tember preem likely, though plans
could go agley if the Lind-Gold-
stein vaudery raises the curtain
first. Latter wants to run all sum¬
mer, . which, it it materializes
would almost certainly take the
edge off to Mt. Royal’s production.

New sponsors haven’t, reached
the ticket-scaling stage yet, though
tariff tops will. hinge on star sal¬
aries.

Lind is ohe of the singing Lind
Brothers, whilom nitery trio. His
current Affiliation is with station
WTAQ, La Grange.

4-a-Day In Denver .

. Denver, April 22.

Starting May 1 Denver will again
have vaudeville. -

The newly formed A & A Corp.,
formed by C. U. Yaeger, president
also of Atlas and Atoz Theatres,
with more than a dozen theatres in
the state, will start a vaude policy
at the newly-acquired Victory, with
Chuck Gregory, formerly a pro¬
ducer for the Minsky circuit, pro¬
ducing. Frank Jenkins, a long¬
time vaude theatre manager, lately
in publicity work for distributors,
will manage. The policy will in¬
clude one first-run film each week.
Art Reynolds and his orchestra will
be in the pit.

The show Will be built with a
line. Prices will range from 90c
to $2. ••

The house has about 1,400 seats.
Four shows a day will be the pol¬
icy. Formerly known as the Em¬
press, owned by the late F. G. Bon-
fils, publisher of the Denver Post,
the house was long one of the two
vaude houses here until the 1929
depression, when *t closed for a
few years, to open as a film house
The opening vaude bill in 1919 fea¬
tured Evelyn Nesbit^Thaw and her
young son, Russell, in a lecture on
the perils of the primrose path. On
the same program Was Miss Nes-
bit’s own film,.“Her Mistake.’.’ .

The house presently is being
face-lifted to the tune of $15,000.

BIZ DIP COULD MEAN
PROSPERITY FOR ACTS

Necessity for some hard selling
during this recession period, may
spark in increase in talent use in
certain situations. For example, in
order to attract trade to the shop¬
ping, "centre in Stratford,, Conn.,
merchants in that area will book
acts over the weekend periods and
even. longer.

The Stratford Town Fair has set
two high acts for four days starting
May 29. Stan-Bonds and the Three
Condors have been inked to in¬
augurate the policy by Leon New¬
man Agency which will do the buy¬
ing. ,

Agencies also look forward to in¬
creased use of the supermarket
shows, which for the last two sea¬
sons, has provided a healthy outlet
for several name troupes. Merchant
organizations as well as trade
groups are getting mailings .from
aCtS

Bennett, Rowan & Martin
To Reopen Chez May 16

Chicago, April 22. .

Chez Paree, dark since March 17,
relights May 16 with Tony Bennett
and Rowan & Martin. Nitery had
hoped to reopen Friday (25), but
frantic efforts to land a headliner
thought to be strong enough to
lure, despite recession, fizzled.

' Co-owner. -Dave Halper, who
books for the club, returned last,
week from the Coast after failing
to sign an act to precede the Ben¬
nett layout. ;

leers as Exports;

r

Ice shows have suddenly as
sumed a cultural value and will
serve in the U. S. displays abroad.
“Ice Capades” has already been
okayed for a tour of Russia in one
series of exchanges.

In another move, “Holiday on
Ice’* has been booked as an off-
grounds attraction of the Brussels
World’s Fair during July. Nego¬
tiations were completed last week
for the Morris Chalfen show to hit
Europe. Likelihood is that “Holi-
day” will tour the Continent fol¬
lowing its stand at the fair/

“Holiday” was found too large
for the facilities of .the U. S. Audi¬
torium Theatre at the fair. Frappe
frolic Will instead be shown at the
Palais des «6ports, in midtown
Brussels, to compete with off-the-.
grounds shows of other nations.

For this appearance, a 20-ton
ice-making compresser, 17 tons of
galvanized piping and seven box¬
cars of costumes and props will be
taken .to the Belgian capital. An
additional headliner is still to be
signed. It’s likely that either
Sonja Henie,. Dick Button, Carol
Heiss or David Jenkins will top. A
special opening will be held July
4 with the diplomatic corps of
every nation represented at the
fair to be invited. A previous edi¬
tion of “Holiday” was shown at
the U. S. exhibit of the Indonesian
Fair, in .1955. f

• “Ice Capades” was reportedly
touted by Sol Hurok to the State
Dept. Members of the staff of
the Russian Embassy thus scouted
the show during its recent Chi¬
cago run* and last week the okay
came through. It’s likely, that
Hurok will again get whatever
production ‘Tee Capades” is being
exchanged for.. , Impresario , al¬
ready has the Moiseyev Ballet,
which had one of the more brilliant
openings last week in New York.
There’s the. possibility that “Ice
Capades” will be the exchange
troupe for the Bolshoi Ballet, al¬
ready scheduled for a tour. .

The U. S. is apparently finding
exchange groups difficult to come
by. There' had 'been, for instance,
a discussion on taking a rodeo
over..:=■ However, transportation of
animals would run around $250,-
000 ; by ship, and afterward would
come, the necessity of land trans¬
port which might be even higher.

Specialty attractions peculiar to
the U. S. are being sought, and
most ideas presented are being
carefully Weighed.

Sign Eugene Loring As
‘Capades’ Choreographer

Eugene Loring has been signed
to do' the choreography for the
new edition of “Ice Capades”
which will open in September. He
Succeeds Ron Fletcher,. now doing
an act with Jane Kean..

Loring has been a dancer with
the Ballet Theatre and has chore¬
ographed . several, Metro filmusi-
cals. roi'i'i') 9.1

Taient agencies are actively dis¬
couraging too rapid rises for bud¬
ding record singers. The offices
are teilirig: the chirpers and their
personal managers to take it easy
on the price increases—-“One* rec¬
ord doesn’t make a star.” It would
be better to work at a reasonable
salary for most of the year, develop
enough savvy to work the spots and
prepare for the period when record
hits just, do not come.

They point out that the agency
rolls are loaded with singers who
have had one or two record hits,
got themselves; up to an extremely
high salary and found themselves
with no place to work when their
disk sales slowed down.

The agencies in recent months
have taken a firmer hold on sal¬
aries. They have .told acts outright
that takes can be trebled after one
or two hits, but it would further
their career if they w(ould consent
to a moderate rise, miring some
business into a cafe and go back
at a reasonable increase at a later
date. In this way, they would cre¬
ate goodwill and gain necessary
experience to build them up to the
stature of a good performer. Ulti¬
mately they’ll not need to rely on
shellac as a basis of their value.

The agencies point out anew that
the old proving grounds are gone.
A performer can be sprung to,;at?
tention by way of disks. The fact
that a record can become a hit in-
(Continued on page 54)

Slip at Rtl B.O.

Pittsburgh, April 22. .

Law of diminishing returns ap¬
parently has started to set in on
the big record name shows around
here. Flock of them in last couple,
of months seems to have dulled the
edge. In two performances at
4,000-seat Mosque last week, pack¬
age headed by Clyde McPhatter,
LaVern Baker, Paul Anka and
George. Hamilton IV drew less
than house and a half and a .gross
Of around $15,000. Not bad; of
Course, but ’way below expecta¬
tions and off from the toppers in
this field.

Couple of nights before, jay
Michael, deejay at WCAE, col¬
lected a number of disk personali¬
ties for his semi-annual bash at
Mosque and in two; shows grabbed
only. $7,000.

New Nixon Nitery, Pitt,

In Sheriff’s Sale to Pay
Off Welter of Debts

Pittsburgh, April 22.

Recent reprieve of New Nixon
nitery from its financial woes was
shortlived and room was padlocked
last week because of mounting
money troubles, just 15 months af¬
ter doors were first opened. A few
weeks . ago, owners announced
fresh cash and a reorganization but
something went wrong : in .the
meantime: and the status quo re¬
mained.

Following a sheriff's sale, the
$300,000 operation was closed down
in accordance with a writ of ejec¬
tion filed by the .William Penn
Parking Garage, owner of the site,
for non-payment of ; April rent
amounting to $2,050, Also pending
Is an eviction notice against Cecilia
Hanlon, one of the New Nixon
Owners, who has been miuntainirtg
living quarters in an apartment on
the property in violation of the
lease.

Meanwhile, the City of Pitts¬
burgh filed suit in Common Pleas
'court for three months of unpaid
amusement taxes, amounting . to
S3,275 and other claims pending
include a $8,40.0 lien'filed by Fed¬
eral Government for back Social
Security withholding payments. ..

. Principal stockholders of New

i«. 1 tCOiltiritied'bb fageitf*') 1 1*

London’s Stork Room
Gets After-Hours Rap

London, April 22. j
London’s Stork Room, one of the
West End’s favorite late night
hangouts for show biz folks, is in
trouble, accused of selling liquor!
after legal hours. Following a raid
by the cops, William Ofner, licen¬
see, and Joseph Cariello, head-
waiter, .; were; hauled up at Bow
Street police court but denied sup¬
plying drinks after 2 a.m..

The prosecution alleged that the
management. appeared to separate
the patrons like sheep and goats,
so that the favored ones could get
alcohol after 2:30 a.m. and up to
4 p.m. The hearing, which was at¬
tended in court by comedian A1
Burnett, who holds 1998 shares in
the Stork Room and acts as emcee
arid gladhander, was adjourned till-.
June 25.

By JOHN QUINN
Hot Springs, Ark., April-22.

This mineral water hot spa in
the central Arkansas Ouachita
Mountains has. cooled off consider¬
ably as a recreational and gambling
spot—a second Las Vegas—now
that the racing season has come
and gone fas of March 29).

Quietude is hearer the word for
it row, although: some semblance
still remains' of the once bustling
season. Two clubs continue to offer
floorshows, ; and a number offer
combos and dancing, and the tables
still operate. But the standing in
line to grab the dominoes, or just
with the 21-man, is gone.

Local observers expect the situa¬
tion is likely to remain thus be¬
cause of the political overtones. As
little as two years ago gambling
was out, but now it is back on a
"tolerated”: basis. How long it will
be before it is out again is a guess,
and hence club owners are con¬
strained to limit investments.

Mineral water baths continue un¬
abated as the attraction here, with
the ponies gone. Which makes the
bright spots a secondary issue, ah
I accessory only. On that basis the
live talent operations are bound to
toe. limited, or spotty, and so goes.
; the • general entertainment picture.

From a half dozen spots with
floorshows, the situation now sums
as the Tower and the Pines, both
offering live shows with no coyer
and no minimum, and the Southern
Club with an accomplished trio
and one or two other spots with
music units.

What remains for the tourist is
the excellent water and a generous
array of scenery. It’s likely to re¬
main that way generally,, as long
as the political situation prevails,
the club owners agree.

; The Radio City Music Hall,
N. Y., is seeking a new look in its
Shows. The Hall has given its Glee
Club a fourweek notice to take
effect at the end of the engagement
of “Marjorie Mornmgstar” (WB)
which opens at the Hall tomorrow
iThurs.). The Rockefeller land¬
mark is currently negotiating with
the Tuskegee (Ala.) Ihstitute Choir,
the famed Negro group which
periodically tours the concert cir¬
cuits.

The American Guild of Variety
Artists has been meeting with Ra¬
dio City officials in an effort to
stave off the loss of employment
for the 25 singers. There have
been a couple of confabs, but noth-'
ing is expected to materialize in
this direction.

r Russell V. Downing, managing
director, says that the Hall is at¬
tempting to keep abreast Df the
times and inject new things in its
presentations. He recalled that the
Corps de Ballet was hypoed re¬
cently with some male dancers.
From time to time, femmes have
been added to the Glee Club. How¬
ever, no other major change is be¬
ing projected, at this time, accord¬
ing to Downing.

Holdup in the completion of the
Tuskegee negotiations is thfe length
of the “Morningstar” show. The
Tuskegee graduation exercises are
slated for late May, and should the
new show go beyond that date, it’s
possible that the Tuskegee Choir
Will go in for the next show. Other
singing groups are also being stud¬
ied for nresentation at Radio City
Music Hall.

, It’s recalled'!that around 1943,.
the Glee Club was also temporarily
disbanded so that the Cossacks of
the Don could come in for an ex¬
tended engagement that lasted
through several shows. The draft,
at that time, was making it dif¬
ficult to continually train hew sing¬
ers to work in the permanent Glee
Club. •

With disbanding of the Glee
Club, it’s likely that the Hall will
up the use of soloists, for use in
production work. Frequently, the
Glee Club singers assumed the
solo chores.

Currently being negotiated by
AGVA with Music Hall execs is the
question of accrued vacation pay.
Vacations normally start around
June 1 for a three-month period
and the current contract is due to
end around May 29 for Glee Club
members. Why the accrued vaca¬
tion clause wasn’t inserted in the
AGVA contract with the Hall Isn’t
known. Vacation schedule calls
for a maximum of. two weeks per
year. One week goes to choristers
who have worked a full year, and
two weeks to those with a two-
year employment log.

One mystery to Glee Club mem¬
bers is the union’s failure to re¬
new, a. clause in the MH contract
which , stipulates that the theatre,
once dismissing an entire group,
couldn’t replace it with a similar
group for a sixmonth period.
Should the Hall decide to re-form
the group, then the old members
would be given preference,

GILDED CAGE, NEW HUB
SPOT, BOWING APRIL 28

D. C.’s Shoreham Gets
In on Motel Moola

Washington, April 22. .

■ Washington’s burgeoning tourist
trade, which has spawned a. num¬
ber of in-town. motels, is luring
owners of the Shoreham Hotel into
the “motor hotel” business.

Owners of Shoreham, capital’s
resort-type hostelry several miles
from midtown; are moving ahead
with longtime plans to build a

Boston, April 22.

The Gilded Cage, Louis Cohen’s
new offering for the Hub cafe
trade, opens Monday (28) with Gay
Nineties fanfare, 10 acts, and corn
beef and cabbage as the piece de
resistance. Cohen, who also oper¬
ates the Jewel Room, intimer in
Hotel Bostonian, built the new club
from scratch at an outlay of $65,-
000 .' .

The boite. is a 160-seater, with
two “royal boxes” for celebs, plush

$500,000 deluxe motel directly be-; carpeting, murals and chandeliers
hind the main structure, where an j in the early 1900’s motif. Acts al-
old stable now stands. No time- } ready inked are chirps Margie An-
table has.been set for new project, ; (lerson, Betty Rhoades, Anne Ca-
but application has been filed with ‘ sey. Vivian Emerson; Therault,
District and plans are being blue- banjoist; Tom Patricola Jr., terper.
printed. < An emcee and four more acts are

• .Shoreham is one of few hotelsbeing negotiated for. Ex middle-,
here with live. entertainment pol- weight champ Johnny Wilson, will

VAUDEVILLE

B’way Bonifaces Do Hatfield-Coy
Act In Competition for Names, Places

liH* . major bonifaces in New:
York, are no longer the close-knit}
and friendly group they used to
be Ihe friendship be tween, them, I
if it ever existed, is now a thin veil I
of cordiality, and Within the past j
few weeks all groups seem to be [
on the- edge of open warfare. !

Keen competition on Broadway
plus tlxe fact that there has been
no love lost between a pair of
fortiier partners, has heightened
the feeling of hostility on the
Stem.

Tin* most open feud is between
Lou Walters and E. M. I,oew, who
used to be partnered in the opera¬
tion of the Latin Quarter. Walters
is now working on the opening Of
the Cafe de Paree in competition
with his former partner. The
Latin Quarter has refurbished its
stage, opening last night . (Tues!)
with a setup that probably seeks to
dim the lustre of the Walters op¬
eration. Both are Seeking names.
Walters had sought to get Betty
Grable for his opening next month,
but Eddie Risman, LQ manager
got her for the Latin Quarter in
the fall. With similar kinds of
shows, there will be a terrific bat¬
tle for the tourist dollar between
the both of them. Walters’ spot-
. originally set to open May 6 will
now preem May 23. -

Another cause of dissension is
the battle between both for the
cooperation of Jack Silverman, op¬
erator of the Old Romanian, also
on Broadway, and situated in the
same building that will house the
C'afe de Paree. Walters would like
to be friendly with Silverman on
more "than purely neighborly
grounds. If Walters could get Sil¬
verman to share the same kitchen,
he could save about $70,000 in
construction costs. . '

On the other hand. Silverman has
been courted by Loew. There had
been some talk that Silverman
would go to court in order to ascer¬
tain his rights under the lease he
signed with the landlord... Lease
has a clause: which stipulates that
he couldn’t enlarge the dance
space in order to protect the Ar¬
cadia ballroom, which then occu¬
pied the upper floor, now leased to
Walters for a nitery. Silverman
contends that such a stipulation

automatically implies that the Ar- •
cadia couldn’t be turned into a
cafe. Protection clause, in his
opinion, had to have a degree of
mutuality. The Walters faction
has accused the. Loew group of
stemming up Silverman on that
issue. . '

Jules Podell, of the Copacabana,
is in another part of tow*. He’s
competing, with . all three for the
buying of names, and considers)
himself seeking similar type trade j
despite the respectable distance j
from them. _ j

Time Was when the operators of
the major clubs used to go to each
others’ openings. With the excep¬
tion of the recent Billy Vine Me¬
morial dinner, there hasn’t been a
boniface in a strange bailiwick of
late.

Bullfighting Goes
North-of-the-Border As
Can. Town’s Tourist Peg

Toronto; April 22.

With Elizabeth Balboa billed as
the “only Canadian bullfighter in
the world/’Ihe first bullfight , ever
to" be staged in Canada is sched¬
uled by the Chamber of Commerce
of Lindsay, near here, as a tourist
attraction for Aug. 2-4’ inclusive.
Okayed by the Society for the Pre¬
vention of Cruelty to Animals, the
bouts will be bloodless, this reput¬
edly-making the tussles more dan¬
gerous. Six bulls, as well as pica¬
dors. matadors and banderillos, will
be imported from Mexico; (Lind¬
say is the home-town of Leslie
Frost, Conservative premier of On¬
tario.)

According to Chamber of Com :
merce officials and the SPCA, no
bulls Will be killed but there Will
be all the pageantry that goes with
a bullfight; with each bout running
15-20 mins, and protection of horse¬
men if the fighter faces goring.
One of the stipulations is that the
railing around the Lindsay fair
grounds be such as to allow the
bull-fighters to skip across the. bar¬
riers should the fight become too
dangerous. I

.. P^SRIEft . .. , ,

LaRosa Show in Portland
35% Off Last Year’s Pace

Portland, Ore., April 22. i
The Julius LaRosa Show Wound
up a 10-day. stint at the 1958 Home
;Show Sunday. (20). to a gate of j
54,500 customers/ This is a 35% i
decrease from last, year When Guy i
Mitchell was the star. ■ i

The 90c admish Was good for all f
the exhibits and the 5.000-seater i
stageshow presented twice nightly t
with extra matinees on weekends }
(11-20). V ■

Vande, Cafe Dates*

New York

Wednesday* April 23, 1958

" Paris’ Fraday Huddling
In Vegas on Lido Show,

Toronto, April 22.

J Board of directors, of the Cana¬
dian National- Exhibition approved
the contract whereby Danny Kaye,
will headline . the 24,000-seater
grandstand show for night per¬
formances. Aug.'20 to Sept. 6. .

While Jack ' -Arthur, producer,
refused to talk, it’s believed deal
will give Kaye. $100,000 pills 50%
ot all receipts over $472,005. On.
similar contract). Bob Hope t bfoke
the CNE grandstand record, estab¬
lished by Ed Sullivan, racking a
$479,000 gross last season. Hope
took some $T04;OOQ as his share
for the fortnight

HARD-TICKET VAUDE
GETS B’WAY BRUSHOFF

Hard .ticket vaude has had-.tough .
sledding this season on Broadway.■;
The three to attempt the run this
year had short-iiyed careers. Joyce
Grenfell Will close Saturday (26),
one week earlier than originally
anticipated: Show played the’!Ly¬
ceum Theatre, . Mort Sahl’s “The
Next President” . closed Saturday
(19) after 10 days. •

Previous eight-show Weekly
vauder, “International Soiree” star¬
ring Patachou,. also had a brief-
lived run.

Kathy Linden and Lorrie London

have signed with; the William Mcr-
ris Agency . ... Charlie Applewhite
into the Casino Royal, Washington.
April 27 :. . . Peg. Leg Bates inked
for Radio City Music Hall, starting
May 22 . . . Four Lads opening at
the Holiday House, Pittsburgh,
May 19 . . . Rowan & Martin go to
the. Mapes, Reno, May 19 . . . Tina
Robins parted for the Chase Hotel,
St. Louis, June 19 . . . Jane Dulo
and Felicia Sanders joined the
show at the Bon Soir, last night
(Tues.) . ..’ Jackie Kannon inked
for the Town & Country. Brooklyn,
May 9 on the Tony Martin bill . ;
Judy Scott goes into the Adolphus
Hotel, Dallas, starting June 19 .
Arlene Francis hostessing the
Lively Arts luncheon at the Wal¬
dorf-Astoria tomorrow (Thurs.) for
the benefit of the United Cerebral
Palsy Fund . . . Lynn Kerval
preemed Monday (21) at the Cafe
Grinzing-

Mata & Harl booked for the
Caribe Hilton, San Juan, May 31
. Jose Greco- going into the
Palmer House, Chicago, Sept. 23 .
Short Twins started at the Lotus
Club, Birmingham, Monday (21)

. . Herb Shriner slated to do a
fashion show at the Shamrock.Hil¬
ton Hotel, Dallas, April 26, under
auspices of Sakowaitz, a depart¬
ment store, for the benefit of the
Eyes of Texas Inc., Sight Founda¬
tion building fund . , . Barney Ross^
and Michael Sean O’Shea holding
an after-dinner party for artist
Chester Congolani at the Little
Studio tonight (Wed.).

Hollywood

Harry Reichman back at his
maitre d’ post at the Crescendo
following six weeks of recupping
from major surgery . ... The Hi-
Lo’s have pushed back their two-
month European trek until Septem¬
ber because of forthcoming com¬
mitments during May-July . .. .
Comics Marty Allen and Mitch De-
Wood open a five week stand with
Nat Cole at the Cocoanut Grove
tomorrow (Thurs.) ... Count Ba¬
sie’S orch opens at the Crescendo
June 20.

Diskers Gotta Have an Act

; Continued from page 53 ;

New Nixon

^BOSTON
SMASH HIT

THE GLAMOROUS NEW

HOTEL

Show folks are raving about the
all new Hotel Avery. All new, targe,
beautifully furnished deluxe rooms
with private bath and television.
Many Air Conditioned.

AVERY & WASHINGTON STS.

Continued from page'53 sss
Nixon were Mrs. Hanlon, Harold ]
Gray And James: Mattie’r. William
Penn firm is 4 -now negotiating with
several parties interested in ob¬
taining a new lease and reopening
the Nixon. One Is James Fallon,
of Fallon Enterprises, who in the
sheriff’s auction purchased the
chairs and tables at a high bid of
$500,. That was all that was sold.

General opinion locally Is that
nitery! will shortly, get going again
tinder new management, with pos¬
sibly some of the present owner¬
ship in on the deal. Feeling is that
if New Nixon Can hang on for
couple of years, it’ll be a gold, mine
when big Civic Auditorium, which
will be located only a block or so
away, is-completed.

THE WINDSORS

Currently

SAHARA HOTEL

Los Vegos

CAB CALLOWAY

Featured in ■
PARAMOUNT'S

“ST. LOUIS BLUES”

MgL ItlL MfTTLER. Ufl Broadway. New Tot!

dicates they hive something for i
audiences) They need live appear- i
ances to bring put that facet, and 1
the more they work, the- better 2
their chances are. <

For this reason, agencies are
querying personal managers on the (
degree of control they exercise <
over their charges, and what the i
managers’ views are on salary. «
Should the managers give the J
wrong answers, they’re : likely to
find it difficult to get the agency <
representation they desire. . )

Some personal managers are also j
hep to the new salary pattern for }
diskers. In one instance, the han- }
dlers of Jimmie Rodgers have vir- 1
tually withdraw* him - from per¬
sonal appearances, despite the fact
that he’s come up with four big-
sellers on the. Roulette label. He’s
being coached on the: mores of
cafe and tv work, given choreogra¬
phy, and schooled in an act that
may provide the necessary groom¬
ing.

In another instance; a girl singer
is being sold at Virtually any price
in order to give her enough, work
to overcome certain deficiencies in
in-person work.

The date^diggers also point out
that the time for an act to start
building is before or immediately
after the first hit disk. While they
engender a certain demand on the
part of operators, they scarcely
drum up enough. interest by the
customers to warrant big salaries.
The cafe public has too frequently
been burned .by. diskers wfco' can¬
not perform satisfactorily. If the
record name is big enough, the
cafes get a lot of youngsters with
hardly the means to cover the min¬
imum charge. For example, there’s
[hardly a room in New York that
will buy a name solely on the basis
of his or her wax performances, al¬
though it was the custom a few
years ago to do- so In some in¬
stances. v

MacRae’s Similar View

Hollywood, April 22.

Singer - actor Gordon MacRah
doesn’t think agents booking teen¬
age singing stars into niteries are
making, the right move. His think¬

ing stems from the fact that the
nitery biz is bad right now-—and
the kids who buy records can’t
afford, or aren’t old enough, to fre¬
quent the clubs.

MacRae feels that most .talent
that hits the top via one hit record,
especially in the rock ’n’ roll field,
is not seasoned enough to headline
a club as so many of -them are! do¬
ing today.

“I can’t understand why the
Club owners don’t .realize that the
reason their business is bad is
that they book the wrong type of
act. What patron is satisfied with
a singer sans an act? The day of
freak bookings Is over/

Champ Butler Bankrupt

Hollywood; April 22.

Champ Clark Butler, who rose
from an auto park attendant at the
Mocambo nitery to a singer, filed
bankruptcy proceedings yesterday
(Mon.);

’ He listed liabilities , at $18,343,
with no assets.

An Intact Airlift Job

Rene Fraday, co-producer with
Pierre Louis-Guerin of the Lido,
Paris, flew in for a quickie huddle
with the Desert Inn syndicate
which is taking over operation of
the long-dark Stardust, ill-fated
Las Vegas hotel. Its 1,500 rooms
makes it the largest in Nevada.

Le Lido de Paris will be the tag
of the nitery, a replica of the
famed Champs-Elysees cabaret-
theatre and, because of Its more
modern trappings, also a combina¬
tion of what the old Bal Tabarin
had to offer. Unlike the Bal’s lone
elevator stage, the Stardust has six
such stages in its 706-Capacity
room.

Show, which' debut? for, a six-
month run July 2, is being flown
intact, over the polar route from
Parist on June 20 and include 28
Bluebell Girls, French panto
comic Cariipo, German juggler.
Eric Brenn, French Olympic ice-
skating champion Jacqueline Du- •
Bief, with other talents to be set.
It’s coming to the U. S. as a travel*
ing attraction.

As with the Lido shows, Guerin
and Fraday produce them, staged
by Donn Arden. The show is re¬
hearsed entirely in Paris—the
American male chorus is flown
over and also rehearsed abroad—
along with the French-made cos-
■ tumes and general production.
Only the heavy sets are being built
in H6llywood.

Fla. Books Soph for ’59

Apparently, It’s never too early
to start booking for the Florida
winter season. The first definite
date to be inked for the heart, of
the season was made last week
with Sophie Tucker tapped to play
the Latin Quarter/ Miami: Beach,,
next January or February.

Early booking indicates that the
talent batle, particularly between
the Latin Quarter and the Casino
de PaVee, will be particularly
bitter. ‘

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JOAN BRANDON

WORLD'S GRKATEST HYPNOTIST

"His fair Is recognlxed as the most outstanding Ceunty
Fair In Texas . . we feel the success enieyed this

year reflsefs the popularity end genuine appreciation
of your show. People-hero ere still amaied et the .
masterful demenstratlens of mass hypnosis." -
. G. Raymond Kelly, Chairman,
Feature Attractions Committee
JUST COMPLETED HOME AND SPORTS SHOWS*
Lincoln, W eR and Youngs town, Ohio
Currently Touring Florida arid Texas
Heme end fpert Shows .

M«t.t J, BRANDON. 450 W. 24th SL. Now YdA

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Starring HARRY DOUGLASS

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Currently .

STAGE DOOR, Toronto
Cress Canada Hit Parade
C1C-TV

Dirttiom WIUIAM MORRIS AGENCY
Fere, Mars ED KlRKEBY

Wednesday, April 23, 1958

WB&Eff.'

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GEENE COURTNEY

Special material, EDWARD C. REDDING

Gowns: KATHRYN KUHN

PwWtc Relations, LARY GORE ASSOC.

•»)/.• ;ir * < r i j :i i 7

$6

PSri^tt

Wednesday, April 23, 1958

VARIETY BILLS

WEEK OF APRIL 23

Numerals In connection with bills below Indicate opening day of show.

1 New Acts

! . ■ ;...'

JACK DELEON

Comedy
; 25 mins.

! Americana. Miami Beach. -

- 1

louse Reviews J

NEW YORK CITY

Music Hall 24. I Malini
,, Luole Cummings

(oiik de Ballet ttockettes

Cre.it .Barton I Glee Club ;

AUSTRALIA

MELBOURNE
Tivoli 28

Shirlo Bassey
Vu Hyde
I.ili Berde
Oitford Guest
CuriSias (4>
G»*orKe Holmes
Ne.il & Newton
Eleanor Gunter
' Joe Martin
3 Winds
Jimmy -Jeff
David Sterle -
Item* Bevans
Rue Morgan

Reg Prlestman
Norman Thorpe
SYDNEY
Tivoli 28
Larry Griswold
Johnny Lockwood
Eagle St . Man
A Robins
Rayes St Faye
Anny Berryer
Medlock St Marlowe
Winnetou St Squaw
BAD Stuchberry
Jimmy Parkinson
Edit Juhasz
Frank Ward

BRITAIN

ASTON

Hippodrome 21
Blondie Haigh
Gabrielte-
Billy Roche
Sadie Corrie
Wendy. Mandy &
Sandy

BIRMINGHAM
Hippodrome. 21
Michael Holliday
Hal Monty
De Vere Co.

Peter Crawford 3
El Granadas
Bernie Sc Barbara
Jollv Jesters
Finsbury Park
Empire 21
Charlie Gracie
Candy. Sis
Margo Henderson
O’Neill £ Haig
Benson Dulay
Tassi
Kid Sc I

GLASGOW
Empire 21
Hilltoppers

Gold £ Cordell
Authors St Swlnson
Alan Clive
Margerile & Charles
Ten* Baranton
J .£ J Dawson
Rav Alan

LEEDS
Empire 21
Rubv Murray
I.undon St Pam
- Tommy I.ock.v
Etv Van Veen Duor
Jimmy Gay
Jones Boys
Skvlons
Audrey Jeans
LIVERPOOL
Empire 21
Olsen £ Johnson
Marty May
June Johnson
Fraser Hayes 4
Ossie. Noble
Konvots

LONDON
Metropolitan 21
King Bros.

Don Fox
.Joyce Shock
Bruce Forsyth
Francois.

Zandra
2 Marcias.

Skating Merenos
Tommy Cocky
Palladium 21.
Jerry Lewii
Kaye Sis

Roger Price ^
Marino Marim Sc Co
R St J Jover
Skating Olandos
Geo. Carden's Co.
NORTHAMPTON
New 21
Terry Cantor
Red Preston
Toiya Kee
Julie

Colleen Lain*
Beverley Lambert
Kenny Cantor
Barry Young
Dale Warren
Specialities

NOTTINGHAM
Empira 21
Dickie Valentine:

N St N Grant
Joan Rhodes
Ken Roberts .
Smoothey Sc Layton
Hill & Billie
Illona Sis

SHEFFIELD
Empire 21
Edmund Hockridge
Fuller St Janette

Gordon.. Se Colville
Walthon Sc Dorraine
Norman Vaughan.
Rboda Diane

SOUTHAMPTON
Grand . 21 )

S St M Harrison
Tanjee & Paul
Roy Rivers
Jpmpin* Jax
Jack Stainer .

Pat Pedrick
Susan Cole
Anne Roberts
SUNDERLAND
Empira 21
Denny- Willis
Margery Manners
Carl Ames
Sonny Jen.ks
George Rex
Travails ;

Llzette St Renay
Johnny Mack.

NEW YORK CITY

Blue Angel

Geovee I.alaya
Anita Ellis
Dorothy Loudon
Bart Howard
Jimmie Lyon Trio
Bon Sofr
Felicia Sanders.
I.arrv Storch .-.

Jane Dulo
Three Flames
Jimmie Daniels ‘
Casanova
Donna Dunn
Margrit Sc Adrienne
. Chateau Madrid
Mario Escudero
Elsa Marvel
Raul & Eva Reyes
Candi Cortez
Ralph Font Ore
Panchito Ore
Copacabana
Jimm.v Durante
Sunny King
Jack Roth
Cathv Carr
Ted .Morrell
Mimi.

D Sc G Prior
Michael Durso Grc
Frank Marti Ore. ■
Downstairs Room
Julius Monk
Ronny Graham
Ceil Cabot
. Ellen Hanley
Jean Arnold
Gerry Matthews
Stan Keen

Et Chico
Marisa Terol\
Lucerite Tena
Carlos St Myra*
Mellitas Del Caffipo
No. 1 Fifth Ave.
Phyllis Diller
Bob Downey '

Dean Sheldon
Harold Fonville
Joan Bishop
- Hotel Pierre
Stanley Melba Ore
Joe Ricardel Ore
Betty Benee
Hotel Plaza
Jane Powell

Ted Straeter Oro •
Mark Monte Ore
Hotel Roosevelt
Sammy Kaye Ore
Hotel Statler
Xavier Cugat Ore
Hotel Taft
Vincent Lopez Ore
Hotel St. Regis
Bill Hayes
Florence Henderson
MUt Shaw Ore ■
Ray Bari Ore
.Latin Quarter .
Sallle Blair
Bernard Bros.

Bob De Voye X
Francis Brun
Queti Clavejo
Jo Lombardi Ore'

B Harlowe Ore
Le Cupidon -.
Monique V. Vodren
Ish Ugardi Ore
Old Romanian
Harvey Stone
June Perry..:

Bob Brooks '

Mac Pollack Ore
McKenna Line
Town & Country
Sophie Tucker
Billy Fields
Buster Burnell .
Dancers

Ned .Harirey Oro
Sicari Ore
Viennese Lantern

Kitza Kazacos . .
Ann TorL

Ernest Scboen Qrc
Paul Mann

Village Barn
Tony Lavelli
Pete Pederson,.
Marshalls
Larry McMahon
Piute Pete
Bobby Meyers Ore
Village Vanguard
Kingston Trio
Ben Webster
Waldorf-Astoria
Maurice Chevalier
Emil Coleman Ore
Bela Babai Ore

CHICAGO

Black Orchid

Johnny Mathis
Gary Morton
Joe Parnello (.3)
Blue Angel
■“Tropical Holiday"
Carmen Romano
Pedro Roman
Glamazons
Lord Christo .

Blue Note
Geo. Shearing (art '
Dakota Staton
Joe Save Trio.

Cloister Inn
Eddie Htggtua .Trio

Beverly Kelly
Ramsey Lewis Trio
. . Drake Hotel
Connie Moore
Jimmy Blade Ore
'■ Gate of Horn
P Amaya Sc
C. Torres
Will . Holt

London House
Barbara Carroll 3 .

Mister Kellys
Martha Davis St
Spduse

KM^riy Rubinstein 3
Marx St Friga . ~

Palmer House (Mata £ Hari
Varel Ac BSiUy Tippy & Coblna

Les Chanteurs de Martha Schlamme

Paris (71 I Ben Arden Ore

LOS ANGELES

. Avante Garde. ■■
Ruth Olay
Don Adams
Eddie . Caiio Trio
Ben Blue's
Ben Blue,

Kay Cee. Jones
Barbara Heller
Sammy Wolf.

Joan Kayne.

Dick Bernie
Ivan Lane Ore
Coconut Grove
Nat "King" Cole .
Allen ■£. DeWood
Buss Morgan Ore
Crescendo
Paul Gilbert
Jeri Southern
Renet Touzet Band
181 Club
Johnny Walsh
. interlude
Cal Tjader Quintet
Largo

Mickey Rooney
Joey Forman

Larry Potters
Supper Club

Phyllis Inez ^

Sandy Sims
. -Mocambo.
Roberta Sherwood
Frankie Sands Trio
Paul. Hebert. Ore
. Moulln : Rouoe
De. Castro Sisters'
Donn Arden Revue
Dick Stabile Ore
• Slate Bros.'

Sir Richard Drake .
Allen Roberts
Tommy Gumina
Staffer Hotel
Lucille Norman
Lucille £ Eddie
Roberts

Ed. Bergman Oro
The Seville
Sandra Bartoh
Sonja

Rickey Valid J,

A1 Escobar Ore
Ye Little Club
Fran Jeffries :

HAVANA

Capri

Luisa Chorens
Somavilla Ore
Calvet Ore

National

Betty Reilly
Parisien Dncrs
Dancing Waters
W. Reyes Ore
Riviere
Iglesias Ballet
Aida Ramirez .
Maria Faibrigas
Antonio Espanol
■Pepe Segundo '
Felix Ultrera
Rivera. Ore

•ant Solid
Tony Foster
Gloria Sc Rolando
Victor Alveirez
Miriam Barreras
Elena Burice
RaquelMata
KaryRussi
La. Serie Ore
.Ortega . Ore . .

Tropicana.
Erllnda Cortes .
Alberto. Rochi
Blanca Varela
Gladys St Freddy
. Riveros.
Guaracberos
Monica Castel .
Tropicana Ballet
S Suarez Orq
4' Romeu Orq

LAS VEGAS

Desert. Inn

Gordon MacRae
Sheila Stevens .

Jay Lawrence
Van Alexander.

Donn Arden Dncrs
Carlton Hayes. Ore
Dunes
Frankie Laine -
Jack E. Leonard
The Belmonts
Dunes Dancers
Cee Davidson Ore. .

El Cortez
Dubonnet Trio
Dick Saunders
Marcie Miller.

Deedy £ Bill
El Rancho .Vegas .
Joe E. Lewis
Rita Moreno
Barry Ashton Dncrs
Dick Rice Orch
Flamingo
Tony Martin
Alan Drake
Don Kirk
Flamingoettes
Jack Cathcart Ore
Dick Contino
Fremont Hotel
Jodimars .. .

Make Believes
Magnetics.

Shirl & Earl Mor-
tensen

Harry Ranch
Jig Adams
Charlie Boyer
L A F Maynard
Riviera
Sam Lev'enson
Patti Moore..

Ben Lossy
Dorothy Dorbdn
Dancers
Novelites .

Ray Sinatra Oro

Sahara

Martha Raye . ..

4 Step Bros.

Sons of Morocco
Sabarem:. Dncrs
Mary Kaye Trio
Louis Basil Ore
Beachcombers
Sands

Frank Sinatra
Bennett St Patters'n
Copa Girls
Antonio Morelli Or:
San Solid

"Midnight in Paris"
Bobby Morris .• .

Pat Moreno..

Ray Parsons
Sherry Shone
Cindy & Alberto
Jeanne Masson.
Mile. Zabuda
Bobby Blue Ore
: . Showboat
Hank Penny
Shirley Scott
Garr Nelson .
Showboat Girls ..

ViC Artese Ore .

. Silver Slipper
Hank Henry . ;

Annie Maloney
Peggy Dieterick
Kim Athas
Jimmy Cavanangb
Sparky Kaye
Mac Dennison
Geo. Redman Oro
Thunderblrd ; .
Frank Gusto
Joe Fornaro
Tropicana
Ernie Kovacs = .
Edith Adams :.
Elaine Duiih
Dante D’Paulo :.
George Chakiris
Lizanne Truex.

Jack Ackerman. •
Nat Brandywynne

MIAMI-MIAMI BEACH

Americana
Lonnie Sattin :
Norman £ Dean
Jackie H*llor
Lee Martin Ore
Maya Ore

Balmoral
Charlie Farrell
Irving Fields 3
Billy Mitchell ^
Mickey Gentile .
Jbse Curbelo Ore
Carillon
Denise Darcel
Sammy Shore
Dunhills
Dick Sterling
Jacques Donnet Ore
Deauville ..
Smart Affairs
Larry,. Steele
Rose. Hardaway.

Sir Lionel Beckels
Wanderers (4»
Leonard Bros.

Flash Qordan
Lon Fontaine
Beige Beauts
Walter Nye Ore
Eden Ret
Patachou .

t onny Howard .

lissa Jayne
Jonah Jones "T
Rascha Rodell .-
Mal Malkin Ore^

El Patio

Wingy Mknone .4
Rudy Ferguson 3
Bobby Sherwood .

Empress.
Barry Sifters
Larry Best ■
Fontainebleau
Don Cornell - .
Kaye Ballard
George Tapps Co..
Murray Schlamm
Sacasas Ore .

Pupl Campo Ore
Lucerne

Havana Mardi Gras
Diosa Costello.

Miles Velarde
Don Casino
Tonia Flores
Tony . St Francells
Juan Romero
David Tyler Ore
Luis . Varona. Ore.
Murray Franklin's
Murray Franklin
Di<& Havilland
George Kirby:
Dolores Leigh
Phyllis Arnold.
Snuffy MiUer
Eddie Bernard
Nautilus
Mac Pepper
Carlos. Sc Yvcinne
6yd Stanley Ore ■
Sans Spud ..
Mickey Katz
Freddy Calo Ore
Paul Seers .

Voyager
DamltaJo
BerJ Vaughn 4 - .

Roy Branker ’

SAN FRANCISCO

44^ Club

4 Sharps
Lenny Bruc
Gloria Padilla

Backstage .
Joanne Beretta'
Bernard Bragg
.- Biackhawk
Buddy De Franco
Vido Musso . ..

Easy Street. :■
Kid Ory Ore
Crest Lounge '
Pete Daily Ore
Fack's II
Frances Faye
Fairmont Hotel
Mills Bros.

E. Heekscher Ore
Gey go's .
Bee. Ray Sc Ray K.
Goman -

Jo* Healy Dncrs 6
Wally Rose Ore .
Hangover

Earl Fatha Hines .
Ore.

Muggsy Spanicr
Joe Sullivan
Hungry .1.

Ada Moore
Marsh Bros.
Gateway Singers
Jazz Showcase
Paul Bley 4

This , blonde, personable come¬
dian has the potentials for better
: things in all mediums once, he gets
his stuff edited to a more concise,
brisker pattern—a matter of time,
for currently he works with plenty
know-how in dispatching h's batch
bf offbeat,, original comedic con¬
cepts.

; This is DeLeon’s second shot in
i a class room along'the hotel cir¬
cuit (he played, last winter at tail-
S end of the. ill-fated Leonidoff re¬
vue at the Deauville). Impact here
is. solid, with the laughs coming
stead'ly, once he gets rid of some
mild opening hiz and embarks on
the meat: a’ canny series of im-
preshes and odd characters that
hit big:. v ...

The guy sings okay, can hoof
and takes even’ the worn premise
of Army life to twist it into a
fresh bit pegged to breakins of the
“Rivier Kwai” theme. It's a howl¬
raising event Ulustrative of his
original approach to material. De¬
livery-wise, he works in smooth,
easy manner, with authority, "to
command attention from w^kon.
With proper pruning and tighter
pacing, he’ll be ready for the bet-
ter spots arid video guesters.

Lory. .

.... (.Continued on page 63)

FOUR PREPS
Songs-Comedy
25 Mins.

Ankara; Pittsburgh

The Four. Preps, who came but
of nowhere With their Capitol wax¬
ing of “26 Miles,” can play any
place, any time. Young . boys—
probably not much more than 80
years among the four of them—are
fresh, funny aind loaded .with tal¬
ent. The. harmony it&elf is iriighty
ear-easy and . that alone could put
them in clover but Preps have been
smart enough to put together a.
turn that doesn’t depend strictly
on the pipes.

Much of their appeal, of course,-]
is in their youth, lyhich they kid
about in kind of running gag with¬
out overdoing it. And every one of
them is a definite personality,
backed by a solid sense of humor.
Very little straight singirig, except
in “26 Miles” and one of two
others, with most everything point¬
ed^ to a light flavor.. A particular¬
ly good piece of special material, in
which they wish, with a wink, that
the big name male quartets would
get lost in the draft, gives them a
chance to take off such ioursomes
as the Lads, the Aces and the Crew
Cuts, and the lampoons are droll
and devastirig.

The bit has a genuine sparkle,
but then so does practically every¬
thing they do. .• Cohen.

SAM WHITE
Songs
10 Mins.

Cafe, Yancomrtr
Protege of Jimmy Wakely and a
yeteran orch leader ur the country
style, Sam White makes his debut j
as a solo act at this bistro, arid to
great effect. He’s a sonorous basso
with a flavor that he supports with
some expert, stuff on guitar. His
prior forte was as bass player, but
for the'past seven weeks has guest¬
ed on Wakely’s CBS airings Htun
Hollywood.: 1

In build, singer is hefty, but!
packs no spare blubber, and he’s
neat of appearance with warmth
of mariner projecting well. He can
ring the changes from soleinn bai-
ladeeririg to vigorous rhythm ’n*
blues, that’s a versatility few base¬
ment: voices possess, and is an ar¬
ticulate emcee. I

Probably the edge he’ll win with
is those timbred pipes. A little]
wavery on the high tones yet,
which bouid be due to the standup
shakes. Certainly can hold ^the
elbow-benders for the>duration of
his stint, and should be good sec¬
ond billing for any body’s rostrum.

Toms.

G1GI MENDEY
Dance
16 Mins.

Gatineau, Ottawa

Gigi Mendey has standout stack¬
ing and plenty ability in terp, both
amply displayed in femme’s cos¬
tuming (minimum) and routining.
Biggest is her Caribbean session,
done to; drurribeats only. Gatineau
Club uses her twice in each show,
gal able to fill the room’s big floor
and collect solid customer atten¬
tion.

Miss. Mendey is not a billtopper
but would be strong on any nitery
or television bill, :. - > Gorm.

Apollo, N. Y.

Louis Jordan & Tympany Five,
Ddttie Smith, Norma Miller Danc¬
ers <9L Zeniths (4), Ruth McFad-
den, Apus Brooks &*George Wil-
shire; “Golden Hawk” (Col).

Harlem’s high spot has a fresh
and bouncing array of talent this
time and it’s bound to pay off
around the clock. Headlining the
week’s engagement is Louis Jordan
and his group of five musicians in¬
cluding the attractive Dottie Smith,
Who warbles all types of melodies
with considerable distinction.

Jordan and his vocal-instrumen¬
tal specialties are indeed standouts.
What the Jordan combo does with
such tunes as “Let the Good Times
Roll,” “Don’t . Burn the Candle at
Both Ends,” “Early in the Morn¬
ing,” “I Wish I Could Make Some
Money” and “A Man Ain’t A Man
Until A Woman Calls His Name”
is the justifiable talk of Harlem.
Jordan plays the sax r and rolls his
lyrics with skill and deftness. Miss
Smith is particularly effective in
such numbers as “Since I Fell For
You” and “Route 66.” She’s a tall
looker in a striking red-black gown
and when she’s not singing she’s
banging a beautiful bongo drum.

Also clicking heavily with pa¬
trons is Norma Miller’s Dancers,
nine fresh, eager-eyed troupers in
attractive costumes whose dancing,
routines, are worthy of encores. The
“Keeper of the Flames” bit with
the nude * male dancer is sheer
artistry arid , deserving of the . hand
it gets.

The Zeniths, mixed quartet, are
pleasant in their delivery of such
songs as “You Took Advantage of
Me,” “I See Your Face Before
Me,” “Two To Tango” (the girls
are clicks in this one) and *T’ve Got
A Gal.” Zeniths are also attrac¬
tively, costumed.

Ruth McFadden scores, with var¬
ious melodies but her standout is
“Paper Moon.”: She does two other
titles, “After . My Laughter” arid
“Beginning to See the Eight,” but
it’s “Paper Moon” that starts the
audience to mitting.

Reuben Phillips leads the orches¬
tra on stage but when the curtain
comes down, it’s Louis Jordan that
folks remember with affection.

• Rans.

Metropole, Glasgow

Glasgow, April 15.

Colin Hicks & Cabin'Boys (4),
Pete Martin, Wilton Family (4),
John & Betty Royle, Tommy Lo-
man, Larry Davis, St.. Dermis Sis¬
ters, Moxon Ladies (6), J. P. Mas-
terton Orch.

Here’s a bonanza for the teen¬
agers with current addiction to gy¬
rating rock ’n’ roll types. Calin
Hicks, kid brother of Tommy
Steele, is a jumpin’ jack-in-box
who puts all he’s got (and lotsa
more if he could!) into a modem
rhythm act. He’s backed by his.
Gabiri Boys (piano, has®, guitar,
drums), with whom he finally in¬
dulges .in an uninhibited jam ses¬
sion to frenzy of many young out-
franters, He’s rarely , static for a
moment, tosses his blond tousled
looks in style reminiscent of broth¬
er Tommy, and is mainly indistinct
in vocalizing, apart ’ from “Long
Tall Sally” and the quieter “La-
Dee-Dah.” :

The Cabin Boys back up in mod¬
ern style, arid also put in a power
(of work. Hicks garbs himself
brightly in red shirt and jeans, arid
gabs between tunes 4n his own
breathless and uneducated cock-,
ney. He puts life if not art into his
presentation.

John & Betty Royle, handsomely-
costumed songsters, are best in
support bill with Scot melodies arid
other ballads, and merit attention
for tv. The Wilton Family, (mother,
two sons, daughter-in-law) have
oldtime family appeal in music and
comedy. Pete Martin proves he has
strong singing voiciuas well as fun-
flair. Larry Davis belts out modern
numbers, Terry' Redmond attends
to xylophone ivories, and the St.
Dennis Sisters are routine blonde
duo. Moxon Girls supply the line.

Gord.

Odeon 9 Leicester Sq.

London, April 15.
Sarah Vaughan, Ted Heath Orch
(16).

The unusual procedure was
adopted of yanking a film, “Bon-
jour Tristesse/’ from the Odeon,
Leicester Square, for two nights to
accommodate-;the «epnusorigstress,:j

Sarah Vaughan. The result was a
smash success, with four full
houses and audiences that wildly
applauded this graceful chirper.
Accompanied by . Ronnell Bright
and backed impeccably by Ted
Heath’s slick orchestra, Mis9
Vaughan held the stage for the
second half of the concert and
gave with. 15 ditties before the
audience was satisfied. At show
caught Saturday night (12) the
audience was shouting request
items at the singer and one Yank
voice sumrfied up the whole; situa¬
tion when he piped up: “Aw, just
sing, baby.”

Miss Vaughan has a wide and
fluid range arid her only fault is a
tendency to bring in a gag wobble
i at some stage in all her numbers..
Some of them, notably ‘’Body and
Soul” and “Last Laugh,” might
have benefited from a straighter
arrangement. Highlights of her
stint are “Passing Stranger,” “Ten¬
derly,” “Cherokee Sweetheart,”
“Pennies from Heaven” and “I’ll
Never Smile. Again.” “Over the
Rainbow,” usually associated with
Judy Garland, is given a fresh
sound by Miss Vaughan, cheeky
rather than plaintive. Apart from
her singing, the nightingale im¬
presses with ber informal and
friendly patter and her London en¬
gagements augur well for the 2ft
[other appearances lined up for her
in a two-week tour of the sticks.

First half of the London con¬
certs was taken up by Ted Heath’s
orch and he provided 55 minutes
of polished entertainment. With no
strings in his outfit, however, his
program veers towards the monot¬
onous after some 30 minutes. Out¬
standing among his. offerings are
“Sophisticated Lady,” “Jumpin’
with Symphony Sid,” “Summer- :
time” and “The Ringside Suite.”
Heath has a bunch of talented
soloists in his band and he gives,
them all the utmost opportunity to
show off their virtuosity. Rich.

I^Olympia, Paris

Paris, April 15.

(FOLLOWUP)

It is rare for Variety to do a fol¬
lowup on a house show, but Edith
Piaf is no ordinary headliner.
Pencilled in for six weeks, she was
extended to-nine after SRO figures,
and gets three more weeks with an
all new show around her except
for a holdover of her new protege,
singer Felix Marten.

Miss Piaf showed no fatigue or
voice falloff in spite of a recent
bout with the flu and her gruelling
10-shows-per-week s k e d. She
poured heart and intensity into
her songs, and the aud came right
back with mighty mitts and happy
stamping when she was literally
covered with flowers after her vi¬
brant 50 minutes.

Marten, who seemed to reflect
Miss Piaf’s : teaching and faith in.
him the last round, has slipped
back into his too breezy, smart-
alecky tempo with resulting loss in
audience empathy. His stint
seemed too long.

Surrounding show is fair but
spotty. Kims (3) rate better than
opener status as they do sock aero¬
batics laced with comic asides of
brilliance and dexterity. Nordics
(3) do a classical acro-balancing bit
somewhat too measured and slow
for house rieeds. Speeding up the
proceedings would help this other¬
wise fine sight act. -

Jeanne Yane is a phlegmatic
type whose patter on church activ¬
ities and officials, backed by a
small orgari, looms him as a com¬
ing riew comedian. He is never
blasphemous, but has true wit and
observation which should make him
a comic topper here soon.

: Jacques Provins & Michel Mery
are too arch and coy iri their man¬
nered takeoffs on song personal¬
ities. Lacking shafts of insight
and real satire, this is precious and
lags on house boards. It is more
acceptable on video or in boitc^ • •

Los Braileiros (8) are a Caricoa :
singing-instrumental group on a
world tour und^r governmerital
aegis. v However, their, racy
rhythms are more for daccehalls
than for house needs. Lacking
enough sight values, this J(s only ait
okay filler.

Brigitte Aubet is a pert stage and
screen, actress who made a dent at
a recent charity gala with a trapeze
number. She repeats it here.
Though still, obviously going by.
rote, she takes chances and would
obviously emerge a top trapeze per¬
former in time. As is, it is a neat
gimmick entry, and her. shapely
looks.also 'heip.- i..; -r - Mosk.'* ; ;

57

Wednesday, April 23, 1958 A PSlRIE^TT NIGHT CI.UB REVIEWS

Copacabana, N.1T.

Jimmy Durante, with Eddie
Jackson, Sonny King, Jgck Roth,
Jules Buffano, Borden. : Twins,
Sally Davis; Cathy Carr, Mike
Sally Davts; Cathy Carr, Danii &
Genii Prior, Mimi, Ted Morell,
Mike Durso & Frank Marti Orchs,
Doug Coudy Line; $5.50 minimum.

Jimmy Durante is more than an
act. He’s an event, a tradition and
a legend, and also an entertainer.
He's a combination that packs the
Copacabana annually and . strews J
his travels around the country
with a trail of packed rooms.

The Schnoz's return, to the Jules
Podell hospice merely confirmed a
long-held view that Durante’s
show biz niche is secure. He has
achieved the status of a classic.
Duranae needs no major changes
nor much more equipment than his.
beak, breakaway piano, several
folios of sheet music and a few
trusted henchmen; At his opening,
the Copa looked like the longrun-
ning convention of the Durante fan
club will, have a successful romp
in New York.

Durante mauled the language
through the fields of some of his
best-loved bits. He did “Inka
Dinka Doo,” and other well-known
arias including “A Real Pianner
Player” as well as other Works
that have that clear Durante im¬
print. With him is the strutting
Eddie Jackson - who comes in to
lift the level of the show to even
a greater height, and then there’s
Sonny King, a comparative new¬
comer to the troupe; but who Jias
absorbed the modus operand! and
the feeling pf this band of harle¬
quins. King, a talented tenor,
blends in excellently with the
Durante and Jackson in the rough-!
house and in furthering the gen-
. eral mood of the comedy. For
added strength, there’s Jack Roth
at the drums and Jules Buffano at
the piano.

Durante sometimes goes a long
way to further a gag. The Borden
Twins, a couple Of girls of con¬
siderable heft, chime in with some
surprisingly lithe dancing, and
Sally Davis, who is even of more
gargantuan proportions does. an
additional terp bit to help the act
off to a rousing response.

Opening the show is Cathy Carr,
a likeable blonde singer, who has
come equipped with a well-written
and nicely executed act. Originally
a disk dick via of a Fraternity
side . of “Ivory Tower,”, she has
since earned her a permanent spot
in class cafes with a workable turn
that has visual as well as. vocal
interest Miss Carr brings on some
of her staples, “Shimmy Like
Sister Kate r ’ as. • well as “Hello
Young Lovers” and other ever¬
greens that help her over in this
room.!

Per usu$l Mike Durso backstops
with his accustomed competence,
and Hie Frank Marti bands dishes
Up the Latin relief. The Doug
Coudy trained line, works a little
more than usual, aiding Durante in.
a couple of spots. They’re deco- :
rative in any event. The Durso,
Mel Mitchell and Marvin Kahnj
music and lyrics also aid the
cause of the Podell hospice. Pro¬
duction King in g has /Ted Morell
and the monomonickered Mimi,
latter with a fetching Teutonic
accent, romping through the num¬
bers. The specialty dance work is
by Danii & Genii Prior. Jose.

Sands, Las Vegas

Las Vegas, April 15.
Frank Sinatra, Bennett & Patter-,
ion, . Texas Copa Girls (11),
Antonio Morelli Orch '(24); pro-
. duced by jade Entrdtter, $3 mini¬
mum. *

Frank Sinatra returns to the
Copa Room, in the hotel where he
is one of the landlords,: and again
charges the air with his own brand
of electricity. He seems more re¬
laxed this time, which enhances
the magnetism that Sets him apart.
Sinatra pleased first-nighters with
his choice of attire: black suit,
black shirt, pink tie and handker¬
chief, topped off by a green tyro-
lean velour hat with gold cord
trimming. And because the king
can do no wrong, , even a hum note
once in a while will add instead of
subtract from Sinatra’s legendary
status.

Antonio Morelli’s 24-piece orch
(10 strings) with Bill Miller at the
88 guides the star with finesse in
such numbers as “Come Fly With
Me,” “A Foggy Day,” “I’ve Got
You Under My Skin,” “Road 'To
Mandalay,” ‘‘Spring Is Here>”
“Where Or When,” “Violets ..For
Your Furs,” ‘‘Moonlight In Ver¬
mont” “How’re You Fixed For
Love?” “All the Way,” “Witch¬
craft,” “Lady Is A Tramp,” and a
gambling parody which gets hefty
yocks. Showman Sinatra here puts
on one of his best shows, for show¬
man Jack Entratter. .

Comedy team of Ben Bennett &
Dick Patterson make their Strip

debut in this one, and come up
with some stuff that is both funny
and refreshing. -The dialog is good,
and an assortment of props make
it a first-rate right act. Especially
big laughs go to their bowoff skit,
which concerns a comedian and his
new partner—a robot: man spout¬
ing original gimmicks and gadgets.

Duke.

Sfatler-Hilton, Dallas

« Dallas, April 18.

Senor Wences, Garwood Van
Orch < 11); $2-$2.50. cover.

In his first showing here Senor
Wences opens with a juggling bit
with top hat and gloves; goes into
the w.fc. hand bit, lipsticked thumb
and forefinger, abetted by the star¬
ing eyes, for a funny sesh with
Johnny! He keeps the ventro bit
going while smoking and drinking;
also has Johnny drag on the fag.
The bit brings hefty mitting.

Ventro then utilizes the gruer.
some “face in the box” to good
effect, while stage strolling and
chatting with the awesome face;
with the same reply from the box,
“S’all right!” Wences then spins a
silver plate on a long rod for sev¬
ers - minutes, always conversing
with Johnny (in a hat) and the
“face in the box.” He abruptly
quit 25 minutes, justifiably, due to
constant heckling from a. ring-
rider who didn’t, amazingly, get
tossed by the management!

Garwood Van orch provides easy
backing arid fills the .floor for the
terp turris. Act winds April! 30;
Corinne Caivet is due May 1-14,
Bark.

Statler Hotel, L. A.

Los Angeles, April 19.

5 Nelson Eddy, Gdle Sherwood; Ed¬
die Bergman orch (11). Cover, $2-
$2.50. :

Nelson Eddy keeps his turn on 1
a light beat and some corn poppin’
for his return engageinent at the
Terrace Room with Gale Sherwood.
He shrewdly has dispensed with |
anything not down pop alley, and
with Miss Sherwood for glamour
lure—as well as on her own for one
number besides dueting—show af¬
fords a pleasant 40 nmutes for
drop-inriers and the regular con¬
vention crowd.

Singer takes cognizance of his
film past via kidding himself
and presentation of some of his
past hits, such as “Rose Marie,”
and songs he wanted to do iri the
flickers—“but couldn’t”—such as
“Desert Song” and “One Alone.”
“Short’nin Bread” is a crowd-plfias-
er, as is impersonations of other
singers doing take-offs of Eddy
warbling “Maridalay.” A “Merry
Widow” gag act draws a big hand.

Miss Sherwood, who changes
from formal to eye-filling Oriental
attire, lends flashy distaff interest
as well as displaying a nice set of
pipes. She duets with Eddy several
times, including “Out of the Night,”
then singles with “Till There Was
You.”

Eddie Bergman—who opens pro¬
ceedings by fiddling “Fascination”
—and his orch furnish slick .back-
stopping as well as melodies for
terp-inclined among cash custom¬
ers. Show is set for three weeks,
winding May 7. Whit.

Carillon, Miaaift B’eh

Miami Beach, April 19.

Denise Darcel, Dunhills (3i),
Sammy, Shore, Dick Sterling, Jac¬
ques Donnet Orch; $3,50*$4 mini*
■mum. '

Denise Darcel hasn’t been seen
in this area in several years.: She's
still the well endowed French bun¬
dle of femme froth, making up for;
vocal lack with a breezy, deter¬
mined approach to the tablers that
winds her with their attention and
cheery approval.. Accent is riot
only in the gab but on the males
at ringside, with song-routines get¬
ting them involved. Offs to okay
returns;

.The Dunhills are the big item on
the bill; Seen* at Lathi Quarter
with Milton Berle, they were part
of a revue; on their own they' pro¬
vide more of the ace taps that
make them a top act of their genre;
add more' solo challenge seshes; in¬
terweave some comedy carryings-
on for break in pace and finale with
their south African "miner” in¬
boots folk dance that is a different
concept and a sock winder. -

Saqjmy Shore is a young comic
who’s been playing the smaller
hotels, along the local circuit. He’s
got plenty of possibilities, once he
gets himself some stronger fore¬
part routines. As is, he tries, for
the new in his stuff, commendable
in itself and well received, and
winds with a lot of laugh response,
plus high mitting for a trumpet
blown* finish a la Armstrong and
march through aud-to rouse up the
payoff. Dick Sterling emcees in
I smooth, amiable fashion,with
Jacques Donnet and his crew apt
on. the." showbackings. Lary.

Tropieana ? Las Vegas

Las Vegas, April 15.

Ernie Kovacs ,; Edie Adams,
■Elaine Dunn, Dante D’Paulo,
Lizanhe Truex, George Chakiris,
Jack Ackerman, Don .. Williams
Singers (6), Nat Biandwyhne Orch
(17); produced by Monte Proser;
directed by Earl Barton; music by
Gordon- Jenkins; sets by Glen
Holse; $3 minimum ($5 Fri. &
Sat.).

Ernie Kovacs and Edie Adams
have stepped in as headliners,
replacing Jayne Mansfield and
Mickey Hargitay in Monte Proser- s
.“Tropicana Holiday.” It’s sin in¬
teresting transition. Since Miss
Adams, follows through for the
most part in the role of flashy film
star “Trixie Devoon” as created by
Miss Mansfield, while Kovacs, no
Hargitay he, takes over Jack
Ackerman’s bartender part and
does the show T s . narration, while
short and lanky Ackerman does the
Hargitay bits to'hilarious effect..

Kovacs rewrote the script to fit
the talents of Miss Adams and him¬
self, coming up with some original
material that is very funny in the
Kovacs offbeat brand! of comedy.
Miss Adams’ version of. Trixie . is
satire at its best, and is especially
appreciated by those"who saw Miss
Mansfield's Trixie—because, via a
devastating Mansfield impfesh, she
kids the way. the role was done
by hei: predecessor.

Bartender Kovacs has provided
himself with some, ybek-provoking
props, including a grapefruit which
sexily talks to him,, all of which
adds iip to a distinctive type , qf
zaniness. New is a skit with KovaCs
as a film producer, Ackerman as
his yes-man,, and Miss Adams as a
waitress trying to crash Hollywood!
Most of the dialog is funny : even
to those not in the trade, and it!
gives Miss Adams a chance to do
her accurate takeoffs on Marilyn
Monroe and other femme celebs.

Duke. .

Adolphus Hotel, Dallas I

I Dallas, April 11. . |

: Dorhan Bros. (2), Joe Reichman'
Orch (7);; $1.50-$2 cover. ! . .1

This offbeat comedy team hasn’t
been seen here for seven years.
This time, around, at another hos¬
pice, the team scores; but. for the
first half of the show one Wonders
—why a team?. Charlie Dprnan
opens solo and carries on with
nifty one-liners and ad libs suffi¬
cient to make it a one-man act. At
opening (10), rioting the sparse at¬
tendance, he tossed some, beauties:
“After the show please leave, there
are. 120 people outside Waiting to
get in.” And: "Why don’t we all
sit at one table and split the
check?”

Brother Leo comes bn for vocal
duets and the- act weakens.' Picks
up again with audience participa¬
tion stint, when—with five male
ringsiders seated onstage—Domahs
do a panto sesh that clicks, and it.
adds to a neat 40-minute show.

Joe Reichman. orch provides am¬
ple show support and pulls leather
pushers at terp timb.

Comedian Danny Costello and
Jean Shannon & Brooks Bros, open
April 24 for 10 days. Bark.

Deaert §pa, La§ Vegas

Las Vegas, April 22.

Patrice Wytnore, Pedro dcCOr-
doba, Bobby Sargent, Amazing Dr.
Giovanni , Buster Hallett Orch (13),
SPAeties (14) ; Staged and directed
I by Jon Gregory arid Dean Elliott;

I choreography, Cary Leverett; cos*;
tiimes, Mitch Leiseri, produced by
Walter Stutz$3 minimum.

Patrice Wymord is the star of
the preera show at Yegas* newest
nitery, and she comes up with a.
sock chirp and terp act that shbiild
keep her gainfully employed on the
bistro circuit. Symptoms of first-
night jitters were absent, and Miss
Wymore, who is handsome in face!
and figure, performed With appa-1
rent ease, -Credit for the creative¬
ness and imagination which satu¬
rates, the act should go to Jon
Gregory and Dean Elliott, - who
Staged and directed. .Miss Wy-
more’s songs include “Something’s
Gotta Give,” “Out of This World,”
“Let There Be Love” and “My Sec¬
ret Love,” latter done with a mu¬
sic box : held in her hands.

Star is fortunate in having Pedr
ro deCbrdoba as a teammate in the
turn, arid, he all but cops the show
with his excellent dancing in Jose
Greco idiom! Together they do
some highly effective singing and
terpmg aided by dramatic light¬
ing. Their number in which he’s
a maharajah and she a sexily-clad
slave girl is a standout.

Bobby Sargent, long absent from
the Strip, provides the comedy por¬
tion of the package to a solid click,
His storytelling is fast and funny,*
and his impreshes are better—and
more laughable—than most.

Dr! Giovanni, a fave in Vegas 1
with his unique: pickpocket artistry.

scores with his audience-participa¬
tion! stunts. Clever production
numbers . featuring the SPAettes
(14) are backed with skill by the
Buster Hallett orch (13 >. The Wal¬
ter Stutz production is skedded for
four frames. 1 Duke.

Gatineau, Ottawa

April 19.

. Suzanne Lake, Phil Terry, Gigi
Mendeys, Buster Munroe Orch (8);
$1 admission. .

Billed for her stint in “King &
I,” Suzanrie Lake naturally does ]
“King & I” tunes in top form.
Femme’s piping is in stage musical
style arid she has selected tunes to
suit, collecting nice mitting
throughput. Miss Lake is a petit,
ebon-tressed looker with an Orien¬
tal aura whose neat., nitery stanza
would be stronger on a stage.

Phil Terry, who also, emcees, has
smart comedy material and handles
it effectively. While some of the
act is familiar, Terry uses some
new Ideas arid routines including
standout terp inserts that indicate
ballet training arid strerigtheri the
session considerably.;

Gigi Mendeys (New Acts) is on
twice with solo terps, a smooth tap
bit. arid an Afro-Cuban stint, both
in brief, costumes. Buster Munroe’s
house band : showbacks and . plays!
for; dancing. Go'rm. -

Mr. Kelly’s, Clii

Chicago, April 11.

Anita O'Day , Sheliey Berman ,
Marty Rubinstein Trio; $2.50 bever¬
age minimum.

. Current Kelly’s bill is a one-
two punch that' figures to belt
hefty biz. Jazz thrush Anita
O’Day, who’s had her travails, has
ritver been better visually or vo¬
cally. Her locks now are honey
blonde and long, a coiff that’s very
becoining. As for the idiom, few
have her sureness and sensitivity,
her delicacy of phrasing.

Show caught was a hectic turn,
though, since it was Shelley Ber-
j riian’s opener, whereas Miss O’Day
had been in for several days. Re¬
sult was that she played to; a res¬
tive audience, accenting the con¬
dition, was soft projection through
the’ first few numbers. Possibly
competition from the tablers was
what chased her from the stage
after just six tunes. 5 At any rate,
ineffectual for. the sotto voce deli¬
very were a leadoff “All At Once”;
and “Song is You.” Singer finally
overcame outfront commotion with
a misty “ISerkeley Square,” one of
her late Verve platters, and fol¬
lowed to sock effect with a humor¬
ously stylized “Sweet Georgia
Brown” that triggered the best mit¬
ting. Marty Rubinstein Trio gave
sharp backstopping.

Berman, a local .fave (Chi’s his
professional cradle), shows the
benefits of increased poise and
sharper timing since his stand here
last August. He’s an angry moriol-
ogist, venting bile at a foibled so¬
ciety and especially the telephone,
exposing that frustrating medium
in equally hilarious back-to-back
vignets. Sketches set up the house
for a yock-filled discourse on em¬
barrassing moments, and all of his
stuff is supported by a wonderfully
expressive puss. Pit.

Chase 0«b, St. Laois

St. Louis, April 18!

Kirby Stone Quartet, The Max¬
wells,. Paul Neighbors Orch (11);
$1.50-$2 cover:

Eydie Gorme, the scheduled at¬
traction, couldn’t make it because
of illness in New York, blit the
Chase, got lucky with a last-minute
booking of the Kirby Stone Quar¬
tet, .one of the. njpst engaging
groups on the circuit. They arrived
by plane from New. York only 20
minutes before show time but they
wowed all hands with a rousing
session of songs and comedy.

Larry-Foster’s singing and-talk¬
ing impressions of Clark Gable,
Jimmy Stewart. Boris Karloff and
a flock of others, topped off by a
right-on-the-buttoo. carbon of Al
Jolson, stand out. Miss Gorme has
many fans here, but there were no
: complaints anywhere by the time
the Stone Quartet rang down the
curtain.

The two Maxwells, who do in¬
credible aero stunts in slow mo¬
tion, get an enthusiastic reception
all around. Their closer, in which
one balances himself atop a bunch
of baskets perched on the other,
then topples off, is strictly for
gasps.

Paul Neighbors, longtime favor¬
ite in this bailiwick, wins with re¬
liable tempos for dancing and lis¬
tening. If Miss Gorme rallies in
time, she’ll come in the latter part
of this week and stay till May 1,
with Tony Bennett and Tina &
Coca due in May 2 for two weeks..

Bob.

Cave, Vancouver .

Vancouver, April 15.

Jiniihy Wakely with Sam White
and Three Rays ; The Balladines
(2), Fraser McPherson Orch (6),
Ken Cooper; $1.5Q-$2 corcr.

Jimmy Wakely, in for two weeks
after, six-year hiatus, offers 49 min¬
utes of bunkhouse balladeering
with some pace-changers that click
with the somewhat spare turnout
this first frame. His company com*-
prising basso-guitarist Sam White
and hillbilly Three Rays proves po¬
tent in. the support dept. v

.Wakely’s no great shakes as em¬
cee, but his amiable aspect, easy
manner in the Autry tradish, plus
apparent perennial youth, net him
approval from walk-on; and the
rest is clamor for particular faves
from his pix and disks! He fills xe-
! quests by excerpts of his own all-
time hit parade, with dates and
relevant data, spieled with quiet
winning humor, and to sock ap¬
plause. But it’s really Sam White,
protege, who gets the kliegs this
trip (see New Acts), with Wakely
pecking some hip guitar for back¬
stop.

The Rays are a fetching trio in
white spangled cowgirl getup and
mauve kerchiefs. They serve some
fair to potent country, bounce and
torchex eleffings, with the heavier
plaudits, reserved, at show caught,
for upbeat stuff. Two of the three¬
some are sisters of Mary Ford, and
show need for grace and style in
gestures and grouping; they pro¬
ject nervously, but when chording.
behind Wakley and White. cmerge
excellently.

Balladines are a boy and girl bal¬
let and mime act from Berlin with
stateside nttery succeses behind
them. Act is lavishly costumed (25
changes) and accomplished at all
manner , of dansapation, displaying
brilliance at the Marcel Marceau
manner of illusionating, Bert Bal-
ladine, a handsome lad with a
pleasing way, handles the spieling
in English that’s halting but boffo.
Partner Carol, a looker, cops howls
for a most elegant mock strip, arid
is all-round topflight. High spot
of stint Is a circus strongman and
highwire impresh that reaps sock
reaction. Here’s a duo to wow! the
regulars in anybody’s room.

Toms.

Eddy’s, K. C.

Kansas City, April 18.
Sportsmen (4), Tony DiPardo
'Orch (8); $1, $1.50 cover.

Foursome, which warbles On the
Jack Benny show has the tv season
wrapped with the next three 6hows
already filmed, and so is out doing
some clubs and one-nighters to re¬
fresh on the live audience feel.
This is their first stand out of
Hollywood in some time, and the
first in this room in several years.
Their established blend of song
and comedy is well projected and
highly appreciated over a 45-min¬
ute show.

Group opens on a couple of .
standards and follows with a. novel
version of “Flight of the. Bumble
Bee” with tenor Bob Carson!
whistling. In a barbershop medley
they warble a flock of oldies, then
, switch to one of their major pro¬
ductions, “No, No, Roulette,” Sing¬
ing a Las Vegas story with a back¬
ground voice chiming in from a
tape. Quin*

Sahara, Las Vegas

Las Vegas, April 22.
Martha Raye, Four. Step Bros.,
Sons of Morocco (8), Saharem
Dancers (11), Louis Basil Orch
(11); $3 minimum.

Martha Raye churns up the at¬
mosphere with typical rowdiness
in her latest invasion of the Congo
Room. Her not-for-kiddies turn is
a combination of brashness, bawdi¬
ness, and beauty in which the star
never has trouble holding her audi¬
ence with belting and occasional
cooing. Impressive entrance is
made from simulated United Air¬
liner in imaginative production
number concocted by Sonia Shaw
and Bill Hitchcock, and songs in¬
clude “I’ye Got My Love To' Keep
Me Warm,” “The Feet’s Too Big,”
“Black Magic,” “Mr. Paganini,”
“My Funny Valentine," and “Tak¬
ing A Chance On Love,” Ray Barr _
at the 88 smoothly guides the
Louis Basil; orch (11).

The Four Step Bros, combine
thejr tap artistry with some okay
visual and verbal comedy (“The re¬
cession must be here—even folks
who don’t intend to pay ain’t buy¬
ing!”) that, keeps the act rapidly
paced.

OThe Sons of Morocco (8) are
curtain-raisers with a fast and
furous tumbling act punctuated
with precision pyramiding. Stan
Irwin package is skedded for three
frames.' Duke,

58

LEGITIMATE

J^SriETy

Wednesday, April 23, 1958

The Brass Butterfly

London. April 18.

Merlith Productions (in association with
E. P. Clift & Jack Minster) presentation
of three-act comedy by William Golding;
stager and star.'Alastair .Sim; decor. Ed-

Mamillms

Captain .....

Postumus ---

Emperor ..

Phanoclei .......

Euphrosyne .

Sergeant 1

... Jeremy Spenser
Jack Hedley
George Selway
.. Alastair - Sim
:George Cole
Eileen Moore
Geoffrey Matthews

N. F. Simpson, is a schoolmaster,
and “The. Resounding Tinkle,”
which collared third prize in the
London Observer play; competition,
was presented for a Sunday night

ward" Sea go/At st'rand _ Theatre", tondoni i performance (without decor) at the
April ti i7, *58; $2.50 top. y c ’Royal Court. Both shows ate
meaningless to the man in the
street. .. :

Any attempt to describe the plot
of either Would only emphasize the
author’s disregard of reality. “Re¬
sounding Tinkle,” for example, is
a one hour harangue between a
husband and wife about their pet
elephant in the back garden. The
Uncle Ted listed in the credits
turns out to be a rather shapely
female in an unshapely sack dress.
On her first entrance, one of the
other characters comments casually,
“Oh, Uncle Ted, you’ve changed
your, sex.” From that point, the
dialog proceeds surfealistically.

“The Hole” is even more, obscure
and just as ridiculous. As the cur¬
tain, rises, the Visionary is in resi¬
dence around a hole in the road.

Attendants, slaves, etc SteUa' Brett.

Gillian Muir. Pauline Sutton.
Ronald Scott-Dodd. Michael
Cartred, Maitland Moss

“The Brass Butterfly,” a first
play by schoolmaster-novelist Wil¬
liam Golding, is a tepid and some¬
what obscure little joke. It does
not promise a healthy run. in Lon¬
don and doesn’t impress as a
Broadway prospect. The outstand¬
ing element of the show is Edward
Seago’s stylish decor, although the
cast does valiantly with dialog and
situations that reveal the play¬
wright’s inexperience.

The comedy concerns an old Ro-; forming “the nucleus of a queue.”
man Emperor who doubts the value , As time goes by, he’s . joined by
of a Greek inventor’s ideas for j other characters who look, down the-
such novelties as a printing press, hole and purport; to, see some-,
a steamship, a flying bomb and a j thing of interest,
pressure cooker. This revue sketch ; The staging arid performance are
idea is tricked out by a good deal t apparently based on the assumption
of pseudo-religious and philosophi-; that the scripts make sense.

cal- dialog which gets nowhere rath
er slowly. I

Nevertheless, the unctuous and
smooth humor of Alastair Sim gets
plenty of play as the Emperor, and
the lugubrious George Cole is a
useful foil as the inventor. There
is a neat study of a romantically
inclined young man by Jerome
Spenser, who has brfdged the gap
between being a boy star and an
adult, and Eileen Moore as the in¬
ventor’s religious sister makes the
most of a minor opportunity.

Sim has also staged the piece,
although he must be on stage .as
an actor much of the time. :

• Rich.

Myro.:

Kennen Sie Die
Mylehslrasse?

(Do You Know the Milky Way?)

Berlin, March 24.
Komoedie (Berlin) production of two-
act comedy by Karl Wittlinger. staged
by the author, assisted by Juergen Pan-
gr.itz; settings. H. U. Thormann. Stars
Wolfgang Neuss, Wolfgang Mueller. At
Komoedie am Kurfuerstendamm. Berlin.
March 6. '5B; $3 top.

Doctor ..Wolfgang Heuss

Patient .. Wolfgang Mueller

The Dock Brief

What Shall W e Tell
Caroline?

London, April 10.

Michael Codron. & David Hall presenta¬
tion of two one-act plays by John Morti-.
met. Features Maurice Denham, Michael
Hordern. Brenda : Bruce. Marianne Beriet.
Staged by Stuart Burgee, decor, Disley
Jones. At Lyric Opera House. Hammer¬
smith, London. April S. ’58; $1.75 top. •
THE DOCK BRIEF

Fowle . ___ Maurice Denham

Morgenhall --...- Michael Hordern

WHAT SHALL WE TELL CAROLINE?.
Lily Loudon ............ Brenda Bruce

Arthur Loudon ........ . .Maurice Denham

Tony Peters ........... Michael Hordern

Caroline .'- Marienne Benet.

This unorthodox and puzzling
play resembling a cabaret sketch
is apparently due for boxofflce suc¬
cess, but chiefly because of the
performances and personal draw
of the two Wolfgangs, Neuss. and
Mueller, who are established per¬
sonalities in legit, pictures ana tv.

Karl Wittlingeris play originally
had a cast of 25, the principal char¬
acter being a patient in a psychia¬
tric home. It’s been drastically
revised, however, so the key fig¬
ure now combines the outstanding
qualities of all the patients. The
somewhat cryptic story involves a
returned war veteran who had
been reported killed in action and
has such difficulty finding ac¬
ceptance that lie finally takes a job
delivering milk in a sanitarium.

It* is written and played as com¬
edy, a laugh-getting device having
the actors address the audience as
fellow-inmates, nurses, doctors, etc.
Another novelty is that Neuss and
Mueller function as stagehands
while the curtain is up. The-theme
of the show appears to be that in
today’s civilization it’s hard to dis¬
tinguish between the rational and
the insane. Rails.

A Unsound log Tinkle
The Hole

London, April 5.

English Stage Co. presentation of two
one-act plays by N. F. Simpson. Features
Nigel Davenport. .Wendy Craig. Sheila.
BaUantine. Toke Townley. Staged- by
. William GaSkill; decor. Vazeena Firth and
. Stanley Rixon. At Royal Court Theatre.
London, April 4. ’58: $2.15 top.

A RESOURCEFUL TINKLE
Bro. Paradock Nigel Davenport

Middie Paradock "Wendy Craig

Uncle Ted— Sheila Bailantine

THE HOLE

Visionary Toke Townley

Endo - Robert Stephens.

Soma ..Nigel Davenport

Cerebro .. • Philip Locke

Mrs. Meso ............. Sheila! Bailantine

Mrs. Ecto Avril Elgar.

Doublebills are frequently a haz¬
ardous enterprize in the London
theatre; but John Mortimer seems
to have pulled it off with his one-
ac f plays. Here is a new writer to
be watched. He'has wit, perception
and a flair for characterization.
And this is a show worth transfer
for a regular West End run.

“The Dock Brief,” originally
written for. radio, was awarded an
Italia prize, last year and was sub
sequently adapted for tv. In its
stage form it is a minor gem and,
such is the author’s vivid dialog,
the two characters (both superbly
played) hold audience attention.

Maurice Denham plays an un¬
successful criminal and Michael
Hordern an unsuccessful barrister.
The action takes place in a prison
cell in which the. former is await¬
ing trial for murdering his wife
because she laughed too much.

The second playlet, “What Shall
We Tell Caroline?'* represents
complete switch in style and is
surely indicative of the author’s
versatility. It is an unusual study
of parental relationship, with a
teenage daughter who refuses to
spekk, and an outsider whose pres-
nce has kept the marriage alive. A
mixture of human comedy and
pathos, it is notable for its pene¬
trating observation arid, as in its
companion-piece, for outstanding
portrayals. .

Denham, as a. blustering head¬
master, arid Hordern, his assistant
rejoicing in a reputation as a rake
in his youth, respond handsomely
to the author’s change of mood.

Brenda Bruce as the wife,' bit¬
terly resenting the way her good
nature has been iinposed upon, and
Marianne Benet as their silent
daughter, complete an expert cast.

Myro.

Ai*dele

Joe O’Brien Sc Rhett Gone revival of
thrce-act comedy by Jean Anouilh,
adapted by Lucienne HiU. Staged by
O’Brien; setting, Herbert Senn. Sc Helen
Pond; costumes; 'Arthur'. Doucette. At
Cricket Theatre. N.Y., April 8. ’58; $3.80
top ($5 opening).

Cast: William Le Massena, Am Post.
Flora Elkins. Michael . Troy; Gertrude
Corey. David. Hooks,. Joel. Thomas. D. J.
Sullivan,' Deirdre Lenihan, Maggie Owens.

Since his sardonic comedy, “Cry
of the Peacock,” folded iriglori-
ously after two.. performances on
Broadway in April 195.0, French
playwright Jean Anouilh’s reputa¬
tion has increased mightily through
more acceptable efforts. At off;
Broadway’s- Cricket Theatre, Joe
O’Brien arid Rhett Cone have now
gambled on a revival of “Peacock”
in a new trarislation by Lucienne
Hill, who also adaDted Aripiiilh’s
successful “The. : Waltz, of the
Toreadors.” In its reincarnation.
Peacock” has become “Ardele.”

The virtues in this new version
o! the life and loves of General
St. Pe (also the leading character
of “Toreadors”) rests chiefly with
Anouilh’s by now well-established
piquancy. In familiar -French
farce fashion, everybody is in love
with the wrong person, arid all
harids manage to maintain a debo¬
nair sophistication about it all to
overlay their serious doubts. In
‘•Ardele,” however, Anouilh and
his Characters get pretty chatty
about: their problems at the ex¬
pense of the play, so that long
before all has been said, it seems
that a little less needs saying.

There is . also a maladroit device
that repeatedly gets in the way.
Offstage characters, who are. im¬
portant, yet never appear, require
most careful writing .and direction,
yet neither. Anouilh-rior producer-
director O’Brien .have succeeded
With , the problem of the hunch¬
back sister Ardele being holed up
in her rooiri for the duration of
the play and talked to (without
audible reply) through the door.

It so happens that the unfor¬
tunate sister and her furtive lover
are important to what Anouilh
wishes to say in ‘‘Ardele,” so the
failure to solve the staging prob¬
lem is ; particularly damaging.

As the lustful* swashbuckling,
ma ; d-tickling General, William Le
Massena successfully bounces or
rninces about in direct^relation to.
the demands of his naggingly ill
wife. David, Hooks as his titled
brother-in-law and Joel Thomas as
the lover of the countess have the
play’s richest scenes, each mock¬
ingly playing the wrong part in
relation to the woman they have
in common; It is the wryest jest
of Anouilh’s typical gallic twist of
the moralities.

As his own director; O’Brien has
tried to be his own best friend as
co-producer, but it is a tricky play
and some of his efforts are
thwarted.’ The company is not
always at the brightly sophisticated
level necessary, although behind
a reticent approach Flora Elkins
gives pleasant intimations of talent
as the General’s daughter-in-law.

Without doubt, the production’s
finest achievement is the handsome
setting of a French country , home
done with purposeful detail by
Herbert Senn and Helen Pond.'

Geor. ■■

Legit Earnings and Payoffs

Current financial status of New York rind touring productions, in¬
cluding closed operations on which previously-unreported payments
have been made. Investment figures include! overcall, if any. Under
Shows in the Black, the Net Profit figure is based on the latest audi¬
tor’s statement, and covers income from all sources, including film
sale, if any, foreign rights, etc. In the third columri of figures,' under
Distributed Profit, the amount in boldface type is the total payoff,, of
which the backers receive 50%, unless otherwise indicated. If the show
has not actually repaid the entire investment, the amount of capital
returned is printecUn lightface type, preceded by (R). Under Shows Still
in the Red, the Balance to Be Recouped refers to the amount necessary
to earn back the investment, based on the latest auditor’s statement.

SHOWS IN THE BLACK

Distributed

Show Title Investment ’ Net Profit Profit

Auntie Marne (N. Y. Co.). . , $179,307 . $375,697 *$326,100

Bells Are Ringing ........ 360,000 291,337 220,000

Damn Yankees .....,..... 250,000 881,000 $875,000

Dark Top Stairs .......... 100,000 1160,000 t32.000

Diary Anne Frank ....... 75,000 269,483 241,320

Entertainer 60,000 3,124 (R) 60,000

L’il Abner .. 300,000 *800,000 4700,000

Long Day’s Journey;...... 80,000 139,059 103,000

Look Back in Anger ...... 40,000 35;807 16,000

Look Homeward, Angel.... 125,000 42,783 12,50Q

Most Happy Fella .. 375,000 238,301 203,040

My Fair Lady (2 Cos.)..... 300,000 *2,100,000 441,950,000

New Girl in Town .. _

. 300,000

134,000

90,000

No Time Sergeants (2 Cos.)

. 100,000

1,466,041

1,131,930

Romanoff & Juliet..........

. 80,000

4,869

(R) 64,000

Wide Side Story ........

. 300,000

80,000

(R) 300,000

SHOWS STILL IN THE RED

Balance to

Repaid to

Show Title

to ves tment

Be Recouped

Backers

Auntie Marne (2d Co )..

. $130,000

$42,917

(R) $45,000

Blue Denim ... ......;.

. . 80,000

i60,000

Nothing

Happiest Millionaire

. 99,000 „

10,119

(R) 63,000
(R) 180,000

Jamaica --

. 300,000

94,663

Music Man ...

300,000

62,088

(R) 198,000

Oh Captain ...........,.

300,000

t275,000

Nothing

Rope Dancers .:..... . .,

. 70,000

445,000

(R) 10,500

Sunrise at Campobello..

, 110,000

89,012

(R) 20,000

Time Remembered ......

. 125,000

tioo.ooo

Nothing

Two for the Seesaw.....

80,000

12,479

(R) 40,000

Who Was That Lady....,

. 137,500

174,049

Nothing

CLOSED SHOWS

Recent

Profit

Show Title

Investment.

Payment

Distributed

Hole in the Head ..; *

$85,000

. $77,000

$22,000

Joseph Harris, general manager
for “Li’l Abner” and “Two for the
Seesaw,” rescued his three young
children when his home at New
City, N. Y., was seriously damaged
last week by. fire of undisclosed
origin. The family took temporary
refuge at the nearby home of Bur¬
gess Meredith and is staying with
another rieighbor stage carpenter
Peter Feller, until the house is re¬
paired.

With this double bill, the English
Stage Co. is celebrating its second
anniversary at the Royal Court
Theatre, and in- that comparatively
short span has presented some not¬
able works. Among therti are three
plays by John Osborne, Arthur
Miller’s “The Crucible*’ and “Re¬
quiem for a Nun” arid “Lysistrata.”

The emphasis has been on the
offbeat, with commencial prospects
a secondary ; cprisideration. It
looks as if they’ve over-reached,
however. With these one-acters,
which seem likely to appeal only
to the most chi-chi audiences.

. The author of these two playlets.

So They Say

“Acting on tv is a bloody proposition. You ares tyrariized by ma¬
chinery. It’s; exhausting. But it’s a kind of challenge. You sweat ,
like crazy over a show and if it comes out all Tight, you can. stand
back and say, ‘Well, I did it.’

“That’s live tv. Filmed tv is so easy they shouldn’t pay you for
itJ’—Thelma Ritter, star of the Broadway musical, “New Girl in
Town,” in Americada, new monthly publication of the American
Academy of Dramatic Art.

- “Inspiration may strike some people like a bolt from the blue,
but not Hamirierstein. He goes after it consciously, digging for it.
he says, the way »'miner digs for a vein of ore. And: his experience
is that it‘s more likely to recur than to occur; its source nearly al¬
ways lies in an experience, tucked away in a mental filing cabinet
everybody carries around: with him.”—Mercury Robbins, in ari ari*
tide about lyricist-composer Oscar Hammerstein.-2d, in Today’s Liv¬
ing magazine.

“When I write a song I always think of how it would sound with
Como singing it I always compose with a beat.”—Jnle Styne,
composer-producer of “Say, Darling,” as quoted by Don Rosa in
the N.Y. Herald Tribune. . ; :

+ Backers receive 34.471% of the profits^
t Backers receive 40% of the profits.

4 Figure is estimated. .

(N.Y. City Center)

►+ > ♦♦♦♦♦♦♦ ♦♦♦

Regina

A special spring grouping of
American opera could scarcely
omit Marc Blitzstein, who has long
labored in -these vineyards. Hence
the revival at the City Center of
his operatic adaptation of Lillian
Heilman’s “The Little Foxes.” Ac¬
tually, it was a sixth performance
of the work ait the house.

As staged by Herman Shumlin,
with an important scenic assist
from Howard Bay, and conducted
by the debuting Samuel Krachmal-
nick, “Regina” is a vigorous sing¬
ing drama, accent on drama. The
premiere was one more successful
evening in the present experiment
field-marshalled by Julius Rudel.

By now it is evident that an al¬
most confusingly large number of
debuts is taking place. There were
five this time* the conductor ,as
mentioned, plus Carol Brice, An¬
drew 1 Frierson, Helen Strine and
George Irving. Of these Miss Brice,
as the family servant, nearly stops
the action in the second act after
it seems that hers is to be only a
talking role. She sings her aria
with near-exquisite warmth' of
voice and delivery.

Blitzstein’s libretto cleaves close
to the Heilman script and is un¬
usually laden with spoken dialog.
As directed and performed, the il¬
lusion is strong and the power of
the original study of a nasty fam¬
ily of born predators emerges
sharply. Indeed, it may be the fin¬
est compliment «f all to say that
the audience frequently forgets its
an opera, so engulfing is the sheer
story unfoldment.

In the title yole Brenda Lewis is
not only a singer of resource but
an actress of conviction and acid
bite; She is prima donna in the
best sense of; the term and this ap¬
pearance should re-direct atten-|
tion to an authoritative talent and
a stunning figure*

Miss Strine also impresses as her
daughter, while the pathetic Birdie
of Elizabeth' Carron is progressive¬
ly full in realization, actress-wise,
and climaxes with a superb rendi¬
tion of an aria which avoids self-
pity and achieves heartbreak. For
this job of superb stagewomanship
she gets prolonged recognition.

The male roles serve plot rather
than personal pyrotechnics, so
there are no ovations for them, but
it is orily justice to* commend their
high . Competence. George Irving.
(Ben), Emile Renan (Oscar) and

Loren Driscoll (Leo) are well-cast
as the bone-pickers. The City’s'
standby, Joshua Hecht, lives and
dies an entirely believable disen¬
chanted invalid, foreseeably the
certain victim of Regina’s savage
selfishness.

The choreography ^ of Robert
Joffrey with Shumlin’s over-all
stagecraft and the highly effective
scenic onvestiture all fuse with the
Blitzstein score to grip and hold.

Land.*

Olrf Maid and Thief
and

The Mediant

Menotti’s credentials are obvious,
but the Menotti evening, was clos¬
est to lacklustre of the spring
opera cycle, partly because both-
works are so fairiiliar and have
been better performed. Also it was
the Sunday evening of 1958’s first
thoroughly balmy weekend and at¬
tendance was off. Actually this was
a 19th performance at the Center
for “Old Maid” and a ninth per-
formance of “Medium.”

Broadly slapstick, with maid and
mistress lusting for the hobo, the
first piece is notable, for its light
music and buffoonery and One
George M. Cohan style throwaway.
“Hark! What is that noise?” .“it is
just a break in the arrangement.”
Ruth Kobart, Jacquelynne Moody,
Beverly Bower and John Reardon
are an effective cast.

"The Mediuiri” needs more, re¬
hearsing than it probably had on
this occasion. Claramae Turner has
a fine, throaty voice and a menac¬
ing manner as Mine. Flora, but
somehow the remembered impact
of the work is not quite inanaged.
Joan Carroll is a strong value as
Monica. Land.

Tarver Heads Ft Wapie

Ft. Wayne, April 22.

John Ben Tarver of New York
has been named production direc¬
tor . of the Festival Music.: Thea-.
tre, Fort Wayne, which will pre¬
sent its ninth consecutive series of
musical cpmedies this surnmer at
the Outdoor Theatre in Franks
Park.

Tarvqr is currently an instruc¬
tor in dramatics at New York Uni¬
versity.; ;

59

•WtdpMdaft April 23, 1958 ., PfifitEft ... UCITIMATB

I Wanamaker, Wiman Get

B’way‘Maine’ Has Grossed $3,130,100,

Hat $400,000 Pre-Opening Sale— $3.50 top It New
High—Production’s Cost Will Reach $225,000

; 4 ‘

By HAROLD MYERS

London, April. 22,

Even a week ahead of its Drury
Lane opening April 30, “My Fair
Lady” has established a number
of new records. It will be the.most
expensive show ever staged! in the
West End, costing approximately
$225,000 to produce, or around
double the usual figure for bring¬
ing a musical into town:

. it will have a $3.50 top, highest
of any production in the West End,
although low in comparison with
normal Broadway prices, which;
are now usually $8.05 for musicals.

The advance: enthusiasm for the
production has also stimulated in¬
terest in the record album, which
will not be issued by Philips until
the show is launched. The advance
pressing for the LP, at 100,000,:
also sets a new high.

When the curtain rises, advance
ticket sales will be in the region of
$406,000 and! by far the greater
proportion will have been sold by
the libraries (ticket brokers):
Keith Prowse and Co., the biggest
ticket agency in the country,
which opened an advance booking
office six months ago, has alone
sold around $150,000 and. the
money is still coming in by every
mail. Direct sales at the theatre
are reported to be around the
$50,000 to $60,000 mark.

- On its hew price scale, and al¬
lowing for the fact that admission
duties on the live theatre, were
abolished a year ago, the Drury
Lane can now gross just under
$45^000 weekly on a capacity of
2,200 seats, compared with $69,000
weekly take at the 1,600-seat Hel-
(Continued on page 61)

Abraham-Olver Contest'
Sparks ATPAM Election;

. Lipsky as VJ\

An active campaign is underway
in the election of president, rnd
vice; president of the Assn, of The-
' atrical Press Agents & Managers.
Those are the only positions . for
which rival candidates were nomi¬
nated last week at a union mem¬
bership meeting. The election will
be held June 9.

Incumbent Saul Abraham is
being opposed for re-election, as
president by Hal diver,, the in¬
cumbent business agent. Running
for Vice president, for which .in¬
cumbent William Fields is not
seeking re-election, are Ben Boyar
and Dave Lipsky. The yeepee con¬
flict is unusual in that the post has
traditionally been held by a press-
agent, Lipsky is a f>,a;, but Boyar,
a former president of the union, is.
a manager.' .

The unopposed candidates are
Joe Moss, who’s being supported
by Olver as his successor, as busi¬
ness agent, and Milton Weintraub,
longtime secretary-treasurer. Fred
de Bondy, running for re-election
as sergeant-at-arms, is also un :
opposed.

Those nominated for the board
of governors include managers
Harold Golberg, Thomas Kilpat¬
rick, George Zorn and Ben Rosen¬
berg; N. Y. pressagents Francis
Robinson and Dick Weaver; ad¬
vance agents Joseph lieidt and
Fred Schrader, and from the Yid¬
dish group,! Joseph -Burstin and
William Mercur.

OLD VIC’S EX-STAGER
TEACHES CONS ACTING

Vancouver, April 22.

Antony Holland, former director
of the Old Vic, Bristol, hasajoined
the staff at the new Haney-Correc¬
tional Institute, a male prison. -He
is teaching dramatics and produc¬
tion as part of a rehabilitation pro¬
gram, according to Jenifer Will¬
iams, CBC producer here, who is
the prison theatre’s adviser on
lighting.

“They’re producing violent types
of plays, such as Galsworthy’s ‘Jus¬
tice’ and even safecracking stuff,”
she said, “and Holland finds it
very good-for their morale.”

. .The prison, which opened, last
summer, will Introduce local .ac¬
tresses into productions as next
development of the theatre, Miss
Williams said*

Name Kellin, Dillworth
Nominating Alternates

Two alternates have been seated
on the Actors Equity nominating
committee. Mike Kellin has re¬
placed Frederic Tozere as a mem¬
bership rep, while . Gordon Dill-
worth has replaced Lticia Victor
as a council rep. '

The committee, which .met last
week, meets again tomorrow
(Thurs.) and daily thereafter.
Their selection of candidates : for
the “regular” ticket has to be
in 33 days before the annual elec¬
tion June 6, which, incidentally.
Will be held in the Hotel Edison;
N!Y., instead of the Hotel Astor
as in the past..

Pic Com Pulls

Income from the sale of the film
rights to “Hole in the Head” has
more than made up fojr the deficit
incurred by the Producers Thea¬
tre presentation on its 20-week
Broadway run. Besides getting
back their, $85,000 investment, the
backers of the Arnold Schulman
comedy , have thus far earned a
13% profit. ‘

The Paul Douglas-starrer, which
folded last July, bad unrecouped
costs of $49,400 on its New York
run. That, included the; loss on op¬
eration, plus other expenses in con¬
nection with the closing. The pro¬
duction’s share of . the film rev¬
enue, however, came to $72,000.
That amount represents 40% of
$200,000, less 10% agents’ commis¬
sion. It’s understood, the film sale
also involves a profit-sharing deal.

The picture rights were pur¬
chased by Sincap Productions, in
which Friank Sinatra and Frank
Capra are involved. With : the film
income, the net profit on the ven¬
ture totals $22,584 thus far. Of
that amount, $22,000 has been dis¬
tributed. '

NATHAN WILLS AWARD
FOR LEGIT CRITICISM

George jean Nathan, who died
recently, willed the net income
from one-half of his estate be set
aside for an annual legit Criticism
award. The late drama reviewer
bequeathed the income from the
balance of his- estate to his Widow,
actress Julie Haydon.

The contents of the will were
divulged April 11 when it was
filed for probate in Surrogate’s
Court, N. Y. The award, which is
to be known as the George Jean
Nathan Drama Criticism Award, is
to be given to an American for
“the best piece of drama criticism
during the year, whether in an ar¬
ticle; an essay, or treatise or book,”

The winner of the award is to be
selected by a majority vote of the
heads of the English Departments
of Cornell, Princeton and Yale.
Nathan also directed payment tip.:
to $8,00(Ltor the “publication and
advertising of a definite selection
edition of my works” by Alfred A.
Knopf, who published his books.

- Nathan’s estate, officially listed
as “more than $20,000,” is unoffi¬
cially reported to be in excess of
$500,000. t ;

AhemeWill Leave ‘Lady’;
Michael Evans Succeeds

•' ; Chicago, April 22.

. Brian 'Aherne, who recently ex¬
tended his contract for a three-
month period as costar of the road
company of “My Fair Lady,” will,
leave the cast! permanently June
28. His replacement will, be his
standby, Michael Evans, who
subbed for him during -his two^
week vacation last month.

“Lady” is currently in Its 24th
week at the Shubert Theatre here.

Jed Homer and Robert Soule
have been set as director and de¬
signer, respectively, for the Play¬
house in the-Park, Philadelphia.;

Liverpool, Eng., April 15;

Sam . Wanamaker and Anha
Deere Wiman have sighed a pact
to take over: the lease of the New.
Shakespeare Theatre here for 35
years. Membership in this! thea¬
tre club is now 20,462. Of these,
11,822 are members of the thea¬
tre’s film society, claimed to be the
largest membership in the country.

Since it re-opened last Oct. 31,
the theatre has played to an aver¬
age of 80% capacity.

Record minimum, salaries for
members of Actors Equity have
been set In: a new contract cover¬
ing their employment In the In¬
dustrial show fields The new pact,
which went into effect last Thurs¬
day (17), was negotiated between
Equity and the Industrial show
producers for a three-year period.

The wages for performers cover
three separate 'categories; with
boosts made in each division. Those
employed for less than seven days
get $75 for the first day and $50
daily thereafter. The previous
scale was a straight $50 daily.
.Those employed for seven days get
$238 as compared to $225 previ¬
ously, while the weekly minimum
for those employed for a fortnight
or longer is $185,_ a. hike of $10
over the old scale; '

The minimum weekly salary for
stage managers jumps from $250
to $265, and if employment is. 14
days or more with a cast of less
than 13 including the stage man-;
ager,. the stage managers’ salary, is
$212, a boost of $12. Dancers func¬
tioning as captains get an extra
$25 weekly. There had been no
provision for any additional pay¬
ment under the old contract.

A cost-of-living increase, to he
exercised at ..Equity’s option, based
on a percentage rise in the COL
index from March 15, 1958 to
March : 15. I960, is also incorpo- {
rated in the new pact. Each in¬
crease will be effective April 17!
cf the respective year. In any show
with a cast of more! than five (in¬
cluding the stage manager), the
assistant stage manager receives
an. additional minimum payment
of $25 weekly if required to act.
There was no additional salary
requirement in the. prior pact.

Changes in rehearsal time and
rest periods have also been, made)
while hospitalization benefits and.
transportation coverage are new ]
additions to the contract. The
prior pact also permitted films and !
recordings to be made for the
purpose of ~ keeping a record of
the performance. . Now only re- j
cordings are permitted without I
additional compensation,' . !

Milton R. Weir, attorney for the
League of N.Y. Theatres, repre¬
sented the industrial show produc¬
ers in the negotiations, while Equi¬
ty’s executive secretary, Angus I
Duncan, chaired the union’s com-1
mittee. William Gibherson is head
of Equity’s industrial shows .de¬
partment;

New Management Takes
Barn at Matunuck, R* I.

The Theatre-by-the-Sea, Matu-
nuck, H. I., will be under new man¬
agement this summer. . Donald
Wolin and Harold L.' S.chiff, who.
ran the spot for thO last three
years, withdrew, to concentrate
on other, activities. James Thorn¬
ton Hall, their general manager for
the last three years,; has taken over
the operation iii partnership with
Joseph Wishy. . -

The new management has signed
a six-year lease with the estate of
Alice Jaynes Tyler, owner of the
property; Wishy, incidentally, is
on the. staff of the N.Y. City Cen¬
ter and'last year was general man¬
ager of the Cincinnati. Summer
Playhouse. A June ,30 opening is
planned^ with Dody Goodman in j
“Dulcy.”

I New York play agent Harold
Freedman sailed yesterday (Tues.)
for England to see the new Terence
Rattigah -play. Variation-; on a
Theme,” He’ll be . gone about three
I Weeks.

4- On total ‘_ross receipts of ap¬
proximately $3,130,100 for its first
weeks at the Broadhurst Thea-
N.Y., through March 29,-the

Plan New Musical Tent | tre
For Suburban

That includes not only operat«

Toronto, April 22.

New theatre-in-the-round. seat¬
ing 2,000, is promised the Toronto
area this summer, with opening
skedded for June 23. Tagged Mu¬
sic Fair Ltd * the new arena-tent
will be located at Dixie Plaza as
part of a shopping centre, on the
Queen Elizabeth Highway, 10 miles
from Toronto's city limits and '25
niiles from Hamilton, Ont. Six
musicals will be staged, each run¬
ning a fortnight, with New York
leads.!

Producer Is Lewis T. Fisher, who
will also be president of Music
Fair Ltd. In addition to his Melody
Fair activities at Tonawanda, N. Y.
The vice-president of the Canadian!
company is Bert H. Wilkes.

Other Buffalo men comprising
the hoard of directors of Music
Fair Ltd. are Kenneth Gill, Max
Clarkson, . Frank Ahbate and Hor¬
ace Gioia. Capitalization is $200,-
000 for the near-Toronto venture,
with close cooperation with the
Melody Fair tent-show near. Buf¬
falo!

History Dramas

Outdoor production of historic
dramas is. mushrooming. $everal
new projects are in the works, with
the eight on tap last year expected
to resume this summer. It’s pretty
mugh a southern phenomenon so.
far.

The planned ventures include
two scripts by Paul Green and
another by Kermit Hunter. The
two playwrights are making a
career out of writing for the al
fresco market, each being repre¬
sented by four of the eight, produc¬
tions offered last year.

. Of the two entries on Green’s
sked, one deals with Gen. Robert
E. Lee during the Civil War and the
other with the life of songwriter
Stephen Foster. The Civil War
vehicle is. contemplated for pres¬
entation by the Tidewater Historic
Assn, at Norfolk, Va:, this summer..

The Foster biography is targeted
for 1059 production in an ^amphi¬
theatre to be built in Bardstown,
Ky. The Stephen Foster Drama
Assn, has been formed to produce
the epic and is seeking the sup¬
port of the Kentucky Legislature.

..Another entry scheduled for 1959
is a Pittsburgh (Pa.) centennial
celebration drama to be written by
Hunter. There’s also a possibility
that an amphitheatre planned for
Mississippi. Southern College in
Hattiesburg may materialize this
season or next. If so, the initial
bill will be “Red E*gle,” by Col.
Eugene A. Wink, historian and
authority on Mississippi Indians.

The eight shows of last year are
figured to have pulled a record at¬
tendance of over 500,000. The en¬
tries included Green’s “Lost Col¬
ony,” Manteo, N, C.; Green’s “Com¬
mon Glory”! and “The Founders,”
Williamsburg, Va.; Hunter’s "Unto
These Hills,” Cherokee, N. C., and
Hunter’s “Horn in the West,”
Boone, N. C.

Also, Green’s “Wilderness Road,”
Berea, Ky.; Hunter's “Chucky
Jack,” Gatlinburg, Tenn., and Hun¬
ter’s “Thy Kingdom Come,” Salem,
Va.. ;

It.

ing profit from the Broadway pro¬
duction but also $57,005,07 in the
form of royalties from the touring
production, plus $124,740 revenue
from the sale of the film rights
to Warner Bros:, $2,000 in souvenir
program royalties and $207 from
stock performances in Honolulu.

That leaves $191,745.29 profit
from the Broadway operation. On
that basis, the average weekly
profit on the New York operation
I has been only $2,810 on an average
gross of $45,600.

According to the most recent '
auditor’s statement,. covering the '
period ended March 29, the Robert
Fryer & Lawrence Carr production *
had distributed $326,100.32 profit,
of which $112,410.04 went to the
backers representing a profit of
62.7% on their $179,307 invest¬
ment. Under the unusual sharing
arrangement, the backers receive
only 34.471% of the profits;
whereas the Usual split between
management and investors is 50-50.

“Maine” is an unusually heavy
show to operate, requiring a large
cast and an elaborate physical set¬
up with numerous scene changes,
many props and, as a consequence,
a sizable stage crew. That was re¬
flected in the budget for the week
ended March 29, for example, when
the cast payroll was $9,667.78, the
stage crew got $1,800 and other
items included. company and gen¬
eral manager, $450; pressagent,
$250; stage managers, $976; ward¬
robe attendants and dressers,
$771.15, and musicians, $219.38.
The author and director royalties
total slightly over 13%, The The¬
atre gets a straight 30%, higher
than usual for a. heavy-grossing
straight play:

There have been various other
expense items listed in the ac¬
count’s statements from time to
time, however, that haye caused
unfavorable comment among the
show’s hackers. For example, the
cost of arranging for Greer Garson
to succeed Rosalind Russell as star

(Continued on page 61)

Pitt Will Vary Sked With
Ballet and Variety Bills;
Back to 8-Show Season

; Pittsburgh, April 22,

Civic Light Opera Assn, will
vary its schedule this summer at
the Pitt Stadium to present Jean-
maire and Roland Petit in “Les
Ballets de Paris” the week of June
23 and -a variety show headed by
Gordon MacRae, Roger Williams
and the Goofers as the closer start¬
ing Aug. 4.

' CLOA, which presented only six
shows last year, is hack to eight,
opening June 16 with “Porgy and
Bess” starring Camilla Williams.
Remainder of repertory includes
“Wonderful Town,” with Nancy
Walker; “Happy Hunting,” with
Penny Singleton and Robert
Wright; Dorothy Collins In “Okla¬
homa”: Dolores Gray in “Can-Can”
and “On the Town.” with Helen
Gallagher, Harold Lang arid Tim
Herbert.

Staff remains the same with ex-*
eention of Edmund Balin, who re¬
places Edward Noll as choreog¬
rapher. William WymelM is bark .
a* managing director, Robert H.
Gordon is returning ?s stage di¬
rector, with Furfh Ul lT nan doing
sets and lights: Karl Kri'z, musi¬
cal director; Marcel Frank, choral
arid associate musical, director;
Helen Michel, costumer supervi¬
sor:: Tom Bate, production stage
manager, and Loreila. Val-Mery
publiHtv.

Meadville (Pa;) Troupe
Plans, Split-Week Sked

Pittsburgh, April 22.

Penn Players of Meadville, an
established, strawhat group in wes¬
tern Pennsylvania, will split their ,

summer season this year .between < nnrCTnPlIT Cimu* mil

a resort hotel and a college cam PRESICENT SIGNS BILL

pus. They’ll present their shows
Mondays, Tuesday and Wednes¬
days on the boat deck of the Oak¬
land Beacli Hotel at Conneaut . . Washington. Anril 22.
Lake and the last three nights of Musical and dramatic presenta-
the week at the playhouse on the tions by npn-orofit civic or com-
Allegheny College campus in j munitv organizations are exempt
Meadville.; " . from Federal taxes under a new

Previously, the Penn Players measure signed by President,
have been berthed permanently Dwight D. Eisenhower last week,
at the college, usually for an eight-1 The bill was introduced by Rep.
week season. Conneaut Lake is ■ Frank M. Karstein <D-Mo.), was
one of the district’s outstanding < amended by Sen. Jacob Javits
resorts. . . J <RvN. Y.).

FOR TAX-FRFU ^OWS

60 LEGITIMATE

'ARIETY

Wednesday, April 23, 1958

Bway Battered, But Hits Hold Up;
‘Jamaica’ 49G, ‘Story 42G,
'Entertainer $33,M, ‘Denim’ $15,700

The seasonal decline appears to
have started on Broadway. Busi¬
ness, which was generally bullish
the previous frame, dived laist week
for a number of shows. The b.o.
slide is expected to continue
through the spring and summer
cueing an eventual Dowout of most
of the middle-bracket grossers.

There were 24 Main Stem pro¬
ductions, of which seven were sell¬
outs. Those included “Dark at the
Top of the Stairs,” “Look Home¬
ward, Angel," “Music Man," “My
Fair Lady," “Say, Darling. “Sun T
rise at. Campobello’’ and “Two for
the Seesaw."

Estimates for Last Week

Keys : C ( Comedy),D(Drama),
CD ( Comedy-Drama ), R (Reive),
MC ( Musical-Comedy ), MD ( Musi¬
cal-Drama f, O ( Opera ), OP t Op-
ettah

Other parenthetic designations
refer,.respectively, to weeks played,
number of performances through
last Saturday, top prices (where
two prices are given, the higher is
for Friday-Saturday nights and the
lower for weeknights ),. number
of seats, capacity grass and stars.
Price includes 10% Federal and
3% City tax, but grosses are net
i.e., excluswe of taxes.

Auntie Marne, Broadhurst (Cl
(71st wk: 557 p> <$6.90; 1,214; $46.-
500) (Greer Gars on). Previous
week. $46,200; last week, over $43,-
100. Miss Garson’s contract ex¬
pires May 31, but the management
is selling tickets for the month of
June on the premise that the star
will continue with the comedy that
long. The production is then sched¬
uled to be shipped to the Coast for
an Aug. 4 opening in San Diego,
With Eve Arden in the title role.

Bells Are Ringing, Shubert (MC)
(73d wk: 580 pi ($8.05; 1,453; $58,-
101 > (Judy Holliday). Previous
week. $58,800; last week, over $54,-
800. Performances will be sus¬
pended July 21-Aug, 9.

Blue Denim, Playhouse <D) (8th
wk; 60 p) ($5.75-$6.9Q; 996; $31.-
5001. Previous week, $18,900; last
week, nearly $15,700. V

Dark at the Top of the Stairs,
Music Box (D) (20th wk; 156 p)
($5.75-$6.90; 1,010; $33,000). Pre¬
vious week, $33,400, with parties;
last week, almost $33,000, with
parties.

Entertainer, Royale <CD) (10th
wk; 73 p) ($7.50;; 1,050; $43,500)
(Laurence Olivier). Previous week,
$13,600 for three performances;
last week, nearly $33,000 on two¬
fers. Closes May 10.

Fair Game, Longacre CC) (24th
wk; 193 p) ($5.75-$6.90; 1,101; $32,-
000) (Sam Levene). Previous week.
$16,000; last week, around $15,300.

Jamaica, Imperial (MC> (25th
Wk; 196 p> ($8.35; 1,427; $63,000)
(Lena Horne, Ricardo Montalban).
Previous week, $52,500; last week,
nearly $49,000, Performances will

SIGHT and SOUND

Sell Yourself with Your Own Film
Coll BR 9-5816

be suspended June 30-Aug. 9.

Li’l Abner, St. James (MC) (75th
wk; 596 p> ($8.05; 1,614; $58,100'.
Previous week, $42,300; last week*
over $42,000 on twofers.

Look Back in Anger, Golden (D)
(29th wk; 231 p) ($5.75; 800;“ $25,-
152): Previous week, $16,200; last
week, almost $14,400.

Look Homeward, Angel, Barry¬
more (D) (21st Wk; 164 p) ($6.90;
1,076; $40,716) (Anthony Perkins).
Previous week, $41,200; last week;
same.

Music Man, Majestic (MC) (18th
wk; 140 p) ($8.05; 1,626; $68,658).
(Robert. Preston). . Previous week,
$69,400; last week, over $69,100. I

My Fair Lady, Hellinger (MC)
(110th wk; 875 p) ($8.05; 1,551;
$68,210). Steady at $69,200. Show
is selling 20 balcony seats at each
performance to students at 70 cents
a ticket

New Girl in Town, 46th St. (MD)
(49th wk; 391 p) i$8.06-$9.20; I T -
297; $59,085) (Thelma Ritter). Pre¬
vious week, $35,200 on twofers; last
week, almost $36,700 on twofers:

Oh Captain, Alvin (MC) (11th
wk; 87 p) ($8.35-$9.20; 1,331; $60,-
000). Previous, week, $58,700, with
parties; last week, over $57,200,
with parties.

Romanoff and Juliet, Plymouth
(C) (28th wk; 220 p) ($5.75-$6.25;

1,062; $36,625) (Peter Ustinov).

Previous week, $29,000; last week,,
over $22,200.

Rope Dancers, Miller’s (D) (22d
wk; 173 p) ($5.75-$6.90; 994; $27.-
850) (Siobhan McKenna, Art Car¬
ney). Previous week, $14,000 on
twofers; last week, over $12,300 on.
twofers. Closes May 3.

Say, Darling, ANTA (MC) (3d
wk; 20 p) ($7.50; 1,185; $56,460)
(David Wayne, Vivian Blaine). Pre¬
vious week, $49,500, with parties;
last week* over $49,000, \yith*par-
ties, ’’ V

Sunrise at Campobello, Cbrt (D)
(12th Wk; 92 p) ($6.90; 1,155; $36,-
000) (Ralph Bellamy), Previous
week, $36,600; last week, almost
$36,200.

Time Remembered, Morosco (C)
(23d wk; 183 p) ($9.60; .946; $43.-
000) (Helen Hayes, Richard Bur¬
ton). Previous wdek, $35,000; last
week, nearly $35,100.. Closes
June 28.

Two for the Seesaw, Booth (CD)
(14th wk; 108 p) ($6.90; 780; $31,-
700) (Henry Fonda). Previous
week, $32,100; last week, almost
$31,800. Fonda exits his starring
role June 28, with Dana Andrews
coming in as his successor June 30.

West Side Story, Winter Garden
(MD) (30th wk; 236 p) $8.05; 1,404;
$63,203). Previous week, $51,600;
last week, over $47,500.

Who Was That Lady I Saw You
With? (Beck (C) (7th wk; 56 p)
($6.90; 1,280; $47,000) (Peter Lind
Hayes, Mary Healy). Previous
week* $42,200; last week, same.

Closed Last Week

Back to Methuselah, Ambassador
(C) (4th wk; 29 p) ($5.75-$6.90; 1,-
.155; $36,200) (Tyrone Power), Pre¬
vious week, $17,000; last week, over
$17,600. Closed last Saturday (19).

Love Me Little, Hayes (C) (1st
wk; 8 p) ($6.90; 1,039; $30,000)
(Donald Cook, Joan Bennett). Al¬
most $8,000 for first eight perform¬
ances. Closed last Saturday (19) at
an approximate loss of its entire
$120,000 (including 20%. over call)
capitalization. .

Stratford Festival Co., Phoenix
(C) (5th wk; 40 p) ($4.60; 1,150;
$29,382). Previous week,. $6,000 for
eight performances of ''Jug;” last
week, around $7,200 for eight per¬
formances of “Two Gentlemen of
Verona.” Ended run last Sunday
( 20 ).

WANTED

INVESTOR-ORGANIZER

fora

SUMMER STOCK THEATER

. W« own, freo and dear, a wonder¬
ful location. in.Shirloy* Long Island's
fastest growing community, with a
year-round population of 75,000 and
a summer potential of over 100,000
within a 15-mile radius.

This superb location fronts on 230-
foot-wide WILLIAM FLOYD PARK-
WAY-the only approach to the new
SHIRLEY-TO-FIRE-ISLAND BRIDGE-
which (when opened this summer)
will provide direct access from LONG
ISLAND to the ATLANTIC OCEAN
and a beautiful lVi - mile -long,
County-Built Parle.' Plans call • for:
bathing and recreation facilities for
upwards of 25,000 people.

During the summer months; thou¬
sands of families will be looking for
"something to do" after they leave
the beach. Evening entertainment of.
some sort will be A NECESSITY.

We presently own a HOWARD.
JOHNSON'S restaurant and a 400- .
CAR DRIVE-IN theater, and we an¬
ticipate construction of • 50-UNIT,
first-class MOTEL on a site dlroctly
. adjoining the summer theater loca¬
tion.

Wo would prefer a "NAME" pro¬
fessional is owner and.or operator,
of tho theater, and if necessary, we.
will assist in -financing its construc¬
tion. A minimum of 500 saats Is re¬
quired. Approximate cost of land
and construction,. $100,040.

This, is an axcallant opportunity,
for an Individual or group to invast
in tha future of LONG ISLAND'S
most exciting area. Inquiries should
be directed to:.

WALTER T. SHIRLEY, JR.

500 5th Avenue; N. Y. 36, N. Y.
Phono BR-t-4700

Still the Champ

Stratford,. Conn., April 22.

Charles Bowden and. Rich¬
ard . Barr, producers of *the
two touring companies of
.“Auntie Marne," were engag¬
ing in the customary ..mana¬
gerial practice of eavesdrop¬
ping on audience; conversa¬
tions during the intermission
last Saturday night (19) at
break-in performance of the
Sylvia Sidney troupe at the
Shakespeare Festival theatre,
Stratford, Conn.

. ; “It’s a ; very : funny play,”
heard one gray-haired matron
say, “but isn’t; it a little dirty
for a theatre named for .
Shakespeare?” .

“Oh goodness," Replied her
femirie companion, “if you
think this is dirty, Wait until
you hear Shakespeare."

Off-Brbadway Shows

Ardele, Cricket (4-8-58).

: Blood Wedding, Actors. Play¬
house (3-31-58).

Boy Friend, Downtown (1-25-58);
moves next Tuesday (29) to the
Cherry , Lane Theatre.

Brothers Karamazov, Gate (12-
6-57); closes next Sunday (27).

Children of Darkness, Circle in
the Square (2-28-58). •••■■:'"

Clerambard, Rooftop (11-7-57);
closes next Saturday (26). i

Crucible, Martinique (3-11-58).
Dark of the Moon, Carnegie
Playhouse (2-26-58).

Enchanted, Renata (4-22^58).
Endgame, Cherry Lane (1-28-58);.
closes next Sunday (27).

Garden District. York (l-7-58>.
Threepenny Opera, de Lys (9-25-
55). ' ' ; •

CLOSED LAST WEEK
Asmodee, Theatre 74 (3-25-58).
Fools Are Passing Through, Jan
Hus. (4-2-58)..

Touring Shows

(April 21-May 4)

Auntlo Mama ‘(2d Go.>—Victory, Dayton
(21-26); Pabsti M’wkee (28-3).

Auntie Mama (3d Co.)^-Proctor’s. Sche-
nectady (21-22); Loew’s State, Syracuse

(23) ;. Stanley, Utica (24); Veterans Mem.
Aud., Providence (25-26); Masonic. Scram
•ton (28); Community. Hershey (29-3).

.Cat on a .Hof Tin Roof—Liberty Hall.
El Paso! (22-23);: Civic Aud:. Albuquerque

(24) ; Sports Palace, Tucson . (25); H. S.
Aud.-, Phoenix (26>; Civic Aud,, San. Ber¬
nardino (28); Aud., Long Beach (29); Russ
Aud:; San Diego (30-1); Granada, Santa
Barbara (2); Roosevelt H.S., Fresno (3).

Damn Yankees^—Municipal Aud... Shreve¬
port (21-22); Music Hall, Houston (23-26);
Municipal: Theatre, Tulsa (28-29); Aud.,
Denver (1-3).

Diary of Anne. Frank—Wilbur, Boston

21-3). ■■■■:■: .

Firstborn (tryout)—Colonial. Boston! (21-
26. moves to N.Y.).

Happiest Miiiionalra—Civic. New Or¬
leans (21-26); State Fair Aud., ' Dallas
(28-29); Music Hall, Houston (1-3).

Jana Eyra ; (tryout)—Shubert, . Wash.
(21-26. moves to N.YJ;..

Long- Day's Journey lnto : Night—Geary.
S.F. (21-3),

Marcel MareeaiiTT-Shubert, Det.. (21-26);
Hanna. Cleve (27-3).

Most Happy Falla—Curran.'S.F. (21-3).

My Fair Lady : —Shubert, Chi (21-3).

No. Time for Sergeants (N:Y, Co.)—
Moore, Seattle (21-26); International Cin¬
ema,' Vancouver, B.C! ■ (28-29);. Stampede
Corral, Calgary,' Alberta (3).

No Time: for Sergeants (Natl Co.)—
National. Wash. (21-3).

Tunnel of Lovo (Coast Co.)—Hartford,
L.A. (21-3).

Visit (tryout)—Shubert* New Haven
(21-26. moves to N.Y.).

Visit to a Small Planet—Harris, Chi-
(21-26); Shubert.. Cincy (28-3).

British Shows

(Figures denote opening dates)
LONDON

Any Other Biz, Westminster (4-10-58).

At Drop, of Hat, Fortune CI-24-57).

Bells Ringing, Coliseum (1L14-57).

Brass 1 Butterfly, Strand (4-17-58).

Breath of Spring, Cambridge (3-26-58).
Boy Frlond. Wyndham's (12-1-53).

Bride R Bachelor, Duchess (12-19-96).

' Cat on Hot Tin Roof, Comedy (1-30*58).
*Dear Delinquent, Aldwych (6-5-57).
Dinner With Family, New (12-10-57).
Flowering Chtrry, Haymarket (11-21-57).
Free As Air, Savoy (6-8-57). . .

Grab Me .a Gondola, Lyric (12-26-56)
Iceman Cometh, Wint. Card: (3-29-58).

- Kldders, St. Martin's (3-18-58).

Lysistrate, York’s (2-18-58).

Mousetrap, Aihbaesadors (11-25-52)

New Crazy Gang, Vic. Pel. (12-18-58).
Not Irt tho Book, Criterion (4-2-68).
Plalslrs Do .Paris, Wales (4-20-57).

Potting Shod, Globe (2-5-58).

Rapo of Bolt, PicadlUy (12-12-57).
Rdportory, Old Vic (9-1B-57).

Roar LIko a Dave, Phoenix (9-25-57).
Salad Days, Vaudeville (8-5-54).

. ‘Share My Lettuce, Garrick (9-25-57).
Simple Spymen, Whitehall (3-19-58).
♦Touch of Sun, Princes (1-31-58).

Tuhnol of Lovo, Majesty’s (12-3-57).
Whero's Charley, Palace (2-20-58).
•Transferred.

SCHEDULED OPENINGS
Expresso Bongo, Saville (4-23-58).

Duel -of Angels, Apollo (4-24-58).

My Fair Lady, Drury Lane (4-3068).

CLOSED LAST WEEK
Both, Apollo (3-20-58). '

SCHEDULED N. Y. OPENINGS
BROADWAY

(Theatres. Set)

Firstborn, Coronet (4-29-58).

. Jano Eyre, Belasco (5-1-58).

Visit* Lunt-Fontanne (5*5-58). .

OFF-BROADWAY

One-Act Musicals, Sullivan St. (4-23-58).
Nouveau Monde, Phoenix (4-29-58).
Bonds Interest, Sheridan Sq. (5-7-58).
Playboy WesPn World,: Tara (5-8-58).
Sign of Winter, Theatre 74 (5-8-58).
Shaw Series, Downtown (5-12-58).

: Judge, Theatre Marquee (5-13-58L
Sat. Night Kid, Provincetown (5-13-58).
. Comic Strip, Bsrbixon ^lazaj (5^14-58),
Ulysses, Rooftop (5-27-58). ,

Road Steady;‘Eyre Sad $4,000, Wash.;
Liints 38^G, Cornell $26200, Hub;

Business on the road held gen¬
erally about even last week, al¬
though several shows registered
sharp rises or drops from, the pre¬
vious week. There were 16 show’s
on tour, an increase of one.

Of the three tryouts, Alfred Lunt
and Lynn Fontanne did hefty busi¬
ness for their first full, week in
Boston in “The Visit,’’ while Kath¬
arine Cornell and Anthonjr Quayle
drew generally favorable reviews
and did passable business in “First¬
born" in the same town, and Eric
Portman had It tough in Washing¬
ton with the re-tryout of “Jane
Eyre."

Estimates for Last Week

Parenthetic designations for out-
of-town shows are the same as for
Broadway, except that hyphenated
T with show classification indicates
TryouL Also, prices on touring
shows includes . 10% Federal tax
and local tax, if any; hut as an
Broadway, grosses are net; l.e., ex¬
clusive of taxes.

BOSTON

Diary of Anne Frank, Wilbuf CD)
(2d wk) ($4.95; 1,241; $32,699).
Nearly $23,000 on Guild-ATS sub¬
scription. Previous' week, $22,900,
same theatre.

Firstborn, Colonial (D-T) (1st
wk) ($5.50-$4.95; 1.500; $39,950)

(Katharine Cornell). Drew three
raves (Adams, Globe; Doyle, Amer¬
ican; Maloney, Traveler), one af-.
firmative (Hughes, Herald) and one
so-so (Norton, Record). Grossed
almost $26,200 oh Guild. ATS sub¬
scription. Previous week, $24,300,
at Royal Alexandria, Toronto.

Visit, Shubert (D-T) (2d wk)
($5.50-$4.95; 1,717; $52,000) (Alfred
Lunt, Lynn Fdntanne). Nearly
$38,500. Previous week, $29,200
in first six performances; same
theatre.

WASHINGTON

Jane Eyre, Shubert (D-T) (1st
wk) ($4.95-$4.40; 1,529; $23,500),
Opened Wednesday (16) to poor
notices. Under $4,000 for first five
performances.

; No Time for Sergeants (2d Co.),
National (4th wk) ($4:95-$4.40;
1,667; $39,500). Nearly $24,800.
Previous week, $31,900, same thea¬
tre.

CHICAGO

: My Fair Lady (2d Co.), Shubert
(MC) ($7; 2,100; $72,979) (Brian
Aherne). Under $68,500, Previ¬
ous week, $71,300, same theatre.

Visit to a Small Planet, Harris
(C) (3d wk) ($4.95-$4.40; 1,096; $39,-
000) (Cyril Ritchard). Nearly $19,-
800 on Guild-ATS subscription.
Previous week, $19,300, on sub¬
scription, same theatre,

INDIANAPOLIS

Auntie Marne (2d Co ), Murat
(C) (single wk) ($6.05-$5.50; 2,000;
$55,200) (Constance Bennett). New
house record for straight plays,
$45,270, but not absolute capacity,
as some seats were not on sale be¬
cause of limited sight lines. Pre¬
vious week, $43,400, at Shubert,
Cincinnati.

SAN FRANCISCO

Long Day's Journey Into Night,
Geary <D) (2d wk) ($4.95-$4,40; 1,
1,550; $42,000) (Fay Bainter). Al¬
most $22,000 on Guild-ATS sub¬
scription. Previous week, $18,000 in
seven performances, oh subscrip¬
tion, same theatre.

KANSAS CITY

Most Happy Fella, Victoria (MD)
(5 perfs.) ($5.04-$3.93; 1,900; $45*-
000). Nearly $20,000 for the five-
performance stand Monday-Thurs-
day (14-17). Previous week, $32,-
000 at American, St. Louis.

LOS ANGELES

r Tunnel of Love, Hartford (C) (2d

wk) ($4.95-$4.40; 1,024; $29,600).
Nearly $19,100 on GuUd^ATS sub¬
scription, Previous week, $19,800,
at same theatre.

TORONTO

Marcel Marceau, Royal Alexanr
dra (Panto.) (single week) ($4.50;
1,525;; $34,000). Over $13,800.
Previous week, $13,800, At Her Ma¬
jesty’s, Montreal.

SPUT-WEEKS

Cat on a Hot Tin Roof (D) (Vic¬
tor Jory). Totaled nearly $23,300
In six performances, as follows:
single* Monday (14). Aud., Beau¬
mont, Tex., $3,200; single, Tuesday
X15). Aud., Houston, $3,000; single,
Wednesday* (16), Aud., San An¬
tonio, $4,600; three. Thursday-Sun-
day (17-20), State Fair Music Hall,
Dallas, $12,300. Previous week,
$17,000 in six-performance split.

Damn Yankees (MC). Totaled
over $33,300 in seven performances,
as follows: three, Monday-Wednes-
day (14-16), Robinson Mem. Aud. t
Little Rock, and four, Thursday-
Saturday (17-19), Munic.. Aud. #
Shreveport. Previous week, $34,-
900, Munic. Ahd., New Orleans.

Happiest Millionaire (C) (Walter
Pidgeon). Totaled nearly $13,60Q
in eight performances, as follows:
three, Monday-Tuesday (14-15),
WRVA Theatre, Richmond, $5,200;
single, Wednesday (16), Owens
Aud., Charlotte, $3,200; four,
Thursday-Saturday (17-19), Temple,
Birmingham, $5,100. P r e v i o u s
week, $14,000, at Forrest, Philadel¬
phia.

No Time for Sergeants (N.Y* Co*)
(C). Totaled almost $27,100 in five
performances, as follows: two,
Tuesday-Wednesday (15-16), Pub¬
lic Aud., Portland; $15,900: single,
Thursday (17), Temple, Tacoma,
$2,800; single, Friday (18), Capitol,
Yakima, $3;200; two, Saturday (19),
Coliseum, Spokane, $5,200. Previ¬
ous week, $30,800 in seven-per¬
formance split.

Barn-Touring ^Sergeants*
$17,700, Paper Mill, N. J.

Robert Weiner’s strawhat-toUr-
ing production of “Nd Time for
Sergeants" held to virtual capacity
again last week at the Paper Mill
Playhouse, Milburn, N. J. The
gross for the stanza, the second df
a six-week stand, was $17,700.

The initial week’s: take at thR
900-seater was $17,500.

Anthony Quayle, director and
costar with Katharine Cornell in
the incoming Broadway produc¬
tion* “The Firstborn,”, has taken a
house in Sneeden’s Landing, N.Y.,
and is bringing his wife and chil¬
dren from England.

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61

Wedneaday, April 23, 1958 ; > PfitZlEff :r ; - I.EGITIMATR

Anrint the recent mentions in , Variety, of tWo-character and one-
character plays, Louis Cline, manager of the Colonial Theatre, Boston,
recalls that Maurice Schwartz, the -Yiddish stag e star, appeared, on
Broadway in a one-role drama, —Conscience,” from the Portuguese of
Pedro Bloch, translated into English by Claude Vincent,: adapted by A.
M. Klein. Schwartz staged the show,-which was presented by the Shu-
berts, in partnership with Joseph Kipness and Jack Small., It opened
• May 15, 1952, at the. Booth Theatre, N.Y., and played four performances.

. Fines of: $80 each, and two-month suspensions were meted out last
week by Actors Equity, to seven members who had been brought up on
cliai > v »s of violating union regulations in. connection With their employ¬
ment in the off-Broadway production of “An Enemy of . the People.”
The suspension will be lifted, upon the payment of an additional $80,

Maynard : Morris, .o'f. the Music
Corp. of America legit department,
will visit Greece and return to
Iialy th's summer for his annual
European vacation: trip.

With the continued best-selling
success of her book,. “Please'Don't
Eat. tfye Daisies,” authoress-play¬
wright 1 Jean Kerr and her husband.-
playwright-director and N.Y. Herr
aid Tribune drama . critic Walter
Kerr, have had to get an unlisted
telephone number for their home
in Larchiiiont, N.Y. ;

British actress Rosemary Harris,,
who’ll costaf April 26 ’ opposite
Maurice Evans in “Dial M for
Murder” on the Hallmark tv show,
is being sought next for a Canadian
tele edition of Christopher Fry’s
“phoenix Too Frequent.” She’ll
probably take a vacation .from
; Video assignments after that, how¬
ever. .■

Does anyone remember Victor
Symrock, general manager for the:
Playwrights Co;, when he was an
usher at Carnegie Hall, N. Y.? Or
Howard Teichmann when he was
an assistant stage manager for
Orson Welles and John Houseman
at: the Mercury Theatre?

Mary Chase, author of “Harvey”
and. “Mrs. McThing,” is on a visit
from her home in Denver to. see
the Broadway shows. She’s also
arranged for publication in.. fic¬
tional form of her play, "Lolita,”
which is slated for Broadway pres¬
entation by the Producers. Theatre
. whenever she thinks it’s ready for
the stage..

Christopher Fry is writing a new
play about King Henry II. •. -

Gregory Morton, who plays the
head foreign agent in. "Who Was
That Lady I Saw You With,” takes
a leave of absence from the Leland
Hayward production April 27-May
12 to appear in the 20th-Fox film,
"Rope Law.”

Company manager Leonard Field
planed Monday night (21) to Lon¬
don to look over . the West End
shows for a possible import for his
Broadway producer debut.

Ellen McRae, femme lead in the
Broadway production of “Fair
Game,’- and Paul Roberts, the play’s
director, are to be .married next
June.

Virgil Miers, Dallas Times Her¬
ald amusements editor, is in New
York for two . weeks of playgoirig,
before planing to London to cover
the Variety Clubs International
convention. Miers and his wife will
then vacation via a three-week
motor trip to Rome, Paris and
Brussels.

Ira Bernstein has joined the legit
department of the William Morris.
Agency.

Former Broadway producer Os¬
car Serlin sails next Friday (25) for
about a month’s visit to London
and Paris. .

Playwright T. S. Eliot arrived
from London last Saturday (19) on
the S.S. Media.

Robert Anderson, a member of
the Playwrights Co., has completed
a new play, "Silent Night, Lonely
Night,” which he’s turned over to
the producing firm.

John Ford’s 17th century play,
“Tis Pity She’s a Whore, is
planned" for off-Broadway produc¬
tion next season by Eugene Van
Grona.

Harlowe F. Dean has been ap¬
pointed assistant to Warren Caro,
executive director of the American
Theatre Society, Inc. - New addi¬
tions to Caro’s staff also include
Robert H. Kuhlman and Mrs, Jaihe
R. Marks.

A new, untitled play by N. Rich¬
ard Nash has been acquired for
Broadway production next season
by David Susskind and Roger L.
Stevens, with Robert Lewis slated
to direct.

William Landis and Del Tenney
will produce a series of Bernard
Shaw plays at the Donwtown The¬
atre, N. Y., beginning May 12 with
"The Philanderer.”

Arthur Rubin has Withdrawn as
assistant stage manager of "Music
Man” to join "Most Happy Fella”
on the road in the role Giuseppe,
which he originated on Broadway.

The Actors Equity council re¬
cently rejected, a recommendation

from the membership, that the un¬
ion urge the State Dept; to okay a
passport" for Paul Robeson. .

A Broadway production of Luigi
Pirandello’s “Rules of the Game”
is planned for next season Jay.
Franchot - Tone. and David Ross,
with the former .doubling as star
and the latter doubling as director.

Collete’s ‘‘The Other 6ne’” % based
on her -short novel, “La Seconde,”
is planned for Broadway’ producr
.tion next season by Leonard ■"Sill-
main. and James. Gardner. Also bn
•Sillmah’s . sked for the:. upcoming
semester , is ; “New Faces of -59,”
which h? contemplates presenting
in association with Frank Produc¬
tions (Frank Loesser). .

“The Happy Journey,” a musical
adaptation of Stella Benson’s novel,
“The Far-Away Bride/’ is planned
for Broadway production next sea¬
son by Alexander H. Cohen, with
Alfred Drake as star. The book and
lyrics will be supplied , by Edward
Eager, while George Antheil has=
been approached to provide the
music.

Howard Lindsay and Russel
Crouse Will collaborate on the dra¬
matization of Howard Nemerov’s
novel; “The Homecoming Game,”
which Emmett Rogers plans pro¬
ducing on Broadway next season.
Elihu Winer was originally slated
to handle the adaptation.

“Three Against Time” is the new
title for Pearl Buck’s play, former¬
ly called “The White Bird.” A
Broadway production is planned
for next October by Ted Daniel-
ewski and Bilee Baum, who’s the
wife of Harry Steinberg, a treas¬
urer at the Imperial Theatre, N. Y.
Danielewski will also double as
director.

B’way ‘Marne’

\ ■SSSSSi Continued from page -59 ssa

last January, rain to $17,867.05, in¬
cluding a $450 fee for a hair stylr
ist, and a $1,500 fee plus $1,082.09
travel expense for 'the designer of
new gowns. Miss Garson gets a
straight iQ%-of-the-gross salary.

Legal -fees :for the show have
totaled $12,693.69 thus far, and the
charges for Christmas "expense”
and parties for the cast have,
totaled $2,844.64. The practice of
charging the cost of parties against
the production Is fairly common
among Broadway managements,
and usually causes grumbling
among the backers, who have to
foot part of the bill. As one angel
expressed it last week, “I. was one
of the hosts of the ‘Marne’ parties,
but I wasn’t even invited to at¬
tend.”

When Miss Russell vacationed
last summer, requiring the show to
take a layoff, her transportation to
and from the Coast was paid by.
the production, at a cost of $1,054-
81. In addition, the show also paid
the rent, amounting to $750, on
hfer New York hotel suite for the
period. When she left the cast last
Jan. 18 to play the same part in
the screen version, the actress is
figured to have been paid a total
of approximately $400,000. .

As an investor, with a $37,500
stake in the production (she
thereby shared the $633.15 expense
of her own “farewell” party). Miss
Russell gets 10% of the profits. As
.star, she also received 10% of the
gross until the producion cost
was recouped and 12Vri% there¬
after, plus 13.43% as long as she
remained in the cast. In addition,
MisS .Russell was paid an extra.
$2,500 per week for an additional
three weeks with the show.

Morton DaCosta, who staged the
show, got 2% of the gross until
the production cost was earned
back and 3% thereafter, plus 5%
of the profits. Producers Fryer and
Carr originally got 47.099% of the
net,, but since Miss Russell has left
the cast the addition of her share
has boosted their Alice to. 60.529%.

Show Out of Town

jane Eyre

Washington, April 16/

Courtney - Burr (in association with
Sterling. Productions) presentation of
three^act drama by Huntington Hartford,
adapted from the novel: by Charlotte
Bronte. Stars Eric Portroari. . Blanche
Yurka, Jan Brooks. Directed by Demetrios
Vilan; settings, . Ben Edwards;' costumes.
Motley; music arrangements,:' Lehmrn
Engel, At Shubert Theatre, "Washington,
April 16, ’58; .54.95 top.

Servant ..

■Mrs. Fairfax .
Adele Vareris
Jane Eyre . ......

Crace Poole .
Edward Rochester
Richard Mason ...
Gregory

Her Daughter
Her. Son
Rev. Wood ....

Col, Dent _.. ........

Miss Wood ..... .....—

Air. Green .............

Briggs ............

: Bertha Mascn

. Carol H-bald
Blanche Yurka
Susan Towers.
... Jan. Brooks
Adelaide Klein
Eric Poi'lma.i
Trank Silvera
Francis Compton

Lady Ingram Norah Howard

-.. i Jk>la Lynn

.. Adrian Foley
... Douglas Wood
, George Spelvin
.. Ann Stanwell
Richard. NichoTls
... John .Malcolift
Jane.V/bite

. Huntington Hartford, the A. & P-. :
stores heir, art patron and Holly¬
wood theatre owner, is making his
debut as a playwright with ./tin's'
adaptation of Charlotte: Bronze's
mid-19th century romance. After
a dire initial tryout tour, during
which: film actor Errol Elynn with-:
drew as star, the drama has been
revised and .recast, and is again
getting a pre-Broadway, shakedown,
•tour. ’ ■ ■ .

Whatever it may have been in its
previous state, “ Jane Eyre” now
stacks up as a dubious commodity
for mid-20th / century: aud ? ences
arid; of course, for the Broadway
trade' It’s a sadly dated yarn, with
a sort of quaintness and a hand¬
some physical production as the
principal: assets. Courtney Burr is
the producer, with adaptor Hart¬
ford as the sole backer, reportedly
for about $300,000 thus far.

It seems doubtful if jnuch can
be done to vitalize. “Jane. Eyre.” It
just has little application to today’s
world. There are a’ few nice mo¬
ments, notably Jane’s return to the
burned , mansion to find her suitor,
the imperious Rochester, bFnd and
unaware of her presence. The stag¬
ing of the fire, itself is also effec¬
tive, and there is an appealing
quality to a scene in which ■elabo¬
rately garbed weekend guests are
ceremoniously welcomed at Thorn-
field Hall.

But integral elements of the
story are downright unbelievable,
an example being that an intelli¬
gent young governess could live in
the. house for six months without
being aware that, a violently mad
woman is hidden away in one of
the wings. Nor does it ring true
that Rochester would attempt to
wed the heroine while already
married to the insane woman.

British actor Eric Portman, Who
has succeeded Flynn arid, the lat¬
ter's successor, John Emery, in the
starring role of Rochester, is com¬
petent and seemingly, sincere, as are
Blanche Yurka as the imposing
Mrs, Fairfax and Jan Brooks, mak¬
ing her legit debut the title part.
But the show tends to be an
anachronism. Levy.

London ‘Lady’

Continued from pace 59 ——
linger Theatre, N. Y., at an $8.05
top.

On the other , hand, the Drury
Lane presentation, virtually a rep¬
lica of the New York original, will
have cost just over half of the
Broadway production — $225,600
against $401,000.

Although advance bookings go
into 1960, there are still plenty of
seats to be bought from June and
July onwards. These are mainly in
the cheaper locations, but the
ticket brokers are anxious ta pub¬
licize this fact so as to discourage
a blackmarket in seats, such as is
usual in New York. Speculators]
have been busy for some time and
the classified ad columns of many
of the dailies are regularly carry¬
ing offers of ‘‘Fair Lady” seats at
inflated prices;

The four principals who origin¬
ally appeared in the New York
presentation will repeat their roles
at Drury Lane. In addition to Rex
Harrison as Prof. Higgins, Julie
Andrews as Eliza Doolittle, Stan¬
ley Holloway as Mr, Doolittle. and
Robert Coote as Col. Pickering,
the London cast includes Zena
Dare as Mrs. Higgins, Betty Wolfe
as Mrs, Pearce, Margaret Halstau
as the Queen of Transylvania,
Peter Gilmore as Freddie Eyns-
ford-Hill and Linda Grey as Mrs.
Eynsford-Hill.

The principal technical credits
will also be the same as those of.
the Broadway show, with Moss.
Hart directing, Oliver Siriith the
scenic designer and Cecil Beaton
doing the costumes.

Literati

Recession Cost: 50% of Profits

The recession will effect a 50%
dip in the 1958 profits of the Cuttis
Publishing Co„ president Robert
! A. MacNeal told stockholders at
their annual, meeting.

First quarter earnings “may be
below. $250,000,” compared with
$1,390,000 for the same period last
year. He estimated earnings for
the current year would be $3,000,-
000, down from $6,239,000 in 1957.

fhis jvould equal the 35-cent-a-
share annual dividend on common
payable May 1, Earnings iri 1957
amounted td $1,29 a common share.

The Curtis exec sees the slump
hitting bottom in the^second quarr
ter of, 1958 and “recovery well
under way by the fourth quarter.

N. Y. Times’ 1st Profit Report •

N. Y. Times, for first , time in its
history, issued an annual report
making its financial statements
public at meeting of stockholders
yesterday (22). Arthur Hays Sulz¬
berger, chairman of the board and
publisher, reported net profit after
taxes of $3,010,067 for year rinded
1957.. Of this sum $i;462.814 came
-from newspaper operations and
$1,547,253 from daily’s investment
in Spruce Falls Power & Paper Co.
Ltd. . .

Gross; operating revenue from
ads and circulation totalled $86,-
844,399, an . increase of $965;086
over preceding year, but net profit
after taxes was $624,245 below pre¬
vious year. This was N. Y. Times’
60th consecutive year with a net
profit:

The Times’ circulation estab¬
lished. new high records in 1957
and upward trend has continued in
1958. Circulation gains were made
despite raise, in newstand prices
beyond the 100-mile radius from
N. Y.

Sulzberger also reported prog¬
ress on construction of its new
home ori the west side of West End
Ave., from 62d St. to 66th St.
Initial, . building should be com-
pleted ift 1959. It will serve as
subsidiary printing and distribut¬
ing plant.

. Rev. Boyd’s Book Plurs

Rev. Malcolm (Mill) Boyd, for¬
mer TV-radio -partner of Mary
Pickford and Buddy Rogers, and
now an Episcopal priest, returned
from New York to his parish St.
George’s, Indianapolis, yesterday
(Tues.) following a series of radio
and teevee interviews to plug his
new book,- "Christ and. Celebrity
Gods: The Church and Mass Cul¬
ture” (Seabury Press). He was in¬
terviewed. on the John - Wingate
show Monday (21) arid also by Mike
Wallace for his N. Y, Post column.

Father Boyd’s book devotes a ma¬
jor Section to a discussion of Cecil
B. DeMille’s "The Ten Command-
merits”: and. also such films as
“Baby Doll,” “Tea and Sympathy,”
"The Great Man” and “Lust for
Life.” There’s also a section de¬
voted to Broadway. .

Nat’l Headliners’Awards

National Headliners Club’s 1958
Award winners were presented
with silver medallions at a formal
luncheon in Atlantic City April 12,
as part of the 24th annual Head¬
liners Frolic.

' The Headliners club was found¬
ed by. the Press Club of Atlantic
City to hbnor journalists, broad¬
casters and photographers. Win¬
ners annually are selected by a.
panel of seven judges of national
stature from some 1,000 entries in
newspaper, television* radio ’ and
magazine fields.

The club this year selected the
Federal government for an award
for "the excellent job the Defense
Dept., did in providing films on its
missile projects. . For a first time:
the dub presented an award to a
non-commercial radio station, Bos¬
ton University’s WBUR, which out¬
ranked a field of commercial en¬
tries to win the medallion awarded
for public service. Its entry was a
school-created series promoting
highway safety entitled “Impact”
and carried by more than 30 New
England stations.

The. public- service award for
newspapers went , to the Philadel¬
phia Inquirer for its series, “To¬
day’s World—Page Three.”

Another Boston, station, WBZ-
TV, won the public series service
award for a television station for
its housing documentary, “City in
A Shadow.” The other. awards:

Outstanding foreign news cover¬
age story: Robert Hewett, Minne¬
apolis Star-Tribune.

Outstanding domestic hews story
coverage: Donald Gonzales, United '
Press, Washington. .

General excellence In feature
Writing: Dorothy R. Evers, Spokes¬
man-Review, Spokane, Wash.

Consistently outstanding editor¬

ial cartoons: Burris Jenkins Jr.,
N.Y. Journal-American.

Consistently outstanding theatre
and tv column. writing—Kenneth
J/ Barnard,. Narragansett Times,

| Kingston, R.I.

Consistently outstanding special
feature column—Bill Biert,; Fort
Lauderdale. (Fla.) News.

Award for newspapers with a
circulation under 25.000 went to
the Southern Illinoisan. Carbon-
dale, Ill., for its-Atory on the Illi¬
nois tornado. -,

For newspapers in . the 25,000 to
50.000 circulation class the award
went to the staff Of the Jackson.
iMieh.i Citizen Patriot for its fea¬
ture, “Christman Day Page One.”

Consistently outstanding sporti
writing and columnist: Harry Gray¬
son. NEA, Cleveland.

Best news feature picture stress¬
ing human interest: Bill Beall
Washington Daily News.

Best spot news picture: . Pat Can-
dido, N.Y. Daily News.

Best spbrts picture: Arthur Rick
erby, UP Newspictures, N»Y. City

Best news series in a magazine:
Life, for its six-part series, “Cfim«
in the U.S.”

Consistently outstanding radii
network news reporting: Station
KLIF, Dallas.

Outstanding network coverage ol
a news event: cameraman Maurice
Levy, NBC, Dallas.

Consistently outstanding televi¬
sion coverage of local news events!
WTVT, Tampa, Fla.

Outstanding TV coverage of a lo¬
cal news event: KTVT, Salt Lake

City. . " '

Profiles Chautauqua:

"Culture Under Canvas” by Harry
P. Harrison, told to Karl Detzer
(Hastings House; $6.50), is thn
story of tent Chautauqua, enter¬
tainment medium that flourished
from T. R. to F. D. R., and w*s
called by the .first Roosevelt "the
most American thing in America.”

Keith Vawter, Iowa showman.
United the respectability of Lyce¬
um programs (which had existed
since before the Civil War), with
the glitter of typical stage enter¬
tainment, put his attractions in
tents, and called the operation
“Chautauqua,” after a permanent
cultural establishment at Lake
Chautauqua, N. Y.

Canvas auditoriums played one-
week stands each summer in small
towns on circuits that stretched
from Coast to Coast. Headliners
were • varied: William Jennings
Bryan, the singing White Hussars,
Judge Ben Lindsey, “The Mikado”
(complete), magic-acts, girl whis¬
tlers, meritalists, Bob LaFollette,
Alice Neilsen, Edgar Bergen (with
the original Charlie McCarthy),
brill-ringers, yodelers, ladies’ harp
enseniblris, Opie Read, Ben Greet,
Mme. Schumann-Heink — these
were a few of the Chautauqua
"regulars” for many years.

Harrison was one of the first
“platform superintendents” in
1903, and remained with Chautau¬
qua until its demise. Detzer is a
reporter-editor with memories of
Chautauqua .from his Michigan
boyhood. Book is breezy, informa¬
tive, nicely illustrated, ap^ * givris
an excellent picture of a fabulous
era of show biz, Kbdo.

CHATTER

Gordrin Irving, longtime show
scribe of the Glasgow. Daily Rec¬
ord, morning tabloid, and also
Variety correspondent for 10
years, has quit his post as stage
gossip writer and,film critic of the
daily, and will join Roy Thomson’s
TV Guide as feature staffer at
Glasgow, Covering the tv scene in
Scotland. . ...

Charles F. Young, sports editor
of Gannett’s Albany Knickerbocker
News, reported donations of $22-
238 to the Albany Sports Infantile
Paralysis Fund during 1958.

York. Pa. Gazette & Daily be¬
came the first tabloid to win the
Ayer Cup for excellence in typo¬
graphy, makeup and printing. The
sheet placed first in the 28th an-,
nual N. W. Ayer & Son newspaper
contest..

Glenn Gilbert has resigned from
three. posts with Montreal Star
SUbsids: editorial director of Week- •
end Magazine, v-p of North Ameri¬
can Newspaper Alliance and presi¬
dent of Canada Wide Feature
Service. . Hri’s going into “new
activities in the field of syndica¬
tion.”

Don't miss April issue of
FILM CULTURE mogazinri,
devoted to the last years of
ERICH VON STROHEIM
Send $1,00 to: FILM CULTURE,
GPO, Box 1499. Now York 1. N. Y.

62

CHATTER

Wdnegday, April 23, 1958

Broadway

' starring Marianne Hold and Rudolf j
Lenz; Gloria wiil release pic here. ■
Time Ine. pourin* for Ameri- ,, Erjka Mann; daughter of Thomas
can -Nev-ipaper Publ&erv A;«n, at ^ ?n i5!?fLv

tne JValdorf-Astona.- today awed.,.

Moiseyev Dance Co. Of Moseo/. ; ^Janns for fi’rn rights,
is being housed at Clandge Hotel Russian film “Don Quixote/’
in Times Square, directed b> Gngori Kosinzew and

Jeanne L. Meyer, long with CBS made in Leningrad by Lenfiims in
radio and latterly in medical pub- 1957. has opened in West Germany
!?»• relations, departs next week for to outstanding reviews: :
six months in Mexico. . Anita von. Karajan, wife- 1 of' the

Creole Petroleum Co.’s founda- well-known: conductor, has been
t.on put up $18,000 and W. R. signed by Anatoie Litvak as repre-
Graee another $5,000 to help de- stntalive for his film “The Jour-
f.av costs,of N. Y. PhlharmOhic ney.'’. starring Yul. Brynner and
tour of Latin Republics.: now filming in Austria.

PHlin MMes nub-ad veeoee of The first German-Hungarian co-
IP- -Ha- Production will bn made in Buda-

v.aiian Room, etc . oil to Brussels f«*

JJVld Fair and European gourmet tl0!I( , tf riublarian 8 Him Hunnli

1 ‘ , - ic** .company. Film will concern life

RosabeLe <Lae?nrr«le> and Stan- 0 f Franz L szt
ley Bergermari hosting a cocktail- '■"• '

ery-biiffet next Monday »28‘ in
honor of Carl Laemmle Jr, r s 50th

birthday at the Beverly Hills Club.: • .

Irving Margolin, v.p. and treas-’
urer of Cinerama Productions *D~iLV*y 2-6100 >

Coi p ., renting comfortably at Mary Louis Prima & Keely Smith have
Immaculate Hospital in Jamaica^ a May date at . Brussels World’s
L.I. after an emergency appendec- Fair;

to:ny. Ed Ames of the Brothers under-r

Glady s Lloyd Robinson is hav- went surgery on infected hand; hut
Ing a one ‘ man’'show of her recent didn’t miss a single Sahara per-
pamtinc's at the Hammer Galleries f ormance.

April 29-May 10, She'll show* 29 Eddie (Mr. Domingo); Gomez,
canvases of Marrakesh, Montego who sings with his Latin combo in
Ha'. Hong Kphg and Mexico. El Rancho, lounge, married Raven

Howard E; Potter, tour treasurer 'Facaroi. . >
foi 40 years for such ye.stery’ear . Barry Ashton, who choreographs
concert divas as Nellie Melba and and appears in El Raiicho produc-
Mary Garden, marks his-81st., birth.- tiqn numbers, will stage Eartha
dav Monday. (28 . He and Mrs. = Kitt’s act when she returns.in Sept.
Potter v.ill also observe their gold- Frank Sinatra told Silver Slip-
en wedding anniversary on June per’s Hank Henry he wants him to
24. . ^ be in his new Brigitte Bardot pic-

—=- ■ scheduled for Jan. start in France.

t * | On Jack Eigen’s dee jay show

rlttSDlirffn I ^ rom Tropicarja lounge, Jack Lem-

London

COVent Gardten Q 135-6-7
Julie Wilson at the Colony.

ized filming of its repertoire to,
t LPC-Filmsonor, Now in a 15 day j
| production sked is Moliere’s “Le j
Bourgeois Gentilhomme” directed :
'by. C-F member Jean Meyer with

Hollywood

Ann Todd in from London.
William Frawley nursing broken
arm.

Ella Fitzgerald due: here for tv t he regular C-F cast. Tn'C’Scope : d _ . . .. .. .

and concert dates. and color, these productions are • Eew Arnold resigned as KTLA

^Orothy-Ma^ire to from Holly- *the»taP- ^Alexander • • M**k*®W*k. Wjred.

L. Wolfe Gilbert to Paris after dates as tye.l. Hou^rd Strickling hospitalized

Berlin

for head cuts in auto accident,

Pat Owens granted divorce from
. writer-producer Sy Bartlett.

By Hans Hoehn < Herman D. Hover divorced by

«76 02 64) Yvonne Hover.

Rudolf Nelson, local cabaret pio-' Les Tremayne to Mexico City on

a week’s stay in London.

David Whitfield hospitalized for
a tonsilectbmy..

Peter Chong here from Holly¬
wood to join cast of “The Inn Of.

The Sixth Happiness.”

Mitzi Gaynor and Rossano Brazzi ------r-V'.'JiL

attended Dominion Opening of neer. celeorating his 80th birthday, archaelptoical trek.

“South Pacific”. Jazz trombonist Albert Mangels- Billy-Eckstme sued: for divorce

Maggies FitzgibbOn . making her dorff will represent Germany at by spouse of two months,
cabaret debut as a solo at Society forthcoming Newport Jazz Festival. Cathy Lew.s won her freedom
restaurant * Italian actor Folco Lulli to Ber- from actor-producer Elliott Lewis.

Dick Shkwn, who just finished a lin to ta ^ e over a leading role in Mane_ MacDonald handed final

Palladium fortnight, doing cabaret CCC’s “Polikuschka ”

spot at Pepsi-Cola night for. Variety. Sidney .Bechet with Reweliotty Spencer

Kirk Douglas' “The Vikings” Band tParis) and drummer Kansas • Harrison ejected directors of Paci-

will have a swank preein on July 8 . Fields gave a concert at Sport- d c ucean Farx.

with Prince Philip attending. palast. . • .^Ifer Strenge elected prexy of

Bill Anderson, v.p, in charge of Dusco . Gojkowic, Yugoslavian American Society of Cinemato-

Disney’s Hollywood sttidios. guest trumpeter, has been chosen to rep grapners. . .

of honor at a Savoy press reception, his country at Newport. Gojkowic
. Singer Julie Martin back from currently is with Germany’s Kurt Strauss-Irwin flackery as pub rela-
six weeks* vaude iour of South Edelhagen orch. •

Africa. .Before Robert Aldrich’s “The ?!f. ai ? kel wiU rep Society

-Macdonald Carey stopped over Phoenix” goes into final stage, pic’s Rectors at

in London eri route to Madrid for two raale stars, Jeff Chandler and an< * Irelands

“John Paul Jones.” . Jack Palance (accompanied by wife An Tostal film festival. r

•' -Tr4w-s«;«-- n-i— - 1 — -Mervin Houser swings-from DOS

I mon blasted newspapers for. play-
By Ilal V. Cohen t ing up the Lana Turner love

Mitzi Gaynor, France Niiveii and letters, ' . -

Margaret O'Brien oil hand for Jack E. Leonard, at a Prima-
“South Pacific” tee-off at Nixon. ! Smith session, was fascinated by.

Catholic Theatre Guild has "Louis’ New Orleans accent, asked
picked “The Front Page” for its. Sinatra, “Doesn’t this guy ever.
May production. , sing any NORTHERN songs?” v

Lester Evans, of dancing Evans ‘

Lew and Leslie Grade tossed a Virginia Baker plus children): - , . . -

coektailery for Sarah Vaughan, planed to Switzerland for a few; to Samuel Goldwyn to be pub co-
who is on a concert tour here. days vacationing. . i «iT ecto ^ - William Hebert -on

Hpw'ard Keel here to co-star with This year’s Berlin Film Festival Porgy & Bess. _ ■

Anne Heyw'bod in Sydney Box’s fJune 27-July 8» will be opened at 1 tt Piper Laurie, Johnny Grant and
production qf ^Floods Of Fear” for new Congress : Hall. Traditional Hedoa Hopper copped USO awards
Rank release. Festival ball will be held at the . outstanding contribution

John Bentley back from Kenya, Palais am Funktiirm July 5, while;. Nanette Fabray in Cedars follow-
whefe he 1 spent more thaii a year distribution of Federal Film ; in ?duto accident. -

starring in Gross-Krasne’s “Afri- Awards will take place June 29. r ® arker . P* N. (Bill) Srere

can Patrol” series. Pix currently playing local G.L [ heads 20-member contingent of. .

Hardy Kruger back in London circuit (five houses) include “Baby . L. A. Variety Club Tent 25 now m
for his second British film role. Face Nelson” (UA>, “Gun Battle At London to attend International
He plays a German undergraduate Monterey” (AA), ^“Witness For convention,
at Cambridge... : Prosecution" ‘UA>. “Enemy From j

National Film Theatre running: Space” <UAi. “Buster Keaton J
special season of British comedies Story” fPar). “Wild Is The Wind”

(Pan, and “Rainmaker” (Par).

Philadelqhia

Australia

By Eric Gorrick ■ ; , : -

20th-Fox reissuing “Song

of

Family, and A r irgin ; a. Wagner; an
nounced their engagement.

Lily Jay Silver's first novel.

“Shadow In Sun.” has had. some
movie nibbles. She’s SW zone „. . „

manager, M. A. Silver’s wife. Bernadette. .

. Byron Jams comes home next Ejnlyn.. Williams here for a senes
week to piano solo with Pittsburgh ■! Wn? under D, D.

Symphony at- four city-sponsored • S? n *? or «? n “ er * .• j- ’

concerts in Mosque. Cherry Blossom revue wipding :

Mrs, Eleanor Tetley to New' York l° od at E . m P ire > Sydney,:

to see her son, Glen Tettev, who’s Harry. ^ rcn.

with Martha Graham dance com-! Queensland exhibs say they will
1>anv • ; continue their, battle for [right to

Helene Burleigh, sister of com- re ^wl S
munity theatre director Fred Bur- 1 - Overplay of poor commercials
leigh. drove in from Boston for ’’

<4 Ton rt up In rheplc' 1 ^ ^ .license..fee to government..

Tta 'Kirb/ first ^ to laurich I .
new dancing entertainment policy !?r^nnKr ft Kvr.r < ini
at Penn-Sheraton’s Continental | 5 two-ring circus Dowm .

Room unaer.

_... ,f Robert Graham, Paramount

Major Shorts, of Somethin r«hief hprp hiz-visUin^ New 7pa-
Smith & Redheads who make }Sl

fr'rSlSii expect the ^tork . ^ f a || ar 1 J e ? e s » ** e

ne ^ ™? nt!l : V _ ! Distributors deny:

of the years, between 1930 and 1940.

Season; opened/with- “Sunshine Su¬
sie.”

Cecil Parker to co-star, with
John Mills in Maxwell Setton’s pro¬
duction of “Monty's : Double.”
which will be released through AB-
Pathe.

Gene Evans in from': Hollywood _ .

to make his British film , debut in, langer, to give a lecture-recital at
hp r.iahf Rphpmhth ” . nrnHiippfl 1 TT.thipal Snp'ptv Auditorium.

Rome

By Robert F. Hawkins

i Foreign Press Club; tel. 65 906)
Miiko Taka vacationing in Rome
following world-wide junket on
behalf of “Sayonara.”

Dean Jagger arrives soon to start
work on “Nun's Story,” both here

[The Giant. Behemoth.” produced ! Ethical Society Auditorium. ,
by Edward Lloyd for Eros release". I Hildegarde appeared in kick-off
Comedian Ronald. Shiner off to ‘ meeting for Catholic Charities

By Jeny Gaghan
Paddy Chayefsky due in to plug I

his new' pic, “The Goddess.” | _ _

Conductor-organist Nadia Bou-. l and on subsequent Belgian loca-
o io/»t.ir<x.rppitai at ! fions ..Qf Warner pic. He plays

Estoril for a vacation,..

Sherman Hotel bandleader Frank
York started his ow r n diskery. Dash'

Records,.'/.; ■ •>; j

Conrad.. Hilton Hotel resumes ice ;
shows : in Boulevard Room after a 1
month’s hiatus;

Drive in Convention Hall.

Nancy Cushman, here in “Hap¬
piest Millionaire,” honored at a
tea in Charlotte Cushman Club.
Spot w r as named for her ancestor.

Inl’l Variety Club

. He

Audrey Hepburn’s father.

Anna Magnani may shoot an
Italo pic, “Solitude,” for producer
Franco Cancellieri before. return¬
ing to coast for her Hal Wall's
stint. Francesco Maselli would
direct.

Jules Dassiri to Athens for quick
visit. His “La Loi” rolls May 5
on locations in Rhodes, AgrigentO,
and Northern Italy. Actors sighed
so far are Yves Montand, Pierre.
Brasseur. and Melina Mercouri.

Charlton Heston arrived to prep

1C “Ron Wlir.”

_ Continued from page 2 ;

Jimmy. Ames topping new revue ! n k of Fdinbureh will' Present "I
at Mangam’s Chateau, with oldtime TT 1 ,__ nit - T . ian ^ l]l . arH Atthi« i in ^ ed « uiicautwi assistant to
vaude star Gus Van heid over. j Humanitarian Award. -At this : William Wyler on Metro project,

otion, too, proceeds of the Con-; same j o5 he had on J And *

Sam Hood, reporter on Press !

Distributors deny there will be
,ml amateur jazzophile. gave jazz• JKJgkfcSSteOpeS
C aT L T^s? f arrant-/

Jenny Lou Law. who had to quit
Julius Monk’s “T3ke Five” revue

in N.Y. because of surgery, stepped
out for first time at Playhousi
revue opening.

Zurich

Tokyo

By Dave Jampel

: Press Club—27-0161 .

French. violist Brigette de Bau-
I fond . debuted with concert on
IJOAK-TV. :

| Carol Heiss, Tim Brow ; n and Mr;

e el I

figure skating exhibition tour:
Cinerama’s “Search For. Para-;

By George Mezoeflfe
(32 Florastrasse ; 34-70-32)

I.eonard Pennario hit several and Mrs - Konald Ludington open.
Swiss cities- on European tour. . fieure skating- exhibition tout:

Art Buclnvald invited bv Ameri- _

t m-<. here ,0r a lec - aisc" 't'o "open betwJen June l-loj

June Christy skedded for Swiss (after May 81 closing of -Seven,

appearance with . husband Bob Wonders? at the Imperial....
C'o(jpeivs T convbo. . . Chief Disney engineer jack Cut-

apd' V Marjorie ,a Miteitdli: n ^.ave / /e“ 1 h ere th supervise dubbing ,o£ |
citals at .Tonhalle. “Cinderella” and . other ..: Disney ;

Italian tenpr Gianni Poggi inked prodiiet

'Tnnh-’.ne ’"wn c6ncert at . Fiscal 1^58 ibeginning April. 1' i

1 -t 4 “ f film importation, policy delayed

Komoedie Basle set for first f lirt y 1 pf and Hpric;inn i«i-hnoed for

Swtvs production of Tennessee WiL} hoped, lor ;

liains’ “Orpheus Descehdins:’ ’ 1 at T ?° nt * 1 ? end ; . „ V , T - i
. Paris musical “Irma la Douce” -= L T :S. Army site at -Palace Heights,.
set for Schausnielhaus. with. Col- adjacent to Imperial.Palace, due to
etle Ren aid and original cast. i be> returned to Japanese Govern- ^

“Ten Commandments” (Par), m.ent and slated to become.location:
racking up smash grosses at Urban planned National Theater. f
"Zurich. Bubenberg Berne, and ABC , London Sunday Times film critic 1
Geneva, it’s already, out front Derek Prouse huddling with film;
among this season’s U.S. top. bigwigs re! opening of 780-seater j
'for Japanese films on Piccadilly)
Circus in September, 1

The 50-member Moscow Nation- ‘
aL Bolshoi Circus will have a two-;
month Tokyo run starting in mid- :
June on invitation from Yomiuri '•
Newspapers and the Art Friends *
Assoc; '

. Actress Yoshiko (Shirley) Yama-
guchi left for retirement and- Ran- ]
goon. She will marrj r an official of J
the Japanese Embas*sy. She re-'
cently completed her farewell .film
for Toho. 1

‘Ben Hur” role, Mario Soldati
. TT ... . , .. ... =. ...»vd". as directorial assistant to

the Humanitarian Award. At this : WiHi am Wyler on -

Ronald Reagan due in May 1 to ‘ fun ctlon, too, proceeds of the Cpn-; same j ob he had Qn i. w - r
speak to. the Bond Club of Chi! vcntionwillbe distnbutedamong .Peace” under King Vidor,
on “The Business ■ Side Of Show i various children’s charities. Alto-j Gilbert Becaud here for dubbing
Business.” gether, about $56,000 is to be given j stint at Fono Roma studios on his

Paul Whiteman batoning an all-! out, half of which came from regis- latest pic, “Le Pays d'ou je Viens,^
Gershw'in; concert at Orchestra Hall : tration fees paid by delegates and I which RKO releases here. Singer
with soloists Len Dresslar and I the remainder from advertising in j insisted on doing translation him-
Marilyn Taylor, and pianist Jorge the convention brochure. Jself- on his personally penned

^“Biggest Show Of Stars for ’58.” j W, ?f s . of D * 1 ® ffates F J te ? I ^Amilcar Tirado, Puerto Jtican
’ " 4 - V Tn addition to the mam business; pic: director, here to perfect his

and social - calendar, the Cqnven-j technique while watching Fred Zin-
tion Committee has organized a
full program for the visiting ladies,
including a tour to Windsor Castle
and a fashion show at the Savoy,

There'll also be a party for or¬
phaned children at the Guildhall
on the opening day of the conven¬
tion w'hich is being covered by tv.

The U. S. delegations have come
in from Pittsburgh, St. Louis, De¬
troit Cleveland, Buffalo, Indian¬
apolis, Washington, D, C., Minne :
apolis, Philadelphia', Milwaukee,

roex ,’n’ roll package with Sam
Cooke. Paui Anka, the Everly Bros
and 14 other acts, doing two shows
at Opera House May 3. ..

Paris

By. Gene Moskowitz

(28 Rue Huchette; 'O.d'epn 49-44)

. “River Kwai” (Col) cleaning up
in second runs in riabe spots.

Edith .Piafs stint at Olympia Mu¬
sic Hall was upped from six to 12.
w eeks and winds April 29, breaking!
house record:

More than 150,000 disks of “Col- i Des Moines, Omaha, Dallas, Balti-
onel. Bogey March” from “River • more, Memphis, Atlanta, Oklaho-
Kwai” (Col) have already been sold! )ha, Boston, Charlotte, Los Ange-
since film opened. j les, San Francisco, Miami, New

Gaby Bruyere. French actress -1 York, Las Vegas Jacksonville, New
singer, nominated model . Parisi- j Orleans and Seattle: Additionally,
enne for ’58 and . will be official | there are visiting contingents from
French hostess at Brussels. I- ---

In for firstruif reissues are two ;

Jean Gabin. starrers, “Pepe Le
Moko” and “La. Grande Illusion.”
A reissue of ’The Invisible Man”
(U) at two arties doing neat biz.
Jean Albert, singer who quit Les

Toronto, Mexico City and Dublin.

More than 300 members of the
London Tent, will also be partici¬
pating and every event has proved
a sellout. -
The convention. w r hich has been

grossers.

FranHnrt

By Hazel GuPd

(24 Rheinstrasse: 776751)

United Artists Richard Widmark
In Germany to film “Time Limit”
for release.

German director Alfred Weiden-
mann formed his own production
firm, called Neptune Films.

Production started on Divina
color film “Heimatlos” (Homeless),

hi. the planning stage for substan-
tially . more than year, was organ¬
ized by a panel of committees^
with James Carreras, Nat Cohen,
J. D. Goodlatte and. 0. J. Latta
(all past Chief Barkers acting as

here next month at new hitery, the
Mocombo.

Michael Stack, will stage William
Inge’s “Picnic” for a limited Eng¬
lish run at Theatre Des Champs
Elysees in June utilizing Yank
Army personnel.

Turgeniev’s novelette “First
Love” to be made here in October
With Raoul Levy producing and
Claude Aiitant-Lara directing; Au¬
drey Hepburn being paged for the
lead. Italian director, Gianni Fran-
ciloni, also announced a version
with Eleonora Rossi-Drago, and
there was talk of Hecht-Hill-Lan-
caster also doing it/ih Hollywood.

Comedie-Francaise has author-

convention chairmen). Addition¬
ally, Goodlatte and M. J. Franko-
vich (last year’s Chief Barker)
head the executive committee.

. Among the 18 internationai offi¬
cers attending the convention are
Nathan D. Golden (Washington,
D. C.L Jack Beresin (Philadel¬
phia ), John H. Harris (Pittsburgh),
George C. Hoover (South Miami),
John H. Rowley (Dallas) and Marc
j. Wolf (Indianapolis).

nemann direct “Nun’s Story” at ;
Cinecitta. Tirado’s past ' pix have
won awards at various European
Festivals.

So.

By Xes Rees
’(2123 Fremont Ave.

% FR; 7-2609)

Edyth. Bush Little Theatre pre¬
senting “Jerry Kissed Me.”

St. Paul. Civic Opera readying
“FInian’s Rainbow.” .

Rlinneapolis Symphony ended
Friday night concert season.

Cecil Golly's orchestra moving
from Hotel St. Paul to Coleman’s.

Skating star Dorothy Lewis
started divorce proceedings.

Starlight club again holding
over comedian'’ Nate Wexler.

Female impersonators Arthur
Blake .a-nd Lee Leonard continuing
at Gay 90s.

U. of Minnesota’s Yoiing People’s
Theatre , offering “Paul Bunyau’s
Lumberjack,” locally authored.

Annual Met. Opera engagements
May 16-18, scaled at $8 top, com- 1
pared to previous $7.50.

“The Big Beat ” with 17 acts
and four .bands, including Jerry .
Lee . Lewis, Buddy : -Holly, the
Crickets and Alan Freed, set foe
Minneapolis Auditorium at $3.75
top.

Joyce A- Swan,. Minneapolis Star
& Tribune executive v. pres, and
local Chamber of mCommerce head,
joined forces w£ch Bennie Berger
to induce RKO Theatres tp make :
the Orpheuin avilable for legit

tpuring attractions next season now
that : Lyceum, ho: '2 of such shows,
is being converted into evangelistic
tabernacle.

63

Wednesday, April 23, 1953

PSBtEfi

OBITUARIES

ESTELLE TAYLOR

Estelle Taylor, 58, silent picture
star, died of cancer April 15 in
Hollywood. One of the most beauti¬
ful and glamorous actresses of the
non-talking era, she had been re¬
tired in recent years, devoting all
her attention to the protection of
animals and was prexy of Pet
Owners Protective League, which
she founded.

Launching her professional
career in a small part in a Broad¬
way musical, “Come On, Charlie,”
Miss Taylor entered films in the
early ‘20s as a double for Dorothy
Dalton. She then struck out on
her own, and rose to stardom in
such films as "While New York

legit productions, died April 20 In
Hollywood.

H'e wrote the books for such
musieomedy hits of the 1920s as
“The New Moon,” “The Desert
Song” and “No, No, Nanette.”
Among the composers with whom
he collaborated were Sigmund
Romberg and Victor Herbert. :

He was best known as half of the
producing team of Laurence
Schwab and MandeL Their first
show was “Sweet Little Devil.” It
was followed by “The Firebrand,
“Captain Jinks” and “Queen High.”
He also collaborated with David
Belasco on “Bosom Friends.” He
retired in 1942 after producing

In Memoriam

JOE LAURIE, JR.

(April 29, 1954)

Ed Rlgi — Bill lickley
Henry Holt & Co.

Sleeps,” “Don Juan,” “A Fool
There Was,” “Mary, Queen of
Scots” and in Cecil B. DeMille’s
original “10 Commandments.” .

Following advent of talking pic¬
tures, actress for 10 years was
active in Vaude and the saloon,
circuit as a singer. Returning to
the screen in early .’40s, she ap¬
peared in a few films but soon
retired. She Was married to. Jack
Dempsey, then heavyweight champ,
and later producer Paul Small,
both marriages ending-in divorce.

Surviving are her mother and
sister, Helen Taylor, tv makeup
artist.

JAMES E. WARD |

James Edward Ward," 74, play- I
wright-producer for the Canadian;
Broadcasting Coirp., died April 12 |
in Toronto. He had been struck by.!
a truck. Canon Ward was an Ox-'
ford; graduated rancher in the '

Canadian West and a padre in
World War I in which he was
wounded and invalided to England.
A radio pioneer, he was director of
radio for the Anglican Church in
Canada and chairman of the Na¬
tional Advisory Council of the CBC
until 1952.

Throughout his career, he be¬
came increasingly known for his
religious plays and musical set-j
. tings; was also editor of the long¬
time, . weekly CBC program, -‘The
Way of the Spirit.” Canon Ward's
dramas, for the CBC earned top

In Loving Memory of

BELLE BAKER

My Friend and Pel ...
I mist you.

Jennie

awards in the U. S., with the CBC
recently paying him tribute for
his pioneering in radio and contin¬
uance for 30 years, this including
a CBC invitation to produce his six
“best” plays for Sunday presenta¬
tion again on their trans-Canada
network. . ,

Survived by sister.

FRANK MANDEL

Franto Mandel, 74, writer and
producer , of numerous Broadway

“Vickie.” He also was a producer
at Warner Brothers in 1937-38.

His wife survives.

! ROGER IMHOF

Roger Irtihof, vet vaude and
screen actor, died at his Hollywood
home April .15 on his 83d birthday.
Starting his career as a youngster,
he toured the country with the old
Empire and Columbia circuits, be¬
coming known .>as an Irish comic/
Later, partnered with" his ' wife,;
Marcelle Cofreene, he played both
Keith and Orpheum time, appear¬
ings in such acts as "Surgeon
Louder” and "The. Pest House” for
more than 20 years.

Signed by William Fox in 1933,
imhof went to. Hollywood and ap-
; peared in the majority of Will
I Rogers pictures. Among his other
! films were “Drums Along the Mo-
■ hawk,” “The Barker,” “San Fran-
' cisco” . and “Three Godfathers.”

For 60 years he had been compiling
a show biz encyclopaedia, to which
many authors had/free access.

His wife survives.

ALBERT AKST

Albert Akst, 56, film editor and
former musician, died April 19 in.
Hollywood. He was with Metro
from 1935 until his retirement be¬
cause of illness two years ago; He
played the'saxophone for the Meyer
Davis orchestra; in 1928-29, then
worked as a musician in Vaudeville
Until he entered films in 1930 as a
cutter.

After four years with Universal,
he joined Metro as a short subjects
cutter, progressing to he one of the
top editors on the lot His credits
include “Somebody Up There Likes
Me,” “Brigadoon” “Trial’? and
“Bandwagon.” .-

His wife, Ruth, sister of producer
Arthur Freed; a brother, Harry
Akst, veteran composer-arranger,
and his daughter survive.

FRANK X. GALVIN |
. Frank. X. Galvin.- 64, singer,
bandleader and lyricist, died April
14 in Oakland, GaL A native of San
Francisco, he came * up through
vaudeville and with his band
played long stands at t£e Castro,
Royal and Irving Theatres, Frisco,
and the old State, Oakland, in the
1920s.

From 192? until the mid-*30s
Galvin had a Frisco radio show.:
He wrote the lyrics for “I Don’t
Know Why;” “All the Time,”
“Lovebeam” and “My Lost Pearl,”
among others. For the last two
decades he operated a coin Shop
in Oakland.

. A sister, survives.

tn Loving Memory of
Our Dear Departed One

BELLE BAKER

1 April 28th 1957)

Murray, lost; Edna,
Anna and Harry-

MARGARET BURKE-SHERIDAN
Margaret Burke-Sheridan, 69,
Irish opera singer, died April 16
in Dublin. She made her debut in
“La Boheme” in Rome back in
1919. In the same year, she made
her first appearances at two other
major ppera houses, the San Carlo
in Naples and Coverit Garden in
London. She sang “Madame But-:
terfly” at the latter.

She also appeared at La Scala
in Milan ancp^with the Chicago
Opera Company. In recent years
she was a coach on the staff of the
Metropolitan Opera. .

ALICE E. FIELD

Mrs. Alice Evans Field, 71, for-,
merly associated; with the Motion
Picture Assn, of-America for 21
years, died in Hollywood April 17.
During her years with the MPA A,
much of it before her retirement in
1949 under the Will Hays adminis¬
tration, she acted as. liaison exec
between film industry and national
and state organizations. Mrs. Field
also authored a book, “Hollywood
U.S.A.—From Script to Screen.” \
Her husband and a son survive:

died April 11 in San Francisco. A
native San Franciscan, he-founded
a music school and directed it in
Frisco for 36 years; For. more than
a quarter of a century he was a
leading Northern California church
and theatre organist.

Wife and two sisters survive.

KEN GRAHAM

Ken Graham, 33, of the comedy
team of Collins & Graham, was
killed April 14 in an auto crash in
Miami Beach. He was driving home
following an engagement.- Team
originally started as instrumental¬
ists, but later switched into straight j
| comedy. They Were formerly
known as the Knick Knacks.

. Survived by his wife.

FRANK MAHUSKY

Frank Mahusky,. 77, former
vaudeville, performer, died April
14 in Sqrinyside, Queens.. He was
a member of a trapeze act called
the “Flying Russells.” He later
appeared with his wife Beatrice in
a similar act called “Russell. &
Beatrice.”

Wife, son and two sisters survive.

WERNER V. D. SCHULENBURG
. Werner von der Schulenburg, 76,
author of 18 German stage plays,
died April 4 in Neggio, Italy, after
a long illness. Born , in Holstein,

I Germany, he was ah officer in the
German army, later studied law
and philosophy, and turned to
writing.

He wrote novels; historical books,
and dramas, his most popular play
I being the comedy, “Schwarzbrot
und Kipfel” (Black Bread and
Rolls).

thomas t. Chapeau

Thomas Theodore (Ted) ChapeaU,
46. veteran radio-tv personality.

RUSS HUGHES

Russ Hughes, 47, television
writer, died of a heart attack April
15 while watching tv in his Holly¬
wood home. He started his career
20 years ago in radio; and lately
had been scripting shows for
“Climax ”, ■‘Playhouse 90” and
oaters.

His wife survives.

GEORGE. RUBIN
. George Rubin, 48, musician and
ASCAP member, was killed April
14 in ; an auto accident near Bar-
stow, Cal.

Surviving are two sisters, Dora
Rubina, Hollywood, and Fruma

IN LOVING MEMORY
OF

PETER DE ROSE

March 10, 1896-April 23, 1953
ROBBINS —FEIST—MILLER

died recently of acute leukemia in
Jacksonville, Fla. At the time of
his death he was on the staff of i
station WZOK, Jacksonville. He 1
went to that city . 24 years ago
from his native town of Savannah,
Ga., Where he started his radio
career in. 1929 with station WTOC. '

| Surviving are his wife, son,
daughter, mother* sister and a
brother. -

| TOM BLOOMER ...

Tom Bloomer, president of the
Bloomer Amusement Co. of Belle¬
ville, Ill., and a member of the ex¬
ecutive committee of the Theatre
Owners of America, died of a heart
attack April 20 in Belleville. He
was a past president and board
chairman of the Missouri-Illinois

In Loving Membry

BELLE BAKER,

Herbert

Theatres Assn,

His Wife survives.

J. T. HUGHES

J. T. Hughes, 56 , . president and
general manager of station KSNY
in Snyder, Tex., died April 12 in
that city following a heart attack.
Prior to joining the radio outlet*
he was in the theatre business
throughout Texas for 32 years.

Surviving are his Wife,, daughter
and grandson, Gilbert* commercial
manager of KSNY. ,:

C. S. MAURICE
: C. S. Maurice, 71, oldtime magi¬
cian and card manipulator khown
as the Great Maurice, died April 17
in Hollywood.

Born in Algeria, the. son of Rabbi
Joseph Cohn, he performed
throughout Europe and . for Allied
troops during World War I before
coming to the U.S.

VINCENT DE ARRILLAGA

Vincent de Arrillaga, 78, Cali¬
fornia organist. arid music teacher,

Berger, actress with Yiddish Thea¬
tre in N.Y.;

Leon J. Livingston, 58. husband
of dress designer Mollie Parnis
whose creatioris have been popular

' In Memory of My Friend

JOE LAURIE, JR.

Jerry Liebermdn

with stage and screen stars, died of
an apparent heart attack April 15
in his New York office. He was
president of Parnis-Livingston Inc.,
a top dress, manufacturing house.

Mrs. Dorothy Cameron Murphy,
55, one of the dancing Cameron
Sisters of the 1920s, died April 15
in New York. Her sister Mrs.
Madeline Cameron Gaxton, wife of
actor William Gaxton, two other
sisters and three brothers survive.

Edward Plumb, 50, Walt Disney
studio music arranger since 1946,
died April 19 in Hollywood. He
worked on most of the Disney fea¬
tures, Starting with “Fantasia.”
His wife, three daughters and a
brother survive.

; Waldemar Llachowsky, 83, piano,
accbiripanist for numerous violin/
lsts, including Mischa Elman,
Jascha. Heifetz and Fritz Kreisler,
died April 13 in New York. Two
sons, three sisters and a brother
survive.

Billy Joe Elledge, 20, iriariager of
the Interstate circuit’s Queen The¬
atre, Abilene, Tex,, was killed April
7 in an auto accident near Albany;
Tex. His parents, two hrothers and
a sister survive.

Michael Block, near 70, brother-
in-law of Gene Krupa and for. the
past two years working -on the
drummer’s^ managerial staff, died
April 16 at Krupa’s Yonkers, N.Y.,
home. . ■■

Charles E. Trezona, 53, a partner
iri the s Trezona-Schiller business
management agency, died April 21
in Santa Monica. Wife and nephew
survive.

Clayton Frederick Hawkins,. 40,
commercial manager al CKNW,
New Westminster, B.C., died after

a brief illness April 17 in Van¬
couver. Wife, son and parents sur¬
vive.

Alexander W. Greiner, 70, con¬
cert artist manager of Steinway &
Sons, piano manufacturers in N.Y.,
died April 20 in N.Y. His wife arid
sister survive. •

Richard Tucker, 60, theatrical
photographer, died April .14 in
Venice, Italy. Wife and actress
daughter, Judy Tucker, survive.

Eugene F. Westfall, 52, Warner
Bros, sound recorder for 30 years,
died of heart attack April 10 in
Hollywood.

Mary Maguire, 86, former owner
of three West Philly nabes, died
April 14 in Philadelphia: Her
brother survives.

Mother of Tecla, Marsico Mar-
zullo, of WWSW staff in Pittsburgh,
died there April 6.

Father of Paramount studio proc¬
ess head Farciot Edouart died
March 31 in Hollywood.

Sophie Wills, 69, pianist, died.
March 10 in New York. Her hus¬
band and two brtithers survive.

MARRIAGES

Margaret Whiting to John Rich¬
ard Moore, Hollywood, April 13.
Bride’s a singer; he’s exec veepee
of Panavision Inc.

. Roberta Roy to John Simpson,
Toronto, April 14. Bride is daugh¬
ter of Harry Roy, British band¬
leader, and Princess Pearl of Sar¬
awak.

Lee Ann Meriwether to Frank
Aletter, San Francisco, April 20.
She was Miss America of ' 1955;
he’s an actor.

Irene Ryan to Charles Olsen,
New York, April 14. Bride is an
actress, professionally known as
Irene Riordan; he’s a producer-
director.

Virginia Deverich to Henry How¬
ard, April 19, in Beverly Hills.
Groom is director of music opera¬
tions for CBS-TV.

BIRTHS

Mr. , and Mrs. Alvari Berman,
daughter, April 16, Beverly, Mass.
Mother is daughter' of Leonard
Traube, Variety staffer; father,
known as Chick Berman, is assist¬
ant pro at the Blue Hill Country
Club, Canton, Mass.

Mr. and Mrs. Bill Sanders,
daughter, Winston-Salem, April 10.
Father is disk jockey on WTOB in
that city;

Mr. and Mrs. Lou Mauro, daugh¬
ter, Pittsburgh, April 15. Father’s
bass player with A1 Marsico orch;

! mother is Nancy Fingal, tv singer
with Slim Bryant Wildcats.

Mr. and Mrs, Richard Vernon,
son, . London, April 11. Father is
| an actor; mother (Benedicta Leigh)
is an actress.

Mr. and Mrs. Gerard Hoffnung,
daughter, London, April 12. Father
is; a tuba player and cartoonist.

Mr. and Mrs. Walter Purcell,

son,; South Bend, Ind., April 15,
Father is account exec at WNDU-
TV there:

Mr. and Mrs. Hank Miller, son,
Los Angeles,. April 11. Father is
with ABC-TV.

Mr. and . Mrs. Scott Forbes,

daughter, Santa Monica. Cal., April
17. Mother is actress Jeanne,

Moody; father an actor.

Mr. and Mis. Frank Upton,

daughter*, Detroit, April 15. Father
is Midwest Cinerama Division man¬
ager, .

Mr. and Mrs. Tommy Noonan,
daughter, Burbank, Cal., April 17,
Father is an actor.

Mr: and Mrs. Ray Parker, daugh¬
ter, Los Angeles, April 17. Father
is a writer for Art Linkletter’s
“House Party.” /

Mr. arid Mrs, Maurice Turet,
daughter. New York, April 18
Mother is secretary to Saint Si
her, producer of “Dark at * +1
of the Stairs”; father is ’
agent, currently with
vaudeville show In I

Varief

Contlnued~fT

Purple Onion r

Lil Greenwood Toni i,„

Lou Gottlieb : t „ , „

Tin Angel [Joy. HealyDncre

Marty MarsaUa Ore * Alex Duchin Ore

SAN JUAN

.Intercontinental

Betty Reilly
Bruni Roque '
Joaquin Banegas
Bobby Hicks Ore
Lito Rena. Ore
Club Caribe
Pepe Lara
Olga Guilot
Pino. Baratti
Les Riviera
Mi^uelito Miranda
Ore.

. Joe Blanco Orc-

Escambron
M. A. Ortiz
Clcyloris -
V'oodoo - Ore
Cotillion Room
Tobaco rluniz
Flamboyan Club
Pepe Miller
Kiko .Mendive
Zafra Garcia
* nne Carol
Cc*»T Conception
Ore

Joe Vallejo Ore

‘RIETY ®

VOL. 210 No. 9

Published Weekly atv-154'- .Wfesf .49th 'Street;: New. Yorlt -36,. N. Y., by Variety. Inc. Annual subscription, S15. Single copies. 35 cents.
Entered as second-class matter December 22; 1905, at the Post Office at New York N. : Y., under the act of March 3. 1879.
COPYRIGHT. 1958. BY VARIETY. INC. ALL EIGHTS RESERVED

NEW YORK, WEDNESDAY, APRIL 30, 1958

96 PAGES

VIDEO'S ‘POTOMAC POISONING’

Seek Angels in Detroit

Detroit, April 29.

. Broadway is coming to Detroit for financial backing. Local auto
industry tycoons and business moguls are the target of a backers’
audition scheduled to be held here Thursday night (1) by New ,
York producer-director Shepard Traube.

The property being auditioned- by Traube is. John S. Rodell's
“Crazy Old Owl,” which he plans presenting On Broadway nfcxt
season. Sidney Blackmer and Stuart Erwin, who’ve been set to
costar in the production, will participate in the reading for pros-,
peetive investors. It'll be held in the home of columnist-radio
‘broadcaster Shirley Eder.

The proposed Broadway production Is capitalized at $90,000,
with provision for a 20% overcall. It’s figured the play will be
able to break even at $15,000 gross and earn art operating profit of
$9,000 on a $30,000 gross. A pre-Broadway tryout tour is scheduled
to begin next September in Columbus, O. .

NAB’s Don’t Want You Next Year’
Hints Film Syndicators’ Own Assn.

Los Angeles, April 29. -—■ ■ ■ . — ■ ' ’ ———-—>—

SXSS&&- Any Rpof Wiil Do

ting them out of next year's con- . Brussels, April 29.

vention. wiU hold an emergency To create something like

meeting tomorrow (Wed.) to chart 40,000 rooms to accommodate

their next step. Out of the meet- tourists for the World’s Fair,
ing could come a decision to form . Brussels converted all sorts of
a tv film association, to set up their maisons.; Among them were
own convention next year or sim- the hospices where heretofore

ply to defer action until a later if you stayed over an hour the

meeting in New York. joke ran, among the Beligians,

Revolt of the syndicators hasn't £«. were charged an extra

reached any definite form as yet, ,

though individually the: vidpix New found respectability of
boys are boiling over .'being shut . some of these estabfcshments
. out Wednesday meeting was 1S f. n inslde laugh for the wise
cabled by Television Programs of natives.

America exec. v.p. Mickey Siller- . . • . •• . •

man, who said that no specifics had |\ 1* n. 1* f

been considered but that. some KOMIfl \f|l|||A 111
meeting of the minds is necessary. 1/vl lHl'LHUlllU 111
TPA’s bossman, Milton Gordon,

had planned publicly to blast the frHJ* AAA /I 1 I |\* 1

NAB decision during his speech at \/S |F4|l| I oh|A Km

the tv film clinic, but limited his ^ I UjUvU V'UUiC Dili

remarks to an observation that it’s

about time the stations stopped A n g B mi 1

On aatpost Novel

Though no committees. have - ■ •

been formalized to take up the Hollywood, April 29.

matter of the NAB expulsion^the ’Hollywood producers, who have
syndicators have worked together

in the past, at one time toward heretofore had a clear field in bid-
forming a vidpix association, which ding on literary properties, now
never came off, and again as a are faced with a new r competitor,
group in preparing an exhibit for Achilles Industrie, indie film com-

S^d^rs^tropeStfL^S bi . ne „“ f ® er l iD ' ^ SCab !f

in financing and running the an- °f $75,000 for film rights to The
nual tv film reception at the NAB Chains of Fear,” N. Narakov novel
each year. to be published by Henry Regnery

-—— ——-— Co., and serialized in eight parts

HWESN ART MUSEUM *<SSThSSSSS5£
FORCOUMKJS CIRCLE

■ vu vvHviMwww VM1W Narakov is a Russian writer who
ASfiP heir and'Showman Hunting- lived in Grermanj^ Yarn, a romantic
ton Hartford. plans a Gallery of suspense novel, doesn’t begin stu-
Modern Art On the old Hearst dio rounds until sometime this
Columbus Circle triangle now oc- week

cupied by radio station WINS. «««

Edward D. Chase who designed Authors had hoped to delay any
the U. S. Pavilion at the Brussels bidding _until after Satevepqst
Fair will be the architect of the. Printing to run up price on-basis
new Venture, while south of the of. eight weeks of heavy penpetra-
Lincoln Square redevelopment as tion in a national mag, but their
an art, educational and cultural European rep beat them to punch
centre it will be separate and apart by offering novel on basis of galley
from that project proofs.

Berlin Studio In

On Satpost Novel

Hollywood, April 29.

’Hollywood producers, who have
heretofore had a clear field in bid¬
ding on literary properties, now
are faced with a new competitor.
Achilles Industrie, indie film com¬
bine of Berlin, has cabled an offer
of $75,000 for film rights to “The
Chains of Fear,” N. Narakov novel
to be published by Henry Regnery
Co., and serialized in eight parts
by Satevepost, beginning May 22.

Offer was: received by Christo¬
pher Bird here, who translated
tome from the original Russian.
Narakov is a Russian writer who.
lived in Germany*. Yarn, a romantic
suspense novel, doesn’t begin stu¬
dio rounds until sometime , this
week; .;.

Authors had hoped to delay any
bidding until after Satevepqst
printing' to run up price on basis
of, eight weeks of heavy penpetra-
tion. in a national mag, but their
European rep heat them to punch
by offering novel on basis of galley
proofs. i

SDLONS TflOlLE

By GEORGE ROSEN

Los Angeles, April 29.

The nation’s . broadcasters, one
eye on declining billings and the
other on their' Government inquisi-
tioners, are assembled here this
week td reexamine- their status in
society and as a force in the U.S.
economic scheme of things genera
ally.'

^ Outwardly there’s the customary
peace - on - earth - goodwill - to-
ward-men convention facade with
all the attendant hoopla and des¬
perate fun of. previous years. But
there’s no mistaking that this 38th
annual meet of the National Assn. ,
of Broadcasters is a “convention of
troubled souls.”

In a year when the broadcasting
industry (and its watchdog, the
Federal Communications Commis¬
sion) is being subjected to unpre¬
cedented pressures and scrutiny,
the NAB even how may be a year
too late, in its reappraisal and time-,
table to shed itself of the fun boys,
the shill artists and the carnival-,
bedecked come-on guys.. The NAB
board of directors’ decision to re¬
strict future conventions to mem¬
bership registrants operating on a
policy level and to the guy with
a dedicated gleam in. his eye, thus
tossing all extraneous folderol out
of the window, is generally being
greeted with hosannahs.

True, there’s plenty of opposition
from, syndicators and allied vidr
film entrepeneurs, along with tran¬
scription companies, station reps,
and other peripheral participants
Who henceforth will be barred
from future attendance. The NAB,
for one, feels it Would he serving
the tv film boys’ interests in bet¬
ter style by permitting them to
put up their shingle at all the re¬
gional meetings. The vidfilm fra-;
ternity says it won’t be the same—
that to throw out the present con-
(Continued on page 26)

Speakeasy-Type Whiskey Dispensing
Oddity of Brussels as Expo Town

* Erotica Esoterica ;

. Articles editor Ralph Gins-
burg of Esquire Mag has a
new Helmsman Press book due
in July, “An Unhurried View
of Erotica.” It will give the
facts on this kind of literature,
revealing that the collection in
the Vatican Library is world's
largest, following by J: P. Mor-
. gan Library and British Mu¬
seum.

A last writing of George
Jean Nathan serves as preface,
and Theodore Reik, the psy¬
chologist, -has done the intro.

Exhib-Distrib

Video Selloff

Increase in the number of for^
eigh films that are being dubbed
into English for wider release in
_tbe States has raised the imports’
"residual value from television.

A number, of dubbed features,
including some: which haven’t
clicked at the .theatrical b.o., are
being offered to the stations for
current and future release. Long
list, including “Frisky;” “Wages
of Fear,” “Woman of Rome,” “Gold
cf Naples,” etc., has been made
available by Distributors Corp. of
America. Trans-Lux Distributing j
is offering the dubbed “La Strada.” ]
Television, of course, represents
an important extension of the mar¬
ket which, at the theatrical level,
(Cohtinued on page 94) I

As Film Heavy,

Television, has ceased to be the I
villain of the picture trade’s eco-j
nomic problems, in the opinion of i
a Wall Street investment advisory i
outfit. ■. -. j

More of a threat than tv is the |
“chronic battle” that goes on be-i
tween producers, and exhibitors, ;
states Bernhard’s, Blame is puti.
on independent exhibitors who;
won’t diversify; and in “an attempt j
to preserve their, own unsure!
status arfe hamstringing the ;
natural development of the motion 1
picture industry,” j

Stalk Brigitte Bardot
For Broadway Stage

Brigitte Bardot will make her j
how on the Broadway boards if ;
Jule Styne can swing the deal. The i
producer-composer heads for Eu-;
rope tomorrow (Thurs.) where he
plans to huddle with the French :
screen actress on the prospects of;
appearing in “Claudine,” a story by :
Colette, next season;. Styne is not ',
certain yet whether the adaptation
will be a drama or a tuner. ■

Also on Styrie’s overseas agenda j
are huddles with. English producers
on a West Jind production of “Say,.;
Darling,” currently running on:
Broadway. . Styne expects to be :
back.at his New York base June 13. |

RCA Bras* to Brussels

Frank M. Folsom, John L. Burns J.
and Charles Odorizzi are among*
the top RCA brass slated to visit ;
the Brussels Fair early in June to •
o.o. the RCA-NBC television, disk-:
ery setup and other operations.

They' will also visit the com¬
pany’s European outlets and prob¬
ably have a seminar in the Belgian
capital on general conditions, busi-;
ness outlooks, etc. *

By ABEL GREEN

Brussels, April 29.

As the 1958 Brussels Exposition
settles down into a cultural and
ideological battle for the world’s
good opinion it looks likely also
to settle down into a gastronomic
tussle. Next to the French post¬
card idiom, the most popiilar in¬
door sport for Europeans is eating.
And both sides of the Iron Curtain
have whipped up some pretty faitcy
groceries. In fact, if anything, the
edge is to the Ivan League. The
Hungarian, Czech hnd Russian
pavilions are no slouches with the
feedbag department.

This is regarded in downtown
Brussels as still another blight on
the boxoffice of the eateries and
niteries although the Carlton
Restaurant management,, with
foresight, insured itself by en¬
franchising the Atomium’s fancy
calorie dispensory, the Canterbury
Restaurant has the Argentine
Pavilion and the Hotel Metropole
has the'concession at the Belgian
pavilion.

More surprising is the lack of
enterprise in the nite life. Any
event which can generate a pos¬
sible 35,000,000 tourist traffic.
within, six months, and pull 200,000-
capacity weekends, invariably sees
the nite life entrepreneurs very
savvy . and quick-on-the-couvert.
They have been notably lacking in
enterprise here.

Le Boeuf-sur-le-Toit < Cow-on-
the-Roof) seems to rely on its rep
as the “plus ancienne” nitery. but
20 years of operation is no guar¬
antee of quality. The Moulin
Rouge has a better show, and "in
between is the. Eve de Paris, af¬
filiated With the rue Pigalle (Paris)
nitery of the same name.

Also unrealistic are the local
liquor laws which encourage speak¬
easy-style bars and B-girls, and
makes a farce of law by serving
scotch masquered as half-bottles
of champagne. The idea of going
(Continued on page 92»

MARY MARTIN HITS
CONCERT PLATFORM

Mary Martin will play the con¬
cert circuit next season. She’s
booked for a 16-week tour of 59
U.S. cities in a presentation to be
called “Music with Mary Martin.”
Appearing with her in jne offering
will be guitarist Luiz Bonfa. a dan¬
cer, and a 20-piece orchestra, with
John Lesko as cpnductcr.

An unusual aspect of the tour,
which is being booked by Colum¬
bia Artists Management. Will be
the inclusion of matinees especi¬
ally . planned for children. ; The
presentation is scheduled to get
underway Sept. 29 and continue
for eight weeks. It’ll then lay off
and resume Jan. 5 for another
eight weeks.

The tour will be under the per¬
sonal direction of Andre Mertens
and Humphrey Doulens of CAM.

MISCEIAAXY

Variety

Wednesday, April SO, 1958

Question (or U S. Acts in Europe

There’s lotsa work in Europe for<
»n act if you answer correctly the
agent's perennial query, “How
cheapo ill you work," according to.

. ‘X ing Merlin, who returned recent¬
ly from a lengthy tour of the Con¬
tinent.

Merlin said that after an act
v.orks the first-line spots, he then
has to go to the smaller, cities
v. here there are no gigantic enter¬
prises that can pay top coin. At
that point you must get -down to
bedrock salaries. The agents there
seem to bargain for the operator,
l ather than the act, and it’s up to -
trie act to do his own negotiating. ;
In nearly all situations, the act is :
hired on a per-diem basis. There- '
fore, if a precenter wants to hire .
'jou he may go a little higher. In :
Italy, for example; an agent may ;
offer 1.250 lire per day more than '
his first figure. "It. sounds big, but |
you look it up in the exchange book
and find it’s just about $2 per day '
more.” There are problems about'
getting money out of many coun¬
tries. and there are tax problems
in some instances.

Bells Are Clanging

New kind of theatrical feud
has developed In .Manhattan:
between telephone answering
services catering to actors and
other. talent. Seems that a
new service. West 42d Street '
. Exchange, offers flat rate of.
$2.25 a month and that this is
so cheap competitor services
are up in arms;

“Threats” have been made.

Red Kids Go For Elvis

Disneyland Circarama Is
Wow as Transplanted

Brussels, April 29.

Picture business steps out front
w ith a wow import of the. Circa-
taraa show from Disneyland, Cali¬
fornia amusement park. It’s been
adapted for. the international out¬
ing here replete with’ the 11 pro¬
jectors that literally encircle the
audience with photographic action.

It’s legit. theatre-In-the-round in
reverse, for the spectator in the,
middle of the theatre and the full-
scale 360-degree angle of perspec-;
tive requires that he follow' thej
screen action: completely around
the circle.

The Disney snort unfolds in
three languages every half hour,
running 19 minutes. There are no
seats in the small theatre adjacent.
to the plyahouse, both outside arid
in back of the U. S. Pavilion. The
auditors stand in the centre and
thus have the sense of completest
audience-participation to the de-:
gree that one rollercoaster number
had to be excised because Of the.
equilibrium impact. The viewers
v.ould lean back so far, because of
the overly realistic effect, as to fall.
on their backs. Almost the same,
thing happens in one scene as the
auto-bus climbs a sleep grade a n d
then descends on the other side.

It's a tiptop 16-millimetre niin.
built by William -C. (Bill) Ralke..
whose audio-visual equipment"
house, Ralke Co. Inc., Los Angeles,;
did the job. He is here for the;
opening as is his technical staff
and supervisor, Ralph F. Adams.,
w ho assembled this unit at Disney¬
land in Aridheim. An upstairs,
back-of-the-cameras audition, in¬
dicated . an ingenious coupling of :
the 11 cameras.

Hollywood Bowl Assn.
Presents Moiseyev Co.
Away From Amphitheatre

Hollywood* April 29.

Hollywood Bowl Assn. will, pre-j
sent the Moiseyev Dance. Co. of '
Moscow at the Shrine here for sev¬
en. performances starting May 24.
This is first time' Bowl manager
ment has expanded as impresario
outside its own outdoor amphi¬
theatre.

Also on agenda is the possibility j
of sponsorship here for Old Voc |
Old Vic repertory troupe from
London. Latter toured eastern'
U. S. last year under. Sol Hurok;
He also engineered the Moiseyev
tour.

; Frankfurt, April;. 29. ,

Elvis Presley fans in East Berlin,
undaunted by the. Communist ef¬
forts to blot out American pop
music and contemporary American
singers, nearly managed to break
up an anti-jazz meet in East Berlin
last w r eek, according to reports just
received here.

A Communist meet was held in
East Berlin especially tb discuss
methods of restraining the inva¬
sion of American jazz in the Rus¬
sian-controlled territory, and riot¬
ing teenagers screaming "We Like
Elvis” just, about .broke up thie
meeting. Only with: the aid of the
police was the conference resumed:

Incident reportedly occurred at
the Commie meeting held in an
East Berlin factory: In carrying the
story, a major East. Berlin: news¬
paper, the National, headlined the
story “Mozart defeats Presley.”

Gentlemanly (It Hurts)
Masquers Hail Dinah

Hollywood, April 29.

Masquers went outside male sex.
for an honor guest—namely Dinah 1
Shore. Keynote was sounded by
.Pat O’Brien, the toastmaster, when
he not only refrained from any
“edgy” stories but unloosed some :
large words uncommon to the old
pros that make up the Masquer
membership. Said George Burns j
“I’m stymied in front of a mixed
audience so my speech will be
clean but dull,”

There were enough public, and:
show biz figures on the dais to fill;
out nearly three hours of shower-1
ing encomiums on the lady from i
Tennessee. Alan Jones left his 1
bride’s side long enough to- sing I
the anthem and “Luck Be a Lady j.
Tonight” to get the testimonial;
going. .1

When the guest speakers didn’t j
storm up enough laughs to suit■
O’Brien, he fell to telling stories,:
which consumed a good part of the
running time. His biggest yak
came from a wire, faked or .other¬
wise, from Milton Berle with the
offer, "if you need me I can do
nine and a half minutes.” Tributes
for the most part were sincerely
sentimental. Said Ethel Merman,
who flew in from Denver (her hus¬
band, Boh Six, owns the Continen¬
tal Airlines), “she’s . the nicest,
kindest, most considerate -perform¬
er I ever worked with; Long may
the queen of television reign.” .

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Frenzied Finances And
City Center Scenery,

It’s Wondrous-Nomikos

By ROBERT J. LANDRY

During the current,.: special,
spring cycle of “American” (or ap¬
proximately) . operas, the New York
City Center stage has been crowds
ed. with the gear, props, platforms,
staircases and hanging pieces of.
10 works. Never to be confused
with--';. the Metropolitan . Opera
House, which also suffers; from a
shallow stage and no storage space
but Which can afford to cart scen¬
ery back and forth from ware¬
houses, the problem at the Center
is to make-do without mazuma.

Confronted this/ April by . a
series of scenic designers demand¬
ing lines which were in. use, props
which w ould cost money, fixed po¬
sition lights which; they wanted
moved and. other requests for small
miracles, stage manager ■ Hans
Sondheimer was heard to mutter
some comments on the whole tribe.

“And do you include me?” asked
Andreas Nomikos, the set designer
from Athens,.Greece.,

SendheimerV reply was indis¬
tinct; It-.-follows that Nomikos is
having an education in designing
for a facilities-famished but highly
ambitious company in “rich” New
York which inevitably reminds him
of staging plays in Athens during
the German occupation: . when,
with canvas absolutely unavailable,
his scenery was literally painted on
paper. Nomikos, already wise to
conditions here, adds knowingly;
“But of course there ioas na New
York Fire Department.”

Typical of the j practical prob¬
lems, the scenery for “The Good
Soldier Schweik” was trucked into
the Center Monday morning for.a
Wednesday night world premiere
performance: A cast of 37, some
19 stagehands, 16 musicians and
all of the various technical special¬
ists working under Julius Rudel
and Carmen Gapalbo then had to
solve am infinity of problems In¬
volving some 19 scene changes in
an untried opera written to the :
tempo of musical stage blackouts.

For one scene eight blankets
were needed. There were no blan¬
kets in the prop room and it was
absolutely out of the question to;
appeal to the Humanities Division
of the Ford Foundation:

The qiost precious thing back¬
stage at the Center is a set of lines
which won’t foul with the next set
of lines. “Don’t ask me how some
of the problems were solved.”
Nomikos smiles wistfully, as if to'
imply heavenly intercession.

For all his nearly two dozen sets
for “Schweik” Nomikos. had about
$7,000 total budget, , and that stolen
and begrudged. The Center sur¬
vives by the good hearts of hard-
boiled unions and the prayers of
the staff. You, fall on your face
from exhaustion setting up such
an opera under such conditions,
but it’s fun and. a Broadway pro¬
duction, when one comes along, is
sure to be a. cinch. : . ; '

Meanwhile, “Lost in the Stars”
which Nomikos also designed, will
have a full added week at the Cen¬
ter. Later this spring, the young
Greek will be lecturing for a time
and staging some student produc-
j tmns at the U. of tnd ; apa. It was
} to teach there that : he first came
; to the States from Athens. He will
| be in Tel Aviv, later in the snm-
1 mqr to stage a sno^'a 1 r'us ;> 'a!
j event tn >e conduced by Dimitri
1 Mitropoulos. -

This week a new Appleton book retailing at $4.50 is on the
counters and should pique film business because its author is. a.
chief de ballyhoo, longtime in Paris and Madrid for United Artists,
and latterly roaming the U.S. for “The Vikings.” His book is “The
Oldest Confession ’ and Richard Cpndon is not the first press agent
to reveal, when turning serious, a well-organized prose style.

Outwardly a tale of the faking and stealing of old masters, and
pretty exciting as melodrama all the way, the underlying pre¬
occupation is really morality and how the worst of human stub-
bprnesses, greed, spreads disaster all about. The characters are
brought to ironically complete punishment. Background is Madrid
and a bull fight symbolism is adroitly employed.

Behind the persiflage of the film publicist lurks a brooder on
human destiny. After this book, Condon will never be able to
deny it. An excellent first novel. Land.

.01

Good Critical Reax, But Blame Modern Repertory,
Poor Publicity, High Prices for Disappointing Biz

Directors Talk Strike

Hollywood, April 29.

Screen Dire c t o r s Guild
board contemplates a special
membership meeting this week
to seek authorization for strike
against majors, Vidfilmers, fol¬
lowing flat turndown by Assn,
of Motion Picture Producers
and . Alliance of Television
Film Producers of guild coun¬
terproposal for new pact.

Producers’ earlier offer of
overall 5% wage Increase, re¬
jected by Guild, which then
came up with what considers
rqckbottom proposals, then
nixed by producers over week¬
end.

Vancouver Ladies Decide
‘Professional’ & Trivate’
May Be Judged as One

Vancouver, April 29.
Vancouver League. of Woman
Voters wants certain Hollywood
productions barred from theatrical
screens in Canada, and has writ¬
ten a letter, published in the local
press, to National Film Board here,
and to “producers in Hollywood,”
according to Mrs. G. T. Bray, act¬
ing president of VLWV.

tetter names neither films nor
thesps, “for obvious reasons. My
husband is a lawyer,” and attacks
“pictures featuring actors and ac¬
tresses who are publicly proven
offenders against the standards of
behavior in decent society.”

Protest was aimed at NFB, a
Canadian government production
agency that’s unconcerned with
commercial aspects of filmtrade,
because, “Where else would we
send it?” and suggests in effect that
notorious actors and actresses be
boycotted because, “(it), is a delib¬
erate pandAing to an unhealthy
form of box-office enticement.”
Copy would be sent to district's
Council of Women, Mrs. Bray said.
Although published, letter had not
reached NFB at this time.

By DAVE JAMPEL

.. Tokyo, April 22.

The N. Y. City Ballet , wrapped ;
up its 23 Tokyo performances to
reactions of critical acclaim and :
b.o. disappointment. It then moved
to Osaka for', four performances
ending its State Department-
ANTA Japan tour.

. Response of professionals, de¬
votees and critics was on a high
level in both English and vernacu¬
lar journals, but the Ballet seenis
to have missed with the general
public inasmuch as the average
Tokyo attendance was 35,000, with
25,000 for 15 performances at the
2,$00-seating Koma Theater and
10,000 for eight performances fol¬
lowing at Sankei Hall, a 1,500-seat
house. Breakdown percentages re¬
veal 64% as an average house at
the Koma Theater and .82.5% at
Sankei Hall.

‘ Sadanori Maki, Chief of NHK’s
Music Department, said that while
he is personally appreciative of
the artistic values of the N. Y*
City Ballet, abe believed the pro-.
gram was too modem for average
Japanese consumption. He pointed
out that in Japan, ballet still must
be “Swan Lake” and. “Sleeping
Beauty” and other standard num¬
bers, While items like “The Cage”
and “Western Symphony” of the
NYC Ballet repertoire do nof reg¬
ister. He thinks that in two or
three years the Japanese, may be
able to digest a modern program.

Because of. this, Maki believed
that the Bolshoi Ballet, which
played here last fall to fuller
houses through 17 performances
at the same Koma Theater, made
a greater impact.: He also feels
that 23 Tokyo performances was
too many, and suggested that 10 or
12 shows w'ould have been more
feasible.

In addition, Maki cited that the
tickets ($5.55 top) were too steep,
especially the lowest-priced ducats
($2.22) which Wert beyond the
reach of the student fans who
comprise a large segment of - the
art followers here. Backing his
view r , Maki noted that for the spe-
(Continued on page 92) ’

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■ Syd Silverman, President

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ABEL GREEN, Editor .

Volume 210

Number 9

INDEX

Bills ..............

Night Club Reviews ......

83

Chatter --......

Obituaries ..............

95

Dance Reviews ....

..... 86

Pictures _.... .......I. .

3

Film Reviews ......

Radio . ..

24

House Reviews ....

Radio Reviews ..

58

Inside Music.

..... 73

Record Reviews ...... ...

72

International

...... 8

Frank Scully ............

93

Legitimate ........

Television

24

Literati ..

Television Reviews ........

51

Music .......

TV Films ...............

26

New Acts .. ; -.-

...... 84

Vaudeville ..........

79

DAILY VAR.'SVY

(Published

in Hollywood

: by D;i!y Variety. LtdJ

—

$15. a. yeAr

Foreign; . . , • lf f.-f .f. ,s

■

Wednesday, April 30, 1958:

PICTURES 8

Tells London Inti Variety Confab

London, April 29. -<

An urgent plea to the motion ,
picture industry to stop singing the]
blues otherwise “our customers
and hankers will believe us” was
made by C. J. Latta, managing di¬
rector of Associated British Pic¬
ture Corp., when he presided at a
luncheon at Elstree Studios to wel¬
come American, Canadian, Irish
and British delegates attending the
International Variety Clubs Con¬
vention.

He also made a direct appeal to
American exhibitors to support
British pictures and ; not 'to sell
them short. He cited as .examples
©C successful exports from. Britain
“The Curse of Frankenstein,”
which had grossed upwards of
. $2.500,000 in the U. S., and, more
recently, “Bridge on River Kwai”
which Was '‘rolling in the millions.”

British exhibitors exceeded their
, 30% quota because they found it
profitable to show British product.
And if American theatre owners
could benefit equally from showing
British films it would be a great
help to all. British pix were being
designed for the world markets
and, as an American in London, he
was aware that there was an accent
problem although after more than
10 years here his ear was now suit¬
ably attuned. That was a matter
which , was receiving urgent atten¬
tion.

The time had come* Latta con¬
tinued, when the exhib must be
seriously concerned at the position
of the producer and they must
share their, problems. He welcomed
the challenge, caused by increasing
competition and urged producers
to exercise more care in choice of
subject, in budgetting and in ac¬
tual production. He was positive
that the industry would emerge
stronger than ever before, and re¬
called. the concern felt by the disk
industry at the berth of radio.

SHOOTING IN YUGOSLAV

Mounted^ Soldiery In Paramount’s
‘The Tempest*

Location shooting of. the Dino
DeLaurentiis-Paramount produc¬
tion of ‘‘The Tempest” began in
Belgrade yesterday (Tues.) with
the cooperation of: Yugoslav offi¬
cials, according to the Par hornet-
office in New York.

Tito country is making its mount¬
ed Cavalry available for participa¬
tion in the adaptation of the two
Alexander Pushkin novels concern¬
ing the. Cossack uprising against
18th Century Russia’s Catherine
the Great.

1

By GENE ARNEEL

Trend On to Close Or Merge

Can They Get?

Columbia is .moving into Telease
shortly with a major production
but without the complete lineup on
.who’s playing what role. Film,
“This Aijgry Age,” : was produced
by Dino De Laurentjis, who. made
avai able only a synopsis sheet
(which is not fully consistent with
the actual story on. screen) that
identifies only key players, such as
Silvano Mangano, Anthony Per¬
kins.. Richard Conte and Jo Van
Fleet.

Numerous papers around the
country, including Variety, list the
full roster of players and character
part of pictures, when reviewing
them. This means that all support¬
ing performers at least get one
mention. Not so with “Angry
Age.”

Film industry’s problem of the
day is probably best shown in sta¬
tistics provided by official sources
relating to Columbia.

In its past fiscal year this out¬
fit had a quintet of. pictures, billed
for merchandising purposes as the
“Fabulous Five,” which accounted
for a worldwide, distribution V oss
of $45,000,000. Group comprised
“Bridge on the River Kwai,” “Pal
Joey,” “Jeanne Eagles,” “3:10 to
Yuma” and “Operation Madball.”

The total could exceed that
$45,000,000 as “Kwai’’ Continues at
a galloping boxoffice pace.

For the same, period, Col had 41
other features which altogether
. are figured at the same amount—
$45,000,000—in global rentals.

Col already has been forced Jtq
skip dividends. Had there not
been that “Fabulous Five” 6n the
lineup the corporation’s fiscal re¬
sults obviously could have been
painful, indeed. For that matter,
if there were no “Kwai” the
profits-loss statement obviously
vlould be worsened to frightening
extent.

Now back to that problem. It’s
a matter of bow to cOme up with
the blockbusters—just a relatively
few of them which would require
considerably less overhead-^-and
do away with the bulk production
that now demands king-sized sell¬
ing organizations and accounts for
such a disporportionate amount of
the gross, *

'0>*ly Blockbusters Get
Theatre Bally Attention,
In-Betweener’s Slapped'

In buying blockbuster pictures
exhibitors pay blockbuster rentals
and in . the effort to make the in¬
vestment pay off they go all out
in promoting the product. But
they do little in the way of bally-
ing the in-between pictures.

This is the verdict of Frank
Cooper, head of the Frank Cooper
talent agency, under whose aegis
a theatrical adaptation of the
radio-tv program, “The Lineup,”
has been completed for release by
Columbia.

Cooper, discussing production in
New York this past week, had an¬
other beef to air. He thinks , that
top stars deserve the big money
they’re receiving when their names
mean something at the boxoffiice.
But the demands of the top-notch
performers have come to influence
the second-string personalities.
They’re now asking for big re¬
munerations despite the fact they
(Continued on page 201

MANUR BARBACHANO’S
‘MEXICO MIO’FOR CIMEX

Manual Barbachano. Mexican
producer Whose past features in¬
clude “Torero” and “The Roots/*
is now readying a feature : docu¬
mentary titled “Mexico Miq” which
is to “cover one imaginary; day in
Mexico from ancient times to the
present.” Its* to be partly financed
by the Mexican government, whose
film distribution agency, Cimex,
will have Latin American rights,
according to Edward Harrison,
Barbachanos’ New York rep.

Film, as- scripted by Cesare^Zav-
attini, has a four-month shooting
schedule, with camera Work to
begin shortly. It concerns, the three
levels of Mexican life, the Indians,
whites and mestizos (Indian and
white mixture).

Wall Street is cozying up to the [
picture business again. Several;
film issues on the New York Stock!
exchange are now at new. high j
levels following a protracted pe- •
riod of depressed prices. |

. In past, instances of big activity j
in . the shares of a corporation re- j
fleeted anticipated, or actual, deals !
such as library selloffs to television *
syndicators which would mean j
substantial capital gains. It’s sig- I
nificant that at this time such,
transactions are not behind the !
money market’s new interest. . !

Paramount stock spurted up $2 i
per share in a single day—last!
Thursday (24). ‘ Par v.p. Paul Rai-!
bourn, whose counsel frequently
is asked by Wall St. interests on ;
the ‘film trade’s ups. and downs,'
stated Par has no particular deals ;
in work of the type that Would ac- j
count for an extra dollar haul. It’s !
strictly the picture business that j
is now attractive to investors, said ’
Raibourn. ,

... UA’s. 50% Climb . .
United Artists’ stock on the big
board has climbed about 50% in
value within the last several
months, which , is regarded as spec¬
tacular. UA board chairman Rob-
ert S. Benjamin dittoed Raibourn’s
statement. There’s no special ac¬
tivity. at UA,: other than the busi¬
ness of pictures (plus new show
business diversifications), behind
the strong stock showing.

Value Line, prominent stock
analysis publication, in its current
issue sounds an.. optimistic note.
Summarizing its size-up of the
various picture companies, this
Arnold : Bernhard sheet observes:
“A large supply of quality pictures
has effected a smart rebound in.
theatre attendance. With many
more promising attractions yet to
be released, prospects for the year
ahead are favorable,.. The enter¬
tainment stocks. represent attrac¬
tive vehicles for capital growth.”

Value Line, further notes it’s
likely there will be more pictures
grossing $5,000,000 in domestic
rentals in 1958 than in any other
year of history.

By the end of last week’s trad¬
ing, American Broadcasting-Para¬
mount Theatres was at $17.75 per
share, as against the year’s low of
$13,

Despite the corporate transition
at Columbia, this issue , was traded
at $15.12li, up from a low of
$12.50. •

Loew’s at $15.50
Loew’s. . a particularly active
stock (32,508 shares were ex¬
changed last Friday, hit a new high
of $15.50.

Paramount hit a new high of
$38.37Vc.

20th-Fox went up to $27, from a
low of $21.75, and appears holding
close to that high mark.

. United Artists, with a gain of
another $1 on Friday, reached a
new top figure of. $22 per share.

Wall Street Journal, which has
in past carried numerous articles
on- the picture* business of a down-
beat nature, last * week come out
on the upbeat Films are improv¬
ing and exhibitors are reaching out
to draw, bigger audiences, said the
daily. ■ '

Stated a financial community
broker who’s close to. the trade:
“The picture business seems to be
finding itself again,”

FILIPINOS THINK AGAIN

Take Back Claims on U;S. For
Retroactive Taxes

Phillippine tax situation, critical
for a long while, is being gradually
resolved with the tax bureau hav- ;
ing taken back its large and retro¬
active claims against the Ameri¬
can companies for re-investigation.

Herbert Erlanger, the Motion
Picture Export Assn’s tax. expert,
returned recently from ; Manila
where he negotiated with the gov¬
ernment and thie tak authorities.
Hope now is for an “acceptable
settlement.” Some, of the tax
claims- date back to 1951.

9 9.

CANTOR AMONG HONORED

Los Angeles, April 29.

Eddie Cantor, Ernest J. Loeb-
becke and James F. Twohy will
be guests of honor at 10th Annual
Brotherhood Testimonial Dinner of
National Conference of Christians
and Jews, to be held May 22 at
Beverly Hilton Hotel.

Loebbecke, Protestant, is prexy
of Los Angeles Title Insurance &
Trust Co., Twohy, Catholic, a West
Coast Industrialist.

Cutbacks in ad-pub forces end
art departments, as witnessed at
several companies, this week was
attributed more directly to the
switch in emphasis to independent
production rather than the, overall
economy of operation.

Some outfits, such as Columbia,
in past included ad-pub work as
part.of the distribution service for
indies. Now the idea is to bill each
indie producer for the bally serv¬
ice.

. In the case of Cpl, for example,
most of the art department's func¬
tion is being taken over by an out¬
side agency. The latter’s bill is to
be : charged against the indie pic¬
ture Involved.

. Thus, the film company ho long¬
er is required to maintain a full
department, at full pay, which is
riot always busy. The work will be
gotten as rieeded, through the
agency and, as stated, each picture
can be charged for the: specific
amount of work involved.

. With 7nost of the U. S. com¬
panies surveying the foreign
. field to see which branches
they viight close for the sake
of economies, several foreign
executives feel that there wilt
have to be some sort of over¬
all industry agreement on
which territories to pull out
of.

Closings in question affect
mostly branches in smalt
places, where it obviously is
no longer economic to main¬
tain offices.

Trouble is that most com¬
panies are reluctant to move
. on their own if they know
that the competition intends
to stay open. '■ “It's kind of
foolish, but it's a fact that we'd
rather stay open and take a
loss than leave the field to
someone else," said one for¬
eign manager this week. He
said the only alternative was
a move by several companies
to get together and combine
operations.

Such a policy is being insti¬
tuted by Paramount and Ma$ro
in Scandinavia, where Par is
taking over the M-G product
in Denmark‘and Metro is re¬
ciprocating in Norway . 20th-
For and Metro have similar ar¬
rangements in Trinidad. and
Austria.

The future of the extent of film
business distribution organization
is coming into clearer focus as
more and more exchanges are be¬
ing earmarked for closing. War¬
ner blueprint of operation en¬
visions a sales department func¬
tioning domestically with a greatly
reduced number of branch offices,
(Continued on page 18)

OATERS TOO CLOSE,
METRO ALTERS DATES

Metro’s release schedule is ex¬
pected to be revised so as to eli¬
minate the Punching of westerns.
Following the recent release of
“Saddle in: the Wind,” “The Sheep¬
man” is pencilled in for May, with
“The Law and Jake Wade" tenta¬
tively set for June and “The Bad-
landers” shortly thereafter.

Sales chief John P. Byrne is cur¬
rently on the Coast with prexy
Joseph R. Vogel and one. of the
objectives of the pair is to move up
other , product and delay the issu-
ance of the oatersj both of which
are in the editing stage. With the
plethora of sagebrush dramas cur¬
rently on tv, it r s felt that it Will be
•unwise to hit the niarket with so
many westerns at one time.

Overhead V*. 12 Pix?

With studio overhead one. Of .
the key sources of migraine
for the Hollywood companies,
question arises as to how War¬
ner Bros, intends to maintain
a fiscally sound operation
while making only 12 to 14
pictures a year.

Answer came from ai WB of¬
ficial: “Our marriage to tele¬
vision is a real thing. TV pro¬
duction on the * Burbank lot
will take up a lot of the slack
in spreading around the over¬
head.”

Politicos from Coverage

Brussels, April 22.

Latest development in feud be¬
tween the Belgian film industry
and the state is the banning, as a
matter of reprisal, of all political
figures from newsreels. With na¬
tionwide elections in the offing (an
added attraction to Brussels Fair),
this decision was overwhelmingly
adopted by the Assn, of Belgian
Cinema Owners.

. It is the unexpected answer to
an appalling lack of interest shown
by. politicians in problems vitally^
affecting well-being of a too-highly |
taxed industry now threatened by :
dwindling audiences.

Ban also applies to members of
the government . It means they
would be deliberately ignored by
cameramen in the course of pub¬
lic functions. including the: Brus¬
sels World. Fair.

Following a study of the situa-.
tiori, 20th-Fox has decided to con¬
tinue its Movietone News opera¬
tion, even though—at the domestic
end—the newsreel is a losing prop¬
osition.

Likelyhood of the reel switching
: to Cinemascope, which has been
j under; consideration, is slim. Feel-
! irig is that the added costs wouldn’t
! be matched by increased theatre
rentals!

Recent meets at 20th took up the
situation and the positive decision
was made in the light of the fact
that the reel, on an international
basis, is important and a money¬
maker. To coritiniie feeding its for¬
eign issues. Movietone needs the
material gathered by its staff in
the US. Also, 20th values having
a going newsreel in the theatres.

To what extent the domestic reel
is losing money apparently depends
on the bookkeeping. In any case,
with all costs written off against
the domestic operation, the reel is
a loser: It fares better if the inter¬
national end carries -a larger
burden.

Paramount’s Inventory
Down, Cash Position Up;
Earnings Equal $2.80

Paramount’s operating costs for
film distribution and costs of rec¬
ords, music and accessories sold in¬
creased to $27,857,138 in 1957 as
compared with $21,642,151 in 1956,
according to the company’s annual
‘report sent to stockholders yester¬
day iTues.). : However, the com-
pany’S'~'~totaI income from film
rentals, theatre and television re¬
ceipts, sales of records, music and
accessories, and dividends from
Canadian and foreign affiliated
companies was $111,213,462 in 1957
as compared with $96,579,079 in
1956.

Report, containing an upbeat ap-
(Continued on page 18)

2

MISCEIJLAXY

VARIETY

Wednesday, April 30, 1958

Question for U.S. Acts in Europe

There’s lotsa work in Europe for*
en act'if you answer correctly the
agent's perennial query. “How
cheap will you work,” according to
\ ing Merlin, who returned recent¬
ly from a lengthy tour of the Con¬
tinent.

Merlin said that after an act
v. orks the first-line spots, he then
has to go to the smaller cities
where there are no gigantic enter¬
prises that can pay top coin. At
that point you must get down to
bedrock salaries. The agents there
Seem to bargain for the operator
rather than the act, and it’s up to
the act to do his own negotiating.
Ih nearly all situations, the act is
hired on a per-diert. basis.-There¬
fore, if a precenter W'ants to hire
jou he may go a little higher. In
Italy, for example, an agent’may
Offer 1.250 lire per day more than
his first figure. "It sounds big, but
you look it up in the exchange book
and find it’s just about $2 per day
more.” There are problems about
getting money out of many coun¬
tries, and there are . tax problems
in some instances.

Bells Are Clanging

New kind of theatrical feud
has developed in Manhattan:
between telephone answering
services catering to actors and
other talent. Seems that a
new service. West 42d Street.
Exchange, offers flat rate of
$2.25 a month and that this is ;
so cheap competitor services
are up in arms.

“Threats” have, been made.

Disneyland Circarama Is
Wow as Transplanted
To Brussels’ Big Expo

Brussels, April 29.

Picture business steps put front
with a wow import of the Circa¬
rama show from Disneyland, Cali¬
fornia amusement park. It’s beenj
adapted for the international out¬
ing here, replete with" the 11 pro¬
jectors that literally encircle the
audience with photographic action.

It's legit theatre-in-the-round in
reverse, for the spectator in the.
middle of the theatre and the full-
scale 3G0-degree angle of perspec-;
tive requires that he follow the!
screen action completely around!.
the circle.

The Disney short unfolds in
three languages every half hour,:
running 19 minutes. There are ho
seats in the sinail theatre adjacent
to the: plyahouse, both outside and
In back of the U. S. Pavilion. The
auditors stand in the centre and
thus have the sense of completest;
audience-participation to the de- i
gree that one rollercoaster number:
had to be excised because of the.
equilibrium impact. The viewers;
would lean back so far, because of .
the overly realistic effect, as to fall
on their backs. Almost the same,
thing happens in one scene as the
auto-bus climbs a sleep grade a^d
then descends on the other side.

It’s a tiptop 16-miUimetre him
built by William -C.. (Bill) Ralke
w hose audio - visual equipment
house, Ralke Go. Inc., Los Angeles,:
did the job. He is here for the;
opening as is his technical staff
and supervisor, Ralph F. Adams,,
who assembled this unit at Disney- ‘
land in Andhelm. An upstairs,'
back-of-the^cameras audition,. in- ■
dicated an ingenious coupling of:
the 11 cameras. *

Presents Moiseyev Co,
Away From Amphitheatre

Hollywood, April 29.

Hollywood Bowl Assn, will pre¬
sent the Moiseyev Dance Co. of
Moscow at the Shrine here for sev¬
en performances starting May 24.
This is first time Bpwl manage¬
ment has expanded as impresario
outside its own outdoor amphi¬
theatre.

Also on agenda is the possibility
of sponsorship here for Old Voc
Qld Vic repertory troupe from
London. Latter toured eastern
U. S. last year under Sol Hurok:
He also engineered the Moiseyev
tour.

Red Kids Go For Elvis

Frankfurt, April 29.

Elvis Presley fans in East Berlin,
undaunted by the Communist efr
forts to blot out American pop
music and contemporary American
singers, nearly managed: to break
up an anti’jazz meet in East Berlin
last Aveek, according to reports just
received here.

A Communist meet was held in
East. Berlin especially to discuss
methods of restraining the inva¬
sion of American jazz in the Rus¬
sian-controlled territory, arid, riot¬
ing teenagers screaming “We Like
Elvis” just about broke up the
meeting. Only with the aid of the
police was the conference resumed.

incident reportedly occurred at
the Conimie meeting held m an
East Berlin factory. In carrying the
story, a major East Berlin news¬
paper, the National, headlined the
story “Mozart defeats Presley.”

Gentlemanly (It Hurts)
Masquers Hail Dinah

Hollywood, April 29.

Masquers went outside male sex
for an honor guest—namely Dinah
Shore. Keynote was sounded by
Pat O’Brien, the toastmaster, when
he not only refrained from any
“edgy” stories, but unloosed Some
large words uncommon to the old
pros that make up the Masquer
membership. Said George Burris
"I’m stymied in front of a mixed
audience so my speech will be
clean but dull,”

There were enough public and
show biz figures on the dais to fill
out nearly three hours of shower¬
ing encoiniums on the lady from
Tennessee. Alan Jones left his
bride’s side long enough to sing
the anthem and “Luck Be a Lady-
Tonight” to get the testimonial
going.

When the guest speakers didn’t
storm up enough laughs to suit
O’Brien, he fell to telling stories,
w hich consumed a good part of the
running time. His biggest yak
came from a wire, faked or other?
wise, from Milton Berle with the
offer, “if you need me I can do
nine and a half minutes." Tributes
for the most part were sincerely
sentimental. . Said Ethel Merman,
w-ho flew in from Denver (her hus¬
band, Bob Six, owns the Continen¬
tal Airlines), “she’s the nicest,
kindest, most considerate -perform¬
er I ever worked with. Long may
the queen of television reign.”

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Frenzied Finances And
City Center Scenery,

It’s Wondrous-Noimkos

By ROBERT J. LANDRY

During the current, special,
spring cycle of ‘'Arrierican” idr ap¬
proximately) operas, the New York
City Center stage has been crowd¬
ed with the gear, props, platforms,
staircases and hanging pieces of
10 works. Never to be confused
with the Metropolitan , Opera
; House, which also suffers from a
| shallow stage and no storage space
but w'hich can afford to cart scen-
! ery back and forth from; ware-
! houses, the probleiri at the Center
> is to make-do. without mazuiha.'
j Confronted this April by .a
: series Of scenic designers demarid-
! ing lines which were in use, props
j which would cost money, fixed po-
' sition lights which they wanted
moved and other requests for small
miracles, stage manager Hans
Sondheimer was heard to mutter
soirie comments on the whole tribe.

“And do you include me?” asked
Andreas Nortiikos, the set designer
from Athens, Greece.

Sondheimer’s reply was indis¬
tinct. It follows that Nomikos is'
having an education in designing
for a facilities-famished but highly
ambitious company in “rich” New
York which; inevitably; reminds him;
of staging plays in Athens during
the German occupation when,
with canvas absolutely unavailable,
his scenery was literally painted on
paper. Nomikos, already wise to
i conditions here, adds knowingly,
“But of course there was na New
York Fire Department ”

Typical of the practical prob¬
lems, the scenery for “The Good
Soldier Schweik” was trucked into
the Center Monday morning for a
Wednesday night world premiere
performance, A cast of 37, soriie
19 stagehands, 16 musicians and
all of the various technical special¬
ists working under Julius Rudel
and Carmen Capalbo then had to
solve an infinity of problems In¬
volving some 19 scene changes in
an untried opera written to the
tempo of musical stage blackouts.

For one scene. eight blankets j
were needed. There were no blan¬
kets in the prop room arid it -was
absolutely out of the question to
appeal to the Humanities Division
of the Ford Foundation. ;
r The qiost precious thing hack-;
stage at the Center is a .set of lines
which won’t foul with the next set
of lines.: “Don’t ask me how some
of the probieiris were solved.”
Nomikos smiles wistfully, as if to
imply heavenly intercession.

For all his nearly two dozen sets
for “Schweik” Nomikos had about
$7,000. total budget, and that stolen
arid begrudged. The Center sur¬
vives by the good hearts of hard-
boiled unions and the prayers of
the staff. You fall on your face
from exhaustion setting up such
an opera under such conditions,^
but it’s, fun and a Broadway pro- ;
duction, Wheri one comes alorig, is
sure to be a cinch.' ; .

Meanwhile, “Lost in the. Stars”
which NomikOs also; designed, will
have a full added Week at the Cen¬
ter.' Later this spring the young
Greek will be lecturing for a t»me
and staging some student produc¬
tions at the_U. of Indiana. It was
l to teach there that he first came
to the States frrim Atheps: He Will
be. in Tel Aviv later in the sum¬
mer to stage a r^us^al

event to He conducted by Dimitri
Mitropoulos. .

This week a newr Appleton book retailing at $4.50 is on the
counters arid should pique film business because its author is - a
chief de ballyhoo, longtime in Paris and Madrid for United Artists,
and latterly' roaming the U-S. for “The Vikings.” His book is “The
Oldest Confession” and Richard Cpndon is not the first press agent
to reveal, when turning serious, a well-organized prose style.

Outwardly a tale of the faking and stealing of old masters, and
pretty exciting as melodrama all the way, the underlying pre¬
occupation is really 'morality and'how the worst of human stub-
bornesses, greed, spreads disaster all about. The characters are
brought to ironically complete punishment. Background is Madrid
and a bull fight symbolism Ls adroitly employed.

Behind the persiflage of the film publicist lurks a brooder on
human destiny. After this book, Condon will never be able to
deny it. An excellent first novel. Land.

Lin

Good Critical Reax, But Blame Modern Repertory,
Poor Publicity, High Prices for Disappointing Biz

“— : ---— —— -t. —: :

Directors Talk Strike

Hollywood, April 29.

Screen Directors Guild
board contemplates a special
membership meeting this week
to seek authorization for strike
against majors, vidfilmers, fol¬
lowing flat turndown by Assn,
of Motion Picture Producers
and Alliance of Television
Film Producers of guild coun¬
terproposal for new pact.

Producers’ earlier offer of
overall 5% Wage increase, re¬
jected by Guild, which then
, came up . with what considers
rockbottom proposals, then
nixed by producers over week¬
end.

Vanconver Ladies Decide
’Professional’ & Trwate’
May Be Judged as One

Vancouver, April 29.
Vancouver League of -• Woman
Voters . wants certain Hollywood
productions barred from theatrical
screens in' Canada, and has WTit-
ten a letter, published in the local
press, to National Film Board here,
and to -’producers in Hollywood,”
according to Mrs. G. T. Bray, act¬
ing president of VLWV.

better names neither films rior
thesps, “for obvious reasons. My
husband is a lawyer,” and attacks
“pictures featuring actors arid ac¬
tresses who are publicly proven
offenders against the standards of
behavior in decent society.”

Protest was aimed at NFB, a
Canadian government production
agency that’s unconcerned with
commercial aspects of .filmtrade,
because, “Where else would we
send it?” and suggests in effect that
notorious actors and actresses be
boycotted because, “(it) is a delib¬
erate parid£ing to an. unhealthy
form of box-office' enticement.”
Copy would he sent to district's
Council of Women, Mrs. Bray said.'
Although published, letter had not
reached NFB at this time.

By DAVE JAMPEL

Tokyo, April 22.

The N. Y. City Ballet wrapped
up its 23 Tokyo performances to
reactions, of critical acclaim and
b.o. disappointment. It then moved
to Osaka for four performances
ending its State Department-
ANTA Japan tour.

Response of professionals, de¬
votees and. critics was on a high
level in both English and vernacu¬
lar journals, but the' Ballet seems
to have missed with the general
public inasmuch as the average
Tokyo attendance was 35,000, with
25,000 for 15 perforinahees at the
2,600-seating Koma Theater and
10,000 for eight performances fol¬
lowing at Sarikei Hall, a 1,500-seat
house. Breakdown percentages re¬
veal 64% as an average house at
the Koma Theater and. 82.5% at
Sarikei Hall.

Sadanori Maki, Chief of NHK’s
Music Department, said that While .
he is personally appreciative of
the artistic values of the N. Y...
City Ballet, he believed the pro¬
gram was too modern for average
Japanese consumption. He pointed
out that in Japan, ballet still must
be “Swan Lake” and “Sleeping
Beauty” and other standard num¬
bers, w'hile items like “The Cage”
arid “Western Symphony” of the
NYC Ballet repertoire do not reg¬
ister. He thinks that in two or
three years the Japanese may be
able to digest a modern program.

Because of this, Maki believed
that the Bolshoi Ballet, which
played here last fall to fuller
houses through 17 performances
at the same Koma Theater, made
a greater impact. He also feels
that 23 Tokyo performances was
too many, and suggested that 10 or
12 shows w'ould have been more
feasible.

In addition, Maki cited that the
tickets ($5.55 top) were too steep,
especially the lowest-priced ducats
($2.22 ) w’hich were beyond . the ..
reach of the student fans w'ho
comprise a large segment of the
art followers here. Backing his
view', Maki noted that for the spe^
(Continued on page 92)

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ABEL. GREEN. Editor

Volume 210

;«*8

^ ,2 ° Number 9

INDEX

Bills ....:.....

Night Club Reviews ......

83

Chatter

Obituaries ........... . ..

95

Dance Reviews

Pictures ...........

'3

Film Reviews ..

Radio ,7. ..

24

House Review's

Radio Reviews ...........

58

Inside Music

....__ 73

Record Reviews .........

72

International

Frank Scully .: L....... ,

93

Legitimate

.... .,..85

Television :........... ....

24

Literati

93

Television Reviews .......

51

Music ......-

.......... 71

TV Films ..;. *........

26

New Acts___

84

Vaudeville^

79

DAILY VARIETY

(Published In Hollywood by D;:i!y Variety, LtdJ
;i^enr.- S.il Forfiltjn., ,,- • ... ( • i,

Wednesday, April 30, 1958_\ P / SrIE^TY . . PICTUHlCSr .. .8

HYSTERICS END, STOCKS RISE

'Quit Singing Blues/ ABP Topper

London, April 29. *■

An urgent plea to the motion
picture industry to stop singing the
blues otherwise “our customers
and bankers will believe us" was
made by C. J. Latta, managing di¬
rector. of Associated British Pic¬
ture Corp., when he presided at a
luncheon at Elstree Studios to wel¬
come American, Canadian, Irish
and British delegates attending, the
International Variety Clubs Con¬
vention.

He also, made a direct appeal to
American exhibitors to support
British pictures and not ‘to sell
them short. He cited. as examples
of successful exports from Britain
“The. Curse of Frankenstein,"
Which had grossed, upwards of
$2,500,000 in the U. S., and, more
recently j “Bridge on River Kwai"
which was “rolling in the millions."

British exhibitors exceeded their j
30 % quota because they found ;it;
profitable to show British product.
And if American theatre owners •
could benefit equally from showing j
British films it woiild be a great
help to all. British pix were being
designed for the world markets
and, as an American in London, he
was aware that there was an accent
problem although after more than
10 years here his ear was now suit¬
ably attuned.; That was a matter
which was. receiving urgent atten¬
tion.

The time had come, Latta con¬
tinued, when, the exhib must be j

SHOOTING IN YUGOSLAV

Mounted, Soldiery In Paramount's
' ‘The Tempest’

. Location shooting of the Dino
DeLaurentiis-Paramount produc¬
tion of “The Tempest" began in
Belgrade yesterday (Tues.) with
the cooperation of Yugoslav offi¬
cials, according to the Par home-
office In New York.

TitO country is making its mount¬
ed cavalry available for participa¬
tion in the adaptation of the; two
Alexander Pushkin novels concern¬
ing the Cossack uprising against
18th. Century Russia’s Catherine
the Great.

During Transition

Film industry's problem of the
day Is probably best, shown in star
tistiqs provided by official sources
relating to Columbia.

In! its past fiscal year this out-
seriously concerned at the position j fit had a quintet , of. pictures, billed
of the producer and they must j for merchandising purposes as the
’ “Fabulous Five," which accounted
for a worldwide distribution V’oss
of $£5,000,000./!" Group comprised
“Bridge, on the River Kwai," “Pal
Joeyi" “Jeanne Eagles,"“3:10 to
Yuma" and “Operation Madball.’'

. The total could exceed that
$45,000,000 as “Kwai’’ continues at
a galloping boxoffice pace.

. For the same period. Col had 41
other features which altogether
are figured at the same amount—
$45,000,000—in global. rentals.

Col already has been forced jto
skip ; dividends. Had there not
been 1 that ‘‘Fabulous Five” on the
; lineu'p the corporation's fiscal re-
| suits’- obviously could have been
I painful,, indeed. .For that, matter,
if there were no .“Kwai" the

Trend On to Close Or Merge

By GENE ARNEEL

r r

n

share their problems. He welcomed
the challenge caused by increasing
competition and urged producers
to exercise more care in choice of
subject, in budgetting and in ac¬
tual production. He was . positive
that the industry would emerge
stronger than ever .before, and re¬
called the concern felt by the disk
industry at the berth of radio.

How Easy-Going
Can They Get?

shoWr»Sh i %Ti5 , o g rtr6ducUon; Pro«is-lo.,s Element obWoudy
but without the. complete lineup on j ^ulb be . worsened to. frightening

who’s playing what role. Film, j ex ir' T +'c
“Thi^ An?rv Asp " was n rod treed sNoa\ back to that, problem. Its
, , nin^/r ..nronHic uL maflp' ' a m ^t er of how to come up with
by Dino De Xaurentiis y.ho made ;, the blockbusters—just a relatively

(which fs not fully consistent fet* '*$£$**£

the uctua 1 story on |

P ^nfhnnJ UG ppr S; that demands king-sized sell-
Van ; ihg Organizations and accounts for
kins., Richard Conte, and Jo Van ; S uch : a disporportiohate amountof
rieet:-, ' •the gross

Numerous papers around ■

FILIPINOS THINK AGAIN

Wall Street is cozylng up to.tHe 1 . ■ . ■

picture business again. Several Take Back Claims on U.S. For-
film issues on the New York Stock. Retroactive Taxes

exchange are now at new high j . : — — —

levels following a protracted pe-! •, PhiUippine tax situation, critical
riod of depressed prices. / for a long while, is being gradually

In past, instances of big activity Resolved with the tax bureau bav¬
in the shares of a corporation re- i ing taken back its large and retro-
flected anticipated, or actual, deals active claims , against the Ameri-I
such as library selloffs to television ! can companies for re-investigation,
syndicators which would mean ? Herbert Erlanger,. the Motion
substantial capital gains. It’s sig- j Picture/Export Assns tax expert.
Uificant that at this time such' returned recently from Manila
transactions are not behind the : where he negotiated with the gov-
money market’s new interest; | ernment and the tax authorities.

: Hope now is for an “acceptable
Paramount stock ^spurted up_ $2 . settlement." Some of the tax
per share m a single day—last : cl i - d t hack to 1951
Thursday: (24). Par v.p. Paul Rai- claims aate ° acK 10
bourn, whose counsel frequently
is asked by Wall St. interests on '
the film trade’s ups and downs,;
stated. Par has no particular deals;
in work of the type that WnuTd ac-!•
count for an extra dollar haul/ It’s !
strictly the picture business that;
is now attractive to investors, said ’

Raibourn.

/ . ;UAV 50% Climb
United Artists’ stock on. the big
board has. climbed about 50% in
value within the last/ several
months, which is regarded as spec¬
tacular. UA board chairman Rob-;,
ert S. Benjamin dittoed Raibourn’s
statement:. There’s no special ac¬
tivity at UA/ other than the busi¬
ness of pictures (plus new show
business diversifications), behind
the strong stock showing.

Value Line, prominent stock
analysis publication, in its current
issue sounds an optimistic note.

Summarizing its size-up of the
various picture companies, this
Arnold Bernhard sheet observes:

“A iarge supply of quality pictures
has effected a smart rebound in
theatre attendance; With many
more promising attractions yet to
be released, prospects for the/year
ahead ‘are favorable... The. enter¬
tainment stocks represent attrac¬
tive vehicles for capital growth."

. t _ . the

country, including Variety, list the
full roster of players arid character
part of pictures when reviewing
them. This means that all support¬
ing. performers at least get one
mention. Not so with “Angry
Age." •.

‘Only Blockbusters Get
Theatre Bally Attention,
In-Betweener’s

In buying: blockbuster pictures
exhibitors pay blockbuster rentals
and in the effort to make the in¬
vestment pay off they go all out
in promoting the product. But
they do little in the way of bally-
ing the in-between pictures,

This is the verdict of Frank
Cooper/ head pf the Frank Cooper
talent agency, under whose aegis
a theatrical adaptation of the
radio-tv program, “The Lineup,”
has been completed for release by
Columbia,

Cooper, discussing production in
New York this past w r eek, had an¬
other beef to air. ; He thinks that
top fctars deserve the big money
they’re receiving when their names
mean something at the boxoffiice.
But the demands of the top-notch
performers have come to influence
the. . second-string personalities.
They’re now asking for big re¬
munerations despite the -'fact they
(Continued on page 20)

MANUEL BARBACHANOS
‘MEXICO MIO’ FOR CIMEX

Manual Barbachano. Mexican
producer whose past features in¬
clude: “Torero” and. “The Roots,"
is. ncjw readying a feature docu¬
mentary titled “Mexico Mio" which
is to ’“cover- one imaginary day in
Mexico from ancient times to the
preserit." Its' to be partly financed
by the Mexican, government, whdse
film distribution agency, Cimex,
will have Latin American rights,
according / to Edward Harrison,;
Barbachanos/New York rep/

Film, as scripted by Cesare Zav-
attini; has a four-month shooting
schedule, with camera work to
begin shortly. It concerns the three
levels: of Mexican life, the Indians,
whiteb and mestizos (Indian and
white! mixture).

With most of the U. S. com¬
panies surveying the foreign
field, to see which branches
they plight close for the sake
of economies, several foreign
executives feet that there will
have to be some sort of over¬
all industry agreement on
which' territories to pull out

°f-

Closings in question affect
mostly . branches in small
places^ where it obviously is
no longer economic to main-
iahi offices.

Trouble is that most com¬
panies are reluctant to move
on their own if they know
that the competition intends
to stay open. “It’s kind of
foolish, but it’s a fact that we’d
rather stay Open and take a
loss than leave the field to
someone else,” said one for¬
eign manager this week. He
said the brihj alternative was.
a move by Several companies
to get together and combine
operations.

Such a policy is. being insti¬
tuted by Paramount and Meftro
in- Scandinavia, where Par is
taking over the M-G product
in Denmark *and Metro is re¬
ciprocating in Nonoay . 20th-
Fox and Metro have similar ar¬
rangements in Trinidad and
Austria.

The future of the extent of film
business distribution organization
is coming into clearer focus as
more and more exchanges are be¬
ing earmarked for closing. War¬
ner blueprint of operation en¬
visions a sales department func¬
tioning domestically with a greatly
reduced number of branch offices,
(Continued on page 18).

Cutbacks in/ ad-pub forces and
art departments, as witnessed at
several companies, this week was
attributed more directly to the
switch in emphasis to independent
production rather than the overall
economy of operation.

/ Some outfits,, such as Columbia,
j in past included ad-pub work as
part of the distribution service for
indies. Now the idea is to bill each
indie producer for the bally serv¬
ice. . •

. In the/base of Cpl, for example,
most of the art department’s func¬
tion is being taken over by an out¬
side agency.. The latter’s bill is to
he charged against the indie pic¬
ture ^involved.

. Thus, the film company no long¬
er is required to maintain a full
department, at full pay, which is
not always busy. The work will be
Value Line further notes it’s gotten as needed,; through the
likely there will be. more pictures . agency and, as stated, each, picture
grossing $5,000,000 in domestic 1 can be charged for the specific
rentals in 1958 than in any. other; amount of work involved,
year of history!/ / ,| “* ' - ■/■/' ■■ —-——-

By the. end of last week’s trad- : AATCDC TAA TTACl?
irig, American - Broadcasting-Para- j U AI EIuJ 1 Uu . l/LUwLj
mount Theatres. w r as at $17.75 per [ .. nfpfrnA i T 1*T , nc i T\ i*rT , C l

share, as against the year’s low of; METRO ALTERS DATES

$ 13 - / S Metro’s release schedule is ex- ^ CinemaScope, which has been

Despite the corporate transition^'f'neeted to be revised so as to e li-! under consideration, is slim. Feel-
a f Columbia, this, issue was^radAi P inate the g unching G f westerns.! Jng is tHat the added costs wouldn’t

Movietone News

Following a study of the situa¬
tion. 20th-Fox has decided to con¬
tinue its Movietone News opera¬
tion, even though—at the domestic
end—the newsreel is a losing prop¬
osition. '

Likelyhood of the reel switching

2 ’ P f a iow of ( Following the recent Tblease of matched by increased theatre
$12.aU. - ■■ . | “Saddle in the Wind," “The Sheep-: rentals,

Loew s at $15.50 I man" is pencilled in fob May, with ! Recent meets at 20th took up the

Loew’s. a particularly active/ “-fhe Law' and Jake Wade” tenta- : V Situation and the positive decision
stock (32400 shares, were exr ;; tivset for June and “The Bad-1 wa s made in the light of the fact
changed last Friday, hit a new high : i an . ( j er g»v s j 10 j. t iy thereafter. j that the reel, on an international

of $15.50. j Sales chief John P. Byrne Is cur-! ^asis, is important and a money-

paramount hit. a new’ high of'• rently on the Coast with, prexy i maker. To continue feeding its for-
$38.37^2. / | Joseph R. Vogel and. one of the j eign issues. Movietone needs the

20th-Fox went up to $27, from a . objectives of the pair is to move up; ^atenal gathered by its staff in
low' of $2i.75, and appears holding i other product and delay the issu-j tlie U. s . Also, 20th values having
close to that high mark. / jance of the oaters, both of which-U going newsreel in the theatres.

1 Artists, with a gain Of ; are in the editing stage. With thej To what extent the domestic reel

another
new

Wall Street Journal, which has - unwise
in past carried numerous articles ( many westerns at one time,
on-the picture- business of a d 9 wm-
beat nature, last * week come; out
on the upbeat. . Filins are improve
ing and exhibitors are reaching out
to draw bigger audiences,: said the
dally. -

Stated a financial community
broker who’s close to the trade:

“The picture business seems to be
finding itself again:"

CANTOR AMONG HONORED

Los Angeles, April 29.

Eddie Cantor, Ernest J. Loeb-
becke and James F. Twohy will
be guests of honor at 10th Annual
Brotherhood Testimonial Dinner of
National Conference of Christians
and Jews, to be held May 22 at
Beverly Hilton Hotel.

Loebbecke, Protestant, is prexy
of Los Angeles Title insurance &
Trust Co., Twohy, Catholic, a West
Coast; liidus(;riaiist. ./';.■/

Overhead; Vs. 12 Pix?

With studio overhead one of
the key sources - of . migraine
for the Hollywood companies,
question arises as to how War¬
ner Bros, intends^^ to/maintain'
a fiscally sound operation
while making only. 12 to 14
pictures a year.

Answer came from a WB of¬
ficial: “Our marriage, to tele-
; vision is a real thing. TV pro¬
duction on the/Burbank lot.
will take up a lot of the slack
. in spreading around the over¬
head." /:..

Belgian Reels Drop All

the domestic operation, the reel is
a loser. It fares better if the inter¬
national end carries -a larger
burden. .

; Brussels, April 22.

Latest development in feud be¬
tween the Belgian film industry’
and the state is the banning, as a
matter of reprisal, of all political
figures from newsreels. With na¬
tionwide elections in the offing (an
added attraction to Brussels Fair),
this decision was overwhelmingly
adopted by the Assn, of Belgian
Cinema Owners.

It is the unexpected answer to
an appalling lack of interest shown
by. politicians in problems vitally

Paramount’s Inrentory
Do wn, Cash Position Up;

Paramount’s operating costs for
film distribution and costs of rec¬
ords; music end accessories sold in¬
creased to $27,857,138 in 1957 as.
compared with $21,642,151 in 1956,
according to the company’s annual
’report sent to stockholders yester-
day tTues.). However, the com¬
pany’s total income from film

affecting v'ell-being of a too-highly • rentals, theatre, and television re¬
taxed industry now threatened by/ceipts. sales of records, music and
dwindling audiences. I accessories, and dividends from

Ban also applies, to members of [ Canadian and foreign affiliated

the government. It means they
would be deliberately ignored by
cameramen in ; the course of pub¬
lic functions./including the Brus¬
sels World Fair,

companies was $111,213,462 in 1957
as compared with $96,579,079 in
1956.

Report, containing an upbeat ap-
• . (Continued on page 18)

PICTURES

Show Biz Delegates Praise London
Variety Tent for Great Convention;
1959 Conclave Set for Las Vegas

Added $1,500,000 Cost Okay By
Sam Goldwyn

Hollywood, April 29.
Samuel. Goldwyn’s film Version

By HAROLD MYERS 4—-—— - —\ , ■ .

London, April 29 'PORGY* GOES TO TODD-AO

“Let's be thankful that next

year’s International Variety Club Added $1,500,000 Cost Okay By
Convention is to be held in Las Sara Goldwyn

Vegas. In that way we have the ' • • •._ : _

chance to match the hospitality Hollywood',' April 29. • •

and. organization provided by the Samuel Goldwyn’s film Version
London Tent, although we know' of “jporgy and Bess" Will now cost
we cannot top it.” That view, ex- $tf,500.000 or better, due to his
pressed by some of the visitors; decision to shoot musical in Todd-
seems to be the general opinion of AO.

most of the 700 show biz delegates use of Todd-AO will add $1,500,-
who came in from ail parts of the qqq to budget. Difference, how-
V.S., Canada and Ireland to at- e yer, is worth, it, according to pro¬
tend the first-ever convention to ducer,in what, it will bring to the
be held outside America. production. . .

Socially, organizationally and- pic will be fourth in Todd-AO,
prestigewise. there is. substantial hreceders being . “Oklahoma,”
agreement that the London con- “Around the World in 80 Days’*
vention has been an unqualified an d “South Pacific.”
triumph. The opening banquet at ■■■ ; ^—_

the Guildhall, attended by the
Lord Mayor of London and Earl |\* T>

Mountbatten. and the closing Kltf KACIUIIIQA 1 111
Heart Award Dinner last Friday JL/U^ VII

»2f>> at the Dorchester at which

Prince Philip, the Duke of Edin- AA.I ) g\ -• Tkl-..'

burgh made the Heart Award, set /ltfT| C ||f|f|A|1 H|Q|1
a new high level in social activity MVUl U V/IIHUI1 1 1(111
and illustrated the prestige which.

the Tent has attained in London 1 .Under the option plan authorized

f<S.isJEfr

‘Lady’ A*k» 600G’s, 10%

Hollywood, April. 29.

Asking prifee for film rights ; ]
to Norman . Krasna’s Broad- '

• way hit, ‘'’Who .Was That
Lady I Saw Ybu With?” is
$600,000 plus 1096 of the gross "
over $3,500,000.

The terms being asked are
same as those sought for an-
. other Broadway hit; “Two for ‘ •

. the Seesaw,” for which Seven
Arts, the Ray Stark-Eliot Hy- .
man indie, is the principal
'•..■bidder';--'' V'-'

A1 Daff on Outlook
For Universal

Wednesday, April 30, 1958

the Guildhall, attended Dy xne j

Lord Mayor of London and Earl ;!>• T\ £\

Mountbatten. and the closing Kltf KACIU1I1QA I 111
Heart Award Dinner last Friday JL/Ul IuVv|IUIIvv '.Vll
i26» at the Dorchester at which

Prince Philip, the Duke of Edin- ftA.I ) g\ -•
burgh made the Heart Award, set /Ill’ll C (||}f|Aft H|Q|1
a new high level in social activity. UVlll O V/lllIUIl 1 1(111
and illustrated the prestige which.

the Tent has attained in London Under the option plan authorized
and which the international or- iast year by the 20th-Fox stock-
ganization has created over, the holders, options for a total of 170,-
j ears. 850 shares of 20th common have

Registration fees and brochure^ been issued to 20th executives,
advertising netted the government 20th proxy statement reveals. This
a profit of about $50,000. Pro- includes options for 98,750 shares
ceeds were distributed to deser.v- to officers of the corporation, i.e.
tng charities. Bulk of coin was prexy Soyros .P. Skouras for 75,-
paid out at the. closing Heart 000 to 241 i uper share and 10,-
Award Dinner and distinguished 000 to v.p. Joseph H-Moskowitz at
personalities, among them Lord 23^ per share. ..

Atlee and Sir Edward Hulton. were under the option plan, six-year
mv hand to cbllect checks or be- restricted stock options could be
aalf of chanties in which they granted to; execs at a price equal
ire personally interested to the closing price on the exchange

^Sh- spot of the Heart the day the 0 pti on became effec-
A-ward Dinner^w^as the announce- tiv p f us one dollar. One of the
went that .Lord Nuffield, has been c0nditions of the plan was that
chosen to^receme the honor,- The each . executh . e receiving an op-
lO-year-old car magnate in his life- tion would RgYee to hav * his co m-

niSnK reduced by. 75C for each

000.000 to charity and the Nuffield h shar e which he . could purchase by
Foundation, which bears his name, ■ J/. - ■ ■ j*

has a world wide reputation. His Z

•■election was a unanimous choice. iQtih*
: case of Skouras to Dec. 31, 1960.

Th. nf Hr,. ! . Also, each optionee had to pur-

D LJ|. f UL OftUUUtS IU ucv;. Ol, Ji? uu. .

The final business meet of the i eh ase°'five C ?ears’bo <T xll

ta i,S r K : tvas««0P S .hm.r

. C ontinue d on „a K e 22, ; £* '

. 54.271,250 in debentures, i.e.. $25

ItCY rADnAM MAVINr j the principal amount for each of ;

ALLA UUIU/Ult lilUV lltu ; tbe 170,850 shares optioned. Total

TOWARDT FEATURES “wT^Tile!

Hollywood April 29 ! treasur >’, Up: to April 16. 1958, $2,- j=

. Z line . 533.270 of. the sum had been used !

Alex Ooicion * t oductions hos iv iaa daa .4... - r aail ■

been set up by producer to 8 ° £ f 2Qt , !'

upon a prpKram of hiRlr-budget 524 ™ per* share Smber 25 000 ‘

Jitnerican^Internatidnab ^ **. ^ £*»**: '

lnitialer on new program trill be *«| .purchase addit onal ,

••The Crime Syndicate," original ! ? har «? t0 retire them t

being scripted by aMildred . and I .* }**?„?*• . - hn , --s- .. .

Gordon Gordon. Also in works is

^Mnctr +la p 0 j t» C11(J .. o0< in t)lnT • rentuils for the . L,S.; j

nual report this week showed that
' the management had. purchased
! $4.271,250 in debentures, i.e.. $25
■ the principal amount for each of
; the 170,850 shares optioned. Total
i salary reduction was $128,137. The
1 $4,271,250; will be added to. the
J treasury. Up: to April 16. 1958, $2,-
. 533.270 of .the sum had been used

“Mask of the Red De3th.” sug-.i
gested by the Edgar Allan Poe
classic. Another trio is “The
Mound of Hell.” horror yarn; “End.
of the Trail,” a western;*and a new
version of Robert Louis Steven¬
son’s “The Suicide Club.” .

Gordon will also set up a sepa¬
rate unit to turn, out low-budgeted
exploitation yarns. Producer still
has three pix to do for AI.

N. Y. to L. A.

Irvin Arthur
Theodore Bikel
Russ Brown
John Cassavetes
Frank Cooper
Irwin Corey
Tom Duggan
Jules Diindes
Ed Hall

Arthur Hull Haves

John Karol *

David A. Lipton

Lois O’Brien

David Rose

Gena Rowlands

Eric Salline

William A. Schudt Jr.

Joe Sherman .

Robert Sullivan
Franchot Tone
George Wood
Sidney Zelinka

i Continued on page 95)

L. A. to N. Y.

Eve Arden
Barney Balaban.

Janies Barton
Jack Benny
Roy B.oiger
Bob: Chandler
Julius Colby
John Forsythe
Leonard H. Goldenson
Bonita Granville
Abel Green
Frances Stillman Hall
Jose Iturbi.

Gene Kelly
Laura; LaPlant
Irving Lazar .

Leo Lieberman
Alan Livingston
David Marsh
Dick McWhorter
Dina Merrill
Les Paul .

Sidney Poitier
Ted Richmond
George Rosen
Syd Silverman
Herman Steinbruck
Jessica Tandy !

Clara Ward
Lester Welch
Randy Wood
Dick York

Tokyo, April 29.

[ Waking optimism on the last
| leg of a three-week Orient tour,

! Alfred E. Daff considered! film-
| dom’s plight and. remarked, “I
! don’t think the industry will col-
lapse.” '

Removing his tongue from his
cheek, the Universal executive con¬
tinued,. “I think we have a lot of
j problems to face up to and over-

■ come. 1 think we ’ll overcome them
and out of it the' industry will
emerge stronger than ever.. And,”

' Daff cited, “that’s based on the fact
, that ah outstanding picture . today
can efcrn more than it ever could.”

. Daff predicted itiat the
forthcoming “A Time to Live
and A Time to Die,” filmizet-.
tion of the Erich Maria ; Re¬
marque World War II novel ,
will be Universal’s all-time. .
grosser ;

Dodging a nod that “A Time”
. indicated a Universal trend toward
“bigger” pictures; Daff offered,

] “It’s only indicative of. our mak-
• ing all. kinds of all types of pic-
1 tiires. As long as . We think they’ll
: be profitable pictures* we’ll make
i ’em,” Daff affirmed.

I He further uncovered from the
I “small picture” label that is some-
j times associated with Universal by
' saying “That was fostered by a cer¬
tain element in the industry to
create the impression that Univer-^
sal is still , making cheap pictures
as during the war and post-war
period; • If the theory that U only
concentrated on small pictures .was
accepted,” Daff offered, “we. might
find ourselves kept but of; certain
exhibition circuits;

Daff denied that his own voice
will be less important on produc¬
tion policies now that he will be
j spending iess time on the Coast'.

| “My position is wh^t it. always has
been,” he stated, : _

“Mr. Rackmil (prexy Milton R.)

; made oiir position very clear at the
| (Continued on page 20)

| CHARLES W 1 NN 1 NGER WINS

j, Los Angeles, April 29.

1 Charles W’inninger Wort a stipu-

■ lated judgment of $6-400 from Fred
J Gerrier and Martin Nosseck in
' Superior Court.

i Actor claimed he had contracted
' to appear in a short, “Secret of
I the White Reindeer,” but hadn’t
been paid.

N. Y. to Europe

Merriel Abbott
. Michael Barry
Erik Bruhh
Lucia Chase
Li Ilia Del Valle ,

, Ethel Ennis
Benny Goodman
Syerre Andrew Gran
Joseph Green
Otis Guernsey ■

. Jimmy Husing
Boris Karloff
: . Nora Kaye
Sid Kornheiser
John Kriza
: Roger .Lewis

Goddard Lieberson
Michael Lland
Dudley Manners. :

Duncan McGregor.

. Aline McMahon
Gilbert Miller
Jack Mills .

Harold Mirisch .

Izler. Solomon
Trotter Bros.

Gore Vidal

" Clinton Wilder ;• *

John Williams
Vera Zorina

Europe to N. Y.

LynAustin
. Rossano BraSzi y
Enoch Light
Robert Montgomery
; Max E. Youngstein

JVew Fork Sound Track

The pariah of the industry several months ago for his downbeat
survey of motion, picture business, Wall Street Journal reporter Stan¬
ley Penn is today’s hero. Reason: his page . one upbeat story in same
paper in which he called attention to the boxoffice increase in the last
six weeks and the factors that indicate the upbeat will continue . .. .
Sam Zimbalist off for Rome to start production on Metro’s “Ben Hur.”

. . . Two of Europe’s top stage and film personalities. Lea Padbvani
and Gino Ceryl, signed for the Goffredo Lombardo-Titanus produc¬
tion, “The Naked Maja,” which will star Ava Gardner as the Duchess
of°Alba and Anthony Franciosa as Goya . . . Although the picture, is
completed, Metro is holding the release of the George Pal puppet pic¬
ture, “Tom Thumb,” until next Christmas so it . can latch on to the
kiddie trade . . .

Leo Abrams, for 17 years N.Y. area branch manager for National
Screen Service, has resigned.. . . Prior to joining. NSS, he was division
mgr. for Universal. He expects to get hack into distribution ;... . At-,
lantis Films (formerly Magna International) kicks off its activities in
the foreign film field with the Brigitte Bardot entry, “The Girl in the
Bikini,” It ! s due for release in.May . , . Edward L., Kingsley left last
week on the Cristoforo Colombo direct for Cannes and the film fest.
While he’s off ogling films, his wife, Lee, goes on tour with the N.Y.
Philharmonic to Latin America. She on the orch’s p.r. staff.

Protest against “callous disregard of decency and the flouting of
virtues” by “some persons” in the entertainment World has been reg¬
istered by the Supreme Board of Directors of the Knights of Colum¬
bus . . . The resolution urged those in “control” of the mot ; on picture
arid television industries to take immediate corrective steps, accord¬
ing to a National Catholic Welfare Conference News Service story,—:
under New York date line.

Gastronomic “showmanship” is reflected in the SRO biz by two of'
New York’s newest eateries. Trader Vic’s in the; Savoy-Plaza- Hotel
(now under Hilton management) and The Forum (of the 12 CaesarsL
Latter is headed by coffee merchant Phil Wechsler and is in a lusty
Caesarian motif, with a menu that reads like a script frdm some ancient
Lucullan papyrus ... Trader Vic’s is in the South Seas, idiom* repeat¬
ing the click at the Beverly Hilton (BevHills), operating under a roy¬
alty license fee from the original Trader in San Francisco.

Kurt Neumann signed to direct “Return to King Solomon’s Mines,”
Al Zimbalist’s first production for Metro . , . David A. Lipton, Uni¬
versal pub-ad veep, returned to the Coast after 10 days of homeoffice
conferences . . . A. M. Ellis Theatres Co., .of Philadelphia, who operate
a circuit in the Pennsylvania and Delaware area, have leased on a
Icing-term basis the. Kerry Driye-in Theatre in Wilmington. Berk and,
Krumgold, N.Y. theatre, realty specialists, set the deal . . . May 24 set
as the deadline for entries in the 1958 Creative Film. Award for the
•best creative experiment in film form. Award is sponsored jointly by.
the Creative Film Foundation and Cinema 16 . . . Metro reports a $25,-
000 advance sale for the legit-style presentation of “Gigi” at the Roy-
ale Theatre starting May lo. ‘ .’

• Bette Davis takes over role of Catherine the Great of Russia in Sam¬
uel- Bronston’s “John Paul Jones” ... Andrew J. Feriady will write
and produce and Irvin Kershner direct “Young Captives” for Para-
mount, which signed team for package chore.

Frances Farmer returns to screeii after 15-ryear absence in star role
of Paramount’s “The Party Crashers” . . . Paramount changed title of
“Too Young for Love” to “As Young As We Are” . . . Mamie Vain Doren
heads for Rome in June to star in Italian production. “Sabrina’s Love¬
ly,” filmed in English . . . Jean Stapleton takes leave of absence from
Broadway’s “The Bells Are. Ringing”^ to recreate her stage role, Sis¬
ter, in Warner. Bros.’ picturization of “Damn Yankees" . . .

Stage-screen veteran Roscoe Karns, who spoke briefly at an Albany
Variety Club dinner last w r eek, asserted that there has been a number
of technical Improvements and changes in acting styles over the last
four decades. But most prominent of the fresh techniques, he added,
is the “natural” school favored by such stars as James Stewart and
Ggry Cooper. »

Samuel Bronston has found it necessary to import from London the
sound recording equipment for his production of “John Paul Jones’*
which he is filming in Madrid. Spanish films are all filmed silently
With dialog dubbed in later, so no set-recording equipment was avail¬
able in Madrid. John Farrow is directing the film with a cast topped
by Robert Stack, Charles Coburn, Erin O’Brien and Macdonald Carey.
Filming on the Technirama production got underway at the Estudios
CEA, Madrid,' on April 15.

■ Marilyn Monroe returns to screen in Mirisch Co.’s “Some Like It
Hot” for UA release . . . Gene Krupa will be technical advisor on his
own Columbia Pictures’ biopic . . . Richard Brooks, winding'his writer-
director pact with Metro, negotiating deal with United Artists to do
film version of Sinclair Lewis* “Elmer Gantry” . . Seven Arts. Pro¬
ductions registered “Festival^ with MPAA Title Registration Bureau,
for film background by Brussels Fair.

Otto Preminger bought Pierre Boulle’s new. “The Ways of Salvation”
for $350,000 against a percentage, with $150,000 down in cash. He’ll do
it for Columbia release. Preminger, got the book after Sam Spiegel
dropped his option on it. Spiegel also was going to riiake it for Col ...
The Soviets are due with more films on rocketry and space exploration.
Part of their color-science fiction “Journey to the -Moon” film’s been
sold to tv . . . Henderikus-Wiers, chief producer for the Deutsche
Woehensebau (newsreel), reports his reel is the “official” newsreel in
the Norwegian houses. Also said it was “pdlicy” not to use library shots
going back into the Hitler period , , . Franchot Tone and actress-wife
Dolores Dorn-Heft. hoping to enter their “Uncle Vanya” at one of the
European film fests . . , Munio Podhorzer of: Casino Film Exchange on
a ten-day midwest trip.

: Ted Richmond and Dick McWhorter to Spain to scout locations for
“Solomon and Sheba,” upcoming Tyrone Power starrer . . . “Black¬
burn’s Guerrillas” is new handle for Topaz’ "Blackburn’s Headhunters”
Choreographer Bob Fosse will also dance and act in Warner Bros.*
“Damn Yankees,” Tab Hunter starrer ... Samuel G. Engel is prejpping
four films for summer and fall production, repping $11,800,000 pro¬
duction outlay: “The Story, of Ruth,” “A Machine for Chuparosa,”
“White Terror of the Atlantic” and “The End of the Santa Fe Trail”

. . . Zsa Zsa Gabor’s Allied Artists item is finally titled “Queen for
Outer Space,” a cut from “Queen of the Universe”. ; .*

Question before the house: Who bought the 52,000 shares of 20th-
Fox stock last week, sending up the price of 20th common by several
points? Shares were bought at the then prevailing market price (24)
and—presumably—-were made available by one individual. The buyer
was from the Coast. Best guess: It was either Howard Hughes or Darryl
F, Zanuck who unloaded . . . When the late B. P. Schulberg took out
his by-now-famous ad in the Hollywood trades during the forties, ask¬
ing for a job in the industry he helped build, he got little response
from the film biz, but a lot of mail. Among the letters was one offer¬
ing him room and board “for life” with a London family. }

Wednesday, April 30, 1958

PSstiEfr

PICTURES

Pictured. Competing <U GattneA

Cannes, April 29.

UNITED STATES

Official: “The Brothers. Karama-
, zov” (M-G). . •
directed by Richard- Brooks/
with Yul Brynner, Maria. Schell,
Claire Bloom, Lee J. Cobb.
Invited:“The Long, Hot Summer"
(20th). ■■■'•■

directed by Martin Rift .
with Orson Welles, . Anthony
Franciosa. Joanne Woodward,
Paul Newman, Lee Remick.

. “Desire Under the Elms”
(Par)

directed by Delbert Mann
with Sophia Loren, Anthony Per¬
kins, Burl Ives.

Official: “Mon Oncle” (Gray)
written by, directed by, and
starring Jacques Tati.

Invited: “Les Eaux Vives” (Cara-
velle) (Live Waters)
directed by Francois Villiers
with Pascal Audrel:

ITALY

Official: “L’Huomo Di Paglia”
(Lux) (The Man of Straw) '
directed by Pietro Germi
with. Germi, Luisa Della Noce.
Invited: “Giovani Mariti” (Cas-
suto) (Newlyweds)
directed by Mauro Bologninl
JAPAN

Official: “Yuklguni” (Toho)

(The Snow Country)
directed by Shiro Toyoda
with Keiko JCishi, Ryo Ikebe;

NORWAY

Official: “Ni Liv” (Nordsjofiim)
(Nine Lives)
directed by Arne Skouen
..■with'.' Jack Tjeldstad, Henny
Moan. .

ARGENTINA

Official: “Rosaura A Las . Diez”
(Sono) (Rosaura at Ten
O'clock)

directed by Mario Soffici

with Juan Verdaguer, Susaria

Campos.

SPAIN

Official: “La Venganza” (Guiori)
(The Vengeance)
directed by Juan-Antonio Barr
dem

with. Raf Vallone, Carmen Se¬
villa.

GREECE

Official: “Fin De Credit’' (Finos)
(No More Credit.)
directed by Michael Cacoyan-
nis

with Elite Lambetti.

SWEDEN

Offiicial: “En Djungelsaga (San-
drews) (A Jungle Saga)
written and directed by Arne
Sucksdorff. *

Invited: “Naera Livet” (Nordisk)
(Near Life)

directed by Ingmer Bergman
with Bibi Anderson.

SWITZERLAND

Official: “Visages De Bronze)
(Luzuy) (Bronze Faces)
directed by Bernard Taisant
with Jacques Bondon.

Russia Floods
Vancouver Test’

Vancouver, April 29,
Russia is way ahead and Canada
nowhere in the tally of feature film
entries to the theatrical aspects of
Vancouver’s initial international
fest, which debuts at the Vogue
here, Aug. 4, and though film ad¬
missions ‘ office was technically
closed April 15, tardy submissions
are still being accepted “for quite
* while” said fest officials

Sole American feature film here
Is “Miracle in. Manhattan,” and
Canada is depending, on documen¬
taries from National Film Board,
and others, but no \ Canadian sub¬
missions have yet reached the*. fest.

(Continued on page 16)- * *

1 Official: “La Caleta Olvidada"
(Arauco) (The . Forgotten.
■ Creek'). ...

directed by Bruno. Gebel
! with Juan Solas.. • ..

HUNGARY

Official: “Vasvirag” (Hunnia)

(Iron Flower ) *

. .directed by Janos Hersko .
with Mari Torocsik, -Zolton Var-
konyi.

Official: “Osmy. Dzieri Tygodnla”

< Polski), (The Eighth Day Of
. the Week) ...
directed by. Aleksandef Ford
.: with Sonia Zieniarin Zbigniew
Cybulski. .

" RUMANIA

Official: “Ciulinii Baraganuliii”-
(Bucaresti) (Fools of Bara-
• gan)

directed by LOuis Daquln
with Nuta Chirlea, Ana Vla-
desco.

Official: “Letiat Jouravly” (Mos-
fllm) (When the Storks Pass);
directed by Michael Kalatozov

.. with Tatiana Samilova,. Alexis
Batalov.

GREAT BRITAIN

Official: “Orders to Kill”# (Lion)
directed by Anthony Asquith
with Paul Massie, Irene Worth.

WEST GERMANY

Official: “Das Wirthaus Im Spes-
sart” (GMBH) (The Inn in
Spessart)

directed by Kurt Hoffmann
with Liselotte Pulver and Carlos
Thompson.

CZECHOSL A VAKIA

Official: “Zizkovska Romance”

(Czech )• (A Suburb Romance)
directed by Zbnynek Brynych
with Jiri Vala, Renata Clarova.

Invited: “Liberte Surveille”

(Czech) (Provisional Liber-
. ty)

' directed by Vladimir Voltchek
and Henri Aisner
with. Robert Hossein, Marina
Vlady, Rene Lefevre/ This Is a
Czech-French co-production.

Official: “Paras Pathar” (L. B.
Film) (The Philosopher’s
Stone)

directed by Satyajit Ray.

Invited:. “Pardesi” ; (Stranger)
(Naya Sansar) .

directed by K. A. Abbas and S.
Pronin.

This is an Indian-Russian copro¬
duction,

( Austria's entry *‘Sissi, Years of
Destiny ” (Erma) was yanked when
it 'was shown at Brussels this week.
It was the third episode in a popu¬
lar series on Franz Joseph dnd his
wife, the Emporer and Empress of
old Austria.

Fest now has 29 countries par¬
ticipating with 26 features and 30
shorts.)

Cannes Taking Note Of
Telepix, Too; Meetings
Of Federation as Usual

Cannes, April 29:

Contributing to the rising stat¬
ure of the Cannes film festival, and
rounding out the number of activi¬
ties running parallel with the
event this year, will be interna¬
tional meetings and specialized ex¬
hibitions.

Outstanding among the latter
will fee the first television film
competition, the winning picture
to cop the . Eurovision Prize.
Screenings will run from May 10
to 14 with 33 films from 10 coun¬
tries entered. Among the competi-.
tors will be the U. S:, West G€r-
i. (Continued on page 16) •

TI RED PICTURES^ — B Soviets Like ‘Karamaiov

By GENE: MOSKOWITZ

'• Cannes.. April 29.

Cannes Film . Festival, which will
be having its 11th annual waltz
around starting this Friday (2)
evening (erids May 18» will have
fewer films, and, on the advance
dope, better ones. That, has been
a problem of the past about which
the festival powers have exercised
concern: *

Whether Cannes; can count on the
actual physical. presence of the
many star names bandied about
in advance remains to be seen: Ex¬
perience teaches skepticism. There
is in particular the question-mark
oh the Americans, most of them
nowadays being . freelance and.
time-conscious. The photograph¬
ers Who flock to these events are
hot for the sex queens from Holly¬
wood, but few have condescended
in recent years.

Cannes festival chief Robert
Favre Le Bret has wished especi¬
ally to prevent, smaller nations
from palmi/ig off native films of
less than artistic. stature, helping
the Felease, perhaps, but not Can¬
nes.

Le Bret somewhat miffed the
Motion Picture Export Assn, when
he Invited 20 th Fox’s “The Long,
Hot Summer’' over the three other
MPEA possibilities of “Desire Un¬
der the Elms”. (Par), “The Old
Man and the Sea” (WB) and “The
Goddess” (Col). “Desire” final¬
ly got the third nod for the Yanks
after “The Brothers Karamazov”
(MG) was accepted as the official
Yank entry.

. 20th has long operated lone wolf
at festivals and scored again. Yank
budget for Festival particular is
around $10,000, way below other
production countries who dispense
costly folders, film books, etc, to
cash in on the great press coverage
centered here every day for 18
days. Over 600 accredited corre¬
spondents are ! expected this time.

Le Bret has gotten a 27% bud¬
get Increase for the festival ad¬
ministration but rising hotel costs
and salaries (more personnel to
smooth out the actual physical
running of the fest) have eaten
this up. He feels 'that money is
still a Cannes’ major problem.
Budget this year Is $167,500.

. The quest for the quality product
(Continued on page 18)

j BRUSSELS EXPO FILMS

‘Old Man and Seat’ and ‘Goddess’
j From States

j “The Old : Man and the. Sea,”
S starring Spencer Tracy and release
| by: Warner Bros.,, and “The God-
; dess,” starring Kim Stanley and
J released by Columbia, have been
| accepted as the official U. S. en¬
tries at the Brussels film festival.

The Brussels committee has also
selected Metro’s “Raintree Coun¬
ty," starring Elizabeth Taylor and
Montgomery Clift, as the third
,U S. entry.

The/final American selections
for the Cannes festival which starts
this week are. "The Brothers Kara¬
mazov,” “Desire Under the Elms”
and “The. Long, Hot Summer.”

Gratifies Pros
At Cannes Fest

Cannes, April 29.

Pointing to the fact that virtu¬
ally all members of the Cannes
film festival jury this year have
film backgrounds, observers are
hopeful that this may lead to more
mature and well-considered prizes.
Last year, a lay jury handed out
several unpopular prizes and
earned itself a good deal of crit¬
icism.

Composition of the jury Is im¬
portant, and if the members of the
curtent panel can avoid fest, diplo¬
matic. and industry pressures, they
may well come lip with popular
awards. .

Jury is international, combining
four Frenchmen and seven, for¬
eigners: Its composition Is a fol¬
lows:

Marcel Achard, playwright, film
(Continued on page: 94)

Danton Walker's Guide Books
Inc. has been authorized to conduct
a publishing business in New York.
Jacob Padawer, was filing attorney
at Albany,

Doing the Cannes-Can

Cannes, April 29.

The Cannes Film Fest starts Fri. (2) but already Gilbert De Gold¬
schmidt, a young pic producer, has snared world rights for the Swed¬
ish “En Djungelsaga” (A Jungle Saga) made in Agascope and Techni¬
color in India by Arne Sucksdorff. A lyrical, poetic tale of man arid
nature, and how a myth grows via one man’s fight with a marauding
leopard, this also tees, off the: fest to be followed by a White tie party
thrown for visitors by the Festival and City of Cannes . . . Marc Spie-
gle now Hecht-HHl-Lancaster rep abroad, is reported seeking U.S. rights
for “Saga” by De Goldschmidt who says he is holding out until he
talks to all the U.S. indie distribs expected at Cannes, such as Jean
Goldwurm, Ed Kingsley, Richard Davis, Cy Harvey, Ilya Lopert .
The growing international aspect of iriotion pictures is noticeable by
the mixed nationality of casts ... Czech entry “Provisional Liberty”
has French thesps Robert Hossein and Marina yiady . . . the Hispano
entry, “The Vengearice,” includes Raf Vallone from Italy v , . Po-
land's “The Eighth Day of the Week,” numbers German player Sonia
Ziemann ... the Yank “The Brothers Karamazov” (M-G) has Swiss
miss Maria Schell and Anglo lassie Claire Bloom . . .. Martirie Carol
comes in with the French contingent fresh from a *pic stint in an Ang-
la-American pic .“The Phoenix” CUA) which she just finished in West
Berlin under Robert Aldrich’s direction . . . The Rumanian entry “The
Fools of Baragari” has a French leftist director Louis Daqiiin ... More
fest personnel are expected to ease fest workings; this year with more
efficiency and less ducat troubles ... .

Second Swedish entry “Naera Livet" (Near Life) concerns three
pregnant women *and their personal dramas of childbirth, while Rus¬
sia’s “When the Storks Pass” is not about maternity but love . , . Mo¬
tion Picture Export Assn, rep, Fred Gronich, could not find a house
near enough to the fest so he will hold court office and living quarters
in the Carlton Hotel . . . . Official Yank entry “The Brothers Kara¬
mazov” (M-G) unspools May 11 at night. The American, party will pre¬
cede it in the afternoon. Only other Yank pic showing set is “Desire
Under the Elms” (Par) for Sunday afternoon (4) .

Two of Hollyw'ood’s three entries at. the Cannes film fest star for¬
eign personalities. “Brothers Karamazov” has Maria Schell and “De¬
sire Under the Elms” offers Sophia Loren. Miss Schell, incidentally,
is being claimed by four countries. The Swiss say she’s Swiss, the Ger¬
mans say she’s made her success in German .films, the French point to
“Gervaise” and several other French pictures the actress has made,,
and nQW r the Americans are in the act too.

► Cannes. April 29.

i It looks like clear political skies
for the upcoming Cannes Interna¬
tional Film Festival, which starts
to unspool here May 2 and runs
through May 18. Rundown of en¬
tries indicates that, with the ex¬
ception of some war films, none
bear down on controversial polit¬
ical issues that could set tempers
flaring.

Still, diplomatic hides being sen-
i.sitive and producers touchy, some
; minor scuffles could still take
i place. Were it to stretch a point,

; Russia might conceivably object to
, the official American entry. Metro’s
| “Brothers Karamazov.” And France
[ could take: offense over Britain’s
; “Orders to Kill.” But it seems un-
; likely.

One possible source of friction
is the Polish entry, “The Eighth
Day of the Week,” which is tech-
riically a coproduction between Po¬
land and West Germany, blit was
made primarily by the Poles. It has
a German star, Sonia Ziemann.
Due to the lack of trade accords
between West Germany and Po¬
land, the former denies the pic¬
ture coproduction status. Since the.
film is entered as a Polish release,
how r ever, there should be no trou¬
ble on . that score.

The Soviet entry,. “When the
Storks Pass,” is a love story sans
propaganda, and the other war en¬
tries—from Norway and Czecho¬
slovakia—aren’t expected to hurt
anyone’s feelings.

Under the fest rules, the admin¬
istration has the right to reject
entries deemed likely to offend
other participating nations or con¬
taining propaganda.

Brussels Expo
Cavalcade of U.S.
‘Great’Features

A cavalcade of great American
pictures from pioneer Hollywood
to date, selected in cooperation
with Richard Griffith, curator of
the film library of the Museum of
Modem Art, starts tinspoolirig at
the Brussels Fair June 12 in the
U.S. Auditorium-Theatre as follows:

“Life of an American Fireman,'*'
directed by Edwin S. Porter, 1902.

“The Coward," directed by
Thomas H. Ince, 1915. .

‘‘Intolerance/’ D. W. Griffith.
1916.

“The Mark of Zorro’’ (Fairbanks
Sr.), 1920,.

“Greed,” Eric Von Stroheim.

1923.

“Sherlock Jr.” (Buster Keaton)

1924.

“Hallelujah,” King Vidor, 1929.

“Horsefeathers” (Marx Bros.),
1932.

“It Happened One Night,” Frank
; Capra, 1934.

) “The Lady Eve,” Preston Sturges,
j 1941.

‘‘Meet Me In St. Louis” Vin¬
cente Minnelli, 1944.

! “Best Years of Our Lives,” Win.
Wyler. 1946.

“My Darling Clementine,” John
Ford, 1946.

“Treasure of Sierra Madre,” John
Huston, 1948.

“Louisiana Story,” John Flah¬
erty, 1948.

“High Noon,” Fred Zinnemann,
1952.

British Columbia Film
For Theatrical Release

Vancouver, April 29.

: Parry Films’ “The Tall Country,”
a 30-minute British Columbia
“travelog” in color, will be re-
i leased for theatrical showing on
; May 8, by National Film Board,
i Fijm was bankrolled by British
Coluiribia Centennial committee,.
and filmed by O. H. Boradallle,
local carrieraman. Film will be one
of the entries in the (Vancouver)

1 film festival.

« FILM BE VIEW* PHiMEVY

Wednesday, April SO, 1950

1'en Norik Frederick

(CINEMASCOPE)

John O’Hara's novel. Cary
Cooper having a bitter-sweet
romance. Mostly well done tale
of the disintegration of a gen¬
tleman who could protect
neither himself nor those he
loved.

20th Century-Fox release of a Charles
Biackett production. Stars Gary Cooper.
J)iane Varsi. Suzy Parker. Co-stars Geral¬
dine Fitzgerald. Tom Tully. Features Ray
Strichlyn. Philip Ober, John Emery. Stuart
Whitman. Linda Watkins. Barbara Nichols.
Directed and screenplayed by Philip
Dunne after John O'Hara’s novel. Camera,
Joe MacDonald; music, Leigh . Harline.
conducted by Lionel Newman; editor;
David Bretherton. Previewed in N. V.
Projection Room, April 23. '58. Running
time. 102 MINS.

Joe . Chapin . ..
Ann Chapin ...
Edith Chapin ...
Joby Chapin ....

Slattery.

\ote Drummond

... Gary Cooper,

__.... Diane Varsi

Geraldine Fitzgerald
....... Ray Stricklyn

......... Tom Tully

. SuZy Parker

Charley Bongiorno . .. ..-. Stuart Whitman
Lloyd Williams ......... . . Philip Ober

Arthur McHenry Jess Kirkpatrick

Dr. English Joe McGuInn

Paul Dohaldon .. John Emery'

peg Slattery .. Linda Watkins

Accenting the positive firSt, “Ten
North Frederick” is. a fairly inter¬
esting study of a man who is the
victim of his own virtues. The aver¬
age filmgoer ought to find this
tale-with-a-thesis absorbing diver¬
sion. After that it may be stated
that because of the psychological
intricacies involved the screen tell¬
ing sacrifices detail and explanar
tion at some loss to audience satis¬
faction. ,

The {politics section has been so
foreshortened and telescoped as to
be puzzling. The question of
Whether the protagonist actually
entertains the dream of the presi¬
dency or jollies his wife on the
point is never clear. And it is cru¬
cial to conviction. Joe Chapin
(Gary Cooper) is a regional lawyer,
rich but not apparently otherwise
distinguished. Most of all he is a
gentleman and from this fact flows
his troubles. The fantastic unreality
of a White House ambition.goes un-:
explained save in terms of an
aggrandizing wife and leaves the
Whole beginning of the film oddly
conflicted, since the modesty char¬
acterization is fighting the vanity
of the ambition, which. doesn’t fit
as screenplayed.

Though well acted Tom Tully's
party politician is a main contribu¬
tion to audience wondering, about
motives, which are not stated nor
shown if occasionally hinted. Does,
he personally pocket the $100,000
given him to promote the hero’s
wish to be, like his grandfather,
lieutenant-governor of the state, or
does he share the money with his
cronies, or divert it to party uses?

Curiosity is aroused but not sat¬
isfied on this and other important
plot points. Tully seems motivated
by a private malice against the
“quality" and “family” of the fat
cat. He may have a professional’s
detestation of a well-bred amateur.
Only one oblique line of dialog in
reference to himself as an Irish
politician gives the clue. Hence the
audience is not prepared adequate-!
3y, does not quite get the full im- !
plication of the subsequent double-
cross.

The vaguest part of the screen
version is the home town attitude
toward the hero although at his
150th birthday party he fcs twitted
by a philanderer with being a dull
and slow fellow. Nonetheless the
stoiy gets on and after his. series
©f disillusionments, Including his
beloved daughter’s forced mar- j
riage, subsequent iniscarriage, an- j
pullment and leaving home, the!
lawyer moves to his bitter-sweet I
romance in New York with a
younger woman. Gradually the cen- I
tral figure becomes more fully
dimensioned and the thesis comes
across that he has suffered because I
he cannot take advantage of people ;
but is himself much put upon.

Told in flashback, the stq r ry opens
at the 1945 funeral of the lawyer
and shows the hypocrites gathered
afterwards in his home. The great¬
est hypocrite of all is the widow,
played with iceberg selfishness bv
Geraldine Fitzgerald. It could open
a new gamut of formidable screen
females for her. At the payoff the
G.I. son tells off the company, in
his cups, and breaks cbmpletelv
with his mother. Ray Stricklvn
makes this boy stand up and out..

The Charles Brackett production
obviously serves a variety of pur¬
poses. First the John. O’Hara book
is a pre-sold value by a name au¬
thor. Then the main character is
sympathetic to and tailored for an
aging star and a sad September
romance is integral to his situation
just as his. being too considerate
makes him send the girt away,
though she wishes to. stay on aiiv
terms. Finally “Ten North Fred¬
erick” suitably showcases two 20th
Century Fox actresses being up¬
built, Diane Varsi and Suzy Parker:

Few will be inclined to vote Suzy
Parker a great actress, or a pros¬
pect to be, but after the wooden
maiden display she gave opposite
Cary Grant in “Kiss Them for Me”

it la possible te report that in her
present wort If Hit difference be¬
tween t breathing human body
with eyts that move and a store
window mannikin. Knowledgeable
coaches have been busy unlearning
her everything taught at Harper’s
Bazaar. She is actually quite like¬
able here.

Pans will probably be further en¬
thused about Mis* Varsi : who had
her, big major credit recently via
“Peyton Place.” Here she is the'
daughter of an old nativist snob
family who falls in love with, an
upstart jazz trumpeter, born a
Catholic and considered a bum by
the cruel men, the gentlemanly
father standing by, who break- up
her marriage and break her heart
in. the process. Stuart Whitman
makes the jazzbo coirie real In lim¬
ited footage.

Leigh Harline’s score, kept prop¬
erly neutral by Lionel Newman,
fits mood and never intrudes^and
the same compliment may be paid
Joe MacDonald’s camera , work: It
is hard to visualize just what kind
of a town it is that has a house like
Ten North Frederick but it is not
to be supposed that many will no¬
tice that detail of art direction
(Lyle R. Wheeler and Addison
Hehr) nor wonder where the two
career girls living in New York
found that sumptuous flat in which
they reside.

With the mental reservations on
story detailing previously, men-
[ tioned, “Ten North Frederick” has
[ many points of interest arid appeal,
l it is possibly the best job of acting
: Gary Cooper has dorie in a, very
j long time and as an armpiece Miss
I Parker is far more plausible for
j him than Audrey Hepburn. :

! By the time the story is played
out the thesis makes sense—Joe
Chapiri has indeed, been hopelessly
handicapped In life by being a gen¬
tleman. He could never take ad¬
vantage but others could exploit
him. Out of defects, born: of', his
gentleness and basic decency, he
comes to disiritegratiori. It is con¬
vincing in the end arid in Cooper’s
performance, arid it is also sad.
This perhaps is proof that Dunne
has flown free of the obscurities
in the emasculated political seg¬
ment of the story. Land:

(Gang War

Story has interest; production
about average; should do nicely
lit filling out the bill.

Hollywood, April 25,

Twentieth-Fox release of a Regal Films
production. Stars Charles Bronson/ Kent
Taylor; Jennifer Holden, John Doucette:
with' Gloria Henry, • Gloria Grey. Barney
Phillips.'. Ralph Manza. George Eldredife,
Billy Snyder. Lyn Guild. Dan Simmons,
Jack.. Reynolds. Jack Littlefield. Larry
Gelbmann, Shirle .Haven. Ed Wright., Pro¬
duced. .by Harold E. Knox. Directed by-
Gene Fowler. Jr. Screenplay by. Louis Vit-
tes: from the novel, “The. Hoods Take
Over," by Ovid Demarls; camera. John
i M. Nickolaus Jr.; film editor, Frank.

■ Baldridge; music: Paul Dunlap. Previewed
; April 23. *58. Running, time, 75 MINS.

; Alan Avery ............. Charles Bronson

■ Bryce Barker ...:.... •. Kent Taylor

Marie -Jennifer Holden

| Maxle Matthews ......... John - Doucette

j Edie Avery : .............; Gloria Henry

Marsha Brown ..............Gloria Grey.

Sam Johnson ............ Barney Phillips

! Axe. DUncan : ..:. .. Ralph Manza!

Sgt. Ernie Tucker...George Eldredge

Mr. Tomkins .—.......... -Billy Snyder:

Joe Reno .................. Jack Reynolds.

Bob Cross-............ Dan Simmons

Little Abner ..... , . . Larry Gelbmann

Johnny ,.. :V,. ...... Jack Littlefield

Henchman No.T........... Ed Wright

Nickl .........:. . Shirle Haven.

The stock characters that might
take part in a. gang war—^the “big
boss,’’ the dumb dame, the punch-,
drunk fighter, the “bought” cop,
and the gangland attorney—take
parts in “Gang War,” a Regal pro¬
duction that holds up as a bang-
bang opus with more than enough
excitement for.. a second-feature
life. ' -

There’s another character, too,
and though he’s been seen before;
he still perks up interest. He’s
a high school mathematics teacher
who has the: misfortune of being
eye witness to a gangland murder.
At first, he wants nothing to do
with the affair, then Is shamed into
testifying. In the fracas, he’s as¬
saulted, his wife is killed, the “big
boss’ shrinks, the dumb dame is
murdered, the punchdrunk fighter
is mauled, the "bought” cop is
fired, and the gangland attorney
goes straight and is eradicated.

Charles Bronson, in underplay¬
ing his role of the teacher, keeps
a sympathetic interest centered on
himself. As the boss, John Dou¬
cette turris tn an excellent per¬
formance. Kent Taylor, as the at¬
torney, is fine, and Jennifer Hold¬
en as the dumb dairie is sexy to be¬
hold. As the teacher’s wife, Gloria
Henry does* well in a part that is
too small, to allow much excite¬
ment.

Gene Fowler Jr., directed, arid
his work seems- quite capable. The
Harold E. Knox production shows
infrequent signs of low budget
but manages to appiedr attractive
for the most part. Screenwriter
Louis Vittes, despite the stereo¬
typed characters, penned the ; * ipt
with a proper tone. Rem . : .

. This Angry Age //•

(TECHNIR AMA-TECHNICOLOR)

Somewhat blurry story against .
interesting backgrounds, and
photographed with stresson :
scenic values. .Cast names—
Silvano Mangano,. Anthony
Perkins, Richard Conte and Jo
Van Fleet—ought to help, but
still only a so-so bet.

Columbia release of. Dino De Lauren-
tiis production. Stars Silvano Mangano,
Anthony Perkins, Richard Conte and
Jo Van Fleet; features Nehemiah Persoff,
YVonne Sanson. Chu Shao Chuari, Guido
Celano. Alida Valli. Directed .by Rene
Clement. Screenplay, Irwin Shaw and
.Clement; from novel; "Sea Wall,” by
Marguerite Duras: camera (Technicolor)
Otello Martelli; music, NinoRota; songs,
VUh-Huh," by Leroy Kirkland and Billy
Dawn, "Ya Ya Yaby. Alvy West, “One
Kiss from Heaven" by- A. Romeo and
Sam Coslow and "Only You" by Ram-
Rand. Tradeshown in N.Y. April 23 '58.
Runing time 111 MINS.

'.(Following cast list-Is Incomplete, pro¬
ducer Dine De Laurentiis not halving
made the full rostor available* according
to Columbia In Ntw York).

Joseph ...... Anthony Perkins

Suzanne ,............... Silvano Mangano

Michael-Richard Conte

Madame Dufresne . Jo Ann Fleet

Albert Legros .. . .. Nehemiah Persoff

Yank arid non-Yank interests,
mainly Columbia arid Italian pro¬
ducer Dino De Laurentiis, have
joined in an enterprise obviously
packaged with a view to the world
market. The product is. an adapta¬
tion of the Marguerite Duras novel,
“The Sea; Wall/’ is set on the coast
of French Indo-China, and actual¬
ly was Tensed iri Thailand:

It’s apparent that De Laurentiis
went. for a good-sized budget in
laying the backgrounds for. “This
Angry Age,” which, incidentally, is
a title less apt than Miss Duras’
original. Indeed, it's likely to be
construed as having kinship with
the relatively new literati mood
.from Britain, whereas the picture
is timed at: pre-war.

The reviewer . (and the viewer)
Can only guess at what went on:
in the transposition of the book to
the screen but it appears. likely
that De Laurentiis and Rene Cle¬
ment, . latter having called the di¬
rectorial shots, placed so much
stress on “character development”
that the plot ' was largely over¬
looked. Film abounds in somber
atmosphere and sensual situations
but the story at times is out of
focus. -

It’s a yarn about a widow, Jo
Van Fleet, who has built tip waste¬
lands in the Oriental area to a
productive rice field and seeks to
protect this from the menacing sea
with-a dike made of palm logs.

. Her aides are her children,
daughter Silvano: Magnano. and- son
Anthony Perkins. Left uncertain
is Why Miss Van Fleet and her
'-family' are on. this unlikely loca¬
tion in the first place and how
Perkins,: who looks strictly from
Midland, . U.. S; A., and Miss Man¬
gano, obviously. of Latino extrac¬
tion;. would be paired as brother
and sister.

And The behavior of these two
is so suggestive of incestuous de¬
sire that “Angry . Age” . ought to
score well iri what Sindlinger calls
“talk about” but as displayed
herein such ,r situation seems
reached out for, and doesn’t have
a rightful place in the Story. A
crawl dance they do,, for example,
has them performing like. a couple
on romantic hop.

Dramatic pivot. is a break in. the
dam that: comes - just as Richard
Conte enters. He’s a government
agent out to force Miss Van Fleet,
her family and the natives sup¬
ported by the rice field from, the
treacherous area, an. objective
which he. abandons upon, “discover¬
ing” Miss Mangano; A cement dike
would solve •verything, he decides.

Second romance Is introduced as
Perkins,: running away from his
family, encounters Alidri ; Valli iri
a town film; theatre. They hit the
bistros along with her male coin-
panion, who’s: constantly on a
binge:

i Still*" another, aside has Nehe¬
miah Persoff, who while seeking
to buy out Miss. Van Fleet’s proper¬
ty at the behest of his father,
makes some clurrisy propositions
to Miss Mangano, including one
request that he might see her tak¬
ing a shower.

The cast, which also, includes
Yvonne Sanson,- Chu . Shao Chuan
and Guido Celano,. is in good, cine¬
matic company with the photo¬
graphic work (filming is in Techni-
rama and Technicolor), particularly
the: expert handling of the scenic
detail arid the exciting flood scene.
But the script by Irwin Shaw and
Ciement srieriis to have been mis¬
managed so far as gritting story
on screen is concerned. Thus, per¬
formances can only be rated as
fair':

“Angry Age” has its values;
clear-cut plot organization might
have given it distinct iori.

Music is good and' of the four

songs, “One Kiss Away from
Heaven,” as .sung by Perkins,
sounds as though having, a fair-
enough chance on its own. Editing
should be sharper, the 111 minutes
of footage heing excessive. Other
technical credits competent.

Gene.

The Light In the Forest

(COLOR)

Pre-Revolutionary tale of boy
raised by the Indians. Good .
b.o. prospects for family and
general situations.

Buena Vista release of. a Walt Disney
production. Starring Fess Parker. Wen-
dell Corey,- Joanne Dru. James MacArtbur;
co-starring Jessica Tandy. John Mclntire,
Joseph Calleia, Rafael Campos, and in¬
troducing Carol Lynley. Directed by
Herschel Daugherty. Screenplay; Law¬
rence Edward Watkin; from the novel by
Conrad Richter; camera,. Ellsworth Fred¬
ericks: music, Paul Smith; editor, Stanley
Johnson. Previewed in Hollywood, April
25. *58. Running time. *3 MINS.

Del Hardy . Fess Parker

WilSe Owens .. Wendell Corey

Milly Elder ................. Joanne Dru

Johnny Butler ........ James MacArthur

Myra Butler ......._... Jessica Tandy

John Elder. ..John Mclntire

Cuyloga .;. Joseph Calleia

Shenandoe Hastings.. Carol Lynley

Half Arrow .Rafael Campos

Harry Butler...Frank Ferguson

Niskatoon . . ..... Norman Fredrjc

Kate Owens- -... Marian Seldes

Cbl. Henry Bouquet...... .Stephen Bekassy

George Owens. Sam Buffington

Not for the black leather jacket
trade, Walt Disney’s “The Light in
the Forest” is a good picture for al¬
most anyone else, with the same
wholesome adventure qualities that
distinguished “Old Yeiler.” Like
most Disney productions, it is pas¬
toral in quality, almost fable-like
in its gentle approach to some ba¬
sically bitter situations, but it is
well-paced, has capable acting and
a brace of marquee names, plus
wide screen and Technicolor.

Lawrence Edward Watkin’s
screenplay is based on Conrad
Richter’s novel, set in the pre-Rev-
olutipnary days. Apart from its
conscious avoidance of violence, it
has a salutary lesson in tolerance.
The theme is riot preached, but its
meaning is inescapable; and it
gives depth to a-story that would
otherwise seem too placid.

Disney’s production, directed by
Hefschel Daugherty; is notable on
several counts, one being that it is
about the Delaware Indians, an
Eastern tribe, different from the
usual Indians encountered these
days. Since they Were a .morri col¬
orful and picturesque tribe thari
some of the Plains Indians, it
makes for good background and
plot development.

Jamris MacArthur is the white
boy who has been kidnapped by
the Delawares and raised as . the
son of chief Joseph Calleia. As
part of a treaty, between the In¬
dians and the British Colonial
Forces, all such hostages are to be
returned, and .MacArthur is re¬
luctant and recalcitrant in making
.the change.. He is received with
understanding by Fess Parker, as
the chief intermediary between In¬
dians and white, but his new life
is_ made harder by Indian-hater
Wendell Corey. He runs away and
attempts to become’ again the In¬
dian he always wished to be, but
he eventually comes back-to live
among his own people, haying
learned there are bad Indians as
Well as good? and love among the
white peqple as well as hate.

Although Fess Parker, Wendell
Corey and Joanne Dru are the
leading adult players in “The
Light In The Forest,” and they oc¬
cupy a large portion of the foot¬
age, the story, is essentially one for
young-people. Parker is capable as
the-man understanding of both In¬
dian and white life, and Corey is
Strong as the villain of the piece.
Miss Dru is attractive as Parker’s
romantic opposite. The most at¬
tractive portions of the picture, ,
though, are those in which Mac¬
Arthur/- makes his difficult way,
and particularly in the love scenes
between MacArthur v and Carol
Lynley, a real find. Daughrirty’s
direction is especially perceptive
in handling the young lovers, awk¬
ward and touching. The support¬
ing cast is stforig with Jessica
Tafldy^ John Mclntire, Rafael
Campos and Calleia. Marian Seldes
and Norman Ffedric also contrib¬
ute notable, performances.

Ellsworth Frederick’s photogra¬
phy captures the feeling of the Ar-
ca diart land and its people, mesh¬
ing the Ohio River locations and
the authentic back lot scenes.. Carr
roll Clark’s art direction, with set
decorations by Emile Kent and
Fred McLean, is richly authentic
whether in Indian teepee or set¬
tler’s cabin. Music by Paul Smith,
with evocative orchestration by
Franklyn Marks, is first-rate as
are the songs by Gil George, Law¬
rence Edward Watkin and Paul
Smith. Editing by Stanley John¬
son and sound by Robert O. Cook
and Dean Thomas,, are both ex¬
cellent,- .

The Left Handled Gnn

Overlong but super-charged
study of Billy the Kid with
special teenage appeal. Fred
Coe’s maiden production.
Good b.o. prospects.

Auction.- s ** r * P £“l Newman; co-star*
LIU Milan. John Deboer, Hurd Hatfieldi
features James Congdon. James Best,
Colin Kelth-Johnston, John DiOrkes, Bob
Anderson. Directed by Arthur Penn.
Screenplay, Leslie Stevens; based on a
teleplay, "The Death of Billy, the Kid,"
by Gore Vidal; camera, J. Peverell Marley:
music, Alexander Courage; editor, Folmar
Blangsted. Previewed at the studio, March
27, ’58: Running time, 105 MINS.

Billy Bonney .....-... p au i Newman

Celsa .V.-.,..Ltta Milan

Moultrie - ............... Hurd Hatfifld

Charlie Boudre ......-James Congdon

Tom Folliard ......... James Best

Turiistall ...
McSween ...

Hill ..

Moon .......

Joe Grant

Saval....

Ollinger_

Bell ...

Maxwell :. ..
Mrs. Garrett
Brady. ... .
Mrs. Hill ...

............ James ness

Colin Keith-Jehnston

... John Dierke*

........... Bob Anderson

..:..:,.. .. Wally Brown
........... Ainslie Pryor

........ Martin Garralaga

.... • Denver Fyie •

............. Paul Smith

. .... Hestor Paiva

.. Jo Suiiimers

'.. Robert Foulk

Anne Barton

“The Left Handed Gun” is an¬
other look at Billy the Kid, prob¬
ably America’s most constantly
celebrated juvenile delinquent. In
this version, from Warners he’s
Billy, the crazy, mixed-up Kid.
It is a motion picture bow for tele¬
vision producer Fred Coe and di¬
rector Arthur Penn, and their pic¬
ture is a smatt and exciting West¬
ern paced by Paul Newman’s in¬
tense portrayal of the Kid. There
is plenty of action for western
buffs and the added value of a
psychological story for general ap¬
peal.

Leslie Stevens’ screenplay is
based on. a teleplay by Gore Vidal
that was called “The Death of Billy
the Kid.” The action is concerned
with the few events that led up to
the slaying of the Brooklyn boy by
lawman Pat Garrett. Stevens em¬
phasizes the youthful nature of the
desperado by giving him two equal¬
ly young companions, James Best
and James Congdon. The three
team after Newman’s mentor, cat¬
tleman Colin Keith-Johnston, is
shot by a crooked officer of the
law. Newman is determined to
avenge the cattleman’s death, and
the plot becoxries a crazed crusade
in which Newman, Best and Cong-,
don are all killed, the death of a
badman and the birth of a legend.

Stevens’ screenplay makes use of
Billy’s affinity for Mexican girls
for what love interest there is, but
not much is needed, just eriough to
leaven his character. The best parts
of the film are the moments of
hysterical excitement as the three
young desperados rough-house with
each other as feckless as any inno¬
cent boys and in the next instant
turn to deadly killing without-flick?,
ing a curly eyelash.

Although this is Penn’s first pic¬
ture. he shows himself in command
of the medium, using motion pic-
‘tiire technique and advantages,
such as in a wild house-burning,
that are not available elsewhere^
to Their fullest Value.

Newman dominates the picture
but there are excellent perform¬
ances frorii others,; including Lite
Milan in a dimly-seen role as his
Mexican girl friend, John Dehner
as the remorseless Pat Garrett, and
Hurd Hatfield, a mysterious com"
mentator.on events. James Cong¬
don and James Best stand out as
Newman’s deadly playmates, and
others who etch smaller but im¬
portant portraits include Keith-
.Johns ton, John Dierkes, Bob An¬
derson, Wally Brown, Ainslie Pry¬
or and Martin Garralaga.

. J. Peverell Marley’s photography
is top-notch, aided by Folmar
Blangsted’s editing, in keeping the
pace and tempo of the picture swift
and varied. 1 Alexander Courage’s
music is helpful as is the sound by
Earl Crain Sr. Poire.

Fort MassaerO

(COLOR; C’SCQPE)

Realistic. Apache vs. Cavalry
scrlper. Joel MeCrea toplines
for good b.o. return.

Hollywood, April 25.

, Umted Artist* release ef a Walter If.
Mirisch production. Stars Joel McCreat
costars Forrest Tucker, Susan Cabot,
John Russell. .George N. Neise. Directed
by Joheph Newman. Screenplay; Martin
N. Goldsmith; camera, Carl Guthrie)
music. Marlin Skiles; editor, Richard
Heermance. Previewed in Hollywood,
April 23. *5*: Running time, 80 MINS.

Vinson. .Joel MeCrea

McGurney - Forrest Tuckelr

Piute Girl .. Susan Gabot

Travis John Russell

Pawnee .. Anthony Caruso

Schnpbacker .... ..Bob Oaterloli

Colllhs .Denver Pyle

Pendleton ... George W. Neise

Moss . Rayford Barnes

Tucker . Guy Prescott

Moving Cloud:.... Lanry Chanc*

Charlie ...............Irving Bacon

Adele ................... Claire Carleton

•Piute Man ......... Frahds J. McDonald

Chief ..

‘Foidt Massacre,” .first production
.by the Mirisch Co. for United Art-
f-ists, is. an . off-be^t^we$tern that
(Conthitied dri'T>age ’ 94)

Wednesday, April 30, 1958

Novel s Hero Resembles James Dean?

A provocative and often shocking portrait of an actor of the
torn-shirt-leather-jacket school is presented by Walter Ross in
“The Imhiortal.” (Simon & Schuster, $3.50). There will undoubt-
dly be attempts to link Ross’ Johnny Preston with the late James : .
Deain since the author’s hero, a member of. the “shook-up” genera¬
tion, became more famous after his death than during his short
Hollywood career. . -

Ross’ Johnny Preston, about Whom, there develops cultist adu¬
lation after his death, is an unsavory opportunist whose only ob¬
jective is to advance his career. His qlimb up the success ladder is
revealed posthumously by the people associated with him during
his short lifetime. The story opens with an AP dispatch report¬
ing the stealing of Preston’s body from an upstate N.Y. cemetery
by a group of rioting teenagers. . Then follows accounts of Pres¬
ton’s life by a drama teacher, film pressagent, film starlet, Broad¬
way actress, a homosexual agent, a homosexual actor and a film
executive.

Although Ross does not clearly depict what make Johnny run,
he has nevertheless provided a fascinating insight of the short,
hectic life Of an actor who has an linusual appeal for the teen¬
agers of the present generation.

The book has already been purchased for a motion picture by
Metro and is being converted to the screen by Rod Serling. Ross,;
a former Warner Bros, publicist, is currently public relations di¬
rector of BMI. Although this is his first novel, he is well known
as a magazine writer of non-fiction articles. Holt.

Senate Committee Asks Easing Of

Balance Exit Cues Switch In 20th
Sales Setup; Timing StiD Fluid

Theatre Owners of America has4-
been notified that the Senate Se¬
lect Committee on Small Business
has requested the Small Business
Administration to revise its rules
so that drive-in theatres would be
eligible for Government loans.

Notification of the action Was
received by Philip F. Harling,
Chairman of TOA’S committee deal¬
ing with SBA matters, from Wiley
S. Messick, counsel for the Sen¬
ate committee. Messick also in¬
formed Harling of the start of
Senate hearings on a bill which,
if approved, would greatly increase
the possibilities of theatres to
secure long-term mortgage loans.

Recommendation of the Senate
committee to the SBA. came in re¬
sponse to a Harling letter to the
Senate group in March. The TO A
Official asked that existing SBA .
loan restrictions be revised so that
drive-ins, heretofore excluded, be
eligible for loans. At the same time,
Harling requested that the SBA
loan requirements be eased so that
more theatres, both conventional
and outdoor, be able to secure Gov¬
ernment loans in light of present-
day industry conditions and the
national recession.

Favorable SBA action oh the
drive-in request and adoption of
the Senate bill would go a long
way,. Harling indicated to accom¬
plish the specific recommendations
made by TO A in its March' memo¬
randum to the Washington solons.

The bill in question, introduced
by Senator Sparkman, Dem., Ala.,
would authorize the establishment
of national investment companies,
including banks and home mort¬
gage companies. These companies,
Harling noted, would be in a posi¬
tion to make long-term mortgage
loans of the type requested by
TO A. Under present regulations,
the SBA is restricted to short-term
loans..Hearings on the bill opened
Monday (21) in Washington.

Quotes White House

Federation of Motion Pic-
lure Councils, comprised of;
about 100 film groups across .
the country, has adopted a
resolution calling up “the
women of America” to patron¬
ize the “best in family enter-.
tainment.”

At a meeting in Cleveland,
commenting that President
Eisenhower has suggested that
the public buy the necessities
but spend wisely, Federation
rioted the number of “out¬
standing” pictures which are
on the market currently and
urged 'women to “help their
families to get more out of
life by going out to a movie.”

Waterloo, la., April 29.

In naming a nine-member “Citi¬
zens Committee for Reviewing
Printed Matter arid Entertain¬
ment” here. Mayor Ed. Jochumsen
said authority came from a 1924
city, ordinance: prohibiting “inde¬
cent behavior" and that probably
every town in the state has a simi¬
lar ordinarice that could be revived
and put to Use:; He said, “We
want to keep away front the word %
censorship. This is not a radical
group."

On the committee are the man¬
agers of two Waterloo theatres, the .
manager of a wholesale magazine
distributing agency, an educator,
two chdrchmen, two attorneys and
two other businessmen.

Mayor Jochumsen said the com¬
mittee will use two standards of
what is “obscene” or “licentious.”
For magazine, comic books, pic¬
tures and playing (sic) cards: The , ■
absence df. a second. class mailing *
permit. For films.: The absence of ; j
approval by. Hollywood’s own pro¬
duction code.. After the commit- J
tee’s first meeting last week the
mayor said; “publicity regarding
(the naming of) any material or
movies that might be found objec¬
tionable w'ould be a poor approach
because many people then would
want to see the objectionable
movie or read the objectionable
magazine.”

In March a delegation from the
Knights of Columbus went to the

LoewV Resumes Letouts

Loew’s Inc., which has held
the line for several months
now on personnel layoffs, is
apparently wielding the axe
.again on a level just below
the top echelon.

Exiting the company are.
two veteran executives who.
had been closely associated
with the company’s corporate
’ and financial activities—Mar- '
;vin Atlas, Loew’s assistant
. secretary, . and Charles H.
Phelan, the assistant treas¬
urer.

It r s understood that their
: duties will be * absorbed by .
William H. HarriSon, recently
named as comptroller to suc¬
ceed Jesse T. Mills who is re-
tiring. Both Atlas and Phelan
received four months Sever¬
ance pay.

Byrne: MG Yens
Its Old Chummy
Role Vs. Exhibs

Hollywood, April 29..
Official confirmation of Metro’s

K Retirement, of Harry Ballance,
20th-FoX‘s Southern division sales
manager, on Sept. 1 will set in
motion the long-blueprinted reor¬
ganization of 20th’s domestic ad¬
ministrative sales setup.

For one thing, it spells the end
of divisional supervision, with
Glenn Norris, who now bosses sev¬
eral divisions (including Canada),
and Martin Moskowitz. in Charge
of the East, to take on new titles as
exec assistants to Alex Harrison,,
the general sales manager. Exact
timing of these changes has not
been set.

For another, it’s likely to see a
reduction in the number of district
managers, though there’s been no
decision to date as to how' deep the
cut will go here. Original plan, now
abandoned, w'as to eliminate the
district heads altogether. Changes
on that -level are being held in
abeyance. J '

. As part of this overall stream¬
lining decided _on by Harrison
many, months ago.-hiore autonomy
mil go to the field. Also, Harrison
plans to strengthen the sales or¬
ganization via the. addition of sales¬
men, it’s understood. 20th has no
intention* of shutting down any of
its branches. It’s got plenty of
product to keep' its distribution
channel filled. Furthermore, the
company maintains that it’s ship¬
ping .film cheaper than any iof its
competitors and at virtually half
the rate of those who’ve turned
over their shipping to outside
agencies.

City council and requested that new policy to regain its status as The whole, reorganization plan,
the committee be set up. It was the “friendly company” was given foreshadowed in Variety several
' said that the French import, "And here bv John P Rvrnp nn the months ago, was to have been aired
God Created Woman” ( which was Coast for the first time since he followil *g the 20th district manager
showing at a local theatre), "was burnedthe oost of^ salirchief meeting ln Gotham last week,
a prime reason why this came to a Byrne declared that Metro is out However, at the last moment, plans

a prime reason why this came to a iJS*''dedarea'uiiit'Metro’ is' oUt ft"*

head. to woo the Whihitor and ic Hetpr were changed and disclosure of tha

The Mayor has also said, “We’re m i ned to eliminate any sales oolicv P lanned changes was held in abey-
anxious to keep this from being a the theatreman may think is unfair a ? ee ‘ Realization of the shifts have
Catholic or a ministerial deal ; tfiq theatreman may think is unfair, always been dependent on Bal-
it’s a citywide proposition. That’s Bynie added that if a Metro pic- (Continued, on page 20)

the only way we can make it furic- ^f r e does not merit selling at the ---—:- - —

tion.” It appears there isn’t to highest level, it will be sold at the _ __ .

be any organized opposition to the level where it belongs. Here to E Af 4 Hlln 0^. Tf 1
committee in Waterloo. However, View upcoming product at the stu- rOllUlIC I OSfiS IIA
Keri Prickett. manager of the dio and to confer with exhibitors * v * WVU VIA

Waterloo Theatre (who exhibited in this area, Byrne stressed that

“And God Created Woman”), said, such a P oI *cy of cooperation and £ DuaCIa

“I’m certainly concerned at any conciliation with exhibs is based I Cdlll lOl I 11111 IP

attempt at censorship—regardless on the belief that it will be mutu- • wtu,B aw ‘. * I VIUV

of whether it’s films or my way of ally profitable and helpful for the Unite d Artists and its whfr kid

life or whatever it is; I think it’s company’s welfare. operators P^r^

un-American.’ He said theatres Acknowledging that the company man Robert S Beniamin anH nrD ci
are guided, by the code of the had received numerous eWntfM

MPA A and that “And God Created i in the past for its “rigidity” on rea dy won fame by^rosperilfg in

Woman being a French-made film percentages asked for certain pix, a “dubious” enterprise P now g has
(Continued on page 16) ; (Continuedon : page 16) m^FoL^ SS "earns o?

~ ; ' ~^ ~ 1 1 ‘ ■ : “ ~ ' Luce talk in the upcoming May

m V l# f n . n issue of the monthly and all of it

National Boxoffice Survey

i Trade Fairly Firm; ‘kwai’ Baclc in rir*t, (Lion*’ 2d, rrVund"sVand a S’ade tt
‘Pacific’ 3d, ‘Marjorie,’ ‘Search’ Next j Tr s a retelling of the Krim-Ben-

j Changeable weather, with a re- the runner-up pictures in that jamin-Max Youngstein, etc., suc-
j turn of colder temperatures plus order. < cess story anent frugality of’opera-,

j-rain in many sectors, is blamed for. “Macabre” (AA), fair in Provid- tion, willingness to take a chance,

• some of the sharp dips at the wick- ence, is rated lusty in • Buffalo. The allotment of money and auton-
ets around the country this session. “Attila” (Indie), al^b new* shapes 0m y ti0 independent producers and
However,; some less than' sensaj- socko in Providence and wow in Performers, and so on. - And how
. tiorial films at least partially is the Boston. “The Wildest” (U) is good it all paid off.
real handicap in. many key qties in Louisville. Krim, Benjamin, et al., broke

covered by Variety. . The package of “Girls on Looee” with tradition and in so doing be-

“Bridge on River Kwai” (Col) is and “Live Fast; Die Young,” being came the leaders that Hollywood
back in first place by a narrow released by Universal, shapes swell to foll °Y‘

margin after dropping to second in Detroit. “The Sheepman” (M-G), ^hat was m the hole for $1,000,000
last stanza. “Young Lions” (20th) atiother newcomer, looks socko in J t nat was m th hole for $1,000,000
champ last week, is a strong sec- Chi but fairish in Denver. It’s due

ucLiaicu uiai Lucuu id uui • i T \ ,

to woo the exhibitor end is deter- o£ k th ®

We^h Long Value

(Continued. on page 20)

Fortune Poses UA
Team for Profile

More Film Coin Via
Pathe Lab Fund

Hollywood, April 29.

New financing is in store for
-theatrical and tv film producers,
under plans now beirig worked out
by Pathe Laboratories^

Lab, which in past has had a
steady revolving fund of around
$2,000,000, will up this , figure'“con¬
siderably,” according to William C.
MacMillen Jr., prexy of- Chesa¬
peake Industries, pareht cpmpariy
of Pathe. “We will accelerate this
program,” he reports.

Company will now finance “any
kind of a deal that looks good to
us,” a company spokesman says.

“South Pacific” (20th) will open
a long run engagement at the
Gen^ury^ pu^alO^J^ay

Although he calls attention to a
note of optimism in the film busi¬
ness because, of the grosses being
racked up by blockbuster pictures
in recent weeks, Abram F. Myers,
general counsel of Allied States
Assn., warns, however, that the in¬
dustry-depending as it does on
the returns from the big, firstruri
Situations while neglecting the
smaller, theatres—must take into
consideration the longtime value of
this “forward surge.”

Myers’ point is that while gross¬
es may be Increasing “the tragic
fact seems to be . . . attendance is
still falling off, and the larger
grosses mainly reflect increased ad¬
mission prices.” Anyone interest¬
ed in elementary economics, Myers
aidds, “will recognize that a steady
trend toWards higher prices and
fewer sales must end in disaster.”

In a six-page single-space analy¬
sis of the state, the. industry, the
Allied official develops the theme
that the major distributors are
gearing their operation to the cul¬
tivation of the big city firstrun sit¬
uations and are woefully neglect¬
ing the sinalltown arid neighbor¬
hood theatres. In order for the
industry^o survive, Myers stresses
that “responsible” production-dis¬
tribution, toppers must immediately
modify their, sales policies.:;

According to Myers, operators of
smalltown, . neighborhood arid

drive-in theatres have noticed a
desire by the public to see the top
pictures, but their, problem “is
to obtain such; films While public
interest in them is still alive at
rentals which will yield a profit."
The neglect of the small exhibitor,
Myers maintains, reaches “to the
heart of the motion picture indus-
(ContinUed on page 16)

National Boxoffice Survey

Trade Fairly Firm; ‘kwai’ Back in First, ‘Lions’ 2d,
‘Pacific’ 3d, ‘Marjorie,’ ‘Search* Next

I ond-place winner. “South. Pacific,” j at N: Y. Capitol sOon.

maker . (over $3,000,000 in profit

i uiiu-picu.c wiiiucx. ouuui. rdumr, i -■ • — . ,

I from the same: company, is finish- /“Peyton Place” (20th) is rated 3-ear)^ Fortune notes.

ing third/ which it did a week ago.! big in Chi.; “Desire Under Elms”
‘‘Marjorie Morningstar” (WB) is j ( p fF) looms wham in Chi. “Ger-

Attention given, the so-called
'Derring-Doers of Hollywood”

pushing up to: fourth position as vaise” (Coqt) looks fine in Denver, represents one pf the highpoints

l~ d ^ round, in

“Search For Paradise.” (Cinerama) Toronto. “Snow White” (BV) (re-

is winding in fifth spot. It was 1 issue) stiliis sturdy in Chi and j ‘

ninthVlast session^'-Long^Hot Sum: I good in Denver. , ^'0^ in

mer” (20th) is , capturing sixth "Witness For Prosecution" (UA), v

money. . still big in two locations in N. Y., a * least .in that fnendlj ^ords m

“Teacher’s Pet” (Par) is moving looks terrific in Toronto. “Chase mag are much sought aft
up fromTlth to serenth p™® crooked Shidow" (WB), okay in gSdS*r»h?fiWu™ h^ee«
"Around World in 80 Days” (U^) Louis'dlle, is fair in K. C-and mild £ ™ ndI ^ “ eoL?e of tii^ Forfu

looks terrific in Toronto. “Chase mag are much sought after,
Crooked Shadow” (WB). okav in hasnt .gone out of its way to be

ing the end of lorigruns in numer¬
ous keys.

Buffalo past. Last Couple of time Fortune

‘Female Animal” (U) is rated Peeked in it saw only the. fiscally

okay in ; K. C. “Paths of Glory”

“Paris Holiday” (UA), a new- (UA) is smooth in Boston.

unwholesome near^death-by-proxy
at Loew’s.

comer, ;is wiriding up ninth. “Bun “St. Louis Blues” (Par), okay in c au i indnctrial whose

the Top 10 list Wind" in Frisco, looks

“Merry Andrew” (M-G), “God fair m JVImneapolis. Days,” has been. signed to design

Created Woriian” (Kings) rind (Complete Boxoffice Reports on poster and symbol for Frisco Film
, “Brothers Karamazov” (M-G) are Pages 12-13.:) Festival, opening Oct. 29.

“Man with a Golden Arm”, and “80
Days,” has been. signed to design

INTERNATIONAL

'VAKICTV'r LONDON OFPICB .

• St. Martin's Place, Trafalsar Snuara

Tokyo, April 22. 4-

charge of

MPEAA veepee
Asia. Australia and New Zealand
Irving Maas charged that an or¬
ganized anti-U. S. film campaign
is being waged in Japan, Before
leaving for Manila and the 5th Asia
Film Festival. Maas considered the
opposition that U. S. pictures have,
found here among Diet members,
active competitors and other inter¬
ests and paraphrased the old saw,
^Everybody seems to have two
businesses—their own and ours.”

Regarding the slowdown on the
Finance Ministry officials’ issuing
of import regulations for the fiscal
year which began April 1, Maas
told. Variety: “It is well under-
atood that the delay results from
the hue and cry, and I might say
even the organized campaign
launched against American film im¬
porters from political and other
sectors. There can be little doubt
of the existence , of such a cam¬
paign. Ample evidence . exists in
the pages of the vernacular and
English-language press over the
last three months. We consider it
how unfortunate that the govern¬
ment apparently finds it expedient
to attach sufficient weight to. this
to carry matters to the point where
uncertainty prevails.

"While we believe that, the gov :
ernment again this year will base
Its eventual decision on the actual
cold facts rather than be influ¬
enced by the unjustifiable, insup¬
portable and misleading campaign
against American films, we feel
quite naturally that the present un¬
certainty is in itself prejudicial: to
the interests of not only our mem¬
ber companies but to all film im-.
porters as well.”

He pointed out that even a lib¬
eral quota cuts across MPEAA
world wide opposition to film quo¬
tas and in a few countries such as
Japan where extremely, low quotas
are imposed, . the position of
MPEAA vis-awis such quotas is ac¬
centuated.

Maas explained: "Our primary
problem ' in Japan

Yank Distribs Slash

Dublin Office Staffs

Dublin, April 22,

With the pink-slipping of the
almost entire staff, of RKO-Radiq
exchange here, and of 1,0. on the
staff at 20th-Fox, the economy axe
is still, being wielded around Dub-r
.lin’s film row r , Abbey Street. Cor
lumbia is expected to let out some
of its staff in the immediate future
when distribution of 16m . prints is
switched to one of the 16m. librar¬
ies operating here.

Paramount made staff cuts some
time ago as did Metro. Republic,
has closed its. exchange and distri¬
bution is through the local Rank
office which will also handle prod¬
uct for RKO-Radio. Exchanges
have further problem on hand be¬
cause staffs have jusf. rejected
Labor Court award of $L50 pay
rise and a strike threat is expected
to follow.

King Sees ‘Windjammer’

Oslo, April 29,
King Olaf V and the Royal
Family turned out to attend
. European pfeem : of Louis de
Rochempnt’s ‘‘Windjammer,’^:;
held here at the Colosseum.

; Kine.

. Gala event,, reminiscent of a \
Hollywood first-night, also was.

. attended by producer: and. El-,
mer C... Rhoden, prexy of Na- ■
tional Theatres: of Los . An-,
geles, whose company, devel-,
oped Cinemiracle,. the . new
; widescreen / process in; which
pic was photographed..

in

Mull New Action With
BOT to Take Up Lag
In Eady Levy Returns

London, April 22.

New overtures to the Board of
Trade to take action on the failure
of the statutory Eady Levy to reach
its target income are to be made
by the Federation of British Film
Makers "as a matter of urgency."

In a statement last w eek just be¬
fore Budget Day, Lord Archibald,
chairman of the federation, assert¬
ed that whatever may be the deci¬
sion on entertainments tax, the
production side of the industry
must still be deeply concerned, with
the results of the staturory levy.
On present figures, it is likely to
yield about $7,000,000 for the cur¬

rent year, instead of 'the $10,500,-
' import • 000. specified jn the Act: '

quota that satisfies . neither /the 1 r j n ihe \ h - e Br “ is 5

trade nor the public demand. As- ■ Producers;Assn: also stated;

tunning that Japan has justifiable ^ * was makiiig new-representg-
economic reasons for numerical re- turns to the government. The BFPA
Btrictioris of film imports, it still raised the matter earlier^ m

remains our view that the present ^ he BOT, but^ had

restrictions fail to accomplish this | be ^ n '■ wa .5 : to ? ear . ly ,c°

purpose and are not in the best ™ke a reliable est mate of . the
interests of Japan. They have I year s income.

created an insupportable scarcity I With the first financial year of
on the contention that a more lib -1 the statutory levy more than half
era! quota would create a heavy ad-1 way over and with the worst sea-
ditional foreign exchange burden. | sort ahead, the producers recognize

"It can hardly justify the pres¬
ent policy on these grounds: Since
the boxoffice is responsive to qual¬
ity rather than quantity, a liberal¬
ized quota in Japan would not nee
essariiy increase the government’s
foreign exchange liability, but on
the other band would definitely
stimulate competition so that the
exhibitor has a wider choice to
offer the public.”

Weighing the villainous role into i
which opposition Japanese inter-]
ests are trying to.cast the MPEAA.
Maas offered: “It is no new experi- j
ence for American film distribu¬
tors to be the target of accusa¬
tions deprecating the quality of
our films and that we are monopo¬
lists. Each year since 1953 the
MPEAA has indicated its willing¬
ness to negotiate for bilateral
agreement. The one and only such
agreement was negotiated by my-
•elf that year and although it was
effective for only one year, it Was
considered a mutually advanta -1
geous arrangement and it operated !
very smoothly. But the Japanese
government since then has de¬
clined to consider negotiating such
arrangements, and the regulations
under which we operate are there¬
fore unilaterally imposed."

The fiscal 1958 import quota for
Japan was fixed at 185 pictures,
©f which 101 licences were allo¬
cated to MPEAA member compa-

that on the present scale there is
no prospect of getting within sight
of the target. Production com¬
panies, which had. allowed for a
substantially higher return from
the levy fund, are seriously feeling
the pinch. \

JAPAN TOUR BY INDIA

New Delhi, April 22.

Satirist Ravi $hankar, who visit¬
ed the U. -S. last year, is one of an
Indian music arid dance troupe of
10 scheduled for a month-lorig tour
of Japan this month.

. The troupe’s Nipponese visit is
being made under the cultural
agreement inked by India and Ja¬
pan in October, 1956. Sponsors of
the tour are. Radio Tokyo and the
newspaper'Tokyo Shimffun.

Besides Shankar and his accom¬
panists, the cbnipany .includes two
danse.uses, Damayanti Joshi (Kat-
hak style) and Kamala Laxiiian
(Bharata Natyam style), with their
respective accompanists, and M.
Bangaru Iyer, kanjera player.

Honolulu Cinema, Tele
Sta. Day-Date Same Pic

Honolulu, April .22.

What happens when a theatre
and a tele station in the same town
show the same picture on the same
! night? 1 Nothing conclusive, accord-
j iiig to a: Royal Theatres’ spokes-
' man.

Circuit’s Waialae. Drive-In played
‘They Died With Their Boots On”
only to realize later that the same
feature was being televised at the
same time on one of Honolulu’s
four TV stations. The "fuee-vee”
showing didn’t seem to affect at¬
tendance at the ozoner to any
noticeable extent, spokesman said.
It’s the first such coincidence to oc¬
cur here.

22 Yank Pix Granted
W. German Tax Relief

Berlin, . April 22.

A total of 804 pix, including 114
features, 37 full-length documen¬
taries and.. 653 shorts, . were. sub¬
mitted to the West German film
classification, board (Wiesbaden)
last year. Subinission of films is
voluntary but distribs. as well as
producers take advantage, of this
possibility since pix which have
obtained the label "valuable” or
even "particularly; valuable” are
granted considerable tax relief. in
this country.

Of the 114 feature pix submitted
to the board last year, 22 were
given the. “particularly valuable”
and 38 the "valuable” classifica¬
tion. Breakdown of these 50 hon¬
ored pix reveals that 22 were of
American, origin. Germany came
next with 12 films, followed by
Italy (10), France (?), the United
Kingdom (5) and Austria (2).

Leo Lax’s NTA Deal

Leo Lax, prez of Leo Lax Films,
has taken over representation of
National Telefilm Associates, in
Europe, according to NTA prexy
Oliver A. Unger.

Three new offices will be estab¬
lished under Lax’s supervision iff
Paris, Romg and Brussels. They’ll
supply films . for European tv,
supervise the theatrical release of
pictures and be active in NTA’s
coproduction activities.

Tokyo’s Ginza Area ;

Feels Biz Recession

Tokyo; April 22.

, The recession; has hit the Ginza,
j Tokyo’s downtown shopping and
amusement center, and cabaret
keepers and merchants have their
crying, towels, out. Some 150 bars
and restaurants in the area have
folded, some because of the partial
pullout of U’ S. ground troops
which left no raisori d'etre for the
many bars ; which lured the GI
trade exclusively. But Ginza re¬
cession is more;, national, and gim¬
micks to recapture the steady flow
of patrons are numerous.

Upper; bracket . night clubs do
not seem to be As. pinched as those
catering to lower-income patrons,
the latter claiming to feel a real
pinch. . Department store man¬
agers are singing the same blue
tune while restaurant owners point
to the decrease in private parked
cars along Tokyo's White Way.

Bostons Joe Levine Digs Exploitation
Product From Japanese Sources

Boston, April 29.

Iff the wake of the successful
release of the Japanese “Rodan,”
handled by Distributors Corp. of
nies. And the keynote of the li-i America, Joe Levine, prez of Em-
cense definition. According tff.Maas.l ^ggy Pictur e S Corp. . here, has

is ^V the ll ^ e " ses , . not desl 6"i latched on to another Japanese
nated to countries, but to currency ; sc ience-fiction thriller, "The Mys-
* reas - l.terians.” He took an option on the.

~ 71 ‘ • Toho-produced pie and has flown

Moss Empires Net 3466 , faa ? k *° bIinph the deal.

luviw uimi wav'* , Levine has his. own experience
London, April 22. I with Japanese exploitation product.

Moss Empires announce a net having earlier handled "Godzilla.”
profit for the year of $346.000; He imported that.film from Japan
against $180,000 in the previous for $100,000 and sold it to tv for
year. : $50,000 after the theatrical run.

But Stoll Theatres Corp. showed , Levine said, he has nabbed the
a net profit decline from $100,930; option on "The Mysterians” be-
to $55,230. i cause of a card trick he had taught

Kawakita, head of the Tolio. He
performed it for Kawakita and
some friends at a geisha house and
the next morning, the Japanese
came to his hotel, requesting that
he be taught the 16-card trick.

"He performed it perfectly,” said
Levine. "Then, without a word
from me, he gave me the option on
the picture with the privilege of
taking it to RKO’s Thomas F.
O’Neill in New York. We never
talked money until later, when we
decided to buy the film.” :

Both "Godzilla” and "Rodari”
were made by Tpho. “The Myster-
ians” is iff Cinemascope and color
and was shot before Russia put its
first "sputnik” into the . sky. But
the picture has sputniks in it said
: Levine.

See Glimmer of Hope
For Arg. Govt lifting
Cinema Admish Control

Buehos Aires, April 22.

There is now a more favorable
attitude here about increasing film
admission prices. . However, de¬
spite persistent reports that State
controls will be lifted, things are
still only at the hopeful stage. This
caused Warners to cancel release
of "Prince and Show Girl” at four
first-runs this week. Picture had
gone great business at Mar del
Plata in a new theatre where a
higher price was authorised. "War
Sffd Peace” (Par) held e^ht weeks
at the Radio City in del Plata at
the higher 50c scale, "Giant” ran
six weeks and ,the “Prince” stayed
four weeks. • '

Minister of Industry and Com¬
merce Julio Cueto; Rua (once a
U. S. economy professor) admits
the justice of exhibitors’ plea that
prices are too low for profit, and
drafted a ; decree lifting celling for
first-runs. However, this must go
through the slow-motion proce¬
dure inevitable in "government by
revolution-won. Democracy,” mean¬
ing that it ..must be discussed by
the Junta Militar, which sets all
the Provisional government’s ac¬
tions, before it can be signed by
the president. The Provisional
Govt, has only 21 (Jays to run be¬
fore elected President . Arturo
Frondizi takes over’ so fingers are
crossed lest this involve more de¬
lays if the new administration goes;
back on the price increase, deem¬
ing. film entertainment as essen¬
tial entertainment^for the masses.

Newspapers have been editorial-
Iziiijg on the injustice of the cinema
price freeze, pointing out that ihe
absence of profit doesn’t allow ex¬
hibitors to build new theatres, and
though attendance has trebled
since 1940, seating capacity has
dwindled. In 1940 admissions Were
21c against today’s 15c despite
tenfold increase in the cost of liv¬
ing. whereas the average price for
legit is around 63c and sports sta¬
dia charge around 55c.

The scale of attendance, admis¬
sions and grosses over the years
shows that while patronage has
nearly trebled, since 1943, the
grosses have not quite doubled in
some 14 years. In 1957, the at¬
tendance was 75,075,400 ; but
grosses only amounted to $11,689,-
830. '

This year the capital lost three
theatres. Lococo’s lease of the
Suipacha has lapsed and the thea¬
tre is being taken over by legit
impresario I. Petrelli. The old
Porteno will operate temporarily
as a legit house until demolished
and the Casino is being remodelled
for Cinerama ~ installation. This
means 3,070 seats were lost;

The public appears quite ready
to accept higher admissions, pro¬
vided it can see the more impor¬
tant films and Is loudly protesting
because the price dilemma with¬
holds release in the. city of those
-important features which were
pre-released at Mar del Plata’s new
theatres, where higher admissions
were authorized.

The Tax Department this week
announced postponement, of collec¬
tion of the $5,000 release tax on
British product till today. (15)
while a "reciprocity” agreement is
negotiated with Britain.

Paris, April 29.

The French. and Italian govern¬
mental bodies, CNC and ANICA*
feel that the French and Italo film
industries have to be practically
identical administratively before
they can be ready to face West
German reps on problems at the
Coming Common Mart "Film ; cpn-
claVes.. . '

Such things as . common protec¬
tive measures, restrictions on im¬
portations, levies on import to help
finance the home. industry and

reciprocity demands oh foreign .

marts, have become a part of the
French and Italo film schemes. .

Similar Film Aid systems are also

help. Of course the differing

number of film theatres in each
country, and production standards,
make perfect duplication impos¬
sible, but the two groups will try
to get as near as possible to such

setup.

The German system still com¬
pletely eschews government film
aid to the. industry and practices
virtually no restrictions on imports.
This is feared by its Common Mart
partners (France and Italy) who
feel that Germany’s self amortiza¬
tion strength may impose its pix
principles off the others, it is felt
here that if France and Italy tried
to use German methods they would
not last 60 days.

German industry reps have tried
to get some form of government
aid, but it has been constantly re¬
jected. Admission taxes Would b«
against monopoly laws and the gov¬
ernment spokesman, Felix Von
Eckardt. recently declared that no
political money would be put into
the film industry. The government
feels that a complete open market
is the healthiest.

Germany, with its many theatres
and hefty film patronage can amor¬
tize its own films unlike France and
Italy: Some German film reps
would want quotas slapped off; non
Common Market, filiff imports, but
this is still hanging fire.

Co-Production A Main Factor

With co-production a main fac¬
tor in the CM, it is unlikely with
Germany as long as there is no
reciprocal aid. French and Italian
producers would stand to lose such
pix for they would be pouring Film
Aid money into their production
while they wbuld not benefit from
German aid on the pic. German
producers' also fear, an aid plan for
distribs, who put money into films
there, could invest in a French
film on a small percentage basis
and get German rights. This might
cause a shift in production away
from Germany.

The French are also peeved by
the German open door policy to
American pix, 220 played last year,
while, only 30 Gallic pix are, al¬
lowed in under the French-German
agreement. They feel it is against
the spirit of the CM. So French
film people are all for. keeping ,
their needed Film Aid setup arid
trying to get the Germans to insti¬
tute one of their own. Coming
talks will dwell on these problems. .

Ealing Deal With

Metro Coming to End

London, April 22.

Ealing Films’ twoyear releasing
deal with Metro is due to come to
an end soon. Filial picture under
the contract will be. “Nowhere to
Go.” Although not part of the
contract, it is understood Metro
will also release "The Scapegoat,’*
new Alec Guinness vehicle which
is to be made as a Sir Michael Bal-
con production. . This is due to.
start rolling iff early in summer.

Meantime, Ealing’s latest pro¬
duction, "Dunkirk,” is on a record-
breaking spree on its London and
Provincial pre-release engage
ments. Its third West End: week
(which Iffcorporated the Easter
Holiday period) was substantially
higher than its second round.

Morey Marcus In Singapore

Singapore, April 22.

’ Morey Marcus, v.ri- arid Far East
supervisor for Republic Pictures, is
here to huddle with the Shaw Bros,
who have the local franchise for
Rep product. '

Before returning to his Tokyo
headquarters, Marcus plans to in¬
spect the Indonesian territory. :

*

Wednesday, April SO, 1958

JsJS&IETt

Wednesday, April 30, 1958

Paramount charts the way

RELEASE STATUS

IK RELEASE

IN RELEASE

SACK

WILD IS
THE WIND

DESCRIPTION ._ C

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IN RELEASE HIGH HELL

Dramatic romance, filmed ANNA MAGNANI,

in Nevada Ihtip country* ANTHONY QUINN,

Produced by Hal Wallis* ANTHONY FRANCI09A,

In VlstaVIslon OotoresHsrt, Joseph Caliela

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JUST RELEASED

DESIRE UNDER

the Elms

Oon Hartman’* production SOPHIA' LOREN,

of Eugsne O'Neill’s stage ANTHONY PERKING,

msaterptscs. In VlataVlson BURL IVE9

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BLUES

may MARACAIBO

Forward-look romantic
comedy. Produced by
Perlberg-Geaton*

In VlstaVIslon.

CLARK GABLB,

OORIS DAY, GIG Young,
Mamie Van Doron

/d««y#f^rhythm and

JUNE

Action romanco of
Venezuela oil country,
flimad In Technicolor and
VisteVleion

CORNEL WILOfi
«JEA*N WALL ACS*

Abbe Lena, Francis ttderer,
Joe E. Rose

Drama Of domee^c- ;/ ; SHIRlEY BQOYH^f

Preeucati W'Hal ANTHONY QU|NN/V

In VlstaVialan * / ^GHtRLEYMe«UM*te*

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JUNE

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ANOTHER:TIME,
ANOTHER PLACE

SPACE

CHILDREN

Suspense drama, produced JAMES STEWART,

by Alfred Hitchcock and KIM NOVAK>

filmed In technicolor BARBARA BEL G£PQE9

and ViataVlaion Tom Heimorei Henry Jones

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NEW YORK

Selenpe-flctlon film, tat fir Jackie Coogan as missile
U. S. missile-launching base, scientist supported by cast
pf Outstanding young
players;

Wcdneirftjr, April 80, M»S8

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THE THEATRES OF THE WORLD!

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RELEASE STATUS

TITLE

DESCRIPTION

CAST

JULY

BABY

JERRY LEWIS,

Comedy with songs—filmed MARILYN MAXWELL,

In Technicolor, and Connie Stevens, Reginald

yistaVIslon Gardiner, HansConreld .'

and Met star, Baccalonl

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MATCHMAKER

A comedy about love. SHIRLEY BOOTH,

Produced by Don Hartmart ANTHONY PERKINS,

from Thornton Wilder's play. SHIRLEY MacLAlNE.

In YlstaVision PAUL FORD

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Action melodrama of today’s Jackie Laughery,
speed-mad generation. Edward Kemmer,

Mason Alan Dirtehart

Melc^rin^tlc'Stdry jot _ y\ ^ .Ch*ries Bronson,Tfic^ard
American W<»S;¥'' •-?} s ,-Jsscl^L Violet Ranaingf^ ''■ o

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Romantic drama of
teenagers and their
love problems.

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praduCed *y «al Welils— ^
In TschWcolor '
ahd VieteVision " '

Big-scale historical
drama, filmed in Italy
end Yugoeiavla. Produced
by Dlno Do LaurentHs.

Robert Harland, Pippa
Scott, Majel Barrett,
Beverly Long, Barry
Atwater, Linda Watkins

' KIRK OOUGLAS^ '

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" CaFotyn Jones; 2|va Rodann

VAN HEFLIN, SILVANA
MANGANO, HELMUT
OANTINE. VIVECA LINOFORS,
OSCAR HOMOLKA; AGNES
MOOREHEAO, GEOFFREY
HORNE, VITTORIO GASSMAN

#ciksr^eed ; by " -//; -" y-ulgrynnsr, v

CHARLTON -WESTON*.

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a$| yiefevieljm # ; " . - 1 mnger gtevenS, - % ,

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OF ALL TIME

PRODUCTION

TECHNICOLOR® VISTAVlSION®

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PICTURE GROSSES

Cleve. Holds Up Well Despite Few
New, Big films; ?et’ Sharp $15,000,
‘Kwa? Torrid I2G, 'Wonders Same

Cleveland, April 20. -f-

"Teacher’s Pet” shapes as stand¬
out newcomer here this stanza, be¬
ing nice at the State. It was Jielped
by the promoting appearance of W.
■Ward March, Cleveland Plain Deal¬
er’s vet film critic in this newspa¬
per comedy. “Bridge on River
Kwai’’. looms big at the Allen de¬
spite being in sixth round.

"Seven Wonders of World”

shapes solid in 13th stanza at Pal- =
ace but “South Pacific” is rated
only modest in fourth lap at the 'Kj
Ohio. "Underwater Warrior” looks i
thin at Stillman. "And God J

Created Woman” is still doing nice¬
ly on second-run.

Estimates for This Week
Allen <S-W> (3,800; 90-$1.50f—
"Bridge on River Kwai” (Col) *6th
vk». Big $12,000 Or over. Last

Estimated Total Gross
This Week . . $534,900

(Based on 22 theatres)
Last Year .. - . ... $676,600
(Based, on 26 theatres)

Pacific Trim 12G,
Pitt;‘Pet’Fair7G

yyaaETT

ILOs Hobble Wash. But
‘Lions’Big 17G,‘Run’10G

Washington, April 29.
Newer- entries continue as the
big draWs in downtown houses,
with “Yotmg Lions” leading the
pack at the Palace and “Run Silent)

• Run Deep” holding strong in sec¬
ond at Keith’s. ;Both are second-
weekers. “Bridge on River Kwai”
is still. sock in seventh week at
Trans-Lux. “Cattle Empire” opened
fair at Columbia. “Marjorie Morn¬
ingstar” was okay in short session
at Ambassador-Met combo.

Estimates for This Week
Ambassador - Metropolitan. (SW)
(1,490; 1,000; 90r$1.50)—“Mariorie
Morningstar” (W:B> 14th wk). Okay
$8,000 in 5 days. Last week,
$ 12 , 000 .

Capitol /Loewi <3,434; 90-$1.25)
—“Paris Holiday” (UA) (2d wk-4
i days). Fine $8,000. Met Opera play-
' ing here other days. Last, week,
’$16,000.

i Columbia (Loew)(1,154; 70-90)—
"Cattle Empire” (2Dth); Fair $6-
000. Cast week, “Knights Round
I Table” < M-G). and “Ivanhoe” (M-G)
j (reissues) (2d wk), $6,000;

! Keith V (RKO) (1,850; 85-$1.25)—

Wednesday, April 30, 1958

'Loos*’-‘Young’ Fast {lWDet;Tet'
Good 15^G ‘Summer’ Htrtsy 14G, 3d

Key City Grosses

Estimated Total Gross
This Week ......: $2,526,83*

(Based on 24 cities and 251
theatres, chiefly fast funs, in¬
cluding N. Y.)

Total Gross Same Week
Last Year ...... $2,723,100

(Based on, 22 cities and 245
theatres .)

'Run Deep* Mighty
12G Leads St. Loo

£fnnn 2,00 ° 0V€r ' - ai?t Pittsburgh, April 29. , | (reissues) (2d wk), $6,000;

'^Continental (Art Theatre Guild) ! The longrun pix, "Bridge on! Keith’s (RKO) (1,850; 85-$l-25^—-
(830- SI 25) “Forbidden Desire” , River Kwai” at Harris and "Young[“Run Silent, Run Deep ' (UAl/^d
llndie'.^ 1 Weak $?.0M -LsP week, f Lions” at Fulton, have begun to | wk).. Hefty $ 10,000 after $16,000
"Ohlv French Can” (Indie), $1,800. | slow down and the new ones arent • oppner. ; - .

Embassy (Community) (1.200; 70- \ ppmmg up- -to hopes this + week. |.,Palace^ [

oni ••lomnim* Taek«;“ (Par) and'( Lions'"still is strong and stays a Young Lions (20tni (2d WK); mg
"ScTredStiff” .Par) .reissuesSo- i “Long. Hot. .Summer” much i $17 000 after $26,000 first stanza,

so $2,800. Last week, "Touch of | better' than Stanleyhas beemdoing ■ T - q . , - -;. God

Fvil” iT’» and “Fort Bowie" iU) : latel >'' but still a disappointment. Plaza <T-L) (276, 90-?1.5U)— <joa :

Snno U i “Teacher’s Pet” at Warner and j Created Woman” (Kings) «25th wk),

* Heights Art (Art Theatre Guild) i "Wild Is Wind" at Penn are. very;! Fast $4,000. . Last week, $3,500.
( 00 =. <?T 231 _“All at Sea” iM-G» 1 disappointing. South Pacific” at Stays on,

<?d ukV Oknv S2 4G0after S3 200 Nixon still looms trim, - • [.. Trans-Lux 'T-L) (600; $1.25-$2)—

last week, ^ $2 ’*°° a ^°f. Estimates for This Week j "Bridge-on H^^^^ath

Hippodrome (Telem’t) <3.700;4 Fulton (Shea) H.700; 99-$1.50)— : ^■iv^ after $16,000 )

51.25-Vl.50)—'“Young Lions” (20th/ ; "Young Lions” (20th) <4th wk).,■ iewf n inn* 41 9* tt)—

(4th wk). Good $6,000 in 4 days.; Sliding downward although $7,000; “So^th Pacffic” 120 th) $ (4th wk)

Last week. $13,000. . . is plenty good for stage of run; i

C Posable $2500 » GuIld tGreen) ,5 °0; ,99-$1.251— '$l.20-$2.40)— “Search for Paradise”
I K tst g week d “Panic In' Parlor” (In-! ‘ Ship . W*? Loaded” ( Arthur). Got • (Cinerama) (17th wk). Nice $12,-
and -Devfl” General' Gndie. | *X> alter $13,500 la^t week. Stays

(reissues), $1,300.

j get better than single week orig- 0 n..

,1 ■ __ c _ ' inally planned. Fine $2,500 or over.

•LOO":L «25-$2.o0), ,. ast ; vGervaise"’: (Coot)(3d I

^“South Pacific” (20th) (4th wk): l “gf

* Lions wnam ioii,

$2.40'—“Seven Wonders of World” iviy ^ lver ' ^^•ai -Col) <5th wk). UIW1IO VT llUIll AWj

(Cinerama)'f 13th wk). Nice $12.- I^ose to $10,00py sturdy. Last week, ^ ^

000. -Last, week, $12,500. .$11,200. . DLlll.*. 1 dC

State <Loewi (3,500; 90-$1.25)—i Nixon (Rubin) «1;500; $1.25-$3)-er- rlllllV RW21I mil

“Teacher’s Pet” /Par). Fine $15.- ; “South Pacific” (20th) i3d wk), The I IIIUJ > IVTf U1 1UU

000 or over. Last week, “Lady • big noise here is ovgr the week-

Takes Flyer”. cU). $6,000 in 6 days.‘ ends, daily takes being only so-so. | Philadelphia, April. 29.

Stillman (Loew) <2.700; 90-S1.25) Trim $12,500. Last week, $14,5(10, Top entries are. maintaining re-
—“Underwriter Warrior" (M-Gi. Penn (UA) (3,300; 85-$1.25)— 'cent gaits here, but a rainy Sunday

Thin $5,000. Last week, "R.un Sil- “wild. Is Wind” (Par). House has is blamed for depressing biz in
ent, Run Deep” (UA) (ni.o.) r same, been running up against some current session: “Girl in Black

--—-- tough going, with pictures which Stockings” is new but dull at Stan-

Mnlc Qlnur \litn are drawing fine notices but no biz., ton. “Young Lions” Is rated wow

liinic* ljIUtt, DaUUlC UIIUI This is a case in point. Not more despite being in fourth stanza at
qa aaa m 9 Q 1 lop than $6,500 in 8 days. Last week, the Fox. “South Pacific” Is holding
M.UUU, U3VS oOCK IZll “Merry Andrew” (M-G), $5,500. near recent pace in fifth round at
J..'-, , . , . , I Squirrel Hill (SW) (900; 99-$1.25) 'the Midtown. “Bridge on River.

llVplv Sih Ath —“Bonjour Tristesse” (Col). Bet- Kwai’Vis^socko in seventh frame at

LikUllo Lively v 2 u, **• Lter than this siire-seater has been Randolph.: ‘Teachers Pet shapes

Minneapolis, April 29. j doing in the last month. Approach- neat in fifth stanza at the Viking.
With only one “important” new-(ing $3,000, and stays. Last week. Estimates for This Week

comer among low total of three { "All at Sea” <M-G> (2d wk), $2,000. Arcadia (S&S) (526; 99-$ 1.80)—

fresh entries, two of latter running Stanley (SW) <3;800; 99-S1.50)— "Farewell to Arms” : (20th) (9th

Last week, ■ (aervaise . (Uont) (3d i

wk>. $1,600. ft • >1111 : t n/i

Harris (Harris) (2;i65; 99-$1.50) 1 JAlfc W IfeSITI I All
—“River .Kwai” (Col) <5th wk). lilUIIO .TV llUlll lull)
Close to $10,000, sturdy; Last week,

$ 11 , 200 . . nr *11 *V ' m> 1 tr

Nixon (Rubin) (1;500; $1.25-$3)^- r lllllV* VJi II v| Mi

“South Pacific" <20th) (3d wk). The I IIIIIJ j IVTT U1 1UU

big noise here is ovgr the week¬
ends, daily takes being only so-so. | Philadelphia, April 29.

Trim $12,500. Last week; $14,500. Top entries are maintaining re-
Penn (UA) <3,300; 85-$ 1.251— cent gaits here, but a rainy Sunday

“Wild Is Wind” (Par). House has is blamed for depressing biz in

Mils. Slow; ’Saddle’ Slim
$4,000,‘Days’Sock 12G

With only one “important” new- (ing $3,000, and stays. Last week. Estimates for This Week

comer among low total of three "All at Sea” (M-G) (2d wk), $2,000. Arcadia (S&S) (526; 99-$i.80)—

fresh entries, two of latter running Stanley (SW) (3;800; 99-S1.50)— "Farewell to Arms” : (20th) (9th

as dualers, and with some of many "Long, Hot Summer” (20th). Not. wk). Okay $5,000. Last week, ditto,

holdovers on their last . longrun up to hopes but $11,500 is lqts betr i Boyd (SW) (1,430; 75-$1.80)—

l(‘'-’s, the Loop Is undoubtedly lers ter than recently here. It stays. ; “Long Hot . Summer” (20th) (4th
of a magnet than ordinarily for: en- j Last week, “Marjorie Morningstar" ; wk). Mild $8,000. Last week, $8,500.
tertainment-seeking crowds. Result • (WB) (3d wk), $4,000 in 4.days. : Fox (National) <2,250; 65-$1.25)—
is that trend is sub-normal. “Sad-{ Warner (SW) (1,500; 85-$l.25)— “Young Lions” (20th) (4th wk)).
d 5 e the Wind” is standout fresh en- j “Teacher’s Pet.” (Par). Plenty of | Wow $18,000. Last week, $28,000.
try but it’s only fair at the Gopher, j publicity, what with two local crix/i Goldman (Goldman) (2,^0; 65-
I.ong array of holdovers - includes ! Harold .Vv Gohen of Post-Gazette •; $1.25)^-“Merry : Andrew?’ (M-G) (2d
the hard-ticket, “Around. 'World'-in and Kaspar Monahan of Press ap- wk). Lean $8,000. Last week,
R'> Days" and “Search for Para- j pearing in it. Good notices, too, 1 $13,000. .

d : se,” in their 42d arid, ninth weeks,! but barely getting by at $7;000. j Midtovm (Goldman) (l.OOQr $2-
. respectively; “Bridge: on River .1 Last week, “Snow Wh>te’’ (BV) (re-. $2.75)—^“South Pacific” (20th) (5th
Kwai” and' “The Young Lions” in ! issue) (4th wk), $6,500. T (Continued on page 20) •

■theit seventh and fourth, and ‘ 3—T • ■ • —~ .■—' '■ ■ ; ’

So. Pacific’ Lusty $imCiiKy Ace;
TloIi^'IIG,‘Sear(^Fast l(»(^21st

more weeks. Still big at $12,000. . ;

Last week $8,500. Cincinnati, April 29. .[ on bolstering by student groups

Century <SW r -Cinerama) 1 1.150; Cincy first-runs are rejoined this and ; baseball. fans from out-of-

‘So. Paci&’LustyJlZiltOiCiBcyAce;
Holklay’UG, SearchFarf lMlZlst

more weeks. Still big at $12,000. . ;

Last week $8,500. Cincinnati, April 29. . on bolstering by student groups

Century iSW r -Cinerama) 1 1.150; Cincy first-runs are rejoined this and baseball fans from out-of-
$1.75-$2.65) — “Search for Para- week by the Valley Theatre, Lou town. Reservation tie-in with Cin-
dise” (Cinerama). t9th wk>. Still)Wiethe’s suburban swankery, with cy Reds and hotels, initiated last
showing gratifying b.o, strength. iTodd-AO processed "South Pacific” season,, is helpful.

Good $13,000: Last week, $14,000. ‘ on hard-ticket policy. It bids to Grand <RKO) (1,400; 90-$1.25)—
Gopher (Berger) (1,000; 85-90)— top downtown fresh fare. "Paris “Young Lions” (20th) (4th wk).
"Saddle Wind” <M-G). Slow $4,000. [Holiday” looms barely okay at the Pleaising $6,000 finale after $7,000
Last week. “Run Silent. Run flagship Albee; Another new bill, third week:

Deep” (M-G) (4th wk). $3,000. ) "Grv Terror/’ looks mild at the Guild (Vance) . (300; $0-90)—

Lyric ‘Par) <1.000: 90-$l.25)— Palace. : “Beautiful But Dangerous” (20th)

“Long Hot Summer” <20th) i2d “Bridge on River Kwai” and (2d wk>: Mild $1,100. Same: last
Wk>. Maintaining highly profitable "Young Lions” are firm holdovers; week.

pace. Sock $8,000. Holds. Last latter being nice in fourth week. Keith’s (Shor) (1.500; 90-$l.25)—
Aveek $11,000. . i“Searclx“ for Paradise” remains “Bridge on River Kwai” (Col) (5th

Radio City (Par) (4.100; $1.25- hefty with lift from visiting base- w-k). Firm $7,000 after $8,500
$150)—“Bridge on River Kwai” ball fans. Annual free AFL-CIO fourth irame. Holds a sixth.

(CoL (7th wk>. Great $7,000. Last Union-Industries show, at Music PalaCe (RKO) (2.600; 90-$1.25)-^-
week. $7,000. Hall for six days, is increasing “Cry Terror” (M-G). Mild $7,500.

RKO Ornheum (RKO) (2.800; 75- downtown traffic and luring oiit- Last W'eek, “St. Louis Blues’V (Par),
90) — “Hired Gun” (M-G) and siders. $7,000.

‘‘Safecracker” (M-G). Another of Estimates for This Week Valley (Wiethe) (1.300; $150-

the infreauent twin bills here be- Albee (RKO) <3,100; 90-$1.25)— $2.50) — “South Pacific” (Indie),
cause neither picture is too big. “Paris Holiday” (UA). Qke $11,000 Favorable $12*000 preem of Todd-
Dull $5,000. Last week. “St. Louis or close. Last week, “Marjorie AO processed pic and hard ticket
Blues” (Par) and “High Hell” (Par), [Morningstar” (WB) (2d wk), $7,500. policy. Good reviews and advance

$4,500. I Capitol (SW -Cinerama) (1.376; publicity: Reservations on 10-week

RKO Pan (RKO) (1.800; 75-85)-— $1.20-$2.65)—•-"Search for Paradise” spread. Theatre resumed nabe pol-
‘Girl Most Likely” «U) and “Flood i tCmerama) (21st wk). Swell $16,- icy after 35th week -of “Around
r .t.Con,tmued on. pagft i20J • ! 000, matching last week’s t.pickup World” (UA) in. February,tj

St. Louis, April 29.

“Run Silent, Run Deep” at the
Orpheum looks like the big one
this week, with a wow session in
prospect. Holdover champs are
“Long, Hot Summer” at Fox, “Mar¬
jorie Morningstar” at the St. Louis
and “South Pacific” at the Pageant,
all in second week. “Bridge on
River KWai” continues sock in sev¬
enth week at the Esquire.

Estimates for This Week

Esquire (Shukart-Levin) (1,500;
$i.50-$2.50) — “Bridge on River
Kwai” (Col) (8th wk). Big $11,000
for eighth round. In ahead $11,700.
^ Fbx (Arthur) <5,000; 60-75)—

“Long, HoW Summer” (20th) and
“Count Five and Die” (20th) (2d
Wk). Great $12,000. Last week,
$16,500. .

Loew’s (Loew) (3,200; 60-90)--
“Cowboy” (Col) and “Escape From
San Quentin” (Col). Slow $8,000 or
under. Last week, “Paths of Glory”
(UA) : and “Fort Bowie” (UA),
ditto.

Orpheum (Loew) (1.900; 60-90)—
“Run Silent, Run Deep” (UA),
Wham $12,000 or close. Last week,
“Witness for Prosecution” (UA)
(8th wk), $6,000.

Pageant (Arthur) (1.000; $1.80-
$2.25)—“South Pacific” (20th) (2d
wk). Soeko $10,000. Last Week,
sock $10,000. *

Richmond (Arthur) (1.000; $1.25)
—“Four Bags Full” (T-L). Okay
$1,200. Last Week, “Wife for a
Night" (Indie), $1,800. .

St. Louis (Arthur) (3,800; 90-
$1.25) — “Marjorie Morningstar”
(WB) (2d wk). Bright $11,500 or
near. Last week, $14,000.

Shady Dak (Arthur) (560; $1.25)
—‘Paradise Lagoon” (Col) (2d wk).
Good $2;000. Last week, $2,500.

TAR1S’TOPS DENVER,

BIG 13G;‘PET’GOOD 9G

Denver, April 29.

“Paris Holiday” at Paramount Is
leading the city this session with
a socko total. “South Pacific”
shapes big in first stanza at the
smaller Tabor, and is strong
enough to indicate a longrun.
"Teacher’s Pet” is rated good at
Denham, and will hold. “Gervaise”
is fine at Vogue Art, and stays
over. “Bridge on River Kwai” still
is solid in eight Centre stanza.

Estimates for This Week

Aladdin (Fox)"; (1,400; 70-90)—
“Snow White” (BV) (reissue) 5th
wk). Good $3,000. Last week,
$3,500.

Centre (Fox) (1,247; 90-$l.25)—
“Bridge ort River Kwai” (Col) (8th
-wk): Fancy $10,000. Last week,
$11,500.

. Denham (Cockrill) (1,429; 70-90)
—“Teacher’s Pet” (Par). Good
$9,000 or close. Last week, “St.
Louis Blues” (Par), $6,000: :

Denver (Fox) > (2,586; 70-90)—
“Summer Love” (U) and “Big
Heat” (U). Fair $10,000 or near.
Last Week, “Lafayette Esquadrille”
(WB), $9,000.

Esquire (Fox) (742; 70-90)—

“Beautiful But Dangerous” (20th).
Poor $1,500. Last week. “Passion¬
ate Summer” (Kings), $2,000,

Lake Shore Drive-In (Monarch)
(1,000 Cars; 75c)—“Monolith Mon¬
sters” (U) and “Love Slaves of
Amazon” (U). Mild $4,000. Last
week, on subsequents.

Monaco Drive-In (Wolfberg) (800
cars; 75c)—“Last Paradise” (UA)
and "Man on Prowl” (UA). Poor
$3,000. Last W’eek, on subsequents.

Orpheum (RKQ) (2,596; 70-90)—
“Sheepman” (M-G) and "Handle
With Care” (M-G). Fairish $9,500.
Last week, “High Cost of Loving!'
(M-G) and “Cry Terror” (M-G),
$ 6 , 000 .

Paramount (Wolfberg) (2.200; 70-
90)—“Paris Holiday” (UA) and
“Ride Out for Revenge” (UA).
Smooth $13,000. Last week, “Mar-
<>; (CbB|inued)«ak ipfige 20) •

: • Detroit, April 29.

Pace has slackened somewhat
this week along the main stem, but
overall biz still remains solid; Only
two newcomers, “Teacher’s Pet’*
shapes good at the Michigan and
“Girls on Loose”-“Live Fast, Die
Young” package, fast at the Broad¬
way Capitol.

: Robust holdovers are “South Pa-
cific” which is strong in third
week at the United Artists, “Bridge
on River Kwai,” terrific. in seventh
round at the Madison, and “Search
for Paradise,” heading for a great
12th stanza. “And God Created
Woman” is still big in 15th week
at Trans-Lux Krim.

Estimates for This Week

Fox (Fox-Detroit) (5,000; $1.25-
$1.50)—“Young Lions” (20th) (4th
wk). Big $12,000. Last week,
$14,700.

Michigan (United Detroit) (4:100;
90-$1.25)—“Teacher’s Pet” (Par)
and "Cole Younger, Gunfighter”
CAAb. Good $15,500. Last v/eek,
“Marjorie Morningstar” CWB) $20,-
000 in third week.

Palms (UD) (2,961; $1.25-$1.5d)—
“Long, Hot Summer” (20th) and
“Showdown at Boot Hill” (20th)
(3d wk). Swell $14,000. Last Week,
$17,500. .

Madison (UD) (1,900; $i.25-$1.75)
—“Bridge on River Kwai” (Col)
(7th wk). Great $18,000. Last
week, $23,000.

Broadway-Capitol (UD) <3.500;
9O-$1.50)—"Girls; on . Loose” . (U)
and “Live Fast, Die Young” (U).
Swell $15,000. Last week, ‘‘Drag-
strip Riot” (Indie) and “Cool and
Crazy” (Indie), $i2,000.

United Artists (UA) (1,667; $1.25-
$3)—“South Pacific” (20th wk) (3d
wk). Strong $19,000. Last week,
$19,700.

Adams (Balaban) (1,700; 90-

$1,25)—“Merry. Andrew” (M-G)
and “Red Balloon” (Indie) (2d wk).
Slow $6,000. Last week, $7,500.

Music Hall (SW - Cinerama)
(1.205; $1.20-$2:65)—“Search for

Paradise” .(Cinerama) (12th wk).
Hotsy $17,000. Last week,: $17,200.

Trans-Lnx. Krim (Trans-Lux)
(1,000; . 90-$l,65)—“God Created
Woman” (Indie) (15th wk). Big
$7,000. Last week, $6,500.

‘Evil’Good $10,000 In
Toronto; ‘lions’ Boff
t; 15G,‘Witness’17G, 2d

Toronto, April 29.

Weekend switch to Daylight Sav¬
ing Time is coi^’sing some film
patrons on beginning time of fea¬
ture pix but not too much; since
biz is generally good all along line.
Only newcomer cj note is “Touch
of Evil,” this satisfactory. Topper
is still "Bridge on River Kwai”
now in seventh stanza. Crowding
this entry on receipts are “Witness
for the Prosecution” now in third
frame, and “Marjorie Morningstar”
in second. Also bigger than last
week’s gross is “Cinerama Holi¬
day,” in fourth frame; with “The
Young Lions” showing no change
and •‘Wild is Wind” big at a three-
house FP-Can combo iri second
stanza.

Estimates for This Week

Carlton (Rank) <2,518; $1.25-

$1.75)—“Bridge on River Kwai”
(Col) (7th wk). Big $18,000. Last
week, $22,000.

Downtown, Glendale, State,
Scarboro (Taylor) .(1,059; 995; 693;
694; 50-75)—“Day of Bad Man” (U)
and “Lineup” (Col). So-so $10,000.
Last week, “Long Haul” (Col) and
“Damn Citizen” (Col), same.

Eglinton, Palace, Runnymede
(FP) (1,080; 1,485; 1,385; 50-$l)—
“Wild Is Wind” (Par) (2d wk);
Holding good at $9,500. Last week,
$13,000.

Hollywood (FP) (1,080; Sl-$1.25)
—“Young Lions” (20th) (2d wk).
Smash $15,000. Last week, same. _

Hyland (Rank) (1,357; $1)—

"Naked Truth” (Rank) (5th wk). .
Neat $4,000. Last week, $4,500.

Imperial (FP) (3,344; 75-$1.25)—
“Marjorie Morningstar” (WB) (2d
wk). Big $18,000. Last week,
$ 21 , 000 .

Loew’s (Loew) (2,098; 75-S1.25)—
"Witness for Prosecution” (UA) (3d
wk). Terrific $17,000. Last week,
$18,000.

Tivoli (FP) (955; $1.75-$240)—
“Around World In 80 Days” (UA)
(37th wk). Steady $6,500. Last
week, same. ~ .

University (FP) (1,233; $1.50-
$2.40)—’Cinerama 'Holiday” (Cine¬
rama). Jumped to hep $15,000.
Last wdek, $14,000. •

Uptown (Loew). (2,075; 60-$D—
"Touch of Evil’-’ (U). Satisfactory
$10,000 or near. Last week, “Paths
of Glory” (UA)l2d wk), $7,000 for
5 days. .j

Wednesday, April SO, 1958

P%Ri&fr

PICTURE GROSSES

IS

SOFT SPOTS IN N Y. MINORITY

‘Pet’Bangnp 21G,‘Lions’ Great 24G

Chicago, April 29. -4—--- ' —————

New product should help the eer hhn

wicket pace here, but mostly the iQUIHIIieu Okay $7,000
spring hiatus for school kids figures Tn tj n i4 • ‘PaP TYi+tsi

to make biz brisk this session. ln iOrt., I'd JJlttO

“Paris Holiday” at Oriental shapes Portland, Ore., April 29.

lusty $29,000 while “Sheepman/’ ; Town is loaded with new entries
also new, at the United Artists ex- -but they are not helping biz too
pect a lively $18,000. ' much. Holdovers continue mostly

“Desire Under the Elms” looks i very well. “Morningstar” moves
big in second Esquire, round. ; into a third session at. the Broad-
“Teacher’s Pet”, is nice in third way and is still okay. Fifth round
Woods stanza. j at the Orpheum for “Bridge on

“Young Lions” is hotsy in Roose-' Kwa-i” is big. “Teacher’s

velt fourth. “Bridge on River p T et looms oke at Paramount.
Kwai”. still is strong at State-Lake ■ ‘Long, Hot Summer” also looks
In seventh. “Snow White” looks . oka Y S. 1 ^ ibe . rty - . /
great in Garrick seventh. “Peyton i « Estimates for This Week,
Place” is big in ninth and ; windup : (ParkerK (1,875;

session at the Chicago.

“Search^ for Paradise” in second
round at Palace shapes rosy, as
does fifth week of “South Pacific”
at McVickers. “Around World” is
sock in 56th frame at Todd’s Cine-
stage, with extra shows.

Estimates for -This Week
Carnegie (Telem’t) (485; $1.25)—

$1.50) — "Marjorie Morningstar”
(WB> (3d wk). Okay $4,500. hast
week, $7,100. •

Fox (Evergreen). (1,536;; $1-$1:50)
—“Bonjour Tristesse”. (Col) and
“Woman of River” (Col i. So-so
$6,000. Last week, "Young Lions”
(20th> (3d wk), $7,800.

. Liberty (Hamrick) (1,890; / $l- :
! $1.50)—“Long,:Hot Summer” (20th)

“Across Bridge” (Rank). Good land “Plunder Road” (20th). Okay

$4,500. Last week, “Mite Julie*
(Janus) (3d wk), $3,000. .

Chicago (B&K) (3,900; 90-$1.80)
—“Peyton P1 a c e” (20 th) (9th-
final wk). Big $18,5Q0. Last Week, 1
$18,500..

$7,000. Last week, “Girls Qn
Loose” (U) and. “Live Fast, Die
Young” (U) (6 days), $4,100:

; Orpheum (Evergreen) (1,600; $1-
! $1.50'-^‘Bridge On River Kwai”
’ i Col) (5th wk). Big $8,000: Last

Hlffldest’ Good $7,000 In
L'rilie; ‘Chase’ Okay 4G,
‘Lions'71G, Iwai’7G

Louisville, April 29.

. A couple new entries this week,
“The Wildest,” good at the Ken¬
tucky, and “Chaise Crooked Shad¬
ow” okay at the Mary Anderson.
Holdovers, particularly “Young
Lions” at the Rialto, are doing well,
but “Brothers Karamazov” at the
Brown in third week and “Bridge
on River Kwai” to fifth at United
Artists are tapering off somewhat.
Town is steamed up for opening of
Churchill Downs race meet last
Saturday (26), and Kentucky Derby,,
one week later on May 3.

Estimate* for This Week
Brown (Fourth Ave.-U.A.) (1,000;
00-$1.45) — “Brothers Karamazov”
(M-G) (3d wk). Oke $5,500 after
second week’s $7,000.

Kentucky (Switow) (000; 50-85)—
“The Wildest” (UL Broke on slow
side/but perked over weekend to
indicate good $7,000. Last week,
“Cble Younger,” (AA) and “Bowery
Boys Up In Smoke” (AA), $4,000. ;

Mary Anderson (People’s (1,000;
50-85)—“Chase Crooked Shadow”!
(WB). Okay $4,000 or over. Last
•week,- “Marjorie Morningstar”
(WB) (2d wk). $5,000, I

Rialto (Fourth Ave.) (3,000; 74-
99)—“Young Lions” (20th) (2d wk).

. Looks okay, $7,500 .- after ..last j
Week's -$12,000. ' ■ I

United Artiste-(UA) (3,000; 90-
' * Kwai”

Esquire (H&E Balabari) ( 1 , 350 ; hyeek, $12,000. . ..

$1.25-$1.50)—“Desire Under Elms” ; 'Paramount ( p oi-t-P a r) -(3,400;. $1-
(Par) (2d wk). Sock $10,000. Last s ■Pet T (Par) and

week $14 000 j High Hell (Par). Nice $7,000.

Garrick’(B&K) (850; 90-$i.25>— i L ^st week, “St. Louis Blues” (Par)
“Snow, White” (BV) (reissue) (7 th j and , ( Named Daisy

wk). Giant $16,000. Last week, i ( Rank), $7,100.

$9,000. I ■ ' ■■ ■ — —

Loop (Telem’t) (606; 90-$1.50)—

“Merry .Andrew” (M-G) (4th wk);

Soft $6,500.; Last week, $7,800.

McVickers (JL&S) (1,580; $1.25-
$3.30)—“South Pacific” (20th) (5th
wk). Rosy $27,000. Last week,

$26,000.

Oriental (Indie). (3,400; 90-$1.50)

—“Paris Holiday” (UA). Fancy
$29,000. Last week, “Long Hot
Summer” (20th) (4th wk), $16,000:

Palace (SW-Cinerama) (1,434;

$1.25-$3.40.)—"Se^mch for Paradise”

(Cinerama) (2d Wk). Bright $28,-
000. Last week (seven perform¬
ances), $13,000.

Roosevelt (B&K) (1,400; 90-$1.80)

—“Young Lions”. (20th) (4th wk).

Hotsy $24,000. Last week, $25,000.

State-Lake (B&K) (2,400; 90-
$1.80)—“Bridge on TUver Kwai”

(Col) (7th wk). Sock $27,000. Last
week,-$29,000.

Surf (H&E Balaban) (685; $1.50)

—“Nights of Cabiria” (Lopert) (4th
(Continued on page 20)

Hub; ‘Lions Big 15

Boston, April 29.

Biz is bboming this frame with
big hew product. * “Attila” is prov¬
ing a blockbuster with smash trade
at Paramount and Fenway: “Young
Lions” is headed for a wow session
at the Gary., “Paths .of Glory”
Lahapes solid at Orpheum. “Paris
Holiday” is fair at the Met “Bridge
On River Kwai” shifted from hard
ticket at Gary to grind at Capri;
and is good. “South Pacific” is
holding nice in third.

Estimates for This Week

Astor (B&Q) (1,372; ~75-$1.25)—
“Marjorie Morningstar” (WB) (4th.
wk). Neat $10,000. Last week,
$ 12 , 000 .

Beacon Hill (Sack) (678; 90-$1.50)
—“Goddess” (Col) (3d wk). Second
week, fine $8,000. Last " week,
$ 10 , 000 .

Boston (SW-Cinerama) (1,354;
$1.25-$2.65) -— “Search for. Para¬
dise”. (Cinerama) (23d wk). Slick
$17,000. Last week, $17,500. ' -

Caori (Sack) (990; 50r$1.50) —
“Bridge On River Kwai" (Col) v
Shifted from hard-ticket run' at
Gary to grind, hotsy $10,000. Last
week, “Stage Struck” (BV) and
“How To Murder Rich Uncle”
(Cod; $5,000.

Exeter (Indie) (1,300: 75-$1.25)—
“Lucky Jim” (Indie). Third started
Sunday (27). Second was oke
$4,000.

Fenway (NET) (1,373: 60-$1.10)—
“Attila”. (Indie) and “Wild Dako¬
tas” (Indie), Wow $1R000, hvnoed
by big bally. . Last week, “Maca¬
bre” (AA) and “Hell’s 5 -Hours”
(AA). $8,500

Gary (Sack) (1.340; 90-$1.75)—
“Young Lions” (20th). Wow $15.-
000. Last week. “Bridge On River
Kwai” (Col) (17th wk), $20,000:

. Kenmore (Indie) (700: $1.25-$2)
—“Bolshoi Ballet” (Rank): Bright
$13,500. Last week, “Henrv V”
(Rank) (reissue) (5th wk). $4,000.

.Memorial (RKO) (3,000: 60-$1.10>
—“Long, Hot Summer” (20th) (4th
wk.-final). Nice $8,000. Last week.
$ 12 , 000 .

Metronolitan (NET). (4.357: 70-
$1.10)—“Paris Holidav” (UA) and
“Man On Prowl” (UA) (2d /wk).
Second week began Monday (28v
Last week, fair $13,000.

Paramount (NET) (4,357: 60-

;<tj. 10)—“Attila” (Indie) and “Wild
(Indie). Torrid $25000

$L45>—“Bridge on River —~ ;Tv, knfa _,

(Col) (5th wk). Slowing down to rtasoias , , ,

$7,000 after fourth week’s healthy j° r for house record backed
$9,000. .?ca ; >V.- I yJi(Q«n4in^di'«*.ipagei^20)

Broadway film biz displayed sur¬
prising strength over. the past
weekend, aided by cooler, rainy
weather. The result is a rather fa¬
vorable Session at these first-runs
despite a dearth of newcomers. Rain
most of Monday (28) was rated a
plus factor.

V “Marjorie Morningstar” with
new stageshow is the new boxoffice
champ, with a smash $165,000 in
prospect for opening stanza at. the
Music Hall “One That Got Away,”
another new entry on Broadway,
hit only mild $10,000 opening round
at the Odeon. .. “Stage Struck”
finished its first week at the Nor¬
mandie with a big $15,600.

“Windjammer” s h a p e s very
smooth $64,000 in third frame at
the Roxy, to top the second week-
"St. Louis Blues” is heading for
fair $16,000 or less in third and
final session at the State. “An¬
other Time, Another Place” is set
to open Friday <2 1 .

“Young Lions” is doing a great
$50,000 in current (4th) stanza at
the Paramount. “Long, Hot Sum¬
mer’’ looks like torrid $17,000 in
fourth at the Mayfair and great
$11,200 in same week at the Fine
Arts. “Run Silent, Run Deep”
shapes lively $14,500.in fifth: round
at the Victoria.

“Witness For Prosecution” is
heading for an' okay $12,000 in cur-

, Baseball Blamed;
26G, ‘Days’ Lofty

‘Summer’ Boffo 13G,

Los Angeles, April 29.

A majority of first-run theatres
are taking a sharp dip this frame.

Tndnk • ‘Purifir’ 14G • ° ne hf exceptions being “Young
1 • " ■ > ■ aC1I1C l(Kx Lions » building to a socko $26,000

TnHiun^nhl.-c OO. . iUi.J_j t; j.. _

Indianapolis, April 29.

Biz. is nice to . smash at three
first-runs here this stanza but slow
at! two others. “South Pacific”
shapes terrific at Lyric to lead
town.- “Long; Hot Summer” at
Keith’s is boffo while “Teacher’s
Pet” at Circle looks nice. “Merry

in third round in four theatres: The
other is the hard-ticket “Around
World in 80 Days,” which ip 1 aiming
at a. trim $16,000 in 71st stanza at
Carthay. With new major league
baseball drawing heavily, it’s
blamed for the slump.

Newcomers show a decided lack

ntw’c failed to fiet 6 round | of strength. “St. Louis Blues’
at J_ ) Qe\v%s. , iqoms slow $16,000 or less in three

^Estimates for This Week i houses. “Touch of • Evil” looks
. Circle (CockriTl-Dolle) <2,800; 75-'fairly mild $11,600 in three spots.
90)—“Teacher’s Pet” (Par). Nice. “Windjammer” shapes $21,500 ir.
$13,000. Last week, “Marjorie- third week at Chinese, which R

Morningstai:” (W T B) (2d wk), $7,000.

Indiana (C-Dl (3,200; 75^90)—
“Motorcycle: Gang” (AD ar.d "So¬
rority Girl” (AI). Drab $5,000 in
5 dqys. Last Week,. “Rodan” <DCA)
artd“Death in Small Doses” (Indie),
$ 10 , 000 .

Keith’s (C-D) (1,200; 90-$l:25)—
“Long, Hot Summer” (20th). Smash.
$13,000. Last week, “Young Lions”
(20th i (3d wk), $4,000, .

Loew’s (Loew) (2,427; 75-90)—
"Merry Andrew’’ (M-G) and “Safe

rated fair. “Sevpn Wonders oi
World” landed big $12,900 in 46th
Week at Warner Hollywood. “Bridga
on River Kwai” shapes great $14,-
300. in 19th week at Egyptian.
“Marjorie Morningstar” is pals
$6,000 in fifth frame at Warner
Bev.

Estimates for This Week
Orpheum, Hollywood, Uptown

(Metropolitan-F W C) (2,213; 756;

1,715; 90-$1.5Q)—“St. Louis Blues’ 1
(Par) and “Cole Younger” «AA>.

rent (12th) session at the Astor. it. V '^p e ,v , /-r? ri 4 ge
is heading for a sock $10,500 in the H^ol) (pth_wk), $o,5Q0 at $I.2 p top.

Ctacker” (M-G). Dull $3,500. Last! Slow $16,000 dr near. Last week,

same week at the artv Plaza. Pic
winds up at the Astor . May 8 but
stays on indefinitely at the . Plaza.
“Teacher’s Pet” was a modest $21,-
000 in sixth Week at the Capitol.
“Sheepman” replaces May 7.

“Around World in 80 Days”
tppped the previous session in the
80th week at the Rivoli by. landing
a great $35,600. “South Pacific”
also pushed ahead over the preced¬
ing stanza to get a smash $45,200
in fifth week at the Criterion. . ;

‘‘Bridge on River Kwai” also
climbed over the previous round
to hit a wow $37,000 in 19th session
at ’the Palace. “Search For Para¬
dise” was in a like category, get¬
ting a fine $26,200 in 31st week at
the Warner. “This Is Cinerama’’
returns to the house on May 4.

Estimates for This Week

Astor (City Inv.) (1,300; 75-$2)-
“Witness For . ITosecution” (UA)
(12th wk). : This session looks like
okay $12,000. The 11th Week was
$14,500.. ‘‘Paris Holiday’’ (UA)
opens Friday (9).

Baronet (Reade) (430; $1.25-

$1.70) ^— “Uncle Vanya”. (Indie).
Opened Monday (28), In ahead,
“Ladykillers” (Cont) and “To Paris
With Love” (Cont) (reissues) (5th
wk-10 days), okay $3,500 after $4,-
100 for fourth regular week.

Capitol (Loew) (4:820; $l-$2.50)
—“Teacher’s Pet” (Par) t7th-final
Wk). ; The Sixth week ended yester¬
day (Tues.) was- fair $21,000 or
near. The fifth session was $22,500.*]
“Sheepman-Stranger With. Gun”
(M-G) opens May 7.

Criterion (Moss) (1.671; $1.80-
$3.50)—“South Pacific” (20th) (6th
wk). Fifth stanza ended Sunday
(27) was smash $45,200. Fourth,
$44,000. Stays on indef.

Fine Arte (Davis) (468; 90-$1.80)
—“Long^ Hot Summer” (20th) (4th
wk). This round ending tomorrow
(Thurs.) Is heading for great $11.-
200. Third Was $12,000. Holds on.

Guild (Guild) (450; $1-$1.75)—
“Marcellinno” (Indie), (reissue) ;(.4th
wk). Third round ended last Thurs¬
day (24) was big. $8,000. Second,
$9,500.

Mayfair (Maurer) (1,736; 79-

$1.80)—“Long, Hot Summer” (20th)
(4th wk). This, stanza finishing to-
nioiTow (Thurs.) looks like big.
$17,000 or near. Third was $19,000.
Holds over, again.

Lyric (C-D) (850; $1.25-$2.20)—
“South Pacific” (20tli). Sock $14,-
000. Last week, “Rairitree County”
(M-G) fiOth. wk), $5,000 in 4 days.

Balta; ‘Paris’ 6G

Baltimore, April 29.

Biz is slow this frame, giving ex-
hibs their lowest take in recent
weeks. Warm weekend weather is
taking most of blame. New entries
include . “Marjorie Morningstar,”
fair, at Stanley; “Paris Holiday/’
oke at the Mayfair; “Cast Dark
Shadow,” pleasing at Playhouse
and “Search for Paradise” which
is sluggish on opening round at the
Town. “Bridge on River Kwai” is
holding... nicely. in sixth at Hippo¬
drome while “South Pacific” shapes
big in fourth at the New.

Estimaies for- This Week

Century (Fruchtman) (3,100; 50-
$i.50)—“Young Lions” (20th > (3d
Wk'. Fair. $6,000 after $8,500 in
scicond.

Cinema (Schwaber) (460; 50-

$1.25)—“Razzia” (Kass) (3d wk).
Oke $3,000 after about same in
second -week. .

Film /Centre. (Rappaport) (890;
50-$L50) — “Brothers Karamazov”
(M-G) (3d wk); Nice $6,500 after
near $8,500 in second frame:

Five West (Schwaber) (460; 50-
$1.25)—“Adam and’ Eve” (Horne).,
Lofty $5,000. Last week. “Bride
Much Ton. Beautiful” (Ellis) (4th
wk). $2,000.

Hippodrome (Rappaport) (2,300;
50 : $1,50)—“Bridge on River Kwai”
(Col) (6th week). Good $7,300 after
$9,000. to previous week.

Mayfair (Fruchtman) (980; 50-
$1.25)—“Paris Holiday” (UA). Okay
$6,000: Last week, “Witness For
Prosecution” (UA) <8th .wk), $4,000.

. New (Fruchtman) (1,600; $1.50-
$2.50)—“South Pacific” (20th) (4th
wk). Big $10,000 after $14,000 in
third..

$1.80)rr-“Stage Struck” (BV) (2d
(Continued on page 20)

Estimates Are Net

Film gross estimates as re¬
ported herewith from the vari¬
ous key cities,. are net; i.e„
-without usual tax. Distrib¬
utors shale on net take, when
playing percentage, hence the
estimated figures v are net to-'
come,

;The parenthetic admission
prices, however: as indicated,
include the U. S amusement

tax. i li:i. 1 -J ill J t l;i U- y/ ;

Providence, April 29.
“Bridge on River Kwai” is pac¬
ing the city this week with a smash
session at State. Strand is big with
“Attila” and is matched by Ma¬
jestic’s second of “The Young
Lions.” RKO Albee is just fair
with “Macabre.”

Estimates for This Week
Albee 1RKO* (2,200; 65-80*—
"Macabre” (AA) and “Hell's Five
Hours” (AAL Fair $6,000. Last
week, -> “Marjorie Morningstar’’
(WB) (3d. wk<. $5,400..

Elmwood • Snyderi <745; 90-S1.25)
—“Around World in 80 Days” <UA'
(29th wk); Meek $1,200. Last
Week,. $1,500.

Majestic <SW> (2.200; 65-80 5 —
“Novel Affair’’ (Conti, $2;Q00. ; “Young Lions” f20th) (2d

Stanley (Fruchtman) (3,200; 50- ; Happy $10,500. First week. $15,000.
$L25) — “Marjorie Morningstar” State (Loew) *3.200; 90-$1.2G ^

(WB"). Fair $10,000. Last week, "Bridge On River Kwai” <Col-.
“Run Silent, Run Deep” (UA) (2d /Socko $25,000. Last week. “Paths
Wk), $6,000. . of Glory" (UA) and “Fort Bowie”

Town (SW-Cineramal (1,125)—I (UA), $8,000.

“Search for Paradise’’ (Cinerama). - Strand (National. Realty *2.200;
Slow $8,000. Last week, “Cine- 65-80)—“Attda” «AI*. Big $10:000.
rama Holiday” (Cinerama) (3d wk). -Last week. “Cowboy” <CoP and
44-$q',i508>9i^ -JiWi ii i vOj- i “GdihgSSteady” HCoK),:’$4,000.

Little /Rappaport) (300; 50-$1.25)
^ -“Bolshoi Ballet” (Rank). Fancy

NormandieTfrans-Lux) (592; 95-: $2,400. Theatre, Baltimore’s oldest
... art center,.has been renovated and

management has formally an¬
nounced it is returning to first-run
art policy with present show. This
brings art houses here up to four.

Playhouse (Schwaber), (460; 50-
$1.25) ■ —: “Cast Dark Shadow” ■
(DCAl. Pleasing $4,000. Last week, i

Orpheurrf, “Run Silent, Run Deep’ 1
(UA) and “Cross Up” (UA) <3d Wk),
$3,390. Hollywood with Los An¬
geles, “Lafayette Escadrille" (WB),
“Stakeout, on Dope Street” «WB),
$8,300. Uptown with New Fox.
“Long, Hot Summer” (20th) (1st
multiple date), “God Is My Part¬
ner” ,120th), $5,700.

Downtown, Wiltern, Hawaii ^SW r -
G&S) (1,757; 2,344; 1,106; 90-$l,50)
—“Touch of Evil” (U) and “Female
Animal” (U). Lean $11,600. Last
Week, Downtown, “Jumping Jacks”
(Par) and “Scared Stiff ’ (Par) 're¬
issues), $4,200. Wiltern, Downtown
Paramount, “Sayonara” (.WB), “For¬
bidden Desert” (WB) (4th wk-6
days), $12,900. Hawaii with Hill-
street, .“Hong Kong Affair” (AA)
and “Man From God’s Country”
(AA), $5,700:

Los Angeles (FWC) (2,097; 90-
$1.50)—“Johnny Gunmaii’’ (Indie)
and “So Lovely, So. Deadly!’ (Indie).
Dreary $2,000.

Downtown: Paramount /ABPT)
(3,300; $1.25-$2t—“Mail Bag Rob¬
bery” (Indie) and stageshow. Dull
$6,500.

Pantages (RKO) (2,815; 90-$ 1.25)
—“Les Girls” (M-G) and “Teahouse
August Moon” (M-G) (reissues).
Poor $2,400. Last, week, “Merry
Andrew" (M-G) (3d Wk), $5,200.

Hillstreet (RKO) (2,752; 90-S1.50)
—“Bend of River” (U) and “Law¬
less . Breed” (U) (reissues'. Slim
$3 300

State, Iris, Rite (UATV-FWO
(2,404; 825; 1,320; 90-$1.50) —

“Brothers Karamazov” (M-Gi and
“High Cost of Loving” (M-G) (2d
wk). Thin $10,100. Last week,
$14,400:

New Fox (FWCV (765; 90-$ 1.50*—
“Long, Hot Summer” (20th) and
(Continued on page 20»

‘Kwai’Smash $25,000 In
Proy.; ‘Attila’ Big10G,
lions’ Happy 101G, 2d

14

'Wednesday, April 30, 1958

L

UONSSOARS!

Record-setting openings coast-to-coastI
One of the top attractions in industry history l

THE YOUNG 1I0NS starring MARLON BRANDO • MONTGOMERY CLIFT • DEAN MARTIN

also starring HOPE LANGE• BARBARA RUSH • MAY BRITT

Produced by Al Lichtman ’ Directed by Edward Dmytryk . screenplay by Edward Anhalt

Based on the novel by Irwin Shaw

Cinemascope

20th has the

m

i

PEYTON’!

Still at the peak of its phenomenal staying-
power! Call 20th today, set your date howl

Jerry Wald's production of PEYTON PLACE starring LANA TURNER • HOPE LANGE • LEE PHILIPS
LLOYD NOLAN • DIANE VARSI • ARTHUR KENNEDY - RUSS TAMBLYN • TERRY MOORE
featuring DAVID NELSON • BARRY COE • BETTY FIELD • MILDRED DUNNOCK • LEON AMES
Directed by Mark Robson . screenplay by John Michael Hayes

COLOR by DE LUXE CINEMASCOPE -

Wednesday, April 30, 1053

PSwE/fr

1

SUMMER

HOT!

Lighting a box-office blaze i
Rave reviews everywhere! Off to
surefire start! Will run all Summer long!

Jerry Wald’s production of William Faulkner’s THE LONG, HOT SUMMER
starring PAUL NEWMAN - JOANNE WOODWARD - ANTHONY FRANCIOSA
ORSON WELLES • LEEREMICK ANGELA LANSBURY Directed by Martin Ritt

screenplay by Irving Ravetch and Harriet Frank, Jr.

COLOR by DELUXE CINEMASCOPE

in the industry today!

All HAIL FAREWELL !

Mighty ‘Arms' is one of 20th's all-time greats!

Now available for the first time to all showmen I

David 0 . Selznick’s production of Ernest Hemingway’s A FAREWELL TO ARMS
- starring ROCK HUDSON • JENNIFER JONES ♦ VITTORIO DE SICA

Oirected by Charles Vidor • Screenplay by Ben Hecht
COLOR by DELUXE CINEMASCOPE

v w%yr ,

4 V

i'A- ■ •'/■V J-- ;

PICTURES

16 PICTURES

Briton & Yank
Ties on Exhib
Issues Urgedj

Establishment of closer coopera- j
tion between theatreowners ini
Great . Britain and the United States {
is being pushed by Theatre Owners ]
of America. Although a liaison al- |
ready exists between TO A and the ;
Cinematograph Exhibitors’ Assn, of ,i
Great Britain and Ireland, efforts j
■w ill be made to explore the pos- ;
sibility of establishing a permanent.
Joint working group of members i
from TOA and CEA. For the past !
few years there has been an ex¬
change of representatives tp each,
other's annual meetings, but there
has been no permanent liaison*.

Herman M. Levy, TOA general]
counsel, leaves today (Wed,) for j
London to confer with British the- ;
at re leaders and to attend the j
'■meeting of CEA’s general, council|
on May 14. Levy has a date with '
Ellis F. Pinkney, CEA general sec- ;
.rotary.. and other British officials !
to. discuss such topics as the. effect;
of television on British theatres. •
the product situation, measures'
taken bv British theatre operators
to keep films off tv, censorship;
and the Eadv plan. .

Levy will explore the “war -
dust” financed by British exhibi- -
tion to purchase films which!
might be sold to television to
see if this policy, might be adapts j
ed in the U, S. At the same i
time. Levy will 1 give the British
theati-emeh a report on the efforts !
made by American exhibitors to.
prevent the introduction of toll-tv. j
Upon his return to the U. S„ Levy i
will give a full report of his studies !

. to the TOA officers and member-']
ship. j.

CINEMIRACLE SEEKS j
CHI OPERA HOUSE]

'With its Cinemiracle process -al-J
ready showcased. in Los Angeles ]
and New York, National Theatres j
yesterday tTues.) filed a petition ;
with the N. Y, Federal Court to i
pave way for acquisition of the ]
Chicago Opera House. Cinemiracle •
pictures would be shown there j
when the theatre isn’t being used ]

for operatic productions. : j

Takeover of the . Opera House j
must be approved by the court un- j
der terms of a Feb. 24, 1956 fie¬
ri ee by which NT; w as authorized ;
to produce, distribute and exhibit
films util : 7 ing the Cinemiracle
process. Petition asserted that
acquisition of . the site would not
unduly restrain competition in.
the Chi area. It was also-stated
that the Government has no ob- j
jedion. i

° — , i

ERIC ROSE TO DETROIT j

Frio H. Rdse, formerly manager ;
of the Trans-Lux Colony. Theatre, !
last week was named managing di- .
j rotor of T-L.’s Krim in Detroit. ]
He replaces Gwenn Griffiths who’s r
been transferred to the circuit’s j
New York headquarters. :

Rose, who was associated . with
Rank Theatres before coming to
the U. S. in 1950, joined T-L four
y ears ago. ;

PmtETT

Hardy Dilemma: The Small Theatre

• By HY HOLLINGER •

Once again the question of the ability of the
i smalltown and neighborhood theatre to survive un-.
der the current economic conditions of the motion
[picture industry has come to the forefront. The val¬
ue of the smaller situations, in; light of the chang¬
ing marketing methods, the type of pictures being -
released, and television;, has been the subject of
considerable debate for several years.

In spite of numerous adverse conditions, the ma- .
jority of the less-than-rdeluxe houses, have managed .
to continue although there has been a thinning out: .
of the ranks! Many film company officials hive stated
privately that the smaller situations are unecono-
nomic to service and the sooner they close the bet-;
ter it will be; for the industry as 'a whole. Realistic
observers of industry affairs have-noticed a trend
in that direction. The closing of exchanges and
sales offices in many areas, the dismissal of book- .
ers arid salesman and the general reduction in per- ■
sonriel in the’field offices are cited as an indica¬
tion that the inajor film companies are prepared to
write off many of the smaller spots to concentrate
their efforts on the big, key city situations.: Samuel
Goldwyn has long been .art advocate of fewer thea¬
tres and has-been severely condemned by exhibitor .
groups for his view.

Exhibitor organizations, particularly Allied States
Assn., the inain spokesman for the grass roots thea-
treowner, have diligently, fought to preserve the.
tenuous position of the. smalltown and subsequent- .
run situations. That their position is becoming more V;
precarious every day is evident by the analysis is¬
sued this week by Allied general counsel Abram F. 4
Myers. (See separate story). Myers contends that the
film companies are making a serious error in -.writ-:.,
ing off the nation’s smaller theatres by withhold- :
ing the big pictures, from these theatres. He par¬
ticularly condemns the new marketing methods be¬
ing employed for the so-called blockbuster pictures
and the increase in the number of hardticket films
which keep an attraction at a key situation for a
long period. He maintains that the normal availa- .
bilities are being cornpletely destroyed and, as a "..

consequence, a substantial portion of the nation’s
population is being deprived the opportunity to see
many of the top attractions emanating from Holly¬
wood unless, of course, it they want to travel to the
riearest large community.

The current Conflict—large versus the .small thea¬
tre— is an ancient one and resulted in the consent
decrees which many industryites now consider harm¬
ful to the filrii business. However, the battle now ap¬
pears to have reached the life-and-death struggle
stage.

With all the major film companies, with the pos¬
sible exception of 20th-Fox, concentrating on fewer
and bigger pictures, mainly geared for long runs in
key centers, operators of the smalltown, sub-run and
drive-in theatres are wondering how they will be
able to obtain product to keep their theatres going.
For the. small operator, pictures such as “The Ten
Commandments,” “The Bridge of the River Kwai,”
“Around the World in 80 Days” and “South Pacific”
are; just titles of pictures which they feel they can’t
obtain or show for possibly a year or two after these
entries open at a key house. How to keep their
houses operating with the shorter flow of general
releases is a question they have pondered numerous
times without coming up with an answer. *

Hard-headed industryites are of the opinion that
the smaller theatres, must become victims of an in¬
evitable: change just as the individual grocer gave
way to the super markets. It’s pointed out that the
film companies cannot continue to operate profitably
under the old system of providing a steady stream of :
product to situations which do not provide the pa¬
tronage to support the production and distribution
costs. . . .

;. The individual entrepreneurs are putting up a de¬
termined fight to continue their sources of income,
as evidenced by Allied’s efforts, but the general
trend of the film business as. well as the nation’s
economy has led many observers to the conclusion
that many of the smaller theatres will have to give
way, especially, since it’s estimated that approximate¬
ly 85% of the current domestic gross comes from
4,000 theatres.

Reade Circuit s Cannes Taking

Waterloo j

Continued from page 7.

is not rated by that agency, but
that distributors ordinarily can’t
import foreign movies if Federal
government. < customs) deems them
morally objectionable. He pointed
out that his theatre, showed “The
Ten Commandments” for. seven
v\eeks.

Kenneth Everhart, chairman of
the Iowa Civil Liberties Union, Des
Moines, has said. “We, of course,
would be concerned about attempts
at censorship of any media or edu¬
cation or entertainment unless it
was very carefully supervised or
►unless there was a real need for it.
These things start in a mild way,
only directed at one thing, but
their history is that they , quickly
expand to cover other media of en¬
tertainment or Information.”

! jsais . Continued from page 5

I AlL |\ * I many, Japan, Italy, Britain, Swit-
|ff|t IlnVP-m i^erland; France, etc. .

VM* “Alf v All j The Internatiprial Federation, of
: Motion Picture Producers, Assns.
With acquisition of two drive- will meet during the Canries fest
ins from Eastern Outdoor Theatres to discuss, common, market ques-
last week, Walter Reade Theatres tions, film festivals arid other in-
now has 10 ozoners and the Ren- terpationa! matters.

.ral view «the MU'

b .^„ Gn 1 f expansion m the fresh, mated Films, which will: include
air field. Purchased, for. a sum cartoons, puppet pix and subjects
in excess of $30(1,000 were the Shore produced via writing directly ori
Drive-In, Farmingdale, N. J and film. Section will offer a cross-
tbe Fly-In Drive-In, Relmar, N. J. sec tion ot the advances in: this
Reade „ interests have already field, .
taken over management of the two The separate: screenings of the ;
sites according to Sheldon Smer-r' tv pix are indicative ofCannes’
ling, exec-v.p., of Eastern Outdoor.! realization that, in this “new” age.
Most of the Reade drive-ins are lo- j tv hais a definite place and its cre-
cated in the Jersey shore area, } ators must .be recognized. How-
where the chain also owns and op- ’ ever, the main function^of Cannes
erates a large string of conven- still, is in the area of buying and
tipnal theatres. .! selling of theatrical features, and

-r——I— . —r-— —of equal importance—in the per-

: . n sonal contact it allows between

Teck, Buffalo Long-Runs

Buffalo, April 29. countries represented here than at
1 Shea Teck Theatre will open any other fest, Cannes ranks as
I May J with. long-run showing of the top event of the year and its
, “The Long Hot Summer.” cpverage .by the assembled jour-

j House, relinquished by Cinerama nalistic cor P s is unmatched/

' in March. .will be devoted to long ■' , '

| run film engagements according to • ■ > « ■ •

i Edward F. Meade, City Manager RllCCIft FlAAfk

of Shea (Loews) theatres. nUSSIfl f

Charles M. McLeary, formerly a — Continued from page 5
[ member of the staff of Shea’s Buf- “The principal U. S. contributions
; falo, is manager of the Teck. are just starting,” . is latest word.

' - ■ " i ] ^ Alnong entries, which currently

;• exceed 200 for the five categories,
MO VaifeC is a Rank childreri’s feature, aus-

I «ll* piciously titled “The Kid From Can-

_ continued from page 7 — ada,”.and,pne in adult class, “Carve
■ Her Name With Pride. /

Byrne said: “If there w as ever such Russia has submitted “a lot of
rigidity, it is now out. If there was features,” headed by “The Sis-
ever any lack of receptivity- that ters,” and “The: Cranes Are Fly-
also is out.: If there ever has been ing,” . a childreri’s feature-length
any lack of a sympathetic attitude “Old-; Khattavych,” plus - “The
for exhibitors. We want that ^Lights Of Mirny,” described as “a
changed/’ long documentary.” Pakistan is

Stressing that this thinking rep- re PP ed by ”Kismet, v “Dulla Bhat-
resents the policies laid down. by ti *” and , “Naghmaf E Dil,” in the
prexy Joseph R. Vogel, Byrne also feature Tine; Czechoslovakia’s top
made clear that while Metro is. b e i A e ^. ure . “From My Life.”;
eager to please exhibitors, it must Preliih : judging, though panel
do so with the interest of the. ye } ^b°uld^ whittle;en-

company foremost in mind. “We tries to .85 which is felt .to be
intend to market our pictures in a n Phiher to fit the 34

way that will be mutually fair,.to J« d f in 2 sessmns plated during^the
the company and exhibitors,” he 1 ^ day , fim caiyalcade. Each boxr

Russia Floods

. Continued from page 5 ;

MG Yens

;. Continued from Page . 7

declared. “Our percentages won’t
be rigid. We intend to be extreme

office show will run two hours, and
a 40% capacity wicket will cover

ly cooperative with our customers | ? l j 1; d ^P 1 byed for celluloid fest,

to the extent that we want and will
insist on securing a fair share of

any picture’s potential grossing

pdssibilitiM, whether it's an exeep- Chapman. Ch?p!nai has beeS
tionally big production or one not projector operator at the house
so big.’ since 1946.

Allied Agenda Sets
Old Heavy: Terms

Minneapolis; April 29.

After having “laid off” film com¬
panies the past year following a
“conservative” group’s ascendancy
to power. North Central Allied, this
territory’s Allied States affiliate, is
reverting to type and going on
the warpath again.

Frank Mantzke, head of a buy¬
ing-booking-exhibitor - distribution
group, who has been named gen¬
eral chairman of the arinual con¬
vention to be held here May 14,
disclosed that “unreasonable 60%
and other high percentage terms
and unreasonable extended playing
time demands, as well as inability
to obtain prints for pictures after
they're bought, will be among the
principal discussion topics.

There’s even talk of drafting for
the presidency Bennie Berger, who
; held the post almost continuously
since the body’s inception, but
who stepped • aside last year., be¬
cause : of dissatisfaction among
some members . over his belliger¬
ency toward distributors.

Ted Mann, under whose presi¬
dency the past 12 months NCA
largely has been inactive, refuses
t0 remain at the helm because of
insufficient time to ; devote to it.

It develops that a change of
name to Exhibitors Trade Asso¬
ciation Was in the bylaws’ violation
and the body still is NCA.

One reason for the NCA rever¬
sion to “radicalism” may be be¬
cause a new even more “conserva¬
tive” body, the Northwest AJl-In
dustry Business Building Associar
tion, has been organized through
the efforts of circuit owners Edtjie
Ruben and Harold Field and Unit¬
ed Paramount, president-general
manager Charles- Winchell as. a
permanerit body that’s expected
eventually to affiliate with TOA
which never has been represented
in this territory.

In its declaration of purpose the
Business Building group makes
clear it will eschew fighting film
companies in the Berger NCA man¬
ner. It will hold a convention here
in August.

Lamour-Loeb Settlement

Los Angeles, April 29.

Oubof-court settlement has been,
effected by Dorothy Lamour in
breach-of-contract suit brought by
her former agent, William Loeb
Jr„ asking $3;450.

Loeb charged coin was due him
on a one-year pact entered into in
1956, which involved 10% of heir
earnings.

[Wednesday, April 30, 1958

Mastbaum s 4,370
Seats Too Many;

‘ House Now Dark

e

. Philadelphia, April 29.
l * Mastbaum, Philly’s largest thea-
tre. and flagship of the Stanley
Warner chain, has closed “until
e futther notice.” With a season of
noticeably poor grosses and a
’ three-week Christmas hiatus ru-
r mors of shuttering bad long been
J: current in the trade, but always
1 denied by officials.
f The plush 4,370-seater built by
” the late Jules Mastbaum, opened
„ Feb. 28, 1929, with Al Jolson in
„ “Sonny Boy." The roccoco struc-
. ture, ornate with velvet, damask
^ ard gold leaf cost $5,000,000..
r Mastbaum went dark twice in its
1 early history—a musician’s strike
s in 1931 and during a stretch of
poor business the following year.

* In 1932 the palace was relishted
_ for 10 weeks by S. L. (Roxy) Roth^.
a afel who brought in deluxe stage
“ shows with top talent and a line

of 32 Roxyettes. The venture was
j too costly, despite large audiences.

The theatre shutdown a sain for
, seven years, reopening Sent. 4,
1942. Local SW execs say it will
now remain closed “indefinitely.”
There is talk of its becoming a
j parking lot.

Abram Myers

1 -— ■ — Continued from page 7 ;

try’s current illness.” Myers
charges that the inability of the
sub-run and smalltown theatres to
play and obtain the better pic¬
tures “is more and more confining
movie attendance to the big city
| firstruns and is denying motion pic-
" ture entertainment to a vast seg¬
ment of out population.”

The Allied general counsel reit-
' erates a common recent beef of the
1 small theatremeri that there has

■ been a “wanton destruction of es-
5 tablished availabilities.” • He re-
5 views the consent decree rulings,

1 particularly as they affect clear¬
ances and runs and calls attention

■ to. what, he alleges is a complete
1 breakdown of established availabil-

* ities.

Myers is careful to point out that
’ Allied is. without proof or the
’ means of gatherings it that the filrn
J companies are deliberately dis-
’ criminating against the independ-
. ent in favor of theatres operated
, by the “divorced” circuits. Only
the Dept, of Justice, he notes, can
. conduct the proper investigation
j since it has access to all the rCc-
T ords and Can summon a grand jury
t for an inquiry. Myers’ contention
is that the film companies, employ-.

\ ing their new marketing methods
’ with the numerous “special han-.
dling” pictures, are violating the
stipulations of the consent decrees.

L “It is. hard to escape the conclusion
. that, intentionally or otherwise,
l the purpose of the decrees are be¬
ing subverted,” he alleges.-
f The Allied topper emphasizes
. that there are millions of people—
l because of various reasons—who
are dependent on the subsequent-

- ruh, smalltown arid drive-in thea-

- tres for current motion picture eri-
-. tertainment, but that because of

- the film company sales policies
r they are “denied the privilege of
i seeing, enjoying and telling their
i Jriends. and neighbors about the

- magnificent motion pictures now
1 being turned out by the studios.”

? Allied, Myers states, is all in
1 favor of the value and contribu-
| tions of the firstrun houses, but
1 that the organization does not be¬
lieve that “those, theatres alone

- can supply the total demand for
s movie entertainment or support the
1 producing arid distribution brarich-
J es of the industry.” '

The industry, he adds, cannot
continue to. hike prices in order
to make the firstrun engagements
pay off. Th<e lost audience, mainly. •.
in. the smaller situations, must be
i brought back to the theatres and
i “the industry! must strengthen its
f. foundations if it is to continue to
j succeed at the top,” Myers main-.

tains. This can only be achieved;
l he concludes, by a “fuller and *
i more , rapid circulation of films to
r and through the theatres of less
fhan deluxe rating.”

"THE HAUNTED
STRANGLER”

The Latest and Most
Chilling Thriller From
THE KING OF
MONSTERS

Was-an innocent man hung as the
notorious “Haymarket Strangler”?
The terrifying transformation of a
distinguished novelist into the
bestial beauty-killer, Dr. Tenant, is
the most shocking thing you’ve ever
witnessed on the screen.

FIEND WITHOUT
A FACE”

Presented singly or as companion
feature to “THE HAUNTED
STRANGLER” this NEW adven¬
ture into horror is up-to-the-minute
in the field of science-fiction-terror!
Mad science spawns evil shapes of
brairi-sucking monsters. Laboratory
genius gone wild produces the crea¬
ture of the future—a Fiend Without
A Face!

M-G-M presents “FIEND WITHOUT A FACE" starring
Marshall Thompson • Screenplay by Herbert J. Leder • Original
Story by Amelia Reynolds Long • Directed by Arthur Crabtree
Produced by John Croydon • An Amalgamated Production
An M-G-M Release

M-G-M presents BORIS KARLOFF in “THE HAUNTED
STRANGLER” with Jean Kent Elizabeth Allan • Anthony
Dawson • Screenplay by Jan Read and John C. Cooper • Directed
by Robert Day • Produced by John Croydon An Amalgamated
Production • An M-G-M Release

18

PICTURES

P^IETf

Wednesday* April 30, 1958

Albany, April 29. -

The first bills affecting the ad-
w\ Using phase of the motion pic-
t ui e censorship law to be passed
1»\ the Legislature in recent years,
drew vetoes from Governor Averell
Uarriman.

He found the objective of the
fir^t measure—to prohibit the use,
in advertising, of, the fact a mo¬
tion picture film* book, newspaper,
magazine, tape recording, etc., had
bt cn. challenged as to its “decency
or morality in any court, by any
board of review or by any group
or agency’*—to be “sound.” 1 .

However, the Governor asserted,
“its wording will lead to misun-
cb‘i standings as to its scope of ap¬
plication.”

In support of his position, he
.'quoted from a memorandum by the
New York State Publishers Assn,
that “Although in sympathy with
the intent to eliminate capitalizing
on a challenge of decency, or moral¬
ity, this legislation goes much fur¬
ther and precludes defending an
unwarranted challenge.”

The bill. Introduced at the re¬
quest of the Jomt Legislative Com¬
mittee on Offensive and Obscene
Material ‘Its field of study includes
motion and still pictures; television
and radio>, sought to block such
advertising for the purpose of sell¬
ing a picture, book, etc., or “to-
induce patronage for any place of
amusement.”

It stemmed from the promotion
campaigns for “The Garden of
Eden” on which the Court of Ap¬
peals last June reversed the Re¬
gents. In a. 4-3 decision, and or¬
dered a license issued and for
other once-rejected pictures with •
a sex emphasis. i

Governor. Hardman also termed j
the purpose of the second film-ad-:
vertising bill unobjectionable, but j
the language of one section “too j
vague and indefinite . . . impracti- j
cal of proper application.”

This Would have authorized the
Stale Education Department to re-.
yoke the license for a film, if a
poster, banner or similar advertis¬
ing matter “distorts or misrepre- !
sents the character or. content of :
any motion picture licensed by
the department.”

“The Attorney General has
pointed out that the phrase “dis¬
torts or misrepresents the charac¬
ter of content” of .a film might be '
open to constitutional attack upon
live argument the language Is in- ;
definite, the Governor wrote in his
veto.

The Attorney General, he added,
cited Burstvn v. Wilson and Gel¬
ling, v. Texas—both U: S. Supreme ;
Court decisions cf 1952. on censor- '
ship.

That tribunal applied a crusher
to the New York State licensing *
statute, in the first case—dealing
with “The. Miracle”—by ruling j
“sacrilegious” was not a valid
ground upon which to deny a li-

Par Inventory j

Continued from pajre 3/ ss— I

praisal of the company’s future as
well as the film biz as a whole by.j
prexy Barney Balaban, notes .that j
the company, has reduced its in- '
ventory from S57.lll.840 in 4956
to S50J12.877 in 1957. At the
same time, the company has in-
creased its cash position from $11;-
704.988 in 1956 to $16,808,607 in
1957. According to Balaban, these
trends—reduction of inventory and
increase in cash position—will con¬
tinue in 1958.

The company’s consolidated
earnings for 1957 totaled $5,425,000 .
or $2.80 per share as against $4,-
283.000 or $2.17 per share in i
1956. Net income for 1957 was
S4,783.00Q or $2.47 per share as
compared with the 1956 net income
of $8,731,000 or $4.43 per share. -
However, the 1956 stanza included
non-recurring income of approxi¬
mately $5,000,000 from the sale 1
of shorts to television and from -
the sale of stock in Famous Play- :
ers Canadian. Balaban calls at¬
tention to the fact that consider¬
able profits will be added to the !
company’s* 1 earnings in 1958 from
the recent sale of its backlog films
to television. ,

Film Row

Continued from page 3

the ultimate total perhaps not to
exceed 15.

The tradltl on a 1 minimum
throughout the Industry has been
31.

Paramount recently merged its
physical distribution in New York
with Metro, shuttered in Cleve¬
land, consolidated Its Portland,
Ore., and Seattle outlets and, said
a company rep, “you can expect
more to follow.” .•

Columbia closed In Omaha,
which area is now absorbed by the
Des Moines exchange, and like
Par. Portland has been taken over
by Seattle.

In a move seen as particularly
meaningful^ Col" has closed its,
Houston office, which was opened
not long ago and proved a success¬
ful money-making outpost.. De¬
cision was made to blackout Hus¬
ton, which is now being serviced,
out of Dallas. Reduced overhead
will more than compensate for
whatever revenue, if any, is lost
by padlocking fhe Huston branch,
it’s felt.

It was last year that the Booz,
Allen & Hamilton analysis of pic¬
ture business economics included ■
the finding that the : operation of
exchanges by all . distributors in¬
dividually meant just so much
waste of money and motion. Either
taking heed of the BA&H advice,
or making its own decisions inde¬
pendently, the industry is how
following through Iii earnest, ..not
simply by farming out backroom
(physical handling of prints) work
to outside agencies, such as Na¬
tional Film . Service and National
Screen, but actually closing many
of the highly prized (by oldline dis¬
tribution toppers) exchanges.

Underlying the distribution
economies, of cause, is the reduced
flow of product. It’s figured to. be
uneconomical to maintain these
big setups with anything less than
15-20 films per company.

. Pensions in 1959

With total assets, of $549,553 cur¬
rently in a special fund, pension
benefits for retired film exchange
employees and salesmen wiil con>
mence in January, 1959! Payments
will go to retiring front office and
service personnel represented by
the film exchange employees of
the International Alliance of The¬
atrical Stage Employees and to 're¬
tiring film peddlers represented by
the IA’s recently-affiliated motion
picture salesmen’s department.
Pension fund Was obtained in the
latest contracts between the two
unions and the film companies.

Sum presently available.was ob¬
tained by employer contributions
of 6c per hour (not exceeding 37V 2
hours) and from interest on invest¬
ments. Payments, beginning next
January, provide for four different
types of pensions.

(1) ■ Norman pensions$36.25
monthly for life. This is for 'em¬
ployees Who have reached the age
of 65 and retire with 25 /years of
service. Such employees must have
worked at least 415 hours in one
calendar year since the employer
contribution began on Dec. 1, 1956.

<2) Reduced pension—.For em¬
ployees who have reached the age
of 65 and retire with 15 or more
years of credited service! They, too,
must have worked 415 hours in one
year since , the fund was started
For these employees, the regular
$36.25 monthly pension will be re¬
duced by $1.45 per month for each
year short of 25 which" they have
worked.

(3) Early retirement pension—
Employees retiring between the
ages of 55 and 65 will get the reg¬
ular or reduced amount they would
receive at; their age minus one-hall
of 1 r c for each month by which
they are younger.

<4) Disability, pension—Same as
an eaFly retirement pension except
that retirement age can be reduced
as far as 50 years if the applicant
can prove permanent and total dis¬
ability resulting from bodily in¬
jury or disease.

Pension benefits are payable for
life. If a pensioner dies within 60
months after retirement; remain¬
der of payments for that period go
to h;? survivors.

London’s First Peek At
Todd-AO Brings Raves
For‘S. Pacific’at Preem

. London, April 29.

London . had Its first peek at
TqjdcLAO . when “South Pacific”
bowed into the Dominion Theatre
with a swank, preem attended by
top brass of. politics, the services
and show biz. A calypso band
played in the flower-decked the¬
atre foyer as the guests arrived.
These included starlets, adorned
with garlands, big executives such
as Oscar Hammerstein 2d* Josh
Logan, Mitzi . Gaynor and Julie
Wilson, Last-named starred in the
show when it played the Dirury
Lane. ' -.v”..

Tottenham Court Road where
the Dominion is situated became'a
one-way street for three hours and
even the bus stop outside the the¬
atre was moved down the road for
the night, to accommodate arriving
patrons.

Preceded by a calypso band on
the stage and a demonstration of
Todd-AO, “Pacific” had the audi¬
ence joining in the familiar num¬
bers ; and applauding - most . of
Miss Gayrtor’s solos. The press
generally gave the pic the okay
sign though The Times found it a
long, dull film with director Logan
being defeated by the technical
phases of the. new method. .

Harold Conway of the Daily
Sketch wrote:. “Of all the film’s de¬
lights — musical and pictorial —•.
Gaynor emerges tops.” The Daily
Express’s Leonard Mosley, on the
other hand, fell over backwards to
give orchids to France Nuyen. En¬
thused Mosley: -‘This is the most
exciting face I’ve ever seen. The
scenery In the new wide-screen
Todd-AO process is spectacular in
almost a cirieramic way/’

Chris Reynolds of the Daily
Mirror wrote: "Believe me, it’s hot
stuff. To see It is one enchanted
evening.” The Daily Mail’s . Mar¬
shall PUgh considered: “The only
appropriate. comment on the proc¬
ess is ‘Gee-whiz.’ The color varies
between the fabulous and the fiend¬
ish:”

“South Pacific/’ supported by a
Geraldo Orchestra with 11 shows
a week, is expected to. run at least
a year here. S.e y er al rows of
seats have been removed from the
back of the stalls to accommodate
a new projector, and the entire up¬
per circle has been closed.

National Circuit May Help Other Theatres By
Producing Films, Not Itself

Cannes Cry

Continued from pase 3 :SSSSS
is shown in bids to Czeehoslavakia
and Sweden for two films each due
to their merit. In spite of diplo¬
matic aspects unlikely pix from
lesser, or even bigger, countries
were firmly vetoed. This means
a primed total of 20, eliminating
such tiihe drags as double show¬
ings, Unspoolings will be at 3
P.M. and 10 P.M., with only one
on Opening day and one day free.

SIGN WITH DISTR1BS

Peace between film praisers rep¬
resented by the N. Y, Screen Pub¬
licists Guild and the film com¬
panies is. apparently assured for
two more years as a result of the
conclusion of... agreements with
Warner Bros.', Columbia and Uni¬
versal late last week. .

New two-ydar contracts, which
•will he signed shortly,: are essen¬
tially the same, as the deal recently
signed with 20th-Fbx. The 20th
pact, which apparently set the pat¬
tern for the industry, strengthened
the security provisions of the-for¬
mer' contract by providing that: the
film companies must give the union
at least 90 days notice before they
consider eliminating or transferirig
any departments.

. Contracts also give a $6: across-
the-board wage hike to all pub-ad
staffers earning less than the $140
senior minimum. Agreements also
provide that the subject of wages
for senior publicists can be re¬
opened after a 10-month period.

Only new pacts still to be con¬
cluded by the SPG are those with
United Artists and Metro. Talks
with UA are currently taking place.
M-G’s present contract does not
expire for several months yet.

Elgin

Detroit, April 29.

Total advance sales for the first
21 shows of “South Pacific” (20th)
are over five times better than
they were for “Around the World
in 80 Days” (UA) for the same pe¬
riod,. according to manager Dillon
Krepps.

He. said that 80% of the sales
have come from, residents of out-
( state Michigan, Indiana and Ohio,
j Krepps observed : that perhaps
i those areas have been less hard
' hit by. the recession than the De-
troit-area auto plants.

Brandt, .Reade Duck
. Though interest in the Cannes
film festival is high, with the gen¬
eral expectation that it will serve
as a showcase for many artistically
and commercially interesting en¬
tries; some of the American, inde¬
pendents have stopped looking to
Cannes as a ready-made market
place. • •-

In fact, two important im-
importer - distributor -exhibitors—
Harry Brandt and Walter Reade
Jr.—are skipping the fest this
year. Their reasoning is that it’s
impossible to make advantageous
deals at Cannes, where all the in¬
dies are bunched on the beach and
the local producers are playing one
against the other.

Quite apart from this, even the
indies w'ho make, the Cannes trek
are in general agreement that the
atmosphere of - a festival isn’t con¬
ducive to “realistic” trading. “They
either try to pressure you into a
deal before the picture is shown,
or else they hold you off until af¬
ter it’s been screened and foster
the impression that everybody is
after it,” complained one. “In any
case, the. prices asked at Cannes
are inflated.”

According to Brandt, most of
the truly commercial entries with
real potential in the States don’t
show up at the festival. He, and
several others, hold that the only
way to get the product is to make
periodic trips to Europe (which
most of the indies are doing) and
0 . 0 . the available films free from
the excited competition of a fest.

Fact is that, at least as far as
the French and Italian films are
concerned, the indies have a very
good notion of not only what’s
available, but also what’s coming
up in the Continental studios.
They all have their local reps who
submit reports, and the bidding
often starts before a film has even
been completed. :

Trouble is. that there is virtually
no yardstick by which to judge the
possible success or failure of an
import in the U. S. Pictures that
click in a big way in Europe aren’t
necessarily of appeal In the arties
Stateside and. conversely, some of
the big “hits” here did no out¬
standing biz on the Continent
Thus the importers must go by
little more than their knowledge
of the U. Si public and the—not
always reliable—success Formula
developed by other films.

One of the aspects that does
draw the indies to Cannes, apart
from the many useful contacts and
the firsthand viewing of the prod¬
uct (not to speak of the pleasant
surroifhdings), is the fear of miss¬
ing out on a real blockbuster—or
on a sleeper. Many films are
screened outside the fest purview
by producers eager to take advan¬
tage of the assemblage of foreign
buyers. Occasionally, deals are
made on that “fringe” level.

Among the indies who’re at
Cannes, where the festival rolls
Friday (-2) are Edward L. Kingsley,
Richard Davis, Jean Goldwurm,
Ilya Lopert, Cy Harvey and Joseph
Green. Duncan McGregor of the
American Pathe Cinema outfit
(Paris Theatre. N.. Y,, World The¬
atre, Philadelphia) also will be on
hand.

Feeling generally is that the
American industry this year will
come off better at Cannes than in
1957, when virtually no Hollywood
stars showed up. This year, with
“The Brothers Karamazov” the of¬
ficial U. S. entry and “The Long,
Hot Summer” the invited entry
(along with “Desire Under the
Elms”); the star turnout is bound
to be improved, particularly since
“Summer” producer Jerry Wald
will be on hand and is bringing a
number of personalities in his
party.

Theatre Owners of America is
“disturbed and disappointed” by
the recent decision of the Dept,
of Justice which only gave Nation¬
al Theatres a conditional okay to
produce and invest in the produc¬
tion of motion pictures. The D. of
3. ruled that it would consider a
“reasonable experiment” by Na¬
tional in picture-making provided
the. proposal "envisioned no pre¬
emptive rights and gave full ac¬
count to the exigencies of competi¬
tive conditions in the movie indus¬
try.”

According to Ernest G. Spellings,
TOA prexy, the. Justice Dept.’s
ruling re-established : a “positive
roadblock” since it says that it’s
okay for NT to make pictures for
other theatres “but you can’t show
these pictures in your own the¬
atres.’^ By setting up the idea that
“you. can help the other fellow,
but not yourself,” SteHings points
out that “this obviously removes
the principal incentive for the for¬
mer affiliates to make pictures.”
The TOA topper charged that the
Justice Dept.’s decision is “a most
unrealistic one” and that it is based
on outmoded precedent and re¬
mains oblivious “to current probr
lems and conditions in the indus¬
try. , : . .” !

While the D. of J. may hkve:
been motivated by its desire to
protect theatreowriers, SteHings
noted, the ruling actually has the
opposite effect since there is not
a theatre in the country that does
not require more product.' “It. is.*
a strange type of protection that
denies to exhibitors the one means
of getting more people into-their
theatres,” the - TOA executive de¬
clared. .

Reviewing the need for more
product and pointing out that the
formerly affiliated theatres have
the necessary experience and finan¬
cial ability to. do so, SteHings
maintains that it can only be ac¬
complished. if the “divorced’’ cir¬
cuits have pre-emptive rights for
their own theatres.. As a conse¬
quence, TOA urged the D. of J. to
reevaluate its position in light of
conditions in the industry and in¬
dicated that TOA stood ready to
assist any of the former affiliates
which desired to enter production.

, Canadian Style:
No B.0. Tax There; It’s A

. Vancouver, April 29.

First Famous Players’. western
conference in two years, “Of part¬
ners, associates and managers,” is
set for June 11-13 at Hotel Van¬
couver, per Maynard Joiner, cir¬
cuit’s topman here. Conclave fol¬
lows the FP eastern confab, slated
for Toronto, in May; will host pres¬
ident J. J. Fitzgibbons and v.p.
R. W. Bolstad, plus about 10 other
head office toppers, he said.

Press won’t be admitted, in line
with longstanding never-tellrnuttin’
policy of both major circuits in
this region. Joiner won’t even say
what topics come-up f of discussion.
However, it’s expected there’ll be
preoccupation with Amusement
Tax, which circuit is known to con¬
sider “unfair and discriminatory,**
and a “burden,” and seeks to elim¬
inate; and Telemeter, that’s now
definitely slated for installation in
Canadian theatres by year’s end,
according to Famous Players’ 1957
annual report.

In looking to delete or have
diminished the 10% tax on enter¬
tainment in British Columbia, the
circuit’s brief gets sidetracked on
issue of . a definition. Provincial
revenuers insist there is no amuse¬
ment tax, thus none to lobby
against. Levy of 10% is “just a
hospitals aid tax,” they demur.

The Muse Goes Arty

Omaha, April 29.

With the conversion of the Town
Theatre from burly to straight
double-feature policy. Manager
Jack Gelfand has decided to switch
his Muse Theatre, a nabe house,
into an “art” theatre.

Gelfand last week said he’d kick
off the new operation Friday (2)
with Brigiitte Bardot’s “And God
Created Woman.” He’ll use J. Ar¬
thur Rank British pix as second
features, he added.

Wednesday, April 30, 1958

I^Ahiety

Struck

HAM 1 #**

AT NEW YORK’S

TRANS-LUX NORMANDIE THEATRE

BIGGEST NON-HOLIDAY OPENING

DAY IN A YEAR!!!

THIS AD
IS PART
OF THE
HEW YORK
NEWSPAPER
AO

CAMPAI6H...

THIS
IS

THE
MARKET¬
PLACE,KIDS

'THIS
IS WHERE
YOU PEDDLE'
IT, YOUR
TALENT, YOUR
LOOKS, YOUR
NICE LEGS!

,,,„JENRY FONDA • SUSAN STRASBER6
nmimiio • Herbert mail " L.ir, CHRISTOPHER PLUMMER

TECHNICOLOR ® Screen Play by RUTH and AUGUSTUS GOETZ • WILLIAM DOZIER in Charge of Production
Produced by STUART MILLAR • Directed by SIDNEY LUMET • Music by ALEX NORTH
An RKO Radio Picture-Diitributed by BuinaViiti Film Oiitribution Co.. Inc.

HEADING FOR

WHAT
ARE YOU
WAITING
FOR, KID?
IT’S ALL
YOURS!

AND
LONG
RUN!

HEADING

YOUR
WAY
NOW...
BOOK IT
FROM
BUENA
VISTA!

VeJne*d«y, April 30, 1958

PAfttETY

WIN - PLACE - SHOW

According to all the tip sheets*, your best bet/ as
always, is Trailers. Here’s an odds-on favorite with

- * H.

the fans-never out of the money-especially with the
Prize Baby in the saddle!

So, play Trailers across the board! It’s good sense dol-
lar-wise for the lew cents each frailer costs per show.

MllOMt

.Rcteen saMt£

* Trailers motivate 42.9 cents out of every dollar in box
office admissions: Sindlinger & Go./ in its latest tabulation
on trailer impact for a group of national theatre clients.

People everywhere consider trailers the most reliable form
of motion picture advertising: Opinion Research Corp. of
Princeton in its recent survey for the Motion Picture Asso¬
ciation.

Copies of either survey will be forwarded on request.

22

PICTURES

Wednesday, April 30, 1058

Leland Dibble Gets in Some Innings
Before Judge Departs for Ball Game

By WILLIAM STEIF

San Francisco, April 29.
One of the plaintiffs in an $8-
million antitrust suit against major
fil m producer-distributors scored
some points as the Embassy The-
tre trial meandered along slru. v
In Federal Judge Edwaad P. Mur¬
phy’s court.

The plaintiff was Lelarid C. Dib¬
ble, who is a Co-owner with Daniel
O. McLean of the 1,400-seat. 51-
year-old Embassy in downtown
Frisco. Dibble and McLean claim
they \yere unlawfully deprived of
first run films from 1938 to 1950,
when their suit was filed, and of
second-run films from 1938 to 1947.

Dibble spent the week under di¬
rect examination of his lawyer,
Robert Raven—one of. the trial ses¬
sions was cut in half because many
of the case’s principals, including
Judge Murphy; wanted to get cut
to see the Giant-Dodger opener in
Frisco.

The substance of Dibble’s testi¬
mony was that he continually tried
to get firstrun for his theatre from
the time he took over buying from
McLean in mid-1940 until the suit
was filed. In fact, at one point the
Judge was moved to say:'

“If there is one thing that is
abundantly clear as of today . .., it
is this, that McLean and Dibble
were constantly trying to improve
their firstrun situation and- their
availability.”

To this Eugene Bennett, lawyer
for Paramount, Warner’s, Loew’s
RKO and UA, responded:

“My point is that there is on
that a direct conflict.”

The Judge then indicated his
statement applied to his under¬
standing of the plaintiff’s position.

Raven’s method of making Dib¬
ble’s position unmistakable was
ponderous but probably, inevitable.
He introduced a mass of letters
and wires dating from the early
'40’s to 1950 and questioned Dib¬
ble on each document. Since Dib¬
ble was dealing almost continually
with each Of the defendants < Uni¬
versal, Columbia and 20th-Fox,
plus National Theatres and Fox
West Coast, are the others) the go¬
ing was mighty slow.

Dibble’s Points .

Among points Dibble, brought
out were:

1) When Fox West Coast moved
its second-run Frisco from the
State to the. Alcazar (converted
from legit to films in late 1942),
with the State becoming first-run
moveover, the Embassy was not al¬
lowed to bid for second-run-^-Dib-
ble “thought it was unjust discrim¬
ination, not to allow us to com-*
pete” with a house which had just
entered the film field;

2) Dibble stopped buying Colum-

protvstedT-and the other majors
all fell in line, except ■ Columbia;

6) In July, 1948, Dibble protested
to Ljoew’s about paying a 35 per
ceht!; minimum and was told that
was [ “national policy” •/•—r : Dibble
claimed this just wasn’t so and that
the ininimum was “an unfair trade
practice”;.

7) .{As late as April, 1950, Dibble
buttonholed Jack Warner at the
Fris<jo Press Club for. help in get¬
ting -first-run and got nowhere.

Scsme of Dibble’s letters to dis¬
tributors bore the notation that
copies had been sent to Morrison,
Hofgld, Foerster, Shuman & Clark,
the -Frisco law firm representing
the * exhibitor in court,: Judge
Murjbhy seized on one of these let¬
ters,(dated some time in 1945, and
l-askek Dibble about the notation.
The exhibitor explained he thought

ftio ’ SintoHnn miflVif Hief . “Krino o

Che {notation might just “bring
little strength to bear to overcome
this ^impossible situation.”

The Judge asked:

VAt the time, you wrote the
letter , * . were you contem¬
plating a lawsuit against any
of-these defendants?”

■/No, your honors : replied
Dabble. .

VHad you ever, discussed the
possibility?' the Judge pressed , :
“with Morrison, Hofeld, Foer-
.. stir, Shuman & Clark or any
other firm of attorneys ?”

“No sir ” answered Dibble.
Dibble testimony about, . “the
time; Fox West Coast-Loew’s-War-
ner-Metro pool was broken up”
was. stricken from the recordj at
Bemiett’s motion, and as the week
ended the defense lawyers were
readying cross-examination for. the
exhibitor.

Bardot in Puerto Rico

San Juan, April 29.

Because European films usu¬
ally do poor business here,
Harold Winston, headman at
Columbia Pictures branch, re¬
quested . and got an English .
language print of. “And. God
Created Woman.” (Kingsley).

For the local viewers Span¬
ish titles have been dubbed in
the. English print of this
French picture starring Bridg-
itt<& Bardot. Winston states b.o.
with the Tower of Babel print
is excellent.

[COMPANIES, JOHNSTON GOT ’EM]

Marlon Brando’!

Kate’s ’Red Nichols’ Biog
May Go Via UA, Latter

Hollywood, April 29^
..Red Nichols biopic, "Five Little
Pennies,” to Star Danny Kaye; will
be njade by producer-writing team
of Mel Shavelson and Jack Rose
for Dnited Artists instead of Para¬
mount, if current talks are. final¬
ized.;

Team originally planned . the
project for Paramount, but the
I AFlVt work stoppage against the
majrjr film studios caused a post¬
ponement of the film; Now negotia¬
tion^ are. on whereby UA would
take! ; oyer the project, that com¬
pand being willing to pay Par what
it. has invested in it thus far; At
the (same time the indie; team is
seeking an interim settlement with
the AFM so that it can proceed
with : the picture when the

To Theatrical Features

/ Hollywood, April 29.

Pennebaker Inc. exec producers
George Glass and Walter Seltzer
have sighed Frank P,: Rosenberg to
produce company’s first film,
“Guns Up,” starring Marlon Bran¬
do; and to roll the end of June at
Paramount. Financing and releas¬
ing are both by Par.

: Rosenberg thus returns to theat¬
rical films, where for years he was
a producer at Warner Bros. The
past year, he has been in tv film,
producing Schlitz Playhouse at Re¬
vue. “Guns Up” was acquired by
Pennebaker for $150,000,.that price
tag being for the Charles Neider
tome and a screenplay by Sam
Peckinpah. Brando may make his
directorial debut oh the. film. .

Second Pennebaker film will be
“The Raging Man,”, for United Art¬
ists. Company has a treatment by
Marian Thompson of the book,
"Shake Hands With the Devil,” by
Bearden Connor. Film, to star
James Cagney and Tony Perkins,
will roli in Ireland, with Glass and
Seltzer as producers.

Pennebaker’s acquisition of
“Guns Up*” means the tentatively
titled “Ride, Cbmanchero” will be
pushed back to next spring—in
1959. Incidentally, Pennebaker. is
dropping that title due to protests
from George Stevens, who has film
rights to Paul Wellman’s novel,
“The Comaricheros.” Company
feels it has “arguable” rights but
decided not to argue the point.

Confusion aplenty reigned this I
week in the. continuing film talks
with the Soviets. .

Several things were clear, how¬
ever. The Russians had discussed
the sale of certain of their pictures
with different companies, each of
whom thought they would get
them. Neither the industry nor
the. government liked the openly
quid-pro-quo approach taken by
the Soviets in their dealings. And
several of the companies had no
policy at all.

All this was the subject of an
extensive -powwow Monday. (28)
when Eric Johnston called a spe¬
cial meeting of the Motion Picture
Export Assn: board prior to his re¬
turning to Washington for further
huddles with the Russians.

Feeling among the companies
this week was that, despite the
problems that had arisen, there
would be a deal. “There has to be
one,” was one comment. “Our Gov¬
ernment wants it, the Soviets also
seem committed to it and they
can’t very well afford to come back
empty-handed.”

At the Monday meeting in N. Y.,
very little was accomplished, with
the company reps'telling Johnston
they’d communicate their specific
views to him in time for new talks
with, the Soviets. Turner Shelton,
head of the U S. Information
Agency’s film division, made it
plain that, on the one hand, the
government wanted-Americari films
in Russia. At the same time, he
also: stressed the undesirability of
any quid-pro-quo arrangement that
could be interpreted as an “ex¬
change.”

The Russians, in their talks with
the individual companies, have in¬
sisted on strict “mutuality,” Le.
they wouldn’t buy any company’s
films unless that company bought

..... . , . - UA-

bia in 1944 and didn’t resume for: Paramount talks are finished,
five years, because Columbia had | Shavelson and Rose would like
“reneged” on promised lower- to start shooting the film May 15:
bracket prices—“I couldn’t under ] This; would enable Kaye to finish
any circumstances buy those addi-1 in time so he could keep his Aug;
tional approximately / 20 pictures; 20-Sept. 6 date headlining the
and pay (Columbia) $103 (per film); Canadian National Exposition at
that we had been paying $20 and /Toronto.

$40 for . V. they weren’t much in l % .. ./ . ...

the way of pictures, anyway’’:' / V; ^ v. ; .: r -

3) Dibble stopped buying Metro • ■
product from 1945 to 1947 because /./

“the sliding scale they had set up ;
for the Embassy was very rough.” 1 ,
prices in various brackets had been
raised 25 to 85 per cent and “it
was an utter , impossibility Of meet¬
ing any such price. increases”; '

4) After the 1946 Paramount
case decision. Dibble asked branch
managers and. higher distribution
execs, both orally and in writing,
for the right to bid on first-run

.:. Los Angeles, April 29.

Thomas. C: . Haisch, . expelled
member of TATSE Prop Local 44
whom Richard F, Walsh, IA Inter¬
national prexy, sued for $100,000
in libel action last February, filed
a epunter-suit over weekend for
$100,000 in L. A: Superior Court.

Haisch charged that Walsh and
other union members had conspired
to expel him from his job; Named
also/ ini countersuit were Frank
O’Connor, Local 44 prexy; Edwin
TV Hill, secretary-treasurer of local,
and Bullingham. C. Duval, biz rep.
.: In his complaint, Walsh claimed
that Haisch in letters sent out gen¬
erally had implied, that IA topper
was a racketeer, and had mishan¬
dled union funds. Haisch, in his
suit/ said that everything he had
mentioned in his letter about
Walsh was true!

from them. There Is interest in a
number of the Soviet features
which Sovexport boss, Alexander
Davydov, brought with him.

At the same time, MPEA Is
sharply and uncomfortably aware
of the fact that anything resem¬
bling a quid-pro-quo might be used
as a convenient precedent by other
countries long eager for some sort ,
of reciprocity.

At the meeting Monday, one of
the suggestions was to have negoti¬
ations for the sale of the U. S. films
handled by MPEA (as apparently
was originally intended), with the
Soviets seilling their pictures in¬
dividually to each of the compa¬
nies. However, the MPEA license
for Russia has expired and the as¬
sociation now is acting primarily
in a liaison capacity.

All deals and arrangements must
be approved by an “official” gov¬
ernment - industry committee in
Washington on which Johnston and
SheltOn are reps. This group has
been trying to find a compromise
approach with the Russians on
their "mutuality” demands. ..

Not all of the companies are
directly involved. For instance, the
Soviets didn’t pick any Paramount
films. 20th-F0x sent a rep to the
MPEA board meet Monday, but he
had no definite instructions, 20th
prexy Spyros P, Skouras haying
given none prior to his departure
for Europe,

It became clear last week, in the
wake of the Soviets’ huddles with
most of the companies, that the
Russians put a different interpre¬
tation on the cultural exchange ac¬
cord between Moscow and the
U. S i i e. the pact, under which
these negotiations are being ; car¬
ried out. Still, with the pressure
of Warijirigtori behind it, it’s felt .
that there will be a mutual sale of
films between the two. countries,: ■

Show Biz Delegates Praise London

; Continued from page 4 ;

current one. Pledges received on
that day totalled $2,519,000, but.
many of the delegates suggested
that they ; were making conserva¬
tive estimates. A jury of trade-
papermen, representing the British,
American , and Canadian press,
voted the Philadelphia Tent as
the champion Tent for 1957. Phila¬
delphia has set itself a $300,000
target for the current year/

. At the session to elect new in¬
ternational officers, a British mem¬
ber was chosen for the first time
ever. James Carreras, a former
chief barker who held office for
two consecutive years, was 're¬
turned unopposed , as property mas¬
ter. George Ehy of Pittsburgh
was named International Chief
Barker in succession to John Row-
ley and Edward Emmanuel (Phila¬
delphia) stepped up from second
to first assistant chief barker. Ro-
tus Harvey,. former prpperty mas¬
ter, was named* second assistant.
The only position to be contested

Canada's Famous Players Pay $1.28

Toronto. April 29.

On decreased attendance' and rental revenue, Fa¬
mous Players (Canadian) has dropped its common:
shari dividend to $1.28 from’ the previous year’s/
$1.58. This was revealed to shareholders in the 38th

ment Tax; Act as it relates to the motion picture
industry.; He said: “With the release of old movies
to television, the extent of discrimination has be¬
come even greater. Your company is continuing to
make representations on this tax to the various Pro¬

annual report covering Operations iii 1957. The con- vincial.arid municipal governments concerned. While
solidated balance sheet; plus profit and loss. state- some progress has been made, we are frankly dis-

product, but kept getting brushed [jnenf; was presented by J. J.^Fitzgibbons, president
off — “when the decision tame ’ “ ' “ - -

down,” he. testified; “the picture
seemed to be completely changed.”
but it wasn’t:

5) In. April. 1947, the Embassy

finally got RKO second-run on
60-day availability—which Dibble

New York Theatre

I—RIB10 CITY MOSIC IUL—y

Rockefelfef Ctirttr * Cl 6-4600

“MMUORIE MOMNNGSTAIT

Starrmt

GONE KELLY * NATALIE WOOD

mod Gaia new stage spectacle-

appointed by the lack of consideration which most
and managing director and Reuben Bolstad, comp- Governments have given the motion picture
trollcr. industry in this matter. Overall, the Amusement

Earning operations showed $3,4921583 for 1957 as Taxes Act takes nearly nine cents out of each dol-
against $4,042,865 for the previous 12-month period/ lar of box office revenue. This total burden is
The bet profit for 1957 was $2,220,186, as compared indeed a; discriminatory one.”

with;the 1956 figure of $2,738,455, Switching to: FP^Can television activities, Fitzgib-

Fifzgibbons praised the “record revenues” ob-. : bons said that “your company” has a 50% interest
tained by FP-Can in the lengthy runs Of “10 Com- in an English-language station in Quebec City
manainents” and “Around the World: in 80 Days”; . (CKMI) and has made an additional investment of
plus the leasing of theatres in Toronto, Montreal and $ 550,0100 there this year; plus added studio space for
Vancouver to Cinerama distributors. He said: “The live programs produced over the. Frefich-language
major suppliers of film are meeting television com- station (CFCM-TV) in that city; now in its third year
petition on production values, thobgh their new prO- of operation. He also reported that FP-Can has
grams include an increased number of specialized at- the Canadian rights to the Lawrence television cOlOr
tractions requiring changes in operating policies and tube; and the Canadian rights to.pay-as-you-see tele-

was that of dough guyi. Ezra Stern
(Los Angeles) was; voted in by a
harrow* margin over Ralph Pires
(Philadelphia), On election day,
too, it was agreed that the I960'
meet should be held in Toronto, ..
Canada./'

Three Events Covered by TV

Three of the social events were
covered for commercial tv :by As¬
sociated-Rediffusion, : Originally
they had agreed that after paying
artists’ fees they would donate $1,-
400 to the Variety: Club Heart
Fund, but John McMillan, ArR’s
program controller, said : his com¬
pany has decided to quadruple
that amount and handed over a
check for $5,600. The artists who
appeared, among them Julie. Wil-
sonj Channing Pollock and Dick.
Shawn, all agreed to waive their
fees in favor of the. Variety Club.

In similar vein, Charles Forte, who
catered the lunch at Elstree Stu¬
dios, hosted by Associated British
Pictures* asked that the check
which would normally have been
made; out to his v company be . en-,
dorsed in favor of the Variety
ClUb.;/

In addition to the two very for¬
mal events that opened .and closed,
the conclave, there were two so¬
cial gatherings hosted in turn by
Coco-Cola and Pepsi-Cola. Coca
Cola tossed a black. tie supper
party at the Savoy with full danc¬
ing facilities. Pepsi-Cola, for its
part, took over the Grand Ball¬
room at Grosvenor House and. had
1,100 guests seated In one room.
The cabaret at this shindig was
covered by A-Jt and in addition to
the talent . mentioned above, in¬
cluded Bobby Smart, .Sabrina and .
Dickie Henerson as emcee.

The ladies were taken care of at
a trio of daytime functions, start¬
ing off with a tour of the country¬
side and a visit to Windsor Castle,
lunch and a fashion show sponsor¬
ed by Max Factor at the Savoy;
and a buffet luncheon at. which
Mrs. Billy Butlin was hostess.

the installation of special projection and sound
equipment to accommodate this new trend.”

Pointing, out that the number of shareholders of
FP-Can, as of February 20, was 8,641, with 8,477 .
resident in Canada, Fitzgibbons also referred to the;,
“unfair and discriminatory aspects of the Amuser

vision system as developed by International Tele¬
meter Corp., a subsidiary of Paramount Pictures
Corp., of which FP-Can. is the Canadian proponent.
With the U. S. installation of Telemeter, the Cana¬
dian company plans its first venture in pay-television
at the same time.

Stipulations are now being filed
in the $3,000,000 anti-trust suits
filed recently by members, of the
Serrao family against the major
film distributors arid Warner Thea¬
tres and Stanley Warner Manage¬
ment Corp.

23

PfaftlETY

aitt

aitt

IS

aitt

L/

aitt

NEXT SUNDAY'S

DINAH SHORE SHOW

NBC

aitt

MAY 30th

PATRICE MUNSEL SHOW

ABC

aitt

aitt

PREMIERE
NIGHT CLUB ENGAGEMENT

COCOANUT GROVE

OCTOBER 8th

NAB CONVENTION

PfisilEtfr

Wednesday, April 30, 1958 ";

On the Air—Don’t Waif Until It’s 'Safe’

Los Angeles, April 29. 4— -=——--- : —-— ' ■ ' - . ~ ■

John C. Doerfer, chairman of the f OAAfi r 1 n -. . j
Federal Communications Commis-. * OFu ilTdOl lO

Mon.«ho ha, been put through the' Broadcast Foundation

.(Congressional wringer to a succes- M

sion of page 1 embarrasments in ! Th ® m ^ e , a i

the nation’s dailies, spoke up to- grantiof $200,000 to the Broadcast-,
.lay (Tues.) before the NAB con-: ln £ Foundation of America last
volition in a vigorous defense 0 f help promote the« ? chang«!.;

editorializing on the air. In fact, i o£ ra(tio programs between Amen-
he chided the broadcasters for fail- J'a^. Sr<> PS

ure to follow up their conquest on Europe and the Fan East
the right to editorilaize and warned The grant will make it possible
that “if you wait until -it is safe* • for the BFA to set up active quar-
you may be too late.” j ters ih New York for the duplica-

"Apparently,” said Doerfer. “the ; tion bn ;

shock of such an unexpected vie- i ?»■«?¥** °?

Ampex Scorecard; 31 Stations Come
Aboard, First Color Units Sold

lory in 1948 has left the.broad-. , ., , WTIAT *

casting industry too dazed to prop- ! p ?t b ^ oad castmg voice, and WBAI, wjth FARFEL arid FTATATEETA
•rlv *vn1nit iHp hreakthroueh,.“But I ™. ?: utle ^ at ?P Currently TV spokesman for the

; overseas and for their distribution ;
: in the states. WNYC, the munici- ;

JIMMY DANNY

NELSON and O’DAY

erly exploit the breakthrough.-“But I * ™ *h'*' C un ' €ntJ

in vM rc ic a hme time to stand in : will broadcast many of the inter- :

dunned silcnce-espeeially when

the press continues to appropriate itan area. More thon 70 other sta , .

this Afield unabated and Virtually ^ ; D

unchallenged by the only other ef- the Programs as a public service. . IfA/W
fective medium of mass commu- Robert Redfield, chairman of the lll/VI
nication that exists.” board of BFA, made the announce-j»

Just is the devoting of a part merit of the :grant Previous sup- |- (Mi

Clifton Utley Berthed

In Chi for a Motive

Chicabp; April 29.

WNBQ’s Clifton- Utley, winner of
this year’s DuPont, trophy for ra¬
dio-tv news commentary, explained
to the Chi Council on Foreign Rela¬
tions last week why. a topnotch
commentator remains in Chicago
instead of going to cities where the
tangible rewards are greater.

Apart from a necessity to be
near his doctor, Utley says he
makes Chicago his base because
the need for understanding for¬
eign affairs is greatest iri the mid-

r $ h 1 TLwon , d i.ina Port has come from the Rockefel-

Foundation, the Creole Fdunda-
has not atfected adversely circuia tion and the p eter Schweitzer

S10-M3 on Dinah

tion of advertising revenues, Doer¬
fer saw no reason why a good edb
torial program should drive away
sponsors and audience. “In fact,”
he added, “new and exciting pro¬
gramming should attract both.”

“Perhaps the biggest fear on the
part of a broadcaster; contemplat¬
ing an editorial' program,” said
Doerfer, “is the possibility of re¬
prisals by public officials. But
upon examination this should
prove groundless. Local authori¬
ties have no power over broadcast¬
ing. Threatened or. attempted re¬
criminations can be no more effec¬
tive than against the local news¬
paper publisher.”

MBS’ Tough Spot
On Clearances;
Affil Drive Set

Los An geles, A pril 29.

Currently TV spokesman for the west,. Which is physically isolated
- ^ESTLE C°. . from the shores. A commentator

Booking: Morns. Agency. faces a erea ter challenge in such

■ * ... • a climate, Utley believes, arid can

W\ Of /II do his country a greater service

KPrPQCmTI« I DPW in the midwest than anywhere else.

lU/VI/OOlUII* Vllv f J •• It amounts to this,” he says
‘ . - » * ■ “In the whole history of this couri-

(P1A M*ftry, foreign affairs have been con-
I U- T i nn UUldll trolled by public negation rather

. Vlv 1UU VII ASUIUII than affirmation. And of all places
’ , A . . .. .. negation has come preponderantly

Chevrolet last week renewed its from the middle west. This does
$10,000,600 Dinah Shore “Chevy not give our. diplomacy the added
Show” on NBC-TV for another 52 deftness that is necessary to cope
weeks, and it now looks as if the with the quick changes of Soviet
fears of network execs that, the diplomacy, freed, as it is, of almost
recession, in the auto, industry all necessity to consider its public
would hurt next season’s, sponsor- opinion.”

ship pictures have been unfounded. -=--— ■ - .

With Chevrolet moving back full- . _ ■'

blast (it already has renewed Pat pMJI* V ■ ¥ *f *

Boorie on ABC) and Ford having p If I C XpPlfPf I JfP .
made major commitinents, it’s now A AfI ° MvVI UllV
virtually certain everyone else will
be back as big as ever. . HI I D

Renewal calls for Miss Shore to t||f|PnC I^FACnTPCC®

Colgate’s Dotto’

lYoir Nil A Pillo Rill : , xv ' fmiM * L V” lI,c ine . siawt,n i tiriuing as T producer, . ; doing great damage to the progress

DdV“lulC tilUZ Dill : clearance picture, with an increas- • y •• of the medium, former FCC Com-

J t ing number failing to dear for the j missioner Frieda Hennock charged

un Diiterent wets time forgodfrey’ M£ in ,fe n o n n oc F k M d^£^ ay th 'rt h ) e

_ . .■ .. ... .. , stations, network indicated it was a in

Colgate, currently riding high alm 6<t hdpless in its plea for! Peter Lind Hayes and Mary J, ack ° f data ls a weapon in the
>uth its daytime “Dotto” on CBS- dearances ? P i Heafy have asked to be released C ?^ t0l Svfl eS . tho5e + who w°uld

TV, is now negotiating for a night-i . nf -: from their contract as substitutes cut the FM band down to nothing,

time version of the quizzes and rel S ^or^ uck^inv^S?I ^r Arthur Godfrey on the CBS Miss * Hennock’s remarks fol-
from ail indications plans to place ifnrieLV^nd' thl rn n’ i‘‘Arthur Godfrey Time” siiriulcast. 'lowed • a report by Ben Strouse,

the show on NBC-TV this summer, {Ta li^ 6r A ^ ^im to 1 The y' n do a pinchhittirig assigri- Prez of WWDC-FM in Washington,
riding with it through next season, _ nH em ! ment for Godfrey the Week of May on a poll of receiver manufactur-

This type of inter-network split on V t ‘h at lack of clearances Si 12 arid then bow out. ers, which while citing optimism

the sa me property. last^happened contractually automatically- Reason is that they are on the and expansion on" the part of the

Tt K^ ^! clear ^ d period was costing Mutual prowl for a daytime CBS-TV as- s€ \™* eT *' * d not^reveaL specific
It Rich -some. ago wheuRj riioney in form ofrebates to adver- signinent. They are also currently sales fi A U . Mlss Hennock

^ tisers and hindering its sales heard on GBS Radio in the five-a- ^ ar ^ d f that /, n her C t Pa ?^ ® s a

nighttime show on CBS-TV,. efiforts. week “Peter and Mary Show.” Washington attorney, she had been

Deal for nighttime rights isn’t Mutual revealed another weax ————-— • hampered in petitions opposing

wrapped up yet, but Colgate and nes s in lack of affiliates in many of changes m the FM band by the

its multiple agencies are working the top 100 markets and ^n- lorlrift’c ^Irmnv’ PiIaF absence of any specific figures on
out the details with the Frank b ^ n ^ e f ts ’ WC.S pKippy rilOt ; the number of FM receivers in the

Despite an optimistic forecast of expand her schedule. She’ll do
black- ink for the Mutual network three shows, out of every four, as
next year by board chairman Ar- compared to 26 shows this season.
mand ; Hammer, it .was evident at Whether she’ll continue on Jnto
the Web’s affiliate rneeting here in ^ be summer of . ’59 isn’t certain;
conjunction with the NAB cOnveri-! she’s not skedded to appear, this
tion that the network is beset oy i summer. Show will again be in
more; than its share of problems, color in the Sunday 9 to 10 period,

FM’s‘Secret Life’
Blocks Progress:
Frieda Hennock

Los Angeles, April 29.
Lack of available data on FM

Los Angeles, April 29.

Total of 31 stations iri the U. S.
already have Ampex videotape in¬
stallations and are using them lo¬
cally on a daily basis; Moreover,
Ampex is now turning out its units
at the rate of one a day, arid has
business to continue at that rate
indefinitely.

Ampex officials at the NAB con¬
vention here have also sold, their ,
first color units, three of them.
Ampex color, just on the market as
a result of a cross-licensing agree-
riient with RCA, comes in. the form
of an additional rack on the exist¬
ing black & white Onit or a com¬
plementary new machine. CBS-TV
purchased, two new color units; .
WGN-TV, Chicago, bought a color:
rack and becomes the first color-
tape equipped indie in the country.

Apart from the station sales,
Ampex has a total of 44 in use at
the three networks, with CBS
having 24, NBC 11 and ABC nine.'
Ampex has sold six units to the
CBC-TV in Cariada for use in
Calgary, has sold units to Eng-

Ampex On a Horse

Los Angeles, April 29.

Yonkers Raceway, the trot-,
ting track in Westchester
County, N. Y., currently un¬
dergoing reconstruction, has
purchased an Ampex video¬
tape recorder for the purpose
of getting instantaneous play¬
back of the full length of a
race to determine fouls and
other violations.

Track is equipped with yidi-
con cameras for that purpose,
but in the past made kine¬
scopes of the races for study
later. Use of the Ampex, unit
eliminates the delays arid costs
of film processing. Other than
the Government, Yonkers is
the first non-broadcasting user
of videotape.

Topmost on the list is the station

ith Henry Jaffe Enterprises cori- receiver sales and circulation Is

doing great damage to the progress
of the medium, former FCC Com¬
missioner Frieda Hennock charged
at the NAB convention here.
Speaking from the floor at a panel

T1MP rAD rnnCDEV’ Meeting on FM yesterday (Mon.),
Iliu£i T vli liUDrluj I Miss Hennock declared that the

er Lind Hayes and Mary ], adk f '*•» is , a , u wea P°?

, : have* asked to he released covetous ryes of those who would

iiuin K nun U uiruugii iical ieusuii.. » Hp and others Pm- ment ior Godfrey tne weeK of May

I the contractually automatically- Reason is that they are on the

Ja“SSL ■ c^artd period Was costing Mutual prowl for a daytime CBS-TV as-

• w * riibney in form of rebates to adver- signment. They are.also currently

35 a i Hsers arid hindering its sales heard on GBS Radio in the five-a-

mghttime show on CBS-TV. | effort ^. week “Peter and Mary Show.”

out the details with the. Frank

,. . .. i nounced beginning of a drive this --- _. .

Cooper agency, which owns the week; to enlist new affiliates in key Jackie Cooper’s “Skippy” tv country.

show and which produces the day- situations: A presentation, shown series will be unveiled in pilot "I finally had to admit that I
timer. It’s understood Colgate is to the aflfils.-stresses the faet that form in New York by May 15. didn’t know how many FM fe-

eyeing the Tuesday at 9 period on Mutual requires the least among Skein, produced arid directed by ceivers there are, and estimated

NBC-TV, which Is being vacated stations of all four networks, tak- Cooper under his own banner, was them at between 12,000,000 and
come July by Procter & Gamble j n g bp only 11 r o of the average inspired by his click “Skippy” film 15,000,000,” she said. “But we es-

and “Meet McGraw.” NBC has s t a tidn schedule. when he was a kid star. timated them at 12,000,000 when I

been planning on a quiz show as Biggest problem, though, was re- Cooper is bringing in the series was on the FCC. That was in 1948,

Washington attorney, she had been
hampered in petitions opposing
changes in the FM band by the
absence of any specific figures on
the number of FM receivers in the

been planning on a quiz show as

the permanent “McGraw” replace- [ vealejd to be station apathy .to Mu- | j n conjunction With the Nasser and this is 1958. How can we get

ment. !

“Dotto,” with Jack Narz as
emcee, replaced “Strike It : Rich”
for Colgate at the beginning of the:
year, and within a couple of
months spurted to the top ranks
©f the tv daytimers. Colgate fig¬
ures that with this kind of audi¬
ence base, it ought to be able to
duplicate the feat at night.

{(Continued on page 68)

[Bros, studio on the Coast.

(Continued on page 66)

land, Japan and Germany. On the
nonbroadcasting side, it has three
units with commercial . producers,
Filmways, Telestudios; and Elliot,
Unger & Elliot, and has also sold
units to the Government arid orie
to a racetrack (ifee separate box).

Though Ampex officials
wouldn’t estimate their gross on
viedotape thus far, sales indicate
that it’s approaching the $5,000,000
mark. That’s based on a produc¬
tion model price of $45,000 each,
plus the difference paid on the ini¬
tial- prototype riiodels, which went
for $75,000.

Only new additional feature add¬
ed to machine at the current con¬
vention is a splicer, which sells for
about $700 and enables stations to
splice prograin segments, commer¬
cials, etc. Splicer mounts right on.
a block designed for that purpose
on the original unit. .

Stations are* already using tape
(Continued on page 66)

P&G Cancels Out
On Phil Sflvers;

The Spectre of Jukebox TV’ Schick Eyes Him

CEN’L MILLS’ ‘CORNER’
CAESAR’S SUMMER SUB

“Baseball Comer” is taking over
the Sid Caesar Sunday at 9 spot
for the summer, beginning June 1,
for General Mills. Produced by Ed
Scherick’s Sports Programs Inc.,
the stanza has tentatively been
planned as a. video tape presenta¬
tion. .

Scberick wants to use: tape for
the show, which is being built
around a panel of baseball person¬
alities, since most of the ballplay¬
ers are in the process of travelling
Sabbath nights, when the show goes
on. Idea is to tape the bull session
on the Friday before the telecast.
Show might be located in Chicago.

Los Angeles, April 29. .

A warning tnat a “system of
jukebox television” may result
fromiimniinent decisions on alloca¬
tions) was issued to members of the
Assn’ of Maximum Service Tele-
castejrs at its annual meeting here
at the NAB convention.:

; The alert, came from Ernest W.
Jennes, Washington lawyer and
Counsel to MST, who said that the
future of television will be "put
on the line, perhaps by. the latter
’'part' ; of this year arid certainly in
1959;” Jennes said that upcpriiing
decisions on allocations will result
in “g great struggle as to. whether
the system of maximum service
tel evasion we now have—maximum
both’in program service and cover-
age-j-will. be abandoned for a sys¬
tem of jukebox television.”;

Jehnes specifically attacked the
ABC? proposal for four tv stations
in each of the top 200 markets, de¬
claring that this “cannot be accom¬

plished without taking a knife and
butchering • existing allocations,:
policies and service areas.” He
called on the MST membership to
devote their resources to fact-
gathering projects which would en¬
able the Government to inake “sea¬
soned and sensible” solutions.

Lester W. Lindow, exec director
of the organization, reviewed the

NABbing a Plug

. Los Angeles, April 29. 6

Shades of Marconi, a soaper
conies to grips with life, arid
the NAB gets a free plug.

Today’s (Tries.) presentation
of CBS RadioV weeper, “Right
to Happiness/’ had the femme_ v
asking the hero about his pro- *
posed meeting with the gen¬
eral manager of a radio sta¬
tion. “Oh, he’s at the annual
NAB convention in Los An¬
geles,” the hero sighed.

work of MST and warned the mem¬
bership not to be lulled Into a false
sense of confidence because of
MST’s victories so far. He ex¬
pressed particular concern over ef¬
forts to change regulations govern¬
ing mileage separation between;
stations on the same frequency.

Members elected three, new di¬
rectors, C. Wrede Petersmeyer,
WISH-TV, Indianapolis; Harold
Essex, WSJS-TV, Winston-Salem,
and Alex Keese, WFAA-TV, Dallas,
and elected 16 incumbents to the
board. Jack Harris of KPRC-TV,
Houstbn, was reelected president;
Charles H. Crutchfield of WBTV,
Charlotte, was reelected first v.p.;
Don Davis of KMBC-TV, Kansas
City, reelected second v.p,; Essex
was chosen as the new secretary-
treasurer, succeeding Harold Gross
of WJIM-TV, Lansing; and Lindow
was elected assistant secretary-
treasurer in addition to his exec
director duties.

Procter & Gamble is pulling out
of “The Phil Silvers Show” come
the fall due to CBS-TV’s insistence
on a firm 5^-week commitment
for the show, R. J. Reynolds, Sil¬
vers’ original sponsor, is staying
on with its alternate-week. .

Though CBS isn’t usually insist¬
ent on firm 52-week deals, and Ip
fact negotiates in terms of 13 or
26-week cycles as a matter, of
course, it took a firm stand on the
Silvers show. For one thing, it’s
committed to the show itself for
a firm 52 weeks, and for another,,
if felt that the Silvers segment is
going so strong in its new Friday
night slot that P&G wouldn’t fight
the 52-week commitment very hard.

As It turned out, F&G meant
business, and went through with
the cancellation. CBS isn’t too con¬
cerned about the difficulty of find¬
ing an alternate for Reynolds, how¬
ever, with Schick reported to have
inked in P&G’s place.

Wednesday; April 30, 1953

"Pa$RUS ft

NAB CONVENTION

NAB ON PROGRAMMING-ZERO

Convention On a Bicycle

Los Angeles, April 29.

Sprawled-out conventions necessitating a t\vo-hotel headquarters
(Statler and Biltmore) are nothing new to NAB delegates. But
the abundance of “conflicts" in the booking of major shindigs
forced an uptown-downtown bicycling routine that was nothing
short of drying. Practically everybody was on a merry-go-round
trying to touch base on the clove-tailed partying-cocktail ing-buffet-
ing and dining.

. Both NBC and; CBS. though ; they were more or less on the
convention’s, periphery with a catching-up-with-the-affiliates as their
primary motive in attendance, nonetheless staged major gatherings
that were in direct conflict with two purely-NAB major, convention
functions. ;

One was last night's (Mon.) reception and dinner staged for the .
NBC radio and tv affiliates, with NBC taking over the Ambassador
Hotel’s Cocoanut Grove for-a snazzy evening of festivities. ..Run¬
ning concurrent with the NBC function was the annual Broadcast.

. Music Inc. dinner for present and past officers of the NAB and BMI
—which traditionaly brings out practically every key broadcaster
as an event Where “You gotta be seen.” And its Beverly Hilton
location—the closest thing to a “sleeper jump” from the Ajnbasr
sador—didn’t help matters.

Tomorrow (Wed;) night’s CBS “black■ tie” cocktail-buffet at
Romanoff’s in honor of prexy Lou Cowan and Coast veepee Bill
Dozier is in direct competition with the NAB convention’s, high¬
light—the annual banquet,, literally miles away at the Biltmore
Ballroom;

‘I Pledge Allegiance to My FCC’

Los Angeles, April 29.

Whatever the future program of
the FCC, it will not include an
isolation booth.

Told, in effect, by the Congres¬
sional sleuths (Harris, Moulder,
et.nl.) to hold themselves more
aloof and divorce themselves from
.arty personal or social rapport
with the broadcasters, the FCC
members nonetheless, in a remark¬
able display of courage, have been
making their presence very weir
known at this year’s, annual N*JB
convention.

The broadcasters, in kind, have
been responding with a resounding
vote of confidence and pledge of
allegiance to its FCC. This, per¬
haps above all else,, stands out as
the major “event” of the L. A.
confab.

For the FCC to have buckled
down under the Congressional
pressures by isolating themselves
from industry people .would, in the
considered opinion of many, have
a negative effect both upon the
broadcasting industry and its offir
cial Government agency. On the
one hand, broadcasters would be
restricted to secondhand dealings
through FCC staff aides who are
neither in a position to speak for
the commissioners nor fully grasp
their intentions, while the FCC
would have less and less first-hand
knowledge or understanding of the
very problems they are: asked to
cope with:

From NAB prexy Harold E. Fel-
(Continued on page 68)

Tombstone toNBC
Mom-Oater Night

Los Angeles* April 29.

Bristol-Myers is moving its
“Tombstone Territory” from ABC-
T*V to NBC in the fall, and will
place it. in the Monday at 9. slot,
giving NBC a solid 90 minutes of
westerns that night. At the same
time, ABC-TV has received an or¬
der from Campbell for half the
new “Donna Reed Show’’ out of
the Screen Gems stable, which will
be moved into Wednesday at 8:30
as the “Tombstone” replacement.

Monday slotting of “Tombstone”
means that Pharmaceuticals’
“Twenty-One” will shift to another
slot, Thursdays at 8 as the
Grpucho M a r x replacement.
Groucho > ves to Thursday at 10.
“Tombstone” will follow “Restless
Gun" and “Wells Fargo” on Mon¬
day nights from 8 to 9:30. There’s
a similar 90-minute western block
slated for Tuesday, with “Cimar¬
ron Citv” set for 7:30 to 8:30 and
“Bat Masterson" at 8:30 to 9.

Nixon Nods AM

; Washington, April 29.

Joining in observance of Na¬
tional Radio Month. in May,
Vice President Nixon, last
week praised the medium for
earning for itself “a unique
I and unparalleled niche” among
the media.

Videotape Cues
Rough Issue On
Labor-Mgt. Front

By BOB CHANDLER

Los Angeles, April 29.
Impact of technological improve¬
ments in radio and tv broadcasting
is becoming an increasing matter
of concern on the local level in
labor-management bargaining. *In
the short time that videotape alone
has reached the local level, it has
become a sore point in union-man¬
agement negotiations.

Discussion of technological ad¬
vances in general and videotape in
particular highlighted the annual
labor clinic at the NAB convention
here yesterday (Mon.). Vic Sholis,
head of WHAS-TV, Louisville, bnp
of 30-odd stations already utilizing
videotape, related his experiences
in union negotiations on tape in
the month §ince his unit has been
installed.

Negotiations are being held with
both AFTRA and IBEW, which cur¬
rently have jurisdiction at WHAS-
TV. AFTRA’s current contract, with
the station does not employ the
(Continued on page: 68)

CLEAR CHANNEL ORG’S
‘GROUP’ PLEA TO ECC

Los Angeles, April 29.
Clear ^channel broadcasters serv¬
ice membership Unanimously voted
to file comment as a group before
the FCC on proposed rule-making
which would break down 12 of the
nation’s 24 Clear channels. Resolu¬
tion was voted at a meeting here
during the NAB convention.

Comment will be filed by CCBSj
on July 15, opening date set by
FCC for filing of arguments on the
proposal. Meeting here didn’t set
specifics on. content of the com¬
ment, but the key point to be made
will be the. CCBS. request for im¬
mediate Action to raise authorized
power for the clear channel out¬
lets from the present 50 k,w. limit.

Los Angeles, April,29. ,

Management; and engineering
problems are the major agenda
items to the. exclusion of virtually
everything else at this year’s NAB
meet, a situation applicable to pre¬
vious years as well. Yet it’s the
feeling among many delegates to
the annual conclave that the. par¬
ent industry association has muffed
a golden opportunity this time out
in failing to do something about
the No. 1 sore spot in broadcasting
--programming.. _

. For years it’s been a source of
perplexity to many in the radio-tv
circles that nowhere in the whole
wide industry orbit is there a com¬
mon meeting place for a. wholesale
and constructive examination, of
the state of programming in broad¬
casting. As the. only representa¬
tive organization for the* industry,
it’s the feeling.that the responsibil¬
ity rests with NAB to devote at
least a'portion of its annual man¬
agement meeting to the ever-in¬
creasing perplexities of program¬
ming* both on a local station level
arid network programming.

It’s the considered opinion of
many that this year, above all
years, was the appropriate time to
tackle the situation head-on by vir¬
tue of the fact that programming
in general (both local and network)
is in a state of dullness and lethar-.
gy, with practically everybody
groping for some fresh ideas arid
formats. As one dissenter to the
limitations of the present .NAB
agenda put it: “Broadcasting is
only as .good as its programming.
The only way to perpetuate a free

‘Survival of our Freedom as Trade
May Depend on How We Exercise
Leadership Thrust on Us: Stanton

Paley Went Thataway

Los Angeles, April 29.

. William S. Pa ley was among
those, honored by the Broad-
. cast Pioneers at. this year’s
NAB Session, but the CBS
board chairman was nowhere
in sight. Paley, in fact, went
the other, way, flying to Lon-
don, to be precise* for the
opening of. “My Fair Lady,”
As 40 r c owner of the show,
having put up the original in-;
vestment of $360,000 for the
Broadway production,. Paley
had no trouble, cuffoing a
couple of tickets. (“Lady”, pre¬
miere tickets were the “hot¬
test" buy in the past 100 years
of British thfiatregoing).

.Paley. is. staying, at the Em¬
bassy as the ..guest of his
brother-in-law, • Ambassador
John Hay Whitney..

FCC for ‘Service
To Our People

Los Angeles. April 29.

!; The broadcasting industry' is no
longer- merely , an extension of
other informational media, but. “we
have had leadership thrust upon us
-^-whatever the risks, whatever the
harassments. whatever the discour¬
agements.” Frank Stanton, presi-
dent of CBS, told the NAB converi-
j tion here today iTues:>.

I Stanton, this year’s recipient of
( the NAB Keynote Award, warned
I the broadcasters that “the survival
j of our freedom as an industry—as
well as that of all of us as a people
—may well depend upon how we
| exercise it.”

i Stanton refrained from specific
; condemnation of the Congressional
; inquisitioners who have been put-
j ting the industry through a trying
; period in which the CBS prexy has
: been playing one of the major
j “rebuttal” roles, although at one
• point he alluded to “irresponsible
s; ! action in Washington.” Instead he
. i focused attention on the responsi-
j bilities of the broadcasters in
meeting the challenges of “The
New Age.”

I In an age over which hangs the
threat of ICBM warfare, “'.with all
the speedy, unpredictable devas¬
tation that it Implies,” Stanton
) said the broadcasters w r ere in a
l | position to meet this responsibility
, | “if their essential strength and
! structure are not impaired and if

«niv ; c & oV.if? Snarfmrntricr • LosAngeles,April 29. I we Put. our minds to it without

The only way to perpetuate a free Harold E. Fellows;president of ^qualification.

television and defeat the cham- theLlational Assri. of Broadcasters. ‘‘Networks, and stahons_ must

Dions of Dav-tv Is to revitalize our In his annual address to conven- continue to work together, he

Drograiri structures and keep the tion delegates took a healthy swipe cautioned. “Only through the net-

set Owners happy. Mediocrit^ no >trthe “careles^ the ■ thoughtless

matter how free it is, can only be pnd ; the. questionable charges of .TC

an oDen invitation tn change^—and Young and eager headline hunters” and onh thiough indnidual sta-
that chanee vrili be t fee tv ” * he came, to the defense of the Lons can local aspects of national

f ederal Communications C 0 mmi S - dealt with fully and

Ironic that Harold E. Fellows. NAB f?" .and its staff for their. con- effectively,
prexy, proved himself a dedicated to the service of our Stanton’s Tour Fronts’

and persuasive man during the P eo P*e in de.velppmg America s Stanton said there were four
past year In carrying the torch t re e broadcasting. fronts on which the broadcasters

coast-to-coast for a continuance of : “W what has been established could move:

the present system, of free teleyi- bere as a service to our citizens is l.) “We must resist with vigor
siori, as opposed to the advocates good enough to have ; altered in and unity of purpose all sh< rt-
of feevee; yet instead of crystal- revplutionary fariiion the. leisure- sighted efforts—however well in-
lizing such staunch dedication with living habits of .almost every, tended—to Weaken the basic struc-

a rousing, free-for-all program family/in the nation, then it must ture of broadcasting. Sound prac-
semester for a healthy* wholesale l a development,” Fellows tices and economic health are the

kic.karound of the. program prob- : It coiild not have happened minimum essentials of getting the

lems besetting the industry and in- } n th u e P ast , nor be happening now, job done.”

auguratirig a constructive -plan of ; n ir * . e '■-.ripsenpe of honest arid lii- 2.) “We must ourselves'take a
action rfor-the-futiire in which sta- de ^i s i° ns P n the part Of fresh look at the ‘public interest,,

tions, networks and agencies could f he >f Federal body that regulates convenience arid necessity,’ never
participate, NAB “sat it out” com- - s ' ■ (Continued on page 66)

pletely for a continuance of the Fellows alluded to the recoin- ; . . . . ■___

management - engineering. statusj mendationsOfthe Subcommittee _

Co«nin« Soon: A Tornodo . | ana commissioners ana relation-j

On the TV Screen: It’s ‘A HaDDV Family

ti in ii* n l > be spelled; out in a code of ethics,” FI j 1 UIIIIIT

o' llOTIfi DV (.flllins Kan^r Feliows said; “either on the part

vvuc py . l jiuuy^*. I of G ^ ernment or on the part of Los Angeles. April 29.

Los Angeles, April 29; (Continued on Dane 66) ABC-TV’s early start in fall pro-

Technical exhibits at the annual gramming and sales paid off at Its

NAB conventions are usually cut- affiliates meeting here last week

, . . ... .,... . TCf rDDAMDTCDa rill prior to the opening of the NAB

and-dned affairs, but Colims Ra- |RUlHl ltK CAN convention. Meeting was. one. of

dio, a leading equipment irianufac- n A|>p|ifn hTTT IC1T>T the most P eace f u l ABC-TV sessions

turer, had something of an eye- |)fc dUUuHI, Dul IdN 1 some time, with nary a squawk
opener in a complete radar pack- • x.« D . 'from the stations,

age being offered to telecasters, Los Angeles, April 29. Only beef, m fact came from

Idea is for tv stations ta use the Teleprompter Corp., which siricef ABC itself, which asked the sta-
radar on the air, on weather shows, its. start has made its prompting tions for better cooperation in
One station which has already equipment available only on a lea^e clearing time for^the . John Daly

done so with a Collins unit is basis, has done a turnabout and^'is , at to 10:45 pm.

WFAA-TV, Dallas, on its Warren selling the equipment outright for n *S htI V Network has met favorable

Culberson weathercast. Station the first time at the NAB. ctmven- I .Response to the idea of

mounted it on the studio roof and tion here. The telepfompter sta- ; |hurt'

the radar screen in the atudio.it’s t.op .|,ckage employing a single S" st “io^'hatI" Sed be-

prepared area maps, which .t ays onit is gping^at $3,700. cause 10:30 is station option time,

over the radar screen. Home view- : Interestingly enough, station re- but ABC asked for a special effort

er then sees oil the map, by means action has. been nearly negative to j n th e Daly show

of the radar echoes and white and | the outright sale proposition, with Otherwise some station execs

dark areas, just where there’s prexy Irving Kahn reporting that w ho had their doubts about the

on Legislative Oversight for a code
of ethics; governing the conduct of;
Executive agency. administrators
and commissioners and relation¬
ship ..Between .industry and govern-
irientv “if that relatic^.hip must
be spelled out in a code of ethics,”
Feliows said; “either on the part
of Government or on the part of. i
(Continued on page- 66). 1

TELEPROMPTER CAN J
BE BOUGHT, BUT ISN’T

cloudiness, rain or turbulence, all several stations which had been in- wisdom of the w-eb in switching
of this translated into lay terms by sisting on the right to buy doing a Tom Moore from sales topper to
Culberson. turnabout and deciding to lease head of programming, were won

Radar unit also is used by the after all. Under the lease setup, over following Moore’s delivery of
station to update its U. S. Weather Teleprompter provides parts and the fall programming presentation.
Bureau reports, ’ also to check service on equipment free of So mild was the tone of the meet-
quick-moving weather phenomena charge. New' setup, doesn’t affect ing that ABC’s Sales of one-minute
like: tornadoes. WFAA-TV .unit;is Teleprompter’s other equipment, participations within some pro-
the first to be installed by Col- notably rear- screen .projection, grams, customarily a sore, point
lins. but i*. is currentlv building which has always been sold out- With affiliates, wasn’t even brought
another at WMT, Cedar Rapids: right. bp. *

26

IT^FILMS

P^ARiEirr

Wednesday, April 30, 1958

Vv'hen it comes to staging forf
k!( film production, quick switches
fiom pre-production plans in
■scenery and props, Hollywood, fa¬
cilities continue to have . it over
N. Y. studios, according to Don
Weis, freelance telefilm director.

Weis,

two episodes of “Rendezvous” for j Martin, Jerry Lewis;

NO. 1 IN NTA’S ‘DREAM’

Top dining National; Telefilm
Associates new .feature package
, are a group of 20th-Fox pix, includ-
who has just completed j mg "At War with the Army,’’ Dean
r»f “Rpndezvnus’V.for . Martin Jerrv “Heavpn Pah

_ _ __ __ _ __ _ Heaven Can

CBS-TV. utilizing the Pathe Stu--{Wait,” -Gene. Tierney arid Don,
.. - xt v Ameche: arid “This Above. All,

“ - N - Y V spoke m praise ;°t xyrpne Power, Joan Fontaine.

eastern technical crews, maintain¬
ing that a better esprit de corps
prevails in the east. But when it
comes to unplanned scenery
switches, props and other stag¬
ing facilities, Hollywood studios
through the years have built up a
backlog unduplicated in N. Y.

On the Coast Weis works in
close association with MCA TV’s
Revue subsid, directing episodes
of "Schlitz Playhouse^” "General
Electric Theatre,” and occasional
filming of a Jack Benny show.

He. feels that as a specialist In
telefilms he could not alternate in
live tv drama readily since that re¬
quires different directorial talents.

Regarding the quality of tele¬
films, Weis is of the opinion that
with present budget limitations of
*,$40,000 to $50,000 for' a half-hour
network show*, it is very difficult
to “do a whole lot better” than
what is being done now.

The group, titled “NTA’s Dream
Package”’ was prepped for the
current Los Angeles convention of
the National. Assn, of Broadcasters.
The exact number to be : included
in the package still is. being
worked out. Others in the package,
include ! “Calling Northside 777,”-
“Son of ;Fury,” “Call of the Wild,”
“Frontier Marshall” arid . ‘^Night¬
mare Alley:”

Hal Roach Jr., head of the pro¬
duction firm bearing his name, is
in town with nine pilots for Madi¬
son Ave, agency and network
screenings. The pilots are “Cindy,*’
situation comedy created and pro-
duced by Alex Gottlieb; “The Veil,”
mystery anthology starring Boris
Karloff and produced by Jerry
Stagg; “The Tail Man,” a post-
C'ivil War crime story produced by
Joseph Shaftel.

Also “Man of Action, waterfront
adventure; “McGarry and Me,”
comedy adventure toplining: the
husband-wife team of Virginia
Mayo and Michael O’Shea; “Battles
of the Century,” narrated by col¬
umnist. Bob Considine. “The Joe
DiMaggio Show.” based on true
sport stories with DiMaggip as
host. ^Battles of the Century” and
“The Joe DiMaggio Show” were
pitched for national sale last sea¬
son. too.

Additionally, Hal Roach has
“Landmark.” a dramatic anth.ology
produced by Jerry Stagg on the hu¬
man stories behind historical U. Ss
landmarks. Latter pilot adopts a
t Continued on page 68)

in

National advertisers for a variety
of reasons are increasing their
buys of syndicated shows.

Ziv, In a special study, found
that, one; out of every five Ziv. syn¬
dicated sponsors is also sponsoring
network; tv. CBS Films Sales*
while Its-j survey did not have a per¬
centage breakdown, also reported a
rise in tfie number of national ad¬
vertisers! entering . the market-to-
market. field; Other syndicators,
to a varying degree, are having a
similar Experience.

One iriajor reason for the rise

James F. Delaney has ankled Ziv
to head ABC Film Syndication’s
recently-created Proven Programs
Sales Division which handles renin
properties ... Five sales^execs have
joined Television Programs of
America: Sherlee Barish, formerly
with Official Films; Edward I Ad¬
ler. from CBS Film Sales; Tom
Privette, fron> Ziv; Edwin D. Staub,
formerly with KRLD. Dallas, arid
Bryan D. (Buck) Stoner, a vet fea¬
ture film Salesman'. . . Group of 78
two-reel ers starring The Three
Stooges has been put into syndica¬
tion by Screen Gems. “Three
Stooges” will be available for fall
telecasting . . . Jose Garcia has
been appointed sales representa r
■live for Television Programs of
America in Puerto Rico.

Robert B. Morin has ankled Na¬
tional Telefilm Associates to join
Metro TV as a sales exec . . . WOR-
TV, N.Y., has slotted,“The Space
Explorers” in its stripped ‘Terry-
toon Circus’’ show\ “Explorers” is
distributed by Sterling Television.
Incidentally.’ WOR-TV. initiated a
promotional tieup with the schools
on . the factual cartoon series . .. .
General Electric has been ap¬
pointed a distributor of the Piclear
film process for tv stations , . .
Robert Lang has joined NTA’s west
coast division as an account exec.
He formerly was with BBDO, San
Francisco, where be was assistant
radio-tv: director. 1 » *

was attributed to the growing use {
of syndicated film as a “trouble
shooting’’ medium . for national
sponsors! Ziv found more and
more network sponsors using syn¬
dication .to concentrate on specific
areas, supplemental ‘-to their net¬
work ' coverage. The reason for
that fnaV be to counter specific
problems; in key markets, prob¬
lems which may vary from that of.
sales to that of low ratings for the
sponsor’s network show in particu¬
lar markets. Another reason for
supplemental syndication buys was
found to be to test and introduce
new merchandise campaigns.

CBS Film Sales noted the fact
that Continental Baking Co., With
“Howdy Doody” as its network
buy, has “Annie Oakley” in 65
markets ;in syndication. Other na¬
tional advertisers represented on
the CBS; Film Sales roster include
Raiston-Purina, Nabisco, Sylvania,
Welch’s Grape Juice, General Elec¬
tric! Monsanto, Seven-Up, Bristol-
Myers, Procter & Gamble, and
Swift.

Coca-Cola is riding five Ziv
shows arid others on the Ziv roster
include R. J. Reynolds and Best
Foods.

L.A. Convention

Continued -from, page 1 -

veritiori “format” arid thus bah
! them is to discredit a major and
vital segment .of the . entire indus¬
try: •

* Thus there’s a locking4he-stable-
door - after - the >. horses - have-
fled touch of : Irony , about this
year’s NAB meet. The fanfare and
the fun-loving overtones are .-still

here. : But everybody’s troubled,

all too conscious of pending penal-.-
ties from, the Congressional sleuths
and the out-of-pocket losses result¬
ing from a recessive climate, .

NAB prexy Harold. E. Fellows
has of necessity tried to inject a
note of realism into the agenda,
though .remiss in some areas as, I
for example, in programming, i
where the need for .an industry for¬
um and a common meeting ground
is considered to be more urgent
than ever (see separate story).. .

The selection of Frank Stanton,
the president of CBS, as this year’s
“keynoter” was, of course, a nat¬
ural for there’s no denying Stan-,
ton’s major contribution in carry¬
ing their industry torch for a per¬
petuation of the status quo in the
gangup of the pay-tv forces,, the
antitrust sleuths and Washington
in general. , / .: ; '.

: Promising equal moments or
stimulation is tomorrow’s (Wed.)
panel discussion featuring the
members of the FCC, topped by
chairman John C. Doefrer. It s
been traditional, of course, for the
FCC to put in ah appearance, as
active participants at NAB con¬
ventions (though this year they re
picking up their own tab), hut
things are different this time
around. The strains and the tug¬
ging are evident, taking their toll
on the very behavior pattern of
the commission. If they came back
for an endorsement. they have lit¬
tle cause for alarm or: regret-—for
there’s a “my FCC right or wrong”
tone of confidence permeating the
corridors. .. .

The principal “menace is Con¬
gress. And there’s not a Congressr
man in sight. the pall that

hangs nver the Biltmore Hotel hqs.
of the NAB convention can be cut
with a knife.

‘Russian Revolution’ Spurs
WPIX Jelementary File;
Hitler-Braun 2d Project

WPIX, N. Y., as a result of its
click With “The Russian. Revolur
tion,” is embarking on similar
filmed projects for its own use, as
well as entering the syndication
field with its documentary specials*
The indie as its second project
will do a documentary on the pri¬
vate life of Hitler, based on per¬
sonal film taken of Hitler and Eva
Braun. The footage, for which
WPIX acquired U. S. arid Cana¬
dian distribution rights, was pur¬
chased from AFP Distributors ;
Corp. The film had been distrib¬
uted theatrically by AFP.

The New York Daily News sta¬
tion is Offering “The Private Life
of a Dictator,” working title of the
Hitler-Braun footage, and “The
Russian Revolution” as its first two
properties in syndication.. Like
“The Russian Revolution,” telecast
April 1, the Hitler-Braun footag^
wfil be re-edited! scored again,
with a new commentary added, to
make an hourlong telecast. The
“Dictator” will be offered to other
stations after its telecast op WPIX,
which does not yet have a date.. •
Station also has. acquired dis-
Fact that WCBS-TV, the CBS j tribution rights for the U, S. and
flagship fin New Yorrk, is dicker- ; Canada pf ..the footage utilized in

Easy lies the Head Thai
Wears ‘Crown’; WCBS-TV
Also Buys ‘Imperial’ Pkge.

Rolfe Guns ‘Travel’

Hollywood, April 29.

New producer of “Have Gun,
Will Travel” CBS series starring
Richard Boone, is Sam Rolfe, who
has begun. working on next sea¬
son’s telepix, He succeeds Julian
.Claman, who’s been shifted over
to produce several of the West-
inghouse Summer Studio One
dramas.

Rolfe and Herb Meadow created
the “Gun” series, , and Rolfe be¬
came story editor on it, later being
upped to associate producer to
Claman. Series shoots at Cali¬
fornia studios.

SG Rep in Japan

-Per Is Min.

Tokyo, April 29.

International Interlingual of Ja¬
pan Ltd:, which recently assumed
bulk of Japan selling chores for
Screen Gems, formerly concen¬
trated at- Columbia Pictures here,
stated that it does not intend to
follow other hawkers of U. S. tv
product in Japan and “grab a fast
buck arid run.”

II topper M. C. Lu said, “So far
everybody is just jumping in and
trying to dump their product for
$150 a showing. The result is that
the local people and the govern¬
ment think that any good quality
show can be had for $150. Why
would they, therefore, want to pay
$500? We feel that no show of
any quality should be sold here for
less than $300. Our policy will be
to get what we feel the show is
worth. If the stations and Finance
Ministry cannot give us ; enough
money, then we’d rather not sell
at all. It may take as much as
four years, but the time will come
when they will need our product.”;
..II now has nine SG show’s, in¬
cluding the new “George Sanders
Mystery Theatre.” Lu indicated
that definite interest was shown
here in “Damon Runyon Theatre”
and “Celebrity Playhouse.”

II was established here less than
a year ago arid is affiliated with
Company of same name with offices
iri Motnerey, Calif., and Mexico
City.' Bulk of company’s work is
dubbing of business films , and tv
spots for local consumption.

. Japanese firms frequently buy
remakes of U. S., German, French
and Swiss business films from II.
Example of sold film is Bank of
America’s “Make Mine Money” for
which II has foreign rights. II buys
idea, then starts reriiake from
scratch, utilizing local artists and
own storyboard, cells, photographs,
musical composition, soundtrack
and release print.

Company claims unique sound¬
track method of magnetic coating
whereby sound is coated on side
of negative, saving cost of extra
print.

ing for all of the 700-pic Para¬
mount backlog hasn’t stopped it
from acquiring other feature film
properties. Station this week
closed deals for two. new packages,
part of the Screen Gems “Triple

. “The Russian Revolution” from
i HCjrman Axelbank, the original dis-
' tributor. A repeat of the show is
planned. after school starts in. Sep¬
tember,

. Station topper Fred Thrower is
handling all deals with other sta-

Crown” group and the entire M&A j tibns for the two projects at this
Alexander “Imperial Package.” point. !

Station bought. 26 -films iri the
“Triple Crown” group, its second
selective purchase out t of that pack¬
age. Originally; it had bought 30
others from the pacakage, bringing
the total! to 56. New group of 26
goes ! to the . station on a six-year,

10-run deal. It includes “It Hap¬
pened Ohe Night,” “All My Sons,”

“Mr. Sriiith Goes to Washington”
airid “My Sister Eileen.”

‘Underciirrerit/ (Web’)
Summering for ‘Lineup’

Co-sponsors Procter & Gamble
and Brown & Williamson will sub¬
stitute reruns of “The. Web” for
“Lineup” on CBS-TV this summer.
Same films appeared originally as:
the hot Weather sub for “The Lo-
. .. retta Yourig Show”-*last summer.

M&A Alexander package of lb | “Web” flicks, produced by Good r

pix was acquired on the same 10- Ison & Todman, will take the Fri-

run, sixi-year basis.* It includes | day slot under the title “Under-

“Stork Club and several post—’48 , current,” same- tag the sponsors

films.. 1 ■* *.■ •' 1 fi ' 1 * fu£e every itfmfnef. ■*;> J : i ; '

An expansion of television in
Spain was forecast by Henri
Grundman, CBS Film Sales repre¬
sentative in Madrid.

Grundman, in for a. homeoffice
visit, said there are currently about
14,000 sets in Spain, but a new
100*kilowatt tv station is slated to
be put up at the end of this-year
in Central Spain. The ^new station .
will feed programmirig to other
areas via sateilites, extending cov¬
erage extensively.

Additionally, Phillips Co. and
RCA-Marcohi are set to launch
production of tv sets there, with-
the goal of bringing down their
costs of from $300 to $150. Selling
on the installment plan also; will
be introduced with the new sets,
he said.

Grundman, who’s in charge ofV
CBS’ dubbing operation in Madrid,
felt that the threats of Mexico and
other Latin-American countries to
stop the telecasting of filmed
shows dubbed elsewhere, are
empty. There will be no dubbing
war, he forecast, maintaining that
the Mexican film industry has
more to lose than the industry in
Spain, for more Mexican films are
imported in Spain than Vice versa.

CBS Film Sales currently has
“You Are There,” “I Love Lucy”
and “San Francisco Beat” on the
Madrid tv station, which Only is a
10-kilowatter. By next year, with
the addition of the new station,
the company hopes to add “Cham¬
pion,” “Perry Mason,” “Whirley-
birds” and “Phil Silvers Show.”

Madrid station, under the pro¬
gramming aegis of Jose Mario
Colina, runs from 8 p.m. to 1 a m.
daily; There is some commercial
sponsorship. According to Grund¬
man, station also has an excellent
live dramatic ■ showcase, . doing
plays: of Shakespeare and Sartre
and dramas based on the works of
Tolstoy and others.

‘Dead Sea Scrolls’ Pix
With Nod from Israel
To Cet Preem by KCOP

Hollywood, April 29.

Israeli goverrtmerit has given
producer Jack Douglas permission
to shoot telepix in Israel relating
to the discovery of the Dead Sea
Scrolls, and the Scrolls theifiselves
will be seen for the first time in
the vidfilms, no\v being shot in
color. ;

Films, shot at the actual scene
in Israel, were taken by Milt Far-
hey and B, J. Nelson, and will be
seen for the first time May 17-18
at the Pasadena Civic Auditorium,
with the proceeds to go to inter¬
denominational; charities. Later,
they will be seen. on Douglas’ “Sev¬
en League Boots” series on KCOP
here.

National Council of Jewish Wom¬
en, the Hadassah and the Israeli
Consulate here helped him get the
okay of the Israeli Government for
the films, Douglas said. Douglas
said his lensers, will* be: in Israel
four more months shooting addi¬
tional footage. v s ■\ J ’ u '

Tokyo, April 29. ■

Because of tight market control.
of tv film imports, MCA Far East .
veep Irwin Klein will cut short
his pitch to Japan stations and
leave for the U.S. with a week's
stopover in Australia for an o.o.

Recently returned from a three-
week hop to Hong Kong, Bangkok;
and Manila, Klein painted a bleak
picture of the Japan market al¬
though he moved some product
here and has other deals in nego¬
tiation.

On Japan, Klein explained that
this year’s expected tv film import
budget of $458,900 (excluding a
$100j000 reserve) is actually less,
advantageous to the foreign dis¬
tributor than last year’s figure of
$325,000 because it’s on a different
basis. Previously, stations were per*
mitted to buy unliinited volume,
restricted only : to total dollar al¬
location. This fiscal year (whicb
began April I), however, Klein said
he has found that in Tokyo, for
example, each commercial station
(JOKR and NTV) is entitled to buy
only nine tv film serials for national
showings with a ceiling of'$300 and
$350 per play.. ;

This, he submitted, was much
more stringent because while the
price per play may be higher! it
is still below standard Values and :
the number of films are limited.
Therefore, the total income would
be less, '

As of this date, Klein sealed con¬
tracts with NTV (Nippon Televi¬
sion Corp.) for reiiewal of “Alfred
Hitchcock Presents” and for new
product. Negotiations are in prog¬
ress with NHK (Japan Broadcast-
irig Corp.), JOKR .(Radio Tokyo)
and with several of the new stations
expected to open later in the year.

With Klein’s departure from
Japan, a Japanese national is ex¬
pected to be appointed to act as a
part-time agent for the Music Corp.
of America.

Alice Young Edits 'Mason'

Hollywood, April 29.
Alice Young has joined Paisano
Productions as story editor of the
“Perry Mason” vidseries. .

Miss Young; formerly story ed
for CBS’ “Climax” series, succeeds
TJerie Wang,

Wednesday, April 30, 1958_„ _ .

TV-FILMS 27

The txiplerthreat man in telefilms—the same actor as star,, di¬
rector and part-owner of a series—is blossoming out

Ushered in with a blaze of giory (or is it gold?) by the success .
of Desilu, Four $tar Films, and other actor-anchored telefilmeries,
the development has been gaining ground steadily: to encompass
lesser known personalities. The cut-in of actors in the profits of a
series, even though relatively small, is onfe of the reasons for. the
upped costs.

But more and more actors are climbing on the bandwagon, the
feeling being there’s annuities in profit-sharing, above and beyond
residuals. A collateral development is that more actors find them¬
selves in the role.of director, giving such personalities for the first
time, a chance to develop new skills.-Usually, the star^in a series,
takes up the megging chores for. a few episodes,

Ziv has been going in for the duaL actor-director role, utilizing
Lloyd Bridges for directorial stints on "Sea Hunt,” Broderick Craw¬
ford for “Highway Patrol” and Barry Suiliyan for "Adventures at
Scott Island.”

Los Angeles, . April 29.

MCA-TV, offering Its $50,000,
000 pre-’48 Paramount libraries to
stations fur the first time at the'.
NAB convention here, is laying
heavy stress on the flexible and
first-borne, first-served features of
its sales campaign. That’s true
especially in the company’s fiat
ban on group sales, with MCA
stressing that all negotiations on
the backlog will he conducted on
an individual market basis and not
in any group transactions.

First two sales, for example,
were to WBZ-TV in . Boston and
KETG in Omaha, with the total :
take on these running to about -
$3,000,000 for the full 700-pic li¬
brary, But the WBZ-TV. sale was
a singleton, even though Westing-
hOuse Broadcasting, the WBZ-TV
owners; has four other tv stations
which use features and will prob¬
ably negotiate for them. too.

MCA’s basic position, particu¬
larly as it applies to the stations .]
which are interested in acquiring
the films, is that it will take the.
best deal in each market; fact that
it may be negotiating with a multi¬
ple owner in ‘ a certain market
won’t prevent it from accepting a
deal with another station in that
market if the right deal presents
itself; MCA states it’s negotiating
each market on its own, and even
in the CBS negotiations, has of¬
fered rights to the pictures in only

Guild Filins’ Cole Names

John J. Cole, who has been pres¬
ident of Guild Films for . only
seven weeks, has not finished mak¬
ing executive changes. Last week
he named Dalton Danon manager
pf the western division, reporting
to general sales chief Irving Feld.

Cole has also tapped P. T. Ahern
as Feld’s assistant sales manager in
New York.

. Danon has been with Guild since
1955. Ahem, who has actually
been with Guild for severafNveeks
although announcements was not
made of his appointment until now,
was with Imco Container, a Kansas
City plastics company.

TV Stations Inc. (TSI), coopera¬
tively owned station buying organ-

two of the seven markets where
the web owns stations.

Vs. IRB s Tax Rap

Hollywood, April 29.

Strategy ; for its campaign
■gainst the Internal Revenue Bu¬
reau’s salvage penalty rap against
telefiimers was mapped last night
(Mon.V, at a meeting of the Alli¬
ance of Television Film Producers.
ATFP met last week also, with its
■teering committee namingp-advi-
sory committees for the east and
west coasts to help in the drive.

On the west-coast committee are
Arthur Manella, Leon Kaplan, Don
Rosenfeld and Eli Parker; on the
eastern group, Bill Dewind and
Julius Lefkowitz. Bqb Schulman,
of the law firm of Wenchel, SchUl-
man and Mapping in Washington,
has been retained by the Alliance
as its tax counsel In Washington.,

ZbY'Sci Fi’ Upbeat

With interest in space, Muttnik
and Sputnik high, Ziv is tallying
up many station sales on multiple-
run deals on: “Science Fiction Thea¬

tre."

Among stations inking are: WGR-
TV, Buffalo; WDSU-TV, New Or¬
leans; WTVJ-TV, Miami; KMGM,
Minneapolis; KQTV, Fort Dodge,
la.; WBRE-TV, Wilkes-Barre, Pa.;
and WTVN, Columbus.

AIL told, 57 stations have made
deals on the reruns of the skein
during the first, quarter of this
year. c^y.. •,

izatiori representing mainly smaller
outlets, now is purchasing vldfilms
at the rate of over $4,000,000 year¬
ly- .

It hit the $4,000,000 mark for
the first, time during the 1957
calendar year, and the rate of its
current buying activities indicates
that TSI will pass that gross pur¬
chasing figure in ’58. TSI, which
now has a membership roster of
over 90 stations, recently, was in¬
strumental in inking a 30-inarket
deal for off-network reruns of “Las 4 -
sie,” retitled . “Jeff’s Collie,” for
over $100,000.

Only recently, TSI has broad¬
ened its membership base to take
in .medium markets such as
Charleston, W. Va., Santiago;
Tampa and Salt. Lake City. Outfit,
formed in .1955, does not go. in for
group buying, but feeds informa¬
tion about filmed shows, both tele¬
films and features, to member sta¬
tions, evaluates the vidfilms and
negotiates for film on an individual
station basis; . “ .

Herb Jacobs, exec v.p, and gen¬
eral manager, tops (he three buy¬
ers at TSI, headquartered in N.Y.
Dub Rogers; of Lubbock, Tex., is
prez and chairman of the .board;
Joe Floyd, of Sioux; Falls, is v.p..
While Ed Craney, Butte, Mont., is
treasurer, TSI members attending
the current NAB convention in Los
Angeles were due for a get-to¬
gether on the Coast. .

WB’» ‘Holliday’ Pilot

Hollywood. April 29.

Newest pilot film being prepared
at Warner Bros, tv is “Doc Holli¬
day,” being produced by. Roy Hug¬
gins; : -

HUggins has sighed Marion Har-
grpve to write the pilot. . ,; j M L

By DAVE KAUFMAN
Los Angeles, April 29.

Television’s honeymoon with
motion picture backlogs is over,
video having gone through from
8,000 to 9,000 oldies like, ‘‘a drunk¬
en sailor,” National Telefilm Asso¬
ciates T>rexy Oliver A. Unger told
the National Assh: of Broadcasters’
yesterday (Mon.). Asserting teevee
will never again have such vaulted
riches—not even from any post-
1948 pix—Unger said any realistic
television distributor must look
elsewhere if he wants to stay in
business, adding that’s why NTA is
diversifying its activities. ;

Even as Unger spoke, word cir¬
culated around the convention
halls that at least one major studio
in Hollywood, is planning to sell its
post-'48’s within a few months,
without slicing the talent guilds in
for any of the tv pie. Plan of the
major involved is to quit produc¬
tion altogether, as did Republic on
selling its post-’48’s.

. Unger’s words puncturing tne
multi-million dollar pix-to-tv biz-
seemed to come as quite a shock
to the delegates at the telefilm-
feature film session at the Statier
Hotel, where he spoke.

Emphasizing Unger’s remarks
was Lee Ruwitch of WTVJ in
Miami, a member of the NAB Tele¬
film Committee, who reiterated the
NTA chief's belief that “the honey¬
moon is over.” Ruwitch said fear
ture films on ty have already lost
their initial impact, resulting in
viewers returning to the theatrical
b.O.; where there have been record-
breaking grosses the past year.

‘Crisb’ on Features

“We're at a crossroads, a crisis
insofar as feature pictures are con¬
cerned,” he said; “Some stations
have commitments running, into
millions of dollars they may never
recover. Let’s face it—how loaded
have those ratings weeks been in
regard to feature films? A station
spends a lot of money on exploita¬
tion to build up its ratings, is this
a true picture of the popularity of
moVies on tv? I don’t think so. And
I know a number of station owners
who are skeptical about the value
of such loaded ratings. We’re going
through a transition period;, what
the answer is I don’t know. Pro¬
gramming of pictures has not been
done properly or economically. I
Wonder if we’re not .approaching
the end of the: cycle in feature
films.” .

When someone from the floor
asked about the possibility that
the Theatre Owners of America,
might rOund up enough coin to buy :
up the post-’48’s and release them]
theatrically, Unger replied tersely,
“TOA will never do that; these fel¬
lows never put their money where
their mouth is.”

Unger Said NT4 has anticipated
the downbeat in feature films, and
that was why it has. expanded into
broadcasting and other Varied en¬
terprises. When asked about the
chances of the studio backlogs,
which are . virtually, exhausted,
being replaced by films made for
television, hie took a dun view;
remarking; “It’s completely: im¬
practical to think of feature films
comparable to movies. Will ever
be made by Hollywood for free tv.
By . 1981. there will be no more
feature films—post ’48 or any vin¬
tage, and the industry faces a
critical situation.. We’re On a
short bender with these feature
films. Tape may make it possible
to. make feature films-for tv;’’

Raised Eyebrows. .

Delegates appeared amazed- at
Unger’s candid analysis of the
situation, as he commented “Within
the foreseeable future; the point
will . be reached where only the
reruns Of these films will be avail¬
able in quantity, as only a small
fraction of films can be expected
from the vaults in Hollywood in
the years to come.”

vUnger said . there were two obvi¬
ous reasons for the unhappy situa¬
tion: the rate of replenishment
, k (Continued on pag^ §§) .. 7 ,

Seminar on the Nile (*)

Chicago, April 29.

Fred Niles . Productions is
holding a five-day seminar on
. tv films at its Chi studios next
week for the dual purpose of
; keeping ad agencies apprised
of latest trends.4n film-making
. and to focus attention on Chi-
; cago as a practical film pro¬
duction centre. ;

Niles points out that blurb
■ production. On celluloid has
. dropped sharply in . the first
. quarter of 1958 because of the
recession and because of a
trend to move much Chicago-;

! originated film business to the
• Coast.

. Seminar lectures, will have-
to do with the employment of
talent creative copywrighting,

.. special purpose films (as for
sales meetings),, the idea of
, brand. image, and a survey Of
. the film-making processes. The
Niles seminar will be open to
any member of the advertising
industry. ;

Los Angeles, April 29.

Break-even point in firstrun
sales for a series of 39 syndicated
half-hours has now reached the
$1,725,000 mark. Television' Prd-
! grams of America president Milton
A. Gordon told a tv-film panel at
the National Assn, of Broadcasters
convention here yesterday (Mon.).
When stations insist on renin
[ deals, the distributor must gross
as high as $2,000,000 before he
can begin to earn profits on the
series, Gordon added.

Attributing the high cost of. syn¬
dication distribution to an increase
in production costs of 30^ over
the past three years, Gordon
pointed out that prices stations
pay for the film have remained
constant over that some period,
making the syndicator’s problems
increasingly difficult and risky.
Gordon urged station operators to
make “long range investments” in
helping syndicators build shows of
better quality by giving them "a
fair price and a reasonable rerun
quality.”'

: Breaking down costs, Gordon
charted the typical budget of one
show . in a “medium-priced” series
made by TPA recently. Produc¬
tion cost on the budget was $27.-
625. Added to This were the fol¬
lowing costs:.

Average cost per picture $27,625
Cost for 39 pictures 1,077,275
Print cost, .1,000 prints,

at $25 each \ 25.000

Advertising & promotion 50,00$

Stanley H. Lowell, first execu¬
tive assistant to Mayor Robert F.
Wagner of New York, will meet
next Wednesday (7) afternoon
with a committee from the. Film

Total negative cost,
prints & advertising $1,152;375
Interest on" bank loans,

6'“ on $1,152,375 for
18 months on declining
balance or an average
of nine months 51,857

Producers Assn; of N. Y. oh the
alleviation:. of problems facing
Gotham film producers. The mayor
named. Lowell last week to take
over the job from Leo Larkin, as¬
sistant corporation counsel, of
Working with- the partisans of New
York-based Video and film.

Meanwhile, David Pincus; chair¬
man of FPA’s civic committee, is
meeting with Lowell to prepare an
agenda for . the Wednesday pow¬
wow, which basically, FPA hopes,
will result in a relaxation by the
city of film taxes and rulings on
film.

. In an effort to bolster the cause,
FPA in the past: three weeks has
signed 15 associate members from
the lab, equipment, recording; stu¬
dio and special effects fields; in¬
cluding Pathe, Precision, and Con¬
solidated Labs and Hi Brown Stu¬
dios. Two new fullfledged pro -1
ducer members have also signed,
bringing-'the total number of FPA
producer members to about 35,.

•FPA was heartened i»y Lowell’s
appointment, both because he’s
considered very close to Wagner,
and has long been interested in
the industry’s problems.. As part
Of N. Y/s annual summer festival,
the mayor is going to declare a
weeklong “salute to the tv film
production Industry of New York,”
the first ; step in • assuaging the
trou bled feelings of local lensers;

. “I will do everything in my
power to. create an atmosphere of
enthusiasm for production of all.
types of television film including
educational film, in New York
City,” the mayor told an FPA com¬
mittee last week when' he named
Lowell to coordinate film demands.

[ $1,204,232

Selling cost average 16 r '<
of selling price . 275,253

Administrative overhead,

I bookkeeping, shipping,
inspecting, etc,, IVc
| of selling -price 240,846

I Gross necessary to break
even (does not include
rerun fees) $1,720,331

i Breaking Down the Buck
Breaking it down another way.
Gordon indicated that of the first-
] run tv-film sales, dollar. 63c goes
toward, negative cost. 16c to sales
Cost, 14c toward administrative
overhead, shipping and processing,
4c toward prints, and advertising
and 3c toward interest.

Relating the matter of costs to
quality, he pointed out that syn¬
dicated and network programs
’ have the same' below-the-line costs*
i stabilized at “around $18,000 to
$20,000 per picture or between
$6,000 and *$7,000 per shooting day.

(Continued bn page. 66).

DA s New Batch
Of 65 Post-’48s

United Artists is releasing a
fresh package of 65 post-’48 ; pix to
tv, the majority of them British
imports.

Approximately 27 are American-
made, including “Summertime,”
starring Katharine. Hepburn; “Gen¬
tlemen Marry Brunettes,” “Run
for the Sun,” “The Ambassador’s
Daughter,’’ “Kiss Me . Deadly,”
“Kansas City Confidential.” ‘‘The
Naked Street, “Patterns,” and “For¬
eign Intrigue.”

British imports include “Hob¬

son’s Choice,” ‘The Creeping Um-
“The. Tiger and the

Ton Pro Golfs’ 21 Mkts.

Chicago, April 29.

Distributor Walt Schwimmer has i knbwn'
tapped a; total of 21 markets to Flame,” “Star of India” and “Oth-
date for reruns of “All Star Golf,”! e n 0 ;- some of the English product
known in. syndication as ‘:Top Pro | j Iat j never before been released
Golf.” In addition to 17 domestic theatrically in the U. S.. including
stations those ordering the hour-; “Tiger in the Smoke,” “Trouble in
long series are KULA-TV, Hono- j store”: and “Under the Southern
lulu; CBUT-TV, Vancouver; CFPL-Cross.”

TV. London, Ont., and CFRN-TV,! Distribution is being handled bv
Edmonton, Alta. j the UA video subsid. United Art-

Second skein on “All Star Golf,” j ists TV. This is the fourth group
meanwhile; is in preparation for its j of post-’48s released by UA Over a
A^C-TV berth next fall. jlwp r year span.

PTBEiETT

Wednesday, April 80, 1958

fl

ZIVs NEW, AU NEW HALF

Wednesday* April 30, 1958

PfikiETr

29.

HOUR IMPACT SERIES I

Souk

ACTION-ADVENTURE

MYSTERY

H

WESTERN

LAW ENFORCEMENT

TARGET IS
ALL IMPACT!

Everything viewer* *look
for in engrossing TV fare!

TARGET

HAS

THEM

mi

PSorMtt

Wednesday, April 30, 1958

NOW SHOOTING

MCNALLY STARS/

' vV" ' „ ">., *

■'S

“5 HOURS TO LIVE” . . . The father of a
10-year old boy holds the "stolen $100,000.

An international criminal holds the serum
that can save the boy's life. Will the exchange
be made in time to save the boy’s life?

I

CESAR ROMERO STARS!

■1

“THE BANDIT’S CAVE”... A ruthless bandit
escapes with a fortune! How long can a man
of action hide out without losing his reason?

PAT O’BRIEN

"NO WAY OUT” . . . A nurse is kidnapped
to help a wounded outlaw. Can the law
close in before the gang decides she has
outlived her usefulness?

DAVID BRIAN

“TATTOO ARTIST” . . . The police find
the body of a dead man—dead but very
much "alive" with intriguing clues to his
murderer. Can police decipher the clues
and come to grips with the killer?

GENE BARRY STARS/

v.-' '•■-iM

"POLICE DOCTOR" A wounded
gunman, rushed to the hospital, wings a
police officer and holds him hostage in an
examining room. Can the police doctor
overpower the gunman and save the officer?

Wednesday, April 30, 1958

PSSBETr

31

AT ZIV STUDIO

AT THE NAB CONVENTION:
SEE ZIV EXHIBITS FOR

THE HOT HOT
SHOWS OF '58!

Room* 2338-2339 • Hotel Biltmore, Los Angeles
APRIL 27-MAY l

LI

ZIV’S NEW.
ALL NEW

mm

SERIES!

il III

r

rAy.

%%

%/r.

Y/YJYY//

RADIO-TELEVISION

PStoiEFt

Vediw§d»y, April 30, 1958

ABC-TV Skeds Welles, Hr. Drama
Back-to-Back; Caesar Cancelled

ABC-TV has scheduled the*--—--■.--

Orson Welles telefilms and a live A 0 f e CLj/j

hourlong dramatic vehicle, done yUftKcl U31S lH«y uDlII
hy CBC-TV in Canada, in the 9 to D**4*-> u MDf TV

10:30 p.m. slot on Sundays next dgt TCCStOIl tOWpt-lY

fall. Sid Caesar, \vho now holds Q ua ker Oats is shopping : its

down 9 p.m., is definitely not be- _v - , a . v „

ing renewed by sponsor Helena, Seigeant Preston of the Yu-
Itubenstein. Decision was reached j kon.” package around the webs,
yesterday (Tues.V ; and had already had talks

Welles, for whom a pilot is being { with NBC-TV about moving it
shot in Italy, has been marked for [ there ffom C BS in the fall.

! Quaker U by no^neaiK decide^
dramatic show, sponsored oh CBC-j a shift, but it s been holding talks
TV this season by General Motors | with both NBC and Columbia,
as the “General Motors Theatre ” j under the proposed NBC deal, it
is destined for the 9:30-10:30[ spot.! w0U Id bring in “Preston” and spon-
This means that a continuation of^ on alternate weeks, buying
Mike Wallace’s interview session m some other show on an -alter-,
its current 10 p.m. slot next faU'nate-week basis. However, Quaker
is not part of the web’s thinking.ij^gj^ come to term&with NBC and
The CBC production appeared i so is still, talking to CBS about re-
on Tuesday nights, and thoughJnewing the show in its regular
ABC understands that GM intends j Thursday at 7:30 slot, but on an
pacting. the Canadian-produced, alternate-week only. bas*is.
show again next fall, it is npt ■■ ', ■' — .

probable that it will bear the auto-|.

motive company's banner iri the ¥ 1 F *1 M A DPT

I S. Instead ABC is seeking a ; I AAlTC I .IkP jlAfirJ
separate stateside sponsor. Web JuUUIip UlllU lini/iJ 1
says it’s an easy matter cutting , .

awav during GM’s Canadian com- jH ■ ■ C All 17

".rmtrad^rtiien' 1 "* * h °*' o€l l0 j€ltle fOI

ABC-TV will pay CBC for the _

rights. According to ABC, the 60- IPfjHi Tariiiji

minute vehicle uses a sizable ^^010 IIjILVT 1 6IH1S
amount of U. S. writing and acting V^ iav * V1IIIU

talent. ■, 4lrt . v-

n „ iiir ll. n.„n April Trendex Top 10 t . t

^ TV-Radio Production Centres :

. r amaaIIai! . NBC's current advantage over ''

lidcSm FjflIlCfill0Q CBS.is said to represent widest M ♦ I ♦ < •

[ _ . ' \ S in “ h “ had ln flve sea ' IN NEW YORK CITY . ']'

A. 1 A i II QVU 7 - 3 ^ 10 d 30 °p m U figS?estr^een v L®«T LeSueur elected to the board of governors of the Overseas

yU8K6r UHtS Slay Omit in the April Trendex average Press Olub, and CBS director of news John Day elected an alternate

tf l n . r . tjnp TV evening rating, NBC now. leads member of the board. LeSueur . delivering the annual address today :

ugL Trcston to WdI'II CBS by 14% and ABC; by (Wed;) at the Eli Lilly Co. annual banquet in Indianapolis . c , Jack

Quaker Oats is shopping its 39 ^ c ' five ^ (he Top Douglas, head writer and occasional guest on the Jack Paar show, takes

“Sergeant Preston of the Yu- jq. CBS, foUr; ABC, one. A over as emcee next week while Paar vacations . . , Jane Herbert upped

kon.” package around the webs, year ago’, NBC placCd three; to production assistant on “Monitor” . . . James Fagas upped to com-

and had already had talks CBS, seven. . . poser-conductor on “Wide Wide World,” succeeding his boss.Jhe latb

with NBC-TV about movine it Top 10 for April were: Gun- David Brockman . ,-. Scotty Singer, formerly with MCA and Goodson-

with Msu.iv a^oui «i_ g smoke, CBS, 34.9; Restless Todman, joined Stark-Layton Productions as casting director on “Mod-

there from CBS. m the fall.. Gun, NBC, 33.4; Perry Como, era Romances” and “True Story” . . , Manufacturing Chemists Assn.

Quaker is by no means decided on nbcV 29.8; Bob Hope, NBC, has awarded a citation for the second year running to Don Herbert’s

a shift but it’s been holding talks 28.8;’ Danny Thomas, CBS, “Watch Mr. Wizard” for his contribution toward interesting youth in

with hoth NBC and Columbia 28.0; Price Is Right,- NBC, chemistry and allied sciences . . . George de Witt doubles from “Name

i TTn^P iho nrnnncprf nrp Hpal it 27.5; Wells Fargo, NBC, 27.4; That Tune” into the Copacabana, N.Y., starting May 22, Ellen Carr,

I- tl?e . pr ®S ose ? ,, C I’ve Got A Secret, CBS, 25.8; hostess on “Do You Trust Your Wife,” now part owner of the Inner

1 X° U Yt What’s My Line, CBS, 25.3; Circle, new eastside supper club . . . Jim Lowe tapped to host CBS

sor it on alternate w eeks, buying Wyatt Earp, ABC, 24.8. Radio’s new version of “Upbeat Saturday Night” . . . Yvonne Ferneaux

. into some s ^w on airato . ■ - ■ — • ' ■ ; and Angela Thornton, both out of the Gloria Safier office, got major

* mfeAx^th^Rr and im/i muT I Toles in the upcoming tv version of "Wuthering Heights” . . . Roger

i so is still, talking to CBS about re- 4 NRP.TV |lj|| PlfAwl EngIander tak ® s over as^ director ofJThe Last Word” next Sunday (4).

‘newing the show in its regular ill/V"I F Ull 1 ill TV I .Max Buck, director of sales for WRCA and WRCA-TV, speaking at
| Thursday at 7:30 slot, but on an l . the Toiletry Merchandising Assn, annual convention in Miami this w f eek

alternate-week ; only, bas'is. ¥T 1 jfll . Mil 1 and A1 Perlmutter, special events manager, lecturing on public rela-

__ - ■' ■ ' _' . Lav I Mint IWlAAiO tions at Columbia U. tomorrow (Thurs.) . . . Charles Scardino, formerly

|: . 1 U1 l"ullUi IflUUla Of NBC St» 0 t Sales, joined WRCA-WRCA-TV traffic dept. . . . Jay Mc-

f 1/ f M A DCT Mullen, CBS Radio producer, received Edgar Allan Poe Award from

i I i)A|?C I llrp raAKr F Chicago, April 29.: Mystery Writers of America, for his chronicling of Galindez-Murphy

AJUUIiO lllAl/lJA j Apparently finding that smallfry case . . . Bill Conrad of CBS Radio’s “Gunsmoke” in Gotham .for pub-

purchases in network tv can add lie appearances and interviews. First trip east in six years . . . Allan
P I I P III 17 iin tn rpal mnn pcnpriallv in the«;p Sloane, scripter of CBS Radio’s “Masland Color Radio Roundup,” no-

NPI FA .NPltlP rAr p 1+ ’ P vSfr.U? the?e tmed that his film script of “The Other City,” for American Cancer
UCl IV UCUIC 1 Ul recessional times, NBC-TV s cen- SQcie ty f was chosen one of three medical films to be shown at Brus-
tral division is expanding its par- sels World’s. Fair.

C amA FDCU7 nTAWM/v ticipation sales force;to reach out Stone Associates appointed Reggie Schuebel sales rep for “Birigo-
udlllc IDCTV I PFIllS into the territory for one-shot At-Home,” audience participation program now in 23 markets via live
- . ■ . ^ ■ money that might otherwise go to syndication and fully sponsored in five of them , . ; Florence Williams

<As was Dredicted bv manv trade- magazines ■ pinchhitting. for Vivian Smolen of CBS Radio’s “Our Gal Sunday”

I * AS ;* s Py eaicle a by .m a ny trade- ; magazines, ^ ^ ^ , ' *.* whose father died last week . . . Leora Thatcher Into “Our Gal Sun-

sters, the National Assn, of Broad- Network central division sales day.” . . . Arline Blackburn arid Doris Rich into cast of. “Helen Trent.”
cast Employees & Technicians is has salvaged two men. from the ... Richard D. Heffner, META’s director of programs, will be chair-
on the verge of settling with NBC merchandising department that man of a mental health conference at the Guidance Center of New

B&W Buy; ABC
Tues. Sked Set

Chicago; April 29. :

onnfraM me T n signed th ^ t(> scou r the middle tor, addressing District of Columbia Congress of PTA in Washington

contract given by CBS to the ;In- rfegion for one-minute buys, and next Wednesday f7) . . . Phi! Reisman Jr. is adapting Bret Harte’s “Out-
ternational Brotherhood of Elec- such ..on its two participationers casts of Poker Flat” for 11th anni production of “Kraft TV Theatre’.'

“TapIc Paar Show.” and Todav. m o*_i..m j:__... _■

disbanded April

AS- Rochelle on Friday (2) . . . Pauline Frederick, NBC News commenta-

With a half-sale yesterday (Tues.) ^ Union had

vote bv rank-1 is in action."to the two-man ies .
voie Dy . ranK |. st aff wor ]ung Chicago and tqwiis

of “Naked City,” a Screen Gems arid-filers earlier this week, which [ n0 farther away than Milwaukee Jay Barney wound up his 106th and final week on CBS Radio’s “Heir
vklfilm skein, to Brown & William* ' the union itself felt would mean ; or Peoria. StewM-t Cairr will probe en . Trent-”, bis-final- month on “Brighter Day” and was booked to play
son, the ABC-TV ^Tuesday night; acc ep ta nce, and , the final results I for prospects in cities west of Chi, ^ 1

lineup for fall is firmed up. New; 1t , , . . , , u . , 1 like St Loriis Kansas Citv and role on CBS_TV s Secret Storm - plus Big Story: and Decoy vid-

show, based on Mark Hellinger ’ AV ’ill probably go to the network i lynxmcaipolis, and Ron Jones, the Pix segments. He’s also rehearsing for “Sign of Winter,” a play open-
stories about New York, goes in at today (Wed.). eastern area around Cincinnati. *ng at Theatre 74 May 7, and was on ia “Faith: for Today” tv film chap-

9;3(I * i NABET coritracL .like IBEW’s, NBC-TV central, division sales- ter yesterday (Tues.).

Package is being produced ; will be for three years, retroactive men have been covering-the sariie J° hn Henry Faulk returned to New York radio Monday (28) when

through SG by Bert Leonard. SG : to Fe b i 0 f this year According areas.but ate going after-sponsors the former WCBS’er started a new half-hour cross-the-boarder, “Mid-

made a double killing on ABC this 1 to the uh i on it rec x ived a bav in the higher strata, the million night Rambles” ; . . “Night Beat” guests; Ellen McRae of “Fair Game”

week. » Reported;yesterday also was = 10 in “- unipn » 11 Tyceivea a o.o P a y^ c« fo,- r-Ki tonieht (Wed ). Rinelin^ -Bros: cidpchnwman Nat*» F.a<ri» tnmnirmir.

in the higher strata, the mDliori night Rambles” ; . . “Night Beat” guests; Ellen McRae of “Fair Game”
dollar spenders. So far, the Chi tonight (Wed ), Ringling Bros, sideshowman Nate Eagle tomorrow*.

the sale of half of the Donna Reed : rise - raising the \vages pf riio.st of | ^ ase j s fo e only one with roving ABC news department copy boy Edward Garzairelli marries Elaine

telefilms YVednesday at 8:30. to ! the technidans to -within the vicin-1 men fPr the NBC participationers! Carlson May 4 . . . James' C. Shattuck from CBS to flack, offices of
Campbell Soups—see separate . jty of $185 weekly. The-reist of -■— • Robert R. Mullen & Co... . . French thespi Nicole Francis being shipped :

story.) .. I the contract, in the main, was PC-• ••• ; V ; frbm ^5 by Art Ford (he-werit there after his Brussels Fair coverage :

The Tuesday sked will rpad: L r p fi tpri as neeotiatetri in Tanuar V in ^ II S l Oiirl' nf- AllltPAK 1 for WNEW, his erstwhile employer) to New York in July to appear on

“Cheyenne” and “Sugarfoot” ro- a f nffioiav UI his WABD (tv) “Greenwich Village Party.”

Earp ’” g ;30;j NA t>W jnvjicatgjj there was one I [fill A SllH^rvimOIl (if Jimmy Durante and Arlene Francis will join “The Fitzgeralds at the
9; + fifked ^ty,” !,rS UpnOlOS i3UperyiSian qi . Astor,” WOR Radio, tomorrow (Thurs:) afternoon . , . WPIX will pre-

9:30; Patti Page at 10. Each of j E TIivaa ¥PIY Vnmndarc sent an hourlong telecast on the problem of teenage gangs, "“Life in a

these shows has partial or full NABET^described • rCC ^ “®®® C rS Dark Street,” Friday (2) at 8 p.m. Program is being produced by.Colum-

sponsor guarantees for,fan, "oncSS Washington, ApriU*. ^ ^aduate School ^ouniMi«ri , v Dave Echols replacing W, r d

• ine staffing of transmitter sites It FCC suspension of three Frisco Byron as host of WOR-TV.s Ad World. Byron remains as producer

W fl - ’ said the Provision excludes firing tv engineers’ licenses'for KPIX • , . WOR newsman Jerry Conway was on board the Dublin flight with.

If erris rutting l5C6 on r technicians working transmit- strike “sabotage” has been upheld Mayor and Mrs. Robert Wagner which made:a forced landing in New-

D D1 r (P7C AAA IT ; ters and replacing them bv entire- by the U. S. Court .of . Appeals: fouridlarid. He fed the story via beep phone on WOR’s all-night “Long
Ben Blue tor S/^UUU. Un w^ oushbutton '^operations ■ Tbew Court ruled that the three NABET John Show” only minutes after the plane had touched down samely
n a . . , o .. « does not have this clause it was technicians had violated the Com- . • . Michael Barry,-head of drama at the BBC’s television service, re-

From Original Suits 7|G &Ueged. but pu ‘*“¥ KP ™ turned W the lie de France. - /

Tos AnceiPQ Anni 90 guarantee that men will not be t P" srn i tt€ , r . 1 pff mr for 12^hours at Neal Simon, one of Sid Caesar’s^writing stable, is switching to Phil
Snig W^rri^iuLv ^ id off in other areas as the re-v? tart ° f strike in December, 1954. Silvers’ CBS-TV show . . . Marian Carr'irifd “City Hospital,” CBS -fta- •

«riter^ xvill amPiVrt^^a vj wn ^ofaS ; suit of automation. However, if ,R«ling^/said. the technicians had dio, Saturday (3) . . . Chester Gould hired by Y&R to front General

nvi'i suit it-iinsf cnmic Knn tUhp--' they are, the webs have to give; committed . '“highly sophisticated Foods’ Jello. blurbs ... Hugh Downs doing'dry runs of new tv give-
iHPViouslv fileH in March tos 7 them from three to six .•months’! sabotage” and that“existence; of a aways, “I Know You,” being peddied by Paul Kasander (Ka^nder-
and now demand S 7 ^ nnn in’a new r Notice (this point was not clarified; labor dispute or even justification Tairies Productions) . . . Arthur Settel from KLM Airlines to Metro-
eoinDlairit -HaJvev Coonef attnr to the Press), and at least three : for a strike is no license for hooli- politan Educational Television Assn, as p. r. chief . . Agnes Adainec,
nev ioi* Werris 1 said the nt-w jfctik!n months’ additional wages. ! ganism , . : . localemergencies, to secretary to Frank Marx, ABC. engineering veepee, succeeds BUI Sea- :

followsdecisYon hlndeddmvnS- ■ ' , ■ ' .. -c - --,-. j say nothing of a serious national man, program production manager, as prexy of the ABC Mike and

SU Ran > mr w J W ^ ™ Camera Club for the coming season . . . WQXR will air the Boston

Judge Henry Drie^er' U and"is vlfCUS BOJ) Hpt-1 V, .; ta^.^-wou d■■^ pake Ml: exiting “Pops” beginning Saturday (3), with Martin Bookspan handrmg inter-
expected to be a test case’ . Chicago; April 29. : ladm-tv. stations_ Antal links of mission interviews Juan Maldonado beginning a new sports series

Xd 'e Draper rMed thai Werris Afthr a season in lying slot • communication ^witM he public.” on WWRL nightly at 7 f> New York’s Spanish-speaking listeners . .v

nfTSl “ThVon ABC-TV, “Circus Boy” is! IMgmeers whose licenses were Jack Kannon into tomorrow’s (Thurs.) edition of ABC-TV’s “Make Me

Bee ’’ which Blue first had used on switching back to NBC-TV next] s« sp ended 99 days were Roald . Jaugh ” CBS-TV acquired rights from Ernest Henungway for his novel,
a Milton Berle television show and fail - tllis time M a Saturday morn-i^- Didncksen, Anthony Severdia, . For Whom the Bell Tolls.” It will be a two-hour live show at a date
a«'ra”<, , \Vm%'^00 O, >-Sr^^ with Mars Candy H^hner’ " ,th ^ C °* om an adipteUoh by A,^.

Writer claimed full ownershin n f • continuing’ to-, ride -alternate., weeks..j V^fion .n^^cnwariz,- ^laricxson ftoicnner.

material, which Blue mamiamed Mar f has also purchased a lternate j a ^ d ^^eMctloMcs^^firm ^and ^ P ^ udei ?, tia J r insurance renewed sponsorship of CBS-TV “Twentieth
v as his own. • • "’beks .on a .-contiguous sho^y,. • the-' ?eS- Ce - ntur y‘' " -: Wa1 ^ Cronkite continues as narrator. Summer replace-

\mended suit will be filed on and il eady ’ the combination o2- j Schwarte went into .the real estate ^ enf> startmg Sunday, May 18, will be reruns of the “Air Power” ser-

stieng^ woi;th arovnd $2,000,00.0 ; business^._ v ie^ also. under^Prudential ta^ Agency is u Reaeh, McCBnton & Co. . . .

Weiris is a eo-owner of material ta ^ BC * , + ! : 'ttiSpAa ?* d e*, f °rrner^ editor_of UP Photos and more recently with

and therefore has a right to par- -The. shows are slated to start DEDI E PflTC MIY AIJ United Artists .and Paramount Pictures, has joined David O. Alber’s

ticipate in profits from use of ma- early iri October. DEIlLE I U li) illA Uiv flackery as account executive_. . . Don Morroyr to Europe to tape com-

terial. according to Cooper. This 4 , - DCTIII AD TV CEBIT? ™ ei ] cl als for General Motors' 1 . . , Kajar the Magician will make his

suit originally was filed for Blue's WMCA’s 10 r r BlZ Hike REllULAR I V JCKlPj first app earance on the Jack Paar show May 5 . . . Mel Alien, Jan Mur-

use of material on an Ed SulUvan! W MCA Radio chalked up a lt)^ / Milton Berle is passing\up a ^EiSt^ $%' L ‘ L

show In amended form, $7^.000 increase in combined billings for regular tv series in favor of doing Xavier Cueat was the eu^sf chef ^®u day 438 ^,,* ' ,;

w II be demanded to include all mQn th of April over same period i becasidnal guest stints and playing WPIX C ReDorts h on S fresh flnd SSr I ,° Gourmet Club,
other alleged infringements on ] ast year. 1 niteries. Berle had been men- = lo £ ?1 ■^ lce .'-

both tv and nitery appearances, • station’s new biz for Aoril in- tioned for a weekly half-hour show FrS® 6 W° R s Radio New icrk afternoon show.

———-:-;- . ~rv°A a n ? D1 e ® c I n under Kraft ausDic.es for 26 weeks Fr€d , Dodge » edltor 9f the Fisherman Magazine, presents: the weekly

Houston—Sam H. Bennett, vee- next sS P ? " reportsTma.sperial five-minute taped insert . / . Jackie Robinson was

tee and general manager of KTHT - Anheuser-Busch, Arnold Baking, •• • • . . guest of the Metropolitan Educational Television Assn ’s trogratn on

?as announced the appointment of j ^ as ^" n j i n ^; Ca 5 >na lr p £ odudts » nr ? arl t ®. SiSSp tn WPIX yesterday (Tues.) morning devoted to* little league baseball in

Hal Vester as station manager, ; Chase Manhattan Bank, General prior ro resuming a iutery tour to the city’s parks ...

u^ist’nff in c^ncrdl ODerations • Motors-01dsroobil6i Good. Humor, include the Mflpes. Hotel, ■ »np mrf ».- - ^• , j i. ■ 4 . . ; ■ •* t ■ ' . ■

GracbM Spanibelremafn /^■ National Airlines, Sage Labs, June 12, fbllawed by ElHancho, £*£* « *»»• “That's a

sistant manager of overall opera- Texas Co„ TWA and De Wine- Las Vegas, Lake Tahoe and Atiari* GoOd One for next fall and will cut a kinescope by Jriid-M^r. Deal with
tions. * ibrenner,. ; J tic City. f. ; (Continued on ^age J52) , r> ,.>: ^

“The Rifleman,” 9; “Naked City]” j

NABET indicated, there was] brie

U.S. Court of Appeals
Upholds Supervision of

IBEW’s pact. NABET/ described
an autoriiatipn provision' Concern¬
ing staffing of transmitter, sites; It

a Milton Berle television showv and laii, tms lime in
awarded AVerris S400 p'us costs. mg berth witfi^
Writer claimed full ownership of .'Continuing toride
material, which Blue maintained ba.s also pu

was his own. • weeks on a contij

Amended suit will be. filed ; on:
strength that a court has ruled thyt . xrg/-. ^

Werris is a co-owner of material • * *

and therefore has a right to par- , e . show’s^ art
ticipate in profits from use of ma- early in October,
terlal. according to Cooper. This] ■ ■ .

suit originally was filed. for Blue's. WMCA S’ 1G
use of material on an Ed Sullivan, WMCA Radio c

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Vedn«*day, April 30, 105#

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AWBT rOXVKVTIOX

FEM FRILLS CUT FRISCO FOG

Ladies Listen to a Man-NAB Prez

Media Showmanship, Public Service

Fellows on Tall to Battle* Vs. Probes JUKI CBNEtllfE Top Topics at AWRT Frisco Meet

San Francisco, April 29. • 4-—- ' —-— : —— : —-—.

Warning that broadcasters have nvv . v • • flA amim

“become victims of a head-hunting 5UN ALSO SETS

expedition” by Congress, NAB ■*“ lu,wv . l,l4lw

prexy Harold Fellows urged the ON 7111 ITS SFMF^TFR’

distaff side of the industry to con- UW LULL1 0 uLlllEJILIl

cern itself with “greater and WCBS-TV’s “Sunrise Semester,”
broader considerations” of its wet the college course-for-credit done
fare. Sounding a call to battle by WCBS-TV, N. Y., at 7 a.m. every
against the intensive probing of morning, will be getting double ex¬
broadcasting by Congress and. the posure as of June 2. At that time,
FCC, Fellows urged members of WNTA, Newark, will start running
American Women in Radio Sc Tele- kinescopes of. Prof. Floyd Zulli
vision to focus their attention on Jr.’s literary courses betwteen 6:3)9
overall industry problems, rather and 7 p.m. nightly. Station has
than confining themselves to their purchased 15 weeks of kinescopes
specialized jobs. from the CBS key, and is adding a

The role of women in- radio-tv, touch of its own by trying to sell
Fellows pointed out, has emerged the public' affairs stanza coinmer-.
from the narrow confines of the cially under the title of “Sunset
specialized femme show to the en- Semester.”

tire field of professional broad- Spokesman for National Tele¬
casting. Along with this expan- fii m Associates, which assumes
Sion, he told delegates to AWRT’s ownership of WNTA on May 7. said
seventh annual confab, comes the he believes CBS is re-editing Zul-
responsibility to take a “direct and ir s series so that there will be
compelling- interest” in the vital ro 0m f or . commercial inserts,
problems now pressing the indus- whether it was going to Continue
. / . • , V ; for college credit, he did noticnow.

“Women who were in broadcast- . ; • •

ing only because they were women, .

at the onset of this industry,” he |i' . , i

said, “probably aren't in it any |< 01111*0 CTAfC flC
longer . . ( Today women are en- 1 vlllvllvlvlu iiu
gaged in actual broadcasting, in

writing, in selling, in originating WJ|* • * I

program ideas, in handling traffic IMlCClAVlQinHC lH
on broadcasting facilities, in de- IvUvvlUlltll IVd HI
veloping advertising copy, arid di- -

recting the work of others.” Bela- If fi T\

tively few women, he added, had |lf|fi|-Q|l||Af| H17A

yet broken into the managerial or IVlwUCUIllUll Ajj.V

operational fields of station, agency

or network activity. Nevertheless, San Francisco, April 29.

he charged his listeners with the The women ‘members of the
responsibility of “seeing the total” AWRT should. consider themselves
problem through the eyes of their missionaries to explain the broad-
bosses. Of. the 100,000 persons ac- casting business to such influential

(Continued on page 60)

critics of radio-tv as the. General;
Federation of Women’s Clubs, the
Daughters of the American Revo-

Phyllis Knight (WHAS) ^" s and oth£r blg women s

Wins Top McCall Awa

n M Westinghouse Broadcasting Co.,

rOr Umpaign on tinccr hammered home to the AWRT’s
San Francisco, April 29, annual convention in a speech last
Phyllis Knight, WHAS, Louis- Saturday (26).
ville, won the top award in the “It is from these sources . . .
annual McCall "mike” sweepstakes that there have emerged many of
for her campaign, on and off^the the indictments against broadcast-
air, against 4 jg;ncer. Mrs. Knight ing,” said McGannon, "particular-
topped a list of seven award win- ly in the areas of programming
ners, all of whom formed a vivid for children and public service.”
reminder that femcasters, on the He felt that much of this criti-
local and community level, are C j sm arose because, the women’s
still a vital part of broadcasting, organizations don’t understand that
Awards, a perennial climax to “audiences shift from hour to hour,
convention of American Women in .. tastes differ; . . we are noit
Radio & Television, were debut- serving a single mass audience but
ted by the femme magazine in 1951 a series of audiences.” Arid he felt
to highlight role of women in the the AWRT, “qualified by training
public service phases of radio-tv- and background about such mat-
Now in its eighth year, competition ters, can help to explairi this sit-
attracts hundreds of women broad- nation/’

casters from all parts of the U.S. McGannon also, stressed that pub-
Rozelli Fabiani, WRBL-TV, Co- lie service, or educational, broad-
lumbus,. Ga., copped a mike for casting “is an inextricable element
performing the greatest service to r0 f. successful broadcasting” be-
wornen via her tv series briefing cause it predisposes consumers to
Army wives accompanying their advertised products — in other
husbands to Germany. In the ser- words, one hand washes the‘other.

Cl N. S w CHe * el ‘ ‘he medium .“has out.
John, WWRL, York, _ grown the limited concept of wom-

chosen for giving JU Y e ®, ln *5* 1 •. en’s participation . . . stereotyped
a chance to prove^their p - eqo kery, fashion and homemaking
bility and leadenship. Ellla Will shows .r that ... 0 „ r industry must
McKinimy, of the A t» irmineham give more , cognizance to the *con-

tlonal . J/ ^ tribution that women, can make

was cited as the executive perform- ^ cqmmqrcial subcesS.
ing greatest service to you via . , , .

teleclasses on the primary level. "You can provide the catalyst m-

Two wihhers(n^tegory .of^om-

KEX Portland, Ore., and Lee phil- hotter return for the advertiser's

tribute to H s, j ch

field of serylee tojomen tor ner MarlteI ' discussed WBC , S Boston

frank discussion of health P™h an(J B ' altimw . e conferences ana

“wards were made at a plush pointed out that advertising is
banquet by McCall boss Otto, 'most effecti™' 1 on radM>tv sta.
Wiese before 350 AWRT members ‘ions which ‘Tiaye earned the ro¬
und about 100 agency, sponsor and speet and confidence of their com-
exhibitor reps. '

San Francisco, April 29. 1

An air. of confidence, contrast¬
ing- sharply with last year’s down-
beat theme, marked seventh an¬
nual Confalb of American Women in
Radio Sc Television. Over 350
members of the national organizar
tion, plus at least 100 agency, spon¬
sor and industry reps, held four
days of meetings highlighted by
speeches, workshops, exhibits, give¬
aways, and large doses of partying
and glamor. The frenetic eager-
beaver attitude of past years was
gone, and the gals, ranging from
station -owners to femcasters to
sales managers and promotion trip¬
pers, dared to relax and eye the
future calmly and confidently..

Attendance, though lower than
last year’s record-breaking 600 in
St. Louis, was amazingly large, conr
sidering that membership is con¬
centrated in east and : midwest.
Choice of San Francisco as conr
vention city was hypoed by effort
to increase west coast membership,
plus growth of Hollywood as tv
production centre. Delegates came
from as far north as Maine, as far
south as Florida and Louisiana,
with New York’s 25 attendants and
Washington’s 15 conventioneers
standouts.

NBC newscaster-Pauline Fred¬
erick, an AWRT member, and mul¬
tiple prizewinner in radio-tv news
field, highlighted opening session
by urging diplomats to take atteaf
from book of international show
biz and to hurdle the iron curtain
of “suspicion and fear.” . She cited
all-out reception in Moscow for
Texas pianist Van Cliburn, as well
as SRO reaction to Moiseyev Bal¬
let In New York as examples of
Russian-American rapport across
•the footlights.

The AWRT industry survey, re-

! AWRT Elections

Sari Francisco, April 29.

■ Nena Badenoch, radio-tv di-
rector. National Society. for
Crippled Children Sc Adults,
Chicago, was elected new
prexy of American Women in
Radio-Tv. at final session of
: organization’s, annual hudd’e.
Mrs.. Badenoch, vet AWRT
exec and known throughout
. country for work in; producing
shows fpr use on local stations,
succeeds Edythe Fern Mel¬
rose, WXYZ. Detroit

Other officers elected for
two-year terms follow: Eastern
• V.P.; Esther. Van Wagoner
Tufty, Washington News, gal
and . NBC commentator; Cen¬
tral V.P., Dee Sweet, femcast-
er., WISH, Indianapolis; West- .
ern V.P., Josey: Barnes, KTVT,
Salt Lake City, broadcaster
/arid head of women’s activ¬
ities; Southeast, Margaret Mc¬
Donald, broadcaster and pub¬
licity -promotion . executive;
Fort Worth; Southern, Louise
Morris, sales manager, WGBA,
Columbus, Ga.; secretary-treas¬
urer, Martha Rupprecht, CBS,

' . • New- Yo rk. ' ’ '' . - ; '/■ /._

TV Inching Up On
Dept. Store Coin,
Panel Tells AWRT

► San Francisco, April 29.

“The biggest commodity” a
media salesman has ip dealing with
agencies is showmanship, but it’s
Used in “pitifully small amounts
with us,’’ said Charles J. Helfrich,
Donahue Sc Coe media director, to
a panel of American. Women in
i Radio & Television last weekend.’

{/ Helfrich, of Los Angeles, said
■ “Facts and figures are necessary”

I but suggested showmanlike presen¬
tations include: ,

^ 1) “Have a specific account in

| mind”;

2> “Don’t miss your area's color-.
! ful features”;

j 3> “Illustrate your, statistics”;
i 4> “Be sure your station mam
! agement will back you up.”

I Saidie Adwon, account exec of
j KTUL-TV, Tulsa, told the panel
, that salesman has to know station
j.and prospects, have “essential
[quality of enthusiasm” and not bit
i afraid to ask £r business when
[proper atmosphere tias beep cre-
i ated. Post-sales service is needed,
I too,” she Said.

! Mrs. Dorothy Bullitt, owner of
j Pacific Northwest’s King Stations,
| insisted the key to success is “to
"make the station complete and uni-
j tied whole, to get. the audience to
: feel it’s their station.”

As example of public service,
| she cited her Seattle-Portland tel-
| evisirig of the Dave Beck Washing-
j ton hearings and quipped: “We got
I a large and attentive audience but
not one that a single manufacturer
in the Northwest wanted to spon-
| sor. We logged it as public serv-

Texas pianist Van Cliburn, as well; T| 1 T II l llfnT Edith - Ford, WLW-A, Atlanta,
as SRO reaction to Moiseyev Bal- POTiPl I PlIC A W K I presided.

let In New York as examples of 1 €U1I/1 1 Vila Al IV 111 i i n radio panel, Henry Unterv
Russiari-American rapport across / : ; ^ j meyer, general manager of KCBS,

the footlights. : . San Francisco, April 29.. . i.Frisco, suggested women “face tha

The AWRT industry sprvey, re- TV is starting tp grab depart-j f ac t” that opportunities are quite
ported in Variety, April 9, cheered ment store advertising,^despite big j limited in radio today, but that as
the gals as Marion Annenberg, resistance, a salesmanship panel of ; .^op 40” craze dies out'chances
WDSU, New Orleans, who master- American . Women in Radio-TV m- ; wi n develop for women's gab
riiirided the study, reported that dicated last weekend. . 'shows.

63% of the 3,574 indie stations re- acc ount ^ xe c at j p S yche Pate, owner of KPRS,

sponded. f d 5 _ ‘Kansas City, stressed the Import-

Keynote speaker, Dr. G. Herbert ? F ack fot all of us ” but^said ^he' ance of actin e responsibly for sta-
True, assistant professor. of mar- 5? biLest storc bow has “a! tions pitched at minorities,

keting at Notre Dame, assured the bUdgM^ gluing] Helen Hall, of NBC’s. “Monitor ”

gals they were at least 25% more terrific ^uits with spots . . . the | presided ‘.

creative than their male counter- sec ond store has faUen in line.” i --—-

parts, according to scientific Miss Adwon added that specialty virCTlf T 1 i V i*

.studies. And Harold Fellows, NAB stores tend to. be push-overs be- WSTV Takes Imnah Vft
(Continued on page 58) (Continued on page 64) - n . - ,

^, To Combat Steubonyulc

AffllT Convention Chatter

Vice, Gambling Scandal

nmu uiuvcmiuii LUdua Extent * ^

: participate in local civic affairs was
n. n nprvrp c i ftwu I demonstrated in the past couple

—--^ - By : FLORENCE S. LOWE -■—- of weeks by WSTV. SteubenviUe.

Star of the seventh annual hud- large stations; Paula Herrera, chief O., which took the initiative, in
die of femcasters was the conven- accountant f of KPRS, Kansas City; forwarding a. program to end the
tion city, Frisco, itself. Many of the Elaine Phillips, film buyer, WDSU; vice and gambling scandals in that
500 conventioneers had never jseen Dori Corwith,: vet boss of NBC

the Golden Gate town, so more Talks; Betty Ross West, public Scandals had involved the police
time than in past was allocated to service topper, NBC, Chicago; Jane department, the mayor’s office and
sightseeing and socializing/ Barton, radio-tv film director, for Safety Service Director, with

* * New York State; Babette Doniger, charges Rnd countercharges flying

die of femcasters was the conven- accountant fof KPRS, Kansas City; forw
tion city, Frisco, itself. Many of the Elaine Phillips, film buyer, WDSU; vice
500 conventioneers had never jseen Dori Corwith,: vet. boss of NBC C ^Y*

Four station owners participated, producer, Editorial Films, NY.C.; ! a " d _mo$t of the to^ upjn arms
an indication of growing trend Edythe Ford, sales director, WLW- dSw .

toward distaff side in managerial A, Atlanta; Martha Rupprecht, gramtfOT handing 4 the affair
end of broadcasting. Mrs. Dorothy CBS film manager, y

Bullitt, King Broadcasting Co.,
whose trio of stations (KING, Seat-

As usual, fenicasters took a bus-

program for handling the affair
and submitted it to the City Coun¬
cil. The Council voted the proposal
into being and gave the station

tie; KGW, Portland, Ore.; and man’s holiday via taping and film- recognition for initiating it.
KREN, Spokane) have trail-blazed ing sessions for use on home sta- Proposal calls for a meeting of
via public service to solid profits, tioiis. Most popular “sribjects” top civic, religious, political
was a speaker. Also on harid. were were novelist Erskine Caldwell, • leaders, along with key city officials
Dolly Banks, owner-manager : of Hearst columnist Abigail Van; arid representatives of radio, tv and
WHAT, Philadelphia; Psyche Pate fc Bureri, actress Rosemary De Camp, [press. Meeting would air all the
boss of the burgeoning all-Negro VJ^ath Valley Days” producer Dor- | issues, examine them and formu-
daytimer, KPRS, Kansas City; | othy McCann, former FCC Coni-; late corrective measures. The

hy McCann, former FCC Com-; late corrective measures.

Jeanne Bacherm owner-operator of missioner Frieda HennoCk, and U. [ WSTV proposal isfl^t the first in-

KGST, Fresno, Calif., and Marion S. Dept, of Labor exec Alice Leo- stance of editorial action by the
Lewis, owner of WHYL, Carlisle; pold. station. WSTV-AM has been Airing

Pa., and WlNO, Winchester, Va. * * + ; editorials since 1945, while the

Martha Rountree, who owns : Two ;vet femcasters who have tv’er has been doing so ever since
WKTF, Warrenton, Va., along with weathered storms of almost three: it hit the air in 1953. Differences
Ruth Montgomery, INS columnist, decades of broadcasting changes in this case was that the staition
was skedded to attend, but held up are now breaking in second gen-[did not air the proposal, but took
at llth hour by station biz. .. erations on their shows. Mercer it straight to the city counciL

/ Livermore, WKKO, Cocoa, Fla., j " —-——--

And, to accent ; expansion of shares her 10-year-old daily airer* Court’s ‘Not So* to Adso
femmes in behind - the - scenes “Cocoa . Chatter,” oldest continu-‘ Los Angeles. April 29,

phases of radio-tv, following otis. show (10 years) in Florida, in Ruling in favor of NBC, wai .
checked into Fairmont Hotel hq.: with ; her 20-year-old married found by Federal Judge Ben Har-
Marion Annenberg, WDSU, New daughter: Station, which is boom- rison in suit filed by writer lb
Orleans, and Montez Tjaden, ing along with town, site of Cape Adso. charging plagiarism,

KWTV, Oklahoma City,'both nar Canaveral missile tests, features Adso claimed that net had util-
tionally-known for flackery as pro- Mrs. Livermore’s % on-the-spot re- izeef an idea of his on program,

: ynotift p^puhli fi relat ioiys: ' heads of _.l_. (Cxmtinu^d 4>n page 601 / . 1 “The..Price. Is Right/’ ....

exhibitor reos munities through topnotch public

Tiidees in * addition to Wiese, service programming. In offering
• :wero? g Derthick; U.S. what he called a 10-part “catechism

r!L™i CI .;n n pr nf Fdiication* Fred- for communicators,’ he urged:

“Infiltrat^get yourself ln t 6 (he
Erickson San Francisco; Wilda the policy councils of broadcasting.
Richardson, Pilot .Club Internationa [ But do it because you .belong there,
al, pnd .M? rlh^ wo m an *

59

Wednesday^ April 30, 1958

In Alaska, in Korea, in Moscow, Bob Hope has pursued his incredi¬
ble television Odyssey. Not even Homer, who had only words to rely
on, could impart to his countrymen the sense of understanding of
remote peoples and places that Bob Hope consistently achieves with
his NBC Television shows.

The Moscow show mixed oil and water It evoked unparalleled
critical enthusiasm and captured at the same time one of the largest
audiences of the year. It Would take a mighty fast-draw Western
to out-do a combination of Hope and Ukrainian spear dancers.

In his 8th year on television, Bob Hope has surged ahead to new
peaks of audience popularity—just as NBC Television, in its 10th
y ca C has forged; into unquestioned supremacy in program popu¬
larity. ARB, Nielsen Multi-Network Area Report and Trendex

P^RIEff

all agree: In the nighttime hours, where competition is keenest and
viewing heaviest, NBC Television is now the Number One Network.

The April Trendex reveals that NBC at night leads the Second net¬
work by 14%, the third by 39%In terms of half-hour wins, NBC
has 20, the second network 14, the third 8. This report climaxes the
greatest One-year audience shift in television s first decade .

Together, “Mr. United States”* and the network most preferred
wherever there is full freedom of program choice, are riding the
crest of the greatest audience endorsement in their joint histories,

•From the 1958 George Foster Peabody Award citation to Bob Hope for his "Out-:
standing Contribution to International Understanding.”

NBC TELEVISION NETWORK

PEORIA

Stations: WEEK, WMBD r WTVH. TV Homes: 77,600. Survey Dates: March 17-24, 1958.

TOP TEN NETWORK SHOWS

Tales of Wells Fargo (Mon. 7:30-8).
Twenty One (Mon: 8:00-8:30) ......

Maverick (Sun. 6:30-*7:30)

Restless Gun (Mon,: 7:00-7:30)....'.

Sugar Foot (Tues. 6:30-7:30 > ......

Zorro (Thurs. 6:00-6:30) . .

I’ve Got a Secret iWed. 8:30-9:00)
Top Tunes, New TTnt <M..8:30-9:30)
Colt 45 (Thurs. 9:3040:00) .... ..

Danny Thomas (Mon. 8:00-8:30) ,
This Is Your Life (Wed, 9:00-9:30) .

TOP TEN MULTI-WEEKLY SHOWS

(News-Views <M-F 10:00-10:15) .....
+Wea., Sports (M-F 10:15-10:30) .. ,
♦Mickey Mouse Club (M-F 5:30-6)
*NBC News iM-F 6:15-6:30) .....!
'tNews, Wea. (M-F 6:00-6:15) .

tNews, Sports. Wea. (M-F 10-10:15)
t Lamplighter Playhouse

(M-F 10:15-Signoff) _ ....

tCartoon Carnival (M-F 5:00-6:00) .
(Home Edition, Sports (M-F 6-:6:15)
♦CBS News (M-F 6:15-6:30) ■ -

WEEK

33.8

. WEEK

32.3

.WTVH

31.9

WEEK

31.8

WTVH

31.0

WTVH

31.0

. WMBD

30.8

WTVH

29,4

WTVH

29.3

WMBD

29.3

WEEK

29,3

TOWS

.WEEK

28.5

, WEEK

25.2

WTVH

21.4

. WEEK

20.3

WEEK ■

19:6

.WTVH

16.9

. WTVH

16.1

WEEK

15.4

WMBD

13.5

: WMBD

13.4

Highway Patrol (Wed. 9:30)

State Trooper (Tues: 9:30) ........

Silent Service (Tues. 7:30) .....,,

Mr. District Attorney (Sat. 7:00) . .
Last of the Mohicans (Sat. 6:00),
Sea Hunt (Tues. 9:30) .. .•......

Martin Kane (Sat. 9:30) .........

Honeymooners (Sun. 8:00) v. ...:,
Men of Annapolis (Wed: 8:00).....

Twenty Six Men (Sat: 9:30) ......

Harbor Command (Thurs. 8:00).
Sheriff of .Cochise (Thurs. 6:00) .

Official Detective (Fri. 6:00) ...

Combat Sgt. (Fri. 6:30) ; . ..

Captain David Grief (Fri. 7:30) .. . .
Code Three (Mon. 6:00)

Mr. District Attorney (Sun. 9:30).
Annie Oakley (Sun. 5:80) .....
Passport to Danger (Tues. 6:00) .. ,

Cases of Eddie Drake (Thurs. 6:30)

..WEEK...

. Ziv

29.8

44

Boxing ...

..: WTVH

21.0

..WEEK.,.

.. MCA

27.8

44

Sea Hunt ...........

... WTVH

22.3

.. WTVH..

..NBC

25.8

39

Eddie Fisher ........

...WEEK

25.3

..WEEK...

.. Ziv

22.8

37

Perry Mason ........

...WMBD

24.3

. WEEK.:.

.. TPA

22.3

51

Paul Beard Show ....

...WTVH

12.3

... WTVH .

.. Ziv

22.3

35

State Trooper .......

...WEEK

27.8

.WMBD..

.. Ziv

20.8

30

Basketball ..........

...WEEK

27.8

..WMBD..

. .CBS

19.8

28

Dinah Shore ........

...WEEK

27.3

. WTVH .

.. Ziv

19.8

28

Millionaire ..........

...WMBD

26.3

..WTVH..

.. ABC

19.8

29

Basketball ..........

...WEEK

22.8

..WEEK..

.. Ziv

19.3

27

Pat Boone ..........

...WTVH

28.8

.WTVH..

.. NTA

17:3

35

(News, Wea. .......,

1 NBC News

...WEEK
... WEEK

19.0
20 0

. WTVH ..

.. NTA

16.3

33

(News, Wea. ........

(NBC News ........

...WEEK

...WEEK

18.5

19.5

..WEEK..

.. NTA

16.3

30

Leave It to Beaver,..

...WMBD

18.8

... WTVH..

.. Guild

15.8

25

Basketball _......

...WEEK

29.3

...WTVH..

.. ABC

15.3

30

(News, Wea. ........

1 NBG News ........

...WEEK
... WEEK

21.0

21.5

.WEEK..

... Ziv

15.3

24

What’s My Line .....

...WMBD

26.3

..WTVH..

.. CBS

14.8

28

Shirley Temple .....

...WEEK

24.8

; .WTVH..

., ABC

14.8

31

( News, Wea.

(NBC News .

. WEEK
...WEEK’

19.5

20.0

K . WMBD..

. - CBS

14.3

24

Circus Boy ___. ...

... WTVH

23.8

TUCSON

TOP TEN NETWORK SHOWS

Gunsmoke (Sat. 8:00-8:30) ..........KOLD

Perry Como (Sat. 6:00-7:00)....KVOA

Maverick (Sun. 8:30-9:30) .. J .-... ; . KGUN
Dinah Shore (Sun. 7:00-8:00) ..../..KVOA

Lineup (Fri. 8:00-8:30) ... ....... .KOLD

Perry Mason (Sat. 9:30-10:30) ......KQLD

Ozzie & Harriet (Wed. 9:00-9:30) . .. .KGUN
Ed Sullivan (Sun. 6:00-7:00) ......./KOLD

What’s My Line (Sun, 9:30-10:00).. . KOLD
Leave It to Beaver (Sat, 8:30-9:00).. . KOLD

TOP TEN MULTI-WEEKLY SHOWS

iBig Movie, Misc. (M-F 9:45-11:00).. KVOA
♦Mickey Mouse Club (M-F 5:30-6).. KGUN
♦Art Linkletter (M-Th. 12:30-1:00)..KOLD
tWea., Mbc. (M-F 10:30-11:00).... . KOLD

tNews, Misc. (M-F 9:30-10:00) ...... KGUN

•Beat the Clock (M-Th. 12:00-12:30).. KOLD
♦Queen for a Day (M-F 2:00-2:45).. KVOA
tHeadllne Tucson (M-F 6:00-6:15)... KOLD
tCartoou Corral (M-F 4:30-5:30)... .KVOA
lEditien, Mtee. <M,T,Tb,F 5:45-6:00) . KVOA

Highway Patrol (Fri. 8:30)..:...
Sheriff of Cochise (Mon. 9:00)...
Crusader (Mon. 9:30) ,....... . ..

Honeymooners (Fri. 9:30) .—...
.Badge 714 (Tues. 9:00).. . . .......

State Tirooper (Tues. 8:30) .......

Twenty Six Men (Thurs. 9:00) : . . .
Inner Sancton (Wed. 8:30) .....

Sea Hunt (Tues. 8:30) ,... V..'....

Medic (Thurs. 8:00)

Boot sand Saddles (Fri. 7:00),...
Mickey Rooney (Mon: 6:00) ..-...

16.4 ii,

i ll «•

15.3 IS-

14.5 14.

Jf? is.

Dr. Hudson’s Secret Jonr. (Sun. 7:30)
Annie Oakley (Wed. 9:30) ;,. ...

Harbor Command (Tues. 7:30),;...
Silent Service (Fri. 7:00).... .:. . ..
Official Detective (Tues. 9:00) . ...
Kingdom of the Sea (Thurs. 8:30)..
Charlie (has (Sun. 9:30)........

KQLD,

KVOA. TV Homes: !

.KOLD.

. .ziv

33.9

.KOLD.

....NTA

82,2

.KOLD.

..: MCA

28.0

KOLD.

...CBS

25.5

KVOA.

...NBC

25:2

.KOLD.

... .MCA

23.9

.KOLD,

...ABC

22.2

.KVOA.

... NBC

21,9

.KVOA.

....Ziv

21.5

.KVOA.

.,. -CNP

21^

.KOLD.

,.. .NBC

20.5

.KVOA.

... .Screencraft

20.5

KGUTf

... Hollywood'

20.5

).KOLD.

...MCA

19.9

..KOLD.

...CBS

19.5

.KOLD.

...Ziv

18.5

.KGUN.

...NBC

i8.2

.KOLD.

...NTA

17.9

..KGUN.

. . . Guild

17.5

..KGUN.

... TPA

17.5

48 Sports Roundup....KVOA

48 Love That flll .......... KGUN

47 Big Movie ............. KVOA

43 Big Movie .. ..". KVOA

40 Stories of the Century.. . KGUN

34 Telephone Time ...... . . KGUN

35 Medic .. KVOA

32 U. S. Steel Hr. KOLD

32 Telephone Time ........ KGUN

33 26 Men ..........KOLD

34 M Squad .............. KVOA

58 ( Handling. Tucson, Wea. KOLD

1 Wea., Sports .........KOLD

32 Badge 714 ............. KVOA

31 Dinah Shore . . . „..KVOA

35 Big Movie .............KVOA

28 Wyatt Earp ............ KGUN

30 M Squad .:............ .KVOA

28 Badge 714 ..............KVOA

28 Playhouse 90 .......... KOLD

38 What’s My Une ........KOLD

Wednesday* April 30, 1958

TV-FILMS

Aa^BlT.TELEPULSE OTY-BY-CITY PROGRAM CHART,

over the course of a year. Cities vnll be rotated weekly. The Vartett cnart is a compilation of data oil ■syndicated, films, as well as network arid live programs, in each
market. Under the top 10 multi-weekly heading, the (j) stands for local programming and the (*) for network shows.

PHOENIX

TOP TEN NETWORK SHOWS
. PROGRAM—DAY—TIME ST A.

Gunsmoke (Sat. 8:00-8:30)..KOOL
Perry Mason (Sat: 8:30-9:30)...... ; .KOOL

Lawrence Welk (Sat. 7:00-8:00) .... . .KTVK

Perry Comb (Sat. 6:0b-7:00)........ .KVAR

Maverick (Sun. 8:30-9:30)....!'._KTVK

Have Gun Will Travel (Sat. 9:30-10). .KOOL
Alfred Hitchcock (Sun. 9:30-10).... KOOL
Ed Sullivan (Sun. 6:00-7:00)....:.. ■ KOOL
Boxing (Wed. 8:00-8:45).... .... .KTVK

Sports Spotlight (Wed. 8:45-9:00). . . .KTVK

TOP TEN MULTI-WEEKLY SHOWS
. PROGRAM—DAY—TIME STA.

tit’s Wallace (M-F 4:00-5:30). V_.KPHO

♦Mickey Mouse Club (M-F 5:30-6) . . .KTVK
♦Art Linkletter (M-F 12:30-1:00).... KOOL
♦Beat the Clock (M-F 12:00-12:30) .. . KOOL

^Headlines (M-F 10:00-10:15)...:KPHO

tFinal Edition (M-F 10:00-10:15)_KOOL

♦Verdict Is Yours (M-F 10:00-10:45). KOOL
tRomper Room (M, W, F 11-12 a.m.) KVAR
♦As the World Turns (M-F 11:30-12) KOOL
♦Big Payoff (M-F 1:00-1:30) . ...KOOL

35L9

1 .

348

2.

34.0

3.

33.0

4.

31.5

.5.

31.2

6.

29’9

;'-7.

29.5

7.

29.6

8.

28.3

9.

10.

AV.

11.

Stations: KOOL, KPHO. KTVK, KVAR, TV Homes: 1

3 1,900. .Survey Dates.: March 10- J 7,

i 958.

TOP TWENTY SYNDICATED SHOWS

AV.

AV. I TOP COMPETITION

AV.

PROGRAM—DAY—TIME

STA.

DISTRIB,

RTG.

SH. PROGRAM

STA.

RTG.

Sheriff of Cochise (Tues. 9:00) . . ...

KOOL

....NTA

32 5

; 51 West Point ..

.. KTVK

13.2

Honeymooners (Wed. 7:30).........

KOOL

. CBS

23.9

34 Tombstorie Territory

...KTVK

23.9

State Trooper (Mori. 9:00).....

KOOL

MCA ,

23.5

35 Restless Guri .___

. . . KVAR

17.2

I Search for Adventure (Fri. 7:30)..

KOOL

Bagnall

23;2

33 Thin Man . : .

....KVAR

22.9

Highway Patrol (Tries. 9:30)._

KPHO

...: Ziv

21.2

35 Name That Tune ...

... KOOL

22.2

26 Men (Wed. 6:00).:;.... ..... .

KTVK

..ABC

20 9

38 Big Record .

... .KOOL

22.5

Dr. Hudson’s Secret Journal (Sun. 9

KVAR

... MCA -

,20.5

29 Maverick , .,

... KTVK

30 2

Studio 57,iThurs. 9>.... .

KOOL

., . MCA ....

20;5

29 Groucho Marx ......

...KVAR

20.9

Big Story (Fri. 9:30)... . . .

.KVAR

:.. .Official

18.9

27 Trackdown .. ..

... . KOOL

21.2

San Francisco Beat (Tries: 8:30) .;..

KOOL

...CBS

.18.5

28 Telephone Time ....

....KTVK

21.9

Annie Oakley (Sun. 7:30) .: . •:..

KOOL

.... CBS

18.2

26 Dinah Shore

... KVAR

23.2

Silent Service (Thurs. .10:60) -. . . . . .

KVAR

. : . NBC

17.2

34 1 Headlines . . ...

... KPHO

13,7

I Wea;, Performance.

....KPHO

13.3

Death Valley Days (Fri: 9:30) : ,..,

KPHO

.U. S. Borax

1615

24 Trackdown

...KOOL

21.2

Favorite Story (Mon. 10:00). !.. . . ... .

KVAR

Ziv

16.2

32 l Headlines ...

....KPHO

17.9

(Wea.. Mrivietime- ...

...KPHO

16.0

Sea Hunt (ThUrs. 9:30).........

KVAR

.. .:ziv.

16.2

25 Richard Diamond ...

...KOOL

19.9

Susie (Fri. 6:00)

KOOL

: . TPA

16.2

37 Capt. Gallant.

_KVAR

14.5

Radge 714 (Wed. 9:30).............

KVAR

p.. NBC

15:9

24 I’ve Got A Secret.....

....KOOL

24.5

Crunch & Des (Thurs. 6:06)........

KTVK

. . . NBC

15.9

31 Sgt. Preston ...___

....KOOL

16.2

Crusader (Mon. 9:30).. ....:

.KPHO

. MCA

15.9

25 Burns & Allen ......

:.. KOOL

23 9

Famous Playhouse (W, Sat. 9:00) ..

KVAR

■.'...'MCA

15.6

. 23 Perry Maso'n ..

.. KOOL

35.2

SYRACUSE

Stations: WHEN, WSYR. TV Homes: 106,200. Survey Dates: March 10-17, 1958.

TOP TEN NETWORK SHOWS

Gunsmoke (Sat. 10:00-10:30)........ WHEN

Have Gun Will Travel (Sat 9:30-10). . WHEN

Oh Susanna (Sat. 9:00-9:30).__.WHEN

Climax (Thurs. 8:30-9:30) : .. .. . WHEN

George Gobel (Tues. 8:00-9:00)__. WSYR

ResUess Gun (Mon. 8:00-8:30).......WSYR

Trackdown (FrI. 8:00-8:30).WHEN
Zane Grey (Fri. 8:30-9:00). ........ WHEN

Adr. of McGraw (Tues. 9:00-9:36) .WSYR.
Father Knows Best (Wed. 8:30-9)... . WSYR

TOP TEN MULTI-WEEKLY SHOWS

♦Mickey Mouse Club (M-F 5:30-6). WSYR
tNews, Wea:, Sports (M-F 11-11:15). .WHEN
tEsso Reporter, Misc. (M-F 6:30-6:45) WSYR
tWTd., News, Spts., Wea. (M-F 6:45-7).WSYR
♦CBS News (M-F 6:45-7:00)........ WHEN

tNews, Sprts., Wea. (M-F 6:30-6:45).. WHEN
tStar Theatre (M-F ll:15-Signoff ...WHEN
•Guiding Light (M-F 12:45-1:00).. . .WHEN
tHollywood Matinee (M-F 1:00-2:30). .WSYR
♦Search. Tomorrow (M-F 12:30-12:45) . WHEN

1 .

Frontier (Sat. 10:30).....

.WHEN

. !nbc

2 .

Sheriff of Cochise (Fri, 9:30)..

...WSYR .•

,.nta

3,

Harbor Command: (Wed; 7:00)..

... WSYR .

...Ziv

3.

Sea Hunt (Thurs. 7:00), . .■■....

...when

.:ziv

4.

Casey Jones (Sun; 5:30).. ..

... WSYR .

: .Screen Gems

5;

• State Trooper (Sat. 7:00),...

. ..WSYR •.

.•.MCA!

6 .

Highway Patrol (Wed. 10:30). . .

.. :wsyr .

. : Ziv ; .

7.

Mama (Tues, 7:00)... ., ......

... WHEN

.CBS

7.

Sky King (Tues. 6:00)........

... WSYR .

. Nabisco

10 .

11 .

23.8 j?*'
22,3 13 ‘

21.8 14.
21.5

17-9 15.
18.

Code Three (Tues. 10:30).......... WSYR .

Silent Service (Mon. 7:00).;. WSYR .
O. Jlenry Playhouse (Fri. 7:00)...... .WSYR .

Gray Ghost (Thurs. 7:00). ..... WSYR ;

Whirlybirds (Tues. 10:30), .'.. .... WHEN

Twenty Six Men (Wed. 7:00).:..... WHEN

Championship Bowling (Sat 12:30). WSYR

Annie Oakley (Sat. 12:30).WHEN
Hopalong Cas6idy (Sat 12 noon) .: • WSYR
Martin Kane (Fri. li:00) ,;> , WSYR

All Star Theatre (M-F 9 a m.) .... WSYR

ABC 29.0

NBC 28.3

.Gross Krasne 26.3
CBS 243

CBS 21.3

ABC 20.3

-W. Schwimmer 20:0

Screen Gems

37,3

63

Your Hit Parade.....

. WSYR

21.3

35.3

56

Playhouse of Stars......

WHEN

27.8

31.8

61

26 Men., ...

.WHEN

203

31.8

56

Gray Ghost............

. WSYR

24.3

31.0

75 ;

Great Challenge__

. WHEN

10.5

30.3

51

Wyatt Earp

. WHEN

29.3

29.8

50

U. S. Steel Hour.

.WHEN

29.9

29.3

51

Broken Arrow —......

. .WHEN

27.5

29.3

66

( Early Show...

. .WHEN

?:5

t Prvws-Come ........

. .WHEN

7:9

29.0

53

Whirlybirds ..

. WHEN

21.3

28.3

55

Jim Bowie .. <.......

.WHEN

22.5

26:3

54

Fun-Time .......... 1.

..WHEN

21.8

24.3

43

Sea Hunt ... . ..........

. WHEN

31.8

21.3

41

Code 3 ...............

. .WSYR

29.9

20.3

38

Harbor Command

. WSYR

3L8

20:0 ,

52

J Annie Oakley ..

. .WHEN

19.8

1 Lone Ranger .......

..WHEN

17.3

1918

51

Championship Bowling.

. WSYR

18.8

16.0

45

Rin Tin Tin__

. .WHEN

19.3

15.0

26

( News,. Wea., Sports..

. WHEN

23.5

1 Star-Time . .... .

. WHEN

19.5

7,7 .

49

Party Line. Misc.... .

. WHEN

7.9

CHARLESTON, S, C.

Stations: VVGSCi WUSN. TV Homes: 46,000. Survey Dates: March 10-1 7, 1958.

TOP TEN NETWORK SHOWS

Gunsmoke (Sat. 10:00-10:30)....... WCSC

Have Gun Will Travel (Sat. 9:30-10) . WCSC
Playhouse 90 (Thurs. 9:30-11:00)., . WCSC
Alfred ‘Hitchcock (Sat. 10:30-11:00). .WCSC

G. E. Theatre (Sun. 9:00-9:30)..WCSC

Oh Susanna (Sat 9:00-9:30), ........WCSC

Ed Sullivan (Sun. 8:00-9:00)......WCSC

Phil Silvers (Fri. 9:00-9:30)...... ; WCSC

Danny Thomas (Mon, 9:00-9:30).... .WCSC

Climax (Thurs. 8:30-9:30)...-..... .. .WCSC

I’ve Got A Secret (Wed. 9:30-10:00) r . WCSC

TOP TEN MULTI-WEEKLY SHOWS

tPopeye (M,T,Th,F 6:00-6:30).... .WCSC
♦Mickey Mouse Club (M-F 5:30-6)...WCSC
tEsso Reporter (M-F 6:45-7:00) .,.... WCSC
tWea., Sportscope (M-F 6:30-6:45)... WCSC
tNews, Wea. (M-F 11:00-11:15)... . . .WUSN
•Jack Paar (M-F ll:15-Signoff)..... .WUSN
♦Price Is Right (M-F 11-11:30 a.m.). . WUSN
•Art Linkletter (M-F 2:30-3:00)..;.. .WCSC
tNews, Wea., Misc. (M-F 6:15-6:30). .WUSN
♦Queen For A Day (M-F 4-4:45).... . WUSN

28 Men (Sun. 9:30) . -...
Sheriff of Cochise (Fri. 8:00) .. . .
Highway Patrol (Mon. 9:30) ...
Harbor Command (TUes. 8:30),.
State Trooper (Thurs. 7:30):.

Mr. District Attorney (Mon. 8:00)
Whirlybirds (Fri. 9:30)......:..

Popeye (M, T, Th, Fri. 6:00),..
Captain David Grief (Wed. 7:00).
Sky King (Wed. 6:00) ..........

Cisco Kid (Wed. 7:00)..

Stage 7 (Tues, 9:30),.......,..

Gray Ghost (Thurs. 7:30).. ..

Man Behind Badge (Thurs, 11:00)

Grand Ole Opry’ (Sat. 7:00). 1.
Looney Tunes (Fri. 6:30)........,

White Hunter (Wed. 6:30) ....

I Search for Adv. (Thurs. 7:00).;
Public Defender (Tues. 10:30). :
Federal Men (Fri. 11:00)....

.. .WCSC .

.: A-C ^

36.3

53

Dinah Shore —.;....

.. .WUSN

32.5

..:WCSC .

, .-.NTA

: 35.8

56

Court of Last Resort,.

. :avusn

27.8

i. . WUSN .

...Ziv

34:3

54

December Bride......

.. .WCSC

29.0

. . WCSC .

Ziv r

34.0

53

George Gobel ...._

.. WUSN

298

. . WCSC .

. . .MCA :r

30.8

55

Gray Ghost .........

..WUSN

. 24.8

...WUSN .

...Ziv , •

29,3

45

Burns and Alleri.. .;..

.. .WCSC

35.8

.. .WUSN;

.. :CBS

-29.3

44

Playhouse of Stars.,..

...WCSC

36.8

wese .

. ,.AAP

28.5

69

RKO Presents . , _

.. .WUSN

12.6

...WUSN .,

...Guild

28.3

52

Cisco Kid -

...WCSC

258

. - ; WCSC .

.. .Nabisco

27.8

69

RKO Presents ......

...WUSN

12.3

: . .wese .

. . .Ziv

25.8

48

Captain David Grief.:.

...WUSN

28.3

...WCSC .

. . TPA

25.8

41

Bob Cummings

. . WUSN

36.8

..•WUSN ..

..CBS

24.8

45

State; Trooper .......

.. WCSC

308

.; .WCSC .

....MCA.-.

23.8

58

1 News, Wea, .... . .. .

1 jack Paar . .........

? . WUSN
.. . WUSN

185

16.0

.. ;WUSN. ,

.. .Flamingo.

22.0

49

20th Century ........

. , .wcsc

22.8

.. . WUSN

.. JGuild

21.8

51

( Wea., Sportscope ...

X Esso Reporter .....,

.. WCSC
.. .WCSC

20.5

21.0

....WUSN-

.Telestar

21.8

49

1 Wea., Sportscope ...

...WCSC

22.5

:Bagnall.
^Interstate
MCA ;

Mr. & Mrs, North (Sun: 5:30).

1 Esso Reporter.. .WCSC

38 Colt 45 , .... WCSC

47 I Country-Jubilee ........WUSN

53 (News, Wea. ........ ...WUSN

X Jack Paar' .......WUSN

49 Great Challenge .... . .. WCSC

COLUMBUS, Ga.

Stations: WRBL, WTVM. TV Homes: 45,700. Survey Dates: March 4-11,22, 1958.

TOP TEN N ETWORK SHOWS

Zane Grey (Fri. 8:30-9:00).. . ... WRBL
Gunsmoke (Sat: 10:00-10:30), •,•••• WRBL

Rln Tin Tin (Fri. 7:30-8:00) ..... ,.: WggL

December Bride (Morn 9:30-10:00) .. . WRBL
Trackdown (Fri. 8:00-8:30) ... . . . . WRBL
Danny Thomas (Mon. 9:00-9:30).... .WRBL

Disneyland (Wed; 7:00-8:00)....... • WRBL

Broken Arrow (Sat*. 9:30-10:00), . ., .WRBL
Playhouse 90 (Thurs. 9:30-11:00).>-. WRBL
Climax (Thurs. 8:30-9:30)......... . WRBL

TOP TEN MULTI-WEEKLY SHOWS

♦CBS News (M-F 7:15-7:30),.. ..., WRBL
tEvening Edit., Wea., (M-F 7-7:15). . WRBL
tSaddle Pals (M-F 6:00-6:30)....... WRBL

tNews (M-F 11:00-11:15)........>... - WRBL

tWea. Misc. (M-F 11:15-11:30).... WRBL

♦Mickey Mouse Club (M-F. 5:30-6). - WRBL
f Nightbeat. (M-Th. ll:30-Signoff. WRBL
. tWestem Theatre (M-F 5:30-6:30). . WTVM
♦Edge of Night (M-F 4:30-5:00) .... • WRBL

. ^Guiding Light (M-F 12:45-1:00).. .. .WRBL

■■■■ 1 .

— 2 .

49.5 3 .

49.3 4

49.3 r

48.8 5 -

48.8 6.

48 3 7.

48.0 g

47.3

46.2 9*

45.8 10.
—— 10.

10 ,

— 11 .

37.9 12.

37.4 13

26.2

25.0 14 *
22.0 15.
19.1 16.

18.6

16.4 JI*

15.5 17 -
15.4-17,

Gray Ghost (Wed. 8i30).:

. WRBL .:

: cbs

43.3 ;

64

Big Record .....

.. .WTVM

246

State Trooper (Tues. 6:30). V ......

. WRBL ...

.-.MCA

40.0

58

Eddie Fisher ..:.

. . WTVM

29.3

Code Three (Tues. 9:30),

. WRBL ..

. .ABC

38.0

61

Bob Cummings ......

.. WTVM

246

Harbor Command (Fri. 9:00) ,....,

. WTVM .

. Ziv

348

52

Political ,.—.......

i. -WRBL

318

Science Fiction Theatre (Sun. 10:30) WRBL

. .Ziv

34 3

64

Dr. Hudson , ..,... . .,

..WTVM

19.5

Whirlybirds (Sun. 7:00): . . . .

.WRBL ..

..CBS

30.3

54

Shirley Temple ......

...WTVM

25.8

O. Henry Playhouse (Tues. 6:30):..

. WRBL ,

, .Gross Krasne

27.8

56

Range Rider ....

..WTVM

21.8

Sky King (Thurs: 6:30)......

.WRBL ..

..Nabisco

25.0

57

Rhythm Ranchers .

.. WTVM

19.0

Psttl Page (Tues. 10:30) .........

.WRBL ..

. .Screeri Gems .

24.8

58

Dr. Christian ........

.. .WTVM

16.3

Gene Autry (Sat. 7:Q0) .......

> .WTVM .

.CBS

22.3

38

Telephone Time .....

...WRBL

36.3

Highway Patrol (Thurs. 960).....

. . WTVM ,

, Ziv

22.3

33

Climax-. . .....

.. . WRBL

45.8

San Francisco Beat (Wed, 9:00),.

..WTVM .

.. CBS

22,3

33

Millionaire --.....

...WRBL

44.8

Doug Fairbanks (Sat. 11:30).....,

..WRBL ..

..ABC

22.0

48 j

Shock ...----- i...

.. WTVM

24.3

Range Rider (Tubs. 6:30),;..... ^

..WTVM ,

■ .- CBS

21.8

44

O. Henry Playhouse , .

..WRBL

• 27.8“

Errol Flynn (Sat. 4:30) .. ....:...

; WTVM .

.Official

21.3

5ff| All Star. Golf , .

...WRBL

17.0

Sheriff of Cochise (Sun. 6:30).

..WTVM .

.. NTA.

20.3

46

20th Century .. ....

.. .WRBL

24 0

Sea Hunt (Tues, 7:30)......>

; ,:WTVM

..: Ziv :■

20.0

32

Name That Tune ,...

>. .WRBL

42.8

Dr. Hudson’s Secret Jour. (Sun. 10:30).WTVM .

. . MCA ■

19.5

36

Science Fiction ......

...WRBL

19.5

Amos V Andy (Mon. 6:30):.; ..

.: WTVM .

.. CBS

19.3

42

Jim Bowie ..........

.. .WRBL

26.3

Brave Eagle (Wed. 6:30):.... ,.

. . WTVM .

. . CBS

19.3

44

Pat Boone

.... .WRBL

24.5

Silent Service (Sat. 9:30)... . ..-..

. WTVM .

. . NBC

19.2

29

Broken Arrow .......

...WRBL

47.3

PStRIETY

TTT

we pause
for local station
identification

41

Wednesday, April 30, 1958

In addition to its network awards, the National
Academy of Television Arts and Sciences gives
Emmys for the best programs and performers in
two local areas-New York and Los Angeles.

In seven-station New York, five out of the eight
awards went to CBS Owned wcbs-tv.

In seven-station Los Angeles, four out of the eight
awards went to CBS Owned knxt.

There is a significance to these natas selections
which is inescapable, particularly in the fact that
eight of the nine awards to wcbs-tv and knxt
were for local live community service programs,
such as news, sports and education. (Each station,
for example^ was awarded the Emmy for the best
local news program.)

These Emmys provide further recognition of the
key role of each CBS Owned station in the daily
life ofthe community ofwhich it is part and parcel.

CBS Television Stations

CBS Owned WCBS-TV Channel 2, New York; KNXT Channel 2, Los Angeles;
WBBM-TV Channel 2, Chicago; KMOX-TV Channel 4, St. Louis; WXIX Channel 19,

Milwaukee; WHCT Channel 13, Hartford

44 TV-FILMS MgfRfr . Vednesday, April 30, 1958

-ARB FEATURE FILM CHART

Variety 's weekly chart, based on ratings furnished by ■ American Research Bu¬
reau’s latest reports oh feature ‘ films and their competition covers 120. cities. ..Each
week, the 10 top-rated features in a particular city will be rotated.

Factors which would assist distributorsi agencies, .stations and advertisers xn
determining the effectiveness of a feature show in n specificrnarket hare been
included in this Variety chart. Listed belou) is such pertinent information regarding.
features as their Mars, release year, original production company and the present
distributor included wherever possible along with the title. . Attention should be paid
to such factors as the: time and day , the high and low ratings for the measured

feature period and share of audience, since these factors reflect the effectiveness
of the feature and audience composition, i.e., a late show at lit 15 p.m. would hardly
have any children viewers, but its share of audience may reflect dominance in that
■time period. In the cities where stations sell their feature programming on a multi,
stripped \basis utilizing the same theatrical throughout the week a total rating for the
total number of showings for the week is given, the total rating not taking into account
the duplicated homes factor. Barring unscheduled switches in titles the listed features
for the particularly fated theatrical filmed show are as accurate as could be ascer¬
tained from a multiplicity of station and other data.

SPRINGFIELD, Mo

TOP 10 TITLES AND OTHER DATA

•

TIME SLOT

ARB

RATING

HIGH

LOW

SHARE OF
AUDIENCE

MARCH, 1958

TOP COMPETING SHOWS

ARB

RATING

1. SWAMP WATER—

Dana Andrews. Anne Baxter,

Walter Brennan; 1941;

20th Century Fox; NT A

Academy Award
' Theatre

Sat'. March 8
10;00-11:30 p.m.

KTTS

30.1

32.1

27.4

74.8

Lawrence Welk :_........

Songs in the Night.........,.

Saturday Dateline........-

Owl Theatre.................

.KYTV ..
.KYTV
.KYTV
. KYTV .

. ...:.15.2
....... 7.4

9.3

....... 7.2

2. NIGHT KEY—

Bor’s Karloff. Alan Baxter;.

1937; Columbia; Screen Gems

Movietime
. Sat. March 8
4:30-5:30 p.m.

KTTS

23.3

24.5

21.9

70.6

All Star Golf........

High.Street Baptist Church, . .

.KYTV .
.KYTV V.

....... 9:5

....... 9.9

3. STAGE COACH BUCKAROQ—

Johnny Mark Brawn; 1941;

Universal; f'lamingo

Western Theatre

Sat. March 8
12:00-1:00 p.m.

KYTV

19.1

19,4

19.0

82.2

Cross Country ........

News:,, . .'-.V.. .......

Garden Club .................

. KTTS ..

. KTTS ..,
.KTTS ...

3.0

....... 5.5

....... 5.1

4. NOTORIOUS—

Ingrid Bergman, Cary Grant;

1946; RKO; NTA'

Feature Picture

Sun- March 9
1:15-3:00 p.m.

KYTV

18.2

21,1

7.6

60.1

Little Giant Theatre.

Championship Bowling----

Mystery Theatre........,....

.KTTS ..
.KTTS ...
. KTTS

.......15.6

.......138

fi. BUFFALO BILL—

Joel MeCrea, Maureen O’Hara,

Linda Darnell; 1944;

20 Century Fox; NT A

Little Giant Theatre
. Sun. March 9
12:00-1:30 p:m.

KTTS

16 ^2.

18.1

14.8

77.9

Eye of Science-

Rev: Oral Roberts News. ,....
Jewish Holiday

Cartoons; Feature Picture....

. KYTV .

. KYTV
i KYTV . ,
.KYTV

....... 3.4

4.0

....... 7.4

6. NOTORIOUS—

Ingrid Bergman. Cary Grant;

1946; RKO; NT A

Owl Theatre

Sat. March 8
11:15-1:00 a;m.

KYTV

9.4 .

11,4

6.3

57.4

Academy Award Theatre ....
Theatre; News; Weather;

Sports ........ . .. 4 ... .... ,

.KTTS

.KTTS:.,

.......27.4

.. .... :21.5

7. DRACULA’S DAUGHTER—

Shock Theatre

8.3

9.7

7.6

72.6

Jack Paar Show..............

; KYTV ..

...... 5.6

Otto Kruger, Marguerite

Churchill; 1936; Columbia;

Screen Gems

Fri. March 14
11:00-12:15 a m.

KTTS

8. MILLIE S DAUGHTER—

Gladys George, Gay Nelson;

1947; Columbia;

Screen Gems

. Moyieland

Sun. March 9 .
11:00-12:00 p.m.

KTTS

V 3.4

4.2

3.0

66.7

Boston Blackie...........

.KYTV

3.4

fi. GO WEST YOUNG LADY—

Glenn Ford. Ann Miller;

1941; Columbia;

Screen Gems

Little. Giant Theatre .
Thurs. March 13
11:00-12:00 p.m.

KTTS

13 ;

? 8

3.4

53.2

Jack Paar Show......

.KYTV ...

; 4 2

10. ELLERY QUEEN PENTHOUSE
MYSTERY—*

Ralph Bellamy; Margaret Lindsay;

1941; Columbia; Screen Gcflis

Movlelar.d

Mon. March 10
11:00-12:00 p.m.

KTTS

2.4

2.5 .

2.1

26.6

Jack Paar Show..— ______

. KYTV ..

......e.e

COLUMBIA, S. C.

1. PORTRAIT OF JENNY—

20th. Century •

; 18.7 ■

20.5

16.3

88,4

Late Show.____ .

. WNOK .

___ 1.9.

Jennifer Jones, Joseph

Cotton; 1949; 20th Century

Fox; NTA

Playhouse

Sat. March 8
11:30-12:30 a.m.

WIS

-

2. WESTW ARD TRAIL—

Eddie Dean; 1948;

Eagle Lion; Guild

Top Gun

Sun. March 9 ..
3:30-4:30 p.m;

WNOK

9.1

•.'9.2 '

8.8

35.9

Know Your Bible.._

Omnibus .. i#

.WIS ....
. WIS . v..

13.1
..... .17.0

3. MELODY LINGERS ON—

. George Houston, Josephine

Hutchiru on; 1935; United

Artists:; TP A

Movie for a Sunday
Afternoon

Sun. March 9
2:00-3:30 p.m.

WNOK

4.2 ’

5.0

3:3

12.9

Lawrence Welk.........

Jane Wyman Presents....'...

,WIS ....
. WIS . .

..26.7

..27.0

4. -SQUARE’ DANCE KATY—

Vera Vague. Phil Brito;

1950; Morn gram; Guild

Late Show .

Pri. March 14 -
11:15-12:30 a.m.

WNOK

2.8 .

2.9

- : - ;2 r 5

35,2

Jack Paar Show......

. WIS

6.6

5. SOHO CONSPIRACY—

John \Vi.ly; 1950;

Guild

Early Show

Sat. March 8
5:00-6:30 p.m.

WNOK

' '2.7';

5.0

0.8

8:9

Any Questions— ......

Wagon Train! V.......;...;..

,WIS ....
. WIS ....

...... 6.1

..... 36JB

6, MELODY UNGERS ON—

George Houston, Josephine

Hutchinson; 1935; Edward

Small: TP A

. Late Show;

- Sat. March 8 -
11:00-12:30 a.m.

WNOK

20

2.5

1.7

8.2

Weather: News: Sports.....
20th Century Playhouse.......

.WIS .

.WIS ....

26.2
t.19.3

7. SMART rOUTICS—

Late Show

1,9

2.1

.1.3

32;6

Jack Paar Show........... .

.WIS_

..... 86

Freddy Stewart, June

Preisscr. 1948; Guild

Mon. March 10
11:15-12:30 a.m.
WNOK

8. JOE PALOOKA IN THE SQUARED

Focus

1.5

1.7

0.8

27.5

Jack Paar Show...........:..

. WIS ....

5.1

CIRCLE—

Joe Kirkwood Jr.. Janies Gleason;

1940; Monogram; Guild

Thurs. March 13.
11:15-12:30 a.m.
WNOK

8. UNDER THE RED ROBE-

Raymond Massey, Conrad

Veidt; 1937; 20th. Century

Fox; Guild

Theatre 1120..

Sun. March 9
11:30-12:45 p.m.
WNOK

.1.5.

1.7 v

0.8

4*.3

.1 Am the Law...

WIS ....

- 8.8

10. JOE PALOOKA IN THE SQUARED
CIRCLE—

Joe K>rk\vood Jr., James Gleason;

1950; Monogram; Guild;

Early Show

Fri. March 14
. 5:00-6:90 p.m.-
WNOK

1.5

1.7

1.3

59.7 -.

Comedy Time..;

Cactyg Quave...

WIS ....
WIS

......24.6

.. : . .22.4

Wednesday, April 30, 1958

PSsueSty

WmMlf?' . Aw
v ' -<

a great

quarter

For|F the. foil broadf^^l^ sigi^on to'WRCA-TY's share of audienefe infe£flr$t quarter of 1958 is
up 17^ oyer national sales for the first quarter are 17*5% greater than last year’s.

WRCA^TV's % Shaiilewis wWpr^eni^^th^ Etumy awacds.

^ A ,\ * ' '

“ m u '' : rci^m^ h< ' * . , ,, , , . . .

WeVe npw:en|oy5p|;«3|^her gre^t ^iai|^r^O$me on along and sink your teeth into the juiciest market in
America with a on the NBC leadership station in New York! WRCA-TV • 4 NEW YORK

*AnBJ*ru. Fek f rnkmi}*}!^ ", " /;{ % v'A - Sold by NBC Spot Sales

Wednesday, April 30, 1958

PTBilETf

|||g|F MEMO FROM BRITAIN (2)

. Ratings - the graphlines of the competitive
life - have come to Britain to stay.* Often,
in the international trade press, you find
listings of the British Top Ten. We’ve heard
that they send the blood rushing to your
heads - those incredible, beautiful I.T.V.
programme peaks in the sixties and seven¬
ties! We confess we almost fell out of our
•own chairs when emergency-ward ten
recently rang up an 87.

A Word of advice: please don’t palpitate
too violently. Compared with your set-up,
our ratings might JuBt as well be readings
from another planet. Our national pattern
is that different. The aim of thisbrief public
service exercise is to tell you how our
ratings are harvested and to help you
interpret them.

*■ Can this be the reason why one of our
overseas visitors recently described I.T.V. as
*Madison Avenue, but with window boxes 1 ?

TWO ENGLISH CHANnIeLS

Always keep this rock-bottom fact in mind:
wherever British audiences are measured,
we re strictly a two-channel country.
British ratings project the viewing habits
of the 5,451,000 (6th April, 1958) I.T.V. homes
which now exist in the five operating I.T.V.
Regions. In these homes viewers have the
following alternatives: the I.T.V. pro¬
gramme, or the B.B.C. programme (we
warmly welcome the opposition in these
Memos), or no programme at all.

It's a two-way fight - pure, simple, ex¬
hilarating competition. It. should help to
explain Why pur rating figures sometimes
seem outlandish from where you sit,

• » • \ .• • > *■ . V*

THE WEEKLY HARVEST

British TV is taped by two national rating
services. One is Television Audience Meas¬
urement Ltd. (hereinafter called TAM).
The other is Nielsen.

Of the six operating commercial TV com¬
panies, A-R, A.T.V., A.B.C., Scotland and..
Wales are subscribers to the TAM service.
Granada and Wales are Nielsen clients.

• Both research outfits compete for busi¬
ness in normal fashion, and have additional
. clients amongBritish agencies, advertisers
etc. They both use roughly the same meas¬
urement technique - meters installed in
home sets. Each has about the same size
sample in the five operating I.T.V. Regions.
Bo thTAM and Nielsen have a national total
of about 550 metered homes. Their samples
are weighted in the usual way to reflect the
spectrum of population.

So far there’s been very little difference
between theirpublishedresults, except that
when Nielsen proclaims the top ten, their
figures are for total audience; otherwise all
Nielsen figures are average audience. TAM
traffics exclusively in average audience
measurement.

jf' & &

BIG AND FAST

Overseas visitors usually get two surprises
from our rating services. We get them so big
and so fast. The British rating week ends
every Sunday - it’s a 52-week service - and
by the following Friday morning the de-
; tailed reports of both organisations have
been delivered to clients. There isn’t an in¬
side coat-pocket extant that can carry the
hefty volume that reaches us weekly. We
getrunninggraphs of every I.T.V. andB.B.C.
show.in five minute segments; also sets-
tuned-in, share, rating, homesin thousands,
the daiiy weather repprt, cost per thousand
for advertising spots (no sponsorship in
Britain) - all this plus frequent analyses of
audience composition - and special studies
on request.

FIRST TRENDS

- - \ .X

We can’t get very technical in a brief memo.
But .we’ll try to high-light a few trends
reflected in the first two years of British
ratings.

\A J First and most gratifying is the dram¬
atic success ofl.TiV., from its very start in
September 1955. In 1958, the average ITV-
* BBC split is still overwhelmingly in favour
of the commercial channel - two to one.

In Britain/ average totals of sets-
tuned-in are extraordinarily high,
especially in peak vie wing hours, when they
regularly run between 80% and 90%. This
helps to explain the amazing rating peaks
attained by top I.T.V. programmes. The
high tune-in figures are sometimes ex¬
plained as a result of our climate, or the
novelty of our two-channel competition.
Nobody seems to have found the true
answer yet.

(C) i.t.v. :

\U J I.T.V. Regions differ in the relative
loyalty of their measured audiences. The
Midland Region - which A.T.V. happens to
service - consistently shows the highest
average weekly audience preference for
I.T.V.programmes. Naturally, we attribute
it to wiser schedules, punchier promotion,
better service. But we are not dogmatic;
only pleased.

(D) Ratings. prove it is possible for a
weekly British TV programme to become a
national institution. Val Parnell’s Sunday
NIGHT AT THE LONDON PALLADIUM is the Classic
example. Ninety-six of its first 100 shows
were in the top ten. No matter what B.B.C.
pits against it- and they’ve tried every¬
thing in the book-it remains the bulwark of
I.T.V.’s staggering supremacy on Sundays.

British" audiences pick and choose:
there’s absolutely no evidence of inertia.
The rating-graphs dip and rise, and some¬
times cross, when the show is over and the
next begins. I.T.V. has been able to build its
sustained lofty audience plateaus only by
delivering the goods the evening through.

(F) Finally, it cannot be proved that im¬
ported film programmes and formats have
an overall rating edge over home-made
British productions.'

Our next memo will tackle advertising in .
British tv —its pattern, impact, and growth.
Until then, internationally speaking, this is ...

A ASSOCIATED TELEVISION LIMITED ■• TELEVISION HOUSE• KINGSWAY •LONDON »WC2 •ENGLAND

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Wednesday, April 30, 1958

PSstmfr

INTERNATIONAL TV • RADIO

47

London, April‘29.

The BBC has been kicked squarely in the : pants by television,
actors and actresses for rudeness in business. dealings. They
insist that they much prefer to deal with the BBC’s efmrteous.
commercial tv rivals. The actors’ union, Equity, will, go out of
its way to thank the commercial tv boss. Sir* Robert Fraser, when
it mffets on April 27.

Says Equity: “He has always tried to give all sides a square
deal in business negotiations. It is Unfortunate we cannot say
the same of. relations between our committee and the public cor¬
poration. A request to meet BBC to discuss the use of foreign
recorded material in its programs was met with rebuff.”

CoasMo-Ccast Canada TV Network

Ottawa, April 29.

For the first time, Canada,will
have its own coast-to-coast tele¬
vision network on July 1 when the
•Canadian Broadcasting Carp;
microwave web reaches Vancouver
and Victoria in British Columbia.
Network will then stretch from
Sydney, N. S., to the west coast,
leaving Newfoundland the only
province not connected directly..
Canadian National and Canadian
Pacific telegraph companies will
build the Newfie link next winter.

CBC will niark the occasion with
a special Dominion Day (July 1)
show using regional pickups.

• July 1 will also inaugurate the
web relay centre: at Calgary using
four tape recorders (video!. This
relay .spot will compensate for
time-zone differences by holding,
shows (other than sports and
actualities that demand: simultane¬
ous air on alt stations) for airing at
convenient times..

Television connections with
British Columbia have so far been
possible only by using U. S. facili¬
ties, in the west, or by the slow,
quality-crippling kinescope sys¬
tem/ ■

Canada, Too, Ired

Vancouver, April 29.

Canada's radio and tv outlets
have got to stop survey-time spe¬
cial hoopla, says a joint .statement
by Assn, of Canadian Advertisers
and Canadian Assn, of Advertising
. Agencies, with reference to Bureau
of Broadcast Measurement’s audi¬
ence report due for release shortly.

Guarded warning implies that
BBM rating of offending stations
Will be discounted by time-buyers
when mapping/future campaigns,
urges broadcasters “to v studiously
avoid any unusual promotion spe¬
cifically designed' to influence audi¬
ences during survey periods.”

The ACA/CAAA ultimatum fol-
. lows some knuckle-rapping of indie
broadcasters by CBC solons for
noisome modes , of audience , build¬
ing such as quiz programs and
giveaways. . Certain • curbs., have
been applied, including the grant¬
ing of frequency changes and hiked
power only to stations which cut
down on gimmicks.

KHONoIuIu at Auction
To Square $113,731 Debt

Honolulu, April 29.

South Pacific Broadcasting Co.,
operator Of indie KHON, has been
ordered sold at auction to satisfy a
$113,731 debt the companjfawes its
major stockholder, heiress Shirley
Louise Mendelson. An upset price
of $50,000 was ordered by the
court.

Miss Mendelson owns all but 40
of the company’s 15,000 shares,
having bought KHON at an auction
1 in December, 1956, for $75,000.
Suit filed by her attorney says she
loaned $113,731' to the company
last October and the entire amount
is; in default.

No date was set for the auction.

Caesar on Brit. TV

London, April 29
American tv comic Sid Caesar,
has been inked exclusively by
BBC-TV. to present his own week¬
ly show during the summer. There
will be 13 programs, eight of
which will be live and the re¬
maining five recorded/. *

With Caesar, who’s an unknown
quantity with British tv audiences.
Will be Imogene Coca. The first
program is scheduled to go out on
Julyl. '

Vs.ComlWeb; Nielsens Its False

Rome, April 29.

A violent battle , has broken-put
here following the decision by Ital¬
ian Prime Minister Adone Zoli
that a proposal for equal air and
video time for political campaigns
during the upcoming national elec¬
tions was “unacceptable” to -the
current majority party, the Chris¬
tian Democrats.

Petition, asking that all political
parties share equal air time on the
government-subsidized RAI-TV net r
work during pre-election period,
had been submitted by two govern¬
ment officials, LaMalfa and Caran-
dlni. Their argument . was that
RAITV, via its governmental links,;
Would tend to present a partial and
biased view of the political situa¬
tion. ■'/ /•-'

In Zoii’s reply, he stated that
air time would continue to be
awarded on a proportional basis,
- (Continued on page 64).

Radio Gets Top Billing
At Vancouver May Meet
Of U. of Brit Colombia

Vancouver, April 29.

Radio broadcasting is in for an
earnest going-over at U. of British.
Columbia here. May 5-10, by
Canada’s indie broadcasters and
some top American ‘communica¬
tions academicians. Affair is billed
as *a “First National Conference,"
and hosts Paul Lazarsfeld of Co¬
lumbia U., Leo . Bogart of New
York’s McCann-Erickson agency,
Marfnal McLuhan of U. of Toronto,
and others.

Accent of confab is on radio.
With a mere nod to tv under head¬
ing of .‘The Impact of Television,”
an address by Bogart. ' Lazarsfeld
will giscuss research. *

Radio seminar is sponsored by
the B. C.. Assn, of Broadcasters
and the University extension dkpt.
BCAB has this year set up a $10,-
000 annual grant, for five years, to
improve ‘ west coast broadcasting
through executive and personnel
training. '

PlaydoWn of /video -matters at
this-parley, though eight t»ut of 10
homes in greater Vancouver have
tyMs due . to government's, policy
that permits no indie tv competi¬
tion with , Canadian Broadcasting
Corp. video in major centres;

By MURRAY HOROWITZ

In an effort to circle the globe,
with celluloid for tv, U. S, telefilm-
eries find themselves hampered by
the lack of an association, an or¬
ganization which would speak for
all the syndicators.

The American motion picture in¬
dustry has such an organization, of
course, in the form of. the Motion
Picture Export Assn., topped by
Eric Johnston, which handles such
problems as currency regulations,
quota restriction's* Censorships, etc;

There is no counterpart for U. S.
telefilm firms, although the latter
are taking their cue from the mo¬
tion picture industry, which draws
sizable revenues from the foreign
field- //. ■ .

Currently, the foreign, market
accounts for about 20% of the to¬
tal . syndication gross, forecast to
hit over $100,000,000. this year. The
$20,000,000 in foreign grass ex¬
pected for ’58 isn’t hay.. Yet,
there’s no overall plan or organi¬
zation to protect , it. or foster
growing ^revenues - from the over¬
seas field.

Foreign toppers, when queried,
acknowledge the problem, but see
formidable obstacles, such as com¬
petition among telefilm, firms being
too keen for unified cooperation;
■cost of running such an organiza¬
tion and attracting a man of sta¬
ture would be too much, etc. In |
fact, some overtures Were made. In j
the past to form a telefilm associ- j
ation for the foreign • field, but it j
died quickly. |

Yet most of the same execs: of j
CB$ Film Sales. Screen Gems, Tel- j
vision .Programs of America, I
ABC Film Synriicat’orv et a 1 .. find{
themselves on the short end of the 1
stick because of the lack of am
association., ••••.. ;

Mex,' U. K. Hurdles /

F’rinstance, a dubbing war; is
threatened by Mexican telefilm.,
interests who contend that:, no];
Spanish-dubbed skein should be,
telecast/there unless actual dtib- j
birig is done in Mexico. Many ]
American . telefilm companies do j
their dubbing iri Madrid.

In England, there’s constant agi¬
tation to further limit the amount
of playing time devoted to Ameri¬
can telefilms, usually accompanied
by charges that all U, S. telefilms
| are filled with murder and may-/
hem. There’s no industry, spokes¬
man to cushion such blows with
“prestige” examples of U. S.. tele¬
films, the .“You Are There’s,” “Dis¬
neyland’s,” etc., so that at least
the public is .offered a fair presen¬
tation. of the pro ami con argu¬
ments.

The problems are plenty, but at
this stage each company tackles
them on an -individual basis, with
little or rfb overall approach to the
problem./

British Com’l TV’s 67%

London, April 29.

Commercial tv once , again
collared the majority of View-
■ ers able to receive both indie
; and BBC-TV during March.
Television Audience Measure¬
ment sa’d that 67% of the to¬
tal time spent v ie w i n g in
. homes With : a choice of chan¬
nels was devoted to watching
indie tv.

The London commercial ty" .
oil let reaped.69% of the view¬
ers; the M'dta^ 74%; the
North, 67%; Scotland, fi8%;
./and South Wales and the West
of England, 57%:

London, April 29.

There’s a ding-dong battle going
on over British tv ratings. It is
generally accepted that a recent
BBC survey indicating that the
state web has won back some of ■
the viewers it had lost to commer¬
cial tv is borne out by evidence.

On the other hand, the Nielsen
Index, whose weekly network rat¬
ings consistently give pride of
place in the top 10 to commercial
prognmi, suggests that the BBC
analyris is misleading and leaves a
false impression

. The national channel, in a sur¬
vey cn the state of viewing in
Britain, reported that audiences
had been reverting to its programs
steadily for some months. For the
last quarter—January to March—%
audiences were stated to have di¬
vided their viewing time in the
proportion of BBC 38%, indie tv
62%. In the previous quarter,
October to December,, the ratio
was 36% to 64% and in the quar¬
ter before that 28% to 72%-

Alchough it has been admitted
.by the indie tv programmers that
they no longer have it all their
own way in the ratings race, the
big BBC switchover is ; strongly
challenged.. When the report was
released it immediately brought
sensational headlines in the na- :
tional press suggesting that Com¬
mercial. tv was heading for^a big
fall. . The London Daily Herald de¬
voted its front page lead to the

Rome. April 29.

The state-subsidized Italian RAI-
TV radio-television network may
beat various other contenders to
.the draw in the local race to get a
second video chanriel on its way, "if
persistent local reports prove

founded. The added~ftAI-TV opera-■ • , . . - - ... .

tion, in addition to the single na- ! s ^ ori / headlined

tion-wide channel ncjw in Uus ? as

would be a "limited” one, inas- i a dornment that BBC. s netr policy
much as only the Rome and Milan ! wms * ‘

areas w ould for the moment be : It is on this score that Nialscn
served by4he second outlet: ! chums, that # the public has been

Also, there is a strong possibil-;■ misinformed. A spokesman .ex-,
ity that the so-called second chart- - Plained that when commercial iv
! ws? inp.ii!?iiratpd snmp Sit months

i'TTV

Television Grows

Berlin, April 29.

According to recent statistics,
there are .now at least 172,700 tv
set owners registered in Czecho¬
slovakia. That’s qi*ite an upbeat
if taken into, consideration that the
year.1954 saw only 3,26o sets there.
Statistics say , that the last year
(1957) alone.saw the registration
of youghly 100,000 new tv listeners.

Reports from Roumania reveal
that there is now also a more ac¬
tive :tv entertainment in this coun¬
try., Currently, TV Bucharest is
bringing two-hour programs six
times a week. Last year, station had
just; test telecasts on weekends, As
also Bulgaria is now prepping tv,
there’s only one satellite country
j left, which still doesn’t/dedicate it-'
j self to video; Albania, v

riel operation. though technically
set up by RAI-TV, would be leased
out for operation to a commercial
group . or groups, some of whom
have long clamored for a commer¬
cial video outlet. .

Traditional RAI-TV*. secrecy re¬
garding future operations and pro¬
gram p*ans has resulted in repeat¬
ed denials of the above plans, hut
top secret, plans are currently said
to have been rushed ahead for the
doubling of current Italo telecast¬
ing. facilities in Rome and Milan,
Via addition of 14 transmitters, to
serve the new function. (Though
expensive, additional installation
work, should not prove over-diffi¬
cult, as eyen RAI-TV spokesmen
have recently: admitted that a sec¬
ond channel has “naturally” been
considered in the normal course
of development, when the current
RAI-TV oiet was erected.)

was inaugurated some 30 months
back, its aim was to provide an
alternative program. This was to
have taken the form largely of
light entertainment but the BBC,
too, had cashed in on. this fie : d in
recent months and a battle of the
spectaculars had developed. It
was obvious that the public wanted
light entertainment and if they
were to get it on both channels
it would be watched. He added,
however, that despite the BBC’s
new policy, seven-tenths of the
viewing time was still spent with
commercial tv.

■While the state web had. 100%
of- the viewing public within its
grasp, the commercial web had
only 60%, yet indie tv programs
such as the quiz game ’Take Your.
Pick;” the comedy series “The
Army Game” and the twice-weekly
hospital /drama “Emergency —• ■

or

9 9

Current report is the latest of a i ^Yard 10” regularly notch audi-
long series of items about the long- ! cnees . .exceeding 10,000,000.

desired second channel in Italy. At--- —

leaSt three other groups have .
planned to start limited telecasting . 4
in certain areas in opposition c to 1
the RAI-TV setup. . *

One is the recently-reported i
“Free TV” (of TVL) which is said J
to be planning a series of test tele¬
casts from “illegal” mobile units
in the Milan area in order to create
a court case and thus induce fast
(Continued on page 64)

5 GRANADA TV EXECS
SURVEY US. NETWORKS

; London, April 29;.

. Granada-TV executives

“Paris, April 29.

: Pop Video Show Goes Interna¬
tional,

The top pop quiz show on the
French nationalized video chan¬
nel “La Tete Et Les James”
(Brains and Brawn) has been
picked up for televising by Eng¬
land, West Germany and the U. S.
t ^ , „ T „ . - „ , • ; Granada has* it for the commercial

left for New York Saturday j An?elo setup. NBC for the U.S.,

'network Sol ^ ^ ^ ^

They will remain for: about a week, .. ^ ' .

The tour has been arranged ; . Program has an expert answer-
through Sol Cornberg, who was Questions on-various subjects
responsible ; for the design of the : agreed on beforehand._ I- he
Granada-TV studios in Manchester,! ®. a P ^ saved by some

The week's program will include i ic^hS athlete doing a feat in a
a study of the CBS and NBC oper- - certain time limit. Too many
ations. ■ : [misses can tire the muscles and

Those making the trip are Simon ’ ^ s _ eriam'es. It

Kershaw, general manager <ff
Granada’s Manchester tv centre;.
Reg Hartmans, .qhief* engineer;
Lein Holt,. eng : neer In charge of

got top ratings here and then out¬
side; interest and takings.

Yarik, setup is for a 13-entrv t ry.
Producer of the show here

studios; Jack Martin, production • Pierre Bellcmarre. It has only a
manager; arid George Speller, con- • $6,000 jackjot but will be upped
struction manaeer. ‘ ‘“ < in other , countries.

PTSSEETr Wednesday, April

' ■■■ v ' ; • • : ‘

PGSBSEft

Wednesday, April 30, 1953

tea and

Know Your Audiences as well as you know
your shows. That’s ABC’s approach to
schedule planning. Know that Sunday in
Britain, is a special day and heeds special
programming. Sunday’s the time for the
family get-together, time to welcome
friends and neighbours, time for tea and
television. ABCs policy ; programme for
the whole family, screen the big shows the
neighbours will stay to see.

ABC’s Sunday Format is as basic in Britain
as Sunday tea. Highlights : for afternoons,
a star studded feature film followed by
Family Hour, our presentation of top¬
flight British- and American series with
all-family appeal; for evenings, the regular
‘top ten’shows — international variety and
Armchair Theatre, ABC’s big weekly

drama production; and, to link the
afternoon and evening, ‘The Sunday
Break*, the only TV programme in the
world using the techniques of popular
entertainment to cover the serious interests
of teenagers.

8 out of 10 for ABC. Long-term results
show ABC’s.‘study your audience* policy
has captured the lion’s share of Sunday’s
mammoth audience. Right through 1957,
eight out of ten two channel sets in use on
Sunday evenings chose ABC; and the
afternoon share of audience was even higher 1
Planned Programming Pays. Sunday’s
share and rating figures show ABC’s
careful planning has paid off. Sunday is
British TV’s big day. ABC will keep it
that way.

ABC television
are tops !

BRITAIN’S

ABC TELEVISION
NETWORK

A MEMBER OF THE ASSOCIATED BRITISH PICTURE CORPORATION
LONDON • MANCHESTER • Birmingham • Leeds • Film House, Wardour Street, London W.l, England

ABC TELEVISION is a subsidiary com¬
pany of the Associated British Picture
Corporation who own the vast Elstree
Picture Studios, the ABC chain of cinemas,
and the world-famous Path6 Newsreel.

ABC, as a programme company ap¬
pointed by the Independent Television

THE ABC OF BRITISH TV

Authority (ITA), is the only company
responsible for independent television
programmes in 3 transmitter areas —

The Midlands, Lancashire and York¬
shire (Lancashire and Yorkshire are
commonly grouped together as th t North).
ABC provides weekend' programmes in

these areas.

The total population of the ABC Net¬
work (Midlands and Northern Areas) is
over 20 million. Already, only , two years
after our first transmitter went on the air,
over 10 million—rhalf of this population
—are able to receive ABC programmes.

Wednesday, April 30, 1958

PfiftlETY

TELEVISION REVIEWS

51

Tele Follow-Up Comment

\ ♦ ♦♦♦♦♦♦♦♦* » ♦ ♦ ♦♦ 4 4 4 4

Wide Wide World |

The handout from NBC’s televi¬
sion news department had said
“Wide Wide World” Sundaiy >27)
was setting out to “look at Holly¬
wood’s star. System.” But how
could this be since the “system,”
within the traditional frame of re-,
ference, no longer exists? : Also to
be told was ‘‘a star’s story.” this
being a recounting., of Joanne
Woodward’s rise to top of the field
in the recent Oscar, sweepstakes—I
for her multi-faceted performance
in “Three Faces of Eye.” . '

Although the program, as writ¬
ten by Lou Salaman ..and directed
by Van Fox, had its entertainment.
moments there seemed some be¬
wilderment anerit which line to fol¬
low. The result was a mixed up
voyage of stop and go and, upon
completion, having, gotten no place
so far as documentary insight is
concerned. 1 j

There weae oldie film clips, the
cement prints at Grauman’s, stu¬
dents at a dramatic workshop, the.
heroic bronzes, sculptures, etc.; at
New York's Museum of Modem
Art (where the motion picture has
long since been included as an art
forni), more clips* the Museum’s
Richard Griffith picking up the I
commentary from Dave Garroway,
and more focusing on Grauman’s
—till in this order.

The past was but loosely linked
to the present, except that it was
established that stars were born
yesterday and today. There was a
wide gap in between, with nothing
on the great transition that saw the
big Hollywood studios’ stables of
stellar performers reduced to. vir¬
tual nothingness, This could be
taken as strictly a trade angle (why
should the.public give a hoot?) but
it remains that a factual account¬
ing had substantial potentialities.
To have made the grade with Louis
B. Mayer, for example, would have
meant the fullest of opportunities,
upon proper behavior, whereas how
hardly a “star” has a contract to
. fall back upon unless such individ¬
ual has an independent company to
call his own.

Entertainment Was in the back¬
log excerpts, such as the wonderful
revolving door nonsense as de¬
picted in Charlie Chaplir’s “The
Cure.”

Good theatre came, too, in the
enlightening and entertaining shots,
of N.Y.’s Neighborhood Playhouse,
where students undertake to catch
on; to the intricacies of acting; the
dance, voice culture and physical
culture. More of this would have
been welcome; it showed the show
business eager-beavers earnestly at
work in tracking down that dream
of stardom.

And then lots of person-to-person
with Miss Woodward and her hus¬
band, Paul Newman, at their west
coast home, with both appearing
not ill at ease. In other, words,
they came over well.

Such shows as "WWW” often,
before airing, sound too downright
pretentious, or serious, in the bill¬
ing. Gene.

U.S. Steel Hour

The French Revolution. and its
accompanying “reign of terror” has
long been a story lode for the
dramatist. Tapping the vein again
for the umpeenth time was “The
Public Prosecutor” which Theo¬
dore Apstein wrote for CBS-TV’s
“U.S. Steel Hour” (23) from a play
. by Fritz Hochwalder. Latter’s
work, in turn, was translated by
Kitty Black. ?

Somewhat involved and slow in
Its * introductory scenes, Apstein’s
. teleplay eventually gained tension
and suspense. But, unfortunately,
these qualities came so close to the
end that it’s doubtful that many
viewers stayed with this Theatre
Guild production that long. Suffice
to.say that the yarn concerned the
efforts, of a woman, high in the
ruling regime, to dispose of a
bloodthirsty prosecutor via his own
guillotine.

Plotting woman, sinister ly
played by Dolores Del Rio in her
live tv debut - cleverly led prosecu¬
tor Walter Slezak into the trap.
This was all quite obvious despite
Apstein’s efforts to throw suspicion
upon John Baragrey, Miss Del
Rio’s husband, as intended victim
.of her machinations. Slezak por¬
trayed the role of “Lord High Exe¬
cutioner’* a bit too broadly while
performances of Baragrey as well
as supporting cast members Frank
Conroy, Jerome Kilty and Alexan¬
der Clark, among others, were
merely routine. . -

While director Robert Stevens
tried to get some spark and move¬
ment into the. proceedings, the
creaky piece appeared to be too
I much of tarn obstacle. Sets*apd cos-

Father . Knows Best

By sheer coincidence, one. of
Robert Young!s opening lines in
the “Father Knows Best” segment
Wednesday (23) was a reference to
“this award winning family.” Of
course, the episode was shot long
before the Emmy Awards; and
Young was referring to fictional
medals, but it was nonetheless a
reminder of how well the series
has done, not only rating-wise but
in the Emmy race. “A Medal for
Margaret” was an amusing, heart¬
warming story, and illustrates why
this particular . series is such a
standout... .

Writer Roswell Rogers* premise
is that the family plans to put their
various, medals, trophies in a tro¬
phy case, when it’s suddenly
learned Mom hasn’t a single medal.
They inadvertently make Mom feel
so guilty about it she takes fly-
casting lessons, planning to enter a
tournament, but sprains' her arm
on the eVe of the tourney: There’s
a hilarious takeoff on “This Is
Your Life” in which the. family
salutes Mom,: . .

There’s a captivating,. Wholesome
quality aboUt the proceedings, and
Rogers expertly captures the Com¬
bination of comedy'and heart in
his teleplay. Director Peter Tewks¬
bury’s stint; is excellent, as is the
overall work of producer Eugene
B. Rodney.

As for Emmy winners Young and
Jane Wyatt, they’re very good and
convey depth and understanding in
their delineations. Elinor Dona¬
hue, Billy Gray and Lauren Chap¬
in, the "family,” are highly com¬
petent, and Vivi Janiss is good in
support. Daku.

unobtrusive plug centred around
the theme Of “steel lightens your
work—widens your world , . .”. :

Gil b:

JEFFERSON DRUM
(The Bounty Mail)

With Jeff Richards, EUgene Martin;

. Robert Stevenson, John Larch,.]
CyriT Relevant! V

Producer:, Matthew Rapf . |

Director: Chris Nyby ; ;

Writer: E.: Jack Neuman |

3.0 Mins.; Fri., 8 p.m. :

P. LORILLARD, CHEMSTRAND
CORP.

NBC-TY, from N Y. (film)

1 ILennen & Newell; Doyle Dane .

' . ;. Bernbach).

Still another western has joined
the. sagebrush stampede on tv.
Only marked difference of this
Goodsoh- Todmari entry, produced
in conjunction with Screen Gems,
is its obvious attempt at having
tieart. .

: Portrayed in the opening episode
is a youthful, fighting newspaper
editor of the old west (Jeff Rich¬
ards), who has a young son, Eugene
Martin. Richards befriends a guns-
l'nger, and as the wrinkles in the
plot develop, the gunslinger (John
’ Larch) becomes the hero of the
! boy. In the climactic few moments,

' the gunslinger feigns, cowardice in
order to lose lace with the boy.

Nothing Was wrong with the
“heart” accent; but;/ the, plot
seemed contrived and unconvinc¬
ing. Otherwise the episode had
all the other elements of routine
westerns-—the gun duels, the fight
in the saloon, etc,

J. Richards registered nicely as
the clean-cut editor who’s just as
quick with the gun as he is With
type: : Other performances were
competent and the /production
values were good. The skein re¬
placed "Court of Last. Resort” on
the network. Horo.

Playhouse 90.

“Verdict of Three” was the title
of the listless melodrama done last
Thursday (24) by “Playhouse 90”
on CBS-TV. Trite and disjointed,
the 90-minute show was close to
being a complete waste of .the tal¬
ents of Angela Lansbury; Yvonne
de Carlo,, Michael Wilding, Cecil
Kell away. Carmen Mathews, Rod
Tavlor and Gladys Cooper.

Without; all of the contrivances
of the plot, by James P. Cavanagh,
“Three” was essentially the story
of a woman on trial in England for
the mutder of her 12-year-old son:
Responsibility, for her conviction
rested with three jurors. Taylor,
Misses Mathews ■ and Lansbury,
whose Own problems prevented
them from making an objective
decision. Since plot angles' were
never properly integrated, there
were, in effect, four separate sto¬
ries going at once. Miss Lansbury
was a cockney, who murdered 7 her
aunt for the old gal’s money; Miss
Mathews a woman who saw. her
lover murdered by hoodlums a fid.
thereafter replaced his lost affec¬
tion with an adoration of cats, arid
Taylor was a shuttering • mama’s
boy. Their own stories, were re¬
vealed . via flashbacks during the
trial, and these portions only tend¬
ed to slow down an already tired
and far-fetched plot.

It seemed all the performers
were under a great strain—espe-r
cially Wilding as the defense law¬
yer and Miss Cooper as a domi¬
neering old woman—trying to in¬
terpet the script’s grubby, lines.
Veteran actor Kellaway appeared
briefly as a doddering family doc¬
tor. Art.

George Gobel Show

Fun is fun and that’s, all George
Gobel tried to prove on his Tues-
day (22) night exercise. He was
well seconded in this department
even though the howls didn ? t roll
like thunder and what passed
otherwise didn’t electrify. For
those who can take their comedy
in moderation arid are not too criti¬
cal or exacting, it was a pleasant
if not over-joyOus hour.

. Gobel was minus his singing
partner, Eddie Fisher, which al¬
lowed more time for clowning and
a greater expbsure of Shirley Ha'r-
mer, heretofore restricted to one
song and little dialog. She not only
dresses up the production with a
pretty puss but iriakes her. songs
come out sweet. Aside from the
musical interludes, with;Gobel also
cutting himself in; it was fun stuff
rest of the way;

To help him out with what, the
writers contrived , to shake the
laughs loose were Gene Sheldon,
pantomimist par excellent, who
still gets laughs with a routine that
goes back to vaiide, and Pdt Butt-
ram; quondam cowboy comic and
now making his bucolic wit pay
- -^Continued -ou-page.55)-- - - -

, WRCA-TV MARBLE CHAMPION-
1 , ; SHIP

I With Marty Glickman, emcee
j Producer: Roone Arledge
1 Director: Marshal Stone
130 Mins., Sat; 1:30 p.m.

Sustaining
j WRCA-TV, N. Y.

| “Spring is here and that means
].marbles” was emcee Marty Glick-
! man’s. apt introduction to the
.■ “WRC A-TV Marble Championship,”
-a five-week series which will wind
up with selection of a Junior and
Senior marble champs in the N. Y.
metronoiitan area. On the basis of
Saturday’s (26) half-hour inaugural
program, this is one of those clas¬
sic “public service” undertakings,
which will bring NBC’s Gotham tv
flagship lotsa goodwill.

Matches are presented rin coop¬
eration with.-the -Boys’ Clubs of
America which has contestants
from 32 of its me mbe- clubs en¬
rolled in the preliminary compe¬
tition. General; idea of the. playoffs,
WRCA-TV states, is “designed with
the hope of providing, healthy stim¬
ulation of the normal competitive
spirit of youth and directing it into
outlets amenable to adult super¬
vision and encouragement.”

«The foregoing is a fairly lofty
phrase. .However, the youngsters
who narticipated bn Saturday’s
kickoff appeared to be a cri>ss-
section of the typical American
boy who would resDond to just
such guidance: Conclusion of sev¬
eral games saw a Junior (kids up to
nine years) ..regional champ
crowned as well as a Senior champ
(up to 12).

Glickman was an adept emcee
who $et the contestants at ease and
consoled .losers when the occasion
demanded it. His running commen¬
tary also was a help when the ac¬
tion darted out of camera range.
Incidentally, these matches. pre¬
sent an obvious technical problem,
for although a camera is focussed
directly over the claying area, a
fast moving marble is an elusive
sphere to keep in view.

SDorts personalities referee the
matches each week. In the case of
the kickoff, football star Kyle Rote
kept score. Four weekly winners in
both junior and senior categories
will compete in the fifth week
finals for the “Marble Champion”
mantle. Along with the title go a
silver trophy and lotsa loot in the.
nature of portable tv sets. etc.

' Gilb.

Nat Hiken Auditions
’Paris With Patachou’

Patachou, the French chanteuse
who’s made guest; shots on Ameri¬
can tv, iriay get a show of her own,
via CBS-TV and Nat Hiken; Latter
is producing, a series ; titled “Paris
With Patachou,” on which a half-
hour audition, kinnib was made last
Friday (25).

: Kinnie featured Georges Lafaye
& Co., Marcel Cornelius and,. Jo
Basile arid his orch. Kinnie Was
done before a live audience in

N.' Y, -/.v '-.

Alore Television Reviews
On Page 55

HANSEL & GRETEL
With Red Buttons, Rise Stevens,
Barbara Cook, Hans Conried,
Rudy Vallee, Paula Laurence,
Shai K. Ophir, Sondra Lee, Will
B. Able, DUd . L e rne r, Joe
Booei, Harrison Muller,. Jessie
. Elliot, Mark Allen, Honey M ac-
: Kenzie, Ronald Weyand, Glenn
Osser orch

Producer: David Susskind
Director: Paul Bogart
Writer: Yasha Frank
Musical Numbers: Alec ; Wilder,
William Engvick
60 Mins., Sun., 6:30 p.m.

REXALL

NBC-TV, from New York

( BBDO)

The full-hour rewrite of “Hansel
and Greter’; oyer NBC-TV on Sun¬
day 127) was loaded with a lot of
detail and incident. The children’s
hardy* perennial authored by the
Grimm Bros, was given a splashy
showing that contained a lot of in¬
terest, but unfortunately, went a
bit overboard in becoming-, over-,
cute. •

•It was this attention to detail
that perhaps forced a de-emphasis
of plot,; so that there were several
focal points to .the show, without
a special accent, on any. particular
character: 1 Indeed, it seems that
most of the principals had . some¬
thing to contribute:. For example.
Red Buttons gave tHe part a manly,
if riot. a; boyish, vigor and enthu¬
siasm. Rise Stevens as the mother
sang excellently, especially the
Humperdinck lullaby from the orig¬
inal opera. Barbara Cook was en¬
tirely acceptable, and Hans 'Cori-
ried was excellent as the witch.

However, with this diffusion of
interest, it seems that when telling
a story especially for kids, there
.should be some blacks and whites.
In Conried’s case, he was (that
word again). cute. There were
times when he. seemed so nice that
it was a shame, to let the. forces of
good triumph. His children,
played by Paula Laurence, Shai K:
Ophir, Sondra Lee and Will B.
Able, were likable arid; lively char¬
acters, and Diki Lerner as the elf
did a fanciful bit of terping. With
so many facets to the show, the
interest was divided, and seemed
to rely on individual performances
and gimmicks for its strength. In
this respect there were some strong
moments. Rudy ." Vallee seemed
lost as. the father.

One of the keystones of the show
was 'Stubby. Kaye as the Town
Crier. He seemed to provide*a lot
of strength when on screen. He
sang arid acted excellently.

■: The musical moments were many
and good.' The only bit of the orig¬
inal music, that remained was the
.-"Lullaby” vvhich Miss Stevens ren¬
dered: with feeling. Alec Wilder,
who contributed The'rest of the
score, provided some pleasant
tunes, arid Samuel Leve did the
impressive sets. David Susskind’s
overall production showed taste,
and had-he viewed more forest than
trees, he would have chalked up
another winner. Jose.

MIKE WALLACE INTERVIEW
With Rev. Reinhold Niebuhr
Producer: Ted: Yates Jr,

Director: Mickey Trenner
30 Mins., Sun., 10 pjh.

ABC-TV, from New York

Back at bis old Sunday-at-lO
s|pnd on' ABC-TV, Mike Wallace’s
new series is concerned more; with
culture than controversy. In fact,,
it; shapes as somewhat heady stuff,
but for those who can stick it out,
it h*ts the potential of developing
into an enlightening and reward¬
ing 13-week run.

: Peg for the 13-weeker is “Sur¬
vival .arid Freedom,” in which
Wallace and guests plan to cover,
all facets of society arid the socio¬
logical, religious and economic
problems of the day; The show is
presented in tandem with the Fund
For the Republic which has shelled
put $50,0.00 to assist the net in
carrying the series.

Wallace’s first guest was Protes¬
tant theologian Reinhold. Niebuhr.
With Wallace acting as a friendly
inquisitor; Niebuhr covered such
topics as ‘‘separation of church
and state,” “anti-semitisim,” “Ca-
■tholicisrri,” “atheism” and the
“necessity of freedom.” Niebuhr
is erudite and well-spoken and
with Wallace moving out of the
way. after pitching the question,
the Reverend had plenty of room
and time to get his thoughts
across. However; with inquisitor
and guest virtually on the same
side, the show had a static and
soapbox quality that doesn’t sit
top well at 10 p.m.

Tapes of the shows will be made
available for radio rebroadcast and
there’s a possibility that the kine-.
scopes will get a showing at the
U.S. Pavilion at the Brussels Fair.
As a cultural contribution it would
be -okay.- - - - - - - - - -Gros- -

DIAL M FOR MURDER
(Hallmark Hall of Fame)

W’ith.; Maurice Evans, Rosemary

Harris, John Williams, Anthony

Dawson, William Windom, .Mary

Alice Wundeirle, Felix Deebank*

George Turner, Richard Bowler,

. Graham Jarvis, Bethell Long
Executive Producer: Mildred Freed
\ Alberg

j Producer-director: George Schae-
i fer -

: Writer: Frederick Knott
90 Mills., Fri. (25), 9^0 p.m.
j HALLMARK CARDS
NBC-TV, from N.Y. (color)

(FC&B)

j As everyone knows by this time.
Dial M For Murder” with Maurice
j Evans has all the elements of a
crackling. good mystery play. This
jis the. play that finally came home
ltd roost; it began as a tv produc-
! tiori on the BBC channels, made its
i gliding, way ...to the footlights of
jboth the. English and American
stages and then Warner . Bros,
’turned it into a money-maker at
the cinema palaces. Last Friday
; (25) NBC-TV gave it a fitting re¬
turn engagement, so to speak, on
j the airwaves,.whence it had started
j many semesters ago.
j: Evans, as a release from his more
(cerebral forays in the theatrical
(sphere, must get a real bang play-
| ing the English tennis bum and tilt¬
ing with bobbies and inspectors in
“Dial.” . He bounced through this
fetching ’ murder melodrama with
all the grace, charm and profes¬
sional skill, of a learned chef pre¬
paring say, roast beef with York¬
shire pudding.

The plot, as many w T ho have seen
[the mystery In various fields of
[ entertainment know well, concerns
[Tony Wendice, the former tennis
player, played by Evans, who mar¬
ries a rich femme, played by Rose¬
mary Harris, and decides to do
away with her in order to get her
dough; To help him in this ne¬
farious pursuit he engages Captain
.Lesgate (Anthony Dawson), an old
[college chum with a criminal rec-
j ord, to commit the dastardly piece
j of murder, hut unfortunately the
scheme doesn’t work out because in
j the attempt to exterminate the rich
[wife, Lesgate is stabbed to death
■ by the intended victim. Police In¬
spector Hubbard, portrayed by
• John Williams, soon has things un¬
der control. and when the final
curtain coiries down, one can plain¬
ly see that the nets of Wimbledon
■arid playwright Knott’s knots have
; been sufficiently wrapped about
/the crafty cad of a husband to send
;him to the gallows.

: The Hallmark production was in-
i deed a homogeneous one because a
; number of performers in the cast
had worked together in the original
! Broadway production, thus making
[for one of those, virtually flawless
{Video voyages. Evans, in this in-
! stance, was reunited with Williams
! as the shrewd police inspector and
: DaWson, the blaeksheep from Cam-
; bridge, Splayed the hired assassin
! with reasonable restraint and re-
Isignation.

I. Both production and direction by
George Schaefer was in the proper
mood with the doors and garden
windows swinging open at the. cor¬
rect time and the suspense suffi¬
ciently sustained throughout the
villainous*goings-on. Miss Harris*

[ scene in the early stages of the
’ play when she stabs the dirty
! Captain Lesgate, was a good hunk
1 of play acting.

Robert Wightman’s sets were ap-.

! propriate and Noel Taylor, who did
j the costumes for the Broadway prd-
: duction, also worked on the video
! version. :

j. All together, this was a tidy, at¬
tractive package, as tidy and; as
fresh as the commercials calling at-
; tention to the sponsor’s glistening
; greeting cards, bows and ribbons.

[ Closing announcement was that
(Hallmark would return in the fall.
; and one . of its major productions
(would be a repeat engagement of
[ “The Green Pastures." It was a
; jubilant note to close on. Rans.

BREAKFAST WITH SILKY
With Reggie Cornell, Cawood Led¬
ford, Brownie Leach, Alan Lavin
Director: Bob Pilkington
30 Mins., Thurs. (24); 9:30 a.m^
WHAS-TV, Louisville
WHAS-TV sports department
brought a timely half-hour to local
viewers last week, when cameras
and sound equipment were set up
at Churchill Downs to catch the
morning wdrkout of Silky Sullivan,
[standout Derby entry. It gave a
j grand opportunity to gander the
j 3-year-old in his early morning
prep, Cay wood Ledford interviewd
Reggie Cornell, Silky’s trainer, and .
several excellent shots of the back
stretch, grandstand, and various
other portions of the mammoth
racing plant were strategically in¬
serted. During the show, film clip
of the Santa Anita Derby was
shown, giving an exciting view of
Silky coming from 10th pl^ce, and
-tCqriHntied -on- page- 5$ i

%

There’s an important new landmark on the historic
Washington scene. A modern structure—the first
ever designed from the ground up for color tele-
visictar-now houses WRC-TV and provides the most

Wednesday, April 30, 1958

S3

advanced radio facilities for WRC. In its new home
WRC-TV is more than ever a showplace of the Capital
and Washington’s leadership station in program¬
ming, in public service and in service to advertisers.

Ik II

ill

Wednesday, April

Wednewfay, April 50, 1958 , Pfi&Bff TELEVISION REVIEWS „ 55

. .. ><>»«»».♦♦«♦»♦♦»»♦»♦♦»♦♦»♦♦»+

Foreign Television Reviews

f UNO, DUE, TEE
{One, Two, Three)

With Ug o Tognaal, Raimondo Via-

nello/guests
Director: Eros Macchi
90 Mins.; Sun., 9 p.m.

RAI-TV, from Milan

Italian television’s weak variety
show department. has a welcome
addition to its weekend fare with
the return of this previously popu¬
lar stanza and its two stars, Ugo
Tognazzi and Raimondo Vianello.
Its longevity appears assured also
by the basic economy and untiring
variety of its format.

This has only slightly changed
since last year, with two strong
name guests replacing a larger
number of vaude routines in the
previous setup. Basically, show
now shapes as a comic romp for
the two stars and their planned
series of spoofs on other Italian
tv shows and personalities. As evi¬
denced in first-off takeoff on a
quizzer (and its recent gueststar
Van Heflin), on local video serials
in the soapy manner, and other
risible; local foibles, it is also a
healthy and much-needed means
of letting off steam by allowing
RAI-TV to laugh at itself.

Other stints on an okay, if some¬
what nervously rendered opening
show, were guest spots for organist
Juan Torres and a “begoff” se¬
quence with Yank-in-France actor-
singer Eddie Constantine, who sold
several French and American songs
in solid manner.

Show, however, remains keyed
to the Tognazzi-Vianello teaming,
and the pair, with their oft-corny
but always amusing comedies,
should, soon again become Sunday,
night video habituals with their
already vast Italo public.

Hawk..

THE WORLD AT BAY
With Ludovic Kennedy, host ,
Director: Quentin Lawrence
Writer: Julian Bond
30 Mins., 9 p.m.

Associated-Television, from Lon¬
don

The American passion for tran¬
quilizers with which to. cope with
the stress and strain of modern
living was the peg oh which writer
Julian Bond hung a program which
Was astonishingly' uninformative
and completely lacking in the
spark of. controversy so necessary
for this type of tv show. Bond was
looking into the question of
whether the tranquilizer habit was
forming in Britain, how much of a
hbld it has in U. S. and whether
taking such pills is a good or a bad
thing.

Ludovic Kennedy acted as inter¬
viewer and he discussed the ques¬
tion with psychiatrists and doctors.
Kennedy handled the interviews
with his customary suave aplomb
hut did not appear to be unduly
excited about the matter, a state of
mind which he effectively commu-
< Bleated to viewers* The. program
opened slowly with sequences that
looked as if they had been filmed
to plug a headache powder. There
was another sequence showing how
the tranquilizer habit has obsessed
America, and the effectiveness of
this was lost because the scene
looked more like a revue sketch
rather than a serious appraisal of
the subject.

The outcome of a singularly dull
program was that tranquilizers
came out of the whole affair rather
badly. They do nothing that a glass
of whiskey cannot achieve, said
one expert They are not as good
as the old drugs, they have only a
temporary effectiveness, it is not
possible to go through life without
having some anxiety and the only
answer is to “know thyself.” If this
all sounds a shade abstruse the
only ariSwer appears to be to take
a tranquilizer (or a glass of whis¬
key) and forget about the entire
program. This was extremely easy
to flo< for rarely has there been so
much yak expended on such a frail
theme. Quentin Lawrence directed
the show with the air of a .man
whose heart wasn’t in it and jt can
only . be hoped that, next time,
writer Julian Bond will hit upon a
mqre meaty target. Rich.

OStLY YESTERDAY
With Neville Barker, others
Writer: Elkan Allan
Director: Peter Morley
15; Mins., Fri., 10. p.in.
Adsociated-Rediffusion, from Lon¬
don

This new Associated-Rediffusion
series pinpointing past events with¬
in! living memory suffers through
lack of time in which to develop
fully; nevertheless, good use has

compact presentation and produc¬
tion.

Current program spotlighted one
of the great, disasters, of recent
time—that of the ill-fated airship
R101 which crashed on.her maiden
voyage at Beauville, France, in
1930. Neville Barker, who introd¬
uced the show, struck the right
note of drama and was aided by
personal interviews. with survivors,
crash. Barker recalled the Hinden-
burg disaster, using some moving
film with poignant commentaries.
The sobbing voice of the American
commentator, and the dreadful pic¬
tures of the shortlived but all con¬
suming fire that followed the crash
struck a powerful dramatic note. .

“Only Yesterday” looks good for
a steady audience and the personal
interviews bring situations which
are slipping'from the memory back
into sharp focus. Bary.

BOYD Q.C.

With Michael Denison, June Lave-

rick, Barrie Cookson, Laurie

Main, Fred Johnson, Ian Ashley,

Russell Waters, Jill Melford,

David Garth
Writer: Jack-Roffey •

Director: Michael Currer-Briggs
Designer: Goerge Haslam
30 Mins.: Wed, 7:30. P.m.
Associated-Rediffusion, from

London.

This successful series has been
revived and on the show caught,
the third of the new series, , it has
clearly settled down for another
click spell. The series, which, as
its title implies, .presents some of
the cases of a Queen’s Counsel,
is va smooth and tautly presented
job. Considering that there are
only 27 minutes for the plot to be
established and the case wound up
in court, writer Jack Roffey man¬
ages to develop his characters and
situations very slickly.

The playlet under, notice con¬
cerned a girl from' the sticks who
fell into bad company when she
hit the bright lights of London. As
a result, she found herself ar¬
raigned with her lover on a charge
of theft and. Boyd defended her
with his usual debonair , wit and
know-how. Michael Denison played
Boyd with a most authentic touch,
bringing wit and charm to the
role. June Laverick was an at¬
tractive damsel in i distress, and
prosecuting counsel David Garth,
police inspector Ian Ashley, model
Jill Melford and crook Barrie
Cookson all offered Denison ex¬
cellent support. Michael Currer-
Briggs’s production and George.
Haslam’s decor showed care and
good taste.

On this showing “Boyd Q.C.” is
a very satisfying series. Though
the.body of each playlet must in¬
evitably be slight, interest-is main¬
tained by plausible dialog and
believable characters. Rich.

SIX-FIVE SPECIAL
With Max Bygraves, Marlon Ryan,
Mike & Bernie Winters, Don
Lang & Frantic Five, John Barry
Seven, Harry Gold & New Beat
. Band, Four Buddies; Josephine
Douglas, emcee
Writer: Jeremy Lloyd
Producer: Dennis Main Wilson
55 Mins.

BBC-TV, from Glasgow
The BBC’s teenage Saturday
night show, lively mixture of mod¬
ern song and music, shot over the
England-Scotland border for a ses¬
sion at the local Albert dansery in
Glasgow. Technical difficulties ap¬
peared to mar the: show, such as
bad linkups and n.s.g. camera
work.: Quantity scored over quality,
and the onetime BBC-TV top-rat¬
ing show looks like, slipping in
appeal, despite recent boost via a
feature film of same nature and
title. , ; '

Rikki Barnes group, a local out¬
fit, teed off with “Long Tall Sally.”
Hatry Gold Band offered its lively
new beat, and Marion Ryan, seen
in closeup talkie sessions with Max
Bygraves, chirped gaily in tunes
like “Oh, Oh, I’m Falling in Love
Again.”

Comedy slotting was capably
handled by Mike and Bernie Win¬
ters. Bygraves, British entertainer
in the Danny Kaye style, led - the
assembled jivers and .teenagers in
happy community singing, and
scored with “You’ve Got to Have-
Hands” and “Tulips From Amster¬
dam.’* Don Lang Five, John Barry
Seven and others added to noisy

{ iroceedings, with Josephine Doug-
as a fresh forceful compere, suf¬
fering in no way from recent resig¬
nations from show of her col¬
leagues Pete Murray and Freddie
Mills. Dennis Main Wilson produc¬
tion was lively and fast-paced
though patchy, with technical snags
the; obvious problem in confined

2,000 MINUS 60

With John Robinson, June Thor-
bum, Eric Lander, Charles Lloyd
Pack, Campbell Singer, Douglas
Blackwell, Murray Hayrie, John
Downing, Jane Sothera, Barry.
Steele, Walter Horsbrugh, Jack
Stewart

Director: Peter Graham.. Scott
Writer: James Workman
60 Mins., Fri., 9 p.m.
Associated-Rediffusion from Lon¬
don.

This dramatized excursion into
the future was set in the last hour
of the. century and almost all the
action took place in an elaborate
control room in which duty officers,
plot the course of rockets and
satellites as they traverse the
earth, The routine calm was, how¬
ever, abruptly ended when it was
realized that a ballistic missile was
heading straight for their own
nerve center—and they had under
an hour to prevent it devastating
the city.

Inherently, this was a plot which
should have been crammed with
suspense; but this quality was
largely absent from the finished
production. Put the blame for this
on the author, whose dialog was
riddled with phoney scientific jar¬
gon, which became monotonous by
sheer force of repetition. The cus-
tumes didn’t help much either:
They looked more like something
worn by .Greek soldiers in histori- '
cal dramas, rather than the styles
which may be in vogue at the turn
of the century. Myro.

IL MUSICHERE

With Mario Riva, Patrizia della
Rovere, Carla . Gravina, Gorni
Kramer Orchestra, others
Director: Antoiiello Falqui
60 Mins.; Sat., 9:10 p.m.

RAIrTV, from Rome
Show has rapidly become the top
Italian television presentation, both
in entertainment appeal and audi¬
ence popularity, replacing all pre¬
vious favorites. And deservedly so.
It’s fresh; fast-moving, well pre¬
pared, gnd. keyed to an always-pop-
ular Italo 'pastime: the song.

Based on the U.S. ‘‘Name That
Tune” type of presentation, it has
been elaborately and inventively
developed by the Garinei-Giovan-
nini writing team, who continue to
follow up the show to uphold con¬
sistent quality. Contestants race
against each other and against the!
clock in tune-guessing spree, until
one remains. He gets a chance at

the Treasure ..Chest by naming a
hidden mystery tune.. If he wins,
he tor she) returns next week. In
between stints, name guest stars
compete for charity and provide
comedy relief.

Run of show has also zoomed a
new tv personality to the Italian
zenith; Mario Riva, longtime musi¬
cal star . and comedian otherwise
partnered with Riccardo Billi. He’s
by far the best emcee-comedian
value in this country, and alone is
a strong contribution, to show’s
impact. His current stint should
keep, him busy for a long time.

Hawk.

SIAMO TUTTI 1MPROVVISA-
r TORI • • : .'

(We’re All Improvisers)

With : Leonardo Cortese, guests
Director: Lino Procacci
60 Mins., Wed., 9 p.m.

RAI-TV, from Rome

This item is claimed one .of the;
few local innovations in the field
of video variety shows, in which
most Italian-originated shows are
borrowed from previously tested
foreign formats.

Based on an idea by Anton Giu-
liO Bragaglia, show sets groups of
selected contestants. (usually three)
up against problems involving their
field of work, within a short time
limit and before a large studio
audience. Thus three W.k. painters,
for example, may be charged with
portraiting a celeb or member of
the audience on the; spur of the
moment; three songwriters, for an¬
other, may have to write words to
a. tune on a theme given: them by
spectator, and so on. Windup—
and bulk of show—is made of a
sketch acted by a regular group of
thesps sighed to show, again im¬
provising on.a theme given them at
start of show and “written” in in¬
tervening half-hour. Names and
non-pros are mixed in various de¬
partments, which are also changed
from week to week, involving to
date such disparate functions as
dressmakers, dollmakers, guitar¬
ists. pianists, pic poster artists,
poets, sculptors, etc.

Idea, at least in early stanzas, is
better than execution, but show
may catch on as it’s tightened via
experience. Third show was al-;
ready 100% better than initial one,
termed a fiasco locally. Much de- l
pends an selection of “contestants.”

Hawk.

Television Followup Comment

Continued from, pace 51 —

off on radio for both himself and
Wrigley. But it was Sheldon who
scattered the biggest fallout of
gassers. He did it the easy way by
getting his fingers caught in the
strings of his banjo and hobbling
around short-legged.

From out of the guest corner also
came Jackie Cooper and that called
for a fast assembly of Gobel’S
Sheep Dippers, a band grouping
with John Scott: Trotter at the pif
ano, Gobel. on guitar, Sheldon on
banjo and guess who on the skins?
They beat out a hot dixieland ver¬
sion of “Basin Street” with an as¬
sist from a tbrrid trumpet (Local
47).

. Gobel’s monolog on long and
short people had its •moments of
mirth but the traffic skit,- with all
hands deployed to keep the look¬
ers happy, came off . limping. Gobel
and Jeff Donnell ticketed by Coop¬
er and tried by “Judge” Buttrani,
with Cooper doubling, as Gobel’s
lawyer, didn’t whip up much hilari¬
ty. For the final playoff everyone
donned raincoats with umbrellas
overhead to sing in the rain after a
round of seasonal, ditties,. Jack
Donahue’s direction - production
skittered : from one patch to an¬
other. Helm.

Shooting- for the Moon

“Shooting for the Moon” last
week (24) was an hourlong pat on
the back for Ghrysler, sponsor of
“Climax,” for its part in.the devel¬
opment of the Jupiter, and in p i' -
ting a missile into space- with a
nose cone which returns to earth;
intact. Authoritative it. was; enter¬
taining. no. Actually, the prolonged
picture of the researchers at work
was quite a bore, and the most
dramatic moments were newsreel
Shots of the missiles soaring into
space. It was a deadly missile
story.

There was a flimsy excuse of a
story attached to the scientific bulk
of the hour, that excuse being how

neglected and forlorn while hubby
was 68 and away with his blue¬
prints. . After the usual, unsuccess-.
ful tests, there was the successful
one, with the cone returning to
earth, and it closed with a film of
President Elsenhower’s address to
the nation, in which he showed the
cone.

None of the characters emerged
as anything but a cliche. John For¬
sythe was the intense, young civil¬
ian head of the project; Dick York'
the intense, young assistant; Alex¬
ander Scourby the calm, Teutonic-
accented aide whose proudest boast
was “when I worked with von
Braun”; Bethel Leslie the ever-
suffering wife; Robert Armstrong
the kindly bulldog type hovering
over the eggheads. Neither the
acting, nor the direction of Tom
Donovan, was very good. The Henry
F; Greenberg-Malvin Wald teleplay
missed in that it was almost totally
concerned with the scientific values
rather than human relationships, so
that any. real drama was impos¬
sible. [Daku.

TV Reviews

SSS 5 Continued from page 51

winning the. race? by a good three
lengths. ;

Also interviewed was Brownie
Leach, of Churchill Downs public
relations, who said Silky . Sullivan
was. the most publicized horse to.
be entered in the Derby in his
memory..

WHAS crew was on hand at the
track at 5 a.m., and during the
workout porters and track person¬
nel all. quit work to witness the
nag in his limbering-Up effort.
WHAS-TV reports this was the
first workout station has televised.
Ledford, WHAS sportcaster, turned
in a hep job of interviewing, and
Bob Pilkington deserves a nod for
his. direction of the outdoor show.

L --..-Wwt-I

STARR & COMPANY
With Anne Pichon, Jose Read, Mi¬
chael Murray, Martin Sterndale,
Maurice Durant, Arnold Ridley,
Philip Ray, William Sherwood,
Betty Cooper, Harry. Littlewood,
Anthony Woodruff, Barrie
Steele, Bryan Kendrick
Writer: Bill NaUghton
Director: Morris Barry
20 Mins'., Mon., 7:30 p.m.

BBC-TV, from London
The BBC has come up with its
own twice-weekly serial, presum¬
ably as an answer to. the highly
successful “Emergency-Ward 19.”
“Starr & Company” deals with the
trials and tribulations as well as
the highspots in the life of a Brit¬
ish buoy manufacturing company,
.and for 20 minutes each Monday
and Thursday the somewhat dreary
existences of the company execs
and the workers are unfolded.
Much of the dialog is devoted to
technical and unjnteresiing manu¬
facturing problems and petty staff
difficulties.

The current crisis involves Jo¬
seph : Starr, the company's topper,
and his. unrestrained and go-ahead
son, Robin Starr, who has been
pressing unsuccessfully for a con¬
version from steel to fibre glass in
manufacture. Efforts at high
drama made for false values and
the program lacked warmth or self-
identification for the viewers..

Bary.

Foreign TV Followup

Sun. Night at London Palladium

After a fortnight’s top-of-the bill
stint at the Palladium, Liberace
wound his London season with the
headline spot on Associated Tele-.
Vision’s “Sunday Night at the Lon¬
don Palladium” (20). Emcee Tommy
Trinder explained that as so many
of the pianist’s followers had not
been able to attend his Palladium
vaude season, Liberace would be
performing extracts from his act.

Before Liberace made his ap¬
pearance there were ecstatic yells
•from the audience and shrieks of
approval when he made his en¬
trance. In his wellknown manner
Liberace excited his audience with
popular piano playing, grins and
bouncy enthusiasm. Closeups of the
audience showed that whatever he
did .met with the utmost approval.

The girl who has been dubbed
as “one of America’s most popular
singers in this country,” Julie Wil¬
son, currently headlining in West
End cabaret, may have had a prob¬
lem with the theatre audience but
not with the home viewers. Most of
those who turned up to see the
show live at the Palladium were
undoubtedly enthusiasts of Lib-
erace’s brand of schmaltz and were
not typical devotees of Miss Wil¬
son’s sophisticated lyrics.. As al¬
ways, she was beautifully gowned
and immaculately, groomed and
once she had won the battle with
the live audience there was no
holding her back. Her songs, all of
which are featured in her cabaret
show, were In a more popular cate¬
gory, with “Ca, C’est L’Amour”
providing an adequate opener and
such numbers as “It’s Alright With
Me” and “It’s Witchcraft” garner¬
ing hefty results.

Big hit of the program was sup¬
plied by the crazy musicianship fit
Sid Millward & His Nitwits, who
have just returned from a year’s
residency in Paris. The crazy an¬
tics but high standard of musician-
ship supplied by this comedy orch
Were great. Regular feature of the
j program, the "Beat the Clock” spot,
gains added importance each week
as the jackpot prize steadily*
mounts. It now stands at $3,Q80 and
will be won by the contestants who
can catch three tennis balls in a
topless topper worn on the head.
This spot was amiably conducted
by Trinder. The standard support
supplied by the George Cardan
Dancers and the Cyril Omadel orch
were maintained at a high level.

Bary.

Chelsea at Eight

One of the strongest bills to date
In Grariada-TV’s “Chelsea at Eight”
(22) featured topline American
pianists Feirante and Teicher.
Among a very varied lineup of in¬
ternational artists the only weak
link was a domestic comedy sketch
with; Mai Zetterling, Dennis Price
and Irene HandL -

Ferrante and Teicher demon¬
strated that the piano is a ver yj
versatile instrument in their hands.
Opening with a colorful arrange¬
ment of “Oye Negra,” they went
oi*to demonstrate their prowess In
an original piece entitled “African

» (Pnntinnp4 nn p fl gp „

PfistiEfrr

Wednesday, April

57

n

Wednesday, April 30, 1958

P^RiETf

I F YOU DON'T remember these television
events, the chances are you didn't>see them
—for the more a picture comes to life, the longer
it is likely to be remembered

If you were among the millions of Americans
who tune to a CBS News program each week, you
got a different kind of information than you could
ever get from a report in cold print.

You gained a sense of reality and immediacy—
the feeling of being present at the scene. The
inflection of a voice, a facial expression, a gesture,
often told you more than a speaker's words.

You gained an additional sense of depth from the
wide-rahpng explorations of the complex forces
that are shaping'the world today.

For * ‘going behind current happenings to iden¬
tify related problems, underlying causes and
influential individuals” CBS News won a George
Foster Peabody Award for radio -and television
news, the latest in a list of similar awards honor¬
ing, the competence of this distinguished news-
gathering organization over a period of more
than two decades.

This competence has also made the day-to-day
; reporting of the hews on television more mean¬
ingful to millions of viewers who have formed
the habit of watching douglas edwards with
the news. Broadcast five nights a week, it alone
now has a bigger weekly circulation than any
newspaper J.. any magazine ... any radio pro¬
gram ... or any other news program in television.
With more than 38 million viewers, it has become
the world’s largest single news medium. Like
all other news program? on the CBS Television
Network it relies for its content and direction
on the world-wide resources of CBS News.

Today the number and complexity of events, the
speed and frequency of their occurrence, and their
impact on the nation’s welfare and security make
the need for this information-in-depth especially
acute. Because it serves this need so effectively, as
well as the need to be entertained, television con¬
tinues to command more attention than any other
medium of mass communication in history. And
vnthin television the largest audiences—day and
night—are available on...

THE CBS TELEVISION NETWORK ®

RADIO-TELEVISION

Fem Frills Cut Frisco Fog

; Continued from page 37 ■;

prexy, tossed at them a challenge
to stand, up and he counted as Im¬
portant members of an Important
Industry, and to share responsibili¬
ty in current problems pressing
radio-tv.

Exhibits ranging from recruiting
demonstrations of the three
branches of the Armed Services,
through tips on homemaking ideas
for programming, to tempting dis¬
plays of products marked the rev¬
enue-producing exhibit hal-L -with
Its 25 booths. And, to prove that;
advertisers are still aware of the
power of the woman behind the
mike or before the camera, sev¬
eral hundred prizes, ranging from
suits, hats, dresses, to jewelry port¬
able typewriters, hi-fi sets and tv.
receivers, were given away to hold¬
ers of lucky numbers. In addition,
several dozen “hospitality suites*’
offered refreshments, relaxation

land fellowship on a continuous
! basis.

j Burton’s Blast

j American femcasters have an
; obligation to themselves, their in¬
dustry and their community to
carry story pf radio as “greatest
field for true creative talent, in the.
U. S.,” said Robert J. Burton, ex¬
ecutive veepee oif Broadcast. Music
Inc., speaking at AWRT con¬
vention. Burton warned that pas¬
sage of the Smathers Bill would
be the first step in restricting the
right of American broadcasters to
engage in other legitimate busi¬
ness, and that from it w'ould “fol¬
low restrictions in other fields.”

As In Harold Fellows’ talk to
group, restrictive legislation kept
rearing its ugly head in Burton’s
remarks. He attributed attacks of
ASCAP and latter’s campaign for
passage of bill to “a desire to re¬
turn to monopoly situation prior to

PfotiEfi

’39.” . He charged. “they do not
want to live in world of competi¬
tion.”

Facing a receptive audience
representing mostly stations and
webs. Burton called music “the life-
stream of broadcasting,” and sajd
the bill would deprive femcasters
of their “fundamental right to play
a part in the cultural development
of the country.”

Like Fellows, he urged fem¬
casters to work against legislation
or “propaganda campaign” that
could in any way “hamper of cur¬
tail” their accomplishments in cre¬
ative field of broadcasting^

’Anybody’ Vice‘Scott*

“Adventure at Scott Island” Is
giving way on July 6 to John Gue-
del’s giveaway^ “Anybody Can
Play." . R. J. Reynolds, which
owned half of “Island,” is sticking
with the. ABC-TV Sunday at 8:30
slot. throughout the summer.

“Anybody’s” chief gimmick is
booty of $10,000 in cash prizes to
homescreeners. .. George Fenne-
man will emcee:

Wednesday, April 30, 1958

Puerto Rican Radie-TV
Sets $1,000,000 Budget

San Juan, April 29.

Despite the low per capita in¬
come of Puerto Ricans, Inhabitants
Will eventually, have available to
them a wealth of cultural experi¬
ence via the government’s tv and
radio stations which, are budgeted
at about $1,000,000 for 1958-59. Of
this, about 80% will go to tv and
20%’ to radio Video station has
about 80 employees and radio sta¬
tion, 40.

Government tv and radio proj¬
ects are both headed by Rafael
Delgado Marquez, known as Don
Felo, originally from the sugar in¬
dustry.

New government tv station is
housed in a poshy $350,000 build¬
ing. By year’s end it should be un¬
der full steam operating 15 hours
a day and offering everything from
moppet and home shows to college
level courses. At present U.S. and
some Spanish films are being im¬
ported. "I

Grogan, YarneO
In DuMont Shift

DuMont Broadcasting has made
a major shift of program execu¬
tives. It has returned Jack Gro¬
gan, head of tv programming for
DuMont’s two video operations, to
radio and given the tv program
managership of WABD, N; Y., to
David Yarnell.

Grogan was program boss for
WABD and WTTG, Washington,
but last week DuMont handed him
a veepee stripe and made him
overseer of radio stanzas at WHK,
Cleveland, and WNEW, N. Y. Gro¬
gan came to WABD from WNEW
when the latter was sold last year
to the DuMont chain. Hal Moore
remains as the specific program
head of WNEW, reporting to Gro¬
gan,

Yarnell, director of publicity for
DuMont, said after his program ap-.
pointment at WABD that both
moves becomes effective May 1.
WTTG, the other DuMont tv’er,
will fall, under the general aegis
of Richard Buckley, DuMont’s
veep in charge of sales and pro-'
gramming.

Radio Review

PHIL BOWMAN SHOW

With Phil Bowman, Virginia Mar-

rnaduke, John Holtman, Johnny

Erp, others

Producer-Director: Howard Keegan
Special Material: Morgan Perron
120 Mins.; Mon.-Fri., 11 a.m.
PARTICIPATING
WMAQ, Chicago

When. WMAQ dropped Mary
Merryfield’s seven-year-old noon¬
time strip a few weeks ago, station .
manager Howard Coleman ex¬
panded Phil Bowman’s adjacent
chore to two full hours and molded
it into a daytime counterpart of
the nightly “Chan Show.” Both-are
attempts at reproducing the “Mon r
itor” design on the local level by
weaving bits and pieces of general
interest features into the ordinary
recorded music yardgoods. Thus
the record spinner sloughs his iden¬
tity as deCjay and becomes a host.

The Phil Bowman stanza . is
pegged for the distaffer, with an
accent of mature music and fea-
turettes and with some attention
to cultural topics. Decidedly to its
credit is that it genuinely aspires
to be creative programming on vir¬
tually a shoestring. However, the
show tries too hard to be all things
to all hausfraus and as a result is
a farrago of unrelated, and even
incongruous, items camped. under
the same umbrella. Accompanying
a taped interview with Lotte Leh¬
mann on a single show might be a
five-minute sports essay (for the
ladies) by Johnny Erp, a recipe, a
message from a public school offir*
rial, a human interest tidbit by
Virginia Marmaduke, and a “Tello-
Test” phonecall to a listener for a
jackpot question. All this inter¬
larded with recordings of show
tunes, oldies by the big bands, the
Norman Luboff choir, an occasional
folksong, and Doris Day and Buddy
Clark in duet. If it sounds like a .
mishmash, it is.

The show adds up to a lot of talk
in a two-hour stretch, which
needn’t be so bad if all the features
were interesting. It’s quite evident
that quantity and variety are
strained for, and because they are
on regular schedule the subseg¬
ments are. worked in Whether they
have interest value or not. A good
idea on the whole, the show needs
focus and a more meaningful selec¬
tion of inserts if it is to be any¬
thing more than a salad.

As for Bowman, who joined the
station a few months ago, he has
prepossessing folksy qualities and
is a skillful kneader of idle, and
sometimes useful, talk. Good on
the live blurbs and definitely a
plus on the WMAQ talent roster.

Les.

Name NBC in ‘Sing’ Suit

Los Angeles, April 29.

NBC is named in a breach-of-
contract suit filed in Superior
Court by John D. Libman, who
asks $5,000 for payment of a pro¬
gram idea assertedly used on a
George Gobel show.

Libman asserts that he entered
into a written-pact with web in
1955 whereby he was to be paid
if the idea, titled “Everybody
Sing,” was used. , Idea later was

new

miss
the

m/m *** * * m mm

I^G’Jau.

exhibit
at the
NAB Convention
Los Angeles
April 28—May 1
Biltmore Hotel
Rooms 2333-4-5

MGM-TV,

A Service of Loew’s Incorporated
JL54G Broadway

New York 36, N.Y. * JUdson 2-2000

60

RADIO-TELE VISIOtf

Ladies Listen to A Man

, Continued from' page 37 ;

lively employed In. radio-tv, he
pointed out, only about 5^ are in
active management. Yet their
problems, he added, should 'be the
concern of aU.

Most pressing of current indus¬
try problems, according to Fellows,
centers on fact that it is “constant¬
ly under the critical examination,
of Congress and of our own regu¬
latory body, the Federal Communi¬
cations Commission.” He cited the
four public investigations which
have spotlighted the industry in
Washington. Running concurrent¬
ly, he pointed out, were hearings
of the House Committee on Legis¬
lative Oversight; Senate •hearings,
on the Smathers Bill> the FCC
hearings on the Barrows report;
and the House Small . Business
Committee hearings on ASCAP,
“Some of these,” he added, repre¬
sent what amounts to a waste of
people’s money,”

Defending the record of the in¬
dustry. Fellows pointed to its rec¬
ord of self-regulation and to its

'.sensitivity to its public perform¬
ance. Nevertheless, he added, the
jr.i y persists for officeholders
i > s'ngle out broadcasting as their
' target “possibly because, in some
| instances at least, this procedure
' is almost guaranteed to capture
headlines for him.”

Fellows urged AWRT members,
i as well as all those employed in
j radio-tv, to protest restrictive
I legislation or any law threatening
j the freedom of the medium, via
' letters to their Congressional rep-
i resentatives.

i He predicted that radio, at least,
; and perhaps tv,, was about to en-
j ter “another revolutionary stage,"
[as a result of the predicted I960
i economic boom. . This stage, he
} forecast, might well see the revival
j of. local programming on com-
J munity stations. He urged his
! femme audience to turn their at-
j tention to “what’s going to be done
( with the spectrum in television.”
' He. recalled the gradual disappear-
; anee of femme shows , in many
| areas, and urged the ladies to look
; ahead to trends that may have a
j long-range effect on their current
jobs.

WNTA Work Up ‘05JL’
Kine & Pix Showcase
Of Out-of-Town ‘Bests’

“Television UiS.A.” Is the name
of a series to be done by WATV,
when the new owners, National
Telefilm Associates, take the metro¬
politan outlet over next month,
j For the first time, a New York tv’er
] will he exposing films done locally
/by stations in other parts of
the country-

After the call- letters change
from WATV to WNTA* the station
will insert “U.S.A.” into a Sunday
night slot, giving out-of-town tv
outlets opportunity to expose their
favorite tv production (oil kine or
film) for the benefit of New York
agencymen and N. Y. critics who
don’t normally get a chance to view
other than network, or local N. Y.
tele productions.

Series begins with WBZ-TV’s
(Boston) film “City in a Shadow.”
Second show will be a kinescope of
the heart operation done by WTPA,
Harrisburg, Pa. These shows were
exposed at the Westinghouse
Broadcasting powwow in Baltimore
recently. WNTA, however, is seek¬
ing properties from all stations.

Wednesday, April SO, 1958

AWRT Convention Chatter

I Continued from past 37 ;

I ports of launchings* And Douglas
Aircraft, developer of Thor mis-
| sile, picked up check for her Fris¬
co jaunt, plus tour of their plant
for program reports . . . Myrtle La
bitt, CKLW-MBS, Detroit, who has
kept up with the times by constant¬
ly changing format over 26 years
of broadcasting, now teams with
daughter on across-the-board radio
show, plus twice weekly telecast.

Government continues to appre¬
ciate power of women on the air.
Four Government reps attended as
delegates and to make friends and
influence femcasters on behalf of
Uncle Sam. Gertrude Broderick,
U.S. Office of Education; Anne Ha¬
gen, U. S. Information Agency;
Beverly Warran, Civil Air Patrol;
and Alice Anderson, U. S. Dept,
of Labor, were amongst 15 from
Washington, one of largest delega¬
tions at confab, despite transcon¬
tinental trip.

* * *

Esther Van Wagoner Tufty,
NBC newscaster, worked her way
west, from Washington via the gab
circuit, stopping enroute for speak¬
ing dates . .. And Gloria Chandler,

WOR-RADIO
DELIVERS MORE

ADULT LISTENERS
PER RATING POINT
THAN ANY OTHER
NEW YORK STATION

In fact, 93.3% of all WOR listeners are adults
-the prime sales target in America’s #1 market.

WOR-RADIO 710

fm 98.7

A Division of

• PULSE Audience Composition, Winter 1959.

public service and educational di¬
rector, King Broadcasting Co., re¬
turned to Portland, Ore., to be
named “woman of the year” by
Theta Sigma Phi, women’s national
journalistic group. Another Chand¬
ler production, “Wunda, Wunda”
(KGW-TV), Is first local show to
cop a Peabody award in moppet
class . . . Florence Monroe, N.Y.C.
Bd. of Ed., kudosed for copping
two out of three tv -awards for
standout children's shows from Sci¬
ence. Manufacturers of America, in
recognition of her “Living Black¬
board” (WPIX) arid “On the Car¬
ousel” (WCBS-TV).

*• * *.

Paula Sue Abrams; 21-year-old
Columbia U. radio-tv student, won
$750 annual AWRT scholarship,
plus trip to convention. Betty
Rose West, NBC, Chicago, chairman
of scholarship committee, present¬
ed flegling femcaster to group.
Winner has already cut her broad¬
casting eye tooth via assignments
with DuMont and as program as¬
sistant for CBS-TV's “Seven Lively
Arts.” Panel of judges for award
included: ABC’s John Daly; NAB
prexy Harold Fellows; Robert
Swezey, manager, WSDU, New Or¬
leans; Mrs, Elizabeth Marshall, ra¬
dio-tv dept., Chicago Bd. of Ed.;
and Rev. R. C. Williams, Creighton

Herm Hickman, 46, Dies;
Ex-Grid Coach Carved
Out a Radio-TV Career

Herman Hickman, who moved
from football coaching to radio-tv
raconteuring and sportscasting,
died Friday (25) in Washington, at
age 46, after suffering a. gastric
ulcer attack and internal compli¬
cations. He was a WCBS, N. Y.,
sports commentator at the time of
his death.

An amazing storyteller, post¬
prandial speaker with an encyclo-
pediac mind, he also had a trench¬
erman’s capacity for food and
weighed in the vicinity of 300
pounds.

Son of a distinguished Tennes¬
see lawyer, Hickman, played foot¬
ball while at the U. of Tennessee
in 1928. He was also one of the
school’s most polished debaters.
After graduation in 1932 he played
pro football for the Brooklyn
Dodgers arid worked the pro wres¬
tling circuit between seasons.

In 1935 he began his football
coaching career at Wake Forest
College and later moved to North
Carolina State arid West Point. In
1948 he became Head coach at
Yale and during his four; year ca¬
reer in New Haven the school
eleven won 16 games, lost 18 and
tied two. He* resigned in 1952 to
try his skills in radio and tv by ap¬
pearing on numerous panel shows
as an . expert in sports, poetry and
current events. He also compiled
“The Herman Hickman Reader.”

Surviving are his wife and his
mother.

Comes WLW’s 4th Year
Of ‘Music *TiI Dawn’

Cincinnati* April 29.

Clear channel WLW has entered
its fourth year of participation in
“Music Til Dawn” programming
for American Airlines. The spot
pattern applies nightly from 12:30
a.m. to 5:30 a.m.

. In celebrating the anni, Robert
E. Dunville, Crosley Broadcasting
Corp. president; noted that WLW
was the third indie station added
by AA to the original six CBS sta¬
tions in the unique network linup.
WWJ, Detroit*, and KRLD, Dallas,
preceded the Cincy 50,000-watter
by one year.

The Crosley station, according
to Dunville, is third in total week¬
ly audience ratings of the .nine:
CBS and indie stations involved in
the AAA show, Dunville’s interest
was o c ca s i o n e d by a recent
Variety story on the “Music ’Til
.Dawn” fifth anni which inadver¬
tently omitted WLW from the A A
lineup of stations.

. Tulsa—Dick John, former Tulsa
broadcaster more recently with
WKY-Oklahoma City, and WTVT,
Tampa, Fla., has resigned to join
NBC-TV News. He has been news
director of WTVT since the station
was purchased by WKY interests
in 1956.

Wednesday, April 30, .1958

61

PtfiRiEfr

We wanted a group photograph
of the news staff that won
the Peabody Award,..

First row: Don Goddard. Second, row: John W. Vandercook. Third row: Quincy Howe. Missing from photograph: John Daly, Julian Anthony, Robert Slur*
devant, Yale Newman, Robert Fleming, John Secondari, Edward P, Morgan, John Edwards, Paul Harvey, Erwin D. Canham, Robert Lodge, Ray Falk.

... and this is what we got.

> Three were on assignment in New York. 12 were missing. The boss, John Daly, was in the Orient. Robert Sturdevant w^s in Paris,

Yale Newman in Moscow, Ray Falk at the South Pole. And so it went. As a result, there is no group picture of the ABC news
staff. There was no chance to congratulate them, all at one sitting, upon winning the Peabody Award for TV news coverage for
the second straight year . .But we know full well that you don't win the next award by dwelling on the last one. To be “consist-
. ently authoritative" (in the words of the Peabody citation), you've got to be wherever in the world things are happening. That's
where our men are. Out in the field - where Peabody Awards are won.

ABC TELEVISION

RADIO-TELEVISION

From the Production Centres

Continued from pace 32

the web was made by agent Sherwin Bash and producer Mace Xew-
feld. -

Jack Sobel has been appointed V.p. in charge of sales of General
Artists Corp.-TV .. Dr. Ralph Bunche, undersecretary lor the United
Nations, is to be Mutual's “Viewpoint” speaker Saturday *3» . . . Actor
Jimmy Yoham did the voice of “Snowflake.”, the parrot on the “Perry
Como Show.” Saturday <26L It was the bird's talking debut, i

t^ARIETT --'i :•

there, Charlie Due dale getting a new daily 7:45-8:45 a.m. show, Marian
Rowe’s “Adventure School” sliced to a quarter-hour and Call-Bulletin's
Patti Speegle taking over from Sandy Spillman as'“Money Tree” emcee
. salesman John Egan departed KGO for KSAY . . . KSFO dropping
Marjorie King’s half-hour interview show w'ith.time going: to Don Sher¬
wood . . . KTVU now going on the air at 1:10 p.m., with Bob March,
ex-WXIX, Milwaukee, ex-KERO, Bakersfield, starting a new daily “Cap¬
tain Satellite” show', 4:30-5 p.m. . . . KGO-TV’s national spot sales boss,
Yale Roe, back from a three-week cross-country jaunt . . . Faye Stewart
off the air and behind the scenes: as KPIX’s new home-management
consultant . Cecil Webb named KRON's sales promotion chief . . i

VS HOLLYWOOD , . . i

Oracle Allen didn’t get an Emmy on. the eve of her retirement, but
she did get a sentimental gift from Wiliiam S. Paley, (CBS board chair¬
man, that she’ll treasure just as much. It’s a diamond swan pendant
with black and white pearls. The accompanying card bespoke his. ap¬
preciation for her long services to CBS . . Ted Rogers, Bill Lynch, and

the “Wide Wide, World" crew here from N.Y, to research “Evolution
of the Western” airmarked for June 8 They’ll trace the oater saga
from the early day§ Of “Broncho Billy” Anderson down to the current
sagebrusheis . . . Lou Derman, head writer on “December 'Bride-” land¬
ed a publisher for his humorous tome. “You Can’t Mail An Elephant,”-
an account of his days as a postal clerk , Jess Oppenheimer told Mar-
vin Young’s .writing class at UCLA hem to put together a situation
comedy, but there was nobody to tell them how to sell. it

IS CHICAGO . .

Representation from the local radio-tv plants to NAB this year is
slight, one exec attending for the NBC stations, two each for. the CBS
and ABC shops, and three for WON Inc. Ward Quaal. WGN veep in
charge, stayed behind because of his father’s illness . . .. Lee Phillip,
WBB.M-TVs leading lady, plucked the public service award from Mc¬
Call’s mag for the: second straight year for her series. “Unwed Mother,
Unwanted Child!” . . . Wayne Griffin, radio-ty personality \Vho now owns
a travel service in Arlington Heights, has added the fancy title of
travel editor for WBKB. His opus on the station preems May 17 . , .
Deejay Del Clark bagged his first tv assignment as announcer on
WBKB’s “TV Tryouts,” which is hosted by Jimmy Spitalny . . . WGX
Inc. named Mark Munn, who just earned his Ph, D. from Ohio State,
director of research . . . Board meeting of the Radio-TV News Di¬
rector Frank Atlass vacationing in Mexico . . . Clif Mercer hosting a
Saturday midnight baseball quizzer for Petri Wines on WGN-TV . . .

IS LOSDOS . . .

Josephine Baker will appear in “Jack Hylton’s Monday Show” on
A^socia.ted-Redilfu-sion May .12 . . . Granada-TV’s “Zoo Time” notched
its century last Thursday (24> . . . Raymond Massey is here for rehears¬
als of his ow n play “The Hanging Judge” in which he will star for ABC-
TV on Sunday (May lit ., . Howard keel headed the!bill of Associated
Television’s “Sunday Night at the Palladium” (27) . . . ABC-TV in¬
vited an audience along to its studios to watch its Sunday night play.
“Fifty-Fifty” 117) starring Harry Green. This -was the first time that
such a gathering has been welcomed '

IS SAN FRANCISCO

Three CBS-TV soap operas, 3-4 p ; m., moved eii bloc from KPIX to
KjVU.as result of KPIX’s new' local 90-minute Ted Randal show 1 . Fur¬
ther KPIX slfifts-find “Sunrise Semester” debuting fn the Frisco area

IN PHILADELPHIA . .

Roger W. Clipp, exec veepee of: Triangle Stations and general man¬
ager of WFIL, WFIL-TV, received annual, award of the Phila. Prin¬
cipals’ Assn, for contributing to the w-elfare of th community . ,
WRCV-TV salesman Bob Jawer-Wrote music and lyrics for finale of
the U. of P.’s “Mask and Wig Club” show' (24* . . . “Decision at Laurel
Falls,” which garnered first prize in the Columbus, O., film festival-
informat on category, was produced by localite Louis Kellman and
stars WCAU-TV’s Jack Whitaker . . . Lee Dexter, puppeteer-ventrilo¬
quist, has had contract renewed by WRCV-TV ... . Don Daniels, local
sports columnist, will do a 10-m:nute pre-game ‘‘Inside Baseball” of
the Phillies’ away night: games on-WVUE-TV . . . Max E. Solomon,
WFIL-TV salesman, chalking Up 3.0. years in broadcasting, honored at
party in’Crilli.on Tow ers.

IS BOSTOS

| Phyl Doherty, WNAC-TV pub-ad chief, off for Bermuda vacash Fri¬
day t2) . . . WBZ hosted 150 scribes, ad and pubbery execs at Jug End
Bam with Eileen Rodgers and Ethel Smith in for the doings . . . Dun-
esm MacDonald, W’NAC “Yankee Home and Food Show” hostess, back
: from Brussels World’s Fair with tapes .... . Mass: Bankers Assn, inked
:for Series of announcements on WBZ-TV with Alan Dary delivering
; the message . .. . Bill Buchanan, Boston Daily. Record tv columnist,
■'trekked to Philadelphia for Dick Clark show' interview' . . . Leo Egan,
WBZ-TV sports commentator,. handling four-week sked of spots on
Rayriham Racetrack . . . Norm Nathan, WHDH all-night disk jock, nab¬
bed big response with equation problem . . . Dottie Kachadorian,

• WNAC; music librarian; on vacash. Likewise Ruth Sylvano, WNAC-TV
asst, publicist , . . Emerson Rug and Hampden Harvard Brewing inked
for co-op sponsorship “The Big Movie” on WBZ-TV Friday nights at

• 11:15.

I IS BALTIMORE .

i. Mtelya Forsythe Zaal, after absence of several months, is back on
WBAL radio with “Molli.e Martin Show” . . . Jack Carter w r as guest at
: banquet held by Tri-State Jewelers’ Assn, at Emerson Hotel . . , “Dr.
‘ Hudson;” after being yanked from afternoon.crossboard slot on WBAL-
TV, is relocated on same channel Sundays . ,. WJZ-TV launched “Mor-
■ gan State *58,” public service series produced by TV Workshop of Mor¬
gan State College. Prof. Clifford Lamb is coordinator and Paul Kane,
of WJZ-TV, director ,. .WBAL-TV came through with “IGY For You,”
weekly presentation centering on scientific . aspects of International
Geophysical Year and presented by Baltimore Public Schools . . . Mrs.
Elise Kemper is moderator of “Passport," new' Sunday feature on
WMAR-TV covering contributions of foreign-born to America . . . Gal¬
en. Fromme replaces John F. Lewis, as announcer on “Newsbeat,” cross¬
boarder on WBAL-TV, and Lewis moves to new slot earlier in day . . .

Wednesday/ April, 30, 1958

‘ Beer & Wine Not Going
s To Radio-TV’s Head, Sez
i; Fellows Vs. Langer Bill

Washington, April 29.

Broadcast time devoted to beer

• and wine, advertising is relatively
lt small, Harold E: Tellows, prexy of

• National Assn, of Broadcasters,
told the Senate Commerce Com¬
mittee last week.

Testifying in opposition to a bill
l “ by Sen. William Langer (R.-N. DJ
i- to prohibit alcoholic beverage ad-.
. . vertising over interstate media,
Fellows Cited surveys showing that
■ only 3% of all programs on tv and
j 1 3.5% of all tv spots represented
beer -arid wirie advertising, Qn
“ radio, he said, such commercials ac-
counted for only 1.6% and 2.8%,
respectively.

lf Broadcasting industry has found,
U said Fellows; that only a minority
lt of the audience objects to beer and
wine advertising. If there was sub¬
stantial objectiori, he added, pro-?
posed, legislation would not be

• needed. -.

2D SUIT VS. PUTNAM
5 FOR JAN. 24 AIRING

g Los Angeles. April 29.

t, . George Putnam, KfTV news
i, ' commentator, had a second slander
n suit slapped on him in Superior
>- Court as a result of a broadcast last
«, Jan. 24, which previously brought
V siiriilar action asking $2,000,000.
d Noah Dietrich, formerly associ-
tt ated with Howard Hughes arid now
mu indie business consultant, filed
complaint, naming also as defend¬
ants Bruce Allen, San Jose (Cal.)
assemblyman,, arid Putnam’s two.
n sponsors, Miles Laboratories and
it Bond Clothing Store. Dietrich
r charged that Putnam quoted Allen
to the effect that he, with attorney
“■ James J. Arditto, who filed first
> suit, arid attorney Frank Waters
were “influence peddlers” in con-
s. nection with some oil leases.

Damages of $500,000 are asked
il of Putriam, Allen, Miles and Bond*
s. and another $509,000 from Alleii
n alone. Earlier suit filed by Ar-
I- ditto demanded $1,000,000 from
s- Putnam and $500,000 each from Al-
. len and the two sponsors.

t V

prompter

means

f -lit

the Q-Tv system of positive, interlocking Selsyn control
insures absolute and continuous synchronization o/ ail units .

absolutely silent
designed to fit all cameras
vu in-lens mirror system available

pm

tailored to fit
your budget . .

presently used on all networks
no union problems
(no service has an exclusive
on any station)

Q-Tv

630 9th avenue, n.y.c. ju 6-6466

5 w, hubbard, Chicago mo 4-6646

BIO n. highland, hollywood 7-9262

Wednesday, April 30, 1958

63

Ik'

Philadelphia
market

WCAU

RADIO

DOMINATES

m

1ST IN NIELSEN *

1ST IN PULSE**

ISf IN CUMULATIVE PULSE

reachfhg 941 f 400 difffereht families or 79.6%

of all Philadelphia Metropolis homes everyweek!***

It means in terms of buying power that WCAU RADIO
families make up a $345,000,000 to $2,344,000,000
RICHER MARKET annually than that reached by the
other 5 Philadelphia stations! * * * *

fm

you

|| responsiveness
«L' when

gift

WCAU RADIO

Represented nationally by CBS Radio Spot Sates

• Nielsen, Feb.-rMarch *58.

• ♦ Pulse of Philadelphia Jan.—Feb. 1958

Cumulative Pulse,Dec. 1957 j ; v

* +* *S*lea Mansgement. May 10—1957 Buying Income per Faru3y

PfiRtEft

Wednesday, April 30, 1958

CBS Radio’s 1-Shot in the Arm

Those AM Specials Not Only Good Prestige But
Smart in the Biz Columns

The boom on one-shots in net¬
work radio (counterpart to tv’s
spectaculars > appears to be paying
off in^both prestige and potential
biz based on CBS Radio’s recent
behavior pattern.

Both on a commercial and sus¬
taining level, CBS Radio has re¬
cently come up with riewsworthy
one-shots which some observers
predict may be', not only a fresh
programming trend but decidedly
good biz tactics. .

Upcoming in this sphere, is next
Sunday’s (4 > Masland Radio Color
Roundup, a; two-hour stanza in
choice periods (6. to 8 p. m. > with
such names as Ralph Bellamy, Ed¬
gar Bergen, Eydie Gorme. Andy
Griffith and Andy Willems, pius
the Ray Charles vocal group and a
large musical group guided by
David Rose. Dee Engelbaeh, pro¬
ducer of the former . NBC Radio
Tallulah Bankhead “Big Show’’
several semesters ago ; will coordi-
nate this stanza live before a spe¬
cially-invited studio audience;

Most arresting of the recent one-
shotters on CBS Radio have. been.
Harvard College's “Case; for the
College.” a commercial that NBC
rebroadcast as a sustainer last

night (Tues.l; the Ray Robinson*

. Carthen Basilio championship fight,
bankrolled by the Mennen Co. and
Miles Laboratories; the National
Education Assn.'s program on
r April 12 to acquaint school teach¬
ers with the nqw Treasury Dept,
rulings anent special deductions by
classroom instructors, and other
similar attractions,
r Arthur Hull Hayes. CBS Radio
prexy/ cites recent one-shot beats
as further enhancing the program¬
ming structure of the network, as
for example, the intercontinental

• conversation between U. S. arid
. USSR educators and the three-way

• microphone “summit meet”, with
Adlai Stevenson, Pierre Merides-:
France and Hugh Gaitskell, ialking
from U. S., France and England,

, respectively.

Equally newsworthy was the re¬
cent Public Affairs Dept.’s docur
mentary, “Who Killed Michael.Far¬
mer?” with narration by Ed Mur-
row. It won sufficient praise across
the continent to merit a rebroad-
. cast today (Wed.) from.8 to 9 p.nv.
v Hayes points out, however, that
. the barrage of one-shots hasn't
changed CBS Radio’s basic' pro¬
gramming and selling practices..

The network, he said, was .doing
splendidly with single client-spon¬
sored programs. “About 40% of
our network .time is sold on this
basis,” be said: / _

To disprove the old charge that
“you can’t get on radio anymore”
the onetiriie big names, Hayes cites
the regular CBS Radio appear¬
ances of .Bing Crosby, Jack Benny,
Ed Murrow,- Bob. Trout, Amos ’n’
Andy, Arthur Godfrey’ Robert Q,
Lewis, Rosemary Clooney, Bette
Davis, Peter Lind Hayes and oth¬
ers. Alsu on the posh program¬
ming agenda next season are the
Metropolitan Opera broadcasts and
the Philharmonic Concerts.

| Halo Equal Time

: Continued froni. page 47.

with the Christian Democrats cop¬
ping most space, followed by other
parties in order Of - importance, us¬
ing house, seats as guide. In ariswer
to communist criticism of the
move, Zoli, am prig other things,
noted that lpftwirig parties needed
much less radio exposure here
than others, as Italy was already
jammed with propaganda broad¬
casts from at least eight Red radio
stations located outside the coun¬
try’s borders.

Storm of protest aroused by the
announcement also came from
many other non-Red parties in
Italy, in addition to those groups
principally affected among Social¬
ist and Communist Parties here.

Foreign TV Followvps

Continued from page $5

Echoes” in which muted pianos
supplied a • bong effect below the
melody line. The skillful musician-
ship of these two won a grand ova¬
tion and made for good home view¬
ing.

j Another highlight was the first
; tv appearance of .the 40-strong
i London Jewish Male. Choir, con-
I ducted by Emanuel Fisher. All the
; singers are amateurs and perform
! for charitable causes. They did
' three numbers, a traditional Yid-
1. dish song and a prayer song for
1 which they donned skull caps. The

• closing number, “When the Mes¬
siah Comes,” was full of exciting

i rhythms and rich harmony.

! V Miss Zetterling, supported by
! Dennis Price arid Irene Handl, did
their best to overcome a poor script
: in a domestic .comedy sketch about
i sacking the domestic help. From
[ Spain came Marina De Gabarain,

* opera singer who interpreted sev¬
eral Spanish songs .in fine; style.
For one she was accompanied by
17-year-old guitarist John Williams
who also had a solo spot in the

' show.’ One of the big spots in the
; recent longrunning London revue,

' “For Amusement Only,” was
' Jimmy Thompson’s takeoff on Lib-
| erace. and a . repeat airing had a
topical quality. Barg.

San Antonio-^-Don French, will
j return to the disk jockey lineup of
; KTSA here this week after a stint
i with KLIF, Dallas. In turn, Doug
1 China goes from here to Dallas.

NTIs Buy in K.C.

Los Angeles, April 29J

National Theatres has received
the go-signal from the Federal
Comiriunications Commission for
purchase of Kansas. City (Mb.) sta¬
tions WDAF-AM and WDAF-TV
by National Television Investments
Inc., an NT wholly-owned subsidi-
! ary,.

i Acquired last December at a
cost of $.7,600,000 from Kan sa s
City Star Co., the purchase is first
major : move in NT’s program of
• diversification, according to NT
| prexy Elmer C. Rhoden.

[ Charles L. Glett, prexy of NTI,

; goes to K.C. shortly to consummate
' transfer of property. Stations
j will continue to operate with pres¬
ent personnel and no changes or
| replacements are planned, Glett
| says, ;

i ' ----—-—-..;

Herb 0. Anderson Gets
Deejaying Slot for WMCA.

Changes in New York radio have
been coming fast and. furiously of .
late. Latest of them among the
indies was the inking late last week
of Herb Oscar Anderson, by
. WMCA.

Anderson, who was axed by
WABC Radio some weeks ago and
then lost his job with. ABC Radio
when the network folded most of
its live musical programming, was
hired by the Nathan Straus-owned
station to do a. daily deejay stanza
from 4 to 7 p.m.

Anderson began Monday .(28),
four days after a deal was closed
with' WMCA. Ernie Stone, who
held the 4 to 7 anchorage previous¬
ly, moved from 1 to 4 every after¬
noon. Latter spot was formerly
held by a variety of staff an¬
nouncers.

Station said there will be fur¬
ther program changes after 7 p.m.,
but they will not be made for at
least a few more days.

•TV 2d Channel

—■, Continued from pace 47

action towards a decision potenti¬
ally unfavorable to the current
RAI-TV monopoly (which if up¬
held has several more years to
run).

• Another case, involving a second
•commercial group headquartered
in Rome and labeled “Tempo-TV,”
is currently before the courts.
Judiciary just this week voted it¬
self Unable to judge the case, in
which “Tempo-TV” sued RAI-TV-
for monopolistic practices, and
asked to be allowed to start a sec¬
ond channel/deferring the matter
to the Council of State. Results of
this sceond case m:e. being awaited
with great interest here, also be¬
cause of the giant interests in¬
volved in the “free” group, which
is headed by Renato Angiolillo,
publisher of II Tempo, a top Rome
daily.

Third plan for a second channel
was recently ascribed to Naples*
ex-mayor. Ach'IHe Lauro, who want¬
ed to open a new video outlet in •
the southern city, but this one is
felt least close to fruition.

Dept. Store Coin

ss Continued .-from page 37

cause “they can't compete in news¬
paper linage but can saturate in
tv. We. see signs that resistance is
cracking everywhere in our area.”

Women from Nashville and Chat¬
tanooga markets both indicated the
same trend, saying one of the big¬
gest snags is to get past store ad
departments to department heads'
controlling budgets.

Reno rep said KOLO-TV sold
the idea of combining department
store promotion'on single item
with other media, thus slipped into
department store field by back
door. One Reno store, she said, has
swung “almost exclusively” toward
radio-tv.

Discussion followed questions
about whether; tv today is pricing
itself out of the field, building up
resistance now that novelty’s worn '
off. Consensus was that tv sales are
easier to make today than they
were four or five years ago.

65

means WPIX

t ONLY television station to win'the EMMY Station •>
Achievement Award f6r 2 consecutive years. Last
year the award was made for News. This year for
Educational Television.

• 96% of this station’s advertisers are national.

• 92% SOLD OUT in prime nighttime hours.

New York's Prestige Independent

RADIO-TELEVISION

$1,725,000 Break-Even Point

, Continued from pace 27 ;

This appli'is to virtually any series, i
except a very.cheap, or a very ex-.J
pensive series.” Differences ini
quality (and costs) stem from the j
above-the-Iine items, principally j
the star, varying from “a few hun-..
dred dollars to $5,000 or more”; j
the. producer, varying from $500 j
to $3,000; the director, varying;
from $750 to $2,000, and the script,
ranging from $1,500 to $3,500. ]

Gordon broke down actual costs
on the $27,625 show as follows:

1. Story, script &

present cost situation, firstrun
sales of $2,000,000 would bring a
gross profit of $250,000 or about
$175,000 after costs of sales and
distribution, or 8“c of total sales
before taxes. “But,”, said Gordon,
“such grosses are rare, indeed, and
require two things: ' 1.) • almost
complete saturation of sales, and
<2) top prices in. all markets/'

2. Producer

1,000

3. Director

1,000

4. Star

2,000

5. Cast

6. Bits 8c extras .

2,000

Over - the -

Line Costs

7. Production b f-

fire; Casting;

885

8. Director’s Assts.

416

9. Camera ......

1,100

10. Art Dept.

375

11. Wardrobe

205

12. Makeup

192

13. Props ......

1,405

14. Electrical

1,590

15. Sound Crew

520

16. Set Operations.

607

17. Process

18. Fiim Editing

1,900

19. Location ex-

pense

475

20. Stills

100

21. Set construction

1,600

22. Transportation

343

23. Music

200

24. Stage Rentals..

1,450

25. Projection

60

26. Tests

27. Sound 8c Sound

Dailies

1,720

28. Composite &

master prints

384

29. Opticals—-photo

effects, etc..

400

30. Stock shots—

process plates

50

31. Titles—trailer

150

32. Misc. film ex¬

pense ... .

33. Scoring & dub¬

bing . .

872

34. Payroll taxes 8c

benefits . . . .

550

35. Insurance . ...

450

36. Misc. expense .

126

37. Publicity .

200

38. Legal : . . . . .

150

39. Travel .......

250

40. Communications

50

Under - the-

costs .i..

Total Cost .....

Total Cost .,,. $27,625

Consequence is that under the

Stallion’s Keynote

; '-^ Continued from page 25

forgetting that without devotion to
this basic element of our charter,
we can become just another indus¬
try."

3. V “VVe must broaden our con¬
cept of what constitutes an ade¬
quate /news service. By this, I do
not mead adequate in quantity |
alone. I mean a. program service
fresh, imaginative provocative and
arresting in quality/’

4. ) “We must join the rest of the
press in the fight for the right to j
get' information, and without har¬
assment, to report it. For this is
the raw material from which sound
public opinion is formed in a
democracy.”

1 Electronics 1 ICBM Day & Date

It is nothing short of providen¬
tial, said Stanton, that electronic
journalism came of age on the eve
of the ICBM age. “Because the
sources of the evidence needed ’by
the people to make intelligent de¬
cisions are worldwide, and because
access to personalities and events
of world importance is •physically
and economically impossible to in¬
dividual stations, a very great
share of the reporting Job must be
done by the networks. Moreover,
the interest in world events created
by people hearing the voices of re¬
porters from where the news origi¬
nates has proved a; powerful factor
in focusing increased attention to
national arid; international news.
This is one of the significant con¬
tributions that a network makes to
. broadcast journalism ahd the pub¬
lic.”

But an equal responsibility rests
with the individual station to stim¬
ulate national action, Stanton add-
• ed. “The ultimate source of author¬
ity in America is not in Washington
“but in the thousands of comiriuni-
; j ties that are represented there . . /
. one way to produce irresponsible
■ action in Washington would be to

PftRiETY

cut off the constant flow of intelli¬
gent, considered, expressed opinion
from the rest'of America. As this
unprecedented challenge confronts
the industry^—a challange that un¬
mistakably involves» our national
survival—we must take realistic
stock of ourselves and see if we
are equal to it/V

OmahaKMTV Windfall In
Dent Store Campaign To
Offset Suburban Bnring

Omaha, April. 29.

- Biggest tv contract in this city’s
history was. siigned by J. L. Bran-:
deis Co T , Nebraska’s major depart¬
ment store; with KMTV. It calls
for 35 one-minute live commercials
weekly, plus an ad-merchandising
campaign based on immediate tele¬
phone and mail order sales.

: Object of the campaign is to
Counteract increasing trend by con¬
sumers to shop at suburban depart¬
ment stores. KMTV’s merchandis¬
ing department has distributed tv
mail order, brochures to its. view¬
ers with a “Home Viewers Num¬
ber” attached to each brochure.

During the live commercial, vari¬
ous items are displayed, each with
a number. Viewer/ Wishing to
Order, may call a displayed number
or use the return mail order blank.
As part of the merchandising cam¬
paign, a “Home Viewers Number”
is flashed on the screen during the
commercial and if the viewer has
th? number shown, he/wins the
item on display at the time.

. Brarideis management, reports
definite increase in store traffic and
more rapid disposal of tv-displayed
goods as result of tv campaign.

Brandeis’ package was placed by
Bozell. 8c Jacobs. ad agency.

Ampex Scorecard

Continued from pane 24 —

heavily on . a local level, for pre¬
recording of commercials, doing
interviews on tape with schedule-
troubled visiting VIP’s, recording
parades and. special events arid
then editing , them down, etc. In
fact, to demonstrate its new splic¬
ing unit, Ampex used tape sent in
by all the stations using the units,
arid spliced them together for a
combined demonstration of editing
ease arid local use of tape.

One station, WJBK-TV in De¬
troit,. is currently negotiating with
the Detroit Tigers to tape the base¬
ball games during the afternoon
and play them back late at night,
in lieu of feature films.

Varicose Veins

— Continued from pact. 27 —

even if all pix were made available
is nowhere near the rate of con¬
sumption, and the myriad problems
that the studios have with unions
and guilds re release oil poSt-48’s
are still unsolved. “Tremendous
pressure has been brought upon
the producers not to release any
product beyond the 1948 'cutoff,
and while ultimately it is more
than likely that many of these
pictures will be made available, it
is not likely to happen for some
time.

“The shortsighted buyer .will see
only that he has on the horizon
right now the Paramount library.
Although I do not know what the
! policy of the distributing organ-
j ization offering these films will :be,
J it still does not change the fact
that feature films as a source of
fresh programming are definitely
on the decline, not from audience
interest but from the problem of
supply.

“If Hollywood were to release
to tv every film produced from
1948 through to 1957, an. event
not likely to take place; this , would
augment the current supply by a
total of about 2,381 feature films,
[ If the same rate of consumption
that has taken place on films , al¬
ready made available to tv was to
continue, these additional films
would be consumed in short
order.”

j Unger pointed out, too,, if the
j guilds are cut in on the post- f 48’s r
junder the guilds’ proposed partici-
11 pation, it would give the pix a base
expense to the producer of from
$15,000 to $75,000 a film, unlike
the pre-’48’s, when the producer
didn’t have to give the guilds a
cent.

Under such circumstances, the
post-’48’s would have to be used
on closs A time, to recoup the
coin spent on such product, he
opined.

WHLI

10,000 POWERFUL WATTS

TO DELIVER THE GREATER LONG ISLAND MARKET

(NASSAU-SUFFOLK)

WHLI’S GREATER LONG ISLAND COVERAGE .

NASSAU SUFFOLK TQl

POPULATION ., . 1,206,000 ; 525,000 1.72!

NET INCOME ,..... S2.f2l.340.000 $755,604,000 $3,683.94-

PER FAMILY ....... 50.503 $5,698

RETAIL SALES .... 1.534.784.000 564,f61.000 2;099,74:

FOOD STORE SALES. 403.423.000 152,897,000 554,421

AUTO STORE SALES. 252.922,000 93,225,000 344.14:

WHLI Hd$ the Largest Daytime Audience in the
Major Long island Market ! (Pulse)

SUFFOLK TOTAL

525,000 1.725,000

$755,604,000 $$.683,944,008

$5,698

564,961.000 2i099.747.000

152,997,000 554,420.000 ’

93.225,000 344.147.000

Fellows Praises FCG

Continued *,from pace 25 mm^m

industry, or by both—we should
resist any restraints Which will
make it impossible for Govern¬
ment executives who perform even
now under oath to become ac¬
quainted with, the new develop¬
ments and the practical operating
problems of the industries they
regulate.”

“As an Industry,” Fellows fur¬
ther commented, “we should have
no objection to honest examina¬
tion of our performance. However,
I think it should be pointed out
that our satellites aren’t the only
objects that are in orbit. The
broadcasters are in orbit all
around Washington these days, en¬
gaged at the moment of this meet¬
ing in at least three different in¬
dustry examinations.

“Broadcasting lives where the
family, lives. All of the investiga¬
tions one could conceive, however
motivated, can be weighed only
agairist the! final product seen and
heard by this family. All of the
dollars spent, all of the energy
expended, all of the heartache and
tears and triumphs reduce them¬
selves in time to that picture on a
tube or sound on the air.

“This is where our future ex¬
ists. None, has ever been able to
define in precise terms the true
meaning of the ‘public interest/
Its meaning is hidden in the homes
of this nation, and there you will
find the answer to the performance
of the American system of broad¬
casting/’

Wednesday, April 30, 1958

: CBS-TVs Summer
i ‘Sing Along’Hour

5 “Sing Along” has been, slotted
s as an hourlong CBS-TV summer
s replacement show. The community
d sing segment, befog produced by
^ Lee Cooley for the web, goes into
e the Wednesday night 7:30 to 8:30
e period effective June 18. “Leave
it to Beaver” reruns will air at
e 8:30 (instead of . their regular 8
e o’clock time) as the replacement
n for “The Big Record.”

T . “Sing Along” will star Jim Lowe,
e WCBS, NY:/ dee jay and record-
!' ing artist (“The Green Door”) as
't emcee, with Florence Henderson
f and Tina Robin and the Harry Sos-
y nik orch. Kinnle on a half-hour
e version of the program was done

* a couple of months back, with the
decision to .-’riot it as an hour en-

e try, Cooley & Co. will do a new
n hourlong audition kinnie soon. .
t With “Sing Along” going into
d Wednesdays, the web is taking its
a “Boing Boing!” show, which was
»• originally scheduled for that time
1 period, and moving it into Friday
nights at 7:30, starting May 23. The
0 UP A cartoon reruns series, which
s ran part of last season on Sunday
t afternoons, will replace “Dick 8c
the Duchess” reruns currently in
e that spot.

* GFSNEWANNSOTHERN
“ SHOW FOR DEC. BRIDE’

* General Foods has inked new
fare, “The Ann- Sotherri Show ” for

j summer airing. The William Mor-
e ris telefilm package is slated for
e Monday nights at 9:30 over CBS-
TV in the time period currently
occupied by GF’s “December
" Bride/’

-The Desilu production was set
via Benton 8c Bowles. Miss Soth-
ern starred in “Private Secretary”
s tv series.

FREE

24 PAGE DETAILED
REPORT ON | NEGRO | AND

SPANISH-PUERTO RICAN

MARKETS IN
NEW YORK

Station WWRL
Woodsido 77.
Now York City

I HOWARD E. STARK W

II .BROKER AND FINANCIAL CONSULTANT II
II . RADIO. AND TELEVISION STATIONS' ' II

m ■ ' : 00 KA1T MOTH CTRKET III

(Vft NtW YORK t». N.Y. ELDORADO D-O40D JJJl

m v » M

ALL INQUIRIES CONFIDENTIAL!

564,961.000

152,997,000

93.225,000

*Th« 2nd Largest Marktt In N«w York!

**Now Reachos 5.500,000 people.

* # *Give« yon tromondoNi, important, “Big Money" Market Coverage
H + *Amailngly low, low, cott-per-thonSand.

WITHIN WHU’S COVERAGE
AREA

POPULATION 5.477,008

NET INCOME . ... r .$11.758.859,008
RETAIL SALES.... . 4,125.S3S.08i

floeroMittoO kr aillHferne

►10,000 WATTS

AM >1100
PM HI

hsmpstiadKHH

lOHO HUNO. N.

Peel OoeeMry, Pres. enO OeiL Mar.

Frieda Hennock

SSSi Continued from page 24

out of this secrecy situation?” she
asked. Later on, following a talk on
his WSLS-FM operation in Roa¬
noke, Va„ Horace Fitzpatrick
stated that there were 157,000 FM
receivers in his area. Miss Hennock
asked him how he arrived at the
figure. “I don’t know,” Fitzpatrick
said, “my promotion manager gave
it to me, and he wouldn’t tell me
how he got it/'

NAB v.p. John F. Meagher,
chairing the session/ told Miss
Hennock that there’s a good, chance
that figures will soon be available.
He said that the Electronics Indus¬
try Assn, will meet'in Washington
next week to reconsider Its prac¬
tice of refusing to reveal FM salts
and circulation.

MICE FUNNY I1KIN
FM SENT

FVtdy, sllohHy vMd* with H.l
IFIdhii and tyRDwritor attach *4.J
H your "comody aklta" ar« allppln'
And v*«r TrandBi rat* h thawin'
Try "Mata," tha naw camady tallar,
Whara aM tha atara ara sain*.
Xaa Mata 1W M. Orahld

MaHvwaad M, Cal It. MO. 04191

Wednesday, April 80, 1958

^AKIETY

°r MOTION
PICTURE

MUSIC

American Society of Composers, Authors and Pub- 1928-1958. The listing of recordings includes not
Ushers now presents a special issue of the ascap only the song titles with their composers,
Program Guide - entitled “30 Years of Motion authors and publishers, but also the names of
Picture Music.” The Society’s membership the performing artists and the available

includes those men and women who have recordings. Radio and television pro-

contributed the big Hollywood hit tunes gram men will find this booklet a tre-

which were presented to the public from mendous source of programming material.

Wal.l

k A • a 1

AMERICAN SOCIETY OF COMPOSERS, AUTHORS AND PUBLISHERS

_•_675 MADISON £ V££jyE u NEW,YORK 22, NEW YORK . . ■;

68

RADIO-TELEVISION

Videotape Cues Issue

; Continued from page 25 ;

customary fee clauses, but instead | over the next five to six years, 1

features a base salary plus guaran¬
teed a form form of overtime pay¬
ments. AFTRA is demanding that
ai4 announcer doing a pre-recorded
program during his “stretch” get
additional payments for it, while
Sholis is insisting that this be

James Hulbert of the NAB labor
staff told the meeting. Number of j
radio fchangcs . such as simplified
control- boards, remote transmit¬
ters and tape have already oc¬
curred, and. “television is on the
threshold of major technical im¬
provements.” Problems accom¬
panying these changes- aret re-

credit td toward the overtime pe-J arrangement of technical assign-

riod. He’s willing to yield on addi
tional payments for commercials
involving multiple use, but feels
that a one-time use of a pre¬
recorded tape doesn't warrant ad¬
ditional foes.

“AFTRA wants to retain its an¬
nual guaranteed wage but also
collect fees for multiple use of
videotape,” Sholis said: “In other
words, it wants to have its cake
and eat it too."

jurisdiction

.On the IBEW front, Sholis is
currently in the midst of negotia¬
tions on a new contract, and hasn’t
received specific demands on tape
yet. But he’s already resolved to
grant the. union jurisdiction over
the equipment itself but not “over
any piece of tape we get. whether
its made by Mexican wetbacks or
by NABET in New York:” Nor will

enfs or permanent, layoffs, and
while the unions haven’t directly
opposed the introduction of im¬
provements, they’ve plumped for
contract clauses which -would
make it difficult for these changes
to be brought about, Hulbert said.

‘Balance of Power* '

He proposed several rules for
management, in . introducing the
new equipment, all of which called
for slow and reasoned explanations
with personnel of the necessity and
inevitability of the .new equipment
and the methods of operation it
will induce and an admonishment
to move slowly arid give personnel
time to accept the change.

Chuck Tower, NAB labor v.p.,
told the meeting that an “almost
imoerceptible, but nonetheless
real, shift in the balance of power”
in labor-management relations in
broadcasting has occurred during

Sholis grant jurisdiction over -fu- i. He said
ture tape developments such as: that, m the past, it had been gen-
o nnH nnrinKTif* units which aceeeded-.that labor held the

balance of power, but that the situ¬
ation is reversing itself because
some broadcasters have been will¬
ing to take a finn stand and have
successfully stayed ori the air and
resisted strike action by the vari-

editing and portable units, 'which
he feels program staffers can
handle.

Sholis is using the videotape re¬
corder, he said, primarily to pre¬
record much of his weekend live ,

schedule and cut down weekend ; q US broadcast unions:
overtime payments. He does the; '• : ■

recording on Thursday nights. _

when the ,studios are free While j Hauser Eyes USSR
the station ’-carries its network | Mutu al’s food nutritionist broad-
feed. Hes also using it to pie-: cas j er Gaylord Hauser has joined
record commercials triday after-• tlie trek to Moscow
noon for use that night, when his , Hauser; Who Mias’ a . five-minute
live studio is ordinarily, jammed, ; stripped . MBS morning show, cur-

Use of such new' developments' rently is attending the. Brussels
as tape and rernote - controlled ; World's Fair in Belgium. He has
transmitters, all translating into asked for a Soviet visa to visit
the job security problem in union-; Russia at the end of May seeking
management relations, will make | to tape-record the. diets of the
negotiations increasingly severe i Russians.

The Jack Paar-Walter Winchell
krieg is still at the nariie-cailing
stage, but currently not on the air-
lanes.

Winchell wasn't satisfied with
Paar’s retraction of Elsa MaxweiPs
charge that the columnist hadn’t
voted and hasn’t made up his mind
whether he would sue Fair's spon¬
sors. ... ,

Julian Rosenthal, one of Wiri-
chell’s attorneys, said Winchell was
more concerned, about what Miss
Maxwell’s statements could do to
the Damon Runyon Cancer Fund
of which he is secretary-treasurer.
Winchell said he had received a
number of letters from listeners
who heard Miss Maxwell and said
they wouldn’t contribute to the
Cancer Fund.

• As,-’ the feud grew hotter, the
N.Y.* Post began playirig up the
story, giving it Page 1 treatment.
When : Paar walked on the. stage
last Wednesday (23 > he got a big
hand from the studio audience.
With an obvious reference to Win¬
chell, he cracked: “That’ll show
him.” There’s been no air refer¬
ence to Winchell since.

Meanwhile, Winchell has been
sniping at Paar in his . column.
Monday (281, for example, Winchell
labelled the NBC-TV performer an
“ingrate in action” and attributed
“turnabout” statements to Paar in
conriectiori with Dody Goodman’s
appearances on the “Tonight” show.
Winchell wrapped up his rap with
the crack: “It looks like they will
soon change the ‘Tonight’ show
title to “The Tuneout Show;’ ”

WE’RE
NOT
BLOWING
OUR OWN
HORN

The Pulse Audience Composition Studio

' Syndicated Film Comedy Shows

AMONG OMMtf M

■ .ja

ttfc t o

2

1. Laurel and Hardy (Governor). .95.1. J. M* tiuW 6A’-

2 Meet Atdwtj&u-y -I 2. M* Hno Je—

r " i ii/T US r2? V)$

among Mot . .

i^cTusTTevewbody ukes os

1 . 1 ,_

• {TF*

Mi U-L

10. Laurel and Har

aa-.. •

Governor Television Attracti

Please see us at

SUITE 2331 BILTMORE HOTEL

’hilly's WCAU Off On
A ■Space’ Seminar As
to

Philadelphia, April 29.

In answer to a general demand
for info on satellites arid space
travel, arid to further hypo interest
on the part of high school stud¬
ents. WCAU held what it considers
a “first” iri . cooperation between
broadcast media and educational
institutions, to further “Space” in--
terests. Station held an elaborate
program at its City Line studios
Which drew a crowd of 200 reps of
25 schools in area.

Original plans called for a com¬
bination, of radio-tv operations, in¬
volving WCAU’s “Operation Out¬
er Space” and a closed-circuit tele¬
cast of the CBS.-TV network stanza
“Ceiling Unlimited.” Due to the
CBS technicians’ strike, the latter-
portion of the seminar was can¬
celled. Instead the WCAU sta¬
tions presented a full-hour pro¬
gram under the direction of educa¬
tional director Margaret Mary
Kearney.

Jim Eadline, . producerfscripter
of “Operation. Outer Space,” gave
explanation Of program, augment¬
ed by tape recordings. This was
followed by a detailed explanation
of how a closed-circuit telecast is
made; by George Lewis, assistant
director of engineering.

Houston—The Gulf Oil Corp.
and Anheuser-Busch will sponsor
the home and road garries of the
Houston Buffs of the Texas League
on KXYZ. Guy Savage Will be
play-by-play announcer while. Gus
Mancuso, former : ballplayer, will
be color sportscaster.

End of an Era

Resignation of V irg ini a
Spragle last week from J. Wal¬
ter Thompson agency has
. some significant overtones.
For many years, dating back,
to the JWT-produced “Kraft
Music Hall” days* Miss Spragle
was a talent and script buyer
for the agency. Miss Spragle
was always around because
JWT . was in the. business of
producing shows.

With her resignation, how¬
ever, JWT writes “finis” to its
longtime status as an active
producing unit—going the way
of all other agencies now that
“Kraft TV; Theatre” has been
parcelled out to David Suss-
kind. ''';

After a vacation, Miss Spragle
will announce a new affiliation.

Wednesday, April 30,1958

'Rack 'Em Up and Go Fishing’

Los Angeles. April 29.

Automation in radio programming Is becoming big business,
with no less than five equipment manufacturers at the NAB con¬
vention demonstrating automatic programming devices which will
furnish from 12 hours up of unattended, untouched-hy-human-
hands (or voice) station programs. One unit can go-for an entire

Each of the units cornbines three essential features, a tape rack
on which commercials, station breaks and chatter and record intro¬
ductions are pre-recorded; a multiple-selector record rack holding
up. to 2Q0 disks, arid an automatic switching device which after
prersettirig automatically switches from chatter tape to disk, back
to commercial, back to chatter, back to disk, etc. Stations can
pre set any sequence ainong commercials, intros and disks.

Units sell at $2,400 up, depending on the manufacturer, accessories,
a long disk show In in ft fraction pf the airtime needed, select and
rack up the disks to be played, set the control arid go fishing.
Units sell at $2,400 up, depending o nthe manufacturer, accessories,
number of tape racks, size of record selector, etc.

Ampex first developed the unit arid showed it at last year’s NAB
session in Chicago. Other manufacturers selling the equipment
this year include RCA, Gates Radio and Schafer Custom Engineer-
ing, a remote^ontrol manufacturer in radio for the first time.
Paul Schafer, prez of company, said a Texas station about to install
the unit plans a fulbweek’s automated programming as a kickoff
stunt, and will use 200 LP recordings instead of the customary 43
rpm disks. Schafer’s outfit is also offering an automatic logging
device which can be hooked into the automatic programmer. Mu¬
zak Corp. is offering an all-tape unit that will program eight hours
*>■ day unattended.

MBS’ Tough Spot

Continued, from page 34

tual and the new management. Of
the web’s 460 affiliates, only about
70 showed up for the. meeting,
hardly enough to make the MBS
pleas for clearance cooperation
meaningful. In view of the fact
that the affiliates have never met
the new Mutual management team,
headed by Hammer and exec v.p.
George Vogel, turnout was ex¬
tremely disappointing.

Web also announced it intends to
drop its eight-second chainbreak
commercials in view of affiliate re¬
luctance to. clear for them. It will
stick with one-minute and 30-
second Commercials, but will begin
a rotation system under which one
advertiser with a cross-the-board
schedule will he spotted at differ¬
ent times each day, a device which
the web claims will double the un¬
duplicated weekly audience and
hence halve the cost-per-thousand.
Network said it had just signed
two new advertisers, a softdrink
and an auto company, to fat con¬
tracts under new rotating system.

‘Allegiance to FCC’

Continued from page 25

lows came this comment: “I ven¬
ture to say that had there not been
a close liaison between industry
and Government, the astern of
broadcasting we have today could
riot be so far advanced. And I
venture to say that had not com-
sioners, historically, attended
meetings of broadcasters, their
knowledge of the industry and its
problems would have been thus;
limited by their absence.” j

Fellows took the position that
Vif Government officials must j
travel to observe, to learn and in
other respects- discharge their of¬
ficial responsibilities, as I believe
they must, then let Government
pick up the tab and relieve indus¬
try, of this responsibility. If ‘frat¬
ernizing’ is wrong and if the prac¬
tice shows a tendency to increase,
then let the Government call a
halt to it by meeting on obliga¬
tion which rests squarely within
its own realm.”

Roach’s 9 Pilots

Continued from page 2S

new approach in showcasing, in-
| corporatipg four different vignettes
in the one pilot, indicating the sub¬
ject and treatment of the first four
shows.

George Sanders stars in ‘‘The
Fabulous Oliver Chantry” pilot,
tagged as a comedy mystery.

In addition to the nine pilots
now making the. rounds, Roach is
preparing another eight projects
for the ’58-’59 season. They in¬
clude “Carnival,” -Ethel Merman
starrer; “Cowboy Hall of Fame,”
hourlong anthology oater to be
produced by Jerry Stagg; three
projects on campus life, one being
prepared by ; Clifford Goldsmith,
another titled “Sorority Mother”
the third an Ed James creation,
“Sweet Sixteen”; another western;
a police-action skein; and a naval
cadet vehicle,

CBS-TV’s‘CONCEPT’

FOR EDUC’L STATIONS

CBS-TV is going into the busi¬
ness of feeding educatiorial pro-
grammirig on a free basis to affili¬
ates and educational stations, but
on a more limited basis than its
NBC-TV competition. Web is of¬
fering “Concept,” the new one-a-
month series of two-hour. “idea”
programs on modern problems, to
affils and educational outlets.

“Concept” is being produced by
META on WCBS-TV, the web’s
N. Y. flagship. Network is offering
the show free, first to affiliates,
and secondarily, where affiliates
trim it down, to educational sta¬
tions in those areas. First of th®
“Concept” shows, on the topic of
freedom, is scheduled for next
Siinday (4), from 2:30 to 4:30 p.m.
Accepting stations will get the
show on a live feed.

Yes, we film everywhere
including

High Adventure

with

Lowell Thomas

appearing on
CBS network

New York Office:
439 Madison Ayeiiue

Wednesday, April 30, 1958

KKrIETy

69

• DIRECTORS l

PRINCE LITTLER. C.B.E., CHAIRMAN.
V AL. PARNELL. MANAGINO DIRECTOR.
DAVID SIMPSON.

T. FLEMING BIRCH. F.C.A,
STEWART CRUIKSHANK.

CHARLES GULLIVER.

EMILE .LITTLER.

S. H. NEWSOME.

Jelegrpms a net Cables:
depict. LESOUARe. London,
telephone: gerrard

no p i

i Please Reply to-' ^oesin

roue etr.

cue etr.

FROM

THE MANAGING DIRECTOR'S OFFICE

? y , was.

if 1958 .

Liber ace,

London Palladium,

Argyll Street;,

London, W.l.

My dear Lee, .

I cannot let London

thank you for two ^rvellous weeks Q b at tuis theatre,

you have

presented.

Your ouporb ny toSt^od^soe^lie way

& at a11 perfor "-

Kindest regards and aid good wishes.

Yours sincerely,

For MOSS’ EMPIRES LIMITED,

l|yj(

Managing Director.

m m inia i in

N#w Ytrfc me Hetty w««d
Nrnmt Me

RADIO-TKI.E VISION

PfasIETt

Wednesday, April 30, 1958

‘Omnibus’ Hotter V Ever; NBC, CBS
Romancing Saudek With Elite Deals

“Omnibus,” for four years the*—— — -—— -—. '

“r , ,„r“JABc-mfcic Bing.’

* WithAssoc. P^Coin

ison Ave. rounds, to the extent that Once and for all, there is a net-
there’s a hot r n’ heavy tug of war wbrk version of bingo set to. go.

n UD/1 rnn Ed Sullivan To Shoot'
tVer; «Bt, l/Dd The Platters inRome

London, April 29.

I IlRlL ri!l A During his brief trip to London

ffllfl r.lllP IJP/)I\ Ed Sullivan nipped over to Rome
\ If 1U1 lilllv 1/VtUO lo se t up a deal for the Platters
to appear in his tVu show. But. the
chirpers were unable .to duck com-
nr TUL < 111 ...* DL-mitments that would' enable them
DV“1V S mUSlC DlIlgO to fly to; New York for the event.
iiKi I n j fi *J : So Sullivan is arranging to go

Wltn ASSOC. I rOUa tOlO back to Rome to put them on film

Onre snd for all there is a net- on Ma y 16 - The day’s work will
Once and for all, there is a nee Platters$5,000.

Aaron & Zousmer Pitch Foregn Kines
(With Mnrrow) as ? to P’ Pinchhitter

going on between NBC-TV and q|, Friday. June 6 . ABC-TV will
CBS-TV for the Bob Saudek pack- lailnch a sho,v produced by Harry

Easier Settling

A, of the moment, Saudek Asso- Salter ^tentatively titled “Music VfUj 1U LHCCUHC
ciatvs is confining its official nego- Bingo, at 8:30 p.m.. $tanza will be

tiations to NBC, since that web has sponsored during the summer by H • - fl ill*

a first refusal on the show by vir- Associated Products on a deal KQCipiT. \Pf f l||1fF

tin* of its having carried it this inked by Grey Advertising. JJItwlV*

season. But Saudek is. also being -Program, which uses the five. a /*** ■

wooed by CBS. and he’s doing any- le j ters in the word “music” instead *Ci.. 1 9 TKiMAtT

tiling but turning a deaf ear to the of; « b ingo” a nd incorporates a ^[I]Q10 Iw LilllTIdA

Columbia proposals. music guessing gafiie, is being con- h/lttUlWXf Viruiua

Problem at NBC is that “Wide sideied by ABC for daytime strip- „ • a..

Wide World.” with which .“Omni- pihg next fall, when “Ledve It To Two biggest sponsor headaches

buV’ alternated this season, is be- Braver” gets the Friday night an- confronting CBS-TV, the Chrysler-
ing cut to an hour, and Saudek is chbrage for Ralston-Purina . and “Climax” impasse and the Westing-
reluctant to abandon the 90-minute M ji es Labs. house-“Studip One” s i t u a t i o n

__a—_— -The best of foreign tv, and

n there’s a whopping amount of It

Mllflial C Swsin lipal (In available, will form the basis of a

luUlUai S jwap ywi UI1 new J 0hn . A. Aaron and Jesse

Infnrmatinit ^llAWC Zousmer video production tagged
iniormauun iJIHJWb .. Channel 0 ne,” with Ed Murrow

In mid-August Mutual -plans to narrating:
inaugurate a series of information- pilot of “Channel One” is ready
al programs, covering various areas to be s hown to potential sponsors,
of consumer interest, according to b ut co-producers Aaron and Zous-
prexy George Vogel. mer will let Time Inc! add Florists*

The program, to deal in such Telegraph Delivery Assn., alternate
aspects as home Improvement, food Week sponsors of their CBS-TV
dieting, needs and opportunities “Person to Person” show, take a
of an aging population, will be fed first look at it with a view to using
to MBS affiliates on a swap basis. it as a summer replacement.

The affiliates will be to sell Aaron a „ a Zo usmer. as Live Pro .

Jnc, own the “Channel

Two biggest sponsor headaches

^^1 » h i^A h h1b net WlU ;(th CBl.advaneing

se A k f-onrH^ a \n P °Vospi hiP the them some dotigh for production

jeeted programs will ’veer away j a ig n * lg c “ r s e ta entiri 5 package

^be y presented with Murrow L

I pal asset, its ability to communi- . . ; . ■.

I ate informational programs de- ■ The two vetmewsmen. and eo-
sired by the public. Vogel feels Producers of “Person to_ Person.-

. format on “Omnibus” merely to
maintain the “WWW’.' match. Cur¬
rently in discussion is a proposal to
split the 26-week package into 16
one-hour shows and 10 90-minute
‘specials,” but there’s been -no
agreement reached on that.

CBS is proposing that “Omni¬
bus” take, over the 5 to 6:30 p/m.
Sunday slot, currently filled by
some “See It Now” shows, some
“Great Challenge” specials and

Graham Crusade s

house-“Studio One” situation,
should he settled within the week.
Westinghouse answer is due to¬
morrow . (Thursi), with the sponsor
considered a ’sure, bet to renew its
Monday night 10-11 time and ex¬
pected either to renew “Studio
One” or to bring in its own new

that radio has been remiss in the
informational “consumer interest”
areas. ^

Under the heading of new per-

tbe who’ve been working on the “Chan-
?st » nel One” project since last fall,
figure they have ironed out vir-
5er _ tually all major bugs in the pro-

sonnel, net has signed up Dan 8 rar " ? e f ries featuring kines of the

O’Brien, formerly of the public re-

most interesting and entertaining

.—- .p - --— . hourlorig package. Westinghouse j

some “See It Now” shows, some •.? San Francisco, . April 29. been negotiating auietlv for

“Great Challenge” specials and Billy Graham Crusade which " as b ^ en ..*Xf 80 t»tin_g : q.Mi?Uv. lor.j

“The Last Word." Since CBS had op Ur Sunday (2V , ia Frisc0 . s 1

time. ''Omnibus” would fit the bitt more than *400.000 for tv and radio keeping under wraps,
perfectly. Columbia’s proposals to time, mostly with ABC, and Is ex- Date for a ;Chrysler decision is.
Saudek include a fat independent pected to provide the evangelist next Monday (5). with the issue in
production deal, a guarantee on more tv exposure than he’s this ease , whether. CBS wiU settle

sponsorship, etc. It’s a pretty good for the automaker’s request for

guess that the show’s current spon- e vt ' r had. “Climax” to run alternate weeks

sors. Aluminium Ltd. and Union Mrs. Betty Lowry, evangelist’s only. Chrysler wants to cut back

Carbide, will be back next season, chief flack, said: “It is the biggest to an alternate-week hour and
Back of all the excitement for television coverage ever, because !’wants at. the same timjei to retain

“Omnibus” is the change thafs ther e has been more time •» -iri- 1 f*. P ,I| W “ t 1 *? •».">*» ta ?

come over the show this season, : f . .. by means of haying tile network

the first year of divorcement from range schedules and ciear the chan- bring in a separate hourlong pack-
tford- Foundation underwriting, nets than we had in New York.” age on the skip-Thursday. ..j

with Saudek'& Co. having gone out Graham Crusade goes on the ABC Web doesn’t mind the idea of ;
-on their own with the show on a net. next Saturday (3) for one hour limiting “Climax” to alternate

private entrepreneurial basis. For- a nd the one-hour shots w ; ill con- w r eeks, since it figures it would be

mat change 1 included more dramat- tingle for five successive Saturday tough to find a sponsor willing to
fe efforts, more full shows devoted nights live at lfi p.m , EDT...Shows take over the alternate week after
to a single topic or property will be rebroadcast on ABC fot four years of solid Chrysler identi-
Co^Vst audiences at 10. p.m., PDT. fication With the show. It’s now

Cost of these six hours, said Mrs. busy getting advertiser reaction to

7/1 vr ADC Af A Lowrv. is $360,000 overall, which the possibility of alternating “Pur-

11/ I. CAnJ \JLU the! Graham “team” expects to be suit ’ or an hour version of “Sus-

r . . paili for by contributions from the pense” -with “Climax,” but isn’t

and stilt going strong tv hudience. If the contributions sur ? that s.-tfie answer either. .

poilr in as the evangelist hopes, .. • ■' - .. v . ---

—Now Selling ATC’s this could be a terrific boost for — 1 A t- I

ioth birthday package toii-tv. Brooks vostumery In

Consisting of 15 Top Features Ih addition, Graham has biidg- n* j f n • J I A •

and th. U.S. Marines’ 14 Hnur *‘4 ^ W W KttWttl tOlB

„ ■ . ■ WT . ... of Elocal, dLve half-hours, Mondays W .

Series, Uncommon \alor, through Fridays at 10:30 p.m., over . (Ifl FlfPCioilP KlIHIIPC
ABC’s o&o, KGO-TV. VU III CMUI1C lilUlllCo

P, S.: Graham also started daily, taped Brooks Costume Co. notified

lations staff of General Motors In- figments of tv programs overseas,
ternational, to head up the newly- including England, France, Japan,
formed department of client rela- Australia, Mexico and other coun-

Lewis-NBC Hassle
OnTinter; May Ax

Hollywood, April 29.

tries where tv is becoming more
and more of a major recreation.

The producers have made ar¬
rangements with major, tv outlets
around the world to procure kines
of their most popular ' programs
and to present excerpts on “Chan¬
nel One.” In countries where
kines are not available from tv
outlets. Aaron and Zousmer will
arrange to shoot their own. Fees

fe efforts, more full shows devoted
to a single topic or property

jay EARS OLD

and stilt going strong

—Now Selling ATC’s

loth birthday package

Consisting of 15 Top Features
and the XJ.S. Marines’ l 1» Hour
Series, “Uncommon Valor,”

THE CHAMPION PACKAGE
is now available for rerun
in most cities.

Ulfi TELEVISION W.

130 WEST 46th STREET
NEW YORK 36. N. Y.
Telephone—JUdson 2-1288

Brooks Costumery In I
Bid for Residual Coin
On ‘Firestone’ Kinnies

Brooks Costume Co. notified

Beverly Hills, Calif*

radio quarter-hours at 10 a.m. over ABC-TV that it would like residual
KGO on April 1, and these will payments on costumes rented to

' “voice’ of .Firestone,V now that the

at the Cow Palace^—first live radio- ^

cast began today (Tues.). Cost of Monday half-hour is. on a kine-

this ; time is $4,590. , scope repeat pattern for the re-

Graham’s also .laying put nearly mainder of the season. Costumery i

$ 29 ; 0 p 0 for weekly Sunday radio- wants approximately an additional

casts via ABC, NBC and MBS nets. 50% of the original change for each >

Totjil radio-tv time cost comes to kinescope in which its costumes |

$405,3.90. . are used.

J—————— —j .James .Stroock, Brooks, prexy, '

: said that “as long as everyone is

~ . getting residuals and the. value of

Congratulations to costumes are depreciated” via re¬

issue of live tv programs, the cost-

JACK DOUGLAS ^ODUCTIONS U^v.

, the matter has been discussed with

tor • his lawyers. It is also understood

l that Brooks’ principal competitor, I

Best Local Station Production Eaves Costume, has also gotten le-

| gal clearance for such a setup.

n\ ccADPu cno ftnuruTilDr”

I otAKln TuK AUVlNIUKl

but just “investigating, the possi-

Di$tributed{ by bility” with the networks.

__ __ _• L. . - _ Stroock said ABC-TV was the

George Bagnall & Associates 1 lie. first officially notified of the new

* . consideration, but that NBC-TV

8B27 Olympic Blvd. 25 Vanderbilt Ave. i and CBS-TV have also been ap-

1 * r prised that the costumers want to

New York 17, N. Y. discuss the matter prior Sept. 1,

when Stroock hopes the policy can
^be put into effect.

Jerry Lewis issued an ultimatum for -use- of accepted overseas tv
to NBC that unless it pays the cost ma i tenal 1 will vary, depending on
involved for him to color remote nature, length, sponsored or sus¬
his May 16 show from the UCLA, talnln S> government or private,
he won’t do the show. His stance
met a cold rebuff from network,
with likelihood, there will not be rnl i r ( IIIA .

another Lewis show this season. FREE LANCE WRITER

. Comedian told NBC he wanted availabli

to remote the Show from the Mou- _ a • , at

liri Rouge or UCLA because he is ■xt.nsiv. tv Script w r itin*

more at home away from “cold” v.n.tv

tv studio. Then it was discovered ^ 0,^1 show,

that electric current situation at resume upon request

Moulin was not feasible for tele¬
cast, so Lewis veered to UCLA. WAKE WHITNEY

NBC told him he would have to 3301 n. rusmi

pay heavy additional costs in- Portland 17 , oreoon

volved, but he refused, saying

budget wouldn’t allow; NBC re- . . ■ ~ =»'

fuses to pay extra cost which isn’t ^<-1 ' ' 1 " " "

included in what Oldsmobile pays svistday l BBTJ

for. the show, so its a Mexican on ivity chahnii

standoff. \

However, whether Lewis actually: / l | K RI II iK S
does the show may be up to Par- (yfVUfiff f
amount studio chief Y. Frank Free- fi HBNH aJC. OSTUMES
man, since. Par owns two-thirds of mAHA -

York Productions which puts on i jlfff? V” *w,u«.r»»..M.Y.c.-TArt. 7 .Mo*

■xf.nslv* TV Script Writlnf
Experience

Variety Show Continuity
Indu.trlal Shew.
RESUME UPON REQUEST

WAKE WHITNEY

3301 N. Russel
PORTLAND 17, OREOON

■VIAYDAY

. ON EVCKY CHANNIL

BROOKS

COSTUMES

META’s ‘Written Word’
A-Timed by WABC-TV

An educational television show
gets a prime time slot this summer
in New York, when WABC-TV, the
ABC key, launches a 15-week series
called “The Written Word.” It will
be fronted by Dr. Frank Baxter
and produced by the Educational
Radio-TV Center at Ann Arbor.

Station will air the stanza on
Mondays at-7:30 p.m., in lieu of a
network show. It begins on May 12 r
Deal with WABC was arranged
through the Metropolitan Educa¬
tional Television Assn.

WHATEVER THE SHOW
HE S THE GREATEST,!

DOUG. ANDERSON

Currently: 'The Mogie Clowa*
For BONOMO TURKISH TAFFY oa

Chann.15, Niw York
Sundays at 10:00 A. M. -

EXPERIENCED

Haw York Agant tag* 30), eurrantly
angagad in Parsonal Managomant, da-
Alras position with ostabllstiod office'
In allied field*. Will relocate H
required.

Writ# Box V-2154, VARIETY,

154 W. 46th St. Now York 36

25 Vanderbilt Ave.
New York 17, N. Y.

BEST ACTOR AWARD NOMINEE
VENICE FILM FESTIVAL

D0TTS JOHNSON

ART AND SOUL IN DRAMATIC SONGS

420 W. I JOHi St., N«w York 27. N. Y.

Phon* MO 4-3294

ANNOUNCER

NARRATOR

ACTOR

FL 1*2345. Ext. 2M

CHARACTERS

DIALECTS

Wednesday, April 30, 1958

PfattEfY

MUSIC 71

Chicago, April 29.

Music Operators of America con¬
vention, opening here next Tues¬
day (6), looms more than any such
previous conclave as a- nose-to-the-
grindstone affair. Their profits
shriveled, and with the threat of
performance fees staring them
in the face, the jukebox men are as
gloomy a segment of businessmen
as any.

Not even the’ traditional.banquet-
floor show Thursday night (8) clos¬
ing out the three-day assembly at
the Morrison hotel is likely to dis¬
pel the iriner melancholy. What
the industry needs, obviously, is
a way out of the economic squeeze
between the conventional 50-50 lo¬
cation split and rising equipment
and labor costs. Prevailing view is
that there’s small likelihood of im¬
pending relief in any of these areas.
A sizeable number of tradesters
see as the only out a return to uni¬
versal 5c plays, although several
sections of the country are said
to be faring okay on the 10c ante
and the “bargain'’ three-for-a-
quarter play. The issue, by the
way, will be aired at one of the for¬
um sessions.

Costs-versus-profits is a steady
bane to the ops, but they now face,
in addition* another blow in the
form of Senate Bill 1870 (now in
cpmmittee), which would amend
the Copyright Act to make juke¬
box operators pay performance
fees. The ops vigorously contend
that jukes can't be classified as
“public performance,” and MOA
prexy George A. Miller headed a
delegation which testified last week
against the bill before the O’Ma¬
honey sub-qommittee studying the
proposal.

Ways to intensify public reia-
. tioris. for the industry will also
occupy the convention, and high on
(Continued on page 78)-

Into Low-Price LPs

MGM Records is moving back
into the lowprice LP line with the
reactivation of its Lion label, MGM
prexy Arnold Maxin and irv Je¬
rome, v.p.-sales manager currently
ate lining up a series of 25 pack¬
ages. for the initial release.

The MGM brass plan- to break
the line in at the diskery’s sales-
distribution convention to be held
during the summer. The Lion pack¬
ages will be peddled at $1.98.

MGM’s Lion line was discon¬
tinued about two years ago hut
since a boom in the lowprice LP
field has revised company think¬
ing. In addition to a flock of indies
that have come into 1 the field with
$1.49 and $1.98 LPs, RCA Victor
has been swinging heftily with its
Camden label and Columbia has
.been rolling with its Harmony line.

MOA Conclave In Chi

. Chicago, April 29.

Most of the big and small labels
will be represented by current disk
stars at the floor show May 8 wind-,
ing the Music Operators of Amer¬
ica convention here.

Appearing, among others, will be
Jimmie Rodgers, Mahalia Jackson,
Ames Brothers, Barbara McNair,
Connie Francis, Roy Hamilton, the
Champs, Fontane Sisters and Bob¬
by Helms, Dan Belloc’s orchestra,
w.k. hereabouts, will handle the
backstopping and dansapation..

Each act will be permitted two
numbers arid ah encore.

Duke-Heath Band Swap
Ip Works for October

London, April 29.

London agent Harold Davison is
wrapping up a deal. for an Anglo-
U. S: band swap between Duke
Ellington and Ted Heath:

The exchange would be for four
weeks opening some time during
October. Davison, said it was likely
the U. S. band would open at the
Royal Festival Hall on Oct. 5,

Dot to o.o. AO

■ Hollywood, April 29.

Dot Records has scheduled a se¬
ries of preliminary confabs in Eng¬
land and Europe with air existing
distribution contractees during the
month of May. Talks Will revolve
around such items as royalty rates;
percentage of Dot’s catalog to be
issued abroad; distribution per¬
formance abroad, as a guide in con¬
tract renewals; review bf ad-promo¬
tion policies, and the possible ne¬
gotiations of new. pacts in various
countries, prior to labels’ present
foreign contracts which expire
early next year. :

James N. Bailey, director of ad¬
ministration and finance, who
heads Dot’s foreign. operations,
planes from N. Y. to London to¬
morrow (Wed.) to meet with Brit¬
ish Decca prexy E, R. (Ted) Lewis.
Latter label releases Dot product
in England and the British Com¬
monwealth countries and in some
European markets.

While . there, Bailey will also
meet: with J- F. Lockwood, chair¬
man of EMI in London,’with execs
of the Pye-Nixa Company, reps of.
Mercury Records, with the Philips
Co. for Columbia Records in Eng¬
land, and with record toppers in
Amsterdam, Paris, Rome, Milan,
Frankfurt and Athens.

Bailey also plans to study ’the
possibility of Dot releasing its rec-.
ords on its own label in all foreign
markets. Label is also planning on
setting up a policy! of pressing cus¬
tom disks in Germany and for sale
only in military post exchanges..

Broadway show score publishers
. are at variance in the handling of
• their tuner properties on lowprice
(LP’s. Although the $1.49 and $1.98
! LP product sales have been mush-
brooming in supermarkets and drug¬
stores around the country,.the pub-
■ lishers have mixed emotions about
the lowprice LP showcasing.

! The lowprice score situation has
been spotlighted in Frank Music’s
handling of the Meredith Willson
score for the current . Broadway
click, “The Music Man.” Firm,
Frank Loesser’s publishing opera¬
tion, has set more than 15 albums
on the score with a flock of them
being put out by. the low-pricers.
Iri the deals with the cheaper lines,
Frank has cut the royalty rate to
IV 2 C a tune for an advance and a
sales guarantee. Although Frank is
keeping the advance figures under
wraps, it’s estimated that the low-
price LP firms are shelling out >a
j five-figure payment with a . sales
j target of 75,000 or more.

I b Frank figures that the advance
j and guarantee will keep the low r
[pricers on their toes in the: mer¬
chandising of the score album arid
prevent a flood on . the market of
stagnant. LP’s. (On the royalty
angle, it’s figured that the major
labels come out .ahead- a 2c
per tune royalty bn a $3.98-$5.98
(Continued on page 78)'

Dot Parker’s Verse With
Music Into IJrania LP

Dorothy Parker’s verse will' be
put into the groove by Urania Rec¬
ords. Miss Parker’s poesy has been
set to music by Seymour Barab
and will be. narrated by Barbara
Cook, who’s currently appearing
in the. Broadway tuner click, “Mu¬
sic Man.”' :

Diskery plans to promote the
package through book stores
around the country as well as the
usual, disk outlets.

Swiss Disk Scorecard:
Belafonte ‘Banana’ No. 1,
Miller Top EP, R&R Big

Zurich, April 22.

. The Harry Belafonte. etching of
“Banana Boat Song” (Day^O) on
the RCA label is the first U.S. pop
hit in years outselling all similar
items' on the Swiss disk market...
b . Second in popularity, though not
quite up to the. calypso blockbuster,
is still Elvis Presley, whose “Jail-
house Rock” (RCA) is. a hot seller.

Other current hit singles here
include “Melodie d’Amour’’ (Ames
Bros;), Pat Boone’s “April Love”
(released on the Dot label in the
U.S.y but on London oyer here)
arid Janis Martin’s “Lovq and
Kisses.”

The top album and EP seller is
“The New Glenn Miller Orch in
Hi-Fi” (RCA) by the new Glenn
Miller band under Ray McKinley.

Apart from some fast-selling;
calypso singles, general tendency
in disk tastes here veers more to¬
ward the r&r idiom, which looks
here to stay.

Of Pop Platters

An automatic vending machine
of phonograph records will be the
latest wrinkle in . disk marketing.
The machine, which has been,
tagged Dial-A-Disc, will be intro¬
duced: arid distributed by Columbia
Records this, summer.

The mechanized disk vendor was
developed for Col by Holley Asso¬
ciates. The unit is designed to
vend 10 different 45 rpm singles
and will have an inventory capac¬
ity for 200 disks. Any combina¬
tion Of coins up to $1:25 will be ac¬
cepted with an automatic refund of
change, up to 24c, . .

Col will market the unit through'
its existing network of independ¬
ent and company-operated distribu¬
tion centers.

. Col sales execs figure that the
Dial-A-Disc will be a potent mar¬
keting device for record stores and
other high-traffic locations. For
record dealers, they believe, it rep¬
resents a pilferage-proof automatic
selling device, and to vendors of
other items* it offers a new, diversi¬
fying product.

: The. Dial-A-Disc unit is a floor
model, five-and-a-half feet tall, two i
feet wide and one foot deep with
record .dialing portion arid cabi¬
net. Each selection will be desig¬
nated by an insert card showing
title, artist’s picture and recording
company. It will sell for $595.

Washington, April 29.

Supporters, of the O’Mahoney
bill to require jukebox operators
to pay performance fees made an
impressive showing here last week
at hearings on the measure be¬
fore a subcommittee of the Senate
Judiaciary Committee. However,.
they ran into formidable opposi¬
tion from machine operators,,
manufacturers, distributors and
tavern operators, with the result
that prospects for passage appear
doubtful.

Although Patents Subeomrnit-
lee Chairman Joseph C. O’Ma¬
honey (D-Wyq.) expressed hope
that both sides can come to an
agreement on the issue, there, was
little disposition on the part of
the operators to bargain. How¬
ever, O’Mahoney requested 'ASCAP
to submit suggestions on fees which
he can take up with the princi¬
pal opponents, Music Operators
of America. •

While O’Mahoney indicated he
is pushing for action on the bill,
the Congressional timetable ap¬
peared to be working against the
pleasure. With the second, session
of the present Congress now en¬
tering its fifth month, it would re¬
quire fast legislative work to ob¬
tain passage before adjournment.
Even if the measure can get by
the Senate,, it would still have to
hurdle the House where there has
been' opposition in the past. Fail¬
ing action this session, the propon¬
ents would have to start all ovei
again iri the next Congress.

State Dept. Support
Ben. Q’Mahoriey emphasized that
his bill has the support Of the Li¬
brarian of Congress and the State
Department. He cited the rights
of artists accorded by the Consti¬
tution. The purpose of the meas-
ure 4 he said, is to “restore” thesi
(Continued on page 75)

Merc’s Irv Green

Dukes of Dixieland, jazz group
on the Audio Fidelity label, in New
York this week on a quickie with
bookings on the “Timex” and Dave
Gargoway shows before taking off

RETAIL SHEET BEST SELLERS

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Karisas City—(Jenkins Music Co.) |

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Seattle—(Capitol Music Co.)

JrAtRIETj

Survey of retail sheet music,
best sellers based on reports,
obtained from leading stores in
.13 cities and showing com¬
parative sales rating for this
and last Week.

♦ ASCAP t BMI

National
Rating
This Last
wk. wk.

Title and Publisher

1

2

* World in Hands (Chappell)..

1

i

'.'4-

1

1

1

2

3

1

1

7

3 1

2

1

♦Catch a Falling Star (Marvin)

i

2

6

4

6

; 7

1

I

■;4

7

3

3

5

f Sugartime (Nor-Va-Jak).

3

6

8

7:

-.5 '•

• 5 :■

2

7

2

6

4

3

tTequila (Jat) , . .__

~5~

2

2

9

10

.4 :

4

1

5

13

.tTwillght Time (Porgie)..

2

10

. ■ 7

2

3

2

4

6

4

♦Who’s Sorry Now (Mills):

6

5 '

:.4 :

7

5

2

2

7

8

♦Silvery Moon (Joy)..... t .

8

7

3

9

8

3

10

8

6

*78 Trombones (Frank):..

2

10

10

4

10

4: '

I 9A 7

tLollipop (Marks) .......

10

4.

3

6

•9

9

1 9B 12

♦Arriverdeci Roma (Connelly).

-."4-

~T~

3

8

11

♦Witch Doctor (Monarch)..

8

8

6

6

6

8

1 12A 14

♦Chanson D’Amour (M. Lark):

5;

6

3

.. 10

1 12B 9

♦All the. Way (Maraville).,.

9

I

3

14

♦Return to Me (Southern). .

4

3

9

• i_

9

U 5 -

-

'«■* ■

A.

iV. -

/Irving B. Green, Mercury . Rec¬
ords prexy, has been elected presi¬
dent of the Record Industry Assn
of America. He takes over from
Frank B. Walker, who left the top
! spot at MGM Records at the first
of the year to go over to Loew’s in
a- consultant capacity. Walker, in¬
cidentally, was elected honorary
chairman of the org. .

Other offices set at the RlAA’s
seventh annual meet held in New
York last week, were Harry Kruse
.(London) and Arnold Maxin
■ (MGM) as veepees, John Stevenson
: (Childrens Record Guild), veepee-
: treasurer, and John Griffin as exec
; secretary.

: Joining the board of directors
were Archie Bleyer (Cadence),
: Dave Kapp (Kapp) and Randy
Wood (Dot). Re-elected to the
board of directors w 7 erc George R.

; Marek (RCA Victor), Goddard Lie-
iberson ; (Columbia), Leonard W.

| Schrieider (Decca) and Glenn E.
Wallichs (Capitol).

Ernest S. Meyers continues as
RIAA counsel.

Tina Louise Joins UA
In ‘Acre’ Disk Push

Tina Louise, Broadway actress
who makes her pic bow in “God’s
Little Acre,” a United Artists re¬
lease, has been inked to a disk deal'
by 'the U A label. Her first platter
will be a release in conjunction
with the pic’s, distribution.

The UA diskery is also issuing
the pic title song on a single by
Joe Valino. The music was written
by Elmer Bernstein with words by
. novelist Erskine Caldwell, his first
effort as a pop lyricist. UA is also.

'■ releasing a soundtrack set of Bern¬
stein's score for “God’s Little

MUSIC

ySSOETY

Wednesday, April 30, 195S

Jocks, Jukes and Disks

.By HERM SCHOENFELD.

Goody s Album Bestsellers

. (Compiled by Sam Goody’s, leading New York disk retailer
whose' global mail order operation reflects not only the national
market, but internationally ).

Tony Bennett (Columbia): “NOW , a choral group. “SEVEN STEPS
I LAY ME DOWN TO SLEEP”!TO LOVE” fWetnarl J, a . manual
(Morris*a standout class ballad, j of romance set to music, could turn
Is socked across for maximum re- i but to be a sleeper,
turns b> Tony.Bennett who extracts 1 Voxpoppers (Popular): “A LOVE
full dramatic values out of every-, to LAST A LIFETIME" f Codayt)
thing he does. "YOUNG AND a nifty ballad with good commer-
WARM AND WONDERFUL \ci a l impact via this combo’s deliv-
<Frank*>. another topdrawer bal- ; ^ rv ; " COME BACK LITTLE

lad. should share the spins on >vhat QffiL” fChelwoodi ) is a rousing

could be a double-sided hit. i rhythm item also with chances.

Mickey & Sylvia <Vik): “BE-: The Diamonds (Mercurv»: “HIGH i
WILDERED” (.Miller*), art;, excel- ? SIGN” (Vivo -). a fair rocking tune,,
lent ballad, is projected in tiptop fe. expertly delivered bv this group..
fashion by this interesting harmo- .‘"CHICK-LETS- (Vivo**; is - fami-‘
ni/ing duo. “ROCK AND STROLL liar rocking stuff. |

ROOM" (Ben-Ghazii) is another ; j oe McCoy & Real McCoys. (Ti-! T * WFT XT 114. The Weavers

fair variation on the stroll tempo.-;^ ra , : “HEY HEY LORETTA” -Lud- LAW KJ!il^U!i VVHjL.IV ,Ella Fitzgerald

The Champs (Challenge*: “EL■ .low') is a jumping rock ’n’ roll item -And-Tlif; ; Champ:u?ne. Music Present 16. Harry Belafonte
RANCHO - ROCK” I Marks*), rock: delivered with commercial impact THHLKNNox: SIkTERS 17 Edmundo Ros

V roll adaptation of the standard by this combo. . “TOO MUCH 1 ANI) PETE FOI XTAIN 18 ‘ sonrtv Terrv &

Ldin melodv, is a solid followup COIN’ ON"’ (Ludlow-) is similarlj On Brunswick. “Mr - clarinet Man" . ®* p \ ■
to ibis combo’s.“Tequila” and could; styled stuff. ■ i 1> WV’Aly Dear One 1 ’ (iRt N«., !ir/or,so

repeat. “MIONIGHTER" (.Golden i Joe Leahy Orch (Felstodi:'

Artist

1. Original Cast

2. Original Cast

3. Original Cast
4 Sound Track

5. Mantovani

6. Meredith Willson

7. Eydie Gorme

8. Lester Lanin

9. Johnny Mathis
j 10. Ella Fitzgerald
i 11, Frank Sinatra

j 12.. Original Cast
i 13. Sound Track
114. The Weavers
: la, Ella Fitzgerald

repeat. “MlONIGIlTER” (.Golden

West • i is another swinging instru-..-,- 10 ulI5 , m , vlllIl , LU „ 3

mental due for hefty spins. ( the oldie, could get another revival ; this young songstress. .-“HOW

Eydie Gcrme (ABC-Paramount k • via this pleasing ride by vocal ; en- , WII>L j KNOW MY LOVE” (Dis-
“YOl- NEED HANDS” (Leeds* V :-.sombI'e and . preh.- “ALONE.IN • ney*> : is an. okay lilting ballad not
stickoiil ballad, shapes up as one,of ' BARCELONA” (Ama*>.,is a good ’-particularly- suited, .to this songr
*' ” ' T “ -r- /T j stress.

I. Pete Seeger

119. Pete Seeger

•MOONLIGHT BAY”

clever lyric, is brightly chirped by
this young . songstress. .“HOW.
WILL. I KNOW MY LOVE” (Dis¬
ney*) is an okay lilting ballad not

Title

The Music Man
West Side Story
My Fair Lady
Around World 80 Days
Concert Encores
The Music Man ;

Vamps The Roaring 20’s
At the Tiffany Ball
Goodnight Dear Lord
Sings Rodgers & Hart
Come Fly With Me
Oh Captain!

South Pacific
At Carnegie Hall
Sings Duke Ellington
Calypso

Rhythms of the South

Pete & Sonny
Favorite Ballads
Film Encores

Label

Capitol

Columbia

Columbia

Decca

London

Capitol

ABC Paramount
Epic

Columbia
Verve
CapitoL
Columbia .

RCA Victor
• Vanguard
Verve

RCA Victor
London

Folkways

Folkways

London

Album Reviews

BestBets

TONY BENNETT ....

< Columbia)

MIC'KEY & SYLVIA

• l 'ik> _

NOW I LAY ME DOWN TO SLEEP
YOUNG AND WARM AND BEAUTIFUL

... . . . BEWILDERED

.... ; -j . .. .V Rock and Stroll Room

.... -EL RANCHO ROCK
.............. Midviyhter

.r YOU NEED HANDS

Dornii-Dormi-Dovmi

f The Presentators .(M a r 1 e n e): I I

| “CHOPSTICK MAMBO” (Mar- ' ■ '' *

llerie*) is a fast-moving instrumen- - . . V . , , , ' ,

. tai with a tbe-tappihg beat. Rosemary Clooney-Jose Ferrer: too jazzy. Backed by a big orch,

“EVERYBODY’S DOING THE CA- “Oh Captain”' (MGM). This is Fountain plays a dance seLinclud-
iLYPSO” (Marlene*.) is -a dated probably the first time that a direc- mg such numbers^ as When My
calvpso; tor* of. a legit show, which al- Baby- Smiles At Me, La Vie ^En

Pete Penner (Porter)- “CHERRY ready has an original cast album Rose,” “Op The Alamo, * Dancing
IcHE^I^” (SSa' taPel).^! out; has himself vocalled flm same Jin The Dark,” and a couple nf

THE CHAMPS EL RANCHO ROCK

i Challenge) __ Midvujhter

EYDIE GORME ....... r YOU NEED HANDS

i ABC Paramoiint ). . Dorpii-Dornn-Ddrmi

DEBBIE REYNOLDS . ..... . ... .THIS HAPPY FEELING

(. Coral) .. .. .... Hillside in Scotland

show tunes for another label. In dixieland classics, “Tiger Rag” and

I offbeat ballad- with, an interesting show tunes lor anouier laoei. xn ™ ™

. sound is smnnthlv dplivprpd hv i this case, director Jose Ferrer Hindustan.

-sound is smoothly delivered bv this case, director aose rerrei

' this singer “YOU’RE MY GIRL” gets an important assist from. his Lizabeth Scott: “Lizabeth” ^)ik).
• (Stella Lanet) is more routine mat- ^ ™ Tundown of the Oh Film actress Lizabeth Scott, In her
i erial but nicely vocalled by Pepper. Captain songs The ^rrers^have debut on wax, registers as a promis-
! Vo-™ cirvioi- mmtpht come U P ^itha very bright package mg singing personality with her

■I oiSSf?.- ar - ' rrw + bf the Livingston & Evans score. smoky pipes and her dramatic sense

wLSShS £ Eartha Kitt: “St. Louis Bluest of phrasing. Miss Scott also holds

S ly belted by ^[hii ro^bniiiffied- fRCA Victor). Eartha Kitt, whp a note competently as she does a
i slneer^^ ?‘ROCK%l’ r ^LL BLUES^ had a. featured .spot m the current songalog consisting mostly of stand-

Eydie Gorme’s best wax efforts , instrumental with a catching melo- j singen /TtOCK;N/ ROLL BLUES” | Handy bibpiZ here performs ^ and" iSr^" s^

The oldfashioned beat could go all} die .line, . ; (American!) is in a more routine - ‘‘a TWn TWk

The oldfashipned beat could go all dic line. ; , ! (A^ericanTr is in a;more routine i inbermost materia! as ”Men;” “A Deep Dark

tiie way. DORMI -. DORMl - Bemie Early (MGM): “ROCK.. r., p . groove. _ effective stvle She does the. top Secret,” and.^-Lucky.” Henri Rene

DORMI” (Paramount*), from the bOLL” (Cianford*), a standard-cut! (Ember): BETTY u- anf j v blues classics a Creole num- backs up ably.

Paramount pic. “Rockabye Baby.. juve-angied item, is belted in', -ap- ! 'M.OR]ETTI -(Sprmgton*).; • interest- , „ ' :< Chantez-les Bas” and some FilmdomN Famous Fifty” (DntV
is a winning lullaby with an Italo pyoved rnek^g styl^gffs Er^S spirituals, such as. “Hist The Win-: T hTs is a massive med^y of Holly-

llavor. . ^ ( , «nger; “YOUR KISSES., KILL gled m . ggr-Jg 1 *§3®, dow, Noah” and “Steal Away,”: WO od pic tunes^^played by pran4

Debbie Reynold^ <; * THIS;.j.-IVTP^ (Cranford!) is in Uv> sanm -.with- a style attuned to the mate- Bill Rowland in /tfaightforward

HAPPY FELLING (C.irrie ), title rh> thm groove. material - . ^ [rial and refreshingly free of any style. The repertoire covers the

song of U-I pic, is a luting ballad Caterina Valente (Decca': “BE j _; vocal mannerisms- Shorty Rogers whole canvas of‘pic clicks, ranging

with a catching melody that could MINE-TONIGHT” (Peer*) is belted j * ASCAP ! BMI orch supplies firstrate backing. from “The Old Ox Road” to the

repeat Debbie Reynmds'_click:on home by this Italio-German song-1 .' _■ . - " Katharine Handy Lewis: “W. C. more recent crop of pic songs.

“Tamiii)-’ ‘HILLSIDE IN SLOl- stress who's very much at home in 1 FYTFNHPn pi av nwnc'k Handy Blues” (Folkways). In the Rowland wraps three or four songs

LAND” .Carrie*, is a sweet ballad the Latin idiom. “MINE. MINE, j D ™s F?ri.nn Orch S ir wake of VL C. Handy’s death, Folk-^^ together in each band, giving

for change-of-pace programming. MINE" (Robbins*) is another strong u„ has released this unusually in- enough of the individual melodies

Edmundo Ros (London): “TIPI ballad delivered effectively. i from the current Broadway lesiter teresting package of sides made to strike a nostalgic note.

TIPI TIPSO” (Miller*) a nifty The Titans (Specialty): “LOVE, “Say. Darling,” have been fash- around 10 years ago by the com- “Jazz In The Classrooms” (Berk-
s.vvinging number, is vocalled mgra- IS A WONDERFUL THING” i i0 ned into a miniature EP show al- Poser’s daughter, a firstrate stylist, lee). Produced by the - Berkleo
ttatingly by Edmun do Ros. (Venice*), a good rock’n’roll entry,-bum. Dennis Fafonon’s orch and Miss Lewis registers with her lu- School of Music in Boston, this set
‘SAUNABAD (Robbins*) is a l|S delivered in typical style by this,; chorus dish Up neat versions of cid. direct blues singing in the great j s a n interesting attempt to show-

chaimmg instrumental set. in a combo. “ARLENE” (V e u ic e-! title sdng< “Dance Only With Me” jazz tradition. She’s accompanied case student talent. The perfor-

sparkling arrangement^ . - Chance*) is another juve-angied ;-Trying To Love Me Just As I Am” by James P. Johnson who also con- mance.s by the student orchestra is

Cicorge^Iiaraiilton IV (ABC-Para- rocker pegged on a girl’s theme. and ‘‘Something’s Always Happen- tributes some solo improvisations of pro calibre Throughout. Robert

Bob Jaxon (RCA Victor): “FOR: ing On The River,” the standout ° n blues themes. As usual, this Freedman's compositions, which

GOING .Gil.), the tolk song^ is the LOVE OF YOU” <Feist*), an ;tune of the lot: Folkways set comes firstrate his- synthesize modern jazz and contem-

dres^ednp m a contemporary neat a b6ve-par ballad for the rpekirig - Mar^ Martin: “Hi-Ho” (Disney- torical notes. porary ..Jonghair ideas, are stajid»:--

£ ( . , . r .4° (, dwC market, registers with strong-pb-;land): Four tunes from Walt Dis- Lawrence Welk Presents; Pete out, especially the evocative.“Cha-i
w i • • ^irav Vortin teTitial via. Bob Jaxon’s tearful db- 'riey pics furnish Mary Martin with Fountain” (Coral). As another otic Suite.” . On the flip side,

Ttlh PKOM fivanit i is.OKay xetn- ij ver y “NO LIE” (Roosevelt*) is an excellent EP songalogi She showcase for the talent in Law- shorter pieces by various composers

age material. - _ £, ■ an uptempo item handled in rock-"does “Hi-Ho,” “With. A Smile artd rerice Welk's organization, this set: are more in the standard progres-

ia . Lee *„i^w. abilly style. . 1 A. Song,”. “The Magic Song” and gives clarinetist Pete Fountain a sive jazz groove. This set may be

(Towne ’-.Idle tnem^ ot in(ety^pro- Annette (Disneyland): “DON’T(“I’m Late,” with Tutti Camarata chance in the spotlight. Fountain pointing to fertile talent fields in

5CAP ! BMI orch supplies firstrate backing. from “The Old Ox Road” to the

. ■ " ’■ Katharine Handy Lewis: ^W. C. more recent crop of pic songs.

EXTENDED PLAY DISKS Handy Blues” (Folkways). In the Rowland wraps three or four songs
Dennis Fariion Orch: “Say Dar- wake of W. C. Handy’s death, Folk- together in each band, giving
• (RCA Victor) Four songs ways has released this unusually in- enough of the individual melodies

! from the current Broadway legiter, teresting package of sides made to strike a nostalgic note.

(“Say. Darling,” have been fash- around 10 years ago by the com- “Jazz In The^Classrooms” (Berk-
j iohed into a miniature EP show al- poser’s daughter, a firstrate stylist, lee). Produced by the - Berklee

. title them of the tv pro-

j .. l/uh x .» x ui Lidic, .VYitii luiu v/miididid uiautc ui me aputusin, l uumaut pwunuift m. icuuc tdiciu x

duction. is a JUMP TO CONCLUSIONS" (Dis-j furnishing tasteful instrumental! blows with a/full reed with a neat the nation’s music Schools.

song neatly projected by orch ,and |
choral group. “LOVE THEME
FROM ‘THE BROTHERS KARA¬
MAZOV* " (Robbins*) is given a
suitably gypsy-string workover.

' Rav Stevens (Capitol*: “CHICKIE
CHICKIE WAH WAH” (Lowery*.),
a bright rhythm tune, makes a neat
showcase for this newcomer who
rocks his vocals. “CRYING GOOD- .
BYE” (Loweryi). is a so-so slow bal¬
lad.

The Four J’s (United Artists):
“ROCK AND ROLL AGE” (Atlan¬
tic- ), a good tune boosting rock ’n’
roll, attractively delivered by the
lead singer of this combo. “BE
NICE. DON’T FIGHT” (Atlantic:.),
which is no relation to the off¬
color joke of the same punchline,
is routine stuff.

Ella Fitzgerald (Verve). “ST.
LOUIS BLUES” (Handy .Bros.*)

cute rhythm tune with a ‘ backing.

h swinging tempo Which never gets

!■.

1 1. WITCH DOCTOR (2) ...

} 2. TWILIGHT TIME (31 .

1 3. Whole world in his hands is)

; 4. TEQUILA (8)...

5. ALL I HAVE TO DO IS DREAM (1) ,

6. WHO’S SORRY NOW (6) .

7. KEWPlfe DOLL (I) .-: . ......

8. LOLLIPOP (6) ........ ..... *

| 9. RETURN TO ME (2) . . .

10 Easi Sellers cn Coin Machines,

gets a new. solid slice by - Ella; Fitz- f IQ. WEAR MY RING (1)
gerald. who adds some of her own if
flourishes to the classic, “BEALE t

flourishes to the classic, “BEALE
STREET BLUES” (Handy Bros.*),
from the soundtrack of Para¬
mount's W. C. Handy biopic. is an
excellent workover of this stand-
ard.

The Royal Jacks (20th Fox»; “I'M
IN. LOVE AGAIN" (DelstoneG,
marking the bow Of the 20th Cen¬
tury-Fox diskery, is a good rocking
side handled by a typical combo.
“THE BIG RING” (Delstone*) is
more of the same in slower tempo.

Sugar Canes (Federal): “CHAR¬
LESTON ROCK” (Yvonne!) is a
straightforward rocking instru¬
mental with an easy dance beat.
“COTTON PICKING” (Yvonne*) is
a trickier, less ^ftective side.

Sal Mineo (Epic*: “A COUPLE
OF CRAZY KIDS” (Conley*), a
juve-pegged song with a -on-rock
’h* roll beat, is delivered i i ^ ■
style by Sal Mineo with the help of

Second Croup

l OH LONESOME ME

I it’s too Soon to know . .

JOHNNY B. GOODE
WONDERFUL TIME UP THERE
BELIEVE WHAT YOU SAY .

t looking back . ...

CHANSON D’AMOUR
ARE YOU SINCERE
CATCH A FALLING STAR
SUGAR MOON

Damd' Seville. ......

.... .Liberty

Platters ..........

Laurie London ......

.. .Capitol

Champs ... .......

..Challenge

Ei'crly Bros. . . . . . .

..., Cadence

Connie Francis ....

Perry Como

Chofdettes . . . . . ....

,.. . Cadence

Dean Martin .,

Elvis Presley ......

Don Gibson .....

Victor

Pat Boone .....;..

... Dot

Chuck Berry ......

... . . . Chess

Pat Boone .........

Rickey Nelson . ....

.. . Imperial:

Nat King Cole -

*.Capitol

Art & Dotty Todd .

.. ...... Era

Fontane Sisters

Dot

Andy Williams ,.:Cadence
Perry Como . . .......... .Victor

Pat Boone ................... .Dot

IFtgfuVes in parentheses indicate number of weeks.song has been in the Top 101

“The Fabulous Dorseys In Ht-Fi M
(Columbia). The 24 sides packaged
in this two-pocket LP serve as a
topnotch memorial to the Dorsey
Bros., Tommy arid Jimmy. And
for the big band buff it’s ap ex¬
cellent . complement to the old
material that the diskeries have
been re-releasing as tribute to the
late maestro brothers. Sides were
cut independently by TD and -.sold
to Columbia and. the diskery has
packaged: it handsomely in a three-
section songology of ballads, spir¬
ituals acid swing. Highlighting the
roundup,, of course, is TD’s taste*
ful trombone and JD’s solid saxing.

Paul Weston Orch: “Hollywood”
(Columbia). Paul Weston’s “Holly¬
wood” is a slick entry for the mood
music shelf. Peg for this package
is presenting rhapsodies on roman¬
tic themes in concerto form and.
because of Weston's deft musician-
’ship; it works into an ear-appealing
treat. ‘Til Take Romance,” “Stella;
By Starlight,” “Because You're
Mine” and the. like take on new
meaning in this Weston workover.
.. The Andrews Sisters: “The Danc¬
ing ’20s” (Capitol). There’s been a
lot of LP material released in re¬
cent months centered on. the music
of the 1920s but the Andrews Sis¬
ters will hold their. own in the
competition. In fact, with the aid.
of wry cover photo, some , happy
orch work by Billy May and the sis¬
ters’ top vocal form, package could
turn but to be. a chart winner.
Their bounce and spark, funs
through “Don’t Bring Xulu,” “Bar-
ney Google,” “Collegiate,” “Show
Me The Way To Go Home”, and
eight other sockos from that un¬
inhibited period of American his¬
tory.

Belmonte Orch: “Belmonte Plays
(Continued'on page

Wednesday, April SO, 1958

fiSiiiEfy

MUSIC

Copyright Tough at Brussels fcpo [^tM

Brussels, April 29.

John J. Slocum, Coordinator of Public Affairs of the U;S. DepL
of State, now here as an aide to IJ.'S. Commissioner General How¬
ard S. Cullman, is vexed with the technicalities , over copyright
Clearances for personalities booked here,

SlocUm and Cullman have had preliminary meetings . with the
European literary agencies concerned with Les Droits d’Auteurs
et d’Executions (performing rights) and feel that the Americans
are mostdiffiCult of.au. : :

“It’s strange,” he opines; "when you consider how generously
we give in a hot war and yet they make it so tough for clearances
Of songs and material in a color war.”

He asked Variety to point up that; even with a one-shot. Euro¬
vision telecast, there is no filming of the songs work or perform¬
ances. However, admittedly,, just as.often the European licensees
of some of these works are the more strenuous objectors.

Elmer Cox is deputy officer for the U:S. Exhibition, at 244 rue de
la Loi (Phone 33-98-98, extension 36), and Jerry Stone, of Voice
of America, is at the. same address, as a Cullman aide, Slocum is
the overall coordinator of public affairs.

Inside Staff-Music

Brussels Fair Climax IjiemselveS J

Benny Goodman takes Off on a ..

swing of. the Continent, later this ^-

week on a tour which will lead to j rnin nnn niv
a May 25-31 gig at the Brussels | ^*v TUr DIL LVV/p
Fair as the first “live” presentation.! A VE IT * C7* IP^Q TIP
in the American Perfonrhinff Arts J . ■'*

N.Y. Orch Leaders Trying to Get
Themselves Defined as Fish or Fowl

in the American Performing Arts
Program.

-f. . A large group of single engage¬
ment bandleaders in New York,
caught in a web of conflicting rul-
- ings. tb.v the Federal, . state and
j local officials, and the American
0 Federation of Musicians, have ©r-

-Epic Records is riding a hot sales ganized into the Orchestra Leaders

BG s Week at the Fair which jo pace this year with pop album of Greater New > ork.- Outfit, cov-

s week at the i air, which > s . v . onAr , enng some 75 leaders, are trying

being produced and sponsored as ^dles up 100 /p and a 200|x increase to break out of a tax squeeze re-

a public service by the Westing- ■ in pop siiigles biz oyer the first .-suiting from the confusion of their

ho- Broadcasting Co.. wi „ in . | -aHy of ^7. , £ J Federal and

New York City authorities, the

elude nightly jazz concerts, a long- <

The label’s album biz has been

hair-shorthair Concert in which sp ®— e<1 ^ three Lester Lan m { ban(11( , aders are emp i 0yers 0 f the
he’ll play a clarinet'Concerto with ! packages, : Jimmy McPartland’s sidemen w ; ho work for then). On
the Belgian National Orchestra, ! "Music Man Goes Dixieland,” Sal the other hand both the N. Y. State
special broadcasts via Eurovisioni ] Mineo’s first LP, "Sal,” and Neal J tax officials and the AFM national
Voice of America and Radio Bet-[Hgfti’s “Singing Instrumentals.” office has ruled that the leaders
giura* and the recording of an LP | Also contributing to the sales up- are employees of the persons who
for ’^Columbia Records as well as 1 beat has been diskery’s "Around hire the band. Hence, the orch
material for radio and tvTor use ori ; the World in Hi-Fi” promotion. leaders are required to pay various
the: WBC stations. i . To sustain the sale momentum, taxes in both categories.

The mechanics of the Columbia diskery has set a release, schedule
LP will be handled by Irv Town- j fof next month with disks by Sal.

The club date leaders, who ban-

send, exec producer of Col’s pop

for next month with disks by Sal. die the bulk of the weekend en-
Mineo, Roy Hamilton, Somethin’ gagemenls around the New York
Smith and an LP by the Moiseyev area, are required to pay, as em-

The song former President Harry S. Truman would like to forget;* 11U lv
the "Missouri Waltz,” has put a lot of red brick into the new $32,000 th i u WB(? stations. ^ ThV?1^h^ who han-

home of the Women’s Club at Oskaloosa, Iowa. The clubhouse is named T The^mwhamcs of ^.Columbia ?* k ^ t has dlJ^the^bSlk of \he weekend^S-

Logan Place for -the late composer-publisher Frederick Logan and his «*** be handled by’ Irv^wn- for^ext month^w . h J lsks j£ f ^

mother the late Virginia Knieht Loean send, exec producer of Col s pop Mineo, Roy Hamilton, Somethin gagemen.s arouna ine JNew xork

than 40 years.ago and W hen M ° iseye V ^deL"uiem»“-

he died in 1928 he left his royalUes to his mother, one'time prima 2 e ;tony m BrUssels.’ 1 Ballet Co, spotlighted. Sent LSwnee tax on thto pay-

donna of the old American Opera Co. She had been" a charter member vee P ® lc h Back, national pro- rolls However because the Stat*

of the Oskaloosa Women’s Club and when she died in 1941 she left f rain manager Hill. Kaland and Irvin* Mills RM* Government does not recognize the

the'{royalties_to the club. The royalties produced only modest sums exec P r0< *ucer Chet Collier will. , r . leaders as employers the latter do

annually, until Truman became president aiid the “Missouri Waltz” > ver ^fp^ he t a P in gs and filmings . Hollywood, April 29. not have to pay unemployment in-

(which he’s been, quoted as saying, he has never cared about) made for WBC use * . N !^ seven-story building^ bear- surance t o the state. Asa result,

sweet music in royalties. Logan had a number of successes to his credit. BG’s European one-niter trek T hl « na m^ wUl be erected here sideraen canno t collect N. Y. State
He was musical director of the original "Wizard of Oz” show featur- will be launched in $tockholm May by Irving Mills, Mills Music exec. unemp i 0 yjnent insurance. Mean¬
ing Fred Montgomery and Fred Stone. . . 5 and will cover: the principal cities r. lot and structure will rep an in- tl - me N y city authorities look

ai t-j __m____ .j-v --a « i i . - . «« vocfnl^nMn hvppcq nf Cl SHn HOfl . • V.. ,' . , ^ .

Ballet Co. spotlighted.

Irving Mills Bldg.

Hollywood, April 29.

. New seven-story building bear-

ployers, a 3 c /o Federal unemploy¬
ment insurance tax on their pay¬
rolls. However, because the State
Government does not recognize the
leaders as employers, the latter do
not have to pay unemployment in-

! ixcw hcvcu-swiy uuuuuig umi- surance to the state As a result
BG’s European , one-niter trek | |ng his name, will be erected her* sit i emen cannot collect N. Y. State

ing Fred Montgomery and Fred Stone. ; 5 and will cover: the principal■ cities.

At Independence, Mo., Mr. Truman said. last Saturday he was glad P n the Continent before moving
somebody profited from the “Missouri Waltz.” “I think they ought to mto Brussels. Maestro will travel

split it with the Missouri legislature,” he added, pointing out that the with singers Ethel Ennis and Jim-, for films will be included in facil-
song became popular after it was adopted as his state’s official song my Rushing and a band that’ll in-1 ities to attract tenants in enter-

rioi anu siru^ure wjii rep^n in- timef N y city auth Drities look
vestrtient in excess of $1,500,000. upon the leaders as employers and
Projection room and vault space collects from them the gross re¬
fer films will be included in facil- ceipts business tax.

(Continued on page. 76)

elude a trio and a sextet.

j tainment and ad business.

BETIUL DISK BEST SELLERS

J^RIETY

Survey of retail disk best
sellers based on reports ob¬
tained from leading stores in
21 cities -und showing com¬
parative . sales rating for this
and. last taeck. :

National
Rating.
This Last
wk. wk.

. Artist, Label, Title | g, j

DAVID SEVILLE (Liberty)
Witch-Doctor .. :....... v . -. 4

PLATTERS (Mercury)

"Twilight Time . .. ... . . . . 1

EVERLY BROS. (Cadence)

All I Have To Do Is Dream....... fl

LAURIE LONDON (Capitol)

; Whole World In His Hands:. . 8

DEAN MARTIN (Capitol)

Return To Me.

ELVIS PRESLEY (Victor)

Wear My Ring Around Neck'. ;.:... ..
CHAMPS (Challenge)

Tequila .. . 3

ART & DOTTY TODD (Era)

Chanson D’Am our . .. 7

MONOTONES (Argo)

Book of Love ....: . . 5

RICKY NELSON (Imperial)

Believe What Yon Say....... r .. 2

KATHY LINDEN (Felsted)

Billy ... v.i.' . : ..'
HUEY SMITH (A!ce) ; ; .•

Don’t Yon Jnst Know It.....6

CHORDETTES (Cadence)

Lollipop '.. . ........ .. .

DON GIBSON (Victor)

Oh Lonesome Me...... ......

NAT KING COLE (Capitol)

Looking Back.. v ■
PERRY COMO (Victor)

. Kewpie Doll .. .... ...; i : . ..

PAUL ANKA (ABC-Par)

Let the Bells Keep Ringing....

~ FOUR LADS (Columbia)

There’s Only One of Yon....

PERRY COMO (Victor)

Catch A Falling Star.... .... ..

PAT BOONE (Dpt)

Wonderful Time Up There. . . . . . . ;V»;
RICKY NELSON (Imperial)

My Bucket’s Got A Hole In It ... .-V. . :
LOU MONTE (Victor)

Lazy Mary_ _.>.... ..

ANDY WILLIAMS (Cadence)

Are You Sincere..... . .........

FOURJPREPS (Capitol)

2« MUes .....

CHUCK BERRY (Chess)

Johnny B. Goode .. :. ..........

The orch leaders want, the AFM
leadership to clarify the situation
by ruling .them as employers. Oth¬
erwise^ the bandleaders point out
that their clients, who hire the
orch would be put in the position
of filling out complicated union
forms and paying all sorts of taxes.
The leaders feel such a procedure
is not only cumbersome, but would
discourage people from hiring live
! musicians.

At the same time, within the
ranks of the New York orch lead¬
ers, a dispute is going on over sal¬
ary- scales. One group, the Met¬
ropolitan Musicians Club, is urg¬
ing a four-hour pay for a three-
hour job With overtime to start
after three hours. The Orchestra
Leaders of Greater N. Y., however,
are opposed , to such a wage in¬
crease on the theory that it would ,
cut down on available jobs. The
administration, of N. Y. Local 802
is alsp against the wage hike at
this time.

L Wolfe Gilbert On
‘Vanity’ Book Publishers;
likens ’EmtoSkowBiz

The sorcalled “vanity publish¬
ers,” which require authors to
finance the publication of their
own works, are defended by L.
Wolfe Gilbert, veteran ASCAP
songsmitti. whose autobiography,
“Without Rhyme or Reason,” was
published through this “do-it-your¬
self” route; Gilbert likens the
“vanity press” to the music busi¬
ness where songsmiths and sing¬
ers frequently pay to get record¬
ed, or to the legit field where au¬
thors solicit money from friends
and investors to get their work
produced.

Gilbert, however, cautions neo¬
phyte; authors against unscrupu¬
lous “vanity publishers” who will
take any work that Is submitted
regardless of merit. “The ’“ground
rules,” he states, “should be ethi¬
cal and and hence the 'vanity pub¬
lisher’ would gain the confidence
of the embryo writer, the publie
and the trade.”

Gilbert’s reflection on the “van¬
ity, publishers” was cued by the
fact that many book reviewers
frankly told him that they, do not
consider works published - under
the author’s financing. Songsmith
claims that, regardless, his memoir
developed into a “bestseller.” He
does overlook the fact that bis
personal exploitation and wide
friendships always figures in such
circumstances.

Gilbert and his wife are cur¬
rently on their first European trip.

HARRIS TO COL LP CLUB _

Theodore Harris has joined the
Columbia LP Record Club as pro¬
duction manager of the club’s sales
promotion.

For the past six years Harris bad
been ad production manager with
L, & <C. Mayers Co.

PUStiEfi

Wednesday, April 30, 1958

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76

MUSIC

PfiRlETr

Wednesday, April 30, 1958

Executive office* moved to 1540 Broadway, New York, N. Y., JU 2-2000

MORTY CRAFT

and His ORCHESTRA
and CHORUS

LADIES 0

ART MOONEY

S0METBIN6S
HBPPEBINIJ & RIVER

(From tho Broadway mwi'caf, "Say, Darling") K12649 on 45 & 78 rpm

and His
ORCHESTRA
and CHORUS

LEROY

HOLMES

DiLCIRI Cl

and His ORCHESTRA

roar diiicc

dAoINoI

Intel KLUto

K12650

SPECIAL ALBUM RELEASES

A* MGM Record Alfcam from
The NBC Spectacular

RED BARBARA

BUTTONS COOK

HANSEL and GRETEL

alio Starring

IUDY VALUE • STUBBY KATE
PAULA LAWKENCI
E3590

The FERRERS

ROSEMARY JOSE

CLOONEY FERRER

Sings Selections from the Broadway
Musical Comedy —

“OH CAPTAIN!”

E3687

Inside Stuff-Music

Continued from page 73 h^—3

and that that was the reason the number became popular, rather than
its use.,while he was in the White House. He said he doesn't dislike the
waltz really “but I just got tired of it—after all they played it 30,000
times or more during the 1948 presidential campaign.”

Hottest foreign disk click in Japan today is Paul Anka’s “Diana”
(ABC-Par) which has sold 20,000 copies since its Jan. 31 release, 10,-
000 of them in first four weeks of circulation. Record also received top
spot on a Nippon version of “Your Hit Parade” on JOQR (Tokyo Bunko
Hosd). ABC correspondent Ray Falk said the company only started re¬
leasing disks in Japan Jan. 31 through King Records. Flip side is “Don’t
Gamble With Love.” Another Anka disk, “I Love You Baby” backed by
“You Are My Destiny,” is slated for Tokyo release momentarily.

After a 30-year layoff, songwriter Buddy Valentine has returned to
the music biz as an active cieffer and has just been elected to mem-
bership in ASCAP. Back in the 1920s, Valentine wrote songs in col¬
laboration with Sam Coslow, Jack Yellen and Pinky Herman.

Private recordings made by John Hammond of the “Spirituals to
Swing” concerts at New York’s Carnegie Hall in 1938-39 will go into
the market under the Vanguard banner. Hammond, director of Van¬
guard’s Jazz Showcase series, will put the tapings into two LP’s for
fall release. Among those participating in the concerts were singers
such as Joe Turner and Big Bill Broonzy and bands headed by Count
Basie and Benny Goodman.

The Catholic mass has been packaged into an LP by the Carmelite
Father’s Guild. The album, tagged “This Is The Mass,” is owned by
the Carmelite Father’s Guild and all royalties will go to the Catholic
, Church.

1 -

Johnny Nash is the latest disker to get a crack at a pic career. The
ABC-Paramount crooner has been tapped by Hecht-Hill-Lancaster for
a role in the upcoming “Take A Giant Step.” Nash, a regular on the
Arthur Godfrey Show (CBS), will be given a leave of absence for the
pic assignment.

The Modem Jazz Quartet, which makes its first solo concert appear¬
ance at N§w York’s Town Hall May 12, will work without an emcee,
customary at jazz bashes. Instead, the Town Hall program will be util¬
ized for program notes as is done with longhair concerts.

18 Nations In On
Paris Powwow Of
Mercury-Barclay

Paris, April 22.

Mercury Record reps from 18
countries wound up a four-day con¬
vention. here last week (15) hosted
by the French Mercury outlet,
Barclay Records, Besides biz talks,
the group was treated to a one-
night concert of Mercury and
Barclay names and an evening trip
down the Seine on the Bateau
Mouche while dining.

Irving Green, Mercury prexy,
was In for the confabs. The com¬
pany’s international outlook is
following current European eco¬
nomic patterns in Instituting a sort
of common mart setup. New re¬
leases are geared to hit all over
the world simultaneously, and sav¬
ing measures include pressing in
one spot, Holland, and making all
jackets in Italy. Other outlets are
thus easily serviced from one place.

Mercury is also using its over¬
seas licensees’ catalogs for Tank
releases. Stereo sound disks and
tapes were also discussed. Bruce
Somers, stationed in Geneva, did
the planning and Eddie and Nicole
Barclay hosted. A different coun¬
try hosts every year. Mercury
places jazz, pops and classics with
all its representative companies
and controls jacket art work from
N. Y.

URANIA INTO STEREO
WITH MAY RELEASE

Urania Records is jumping into
the stereo stampede this week
with two ballet recordings cut by
the London Philharmonic Orches¬
tra. The bSllets are “La Boutique
Fantastique” and “Gaiete Pari-
sienne,” both are conducted Rene
Liebowitz.

Seig Bart, Urania’s prexy, has
blueprinted a heavy ad and promo¬
tion schedule for the label’s re¬
leases to get label’s stereo message
across before the major companies
move In. Stereo package also in¬
cludes other longhair works and
also “Society Dances to Milt Shaw
and His Orchestra at the St. Re¬
gis.”

Urania’s stereo disks employ the
standard Westrex 45/45 system
and will list at $5.95.

Jacob Krachmalnick, concert-
master of the Philadelphia Orches¬
tra, has resigned to enter the solo
concert field. He will stay through
the season and accompany the Or¬
chestra on its two-month European
tour.

COAST TOOTER CLUB
IN BANKROLL SUIT

Los Angeles, April 29.

The Musicians Club, currently
embroiled in a jurisdictional battle
between AFM Local 47 and sup¬
porters of newly-formed Musicians
Guild of America, is'named In ac¬
tion brought by Security-First Na¬
tional Bank in Superior Court.

Suit, seeking to determine rights
to bank accounts belonging to
Club, specifies 14 individuals who
constitute the old board and newly-
elected directorate. Bank states
it has accounts in name of Club
with a balance of $29,700, and asks
court to determine who is entitled
to make withdrawals.

CAREFUL, CAREFUL

| EILEEN RODGERS Columbifl |

CHERIE, l LOVE YOU

FAT J00NE Dot I

TIPTOE THRU THE TULIPS

RUSS HAMILTON Kopp j

MUSIC PUBLISHERS
HOLDING CORPORATION

We re Heodin' For

HOT

SPELL

From tl.e Paramount Pict w -1

“HOT SPELL”

Recorded by

MARGARET WHITING
DOkN

EPNIE FELICE
VICTOR

FAMOUS MUSIC CORPORATION

Wednesday, April 30, 1958

Wednesday, April 30, 1958

BUDDY WAPLES ORCH (8)

With Charee I

Hotel Muehlcbach, Kansas City

The periodic change of musical,
units on the bandstand of the Ter¬
race Grill has brought in Buddy
Waplfcs for the present spell. New
to the room, he is in from the
southwest . where he has played
leading hotels and clubs for some :
time. |

The assignment in the IGrill is
to play for dancing sessions, as well!
as backing the twice nightly shows, j
and for this purpose Waples has 1
instrumentation of three saxes, j
trumpet-trombone double, string;
bass, piano, violin and drums. He ;
also is emphasizing strings with
pair of violin doubles which added
to the solo Violin give him an ef¬
fective trio. Waples leads out from
the keyboard.

This roundup also provides conr
siderable versatility as required for
the requests for Latins, fox trots,
rhythm tunes and vocals. .In the
voice section Charee leads out solo¬
ing on pop tunes, but there are
also some specialties in which
Waples teams with her on novelty
tunes. Don Kartell, drums, and
Larry Robert, bass, also chime in
for vocal work. .

Violin work is desirable for this
Intimate room and Waples and
crew' likelv will hold for a spell.

- Quin.

JACK SHERWOOD TRIO
With Dorothy Blair
Southern Club
Hot Springs

Some rating as an entertainment
spot has accrued to Hot Springs as
a result of its “season” of racing
and the surge of gambling interest
in the hot Water resort. A certain
amount of entertainment prevails
regularly, except through the hot¬
test months, however, and ohe of
the units becoming better known is
Jack Sherwood and his erew.
They’re in. their fifth engagement
in the mainstem Southern Club
(restaurant, bar, casino, lounge),
each stop being for several months
at a time.

While playing for dancing is a
primary assignment, the Shenvood
Crew is also called on to entertain,
and so offers a good deal more on

the vocal arid special instrumental
side. Shenvood taps the drums,
doubles on trombone, does. the.
m.c. honors, and warbles a flock of •
tunes, and his pace is typical of the
versatility. of the whole crew. ex¬
cept for Dorothy Blair who is ;
called upon only vocals in her un¬
usually low'register.

Sherwood has Lee Moreno at pi¬
ano, doubling on Hammond and
accordion, and Archie Giola on
reeds, doubling violin.. From this
array they can give proper ban- ,
dling to a variety of rhythms and
styles, and thus they pretty much
mix it up, as the customers like it.'
All take turns at singing, some in .
solos, some in duos and other group'
numbers. They make the lounge
a ready place to drop in and. stay
awhile. evidently why they stay •
awhile in the spot. v -Quin. j.

SINTON, TEX., STATION i
SUED BY PUBBER1ES

Another indie radio station,
KANN in Sinton, Tex., has been
ticketed, by the American Society
of Composers, Authors & Publish¬
ers for alleged infringement of
copyright tunes in a suit filed re-
rently in Texas Federal Court, Suit
was brought by five ASCAP pub -1
lishers, Lerner & Loewe, William¬
son Music, Chappell, New' World
Music and Harms Inc., all of whom
charged that their tunes w ere, per¬
formed by KANN without a license.
Plaintiffs ask for damages of.$250
for each unauthorized perform¬
ance, an injunction arid court
costs. " ,/ .

Similar suits have been brought
by ASCAP publishers against a
string of other indie radio outlets
across the country in recent
months.

Sidney Griller will succeed Piefo
Bellugi as conductor of the U. of
California Symphony, starting in
June. He and the Griller String
Quartet have been named to full¬
time positions on the Berkeley
faculty. . **

PtHRIETY Scoreboard

OF

TOP TALENT AND TUNES

Compiled from Statistical Reports of Distribution
Encompassing the Three Major Outlets

Coin Machines Retail Disks Retail Sheet Music

as Published in the Current Issue

NOTE: The current comparative sales strength of the Artists and Tunes listed hereunder Is
arrived at under a statistical system comprising each of the three major sales outlets enu¬
merated above. These findings are correlated with data from under sources, which are exclusive
with Variety. The positions resulting jrom these findings denote the OVERALL IMPACT de¬
veloped from the ratio of points scoredi two ways in the case of talent (coin machines, retail
disks l and three ways in the case of tunes ( coin machines, retail disks and retail sheet music ) .

POSITIONS
This Last.
Week; Week

TALENT

ARTIST AND LABEL

DAVID SEVILLE (Liberty) .Witch Doctor*

PLATTERS (Mercury) ..................... Twilight Timef

EVERLY BROS. (Cadence) .. .,... All I Have To Do Is Dreamf

LAURIE LONDON (Capitol).............. Whole Woyld In His Hands*

DEAN MARTIN (Capitol) .............__ Return To Me*

CHAMPS (Challenge) .. ... Tequilaf

ELVIS PRESLEY (Victor) . ... Wear My Ringf

. Return To Me*

CHAMPS (Challenge) ..................... Tequilaf

ELVIS PRESLEY (Victor) .... Wear My Ringf

PERRY COIMG (Victor) ......... {Catch A .Falling Star*

v (Kewpie Doll* .

ART & DOTTY TODD (Era).. Chanson D’Amour*

^ M ^ ™ , '.(Wonderful Time Up Theref

PAT BOONE (Dot) .............. ~...... .-{Too Soon To Know*

[Sugar Moonf

POSITIONS
This Last
Week Week

TUNES

PUBLISHER

2d TIMEX ALL-STAR JAZZ SHOW

April 30, CBS-TV, 10-11 P.M., EDT

LOUIS ARMSTRONG

f TWILIGHT TIME ............ .... ■ Porgie

*WITCH DOCTOR ..........;., Monarch

“ WHOLE WORLD IN HIS HANDS.. Chappell

fALL I HAVE TO DO IS DREAM .; .. . ..V., Acuff-Rose

f TEQUILA ... /......;....... ........ Jat

“ RETURN TO ME ,.; . ....,... Southern

“ CATCH A FALLING STAR ........ .;;,..> .- ...... Marvin

f WEAR MY RING ... ............. • , Rush-Presley

*wri5’S SORRY NOW .......... Mills

“CHANSON D’AMOUR .. v..., ..........:. Meadow Lark

And His All Stars

LIONEL HAMPTON

And His Orchestra

GERRY MULLIGAN

Quartette

GEORGE SHEARING

And His Quintette

GENE KRUPA
JACK TEAGARDEN

And His Jazz Band

DUKES of DIXIELAND
COZY COLE

—ASSOCIATED BOOKING CORPORATION-

JQt GLASER, Prts.

745 Fifth Av*. 103 N. Wabash Av* 407 Lincoln Rd. 0419 Sunset Blvd.
Now York 12, N.Y. Chicago, 111. Miami Baach, Fla. H'wood 44, Calif.
Phono: Phono: Phono: qjfcon*:

PLaza f-4400 CIntral 4-9451 JJEffarson 0-0313 OLympla 2-9940 ,

Album Reviews

Continued from page

Fpr Latin Americans’' (RCA Vic¬
tor). More of Belmonte’s intriguing
Latino tempos is on display here.
The package’s sharp south-of-the-
border flavor is brought into focus
with some standards like “Morin-
light Love,” “T Can’t Get Started”
and ‘‘Body and Soul” as well as
some fine new offerings like “Mel¬
ody in Cha-Cha,” “A Kiss And A
Rose” and “Felicia’s Bolero.”

, Daniel De Carlo Orch: “Moon¬
light Madness” (Decca). This pack¬
age, recorded in. Eurripe, follows
the mood music pattern with an
easy-flowing melodic design. The
sound is full-blown and richly con¬
ceived and the mood buffs should
single it out for spins. “Stella By
Starlight” arid “Love Affair” indi¬
cate just what kind of mood mae¬
stro De Carlo is in.

“David Allen Sings Jerome
Kern” (World Pacific). David
Allen, who has worked as vocalist
with iseveral orchs, is a finished
crooner with warm pipes, lucid
phrasing and a good iense of tim¬
ing. This collection of Kern me¬
lodies, including “Lovely To Look
At,” “The Way You Lririk Tonight,”
“In Love In Vain/’ “The Folks
Who Live On The Hill,” “I’ve Told
Every Little Star,” and others, is
handled in consistently listenable
style. Johnny Mandel’s orch backs
up solidly.

Australian Jazz Quintet: ‘‘Selec¬
tion of Rodgers & Hammerstein”
(Bethlehem).. The vogue for jazz
interpretations of showtunes and
standards has been growing stead¬
ily during the past year and the
Australian Jazz Quintet’s workover
of Rodgers & Hamiherstein’s tunes
shows that the trend can keep
going for sometime to come. For
every jazzster hias his own way of
doing things and looks at a song in
a. different way. In this package
the Australians show a fine appre¬
ciation for R&H apd work their

(♦ASCAP fBMI F-Films)

pieces into hip jazz items that
show off the group’s musicianship,
maturity and imagination.

Herm.

Showtunes

Continued from page 71

; package as against a U£c for the
' lowpriced $1.49-$ 1.98 product,
j However, E. H. Morris, currently
: represented with the Harold Arlen-
; Yip Harburg score for “Jamaica,”
/that the advance and guaranteed
| sales deal offered by the lowprices
; is secondary to how the property

■ will be presented. Sidney Korn-

• heiser, Morris’ general professional
/manager, claims that in a show

• score the publishers and disk eom-
, panies are working with toprank-
j ing writers and the handling of the
I score property has to be done to
; their -.liking as well as the show’s
; producers. “We’ve got to be careful
' that the property isn’t cheapened,”
. he added, “therefore the money
consideration offered by the low-
I price outfits is the least of the
j problems.”

J The attitude at Chappell, which
[represents such top cleffers’ as
Rodgers & Hammerstein, Lerner &
i Loewe, Cole Pprter, Harold Rome,

■ etc., is that there will be no cut-
f rate royalty deals. A Chappell
I sprikesman summed It up this way,
I “We’re not hungry for money.”

—^ Continued from page 71 „

the agenda is a plan to hookup with
Peter Potter’s “Juke Box Jury,”
Alliance would name-change the
Coast dee jay’s video stanza to “Pe¬
ter Potter-MOA Juke Box Jury,”
backed by a national ad-pubiicity
campaign pegged to an identifying
logo for prominent display in all
promotion arid on MQa, Jukes, It’s

hoped that Potter’s on-camera
pitching will generate more play of
location phonographs. Potter will
p.a. at the convention, and his tie-
up with MO A, which Miller indi¬
cates will keystone the ad-pub
program,; appears certain of mem¬
ber approval.

Assuming the agenda accurately
reflects the operators’ anxiety, the
copyright fight is a priority issue,
for it’s the first order of business
at Tuesday’s plenary Session where
it will be explored by Nicholas E.
Allen, MOA’s new legal counsel.

Miller expects some 3,000 ops to
make the convention.

Mills on top with . . .

’.Sks^

•.'SSsJSS;

i

Wednesday, April 30, 1958

PfisuEfr

VAUBEVTLLE

79

'59 Centennial, Seattle's ’61 Expo

World’s Fair, arid Centennial-f
preparations to draw an estiriiated
14,000,000 are being made in the
Northwest- Portland will have a
100-day Centennial show combined
With an International Trade Fair,
While a national survey is being
conducted to assist in the planning
of the midway for the World
Science and Pan-Pacific Exposition
slated to open in Seattle in May*
1961,

The Portland event will .open
June 10 and run through Sept. 17,

Borge’s llG in Atlanta

Atlanta, April 29.

Victor Bora’s brand of hoke
(little of it new) got laughs and
chuckles from two-thirds of a house
Wednesday (23) in Atlanta's 5,000-
seat Municipal Auditorium for a
$11,024 gross.

Night before his appearance here
Borge did $9,678 in Birmingharii.
High spot of his 16-day tour of
Dixie came when hie drew $ 16,820

f Hotels^ Mushraom in Vegas; See

1959: One of the items .being [ at a s how in Orlando, Fla;, ’for
planned is an aqua theatre to rise • benefit that burg’s Youth Center,
alongside the.exposition building Uorge was booked for his South-,
on the Columbia River. Centen-1 ern sw j ng by Marvin McDonald,
mal will also .have a gay way, Dis- j manager 0 f Atlanta Music Club’s
riey type area exhibits such as a 1A11 star Concert Series,
frontier town, boomtown and an 1
operating railroad. Main struc¬
ture, Pacific Exposition Bldg., will
be the centre of the layout, to con¬
tain 11 acres of exposition space
and 54 adjoining acres. Interna¬
tional Trade Fair will be held out¬
side: the main building. \

There will be an 8,000-seat audi¬
torium which will probably have
name shows. Floyd Maxwell, ex¬
po’s managing director, has beep
inquiring about talent from Cali¬
fornia agencies. Layout will be
among the biggest events of its
kind seen on the Pacific Coast
since the Sari Francisco World’s
Fair. Attendance of .4,000,000 and
income of over $5,000,000 are an¬
ticipated. The 1957 Legislature
has already allotted $830,000 as the
starting appropriation.

The Seattle shindig will be on a
. 90-acre lot near downtown Seattle
and Is being financed by a $15,000,-
000 city-state bond issue. Addi¬
tional support, including creation
of a Federal Fair Commission, is
being sought In legislation now be¬
fore Congress. City and state con¬
demnation of land is expected to
be completed in time for .construc¬
tion to start in 1959.

Facilities to be built include a
3,000-seat concert hall, which will
have a stage 64 feet in depth, a
multi-purpose convention .auditori¬
um to seat i ,600 an d possibly, an

amusement pier. Site selected also
includes Seattle’s Ice Arena which :
can seat 56,000 for sports events.

State Armory Expo building, and
a 12 , 000 -seat stadium. .

The Standford Research Insti¬
tute retained by the Washington
World’s Fair Commission has es-
. timated a minimum 10 , 000,000 at¬
tendance over a 16-month run.

ICE FOLLIES’GROSSES
$264,000 IN MPLS.

Minneapolis, April 29.

Playing their annual engagement
at the 6,000-seat Arena at $3.85
top, the Shipstad-Johnson “Ice Fol¬
lies” drew 112,384 customers, or
an estimated gross of $264,0Q0 for
22 performances. Average attend¬
ance was 5,168.

. Last season show pulled 119,-
618, or an estimated $280,000,
averaging 4,600 attendance, for 26
performances.

Pleasure Beach’s $1.50
Gate Fee to Turriners’

Bridgeport, April 29.

To help lure back the home-
towners to Pleasure Beach, munici¬
pally-owned amusement park which
Bert Nathan has leased from .the
city, a $1.50 admission fee w ; ilL
hereafter be charged out-Of-state
residents who come, to the resort
by car, boat and bus.

Overflowing of Pleasure Beach
facilities by New York'groups has
been a big bone of contention here
in recent years. New management
also expects to demand permits
from groups seeking to use picnic
facilities. >

Nathan is going to splurge adver¬
tising-wise in his first season, with
reported budget of $30,000 for
newspapers, radio and outdoor
boards. John P. Kelly has been

New Nixon Nitery, Pitt,
Reopens as'New Arena’
But on an Iffy Basis

Pittsburgh, April 29,

New Nixon, big downtown nitery
which was padlocked couple of
weeks ago because of mounting
money troubles, got going again
last Wednesday (23) under new
management but, for the time be¬
ing anyway, pretty much on an
iffy basis; James FaUon, who
picked up the chairs and tables
for $500 at a. sheriff’s auction, is
the president of the corporation
which has taken over ; the room,
and the reopening was a hurried
one merely to cash in on a law¬
yers’ convention . party of 500
which had been booked sometime
bade

Name was changed to the New
Arena Restaurant, and at the mo¬
ment : the spot is operating with¬
out a liquor license pending action
by the State Liquor Control Board.
Morey Amsterdam opened Friday
(25) but didn’t know whether he
would play only the weekend or
10 days, which was the original
booking.

Back wages amounting to around
$4,000 are owed musicians and
waiters, and unions representing
them are demanding that Fallon
clear up the Indebtedness. He
feels that this Is an obligation of
the old corporation and doesn’t
feel he should be penalized. Be¬
fore reopening, Fallon put up bond
money with Musicians Local 60,
AGVA . arid the waiters union cov¬
ering only first four days since he
wasn't sure whether he would con¬
tinue beyond early this week if the
liquor: license didn’t come through
and the back pay matters weren’t
straightened out.

In the meantime, added liens by
the Federal Government were filed
against the old New Nixon cor¬
poration but according to Harold
Gray and James Martier, the then
principal stockholders, there are
enough accounts receivable put to
clear up, when collected, not only
tax debts but also the wages owed
musicians and waiters.

Fallon hopes to get cleared
away as soon as possible , because
room lias a string of bowling
league banquets booked, through
May and part of June and he
doesn’t ' want to lose them to other
spots. . At the moment; however,
the status remains pretty muddled.
For the reopening, guests were
told they could bring their own
booze from a liquor store only a
few doors away and the corkage
and setups were added, to their
bills.

The executive committee of the
Philadelphia branch of the Ameri¬
can ^Guild of Variety Artists last
week passed a resolution asking
the Associated Actors and Artistes
of America, to fake over the af¬
fairs and the. administration of
AGVA until such time as the 4A’s
can dispose of. charges recently
sent them by Dick Jones, former
eastern regional director of the
union. The 4As were asked to
safeguard the interests of the
membership as well as the* assets
of .""the union, its welfare trust fund
and the sick and relief fund.

In addition to the takeover of
the union, the resolution asked
that the board set a specific date
for the hearing of the. charges; that
AGVA national administrative sec¬
retary Jackie Bright and AGVA
attorney Harold Berg (also coun¬
sel for the . 4As) be disqualified
from hearing these charges, that all
records of the union from 1950 on
be studied.

In addition, the resolution asked
a thorough study of the uniori’s
sick and relief fund administered
by Margie Coate. One of the strong
points of the resolution w'as a study
of all specific, loans and grants to
national board members past and
present, as well as to rank and file
members. In addition, the resolu¬
tion asked a study of the use of the
sick and relief fund during the
strike last year, of the. Ringling
Bros and Barnum & Bailey Cir¬
cus. Motion asked to determine
whether performers who , walked
out of the circus were paid out
of the s&r monies, and whether
(Continued on page 82);

By FORREST DUKE

I Las Vegas, April 29...

I .Although the saturation point ap-
| parently hasn’t been reached as
‘ far as the number, of hotels in
Vegas is concerned, it’s likely that
talent salaries have reached a
standard limit.

A ri£w hotel, the Desert Spa,
i has just opened, the Stardust is
! skedded for a summer unveiling,

| and efforts are_ being made to re-
\ open the . shuttejred New Frontier
’ and Royal Nevada. The Desert Spa,
j. with only 60 rooms, obviously will
rely on its casino as a main source
j of revenue. The ; operators ’are
! counting on the low r budget ($10,-

• 000 .per weekO show to be attrac-
| tive enough to pull in a sufficient

* number of players—losing players,
; that is—to keep the operation in
j the black. The Desert Spa was sup-

T C irUU « TiT'il • posed to open over three j T ears ago

Jo lilt wUr Ariu rlotc flUn when actor Pat O’Brien was as-

TT 0 • • . • i i sociated with the venture, but a

Ua Immigration Otncials f/i 65 oi setbacks including the

■ • ftrt State Gambling Control Boards

\ ancouver, April 29. . refusal to okay certain applicants

Because of a pair rif maraccas in on the license, delayed the teeoff
a singer’s car, while crossing from, imtil now.

here into Washington State at . As far as salaries go, it’s almost
j Blaine, U. St immigration officials j impossible even for the top stars
■ are making it tough for Vancouver 1 to get more than $25,000 a week,
artists to play one-nighters at • Several years ago, there were oc-
Paliris Supper Club,- Birch Bay,! casions when powerhouse attrac-

Border Crossings

: Vancouver, April 29.
Vancouver tourist, industry
is shaping up for summer
: centenary affairs, the Interna-
’ national Festival and Pacific
National Exhibition, with
March returns showing a 10 f o
rise over saine month last
■ year. : ■ -

Influx from stateside total¬
led 51,818 for March, against
47,084 logged by Blaine im¬
migration for March, 1957, as
visiting for twa days or more.
Around 3,000,000 tourists are.
expected this year.

Start to Perk

With rebel: activity on the down¬
beat, Havaria is starting to show
vestiges of its pre-revolutionary
prosperity.. The Havana Riviera
hotel, for example played to capac¬
ity on Saturday (26),. in its Copa
Room.

• The hotels had been doing very
badly during . the height, of the
rebel activity last month when a
general strike was called. Hdwever,
tourism is returning now' that the
shooting war has all but. disap¬
peared in Havana.

Another sign of confidence that
all. will be peaceful in Havana is
: seen by the fact that negotiations
' are On for “Holiday on Ice” to play
the new Sports City - starting May
24 for four weeks: .

The past weekend comprised the
biggest business spurt since the
guns started booming: Most of the
biz came from Miami Beach. At the
! same time, native Cubans started
making the rounds again, with
travel at night now considered
safe. '

The other hotels, including the
Nacional and Capri have also been
hitting an uptake while tourists
are no longer fearful of . making
the comparatively Iorig trip to the
Tropicana and Sans Souci on the
outskirts of the town.

Wash. Local thrush Eve Lynn was
held up at U. S. border recently
technicality that her maraccas
made her a musician, thus subject
to AFM Prior clearance from Bel¬
lingham local, according to Ernee

tions asked for and got more. Vic¬
tor Borge reportedly got $35,000
a week at the New Frontier, and
though the official figure never
was announced, Judy Garland is
said to have received even more

Horsman, boniface of the Palms ] when she made her Vegas debut at
said, "and . we have had trouble; the same hotel. Later at the Fla-
ever since.” Singer was even-; mingo, reliable sources say her sal-
tuaily allowed to proceed, but “on . ary was closer to the $25,000 mark,
parole/’ . Liberace’s reported $50,000 week-

= Operator compares current j (Continued on page 82)

American arid Canadian border for- ------

malities. “I don’t think it’s fair,” _ _;v . „

he says, ‘-that they (American art-; CTppf PIER A f • QET^
ists) can come up to Canada, but M“V A l/., OLIO

we can’t go down there,” and ex¬
plains, “It means wasting two or
three days getting clearance from

the union and from immigration____

officials in Seattle, and -costs ine ; f or the summer. A1 Rickard, book-
$1 for .the application plus $5 or ; | ng the house, has inked Bill Haley

$\rnlrap f c Fdoc AnH If nocfc F « ^ _x ‘

SUMMER N AME LINEUP

The Steel Pier, Atlantic City,
has the bulk of its headliners set

more broker’s fees. And it costs
that every time.” . • ^

Horsman wants some blanket

& The Comets and the Paulette
Sisters, to start for three days May
30 over the Memorial Day Week-

clearance of artists, or similar for-lend; Steve 1 Gibson & Redcaps, June
mality to American acts, who re- j 7 t arid Andy Williams, June 13, all
quire only a letter from Vancouver .for three days. Alan Copeland will
bdoker to pass Canadian immigra- ; go in June 16 for six days,
tion. Previously, acts from this city i Fullweek show starts June 22
have worked casuals stateside, j with Red Buttons topping and
without red tape. . j Eileen RodgPrs in support; July 6

Patrons at the Birch Bay bistro,! show isn’t yet. set but Mickey

weekends, derive largely from Van¬
couver area, he says, "and when
Deas Island tunnel is. completed,
my place will be within 20 minutos
drive of Surrey (70,000 pop.) and
New Westminster (some 50,000
pop.).” Palms frequently hires
American acts through Jerry Ross
agency, Seattle..

Mathis to Lose 4G Via

New D.C. Nitery

Washington, April 29.

Washington is getting a new'
nitery to be located on the site of
the former Coral Room. Harry.
Snyder is opening the Cafe de
Paree on May .16 with a show in¬
cluding Zsa Zsa Gabor* Joey
Adairis and Nejla Ates, plus a 16-
girl line. Spot seats 750.

Other dates booked for the spot
include Buddy Hackett and Peggy
King set -for May 26, and Sophie
Tucker signed-for June’ 27.

Book Miyoshi Umeki
Into Blue Angel, N.Y.

Academy Award winner Miyoshi'
Umeki will finally open at the Blue
Angel.. N.; Y.. tomorrow »Thurs.)
after last-minutes attempts to get
a postponement were turned dp\vn
: by the spot. Japanese filmster has
j been booked for the Dinah Shore;
te»e show June 1, and William
{Morris Agency, now handling her,
T asked - that engagement be; delayed
• since agreed, upon closing date.

; May 28 would be too close to allow
i for adequate rehearsals' .

{ A Compromise w r as agreed on to
: permit her to close May 24, and
, she’ll be paid for fe » T * w^-ks while
/ working three *aiid a . half weeks.

Rooney is being negotiated for.
Juanita Hall and the - Four Aces
are on tap July 13; Crescendos,
Tina Robin, Paul Anka and Danny
Crystal, July 20; Dorothy Collins,
Russell Arms and Manhattan Rock¬
ets are slated for July 27; Johnny
Haymer, Jimmy Rodgers. Aug. 3;

1 Andrews Sisters and Blackburn
I Twins & Jerry Collins,- 1 Aug. 10;
McGuire Sisters. Georgie Kaye
. and Roy Smeck. Aug. 17; Les Paul
I iiutwuv. w **wvv ’ —* :Apiary Ford and Ricky Lane, Aug. .

Hill Pin fAmitllhnMlf 24 and the Kirby stone Quartet
UIQ flu tOmffllUneDl ^Vi nds up the festivities on the

. Pittsburgh, April 29. Aug. 31 show\

Johnny Mathis is going to lose Some fill in talent is still to be
■ $.4,000 here week of June ^23 be- set.

cause Lenny Litman has decided . —— — • —-— : -

Ho play the singer himself at his 1 _ -■ l I •

; Copa instead of selling his con- VailCOllYef'S lllilul Alllll
.tract to the Twnn Coaches.

I Litman, Who. had Mathis a vearj Ur owe Nottiac Ia nlfAPlAC
‘ ago, holds an old comrnitment with i IVdlllCd IU lfUCUCd

j him for $2,500, signed long before ; Vancouver. April 29.

. singer got so hot, and Coaches, 1 ; “They’re wanting to play Van-
1 with a.greater capacity (almost 1.- couver because of the centennial,”

; 209>. offered him $5,000 in cash says Cave boniface Isy Walters.

1 for. the piece qf paper and was will- "Walters so far has parted for Billy
;.ing. in addition,-to go to $6,500 for Eckstine for June 30 for two
j Mathis, himself, or 4G more than weeks. Jimmy Rodgers for one

Week from July 21. arid Louis

! the deal called for.
j Copa boss at first tentatively Armstrong for a fortnight from
agreed to go along. Coaches im- July 28. Mills Bros, opened yester-
media^ely began billing Mathis on drv <Mon.».

its lineup bf corriirig attractions July to August da’es occur col¬
and then Litman hini.elf changed lateral with much bruited Interna-
: his m nd. and decided that at the tional Fes-ival and centenary at-
pr.ee he has; Math's for, he could-tractions. pl’>s n^vv Qay-Way at
. mri;' 5 ra .kan $5,000 by using Exhibirion Park. 'T.v officials ex-;.
• him in 1 his own^club: ’** : ’

VAUDEVILLE

PfiftlET?

Wednesday, April 30, 1958

Wednesday, April 30, 1958

f'SstiEfr

VAEDEYIIJ.E

New Format of Ringling Circus
Shaped Up As Heavy Profit-Maker

U teSs*“dp Nevada Edict to Force Divorcement
‘ Of Vegas-Havana Casino Hookups

The current Ringling Bros, and
Barnum & Bailey Cirqus season is
expected to tell whether the pat¬
tern of indoor operations is suc¬
cessful. Having one season in the
new format behind it, the circus in¬
dicates that the experiment is pay¬
ing off, and new advertising for¬
mats as well as economies of the
arena showings is expected to cre¬
ate higher profits for the outfit.

One indication, its.average $225,-
000 weekly gross at Madison
Square Garden, has lead to the be¬
lief in the importance of the low¬
ered price structure. Its newspa¬
per ads, this year, do not stress
attractions, but the half-price gim¬
mick for children on all shows, ex¬
cept Friday night, Saturdays and
Sundays. : There are indications
that this is selling more tickets
than any other item, and any other
method of boxofficing its ducats
would price it out of business.

In addition, the circus is using
only a token amount of paper, and
pouring more coin into newspa¬
pers, television and radio. This is
also deemed effective by the group.

The new method of operations is
also producing results since it has
provided a circus season that can
go as high as 49 weeks with less
than three weeks necessary for re¬
hearsals. Because of this, it’s no
longer necessary to maintatin ex¬
pensive winter quarters in Sara¬
sota. They’ve also gotten rid of
the bulk of the menagerie. As a
matter of fact, a group of Paw¬
tucket, R. I., citizens are sponsor¬
ing a Ringling show in Providence
in order to raise some coin toward
founding a zoO. There’s a possibil¬
ity that this group will also take
some animals off the big top’s
hands.

In addition the elimination of
the cookhouse, bulk of its railroad
cars, tent crews, seatmen, most of.
the roustabouts has also lowered
the operating expense. Further
economies were instituted this year
at the Garden by construction of
only two dressing rooms, a rubber
mat instead of a tanbark compris¬

ing carloads of dirt and sawdust,
improved methods of Setting up
the circus’ so that overtime for
stagehands is eliminated, points up
to a greater degree the likelihood
of increased profits this year.

Salisbury Beach Frolics
Readies Comeback Date
After Town Votes Wet

Salisbury Beach, Mass., April 29.

This beach strip, studded with
niteries, is readying for a come¬
back this summer after being
shuttered for a year when the
town went on a no-booze kick. The
big 1,200-seat Frolics, operated by
Denny Mulcahy, is going: back to
its big name policy format which
proved successful for tne past de¬
cade up to alcoholess last year.

The Frolics opens the last week
in June and Jacy Collier and
Henry Cogert have inked Eydie
Gorme and Steve Lawrence to ap¬
pear together. Tony Martin is set
for week of Aug. l(k Negotia¬
tions are underway with McGuire
Sisters, who hold record for the
spot, of 15,000 paid admissions.
Frankie Laine and Jimmy Durante.

Back in the running this season
with the other cafes and niteries
and intimers will be 400-seat Bow¬
ery with names and semi-name
policy. The town reversed its no
booze vote in a special election
early this year making it possible
for the night spots to open again.

. BOB COLLINS AS SINGLE

Bob Collins, whose partner Ken
Graham was killed in an auto acci¬
dent last week in Miami Beach, will
do a comedy single.

HeUl continue to be managed by
Bob Romm.

Dick Haymes has been signed for
a stand at the Caribe Hilton, San
Juan, Puerto Rico; starting May 3.

Coast Home Show Op
On Way to Settlement

The dispute between A1 Lear-
man, promoter of the recent Home
Show in Portland, and singer
Julius LaRosa seems to be on the
way to settlement. Irwin Mazzei,
Coast regional director of the
American Guild of Variety Artists,
has ruled that the $10,000 LaRosa
salary check on. which payment |
was stopped, be sent through: I
Meanwhile LaRosa agreed that he
would hold himself in readiness
should any arbitration on the mat¬
ter be set up.

LaRosa worked the Home Show
at Portland which Learman piro-J
I moted for 10 days ending. April .20. !
I During the run, Learman had pro-:
[ tested to La Rosa that he do some
; faster numbers instead of Concen-
itratirig on ballads. There was
: some disagreement on the matter
. inasmuch as LaRosa felt that Lear-
j man was . insisting on tune’s of the
j f ock ’n’ roll variety Which are not
i his forte. Business Was admitted-
| ly bad,' but LaRosa held that all
j home shows throughout the coun¬
try were off.

Date resulted in a lot of bitter¬
ness by Learman especially since
business was reportedly 35 % below
that of last year. Prior to stop¬
ping payment on the check, he was
trying to get George Burke, of the'
Coast office of General Artists
Corp., which handles LaRosa to
rebate some of the $10,000 salary.

LaRosa slated that just as Lear¬
man would not be obligated to give
him a bonus if business was* ex¬
cellent, therefore he couldn’t ex¬
pect a rebate because takes were
off. This was LaRosa’s first trip
in the Northwest area.

Alan Gale Show Gets

Fair 12G in Boston

Boston, April 29,

Alan Gale who played the Shu-
hert Theatre, Boston, on a week’s
engagement during which six
shows were played, hit a down¬
graded $12,000.

Support for layout came mainly
from Hub’s Yiddish community.

: Las Vegas spectators with Cuban
casino holdings have bgen given a
choice of getting out of either op¬
eration. : . The Nevada State Tax
Commission has notified operators
interested in both cities that they
must choose one or the other.

The Commission stated, “The
gambling element in Cuba, many
of them ineligible to hold, Nevada
licenses, has become an issue be¬
tween revolutionary parties -and
the Cuban government, lending to
the situation an international as¬
pect which (through incident could
have serious, repercussions here.”

Including among those interest¬
ed in gaming operations in both
cities are. Moe Dalitz, Morris

Ex-Home of N.Y. Giants
To be Site of Rodeo
Promoted by Tansor

The Polo Grounds, N. Y., for¬
mer home of the N. Y. Giants, will
be the site of a rodeo promoted by
A1 Tansor* He V currently seeking
a headliner from the video ranks
to top the show. Show is slated to
start June 27 and run to July 6.
Tansor says he will have $25,009
in prize money with entry fees
added.

The Polo. Grounds event will
give New York two rodeos this
year. The World Championship
Rodeo will be held this fall in
Madison Square Garden. Another
similar event had been planned
for Ebbets Field, Brooklyn, but
failure to get a headliner will
probably stymie this try. The pro¬
moters of that try wanted to get
Gene Autry, who turned this down.
Roy Rogers '.was also approached.
However, he’s committed to* the
Garden, and will" not work another
date in New York.

In addition to regular rodeo
events; Tansor plans to augment
the show with a line of cowgirls,
plus wildwest demonstrations.

Kleinman, Tom McGinty and Wil¬
bur Clark, of the Desert. Inn. who
a’so operate the casino at the Hotel
, National, leased to them by the
Intercontinental Hotels, and man-
aged by Sam Tucker; G’ifford
Jones, of the Thundcrbird. who has
an interest in the casino at the
Hav-ana-Hilto.fi: Hv Abrams and
' Ben Siegel, shareholders in the
Sands, who aLo have an interest
in the Havana Riviera and Jack
Davies, who books the Fremont
Hotel as well as the Havana
Riviera.

The Nevada ruling will ho doubt
force Cuban operators to. abandon
previous plans to pet top talent by
■ offering them points in a hotel. For
example, Frank Sinatra, who has
: several points of the Sands, could
/therefore not accept a similar of-
•: fer from a Cuban inn in exchange
| for the series of dates there, with-

• out giving up his Sands stock.

The Havana Hilton operation, in¬
cidentally. is the only one of the
casinos in the Hilton chains leascvl
to an outside syndicate. Hilton op¬
erates its own gamin** rooms in
other situations including Puerto
Rico.

The edict is expected to create
: . a crisis in the casino industry. The
operators at either Las Vegas or

• Nevada will be. forced to get up
enough coin to buv the shares of
withdrawing partners. At the same
time, should their stock go to out-,
siders, the forced nature of the
sale may lower tlm value of the
stocks, especially during a reces¬
sion.

Another ane iikeiv to crop up.
the effect on Cuban casinos should
the Las Vegasites withdraw. Prior
: to the advent of Nevada money, the
Havana wheels were reputedly
’fixed. Las Vegas lads gave the.
casinos there reputation of being
; run honestly, and thus encouraged
; play by tourists. Whether the with-

• drawal of the U. S. gaming fratern¬
ity will destroy that ren, remains
f to be seen, although the present

owners will aim for a continued
high-level operation.

VtrDKVIULE

Vegas Hotels Mushroom

, Continued from page 79 ;

lv when he opened the Riviera
three years ago is a price that in¬
cluded his entire package, and it
has decreased on subsequent en¬
gagements. One hotel booker said
he doubted if even Jack Benny
topped the $25,000 figure, because
he had to pay Gisele MacKenzie
out of his own salary when they
played the Flamingo.

Longterm Insurance
Producers such 'as Jack Entrat-
ter of the Sands and. Stan Irwin
of the Sahara don't have to worry
about a performer: demanding
more money on each return stint,
because they have longterm con¬
tracts with their stars. One of the
Strip's best known producers said
that he lias several stars in his
stable which he will drop after
current commitments simply be-,
cause they are not the big draws
they once were, and they refuse to
come back for. less money.

Sammy Lewis, who produces the
Riviera shows, says that because
his show room is the largest in
town he can afford to pay a few
thousand dollars more for an act
that he particularly wants, because
the minimum price for drinks
bought bv patrons will absorb, the
difference. Lewis thinks that the
time will soon come when the mini¬
mum cost per person; ndw a stand¬
ard $3 in all Strip hotels; will have
to go up. Several years ago the
hotels charged no cover or mini¬
mum. then all except the Desert
Inn and Sands put in a $2 mini¬
mum. Soon afterward, the two
holdout hotels joined the others
with the minimum, and last year,
.all the hotels:went up to $3. In re¬
cent weeks, the Tropicana has been
charging a $5 minimum on Friday
and Saturday nights, with $3 dur¬
ing the week, which could be an
indication, of what is to conte all
along the Strip.

May Hike Minimum
‘‘More people are coming to Las
Vegan,” says Lewis, “but. the gam-

guason s r wn-m«^ ■ bn
PROFESSIONAL
COMEDY MATERIAL
for all Theatrical!

"We Service the .Stars" .

Big Temporary Special on All
35 Gag Files for $15, Plus $1.00 Postage
Foreig n:. $ 1.50 ea., 35 for $40

• 3 Parody Books, Per Bk. , , 310 •

• 4 Blackout Books, Per Bk. .. $25 •

• Minstrel Budget. $25*

How to Master the Ceremonies

$3 per Copy.

No C.O.D's "Always Open"

BILLY GLASON

200 W. 54th St., N.Y.C., If Circle 7-1130
(WETEACH EMCEEING and COMEDY)
. «Let. a Real Professional Train YoUJ

bling income isn’t going up propor-
! tionately. Consequently, we’ve • got

• to do something—like increasing
[the minimum for drinks—to .help
' these shows pay for themselves."

Eddie Fox, producer at the Sil¬
ver Slipper, where the shows have
no cover or minimum, agrees with
Lewis thait the rising cost of shows
. must be passed on the showgoer in-

• stead of relying on casino profits
( to make up the show losses. FOx

predicts that the time will come
when an admission charge to the
showrooms* plus a minimum price
for drinks, will be adopted by the
hotels.

"Operating costs for a show go

• up approximately. 10 r e> each year,”
says Fox. “For a person who

: doesn’t gamble; Las Vegas is the
; cheapest place in the nation for a
; vacation. You can get a double
; room for only $4. Two people can
’ go see Frank Sinatra, have six

• drinks, and the tab comes to only
$6 plus tax and a tip to the waiter.
Non-gamblers are being lured here

j by the glamor of our city—and
i they’re the ones who should help
. pay for the big-budget shows. I’ve
; seen some people go into the Sa¬
hara lounge and listen to Louis
Prima & Keely Smith—a $10,000 a
; week act—and not buy anything,
i because you can stand up in the
f casino and still enjoy them. And
' even if you sit down in the Sahara
] or any other lounge, there’s no
i minimum charge.”
i The Gambling Take

I Figures just released show that
i revenue from gambling is increas-
i ing each year and apparently if

• the increasing number of non-gam-
j biers would decide to gamble when.

they got here; the. hotels could take,
the minimum charges off again and
not worrj’ about the show’ room
losses. Clark County (Las Vegas)
paid more than half the gambling
taxes based on gross revenue from
the state’s legalized gambling in-
the first quarter of this year. State
| Tax Commission figures show
j Clark County paid $814,615 in fees
I based on a total revenue of $18*-
583.372. Total figure for the state
was $1,314,525 from revenue of
. $30,657,680. Washoe County (Reno)
followed with payments of $350,000
on revenue of $8,152,565.

j , Glen Casino's Bookings

• The Glen Casino, Williamsville,
X. Y., near Buffalo, has. signed a
series of performers. Included are
Danny Costello and Will Gaines
starting May 26; Beverly King,

; June 9; and Tommy Leonetti* going
! in July 14.

Its’ a spring and summer opera-
I tion only.

PfARMEfY

Ind. Amphitheatre Sets
New Variety Season

The Me s ken Amphitheatre*
Evansville, Ind., will again run a
season of variety shows to be
booked by Jack Bertell & John
Greenhut, Spot will start June 28
with Tommy Ssmds topping the bill
for two days, and has a series of
shows which includes Florence
Henderson & Bill Hayes.; July 5,
“Roberta”, to come after ai showing
at Unov.er IT. of Indiana, July 19,
and Liberace is slated for Aug. 2,
with seasonal windup by Ted Lewis
on Aug. 3d

It’s the second year in which the
spot is going in for a season pre-.
! dominantly in the variety field.

Wednesday, April 30, 1958

A6VA

EAST COAST OR WEST COAST
THE FUNNIEST GUY AROUND

JACK WAKEFIELD

Now Available

Personal Management: HARRY ADLER
165 West 46th Street, New York 36
PL 7-2535

i

FRANKIE ORTEGA TRIO

Currently

MELODY ROOM

• Hollywood

1

The DEEP RIVER BOYS

Starring HARRY DOUGLASS

ftfc lata m e H oaol Twr
Currently-Coast»T*-Ceast
Nsw York CMco go
St. Laois . Hollywood W9M W

DifctUn: WILLIAM MORRIS AGENCY
Fwi. Mff„- B> KIRK BY

j Continued from page 79 —

pickets were paid from the same
source. Also a: list of all who were
fined for walking past the circus
picket line; complete breakdown
of expenditures from the s&r coin
to run the Boston circus in conjunc :
tion with the Teamster’s Union
which was set up as competition
to the Ringling show during the
strike period; list, of dues pay¬
ments made by AGVA members
from the fund, and a list of all
AGVA members and national
board. members and amounts re¬
funded by them to the fund.

The resolution also urged scru¬
tiny of the welfare trust fund by
a looksee into the list of all agents
who are members of Artists Rep¬
resentatives Assn, and Entertain¬
ment Managers Assn., who made
only a 40c contribution to the fund
: for club dates from 1952. to 1955;
list of all agents who made a $1
contribution for club dates during
the same . period; complete list of
Claims settled with Lloyds of Lon¬
don, and case history of each claim
settled; complete list of claims de¬
nied by the insurance firm and
reason’ therefore; list of expendi¬
tures and collections; and list of
agents and associations and
amounts contributed by them. ^ .

The resolution went further by.
asking the 4As for a peek into the
past records of the AGVA insur¬
ance activities going back to the
v Matthew M. Adler Agency,' which
handled the insurance before
Lloyds took over and contracts ne¬
gotiated by the union with various
firms and shows.

. in the event, charges are upheld,
the resolution asked for immediate
j dismissal of the AGVA upper eche-
. Ion; new’ elections, changes in the
constitution to permit local voting
and locals as well as placement of
all fhnds under one general fund
in which the AGVA. membership
. will have a voice.. In addition, the
Philly resolution asked that charges
against Jones be dismissed and his
i life membership returned to him
j as WeR as. his former status, which
> while not stated in the resolution
[ would mean return of the post of
; eastern regional director to him.

; Also wanted, was the right by the
4As to spot check all AGVA. ac-
! counts at any time, and a revue of
all existing contracts.

The 4As have“taken over AGVA
i in previous times in the union's
• stormy history. It was at the in-
. stigation of the 4As that the old
.• American Federation of Actors was
: broken up, and AGVA formed in
1939! Some years later, the 4As
stepped in when the then executive
secretary Matt Shelvey ran a one-,
man union. In the current case the
4As would have to determine
whether democratic processes are
being bypassed by the existence of
a; political machine within AGVA.

Saranac Lake j

By Happy Benway I

. . Saranac Lake, April 29.

Lucy Jeanette Thurman, cashier
of C.C, Theatres, Corpus Christ!,
Tex., who recently registered for
the general, o.o. and rest period,
rates a special mention for prog¬
ress. Ditto William Brogan, pro¬
jectionist of Palace Theatre, Jersey
City. ; Both are third floor non-TB
patients.

Joe (IATSE) Dietrich Sr. of
Local 4, Brooklyn, left for an in¬
definite stay at home as he did not
require hospitalization following
his observation period.

Ray McCarthy, native of Norfolk
who beat the Tap here in 1955, is
back, connected with the Will Rog¬
ers personnel as an orderly.

Lindsay MacHarrie did it in less
than a year, rating an all-clear to ;
resume work. He left to join the
staff of WENT, GloVersville. N. YJ
■ as commentator and announcer.

{., yrhpLaroffl., •,

GAC-TV’s Y.P. Stripes

For Sobel, Michaels

GAC-TV, a subsidiary of Gen¬
eral Artists Corp. has given Jack
Sobel and Jay Michaels vice-presi¬
dent chevrons. Sobel has been
named veepee in charge of sales.
He was formerly general sales
manager of that subsidiary, while
Michaels has h^n made veepee in
charge of creative planning. .

Milton. Krasny is the president
of GAC-TV.

Delfont s 7 Bills
At Brit. Resorts

Bernard Delfont is preppirig
seven summer show's , in British re¬
ports in addition to a new' Palla-
'dium revue which he is presenting
with Val Parnell. The Palladium
show and two of the others are all
skedded to bow on May 23.

Harry Secombe is the star of the
Palladium revue and the cast, in¬
cludes Terry-Thoinas, Eric Sykes,

! operatic singer Adele Leigh and
Johnny Puleo & Harmonica Gang.
Production is being staged by Rob¬
ert Nesbitt. The two other day-
and-date Delfont productions, both
named “Show Time,” will be at
North Pier Pavilion, Blackpool,
and . Wellington Pier . Pavilion,
Great Yarmouth. The former stars
David Nixon, Edmund Hockridge
and Joan Regan and the other.
Ruby Murray and Tommy Cooper.

On June 17 in Scarborough Deb-
font launches “Light Up the Town”
with Benny Hill starred; on the
25th another “Show Time” opens
in Weymouth with Charlie Drake
and Kju-en Greer at the. top of the
bill. Five days later at Southsea
he presents “The Big Show” star¬
ring Tommy Trinder and Anne
Shelton and on July 7 opens a sec¬
ond “Light Up the Town” produc¬
tion at Morecambe with Alma Co-
gan heading. His final summer
production will be “The Frankie
Vaughan Show” at Brighton, mod-:
elled on the recent succesesful
vaude season at the Palace Theatre,
London.

Vancouver Trade Fair

I Vancouver, April-29.

Basket balloon used in UA’s
“Around The World In 80 Days”
arrives here April 30 for four trips
around Vancouver, during the Brit¬
ish Columbia International Trade
Fair, says manager Bruce Barnett.
Fair, a centennial fest and city's
first, will run May 1-10 at Exhibi¬
tion Gardens, to be repeated “every
three or. four years,” topper said.

Attractions already set include
Japanese fireworks displays, “Ja¬
pan’s gift to B.C. Centennial,”
staged by factory’s head man Rikio
Marutamaya. who visits with his
son for the fair, and each half hour
display “the largest ever staged in
Canada,” according to Barnett,
who added the Nisei fireworks top¬
pers were “the eleventh dynasty
ol a family in the. business since
the 17th century.”

There will be no midway attrac¬
tions, sideshows or concessions this
time around, said Barnett.

Harry and Renee Lorayne, mem¬
ory act, at Knife and Fork Club,
Tulsa.

Catskill Vaude

It looks like the traditional Cats¬
kill borscht circuit will be extends
ed to the staid Westchester, Long
Island and Northern New Jersey
areas. Charlie Rapp, the mountain
booker, is taking spots in these
areas and will be lining up talent
for country and beach* clubs durr
ing the summer season.

Rapp plans to use these spots to
fill in time for the acts he hires
on a full week. Thus an act may
play the early: part of the week just
outside New York, ail'd will go in
for the mountain inns during the
busier days starting Thursday
nights.

Rapp is extending his circuit to
include a wider stretch of territory.
Modus operandi, which he .institut¬
ed last year, is to give recognized
comics their full riitery salary dur¬
ing the summer in return for one
or two dates nightly in various ho¬
tels and clubs. Thus, he may pro¬
vide. a full show at reduced prices
on a Monday to a spot near New
York, and by the time the show
works itself up to the mountain
inns, he'll collect the heavier
money for their services.

Book Acts for Fair

At San Juan Track

San Juan, April 29.

Eight acts have been booked by
Cook & Rose of Lancaster, Pa., for
the Industrial Agricultural Fair
here June 13-22 at the Quintana
Racetrack. These include Flying
Siegrests, Aerial Winters, Karlen
Nyce,. Lou Myers, Don Rogers $t
Dolores, 4 Honey Girls, Skating
Regals and Mike Monroe. Fair
director is the local Dr. Carlos
Gatzambide Arrilaga.

. Operation is by ; Grand Fair
Corp. of which Ralph Patrick Flan-
nigan of Norfolk, Va., is president.
He said it is not yet decided
whether gambling will be permit¬
ted.

CASINO

FEDALA, MOROCCO
North Africa.

‘THE COMEDIAN '

THE LATEST— TH1 GREATEST —?

THE MOST-UP-TO-OATIST
Now In Wt find Issue, containing 1
stories, one-llnors, •oomottoi, song,
tltlos, htcklorir oudlonco «tu*, mono¬
log*, poiwdlot, douMo gogt, Mti,
Idoos, Intros, Improsslons and Im¬
personations, political. Interruptions.
Thoughts of tha Day, Humorous
Vlows of the Nows, etc. S24 yearly.
J Yrs. SM—Single Issues 93
Porelgnt 991 Yr.—S Yro. 9H
Slhglo Issuoa 94—No C.O.D/s

BILLY GLASON

1H W. 54 St„ Now York 19

KITZA KAZACOS

CoacMhif a SaccguM Ryo Waak

VIENNESE LANTERN. Ngw York

"Charming Dark Volvat Vplca . . . wltfi mo It wag
leva at Rrst haarlng." LONDON DAILY IXPRE99.
"Beautiful Ambassador of Song frgm Grooca."

DANTON WALKER, N.Y. Daily N«W9.
"A^talantad pro from Sr oaco . Sho bag a Marians
piotrtcR typo voice and la a worthy oddHton to ttio
long Ibtg of Imports who got ttwir American atari*
■t thg Lantern." LEI MOETIMIM, N.Y. Mirror,

CAB CALLOWAY

F„tur*d in PMAMOUNTS

“ST. LOUIS BLUEST

Now KO KO C1UB, PImmIk, ArboM
Ma. MU MITTUi, Itl* liMOrar. Mm Twk

Wednesday, April 30, 1958

Ambassador, L A.

Los Angeles, April 25.
Nflt (King) Cole, Allen & De-
Wood, Russ Morgan Orch (16);
cover $2-$2.50.

Smooth as cream and slick as
silk, Nat (King) Cole opened at the
Cocoanut Grove last Thursday
night (24) to a near-capacity audi¬
ence remarkably strong in the pay¬
ing-guest class, the no-name cus¬
tomers who don’t make the news¬
paper columns but show up nicely
in the credit column of any nitery’s
auditing. They paid him careful
and apprbying attention, throughout
and applauded heavily at the end.

: Cole’s act is carefully programmed
and balanced, and he finishes at
his highest peak. The 45-minute
turn is the same he recently did in
Vegas and he is again preceded by
the same comic pair, Marty, Allen
and Mitch De Wood, ’•

Cole sings 14 songs, almost all
of them identified with him. He '
doesn’t tamper with the tempo, his
diction and phrasing are honed to
a fine edge, and he gets some nice
hunior into a couple, ’’The Party’s
Over” and “What’s Her Name/! In
fact, the 45-minute act could stand
a little more, humor, or a little
humanizing.’ Cole is such an im¬
maculate performer, he stands a
little aloof from his patrons. Per¬
haps a little careftilly written pat¬
ter could be inserted between some
numbers to get the spectators more
involved in the proceedings. : No
fault can be .found, however, with
his sihging. Ranging from ballads
to bounce, he did 14 numbers, in¬
cluding "ThouSwell,” "Another
You,” "But Not. for Me,” "Night
Lights,” "Lullaby of Broadway,”
"Ballerina,” and “St; Louis Blues/’
He does "Star Dust,” including the
poetic 1 and seldom-heard verse, and
finishes with a lusty "Joe Turner’s
Blues.” The singing is spelled by a
piano solo of "I Wanna Be Happy,”

Allen & DeWood are rowdy per¬
formers who range from jokes to.
pantomime, include some offhand
swipes at impersonation, and assay
very high on laughs! The situations
are topical (the Dodgers in L.A.,
Duke Snider’s arm injury, etc.),
and the humor fast and furious,
during their 20 .minutes.

Russ Morgan and his crew are
: back, augmented : by three for
Cole’s act—-Lee Young on drums,
Charlie Harris on bass and Jchn
Collins on guitar. The Morgan
band manages. to make., dancable
music out of some tricky arrange¬
ments that provide pleasure for
those on the floor and those who
toe-tap under the table.

Cole plays through May 27.

Powe.

special material, most of it amus¬
ing, and the French staples, that
frequently bring a pleasant glow to
audiences/ Her tunes are well de¬
livered. She has a feeling for the
comedy content in some numbers
especially a dissertation on getting
a guy On a rebound. There isn’t
tOo much voice in her offerings, but
she does infuse her tunes with per¬
sonality that gets her over well.

The intro is by Howard Beder
who warms up the house with a.
pair of well delivered tunes/ and
the musical backing is by Ish Ugar-
ti Trio with. Beth Kirsten at the
vocals. Catun Orch supplies the
Latin incentive. Jose.

Largo, Hollywood

Hollywood, April 25.

Mickey. Rdoney, Joey. Forman,
Meg Brown, Berio Caller Orch (6) ;
$2-$2.50 cover.

Micke& Rooney has brought his
Las Vegas show to Sunset Strip,
adding a comment or two about his
being short—-"this week, some
$43,000, give or take”—-and because
he and partner .Joey Forman give
out, the Largo can look to take in.

Bantering back aiid forth in one
zany routine after another, the: pair
is good for a chuckle, a shicker
here and-there and more hearty
yocks than you can shake a martini
at. Success of their show stems in
no small part from a well-written
/act-.: based on satire of familiar
things—^"Candid Camera,” VPete
Smith Specialty,” "Bridge . on the
River Kwai” and Walter WirichelT.
All are effective because Rooney
and Forman play in time, because
each is an outstanding mimic, and
a good standup comic.

While Rooney offers an explor
sive, effervescent delivery, Forman
comes up With the change of pace,
evidencing the kind of talent that’s
sure to take: him: a long .way on
the riitery circuit. It’s all well-
calculated to create mirth aimed
not particularly at the sophisticate
but at the. belly-laugher.

Pretty. Meg Brown, warms up the
50-minute show With a ; rhythmic
stint of song and dance; each
nicely done. And Herb Geller and
his orch (6) play for comics and
dancers with equal facility. .

Ron.

El Rancho, Las >’egas

Las Vegas, April 22. ;

. Joe E. Lewis, Rita Moreno, Barry
Ashton Dancers (10), Dick Rice
Orch f 11},* produced by'Tovi Doug¬
las; $3 minimum.

Chase Club, St. Louis

St. Louis. April 24.
Four Lads, the Maxwells (2 ),
Paul Neighbors Orch (11); $1.50-
$2 cover. \

The Four Lads, who came in to
pinchhit for the second week Of
the. still-ailing . Eydie Gorme’s
scheduled engagement, will stay
Over an extra week to pinchhit for
the first week of a scheduled en¬
gagement by Tony Bennett, who
has other commitments.; And
they’re filling the breach in high
style With a fast-paced potpourri
of hit parade ditties, standards and
special material.

Raising the curtain with a
frenetic "Runniri’ Wild,” the Lads
segue into* a friendly stroll around
ringside with "Getting to Know
You” and fill the next 30 minutes
or so with an engaging gsab-bag
of harmony including a romping
"Down by the Riverside” and a
dramatic singing tribute to Frank
Loesser. Lads just stand there and
warble, they put on a show.

The Maxwells click with their
slow-mOtion routines, and the Paul
Neighbors orch, ini four six weeks,
blends danceable 1 tempos with a
good, big sound.

Due in May 8: Tony Bennett; With
Tina and Coco coming in May 1 to
Teplacc the Maxwells during the
Four Lads’ second week. Godd.

Le Cupidon* N. Y.

Monique Van Vooren, Howard
Beder, Beth Kitsten, Ish Vgarti &
Catun Orchs; $3.50 minimum. . r . .

Le Cupidon has taken on a new
facade since Robert Crescas, who
maitre d’d at the now defunct Ver¬
sailles has stepped into this situa¬
tion. It has becortie a prime gour¬
met stop on the nitery circuit, and
with an entertainment policy sim¬
ilar to that of the Versailles, i.e.
one featured performer, the par
: trons of the closed spot can feel at
home in the new surroundings:

The new entertainer here is
Monique Van Vooren, Belgian
singer, who seems to improve with
every local cafe date. It’s her third
in these environs, the first having
been originally at the St. Regis and
.now is on a repeat at this spot.
•Miss Van Voofen has gotten herself
: an. entirely new act. It’s a pleasant

. . Joe E. Lewis,. stellar stallion of
Beldori Katleman’s ranch ; stable,,
returns to the; corral with a feed-
bag of new gags and song parodies
that enhance his reputation of be¬
ing a Comedian’s comedian. Even
non-members of the. Lewis cult
give sustained • yocks to the act,
[New. material includes jokes about
| Cuba, cinematics t“I have to speak.'
slowly—I ; lost my bridge, on the
River Kwai”), and parodies on
"Catch a Falling Star,” “Trees/-
"All the Way” and "Yankee Doodle
Dandy.” As usual, 88er Austin
Mack does his share 15 keep the
festivities in the Winner’s circle.

Rita Moreno, making her Vegas
debtih tosses sensuous body con¬
tortions, into her act in an apparent
effort to off-balance what she. lacks
in the vocal department. Miss
Moreno is a fiery-type, pretty girl,
and further training of the pipes
should develop her into a good
nitery attraction. Jay Salerno, at
the bongos gives Strong assistance;

A highlight of the show is a pro¬
duction number which spoofs the
chemise, trapeze, and balloon
dresses. Choreographer Barry Ash¬
ton and his girls HO) romp through
the clever bit, which Utilizes a new
runway into the -audience; Dick
Rice orch expertly backs the pack¬
age. Duke.

• • :3r < . • •

Hotel Radisson* Mpls.

Minneapolis/ April 26.
Sondra & Jon Steele, Dion Mc-
Grane Orch (8)$2.50-$3.50 mini¬
mum.

Last-minute substitutes in . this
tony Flame Room for the Rowan &
Martin comedy tearti which Was ex¬
cused temporarily to handle some
eleventh-hour television bookings,
husband and Wife Sondra & Jon
Steele are undoubtedly "strangers”
to most of local cafe, society, inas¬
much as this is their first local ap¬
pearance in eight years and they’ve
not been sufficiently prominent
recently, perhaps, for their names
to percolate, hereabouts.

. Almost completely filled tables
at the . opening dinner show re¬
ceived their pianistics and Warbling
well. Jan Steele’s keyboard pyro¬
technics, easy on the ears, proved
the act’s highlights;- air-original ar¬
rangement of and well - perf ormed
"Deep 1 Purple” impressing as espe-
r efidhr-Vutstamfin&

MGHT CIXB REVIEWS

83

Old Romanian, Ni Y.

Jean Carroll, Larry Marvin, Lau-
reiie & Clynias, Line . (10), Mac
Pollack Orch; $5 minimum. .

.Jack Silverman has been infusr
irig a lot of prime talent into his
Broadway operation. Latest to
headline there is Jean Carroll,
probably the top femme comic in
the. business; Silverman, has sur¬
rounded Miss Carroll with a new
line of production and the. show
constitutes a good bid for Broad¬
way patronage.

. Miss Carroll discourses on a
wide variety of subjects, mainly on
the domestic side. Her lines are
witty "and they’re punched out with
the vigor Of a masculine standup
comic. She’s on for about 40 min¬
utes,, mainly with material new for
her. There is a reprise cf her
famed fur-buying bit Which is still
as potent as ever for the mink-cape
set and others; She’s excellent in
this room. .

The show itself runs quite a bit
overtime, but it is time that: Could,
be cut from the surrounding: acts
and a small slice from the produc¬
tion. The. openers are Laurette. &
Clymas, a vet comedy, dance pair,
Who oh preem night were, trying
opt virtually everything they have.
On subsequent shows, they’ll prob¬
ably cut down so that their act can j
be contained in a 12-minute period/
A selection of their punchier num¬
bers would give them a turn with a
bigger proportion of high spots:
They do well enough for an encore
in this, spot, nonetheless.

Larry Marvin has been around,
for a spell also. He has a.Jolson-
esque voice arid songs that go way
back- He’s still too youngish a guy.
to be concentrating on the past.
He too stays on way beyond the
point. that’s good for him With a
line of oldies. He has some good
patter and there are times when
he seems to be riding well’ A
shorter work-term would make his
turn more compact.

The hne,. routined, by Boots Mc¬
Kenna, has some imaginative se-'
quences. The space sequence and t
the calypso job are workmanly,:j
While the. sexy St. Louis number,
while weil-done. seeins like a re¬
make of several; other routines.
Bob Brooks does the production
singing capably, and the Mac Pol¬
lack Orch backstops competently..

■ Jose. '.

Latin Quarter, N. Y.

E. M. Loew & Eddie Risman

performance caught; namely, Tonia
& Pepe and Mario Escudero.

Former mixed terps team made ■ ■ ^ , TT

with a colorful .Flamenco withj Presentation of^Internatimial Hol>
gusto and skill. Pair are in for two ! Love with .bailie Blair,

numbers,, both scoring heavily. '! Bernard Bros. (2), Bob De loye
Tonia, femme mernber, is on earlier j Trio, Francis Brunn i2 ), Queti
with a sharp, typically Mexican j Clave jo (2), Martha Errolle, Gena
solo . dance. This Tonia & Pepe ; Genardi, John Juliana, Tony Mack,
team has enough eclat arid poise Line, Produced by Donn Arden;
to go places on the nitery belt. costumes, Freddie Wittop; Jo Lorn -
Escudero, Who; is in New Acts bardi & Harlowe Orchs; $6 mini-
files when, he was just starting out mum.

•as a pro guitarist in 1956, proves .; __

a protectionist on the guitar. He j

has improved his routine and his ! The Latin Quarter in New York
choice of tunes since the last time has. really gone into its own With
out. This handsome lad held the • the present show. E. M. Loew, now
attention of his audience despite } a solo sans his former partner Lou
being handicapped by a faulty j Walters, who is opening across the
mike. - ; street next month, has refurbished

Azniara Neclaiz, billed as a the stage, gotten a new show and
Turkish singer just in from the a new producer and indications
Istanbul Hiltoi*, suffered from her point to continuation of the high
selection of material. This, comelyesteem this club is held by tourists
miss, who shows promise right [ and natives alike,
now. . indicates that she is un-i The Latin Quarter’s formal
familiar with the hazards of a small preem> was better than a usual

ro 2??l : 4 opening, but stili had a few kinks

e , s ’ j %V ^° a to be Ironed out. The layout had

standard act in . vaudeville + for a ; the benefit of a feWs nights shake .

number of years, have not been - ^own, which app a rently corrected
aroimd the New York scene recenl- i nci p iGn t defects. The open-

\y- They have added several no\ el- i in g. night had the amplification
ty twists in .addition to them : ^ ystem caterwauling at given in-
famihar Spanish; stepping and ; terya] and sti n had some 30 min-
rhumba gyrations. Miss Reyes, per utes tQ ’ be eliminated,
usual, still uses the glass on the ! T i,n

forehead balaricing bit to nice j Tlie f ei Jf ra l ma ua8 e .r Eddie
returns Risman has been achieving the

Ralph Font plays the show arid I mira ^ le A of Broadway as a nightly
does an excellent job. Panchito ! event. As the workman wind up
Rizer alternates for the dancing. about four p.m., Risman directs the
Wear i removal of . the scaffolding inside
. * - the spot arid the subsequent clean-

•- _ _ ' _ _ ; up of the debris and the club is

Fontainebleau, B en ready for action. It’s quite an un-
Miami Beach, April 25. ; dertaking to refurbish the spot and

Fernanda- Montel, Haller & Hay- ; keep running at the same time.
den, George Tapps Dancers, Muir- j The resultant alterations indi-
ray Rchlamm, Sacasas Orch; $3.50-; cates that the Latin Quarter Will
$5 minimum. j achieve a more intimate effect with

j.virtually no difference in its capac-

The LaRonde of this pliishery ; Jty- The stage is shorter, but wider,
has become a twice-yearly stop for < The decor has been altered so that
Fernanda Montel. The act and de-! the. atmosphere is lightened. The
livery hasn’t varied much in any ruffled satin ceiling has beenxe-
of her showings; she’s always the moved and a flat top installed. The
Parisienne-with-the flair: in dress, lighting system has been enlarged
brassy-tinged approach and extro- • so that the good part of the ll-
verted personality. I lumination comes from the ceiling.

The mixture as. before contains [ There’s an Austrian cui'tain and
upbeat French chansons, toss-in. of ’ there’s a Water curtain which _ ori
an American lyric or two and chat- ; the opening night splashed a fe\v
ter between in broad accent that 1 ringsiders since a splashboard
remains as Gallic as her first trip ! hadn’t yet been installed. A cou-.
to these parts a couple of years. Pie of birdcages with femmes m-
ago, despite constant travels : side ride the ceiling. The altera-
. , around the stateside cafes. Her ; tions make the LQ a more impres-
Chi rill, Palm Springs i froth covers expertly, attempts at sive showcase.

® / more fluid, stint via struts-around- < Donn Arden hasn’t produced in

stage and: dance-step inserts that New York area since his displays
don’t jell too well, in the tight fit-’ a t the now defunct Riviera at Ft.
ting gown, as in her exuberant, if- Lee, N. J. He’s naade an excellent
not altogether smooth variation of start with this display. His pro-
a Charleston. theme in her closer, duction is imaginative and spright-
Offs to okay reception. Jy. He’s given the club a pattern

Haller & Hayden close and are of operations which looks like a

Palm. Springs, April 25.
Will Mastin Trio. Starring Sam¬
my Davis Jr., The Farrar Trio, Bill
Alexander Ordh (15); cover, $2.50.

For a while it looked a§. if “Mr.
Wonderful,” as Sammy Davis Jr.,

build an encore into a two-hour
show* hut his eye. injury must have
taught him' the«law of diminishing
return. Ariyway, he begged, off
after a superb hour, of one-man,
vaude and left after a week to
good biz.

It was first time the Will Mastin
Trio had played Chi Chi’s in seven
years, and the diff to these riitery
habituees who have been, around

a “Salute to Texas” week and his
routine of a fast draw with a Colt
45 proved : to be a terrific hit all
week. "But who ever; heard of a
colored cowboy?” ,he asked. It got
laughs but; for the benefit of the
ignoranti the top scout with Buffalo
Bill on the plains was Wild Bill
Neale, a Negro.

Sammy’s Uncle Will Mastin has
slowed down to a few -soft shoe
routines after which Sainmy Jr,
takes oyer and taps a medley of
smooth steps, finishing with a
Spanish fandango.

Nobody begins the beguine bet¬
ter than young Davis does or fin¬
ishes better either. His polished
imitations still take up a good half
of the hour-r-Sinatra, Lane, Ben¬
nett, Eckstine, Lanza,

bills himself, woiild become "Mr. [ as fresh and laugh-provoking a. duo logical base for the shows. There
Inexhaustible” like A1 Jolson arid } as has played this room. Their ma-. are some highly iriiaginative. mo-
teriai is. breezy, arid for the most . ments, the show is rapidly gaited
part/ original. End result is a con-: an d excellently costumed. In this
stant yock session topped by howl- / display is a girl who takes a shower
sparking lariipoon on /an Olympics ; on stage. She shows more anatomy
walking race. Smooth encore wind than has been displayed around

an aud-participation song sesh into : bere since the LaGuardia era.
dance, sets them in the wham pay-. Much of the production, was in the
off groove. . * . . LQ show in Miami Beach.

George Tapps arid h.is mixed ; The headlines are shared by the
foursomg get; things ^going^ m a Bernar d Bros, (2) and Sallie Blair.

^_ ' i , manner >lhat make it tough to fol- ; The Bernards have worked this

that long was proof that other : low. Tapps’ ideas m modern jazz sh previously with good effect

triipgs besides acorns can grow.} ! interps are provocative and earn and repeat with equal calibre. The

He opened to a packed house in , table pounding. His musicomedy-. duo> work mainly in comedy femme .

hit rundown caps series of climax- cos t ume s and do some sprightly
huild patternings, setting the cal }“ ; miming to recordings. They score
back mood throughout. M ri rr ? y i'^solidly

Sions. y- | well garbed, arid highlytBchooled in

, ^ .. .j a sexj r delivery. Act, by this Negro

Riviera^ Las Vegas [singer as presently, constituted, is
Las Vegas, April 23. / overdone in both arrangements,

Sam Levenson, Patti Moore &; and presentation! She has enough
Ben Lessy, Goby Yee; The Clas -; substantial basics to get over with-
sics A4), Dorothy Dorben Dancers }out the extra dressing, She’s going
(12>. SinatwQi'ch (13); proffer sounds as wen. an unnecessary
j ! j w ro-mc mini- • item, since she can attain effect

duced by Sammy Lewis. $3 mim :; m ^ ut gimm icks. She’s neverthe-

mum. j less a potent scorer in this room,

gam Levenson, in his first Strip _ Gn the dance side, tlie Bob De
Stewart, UnOearance in several years kept a . Voye Trio, 'two lads hurl a girl
Cagney, Grant and ' McLaglen, | capacity Clover Room crowd of : around artistically. This team con-
Crosby and Fitzgerald and ulti-; fi r st-nighters in high spiritSi the centrates on terpery and the aero
mately Jolson and Lewis, in their f j augb s. being plentiful. He’s still stuff looks incidental, which makes
versions of "Rockabye My Baby.” } no joke-teller ("I just tell storigs*’) ?t a prime, turn of this. type. Also
He tries imitating Jolson without i an d /his success in the comedy de- choreograpliic line Queti

a mike but nsed it for his Jerry r par tment obviously lies in the fact: Clayejo does some ^<“6 Jj;
Lewis iriiitation, which is about his [ that the nostalgic parents vs. chil-; mencp atop a drum with a guitar
best.. Show is as cleari as the Prez’s {dren tales invariably strike close ‘ accompaniment. She s an energtic
putting green. Scul.. * to home/ The stories of his family terper and gets oil \\ ell.

—- i are warmly human, and some of Novelty is by Francis Brunn. one

Thaloflri Mflilriil X” V ^ them, including orie about an uncle of the better jugglers around, who
* ■ Who goes' to. the country each Sun- forms some picturesque patterns.

. Raul & Eva Reyes, Marto Escu- j dav i re classics. He works skillfully and rapidly

dero, Tonia Pepe, Azmara Nee- j; p a tti Moore arid Ben Lessy share manipulating a wide variety of
laiz, Ralph Font Orch; Panchito i the bill in the^ accent-on-yocks re-^^ items for top returns. /

Rizer'Orch; $2-$3 minimum., .•/. !.vue, and again click With their ; in the production .ine. Martha
' .. : ; I rapidly/moving mixture‘ of gags. Errolle and Gena Genardi and

_ DODular nieht soot, which' J j.

draws 1

Spanish-Sjjccuvjiig gcuujf \>i. iicn | v_ _.. „

York . City, has another winning (warm mitting here,

entertainment package i~ ,l1 "'-- -

show topped by Raul &

Oddly enough, however, . ._

some of . the V lesser-known acts 1 trimrii.ed by several minute'?,
which sCofed most /heavily. at

Lombardi does an exesli' nt job in

with that handicap. Tne Buddy.

--—. - - «

84

PSOUETf

Wednesday, April 30, 1958.■:

3lu»ic Hall, X. Y.

“ Espana ,” produced by Leon
Leonidoff; with Caracolillo &
Maris Rocs; Rockettes, dances by
Emelia Sherman; vocalists Fran¬
cesca Roberto, George Sawtelle;
entire company (including Rock-
. ettes, Ballet Corps, male dancers i;
choreography by Florence Rogge;
Marjorie S'nde, ballet director;
Symphony Orch, directed by Ray¬
mond Paige. “Marjorie Morning-
star" (WB>, reviewed in Va¬
riety March 1Z, '58.

The Rockefeller's Gotham show-
place is pulling a switch this week
in departing from (he,usual format
of integrating’ vaude acts into.the
regular type of elaborate ; house
production. This outing is Espano
all the way and, except perhaps
for . part sans of the theory tha
one good vaude turn deserves an¬
other, the change is welcome.

Produced by Leon Leonidoff,
with effective atmospheric settings,
with the entire company garbed
like so many kids from Madrid,
and with the music and choreogra^
phy content striking it rich in
popular appeal ingred ents, the
layout’s a click.

Raymond Paige, directing the
Music Ilall Symph, sets the tone at
the start with a fiery rendition of
‘ Fiesta of the Toreadors/' Ro¬
lando Valdes-Rlain adds to the
color as featured guitarist:

Rockettes are up to their usual
precision kiekups in s an “Ole
Okay!” number that’s with the
overall theme. Gals go Spanish
and score the big mitting to which
they’re accustomed.

“Say Si Si” naturally couldn't be
overlooked for the mass audience
—-It, like “.Bolero" is a natural—
and gets a well-paced workout by
the Hall’s Glee Club and featured
vocalists Francesca Roberto and
George Sawtelle.

Couple of flamenco specialists.
Caracolillo and Maria ’Rosa, are
new to this country but shouldn’t
have trouble finding other dates,
including teley'sion. With the en¬
tire Hall company to back them up
in the “Bolero" windup, they give
dramatic effect to the castingt
terping; their counterpointing^Has
classic style.

The aforementioned finale, with
everyone in the act, provides fit¬
ting razzle-dazzle to a well-organ¬
ized. ' well-executed p a c k a g e ..
Paige’s backing is topnotch.

Gene.

[ this layout. Group, featuring Jim-
imy Sacca, have lotsa attack, and
; score with “Sugartime," “Mary
Ann" and, in straw hats,“If You
Knew. Susie.” Exit to good palm¬
ing. and could have held stage With
even longer act.

Rest of layout is both, varied and
fairly strong in content, a change
from previous layouts. at this vaud-
i ery in recent weeks. Authors &

‘ Swinson, Canadian comedy duo.

1 register well with crosstalk and
mime, including travestied of Lanza
■and Presley. Gold & Cordell are
\ pleasant. openers with standard
[terping. adding a costumed bH
: “Cockey Row" for variety. Jean &
i Jackie Dawson, billed as crazy
rhythm-kids, are lively: Instrumeii-
j tal-vocalists:

• Alan Clive offers, a particularly
i strong comedy bit, scoring with
(greater impact than.on his recont
.'appearances here, and including
i his w.k. travesty of garigling Jarries I
Stewart. Ray Alan, with some mod-
; e-n ventriloquism, and Three Bir-
! antons, in foot juggling, are re¬
viewed in New Acts. Harry Had¬
dock (from Liverpool Empire)

: batons the resident Orch in absence
“of Bobby Dowds. Gord.;.

Palladium, London

. London, April 22.

1 Jerry Lewis (with Dick Humph :

| ries> Hal Bell, Louis Brown, Mitr-
i ray Frank i, Marino Marini & j.
; Quartet, Kaye Sisters (3)'. Raf
■ Julian Jover, Skating Olandos {

Metrojsole, Glasgow

Glasgow, April 24.
Dorothy Squires, Pete Martin,
John &. Betty Royle,. Earl King
Trio, Larry ' Davis, Billy Denison,
Sb Dennis Sisters, Terry Redmond,’
J. P: Masterson Orch.

. Dorothy Squires brings her tune¬
ful .chirping to hypo this downtown
vaude layout. Thrush, strikingly
garbed in . champagne dress with
mink trimmings, adds experienced
showmanship and poise to act,
completely, holding aud.

. Whispered style of between-song
gabbing has the intimate effect.
Thrush • scores with tunes like
“This Is My Mother's Day' r and
“I’m Walking Behind You," and
exits to solid: palming.

Rest of layout is average native
foddeF, more attuned to local
tastes. Pete Martin tells stories in
comedy vein, and musical * items
are by the Ear! King Trio, crooner
Larry Davis, harmonizing St. Den¬
nis Sisters, Terry Redmoiid, and
singing duo John & Betty Royle.
J. P. Masterton batons the small
house orch. Gord.

: Alan Gale Show

.Alan Gale- Fran Warren, Duii-
hills (3), Arnold; Dover. At Shu-
bert Theatre, Boston, April 21, '58;
$4.95 top, :

< 5 i, George Carden Dancers (.16);
Reg Cole Orch, .

Majostie, Vancouver

"Vancouver, April 23.

. Mike Newman, Mike Taylor Trio,
Pat & Wihna Levolos. The Mich¬
auds <2 >, Bob-Hart, Carl de Santis
Orch 1 5 >; “Blonde Pickup ," 1 In¬
dio “ Rock'Baby Rock It” ( Indie >

Wicket trade continues fair, and
this sixth vaude card is firstrate—
and at same time is end of the four-,
a-day on a six-day basis. New ar¬
rangement cuts down to. three-a-
day for Wednesdays, Fridays and
Satuixiays since the after-midnight
receipts hardly warrant overhead,
'and wear and tear on artists,

Mark Newman, does a 20-minute
profusion of gags, songs and im-
preshes, and has .a hard time get¬
ting off. Lad’s roster of characters
include Martin' & Lewis, Jack
Benny, Rochester and Dennis Day,
Eckstine, George Sanders, -Walter
Brennan, et al. He does a sock
Sinatra bit and windup is a parody
of Liberaee with a lit sparkler,

Mike Taylor combo is a Negro
jazz offering which includes a cou¬
ple of rock ’n’. roll rousers for the
tone-deaf.

The Michauds do some aphro¬
disiac Afro hoofing and wriggling
by a tall attractive gal and a small
Latin guv.

Pat & Wilma Levolos are aero
veterans who do multiple hoof jug¬
gling. He’s stand-by to Wilma on
some nifty balancing on one leg of
a chair on a table on a bottle, and
same trick on a high-bar on a table.

Bob Hart in top form as singing-
ho >t, and Carl de Santis orch, in
pit. does a snappy on-cue backstop
sesh. Toms.

Glasgow'. April 21,
The Hiilioppcrs 1.4 >, featuring
Jimmy Sacca;-. Authors & Swinson,
Alan Clive, Three Barautons, Ray
Alan. Marguerite & Charles, Jean
& Jackie Dawson, Go’d & Cordell,
Harry Haddock G. h.

As on prtvior.; -rip. the IIII
toppers, with minimum o2 ac’v, i.-
' ballyhoo, Score strongly

: Just about five years ago when
he made his Palladium debut in

■ the double act with Dean Martin,

, Jerry: Lewis had a sorry experience.
1 The opening night reception was
: controversial and although the en¬
gagement Was successful fihan-
; dally, it hardly helped prestige-
j wise. Now, as a solo, Lewis goes a
: long Way toward rectifying^ the sit¬
uation; while it’s easy to be critical

; of his act, there’s no \ gainsaying
j his personal impact.

There are a lot of laughs in .a
show which abounds with vigor,

• vitality and versatility. There are,
too, quite a . few dull patches,

; mainly because the material vis
: stretched to. its limits and it s more
: than difficult for any one ; enter¬
tainer to hold a stage and ah aud;-
; ence for more than an hour; Within
{that 60-mir.ute span the comic d's-
< plays a wide range of talents, not
; only as an uninhibited zany but as
; an accomplished caricaturist, a
i pretty smart dancer and as a hep
i vocalist. All-in all, it makes a cliclio
'entertainment, but an overlong
, impression of a Japanese singer
> allows the act to sag at the wrong
; moment. One of the shrewdest bits
- is the star’s takeoff in vocal trends,
starting with the pre-Belafdnte era.
tracing the success of'the hillbilly
.' songster, the operatic-star-tumed-
; cabaret-artist; arid the ex-pugilist
" trying to make an honest buck in a
j night club. His Jap impression is
i helped by a neat piece of stooging
: by Hal Beil, who provides the
: “translation," while Dick Humph-
i vies aids with some fancy footwork.

; Louis Brown, Lewis’ musical direc-
j tor, leads the onstage orch from

■ the Steinway, while Murray Frank
augments the Palladium combo at

• the drums.

Marino Marini & His Quartet,

[ making their first Palladium Op-
, pearance, impress with the*r
! rhythm, polish and forceful voeal-
, istics.. Combo comprises the star
i at the piano, drums, electric guitar
j and bass and, between them, (hey
j give out with some lively numbers
with a strong Neapolitan flavor.
There’s a fine sense Of musicirn-
ship arid .teamwork and the overall
! effect makes a diverting, entertain-

• ment. A few more numbers of
wider appeal would, have been an

: immense help.

The Kaye Sisters, a local close-
j harmony trio, do a few pops in con-
] ventional fashion. The gals'appear
to be over-drilled and there’s too
| much precision in their presenta-
; t'on. Roger Price’s offbeat routine,
} with a comedy : pattern accom-
j panied by lightning sketches, gets
a sturdy reception. Best part of his
! shew is an anatomical analysis of
] the ma e and female bodies.

T Raf & Julian Jover have an un¬
usual trapeze act with a hefty slice

■ of comedy biz and one or two real
' fancy tricks. The Skating Olandos,
I a male and four yoiiiig girls, nut
j the emphasis on speed while t.ii. y

tv/lrl around their miniature ri:

} The resident line of George C- v
i ccn Dcncers open each part cf ihe
[ r .iow vith simple routines. \« >o e
• e.ier: .iion .is admirably b. c ’

. ^ Cole’s resident orch.

^ : 9i j n :«i i; a Ue b

Alan Gale transforms this legit
theatre into a nitery, using’ a built-
out platform from the stage, work-
iiig With the house lights ori, and
scoring tremendous impact. As
master of the Jewish story. Gale
builds from one laugh crescendo to
another, lacing with his own brand
. of every day philosophy. His trans¬
lations of some of the more prac¬
tically untranslatable Jewish idoms
generate even more yocks. He
works very hard out front prac¬
tically all the way.

Supporting. acts, all of whom
score in. slick fashion, serve to let
Gale . get ; a breather for his mara¬
thon stint.: He Works bits, too,
with each of the acts, and does a
dramatic soliloquy of an Irish lad
leaving home with Fran Warren
piping “Tufa, Lura Lura" in the
background. .

Show opens with Gale, house-
lights on, welcoming the aud as if
to his Florida nitery, setting the
scene, style and mood. From open¬
ing to finale, Gale holds his fas¬
cinated followers to. the extent that
they plead for him to stay on when
he bids -^dieu. Gale works in a
fine bit on old vaude days and what
an. entertainer had to do then, with
a little terp, piping, gags and quips.

Gale, in his monologs,, covers
all the mores oi modern living
contrasted with eally remember-
ances, takes his listeners on a trip
to England, for some standout bits
with dialectical ! excursions in
Scotch, Irish, English.

. Following the nightclub pattern.
Gale brings on the acts, starting
off with. Arnold Dover, clever sepia
impresh artist. Who changes from
one character to another with
aplomb and ease.. Dover does wham
carbons of Sinatra, Belafonte,
Dan’els. . Durante, Jerry Lewis,.
Mortimer Snerd, Ed Sullivan and
others including a takeoff on Gale.

Fran Warren belts out a songa-
log with boff showmanship. Open¬
ing with “You Make : Me Feel So
Young,” she segues to a dramatic
“Over The Rainbow" for maximum
effect hitting the far reaches of. the
1,717-seater.

The Dtinhills, with Walter Long
handling the patter chatter betwixt
outstanding terp routines, score
soild with a unique boot dance, in
which they . don rubber boots r and
nostalgic “Old Soft Shoe." Guy.

FREED ROCK’N’ROLLER
GROSSES 10G IN MPLS.

. Minneapolis, April 29.

Alan Freed’s ‘The Big Beat,"
with 17 acts and foux hands, in¬
cluding Freed’s own outfit, Jerry
Lee Lewis, Buddy Holly Scathe
Crickets, at $3.75 top, pulled a
nice $10,135 for a one-nigh ter <25 >
in the 9,000-seat r Auditorium where
the potential Was $22,000. Win¬
dow sale was big and the show’s
sta:rt was delayed 20 minutes until,
the boxoffice lines were accomma-
dated.

Next Sunday night (4), follow¬
ing closely on the “Beat ? s" foot¬
steps, will be a similar unit show
at the Auditorium with 17 acts,
including Sam Cooke, the Everly
Bros., Paul Anka and La Vern
/laker. Called “Big Show of 1958,’’
i s also set for a mat’nee at the
St. Paul Auditorium

CELESTE HOLM
Songs
35 Mins.

Ritz Carlton, Montreal

Although .an established per¬
former in the theatre and films,
current engagement of Celeste
Holm in the Ritz Carlton’s, down¬
stairs cafe marks one of her infre¬
quent nitery ventures: Present
offering is an entirely new show¬
casing for this attractive person¬
ality and certainly one! of the best
to play this particular spot in
many years. Breaking sharply from
the standard spngalog routining
used by practically every other
chantootsie in the business. Miss
Holm has based her act * on one
theme. The theme (what does a
man want in a woman and vice
Versa) is. not new by any means
but her treatment is original, re-,
freshing and handled in such a pro
manner that only someone ; with
the talent and inherent show savvy
of Miss Holm could, get away
with it*

Teeing off with a song that en¬
compasses her theme she moves
smoothly through a collection of
oldies brought UBtto-date via the
lyrics, reprises a few standards but
never deviates from her basic
query of the sexes trying to find a
perfect mate. Kudos go/to Ruth
Aarons who did the writing . for
this new act and to pianist George
Kent who did most of the arrang¬
ing and conducts from the piano
for all performances.

Timing throughout is excellent.
There is no unnecessary gabbing
between numbers and attention is.
solid at all times proving once
again that even the patrons of a
nitery ivill be quiet and listen to
an artist with talent Which is cer¬
tainly the case with this particular
artist. As part of the grooming
program for her opening in the
Persian Room of the Plaza in New
York around the beginning, of May,
Miss Holm has added three extra
musicians to the usual trio found in
this room and the boost does a lot
towards overall impact both with
material offered and on the cus¬
tomers. Miss Holm stays until
April 29. Newt.

INGA & ROLF
Dance
12 Mins.

Steuben’s, Boston

This European dance team, infhe
U.S. for short time, shows neat
footwork. Both youngsters, from
Vienna, toured With ballet compa¬
nies before putting together their
act. Their novel stint is French
flavored.

Opening with a ballet waltz to
“Carousel," they make costume
change on floor with femme remov¬
ing skirt, revealing shapely under¬
pinnings, adding bustle and taking
umbrella. Lad dons straw hat,
and in musico comedy vein, they
get off slick gay parisienne type of
hoofing in which femme gives part¬
ner come on with the orbs.

Effect is chi chi; floor presence
is slicky and pro, Th’eir big ef¬
fort is “Dream of Love" ballet in
which they execute ballet, adagio
aiid aero With Unusual lifts and
spins: for sock impact. Shoulder
spin and one hand lift are nicely
executed. Guy.

THREE BAR ANTONS
Foot Juggling
7 Mins.

Empire, Glasgow

Here’s a honey of a balancing act
from Europe, with useful Ameri¬
can potential;

Act opens with one male and one
femme balancing a barrel and ball
on feet while lying with legs up-
stretched. Segue with some stand¬
ard cylinder balancing. Femme
wins palming^ for some nifty bal¬
ancing of three and four balls
simultaneously. Third member
joins in act for final Wind as trio
foot-juggle with Targe-size tray, bed
and table. Gord.

LOU ALEXANDER
Comedy
25 Mins.

Bradford Hotel, Boston

Off beat comic with slick mate¬
rial for the avante garde has been
out for some time, formerly a dou-‘
ble (Storm & Gale), but not yet
documented as a single; Alexander
is a personable youngster who can
mug and deliver delayed action
jokes with English aplomb. He’s
got a nice act for the smart rooms
arid hep set. He throws in a bit of
song and dance routine working
some commercial bits arid rounds
off with a series of Marine Corps
routines.

Alexander has lotsa material and
hits high spot with carbons of three
Senators, running for election in.
the West, Chicago and Greenwich
Villagpen>>JBa.r;i ni tt pufi jGjrMtu.

SOOCHA RENAY
Songs
25 Mins.

Windsor Hotel, Montreal.

Soocha Rehay, a sultry long-
baited brunette, shows much im-.
provemerit over her last/ appear¬
ance in Montreal. ‘ • This time
around, femme exhibits a more, de¬
finite act and routining that has
form and finesse.

The’obvious planning has given
her more confidence and although
still in need of polishing and a
better sense of timing, on the "spe¬
cial material items, thrush, should
be okay for the Continental-type of
room.

Of riiedium height and wearing a
close-fitting black gown that ac¬
cents her : physical attributes,. Miss
Renay offers a varied songalog that
covers all tastes. Patter, still not a
strong point with this songstress, is
limited. More attention to her
intros and a better showcasing for
two of her best numbers,' a calypso
via China and a parody on "You
Came a Long Way from St. Louis’*
would strengthen overall presenta¬
tion immeasurably. * Newt.

RAY ALAN
Ventriloquism
11. Mins.

Empire, Glasgow

Ventriloquist scores with slick
technique and new material. He
uses offbeat positionings, such as
opening with his page-boy dummy
standing center-stage while he him¬
self. enters from side. Later, he
places his duminy in chair, with
back to audience, throwing voice
back at himself from the wood-and-
plastic ‘stooge.’ Second dummy is
a parrot, whose voice, he simulates
with airthentic screech and lilt.

Alan winds with customary duet
with his dummy. Gord.

ALIS LESLEY
Songs
28 Minsi

Chaudiere, Ottawa

In Alis Lesley’S stint only the
high heels arid ponytail are her
own, and she discards the heels
before her second number. The
rest is Elvis Presley’s as closely
as the name (she says it’s really
Alice. Leslie). Introduced as a
femme Elvis, she works the whole
stanza in the Presley, mariner
except the screeching is probably
in a higher soprano.

This 19-year-old rock ’n’ roller
gives eviderice of ability in both
pipes and showmanship and, With
routining and original material, it
is possible she could handle an
act distinctively her own. Mean¬
time, it is also possible she’s riding
an established track for showcas¬
ing; Should she switch she could
probably manage well. She has
plenty of time. . Gorm.

Vaude, Cafe Dales

= Continued from page 89

the Empire Room of the Waldorf
Astoria , .. Olga James to open at
the Moulin Rouge, Paris, May 1...
George* Tapps postponed his Palrii-
er House, Chicago, stand to take
eight weeks at. the Tropicana, Las
Vegas, starting June 11.

Chicago

Sheila Reynolds opens at Chi’s
Camellia House Friday (2) , , .
Eydie Gorine the next topliner at
the . Empire Room here, opening
May 8. George Tapps also on the
bill . . . Kay Martin & Bodyguards
have a two-weeker at the Berghof
Gardens, Ft. Wayne, as of May 19. .
. . . Richie Brothers current at the
St. Paul hotel, and open at Reno’s
Holiday hospice May 22 v.. Howard

6 Hayden set for two frames, at
Eddy’s in K. C. starting May 31.

. . . Eddie Barnes goes into Peoria's
private Showboat May 2 for two.

. Tony Bennett; with Rowan U
Martin, relight the Chi Chez Paree
May 16. Jimmy Durante opens
there June 4 . : . Ginny Simms at
Monteleone, New Orleans, current¬
ly ... Betty O’Neil, of the Las
Vegas .“Pajama Game” company,
into the Dallas Statler-Hilton July
24 . : . Bobby Tan due there Aug. .

7 . . . Bob Lewis & Ginny set for
the Roberta Sherwood show June . ; -
12 at Jhe Roosevelt hotel. New
Orleans ... Marge Cameron does :.
a fortnight at the Houston Cre-:
scendo starting May 28, and is
booked for a pair at Eddy’s (along
with the Playmates); , opening June .
27 .. . Jim Arness, tv’s - “Gunsmoke" '
star,- working the St. Louis Police
Circus through Magrodjvooiq-'H*!

VtJnwday, April 30, 1958 , /.i:./'.!,, ISJatlEtt UBCITIMATB 85

Figure 11 Shows to Span Summer
On B way; 10 Made Grade Last Year

A minimum of 11 shows are fig-4
ured likely to continue on Broad¬
way this summer. That's one more
than ran through the warm-weath¬
er period last year and takes in
mostly entries currently selling
out,

The summer shrinkage in shows
is based on the normal seasonal
bowout of marginal offerings. It's
generally accepted in the trade
that only the powerhouse entries
are in a position to buck the tra¬
ditional June - September slump.
Continuation of the present eco¬
nomic recession isn’t expected to
help matters, but. it’s not yet re¬
garded as a major factor in knock¬
ing productions off the boards;

As has been the pattern in re¬
cent years, there will also be some
layoffs during the summer months.
Thus far, “Bells Are Ringing’’ and
“Jamaica” have scheduled vaca¬
tions. The former will go dark for
two weeks from July 21-Aug. 9,
while, the . latter will suspend for
six weeks frem June 30-Aug. 9. Be¬
cause of the length of its layoff,
“Jamaica” is excluded from the
lineup of summer spanners.

“Bells,” however, is included in
the list along with “Dark at the
Top of the Stairs,” “Look Homer
ward, Angel,” “Music Man,” “My
Fair Lady,” “Oh Captain,” “Say,
Darling,” “Sunrise at \ Gampo-
bello,” “Two' for the Seesaw,”
“West Side Story” and “Who Was.
That Lady I Saw You’With?” Some
of these are, of course, questionable
prospects.

“Auntie Marne’’ is scheduled to
end its Broadway run at the end
of either May or June, depending
on when Greer Garson exits her
starring assignment. The company
is then slated to move to the Coast
for an Aug. 4 opening in San Di¬
ego with Eve . Arden in the title
:ole. .

Closing dates have already been :

. (Continued on page 92)

Sharon (Conn.) Barn
Secures New Finances;
Future Now Looks Up

The Sharon (Conn.) Playhouse
will be back in the running this
summer. That wasn’t definite un¬
til early last week when response
to an emergency call for funds re¬
sulted in enough coin coming in to
cover another season’s operation.
Around $16,500 was raised via a
membership drive that was ex¬
tremely slow in getting off the
ground.

A letter pointing up the opera¬
tion’s dire financial situation was
sent to Playhouse patrons several
weeks ago by Willard Swire, presi¬
dent of the Sharon Creative Arts
Foundation, which sponsors the
summer . theatre. The dispatch
. stated that unless response to the
membership drive improve by last
April 22 the barn would not re¬
open for the coming season.

As. noted, the letter paid off and
the new season is scheduled to be¬
gin June 30 with “Thieves Carni¬
val.” A 10-week run is slated,
with a different show each stanza.
Atwood Levensaler will handle the
production reins and will also
direct about five of the produc-

; (Continued on page 92)

Anna Deere Wiman Takes
‘Strip the Willow* Option

London, April 29.

. Anna Deere Wiman has acquired
an option on Beverley Cross’s sec¬
ond play “Strip the Willow.” His
first’,. “One More River,” a drama
of 12 angry merchant seamen, is
to be presented at the New Shakes¬
peare Theatre in Liverpool which
she runs in association with Sam
Wanamaker.

- “One More River” will be the
first new play to have been staged
at-the New Shakespeare and, if
successful will be transferred to
London and subsequently present¬
ed in America. .

“Dark of the Moon,” which has
been'selected as an American pres¬
entation for the Brussels Exposi¬
tion, will have a two weeks’ run at
the New Shakespeare before its
Belgian opening on Oct. 6. It is
being presented by the U.S. State
Department in collaboration with
Miss Wiman as a New Shakespeare
co-production^i A - * -

Marilyn Taylor as ‘Lady’;
Anne Rogers in London j

; Chicago, April 29. |

Anne Rogers, costar with Brian
Aherne in the touring company of
“My Fair Lady," is taking a two-
week vacation in England with her
husband, . actor Michael Hall.
They’ll attend the opening of the
British production of the musical
tonight (Wed.) at the Drury Lane
Theatre London.

During Mis»- Rogers’ absence,
standby Marilyn Taylor is. subbing
as femme lead at the Shubert Thea¬
tre here.

Minneapolis, April 29;

The legit has found a new home
here, RKO Theatres’ 2,800-seat
RKO Orpheum, which,. • starting
next season, will interrupt its reg¬
ular : film policy to book in the
touring, attractions when they’re
available.

This season! has brought only six
such shows to the Lyceum which;
after many years >vas lost to the
legit when Bennie Berger refused
to renew his lease at a substantial
rental advance and the theatre was
sold, tp an evangelistic group that
will convert it into; a tabernacle.
Last season there were only five
legit bookings.

It’s anticipated that RKO The¬
atres will handle the project with¬
out any association with Berger
whose offer to buy the Orpheum
was refused. Berger told RKO
Theatres it was immaterial wheth¬
er it goes with him or alone—all
that he’s primarily concerned
about is that Minneapolis have a
theatre to house the shows.

Minneapolis this season had
more than 2,000 Theatre Guild
subscripers and it’s known that the
Guild will retain it as one of its
season subscription cities. .

JERSEYITES PUT UP
COIN FOR LES BALLETS

The -current- presentation of “Les
Ballets de Paris” at the Broadway
Theatre, N. Y., involves a $75,000
investment. Most of the coin for
the offering, financed, under a lim¬
ited partnership arrangement, was
put up by New Jersey, residents
and was apparently raised by Mac
A. Kaplus, a general partner in the
venture. -. j

kaplus, a Newark attorney,
shares the responsibilities of gen¬
eral partner with Arthur Lesser,
whq’s billed as sole sponsor of the
presentation. The legalite is also
listed as a backer with a $10,000.
stake. Among the. other investors
in the presentation is Jack Small,
New York theatre booker for the
Shuberts. He’s credited with a
$7,250 contribution.

The. terp troupe, headed by
Jeanmaire and Roland Petit, - was
originally, booked into the Broad¬
way for a six-week stand. The run,
however, is being cut short by two
weeks and will end next Saturday
night (3), with, a tour scheduled to
follow.

ATPAM Roll Unchanged;
Same As Last Year

The Theatrical Press Agents &
Managers membership during the.
year ending last March 31 held
even with the previous semester.
The count was 573, with the break¬
down of members taking in 444,
overall; 72, local area; 22, music
field; 32, road show pictures, and 3,
outdoor.

t Of the 573 members the previous
year* 16 died, one was dropped and
three withdrew. Making up for
that losr last year were five local
area admissions,. four road show
entries, - twa in the. music field,
plus eight completed apprentice-
«hip« and one reinstatement. - 1 «;■ •

Uncompleted Siideimann
Play Set for Edinburgh

Glasgow; April 29.

An unfinished play, by the late
Herman Sudermann, adapted by
Basil Ashmore from the Original
German, will , be presented Aug;
27 at the Edinburgh Festival by (he
Rutherglen Repertory Theatre, a
local stock company.. The work,
titled “A Quiet Corner," has al¬
ready been waxed by BBC for fu¬
ture airing.

The Rutherglen Theatre will take
over the Epworth Hall at Edin~
burgh for three weeks during the
Festival. “Comer” is set in Bava¬
ria in 1912.,

Actors Equity Tags Frederick O’Neal
As First Negro Candidate for Prexy

ATPAM Wants to Start
. League, Shubert Talks

* The: Assn, of Theatrical Press
Agents & Managers has notified
the Shuberts and the League of
N. Y. Theatres that the union
would like to start negotiations for
a new contract. The two present
pacts, negotiated separately be¬
cause the Shuberts don’t belong to
the League, expire Aug. 31.

The current, contract with the

Race Relations?

. Actors Equity has had a setback
in its campaign to eliminate hotel
discrimination against Negro per¬
formers. Ironically, the. situation
stems from headway, made recent¬
ly by the union in persuadjpg the
Congress Hotel, Baltimore, to take
in! Negjro actors.

. Equity had. been led to expect
that once its members were in¬
formed of the hotel’s non-segrega¬
tion policy : they would go along
with a recommendation to patron¬
ize .the establishment, which is.
within walking . distance of ..the
Fprd’s Theatre. However, Milton J:
Firey, owner of the Congress, pre¬
dicted that- even the more liberal
white actors would shy away from
the hotel because its daily rate is
50c higher than at other nearby
spots:

Firev turned out to be right. The
cast of the next touring company
to play Baltimore cancelled its re¬
servations at the hotel. This action
on the part of a segment of the
Equity membership and a scathing
letter from Firey spurred an edi¬
torial on the subject in the cur¬
rent May. issue of Equity, the un¬
ion’s official magazine. The edi¬
torial, which ended with the com¬
ment, “Ladies and gentlemen, just
what is it we’re fighting for?” Was
headed, “Of course I’m a Liberal
(But How Much Does it Cost?)/’

The editorial also reprinted part
of Firey’s letter, which read “No
hotel likes cancellations after
rooms have been reserved and oth¬
er business turned away.. In this
case it seem$ that the Congress
Hotel was! good enough for. the
members of this company until
they found something cheaper ..;. .
We naturally expected other hotels
in Baltimore to fall in line on the
Negro question after we stuck our
neck out.”

The hotel man concluded, “In
the future I am certain that you
won’t blame us if we are not en¬
thused over theatrical business
and/or the Negro, question/’

■4 “Frederick O’Neal has been se¬
lected by the Actors Equity nomi¬
nating committee as the regular
ticket’s candidate for president in
the union’s annual election, to. be
held in June. It’s the first time a
Negro has been nominated for Hist
post and Is conslstant with Equity's
traditional disregard of a color line
in choosing its officers.

O’Neal, a longtime officer of the
union. Is the incumbent 3d vice.
president. Of the other current
officers, only three are up re-elec¬
tion. They're Frank Maxwell,
John Effrat and Paul Dulzell. Max-

League covers a three-year period,
while the Shubert agreement is for ; well, the incumbent 2d vice-presi-
one: year; j dent, is running for . 1st veepee,

while Effrat and Dulzell are can¬
didates to hold their respective .
posts as recording secretary and
treasurei.

New candidates on the officer
roster include James Schlader, 2d
! v. p.; Hiram Sherman; 3d v. p„. and
1 Lois Wilson, 4th v.p. Under the
i terms of the Actors Equity-Chorus
Equity merger, the post of 5th v. p.
7 ;is. being dropped and the 2d v. p.

■ spot goes to a chorus rep, in this
'case Schlader; Those not running
i for re-election include Ralph

Profit earned by Back to Me- Bellamy, president; Raymond Mas-
thuselah” on its extensive pre- sey, 1st v. p.; Margalo Gillmore,
Broadway, tour was more than 4th v. p! and Donald La Mon, 5th
enough to Cover operating losses v * p *

on Its unsuccessful New York 1 Principals nominated for five-
stand; The Theatre Guild-Arnold y . ea J ter . ms as council members in-
Moss production of Moss’ conden-; ^cumbents Peggy Cass,

sation of Bernard Shaw’s marathon*^ anc y Dev j ln ’ Jany Gates, Jeff
play is expected to wind up ^th r^-en and Robin Craven New

S 0 S^I 13 ’ 000 ^ on the “ es G^‘

filial accounting. . Ruth White. Jean Stapleton'and

The producton, which costarred Chester Morris.

Tyrone Power, Faye Emerson and \. _ r

i iwo principals. Miss Gillmore
Arthur Treacher, had originally. and Edith Meiser, both incum-
been scheduled for a ‘limited”six- :ben ts, were nomi nated for two*

| week Broadway run. Poor business, : year terms as council membe£
however/resulted in the^show fold-:Miss Gillmore being an officer te

^ g tho St Amh r i«n2m-Thp^re automaticaII y a council member,

at the Arnbassadoi Theatre, N. Y. chorus reps selected to'serve on

The venture was financed at the council for five yeans include
$42,500, With provision for 15% incumbent May Muth arid Arthur
overcall,: which / would have ‘ Rubin and Eddie Weston, both
brought the investment to $48,875.! new.

It’s understood, though, that the I The entire slate is regarded as
cost of;.getting- the show-on the being fairly well rounded political-
road exceeded that amount. i ly . However, there’s a possibility

a partial independent ticket may
be put up in opposition to some of
the council candidates. In the
case of Weston, lie ran for council
on a partial opposition ticket last
year and was defeated.

Hoitzmann Sets Staffs
For 2 Mass. Tunetents

Staffs and schedules have been
set by David Marshall Hoitzmann
for his two tents, the South Shore
Music Circus, Cohasset, Mass., and
the Cape Cod Melody Tent, Hyan-
nis, Mass. The Cohasset spot be¬
gins a 10-week season June 23,
while the Hyannis operation
•launches . a nine-week season
June 30;

William Longbridge has been
upped from business manager to
general manager at Cohasset, and
others on the staff will include
Lawrence Carra, director; Arthur.
Norris, musical director, and Wal¬
ter Pierce, pressagent. At 'Hyari-
nis the general manager will be
Arnold. Goodman, with Ernest Sar-
racino as director, John Morris as
musical director arid. Frank Bol¬
linger as pressagent

A straight play, “No Time for.
Sergeants,” will be the opening bill,
at Cohasset, while “Happy Hunt¬
ing” and “Most Happy Fella” a to
among the new releases on the
schedule. The two musicals are
also slated for production at Hy¬
annis, where the ! slate also in¬
cludes “Wish. You Were Here” for
the third time. .

Negro-singer members of Actors
Equity will fee auditioned for the
upcoming summer touring package
of “Porgy and Bess” tomorrow
(Thurs.) at noon (men) and 2 p.m.
(women) at the Showcase Studio.
N.Y. An open call will be held

’Fridaytsiv* 1 : Vi -*" "

LONDON GROUP FINED
ONCENSORABLESHOW

London, April 22.

Members of the Theatre Work¬
shop Company, a group operating
at the Royal Theatre, a neighbor¬
hood house in Stratford, E. Lon¬
don, pleaded guilty last week to
unlawfully presenting parts of a
new stage play, “You Won’t Al¬
ways Be On Top,” which had not

15 Actors-Under-Grant
Due for Cleveland's
Ford-Financed Project

Cleveland, April 29.

. . . __ ___ , Talent search by Cleveland Play

been passed by the Lord Chani-! House, sparked by $130,000 grant

berlain. I from Ford Foundation, rolled into

Those involved were Gerald last week when nearly

Raffles, general manager; . John J 60 nominees were screened by
Bury the theatre licensee; Joan i a theatrical judges.

Littlewood, the producer; Henry ! ., the 15 winners to be awarded
Chapman, the author, who also j three-year paid .acting fellowships
appeared in the play, arid Richard . on ^aff of the 42-year-old com¬

munity repertory theatre will be
disclosed Avithin a couple of weeks
by K. Elmo Lowe, whp becomes Its
new managing director effective in
September. .

Some 56 Candidates who- entered
the finals were picked from a list
of about 300 applicants-in ten re¬
gional zones covering the nation
from coast to coast
Prelim auditions were super¬
vised by Howard Lindsay, Alan
Schneider and Joseph Papp of New
York; Glenn Hughes of Seattle,
Jules Irving of San Francisco, Dan¬
iel Mann of Los Angeles, Kendrick
Wilson of Omaha, Nina Vance of
Houston, Rita Fisch Aridler of
(Continued on page 92)

British Arts Council
Continues Author Help

London, April 29.
The Arts Council of Great Bri-
j tain has decided to continue aiding

‘Paris-Virgin’ to Follow [dramatists by giving limited
<n . m . T a ! guarantee? against loss to reper-

rajama 10ps 9 LlVlC, 1^, A.: tory companies and Other manage-
Los Angeles, April 29. j ments for the production of new
“Paris Virgin,” by Mawby Green ■ plays. Scripts will have to be
and . Earl Feilbert, will be pre-1 passed by a drama panel of the
sented May 9 at the Civic Play-] Council.

house here, -following the April 271 The Councih will also . continue
windup of the same authors’ “Pa-*direct financial help to certain au-
jama Tops.” . . [thors in the form of grants to en-

“Tops” will have played 80 weeks i able the recipients to concentrate
here, including 38 at Forum Thea- on wTiting for the theatre during a
tre arid 42 at Playhouse. 1 1 limited period.

Harris, another actor.

Raffles was fined $14, plus $8.40
costs, while Bury was fined $14
and Miss LittlewOod $5.60. Chap¬
man and Karris were provisionally
discharged on payment of $1.63
each in . costs. On two visits to
the theatre, it was testified, the
Lord Chamberlain’s representative
found “a very wide divergence be¬
tween the script as passed and the
play as presented to the public.”

Particular exception was taken
tp extracts from the play “which
might be described as vulgar or
not in good taste,” and concerned
a character, who altered his voice
to an accent alleged to be an imi¬
tation of Winston Churchill, Raf¬
fles denied that the voice was in¬
tended as an impersonation of!
Churchill and claimed that the
Lord Chamberlain’s alteration^
had been posted on a notice board
for all the cast to see.

86

LEGITIMATE

Stock Reviews

A Waiter Xot Named
.Yiilius

Dallas, April 10.

• Burch production of three-act

sot scenes? comedy by William Walden.

have come up with twists and
ironic. flashes; and some of the
sketches should; be excellent tv
or radio material.

Though sometimes hampered by

Stars Brace Hail. Bob Mullen. Pat Young; material, Barbara Hamilton is

worthwhile comedienne.

Burch; technical direction. James Pringle, with Barbara Franklin also m the
At Mrtrgo’ Jones Theatre '58. Dallas, April applause-bracket; Tw'O newcomers

... Bob' Mullen £>■ legit are. the personable Corinne

Tuii Finch _. ....... .. Pat Young Conley. who has: a singing voice,

jerrv..Noonan .............. Bruce Hail ..arid Sandra O’Neill, the latter par-

Rhu'e Noonan I. Ronnie. Claire Edwards ticularly in a lavish Supermarket ’
Began ... Charles Braswell number.

Detwiier . ............ Thomas;Ruisinger Among the lampooned subjects

Walsh*.!! !*. ill!;!!. f. Clyde Waddeiiare Boy Scout Si the Mounties, the

aert .— June Bray 5 proposed Toronto subway '"exten-

Te^ffahertV '* ??? ns : a trans-AtlahUc- phone call,

Bobby-Soxer . ........ Jane Slaughter ; hfe in. posh apartment buildings,

Autograph Hounds , Jerry Carter/Whitey ; and “personality ta : loring.” There
Bar Customers Dick Duf?. Fred Siskins ; are.*also share comments on juve-

_:_ > r nile delinquency, the State-oper-

Current season of Margo Jones! CUm

Theatre '58 lias been dominated by
coniedv tryouts and has another,? 0 i“ ble .^ r

to wind up a shortened schedule ! * nei>s ’ }l ie introductrou of new
Mav 4. William Walden’s comedy. j °f^l f nf

“A Waiter Not Named Julius.” is. ^

the swan song production by. Ram- :the P rodu rin-, trio. McStay.
sey Burch, who has resigned after • ■ ■

being with the arena theatre seven ! __ -

years, having: succeeded the late ; SHflWC AnriKin

Margo Jones a$ managing director. | yllUWd, ilUft UHU

“Julius” .is a weak comedy
about an obscure cafe-and r bar

waiter who craves notoriety. . be- Truth to T«*H

comes involved in a murder case Glasgow, April 14.

tlirough mistaken, identity and Citizens Theatre presentation of two-
rfprirlfx; that he Prefers anonvmitv act (six scenes? comedy by Alexander

5&TtSa«ii*.V.SSSi ,SS??J522. &X’ £SS&

few real yocks, don’t add up to At ^Citizens . Theatre, Glasgow/ April

enough. . Socrates Martin Heilef

Bruce Hall, as the waiter, un- His Wife .. . Irene Sunters

derlines the humor in the part. His Friends Fulton Mackay. Frank Wylie
As a gangster, Mchard Kennedy te" 1 ! 0 "'':' V / mScoSI™
also gets laughs. Others in the ca'.t Slaves Iain Cuthbertron. Harry Walker,,
are limited by innocuous material. ■ , . ;Peter Rowland

James Pringle’S triple sets abetted Undertakers Harry Walker. A a iexMcAvoy
by expert lighting, add visual in- Arete .............. ... Annette Orosbie

terest to the production. Bark. K * ll P an _G la ss

PfistiEft

LAUGHTON'S NEW PLAY v

‘The Party* Opens Tn Edinburgh—
New Author

.• Edinburgh, April 29.
Charles Laughton and Elsa Lan-
chester are set to open at the L^-
| ceura Theatre here tomorrow (30)
in pfeerii of ‘.'The Party.” Oscar
Lewenstein-Wolf Marikowitz pres¬
entation of a first play by Jane
[ Arden, young Welsh authoress.

Playwright has written until now i
exclusively for radio and television. ;
Laughton is directing.

Cast includes Joyce Redman.
Ann Lynn, John Welsh and Albert
Finney. Decor is by Reece Pem¬
berton.

Opera Review

Wednesday, . April 30, 1958

Shoulder-to-ShouIder for Culture

Paris, April 22.

Operators Of some of the more specialized theatres here are on
a culture vs. commercialism campaign. They’re in the process of
forming an Organization in which member theatres would help
each other financially in addition to pitching for more government
aid.

Those interested in setting up such , an outfit include Andre
Barsacq, Theatre Atelier; Andre Guinsburger, Theatre D’Au-
jourd'hui; George Vitaly, Theatre La Bruyere, arid Maurice Jac-
quemont. Studio Des Champs-Elysees. Their aim is to be able to
put on arty shows instead of having to rely on more popular b.o,
entries where the payoff prospects are better.

The program would call for a reduction in production overhead,
pooling of publicity, increased touring presentations to perk hinter¬
land interest in legit and the issuance of questionnaires to get a
line on what the public wants to see. The plan also takes in
keeping some theatres open during the summer when most are
shuttered.

Tile warm-weather, presentations would be targeted primarily at
those tourists lobk for more heavv weight entertainment than
the nudist shows.

Jailer KalmanGlass

Tubal--: .. John Grieve

Fergus . .Iain Cuthbertson

g 'naiiili'# In AaI • Queen of Caledonia.. .... .Edith Macarthur

« augne in me Shona Irene Sunters

Hollywood April 11 Amazons Fiona- Cummihg. Janet Michael
Scot-Horn production./** two-act f 120 Caledonians John Grieve. Harry Walker,
scenes? revue, with . sketches and- lyrics A»ex McAvoy. John MacGregor

by Robert Scothorn and music by Al :—

Walker;, staging. Carol Scothorn. Stars. : There’s nrnhaHv native annpil

Carol Scothorn. George Stern. Ed stroll. . ineres proDamy name appeal

Wyn Nissen. Buddy Farnanv .JAy Carroll but not much general interest m
£JPr rl3r Hi,u PU * h6use ' April u. *58; this comic fantasv about how
SZ83 top, ■■ . : \ Socrates, instead of being fatally

There are occasional gems in poisoned in Ancient Greece, ^was-
this revue, but the prospecting is merely doped, -to be shipped to
rough and the nuggetsrougher. The P^thage and ultimately turn up
sketches by Robert Scothorn and. , the caa . st Scotland. It s a
the music by Al Walker would be fairly amusing ^knockabout edition
only so-so at best and this Scothorn • of the battle of the sexes. _
production is minimal. } lam Cuthbertson turns, m a lusty

.There are 20 sketches, six per-: P erformaiT 9 e as a simple-minded,
formers and an off-stage piano. j amorous^ giant. who takes oyer the
Carol Scothorn, who has also j throne from 4he Queen of Cale-
staged, gets off an amusing and; doma, the latter role being played
original bit Of dancing. j Z lth Jv ■ g°od-looking Edith

F.d Stroll, as “Mike Malice," in- Macarthur. John MacGregor is an
te.rviews George Stern as “Oedi-' effective Plato in the first act and
pus.” Buddy Farman salvages some ’ a light-headed Caledonian iri the
scenes with his rubber face and j second, while John. Grieve makes
ad. oit timing. Joy Carroll-, sings ‘ Spod use of his voice as the Execu-
moderately well and Wyn Nissen^ tioner, a slick trader and a havoc-
ttirns in good characterizations. -crying highlander, .. ,

But most of the sketches wander ! Peter Duguid s staging is brisk
around their subjects without ex-; an ^ the scenery and costumes
ploiting them. The acting often | properly colorful. Gora.

shows want of rehearsal or pro-; —. .

fessional polish. Walker’s music! Thf* Ii*i*niaii Cometh■.
usually sounds like harmony ex- ‘ (WINTER GARDEN. LONDON)
ercises. Glvn. j London; April 22.

--—. Emile Littler has transferred

^nrincf Thau- thi s marathon Eugenie O'Neill.

P S R i drama from the Arts Theatre Club,

New Play Society production ?f two^c.t where opened two months ago
<27 sceues? revue Writers. Pierre Berton. as a non-publlC offering, into the
j->hn Ajiesworth; Frank Peppiatt. Allan winter Garden Theatre, where it
Marnes. Frank Tumpane, John Wayne,. • nn „ ra tpc nn a commercial hitcic
Marian Grudeff. Lynn Howard. Bud Mc-V 0P er 8ies on a commercial DaslS.
Cieery; dance-and musical BUtging. Alan ' Whether . it Will be successful IS
l; un « d ? recti 5"» Andrew open to question. Not only is this

MacMillan: sketch staging. Stan Harris: - •

seifings. jack McCullough: lighting. Alan a heavy drama, but its undue
B-s-vm; costumes. Suzanne Mess: musicallength makes unusual demands on
: the audience and, unlike the Arts
Th^atVe' 7 V-onto, K Aprii 8. top. Theatre iwhich has its own Testau-

, < Bamara Hamilton. Andrew Mae- rant*, there are only limited re-
SS^KSS.teeAmeM-lsdttUa n- the Winter’
O'Ne-.-u. D..n i.-^nrks. William Yule. Garden. That could be a decisive
~—— factor for a play that runs four-

The 11th annual edition of and-a-half hours. .

‘‘Spring Thaw” is notable for its . Apart from daring to make the

There’s probably native appeal

< »»' Barbara Hamilton. Andrew Mae-
■ ilt-tin. ( or-ftne Conley. Paul Kligman.
Birurt i.'ahk;:.-i; Peter Mews. Sandra
O'N^.U. D*»n l.-^nrks. William Yule.

‘‘Spring Thaw” is notable for its .

sophisticated slickness and its transfer, Littler has shown good
drooping of the former more local taste in keeping to the Original
topicalities. This season, the dfrec- cast. The Winter Garden has a
tondup has been handled bv Alan . larger stage than the Arts and the
Lund. Andre.v MacMillan and Stan decor has been correspondingly
Harris, with no evident over-lap- adjusted, but in other respects,
ping. this is the identical show reviewed

Not everj thing- can please ev- in Variety. Feb. 12. On that occa-j
eryhodv in a 27-scene melange sion Rich, commented that much
ranging trom short animated of the play is repetitious, and noted
cartoon blackouts for backstage that “only the skillful playing pre-.|
changes to lengthier sketch build- vents it from lapsing into tedium ”
ups, hut this latest “Spring Thaw” That observation more than holds
bus highlights that out-sh ne the good in its pew setting. Myro. J
darker x-otiteev ^tempts. Among —— ; — " .V:

the portions that could be cut.are^^ (rrctchWv'Jpr^Q Slimmpr
“Night the Hurricane Struck.” a pUHIHier-

tasteless jest about storm disasters
and rertain (lowing aspect s of;
“Woman’- Place i> ; No! m the
Home” or “Are They Likeh to Go
Bach.”

However, the writers, geueraHv
deserve a busv Pieue Berton. as
last season, leads rtie roster fot ’
his imaginative and cl ver lyrto
ot “The Royal ConunKvion La-

To Include 3 Musicals j

Gretchen Wyler will keep busy
on the stock circuit this summer.
Sites booked into a number of
outdoor theatres over an 11-w'eek
spread. .

.! Her appearances: Will be split
be ween three musicals, in which
she previously performed on

nient” and his “Mayor and Siipe.- Broadway. They, are “Silk Stock-1

mayor.” with music lo» rtroth b\
Raymond JyiselL Ohief writer^

ings.” "Guy< arid Dolls” and
“Damn. Yank-es.”

(■ood Soldi or Sehwefk

Having asked fot and gotten only
$100,000 subsidy from the Ford
Foundation, owing; to a habitual
modesty which need , not afflict the
N.Y. City Center another spring,
it was definitely a risk and a luxury
for the Julius Riidel regime to add
a “world premiere.” But it. was the
sporty thing to do. Hence “The
Good Soldier Schweik.” This made
item nine in a. 10-item special
spring cycle of “American” operas.

The hiero, of course, is a Bohe¬
mian of the AustfiarHungariah Em¬
pire; but the composer, Robert
KUrka, was a Czech-American arid
the adaptor (frorri Jaroslav Hasek’s
novel) is Lewis Allan. Past tense is
used for Ku.rka, who died last Be-
ceriiber, a victim of leukemia at 34.

“Schweik” is not likely to be a
hardy perennial in repertory.
Though often “interesting” and
occasionally “exciting,” it is very
thin and Sometimes strident musi¬
cally (no strings used) and. its book,
in. one scene, exceeds the vul¬
garity of this house’s embar¬
rassing (though not unprosperous)
“Orpheus” of two seasons ago.

Soldier humor in any war and in
any army is preoccupied with bod¬
ily' functions. But opera has never
been; Certainly an aria literally
revolving around the enema bag
(with half a dozen of them used as
part of the hospital ward decor) is
perhaps, to pun, off-limits. Be that
as it may, the audience is enter¬
tained, and indeed medical inspec¬
tion is integral to the Whole comic
art of malingering, at w-hich
SchWeik, though beautifully self-
described. as “a half-wit, fair and
square,”. is nonetheless instinc¬
tively a genius.

,. Here is a “world premiere” to
truly .manufacture history, for
there are more ; changes of scenery
(i&i than musicians in the pit (16),
and; one quintet.includes a dog to
render obligato and another scene
has a rep|ulsive military, chaplain
Who drinks vvhisky in the pulpit.
The zig-zag of. the so-called plot
moves from beerstube to insane
asydum, from police station to bou¬
doir. Along the way it is mocking
the.pretensions of patriotism, piety,
bureaucracy', secret police and
goldbricking. There are 37 in the
cast, though only, a few really sing
and, truth to tell,! this is an “opera”
with hardly any .serious, singing.

It is not possible to say that this •
enterprise is wholly successful. It
Tates mostly as a npvelty and nov¬
elty is often riot enough. Though
amusing, and inordinately fast in
tempo as paced by Carmen Ca-
palbo, this musical farce keeps re¬
calling those ‘B’ comics, Abbott &
Costello:

. Rudel took the stick this time
himself and his firm control helps !
keep the hariim-scariim score on:
course. The stagehands Were, hav¬
ing beaucoup difficulties opening
night and at a guess stagemanager
Hans Sondheimer, 55th St.’s saintr
with-vbeabulary, must have, used
up three days, quota of adrenalin.

The stagecraftmanship of Ca-
palbo, the sbenic imagery of An¬
dreas No^ikos (trained in Athens,
now a member of the Designers
Union in N.Y:), the costuming of
Ruth Morley arid the Robert Joffry
choreography all . brought a tricky .
and trying venture to competent
realization. Credit is. also owing
•David Stone Martin for his projec- j
tipn sketches.

The show opens with rear screen
projection of World War I films
\yhile. George S. Irving in a corny !
tuxedo of yesteryear introduces
Schvveik. Ari added sequence shot i
in Central Park show’s Norman j
Kelly wandering in.that setting be- ,
fore he appears on stage; <

It is. of course, as an actor rather <
than as a; singer that Kelly imposes
a strongly favorable: impression ,
upon the audience. He is a first- .
class farceur, always mdre astori- i
ished than anyone else. ...

And this show. is. pretty astonish- i
*n ali things weighed in the j
balance. Land. i

Dance Reviews

Polish Ballet Mask

Paris, April 21.

Jan® Breteau and Spectacles Lumbroso
presentation of the Polish Ballet Slash
in 25 songsTfttd dances. ATtistic director,
Stanislaw Hadyna. Staging and choreog¬
raphy, Elvyira Kaminsha: orch directed by
.Hadyna: . music. Hadyna: lyrics. Zdzislaw
Pyzilt, Hadyna. At Alhambra. Paris, April
19. *58; S3 top.

This Polish entry misses the
more general interest and prowess
of Big Brother Moiseyev from Mos¬
cow’. It is mainly of ethnic appeal
sans the needed exuberance and
real show qualities for U.S.

There, is too much singing to call
this a ballet company, though this
is pleasing and harmonic. Dances
remain “folksy” on level of a coun¬
try fair. Can’t stand the big time
comparisons.

Costumes are colorful and the
girls are graceful and charming
sans eclat. The men lack the the¬
atrical vitality so evident in the
Russo entries. Here and there a
beguiling choreographic : number
develops but total is lacklustre.

'_

Martha Graham i-o*
(Second Series)

The second novelty the Graham
company presented last week was
in a lighter and gayer vein than
“Clytemnaestra” which opened.
“Embattled Garden” (of Eden)
presents Adam, Eve, Lilith and the
Stranger (w r ho could be either the
serpent or Satan). They make a
very attractive , foursome who
dance, act and display virtuoso ac¬
robatics which rate high praise.

Choreography is witty, intriguing
and lyrical and wonderfully inven¬
tive. A help is Noguchi's original
idea of Eden which includes a high¬
ly stylized tree and a tipped ramp
with a forest of moving poles. Miss
Graham invents brilliantly to the
sensualities and rhythmic qualities
of the score. Glen Tetley as The
Stranger dances witji bravoura and
dramatic force. B. Ross as Adam
has stage presence and Yurikd as
Eve Is alluring,, flirtatious and
exiting. Matt Turney is convinc¬
ing as the cynical Lilith.

Balance of second program pre¬
sented “Seraphic Dialogue” (Joan
of Arc reflecting on her past), to a"
good score Ly Norman Joio and a
stunning decor by Noguchi. Ethel
Winter is a radiant Joan and
Bertram Ross’ performance pf St.
Michael- is a little masterpiece
of style.

. Miss Graham’s only appearance
is in “Death and Entrances” a
fantasia on the Bronte sisters, an
interesting work w’hich provide*
Miss Graham with a great role to
music by Hunter Johnson and a set
by Arch Lauterer. Goth.

Ballet de Sian Juan

Ballets de San Juan is outfit ded¬
icated to development of ballet and
Spanish dancing in Puerto Rico.
Founded in summer of 1954 by
Gilda Navarra and Ana Garcia,
sisters. From the beginning com¬
pany was made up exclusively of
Puerto Rican dancers. It’s had a
financial assist from the local leg¬
islature via the Institute of Culture
and its current performances are
tied in with the Festival Calasin
on alternate nights when long¬
haired musickers are. relaxing. This
provides visitors with an additional
local attraction.

Current bill coiriprises three
numbers, first of which is titled
“Designs and Devices,” abstract
musical visualization in a highly
stylized neo-classic form. Arnold
Taraborelli, choreographer also did
sets and spacemen type costumes.

Second, “L’Amour Sorciere” is
a fantasy treatment of the de Falla
score, “El Amor Brujo/’ provides
the principals Gilda Navarra and
Pedro Lorca witl\ a vehicle for
their talents and in which they are
ably supported by tho younger
dancers in the Spanish tradition.

Colorful Wardrobe and background
by Fernando Rivero set off the
piece.

Final item, “Belle of Loiza” is
a Puerto Rican ballet based on a
folk legend gathered by Ricardo
. \Iegria, head of the Institute of
Culture. Ballet features 3 stereo¬
type blackface female comics. (It’s
a revised version of original 1950
production.) Choreographed by
Ana Garcia, native musical themes,
have been woven with dramatic
value into Jack Delano's score with
w’hich are merged engaging per-
formanfces by Ana Garcia,. Juan
Anduze, Alma Concepcion arid the
guest artist Ernesto Gonzalez,
(Latter appeared in B’way version
of Camino Real.) Legend provides-:
au amusing picture to close the
program. Costumes "by Guillermo
contributed to the gaiety and color¬
ful sets were done by Jack Delano.

Charles H Blake of Hollywood
has been retained as an overall
consultant to the company in .both
the artistic and business depart¬
ments for its current Festival dates .
and its projected tours. Company
has made substantial strides since
first organized but still needs funds
and more bigtime know-how. Hence
Blake. Rein.

Show Out of Town

The Irresistible Male

Hollywood, April 14.

•Masquerar production of three-act com-
edy hy^ Freeman. Lusk. Stars Georg®
m Jostyn-Marjorie Stapp. Louis®
Sherrill, Brad Johnson: Produced and
directed hy Harry Antrim; set. Willard

April »•>'>”•••«

Mr. Harrington ‘.. .V. Georee Beattv

Von StaHmeister.... jfy JoK

Wilson W. Wilson !,.. . iV.^rad JohhSa

Freeman Lusk’s new play, ‘•'tho
Irresistible Male,” is a comedy ob¬
viously meant for entertainment
only. It lacks enough character,
plot or even length merit consid¬
eration as serious theatre. Cleaned
of its borderline iiumor, it might
do for video.

As a 90-minute offering, Lusk's
creation succeeds in part. Scat¬
tered through the Malibu beach
cottage set are numerous jokes
that are little more than throw¬
aways that do nothing to promote
the storyline or the slight situa¬
tion involving a 50-year-old mil¬
lionaire and his estranged 30-year-
old wife. ‘

The w'ife takes her horsey great
Dane to bed; hubby roosts, bis
pigeons in the bedroom; she recites
the soliloquy from “Hamlet”; he
expounds "The Charge of the Light
Brigade. ’ She’s sriiitten . with *
head waiter, .and a bartender, and
the husband, wanting to keep his •
wife, is prodded into making her
believe he’s the irresistible male.

, Jay Jostyii/ as the unhappy hus¬
band’s best friend, turns in the
most professional work, soundly
delivering some of the better lines.
The husband,. George Beatty, is
overly stiff but comes across as
oddly charming. Marjorie Stapp,:
as a femaila. attorney, is pretty aml
capable, with okay work from
Louise Sherrill as, the wife and
Brad Johnson as a. male lawyer.

Producer Harry Antrim has
staged the show affectionately.

Ron.

Col. Centennial Drama
Set for Central City;

■ Central City, Colo., April 29,

“And Perhaps .Happiness,!’ writ¬
ten by Thomas Hornsby Terrill te
mark the Colorado Centennial,, will
open July 26 for a 35-performance
run at the Opera House here.

The play was the winner of it
$10,000 contest conducted , by the
[Denver Post.

kSfeiEfr

• COLUMBIA ARTISTS MANAGEMENT INC.

Ahh ouHcel with Special P>ude

MARY MARTIN

IN PERSON

ASSISTED BY HER ORCHESTRA
JOHN LESKO, Conductor
LUIZ BONFA, Guitarist • With Dancer

“MUSICMARY MARTir

X-

The First Lady of the Music theatre in a Program
of the Songs She Has Sung 4 Into History

A G&Hce'UP'ietentatiM ^H^o^eiidlde Atcujic

TOURING THE UNITED STATES (EXCEPT WEST COAST)

SEPT. 29, 1958 TO NOV. 23, 1958
JAN. 5, 1959 TO MARCH 1, 1959

Inquiries Ate Now Invited

COLUMBIA ARTISTS MANAGEMENT INC.

113 West 57th Street, New York 19

■ ...

Personal Direction: ANDRE MERTENS and HUMPHREY DOULENS

PXauE&i

Wednwdar, April

BROADWAY THEATRE ALLIANCE
Presents Its Compliments

To ...1

MAURICE EVANS

AND HIS ASSOCIATES

AS THEIR

NEW YORK COMPANY ON TOUR

“NO TIME FOR SERGEANTS”

RECORDS A MILLION DOLLAR GRO$$

ENTIRE TOUR (Now in Its 30th Week)

Booked by

BROADWAY THEATRE ALLIANCE

A Subsidiary of

COLUMBIA ARTISTS MANAGEMENT

113 West 57th Street, New York 19, N. Y.

♦Spokane, April 19th, 1958 - $1,010,371

IfoiaMday, April 80, 19S8

Carnegie Hall, New York City, May 19 and 26
Academy of Music, Philadelphia, May 21
Constitution Half, Washington, May 23

NATIONWIDE TOUR-OCL THRU MAR.—MOSTLY BOOKED

Managements COLUMBIA ARTISTS MANAGEMENT INC.

Personal Direction: JUDSON O'NEILL AND JUDD
113 West S7th Street, New York. N. Y.

PSfttETY

Wednesday, April 30, 1958

BROADWAY THEATRE ALLIANCE, Inc.

ANNOUNCES FOR SEASON 1958-1959

TWO OF THE FOUR TOP SHOWS IT WILL TOUR IN U.S. AND CANADA

ajimi

LEGITIMATE

WedaetJar, April 30, 19M

PMtlET?

ii

Road Spotty; "King 9 Sock 71G, L A.;

<nu_ > rop a r . r n aii/p n__t.

1 vlin WMf U. A i, W1IIU1 in/7U} llUHy

Lunts36G, N.H.; Eyre Lean 8G, D C.

Business on the road ranged
from bad to bullish last week. The
pickup and drop in receipts from J
the previous frame was split about
evenly among the holdover shows.
There were 19 entries on. tour
three more than the prior session. ]

The overall take' for the Week
was boosted substantially by the
opening of the Civic Light Opera
subscription seasons in San Fran -1
cisco and Los Angeles. Of the
three tryouts, “Firstborn,” with
Katharine Cornell and Anthony
Quayle, and “Visit,” with Alfred
Lunt and Lynn Fontanne, did
sturdy business, in Boston and New
Haven, respectively.

The other tryout, “Jane Eyre,”
starring Eric Portman, failed to
get off the ground jn its second
Washington stanza.. The three
entries have moved on to New
York, where ‘'Firstborn” opens ■
tonight (Wed.) and' “Eyre” tomor¬
row night (Thurs.). “Visit” is offer¬
ing previews prior to preeming
officially next Monday (5) at the
new Lunt-Fontanne Theatre.

Estimates for Last Week .

Parenthetic designations for out-
of-town shows are the same as for
Broadway, except that hyphenated
T i oith show classification indicates
Tryout. Also, prices on touring.,
shows includes 10% Federal tax
and local tax, if tiny; but as an
Broadvjay, grosses are net ; i.e., ex¬
clusive of taxes.

BOSTON

Diary of Anne Frank, Wilbur
(D) (3d wk) ($4.95; 1,241; $32,699).
Almost $20,000. ' Previous week,
$23,000 on Guild-ATS subscription
at same theatre.

Firstborn, Colonial (D-T) (2d wk)
($5.50-$4.95; 1,500; $39,950) (Kath¬
arine Cornell). Nearly $34,500 on
Guild-ATS subscription: Previous
week, $26,200 on subscription at
same theatre.

NEW HAVEN

Visit, Shubert (D-T) (single
week) ($4.80; 1,650; $42,000) (Al¬
fred Lunt, Lynn Fontanne). Nearly
$38,000. Previous week, $38,500,
at Shubert, Boston.

WASHINGTON

Jane Eyre* Shubert (D-T) (2d
wk) ($4.95-$4.40; 1,550; $23,500).
Almost $8,000. Previous week,
$4,000 in five performances at
same theatre.

No Time for Sergeants - (Nat’l
Co ), National (5th wk) ($4.95-$4.40;
1,667; $39,500). Over $20,000.

Previous week, $24,800, same the¬
atre. Closes next Saturday. (3).

CHICAGO

My Fair Lady (2d Co ), Shubert
<MC) ; (25th wk) ($7; 2,100; $72,979).
Almost $66,500. Previous week,
$68,500, same theatre.

Visit to. a Small- Planet, Harris
(C) (4th wk) ($4.95-$4.40; 1,096;
$39,000) (Cyril Ritchard). Over
$16,800. Previous week, $19,800
©n Guild-ATS subscription^at same
theatre.

LOS ANGELES
King and I r Philharmonic Aud
<M) (1st wk; ($6; 2,670; $73,500)
(Cameron Mitchell, Giselle Mac-
Kenzie). Smash $71,000 on Civic
Light Opera subscription. Stays
through May 24, with “Most Happy
Fella” following. May 26.

Tunnel of Love, Hartford (C) (3d
Wk) ($4.95-$4.40^4,024; $29,600).
Nearly $14,800. Previous week,
$19,100 on Guild-ATS subscription
at same theatre. Run extended two
weeks through May 17.

SAN FRANCISCO

Most Happy Fella; Curran (MD)
(1st wk) ($5,40-$4.95; 1,758; $58,-
000). Almost $53,000 on Civic Light
Opera subscription. Previous week,
$20,000 in five performances at
Victoria, Kansas City.

"Long Day’s Journey Into Night,
Geary (D) (3d wk) ($4.95-$4.40;
1,550; $42,000) (Fay Bainter). Al¬
most $22,000. Previous week, $22,-
000 on Guild-ATS subscription at
same theatre.

NEW ORLEANS

Happiest Millionaire, Civic (C)
(single wk) (Walter Pidgeoh). Near¬
ly $21,900. Previous week, $13,600
In eight-performance split.

LOUISVILLE

Auntie Marne (Nat’l Co.), Memo-'
rial Aud, (C) (single wk) (Con¬
stance Bennett), Almost $42,100
_on Guild-ATS subscription., Poteri-
was $46, #); but some

seats were not on sale because of
limited sight lines. Previous week,
$45,270, at Murat, Indianapolis,

i" SEATTLE

. No Time for Sergeants (N.Y. Co.),
Moore <C) (single Wk) ($5; 1,700;
$48,000). Almost $31,700. Previous
week, $27,100 in five-performance
split.

DETROIT

Marcel Marceau, Shubert (Panto)
(1st wk) ($3.85; 2,050; $30,000). Al¬
most $14,500. Previous week, $13,-
800 at Royal Alexandra, Toronto.

TORONTO

My Fur Lady,. Royal Alexandra
(R) (1st wk) ($3.50; .1,525; $30,000).
Nearly $12,200.

SPLIT-WEEKS

Damn Yankees (MC). Totaled
over $29,000 in seven perform¬
ances, as follows: three Monday-
Tuesday (21-22), Munic. Aud.,
Shreveport, $8,200; four Wednes-
day-ISaturday (23-26), Music Hall,
Houston, $20,800. Previous week,
$33,300 in seven-performance split.

Auntie Marne (2d Nat’l Co.) (C)
(Sylvia Sidney).. Totaled around
$34,200 in seven performances, as
follows: two Monday-Tuesday (21-
22),. Proctor’s, Schenectady, $11,-
200; two Wednesday. (23), Loew’s
State, Syracuse, $6,100 : (includes
flat $5,000 guarantee for evening
performance); single Thursday (24),
Stanley, Utica, $10,100; two Friday-
Saturday (25-26), Veterans’ Me¬
morial Aud., Providence, $6,800.
Previous Week, $7,100 for two per¬
formances April 19 at Stratford
(Conn.) Shakespeare Festival.

Cat on a Hot Tin Roof (D) (Vic¬
tor Jory). Totaled around $8,600
in. five performances, as follows:
single, Tuesday (22)» Civic Aud.,
AlbUquerque; two, Wednesday
(23), Liberty Hall, El Paso; single,
Friday (25), Sports Palace, Tucson;
Single, Saturday (26), H. S. Aud*
Phoenix.

British Shows

(Figures denote opening dates)
LONDON

Any Ofhtr BIl Westminster (4-10-58).

At 'orep of Hat, fortune (1-24-57).
Bella Binafna, Coliseum (11-14-57).

Brass Butterfly, Strand (4-17-58).

Breath of Sprint, Cambridge (3-26-58).
Boy. friend, Wyndnam'a (12-1-53).,

Bride A Bachelor, Duchess (12-15-56).
Cat an Hof Tin Roof,, Comedy (1-30,58).
•Dear Delinquent, Aldwych (6-5-57).

: Dinner With Family, New (12-1057).
Duel of Angels, ApoUo (4-24-58).
Express# Bongo, Seville (4-23-58).
Flowering. Cherry, Haymarket (11-21-57).
Free As Air, Savoy (6-6-57).

Crab Me • Candela, Lyric (12-26-56)
Iceman • Cometh, Wint. Gard. (3-26-58).
Lyslstrata, York's (2-18-58).

Mousetrap, Ambaasadors (11-25-52):

New Craxy Cang, Vic. PaL (12-18-58).
Not In the Book, Criterion (4-2-58).
Plalslra Do Faria, Walea (4-20-57).
Fqfttng Shad, Globe (2-5-56).

Rap# of Belt, PlcadUly (12-12-57).
Repertory, Old Vlc (6-18-57).

Rear Like e Deve, Phoenix (6-25-57).
Salad Days, Vaudeville (8-5-54).

•Share My Lettuce, Garrick (6-25-57).
Simple Spyman, WbltehaU (3-16-58).
•Touch of Sun, Princes (1-31-58).

Tunnel ef Love, Majesty's (12-3-57).
Whore's Charley, Palace (2-20-58).
•Transferred. .

SCHEDULED. OFBNINCS
Something to" Hide, St. Mart. (4-29-58).
My Fair Lady, Drury Lane (4-30-58).
Quaint Honor, Arts (5-1-58). .

Birthday Party, Lyric Hamm: (5-6-58).
Variation on Thomo, Globe (56-58).

CLOSED LAST WEEK
KMdera, St. Martin’s (3-18-58).

Touring Stows

(April 28-May 11)

Auntie Marne (Natl Co.)—Pabat, M’wkce
(28-3); Lyceum, Mpla. (5-10).

Auntie Marne (2d Natl Co.V-Masonic
Temple, Scranton (28); Community; Her-
shey (26-3); Jaffa Mosque, Altoona (5);
Municipal Aud., Charleston (7); Municipal
Aud.. Canton (8); Paramount, Toledo (9-10).

Cat en a Hat Tin Reef—Civic Aud.-, San
Bernardino (28); Aud., Long Beach (29);
Russ: Aud., San Diego (30-1); Granada,
Santa Barbara (2); Roosevelt H.S., Fresno
(3); Geary, S.F. (510).

Damn Yankees—Municipal, Tulsa (28-
29); Aud., Denver (1-3); Municipal Aud.,
Oklahoma City (58); Forum, Wichita (7);
Aud., Topeka (8); Paramount,. Omaha
( 6 - 10 ).

Diary ef Anne Frank—Wilbur, Boston
(2510).

Happiest Millionalra—State Fair Aud.,
Dallas (2530); Music Hall. Houston (1-3);
Robinson Aud., LitUe Rock (56); Conven¬
tion Hall. Tulsa (7-8); McMahon, Lawton.
Okie. (9); Municipal Aud,, Oklahoma City
( 10 ).

J ong Day's Journey Into Night—Geary,
. (253); Blltmore, L. A. (510).

Marcel Marceev—Shubert, Det. (253);
Hanna. Cleve. (4-10).

Meat Happy Falla—Curran, ST. (28-10).
Mir Fair Lady—Shubert. Chi (28-10).

N# Time for Sergeants (N.Y. Co.)—Inter¬
national Cinema, Vancouver, B.C. (252);
Stampede Corral, Calgary, Alberta (3);
Jubilee Aud., Edmonton, Alberts 456);
Playhouse, Winnipeg, Manitoba (510).

. Ne Time far sergeants (Natl Co,)—Na¬
tional,. Wash (253. closes).

Tunnel ef Lev# (Coast Co.)—Hartford.
L.A. (2510). .

Visit te 6 Small Fianet—Shubert Ciney
(253); -American, St. L. (510).

HER MAJESTY'S FUTURE

New Owner ; But Montreal's Phil
Maurice Continues House

Montreal, April 29.

Her Majesty’s Theatre, last of
Consolidated Theatre’s straight
legiters has been sold to local .in¬
terests for $360,000. Theatre, how¬
ever, has been leased back to Con¬
solidated for a reported $20,000-a-
year and will, continue as a legit
house for the next five-and-a-half
years, ‘

Phil Maurice of Consolidated
will continue to handle bookings
and all arrangements, for this 1,704-
seater which had its preem in 1905
and has been Under Consolidated’s
operation for past 30 yea|s. At the
end of Ijjase house will be torn
down to make way for an office:
building.

ForaHitinGennany,
Produce a U.S. Success;
But No Exclusive Deals

By HAZEL GUILD

Frankfurt, April 22.

The best way to have a success¬
ful play in Germany is to produce
an American hit. Second best way
is to put on a German ^ classic.
That’s the formula recommended
by Stefani Hunzinger, head of the
theatre division of S. Fischer Vet-
lag,, one of the biggest publishers
of plays and books in West Ger¬
many.

Fischer, which had 298 plays on
its repertoire for the 1956-57 sea¬
son, was responsible for 60% of
all the play business in Germany
during that period. ' Two-thirds, of
all the plays included on their list¬
ings^ were American:

One of Miss Hunzinger’s prime
jobs, howeyer, is to uncover new
plays by promising German au¬
thors to release along with the lat¬
est Broadway; productions. Fischer
has first' refusal rights for Ger¬
many. on all plays agented by
Music Corp. of America* besides
buying from other; American play
agents.

The process, says Miss Hun¬
zinger, herself a former actress, is
to read a play and decide if it’s
suitable and appealing for a Ger¬
man audience, arrange the trans¬
lation into .German, and then of¬
fer it to theatres, radio and tele¬
vision stations, and to leading; ac¬
tors who might want to play in it.

With 182 theatres in West Ger¬
many and 75 in East Germany (urn
der Russian control) providing the
.primary market for the Fischer,
plays; there is nb such thing as an
“exclusive” rights for a play for.
one theatre. A script may be • per¬
formed orr a city stage and also .in
the same, city’s tv station.

Some of the leadipg. American
dramatists refuse to allow their
plays to be performed in East Ger¬
many, Arthur Miller, (whose “A
View from the Bridge” has: had 459
performances and “The Crucible”
has played 731 performances, in
West Germany; William* Faulkner,
whose “Requiem for a Nun” has
had 253 West German perform¬
ances; Thornton Wilder, . whose
“Matchmaker” has. jun 919 times
in West Germany, and Tennessee
Williams have all refused to have
their plays done in East Germany.)

Theatres in both East and West
Germany • generally buy rights to
perform a play on a percentage
basis. Most; theatres are municip¬
ally supported, and select from six
te 12 plays for their winter or
summer Cycle, alternating from the
group of plays each night. Ticket
prices run from 48c to $2;40.

The usual royalty is 10%, of
which 6% goes to the American
agents, 2v£% to the translator, and
the remaining V/t% to Fischer.
For a one-time television perform¬
ance the fee is Usually about $1,250.

“Friedrich Durenmatt and Carl
Zuckmayer are the two top con¬
temporary dramatists who are writ¬
ing in German,” says Miss Huhr
zingen Durenmatt is Swiss, and
Zuckmayer is German-born, but
now an American resident.

SCHEDULED R Y. OPENINGS
BROADWAY

. (Theatres Set)

- Visit, Lunt-Fontajme (5558). .

OFF-BROADWAY

Bonds Interest, Sheridan Sq. (57-58).
Sign ef Winter, Theatre 74 (57-58).
Playboy Wosfn World, Tara (58-58).
Eloctra, Jan Hut (5558). .

Shaw Series, Downtown (512-58),:
Judge, Theatre Marquee (513-58).

Sat. Night KM, Provineetown <5-13-58).
Comic Strip,- Barfcizon Plaza. (514-S8)..; - ■
Ulysses, Rooftop (5-27-58). .

B way Up n’ Down; "Captain 9 $58,400,
'Remembered’ $33,599, 'Denim’ $19,500

Broadway was uneven last week.
Some shows picked up over the
previous, week, while others
dropped.. The powerhouse entries
held steady, while twofers have
been a b. 6, stimulant for a few
entries. .

^ Of the 22 productions on tap,
those selling out or playing to
virtual capacity business included
“Dark at the Top of the; Stairs,”
“Look Homeward, Angel,” “Music
Man,” “My Fair. Lady,” “Oh Cap¬
tain,” “Say, Darling,” “Sunrise at
Campobello” and “Two for the
Seesaw.” "

; . Estimates for Last Week

Keys: C (Comedy), D (Drama),
CD (Comedy-Drama), R (Revue),
MC (Musical-Comedy), MD < Musi¬
cal-Drama) , O '(Opera), OP (Op-
etta).

Other parenthetic designations
refer, respectively, to weeks played,
number of performances through
last Saturday, top prices (where
two prices are given,. the higher, is
for Friday-Saturday nights and the
lower for, week nights), number
of seats, capacity gross and'stars.
Priiee includes 10% Federal and
5% City tax, but grosses are net
i.e., exclusive of taxes.

Auntie Mame, ; Brbadhurst <G)
(t72d Wk; 565 p) ($6.90; .1,214; $46,-
500) (Greer. Garsdn). Previous
week, $43,100; last week, around
$44,000.

Bells Are Ringing, Shubert (MC)
(74th wk; 588 p) . <$8.05; 1,453;
$58,101) (Judy Holliday). Previous
week, $54,800; last week, nearly
$54,900. . Performances will be
suspended July 21-Aug. 9.

Elbe Denim, Playhouse (D) <9th
wk; 68 p) ($5.75-$6.90; 996; $31,500)
Previous, week, $15,700; last week,
over $19,500.

Dark at the Top of the Stairs,

Music Box (D.) <21st wk; 164 p)
$5.75-$6.90; 1,010; $33,000). Previ¬
ous week, $33,000, with parties;
last week, nearly $32,600, with
.parties.'

Entertainer, Royale (CD) filth
wk; 81 p) ($7:50; 1,050; ,$43,500)
(Laurence Olivier). Previous week,
$33,000 en twofers; last week, aV
most $31,800 on twofers. Closes
May 10.

Fair Game, Longacre <C) (25th
wk; 201 p) ($5.75-$6:90; 1,101; $32,-
000) (Sam; Levene). Previous week,:
$15,300; last week, $15,200..

Jamaica, Imperial <MC) (26th
wk; 204 p) ($8.35; 1,427; $63,000)
(Lena Horne, Ricardo Mon(alban).
Previous week, $49,000; last week,
over $47,500. Performances will
be: suspended June 30-Aug. 9.

Li’l Abner, St. James (MC) (76th
Wk; 604 p) ($8.05; 1,614; $58,100).
Previous week, $42,000, on twofers;
last. week, neatly $42,200 on two¬
fers.

Look Back in Anger, Golden (D)
(30th wk; 239 p) <$5.75; 800; $25,-
152). Previous week, $14,400; last
week, nearly $12,900.

Look Homeward, . Angel, Barry¬
more <D) <22d wk; 172 p) $6.90);
1,076; $40,716) (Anthony Perkins).
Previous week, $41,200; last week;
same. Perkins Withdraws from the
cast June 28, with Andrew Prine
set as his successor.

Music Man, Majestic (MC) (19th
wk; 148 p) ($8.05; 1,626; $68,658)
(Robert Preston). Previous week,
$69,100; last week, almost ”$69,400.

. My Fair Lady, Hellinger (MC)
(111th Wk; 883 p) ($8.05; 1,551;
$68,210). Steady at $69,200. Show
is selling 20 balcony seats at each
performance to students at 70
cents a ticket.

New Girl in Town, 46th St. (MD)
(50th wk; 399 p) ($8.06-$9.20; 1,297;
$59,085) (Thelma Ritter). Previous
week, $36,700 on twofers; last
week, nearly $37,000 on twofers.

- Oh Captain, Alvin (MC) (12th
Wk; 95 j>) ($8.35-$9.20; 1,331; $60,-
000). Previous week, $57,200, with
parties; last week, almost $58,400,
with parties.

Romanoff and Juliet, Plymouth.
(C) (29th wk; 228 p) ($5.75-$6.25;
1,062; $36,625) (Peter Ustinov).
Previous week, $22,200; last week,
nearly $24,600.

Rope Dancers, Miller’s (D) <23d
Wk; 181 p) ($5.75-$6.90; 994; $27-
850) (Siobhan McKenna, Art Car¬
ney). Previous week, $12,300 on
twofers; last week, ever $13,800 on
twoifers. Closes nexL Saturday (3).

Say, Darling, ANT A (MC) (4 th
wk; 28 p) ($7.50; 1,185; $50,460)
(David Wayne, Vivian Blaine). Pre¬
vious week, $49,000, with parties;
last week, nearly $49,100 with

^^finriie al'CampoSelfo, Cort (Df

(13th wk; 100 p) ($6.90; 1,155; $36,-
000) (Ralph Bellamy). Previous
week. $36,200; last week, same.

Time Remembered, Morosco <C)
(24th Wk; 191 p) ($9.60; 946; $43,-
000) (Helen Hayes, Richard Bur¬
ton). Previous, week, $35,100; last
week, almost $33,500. Closes June
28.

Two for the Seesaw/Booth (CD)
(15th wk; il6 p) ($6.90; 780; $31,-
700) (Henry Fonda). Previous week,
$31,800; last week, over $32,000.

West Side Story, Winter Garden -
(MD) (31st wk; 244 p> ($8.05; 1,404;
$63,203). Previous week, $47,500;
last week, over $50,000.

Who Was That v Lady 1 Saw You
With? Beck (C) <8th wk; 64 p)
($6.90; 1,280; $47,000) (Peter Lind
Hayes, Mary Healy). Previous week,
$42,200; last week, nearly $39,800.
Opening This Week

Le Theatre du Nouveau Monde,
Phoenix (C) ($4.60; 1,150; $29,382).
The Canadian company, booked for
a two-week stand as the final Phoe¬
nix presentation this season, opened
at the house last night (Tues.) with
its French-language presentation of-
Moliere’s * ! L© Malade Imaginaire.”
The play will run through , next
Sunday (4), with the group switch¬
ing to three Moliere one-acters the
following Tuesday-Suhday <6-ll>.

Firstborn, Coronet (D) ($6.90;
1,101; $35,040) (Katharine Cornell).
Miss Cornell arid Roger L. Stevens
presentation of a play by Chris¬
topher Fry; begins a limited six-
week ^un tonight (Wed.).

Jane Eyre, Belasco (D) ($5.75;
1,037; $31,582). Courtney Burr, in
association with Sterling Produc¬
tions, presentation of Huntington
Hartford’s adaptation of Charlotte
Bronte’s novel; opens tomorrow
night (Thurs.).

Off-Broadway Shows

Arilele r Cricket (4-8-58).

Blood Wedding, Actors Play-
hopse (3-31-58).

Boy Friend, Cherry Lane (1-25-
58).

Children of Darkness, Circle in
the Square (2-28-58).

Crucible, Martinique (3-11-58).

Dark of the Moon, Carnegie
Playhouse (2-26-58); closes May 10.

Enchanted, Renata (4-22-58). . .

Garden District, York (1-7-58);
closes May 25.

One Act Musicals, Sullivan St..
(4-23-58).

Threepenny Opera, de Lys (9-25-
55).

CLOSED LAST WEEK

Brothers Karamazov, Gate (12-
6-57).

Clerambard. Rooftop (11-7-57). :

Endgame, Cherry Lane (1-28-58).

LUCIA CHASE BALLET
INTO 11 COUNTRIES

American Ballet Theatre, which
dates from 1940, is off on another
European .swing—21 cities in 11
countries. Range will be from
Ireland to North Africa to the
Brussels World's Fair.' Lucia
Chase heads the staff of 15 which
administers affairs of company, of
50. • |

Featured dancers: Nora Kaye,
John Kriza, Erik Brahn, Violetye
Verdy, Scott Douglas, Michael
Lland, Royes Fernandez, Ruth
Koesun.

Tom Curtiss Is Adapting
Acbard Play for Slierek

Edinburgh, April 29.

London producer Henry Sherek
Is lining up two Paris plays for
presentation in Scotland in late
fall prior to the West End. Robin
Maugham is preparing an English
adaptation of “Oscar,” % Claude
Moniet.

. The second .item, Marcel Achard’s
“Domino,” mow at the. Comedie
Francaise, is being adapted by
Thomas Quinn Curtiss, Paris cor¬
respondent of the N. Y. Herald
Tribune and Variety.

Barn ‘Sgts.’ Good $17,200
In 3d wk., Paper Mill, NX

Robert Weiner’s strawhat-touring
production of “No Time for Ser¬
geants” continued strong at the
Paper Mill Playhouse, Milbum,
N. J., last week.. The take for the
third stanza*was $17,200.

_Th^ shoi& remains w at the, ham
This “week anUTahofher fortnight

LEGITIMATE

Pfaa&fr

Wednesday, April

V •- fl*i Shirley Ayers. A Florida tryout of ,

DltS ^3) the Iloyal Pouiciana/ Palm Speakeasy Grog In Brussels

The producing team of Barbara: way next fall by Worthington t Recent additions to the^member- r ---^4=== Continned from page 1 ■■«.W= a

Wolferman and James Hammer- . Miner and Kenneth Wagg. The ; ship roster of the Assn, of Theatn- ...'

stein have optioned an untitled; production team, incidentally, hasj ^-M^agers; in-j “bar’*—despite it’s being so many Dutch and Germans are in,

comedv by Roger Price. dropped plans; to produce f ‘^ r a• wiiHaln I biiled—for a whiskey-and-soda 15 along with the GIs from Germany

William Landis and Del Tenney Man by Thomas W. Phipps and : aUIlerboth^oa^^^^ * academic, because wine and beer —no mistaking the latter they

will double as cast members in John McClain, drama critic for the gihn . ° ' 03 ■ snc *' P lccure aivl \; only are permitted, save only in make themselves heard plenty,

their upcoming off-Broadway pro- N. Y. Journal-Arherican. V Alaxwell Anderson’s new play ? the key hotels. • ’*■ ... (This is a common Belgian ‘com-

duetion of Bernard Shaw’s ‘ The The Phvllis Anderson Theatre, “The Golden Six," preeins tonight. Outstanders at the Eve are The plaint about our service men—
philanderer.” N. Y„ formerly known as ihe Pub- (Wed:> ait : Boston U., where it runs : Lugosis, humorous panto mixed their, noise. The French are bom-

Jerome Kilty has gotten tbe okay lie Theatre, \vill revert to Yiddish. through next . Saturday (Ti. ' | trio, a cinch for the States. bastic in another way but, like-

to produce '“•Dear Ltar.” his adauta- legit for a limited period next sea-:. The Arena,Stage in 'Washington:; The Moulin Rouge’s ‘'Night and wise, make their presence unduly
tion. o; the Bernard Shaw -Mi-sv son with a'musical to be presented is .presen ting the first production Day Follies,” produced by Paul noticed, say the locals)."

C«mu)’;oll letters. He abo intends bv Jacob Jacobs and. Benjamin by an American company '■ofrSum-i and . Josy' Delme, has RolantF ,

to direct the presentation, which is Rbthman. . mer of the lTtlit Doll.” The offer-i Truchot as “animateur,” fancy for

planned for Broadway afte^ a David Long and Lee Patoh, .who in ?-' dr f ct ^ d . ‘? y ,£ lan ; Sch ?? ld t l r ’’ emcee. Pamela & Roland Truchot I I SumiilSr ShftWS

lengthy cro .s-countrv tour.; I>iltv ari »' ..partnered in operation of.'■•.the'® peped J aSL (Tues. and is the ., have a naughty but funny routine. I ■ OSlHIIII®! OiiOfgw

J:! <! td 'ni ' Sllllivan Street Playriouse,; N, -.Y-; • “a -i'“Lds Pieds;” showing .only the fcet .l __ Continued from page .85. =

a^ptcd in a ^ ^ l ;T where theyVe been co-producing. T ,. u r c “\ eduled for'D>‘esentT ‘'obviously very boudoir. It is m the • , , _ '

at 1 - JuL t^v piavs since last August.wlll branch : h v the ShoS : cas- at' idiom of George LaFaye’s “Marcia-. announced for J.hree of the cur-

•M.as.vKl!u>e>.ch Institute.. of Teot QUi j nt0 .. s ^ 0 presentations, at the tbe Little Theatre of the YMCA ! John 2 ’ recording showing the flirta- rent entries^ -Those - are .- Rope.,
n0 i 0 ”‘^ * d 'V' , . house next fall. L.ong will initiate 135th FSt. N Y . beginning' June 6! i tiori between a fedora hat and a Dancers” (May . 3 > . Entertainer

SarJa Hernandez, a_ personal the independent production policy ■;■■■■-a legit production; based on Dan i lady’s furpiece. For the rest it’s !May 10) and ‘Time^ Bemern-.

mam.4<;r and Iheodore Curtis,.a ty’ b “Shield fo- the Medusa”, a Jacbbsoii-V ribve’^The.- 'Price 'of I strip, stuff;' ' bered” f June 28). The balance of

playv right, plan mak.ng tnei: r< , vv piry by .V*illiaih. .Packard, • Diamonds,” is planned for 1950 ; The Pavilion of Brussels shows, now running on the . Main

I.roacv. ;iy munayena. hov, / n-xt j, e pirns opening at the the- . Broadway presentation by Edward 0n , 1, a rea , restaurants of Stem, are figured to fall out as the

K,.;,.on iis.co.p.oclun.rs °f Mate ,,... e Se;)t . 23 Padula. V ■ . E russeis netr” the Grand’ Place hot weather arrives. These include

bv'Howard 3 Richardson ‘end ^futrh Irving Cooper, general Is.'the dBaModne. Perhaps betted

‘ _ . ,, .. : v of Long . Day s Journev Into ..Burgess ^lereoitn.in ine^upconun^ ^ _ ^‘L’Ebaule de Mouton”: Abner. Look Back m Anger,

inaiL l^rman^ hpcoin in^off^iro nd- •' ^ ht production of Ennco fen >.1011^^ “New. Girl iiv Town” and -Roman-

man rorraan s upcoming on tiroaa th-p. forthcomins Broadwav orO-: 1V _- . _ ■ ‘ . -i pm. _ r»i _ off and Juliet.

Speakeasy Grog In Brussels

; Continned from pa gt 1 ;

tion. o; the Bernard hhaw-Miv.

letters. He aho intends
to direct the presentation, which is
• planned for Broadway afte.- a
lengthy cro .s-couritrv tour. - Kiltv

out of plays Since last August.:will branch;

■Miis.vuhuseiis Institute, of Tec n q into solo presentations, at the
nology, Cambudge. house next fall. .Long'will- initiate

Sarnia Hernandez, a - personal jj ie . md‘*pende;it .productibn policy
manager, and Theodore Curtis, a tv %vi h “^ n r e id f ( ;- the M«dusa,” a
plavv right, . plan mak:ng tueir rov . plrv by AVilliain; , Packard,’
Brbanv.ay managerial h'-xt u bi c b he pirns opening at the the-

season as -coTp^oducers- of. •-Madam. cent 23 - '

Thirteen.” a new play with music ‘ : • ' w ■■ v,. , • ^

by Howard Richardson and Hu?h Irvmgr Cooper^ general manager

l Continued from page. 85 ;

way production of “Comic Strip. . dl | ti f ,, T1 ‘ ’ Dis-nchanted ” ^ - Jrvmg Jacobson. Irvmg Gross-! JbbO, With the present_ Lhantratne «. Firstborn » w hich opened last
William C. Whitman is associate to au -^ pn - °J; ui^ncnamea. [ man and Julius Adler have leased i family taking it over in 1907. It’s , ■= J ir stborn wfiich ^openea mst

the produce and Leonard Soloway Aaron Fran.,el, new managing . the : Downtown National Theatre, the Pavillon-Coldny-“21” of Brus- night (Tues. ,^is m for a muted
is general manager. director of Margo Joiies Tneatrg; x.y ; , for. the presentation, of a {sels, seating only , 20, must be ri *° through June 7, while Visit,

The U, S. rights to Sylvia and ' 58 * this fall.-will have . Dallas j. Yiddish musical next season. .booked in-.advance,-with-the uncle. >'h’-ch -.bows next Monday (5»* is

George Leeson’s adaptation o ? ; P 1 ” 661 ? 15 October-.-■ Gal,... by; The off-Bf.oadw'ay Cricket^Thea- 0 f the bossman, who lends, his a ^° booked for a limited stay

Jean-Paul Sartre’s “Nekrassov” are ChuHes ^ Robinson and_ Willie = tre is going after moppet audiences “sauce de mon oncle” to the menu’s through July. 5. The only other
controlled by London producer; b . tarK: H,s Rise and Fall, drama-jon Saturday afternoon with a pres- billing serving as chef / . opening scheduled for the balance

Laurier Lister. i tized by novelist Robert PennWar-1 entation of . “Sleeping Beauty;” ^ „ . ** Vk. of the season is “Jane Eyre,’’which

The Vernon Rice Memorial. rc "- in CoHaboret on^^ with Fransel, 1 written and produced by Blanche; debuts tomorrow (Thurs.).

Awards sDonsored bv th“ Drama ; Lyn Austin, who’s on the pro- Marvin. The strikingly modernistic Vati- • ■ ■

Desk and given annually To- “out-1 duction staff of the. Playwrights The Helen Hayes Equity Players can has as an annex a three-story, -. ■■■■■, ■ :

standing achievement" ‘ dff-Broa : d- ; Ca - - is dde back-in-'New York itodatY. have been booked by the Nassau- pop-priced restaurant including $1 n

wav were presented by the N Y ' ‘W ed *) from . London after making Suffolk County Civic Theatre for blueplate specials for the cafeteria- p||3f0n IldFII

le^it organization recently to per- ! arrangements, for the Broadway 1 a June IT appearance at the Port style of self-service. “Holy mack- .

formers Gerry Jedd and George C. j presentation next season of several Washington (L I.) Junior High e rel” and kindred gags have ' ' ' Continued from page 85 s=s

Scott and director Stuart Vatighe.n.; West End productions. _ SchooD ; ; , . . sprung up already, f; ons He’s been active a< a staffer

The film rights to Samuel Taylor i T ^^ rnen< l a h Shakespeare Fes- Brass Rail’s Smart Idea at the house in past seasons

and romelia Otis Skinner’s “Pleas- ' tiy al Theatre & Academy presented Pierre Aumont of Irwin Shaw s - e mar a:-_i. va Touino at tne nouse m past seasons,

ure of His ^^Comofnv^^ which the 1 its f ifth annual Shakespeare novel. VLucy Crown,” is scheduled Smartest stunt is_by Ed Le/ine, The. letter also pointed out that

Plivuriffhts C rv? pa and Frederick 1 Awards last week to Laurence for Paris production next Septem- P re ^ df Th * Br ^ s , ^ al1 restaurants i ega i steps taken to change the
J } nipS hnRm ? Olivier, Katherine Hepburn. B: her. with Edwige Feuillere and m N.Y., whose hot dogs, hamburg- nam e of the Foundation to the

wa ^n^v?^^?easnn^ have reSnrSSv Wen Payne, of the U. of Texas; j Bernard filler heading the cast ers, Pepsi and Coke already are Housatonic Arts Foundation have
been Purchased bv Geor« Skaton^^ Lyn ^.Ely.-htod. of Theatre iii Educa- A doublerbill, comprisihg Ber- getting beaucqup biz. The Yanks been dropped In favor of a public

and William Per'betr for Par i” tion, Inc., and William F» and nard Shaws. Overruled^ and Sean can’t compete gastronomically, contest for a new tag. Gordon

f0r ParJ tacldentauy. ...elecutivedi-

1660, With the present Chantraine off an d Juliet.”

! inn-? . Firstborn, wh

“sauce de mon oncle” to the menu’s ]

Brass Rail’s Smart Idea .

Smartest stunt is by Ed Levine,

through July 5. The only other
opening scheduled for the balance
of the season is “Jane Eyre,’’ which
debuts tomorrow (Thurs.).

Sharon Bam

Continued: from page 85 iss.'
tions. He’s been active as a stager
at the house in past seasons.

The letter also pointed out that

Charles Olsen is John O’Shaugh- l £°°^. The Shakespearean Cyphers P lan , n ^ pany of haut French cuisine, so rector of the Foundation,

nessy’s successor as director of the S ^iimm^komack ha* heen sienri bv^LilV'Turae^who^lJo 1 ooerttes by staging in the indigemously The Sharon barn was slated to

upcoming off-Broadway production ; by DerS on al manager HiUard ? EL the off-Broadway house P American idiom the competition fold several years ago, but pro¬
of “Sign of Winter.” , personal manager Hillard, El- ^^wil! kc-; is minimized and the authenticity ducer Judson Phillips was per-

Lyncist Larry Holofcener has ; Michael Rles of Broadway Thea- ture on legit production at U. S. intact. Souvenir. menus translate suaded to continue when a group

p «r« h ?? cd leglt Rights tp*the?ter Alliance’-in-Tulsa' to .talk'sub^ - Army bases in Europe this sum- what clam chowder, griddle cakes of local residents raised a fund to
loaft ri.« “It s a Wonderful Life, 1 ... ^j -- -- *• - .

j scription series.

mer. He’ll be accompanied by Vicki etc. mean.

underwrite the operation, Swire,

which he plans transforming into Carmen Alvarez and Chad Block, Cummings and Hurd , Hatfield, There are 43 listed Internation- besides being president of the Sha-

a musical for Broadway produc- j wbo are appearing on Broadway, WhO’il appear in scenes from varl- a l Pavilions, which are reduced to rori Creative Arts Foundation, is

Vawotf/Sf .!!h respectively, in “West Side Story” ous olays. ; ; _ 39 considering that the Arab states managing director of the American

ivlS« '• and -*Abner,-” will be married Shadows -m the Court. a new (Egypt, Iraq, Jordan, Saudi Arabia National Theatre Sc Academy, in

1> ncs; himself and is currently ne- next Sunday morning (4) at the Play by Barnes Connable, will be and Syria) are combined into the New York

gotiatmg with a producer to take Woodhaven (L.I.). Consrecation of preemed next Wednesday-Saturday - 10 '

over the managerial reins. Jehovah’s Witnesses. (7-10). at >the YWCA Actors Work^ ■ ___ • ■ . . ■ . •

Jehovah’s Witnesses. (7-10). at ihe YWC.

The files of the Theatre Guild, shop; New Haven.

American firms occupying pri-

preemed earlier this month in Lon- including correspondence, scripts Joseph Stein and Will Glickman Y a te pavilions, separate and part fl C

don. is planned for Broadway pro- and records, have been presented have been tagged to handle the f rom General, Motors, Westing- ■ w

duction in 1959 by Gilbert Miller to the Yale U. Librari\ dramatization of Carl Reiner’s house, Sylvania (both latter in the == continued from pace *5 ==a

and Roger L. Stevens, in associa- A French production of John novel, “Enter Laughing,” which Atomiurn), Philips international, ^ - : ■■■.

tion with the play’s West End pro-j Osborne’s “Look Back in Anger,” David Merrick has Acquired for include International Rusiness Ma- Washington, Henry Boettcher of
ducer. Henry Sherek. ! adapted by Constance Coline, Broadway production. chines, Coca-Cola, Eastman Kodak, Pittsburgh. Monroe Lippman of

Luclenne Hill’s adaptation of ■ preemed in Paris at the Theatre ' • ' 1- • ••■ • ' Pan American Airways, Philip Mor- Hew Orleans and Lowe and .Fred-

Armand Salacrou’s “No Laughing i.Mathurius last Thursday (241 under \~w~- -r - — - : — -^- ris Overseas (Ltd ) Bell Telephone erick McConnell of Cleveland.

Matter,” which Ron Rawspn ore-; the title ”Le Falx de Dimanche” - II V D JLl S. (Antwerp) and Singer Sewing Ma- Most of them served on panel of

sented last summer at his John (“Sunday’s Peace’ .. 11.1. 091161131 990611 c hine ;< S judges during four day meeting

Drew Theatre, East Hampton, L. I.. . Burgess Meredith will direct the . . ^ _ A „* w 0 „, { here. ; ■

.has "betfii optioned for Broadway i upcoming off-Broadway production ^^^^““ ContlBued froin page 2 | " An American, Maurice. Ball, under the Ford FminHatinn

production next fall by. Rawsoh of “Ulysses in Nighttowm” ! cia I Sunday afternoon perform- stands ^up with his^Baltour the

and Marshall Earl. | Jerome Robbins will be involved ^ setup ^of girl guide-chaufferettes.

Otis Bigelow’s comedy, “The : as choreographer.director and co- iTnf all of ’em lookers and multi- f a . sta rtmg sMary of $60 week-

Marriner Method,” which hgd been 1 Producer , of two upcoming Broad- ?^.^5 vnifnactpr? hnguists. He has also sewed up Jy during first year, $70 peF week

planned for Broadway production j way productions, a music-1 version fpri ? ?d youngsters were^ queued rooms in the Hotel Plaza, in the the second year. During third year
by Maurice Evans, has been taken • the French film, "Holiday for up from dawn to the house new de luxe motels which were their stipends will average the

over for London presentation by Henrietta,” and an untitled musi- u interlded to specially built for the Expo, and then Prevailing professional stand-

Rohert Morley and Robin Fox.; caL based on old Roman comedies; begin his big ballv_as qarly as last in residential hostelries. CAmerican and minimum for road tours, with

Morley may also figure in the ven-; H e he Partnered ^vith Leland ^December when tickets wept on i ndus tfi a iists like Bruce Gimbel steady, work promised for a period

ture as star and director. The au-; aTld ^™ c k iii The j sale, but did not. get the publicity haye done - f or the duration of 36 weeks in each of three years,

thor, incidentally, is an actor; cur-! P^uction of. Henrietta, which ; material he had requested. He Q - - b theorv of Constant traffic)’ p * an worked but by Lowe, whb

rently touring- with the Constance;^ h ^- the H,Y, : City -9 ] V rieW ^frikle de sold idea ^^o W. McN^ii Lowm di-

Bennett edition of ‘'Auntte Mame.” ^4 wWbhh.T*a book by f 3 ’ 1 - , Ja P an ;, Pftr j„ ut (DarHotelsV for in-betweeb rector of Ford Foundation Human!-

An adaptation of William Owens’. 1 - a * D ow- Dy tur es and Visual displays should , 1 ^ ties and Arts division is to use

book. “Slave Mutiny.” is- planned : music a n<?iv^hv^ a key factor in his cam ; C . ! newcomers as nucleus of a touring

chines, Coca-Cola, Eastman Kodak, Pittsburgh. Monroe Lippman of
Pah American Airways, Philip Mor- New Orleans and Lowe and Fred-
ris Overseas (Ltd.), Bell Telephone erick McConneU of Cleveland.

(Antwerp) and Singer Sewing Ma- . Most of them served on panel of
chinei judges during four day meeting

An American, Maurice; Ball, here,
stands to mop up with his Baltour Hnder the Ford

all of ’em lookers and multi-
iinguists. He has also sewed up

teed a starting salary of $60 week¬
ly during first year, $70 per week

rooms in the Hotel Plaza, in the tj e second year. During third year
new de luxe motels which were their stipends will average the

Bennett edition of “Auntie Marne.” project which. haTa book bv ! ? al ' 1 'T ■ Japa ° a j out (Day Hotels), for 'in-between rector of Ford Foundation Humani-

An adaptation of William Owens’. 1 - a * D ow- Dy tures and Visual displays should . lw ^ n ties and Arts division is to use

book^ “Slave Mutiny” is^planned : ^ ve an^ musi^ and d ly?kSte- ' ha ve a^key factor in his cam- B pp and ?iSfgent° Expo newcomers as nucleus of a touring

•i br 5 u^vM , n«''*anf?i'''.'®oh'dh'e3ni, Robbins.^^wj^ll 1 P a ;g n vBut,Jie charges,he received f( ^ a N? 1 comrf^ • ' professional company in their final
L r S ‘!^ Fdw a rH«. E ?S^^M^Serv 1 be makin ^^^is managerial bow^^^with only driblets of material, from .the. Whil g the hotels were permitted Reason. Troupe isolated to go on
I,,?! .vSS,H!?,hi^ n £fy. i those two productions, is also slated BaHet. management a nd it was a shakedown safari of Middlewest-

have extended their option on Rob-.: to choreoeraDh and direct “avncv’• only three days before opening a Z0/o nil im iomi? point to $7 e m 9 ii OP

have extended their option on RohK| t0^o£^aS-direcf^GySS/” only three days before opening a 25 ^ tilt the locals point to^ $7 -^£25 ™ ^ Sat hate not
ert Thoms Sailing to Bj'zantium which Hayward and Merrick plans day that he.received the requested ro Q1 ^s now commanding near $20. ^ “live” drama*since the davs
through next November. . . I as a joint presentation. P materfai: Tax.dnvers seem be quickest : £ ibetore teSon i

Jay. Glick s The Trial of hlarie Chosen as winners last week of Asked how his office: was able to ? n the. gyp-and-take, . frankly tell-

Antoinette” is planned for Broad- the $500 Clarence Derwent awards prepare the sleek souvenir pro- mg passengers off, “The ride is so T ~" ~ --

- ■ for the best ^performances this gram sold at performances, Fu- short so why not 10 francs more,” aiiuuph VHPlvnr

' __ gasoil “in non^eatured” were Cbl- jineisaid^^ the;info was culled Yrom etc. Taxis are cheap; it’s about $1 OUlRMER THEATRE

|AD IIITCDlflCU/C S n ^ llco * for .her.Portrayal m the old Paris programs and pictures from midtown to the Expo. Get-

JUB IN I tKVItvVO Mnncv %A P wd-^ ^ from those available in Japan. He Jing a cab back will be. the big FOR RENT

* -chutas that niuch of the^^ material , b ® ada c he , and may present a tour- ^

ot ihakVsncarP Fp^ivai he sought was pigeonholed at the; ist deterrent. Mod.m, concr«t« construction, 500

BERGEN MALL . Steviee here shepp^g h iHmited to lace f.« y

BERGEN MALL
SHOPPING PLAZA

for

HOSTESSES

CASHIERS

WAITRESSES

Bring Bathing Soil!

Set Mr. Rothbord, IT A.Mm May 1st
at ARTHUR MAISEL RESTAURANT
Barq*!! Mall Shopping Plaxa
or Call: PLaza 7-2415 * V

ducttoir of^AsYouOkeD”^ P ^°" S. ^Informetimi; Service here. Local shopping is limited to lace

4yrano ” a musical adaptaHon : *nd’ not forwarded to him. : and crystal, now both very expen-
of “Cyrano de Bergerac.” Is P sdled- A different attitude is expressed s iy e, and^the souvenirs are of the
uled for a May 13 evening perform- by. Paul Szilard, the go-between vvoolworth nature — dominantly
ance at the Phoenix Theatre, N.Y. for, NHK and the Ballet on the ashtrays etc., either with an Atom-
The tuner, written by Richard tour. He says. the . Ballet success mm symbol or of the mantiikin-
Maliby Jr. and David Shire, both here w*as “fantastic” and “esti- pic motif.

; juniors at Yale tT., will be initially mated” the attendance at 90% to Members of auto clubs, trade
presented at the. university .next .100% for the. first week, with a associations and the like, which
: Friday-Sunday (2-4> by the Yale leveling off to “at least 70 or 80% just about take in most workers
= Dramatic Assn. A May 9 perform- at the Koma Theater and a spurt in Belgium, can buy a 350-franc
| ance is also scheduled. for the to. full houses again when the ($7) season ticket, another for $6 '■
i Festiyal Company .shifted to the smaller for his wife, arid children at 100

: in S KVZt, „ ■ 19 Sankei HaU. He denied that the francs ($2) each—children under
•and Mav 19 at the Vnrt Thpaii house were papered, but admitted six admitted free — as against the
. ana may is at the York :ijeatre that prices we re too high. 60c straight admission.

* Theatre” readings P On the publicity complaint, he Most Belgians act as if they have.

A Broadway producHon of Jess said, “It’s not true;'I left publicity time to get there. They were still '

• Gregg’s “A Swim -in the Sea” is material here with my local mam charged, up by the exoectancy and
'planned for next fall by Robert E. agef.” Asked if it was delivered to the catefipg to the first-weekers*
^^riffithr,: HacoUi • S..:. Pshice<..andlNHK; he. said h^ didn’t know. . , inrush/ but it - is- noticeablOr- tbat-i'

SUMMER THEATRE

FOR RENT

Modern, concrete construction, 500
seats, fnlly eqnipped. aconstlcally
perfect. Situated In well known
vacation area. 80 miles from New
York. Catering to over 100,000
visitors weekly daring season.. For
particulars write .

Box V-4991, VARIETY,

154 W. 46tk St.. New York^A, N.Y.

Purson with unlimited Ability And
enAray to -MinigA Promote And
PublfdZA largo Tourist Attraction In
East. Write givlns ago, axpartencar
summer stock, read shows# otq.,
oxpoctad salary.

BOX CW

200 Fourth;Av#., New York 3. N. Y.

Wednesday, April 30, 1958 . P^SttffFf V. LITERATI 9S

Perm Vise Off Argentine Press

Buenos Aires, April 15/ .

Peron’s press empire is now entirely dispersed, and new owners
are running the 10 newspapers and four printing shops, which
the dictator had acquired mainly by muscle. Meanwhile the Pro¬
visional Government has so insisted on strict legality and investi¬
gation of each case that “Prensa” has only just recovered pos-:
session of an unused HOB Streamline press, imported for its use
just prior to Peron’s seizure Of that great daily, ....

This press was never set up under the dictatorship because..
Gainza Paz’ loyal staff removed the instruction manuals and when
the Peronistas wrote to HOB asking for repeat copies, the reply
was that no record existed of a press having been sold to them. The
Provisional Govt, delayed while a probe was conducted, to make
certain that the press had been imported in legal form and not
through any trumped-up import deal.

General Luis R. Gonzalez has acted as Chief of the Commission *
liquidating the Perori. Press “estate.” The Turbulent evening.:
newspaper “Critica” is now run by Santiago Nudelman, a. former
victim Of the dictatorship. Dr. Nudelman is a physician with a law.
degree, and he only started practicing law to. defend citizens per¬
secuted under the dictatorship. His editorship of “Critica" is ex¬
pected to prove an asset to local journalism. Severance pay to
workers who refused to stay on under his management amounted
to $675,000, paid out of State funds.

The “Critica” rival, “Noticias Graficas," is now owned by a work¬
ers’ cooperative/ managed by Martin Puentes. There was a hitch in
proceedings when the Cooperative which took over “La Epoca”
(formerly ultra-Fascist) afternoon paper - failed to keep up with .
monthly installments, requiring cancellation of title-deeds, and is- .
sue of a new tender to dispose of this paper.

The Editorial Haynes daily tabloid “El Mundo“ is now recovering
former readability under the editorship- of Jose P. Barreiro, who
works in close tie with Radio Mundo. The radio Outlet is ruh by
Carlos A. Taquini and Raul Medna, formei* heads of the radio’s
News Dept., which, ensures renewed focus on news events in the
web’s programming policy!

During the period of the-Murido’s “peronization,” a new tabloid
made its appearance under the guidance of Roberto J. Noble,
dubbed “Clarin,*^which quickly gathered in the “Mundo” readers
and many of the old Mundo staff. “Clarin” - has now achieved a
343,000 circulation and is ready to operate new presses, which make .
it a formidable competitor for the Haynes tabloid,. Which was the
first organ of that, format published in this country (Started 1928).
Prior to : Peronization the MundO circulation was 380,000, and it is
now around 180,000 according to reliable advertising agency in¬
formation. Authentic figures are not available as the paper is not
a member of the Institute of Public Opinion which checks circula¬
tions; Competition between the two tabloids will become intense
if “Clarin” is successful in securing a Radio and TV license. At the .
present time “Clarin”; is on top even without the help of a radio |
tid-ih, but the “Mundo” may well gain ascendancy once more under .
stable and efficient management .1

Literati

Award Whodunit Did-Iis

Some eight “Edgars”—the Mysr
tery Writers of America’s counter¬
part of the Academy Award Oscars
—were distributed Friday (25) by
the MW A before more than 300
persons who attended the presen¬
tation''Ceremonies at Toots Shot’s
Restaurant in New York. Four
scrolls, representing honorable
mention, were also awarded.

. ” Winners of the Edgars, symbol¬
ized by busts of Edgar Allan Poe,
include Ed. Lacy foi: the best novel,
“Room to Swing”; WiUiam Rawle
Weeks for the- best first novel,
“Knock and Wait a While”; Gerald
Kersh for the best short story,
“The Secret of the Bottle”; Regi¬
nald Rose for the best screenplay,
'Twelve Angry Men.”

Also Harold Danforth and James
Horan for the best true crime sto¬
ry, “The D. A.’s Man”; Jay Mc¬
Mullen for the best radio script,
“The Galmdez-Murphy” Via CBS’;
Harold Swanton for the best tv
script, NBC’s “Mechanical. Man¬
hunt,” and Vincent Starrett for his
“great service over the years to
the field of mystery writing and
mystery criticism.”

Those rating scrolls were Mar¬
jorie Carleton, the team of LenOre
Glen Offord and Joseph Henry
Jackson, Charlotte Armstrong and
Patrick Pringle. Presiding over
the affair, which marked the
MWA's 13th anniversary; was MWA
prexy Rex Stout;

Outdoor Book Fair

Book fair in Puerto Rico is an
elaborate 15rday event and because
of the climate can be and is staged
outdoors in the Rio Piedras Plaza,
near the U. of Puerto Rico. In
some respects Its flavor is reminis¬
cent of New York City’s outdoor
Washington Square art show. Ex¬
hibitors In booths are only on hand
toward evening when numerous
festivities such as folk-dancing,
outdoor concerts, poetry readings,
ballet, and experimental university
theatre groups exhibit their spe¬
cialties. ^

For the last night (26) the U. S.
Tenth Naval District sent its Steel
Band, Admiral Gallery’s Pande-
oniacs. Domingo Delgado is pfexy
of the Book Assn.

Family Weekly's 'Suburbia*

'Growing suburbs of the nation's
urban centres will be tapped next
year by a new colorgravure supple¬
ment which Leonard S. Davidow,
prez and publisher of Family

uary, 1959, bow; Aptly called Sub¬
urbia, it will be circulated in “se¬
lected” dailies and in some cases,
Weekly newspapers* which reach
“high income” residential suburbs.

Family Weekly, a Sunday supple¬
ment in 173 intermediate markets,
wiH make part of its staff available
for Suburbia. Idea and plans for
the. new supplement were- outlined
by Davidow last week in a cham¬
pagne breakfast for national ad¬
vertisers and agencies at the Hotel
Waldorf-Astoria, N. Y.

Order That Helps Negroes

Edward F. Murphy, S.S.J., : a
priest in the; JoSephite Order),
which devotes its life to Negroes,
keeps digging rich story material
from the soil of New Orleans. His
latest is called “Angel of the
Delta,” Hanover House, Garden
City, N. Y. ($3.95).

It’s the story of Margaret Gaffr
ney* the angel of the orphans, and
the best bread-maker in that land
of top cooks; There’s a statue to
her at Crescent Bend. with only;
one Word: Margaret.

,Father Murphy traces her birth
in Ireland, her exciting and ro¬
mantic days in Baltimore,, her
choice in marriage of the physical¬
ly weaker of two brothers, the
death, of her child! and later of
her sick husband who goes back to
Ireland? to die, and her devotion
thereafter to . running the biggest
bakery and an orphanage in New
Orleans. ' •

It’s an inspiring story of a great
and good woman who could be
tapped for sainthood , with some
pushing.:. David Selznick keeps
threatening to make Father Mur¬
phy’s “The Scarlet Lily,” which
he bought years ago;' Some rival
producer might "beat him to it
with the. “Angel of the Delta.”
Definitely for pictures; . Scul. .:

Footnotes on Robert Burns

Death of James Barke, 52-year-
old Scot novelist, whose semi-fic-
tional biographies of Robert Burns,
the peasant poet, - zoomed to the
bestseller class, recalls fiery con¬
troversy which raged throughout
the world as a result of his frank
and realistic writings, "Barke died
in Glasgow, Scotland, March 20./

• He Wrote ardently and admir¬
ingly. about Burns in five volumes.
The. first two, 'The Wind That
Shakes, the Barley” <1946) and
The Song in the . Green Thom
Tree” (1947), aroused worldwide
controversy. He delved deeply, re-
iftearch-wlse, into Bums’ life prior

to penning his novels. Shortly be¬
fore he. died he had completed a
novel "Bonnie Jean,” set for pub¬
lication in the fall,

Barke’s novels were : eagerly fol¬
lowed in the U. S. He nixed sev¬
eral Hollywood film offers, and was
an outspoken opponent of the
Burns Society cult, which he dis¬
missed as “sentimental and hypo?
critical.” Gofd.

Another Copyright Symposium
; Law and Contemporary Prob¬
lems* publication of Duke Universi;.
ty Law School, devoted its entire
Winter 195ft issue to a symposium
op radio and television.* Articles,
by numerous show biz legal eagles,
are a followup to the Autumn -1957
issue, also wholly confined to radio
and tv.

• Among, show biz attorneys rep¬
resented in the most recent, issue
are Herbert T. Silverberg, who reps
many producers and performers;
David Mftler, y.p. and general
counsel of Young & Rubicam;
Harry P. Warner, resident counsel
Paramount Television Productions;
Harry R. Olson, senior attorney
NBC; Charles H. Towner,;manager.
National As,sn. of Broadcasters
employer - employee department,
and Robert W. Gilbert, Coast
attorney for labor unions and
guilds in the entertainment field.

‘fhe Astor Place Riot’

“The Astor Place Riot” by Rich^
ard Moody (U. of Indiana. Press;
$5), is a thorough recap of . the.
celebrated N.Y. City fracas which
occurred May 10, 1849, in front of
the Astor Place Opera House.
Sparked . by supporters of. the
American actor, Edwin Forrest
Who was feuding with' English
actor William Macready, rival fac¬
tions met in front of the theatre,
where Macready was: playing and
precipitated a “demonstration”
Which turned into the riot that
eventually; involved 100 police and
militiamen, and in which 31 people
were killed and 150 wounded.

Book is important for illuminat¬
ing strong. position of theatre in.
19th century America, and reveal¬
ing the extent to which public
opinion could be stirred oh shbw
biz matters. Volume contains ex¬
cellent illustrations, and is fine
addition, to stage historical, collec¬
tions as well as. supplying brisk,
offbeat reading. . ^ RodoJ. .

Williams Between Covers

“Suddenly Last Summer” by
Tennessee Williamls (New Direc¬
tions; $2;50), is* the longer of two
plays currently offered off-BrOad-
way at the York. Theatre,; Man¬
hattan. Play. deals somewhat sensa¬
tionally with degeneration and
cannibalism, and is dedicated to
actress Anne Meacham, who plays
the role of the unlucky heroine of
the piece. Frontispiece . show's a
scene from the play.

Other script on the duo-bill,
known as “Garden District,” is
entitled “Something. Unspoken,”
but it is not included in present
volume.

SCULLY’S SCRAPBOOK

> By Frank Scully <

Bus Trip Through' Soviet

Chi Daily News columnist Tony
Weitzel chaperones his second Rus¬
sian tour this summer, leaving July
12 for Copenhagen and Warsaw.
Weitzel will lead a motley band of
about 28, most of them experts in
various fields. Group will make it
all by bus once it leaves Warsaw,
and is set, via Intourist (the Red
tourist office), to visit about a
dozen Soviet cities, including
Moscow.

Weitzel; will file for his paper,
en route, though his column won’t
appear daily. He’ll also make tapes
for his. nightly WBBM, Chi, inter¬
view stanza, plus shooting still and
16 mm. films for projected tv and
lecture use. He expects to be back
at his desk by mid-August. .

'Cartoonist of Year* j

Hal Fpster, creator of “Prince;
Valiant” comic strip) was named'
cartoonist of the year and awarded
the National Cartoonists Society
“Reuben”. statuette , last week. Sil¬
ver NCS plaques went to Gus Ar-
ricla, who draws “Gorde”; Frank
King, who does “Gasoline Alley”;
Bill Crawford, Newark News edi¬
torial cartoonist; Herbert L. Block,
•Washington Post cartoonist; Wil¬
lard Mullin, World Telegram and
Sun sports cartoonist; Walt Disney,
animations; Russell Patterson, ad¬
vertising; John Gallagher, gags;
Jimmy Hatlo, panels, and Wallace
Wood, comic books; .;

Frank Sinatra Stole a star-studded police association benefit, held out¬
doors. in the highschool quadrangle here.

An annual affair that attracts more stars than if they were subpoe¬
naed* Sinatra flew in from Manhattan with Walter Winchell, who em¬
ceed the. ozoner, with hardly time for rehearsal with Les Brown’s band.
Even so, the Hoboken humming-bird sang seven numbers, including

“All The Way,” Academy Award winner of three nights previously.
Jimmy Van Heusen, who wrote'the song with Sammy Cahn, was yanked
from the audience to accompany Sinatra for the number.

Dean Martin, who sang it at the Academy show, stayed aw,ay from
it at the cop. clambake, sticking to “Man of Affairs,” “Gonna Sit Right
Down and Write Myself A Letter” and “That’s Amore.”

Real Spartans at the show, were, the gals. Though the night was cold¬
er than a Dulles handshake, Marilyn Maxwell, Roberta Lynn, Peggy
Lee and eight models .from Dorothy Gray’s shop appeared in evening
frocks, some of them cut as low as the grass. In fact* the best acting
of . the evening- came from models who, wrapped in furs, tossed them
off to show their frocks.

The Ritz Bros, opened, costumed to prove that though they may
clown they’re no fools. All of them were wrapped in beautiful fur coats.
Walter Winchell introduced them as the McGuire Sisters and Drags.
The only comedy worthy of such a billing came from them. The p.a.
system was not so hot, but they were and they got their laughs.

As last year. Winch introduced Cyd Charisse with Damon Runyon’s
definition of class, but all she did was accept the compliment and walk
off, though-it was a nice cool, night for dancing. Her husband, Tony
Martin, was in fine form. He appeared in a red flannel-lined Glen.plaid
topcoat) but tossed it to the feet of Les- Brown before he began the be-
giiine. He finished on a fine performance of “There’s No Tomorrow.”

: Show opened with Brown and his band of renown doing a beautiful
version of “Rhapsody in Blue.” which seems to be destined to become
an American classic. Then Winchell wearing a fedora and a trench
coat introduced Chief Gus Kettman who was dressed in blue flannel ;
coat and white flannels, in fact, he looked like an Ivy Leaguer, anno
1910. •

A handsome and; gracious cop, he met. Winchell on arrival and es¬
corted him back to the airport 24 hours later. He’s the real secret be¬
hind, a benefit which can attract such’ talent to a smalltown show. In
Winch ell’s ease it was a 6.000-mile jump just to be the traffic cop get¬
ting acts on and off a stage. Marilyn Maxwell needed his assistance
because she stumbled up the stairs in a red evening gown that was
form fitting but fringed in such a way to look like the sack dress of the

day., •

Charlie Farrell ran the models, through their paces but being an ex-
mayor he was dressed for spring, even with a new crewcut. Hoagy Car¬
michael came on similarly al tired in a dark silk summer suit, tried, out*
“Buttermilk. Sky”; and then rushed off for something warmer than
buttermilk. ’

Roberta Lynn, long a favorite of this show, appeared in a harem
skirted frock, one of those jobs that balloon oht and are gathered in
at the heirt. She sang “Lucky, Lucky,” “Mr. Wonderful” and two other
numbers. Peggy Lee faced the brisk night air with the lowest ciit dress
of all. But it was beautiful. She sang as if it were a warm summer’s
nighti which it certainly. Wasn’t.

Ukie Stierin did short skit with Peter Lawford, the little green house
bit)-and they were followed by Phil Harris;" who did three numbers in¬
cluding “Row, row, row,” and enough gymnastics to warm him up and
the crowd too, so that Sinatra’s entrance was ripping. Though he ap¬
peared, like Winchell, wearing a fedora, Sinatra decided he was among
friends and tossed the dicer behind him. His locks are thinning but he’s
still far from being a Crosby*, or for that matter, a Winchell.

He opened with “Come Fly With Me,” followed with “The Lady is
A Tramp” and “Just One Of Those Things.” Then he got jimmy Van.

• Heusen oh; stage, who is balder, if that’s possible, than Yul Brynner.

; They went through ‘‘AH The Way” all the way and got the biggest
j hand of the evening.

I For an encore Sinatra tried “Hew Are You Fixed For Love?” and
I felt so happy with the results he tried “Witchcraft” and finished on an
j oldie, the “Road to Mandalay,” which showed how full of confidence
i this sparrow'Was on this night, for this is a song for belters like R*ein-
ald Werrenrath pr Paul Robeson.

. Show grossed $16,000, which goes to the Boys’ club, and construc¬
tion started 48 hours after the benefit, which must be a record in it¬
self-. There was plenty of. double parking, but nobody got a ticket, all
the cops being busy ushering people to their seats.

Corp., said Cqrtis. expects to retain l
current management and employes i
of “Home.” |

Curtis Has 'American Home*
Curtis Publishing Co. has pur¬
chased the American Home Maga¬
zine at an undisclosed price. Mag,
a monthly. Is second in the home
field with circulation about 3,-
330,000.

Robert E. McNeal, Curtis pres,
and W. H; Eaton, chairman of the
board of Ataerican Home Magazine

CHATTER

Vera -Frank, assistant to Albert;.
Erskine, managing editor of Ran- ;
dom House, picked up her U. S.!
citizenship papers last week. !

; Otis Guernsey, drama editor of j
the N.. Y.: Herald. Tribune, sailed '
for Paris last week on the lie de :
France. .. j

.. “Miss” Magazine goes bi-monthly :
starting with the September issue, j
per Victor F. Dee of Pines Publi- |
cations, Inc. . |

Eddie Davis, author of “Fun
Voyage,” to . confer , with Jackie
Barnett on converting the tome
into a musical. . .

Edna Rider, make-up and pro¬
duction director of Good House¬
keeping mag since 1924, retires
this month. She’ll be succeeded by
Robert J, Ranee) her assistant for
the last six years.

Mrs) Marion McEnirv, 61, col¬
umnist and for 19 years women’s
editor ;of The San Ffancisco Ex¬
aminer, died last Monday (21) in
Mill Valley, Cal. She retired three !
years, ago. |

; Marvin . Arrowsmith, White ’
House correspondent for AP, has -
been chosen as new president of
the- White House Correspondents j
Assn., in . Washington; Garnett D.
Hornier, of the “Washington Eve-j
nihg Star,” was elected vice presi-j
dent.

Lillian R* Block, acting editor of.
Religious Nqfvs Service, last week]
was upped to managing editor re- j
placing the late Louis Minsky who i
died Dec. 30) RNS is an affiliated, I
but independently op4ratod organ- i!

ization of the National Conference
of Christians and Jews.

Clifford S. Parker, a professor of
language at the U. of New Hamp¬
shire, has had his 14th book pub¬
lished by Dryden Press. It is art
intermediate college French reader
entitled “Contes d’Hier et d’Au-
jourd’hui” (Stories of.. Yesterday
and Today).

M. J. Coldwell, leader of Co-op¬
erative Commonwealth Federation,
Canada's socialist party (which may
soon change its name to something
simpler) started writing a Satur¬
day column I26).;in Toronto Star,
Canada’s largest daily. His son
Jack used to be a reporter, there.

Paul ‘ Wooton, “New Orleans
Times-Picayune” .was reelected
secretary. - treasurer. William
Knighton, “Baltimore Sun,” was re¬
elected to the executive committee.
Also named to the execuyve com¬
mittee were Felix Belair, “New
York Times”; and Robert Roth,
“Philadelphia Evening Bulletin,”

WIN AT GIN
GIN RUMMY BOOK

The Only Book of Its Kind
Ever Offered to the Public.
ADVICE ANO DISCUSSION OFi

• Leaders. « interestfn» play*.

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This book Is net sold In stores. For
your postpaid copy, sond U.M tot
MITCHELL PUBLICATIONS
Dopartmotit V.

UJ» W. Slat St., Chicago «, Illinois

94 CHATTER

Broadway J

Leopold Stokowski will conduct j
three concerts this summer in So- j
viet Russia, preceded by a date in;
Paris.

Fred JLvrich, ad-publicity chief -at
N.Y. Music Hall, back at desk last s
week after being laid up with In- 1
fected foot for more than a week.

Duncan MacGregor, prez of.
Pathe Cinema, operators of the ?
Paris Theatre, sailed for Europe j
Saturday <26) on the lie De France.!

Rossano Brazzi, Robert Mont-1
gontery and bandleader Enoch*
Light all in from Europe yesterday i
(Tues.> on the S.S. United States, j

Seig Bart, prexy of Urania Rec- ;
ords, planed to Europe yesterday |
ITues.) for huddles with conductors !
in Paris, Vienna and Rome on new •
stereo recordings.

Goldman Band set for 50 com ,
certs this summer at Central Park,:
Manhattan! and Prospect Park. ;
Brooklyn, thanks to Dan Guggen-|
heim Foundation fuiids. •/. j

Catapulted to U.S./fame via his |
•winning of a Soviet Russian prize, j
Van Cljburn. 23-year-old Yank;
pianist, is. greatest demand , ticket
of the present concert season.

“VarioFsa” will be done in . Salz- j
burg this summer with the Met ;
Opera costumes on loan ard the ;
Met cast including Eleanor Steber, ■
Rosalind Elias, Nicholai Gedda and !
Georgio Ro/.zi, In English. i

Hofstra. College in Hempstead,,
L.I., is getting into the ./summer:
festival thing, starting with a day- ;
long event May 24 involving serv¬
ices of Daniel Nagrin, Louis Kras-:
ner, and a new Elie Seigmeister
opera. .

Hurok’s soprano. Victoria de Los
Angeles did two concerts last week
in Cuba, will also participate ini
Pablo Casals Festival. at Puerto
Rico May 1 and 4. For second date j
Casals himself will accompany, but
at piano.

William Morris’ George. Wood
and ingenue Lois O’Brien playing
to an SRO “booking” at their wed¬
ding reception last Wednesday . (23)
with a complete cross-section of
show biz among the 300-plus in¬
vitees. It was a civil wedding at
City Hall.

Antioch College at Y e 11 6 w
Springs. O', .is latest with an “arts
festival.” via .its music faculty.
Evan Whallon of Columbus Sym¬
phony is set for four concerts with
a pickup ensemble. Antioch has
for six years past had a; Shakes-: ;
peare-Under-the^Stars / event each
summer. : /

Bill Mdler. first assistant man-!
ager at the/Roxy., supervising the
addition of some 350 seats.at the;
Roxy. . Additional seating was de- i
Vised by National Theatres prexy!
Elmer Rhoden when he Was here 1
for the preetn of “Windjammer/',
first Cincmiracie production. Will
give the house 2,800 seats when
completed.

By Forrest Duke
t DUdley 2-6100.)

Mrs. Kathryn Godfrey. Arthur’s
Mom. here, visiting her pals Grace
Hayes and Billie Geiler:

Esquire . Magazine interviewing
El Rancho’s Charlie Kahn about
why.s and wherefores of- desert re¬
sort living. :

Al Morgan, the 88ei\ a cnck in
Dunes lounge, has been given a
long-term contract by impresario
Major Riddle.

Moiit-e. Proser dickering with
Hilton hotel chain .about booking
his “Tropicana Revues” into all Hil¬
ton show rooms.

Eddie Bracken at the Sands to
show Frank Sinatra a movie script
lie's written called “Women’s Bar¬
racks.” MGM wants Sinatra to do
film.

Madrid

By Ramsay Ames

i Caste liana Hilton; 57-22-00)

Salvador Dali planning a film in
ard about his home in Cadaques in
which principal characters will be
himself, his .-wife Gala, and; a rhi¬
noceros.

Robert Stack and Erin O’Brien
arrived for top role in John Far¬
row’s “John Paul Jones'; and
Brigitte Bardot ditto,.to film Ju*ien
Duvivier’s “La Femme et le patin.”
with Antonio Vilar as costar.

Joaquin Sa'vo-Sotelo’s “La
Muralta” (The. Wall) will be. pre¬
sented at Theatre fut\ Vorarlberg
in Vienna in a new version by Rich¬
ard Wegeler. Fir>t of Calvo So/elo s
works to be presented in Austria.

Mexico’s Ana Maria Gonzalez
into the J-Hay; Wilbert Bradley
Dancers at Fontoria: Trim Alon o
and Dick Landi at the Rex; Delta
Rlnthm Boys, and Perla Cristal at
Pasapoga; the trio Gipsis ait. Par--
rilla del Alcazar; Murio and Sheila
at Morocco; Eida Barber back into
Micheleta; and. Bernard Hilda ia£ ■
ti oduced “The Calypsos.” 1 quar..ri,
ef dancers and musicians” ffmri I

Variety .

Wednesday, April 30, 1958

Trinidad j at the Rendezvous at the
Castellana Hilton.

Director Jose Maria Elorrieta
says his “La Habanera” will star
Fernando Lamas, with exteriors in
Havana, interiors here. Lamas was
originally slated for Antonio Vilar
role opposite Brigitte Bardot in
“La Femme et le Paitin.”

Luis Escobar, author and director
of “Te Espero en Eslava” (I’ll See
You ait the Eslava), will direct.
Buero Vallejo’ ‘‘En la Asrdierite
Oscuridad” (In the Flaming Dark¬
ness* ;iri London. “Darkness”
preemed recently in Paris.

Two Spanish films will go to the
■filin'Tests this year: “La Viqletera”
(Benito Perrojo production, star¬
ring Sara Montiel, directed by LUis
Cesar Arnadori) will represent
Spain, at Brussels. “La Venganza”
(The Vengeance), starring Carmen
Sevilla and Raf Vallone, at Cannes.

London

Palm Springs

By A. F. Scully

( FAirview 4-1828)

Bill Frawley in town; ,

Harry Oliver, now 70i feted.;
Rose Marie in Chi Chi for. five
days/ '■ v”/ '•

Jack Ross’s, ofeh iri Thunderbird
for dancing.

• • The Kings IV booked into; Lyons;
Prime Rib sans, pickets.

“Long Hot Summer” opened at
Village, with outside teinp of 95
degrees.

; Peggy King in “Champagne Com-.-
[ plex” ..followed Richard. Reeves in
; “Born Yesterday” into the Play-
; house.

!■ Phil Harris ran the kangaroo
s:court for the town’s charity circus;

! Parade had 20 bands. Biggest bally-
r hoo for Texas including a p.a. tour

• of picture stars through Texas. But
not many crossed the borders to
return the compliment.

Eva Gabor arid her niece: Fran¬
cesca Hilton, Esther Williams, and
her three moppets; Alice Faye. Phil
Harris and their -two offspring:
Hoagy Carmichael, Virginia Field
and Joan Davis managed to squeeze
in the parade of Circus Week which
was a salute to Texas.

iCObent . Garden 0135-6-7)

Leslie MacDonnell to N.Y. on
talent prowl.

Mario Zampi setting up new film
comedy, “Too Many Crooks.” .

May 29 marks the 25th ahni of
Columbia’s independent operations
in UK and Eire.

The-Dagenham Girl Pipers, jiist
back from U.S.; signed to appear
at Brussels World Fair in August;

Anna . Neagle’s new Firankie
Vaughan film, “Wonderful Things,”
set : for . Warner Theatre London
run.

“West. Side Story” will play the
West End only for a limited sea-
; son, as part of a goodwill. European
; tour. ' / . ... <?

j . Johnnie Ray, prior to his two-
■ week stint at the London Palla-
[ dium, planed to Tel Aviv on Sun¬
day (27) for eight concerts in four
! days.. ■ '.■/

j Princess Margaret gives the
royal rod to Carl FordTnari’s pic;
t “The- Key.” She will attend the
j pre.em May .29 in aid of Children’s
> Charities.

James Eawrie, first topper of the
; NationaL Film Finance Corp.,
turned indie producer/ succeeds
/Ian Dalryrriple as chairman Of the
' British Film Academy,
j Top Yank jazz stars, including
Ella Fitzgerald, Oscar Peterson and
Coleman Hawkins, arriving Friday
• (May 2) for “Jazz at Philharmonic”
/show at Kilburn State Theatre that
/night.

in: current year as retrenchment
measure.

Carlo Frarici, Rome Opera ^con¬
ductor; will start six-month stint
with Radio Eirean Symphony Orch
next FalL

James Neylin, back from U.S.
playing lead in reviie, “£aught In
The Act,” at pun Laognaire, sea-'
side resort near Dublin.

Laurence Harvey set for personal
appearance at Savoy, Dublin, to
hypo Variety Tent 41 matinee of
“The Silent Enemy” (Romulus).

Niall Sheridan, publicity man¬
ager, Irish. Tourist Board, authored
"Seven. Men And A Dog,” skedded
for Abbey production: this Spring.

Arthur Kennedy in from U.S. for
role in Walter Macken’s “Home Is
The Hero” being lensed at Ard¬
more Studios \vith Fielder Cook di¬
recting.

Kevin Briscoe, secretary to Irish
Kinematograph Renters’ Society,
named by Irish govt, to head new
board to promote industries in
Western areas.

Irish batoneer Dermot O’Hara
conducted Hessen Radio : Orch,
Frankfurt. He changed places with
regular conductor,. Erich Boer- :
schell who batonned Radio Eireann
Light Orch for a like period.

Dub Imports for TV

|Continued from page 1 —

! remains uncertain to say the least.

I TV coin in the future could easily
j spell the difference between profit
| and loss on many imports. Apart
from that, its’ likely to convince
the independent distributors to
take the risk;pf pouring an addi¬
tional $15,000 to $20,000 into dub¬
bing films.

Some feel that, if and when the
tv market looms for big money on
imports, , foreign producers will
have a tendency to tighten up on
their demands/ particularly where
tv rights are involved. At the mo¬
ment. such rights are. part of the
general license and they’re of
course part of any outright deal.
Thus Richard Day is* is in a posi turn
to sell his “Diabolique” and “Rififx”
to tv without further reference to
the French producer.

; TV buyers, for a long time, shied
awav from imports, excepting the
; British. At the start, right after
the war. /Jules Weill offered a.
batch of cheap, dubbed pix and tv,

. needing film, sriaoped them up/
Then the market dried up. Now,

. with foreign films gaining greater
/stature and overseas .stars begin¬
ning to be known via their appear-
; ances in Holly wood pictures; situ-
: ation is changing again.

Scotland

By Gordon Irving

( Glasgow,. BEaTsd.Pii 5566)
Cinemas report better biz follow¬
ing milder weather.

! . Olsen & Johnson to Empire,
: Glasgow, for Wieek’s vaude.

I Al Hibbler. off to moderate rio-
| tices at Empire vaudery, Glasgow.
Tommy Morgan, recovered from
recent brain** surgery, talking of
pantomime appearance next Christ¬
mas. '■ /

. Robert :Wilson, * kilted singer,
lauriched resident show at Gaiety
Theatre, Ayr, with comedian Aly
Wilson.

: Stanley Baxter, young Scot char¬
acter comedian, Opens in “Five-
Past. Eight" revue at Alhambra,
Glasgow, May 19/

Jimmy Logan/ comedian, vaca¬
tioning in .new cabin cruiser off
West Scotland prior to summer
season at King’s, Edinburgh.

. Colin Hicks; rock ’n’ roller (he’s
kid brother of Tommy Steele), do¬
ing stint at. Metropole,; Glasgow,
before planing to Europe for tour,
j Jeannie Carson and Donald Sin-
den headed thesping . unit that
i planed in to Isle of Barra for lens-
1 fng of new comedy “Rockets Ga-
i-lore” (Rank). .

Miami Beach

Continued from pa^e 80 ;

[, Crest Lounge

| Pete Daily Ore
Pack's II
Frances Fave .

. Fairmont Hotel
Dorothy Shay
E.' Heckscher Ore
Gay 90<s

• Bee.. Rav & R ay K.

‘ Goman
•lo.v Heoly Dncrs 6
Wall>’. Rose ■ Ore
Hangover
Earl- Fatha Hines
Ore

SAN JUAN

Mug^s.v Spanier
Joe Sullivan
Hungry I
Ada Moore
Marsh Bros.
Gateway Singers
Jaz* Showcase
Paul Bley 4
Purple Onion
Lil Greenwood
Lou Gottlieb .

365 Club
Paul Gilbero
Joy Healy Dncrs
Alex Duchin Ore

v . By Lary Solioway

I (1755 Calais Dr.; Union 5-5389)

I- .Fisher’s personal manager. Mil-.
. ton Blackstorie, houseguesting with
Jertnie Grossinger. /

Monte Proser skied in from Las
i Vegas on look-around for showgals
' and acts for his Tropicana produc-
■jtioris,

■i Marion. Colby back home after
[ two-weeker at Havana Nacional,

: found contracts, for Beverly Club,

| Cincy, and Rancho Vegas,

! . B. S. Puliy, in third year at Place
■Pigalle, will return to Broadway
next season, George S. Kaufman
has set him for one of the lbads in
his new. comedy.

Eddie Fisher brought Debbie and
the baby along to the Americana,
while he played a convention (Natl.
Tobacco Dealers) date, for sponsor,
Liggett & Meyers.

Nat Hiken and. attorney Art
Hershkowitz at the Thunderbird
visiting nightly at Murray Frank¬
lin's to laugh it up with Dick
Havilland, who has featured role
in /new tv-series “Magnificent.
Montague.”

Film Reviews

Continued from page S —

^3ass?.cr^

follows its unusual and honest sto¬
ry to a relentless conclusion. It
will attract attention, and it has
some spectacular visual values in
Cinemascope and DeLuxe Color.

The Walter M. Mirisch produc¬
tion, directed by Joseph Newman,
does not come % off completely, how¬
ever. It is one of those psychologi¬
cal stories in Which the spectator
is left with some unanswered ques¬
tions when all details should have
been , tidied up. Apart from these
reservations, it’s safe to predict
thSt “Fort Massacre” will do well
as a superior program picture.

Joel McCrea is the sergeant of
the TJ. S- Cavalry unit who takes
over command when his superior
officer is wounded , and dies. Mc¬
Crea leads the remnants of his
inen, against their better judgment
arid desire, through restricted
Apache territory. He says his rea¬
son is to provide a shortcut to the
nearest U. S. Anny post. His real
reason, as his men suspect arid as
proves to be the case, is that he is
half-crazed with revenge because ,
his -wife arid two children were!
killed by Indians. He is out to pro- !

Paris

By Gene Moskowitz

(28 Rue Huchette; Odecm 49-44) .

Air France inaugurating an over-
the-Pole flight which will make
Paris, Anchorage, Alaska in 16
hours.

/ Toiri and Marge McKnight in to
lobksee Paris nights, as. ditto L.
Wolfe Gilbert and wife ’arid Alex
North and his wife, v

Francoise Sagan arid Jean-Paul
Sartre planning a new weekly
paper next season with Miss Sagan
to be editor and Sartre the political
director.

Misha Auer into Gallic comedy-
science .fiction pie, “A Pied, A
Cheval En Spoutnik” (By Foot, On
Horseback and In a Sputnik). He
plays a Russo scientist in this.

Romy Schneider -in for her first
starring role in a Gallic pic “Chris¬
tine.” It is a remake of Max
Ophuls’ 1932 ‘-Leibelei,” which
starred her mother Magda Schnei¬
der. Pierre Gaspard-Huit directs.

Japanese singer HideO Koh iri
for radio stints and possible house,
appearances. Jap entry into regu¬
lar film ; exhib outlets ; continues
with “Juvenile Passions” opening
in eight houses in dubbed version.

Swedish play producer Lars
Schmidt wants Nobel prizewinner
Albert Camus to. adapt Regina'd
Rose’s, film script of “Twelve
Angry Men” into a play for next
season. He . also wants Camus to
stage it and play Henry Forida role.
Camus has not; yet accepted and
is currently busy finding a theatre
to mount his adaptation of Dos¬
toievsky’s “The Possessed.”

French governmental film ad¬
ministration, Centre Du Cineriia,.
expressed disapproval to producer
Christine Gouze-Renal at price
Brigitte Bardot is getting for her
new pic- “La Femme Et Le Pantin”
(The Wornan and the Puppet). It
is felt that Miss Bardot’s $87,500
might lead to other star w r age hikes,
arid overburden the already too
costly production setup, here.

Vancouver

By Jay Tomson .

Cy Bassett awarded Vancouver
Centennial PR account.

Calgary tv put Al Johnson into
CKLG deejay slot with /name
change to John. Jay.

"God Created Woman” (Col) is
only flicker currently on British
Columbia banned-list.

Doug Smith exits Al Williamson
Ltd. for PR executive spot with
Cockfield Brown ad agency.

Tim

_ r .__ . Jim Tyson; engineer at Majestic

voke an attack so he can kill as i vaudefilm house, retires May 1, at
many Indians as. possible, even if ; 64; after 50 years backstage,
it means endangering the lives of i Aida Broadbent on annual audi-
his fellow* cavalrymen. A. few es-j tion of hopeful hoofers for Thea-
cape as McCrea is finally shot dead:' tre Under The Stars’ summer sea-
by one of his own men. [son.

Martin N. Goldsmith’s screenplay Jacques Singer, onetime maestro
is excellent in its use of appropri-1 of ; Vancouver Symphony, to Bue-

| Inlercontinental
/Betty Reitty
• Bruni Rogue
: Joequin Baneaas
: Bobby Hicks Ore
: Lito Pena Ore
Club Caribc
Pepe Lara
. OI?a Guilot

■ Pino Baratti

■ T.os, Riviera
Mi?neIito Miranda

Ore

Joe Blanco Ore

. . Harolds Club

j Wiere ' Bro$; .
'Carl Ravazza
Kenny Knox i
Korral

Harrah's. Club.,
! ReJ Nichols
i Joe Karnes .4
I Marksmen
Deedy & Bill
1 Holiday

I Ha^ry Ranch
1 Sabres -

Escambron

M. A. Ortiz .
Cleytons.

Voodoo Ore : .

Cotillion Room
Tobaco e.tuniz
' Flamboyan Club
Pcpe Miller .

Kiko Mendivo .

Zafra Garcia
Anne Carol
Cesar Conception
... Ore ■;

Joe Vallejo Ore

RENO

Bud Check A
Townsmen
Mapes
Goofers

Ed Fit-:p7tr: k Ore
.Golden
Billy Ward A
»Dominoes
Riverside
Andrews S'-scers
Clark Kids
Starlets

jBiU Clifford Ore ‘ -

By Maxwell Sweeney
(22 Forney Pk; Dublin 684506)

Abbeyite Vincent Dowling hos¬
pitalized for surgery.

Film censorship fees .will net
govt. $19,500 this year:

Charles Mitcbel .named 1958
prexy of Irish Actors’ Equity.

Strike threat by cinema ■ workers
ini Limerick called off after wage
n egotiat ions.

Irish Actors’ Equity seeking
agreement covering artists work¬
ing at Ardmore Studio, Bray,
j Former Abbeyite t)enis O’Dea to
Hollywood for role in Disney’s
! “Darby O’Gill Arid, The Little Peo-
! pie.”

Govt, will cut grant to Abbey
: Theatre from $132,000 to $24;000

ate imagery in the dialog and in
the creation of character, even
escaping most of the cliches of
such comrades-in-arms situations.
His plotting is less successful. The
underlying theme—McCrea’s re¬
venge—4s not . disclosed early
enough and when it comes it is
revealed more through dialog than
action. Suspense -and horror are
lost .h» concealing or obscuring the
motivation and it is never suffi¬
ciently clear to gain full value.

As a result. McCrea is not com¬
pletely convincing as the ruthless
indian-killer, although he gives a
characteristically strong perform¬
ance. Forrest Tucker is interesting
iri a character role, and John Rus¬
sell, Anthony Caruso. Bob OstCr-
loh. Claire Carleton, Larry Chance,
Walter Kray and Irving Bacon
give good support, Susan Cabot,
as an Indian girl, is a beaut but no
Piute,

Newman’s direction is sMllful in
limbing the various characters and
at taking advantage of the stunning
backgrounds, excitingly photo¬
graphed by Carl Guthrie. Techni¬
cal credits are good, including the
editing by Richard Heermance and
sound by B. F. Remington. Marlin
Skiles’ inusic is also an asset.

Powe. ‘

Savvy Jury

Continued from page. 5

scripter and director; Jean De Ba-
roncelli, filtri critic; Madelaine
Robinson, filtn- and stage actress,
and Bernard Buffet, a painter
whof’s done stage and film design-
ing.

Foreign coritingent includes the
American director, Charles Vidor,
Italy’s Ccsare Zavattini, Soviet di¬
rector Sergei. Youtkevitch, Japanese
critic, Tomiko Asabuki, Spanish di¬
rector Ladislao Vajda, West Ger¬
man director Helmut Kautner, and
British scripter Budley Leslie. It’s
considered likely that Achard will
be jury president

nos Aires to conduct 20-week sea¬
son.

Bert Williams ankles deputy
boniface spot at Arctic privatery
for sarne function at Pacific Ath¬
letic Chib.

Doug Nixon ankles. Vancouver
CBC as program director—for a
high-brass network position in Tor¬
onto, starting June 1.

Charmaine Klenman tabbed Ben
Yost Royal Guards to headlirie Vic¬
toria Exhibition May 12-17 and
Nanaimo trade fair Aug. 13-17.

A. F. M. Local 145 hiked side-
men rates by 15%, so Public Hall
Operators upped dancehall admish
from 60c to 75c weeknighta

Bill Ellis, v.p. of McConnell-
Eastmari ad agencj r , has bought
control of Howard Goodwin ad
factory, w r ith latter staying on as
prexy.

Cleveland

By Glenn C. Pullen

Metropolitan Opera troupe at
civic auditorium on annual one-
week visit.

Count Basie orch with Joe Wil¬
liams a two-nigh ter at Sam Firs-
ten’s Modern Jazz. Club.

Chagrin Falls strawhat promo¬
ters kicking off third season June
10, probably. with “Love . Of Four
Colonels.”

Eddie Ryan, once pianist for
Tommy-Jimmy Dorsey orch, shift*
ed his jazz trio into Hotel Tudor
Arms supper club.

Bob Hope, who grew up in Cleve¬
land, returning May 8 to head ben¬
efit for widows and kids of cops
and firemen killed in line of duty.

Cleveland Symphony under
George Szell made tie-up with Pal¬
ace’s “Seven Wonders” in series of
Cinerama-concert show-bus excur¬
sions from various key cities in
Ohio.

Playwright Samuel Taylor com¬
ing here this summer for tryout.
of his “I Know My Love” by Rald-
win-Wallace College strawir.t
group. William ; Allman staging
drama, originally slated for Mar¬
garet Siillavan in 1948. ’ •

Wednesday, April 30, 1958

OBITUARIES

- HERMAN HICKMAN

Herman Hickman, 4$. radio-tv
• persoriality, and former Yale foot¬
ball coach, died April 25 in Wash- ,
ington.

Details in Radio-TV section.

CLARE B. KUMMER

Mrs. Clare Beecher Kummer, 85,
composer, playwright and. screen
writer, died April 22 in Carmel,
Cal. Although she wrote, more
than a score of plays, she first
came into prominence in 1906
when she composed “Dearie.” Later
she wrote “Egypt" and other songs.

Her first stage success was "Good
Gracious, Annabelle!” a Broadway
production of 1916. Thereafter she
turned out scripts more or less
regularly for the next 30 years.
Among her better known works
were “Rollo’s Wild Gat,” 1920;
“Annie Dear,” a musical version
of her earlier “Annabelle” which
Florenz Ziegfeld produced in 1924,
and “Her Master’s Voice,” a 1933
Broadway entry.

Mrs. Kummer, who was a cousin
of noted actor-author William
Gillette,, also wrote “Three
. Waltzes” in collaboration with
. Rowland Leigh. Her last play was
“Many Happy: Returns,” a 1944
production. In the 1920, she also
wrote screenplays for the old Fox
Studios.

MILTON BERGER
Milton Berger, 57, veteran agent
and lately talent coordinator of
“The Big Record” on CBS-TV, died
of a heart attack April 25 in New
York. He was stricken suddenly
and died before aid. could be ad¬
ministered.

Berger was one of the agents
who had their genesis in Chicago,.
along with many who formed the
backbone of the vaude industry in
New York. He started in the pub¬
licity office of the Western Vaude¬
ville Assn., and came to the atten¬
tion of the industry when booker

Charlie Freeman made him his.
assistant.

Upon shifting to New York,
Berger was for years an independ¬
ent agent, and at various, times had
been associated with the William
Moms Agency, General Artists
Corp. and Jack Davies, He also
served as associate booker of the
Paramount Circuit with Harry
Levine. In recent years he had
been operating independently and
maintained his office while lining
up talent for the television show.

Survived by wife, Dorothy,
daughter and two grandchildren.

GEORGE E. CURRAN

George E. Curran, 85, retired
stage manager of the Majestic
Theatre, Boston, died April ^6 in
that city after"* several months'
illness. A master stage mechanic,
he was an inventor, of many stage
effects. He retired four years ago
after years of service with the
Shubert organization.

Curran went to Rome, with “The
Girl of the Golden West,” re¬
portedly the first'time American-
built scenery was sent abroad. He
also traveled in Germany, Italy and
France studying stage - effects for
the old Boston Opera House, now
being demolished. The Majestic,
With which he was long associated,
has since been converted into the
Saxon film house. .

His wife survives.

THOMAS Y. BEN YON

Thomas. Y. Benyofi, former man¬
ager of the King’s Theatre, Edin¬
burgh, Scotland, and an ex-thesper
and play promoter, died April 19
in’ Edinburgh.. He began his thea¬
trical career in the U.S. before
World War I when he toured with
a vaude act. He later engaged in
both auto racing and acting in
South Africa.

One of Renyon’s feats was a solo
auto trip made , as a result of a
bet from London, Eng., to Calcutta,
India, a distance of 8,600 miles,
which he covered in 32 days. He
later operated a concert party malt
with the assistance of his wife",

Joan, a writer of song lyrics and
contributor to pantomime “books,”.
Survived by his wife.

PHILIP MOELLER
Phillip Moeller, 78, : playwright,
director and a founder of the Thea¬
tre Guild, died. April 26 in New
.York.

He directed the Guild's first play,
“Bonds of Interest,” in 1916 and
most of the plays of Shaw and
O’Neill, produced by the Guild. A
graduate of Columbia University,
he joined the Washington Square
Players,, which later' became the
Theatre Guild.

In. 1934, he joined RKO-Radio
pictures as a director. His. films
include “Break of Hearts” with
Katharine Hepburn and Charles
Bdyer.-He retired from the Thea¬
tre Guild in the late 1930’s. ...

His sister survives.

ROBERT BENTLEY
Robert Bentley, 63, former stage
and screen actor and a pioneer
radio artist in Cincinnati, died
April 19 in Benton Harbor, Mich.,
where he made his home with one
of two sons. A character actor with
the • Stuart Walker Co., and Na¬
tional Players in dramatic stock in
his early professional career, he
also appeared in D. W. Griffith film
productions and in plays with Otis
Skinner. I

He joined Cincy’s WFBE, now
WCPO, in 1930 as program director
and doubled on parts in his own
and other programs on the station
until 1942. He then became radio
•editor of the Cincy Enquirer. Three
years laiter he shifted to character
acting with WLW, Cincinnati, and
retired in 1954-

MRS. AGNES T. DAVIS
Mrs.-Agnes Taylor Davis, widow
of Dr. Harry Phillips Davis,, radio
broadcasting pioneer, died April 27
in .Pittsburgh; Df. Davis, vice-
president and director of the West-

inghouse Electric Corp. at the time
of his. death, Was also the first
board chairman of NBC. He worked
in cooperation with the late Dr.
Frahk Conrad in establishing
KDKA as the world’s first broad-j
casting station in. 1920.

As a memorial to her husband,
Mrs. Davis sponsored the Radio
Announcers Award, which for;
years was given annually to out¬
standing radio announcers in this,
country and in Canada.

Her daughter survives.

ELISA PEDROSO
. Elisa Baptistas de Sousa Pedroso,
Viscountess of Camaxide, ' 84,
pianist-writer known professionaliy
as Elisa Pedroso, died April 19 in
Lisbon. A top Portuguese concert
artist, she had toured both Europe
and the Latino countries.

Founder and subsidizer of the
Circulo Cultura Musical, . Miss
Pedroso authored many books on
music. She also was noted for her
generosity to less affluent musi¬
cians.

Surviving is a son.

NICOLE LADMIRAL j

Nicole Ladmiral, 27, French I
stage and screen actress, died last j
week in Paris when she either fell
or jumped under, a subway train.
She suffered a recent nervous
breakdown and was said to have
been despondent. She left no note.

Miss Ladmiral almost hit star¬
dom seven years ago in the film,
“The Diary of a Country Priest.”
But later few roles materialized
and she turned to journalism.

DON KAYE

Don Kaye, 30, musician whose
real name was Donald Kaufman;
was killed in an airliner, crash near
Las Vegas April 21. He was en
route to join the Nick Esposito
nitery band in Pueblo, Colo.

Parents and two children sur¬
vive.

MARGARET BURKE - SHERIDAN

. Margaret Burke - Sheridan. 69.
former prima donna, died April 16
in Dublin. Born in Mayo, Ireland,

she was orphaned at four and. sent
to Convent School Where nuns first
trained her voice:

Later noted teachers helped her
and in Italy she reached prima
donna rank in La Scala, Milan, .for
nine seasons: While, there Puccini
rated her the “best ever” in role of
“Madame Butterfly.” In recent
years she had lived in retirement
in Dublin.

ELSIE M. RICE

Mrs. Elsie H/LRu-e, Wife of U. K.
Rice, city manager in Winston-
Salem, N.C., for the Wilby-Kincey
circuit, died of a heart, attack April
21 in that city. • Her father,: A. F.
Moses, founded . the Piedmont
Amusement Co. Theatres some. 40
years ago.

Her husband, who recently cele¬
brated his 50th year in show busi>
ness, survives.

LEWIS W. SHORT
Lewis W. Short, 83, retired actor
who. started his screen career with
the old Biograph studios in New
York in 1910, died April 26 in Hol¬
lywood..: Going to the Coast in 1912,
he joined the. original Universal
studio and appeared with such si¬
lent serial stars as Francis Ford and
Grace Cun^rd. He retired . fotir
years ago.

Surviving are his daughter, ac¬
tress Gertrude Short, and a son*
agent Antrim Short.

JOHN B. COOLEY
John B. Cooley, 70, president of
Minot, N. D., Broadcasting: Inc.,
which operates Minot radio station
KLPM, died of a heart attack April
26 in that city. He was a Grand
Forks, N. D., and later Minot news¬
paperman until 1930. when he be¬
came KLPM’s sole owner in which
enterprise, however, he later was
joined by three partners.

His wife, and two daughters sur¬
vive.

mArgaret m. eldridge
Mrs. Margaret Marnell Eldridge,
37, manager of literal rights, for
the American Broadcasting Co.
since 1948, died April 25 in New
York. Prior to joining ABC, she
was a commentator - scriptwriter
with the Canadian Broadcasting Co.
from 1946-48. She also served in
various assignments With radio sta¬
tion CHRC, Quebec, from 1942-48.

Her husband and parents sur¬
vive. ‘

RUPERT HAZELL
Rupert Hazell, 72, veteran vaude
and concert party comedian,/died
April 18 in Hampstead, London.
He wrote many comedy songs espe¬
cially for George Robey. . Latter’s
celebrated number, “I Mean Ter
Say,” was authored by Hazell.

Surviving is his wife, Elsie Day,
who was a partner in her husband’s
j act.-.

HARVEY HARDING
Harvey Harding, 46, radio-tv
singer, organist, pianist and com¬
poser, died April 23 in New York.
He sang and played the, organ for
10 years on Mutual’s radio pro¬
gram, “Faith in Our Times”; on his
own show. “Harvey Harding
Sings,” and in numerous tv shows.
Two sisters survive.

CLAUDE SWEETEN
' Claude Sweeten, 62, musical di¬
rector of KFI, Los Angeles, from
1938 until 1950, died April 26 in
Hollywood. Prior to joining KFI,
he was musical director of; the
Golden Gate and Orphum Theatres
in San Francisco.

His wife, son and daughter sur¬
vive.

WILLIAM CLARK
William Clark, 59, a retired tenor
who sang with La Scala of Milan;
died April 20 in New York. A
brother and six sisters: survive.

Gilbert E. Gustafson, 52, v.p. in
charge of. engineering for Zenith
Radio Cdtp. and a pioneer in the
development of shortwave radio,
died April 24 in River. Forest, I1L
Survived by wife, daughter and
three sons.

Alfredo Asensi, 74, impresario
and scenic artist,, died April 13 in
Barcelona. Surviving is a son,
Amadeo, owner of the firm of
Asensi & Bartoli, makers of scen¬
ery and costumes.

Sigmund Anker, 66, first. music
teacher of violinist Yehudi Menu-,
.bin- who taught music in San
Francisco for more, than, three
decades, died April 23 in that city.
Wife, son and daughter survive.

Father, 83, of Mrs. Elmer Hasley,
who operates theatres with her
husband' in ; Pittsburgh and Con-
neaut Lake, Pa., died April 10 in
Pitt.

Mother, 65; of Mrs. Lou Hanna;
whose husband is a partner in Go-
I operative Theatres indie booking

combine in Pittsburgh, died there
April 22 after a brief illness.

Albert F. Kinzeler, 73, retired
operator of the Elite Theatre,
Dayton, and former president of
the North Dayton Amusement Co„
died, in that city April 20. Three
daughters and two sons survive.

Louise Spencer, 44, radio-tv
writer since 1936, died of a heart
attack April 22 in Hollywood. Sur¬
viving are . her parents and two
brothers, Berkeley Spencer, actor,
and Robert, tv costumer.

. David K. Grant, 55, former New
York stage producer, died April 24
in Holly w'bod. At the'time of his
death he was a real estate, broker.
His wife, daughter and mother
survive. I

Ernest Ti Kimball, 67, onetime
manager of the Modem and Queen
Theatres and owner of the Granite
’State Theatre, all in Manchester,
N. died April 23 in that city:

- Jose Santugini; 45, screen writer
who authored many scripts for
Spanish films, died April 10 in
Madrid. His wife survives.

. Wife, 23, of Charles Pearson, an¬
nouncer with station KOLE, Port
Arthur, Tex., was killed April 13
in a Beaumont^ Tex., auto, accident.

^Father-in-law, 85, of Donald
Steinfirst, music critic of Pitts¬
burgh Post-Gazette, died April 9 in
that city.

Wife, 63, of vet ad-pub exec Arch
Reeve, died April 24 in Hollywood.
Her husband and: three sons sur¬
vive.

j . Father, 79, of editor, publicist,
lyricist Morris Alin, died April 13.
in New York.wWife, three daugh¬
ters and three other sons survive;

.. Mother, 86, of Metro producer
Lawrence* Weingarten, died April
25 in Los Angeles.

Ted Hunt, 39, former newscaster
with KROD, AM-TV, El Paso, Tex.,
died April 17 in that city.

Father, 75, of Milton Fenster,
independent public: relations coun¬
selor, died April 26 in New York.

: Maria Santoncha, 85, retired
actress and onetime operetta star,
died April 17 in Madrid,;

.. Idai Givanem, 90, retired concert
harpist and former coloratura
soprano, died April 2 in Milan.

Mother of Marty Krauss, disk
jockey at WAMO in Pittsburgh;
died April 16 iii that city.

Brothes, 54, of the late Harry
Gordon, Scot comedian, died re¬
cently in Aberdeen, Scotland.

Father, 83, of composer-conduc¬
tor D’Artega, . died recently in St
Louis.

Mother, 70, of actress Susan Hay¬
ward, died of a heart ailment: April
14 in Hollywood.

1 Father of George Lee, head of
Zodiac Music, died April 19 in New
Haven . * .

Luis Porredon, 76, longtime
stage and screen, actor, died April
7 in Madrid.

Mother, of legit pressagent Mary
March, died April 25 in Lexington,

Ky. • • ; '

Mother; . 80, of Jack Shaindlin,
musical director for Fox-Movietone
News, died April 16 in New York.

Big Response

Continued from page 4 =

and Canada and $52,987,463 for
abroad. Last year, the respective
totals were $60,299,658 and $52,-
481,211. Net for the year ended
Dec. 28, 1957, Was $6,511,218 or
$2.49 per share against $6,198,419
or $2:34 in 1956.

' Report showed that,'late in 1957,
20 th. increased the borrowing under
the, bank credit agreement from
$14,000,000 to $15,000,000, i.e. the
full amount of the facility. The
$1,000,000 of new money was add¬
ed, to working capital. The $15,-
000,000 debt is repayable quarterly
during the years 1958 through 1962
at '346%.--for- the first $10,000,000
and 3%% for the remaining $5,-
000 , 000 . :

As to oil development, the report
said 20th completed five addition¬
al wells in 1957 and two addition-:
[ al. wells wpre started in 1958,
[bringing the total to 18: Royalties
paid . to,. 2'*ui; r i'om oil . drilling
amounted to $309,254 in : 1957. ■

MILTON BERGER

April 25, T95R
A Credit to His Profession

THE BIG RECORD STAFF

95

MARRIAGES

Carol Ann Treuhaft to Al Rosen¬
berg, New York, April 26. Bride
was formerly a United Artists
secretary; he’s a UA publicist *

Shirley Coiker to David Wander,
Pittsburgh, April 20. Bride is sec¬
retary to booking agents Zeke and
Tony Nicholas.

Maria Teresa Robim to Rogerio
Paulo* Lisbon, April 6. He’s an
actor in the Teatro . National,'
Lisbon.

Joselita Alvarenga to Raul Sol-
nado, Lisbon, April 12. Bride’s
a Brazilian legit actress; he’s -a
comedian in Teatro Variedades.

Julia Barroso to Dr; Joao Xara
Brasil, Lisbon, April 19. Bride’s a
radio-tv singer; he’s an athlete-
sports writer.

Mai Zetterling to David Hughes,
Oxford, Eng., April 23. Bride is an
actress; he’s a writer.

Dorothy Yallie to Reid Lefevre,
Manchester, N.H., April 18. He’s
owner of the King Reid.Shows.

Dorothy Dean to Alex Milroy,
Glasgow, Scotland, recently. Bride’s
a tv and stage actress.

Bea Shaw to Bruce Hayes, Dallas,
April 19. She’s a tv and legit
actress; he’s a d.j. at KFWB, Holly¬
wood. .

Mrs. Martha Michael to James
Rhelos, Athens, Greece, recently.
Bride owns the Rex Theatre, nabe
house hr Pittsburgh;

Lois Sarkin to Sherman Frank,
Pittsburgh, April 19. Bride’s with
National Screen Service’s Pitt
office.

Pat Franz to Bob Colligan, New
York, April 19. Bride is secretary
to Jack Schneider, general man¬
ager of CBS-TV spot sales.

Barbara Roberts to Myron K,
Weinberg, New York, April 27.
Bride is production assistant to '
producers Carmen Capalbo St
Stanley Chase; he’s general man¬
ager of the St. John Terrell tent
operations.

BIRTHS

Mr. and Mrs. Varela Silva,
daughter, Lisbon, April 2. Mother
is fado singer Celeste Rodrigues;
father'is an actor.

. Mr, and Mrs. Dan Edelman, son,
Chicago, April 20. Father, is pub¬
licist -there. |

Mr. and Mrs. William Krasilov-
sky, daughter, Mamaroneck, N.Y.,
April 25. Father is legal partner
of John Schulman, attorney for
Songwriters Protective Assn.

Mr. and Mrs. Harry Claff, daugh¬
ter, Orpington, Kent, Eng., April
24. Mother is Joan Regan, vocalist;
father is London Palladium box-
office manager.

Mr. and*. Mrs. Sanford Gibbons,
son, Burbank, Cal., April 24. Father
is emcee at L A. Theatre Martv

Mr. and Mrs. Art Nelson, son,
Hollywood, April 11, Father Is a
dee jay at K ABC there.

Mr. and Mrs. Eugene Kash in
Montreal, a daughW, their second.
Mother is the concert lieder singer,
Maureen Forrester. Father is vio¬
linist-conductor.

Mr. and Mrs. Joseph J. New, son,
Philadelphia, April 11. Mother is
Ruth Lindsay, former secretary to
John H. Harris, “Ice Capades” pro¬
ducer; father is a hotel man who
becomes manager of Sheraton-Jef-
ferson in St. Louis June 1.

Mr. and Mrs. Morton Silverman,
daughter, Pittsburgh, April 16. Fa¬
ther’s the son of Dave Silverman,
A A exchange manager in Pitt.

Mr. and Mrs. Mike Douglas,
daughter, Chicago, April 22. Fa¬
ther is singer-emcee oh WNBQ in
that city.

Mr. and Mrs. Stan Gottstein, son,
Chicago, April 23. Father is pro¬
ducer of Marty Faye’s tv-er on
WBKB in the Windy City.

Mr. and Mrs. Walter Binkneys,
son, Galvgston, Tex., recently. Fa¬
ther is a staff member of KGUL-
TV in that city.

Mr. and Mrs. Gene Edwards, son,
Houston, Tex., recently. Father is
a disk jockey on staff of KILT
there.

Mr. and Mrs.. Gene Levitt, son,
Los Angeles, April 24. Father is a
screen-tv writer.

Mr. and Mrs. Thomas Chamales,
daughter, NeW T . York, April 22.
Mother is vocalist Helen O’Connell,
new women’s editor of NBC-TV’s
“Today” program; father is ah
author.

;■ Mr. and Mrs. Jerome Levy,
daughter. New York, April 27.
Father is son of Arch Levy, box-
office treasurer at Radio City’
Music Hall, N.Y.

(Total production value was $2,731,-
i 216,

Proxy statement proposed the
[ same slate of directors as last year.
■It showed all officers and directors
of 20th getting total remuneration
of $1,105,795 iwhich includes 23
ipersOhsl. Skouras gets $233,841,
Moskowitz $148,119, Murray Sil-
verstone, 20th-Intenational prexy,
$148,960, and W. C. Michel, execu¬
tive v.p., $100,360. v

Wednesday, April 30, 1958

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has determined that this work is in the public domain.